Podcasts about summersalt

We had the pleasure of interviewing Ziggy Alberts over Zoom video!Ziggy Alberts is no stranger to success, having built a dedicated global following through a combination of steadfast touring, captivating songwriting, and an independent ethos that has seen him thrive without the backing of a major label. An artist who has mastered the acoustic charm of busking and intimate venues to the electrifying energy of sold-out world stages - all as a solo act - Alberts is now entering a new phase of his artistic journey with his seventh studio album, ‘New Love'.From his early days busking on the streets of Australia's Byron Bay, Alberts has always understood the power of direct connection with his audience. His rise has been driven not only by his emotionally resonant folk songs but by his determination to bring his music to fans face-to-face. Now a decade into his career, he has grown his fanbase the old-fashioned way: by playing show after show, year after year, turning small rooms into sold-out venues across the globe.His touring record is as impressive as it is diverse. In 2024, as part of his 70-date New Love World Tour, he delivered standout performances, including massive headline sets at Bluesfest Byron Bay and a co-headline SummerSalt run across Australia's east coast with Matt Corby and James Bay. The world tour has taken him across his homeland, Europe, the UK, North America, and Indonesia, with debut shows planned for Mexico and Japan. Among the tour highlights are his biggest German shows, drawing over 3,500 attendees in Hamburg and Munich. He also achieved sold-out shows in Vienna, and both Amsterdam and Mexico City twice over. This remarkable run follows his prolific 2023 Rewind World Tour, where he performed for over 110,000 people at his headline shows, sold out London's Eventim Apollo, completed a packed-out capital city tour in Australia, and made his debut in Brazil, playing to a crowd of 15,000 people at the Floripa Eco Festival.Alberts' audience isn't just global - it's fiercely loyal, built on the back of his tireless work ethic and unfiltered authenticity. His brand of acoustic, sun-soaked folk has struck a chord with listeners worldwide, combining deeply personal storytelling with universally relatable themes of love, self-discovery, and freedom. Alberts' resume speaks for itself: his discography has garnered over 1 billion streams, with hits like "Runaway," "Gone," and "Love Me Now" racking up millions of listens - "Runaway" surpassing 100 million streams on Spotify alone. His 2018 album ‘Laps Around The Sun' achieved ARIA Double Platinum Certification, with several singles also earning ARIA Platinum and Gold Certifications, underscoring his enduring appeal. He's taken home two APRA Music Awards for Most Performed Blues and Roots Work in both 2022 and 2024, further solidifying his standing in Australian folk music.For Alberts, ‘New Love' is a return to simplicity - a reflection of his own personal growth over the years. It explores themes of second chances, choosing joy, and navigating the complexities of modern life, but always with an underlying message of adventure and magic. The first singles from the record, "New Love," "Outlaw," and "Where Does The Love Go?", reveal this connection, blending personal reflection with universal emotions, while the acoustic folk sound and enchanting melodies give space for the stories to breathe. The album's structure, split between a warm, folk-inspired Side A and a more expansive, rock-and-country- influenced Side B, mirrors the duality of life. Side A represents the light, or North, with songs that feel familiar and intimate; while Side B ventures into darker tones and broader instrumentation, representing the South. It's this balance that makes ‘New Love' feel cohesive, giving the album a sense of being made to be listened to in its entirety, much like the records that inspired Alberts early on in his career.The release of ‘New Love' and the ongoing New Love World Tour showcases Alberts at a peak of his powers as a seasoned performer who has mastered the art of connecting with his audience. His determined touring schedule has not only expanded his global reach but has created a fanbase that feels deeply connected to his music and his message. His live shows have become more than just performances - they are shared experiences where fans from different countries and cultures come together, united by his music.We want to hear from you! Please email Hello@BringinitBackwards.comwww.BringinitBackwards.com#podcast #interview #bringinbackpod #ZiggyAlberts #NewMusic #ZoomListen & Subscribe to BiBhttps://www.bringinitbackwards.com/followFollow our podcast on Instagram and Twitter! https://www.facebook.com/groups/bringinbackpodBecome a supporter of this podcast: https://www.spreaker.com/podcast/bringin-it-backwards--4972373/support.

Can You Actually Have It All In A Stepfamily? Today I'm sharing an interview I did for this year's Stepmom Summit because it's the kind of story that we don't get to hear enough of as stepmoms: a stepmom and mom who not only get along, but are real-life friends, work together, and have made co-parenting virtually seamless for their kids. I'm talking with Emmy Award-winning journalist Catt Sadler and Digital Dept. CEO Sarah Boyd. These women are each superstars professionally, and both vowed to put the kids in the stepfamily first. It's a wonderful story of how the dynamics can come together in a loving and positive way.  About Catt: Catt Sadler is a three time-Emmy winning journalist, renowned for her work on E! Entertainment, where she spent more than a decade contributing to E! News, E! News Weekend, Daily Pop, Live From E! and hosting various network specials. She's also been a fixture on the red carpet covering high-caliber events and interviewing celebrities during awards season. She has been co-host of the Vanity Fair Oscars Party show for the last several years. Today, she is the host and EP of her weekly podcast: CATT SADLER Now. Catt has appeared on The View, The Talk, The Tamron Hall Show, and many other programs. After choosing to leave E! over a wage gap issue and receiving an outpouring of support, Catt became a prominent voice for the equal pay movement. She has spent much of her time contributing to the cause by taking part in the LA Women's March, speaking at the Equal Pay Day rally at City Hall in New York, and starring in LUNA Bar's Equal Pay Day campaign. Catt was also selected for the NYDJ Denim campaign highlighting women leading change. She starred in the SECRET deodorant “I'd Rather Get Paid” initiative and MM.Le.Fleur's “What Are You Made Of?” fashion campaign. In 2021 she was featured with a diverse group of women in Summersalt's swimwear campaign celebrating an eclectic group of confident and successful women who love their bodies – in all forms, at any age. Championing women has always been her passion. About Sarah: Sarah Boyd is the co-CEO of The Digital Dept., which represents the most sought-after celebrity influencers. Her current/past clients roster includes Alessandra Ambrosio, Jamie Chung, Olivia Culpo, Julianne Hough, Lauren Bushnell Lane, Jana Kramer, and many more who look to Sarah to help them capitalize on their influential status in the entertainment industry to make their mark in the influencer world. Sarah started her career in Fashion PR and in 2012, she decided to channel her expert industry know-how, her extensive list of contacts, and relationships into starting her own business, SIMPLY, a collective with one goal in mind: connecting. The SIMPLY ‘Do What You Love' event is an annual Fashion and Beauty Conference in cities such as LA, NY, Chicago, and Dubai. Since 2012, SIMPLY has hosted tens of thousands of attendees. Sarah has secured partnerships with prestigious brands like CITI, Topshop, Barney's NY and many more. She's been featured in Marie Claire, People Style Watch, Fox News, E!, LA Business Journal, to name a few. She was named a “Female Founder to Watch” by Forbes and is now a Forbes Fashion and Beauty contributor. In 2017, Sarah completed a successful acquisition for SIMPLY with Socialyte (under the NYLON LLC parent company) and Sarah held the position of President of Socialyte. In 2018, Sarah co-founded the Moms + Babes Box with partner Jana Kramer which is a quarterly subscription box filled with 6+ full sized products for moms and their babes. In 2020, Sarah and Jana sold the business. In 2022, Socialyte was acquired by Dolphin Entertainment, and in 2023, Socialyte and Be Social merged to become The Digital Dept. where Sarah was installed as co-CEO. You Can Find Catt and Sarah: On Instagram: @iamcattsadler @sarahpboyd On their websites: thecattwalk.com thedigitaldept.com Links Mentioned In Today's Episode Sarah appeared on the podcast back in episode 75, which you can listen to HERE.   Got a question for me or something you're struggling with in your stepfamily life? Submit a question to be answered on a future podcast episode HERE Want to go deeper into coparenting, dealing with your partner's ex, finding your own peace, and other blended family challenges? Join the Stepfamily Circle HERE Are you enjoying The Stepmom Diaries? If so, please consider rating and reviewing the show. It will help me reach more stepmoms just like you so they can get MORE out of stepmom life! It's super easy – all you have to do is click HERE and scroll to the bottom, tap to rate with five stars, and select “write a review.” Then just let me know what you like best! And the best part about leaving a review? If you send me a screenshot of your review, I'll send YOU my 20-minute Stepmom Self-Care Blueprint. For FREE. It's normally $49 and it's a great tool to quickly set up a self-care plan you'll actually use. Just head HERE to send me your screenshot and grab your blueprint!

Ken speaks with Lori Coulter, Co-Founder and CEO of Summersalt, on this Flight of The Retail Pilot - Leaders & Legends. Lori Coulter is the Co-Founder and CEO of Summersalt, a generation-defining lifestyle brand known for its data-backed fit and designer quality products without the designer price tag. In 2020, she was named one of Inc. Magazine's Top 100 Female Founders. Lori and her Co-founder, Reshma Chattaram Chamberlin, launched Summersalt to change the conversation around swimwear and address a true market gap by creating designer swimwear without the designer price tag. Summersalt's product is data-backed with 1.5 million measurements taken from 10,000 women's body scans.From day one, Summersalt knew it wouldn't stop at swimwear. The first challenge was to transform the swimwear shopping experience from being intimidating and vulnerable to fun and empowering. Quickly, Summersalt expanded to include adventure-friendly essentials that help make every aspect of a woman's wardrobe more joyful and comfortable—from sleepwear to intimates to activewear. Named one of the Top 100 Upstarts in the world by CNBC, The Lead's Breakout Company of the Year, and Fast Company's Brands That Matter in 2022, the brand has seen exceptional growth and consumer adoption, garnering praise from leading outlets including Vogue, Elle, CNN and Forbes. Prior to launching Summersalt, Lori, a veteran start-up founder with deep expertise in design, supply chain and ecommerce, launched one of the first mass customization startups at the intersection of technology, fashion and data to incorporate body scanning and made-to-order manufacturing. Lori holds a Master of Business Administration from Washington University in St. Louis and a Bachelor of Business Administration from Baylor University. She serves on the Board of Trustees at her alma mater Washington University in St. Louis and champions inclusive economic development and entrepreneurship as a member of the University's Skandalaris Center National Council. Outside of Summersalt, Lori enjoys spending time with her husband and two sons, and exploring the world through her love of travel and adventure. Key takeaways from this episode are:1.    Customer-Centric Approach: Lori Coulter emphasizes the importance of understanding and meeting the needs of the consumer. From the early stages, they focused on creating swimwear that empowered women to feel confident and engage with life. Their emphasis on fit, inclusivity, and sustainability reflects their commitment to their customers' values and preferences.2.    Direct-to-Consumer Success: Summersalt's success largely stems from its direct-to-consumer business model. By bypassing traditional retail channels and selling directly to customers online, they maintain a closer connection with their audience and have more control over their brand experience. This approach allowed them to optimize fit based on real-time feedback and manage returns effectively.3.    Strategic Partnerships and Collaborations: Summersalt leverages strategic partnerships and collaborations to expand its reach and grow its brand. They've collaborated with major retailers and plan to continue doing so, utilizing physical retail spaces alongside their online presence to reach a wider audience.4.    Adaptability and Resilience: The company demonstrated adaptability and resilience, particularly during challenging times such as the COVID-19 pandemic. Despite facing a significant drop in revenue, they managed to bounce back and even thrive by tapping into consumer demand for swimwear and leveraging their online presence.5.    Holistic Marketing Strategy: Summersalt employs a comprehensive marketing strategy that encompasses various channels, including press, influencer partnerships, social media, direct mail, and physical retail. By creating a 360-degree brand experience, they ensure multiple touchpoints with their target audience, enhancing brand visibility and engagement.6.    AI Integration in Marketing: Coulter highlights the significance of AI in marketing, emphasizing its role in anticipating consumer needs, creating timely content, and optimizing customer acquisition strategies. Companies that quickly adopt and leverage AI technologies are likely to emerge as clear winners in the competitive landscape.7.    Success with Connected TV: Coulter discusses the success her company has experienced with connected TV advertising, citing efficiency gains and real-time data feedback as key benefits. Leveraging data signals from direct-to-consumer interactions, such as those obtained from connected TV, allows for more targeted and effective marketing efforts.8.    Influencer Partnerships for Content Creation: Coulter emphasizes the importance of influencer partnerships in content creation, highlighting a Jet Setters program where influencers collaborate with the brand to create authentic and engaging content. Leveraging influencers helps amplify brand messaging and reach a wider audience.9.    Stage-Appropriate Tech Stack: Coulter shares insights into building a tech stack that aligns with the stage of business growth, emphasizing the importance of prioritizing platforms based on consumer needs and operational efficiency. Continuously evaluating and adjusting the tech stack to eliminate redundancies and streamline operations is crucial for scalability.10. Challenges in a Post-COVID Retail Landscape: Coulter identifies three major challenges facing her company in the post-COVID retail environment: understanding shifts in consumer behavior and the future of retail, navigating fundraising challenges in a venture capital landscape impacted by COVID, and refining merchandising strategies to adapt to changing consumer preferences and market dynamics. Flexibility, adaptation, and strategic planning are essential for overcoming these challenges and driving future growth.

