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The process of verifying your carbon emissions requires a lot of data gathering, number crunching and in some cases conversion if you're international. It's certainly no small task! However, it's worth the effort. With it completed you will have a much better idea of your current impact and be able to make better informed decisions on how to reduce it. When starting out on your verification journey you'll need to start with calculating your scope 1 & 2 emissions, these are the direct and indirect greenhouse gas (GHG) emissions that your business is responsible for. That alone can be quite a mammoth task, especially if you have a lot of locations worldwide, such is the case as today's guest: Culligan. In this episode, Mel is joined by Martin Murden, ESG Manager at Culligan International, to discuss why Culligan started their verification journey, the key insights uncovered, and the challenges involved with calculating emissions for a large international organisation. You'll learn · Who is Martin Murden? · Who are Culligan International? · Why are Culligan seeking third-party verification for scope 1 & 2? · Key insights uncovered as a result of verification · What changes have they made to their data collection processes? · How did internal teams find the experience? · How have Culligan utilised verified data? · What is the biggest misconception about the verification process? Resources · Culligan International · Carbonology · Culligan 2024 ESG Report In this episode, we talk about: [02:05] Episode Summary – Mel Blackmore is joined by Martin Murden, ESG Manager at Culligan, to discuss their carbon verification journey and explore the challenges associated with calculating scope 1 & 2 emissions for a large international organisation. [03:25] Who is Martin Murden? Martin is an ESG Manager at Culligan, his role focuses more on the environmental aspect of ESG compliance. His main role involves looking after Culligan's carbon emissions, carbon reduction plan, evaluating use of resources and exploring initiatives to reduce their current impact. One fun fact that not many people know about Martin, one of his ancestors was involved in the creation of Turkish delight! [06:25] Who are Culligan International? Culligan International are a global leader in water services. Their solutions provide cleaner, safer, better tasting water. While not a household name here in the UK, chances are if you're refilling a bottle from a cooler, it's likely derived from one of Culligan's brands. They own over 100 businesses in over 40 countries, with more than 600 sites ranging from warehouses and offices to production and water bottling plants. They also manage 7000 vehicles which help with delivering, installing and maintaining their equipment. With over 15,000 people working at Culligan, it's clear to say that it's a large organisation with a lot of moving parts. They keep sustainability at the heart of their business, working to discourage the use of single use plastic, and looking at other ways to reduce their impact via their supply chain. [08:45] Why did Culligan seek third-party carbon verification? – There were a few reasons, including: - Regulatory requirements: Being a global business, there are a number of mandatory reporting requirements coming down the pipeline in certain countries they operate in, such as Australia and Mexico, Canada, California. Accuracy: Part of these requirements is assuring the transparency and accuracy of the data. Third-party assurance is essential to meet mandatory reporting requirements, in addition to being an added level of assurance for stakeholders. From an internal point of view, it also gives the ESG team more confidence in the gathered data, allowing them to form a more robust baseline for their decarbonisation strategy. [10:15] Culligan's decarbonisation strategy – In 2024, Culligan published a number of commitments, one of those was to reduce its scope 1 and 2 carbon emissions by 40% by 2035. They built a decarbonisation plan based on information that they had available internally. This consisted of looking at vehicle fleet use and facilities use, how large they are and what kind of energy sources they use. They also spoke to individual business units to understand where it may be possible to switch to renewable energy sources, how initial energy use could be reduced and making use of lower carbon vehicles. They were confident in their ability to reduce their impact, but they needed that third-party assurance that their initial baseline was as accurate as possible. [11:35] Is this the first time Culligan has gone through a formal verification process? – While they have measured their carbon emissions since 2022, they have never formally gone through the full verification process before. [11:55] How did they prepare for the formal verification process? – The first step was selecting a reputable carbon verification body to verify their calculations. They opted to go ahead with Carbonology, spending a lot of time with their assigned auditor to: · Understand what the requirements were · Ascertain what the priorities were · Understand what evidence was required They also needed to clearly communicate internally so that all their stakeholders and data owners were aware of what was required from them and when they needed to provide it by. Martin has found that over the past 3 years of collating data required for carbon emission calculations, they have greatly improved their level of accuracy and accountability. With the goal of carbon verification providing a much-needed focus, they've been able to identify potential gaps in their evidence received from local data owners. [14:10] How did Culligan find the experience of working with Carbonology?:- They were pleasantly surprised! ISO Standard audits can be daunting at the best of times as you're not really sure what to expect, however, Carbobology were great at guiding the process so it all ran smoothly. This included a process of daily review meetings and establishing a daily agenda and priorities. Martin found himself looking forward to those meetings as they opened up the opportunity to discuss how to improve the accuracy of data in addition to the collection methods. [16:05] What were the key insights Culligan found when going through the carbon verification process? – They certainly had a few surprises along the way, mostly positive, including: - Exposing inaccuracies: There were cases of inaccuracies in their original data, where data owners accidentally added an extra 0, or accidentally selected gigawatt hours instead of kilowatt hours when uploading submissions. Going through this process allowed them to tidy up their data. Identifying high energy usage: Using this updated accurate data, they could then identify what sites had a higher-than-average rate of energy consumption. Holistic approach: The data provided a fuller picture of where their emissions were over or understated. They could then interrogate any irregularities and look at where improvements could be made, in addition to updating their data collection methods where necessary. [18:35] What changes have Culligan made to their data collection and reporting process as a result of verification? – They're now looking at other options for collecting data. Ideally, they'd like to connect their data to a centralised sources, rather than having to approach each business individually. With over 100 businesses owned, you can appreciate that this is quite a time consuming task! There are other opportunities such as getting API links in place directly with their back office systems and utility providers, so that manual intervention isn't required. Technology related to carbon data collection is advancing each year, there are a number of platforms that can make this process more efficient. For example, Culligan are looking into OCR software that can read PDF supplier invoices so that this no longer has to be a manual activity. Looking forward, they would like to capture evidence needed for the audit process at the point of data entry, rather than having to ask data owners a second time to provide copies of invoices they'd already populated in a different database. [20:55] Were there any unexpected challenges or collaboration as a result of the carbon verification process? – Martin was expecting some pushback, however he was pleasantly surprised with the amount of buy-in they had from local business units. It seemed they really understood the benefits to the business on their level and for Culligan as a whole. As they'd been collating data for a few years now, a process was already in place meaning there was minimal work to do on their end. Many of their local businesses have found it a real benefit to have this information available, as many clients and prospective clients are asking about their sustainability credentials. Also, having credible third-party verification validating their claims gives them a step up from competitors, in addition to providing those clients assurance that Culligan followed due diligence. [23:05] What additional value has third-party verification provided? –The main benefits were strengthening stakeholder trust and improved reporting confidence internally. The initial reactions that Culligan had from colleagues once they'd shared the news that they'd passed the accreditation was an extremely positive one. Shortly after they were inundated with requests from their global business units for copies of the ISO certificate provided by Carbonology, so that they could share it with their clients and customers. It's also provided some much-needed confidence to the ESG team in terms of combatting claims of greenwashing. With verification against the internally recognised standard ISO 14064, they know they won't have anyone challenging the validity of their carbon emission figures. [25:00] How else will the verified data be utilised across Culligan? – Sustainability is a key focus for Culligan, this information provides a starting point for meaning reduction in their impact, in