Dear BLK CEO

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“If you’re feeling handcuffed by the old perception of success and working hard to fit in at your corporate job in order to maintain a sense of security, and barely making 6 figures after tax with not much to show for your work, then you’re in the right p


    • Mar 25, 2022 LATEST EPISODE
    • infrequent NEW EPISODES
    • 30m AVG DURATION
    • 79 EPISODES


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    Latest episodes from Dear BLK CEO

    Season Finale: Building Bridges Between the Corporate World and Minority-Owned Businesses

    Play Episode Listen Later Mar 25, 2022 22:05


    It feels like yesterday that the idea for this podcast came to me. I was still in my corporate job and met with the decision of whether or not to go down the entrepreneurial route. Ultimately, I chose to go solo, and I haven't looked back. In this season finale, I want to reflect on the journey so far and how minority-owned businesses can build and maintain a competitive edge in the market. I'll also talk about the show's future and how we'll be shifting gears to get more focussed on creating bridges to fuel growth.  Let's dive in and start thinking about the bridges we need to build between corporations and minority-owned businesses to drive more equity and better results for everyone.  Key Highlights: You can take those corporate skills into the marketplace as an entrepreneur. What do you do when the corporate cycle fails you? You need to ask yourself if the money is worth your time and freedom. This show will be refocused on helping minority entrepreneurs navigate the ins and outs of the corporate process.  Season two of the talk show will focus on connecting minority-owned businesses to corporations and vice versa to create growth opportunities. There is a need to connect minority-owned businesses to corporations and vice versa to create opportunities for growth.   Tweetable Quotes: "We cannot remain a competitive power if we do not engage and do business with one another.” - Karl Sona “We're going to look to create a bridge between both [the corporate world and minority-owned businesses] so that we can really see more inclusive and more equitable decisions.” - Karl Sona   Sign Up for the Dear BLK CEO Executive Board Room Meeting! LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let's connect! You can find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don't have to be anyone other than who you are to be a world-class CEO!

    How to Overcome Corporate Conditioning and Plan for Success (Solo Episode)

    Play Episode Listen Later Mar 22, 2022 39:04


    Entrepreneurship is about moving; it's about taking that risk. Let's continue with our topic about leaving the corporate job to get into the ownership space. It can be done when you understand there is a definite learning curve and that you need to plan for it. In this episode, I talk about breaking the corporate thought process so you can strategize your entrepreneurial journey without the mental barriers, all while bringing your learned skills along with you. To those who aspire to be successful, jump in, and let's talk about how to overcome corporate conditioning.   Key Highlights: Corporate conditioning can be a challenge to overcome when starting a business Transitioning from corporate to entrepreneurship can't be done without good planning Having cross-functional skill sets is essential for entrepreneurs to carry into business Time blocking can help entrepreneurs stay organized and focused It is important to stay positive and have a clear vision of why you're starting a business   Tweetable Quotes: “You are not expendable.” - Karl Sona  “There's a definite learning curve. There's some planning at that point that you should definitely take into consideration that can definitely help your transition from corporate to entrepreneurship.” - Karl Sona "When you quit your corporate job, have you put together a business plan? This is something that I think all too often we skip because it's not sexy." - Karl Sona   Sign Up for the Dear BLK CEO Executive Board Room Meeting!   LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let's connect! You can find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don't have to be anyone other than who you are to be a world-class CEO!

    10 Questions Everyone Needs to Answer Before Becoming an Entrepreneur

    Play Episode Listen Later Mar 12, 2022 23:23


    Are you burned out or just generally unhappy with your workplace? It's time to start finding some significance and meaning in your work! We're going to continue talking about leaving your corporate job and how to take the leap of faith in a way that will help you find success. In this episode, I break down 10 specific questions to ask yourself or to think about to determine whether or not you are ready to leave the job. Today is all about digging deep and answering the deeper questions we may have been avoiding. Dive in, and let's unpack the 10 questions everyone needs to answer before becoming an entrepreneur.   Key Highlights: You should only quit your job if you have a solid plan in place for what comes next. Figure out your north star Don't be afraid of the risks associated with leaving your job, but be realistic about the potential rewards. Make sure you're taking care of yourself physically and mentally before making any major changes. Consider all of your financial needs and obligations before making a decision. Seek out guidance from professionals or those who have been through a similar situation before making major changes. Leaving your job is not for everyone; some people can do their job and build their business.   Tweetable Quotes: "What is 'north star' for you...? For me, my goal has always been to run my own company." - Karl Sona   "Entrepreneurship, this idea of building a brand within an organization that allows you, the flexibility to do so is a very valuable way to feel and to connect with a level of significance and purpose." - Karl Sona   "It's pretty difficult to leave a high, mid-six-figure paying job and expect to make that your first year in entrepreneurship... I think that the way to overcome the dark days is not to be afraid of them." - Karl Sona Sign Up for the Dear BLK CEO Executive Board Room Meeting!   LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don't have to be anyone other than who you are to be a world-class CEO!

    Creating a Brand Bigger than Itself with Hassan Pierre

    Play Episode Listen Later Mar 2, 2022 28:14


    Consumers want to do the right thing if only manufacturers would give them the opportunity. Today's guest is stepping in to fill the gaps! We have Hassan Pierre, CEO, and co-founder of Maison de Mode, a luxury ethical fashion retailer! In this episode, Hassan discusses sustainable fashion and how his company is leading the way in this growing industry. He shares how he is creating things that make an impact greater than itself, how to penetrate the market, and how he's bringing sustainability to the luxury fashion space.    Dive in, and let's learn how to create a brand that doesn't just impact the environment but gets people rushing to the check-out counter!   Key Highlights:   Hassan shares his experience becoming a co-found and CEO of a luxury ethical fashion retailer, his background in organics, and how he started “upcycling” vintage clothes. The ten pillars brands have to have to be considered sustainable. How Hassan got the conversation going with major retail brands by framing his concept as innovation from a marketing perspective. Hassan's education and how a diverse cultural influence played a huge part in his success. How Maison de Mode's company shot up 161% last year and what led them to be chosen to host the Sustainable Style Awards in La.   Tweetable Quotes:   “People who have different cultures and different views thrown at them make the best leaders because they can really understand a wider view of the population as opposed to just being so tunnel vision.” - Hassan Pierre   "Sustainable fashion is anything that has a social, environmental, or economic impact that's greater than their aesthetic.” - Hassan Pierre   “I think being flexible is your path to achieving your goal. What's been really instrumental to me is not being so rigid in my ways because I do have an end goal, and I can achieve that end goal if I move slightly left or right.” - Hassan Pierre Want to connect with Hassan? You can find him on Instagram, Twitter, and Linkedin. If you're looking to combine luxury fashion with ethical and sustainable business, look no further than https://maison-de-mode.com/.  Sign Up for the Dear BLK CEO Executive Board Room Meeting!   LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don't have to be anyone other than who you are to be a world-class CEO!

    Leaving Your Corporate Job: The Process Required to Get the Promise (Solo Episode)

    Play Episode Listen Later Feb 26, 2022 22:02


    Leaving your corporate job can seem like a daunting idea, but it doesn't have to be, not if you know what's at stake. If you're prepared for the challenges and are willing to put in the work, you can build a successful business and achieve the financial freedom you've always wanted. In this episode, I share my thoughts on the importance of taking the time to understand the process and some of the challenges you may face along the way. At the end of the day, you need to be honest with yourself and live a life that is true to you. So dive right in and let's talk about what it takes to leave that corporate job, whether or not it's right for you, and the promise that's yours if you're willing to take the leap.   Key Highlights:   -Quitting a corporate job can empower people to build a nest egg and work towards some financial freedom and flexibility -In order to be successful as a business owner, one must be willing to wear many hats and take on many responsibilities -Quitting a corporate job can symbolize the death of one version of oneself in order to create a rebirth of a greater version -The process of quitting a corporate job and becoming a business owner is not for everyone and should not be taken lightly -It is important to question whether or not you actually like your life before making the decision to quit your corporate job Tweetable Quotes: "Quitting a corporate job can symbolize the death of one version of you. In order to create a rebirth of a greater version of you." - Karl Sona "One of the best things about leaving the corporate world Is just the freedom that it provides. Life is too short to not be yourself. Life is far too precious to never come to terms with who you truly are, what excites you, what revs you up, and what you're here for!" - Karl Sona   Sign Up for the Dear BLK CEO Executive Board Room Meeting! LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don't have to be anyone other than who you are to be a world-class CEO!

    Leaving Your Corporate Job: How to Know When It's Time (Solo Episode)

    Play Episode Listen Later Feb 23, 2022 20:22


    When I stopped caring and stopped being motivated, I knew it was time to leave. If you're not putting your all into your job, it's time to move on. In this episode, I talk about my experience leaving my corporate job to become an entrepreneur. I believe if you're no longer happy in your job, it's probably time to consider moving on and start making decisions like an owner. Let's dive in and look at knowing when it's time to go, the importance of thinking like an owner.    Tweetable Quotes: "I think that's something a lot of people can relate to. They're not fulfilled in their job and they're not really doing what they want to do." - Karl Sona "Think like an owner, don't just think like an employee... Think like someone who adds value to the marketplace." - Karl Sona Key Highlights: How I recently exited my corporate W-2 job and decided to go off on my own as an entrepreneur. If you're no longer happy in your job, it might be time to consider moving on.  If you're going through the motions, you might not be motivated anymore and it's time to wake up. Thinking like an owner can help you make decisions that are best for your career.   Sign Up for the Dear BLK CEO Executive Board Room Meeting! LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Remember, you don't have to be anyone other than who you are to be a world-class CEO!

    Asking the Difficult Questions; An Uncensored Talk About Our Society with Trey Johnson

    Play Episode Listen Later Feb 19, 2022 52:39


    Did anything ever change by staying comfortable? There are things happening in society today that, until we recognize and plan for, we will never break the cycles of. In this episode, me and my good friend, Trey Johnson aka Uncle Trey, have a very candid conversation about the current state of society, and future opportunities for minorities and people of color. Trey is the owner and operator of TREYD LLC, a cryptocurrency investment company. Trey believes within the next ten years cryptocurrency will facilitate the biggest wealth transfer America has ever seen.     Let's dive in deep and start asking the difficult questions and talk candidly about what is happening in the world around us!   Asking the Difficult Questions; An Uncensored Talk About Our Society: [00:01 – 05:34] Opening Segment  I welcome Trey Johnson to the show Trey gives us a look into his background  Born and raised in Sacramento  Tried a little bit of everything in the job space  Now going into entrepreneurship Trey's story about building a relationship with his dad [05:35 – 26:22] A Look at the Current State of Society Trey shares his perspective of the role fathers play in their children's lives “It takes a man to raise a man”  There's something different about having your own father with you  You need to find a mentor  “Old man for council, young men for war”  How finding mentorship ultimately plays into your success  Trey talks about his experience with his mentors  You can get mentored by people you've never met  We need to be more receptive to paying our success forward  How we need to engage with other black folks in business We need to get comfortable with doing business with each other “Your enemies look like you” - the preconditioning of competition  We're craving black brotherhood  Getting rid of the excuse that “this was the hand you were dealt”  Look at yourself in the mirror and be honest Then you act - what do you want to change?  Be hard on yourself and do the work  Trey and I unpack the difficult conversation around what it takes to be a high achiever You have to unplug - how our algorithms are working against us  Social media is engineered to create certain types of people  Trey talks about how we're undergoing the biggest wealth transfer in modern history Pretty soon there will only be rich and poor  Book your free consultation at The Kas Company [26:23 – 38:06] Asking the Difficult Questions Trey shares his thoughts on what is happening right now in society There will only be rich and poor, no middle class The time for people to step up is now  We take a look at the biggest companies and how we should engage with them Get back to the basics - S.T.E.M. We can put our dollars back into the community  We need to move away from begging for things  Unpacking the misconceptions in politics  We can't keep looking for a savior  There are people in the community that can actually make a difference It's within our control to be on the right side of history  A look into the next 10 years  Wealth is transferring The government is becoming more authoritative  It's up to us to create a plan and carry our community forward  Exposing the reality of poverty  It's not just a financial problem, it's a mindset problem A lot of people are asleep to it Trey talks about how people are waking up to reality and making shifts A lot of people are unplugging from social media Now more than ever people are investing in crypto Maneuvering out of jobs and going into entrepreneurship Tech is the future and you need to pay to play  [38:07 – 52:39] Turning Things Around for Yourself  Trey gives his insights on leveraging capital You don't get anywhere by being realistically  Thinking is free, so think big Tapping into your creativity to make things change  Going back to the concept of unplugging Get into books and build yourself up  It comes down to becoming intentional with your energy  What can you create that can be of value to others? [47:41 – 52:39] Closing Segment  We need to keep getting candid with these conversations  Audit your conversations with your closest units  Are you expanding or contracting?  You deserve to be the best person you can be  It takes doing the work  Do the things that others aren't willing to do  Do what you can do to get closer to your target Final words        Tweetable Quotes: “What things do I want to change about myself? What things can I change? What things can't I change? Write down the list, then attack it!” - Trey Johnson  “You don't get anywhere by thinking realistically… What I want to do in the next two years is unrealistic.” - Trey Johnson    Want to connect with Trey? Go show Uncle Trey some love over on Instagram.  LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don't have to be anyone other than who you are to be a world-class CEO!

    Equity for Some, Equality for All with Nikki Lanier

    Play Episode Listen Later Feb 1, 2022 38:48


    Welcome back to another great episode of the Dear BLK CEO Podcast. To reach equality and diversity in the workplace, it takes brilliant minds like Nikki Lanier to make sure black and brown talent thrive once they're there! Nikki is the CEO of Harper Slade, a racial equity advisory firm focused on “helping organizations advance equity for some and equality for all.” A Chief HR Officer for three companies, Nikki, takes a more collaborative approach to leadership that has proven successful for over 25 years. She is responsible for driving accelerated cultural change and creating and implementing innovative organizational development.  Get ready for a power-packed episode where we'll explore the urgency of the racial equality mission, how organizations can get involved, and why this nation's future depends on it!    Equity for Some, Equality for All: [00:01 – 04:16] Opening Segment  I welcome Nikki Lanier to the show Bio  Nikki talks about the role of faith in her incredible journey  Acting out a divine assignment  A mission to build racial equality in the workplace  [04:17 – 12:06] Operating From a Divine Downloading Nikki shares about her vision and “divine downloading” Righting wrongs and resetting narratives  Her experience as a Louisville native during the Breonna Taylor murder Fasting to ask God to illuminate the path to racial equality  Deciding to build a company/asset around this mission Nikki talks about her time in the Federal Reserve  Confidence in being carried by intellect  “Presumed deference” - feeling like you have to work to prove your position Drop the assumptions and know that you deserve your role  [12:07 – 21:40] Equity for Some, Equality for All  How Harper Slade is disrupting the DEI space The presumptions of marginalization of darker citizens  Being darker in this country has significant ramifications Being afraid to offend the ones in control  So what are we doing to fix the problem through DEI?  Unearthing the culture and climate, you're cultivating  Making sure black and brown people can thrive in the workplace  Amplifying the talent that comes from diversity  Nikki explains the missteps organizations have been making We have inherited this race issue, not created it  It's our generation's responsibility to unpack this  It's not about blame; it's about restoration  It's going to take a collective resetting  Book your free consultation at The Kas Company [21:41 – 33:41] Operating the Mission of Racial Equality with Urgency We need to speak the right language  Arguments have a place, but they don't move capital  Minorities are already the majority  Understand the health of the middle class  We will be relying on black and brown people to bolster the economy  Holistically, “It's not a black or brown issue, it's an American issue”  The main call to action for organizations to start doing the right thing  Compliance has its place, but commitment also has its place  Choices made vs. choices had  Realize that change and disruption doesn't feel safe  Staying the same is truly what's unsafe  Opportunities to get on board with this mission  Launch discussions around the country  How to get involved Links below  [33:42 – 38:48] Closing Segment  The legacy Nikki is leaving in this world Does Nikki have a pre-speech/pre-talk ritual?  Cutting loose with a little Proud Mary  One stereotype that needs to be done away with?  The idea that anger needs to play a major role in equality  Nikki's favorite wealth-building strategy  Enacting this mission to create equality for future generations Final words        Tweetable Quotes: “When we think about the workplace, it is a microcosm for the entire society at large. And our society has conditioned itself to presume marginalization, stunting, muting, diminution, of darker citizens.” - Nikki Lanier “I'm not interested in helping you devise a recruiting plan. I'm more interested in understanding and unearthing what kind of culture and climate you're cultivating in the workplace to ensure that, once recruited, black and brown talent can thrive.” - Nikki Lanier “Arguments still apply, but they don't move capital.” - Nikki Lanier Resources Mentioned:  Black Enterprise: Black Business Development   Want to connect with Nikki? You can find her active on LinkedIn. Advance racial equity and equality by visiting https://www.harperslade.com/.  LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don't have to be anyone other than who you are to be a world-class CEO!