Lori Coulter and Reshma Chattaram Chamberlin are the co-founders of Summersalt, the clothing brand that launched in 2017 with perfect-fit swimsuits. Now, Summersalt has expanded to offer activewear, apparel, and loungewear, and has raised over $25 million dollars. In today's episode, Lori and Reshma walk us through how they built the brand, why they decided to partner with each other, and what people don't tell you about being an entrepreneur.  In this episode, Lori and Reshma share:  How they created a brand that's unapologetically for women  Their advice for future entrepreneurs How the fundraising landscape has changed for brands  Why connecting to your customer is critical

A lot has changed for Summersalt since 2017, when it launched as an online-only, perfect-fit swimsuit brand and quickly gained popularity on Instagram. For starters, it has since expanded to product categories including sleepwear, activewear and intimates, Plus, it now operates stores, on top of its e-commerce site, allowing customers to shop IRL in West Palm Beach, Myrtle Beach and Nashville. And Instagram is just one piece of a larger marketing pie. The growing business is the brainchild of Lori Coulter and Reshma Chattaram Chamberlin, serial entrepreneurs with complementary skill sets who managed to find each other and make a go of an ambitious business plan from their shared home of St. Louis. "I was creating strategy and branding for amazing brands while running my own agency. Then, after doing that for about seven years, I realized I wanted to eat, sleep and breathe a brand," Chattaram Chamberlin said, regarding her road to Summersalt, on the latest Glossy Podcast. As for Coulter, she was running a made-to-measure swimwear business, which had perfected the fits of its styles, mastered quick-turnaround manufacturing and maintained accessible price points. At the same time, she was tracking the evolving e-commerce environment and realizing the opportunities it presented. "I decided to create a business plan and develop a collection," she said. She initially approached Chattaram Chamberlin about hiring her agency, and the partnership took off from there. Now, six years later, Coulter and Chattaram Chamberlin are preparing for yet another year of growth. Their plans for 2024 include opening more stores and doubling down on collaborations, following their successful collections with brands including Diane von Furstenberg and Rifle Paper Co. 

let's chat through some simple, effective ways to get out of a rut & motivated to live our best cozy fall lives! Summersalt code: MEGHANJS10 Try the Glisten App 7 days Free! Subscribe to the free Glisten Newsletter Follow Meghan on Instagram and Tik Tok --- Support this podcast: https://podcasters.spotify.com/pod/show/glistenup/support

