Podcasts about impressions expo

Victor Pena with OmniPrint International will be joining the 2 Regular Guys this Friday. Victor is a focused digital marketer with solid fundamentals and creative strategies for lead creation, development and management. Victor has an incredible story of how he has grown his company and uses his experience in order to help other people succeed through creating a successful brand. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News 2 Regular Guys Merch Challenge - You can see the post at https://www.facebook.com/2RegularGuys/posts/4648995305195668 Create a design, and send your design to us at info@2regularguys.com by the end of the day on January 31st. We will show you all the designs on the 4th of February, and get a poll going to crown a winner. The winners will become the exclusive provider of 2 Regular Guys Merch for 2022 and will be promoted on the show as such able to sell anything they like and keep all of the profits. (*Terms will apply). Dad Joke: From Chris Thomas with Atlas Screen SupplyA man calls his doctor and says, “Doc, you've got to help me. I'm addicted to Twitter.”The doctor says, “Sorry, I don't follow.” Millionaire Brand and Growth Mindset Aaron: Victor Pena is the Founder and CEO of OmniPrint International. It is a multi-million dollar printer manufacturer and he manages a team of 60-70 people. He is an experienced leader of innovative teams, with a product of the year awards for the last 5 consecutive years. Victor is a focused digital marketer with solid fundamentals and creative strategies for lead creation, development, and management. Victor has an incredible story of how he has grown his company and uses his experience in order to help other people succeed through creating a successful brand.Terry: Let's jump right into this idea of a millionaire brand. What does having a millionaire brand mean and why should people look at their companies in this way.Aaron: Let's talk “mindset” for a moment. That is a majority of what I get to do with my company, Our Success Group, is support people with my Success Principles certification in finding the mindset they need for success. So what is a growth mindset and how can someone cultivate that?Terry: You all are great marketers at your company, and we have seen you sharing your secrets with others. For example your presentation at the 2019 ThreadX event in Scottsdale. What are some of the key marketing tips you can give our listeners, the Regulators, that they can put into action right away?Aaron: Tell us your thoughts on the digital printing space currently and where it is headed? DTG, DTF, print on demand, merch, all seem to be terms that are popular right now. What are your thoughts?Terry: I was in Long Beach last week for the Impressions Expo as were you. With this partial pause in shows over the past two years, I'm curious about what you see as the future of trade shows in the industry. Status quo or some hybrid of shows past and our efforts to reach out to customers during Covid.Aaron: Future projects you'd like to share with us, Victor?Aaron: Victor, where can our listeners find you? Facebook Live Video #5Things 5 Things keeping you from Financial Success From Aaron Montgomery, Our Success GroupSelf Limiting BeliefsHaving One Source of IncomeFinancial UnawarenessDebtNot Asking for Advice

Every year Terry and Aaron list the 10 things they would like to see for our industry in the coming year. Plus a look back at what they said 12 months ago, to see if any of those "wish list" items came true. The show starts with a quick chat with the folks from Impressions Expo for an update on the January Long Beach Show. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Graphics Pro has a Sublimation Survey out. Take this industry survey and receive the Summary of Findings, plus a chance to win a $100 gift card! S&S Activewear promotes Frank Myers to the president and welcomes Christopher Kodosky as CFO. They announced the strategic promotion of chief financial officer/chief operating officer Frank Myers to the president of the company. S&S also announces the hiring of Christopher Kodosky as CFO, beginning January 2022. Kodosky has served as the CFO and VP of finance for manufacturing and services companies for the past 17 years.A couple of quick SkillsUSA announcements. They are looking for a volunteer who will take on the National Technical Committee Chairman role for the Screen Printing Competition. If you would like to volunteer and be involved in this great program that will help feed our industry the labor and young people needed, please contact Ray Weiss at rweiss@printing.org or Bill Pope at bpope@printing.org. I'm going to be assembling the committee for the Sublimation Competition this month, so if you would like to volunteer to be a part of that, please reach out to me at aaron@2regularguys.com. For the committee, there is not any required travel, but I am looking for people also willing to come to the national competition and be judges in Atlanta this year on June 23rd and 24th. Plus I am looking for companies that would be willing to donate blank substrates to decorate during the competition. We are also going to need heat presses and in-kind donations as well. You will be featured at the event as supporting members which not only build your future customers but put you in front of a lot of schools that will be looking to get new supplies and equipment now. Just reach out to me by email and we can discuss how to make it a win-win for everyone. I think this is a truly unique opportunity.Dad Joke: Why can't drummers come back from retirement?  Because there will be repercussions! 10 Things for 2022 We'll be starting the show today with a quick chat with Jamar Laster, the Content Director for Impressions Magazine, and Russ Turner, the new Show Director for Impressions Expo.Aaron: Welcome back to the show Jamar. And so good to meet you Russ, welcome to the show and the industry.Terry: Russ, as the new show director, let's cut to the chase. Where are we with the Long Beach show? Exhibitors, Attendees, the city of Long BeachAaron: Jamar, talk to us about what's happening back at the Impressions Magazine BoothTerry & Aaron: UNTRUE Rumors we should make sure they cover:The hall is limited to 500 total people - Safer at Home Health Order from City of Long BeachVax card or negative test required - daily test?Are all or most of the vendors on board?Not a rumor but how are seminars being handled? Speakers masked?Aaron: Where should potential attendees watch for updates?https://impressionsexpo.com/longbeach/health-safety/Last Year… 10 Things We'd Like to See in 20211) Terry: I'd like to see maybe som...

(Sponsored by Impressions) This week on 2 Regular Guys Aaron and Terry will be talking Presentation. What does your customer see, from the box you deliver to them, to the image you project through business cards, your website, social media. Are you presenting yourself as a professional? Are you presenting yourself above and beyond the competition? Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Terry: We're starting the show today with a quick chat with our friend, Jamar Laster, who is the Content Director for Impressions Magazine. Welcome back to the show, Jamar. Aaron: Trade shows are all the conversation in the industry yet again. You've just wrapped up the Atlantic City Impressions Expo. Give us a recap. Terry: Another show in Ft Worth is now just around the corner. Talk to us about that event coming next week. Aaron: Jamar, tell our listeners where they can go to find out about Impressions Expo and Impressions magazine. Printing United Cancellation PRINTING United Expo event, which was scheduled to take place this October 6-8 in Orlando, has been officially canceled for this year. The announcement came out this week soon after the information was leaked on the internet. They are now working toward the October 19-21, 2022 event back in Las Vegas. Terry and I were speaking at that show, plus we did have a booth space as well to do our show live daily. In an effort to help the industry as decorators struggle to find blanks to decorate fellow decorator and expert screen printer, Nathan Leber decided to look for solutions. He said, "In light of the garment shortage and my disbelief that nothing can be done, I made a live Google Sheet that has some of my shops blank inventory on it." The goal is to provide an open Google Sheet that everyone can access to possibly find an item that might not be available at the supplier's locations due to the issues they are facing with containers and cotton shortages. Nathan believes that most shops are like his, where they have a stash of excess inventory where something happened on the job or they misordered. He goes on to say "I know all of the decorators' community has this stuff around their shop and for whatever reason it is just collecting dust when someone could be using it."  He is trying to spread the word about this open Google sheet, which you can find at www.bit.ly/stocksheet1. Any decorator can go and add extra inventory they would like to move, and look for and coordinate getting blanks from others. The more people use the list to both buy and sell, the more valuable it will become for the industry as we navigate these difficult times of shortages, unbalanced stock, and shipping problems. Nathan only has two 'asks' of the decorators' community "Please try to keep the formatting clean and NO PRICE GOUGING or I will be forced to delete it from the sheet. Hopefully, we can all help each other out and find some of the garments that we know are sitting in a corner somewhere." To access the spreadsheet and to add your excess inventory  www.bit.ly/stocksheet1 Dad Joke: Did you know buying an Elmo t-shirt helps the retailer, the shipper, the decorator and even the local sales tax base? It's called tickle down economics How are You Positioning Yourself - Presentation What is presentation anyway, beyond the image that a customer envisions when they ...

(Sponsored by Impressions) This week on the 2 Regular Guys podcast Katie Wubben from Trouble Me Knot will be joining Aaron and Terry. The topic will be Changes to Your Business. Katie's business, like many of us, has been through some drastic changes. For Katie, changes for the better. We'll discuss the challenges that come with change, and how to manage it all. We'll even have some tips on how to navigate the landscape of change. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Breaking Through Limiting Beliefs Workshop this afternoon at 2 PM Eastern, 1 PM Central, Noon Mountain and 11 AM Pacific. Last chance to sign up and to #Regulators if you use the code OSG you will save $20. https://oursuccessgroup.com/beliefs/Industry Sales and Events Veteran Josh Carruth Joins PRINTING United Alliance as Apparel Community Managing Director - PRINTING United Alliance has announced the appointment of apparel industry veteran Josh Carruth to managing director, apparel community. In this role, Carruth is responsible for the growth and support of all apparel-related programs and membership initiatives at PRINTING United Alliance. Carruth will oversee the Apparel Zone, a working microfactory on the show floor at PRINTING United Expo, which takes place Oct. 6-8 at the Orange County Convention Center in Orlando, FlaWith more COVID confusion with the Delta Variant, we've decided to give you all trade show updates at least every couple of weeks. Ray Weiss with Printing United gave us an Orlando update last week so here are responses from the three other major shows for our industry. Aaron, Erich and myself will be in the 2 Regular Guys booth at Printing United right by the Apparel Zone, so be sure to stop by and see us if you're planning to be there.Jamar Laster with Impressions Expo: I wanted to update you all on our new health & safety plan for Atlantic City. It has changed since I came on the podcast and we just sent an email about it to our community. In short, everyone, both vaccinated and unvaccinated, are required to wear face masks in ALL state-owned buildings, which includes the Atlantic City Convention Center. Please note: these public, indoor spaces include exhibit halls, meeting rooms, and lobbies. Masks will be made available at the event, if needed. Impressions Expo in Atlantic City, NJ is August 26-28. Here's a link to the health & safety page on our Atlantic City website: https://impressionsexpo.com/atlanticcity/show/health-and-safety/Scott Ritter with the DAX Show: We're looking forward to a great show at DAX Chicagoland, and attendance has surged in the last 2 weeks to the point where we have had to make arrangements in the floor plan to accommodate a larger than expected crowd! We're even seeing people register from New Jersey and Pennsylvania! If you are worried about traveling to large cities right now, it's good to know that the DAX show venue is located on I-80, just southwest of the Chicago metro area. For almost anybody attending, there is no need to go through Chicago to get to the very safe, friendly, and upscale suburb of Tinley Park. The convention center has installed a new air handling system making it one of the first convention facilities in the country to have a 'negative-pressure' event space, with the air in the exhibit hall being exchanged with outside air several times an hour.

(Sponsored by GRAPHICS PRO EXPO) This week Aaron and Terry will be talking about the funny, the perplexing, and yes, the great comments and questions they've heard at trade shows. And maybe a few suggestions for what you should be asking as you walk the floor. They'll open the show with Jamar Laster from Impressions to talk about the upcoming Impressions Expo in Atlantic City. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Got a very nice email from someone helping us with a potential spelling issue on our site “I thought I would mention that it looks like the word "bleu" is spelled incorrectly on your website. I've seen some tools to help with problems like this such as SpellAlert.com or WebsiteChecker.com. I just thought you should know!” First thanks for the website ideas. Second, Terry, can you explain why that is not a spelling error?Aaron Embroidered - https://youtu.be/1of2wT6LbNE?t=590 Dad Joke - From Aaron's Dad so fitting: Prison is just one word to you, but for some people…it's a whole sentence.  Interesting Things People Say to Us at Trade Shows The “why not” customer“Where I come from you can't sell a printed shirt for more than $5.00.”“Nobody can make money with that equipment.”The “blinded by the price” customer“How much is it?”“How much is the ink?”The “blinded by the sales pitch” customer“Why do you have to pretreat but those guys don't?”“Why is your print $2.00 and their print is only $0.12.”“With our machine you can use a 72dpi file and it will print beautifully.”The “I'm smarter than you” customer“Why would I buy this when I could buy that instead?”“I could build that myself.”“Yeah, I know all that.” And proceeds to spew incorrect internet facts.“My buddy in the industry told me all the big screen printers and digital decorators have already pushed the little guys out.”The “I just game the system” customer“Yeah, I won't pay the $1,000 for your software. Whenever I need to use it I just download the trial to a new email address.” Good for you, that's pretty smart. Since you're telling me, I guess you're pretty proud of it. It's stealing but hey.The “I just need to take about two hours of your time” customer“I've got my machine here in this wagon. Could you take a look at it? I'm getting some banding.”“Could you teach me how to… use Photoshop… fix these five files for me...”“I've got a flash drive and I need you to print these 10 images for me.” Facebook Live Video #5Things 5 Good Questions to Ask at Trade Shows "Is this equipment/product right for my business?”“What does a complete package cost?”“What kind of training will I get?”“What kind of support do you offer?”“Could you give me the contact information for a few of your customers?” Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest.Reach out to us at info@2regularguys.com, Contact Us or at our Facebook Page. Other Events 5 Keys of Business Success Growing and Launching - This experience includes over 5 hours of training videos, with 25 specific detailed modules. There are 5 distinct keys with 26 homework assignments to ...

Kristine Shreve & Lyndsie Salcido will be joining us to discuss the concept that there's space and a place for everyone in the industry and that no option is more valuable than another. With the Applique Getaway coming up in Dallas on July 23 - 25, now is a perfect time to discuss what the craft industry is all about. The potential for partnership and mentorship plus how everyone can coexist with an abundance mentality. Don't miss these two rockstar women of the industry! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Aaron: Beginning of the End of the Pandemic Cocktail Party July 2. Start off your July 4th weekend with your industry friends!! Head to www.2regularguys.com/party for details and to sign-up. Terry: Impressions Expo is still looking for a couple of speakers for 2022. The deadline has been extended to June 14th. Send your seminar ideas here: https://survey.alchemer.com/s3/5712944/Impressions-Expo-2022-Call-for-PresentationsAaron: Applique Getaway is pleased to announce show dates for 2021. The show will be held July 23 – 25 in Irving (Dallas) Texas.  Unlike last year's show which,  due to the pandemic,  was all virtual,  the 2021 show will be on-site at the Sheraton DFW with a full slate of vendors and classes.  Information about the show is available at http://www.appliquegetaway.com/.The 2021 Applique Getaway is a weekend of classes, product demonstrations, prizes, friendship and fun.  A carefully curated vendor mall offers attendees the ability to stock up on supplies and learn about new suppliers and products. Decorators who work with embroidery,  rhinestones,  vinyl, sublimation or applique at any skill level will find the show of interest. New in 2021, the show will also offer virtual education options for those people who cannot attend the onsite event. Applique Getaway is the premier trade show in the home decoration and crafting space. Since 2011, makers of all skill levels have shopped, learned and created connections in an atmosphere of fun and friendship.  Dad Joke: How can you tell which farmer is best?He's outstanding in his field.  The Commercial and Home Industries Kristine Shreve is the founder and CEO of Kristine Shreve Consulting which offers writing, marketing and business development services. The company can be found at www.kristineshreve.com. Kristine is also the creator and host of the Business + Women podcast, where the discussion centers around being a business owner and being a woman and how those two states of intersecting. Currently, Kristine is also the Director of Marketing and Outreach for Applique Getaway. On Facebook, Kristine is the founder of the Women in Garment Decoration Facebook group. Kristine was the Director of Marketing for Ensign Emblem and EnMart from 2006 to April 2020.Lyndsie Salcido entered the embroidery industry as a digitizer in 2007 and helped fuel the surge in the cottage and children's market. In 2011, she founded the Applique Getaway, an event aimed at hobby embroiderers and small businesses. The event has grown alongside the target audience, adding vendors and classes featuring software, vinyl and digital cutting, sublimation, commercial embroidery and more, all while maintaining the event's fun and friendly atmosphere.QuestionsSince we're having a show about banishing the divide, let's talk about what that divide is,

In our 9th season, we have hit an amazing milestone and we want to celebrate with you! We will be hosting a retrospective of the last 9 years and what's to come. Thank you to the #regulators for getting us to this amazing milestone. What information can we share with you in the 400th episode? What are your favorite episodes? What are some how-to details we can share? How can we make the 400th episode extra special for you? Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Terry: Next week is the first industry trade show. I think everyone either attending or not attending is sitting back to see how it goes. Kind of a barometer of what 2021 is going to look like trade show-wise.Aaron: Today is the last day to offer your suggestions for Impressions Expo seminars for 2022. It's probably the last extension so get busy if you want to be a speaker. Submission form: https://bit.ly/3mghWq2Dad Joke: What sport does a horse play?Stable TennisFrom Lewis Montgomery 2 Regular Guys Podcasts - 400 Aaron: Guys, I've done a little digging and found the recording of show #1. Here are the first 12 minutes of it, and we can give it a listen and talk about it, talk over it etc. Want to hear it?What's changed over the years?Going from ½ hour to a full hour… and moreThe REGGIE AwardsErich joining the showAaron: And I know we have shared this, but let's quickly listen to the first explanation of where 2 RGs came from.Live on FacebookDoing in person events at all the tradeshows and ThreadXIt's 5 Things!Would love to hear from the Regulators how you found us and how long you've been listening. (And if you've ever had an adult beverage with us.)Aaron: Before 5 Things, let's hear our wrap up on that first show where we are hoping to do 100s of these shows. Facebook Live Video #5Things 5 reasons the 2 Regular Guys has been so successful over 400 episodes The Regulators! You're why we do this. Our passion for the industry.Our passion to educate as a foundation for success.Our own growth and education through all the great guests over the years.Me and Aaron and Erich get to hang out with each other and all of you every Friday!!Here's a challenge for the Regulators. Give us 5 Things that made your business a success (or some version). We would love to have multiple submissions on this!By  Terry Combs Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest.Reach out to us at info@2regularguys.com, Contact Us or at our Facebook Page. Other Events The Half - 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com . See past episodes and support the show - thehalf.club. Complete Screen Printing Business Course with Workhorse Products in Phoenix starting July 10-11Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting May 22-23 SOLD OUT. Next Chicago class August 21-22.OurSuccessGroup.Com - Success Business Training. Our missing is to provide resources that empower busine...

Welcome to the Season 2 Premiere of #ROQShopTalk! For episode 1, your hosts, ROQ.US President Ross Hunter and Creative Producer Merrill Capps discuss How to Make a Virtual Impression with Impressions Expo Show Director Josh Carruth. About Impressions Expo Show Director Josh Carruth: Born and raised in the ATL. Husband to the world's best wife and father to a future astronaut... or Ninja Turtle. Depends on the day. He's been fortunate to travel this world seeing and meeting many amazing places and people. Carruth has worked a lot of interesting jobs from commercial electrician to first-mate with a resort dive operation. Since 2003, he has been in the business of connecting people, and like so many others, has stepped up the digital game circa 2020. Discover the ROQ REG screen registration system, the foundation of screen printing automation. #ScreenPrinting #HappyNewYear #TradeShow #ImpressionsExpo #PressOnward CALL US: 87-ROQ-IT-NOW (877-674-8669) CONNECT ON SOCIAL: LinkedIn YouTube Instagram Facebook Twitter ROQ Owners Group #ReadingROQs Group #WomenROQ Group ABOUT ROQ.US: You're ready to launch your decorated apparel dream rock ship into orbit and the stakes couldn't be higher. You don't have time to lose to clunky equipment or disjointed systems. You need and deserve a self-sustaining and supported solution that you don't have to worry about. For over 35 year, ROQ has trailblazed the global textile, digital, & screen printing industries with cutting-edge innovation inspired by decades of real-world application. The ROQ press fleet streamlines the most time-consuming aspects of screen printing and drastically reduces environmental impact while turbocharging overall production at significantly lower cost. With ROQ.US, you're stationed to join the ranks of the fasted-moving, most versatile, and ultimate competitive garment printing market in the galaxy. When you build on sand, you drift away with the tide. When you build on ROQ, you propel from a solid foundation of integrity couple with dependable automation for years to come. Disclaimer: The views and opinions expressed during the episodes of ROQ Shop Talk are those of the authors/commentators and do not necessarily reflect the official policy or position of ROQ.US. Any content provided by our bloggers or authors or commentators are of their opinion and are not intended to malign any individual, group, anyone, or anything.

Tune in for the 2 Regular Guys annual discussion of ways to plan and prepare for your best success in 2021. With this crazy 2020 almost in the rearview mirror we want to look ahead. How can we be prepared for anything, but at the same time find the excitement for what is to come. We will talk about finding personal and business harmony, the keys things to review and ways you can make 2021 a great year. What are you doing to make 2021 your greatest year ever? Sponsored by: Impressions Expo. Head to our website for updated 2021 show dates and to find out more about our new virtual marketplace, Impressions Connect, taking place in January!   Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Registration is officially open for Impressions Connect, A Virtual Trade Show Experience! Connect with suppliers, discover new products and techniques, and learn from industry legends and brands this January 25-29, 2021.  Discover more at ImpressionsConnect.com and register here: http://ow.ly/Q9UT50CATwT! Dad Joke: Why can't you trust a burrito?Cause it will spill the beans. Success in 2021 Aaron: Intro - Good to be back. Thanks to Erich for filling in for me last year. It's also good not to be working 100 hours a week, which we will talk about a bit more later. Terry and I are a bit into planning. A show we have done annually - love exploring thisNice mix of practical from Terry and the big picture, personal from me. Terry should we start by sharing just briefly the bullet points of the things we talked about 2 years ago, as well as what you and Erich shared last year?  Terry - 2020: Be your own business consultant (again)Be an order that travels through your process and facilityMap out by month how to improve your company cultureErich - 2020Know Yourself / Know your shop - Questions to ask yourself if you get stuck on planning/analysisPrefigure/Prepare - Envision your yearPlan your actionable steps to get the resources you need and to make changes.Terry - 2019New mindset for a changing marketplace, the time is at handMicromanagement self-evaluationBonuses and rewards for your staffAaron 2019Do you Have a Business Plan?Be MORE Customer-CentricLearn to Say NoTerry: {Summarize the past 2 years}What are we talking about here? All the things we know we should be doing but we choose to allow the day-to-day business to distract us from doing anything about it.Easier to get caught up in the current crisis than to make decisions about your business future. Bury your head in the sand.Aaron: Check Work/Life Balance - Prioritize Feeling this lack of balance with all the changesWork-life balance was forced/had gotten out of hand?Driven to make Our Success Group the bestEmpowered by the mission and goal, Also more aware of the need to find the right balanceDon't live to work, but instead work to live my best life. Terry: Purchasing new equipment, products and supplies in a continued Covid worldAsk for samplesAsk for referencesVideo demosAaron: Are you checking the boxes for you? Owners say they started their businesses to make money -  bolognaThere was a different harder to find a reason why you took the riskJust about the money - Find a J O BIs it fulfilling? I discovered they were not checking the boxes for meI didn't know what my boxes wereFigure out what is fulfilling and putting words to what you truly value?

