Podcasts about Acquia

In this new episode of Path to Market, our Director Natasha Lytton and co-host Micah Smurthwaite, Partner at Pipeline Ventures, sit down with Tim Bertrand — a three-time GTM leader who's scaled companies from just a few million to hundreds of millions in revenue. Currently serving as President of HAProxy, Tim previously held sales leadership roles at Acquia and Project44, and brings deep insights into category creation, founder-led sales, sales hiring, and international expansion.Tim walks us through his career of building sales engines from the ground up — including Acquia's leap from $2M to $200M+ ARR — and explains why he keeps coming back to the early-stage trenches.He also shares actionable advice for founders: when to hire (and who to hire) in your first sales roles, how to think about pricing in new markets, how to align product and GTM, and what great onboarding and sales coaching look like.Here's what's covered:05:00 Early-Stage Sales: Why Tim Keeps Coming Back07:12 Structuring Your First Sales Hires09:44 Traits of Great Early-Stage Sellers13:00 Does Domain Expertise Matter?15:28 Best Practices for Sales Onboarding17:48 Sales Methodologies: MEDDICC & BANT22:14 Creating Real Urgency in the Sales Cycle30:23 Value-Based Pricing & Market Signals38:09 Building a Business Around Open Source42:16 Sales Methodologies for Founders43:40 Hiring a CRO: When & What to Look For

Welcome to the first episode of Talking Drupal Cafe. Join Martin and Jake as they delve into an insightful conversation exploring the challenges and responsibilities associated with being a module maintainer. Discussing project types, the significance of sandbox modules, the impact of Drupal CMS, and the role of AI tools, they highlight issues around burnout, sustainability, and community support. Discover how the Drupal community can better support maintainers and the importance of continued contributions. This episode also touches on upcoming conferences and the significance of face-to-face interactions in the Drupal community. Martin Anderson-Clutz Martin is a highly respected figure in the Drupal community, known for his extensive contributions as a developer, speaker, and advocate for open-source innovation. Based in London, Ontario, Canada, Martin began his career as a graphic designer before transitioning into web development. His journey with Drupal started in late 2005 when he was seeking a robust multilingual CMS solution, leading him to embrace Drupal's capabilities. (mandclu.com) Martin holds the distinction of being the world's first Triple Drupal Grand Master, certified across Drupal 7, 8, and 9 as a Developer, Front-End Specialist, and Back-End Specialist. (TheDropTimes) He also possesses certifications in various Acquia products and is UX certified by the Nielsen Norman Group. (mandclu.com) Currently serving as a Senior Solutions Engineer at Acquia, Martin has been instrumental in advancing Drupal's ecosystem. He has developed and maintains several contributed modules, including Smart Date and Search Overrides, and has been actively involved in the Drupal Recipes initiative, particularly focusing on event management solutions. (mandclu.com) His current work on the Event Platform aims to streamline the creation and management of event-based websites within Drupal. (TheDropTimes) Beyond development, Martin is a prominent speaker and educator, having presented at numerous Drupal events such as DrupalCon Barcelona and EvolveDrupal. He is also a co-host of the "Talking Drupal" podcast, where he leads the "Module of the Week" segment, sharing insights on various Drupal modules. (mandclu.com) Martin's dedication to the Drupal community is evident through his continuous efforts to mentor, innovate, and promote best practices within the open-source landscape.(TheDropTimes) Jacob Rockowitz Jacob is a prominent figure in the Drupal community, best known for developing and maintaining the Webform module—one of the most widely used and feature-rich form-building tools in the Drupal ecosystem. His work has significantly enhanced Drupal's capabilities in form creation, data collection, and user interaction. Rockowitz began his Drupal journey while working as a consultant for Memorial Sloan Kettering Cancer Center (MSK), where he spent over 18 years. Facing the need for robust form functionality during MSK's early adoption of Drupal 8, he created YAML Form, which later evolved into the Webform module for Drupal 8 . This module has since become integral to many Drupal sites, offering extensive features for form management.(design4drupal.org) Beyond Webform, Jacob has contributed to other projects like the Schema.org Blueprints module, aiming to improve structured content modeling in Drupal. He is also an advocate for open-source sustainability, often discussing the importance of community involvement and the challenges of maintaining large-scale open-source projects .(talkingdrupal.com, jrockowitz.com) As an active member of the Drupal community, Rockowitz frequently speaks at events such as DrupalCon and New England Drupal Camp, sharing his insights on module development and community engagement . He maintains a personal blog at jrockowitz.com, where he writes about his experiences and thoughts on Drupal development.(Drupal) For show notes visit: https://www.talkingDrupal.com/502 Topics Introduction to Project Maintenance Types of Projects and Their Significance Sandbox Modules and Work Projects Passion Projects and Inherited Projects Challenges in Managing Multiple Modules The Role of Recipes in Project Management AI and Automation in Project Maintenance The Future of Project Maintenance and Contributions Evolving Drupal and Community Contributions Enterprise Features and the Trash Module Marketplace and Site Templates AI and the Future of Web Development Contribution Credits and Bounties Guiding Users and Module Selection Drupal Adjacent Solutions Sustainability of Contribution The Importance of Community Engagement Hosts Martin Anderson-Clutz - mandclu.com mandclu Jacob Rockowitz - jrockowitz.com jrockowitz

The real difference in marketing lies not in the message, but in how it's told — a concept explored in depth in this episode as we feature Matt Krebsbach, Senior Vice President of Thought Leadership and Brand Awareness at Acquia. Matt shares his thoughts on how marketing is evolving, highlighting why data-driven storytelling and authentic brand voices matter more than ever. He also explores blending brand, demand and customer experience, showing how businesses can stand out in a crowded market. Key Takeaways:(03:36) The impact of proper AI training on employee confidence and productivity.(06:11) The role of data in grounding storytelling and uncovering unique insights.(09:54) How risk aversion and investor pressures shape brand messages.(11:19) AI's impact grows where brand, demand and experience meet.(13:45) Standing out requires breaking free from the sea of sameness.(17:15) The need for digital content accessibility for diverse audiences.(20:16) High-quality, value-driven content resonates more with audiences.Resources Mentioned:Matt Krebsbach -https://www.linkedin.com/in/mattkrebsbach/Acquia | LinkedIn -https://www.linkedin.com/company/acquia/Acquia | Website -https://www.acquia.com/Patagonia -https://www.patagonia.com/home/This episode is brought to you by Content Allies.Content Allies helps B2B tech companies launch revenue-generating podcasts and build relationships that drive revenue through podcast networking. We schedule interviews with your ideal prospects and strategic partners so that you can build relationships and grow your business. You show up and have conversations, we handle everything else. Learn more at ContentAllies.com. #B2B #BusinessLeaders #Leadership

Our “Path to Market” series continues with a new episode in which our Director Natasha Lytton and her co-host Micah Smurthwaite, Partner at Pipeline Ventures, delve into the intricacies of go-to-market strategies with seasoned CRO, Tim Bertrand. Tim shares his extensive experience scaling organisations like Acquia, Project 44, and HAProxy, offering actionable insights for founders and sales leaders on building sales teams, effective onboarding practices, the fundamentals of discovery and qualification in sales, and the nuances of pricing strategies for early-stage companies. Tim also discusses the significance of deal reviews and the evolving landscape of sales tactics, emphasizing the value of compelling events and robust qualification processes. The discussion also covers: - the dynamics of building sales teams; - identifying customer pain points; - the significance of practical sales methodologies like MEDDICC and BANT; - fostering cross-functional collaboration; - the role of open-source communities; - and more. Key takeaways: - Understand product intricacies; - Leverage economic buyers in sales cycles; - Align organizational culture with company values for success; - Make the right hire according to the company's growth stage. Overview: 00:00 Understanding Customer Pain Points 00:22 Introduction to Path to Market Podcast 01:00 Interview with Tim Bertrand: Scaling Startups 01:39 Tim Bertrand's Journey: Acquia to HAProxy 05:07 Advice for Founders on Sales Playbooks 08:11 Hiring the Right Sales Team 16:29 Onboarding Sales Reps: Best Practices 18:31 Effective Sales Execution and Discovery 23:29 Creating Urgency in Sales 23:34 The Role of Compelling Events 25:18 Evolving Sales Tactics 28:53 Effective Deal Reviews 31:03 Pricing Strategies for Startups 32:59 Building a Strong Sales Culture 35:58 Cross-Functional Collaboration 39:17 Open Source Business Models 43:05 Sales Methodologies for Founders 44:30 Hiring the Right CRO 45:47 Conclusion and Key Takeaways

In the month of April 1991 many games were released for the Commodore 64. In episode one-hundred-and-seventy-seven of Zapped to the Past, we continue our look at some of those games, including the lively Lotus Esprit Turbo Challenge, the judicial Judge Dredd and the experimental Exterminator and wonder… How bad does an impersonation of Noel Coward need to be to erase your memory?   Games covered in this episode: Lotus Esprit Turbo Challenge Judge Dredd Saint Dragon Kentucky Racing Exterminator Find us here: https://zappedtothepast.com/ If you want to buy amazing Zapped to the Past merch, go here: https://zappedtothepast.shop https://www.redbubble.com/people/zappedtothepast/shop If you would like to help us out and join our Patreon, find it here: https://www.patreon.com/zappedtothepast If you want to buy a Coffee for Zapped to the Past, go here: https://ko-fi.com/zappedtothepast Need our links in one place - you can do that too: https://linktr.ee/zappedtothepast https://online.pubhtml5.com/oowg/grrx/#p=1 Additional links mentioned in the Podcast: From Homebrew Game Development to Becoming a Tech Tour de Force with Director, Product & Solutions Marketing at Acquia, Alan Botwright - E7 Brides Of Dracula (C64) - 1992 Gonzo Games - GTW64 BSB - The Power Station - Last Day david icke on terry wogan show 1991 in FULL Discovering Kinsey – Series One, Episode One | btvfloc The Fast Show - Monkfish -1- Inspector Monkfish The Americans (TV Series 2013–2018) - IMDb BBC Finders Keepers 1982 CITV's Finders Keepers - Series 3 Episode 1 - 23rd March 1993  

Listen to this interview of Ricardo Amaro, Senior Engineering Manager, Acquia, USA, and also a PhD Researcher, ISCTE—University Institute of Lisbon, Portugal. We talk about his coauthored paper Capabilities and Practices in DevOps: A Multivocal Literature Review (TSE 2023). Ricardo Amaro : "One of the main challenges we've been experiencing in DevOps is, let's say, the cultural resistance to change — and really, it's questions like these that, sure, academia have tried to answer, but to be honest, they try from a perspective that's a little bit siloed, because they are not attempting to start a conversation to find consensus." Link to Guideline for Including Grey Literature and Conducting Multivocal Literature in Software Engineering (IST 2019) Link to QualCoder, qualitative data analysis software Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/new-books-network