Today, I'm speaking with Zoë Bisbing - mother of three and licensed psychotherapist at Body Positive Therapy NYC, and creator of Body Positive Home. Zoë works with families of youth struggling with eating disorders, and works to raise awareness about prevention, early detection, and immediate intervention. Zoë is also the host of The Full Bloom Podcast. Today we're talking about how to build a Body-Positive Home, and how we can build buffering skills right into the foundation of the homes and schools we nurture our children in.Find out more about Zoë's work here.Follow her work on Instagram here.Follow Laura on Instagram here.Subscribe to my newsletter here.Here's the transcript in full:Zoë Bisbing: I do think that if you're like, “Yeah, I totally want to build a body positive home, show me how”, I think you're actually embarking on some micro-activism. Because if you can commit to building a body positive home, you're going to potentially raise a body positive kid who's going to maybe then go out into the world and make the world a more body positive place.INTROLaura Thomas: Hey, and welcome to the Can I Have Another Snack? podcast where we talk about food, bodies and identity, especially through the lens of parenting. I'm Laura Thomas. I'm an anti-diet registered nutritionist, and I also write the Can I Have Another Snack? Newsletter.Today I'm talking to Zoë Bisbing. Zoë, who uses she/her pronouns, is a licensed psychotherapist, mother of three and creator of Body Positive Home, a learning and healing hub for humans who want to nurture a more embodied and inclusive next generation. Zoë directs a group therapy practice in New York City, where she and her team treat folks across the age, gender and disordered eating spectrum. A certified family based treatment practitioner, Zoë's work with families of youth struggling with eating disorders fuels her passion to raise awareness about prevention, early detection, and immediate intervention for eating disorders. Today, we're going to be talking about how to build a body positive home, and this is Zoë's idea of how we can build buffering skills right into the foundations of the homes and schools that we nurture our children in. But first, I'd love to tell you about the benefits of becoming a paid subscriber to the Can I Have Another Snack? newsletter and whole universe. And of course, there are cool perks like being able to comment on posts, our Thursday threads, Snacky Bits, and exclusive posts on intuitive eating, weight-inclusive health, and responsive feeding. But more than all of that, being reader and listener supported means that I can better control who comes into the space. In other words, we keep the trolls and the fatphobes out. And if they do sneak in, at least it's cost them and I can still boot them out. Having control over who comes into the space is essential for creating a safe nurturing space away from diet culture, where we can discuss the both and of why it's hard to have a body and how we deserve to feel safe in them, or why it's okay for your kids to eat sweets, without the food police breathing down our neck. So if you're still not convinced, here's a recent testimonial from someone in the CIHAS community: “I wish I had access to the advice and information you shared when my kids were little, but it's still valuable now they're nearly adults for a couple of reasons, at least. Firstly, having only been diagnosed as autistic in middle age, I have had a complicated relationship with food for most of my life. From childhood fussy eating through stigma over my higher body weight, and internalised fat phobia, to temporary success with dieting, followed by the inevitable return to my previous size. Your writing has helped me to cast off many of my own hang ups about food, weight and health, making me a better role model for my kids. Secondly, your advice helps me to support and advise my kids with their own food, health and body image issues and to advocate for them to my family and friends. I believe in showing my appreciation for people who provide me with help and support at least by saying thank you and, where possible, with feedback and or financially. I can't financially support everyone I'd like to all of the time, but I do what I can when I can. Thank you for all you do, Laura.”Well, thank you for that lovely review. And I guess the question is, what are you waiting for? You can sign up today at laurathomas.substack.com or find the link in your show notes. It's £5 a month or £50 for the year. And if you can't stretch that right now just email hello@laurathomasphd.co.uk with the word ‘Snacks' in the subject line and we will hook you up with a comp subscription, no questions asked and no need to explain yourself. Alright team, here's ZoëMAIN EPISODEZoë Bisbing: I am Zoe Bisbing. I'm a licensed clinical social worker and a licensed psychotherapist here in New York City. I run a group therapy practice, that's sort of, I guess my day job, a practice called Body Positive Therapy NYC. And I have a group of really wonderful clinicians that work there with me and we, we treat folks across the age and gender spectrum struggling with all kinds of disordered eating, eating disorders.And I do specialise in working with children and adolescents and their families with eating disorders, which actually is sort of how I got into my other.Laura Thomas: Your side hustle!Zoë Bisbing: My side hustle, yeah. My side hustle / baby / passion project, which is now called Body Positive Home, once was the Full Bloom Project, but it's sort of evolved into Body Positive Home.That work, I guess you could call it, I'd be curious to hear what you call it, but I think of it as advocacy, education and most importantly, prevention. It's my best attempt at disordered eating prevention, body image disturbance prevention, eating disorder prevention as far as we can, cos of course we can't entirely prevent eating disorders, but all of the work, my social media presence and speaking and all of it, it, it comes from a deep concern that I have for all of us. Laura Thomas: Just as you were speaking there, I would add activism into the mix, and this may be foreshadowing a little bit, but definitely there's, there's a thread of activism there and body politics, which I know we're gonna come back to in a minute. We're gonna get into what we need to run a body positive home in just a second. But I would love it if you could tell me…why do we need this? Like, you kind of alluded to it a little bit there, but maybe ground that in a bit more context for us.Zoë Bisbing: As a human being that lives in this world, but most importantly, as someone who's worked, uh, in a variety of treatment centres, working with people with like full blown eating disorders, I have been blown away by how eating disorder treatment, right, interventions….How we help people relearn how to essentially claim a healthier relationship with food and body. That a lot of the interventions don't look a lot like the way, like the culture we grow up in. So it's almost like, even though there is a difference between someone that struggles with disordered eating versus a full-blown eating disorder. There's a difference between having kind of body discontent versus like body dysmorphia. There's a difference. But I was struck when I started my career on like eating disorders, in inpatient treatment units, outpatient treatment programmes. How the way we treat eating disorders is to essentially help people become unafraid of eating, and not just eating, but like eating robustly, right? Like that's sort of what treatment looks like. Robust meals, multiple components at meals, multiple times a day, right? It's like the opposite of the diet messages that we get in our culture. And so I think prevention is, I think we're all, we all need recovery because we all have grown up in this very disturbed culture where I think it's fair to say our culture has a disorder of its own in terms of bodies that are valued and devalued, and foods that are bad and good in all of this that we all know, right?Laura Thomas: Yeah.Zoë Bisbing: But when you go into an eating disorder treatment centre, you start to get these, you know, these messages that you'd think would be helping us get back to where we once were. But a lot of us were never there.Laura Thomas: We never had that baseline in the first place.Zoë Bisbing: Yeah. We never had that baseline. And it's not necessarily one person's fault. Like I'm mindful that my mom is present over here. She's getting ready to go, but…Laura Thomas: Hi, Zoe's mom!Zoë Bisbing: Yeah, you got a shout out, mom. She's, she's a product of a very toxic culture. It's not her fault that she suffered at the hands of terrible messages about what women are supposed to look like or what she should eat or what she shouldn't eat. And then how does that not trickle into the next generation and, you know, and so on and so on.And so I think that prevention and making “eating disorder prevention” more accessible and more like just every day, right? I think eating disorder prevention, as you know, it's sort of siloed in like academia. There's like research that shows us…this kind of talk is helpful, this kind of language is unhelpful. This kind of feeding dynamics are helpful for prevention, but nobody is really talking about it in a way that makes it accessible and makes you feel like, oh, I could actually build a preventative environment for the kids that are either in my home or in my school. And so that's the thinking behind a body, positive home.It's really taking elements of all of these different disciplines, right? It's, it's pediatric feeding, responsive feeding, it's health at every size, or maybe more importantly, weight neutral health care. And there is a social justice piece to it, which is maybe when you, when you use the word activism, and I do think that if you are like, “yeah, I totally wanna build a body positive home, show me how” I think you are actually embarking on some micro activism. Because if you can commit to building a body positive home, you are gonna potentially raise a body positive kid who's gonna maybe then go out into the world and make the world a more body positive place. And I think we can talk about that term body positive. I actually, I liked that you wanted to go there, but that's sort of the thinking.Laura Thomas: So what Zoe's talking about here is that I, I kind of wanted to probe a little bit around why you decided, or why you landed on the term body positive. It's been a conversation lately, that sort of terminology. So yeah, in 2021, Lizzo said that the movement has been co-opted by all bodies and has become about celebrating medium and small girls and people who occasionally get rolls. And just to be clear, I don't think that that's what you're doing, Zoë, but I wondered how you get the piece around fat politics across in your work. Like where does that show up for you? Is that sort of a core value for you, as it were? You're nodding, nodding, nodding.Zoë Bisbing: I am. Well, I just loved the question because any time that I speak – and I speak a lot to parents or school professionals, kids' librarians, teens, like this type of population. And one of my first slides when I introduce what body positivity is, I always say body positivity as a movement, as a social movement, it's not created for or by people that look like me. I always say that because it wasn't, you know? I enjoy a lot of unearned privileges as like, you know, a white cis woman who…I guess I live in, probably like a mid, mid-sized body. It's not for me. I struggle a lot with it and I had a really amazing conversation about this with Da'Shaun Harrison who has said, you know, body positivity is benevolent anti fatness. I think I named the podcast episode that, and we had…I mean, it was one of my favorite conversations because I, I do think Da'Shaun was able to communicate the problem from a different perspective. I think Da'shaun's point is that so many people get left out, which is true, I think what you are bringing up and what Lizzo is saying is, it's not for all bodies and it's certainly not for, I had a four pack, now I have a two pack and a little cellulite, it's not for you. And I do think that at the core we are centering the most marginalised bodies. That's how I think about it. I think about body positivity as a value system. So if I'm body positive, it's not: I'm body positive, I accept my ass that's now fatter than it once was. Like, that's not how I think about it.Laura Thomas: That's not it.Zoë Bisbing: No, I mean if that's what you thought, I'm glad you're accepting your fatter ass now. But like, what I think about it is, I believe in my values that all bodies, including the most marginalised bodies, the fattest bodies, the most disabled bodies, whatever language feels right to you, right?That, your body is a good body and it deserves Respect, love, dignity, equity, all of these things. And that you, whoever you are, you deserve a positive regard and relationship to your body whether or not you can ever achieve that. Because I don't want people to confuse body positivity for, let's say, positive body image, which I talk a lot about the difference, but I'm aware that in using the term body positivity, I'm probably losing some people who might say, oh, there's just another white relatively thin person using this term. But I do think that my goal, and I talked to Da'Shaun about this, my goal is to bring people in who might see the term body positivity and say, yeah, I want, I want that. Laura Thomas: It's an accessible terminology. And I think what you're sort of alluding to is Trojan horsing it, where you get people in under the auspices of body positivity and then you can kind of gently bring them along with that more political aspect of this work.As much as I wish for radical fat acceptance for everyone. And that is always the goal that I have in mind. And radical acceptance for all bodies, not just fat bodies. I also acknowledge that we live in a deeply fatphobic culture and that it's gonna take time to change that narrative.And I was having a conversation recently with a couple of colleagues about how anti-fatness just feels so pervasive and more acceptable right now than it has at any other point in time. So, you know, I think that it needs all of us doing this work, whether it's kind of under the, the more gentle auspices of body positivity as well as radical fat acceptance.So I will take it, and I also think what you're, what you were saying just before this is this piece around, you know, I think what the work that you're doing is not this sort of personal project where we want our individual children to feel amazing about their bodies at all times, but to teach them the inherent worth of all bodies so that they go out into the world not replicating these systems of harm, and calling out harm when they see it.Zoë Bisbing: Totally. You said it perfectly. I mean, the reality is…I do think there is this maybe unintended consequence of a body positive boomerang, if you will. Like, if you can commit to trying to change the way you see bodies, right? See fatness, on behalf of others, right? The reality is this boomerang, it does come back to you and it does ultimately benefit your own personal body image. It does. The nuance is if it's all about you and your own body image, you know, then I don't know if it's entirely body positive, right? I don't know that it's about your role as a citizen. Right? And you know what? I also know, having sat for now years with people who just struggle so much with their own body loathing, self-loathing, that if where you are at in this journey is you just need to work on yourself and you don't have much to offer the world, you know, or, your neighbour, that's okay too.Like there has to be space for everyone. So I do like the Trojan horse idea, you know, and I wanna bring as many people in as possible, and I also want them right away to know there's a difference between body positivity and body image, and that this is about biases and, and yeah, human rights, social justice. I'm not hiding that, but yeah, I think the language is deliberate.Laura Thomas: Yeah. And I will link back to that podcast that you did with Da'Shaun Harrison, cos I think that that was a really good kind of exploration of some of the, the potential limitations of the word body positivity and kind of just unpacking that a little bit more. But I guess what I'm hearing you say is, we do this work particularly as parents in the same way that we talk about bodies from the perspective of racism or ableism. It's a social justice piece that we need to weave through our parenting on sort of all different levels. But one of the things that I really appreciate about your work, we were talking about this a little bit before we started recording, is how practical and accessible you make body positive parenting. And you talk about this concept of a body positive home. What exactly is that? And I'd love to hear what you think are the foundations or the building blocks. I'm not sure which metaphor we're using! What are some of the foundations or building blocks, and then maybe we can talk about some of those more practical tools and scripts and things that you use.Zoë Bisbing: There's a kind of theoretical way to think about building a body positive home. I think there is a way to just hold the idea in your head, right? I think you're saying what you appreciate is the practical application of it, and that's what I'm sort of obsessed with, I guess.Like how do you make these ideas really practical? And so, I do think that if you are doing your own, you know, if you're a parent and you are saying, yeah, I'm really working on expanding my definition of health and beauty and, human worth, like, in a way, if all you're doing is doing the thinking, right, and ex and maybe reading about fat positivity, reading about health at every size, like, that is one of the building blocks, right? I do think the learning and unlearning that a grownup can do, right. There are a lot of amazing books out there now. I think if you're gonna read…and I think this dovetails with building a body positive library for your home, right.Can you include Aubrey Gordon's work? Can you include Virgie Tovar's work? Can you include Da'Shaun Harrison's work for your adult consumption? Right? Like, so that becomes a building block, both in terms of your own learning and unlearning, but also the visual you start to create in your home.So a lot of advice that I've heard from people is, oh, you, you know, you need to hang fat art or have images of diverse bodies. And I do think that functionally can be hard for people, you know, to like figure out where do I get that art? And like, will that go with my couch? Or you know, so I think that, again, that can be a kind of a framework, like how do I bring images into my home?And I think parenting makes this so accessible because children's books… increasingly we see so many more opportunities to bring in…whether it's a children's book that is overtly about all bodies like Tyler Feder's Bodies Are Cool, which is like the best book I've ever read. O r Vashti Harrison's Big. There are ways to bring in…I did a Reel recently where I just found all this body positive wallpaper. Laura Thomas: Oh, I missed that. That's so cute. We need to link to that.Zoë Bisbing: You know, I'm thinking like, if you're really bold, you can bring those images on a wall in your kid's bathroom of all the diverse bodies at the beach.But something that I'm thinking of is, I don't know that, like, my husband's gonna want a bold print, so maybe I'll get a swatch and frame it and put that up. So this is where you start to see if bringing in body diversity is a complete, necessary building block of, what I like to say, scaffolding a body positive home, then you can be so creative with how you're gonna do that.And I'm just riffing, you know, a few ideas, but that's definitely a very important place to start. And then there's other rooms that we can venture into too.Laura Thomas: Okay so you are literally thinking about how you design a home that you know, that has representation of all different bodies. I guess what you're getting at is this idea of just normalising body diversity just by having it out as art and wallpaper and literally the books that you have on your shelf, like making it a part of the fabric of your home.Zoë Bisbing: Exactly. I mean, I'm thinking about a couple years ago when my daughter was maybe one and a half, I put..you know this brand Summersalt? The swimsuits. They started to do these very bold campaigns. I since have learned that, like actual fat activists were actually disappointed that the sizing wasn't inclusive enough. So I hold that, I hold that, and that catalogue came in my mail and I saw on the cover was I think…I don't remember if it was the cover or what, but there were so many different body types. It felt like the real life version of Bodies Are Cool. And I put it in her, in her play box with all of her objects because this is an example, right?If I am intentionally thinking, I want her to just, as part of her boring little walk from one end of the room to the other, for her to just have this option to pick it up and look at all the different bodies. It's almost like you start thinking and seeing everything differently and you think, oh, I'm gonna, I'm gonna comment on this when we read this book, or, oh, I'm gonna put that in the, the baby bin. Or, oh, look at that wallpaper. I'm totally going…got that extra bedroom or that little wall in the closet. I'm gonna put that fun wallpaper on it. And then…anyway, so this is like almost a mindset that then begets practical application.Laura Thomas: Yeah, I love that. I'm wondering if we could explore the bedroom, cos I feel like there could be a lot of stuff in there. And one thing that I'm immediately thinking of is, and I forget what you call this, so you're gonna have to remind me, but do you have like a little hack where you have a bin for clothes that no longer fit? Talk us through that. What is it that you call that?Zoë Bisbing: It's called the Not Working for My Body Anymore Bag. This is literally like if you have a bag sitting in your bag collection, like a tote bag, a Target bag, whatever. Just take it and write: “Not Working for My Body Anymore” on it. And to put this in your closet and your kids' closets. I think the label is important because you are saying it's a normal practice to notice if your clothing does not work for your body anymore, and put it in this bag because we will donate it. There are accessibility issues. Not everybody can afford to get new clothing. Not everybody can find their sizes. Like I wanna appreciate that. And also, this bag should be in everybody's closet because it sends a message both to yourself and your kid: bodies change. There's nothing wrong with that. If your clothing stops working for you, it's okay. You know where it goes.Laura Thomas: Yeah, there's a process in place to, to support you with, through that rather than ut being a point of judgment or shame or criticism, or, which is…I, I remember getting messages about when I outgrew my clothes, which – hello, I was a child's growing. Like, of course I'm gonna outgrow my clothes. But that felt wrapped up in a lot of shame, like it was my body's fault for not fitting the clothes rather than vice versa. So I, I love this, and especially with kids, you know, who at least every year, if not more often, we have to swap out sizes and, you know, just normalising that process, that bodies grow and they change. Zoë Bisbing: What this does, right, like creating a little system in place, like you said, a process, it also leaves space for, like, sensory challenges, and that's a whole other issue. A lot of toddlers just experience that, but a lot of neurodivergent folks just have sensory differences, and so it normalizes that too.And it's not just like, if I get too tall for my clothes, but also if my body becomes wider and the clothing no longer, like, buttons, that's okay. That's almost…could be a neutral noticing. And same with like, I, I can't tolerate the seam in this, like, so I think… Laura Thomas: Or the fabric, or…Zoë Bisbing: The fabric or whatever, you know. So again, whether the kid, even…like, I have one in my kids' closet, they never even put anything in there. They barely put stuff in their laundry bin, you know? But, but it's there. And so, I wanna connect one dot, especially with young children, there's an Eric Carle book called, um, A House for Hermit Crab.There's no overt message in there about all bodies being good bodies, nothing like that. But again, once you become, I think when you've trained your brain to think this way…Laura Thomas: You tune in.Zoë Bisbing: You tune in. The story begins where the hermit crab realizes, he says, “Oh! Time to move, my house is too small for me.” And so, without judgment, he steps out of his shell and he goes on a journey and he finds a bigger shell, without judgment. He just sizes up. And then he goes on his journey and he actually finds ways to make his home home, right?He finds adornments like sea anemone. He finds snails that can help him clean. To me, there's just like the reverberation. It's like, whoa. Yes. If you feel like your body's a good body, You have clothing that fits you and you're not carrying around all this like loathing and shame. You actually clean yourself. You take care of yourself. You know what I mean? It becomes much more accessible. And then at the end, he has to move again cos he needs a bigger shell without any judgment. And then he finds another hermit crab who says, “Well, I'll take that shell,” you know? And so I think that, you can even read that book to your kid and say, oh, it's just like us, just like our clothing when it doesn't fit anymore. We just need a bigger home. We need a bigger shell. You know, like to just simply make those little connections. I think that, again, that starts to feel like more of the fabric in your home.Laura Thomas: It goes both ways, doesn't it? That you can notice these themes in, you know, these body positive themes in books, books, in these, these, body accepting themes, these body liberatory themes in books. But you also see the flip side of that, right? And I think, and I know that sometimes my instinct is like, I do not want this book in my house. We need to get rid of this. I need to, like tear pages out or like... Zoë Bisbing: Burn it!Laura Thomas: Yeah! Don't get me wrong, there are books that we absolutely need to do that to. There's some horrifically fat phobic books, but there are also some books where I think we can use that as a point we can use that as a point of conversation and start to open up, yeah, a dialogue with our kids. I wonder if you could speak to that point a little bit?Zoë Bisbing: Oh, I agree. I mean, I do think there are some books that..I'm with you, like just…Laura Thomas: Like it might be one line in an otherwise fine book.Zoë Bisbing: Yeah. and I do think that right, sometimes it's okay to just skip, but I, I do think that those are teachable moments to just look at and be like, Ooh, I don't, I don't know about that. What do you think about that? Or like, why do you think they made this character…put him in this body? Like, have you ever noticed that the villain's always in a bigger body? What, what do you think about that?Laura Thomas: Yeah.Zoë Bisbing: And I say teachable moments, but I don't think we get anywhere by, like, explicitly, like, schooling our kids in this. I mean, I've tried, ooh, it does not work. But to just be like, what do you think about that?Laura Thomas: Yeah.Zoë Bisbing: Or I might say, I don't really like that. Like, do you have an opinion on that? They might not even know what you're talking about, but again, if you just keep modelling critical thinking. That's is…you're building critical thinking skills and I think that's the benefit of stumbling across fucked up shit. you know?Laura Thomas: It becomes like a, a learning opportunity or like a…not even learning opportunity, like you're saying like a, an opportunity to think critically and challenge and push back and, yeah, so that, you know, when kids go out into the wider world, they are able to use their voice and articulate when they see something that feels icky or feels uncomfortable that they can name that and that you normalise that practice.Zoë Bisbing: And that you literally modelled it, right? That you modelled what it looks like to see something that most people aren't registering, but you are. And if you are the one person in that kid's life that's registering it, maybe it's not enough, but it's better than nothing.So I've been talking about these Not Working for My Body Anymore. Bags. And I write it with a big sharpie. And recently I had a pile of clothes on the bed. And my husband said, “What are you doing with this? Is this laundry? Or is this for your Not Working for My Body Anymore Bag?And he said it like…I didn't even know that he knew, like, what I was up to with these bags. Like, cos I was just sort of putting them in closets. But I think that…you think about that moment, right, where he's very casually saying, is this laundry or is this, You're Not Working for My Body Anymore Bag.And if a kid is in earshot, he's just hearing a regular day, a parent saying to another parent, is this laundry or is this like just not working for your body anymore? Is. And that's a very potent little seed, you know? And so I just wanted to share that because I think it, it speaks to this, this process, this sort of never ending process of creating those…whatever, fabric, foundations, scaffolding.Laura Thomas: Yeah. Because I think we often talk a lot about like these big, these, like, sensationalised moments where, you know, it's your mother-in-law saying something really fatphobic, and then, oh shit, we're scrambling in our brains to come up with the perfect, like one-liner zinger to throw back at at her. But what I'm sort of taking from what you're saying is that I think that that stuff is, is important and we should talk about it, but also just having these things normalised all around us all the time. Whereas I think those conversations where, you know, if we explode at our mother-in-law, it kind of makes it, like, a big thing. At my toddler, well, preschoolers preschool, they had a presentation from the chef, and the chef was going around being like, “Oh, and now we have cake twice a week!” and was like making this big deal.And I was like, okay, but you realise what you're doing here is making cake a big fucking deal. And it's a similar sort of thing, right, where we're making these things a big fucking deal sometimes, the more we talk about it. But what I'm hearing you say is if we talk about these things just throughout the fabric of our daily lives, it just becomes part of our daily lives.Zoë Bisbing: Like you embody your values.Laura Thomas: Yes.Zoë Bisbing: That's what it is, I mean, and it's not to say that I…I've, I've totally been that parent and that mom making like a big comment about something when it really bothers me or...I think there's probably a time and a place for all of it, right?Like, I think there's like naturally occurring teachable moments. Then there are like proactive prep, you know, even when it comes to like confronting a mother-in-law. Like I think there's power in a family trying really hard to just live your values, talk about your values, so that when an outsider says something or a family member says something, your family ultimately has a sense. Like we, we do things differently. Like we, we see the injustice, we see the problem in that. I think this is very hard because everybody absorbs information differently.You know, I have three different kids with three different sensibilities. I have one kid who's clearly absorbed a lot of what I've said in a way that I noticed that like he'll spontaneously make a little art that's very overtly celebrating all bodies. And I'm like, you're my dream! This is what I had in mind.And then another kid who's like, “Shut up already! Like, call it junk food. I'm laughing at a fat joke. Leave me alone!” And I'm like, wow. Well, that might be a little bit cos I pushed too hard, you know, but, you know, I don't mean to pick on him because I think that ultimately they know that their family's values are inclusive and that doesn't mean they're, all of our kids are gonna emerge these like perfect little activists.But, but I do also hear, even with that one that's, like kind of pushing back on my overt attempts, I've also noticed the way he thinks about injustice more broadly. And so I start to say, okay, like this is a long-term project with kids.Laura Thomas: Yeah.Zoë Bisbing: And the best we can do is just keep affirming them. And I think, again, these different rooms of our homes, they have a lot of power to do that.Laura Thomas: And I also think about how confusing this must be for kids cos they're hearing a set of messages from you at home and, you know, we hope that they, that we have planted them deep down inside somewhere in that one day that's gonna blossom. Right?Zoë Bisbing: Right.Laura Thomas: And at the same time, they are getting these fatphobic messages from absolutely everywhere. These anti-fat messages. And not just anti-fatness, but all sorts of forms of prejudice are normalised in schools. And from their peers and their peers, parents, and, you know, not to like put a total downer on it, but we're asking kids to hold a really big cognitive dissonance there, and sometimes it's gonna fall down on the side that we don't want it to necessarily.But I think again, with that kind of, um, having that infrastructure at home in place, that the balance tips towards not being a jerk towards fat people.Zoë Bisbing: Yeah. No, but I think what you're…I appreciate what you're naming and I think I, I wanna, I wanna sit with that for a while because it's true. When you swim upstream as a parent, let's say you are really building a body positive home and I do think that's net positive for your kids and for the world, period. But I do think you're right that there's more…I mean, that's cognitive dissonance we want, right. We want them to have been told all food is good food so many times, and not just told it, but like seen it. Right. You know, seen the lack of moralising around food so that when they hear it and, and this has happened, that same kid who I was telling you about, my son who kind of pushes back, he came home once and he said, “This lunch monitor said salami's unhealthy. And she wouldn't let me take more.” And so yes, I did write an email about that and ended up speaking to the school because she didn't know what she was talking about. She was just thinking she was sending a helpful lesson. Of course, it's a science teacher, and science teachers are always sort of filled with misinformation about nutrition, but…Laura Thomas: It's really worrying, isn't it? Given they're the science teacher, I don't know!Zoë Bisbing: I know, I know. And it's…you know, it's the language. If every kid is only allowed to take a certain amount of salami because there has to be enough for the group, sure. But he told me, he said, “She said it wasn't healthy and I knew you wouldn't like that.” And he's right. I didn't like that.And so, I think that that's cool. You know, and Leslie, my friend, who she and I founded Full Bloom together, we talked to you, her daughter ultimately was like a little nine year old whistleblower in her school because they were weighing kids without parents consent.Laura Thomas: Oh my God. I love that.Zoë Bisbing: She told her mom, she said something didn't feel right about it. She's right and it was wrong.Laura Thomas: Yeah, they weren't getting consent!Zoë Bisbing: No, I mean, there's just no safeguards in place. But that is incredible. You know, both of these kids, like, she's talking funny about salami, they're weighing people and that doesn't feel right. Well, I'm so glad that these kids know something's up because then they can tell a grownup and the grownup can help. But I think that's powerful. You know, just those little tweaks. Right.Laura Thomas: Yeah. No, absolutely, because…i sounds like your son is, yeah. He's maybe pushing back on you, but it almost sounds like that's more to do with the fact that you're his mom and he's a kid… Zoë Bisbing: It's me!Laura Thomas: Yeah. But that, that message, even though to your face, he's still like, “Fuck you, mom.” At the same time, he's absorbing the messages and, and it's at least, at the very least, he's pausing and thinking a little bit more when he's getting those diet culture messages from the school whatever person. Give us one or two more real quick bedroom hacks.Zoë Bisbing: Okay, so when I think about the bedroom, I think about the closet. I will also say this is maybe not a hack…kind of, it's like a mindset. I think when I think about the bedroom, I think about sleep too. And one of the things that I think we completely forget about in our definition of healthy, right? It's like healthy eating is what comes to mind, but sleep is just, like, so important. And so I love Lisa Damour. She says, “Sleep is the glue that holds us together.” I think that is so true. I notice and talk about embody, like being embodied. When I am well rested, I am a different human being from when I'm not. When we use the word healthy, health with our kids, if we hear them using the word healthy, it doesn't matter what room you're in. I always like to insert, “Health is such a tricky word. Health is so tricky. Healthy's such a tricky word,” like on repeat. Because when I think about the bedroom and I think about sleep, I think about, wow, we spend so much time thinking about healthy food, unhealthy food, but we're forgetting that this is a huge part of overall wellbeing and health too. So that's one.But when I think about the bedroom and the closet, well, you tell me there's one more closet hack and then I think there's also like mirrors, cos mirrors are in closets too.Laura Thomas: Yeah, so tell us one wardrobe hack and one, mirror hack because I think they're super interesting as well.Zoë Bisbing: One of the, one of my favorite hacks, and I think this applies to people of honestly all genders, and it's a great hack to tell your teens and tweens about even if they, like, roll their eyes and they never use it. It's the hair elastic hack that is often only offered up to pregnant people.Laura Thomas: Cos they're the only people whose bodies are allowed to change! Right? Only with the caveat that it has to go back afterwards, right?Zoë Bisbing: Exactly. Exactly. That it's only suitable for the…maybe you could get away with like postpartum a couple months, but then you can't use this hack anymore. No, this hack is like…I think like menopausal people run with it. Tweens, teens, puberty. Oh my gosh. And just like general life, this is a very important hack and…if you take a hair elastic and you thread it through the button loop, like the buttonhole, and then you make a little knot and then you pull it over to connect it to the button. You've literally created an extra, I mean, it could be as much as two inches for yourself, and sometimes that's all you need to just get you through that day or just till the next moment when you can get a pair of pants that actually fit you.But again, when I, I say this is so useful to talk to teens and tweens and kids about…like, this is a hack by telling them, just put a couple in your bag. Like if ever your belly is like, oh, I can't take my pants, just like create a little space for yourself. Even if they don't use it, you're, you're telling them and yourself, it's okay. It's okay if my…and it cannot just be for pregnant people that this is okay. Like we all expand and swell and pudge and puff and like that's because we're human fucking beings. AndLaura Thomas: You have a really cool Reel, showing this hack as well, so I'll, I'll link to that because yeah, it's really helpful.Tell us about, tell us some fun mirror things that you like to do as well.Zoë Bisbing: So mirrors are tricky. I'll boil it down to a hack, but I think people know when they have, well, they don't always know, but a lot of people have a problematic relationship to the mirror,Laura Thomas: Agreed, yeah.Zoë Bisbing: Right? Like you, if you're looking at yourself a lot in the mirror, it might be a sign that you have some body image struggles going on. Like, if there's a lot of checking your body in a mirror, that is most likely maintaining negative thoughts and feelings you might be having about your body. So, you know, hacks are not therapy. A lot of people do need therapy around body image and Mirror Exposure Therapy is a type of therapy that we offer in my practice, and it's very powerful I think, for people.But I've noticed that even if you don't struggle with acute body image disturbances, like, if you're like, yeah, I just wanna get better at even just tolerating, looking at myself in the mirror…With kids…look, mirrors with kids, especially like babies. I love mirrors and babies, I mean like learning about the sense, you know, that you're a person. Being able to see and study in the mirror. There's so many like psychological benefits that come from looking in mirrors. And then of course at a certain point, like, people get really fucked up about mirrors. So like what happens? Right? But building descriptive language skills for kids, helps them with their emerging body image and also food acceptance skills, which I know you know that, like…but being able to look in the mirror in a playful way with your kid, whether it's like you're brushing your teeth or you know, you're getting changed and just sort of spontaneously say like, let's look for a specific shape. Like, can you find a triangle? Can you find a semicircle, can you find a lump, like something lumpy? Can you find something squishy? Like you can do this in so many different ways, but to really focus on descriptive language, form, colour, shape…Laura Thomas: Mm. Texture.Zoë Bisbing: Texture. Yeah. Because this is not the same thing as scrutinising your body. But to be able to look at your body – and this is a playful version to do almost preventatively with kids, but what this ultimately translates to as an adult is being able to look at, especially parts of your body that you really struggle with and use hopefully this language that you've been building because you're practicing with your kid to be able to notice the shapes and the line, the form, the function. This is the whole idea of like body neutralising, right? Being able to see what's actually there, not sort of what your mind interprets is there. But even if all your kid finds is the nose, oh, I found a triangle.Well, that's right. This is sort of a triangle. It's like a triangle. Oh. It has a little, like a little slope or a bump. Like words that are not even nose or ear, because I think that it helps this other part of the brain be able to look in a different way.Laura Thomas: Yeah, and I think…you know, I'm just thinking about bellies and roundness and, and just like the fullness of bellies and, and being able to name that in a neutral, non-judgemental way with our toddlers and our preschoolers and our younger kids like…how protective that could be if they bring that with them all the way through.Oh, I feel like we could be talking about hacks all over the place. And maybe we need to get you back for part two so we can explore some of these, these other rooms. But…we end every conversation with my guests and I sharing their snack. So this is basically anything that you've been loving lately. It can be a book or a podcast, a show, a literal snack, anything you want. So Zoë, what have you been snacking on lately?Zoë Bisbing: I don't know what it says about me, but the two things that are coming to mind, one is a show and one is an actual snack.Laura Thomas: Go on. Go for it. Let's have them both.Zoë Bisbing: The show is Chicago Med.Laura Thomas: Oh, is this like a ER situation?Zoë Bisbing: I think it's an ER situation and I can't even tell you why. I think I just love the actor Oliver Platt so much. He plays this like avuncular psychiatrist and…I can't even say I recommend the show and it was probably not worthwhile that I shared it, but I will say as, like, a very busy working parent. I am really relishing the laying on the couch watching this show and just sort of losing myself into the, like, drama of the doctors and, and all the different medical diagnoses and like there's a psychiatrist that always comes in and there's always some kind of psychiatric episode and I just like really enjoying that as like a pleasure.Laura Thomas: Yeah. Yeah. That sounds…like I was gonna say like a guilty pleasure, but that's not what I mean…Zoë Bisbing: I almost said it too!Laura Thomas: It's your like…Zoë Bisbing: It's like my, it's my play food.Laura Thomas: Yeah! Zoë Bisbing: It's interesting cos I think about that if I…the snack that I'm really enjoying right now, it's like, it does, it has a similar feeling. It's like, it's just really satisfying and comforting. I've recently discovered Chobani yoghurt, like Chobani is a yoghurt.Laura Thomas: Yeah. Yeah. I know that brand. Mm-hmm.Zoë Bisbing: With granola, peanuts and honey.Laura Thomas: Peanuts are so underrated, man. Zoë Bisbing: Peanuts and yoghurt! I mean, it was like a very random choice, but there's something about like the crunch, like the scratch, like there's something texturally going on there with the like, honey sweetness and the tartness of the yogurt. So that and Chicago Med is like how I'm closing my days and it's really restorative.Laura Thomas: That sounds so good. Okay, so just to bring this episode like full circle to some of what we were talking about before…my snack, my thing that I'm very excited about is that, since starting preschool, my three-year-old is not napping. And is going to bed at eight o'clock at night, like consistently for a week, which has literally never happened in three whole years.Zoë Bisbing: So you have a whole evening now.Laura Thomas: Yeah, it feels like I have an eternity. Like he was going to bed at like 10, 11 o'clock every night because his previous childcare was letting him sleep way too long during the dayZoë Bisbing: Oh gosh.Laura Thomas: And it was a whole thing. I am enjoying having some rest and recuperation. And what is so interesting to me is that he was sleeping like 70 minutes during the day and then getting, I don't know, like eight hours at night, maybe a little bit less, but now he's getting more overall sleep than that broken sleep during the day. And it is just..it makes me really angry that our last childcare provider was not listening to us when we were asked to cut the nap. But I will just add this caveat for anyone who's like, oh my God, my kid is not sleeping. Um, he does still wake up. Once a night. So, but I can take it cuz he falls back to sleep and it's fine. But yeah, it like the fact that we have an evening now is revolutionary. All right, Zoe, can you let everybody know where they can find out more about you and your work?Zoë Bisbing: Well, you can head to my new website. www.bodypositivehome.com. And my Instagram. That's where the action is right now. That's @MyBodyPositiveHome.Laura Thomas: I will link to both of those in the show notes so everyone could come and find you and follow your work. And thank you so much for coming on. It was so fun to talk to you.Zoë Bisbing: Same.OUTROLaura Thomas: Thanks so much for listening to the Can I Have Another Snack? podcast. You can support the show by subscribing in your podcast player and leaving a rating and review. And if you want to support the show further and get full access to the Can I Have Another Snack? universe, you can become a paid subscriber.It's just £5 a month or £50 for the year. As well as getting tons of cool perks you help make this work sustainable and we couldn't do it without the support of paying subscribers. Head to laurathomas.substack.com to learn more and sign up today.  Can I Have Another Snack? is hosted by me, Laura Thomas. Our sound engineer is Lucy Dearlove. Fiona Bray formats and schedules all of our posts and makes sure that they're out on time every week. Our funky artwork is by Caitlin Preyser, and the music is by Jason Barkhouse. Thanks so much for listening. ICYMI this week: What (Gentle) TV Are You Watching?* The Truth About Ultra Processed Foods - Part 1* Here's Why You Might Want to Pass On Getting Your Kid Weighed in School* How do you stop diet talk around your kids? This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit laurathomas.substack.com/subscribe

