Podcasts about Just Getting Started

What is your first contact with a new prospect? Another good question to ask yourself is how does that first contact happen? And is it proactive on my part? David: Hi, and welcome to the podcast. In today’s episode, co-host Jay McFarland and I will be discussing your first contact with a new prospect. Welcome back, Jay. Jay: Hey, it’s good to be with you again. David. When you say first contact, I always think about Star Trek with their first contact with the aliens, and I feel like you’re kind of sitting there going, okay, are these going to be nice? Are they going to try and destroy the human race. You know, there’s a lot of trepidation with first contact and sometimes that first contact, how it goes, determines the whole rest of the relationship. David: That’s exactly where I stole the term from Jay. That is exactly where I stole the term from. And the way that came about is that I was talking to somebody about cold calling. This was years and years and years ago. Well, actually we were talking about prospecting and one of the things that this person mentioned to me was something related to cold calling. And I said, “okay, well, cold calling is one way that you can reach out to people.” I said, “think of it like it’s your first contact.” And literally it was because I saw that movie about first contact and I thought it’s such a great concept. The idea of whatever, meeting an alien species for the first time is one thing. But for salespeople, you’re exactly right. It’s the same thing. We’re walking into an unknown situation. We have absolutely no idea how the person is going to react and that. Doesn’t matter whether it’s on the phone as a cold call, whether it’s meeting someone at a networking event, whether it’s through social media. We have no idea what’s on the other end until we engage. Therefore, the whole idea, the whole concept of first contact, I think is really highly appropriate. It is the very first contact that we have with a prospect. If you understand that conceptually, it can really sort of open up your mind to the possibilities and to the opportunities. Because there are a lot of people who view whatever it is they do as first contact, as first contact. What I mean is if all they do is make cold calls, they view that as first contact. If all they ever have done to generate customers is through social media, that’s what they view as first contact. When you recognize, that’s just a method, that’s just one particular method of first contact, and you realize that there’s a whole other universe. To continue the space analogy here, there’s a whole other universe of options. It really allows you to test different things to figure out what’s going to work best for you. Jay: Yeah. And I love the idea that first contact, when I first thought of this, I was thinking that’s the first time that I meet them voice-to-voice or face-to-face. And in today’s world, that’s probably not going to be the first contact. In my business, the first contact is our website. That’s the first time that they’re going to see us. Now, in my business, I’m very fortunate that our three main competitors, their websites are awful, David, they are terrible. They are designed terribly. They’re hard to read. And all the time I get people saying, literally saying to me, “I chose you because I liked your website.” We’re somebody that offers this high level of expertise and you chose us just because we have a really good web designer. But that was the difference. Their first contact with us is positive, because we spend the time to get that right. David: Yeah, it’s a lot more than the web designer too, because you could have a beautiful design, but if the words on that design are not resonating with them, it’s not going to work. Which goes back to what we talked about before, the MVPs of marketing. The message on a website will definitely determine whether or not they will be interested in what you say. Now, the way we present that, meaning the design, that’s all part of the messaging component. But if the words don’t resonate, if the imaging doesn’t resonate, they’re not going anywhere. But you’re right! So many times, people don’t recognize that first contact is happening all the time. Even with things that you’re not even aware of. You go onto social media and you post something, whether it’s a picture of your dinner or a comment about politics or something business related, that could very well be their first contact with you. And if they hate it, they’re not going to be revisiting. Jay: Yeah, exactly. And that’s why companies out there can help clean up your mistakes if you mess up. You know, we say this all the time. Once it’s on the internet, it’s never going away. Trying to clean that up. Going back to my competitors. They’ve decided that education is how they’re going to draw people in. And so they have pages and pages and pages of small text, educational information. And it’s valuable information. But I’m telling you, nobody is reading that information. Because we live in a bullet point world. We want to know within a few seconds what services you offer. And it’s amazing to me, nowadays, how few people, in fact, I would say in the last year I’ve had three people ask me for references. In a year’s time because of our website and how it’s presented. It answers their questions right away. And that’s phenomenal to me that we’re able to do that. David: Yeah, interesting that the information that’s on the website can be helpful. It can be harmful. Or anywhere in between. Because if you have too much information on there, people can get what they need without ever having to buy from you. They learn a bunch of things and then they talk to their existing vendor about the things they learn from your website, and then they can either do it or not. And a lot of the work that we do in the promotional products industry, the websites are very much the same. It’s a lot of the same products from the same manufacturers. There are similar vendors who put together these websites. So a lot of it is very similar, very cookie cutter looking in a lot of ways. And so one of the things that we do with our Total Market Domination clients is we help them with little tweaks they can make, small things they can do, even within a website that doesn’t allow a ton of customization to be able to switch things up. And change the results. Because that website, that first page that they see, I look at it like a windshield, right? Are they going to fly off it like a bug off a windshield, or are they going to look into it and say, wow, this is great. Are they going to scroll, or are they going to just bounce off it? Because if they bounce off it, you’re done. Jay: Yeah, and it’s amazing to me how many people use tactics that I know that we all deplore. Like I’ll see, hey, chat with a representative, and I’m like, yeah, I think I’m going to do that. And within two seconds I realize it’s not a representative, it’s a chat bot, and it’s only programmed to answer predefined questions. It’s not answering mine. And I’m like, come on. And then the other one I ran into just the other day that drives me out of my mind is I was looking for a quote for something. The website says, get a quote in two minutes. An instant quote. I enter in my information and then it says, okay, one of our representatives will be back with you in two days. And I get so angry when that happens because you lied to me. David: Right Jay: You told me you would give me a quote in two minutes. You completely boldface lied to me. I am done with them at that point. That was my first contact with them. I don’t want anything to do with them because I feel like that’s a dishonest practice. And when you start that way with me, forget about it. I don’t care how many other contacts we have, I’m not going to choose you. David: Exactly. So a lot of times when people are thinking in terms of first contact, well, first of all, it’s a matter of deciding to do that. Thinking, what is my first contact? What am I currently doing? Or what do I think I’m doing in terms of first contact? Now, if you reach out to somebody and they say, oh yeah, I saw you on Facebook, or I saw you on LinkedIn, or whatever, then that’s not your first contact. Whatever they saw was the first contact. So ask yourself, what is it that you want to be your first contact, and then what is the actual first contact that they’re having with you? And if you find out that there are some commonalities that a lot of what you thought was first contact actually isn’t, then you want to go back and say, all right, well what are they seeing first? And how do I need to adapt that or change that to reflect what I would like for them to see first? So what is your first contact? Another good question to ask yourself is how does it happen? How does that first contact happen? And is it proactive on my part? Is it something that I posted that I wasn’t thinking of as first contact and it just happened to turn into that? Was it that somebody saw an ad that maybe wasn’t even related to them or maybe has some sort of messaging on it that was designed to appeal to a different group of people, but they happen to see it, so now they have a misconception about who I am or what I do? There are so many different elements to this. But when you just sort of take a few minutes to try to analyze it, it becomes a lot easier to see where things could potentially be going wrong, even when you’re first interacting with someone. Jay: Yeah. And the other thing I would say is don’t squander your first contact. If you’ve got a first contact and you’ve got them to dial the phone David: mm-hmm. Jay: or something like this. We’ve all had the experience where we’re like, okay, I’m going to pick up the phone. And the person who picks up the phone is unfriendly, they’re curt, they’re not informed. And you’re like, this is the person that you put on the phone to first talk to me? You have to be very careful with who you put as the receiver of that first contact. Because if that’s not a good experience, I’m done right there again, I’m moving on. David: Yeah, and when you talk about phone, a lot of organizations will do everything in their power to keep you from talking to a human being. And I am not naming any names, but specifically the banks and the communications companies, the, you know, the cable companies, the telephone companies. They are just, and these are people you’re already paying. I’m not talking about when you want to sign up for service, when you want to sign up for service, they’ll take your call in a second. But I’m talking about after you have the service and you’re trying to get an answer to a question or resolve a problem, they will put so many robots in front of you. It’s not even funny and it’s nauseating in some cases. It’s really annoying in a lot of cases. And you could be saying into that phone, “representative, representative, customer service,” and it’ll just keep routing. Yeah, it’ll just keep routing you back and saying, first I need to get some information. And it’s brutal. It just makes you think, if I could do business with anyone else but this company, I would absolutely do that. And I don’t know, I think huge companies can get away with it to some extent because they are getting away with it. And if they have limited competition and in some areas, there’s no competition. There are still monopolies in some of the communication sectors because there are limits in terms of who you can get for your cable or your phone. It’s not a complete monopoly anymore, but it’s darn close to it. And so, they can get away with it to some extent. But most small and medium sized businesses, the kind of companies we deal with, you can’t do that. You can’t do anything close to that. Because if you do, you are never going to have a shot at that business. Jay: Yeah, you’re exactly right. In fact, just the other day I went through the phone tree, it probably took me 15 minutes. The phone finally rings. I finally have a live person, and then they’re like, “oh, I’m sorry, that’s this other department. Let me send you over to that department.” So now I’m back on hold again. And I’m just like, how do they think that this is going to keep their customers? But you’re exactly right. They know you’re not going anywhere else. But if that’s a process of first contact, then how many people are you chasing away? Especially if you’re a small company like you said. There’s no way to me that any potential cost savings could outweigh the loss of potential customers. David: I agree. Again, for the type of businesses we deal with, we have to be better than that. We absolutely have to be better. Now that’s well beyond first contact. Now we’re talking about in the trenches, the day to day and all that sort of thing. But yeah, that’s sort of a given. If you’re the kind of business who wants to get to the point where you can start treating your customers badly. You’re not going to do that from the get go. Hopefully, that’s not what you want to do anyway. But ideally, what we need to be doing is taking the opposite approach, getting people what they want, reaching out in a way, initiating first contact in a way that positions us as somebody that they actually want to do business with as opposed to somebody who’s just annoying. Jay: Yeah, absolutely. How do people find out more, David? David: Well, you can go to TopSecrets.com/call, schedule a call with myself or my team. We would be happy to walk you through a conversation. Try to figure out where you are now versus where you need to be in terms of visibility. Are you getting in front of the people that you need to get in front of? In terms of sales. Are you generating the sales you want to generate? In terms of profit. Are you generating a bunch of sales but not making any money on those sales? Right? So we’ll look at those three things. And just have a conversation to see if or how we can help. Either way. We talk to people all the time. We might not end up doing business with them at all, but almost inevitably, I’d say pretty much inevitably, they’re glad they had the conversation because it’s designed to be helpful. And if we work together, great. And if we don’t work together but you got some help on the phone, that’s great too. So we’re happy to have those conversations. Jay: Fantastic. As always, it’s a pleasure talking to you, David. David: Thanks very much, Jay. Are You Ready to Initiate Contact with the High-Dollar, High-Value Clients You Need? If so, check out a few ways we help promotional product distributors grow their sales & profits: Just Getting Started? If you (or someone on your team) is just getting started in promotional product sales, learn how we can help. Ready to Grow & Scale Your Business Fast? If you're an established distributor serious about growing your sales and profits now, check out this case study and schedule a call with our team. Need EQP/Preferential Pricing? If you're an established distributor doing a decent volume of sales, click here to get End Quantity Pricing from many of the top supplier lines in the promo industry.

