POPULARITY
We took advantage of Advertising Week by conducting a number of in-person interviews. We kicked off the week Vasuta Agarwal, the Chief Business Officer of Inmobi and Charles Manning, the CEO/President of Kochava. We talk about the current state of in-app advertising, as well as how brands are looking at the opportunities outside of the walled gardens.For more in-depth discussion of these topics and links to the news we discuss, subscribe to the Marketecture newsletter at https://news.marketecture.tvCopyright (C) 2024 Marketecture Media, Inc.
This is one of our special episodes, when we share either one of our webinars or in-person panels from the App Promotion Summit. This time we have a webinar with the fascinating topic on the table - running a successful privacy-first mobile campaign. Experts from DataSeat, Kachava, and Wavemaker discuss the challenges of privacy-first mobile advertising, including overcoming attribution hurdles such as privacy thresholds, crowd anonymity, and delayed postback data. They also dive into optimization strategies, the future of mobile ad attribution and measurement, and the adoption of SCAD Network among publishers and advertisers. The conversation concludes with insights into the potential of re-engagement tracking and upcoming innovations in privacy-compliant user acquisition. The agenda of this webinar includes: Apple, privacy and the switch to AdAttributionKit; Overcoming crowd anonymity and driving success with SKAN and AdAttributionKit; The future of AdAttributionKit and iOS attribution; Questions and answers. To cover it all we had the following group: Mark Menery from Dataseat (part of Verve) Grant Simmons from Kochava Zach Gryphon from Wavemaker And Alexandra Klimashevich from Verve Host Business Of Apps - connecting the app industry since 2012
The field of app marketing is full of jargon. Just from the top of my head a few acronyms for you - ASO, CPI, CPA, LTV, FBI (sorry the last one was obviously a joke). Here is another one - MMM, which stands for Marketing Mix Modeling. Do you know what it is? Well, in this episode Gary will explain it for you, showing how it works and why it's important for you to use it in your app business. Today's Topics Include: Gary's background About Kochava What is Marketing Mix Modeling (aka MMM), why it's effective for unlocking app growth Key steps to implement MMM in a company's marketing strategy Common challenges in adopting Marketing Mix Modeling Android or iOS? Leaving his smartphone at home, what features would Gary miss most? What features he would like to see added to his smartphone? Links and Resources: Gary Danks on LinkedIn Kochava MMM 101 A 3-Part Webinar Series Business Of Apps - connecting the app industry Quotes from Gary Danks: "MMM is a methodology used to measure and analyze the impact of various marketing activities on your conversions. Now, where the sort of the confusion comes in is that it sounds quite familiar to the industry standard of last touch attribution. But to truly grasp marketing mixed modeling or MMM, it's important to distinguish it from last touch attribution." "The biggest challenge is probably just old mindset. We've been in this industry for many years and last touch attribution is the standard form of measurement and it's been around for 12, 13 years or so. So quite often companies are testing MMM but they don't want to believe the data because they've maybe built lifetime value models of their last touch attribution." Host Business Of Apps - connecting the app industry since 2012
The Federal Trade Commission's data, privacy, and AI cases have been all over the news recently, from its proposed settlement with Avast Antivirus to its lawsuit against data broker Kochava.Lawfare Contributor Justin Sherman sat down with Ben Wiseman, the Associate Director of the Division of Privacy and Identity Protection at the FTC, who oversees a team of attorneys and technologists working on technology and consumer protection. They discussed the FTC's recent focus on health, location, and kids' privacy; its ongoing data privacy and security rulemaking; and how the FTC looks beyond financial penalties for companies to prevent and mitigate harm to consumers.Support this show http://supporter.acast.com/lawfare. Hosted on Acast. See acast.com/privacy for more information.
Mike Shields sat down with Kochava CEO Charles Manning to talk about how the mobile marketing world sees the end of cookies after having gone through Apple's ID changes a few years ago - and why mobile ad companies have any business moving into CTV. Guest: Charles ManningHost: Mike ShieldsSponsored by: PublicaProduced by: Fresh Take
On the latest episode of The Cyberlaw Podcast, guest host Brian Fleming, along with panelists Jane Bambauer, Gus Hurwitz, and Nate Jones, discuss the latest U.S. government efforts to protect sensitive personal data, including the FTC's lawsuit against data broker Kochava and the forthcoming executive order restricting certain bulk sensitive data flows to China and other countries of concern. Nate and Brian then discuss whether Congress has a realistic path to end the Section 702 reauthorization standoff before the April expiration and debate what to make of a recent multilateral meeting in London to discuss curbing spyware abuses. Gus and Jane then talk about the big news for cord-cutting sports fans, as well as Amazon's ad data deal with Reach, in an effort to understand some broader difficulties facing internet-based ad and subscription revenue models. Nate considers the implications of Ukraine's “defend forward” cyber strategy in its war against Russia. Jane next tackles a trio of stories detailing challenges, of the policy and economic varieties, facing Meta on the content moderation front, as well as an emerging problem policing sexual assaults in the Metaverse. Bringing it back to data, Gus wraps the news roundup by highlighting a novel FTC case brought against Blackbaud stemming from its data retention practices. In this week's quick hits, Gus and Jane reflect on the FCC's ban on AI-generated voice cloning in robocalls, Nate touches on an alert from CISA and FBI on the threat presented by Chinese hackers to critical infrastructure, Gus comments on South Korea's pause on implementation of its anti-monopoly platform act and the apparent futility of nudges (with respect to climate change attitudes or otherwise), and finally Brian closes with a few words on possible broad U.S. import restrictions on Chinese EVs and how even the abundance of mediocre AI-related ads couldn't ruin Taylor Swift's Super Bowl. Download 491st Episode (mp3) You can subscribe to The Cyberlaw Podcast using iTunes, Google Play, Spotify, Pocket Casts, or our RSS feed. As always, The Cyberlaw Podcast is open to feedback. Be sure to engage with @stewartbaker on Twitter. Send your questions, comments, and suggestions for topics or interviewees to CyberlawPodcast@gmail.com. Remember: If your suggested guest appears on the show, we will send you a highly coveted Cyberlaw Podcast mug! The views expressed in this podcast are those of the speakers and do not reflect the opinions of their institutions, clients, friends, families, or pets.
On the latest episode of The Cyberlaw Podcast, guest host Brian Fleming, along with panelists Jane Bambauer, Gus Hurwitz, and Nate Jones, discuss the latest U.S. government efforts to protect sensitive personal data, including the FTC's lawsuit against data broker Kochava and the forthcoming executive order restricting certain bulk sensitive data flows to China and other countries of concern. Nate and Brian then discuss whether Congress has a realistic path to end the Section 702 reauthorization standoff before the April expiration and debate what to make of a recent multilateral meeting in London to discuss curbing spyware abuses. Gus and Jane then talk about the big news for cord-cutting sports fans, as well as Amazon's ad data deal with Reach, in an effort to understand some broader difficulties facing internet-based ad and subscription revenue models. Nate considers the implications of Ukraine's “defend forward” cyber strategy in its war against Russia. Jane next tackles a trio of stories detailing challenges, of the policy and economic varieties, facing Meta on the content moderation front, as well as an emerging problem policing sexual assaults in the Metaverse. Bringing it back to data, Gus wraps the news roundup by highlighting a novel FTC case brought against Blackbaud stemming from its data retention practices. In this week's quick hits, Gus and Jane reflect on the FCC's ban on AI-generated voice cloning in robocalls, Nate touches on an alert from CISA and FBI on the threat presented by Chinese hackers to critical infrastructure, Gus comments on South Korea's pause on implementation of its anti-monopoly platform act and the apparent futility of nudges (with respect to climate change attitudes or otherwise), and finally Brian closes with a few words on possible broad U.S. import restrictions on Chinese EVs and how even the abundance of mediocre AI-related ads couldn't ruin Taylor Swift's Super Bowl. Download 491st Episode (mp3) You can subscribe to The Cyberlaw Podcast using iTunes, Google Play, Spotify, Pocket Casts, or our RSS feed. As always, The Cyberlaw Podcast is open to feedback. Be sure to engage with @stewartbaker on Twitter. Send your questions, comments, and suggestions for topics or interviewees to CyberlawPodcast@gmail.com. Remember: If your suggested guest appears on the show, we will send you a highly coveted Cyberlaw Podcast mug! The views expressed in this podcast are those of the speakers and do not reflect the opinions of their institutions, clients, friends, families, or pets.
In today's podcast we cover four crucial cyber and technology topics, including: 1. Courts, FTC uphold enforcement action against data broker 2. Pennsylvania courts facing outages amidst DDoS attacks 3. Individual faces 25 years in prison for supporting money laundering 4. Researchers find “resumelooter” who have stolen data from 65 sites I'd love feedback, feel free to send your comments and feedback to | cyberandtechwithmike@gmail.com
Welcome to today's "AI Lawyer Talking Tech" podcast. In our latest episode, we delve into the highlights from the Federal Trade Commission's (FTC) 2024 Virtual Tech Summit on artificial intelligence (AI) industries. The summit shed light on the FTC's heightened focus on strengthening enforcement in the AI sector, with key insights from Chair Lina Khan and Commissioners, signaling the agency's active role in regulating competition and consumer protection in the emerging AI landscape. Stay tuned as we explore the implications of these developments in today's podcast episode. How teams analyze legal spend and billing data for predictive spend05 Feb 2024Financial Thomson ReutersLaw In The Age Of Technology: Odierno Law Firm's Perspective On Instant Gratification05 Feb 2024Benzinga.comFrom analog photography to digital: My journey to evaluate legal tech05 Feb 2024ExBulletinEarly Adopters Of Legal AI Gaining Competitive Edge In Marketplace05 Feb 2024Above The LawFrom Analog Photography To Digital: My Journey In Assessing Legal Tech05 Feb 2024Above The LawCraig Wright's day of reckoning arrives in UK Court – Did he really invent Bitcoin?05 Feb 2024CryptopolitanTaking the middle ground05 Feb 2024Law Society GazetteIntroducing Legalese Decoder's Groundbreaking Innovation AI Lawyer: Legal Assistance for Small and Medium Businesses05 Feb 2024InvestorsObserverDeepfake images continue to cloud social media. Can they be stopped?05 Feb 2024Daily ItemWIPIP Session 1: AI02 Feb 2024Rebecca Tushnet's 43(B)logData brokers know everything about you – what FTC case against ad tech giant Kochava reveals05 Feb 2024What's New in PublishingCross-functional is our future (351)04 Feb 2024LexBlogRyder Ripps Ordered to Pay Millions in High-Stakes Legal Defeat04 Feb 2024CryptopolitanGates depositions open to public03 Feb 2024Tech EdvocateEU Member States Unanimously Endorse EU AI Act03 Feb 2024CryptopolitanTechsommet Returns With Second Edition Of Legal Automation Virtual Summit: Sponsored By Mitratech03 Feb 2024TradingCharts.comUtah Lawmakers Advance Bill To Prevent The Granting Of Personhood To Nature By Corinne Murdock02 Feb 2024Daily WireHow AI-Assisted Research on Westlaw Precision helps legal professionals impress clients02 Feb 2024Financial Thomson ReutersTroy Announces Early Beta Release of Groundbreaking Legal AI Software, Legix AI02 Feb 2024Crwe WorldCapturing the Client Experience in AI02 Feb 2024JD SupraAdding an Artificial Intelligence Module to a 1L Legal Research Course02 Feb 2024RIPS Law Librarian BlogRisk Assessments in Healthcare: Where Legal Requirements Also Make Good Business Sense!02 Feb 2024JD SupraWeb Publisher Seeks Injunctive Relief to Address Web Scraper's Domain Name Maneuvers Intended to Avoid Court Order05 Feb 2024New Media and Technology Law BlogWhat the “State of the US Legal Market” report showed about law firm billing rate performance in 2023 and where it may go in 202405 Feb 2024Thomson Reuters InstituteAI for good: How one entrepreneur is tackling family leave law confusion05 Feb 2024Thomson Reuters InstituteIntroducing Screens.ai and the Ensuing Wave of "Because AI" Startups04 Feb 2024Zach Abramowitz is Legally DisruptedAI in 2024: What Every GC Needs to Know05 Feb 2024Schiff HardinTexas Federal Court Dismisses Video Privacy Protection Act Class Action Concerning Email Newsletter From University Of Texas05 Feb 2024Duane MorrisDerivatives, Legislative and Regulatory Weekly Update (February 2, 2024)03 Feb 2024Gibson DunnTelephone and Texting Compliance News: Regulatory Update — FCC Floats Proposals on Consumer Consent and AI-Generated Voices, Weighs Enforcement Action for Voice Service Provider; New Legislation on Robocalls02 Feb 2024Mintz LevinBiden's AI Executive Order Achieves First Major Milestones (AI EO January Update) — AI: The Washington Report02 Feb 2024Mintz Levin
This Week: Farrah Bostic, Dave Delaney, Augie Ray join Bob to discuss whether apps are evolving away from phones, what will kill Twitter, AI wasted on advertising, a look at the Kochava suit, plus this week's #FairFailFoul.