addition to satisfying stakeholder requirements and requests for the data. It short, it benefits everyone. Culligan have recently published their 3rd annual ESG report, and the verification is referred to regularly throughout that report, in addition to their external communications throughout the year. This step has shown that they're not simply jumping on the Net Zero bandwagon, they want to really understand their impact so that they can make meaningful change. In the short-term, they're looking to tackle their scope 3 emissions within the next 12 months, and hopefully get third-party verification for those as well. [27:15] What are Culligan's medium and long terms goals for sustainability? – Scope 3 is the next thing they want to tackle, however, that will not be a small undertaking. They used predominantly purchased goods and services data to estimate their upstream emissions, so they need to hone in on those and ensure that they retain the same level of accuracy and consistency as the process used to calculate the scope 1 and 2 emissions. The ESG journey is not linear, and will constantly adapt and flex as they move forward. Their main goal is simply to reduce emissions, through a reduction in resources used and the promotion of sustainability efforts such as reducing the use of single use plastic. [29:05] What is the biggest misconception about the verification process? – For Martin, this is the fear of the unknown. For a large organisation like Culligan, this was daunting at first. Having to communicate to all their different stakeholders what the requirements are and what data and evidence was needed. For the verification process, it was a worry if they were in for a long and painful process. In actuality, it was 8 days worth of preparation followed by 8 days of reviewing, which was much more painless than anticipated! It's all about establishing effective processes to manage this task on an annual basis. It will soon become business as usual, so the burden will reduce year on year. It can be challenging to start with, which is where third-party expertise can help fill the gaps in your knowledge. [31:35] Martin's book recommendations – The Coming Storm: Why water will write the 21st century by Liam Fox [26:35] Martin's favorite quotes – ‘We don't need 100 perfect activists, but millions of imperfect ones' – Clover Hogan founder of Force of Nature. ‘Preserve wildlife. Pickle a squirrel.' – Philosophy from a London bathroom stall. If you'd like to learn more about Culligan, check out their Website and Linkedin. If you'd like any assistance with Carbon Verification, feel free to get in touch with Carbonology, they'd be happy to help. We'd love to hear your views and comments about the ISO Show, here's how: ● Share the ISO Show on Twitter or Linkedin ● Leave an honest review on iTunes or Soundcloud. Your ratings and reviews really help and we read each one. Subscribe to keep up-to-date with our latest episodes: Stitcher | Spotify | YouTube |iTunes | Soundcloud | Mailing List
Rowan and Davis welcome Joie Culligan to break down the three Disney Channel Descendants films, including the iconic(?) characters, their far more famous parents, and the songs that may or may not have become Disney classics in the decade since the first film's release.Follow Davis:Letterboxd: https://letterboxd.com/daveymjolnir/Twitter: https://twitter.com/davis_mathsFollow Rowan:Letterboxd: https://letterboxd.com/Rowan_a_Boat/Twitter: https://twitter.com/bitsofjoelKnock on Wood: knockonwoodfilm.comFollow us on TikTok!Cover art by Claire Mitchell.
In this episode of The Future of Water, Bluefield Senior Analyst Amber Walsh joins host Reese Tisdale to break down Grundfos's recent acquisition of Newterra and what it signals for the future of decentralized water treatment. Amber not only unpacks the deal itself—Grundfos's fifth treatment-related acquisition since 2020—but also explores the broader competitive landscape for onsite treatment solutions. Decentralized treatment, also referred to as onsite water management, is gaining traction among industrial, and increasingly municipal and commercial, users. But why? What's driving solutions providers like Grundfos to expand into treatment? And what does this mean for customers? We get into it all—plus the market opportunities, players to watch, and the underlying trends shaping the shift toward modular systems. Key Topics Covered: Grundfos + Newterra: Why the world's largest pump manufacturer is acquiring a U.S.-based modular treatment firm. Strategic Expansion: A look at Grundfos's treatment push—from Eurowater and MECO to the recent acquisition of Culligan's C&I business. Industrial Market Growth: U.S. industrial water market projected at US$22.9B in 2025, with high-growth segments in pharma, data centers, and food & beverage. Why Decentralized?: Faster deployment, on-site reuse, risk outsourcing—meeting demands in a changing regulatory and infrastructure landscape. Who Else Is Playing?: From Saur's 13 acquisitions since 2020 to Xylem's Evoqua acquisition, to PE-backed firms building up treatment players—Amber outlines the rising competition. What's Next: M&A, lifecycle services, digital integration, and a growing focus on water reuse are transforming the treatment ecosystem. If you enjoy listening to The Future of Water Podcast, please tell a friend or colleague, and if you haven't already, please click to follow this podcast wherever you listen. If you'd like to be informed of water market news, trends, perspectives and analysis from Bluefield Research, subscribe to Waterline, our weekly newsletter published each Wednesday. Related Research & Analysis: Newterra Pushes Grundfos Along Water Value Chain U.S. Water for Data Centers: Market Trends, Opportunities, and Forecasts, 2025–2030 U.S. & Canada Industrial Water & Wastewater Market: Key Trends and Forecasts, 2024–2030
Elizabeth Corbett, President of Enterprise for AE Global, is on a mission to build sustainable packaging & supply chain programs for companies which honor their brand identity, drive revenue, protect the product and meet their budget. Beth has spent the past 25 years developing packaging & supply chain programs for leading global retail, health & beauty, cannabis, and CPG giants such as Starbucks, Tiffany, Estee Lauder, L'Oreal, Culligan and GTI. Based in Seattle and Miami, Beth is passionate about finding environmentally responsible and sustainable solutions no matter what the form or substrate. She has served on the packaging & labeling and sustainability committees of the NCIA, as well as being a founding member of C-Beyond and a found member of the Seattle Women in Business for Good Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big! Connect with Elizabeth Corbett: Website: www.aeglobal.com X: BarooGirl Instagram: the_real_cannabeth LinkedIn: https://www.linkedin.com/in/ecorbett Facebook: https://www.facebook.com/BarooGirl *E – explicit language may be used in this podcast.
In the premiere episode of this new Pulse Check series, Ctrl + Create: AI for Creatives, host Dave Hunt sits down with Matt Owens, Co-founder and Chief Design and Innovation Officer at Athletics. With decades of experience in design, branding, and demystifying new tools, Matt shares how his team is using AI to push creative boundaries, streamline workflows, and preserve the magic of craft. This episode explores how creative studios—and higher ed marketers—can embrace AI with curiosity and confidence, not fear.Guest Name: Matt Owens, Chief Design and Innovation Officer & Founding Partner, Athletics - http://athleticsnyc.comGuest Socials: https://www.linkedin.com/in/volumeone/https://www.instagram.com/mattvolumeoneGuest Bio: Matt Owens is a New York-based designer, creative director, founder, and entrepreneur, and the author of the book A Visible Distance: Craft, Creativity, and the Business of Design, published by Set Margins. With 25 years of experience across all facets of creative practice, Matt works with ambitious leaders, strategists, designers, creative technologists, and marketers to bring rich multi-faceted creative ideas and experiences to life.A Texas native, Matt studied graphic design at the University of Texas at Austin and received a Master's Degree in graphic design from Cranbrook Academy of Art. He is a founding partner of Athletics, a brand innovation studio based in New York City, and serves as Chief Design and Innovation Officer. Founded in 2004, Athletics has grown through a commitment to design innovation and an ability to work with clients such as Major League Soccer, IBM, Citrix, Google, Amazon, and Square to meet the challenges of contemporary brand-building.Matt has helped teams leverage new tools and processes across disciplines and led projects for clients including Abbott, NYU, XQ, Guild, The Pulitzer Prizes, and Culligan. He has spoken internationally, and his work has been recognized by the Art Directors Club, The American Center for Design, and the AIGA. His thought leadership has been published in Print Magazine, Fast Company, Ad Week, and AdAge. His early experimental design work at volumeone.com was selected to be in SFMoMA's permanent collection. In his spare time, Matt can be found writing about design and entrepreneurship on Substack and Medium, experimenting in Cinema 4D, and developing new ventures like Kingston Standard and the creative and strategic foresight collective Preseason. - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.Attend the 2025 Engage Summit! The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register
Andy Culligan, an Irishman based in Austria is building a global online marketing business. Recently named Marketer of the Year at the 2025 Tekpon Awards, Culligan is CEO and co-founder of Purple Path, an outsourced marketing business, which recorded half a million euros in revenue in the first quarter of 2025, alone. The business is bootstrapped by a €700,000 founders' investment.Visit www.thinkbusiness.ie for more news and supports for start-ups and SMEs in Ireland. If you want to start and grow a business, ThinkBusiness.