The nominees were nominated, the voting has been completed and it is that time of the year again where we crown the winners of the 8th annual REGGIE Awards. This is the Decorators Community's "Peoples Choice" Awards where we just provide the platform and the Regulators do all the rest. We are excited to announce the winners in the 10 categories and we hope to have as many winners on the show to accept as we can get. Tune in for this fun event and you might even see a confetti cannon go off again.. Sponsored by: Impressions Expo. Head to our website for updated 2021 show dates and to find out more about our new virtual marketplace, Impressions Connect, taking place in January! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Sublimation Expert David Gross Releases Sublimation Book - David Gross, president of Condé Systems, releases a book titled “The Road to Sublimation Success: Harnessing the Power of Sublimation for Outstanding Profits.” Gross worked with long-time industry friend Stephen Spence to write the book. Spence has been teaching, writing, and in the industry since 1997. The 290-page resource serves as a guide for sublimation newbies and those already in the business.  Dad Joke: What do you call a snowman temper tantrum? A meltdown REGGIE Announcement We decided to re-insert Best Trade Show of 2020 back into the REGGIEs after all this year. For outstanding effort in surviving 2020 and all the effort to bring content and education in spite of the major hurdles, the winners are: Impressions ExpoGraphics Pro Expo Printing UnitedThe DAX Show Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll. Facebook Live Video Other Events OurSuccessGroup.Com - Success Business Training. Our missing is to provide resources that empower business owners to achieve their idea of success.The Success Tracker - A program from OSG, to get people started on achieving their goals.Master of Success Inner Circle - The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Online Training from Erich CampbellThe Take-up with Erich Campbell - Friday's at 2:30 Mountain...

Kristine Shreve and an amazing panel of rockstars are back to join us for the quarterly Women in Garment Decorating podcast. This week we have all 5 of the 2020 REGGIE Nominated category that is meant to recognize the person who is doing the most to raise the profile of women in the industry. These 5 ladies will be discussing, being a mentor, what makes a good role model, encouraging women to be more visible, setting a good example and more. Sponsored by: Impressions Expo. Head to our website for updated 2021 show dates and to find out more about our new virtual marketplace, Impressions Connect, taking place in January! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Success Tracker - Introduced in June and we already have people gaining more success than they expected by following the program. A program member, Tina Means of Wagon Wheel said “Every day when I start my day I look at my certificate and carry my coin as a reminder that I am worthy and can do this!  Today I learned that I have surpassed my goal of $30,000 gross and looking forward to seeing how much more I can surpass it before the end of this year.“  Dad Joke: Do you want a brief explanation of what an acorn is? In a nutshell, it's an oak tree. Support Women 2021 Ways to Support Women in 2021     Being a mentor – full on or mini mentor     What makes a good role model     Encouraging women to be more visible     Setting a good example     Committing to supporting other women     Changing the status quo – getting more women noticed     Taking charge of the discussion – both spoken and written     Teaching and recruiting the next generation     Make it clear there are many ways to make a difference Facebook Live Video Other Events OurSuccessGroup.Com - Success Business Training. Our missing is to provide resources that empower business owners to achieve their idea of success.The Success Tracker - A program from OSG, to get people started on achieving their goals.Master of Success Inner Circle - The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Online Training from Erich CampbellThe Take-up with Erich Campbell - Friday's at 2:30 Mountain TimeYour Style Guide eBook by Jay Busselle Trade Shows DAX Kansas City - February 19-20,2021DAX Minnesota - March 18-19, 2021DAX Chicagoland - April 23-24, 2021Impressions Expo Long Beach - April 24-26, 2021Graphics Pro Expo Irving - May 13-15, 2021Graphics Pro Expo Indianapolis - June 15-17, 2021Impressions Expo Atlantic City - June 24-26, 2021Graphics Pro Expo Meadowlands - July 15-16, 2021Graphics Pro Expo Long Beach - August 12-14, 2021Impressions Expo Ft Worth - September 10-12, 2021Graphics Pro Expo Pittsburgh - September 24-25, 2021Printing United Orlando - October 6-8, 2021Graphics Pro Expo Charlotte - October 29-30, 2021All dates and events, subject to change Please support our sponsors!Impressions Expo - Head to our website for updated 2021 show dates and to find out more about our new virtual marketplace, Impressions Connect, taking place in January!Our Success Group - Business Training,

Aaron and Terry will be talking with industry veteran Charlie Taublieb about the screen printing industry past, present and future. Besides the nuts and bolts, Charlie always has a story or two to tell about his worldwide adventures in the industry. Sponsored by: Impressions Expo. Head to our website for updated 2021 show dates and to find out more about our new virtual marketplace, Impressions Connect, taking place in January! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Success Tracker - Introduced in June and we already have people gaining more success than they expected by following the program. A program member, Tina Means of Wagon Wheel said “Every day when I start my day I look at my certificate and carry my coin as a reminder that I am worthy and can do this!  Today I learned that I have surpassed my goal of $30,000 gross and looking forward to seeing how much more I can surpass it before the end of this year.“ Dad Joke: Did you know my high school bully still takes my lunch money?It's true, but on a positive note, he makes a great Subway sandwich! Everything Screen Printing Industry Terry: If you're in the screen printing industry for more than a week, you know Charlie Taublieb. Charlie is an industry icon whose education and training has reached around the world many times. Charlie, welcome to the show. Erich: Charlie, let's go back to Day 1. How and when did you get involved in the decorated apparel business? Terry: How many countries have you consulted in over the years? What was the most bizarre location or international event you've participated in? Erich: We all see each other at speaking events around the country. Talk to us about what you teach at trade shows. Terry: Charlie, your primary business is consulting. What consulting services do you offer? Erich: Tell our listeners how they can reach out to you. Facebook Live Video Other Events OurSuccessGroup.Com - Success Business Training. Our missing is to provide resources that empower business owners to achieve their idea of success.The Success Tracker - A program from OSG, to get people started on achieving their goals.Master of Success Inner Circle - The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Online Training from Erich CampbellThe Take-up with Erich Campbell - Friday's at 2:30 Mountain TimeYour Style Guide eBook by Jay Busselle Trade Shows DAX Kansas City - February 19-20,2021DAX Minnesota - March 18-19, 2021DAX Chicagoland - April 23-24, 2021Impressions Expo Long Beach - April 24-26, 2021Graphics Pro Expo Irving - May 13-15, 2021Graphics Pro Expo Indianapolis - June 15-17, 2021Impressions Expo Atlantic City - June 24-26, 2021Graphics Pro Expo Meadowlands - July 15-16, 2021Graphics Pro Expo Long Beach - August 12-14, 2021Impressions Expo Ft Worth - September 10-12, 2021Graphics Pro Expo Pittsburgh - September 24-25, 2021Printing United Orlando - October 6-8, 2021Graphics Pro Expo Charlotte - October 29-30, 2021All dates and events, subject to change Please support our sponsors!Impressions Expo - Head to our website for updated 2021 show dat...

In 2020 Industry Publications and Online Events are more important than ever. Terry and Aaron will be talking with Dave Pomeroy about how GRAPHICS PRO and GRAPHICS PRO EXPO are here to help shops survive and prosper in tough times. We will discuss diversification; new opportunities and new businesses entering the market. Dave is the President of National Business Media, which publishes GRAPHICS PRO Mag and produces GRAPHICS PRO EXPO Sponsored by: Impressions Expo. Head to our website for updated 2021 show dates and to find out more about our new virtual marketplace, Impressions Connect, taking place in January! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Success Tracker - Introduced in June and we already have people gaining more success than they expected by following the program. A program member, Tina Means of Wagon Wheel said “Every day when I start my day I look at my certificate and carry my coin as a reminder that I am worthy and can do this!  Today I learned that I have surpassed my goal of $30,000 gross and looking forward to seeing how much more I can surpass it before the end of this year.“ Dad Joke: Why is “beefstew” not a safe password to use?Because it's not stroganoff. State of the Industry's Health Terry: Dave Pomeroy is the President of National Business Media, which publishes GRAPHICS PRO mag and produces GRAPHICS PRO EXPO. 26-year industry and NBM-veteran, former publisher of A&E, Custom Gift Retailer and Printwear magazines.Aaron: First, let's talk about the trade show schedule for 2021.Graphics Pro Expo (GPX) Irving May 13-15GPX Indianapolis June 15-17 - midweekGPX Meadowlands July 15-16GPX Long Beach August 12-14GPX Pittsburgh September 24-25GPX Charlotte October 29-30Terry: Aaron and I will both be participating in an event coming up next week, Decorated Apparel Day on November 18th. Tell us about that. https://thenbmshow.com/decorated-apparel-day/scheduleAaron: Publications and online events are more important than ever in 2020. How are Graphics Pro and the online NBM events helping shops survive and even prosper in tough times?Terry: What are you seeing regarding diversification in the industry?Aaron: What information are shop owners looking to you for?Terry: Crystal ball time. Once Covid is just a memory, how do you think trade shows will be impacted in the future.Aaron: Dave, how can our listeners find you?dave@nbm.comhttps://graphics-pro.com/http://graphics-pro-expo.com/GRAPHICS PROhttps://www.instagram.com/graphicspromag/ https://twitter.com/graphicspromaghttps://www.facebook.com/graphicspromaghttps://www.linkedin.com/groups/8906299/Shows (THE NBM SHOW GRAPHICS PRO EXPO)https://www.facebook.com/THENBMSHOWhttps://www.instagram.com/thenbmshow/https://twitter.com/THENBMSHOWhttps://www.linkedin.com/showcase/thenbmshow/ Facebook Live Video Other Events OurSuccessGroup.Com - Success Business Training. Our missing is to provide resources that empower business owners to achieve their idea of success.The Success Tracker - A program from OSG, to get people started on achieving their goals.Master of Success Inner Circle - The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at S...

We are excited to bring to you the complete nominations for the 2020 REGGIE Awards. This is our 8th annual "peoples Choice" style industry awards, and we will be announcing all of the nominees as well as the 5 people that you will be voting for during the month of November to be crowned the 2020 REGGIE Winners on December 11th. Plus we have a special guest joining us to bring you some great content about bringing intentionality. His name is Matt Granados of Life Pulse, Inc. and he is the author of the #1 International Bestseller, "Motivate the Unmotivated". Over the last decade, Matt has tested, developed, and helped thousands of others implement an effective and easy to duplicate system that will help you build an unbreakable foundation for your life. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Success Tracker - Introduced in June and we already have people gaining more success than they expected by following the program. A program member, Tina Means of Wagon Wheel said “Every day when I start my day I look at my certificate and carry my coin as a reminder that I am worthy and can do this!  Today I learned that I have surpassed my goal of $30,000 gross and looking forward to seeing how much more I can surpass it before the end of this year.“ Dad Joke: (From Lisa Shaw) What do you get when you pick a pig's nose?Ham Boogers Motivate the Unmotivated Matt Granados launched his first successful business at 15 and since then he's been hooked on building businesses from the ground up and the entrepreneur life. In true entrepreneurial spirit, Matt developed his own system – the LP – that he saw produce major results for himself, his employees, and his family. This system is so simple to implement, Matt knew he had to share it with others outside of his own life. He feels that if he can help each person get more done in less time, more people will experience the gift of a life truly lived “on purpose”. Terry: Can you give us some background details about your path to starting Life Pulse? Aaron: Many of our listeners are small businesses or even side hustle or start-up type companies. How can putting your formulas and strategies to work help them grow their business? Terry: One of the lines on your website says "Our focus is on transforming businesses by transforming lives first.". Talk to us about that and what you mean by that. Aaron: In your book, "Motivate the Unmotivated", you talk about systemizing the "How" of motivation. Can you explain that more? Terry: What is the #1 piece of advice you give to Small Business owners about building a foundation to be motivated and motivating others? Aaron: Tell our listeners where they can find out more and connect with you and LP? https://www.lifepulseinc.com/letushelp/Motivate the Unmotivated: A proven system for sustainable motivation Facebook Live Video 2020 REGGIE Nominees Voting can be found on the 2020 REGGIEs Page. Below is a list of all of the Nominees. Congratulations!Best New Product - 2020HTV AnythingColor Spark Color ShieldShirt Lab Tribe360 IQ Hat Press, STAHLS'Action Engineering Mask PlatensSawgrass SG500/1000AllMade MasksCorel trainer software.Epson F3070 DTG PrinterImage Armor E-series Inks.Kira Kira RhinestonesOne step pre treat - ColDesiSiser Sparkl...

Michelle Moxley is a career research, development, and Innovation expert in the apparel and fashion industry. She is skilled in screen printing, special effects printing, separations, graphics, pre-press, digital printing, and textiles. We'll be talking about innovations with an emphasis on hybrid printing with Michelle who is the Innovation Director at The M&R Companies. Join us for topics ranging from the current Hybrid printing market to upcoming developments in digital printing. We will also discuss interactive garment ideas, cost-saving ideas, and more with this wonderful mind in the garment printing world. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News THE NBM SHOW Breakaway Sessions continues with Session #6, Decorated Apparel Day, on Wednesday, Nov. 18. This free online educational session is for decorators, print shops, and anyone interested in adding decorated apparel to their product mix. Learn about DTG, heat transfers, sublimation, rhinestones, screen printing, embroidery, and choosing the right apparel for a project. You'll access interactive exhibits with top manufacturers and suppliers, a full day of online class presentations with live chat, a panel discussion with industry experts, and more. Sign up for free here: https://bit.ly/3mCD7kO Dad Joke: (From Joe Ortinau) How do you fix a broken pumpkin? With a pumpkin patch. Upcoming Developments in Digital & Hybrid Printing Terry: Michelle Moxley is a career Research, Development, and Innovation expert with a demonstrated history of working in the apparel and fashion industry. Skilled in screen printing, special effects printing, Separation, Graphics, Pre-press, Digital Printing, and Textiles. Twenty-four years of print industry experience with BFA focused on Media arts, 2D, and 3D Animation. Creative artist and printer, always on the cutting edge in the garment decoration world of technology, ink, printing, equipment, and art with previous employment at Gildan, Virus, and some top production companies. She is currently Director of Innovation at M&R Equipment, in Roselle, IL. Aaron: Let's dive right in with the current developments in hybrid printing. Where are we today? Terry: I think anyone who's attended a major trade show in the year before COVID has seen some form of hybrid screen/digital printing. How has this been marketed to date, and how has the market accepted the technology?  Aaron: Let's talk near future. What upcoming developments in digital can we expect to see? Terry: How about further out in the future? What technology adaptations and interactive garment ideas should we be watching to see? Where are we 2021 and beyond? Aaron: From a practical production floor standpoint, what are the cost saving measures in the hybrid print space? Terry: Talk to us about specialty products decoration such as face masks, etc.Aaron: Tell our listeners where they can find you and M&R. Facebook Live Video #5Things 5 Reasons You Should Submit 5 Things Become known as a Subject Matter Expert Refine your Ideas / Learn by Teaching Network with your peers - The Regulators! Share your appearance for self-promotion / social media content Because it's fun to be on the show! :) Be Part of #5Things If you would like to present your 5 Things,

A chat with Industry Veteran Scott Ritter - From decorator to software developer to trade show owner/manager, Scott Ritter has spent his career in the decorated apparel industry. Aaron and Terry will discuss the industry.... past present and future... with this industry icon. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Screen Printing's Rising Stars Awards will honor six young people whose accomplishments in specialty printing have made an indelible impression. The award is open to individuals under the age of 35 who are employed in specialty printing businesses. Third-party nominations will be accepted through November 10th.Dad Joke:  Did you hear how the zombie bodybuilder hurt his back?He was dead lifting. Screen Printing - Then & Now Terry: You might know Scott Ritter as the President of the Decorated Apparel Expo, but did you know that Scott ran his own chain of screen printing & embroidery shops for roughly 25 years, developed the pricing formula that is used by the most successful shops in the industry, is the author of nearly 300 articles that ran in nearly every magazine in the industry, was an early digitizer, and is an expert in hand-color separations for screen printing? Scott has also served on the board of directors for SGIA, and has won the Magnus award, outstanding service award, and a couple dozen other top awards in our industry. Aaron: Scott, talk to us about the early days, your entry into the decorating industry. Terry: What have been the biggest changes you have seen in your years in screen printing that you are pleased to see stick? Aaron: How about the opposite of that, and give us some nostalgia. What do you wish we still did the old way? Terry: I think Aaron and I both first met you from your software business. Talk to us about that. Aaron: Everyone who has ever heard you open or close the DAX Show knows you must have spent some time behind the microphone. Tell us about that part of your life. Terry: Aaron mentioned the DAX Show. Talk to us about how that show came about and it's evolution. Aaron: Covid has impacted all of us, but none as much as trade shows. Talk to us about the impact this year, and your plans for next year. Terry: Scott, how do you think this crazy 2020 year will change the industry going forward? Terry: How can our listeners find you and the DAX Show? Facebook Live Video #5Things 5 Principles of Success 5 Things to Look at in Your Year End Business Review Obviously, sales for the year, and in comparison to the previous year, despite COVIDTake a look at your product mix for the year, and the profitability of each itemLook at your marketing for the year, and determine what worked and what didn'tStudy the bottlenecks that you encountered and consider how to resolve them for next yearImagine where you would like your business to go in the coming year, then make a plan!   Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest.Reach out to us at info@2regularguys.

We welcome to the show for the first time, Mark J. Subers who is the President of PRINTING United. Mark is going to share with us the dedicated sessions, content, resources, and products that will be specifically available to the decorator's community throughout the PRINTING United Digital Experience and into 2021. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Decorators Community Party Revamp - October 16, 2020Dad Joke: Why did the coffee file a police report?It got mugged. Printing United Digital Experience Mark J. Subers is the President of PRINTING United. Subers has oversight of all events produced by the joint entity which includes all summits and conferences for the “Impressions” brands – Printing Impressions, In-plant Impressions, Packaging Impressions, and Wide-format Impressions. PRINTING United successfully launched in October 2019 and represented a sea change in the way trade expositions are run in the industry. A: Please give our viewers a brief overview of the PRINTING United Digital Experience. E: Why did the Alliance feel it was important to transition the event to an online experience this year? A: Can you tell our viewers what days specifically will be of interest to them? E: Who are some of the presenters that we may know? A: What new technology is anticipated to be shown in this market segment that our listeners may be particularly excited about? A: Can you share with us some statistics from the PRINTING United Alliance in this market segment that you've recently discovered that will be addressed during the event? E: What can we expect to see from PRINTING United in this space in 2021? A: Where can our listeners reach out to you and get more information? Check out all the Details at digital.printingunited.com. Facebook Live Video #5Things 5 Principles of Success Define your “Why” / Mission / ManifestoCreate a vision of what you want.Set SMART Goals - How Much and By WhenTake Action - F.E.A.R. = Fantasized Experience Appearing RealBelieve It's Possible - Stay Persistent Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest.Reach out to us at info@2regularguys.com, Contact Us or at our Facebook Page. Other Events OurSuccessGroup.Com - Success Business Training. Our missing is to provide resources that empower business owners to achieve their idea of success.The Success Tracker - A program from OSG, to get people started on achieving their goals.Master of Success Inner Circle - The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Online Training from Erich CampbellThe Take-up with Erich Campbell - Friday's at 2:30 Mountain TimeYour Style Guide eBook by Jay Busselle Trade Shows NBM Indianapolis - June 11-13,

Its that time of year. The REGGIEs are BACK and better than ever. We are excited to open up the nominations. Tune in to hear the categories, be part of the discussion, and begin circulating the names that need to be recognized. With all the curve balls that 2020 threw at us, there are some changes, but we expect to have the same great REGGIE awards as a celebration of the decorator's community and all the loyal #Regulators Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Decorators Community Party Revamp - October 16, 2020Shoutout to Ron Goodwin with Goodwin Graphics, Cohasset, Mass. We had a chance to chat for a bit earlier this week and he said he's a regular listener of the 2 Regular Guys!! We appreciate you, Ron!! And, Aaron and I love to hear from Regulators. Not a lot of in-person interaction, but reach out to us!All our listeners who watch the Walking Dead, like me, know that after every episode is another show called the Talking Dead, where nerds like me discuss what happened in that night's episode. One of the segments of every episode of the Talking Dead is a memorial to all those who died during that episode. So, as the 2 Regular Guys we should also reflect on Covid just like the Walking Dead, and remember not business lost but all the new podcasts that were started, and then suddenly died already… BECAUSE IT'S HARD AND IT'S WORK PEOPLE!! Just ask E-Rich!Dad Joke: From Wade Knarr, StickerDad.comWhat do you call a pig that does Karate?A Pork Chop 2020 REGGIE Categories Notes about this year:We are trying to really improve this year. The REGGIE have been awesome, but we want to go to the next level and get more and more of the industry involved. So some new stuff for this year.A nomination is required in every category to avoid the ballot stuffing in just one category. If you don't have a nomination, you can put N/A, but all fields of the form will be required.When nominating someone or a product, please verify that it fits the category. We will be digging in deeper this year to confirm and if they don't meet the standards we will have to throw out the entire nomination form.Best New Product - 2020This category is for products that have made an impact on our industry in 2020 that were launched this year as well.Last year's winner: Envelopes (Embrilliance)Best Sales or Customer Service Representative - 2020This category is to recognize a specific person who has stood out as someone who has supported our industry, helped people be successful in their businesses and provided outstanding customer service or support.Last year's winner: Lisa Shaw (Embrilliance)Company that Provides the Best Customer Service - 2020This category is for a specific company that exemplifies what it means to be customer service oriented. These companies have specific policies in place that are customer service oriented and put their customer first in our industry.Last year's winner: Embrilliance just edged out The Rhinestone WorldBest Industry Educator - 2020This category is to recognize the best educator in our industry during 2020. This is someone who writes for the industry magazines, presents seminars or webinars or otherwise educates people to improve our industry.Last year's winner: Lisa Shaw edged out Matt VassalloBest Online ...