The trouble with targeting in business is that a lot of people don’t do it well. It reminds me of that line from one of the Godfather movies where Michael Corleone says something along the lines of, “if history has taught us nothing else, it’s that you can get to anybody.” Right? And that is now true in terms of advertising. You can get to anybody, but what is the cost? David: Hi, and welcome to the podcast. In today’s episode, co-host Jay McFarland and I discuss the trouble with targeting. Welcome back Jay. Jay: Hey, David, once again, I’m excited to be here and I’m really excited to get your feedback on this, because when you first said we’re going to talk about the trouble with targeting, I kind of thought in my head, well, isn’t that what I’m supposed to be doing? Aren’t, aren’t I supposed to be targeting? David: Oh yeah. Yeah. We definitely have to target. We definitely need to target. I’m not saying there’s anything wrong with targeting. The trouble with targeting that I was thinking about is that a lot of people don’t do it, and a lot of the people who do do it maybe don’t do it as well as it can be done, and as a result, they don’t get the results they’re looking for. Some people think they’re targeting and they may be doing that, but if you’re not targeting to the point where it’s resulting in better quality prospects, better quality clients, and conversations that lead to sales, then you might need to hone in a little bit better in terms of your targeting efforts and your targeting approach. Jay: Yeah, so as I think about targeting, there’s a lot of work to be done upfront, right? If you’re going to target somebody, you’ve got to know who the target is. And that can take a lot of research on your own part. A lot of experimentation, a lot of looking at past contacts, how those contacts came into your funnel, and understand those things before shooting arrow in different directions. The odds that you’re going to hit anything that looks like a target are pretty slim. David: Exactly. And I think a lot of the reason for that is, many people think of the term targeting in terms of what you said, targeting’s like aiming at something. But it’s not just aiming at something, it’s having an idea in advance of what it is that you want to hit. And if we think in terms of some of the more common ways of targeting. Some people don’t even get this specific about it. But if you look at the different ways to target, I mean some people target geographically, I’m going to target everybody within a certain geographic area. If I’m a realtor and I’m working in a particular neighborhood… Great example of geographic targeting. Some people target by industry. If I’m selling B2B, I might target a particular group of people in a particular industry. I might target companies that deal with technical kind of things, or I might target education, or I might target finance, right? So that’s a different way to target, by industry. I can target by need if I’m selling something like whatever, insurance, and I’m targeting people who need insurance. Okay. They could be wherever they are. Now, it’s harder to do that when you target by need because so many people might need it and you might have to pare things down a little bit to be able to get to the people that you want. In the promotional products industry, where I do a lot of work, people can sell by program specialty. In other words, people who are looking for a specific result. If you’re selling to people who are looking to increase safety in the workplace, then you could potentially be selling them a safety campaign, a safety program. There are some people who target by product specialty. There are different companies who might be looking for a specific kind of product. There is a company that’s been in the promotional products industry for ages. You’ve probably received pens from them in the mail, and they’ve been doing that for years. There’s a cover letter. Very often the pen will have your company name on it, and they’ll send that to you in advance. And then there was just a sheet of paper and a place where you could say, all right, if I want 200 of these, I send a check, I mail it in. And that was an example of targeting by product. So you can have a very successful business that does just that, right? Targeting by a particular product. And then some combination thereof. I could target a particular niche, a particular group of people. I could target financial institutions within a certain geographic area, or I could target a certain type of industry with a specific need. So, industrial companies that need safety programs. So lots of different ways to slice it, but if you don’t think through your options, then a lot of your targeting can just leave you confused. Jay: Yeah, absolutely. But I think it’s important to know, I mean, never in the history of the planet, have we had the ability to target like you can today. If you know what you’re looking for, you talked about geographic areas, age groups, people who listen to a particular radio station, people who shop at a particular store. Never in our history has there been the ease and ability to target people. There are people whose profession, and think about this, their profession is SEO, search engine optimization. That’s all they do is they look at your company, and who your targets are, and they figure out how to reach that specific group. I think about what we did 20 years ago for targeting, and I’m like, how did we even do that? I think part of the problem is that a lot of people are just going in and they’re kind of faking it until they make it. SEO is complicated and you have to first know your target, your needs, and then you have to know how to turn that into keywords and other things. It’s a real process, real powerful, but a real difficult process many times. David: Right. And when you’re talking about something specific like that, like SEO, yeah, it’s really a specialty. And even targeted advertising, if you’re looking for a certain group of people on Facebook or whatever, you’re right, it’s easier than ever to target those people with paid advertising. But for salespeople who are in the field who aren’t doing SEO, and they’re not doing targeted ads, and they’re looking for prospects, looking for people to sell to, and still, to some extent, having to do it rather manually, then at least having a clear idea of who you’re after gives you a much better chance at potentially reaching some of those people. Jay: Oh yeah. And we talked about this in the last podcast. If you know who to target, you’re not making a hundred calls today. Maybe you’re making 20 calls today and you’re increasing your close rate. It is hard for me to think, you know, that there are still so many people out there picking up a phone and dialing it and cold calling. David: Mm-hmm. Jay: But it is still a regular part of businesses everywhere and it’s a successful part and can be successful. But if you don’t know who to target, you’re going to be wasting a lot of time. David: Right. Which brings us back to the title, the Trouble With Targeting. If you’re not doing it well, no matter how you’re doing it, whether you’re trying to do it with SEO or paid ads. Because there are people who really want to get the paid ads thing dialed in, and many of them are still spending enormous amounts of money to make that work. And as the algorithms get smarter, theoretically it gets easier, but it also then becomes more expensive because more people are doing it, which drives the costs up. So even those who now understand that, yeah, you can probably reach pretty much anyone you want to reach with targeted ads you might not be able to afford to do. It reminds me of that line from one of the Godfather movies where Michael Corleone says something along the lines of, if history has taught us nothing else, it’s that you can get to anybody. Right? And that is now true in terms of advertising. You can get to anybody, but what is the cost? What’s the cost in time? What’s the cost in money? And are you going to be able to do it? So a lot of that has to do with what you’re charging for your product, what your profit margins are. If it costs you a couple hundred dollars to acquire a new customer, you have to make sure that whatever it is that you’re selling them provides enough of an adequate profit margin to cover the cost of the product, to cover the cost of the salesperson, the overhead, and whatever the advertising is. So as long as the math works, you’re in great shape. Jay: And not just the math. I was thinking as you were talking about this, let’s say you set it up right. You figured out who to target, you’ve got your keywords in, or whatever your advertising method is going to be, and you have actually reached the face of your target. Well, what if your ad doesn’t appeal to them at all? So you’ve managed to hit your target, but it just bounced off of them because you didn’t have the right message. David: Yep. Jay: And that’s a problem we see a lot with SEO, with cold calling. Are you saying the right message? And I know when it comes to SEO, that’s why you do A/B testing, right? You send out two different versions of the same ads, see which ones resonate, see which ones don’t. And you have to keep track of that regardless of what your effort is. Because man, it’s really sad if you have managed to figure out how to reach that target, but you didn’t manage to figure out how to get them interested. That’s a real waste of time and money. David: Right, because you may not even know that you reached that person if the messaging’s off. This really all goes back to something we talked about in a podcast quite a while ago, the MVPs of marketing and sales. What’s the message that you’re communicating? Which combination of marketing vehicles are you going to use to communicate the message? And who are the people or prospects that you need to reach? So if you’re getting to the right people, people who could be doing business with you, and you’re reaching them through a marketing vehicle that gets to them, like SEO or like paid ads, and your messaging is off, the only thing you’re going to do, the only thing you’ll succeed in doing is alienating those people faster. You got to get those three things dialed in or you’re toast. Jay: Yeah, one chance sometimes. Now, the other part of that is we know sometimes you have to get in front of their face six or seven times before they will actually call you. But it needs to be six or seven times where you are resonating. If it’s six or seven times with a message that they can’t stand. I mean, I think about the Super Bowl. And some commercials are hilarious and some are terrible. And they’ve spent all that money on that one spot that for the next three months, I see that exact same commercial over and over and over again. And if it’s a bad commercial and I hated it the first time? I’m going to hate it even more the second or the third or the fourth or fifth time. So I mean, did that money, did those millions of dollars really work for them or not? David: Right. And what do I think of the company? What do I think of what they’re selling? Because there are some places that have advertising that’s annoying. But if I like the place, if I’ve had a good experience, I will very likely continue to spend money with them. And I might say to them, “Hey, your ad is terrible.” But on the other hand, if I’m not familiar with the place and the advertising alienates me, then the likelihood that I’m even going to give them a try is pretty much slim to none. Jay: Yeah, I totally agree with you. I like the title, the Trouble with Targeting. Everybody listening, is probably doing some type of targeting, but have you really taken the time to assess who your target is? How are you going to get to them? And when you do get to them, are you going to have the right messaging? And if you haven’t looked at each of those three steps at the very least, then your system is probably going to fall down. David: Exactly. And ultimately the better we target, the more money we will very likely make, as long as we have the qualification procedures in place as well. But that’s a subject for another podcast. Jay: Yeah, absolutely. How can people find out more, David? David: Well, you can go to TopSecrets.com/call. That’s TopSecrets.com/call. If you’re having trouble with your targeting, if you can’t seem to get to the people that you need to reach, let’s have a conversation. We’ll figure it out. At least have a conversation about and see if we can figure it out. If we can help you, we’ll let you know that. If we can help you, we’ll let you know that, too. Sometimes it’s just good to have somebody else to talk to about a situation that you’re running into. Somebody who’s actually done it, who knows what they’re talking about in this regard. So once again, if you’d like to have a conversation, we are happy to do that. Just go to that web address and set up a call. Jay: I love it. David, thank you so much for spending time with us today. David: Thank you, Jay. Are You Ready to Target, Attract, Qualify and Convert the High-Dollar, High-Value Clients You Need? If so, check out a few ways we help promotional product distributors grow their sales & profits: Just Getting Started? If you (or someone on your team) is just getting started in promotional product sales, learn how we can help. Ready to Grow & Scale Your Business Fast? If you're an established distributor serious about growing your sales and profits now, check out this case study and schedule a call with our team. Need EQP/Preferential Pricing? If you're an established distributor doing a decent volume of sales, click here to get End Quantity Pricing from many of the top supplier lines in the promo industry.

Step Into Clarity. What once defined you and the decisions you made are the past. Dare to live as who you are today with "Those Days Are Over." If this episode was helpful and you want to leave a tip, simply go to AffirmationPod.com/TipJarThe sister episode to this one is Episode 146 Not Who I Used to be https://AffirmationPod.com/NotWhoIUsedToBeThis episode is brought to you by AquaTru. AquaTru is a water purifier that transforms your tap water!  AquaTru removes 15x more contaminants than ordinary pitcher filters and AquaTru filters last from 6 months to 2 years!  I use mine daily for drinking and cooking!AquaTru also comes with a 30-day Money-Back Guarantee. Use promo code AFFIRMATION to get 20% OFF any AquaTru purifier at AquaTru.comReady to change the way you think and start seeing real results?Want to start thinking more positively and feel more confident?Secure your one-on-one affirmations coaching spot at AffirmationPod.com/Coaching WANT MORE EPISODES LIKE THIS ONE?Episode 578 Creating Growth and Change https://AffirmationPod.com/CreatingGrowthAndChange Episode 559 Finishing Unfinished Business https://AffirmationPod.com/FinishingUnfinishedBusiness Episode 543 Rebuilding Your Foundation https://AffirmationPod.com/RebuildingYourFoundation Episode 442 Starting Over https://AffirmationPod.com/StartingOver Episode 437 I am Just Getting Started https://AffirmationPod.com/JustGettingStarted Episode 436 Changing Something in Your Life https://AffirmationPod.com/ChangingSomethingInYourLife Episode 401 Finding Your Groove During Change https://AffirmationPod.com/FindingYourGroove Episode 389 Starting a New Chapter https://AffirmationPod.com/StartingANewChapter LISTENER LOVE ❤️"I feel so good this morning because I'm getting back to a routine. I found Affirmation Pod that I listen to and it's really relaxing." - Jen Stancill "Can't get enough of Affirmation Pod. Thank you Josie!" - Nicole Chaput"I listen every morning" - Chriselle LimWhat's in your self-care toolbox?