The battle has already heated up in the new year! We discuss the surprising legal battles over location data and emergency treatment laws as they relate to abortion. Meanwhile, the Pope calls for a ban on surrogacy - which he says is a grave violation of the dignity of the woman and the child. Is he right? We discuss all this and more in this week's episode of the Pro-Life America podcast. Topics Discussed:The battle over location data heats up!Emergency Medical Treatment Law vs State Abortion LawsTexas Teen Charged With Capital Murder Of Her BabyPope Calls For Ban on Surrogacy Links Mentioned:In the fight over abortion rights, the government bans its first company from tracking medical visits - PoliticoWhat Data Does My Car Collect About Me and Where Does It Go? - Mozilla ResearchPrivacy on the Internet: The Evolving Legal Landscape - FTCEMTALA Abortion Question Set Up for Supreme Court Review - JDSUPRAPro-Life America Podcast Episode 44: Biden's Concerning, “Anti-Life” Pick For HHS SecretaryAttorneys say strict upbringing, abortion laws for minors contributed to teen murdering her baby - CBS NewsPope deems surrogacy ‘despicable,' calls for ban - Arkansas Democrat GazettePro-Life America Podcast Episode 85: Surrogacy & IVF - Good or Bad?‘Designer' babies with made-to-order defects? - NBC NewsRate & Review Our Podcast Have a topic you want to see discussed on the show? [Submit it here.]To learn more about what Life Dynamics does, visit: https://lifedynamics.com/about-us/Support Our Work
In today's fast-paced digital age, staying ahead of the curve is not just an advantage; it's a necessity. From the electrifying world of electric vehicles to the intricate web of mobile security, and the visionary influence of Elon Musk, there's a lot to unpack. Join us on this insightful journey as we explore key topics that are shaping the future of technology. 1. Electric Vehicles (EVs): Paving the Way for a Green Future The surge in popularity of electric vehicles is undeniable. We delve into the latest advancements, innovations, and the environmental impact of EVs, providing you with a front-row seat to the future of transportation. 2. Mobile Security: Safeguarding Your Digital Playground In an era dominated by smartphones, understanding mobile security is paramount. From protecting your personal data to thwarting ransomware and adware attacks, we share practical insights to ensure your digital world remains secure. 3. Kochava Chronicles: Navigating the World of Data Brokers Kochava has become a key player in the data ecosystem. Uncover the significance of data brokers and how they impact your online experiences, shedding light on the often opaque world of data trading. 4. Push Notifications: The Power and Perils Push notifications can be a double-edged sword. We explore their potential benefits and the risks associated with malware attacks through these seemingly harmless alerts, providing tips on how to navigate this digital communication channel safely. 5. AI and Its Role in Countering Malware Attacks Artificial Intelligence is at the forefront of the battle against cyber threats. Learn how AI is being leveraged to detect and mitigate malware attacks, ensuring a proactive defense in an ever-evolving digital landscape. 6. BEC Attacks and Elon Musk: Decoding the Phishing Landscape Business Email Compromise (BEC) attacks have become more sophisticated. We uncover the strategies used by cybercriminals, and how the influential figure of Elon Musk is sometimes exploited in these phishing attempts, offering insights to fortify your defenses. As we embark on this knowledge-rich expedition, we invite you to subscribe to the Insider Mail for an exclusive deep dive into these topics and more. Join our community at craigpeterson.com/subscribe to receive regular updates, expert opinions, and actionable tips straight to your inbox. Stay informed, stay secure, and stay ahead in the ever-evolving world of technology. Subscribe today! You can also catch Craig at the following stations and channels: With Jim Polito at 0836 on Tuesdays WTAG AM 580 - FM 94.9 Talk 1200 News Radio 920 & 104.7 FM WHJJ NewsRadio 560 WHYN WXTK Craigs Show Airs 0600 Saturday and Sunday With Jeff Katz 1630 - Tuesdays WRVA 96.1 FM, 1140 AM WGAN Matt Gagnon 0730 Wednesdays Craigs Show Airs 1700 Saturday WGIR 610 & News Radio 96.7 Chris Ryan 0730 Mondays Craigs Show Airs 1130 Saturday On the Internet: Tune-In (WGAN) Radio.com (WRVA) iHeartRadio (WGIR, WTAG, and other stations)
Welcome back to the “Tech Policy Grind” podcast by the Internet Law & Policy Foundry! This episode, Foundry Fellows Reema Moussa, Lama Mohammed, and Joe Catapano cover some of the latest headlines in tech policy. They cover the latest updates in the Federal Trade Commission's case against the data broker Kochava, the DOJ's antitrust case against Google, and the reauthorization of Section 702 of the Foreign Intelligence Surveillance Act (FISA). They also cover some global updates on AI regulation, from the White House's AI executive order to the Global AI Safety Summit. Finally, Reema wraps up with coverage on Meta's new political advertising disclosure policy around AI-generated content coinciding with new EU rules on targeted political ads for Big Tech. Resources Referenced and Further Readings Aids: Data Brokers, Ad-Tech, and the Civil Liberties at Stake with Justin Sherman [S4E27] FTC v. Kochava and What's Next for the FTC's Section 5 Unfairness Authority Unsealed amended complaint in FTC v. Kochava US wraps up antitrust case against Google in historic trial Key Takeaways from the Global AI Safety Summit FACT SHEET: President Biden Issues Executive Order on Safe, Secure, and Trustworthy Artificial Intelligence ANPD's Call for Contributions to the regulatory sandbox for artificial intelligence and data protection in Brazil is now open ICYMI: White House ONDCP Director Op-Ed on Reauthorization of Section 702 of the Foreign Intelligence Surveillance Act Wyden, Lee, Davidson and Lofgren Introduce Bipartisan Legislation to Reauthorize and Reform Key Surveillance Law, Secure Protections for Americans' Rights Meta to require political advertisers disclose AI-generated content Big Tech to face tougher rules on targeted political ads in EU Check out the Foundry on Instagram, Twitter, or LinkedIn and subscribe to our newsletter! If you'd like to support the show, donate to the Foundry here or reach out to us at foundrypodcasts@ilpfoundry.us. Thanks for listening, and stay tuned for our next episode! DISCLAIMER: Foundry Fellows Reema, Lama, and Joe engaged with this episode by the Internet Law & Policy Foundry voluntarily and in their personal capacities. The views and opinions expressed on this show do not reflect the organizations and institutions they are affiliated with.
Charles Manning serves as the CEO and President of Kochava, leading a global team dedicated to delivering top-tier omni-channel attribution analytics and optimization solutions. With over 12 years in mobile marketing, advertising, gaming, and systems monitoring, he offers a profound grasp of today's advertising dynamics. On The Menu: 1. Importance of Product Management: Perceives product managers as dynamic mini-CEOs shaping diverse facets. 2. Downsides of Strategic Partnerships: Risk of prematurely underselling ideas. 3. Gaming Industry Impact: The fusion of entertainment and skill is a timeless trend in the gaming industry. 4. Future Trends from Gaming: Anticipates growth in marketplace commerce, parallels with loyalty programs. 5. Enterprise Software Market: Contemplates the paradigm shift in consumption patterns. 6. Micro SaaS Trend: Pivotal role of unified ROI for sustained success.
Welcome to the Identity Theft Resource Center's Weekly Breach Breakdown for November 17th, 2023. I'm Alex Achten. Thanks to Sentilink for supporting the ITRC and this podcast. Each week, we look at the most recent events and trends related to data security and privacy. Today, I will update you on a podcast we brought you over a year ago about Kochava suing the Federal Trade Commission (FTC) after a proposed complaint and settlement offer. I will also have the latest on the MOVEit data event and some of the top breaches in October. Follow on LinkedIn: www.linkedin.com/company/idtheftcenter/ Follow on Twitter: twitter.com/IDTheftCenter
This week, Reema sits down with Justin Sherman, CEO of Global Cyber Strategies, to talk all things data brokers. They cover the ad-tech ecosystem, the past, current, and future of federal and state-level regulation on data brokers, and what the data brokerage industry means for civil liberties. They then dig deep into recent FTC action, including the implications of FTC v. Kochava, the California DELETE Act, and what might be coming down the pipeline in data broker regulation - including the CFPB's latest action on data brokers. Justin's consulting firm, Global Cyber Strategies, is a Washington, DC-based research and advisory firm. Justin is also a senior fellow at Duke University's Sanford School of Public Policy, where he leads its data brokerage research project and lectures on cybersecurity, privacy, and technology policy. In addition, he is a nonresident fellow at the Atlantic Council. He's also a contributing editor at Lawfare, an op-ed columnist at Slate Magazine, and a fellow at Stanford Starling Lab. Justin also serves as an advisor to the Christchurch Call to Eliminate Terrorist and Violent Extremist Content Online, a community of more than 120 governments, online service providers, and civil society organizations working to eliminate violent extremist content on the internet. Additionally, he is the technology advisor to the Surveillance Technology Oversight Project (S.T.O.P.). Resources mentioned in the episode: 2013 U.S. Committee on Commerce, Science, and Transportation Report - A Review of the Data Broker Industry: Collection, Use, and Sale of Consumer Data for Marketing Purposes 2014 Federal Trade Commission Report -Data Brokers: A Call for Transparency and Accountability 2023 Washington Post investigation into the outing of a closeted priest using phone location data originating from, among others, Grindr Justin's 2022 Lawfare article on a data broker who helped run anti-abortion ads to women in clinic waiting rooms 2022 Open Secrets report on data brokers who make millions selling data to political groups Follow Justin on LinkedIn or Twitter! Check out the Foundry on Instagram, Twitter, or LinkedIn and subscribe to our newsletter! If you'd like to support the show, donate to the Foundry here or reach out to us at foundrypodcasts@ilpfoundry.us. Thanks for listening, and stay tuned for our next episode! DISCLAIMER: Reema engages with the Foundry voluntarily and in her personal capacity. The views and opinions expressed on air do not reflect on the organizations Reema is affiliated with.
This week's guest: Grant Cohen Grant is the Co-founder and Chief growth officer of Fan Controlled Sports and Entertainment, which runs Fan Controlled Football, and the recently announced Fan Controlled Hoops league. They tout team owners that include Quavo, Richard Sherman and Marshawn Lynch and former NFL players Johnny Manziel and Josh Gordon taking the field. Previously Grant was the global head of endemic media at Roku, a $700M business and before that he was the GM at Kochava, a leading mobile measurement company. Fan Controlled Football: https://www.fcf.io/ Fan Controlled Hoops: https://fchoops.io/ Twitter: https://twitter.com/g4cohen LinkedIn: https://www.linkedin.com/in/grantcohen1/
We were joined by Ben Kozinn from Schulte Roth & Zabel, Kjartan Slette from Unacast, and Jason Sarfati from Gravy Analytics to discuss recent geolocation data collection and sharing developments. The panel discussed data collection best practices and data processing vendors are undertaking, sensitive locations, the FTC case with Kochava, and the likelihood of a US federal privacy law coming into effect any time soon.