Listen to this interview of Ricardo Amaro, Senior Engineering Manager, Acquia, USA, and also a PhD Researcher, ISCTE—University Institute of Lisbon, Portugal. We talk about his coauthored paper Capabilities and Practices in DevOps: A Multivocal Literature Review (TSE 2023). Ricardo Amaro : "One of the main challenges we've been experiencing in DevOps is, let's say, the cultural resistance to change — and really, it's questions like these that, sure, academia have tried to answer, but to be honest, they try from a perspective that's a little bit siloed, because they are not attempting to start a conversation to find consensus." Link to Guideline for Including Grey Literature and Conducting Multivocal Literature in Software Engineering (IST 2019) Link to QualCoder, qualitative data analysis software Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode 363 of The VentureFizz Podcast features Jay Batson, Acquia Co-Founder & Founding CEO, serial entrepreneur, investor, and mentor. Lots of people like to make predictions, especially around this time of the year. Few are right. Jay on the other hand made some bold predictions about the future in a Forrester report that he published back in 1995 called Beyond Internet Gaga and it is pretty remarkable. So what does Jay predict in 1995? Yes, the internet was emerging but these predictions were made when there were only about 35 million internet users and before the Netscape IPO. He detailed three scenarios: 1. The first was internet-based cyberattacks. 2. The second was how a younger generation would be glued to the internet (think screentime) and how it would replace the television, plus the emergence of social media, & online gaming. 3. The third was the advancement of smart appliances. It's really amazing and as you'll hear, Jay has a knack for seeing the future and creating businesses that capitalize on shifts in technology, some that have been widely successful or some that just didn't hit. We chat about all of them. In this podcast, we cover: * Jay's background story and how he got started in entrepreneurship by building a company in the energy sector. * Moving to Boston and more of his early experiences in the tech industry. * All the details about founding PingTel and its innovation in IP phones and he even pulls out one of the phones for the visual, plus his reflection on why the company didn't succeed. * The full story of how he met Dries Buytaert (who was a guest on Episode #326) and how they co-founded Acquia together and lots of great scaling stories to unicorn status. * His role post-Acquia as a mentor and investor. Why founders should spend more time on their go-to-market strategy. * The importance of co-founder and investor alignment. * And so much more.

Jake Athey leads Acquia's go-to-market motion for its digital asset management (DAM) and product information management (PIM) solutions. An expert on DAM and PIM, Jake is responsible for evangelizing the solutions and their ability to fuel productive digital customer experiences. He brings together first-hand understanding of evolving customer requirements with expertise in martech and commerce platforms, making him a trusted advisor on DAM, PIM, and DXP topics for organizations across industries.

What's on the horizon for B2B marketing in 2025? In this episode, guest host Jamie Gier steps in for Drew Neisser to explore where top CMOs are placing their bets for the future. Joined by Charles Groome of Biz2Credit, Tom Bianchi of Acquia, and Josh Leatherman of Service Express, this conversation dives deep into the strategies, tools, and tactics poised to drive success in the coming year. In this episode:  Charles Groome shares his top three bets for 2025, including brand-led events, cross-channel marketing, and influencer strategies tailored to niche audiences.  Tom Bianchi reveals how Acquia is aligning new product launches with focused segmentation and ABM tactics to optimize marketing ROI.  Josh Leatherman explores how marketers can leverage AI to enhance analytics, drive predictability, and sharpen account-based sales and marketing strategies.  The group also explores the results from a 5-part poll series:  40% of marketers expect budget increases in 2025.  Events are regaining their place as a top investment area, beating out online marketing.  Demand generation continues to dominate, with 51% prioritizing it over brand building.  Clarity and collaboration emerged as the most critical skills for marketing teams in 2025.  Owned content and SEO are expected to deliver the highest ROI next year.  Tune in to hear how these marketing leaders are preparing for the challenges and opportunities of the year ahead—and take away actionable insights for your own 2025 planning.  For full show notes and transcripts, visit https://renegademarketing.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/

Dive into the crucial topic of digital accessibility with expert insights from Jennifer Griffin Smith, CMO at Acquia. Discover how a lack of accessibility on your website could be impacting your business, potentially slashing conversions by 17%. Jennifer shares her invaluable knowledge on improving website accessibility and offers practical tips to enhance the overall customer experience.Tune in to learn how accessible design can drive revenue growth and customer satisfaction. Head here to watch our webinar on measuring the commercial impact of B2B content: https://youtu.be/b2FivN9H09U   

This past May, Acquia released its 2024 Survey Report: Consumer Perspectives on Digital Accessibility, which found several common accessibility challenges with digital platforms, including an inaccessible web layout, video or audio content without transcriptions and more. Today we're going to talk about what it means to provide a truly accessible digital experience and the impact it can have on your customers and your brand. To help me discuss this topic, I'd like to welcome Jennifer Griffin Smith, Chief Market Officer at Acquia. A well-respected international marketing executive, Jennifer Griffin Smith has more than 20 years of experience managing go-to-market strategies and corporate communications for public and private technology companies. She focuses on the needs of customers and partners in the ever-changing digital world, ensuring that Acquia solutions deliver exceptional value today and in the future, and that all programs and communications are addressing the unique needs of customers. Jennifer leads the global marketing organization, including product marketing, GTM programs for customers and new business, brand, and marketing communications. With her extensive experience as a B2B marketing practitioner, Jennifer is passionate about new ways to grow awareness, improve marketing ROI, and create high-performing, award-winning teams. Before joining Acquia, Jennifer held CMO positions at Brightcove, Alfresco Software (acquired by Hyland), Software AG, Workhuman (formerly Globoforce), Avid Technology, and Progress Software. She has also held senior European marketing roles at Microsoft, PeopleSoft, and Information Builders. RESOURCES Acquia website: https://www.acquia.com Acquia Consumer Perspectives on Digital Accessibility and Why Your Organization Needs a Digital Accessibility Strategy report: https://streaklinks.com/CDXW05pOzrefv_EmGguRQ6AT/https%3A%2F%2Fwww.acquia.com%2Faccessibility-report-2024 Acquia Why Your Organization Needs a Digital Accessibility Strategy report: https://0a818d23.streaklinks.com/CJVgsJ1lZcdvFJePqQwSI-T-/https%3A%2F%2Fwww.acquia.com%2Fresources%2Freport%2Fwhy-your-organization-needs-digital-accessibility-strategy Wix Studio is the ultimate web platform for creative, fast-paced teams at agencies and enterprises—with smart design tools, flexible dev capabilities, full-stack business solutions, multi-site management, advanced AI and fully managed infrastructure. https://www.wix.com/studio Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

This past May, Acquia released its 2024 Survey Report: Consumer Perspectives on Digital Accessibility, which found several common accessibility challenges with digital platforms, including an inaccessible web layout, video or audio content without transcriptions and more. Today we're going to talk about what it means to provide a truly accessible digital experience and the impact it can have on your customers and your brand. To help me discuss this topic, I'd like to welcome Jennifer Griffin Smith, Chief Market Officer at Acquia. A well-respected international marketing executive, Jennifer Griffin Smith has more than 20 years of experience managing go-to-market strategies and corporate communications for public and private technology companies. She focuses on the needs of customers and partners in the ever-changing digital world, ensuring that Acquia solutions deliver exceptional value today and in the future, and that all programs and communications are addressing the unique needs of customers. Jennifer leads the global marketing organization, including product marketing, GTM programs for customers and new business, brand, and marketing communications. With her extensive experience as a B2B marketing practitioner, Jennifer is passionate about new ways to grow awareness, improve marketing ROI, and create high-performing, award-winning teams. Before joining Acquia, Jennifer held CMO positions at Brightcove, Alfresco Software (acquired by Hyland), Software AG, Workhuman (formerly Globoforce), Avid Technology, and Progress Software. She has also held senior European marketing roles at Microsoft, PeopleSoft, and Information Builders. RESOURCES Acquia website: https://www.acquia.com Acquia Consumer Perspectives on Digital Accessibility and Why Your Organization Needs a Digital Accessibility Strategy report: https://streaklinks.com/CDXW05pOzrefv_EmGguRQ6AT/https%3A%2F%2Fwww.acquia.com%2Faccessibility-report-2024 Acquia Why Your Organization Needs a Digital Accessibility Strategy report: https://0a818d23.streaklinks.com/CJVgsJ1lZcdvFJePqQwSI-T-/https%3A%2F%2Fwww.acquia.com%2Fresources%2Freport%2Fwhy-your-organization-needs-digital-accessibility-strategy Wix Studio is the ultimate web platform for creative, fast-paced teams at agencies and enterprises—with smart design tools, flexible dev capabilities, full-stack business solutions, multi-site management, advanced AI and fully managed infrastructure. https://www.wix.com/studio Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

What does it take to transform a local website into a global powerhouse? Find out from Tom Bianchi of Acquia and Hannah Grap of Sitecore, as they dissect the strategies behind successful international digital presences. Learn how Acquia's latest initiatives are making the digital world more accessible and how Sitecore is modernizing data to tailor customer experiences across borders. We cover the changing landscape of SEO, how to localize your site for different countries, and which website metrics matter. Whether you're revamping your digital strategy or just tuning in to the latest trends, this episode is your gateway to mastering the art of engaging a worldwide audience through smart, inclusive web design. Don't miss these essential insights that could redefine your digital footprint! For full show notes and transcripts, visit https://renegade.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/

Today we are talking about Certification & Exam Prep, Resources for studying, and tips to get a passing grade with guests Chad Hester & Martin Anderson-Clutz. We'll also cover Quiz Maker as our module of the week. For show notes visit: www.talkingDrupal.com/450 Topics Why are exams and certifications important to dev's After going through the Talking Drupal Skills Upgrade mini series do you feel preparted to take an Acquia certification How should someone get ready What are some struggles people may have getting ready What does the plan look like for someone getting ready Does Acquia provide pre tests Did Skills Upgrade prepare you for this type of assessment What happens if you do not pass How do you know you're ready Tips and tricks for taking a test Where do you take the test Questions to someone who has taken the test Special surprise Resources Acquia Certification Study Guides Acquia Certification Information Widgets Burritos D8 Certification Study Guide certification@acquia.com for questions Guests Chad Hester - chadkhester.com chadhester Martin Anderson-Clutz - mandclu.com mandclu Hosts Nic Laflin - nLighteneddevelopment.com nicxvan John Picozzi - epam.com johnpicozzi Matthew Grasmick - grasmash MOTW Correspondent Martin Anderson-Clutz - mandclu Brief description: Have you ever wanted to build and deliver interactive quizzes on your Drupal website? Module name/project name: Quiz Maker Brief history How old: created in Apr 2024 (the last couple of weeks) by Roman Chekhaniuk (r_cheh) Versions available: 1.0.5, which works with Drupal 9, 10, and 11 Maintainership Actively maintained Not yet opted into Security coverage, but being so new it's possible they started the process of getting the project reviewed Number of open issues: 0 Usage stats: Not currently installed on any sites yet, according to Drupal.org Module features and usage The module defines a number of of custom entities to allow your site to define very flexible quizzes, that can include options like the amount of time allowed, pass rate, maximum number of attempts, randomizing the sequence of the questions, and more The module also defines custom plugins for questions, responses, and answers, so you can extend it to handle very custom use cases The Quiz module is very popular in this space but the version you can use with modern versions of Drupal is still in alpha, so it's great to see another option available, especially for sites that don't need anything as complex as the Opigno LMS