Particularly in the early stages, breaking through your sales plateau may just mean doing more of what you’re doing. But generally, at some point, we hit a plateau that is created by the fact that we can’t run any faster. We can’t do any more by ourselves. So we either need to implement new procedures and new processes, we need to get some help, or something needs to change fundamentally in the business in order to get us to that next level. Identifying the Real Causes of a Sales Plateau David: Hi, and welcome to the podcast. In today’s episode, cohost Jay McFarland, and I will be discussing the idea of breaking through your sales plateau. Welcome back, Jay. Jay: It’s so good to be here again with you David, and as always, I’m very excited about this topic. I know businesses that hit these thresholds. Breaking through can be a monumental task to get to the next level and they’re not sure how to do it. Is it marketing? Is it adding new products? I think that’s what a lot of them try to do. They’re like, well, let’s add 10 more products to the lineup and then we’ll do it. And oftentimes that can just make the situation worse and not better. David: Yeah, it’s true. Most businesses, I think it’s safe to say, at some point run into a sales plateau. They hit a level of sales and they can’t get past it. I believe in small businesses this is particularly true, where you’re just working and pushing and you’re trying to get to that next benchmark. And you just can’t reach it. There are thresholds in small business, getting to your first hundred thousand in gross sales and then your first 250, and then you hit 500 and then a million and then 2 million and going from there. In the early stages, you can generally do pretty well, like to get from a hundred thousand to 250 is often easier than it is to get from a million to 2 million. But most of us, at some point, will encounter some sort of sales plateau. You get there, you see it, you’re targeting it, you’re working toward it and you just can’t seem to hit it. Breaking through becomes a challenge. You May Not Know How You Got Here And so it’s really just a matter of getting stuck. It’s like, I feel like I’m stuck. I’m here, I need to be there and I’m not sure what to do next. Jay: Yeah. And I wonder how much of it is that they’re not really sure how they got to the first sales plateau. I mean, they may think that they know, David: That’s true. Jay: But it could be something completely different. And this could go back to something we talked about in a previous podcast: following up with your customers. Find out why they purchased, how they feel about their purchase. Are they returning customers? Are they not returning customers? So if you didn’t understand why they bought in the first place and how they felt about that purchase, it’s going to be hard breaking through that next sales plateau. David: It is, absolutely. And the biggest hangup that I see for most people is not knowing, “what do I do next?” And as you indicated, people get to a certain point in some cases, they’re not sure how they did it. What’s that referred to as? Unconscious competence? Jay: Mm-hmm, David: Where I’m doing things and it’s working, but I’m not even sure of what I’ve done. So I haven’t gotten around to building a system around it, to put that into place so I can replicate it. But there’s also the idea that what gets me to here will not necessarily get me to there. Right? So breaking through to level one won’t necessarily get me to level two. When Hard Work Doesn’t Result in Breaking Through That’s not always the case, particularly in the early stages, you can do more of what you’re doing to get to a higher level. But generally, at some point, we hit a sales plateau that is created by the fact that we can’t run any faster. We can’t do any more by ourselves. So we either need to implement new procedures and new processes. Or we need to get some help. Something needs to change fundamentally in the business, in order to keep breaking through that sales plateau and get us to the next level. Jay: Yeah, something that can be very hard for people, delegation, right? Letting go of your baby, right? David: Yeah. Jay: That you worked so hard on. And now you’re going to trust some new employee with some new aspect. It’s not easy to hand those things over. But often, if you’re not willing to do it, you’re not going to grow through that next sales plateau. Refusing to Delegate Can Lead to a Sales Plateau David: That’s true. And some people don’t want to. Some people are like, okay, look, I don’t want to have employees. I’m comfortable with the way things are. And if they are, then that’s fine. If they want to get to another level of sales though, then it’s really going to be a lot more about processes. If you’re determined not to get additional help, at least in terms of human resources, then you’re going to have to figure things out in terms of either technological resources or being able to do more of what you need to do so that you can keep breaking through to get to the levels you want to reach. So in looking at getting stuck, at hitting a sales plateau that you can’t reach, one of the first things I would suggest is that we ask ourselves, okay, what’s causing this? Am I just not able to get enough customers? In other words, could I handle more business, but I either don’t know how to do it, or I’m not successful in doing what I know? Is Your Breaking Through Problem Not Enough Customers? Or Too Many? Or I’m doing what I know and it’s not working? Because if that’s the issue, if it’s just a matter of getting more clients, there are very specific things that we can do to make that happen. On the other hand, if we’ve got a lot of clients and we feel like we can’t keep up with the clients we have, then that is certainly going to prevent us from breaking through to the next level. Unless we can either leverage things so we can get more from the clients we have without having to add more or we figure out how to get some help, depending on our willingness to want to do that. Jay: Yeah. And, an important one, can we take our existing clientele and get them to come back? We’ve talked about this before, right. You know, David: mm-hmm. Jay: It’s going to be easier to get an existing customer to repurchase if they were satisfied and if that’s your type of product. Some products are one and done, and that’s just the way it is. Breaking Through the Sales Plateau with Existing Clients But if you can have a product where they’re like, I like this, I need more of this. I want to come back for this… having systems to remind them to come back, drip, programs and those types of things, to get them to be a return customer. That could be the biggest source of your income. And you’re not spending extra money to acquire new customers for breaking through that next sales plateau. David: Exactly. And when we get to a point where we know we want to be somewhere, and we’re not quite there, identifying what that biggest bottleneck is, is one of the most important things. There’s a big distinction between the idea of potential, where I could potentially be, and what’s keeping me from getting there. And a lot of people focus on the idea of adding more potential. Well, maybe if I add this or I add this, or I add this, I add all these different things for the potential of getting to where I want to be. And instead, to get past that, what they really should be looking at is “what is the bottleneck?” Fixing the Primary Bottleneck that Creates a Sales Plateau What is the single biggest contributor to the fact that I’m not breaking through? What is the one primary thing that is preventing me from getting past that? Is it the people? Is it the customers I’m interacting with? There are a lot of businesses who, if they want to reach their sales levels, they’re going to have to jettison some customers who are not spending as much money with them. A lot of times, low-dollar, low-profit clients who take up a lot of time, who are very demanding, can take up valuable time that could be spent with people who understand and appreciate better, the value that you bring to the table. So if it is a situation where you don’t want to add staff, then you’re going to have to be extremely selective, going back to another point we raised in a previous podcast, about the people that you bring in the door to begin with. The prospects and clients that you choose to interact with. Jay: Yeah, and in that case, you’re going to have to have a system to identify what type of customer they are, classify them and then figure out is this the type of customer that we want? Letting Go of Poor Quality Clients If it is, then you’re going to want to target them and focus more on them. If it’s not, then you’re going to kind of want to let them slowly disappear so that you can focus on the ones that you want. David: Yeah. And I think for a lot of us, if you’ve been in business for any length of time, you have a favorite customer or two. And so a really easy exercise you can do is take a look at those customers and say, okay, what do they have in common? What is it that I like about them? Is it their attitude? Is it the way they communicate? I mean, communication is huge. One of the very first things that will tell you if you’ve got a problem client is their unwillingness to communicate. If they’re not communicating the way that you need to have them communicate in order to fulfill an order or get the work done, that is a relationship that’s really in trouble. Breaking through becomes much harder. Communication Problems: The Early Warning Sign In hindsight, every time I’ve had, in business, a relationship that didn’t work out, it almost invariably came down to a problem with communication. Where the person that I was trying to help was not willing to communicate enough to allow me to do that. And in today’s society, in today’s economy, we refer to the term “ghosting,” where you’re trying to reach somebody and they’re not getting back to you. And that’s a bad sign. When people do that to you consistently, you need to ask yourself, okay, is this the type of client that I really want to continue to interact with on an ongoing basis? Or am I better served to find clients who are open, and willing to engage, and responsive, so that we can do the things that we’re setting out to do together? Jay: Yeah, I love that. And also the customer who is responsive to your suggestions and ideas. I love the question when there’s been an issue, “what can I do to make it right?” I just love this question. Right? Let them decide. But we all know that there are customers who, no matter what you do, they just want to be mad. They just want to be angry. They just want to vent. And they’ve already decided they’re not going to use you. You have to be able to know at some point where you’re like, okay, I’ve offered three or four solutions. They’re not biting on any of them. They just want to continue to rail on me. When a Customer Won't Be Satisfied—No Matter What You Do I mean, at that point, you just have to cut bait and run. Because you just don’t have the time in your day to deal with those type of people. David: Yeah. I mean, you have to do the best you can. If there’s something that you did wrong, you need to do your very best to make it right. Do what you feel is appropriate. And if that’s still not good enough, and if you’re not able to do whatever it is, they’re suggesting. Yeah. Then you’re going to have to figure out a way to wrap that up as amicably as possible. But also recognize that you can do as great a job as you possibly could for a person. And for whatever reason, if they’re not happy, they can still go online and tell a hundred people about you. Jay: That’s true. David: Right? Jay: That’s true. What Clients Say Can Impact Your Sales Plateau David: So there’s this balance, particularly now, where you want to do your very best for the clients that you’re working with. You want to make sure that they’re satisfied as much as you possibly can satisfy them. But as you indicated, there are people who are just not going to be satisfied no matter what you do. And in those situations, sometimes you just have to cut your losses and take your lumps. And very often people will recognize when they hear people like that complaining, that “oh, okay. I think this is kind of what they do.” And as long as you’re not doing that with many people. I mean, if that happens once or twice, and you’ve got people over the course of a career where you’ve had a situation like that, that’s not going to cause a problem. Now, if a lot of people are reacting to you like that, then you got to really start looking at what you’re doing, what you’re putting out there and how you’re responding to them. Jay: Yeah, asking yourself those difficult questions. But you know, we’re talking about sales plateaus and breaking through a sales plateau. You mentioned, I mean the ideal is to have a customer review system where people can see all these five-star reviews. Reviews as a Sales Plateau Breaker I am amazed at how much I use those, even though I know that a lot of them, I don’t know how true they are, but it has still become part of my life to look at those reviews. And if there are negative reviews right off the top, I’m moving on to the next person. They’ve lost me instantly. So that’s an important part of this process. David: Yeah, absolutely. I know when I’m online, I definitely look at the reviews and I try to make sure there are enough of them. Jay: Mm-hmm David: If there are three of them and they’ve got all five stars, I could be skeptical. If they have hundreds of reviews or thousands of reviews, and they’re all five stars, I’m more inclined to believe it. Now that might be able to be done with bots, I don’t know. But I tend to have more confidence when there are actual comments there that look legit. And when there are enough of them. One of the things that we have on our website is what I call our Wall of Fame, which is clients that we’ve worked with, that we’ve helped to grow their sales and profits. And they’re at TopSecrets.com/results. Using Testimonials for Breaking Through If you go to that page, there are dozens or more. There are videos. There are audios. There’s text. All the people who have recently commented on experiences they’ve had so that when somebody’s considering doing business with us, I can say, Hey, listen, take a look at our Wall of Fame. I would love to see you on here. Right? So they can look at it from two standpoints. Not just, these are people who have been helped by this company, but also, wow, I think I’d like to be on there too. I’d like to be on the Wall of Fame. I’d like to be another happy customer, getting the kind of results that these other people are getting. And that also goes to the idea of community-building and interacting with people the way that we need to interact with them, to create the results we’re looking for. So from the standpoint of breaking through your sales plateau, it’s sort of all of the above. It’s about saying there are things that are preventing me from getting from here to there. It could be the quality of customers I’m interacting with. Or the quantity of customers I’m interacting with. It could be my own internal structures, systems, staffing. Zeroing In on Your Primary Obstacles So identifying certainly the top one, but the top two or three primary obstacles, and then systematically tackling those, is really what’s going to get you there. Jay: Yeah, I love that. But having an awareness of it. Talking about it. Discussing about it, you know, in your company and identifying those things. And, that’s what you’ll help them do as you workshop this through the week. David: Exactly. In the Inner Circle this week, we’ll be discussing how do we start breaking through our sales plateau? And in situations like this, it’s great to be able to interact with somebody who has a very specific situation, where they’ve been stuck at a certain point for a long time. And within a matter of a couple of questions, we can very often help them to pinpoint the area where they’re stuck so that they can apply some focus on that and start to get the results that they’re looking for. So if you’re not already a member, be sure to go to TopSecrets.com/ic. If you’re already a member, just log into the Inner Circle website and we will see you inside. Jay: Well, I love that. Real actionable advice that can make a difference, right away. David: Exactly. Jay: All right, David, it’s been such a pleasure. Thank you. David: Thank you, Jay. Need to Start Breaking Through Your Sales Plateau? If so, check out the five primary ways we help promotional product distributors grow: Just Getting Started? If you (or someone on your team) is just getting started in promotional products sales, learn how we can help. Need Clients Now? If you're already grounded in the essentials of promotional product sales and just need to get clients now, click here. Want EQP/Preferential Pricing? Are you an established industry veteran doing a significant volume of sales? If so, click here to get End Quantity Pricing from many of the top supplier lines in the promo industry. Time to Hire Salespeople? If you want to hire others to grow your promo sales, click here. Ready to Dominate Your Market? If you're serious about creating top-of-mind-awareness with the very best prospects in your market, schedule a one-on-one Strategy Session here.