Moving from a role in a traditional business to a startup can take some adjustments, but learning how to automate, integrate and build a team from the ground up can empower those who make the switch.  On this episode of the But Who's Counting? podcast, host Dave Hartley sits down with Jane-Ellis Griggs, the VP of Finance and Operations at St. Louis startup turned bestselling sustainable swimwear brand Summersalt.  Jane-Ellis shares Summersalt's origin story, including a life-changing meal at Chipotle and why she made the drastic career transition from a corporate workplace to a startup. She also divulges how her background in public accounting built a foundation for setting processes and becoming a subject matter expert. The two also discussed: How Summersalt is helping to redefine beauty What it takes to build a finance and accounting team from the ground up What startups and large companies alike should consider when selecting a new platform for their tech stacks Lessons on integration and automation for lean teams “Rehearsing your successes and your wins and always taking a step back to really celebrate the whole trajectory of what you're accomplishing is really important.”  -Jane-Ellis GriggsResources to Count On Check out these additional resources for more insight into Dave and Jane-Ellis' conversation:  Check out Summersalt's swimwear for everybody Follow Summersalt on Facebook  Connect with Jane-Ellis on LinkedIn To help gauge how startups and investors have been impacted by external pressures and how they plan to move forward, the Anders Startup team is inviting startup founders, entrepreneurs, investors and funding sources to take our inaugural St. Louis Startup Funding and Outlook Survey. The survey will get a pulse on the region's ever-growing startup ecosystem and see if visions align for entrepreneurs and funding sources. Make sure to never miss an episode by subscribing on Spotify, Pandora or Apple Podcasts and let us know what you think by rating and reviewing. Keep up with more Anders insights by visiting our website and following us on social media:Facebook | LinkedIn | Instagram | Twitter