The “godfather of AI” has left Google, offering warnings about the existential risks for humanity of the technology. Mark MacCarthy calls those risks a fantasy, and a debate breaks out between Mark, Nate Jones, and me. There's more agreement on the White House summit on AI risks, which seems to have followed Mark's “let's worry about tomorrow tomorrow” prescription. I think existential risks are a bigger concern, but I am deeply skeptical about other efforts to regulate AI, especially for bias, as readers of Cybertoonz know. I argue again that regulatory efforts to eliminate bias are an ill-disguised effort to impose quotas more widely, which provokes lively pushback from Jim Dempsey and Mark. Other prospective AI regulators, from the Federal Trade Commission (FTC)'s Lina Khan to the Italian data protection agency, come in for commentary. I'm struck by the caution both have shown, perhaps due to their recognizing the difficulty of applying old regulatory frameworks to this new technology. It's not, I suspect, because Lina Khan's FTC has lost its enthusiasm for pushing the law further than it can be pushed. This week's example of litigation overreach at the FTC include a dismissed complaint in a location data case against Kochava, and a wildly disproportionate ‘remedy” for what look like Facebook foot faults in complying with an earlier FTC order. Jim brings us up to date on a slew of new state privacy laws in Montana, Indiana, and Tennessee. Jim sees them as business-friendly alternatives to General Data Protection Regulation (GDPR) and California's privacy law. Mark reviews Pornhub's reaction to the Utah law on kids' access to porn. He thinks age verification requirements are due for another look by the courts. Jim explains the state appellate court decision ruling that the NotPetya attack on Merck was not an act of war and thus not excluded from its insurance coverage. Nate and I recommend Kim Zetter's revealing story on the SolarWinds hack. The details help to explain why the Cyber Safety Review Board hasn't examined SolarWinds—and why it absolutely has to—because the full story is going to embarrass a lot of powerful institutions. In quick hits, Mark makes a bold prediction about the fate of Canada's law requiring Google and Facebook to pay when they link to Canadian media stories: Just like in Australia, the tech giants and the industry will reach a deal. Jim and I comment on the three-year probation sentence for Joe Sullivan in the Uber “misprision of felony” case—and the sentencing judge's wide-ranging commentary. I savor the impudence of the hacker who has broken into Russian intelligence's bitcoin wallets and burned the money to post messages doxing the agencies involved. And for those who missed it, Rick Salgado and I wrote a Lawfare article on why CISOs should support renewal of Foreign Intelligence Surveillance Act (FISA) section 702, and Metacurity named it one of the week's “Best Infosec-related Long Reads.” Download 456th Episode (mp3) You can subscribe to The Cyberlaw Podcast using iTunes, Google Play, Spotify, Pocket Casts, or our RSS feed. As always, The Cyberlaw Podcast is open to feedback. Be sure to engage with @stewartbaker on Twitter. Send your questions, comments, and suggestions for topics or interviewees to CyberlawPodcast@gmail.com. Remember: If your suggested guest appears on the show, we will send you a highly coveted Cyberlaw Podcast mug! The views expressed in this podcast are those of the speakers and do not reflect the opinions of their institutions, clients, friends, families, or pets.
The “godfather of AI” has left Google, offering warnings about the existential risks for humanity of the technology. Mark MacCarthy calls those risks a fantasy, and a debate breaks out between Mark, Nate Jones, and me. There's more agreement on the White House summit on AI risks, which seems to have followed Mark's “let's worry about tomorrow tomorrow” prescription. I think existential risks are a bigger concern, but I am deeply skeptical about other efforts to regulate AI, especially for bias, as readers of Cybertoonz know. I argue again that regulatory efforts to eliminate bias are an ill-disguised effort to impose quotas more widely, which provokes lively pushback from Jim Dempsey and Mark. Other prospective AI regulators, from the Federal Trade Commission (FTC)'s Lina Khan to the Italian data protection agency, come in for commentary. I'm struck by the caution both have shown, perhaps due to their recognizing the difficulty of applying old regulatory frameworks to this new technology. It's not, I suspect, because Lina Khan's FTC has lost its enthusiasm for pushing the law further than it can be pushed. This week's example of litigation overreach at the FTC include a dismissed complaint in a location data case against Kochava, and a wildly disproportionate ‘remedy” for what look like Facebook foot faults in complying with an earlier FTC order. Jim brings us up to date on a slew of new state privacy laws in Montana, Indiana, and Tennessee. Jim sees them as business-friendly alternatives to General Data Protection Regulation (GDPR) and California's privacy law. Mark reviews Pornhub's reaction to the Utah law on kids' access to porn. He thinks age verification requirements are due for another look by the courts. Jim explains the state appellate court decision ruling that the NotPetya attack on Merck was not an act of war and thus not excluded from its insurance coverage. Nate and I recommend Kim Zetter's revealing story on the SolarWinds hack. The details help to explain why the Cyber Safety Review Board hasn't examined SolarWinds—and why it absolutely has to—because the full story is going to embarrass a lot of powerful institutions. In quick hits, Mark makes a bold prediction about the fate of Canada's law requiring Google and Facebook to pay when they link to Canadian media stories: Just like in Australia, the tech giants and the industry will reach a deal. Jim and I comment on the three-year probation sentence for Joe Sullivan in the Uber “misprision of felony” case—and the sentencing judge's wide-ranging commentary. I savor the impudence of the hacker who has broken into Russian intelligence's bitcoin wallets and burned the money to post messages doxing the agencies involved. And for those who missed it, Rick Salgado and I wrote a Lawfare article on why CISOs should support renewal of Foreign Intelligence Surveillance Act (FISA) section 702, and Metacurity named it one of the week's “Best Infosec-related Long Reads.” Download 456th Episode (mp3) You can subscribe to The Cyberlaw Podcast using iTunes, Google Play, Spotify, Pocket Casts, or our RSS feed. As always, The Cyberlaw Podcast is open to feedback. Be sure to engage with @stewartbaker on Twitter. Send your questions, comments, and suggestions for topics or interviewees to CyberlawPodcast@gmail.com. Remember: If your suggested guest appears on the show, we will send you a highly coveted Cyberlaw Podcast mug! The views expressed in this podcast are those of the speakers and do not reflect the opinions of their institutions, clients, friends, families, or pets.
Section 230 protects tech platforms, but the Supreme Court is hearing a challenge to the statute. Plus, the latest in the courtroom battle between Kochava and the FTC.
Mary Engle is EVP of policy at BBB National Programs, a nonprofit organization that's helping keep self-regulation of the ad industry alive. She's also spent more than three decades with the FTC. In this episode, Engle gets into the weeds on “commercial surveillance,” the nitty-gritty of ad disclosures, the FTC's case against Kochava and more.
Surveillance Marketing, otherwise known as Commercial Surveillance is defined by the Federal Trade Commission as "the business of collecting, analyzing and profiting from information about people." In the absence of meaningful legislation, the FTC is stepping into the fray to protect consumers.
In this new episode, Jennifer Baker (EU Policy and Tech Reporter) is interviewing Alden Abbott (George Mason University) on Merger Control in the Digital Sector. Video available on Concurrences Youtube channel Follow us on Twitter @CompetitionLaws and join the Concurrences page on Linkedin to receive updates on our next podcast episodes. If you want to read more about this topic, check the Concurrences website where you can find all relevant articles: 1. Lesli C. Esposito, Amy Pimentel, David Saunders, The US FTC institutes court action against a mobile app company for selling consumer location information (Kochava), 29 August 2022 2. US Federal Trade Commission, The US FTC seeks to block a Big Tech company's acquisition of a popular virtual reality fitness app (Meta / Within), 27 July 2022 3. Pierre Larouche, Legislation on digital platform giants: The future of competition law?, February 2022 4. Frédéric Jenny, Competition law enforcement and regulation for digital ecosystems: Understanding the issues, facing the challenges and moving forward, September 2021 This podcast series has received unrestricted financial support from Meta. The opinions and judgments expressed by the speakers are entirely their own and do not necessarily reflect those of Meta, Inc.
Data brokers acquire and sell data that includes personal location information. This exposes to others visits of women seeking pregnancy healthcare options, the church, synagogue, or mosque we attend, and other sensitive information we would prefer to be kept private. In August 2022, the U.S. Federal Trade Commission sued Kochava, an Idaho based data broker, claiming that it engages in an unfair business practice by sharing location data it gathers from data sources. Mike Swift, Chief Global Digital Risk Correspondent for MLex Market Insight, a Lexis-Nexis global news organization, discusses the lawsuit and the vital privacy interests at stake. On October 25, 2022, Kochava filed a motion to dismiss and earlier preemptively sued the FTC. Kochava aggressively argues that the FTC lacks authority to make its claims and that data brokers serve an important, positive function. The Kochava suit will test whether there is federal authority to regulate the sharing of sensitive private information through data brokers. If not, data brokers may be almost entirely unregulated, able to do virtually anything they wish with personal information we did not knowingly authorize them to obtain and sell. You'll learn what businesses can do amidst a chaotic and evolving global legal compliance and what individuals can do to protect their sensitive personal location information. If you have ideas for more interviews or stories, please email info@thedataprivacydetective.com.