David: Hi, and welcome to the podcast. In today's episode, co host Jay McFarland and I will continue our discussion about the AI Approach to Multiply Your Sales. This is part four in our series, and today we'll be talking about learning, segmenting, and the Three Ds. Welcome back, Jay. Jay: Hey, thank you so much, David. I really, really enjoyed this. I know I’ve said that in previous podcasts, but it’s true. After each one, I’ve gone into my own business and I’m like, okay, I got to apply this and apply that because these conversations are of such value. So I appreciate your time. I love this. And hopefully it’s been helpful to everybody else. David: I’m glad, I feel the same way, and I’m really looking at this almost like a mini-course. If people were to put together these four episodes and say, “How much of this stuff am I doing in my business?” You can probably implement some things very quickly that can probably help you get some great results. Jay: 100%. David: All right, so let’s do the quick review. And again, what we’re talking about here is we asked AI what will help you to multiply your business because that’s been a focus of our conversations recently. AI came back with some different responses, and then we’re talking about what AI says and how we’re able to help implement those things in business with our clients. And so let’s just recap. Number one was refine your target audience. Number two, develop a compelling value proposition. Number three, optimize your marketing channels. That was our first episode on that topic. In episode two, we covered points four, five, and six. Number four was enhance your customer experience. Number five, implement a referral program. And number six, leverage the power of content marketing. In episode three of this series, we hit utilize upselling and cross selling strategies, which was number seven. Analyze and optimize your sales funnel, which was number eight, and invest in customer relation management software, CRM, which was number nine. Now we’re going to be doing 10, 11, and 12. Eleven and 12 are really bonus because originally I asked it for 10 and then I realized that doesn’t break out well if you’re doing three in a podcast. So I went back to the AI and I said, give me two more. And it did. So we’ll be talking about numbers 11 and 12 in this podcast as well. So number 10 in the list of things that AI says will help you to multiply your sales is: 10: Continuous learning and adaptation. Stay updated with industry trends, attend relevant workshops or conferences, and be open to adapting your sales strategies to meet changing market demands. Well spoken AI! Continuous education. It’s a good call! Jay: It is, and some professions actually require it. But again, that continuous education is often on a service or a specialty or things like that. It’s not really on customer service or the technology or things like that. I feel like in that regard, so many of us are a hamster on a wheel. You know, we’re just trying to keep up with what today is giving us. We’re putting grease on the squeaky wheel and we don’t have time to really think about staying up on, you know, all the latest trends and those kind of things. David: Yeah. And a lot of people just don’t like continuing education, because they feel like so much of it is platitudes. It’s like, I already know this stuff. I already know it, right? But knowing what to do is very different than knowing how to do it. And that’s really what I’ve been trying to differentiate in this series of podcasts is that, yes, these are great statements. Continuous learning. That sounds great. But what are you learning? Are you learning things that you can implement immediately? Are you putting in place processes that will allow you to start getting results right away so you can gauge those results and then adapt, change, or tweak the process as you go to make sure that it’s working for you? So once again, we’re focusing on all the little details that make these general recommendations profitable. Jay: You know, I don’t know where I get it. I think I get it from my dad, but I am on a never ending quest to make things more efficient. I am always looking for the next software, the next device, the next system. I’ve done it since I was 15. My first job was in a burger barn at an amusement park. And I was watching how they put everything on the grill and what they would do is they’d cover the whole grill with burgers And then they would flip them all at the same time, and then they would pull them all off at the same time, and while they’re preparing them, the grill is sitting there empty. And so the line would move, and then it would stop, and I’m like, this is crazy. Put down two rows, wait a second, put down two, put down two, and at 15, I changed the whole thing. I’ve been doing that stuff my whole life, so I I love the tech. I love the next thing. And I’ll spend weeks and months finding the right thing knowing that it’s going to improve my business for years to come. David: Yeah, and that really goes to the point. The words that the AI used , it said continuous learning and adaptation. Jay: Yes. David: And what you’re talking about there is adaptation and implementation. Adapting the system to be able to get the result that you want Jay: Yes. David: So that everything gets better for everybody. Beautiful thing. Jay: Yeah, KPIs, Key Performance Indicators, that’s kind of what we use nowadays. And we’ve talked about this in previous podcasts, understanding every aspect of your business and knowing how you can influence it and adapt it. Because you can’t adapt, if you don’t know the reality of what’s going on. And I’ve worked for so many companies where management has no clue what’s happening on the front lines. And so we’re asking them, we’re begging them to adapt. Or they have software built by engineers who aren’t on the front line and we’re pulling our hair out because it doesn’t answer any questions. It makes life harder for us. David: Right. And unfortunately, a lot of it boils down to not knowing what to do and not knowing how to do it. “Yes, this is a problem, but I don’t know how to fix it. I don’t have time to think about how to fix it. Therefore, soldier on, keep moving, keep working. Good luck with that.” And so much of this, and even this point, continuous learning and adaptation is about identifying those small hinges that swing the big doors. And so much of what we do with our clients is about doing just that. Finding what is a small and obvious fix to a problem that could have been plaguing a company for literally months or years. You fix it in 10 minutes with a one sheet piece of paper that says, “Do it this way,” and they implement it, and they immediately start to see better results. So, I think in terms of, okay, this is what AI suggests, this is how we end up getting it done. So that’s number 10, continuous learning and adaptation. 11. Targeted Marketing Campaigns. Develop targeted marketing strategies tailored to specific customer segments. This approach ensures that your marketing efforts resonate deeply with your intended audience, leading to higher conversion rates. Once again, a lot of buzzwords in that sentence. A lot of really good recommendations in that sentence, but a lot of confusion too. Jay: Yeah, absolutely. Can I brag for a minute? David: Please do. Jay: I want to brag for a minute. So a lot of people know that I’ve just recently started an accounting firm that focuses on day traders and they’re taxes. And we’ve spent over a year and a half with my current company and my last company working on keywords to make sure we get the right leads from Google advertising. And David, in the last four months, I have not had one lead that is not right in the strike zone. Now, think about that. Think, I mean, that is unbelievable to me. That, and they, you know, we’re in constant contact with the company that we use. And every month they’re like, okay, how many leads were outside? What do we need to adjust? And I’m like, just keep pitching ’em, man, because they are right there. And the beauty of that is, all we have to do is adjust the volume. Right? Certain times of the year we crank that volume up, and certain times of the year we crank it down. And, wow! When we have the secret sauce, I mean, everything else is just gravy at that point. David: Exactly. And what you’re talking about really ties back to point three, earlier in our conversation, which is about optimizing your marketing channels. Jay: Right, right. David: When you’re able to do that, and you combine that with what we’re talking about here in number 11, which is targeted marketing campaigns, it’s a double whammy. Because now you are getting to the right people through the stuff that you’re doing with your SEO. And your communication is better, which is something we also talked about in the first episode in this four part series. And now, when you talk about targeted marketing campaigns, to me what that means is you’re taking the communications that we’ve perfected, creating value in the communications like we talked about in a previous episode, and now you’re sequencing that communication. That’s how we describe it to our clients inside our program. You’re sequencing your communication. You’re putting together a series of messages that go out in a specific order, in a specific timeframe, so that you’re getting the information in front of them when they need it most. To me, a targeted marketing campaign is about doing that. You’re getting the right message out to the right people at the right time. Using the right targeted marketing vehicle. Jay: I love that. Sequencing the information. That makes a lot of sense to me. And I think understanding that in first contact, they might not understand your product or the need for it. But we all know if they see you a couple times, you know, what is it? You used to hear they have to see you seven times, you know, a billboard, a TV ad, or whatever that is? Meeting them where they’re at. Instead of trying to force them to be where you want them to be. It sounds to me like a great way to go. David: Yeah, no question. I remember, I think it was in the Guerrilla Marketing book, he was talking about the fact that somebody had to be exposed to your message nine times before they’d be ready to buy. And at that point, I extrapolated for myself. I said, well, what if they only see one out of every three messages I put out? To me, that means I need to do nine times three, 27. I need to get out to them 27 times before they’re going to be ready to make a buying decision. And that’s really the essence of what sequencing communication is. A lot of times we feel the need to try to tell everybody everything up front, before they even know who we are. And their eyes glaze over and like, Oh, this is too much. This person’s too full of hot air. I’m moving on. And when you sequence your communication properly, you’re dripping it out a little bit at a time. You’re giving them a little bit this time and a little more the next time, a little more the following time. And each part of it reveals a different aspect of your approach. A different aspect of the way that you do things, and the benefits that you bring to them. And if number one didn’t completely resonate, maybe number two will, and maybe number four will, and maybe number seven will. And the ones in between, if it’s good, useful information, and it’s creating value for them, they’ll still be happy to see it. They’ll be happy to look at it. But then, when you get to the ones that really resonate with them, they’re going to respond. Jay: Yeah, absolutely. And I love how you said they don’t know who we are, but I would also flip that. We don’t know who they are yet, right? And so, like you said, we’re kind of dividing their possible interest into this sequencing. And hopefully, at some point, we’re going to land on who they are and what their needs are in that moment. David: Exactly. And so much of it really becomes fun when you’re taking an approach like this. And I use the word fun a lot when I’m talking with my clients. Because I figure if what we’re doing is not actually fun, we’re not doing it right. Because if it’s miserable, if it’s a big old slog and we can’t stand it, Let’s face it, they’re not going to do it. But when you’re able to make it fun by taking the appropriate action with the appropriate people at the appropriate time, everything gets a lot easier and a lot more fun. Jay: Absolutely, absolutely. David: All right, so number 12, this is the last one on our list. And this is: 12. Data Driven Decision Making. Leverage data analytics to understand customer behavior, preferences and buying patterns. Data driven insights empower you to make informed decisions, refine your strategies, and optimize sales processes. Many words. Jay: Yeah, and again, how do you extrapolate that out into your own business? I know this is something we work on constantly. I don’t think there’s ever going to be a point where you’re like, “okay, got that one done,” right? It’s got to be constant. David: Yeah, and once again, going back to the idea of simplification, which is a really big part of what we do with people, boiling it down to its essentials. Data driven decision making, to me, and this is what I refer to as the 3 D’s at the beginning of this podcast, data driven decisions, right? To me, that means that you are making your decisions based on the right information, the actual information, not what we think might be right, not what we feel, oh, I feel like I should do this. What does the data say? What’s working well? What are the things that we’ve done in the past that have worked well? What are the things we’ve done in the past that have not worked as well? How can we continue to replicate the things that we did that did well? Do adaptations on those, to be able to continue to move that needle forward. How can we avoid the mistakes that we made in the past based on what we’ve done and the responses that we’ve gotten? To me, that is the essence of data driven decision making. And if you look again at the AI description, leverage data analytics to understand customer behavior. That just means looking at what are the customers doing based on what you’re sending out? Leverage data analytics to understand customer behavior, preferences, and buying patterns. Okay, so that’s all the same. Data driven insights empower you to make informed decisions. Right, your decisions are now informed. They’re not just decisions, right? And then it says, refine your strategies and optimize sales processes. It allows you to do all of that. So, I would argue that this one, data driven decision making, is essentially a combination of all of the above. Because when you’re implementing the things that we talked about over this series of podcasts, and you’re gauging the results, you’re tracking it down, you’ve got the tracking sheets or however it is that you’re keeping track of what’s going on, and you’re making the decisions based on, not what you think is going to work or what you think might work, but what actually is working, everything becomes a lot easier. Jay: Yeah, absolutely. Can I give you a bad example of not using data? David: Sure, I love bad examples!. Jay: So, I worked for a national pizza chain. I’ll give you a hint, Pizza Pizza. Still family owned, even till today. And one day the daughter of the owner came up with this brilliant idea that people wanted bigger pizzas. I don’t know if you remember this. It was called Bigger is Better. So they forced every franchisee to go out and retrofit all of their ovens. Buy new pans. The whole thing probably cost five grand per business to just do this. And they of course marketed behind it. Guess where all those pans are? They’re sitting on top of the walk in refrigerators. Because there was no data, it was not driven by anything more than a feeling. And it was just the most ridiculous effort I’ve ever seen. And that’s some of the problems you can get into with a family run business, because you are making gut feeling decisions instead of looking at the data. David: Yeah, I’d love to say it’s just family run businesses, but wow, New Coke. Two words, right? Jay: Yeah. David: This kind of thing just happens everywhere. And some things just seem like a really good idea. Hey, wow. If they like this one, they’ll probably like that one when you say it out loud. Sure. It seems reasonable. And if the marketing was right and if the people wanted it, then that would have worked, but we just don’t know. So data driven decision making is also a big one. All right. So in terms of sort of wrapping this up, because we’ve been doing this now over a period of four podcasts over four weeks. I feel like we touched on a lot of really good topics. I feel like we were able to dive deep in terms of some of the how, of how to do these things. And I’m hoping that the people who have actually paid attention through each of these episodes got some really solid ideas on specific things they can do to grow their sales and profits. If that’s the case, and if you’d like to have a conversation about how we can help really just Implement this stuff inside your business, go to Topsecrets.com/call. Let’s have a conversation. See if we can help. If we can, we’ll let you know. If we can’t, we’ll let you know that too. There is zero pressure on these calls. It’s about identifying the primary areas where you need help, providing recommendations on what you can do and how you can do it, and then saying, all right, if you want to do it by yourself, you can do that. If you want to do it with us, you can do that, but you have the option. So hopefully that makes sense. And if you’d like to do it, TopSecrets.com/call. Jay: Yeah, I love it. And I’ll just kind of add my feedback on this series of podcasts. I’ve learned a tremendous amount. I’ve applied a bunch. But one of the things that stands out to me, is that you don’t have to do it alone. And I think sometimes we see it as weakness, right? I should be able to run this all. I should be able to do it all. Yeah, maybe, maybe. But there are people who have gone before you. There are people who’ve spent, David, how many years have you spent doing this and refining this and, and talking to customers? So, I mean, it’s just a great service. Again, just speaking out loud about it has made such a difference for me. So, I’m a huge fan of what you do and I hope people will recognize your sincerity, that it is just a call, and you do have a very strong desire to help. And you help a lot of people. David: Well, thank you. And we never try to push anyone into our programs. All we’re looking to do is we’re looking for the right fit. If you are a smart, focused, motivated business owner, and you are determined to get from here to there, then we probably want to work together. If you’re not good with making decisions, if you’re kind of iffy or wishy washy, then it’s probably not going to be a good fit. And in many of the calls, we can get two thirds of the way through the call and recognize pretty early on it’s not a good fit. At which point we’ll say, yeah, I don’t think we can help you. You know, maybe you can try this resource or that resource. So, it’s really not about us trying to sell you into anything. If we can work together, great. If we can’t, that’s perfectly fine too because we’ll know, right? We’ll have the conversation, and we’ll both know! You’ll know, “oh, it’s not a good fit,” I’ll know, it’s not a good fit. And you get closure, which is beautiful. If you’ve been thinking about scheduling a call and just haven’t, there’s no closure, right? Have the call. It’ll be a thumbs up or a thumbs down. Either way, it’s great. You’ll have a great experience. We’ll have a great conversation, and I hope you do it. Jay: Yeah, and listen, there’s no reason to be a salesperson when your product is great, and yours is. So, David, I love our conversations, and thank you so much for your time today. David: Thank you, Jay. Ready to Multiply Your Sales? If so, check out the five primary ways we help promotional product distributors grow: Just Getting Started? If you (or someone on your team) is just getting started in promotional products sales, learn how we can help. Need Clients Now? If you're already grounded in the essentials of promotional product sales and just need to get clients now, click here. Want EQP/Preferential Pricing? Are you an established industry veteran doing a significant volume of sales? If so, click here to get End Quantity Pricing from many of the top supplier lines in the promo industry. Time to Hire Salespeople? If you want to hire others to grow your promo sales, click here. Ready to Dominate Your Market? If you're serious about creating top-of-mind-awareness with the very best prospects in your market, schedule a one-on-one Strategy Session here.

This episode of the Swimming Upstream Radio Show is the second in a series of Fifty and Just Getting Started themes from guest and co-host Terri Thal. Swimming Upstream Radio Show's Dorothy Wilhelm invited Terri to kick off her new project with the program. She and Terri host original guest Regina Carey and welcome singer-songwriter Christine Lavin to share her songs and advice for women over 50.  The four discuss the theme of empowerment and reinvention in later life. The conversation highlights the importance of investing in oneself, sharing personal stories, and the joy of music as a means of connection and expression. Lavin even shares a song about coping with some of the funny nuances of aging.  Be sure to watch, listen and share the Swimming Upstream Radio Show with your friends. You can find it at ItsNeverTooLate.com, on YouTube, Spotify or Apple Podcasts.  Takeaways ·       Women can reinvent themselves at any age. ·       Investing in yourself is crucial for personal growth. ·       Music can be a powerful tool for connection and expression. ·       It's important to focus on the audience when performing. ·       Older women have valuable stories and experiences to share. ·       Trust your excitement to pursue new opportunities. ·       Life changes can happen at any stage of life. ·       Everyone has the right to express themselves through art. ·       Engaging with others can lead to meaningful connections. Chapters 00:00 - Introduction to the Show and Guests 02:56 - Empowering Women to Get Unstuck 05:41 - The Journey of a Singer-Songwriter 08:38 - Finding Joy in Music and Life 11:33 - Advice for Aspiring Artists 14:49 - Engaging with the Audience 17:27 - Conclusion and Future Engagement Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of the Swimming Upstream Radio Show, host Dorothy Wilhelm and guest Terri Thal discuss the theme of reinvention, particularly for women over 50. They introduce their new project, ‘Fifty and Just Getting Started,' aimed at empowering women to break free from feeling stuck in their lives. Thal's first guest in the new project is Queen of Action Regina Carey who shares inspiration and personal stories to give women over 50 practical advice. They explore the emotional growth that can occur in midlife and encourage listeners to take actionable steps towards change. The conversation emphasizes community engagement and the importance of sharing experiences to inspire others. Be sure to watch, listen and share the Swimming Upstream Radio Show with your friends. You can find it at ItsNeverTooLate.com, on YouTube, Spotify or Apple Podcasts. Takeaways ·       The project aims to help women over 50 feel unstuck. ·       Reinvention is possible at any age. ·       Emotional growth increases in midlife. ·       Women often feel pressured to conform to societal expectations. ·       Personal stories of overcoming challenges can inspire others. ·       Practical steps are essential for making life changes. ·       Community support is crucial for empowerment. ·       It's important to give yourself permission to pursue your passions. ·       Engagement with the audience will shape future discussions. Chapters 00:00 - Introduction to the Journey of Reinvention03:03 - The Project: 50 and Just Getting Started05:48 - Personal Stories of Reinvention08:39 - Empowerment and Emotional Growth in Midlife11:23 - Practical Steps to Getting Unstuck14:29 - Community Engagement and Future Plans17:30 - Final Thoughts and Encouragement Learn more about your ad choices. Visit megaphone.fm/adchoices

Actress and comedian Leanne Morgan joins The Kathy Romano Show to chat all about her new Netflix standup special Unspeakable Things, her sitcom Leanne being picked up for a second season, and wrapping up her national 150 city tour Just Getting Started. Listen now!

