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Daniel Mahncke and Shawn O'Malley break down Nike (ticker: NKE), the global leader in athletic footwear and apparel. With a legacy built on innovation, iconic athlete endorsements, and a brand that resonates across generations, Nike has long been a dominant force in the sportswear industry. But after years of consistent success, the company is now navigating through one of its toughest stretches in decades, facing slowing sales, margin pressure, and growing competition from younger, more trendy brands. In this episode, you'll learn why Nike's once-flawless growth story has recently hit turbulence, how its shift toward direct-to-consumer impacted its wholesale relationships, what the brand is doing to win back market share and reignite innovation, why CEO Elliott Hill is refocusing the company on core sports categories, and whether this could be the reset Nike needs to stage a long-term comeback — plus a whole lot more. Prefer to watch? Click here to watch this episode on YouTube. IN THIS EPISODE, YOU'LL LEARN 00:00 - Intro 01:48 - How Nike went from a small retail store to the biggest brand in sportswear. 12:13 - How Nike's business is structured. 21:46 - Why Nike's management decisions caused today's challenges. 25:46 - How the new competitive landscape looks. 31:55 - Whether Nike still has a moat. 37:47 - Why Nike lost the edge on innovation. 38:55 - What Nike's new CEO is doing to turn the ship around. 46:11 - How do Nike's most recent results look. 50:39 - How to think about Nike's intrinsic value. 57:08 - Whether Shawn & Daniel add NKE to The Intrinsic Value Portfolio. And much, much more! *Disclaimer: Slight timestamp discrepancies may occur due to podcast platform differences. BOOKS AND RESOURCES Get smarter about valuing businesses in just a few minutes each week through our newsletter, The Intrinsic Value Newsletter. The World Cup 2014 Nike Commercial. Nike: From Humble Beginnings to Global Domination — We Study Billionaires podcast. Daniel Mahncke's last Pitch on Moncler. Phil Knight's Shoe Dog. Check out our previous Intrinsic Value breakdowns: AutoZone, Alphabet, Ulta, John Deere, and Madison Square Garden Sports. Check out the books mentioned in the podcast here. Enjoy ad-free episodes when you subscribe to our Premium Feed. NEW TO THE SHOW? Follow our official social media accounts: X (Twitter) | LinkedIn | Instagram | Facebook | TikTok. Browse through all our episodes (complete with transcripts) here. Try Shawn's favorite tool for picking stock winners and managing our portfolios: TIP Finance. Enjoy exclusive perks from our favorite Apps and Services. Learn how to better start, manage, and grow your business with the best business podcasts. SPONSORS Support our free podcast by supporting our sponsors: CFI Education TurboTax Airbnb Connect with Shawn: Twitter | LinkedIn | Email Connect with Daniel: Twitter | LinkedIn | Email HELP US OUT! Help us reach new listeners by leaving us a rating and review on Spotify! It takes less than 30 seconds and really helps our show grow, which allows us to bring on even better guests for you all! Thank you – we really appreciate it! Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://theinvestorspodcastnetwork.supportingcast.fm
Click Here to Get All Podcast Show Notes!What if your entire audience disappeared overnight? In this episode, Sharran shares why relying on social media is a risky game and why community is the ultimate asset. He reveals how legendary brands like Harley-Davidson, Nike, and Marvel have built powerful communities and how you can do the same. Learn how to create true fans, make people feel valued, and structure smaller, engaged groups that grow organically. Whether you're just starting or want to strengthen your network, this episode will give you a proven blueprint for building a community that lasts.Stop chasing views and start building a loyal community! Tune in to learn six proven strategies for building a thriving, engaged, and profitable community that will stay with you no matter what happens.“At the end of the day, it is not about going viral. The world has changed. Yes, going viral is great, but the world has changed. It's about building a table where you and your people can sit together–people who support you, cheer for you, and grow with you.”- Sharran SrivatsaaTimestamps:01:27 - The danger of relying on social media for your audience03:06 - How Harley-Davidson created an iconic community04:16 - The power of 1,000 true fans 04:30 - How Nike turned customers into a movement07:06 - Why making people feel special is the ultimate strategy08:34 - Building smaller, more engaged groups for a lasting connection10:07 - How to let your community help grow itselfResources:- Join the Future Proof Community - https://futureproofsecrets.com/- The Real Brokerage - https://www.joinreal.com/- Top Agent Power Pack - https://sharran.activehosted.com/f/121- The 5am Club - https://sharran.com/5amclub/- Join the 10K Wisdom Private Partner Podcast, now available to you for free - https://www.highlandprime.com/optin-10k-wisdom- The Job of a CEO - https://www.highlandprime.com/download-job-of-ceo- Join Sharran's VIP Community - https://sharran.com/vip/- ARC Multifamily Real Estate Investing - https://arcmf.com/-
"Running is for everyone and that's so important for me as a person. One of the coolest things about the marathon is you could be running on the same course as people breaking world records. You have trained differently but you have put so much of yourself into it. You're not running a marathon alone – your spouse, children, co-workers or friends know that you've been training really hard and given up a lot to make it to the start line, push through the marathon and get to the finish. That's truly really important to me...Finding running looks different for everyone." In less than four years of marathoning, Gabi Rooker has been a rising star for the U.S. Last year, she was the fourth American at the 2023 Chicago Marathon with an impressive 2:24:35 personal best. She went on to finish 19th at the U.S. Olympic Trials. With a background in competitive gymnastics, Gabi has taken to the roads super well since her marathon debut in 2021. She spent time elevating her training as part of the Dreamweaver program, which was a program created by Nike to support female athletes aiming for the Olympic Trials qualifying time of 2:37 – .all while balancing her career as a physician assistant in Minneapolis. The performance in Chicago was so good that she signed a pro contract with Nike ahead of the Olympic Trials. In this episode, we unpack her race in Orlando but also how she's adjusted to a part-time role as a physician's assistant and being a professional runner. She shares a bit about her training and preparation heading into Chicago and what part of her story has resonated with the masses. Time Stamps: 3:10 - How her current marathon build compares to previous builds. 4:13 - How her life changed after her breakout race at the 2023 Chicago Marathon. 6:30 - Switching to part-time work, finding an agent, signing with Nike. 9:27 - Her progression from her marathon debut in 2021. 11:25 - How Nike's Project Dreamweaver aided her improvement. 15:29 - Her training camp in Texas prior to the 2024 Olympic Trials. 20:57 - What her race plan + expectations were heading into the Trials. 23:13 - The support she experienced while racing at the Trials. 26:13 - Biggest takeaways from the Trials. 28:22 - How being a former gymnast has helped her running career. 31:17 - Training professionally in Minnesota. 33:30 - Her race plan heading into the 2024 Chicago Marathon. 35:13 - Goals for Chicago. 36:24 - Parting messages to those who hope to follow in her footsteps. 37:41 - Being inducted into UW La Crosse's Hall of Fame. SUPPORT OUR SPONSORS LEVER MOVEMENT: Elevate your running with the LEVER system, just like Olympian Eilish McColgan. Reduce impact on your joints, boost your training volume, and recover faster with this portable, easy-to-use treadmill system. Save 20% with code CITIUS20 at LEVERMOVEMENT.COM. OLIPOP: For the past year, we've redefined Olipop as more than just a healthy drink known for its gut microbiome with a low sugar content and a much better alternative to regular soda. You know there are more than 16 flavors, including classic root beer, cherry cola, and lemon-lime. You know it as The Runner's Soda. Get 25% off your orders by using code CITIUS25 at drinkolipop.com. HOW TO SUPPORT THE PODCAST
How Nike broke up Adidas and Germany? The Germany national football team represents Germany in men's international football and played its first match in 1908. The team is governed by the German Football Association, founded in 1900.