Scott Clawson, CEO of Culligan International Scott Clawson turned Culligan from a legacy water treatment business into a $3.3 billion global platform operating in over 50 countries—powered by a programmatic M&A engine that has executed 300+ acquisitions. In this episode, he sits down with Kison to share exactly how that machine works. From beachside inspiration to building a decentralized deal engine, Scott walks us through his journey scaling Culligan's strategy with support from capital partners like Advent and BDT MSD. He breaks down how to structure pipeline teams, create incentive systems that align corporate and local interests, and keep integration from becoming a bottleneck. If you want a real-world blueprint for high-volume, globally scaled M&A that doesn't break the business—this episode delivers. Things you will learn: How to build and scale a decentralized M&A engine across geographies The critical role of strategic focus, pipeline ownership, and integration playbooks Why cultural alignment and seller trust drive long-term M&A success What to look for when choosing a private equity partner—and how they can unlock growth ________________________ Sponsored by DealRoom—where M&A chaos meets its match. Still stuck in spreadsheet hell? DealRoom helps corporate development teams take control—streamlining diligence, syncing integration, and eliminating the back-and-forth.
In this episode of Skin Anarchy, Dr. Ekta Yadav is joined by renowned trichologist Bridgette Hill to uncover why scalp health is the true foundation of haircare. From inflammation and hormonal shifts to misdiagnosed flaking and product overload, Bridgette breaks down the science behind follicular wellness—and why healthy hair starts long before it reaches the surface.A key part of that conversation? Water quality. Bridgette explains how hard water, filled with minerals like calcium and chlorine, can disrupt the scalp's microbiome and block the absorption of even the best products. That's where Culligan comes in. Their advanced water softening systems help remove those hidden barriers so your scalp—and your hair—can actually benefit from your routine.Bridgette also shares her personal journey from editorial colorist to scalp care expert, revealing the turning points that led her to focus on what's happening beneath the strands. She unpacks the difference between dandruff and dry scalp, the growing importance of scalp serums, and how collaboration between dermatologists, trichologists, and hairstylists could shift the entire haircare industry.Whether you're struggling with hair loss, irritation, or simply want better results from your routine, this episode challenges traditional thinking—and shows how the future of haircare starts at the root, with science, intention, and cleaner water.CHAPTERS:(0:00) Introduction to Scalp Health(1:01) Bridget's Background in Trichology(3:12) Defining Scalp Health and the Importance of the Scalp(5:43) The Impact of Hair Manipulation and the Role of Scalp Health(6:59) The Pandemic's Influence on Hair Health Awareness(9:01) Factors Impacting Scalp Health: Genetics, Illness, and Environment(11:01) Hard Water and Its Effect on Scalp and Hair(13:56) The Role of Ingredients and Product Formulation in Scalp Health(25:01) Collaborative Approach to Scalp and Hair Care: The Role of Trichologists, Dermatologists, and Hair Care ProfessionalsTo learn more about Culligan, visit their website and social media.Don't forget to subscribe to Skin Anarchy on Apple Podcasts, Spotify, or your preferred platform. Reach out to us through email with any questions.Sign up for our newsletter!Shop all our episodes and products mentioned through our ShopMy Shelf! Hosted on Acast. See acast.com/privacy for more information.
Today we give you an update on the homestead after we have spring into FIRST SPRING in Tennessee, operation eyesore, keeping up with meals on the homestead, egg issues and more. Featured Event: Rabbits and Roses, Huntsville, AB, https://www.facebook.com/events/1010824777095474/?ti=ls >>This may change your perspective on your rabbit meatery
Guest: Andy Culligan Guest Bio: Andy is a marketing leader with a sales mindset. Andy excels in aligning marketing and sales teams to drive revenue growth. At AndyCulligan.com, he helps fast-growing SaaS startups achieve commercial success through strategic alignment. With nearly a decade of experience in SaaS martech, Andy has built and lead teams to success, making him the go-to CMO resource at a fraction of the cost. He is also the Founder & CEO of Purple Path, purplepath.io. Key Points: Sales Foundation: Need to have a strong foundation in sales and cold calling. Andy shared insights from his experiences. Career Journey: Andy discusses his transition from sales to marketing, focusing on digital marketing and marketing automation, eventually working in the tech and SaaS space for over a decade. Gaining insights from working in European markets and the US. Team Building: Building a team of fractional experts to provide cost-effective marketing and sales support, addressing a gap in expertise, particularly in SaaS. Sales and Marketing Alignment: Open communication is key. It's essential to define what a lead is and establish clear expectations for nurturing those leads to avoid disconnects. Expectation Setting: Key to aligning sales and marketing is defining what a lead means and establishing clear expectations on how to nurture those leads. Success Stories: Andy shared an example of integrating SDR and marketing teams to improve pipeline creation, aligning compensation structures to incentivize collaboration. Scaling Strategies: Starting with company-level targets, calculating backward to determine necessary actions, and documenting plans to guide progress. Goal-Setting Importance: Stressed the significance of having clear, written goals and strategies, particularly for small to medium-sized businesses. About Salesology®: Conversations with Sales Leaders Download your free gift, The Salesology® Vault. The vault is packed full of free gifts from sales leaders, sales experts, marketing gurus and revenue generation experts. Download your free gift, 81 Tools to Grow Your Sales & Your Business Faster, More Easily & More Profitably. Save hours of work tracking down the right prospecting and sales resources and/or digital tools that every business owner and salesperson needs. If you are a business owner or sales manager with an underperforming sales team, let's talk. Click here to schedule a time. Please, subscribe to Salesology®: Conversations with Sales Leaders so that you don't miss a single episode, and while you're at it, won't you take a moment to write a short review and rate our show? It would be greatly appreciated! To learn more about our previous guests, listen to past episodes, and get to know your host, go to https://podcast.gosalesology.com/ and connect on LinkedIn and follow us on Facebook and Twitter and check out our website at http://www.gosalesology.
Welcome to the weekly podcast from the Water Quality Association, the leading voice of the residential, commercial and industrial water treatment community. Find us at https://wqa.org. In this episode we feature an entertaining and informative conversation with Culligan dealer and former WQA President C.R. Hall. C.R. shares his journey from growing up in the water treatment business to expanding into the coffee industry. He discusses the challenges of scaling operations, the importance of customer satisfaction, and the lessons learned along the way. Hall emphasizes the significance of leadership, the value of education, and the joy of seeing his team grow and succeed. Plus, we'll have our WQA Tip. It's all coming up on the Water Quality Association Podcast. Plan now to attend the WQA Convention & Expo, April 22-24, 2025. Learn more at https://wqa.org/convention.