The Jungle closes out Season 5 with a raw, reflective, and unapologetically real conversation that brings everything full circle. After months of unpredictable guests, controversial takes, and the kind of honesty you can't fake, the squad sits down for one last hunt before the season wraps — and nothing is off limits.The icebreaker sets the tone: a full Season 5 recap where each host names their favorite and least favorite guests, the episodes that left a mark, and the personal lessons learned behind the mic. It's a rare look inside the minds of the hosts themselves — what they've built, what they've battled, and what's coming next for Season 6.From there, the Jungle moves through the rhythm of reflection and the pulse of music. Kodak Black's “Just Getting Started” feels fitting — a declaration that even at the end of a season, the movement is only beginning. Offset's “Haunted by Fame” hits with the weight of success and the shadow that follows it, while Big L's “Harlem's Finest: Return of the King” reminds us what legacy really sounds like. Stunna Gambino's “Overly Goin” rounds it out — hunger, focus, and defiance.In the relationship den, the hosts dive into the kind of questions that spark uncomfortable laughter and real conversation. Is it a problem if your girl uses a vibrator in bed? Why is it that people can sleep with strangers raw but freeze up when it's time to get emotionally vulnerable? And are one-night stands just harmless fun, or do they leave long-term marks most people don't talk about?Then the Jungle zooms out to the headlines shaking up the culture. Jake Paul cancels his PPV fight with Gervonta Davis, Blueface is finally out of jail, and the internet is in full debate mode over who Jay-Z could actually lose to in a Verzuz. And just when you think it can't get weirder, we find out Tom Brady cloned his dog.Episode 125 is more than a finale — it's a reflection of everything the Jungle stands for: growth, chaos, truth, and evolution. The conversation is heavier, the laughs are louder, and the brotherhood is undeniable.Season 5 ends here, but the hunt never stops.Subscribe: YouTube.com/@JSCNetwork_ Follow the squad: @thejunglesquadcastHosts: Ape Loso – @apeishere_ Rad – @radical_jl Rahh – @_rahhbanks

Todays episode takes a look at Kodak Black and his new album, Just Getting Started. Listen as Jerm gives his take on not only Kodak's latest release, but his overall status in hip hop.Be sure to like, follow, and/or subscribe on whatever streaming platform you're listening in on to be able to keep up with all the latest updates for the show! Also be sure to follow the official Instagram @kineticaesthetic_

God has done AMAZING things in this church over the last 20 years but we know that He is JUST GETTING STARTED! Today we present the new vision and mission of Family Life and what you can expect to see in the coming months. We believe that we will experienceHeaven, Here & Nowas weAssemble, Abide, & Activate____________________________________________If you enjoyed this message, please review and share this message with someone who needs it.Connect with us at www.FamilyLife.ccIf you would like to support our mission financially, here are some ways you can donate to our church:Tap the text to the right to give via our Church Center App.Venmo/Zelle: Send to info@familylife.ccText any amount to 84321Visit www.FamilyLife.cc/Giving for more options.Thank you for listening and thank you for your generosity.

Linktree: ⁠https://linktr.ee/Analytic⁠Join The Normandy For Additional Bonus Audio And Visual Content For All Things Nme+! Join Here: ⁠https://ow.ly/msoH50WCu0K⁠In this segment of Notorious Mass Effect, Analytic Dreamz dissects Kodak Black's highly anticipated album Just Getting Started, dropping October 31, 2025, via Vulture Love / Capitol Records. Announced October 10, the 20-track project clocks in at ~10 minutes, with pre-save live on Apple Music and Amazon Music Unlimited. The lead single “Still Get Chanel” featuring Chance the Rapper—produced by Dr. Zeus—reunites the duo since 2017, blending romantic soul with heavy drums and lyrics on perseverance. Trailer co-sign from NFL MVP Lamar Jackson, Kodak's Pompano Beach native and pardon advocate, amplifies hype. Analytic Dreamz breaks down Kodak's 2024 momentum: Dieuson Octave, Trill Bill, and Christmas drop Gift for the Streets (12 tracks with Lil Yachty, Veeze, Rob49). 2025 singles like “Imma Shoot,” “Keys to the City,” and collabs on Sniper Gang & JACKBOYS 2 showcase relentless output. From “Tunnel Vision” (#6 Hot 100) to Dying to Live (#1 Billboard 200, “ZEZE” 6× Platinum), Kodak's 7 albums, 11 mixtapes, 36 singles, and 25B+ streams underline resilience post-2021 pardon. Analytic Dreamz analyzes creative evolution, vulnerability, and potential 2026 dominance. Support this podcast at — https://redcircle.com/analytic-dreamz-notorious-mass-effect/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

One of the biggest questions subscription box owners ask is: Where do I find products for my box? There's no single “right” answer because the best sourcing strategy depends on where you are in your business journey.  In this quick Friday Fuel episode of The Launch Your Box Podcast, I'm breaking down three key sourcing methods - wholesale, trade shows, and manufacturing - and showing you how each one fits a different stage of subscription box growth. Stage 1: Just Getting Started. Start with Wholesale If you're still prepping for launch or working toward your first 50–100 subscribers, wholesale is your best friend. It's flexible, affordable, and helps you learn what your audience loves without over-committing. Why it works: Low minimums let you order small quantities. Fast turnaround means you can ship quickly. It's the easiest way to test different product types. Challenges with wholesale: Smaller profit margins. Less exclusivity. Limited branding options Stage 2: You've Launched. Trade Shows & Curated Finds Once you've launched and built momentum, it's time to elevate your box. Trade shows and curated wholesale marketplaces help you discover unique, small-batch, and boutique items that give your box that “wow” factor. Why it works: You'll find more distinctive products. Meeting vendors face-to-face often leads to better pricing or exclusivity. You can start building your signature brand style. Challenges with trade shows and curated marketplaces: Travel costs and larger order requirements. Longer lead times mean planning boxes further ahead. Stage 3: Ready to Scale. Manufacturing When your subscription is stable and you're ready to increase margins or stand out even more, manufacturing can be a game-changer. But there are two levels to consider: Option 1: Stock Product from Manufacturers Buy from manufacturer catalogs and add your own branding or packaging. This is a great bridge between wholesale and full custom. Pros: better margins, faster turnaround, and the ability to add your own brand touches. Cons: limited product selection and minimal exclusivity. Option 2: Full Custom Manufacturing Design your own products from scratch for total control and differentiation. Pros: complete customization, higher perceived value, stronger brand identity. Cons: higher minimums, longer timelines, and bigger upfront costs. Sourcing Is a Journey, Not a Jump You'll probably use all of these sourcing methods at some point: Start with wholesale. Grow into trade shows. Add manufacturer stock for better margins. Move to custom products when you're ready. Take Action Identify your current sourcing stage and make one move this week that aligns with it: New? Order your first wholesale products. Growing? Research an upcoming trade show or apply for a wholesale marketplace account. Scaling? Reach out to a manufacturer and ask about their minimums. Every step forward brings you closer to the box and the brand you're meant to build. Join me for this episode, where I'll help you figure out which sourcing strategy fits your stage of business and how to take the next step with confidence. Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today!

Hello and welcome to Entangled! The podcast where we explore the science of consciousness, the true nature of reality, and what it means to be a spiritual being having a spiritual experience. I'm your host Jordan Youkilis, and today I'm joined by my friend Gretchen Marteney.In this episode, Gretchen discusses how her exploration of consciousness brought back into her life the joy and mystery of childhood and how the passing of her father at an early age opened up the portal to other spiritual realms for her. From there, we discuss false flags and examples in modern times of governments orchestrating covert operations with the intent of disguising the actual source of responsibility and pinning blame on other parties.“Remember, remember! The fifth of November, The Gunpowder treason and plot; I know of no reason, Why the Gunpowder treason, Should ever be forgot!”Next, we discuss how freeing oneself from the fear of death can serve as the first step in freedom from control. From there, we discuss the Russian and Ukrainian conflict and the motivating factors behind Donald Trump's presidential campaigns. We then talk about the importance of open discourse and freedom of speech, including for topics considered taboo and controversial.From there, we talk about the power of letting go and the importance of neuro-linguistic programming in shaping our physiology. Next, we discuss this unique point in time in humanity's evolution where we're on the brink of experiencing a quantum leap forward. We then discuss new discoveries in science helping to bridge the 3rd dimensional quantum physics paradigm with which we've grown accustomed to the 5th dimensional paradigm rooted in consciousness. We end the discussion on the importance of asking questions on the journey of self-discovery and the structure of the galactic federation.Music from the show is available on the Spotify playlist “Entangled – The Vibes”. If you like the show, please drop a 5-star review and subscribe on Substack, Spotify, X, Apple, YouTube or wherever you listen to podcasts.Gretchen and I discuss a number of controversial topics in this interview. I adhere to the principle that extraordinary claims require extraordinary evidence. Because of this, I decided to write an outro and provide receipts for everything we covered. Three and a half years later, I realized it was just time to send it. So, I tabled that essay, although much of the research was leveraged in a piece I wrote a few months ago, “The Great Work”, episodes 88-89. Instead, this outro will continue in the next episode with a more time sensitive topic – “Rest in Peace, Charlie Kirk.”Please enjoy the episode.Music: Intro: Ben Fox - “The Vibe”. End Credits: The Lonely Ramblers – “We're Just Getting Started.”Recorded: 02/24/2022 & 03/03/2022. Published: 10/13/2025.Outro: “Rest in Peace, Charlie Kirk (Starts at Episode 93)”.Check out the resources mentioned:* The Spirits' Book by Allan Kardec: https://allankardec.org/books/the-spirits-book/* Letting Go by Dr. David Hawkins: https://www.goodreads.com/book/show/16098910-letting-go* Power vs. Force by Dr. David Hawkins: https://www.goodreads.com/book/show/19795.Power_vs_Force* False Flags by Richard Dolan: https://www.gaia.com/series/false-flags* Confessions of an Economic Hit Man by John Perkins: https://www.goodreads.com/book/show/2159.Confessions_of_an_Economic_Hit_Man* Your Soul's Plan by Robert Schwartz: https://yoursoulsplan.com/books/your-souls-plan/* V for Vendetta: https://www.amazon.com/V-Vendetta-Natalie-Portman/dp/B000HVHM5S This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit entangledpodcast.substack.com

Our Story to Our Community is Just Getting Started by Osterville Baptist Church

Breakthroughs don't come from one big moment; they're forged in the quiet grind of showing up, day after day, when no one's watching. That same kind of faithfulness has carried our church for 30 years, and now we're stepping into a brand-new season. 30 & Counting: We're Just Getting Started is more than a birthday party, it's a 4-month adventure of fun, mission, and momentum toward the future God is calling us into.

Breakthroughs don't come from one big moment; they're forged in the quiet grind of showing up, day after day, when no one's watching. That same kind of faithfulness has carried our church for 30 years, and now we're stepping into a brand-new season. 30 & Counting: We're Just Getting Started is more than a birthday party, it's a 4-month adventure of fun, mission, and momentum toward the future God is calling us into.

Mati Staniszewski is the Co-Founder and CEO of ElevenLabs, the world's leading AI voice platform. Since launching in 2022, ElevenLabs has raised over $350M, most recently at a $3.3BN valuation, making it one of Europe's fastest AI unicorns. The company counts Andreessen Horowitz, Nat Friedman, Daniel Gross, and Sequoia Capital among its backers. Today, Mati announces that the company has hit a staggering $200M ARR. ElevenLabs took 20 months to hit $100M ARR. 10 months to hit $200M ARR. Can they do $300M in 5 months… AGENDA:  [00:00] $100M in 20 Months?! ElevenLabs Untold Growth Story [12:20] Are AI Models Already Plateauing—or Just Getting Started? [14:00] Why OpenAI Can't Beat ElevenLabs  [17:30] The Talent Wars: How Do You Retain World-Class AI Researchers? [23:10] PR vs Product: Why Most Startups Botch Their Launch [36:00] Are U.S. VCs Playing a Different Game Than Europe? [44:00] The Real Cost of AI: Why ElevenLabs Built Its Own Data Centers [59:00] Voice Agents = Multi-Billion Dollar Business of the Future? [01:05:00] Buy OpenAI or Anthropic? Which Foundation Model Wins? [01:09:30] Europe: Strengths, Weaknesses and What Needs to be Done  

Brittney Saunders first made her name as one of the original influencers on YouTube, building an enormous following while still a teen. But she managed to parlay that online success into a bricks-and-mortar business, developing her own fashion company: Fayt the Label - which has grown, and grown, and grown.At the same time she’s written a book called Just Getting Started, and hosts the Big Business Podcast with Nova Podcasts.Sean Aylmer sits down with Brittney Saunders to learn more about her incredible entrepreneur story.This episode is supported by Xero.Find out more: https://fearandgreed.com.au/See omnystudio.com/listener for privacy information.