    Play the Long Game; Combining Optimism with Realism (Solo Episode)

    Play Episode Listen Later Jan 28, 2022 12:07


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! We live in a world that is constantly programming us to go fast. The problem entrepreneurs face when they adopt this mindset is that we quit far too soon when we don't see quick results. In this solo episode, I'm going to challenge that view, explore what it means to play the long game, and unpack going from “6-figures in one month” thinking, to 7-figures in the long term! Are you willing to stay in the game to make sure you get the win? Dive in if you want to learn how to play the long game by combining optimism with realism.  [00:01 – 04:30] Opening Segment Welcome to the show, I talk about our focus over the last couple of weeks I talk about my past experience with podcasting I introduce the topic for today's episode Bringing up the concept of “the long game”  Challenging my own short-sighted views  The temptation is to think our business has to grow fast    [04:31 – 07:53] Stop Chasing Exceptions to the Rule Identifying the noise that makes us think we need to move fast Ex: “how I grew my business in 30 days”  Going from 0 to 6 figures in a month is the exception, not the rule  When things go slow, there is nothing wrong with you  Don't give up a 7-figure opportunity chasing a 6-figure exception If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today   [07:54 – 12:07] Play the Long Game; Combining Optimism with Realism It's time to adopt patience We need to become more realistic Combine optimism with realism Monitor your self-talk Plan for the best-case scenario AND the worst-case scenario Turn over every stone possible  Underwrite what you're willing to invest How much time and money are you willing to invest?  Set yourself a realistic time frame to avoid dropping out too early  Final words   Tweetable Quotes: “‘It should take me half a year to go from 0 to 6-figures, right…?' The consequence of that thinking is you end up quitting on an opportunity that could have gotten you to 7-figures had you just stuck with it long enough.” - Karl Sona “It's awesome to plan for the best-case scenario, but when you're just starting out, how do you underwrite the worst-case scenario…? Think about what you're willing to invest from a time perspective.” - Karl Sona   Sign Up for the Dear BLK CEO Executive Board Room Meeting! Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    Deepening Your Value in the Marketplace (Solo Episode)

    Play Episode Listen Later Jan 21, 2022 30:22


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! Today I open up with a question I want you to have on your mind as we dive in: why did you get into Business? Whatever your reasons may be, I believe that a strong “why,” the reason for your business' very existence, is the driving force behind your impact in the market. In this episode, I'll break down the importance of understanding your value in the marketplace and challenge us to deepen that value to figure out how to create opportunities for minorities.  Tune in to the conversation, and let's start deepening our value in the marketplace. [00:01 – 05:55] Opening Segment Welcome to the show; I talk about our focus over the last couple of weeks I introduce the topic for today's episode Why did you get into Business? Everyone may have a different answer, simple or complex I go through potential reasons why someone may do Business  [05:56 – 16:01] Deepening Your Value in the Marketplace At the end of the day, we are in pursuit of happiness and life  That happiness can be connected to generating revenue  Getting services and solutions into people's hands For many, it's about freedom Customer satisfaction is another driver  The importance of defining your value in the marketplace, questions to answer What problem do you solve, and who are you solving it for? What is the magnitude of that problem?  Where does your market value derive from?  I give an example from Black Enterprise 85% of black-owned businesses are single owned We need to grow to the level of creating jobs for other minorities  Framing it as an American Perspective/Problem What if we created more opportunities? What would happen? If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today.   [16:02 – 30:21] Tapping into the Opportunity to Build Up Minority We have an opportunity to build strength in numbers  Black businesses are rising exponentially How we can help each other scale  We need to start challenging our mindsets We need to shift our mindset - we are thinking too small We are doing too many things and losing time to focus on building  We focus too much on lack instead of what we can create  Find things in your control and maximize them Going back to your “why” It's not about having the answers but finding them  You need to have the resilience to stay in the game Where are you positioned to give strength to the market?  When the dust settles, what side of history are you going to be on?  Will you be the Business that finds the gaps and fills them? If not you? Then who? Final words   Tweetable Quotes: “I feel that for too long we have thought far too small… Our mindset has been so focused lack versus opportunity; so focused on what we don't have rather than what we can create.” - Karl Sona “Business is not about having all of the answers; it's about being willing to stay in the game long enough to go find the answers.” - Karl Sona “Are you going to be the business that never was willing to shift your business model, or are you going to be the business that was daring enough to say, ‘You know what, there is a real hole and gap in the marketplace.'” - Karl Sona Resources Mentioned:  How to Remain Optimistic About the Year Ahead - Episode Black Enterprise: Black Business Development   Sign Up for the Dear BLK CEO Executive Board Room Meeting! Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    Leading Sales: How to Deliver Ongoing Success with Christopher Miller

    Play Episode Listen Later Jan 19, 2022 39:44


    Welcome back to another great episode of the Dear BLK CEO Podcast. Sales and revenue are the lifeblood of any business. Today, you're going to learn how to set up your sales structure for long-term success! Christopher Miller, CSL, MBA, is a former Air Force Officer and corporate executive. Now, he is the Founder and President of Elevate Sales Advisor. Through his company, he helps build sales infrastructures that drive breakthrough sales results for businesses. By working with the sales team on site, he leads the team, provides proven sales strategies, and coaches the team through the whole process.   Dive into this insider's look into Christopher's journey and expertise as we explore proven sales philosophies that drive results.    Leading Sales: How to Deliver Ongoing Success: [00:01 – 05:09] Opening Segment  I welcome Christopher Miller to the show Bio  Christopher talks about his background Starting as a program manager running a business line  Getting enjoyment out of the sales process Coming up with solutions to solve problems  [05:10 – 23:16] From Selling to Solving, From Quotas to Coaching Christopher talks about his philosophy around sales Change the focus from “selling” to “solving” If you can't solve the problem, you don't have to keep pushing How to approach your clients correctly  Walk into the room knowing very little Be willing to listen and observe Core competencies on how Christopher got to the level of VP Business development Developing people's confidence in you through relationships  Taking on opportunities as soon as there's an opening  Partnership and credibility is more valued than capabilities  How to hold yourself accountable when you get into a higher position Never be the smartest person in the room It all centers around your team  Sales leaders mentor and coach, they don't chase quotas What to focus on as sales leaders  You need to get a process in place to gauge performance If your team is earning lots of money that means your org is growing Book your free consultation at The Kas Company [23:17 – 36:16] Leading Sales: How to Deliver Ongoing Success  Christopher talks about his move away from corporate and into sales leadership Always a desire to have his own business Making the decision when the barriers are removed Seeing the need to help companies with their sales processes The kinds of organizations that need help building out sales infrastructure All of them! The ones who are not are the ones that can't be worked with Companies who are looking for an exit plan  Your business needs to be more than what it is today It depends on the structures you have in place  Start building the long term strategy today to get the payoff later  You have to start somewhere [36:17 – 39:43] Closing Segment  Stay tuned for more content from Christopher  How to connect to Christopher Links below  Final words        Tweetable Quotes: “If you change the concept of selling a product or service and go to where you actually solve problems… you create solutions for clients that are easy to resonate with.” - Christopher Miller “When you're in a room with a team of people, never think that you're the smartest person in the room. If you ARE the smartest person in the room, then you need to find a new team.” - Christopher Miller “You're not going to remember 10 things. But, if you walk away with 2 or 3, then at least it's a start.” - Christopher Miller Resources Mentioned:  Xceleration Network   Want to connect with Christopher? You can connect on LinkedIn. Feel free to send an email to chris@elevatesalesadvisors.com. It's time to grow. Take your company to the next level by checking out https://elevatesalesadvisors.com/.  LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don't have to be anyone other than who you are to be a world-class CEO!

    (Mashup) Most Impactful Moments w/ The Caldwells, Kara Sax, LaVonne Idlette, Daniel Mangena, & Courtney Samuel

    Play Episode Listen Later Jan 11, 2022 12:12


    Welcome back to another episode of the Dear BLK CEO Podcast. For this mashup episode, let's look back on these words of wisdom from The Caldwells, Kara Sax, LaVonne Idlette, Daniel Mangena, & Courtney Samuel. If you want to check out their full interviews, head over below for the links to the episodes.   On this episode: Let's revisit our conversations with these world-class CEOs for their most impactful moments.    Resources Mentioned: The Greatest Engine of Jobs and Wealth Creation for the Beauty and Barbering Industry with the Caldwells Listen to the Notes that Aren't Being Played with Kara Sax Creating Wealth Through Olympian Level Discipline with LaVonne Idlette Abundance is Your Birthright - Make it Your Mindset with Daniel Mangena The Path to Your Purpose is Perserverence with Courtney Samuel   LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don't have to be anyone other than who you are to be a world-class CEO!

    How to Remain Optimistic for the Year Ahead (Solo Episode)

    Play Episode Listen Later Jan 7, 2022 29:07


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! With the last couple of years we've had, I can imagine so many are skeptical about what's ahead. That's why we're going to flip things around and frame things positively! That said, we can't just hope and wish our year to be great then sit back and wait. I'm here to tell you that you CAN take control of your future. In this episode, I'll be breaking down what is required of us to make this year great, how to identify potential barriers to our goals, and walking us all the way to December 31st, 2022. Let's jump in and get some practical insight around how to remain optimistic about everything ahead.  [00:01 – 03:36] Opening Segment Welcome to the first solo episode of the New Year I introduce the topic for today's episode Remaining positive about the year ahead  What's required of us Identifying barriers Looking back on 2022 with hindsight    [03:37 – 17:20] Drop the Grind, Surrender to the Process I talk about my goal for the year and how they can apply to all of us Work less but be more productive  Long term success take sustainable models  You don't have to put in 18+ hours to find success Ex: My friend who scaled to $13M on less than 5 hours a day The science of why it's better to work less hours of the day  Remember you are responsible for everything about your business The strategy, culture, and model are on you  It comes down to becoming a good leader  Give yourself a learning curve to build these skills Surrender to the process  If you want the promise it requires the process Let yourself struggle at first  Once you master the process it can be scaled If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today   [17:21 – 13:20] How to Remain Optimistic About Year Ahead Define your hopes and what you want to achieve  This is how you make you vision a reality  The importance of awareness  Do a deep dive and uncover the stuff you aren't seeing  Do you have a plan in place?  3 to 5 small things you can do NOW  How to build up the skills to achieve your goals Repetition, get your habits in place Don't rely on your subconscious to carry you  Plan down to the details  I give an example of how to put goal achieving into practice 5 small things you need to get done each day  Show up and hold yourself to it  Facing potential pitfalls Discipline yourself around where things can go wrong  Take the time to air our weaknesses and threats  Plan with purpose Put yourself in your future shoes Envision the end of your 2022 What does a successful 2022 look to you looking back?  On your worst days, think about December 31st, 2022 Think about how it would feel to skip the things that are required Final words   Tweetable Quotes: “The process is required to get the promise.” - Karl Sona “On the days where you don't want to do the work… I want you to think about December 31st, 2022, and I want you to think about what life looks like…” - Karl Sona  Resources Mentioned:  Three Simple Steps by Trevor Blake Mastering One Word Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    (Mashup) Most Impactful Moments w/ Ashley Nicole Kirkwood, Keenan Beasley, Sebastien Thuriere, Perry Jeffries, Kenia Mattis

    Play Episode Listen Later Jan 4, 2022 30:40


    Welcome back to another episode of the Dear BLK CEO Podcast. For this mashup episode, let's look back on these words of wisdom from Ashley Nicole Kirkwood, Keenan Beasley, Sebastien Thuriere, Perry Jeffries, Kenia Mattis. If you want to check out their full interviews, head over below for the links to the episodes.   On this episode: Let's revisit our conversations with these world-class CEOs for their most impactful moments.    Resources Mentioned: Don't Quit Your Day Dream with Ashley Nicole Kirkwood The Leap to Freedom with Keenan Beasley The Necessary Jump To Build Your Vision and Stability with Sebastien Thuriere Build Your Business and Create Legacy with Perry Jeffries Leverage Storytelling to Create Social Change with Kenia Mattis   LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don't have to be anyone other than who you are to be a world-class CEO!