On this bonus episode of Oversubscribed, Erin, Sara, and Phil sit down with Lori Coulter and Reshma Chattaram Chamberlin, co-founders of Summersalt. They discuss the importance of being willing to take risks, the intersection of desire and opportunity, breaking free from feeling stuck, and more. Executive Producers: Erin Foster, Sara Foster, and Allison BresnickAssociate Producer: Montana McBirneyAudio Engineer: Josh WindischThis episode is sponsored by Sakara (sakara.com/foster)Check out Summersalt (use code WFP15 for $15 toward purchase!)

CW: Family violence/financial abuse. A full moon is approaching and did Joy really ovulate 50 eggs? What are your thoughts on RTW post babies, do you worry that your nanny is judging you (you may well after this episode!!!), did you experience the newborn bubble??? Will Caitlin get more than 2 hours of uninterrupted sleep? And so much more!!! Thank you so much to Summersalt for making this episode possible, if you have a pre-schooler who is climbing the walls, head over to Summersalt Gymnastics to claim your Free Trial Class and join the epic Summersalt Community. As always, come and find us on instagram and join the conversation! We would love to know where you are finding self-care and listening to the pod, take a photo and share it with us we would love to see!!!! And if you want to find Caitlin's cool raincoat (is it cool or is she delusional?!) you can find it here Also this episode discusses Family Violence and Financial Abuse, support services below x National Family and Sexual Violence Counselling Service 1800 RESPECT (1800 737 732) WIRE Women's Support Referral's & Information Victoria: 1300 134 130  

Y'all are still raving about our fabulous, fun friend and Susie is is back with everything we need for summer!  From the best sunscreen and swimsuits to finding the perfect pair of white pants, Susie has all the tips & tricks we need for beach, pool, travel, and all manner of summer fun!  West TN friends - contact Dr Carranza here  Check out Summersalt for cute & "flattering on every body" swimsuits We love Spanx pants and shorts Away luggage with built in charger!  Barefoot dreams super soft cardigans   Proverbs 16:24: "Kind words are like honey— sweet to the soul and healthy for the body." We LOVE connecting with you!    Join our Facebook group   • Follow us on Instagram • Follow us on TikTok   • Follow us on Pinterest    

Listen - you want hard-hitting issues? Melanie and I are here to deliver them this week. We discuss plumbing problems at my house, the situation with basements in Alabama and Texas, my run-in with a stomach bug, and our continued affection for this particular college basketball season. BREAKING NEWS, right?  We also share an update on our continued reading progress (yay for books!), Melanie details why it's so difficult to walk her dogs, and it's my turn for Five Favorites.  Hope y'all enjoy!  - Join Us on Patreon  - Our Amazon Shop Show Notes: - BeneRx (this is hands-down our favorite muscle pain reliever) - Joe Lunardi Bracketology - Buzz Williams - Gwyneth Paltrow's closet archive - SNL Hollywood skit - Poker Face - A Court of Thorns & Roses by Sarah Maas - A Court of Mist & Fury by Sarah Maas - Wrong Place Wrong Time by Gillian McAllister - "Movie Star" by Jessica Simpson - Mouth to Mouth by Antoine Wilson - The Blue Parakeet by Scot McKnight - Georgie, All Along by Kate Clayborn - Meant to Be by Emily Giffin - No Angel by Penny Vincenzi - Orvis Quilted Snap Sweatshirt - Harry's Fig body wash - Creamy Chicken Noodle Soup (I did 7 cups of chicken stock and half a package of wide egg noodles) - Kitsch satin pillowcase - Summersalt easy high-waist flares Sponsors: - Helix (use this link for up to $200 off your mattress purchase and 2 free pillows) - Green Chef (use code BIGBOO60 for 60% off plus free shipping) - Rothy's (use this link for $20 off your first purchase) - OSEA Malibu (use code BIGBOO for 10% off)

Ali Koplar Wyatt is a veteran of the start-up world, having worked in a leadership capacity at iconic lifestyle and culture-shifting companies like Goop, Refinery29, and most recently, launching Female Founder Collective with Rebecca Minkoff. She is a business builder, advisor to start-ups, and an investor in female-funded businesses. Ali was one of the first employees at Refinery29 and was tasked with building an ad and brand partnership business from scratch, subsequently assembling a world-class team that integrated custom collaboration with brands on editorial, product, design, and consumer marketing. Under Wyatt's leadership, the sales team grew from a few hundred thousand in advertising revenue to well into the tens of millions of dollars in just four years, securing a spot for Refinery29 on the Inc500 for three consecutive years. She left Refinery29 to become the first CRO at Goop, where she architected and launched the business in the US, introducing brand advertising that included a mix of native content, immersive experiences, and integrated media alongside beautifully constructed content. Staying true to her entrepreneurial spirit, she then turned to starting a company from scratch, joining forces with Nasty Gal founder Sophia Amoruso to launch a female-focused media business called Girlboss, which hosts thousands of women at cross-country rallies and galvanizes the voices of women in key life transition points in countries throughout the world. Through her journey, she has become passionate about not only supporting start-ups through advising but also through investing in female-led companies as an angel investor. Past and current investments include Tia Women's Health Clinic, Humanified, Caribu, The Wonder, Good Mylk, Forward Space, Summersalt, Hatch Collection, Refinery29, Sunscoop, Girlboss, The Wing, Goop, Golde, iFundWomen, and Heymama Co. She is proud to invest in women to build a better future for themselves and their families.   Listen to this Takin' Care of Lady Business episode with Ali Wyatt about her new venture, THE NORTH, that's making a big impact in the entrepreneurial world by connecting women with other women who can provide guidance and support as they build their businesses. Here is what to expect on this week's show: -    Ali's journey in building and scaling portfolios of female founders -    What to do if you don't want your boss' job -    The power of putting money into the hands of women -    Why money should go into communities and not philanthropy -    The necessity of having more than just confidence in your abilities and ideas when you pitch for funding -    What it means to have transactional value & adding monetary value to your time -    How THE NORTH empowers women entrepreneurs by providing them with access to a network of successful businesswomen who can offer advice and support -    Why women need to support each other in order to succeed in the male-dominated business world -    The importance of having a diverse, tight knit group of women in your corner Connect with Ali: LinkedIn: https://www.linkedin.com/in/alison-koplar-wyatt-14a8031 Website: https://femalefoundercollective.com Instagram: @alikwyatt7 @findyournorth_ Learn more about your ad choices. Visit megaphone.fm/adchoices

Today on the show we're learning from the co-founder of Summersalt, Reshma Chatteram Chamberlin. Summersalt launched in 2017 after a serendipitous moment with her co-founder Lori, and what started as a swimwear company made from recycled materials has since moved into every area of a woman's wardrobe. In this episode we cover that harrowing statistics that always come back up, that only 2% of venture funding goes to women. It was almost 3% in 2019 and now it's closer to 2% again, and Reshma shows us how it's time to remove our rose-colored glasses. There are fewer women in decision-making seats. Fewer women working in those larger funds. Times aren't easy. Which begs the question, how did you go about pitching swimsuits to a bunch of men, in St Louis? For Reshma, it was all about sharing the big business picture as opposed to getting bogged down in the specifics. Focus on economics. The scale. The opportunity. How big the business could be, and make sure that is very sound. If you truly go for it, you can often end up with something incredible and influence the next generation of entrepreneurs, making their journey that little bit easier. Be one of those people changing the stats.  We're further talk through Reshma's journey and the power a mission driven brand can have in a saturated market, how to successfully collaborate with brands as a way to drive significant customer acquisition and her core tips from raising $26m in venture dollars. If you learn something from this episode please do share it on Instagram stories and tag us @femalestartupclub to help other ears find us. I am so grateful to each and every one of you when you do that. LINKS WE MENTION: Reshma's Instagram Summersalt's Instagram Join thousands of small business owners who are reading our newsletter every Monday at: www.femalestartupclub.com Join our tool and private community for small business owners, Majic [formerly known as Hype Club] Female Startup Club's Instagram Doone's Instagram Doone's TikTok Say hello to Doone: hello@femalestartupclub.co

Today on the show we're learning from the co-founder of Summersalt, Reshma Chatteram Chamberlin. Summersalt launched in 2017 after a serendipitous moment with her co-founder Lori, and what started as a swimwear company made from recycled materials has since moved into every area of a woman's wardrobe. In this episode we cover that harrowing statistics that always come back up, that only 2% of venture funding goes to women. It was almost 3% in 2019 and now it's closer to 2% again, and Reshma shows us how it's time to remove our rose-colored glasses. There are fewer women in decision-making seats. Fewer women working in those larger funds. Times aren't easy. Which begs the question, how did you go about pitching swimsuits to a bunch of men, in St Louis? For Reshma, it was all about sharing the big business picture as opposed to getting bogged down in the specifics. Focus on economics. The scale. The opportunity. How big the business could be, and make sure that is very sound. If you truly go for it, you can often end up with something incredible and influence the next generation of entrepreneurs, making their journey that little bit easier. Be one of those people changing the stats.  We're further talk through Reshma's journey and the power a mission driven brand can have in a saturated market, how to successfully collaborate with brands as a way to drive significant customer acquisition and her core tips from raising $26m in venture dollars. If you learn something from this episode please do share it on Instagram stories and tag us @femalestartupclub to help other ears find us. I am so grateful to each and every one of you when you do that. LINKS WE MENTION: Reshma's Instagram Summersalt's Instagram Join thousands of small business owners who are reading our newsletter every Monday at: www.femalestartupclub.com Join our tool and private community for small business owners, Majic [formerly known as Hype Club] Female Startup Club's Instagram Doone's Instagram Doone's TikTok Say hello to Doone: hello@femalestartupclub.co