We are rolling headfirst into the 4th quarter of 2020. With 2020 being a year of pivoting, we have seen the creativity at an all-time high in our industry. This week, Aaron and Terry welcome Matt Marcotte who is now with Printavo to talk about merch stores. Matt is going to walk us through some creative ideas people are using for merch stores and help us be creative in our own merch store set-ups. Plus we will talk about lots of other screen printing and decorators topics too as Matt is a wealth of knowledge. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Decorators Community Party Revamp - October 16, 2020Regulators Shirt Design / OSG Shirt Check out the latest 2 Regular Guys OSG Inspired Garments you can wear with pride!No new updates for trade shows in 2021, so according to the schedule Long Beach Impressions Expo is still January 22-24. We will update you as we get new information.Dad Joke: from Allie Banholzer -  There are three tomatoes out for a walk. Daddy, mommy and baby. Baby keeps falling behind. Mom and Dad are frustrated. They keep telling baby tomato to hurry up hurry up. Finally daddy tomato gets angry, walks back, stomps on baby tomato and says - KETCH-UP! Merch Store Ideas Terry: Matt Marcotte who is with Printavo and you can also find him at marcotte.ink. Welcome to the show.Aaron: What makes a ‘merch' store different than the usual custom decoration eCommerce store?Terry: With so many people ordering everything online, it's almost a given that more decorators want to set up some kind of online presence for their clients; Why are client-specific merch stores a good way to go?Aaron: Who are the usual, or the ‘best fit' customers for whom you'd want to build an online merch store? Terry: How should decorators approach selecting garments/products for merch stores?Aaron: Should decorators charge customers for setting up or operating merch stores? What the pros and cons of offering them as a ‘value added' service?Terry: How involved should decorators expect to be in promoting the use of the store? What kind of strategies can help a merch store gain traction?Aaron: What are some common mistakes most decorators make when they are first creating merch stores?Terry: What kind of tools are available to make creating merch stores easier?Aaron: Where can our listeners find out more about what you are doing with Printavo? Facebook Live Video Other Events OurSuccessGroup.Com - Success Business Training. Our missing is to provide resources that empower business owners to achieve their idea of success.The Success Tracker - A program from OSG, to get people started on achieving their goals.Master of Success Inner Circle - The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Online Training from Erich CampbellThe Take-up with Erich Campbell - Friday's at 2:30 Mountain TimeYour Style Guide eBook by Jay BusselleComplete Screen Printing Business CourseAtlas Chicago November 14-15 - Cancelled Trade Shows NBM Indianapolis - June 11-13,

The Fulfillment Market: Shipping Challenges and Tips for Shipping Garments is the topic this week. Bill Carlin, CMO of Shipmate Fulfillment, will share his knowledge of the lucrative but sometimes challenging fulfillment marketplace. Bill will share tips on how to make storing, shipping and even taking returns on printed apparel. Erich Campbell will be sitting in again with Aaron to talk to Bill about overcoming the challenges of shipping in the 4th quarter of 2020. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News  Lisa Wooten in Four Oaks, NC is a regular listener who reached out to Terry earlier this week. Thanks for listening, Lisa!PRINTING United Digital Experience Unveiled - The PRINTING United Digital Experience will span three action-packed weeks beginning October 26 and running through November 12. Representing market segments throughout the industry, the PRINTING United Digital Experience will offer education, insight, and new technology briefings for everyone across all job functions, at no cost. You can find the schedule detailing each day of the Digital Experience online at printingunited.com. Be sure to save the date – the countdown to registration is on!Sign up to exhibit at DAX in 2021 - DAX has navigated the waters and are now accepting exhibitor applications for the 2021 shows. They have been working hard to create a safer trade show environment and they will have extra-sanitary exhibit halls, socially distanced floorplans, one-way aisles and other measures to allow you to meet with your clients in an environment that should be no less safe than visiting the grocery store. Tentative dates are; Kansas City - February 19-20, 2021, Minnesota - March 18-19, 2021 and Chicagoland - April 23-24, 2021 Sign up before October 30th and save $100 per booth. Visit http://www.daxshow.com/ (For Show Notes only) Click here for an application or click here for more details or click here for pricing and statistics.Congratulations to the 6 winners of the inaugural Screen Printing Magazine Women in Screen Printing Award. The 6 amazing winners were announced and gave acceptance speeches on a Zoom Call yesterday at it was truly inspiring. Again congratulations to the winner, nominees and all of the women in our industry for making it such an amazing place.  Dad Joke: Marcia Derryberry, sales and marketing manager for Action Engineering contributed today's Dad Joke.Did you know that sometimes Big Foot is confused with Sasquatch?Yeti never complains. Shipping Garments Erich: Bill Carlin is the CMO of Shipmate Fulfillment and has experience selling on most major eCommerce platforms including Amazon, Ebay, Walmart.com, and more. Bill helps empower eCommerce sellers through customizable client-focused third party logistic services that increase profits and enhance the customer experience.Aaron: Talk to us first about Shipmate Fulfilment.Erich: What are the challenges of storing garments in a fulfillment setting?Aaron: Let's talk about the challenges of shipping garments and the logistics of it all.Erich: I'm sure any of our listeners looking to offer fulfillment will be interested in the services used to ship garments.Aaron: Let's discuss your ideas to improve the customer experience.

Aaron and Terry will be turning over their microphones again to a panel of women in decorating. Kristine Shreve will lead the conversation on inspiring more women to become entrepreneurs in the garment/product decorating industry. Tune in for tips on getting started from women who have preceded you into this business. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Christopher De Michele reached out after our last show to say he heard the story of the 2 yr old not being allowed on a plane without a mask. He said it might be interesting for us to share a NEW COVID Picture Book and link with our listeners. Basically it talks to kids about wearing masks. If you print masks, we have a link on LinkedIn to the book:  https://www.linkedin.com/pulse/covid-themed-picture-books-donna-marie/ST Media Group International Acquired by SmartWork Media - SmartWork Media and ST Media Group International (ST Media) yesterday announced the sale of ST Media Group International and all related assets to SmartWork Media, a leading U.S. business-to-business content provider. The acquisition of the ST Media brands is a strategic initiative to integrate the intellectual property of both organizations to create a more dynamic media company that is well positioned to meet the evolving needs of marketers in each respective industry.Aaron: Next Decorators Community party is TONIGHT. 7 PM Central Time 2regularguys.com/party/ BTW - If you do have news that you would like us to share, just email us at info@2regularguys.comDad Joke: What was left after the cheese factory blew up?De Brie Inspiring Women to Start Their Own Business Q1:  What inspired you to start your business? Q2:   How do we reach more women with information about becoming an entrepreneur?Q3:  How do we present a realistic picture of what it's like to run a business,  both as a solo business owner and as a female business owner?Q4:  What's the one thing you wish someone had told you when you were starting?Q5:  How important do you think finding/having a mentor is when starting a business? (Side note,  was reading about reasons why women don't start businesses,  lack of a mentor was cited as one reason.)Q6:  Multiple articles I read claim that the number one reason women don't start businesses is fear or lack of confidence.  Do you agree with that conclusion? Q7:  Lack of role models or mentors was another reason often cited for why women don't start businesses.  How do we make more female role models and mentors available? Q8:  Do you think it's harder for women to get funding to start a business than it is for men? Q9:  Have you had any difficulty balancing family and work-life as a business owner?  Do you think expectations in this area are different for women than they are for men? Q10:  Do you think women starting businesses often get stereotyped as “MLM” or “hobbyist” businesses instead of being taken seriously? Facebook Live Video Other Events OurSuccessGroup.Com - Success Business Training. Our missing is to provide resources that empower business owners to achieve their idea of success.The Success Tracker - A program from OSG, to get people started on achieving their goals.Master of Success Inner Circle - The next level for people who are serious about their succes...

We got the calendars synced up and we are excited to get the folks from Action Engineering on. Screen printing and DTG presses come with standard adult garment platens, but your potential doesn't end there! Eric Naftal and Marcia Derryberry with Action Engineering will be joining the 2 Regular Guys to talk about printing on more than t-shirts, including the newest market item, face masks. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Our friend Nathan Leber of Leber Design & Print put out a new video on the Basics of Picking Pantone Colors in Illustrator on YouTube. He also was able to secure a discount code from Atlas Screen Supply for Pantone books. Use the code "LEBER10" at https://www.atlasscreensupply.com/-Pantone-Color-Guide.htm He said “pretty much the best deal around to buy a Pantone book”19 years ago today we all know where we were and what we were doing. We here at 2 Regular Guys want to join the rest of the world in remembering all those who lost their lives on 9/11, and of course the families of those victims as well.Next Decorators Community party is next Friday. September 18th. 7 PM Central Time 2regularguys.com/party/ Dad Joke: What's the last thing Jeff Bezos does before bed?He puts his Pajamazon Specialty Platens Terry: Marcia Derryberry is the Director of Marketing and Sales for Action Engineering. She has 33 years' experience in the decorate apparel industry, having been an editor on Impressions magazine and Editor and Chief for 20 years. She also was responsible for the educational content development of the Impressions Expo conference program.Erik Naftal is the president and CEO of Action Engineering, a manufacturer of specialty application pallets for screen and digital printing presses. The company, which has been in business for nearly 30 years, offers specialty pallets for all types of presses. Erik holds an electrical engineering degree from Southern College of Technology. Aaron: So Erik, you've made quite a career of manufacturing platens for products other than adult t-shirts. What's been your most unusual platen request?Terry: Marcia, I know Action has been making platens for screen printing for some time. How has the growth of DTG impacted your business?Aaron: So Erik, bear in mind that many of our listeners are on the podcast version, show us and tell us about some platens you're currently offering for both screen and DTG decorators. (Hold off on face mask)Terry: So the newest product many of us are selling are face masks. I know there are different configurations of masks. Erik, talk to us about mask decorating, and the challenges.Aaron: Marcia, the majority (or all) of your customers are manufacturers. Has the lack of trade shows impacted your business? Has the Covid situation impacted your business?Terry: Erik, besides the mask platen. Any other substrate have your attention right now as a new potential for decorators?Aaron: Marcia, you're fairly new to Action Engineering. Tell about your new duties there.Terry: Erik and Marcia, thanks so much for joining us today. How can our listeners reach out to you? Facebook Live Video Other Events OurSuccessGroup.Com - Next Level Business TrainingThe Success Tracker - Program from OSG, to get people started on achieving their goals....

Keith Burwell with Precision 1 Apparel will join Aaron and Terry to discuss the ins and outs, the ups and downs of going into business with family. Common in the decorating industry, the family business can be a blessing and a curse. Keith will share his story of his family's journey into garment decorating. Plus Cheryl Kuchek with The Sublimation Summit will drop by for a quick chat about her virtual event coming up. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Our good friend Katie Ditallo is leaving the NBM Show after 11 years. In fact, today is her last day. So Katie, thanks for all the great info you've shared with the regulators here on 2 Regular Guys. We'll miss you and wish you the greatest success out there beyond the decorators' world! Cheers, Katie!ColDesi Adds BestBlanks.com to Family of Brands - Tampa, Florida-based ColDesi Inc., a reseller of customization equipment, announces the addition of BestBlanks.com to the company's family of brands.Dad Joke: What did the instructor at the school for Kamikaze pilots say to his students? Watch closely. I'm only going to do this once. Family Business Terry: We'd like to welcome in Keith Burwell with Precision One Apparel. Precision One started in 2006 with Keith and his father and sister, in a small town in Northern California. The business started in the garage for printing and out of Keith's sign shop for sales. They now have 6000 sq ft. Keith says they went through what he calls 3 phases. Dad has retired and Keith's sister left the company. Over the last couple of years Keith has upgraded all the equipment, expanded, and like so many of us, has been battling through COVID.Aaron: Keith, let's start here. Talk about the evolution of being in business together with your family from how it started to where you are now.Terry: Did you all talk about the pitfalls of working with family? And what are the pitfalls that you see?Aaron: If there are pitfalls, there must be benefits. What are the benefits you see of working with your family?Terry: How as a family business were decisions made? Did everyone have a vote? Was one person in charge and the final decision maker?Terry: It's common in this industry for it to be a family affair. Go down the checklist our listeners should follow when considering this.Aaron: Let's shift quickly here because we got to meet you and hang out at ThreadX this year. You participate in a lot of industry groups and education, so tell us about what that does for your business. Aaron: Keith, tell us how our listeners can reach out to you. Facebook Live Video Other Events OurSuccessGroup.Com - Next Level Business TrainingThe Success Tracker - Program from OSG, to get people started on achieving their goals.Master of Success Inner Circle - The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Online Training from Erich CampbellThe Take-up with Erich Campbell - Friday's at 2:30 Mountain TimeYour Style Guide eBook by Jay BusselleComplete Screen Printing Business CourseAtlas C...

Tony Cheramie was a truck driver by trade and looking to add extra income like so many of us before coming to this industry. He did a little homework and started screen printing nearly three years ago. Tony will be sharing his story… the good, the bad, the misprinted, with advice for those new to the world of garment decorating starting a business. Plus we are also joined by Scott Ritter of the Decorated Apparel Expo to get an update on their shows and what 2021 has in store for them. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Printing United Alliance Announces 2020 Student Scholarship Award Recipients - The Printing United Alliance Scholarship program grants a total of $50,000 in educational assistance to students studying graphic communications for the 2020-2021 academic year. To qualify, students must be enrolled to attend a Printing United Alliance Educational Institution Member college or university for the Fall 2020 semester; be registered full-time (12 or more credits) and committed to pursuing a career in graphic communications, printing technology, or printing management; and maintain a cumulative 3.0 grade point average or higher on a 4.0 scale. Dad Joke: Did you hear about the restaurant on the moon? Great food, no atmosphere. What I Learned about Starting a Business Terry: Tony Cheramie is a truck drive by trade. He was looking to add extra income and started looking into textiles. He did a little homework and started screen printing Feb 1, 2018. Tony welcome into the show! Aaron: Tony, you're about 2½ years into garment decorating now. Tell us a little bit about your business. Who are your customers? Terry: You mentioned to us when we were prepping for the show that you started with the “cheap stuff”. Talk to us about how you got started. Aaron: What equipment do you have now? Terry: You came from outside the industry. How did you learn the screen printing craft? Aaron: When we first spoke about you being on the show, you wanted to communicate how to do this right. What advice do you have for someone looking to jump in today? Terry: What do you wish you had done differently? Aaron: Tell us about Print Mafia. Facebook Live Video Other Events OurSuccessGroup.Com - Next Level Business TrainingThe Success Tracker - Program from OSG, to get people started on achieving their goals. Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Online Training from Erich CampbellThe Take-up with Erich Campbell - Friday's at 2:30 Mountain TimeYour Style Guide eBook by Jay BusselleComplete Screen Printing Business CourseAtlas Chicago November 14-15 Trade Shows NBM Indianapolis - June 11-13, 2020 - CanceledImpressions Expo Baton Rouge - June 18-20, 2020 - CanceledNBM Richmond - July 17-18, 2020 - CanceledDAX Tinley Park (Chicago) - August 7-8, 2020 - CanceledNBM Long Beach - August 13-15, 2020 - CanceledImpressions Expo Ft. Worth - August 28-30, 2020 - CanceledImpressions Expo Orlando - September 10-12, 2020 - CanceledSublimation Summit - September 10-12, 2020 - CanceledNBM Cleveland - September 25-26, 2020 - CanceledASI Chicago - September 30-October 1 (was July 21-23,

Due to a last-minute cancellation, we get to close out the show from August 7th. First, we get an opportunity to talk to Show Sales Director James ”Ruggs” Kochevar from the former NBM Shows, now Graphics Pro Expos about 2020, their Breakaway Sessions, and plans for 2021. Then Terry and Aaron are going to talk about starting a product decorating business. And all the Regulators will be pitching in with their insights as well. The conversation will include: 1) What do we wish we had known before starting a business? 2) What pitfalls can we help you avoid? And 3) we'll wrap up with business advice from the guys and the Regulators as well! Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Decorators Community Virtual Cocktail Party tonight! 5:00 PM PST, 6:00 PM MST 7:00 PM CST and 8:00 PM EST www.2regularguys.com/party/ Bring your favorite mask!Celebrating Gillian Allen! - A warm up Zoom party. Congratulate friend of the show and one of the rockstars who joined Kristine Shreve in the Women in Garment Decorating Podcast, Gillian Allen on her Ceremony to be an American Citizen. 2:00 PM PST, 3:00 PM MST 4:00 PM CST and 5:00 PM ESTM&R Printing Equipment Names Trimingham to Director of Marketing - M&R Printing Equipment announces the promotion of Thomas Trimingham to director of marketing. Trimingham has over 29 years of screen printing experience and has been with M&R for three years. His background includes design, separation, fine art, consulting, marketing, and writing for the industry. Before his time at M&R, he held various positions as an illustrator, art director, high-end separator, marketing manager, and head of R&D.CorelTrainer.com are actually going out into the big scary world. They will be attending NPS roadshows in Wisconsin. The state of Wisconsin is allowing some small events. The NPS & Promo Apparel Print Expos will be held at the Tundra Lodge in Green Bay on Tuesday the 25th & Wednesday the 26th at the Milwaukee Crowne Plaza. Dad Joke: What happened when Times New Roman, Helvetica and Comic Sans walked into a bar?The bartender yelled, “Get out! We don't serve your type here!!”Shout out to Wayne Bruzzese with Start Bullets Visual Marketing in Alexandria, Indiana who says he likes our Dad Jokes! So You Want to be a Garment Decorator Terry: How much does it cost to get started?How much have you got?Being undercapitalized can be deadly, and easy to do in our industry because of the low threshold for entryGuesstimate your revenue, and guess low!!Aaron: Here's the last question. Regulators, keep it up! What one piece of advice would you give a new decorator?Have fun, enjoy your business, enjoy the craft, and it will be a joy to go to work in the morningYour friends either to your face or behind your back say you're crazy to start a business now (or anytime). You're not crazy, and they're just jealous that you had the courage to do it!!Trust your instincts about employees, customers, new ideas, etc. Facebook Live Video Other Events OurSuccessGroup.Com - Next Level Business TrainingThe Success Tracker - Program from OSG, to get people started on achieving their goals. Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPod...

Sustainability can mean a lot of things to a lot of businesses. We believe here at 2 Regular Guys that one of the responsibilities we have is to discuss sustainability. We found a great way to do that by inviting a special guest, Ashley Etling the Co-Founder and CEO of The LimeLoop. The inspiration to start LimeLoop was rooted in a drive to eliminate the boxes piling up at our and our neighbor's front doors. Learn about sustainable packaging and what the future might hold for the products we ship. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Corel Trainer announces 2.0 Learn While Designing plug-in. - Imprinters' ability to learn CorelDRAW has been greatly improved. The 2.0 version of Corel Trainer uses Google search technology to find design answers, directing inquiries to video classes, worksheets, downloads, & articles. Corel Trainer's New 4-minute Index allows members to learn mid-project with tailored short-video walk-throughs. Industry renowned A to Z courses improves design skills with their step-by-step learning system. Quality graphics education for imprint businesses. Expanded beginner to advanced classes can be accessed from inside your Corel with the new Corel Trainer 2.0! Coreltrainer.com/member-benefitsNBM has announced their 2021 show dates, and a new name: Graphics Pro Expo (GPX).  “With the unification of A&E, Printwear and Sign & Digital Graphics magazines into the new GRAPHICS PRO super-publication this May, we are thrilled to announce that THE NBM SHOW will enter the new year in 2021 as GRAPHICS PRO EXPO (GPX). GRAPHICS PRO EXPO is the natural evolution of decades of combined-market trade show success.”Irving, TX May 13-15, 2021, Indianapolis, IN, June 15-17, 2021 (Tues-Thurs), Meadowlands, NJ July 15-16, 2021 (Thurs-Fri), Long Beach, CA August 12-14, 2021, Pittsburgh, PA September 24-25, 2021, Charlotte, NC October 29-30 https://thenbmshow.com/future-show-datesASI show cancellation - Tim Andrews video - https://www.facebook.com/adspecialtyinstitute/videos/293133118617813/Dad Joke: I can't decide if I want to pursue a career as a writer or a grifter.I'm still weighing the prose and cons Shipping that Makes Sense Ashley Etling. is inspired by collaboration and discovery, driven by the confluence of design thinking, business, and technology. This curiosity led her to found and build multiple companies. Central to her vision is creating impact by building sustainable supply chains from product to door while building a culturally sound company. Her passion for building high integrity companies inspired her prior venture, Atellia, a platform that collectively shares experiences and stories from entrepreneurs worldwide.Her unique background in design and business acumen helped her previous company, Red Clay grow exponentially. As the head of product development and later as COO, her performance yielded results including recruiting and retaining a team of 500 award-winning designers, raising millions of dollars in high growth capital, 10X year over year revenue growth, and 10+ Fortune 500 partnerships.When not contemplating a new idea, you can catch her testing recipes, working with other ambitious founders, and sharing her entrepreneurial knowledge with speaking roles at Launch Beacon,

Terry and Aaron are going to talk about starting a product decorating business. And all the Regulators will be pitching in with their insights as well. The conversation will include: 1) What do we wish we had known before starting a business? 2) What pitfalls can we help you avoid? And 3) we'll wrap up with business advice from the guys and the Regulators as well! Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News ASI Chicago is still showing a show floor open on September 30-October 1, but now it seems at least some of the educational portion of the show will be virtual. On the website it says Education Day will be virtual, but the sessions during the show are still showing as being live. One speaker tells us that as of Wednesday this week, he's still scheduled to speak there in Chicago. If you're attending, be sure to monitor the ASI website.Instead of Industry News, I think we should call this segment, Speaking of Cancellations! And speaking of cancellations, Katie at NBM says it's safe today to share on 2 Regular Guys that they are cancelling Charlotte. The city extended the phase 2 for another 5 weeks, so we needed to make the call. In 2021, the NBM Show will be known as Graphics Pro Expo (GPX).Dad Joke: What are the four stages of life and how do they involve Santa Claus?Stage 1: You believe in Santa.Stage 2: You don't believe in Santa.Stage 3: You are Santa.Stage 4: You look like Santa. So You Want to be a Garment/Product Decorator? Terry: Here's our first question. Aaron and I are going to discuss, while you submit your own answers. We'll go over those next. What do you wish you knew before you started your business?What I have to offer has value… charge for it!Time commitmentCompetition, large and small, got nothing on you!Not every order is worth taking. Find your niche and focus on it.Aaron: Here's the next question. Regulators give us your answers while Terry and I discuss our own. What pitfall can you help our newbie listeners avoid?Keep up with your accounting work, expenses, revenue, other costs right up frontDon't base your education in the industry on YouTube videosTerry: How much does it cost to get started?Being undercapitalized can be deadly, and easy to do in our industry because of the low threshold for entryGuesstimate your revenue, and guess low!!Aaron: Here's the last question. Regulators, keep it up! What one piece of advice would you give a new decorator?Have fun, enjoy your business, enjoy the craft, and it will be a joy to go to work in the morningYour friends either to your face or behind your back say you're crazy to start a business now (or anytime). You're not crazy, and they're just jealous that you had the courage to do it!!Trust your instincts about employees, customers, new ideas, etc.Look for a Bonus Episode coming soon to finish discussing this topic. Facebook Live Video Other Events OurSuccessGroup.Com - Next Level Business TrainingThe Success Tracker - Program from OSG, to get people started on achieving their goals. Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Online Training from Erich CampbellThe Take-up with Erich Campbell - Friday's...