Episode #334 of The VentureFizz Podcast features Don Bulens, 5 time Startup CEO and Executive Chair at CloudZero. This episode was recorded live at Suffolk University which was so much fun! We recorded 3 interviews with Suffolk alums on April 2nd, so this is the first conversation and we'll have two more coming in the following weeks. And just a side note about Suffolk, the entrepreneurial spirit is alive and well at the school. I was blown away by how many students attended the sessions and how many came up to me afterward with great questions. Back to this episode... Don has had lots of success throughout his career including being the CEO at EqualLogic which exited to Dell for $1.4B in cash, which was the largest cash transaction of its time for a venture backed company… but what I admire about Don is his transparency about his failures. His first two CEO positions didn't quite work out and he shares the details of this experience of getting knocked down and losing confidence, but how he got back at it and ultimately persevered. Today, Don is the Executive Chair at CloudZero, a venture backed cloud cost intelligence platform, which raised $41M last year in one of the most difficult markets to raise capital. In this episode of our podcast, we cover: * Why the success of a company is all about the people. * Don's background story and how he got into sales, plus the importance of learning how to sell. * A journey down the tech industry across the companies he led as a CEO - that being Radnet, Trellix, EqualLogic, Unidesk, and CloudZero. * Don's 3 secrets to success. * The story of the EqualLogic exit. * All the details about CloudZero and how they found product market fit. * Meeting his wife, Lynne Capozzi at Suffolk, who was the Chief Marketing Officer at Acquia. * And so much more.

Join us at our first in-person conference on June 25 all about AI Quality: https://www.aiqualityconference.com/ ⁠Peter Guagenti⁠ is an accomplished business builder and entrepreneur with expertise in strategy, product development, marketing, sales, and operations. Peter has helped build multiple successful start-ups to exits, fueling high growth in each company along the way. He brings a broad perspective, deep problem-solving skills, the ability to drive innovation amongst teams, and a proven ability to convert strategy into action -- all backed up by a history of delivering results. Huge thank you to AWS for sponsoring this episode. AWS - https://aws.amazon.com/ MLOps podcast #222 with Peter Guagenti, President & CMO of Tabnine - What Business Stakeholders Want to See from the ML Teams. // Abstract Peter Guagenti shares his expertise in the tech industry, discussing topics from managing large-scale tech legacy applications and data experimentation to the evolution of the Internet. He returns to his history of building and transforming businesses, such as his work in the early 90s for People magazine's website and his current involvement in AI development for software companies. Guagenti discusses the use of predictive modeling in customer management and emphasizes the importance of re-architecting solutions to fit customer needs. He also delves deeper into the AI tools' effectiveness in software development and the value of maintaining privacy. Guagenti sees a bright future in AI democratization and shares his company's development of AI coding assistants. Discussing successful entrepreneurship, Guagenti highlights balancing technology and go-to-market strategies and the value of failing fast. // Bio Peter Guagenti is the President and Chief Marketing Officer at Tabnine. Guagenti is an accomplished business leader and entrepreneur with expertise in strategy, product development, marketing, sales, and operations. He most recently served as chief marketing officer at Cockroach Labs, and he previously held leadership positions at SingleStore, NGINX (acquired by F5 Networks), and Acquia (acquired by Vista Equity Partners). Guagenti also serves as an advisor to a number of visionary AI and data companies including DragonflyDB, Memgraph, and Treeverse. // MLOps Jobs board https://mlops.pallet.xyz/jobs // MLOps Swag/Merch https://mlops-community.myshopify.com/ // Related Links AI Quality in Person Conference: https://www.aiqualityconference.com/ Measuring the impact of GitHub Copilot Survey: https://resources.github.com/learn/pathways/copilot/essentials/measuring-the-impact-of-github-copilot/ AWS Trainium and Inferentia: https://aws.amazon.com/machine-learning/trainium/ https://aws.amazon.com/machine-learning/inferentia/AI coding assistants: 8 features enterprises should seek: https://www.infoworld.com/article/3694900/ai-coding-assistants-8-features-enterprises-should-seek.htmlCareers at Tabnine: https://www.tabnine.com/careers --------------- ✌️Connect With Us ✌️ ------------- Join our slack community: https://go.mlops.community/slack Follow us on Twitter: @mlopscommunity Sign up for the next meetup: https://go.mlops.community/register Catch all episodes, blogs, newsletters, and more: https://mlops.community/ Connect with Demetrios on LinkedIn: https://www.linkedin.com/in/dpbrinkm/ Connect with Peter on LinkedIn: https://www.linkedin.com/in/peterguagenti/

Your content should haunt your audience.Not in a spooky kind of way. But in a way where it sticks with them and they think about it later. So in this episode, we're helping you revive your content strategy.We're talking about Ghosts, the U.K. TV series, with the help of special guest, Director of Content Strategy at Acquia, Courtney Roe. Together, we talk about infusing your core values in your content, adapting to appeal to new audiences, and multiplying your content-creating power.About our guest, Courtney RoeCourtney Roe is Director of Content Strategy at Acquia, a cloud platform for building, delivering and optimizing websites. She joined the company in January of 2023. Prior to her current role, she served as Director of Content Strategy for Widen, an Acquia company, where she spent over six years in different roles. She also has experience in merchandising, having worked at L.L. Bean and Kohl's. What B2B Companies Can Learn From Ghosts:Infuse your core values in your content. Use them as a foundation that brands your content as uniquely your own. Courtney says this is important especially if you're migrating content after an acquisition. She says, “For any product or company that has been acquired, you're going to have to ultimately give a little bit in order to fit into the new world that they're creating. But if you have a strong foundation and really know who you are at your core, you're not going to lose that foundation, even if your name and your branding need to change along the way.” It's like how Ghosts U.K. was also adapted for a U.S. audience but is still built on the same foundation.Adapt to appeal to new audiences. As your brand grows, research your new target audiences and run tests to see what content resonates with them. Courtney says, “You need to find that right mix of what worked for your initial audience and then how it might need to shift to appeal to a new one. And then also just like learning from others that came before you.” There are undoubtedly differences between the U.K. and U.S. versions of Ghosts based on the style of TV series already popular in each market.Multiply your content-creating power by splitting up your marketing team and brainstorming new content ideas individually. Then regroup and share. This way you get an exponential increase in ideas compared to brainstorming as a group. Ian says, “I've found after doing hundreds of brainstorms with B2B marketing teams specifically that It's really important to do. But it also can be challenging, especially remotely, and that usually you're fitting in between meetings or whatever. But I think it is really important to let people go build something themselves and then bring it up to the larger team.” This is how the six writers behind Ghosts came up with ideas for each episode. Co-creator Mathew Baynton said, “It's productive and fast – you get six first drafts in about the same time as you'd normally get one.” Divide and conquer!Time Stamps[0:55] Meet Courtney Roe, Director of Content Strategy Acquia[4:14] What is Ghosts about?[7:58] Behind the Scenes: Creating Ghosts[13:44] Applying Ghosts' Lessons to B2B Marketing[15:41] The Collaborative Writing Process of Ghosts[17:41] Building Trust and Cohesion in B2B Marketing[20:19] Exploring Character Influence in Creative Writing[20:50] The Role of UX and Audience Understanding in Product Marketing[21:33] B2B Marketing Insights from the Show 'Ghosts'[22:13] Adapting and Knowing Your Audience in Business[22:58] Learning from Adaptation: TV Shows and Business Strategies[23:50] Merging Marketing Visions in Business Acquisitions[26:01] Content Strategy and Creativity in B2B Marketing[34:00] Content Strategy at AcquiaLinksWatch Ghosts U.K.Connect with Courtney on LinkedInLearn more about AcquiaAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both non-fiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Senior Producer). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise.

Episode 326 of The VentureFizz Podcast features Dries Buytaert, Founder and Project Lead of Drupal and Co-Founder, CTO, and Chief Strategy Officer of Acquia. Many of the most successful companies in tech were created by founders who built something that was to fill their own need. This was certainly the case for Dries, who back in 2000, started an internal online message board for his friends from his dorm room in Belgium which turned into Drupal. Fast forward to today, Drupal powers 2% of all websites in the world and over 10,000 people contribute to the Drupal open source project every year. In addition to running one of the most successful open source projects, Dries went on to build Acquia, along with his Co-Founder & the company's first CEO, Jay Batson and early investor - Michael Skok. Acquia's innovative business model has been a blueprint for other open source companies. In this episode of our podcast, we cover: * The details of the Drupal community and what are the right ingredients for building a successful community. * Dries' background story growing up in Belgium, how he developed a passion for technology, and the full story of how Drupal came to fruition. * Drupal's growth and momentum, plus a great story of how the community stepped in to help fund this open source initiative. * The early days of Acquia in terms of figuring out the business model and then scaling the company under Tom Erickson's leadership. * The current state of the state of Acquia as a Digital Experience Platform. * Why entrepreneurship is 80% sales and marketing, even as an engineer. * And so much more.