Ever wondered what a Fractional CMO does? Andy Culligan dives into the fascinating world of Fractional CMOs. He walks us through his career journey and explains how his role has become a game-changer in today's fast-paced marketing landscape. Andy discusses the benefits of hiring a Fractional CMO compared to a full-time employee and shares valuable insights for businesses aiming to adapt quickly. He also offers his perspectives on the SaaS market, highlighting the importance of speed in marketing and the evolving dynamics shaped by AI and shifting buyer behaviors. About Andy Culligan Andy Culligan is a marketing leader specializing in revenue growth and scaling SaaS businesses. With close to a decade of experience in both marketing and sales, Andy excels as a Fractional CMO, CRO, and Marketing Advisor. He is known for his straightforward approach to Account-Based Marketing (ABM), aligning marketing and sales teams to drive commercial success. Andy has held key marketing leadership positions at multiple SaaS companies including, Emarsys (acquired by SAP), Exponea (acquired by Bloomreach) & Leadfeeder (now Echobot). He focuses on personalized marketing strategies that create meaningful touchpoints, ultimately boosting revenue for his clients Time Stamps 00:00:18 - Meet Andy Culligan: Career Journey 00:00:39 - From SDR to Fractional CMO 00:02:58 - Growth and Challenges in SaaS Marketing 00:06:43 - Benefits of Hiring a Fractional CMO 00:12:40 - The Importance of a Marketing Plan 00:14:07 - Evergreen Marketing Tactics 00:19:33 - The Role of Speed in Marketing 00:20:45 - Future of Marketing and AI Impact 00:23:51 - Quickfire Questions: Marketing Advice 00:29:31 - Advice for Aspiring Marketers 00:32:05 - Closing Remarks and Contact Information Quotes "Speed is something that's important to a lot of companies." Andy Culligan, Fractional CMO "If it's not working for you, then it's not working for me." Andy Culligan, Fractional CMO "If you know your niche, nail it." Andy Culligan, Fractional CMO "A lot of companies don't have a plan." Andy Culligan, Fractional CMO "Creativity always wins." Andy Culligan, Fractional CMO Follow Andy: Andy Culligan on LinkedIn: https://www.linkedin.com/in/andy-culligan/ Andy's website: https://andyculligan.com/ Follow Mike: Mike Maynard on LinkedIn: https://www.linkedin.com/in/mikemaynard/ Napier website: https://www.napierb2b.com/ Napier LinkedIn: https://www.linkedin.com/company/napier-partnership-limited/ If you enjoyed this episode, be sure to subscribe to our podcast for more discussions about the latest in Marketing B2B Tech and connect with us on social media to stay updated on upcoming episodes. We'd also appreciate it if you could leave us a review on your favourite podcast platform. Want more? Check out Napier's other podcast - The Marketing Automation Moment: https://podcasts.apple.com/ua/podcast/the-marketing-automation-moment-podcast/id1659211547
In today's episode, we are joined by Andy Culligan, a seasoned marketing leader with a remarkable background in sales development and a knack for aligning sales and marketing strategies. Andy shares his extensive experience with over 20 SaaS companies and offers a unique perspective on hiring practices, the advantages of a fractional CMO, and strategic growth strategies. We explore the significance of account-based marketing, creative demand generation, and the importance of building real relationships with audiences. Andy also sheds light on avoiding common pitfalls founders face in marketing and the essential balance between strategy and flexibility as companies scale. Tune in for insights that could transform your approach to growth and leadership in the SaaS landscape.Key Takeaways00:00 Misaligned sales and marketing lose revenue.06:29 Early career: limited tools, language barriers, perseverance.10:02 Career growth through hard work and adaptation.11:34 Focusing on revenue over trial sign-up volume.16:23 Define targets, assess growth strategies, evaluate teams.20:13 Sales and marketing strategies for targeted account engagement.21:05 Marketing cockpit uses innovative outreach strategy.27:00 Demand gen educates market; drives brand recognition.28:41 Focused on problem-solving, not immediate product promotion.32:55 Junior marketing hires struggle without founder guidance.36:43 Align marketing strategy with leadership and execution.38:27 Experienced CMOs may not fit less experienced teams.43:24 Effort matters more than instructions in projects.47:23 Consider opportunity cost: avoid headhunter fees.50:31 Diverse marketing experience across 70 SaaS companies.Tweetable Quotes"Rising Through Challenges": "I just sort of pulled up my hand and just started working hard and proving myself and showing that I could do things." — Andy Culligan 00:10:56 "Redefining SaaS Success Metrics: 'I'd rather cut the leads in half and see stuff turn into money at the end.'" — Andy Culligan 00:12:17Standing Out in a Crowded Market: "How can we do things that are standing out against competitors? So I'd always come up with personalized ideas." — Andy Culligan 00:21:00 "Maximizing Demand Generation Success": "I have found that as you grow your demand gen efforts, like, you're basically doing an education piece. So demand generation for me is educating the market on what a specific solution to a specific pain that they might have is." — Andy Culligan 00:27:09"You're gonna have to lead by example. You're gonna have to go and, you know, do the things that you may not want to do, right, as a CMO." — Andy Culligan 00:39:10 SaaS Leadership Lessons1. Thorough Research is Essential When HiringAndy Culligan stresses the importance of conducting extensive research during the hiring process to avoid costly mistakes. In his experience, candidates who failed to research the company thoroughly were immediately disqualified. Leaders should ensure candidates are well-prepared and align with the organization's culture and goals.2. Strategic vs.
It's no secret that the CMO tenure continues to shorten. A tough SaaS economy and higher demands for the role have led to an explosion of fractional CMOs hitting the market. with many senior SaaS marketers jumping off the full-time ship in favor of focused work across more than one brand. In this episode, Andy Culligan, fractional CMO, breaks down the benefits and barriers to fractional work - both for the marketers and the companies hiring them - and the type of SaaS companies that are best positioned to hire fractional roles.