We were ready to discuss the legacy of your business, specifically bringing your kids onboard to someday run the company. Our original guest had to cancel at the last minute so we called out to the #Regulators and they showed up in a big way. We are so grateful for all of the offers to help and through that, we were able to find several people to join us. They made lemonade out of lemons! We will have a discussion with Lauren Fraley and Erik Mickelson to get all sorts of perspectives on this meaningful topic. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Impressions Expo Ft Worth, Atlantic City, and Orlando have all canceled this week. That's it until 2021. Josh Carruth, show director with Impressions Expo, will be joining on a show next week to update us on plans for 2021.Terry's screen printing classes in Phoenix at WorkHorse Products in August and November, with Atlas Screen Supply in Chicago for September, and with Atlas in Nashville for October are now all canceled. For the remainder of the year, I've got (as of right this minute) Atlas Screen Supply in Chicago November 14th.Dad Joke: How do you know if you're talking to an alligator or a crocodile?Tell them goodbye and see if they say, “See ya later” or “Afterwhile”. Legacy: Bringing Kids into the Business Terry: Today we'll welcome to the show Lauren Fraley and Erik Mickelson. Thanks for joining us today!Let's start with a little background on you and your business. Let's start with Lauren… ErikTerry: I've known business owners who gave their kids no choice than to join the team. What are your thoughts?Aaron: We know some businesses in the industry who sent their kids out into the world before coming back to join the company. What are your thoughts?Aaron: There's always “owner's kid syndrome” among other employees. How do you deal with that?Aaron:  What is the biggest tip you can give folks who are on the side of the parent or elder trying to pass the company along to the next generation?Terry: Lets get that same tip for the next generation wanting to take the baton.Aaron: Lastly, let's wrap up with a little bit about you guys specifically. What is new and good and where can people find and connect with you?HogHead Designs - Lauren Fraley Northwest Custom Apparel - Erik Mickelson Facebook Live Video Other Events OurSuccessGroup.Com - Next Level Business TrainingThe Success Tracker - Program from OSG, to get people started on achieving their goals. Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Online Training from Erich CampbellThe Take-up with Erich Campbell - Friday's at 2:30 Mountain TimeYour Style Guide eBook by Jay BusselleComplete Screen Printing Business CourseWorkHorse Phoenix August 22-23 - CanceledAtlas Chicago September 19-20 - CanceledAtlas Chicago November 14-15 Trade Shows NBM Indianapolis - June 11-13, 2020 - CanceledImpressions Expo Baton Rouge - June 18-20, 2020 - CanceledNBM Richmond - July 17-18, 2020 - CanceledDAX Tinley Park (Chicago) - August 7-8, 2020 - CanceledNBM Long Beach - August 13-15, 2020 - CanceledImpressions Expo Ft. Worth - August 28-30,

We are excited to welcome in Jason Rink from Simplifilm. He has been on retainer with some of the world's most successful direct-response marketing firms. He has also worked directly with some of the best copywriters and digital marketers on the planet. We are going to ask Jason about Video Marketing tips based on his proprietary processes: The JourneySelling Framework and The Screen to Scale Method. Come learn from an award winning producer and director. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News We're very excited to announce that our good friend Marcia Derryberry is now the Director of Marketing and Sales with Action Engineering. Marcia has been the editor of Impressions Magazine for 33 years. For the past 20 years Marcia has been Editor-in-Chief and Conference Content Coordinator for Impressions Expo (formerly ISS). Once Marcia gets settled we are going to have her join us to tell us more about the new gig.Rather than just cover a single news item, I want to say this; though we are seeing some rough news like the layoffs and furloughs at Alphabroder, I'm also seeing tons of businesses shifting gears to provide social distance signage, alternate lines of promotional products for folks staying home, and providing more online ways to connect and educate. People are really reaching out. That said, here's a fun piece I shared on Facebook this week:The Button Project -  When COVID-19 cases began rising in Nashville, masking became a regular part of life across Vanderbilt University Medical Center and Children's Hospital as one of several public health safety measures to protect employees and patients from potential COVID-19 exposure. Read more in the link... How Businesses Bounce Back Jason Rink is the CEO and Owner of Simplifilm, a video production agency based in Austin, TX. An award-winning producer and director of documentary films, Jason has over a decade of commercial filmmaking experience. He has worked with A-list talent and celebrities, like Academy Award-winning actor Richard Dreyfuss, U.S. Senators, and Presidential Candidates. He has worked with global brands such as Aston Martin, Toyota, Mazda, and Mercer. Jason, welcome to the show.Aaron: What do you think the current climate has changed about content marketing and the importance of video?Erich: As much as I'm tempted to try to drag the entirety of your presentation out of you for our listeners, I know we can't cover everything; that said, I'd like to start with some basics before we get to execution- can you share with us the primary goals of content marketing and maybe a little about how video helps us achieve these goals?Aaron: So we know why we want to do video, but many of us don't know how to get started; what do you think overwhelms people most when they first think about adding video to their content?Erich: Once people are past those initial hangups, what should their first steps be to get set up for content marketing? What are the actionable things they need to do before they start publishing to make it worthwhile and what sort of content should their first videos cover?Aaron: I think many people don't quite get what they should be showing in their videos; I know one of the coolest ones I heard about from your presentation was the ‘Cust...

We welcome back Henry Ma of RIcoma to talk about what business can be doing to bounce back from the COVID-19 situation. We look to best practices when it comes to our existing customers and also talk about what we should be gearing up for as we work our way through summer. This will be a great conversation with guest, Henry Ma to see what we can do to make our businesses better. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News It's official, DAX Chicago on August 7-8 is out for 2020. That will wrap up the DAX show season.Katie at NBM tells us their Cleveland show for September 25-26 is now canceled as well. From Mel Lay from AllMade Apparel during a panel discussion earlier this week. For anyone who doesn't know, AllMade makes a tri-blend shirt in Haiti with a great story about living wages, environmentally friendly,  recycling water bottles, etc. She announced on the panel that AllMade will be introducing an organic 100% cotton shirt in 2021. It will be available from their new distribution partner SanMar. Dad Joke: What did the alien say to the gardener? Take me to your weeder. How Businesses Bounce Back Terry: Henry Ma is a business expert who has helped over 3,000 startups and established business owners in over 140 countries grow their decorated apparel businesses. And very recently Henry was promoted from COO to CEO at Ricoma. As the host of Apparel Academy, a show on Ricoma's YouTube channel, he offers insights and strategies for people looking for success in the decorated apparel industry. His advice and tips reach a loyal community of over 100,000 subscribers on email, Facebook, and YouTube. Aaron: Henry, today we're talking about How Businesses Bounce Back after Covid 19 or any mass interruption in business. First, are we bouncing back now? -Restrictions being lifted, businesses opening up -Lots of businesses were started in the middle of a crisis, so there is potential to start your business or grow it by taking advantage of some of the positive repercussions like less competition. Terry: As Aaron mentioned, we could be bouncing back from a variety of business setbacks. Is part of this (and I know the horse is out of the barn on this particular event)  being prepared in the first place? -Should always have a safety net when it comes to savings when you have a business.  -Owning a business is always a risk and must be prepared for the ups and downs of the market. -Having a second form of revenue is always a good idea if you can manage it. Think about selling your own brand and not wait for custom orders. Aaron: As we start to bounce back here, how can we both leverage and support our existing customer base? -reach out to customers you've had in the past for repeat orders -see if they like any new items relevant to the times- i.e. contact a business you created uniforms for and see if they'd like matching masks. -reach out to existing customers for referrals to gain new customers.  -upsell and offer bundles to new customers to increase revenue Terry: I've seen some industry sources sharing your video advocating for starting a business post Covid 19; why do you think this is a good time to start an embroidery business? -less competition -lots more qualified people looking for jobs you can hire for le...

We welcome first time guest, Julie Fredrickson of J. Fre Consulting to dig into Social Media Marketing with Live Video. Julie is an expert when it comes to Social Media with both Marketing Strategy and Social Media Management. We are going to talk to Julie about live videos, how to best use them, what people like to hear and how you can be involved even if going live is not your thing. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News According to a news report from NBC Los Angeles on July 1, garment manufacturer LA Apparel confirms it was shut down by the Los Angeles County Department of Public Health after testing showed more than 100 workers tested positive for COVID-19.For the past three months, the company has focused much of its manufacturing on cloth face coverings and other garments for protection against the virus. NBCLA visited one of the plants in March, shortly after LA Apparel shifted production to PPE items. The news station notes, “No one was seen without face covering, and most if not all workers appeared to be several feet apart.”The closure affects three plants, all located in South Los Angeles on East 59th Street, where a total of 151 employees tested positive, according to Public Health data posted online.LA Apparel founder Dov Charney told NBCLA the shutdown affects 2,000 workers and that the company is working to complete another round of testing as soon as this week.Stahls Talks Business on a Budget and also Caps in Upcoming Webinars On July 13, Stahls' expert Mike Koval hosts a free webinar titled Start a T-Shirt Business for Under $2,000 at 11 a.m. ET. In the session, Koval talks about the investment of starting a T-shirt business and how to make it happen with the right equipment and supplies on a budget. He also offers insider tips for starting a print business at home.On July 20, Stahls' expert Josh Ellsworth hosts a free webinar titled How to Print & Profit with Hats at 11 a.m. ET. In this session, Ellsworth covers the growing headwear category and teaches attendees how to create high-quality, retail-ready products with a Hotronix 360 IQ Hat heat press. He'll also explore various hat styles, emblems, and print locations that drive profit.Start a T-Shirt Business Under $2,000: https://event.webinarjam.com/register/76/62r0lb79Print & Profit with Hats: https://event.webinarjam.com/register/74/pq967b4mDad Joke: What is brown and sticky?A stick! Social Media Marketing Julie Fredrickson is the Owner of J. Fre Consulting, a Minnesota-based Media Relations company. They provide Digital Marketing & Advertising, Social Media Management, and Consulting. Julie has 20+ years of marketing experience in a variety of facets from old school guerilla marketing and event planning, to recruiting, radio advertising, and ultimately social media and digital marketing. She is a Wife and the Mother of two Preschool Princesses. She calls herself a networking butterfly and her favorite quote is "In a World of Cheerios, Be a Fruit Loop." Aaron: Since we're recording this podcast as a live event, let's talk live marketing. Why should I "Go Live" rather than just post a video that is edited and looks better? Terry: When should I "Go Live"? Aaron: How long should a "Live" be?

Time to talk about sales in the real world, and we are not talking about the MTV version. This week we welcome Warren Werbitt who has a passion for discussing print communications. He is going to help us understand how to look at sales in your organization, from the sales people to the customer service representatives. How are sales different today and what can we do to build better relationships? Those questions and more will be answered so come join us for a great discussion. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Shout out to long time #Regulator, Jim Kozikis. We just want to wish him all our best and a speedy recovery.  Ep. 4 of the Graphics Pro Files – Finding the Right Online Tools is now available. This episode features Bruce Ackerman of Printavo.  He shares his tips, tricks, and online tools for navigating the changes related to the pandemic. The link can be found on our show notes.  Dad Joke: Did you hear about the dyslexic zombie? He only eats Brians Sales in the Real World When it comes to print communications, warren werbitt pushes boundaries and creates traction. For over 25 years, Warren has been immersing clients into a world in which their business or brand vibrates. Color obsessed, innovation-fuelled, and challenge-driven – his unfiltered, positive & infamously exuberant approach to next-level print communications has landed him on panels, boards, and conference bills across North America. Community-minded and a real people person, Warren's unbridled passion for what he does comes through – in every channel, at every touchpoint, and with every partner. Let's print, let's play. And when not talking print he is fishing. Aaron: Let's start with print, and print communication. We have a lot of garment decorators are #regulators (Listeners of our show) so how do our worlds intermingle? Terry: When it comes to sales in the garment decorating or print world, what does that look like today as compared to 10 or 15 years ago? Aaron: So what makes a crummy salesperson? Better yet, what makes an excellent salesperson? Terry: How can a good salesman get into the door these days, virtual door or otherwise? Aaron: How should a sales rep be compensated? Terry: Let's talk about the other folks in a company that have a close relationship with the customers, Customer Service. Who should be closer to the customer, CSR or Sales and why? Aaron: Where can people link up with you and find out more about what you do? Facebook Live Video Other Events OurSuccessGroup.Com - Next Level Business TrainingThe Success Tracker - Program from OSG, to get people started on achieving their goals. Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Online Training from Erich CampbellThe Take-up with Erich Campbell - Friday's at 2:30 Mountain TimeYour Style Guide eBook by Jay BusselleComplete Screen Printing Business CourseWorkHorse Phoenix August 22-23Atlas Chicago September 19-20 Trade Shows NBM Indianapolis - June 11-13, 2020 - CanceledImpressions Expo Baton Rouge - June 18-20, 2020 - CanceledNBM Richmond - July 17-18, 2020 - CanceledDAX Tinley Park (Chicago) - August 7-8,

Aaron and Terry will be talking with a long-time friend of the show, Nathan Leber. As a multi-machine automatic screen printer, Nathan will discuss his firsthand knowledge of the downward movement of decorated apparel order sizes. This will be a conversation directly from the screen printing trenches. Always great information from Nathan and his passion for garment decorating will show. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News There's a free class recording from CorelTrainer.com called Respect Beautiful Differences, Celebrate Similarities. Graphics, artwork, & printing show great examples of how amazingly diverse we are as a people. Learning how to recognize differences, in photos & graphics, & work with them to achieve beautiful results, can help us all grow our businesses. Skin tones matter in digital design.  For the free class: https://coreltrainer.com/skin-tones-matter-in-digital-design/From Printing United Alliance (most recently SGIA): As the COVID-19 pandemic continues to disrupt our lives and businesses, PRINTING United and our great industry are not immune to such intrusion. It is with great disappointment to announce that we have made the difficult decision to cancel this year's in-person expo in Atlanta.The unavoidable decision comes after extensive conversations, surveys, and projections that we have been navigating since the onset of the COVID-19 pandemic. These conversations were held with numerous entities surrounding all aspects of the show, including the team at Georgia World Congress Center, the city of Atlanta, Johns Hopkins Center for Health Security specializing in mass gatherings and local authorities. The health and safety of all our attendees and exhibitors remains paramount.While recreating the experience of being together under one roof is a challenge, we can certainly do the next best thing…create a comprehensive online experience like no other! By combining the strengths of our combined PRINTING United Alliance and NAPCO Media organizations, we are already working diligently to launch a unique PRINTING United experience to connect attendees with exhibitors and their latest technologies. Details will be forthcoming on this very shortly.Go to PrintingUnited.com for updates.Dad Joke: You know what they're saying about 2020?It went viral faster than anyone thought. Changing Marketplace Nathan Leber is an Ohio farm-boy turned art major. In the past 11 years, he has worked and managed some of the largest spiritwear and retail fashion garment decoration shops in the United States. Nathan founded Leber Design & Print in 2016 and works to provide high-end fashion apparel and creative graphic development for companies starting or continuing to grow their retail brand. Since then the company has grown exponentially and recognized by multiple industries and business outlets for creativity and desire to give back to the industry and local community. Nathan loves all things about the garment decorating industry but his passion and focus is in developing teams and leaders to help push and move everyone forward with focus, drive, and collaboration. Terry: We've talked several times in the past about the downsizing of print production orders. Talk to us a little bit about that.

Welcome back to our quarterly special where we turn the microphones over to Kristine Shreve and 3 other rockstars of the industry. Nicole Rollender, Cheryl Kuchek and Jennie Livesey. This week they will discuss the images that are used to portray women, how companies are using "girl power" or "women power" as a marketing tool, and how female business owners are perceived. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! Marketing to Women in the Industry Why does advertising/marketing aimed at women often emphasize the needs of everyone but the woman at which it's aimed? What does that say about what society thinks about women? What one thing can companies in our industry do to effectively market to women? How effective are women-centered initiatives? Have some companies jumped on the woman power bandwagon because it's trendy? Do marketing campaigns aimed at women (or in general) take into account the diversity of women's experiences? What one question should a company that wants to increase its female customer base ask? What one stereotype about women that advertisers use do you hate most? What common language mistakes or assumptions should companies that market to women avoid? Facebook Live Video Other Events OurSuccessGroup.Com - Next Level Business Training The Success Tracker - Program from OSG, to get people started on achieving their goals. Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every Saturday Check out the Podcast version at SmallBusinessSaturdaysPodcast.com Demystifying Next Level Digitizing Online Training from Erich Campbell The Take-up with Erich Campbell - Friday's at 2:30 Mountain Time Your Style Guide eBook by Jay Busselle Complete Screen Printing Business Course Workhorse Phoenix August 22-23 Atlas Chicago September 19-20 Trade Shows NBM Indianapolis - June 11-13, 2020 - Canceled Impressions Expo Baton Rouge - June 18-20, 2020 - Canceled NBM Richmond - July 17-18, 2020 - Canceled DAX Tinley Park (Chicago) - August 7-8, 2020 NBM Long Beach - August 13-15, 2020 - Canceled Impressions Expo Ft. Worth - August 28-30, 2020 Impressions Expo Orlando - September 10-12, 2020 Sublimation Summit - September 10-12, 2020 NBM Cleveland - September 25-26, 2020 ASI Chicago - September 30-October 1 (was July 21-23, 2020) Impressions Expo Atlantic City - October 8-10, 2020 Printing United Atlanta - October 21-23. 2020 - Canceled NBM Charlotte - November 5-6, 220 Please support our sponsors! Impressions Expo - Use the Promo Code RegularGuysIE for a FREE Expo Pass!Our Success Group - Business Training, Consulting and Support This show is for the listeners so please make sure to ask us some questions or give us some topics you would like us to discuss. Also, if you have any event or upcoming items related to our industry that you would like us to bring up on the show, please contact us via our Facebook Page. Also, make sure to interact/follow us on Twitter and Instagram. You can also find information on our YouTube Page.

We welcome a special guest expert in the field of SEO and Keywords, Eric Seropyan. He has a long history of promoting small businesses online. His concentration is on Local SEO which is so vital, especially during this time of change in the world. Eric is going to help us figure out how to pick the right keywords to focus on, what that does for your SEO and give you some tips you can start using to improve your SEO right away. This is a huge opportunity to learn from an expert who teaches SEO at the OC SEO Academy and can help take your SEO game to the next level. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News HanesBrands Appoints Stephen B. Bratspies as Chief Executive Officer - North Carolina-based HanesBrands announces that its board of directors appoints Stephen B. Bratspies as chief executive officer and board member, effective Aug. 3, 2020. Bratspies, brings 25+ years of retail, digital, and consumer product leadership experience to Hanes. Most recently, he served as the chief merchandising officer at Walmart Inc., where he managed $330 billion in sales, drove a merchandising transformation initiative, and accelerated comp-store sales and market share gains.THE NBM SHOW Breakaway Sessions announces video class presentations for Session #2: Looking for New Opportunities? START HERE!, a free online exhibit and educational event on Wednesday, June 24. Session #2 is designed for shops looking to find new profit centers in the awards, engraving, signage, digital printing, and apparel decorating markets. Dad Joke: What do you call all these coronavirus jokes?It's a Pun-demic! Keywords for SEO Terry: Eric Seropyan is the Owner of a digital marketing agency, This Is My South Bay.  He is also an instructor at a search engine academy called Orange County Search Engine Academy.Aaron: Start us off with the number one myth you typically have to dispel when it comes to teaching people SEO.Terry: What are the top factors that contribute to a website getting ranked?Aaron: Let's talk about keywords. It seems a big part of good SEO is focusing on specific keywords, but how the heck should we go about determining what keywords to focus on?Terry: People search a lot of different ways from desktop, to mobile to now more than ever with voice. How do you look at keywords that might be different from one device to the next?Aaron: We know that the SEO world is ever-changing and that Google and others don't really make it clear what their algorithms do etc. How would a small business benefit from working with someone like you?Terry: How can people know if their SEO efforts are working and if a service provider like yourself is moving the needle for you?Aaron: Where can people find out more about you, connect with you etc. Facebook Live Video Other Events OurSuccessGroup.Com - Next Level Business TrainingThe Success Tracker - Program from OSG, to get people started on achieving their goals. Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Online Training from Erich CampbellThe Take-up with Erich Campbell - Friday's at 2:30 Mountain TimeYour Style Guide eBook by Jay BusselleComplete Screen Printing ...