This week: Podcasts found using mobile game ads for downloads, a trio of new pixels announced, and the Independent is reframing programmatic for advertisers. Podcasters Are Buying Millions of Listeners Through Mobile-Game Ads Manuela: Our first story is a big one! This Tuesday, Bloomberg's Ashely Carman published a piece reporting on the discovery that podcast companies are serving podcast players as ads in mobile games. For those not hip to mobile gaming: free-to-play mobile video games traditionally generate revenue by interrupting gameplay on a regular basis with a skippable ad, with the option to watch a 20 second unskippable ad in exchange they receive beneficial in-game items, or more attempts to play that day. Instead of serving a video ad, which is one of the more common uses of these platforms, some companies are serving a web player that plays the an episode of a podcast. The ads are timed, requiring the app user to interact for often 20 seconds or more, which is more than enough time to download an entire 1 hour podcast through progressive downloading. That download and every ad in that download would be seen as legitimate by current IAB podcast standards, even though the app user was prompted to move out of the ad and back to the game after the timer ended.Ad fraud detection company DeepSee's August examination of ads in the popular game Subway Surfers spotted podcasts from the New York Post, independent podcaster Scott Savlov, and iHeartMedia. Carman interviewed Corey Weiner, CEO of Jun Group, a company specializing in placing ads in mobile apps. The starting rate for Jun Group placement is a $27 CPM for one of the 20 second ads. Jun Group's main podcast client is iHeartMedia. “According to a person familiar with the effort, the radio company, which bills itself as the top podcast publisher globally, has shelled out more than $10 million and gained approximately 6 million unique listeners per month through these ads since 2018."During the last week of August, half of the top ten trending podcasts in Podtrac were iHeart productions that hadn't uploaded new episodes in weeks, if not months, according to Carmen. Podtrac is an industry ranker that only measures podcasts that opt into their platform's prefix analytics solution, and recently independent developer John Spurlock identified that Spreaker from iHeart had added the prefix to podcasts on their platform en masse. Yesterday Podnews published exclusive info regarding iHeart rankings: “Are these plays counting for iHeart's “#1 for podcasting” Podtrac ranking? Podnews analysis confirms that the embedded podcast players used, as documented by DeepSee, makes a call to Chartable and a call to Podtrac.” Podnews editor James Cridland then links to Podnews coverage of a 2018 story in which iHeartMedia was busted embedding podcasts on the websites of hundreds of affiliate radio stations, inflating play counts.The core problem that led to this story existing lies in the fact that there are minimal requirements for podcast players and not requirements for reporting transparency to podcast advertisers. Podcast players like Apple are Spotify are safe to trust as one can be 99% sure it's coming from their apps. Even web player traffic is generally trustworthy given it's assigned less inventory in general. That said, it's time for the industry to figure out stricter guidelines for web players and more obligations to our advertisers.It's not immediately clear what the finite details of a solution will be, but if all the big players in the industry came together for the sake of transparency they can build something. Something that would get publishers and advertisers alike reevaluating what inventory is or isn't valuable based on where it's played rather than simply if it's played. Pixels Galore - Podscribe and Gumball launch podcast analytics, and Magellan launches attribution Shreya: Time to increase your resolution, several new pixels have recently arrived in podcasting. First up: a little trip to the past. Back on August 11th Podscribe announced third party impression verification. Or, in their words, third pod-y impression verification. Once users get the pixel to their publisher they will receive real-time downloads. “As early publishers in all other seasoned media forms discovered, 3rd party verification both facilitates and is required for significant scale.” The new verification comes designed to automatically sync to Google Sheets, allows for flagging of campaigns if suspicious data starts coming in, and GARM methodology brand safety monitoring. Flashing forward to last Thursday, our second pixel comes from Magellan AI with their new Attribution by Magellan AI. With the new Attribution tech both advertisers and publishers will have details like campaign performance and pacing at their fingertips within the Magellan AI dashboard. “We are helping brands and agencies complete the entire buyer's journey in one seamless location to enable them to scale with ease as the podcast industry exponentially grows,” said Cameron Hendrix, CEO and co-founder of Magellan AI. And for the final pixel, a bit more recent: This Tuesday Gumball, adtech division of the podcast network Headgum, announced a new feature titled Gumshoe. “Prior to Gumshoe, host-read ad measurement and verification were archaic, requiring podcasters to provide screenshots to verify impressions and download data. Gumshoe, which works with most major hosting platforms and is compatible for both embedded and dynamic ad formats, now digitizes this function to add increased communication and transparency.” How The Independent is getting brands on board to advertise against breaking news Manuela: This Monday Digiday's Kayleigh Barber covered a talk by The Independent's SVP of U.S. publication, Blair Tapper, about the fight to sell inventory as a publication covering breaking news. In a world where huge negative stories are breaking on a regular basis, a publication that doesn't have subscriptions to rely on has to ensure skittish advertisers have confidence in where their inventory is being served. According to Tapper, 75% of The Independent's ad revenue in the U.S. comes from programmatic ads. Given news is a commonly-avoided category, her team has focused on recontextualizing programmatic in a way that combats advertiser's negative preconceived notions. “Programmatic advertising makes up approximately 75% of The Independent's advertising revenue in the U.S., according to Tapper. But because news is such a highly avoided category by many advertisers, her team has been working to reframe the idea that buying programmatically means losing control over where and when a display ad gets placed.” “There used to be this misnomer that programmatic was just all of these underground pipes [that spit out ads like] magic. I really believe that's not the case. Programmatic is still a human business, it's still a human sell — it's just a different way of buying inventory. And so if you can humanize the programmatic relationship, I think a lot of the objections to news go away.” In addition to that, Tapper spoke to fighting against rudimentary lists of blacklisted keywords that accidentally catch false positives. An example given is if the keyword “shot” were to be blocked to avoid serving ads on school shootings, it also eliminates any sports articles that describe a player taking a shot at a goal. “To remedy this, Tapper's team works with IAS, Ipsos and NewsGuard to try and contextualize the articles affected by keyword blocking.” It has been said before on The Download and we'll say it again in future: Programmatic is not a dirty word, it's a tool that works as well as you use it. Quick Hits: Recommended Weekend Reading Shreya: Finally, it's time for our semi-regular roundup of articles we're calling Quick Hits. These are articles that didn't quite make the cut for today's episode, but are still worth including in your weekend reading. This week's five great reads are: Has streaming made it harder to discover new music? By Alexis Petridis. Discoverability in podcasting is a common conversation topic. This op-ed discusses how modern music discoverability has a habit of playing things safe, to the point the charts frequently feature old songs brought to temporary viral fame due to television and TikTok. Why Kochava says it doesn't want to settle with the FTC by Ryan Barwick. Back in our September 8th episode we covered the beginnings of the FTC lawsuit against data broker Kochava. Barwick is reporting on the story again and, spoiler alert, Kochava's still not backing down. ‘Harder to dispute': Ebiquity CEO on why advertisers are slowing spending in the Google-Facebook duopoly by Seb Joseph. While Google and Facebook are doing just fine for themselves, ad dollars are beginning to slow down as a myriad of factors combine to rumble the social media giants. Digiday+ Research: What are publishers' priorities heading into Q4? By Julia Tabisz. Back in Q1 Digiday surveyed publishers on where their business priorities lay over the next six months. Now they've run the same survey again for Q4. The Chaos Of Privacy Compliance In The US by Alyssa Boyle. Boyle interviews Dominique Shelton Leipzig, partner at Mayer Brown on the proposed American Data Privacy and Protection Act, as well as potential new rules from the FTC. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Tom Webster are the executive producers of The Download from Sounds Profitable.See omnystudio.com/listener for privacy information.
This week: Podcasts found using mobile game ads for downloads, a trio of new pixels announced, and the Independent is reframing programmatic for advertisers. Podcasters Are Buying Millions of Listeners Through Mobile-Game Ads Manuela: Our first story is a big one! This Tuesday, Bloomberg's Ashely Carman published a piece reporting on the discovery that podcast companies are serving podcast players as ads in mobile games. For those not hip to mobile gaming: free-to-play mobile video games traditionally generate revenue by interrupting gameplay on a regular basis with a skippable ad, with the option to watch a 20 second unskippable ad in exchange they receive beneficial in-game items, or more attempts to play that day. Instead of serving a video ad, which is one of the more common uses of these platforms, some companies are serving a web player that plays the an episode of a podcast. The ads are timed, requiring the app user to interact for often 20 seconds or more, which is more than enough time to download an entire 1 hour podcast through progressive downloading. That download and every ad in that download would be seen as legitimate by current IAB podcast standards, even though the app user was prompted to move out of the ad and back to the game after the timer ended.Ad fraud detection company DeepSee's August examination of ads in the popular game Subway Surfers spotted podcasts from the New York Post, independent podcaster Scott Savlov, and iHeartMedia. Carman interviewed Corey Weiner, CEO of Jun Group, a company specializing in placing ads in mobile apps. The starting rate for Jun Group placement is a $27 CPM for one of the 20 second ads. Jun Group's main podcast client is iHeartMedia. “According to a person familiar with the effort, the radio company, which bills itself as the top podcast publisher globally, has shelled out more than $10 million and gained approximately 6 million unique listeners per month through these ads since 2018."During the last week of August, half of the top ten trending podcasts in Podtrac were iHeart productions that hadn't uploaded new episodes in weeks, if not months, according to Carmen. Podtrac is an industry ranker that only measures podcasts that opt into their platform's prefix analytics solution, and recently independent developer John Spurlock identified that Spreaker from iHeart had added the prefix to podcasts on their platform en masse. Yesterday Podnews published exclusive info regarding iHeart rankings: “Are these plays counting for iHeart's “#1 for podcasting” Podtrac ranking? Podnews analysis confirms that the embedded podcast players used, as documented by DeepSee, makes a call to Chartable and a call to Podtrac.” Podnews editor James Cridland then links to Podnews coverage of a 2018 story in which iHeartMedia was busted embedding podcasts on the websites of hundreds of affiliate radio stations, inflating play counts.The core problem that led to this story existing lies in the fact that there are minimal requirements for podcast players and not requirements for reporting transparency to podcast advertisers. Podcast players like Apple are Spotify are safe to trust as one can be 99% sure it's coming from their apps. Even web player traffic is generally trustworthy given it's assigned less inventory in general. That said, it's time for the industry to figure out stricter guidelines for web players and more obligations to our advertisers.It's not immediately clear what the finite details of a solution will be, but if all the big players in the industry came together for the sake of transparency they can build something. Something that would get publishers and advertisers alike reevaluating what inventory is or isn't valuable based on where it's played rather than simply if it's played. Pixels Galore - Podscribe and Gumball launch podcast analytics, and Magellan launches attribution Shreya: Time to increase your resolution, several new pixels have recently arrived in podcasting. First up: a little trip to the past. Back on August 11th Podscribe announced third party impression verification. Or, in their words, third pod-y impression verification. Once users get the pixel to their publisher they will receive real-time downloads. “As early publishers in all other seasoned media forms discovered, 3rd party verification both facilitates and is required for significant scale.” The new verification comes designed to automatically sync to Google Sheets, allows for flagging of campaigns if suspicious data starts coming in, and GARM methodology brand safety monitoring. Flashing forward to last Thursday, our second pixel comes from Magellan AI with their new Attribution by Magellan AI. With the new Attribution tech both advertisers and publishers will have details like campaign performance and pacing at their fingertips within the Magellan AI dashboard. “We are helping brands and agencies complete the entire buyer's journey in one seamless location to enable them to scale with ease as the podcast industry exponentially grows,” said Cameron Hendrix, CEO and co-founder of Magellan AI. And for the final pixel, a bit more recent: This Tuesday Gumball, adtech division of the podcast network Headgum, announced a new feature titled Gumshoe. “Prior to Gumshoe, host-read ad measurement and verification were archaic, requiring podcasters to provide screenshots to verify impressions and download data. Gumshoe, which works with most major hosting platforms and is compatible for both embedded and dynamic ad formats, now digitizes this function to add increased communication and transparency.” How The Independent is getting brands on board to advertise against breaking news Manuela: This Monday Digiday's Kayleigh Barber covered a talk by The Independent's SVP of U.S. publication, Blair Tapper, about the fight to sell inventory as a publication covering breaking news. In a world where huge negative stories are breaking on a regular basis, a publication that doesn't have subscriptions to rely on has to ensure skittish advertisers have confidence in where their inventory is being served. According to Tapper, 75% of The Independent's ad revenue in the U.S. comes from programmatic ads. Given news is a commonly-avoided category, her team has focused on recontextualizing programmatic in a way that combats advertiser's negative preconceived notions. “Programmatic advertising makes up approximately 75% of The Independent's advertising revenue in the U.S., according to Tapper. But because news is such a highly avoided category by many advertisers, her team has been working to reframe the idea that buying programmatically means losing control over where and when a display ad gets placed.” “There used to be this misnomer that programmatic was just all of these underground pipes [that spit out ads like] magic. I really believe that's not the case. Programmatic is still a human business, it's still a human sell — it's just a different way of buying inventory. And so if you can humanize the programmatic relationship, I think a lot of the objections to news go away.” In addition to that, Tapper spoke to fighting against rudimentary lists of blacklisted keywords that accidentally catch false positives. An example given is if the keyword “shot” were to be blocked to avoid serving ads on school shootings, it also eliminates any sports articles that describe a player taking a shot at a goal. “To remedy this, Tapper's team works with IAS, Ipsos and NewsGuard to try and contextualize the articles affected by keyword blocking.” It has been said before on The Download and we'll say it again in future: Programmatic is not a dirty word, it's a tool that works as well as you use it. Quick Hits: Recommended Weekend Reading Shreya: Finally, it's time for our semi-regular roundup of articles we're calling Quick Hits. These are articles that didn't quite make the cut for today's episode, but are still worth including in your weekend reading. This week's five great reads are: Has streaming made it harder to discover new music? By Alexis Petridis. Discoverability in podcasting is a common conversation topic. This op-ed discusses how modern music discoverability has a habit of playing things safe, to the point the charts frequently feature old songs brought to temporary viral fame due to television and TikTok. Why Kochava says it doesn't want to settle with the FTC by Ryan Barwick. Back in our September 8th episode we covered the beginnings of the FTC lawsuit against data broker Kochava. Barwick is reporting on the story again and, spoiler alert, Kochava's still not backing down. ‘Harder to dispute': Ebiquity CEO on why advertisers are slowing spending in the Google-Facebook duopoly by Seb Joseph. While Google and Facebook are doing just fine for themselves, ad dollars are beginning to slow down as a myriad of factors combine to rumble the social media giants. Digiday+ Research: What are publishers' priorities heading into Q4? By Julia Tabisz. Back in Q1 Digiday surveyed publishers on where their business priorities lay over the next six months. Now they've run the same survey again for Q4. The Chaos Of Privacy Compliance In The US by Alyssa Boyle. Boyle interviews Dominique Shelton Leipzig, partner at Mayer Brown on the proposed American Data Privacy and Protection Act, as well as potential new rules from the FTC. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Tom Webster are the executive producers of The Download from Sounds Profitable.See omnystudio.com/listener for privacy information.