 Eric Williamson is the Chief Marketing Officer at CallMiner. As CallMiner's Chief Marketing Officer, Eric oversees all global marketing functions from brand and events to demand generation. Eric's marketing team works very closely with channel and sales to drive pipeline and CallMiner's explosive growth. Eric has over 20 years of experience in both technology and consumer products marketing from both the vendor and agency side.  Before joining CallMiner, Eric was VP Brand & Digital Marketing at Acquia - an open DXP platform built around Drupal - where he led brand, creative services, webops, editorial, and demand generation. Prior to Acquia, Eric was on the agency side of marketing working as SVP Digital & Social Media at MullenLowe, and before that as VP Digital Strategy at The Martin Agency.  During his career, Eric has worked with a variety of B2C and B2B brands including Google, Microsoft, Intel, GEICO, Walmart, P&G, Pizza Hut, Acura, Royal Caribbean, and Hyatt. He earned his undergraduate degree from Texas A&M University, and an MBA from The University of Texas at Dallas.    Questions ·      Could you share in your own, how it is that you got from where you were to where you are today? ·      Now, could you share with our listeners what is CallMiner and what exactly do you do? ·      The CallMiner CX Landscape Report, could you share with our listeners, I would say maybe three to five of the top themes or insights that we were able to garner from that data and that report? ·      What are your views as it relates to how leaders are actually utilising the CX data? Are they supporting and using it to make data driven decisions? Or is it just one of those reports that's generated and is there as a KPI but you're not really doing anything with the information. ·      Now, could you share with us what's the one online resource, tool, website or app that you absolutely can't live without in your business? ·      Could you also share with us maybe one or two books that you've read, it could be a book that you read recently, or even one that you read a very long time ago, but to this day, it still has had a great impact on you. ·      Now, could you also share with our listeners, Eric, what's the one thing that's going on in your life right now that you're really excited about? Either something you're working on to develop yourself or your people. ·      Where can listeners find you online? ·      Now, Eric, before we wrap our episodes up, we always like to ask our guests, do you have a quote or saying that during times of adversity or challenge you will tend to revert to this quote if for any reason you got derailed or you got off track, this quote kind of helps to get you back on track.   Highlights Eric's Journey Me: Now, before we jump into the conversation, I always like to give our guests an opportunity to share a little bit about their journey. So, could you share in your own words, how it is that you got from where you were to where you are today?   Eric shared that Yanique did a pretty good job of covering his bio and in her intro, so thank you for that. So, he started his career out as essentially a BDR or an SDR is what they're called, typically, at least in SaaS, which he thinks is one of the best first jobs you can have, especially if you have aspirations of doing something in either sales or marketing. So, you talk to a tonne of CMOs, who that was their first job as well, so that's where it started.  He spent a lot of time working in digital advertising and then ultimately integrated big agency advertising for a lot of big brands and then flipped over to the client side and worked at a tech company called Acquia, which was covered just briefly in that intro. It's an open DXP player, built on top of Drupal, which is an open source project. And essentially, think of it is an open source competitor to something like Adobe Experience Manager. So, spent three or four years at Acquia.  And after that was introduced to the CEO at CallMiner, and had a lot of great discussions and he has been at CallMiner as their Chief Marketing Officer since 2020. And they've had a really nice run so far, they've gone from about 40 million ARR to a little over 80. And they're still seeing some nice growth despite maybe some of like macroeconomic headwinds.   What is CallMiner? Eric shared that CallMiner, they are the leader in conversation intelligence, specifically focused in more on customer service. So, if you think of any large company that has one or more large customer service agents, contact centres. So, they'll utilize their platform to ingest, so record and analyze every single customer interaction, whether that be a phone call to a customer service agent, texts to and from an agent, chats with an agent, survey data, all of that gets analyzed, and it's able to then turn around in real time and provide that customer service agent with guidance on to how to be able to deliver a better customer experience, guidance on how to answer the questions or access resources better. And then ultimately, if you're able to mind through millions of customer interactions, there's extremely valuable insights that can be discovered. And so, through machine learning in their artificial intelligence, their platform delivers that which is the larger value proposition.   The CallMiner CX Lanscape Report and the Insigts Garner From That Data Me: Alright, thank you for sharing that information on CallMiner. In leading up to the interview with you, Eric, I was shared a copy of the report, The CallMiner CX Landscape Report, and I'm sure you're familiar with it right as the Chief. So, could you share with our listeners, I would say maybe three to five of the top themes or insights that we were able to garner from that data and that report?   Eric stated that first and foremost, the CX Landscape Report that Yanique's referencing, it's an annual report that they publish so, it's original research for them. So, they do a survey of 700 plus CX and contact centre leaders across the globe and then what they'll try to do is keep a lot of those questions the same year over year as new trends and topics tend to emerge, they'll introduce a few new questions, but that way they're able to ultimately keep a pulse on what is important, and what sort of trends they're seeing with CX and contact centre leaders across the globe.  In this particular one, so in the one that they published in late 2023, obviously, and this is not going to shock anyone but one of the biggest topics that was not new but he would say the focus on it was extremely heightened, is around artificial intelligence, you'd have to be living under a rock to not notice just the media firestorm around artificial intelligence, in particular generative AI in 2023 and even today.  A lot of the typical data that they'll look at in that report, and the findings have to do with, like he said, trends that contact centre professionals and CX professionals are seeing within their own organizations. But he would highlight a few specific findings around artificial intelligence since that seemed to be the dominant theme. What's interesting is couple of themes would be that nearly this is not going to shock anybody, but nearly all of them are looking to implement some aspect of artificial intelligence in the next 12 to 18 months. The interesting sub stat to that is of those, over half aren't really sure what they're supposed to do basically, they know they need it, whether they were told this or whether they inherently think they need artificial intelligence in some way. So, they're investigating it, but they are a little bit lost in terms of where exactly to apply it. So, that was one of the first overarching thematics is everybody wants it, but they're not sure what to do with it.  The next is, now that we've moved a little bit beyond, maybe like the hype cycle of all of this, where he thinks everybody is rushing to go do something, and you've got a little bit of fear of missing out. Now they've started moving into the stage where companies are actually starting to try and implement some of these things. And what they've moved into now is sort of the reality stage, which is they're starting to realize that there's some risk inherently with this, largely around compliance, around the protection of their brand. Because sometimes these generative AI models can have hallucinations, etc. So, he thinks they're getting into the reality stage of actually trying to implement it and realizing that you have to take a much more responsible approach to how we think about this, and that there is no AI silver bullet out there that's going to solve all of your CX problems.  The last one, and the underlying aspect of this is actually something that they have heard, even before they started digging deeper into AI trends for CX leaders, and that has to do with how CX is positioned among the entire company/organization. So, in many cases, CX is disconnected from the contact centre, which is never good. Or you've got CX that is its own central thing, your meeting, you've got CXO, you've got a team. And then in other cases, CX is sort of sprinkled in multiple departments. And so what this kind of leads to is a bit of a disconnect, in terms of how you can roll out properly something as expansive as artificial intelligence within a piece of software across all these different pieces that are somewhat disconnected within the organization.  The other thing it leads to is let's say you've got a contact centre, and you've got all this amazing data, because of the disconnections here, some of that incredible data coming out of all these customer interactions is never actually making it further than the contact centre because of those disconnects. So, the last theme has to do with how companies typically will measure CX or a voice of the customer programme. He thinks as everybody who might be listening to this podcast know CX when it all comes down to it is largely has grown up and is still inherently based on surveys. So, whether it be an NPS or CSAT survey, but these are solicited surveys, solicited answers from a survey which sometimes can be very polarizing.  The big opportunity and where he think the industry is going is to combine that survey data with unsolicited data. And so this would be the data that comes out of contact centres and customer service centres, actual conversations that have a motion that we can measure versus solicited questions and answers. So, he thinks the combination of those two is where CX in general is going. And what you'll find is companies that are a little bit more mature and have a better org structure are already tapping into some of that data out of their contact centre.   Me: Wow, that's amazing. I think that's a great idea to merge the data that is collected from people who are actually talking to customers on a daily basis. I mean, the reality is, in a contact centre, customers only call for two reasons, right, to make a complaint or to make a request, there is no other reason why they're calling.   Eric agreed, that's correct. So again, you think of like, put it in the consumer perspective, other than the major influencers, when you go put something on a review about a hotel you stayed at or about some restaurant you went to on Yelp, largely it's because it was either an amazing experience that you just can't help yourself, or it was such a bad experience that you just can't help yourself. So, it becomes polarizing, which is why using surveys only is flawed to truly measure CX.   How Leaders Utilize CX Data Me: Now, what do you think leaderships' role is? Being in the industry and also being in marketing with a lot of exposure working with different organizations, what are your views as it relates to how leaders are actually utilizing the CX data? Are they supporting and using it to make data driven decisions? Or is it just one of those reports that's generated and is there as a KPI but you're not really doing anything with the information.   Eric stated that if you look at their CX landscape report or talk to most large companies, for the most part, they're using CSAT score which is survey based, or an NPS score as kind of a one metric, if you got all the way up to the CEO level that they're looking at on a regular basis to measure sort of the barometer of where their customer experience offering is at this point.  He thinks to the question as a whatever a marketing leader in his case, one of the main things that they're responsible for is helping to better align the organization to where the right data is making its way up, helping to make sure that data is organized in a way that a CEO or a Chief Product Officer, which is another beneficiary of a lot of this unstructured data and the insights from it, or even in many cases, the CMO for him isn't able to get the insights, the root cause of understanding what some of these issues might be that they're trying to solve for.  So, he thinks aligning the organzsation so that the data can reach the right people, and then making sure that data is packaged up in the right way to where it is executive friendly in some of the things that a leader should be thinking about and trying to make this better.    Me: And I can imagine also not just spitting out scores in terms of X percent of this type of customer feels this way, but linking it to tangible things, especially for leaders who think in dollars and cents, if we have a decline in this particular area over x period of time, what will this mean for our bottom line? What does it mean for future initiatives and innovation that we may need to implement? So, I would imagine that would be the kind of mindset they'd have to have.   Eric agreed, absolutely, excellent point. And even if as a first step you're continuing to just use NPS and CSAT, you should have an understanding to your point, by looking at all of your forecasting and previous years financials, you should be able to point to an increase in one point is going to result in this much the bottom line. So, he definitely agree with that point.   App, Website or Tool that Eric Absolutely Can't Live Without in His Business When asked about an online resource that he can't live without in his business, Eric shared that sadly, probably the calculator on his phone just because he's constantly needing to tally up the percentages in different stats as he's doing some of his own reporting at an executive level, he must open that thing up several times a day.  From a website standpoint, they utilize the analyst reports quite a bit. So Forrester, who is one of the top tier analysts and the one who issued out the Forrester Wave that they're a leader in, so, he utilize them quite a bit from a research standpoint so that they can get a better understanding of where they predict the industry is going. So, he definitely tap into Forrester and Gartner quite a bit for that.  And then from a marketing standpoint, and Demand Gen. So, they have several vendors that they work with, so 6sense for their ABM intent platform, Outreach for their BDR platform. And he finds that some of the best resources that they can utilize for training for those particular teams. So, he spent some time looking through their most recent thought leadership and training materials to try and identify how he can help his team get better.   Books that Have Had the Biggest Impact on Eric When asked about books that have had a great impact, Eric stated that he would say from a business standpoint, so separate out fiction from a business standpoint, he thinks some of the classics like Good to Great: Why Some Companies Make the Leap and Others Don't by Jim Collins, probably some of the ones that resonated with him the most and still, you can go back and reference. When he flip over to that sort of pleasure reading fiction, Great Gatsby by F. Scott Fitzgerald has always been his favourite book. It's not a long read probably one of the reasons why, but he thinks he must have read that book 50 times.    What Eric is Really Excited About Now! When asked about something that he's excited about, Eric stated just keeping it focused around CallMiner, his company and his team. He thinks one of the things that he's really excited about is all of them that are in tech SaaS, they really had a rough 2023, whether it be, layoffs in terms of correction on over hiring and 2021. But mostly, a lot of this is coming from just general macro conditions, macroeconomic conditions globally.  He thinks what he's excited about is towards the end of 2023, they started to see a light at the end of the tunnel and sent some positive signals that they're turning the corner a bit, which he thinks anyone who works in tech should be excited about. He'll be interested to see how Q1 and maybe Q2, go for 2024 to see if that continues to more positive signals, and they start to see their prospects and their customer base be a little less cautious with their budgets and a little less conservative and be willing to maybe do some expansion and some testing within the platforms that they offer. So, he's excited about that. And he thinks most tech companies are right now.   Where Can We Find Eric Online Website – www.callminer.com LinkedIn - CallMiner   Quote or Saying that During Times of Adversity Eric Uses When asked about a quote or saying that he tends to revert to, Eric stated that he doesn't know if this would be adversity, but they're constantly he feels like they're in the midst of adversity when they're trying to roll new campaigns out, roll new products out to the market. And something that he and several of his other C level peers, “Perfection is the enemy of progress.” So, he thinks it's very easy to get in your own way, and try to make something so perfect that you know it's going to be success and that's just a fallacy. And it's much better to do all the due diligence, do all the work to make it as good as you can. But get it out there and then learn from it early and make some changes to it than it is to just be unrealistic that you're going to be able to perfect something before you launch it. Me: True. That's a very good quote. Excellent point. Eric stated that he doesn't know who to attribute that quote to, by the way, but somebody wrote it.   Me: Well, Eric, I just want to tell you, thank you so much for taking time out of your very busy schedule and hopping on our podcast, and sharing all of this great content as it relates to what CallMiner does, about the report that your company had published that you publish on an annual basis and the great insights that were able to be derived from it, as well as moving forward what organisations can look towards in terms of where they should be placing their energy in order to be yielding the greatest success as it relates to customer experience. So, just want to extend greatest level of gratitude. Thank you so much.   Please connect with us on Twitter @navigatingcx and also join our Private Facebook Community – Navigating the Customer Experience and listen to our FB Lives weekly with a new guest   Links •     Good to Great: Why Some Companies Make the Leap and Others Don't by Jim Collins •     Great Gatsby by F. Scott Fitzgerald   The ABC's of a Fantastic Customer Experience Grab the Freebie on Our Website – TOP 10 Online Business Resources for Small Business Owners  Do you want to pivot your online customer experience and build loyalty - get a copy of “The ABC's of a Fantastic Customer Experience.” The ABC's of a Fantastic Customer Experience provides 26 easy to follow steps and techniques that helps your business to achieve success and build brand loyalty. This Guide to Limitless, Happy and Loyal Customers will help you to strengthen your service delivery, enhance your knowledge and appreciation of the customer experience and provide tips and practical strategies that you can start implementing immediately! This book will develop your customer service skills and sharpen your attention to detail when serving others. Master your customer experience and develop those knock your socks off techniques that will lead to lifetime customers. Your customers will only want to work with your business and it will be your brand differentiator. It will lead to recruiters to seek you out by providing practical examples on how to deliver a winning customer service experience!