This week, the team dives into more meme capitalism, the AI hype cycle, and why San Francisco is still the epicenter of tech ambition (and some very odd real estate choices). We debate the real value behind Perplexity, the future of Chrome, and the myths founders tell themselves about trials and second chances. Plus: Taylor Swift, conspiracy AIs, and the ultimate contrarian takes for VCs and founders. Your usual well rounded and brutally honest weekly episode of More or Less.Chapters:00:00 – Taylor Swift Should Buy Chrome?!02:30 – SF Comeback: The AI Pied Piper Effect06:30 – Meme Capitalism: Conference of the Future14:00 – AI Bubble Watch: Perplexity's Valuation17:30 – Founder Redemption: Always Call Your VCs20:00 – The Dirty Secret of SaaS Trials25:00 – Chrome Antitrust Circus29:00 – AI Hardware: Bring Back the Flashlight35:00 – Taylor Swift: Peak Culture or Just Getting Started?43:00 – Conspiracy AI: The Next Meme Machine?We're also on ↓X: https://twitter.com/moreorlesspodInstagram: https://instagram.com/moreorlessSpotify: https://podcasters.spotify.com/pod/show/moreorlesspodConnect with us here:1) Sam Lessin: https://x.com/lessin2) Dave Morin: https://x.com/davemorin3) Jessica Lessin: https://x.com/Jessicalessin4) Brit Morin: https://x.com/brit

Max Junestrand is the Co-Founder and CEO @ Legora, the collaborative AI powering the next generation of lawyers. Now this is an insane story for many reasons; first, Max turned down a multi-million dollar career in gaming to build Legora. Second, he has raised from the best of the best including Benchmark and IVP. Third, he has scaled the firm with 1/6th of the capital of his closest competitor, Harvey have raised a reported $800M while Legora have raised just $120M.  Agenda: 00:03 – From Pro Gamer to AI Founder: How World of Warcraft Shaped Max's Mindset 04:58 – The $5–10M Gaming Career He Walked Away From 07:55 – Are AI Models Plateauing… or Just Getting Started? 10:02 – Swarms of LLMs: The 100x Cost Bet That Could Change Legal Forever 12:00 – Partnering With the Lawyers You're “Killing” 15:00 – How He Cracked Sweden's Hardest-to-Enter Law Firm 21:45 – The $500K Coffee That Saved the Company at YC 30:00 – Closing 15 Term Sheets in 7 Days – Why Benchmark Won 36:00 – Beating a $5BN Rival With a Fraction of the Funding 53:50 – Building a Cult Culture: The 9-9-6 Mentality in Europe  

Here's a quick message for printers and promo product distributors who would like to grow their businesses and dominate their markets starting in as little as 22 minutes a day. If you own a such a business, even if it's a small one, that may sound impossible to you, but give me just 45 seconds and I'll explain why it's not. First, it never occurs to most business owners in our industry that they could dominate their market. For that reason, they never even try. Instead, they set small goals and often struggle to achieve even those. Second, even if it DOES occur to them, they don't know how to do it. They don't know the exact steps. They don't know what to do. But with the right steps, they can start small, and grow and dominate from there. Third, 22 minutes a day. What's up with that? Well, that's the difference between doing nothing each day and doing something. Most business owners spend roughly zero minutes a day focused on market domination. So even a small amount of focus, like the sun through a magnifying glass, can make a huge difference. If you'd like to learn more, go to TopSecrets.com/22. That's TopSecrets.com/22. Ready to Start Dominating Your Market Fast? If so, download this PDF. Then check out the five primary ways we help promotional product distributors grow: Just Getting Started? If you (or someone on your team) is just starting out in promotional products sales, learn how we can help. Need Clients Now? If you're already grounded in the essentials of promotional product sales and just need to get clients now, click here. Want EQP/Preferential Pricing? Are you an established industry veteran doing a significant volume of sales? If so, click here to get End Quantity Pricing from many of the top supplier lines in the promo industry. Time to Hire Salespeople? If you want to hire others to grow your promo sales, click here. Ready to Dominate Your Market? If you're serious about creating top-of-mind-awareness with the very best prospects in your market, schedule a one-on-one Strategy Session here.

CONFESS: We know you are out there! The OATH BREAKERS! The people that broke the pact! Call in and confess and accept your penance if you listened to the song without waiting for Jim and Them. Characters: Feldman finally drops the full version of his Beatles inspired new song, Characters. Does it live up to the hype?! We get hit with some technical difficulties which requires some vamping. Corey's Twitter: Love to see some Jim and Them refs on Corey's Twitter, also An Open Secret calls out Corey and Corey gets weird about a female teacher groomer. COREY FELDMAN!, SHOW STOPPER!, LET'S JUST TALK!, DON CHEADLE!, BOOGIE NIGHTS!, JIM AND THEM IS POP CULTURE!, YOU KNOW THAT!, FELDDOGSUMMER!, JUST GETTING STARTED!, IDES OF FELD DOG SUMMER!, BROKE THE PACT!, CONFESS!, CALL IN!, PENANCE!, APOLOGIZE!, DREW LANE!, DWG!, DANCING WITH GHOSTS!, JOSHY!, LOLCOW!, RADIO WAR!, SNIPPET UPDATE!, MIKE!, TALKED SHIT!, GRAPED!, UNALIVE!, SUPERCHATS!, CELEBRATION!, MAX!, BOSTON!, FOREPLAY LONGTIME!, BEATLES!, INSPIRED!, RELEASED!, PARODY LAW!, YODA!, ROCK BAND!, DRUM FILL!, FULL SONG!, MICHAEL WINSLOW!, ROLLING STONE!, CRAZY!, UNHINGED!, OOH WEE OOH!, BUILD!, DOLBY!, ATMOS!, CATCHY!, BACKWARDS!, WHITE ALBUM!, ROCKIN OUT TO GARBAGE!, TECHNICAL DIFFICULTIES!, LOCKED UP!, VAMPING!, FILL!, CHRISTINE!, ACCIDENTALLY CAST A SPELL!, COREY'S TWITTER!, PAUL!, RINGO!, JIM AND THEM REFERENCES!, AN OPEN SECRET!, JEFF BALLARD!, PUBLICIST!, GROOMER!, FEMALE TEACHER!, BUT SHE'S CUTE!, TROLLS!, HALLILU!  You can find the videos from this episode at our Discord RIGHT HERE!

Podcast: Industrial Cybersecurity InsiderEpisode: When IT Cyber Events Bring Down the Plant FloorPub date: 2025-06-24Get Podcast Transcript →powered by Listen411 - fast audio-to-text and summarizationCraig and Dino break down how cyberattacks that start in traditional IT systems can shut down entire manufacturing production lines, leading to massive financial losses. Using real-world examples like UNFI's $500 million drop in market value in 60 hours, they explain how overlooked connections between IT and the OT plant floor are often the weakest links. You'll hear why simply installing firewalls isn't enough, how organizational silos between IT and operations cause major blind spots, and what it really takes to secure industrial equipment. Whether you're in leadership, technology, or operations, this episode will change how you think about cyber risk and business continuity in connected environments.Chapters:00:00:00 - Introduction: Where Responsibility Ends and Authority Doesn't Begin00:01:08 - Meet Your Guides: Dino & Craig On the Frontlines00:01:14 - When Cyber Hits the Plant Floor00:01:28 - Real-World Wake-Up: The Unify IT Incident00:02:36 - The Gaps No One's Watching in OT Security00:03:18 - How Org Structure Can Make or Break Cyber Defense00:04:03 - Plugging in OT Visibility: IDS in Action00:04:43 - Who's Really Calling the Shots—Corporate or the Plant?00:07:02 - IT-OT Convergence: What Leaders Must Understand00:13:14 - Building Cyber Defense That Actually Works00:15:25 - Recovery Starts Before the Breach00:17:37 - Why IT Alone Can't Fix OT Problems00:24:55 - Just Getting Started? Here's What to Do First00:28:33 - Final Word: You Can't Secure OT AloneLinks And Resources:Industrial Cybersecurity Insider on LinkedInCybersecurity & Digital Safety on LinkedInBW Design Group CybersecurityDino Busalachi on LinkedInCraig Duckworth on LinkedInThanks so much for joining us this week. Want to subscribe to Industrial Cybersecurity Insider? Have some feedback you'd like to share? Connect with us on Spotify, Apple Podcasts, and YouTube to leave us a review!The podcast and artwork embedded on this page are from Industrial Cybersecurity Insider, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.

Today we’re welcoming back a guest who is one of the most impressive young female entrepreneurs in Australian business—Brittney Saunders. You might know her from YouTube, from her massive social media following, from her brand Fayt the Label, her cafés or her podcasts. She’s now also the author of a brand-new book Just Getting Started—an unfiltered look at the wild ride of building businesses from the ground up, making big mistakes and staying true to your vision. We’ve had the pleasure of having Britt on the podcast before (May 2023) for an episode titled Building the biz from the basement up. In that episode we spoke about: -being one of the OG influencers who leveraged her platform to create multiple extremely successful businesses-fat phobia in the fashion industry and size inclusivity being a smart business decision and-the businesses that Britt started before the ones that were successful! Today we wanted to focus on the mindset you need to have a successful business and some of the lessons she has learnt more recently as her businesses continue to grow! We spoke about: Why Britt wrote a book and the process of becoming an author The many hats that business creators wear and how to hand those jobs away How Britt structures the management of her business Why Brittney didn’t put her name into her business The costly mistakes Britt made early on in business Pushing against expectations and judgement Working so closely with her partner AJ Hiring decisions Why money shouldn’t be the main motivator for starting a business Staffing being the hardest part of running a business Previous episode Book Britt’s podcast You can watch us on Youtube Find us on Instagram Join us on tiktok Or join the Facebook Discussion Group Tell your mum, tell your dad, tell your dog, tell your friend and share the love because WE LOVE LOVE! XxSee omnystudio.com/listener for privacy information.

Distinguished Professor & Director of the Center for Science, Sustainability and the Media, University of Pennsylvania Dr. Michael Mann - Climate change is becoming a "ticking time bomb" and getting costly...5% of GDP? The MAGA War on Science Is Deadly—and It's Just Getting Started. Trump is winding down FEMA as Climate change ramps up - what could possibly go wrong?See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

David Morgan & Keith Weiner: Gold Bull Market's Just Getting Started... The gold price is still near it's all-time high. But is all of this just been a temporary spike? Or are we just getting started in a bigger bull market? David Morgan asks Keith Weiner what he thinks, and why... - To find out more about the gold and silver services that Keith offers through his business Monetary Metals go to: https://www.monetary-metals.com/earn-interest-on-gold-2/ To get access to David's research at “The Morgan Report” go to: https://www.themorganreport.com/membersportal/aff/go/ArcadiaEconomics - Get access to Arcadia's Daily Gold and Silver updates here: https://goldandsilverdaily.substack.com/ - To get your very own 'Silver Chopper Ben' statue go to: https://arcadiaeconomics.com/chopper-ben-landing-page/ - Join our free email list to be notified when a new video comes out: click here: https://arcadiaeconomics.com/email-signup/ - Follow Arcadia Economics on twitter at: https://x.com/ArcadiaEconomic - To get your copy of 'The Big Silver Short' (paperback or audio) go to: https://arcadiaeconomics.com/thebigsilvershort/ - Listen to Arcadia Economics on your favorite Podcast platforms: Spotify - https://open.spotify.com/show/75OH2PpgUpriBA5mYf5kyY Apple - https://podcasts.apple.com/us/podcast/arcadia-economics/id1505398976 - #silver #silverprice #gold And remember to get outside and have some fun every once in a while!:) (URL0VD)Subscribe to Arcadia Economics on Soundwise

The five things every one should know before they start a business, the most expensive mistakes you could make and why you shouldn't mix loved ones and business with Brittney Saunders, the founder of FAYT The Label. Plus, Brittney gives us a sneak peek at her debut book Just Getting Started and how to turn a social media empire into big business. 

It's visual novel day at Rhythm Encounter! Following one of the quickest sign-up processes ever for our show, four visual novel fans have come together to share thoughts on the music of eight visual novels, but they discuss so many more in the process. We all quickly learned that this topic will have to make an appearance again because the well of inspiration is so very deep. But for today, listen as our panel digs in to Suikogaiden, Ever 17, YU-NO, and much more!Featuring: Patrick Gann, Neal Chandran, Audra Bowling, Gio Castillo; Edited by Mike SalbatoLinks for this episodeAudra's Genso Manège Review"You Can't Hurry Love" - The Biscats Music Video (YouTube)Crystal Cola on BandcampPRIZM on BandcampTracklistDon't Go Away, We're Just Getting Started!0:24:17 - went away (Kazuya Takase, perf. KOTOKO) - Hourglass of Summer0:30:58 - You Can't Hurry Love (Kazuya Nishioka, perf. The Biscats) - Cupid ParasiteFeelin' Indie0:47:32 - Summer Night (Crystal Cola) - A Summer's End - Hong Kong 19860:50:45 - Bonds (Low) - Fatal TwelveNames To Remember1:04:40 - Impatience 1 (Ryu Umemoto, arr. Keishi Yonao) - YU-NO: A girl who chants love at the bound of this world. Soundtrack [Remake Version]1:08:19 - Karma (Takeshi Abo) - Ever 17PSOne VNs1:28:35 - The Boundless Dream (Ending Theme) (Miki Higashino, perf. Yumiko Takahashi) - Genso Suikogaiden Vol.2: Last Duel at Crystal Valley1:33:13 - Dreaming Robot (Multi) (Shinya Ishikawa, arr. Yaco) - To Heart (from the arrangement album Melty Kiss)2:00:48 - Neal's Bonus Track!Album links for places to buy, stream, and more are available in our post on RPGFan.Get in Touch:RPGFan.comRPGFan ShopEmail us: music@rpgfan.comTwitter: @rpgfancomBluesky: @rpgfan.bsky.socialInstagram: @rpgfancomThreads: @rpgfancomFacebook: rpgfancomTwitch: rpgfancom