This week: We learned something interesting about Netflix, Cross-promotions work but you might be doing them wrong, Anchor continues to be the top podcast host by episode share, and the FTC sues a data broker. All we know about Netflix's ad plans so far Shreya: Once again we bring you an article that doesn't feature the world “podcast”, but could have big implications for the industry. Last Friday Kelsey Sutton published a brief roundup of all the news about Netflix that had dropped during the week. The world learned about polarizing new ad-supported tier, charging between $7 to $9 a month. We also learned they're targeting 15 and 30 second spots for preroll and midroll ads. “The flurry of reports helps provide a better picture of how Netflix is strategizing the rollout of its ad-supported tier after eschewing Madison Avenue for years. There are still many unknowns, including what kind of metrics the service will provide to measure ad effectiveness. Even without all the details, media buyers are buzzing with anticipation.” Podcasters and advertising folk alike should take note of how much Netflix is paying per thousand impressions. According to Sutton the streamer is paying $65 CPM, with expectations of that going up to $80 in future. With those rates in mind for the biggest streaming platform, average podcast CPM is fair to underpriced in comparison. Do Cross-Promos Work? Hell Yes, But You Are Likely Doing Them Wrong…And We Can Fix That Manuela: On Monday Eric Nuzum published an issue of The Audio Insurgent that aims to introduce podcasters to a vital lesson learned while conducting research for terrestrial radio nearly two decades ago. Nuzum is of the opinion that on-air and in-episode content promotion is frequently misunderstood and often poorly executed. This and the next two issues of Audio Insurgent are dedicated to covering the three Rs of program promotion: Reduction, Repetition, and Real Content. In 2004 Nuzum conducted a study for the Corporation for Public Broadcasting titled ON-air Program Promotions Insight Study, a study of cross-promotion in the radio industry so helpful he continued to get messages asking where to find the study long after the original webpage hosting it had decayed. For this newsletter series he has done some light editing and uploaded the entirety of the 18 year-old study to Google Drive for preservation. “Yet despite its age, it can still be very effective and useful to all audio professionals today. But the whole project boils down to one simple sentence: A well-constructed message, delivered to the right listeners often enough for them to recognize it, can increase listening.” His issue on Reduction stresses the importance of stripping fat from a promotion and ensuring it isn't airing in a block of multiple other promotions that could distract from the message. An example given from when the promo study was first conducted is Nuzum playing a promo for A Prairie Home Companion. The promo rapid-fire announced the town, state, college auditorium in said town the performance would take place at. Following that, three musical acts and the name of the famous News from Lake Wobegon segment. “Immediately after playing it, I would ask those in the room to name a single artist or location mentioned in that promo. On a rare occasion, someone could remember “Iowa”--but most times, no one could remember anything. And these people were (supposedly) paying attention.” Top Podcast Hosting Companies by Episode Share (August 2022) Shreya: Last Thursday Livewire Labs updated their substantial snapshot of the industry via episode share. “One of the ways to measure the health of the current podcast ecosystem is to measure the number of new episodes published in a given period. We look at every single new podcast episode published (about 1.6 million in August 2022, up 5.4% from last month) and identify which podcast hosting company it belongs to.” One of the first things that jumps out about both the list of hosting companies by new episode share and the ranking of hosts by new episodes published in August is the gulf between first and second place. In a ranked list of 234 podcast hosting services Anchor dominates first place at 22.9% of new episodes published. Buzzsprout showed gains in solidifying a strong second place at 9%. Livewire's data pairs nicely with the Podnews podcast hosting change tracker, which observes RSS feed hosting changes across the system's sample size of over 73,000 podcasts. Over the past week 211 podcasts changed from one hosting service to another, 26 which moved from various other services to Anchor. Pundits are fond of depicting Anchor as a dumping ground for single episode or dead podcasts due to their free tier, but they clearly are attracting a lot of new creators. A sociologist on what advertisers should know when they use health data And: FTC picks fight with data broker Manuela: Over the past week Ryan Barwick of Marketing Brew has published two closely-related articles covering the use of data collected in a healthcare environment for advertising. First, yesterday's article features an interview with Mary F. E. Ebeling, an associate professor of sociology at Drexel University and recently-published author of a book on the effects of collected data on individuals' lives. Ebeling provides an anecdote of how a child she lost to miscarriage in the real world continued to live a false life through parenting-related marketing emails. “Though it's near impossible to audit a digital ad—how, why, or where it was served—Ebeling connects the experience to her research in the healthcare industry, where patients rarely know they're feeding “massive databases maintained by healthcare providers and public and private insurers, or payers—often called data ‘lakes' and ‘oceans.'” With Ebeling's account in mind, we look back to last Friday when Barwick covered a much-publicized lawsuit filed by the Federal Trade Commission. “On Monday, the agency brought a lawsuit against Kochava, a data broker, for allegedly collecting and selling location data “that can be used to trace the movements of individuals to and from sensitive locations” like reproductive-health clinics and places of worship.”” The suit comes several weeks after a preemptive lawsuit from Kochava towards the FTC. Barwick details the two businesses within Kochava in its data marketplace and measurement service. Kochava argues the user is forewarned when they initially agree to share their location data with the third-party apps they purchase the data from. The FTC, clearly, disagrees. “By the end of the week, many were wondering: Why Kochava? And though we don't know the answer yet, the FTC's lawsuit could put the entire location data collection industry under the microscope.” Quick Hits: Recommended Weekend Reading Shreya: Finally, it's time for our semi-regular roundup of articles we're calling Quick Hits. These are articles that didn't quite make the cut for today's episode, but are still worth including in your weekend reading. This week: The Ambies, the flagship award program of The Podcast Academy, designed to celebrate excellence in podcasting in the same way the MPA celebrates film with the Oscars, is now taking nominations. In addition, they've also announced a membership program sponsored by Spotify to enable independent creators to submit. WQXR hires a podcasting chief by Laura Holt. Music remains one of the most untapped categories in podcasting. WQXR is a great example of a station that produces its own content and has access to a number of resources for original content, which is the key to making music podcasting work in a world where licensing music under copyright is still financially not viable in podcasting. Apple is staffing up its ad business by Ryan Barwick. This might not be breaking news for dedicated audience members of The Download, but it is crystal clear confirmation that apple is fully embracing its advertising business. The BBC Shares podcast stats by Podnews. A recent talk at Radiodays Asia in Malaysia featured rare info about the BBC's daily download data, the show in question's audience profile, and comparison to other podcasts. Finally, in accordance with The Download's love of sharing news of podcasting's performance on a global scale: Otonal has published Podcast Report of Japan, a survey of podcast usage in Japan in 2021. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Tom Webster are the executive producers of The Download from Sounds Profitable. See omnystudio.com/listener for privacy information.
This week: We learned something interesting about Netflix, Cross-promotions work but you might be doing them wrong, Anchor continues to be the top podcast host by episode share, and the FTC sues a data broker. All we know about Netflix's ad plans so far Shreya: Once again we bring you an article that doesn't feature the world “podcast”, but could have big implications for the industry. Last Friday Kelsey Sutton published a brief roundup of all the news about Netflix that had dropped during the week. The world learned about polarizing new ad-supported tier, charging between $7 to $9 a month. We also learned they're targeting 15 and 30 second spots for preroll and midroll ads. “The flurry of reports helps provide a better picture of how Netflix is strategizing the rollout of its ad-supported tier after eschewing Madison Avenue for years. There are still many unknowns, including what kind of metrics the service will provide to measure ad effectiveness. Even without all the details, media buyers are buzzing with anticipation.” Podcasters and advertising folk alike should take note of how much Netflix is paying per thousand impressions. According to Sutton the streamer is paying $65 CPM, with expectations of that going up to $80 in future. With those rates in mind for the biggest streaming platform, average podcast CPM is fair to underpriced in comparison. Do Cross-Promos Work? Hell Yes, But You Are Likely Doing Them Wrong…And We Can Fix That Manuela: On Monday Eric Nuzum published an issue of The Audio Insurgent that aims to introduce podcasters to a vital lesson learned while conducting research for terrestrial radio nearly two decades ago. Nuzum is of the opinion that on-air and in-episode content promotion is frequently misunderstood and often poorly executed. This and the next two issues of Audio Insurgent are dedicated to covering the three Rs of program promotion: Reduction, Repetition, and Real Content. In 2004 Nuzum conducted a study for the Corporation for Public Broadcasting titled ON-air Program Promotions Insight Study, a study of cross-promotion in the radio industry so helpful he continued to get messages asking where to find the study long after the original webpage hosting it had decayed. For this newsletter series he has done some light editing and uploaded the entirety of the 18 year-old study to Google Drive for preservation. “Yet despite its age, it can still be very effective and useful to all audio professionals today. But the whole project boils down to one simple sentence: A well-constructed message, delivered to the right listeners often enough for them to recognize it, can increase listening.” His issue on Reduction stresses the importance of stripping fat from a promotion and ensuring it isn't airing in a block of multiple other promotions that could distract from the message. An example given from when the promo study was first conducted is Nuzum playing a promo for A Prairie Home Companion. The promo rapid-fire announced the town, state, college auditorium in said town the performance would take place at. Following that, three musical acts and the name of the famous News from Lake Wobegon segment. “Immediately after playing it, I would ask those in the room to name a single artist or location mentioned in that promo. On a rare occasion, someone could remember “Iowa”--but most times, no one could remember anything. And these people were (supposedly) paying attention.” Top Podcast Hosting Companies by Episode Share (August 2022) Shreya: Last Thursday Livewire Labs updated their substantial snapshot of the industry via episode share. “One of the ways to measure the health of the current podcast ecosystem is to measure the number of new episodes published in a given period. We look at every single new podcast episode published (about 1.6 million in August 2022, up 5.4% from last month) and identify which podcast hosting company it belongs to.” One of the first things that jumps out about both the list of hosting companies by new episode share and the ranking of hosts by new episodes published in August is the gulf between first and second place. In a ranked list of 234 podcast hosting services Anchor dominates first place at 22.9% of new episodes published. Buzzsprout showed gains in solidifying a strong second place at 9%. Livewire's data pairs nicely with the Podnews podcast hosting change tracker, which observes RSS feed hosting changes across the system's sample size of over 73,000 podcasts. Over the past week 211 podcasts changed from one hosting service to another, 26 which moved from various other services to Anchor. Pundits are fond of depicting Anchor as a dumping ground for single episode or dead podcasts due to their free tier, but they clearly are attracting a lot of new creators. A sociologist on what advertisers should know when they use health data And: FTC picks fight with data broker Manuela: Over the past week Ryan Barwick of Marketing Brew has published two closely-related articles covering the use of data collected in a healthcare environment for advertising. First, yesterday's article features an interview with Mary F. E. Ebeling, an associate professor of sociology at Drexel University and recently-published author of a book on the effects of collected data on individuals' lives. Ebeling provides an anecdote of how a child she lost to miscarriage in the real world continued to live a false life through parenting-related marketing emails. “Though it's near impossible to audit a digital ad—how, why, or where it was served—Ebeling connects the experience to her research in the healthcare industry, where patients rarely know they're feeding “massive databases maintained by healthcare providers and public and private insurers, or payers—often called data ‘lakes' and ‘oceans.'” With Ebeling's account in mind, we look back to last Friday when Barwick covered a much-publicized lawsuit filed by the Federal Trade Commission. “On Monday, the agency brought a lawsuit against Kochava, a data broker, for allegedly collecting and selling location data “that can be used to trace the movements of individuals to and from sensitive locations” like reproductive-health clinics and places of worship.”” The suit comes several weeks after a preemptive lawsuit from Kochava towards the FTC. Barwick details the two businesses within Kochava in its data marketplace and measurement service. Kochava argues the user is forewarned when they initially agree to share their location data with the third-party apps they purchase the data from. The FTC, clearly, disagrees. “By the end of the week, many were wondering: Why Kochava? And though we don't know the answer yet, the FTC's lawsuit could put the entire location data collection industry under the microscope.” Quick Hits: Recommended Weekend Reading Shreya: Finally, it's time for our semi-regular roundup of articles we're calling Quick Hits. These are articles that didn't quite make the cut for today's episode, but are still worth including in your weekend reading. This week: The Ambies, the flagship award program of The Podcast Academy, designed to celebrate excellence in podcasting in the same way the MPA celebrates film with the Oscars, is now taking nominations. In addition, they've also announced a membership program sponsored by Spotify to enable independent creators to submit. WQXR hires a podcasting chief by Laura Holt. Music remains one of the most untapped categories in podcasting. WQXR is a great example of a station that produces its own content and has access to a number of resources for original content, which is the key to making music podcasting work in a world where licensing music under copyright is still financially not viable in podcasting. Apple is staffing up its ad business by Ryan Barwick. This might not be breaking news for dedicated audience members of The Download, but it is crystal clear confirmation that apple is fully embracing its advertising business. The BBC Shares podcast stats by Podnews. A recent talk at Radiodays Asia in Malaysia featured rare info about the BBC's daily download data, the show in question's audience profile, and comparison to other podcasts. Finally, in accordance with The Download's love of sharing news of podcasting's performance on a global scale: Otonal has published Podcast Report of Japan, a survey of podcast usage in Japan in 2021. The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Tom Webster are the executive producers of The Download from Sounds Profitable. See omnystudio.com/listener for privacy information.