Time Stamps:(1:02) - Introduction to Gemo and his early career at streetwear brands and then Nike(4:33) - Gemo's career at Nike, his proudest accomplishments, and Nike's creative design process(7:54) - Gemo's experience working on special projects for Jordan brand(11:51) - How Nike has changed over the last fifteen years, their current challenges, and the evolution of Jordan brand(17:03) - What we can learn from decisions made at brands like New Balance, ASICS, and Hoka(19:02) - How brands like Reebok, Li-Ning, and Anta compete for athletes(24:21) - Gemo starting HAO Studios and working with Travis Scott, Ivy Park, and Jimmy Butler(29:52) - Gemo's own apparel brand Volley Club and his love for the Chicago Bulls(33:59) - How the resale market has impacted the broader sneaker world over the last few decades(40:34) - Underserved female customers in the sneaker market and the rise of non-traditional sneakers(45:38) - Closing thoughts from Gemo and where to find HAO Studios Find Gemo and HAO Studios:On their website = https://www.haostudios.net/On LinkedIn = https://www.linkedin.com/in/gemo-wong/On Twitter = https://twitter.com/GemoWong Find Neustreet:On our website = https://neustreet.com/On Twitter = https://twitter.com/realneustreetOn Instagram = https://www.instagram.com/realneustreetOn TikTok = https://www.tiktok.com/@neustreet
In today's episode, I'm joined by Kakul Srivastava, CEO of Splice. We discuss the untapped potential of the music production market, how music shapes our lives, and the need for more accessibility in music. We also discuss the potential of AI in creative tools, Splice's future, and more:[00:04:56] Music's overlooked and underserved market[00:06:43] A tale of two cities[00:12:29] The digital music producer market[00:21:26] The right balance with AI[00:29:56] Leading with empathy[00:33:12] Hard decisions made at Splice[00:41:05] Splice and the billion-dollar exit[00:46:39] How Nike inspires SpliceThis episode is sponsored by DICE. Learn more about why artists, venues, and promoters love to partner with DICE for their ticketing needs. Visit dice.fmEnjoy this podcast? Rate and review the podcast here! ratethispodcast.com/trapitalTrapital is home for the business of music, media and culture. Learn more by readingTrapital's free memo.
Tanya Hvizdak, Vice President of Global Women's Sports Marketing at Nike, joins Meg Linehan on Full Time to dive into all of Nike's on-the-ground commitments at the Women's World Cup in Australia and New Zealand.Learn about Nike's base camps: How Nike is helping with athlete's recovery, entertainment and experience.You can follow all our 2023 World Cup coverage here: https://theathletic.com/football/womens-world-cup-soccer/ Hosted on Acast. See acast.com/privacy for more information.
Tanya Hvizdak, Vice President of Global Women's Sports Marketing at Nike, joins Meg Linehan on Full Time to dive into all of Nike's on-the-ground commitments at the Women's World Cup in Australia and New Zealand. Learn about Nike's base camps: How Nike is helping with athlete's recovery, entertainment and experience. You can follow all our 2023 World Cup coverage here: https://theathletic.com/football/womens-world-cup-soccer/ Learn more about your ad choices. Visit megaphone.fm/adchoices
“No lever influences people more consistently than culture.”Marcus Collins is the author behind a new book that I'm absolutely obsessed with, called For the Culture, and he's also the Chief Strategy Officer at Wieden+Kennedy, a global advertising agency best known for their work with mega brands like Nike and Budweiser.We're digging into all things culture today - starting with the premise of understanding culture and its influence on marketing, shared beliefs, the “identity marks” of branding, and how consumption becomes a proxy for culture.This conversation is SO good and I can't wait for you to tune in.00:02:29 Culture is a powerful connection.00:10:21 Culture is the cheat code.00:13:59 Find connection through identity.00:20:23 Believers, not fans.00:24:59 Believe, then sell.00:30:25 Spread the culture gospel.00:31:36 Digital transformation is possible.In This Episode:How Budweisier cemented themselves as a cultural product through their marketing communications and commercialsPatagonia's conviction and beliefs that have led to their ultimate success, plus, hear about one of their infamous Black Friday campaignsWhy our purchase of branded products tells the world who we are and translates to finding community How Nike put a stake in the ground around a cultural moment, causing a 6 billion dollar market increase for their brand after it happened (!)Marcus breaks down a beautiful and simple framework - get ready to write this down and iterate on itThe tremendous amount of empathy and curiosity that are required to “find your people”Resources & LinksWhat inspires website visitors to invest in your mission? Are you providing donors with a desirable online journey that keeps them coming back? Join my virtual session at the DonorPerfect Community Conference. I'll see you on June 6th and 7th! Applications for my Monthly Giving Mastermind program are now open. If you have been wanting to start a monthly giving program but haven't had the time or the team to make it happen, this is for you. We start in July, so apply now!Connect with Marcus on his website and on all the social media platforms at @marctothec. Be sure to check out his new book, For the Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be. You can also learn more about his agency, Wieden+Kennedy.Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you. Let's Connect! Send a DM on Instagram or LinkedIn and let us know what you think of the show! Head to YouTube for helpful digital marketing how-to videos and podcast teasers Want to book Dana as a speaker for your event? Click here!
This week we look at horror in advertising.We'll talk about why the Red Cross produced a horror commercial for blood donations. How Nike had a horror commercial yanked off the air. And a water company that actually cast its product as the villain in a 45-minute horror film. Hosted on Acast. See acast.com/privacy for more information.