Barry Culligan has written an essay published in The Urantia Fellowship's latest Mini-Messenger series, one that discusses the importance of free speech even on divine levels, as depicted in the Urantia Book. This is a wonderfully candid conversation I know you will enjoy. For more on Barry's work: You can find some of my writing here:https://strangepreacher.substack.com/ Sound Quality is not great on some of these:https://podcasters.spotify.com/pod/show/barry-culligan57 Becoming Godlike – talk I gave during the pandemic:https://youtu.be/JxFHu4WwrmQ?si=syI7Mx0_UJf9cyAa --- Support this podcast: https://podcasters.spotify.com/pod/show/james-watkins/support
EPISODE SUMMARYIn a recent episode of Scale Your SaaS, host and B2B SaaS Sales Coach Matt Wolach sits down with Andy Culligan, a seasoned marketer with a rich background in SaaS, who shared his journey from CMO of Leadfeeder to becoming a fractional CMO, a role that has been gaining significant traction in recent years. Andy's story is not just about his career evolution, but also about the larger shift in how companies are approaching marketing leadership. Read more to learn how the best marketing process can change your business.PODCAST-AT-A-GLANCEPodcast: Scale Your SaaS with Matt WolachEpisode: Episode No. 329, “The Best Marketing Process - with Andy Culligan”Guest: Andy Culligan, Founder of andyculligan.comHost: Matt Wolach, a top B2B SaaS Sales Coach, Entrepreneur, and InvestorSponsored by: LeadfeederTOP TIPS FROM THIS EPISODECommon Pitfalls in SaaS MarketingThe Art of Sales and Marketing AlignmentScaling a SaaS Business Successfully: The Key StrategiesEPISODE HIGHLIGHTSA Serendipitous Start to a New Career PathThe Value of Fractional LeadershipTOP QUOTESAndy Culligan[03:22] "Fractional executives are becoming more popular in the SaaS space because they offer high-level experience without the long-term commitment of a full-time hire."[08:15] "SaaS marketing is uniquely exciting because it's all about scalability and leveraging data to drive growth."[08:45] "Sales and marketing alignment is crucial. When these teams work together, they create a powerful engine for growth."Matt Wolach[13:31] "If you're looking to scale your marketing efforts, it's essential to focus on building a repeatable and scalable process."[18:30] "Having a clear marketing plan isn't just about setting goals; it's about knowing what success looks like and having the right metrics in place to measure it."LEARN MORETo learn more about Andy Culligan, visit: https://andyculligan.com/You can also find Andy Culligan on LinkedIn: https://www.linkedin.com/in/andy-culligan/For more about how Matt Wolach helps software companies achieve maximum growth, visit https://mattwolach.com.Head over to leadfeeder.com and sign up for a 14-day (no strings attached) free trial: https://www.leadfeeder.com/ Get even more tips by following Matt elsewhere: Sales Tips LinkedIn Twitter Instagram
Send us a Text Message.John Laforme and Ron King discuss the effects of hard water on homeowners, They emphasize the need for proper evaluation and recommendations for water treatment systems, highlighting the importance of testing water quality and evaluating plumbing system tolerance. Ron also discuss's water quality standards and regulations set by the EPA and local water providers, arguing that these standards should balance consumer preferences with what providers can deliver.Homeowners can check their local water quality report or request a water test from Culligan to determine hardness levels. John will refer homeowners with hard water questions to contact Ron for an evaluation of their home and recommendation of an appropriate treatment system.Ron King explains his experience and expertise in the water filtration industry.Customers in Southern California experience hard water, leading to hair and skin issues.Contact Ron King For water testing and filtration installation:Office 818-271-1106email rking@hallswater.comSupport the Show.Listener Feedback Is Always Welcome and Appreciated.Is there a particular topic I have not covered on the show that you want to hear?You can become a supporter of the show by clicking this link below, become a supporter and get a shout out on the next podcast episode.https://www.buzzsprout.com/1838062/supportPlease feel free to email me what type of topics you are interested in as well as any other tips to improve your listening experience. john@homeinspectionauthority.comCheck out My Shopify Store: Coffee Mugs, Tote bags, T-Shirtshttps://homeinspectionauthority.myshopify.com/products/black-glossy-podcast-mug?variant=44158131175643
Welcome to the WQA podcast, the weekly podcast from the Water Quality Association, the leading voice of the water treatment industry. Learn more at https://wqa.org. In this episode, we feature an informative conversation with Judd Larned, president of Culligan north America, and the new president of the Water Quality Association. Judd joined us at WQA Central, at the WQA Convention & Exposition. We talked about his remarks at the Keynote Session, his outlook for WQA as he assumes the role of president, and his take on the economy and the water treatment industry.
It wasn't until today's guest thought about becoming a mom that her mindset around diabetes started to shift. I sat down with DCB graduate Tricia Culligan to discuss her experience from eating whatever she wanted and not giving too much energy to her diabetes, to becoming paralyzed by fear at the thought of preparing her body for pregnancy with T1D. Many of us don't want diabetes to run our lives, and Tricia admitted that she came into the DCB simply for knowledge, but she soon learned that her mindset and community were huge factors in getting to a different place with her T1D. You'll learn some of DCB's best mindset hacks and hear Tricia's transformation, you don't want to miss this! Time Stamps: (08:03) Her personal strategy to work with her body's patterns for a successful workout that avoids highs and lows (09:00) Don't hate on white bread and avoiding labeling foods “good” and “bad' (10:45) What it was like growing up with a brother who also has diabetes and a father as a doctor after getting diagnosed at 8(13:43) Her family's approach to handling her diabetes(14:40) When the “eat what you want and give insulin” approach stopped working for her after 24 years and how wanting a baby moved her to join DCB(18:10) The anxiety of preparing her body for a baby as a woman with diabetes (19:12) The visualization exercise we do in group coaching (21:11) Her goals for coming to the DCB Bootcamp and how they evolved to include community and mindset (22:48) The thought train exercises she loves from DCB and that made her aware of her mindset's impact (28:19) How community supported her (31:19) Growing up as a high school girl with T1D, Steel Magnolias, and the narrative that sharing about her diabetes = being “too dramatic”(36:07) The importance of friends who respect your diabetes (38:30) The difference her family sees since doing DCBWhat to do now: Follow me @lauren_bongiorno and @riselyhealth on Instagram to stay in the loop for when new episodes drop.Learn more and apply for the January 2024 Decide and Conquer Bootcamp HERE. Disclaimer: Nothing you hear on the Reclaim your Rise podcast should be a substitute for personalized professional medical advice. Please always consult your physician or other medical professional before making any changes to your diet, insulin dosages, or healthcare plan.
Andy Culligan is a husband, father, marketing leader, and someone with a lot of wisdom to share from both his personal and entrepreneurial journey.In this episode of the show we touch on what led him to setting up his own fast growing marketing consultancy, the challenges he's faced along the way, how he finds balance in life, the impact the death of his brother had on him, and so much more.Andy is brutally honest in his assessment of every area of his life, and he shares a wealth of takeaways that anyone will be able to learn from.We hope you enjoy the show!To get in touch with Any or to find out more:- Andy's LinkedIn: https://www.linkedin.com/in/andy-culligan - Andy's website: https://andyculligan.com/ Podcast Chapters:0.00 - Intro1.34 - Andy's Entrepreneurial Journey9.16 - Finding Balance in Life20.38 - The Loss of Andy's Brother29.31 - His Wim Hof Experience34.25 - Integrating Spiritual Experiences38.38 - Andy's Spiritual Journey44.27 - Outro and Takeaways(Michael Hanson is the host of the COSMIC Bridge podcast that inspires its listeners to find their higher purpose and connect their material and spiritual life through stories of breathwork teachers, shamans and stroke survivors. He is also the CEO of Growth Genie, an international B2B sales consultancy)
Welcome to WQA Radio, the weekly podcast from the Water Quality Association. Https://wqa.org. You can now find our podcasts on YouTube at https://youtube.com/@waterqualityassociationvideos. And in this episode, we're going feature part of a session at the WQA Mid-Year Leadership Conference. It was a demonstration of how to and how not to deal ethically with potential customers, and how to accurately and fairly represent products, treatments and services. You'll hear from moderator Justin Brazelton of Culligan of Ann Arbor/Detroit; DJ Shannahan with Sharp Water Culligan, Sabrina Hebert with Foundation Finance and Bob Maisner with Paragon Water. Later, we'll have our motivational minute and WQA Tip.
Billy and Adam fall down. In this episode they discuss a topic on everyone's minds - the act of falling. Why did Jack and Jill fall down a hill? How much money would they require to go bungee jumping? And do people fall down wells anymore? Plus, Billy can't let loose, hype men for podcasts, Culligan water tanks and Fear Factor: Health Care edition. Plus, the sounds of climbing! Theme: Send Medicine - Way to the Sea Follow Billy Scafuri:Twitter: @BillyScafuri // Instagram: @BillyScafuri Follow Adam Lustick:Instagram: @AdamLustickSee omnystudio.com/listener for privacy information.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Join host Abby Martinez on this episode of Digital Marketing Master as she chats with Iqbal Brainch, a seasoned marketer with 27 years of experience. Iqbal shares his remarkable journey from brand marketing at Procter & Gamble to his current role as the VP of Marketing and Digital at Culligan North America, where he leads digital transformation efforts in the water industry. Discover how digital marketing is helping Culligan educate consumers about the importance of water quality, from hydration to environmental impact. Dive into the world of AI-driven marketing solutions, consumer personas, and the evolving landscape of digital marketing.