Esta semana: Aprendimos algo interesante sobre Netflix; las promociones cruzadas funcionan pero es posible que las estés haciendo mal; Anchor sigue siendo el principal anfitrión de podcast por episodios compartidos; y la FTC demanda a un corredor de datos. Todo lo que sabemos hasta ahora sobre los planes publicitarios de Netflix Manuela2: Una vez más te traemos un artículo que no tiene nada que ver con el mundo de podcasts, pero que podría tener grandes implicaciones para la industria. El viernes pasado, Kelsey Sutton publicó un breve resumen de todas las noticias sobre Netflix que se conocieron durante la semana. El mundo se enteró de la polarización de la nueva estructura con publicidad, que cobrará entre 7 y 9 dólares al mes. También nos enteramos de que están apuntando a espacios publicitarios de 15 y 30 segundos antes, en el pre-roll, y a mitad, en el mid-roll, de la programación. "La avalancha de informes ayuda a tener una mejor idea de cómo Netflix está elaborando una mejor estrategia de lanzamiento de su estructura de publicidad después de haber evitado Madison Avenue durante años. Todavía hay muchas incógnitas, incluyendo qué tipo de medida de datos proporcionará el servicio para conocer la eficacia de los anuncios. Aún sin saber todos los detalles, los compradores de medios de comunicación están expectantes". Tanto los podcasters como los publicistas deberían tomar nota de cuánto paga Netflix por cada mil impresiones. Según Sutton, el streamer está pagando 65 dólares CPM, con la expectativa de que suba a 80 dólares en el futuro. Teniendo en cuenta estas tarifas para la mayor plataforma de streaming, el CPM promedio de los podcasts es justo o infravalorado en comparación. ¿Funcionan las promociones cruzadas? Por supuesto que sí, pero es probable que las esté haciendo mal... y nosotros podemos arreglarlo Manuela: El lunes Eric Nuzum publicó un episodio de “The Audio Insurgent” que pretende introducir a los podcasters en una lección vital aprendida mientras realizaba investigaciones para la radio de antena terrestre hace casi dos décadas. Nuzum opina que la promoción de contenidos al-aire y en los episodios suele ser mal entendida y a menudo mal ejecutada. Éste y los dos próximos episodios de The Audio Insurgent están dedicados a cubrir las tres R de la promoción de programas: Reducción, Repetición y Contenido Real. En 2004, Nuzum realizó un estudio para la Corporación Pública de Radiodifusión titulado “On-Air Program Promotions Insight Study” on en español: “Estudio sobre la promoción de programas al aire”. Un estudio sobre la promoción cruzada en la industria de la radio tan útil, que siguió recibiendo mensajes preguntando dónde se podía encontrar el estudio, mucho después de que el servidor de la página web original que lo albergaba hubiera expirado. Para esta serie de boletines, él ha realizado una ligera edición y ha subido la totalidad del estudio, de 18 años de antigüedad, a Google Drive para su conservación. “Sin embargo, a pesar de su antigüedad, puede seguir siendo muy eficaz y útil para todos los profesionales del audio de hoy en día. Pero todo el proyecto se reduce a una simple frase: Un mensaje bien construido, entregado a los oyentes adecuados con la suficiente frecuencia para que lo reconozcan, puede aumentar la escucha". Su episodio sobre la reducción enfatiza la importancia de eliminar el sobrante de una promoción y asegurarse de que no se emite en un bloque de otras múltiples promociones que podrían distraer del mensaje. Un ejemplo que se da cuando se realizó por primera vez el estudio de promoción, es el de Nuzum cuando puso una promoción de “A Prairie Home Companion”. La promoción anunciaba rápidamente la ciudad, el estado y el auditorio de la universidad de dicha ciudad donde tendría lugar la actuación. A continuación, tres actuaciones musicales y el nombre del famoso segmento “News from Lake Wobegon”. "Inmediatamente después de ponerla, pedía a los presentes que nombraran un solo artista o lugar mencionado en esa promoción. En raras ocasiones, alguien podía recordar "Iowa", pero la mayoría de las veces, nadie podía recordar nada. Y esta gente (supuestamente) prestaba atención". Principales empresas de alojamiento de podcast por episodios compartidos (agosto de 2022) Manuela2: El jueves pasado, Livewire Labs actualizó su imagen substancial de la industria a través de episodios compartidos. "Una de las formas para medir la salud del ecosistema de podcast actual es medir el número de nuevos episodios publicados en un periodo determinado. Miramos cada nuevo episodio de podcast publicado (cerca de 1,6 millones en agosto de 2022, un 5,4% más que el mes pasado) e identificamos a qué empresa de alojamiento de podcasts pertenece." Una de las primeras cosas que salta a la vista tanto en la lista de empresas de alojamiento por episodios compartidos como en el ranking de alojamiento de nuevos episodios publicados en agosto es el abismo que hay entre el primer y el segundo puesto. En la lista de 234 servicios de alojamiento de podcast, Anchor domina el primer puesto con el 22,9% de los nuevos episodios publicados. Buzzsprout se afianza en el segundo puesto con un 9%. Los datos de Livewire coinciden con los del rastreador de cambios de alojamiento de podcast de Podnews, que observa los cambios de alojamiento de fuentes RSS en la muestra de más de 73.000 podcasts del sistema. En la última semana, 211 podcasts cambiaron de un servicio de alojamiento a otro, 26 de los cuales pasaron de otros servicios a Anchor. Los expertos son partidarios de describir Anchor como un vertedero de podcasts de un solo episodio o muertos debido a su servicio gratuito, pero es evidente que están atrayendo a muchos nuevos creadores. Un sociólogo habla de lo que deben saber los anunciantes cuando utilizan datos sobre salud Y: La FTC se enfrenta a un corredor de datos Manuela: En la última semana, Ryan Barwick, de Marketing Brew, ha publicado dos artículos relacionados sobre el uso de datos recolectados en un entorno de la salud para uso publicitario. En primer lugar, el artículo de ayer muestra una entrevista con Mary F. E. Ebeling, una profesora asociada de sociología en la Universidad de Drexel quien recientemente ha publicado un libro sobre los efectos de los datos recolectados en la vida de las personas. Ebeling cuenta una anécdota sobre cómo un hijo que perdió por aborto involuntario, en el mundo real siguió viviendo una vida falsa a través de correos electrónicos de marketing relacionados con la crianza. "Aunque es casi imposible auditar un anuncio digital -cómo, por qué o dónde fue mostrado-, Ebeling conecta la experiencia con su investigación en el sector de la salud, donde los pacientes rara vez saben que están alimentando "bases de datos masivas mantenidas por los proveedores de atención médica y las aseguradoras públicas y privadas, o compradores a menudo llamados 'lagos' y 'océanos' de datos". Con el relato de Ebeling en mente, nos remontamos al viernes pasado, cuando Barwick cubrió una muy publicitada demanda presentada por la Comisión Federal de Comercio. "El lunes, la agencia interpuso una demanda contra Kochava, un corredor de datos, por la supuesta recopilación y venta de datos de localización "que pueden utilizarse para rastrear los movimientos de las personas desde y hacia localidades sensibles" como las clínicas de salud reproductiva y los lugares de culto". La demanda llega varias semanas después de una demanda preventiva de Kochava hacia la FTC. Barwick detalla los dos negocios de Kochava en su mercado de datos y servicio de medición. Kochava argumenta que el usuario está advertido cuando acepta inicialmente compartir sus datos de localización con las aplicaciones de terceros a las que compra los datos. La FTC, claramente, no está de acuerdo. "Al final de la semana, muchos se preguntaban: ¿Por qué Kochava? Y aunque todavía no sabemos la respuesta, la demanda de la FTC podría poner a todo el sector de la recopilación de datos de localización bajo el microscopio." Quick Hits Manuela: Por último, es momento de nuestro resumen semi-regular de artículos que llamamos Quick Hits. Estos no han llegado a ser el tema principal del episodio de hoy, pero vale la pena incluirlos en su lectura del fin de semana. Esta semana: “Los Ambies” está aceptando nominaciones. La estacion pública de radio de Nueva York WQXR contrata a un jefe de podcasting. Por Laura Holt. Apple está dotando de personal a su negocio publicitario. Por Ryan Barwick. La BBC comparte las estadísticas de los podcasts. Por Podnews. Por último, de acuerdo con la afición de “La Descarga” por compartir noticias sobre el rendimiento del podcasting a escala mundial: Otonal ha publicado un Reporte del Podcasting en Japón, un estudio sobre el uso de los podcasts en Japón en 2021. La Descarga es una producción de Sounds Profitable. El episodio de hoy fue presentado por Manuela Bedoya y escrito por Gavin Gaddis. Bryan Barletta y Tom Webster son los productores ejecutivos de La Descarga de Sounds Profitable. See omnystudio.com/listener for privacy information. See omnystudio.com/listener for privacy information.
Episode 585 of #LocationWeekly is out! Ford patents an app to let pedestrians know when and autonomous vehicle won't stop, Radius Networks' FlyBuy partners with Toast, FTC sues Kochava for sharing location data + FCC to investigate how carriers share location data! Make sure to tune in!
The Federal Trade Commission is suing data analytics firm Kochava, alleging the company sold sensitive geolocation data from hundreds of millions of mobile devices. The FTC argues that the data could reveal users’ visits to sensitive places, like abortion providers or addiction recovery centers. It’s the latest step in FTC Chair Lina Khan’s mission to increase government oversight of companies that traffic in consumer data. Marketplace’s Kimberly Adams recently spoke with Megan Gray, founder and CEO of GrayMatters Law & Policy to discuss the significance of this case.
The Federal Trade Commission is suing data analytics firm Kochava, alleging the company sold sensitive geolocation data from hundreds of millions of mobile devices. The FTC argues that the data could reveal users’ visits to sensitive places, like abortion providers or addiction recovery centers. It’s the latest step in FTC Chair Lina Khan’s mission to increase government oversight of companies that traffic in consumer data. Marketplace’s Kimberly Adams recently spoke with Megan Gray, founder and CEO of GrayMatters Law & Policy to discuss the significance of this case.