Today we are talking about Drupal 7 EOL, Backdrop CMS, and Upgrade strategy from Drupal 7 with guests Jen Lampton & Laryn Kragt Bakker. We'll also cover Acquia Migrate: Accelerate as our module of the week. For show notes visit: www.talkingDrupal.com/419 Topics When is Drupal 7 EoL If someone is on Drupal 7 what are their options If someone does not have the resources to upgrade to Drupal 10 what can they do Can someone stay on Drupal 7 after EoL What is Backdrop CMS Listener question - James: Some people have mentioned that Backdrop has changed significantly since forking, does this affect upgrading from drupal 7 Listener question - James: Will there be another fork How can Backdrop help people get off of Drupal 7 Tell us a bit about Backdrop's annual online event Is Backdrop negatively affecting Drupal 10 adoption How does someone get involved with Backdrop What are some big features on the Backdrop roadmap Resources Drupal 7 EOL Backdrop CMS How to get involved GitHub Zulip Flightpath CLI compare d7 -> d10 vs d7 -> backdrop https://backdropcms.org/news/why-we-moved-two-stanford-websites-to-backdrop-cms https://atendesigngroup.com/articles/making-case-drupal-7-backdrop-cms-upgrade Drupal 7 soft landing Guests Laryn Kragt Bakker - atendesigngroup.com - laryn Hosts Nic Laflin - nLighteneddevelopment.com nicxvan John Picozzi - epam.com johnpicozzi Jen Lampton - jenlampton.com - jenlampton MOTW Correspondent Martin Anderson-Clutz - @mandclu Acquia Migrate: Accelerate Brief description: Have you ever wanted to add a layer of automation to Drupal's migrate API, to simplify the process of migrating content and site architecture from Drupal 7 to Drupal 9? There's a module for that. Brief history How old: created in July 2020 by Aaron Winborn-award winner webchick Versions available: 1.8.0 release which works with Drupal 9 Maintainership Actively maintained - latest release, its first as open source, was in the last week Number of open issues: 3 issues, none of which are bugs, and all labeled as fixed Usage stats: None, officially Maintainer(s): Current release by Wim Leers, a longtime Drupal contributor and core subsystem maintainer Module features and usage The goal of Migrate Accelerate is to make Drupal core's migrate API something that can be used by less technical users to migrate a Drupal 7 site to a modern version of Drupal Relies on an Acquia CLI command to analyze your Drupal 7 site, so it can generate a composer.json file using an existing matrix of hundreds mappings from legacy modules to modern Drupal equivalents, including patches That composer file becomes the basis for your migrated site, into which it will begin to migrate your content architecture It provides a dashboard that lists out the various kinds of content found on the origin site, with an ability to control the order in which the migrations will be performed At any point it's possible to see a live preview the content that's been migrated, within the same UI There's also a drush command to trigger the same process, which actually runs more efficiently but still allows for live preview If you want to get an estimate on how much of your Drupal 7 site can be migrated automatically, there is also a Flightpath report you can generate (using a drush command) which is an HTML file that summarizes how much of your Drupal 7 site can be migrated automatically Migrate Accelerate used to be available only to Acquia customers and partners, but with this new release anyone in the community can use it to help them migrate their Drupal 7 site forward

Michael Donovan was the founder of a content business he sold after three years. Now he's the Project Manager of Acquia, the world's only open digital experience company that empowers the most ambitious brands by providing them with one central hub from which to create, manage, deliver, and optimize content-driven experiences across any and all digital channels. Michael has over 10 years of experience in technology and project management, supporting some of the world's most popular products.   In this episode… Do you plan to venture into the content site business? What do you need to do to build and grow a sellable business?  Michael Donovan knows the ins and outs of starting and building a content site. What began as a side hustle to secure his family financially, scaled to over $40,000 a month in revenue. After three years, he decided to sell it. Michael shares the challenges he encountered during his first offer and how he managed to exit with a high six-figure sale in his second attempt.  In this episode of the Quiet Light Podcast, Joe Valley sits down with Michael Donovan, Project Manager of Acquia, to discuss the journey of building, scaling, and exiting his content site business. Michael shares the process of building and selling his content site business, his first potential SBA buyer, why he had to list the business a second time, and the emotional process of selling a business.

Guests Ruth Cheesley | Josh Goldberg Panelist Richard Littauer Show Notes Note: Due to an issue with Gmail sending the edited podcast to spam (thanks, gmail), this is going out a bit late! Hello and welcome to Sustain! The podcast where we talk about sustaining open source for the long haul. This is a special podcast and one of several in this series for GitHub's Maintainer Month. We're interviewing maintainers to ask them about their experience of open source and their experience of living as maintainers. Our first guest is Ruth Cheesley, a maintainer and community lead for Mautic, an open source marketing automation platform. Richard and Ruth dive into open source governance, community engagement, and organizing virtual conferences. Ruth shares how she reinvigorated the Mautic community, highlighting the importance of transparency and empowering community leaders, and she unveils her project focusing on governance and fundraising to ensure Mautic's sustainability. Our next guest is Josh Goldberg, a full-time independent open source developer who's contributed significantly to TypeScript. They discuss Josh's transition from TSLint to TypeScript-ESLint, his efforts to boost developer community efficiency, and the importance of fair compensation for maintainers. Also, there's a conversation on the governance proposal of TypeScript-ESLint and the challenges of fair funding. Hit download to hear more! [00:01:06] Ruth tells us about Mautic and the growing community. Also, the core team/leadership team is made up of team leads for each functional area and Ruth as project lead. [00:03:32] Ruth thinks of herself as a maintainer because she's instrumental in the project's direction and ongoing development. [00:04:21] We hear about a challenging time for Ruth when Mautic was first acquired by Acquia in 2019, she was brought in as community manger to navigate this change and was successful in regaining trust an keeping the project moving forward. [00:07:41] Ruth emphasizes the importance of transparency in building trust, and she encourages maintainers to empower their community members by providing opportunities for leadership and ownership. [00:08:57] What's been fun for Ruth? Organizing Mautic's first-ever conference which was an inclusive, multi-lingual event with over 300 attendees. [00:12:11] Ruth discusses her excitement about the independent project they're working on, focusing on governance and fundraising. She expressed her vision for Mautic to be among the top options when people consider marketing automation tools. [00:13:49] We find out Ruth's long-term career aspirations in open source and community management, and how enjoys the challenge of new tasks and strives to balance her routine administrative duties with more fulfilling tasks that bring her joy. [00:17:01] She advises community managers to keep working in public, even it feels like an echo chamber initially, as people are watching and learning how they can contribute to the project. She suggested that this approach prevents burnout and invites others to generously contribute their time and support to the project. [00:18:09] Find out where you can learn more about Mautic and Ruth on the web. [00:20:22] Josh Goldberg joins us and fills us in on his journey into open source. He discusses the transition from the TSLint project, a linter for TypeScript, to TypeScript-ESLint, a set of extensions on top of ESLint that allows linting of TypeScript code, improving the efficiency and reducing duplication between the ESLint and TSLint communities. [00:22:13] His work is primarily funded through the Open Collective platform and some individual sponsorship on GitHub, and ESLint also sponsors the TypeScript-ESLint project. [00:23:06] We learn about the co-maintainers that work on the team. He also tells us they are working on a governance proposal, involving a system that ranks contributions by points, aiming to encourage maintainers and contributors to keep contributing. [00:24:39] Josh mentions his role as an open source maintainer, which has turned out to be mostly DevRel. [00:25:42] We hear about sustainable funding, and one of the challenges Josh experiences is the necessity to ask for funding, but he sees it as a necessary part of maintaining an open source project that lacks corporate backing. [00:27:10] There's a discussion on sustainable funding and Josh explains how they have different definitions based on their life situations. [00:28:54] Josh tells us the work is primarily funded through the Open Collective platform and some individual sponsorship on GitHub. He also talks about the governance proposal, involving a system that ranks contributions by points, [00:31:51] Josh mentions his role as an open source maintainer, which he initially thought would be half DevRel and half coding, has turned out to be DevRel, and he enjoys interacting with users and networking but misses core coding work. [00:33:03] One of the challenges Josh experiences is the necessity to ask for funding. [00:33:56] Richard suggests the possibility of expanding the TypeScript ESLint team to include toles focused on fundraising and community building, and Josh loves this idea. [00:35:31] Find out where you can follow Josh on the web. Quotes Ruth: [00:04:04] “Maintainers are conductors of an open source project orchestra.” Josh: [00:31:57] “When I came into this, I thought it would half DevRel, half coding, but it's not. It's majority DevRel and I like that.” Spotlight Links SustainOSS (https://sustainoss.org/) SustainOSS Twitter (https://twitter.com/SustainOSS?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor) SustainOSS Discourse (https://discourse.sustainoss.org/) podcast@sustainoss.org (mailto:podcast@sustainoss.org) SustainOSS Mastodon (https://mastodon.social/tags/sustainoss) Open Collective-SustainOSS (Contribute) (https://opencollective.com/sustainoss) Richard Littauer Twitter (https://twitter.com/richlitt?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor) Ruth Cheesley Twitter (https://twitter.com/RCheesley) Ruth Cheesley Website (https://www.ruthcheesley.co.uk/) Mautic (https://www.mautic.org/) Mautic Leadership Team (https://www.mautic.org/mautic-leadership-team) Mautic Contribution (https://www.mautic.org/tag/contribution) Sustain Podcast- 2 episodes featuring guest Ruth Cheesley (https://podcast.sustainoss.org/guests/cheesley) Josh Goldberg Website (https://www.joshuakgoldberg.com/#contact) Josh Goldberg Twitter (https://twitter.com/joshuakgoldberg) TypeScript-ESLint Mastodon (https://fosstodon.org/@tseslint) Open Collective-typescript-eslint (https://opencollective.com/typescript-eslint) Learning TypeScript by Josh Goldberg (https://www.oreilly.com/library/view/learning-typescript/9781098110321/) Credits Produced by Richard Littauer (https://www.burntfen.com/) Edited by Paul M. Bahr at Peachtree Sound (https://www.peachtreesound.com/) Show notes by DeAnn Bahr Peachtree Sound (https://www.peachtreesound.com/) Special Guests: Josh Goldberg and Ruth Cheesley.