We're in a whole new world of business now, and will likely continue to change in one form or another for the foreseeable future. But, niche markets have always been the best way to reach customers and have success. Aaron and Terry will talk about new niche markets created by COVID-19, and new approaches to our traditional niche markets. This is the bonus edition to finish up the conversation from the 29th of May. Thanks to Erich Campbell for hosting us on The Take-up to finish the conversation. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News GRAPHICS PRO Announces Editorial Advisory Board - The GRAPHICS PRO editorial advisory board serves to connect readers with industry experts easily. Each board member commits to offering insight and information within their expertise, and GRAPHICS PRO turns to members for accurate and relevant educational information, as well as to answer any technical questions that readers may have. Niche Markets Now and After Covid-19 Erich: I'm going to assume everyone knows about who we have here today, but we might as well introduce what we are doing- following on from one of our famously incomplete episodes on niche markets, we had a ton of awesome content that we didn't want to leave ‘on the cutting room floor' as it were; with businesses starting to open and the first version of the ‘new normal' starting to show up, let's continue our talk on existing and new niche markets! Terry- let's start with you.Terry: Fulfillment markets are seeing a real uptick… as the non-contact delivery has become important. (Explain fulfillment) What makes you special (different than anyone else)?Aaron: We talked about this a little in previous episodes, but the live event space has certainly changed, and I think it will be different possibly for good. I know people will get back to getting out and getting in crowds, but it is still going to be different. The take advantage of this space when it returns, you have to be different. I think it is going to take technology, like automatic texts when the order is ready etc. Make the experience memorable (My Office Max v Amazon experience)Terry: Offer businesses a care package to send to their good customers with a t-shirt, etc. A “thinking of you in this trying time” sort of thing. You build the package and they take advantage of the good will that follows. This could turn into a real niche in the marketplace.Aaron: My last one is going to be the school market. I think everyone who was in the school and sports market took a major hit with COVID so I think that is going to shake some things up. I think it is going to push people to get new payment arrangements made with schools. No more of these 90 days POs etc. I think it is going to make the space a bit more open when it does come back as some businesses didn't make it or have turned their focus elsewhere. I think you are going to really have to make sure if you are going to be dealing with schools, you have the deck stacked your way as it is just too dangerous. Lastly, I think when it comes to donations and asking for support, schools are also going to have to get it together. Like for example, I know my kid's school asks for money non-stop and we are happy to donate what we can because I know they support th...

This week, Aaron, Terry, and Erich continue their discussion on eCommerce by discussing the most important processes and practices you should establish for a healthy online store. By discussing the pillars that support high-performing stores, the 2 Regular Guys and their ‘irregular' producer will help you build or rebuild your ground-level assumptions to assure better outcomes for your next online endeavor. Tune in for the second part of this series led by our wonderful show producer, Erich Campbell. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Screen Printing Magazine announces the first-ever Women in Screen Printing Awards. To honor today's female leaders, Screen Printing magazine is looking for six accomplished women who, through their careers, industry involvement, and philanthropic roles, have sparked innovation, spurred business growth, improved their communities and enhanced the screen printing industry. Nominees must hold a leadership position at a company that produces screen printing as its primary function. Honorees will appear in the Screen Printing magazine October/November 2020 issue and be recognized during Printing United in Atlanta. Deadline to submit an nominee is August 4th. ASI Show announces new Fall Dates for ASI Chicago. The Chicago trade show, rescheduled from July to September 30-October 1. According to ASI, “We're rescheduling ASI Chicago because we want to be an integral part of the next, all-important phase of the recent crisis: economic recovery for our industry, our members, and the great city of Chicago.” Check the ASI website for more details: https://www.asishow.com/Terry: Katie at NBM asked me to point out that NBM Charlotte dates are November 5th & 6th. Originally NBM had the 6th and 7th printed and realized that the convention center had them reserved for the 5th and 6th.No updates from Impressions Expo beyond Josh saying everything is still a “go” with Ft Worth, Orlando and Atlantic City.When/if there's a trade show this year, will you go? Will you attend seminars? What will you do differently? Tell us if you'd be there (or not) as a vendor or an attendee.Dad Joke: Did you hear the rumor about butter?Well, I'm not going to spread it. eCommerce Foundation 5 Pillars of eCommerceEase of Use: No matter how you employ ecommerce or your particular percentage of eCommerce to standard brick and mortar business, one of your chief aims is to use technology to make the process of ordering decorated goods easier. Everything you do, from how you design forms, what platform you use, how you accept payment, to how you organize your goods should all be done with the mantra in mind that you never increase complexity for the user unless it is absolutely necessary. I see so many people making it hard to give their companies money! How have you seen this go wrong and what would you do to make it right?Accessibility: Your site must work on the platforms your users are likely to use, be accessible and easily found in the places where your customers interact with you, and should be readily navigated without question of where one is going and how to get to the next step. Your site must be both literally accessible, as in live, easy to get to, and able to be used on any device your customers rely o...

We're in a whole new world of business now, and will likely continue to change in one form or another for the foreseeable future. But, niche markets have always been the best way to reach customers and have success. Aaron and Terry will talk about new niche markets created by Covid-19, and new approaches to our traditional niche markets. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Good news, our podcast 2 Regular Guys Podcast has been added to iHeartRadio! You can now listen to you on iHeartRadio on Android, iOS, and on iHeartRadio.com! On the trade show cancellation board, we have a new listing: NBM Long Beach, California is officially canceled for 2020. Their second Breakaway Session: New Opportunities will be June 24th - thenbmshow.com/looking-new-opportunities NBM Cleveland and Charlotte are still looking good according to Katie with NBM. Dad Joke: What are the only types of jokes allowed during a coronavirus quarantine?   Inside jokes New Niche Markets Aaron:  We're in a whole new world of business now, and will likely continue to change in one form or another for the foreseeable future. But, niche markets have always been the best way to reach customers and have success. Let's talk about new Niche Markets and new approaches to our traditional niche markets. Terry: It's been a while since we've talked, let's define what we feel niche markets are, and why they can benefit a company. Aaron: Let's start by talking about newly created Niche Markets as a result of the Covid-19 situation. Aaron: I'm going to dive in because this first one is quick I think - If you don't have an eCommerce set-up with your own line of products that you create, this is a perfect time to do it. You can get it set-up on a new Facebook Shops store, Etsy, or even your own ECWID site where you can have up to 10 products for free and have very little expense if any, but have your own line of predesigned items. Create something that speaks to you directly, and area of passion, and then set-up a few mock-ups. This will allow you to have something to hopefully put more marketing and effort into if another COVID or disruption comes around. So next time the customer orders dry up for a bit, you can run some Facebook ads, push in some Facebook Groups, do some Google Adwords or whatever your niche needs and boom you have created your own work to do during the downtime.  Terry: Face masks - who saw this coming? Print samples for any local businesses that are open or about to open. Would any of those businesses like to give away masks to their own customers… hair and nail salons, restaurants, bars, etc.? The concept of donating masks shouldn't be overlooked. A customer of yours may want to donate masks to the local police that just say “To protect and serve.” What about social workers, Meals on Wheels volunteers, etc.? A great philanthropic idea that will really matter!  Aaron: So we always joke about 52 niche markets, so to best help us get as many in today, I'm going to bundle this one. Babies! In about 13 years we are going to have the quaranteens, and all this staying at home could produce a baby boom. Babys need blankets and onesies and hats and everything else for that perfect Instagram picture.

Join Aaron, Terry, and Erich for a hosts-only episode of the 2 Regular Guys where they'll discuss the common failings of first-time (and often long-time) eCommerce sellers. We'll help you avoid these pitfalls and plan your launch, whether this is your first online store or your latest in a string of many that aren't performing the way you'd hoped. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News SGIA now has a new name. PIA and SGIA have merged to form PRINTING United Alliance (PrUA), becoming the largest association in the U.S. serving the printing and graphic arts industries. PrUA serves not only as an industry resource but as an advocate according to the new press release.Dad Joke: Where do you take someone injured playing Peek-a-boo?The I.C.U.(Joke courtesy of Joe Ortinau) Evading eCommerce Pitfalls Aaron: As many of you may know, Erich Campbell is usually the man behind the scenes pushing the buttons for 2 Regular Guys; those of you who have been in the decorating business know him as a machine embroidery digitizer and educator, having written for many of the industry magazines we know and love, but you may not know that Erich has been deeply involved in building and running eCommerce stores for most of his decoration career, even spending a stint working for a major industry eCommerce company. With that, let's bring Erich on so he can join in the discussion!5 eCommerce PitfallsLack of Focus: This can come in the form of not knowing your audience and therefore not being able to target them or not curating your garments so that your customers are doomed with an overmuch of choice; Let's talk about how a lack of focus in any area can cause issues for ecommerce.Failing to Promote: No matter what balance of online to offline sales your company does, not spending active effort and capital to promote your online store will leave it suffering. Whether you use company stores as a tool for order-taking, you are running retail-styled collections, or building a customization business online, people can't use your site if they don't know it's there. Let's talk about promotions.Poor Presentation: When dealing with customers online, you can't rely on your personal charm to pull off the sale; the presentation of the site, the images and copy you use to show and describe the product, and the design of your site can influence the way that your customer feels about your brand. Moreover, it shouldn't stop online- if your customer gets one order in a nice logoed box with a ‘Thank You' message and a topper sheet to prevent dirt / infiltration another with a roughed-up box without as much as a packing slip, which one is going to produce delight and let them know you care about their order? Let's talk about the presentation.Failure to test / poor understanding of the purchasing process: If you haven't purchased something from your own store, that is the first thing you need to do when we finish talking today. Not being able to speak the customer's language or to locate them in the ordering process when they need support makes you either look ignorant or makes your system seem less trustworthy. You need to test; first, because you need to see if you can find areas of friction that reduce the ease of ordering that may need to be addr...

We welcome back our esteemed host of the WIGD Podcast to share her story about navigating the challenge of going from a day job to making the jump to her own business. Kristine Shreve of Kristine Shreve Consulting joins us to talk about the process she went through to get to the point where she was ready to make her company her full-time gig. How did she overcome the fears, what does she suggest for others who feel like they might be ready to make the jump, but just don't know? Thanks for listening! We are pleased to bring you this weekly show without major rants, lecturing, or selling for nearly 8 years now. Could you do us a favor and let us know who the real #Regulators are out there and leave is a review on any of the major podcast sources? Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News NBM Richmond on July 17-18 has also now been canceled.We are looking ahead and making plans for the Fall. The 2 Regular Guys will have some cool announcements about our plans along with the folks at SGIA for Printing United event in Atlanta, October 21-23. Stay tuned for updates, and if you're planning to go, be sure to see us there and maybe come on air with us.Dad Joke: What did the band director call his twin daughters? Anna one, Anna two! How to Know When It's Time to Jump Kristine Shreve is the founder and CEO of Kristine Shreve Consulting which offers writing, marketing and business development services. The company can be found at www.kristineshreve.com. Kristine is also the creator and host of the Business + Women podcast, where the discussion centers around being a business owner and being a woman and how those two states of being intersect. She currently blogs at kristineshreve.com, readingandranting.com and whenimthin.com. On Facebook, Kristine is the founder of the Women in Garment Decoration Facebook group. Kristine was the Director of Marketing for Ensign Emblem and EnMart from 2006 to April 2020.Terry: Kristine, before we talk about leaving a job, let's talk about your background in and out of this industry.Aaron: Everyone considers taking that plunge to start a new career, but few do it. Why do you think that is?Terry: Outside of “I want out!” What are the steps to planning a departure?Aaron: We see lots of people burn bridges behind them when they leave a job. What are your thoughts on that?Terry: When did you reach the 'tipping point' that spurred you to action?Aaron: When making a decision like this, most people are driven by discomfort in their current situation but many feel an unfulfilled purpose drawing them to their next endeavor- how do you feel that speaks to your transition and what is the purpose that called you?Terry: Tell us how writing, content creation, and building these engaged groups has helped you create an environment to thrive.Aaron: Now that you've made your initial jump, what is it that you learned that you wish you could tell the past version of yourself that was debating the move?Aaron: Kristine, how can our listeners reach out to you? Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comOurSuccessGroup.Com - Next Level Business TrainingDemystifying Next ...

Please find some links and notes from the 2 Regular Guys Podcast. Ashley Nace, Sales Manager and Tonya Tremitiere, COO of Artesprix, will be joining Aaron and Terry to talk about sublimation in the arts and crafts market. Whether you're a professional decorator wanting to add sublimation products or a home decorator, Artesprix has some unique, creative, and inexpensive methods for producing sublimation transfers. This will be a great way to look at the market from a different angle and see what being creative can do for your bottom line. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News 350th show last week! A lot of new podcasts popping up this year. I guess people have time on their hands. But 2 Regular Guys will always be the original and most listened to garment and product decorating podcast in the world. And after 350 shows, Terry, I guess we can add “the most consistent” in the industry too!DAX Minnesota Update...As you are all getting used to at this point, situations are constantly evolving. Here in Minnesota, the stay at home order has been extended until May 18th. We had originally rescheduled DAX Minnesota for May 22-23. We are trying to get in touch with Treasure Island folks but have not had any luck as they are also shut down. So at this time, we are not able to officially offer any indication as to cancellation or rescheduling the show. The only statement we can make is that it is extremely unlikely that the DAX Minnesota show will occur on May 22-23. Once we know more we will let you know the next steps.NBM Indy is canceled! The official announcement this afternoon.NBM is hosting the Breakaway Session topic Let's Get Back to Business session on May 20th starting with a panel discussion. One hour Breakaway sessions by each sponsor, and available for 30 days after that. Katie says the response has been huge. https://thenbmshow.com/lets-get-back-businessImpressions Expo Baton Rouge scheduled for June 18-20 has been officially canceled for 2020.If you're a speaker at upcoming Impressions Expos you've probably already been notified some of the scheduled days and times of your seminars have been resorted, so double-check you have the right time slot. Using Sublimation in the Arts & Crafts Market Tonya Tremitiere is COO and has spent her career with the parent company, Esprix Technologies, heading up sales and global marketing for a suite of digital imaging products and overseeing the Technical Applications Laboratory.  Much of her career has been focused in the sublimation field which, through patent pending products such as the markers, stamp pads, and toners, enabled the company to spin off the division and form Artesprix, LLC.Ashley Nace is the Sales Manager of Artesprix (pronounced: ahrt - eh - spree) since Fall 2018.Artesprix Iron-on-Ink is a complete line of sublimation products that allow artists and crafters to permanently personalize polyester-coated substrates with their own designs. With dozens of different sublimation marker colors to choose from, along with stamp pads, accessories, and blanks, you'll never run out of ideas for custom creative projects to make personalized products that last a lifetime.Terry: Let's start by hearing about your background, in the industry or outside. Tonya,

Please find some links and notes from the 2 Regular Guys Podcast. During two previous shows, Terry and Aaron have discussed what might be happening to decorators during the pandemic, and how the industry will look when it's all over. In this Part 3 presentation, the discussion will be on 10 things successful decorators can do today, to prepare for the new normal of life after COVID-19. Listener participation is encouraged for this event! Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News KRISTINE SHREVE CONSULTING OPENS FOR BUSINESS -  Kristine Shreve is proud to announce the opening of Kristine Shreve Consulting,  a firm offering marketing, writing, social media,  editing, and business development services.  Kristine Shreve Consulting can be found online at www.kristineshreve.com.  Click the “How Can I Help” tab for a list of available services and contact information.   10 Things to Prepare for Normalcy 10 Things to do Now to Prepare for Normalcy AgainBusiness Planning - Must have guardrails. Spend time working ON your business.Take advantage of discounts manufacturers and suppliers are offering right now if cashflow allows. Find some things that will ship easy or even some things you can deliver electronically. (Patches, Masks, Digital Designs, Anything under 1lb)Review your product offerings. Any losers to discard and any real winners to promote?Focus on the people. The new winners are going to be the ones with strong teams, cultures and the ability to lead with EmpathyTry something new in your decoration methods!Event / Onsite Experiences - How do you pivot these and still create an experience when you can be printing live? Technology? Limited edition shirts that are only available by ordering during your live online event, and watching your shirt printed live. “Here's an XL for Jim. He's requested a navy shirt. And there's your shirt going on the dryer belt and into a mailer bag, Jim!”Build/improve your online presence. When this all ends, your customers will have changed.Define new customer profiles and niches- What is the customer you want to address like, what are the behaviors, where will they interact with your business? Why do they want decorated apparel and accessories and what will your products do for them? What about this customer is different in ‘the new normal'? What groups, hobbies, companies are here and what problems of theirs can you address?Share your story. Whatever stage you are at in the business, whatever you are currently engaged in, we are all looking for a connection to the businesses and people around us; at any stage you have both valuable information that people are looking for and experiences that can entertain, inform, and will humanize you and your business. In this new market-driven by people, empathy, and establishing new modes of connection, sharing matters. Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comOurSuccessGroup.Com - Next Level Business TrainingDemystifying Next Level Digitizing Online Training from Erich CampbellYour Style Guide eBook by Jay Busselle Trade Shows DAX Minnesota - May 22-23,

Please find some links and notes from the 2 Regular Guys Podcast. This as with all catastrophes will come to an end, and life will go on as usual. Or will it be as usual? Part 2 will be the continuation of the discussion where the guys (Aaron and Terry) The changes they anticipate in how we do business as decorators going forward after COVID-19. In part 1, we discuss who is being hurt worse right now and what you can do to avoid trouble and move forward through this. The 2 Regular Guys are looking forward to lots of feedback and thoughts from the Regulators as well! Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News SGIA announced the new Apparel Decorators Town Hall next Wednesday, April 29. It's free and they are planning to do more in the series, but put this Facebook Live event together to equip those in the current uncertainty with COVID-19 with some extra resources to help their businesses. SGIA's Apparel Decorators Committee is committed to keeping the apparel community up to date on COVID-19 during these uncertain times.And we want to announce another Decorators Community Virtual Cocktail Party Friday, May 1st, starting at 8:00 EDT. BYOB! www.2regularguys.com/party/The deadline for 2021 Speakers at Impressions Expo has been extended until next Friday, May 1st. So if you want to be a speaker next year, you still have time.Katy Ditallo with NBM told me they are right now attempting to move the June 11-13 Indianapolis show to a yet to be determined date in July. We'll stay on top of this and update when we can.Marcia Derryberry with Impressions and Impressions Expo said they have streamlined all of their social sites into one called Impressions Group and they are loading editorial content nearly every day to help keep decorators informed and learning new things in addition to important Impressions Expo info.Terry Dad Joke What did the fish say when he ran into a concrete wall?Dam!! Landscape of a Post Pandemic Decorating Community Part 2: What does the world look like when the sun rises on a pandemic free day?The bottom line, I think some of the changes that were forced upon companies and individuals during Covid-19 may become the new way we do business.Face-to-face may become a less common way to do businessMaybe working from home does work after allScavenging - shops that are closing may create a glut of used equipment in the channel as well as leaving unserved or underserved customers in their regions after things start to return to normal; how will this affect the landscape and the opportunities for decorators who stick it out or start in the wake of this crisis? Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comOurSuccessGroup.Com - Next Level Business TrainingDemystifying Next Level Digitizing Online Training from Erich CampbellScheduling & Estimating Production Time Video Series - May, 2020Your Style Guide eBook by Jay Busselle Trade Shows DAX Minnesota - May 22-23, 2020NBM Indianapolis - June 11-13, 2020Impressions Expo Baton Rouge - June 18-20, 2020NBM Richmond - July 17-18, 2020ASI Chicago - July 21-23, 2020DAX Tinley Park (Chicago) - August 7-8,

Please find some links and notes from the 2 Regular Guys Podcast. We all have the questions bouncing around in our heads right now; Should you sell, what's a fair price and more. We invite the WIGD Group and once again turn the hosting chair over to Kristine Shreve. She will be joined by Alison Banholzer, Tanya Doyscher and Jillian Haney to discuss these questions and if there are differing attitudes about this among women and men. The topic will be Selling in a Time of Crisis. They will talk about how people are conflicted about selling, how to know whether or not you should sell, how to handle people who say you shouldn't and whether this is a people issue or a women's issue. Plus a whole lot more! Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Aaron: Tonight is the Party. Round two of our Virtual Cocktail Party. Sign up at www.2regularguys.com/party/ Also don't forget to visit www.daxshow.com to check out the Virtual Trade Show they are hosting and support the exhibitors. Terry: Speaking of DAX, DAX Seminars Now Available Online - Nobody knows when the COVID-19 outbreak will subside or when life might return to normal, but we all need to be ready to get to work when it does! To help you make good use of your time during these days we have made arrangements for this year's DAX seminars to be offered online so you can gain the skills and knowledge you need to be ready to serve your customers in the months ahead. Anybody can register to attend our online seminars, regardless of whether you are in a position to attend DAX or not. Ready the full press release at Screen Printing Magazine OnlineAaron: Impressions Magazine is a great resource for COVID-19 Updates. They have daily updates from suppliers and decorators on how they're handling the worldwide crisis at impressionsmagazine.com. They also have a list of resources to help support your business. As additional new programs emerge, they will continue to update this page.Dad Joke - What does the secret service yell now instead of, "Get down, Mr. President!!"?They yell, "Donald, duck!" Selling in a Time of Crisis Kristine Shreve - Kristine Shreve can be found at www.kristineshreve.com where she talks all things marketing, social media and business. You can also find her at www.readingandranting.com where the discussion concerns reading, writing and things of the literary persuasion and at www.whenimthin.com where the topics include health, fitness, exercise, nutrition and body image. Kristine is the founder of the Women in Garment Decoration Facebook group, a place of community and education for female garment decorators. A writer for Printwear Magazine and Engraver's Journal, Kristine is also a speaker at the Decorated Apparel Expo Trade shows. She is also soon to be the host of two new podcasts, Reading and Ranting and Business + Women.Alison Banholzer - Ali Banholzer began Wear Your Spirit Warehouse (WYSW) in 2004, literally at her kitchen table. She was a mom of two beautiful baby girls, and a proud military wife to her husband David. In 2010, the business out grew the house and moved to commercial space. Ali continued to support her young family and hold down the home front while David traveled, and did all that being an Air Force Officer entails.