Password manager software maker LastPass suffered a data breach last week, which understandably made their customers very nervous - and caused some people to question the decision to put all their passwords in one digital basket. In today's show, I'll explain why this particular breach was not a threat to anyone's passwords and why you should still use a high quality password manager. In other news: Former security chief blows the whistle on Twitter; major VPN providers are pulling out of India over surveillance law issues; a set of popular Chrome extensions caught committing click fraud; Google's new Chrome extension restrictions threaten to hobble ad blockers; a father's Google accounts are deleted over false AI-flagged CSAM; US Federal Trade Commission sues a data broker over lax protection of location data; EFF finds another data broker selling location data to law enforcement; Google launches bug bounty program for open source software projects; DuckDuckGo's email privacy protection feature now available to all; Ohio judge rules that scanning students' rooms before tests is illegal; a flight to Cabo is nearly grounded thanks to a passenger sending dick pics to other passengers, including one of the pilots. Article Links [The Washington Post] Former security chief claims Twitter buried ‘egregious deficiencies' https://www.washingtonpost.com/technology/interactive/2022/twitter-whistleblower-sec-spam/[9to5mac.com] Major VPN services shut down in India over anti-privacy law; Apple hasn't yet commented https://9to5mac.com/2022/09/01/major-vpn-services/[BleepingComputer] Chrome extensions with 1.4 million installs steal browsing data https://www.bleepingcomputer.com/news/security/chrome-extensions-with-14-million-installs-steal-browsing-data/[BleepingComputer] AdGuard's new ad blocker struggles with Google's Manifest v3 rules https://www.bleepingcomputer.com/news/security/adguard-s-new-ad-blocker-struggles-with-google-s-manifest-v3-rules/[The New York Times] A Dad Took Photos of His Naked Toddler for the Doctor. Google Flagged Him as a Criminal. https://www.nytimes.com/2022/08/21/technology/google-surveillance-toddler-photo.html[Reuters] U.S. FTC sues data broker Kochava for alleged sale of sensitive data https://www.reuters.com/legal/us-ftc-sues-data-broker-kochava-alleged-sale-sensitive-data-2022-08-29/[Electronic Frontier Foundation] Data Broker Helps Police See Everywhere You've Been with the Click of a Mouse: EFF Investigation https://www.eff.org/press/releases/data-broker-helps-police-see-everywhere-youve-been-click-mouse-eff-investigation[Naked Security] LastPass source code breach – do we still recommend password managers? https://nakedsecurity.sophos.com/2022/08/29/lastpass-source-code-breach-do-we-still-recommend-password-managers/[Decipher] Google Launches Bug Bounty Program For Open Source Projects https://duo.com/decipher/google-launches-bug-bounty-program-for-its-open-source-projects[Spread Privacy] Protect Your Inbox: DuckDuckGo Email Protection Beta Now Open to All! https://spreadprivacy.com/protect-your-inbox-with-duckduckgo-email-protection/[The Verge] University can't scan students' rooms during remote tests, judge rules https://www.theverge.com/2022/8/23/23318067/cleveland-state-university-online-proctoring-decision-room-scan[VICE] Creeps Airdropping Dick Pics Just Made Flying Even Worse https://www.vice.com/en/article/3adag9/southwest-tiktok-video-pilot-airdropped-nudesTip of the Week: How to Prevent Cyberflashing https://firewallsdontstopdragons.com/how-to-prevent-cyberflashing/ Further Info Peppering Your Passwords: https://firewallsdontstopdragons.com/password-manager-paranoia/ Subscribe to the newsletter: https://firewallsdontstopdragons.com/newsletter/new-newsletter/Check out my book, Firewalls Don't Stop Dragons: https://www.amazon.com/gp/product/1484261887 Become a Patron! https://www.patreon.com/FirewallsDontStopDragons Donate directly with Monero!
Today's headlines: Sarah Palin has lost the special election for Alaska's House seat. President Biden declared the water crisis in Jackson, Mississippi an emergency. The Michigan Board of canvassers has rejected an initiative to put a constitutional amendment that would protect the right to an abortion on the ballot in November. The FTC is suing an Idaho-based data company called Kochava, accusing it of selling location data from hundreds of millions of mobile devices. The FDA has authorized new versions of both Pfizer and Moderna boosters, specifically tailored to target the highly contagious omicron variant. Finally, a Ku Klux Klan plaque is mounted at the entrance of West Point's science center, and the first A.P. African American studies class is coming this fall. Resources/Articles mentioned this episode: CNN: Sarah Palin loses special election for Alaska House seat CBS: Biden declares state of emergency in Mississippi due to capital's water crisis CBS: Michigan election board rejects ballot initiative to protect abortion rights NBC: U.S. government sues Idaho data company it says tracks people at abortion clinics NBC: FDA authorizes Pfizer's and Moderna's updated Covid booster shots NBC: Ku Klux Klan plaque is mounted at the entrance of West Point's science center, congressional commission finds NY Times: The First A.P. African American Studies Class Is Coming This Fall
-A Seattle strike beats surveillance! -Data harvesting company selling personal data gets sued by FTC. -Amazon has it's most dangerous merger yet.
There's a storm brewing and wildfires are raging. We're not talking about hurricane season or climate change, though, but rather the fallout for ad tech from the macroeconomic downturn and privacy lawsuits, including the FTC's recent complaint against Kochava which challenges the programmatic data-selling model writ large.
Register now for our upcoming "Growth for Web3 Games" with leaders from Axie Infinity, Animoca Brands, and Arrivant. We don't have a guest this week, but we make up for it by taking a deep dive into a bunch of industry stories. First, we touch on the news that the FTC is suing Kochava for selling sensitive location data. We read the fine print on their website and muse about how the case might go. No matter what happens though, it doesn't cast the industry in a good light. In more legal news, we talk about the growing likelihood of the Department of Justice (DOJ) bringing an antitrust suit against Apple. The DOJ has been investigating Apple since 2019 over allegations that it abused it's market power to stifle competition. We dive into their anticompetitive practices. Moving onto financial news, we talk about Gabe Leydon's foray into Web3 with Limit Break – which has $200M in funding to build a blockchain game. Leydon was pioneer at Machine Zone with F2P games and it will be interesting to see what he does at in Web3 with Limit Break. (Gabe, if you're reading this, come onto our show!) We then cover the latest news from Snap – wherein they're laying off 20% of their staff and restructuring their business around community growth, revenue growth, and augmented reality. It's not surprising as layoffs have been happening across the industry. It still hurts to see though. Next we discuss Netflix's ad tier – which will include limited targeting and no third-party measurement. It sounds rather opaque, to say the least. Finally, we wrap up with the news that Sony is acquiring Savage Game Studios, which has no commercial products yet, and discuss the larger strategy Sony seems to be executing. SOURCES & MORE: https://upptic.com/ftc-lawsuit-questionable-advertising-products-and-layoffs-app-talk-with-upptic/
In today's podcast we cover four crucial cyber and technology topics, including: 1.Montenegro under cyber-attack, calls NATO for support 2.Italian critical infrastructure appears to be under attack 3.U.S. Federal Trade Commission sues data firm over location data 4.UK proposing new legal requirement for telecom providers I'd love feedback, feel free to send your comments and feedback to | cyberandtechwithmike@gmail.com
Sorveglianza: notizia sbalorditiva.Azienda sotto indagini perche' sa troppo bene tutto di tutti.FTC avvia una indagine che sarebbe bello vedere fare anche all'antitrust italiano. E potrebbe essere gia' sul pezzo, se ricordate un episodio di qualche tempo fa.https://www.insicurezzadigitale.com/ci-sono-aziende-che-possono-ottenere-geolocalizzazioni-accurate-di-qualsiasi-smartphone-il-caso-kochava/
Picture of the Week. LastPass Breached. The US Federal Trade Commission filed a lawsuit against data broker Kochava. The US Federal Communications Commission launched an investigation into mobile carriers' geolocation data practices. California, here I come! A conversation with a Ransomware Attacker. DuckDuckGo's Privacy-Enhanced eMail Forwarding. Another IoT mess care of "Hikvision" SpinRite. Closing The Loop. Wacky Data Exfiltration. We invite you to read our show notes at https://www.grc.com/sn/SN-886-Notes.pdf Hosts: Steve Gibson and Leo Laporte Sponsors: Secureworks.com/twit grammarly.com/securitynow
Picture of the Week. LastPass Breached. The US Federal Trade Commission filed a lawsuit against data broker Kochava. The US Federal Communications Commission launched an investigation into mobile carriers' geolocation data practices. California, here I come! A conversation with a Ransomware Attacker. DuckDuckGo's Privacy-Enhanced eMail Forwarding. Another IoT mess care of "Hikvision" SpinRite. Closing The Loop. Wacky Data Exfiltration. We invite you to read our show notes at https://www.grc.com/sn/SN-886-Notes.pdf Hosts: Steve Gibson and Leo Laporte Sponsors: Secureworks.com/twit grammarly.com/securitynow
Picture of the Week. LastPass Breached. The US Federal Trade Commission filed a lawsuit against data broker Kochava. The US Federal Communications Commission launched an investigation into mobile carriers' geolocation data practices. California, here I come! A conversation with a Ransomware Attacker. DuckDuckGo's Privacy-Enhanced eMail Forwarding. Another IoT mess care of "Hikvision" SpinRite. Closing The Loop. Wacky Data Exfiltration. We invite you to read our show notes at https://www.grc.com/sn/SN-886-Notes.pdf Hosts: Steve Gibson and Leo Laporte Sponsors: Secureworks.com/twit grammarly.com/securitynow
Picture of the Week. LastPass Breached. The US Federal Trade Commission filed a lawsuit against data broker Kochava. The US Federal Communications Commission launched an investigation into mobile carriers' geolocation data practices. California, here I come! A conversation with a Ransomware Attacker. DuckDuckGo's Privacy-Enhanced eMail Forwarding. Another IoT mess care of "Hikvision" SpinRite. Closing The Loop. Wacky Data Exfiltration. We invite you to read our show notes at https://www.grc.com/sn/SN-886-Notes.pdf Hosts: Steve Gibson and Leo Laporte Sponsors: Secureworks.com/twit grammarly.com/securitynow
Picture of the Week. LastPass Breached. The US Federal Trade Commission filed a lawsuit against data broker Kochava. The US Federal Communications Commission launched an investigation into mobile carriers' geolocation data practices. California, here I come! A conversation with a Ransomware Attacker. DuckDuckGo's Privacy-Enhanced eMail Forwarding. Another IoT mess care of "Hikvision" SpinRite. Closing The Loop. Wacky Data Exfiltration. We invite you to read our show notes at https://www.grc.com/sn/SN-886-Notes.pdf Hosts: Steve Gibson and Leo Laporte Sponsors: Secureworks.com/twit grammarly.com/securitynow
Picture of the Week. LastPass Breached. The US Federal Trade Commission filed a lawsuit against data broker Kochava. The US Federal Communications Commission launched an investigation into mobile carriers' geolocation data practices. California, here I come! A conversation with a Ransomware Attacker. DuckDuckGo's Privacy-Enhanced eMail Forwarding. Another IoT mess care of "Hikvision" SpinRite. Closing The Loop. Wacky Data Exfiltration. We invite you to read our show notes at https://www.grc.com/sn/SN-886-Notes.pdf Hosts: Steve Gibson and Leo Laporte Sponsors: Secureworks.com/twit grammarly.com/securitynow
Picture of the Week. LastPass Breached. The US Federal Trade Commission filed a lawsuit against data broker Kochava. The US Federal Communications Commission launched an investigation into mobile carriers' geolocation data practices. California, here I come! A conversation with a Ransomware Attacker. DuckDuckGo's Privacy-Enhanced eMail Forwarding. Another IoT mess care of "Hikvision" SpinRite. Closing The Loop. Wacky Data Exfiltration. We invite you to read our show notes at https://www.grc.com/sn/SN-886-Notes.pdf Hosts: Steve Gibson and Leo Laporte Sponsors: Secureworks.com/twit grammarly.com/securitynow
Picture of the Week. LastPass Breached. The US Federal Trade Commission filed a lawsuit against data broker Kochava. The US Federal Communications Commission launched an investigation into mobile carriers' geolocation data practices. California, here I come! A conversation with a Ransomware Attacker. DuckDuckGo's Privacy-Enhanced eMail Forwarding. Another IoT mess care of "Hikvision" SpinRite. Closing The Loop. Wacky Data Exfiltration. We invite you to read our show notes at https://www.grc.com/sn/SN-886-Notes.pdf Hosts: Steve Gibson and Leo Laporte Sponsors: Secureworks.com/twit grammarly.com/securitynow