In a session from the Future of Field Service Live Tour in Paris on May 24th, Sarah talks with Emmanuelle Duchesne, Customer Service Director and Stéphane Dabas, IT Director, both of Culligan, about how they work to create a business and IT partnership that delivers superior customer and employee experiences.
Laurie Jones Culligan has been battling cancer since 2016. She was diagnosed with multiple myeloma and started chemotherapy that same year. Two bone marrow transplants later, she continues to fight. "Sometimes I feel like climbing this mountain I'm on keeps taking me off course and uphill both ways. I start to see the path, the clearing, then just around the next bend is another layer of uphill switchbacks." We discuss her journey #cancer #survivor #possibilities #breakthrough #emotionalintelligence #fulfilment #empowerment #authenticity #freedom #lifelessons #courage #consciousness #wisdom #selfawareness #trustyourself #growthmindset #habits #transformation #personaldevelopment #talkshow
Need to cool down this summer? Let us walk you through one of the City's best summertime destinations, the Culligan Water Park. Darek Osostowicz, the City's Aquatics Supervisor, tells us more about the park as his team prepares to open the park for weekends starting on June 3 and then daily for the rest of the summer starting June 19. Want to find information about the Culligan Water Park? Visit our website: Culligan Water Park - City of Kingston Opening Track: Tell Me Twice by the Meringues - courtesy of the Meringues. themeringues.com Find our closing track on YGK Music.
Now I know we are all different species of bought-and-paid-for industry shills. For the dentists, exhibit A is dental products, B is fluorIdation, C is mercury amalgams and root canals.Exhibit B: fluorideIn America, phosphate fertilizer companies dispose of their industrial waste fluoride by putting it into our drinking water. These companies heavily subsidize the American Dental Association, which in return promotes fluoridation.Swartz (below) writes, "The more [fluoride] is used, the greater the damage to the central nervous system.[145] It should never be used in dentistry or in any product. Putting it in drinking water is criminal… It does not prevent tooth decay. It causes dental problems over time." Fluoride has also been conclusively proven to significantly lower children's IQs. The best way to understand these issues is through the Fluoride Action Network. They are pursuing fluoridators through the US federal courts. In a recent victory, the judge on the case released the summary of the expert science that condemned fluoride use. Biden officials, including Rachel Levine, a transgender admiral and later Secretary of Health, are involved in the litigation on the wrong side.Seventy percent of US communities are victimized by fluoride, but most of the world has banned it. In Europe, for example, 97% of the countries choose not to fluoridate drinking water. If you live in the USA, you must cleanse your water of fluoride using filters or reverse osmosis systems such as Culligan's.Exhibit C: Amalgam "silver" dental fillings and mercury root canalsAmalgams are a pre-Civil War technology that should be outlawed. Half of US dentists acknowledge this and never use them because of the well-known health hazards of their mercury, which has no safe dose. This type of filling is inexpensive and thus more profitable for dentists than newer technologies, so ignorant or unscrupulous practitioners often put them into poor or Medicaid patients. Many dental schools and the American Dental Association have never recognized these dangers and continue to promote mercury fillings against the established science.Support the show
The Fourfronts are on their way through the vast desert of Al'kjar heading to Trives. But, on their way they run into an odd fellow, with an odd request. Join our Discord: https://discord.gg/A48WsB7KKM Follow us on Twitter: https://twitter.com/SaS_pod Opening Theme Music: https://twitter.com/Vorpal_Lance --- Support this podcast: https://podcasters.spotify.com/pod/show/robert-franks2/support
Welcome to WQA Radio, a weekly podcast from the Water Quality Association. Learn more at https://wqa.org. In this episode, we feature remarks from our Leadership Awards at the WQA Convention & Exposition, April 18-20, 2023, in Las Vegas. We'll take you to the stage of the Keynote Session where WQA President Jim Stern announced the awards. And we'll hear remarks from Lifetime Member Award winners Mark Felton and Daina Grace. Mark is a Master Water Specialist who has operated his family's Culligan franchises in Northern and Central California for 40 years. Daina is a third-generation Executive Director of the Texas Water Quality Association. Finally, we'll hear from our latest inductee into the WQA Hall of Fame, former WQA President Don McGhee. Don is a Master Water Specialist and President of Hydro Systems, Inc., a 45-year-old water treatment equipment company in Harlingen, Texas. Later we'll have our Motivational Minute and WQA Tip.
Stories in this episode: Day in History: 1948: Culligan man has a big goal Amid recognition, Mayo Clinic's Varkey reflects on women in health leadership 'It's a blessing': Pine Island first-grade teacher goes 'above and beyond' for her class Proposed fire department upgrade will take years How analytics led to Division I baseball scholarship for Mayo's Carson Beavers
In this episode of Confessions of a B2B Marketer, I'm joined by Andy Culligan of AndyCulligan.com. We get Andy to share his process for Account-Based Marketing (ABM). He discusses the advantages of having sales experience in marketing, how to get closer to customers by attending industry events, how to tier your accounts and why Andy loves direct mail.
Host Chaz Wolfe brings on William Bocast, a 7+ figure king in the water treatment industry. William is the owner of Culligan of Chico, out of Chico, California. William started in the company in 2008 as a route delivery driver and worked all the way up to owner when the previous owners retired in 2017. Through William's leadership, Culligan of Chico tripled revenues in a matter of 4 years and cleared $3.4 million last year.In this episode, Chaz and William talk about leading with more than just yourself in mind, finding passion for what you do, navigating crossroads in life, and engaging with your employees. Join us for today's episode to experience William's contagious energy and learn from his years of experience so you can grow your business now! During this episode, you will learn about;[01:39] Intro to William and his business[02:51] Why William continues to push[07:18] How William moved into entrepreneurship[17:19] A good decision William made[20:16] A bad decision William made[23:58] William's approach to decision-making[27:15] One trackable metric William would use[28:38] William's book recommendation[35:22] William's thoughts on networking[37:27] What would William tell his younger self?[40:26] How to connect with William[42:49] How to connect with Chaz and info on the GTK 90 day intensiveNotable Quotes“I wanna build a culture and I wanna build a place where everyone loves coming to work every day.” - William Bocast“I don't wanna sell anybody anything. Our primary focus is educating our customer. We educate them and then they can make a decision.” - William Bocast“Devote yourself to it. No regrets. I don't wanna look back and go, ‘What if I did a little bit better?'” - William Bocast“Just listen, learn. Don't be too committed to one of your own ideas.” - William Bocast“The biggest lesson is in business, there's only hard lessons.” - William Bocast“It is not necessarily about knowing the information, it's about knowing how to get the information” - Chaz Wolfe (Host)“Talk to your employees. You'll find out everything you need to know about your business from them, and facilitate a culture in which they're okay with talking to you.” - William Bocast“ [As the leader] I think that you have to mold yourself in order to communicate well to other people. It's not their responsibility to mold, it's my responsibility to mold.” - Chaz Wolfe (Host)“Once you start that forward trajectory and you get that momentum and that positivity, that success, and you have all the people moving forward too, it's a force.” - William Bocast“We have to use every minute wisely. Because every minute that goes by, it's lost forever.” - William BocastBooks and Resources Recommended:Atomic Habits by James Clearhttps://www.amazon.com/Atomic-Habits-Proven-Build-Break/dp/0735211299How to Master the Art of Selling by Tom Hopkinshttps://www.amazon.com/How-Master-Art-Selling-Hopkins/dp/0446692743Extreme Ownership by Jocko Willinkhttps://www.amazon.com/Extreme-Ownership-U-S-Navy-SEALs/dp/1250067057Let's Connect!William Bocast:LinkedIn: https://www.linkedin.com/in/william-bocast-200b1a168/Website: http://culliganofchico.com/Chaz Wolfe (Host): Website: https://www.chazwolfe.com/gathering-the-kings.htmlFacebook: https://www.facebook.com/chazwolfe/Instagram: https://www.instagram.com/gatheringthekings/LinkedIn: https://www.linkedin.com/in/chaz-wolfe-86767054/TikTok:...
Richard Gearhart and Elizabeth Gearhart, hosts of The Passage to Profit Show along with Kenya Gipson interview Paul Metaxatos from Motiv, Alexiou Gibson from The Transformation Factory and Kevin and Laurie Lane from Create A Castle. Paul Metaxatos is the founding partner of Motiv, an agency that designs products and brand experiences that connect with people, evoke emotion, influence decisions, and drive rewarding business outcomes. A team of designers and engineers collaborate with clients to develop authentic, functional product designs that are both cost-effective and profitable. Motiv has partnered with some of the most respected brands and companies in the world, including Keurig, Delta, Coravin, Culligan, Goodbaby, iRobot, Hawaiian Tropic, Kitchenaid, Butler Home Products (Dawn) and Vitamix. Read more at: https://www.the-motiv.com/ Our Entrepreneur Presenters For December 18, 2022: Alexiou Gibson is the founder of The Transformation Factory (TTF), offering a variety of flavors of Sea Moss gel and Sea Moss capsules. When it comes to marine superfoods, the benefits of Sea Moss surpass almost every other algae. They include healthy mucus membrane support, digestive health, thyroid support, healthy weight management, mental and reproductive health. Once harvested, the sea moss is transferred to a vegan kitchen where it is blended in alkaline spring water and made into a gel. Read more at: https://www.seamosstransformation.com/ Kevin and Laurie Lane the inventors of Create A Castle. They return to Passage to Profit to give updates about their recent deal with Shark Tank! Create A Castle creates molds that give families a fun, successful and frustration-free way of building elaborate castles, towers and whatever else you can dream up, in the sand or snow. All without struggling to use the traditional 1 dimensional sand molds and builds can be done quickly. Create impressive sand and snow sculptures in a matter of minutes, not hours! Read more at: https://createacastle.com/ Visit https://passagetoprofitshow.com/ for the latest updates and episodes.
Today on The Adrenaline Zone, Sandy and Sandra welcome Rebecca Brock Dixon, founder of the*gameHERs, a media platform and social network for women who game. In this episode, Rebecca lets us into the world of esports, what it takes to start a business, and why what she's doing with gamers is changing the sport. First up, Rebecca shares how she got into gaming herself, having started in the corporate professional world before moving into entrepreneurship and getting drawn into esports by the huge success of the gaming industry and the fact that half of gamers are women. Next, Rebecca explains exactly what esports is—professional, competitive video gaming—how it's structured and monetized, and what the experience of going to a tournament is like. She also talks about the amazing fan culture and the enthusiasm fans have for their teams and favorite players. Rebecca then focuses on the involvement of women in gaming and esports—about half of the world's three billion gamers are women—and how, despite such numbers, women gamers are often overshadowed, especially in the media and the professional side of gaming. Rebecca suggests that much of this is down to the early marketing of games as “boys' toys” and their reputation as being isolating but points out that women have always been part of the gaming world and are eager to share the great experiences they've had through it. Moreover, she highlights how games can teach valuable, transferable skills, from hand-eye coordination to teamwork, that can be used in myriad industries, including the wide variety of jobs on offer in esports. And Rebecca also discusses her company, the*gameHERs, which aims to be the go-to space for women interested in gaming, whether they're looking for community or professional opportunities. Thanks to Culligan Water for sponsoring this episode! With Culligan's drinking water systems, you can get the ultra-filtered water that you need to fuel your high-performance lifestyle, right on tap. Learn more at Culligan.com. The Finer Details of this Episode: What is esports? The experience at esports tournaments Women in esports Breaking down barriers and stereotypes in the gaming community Building a community for women gamers Quotes: “The statistic that everyone loves to quote is that gaming is twice the size of the movie plus the music industry. So you take movie plus music times two, gaming is still bigger than that. So I thought, wow, I kind of want to learn more about that.” “When the players arrived on stage, it was like madness. I mean, it was just complete celebrity freakout, and all the colors of each team were there, they all have cheers, it is literally like a sporting event. They all have nicknames, and they were giving the heart.” “We are sitting in a moment in time when gaming is intersecting with quite literally everything from education to health care, to the military, to kids, adults. And so, the word gaming itself, the video game industry itself, almost needs a little bit of a rebrand and PR makeover.” “Most of these women want to talk about all the great stuff, you know, how they met their best friends through video games, how they got their career through video games, how they had some serious mental health problems, and video games were a tool that they were able to use. And in fact, one of our strongest partners, one of our most long-term partners is the Center for Suicide Awareness. And one of their main tools that they use is gaming.” “Kids who play on esports teams are more likely to do a lot of the stuff I just said, like the six-figure salary right out of college, but more likely to volunteer in life and be compassionate and charitable. And you know, it makes sense. I mean, you're on a team, you're learning responsibility and disappointment and hard work.” Links: The Adrenaline Zone Homepage Rebecca's LinkedIn the*gameHERs
Cape Breton's Information Morning from CBC Radio Nova Scotia (Highlights)
The Eagles are set to retire, former Cape Breton Screaming Eagles captain Chris Culligans' jersey. He tells us about his first game, being a leader, and the influence his father had on his career.
Marketers and salespeople should increase customer acquisition, improve customer retention, and strengthen the company’s brand. To successfully execute marketing and sales alignment, it is essential for marketers to understand their customers' needs, while sales teams need to know what they can offer regarding products or services. It also requires constant dialogue between both departments so…
Mark Lambert Mark Lambert is a senior executive with extensive experience in the Water and Environmental industries and has a strong track record of success in the management of successful organizations. Mr. Lambert has held various senior management positions in the Water Industry including IDE Americas, American Water, U.S. Filter Corporation, Culligan and Imperial Chemical…More
Mark Lambert Mark Lambert is a senior executive with extensive experience in the Water and Environmental industries and has a strong track record of success in the management of successful organizations. Mr. Lambert has held various senior management positions in the Water Industry including IDE Americas, American Water, U.S. Filter Corporation, Culligan and Imperial Chemical…More
Listen to us talk about David being 30, keeping track of time, Finding Nemo, dying, getting stuck in an elevator, Culligan water bottle design, Cary Elwes, Saw, Andor, Rings of Power, other shows, and Wil's Platinum Trophy Trivia. Starring David Parker, Landon Browning, Mick Parker, and Wil Dobratz. Recorded September 24th, 2022.
In this episode, we'll feature a segment from a recent WQA Essentials webinar that provided a look into different communication styles and their impact on the job. The discussion is led by Kelley Mudgett, Human Resources Director, North America, at Culligan International. The panelists are: Claudia Milliron, Market Research Manager, Kinetico Incorporated; Mike Mitchell, Director of Advanced Technology, PUR; Rachel Cook, Director of Human Resources, Eco Water; and Irma Bishop, MWS, General Manager, Hall's Culligan. Later, we'll have our Motivational Minute and WQA Tip. Learn more about the WQA Mid-Year Leadership Conference at https://wqa.org/mylc.
Dalhousie Legal Aid's Mark Culligan weighs in on the Nova Scotian housing crisis. Host Jeff Douglas talks to Culligan about the auditor general's recent report on public housing and what happens when you invite newcomers into a province with an already growing population, increasing inflation and a severe lack of affordable housing stock.