Tom Wentworth is CMO at Recorded Future, a $250m+ revenue high growth cyber security company. Prior to Recorded Future Tom was CMO at Rapid Miner and CMO at Acquia. We talk about:- Running marketing at 1,000 person company doing $250M ARR- The breakdown of Recorded Future's 45 person marketing team roles & responsibilities & goals- RF's marketing operating system, campaigns, themes, and running plays quarterly and annually- Managing up, working with the CEO, and why "if you don't have a plan you'll be given one"- Why he hates category creation- Why he doesn't like spending budget on agencies- Why middle management is important to scaling marketing- Why RF built a news organization, how it works, hiring top journalist, how it fits within the marketing org, what they report on, doing millions of pageviews/month- And moreSend guest pitches and ideas to hello@exitfive.comExit Five on LinkedIn: https://www.linkedin.com/company/exitfive/Exit Five on Twitter: https://twitter.com/exitfiveco***Thanks to our 2023 presenting sponsors Demandwell, Jasper, and Zapier.This episode is brought to you by Zapier. Zapier empowers anyone to automate their work across 5,000+ apps, so that every person and business can move forward at growth speed. We power over 2.2 million businesses, from startups to Fortune 100, and we've been doing it for over a decade. Learn more + get started for free at zapier.comThanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production. They give you unlimited podcast editing and strategy for your B2B podcast. Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest. Visit hatch.fm to learn more

Dries Buytaert is the Founder, Chief Technology and Strategy Officer, and Board Member of Acquia, a venture-backed software company offering products and services for Drupal, an open-source website-building platform he founded and leads. Honored as a Young Global Leader by the World Economic Forum, he has also been recognized as CTO of the Year by the Massachusetts Technology Leadership Council and a Young Innovator by MIT Technology Review, among other recognitions. Before Acquia and Drupal, Dries was the CEO and Founder of Mollom, which Acquia acquired. In this episode… With digital transformation becoming increasingly prevalent, composable architecture has gained traction in the eCommerce landscape. Yet there's uncertainty surrounding this concept as organizations struggle to transition from monolithic systems to more flexible software. So what does composability entail, and how can you pivot and adapt to this solution to prepare for the digitally native future? For Dries Buytaert, composable commerce is a philosophy involving an organization's ability to acclimate to evolving business needs by incorporating various tech stack components into a comprehensive application. This requires evaluating multiple modules from assorted vendors, testing their synergy, and exchanging them to ensure your system remains agile. But composability extends beyond mere architecture to include no and low-code approaches, which entails unifying content, data, and team participation to create ubiquitous customer and business experiences.  Aaron Conant sits down with Acquia's Founder, Chief Technology and Strategy Officer, and Board Member, Dries Buytaert, in this episode of The Digital Deep Dive to talk about composable commerce approaches. Dries explains how MACH (microservices-based, API-first, Cloud-native, and headless) differs from composability, content management strategies for composable architecture, and how to adapt to composable commerce solutions. 

Mary is the Senior UX Manager at Acquia. At Acquia, their mission is to deliver the universal platform of the world's greatest digital experiences. Her leadership within the UX space focuses on providing experiences that are accessible and usable and seek to exceed user expectations. Nine years of working in the technology space have taught me that collecting user data is the most vital element and necessary responsibility of being a UX professional. Mary coaches her team and organization on the value of human-centered design by asking hard questions and connecting people - building connections not just within the product & engineering space but across our organization to drive us closer to a truly delightful experience for customers across every touchpoint of their journey. Outside of work at Acquia, she loves experimenting with cooking, traveling to nice places, and hiking around the Midwest. 

How are B2B marketers adapting their digital experiences in a down economy? We covered the topic with two superstar marketing execs based across the pond from our NYC studio: Tom Bianchi of Acquia and Warren Daniels of Bynder. Are you creating knock-your-socks-off content? Do you have a clickable demo for your business? How are you connecting digital and physical experiences for customers, employees, and partners? We answer all of this and more—tune in for an episode full of practical tips and tactics to keep your business thriving despite the economic challenges at hand. For full show notes and transcripts, visit https://renegade.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/

As the war for talent ebbs and flows, the need for a strong employer brand stands steadfast. An employer brand is the #1 way to give current employees a reason to stay, and to attract top talent looking for a fulfilling place to land.  Enter CMOs Deidre Hudson (previously of Payability), Lynne Capozzi (retired from Acquia), and Michelle Boockoff-Bajdek of Skillsoft, here to share their insights into the role marketing plays in building and evolving an employer brand that people talk about. Tune in to this episode as we cover everything from navigating layoffs to building brand ambassadors to measuring employee satisfaction. You don't want to miss it.  For full show notes and transcripts, visit https://renegade.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/

Guest Ruth Cheesley | Mike Nolan Panelist Richard Littauer Show Notes Hello and welcome to Sustain! The podcast where we talk about sustaining open source for the long haul. Richard is at the State of Open Con 2023 UK in London, and he's excited to have his first ever in-person podcast. Today, he has two guests joining him that have previously been on this podcast. His first guest is Ruth Cheesley, who's the Project Lead at Mautic. Ruth tells us about Mautic and what her job entails. Also, since she attended FOSDEM '23 right before this, we'll find out a little more about that event, as well as what she's looking forward to at State of Open Con 2023. Richard's next guest is Mike Nolan, who's a Software Engineer and open source Community Strategy Consultant helping run Open@RIT as the Associate Director, and he's the Director and Founding Member of the Federation of Humanitarian Technologists. Mike tells us why he's at State of Open Con representing RIT and what he'll be speaking about at his session, and we'll find out what separates an OSPO at a university from an OSPO in the industry. Download this episode to hear more! [00:01:19] Ruth tells us about her role at Mautic and what her recurring tasks are throughout the week. [00:05:24] We learn how Ruth sets up the community engagement in the Mautic Slack and how she uses Common Room. [00:08:05] Find out Ruth's journey of getting to where she is today. [00:09:56] In case you missed FOSDEM ‘23, Ruth fills us in on how fantastic it was this year because she was there. [00:11:56] What is Ruth looking forward to at State of Open? [00:14:56] Find out where you can follow Ruth online. [00:16:12] Mike Nolan joins Richard and we find out why he's at State of Open, and why Rochester Institute of Technology needs to be represented at this conference. [00:18:52] Mike explains what separates an OSPO at a university from an OSPO in the industry. [00:24:10] What does Mike do to help Steve Jacobs make everything happens at RIT? [00:27:27] Mike details how they utilize the students at RIT, not just as an effort of instruction, but as an effort of moving forward with his own OSPO roles. [00:30:18] Mike submitted a proposal for a session at State of Open called, “Entering the OSPO Winter,” and he tells us what he means by winter and what the session is going to be about. [00:32:30] Find out where you can follow Mike online, and he tells us about a great place in England to visit for wild camping. Spotlight [00:13:12] Richard's spotlight is the eBird reviewers for London. [00:13:53] Ruth's spotlight is the HappyCow App-The #1 Vegan App. Links SustainOSS (https://sustainoss.org/) SustainOSS Twitter (https://twitter.com/SustainOSS?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor) SustainOSS Discourse (https://discourse.sustainoss.org/) podcast@sustainoss.org (mailto:podcast@sustainoss.org) Richard Littauer Twitter (https://twitter.com/richlitt?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor) Ruth Cheesley Twitter (https://twitter.com/RCheesley) Ruth Cheesley Mastodon (https://mastodon.online/@rcheesley) Ruth Cheesley GitHub (https://github.com/RCheesley) Sustain Podcast-Episode 138: Ruth Cheesley, the Mautic Project Lead at Acquia, on Building and Growing Open Source Communities (https://podcast.sustainoss.org/guests/cheesley) Mautic (https://www.mautic.org/) Common Room (https://www.commonroom.io/) Monica (https://github.com/monicahq/monica) eBird-London (https://ebird.org/region/GB-ENG-LND) HappyCow (https://www.happycow.net/mobile) Mike Nolan Twitter (https://twitter.com/__nolski__) Mike Nolan Website (https://nolski.rocks/) Mike Nolan GitHub (https://github.com/nolski) mpnopen@rit.edu-Mike Nolan email (mailto:mpnopen@rit.edu) Sustain Podcast-Episode 69: Humanitarian Open Source with Michael Nolan (https://podcast.sustainoss.org/guests/michael-nolan) Dartmoor National Park (https://www.google.com/search?q=dartmoor%20england%20wild%20camping&oq=dartmoor+england+wild+camping&aqs=chrome..69i57j33i160l2j33i22i29i30i625l7.8234j0j7&sourceid=chrome&ie=UTF-8&tbs=lf:1,lf_ui:1&tbm=lcl&sxsrf=AJOqlzXQY_KeqMnq0k9MlCtZPmqb9GMi0g:1676671917123&rflfq=1&num=10&rldimm=13183183063051045825&lqi=Ch1kYXJ0bW9vciBlbmdsYW5kIHdpbGQgY2FtcGluZ0iTxQRaJxACEAMYABgBIh1kYXJ0bW9vciBlbmdsYW5kIHdpbGQgY2FtcGluZ5IBDW5hdGlvbmFsX3BhcmuaASNDaFpEU1VoTk1HOW5TMFZKUTBGblNVTkRjVTU2WWt4M0VBRaoBNRABGh8QASIbbm5rdUNPqlWxOubPtmKe3EQCpu4DXWitjGApKhAiDHdpbGQgY2FtcGluZygA4AEA&phdesc=dzrVtlVe9_A&ved=2ahUKEwjImZnQyZ39AhVRmmoFHW-ZBcQQvS56BAgeEAE&sa=X&rlst=f#rlfi=hd:;si:13183183063051045825,l,Ch1kYXJ0bW9vciBlbmdsYW5kIHdpbGQgY2FtcGluZ0iTxQRaJxACEAMYABgBIh1kYXJ0bW9vciBlbmdsYW5kIHdpbGQgY2FtcGluZ5IBDW5hdGlvbmFsX3BhcmuaASNDaFpEU1VoTk1HOW5TMFZKUTBGblNVTkRjVTU2WWt4M0VBRaoBNRABGh8QASIbbm5rdUNPqlWxOubPtmKe3EQCpu4DXWitjGApKhAiDHdpbGQgY2FtcGluZygA4AEA,y,dzrVtlVe9_A;mv:[[50.8219646,-3.6313709999999997],[50.311177400000005,-4.1199287]];tbs:lrf:!1m4!1u3!2m2!3m1!1e1!1m4!1u2!2m2!2m1!1e1!2m1!1e2!2m1!1e3!3sIAE,lf:1,lf_ui:1) Credits Produced by Richard Littauer (https://www.burntfen.com/) Edited by Paul M. Bahr at Peachtree Sound (https://www.peachtreesound.com/) Show notes by DeAnn Bahr Peachtree Sound (https://www.peachtreesound.com/) Special Guests: Michael Nolan and Ruth Cheesley.