It's official: curve models, content creators and hosts of the Model Citizen podcast, Michaela and Hunter McGrady, are our long lost best friends. They have such incredible energy, are the best examples of sisters supporting and respecting one another and it is so inspiring. Listen to this episode to hear how they were raised to put respect for one another first, and how their mom positively influenced their confidence growing up. We also ask them to share how they've navigated the tragic loss of their brother, and how practicing gratitude has helped them move forward. Plus, we celebrate some of their major career wins like walking together in the Sports Illustrated Swimsuit runway show. We know you're going to love this conversation and hope it leaves you inspired to embrace and enjoy life here and now. “(Our mom) always said ‘weight is such a boring thing to talk about,' so we never heard her discuss anyone else's weight or her own. I can't tell you one time our mom said something about anyone else's appearance that was not positive.” - Hunter and Michaela McGrady What we talk about: Updates on Raeann's move and Kristina's taping at the Drew Barrymore show How astrology is shaping Raeann's mindset about her move How Hunter & Michaela's sister dynamics have evolved over time How they work together collaboratively vs competitively The influence their mom had on them when it comes to food, weight and cultivating confidence How to reframe food not being “good or bad” and their body positive parenting tips The importance of practicing gratitude How their faith has influenced them How grief changes you How to have a strong bicoastal relationship How respect is crucial in working with your family members BTS of their Summersalt campaign with their mom and opening the Sports Illustrated swimsuit runway show Navigating motherhood and career “This life is so short and so fragile. Don't wait to start living or being grateful or taking a bite out of life until a tragedy happens.” - Hunter and Michaela McGrady New podcast episodes of Confident Collective drop every Tuesday.   Resources: Follow Hunter @huntermcgrady and Michaela @michaelamcgrady on Instagram Listen to the Model Citizen podcast and follow @themodelcitizenpodcast  Get Your Tickets to our Live Event in NYC on October 30th Follow us on Instagram: @confidentcollective  Follow the Hosts/Founders: @kristinazias & @raeannlangas Learn more: https://www.theconfidentcollective.com/ Stay in the know with our newsletter!

Lori Coulter is the Co-Founder and CEO of Summersalt, a generation-defining lifestyle brand known for its data-backed fit and designer quality products without the designer price tag. Lori and her Co-founder, Reshma Chattaram Chamberlin, launched Summersalt to change the conversation around swimwear and address a true market gap by creating designer swimwear without the designer price tag. Summersalt's product is data-backed with 1.5 million measurements taken from 10,000 women's body scans. Since launch, Summersalt has expanded to include adventure-friendly essentials that help make every aspect of a woman's wardrobe more joyful and comfortable—from sleepwear to intimates to activewear. Named one of the Top 100 Upstarts in the world by CNBC and The Lead's Breakout Company of the Year, the brand has seen exceptional growth and consumer adoption, garnering praise from leading outlets including Vogue, Elle, CNN and Forbes. Lori is passionate about empowering women entrepreneurs and students, and champions inclusive economic development and entrepreneurship!   Interviewed by Mortimer Singer. 

Today on the show we're learning from the co-founder of Summersalt, Reshma Chatteram Chamberlin. Summersalt launched in 2017 after a serendipitous moment with her co-founder Lori, and what started as a swimwear company made from recycled materials has since moved into every area of a woman's wardrobe. We're talking through Reshma's journey and the power a mission driven brand can have in a saturated market. How to successfully collaborate with brands as a way to drive significant customer acquisition and her core tips from raising $26m in venture dollars. If you learn something from this episode please do share it on Instagram stories and tag us @femalestartupclub to help other ears find us. I am so grateful to each and every one of you when you do that. LINKS WE MENTION: Reshma's Instagram Summersalt's Instagram Female Startup Club's Instagram Doone's Instagram Doone's TikTok Learn more about Dymo at Dymo.com Learn more about Athletic Greens at Athleticgreens.com Try Zapier for free today at zapier.com/STARTUP In partnership with Klaviyo, the best email marketing tool for ecommerce businesses. Female Startup Club's YouTube Female Startup Club's Private Facebook Group Say hello to Doone: hello@femalestartupclub.com Female Startup Club + Clearco: Clear.co/partner/female-star

Today on the show we're learning from the co-founder of Summersalt, Reshma Chatteram Chamberlin. Summersalt launched in 2017 after a serendipitous moment with her co-founder Lori, and what started as a swimwear company made from recycled materials has since moved into every area of a woman's wardrobe. We're talking through Reshma's journey and the power a mission driven brand can have in a saturated market. How to successfully collaborate with brands as a way to drive significant customer acquisition and her core tips from raising $26m in venture dollars. If you learn something from this episode please do share it on Instagram stories and tag us @femalestartupclub to help other ears find us. I am so grateful to each and every one of you when you do that. LINKS WE MENTION: Reshma's Instagram Summersalt's Instagram Female Startup Club's Instagram Doone's Instagram Doone's TikTok Learn more about Dymo at Dymo.com Learn more about Athletic Greens at Athleticgreens.com Try Zapier for free today at zapier.com/STARTUP In partnership with Klaviyo, the best email marketing tool for ecommerce businesses. Female Startup Club's YouTube Female Startup Club's Private Facebook Group Say hello to Doone: hello@femalestartupclub.com Female Startup Club + Clearco: Clear.co/partner/female-star

Andrea Thomas is a model with Vitiligo breaking down walls and unrealistic standards in the beauty industry.  You may recognize Andrea from Summersalt's Beach Body campaign.  Andrea shares with us her experience of growing up with Vitiligo and becoming the person she is today. 

A disproportionate amount of capital invested into companies does not go to gender diverse teams and it's a problem. It's a problem and an issue that I've brought up multiple times in this podcast as I hope the continuous awareness of this issue creates a positive impact over time. Based on Lori's background and the focus on her firm, it was a perfect opportunity to find out if we are making some level of progress in terms of capital fundraising for gender diverse companies. We kick off our interview on this topic and we address a recent report from Pitchbook that shares some positive statistics from this year in terms of company exits, funding activity, and unicorn valuations for women-led startups… but as you'll hear… there's still a long way to go. Victress Capital is working to address this issue with a focused on investing in early-stage consumer startups with gender diverse teams. The firm recently announced its second fund and portfolio company examples include companies like Daily Harvest (which was recently valued at over $1B), Droplette, Summersalt, Alyce, and many others. In this episode of our podcast, we cover: * Lori's background story and how she transitioned into an investor role, then co-founded a private equity firm called Lineage Capital. * What led Lori and her partner, Suzanne Norris, down the path of starting Victress Capital. * All the details on the firm in terms of the size of their fund, stage of investing, and how they evaluate startups. * Advice on building a consumer company and why you should focus on retention versus paid acquisition. * And so much more. If you like the show, please remember to subscribe and review us on iTunes, Soundcloud, Spotify, Stitcher, or Google Play.

Presenter: Burkland Associates helps you build the right systems that can keep up with your growth and can handle all the finance, accounting, tax and hiring services that consumer startups need to scale. For more information head to burklandassociates.com Presenter: Skillful runs online, immersive programs that help people launch and accelerate their careers in business roles in tech - Strategy & Ops, Product, Strategic Finance and Growth. Click Here to Apply to the Next Cohort   Thank you Madeline Keulen for the intro to Lori Coulter, founder of Summersalt. Summersalt produces flattering swimwear designed to fit you, not the other way around. The internet's favorite swimwear — & your new go-to for everything from activewear to PJs. It was so fun chatting with Lori about how she developed Summersalt into one of the fastest growing swimwear brands. Without further ado, here's Lori. Here are some of the questions I ask Lori. What was your attraction to fashion? You were designing swimwear for 10 years, what sparked Summersalt? Body scanning Could you IP Scanned over 10,000 women, 1to1 fit Customer who was neglected What was the insight that you found that incumbents weren't understanding? How did you approach distribution? What was the old way to distribute swimwear and gain consumer trust? Resort businesses Privacy from the own home, direct mail How did you approach brand and your positioning? Swimwear (I'd imagine) is a seasonal business. How do you think about introducing new products so you aren't only a seasonal business? How did you go about hiring a team? Why did you decide to raise venture money?How was that process? What's the biggest reason why a fund passed on you? What's one thing you would change about the fundraising process? What's one book that inspired you personally and one book that inspired you professionally?Peter Thiel Zero to OneBillion Dollar Brand What's the best piece of advice that you've received?The highs are never as high as you think they are What's one piece of advice for founders?

Clairsy & Lisa were joined by three firefighters ahead of the launch of the new firefighters calendar, Tour promoter John Zaccaria called in with the latest on SummerSalt 2022 plus a BTS peak at what goes on when trying to put a tour together during a pandemic and The Bunch took your calls on some very naughty nannas!  

In episode 25, Alexis Giger talks about her career in fashion from design school, to working for fashion brands big and small, to starting her own mending business during the pandemic in order to make loved clothes last. Alexis Giger is a fashion designer and textile mender based in St. Louis, MO. She graduated in 2013 from Washington University in St. Louis with a BFA in Fashion Design. She gained industry experience while working for Anthropologie, the St. Louis Fashion Fund, and Summersalt. During the 2020 pandemic, she focused her energy into mask making, which evolved into her sustainable fashion and mending business, Little Cliff. She currently runs her small business while working at Soft Surroundings as an Associate Designer. In this episode, you'll learn: What Alexis' experience was like going to fashion school and then getting jobs in a city that isn't considered a fashion hub The different focus between fashion school and working in the industry Eye-opening things Alexis learned from being in fittings with technical designers What made Alexis turn her pandemic hobby into a business Alexis' favorite mending techniques Where Alexis finds denim pieces to mend How Alexis balances a day job as a fashion designer and her mending business Little Cliff People and resources mentioned in this episode: Little Cliff website Little Cliff email Little Cliff on Instagram Alexis on LinkedIn Mending Matters: Stitch, Patch, and Repair Your Favorite Denim & More The Modern Natural Dyer: A Comprehensive Guide to Dyeing Silk, Wool, Linen and Cotton at Home

Friends! You're in for a treat today as we jump into a powerful discussion with my new friend, the brilliant Dr. Beth Allison Barr.    Beth is an associate professor of history and associate dean of the Graduate School at Baylor University in Waco, Texas, where she specializes in medieval history, women's history, and church history. She is the president of the Conference on Faith and History and is a member of Christians for Biblical Equality. And she has serious credentials, having written for Christianity Today, the Washington Post, and Religion News Service, and is a regular contributor to The Anxious Bench, the popular Patheos website on Christian history.   Beth joins me on the show today to talk about her latest book, The Making of Biblical Womanhood, and the importance of knowing the history of what women have been through. We also dive into the importance of understanding the context and culture of the day when reading the Bible, and the cost of the reformation for evangelical women.  Listen to learn more about:  How to become more biblically literate by approaching the Bible with contextual understanding of the day when it was written What the Reformation cost women in terms of opportunities and society norms Why it's important to understand our history even in religious contexts Junea, the first female apostle, and how she was written out of the Bible.    Favorite quotes: Biblical womanhood is one of the most recent manifestations of the patriarchy.   I think the cost of the reformation for evengelacial women is that it made only one right way for us to be Godly. And that was to be married with children under the authority of our husbands.    Culture shapes the way we view women and men in a way that women and men are not shaped in the Bible.    There was a wage gap in the medieval world. Women made about 71 cents to the dollar, if we put it in modern terms. And here we are in the 21st century and women make about 75 cents to the dollar compared with men for doing the same jobs. I think that is a very powerful example of something  going on in which women's work is not valued in the same way as men. That women are seen as not as not quite as good as men around them.   In this episode I answer this question: I know my fear of failure is holding me back, how do I put myself out there even though I'm scared to make mistakes? (46:10) Great things we discussed:  1. Beth Allison Barr on Twitter  2. The Making Of Biblical Womanhood  3. Bon Jovi  4. Loki   5. Summersalt   6. Coach School   7. Standing Strong Hope you loved this episode! Be sure to subscribe in iTunes and slap some stars on a review! :) xo, Alli www.alliworthington.com/bethallisonbarr/

We're back with Season 2 - yay! We start the new season with a bang as our first guest is none other than Emily Oster.

Lori Coulter and Reshma Chamberlin, Co-Founders of Summersalt, discuss disrupting the women's swimwear business. Host: Carol Massar. Producer: Paul Brennan. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

Lori Coulter and Reshma Chamberlin, Co-Founders of Summersalt, discuss disrupting the women's swimwear business. Host: Carol Massar. Producer: Paul Brennan. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

Rabbi Steve Leder is the Senior Rabbi of Wilshire Boulevard Temple and the author of "The Beauty of What Remains." He joins Erin and Sara for a conversation about work/life balance, how death teaches us to live more meaningful lives, parenting, and more.Executive Producers: Erin Foster, Sara Foster, and Allison BresnickAssociate Producer: Montana McBirneyAudio Engineer: Josh WindischThis episode is sponsored by: Babbel (www.babbel.com PROMO CODE: Foster)Butcher Box (www.butcherbox.com/foster)Framebridge (www.framebridge.com PROMO CODE: Foster)Jenni Kayne (www.jennikayne.com PROMO CODE: Foster)Ritual (www.ritual.com/foster)Summersalt (www.summersalt.com)

This week, Erin and Sara cover many topics including moving in with boyfriends, stalker finstas, sister jealousy, awkward stages, and more.Executive Producers: Erin Foster, Sara Foster, and Allison BresnickAssociate Producer: Montana McBirneyAudio Engineer: Josh WindischThis episode is sponsored by Bev (www.drinkbev.com/foster) Summersalt (www.summersalt.com)  Each & Every (www.eachandevery.com PROMO CODE: Foster) ThirdLove (www.thirdlove.com/foster) Noom (www.noom.com/foster) and Athletic Greens (www.athleticgreens.com/foster)

Do you want to follow a schedule and routine this summer or would you rather fly by the seat of your pants? Megan and Wendy talk about the pros and cons of summer routines. Plus, the search for a modest swimsuit for a teenager, what to feed the neighbors' kids for dinner and Wendy's parents discover the pod. We'd love to hear about your summer routines, quick dinner ideas, or anything else you want to tell us. Email the podcast at meganandwendy@gmail.com. Megan and Wendy share a peek into their summertime routines and what works for their own families. Mentioned During this Episode More ideas to streamline your summertime routinesJoin our private Facebook group hereSign up for Patreon today to get access to the archive and this month's exclusive contentSee our breakfast Pinterest boardQuick dinner ideas for kids who stay for dinner + Weeknight Dinner Ideas Pinterest boardModest swimsuits for teens at Summersalt (this one and this one is what Wendy ended up buying for her thirteen year old headed to camp that requires a "modest one-piece swimsuit")Shannen Doherty wants to see more women on television without fillersThe Lazy Genius podcast + A Guide to Summer Rules episodeWhite board, laminated sheets, and Echo Dot Megan and Wendy Approved! Vegan Cookies & Cream Vanilla Bean Bon Bons from Trader Joe'sBirkenstocks Arizona in white Tell us what your summer routines look like or if we're nuts for trying to implement a schedule?

This week, Erin and Sara discuss everything from group chats to Otto's swimming lessons to female friendships. They also cover loneliness, recap a fight they had as teenagers over a photoshoot, and more.Executive Producers: Erin Foster, Sara Foster, and Allison BresnickAssociate Producer: Montana McBirneyAudio Engineer: Josh WindischThis episode is sponsored by Osea (www.oseamalibu.com PROMO CODE: Foster) Noom (www.noom.com/foster) Function of Beauty (www.functionofbeauty.com/foster) Jenni Kayne (www.jennikayne.com PROMO CODE: Foster) and Summersalt (www.summersalt.com) 

This is Entrepreneurs of Faith, a Sunday episode of Monetization Nation. I'm Nathan Gwilliam, your host. In today's episode, we're going to discuss portions of a sermon by a church leader named Gordon Hinckley about the world's need for greater kindness, and we'll discuss how kindness can help us make a difference as entrepreneurs.   The World We Live in and Why We Need Kindness   Hinckley described the kind of world we live in today, saying, “I have wondered why there is so much hatred in the world. We are involved in terrible wars with lives lost and many crippling wounds. Coming closer to home, there is so much jealousy, pride, arrogance, and carping criticism; fathers who rise in anger over small, inconsequential things and make wives weep and children fear.”   He continued, “Let us all recognize that each of us is a son or daughter of our Father in Heaven, who loves all of His children.”   With all the hate, jealousy, pride, arrogance, and criticism in the world, not to mention the wars and violence, we need to be kind. We need to do what we can to push back against all that negativity and show the world that it is still good in people.    “As we have therefore opportunity, let us do good unto all men.” (KJV Galatians 6:10)   Kindness in Business   “A single act of kindness throws out roots in all directions, and the roots spring up and make new trees.” - Amelia Earhart    We can drive our businesses forward through acts of kindness. Daniel Lubetzky, the founder of the  New York-based company Kind Snacks, does this. He takes the subway to work every morning, and when he sees someone commit an act of kindness, he gives them a #kindawesome card, which is an invitation to enter an online code to receive free Kind bars. He also gives them a second #kindawesome card to give to a selfless stranger (Source: bthechange.com).    The gesture is part of a company-wide cause marketing movement to trigger a chain of random acts of kindness around the world. It has generated more than one million kind acts. This kind of tactic creates loyalty in existing customers and awareness for potential customers (Source: bthechange.com).   Strategies like these are great ways to spread kindness and help our business. They show customers that we care and we are willing to put in effort when it comes to being a good business. Instead of being ruthless and uncaring in our pursuit of profits, we should focus on being good to our customers and community. We can only do this “when there is kindness, respect, and love,” Hinckley said.    Kindness in COVID   When the pandemic hit the world, there were many people and businesses that were impacted negatively. Some businesses had to close, causing people to lose their jobs. Many have been directly impacted by the virus, and we all had to adjust to doing things differently. However, some businesses saw this as an opportunity to do some good.    For example, Wild North Flowers, a company in Toronto, was forced to transition to an online-only model when the pandemic hit. Though the business took a hit financially, Jennifer Fowlow, founder and owner, did what she could to make a difference in the community (Source: shopify.com).    Previously the company had a monthly tradition of a nomination-based flower giveaway. Fowlow turned this into a daily giveaway to workers on the front lines. “With the COVID-19 pandemic turning our worlds upside down,” Fowlow said, “this kind of gratitude is more important than ever.” The company also donated pre-paid flowers that were from canceled events (Source: shopify.com).   Another company, Summersalt, found a different way to make an impact. Summersalt is a brand dedicated to joyful moments like swimming, traveling, sleeping, and lounging. However, its apparel basics were also perfect for those who have had to isolate—something that usually isn't a joyful moment (Source: shopify.com).    In response to COVID-19, “the brand launched Joy cast, a free SMS-based emotional support hotline that connects those in isolation with members of their team who text back positive diversions—a meditation video, a self-care tip, or puppy GIFs.” (Source: shopify.com)   While the pandemic has been hard in different ways for everyone, we can be a force for good through sharing kindness.    Humanitarian Efforts   In Hinckley's sermon, he went on to describe numerous humanitarian efforts happening throughout the world. He described “volunteers reaching out to supply food, clothing, and other needed items to those in distress” and “lifting thousands out of the slough of poverty and into the sunlight of knowledge and prosperity.”   J.K. Rowling, who has lost her billionaire status from the millions she has donated, has said, “You have a moral responsibility when you've been given far more than you need, to do wise things with it and give intelligently.” (Source: Lifehack.org)   “There is no end to the good we can do, to the influence we can have with others,” Hinckley said. “Let us not dwell on the critical or the negative. Let us pray for strength; let us pray for capacity and desire to assist others. Let us radiate the light of the gospel at all times and all places, that the Spirit of the Redeemer may radiate from us,” he continued. “In the words of the Lord to Joshua, brethren, “Be strong and of a good courage; be not afraid, neither be thou dismayed: for the Lord thy God [will be] with thee whithersoever thou goest.”   Key Takeaways   Here are some of my key takeaways from this episode. To read or watch the full sermon click here.   The world is filled with all kinds of heartaches and heartbreaks. We need more kindness to fight against that. Kindness grows roots in all directions, and the roots spring up and make new trees. Likewise, our actions of kindness can spread and multiply.  When we are blessed with more resources than we need, we should give back and help those who need them.   Join Entrepreneurs of Faith If this episode of Entrepreneurs of Faith resonated with you, please subscribe for FREE to Monetization Nation so you can receive future episodes of Entrepreneurs of Faith. Subscribe to the free Monetization Nation eMagazine. Subscribe to the Monetization Nation YouTube channel. Subscribe to the Monetization Nation podcast on Apple Podcast, Google Podcasts, Spotify, or Stitcher.  Follow Monetization Nation on Instagram and Twitter. Share Your Story  What is the best example you've seen of a business sharing kindness? Please join our private Monetization Nation Facebook group and share your insights with other digital monetizers.   Read at: https://monetizationnation.com/blog/108-the-need-for-greater-kindness-in-business-and-the-world/ 

The one and only Kris Jenner joins Erin and Sara to explain how they are actually connected and talk about looking at the glass half full, the importance of family, the things she tries to do every day, and much more.Executive Producers: Erin Foster, Sara Foster, and Allison BresnickAssociate Producer: Montana McBirneyAudio Engineer: Josh WindischThis episode is sponsored by Summersalt (https://www.summersalt.com) Osea (https://oseamalibu.com PROMO CODE: FOSTER) and Function of Beauty (www.functionofbeauty.com/foster)

Ali Koplar Wyatt is a veteran of the start-up world, having worked in a leadership capacity at iconic lifestyle and culture shifting companies like Goop, Refinery29 and most recently, launching Female Founder Collective with Rebecca Minkoff. She is a business builder, advisor to start-ups and an investor in female funded businesses. Ali was one of the first employees at Refinery29 and was tasked with building an ad and brand partnership business from scratch, subsequently assembling a world-class team that integrated custom collaboration with brands on editorial, product, design, and consumer marketing. Under Wyatt’s leadership, the sales team grew from a few hundred thousand in advertising revenue to well into the tens of millions of dollars in just four years, securing a spot for Refinery29 on the Inc500 for three consecutive years. She left Refinery29 to become the first CRO at Goop, where she architected and launched the business in the US, introducing brand advertising that included a mix of native content, immersive experiences, and integrated media alongside beautifully constructed content. Staying true to her entrepreneurial spirit, she then turned to starting a company from scratch, joining forces with Nasty Gal founder Sophia Amoruso to launch a female-focused media business called Girlboss, which hosts thousands of women at cross-country rallies and galvanizes the voices of women in key life transition points in countries throughout the world. Through her journey, she has become passionate about not only supporting start-ups through advising, but also through investing in female-led companies as an angel investor. Past and current investments include Tia Women's Health Clinic, Humanified, Caribu, The Wonder, Good Mylk, Forward Space, Summersalt, Hatch Collection, Refinery29, Sunscoop, Girlboss, The Wing, Goop, Golde, iFundWomen and Heymama Co. She is proud to invest in women to build a better future for themselves and their families.   Meet My Guest: WEBSITE: FemaleFounderCollective.com INSTAGRAM: @thefemalefoundercollective FACEBOOK: /thefemalefoundercollective Press BUSINESSWIRE.COM: UBS and Rebecca Minkoff’s Female Founder Collective Launch Project Entrepreneur's Investment Readiness Program to Accelerate Companies Founded by Women MANIFESTOR MINDSET: Female Founder Collective Cofounders Rebecca Minkoff and Ali Koplar Wyatt Mom Haul: PELETON: Live and On-Demand Workouts

Are friends less supportive when we find success? Is self-awareness the key to salvation? And do we have to heal ourselves before finding a healthy relationship? These are all questions that Erin Foster (@erinfoster) answers in this week's episode of Tell Me About It. Jade and Erin talk about everything from fucking up in our twenties and brutal honesty, to doing "the work". Erin is currently in an overall deal at Disney's 20th Century Studios to create and produce television shows. She has several shows in development that she is producing, writing, and starring in. Erin and her sister Sara were co-heads of creative at Bumble from 2017 to 2020 and now sit as advisors to the company. They also serve as investors and advisors to The Mirror, canned wine company Bev, and women's wear company Summersalt. You can also see Erin and Sara in their critically acclaimed television series, Barely Famous. Download this episode of Tell Me About It with Jade Iovine wherever you get your podcasts! For more podcast info and pictures of Jade's pug Taco, follow Jade on Instagram: https://www.instagram.com/jadeiovine/ Follow Erin on Instagram for more hysterical life advice and dispatches from Los Angeles: https://www.instagram.com/erinfoster/ Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

Erin and Sara Foster recently launched their clothing line, Favorite Daughter. They are currently in an overall deal at Disney's 20th Century Studios to create and produce television shows. They have several shows in development that they are producing, writing and starring in. Erin and Sara were co-heads of creative at Bumble from 2017 to 2020 and now sit as advisors to the company. They also serve as investors and advisors to The Mirror, canned wine company Bev, and women's wear company Summersalt. Erin and Sara are expanding and diversifying their portfolio in multiple categories. You can also see Erin and Sara in their critically acclaimed television series, Barely Famous.   I caught up with the hilarious Foster sisters to chat about launching their fashion brand, Favorite Daughter, leaning into their intuition with everything they take on, and each one shares their mic drop moment.    Erin Foster IG: https://www.instagram.com/erinfoster/ Sara Foster IG: https://www.instagram.com/sarafoster/ Favorite Daughter website: https://shopfavoritedaughter.com/ Favorite Daughter IG: https://www.instagram.com/favorite.daughter/ Produced by Dear Media

Leland is an old friend and inspirational businesswoman who has dipped her toes in so many things throughout her career. She is the co-founder of Azione, a PR and Communications firm that's helped build brands like Away, Sakara Life, Summersalt, Kosas, Equinox, Simplehuman, HOKA, and Stance. They've gone against the grain, taking a proactive approach to PR. In this episode, Leland and I talk about growing up in NYC, the importance of relationships, being a doer, using fear to help you take the leap, and the ability to understand your shortcomings. This was such an epic episode, and I couldn't be happier with the value that came out of this convo. Thanks again Leland, it was an honor. I hope you guys continue to absolutely crush it. Make sure to follow the show on Instagram @bornormade, and follow Michael at: Twitter: @MichaelChernow Instagram: @michaelchernow Facebook: @MichaelPChernow LinkedIn: @McChernow

Listeners of Rounding the Bases can use the code Joy10 to receive a $10 gift from the  Summersalt Website Joel Goldberg Website Joel Twitter Joel's Instagram Joel Linkedin Joel's You Tube Page

Believe it or not, in the pre-internet days, a good deal of swimsuit purchasing was done via direct mail, not in store. So why, even in today’s digital-first age, are big brands still focusing on in-store experiences when it comes to selling swimsuits? Lori Coulter saw an opportunity in this disconnect. Using data and a methodology she had already perfected in the made-to-order space, she co-founded St. Louis-based Summersalt, a direct-to-consumer women's lifestyle brand. And you could say Lori found the perfect wave to ride to success — in the very first summer of the company’s existence, the waitlist for its bathing suits surpassed 10,000 people.  On this episode of Up Next in Commerce, Lori explains what trends she was looking at in the market that compelled her to take the leap to start Summersalt, and which ultimately led to its massive success. Lori also shares her tips for inventory management and marketing advice for D2C brands. Plus she goes into detail about the challenges female founders face when fundraising, and how to turn those challenges into wins and buy-in from skeptical investors.  3 Takeaways:   Utilizing multiple channels: Reliance on a single channel or message will not sustain a business. Summersalt was able to build a waiting list of more than 10,000 people by meeting the customers where they were — regardless of channel — and adjusting the message for different audiences.  Inventory management: Working with multiple inventory partners and having short-term plans is necessary for D2C brands. It is critical to know your sell-through rate and, especially when offering limited-time items, plan to meet the demand and have enough inventory of other products to offer if/when your special items sell out. Promotion vs. Prevention Questions:  When fundraising, women founders typically get asked more prevention questions than their male counterparts (i.e. how they will avoid failure vs how they will find success.) Tune in to hear how to spin those questions into talking points centered around a promotion angle. For an in-depth look at this episode, check out the full transcript below. Quotes have been edited for clarity and length. --- Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Respond quickly to changing customer needs with flexible Ecommerce connected to marketing, sales, and service. Deliver intelligent commerce experiences your customers can trust, across every channel. Together, we’re ready for what’s next in commerce. Learn more at salesforce.com/commerce --- Transcript: Stephanie: Welcome to another episode of Up Next in Commerce, I'm your host, Stephanie Postles, co-founder of mission.org, and today on the show we have Lori Coulter, the co-founder and the CEO of Summersalt. Lori, welcome. Lori: Thank you. I'm really thrilled to be here. Stephanie: Yeah. I'm so excited to have you. I'd love to hear a bit about your background before we get into Summersalt which seems like a crazy story, awesome things that I want to dive into, but I want to hear a little bit about you before Summersalt. What was your background, work experience, all of that? Lori: So, what's interesting I think I'm probably... I don't know if I want to say a born entrepreneur, if I believe that or not, but even in college I would tell my friends that I just had a good idea, I would do it. I went straight through from undergrad to a business school at Washington University here in St. Louis. Again, had that entrepreneurial mindset from the beginning, and when I went to business school I wrote several business plans. Had an entrepreneurial focus, although that wasn't as in vogue at that time as it is now, and I left business school, I went to work for an economic consulting firm primarily understanding at a macro level, economics. Lori: We did a lot of selling to major banks, investment banks, but I always had an interest in fashion and apparel, and had turned down several jobs coming out of business school in the industry that I loved. Lori: At that point in time, I was focused on a concept around fashion and technology, and digital body scanning, so working at the intersection of technology and fashion at an early date. Did a ton of research and eventually launched a start up in partnership with Macy's in store as their vendor, doing digital body scanning in made to order apparel, initially swimwear and eventually, we were supplying other mid size brands, early eCommerce brands like ModCloth and some large scale resorts. So, that was my story pre-Summersalt. We really parlayed that intellectual property that's a foundation. We still use it at Summersalt to this day in regards to our fit, quick turnaround manufacturing, and prototyping. Stephanie: Very cool. How did you get big brands like Macy's to partner with you and your company early on like that? Those are some good names to get in front of. Lori: So, what's interesting about being a founder is ... Half of it is just sticking to it. And so, raising your hand, asking the question, asking for the meeting and just telling your story, it truly is a sales process and I managed to get in front of the right person at Macy's and got the deal done. So, I didn't know anyone in particular, it was just, "Hey, can I tell you my story?" And we're off to the races. Stephanie: That's great. So, you were mentioning IP earlier, and you were saying that right now you use some of that IP with Summersalt. What was a process like where you had one company you were partnering with, the Macy's of the world, and then now you're moving over to Summersalt which I'd love for you to detail a bit about what Summersalt is and how you brought that IP over. Lori: Yeah. So, we launched at Macy's over 10 years ago, and in June of 2016 I met my now co-founder, Reshma Chattaram Chamberlin, and she also is a serial entrepreneur and had owned an agency working with some of the larger direct-to-consumer brands on the east coast, particularly on the brand and digital marketing side. And I shared with her the intellectual property in regards to fit. We had scanned over 10,000 women and made a swimsuit for each of them so we really had optimized that process for the consumer and knew exactly what worked for a broad spectrum out of the US market. Lori: And then we had separately mastered quick turn around manufacturing and prototyping, which allows us to move at the speed of lightning that we're still moving at with Summersalt to this day. When I shared with her the IP I was sitting on, what I was seeing in the market with regards to consumer trends, and I didn't see a truth path to scale for brands that were pursuing that traditional wholesale model in apparel space, it has had headwinds for a long time and even more so now with COVID-19. Lori: But I shared my story with Reshma on what I was thinking she got really excited. We went away from that conversation. Ironically, that was a conversation at Chipotle. It wasn't intended to be any life defining moment, we were just two Midwestern founders sharing our ideas about eCommerce and the future of retail. But she really inspired me to look hard at that direct to consumer business model. So, I went away from that conversation we were at the initial business plan and strategy for what is now. I developed a collection, which I think separates the dreamers from the doers, the ability to actually manifest a concept and then go out and do it. Lori: And then, I went back to Reshma in December of 2016, a full six months later, to retain her agency. Ironically, she was in transition at that moment, wasn't taking on new clients. But serendipitously we ran into each other in New York, which is a bit ironic, because we're both based in St. Louis. Ran into each other in New York, at the Gramercy Park Hotel, Rose Bar. I'd been interviewing PR teams that week and had the deck and the line she left me and I literally cornered her on the spot, shared what I was working on, and her response was, I'm interested about what you consider a co-founder, and that's how we joined forces and the rest is really history. Stephanie: That's awesome. And how do you describe Summersalt today? Lori: Summersalt is a direct-to-consumer women's lifestyle brand, direct-to-consumer meaning we sell primarily on our own website and platforms and have an ongoing relationship with a consumer over time as opposed to working through a major retailer or another department store or something. Stephanie: Very cool. So, when my team was doing research on Summersalt, I saw some wild numbers that were a little bit hard to believe. I saw that, and you can be like, "Stephanie these aren't wrong numbers." But I saw that you had a waitlist for one of your bathing suits of over 10,000 people. Lori: That is absolutely a 100% true and what is really, really interesting about that is that was our first summer we had a waitlist that high. Stephanie: That's wild. Lori: Right. We had raised a very small Angel around to launch. We were everywhere that first summer from our Refinery29, to the Today Show, to Elle Magazine. I think Forbes covered us and it became clear. One, that we didn't have enough inventory that first summer, and two, when we saw that waitlist continue to build, we knew there was an incredible amount of pent up demand and I think it's twofold. Lori: One, the brand itself is resonating with the modern consumer and so much swimwear had been done and it's over sexualized, tired, outdated way and Summersalt's fresh and new and fun, and our whole mission is to inspire joy, the childlike joy we all felt at the beach as children and I think it's just so encouraging to see that message resonating with the consumer and then separately we translate that message in our products as well. Lori: And clearly the fits, the aesthetic, this idea that you can be fashionable and cheap but so comfortable, is important to the core of the brand. And then separately, I think that the macro dynamics in retail are in our favor. They have been from the start and even more now that we're facing COVID-19 as a nation. Stephanie: Yeah, I completely agree. So, what were some of the main drivers behind getting that consumer demand? I mean, I know you were mentioning PR and a couple well known outlets to probably spread the word but what would you say were the key drivers to getting in front of people and then also encouraging them to join a waitlist, because when I think about buying something, sometimes I'm very much like I want it right now. Like, if I need a bathing suit, it's because I need it probably for tomorrow. So, how did you get people to agree to get on the waitlist and wait until you have the inventory back and even get in front of them in the first place? Lori: So, when we were launching and even to this day ... Summersalt just celebrated our third anniversary on May 23. So, that gives you an idea of how far along we are in the cycle of business, and from the very beginning it was about a 360 degree approach. It wasn't about just one platform, as far as how we speak to our consumers, so that includes press, that includes email, that includes social media, working with influencers, working with other brand collaborations, it's about bubbling up to the top and speaking to our consumer in multiple ways at multiple times, but always when, where, and how she wants to be spoken to is how we talk it about it [inaudible 00:09:21]. Lori: And obviously, the scale is quite a bit different now. But at the same time, those principles hold true. And I always tell brands, if you're focused on one platform, only one message without that brand storytelling. It's such a risk to the business model over time, and what's wonderful about Summersalt we truly are a brand that is digital first. Stephanie: Yeah, I completely agree about relying too heavily on one outlet. What metrics do you look into? I mean, it sounds like you're doing a lot whereas a lot of PVC companies we've had on here so far, they only have enough bandwidth to maybe focus on one or two platforms, and they're going deep instead of going wide. So, how do you start thinking about metrics that holistically look at all of your marketing efforts? Are there any certain things that you rely on? Lori: Yeah, I think a couple of things are important when you're a digital first brand. First and foremost is sessions on the site, and any activation we do, we want to see the consumer coming to the website, and then of course, conversion rate is very important, but it's really that traffic that you have to have on your storefront, that is important. Lori: And then separately, we look at organic search metrics and anytime we have a brand activation, whether that is something on social media or we did an out of home campaign in New York, as well as even direct mail. You want to see search lifting, and then eventually traffic to the site. And then, as you continue to see conversion lift as well, you can understand, you can measure the difference and understand, "Hey, this consumer is highly likely to purchase. She has high intent." So, we measure that as well. Stephanie: Got it. So, selling swimwear online seems difficult, at least when I think about making sure the measurements are right, and it looks good. How do you showcase the fact that your swimsuits are comfortable, and I know that they protect you from the sun, and they'll also fit right. How do you display that messaging to the consumer to where they know that this will be a good fit and I'm not worried about getting something that would be weird on me? Lori: Yeah. So, what's interesting about that is from the very beginning, again, it was about inspiring that sense of childlike joy. We always show the consumer a diverse set of women both from age, race, background, size perspective, and that's really core to who we are at Summersalt. And so again, I think she trusts us as the best friend she brings in the dressing room because of how open we are ... Still showing, I think aspirational and joyful women, but still some reality there that's quite different than the approach that traditional retailers and really particularly swimwear brands have taken in the past. Stephanie: Yep. I definitely got that feel when I was looking through your website. I'm like, "Uh, these people actually feel like me." Where oftentimes, especially on Instagram, and you're looking at swimwear companies, it's always the skinny models and very tall and you're like, "Okay, well that's not exactly me, and I'm not in off the coast of Italy or whatever they're doing it feels so detached from reality." And I liked how when I was browsing your website it's like you could see people from all walks of life and all different body types and it made you instantly feel a little bit more secure with browsing through the swimsuits knowing that there will be a good fit for you there. Lori: And I think the other thing that's interesting swimwear, pre-internet was purchased in great quantities via direct mail. So, it really is a category that's conducive to try at home or buy at home, and we knew that before launching Summersalt, and so many other brands of yesterday and particularly post-COVID-19 are not in the space, so it gave us a ton of whitespace to go after and scale very quickly. Lori: And also, from the very beginning, it was never just about swimwear. It was always about building those concentric circles out from swim that fill her wardrobe and closet with all things Summersalt and starting with things that are comfortable, cozy, and then meeting her where she is right now. But what's interesting is, we had already launched loungewear, pajamas and cozy comfy sweaters in Q4 of 2019, which has been wonderful for us. