Podcasts about orthodontists

"AI receptionists are the future." Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - http://getsmilesuite.com/ Summary In this episode, Richard May, VP of Business Development at Mango Voice, discusses the evolution of communication in orthodontics, the integration of AI in patient interactions, and the importance of technology in enhancing customer experience. He shares insights on how Mango Voice is revolutionizing the way orthodontic practices manage calls and communicate with patients, emphasizing the role of AI in improving efficiency and training. Additionally, Richard addresses the regulatory aspects of call recording in the healthcare industry. In this conversation, Richard May discusses the importance of compliance and security in healthcare communication, highlighting Mango's commitment to HIPAA compliance and data protection. He explores trends in call management, emphasizing the shift towards more sophisticated systems that enhance patient interaction. The discussion also covers innovative features of Mango's phone system, including after-hours call forwarding and the use of AI receptionists. Richard concludes with advice for young professionals, encouraging them to embrace opportunities, even when they seem daunting. Connect With Our Guest Mango Voice - https://mangovoice.com/ Takeaways Mango Voice provides VoIP services specifically for healthcare professionals.The importance of timing in career opportunities and business success.AI is transforming communication in orthodontics by enhancing patient interactions.Mango AI analyzes phone calls to provide sentiment analysis and call summaries.AI tools can save time for front office staff and improve patient care.Effective communication is crucial for converting leads into patients.Mango Voice integrates with various orthodontic software for seamless operations.Call recordings are essential for training and improving team performance.Regulations around call recording vary by state and require compliance.AI should be viewed as a tool to enhance, not replace, human roles. Mango is committed to compliance and security in healthcare communication.The company offers customizable solutions for different practice needs.Mango's phone system includes features like after-hours call forwarding and missed call text messages.AI receptionists are becoming a significant trend in the industry.Practices can evaluate their call management effectiveness with Mango's tools.Mango ensures patient information is kept private and secure.The company aims to make communication light and stress-free for users.Missed calls can be turned into opportunities with the right system in place.It's essential for practices to consider their call flow and answer rates.Young professionals should take opportunities that challenge them.Chapters 00:00 Introduction to Richard May and Mango Voice03:01 The Evolution of Communication in Orthodontics05:54 Harnessing AI for Enhanced Patient Interaction08:55 The Role of AI in Call Management12:01 Improving Team Performance with AI Insights14:55 Integrating Technology for a Better Patient Experience18:09 Navigating Regulations in Call Recording24:29 Mango's Commitment to Compliance and Security28:44 Trends in Call Management for Medical Practices33:53 The Evolution of Communication in Healthcare39:12 Innovative Features of Mango's Phone System45:06 Final Thoughts and Advice for Young Professionals Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!    Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

As the country experiences strange financial anomalies only prevalent in economic downturns, we've decided to show you how to prepare for the worst while still expecting to turn a profit and grow your dental practice. We are joined once again by Dr. Roger Levin, Founder of Levin Group – the leading practice management and marketing consulting firm in dentistry – and he begins today's conversation with his thoughts on the current economic climate and how economic downturns have affected dentistry historically. Then, we discuss what dentists and surgeons should be hyper-aware of at this time of financial uncertainty, why uncertainty is the only guarantee, how financial pressure affects the way practices operate, and the undeniable importance of paying careful attention to your referral marketing program. We also unpack the three stages of success, what fee-for-service practices should be focusing on, how referral marketing helps boost ROI, and the upside of being optimistic amidst a recession. To end, Dr. Levin examines patient financing options, the correlation between staffing and economic turmoil, the dangers of cutting all expenses as a knee-jerk reaction (especially those that pertain to practice efficiency and staff morale), and why he's willing to fully reimburse your purchase if you don't like the books he recommends. Key Points From This Episode:Dr. Roger Levin explains how previous economic downturns have affected dentistry.Why uncertainty reigns in the current economic climate. What dentists and oral surgeons should expect and look out for during these uncertain times. How the economy affects practice behavior and protocols – more work for general dentists.Why surgeons need to maximize their referral marketing potential to stay ahead.The three stages: Achieving success, maintaining success, and protecting success. How fee-for-service practices fare in economic turmoil, and what they should be focusing on.  Strengthening relationships with referral doctors and how referral marketing boosts ROI. The upsides of recession and the role of optimism in succeeding in uncertain times. Unpacking doctor and patient behavior in economic unrest and how to avoid common pitfalls.    A quick look at patient financing options. How staffing and financial instability correlate. The dangers of the knee-jerk reaction to immediately cut all expenses; production vs profit. Dr. Levin's recommended books, and why he's willing to reimburse unsatisfactory purchases.Links Mentioned in Today's Episode:Dr. Roger Levin on LinkedIn — https://www.linkedin.com/in/roger-levin-69ab744/ Levin Group, Inc. — https://levingroup.com/ Levin Group, Inc. on YouTube — https://www.youtube.com/@LevinGroupInc American Association of Orthodontists — https://education.aaoinfo.org/ Conquering Crisis — https://www.goodreads.com/book/show/217182453-conquering-crisisThe 5 Types of Wealth — https://www.the5typesofwealth.com/  Kingmaker — https://www.goodreads.com/book/show/203956642-kingmaker Everyday Oral Surgery Website — https://www.everydayoralsurgery.com/ Everyday Oral Surgery on Instagram — https://www.instagram.com/everydayoralsurgery/ 

"Now is the time to do digital." Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - http://getsmilesuite.com/ Summary In this conversation, Jill and Andrea Cook discuss the evolving landscape of orthodontics, focusing on the challenges and opportunities presented by digital transformation, the critical importance of sterilization processes, and the necessity of adhering to OSHA and infection control standards. They emphasize the need for practices to adapt to new technologies while ensuring safety and compliance, particularly in the context of hiring and training new team members. The discussion highlights the importance of proactive planning and system implementation for both new and established practices. In this conversation, Andrea Cook and Jill discuss various aspects of practice management, focusing on effective implementation strategies, the importance of training, inventory management, team dynamics, and communication. They emphasize the need for structured systems to enhance efficiency and employee satisfaction, while also addressing the challenges of employee overload and the significance of open dialogue in the workplace. The discussion concludes with personal productivity habits and the impact of technology on practice management. Connect With Our Guest Andrea Cook Orthodontic Clinical Consultant - https://www.andreacookconsulting.com Takeaways Digital transformation is a significant challenge for orthodontic practices.Time management is crucial for implementing new technologies effectively.Practices must prioritize sterilization processes for patient and employee safety.OSHA compliance is essential and requires written protocols and logs.New practices should establish core systems from the beginning to avoid costly retrofits.Team training is vital for maintaining compliance and efficiency.Practices should utilize slower months for training and system improvements.Sales reps may not always provide the best advice for orthodontic needs.Regular reviews of protocols are necessary to ensure ongoing compliance.Proactive planning can prevent future operational challenges. Effective implementation requires a strategic plan and gradual steps.Training is essential for maintaining protocols and ensuring safety.Bulk purchasing can save time and money in inventory management.A streamlined inventory system reduces wasted time and resources.Strong team dynamics are crucial for a productive workplace.Open communication helps identify employee overload before it escalates.Regular performance planning sessions foster team development.Encouraging vulnerability among team members enhances office culture.Trusting your instincts can lead to significant career advancements.Technology like Chat GPT can greatly improve practice efficiency.Chapters 00:00 Introduction and Background02:45 Navigating Digital Transformation in Orthodontics10:46 The Importance of Sterilization Processes17:45 Understanding OSHA and Infection Control Standards25:43 Strategizing for Effective Implementation27:09 The Importance of Training and Maintenance28:06 Navigating Inventory Challenges30:54 Streamlining Inventory Management35:23 Building Strong Team Dynamics40:21 Identifying Employee Overload42:46 Fostering Open Communication in the Workplace45:44 Personal Productivity Habits Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!    Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

"You have to trade trust for money." Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - http://getsmilesuite.com/ Summary In this conversation, Rodrigo Viecilli shares his unique journey from academia to becoming a successful orthodontist and entrepreneur. He discusses the challenges he faced while starting his practice during the COVID-19 pandemic and the importance of digital marketing in a competitive landscape. Rodrigo emphasizes the significance of SEO, Google Maps, and Google My Business in attracting patients, as well as the role of backlinks in building authority. He advocates for collaborative marketing among orthodontists to enhance visibility and patient acquisition, while also highlighting the need for a long-term strategy in digital marketing. In this conversation, Rodrigo Viecilli shares insights on digital marketing strategies for orthodontic practices, emphasizing the importance of location, online advertising, and optimizing Google Maps for visibility. He discusses the necessity of ads for startups, the interplay between SEO and reviews, and the significance of understanding competition in the digital space. Rodrigo also provides advice for new practices on where to allocate marketing dollars and the importance of professional independence in business. Connect With Our Guest ORTHODYNAMO - https://orthodynamo.com/ Takeaways Rodrigo transitioned from academia to orthodontics, facing unique challenges.Starting a practice during COVID-19 required innovative marketing strategies.Digital marketing is crucial for survival in a competitive market.SEO is essential for attracting patients organically.Google Maps and Google My Business are vital for local visibility.Backlinks enhance website authority and search rankings.Collaborative marketing can benefit orthodontists collectively.Content quality is more important than backlinks alone.Building a strong online presence takes time and effort.Understanding digital marketing potential is key for practice location decisions. Digital marketing mistakes can be costly for small practices.Location significantly impacts patient acquisition in orthodontics.Online advertising is crucial for new practices to gain visibility.A strong offer is essential for effective advertising.SEO and reviews are interconnected in driving traffic.The Google Map pack is often underutilized by practices.Startups should prioritize engaging with knowledgeable marketing firms.Understanding local competition is vital for strategic planning.Professional independence enhances business integrity and growth.Continuous evaluation of marketing strategies is necessary for success.Chapters 00:00 Rodrigo's Journey: From Academia to Orthodontics02:56 Navigating Challenges: Starting a Practice During COVID-1905:58 The Importance of Digital Marketing in a Competitive Landscape09:01 SEO Fundamentals: Why It Matters for New Practices11:55 Understanding Google Maps and Local SEO15:02 The Power of Google My Business (GMB)18:00 Backlinks: Building Authority and Visibility21:00 Collaborative Marketing: Strength in Numbers24:10 Playing the Long Game: SEO and Patient Acquisition25:47 Understanding Digital Marketing in Small Cities29:40 The Role of Online Advertising33:40 Optimizing Google Maps for Visibility38:51 Strategic Marketing for Startups44:11 Final Thoughts and Advice for Growth Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   New episodes drop every Thursday!    Episode Credits: Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

Today we are delighted to welcome Dr. Erin Smith and Dr. Timothy Imafidon Jr, passionate art collectors and owners of Goldsboro Pediatric Dentistry and Orthodontics. Originally from Greensboro, North Carolina, Dr . Erin Smith completed her undergraduate education at Duke University in Durham. After her graduation she earned her Doctorate from Howard University before heading south to continue her training at Jacksonville University School of Orthodontics, earning certification in Orthodontics and Maxillofacial Orthopedics. Professionally, Dr . Smith is a member of the American Association of Orthodontists, American Dental Association, and the National Dental Association. Personally, she is a proud member of Delta Sigma Theta Sorority, Incorporated. Dr. Timothy Imafidon Jr . is a Board Certified pediatric dentist who was born in High Point, North Carolina. Growing up, he called North Carolina, Ohio and Indonesia home before heading off to Guilford College in Greensboro where he received his Bachelor of Science degree in Biology. Following college, Dr. Imafidon completed four additional years of dental school at Howard University in Washington D.C. before completing a two-year residency program at Jacobi Medical Center, a teaching hospital affiliated with Albert Einstein College of Medicine in New York. While in N.Y . he received extensive training in treating special needs and medically compromised children at the Rose F. Kennedy Center for Developmental Disabilities. He is a member of the North Carolina Dental Society, the American Academy of Pediatric Dentistry and the American Dental Association. He is a proud member of Kappa Alpha Psi.  In this episode of The Art Elevator podcast, Sarah Reeder and Larissa Wild speak with Dr. Erin Smith and Dr. Timothy Imafidon Jr. about their journey in collecting art. I Topics discussed: - How to start educating yourself on the type of art you are interested in - Their tips on how to start a collection - How their collecting focus on African American art has influenced their friends, family and clients - The importance of supporting artists whose work speaks to you - The joy of living surrounded by art You can read more in the show notes here: https://larissawild.com/post/13416-the-art-elevator-episode-48---insights-on-collecting

"Inflation is killing us." Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - http://getsmilesuite.com/ Summary In this conversation, Scott Broadbent discusses the importance of tax credits for healthcare professionals, particularly orthodontists. He explains how his company, Acquire Tax Credits, helps practitioners navigate the complexities of tax credits and the recent changes in tax legislation that could benefit them. Scott emphasizes the significance of documenting research and development efforts to qualify for these credits and addresses common misconceptions about the process. The discussion also highlights the potential financial impact of tax credits on new and established practices, encouraging doctors to take advantage of available resources. In this conversation, Scott Broadbent discusses the importance of tax credits for dental practices and introduces the SCUBA program, designed to provide peace of mind for patients while enhancing revenue for dentists. He emphasizes the collaboration with CPAs to ensure proper implementation and maximization of tax benefits. The discussion also covers the cost structure of the SCUBA program and its potential impact on practice profitability. Scott concludes with insights on customer service trends and the value of teaching patients to manage their dental care effectively. Connect With Our Guest Acquire Tax Credits - https://acquiretaxcredits.com/ Takeaways Tax credits can significantly benefit healthcare professionals.Many practitioners are unaware of the tax credits available to them.The PATH Act expanded the scope of qualifying for tax credits.Documentation is crucial for successfully claiming tax credits.New practices can leverage tax credits to alleviate financial burdens.The recent budget bill may enhance tax credit opportunities.Collaboration with CPAs is essential in the tax credit process.Misconceptions about R&D tax credits can deter practitioners from applying.The audit rate for R&D claims is relatively low.Proper preparation can lead to successful tax credit claims. Tax credits can significantly benefit dental practices.Collaboration with CPAs is crucial for maximizing tax benefits.The SCUBA program offers peace of mind for patients.Dentists can retain patients better with structured care plans.The SCUBA program is designed to be easy for dental staff to implement.Dentists keep 80% of the revenue generated from the SCUBA program.Inflation impacts dental practices, necessitating innovative solutions.Patient retention is key to long-term practice success.The SCUBA program can enhance profitability for dental practices.Providing peace of mind can lead to increased patient loyalty.Chapters 00:00 Introduction to Scott Broadbent and Acquire Tax Credits02:05 Understanding Tax Credits for Healthcare Professionals06:00 The Impact of Tax Credits on New Practices10:04 Recent Changes in Tax Legislation14:00 Navigating the Tax Credit Process17:59 Addressing Common Concerns and Misconceptions22:31 Navigating Tax Credits for Dental Practices27:02 Understanding SCUBA: A Peace of Mind Program for Dentists35:36 Cost and Implementation of SCUBA Program41:20 Final Thoughts and Speed Round Insights Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   New episodes drop every Thursday!    Episode Credits: Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

"None of us is as smart as all of us." Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - http://getsmilesuite.com/ Summary In this conversation, Jill and Tina discuss the complexities of insurance billing in orthodontics, emphasizing the importance of understanding diagnostic codes, strategic billing practices, and the need for continuous education in a rapidly changing insurance landscape. They provide insights for startup practices on navigating insurance networks and maximizing reimbursements while maintaining compliance and effective patient communication. In this conversation, Jill and Tina Byrne delve into the complexities of navigating insurance in dental practices, emphasizing the importance of understanding the business aspect of insurance, the necessity of thorough verification processes, and the innovative solutions like IMAX that can aid practices. They also discuss the ongoing need for education in the field and the resources available for practitioners. Connect With Our Guest Tina Byrne's iMaxX - https://imaxx.startmoresmiles.com/ Takeaways A lot of money is left on the table when billing insurance.Strategic thinking is essential in navigating insurance billing.Changing language around billing can improve patient understanding.Complacency in insurance practices can lead to missed opportunities.Understanding diagnostic codes is crucial for maximizing reimbursements.Continuous education is necessary to keep up with insurance changes.Startups should do thorough research before deciding on insurance networks.Using third-party administrators can improve fee schedules.Documentation is key for successful insurance claims.Consistency in billing practices is vital for compliance. You cannot just black or white or react to something.Insurance is a business, not a benefit for people.Verification has become a significant part of the process.IMAX was a huge undertaking for the company.Ongoing education is crucial in the insurance field.A massage chair should be a standard perk in workplaces.COVID has changed the way we do business.Managing people can be challenging as one advances in their career.None of us is as smart as all of us in consulting.The insurance landscape is constantly evolving.Chapters 00:00 Maximizing Insurance Billing Opportunities06:04 Understanding Diagnostic Procedures and Codes12:02 Staying Informed in a Changing Insurance Landscape17:20 Advice for Startups Navigating Insurance20:37 Navigating Insurance Challenges in Dental Practices22:41 Understanding the Business of Insurance24:10 The Importance of Verification in Insurance Claims26:56 IMAX: A Solution for Insurance Management30:47 The Need for Ongoing Education in Insurance Practices31:18 Connecting with Tina Byrne: Resources and Insights Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!    Episode Credits: Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

A straight smile can do wonders for your confidence and oral health. And at Sean Liu Orthodontics (253-838-0765), just a short drive away from central Northeast Tacoma, you can get clear aligners to get it fixed discreetly! Book a consultation at: https://www.liuorthodontics.us/northeasttacoma.html Sean Liu Orthodontics City: Federal Way Address: 118 SW 330th St Ste 200 Website: https://www.liuorthodontics.us

In this episode of The Healers Café, Manon Bolliger, FCAH, RBHT (facilitator and retired naturopath with 30+ years of practice) speaks to Ron about Transforming Health by Unlocking the Jaw's Hidden Potential For the transcript and full story go to: https://www.drmanonbolliger.com/ronphelan  Highlights from today's episode include: Ron Phelan  That's doing what I had anticipated. But it was what I hadn't anticipated was when you do the Bowen moves when the jaw was stabilized in this position Ron Phelan  So that together, the concepts that I learned from Dr. Stack, about the correct jaw position, along with the Bowen moves, just made has amazing outcome. Manon Bolliger  it really helped me understand in doing Bowen College that we have to understand the mental emotional aspects of what people go through, you know, we are one whole being and though this is physical, if you aren't prepared for the release the traumas,   ABOUT RON PHELAN: Ron Phelan has been involved in the natural therapies industry since the early 90's, trained in various remedial massage techniques and also MORA® biofeedback therapy. In 1996, Ron trained in the Bowen style of work and from 1998 has practiced  Bowen in the Geelong region of Australia where Mr. Bowen worked for 26 years. He has been involved in researching the origins and experiencing the variations of the work through his contact with four of Mr. Bowen's students as well as treated many of Bowen's original patients. In July 2014, Ron was inducted in to the Massage hall of fame in Las Vegas for his work in the Bowen area. Core purpose/passion: Spreading the work of Dr. Stack to other practitioners to ensure that this work is carried on. Facebook | Website |   ABOUT MANON BOLLIGER, FCAH, RBHT  As a de-registered (2021) board-certified naturopathic physician & in practice since 1992, I've seen an average of 150 patients per week and have helped people ranging from rural farmers in Nova Scotia to stressed out CEOs in Toronto to tri-athletes here in Vancouver.  My resolve to educate, empower and engage people to take charge of their own health is evident in my best-selling books:  'What Patients Don't Say if Doctors Don't Ask: The Mindful Patient-Doctor Relationship' and 'A Healer in Every Household: Simple Solutions for Stress'.  I also teach BowenFirst™ Therapy through and hold transformational workshops to achieve these goals. So, when I share with you that LISTENING to Your body is a game changer in the healing process, I am speaking from expertise and direct experience". Manon's Mission: A Healer in Every Household!  For more great information to go to her weekly blog:  http://bowencollege.com/blog.  For tips on health & healing go to: https://www.drmanonbolliger.com/tips    Follow Manon on Social – Facebook | Instagram | LinkedIn | YouTube | Twitter | Linktr.ee | Rumble   ABOUT THE HEALERS CAFÉ:  Manon's show is the #1 show for medical practitioners and holistic healers to have heart to heart conversations about their day to day lives.   Subscribe and review on your favourite platform: iTunes | Google Play | Spotify | Libsyn | iHeartRadio | Gaana | The Healers Cafe | Radio.com | Medioq |   Follow The Healers Café on FB: https://www.facebook.com/thehealerscafe    Remember to subscribe if you like our videos. Click the bell if you want to be one of the first people notified of a new release.   * De-Registered, revoked & retired naturopathic physician after 30 years of practice in healthcare. Now resourceful & resolved to share with you all the tools to take care of your health & vitality!  

In this Greatest Hits Series episode, I sit down with Dr. Scott Law, co-founder of Smile Doctors and a respected thought leader in orthodontics, to talk about the human side of running a billion-dollar OSO.Scott is someone whose leadership and life philosophy have deeply shaped my own approach to business and team culture.He shares the real story behind Smile Doctors, born from humble conversations among peers trying to build something better.Scott opens up about risking his savings, building infrastructure from the ground up, and why equity in a company is about so much more than a payday.This episode has some good nuggets on leadership, the power of humility, and how Scott's vision continues to influence the ortho space.We also get personal, discussing how to make a generational impact as leaders, inside the office and out.Hit play and get inspired. Key TakeawaysIntro (00:00)Smile Doctors valuation (01:59)How Smile Doctors started (06:22)Doctors as the face of an OSO (16:01)Being open to learning and pivoting (20:18)Invest in the right people (23:03)The No.1 thing that determines success (26:23)You always need a mission (32:30)Empowering your team (35:34)How the concept of private equity works in an OSO (45:35)Why there's a timeline to equity in OSOs (52:04)Additional Resources- Smile Doctors: https://smiledoctors.com/- Dr. Scott Law's LinkedIn: https://www.linkedin.com/in/scott-law-63297272/- Register for the OrthoPreneurs Summit 2025: http://opsummit2025.com/- For more information, visit: https://orthopreneurs.com/- Join our FREE Facebook group here: https://www.facebook.com/groups/OrthoPreneurs

"Our currency is good vibes." Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - http://getsmilesuite.com/ Summary In this episode of Hey Docs, Jill interviews Alexis Barclay from Smiles Change Lives, a nonprofit organization dedicated to providing orthodontic care to children in need. Alexis shares the mission and history of the organization, highlighting its impact on over 20,000 families across the United States. The conversation explores how orthodontists can get involved, the referral process for patients, and the positive ripple effect of giving back to the community. Alexis emphasizes the importance of community service in orthodontics and encourages new and established orthodontists to participate in the program, regardless of their practice size. The episode concludes with a speed round of insights and future visions for the organization. Connect With Our Guest Smiles Change Lives - https://smileschangelives.org/ Takeaways Smiles Change Lives has helped over 20,000 families.The organization started 28 years ago with a mission to provide orthodontic care.Orthodontists can get involved without financial commitments.The program aims to empower both children and their families.Community service in orthodontics can enhance practice visibility.New orthodontists can benefit from participating in the program.The referral process is designed to be simple and effective.The organization collaborates with various partners to reduce treatment costs.Positive experiences from the program uplift both patients and providers.The goal is to inspire every orthodontist to treat at least two kids.Chapters 00:00 Introduction to Smiles Change Lives03:04 The Impact of Smiles Change Lives06:04 How Orthodontists Can Get Involved08:50 Patient Referral Process and Community Impact12:08 Understanding the Program's Structure15:00 The Ripple Effect of Giving Back18:03 Opportunities for New Orthodontists20:56 Logistics of Joining the Program24:07 Speed Round: Insights and Future Vision Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   New episodes drop every Thursday!    Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

Send us a textClick here to Schedule a Free ConsultationClick here to Subscribe to The Brian Wright Show PodcastClick here to Subscribe to The Brian Wright Show YouTube StationClick here to Follow The Brian Wright Show on InstagramThe Brian Wright Show is dedicated to entrepreneurs, their team and family members and for anyone that wants to transform their life, career and/or business. Welcome to the dawn of a new era! After eight successful seasons as the New Patient Group podcast, we're evolving into The Brian Wright Show—same trusted expertise, broader mission. This isn't just a name change; it's an expansion of our commitment to helping you thrive in today's dynamic marketplace.What if you approached each business day with the same urgent focus you feel when a one-star review appears? This transformative mindset shift could revolutionize your business's online reputation and eliminate the anxiety that comes with negative feedback.Most business owners operate in reactive mode - they're completely engaged with daily clinical or operational tasks until something goes wrong. When that dreaded one-star review appears, suddenly there's panic, emergency meetings, and a desperate scramble to offset the damage. But this reactive approach misses the fundamental opportunity to build a proactive review strategy from day one.The modern consumer researches more thoroughly than ever before, often contacting five or more businesses before making decisions. In this landscape, your review profile serves as your digital storefront, with authenticity being the key differentiator. Rather than obsessing over a perfect 5.0 score (which consumers increasingly view with skepticism), the goal should be a substantial collection of genuine reviews averaging around 4.8-4.9 - a range that communicates excellence while maintaining credibility.Implementing this proactive approach requires structural commitment: weekly strategy sessions focusing specifically on review generation, incorporating review objectives into morning team meetings, training staff to recognize satisfaction cues, and creating effective asking techniques. The real power comes from consistency - collecting one positive review daily creates a powerful buffer against the occasional negative experience that every business inevitably encounters.For employees, becoming a champion of the review-gathering process adds tremendous value both personally and professionally. In a job market where finding dedicated, growth-oriented talent remains challenging, being the team member who consistently contributes to building the business's online reputation can significantly enhance your career trajectory and earning potential.Ready to transform your approach? Stop waiting for crises to care about your reputation. Build the systems, train your team, and create the consistency that turns review management from a source of anxiety into a cornerstone of your business strategy.

NBN host Hollay Ghadery speaks with award-winning author Gary Barwin about his book, Scandal at the Alphorn Factory: New and Selected Short Fiction, 2024-1984 (Assembly Press, 2024) couples brand new and uncollected stories with selections of the most playful and ambitious of Barwin's previous collections, including Cruelty to Fabulous Animals, Big Red Baby, Doctor Weep and Other Strange Teeth, and I, Dr. Greenblatt, Orthodontist, 251–1457. Known as a “whiz-bang storyteller” who can deliver magical, dream-like sequences and truisms about the human condition in the same paragraph, Barwin's trademark brilliance, wit, and originality are on display in this can't-miss collection of short fiction. About Gary Barwin: GARY BARWIN is a writer, musician and multimedia artist and the author of 34 books including Scandal at the Alphorn Factory: New and Selected Short Fiction 2024-1984 and, with Lillian Allen and Gregory Betts, Muttertongue: what is a word in utter space. His national bestselling novel Yiddish for Pirates which won the Leacock Medal and the Canadian Jewish Literary Award, was a finalist for the Governor General's Award and the Giller Prize and was longlisted for Canada Reads. His last novel, Nothing the Same, Everything Haunted won the Canadian Jewish Literary Award and was the Hamilton Reads choice for 2023-2024. His last poetry collection, The Most Charming Creatures also won the Canadian Jewish Literary Award. His most recent novel, The Comedian's Book of the Dead will be published by Book*Hug in 2026. His art and media works have been exhibited and presented internationally. Be:longings, a $200,000 permanent public art sculpture created with Simon Frank and Tor Lukasik-Foss was installed in Churchill Park (Hamilton). His poetry installation, The Ambitious Sky was projected on a five-storey wall in Hamilton in February 2025, an interactive multimedia poetry exhibition Located in the Ink (created with Elee Kraljii Gardiner) was exhibited at Massy Arts (Vancouver) in Fall 2024, and Bird Fiction, and an interactive multimedia work (with Sarah Imrisek) was presented at Nuit Blanche 2024 (Toronto) and, in an expanded Hamilton-specific version will be featured in Hamilton Arts Week in June 2025. Recordings of his work are available at https://garybarwin.bandcamp.com He lives in Hamilton. About Hollay Ghadery: Hollay Ghadery is an Iranian-Canadian writer living in Ontario on Anishinaabe land. Fuse, her memoir of mixed-race identity mental health, was released by Guernica Editions and won a 2023 Canadian Bookclub Award. Her poetry collection, Rebellion Box was released by Radiant Press in 2023, and her short fiction collection, Widow Fantasies, with Gordon Hill Press in fall 2024. Hollay is a host on The New Books Network and co-host on HOWL on CIUT 89.5 FM. She is a book publicist, the Regional Chair of the League of Canadian Poets as well as the Poet Laureate of Scugog Township. www.hollayghadery.com. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/literature

"I want more, but I can't work any harder." Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - http://getsmilesuite.com/ Summary In this engaging conversation, Amy Kemp shares her journey to becoming a successful entrepreneur and author of 'I See You.' She discusses the importance of understanding subconscious habits, the challenges faced by women in balancing professional and personal lives, and the significance of delegating unpaid labor. The conversation emphasizes the need for women to recognize their value and the importance of seeking help to achieve work-life balance. In this conversation, Jill and Amy Kemp explore the complexities of unpaid labor, work-life balance, and the importance of guilt-free playtime. They discuss how women often bear the burden of unpaid labor and the need for intentional choices in dividing responsibilities. The conversation shifts to the elusive nature of work-life balance, emphasizing that it is more about living in rhythms rather than achieving perfection. Amy shares insights on the necessity of scheduled playtime for rejuvenation and creativity, and they conclude with a discussion on how structure can lead to freedom rather than restriction, encouraging listeners to dig deeper into their resistance to structure. Connect With Our Guest Amy Kemp - https://amykemp.com/ Takeaways The book 'I See You' was inspired by her experiences and the women she works with.Subconscious habits can significantly impact personal and professional success.Women often face unique challenges in balancing work and family responsibilities.It's essential to shift unhelpful thoughts to make better decisions.Unpaid labor often falls disproportionately on women, affecting their professional lives.Delegating tasks can lead to better work-life balance.Recognizing one's value is crucial for personal growth and success.The journey of writing a book can be both vulnerable and rewarding.Women should not feel guilty about seeking help in managing their responsibilities. Make a choice and be intentional about dividing unpaid labor.Hiring help can significantly improve mental well-being.Women often face guilt and shame regarding unpaid labor.Work-life balance is more about rhythms than perfection.Scheduled guilt-free playtime enhances productivity.Structure can lead to freedom, not restriction.Curiosity about resistance to structure is essential.Unhealed pain often lies beneath resistance to structure.Words and language are powerful tools in leadership.Parenting is a season; it will change over time.Chapters 00:00 Introduction to Amy Kemp and Her Journey03:06 The Inspiration Behind 'I See You'06:11 Understanding the Target Audience of the Book09:01 The Impact of Subconscious Habits on Success11:59 Navigating the Conflict Between Business and Caretaking Roles14:55 Identifying and Shifting Unhelpful Thoughts17:58 The Burden of Unpaid Labor and Its Implications21:02 Valuing Help and Delegation in Personal and Professional Life26:29 The Burden of Unpaid Labor29:02 Work-Life Balance: The Elusive Unicorn30:35 Living in Rhythms: Guilt-Free Playtime39:27 Structure as a Path to Freedom45:05 Final Thoughts and Resources Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!   Episode Credits: Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

In this Ortho Marketing episode, Dean Steinman is joined by Rebecca Herring, Director of Healthcare Operations at Rocket Station. They dive into how virtual assistants are transforming the way dental practices operate— from reducing front desk stress to improving patient follow-ups and boosting overall productivity. Discover how you can regain control, streamline operations, and focus more on patient care.Ready to elevate your practice? Contact us!https://orthomarketing.com/contact-us/About Rebecca Herring, MAADOMRebecca Herring is a seasoned dental coach with over 25 years of hands-on experience in the dental industry, a journey that began in her youth while accompanying her father, a dentist, on humanitarian trips to Guadalajara. During these early experiences, Rebecca discovered the transformative power of dentistry and the importance of compassionate care. Her dedication to making a difference has only deepened since, and today, she empowers dental teams and professionals to unlock their full potential, ensuring they are in roles that not only fit their skills but fuel their passion. With her vast experience, approachable demeanor, and unwavering dedication to helping others succeed, Rebecca Herring is not just a coach but a trusted partner in transforming dental practices from the inside out.For more info: https://rocketstation.com/dental/

In this Ortho Marketing episode, Dean Steinman is joined by Rebecca Herring, Director of Healthcare Operations at Rocket Station. They dive into how virtual assistants are transforming the way dental practices operate— from reducing front desk stress to improving patient follow-ups and boosting overall productivity. Discover how you can regain control, streamline operations, and focus more on patient care.Ready to elevate your practice? Contact us!https://orthomarketing.com/contact-us/About Rebecca Herring, MAADOMRebecca Herring is a seasoned dental coach with over 25 years of hands-on experience in the dental industry, a journey that began in her youth while accompanying her father, a dentist, on humanitarian trips to Guadalajara. During these early experiences, Rebecca discovered the transformative power of dentistry and the importance of compassionate care. Her dedication to making a difference has only deepened since, and today, she empowers dental teams and professionals to unlock their full potential, ensuring they are in roles that not only fit their skills but fuel their passion. With her vast experience, approachable demeanor, and unwavering dedication to helping others succeed, Rebecca Herring is not just a coach but a trusted partner in transforming dental practices from the inside out.For more info: https://rocketstation.com/dental/

There are many reasons why your referral marketing program could be failing and today, with the help of Roger P. Levin, DDS – an internationally recognized writer, advisor, management consultant, dental business visionary, and Founder and CEO of Levin Group, Inc. – we continue our conversation highlighting the pitfalls to avoid in referral marketing for an OMS practice. After reminding us of the importance of referrals for dental surgeons, Dr. Levin picks up the conversation with how building relationships with referring doctors helps to improve your overall patient experience. Then, we learn how to offer total support to referring doctors, how to keep building your referral pool, the consequences of parting ways with a top referring doctor, and why it's essential not to resent any referring doctors. We also explore the dos and don'ts of social media, The 60-30-10 Model, quality versus quantity, and why you always need to follow up with “D” doctors. To end, Dr. Levin explains why it's important to consult the referring GP when problems arise, how to keep GP staff happy and on your side, how to eliminate rudeness from your speech, and why inconsistency is the number one reason referral marketing programs fail.       Key Points From This Episode:Dr. Roger Levin reminds us why referrals are the lifeblood of an OMS practice. Why it's vital to build relationships with referring doctors to improve the patient experience. The importance of offering total support to your referring dentists. How to keep building your referral base, and how quality begets quantity. Losing a top A: the consequences of parting ways with a top referring doctor. How bailing out general dentists will strengthen relationships and generate more referrals.  The dangers of resenting referring doctors. Unpacking social media and how it can affect your referral marketing.  The 60-30-10 Model. More on quality versus quantity, establishing a quality referral pool, and how to keep it simple. Why it's a huge mistake to not follow up with “D” doctors, and how to throw out a wider net. Understanding why study clubs are not the be-all and end-all. Why you should always consult the referring doctor for hidden problems and complications.  How to keep GP staff happy, why this matters, and how endorsing GPs boosts referrals.  Inconsistency: the number one reason referral marketing programs fail. The way rudeness contributes to diminishing referrals. How avoiding the mistakes we've mentioned can lead to exponential financial growth.The best practices for dealing with dental support organizations regarding referrals.  Links Mentioned in Today's Episode:Dr. Roger Levin on LinkedIn — https://www.linkedin.com/in/roger-levin-69ab744/ Levin Group, Inc. — https://levingroup.com/ Levin Group, Inc. on YouTube — https://www.youtube.com/@LevinGroupInc American Association of Orthodontists — https://education.aaoinfo.org/  ‘Part 1: Things That Can Cause Your Referral Marketing Program to Fail (with Dr. Roger Levin)' — https://podcasts.apple.com/us/podcast/part-1-things-that-can-cause-your-referral-marketing/id1535284898?i=1000690776176  National Journal — https://www.nationaljournal.com/ The 5 Types of Wealth —

“If you don't invest in marketing, your competition will.” Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/ADec - https://www.myorthova.com/get-startedSmileSuite - http://getsmilesuite.com/ Start to Strength Registration - https://orthofi.regfox.com/from-start-to-strength-june-2025Summary In this engaging conversation, Jill and Dino discuss the importance of marketing strategies for healthcare professionals, particularly focusing on building referral relationships through intentional events. They explore common mistakes practices make in planning these events, the significance of authenticity in marketing, and how startups can effectively engage with their communities. Dino emphasizes the need for budgeting, planning, and creating memorable experiences that foster genuine connections with referring doctors. In this conversation, Dino and Jill discuss the importance of intentionality in marketing strategies for healthcare professionals, particularly in creating effective appreciation events for patients and doctors. They emphasize the need for a structured approach to referrals, leveraging competition, and investing in relationships to achieve better returns. Dino shares insights on how to create a blueprint for success and the significance of follow-up in maximizing the impact of events. The discussion concludes with a light-hearted speed round, highlighting personal habits and unconventional workplace perks.Connect With Our Guest Appreciation Event Blueprint - https://dreventblueprint.com/ Takeaways Dino has been busy with travel and opening a chiropractic office.Referrals are essential in the healthcare industry.Hope is not a business plan; intentionality is key.Creating memorable events can significantly boost referrals.Startups should engage their community early on.Budgeting and planning are crucial for successful events.Using a committee can alleviate the burden of event planning.Authenticity in marketing fosters genuine relationships.Personalized gifts are more impactful than generic ones.Showcasing successful patient outcomes strengthens referral relationships. It's a blueprint you can use over and over again.We need to be intentional about this.Reward patients for bringing friends to events.Doctors need to edify themselves to gain referrals.Leverage competition to highlight your strengths.Investing in relationships can yield better returns.Follow-up is crucial for maximizing event impact.Shake things up to avoid stagnation in marketing.Every Batman needs a joker; use competition wisely.Chapters 00:00 Introduction and Personal Updates02:07 Marketing Strategies for Doctors07:30 Common Mistakes in Referral Events14:40 Engaging Startups in Marketing16:04 Budgeting and Planning Events21:20 Authenticity in Marketing and Referrals23:43 Creating a Blueprint for Success26:09 Intentionality in Patient and Doctor Appreciation Events30:50 Building Confidence in Referrals33:42 Leveraging Competition for Growth36:51 Investing in Relationships for Better Returns41:34 Speed Round Insights Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!    Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

Have you ever gone to the dentist and thought, “Can I really explain what's happening here in English?” Well, if you've struggled in the past with describing anything related to going to the dentist or dental care, then you're in the right place! In today's episode, we're going to talk all about going to the dentist—and also the orthodontist. You'll hear a short story that includes useful vocabulary, phrases, and collocations, and by the end of this 5-minute English lesson, you'll be able to talk about office visits with confidence. Mentioned in this Episode Season 4 Premium Content All Premium Content Seasons 1-3 (+ discount on Season 4) Learn more about your ad choices. Visit podcastchoices.com/adchoices

Scaling your orthodontic practice doesn't have to mean scaling your stress. Discover how a Stanley Cup champion turned business strategist helps orthodontists grow their practices in a sustainable, low-stress way.In this episode, Joe DiPenta, former NHL champion and EOS implementer, joins me to explain the power of the Entrepreneurial Operating System (EOS).Joe shares his journey from aspiring orthodontist to Stanley Cup champion and now business coach, helping organizations scale with simplicity and structure.You'll learn how EOS empowers leadership teams, builds accountability, and creates a clear path toward growth without the founder having to micromanage every detail.We also discuss how EOS transforms practices into well-oiled machines, whether you're aiming for a $5 million practice or seeking more time off.Joe also reveals leadership tips from the NHL, the importance of culture and team alignment, and why hiring for core values is non-negotiable.Tune in now and learn how EOS can be the game-changer you've been searching for.Key TakeawaysIntro (00:00)Meet Joe DiPenta (00:49)Joe's journey from NHL champion to EOS implementer (02:27)How EOS helps practices grow without added stress (06:31)Defining “rocks” for 90-day business goals (10:37)Setting a clear vision for scaling practices (13:02)Empowering leadership teams, not micromanaging (16:09)NHL leadership lessons applied to business (21:55)Right person, right seat: hiring for culture and role fit (29:33)Why self-implementing EOS often fails (36:43)Personal story: Joe's first hockey fight and leadership (44:01)Additional Resources-  Certified EOS Implementer® at EOS Worldwide STANLEY CUP CHAMPION 2007 https://www.eosworldwide.com/joe-dipenta ­- Traction by Gino Wickman – https://www.eosworldwide.com/traction- Joe DiPenta's LinkedIn – https://www.linkedin.com/in/joe-dipenta/- Joe DiPenta's email - joe.dipenta@eosworldwide.com- EOS Worldwide – https://www.eosworldwide.com—-- Register for the OrthoPreneurs Summit 2025: http://opsummit2025.com/- For more information, visit: https://orthopreneurs.com/- Join our FREE Facebook group here: https://www.facebook.com/groups/OrthoPreneurs

What happens when social media (the limitless world of content) meets dentistry? A dentistry revolution takes place. In the latest episode of The Dental Economist Show, host Mike Huffaker welcomes the world's most popular dental influencer, Dr. Ben Winters, Orthodontist at Wincrest Orthodontics for an eye-opening conversation on the intersection of social media and dentistry. Backed by his learnings from building a 20M follower base, Winters takes listeners through his understanding of the world of content, how one can leverage it to form a strategic business advantage and eventually, transform their dental practice. This conversation highlights actionable strategies for growing your practice's social presence while staying authentic and science-focused in a rapidly evolving digital landscape. In a world where marketing speaks the loudest, Dr. Ben Winters aka The Bentist, offers a rather sincere and humble approach to making some noise, but doing it quietly.

"We cut their supply cost in more than half." Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/MyOrthoVA - https://www.myorthova.com/get-startedSmileSuite - http://getsmilesuite.com/ Summary In this engaging conversation, Jill and Mari Sawtelle discuss the evolution of Mari's career in orthodontics, the establishment and impact of Mary's List, and the importance of understanding supply costs and the gray market in the industry. They explore strategies for cost management in orthodontic practices and the benefits of joining buying groups. Mari emphasizes the need for transparency and efficiency in purchasing, while also sharing insights on how to navigate the challenges faced by orthodontists today. Connect With Our Guest Mari's List - https://marislist.com/ Takeaways Mari Sawtelle has a rich history in orthodontics spanning over 40 years.Mary's List has grown to become the largest orthodontist-exclusive buying group in the U.S.Understanding supply costs is crucial for orthodontists to manage their expenses effectively.The gray market poses significant risks to orthodontic practices, including liability issues.Buying groups can offer substantial savings and transparency in pricing.Efficient ordering systems can save time and reduce costs in orthodontic practices.Orthodontists should be cautious of companies that engage in gray market practices.Regular coaching and support can help practices optimize their supply management.Investing early can lead to better financial security in the long run.Networking and community engagement are vital for growth in the orthodontic field.Chapters 00:00 Introduction and Background of Mari Sawtelle05:36 The Impact of Mary's List on Orthodontics06:07 Understanding the Gray Market in Orthodontics10:33 The Importance of Buying Groups17:32 Strategies for Cost Management in Orthodontic Practices22:43 Advice for New and Existing Orthodontists29:50 Conclusion and Future Engagements Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!    Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

What if you could cut appointment times nearly in half and reduce total visits without sacrificing results? On this episode of The Golden Age of Orthodontics, Dr. Leon Klempner and Amy Epstein talk with Dr. Brandon Owen, founder of KLOwen Braces, about the power of digital customization, indirect bonding, and how to ease your practice into next-gen efficiency. Don't miss this conversation to explore how tech changes the game for patients and doctors, direct-printed brackets, and self-ligating systems. Remember, there has never been a better time to be an orthodontist! IN THIS EPISODE: (00:00) Introduction(05:43) Dr. Owen shares his experience with digital customization and indirect bonding(13:27) How do you customize if you are not printing a bracket(18:55) Easing a practice into accepting this workload shift as advantageous(26:33) Dr. Owen talks about two different pathways of implementation (33:48) The system cuts the number of visits from 18 to 10 (38:50) Discussion of the self-ligating (SL) bracketKEY TAKEAWAYS: Combining customized appliances with digital indirect bonding dramatically streamlines treatment. By digitally planning bracket placement and tailoring prescriptions to individual tooth morphology, orthodontists can reduce treatment time, save visits (up to seven in some cases), and minimize chair time and adjustments—ultimately improving patient and doctor experiences.Instead of printing custom brackets, KLOwen's system is customized using advanced digital planning tools. This allows orthodontists to reverse engineer ideal outcomes and apply precise bracket positioning and prescriptions without expensive manufacturing, making the technology more accessible for every patient, not just those willing to pay a premium.The real value in custom fixed appliances and aligner technology isn't just about faster treatment; it's about easier and more efficient appointments. By minimizing hands-on doctor time and leveraging remote monitoring, orthodontists can drastically reduce unnecessary in-office visits and reduce their own clinical burden. RESOURCE LINKSPeople + Practice - Website Leon - EmailAmy - EmailPeople + Practice - EmailKLOwen Braces - WebsiteDr. Owens - EmailGUEST BIO: Brandon Owen, DDS, MS, is President and Founder of KLOwen Braces and a practicing orthodontist at the Owen Orthodontic Center in Lakeway, TX. He won the OrthoInnovator Award in 2019 from the American Association of Orthodontists, Honorable Mention for the AAO OrthoInnovator Award in 2024, and has created eight original patents and numerous continuation patents. Dr. Owen is a Board-Certified Orthodonticist and a member of the Angle Society. He also consults for over a dozen digital orthodontic companies and conducts research at the University of Alberta on the OSIM as an adjunct faculty member. Dr. Owen named his company KLOwen in memory of his oldest son, Keller Logan Owen, who passed away suddenly in 2011.

"Be aware of the risk in the first place" Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/MyOrthoVA - https://www.myorthova.com/get-startedSmileSuite - http://getsmilesuite.com/ Summary In this conversation, Trey Lawrence, CEO of the American Association of Orthodontists (AAO), discusses his role and the importance of advocacy in orthodontics. He highlights the legal risks associated with social media use among orthodontists, particularly regarding HIPAA compliance and FTC regulations. The conversation also touches on the impact of AI in orthodontics and the ongoing tech transformation at the AAO to improve communication and efficiency. In this conversation, Trey Lawrence discusses the transformative changes being implemented at the AAO, focusing on personalized member experiences through AI, enhancing social media presence, and exciting developments for the upcoming AAO 2025. He emphasizes the importance of community engagement and the need for effective communication strategies to better serve members. The discussion also touches on industry challenges and the potential impact of AI on orthodontics. Connect With Our Guest American Association of Orthodontists - https://aaoinfo.org/ Takeaways Trey Lawrence is the CEO of the AAO, emphasizing advocacy.Advocacy is crucial for orthodontists and their members.Social media poses legal risks for orthodontists, especially regarding HIPAA.Awareness of legal risks is the first step for orthodontists.FTC regulations apply to orthodontic advertising and endorsements.Disclosure of incentives for reviews is necessary for compliance.AI is transforming the efficiency of orthodontic practices.The AAO is undergoing a tech transformation to improve member communication.Data centralization is key for leveraging AI in orthodontics.Effective communication is essential for member engagement. AI will personalize member interactions significantly.Social media presence needs a major overhaul.AAO 2025 will focus on community and networking.Personalized experiences will help members navigate resources.The organization is defined by its members, not just its structure.AI solutions are becoming more accessible for practices.Maintaining personal connections in orthodontics is crucial.The upcoming annual session promises to be highly engaging.Community engagement is essential for member satisfaction.Addressing student loan debt is a priority for future orthodontists.Chapters 00:00 Introduction to Trey Lawrence and AAO Leadership02:54 The Importance of Advocacy in Orthodontics06:04 Navigating Social Media and Legal Risks09:00 Understanding FTC Regulations and Compliance11:50 The Role of AI in Orthodontics and AAO14:57 Tech Transformation at the AAO24:11 Personalized Member Experience through AI27:17 Enhancing Social Media Presence34:36 Exciting Developments for AAO 202537:15 Engaging with the Community Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!   Episode Credits: Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

When starting a private orthodontic practice during a global pandemic, most people would play it safe. But not Dr. Ashley Kisling. In this Greatest Hits Series episode, she shares how she launched her San Clemente-based startup during COVID-19 without a clear marketing strategy.The thought of spending hours on social media to grow her patient base felt overwhelming. She nonetheless opened social media accounts, as businesses usually do.It didn't take long for her to start seeing the power of TikTok for orthodontic marketing.In just one year, Ashley took her practice from zero to 7 figures in revenue using TikTok. But she wasn't just posting dance moves or trending videos. She focused on one thing: education.Ashley's TikTok isn't filled with gimmicks or viral challenges. It's packed with bite-sized, informative content that educates parents and kids about orthodontic treatments. And it worked big time for her.She breaks it all down and explains how she used TikTok to attract new patients and build a loyal community.Listen now and learn how you can leverage the same strategy to grow your practice. Key TakeawaysIntroduction (00:00)How Dr. Ashley Kisling got into Ortho (00:38)Launching an Ortho startup at the height of COVID-19 (04:57)Growing a brand-new practice to 7 figures in one year (11:27)How to use TikTok in your Ortho Practice (16:06)Working with influencers in your local community (23:20)Social media best practices (27:46)Getting your patients to sign a photo release for social media (32:56)Creating good hooks for TikTok (34:21)Why it pays to be authentic in social media (40:17)Additional Resources- Dr. Ashley's TikTok: https://www.tiktok.com/@socopdo- Register for the OrthoPreneurs Summit 2025: http://opsummit2025.com/- For more information, visit: https://orthopreneurs.com/- Join our FREE Facebook group here: https://www.facebook.com/groups/OrthoPreneurs

"You need a coach, and you need a mentor" Connect With Our Sponsors -GreyFinch - https://greyfinch.com/jillallen/MyOrthoVA - https://www.myorthova.com/get-startedSmileSuite - http://getsmilesuite.com/ RSVP for the Provide AAO  Happy Hour - https://docs.google.com/forms/d/e/1FAIpQLSc5SXhZalSUVDY421Af7TcmOBiiECec4OIOIjRjyQJAX1qW8Q/viewform Summary -In this conversation, Shannon Patterson discusses the evolving landscape of orthodontic practice transitions, emphasizing the importance of mentorship, ownership, and financial stability. The discussion covers market trends, the significance of partnerships, and critical steps for buying or selling a practice. Shannon also highlights the need for proper preparation and professional guidance in navigating transitions, as well as reflections on trends observed in 2024. In this conversation, Shannon Patterson and Jill discuss the intricacies of practice transitions, focusing on the importance of avoiding common mistakes, understanding the evolving landscape of DSOs and OSOs, and the necessity of investing in oneself and one's team. They emphasize the significance of having a senior doctor involved during transitions, the shift in the DSO model towards partnerships, and the need for doctors to outline their personal and professional goals to achieve a balanced and fulfilling career. Connect With Our Guest -Bentson, Copple, Patterson & Associates- https://bcp-advisors.com/ Takeaways - Shannon Patterson emphasizes the importance of mentorship in the orthodontic field.The market has shifted to a buyer's market post-COVID, affecting practice sales.Young doctors are increasingly interested in ownership for long-term wealth.Partnerships are becoming a predominant model in the orthodontic industry.Financial stability is crucial for doctors considering selling their practices.Preparation for practice transitions involves cleaning up financial records.Observation buckets in orthodontics are essential for future patient leads.Professional help is necessary for successful practice transitions.Banks are now more stringent in their requirements for practice purchases.Understanding market demand is key for sellers in the orthodontic field. Avoid costly mistakes in practice transitions.Senior doctors should remain involved during transitions.The DSO model has shifted towards partnerships.Investing in yourself and your team is crucial.Outline personal and professional goals for success.Burnout is a real issue in the dental profession.Younger doctors need support in practice management.Change should be gradual to ease team anxiety.Utilizing consultants can improve practice performance.Work-life balance is essential for long-term satisfaction.Chapters - 00:00 Introduction to Practice Transitions02:52 Rebranding and Transitioning at Benson Copple Patterson05:50 Market Trends in Orthodontics08:57 The Importance of Ownership in Dentistry11:59 Critical Steps for Buying or Selling a Practice18:03 Preparing for Practice Transitions25:03 Reflections on 2024 Trends25:55 Avoiding Costly Mistakes in Practice Transitions34:11 Understanding DSOs and OSOs42:01 Investing in Yourself and Your Team Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.    If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!    Episode Credits - Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

In this episode of the Greatest Hits Series, I welcomed back the legendary Dr. Ron Roncone to discuss the art and science of creating an ultra-efficient orthodontic practice.Dr. Roncone walks through the origin and evolution of his JSOP (Just Short Of Perfect) system, detailing how he dramatically cut down on appointments, increased production per team member, and maintained clinical excellence.He combined a powerful blend of strategic scheduling, consistent clinical protocols, and staff accountability. He shares specifics that brought remarkable results, including reduced emergencies and improved case acceptance.We also talked about the deep importance of verbal skills in case acceptance and why many orthodontists end up retreating cases due to poor foundational decisions.The episode is a masterclass in orthodontic thinking and systems for any orthodontist looking to run their practice better from someone who has done it all. Tune in! Key TakeawaysIntroduction (00:00)The strive for efficiency in orthodontics (02:03)Reduce appointments and eliminate emergencies (07:29)$600,000 production per team member (10:48)Smart scheduling strategies (21:01)Occlusion and treatment philosophy (35:56)The cost of ignoring basic occlusal principles (41:46)Continuing education in orthodontics (49:18)Additional Resources- Dr. Ron Roncone's Course: The Just Short Of Perfect (JSOP)- Register for the OrthoPreneurs Summit 2025: http://opsummit2025.com/- For more information, visit: https://orthopreneurs.com/- Join our FREE Facebook group here: https://www.facebook.com/groups/OrthoPreneurs

​​"The more popular you are on social media, the fewer friends you have." In this episode of the Tooth Order Podcast, Dr. Amanda Wilson returns to share insights on helping general dentists with clear aligner therapy and virtual consultations. From her journey in orthodontics to educating dentists on how to handle mild to moderate cases, Dr. Wilson discusses the benefits of clear aligner therapy, the use of digital tools, and the importance of proper education for general practitioners. Tune in to hear her thoughts on case management, overcorrection issues, and how she balances her professional and personal life. Meet Dr. Amanda Wilson, a San Francisco native whose journey in dentistry has taken her from the heart of the Bay Area to the beautiful shores of Honolulu, Hawaii. Dr. Wilson earned her dental degree from UCSF Dental School and went on to achieve her Master of Dental Science and Orthodontics Certification at the University of Connecticut. With over a decade of clinical experience, she has completed thousands of orthodontic cases, both fixed and removable. Driven by a passion for teaching and mentoring, Dr. Wilson transitioned into corporate dentistry, where she has spent the past few years as a Dental Director and Consultant for both national and international orthodontic companies. Her work focuses on innovative areas such as early treatment, functional appliances, aligners, and tele-dentistry. In 2016, Dr. Wilson saw a gap in orthodontic coaching services tailored for General Dentists and took the initiative to fill that need. She founded her own orthodontic management and coaching company, StraightSmile Solutions®, to provide guidance and support to her peers. Now living in Honolulu with her family, Dr. Amanda enjoys the vibrant local culture and outdoor adventures. When she's not working with clients around the globe, you can find her surfing, hiking, or leading her Cadette Girl Scout troop. She's also a proud USA Swimming Official, further reflecting her commitment to community and youth development. For more information and to connect with Dr. Amanda, check out her social media profiles: Instagram: @straightsmilesolutions Website: https://www.straightsmilesolutions.com/ YouTube: https://www.youtube.com/c/Straightsmilesolutionsortho If you made it all the way down here, hit a like and share a comment. Until next time, Peace out peeps! ✌️ _______________________________________  

"Healthy leaders help their teams become more healthy” Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/MyOrthoVA - https://www.myorthova.com/get-startedSmileSuite - http://getsmilesuite.com/ RSVP for the Provide AAO  Happy Hour - https://docs.google.com/forms/d/e/1FAIpQLSc5SXhZalSUVDY421Af7TcmOBiiECec4OIOIjRjyQJAX1qW8Q/viewform SummaryIn this conversation, Jill and Kimberly Collins explore the significance of personality tests, particularly the Enneagram and MBTI, in enhancing self-awareness and emotional intelligence among leaders and teams. They discuss how these tools can be utilized to improve personal effectiveness, identify triggers, and create a psychologically safe workplace. The dialogue emphasizes the importance of healthy leadership in fostering a supportive environment where team members feel comfortable sharing ideas and learning from mistakes. In this conversation, Kimberly Collins and Jill discuss the importance of establishing boundaries to prevent burnout, the significance of psychological safety in the workplace, and the role of active listening and emotional intelligence in effective leadership. They explore how leaders can repair relationships and foster a supportive environment, as well as the need for ongoing self-reflection and personal growth in leadership roles. The discussion emphasizes the necessity of equipping team members with the tools they need to succeed as they transition into leadership positions. Connect With Our Guest Enneagram Reflections- https://www.enneagramreflections.com/ Takeaways Personality typing systems help describe and categorize patterns of thought, behavior, and emotion.The ultimate goal of personality tests is to improve self-awareness and emotional intelligence.Healthy leaders contribute to the psychological safety of their teams.Emotional intelligence requires active practice and intentional learning.Triggers can serve as valuable information for personal growth.Understanding one's triggers can lead to better self-regulation and communication.Creating psychological safety does not require extra effort but rather healthy boundaries and structure.Leaders should focus on their own health to positively impact their teams.Personality tests can help identify areas of least satisfaction and improve relationships.Compassion is essential when addressing triggers and emotional responses. Delegating tasks is essential to prevent burnout.Clear communication and expectations foster psychological safety.Active listening is crucial for effective team dynamics.Emotional intelligence is key for leaders to respond productively.Repairing relationships strengthens team bonds.Promoting individuals without proper training can lead to challenges.Self-awareness is vital for effective leadership.Understanding team dynamics enhances leadership effectiveness.Coaching and mentoring are essential for developing leaders.Regular self-reflection can improve personal and professional growth.Chapters 00:00 Introduction to Personality Tests02:48 The Role of Personality Tests in Leadership06:03 Emotional Intelligence and Self-Awareness08:57 Identifying Triggers and Blind Spots11:58 Creating Psychological Safety in Teams 19:52 Establishing Boundaries to Prevent Burnout20:40 The Importance of Psychological Safety21:57 Active Listening and Communication22:49 Emotional Intelligence in Leadership24:27 The Power of Repairing Relationships27:00 Developing Next-Level Leadership Skills34:11 Encouraging Self-Reflection and Growth Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!    Episode Credits: Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

Send us a textThe Four Essential Steps to Presenting Money to Today's Consumer (Receive $100 OFF when using  promo code: cash flow)  https://npguniversity.samcart.com/products/moneyInstall Five Star Hotel and Michelin Star Restaurant Experiences into your Business/Practice to Skyrocket Culture, New Customers (New Patients), Sales, Revenue and More: https://newpatientgroup.com/Let us Answer, Speak as your own Team Member, Remote into your Software and Schedule your New Patients at: https://wrightchat.com/Book Brian Wright to Speak at your Event: https://newpatientgroup.com/book-brian-wright/Schedule a Free Business Consultation at: https://calendly.com/stephanie-npg/30min-1?month=2025-03Iconic Event - Transform your Life, Career & Business at: https://newpatientgroup.com/npg-iconic/Today's episode: Cash is king, but timing is everything. In this eye-opening episode, Brian Wright (with a face swollen from an unexpected shrimp allergy) delivers a masterclass on why cash now is always more valuable than cash tomorrow – and provides three game-changing strategies to boost your immediate cash flow.Most entrepreneurs and business owners take a reactive approach to cash management, only seeking funding when they're already desperate. Brian flips this conventional wisdom on its head, explaining why securing loans when your business is thriving puts you in a position of strength rather than vulnerability. Not only will you get better terms, but the psychological benefits of having healthy cash reserves will actually help you perform better as a leader, making it a win-win financial strategy.The episode dives deep into a brilliant refinancing strategy that can transform your cash position overnight by working with existing customers. By helping your customers lower their monthly payments while simultaneously putting cash in your bank account within days, you create value for both parties. Brian provides tactical advice on how to present these offers effectively using consensus and proper framing to drive acceptance.Finally, Brian challenges listeners to rethink their approach to paid-in-full discounts. He explains why $6,000 today can actually be more valuable than $7,000 spread over 18 months, especially considering inflation and opportunity costs. This counterintuitive approach to pricing demonstrates why sometimes you need to "stop tripping over dollars to pick up pennies" – particularly when cash flow matters most.Whether you're currently struggling with cash flow or enjoying healthy financial reserves, these proactive strategies will help safeguard your business against future uncertainty. Because as Brian wisely reminds us, none of us knows what our businesses will face six months from now – which is precisely why being proactive about cash flow today is so critical for tomorrow's success.Ready to transform your approach to business finances? Subscribe to the podcast and check out Brian's new on-demand course on presenting money effectively to today's consumer.This podcast is dedicated to helping those that want to get more out their life, career and/or business (practice). The topics discussed on this podcast are leadership, culture, sales, new patients, new customers, marketing, and so much more.

Why SEO Matters More Than Ever Patients turn to Google first when searching for orthodontic care. If your practice isn't showing up in search results, you're losing potential patients to competitors who are. Local SEO ensures that when someone searches “orthodontist near me,” your practice appears at the top. It positions your practice in front […] The post Grow Your Online Authority: Key SEO Practices for Orthodontists appeared first on HIP Creative.

I want to talk about something I see way too often. Orthodontists itching to open a satellite location. On the surface, it feels like a good move. More locations = more patients = more money. But it's not that simple.I've been in those shoes. I've had the conversations. I've made the spreadsheets. And I've also seen what really happens when you try to split your time, energy, and team across two locations. It's not usually a fairytale ending.In this 5-minute Friday episode, I break down why I believe most satellite practices are a mistake, and why you're probably better off growing your current practice instead of chasing growth somewhere else.I'll show you how doubling down where you are can be the smarter, more profitable move.Hit play now and let's talk about smarter ways to grow. Key TakeawaysIntroduction (00:00)Is opening a satellite practice a risky move? (00:47)The operational and staffing complications (02:02)Scaling an existing practice vs. opening a new one (03:27)The second biggest mistake orthodontists make (04:13)Additional Resources- Register for the OrthoPreneurs Summit 2025: http://opsummit2025.com/- For more information, visit: https://orthopreneurs.com/- Join our FREE Facebook group here: https://www.facebook.com/groups/OrthoPreneurs

"It's lonely at the top" Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/MyOrthoVA - https://www.myorthova.com/get-startedSmileSuite - http://getsmilesuite.com/ SummaryIn this episode, Jill Allen shares her entrepreneurial journey, discussing the evolution of her consulting business, the challenges faced, and the lessons learned along the way. She emphasizes the importance of leadership, team dynamics, and the necessity of pivoting in response to changing circumstances. Jill reflects on her growth as a leader and the significance of establishing core values for her business. The conversation highlights the importance of vulnerability, adaptability, and continuous learning in achieving success in entrepreneurship. Connect With UsJill Allen & Associates- https://www.practiceresults.com/ Takeaways Entrepreneurship is a journey filled with challenges and growth.It's essential to pivot and adapt to changing circumstances.Establishing core values is crucial for business success.Leadership development is a continuous process.Building a strong team is vital for business growth.Vulnerability as a leader fosters trust and connection.Learning from mistakes is key to personal and professional growth.Celebrate small victories to maintain motivation.Seek diverse perspectives to enhance decision-making.Trust your instincts and be brave in making choices.Chapters 00:00 The Journey of Entrepreneurship12:02 Navigating Growth and Change24:10 Leadership Development and Team Dynamics35:55 Lessons Learned and Future Direction46:04 Final Thoughts and Future Trends Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!    Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

In this Ortho Marketing episode, Dean Steinman is joined by Robert Brill, CEO of Brill Media. They discuss how automation is reshaping digital advertising. They dive into programmatic ads, how they improve targeting and efficiency, and what the future holds for marketers. Whether you're new to the concept or looking to refine your strategy, this episode has valuable insights for you. Tune in!Ready to elevate your practice? Contact us!https://orthomarketing.com/contact-us/ About Robert BrillRobert Brill is the CEO of Brill Media, a top white-label media buying agency that eliminates the guesswork from marketing. Under his leadership, Brill Media has earned recognition from the Inc. 5000 and Financial Times 500 a combined 11 times, establishing it as one of the fastest-growing private companies in the U.S. For more information: https://brillmedia.co

In this Ortho Marketing episode, Dean Steinman is joined by Robert Brill, CEO of Brill Media. They discuss how automation is reshaping digital advertising. They dive into programmatic ads, how they improve targeting and efficiency, and what the future holds for marketers. Whether you're new to the concept or looking to refine your strategy, this episode has valuable insights for you. Tune in!Ready to elevate your practice? Contact us!https://orthomarketing.com/contact-us/ About Robert BrillRobert Brill is the CEO of Brill Media, a top white-label media buying agency that eliminates the guesswork from marketing. Under his leadership, Brill Media has earned recognition from the Inc. 5000 and Financial Times 500 a combined 11 times, establishing it as one of the fastest-growing private companies in the U.S. For more information: https://brillmedia.co

Dr. Michael DeLuke is back on the show with Dr. Stucki for today's episode of Everyday Oral Surgery. Dr. DeLuke is an orthodontist stationed out of Florida, the founder of DeLuke Orthodontic Coaching (DOC), and host of The DOC Podcast. He is an adjunct faculty member in NSU Florida's Department of Orthodontics. After launching DeLuke Orthodontics in 2005, he built it into a multi-million dollar single-doctor practice within a decade. A national lecturer on topics like clinical efficiency, interceptive treatment, and practice management, he founded DOC in 2022 to help colleagues achieve clinical excellence, business success, and financial growth. Today's topic of conversation centers around airway improvement goals in orthodontics, and they dive into where it all begins, the importance of looking beyond the teeth, and he challenges his colleagues to dig deep and ask questions. They examine the evidence surrounding the impact of tooth removal on further airway issues, he shares his thoughts on when to consider surgery and dives into a discussion on the age component of accomplishing the goal of normalizing anatomy. To learn more about his recommendations, thoughts, and advice on this topic, be sure not to miss out on this episode. Thanks for tuning in!Key Points From This Episode:Welcome back, Dr. Michael DeLuke, here today to discuss airway goals in orthodontics.He kicks off the episode with his initial thoughts on today's topic.Where it all begins: the multifactorial aspects of adenoid facies.The importance of looking beyond the teeth and asking questions.We examine evidence on the possibility of tooth removal contributing to further airway issues.His insights on knowing when to consider surgery after exhausting orthodontic options: a focus on normalizing anatomyThe age component: how old it is too old (or too young) to accomplish the goal with orthodontics.His recommendations to an OMS who finds themselves in a tough referral situation (to extract or not to extract).A quick discussion on the AAO White Paper.Last words of encouragement to listeners. Links Mentioned in Today's Episode:Dr. Michael DeLuke — https://theorthocoach.com/about-dr-deluke/ Dr. Michael DeLuke on LinkedIn — https://www.linkedin.com/in/michael-deluke-3191296/ DeLuke Orthodontic Coaching (DOC) — https://www.youtube.com/@delukeorthodonticcoaching Dr. Michael DeLuke on Instagram — https://www.instagram.com/theorthocoach/ Dr. Michael DeLuke CE Courses — https://theorthocoach.com/ce-courses/ Bridging the Gap Between Dentistry & Sleep Medicine (w/Drs. Simmons & Carstensen) [Ep.90] — www.youtube.com//watch?v=VbYX0Da3EW8 Ways to Establish Financial Freedom and Realize Your Long-Term Goals (with Dr. Michael DeLuke) — (Not yet published) Mentioned Studies —‘Obstructive sleep apnea and orthodontics: An American Association of Orthodontists White Paper' — https://www.ajodo.org/article/S0889-5406(19)30278-1/abstract  American Association of Orthodontists — https://aaoinfo.org/ Everyday Oral Surgery Website — https://www.everydayoralsurgery.com/ Everyday Oral Surgery on Instagram — https://www.instagram.com/everydayoralsurgery/ Everyday Oral Surgery on Facebook —

“Think before you click” Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/MyOrthoVA - https://www.myorthova.com/get-startedSmileSuite - http://getsmilesuite.com/ Summary In this episode, Jill interviews Jordan Janz from Cornerstone Computer Solutions, discussing the importance of cybersecurity in dental practices. They explore various threats such as phishing and ransomware, emphasizing the need for employee training and robust IT solutions. Jordan shares insights on the significance of managed services, the differences between Mac and PC security, and the necessity of effective data backup and recovery strategies. In this conversation, Jordan Janz discusses the critical aspects of cybersecurity for dental practices, focusing on how to respond to cyber attacks, the importance of data backups, and actionable steps for practices to enhance their IT security. He emphasizes the need for managed services and regular network assessments to ensure compliance and protection against potential breaches. The discussion also highlights the significance of fostering a culture of caution among staff and the necessity of having a comprehensive IT strategy in place. Connect With Our Guest Cornerstone Computer Solutions- https://cstonesolutions.net/ Takeaways Cornerstone specializes in IT for dental and orthodontic practices.Managed services provide proactive IT support rather than reactive solutions.Phishing attacks are becoming more sophisticated and targeted.Employee training is crucial in preventing cyber threats.Ransomware attacks often stem from human error.Investing in high-end antivirus software is essential for protection.Cloud environments require robust security measures.Data backups should be frequent and reliable to minimize loss.Cybersecurity is a shared responsibility between vendors and practices.Understanding the risks associated with different operating systems is vital. Disconnect the computer immediately if a ransomware attack is suspected.Contact your IT provider as the first step in a cyber incident.Having reliable backups is crucial to avoid paying ransoms.On-site backups are still important despite the rise of cloud solutions.A think before you click culture can prevent many cyber issues.Managed service plans are essential for proactive IT management.Regular network assessments can identify vulnerabilities in your system.Cyber liability insurance is a necessary safeguard for practices.Annual HIPAA risk assessments help maintain compliance and security.Investing in IT should be a priority for all practices.Chapters 00:00 Introduction to Cornerstone Computer Solutions06:08 Phishing and Spear Phishing Explained12:02 Ransomware: Myths and Realities18:10 Mac vs. PC: Cybersecurity Considerations25:25 Responding to Cyber Attacks34:04 Actionable Steps for Practices39:57 Managed Services and Network Assessments46:04 Final Thoughts and Future Trends Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!    Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

Sexton or Sexson? Orthodontist or Dermatologist? What a night in the NBA...is the Association its own worst enemy in the press? Sprague calls out Joe Fischer to run his 40!

In this Ortho Marketing episode, Dean Steinman is joined by Greg Essenmacher, founder of GnA Consult. They discuss the power of team accountability in delivering an exceptional patient experience. They explore strategies for team development, leadership, and creating a culture where every team member plays a vital role in patient satisfaction. Tune in for expert insights on strengthening your practice from the inside out! Ready to elevate your practice?Contact us! https://orthomarketing.com/contact-us/About Greg EssenmacherGreg Essenmacher, a leading expert in Fixed Full Arch dentistry, transforms single office practitioners into successful implant practices through tailored solutions and cross-functional collaboration. As founder of GnA Consult, Greg enhances practice efficiency, patient acquisition, and treatment planning. With a focus on Fixed Full Arch for nearly a decade, he integrates best practices and hosts The Tooth Sleuth podcast. For more information: https://www.dentalconsult4u.com/

"A robot doesn't call out sick." Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/MyOrthoVA - https://www.myorthova.com/get-startedSmileSuite - http://getsmilesuite.com/ Summary In this conversation, Jill and Todd discuss the increasing integration of robotics and AI in orthodontics, focusing on the Zeno robot's role in enhancing workflow efficiency and patient experience. They explore how robotics can alleviate staffing challenges, improve practice efficiency, and provide a unique patient interaction through AI. The discussion also highlights the reasonable investment required for such technology and its potential to differentiate practices in a competitive market. Connect With Our Guest Zeeno Robotics- https://zeenorobotics.com/ Takeaways The orthodontic industry is increasingly open to new technologies.Robots can help alleviate staffing challenges in practices.Zeno robots can enhance workflow efficiency by performing routine tasks.AI integration in Zeno allows for interactive patient experiences.Investing in visible technology can significantly enhance patient perception.The cost of robotics in practices has become more accessible.Zeno can help free up staff for more critical tasks.Patient experience can be improved through engaging technology.The investment in Zeno includes software and ongoing support.Practices can differentiate themselves by adopting innovative technologies.Chapters 00:00 Introduction to Todd Blankenbecler and Zeeno01:58 The Rise of Robotics in Orthodontics08:01 Enhancing Workflow Efficiency with Zeno16:06 Integrating AI for a Better Patient Experience24:00 The Value Proposition of Robotics in Practices Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!   Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

Most ortho practices are stuck posting the same boring content - braces debonds, generic team photos, and outdated trends. But you could actually engage your audience, grow your brand, and bring in new patients using your social media.In this episode, I sit down with Brooke Bruneman, a former dental assistant turned dental student who still remotely manages social media for our practice. She shares the insider strategies that make orthodontic content go viral, including how to spot trends, use TikTok duets and stitches, and create videos that actually get shared.Brooke's insights are packed with actionable tips that any orthodontist can implement immediately to stand out in a crowded digital space. If you've struggled to get traction on Instagram or TikTok, this episode is a must-listen.Hit play now and improve your practice's social media game! Key TakeawaysMeet Brooke Bruneman (00:32)Lessons from Disney to Ortho (07:19)Do not hire solely for skills (11:46)How Brooke manages our social media while at school (16:15)Trends and social content creation strategies (22:06)Social media management tips for an ortho practice (29:40) Additional Resources- Register for the OrthoPreneurs Summit 2025: http://opsummit2025.com/- For more information, visit: https://orthopreneurs.com/- Join our FREE Facebook group here: https://www.facebook.com/groups/OrthoPreneurs

"If owning a practice is a priority, we need to prepare." Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/MyOrthoVA - https://www.myorthova.com/get-startedSmileSuite - http://getsmilesuite.com/ Summary In this conversation, Jill and Matt Kroeker discuss the essential aspects of starting and managing a dental practice, focusing on financial preparations, the importance of a supportive banking partner, and navigating the complexities of loan disbursements and construction costs. Matt shares insights from his extensive experience at Bank of America, emphasizing the significance of planning and networking for aspiring practice owners. Connect With Our Guest Bank of America - https://www.bankofamerica.com/smallbusiness/business-financing/practice-solutions/dentist-loans/ Takeaways Matt Kroeker has been with Bank of America for almost 15 years, focusing on helping small business owners.Young doctors should prepare early for practice ownership to avoid future financial pitfalls.Understanding loan rates is important, but the structure of payments is crucial for success.A long-term banking partner can provide support beyond just financing.The loan disbursement process involves multiple stages and requires timely payments to avoid delays.Construction costs have significantly increased, impacting startup budgets.Networking is essential for building a supportive team in the dental field.Having a clear vision for your practice helps in achieving long-term goals.Emotional intelligence is vital for managing business challenges effectively.Planning ahead and asking questions can prevent financial stress during startup.Chapters 00:00 Introduction to Matt Kroeker01:58 Preparing for Practice Ownership06:06 Understanding Loan Rates and Terms09:59 The Importance of a Long-Term Banking Partner15:04 Loan Disbursement Process Explained22:04 Navigating Construction Costs26:51 Final Advice for Aspiring Practice Owners Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!    Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

Send us a textClick here - Take Action & Join the New Patient Group MasterMind. Schedule a Free Consultation Today to Learn More! This episode explores how listening to clinical peers can unintentionally sabotage your success. It emphasizes the need for transparency in mentorship and the importance of seeking diverse expertise beyond your immediate professional bubble.• The importance of choosing mentors carefully• Recognizing that clinical speakers may present an unrealistic image• The need for honest discussions about challenges faced in practice• Valuing insights from outside of your industry for balanced guidance• Defining a true expert as someone who shares both successes and struggles• Reevaluating the advice one follows based on personal business goals• Encouraging critical thinking when consuming mentorship advice• The impact of industry trends on individualized practices• Promoting an authentic approach to professional growth• A call to actively seek mentorship that aligns with one's personal visionNew Patient Group - The Employee & Patient Experience Co. Learn Advanced and Cutting Edge Skill Sets Used by the Finest People Businesses in the World, such as the Ritz Carlton and more. We are experts in the following areas and found a niche in orthodontics, dentistry and other healthcare professions years ago. We teach this expertise to enhance every interaction your team has with people you want to become patients or those who already are patients. - Leadership- Sales - Hospitality- Consumer Psychology- Verbiage- Presentation- Communication- Much More The result of the above mentioned skill-sets is a much improved culture, new patients, treatment conversion, efficiency, profitability, treatment starts, revenue, patient referrals, patient compliance and more. 

"Our ability to communicate has really exploded." Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/MyOrthoVA - https://www.myorthova.com/get-startedSmileSuite - http://getsmilesuite.com/ Summary In this conversation, Jill interviews Amy Schmidt, the president of Ortho2, discussing her journey in the orthodontic industry, the evolution of orthodontic software, and the importance of communication and data management in modern practices. They explore how Ortho2 adapts to the needs of both single practices and larger organizations, emphasizing innovation and user feedback. The discussion also touches on the significance of effective communication and the tools available for practices to enhance their operations. Connect With Our Guest Ortho2 - https://www.ortho2.com/ Takeaways Amy Schmidt's journey from intern to president of Ortho2.The importance of evolving with technology in orthodontics.Ortho2's focus on user-friendly software for patients.The shift towards better communication in orthodontic practices.The balance between serving single practices and OSOs/DSOs.Data management tools are crucial for practice success.Customizable dashboards help practices track their goals.User feedback is essential for software development.Ortho2's commitment to education through webinars and events.Effective communication is a key business skill.Chapters 00:00 Introduction to Amy Schmidt and Ortho202:54 The Evolution of Orthodontic Software05:47 Communication in Orthodontics08:56 Adapting to OSOs and DSOs11:53 Data Management and Reporting Tools21:02 Staying Competitive in the Industry23:51 Speed Round with Amy Schmidt Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!    Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

Did you know that Orthodontists were the first dental specialty? AND that their primary goal was to support airway health, not JUST to straighten teeth? In this episode of Dentistry Disrupted, Dr. Clayton talks about the critical, but often overlooked cause of airway issues in kids - jaw growth and development. So if you've ever wondered why so many kids need braces or why inflamed tonsils are more than just an annoyance, this episode is for you! Dr. Clayton shares real-life success stories, practical tips, and actionable advice to help parents address these issues early and effectively. Don't know where to start or what to do in supporting your child's airway journey? Check out Chapter 4 in the Functional Dentistry Roadmap, where I dive more into Myobrace, Toothpillow, and other options to help your child sleep and breathe better.

“You look great in pink!” Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/MyOrthoVA - https://www.myorthova.com/get-startedSmileSuite - http://getsmilesuite.com/ Summary In this conversation, Jill and Amy announce the acquisition of Communicate Excellence by Jill Allen Associates. They discuss the significance of this partnership, their personal connection, and how it will enhance consulting services in the orthodontic industry. The conversation also touches on the evolution of consulting practices, the importance of mental health, and the continuity of services for existing clients. Both Jill and Amy share their visions for the future and the exciting developments on the horizon for their businesses. Takeaways Jill Allen Associates has officially acquired Communicate Excellence.The partnership will enhance consulting services for clients.Amy's transition is influenced by her mental health priorities.The future of consulting is focused on online training and accessibility.Consulting has evolved with technology, especially post-COVID.Jill aims to create a powerhouse consulting company.The acquisition will maintain the integrity of Communicate Excellence's systems.Clients can expect continuity in services during the transition.Both Jill and Amy are excited about the future of their collaboration.Chapters 00:00 Exciting Announcement: Acquisition of Communicate Excellence02:51 The Journey of Connection: Jill and Amy's Story06:44 Transitioning Under the JA&A Umbrella10:00 The Future of Orthodontic Consulting18:01 Client Transition and Continuity of Services22:23 What's Next for Amy and Jill Allen & Associates39:33 Speed Round and Final Thoughts Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.    If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!    Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

Exploring the MBTI and it's Applications in the Workplace with Kimberly Collins. Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://bit.ly/3ZtGyRFSmileSuite - http://getsmilesuite.com/ Connect With Our Guest Enneagram Reflections | Enneagram Coach SummaryIn this episode of the Hey Docs! Podcast, host Jill Allen welcomes back Kimberly Collins for an insightful discussion on the Myers-Briggs Type Indicator (MBTI) and its practical applications, particularly in small business settings like orthodontic practices. They explore how understanding personality types can enhance team dynamics, improve leadership, and address workplace conflicts. Kimberly explains the four categories of the MBTI, the importance of self-awareness, and the legal and ethical considerations when implementing personality tests in hiring and team management. The conversation emphasizes the value of emotional intelligence and psychological safety in creating a harmonious and productive work environment. Takeaways The Myers-Briggs Type Indicator (MBTI) can be a powerful tool for leaders, particularly in small business environments like orthodontic practices, to enhance self-awareness and understanding of their teams, ultimately creating more harmonious workplaces.It is illegal to use personality typing systems like MBTI or Enneagram for hiring, job placement, or promotions. These tools should be implemented after hiring to understand team dynamics, not as a selection criterion.MBTI focuses on "what" people do, categorizing behaviors and preferences, while the Enneagram digs into the "why" behind actions, examining underlying fears and desires. Both can be used complementarily within a practice for different purposes.For personality typing systems to be effective in a workplace, psychological safety must be prioritized. Team members should feel comfortable expressing themselves without fear of retribution from leaders or colleagues.Understanding that individuals and their leadership styles can evolve over time is important. Regular reassessment and continuous self-improvement can help leaders and their teams adapt and thrive as they grow professionally and personally.Chapters 00:00 Introduction to the Hey Docs! Podcast01:37 Welcoming Back Kimberly Collins01:45 Understanding Personality Types in the Workplace03:01 Diving Deep into MBTI Categories07:30 The Role of Personality Typing in Leadership11:42 The Evolution of Personality Over Time16:35 Breaking Down MBTI Categories21:16 Orthodontic Equipment and Practice Management23:21 Understanding Team Dynamics25:33 Legalities of Personality Tests in Hiring27:07 Effective Use of Personality Tests31:29 Challenges and Psychological Safety36:17 Comparing MBTI and Enneagram39:33 Speed Round and Final Thoughts Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!    Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

Leadership plays a vital role in the success and growth of any orthodontic practice. It's about more than managing a team. It's about creating a space where all members feel valued and motivated. They should also align with the practice's vision. Effective leadership needs self-awareness and a will to learn. It also requires a commitment […] The post Unlocking Success: Must-have Leadership Strategies For Orthodontists appeared first on HIP Creative.

Building equity through owning practice real estate offers long-term financial benefits. Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://bit.ly/3ZtGyRFSmileSuite - http://getsmilesuite.com/ Connect With Our Guest https://www.dentalrepartners.com/ Summary In this conversation, Andrew and Reed discuss the benefits of owning dental practice real estate versus leasing. They highlight the importance of considering long-term needs and the flexibility that ownership provides. They emphasize that owning real estate allows for building equity and creating additional financial opportunities at the end of a dental career. They also mention the tax benefits and the ability to control the atmosphere and neighboring tenants when owning a building. The barriers to ownership, such as availability and cost, are also addressed. Dental Real Estate Partners offers a unique approach to dental real estate ownership through partnerships. They help dentists navigate the process of owning their own practice space, even if they don't have the upfront capital. They work with dentists to find the right property, structure partnerships, and secure financing. The availability of commercial real estate and capital restraints are the main barriers to ownership. However, there are opportunities to negotiate prices and find creative financing options. Dental Real Estate Partners can assist dentists at any stage of the process and provide guidance and advice. Takeaways Owning dental practice real estate allows for building equity and creating additional financial opportunities at the end of a dental career.Ownership provides flexibility and control over the atmosphere and neighboring tenants.Leasing may seem less risky, but it can limit growth and financial control in the long run.Availability and cost are common barriers to ownership, but exploring partnerships and considering multi-tenant locations can provide more options.Understanding the tax benefits and financial strategies associated with owning real estate is crucial. Dental Real Estate Partners offers a unique approach to dental real estate ownership through partnerships.Availability of commercial real estate and capital restraints are the main barriers to ownership.Negotiating prices and finding creative financing options can help overcome these barriers.Dental Real Estate Partners can assist dentists at any stage of the process and provide guidance and advice.Chapters 00:00 Introduction and Background03:05 The Benefits of Owning Dental Practice Real Estate07:56 Flexibility and Control: The Advantages of Ownership12:28 Leasing vs. Ownership: Long-Term Considerations21:36 Overcoming Barriers to Ownership24:28 Tax Benefits and Financial Strategies for Real Estate Ownership28:44 Exploring Opportunities in Commercial Real Estate30:29 Overcoming Capital Restraints 31:27 Barriers to Dental Real Estate Ownership32:55 Advantages of Being an Owner-Occupied Tenant33:29 Working with Dental Real Estate Partners Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   New episodes drop every Thursday!    Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett Lucero

Join Elevated GP: www.theelevatedgp.com https://www.kokicheducation.com/about DOT - Use the Code DENTALDIGEST for 10% off Follow @dental_digest_podcast Instagram Follow @dr.melissa_seibert on Instagram Connect with Melissa on Linkedin   Dr. Vince Kokich Jr. is a highly esteemed orthodontist, educator, and thought leader in the field of orthodontics and interdisciplinary dentistry. Following in the footsteps of his father, Dr. Vince Kokich Sr., a globally recognized pioneer in orthodontics, Dr. Kokich Jr. has built his own legacy by advancing innovative approaches to patient care, education, and the integration of specialties within dentistry. Educational Background Dr. Kokich Jr. earned his Doctor of Dental Surgery (DDS) degree with high honors from the University of Washington School of Dentistry, a program known for its rigorous clinical training and commitment to evidence-based care. He went on to complete his orthodontic residency at the same institution, where he honed his skills in diagnosing and treating complex malocclusions, facial growth discrepancies, and interdisciplinary cases. Throughout his education, Dr. Kokich was recognized for his academic excellence and dedication to improving patient outcomes. His passion for teaching began early in his career and has remained a cornerstone of his professional life. Professional Career Dr. Kokich Jr. has practiced orthodontics for over two decades, specializing in comprehensive treatment plans that address both functional and esthetic concerns. He is particularly renowned for his expertise in: Interdisciplinary Treatment: Collaborating with restorative dentists, periodontists, and oral surgeons to achieve optimal outcomes for complex cases. Aesthetic Orthodontics: Enhancing smiles through precision orthodontic treatment tailored to each patient's unique facial structure and goals. Education and Mentorship: Sharing his knowledge and clinical experience with the next generation of orthodontists. As an orthodontist, Dr. Kokich is committed to providing patient-centered care. His approach focuses on creating harmonious outcomes that not only align teeth but also improve facial aesthetics and long-term dental health. Educator and Speaker Dr. Kokich Jr. is a sought-after speaker at national and international dental conferences, where he shares his expertise on topics such as: Advanced interdisciplinary treatment planning. Managing complex dental esthetic cases. Incorporating emerging technologies into orthodontic practice. He has been invited to lecture for prestigious organizations and institutions, including the American Association of Orthodontists, the American Academy of Esthetic Dentistry, and various study clubs and universities worldwide. His dynamic and engaging teaching style makes him a favorite among both clinicians and students. Innovator and Founder Dr. Kokich Jr. is the creator of Kokich Education, an educational platform dedicated to elevating the knowledge and skills of dental professionals. Kokich Education offers a range of resources, from webinars and case studies to in-depth courses, empowering clinicians to tackle even the most challenging cases with confidence. The platform reflects Dr. Kokich's philosophy of interdisciplinary collaboration and lifelong learning. To learn more about Kokich Education, visit kokicheducation.com. Publications and Research Dr. Kokich Jr. has contributed to several peer-reviewed articles and textbook chapters that focus on the integration of orthodontics with other dental specialties. His work has been instrumental in advancing the understanding of how orthodontics can complement restorative and prosthetic dentistry to achieve superior outcomes. Professional Affiliations Dr. Kokich Jr. is an active member of several professional organizations, including: The American Association of Orthodontists (AAO). The American Dental Association (ADA). The Pacific Coast Society of Orthodontists (PCSO). Legacy and Vision Dr. Vince Kokich Jr. continues to honor the legacy of his father while forging his own path in orthodontics. His dedication to innovation, education, and patient care has made him a leader in the field. Through his practice, lectures, and Kokich Education, Dr. Kokich inspires clinicians worldwide to achieve excellence in their work and deliver transformative care to their patients.