As our special guest this week, we have Ömer Artun, who founded AgileOne in 2006 and held the CEO role until he sold it to Acquia in 2019. Now he's pursuing his dream of running his own restaurant. Omer explains how to leverage customer data to anticipate their needs, preferences, and behaviors. During our conversation, he also gave us some insight into his experience building, scaling, and selling AgileOne. He emphasizes the importance of having “grit as startups don't fail because it's a bad idea or Startups only fail if the founder gives up”. Timestamps: (00:00) Intro (03:20) Appeal for Turkey (04:40) How did you get into predictive marketing and why did you start AgilOne? (06:52) The early days of AgileOne (09:40) Today's data infrastructure (Snowflake, AWS, etc) (14:15) Leveraging predictive marketing across acquisition, activation, and retention (22:39) Retention & churn data points for SaaS businesses (24:27) Customer LTV vs. upside potential; and uplift modeling (27:27) Attribution modeling (and leveraging LTV) (32:07) Defining LTV cohorts and payback period (35:25) Getting started with predictive analytics (36:55) Leveraging customer data in a privacy-first world (38:48) Raising VC funding for AgileOne and selling the company (41:56) Founders vs VCs: misalignment of incentives (46:02) The burden of entrepreneurship (47:25) Generative AI and augmented analytics (49:05) Lightning Round (54:00) Conclusion Guest contact info: omer@artun.com Support Turkey: Ahbap Organization: https://ahbap.org/disasters-turkey Sponsor: This podcast is brought to you by grwth.co. Grwth offers fractional CMOs, paired with best-in-class digital marketing execution to support early-stage startup success. With a focus on seed and series A companies, Grwth has helped a number of SaaS, digital health, and e-commerce startups build their go-to-market function and scale up. To learn more and book a free consultation, go to grwth.co. Get in touch with Mosheh: www.linkedin.com/in/moshehp twitter.com/MoshehP hello@pmfpod.com www.pmfpod.com

Acquia's Chief Marketing Officer, Lynne Capozzi, discusses the tech skills gap facing marketing teams. The marketing space is one that is constantly changing. And today as a marketer, you also need a strong background in data analytics to be successful. Today, Lynne shares her take on how the roles within marketing teams are changing. Show NotesConnect With: Lynne Capozzi: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Acquia's Chief Marketing Officer, Lynne Capozzi, discusses the tech skills gap facing marketing teams. The marketing space is one that is constantly changing. And today as a marketer, you also need a strong background in data analytics to be successful. Today, Lynne shares her take on how the roles within marketing teams are changing. Show NotesConnect With: Lynne Capozzi: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chief Marketing Officer at Acquia, Lynne Capozzi, shares her thoughts on what CMOs should be considering when making a CDP choice. The move away from third-party data has increased the value of first-party data. Companies have to become smarter about the way they handle user data. Today, Lynne looks at the factors CMOs should consider when choosing a CDP. Show NotesConnect With: Lynne Capozzi: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chief Marketing Officer at Acquia, Lynne Capozzi, shares her thoughts on what CMOs should be considering when making a CDP choice. The move away from third-party data has increased the value of first-party data. Companies have to become smarter about the way they handle user data. Today, Lynne looks at the factors CMOs should consider when choosing a CDP. Show NotesConnect With: Lynne Capozzi: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Lynne Capozzi, Chief Marketing Officer at Acquia discusses the process behind improving your company's digital experiences. Modern consumers demand a highly customized user experience online. They expect the same value from brands both online and offline. Today, Lynne addresses creating digital experiences for the post pandemic consumer. Show NotesConnect With: Lynne Capozzi: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Lynne Capozzi, Chief Marketing Officer at Acquia discusses the process behind improving your company's digital experiences. Modern consumers demand a highly customized user experience online. They expect the same value from brands both online and offline. Today, Lynne addresses creating digital experiences for the post pandemic consumer. Show NotesConnect With: Lynne Capozzi: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This is a Tuesday Tips episode where you will hear host Drew Neisser, CMOs, and other B2B experts share their hard-earned wisdom and fresh marketing insights in a bitesize format. Featuring: Jeff Otto of Marqeta, James B. Stanton of Empyrean, Tom Bianchi of Acquia, and Charles Groome of Biz2Credit To see the video versions, follow Drew Neisser on LinkedIn or visit our YouTube channel—The Renegade Marketing Hub! And if you're a B2B CMO, check out our thriving community: https://cmohuddles.com/​​

Today we are talking about Acquia's Drupal Acceleration Team with Tim Plunkett. For show notes visit: www.talkingDrupal.com/378 Topics What is the Drupal Acceleration Team (DAT) Responsibilities Previous releases Office of the CTO - OCTO How big is the team Direction Priorities for new releases Dries' involvement Contribution % What are you working on now Something you wish you were working on R&D Planning 2-5 years Getting involved Resources Acquia's Drupal Acceleration Team Ideas queue Guests Tim Plunkett - @timplunkett Hosts Nic Laflin - www.nLighteneddevelopment.com @nicxvan John Picozzi - www.epam.com @johnpicozzi Leslie Glynn - redfinsolutions.com @leslieglynn MOTW Correspondent Martin Anderson-Clutz - @mandclu Keysave Adds Javascript to allow editors and admins to save an entity or config using command-s or control-s instead of clicking on the submit button.

Courtney Roe, Director of Content Strategy at Acquia, talks with Jeremy about doing a content audit.Highlights:What a content audit includesWhy company buy-in is necessary for a content auditImportant team members to include in your content auditLearn more about AcquiaConnect with Courtney on LinkedInMemorable Quotes:"I think a content audit is worth doing because you can start to gain organic traction, and for me, being able to win traffic and leads and all of that for free almost, um, without having to pay for it for paid search or, um, paid marketing. I mean, that's my big goal, honestly, is so that we can try to do as much as we can organically.""I'm a big proponent of doing more with less and so I feel like if you've got a content audit and you're in tune with what's in your content archives and your content arsenal, I guess, then you can really go out there with what you like more targeted, information and resources that are really in line with what you want and where you want your company to be.""I would really highly recommend getting somebody who's skilled in technical SEO and has that knowledge and those capabilities and the ability to tap into those different software programs too, to pull everything, so that you're not necessarily investing in that in your company because that can get kind of pricey."The B2B Content Show is produced by Connversa, a podcast production agency helping B2B brands connecting with prospects, generates TONS of content, and grow revenue. Learn more at connversa.com

Today we are talking about PHP End of Life with Josh Waihi & Matt Glaman. For show notes visit: www.talkingDrupal.com/369 Topics PHP End of Life (EoL) Why does PHP go EoL When will php 8.0 EoL How are dates scheduled Who is in charge How do you prepare as a developer How do you prepare as a platform Acquia is supporting for one more year Pantheon has no forced upgrades How do you find edge cases Do you speak with PHP maintainers What are the changes to be excited about 7 > 8 For D7 this is challenging, any tips? Resources https://stitcher.io/blog/new-in-php-8 https://medium.com/jakob-on-drupal/dont-go-making-major-version-changes-474293dda1d7 https://dev.acquia.com/article/how-select-drupal-modules-part-3-evaluation-tips Guests Matt Glaman - @nmdmatt Josh Waihi - @joshwaihi Hosts Nic Laflin - www.nLighteneddevelopment.com @nicxvan John Picozzi - www.epam.com @johnpicozzi Tearyne Almendariz - @tearyneg MOTW HTTP Cache Control HTTP Cache Control module helps fine grain control of Drupal's Cache Control headers.

Sarah sits down with Lynne Capozzi, Chief Marketing Officer at Acquia. Lynne talks about how important your brand is and why it's worth investing in it. She also discusses getting your customers to talk to each other and initiatives to help customers spread your brand's message. Lynne also shares advice for incoming marketers.