Please find some links and notes from the 2 Regular Guys Podcast. This as with all catastrophes will come to an end, and life will go on as usual. Or will it be as usual? In this show, Aaron and Terry will discuss who survives and who doesn't. The changes they anticipate in how we do business as decorators going forward after COVID-19. In part 1, we discuss who is being hurt worse right now and what you can do to avoid trouble and move forward through this. The 2 Regular Guys are looking forward to lots of feedback and thoughts from the Regulators as well! Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News OmniPrint Presents Creators Boardroom Digital Conference - OmniPrint International presents Creators Boardroom Digital Conference on April 16. The live stream event features several guest speakers from around the decorated apparel industry. The event kicks off at 3 p.m. PT, with presentations every half hour. The event concludes with a Q&A session at 8:30 p.m. PT. On April 17th, the Decorators Community powered by 2 Regular Guys will be hosting the DAX virtual happy hour. DAX's virtual trade show will start on April 15th and look for the webinars on their award winning education starting April 14th. Dad Joke - What kind of shoes do Ninja's wear - Sneakers Landscape of a Post Pandemic Decorating Community Part 1: Who's being hurt worse right now?Who's shaking out of the herd right now?We've seen it before - Kent State Shootings Grocery stores cleanup Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comOurSuccessGroup.Com - Next Level Business TrainingDemystifying Next Level Digitizing Online Training from Erich CampbellScheduling & Estimating Production Time Video Series - May, 2020Your Style Guide eBook by Jay Busselle Trade Shows DAX Minnesota - May 22-23, 2020NBM Indianapolis - June 11-13, 2020Impressions Expo Baton Rouge - June 18-20, 2020NBM Richmond - July 17-18, 2020ASI Chicago - July 21-23, 2020DAX Tinley Park (Chicago) - August 7-8, 2020NBM Long Beach - August 13-15, 2020Impressions Expo Ft. Worth - August 28-30, 2020Impressions Expo Orlando - September 10-12, 2020Sublimation Summit - September 10-12, 2020NBM Cleveland - September 25-26, 2020Impressions Expo Atlantic City - October 8-10, 2020Printing United Atlanta - October 21-23. 2020NBM Charlotte - November 5-6, 220 Please support our sponsors! Impressions Expo - Use the Promo Code RegularGuysIE for a FREE Expo Pass!Our Success Group - Business Training, Consulting and Support This show is for the listeners so please make sure to ask us some questions or give us some topics you would like us to discuss. Also, if you have any event or upcoming items related to our industry that you would like us to bring up on the show, please contact us via our Facebook Page. Also, make sure to interact/follow us on Twitter and Instagram. You can also find information on our YouTube Page.

Please find some links and notes from the 2 Regular Guys Podcast. Join us as we talk about 'printing hope' with Sloan Coleman, co founder of Tiny Little Monster screen printing and the powerhouse behind the small-business saving #HereforGood movement. We'll discuss how Sloan is saving local St. Louis businesses and keeping her shop afloat despite the setbacks caused by COVID-19. We will talk to her about how the program works and how you might be able to implement that in your community. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News “90 Days Before You Pay” on Stahl's Spirit Sale Platform -  Stahl's has decided to offer something to help apparel decorators who don't have online stores. They think that it is such a critical component of survival for many shops and supporting other small businesses during this time and really thriving beyond this time.  The program is “90 Days Before You Pay” on the new Spirit Sale Platform. At the 90 day window, the shop can cancel or pay for the service, the price is $599 a year normally. Our hope is that they've generated enough revenue and we are out of this mess so they want to continue.  But if not, they cancel and no money is exchanged. Use this promo code on Stahls.com: SPIRIT Add the product to your cart and check out with that code and it kicks in the special terms and zeros out the transaction.To sign up for the daily weekday demo at 3pm EST: https://m.stahls.com/spiritsale/Josh also published an Apparel Decorating Survival Guide.  It shares some concepts about this along with sample stores: https://bit.ly/2Uf3Et5 #HereForGood Doing Good in Difficult Times Aaron: Thanks again to the Impressions Expo. Make sure you are supporting them as they have been juggling all these changes. And speaking of Impressions Expo, let's welcome in Josh Carruth and Marcia Derryberry.Aaron: Lots of upheaval among the trade shows, Josh. Give us an update on Impressions Expo in 2020.Terry: Marcia, you mentioned gathering information about the COVID-19 impact on the industry. Where can folks find that info and what should they do to tell their own story?InterviewAaron: Sloan Coleman, who directs marketing and sales with Tiny Little Monster, is the human tornado that swirled into the custom apparel world when she saw her industry, community, and fellow small business owners suffering. She became relentless in her pursuit of a solution and developed a plan to save her shop. Once it was working Sloan enlisted the help of industry leaders to keep the faucet flowing for the community-focused print shop.Aaron: Let's start by you telling us a little bit about Tiny Little Monster.Terry: Here for Good, Sloan. Tell us what it is.Aaron: This seems to have taken off across the country. Share that story.Terry: Where does it go from here? And where does Tiny Little Monster go from here? Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comOurSuccessGroup.Com - Next Level Business TrainingDemystifying Next Level Digitizing Online Training from Erich CampbellScheduling & Estimating Production Time Video Series - May, 2020Your Style Guide eBook by Jay Busselle

Please find some links and notes from the 2 Regular Guys Podcast. We are excited to share with you some knowledge that one of our co-hosts, Terry Combs, has accumulated over his 30+ years in the industry. Terry talks about ways that you can increase your profit, get more work down and manage your production without adding employees or more expenses. He gives us practical tips that we can use right away, and teases some of the bigger details and step by step instruction you can get from his upcoming training series “Scheduling & Estimating Production Time” Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Buy something local today… Next week were are talking to Sloan about a Support Local Program #hereforgood. Also saw a good post going around. “Hey remember all those local businesses that you asked to support your event, now is the time to support your local business.”Terry spoke with Katie from the NBM Show and she tells me the Providence, RI show slated for May 15-16 has been canceled and not postponed. Their problem is, all shows are being pushed back and simply running out of late summer and fall weekends. There's more information to come on some other future shows this year.The Decorators Community Virtual Cocktail PartyWho: The entire Decorators Community! Come one come all. (BYOB - Obviously...:)What: A Virtual Cocktail Party Celebrating all of the good happenings in our industry.When: Friday, April 3, 2020, at 5:30 PM PST | 6:30 PM MST | 7:30 PM CST | 8:30 PM ESTWhere: Zoom Virtual Meeting Room (Limit 100 People) - Register for FREE at https://www.2regularguys.com/party.html   Scheduling and Estimating Production Time Aaron: Terry, you've spent years on the screen printing production floor, and you've moved 10's of 1,000's of pieces. You've talked Production Scheduling and Estimating Production Time many times on this show. And you've talked about the five steps in the process. Ready to talk about them?Terry: There are two keys to being a successful screen printer: Do good quality prints, and deliver on time.Aaron: Let's talk first about the Estimated Production Time formula.You are either juggling production or scheduling productionEPT is a simple formula to calculate Aaron: I know step 2 in the process is about every shop being different. Let's discuss using your own unique production numbersYou can use my numbers all day, and still not know where you standYou can't use perfect scenario numbers and be successful at schedulingMost people have no real idea what they're capable of producing - wish they could produceAaron: Terry, you talk a lot on our show about scheduling production, but we see out in the real world decorators delivering late, working over time, and basically lost as to how to schedule. Talk to us about the process of creating a schedule.Obviously you have to use the EPT formulasYou have to allow for the entire Direct Production process - Direct  vs IndirectAllow for the unexpectedAllow for the Sales Dept to participateAaron: One of the things you've talked about here before is basically holding your employees' feet to the fire. Talk about how you deal with operator efficiency.I have a method to calculate an efficiency percentage for operatorsAnd I publish that % for all to seeMore important...

Please find some links and notes from the 2 Regular Guys Podcast. Pete Lovelace of Booster Spiritwear joins us again to dive deeper into what it means to be a virtuous leader. He brings a unique background from his time at the Ritz-Carlton and has grown a wonderful T-Shirt business using some very common-sense principles. Pete will share with us how he leads, why it works and what you can do to improve your company today. Pete is such a thoughtful and impacting leader that you don't want to miss the opportunity to learn from him. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Justin at Oklahoma Shirt Company posted they'll only do video consultations, for now, nothing face-to-face in their shop. It sounds like a good idea. NBM Irving has halted abruptly after the first day. We had one day to talk with customers, and unfortunately, no one knew at the end of the day we wouldn't be back tomorrow.  Impressions Expo Atlantic City moving from March 19-21 to October 8-10 Impressions Expo Orlando moving from April 2-4 to September 10-12 DAX Minnesota moving from April 3-4 to May 22-23. DAX Chicago moving from April 24-25 to August 7-8  Being a Virtuous Leader Aaron: Pete, we appreciate your help getting a new segment in place here on the 2 Regular Guys for all the Regulators, Dad Jokes! So we have to ask do you have another one for us? Aaron: Let's start off with a quick check-in with you as we all deal with the pandemic. What changes have you had to make to your business so far and do you have any suggestions for others on how to weather this storm? Terry: Today our goal is to continue your presentation from ThreadX and our brief chat after your presentation. We have had some time to digest everything. What was your biggest takeaway or nugget from ThreadX that you went to work on as soon as you got back? Aaron: We have heard nothing but wonderful reviews of your presentation and feel the same way. Since ThreadX have you had conversations with anyone who has made changes to their culture. If so what resonated with them? Terry: Aaron works with a larger wholesale sublimator as a consultant and we have had many conversations about culture based on that work. For companies struggling with implementing a culture they want, do you have any advice? Terry: We titled this show based on your ThreadX presentation “A Virtuous Culture” and are just really impressed by your leadership. How do you become a virtuous leader? What does a day in the life of Pete Lovelace look like? Aaron: How many confetti cannon do you go through a year at Booster? But in all seriousness, the celebration piece seemed to be core to your company, what does that do for your team? Aaron: At ThreadX one of the slides was a screen capture of an Asana Project. I just started using that tool, How much do you love it, what are people missing out on that are not using it. Terry: How can people find you or Booster Spiritwear to connect? Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comOurSuccessGroup.Com - Next Level Business TrainingDemystifying Next Level Digitizing webinar March 28th,

Please find some links and notes from the 2 Regular Guys Podcast. We are excited to bring to you the 5th installment of Women in Garment Decorating. This week Kristine Shreve had some technical difficulties so Aaron stepped in as the host. He got to speak with Pilar Harrison and Milissa Clark. Those two tackled the subject of dealing with conflict in the workplace. What are the do's, don't and techniques to navigate situations that involve conflict? You will get those answers plus many more in this episode of Women in Garment Decorating. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News THE NBM SHOW in Irving, Texas has been Cancelled - Due to an order prohibiting public or private gatherings of 500 persons or more anywhere in Dallas County, we regret to inform you THE NBM SHOW in Irving, TX has been cancelled, effective immediately. This includes all classes and all exhibits for THE NBM SHOW on Friday, March 13 and Saturday, March 14, 2020. Impressions Atlantic City 2020 postponed until October 2020 - The health and safety of each and every member of our community and our staff is of the utmost importance to us. After closely monitoring the risk and impact of COVID-19 on a daily basis, and speaking at length with members of our community, Impressions Expo Atlantic City, which had been scheduled for March 19-21, 2020, at the Atlantic City Convention Center in Atlantic City, NJ., has been postponed to October. Impressions Expo Atlantic City 2020 will now take place Thursday, October 8 to Saturday, October 10, 2020, at Atlantic City Convention Center in Atlantic City, NJ.  Impressions Orlando 2020 postponed until September 2020 - Impressions Expo Orlando 2020 will now take place Thursday, September 10 to Saturday, September 12, 2020, at the Orange County Convention Center in Orlando, FL. This will coincide with the Surf Expo now. Previously they were partnering with ISA which will now occur Sunday, August 23 – Tuesday, August 25, with preconference sessions on Saturday, August 22. ISA Sign Expo will remain in Orlando. Sam Wildt - This just in from the World Health Organization, people need to buy t-shirts printed or plain. After being out in public the t-shirts should be discarded and replaced with fresh ones. Besides that, they can also be used as a toilet paper substitute. Again buy t-shirts people! If you need a source I know a guy Conflict Milissa Clark - Is a Mom to Parker and Sales Director for US Blanks and President of High Voltage Marketing with a focus on premium fashion and experiences. Before coming on board with US Blanks and High Voltage, she started at Liberty Holdings as the National Accounts Manager and then as Senior Account Manager at Next Level Apparel. When Milissa isn't playing baseball with Parker she can typically be seen traveling the world with her boyfriend, Tim. Pilar Harrison - Has been in business for just over 2 years, starting off as a crafter making shirts for the other Pom Moms. It quickly jumped to team orders and she upgraded her plotter, software and heat press. She travels to shows to help Matt in the TRW Booth and really enjoys the one-on-one chats with other businesses. As an admin for the TRW Crafting page, she helps members, which is one of her favorite things.

Please find some links and notes from the 2 Regular Guys Podcast. Jeremy Picker is the creative director and CEO at AMB3R Creative, a Colorado-based merchandise design firm with over 20 years of experience in the fashion industry. Jeremy is going to lead us through the design development process and help us with some creative ways to use the decorating method we have available to us. Don't miss your chance to learn some new creative techniques, and get some great ideas for bringing move perceived value to your products. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News  I reached out to Marcia and Josh at Impressions Expo yesterday to see if there's any buzz about the coronavirus impacting the Atlantic City show. They say everything is a “go” and based on attendee sign ups exceeding expectations. The reason I reached out was a conversation I had with an industry manufacturer last week who said some vendor meetings had been canceled because the meeting attendees didn't want to fly, and an article in the Wall Street Journal talking about event cancellations across the country.In the embroidery world, we lost one of our veteran educators who had moved mostly into the home market, but who was part of the formative years for many of the professionals out there in the industry Walter Floriani Jr. Walter educated a number of digitizers in the early days of my career through his FUN Club and had since gone on to teach thousands more in the home and craft space. He has the dubious distinction of being the educator for the one and only embroidery class I ever attended some time into my career, but he gave me an appreciation for the history of machine embroidery and the control old-school punchers showed in their work. He will be missed.THE NBM SHOW hosts the first-ever START HERE Academy in Indianapolis on June 10 from 4–8 p.m. The educational conference takes place the night before the start of THE NBM SHOW at the Indiana Convention Center & Lucas Oil Stadium. The 101-level educational conference provides valuable start-up resources for makers and crafters interested in turning their hobby into a business, and for those looking to add new profit centers in related markets to their business. Creative Design Development Jeremy Picker is the creative director and CEO at AMB3R Creative, a Colorado-based merchandise design firm with over 20 years of experience in the fashion industry. Jeremy has helped launch and grow merchandise for major label brands and is passionate about creating retail quality merchandise for the non-profit sector to fuel fundraising efforts and expand awareness. His client list spans from churches to restaurants to corporations, and he designs apparel for Podswag, the merch side of Stitcher and Earwolf, doing work for some of the most popular podcasts today including Conan O'Brien's, Lavar Burton's, Bill Nye's and more.Jeremy is also a cancer survivor and a co-founder of ESTAINE, a high-end accessory line to support cancer education. We chat with Jeremy about some of the steps in his creative process for designing merchandise and Jeremy shares freely from his lessons learned while fighting cancer and building a successful business.Terry: Jeremy, tell us a little bit more about your background.

jQuery(document).ready(function($) { $('#wp_mep_1').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. After a wonderful stretch of being out on the road meeting the #Regulators face to face the 2 Regular Guys are back home and are ready to share what they learned. We are going to also be joined by Clay Barbera of www.coreltrainer.com to share his thoughts as well as answer your CorelDraw questions. Join us Friday to get some nuggets from the Awards and Personalization Expo, DAX Kansas City, and ThreadX included some snips of recorded interviews along the way. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Impressions Expo is looking for speakers for the 2021 Impressions Expo shows so if you have always wanted to be a speaker this is your chance to apply. They are looking specifically for Trending Topics, Panels (3+ speakers) and Advanced Seminars and Workshops (3000-4000 level). To be considered to speak at Impressions Expo, you will have to complete and submit the proposal form and agreed to our non-compete and non-infomercial stipulations.  Impressions Expo does NOT pay for travel; however, we do offer a small speaker honorarium. The deadline for submissions for the 2021 Impressions Expo Conferences is April 17, 2020.Surprising changes at Printwear Magazine. National Business Media (NBM) announces the launch of a new publication, entitled GRAPHICS PRO. The forthcoming publication merges A&E, Printwear, and Sign & Digital Graphics into a single, comprehensive brand. Dave Pomeroy, president of NBM, says, "GRAPHICS PRO will be a significant, professional, substantive magazine and brand that stands alone as the credible source in the industry. GRAPHICS PRO accurately reflects and represents the multi-faceted graphics business of the 2020s. The deep roots we have with over 30 years invested in each of our publications positions GRAPHICS PRO to go both deep and wide—covering specific products and processes but also the larger, wider opportunities that exist for all professional graphics businesses." Dad Joke: Wanna hear a joke about paper? Nevermind, it is tearable! On The Road Terry: Thanks again to the Impressions Expo. Before we bring in Clay, just quickly tell us about the APA Expo you attended in Las Vegas. Aaron: Great Sessions, Lunch with Joseph Tovar of Synergy 17, Got to meet Jan Calahan face to face and dinner with Cheryl Kuchek. Also, shout out to Jimmy Lamb and Lisa Elston for the fun sublimation panel. The only regret was letting them tell people to dip the mugs in water. I'm not a big fan of that.Aaron: Let's welcome back to the show Clay Barbera with Corel Trainer.Aaron: Clay, let's start with your impressions of the first DAX Show of 2020 in Kansas City.Terry: Your trade-show booth is set up differently than most, can you tell us about that?Aaron: So let talk a little CorelDraw here. What is the #1 Question you get and what is the answer you give?Terry: How was Kansas City's reaction to your new Training Software?Aaron: What other shows is Corel Trainer planning on exhibiting at?Aaron: We've talked before,

jQuery(document).ready(function($) { $('#wp_mep_4').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. The 2020 DAX Show season gets kicked off and the 2 Regular guys are there to bring it to you. The Decorators Community has a booth at the show that includes a fun blow up couch and great networking. Listen in to see who stops by, what's going on and the information that you might have missed not being at DAX Kansas City. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every Saturday Check out the Podcast version at SmallBusinessSaturdaysPodcast.com OurSuccessGroup.Com - Next Level Business Training Demystifying Next Level Digitizing webinar March 28th, 2020 Complete Screen Printing Business CourseAtlas Screen Supply in Nashville, February 15-16WorkHorse Phoenix February 29-March 1 Scheduling & Estimating Production Time Video Series - March, 2020 Your Style Guide eBook by Jay Busselle Trade Shows NBM Santa Clara - February 7-8, 2020 International Awards & Personalization Expo - February 18-21, 2020 DAX Kansas City - February 22-23, 2020 ThreadX Powered by SGIA - February 23–25, 2020 NBM Irving TX - March 12-14, 2020 Impressions Expo Atlantic City - March 19-21, 2020 DAX Minnesota - April 2-4, 2020 Please support our sponsors!Impressions Expo - Use the Promo Code RegularGuysIE for a FREE Expo Pass!Printavo - Printavo has a free trial and demo which you can sign up for at their websiteAward-Winning Custom Transfers For the Garment Industry - AceTransCo.comThis show is for the listeners so please make sure to ask us some questions or give us some topics you would like us to discuss. Also, if you have any event or upcoming items related to our industry that you would like us to bring up on the show, please contact us via our Facebook Page. Also, make sure to interact/follow us on Twitter and Instagram. You can also find information on our YouTube Page.

Please find some links and notes from the 2 Regular Guys Podcast. On this Valentine's edition of the 2 Regular Guys Podcast, we are not only going to share our love for you, the #Regulators, but we are going to share some techniques for helping your customer to love you even more. Build a foundation, best selling techniques and making your company truly customer-centric. Terry and Aaron will give you lots of great tips you can put into action right away, plus the usual fun and banter. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! Jay Busselle - Your Style Guide Aaron: We've asked Jay to join us for a couple of minutes since his new branding product has just launched! Welcome to the show Jay!Terry: So Jay, give us a quick description of your new book.Aaron: I know it's early but what kind of feedback have you had so far?Aaron: Thanks Jay, where can people find you and find this new book? www.2regularguys.com/ysg Roadmap to Success Terry: OK Aaron, it's Valentine's Day so let's talk about love! More specifically, how do we woo our customers into loving us and our businesses? Have a foundation. Clear why, know your costs, can be honest earlier. How do you sell? (Terry - Educator and find solutions) Be Customer-Centric in your Policies - https://www.aaronmontgomery.info/2019/07/transactional-emails/ | https://www.aaronmontgomery.info/2019/01/customer-centric/ Follow-up - We all want 2 things as humans. Attention and Approval Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every Saturday Check out the Podcast version at SmallBusinessSaturdaysPodcast.com OurSuccessGroup.Com - Next Level Business Training Demystifying Next Level Digitizing webinar March 28th, 2020 Complete Screen Printing Business CourseAtlas Screen Supply in Nashville, February 15-16WorkHorse Phoenix February 29-March 1 Scheduling & Estimating Production Time Video Series - March, 2020 Your Style Guide eBook by Jay Busselle Trade Shows NBM Santa Clara - February 7-8, 2020 International Awards & Personalization Expo - February 18-21, 2020 DAX Kansas City - February 22-23, 2020 ThreadX Powered by SGIA - February 23–25, 2020 NBM Irving TX - March 12-14, 2020 Impressions Expo Atlantic City - March 19-21, 2020 DAX Minnesota - April 2-4, 2020 Please support our sponsors! Impressions Expo - Use the Promo Code RegularGuysIE for a FREE Expo Pass!Our Success Group - Business Training, Consulting and Support This show is for the listeners so please make sure to ask us some questions or give us some topics you would like us to discuss. Also, if you have any event or upcoming items related to our industry that you would like us to bring up on the show, please contact us via our Facebook Page. Also, make sure to interact/follow us on Twitter and Instagram. You can also find information on our YouTube Page.

jQuery(document).ready(function($) { $('#wp_mep_7').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. Join us as we welcome Michael Momeno to discuss how to take your ideas, business plans, budgets and turn those into a roadmap for success. Michael is an award winning financial planner who is going to bring his years of knowledge to our industry to help us meet our goals. Bring your questions for Michael and we will cover a lot of ground and give you plenty of things you can start putting into practice right away. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! Jay Bear - Hug Your Haters Aaron: Let's start out with a quick chat with Jay Baer. He will be presenting the Opening Keynote at ThreadX and being a customer experience geek, I'm a big fan of Jay's work. He is the founder of Convince & Convert and author of several of my favorite books like Hug Your Haters and Talk Triggers plus hosts of the award-winning Social Pros podcast. Welcome to the 2 Regular Guys Podcast Jay!Erich: The burning question our audience, the Regulators has… Is the plaid suit already picked out for ThreadX? Aaron: Jay we are pretty excited to meet you in Scottsdale in a little over 2 weeks. What are you looking forward to learning most about the garment decorating community that is coming together for this event?Erich: Jay, as Aaron mentioned, you are presenting the opening keynote for ThreadX coming up on February 24th, titled Hug Your Haters: How to Embrace Complaints and Keep Your Customers. What do you hope the audience comes away with after your presentation?Aaron: What one piece of advice would you want to leave our listeners with so they can get a little taste of what is to come at ThreadX and all of the other amazing content you put out there? Roadmap to Success Michael Momeno entered his financial services career with American Express Financial Advisors in 1999 in St. Louis County. It was there he developed his skills as a financial planner. In 2000, he enjoyed early career success, achieving honors and awards associated with his status as a top 100 new advisor in the country. Michael moved into a regional leadership role with American Express Financial Advisors in early 2001 where he recruited, trained and mentored new advisors to the firm, while still working with existing clients and growing his practice. He was in this role for 3 years before returning to focus on his personal financial planning practice full time in 2003. In 2014 he joined Money Concepts where he continues to help individuals, families and small business owners plan and prepare to accomplish their dreams and goals.Erich: Michael, so lets dive right in. When you encourage someone to “Roadmap Your Way to Business Success” what do we mean by that? Is business planning the key, or is there some missing ingredient that you see?Aaron: Micheal you work with a diverse group of people in your practice, from federal benefits to individuals and more. When working with small businesses, where do you see them stumble?Erich: So when it comes to financial planning for a small business w...

jQuery(document).ready(function($) { $('#wp_mep_10').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. Shopify has become the go to ecommerce platform in the world with over one million users. Digital printers can greatly increase their online presence by using Shopify to be their base of operations for selling products not online in a Shopify Store, but also through other online channels like Facebook, Etsy, Amazon etc. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News It is finally here. The Style Guide we talked to Jay Busselle is ready for primetime. Check it out over at www.2regularguys.com/ysg  Also he has a pretty sweet introductory offer going until February 15th. It is $100 off by just using the code launch The other special thing he is doing is the first 20 people who buy get a 30-minute one-on-one brand audit with Jay. These are already getting taken, we would suggest, just going and buying it NOW. We will wait… Kidding, but go check it out as soon as possible and we will plan on having Jay back on soon to talk more about it. DAD Joke: what can you serve but not eat? A volleyball!  Selling Digital Printing on Shopify Victor Awtry is a visionary entrepreneur and founder and CEO of iPersonalyze. As innovative and creative software developer, Victor seeks to bring the latest cutting edge personalization technologies, typically available to only larger companies, down to smaller companies and startups in the graphics, printing, and communication industries. Victor is regarded by his peers as a thought leader in the emerging Fourth Wave of Mass Customization, which Victor renames Mass Personalization since customization is about products and personalization is about people. Shopify has become the go to ecommerce platform in the world with over one million users. Digital printers can greatly increase their online presence by using Shopify to be their base of operations for selling products not online in a Shopify Store, but also through other online channels like Facebook, Etsy, Amazon etc. Aaron: Why do you think Shopify, in particular, has seen such a growth in people using their platform. How does this translate for other platforms, like Ecwid, Big Commerce etc? Terry: How has online selling changed the decorated products business in general, and for your business specifically? Aaron: Besides a storefront online what can Shopify do for me?  Aaron: What are the costs to get set up with this type of selling channel?  9 shopify lite..for smartlinks.  29 79 Terry: What are you having the most success with using Shopify and your program? Personalized or custom product makers   promotional products for B2B stores Skipping… Aaron: What are "buy buttons" and how can I use them?  smartlinks Aaron: Any predictions for the future of online selling?  Going more b2b...and omnichannel marketing Terry: How can people find you and learn more about your offering?  Ipersonalyze.com Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every Saturday Check out the Podcast version ...

jQuery(document).ready(function($) { $('#wp_mep_13').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. We welcome back to the podcast, Henry Ma of Ricoma International Corporation. Henry has recently been promoted to the CEO of the company. Henry is a business expert who has a long history of hiring good people and he is going to share with us his keys to success. what do you look for in a candidate, and how to weed out the good from the bad. We will also ask him what tips you can take today that you can put into place immediately to help your hiring process. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! Shoutouts Our self proclaimed biggest fan Kesa Larson from The Block Screen Printing in Kyle, Texas stopped by to say hello.A regular Regulator Cindy King, Kings Image, Odessa, Texas.Josh Ratliff with Central Screen Printing and Steve Ratliff with All Star Ink in Bakersfield. Show idea about art programs.Pete Junior from New Era Apparel exploded onto the scene.Nathan & Susan Scott from Printtoatee in Lake Havasu City right here in AZ.Jeffrey Schultzman from Sparkle Gear in Groveland, MA Hiring for Your Custom Apparel Business Henry Ma is a business expert who has helped over 3,000 startups and established business owners in over 140 countries grow their decorated apparel businesses. And very recently Henry was promoted from COO to CEO at Ricoma. As the host of Apparel Academy, a show on Ricoma's YouTube channel, he offers insights and strategies for people looking for success in the decorated apparel industry. His advice and tips reach a loyal community of over 100,000 subscribers on email, Facebook, and YouTube.Terry: Are there unique qualifications when hiring for a decorating business?Aaron: Talk to us about the interview process.Terry: What happens in your opinion on Day 1 for a new employee?Aaron: A major conversation we regularly have here on 2 Regular Guys is employee training. Let's talk about how training occurs.Aaron: Henry, let's shift gears and talk a little bit about employee retention. How do we keep our employees happy and on the job?Terry: Sometimes things go awry with employees. Talk to us about dealing with employees who stray from the path.Aaron: Share with our listeners your best advice on hiring or dealing with employees. Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comOurSuccessGroup.Com - Next Level Business TrainingDemystifying Next Level Digitizing webinar March 28th, 2020Complete Screen Printing Business CourseAtlas Screen Supply in Nashville, February 15-16WorkHorse Phoenix February 29-March 1Scheduling & Estimating Production Time Video Series - April 1, 2020Your Style Guide eBook by Jay Busselle Trade Shows Impressions Expo Long Beach - January 17-19, 2020NBM Santa Clara - February 7-8, 2020International Awards & Personalization Expo - February 18-21, 2020DAX Kansas City - February 22-23, 2020ThreadX Powered by SGIA - February 23–25,

jQuery(document).ready(function($) { $('#wp_mep_16').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. Join Terry and Aaron for a discussion on employee engagement and why this is so important for your business. From ways to motivate, manage and develop people to have a positive working relationship to ensure more productivity. Share your experiences and tips with us. Plus, join in on the usual fun with our live broadcast! Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Impressions Expo Long Beach Recap - Tune In! Employee Engagement 101 Today Terry and I are going to be talking Employee Engagement 101. And since Terry has more experience dealing with a production floor full of employees, I'll be asking the questions.Let's start with this. What's the #1 most important thing an owner or manager should focus on when it comes to dealing with your employees.Communication - ExpectationsTalk about your business, goals, aspirationsWho knows more about making things better in your business than the people doing the work day to day?Pizza! OK, I've talked about buying pizza a lot. Do Jimmy Johns instead.Do you have any specific examples of poor communication?“Yeah, I'm gonna need you to fire that guy.”I think we all hear owners and managers complaining about their employees. What's you take on this?Nearly every employee wants to come to work and do a good jobIf you complain about your employees attitudes, work ethic, quality of work… look in the mirrorIf you end every bit of praise for a job well done with the work “but”, you're a micromanager.The personality of your business, the attitude of your employees, the way customers see your business is a reflection of you as an owner or managerLet's talk motivationFocus on success, not failureSmall rewards can be the greatest rewardsHow about that one employee that you see in the break room and you just keep walking through the other door like you were going someplace else?Is one employee a black cloud?According to state or province law wherever you run your business, a crappy attitude is not a protected classWe can't do this without talking training - SKIP?1st of all, you have no secrets, so get over yourself52/15Tell us one thing an owner or manager can do to change their work environment and level of stressIf you can't leave your business for a little vacation, or for lunch, that's on you, not your employees. It all starts with trust and the willingness to allow employees to make mistakes.“What would you do to resolve this problem?” Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comOurSuccessGroup.Com - Next Level Business TrainingDemystifying Next Level Digitizing webinar March 28th, 2020Complete Screen Printing Business CourseAtlas Screen Supply in Nashville, February 15-16WorkHorse Phoenix February 29-March 1Scheduling & Estimating Production Time Video Series - April 1, 2020Your Style Guide eBook by Jay Busselle

jQuery(document).ready(function($) { $('#wp_mep_19').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. We welcome back to the podcast, Josh Ellsworth from Stahls to talk all things heat printing. With Impressions Expo Long Beach right around the corner, he is going to share with us what he sees coming out of the heat printing world and what opportunities decorators need to looking forward to in 2020. We will get the scoop on the latest from the world of Stahls, find out what's new, what's happening, and what's changed. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News SGIA Welcomes the 2019-2020 Board of Directors - Specialty Graphic Imaging Association (SGIA) announces the appointment of its 2019 - 2020 board members. Scott Crosby, tc . holland & crosby, will serve as Chairman of this newest Board of Directors; and Christopher Bernat, Vapor Apparel/Source Substrates LLC, will serve as First Vice Chair. The 2019 - 2020 board was appointed during a special meeting that took place in conjunction with PRINTING United, in Dallas, October 23 - 25. Stahls' Launches New ‘Heat Press For Profit' Podcast - This broadcast is hosted by GroupeSTAHL Senior Vice President Josh Ellsworth, a 20-plus year veteran of the industry who has been writing articles for industry trade magazines and presenting trade show seminars and webinars for decades.  Predictions & Opportunities for Heat Printing Josh Ellsworth is Senior Vice President, Dealer and Enterprise Stahls' for GroupeSTAHL North America. Josh has been on a mission to help GroupeSTAHL customers of all shapes and sizes build their businesses since 1998. Along the way, he has held various leadership and support positions, including roles in maintenance, sales, production, General Manager Stahls' CAD-CUT® Direct, General Manager Stahls' TV and Vice President Dealer Sales. Terry: Josh, it's what I like to call an Amazon world… SkyNet. What's you take on today's consumer of decorated products and apparel?Aaron: Josh, we know you came armed with 10 predictions for 2020. How about we list these views into the crystal ball and you explain each one? Let's start with your #1:A Passionate & Emotionally Charged Election = More Sales OpportunitiesYou Will Harness the InfluencerOn-Site Printing = ActivationsPatches Keep GrowingMore Print Networks Rise & FallDigital Screen-Printed Transfers Change the GameClient Specific Webstores Become Expectations, No Longer Surprise & DelightThe 360 IQ Hat Press Gets Product of the YearThe Big Squeeze Produces LemonadeYou Will SucceedAaron: Great information, Josh, as always. Where can our listeners find you and Stahls? Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comErich's latest article on Digitizing Pixel EmbroideryMarshall Atkinson - 6 Steps to Kill Your Production Downtime - Introductory Price $497.50 Trade Shows PPAI Expo - January 14-16, 2020Impressions Expo Long Beach - January 17-19, 2020NBM Santa Clara - February 7-8,

jQuery(document).ready(function($) { $('#wp_mep_22').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. Our annual show to kick off the New Year where we talk about things we would like to see and break out the crystal ball to try to predict what is to come. What trends we are seeing, what we think will move the industry forward and also get your input on what you need for your business. Come be part of the conversation and share what you would like to see in 2020 and beyond in the decorating industry. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Josh Ellsworth Promoted - GroupeSTAHL's announces the promotion of Josh Ellsworth to senior vice president, dealer, and enterprise sales at GroupeSTAHL. An expert in the field of heat printing, he's best known for his work as an educator. According to the company, he has created, written, and been featured in more than 1,000 educational videos. He writes a column for Printwear magazine and contributes to other industry resources. Additionally, Ellsworth delivers educational seminars at trade shows around the world. "As a regular participant in the Stahls' Heat Press for Profit Facebook group, Ellsworth is deeply engaged with the needs and challenges of apparel decorators. He prides himself on bringing customer insights into all aspects of his job," according to GroupeSTAHL.Please Contact Us if you have news to share.Thanks for Printavo for their support! Please tell them the 2 Regular Guys sent you. Let's talk organization. Keeping your shop organized is crucial to growing your screen printing business. Printavo helps thousands of shops keep their team on the same page, and look professional to their customers. If you're always getting tapped on the shoulder with questions, missing order due dates, or just ready to get to the next step in your shop, Printavo is your solution. Printavo allows shops to create consistent quotes, automate quote & art approvals, schedule jobs, collect payment, and now create online stores. All inside one platform. Being cloud-based, you can even use Printavo from home and with remote employees too. Printavo has a free trial and demo which you can sign up for at their website: Printavo.com Planning for 2020 2019 PlanningTerry: New mindset for a changing marketplace, the time is at handMicromanagement self evaluationBonuses and rewards for your staffAaron: Do you Have a Business Plan?Be MORE Customer CentricLearn to Say No2020 PlanningTerry: Be your own business consultant (again)I've talked about this before, but it bears repeating.Take a day, or an afternoon, or a week and study your business as if you walked in for the first time. Observe as if you don't know the staff and don't know their processes.There may be places in your business you haven't set foot in for days, weeks, even months?Tell your employees, “I'm taking the afternoon (or the day, or the week) and I'm going to look at our business as if I'm a consultant. I'm doing this to see if all of us together can make this a better workplace. I may be asking questions.

jQuery(document).ready(function($) { $('#wp_mep_25').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. Tune in for the 2 Regular Guys annual discussion of ways to plan and prepare for your best success in 2020. What are you doing to make 2020 your greatest year ever? Erich Campbell is sitting in for Aaron this week, so come hear what Terry and Erich have to share with you to make your 2020 the best year it can be. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Josh Ellsworth Promoted - GroupeSTAHL's announces the promotion of Josh Ellsworth to senior vice president, dealer, and enterprise sales at GroupeSTAHL. An expert in the field of heat printing, he's best known for his work as an educator. According to the company, he has created, written, and been featured in more than 1,000 educational videos. He writes a column for Printwear magazine and contributes to other industry resources. Additionally, Ellsworth delivers educational seminars at trade shows around the world. "As a regular participant in the Stahls' Heat Press for Profit Facebook group, Ellsworth is deeply engaged with the needs and challenges of apparel decorators. He prides himself on bringing customer insights into all aspects of his job," according to GroupeSTAHL.Please Contact Us if you have news to share.Thanks for Printavo for their support! Please tell them the 2 Regular Guys sent you. Let's talk organization. Keeping your shop organized is crucial to growing your screen printing business. Printavo helps thousands of shops keep their team on the same page, and look professional to their customers. If you're always getting tapped on the shoulder with questions, missing order due dates, or just ready to get to the next step in your shop, Printavo is your solution. Printavo allows shops to create consistent quotes, automate quote & art approvals, schedule jobs, collect payment, and now create online stores. All inside one platform. Being cloud-based, you can even use Printavo from home and with remote employees too. Printavo has a free trial and demo which you can sign up for at their website: Printavo.com Planning for 2020 2019 PlanningTerry: New mindset for a changing marketplace, the time is at handMicromanagement self evaluationBonuses and rewards for your staffAaron: Do you Have a Business Plan?Be MORE Customer CentricLearn to Say No2020 PlanningTerry: Be your own business consultant (again)I've talked about this before, but it bears repeating.Take a day, or an afternoon, or a week and study your business as if you walked in for the first time. Observe as if you don't know the staff and don't know their processes.There may be places in your business you haven't set foot in for days, weeks, even months?Tell your employees, “I'm taking the afternoon (or the day, or the week) and I'm going to look at our business as if I'm a consultant. I'm doing this to see if all of us together can make this a better workplace. I may be asking questions. Tell me the honest truth just as if I were a consultant you just met today.

Please find some links and notes from the 2 Regular Guys Podcast. The 7th annual REGGIES are here. Come celebrate all involved and participate in the fun and community. Enjoy the fun competition and mutual admiration of people and products who deserve recognition. #2019REGGIES Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News ThreadX 2020 powered by SGIA is around the corner, February 23-25, 2020 in Scottsdale, Arizona. The 2 Regular Guys will be on hand absorbing knowledge and doing interviews throughout. To see the list of speakers and for more information go to: sgia.org/events/threadx Please Contact Us if you have news to share. Thanks for Printavo for their support! Please tell them the 2 Regular Guys sent you.  Let's talk organization. Keeping your shop organized is crucial to growing your screen printing business. Printavo helps thousands of shops keep their team on the same page, and look professional to their customers. If you're always getting tapped on the shoulder with questions, missing order due dates, or just ready to get to the next step in your shop, Printavo is your solution. Printavo allows shops to create consistent quotes, automate quote & art approvals, schedule jobs, collect payment, and now create online stores. All inside one platform. Being cloud-based, you can even use Printavo from home and with remote employees too. Printavo has a free trial and demo which you can sign up for at their website: Printavo.com 2019 REGGIE Awards Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll. Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comErich's latest article on Digitizing Pixel EmbroideryMarshall Atkinson - 6 Steps to Kill Your Production Downtime - Introductory Price $497.50 Trade Shows ASI Orlando - January 5-6, 2020PPAI Expo - January 14-16, 2020Impressions Expo Long Beach - January 17-19, 2020NBM Santa Clara - February 7-8, 2020International Awards & Personalization Expo - February 18-21, 2020DAX Kansas City - February 22-23, 2020ThreadX Powered by SGIA - February 23–25, 2020NBM Irving TX - March 12-14, 2020Impressions Expo Atlantic City - March 19-21,

jQuery(document).ready(function($) { $('#wp_mep_28').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. Welcome to the 4th quarter Women in the Industry Podcast which is guest hosted by Kristine Shreve. We bring in 3 other rockstar industry ladies to join her and they have a discussion about the issues, topics, and tips. This week they will be discussion workplace safety. Tune in to learn and be empowered. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News ThreadX 2020 powered by SGIA is around the corner, February 23-25, and it will be near me  in Scottsdale, Arizona. February is a great time to visit the Valley of the Sun, by the way!! The 2 Regular Guys will be on hand absorbing knowledge and doing interviews throughout. To see the list of speakers and for more information go to: sgia.org/events/threadx and Erich, there's a beer and brats night! The 2 Regular Guys will definitely be a part of that.Please Contact Us if you have news to share.Thanks for Printavo for their support! Please tell them the 2 Regular Guys sent you. Let's talk organization. Keeping your shop organized is crucial to growing your screen printing business. Printavo helps thousands of shops keep their team on the same page, and look professional to their customers. If you're always getting tapped on the shoulder with questions, missing order due dates, or just ready to get to the next step in your shop, Printavo is your solution. Printavo allows shops to create consistent quotes, automate quote & art approvals, schedule jobs, collect payment, and now create online stores. All inside one platform. Being cloud-based, you can even use Printavo from home and with remote employees too. Printavo has a free trial and demo which you can sign up for at their website: Printavo.com Women and Safety in the Workplace Questions:  In 2018, 71% of females who travel for business said they face greater risks than their male counterparts.   Have you ever felt unsafe when traveling and what precautions do you take? Have you ever had a customer that behaved in a way which made you feel unsafe?  What were the circumstances and how did you handle it? What personal safety devices do you own?   Have you ever had to use them? Do you think women are more reluctant to speak up about safety issues because they're worried about being perceived as weak or about not being believed?Have you ever taken a personal safety course?   If yes, did you find it helpful and did you feel safer after you completed the course?  If no, do you think taking one would be beneficial?Most businesses these days have an online presence, either a website or social media.   Do you worry about being online and do you limit the amount of information that is released about you? What's the safety tip that people always give women that annoys you the most? What do you think men and women should be discussing when they talk about personal safety? Jeanene Edwards: Jeanene is currently the VP of marketing and merchandising for Fruit of the Loom and Jerzees Activewear and has over 25 years' experience working on glob...

jQuery(document).ready(function($) { $('#wp_mep_31').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. We welcome to the show, Dot Tone Dan! Dan Campbell will be joining us to go deep into screen printing pre-press. We will discuss proper artwork preparation as well as color separations and mots more in between! Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Transfer Express holds a free webinar on Dec. 12 at 2 p.m. ET focused on trade shows. The session explains how decorators can prepare and get the most out of these events. The company points out that “a trade show gives a decorator a unique opportunity to see all the products needed to run a T-shirt business in one place, get (the) education to improve, and network with peers and experts.” In the hour-long session, instructors explain how attendees can capitalize on these opportunities. The webinar also helps attendees understand the breakdowns of expenses of things like hotel costs, entrance fees, and other items. Similar to other Transfer Express webinars, an archived version of the seminar is available after the live broadcast for registrants.Please Contact Us if you have news to share.Thanks for Printavo for their support! Please tell them the 2 Regular Guys sent you. Let's talk organization. Keeping your shop organized is crucial to growing your screen printing business. Printavo helps thousands of shops keep their team on the same page, and look professional to their customers. If you're always getting tapped on the shoulder with questions, missing order due dates, or just ready to get to the next step in your shop, Printavo is your solution. Printavo allows shops to create consistent quotes, automate quote & art approvals, schedule jobs, collect payment, and now create online stores. All inside one platform. Being cloud-based, you can even use Printavo from home and with remote employees too. Printavo has a free trial and demo which you can sign up for at their website: Printavo.com File Prep and Separations for Screen Printing Are auto separations worth buying? How do they help?Each are different in only small ways. Technically speaking, each will tell you they are very different. Perhaps so, but only in how they get to the end result. Each offer some additional features that others don't. I don't know of one that “doesn't work”. They all work very similar in the end. They may not be the best option at all times, but they do help get work done where you could not have otherwise, on your own. You no longer have to turn work down and say “I can't do that”. You can do it. It may not be an award winner, but your customer typically doesn't need that. They help by enabling a new separator or shop owner to start to see what happens in percentages with separations...and what colors are blended to create others...and most importantly, is to be able to see their own modification results on press. Same goes for using a Freelance separator. You can see how we would handle it and after so many times of handing different projects,

jQuery(document).ready(function($) { $('#wp_mep_34').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. Terry and Aaron announce the nominees for the 2019 REGGIE Awards! Join the 2 Regular Guys as they name the top 5 (or more) candidates from every category in this, the decoration industry's only decorator-nominated, decorator selected awards! Brought to you by the Decorators Community, this week do they not only share the nominees, but they also recognize each person that was nominated. #2019REGGIES Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News  If you're a member of ASI I have some disappointing news. The Nov/Dec issue of Wearables magazine is the last to be published. I'm most disappointed that Theresa Hegel won't be joining us anymore sharing their annual State of the Industry Report. Tons of interesting and useful information. I've mentioned to other industry publications that one of them should scoop up this great annual issue and make it their own. Sorry to see you go, Wearables!Please Contact Us if you have news to share.Thanks for Printavo for their support! Please tell them the 2 Regular Guys sent you. Let's talk organization. Keeping your shop organized is crucial to growing your screen printing business. Printavo helps thousands of shops keep their team on the same page, and look professional to their customers. If you're always getting tapped on the shoulder with questions, missing order due dates, or just ready to get to the next step in your shop, Printavo is your solution. Printavo allows shops to create consistent quotes, automate quote & art approvals, schedule jobs, collect payment, and now create online stores. All inside one platform. Being cloud-based, you can even use Printavo from home and with remote employees too. Printavo has a free trial and demo which you can sign up for at their website: Printavo.com 2019 REGGIES Voting until December 12th then join us on that Friday the 13th for the winners1) Best New ProductThis category is for products that have made an impact on our industry in 2019 that are relatively new to the marketplace. It may have been around for a few years already, but really affected our industry in 2019.2) Best Sales or Customer Service RepresentativeThis category is to recognize a specific person who has stood out as someone who has supported our industry, helped people be successful in their businesses and provided outstanding customer service or support. 3) The company that Provides the Best Customer Service This category is for a specific company that exemplifies what it means to be customer service oriented. These companies have specific policies in place that are customer service oriented and put their customer first in our industry.4) Best Online Educational Content This category is to recognize the online blog, video platform, technical support or other online platforms that provide the best educational content in our industry. This online platform provides the correct information and an easy to understand way of learning and growing.

jQuery(document).ready(function($) { $('#wp_mep_37').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. We have been fighting it too, but for those of us, that knows what Black Friday really means, its time to make sure we are ready for what is to come. Aaron is actively involved with a company that does wholesale sublimation gift production and the 4th quarter is no joke. It is the best of times and if not done well can be the worst of time. Terry is going to interview Aaron and see if we can pass along some tips to you to make the Holiday Season less stressful and more profitable. Tis the season! ho ho ho Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Nothing to report this week. Please Contact Us if you have news to share.Thanks for Printavo for their support! Please tell them the 2 Regular Guys sent you. Let's talk organization. Keeping your shop organized is crucial to growing your screen printing business. Printavo helps thousands of shops keep their team on the same page, and look professional to their customers. If you're always getting tapped on the shoulder with questions, missing order due dates, or just ready to get to the next step in your shop, Printavo is your solution. Printavo allows shops to create consistent quotes, automate quote & art approvals, schedule jobs, collect payment, and now create online stores. All inside one platform. Being cloud-based, you can even use Printavo from home and with remote employees too. Printavo has a free trial and demo which you can sign up for at their website: Printavo.com Holiday Rush What would you say is the holiday rush window?When should planning realistically need to happen?What are the areas of your business that need to be addressed… personnel, inventory, others?What preparation mistakes do you see?Shipping Companies… (They get ride of the Delivery Guarantees)Don't make big changes (ie Moving)Set expectations CLEARLYPerfect scenario for next year: How would you go about putting your holiday plan together? Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comAaron's "Becoming a Digital Marketing Super Hero" Webinar, November 11, 2019Erich's latest article on Digitizing Pixel EmbroideryMarshall Atkinson - 6 Steps to Kill Your Production Downtime - Introductory Price $497.50Art & Separations for Screen Printed Apparel - Dane Clement of Great Dane Graphics, SGIA  - December 2 - 3 Trade Shows NBM Charlotte - November 8-9, 2019ASI Orlando - January 5-6, 2020PPAI Expo - January 14-16, 2020Impressions Expo Long Beach - January 17-19, 2020NBM Santa Clara - February 7-8, 2020International Awards & Personalization Expo - February 18-21, 2020DAX Kansas City - February 22-23, 2020ThreadX Powered by SGIA - February 23–25, 2020NBM Irving TX - March 12-14, 2020Impressions Expo Atlantic City - March 19-21, 2020DAX Minnesota - April 2-4, 2020 Please support our sponsors! Award-Winning Custom Transfers For the Garment Industry - AceTransCo.

jQuery(document).ready(function($) { $('#wp_mep_40').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. We welcome to the show, Chad Smith to help us navigate retirement planning for small businesses. Chad is a Certified Financial Planner™ with more than 20 years of experience in the financial services industry and he also hosts his own podcast, Financial Symmetry: Balancing Today With Retirement. Chad is going to give us all the nuts and bolts of what you should be looking at when it comes to retirement planning. Bring your junior yellow legal pad to take notes! Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Printing United Dallas shoutout: Charles & Christine Juarros, Ragged Apparel, Las Cruces, NM. There were several other Regulators there who we've mentioned on the show before. Thanks for Printavo for their support! Please tell them the 2 Regular Guys sent you.  Let's talk organization. Keeping your shop organized is crucial to growing your screen printing business. Printavo helps thousands of shops keep their team on the same page, and look professional to their customers. If you're always getting tapped on the shoulder with questions, missing order due dates, or just ready to get to the next step in your shop, Printavo is your solution. Printavo allows shops to create consistent quotes, automate quote & art approvals, schedule jobs, collect payment, and now create online stores. All inside one platform. Being cloud-based, you can even use Printavo from home and with remote employees too. Printavo has a free trial and demo which you can sign up for at their website: Printavo.com Retirement Planning for Small Businesses Aaron: Chad is a Partner at Financial Symmetry, Inc. and Certified Financial Planner™ with more than 20 years of experience in the financial services industry. He specializes in helping employees and executives of technology companies in the triangle make the best decisions with their corporate benefit programs. He also enjoys helping those close to retirement with the unique tax savings strategies available to them.Terry: After listening to one of your podcasts I know you love stats. Let's start with some retirement stats for small businesses.Aaron: Describe for us who or what is a small business.Terry: What are some of the benefits of funding a small business retirement plan?Aaron: Why do so many small business owners not have a retirement plan in place?Terry: What are some of the retirement options available?Aaron: Give us a breakdown of the options. Maybe some examples our listeners might relate with in their own businesses.Terry: Many of our listeners have a “day job” with a retirement plan and a decorating business on the side. What are their options?Aaron: Should small business owners work with a financial planner?Terry: Chad, how can our listeners reach out to you?https://www.financialsymmetry.com/ Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.

jQuery(document).ready(function($) { $('#wp_mep_43').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. We welcome back to the show, Kayla Gayton, the Marketing Director for Atlas Screen Supply. Kayla is someone who gets screen printing. She works with shops of all sizes but especially connects with the small to medium size businesses who get lost in all the buzz words that marketing brings. She is going to break down what branding actually means and how it affects garment decorators of all sizes. When is the right time to start “branding”, what do those beginning stages look like, and how do you approach that when you have no time and no money. With Terry on the road, Aaron and Kayla are going to geek out on marketing and bring you tips you can put into practice today in your decorating business. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News  CafePress Faces Potential Lawsuit for Data Breach Handling - Custom apparel and merchandise company CafePress finds itself at the center of a potential class-action lawsuit. The proposed suit comes as a response to the fallout from a massive data breach that occurred earlier this year.Nominations Open for Garment Decorating Industry's 7th Annual REGGIE Awards - Nominations are now open for the 2019 REGGIE Awards, which recognizes excellence and progress in the garment decorating industry. The 2 Regular Guys podcast accepts entries until Nov. 14 at 5 p.m. CT, and winners are decided based on votes cast by the community. Best New ProductBest Sales or Customer Service RepresentativeThe company with the Best Customer ServiceBest Online Educational ContentBest Industry EducatorBest Industry Trade ShowBest Facebook or LinkedIn Community/GroupMost Influential Young StarGuest on the 2 Regular Guys PodcastBest Ambassador for the Industry What Does Branding Actually Mean So we have talked in the past about having you on, and you had this great idea for a show, where did that idea come from outside of your love for marketing? (Should we play the video first?)It started when I heard that Donald Miller, the author of Building a Storybrand, made a statement that “companies should not even consider branding until they're at least a $500 million dollar company.”Although there is truth to this statement, there is a disconnect between understanding the foundation of what a brand is and the visual brand identity. A brand is not simply “music, colors, moods, moodboard...that kind of stuff”. You have to understand who you are, who your ideal customer is, and the message you want to convey to them in order to market to them effectively or intentionally influence how they view your brand by using design So to most people branding is a bit of a fuzzy term, start us off by telling us what branding actually means to people in their everyday business lives?Branding can and has been defined in many ways, but I'll give you my explanation. Very simply put, your brand is your company's identity...it is not what you sell. It's also what people say about your company and how they feel about the way you do business.

jQuery(document).ready(function($) { $('#wp_mep_46').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. Its that time of year. The REGGIEs are upon us and we are excited to open up the nominations. Tune in to hear the categories, be part of the discussion and begin circulating the names that need to be recognized. Even share your thoughts on categories that should be included. Plus get some bonus content where we ask Terry, what is the future of Screen Printing. He is uniquely situated to answer that because he has been a screen printer, instructor and advocate for screen printing and he is also involved with the direct to garment world. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Anchor Bookkeeping offers the Regulators a 20% discount if they sign up for Anchor Bookkeeping using offer code 2RegGuys20 (www.anchorbookkeeping.com) Alphabroder said late Thursday (yesterday) that it has completely recovered from the cyberattack it suffered earlier in the week. Headquartered in suburban Philadelphia, the firm said in an initial statement issued Monday that it was struck by a strand of ransomware. The attack focused on alphabroder's order processing and shipping platform. After days of disrupted service and collaboration between alphabroder's in-house cyber team and an expert forensics company, the supplier said that all ordering and shipping methods are up and running at 100% as of Thursday afternoon. “We will have a backlog on FedEx and USPS orders,” alphabroder said in a statement. “We will work through this over the next few days.” Trotec Laser Acquires Engravers Network - Effective immediately, the acquisition gives the laser manufacturer opportunities to extend its market reach and broaden the services and support for new and existing customers, according to a press release. REGGIEs and Future of Screen Printing Discussion about REGGIE's over the year - Rules, regulations, how nominees are accepted, and how people/companies make sure they win1) Best New ProductEmbrilliance Stitch Artist 3D foam underlay - 48%2) Best Sales or Customer Service Representative Lisa Potts - The Rhinestone World - 433) The company that Provides the Best Customer Service Embrilliance - 47% 818 to 807 over Rhinestone World4) Best Online Educational Content The Rhinestone World YouTube Channel - 68%5) Best Industry EducatorMatt Vassallo of The Rhinestone World - 57%6) Best Industry Trade Show DAX Chicago - 45%7) Most Influential Young StarLisa Potts - The Rhinestone World - 55%8) Best Guest on the 2 Regular Guys PodcastMatt Vassallo The Rhinestone World - 72%9) Best Ambassador for the IndustryJoe Piazza with Siser - 45%Conversation on the future of screen printingGive us your quick overview of the current relationship between screen printing and digitalScott Fresener's early prediction 15 years ago.Two manufacturers asked me the future question recently, assuming because I have experience with both.What separates digital from screen printing?Of course production speed for longer orders goes to screen printing.

jQuery(document).ready(function($) { $('#wp_mep_49').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. The guys are back from the ISS Ft Worth show where they had a chance to talk to a lot of folks about the Decorators Community, what it might be and what is needed. We will break down some of our conversations, talk about the core values we are basing everything on and then discuss with you the #Regulators what action steps are needed. We want to share it with you! Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News The Embroidery Coach Releases Embroidery Business Mastery Book - Joyce Jagger, also known as The Embroidery Coach, releases an e-book titled "Embroidery Business Mastery." Joyce was a guest on the show not too long ago, A free copy can be downloaded here. InkSoft Launches New SellMoreMerch Podcast - Pick up some new sales and marketing ideas and gain greater insights into issues that matter to today's print entrepreneurs by listening to a new podcast presented by InkSoft. SellMoreMerch is hosted by InkSoft co-founder and vice president of sales and marketing JP Hunt, an industry veteran who keeps his finger on the pulse of social media, trends and business developments that affect the decorated apparel industry.  Decorators Community Discuss ISS Ft Worth, conversations etc. Aaron: Hub Analogy - Not taking anything over, enhancing. Discuss the Core Values - What do they mean to us: Abundance Generosity Self Belief Significance Invest in Success Solutions Accountability Community What are the Action Items? What do the Regulators want the Decorators Community to be? If you are not already signed up, please make sure to head to the Decorators Community Landing Page.  Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every Saturday Check out the Podcast version at SmallBusinessSaturdaysPodcast.com Complete Screen Printing Business Course Nashville with Atlas Screen Supply will be October 26-27 Complete Screen Printing Business Course Phoenix with WorkHorse Products will be November 2-3 The Sublimation Summit, Peachtree City, GA, September 27-28 Decorators Community Invades ISS Ft. Worth - October 3-5, 2019 Aaron's "Becoming a Digital Marketing Super Hero" Webinar, November 11, 2019 Trade Shows NBM Denver - October 11-12, 2019 PrintingUnited powered by SGIA - October 23-25, 2019 NBM Charlotte - November 8-9, 2019 ASI Orlando - January 5-6, 2020 PPAI Expo - January 14-16, 2020 ISS Long Beach - January 17-19, 2020 NBM Santa Clara - February 7-8, 2020 DAX Kansas City - February 22-23, 2020 Please support our sponsors! Award-Winning Custom Transfers For the Garment Industry - AceTransCo.com This show is for the listeners so please make sure to ask us some questions or give us some topics you would like us to discuss. Also, if you have any event or upcoming items related to our industry that you would like us to bring up on the show, please contact us via our Facebook Page. Also, make sure to interact/follow us on Twitter and Instagram.

jQuery(document).ready(function($) { $('#wp_mep_52').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. Aaron, Terry, and Erich talk to several folks live from the ISS Ft Worth 2019 Show Floor. Learned the latest in Eduction from the Educators Lounge. Tune in to learn all of the latest from Impressions Expo, Dane Clement of Great Dane Graphics, Marshall Atkinson and his new eLearning Course, 6 Steps to Kill Production Downtime. Plus hear from one of our #Regulators, Cindy King. We had a blast at the show, come along for the ride. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! Live at ISS Ft Worth 2019 Thanks to everyone who stopped by over the 3 days of ISS Ft Worth, 2019. Check out all of the content and live video here at our Facebook Page. Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every Saturday Check out the Podcast version at SmallBusinessSaturdaysPodcast.com Complete Screen Printing Business Course Nashville with Atlas Screen Supply will be October 26-27 Complete Screen Printing Business Course Phoenix with WorkHorse Products will be November 2-3 The Sublimation Summit, Peachtree City, GA, September 27-28 Decorators Community Invades ISS Ft. Worth - October 3-5, 2019 Aaron's "Becoming a Digital Marketing Super Hero" Webinar, November 11, 2019 Trade Shows ISS Ft Worth - October 3-5, 2019NBM Denver - October 11-12, 2019PrintingUnited powered by SGIA - October 23-25, 2019NBM Charlotte - November 8-9, 2019ASI Orlando - January 5-6, 2020PPAI Expo - January 14-16, 2020ISS Long Beach - January 17-19, 2020NBM Santa Clara - February 7-8, 2020DAX Kansas City - February 22-23, 2020 Please support our sponsors! Award-Winning Custom Transfers For the Garment Industry - AceTransCo.com This show is for the listeners so please make sure to ask us some questions or give us some topics you would like us to discuss. Also, if you have any event or upcoming items related to our industry that you would like us to bring up on the show, please contact us via our Facebook Page. Also, make sure to interact/follow us on Twitter and Instagram. You can also find information on our YouTube Page. Becoming a Digital Marketing Super Hero Use the code "Regulator" to save $25

jQuery(document).ready(function($) { $('#wp_mep_73').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. Jeff Lavin from One Off Apparel joins us to talk about DTG, Screen Printing and Mixed Media Designs. Jeff has a story many of us recognize, starting off in his parent's basement, making some beer money in college and falling in love with garment decorating. He has grown his business from the basement to a woodshed to a commercial building in West Boylston, Massechesuts. He now does work for the New England Patriots, Boston Celtics, Boston Bruins and Boston Red Sox plus he has found his sweet spot in mix media and also 500 to 5,000 piece orders. He shares with us a ton of great tips on how mixed media can fit into your shop, where he sees the market heading and how to grow your business from the basement to reality. He is a guy you want to root for as he is a super person and someone to emulate. Sponsored by: Embrilliance.com. Get 10% off by using the code 2RG at check out. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News The deadline for  2019 Impressions Awards is fast approaching. The 41st annual contest will be judged at the Fort Worth Imprinted Sportswear Shows (ISS), on Oct. 3-5, and winners will be announced on the last day of the show. As usual, all winners will be featured in the January 2020 issue of Impressions, online in the Impressions Awards & Design Galleries and through Impressions' Facebook and Twitter social media sites. Winning entries also will be displayed at the Impressions booth at all 2020 Impressions Expo events. The deadline for entry is Aug. 31. entry formCorelDRAW Design Contest - Corel invites artists and designers to enter the 2019 CorelDRAW International Design Contest. Until Sept. 30, 2019, participants may submit their original artwork created in CorelDRAW 2019, Corel PHOTO-PAINT 2019, or Corel DESIGNER 2019 for a chance to win prizes worth a combined value of more than $80,000. “The CorelDRAW International Design Contest has a long legacy of celebrating exceptional design. Our team is constantly inspired and amazed by the stunning work made by CorelDRAW users worldwide," says John Falsetto, senior director of products, CorelDRAW and Productivity.SGIA Offers Travel Grant Program for Students to Attend Printing United The Specialty Graphic Imaging Association (SGIA) will offer 10 post-secondary students the opportunity to attend PRINTING United (Dallas, October 23 - 25) as guests of the association. “This is a chance for students to see the industry in action — the sights, sounds and smells of printing technologies — and to experience for themselves the breadth and depth of their chosen career field as well as other opportunities,” said Heidi Ashley, Director of Member Relations & Engagement, SGIA.SGIA Acquires NAPCO Media - In a move that further enhances its current partnership with NAPCO Media and creates unprecedented value for the industry, the Specialty Graphic Imaging Association (SGIA) today announced that it has acquired NAPCO Media. Under the terms of the agreement, which has been unanimously approved by SGIA's Board of Directors,

jQuery(document).ready(function($) { $('#wp_mep_88').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. We welcome back to the show, Cheryl Kuchek of Just My Imagination Designs and the creator of the Facebook Group, Sublimation for Beginners and Beyond. Cheryl is going to share with us what is hot in the sublimation market and why the vinyl people are flocking to sublimation. We will also ask her about how to get the right training, the equipment to buy and what is happening with her latest venture, The Sublimation Summit. Sponsored by: Embrilliance.com. Get 10% off by using the code 2RG at check out. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News 2019 Impressions Awards - Decorators of all sizes and experience levels are invited to submit their work. The 41st annual contest will be judged at the Fort Worth Imprinted Sportswear Shows (ISS) event, which will be held Oct. 3-5, and winners will be announced Oct 5. Prizes include a free Impressions Expo full-conference package for the overall grand champion, to be used at the Impressions Expo event of the winner's choice in 2020. Additionally, all first-place winners in each category will receive a single Impressions Expo seminar or workshop, to be used at any one Impressions Expo event in 2020 of each winner's choice. The deadline for entry is Aug. 31. Dri Duck Exec to Compete on New Amazon Prime Reality Show - Nicole Parker, vice president of Kansas City-based workwear brand Dri Duck, is gearing up for her big television debut. Parker has been selected to compete on a new Amazon Prime reality series, The Social Movement. The six-part series will follow Parker and 40 other leaders, entrepreneurs and investors as they work in teams to help nonprofits create a business strategy to solve socioeconomic issues, such as natural disasters, affordable healthcare, wage inequality and the education gap. The Growing Sublimation Market Aaron: Start us off with a little background. What lead you to create Sublimation for Beginners and Beyond and your love affair with sublimation?Terry: So being actively involved with sublimation on a daily basis, at the basic level what are some of the trends you are seeing?Aaron: What do you feel is the reason that sublimation as a decorating process continues to grow and attract so many new folks all the time?Terry: What is your take on the new EasySubli™ Heat Transfer Vinyl from Siser. Has there been much discussion about it in your group?Aaron: So speaking of your group, what do you think the key to your success is? You have a very large membership, lots of people looking to join and a very active and supportive group. Why?Terry: Well it sounds like you have plenty on your plate, but we understand you have taken on another pretty large projects, The Sublimation Summit. Tell us about that.Cheryl Kuchek is the owner of Just My Imagination DeZigns, Inc. She has been active in the personalization industry for over 15 years. Cheryl has a passion for the industry and a love for helping people. It was fitting that she would be the first to start a Facebook group to do that very thing. Sublimation for Beginners and Beyond is not just a Faceboo...