Susan Campbell never imagined she'd become an entrepreneur in her fifties, but when inspiration struck just weeks before her daughter's wedding, she couldn't ignore it. That divine spark led to South 23rd and the Porch Pop – an innovative solution transforming ordinary plastic plant pots into stylish decorative accents.Watching her father pursue a patent for his can crusher invention years ago planted entrepreneurial seeds that would bloom decades later. Though he never secured that patent, the experience taught Susan valuable lessons about persistence and innovation that she's applied to her own business journey.Susan's story resonates with anyone who's ever felt it might be "too late" to pursue a dream. When she won recognition through Vanity Fair's grant program associated with comedian Leanne Morgan's "Just Getting Started" tour, it validated what she already knew deep down – age is irrelevant when pursuing your passion.The Porch Pop itself was born from a common frustration many homeowners face. Susan loves seasonal plants but hated the unattractive plastic pots they came in. After an incident where guests were coming and her husband questioned the "ugly pots," resulting in beautiful flowers being hidden away, she knew there had to be a better solution.Without manufacturing experience, Susan faced countless unknowns, yet refused to let this stop her. Her approach was refreshingly simple: make calls, ask questions, follow leads, and take small steps forward consistently. "Do it scared," she advises, acknowledging that courage isn't the absence of fear but taking action despite it.Throughout her journey, faith has been Susan's foundation. She credits God with providing both the initial idea and the strength to overcome obstacles. This spiritual dimension, combined with her natural positive energy, has sustained her through the challenges of building a business from scratch.Susan's advice for aspiring entrepreneurs? "Trust your intuition" and "just get started." Don't fall victim to analysis paralysis – take that first step, however small, and keep moving forward. Your age, experience level, or background doesn't matter nearly as much as your willingness to begin.Ready to transform your home's ordinary spaces into something extraordinary? Visit south23rd.com or follow @South23rd on social media to learn more about the Porch Pop and join Susan on her entrepreneurial journey.Thanks for listening in to the Uncommon Leader Podcast. Please take just a minute to share this podcast with that someone you know that you thought of when you heard this episode. One of the most valuable things you can do is to rate the podcast and leave a review. You can do that on Apple podcasts, or rate the podcast on Spotify or any other platform you listen. Did you know that many of the things that I discuss on the Uncommon Leader Podcast are subjects that I coach other leaders and organizations ? If you would be interested in having me discuss 1:1 or group coaching with you, or know someone who is looking to move from Underperforming to Uncommon in their business or life, I would love to chat with you. Click this link to set up a FREE CALL to discuss how coaching might benefit you and your team) Until next time, Go and Grow Champions!!Connect with me

Atenção (disclaimer): Os dados aqui apresentados representam minha opinião pessoal.Não são de forma alguma indicações de compra ou venda de ativos no mercado financeiro.Petrobras Reduz Quase 6% dos Preços do Combustível de Aviaçãohttps://forbes.com.br/forbes-money/2025/03/petrobras-reduz-quase-6-dos-precos-do-combustivel-de-aviacao/PP aproveita reforma ministerial para pressionar por 'debandada' do Centrão do governohttps://podcasts.apple.com/br/podcast/pp-aproveita-reforma-ministerial-para-pressionar-por/id203963267?i=1000698131632BCE corta taxa de juro em 0,25 ponto percentual, para 2,50%https://valor.globo.com/financas/noticia/2025/03/06/bce-corta-taxa-de-juro-em-025-ponto-percentual-para-250percent.ghtmlGoverno zera imposto de importação de 10 produtos alimentícioshttps://www.poder360.com.br/poder-governo/governo-zera-imposto-de-importacao-de-10-produtos-alimenticios/PIB do Brasil sobe 0,2% no 4T, abaixo do esperado; alta em 2024 é de 3,4%https://www.infomoney.com.br/economia/pib-do-brasil-sobe-02-no-4t-abaixo-do-esperado-alta-em-2024-e-de-34/Hidrovias do Brasil anuncia aumento de capital de R$ 1,2 bilhãohttps://braziljournal.com/hidrovias-do-brasil-anuncia-aumento-de-capital-de-r-12-bilhao/BREAKING: Méliuz compra 10% do caixa em bitcoin; estuda ampliar fatiahttps://braziljournal.com/meliuz-compra-10-do-caixa-em-bitcoin-estuda-ampliar-fatia/Petrobras tem preços mais elevados que o exteriorhttps://valor.globo.com/empresas/noticia/2025/03/07/petrobras-tem-precos-mais-elevados-que-o-exterior.ghtmlSLC Agrícola anuncia compra da Sierentz Agro Brasil por US$ 135 milhõeshttps://istoedinheiro.com.br/slc-agricola-anuncia-compra-da-sierentz-agro-brasil-por-us-135-milhoes/Silveira defende que Petrobras analise redução no preço dos combustíveishttps://exame.com/economia/silveira-defende-que-petrobras-analise-reducao-no-preco-dos-combustiveis/Alexandre Silveira diz que reajuste de combustíveis cabe à direção da Petrobrashttps://g1.globo.com/economia/blog/ana-flor/post/2025/01/29/alexandre-silveira-diz-que-reajuste-de-combustiveis-cabe-a-direcao-da-petrobras.ghtmlFundadores da Tok&Stok surpreendem com oferta pelo controle da Moblyhttps://pipelinevalor.globo.com/negocios/noticia/fundadores-da-tokandstok-surpreendem-com-oferta-pelo-controle-da-mobly.ghtmlMobly vê proposta "irresponsável" dos Dubrule e diz que rejeição chega a 40%https://pipelinevalor.globo.com/negocios/noticia/mobly-ve-proposta-irresponsavel-dos-dubrule-e-diz-que-rejeicao-chega-a-40percent.ghtmlThe Fallout From Zelensky and Trump's Oval Office Meltdownhttps://podcasts.apple.com/br/podcast/the-fallout-from-zelensky-and-trumps-oval-office-meltdown/id1200361736?i=1000697364256Inside DOGE's Campaign of Secrecyhttps://podcasts.apple.com/br/podcast/inside-doges-campaign-of-secrecy/id1469394914?i=1000696878012The DOGE Resistancehttps://podcasts.apple.com/br/podcast/the-doge-resistance/id1302281912?i=1000696743915DOGE Has a Math Problemhttps://podcasts.apple.com/br/podcast/doge-has-a-math-problem/id1200361736?i=1000697615004Partisan Taunts and Defiant Protests: Trump's First Speech to Congresshttps://podcasts.apple.com/br/podcast/partisan-taunts-and-defiant-protests-trumps-first/id1200361736?i=1000697847269Trump 2.0: ‘Just Getting Started'https://podcasts.apple.com/br/podcast/trump-2-0-just-getting-started/id1469394914?i=1000698248095From 4Chan to Charlottesville to DOGEhttps://podcasts.apple.com/br/podcast/from-4chan-to-charlottesville-to-doge/id1302281912?i=1000698234767Is Google Search Cooked? + We're Getting a U.S. Crypto Reserve? + What You're Vibecodinghttps://podcasts.apple.com/br/podcast/is-google-search-cooked-were-getting-a-u-s-crypto/id1528594034?i=1000698254448

Today, we're joined by Gary Savage, President of Smart Money Tracker, to break down gold, silver, and market manipulation. We discuss why gold's bull market is far from over, how silver is being suppressed, and why the banks are losing control of precious metals.#gold #silver #banks -----------Thank you to our #sponsor MONEY METALS. Make sure to pay them a visit: https://bit.ly/BUYGoldSilver------------

Aging isn't inevitable—it's a solvable problem. James Strole, a leading futurist and founder of the Coalition for Radical Life Extension, reveals why death is optional and how breakthroughs in AI, gene therapy, and spiritual resilience will let humans merge with technology to achieve immortality by 2030. From exosomes to plasma transfusions, James shares the exact protocols he uses at 76 to reverse biological age, detox heavy metals, and prep for the coming singularity. Spoiler: Your grandkids might outlive you… by centuries.    “We're in the era now of super longevity...human beings are going to have the ability to live much longer than we ever even dreamed, possibly unlimited.” ~ James Strole   In This Episode: - James Strole's journey into longevity - Tips for a longer life: cleansing, diet, and exercise - A coming era of super longevity and AI integration - The paleo diet and its role in reducing inflammation - Advanced longevity tools: exosomes, stem cells, and plasma exchange - The power of mindset and the spiritual aspect of longevity - Plasma donation and therapeutic plasma exchange - Gene therapies and their potential for age reversal - Dr. Greg Fahy's work in thymus regeneration and biogerontology - Supplements for longevity: vitamin D3, vitamin A, zinc, and resveratrol - Resources and where to learn more about James Strole's work For more information, visit https://www.myersdetox.com    Ready to detox heavy metals? Take the quiz: http://www.heavymetalsquiz.com    Resources Mentioned: Chef's Foundry P600 Cookware: Get special discount here: bit.ly/MyersDetox Bon Charge Red Light Face Mask: Save 15% with code WENDY: https://boncharge.com   About James Strole: James Strole is a futurist, author, and executive director of the Coalition for Radical Life Extension. For 50+ years, he's pioneered the “immortalist” movement, blending AI, gene therapy, and spiritual practices to end aging. He hosts RAAD Fest—the world's largest longevity event—and runs the People Unlimited community, a global hub for those chasing indefinite lifespans. His book, Just Getting Started: 50 Years of Living Forever, proves death is a choice, not a destiny.   Connect with James: - RAAD Fest 2025 (Vegas): https://raadfest.com/   - Coalition for Radical Life Extension: https://rlecoalition.com/  - People Unlimited Community: https://peopleunlimitedinc.com/    Disclaimer The Myers Detox Podcast was created and hosted by Dr. Wendy Myers. This podcast is for information purposes only. Statements and views expressed on this podcast are not medical advice. This podcast, including Wendy Myers and the producers, disclaims responsibility for any possible adverse effects from using the information contained herein. The opinions of guests are their own, and this podcast does not endorse or accept responsibility for statements made by guests. This podcast does not make any representations or warranties about guests' qualifications or credibility. Individuals on this podcast may have a direct or indirect financial interest in products or services referred to herein. If you think you have a medical problem, consult a licensed physician.

2.3.25 Just Getting Started by The Lost Girl

Close the chapter and step ahead boldly with "Finishing Unfinished Business." The sister episode to this one is Episode 22 I've Moved On https://AffirmationPod.com/movedon This episode is brought to you by AquaTru. AquaTru is a water purifier that transforms your tap water!  AquaTru removes 15x more contaminants than ordinary pitcher filters and AquaTru filters last from 6 months to 2 years! I use mine daily for drinking and cooking! AquaTru also comes with a 30-day Money-Back Guarantee. Use promo code AFFIRMATION to get 20% OFF any AquaTru purifier at AquaTru.com WANT MORE EPISODES LIKE THIS ONE? Episode 543 Rebuilding Your Foundation https://AffirmationPod.com/RebuildingYourFoundation Episode 442 Starting Over https://AffirmationPod.com/StartingOver Episode 437 I am Just Getting Started https://AffirmationPod.com/JustGettingStarted Episode 436 Changing Something in Your Life https://AffirmationPod.com/ChangingSomethingInYourLife Episode 433 Confidence in My Ability to Change My Life https://AffirmationPod.com/AbilityToChangeMyLife Episode 401 Finding Your Groove During Change https://AffirmationPod.com/FindingYourGroove Episode 389 Starting a New Chapter https://AffirmationPod.com/StartingANewChapter LISTENER LOVE

iamthedelo.com www.barandrestaurantinsurance.com Come check out what we offer ! Mastermind, Insurance, and other great coaching ! In this solo podcast episode, the host reflects on his journey in the music business and how it parallels modern marketing strategies. He expresses gratitude for being recognized as a top podcast and shares insights from his new book, "Just Getting Started." The discussion begins with his early experiences in music marketing during his internship at Warner Brothers Records, where he learned the importance of visibility and name recognition for artists. He emphasizes that the music industry operates like a business, where record labels focus on selling based on existing popularity, often regardless of the quality of new releases.Transitioning to contemporary marketing, the host highlights the challenges and opportunities of digital advertising in today's landscape. He notes that while social media platforms like Instagram and TikTok can be effective, they require a strategic approach to ensure a good return on investment. He acknowledges his own struggles with online marketing but emphasizes the value of traditional methods, such as handing out flyers, which foster personal connections and community presence.The host introduces the concept of "hanging flyers" as a metaphor for building relationships through direct engagement rather than relying solely on digital interactions. He argues that personal connections are crucial for solving problems and creating value in any business. He encourages listeners to embrace their purpose and be proud of what they offer, stressing that genuine energy behind transactions leads to better outcomes.Ultimately, he calls for a return to authentic interactions in business, advocating for a balance between leveraging technology and maintaining human connections. The episode serves as both a motivational message and practical advice for entrepreneurs looking to navigate the complexities of marketing today.

Hi Friends! APPLY HEREfor your FREE 1x1 Mini Coaching Session with me!I can't wait to:-help you work through any stumbling blocks-help brainstorm ideas or work through ideas/steps/action steps-give you clarity on next best steps in your businessWhether you are in the idea stage, starting or growing, this is for you! And whether you sell/want to sell products, services, programs, coaching & more, this is for you!In return for the free mini-session (15-30 minutes), our call will be recorded to possibly play on the PREMIUM version of this podcast. You have the option to be anonymous on the call (I will not say your name or business) OR I would be honored to share your business. It's up to you.APPLY FOR YOUR FREE MINI COACHING SESSION HERE!****WHAT IS THE PREMIUM VERSION OF THIS PODCAST? It's the same She's Just Getting Started podcast you love - but better! There are EXCLUSIVE episodes with deeper dives into topics, bonus content and more - like overhearing 1x1 coaching calls.YOU CAN GET A FREE TRIAL TODAY to binge all the past PREMIUM episodes, just look for the banner at the top of one of my regular episodes or click any of the locked episodes. *It is ONLY available to Apple Podcast listeners at this time. 