Guest Ruth Cheesley Panelists Richard Littauer | Ben Nickolls | Eriol Fox | Justin Dorfman Show Notes Hello and welcome to Sustain! The podcast where we talk about sustaining open source for the long haul. Today, we are excited to have as our guest, Ruth Cheesley, joining us from the UK. She is an open-source advocate and Project Lead for Mautic at Acquia. We invited Ruth on this podcast because we don't seem to have enough talks from people who are part of an actual community of coders. Today, Ruth tells us all about Mautic and her job there as Project Lead, she fills us in on Drupal and Acquia, and a tool they used in managing community health called, Savannah. We'll also hear Ruth's strategy when she helped with governance, why Open Source Friday is so important, she explains how she diversifies the contributor base, and we hear her ten-year vision for Mautic she's working on. Go ahead and download this episode now to learn more! [00:02:38] Ruth explains what Mautic is, how she became the Project Lead and being on the Community Leadership Team at Joomla. [00:04:48] Find out the difference between Joomla, Drupal, Acquia, and Mautic. [00:06:17] From someone that organizes open source communities at his job, Justin asks Ruth what tools she uses, and she tells us about one called, Savannah. [00:08:54] Ruth tells us about what her strategy was when she helped with governance. [00:12:47] Richard wonders if the assessment also applies to Mautic and if Mautic is just the same as every other open source project on the web. [00:16:03] Eriol asks Ruth to tell us some success stories or things that have been tricky between different kinds of functions within the open source. [00:19:14] We learn how Ruth sees her role or the roles of other people who are being paid as being part of a sustainable path for Mautic itself, and how money has a play in the ecosystem as well as attribution. [00:21:59] Ruth explains if Acquia pays for full-time engineers and for traditional coder roles for Mautic, and she tells us about Open Source Friday. [00:24:20] Eriol wonders if there's anything people can go read or listen to around how smaller organizations or individuals can make that kind of contribution sustainable and are there things we can implement. [00:27:09] Ruth tells us about a partner's program they created in Mautic. [00:29:27] How does Ruth manage to diversify the contributor base, given that not everyone has the access or time to do that sort of work? [00:32:01] Ruth shares a ten-year vision with a three-year strategy for Mautic. [00:34:10] Find out where you can follow Ruth online. Quotes [00:09:14] “There wasn't really a community empowerment process to set up workflows and training for people to take on the releases, so the project just sort of slowed down.” [00:32:28] “It's quite tricky during longer term plans when you have lots of businesses that are depending on your software, because what one business thinks the product should do is maybe different to what another business thinks the product should do.” Spotlight [00:35:27] Justin's spotlight is Tour de Source newsletter. [00:35:46] Eriol's spotlight is Fantasy Map Generator. [00:36:20] Ben's spotlight is Roden open source bike design. [00:37:02] Richard's spotlight is Richard Matthews and his Oyster Yachts, and the Royal Naval Tot Club of Antigua & Barbuda. [00:37:46] Ruth's spotlight is Ardour, a tool to compose music. Links SustainOSS (https://sustainoss.org/) SustainOSS Twitter (https://twitter.com/SustainOSS?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor) SustainOSS Discourse (https://discourse.sustainoss.org/) podcast@sustainoss.org (mailto:podcast@sustainoss.org) Richard Littauer Twitter (https://twitter.com/richlitt?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor) Ben Nickolls Twitter (https://twitter.com/BenJam?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor) Justin Dorfman Twitter (https://twitter.com/jdorfman?lang=en) Eriol Fox Twitter (https://twitter.com/EriolDoesDesign) Ruth Cheesley Twitter (https://twitter.com/RCheesley) Ruth Cheesley LinkedIn (https://uk.linkedin.com/in/ruthcheesley) Ruth Cheesley Website (https://www.ruthcheesley.co.uk/) Mautic (https://www.mautic.org/) Joomla (https://www.joomla.org/) Sustain Podcast-Episode 109: Dries Buytaert of Drupal on Balancing Makers and Takers to Scale and Sustain Open Source (https://podcast.sustainoss.org/guests/buytaert) Drupal (https://www.drupal.org/) Mautic Open-Source Marketing Automation Project (Open Collective) (https://opencollective.com/mautic) Savannah (https://www.savannahhq.com/) Mautic Community Manifesto (https://www.mautic.org/blog/community/mautic-community-manifesto) Working in Public: The Making and Maintenance of Open Source Software by Nadia Eghbal (https://press.stripe.com/working-in-public) Google Season of Docs (https://developers.google.com/season-of-docs) Open Source Friday (https://opensourcefriday.com/) Acquia's Drupal Acceleration Team (https://dev.acquia.com/blog/acquias-drupal-acceleration-team) Acquia's response to the Mautic Community Manifesto (https://www.mautic.org/blog/press/acquias-response-to-the-mautic-community-manifesto) Mautic Community Governance Model (https://www.mautic.org/blog/press/mautic-community-governance-model) Response to Community Consultation on the Governance Model Proposal (https://www.mautic.org/blog/press/response-to-community-consultation-on-the-governance-model-proposal) Establishing an incentivised partners programme in an open source project (https://speaking.ruthcheesley.co.uk/uIAJxk/establishing-an-incentivised-partners-programme-in-an-open-source-project) Tour de Source (https://tourdesource.substack.com/) Fantasy Map Generator (https://github.com/Azgaar/Fantasy-Map-Generator) Roden (https://opencollective.com/roden) Oyster Yachts (https://en.wikipedia.org/wiki/Oyster_Yachts) Royal Naval Tot Club of Antigua & Barbuda (http://rntc.club/) Ardour (https://ardour.org/) Ardour-GitHub (https://github.com/Ardour) Credits Produced by Richard Littauer (https://www.burntfen.com/) Edited by Paul M. Bahr at Peachtree Sound (https://www.peachtreesound.com/) Show notes by DeAnn Bahr Peachtree Sound (https://www.peachtreesound.com/) Special Guest: Ruth Cheesley.

Follow me @samirkaji for my thoughts on the venture market, with a focus on the continued evolution of the VC landscape.This week we are joined by Ravi Viswanathan, Founder and Managing Partner of NewView Capital, a growth and secondaries focused fund founded in 2018 with over $2.2 billion under management. NVC invests in technology companies through both direct investments and curated portfolio acquisitions, pairing funding with significant operational support. Focusing primarily on growth-stage companies, the NVC portfolio includes Plaid, Duolingo, Forter, Hims & Hers, MessageBird, and Scopely.Ravi brings a wealth of experience around growth and secondary markets to the conversation, and it was really fun to discuss both of those areas in detail, particularly in light of the change in the markets over the last year. First, a word from our sponsor:Allocate is the digital operating system for investors looking to build and manage world class private portfolios within venture capital and other technology focused private assets. Despite the enormous growth of the private markets and the rapid increase of retail demand for private alternatives, investing in the highest quality private assets within the innovation sector remains inaccessible and opaque.Go to allocate.co to apply to be a member and join 400+ active Allocate users. About Ravi Viswanathan:Ravi is an experienced company builder and dedicated partner to entrepreneurs and investors. In 2018, Ravi raised $1.35B to architect an innovative portfolio acquisition of 31 companies from NEA to found NewView Capital (NVC).Prior to founding NVC, Ravi was a General Partner at NEA, where he oversaw investment in enterprise software and fintech companies and co-led the firm’s Technology Venture Growth Equity effort. His investments of note include Braintree (acquired by PayPal), MuleSoft (acquired by Salesforce), GlobalLogic (acquired by Apax Partners), TeleAtlas (Euronext: TA, acquired by TomTom), Cyence (acquired by Guidewire), Acquia (acquired by Vista Equity Partners), Scout (acquired by Workday), Plaid, and Forter. Ravi spent several years at Goldman Sachs in the Private Equity Technology Practice before joining NEA. He began his career in consulting at McKinsey & Co and as a scientist at Raychem Corporation.Ravi holds an MBA from Wharton, a PhD in Chemical Engineering from University of California Santa Barbara, and a BS in Bioengineering from the University of Pennsylvania. He is also the Chair of the Wharton Entrepreneurship Advisory Board.In this episode we discuss:01:29 How the 2022 downturn compares to 2000 and 200803:20 The effect of market conditions on growth investing06:51 Why VCs keep making the same mistakes in bull markets and factors that lead to the most recent one09:22 What led to the launch of NVC in 201813:24 How Ravi sold the unique structure of NVC to founders and LPs15:55 Team building through the transition into NVC18:51 How Ravi managed communication around his conviction to close20:45 Navigating different LP considerations when putting together NVC23:38 What the next 6-12 months will look like in the venture markets28:06 State of the secondary markets in 202232:15 The stigma of selling positions early as managers and LPs35:50 The types of firms that are well-positioned for success in the current marketI’d love to know what you took away from this conversation with Ravi. Follow me @SamirKaji and give me your insights and questions with the hashtag #ventureunlocked. If you’d like to be considered as a guest or have someone you’d like to hear from (GP or LP), drop me a direct message on Twitter.Podcast Production support provided by Agent Bee Agency This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit ventureunlocked.substack.com

A continuation from Part 1, our host, Tim Ahlenius, spoke with Dries Buytaert, Founder and Project Lead of Drupal, and Americaneagle.com's Partner Director, Peter Gavrilos, and Ameriacaneagle.com Drupal Technical Director, Jason Luttrell, to breakdown how Drupal incorporates itself with Acquia. They discuss the different variations of Drupal, who exactly is the right target audience that Drupal would work well for, what the future holds for Drupal, and it's new version Drupal 10 to be released this winter. If you missed Part 1, listen here This podcast is brought to you by Americaneagle.com Studios. Follow this podcast wherever you listen to them! Connect with: Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube Tim Ahlenius: LinkedIn // Twitter Dries Buytaert: LinkedIn // Twitter // Instagram // Website Peter Gavrilos: LinkedIn Jason Luttrell: LinkedIn

In this episode, our host, Tim Ahlenius, spoke with, Dries Buytaert, Founder and Project Lead of Drupal, and Americaneagle.com's Partner Director Peter Gavrilos and Drupal Technical Director Jason Luttrell, to breakdown how Drupal incorporates itself with Acquia. They discuss how Drupal has evolved from a hobby started in Dries's dorm room in college, to running and managing the corporation. And integrating Acquia, the cloud infrastructure for Drupal. Join us for Part 2 of this discussion here This podcast is brought to you by Americaneagle.com Studios. Follow this podcast wherever you listen to them! Connect with: Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube Tim Ahlenius: LinkedIn // Twitter Dries Buytaert: LinkedIn // Twitter // Instagram // Website Peter Gavrilos: LinkedIn Jason Luttrell: LinkedIn

Today we are talking about Acquia Code Studio with Matthew Grasmick and Ron Northcutt. www.talkingDrupal.com/342 Topics What is Acquia Code Studio? Are merge requests something that can be done via the Acquia Dashboard? Can I make edits in the browser? Is it Acquia Cloud only? Can you use gitlab, github or bitbucket? How does testing work? Can it co exist with current dev tools? Can you add additional tools like sonarqube? Are there additional fees? Can existing customers use CS? Is there a local setup? Resources Storybook video Acquia Code Studio Acquia Cloud IDE Episode project browser Episode smart date Episode on storybook Episode on Drutiny Phpstan Gitlab Gitpod CSS properties Gitlab patch module https://git.drupalcode.org/issue/config_patch_gitlab_api-3259230 Mike Madison Register local machine as runner Clickable Demos Guests Matthew Grasmick - @grasmash Ron Northcutt - @rlnorthcutt Hosts Nic Laflin - www.nLighteneddevelopment.com @nicxvan John Picozzi - www.epam.com @johnpicozzi Mike Anello - @ultimike MOTW Calendar View A lightweight module to display any Views results in a calendar table. Compatible with any View as it - should - respects exposed date filters (e.g. >=,

Acquia's Chief Marketing Officer, Lynne Capozzi, discusses the tech skills gap facing marketing teams. The marketing space is one that is constantly changing. And today as a marketer, you also need a strong background in data analytics to be successful. Today, Lynne shares her take on how the roles within marketing teams are changing. Show NotesConnect With: Lynne Capozzi: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chief Marketing Officer at Acquia, Lynne Capozzi, shares her thoughts on what CMOs should be considering when making a CDP choice. The move away from third-party data has increased the value of first-party data. Companies have to become smarter about the way they handle user data. Today, Lynne looks at the factors CMOs should consider when choosing a CDP. Show NotesConnect With: Lynne Capozzi: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Lynne Capozzi, Chief Marketing Officer at Acquia discusses the process behind improving your company's digital experiences. Modern consumers demand a highly customized user experience online. They expect the same value from brands both online and offline. Today, Lynne addresses creating digital experiences for the post pandemic consumer. Show NotesConnect With: Lynne Capozzi: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.