Get your swear counters ready folks! Andy Culligan, a powerhouse CMO and THE Cheerful Vulgarian, drops some massive knowledge on this session. We all know that email and phone outreach has become increasingly difficult. This episode will help to solve those challenges by leveraging Andy's experience in scaling revenue orgs through outreach. Music Credit: Maarten Schellekens - Riviera
On this Episode of Under the Library: In the theater, Franny has just asked the spirits "how did my great uncle die?" Everyone else in the theater sees a moving image in the mist depicting a burial. In a cinematic western style, a group of mourners throw dirt on a grave. At the same, Franny hears a voice say "Jack Crabbe, you're gonna meet your maker!", and she sees a black appendage drag a man across the floor. The man says "Millie, it was all my fault" as large teeth snap and a corpse falls to the ground. As the mist coalesces again into a face, Franny sees her great uncle. Beau asks a question about cats eating a corpse, and the face relates a story of Lloyd and his general store. Franny, in shock, faints. Caspar thanks the spirits and dismisses them, and ends his show by disappearing in a flourish. Rutherford leaps onstage to investigate but is thrown off by the two door guards. While the guards are distracted, Jo checks a side door but it's locked. However, she notices a strange purple mist emanating from pinprick holes in the relief work near the floor. Boone begins to feel the effects of the pocket chicken, squats behind a row of seats, and lets loose. The noxious smell wakes Franny and also begins a stampede out of the theater. Bello is trampled and left with a concussion and a broken wing. Jo and Franny help Bello out into the lobby and leave him on a bench. Over the hubbub of the panicked crowd, Levine announces that the theater is in lockdown due to another pack of wild dogs. Residents of the town know that every 3-6 weeks, authorities move from door to door warning of wolves or rabid dogs. The town has generally been compliant and stayed indoors during these times. However, none of us have seen the creatures firsthand. Boone and Culligan discuss the show and the appearance of the spirits, and they decide to talk to Dick. Dick is convinced that everything was mere illusion, but Jo avers that the spirits are from another realm and therefore dangerous. Finally, Levine announces that the animals have been contained and our lockdown is finished. ------------------------ Bloodstone is an original Call of Cthulhu sandbox, designed by Under the Library's Keeper, and features weekly actual play / live play / real play sessions. Call of Cthulhu is a Horror Tabletop Roleplaying Game (TTRPG) similar to Dungeons & Dragons, which focuses on narrative development, gore, portals from beyond and servitors of the outer gods. If you're interested in becoming a cultist, you can join us at underthelibrary.com or patreon.com/underthelibrary. Background art on YouTube courtesy of the brilliant artist Andrii Shafetov. https://www.artstation.com/andriishafetov & AzDimension Virtual Technology from their game The Last Dead End available on Steam.
On this Episode of Under the Library: Having left Dick's house, everyone is killing time before the show. At the General Store, John Boone meets Jo's boss Belinda. She overcharges him for 3 cans of beans and some gum for Culligan. Jo feels bad and steals an extra can of beans for Boone. Culligan, Boone, and Jo arrive at The Classic and hear an animated conversation in the foyer. One voice belongs to John Levine, the theater owner, and the other voice wants to sell him fried chicken. Bello Poulet, dressed in pants with suspenders over a chicken costume, has patented the first greaseless fried chicken. As Culligan, Boone, and Jo loiter outside of the theater eating fried chicken, they are joined by Franny, Dick, and Rutherford. The group heads into the theater, maneuvering around Bello in his chicken suit. Rutherford immediately breaks off from the group to investigate. He attempts to talk his way past a couple of burly guards to get backstage but is rebuffed. The rest of the group settles into their front row seats as Levine walks onstage to introduce the opening act, singer Lana Peret, who looks like a brunette Dolly Parton in a long black dress with tattoo sleeves of abstract symbols. Her deep, rich voice is breathtaking, and as she finishes the theater erupts into applause. Finally Caspar Muscovane takes the stage with his assistant Ms. Sara Banner. Jo volunteers to assist with a card trick and watches as he creates an elaborate tower taller than his head. With the wave of a hand, the tower disappears without a trace, ending Act 1. During this final trick Franny may have glimpsed the glint of a mirror from the side of the stage. During Act 2 there is a crash in the back of the theater, followed by screams. Caspar says "don't be alarmed. These are spirits from around the world. I have summoned them." He demands that the audience ask the spirits questions, and Culligan, Boone, and Franny oblige. Next week we will learn the outcome of Franny's question: "how did my uncle die?' ------------------------ Bloodstone is an original Call of Cthulhu sandbox, designed by Under the Library's Keeper, and features weekly actual play / live play / real play sessions. Call of Cthulhu is a Horror Tabletop Roleplaying Game (TTRPG) similar to Dungeons & Dragons, which focuses on narrative development, gore, portals from beyond and servitors of the outer gods. If you're interested in becoming a cultist, you can join us at underthelibrary.com or patreon.com/underthelibrary. Background art on YouTube courtesy of the brilliant artist Andrii Shafetov. https://www.artstation.com/andriishafetov & AzDimension Virtual Technology from their game The Last Dead End available on Steam.
How do strategic buyers think? Listen as we talk with Charlie Burckmyer, head of M&A at Culligan International, the water company and a $2 billion strategic buyer. We cover the acquisition process, what motivates Culligan to acquire smaller competitors, common mistakes sellers make, and what types of businesses and value drivers strategic buyers find most attractive. If you're considering selling your company to a strategic acquirer, you'll find this show packed with helpful tips on the psychology of strategic buyers and what motivates them to pay top dollar for your company. View the complete show notes for this episode. Learn More: M&A as an Attorney, I-Banker, Buyer, and Target with Michael Frankel Why do companies acquire other businesses? M&A Guide | Selling Your Business to a Competitor M&A Guide | The 4 Types of Buyers of Businesses M&A Basics: Building a Sellable Business Business Exit Plan & Strategy Checklist | A Complete Guide M&A Basics | The Letter of Intent Additional Resources: Download a free copy of The Complete Guide to Selling a Business Are you selling a business? Schedule a free consultation now.
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In this episode of IP Talk with Wolf Greenfield, Neil Ferraro and Paul Metaxatos offer guidance for protecting an organization's products and designs. Neil chairs Wolf Greenfield's Mechanical Technologies Group. He works with clients in all areas of intellectual property and represents organizations ranging from startups to large corporations in a wide-range of technologies. Neil joined the firm after serving as an intellectual property attorney with the Ford Motor Company. Paul is co-founder and principal of Motiv, a Boston-based consultancy that designs products and develops brands for companies of all sizes. Paul is recognized within the retail consumer industry as one of the leading authorities in brand-focused product development, having been associated with many iconic brands, including Keurig, Culligan, and Vitamix.01:11 - The first steps a startup should do with a new design 02:58 - Paul's advice to put a non-disclosure agreement (NDA) in place 05:22 - What is the story behind the invention?06:44 - Developing effective protection strategies 09:42 - The importance of doing consumer research12:05 - The role of design patents14:35 - Utility patents are also a powerful option17:22 - From concept to off-tool, it's often a long, difficult experience to create a beautiful product18:54 - Startups must be open-minded20:15 - Pick the right partners for the entrepreneurial journey
Rob shares how he got started as a development officer, how his team created extra financial support for students during the pandemic, and the fulfillment he feels in helping young men realize their dreams.
Emily Culligan is the Senior Director of Human Resources for the Oregon Health & Science University foundation. With more than $1.5 billion in assets, the OHSU foundation is one of the largest public university foundations in the Northwest.