    Mastering "One Word" (Solo Episode)

    Play Episode Listen Later Dec 31, 2021 13:22


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! Happy New Year to everyone listening to this episode! It's been a wild one, but you made it. Well done! For those of you who are going into the new year wanting to bet on yourself and make the leap, it's time to define your “One Word.” This is that one word that will define your goal for this year. Today, I'll break down the impact this technique can have and how your word needs to be simple enough to execute but powerful enough to be bigger than just you. So let's open our minds, dive in, and learn how to master this “One Word”.   [00:01 – 04:30] Opening Segment I talk about my passion for this podcast and my vision for change I introduce the topic for today's episode A technique to ground yourself when it gets tough  “One Word”   [04:31 – 07:26] Mastering the "One Word" Technique Reflect, pray, and meditate on one word that is a seed you want to plant  Keep it simple and chunk it down  One word to define your intention and goal The example of my one word “Surrender”  If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today   [07:27 – 13:20] Your One Word is Bigger Than You How this technique has benefited me Using the word to relinquish my sense of control  It's not about me It's a reminder that it's all about impacting others Advice for those trying to take the leap  It's okay to recognize that this shit is scary! The future is full of uncertainty  You're not in control, God is, let Him work Finding your word  Lean into surrender and uncertainty Remember it's a greater mission than you  A final prayer for you for the end of this year The victory is ALREADY your's Final words   Tweetable Quotes: “Not only am I not in control, but it's not about me, it's not about what I want.” - Karl Sona “You may have a deep, underlying sense of knowingness, you may have a strong sense of confidence, but you don't have a crystal ball… you're not truly in control… Surrender.” - Karl Sona Resources Mentioned:  One Word - book Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    Four Freedom Principles: Cracking the Code to Financial Freedom with Maurice Philogene

    Play Episode Listen Later Dec 28, 2021 42:08


    Welcome back to another great episode of the Dear BLK CEO Podcast. So many people are trying to break the code of generational wealth and time freedom. Maurice Philogene has done both and he's here today to break down his story and how you can do the same through the four freedom principles: financial freedom, time freedom, geographic freedom, and relationship freedom! Maurice is many things, a Senior Executive, Real Estate Investor & Entrepreneur, Restaurant Owner, Philanthropist, and Lifestyle Design/Wealth Coach. He is also the founding Managing Partner of Quattro Capital, a real estate investment firm built on the foundational pillars of People, Property, Profits, and Philanthropy. Jump in, let's eradicate the misconceptions of wealth and freedom, and adopt the four freedom principles.    Four Freedom Principles: Cracking the Code to Financial Freedom: [00:01 – 05:09] Opening Segment  I welcome Maurice Philogene to the show Bio  Maurice talks about his beliefs around financial freedom It is NOT one set of blueprints  The four principles of freedom Passive income vs. expenses is the key to FE [05:10 – 19:40] Four Freedom Principles: Cracking the Code to Financial Freedom Getting clarity around what you want to build  The example of real estate and development projects as a tool Creating time freedom through passive income  Discovering the misconceptions around how to find success Maurice's philosophy on time  You don't have “more time”  Behave like it's limited because it is Time is proportional to the energy you put into it How investment deals can actively benefit others  Predicated on freedom and helping people  Build a better income by giving people a better quality of life  Growing your assets can be a better way to drive impact How Maurice managed his time to exit the corporate world  Maurice explains his story  Becoming a full-time cop and full-time exec  You do it because it's meaningful  Book your free consultation at The Kas Company [19:41 – 37:17] How to Exit the Salary and Enter into Freedom Maurice speaks about facing the backlash against cops The impact of the few negative forces There is good happening every day The light shed by body-cameras  99% are doing the right thing but it goes unnoticed The incentive to be a good person is going down  Things are turning around  “The exit” - knowing when to leave  Understand you will take a shot to your identity  Everything corrects itself  Maurice talks about why he left a $350k active salary “I got other shit to do”  What it feels like to wake up in Freedom Releasing your head from all the W-2 stuff Getting the space to have more creativity in your thoughts Freedom to go impact the world for the better  How Maurice builds experiences for his family  Maurice shares advice around relationship freedom  We are humans and we are social We need people in order to grow  Collapse the learning curve through relationships [37:18 – 42:07] Closing Segment  How to connect with Maurice Links below  What is your favorite spiritual exercise? Getting up at 4 am It creates time  Favorite country and why? Turkey: resonating with the culture  Maurice's nomination to be on the podcast  Final words        Tweetable Quotes: “As long as you have more passive income than you have expenses you can be financially free.” - Maurice Philogene “Once you have the resources to have an impactful life towards your family and towards your community, you've done something good, you've got to capitalize on that.” - Maurice Philogene “People need people to grow.” - Maurice Philogene Resources Mentioned:  Personal Finances for Dummies   Want to connect with Maurice? You can connect on LinkedIn and Instagram. Check out https://www.thequattroway.com/ if you want to invest with people in mind! LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don't have to be anyone other than who you are to be a world-class CEO!

    Having the Faith to "Make the Jump" (Solo Episode)

    Play Episode Listen Later Dec 24, 2021 16:21


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! On this show, we talk a lot about pivoting away from corporate and into ownership, but what you don't always hear is how to deal with the fear that sometimes comes with following a purpose bigger than yourself. The more I talk to these successful entrepreneurs the more I realize that there are certain phases that all of them go through before they make the transition, and part of that is having faith! In this episode, I talk about the level of faith required to make your shift as well as knowing when it's time to do it.  Dive in and learn how to build up your faith so you can make the jump.   [00:01 – 04:41] Opening Segment I talk about my passion for this podcast and my vision for change I introduce the topic for today's episode Knowing if and when you need to make the jump Realize that it takes building yourself up again It takes faith   [04:42 – 10:26] Having the Faith to "Make the Jump"  How to put faith into action Having to battle fear and uncertainty Faith is fighting the doubt you have in yourself  Making the “Exit” make sense  Our faith in God needs to be in place  Think of your “why”  Make it bigger than yourself  Your goal should be so big you can't do it without God Remember your ideas are based on faith  There are resources ready to help you to move forward If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today   [10:27 – 16:20] Faith Requires Action Don't wait to take action You don't need permission You've run the numbers, now it's time to execute “Time waits for no man”  You've been given a gift Use it to serve while you can  Don't let your gift die with you  Navigating the unknown You don't need to know Have faith that you have everything you need  Lean into your faith over your fear Merry Christmas! Final words   Tweetable Quotes: “Faith is a huge lever that needs to be pulled and that needs to be put into motion when you inevitably look to step away.” - Karl Sona “When you focus on your true ‘why' rather than the superficial things…  That ‘why', if you really get down to the root of it, is something that has been planted by God.” - Karl Sona   Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    Mastering the Fundamentals to go From Knowing to Having to Sharing with Bennie W. Fowler

    Play Episode Listen Later Dec 21, 2021 43:14


    Welcome back to another great episode of the Dear BLK CEO Podcast. “You can be great by mastering the fundamentals.” These words, said by Bennie Fowler really made an impression. Growing up selling eggs door-to-door, you could say he has built a legacy off of mastering the fundamentals. Bennie W. Fowler is a c-suite level executive with more than 40 years of leadership experience in developing strategy and is the President and CEO of Bennie W. Fowler LLC. Even though he grew up when the South was still segregated, he's never been one to shy away from the importance of responsibility and personal work ethic. Bennie also knows he wouldn't be where he is today if it weren't for faith and family. Such an incredible story filled with incredible lessons and wisdom! Let's dive right in and start mastering the fundamentals.   Mastering the Fundamentals to go From Knowing to Having to Sharing: [00:01 – 09:02] Opening Segment  I welcome Bennie Fowler to the show Bio  Bennie gives us a bit of his background  Born in 1956 in the deep South, Georgia Born and educated during segregation  Instilled with a heavy work ethic from a young age First work permit at 15 working as a janitor  Preparing for corporate work as a teen  [09:03 – 22:34] Mastering the Fundamentals Bennie shares his experience going from segregated to integrated  Dealing with riots in the early days  The timeline of integration  Not as much violence as one would think  Bennie talks about his first job in an entry-level position  “I just wanted to eat”  The experience of leading others that have more seniority  From mentorship to leading on his own  The importance of mastering the fundamentals The fundamentals you need to master  You have to be willing to move - adaptability  Prepare yourself for change  Manpower  Material  Methods  Machinery  Have the right people help move you through the process Book your free consultation at The Kas Company [22:35 – 34:34] The Only Way Forward was Through Faith  Bennie talks about his journey through Ford  Becoming the COO  Relocating and working in the UK  The process of creating a massive turnaround  How the experience created character  Getting to the point of exhaustion  Becoming an ‘industrial athlete' The importance of scheduling your life  Getting the strength and resilience from God Walk by faith, not by sight  People will try to bring you down along the way Stay hungry for opportunities When things aren't going well, are you still in faith?  Bennie talks about working through fear  Be concerned, not afraid  Look for the challenging things, that is where the reward is [34:35 – 43:13] Closing Segment  How to connect with Bennie Links below  Last advice from Bennie  Wake up every day with a purpose Bennie talks about his favorite Ford models Balancing business and family  Make your home a permanent one no matter where you are Take care of your family, you only have one of them Final words        Tweetable Quotes: “Becoming an industrial athlete; you gotta play just like you're playing a game… if you make it to the top… it WILL take an emotional toll on your body.” - Bennie W. Fowler “I don't look for all of the easy things today. Actually, I look for the things that are the most challenging because that's where most of the reward will be.” - Bennie W. Fowler  Resources Mentioned:  The American Icon   Want to connect with Bennie? You can connect on Facebook and LinkedIn or contact bennie@benniefowler.com. Transform knowledge into successful business results by checking out https://www.benniefowler.com/.  LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!

    Winning a High Ticket Contract by Aiming for the Top: Case Study (Solo)

    Play Episode Listen Later Dec 17, 2021 20:47


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! Any owner dreams of landing that high ticket contract that leads to massive revenue, partnerships, and opportunities. The problem is all too often we cut ourselves at the knees by avoiding the top of the organization and starting from the bottom, or the “safe” position. I want to tell you right now, if you know that you are providing value and hitting major pain points, then you are doing yourself a huge disservice by not starting at the top. In this episode, I'm going to unpack a real story of someone I met who went for the top-down approach and landed his target with a finesse I just can't keep to myself! Dive in and check out these strategies from a real MBE that aimed high and won a life-altering contract with a major retailer.   [00:01 – 04:07] Opening Segment I talk about my passion for this podcast and my vision for change Thank you for taking the time to listen in  I introduce the topic for today's episode A look at a success story towards winning a big contract Story from a real MBE  [04:08 – 11:16] Winning a High Ticket Contract by Aiming for the Top: Case Study A bit more about this company Incredible business model  Understanding stakeholder's pain points Utilizing LinkedIn  Starting at the top of the organization How this company began reaching out Getting in contact with the VP of Supply Chain Lessons to be learned from his strategy 1. He started at the top And dealing with a closed-door 2. Make sure to come prepared with value  Beat the BS Meter Cut through the noise  If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today [11:17 – 20:46] Get to the Top and Lead with Value Breaking through to the top  Get to the visionary of the organization  Do your homework and know the pain points  “I'm not selling you anything, I'm making you more money”  Top-down referral  Recapping the success strategy  Start at the top Understand the 5 love languages  Break down the risk vs. the ROI  Understand what the C-Suite cares about Speak their language Ask if they are the right person to bring the request to Craft your message Lead with value rather than certification Final words   Tweetable Quotes: “We do ourselves a disservice by not starting at the top of the organization.” - Karl Sona “He never once mentioned he was a minority-owned business… He, rather than leading with, ‘Hey, I'm certified,' led with, ‘Here's the value I can offer to you.'” - Karl Sona Resources Mentioned:  The 5 Love Languages Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    I Have Decided: From Corporate Manager to the 'Mayor' of Podcast Town

    Play Episode Listen Later Dec 14, 2021 38:05


    Welcome back to another great episode of the Dear BLK CEO Podcast. Entrepreneur, business leader, creative: all words that describe Elzie D. Flenard III, but one thing he is not - someone who you could ever fit in a box! Elzie Flenard is also a storyteller who hosts several podcasts where he unpacks topics from unexpected directions, weaving a myriad of influences into his music, speaking, and coaching. He's even been deemed the ‘Mayor' of Podcast Town by his own community. Everyone has something to offer and Elzie has made it his mission to help cultivate people's message through podcasting, the best way to get ROR: Return on Relationships! In this episode, I get to dig deeper into Elzie's story and pull out some incredible wisdom I think we will all benefit from if we put it into action. So dive in and let's get a firsthand account of what happens when enough is enough and you finally say, “I have decided!”   I Have Decided: From Corporate Drop Out to the 'Mayor' of Podcast Town : [00:01 – 06:59] Opening Segment  I welcome Elzie Flenard the show Bio  Elzie gives us a bit of his background  Getting sold the “American Dream”  Always a deep desire to start his own business “I never had a job that I liked”  Deciding to build an internet radio station  Refocusing on podcasting and creating great content [07:00 – 15:52] I Have Decided Elzie talks about his journey through the corporate world Venturing into electronics and electrical engineering How he became an operations manager  Quickly seeing the limitations put on corporate workers  The jump from corporate into ownership  The issue with building a side hustle while working Getting to the ‘cross-road'  Have the mindset and make the decision   Adopting the “Mamba Mentality” Strategically unpredictable  No matter what happens I WILL succeed [15:53 – 25:32] Understanding Your Runway Elzie talks about the evolution of his business Switching to the “I'm the owner” mentality  Thinking through how to move forward  The impact of mentorship and building relationships Step 1: “What is the number you need to hit?”  Step 2: What does your runway look like?  You don't need the perfect plan, you need staying power The initial strategy to drive revenue  Knowing how to allocate your dollar  Over-deliver and get referrals  Networking by adding value  Resources to figure out your runway Stay hungry and stay in a “learning mentality” Book your free consultation at The Kas Company [25:33 – 34:34]  Becoming the 'Mayor' of Podcast Town Elzie shares why he honed in on podcasting specifically  ROR - return on relationships Building on relationship/social capital  Setting youth up for success by teaching skills for life  Helping other people cultivate their voice  The power of podcasting and opportunities  Elzie shares his experience being a podcaster himself Learning how to iterate  Learning from others Leveling the playing field with conversations [34:35 – 38:04] Closing Segment  How to connect with Elzie  Links below  Elzie's nomination for the show Best tips for storytelling Listen and be open to where the conversation goes Negative stereotype of black culture that needs to be done away with That we're “not excellent”  Wealth creation strategy for listeners Revenue above income Create revenue as opposed to earning it Final words        Tweetable Quotes: “I had to mentally make that shift. I think a lot of times people straddle the fence and they don't commit.” - Elzie Flenard “I have decided… and no matter what happens, I WILL succeed.” - Elzie Flenard “I think when you have the learning mentality people will be drawn to you to teach you.” - Elzie Flenard Resources Mentioned:  Podcast Town w/ Elzie Flenard SCORE   Want to connect with Elzie? You can connect on LinkedIn or email mayor@podcasttown.net.  If you got a story to tell be sure to go on over https://www.elzieflenard.com and begin cultivating your message! LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!