On this episode, we talked about: Understanding where I come from Knowledge truly is power Infuse self-worth and love Thinking outside of the box Growth is never linear We attract who we are Finding more opportunities to grow Being my best at delivering service to others How Nike yoga was launched Growth happens in the unfamiliar It is okay to say I need help Trusting our own self Diving into a world of service Show up and do the work You deserve the best of the best "I'm so grateful for the pain, I'm so grateful for the challenges, I'm so grateful for the lessons because that made me feel like I deserve more things" "Allowing time to grow us, knowing that we have to go through the labels and the layers and each one needs the other one to become what it is and what's supposed to be" "The first thing is to know yourself and the first step to really knowing yourself is getting quiet to really hear what you need" About Branden: In 2002, Branden Collinsworth was broke, homeless, and a high school dropout. Destined for either prison or death, Branden instead made the decisive decision to change his life and also his heart. After creating Real Results Fitness, an award-winning chain of high-performance gyms in Las Vegas, becoming an internationally renowned performance coach, and receiving his Master's in positive psychology from UPenn, Branden walked away from it all. From 2016-2020, Branden lived in Peru, Bali, Thailand, and India, where he dove deep into the study of yoga, indigenous plant medicine, Osteo-Thai massage, and Muay Thai kickboxing. Inspired by his travels, Branden became fiercely passionate about humanitarian work and giving back to the places that gave him so much. In 2016 he launched Warrior Retreats: An 16-day physical and spiritual rite of passage for leaders in Peru. He also works as the global director for The Tropical Pathology and Infectious Disease Association, a humanitarian nonprofit based in Peru that helps minority students get into medical school. In 2018 he was chosen by the Indian government as the US ambassador of yoga, spending ten days in Kerala, India, learning about yoga and its origins. In 2019 Branden collaborated with Nike to launch Nike Yoga - Nike's first yoga-inspired performance apparel. He also co-created the first comprehensive yoga program on the Nike Training Club app. In 2020 he became one of the Founding Experts for Mined. The first digital emotional platform that is rooted in amplifying emotional wellbeing and human pathos. He currently lives on the island of Oahu, where he is finishing his first book: Embodied Love - A 30-day Journey of Self Love You can support and follow Branden at: https://brandencollinsworth.doyoumined.com/ @brandencollinsworth Let's connect over on Instagram: @Johnny.Elsasser
Topics Discussed and Key Points:● Launching Gap in Japan in 1994● Growing a retail brand in the pre-eCommerce economy of Japan● Recruiting the first management team for Gap in Japan● How Levis became an iconic global brand● Building loyalty around an athletic brand in Japan● Why Jeff's involvement in Nike's first campaign in Japan went global● How Nike does retail differently from the rest● Restructuring Sephora in Japan and reversing declining year-on-year comp store sales in under six months Episode Summary:Today on The Negotiation, we speak with Jeff Daggett, Founder and CEO of Aisonne, a brand and retail development & management company offering brand, retail, hospitality, and licensing management services and representation in Japan and the United States.Since 2002, Aisonne has assisted a number of big-name retail brands such as Apple, Columbia Sportswear, Nordstrom, Shinjuku Takano, and NBC Universal.Jeff's background includes over three decades of experience at leading global companies in the Asia-Pacific, specifically in investment banking, real estate, retail operations, merchandising, marketing, and general management.Listen in as Jeff reflects on his 30-year career in the retail business development world in Japan, beginning with an opportunity to launch Gap in Tokyo in the Summer of 1994. He speaks specifically about the challenges of localizing and growing an established foreign brand decades before the dramatic rise of eCommerce.Asked how differently such an experience would be if he were to launch in today's market, Jeff refers to the quote: “There are no overstored markets, only under-merchandised ones.” In other words, successfully establishing a brand in any foreign market largely comes down to telling a compelling story, particularly via visual merchandising, around one's product.Jeff gives a few examples from his career to illustrate the power of “compelling merchandise, attractively presented”. He highlights his work on Nike's first-ever campaign in Japan, which was so successful that elements of the campaign were adapted by other brands on a global scale. Key Quotes:“For anyone who works in retail, the store is company headquarters, and company headquarters is the back office.” “A lot of folks will tell you that you have to change what you do to succeed in Japan, and this is true. But you can't lose the essence of what you are.” “There are no overstored markets, only under-merchandised ones.”
Sneaker History Podcast - Sneakers, Sneaker Culture and the Business of Footwear
Rohit Malhotra, Robbie Falchi, and Nick Engvall discuss How Nike and LeBron James Are Beating Air Jordans At The Retro Game. Join our Discord Community: https://discord.gg/xJFyWmWgza Support the Pod: https://patreon.com/sneakerhistory Subscribe on Twitch: https://twitch.com/sneakerhistory Check out our new shows: Exhaust Notes: https://exhaustnotes.fm Crown and Stitch: https://crownandstitch.com —–––– EXCLUSIVE DEALS FOR YOU FROM OUR PARTNERS —–––– 10% Off Sneaker Throne Display Cases Use code HISTORY for 10% off all orders: https://bit.ly/snkrthrne 10% Off Kicks with Vee Hot Sauce Use Code SNEAKERHISTORY10 for 10% off your order: https://kickswithveehots.com/ 10% Off at PROSPECT Use code HISTORY10 for 10% Off All Orders: http://bit.ly/shpdcst [Links contain affiliate links, we may receive a small commission if you make a purchase after clicking a link. A great way to support the pod!] —––––—––––—––––—––––—––––—––––—––––—–––– Our podcast is proudly... Livestreamed with StreamYard: https://streamyard.com?pal=6514386237915136 Recorded on Riverside: http://www.riverside.fm/?via=sneakerhistory Distributed By Captivate: https://bit.ly/3j2muPb Follow The Hosts: Robbie - https://instagram.com/rahbee702 Mike - https://instagram.com/madwatcher789 Rohit - https://instagram.com/rohitm13 Nick - https://instagram.com/nickengvall Livestream Team: Greg - https://www.instagram.com/gregatronx/ Dalton - https://www.instagram.com/sneaker_saiyan/ AJ - https://www.instagram.com/gooberdeluxe Disclaimer: The views and opinions expressed in this program are those of the speakers and do not necessarily reflect the views or positions of any entities they represent.