Elon Musk’s attorneys subpoenaed Twitter whistleblower Mudge, the Federal Trade Commission filed the expected lawsuit against major data broker Kochava, and AMD announced details for the first wave of Ryzen 7000 CPUs. MP3 Please SUBSCRIBE HERE. You can get an ad-free feed of Daily Tech Headlines for $3 a month here. A special thanks toContinue reading "Elon Musk’s attorneys subpoenaed Twitter whistleblower Mudge – DTH"
Today, Kayla talks about the comments made by Jerome Powell at the Jackson Hole and how the FTC is suing Kochava, a data broker company for selling consumer information. Topics discussed: Jerome Powell at the Jackson Hole FTC is suing Kochava Links mentioned in this episode: https://invstr.com/powells-powerful-words/ https://invstr.com/ftc-sues-idaho-company/ https://invstr.com/market-recap-august-30th/
TikTok reportedly records every one of your keystrokes So security researcher Felix Krause says TikTok is running JavaScript on other sites you visit in the iOS browser, and collecting your credit card information and keystrokes. And a TikTok spokesperson acknowledged the existence of the script, but said the Chinese based subsidiary of Bytedance only uses it for debugging, troubleshooting and performance monitoring … performance monitoring, like monitoring your performance, I suppose. We're supposed to believe that TikTok is the only company that isn't doing everything it can to find ways to collect data on the low. Ok. The Federal Trade Commission released an Advanced Notice of Proposed Rulemaking this week seeking public comment on how it should regulate commercial data collection practices. Biden is being secretive about how the Trump-era visa data collection policy works In 2019 the Trump administration began implementing a new policy requiring all visa applicants to submit their social media profiles to the State Department. When President Biden took office, he announced he'd review the policy. Many privacy advocates hoped the president would end the practice. But, instead, the administration is being cagey about releasing what its review of the policy revealed. The administration actually refused to release the information as part of a Freedom of Information Act lawsuit the Knight Foundation filed against the administration back in April. Immigration advocates sue Lexis Nexis for selling immigration data to ICE Immigration advocates sued Lexis-Nexis last week for selling non-public immigration information to law enforcement officials, such as correctional bookings, vehicle collision records, and license plate reader data. Apparently, Lexis also has a $22 million contract with ICE. Representatives Jerrold Nadler & Bennie Thompson responded in a letter to ICE and six other agencies including the DOJ, Homeland, Customs, ICE, and the Bureau of Alcohol, Tobacco & Firearms, requesting information about how these agencies work with companies like Lexis Nexis to obtain non-public personal data. FTC may sue adtech companies that can track women seeking abortions The Washington Post reports that the Federal Trade Commission is planning to sue a company called Kochava that allows its institutional customers to license health data. That data would also include information about women seeking abortions. It's not clear, however, whether the FTC has the expertise on staff or the budget to bring the lawsuit. Kochava has reportedly changed its data collection practices but you can never be too careful these days. ‘Bossware' is out of control The New York Times reported on the use of so-called bossware by employers who want to keep closer and closer tabs on their employees. It's truly a dystopian nightmare, with companies like Amazon, UPS, Kroger tracking things like bathroom breaks and idle time. The Times reports that 8 of the 10 largest employers in the U.S. use some kind of tracking or monitoring to keep a watchful eye on their employees. If workers pause too long, don't accumulate enough points, or aren't at their workstations, folks are losing pay and even jobs. And we're not just talking about factory workers. Firms like UnitedHealthcare reportedly dock therapists for time spent discussing clients with colleagues. What are your experiences with bossware? You can reach us at techpolicypodcast.org. Click the mic on the lower-right corner of your screen. We won't sell your data to anyone. Social media companies prepare for midterm election chaos As social media companies come under scrutiny ahead of the midterm elections, which are less than 90 days away, TikTok has come under increasing scrutiny as its popularity has skyrocketed since 2018. The company bans paid political ads, but influencers can still get perks, like event invites and other benefits for supporting political candidates, and a TikTok spokesperson told the Verge that TikTok's ban of paid political ads doesn't cover these types of non-cash arrangements. That's it for this week. You can find links to all of these stories in the show notes. Stay safe, stay informed, have a great weekend. Ciao.
Kochava CEO Charles Manning describes the omni-channel and fraud prevention enhancements to the company's core attribution product. For more information about our expert, Eric Seufert: https://www.marketecture.tv/authors/eric-seufert The full version of this episode is available at https://www.marketecture.tv/programs/kochava-charles-manning . Visit https://www.Marketecture.tv (Marketecture.tv) to join our community and get access to full-length in-depth interviews. Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors. Copyright (C) 2022 Marketecture Media, Inc.
In this episode, we interview Vivian Watt, a product manager at Kochava who has been working intensely with teams to prepare for SKAdNetwork and the forthcoming changes with iOS 14. Visit https://www.kochava.com/skadnetwork-solutions/ to learn more about what you need to do to be prepared.
Widely considered one of the true geniuses in the mobile industry...just to name one of the industries he does business in...Charles Manning, CEO of Kochava joins Ariel and Louis to discuss a wide range of topics. From the expected Talking Nerdy about the upcoming IDFA deprecation and public speaking advice, to the unexpected personal adventures and endeavors such as the story of how Kochava chose Sandpoint, ID for their location, how it is working in the same company with his wife, living in and traveling all over the world, and of course what time-to-relax beverages does he partake in when needed. Grab your favorite beverage, and sit back and enjoy a wide ranging conversation with one of mobile tech's brightest minds.
Steve has spent a lot of time in his career around sales and sales leadership. In this episode, he shares a ton with us including: The hard part of being an extrovert during the COVID epidemic Surviving sales in a crisis situation Cutting costs during a pandemic Communication during crisis moments. Best tip for coaching a sales rep. Which is better, letting go of the bottom 10% or lower salaries by 10% Adjusting from supporting field sales to selling during in a pandemic Time to research new tools. Forecasting in a pandemic Online Demo Best Practices on Zoom
How to use #hastags on LinkedIn, "The gift for gab" really means knowing when to shut up Why your next sales job will be related to your ability to have a social network on LinkedIn The riches are the niches How to challenge your sales rep in their space to help drive success The future of sales engagement in the SDR and AE Industrial Complex Getting things done is more important than rainbow strategies
Taz in conversation with Elsa and Kochava on their experiences being queer, Jewish and much more. Video mentioned on religious discrimination bill is here.
Featuring: Skoda announces in-car voice assistant Laura, Philadelphia bans stores that don't accept cash, Kochava teams with CubeIQ, GOAT let's you try on exclusive sneakers in AR, Olo powering restaurant orders from Google search and maps, Amazon to roll-out hand recognition payment at Whole Foods.
Kochava Lilit is a queer and disability rights activist who absolutely loves being autistic, ADHD, and Jewish. Their culture and heritage is an inextricable part of their activism and identity. Kochava has performed at the Melbourne […] http://media.rawvoice.com/joy_archives/p/joy.org.au/transgenderwarriors/wp-content/uploads/sites/435/2019/09/106-Kochava-Lilit-Podcast.mp3 Podcast: Play in new window | Download (Duration: 59:32 — 76.8MB) Subscribe or Follow Us: Android | Google Podcasts | RSS The post Transgender Warriors Local Hero Edition: Kochava Lilit appeared first on Transgender Warriors.
This week’s special guest is Charles Manning from Kochava. Charles is the founder and CEO of Kochava, a mobile attribution analytics platform serving tier-one advertisers worldwide. Prior to founding Kochava, he founded PLAYXPERT (a gaming technology platform) and licensed the technology to Razer. Together, we discuss Kochava’s story on becoming a bootstrapped, profitable company and why Charles decided tobootstrap while outside VC funding was available. He also shares his insights on the recent shake-up in mobile measurement landscape and lastly, his future outlook on bringing ad-tech into blockchain and why putting media buying and selling on blockchain makes sense.
Austin Moothart - LinkedIn (https://www.linkedin.com/in/austin-moothart/) - Corda Certification Badge #1 (https://www.youracclaim.com/badges/aef4efb4-d1b2-4e93-b835-495deaebac0a/linked_in) Charles Manning - LinkedIn (https://www.linkedin.com/in/charlesfmanning/) Links: Tupperware (https://www.tupperware.com/) r3.com/corda-training (r3.com/corda-training) r3.com/corda-certification (r3.com/corda-certification) Corda Training Udemy (https://www.udemy.com/corda-development/) Kochava (https://www.kochava.com/) XCHNG (https://www.xchng.io/) Daily Rolling Chain (DRC) (https://www.xchng.io/wp-content/uploads/2018/04/XCHNGWhitePaper.V8B.pdf) (Page 17 of whitepaper) Shownotes: 00:00 - 07:20 Austin Moothart on Nodes 07:20 - 36:24 Charles Manning on Kochava and XCHNG Host: Catherine Rutter - LinkedIn (https://www.linkedin.com/in/catherinemrutter/) - Twitter (https://twitter.com/breadandrutter) music by bensound.com Special Guest: Austin Moothart.
Go to https://LinkedIn.com/hack to redeem a free $100 LinkedIn ad credit. Charles Manning is the founder and CEO of Kochava, a technology company integrated into more than 3,500 networks and publishers and is trusted by the biggest companies in mobile gaming, news and media, and consumer goods. Back in 2007, he founded PLAYXPERT which started as a gaming technology platform. After licensing the PLAYXPERT technology to Razer, Charles built a team that focused its time on building engagement platforms for entrepreneurs and agencies. For nearly 20 years Charles has been creating technology and building companies around them. He began his career at Oracle, and later held executive and C-Level positions at M-Code, Managed Objects, and PLAYXPERT. In this conversation we discuss: What it's like to start a side hustle before side hustles were a thing Why Charles 'felt behind' when starting his first company (and how he overcame this feeling) The marketing and business strategy behind xChng.io (and how it is paying off) Now, let's hack ... Charles Manning.
Kochava is an advertising measurement and analytics platform that was created six years ago that helps advertising agencies get a better picture of where their best advertising ROIs are coming from, and has clients that include NBC, CBS, Disney, various gaming brands, and more. Over the next year, Kochava plans to launch XCHNG, an advertising platform and open-source market for the digital advertising ecosystem, built with a blockchain framework. Use of the blockchain will help solve the current problem of the splintered supply chain, which will increase efficiency and ROI for advertisers. A token sale will be starting shortly, with tokens being used to provide an incentive to for users to hold a stake in the platform, as well as to buy and sell advertising content. In order to keep in compliance with ever-changing regulations, the coin will be done as SAFT and will be fully AML/KYC complaint. The platform is set to go live at the end of 2018/beginning of 2019, but those who monetize ads can sign up for the On XCHNG Program, which will allow for their inventory to be integrated with the platform as early as June/July 2018. Kochava and XCHNG will be at the Bitcoin, Ethereum, and Blockchain Superconference in Dallas, Texas February 16-18. For more information, visit www.xchng.io.
Charles Manning, Founder and CEO of Kochava, explains their innovative blockchain-based framework XCHNG and its far-reaching benefits for buyers and sellers of media.