    The Value Behind Your Perspective (Solo Episode)

    Play Episode Listen Later Dec 10, 2021 14:06


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! There's something that all the CEOs and executives that I've interviewed have in common. Something they all share that seems to propel them and drive them to trust themselves even when it's “not safe” or contrary to the status quo. In this episode, I want to unpack that ability and encourage us that this is something we can all do. It may not be easy, but if you are willing to lean into your own gifting and ideas, I believe you will find success. So dive in and let's talk about the value behind YOUR perspective.    [00:01 – 04:12] Opening Segment I talk about my passion for this podcast and my vision for change Thank you for taking the time to listen in  I introduce the topic for today's episode The value behind your perspective   [04:13 – 08:12] They Won by Not Playing it Safe A look into one of my conversations with a C-Suite executive  Her story of sending out an RFP Getting an answer for something that wasn't even asked Positioned as a thought leader that one the RFP Do you play it safe?  If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today   [08:13 – 14:08] The Value Behind Your Perspective Value what it is that you know  It can be a game-changer for yourself and others Lean into your own ideas  Be okay with “throwing it out there”  Overpreparation is sometimes the enemy of new ideas Be flexible and nimble with your prospects We all have seeds of greatness within us  They need to be nurtured into something fruitful Find opportunities to allow the harvest to take over! You have greatness inside you, don't rob yourself of it by staying safe Final words   Tweetable Quotes: “We all have those seeds of greatness within us… but you also need to find the opportunities to allow harvest to take over.” - Karl Sona “What makes us truly successful is when we can lean into our own thoughts, and our own ideas, and our own approaches even if they're contrary to status quo.” - Karl Sona   Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    Translate Your Passion into a Resource to Serve with Irish Burch

    Play Episode Listen Later Dec 7, 2021 42:43


    Welcome back to another great episode of the Dear BLK CEO Podcast. When your passion becomes your mission, it's impossible not to show up as your best self every day! It's with this attitude that Irish Burch became the President & CEO at the Dallas Children's Advocacy Center. Irish, who has 27 years of experience working with child abuse victims, came into DCAC after serving as an investigator with the Texas Department of Family and Protective Services. Since then, she's worked tirelessly to build strong, positive, and collaborative relationships with agencies and communities throughout Dallas. In this episode, we're going to unpack how she overcame self-elimination, cultivated her passion, and translated it into an incredible resource serving over 8,000 children within the last year alone!  Let's dive in and get empowered by Irish's story to learn how to translate passion into a resource to serve others.    Translate Your Passion into a Resource to Serve: [00:01 – 06:23] Opening Segment  I welcome Irish Burch to the show Bio  Irish talks about her background and experience  Daughter to a social worker mother  Irish's “Aha Moment”  Pursuing psychology and counseling  “How do you show up every day?” How do you not?  The honor of earning trust  [06:24 – 17:18] Building Trust Through Collaboration The process of gaining trust with a child  Abuse thrives in secrecy  Building collaborative relationships Understand the state the other person is coming in Setting up the system in a holistic way We all have a responsibility to the children in our community Be aware and get educated  Perpetrators look like all of us  Signs everyone should be aware of and what to do  Be intentional about your surroundings Notice changes in behavior  [17:19 – 28:02] Translate Your Passion into a Resource to Serve  Irish talks about her journey into becoming a CEO of the organization It was never the starting intention  The journey up the ladder  Realizing the gift of bringing together diverse people  Creating Irish's role to build a successful model  Leaving the agency to pursue something else  Going full circle again in faith  Facing and overcoming self-elimination  The acceptance vs. the assignment  The assignment does not end after the acceptance  Book your free consultation at The Kas Company [28:03 – 38:47] Impacting Entire Households Nationwide  Irish's encouragement to kids facing painful situations  You are not alone  There is a way out  There are people who CAN and WILL help  How adults can overcome abuse they faced as kids  Awareness of the importance of mental health is rising Taking care of your mental well-being  You are not alone and it is not embarrassing  I talk about my journey of facing my trauma How Irish's work impacts the entire household  Receiving resources and comforts  How people who can get involved or donate  Overseeing the DE&I process  Ensuring the best service for children  Becoming a national leader  [38:48 – 42:42] Closing Segment  How to connect with Irish and the Agency Links below  Make a difference and get involved Irish's recommendation to come to the show  Advice for people to keep pursuing their dreams You are worthy  It is YOUR assignment  One negative stereotype that needs to be done away with The negative connotation of seeking mental help  It is a sign of strength not weakness Final words        Tweetable Quotes: “Every child deserves to be safe in their own home.” - Irish Burch “It's not a dream that I knew I had… I literally went into this field saying, ‘I want to do right by these kids,' and I never thought about what my journey would be.” - Irish Burch “You can find someone more qualified than me on paper… What you can't find is somebody who loves this agency more than I do, and you can't find someone who can't just walk away if it messes up.” - Irish Burch Resources Mentioned:  DCAC Get Involved Diary of an Insecure CEO   Want to connect with Irish? You can connect on LinkedIn, or email her directly at iburch@dcac.org. Help save the lives of children facing abuse by going to https://dcac.org/.  LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!

    Foundations for Success: How to Create an Effective Business Plan (Solo Episode)

    Play Episode Listen Later Dec 4, 2021 27:20


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! 3 out of 4 startups fail. That can be a very daunting statistic for anyone looking to start a business. So what is going to set us apart? What I've learned on the path to ownership is that effective planning is what ultimately takes the concept in your head to become something tangible people will pay actual dollars for. So, In this episode, I want to get very practical and break down some actionable steps you can take into your week to begin laying down the foundation for your business' success.  Get pumped, get energized, and dive in to unpack how to create an effective business plan!    [00:01 – 05:40] Opening Segment I talk about my passion for this podcast and my vision for change I introduce the topic for today's episode Creating an effective business plan Prepare for practical steps and takeaways  3 out of 4 startups will fail  The difference is in planning Let's be honest about the idea of planning It very rarely ever goes that exact direction  We need to be flexible and nimble in the game  Failing to plan is negligent and lazy  Remember you're not alone [05:41 – 15:08] Foundations for Success: How to Create an Effective Business Plan First, Start off with an executive summary  Why should people invest or subscribe to your business? What is the market opportunity?  Figure out the problem that you're solving  Make your customers elated to work with you  Feel free to reach out for more ideas: karl@dearblakceo.com  Figure out how much money/capital you actually need  Stay in the game long enough for the home run  Maximize your dollars to prove out your concept Write down your business description Describing why your idea will win  How you are fulfilling a critical need  Move to your marketing strategy Prepare to iterate  Take a look at the market for competitors  Think about your pricing and market share  Premium or entry-level? My current model as an example If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today [15:09 – 27:19] Creating an Effective Business Plan - Continued Think through manufacturing and distribution if you have a physical product  Break down costs and responsibilities Knowing turn around time is key The organization of your company  Build out your ideal team  Structure with intent to scale - think big! SWOT - what are your critical risks? Understand the risks and the opportunities Your financials Estimate expenses and revenue  Understand your profit margin Predict cash flow  Stay tuned for my upcoming workshop for more info  Connect with other like-minded people Email me at karl@dearblackceo.com Subject: Business Planning Session Think through your early milestones Attach a timeline to it over a 3 year period  Final words   Tweetable Quotes: “I think one of the reasons startups fail is, quite frankly, they can't stay in the game long enough to connect with the home run.” - Karl Sona “Thinking is free of charge. So if it's free, why think small? Why not go big?” - Karl Sona (Inspired by Sujimoto) “Take the time to exercise some patience and some discipline, and to humor yourself… It's going to end up opening your mind to a different set of opportunities that you're probably not considering.” - Karl Sona  Resources Mentioned: Secrets to a Successful Startup Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    (MASHUP) Most Impactful Moments w/ Jerome Williams, Erin Person, Anthony Trucks, Sivonnia DeBarros & Fredrick Bussey

    Play Episode Listen Later Nov 30, 2021 3:59


    Welcome back to another episode of the Dear BLK CEO Podcast. For this mashup episode, let's look back on these words of wisdom from Jerome Williams, Erin Person, Anthony Trucks, Sivonnia DeBarros, and Fredrick Bussey. If you want to check out their full interviews, head over below for the links to the episodes.   On this episode: Let's revisit our conversations with these world-class CEO's for their most impactful moments    Resources Mentioned: Recognize and Monetize Your Intellectual Property with Jerome Williams Impacting Others and Winning Together with Erin Person Reset Your Rhythm and Make The Shift with Anthony Trucks Reaching Success by Operating Within Your Purpose with Sivonnia DeBarros Understanding Your Gift to Live with Purpose with Fredrick Bussey   LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don't have to be anyone other than who you are to be a world-class CEO!

    The Power of Story (Solo Episode)

    Play Episode Listen Later Nov 26, 2021 11:13


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! Happy Thanksgiving ya'll! In the spirit of gratitude, I'd like to say a huge thank you to you for tuning in and helping make this podcast what it is. Let's keep breaking the barriers of who can be a CEO and achieve ownership with today's episode. I want to focus in on how important it is to understand the value of stories. Stories of those who have gone before us can open your mind to possibilities you never thought achievable. And remember, you can be one of those stories! So dive in, wake up the inner beast (more on that in the show), and let's talk about the power of stories.   [00:01 – 03:33] Opening Segment I talk about my passion for this podcast and my vision for change A big thank you to our listeners I introduce the topic for today's episode The power of story    [03:34 – 06:50] The Power of Story How I've been inspired by stories  Hearing how others broke through the impossible  Waking up the inner beast The stories of how people of color are changing what can be achieved  What was once not in our cards is now possible  You can be one of those stories If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today   [06:51 – 11:12] Willingness to Embrace Struggle Thank you to all those who dare to jump into their dreams  Announcement for next Tuesday A word to those struggling with doubt  You don't need to beat yourself up  Look to the stories of the others who made it happen Being comfortable with struggle is essential for growth  Here is your call to wake up the inner beast! jump into the dialogue and email me at karl@dearblackceo.com Final words   Tweetable Quotes: “Way before I ever thought business was something I wanted to take on, I was listening to other people's stories. I was hearing roadblocks that they've encountered, I was being inspired by how they navigated some of those challenges…” - Karl Sona   Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    Taking the Red Pill: From a Dream Chaser to a Dream Catcher with Jerome Myers

    Play Episode Listen Later Nov 23, 2021 54:28


    Welcome back to another great episode of the Dear BLK CEO Podcast. What if you trusted yourself enough to break the addiction to the paycheck and realize your dreams should be real? I hope you're ready because this episode with my friend Jerome Myers could change your life if you let it. Jerome is the founder and Chief Inspiration Officer of DreamCatchers and The Myers Development Group. Through these entities, he helps people manifest the things they imagine and creates social proof that dreams should be real! Jerome is well aware of the temptation of the ‘golden handcuffs' of corporate and left that world to build a multi-million dollar multifamily real estate portfolio. Today he helps others through his two podcasts, DreamCatchers and Multifamily Missteps. Jerome Myers is like a big brother to me and a huge inspiration to my own process! So let's dive deep into this real, raw conversation and learn how to go from a dream chaser to a dream catcher by taking the “red pill”. From a Dream Chaser to a Dream Catcher: [00:01 – 08:00] Opening Segment  I welcome Jerome Myers to the show Bio  Jerome talks about his background and revelations “Taking the red pill” Your life is your choice The environment Jerome grew up in  How DreamCatchers started up  Dreams should be caught, not chased  [08:01 – 28:12] Taking the Red Pill: From a Dream Chaser to a Dream Catcher Making your dream something attainable  This hustle culture is a perpetual grind that burns you out  The idea of ‘never finishing' is not complete  Where is it you want to go?  Putting the right strategy and guides in place  Recognize your wins and rest on the way to the promised land  Jerome shares his journey through corporate and realizing there is more  Falling for the American dream Realizing that time is short and life is precious  The lies we start to believe  We have a responsibility to our ancestry  The overwhelming force of freedom  Not everybody is ready for it The addiction to the paycheck is why people bury their dreams Will stand up and step into your greatness?  Jerome's advice about using your gift  You've been beaten down by the system  We are taught to repress our gifts  You are unique and that is why you are here    Book your free consultation at The Kas Company   [28:13 – 51:24] Framework for a Centered Life  Jerome shares his experience sacrificing to get to where he is now  Having everything and hating your life  A day in Jerome's life today  What happens when you trust the process  You don't have to give up your passion An opportunity to make a difference  Overcoming the challenges of believing in your gift  We tend to undervalue our gift  The true meaning of ‘help'  The action leads to the outcome What is next for Jerome Myers? Freeing 100 people from something they're not passionate about Jerome breaks down the six levels of the red pill  Self-image Relationships  Work  Health  Prosperity  Significance  The importance of matching actions with your words  How to learn even more from Jermone  Jerome's long term vision Links below to connect  [51:25 – 54:27] Closing Segment  My encouragement and gratitude to Jerome  Jerome's last words of advice Your dreams should be real  You are now responsible for that promise Take action today  Final words        Tweetable Quotes: “I think there are so many people living their lives based on what's been dictated to them instead of being deliberate about what they're going to make with their life” - Jerome Myers  “Who am I still to be here, and even more, who am I not to make the most out of the time that I do have?” - Jerome Myers  “Don't let your actions betray your words, because if they do, then the very person you're trying to guide will look at you and say, you don't have credibility with me.” - Jerome Myers   Resources Mentioned:  Multifamily Missteps Podcast with Jerome Myers DreamCatchers Podcast with Jerome Myers   Want to connect with Jerome? You can find him active on Instagram. Ready to take the read pill? You can start here at https://www.jeromemyers.co/. LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!

    Your Dream Needs a Support System (Solo Episode)

    Play Episode Listen Later Nov 20, 2021 14:16


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! Picture that big, audacious dream in front of you. Then allow me to add one caveat to that image: a powerful and loving support system surrounding you! Can you see them? In this episode, I want to talk about the importance of allowing the right people to come around you and how it can set you up for success. This journey is an arduous one, but it doesn't have to be walked alone. And what better place to start than here, with the Dear Black CEO community?!  So jump in, and let's talk about setting up a support system around your dream.    [00:01 – 03:50] Opening Segment I talk about my passion for this podcast and my vision for change I introduce the topic for today's episode A reminder of my personal journey up to this point  Becoming the face of the organization It's a big task that can't be taken on alone   [03:51 –08:31] Your Dream Needs a Support System  In the game of entrepreneurship - it is a leap of faith  The feeling of starting as a young infant  Remember God has got you by the hand The journey into the unfamiliar is not easy  You need support  Who lifts you up when you can't stand?  People are out there who want to lend a helping hand If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today   [08:32 – 14:15] Be Willing to Open Up to the Ones Around You Dedicating this episode to my fiancée  I talk about how she supported me during my low point “What's the point of me if you can't open up to me?”  My advice to you in setting up your support system Be willing to open up to the safe people around you  This path doesn't have to be traveled alone  Remember the purpose of this show is to bring a community together  Dare to believe that the average can do something great  jump into the dialogue and email me at karl@dearblackceo.com Final words   Tweetable Quotes: “Having a strong support system is definitely a way to bolster that journey into the unfamiliar.” - Karl Sona “It's amazing how lonely it can be… it doesn't have to feel that way, even if you are the only one building the business from the beginning.” - Karl Sona “All great things that we revere and that we are in awe of came about as a result of an average woman, or an average man, who dared to believe in their ability to do something great.” - Karl Sona   Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!  

    How to Create an Irresistible Offer with James Furman

    Play Episode Listen Later Nov 16, 2021 32:48


    Welcome back to another great episode of the Dear BLK CEO Podcast.   James Furman went from a man falsely accused of crime to the living embodiment of the word entrepreneur! When he launched his company, Mission4Media, he was able to lead his team in building a 7 figure ad agency from the ground up in only 1 year. When he's not innovating and creating, James spends hours each day learning the newest ways to market businesses online, while utilizing leadership-based sales techniques that bring success. What makes him unique is that James has mastered the art of creating offers that no one can resist and following it up with inclusivity! With that, James now helps other agency owners and coaches with a ‘Done-For-You Program' that boosts their sales processes.   Tons of value and wisdom in this episode, so if you want to learn how to create an irresistible offer, tune in and let's learn with James.   How to Create an Irresistible Offer: [00:01 – 04:55] Opening Segment  I welcome James Furman to the show Bio  James shares a bit on his background  The experience of getting falsely convicted for a crime  Using the time in prison to getting educated  Motivated to use adversity as a win instead of a hinderance  James talks about how to get unstuck from the current situation  Be open to the opportunities and positive outlooks  It starts in the mind Put a plan in place  [04:56 – 15:43] Adversity to Triumph James talks about how to get unstuck from the current situation  Be open to the opportunities and positive outlooks  It starts in the mind Put a plan in place  How James left a 7-figure business  A growing desire to help businesses thrive Building a marketing agency  Working with the wrong people  James talks about building up his own business How he realized 8 hours working for himself would generate more revenue  Jumping in right at the proof of concept You need to map everything out beforehand   Book your free consultation at: The Kas Company   [15:44 – 29:26] How to Create an Irresistible Offer Getting the confidence to get yourself out into the market  What are you passionate about?  Get education around your passion Hone in on one thing  James talks about creating a new business model Losing 70% of business to COVID Pivoting to solving the problem sales process  James' model  Working with different clients  How to achieve ‘irresistible offer status'  Make it an offer you know you can fulfil first  Lead with the biggest, scariest offer Ex: “I can guarantee a ROI in one month”  Create interest and then make it affordable  How to hedge your big offer  It's ok to get paid while you build your program  “Escape and arrival”  What are you helping clients escape from and arrive at? Make sure you have the knowledge and expertise beforehand  Bill something someone actually wants  What's next for the 7-Figure Growth Solution  The benefit of having things done for you  Support and coaching along the way  How to get connected with James Links below [29:27 – 32:47] Random Round James' nomination to come on to the show  Best tip or strategy for Lead Gen? Don't be scared to have a regular conversation People want to work with people they like  Favourite mistake when starting out in business? Talking before having the full idea  One stereotype of that needs to be done away with? That we all smoke weed and listen to hip hop! Final words        Tweetable Quotes: “If you're putting all your eggs in one basket and you have proof of concept then you gotta believe in yourself at some point and just jump and make it happen.” - James Furman “You always want to lead with the most irresistible, the biggest… the scariest offer but also something that you can fulfill, to get people in and that everyone can afford.” - James Furman  “Obviously you have to be professional, but business people are real people and people want to work with people that they like.” - James Furman Resources Mentioned:  Think and Grow Rich Journey to 7-Figures Want to connect with James? You can find him active on LinkedIn and Facebook. For proven returns on YOUR marketing dollars, head on over to https://www.mission4media.com/.  LEAVE A RATING AND REVIEW on iTunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!

    Overcome Discouragement by Setting Intention (Solo Episode)

    Play Episode Listen Later Nov 12, 2021 13:45


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! When push comes to shove in the entrepreneurial space, our knee-jerk reaction tends to be to push back harder. I've been learning more and more that not only does this not serve us, but this mindset actually invites more opposition to come our way. So what's the alternative? In this solo episode, I really want to unpack the value of setting our intentions up BEFORE we hit opposition in order to combat the discouragement that inevitably comes with it.  Tune right in and let's learn how to overcome discouragement by setting intention.   [00:01 – 03:30] Opening Segment I talk about my passion for this podcast and my vision for change We're in this together  My goal is to give your perspective based on my experience What I want to focus on today How to not get discouraged   [03:31 –07:44] An Intro to the Concept of Setting Intentions How our intentions set us up for long term success The findings of Trevor G. Blake Machismo may not be the way to break through resistance  I share a story about my journey launching a new project Going from excitement to disappointment  The battle in the mind that triggers when things go wrong    If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today   [07:45 – 13:44] Overcome Discouragement by Setting Intention My advice for those stepping out as Independents Discouragement is easy to fall into  Everything comes to ‘energy'  Know that things will happen outside of your control  You CAN control your mindset and attitude  It matters how we manage ourselves and set our intentions What happens when things knock your energy out? Recognize the frustration but stay upbeat  It's part of the journey It's not a straight path to independence  “Today's frustration is tomorrow's triumph” Set intentions for what it is you want  Stay tuned for more on intentions in future episodes  jump into the dialogue and email me at karl@dearblackceo.com Final words   Tweetable Quotes: “Realize that the staircase we're climbing is not straight and narrow, it's not straight up and down.” - Karl Sona “Today's frustration is tomorrow's triumph… the more we can get used to the ebbs and the flows the better you will be.” - Karl Sona Resources Mentioned: Trevor G. Blake Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    Manifest Your Vision Through Excitement and Relationships with Kimberly Archuleta

    Play Episode Listen Later Nov 9, 2021 53:35


    Welcome back to another great episode of the Dear BLK CEO Podcast.   Have you ever heard someone say that you should never tell someone your business idea? In this episode, we're going to flip that low level thinking on its head with Kimberly Archuleta. Kimberly is the CEO, Founder and visionary behind Avance Learning Solutions LMS. She has been leading the e-learning industry since 2000 and has a wealth of experience in professional, academic, political and corporate  teaching. What makes her unique is that Kimberly focuses on unique methods of instructional design and development that provide strategic recommendations to enhance time-management and profits. It's this high-potential thought process that has helped over 40,000 business employees around the globe excel.   Kimberly is a huge ball of energy and positivity, so dive right into the conversation and let's talk about manifesting your vision through excitement and relationships.   Manifest Your Vision Through Excitement and Relationships:  [00:01 – 07:06] Opening Segment  I welcome Kimberly Archuleta to the show Bio  Kimberly shares some background on herself  The origins of Kimberly's energy and attitude  How Kimberly helps execute people's vision  The value of sharing your vision with others  [07:07 – 22:47] Cultivating Excitement Towards Your Vision Kimberly talks about overcoming the doubt that comes with ideas  Real world example from Kimberly's experience with the Pandemic  Getting the idea for another company during the waiting period  Having a positive mindset of ‘I can do this'  You need to build up and ride out the momentum Get excited even about the small opportunities Let things progress naturally  Create space for yourself to innovate  ‘Never eat alone…'  Kimberly talks about her path to entrepreneurship in learning and development Leaving the sales world  A desire to teach people  Climbing the corporate ladder then leaving it all  ‘I can do this on my own'  Getting her first investor Risk = reward  The importance of your level of excitement towards your vision Weighing out the pros and cons  Are you happy?  Passion grows when it's cultivated  A secret to educating your clients/customers Information is lost within a half hour of learning it Engagement is key [22:48 – 30:29] The Power of Relationship Building and Focus Kimberly talks about cultivating relationships How she landed Toyota as her first client  It should be fun!  People who like you will refer you  The power of focus  Every day is a new day and new challenge  Planning the next day in advance  How to be a ‘Doer'  Make it a habit  Get excited about what you do    Book your free consultation at: The Kas Company   [30:30 – 50:07] New Ventures, Visions and Manifestations Kimberly talks about her newest venture CBD Sea Salts All purpose, all natural cooking salt The health benefits that come along with it Himalayan salt mixed with CBD Current competition in the market  Launching plans for the new product  Jumping into something completely new Working with a tangible product for the first time  Distribution plans  Becoming the ‘Pepsi' of Sea Salts How to connect with CBD Sea Salts Links below  The power and definition of manifestation  Orchestrating something within yourself to become reality Envisioning the things you pray for  Get into the midst of what you want in your minds eye Release it instead of holding onto too tightly  Kimberly's example of manifesting in her own life  The importance of Kimberly's work as a female minority in the workforce  Giving back a voice to the voiceless  Using networking to break patterns How to connect with Kimberly Links below [50:08 – 53:35] Random Round What is your favorite healthcare practice? Breathing and transcendental meditation  Favorite mistake in starting a business? Not understanding marketing  Final words        Tweetable Quotes: “I like the idea of never eating alone. Always have a networking meeting with someone that you don't know… and just talk to them about what you're doing and listen to what they're doing.” - Kimberly Archuleta “When you take risks you get really big rewards if you believe in yourself, if you have that mindset.” - Kimberly Archuleta Resources Mentioned:  The Awakening Series - YouTube Channel CBD Sea Salts Website Insta: @cbdseasalts Be sure to connect with Kimberly over on LinkedIn and Instagram. Check out https://avancelearning.com/ - the future of learning is here, and you can be a pioneer. LEAVE A RATING AND REVIEW on iTunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!

    Stay in the Fight - Your Freedom is Worth it (Solo Episode)

    Play Episode Listen Later Nov 5, 2021 19:36


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! Let's be honest, it's not easy to break the handcuffs of the corporate world and set out on your own. You will face disappointment, discouragement, and disillusionment; and it's when things get tough that those golden handcuffs start looking pretty good again. Maybe you're grappling with something like this; having freedom for the first time - but I promise that freedom is worth the fight and if you stick it out, you will reap the benefits of resilience.  Sound easier said than done? Then jump right into the episode and be encouraged around what it takes to stay in the fight even when things get tough.    [00:01 – 06:01] Opening Segment I talk about my passion for this podcast and my vision for change A reminder of my exit journey and what made me decide to go to the next level Why I decided to Exit The reward was not worth the risk The full-time job got in the way of progress Doing something new requires all your creativity  A shift to living out my dreams Today's focus: Stay in the fight   [06:02 –10:09] Stay in the Fight You will face challenges and distractions on the way  I share the obstacles that came in my way  Getting a tempting offer that would cut my progress I talk about how I've been pushing through the difficulty I'm facing Realize when something just isn't sitting right with you Reminding myself of my own prayers and desires  If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today   [10:10 – 19:35] Freedom is Worth the Fight Building the mental fortitude  Independence is not an easy lifestyle Remember that you need to build your dream not someone else's How do I close the door for good?  What happened when I tried to say ‘no'  Taking the easy way out would be like killing the baby prematurely  Freedom is not easy but it is good It can be uncomfortable  Are you willing to pay the price? Freedom takes responsibility to drive results It is worth fighting for  Identify the real enemy and fight  Comfort is the enemy of freedom Stick it out and you will get the reward  Email me at karl@dearblackceo.com  Final words   Tweetable Quotes: “I can't help but feel that if I were to take the easy way out that I would regret it for the rest of my life.” - Karl Sona    “Freedom is worth it, it's worth the fight… We need to live for these moments that are challenging, because they ultimately equate to the price that we pay to become familiar and comfortable with what it's like to truly live free.” - Karl Sona   “There is a land abundant of milk and honey if you're only willing to stick it out.” - Karl Sona Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!  

    Leaning into Courage to Create the Life You Want with Daniel Oppong

    Play Episode Listen Later Nov 2, 2021 51:38


    Welcome back to another great episode of the Dear BLK CEO Podcast. Creating the life that you love and building something you believe in with people you enjoy; does this resonate with you? Then today's episode with Daniel Oppong is exactly what you need to be tuning into. Daniel is the Founder, voice and heart of the Courage Collective, an initiative that solves the problem of diversity and economic inclusion in organizations by aligning with leaders who are actively trying to transform their workplace. Daniel believes that it's only through courage that we will be able to embrace our humanity and the humanity in others to create a beautiful world. Jump into this episode and learn more about leaning into your courage to create the change and life you want to see. Leaning into Courage to Create the Life You Want:  [00:01 – 06:20] Opening Segment  I welcome Daniel Oppong to the show Bio  Daniel gives some background to his story  Impacted by the events of 2020 What is justice? A need to create culture and conversation [06:21 – 24:10] Leaning into Courage to Create the Life You Want Daniel's thoughts on acting on justice Symbolic vs. systemic  Justice is about addressing the systemic  Symbolic gestures lose energy after time  Should we be educating our counterparts?  While we have access to information, story has power “We all come from somewhere”  Daniel's upbringing and family influence  Breaking away from a traditional path Daniel talks about his exit from the corporate world What risk looks like to you is important  Daniel's journey of navigating his identity  A growing desire to create impact  Betting on creating a life that you love  How you have to lean into courage to overcome adversity  If the vision is still the same the strategy can change Letting go of the image to create the thing you want The role faith and spirituality played in Daniel's path  Book your free consultation at: The Kas Company   [24:11 – 48:02] Your Ideas Need to Solve a Problem Daniel shares about the purpose behind the Courage Collective Diversity and economic inclusion  Tailoring the human experience in the workplace  What leaders need to learn and how we need to partner with them  There is a disconnect between them and the actual minority experience  They need to be willing to take risk and have courage themselves  Change is going to take intentional action  Find people who align to your values  The lesson Daniel learned going into entrepreneurship A good idea is not a good idea unless it solves a problem You know your solving a problem if people are willing to pay for it  Don't be afraid of the minimum viable product  Just start - get feedback - iterate  Be a steward of energy  Leveraging contractors  People invest in what they care about What are you co-creating?  What the Courage Collective offers  Liberation Conversations Courage and Community - launching 2022 Links below  Daniel's nomination for an interview on the show  [48:03 – 51:37] Random Round Favorite mistake when starting out in entrepreneurship? Giving away too much of yourself  Stereotype that needs to be done away with? That we are monolithic - one representative of the whole Final words        Tweetable Quotes: “If I'm waiting for the people who don't share my experience to lead me in this work, I'll be waiting a long time… I need to be the one to create the conversation I want to have.” - Daniel Oppong “Am I willing to invest in the unknown path even if it means I'm absorbing all the risk, all the cost, all the things that go into it and figure it out? For me the answer was yes!” - Daniel Oppong Resources Mentioned:  Liberation Conversation Create and Orchestrate Be sure to connect with Daniel on LinkedIn or by emailing daniel@thecouragecollective.co. Check out https://thecouragecollective.co/ and start leaning into YOUR courage. LEAVE A RATING AND REVIEW on iTunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!  

    My Exit: How I Got Out of Corporate and Into Ownership (Solo Episode)

    Play Episode Listen Later Oct 29, 2021 19:28


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! I get it, I really do. I walked the path of corporate success, seeing 6-figures put into my hands and the doors opening to a new lifestyle. But I had to ask myself, do I want to keep putting even MORE money into someone else's pocket or do I want to realize my true worth? If you are in a similar situation, let me tell you, you are worth far more than what you think you are; and if you're even so much as contemplating about getting into the ownership space, this episode is for you.   Jump in and join me on my exit journey. This is how I got out of the corporate world and into ownership without looking back.   [00:01 – 05:23] Opening Segment I talk about my passion for this podcast and my vision for change The focus for this episode  Exit strategy The background behind my own exit  “What do I want to do next?”  Multiply your income and THAT'S what you're worth   [05:24 –10:02] Take Stock of What You Have and What You Want Getting out can be hard when you have a lifestyle Check out my story  What do you feel called to?  Moving the needle while doing what you love You don't need to put off your dreams You can make an economic impact Keep your worth in mind As a minority  You are more than a job title  Things to keep in mind if you want to exit You may have to step back from the familiar   If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today   [10:03 – 19:27]  My Exit: How I Got Out of Corporate and Into Ownership Bringing my corporate experience out into the world Putting my old identity to death  Corporate was preparation for me to step out Valuable skills I learned in corporate  Realizing it was time to move on  Called to be a solution  Going all in on my company  Stifle the noise and jump into the deep  The next steps after putting in my notice Making new partnerships  One door closes, another opens  Tune in to next week for the new opportunities that are opening up  Email me at karl@dearblackceo.com  Final words   Tweetable Quotes: “Even the best jobs that pay you handsomely well and allow you to travel the world - they end up putting you in a corner where you're really just focused on you, yourself and you. They handcuff you.” - Karl Sona   “There's more to you than just the fancy job title.” - Karl Sona    “When one door closes, if it's the right thing, and if it's the right time, the good Lord provides you with the opportunity for another to open.” - Karl Sona Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    Building a Sustainable Legacy Family Business with Nike Anani

    Play Episode Listen Later Oct 26, 2021 44:13


    Welcome back to another great episode of the Dear BLK CEO Podcast.   For those who are thinking through next steps in your family business, or even if your just starting to build up generational wealth for your family to take over in the future; this episode will be vital in your journey. Nike Anani is an entrepreneur and a consultant. She was rated as a top-100 Family Business Consultant globally. She's known especially for helping her clients bridge the gap between the senior and younger generations. With over 10 years as both a business founder and a NextGen, Nike is able to uniquely empathise with both generations and act as a connector. Nike is passionate about diversity, and celebrates the uniqueness in every individual, family and business.   Dive into Nike's story and expertise as we learn more about building a sustainable legacy family business model.    Building a Sustainable Legacy Family Business:  [00:01 – 07:07] Opening Segment  I welcome Nike Anani to the show Bio  Nike gives some background to her story  Lived in Lagos, Nigeria and UK  A dad who ran the family business in Lagos How she took the path of economics Joining Deloitte  A desire to have agency and ownership  Transitioning to a mindset of legacy [07:08 – 24:39]  Building a Sustainable Legacy Family Business The disparity family businesses face Lack of succession planning Lack of knowledge and estate transfer A need for collaboration  How Nike filled the need in her country  Nike's perspective on first generation entrepreneurs Seeing her dad without liquidity  Many have assets but it needs balance with liquidity  Nike's role in the family business structure  The advantage of next gens to operate in non-executive roles  Opportunities to play more strategic roles Second Gen comes with different needs than first Think about your investments  Moving from Me to We What it's like navigating the emotional side of operating a family business “We are emotional beings who occasionally think”  The importance of gaining self awareness  Try to divorce the emotions from the logic  There is value in using a coach    Book your free consultation at: The Kas Company   [24:40 – 42:02] The Responsibility of Legacy Nike talks about being an effective change coordinator  It's time to adapt in a fast moving world  Transformational business leave transformational legacies  The impact you make is beyond just you  Thoughts on ‘lifestyle entrepreneurship' vs. the responsibility ‘To each their own' Legacy has two components Time  Space  Legacies can be lived in our present time  Entrepreneurs have a responsibility to make a lasting impact The world needs your mind to sustain success It's time for the world to learn from our culture  Nike's words of wisdom for the Next Gen Be patient, it's a process  Understand the perspectives of those around you  Be selfless and protect the legacy Be intentional about social capital How to connect with Nike Lifetime to Legacy  Coming soon  Links below  [42:03 – 44:12] Random Round Nike's recommendation to come on the podcast What is your best tip for doing business with your family?  Empathy Favorite mistake when working with family? Not separating emotions from logic What industry or sector would you recommend for family businesses? Don't just pursue financial, pursue social impact Final words        Tweetable Quotes: “I think the world needs to learn from our culture. We've imported so much, we need to export and teach.” - Nike Anani “You're moving from I, Me to We… You don't want individual rulership, you want collective leadership.” - Nike Anani “Businesses that are transformational leave transformational legacies… As an owner, the impact you're making is beyond you.” - Nike Anani Resources Mentioned:  The Connected Generation Podcast Be sure to connect with Nike on Instagram and LinkedIn. Visit https://nikeanani.com/ for more award winning business strategies. LEAVE A RATING AND REVIEW on iTunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!

    I Fired the Man (Solo Episode)

    Play Episode Listen Later Oct 22, 2021 8:00


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! In this episode I have some exciting news to share with you guys. I've always been open about my own journey through the corporate world versus the ownership space and today is no different. It's the start of some new things and I hope that whoever tunes in is encouraged that when you surrender to the process and step out in faith, you make room for some incredible things to happen.    [00:01 – 02:11] Opening Segment I talk about my passion for this podcast and my vision for change Ownership is the true path to equity  [02:12 – 4:42] A Shifting Perspective to Ownership Challenges in the C-Suite space Working where no one looks like you Thoughts about climbing the corporate ladder 1% to 2% of minorities sitting in the executive space Choosing to pivot away from the corporate world  Entering a space of ownership If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today [04:43 – 07:59]  I Fired the Man Update on my exit strategy  I QUIT MY JOB! Announcements coming up soon I'll break down the full story A reminder to surrender to the process  Email me at karl@dearblackceo.com  Final words   Tweetable Quotes: “When you are audacious enough to step out in faith, and you are willing to surrender yourself to the process, and acknowledge that you are being prepared by the Lord, you end up making room for some incredible things to start to happen.” - Karl Sona  Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    It's Time to Adapt to More Diverse Business Models with Rachel Smith & Matt Joblon

    Play Episode Listen Later Oct 19, 2021 47:27


    Welcome back to another great episode of the Dear BLK CEO Podcast. While we typically focus on hearing from minority CEOs and entrepreneurs, it's important we get a three dimensional perspective from all people. As promised, today I'm bringing in two super stylish, super creative executives from the corporate space, Rachel Smith and Matt Joblon. Matt is the CEO and Founding Partner of BMC Investments, boasting a portfolio of over 9,000 multifamily units and over $500M in projects. Rachel is the Director of Partnerships at the Clayton Members Club, an intentionally cultivated community of social, business and creative leaders unified by common values and dedicated to living a more meaningful and impactful life. Both these individuals partnered up to bring the Members Club to life from a place of inclusion and diversity. You don't want to miss out on the gems in this episode. Tune in and find out how more companies are thriving on values of relationship building and diversity.   It's Time to Adapt to More Diverse Business Models: [00:01 – 08:19] Opening Segment  I welcome Matt Joblon and Rachel Smith to the show Bio  My connection to Clayton Members Club The importance of style  Matt talks about the start of the Members Club Leading with a focus on creating a great team The partnership journey with Rachel  How partnership made the difference Rachel talks about the driving force behind her motivation  Relationships first  A core value of impacting people and giving back Making something ‘exclusively' inclusive [08:20 – 22:47] Building Business Relationships to Create an Inclusive Community Matt shares about the vision and inspiration behind the project Coming in to the market at the right time Identifying the needs no one else is focusing on Looking at the project holistically Creating a diverse and inclusive community  How to get the community to buy-in  Tried and true “Not about me but us” From 40 members to exponential growth  Delivering on the promise I talk about my view from a consumer perspective The ‘horror' stories of getting the place up and running 2 years to negotiate the building  18 months of pure planning  7 different variances People didn't know they wanted this  The challenges with the building  How the pandemic affected the opening   Book your free consultation at: The Kas Company   [22:48 – 42:15] It's Time to Adapt to More Diverse Business Models  How a rising minority population will affect business A chance to open up with diversity at the forefront  The turn around that business models took  ‘Good enough' isn't good enough How complacency may come into play Matt and Rachel share about the diversity model of the Members Club Making something lasting and sustainable A model that tackles financial barriers  Giving different ways to contribute A long term look at the Denver area  A thriving culture  High quality of life  The possible challenges and risks Getting people to agree on the problem we're trying to solve We get solutions when we all agree on the problem  It's time to shift the narrative  Why diversity is so important to Matt and Rachel Keeping an open world view  Communities thrive under true diversity   [42:16 – 47:25] Random Round What is something unique about you that is contrary to being ‘white'? Rachel: appreciation for diversity and dancing  Matt: always attracted to people who are different from me Final words        Tweetable Quotes: “Different things motivate different people and for me it's the quality of my relationships and the ability to learn from everyone I'm around… personally and professionally.” - Rachel Smith “Every time you identify a need that no one else is focussed on and you execute at a high and no one can really copy you… that's a pretty strong business plan!” - Matt Joblon “You're not really a global citizen if you're living in your small world… We all stand to gain when you listen in to other people's experiences.” - Rachel Smith Resources Mentioned:  Members Only: Matt Joblon opening Clayton Members Club & Hotel in Cherry Creek Bringing Denver Together with Culture, Style, and Philanthropy with Rachel Smith Capitalism in America Get more from Rachel by visiting https://claytondenver.com/ and learning more about the incredible and diverse community that's being built. Reach out to Matt on LinkedIn as well. Don't forget to check out https://bmcinv.com/ and dive into the real estate space with these visionary leaders. LEAVE A RATING AND REVIEW on iTunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!

    The Art of Building Relationships (Solo Episode)

    Play Episode Listen Later Oct 15, 2021 16:40


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! For so long it's been ingrained in us that we need to hustle the competition in order to get ahead in business. While having a competitive edge is definitely key, I truly believe we miss out on a huge opportunity to scale long term success when we focus on competition rather than collaboration. Times have changed. The ones who make it in their industry today are not the cut throat tycoons, but the ones who employ empathy and build relationships in their sector. So let's start getting these relationship building tools in our hands. Jump into the episode and start learning about the art of building relationships.   [00:01 – 04:09] Opening Segment I talk about my passion for this podcast and my vision for change A look at our topic for today  An intro to building relationships With other business within your industry  [04:10 – 10:02]  The Art of Building Relationships Losing the us vs. them mentality Times have changed We are in the partner economy  Organizations are looking for long term partnerships  The path to long term success  Relationships are the new competition  Finding complimentary values  Challenges of small and diverse businesses  Lack of capacity/bandwidth  Overextending yourself on contracts  Making partnerships make sense in your business  Take an audit: Employ the SWOT method  Strengths  Weaknesses Opportunities Threats  Get exposed to what people are doing around you  Get out of your box  If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today [10:03 – 16:39] Scale with Strategic Alliances  The benefits of partnerships  Scaling your business  Winning contracts Building cash flow you can hand down  It doesn't have to be hard  Keep a look out for the new course  Just find compliments in your industry  Where are they strong where we're weak?  Get a piece of the pie Quick actionable steps  Take a look at your weaknesses What does your industry need? Look for businesses that could be a good fit  Make it a Triple-Threat Win  Email me at karl@dearblackceo.com  Final words   Tweetable Quotes: “Strategic alliances are something that all of you need to be considering, especially if you want to scale, especially if you want to win those mega-huge contracts…” - Karl Sona “Having a competitive mindset is a great thing… but sometimes, competitiveness can be scaled to an exponential level when you take a mindset of being collaborative first.” - Karl Sona Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    Building High-Ticket Relationships While Serving People with Marlon Gordon

    Play Episode Listen Later Oct 12, 2021 54:24


    Welcome back to another great episode of the Dear BLK CEO Podcast. At the end of the day, people want to partner with people, not your product or your pitch. The best way to show up as a person - serving people! Marlon Gordon is a perfect example. Marlon is the Founder and CEO of the NxtGen Network, a creative marketing agency built on relationships; passionate about telling stories and empowering others through innovation. Marlon is passionate about partnering with some of the biggest names in the industry to impact Child Nutrition and Hospitality. He is also co-creator/co-host of the LINQ'D UP podcast. Marlon has found success and impacts others as a visionary, a team builder, and is man fueled by a faith. What an incredible heart this man has. Tune in now and learn all about building high-ticket relationships all while solving a problem and serving people.   Building High-Ticket Relationships While Serving People: [00:01 – 09:48] Opening Segment  I welcome Marlon Gordon to the show How we met  Bio  Marlon shares his background and being field by faith Learning to let go of control  Learning on the job  Being called to be a communicator  Meeting Tommy Walker [09:49 – 16:12] Take the Leap of Faith Marlon talks about stepping out and making a leap of faith  Building relationships through the learning process The importance of taking care of your soul on the job  Find solid mentors Marlon's biggest pitch  First Taste TV Pitching an idea to big names like Kellogg's Connecting child nutrition with the feel of The Food Network Solving the pain point COVID brought  [16:13  – 29:05] Building High-Ticket Relationships While Serving People  Marlon's first hand tips on relationship building  Prepare and do your research  Be professional and personable  Moving through high spaces as a minority   Marlon's background as a 1st gen Jamaican American  Learning about minority struggles secondhand  Marlon shares about leaving corporate to start his own business Serving people not stockholders  “I do things my own way, not the corporate way” Starting as a side gig  how to drive revenue as an independent People buy people  The process of building partnerships   Book your free consultation at: The Kas Company   [29:06  – 48:16] How to Build Culture and Values A look inside the inner workings of NxtGen The timeline The difference between the company Innovators and Network Marlon talks about how to lead others  Hire people who fit your company culture  Build your company's culture  The importance of accountability  Get rid of ‘parking lot' talk Balancing building a brand with your life  Learning to focus on the goal  Getting back to the main thing - serving people  Figuring out what can serve people that is fun for us Getting manufacturers their ROI Making creative content that solves problems  Marlon talks about his non-profit NxtGen Cares Taking medical professional to Jamaica  Teaching trades to people in tough spots Helping with consultation and equipment  Staying grounded in gratitude   [48:17 – 54:23] Random Round Favorite loophole/wealth creation strategy? Short term and long term goals A digital currency connected to Child Nutrition Negative stereotype of minorities that needs to end? Thinking minorities can't be intellectual  Advice for people trying to sell with authenticity  Only sell what you believe in  Get used to the word ‘no'  Final words        Tweetable Quotes: “I just knew that I had to surround myself with people that are more experienced, that are wiser than me, who are smarter than me, people that are gonna look out for me and people that are going to keep me in check.” - Marlon Gordon “People buy people not products… Being able to show that you're a person, but you know your business - I mean, that's gonna give you a head start.” - Marlon Gordon “A loss doesn't have to be a loss, a loss can be a lesson. If you're not losing, then you're not learning.” - Marlon Gordon Resources Mentioned:  LINQ'D UP Podcast First Taste TV Reach out to Marlon on Instagram or reach out to marlon@nxtgen.com. Be sure to visit https://nxtgennetwork.com/ and become part of the NxtGen family.  LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!

    Build Your Brand Reputation (Solo Episode)

    Play Episode Listen Later Oct 8, 2021 16:23


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! Let's be honest, companies that haven't partnered with minority owned businesses before often feel that they are a risk to start. It's time to put an end to that, but to do this the onus is on one thing: how you portray your brand. Your reputation will speak much louder than your pitch and ultimately that will decide your success in the marketplace. In this episode, I want to give you some very actionable steps that will help clients and organizations see you as a reward instead of a risk.    Let's dive into these strategies I believe will help you build your brand reputation.   [00:01 – 03:34] Opening Segment I talk about my passion for this podcast and my vision for change Your brand reputation determines success in the marketplace Minority owned businesses tend to be seen as a risk  We need to help others see our value    [03:35 – 08:19]  Build Your Brand Reputation Make your own opportunities Be proactive  ‘What do you do'  Make it about who you do it for  What is your value proposition? What is in it for the individual asking you  How to let companies know you're legit  Mitigate the risk to give the reward  If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today [08:19 – 16:22] How to Gain Others' Trust and Confidence Don't be afraid to ‘toot your own horn'  Give people confidence in you  Outline your wins on paper  Organizations are looking for you - you need to step forward  Communicate your value  Promote your reputation  Make it creative  Understand how your clients like to do business Who do they make decisions? How do they buy? Every customer is an individual with nuances  Show your empathy  Recap of actionable points to take away from the episode First think about your brand reputation by looking at your presence Think about what it is you do and how you communicate it ‘What's in it for me?' Don't just go for the kill, build the relationship  Get to know what they need and how they think  Email me at karl@dearblackceo.com  Final words   Tweetable Quotes: “The question, ‘what do you do,' should always be reframed to, not just what you do, but who you do it for; understanding that when folks ask that question they're really trying to figure out, in a second or two, whether or not you're really worth their attention.” - Karl Sona  “We don't give ourselves enough credit, we don't brag on ourselves enough…Taking the time to build up a portfolio of what you've done well and to lead with that… it can go a long way.” - Karl Sona   Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    Creating Generational Wealth Through Financial Literacy with Fredrick Standfield

    Play Episode Listen Later Oct 5, 2021 39:49


    Welcome back to another great episode of the Dear BLK CEO Podcast. So many people are passionate about creating generational wealth, but a lot of fire and zeal will get you nowhere without a solid plan of navigation and the knowledge to get there. Fredrick Standfield, CFP, CPA, is the Founder of LifeWater, where he shares financial know-how and creates personalized plans to help people avoid financial mistakes and stress so they can achieve the financial freedom to live the life they want. With over 15 years of experience in corporate financial planning, budgeting, analysis and management, he has been responsible for impacting families for generations to come.  Let's dive in and grab some wisdom from Fredrick on creating generational wealth by passing down, not only resources, but knowledge. Creating Generational Wealth Through Financial Literacy: [00:01 – 07:00] Opening Segment  I welcome the Fredrick Standfield  to the show Bio  Fredrick shares his background and journey into finance Growing up in the rural south  Faced with the stark lack of knowledge of money at a young age Seeing firsthand the stress financial illiteracy causes  Getting into the right environment to learn [07:01 – 20:05] Leveling Up Your Conversations Fredrick talks about his ‘real-life' education process Making mistakes early on  Starting in with a CPA firm  Seeing the wealth while auditing trusts Fredrick shares about the lessons learned from working in corporate finance “I want to do what those guys do” Taking away the value and importance of working relationships Vision and planning are critical  It takes determination and hard work to get up to the level you want  Going out and starting your own business Pursuing the essence of purpose and impact What happens after you get to the C-Suite  More responsibilities and expectations The challenge of shifting your focus  An increased importance on building relationships   Book your free consultation at: The Kas Company   [20:06  – 37:29] Creating Generational Wealth Through Financial Literacy  Fredrick talks about his venture into starting a business  Purpose, vision, and impact  Seeing the need to bring financial literacy to people  Having a plan to get to your goal  The importance of timing, yours and God's Fredrick's advice to people wanting to create generational wealth It all starts with planning  Get your capital resources in order Reinvest into your business with your early sales  Arm yourself with financial literacy  Planning a strategy to build generational wealth  Remember wealth is in knowledge not just money  You have to have intent and focus on what you want to achieve  ‘The Johnny Appleseed Approach' - turning a little into a lot What's next for Fredrick  Nomination for a guest on the show How to connect with Fredrick Links below   [37:30 – 39:48] Random Round Who is your dream client? Professional athletes  Negative stereotype of minorities that needs to end? That we can't think within a corporate or business setting  Favorite loophole/wealth creation strategy  Estate planning Using the lifetime gift exception  Final words        Tweetable Quotes: “Vision: where am I going and what's my purpose? Why was I put here on this earth and how can I make a difference?” - Fredrick Standfield “A lot of dreams die on the battlefield, if you will, because you don't have the plan of execution.” - Fredrick Standfield “You need knowledge to go with the physical wealth so that you can enhance that and then pass it on to future generations… Knowledge is what gives you the wisdom to turn your finances or your cashflow or your assets into wealth for future generations.” - Fredrick Standfield Reach out to Fredrick on LinkedIn or call 770-800-8432. Be sure to visit https://getlifewater.com/ and connect to a life of financial freedom!  LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!

    Biggest Supplier Diversity Challenges (Solo Episode)

    Play Episode Listen Later Oct 1, 2021 14:02


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! What is the single biggest challenge you face right now as it relates to getting corporate contracts? As we've been touching on in the past weeks, there is a massive opportunity for us to create equitable opportunities for more diverse suppliers to participate in the market. So In this episode, I want to spend some time deconstructing how this show will start bringing in resources and strategies that I believe will help you get your foot in the door, get you a seat at the table, and win those corporate contracts! Let's dive in and start the conversation around some of the biggest supplier diversity challenges that you're facing right now.   [00:01 – 04:25] Opening Segment I talk about my passion for this podcast and my vision for change I remind us where we've been focusing as it pertains to minority inclusion  Creating equitable opportunities for more diverse suppliers Benefiting organizations with long term partnerships Remember this is a safe space to access resources   [04:26 – 07:52] The Benefit of Understanding Who We're Serving Opportunities for partnerships coming soon Let's start hearing from the other side  Organization have a huge task in front of them Attracting diverse suppliers while also needing to cut costs We need to understand what they are up against  Creating a frame around our solutions  You have the solution to their desired outcome If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today   [07:53 – 14:01] Biggest Supplier Diversity Challenges How to make this beneficial for everyone What is your single biggest challenge in winning contracts?  Difficulties in discovery  Challenges with broken systems Issues within the organization siloing purchasing decisions  Reach out to me with your biggest challenge - email karl@dearblackceo.com  Subject: Biggest Supplier Diversity Challenge Let's get the conversation started Final words   Tweetable Quotes: “I think we can all benefit from starting to better understand what some of these organizations are up against… There is definitely a lot to gain by better understanding their world.” - Karl Sona   “Dialogue is the best thing we can ultimately engage in… Active dialogue leads to both sides being heard, and it leads to missing pieces of information being discovered - that once discovered can lead to meaningful action being taken.” - Karl Sona If you love the content, please be sure to subscribe below for more access to the empowering conversations of black CEOs and founders. Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    Empowering Youth to Become Advocates for Change with Mai Moore

    Play Episode Listen Later Sep 28, 2021 29:12


    Welcome back to another great episode of the Dear BLK CEO Podcast. We have a responsibility to champion our youth if we want to see change. Mai Moore believes that they are not just the future, they are the present! Concerned about the prevalence of poverty-level living environments, the disconnect between society and resources, and the extent of violence among African-American children prompted Mai to take action and become the Co-Founder and executive director of EYEJ, a non-profit organization empowering youth exploring justice. In this episode Mai sheds light on the importance of diversity, equity and inclusion as well as gaining the necessary support to drive it.  Let's dive right into Mai's incredible story and how she is being a voice for change while empowering youth to do the same. Empowering Youth to Become Advocates for Change: [00:01 – 07:11] Opening Segment  I welcome the Mai Moore to the show Bio  What drives Mai to become part of the solution  Originally from OH  Background in the Tech industry  Seeing a toxic environment among women in corporate  Noticing a divide among communities  Feeling called to make change  The premise of EYEJ [07:12 – 19:56] Empowering Youth to Become Advocates for Change Navigating the challenges of a Change Maker Dealers of hope  Learning to pull each other Empowering the youth is the key to success Driving change in communities  Let's be holistic and preventative  Gaining support from local governments The truth is here and everyone needs to get involved   Book your free consultation at: The Kas Company   [19:57  – 27:44] Driving Diversity, Equity and Inclusion Through Unity Gaining support from corporations  An opportunity to invest back into the community Stipulations that are often interjected  The importance of relationship building  It's time to unite not divide  America is a leader, we need to demonstrate Mai shares about the 501C3 funding situation  How to move forward strategically  Uniting with non-profit organizations What keeps Mai going through the struggles  Motivated by young people  The passion of the team  How to get connected with EYEJ Links below      [27:45 – 29:11] Random Round How to keep your dream alive? Just keep going  Negative stereotype of minorities that needs to end? Generalizing that minority is ‘negative'  Advice for non-profit organizations to be proactive Be open and listen  Support others in the process How to connect to Mai Links below  Final words         Tweetable Quotes: “I never actually thought I'd be working with youth, I never thought I'd be doing anything about social justice, non-profit… but I had a calling.” - Mai Moore “We need to empower our youth, that's our duty as humans… Everyone says ‘they're our future' - they're our now!” - Mai Moore   Reach out to Mai on Instagram and Twitter. You can get in touch by emailing mai@eyej.org. Make sure you check out https://eyej.org/ and be a part of driving social justice reform. LEAVE A RATING AND REVIEW on iTunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!

    How to Meet Customers at Their Desks (Solo Episode)

    Play Episode Listen Later Sep 24, 2021 16:15


    Welcome to another solo episode of the Dear Black CEO podcast with your host, Karl Sona! How intimate are you with your customer's experience? I once heard it said that in order to give the customer the best service possible, you need to meet them at their desk. The key is to find that big stack of paper sitting on their desk that YOU are qualified to clear for them. You may have a compelling offer that people need to solve the problems they face. So how do we do this and what pitfalls should we be avoiding?    Take a quick 15 minutes to dive into this episode and learn how to ‘meet your customers at their desk' and how scaling and building your team will help you do it better.   [00:01 – 05:15] Opening Segment I talk about my passion for this podcast and my vision for change [05:16 – 10:30]  Meet Your Customers at Their Desks I talk about how organizations have been interested in business development Understanding the problems they face  Falling in love with the customer experience Take a look at the desk of your customer What can you take off of their desk? Your service should be THEIR solution  I give an example of solutions I give  The importance of building your team  It's never too early to scale  If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today [10:31 – 16:14]  Scale Your Team to Give the Best Service  Fighting the temptation of going to the market as an independent This shouldn't be the end goal  Think globally, not locally  Creating opportunities for others and yourself through scale  There are people more qualified than you who want to help  Save yourself from burnout  Don't just focus on acquisition  Focus on team building  Let me know your thoughts!  Feel free to get in touch with me Shoot me an email at karl@dearblackceo.com and let's talk Final words   Tweetable Quotes: “You really gotta fall in love with your customers, and you really gotta fall in love with your customer's experiences.” - Karl Sona   “Find a way to meet your customers at their desk… You want to try to find the stack on their desk that you are qualified to take off… Exchange your value or solution and put that in front of them as a potential opportunity that they can capitalize on.” - Karl Sona   “In order to do a great job… I need more qualified people on my team!” - Karl Sona If you love the content, please be sure to subscribe below for more access to the empowering conversations of black CEOs and founders. Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    Monetizing Content by Tapping into Strategic Partnerships

    Play Episode Listen Later Sep 21, 2021 35:04


    Welcome back to another great episode of the Dear BLK CEO Podcast.   It's time to stop hiding what you do and be present and unapologetic about it. I can't think of a better example of this than Brittani Hunter's story. Brittani is a culture-driven, media-tech entrepreneur that's passionate about building products that impact, educate, and elevate the Black community. Recently, she launched the platform Mogul Millennial to help Black entrepreneurs and professionals advance in their careers through smart, actionable content, resources, and experiences. This startup has quickly grown to become a leading voice for professionals looking to elevate their careers and/or businesses and as CEO and Founder, Brittani has been listed on the Forbes #Next1000, LinkedIn Top Voice, and PVAMU 40 Under 40 list, in recognition of her incredible work.   Jump into this episode and learn from Brittani how important partnerships are, especially in the digital space, and how to monetize your content by partnering with the right people. Monetizing Content by Tapping into Strategic Partnerships: [00:01 – 06:30] Opening Segment  I welcome the Brittani Hunter to the show Bio  What drive Brittani to become part of the solution  Naturally curious and questioning - ‘But Why?' Seeing problems that needed solving for Black workers Launching her business through LinkedIn at first Creating her own platform [06:31 – 19:56]  Being Unapologetic About Whatever You Do Brittani shares about breaking into the workforce after college  Graduating early  Realizing something isn't for you Pivoting into media  Thoughts on how Black workers should be in media and in the workforce Be present and upfront Start telling your story  Never be apologetic about what you do  Building your brand within the organization The process of preparing to exit to go independent Planning and putting things in place  Aligning your steps with God's plan  Following the signs    Book your free consultation at: The Kas Company   [19:57  – 31:11] Monetizing Content by Tapping into Strategic Partnerships Brittani talks about monetization of an idea  Making money through advertising  The importance of building traction  B2B on the backend  How Brittani connected with other Corporations  Figuring out the right people to go to  Surveying the audience  How to grow and scale to create more opportunities  Proper goal setting and KPI's Connect with your audience more intimately  Small but powerful audience  Brittani's nomination for a guest on the podcast      [31:12 – 32:28] Random Round Critical do and don't when pitching? Do: quickly Get to the business opportunity for the listener  Don't: spend to much time sharing your back story Stereotype about African American culture that needs to end? That Black owners and products should be discounted  Loophole to create success Using and leveraging your current skill set  How to connect to Brittani Links below  Final words         Tweetable Quotes: “You should be unapologetic about what you do, you shouldn't have to hide it - and I feel like if you're at a place where you have to hide it, then you're probably not at the right place!” - Brittani Hunter  “I felt like this was something that was created for me to do. So I think prayer, bringing in friends that also are believers, was something that was needed in my journey for sure.” - Brittani Hunter “If you're not properly setting goals or if you don't have any KPI's for your business, then I don't see how you can properly scale it because you don't have a clear direction of where you're at or where you're going.” - Brittani Hunter  Reach out to Brittani on Instagram and LinkedIn. Make sure you check out https://www.mogulmillennial.com/about/ if you want to get access to resources and content that will elevate your entrepreneurship.  LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!

    Leveling Up Your Relationships in the Private Sector (Solo Episode)

    Play Episode Listen Later Sep 17, 2021 13:10


    Welcome back to the solo episode of the Dear Black CEO podcast with your host, Karl Sona! Have you ever felt alone within an organization as a minority or even breaking out of one? I want you to know today that you don't have to go it alone. More minority entrepreneurs and owners are booming into success every day, and my goal is to help you become one of them. There is a massive opportunity for more diverse suppliers to become more active in the value chain. That's why I'll be moving in a slightly different direction with this podcast to start building strategic relationships with people on the corporate side of the equation. Dive into this episode and find out the big news on how I will be helping you level up your relationships in the private sector!   [00:01 – 03:29] Opening Segment I talk about my passion for this podcast and my vision for change You're not alone!  You don't have to get stuck in the corporate world   [03:30 – 12:10]  Leveling Up Your Relationships in the Private Sector  It's time to get to the next level as minority entrepreneurs I want to develop more relationships in the private sector There obstacles here to overcome  If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today   [12:11 – 13:52]  Where We're Going Next as a Podcast More interviews with corporate workers in the private sector Stories from people who found success from diversity in suppliers Organizations are raising their hands for help Let's bring everybody in the room for a conversation!  My hope is to make deals happen  What to look forward to in the future Feel free to start with me!  Shoot me an email at karl@dearblackceo.com and let's talk Final words   Tweetable Quotes: “It's really critical that we shift the lens and the perspective of society and that we shine a light on some of these folks that are doing incredible things in their communities and in their industries.” - Karl Sona   “Organizations understand that they're missing out on an opportunity to better connect with their customers, or they're missing out on the opportunities to be more nimble… if they're not bringing more diverse suppliers into the fold.” - Karl Sona If you love the content, please be sure to subscribe below for more access to the empowering conversations of black CEOs and founders. Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    From Vision to Scale Through Strategic Planning with Devonée Thaxton

    Play Episode Listen Later Sep 14, 2021 32:29


    Welcome back to another great episode of the Dear BLK CEO Podcast. No strong house is built without a firm foundation, and starting a business is no different. Devonée Thaxton is nearing 6-figures on this very principle. Devonée is the CEO and Founder of ProSAvvy Strategic Performance Agency, an agency dedicated to helping female entrepreneurs grow and scale their business through tailored strategic planning. She is a certified online business manager, operations specialist, digital marketing maven, and ‘kickass implementer.' Devonée is a firm believer in strategy first, implementation later, and she's here today to impart some of that strategic expertise to the way we do business.  If you want to see your vision not only to become a reality, but to grow exponentially, then tune in with me and Devonée as we dive deep into implementing strategic planning as a foundation for scale. From Vision to Scale Through Strategic Planning: [00:01 – 05:39] Opening Segment I welcome the Devonée Thaxton to the show Bio  Devonée talks about the importance of planning What are you doing now Where do you want to go  Important items to have during the startup phase Content planning  Know who you are and what you're providing  [05:40 – 18:56] From Vision to Scale Through Strategic Planning How Devonée built out her vision  Aligning herself with a servant's heart Making organization out of chaos  Build dreams through operations The pivot away from the corporate world  Having an overlap Hitting savings goals  Don't approach your goals with a scarcity mindset  Add up your privileges  You can't go wrong with planning  Staying in alignment with what you want  Who do you want to be? What do you want to give the world? Growing your business from the lens of revenue  Knowing your worth Steadily raising rates    Book your free consultation at: The Kas Company   [18:57  – 28:59] Creating the Foundation for Exponential Growth  Finding your clients  Avoiding ads  The power of networking  Building out your team first How Devonée planned out her Scale The importance of delegation  Thoughts on hiring a contractor  Next steps for ProSavvy and how it can benefit you Building out VIP sessions  Devonée's interview nomination   [29:00 – 32:28] Random Round Who is your dream client?  Oprah and her operations team Stereotype about African American culture? That black owned business are cheap Loophole to create success Hire people to do things for you Final words         Tweetable Quotes: “If you're always working from a servant's heart you will find more people who may need more help and you provide what you can that aligns with you.” - Devonée Thaxton “I love making organization out of chaos… I love taking a vision and dream and going, ‘that is awesome! I have fifteen questions…'” - DevonéeThaxton Resources Mentioned:   ProSavvy Services Reach out to Devonée on Instagram and LinkedIn. Make sure you check out https://www.prosavvyas.com/ if you want to grow, scale, and soar as an entrepreneur.  LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!

    Six Questions You Need to Answer to Achieve Your Dream (Solo Episode)

    Play Episode Listen Later Sep 10, 2021 24:53


    Welcome back to the solo episode of the Dear Black CEO podcast with your host, Karl Sona! Hopefully those of you who tune into this show have big, audacious dreams you want to achieve. If you see an issue you can solve, or you know you have a talent or ability that could impact the world around you, then you're in the right place. When you take the next steps closer to your dreams, you need to know that it requires you to live at a higher level; after all, ‘to whom much is given, much is required.' While I can't promise it gets any easier, I can guarantee that it will get better! Dive into today's episode and let's chat around some questions that I believe will be pivotal for you to answer in order to take the next steps in whatever journey you're on.   [00:01 – 05:02] Opening Segment I talk about my passion for this podcast and my vision for change Chasing your dreams requires you to live at a higher level When you first step out you realize there will be challenges Today's focus: It Never Gets Easier, But it Does Get Better   [05:03 – 12:10] It Never Gets Easier, But it Does Get Better I talk about the challenges you will face stepping out  You will be tested You need to get armored up  I share a story about getting a gift at the door The Dream Giver I have not graduated from doubts  There are serious questions we should ask ourselves    If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today   [12:11 – 24:52] Six Questions You Need to Answer to Achieve Your Dream What have I always been good at? We focus too much on our gaps  What is your strength?  What needs do I care most about? It's not about us but what we can do Who do I admire most? Find people who are the hero of their own journey  What makes me feel most fulfilled? This puts meaning behind the process What do I love to do most? What am I called to do? This is your ‘Why' Your Maker is cheering you on No matter how hard it gets Feel free to start with me!  Shoot me an email at karl@dearblackceo.com and let's talk Final words   Tweetable Quotes: “When it comes to fulfilling a BIG dream, you're going to get tested… you're going to get beat up, you're going to get bloodied.” - Karl Sona   “To get armored up for all those difficulties that are, quite honestly, daily - is just remembering why I got started in the first place.” - Karl Sona   “It's not about me, it's not about any of us… It's about what we can do and the positive impact we can have on the people around us.” - Karl Sona If you love the content, please be sure to subscribe below for more access to the empowering conversations of black CEOs and founders. Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!  

    The Path to Your Purpose is Perseverance with Courtney Samuel

    Play Episode Listen Later Sep 7, 2021 40:28


    Welcome back to another great episode of the Dear BLK CEO Podcast.   After this episode, you'll leave with the kind of motivation that will help you push through whatever you're going through and reach the other side of your goals. That's because we have Courtney Samuel in the house! Courtney is a body builder and former football player. Starting out as an awkward kid, he honed in on his love for football eventually becoming the highest recruited athlete in North Dakota State history. When his time as a football player was done, he pivoted into the business world. After pushing through seemingly impossible obstacles he is now CEO of his own business, BBP (Bodies By Perseverance).   In this episode, Courtney will give us a look behind the curtains at his journey into the business world, and how he found success by realizing that the path to his purpose was paved with perseverance.  The Path to Your Purpose is Perseverance: [00:01 – 07:53] Opening Segment I welcome the Courtney Samuel to the show My relationship with BBP  A bit about Courtney Courtney talks about the struggle that led him to creating BBP  The effect Covid had on his family and business  Coming to Jesus moment Forced to stop and rest Adjusting and persevering  [07:54 – 19:25] The True Meaning of Perseverance Courtney shares about his time in college and football Finding the love for football Accomplishments during his time  Struggles breaking into the NFL The transition into and out of his corporate career From the field to programming computers  “I can't do this for the rest of my life”   Book your free consultation at: The Kas Company   [19:26  – 36:19] The Path to Your Purpose Courtney talks about opening his gym Seeing the signs  Having the ‘cheese' to fund it  Getting the funds to open up  5 g's and borrowing against his 401(K) Grinding 9 to 9 for six years to get it up and running The path to your purpose Find out why God put you here  Instilling the right values and mindset into your kids  The influence from mentors  Courtney talks about the importance of the location of BBP The ‘Red Line' in Five Points  The largest area for black owned businesses in Colorado  What's next for Courtney and the gym  Driven by competition  ‘The Best Gym in the World'  Pouring your vision into your workers      [36:20  – 40:27] Random Round Courtney's ideal sneakers Yeezy's  Stereotype about black culture that needs to be done away with That we do ‘second-hand' business Favorite loophole/strategy for wealth creation  The law of attraction Final words         Tweetable Quotes: “My dad always told me, ‘it's never as bad as it seems, it's never as good as it seems…' Life is perseverance, perseverance is life.” - Courtney Samuel “Once you find your purpose on Earth, nothing stops you from that… Even if something does stop you, you gotta figure out a way to fix it so you can get back on ‘go'.” - Courtney Samuel   Resources Mentioned:   Courtney Samuel Reach out to Courtney on Instagram. Make sure to check out https://www.mybbp.com/ and start looking into getting your body by perseverance.   LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!

    Minority Inclusion Series Part 6: Presenting Business Justification that Creates Strategic Partnerships (Solo Episode)

    Play Episode Listen Later Sep 3, 2021 33:26


    Welcome back to the solo episode of the Dear Black CEO podcast with your host, Karl Sona! Here's the thing: you know you have solutions to problems organizations face, but too often we see ourselves knocking on doors with our hands out rather than creating strategic partnerships. While it's nice to get a little capital in the pocket, I truly believe it's time to stop selling ourselves short and think of the long term strategies that will yield long term possibilities. In this episode of the minority inclusion series, I want to focus in on the idea of presenting solid business justifications that support the kind of partnerships that open the door for more minorities to participate in the marketplace. Be sure to dive right in and get these insights that will help you break down some doors and start presenting business justifications that will actively propel minorities in the workforce and create strategic partnerships.   [00:01 – 05:40] Opening Segment I talk about my passion for this podcast show and my vision for change Minority inclusion series recap  Part IV Job creation among minorities Today's focus: Business justification    [05:41 – 19:08] Presenting Business Justification Why should someone partner or ally with you? Go passed just philanthropy  Think long term possibilities How this relates to the value chain  Minority Inclusion Part V Why you shouldn't sell yourself short  Minorities are quickly becoming the majority  Organizations are looking to sell to people just like you How to qualify where a business is  Do your research Most organizations don't know who to call Be the disruptive solution Noting the differences in generations  Things are changing in the business world Learn what the organization cares about   If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today   [19:09 – 33:25] How to Actively Create Strategic Partnerships People are motivated more by fear than excitement  How can you use ethical persuasion?  What is at stake for the organization? What are their competitors doing?  Closing the Wealth Gap  It requires FULL participation of minorities in the workforce We are navigating a broken model  How to overcome the challenges we face 1. Clear understanding of our value  2. Seek to move further up the value chain 3. Nurture the relationships you make Help others BE and DO better Feel free to start with me!  Shoot me an email at karl@dearblackceo.com and let's talk Final words   Tweetable Quotes: “I truly believe that one of the biggest challenges holding us back… is the fact that some of these decision makers in these organizations just don't know who to call.” - Karl Sona    “Disruption is everywhere, that's the beautiful thing about us as entrepreneurs. We look at where organizations are missing the mark and we look at opportunities to improve.” - Karl Sona   “Position yourself to be the key-partner that they're missing right now or the key consultant that can actually take them to the new level they ultimately want to go to.” - Karl Sona If you love the content, please be sure to subscribe below for more access to the empowering conversations of black CEOs and founders. Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Feel free to reach out to me at karl@dearblakceo.com with any questions.    You don't have to be anyone other than who you are to be a world-class CEO!

    Abundance is Your Birthright - Make it Your Mindset with Daniel Mangena

    Play Episode Listen Later Aug 31, 2021 47:11


    Welcome back to another great episode of the Dear BLK CEO Podcast.   We're going to blast away ALL the stories we tell ourselves that keep us from success. If you're ready to grab your wins, then this episode is for you. Daniel Mangena, ‘the Master of Success', is a prolific author, public speaker, coach and podcast host with a mission to enable people to choose an abundant, purpose-driven life! Born and raised in London, England - at the age of 27, he was given the revelatory and life-shattering information that he had Asperger's syndrome. Pushing through a whirlwind of uncertainty and doubt, he persevered to build and lose, and build again, a more than one multi-million dollar fortune, curating valuable lessons the whole way through.   Let's dive into some of those lessons in this episode and learn how to manifest abundance in our life, how to allow pain to teach us, and how to practically apply microshifts to our lives.  Abundance is Your Birthright - Make it Your Mindset: [00:01 – 06:10] Opening Segment I welcome the Daniel Mangena to the show Bio Daniel talks about how his experiences have led to success The reality of growth  Stepping into a place of gratitude  Without tension and pain there is no growth [06:11 – 14:35] Pain is The Ally to Growth Daniel gives advice around framing pain as growth  Take ownership  Anything can happen at anytime  Resourcefulness and resilience  What inspired and pushed Daniel into success Wrestling with failure  Seeking the problems in his manifestation Turning his life around with the help of a coach  Managing the inputs of experience  [14:36  – 23:59] Abundance is Your Birthright Daniel talks about the mindset that surrounds abundance Bringing it back to nature  Abundance is our birthright Strategies to be more proactive in adopting abundance 1. Be easy on yourself - you're human 2. Question your reality - Don't reject or resist it 3. Feed your unconscious awareness through your inputs 4. Get collaborative with the voice in your mind not oppositional    Book your free consultation at: The Kas Company   [24:00 – 41:55] The Magic of the Microshift Daniel shares the microshifts he utilizes  Money DNA Push your edge not your buttons  Building ‘asking and getting' momentum  Celebrate wins  The doorways to the gift  Example of an obstacle becoming the win Don't hold back on anything you do  More resources from Daniel The Money Game  What's next for Daniel  A black CEO to nominate to be on the show   [41:56  – 47:10] Random Round Daniel's dream celebrity client  Kevin Hart!  What's one negative stereotype associated with Black Culture that needs to be done away with? The self-imposed view of being ‘from the hood' What's your favorite loophole or wealth creation strategy?  Microshifts - from $0 to to a Million  Final words         Tweetable Quotes: “Unless there is tension, unless there is stress, unless there is some level of pain or discomfort, there is nothing changing and there is nothing growing and you WILL stay the same.” - Daniel Mangena “Abundance is your birthright, it's a natural thing… It's what you are.” - Daniel Mangena “The mind is the gatekeeper to experience. There's nothing that you can have in your physical reality that your mind does not conceive as being possible…” - Daniel Mangena Resources Mentioned:   Micro 2 Millions Course Stepping Beyond Intention Do It with Dan Podcast The Money Game: A Wealth Manifestation Guide Reach out to Daniel on Instagram, LinkedIn and Twitter. Also, check out https://dreamwithdan.com/ and start attracting greater abundance into your life! LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!

    Minority Inclusion Series Part 5: Relationship Building Further Up Your Value Chain (Solo Episode)

    Play Episode Listen Later Aug 27, 2021 24:30


    Welcome back to the solo episode of the Dear Black CEO podcast with your host, Karl Sona! There are major corporations and people at the top looking for us, so it's about time we start inserting ourselves into the conversation. In the last episode we talked about the value chain and how to participate in it. Today we're taking it a step further and learning how to actually move up that value chain and get closer to the source. No one can, or even should, build a scalable business on their own, and once you start laying the foundation for high level relationships, you can start getting into high level money. Jump in and let's talk more about relationship building further up your value chain.   [00:01 – 05:18] Opening Segment I talk about my passion for this podcast show and my vision for change Minority inclusion series recap  Part I Part II Part III Part IV Job creation among minorities Today's focus    [05:19 – 12:17] Relationship Building Further Up Your Value Chain What happens when you're closer to the source of the chain  More control, more profit  Competitive advantage Examples of getting further up the chain The gaps in our current business networking  Correcting the issues  People are looking for us Take advantage of the competitive edge It's time to insert ourselves into the conversation If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains. See the link below to book your free consultation today   [12:18 – 24:29] Getting Further Up the Value Chain You have to be proactive Example from my experience  Disrupt the fear of risk through relationships Start taking initiative  Connect and build relationships Know, like, and trust  Figure out the people you need to know Build interest, and be interested Don't be afraid to educate  Getting high level money Build the foundation first  Delegation within the organization Start testing the waters - validate the pain points Get your ‘Black Swan' moment People are looking to open and partner up more than ever  Don't undersell yourself You have the solutions to problems  Feel free to start with me!  Shoot me an email at karl@dearblackceo.com and let's talk Final words   Tweetable Quotes: “The closer you are to the source, the more you control the value chain the more profitable you can be.” - Karl Sona    “A lot of these corporations are looking to connect with people just like us. So, doesn't it make sense for us to be part of the way that they create and deliver that value in the market…?” - Karl Sona   “At the end of the day, business is all about building relationships. Getting the sale is all about people knowing you and trusting and wanting to ultimately buy from you because they know, like and trust you.” - Karl Sona   Resources Mentioned:  Way of the Wolf If you love the content, please be sure to subscribe below for more access to the empowering conversations of black CEOs and founders. Let's connect! Find me on LinkedIn, Instagram or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don't have to be anyone other than who you are to be a world-class CEO!

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