Selam Fularsızlar. Futbol ekonomisine odaklı son bölümdeyiz ve bugün de tema mülkiyet. Türk Telekom özelleştirmesiyle giriş yapıp, Man Utd'ın akıl almaz satışına, İspanya'nın socios kültürüne, Arap sermayesine, sportswashing kavramına ve futbolun geleceğini sinyalleyen devasa yatırım fonlarına uzanıyoruz.Bundan sonra biraz ara vereceğiz 1-2 gündem bölümüyle, sonra da Kaan Kuralla yaptığım söyleşiyle serimize geri döneceğiz ve tabii ki konu NBA olacak. Plan budur. Tüm notlar ve kaynaklar aşağıda, sevgiler.Duyuru: Safsatalar Ansiklopedisi Kısaltılmış Edisyon çıktı! Hem kitapçılarda hem de e-kitap olarak blogda.Bölümler:(00:05) Kaldıraçlı soygun 1: Türk Telekom özelleştirmesi.(05:20) Kaldıraçlı soygun 2: Manchester United'ın satışı.(12:15) Almanlık gibisi yok: 50 artı 1 kuralı.(15:00) Red Bull'un vitrini olarak futbol.(17:50) Socios: Şirketleşmeye direnen milyarlık kulüpler.(20:15) Manchester City 1: Devrik başbakan devri.(22:20) Manchester City 2: Araplar ve gerçek küreselleşme.(24:45) Hitler'den Katar'a, sportswashing.(32:00) Taraftarlığın manası. (35:15) Patreon teşekkürleri. KaynaklarGerman football's 50+1 rule unproblematic says regulatorBayern Munich: Why Does The Bundesliga Look So Easy To Them?Why everyone hates RB Leipzig!Who owns Real Madrid?Private vs Public OwnershipHow Manchester City became the Disney of FootballHow One Industry Controls FootballThe Olympic Games (1936)Revealed: 6,500 migrant workers have died in Qatar since World Cup awardedHow Qatar ‘sports-washed' its global imageWHY rich regimes are ruining footballWho are Newcastle's Prospective New Owners?How Nike signed Liverpool FCWHY only idiots invest in football nowadaysSponsorlar:Bu podcast, TAKK ve Qumpara hakkında reklam içerir.Bizleri sıkıştırıldığımız kalıpların dışına davet eden, kişisel bakımımıza yeni bir soluk getiren TAKK'ı incelemek ve kontratsız, ön ödemesiz, iptal cezası olmayan aboneliğinizi başlatmak için tıklayın. 2 milyonu aşkın kullanıcısı ile alışverişçi dostu uygulama Qumpara'yı indirmek ve FULARSIZ15 kodu ile birçok markadan hediye çeki, akaryakıt puanları, dijital abonelik fırsatlarını yakalamanı sağlayacak 15 TL Qumpara'nın sahibi olmak için tıklayın.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On this episode Santos speaks on the current situation at footlocker and what Nike decreasing it's product supply means for the company. How Nike has become ubiquitous and what does the word even mean? Santos gives his solutions on how to fix Footlocker and discusses how the company even fell behind the times to begin with.Shop the Spring Collection men's and women's streetwear santos-threads.comFollow Santos on Social Media:Instagram: @santosthreadsshopTikTok: @santosthreadsshopYouTube: The Santos Says Podcast (Video Podcast)For all business inquiries and collaborations email: santosthreads@gmail.comSupport this podcast at — https://redcircle.com/the-santos-says-podcast/donations
This week on TBYS, Justin is joined by comedian Stevie Brown. The fellas discuss the feud between #DaBaby & his baby momma Danileigh. How Nike is threatening to end the partnership with #TravisScott. Also the fellas laugh over college times and Justin details how he got into a fraternity fight. Follow Justin Elliott on instagram/twitter instagram.com/justinuncut twitter.com/justinuncut Follow Think Before You Speak on instagram instagram.com/tbyspodcast Follow Stevie Brown on instagram/twitter instagram.com/S3Brown twitter.com/S3Brown
Welcome to Season 3, Episode 16! With Coach Turner & Kurtis at the helm, Coach Casey joins us from the road. We welcome Tony Dorado, National Manager for Nike High School Basketball. As Nike is the king of basketball Tony discusses...•The national high school basketball scene•Girls & women's basketball•The new hotbed for basketball talent•How Nike has secured 90% of the basketball market shareOf course, we discuss the NBA, NFL & NCAAF as well. And coach Turner is back with his program as the 2021-2022 season begins NOW!Recorded On 11.8..2021Released On 11.11.2021You can also view this episode on our YouTube Channel: Click HerePartnership opportunities available. View our advertising options by Clicking Here.Connect With Us:Instagram - @turneroneillpodcastFacebook - @turneroneillpodcastTwitter - @turnonpodcastWebsite - www.turnerandoneill.comEmail: turneroneillpodcast@gmail.comProducer: Kurtis CrossEngineer: DJ KrissyCo-Host: Coach Stephen TurnerCo-Host: Coach Casey O'NeillSupport the show (http://paypal.me/pools/c/8qJ2vvcrCe)
Welcome back to another great episode of the Dear BLK CEO Podcast. For those who are thinking through next steps in your family business, or even if your just starting to build up generational wealth for your family to take over in the future; this episode will be vital in your journey. Nike Anani is an entrepreneur and a consultant. She was rated as a top-100 Family Business Consultant globally. She's known especially for helping her clients bridge the gap between the senior and younger generations. With over 10 years as both a business founder and a NextGen, Nike is able to uniquely empathise with both generations and act as a connector. Nike is passionate about diversity, and celebrates the uniqueness in every individual, family and business. Dive into Nike's story and expertise as we learn more about building a sustainable legacy family business model. Building a Sustainable Legacy Family Business: [00:01 – 07:07] Opening Segment I welcome Nike Anani to the show Bio Nike gives some background to her story Lived in Lagos, Nigeria and UK A dad who ran the family business in Lagos How she took the path of economics Joining Deloitte A desire to have agency and ownership Transitioning to a mindset of legacy [07:08 – 24:39] Building a Sustainable Legacy Family Business The disparity family businesses face Lack of succession planning Lack of knowledge and estate transfer A need for collaboration How Nike filled the need in her country Nike's perspective on first generation entrepreneurs Seeing her dad without liquidity Many have assets but it needs balance with liquidity Nike's role in the family business structure The advantage of next gens to operate in non-executive roles Opportunities to play more strategic roles Second Gen comes with different needs than first Think about your investments Moving from Me to We What it's like navigating the emotional side of operating a family business “We are emotional beings who occasionally think” The importance of gaining self awareness Try to divorce the emotions from the logic There is value in using a coach Book your free consultation at: The Kas Company [24:40 – 42:02] The Responsibility of Legacy Nike talks about being an effective change coordinator It's time to adapt in a fast moving world Transformational business leave transformational legacies The impact you make is beyond just you Thoughts on ‘lifestyle entrepreneurship' vs. the responsibility ‘To each their own' Legacy has two components Time Space Legacies can be lived in our present time Entrepreneurs have a responsibility to make a lasting impact The world needs your mind to sustain success It's time for the world to learn from our culture Nike's words of wisdom for the Next Gen Be patient, it's a process Understand the perspectives of those around you Be selfless and protect the legacy Be intentional about social capital How to connect with Nike Lifetime to Legacy Coming soon Links below [42:03 – 44:12] Random Round Nike's recommendation to come on the podcast What is your best tip for doing business with your family? Empathy Favorite mistake when working with family? Not separating emotions from logic What industry or sector would you recommend for family businesses? Don't just pursue financial, pursue social impact Final words Tweetable Quotes: “I think the world needs to learn from our culture. We've imported so much, we need to export and teach.” - Nike Anani “You're moving from I, Me to We… You don't want individual rulership, you want collective leadership.” - Nike Anani “Businesses that are transformational leave transformational legacies… As an owner, the impact you're making is beyond you.” - Nike Anani Resources Mentioned: The Connected Generation Podcast Be sure to connect with Nike on Instagram and LinkedIn. Visit https://nikeanani.com/ for more award winning business strategies. LEAVE A RATING AND REVIEW on iTunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don't have to be anyone other than who you are to be a world-class CEO!
Have you ever wondered how certain people and companies achieve larger-than-life status? Well, today's guest has some theories about what legends are made of, with empirical evidence to back them up! Gair Maxwell has worked with some of the world's most dynamic organizations, including Apple, Caterpillar, NAPA, and Virginia Tech. He has also shared conference stages with some of the world's biggest business icons, such as Richard Branson and Gene Simmons, delivering 80 to 90 presentations every year with global representation from speaker bureaus in Canada and Mexico. A former broadcaster, Gair racked up over 10,000 interviews and more than 30,000 broadcasts in an award-winning radio and television career in his native country of Canada. Today, he is a global authority for helping organizations create iconic brands that attract legions of customers and top talent. In this episode, Gair and Sourdough bond over their mural love for Van Halen, and Gair shares some stories about the people, companies, and communities that he has encountered who were determined to change the rules and compete on their terms. You'll learn how they are creating raving fans, attracting top talent, enjoying substantial growth, and establishing themselves as what Gair defines as a Category of One. Fundamentally, Gair believes that you can't create a legend without a story. Deep down, you have to come to grips with your own story and truly live it! Tune in today for some poignant advice on how to do just that. Key Points From This Episode: Gair emphasizes the power of virtual technology like Zoom, LinkedIn, and YouTube. When Gair's love for Van Halen started and why he calls them the “soundtrack of his life.” The importance of communicating through feeling in a data-driven, KPI-obsessed society. How to live up to your potential by understanding that everyone has a story to tell. Gair reflects on his career journey and his lifelong fascination with all things ‘legendary'. Why he believes that a story either happens to you or you have to make one happen. The origin of legends and how to decode their enduring appeal to create great brands. Find out how Gair got into TV and radio broadcasting in Canada in the first place. His transition from broadcasting to business; creating a story grounded in emotional truth. Why your story has to be about more than “making a buck” if you want to build a legacy. Gair highlights the value of embracing the wisdom of uncertainty. Scott explains to Gair where his pseudonym, Sourdough, comes from. Setting yourself apart as an essential component of success; the enduring value of curiosity. Why the human qualities and characteristics of someone legendary are so subjective. The importance of embracing a growth mindset; be unafraid to experiment! How Gair believes mortality intersects with legacy; how do you want to be remembered? The role that golf has played in Gair's life and what it taught him, beyond the obvious. Learn about Gair's upcoming book, Big Little Legends, being released in November 2021. How the COVID-19 pandemic has only increased consumers' appetites for authenticity. Gair's advice for big businesses struggling with authenticity: ask yourself, who are you beyond your goods and services? How Nike and Starbucks stood the test of time by being more than sneakers and coffee. Why Gair believes it isn't metrics and logic that makes a business a success; it's art. The importance and opportunity of “putting a human face in the digital space.” Gair reiterates the value of curiosity; how are legends created, why does it matter, and what does it mean to you? For more info, visit:
Sekou Andrews is a spoken-word poet who may, at first, seem like an odd person to have on the show. You're going to have to trust me on this. Creativity is an important part of playing hard, and it's my goal to expose you to many different avenues of expressing that creativity. Sekou has incredible insights. We talk about what it's like to speak in front of Oprah Winfrey, Maya Angelou, and Barack Obama at the same time, and how it feels to get nominated for a Grammy for spoken-word poetry. He offers a different perspective on creativity that you're going to find benefit from, regardless of whether or not you consider yourself creative. In This Conversation We Cover: [03:45] What Sekou learned from his parents [11:59] How he discovered spoken-word poetry [15:52] How Nike put Sekou on the map [19:58] The importance of clarifying your vision [25:24] The pressure of performing in front of Maya Angelou, Oprah Winfrey, and Barack Obama [35:20] Putting spoken-word poetry on the map [43:18] Finding your voice [54:26] Sekou's creative process Resources: http://sekouandrews.com/ (sekouandrews.com) Instagram: https://www.instagram.com/sekouworld/ (@sekouworld) https://getstagemight.com/ (getstagemight.com) Text "Dream Life" to 310- 388-9724 to get our FREE dream life course Mastermind: https://workhardplayhardpodcast.com/mastermind/ (workhardplayhardpodcast.com/mastermind) Connect with Rob on Instagram: https://www.instagram.com/robmurgatroyd/ (@robmurgatroyd) Connect with Kim on Instagram: https://www.instagram.com/kimmurgatroyd/ (@kimmurgatroyd) To learn more, and for the complete show notes, visit: https://workhardplayhardpodcast.com/ (workhardplayhardpodcast.com) Work Hard Play Hard is a production of http://crate.media (Crate Media)
Sekou Andrews is a spoken-word poet who may, at first, seem like an odd person to have on the show. You're going to have to trust me on this. Creativity is an important part of playing hard, and it's my goal to expose you to many different avenues of expressing that creativity. Sekou has incredible insights. We talk about what it's like to speak in front of Oprah Winfrey, Maya Angelou, and Barack Obama at the same time, and how it feels to get nominated for a Grammy for spoken-word poetry. He offers a different perspective on creativity that you're going to find benefit from, regardless of whether or not you consider yourself creative. In This Conversation We Cover: [03:45] What Sekou learned from his parents [11:59] How he discovered spoken-word poetry [15:52] How Nike put Sekou on the map [19:58] The importance of clarifying your vision [25:24] The pressure of performing in front of Maya Angelou, Oprah Winfrey, and Barack Obama [35:20] Putting spoken-word poetry on the map [43:18] Finding your voice [54:26] Sekou's creative process Resources: sekouandrews.com Instagram: @sekouworld getstagemight.com Text "Dream Life" to 310- 388-9724 to get our FREE dream life course Mastermind: workhardplayhardpodcast.com/mastermind Connect with Rob on Instagram: @robmurgatroyd Connect with Kim on Instagram: @kimmurgatroyd To learn more, and for the complete show notes, visit: workhardplayhardpodcast.com Work Hard Play Hard is a production of Crate Media
My next guest is Luciana Cani, she is a creative with over 23 years of experience in four different continents. Currently she is the Executive Creative Director at Saatchi & Saatchi Tokyo. And before moving to Japan, Luciana has worked at Leo Burnett, both in Chicago and Lisbon and at some of the biggest agencies in her native São Paulo. During her career she was awarded “Best Creative Director” by the Creative Club of Portugal on three different occasions. And was also featured as one of the top 18 Executive Creative Directors in the U.S. by Adweek 100 Creative list in 2017. As a side project, Luciana wrote and illustrated a children's book that is now part of the Portuguese National Reading Plan. Chapters of the interview 0:00 - Intro 5:21 - What makes a brand iconic? 8:07 - How Nike has evolved their branding over time 9:03 - Brands become iconic over time by adding depth and character in their brand 9:36 - Favourite brand Luciana had worked for in the past? (Travel) 11:44 - What brands in Tourism and Travel should be focussing on? (Marketing / Communication) 16:33 - Leadership in Asia 17:11 - What leadership tactics have worked communicating across cultures around the world? 21:40 - Leadership difference between the East and West 25:57 - Advice for creative directors articulating / identifying the actual creative problem to solve Addition links for Luciana Cani Follow Luciana on LinkedIn: https://www.linkedin.com/in/luciana-cani-2ab990ba/ Check out Luciana's Instagram via Tokyo Bits: https://www.instagram.com/tokyo_bits/ About Andrew Tran Digital Andrew Tran (AT) Digital is an independent marketing consultant, strategist and podcaster partnering with brands to navigate the challenges in their market in order to perform better, realise their brand's purpose and develop value to their customers. For more information, please visit the website - https://www.andrewtran.asia/pov or connect on LinkedIn - https://www.linkedin.com/in/andrewtrandigital/ Facebook: https://www.facebook.com/AndrewTranDigital Instagram: https://instagram.com/andrewtrandigital Twitter: https://twitter.com/iamayetee
We're Back!!!! This week Mitch is refreshed and glad to be back. We talk about Tina Turner's legacy, why Lil Nas X is doing what young people do, Why you hire someone like Rusty Hardin, How Nike is smarter than you, Biden's infrastructure plan and why it's good and bad for America, How we can stop Asian hate and much more. Contact me: IG: @thehoodlovesmepodcast Twitter: @Mitchelbrown_ Music Selection by: https://www.youtube.com/watch?v=P_Lbo4XYpgo --- Support this podcast: https://anchor.fm/mitch-brown/support
Today we welcome Nike Anani, an award-winning family business strategist, entrepreneur, and consultant. Rated as a top-100 family business consultant globally, Nike's mission is to help her clients bridge the gap between senior and younger generations. As a result, her clients walk away with better communication skills and are able to collaborate collectively to gain clarity. To increase client profit and productivity, Nike works privately with select business families who choose to engage with, her thanks to her extensive professional training, which is backed by over a decade's worth of experience. Over the past ten years, Nike has been deeply involved as a business founder and a next-gen, which gives her a unique ability to empathize with both generations and to act as a connector. She is passionate about diversity and celebrates every individual, family, and business and the uniqueness of each. Nike's approach is tailored to each client and creates a personalized and detailed experience for them. In this episode, Nike shares her own family business experience, her methods of engaging with family business clients, and describes the nuances of cross-generational family businesses. What you'll learn about in this episode:Get to know Nike Anani a little better as we introduce her as today's guest.Nike tells us about her earliest experiences in a family-owned business.Hear about Nike's experience moving to the UK when she was nine years old.What encouraged Nike to spend time in Lagos, and the effect it had on her.Nike tells us what inspired her to work with next-gens and their family businesses.How Nike helps next-gens future-proof their family businesses.How a lack of education and training can impact family business success.Sometimes there isn't interest in continuing the lineage within a family business. Nike shares how she engages family business members in the process.Nike touches on her own experiences with tricky family dynamics.How ideas of philanthropy are changing among next-gens.Hear about how next-gen perceive legacy.Ways to get young children curious about business and personal finance.The importance of giving children, particularly young girls, exposure to business. Hear Nike's parting advice for listeners.Additional Resources:Website: https://nikeanani.com/LinkedIn: https://www.linkedin.com/in/nikeanani/?originalSubdomain=ngFacebook: https://www.facebook.com/nikeanani/Twitter: https://twitter.com/nikeanani?lang=enYouTube: https://www.youtube.com/channel/UC1sKSoLVye4VtRA-Sj9WD9gSharon Spano:Website: sharonspano.comBook: thetimemoneybook.comEvents: sharonspano.com/workshopsContact: sharon@sharonspano.comTwitter: twitter.com/SharonSpano
Highlights from our conversation include:How Nike's EKIN program fed the brand's leadership talent (5:35)How leading footwear brands approach hiring (7:18)The key difference between a company and a brand (10:15)The two questions Gene asks to understand team capabilities (11:52)How one hire can stimulate an entire organization (12:51)Why Gene looked outside of the industry for talent (14:58)What he looks for in leaders (16:30)Why he brought together unconventional teams (17:33)The common mistake hiring managers make (19:12)His approach to interviews (20:55)Advice for people who want to get a job in the athletic industry (22:41)Gene's new podcast, Chasing 4, will debut on the Sport Lifestyle Network.Visit HowIHire.com for transcripts and more on this episode. Follow Roy Notowitz and Noto Group Executive Search on LinkedIn for updates and featured career opportunities.
Will a new month in the calendar provide hope for not only sports, but for everyone? I'll have it all here as I dissect it thoroughly in Episode 129! On deck: (3:17) The biggest factor of all in sports coming back. The social commentary on what that could mean to the American public and a first time prediction as to how this may all play out. (22:11) Remembering the life of Don Shula who passed away at the age of 90. Is Andy Dalton a security blanket for Dak Prescott in Dallas? The NFL schedule makers bravado? No NFL games overseas and is Jarrett Stidham the man in New England at QB? (33:07) A dangerous game may be on the horizon between the owners and players of MLB. How that could be costly and will become a breaking point with baseball fans across the country? (38:45) Recapping episodes 5 & 6 of the ESPN Chicago Bulls documentary, The Last Dance. How Nike almost didn't get their man? Is Adidas still regretting not signing him? The Isiah/MJ feud and the Dream Team impact. Toni Kukoc gets embarrassed, the Bulls-Knicks rivalry and the press behind Jordan's gambling sojourn to Atlantic City during the 1993 Eastern Conference Finals, plus much more. (59:34) My Hero and Zero of the Week. Please subscribe, leave a rating and post a review on Apple Podcasts, Google Podcasts, Spreaker, Stitcher, Spotify, Luminary and iHeartRadio or wherever you get your podcasts. If you'd like to contribute to the production of the podcast, please visit my Patreon page at: www.patreon.com/TheJAYREELZPodcast Many thanks for all of your love and support. Intro/Outro music by Cyklonus.
In this episode, Jayme will continue his conversation with Stephen Trutter, the President of Ideal Practices and an experienced startup dentistry expert who has been a part of 650+ startups. Stephen has been instrumental in the acquisition of half a billion dollars in dental financing for dental startups all over America. They will dive into the R in the KRG framework which represents what a practice is Known for, Remembered by, and what they Give. Figuring out the KRG is the single most important thing an associate dentist can do when they're trying to set up a dental startup because it helps in shaping their entire private practice ownership career. The R is crucial in determining how a dental startup owner will be remembered even after they're no longer in the industry. It's about focusing less on equipment, flooring, and operation size, and more on the impact a dental practice can make on a community, because people don't remember equipment and flooring, they remember community leaders who better the lives of others. In terms of the G in the KRG, an aspiring dental practice owner should ask themselves what they want to give their community. This is something that goes beyond the walls of a practice and a dentist's clinical skills, because it's about what a practice owner supports in their community. A great example of that is TOM Shoes and how their business supports people in need by giving away a pair of shoes for every pair of shoes that is bought. It's going to be another resourceful episode as Jayme and Stephen cover everything about the R and G of the KRG framework that will help any aspiring dental practice owner become a success in the industry.Key Points Discussed:Establishing balance for startup practices (01:02)The things that make practice owners happy in their ownership (03:00)What are you going to be remembered by within the community? (08:40)All the decisions you make for the rest of your career should be aligned with something (15:10)The value of being known more for your values than your products (20:35)How Nike loses when consumers understand the values of TOMS Shoes (23:00)Aiming for a cause that matters to you on a personal level to promote your practice (28:48)If it's not authentic, it will crash and burn (31:04)Aligning your gifts with something that doesn't look good to others when they visualize you, but what makes you feel good and authentic in your community (36:22)Demographics, proper funding, and real estate 101 (43:09)Additional Resources:The StartUp Crew Facebook Group For Associate DentistsIdeal Practices Websitewww.IdealPractices.com/13www.StartupDentistPodcast.com
Jan 31: How Nike wired up on Avenatti, Trial Day 3 at #SDNY Lev Parnas Monday & CIA leaks #Vault7 case still semi-sealed, while, UN outright censors Press, 577 days
Over the last ten years working in the affiliate marketing industry, I’ve had the chance to gather extraordinary insights. But the number one thing that I discovered which gave me a consistent competitive edge in business was how to convert cold leads into customers using surveys.One of the biggest mistakes marketers make these days is customizing their core product when targeting specific sections of the market in an attempt to meet these needs. It requires a lot of time and effort, it’s incredibly difficult to pull off, but most of all - it’s completely unnecessary!The solution? Never change your core offer, only customize the message. And relying on surveys to do that will get you the best possible results.Tune in to hear more about one of the biggest marketing secrets I’ve learned in the last decade. I could never repeat all the success that I’ve had without it.Key Takeaways:How to convert cold leads using surveys (1:12)One of the biggest mistakes marketers make today (1:48)The three steps for using surveys to convert cold leads (2:31)How Nike discovered and cashed in on a new niche using surveys (5:32)How surveys helped me pick the perfect name for my product (8:58)Why you need to combine loyalty rewards programs with surveys (11:44)--Additional Resources:Eric Beer's One Affiliate Offer Challenge: View NowA Brand New Survey Platform Coming April 2020: Get Access Here---Connect with Eric!Eric’s website: https://ericbeer.comFollow Eric On Instagram: http://bit.ly/ericbeerinstaSubscribe to Eric’s YouTube Channel: http://bit.ly/ericbeeryt---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!
Doddle Chief Commercial Officer Mike Richmond joins me to discuss the reinvention of delivery: Why customers make the delivery choices they do - a behavioural science approach How “nudge” works - and what it could mean for e-commerce and delivery The manifesto for reinventing delivery! Improving co-ordination - can retailers work together to make sure the customer receives parcels when and where they want? How Nike preserves its brand while delivering online orders in a range of different ways Technology enabling customer-centric delivery solutions across retailers and delivery companies How PUDO footprints are growing, and new formats of PUDO (e.g. buy online… collect at the gym!) Harnessing data - analysing data to understand customer behaviour in delivery and returns Buy-now-pay-later and how payment impacts on delivery choice and returns Will payment businesses get into delivery? Rethinking metrics - judging the performance of logistics departments Preselected delivery options and the impact on customer choice - and therefore delivery cost! Positioning of click-and-collect in-store The value of omnichannel customers Parcel lockers complementing in-store click-and-collect Simplifying in-store returns Megatrends in PUDOs around the world - including Amazon Counter Carriers adding retailer partnerships to expand PUDO networks Download A new perspective on delivery from the Doddle website.
In this episode, Kari talks about one of her favorite things (even more than tequila and tacos) - strategy! Kari discusses her six steps to a killer strategy and how you can start TODAY creating momentum toward your goals. This is one of her favorite episodes because strategy is totally her jam. To get your own personal download of Kari’s Killer Strategy, visit https://www.kari-keating.com/strategy! Highlights: 1:09 - Kari describes her ideal day 2:20 - Why Kari is loving training for the NYC Marathon 6:36 - How Nike’s strategy can help your business 10:19 - The Strategic Gap that many entrepreneurs miss 16:34 - #1: Get REAL clear on your goals 20:54 - #2: Create a plan based on what you know and what you think you know 27:15 - #3: Identify the gaps 29:39 - Take a gut check 32:24 - #4: Act! 33:14 - #5: Be open to pivoting 37:01 - #6: Have fun About me: I’m Kari Keating, mom of 3 young boys, that ditched a 17-year, 6 figure corporate career to go after her dreams. I’ve been coaching professionally for over 2 years and have had a wide variety of clients from recording artists, website developers, photographers, professional network marketers and other life coaches. My zone of genius lies in helping soul-based entrepreneurs get out of their heads and into inspired action, so they can make the impact they crave and the income they deserve. Find me at my website - https://www.kari-keating.com/ Connect on Instagram - https://www.instagram.com/karikeating/ Credits: Podcast edited and mixed by 51 features. Connect with Andrew at andrew {at} 51features {dot} com.
Sean Pillot de Chenecey has over 20 years experience as a brand expert, combining marketing consultancy with ethnographic activity and trend research around the world. His clients have included Unilever, Swatch, Heineken, Diageo, General Motors, Beiersdorf, AXA, Costa, Vodafone, Kerrygold and Starwood. He’s collaborated with numerous international advertising, branding, design, media and PR agencies. He is a lecturer at the University of the Arts London, and has written for Dazed, Admap, Brand Strategy, Marketing and Contagious. A public speaker, he’s given speeches for over a decade in Asia, Europe, Africa, the Middle East and North America. What you’ll learn about in this episode: Sean’s background, including service in the British army, and his transition into the business world How Sean’s work has evolved to helping brands navigate the difficult business challenges of today Why the societal challenge of truth and trust extend beyond politics to the business world How Nike found itself at the center of a cultural storm in the 90s, and how its ad agency navigated the challenge Why trust is the key to every relationship in your life, whether professional or personal Why things have dramatically changed for Silicon Valley companies as trust in them has weakened Why privacy is an ongoing concern for global society, and why brands are expected to address these serious concerns Why you as a business owner must be passionate and adhere to your beliefs, especially in your business dealings Why lies are becoming more common, and why it’s important to break through with honesty and authenticity How Facebook’s recent privacy and honesty challenges have expanded beyond their business to impact many areas of society How to contact Sean Pillot de Chenecey: Website: www.brandpositive.org The Post-Truth Business by Sean Pillot de Chenecey: https://amzn.to/2HqxBCf
#What made the internet angry this week? Dale loves clickbait. Communicable diseases are making a comeback in a BIG way. Want to feel old? 9/11 would be graduating highschool this year. We learn why Dale hates books. Why do people eat chestnuts? Ticketmaster is evil, but capitalism is great! A comedian expresses distasteful opinions conveniently at the same time they have a new show coming out! Jimmy Fallon will always suck. The Beatles had some weird masturbatory habits. Bert and Ernie - the degayte continues. Talking points: How Nike lost Steph Curry Measles case confirmed in Vancouver To dogs, humans are elves FUCK TICKETMASTER Norm Macdonald has some bad opinions Oh, THAT'S why they call it 'The White Album' Classic he said/he said Songs: 'Family Reunion' by Graduating Life (Derek's pick) 'Canoe Song' by Mounties (Dale's pick)
Episode 3: I Fukin Hate Adidas Still without a name, The fellas review The Weeknd concert in Las Vegas. Also get into the state of what’s considered “HypeBeast” fashion, apparel and sneakers. And the ongoing war between Nike and Adidas. Also, what were the fashion trends growing up, New York and LA respectively. 2:00 - Weeknd concert recap 21:14 - The problem with hypebeast 33:00 - How Nike works 52:00 When lil wayne played bape out
MAEKAN It Up #007 returns with Eugene and Charis and Eugene are back in the same timezone, albeit they're a bit behind in releasing this latest MAEKAN It Up #007. But along the way, they've made some tweaks to the show. In this episode, Eugene and Charis reminisce over: 90s web design (05:00) The differences between web design then and now (9:00) The aesthetics of a website being part of a brand's identity (15:00) A$AP Bari's sexual assault allegations (25:00) How it relates to Nike's campaigns empowering females (27:00) How Nike should've reacted (30:00) UPDATE: Since the recording of the show, Nike has issued a private statement over email to GQ announcing they're no longe --- Send in a voice message: https://anchor.fm/maekanitup/message
Unfortunately, Made in the USA products are more expensive than products that are made in third world countries. Yet, the environmental impact and labor practices that are followed to produce these third world made products are not considered for so many consumers. This episode analyzes the impact of our purchasing dollar and how purchasing goods Made in the USA, or through resale, can boost our country's economy, reduce the unemployment rate, have a positive impact on our environment and encourage fair worker wages and working environments. QUESTION(S) OF THE DAY: What is your thoughts on Made in the USA goods? Please let me know in the comments. Scroll below for links and show notes… Selected Links from the Episode Made in the USA New Balance shoes Leveraging credit cards The True Costs Documentary Made in America Christmas Where Nike products are produced? Jag Jeans Shinola: Made in the USA watches Buying in bulk for spices Allen Edmonds: Made in the USA dress shoes Show Notes Made in the USA is making a comeback [01:33] Made in the USA is just a fad [2:05] Do your own fact checking [3:07] The True Costs Documentary: The affects of producing goods overseas [4:17] Large corporations are all about profits [6:21] Our purchasing habits for Christmas [7:28] The impact on the US job market from Christmas purchases [8:03] Supporting in-house and local instead of sweat shop ridden work environments [9:26] The wheat industry example and its environmental impact [10:08] Why our goods are so cheap when manufactured overseas [12:04] We as consumers have encouraged US based businesses to seek greater profits by getting as high quality product as possible for as cheap as possible [12:41] We believe we're more wealthy and superior as a result of materialism -- Yet it actually makes us poorer [13:51] How Nike leverages marketing to create desire [15:07] You need to do your own research on the products you purchase [17:31] I either try to buy consumer goods either Made in the USA or resale [19:00] By purchasing resale it prevents net new products to be introduced to the market [19:44] Vote with your dollar [20:17] How aware are you of where the products you purchase come from? [20:42] Third world countries had their own production markets and then the US came into the market and pulled a Walmart [21:27] We would be outraged if what occurs in third world countries happened in the US for work environments [22:32] There has to be a demand for specific product categories for them to be produced in the USA [23:34] Shinola watches produced in the USA [26:13] Buying quality, not quantity [29:17] Our environmental impact as a result of buying quantity over quality [31:06] Each and every purchase you made is a vote for the environmental impact and the labor practices [34:52] If you can't convert over to Made in the USA then leverage resale for non-net new products [35:46] We vote with our dollar -- If you're going to get a net-new product simply, do the research before you make the purchase [37:21] By supporting Made in the USA and purchasing local it helps keep revenue in-house and grow our economy [38:32]
Jimmy Smith, Founder and CEO of Amusement Park Entertainment, is a creator, who has faced down adversity and celebrates both the humanness and spirituality of people. He has earned countless awards for his work as a Writer and Creative Director for Nike at Wieden + Kennedy, Executive Creative Director at BBDO and most recently, Gatorade’s Group Creative Director at TBWAChiatDay LA. In This Episode: -Striving for diversity within Amusement Park -The story behind Nike Freestyle -Putting the “G” in Gatorade -Identifying the right people to work with -How Nike lost out on Space Jam and what it says about risk taking -Clients not actually wanting to take the risks they claim they are willing to -Heaven sent with Luke Aikens and why he’s comfortable with what’s at stake -Why he listens to others even when he disagrees -Belief as a word that cuts to the center of himself -Why living his live in uncomfortable spots allows him to deal with his inner critic
The word brand is very complex, yet it is thrown around a lot these days; most of the time carelessly or in complete ignorance as it regards to what a brand is. In this episode of Halftime, I discuss the origins of branding, its definition according to the American Marketing Association, as well as dive deep into the semantics of the word and what it means in the modern era. I also give specific examples of brands in the sports context such as Kentucky Basketball, Oregon Football and the New Zealand All Blacks, as well as discuss the complexity of a college athletic department's brand in relation to an individual program's team brand. How much do brands have to do with a team being picked in the College Football Playoff? I touch on a recent article by ESPN's Heather Dinich and elaborate on the importance of trust and equity when it comes to brands. Lastly, I discuss color, it's signifance in branding and share why there are more important things than a logo when it comes to branding. Mentions include: Wally Olins Wolff Olins Kentucky basketball John Calipari Ohio State football New Zealand All Blacks The Haka dance Phil Knight, Nike Oregon football Branding in College Football via Sports Illustrated Brand Name and Polls Go Hand in Hand via ESPN How Nike and Oregon Created College Football's Perfect Brand My next guest is Ashley Strauss. Ashley is the Director of Creative Services for Mississippi State Athletics where she works on print and digital design for the Bulldogs' many athletic teams. Sign up for the weekly email newsletter for updates, discounts on future products and exclusive content for subscribers. Did you enjoy this episode? Then please rate and/or write a review of the show on iTunes. Also, be sure to follow show host, @TAdamMartin and @MakersofSport on twitter and Dribbble.
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