Shaking up the Swamp and We're Just Getting Started, Plus Interview with Tom Homan TRIGGERED Ep.191 Learn more about your ad choices. Visit megaphone.fm/adchoices

Comments? Episode Ideas? Questions? TEXT ME HERE!Hi Friends! APPLY HERE for your FREE 1x1 Mini Coaching Session with me!I can't wait to:-help you work through any stumbling blocks-help brainstorm ideas or work through ideas/steps/action steps-give you clarity on next best steps in your businessWhether you are in the idea stage, starting or growing, this is for you!In return for the free mini-session (15-30 minutes), our call will be recorded to play on the PREMIUM version of this podcast. You have the option to be anonymous on the call (I will not say your name or business) OR I would be honored to share your business. It's up to you.****WHAT IS THE PREMIUM VERSION OF THIS PODCAST? It's the same She's Just Getting Started podcast you love - but better! There are EXCLUSIVE episodes with deeper dives into topics, bonus content and more - like overhearing 1x1 coaching calls. PLUS, right now I'm offering to give your business a shout-out on a public episode once you become a paid subscriber. (PRICE WILL BE INCREASING SOON, so snag your free 3-day trial now so you are locked in at the lowest price.)In Apple podcasts, you should see the banner at the top of the SJGS podcast to get your trial. If you are on Spotify or another podcast app, CLICK HERE to upgrade!

@BeawolfBiz has the most inspiring student testimonials in the POD space – including sellers earning as much as $80k months. Tune in today to hear her unconventional approach to Q4 for Print on Demand which she believes is the biggest key to success on Etsy. **“How to Sell Your Stuff on Etsy” is not affiliated with or endorsed by Etsy.com   STUFF I MENTIONED:

Calling all my Etsy beginners! This one is for you! From what it costs to start, to what you can (and cannot) sell, SEO tips, listing image hacks--- and so much more—this week we're talking about everything you need to know to get started on Etsy. **“How to Sell Your Stuff on Etsy” is not affiliated with or endorsed by Etsy.com   STUFF I MENTIONED:

You're Just Getting Started by Chicago Tabernacle

Have you started to count yourself out on achieving your ULTRA life?! Your dream life in ANY area?? Have you said, "I'm too old, it's too late, there's no way I could, it would be way too hard, I've tried for 10 years & didn't figure it out, etc" It's time to CHANGE the story you are telling yourself, and instead of that look to the 'right' & see ALLL the possibilities, how POSSIBLE it is and that you are JUST GETTING STARTED...even at 39, 40's, 50's, 60's or beyond. * If you liked this episode, please be sure to share with a friend and rate us on iTunes &  subscribe! * Samantha here. Top placing female Ultramarathon Athlete, Performance Coach, Speaker and Mom of 2 amazing little boys.  I help men & women to live THEIR ULTRA LIFE.  To hit those next level visions & goals in health & fitness AND in life & business/professionally.  You get to do BOTH with me & have a one stop shop to elevate & expand your life.   Book your free coaching call below to see if we are a good fit or if you feel ready & know I'm your coach. https://calendly.com/samanthanivenscoaching/coaching-consult. Follow Samantha on Social Media: Instagram - @samanthasreallife⁠⁠  https://www.instagram.com/samanthasreallife/⁠⁠ Facebook - Samantha Nivens  ⁠⁠https://www.facebook.com/samantha.nivens.9?mibextid=LQQJ4d⁠⁠ YouTube - The ULTRA Health Hub with Samantha Nivens - for health hacks, workout tips, inspiration and more!⁠⁠ https://www.youtube.com/channel/UCq3AGBxfZf1LSrbMKhpBxJA/featured⁠

Lance Roberts provides a preview of Q2 GDP results, Temp hiring is tapering, and rising credit card delinquencies (because of unemployment) suggesting economic stress. A three year experiment in Universal Basic Income is an epic failure. Google earnings beat estimates, but YouTube's $1B revenue disappoints(!); Tesla puls back 7% on earnings results. Correction is near, but not today. Danny's accident and Life Challenges as investing lessons: Life is cyclical; theimportance of optimism & risk management. Investing in an election cycle: Trump policies & record vs unknowns about Kamala. Markets will quickly adapt to election outcomes and money will flow into apparent areas of beneficial trades. What happens in House and Senate is also key: Markets love gridlock. Tariff talk. Why you don't want to be in Small- and Mid-caps in Recession. Transitioning from saving to spending in retirement: What's your plan? What are your goals? Planning for the eventuality of higher taxes. Having a strategy for spending your retirement nest egg. SEG-1: Universal Basic Income Fail & Markets Flirt w Support SEG-2: How to Invest During Election Cycles SEG-3A: Why You Don't Want to Be in Small- or Mid-caps During Recession SEG-3B: Transitioning from Accumulation to Spending in Retirement SEG-4: Having a Plan for Spending Your Retirement Nest Egg Hosted by RIA Advisors Chief Investment Strategist Lance Roberts, CIO, w Senior Financial Advisor Danny Ratliff, CFP Produced by Brent Clanton, Executive Producer ------- Watch today's show video here: https://www.youtube.com/watch?v=kLclO1Y9stI&list=PLVT8LcWPeAugpcGzM8hHyEP11lE87RYPe&index=1 ------- Articles mentioned in this report: "The Bull Market – Could It Just Be Getting Started?" https://realinvestmentadvice.com/the-bull-market-could-it-just-be-getting-started/ "Can Mega-Capitalization Stocks Continue Their Dominance?" https://realinvestmentadvice.com/can-mega-capitalization-stocks-continue-their-dominance/ "Russell Explodes Higher As Rotation Takes Hold" https://realinvestmentadvice.com/newsletter/ ------- The latest installment of our new feature, Before the Bell, "7-24-24 Markets Are Flirting with Support" is here: https://www.youtube.com/watch?v=Pi6OS2UxDu4&list=PLwNgo56zE4RAbkqxgdj-8GOvjZTp9_Zlz&index=1 ------- Our previous show is here: "Is the Bull market Just Getting Started?" https://www.youtube.com/watch?v=9eQG_R6DJWQ&list=PLVT8LcWPeAugpcGzM8hHyEP11lE87RYPe&index=1 ------- Get more info & commentary: https://realinvestmentadvice.com/newsletter/ -------- SUBSCRIBE to The Real Investment Show here: http://www.youtube.com/c/TheRealInvestmentShow -------- Visit our Site: https://www.realinvestmentadvice.com Contact Us: 1-855-RIA-PLAN -------- Subscribe to SimpleVisor: https://www.simplevisor.com/register-new -------- Connect with us on social: https://twitter.com/RealInvAdvice https://twitter.com/LanceRoberts https://www.facebook.com/RealInvestmentAdvice/ https://www.linkedin.com/in/realinvestmentadvice/ #DonaldTrump #KamalaHarris #2024Election #ElectionCycle #UniversalBasicIncome #Google #Tesla #Q2GDP #Unemployment #CreditCardDelinquencies #SmallCap #MidCap #Recession #Retirement #RetirementNestEgg #RetirementPlanning #RetirementSpending #Markets #Money #Investing

Lance Roberts provides a preview of Q2 GDP results, Temp hiring is tapering, and rising credit card delinquencies (because of unemployment) suggesting economic stress. A three year experiment in Universal Basic Income is an epic failure. Google earnings beat estimates, but YouTube's $1B revenue disappoints(!); Tesla puls back 7% on earnings results. Correction is near, but not today. Danny's accident and Life Challenges as investing lessons: Life is cyclical; theimportance of optimism & risk management. Investing in an election cycle: Trump policies & record vs unknowns about Kamala. Markets will quickly adapt to election outcomes and money will flow into apparent areas of beneficial trades. What happens in House and Senate is also key: Markets love gridlock. Tariff talk. Why you don't want to be in Small- and Mid-caps in Recession. Transitioning from saving to spending in retirement: What's your plan? What are your goals? Planning for the eventuality of higher taxes. Having a strategy for spending your retirement nest egg. SEG-1: Universal Basic Income Fail & Markets Flirt w Support SEG-2: How to Invest During Election Cycles SEG-3A: Why You Don't Want to Be in Small- or Mid-caps During Recession SEG-3B: Transitioning from Accumulation to Spending in Retirement SEG-4: Having a Plan for Spending Your Retirement Nest Egg Hosted by RIA Advisors Chief Investment Strategist Lance Roberts, CIO, w Senior Financial Advisor Danny Ratliff, CFP Produced by Brent Clanton, Executive Producer ------- Watch today's show video here: https://www.youtube.com/watch?v=kLclO1Y9stI&list=PLVT8LcWPeAugpcGzM8hHyEP11lE87RYPe&index=1 ------- Articles mentioned in this report: "The Bull Market – Could It Just Be Getting Started?" https://realinvestmentadvice.com/the-bull-market-could-it-just-be-getting-started/ "Can Mega-Capitalization Stocks Continue Their Dominance?" https://realinvestmentadvice.com/can-mega-capitalization-stocks-continue-their-dominance/ "Russell Explodes Higher As Rotation Takes Hold" https://realinvestmentadvice.com/newsletter/ ------- The latest installment of our new feature, Before the Bell, "7-24-24 Markets Are Flirting with Support" is here:  https://www.youtube.com/watch?v=Pi6OS2UxDu4&list=PLwNgo56zE4RAbkqxgdj-8GOvjZTp9_Zlz&index=1 ------- Our previous show is here: "Is the Bull market Just Getting Started?" https://www.youtube.com/watch?v=9eQG_R6DJWQ&list=PLVT8LcWPeAugpcGzM8hHyEP11lE87RYPe&index=1 ------- Get more info & commentary:  https://realinvestmentadvice.com/newsletter/ -------- SUBSCRIBE to The Real Investment Show here: http://www.youtube.com/c/TheRealInvestmentShow -------- Visit our Site: https://www.realinvestmentadvice.com Contact Us: 1-855-RIA-PLAN -------- Subscribe to SimpleVisor: https://www.simplevisor.com/register-new -------- Connect with us on social: https://twitter.com/RealInvAdvice https://twitter.com/LanceRoberts https://www.facebook.com/RealInvestmentAdvice/ https://www.linkedin.com/in/realinvestmentadvice/ #DonaldTrump #KamalaHarris #2024Election #ElectionCycle #UniversalBasicIncome #Google #Tesla #Q2GDP #Unemployment #CreditCardDelinquencies #SmallCap #MidCap #Recession #Retirement #RetirementNestEgg #RetirementPlanning #RetirementSpending #Markets #Money #Investing

Take a new path and reinvent yourself with the Affirmation Pod "Starting Over Playlist." This episode is sponsored by BetterHelp. Give online therapy a try at BetterHelp.com/AFFIRMATION and get on your way to being your best self. Get 10% OFF your first month at BetterHelp.com/Affirmation The Starting Over Playlist features Episode 442 Starting Over Episode 389 Starting a New Chapter When You're Making Changes and Feeling Resistance - Premium Bonus Episode Episode 393 I've Turned My Life Around The sister episode to this one is Episode 366 Adapting to Change https://AffirmationPod.com/AdaptingToChange SPONSOR SPOTLIGHT One way to support Affirmation Pod is to treat yourself using special discount codes from our amazing sponsors! Check them out at AffirmationPod.com/Sponsors WANT MORE EPISODES LIKE THIS ONE? Episode 437 I am Just Getting Started https://AffirmationPod.com/JustGettingStarted Episode 436 Changing Something in Your Life https://AffirmationPod.com/ChangingSomethingInYourLife Episode 433 Confidence in My Ability to Change My Life https://AffirmationPod.com/AbilityToChangeMyLife Episode 401 Finding Your Groove During Change https://AffirmationPod.com/FindingYourGroove Episode 368 Shifting Priorities ​​ https://AffirmationPod.com/ShiftingPriorities Episode 297 Spinning Your Wheels and Not Getting Anywhere https://AffirmationPod.com/SpinningYourWheels HERE'S WHAT LISTENERS ARE SAYING

Staying home alone sounds nice and quiet until the thing in the basement decides to pay you a visit... Enjoy these new and true home alone horror stories! Join my Discord! https://discord.gg/3YVN4twrD8 Follow the Unexplained Encounters podcast! https://pod.link/1152248491 Join EERIECAST PLUS to unlock ad-free episodes and support this show! (Will still contain some host-read sponsorships) https://www.eeriecast.com/plus SCARY STORIES TIMESTAMPS: 0:00 INTRO 1:03 I Saw A Strange Woman While Home Alone from Harry K 12:59 The Cat Saw It Too from TheWoo 21:33 The South African Skinwalker from Danny.13 24:45 The Christmas Creature from TheGothMistress13 33:19 It Got Inside My House from Anonymous 38:01 The Many Voices in my Ears from Darkvoice 42:46 Just Getting Started from N00N3 48:24 My Terrifying Home Alone Experience from OhNoItsAGhost52 53:56 My Weird Childhood Poltergeist from JollyJello   Get some creepy merch at https://eeriecast.store/ Follow and review Tales from the Break Room on Spotify and Apple Podcasts! https://pod.link/1621075170 Follow us on Spotify! https://open.spotify.com/show/3mNZyXkaJPLwUwcjkz6Pv2 Follow and Review us on iTunes! https://podcasts.apple.com/us/podcast/darkness-prevails-podcast-true-horror-stories/id1152248491 Submit Your Story Here: https://www.darkstories.org/ Get Darkness Prevails Podcast Merchandise! https://teespring.com/stores/darknessprevails Subscribe on YouTube for More Stories! https://www.youtube.com/channel/UCh_VbMnoL4nuxX_3HYanJbA?sub_confirmation=1 Learn more about your ad choices. Visit podcastchoices.com/adchoices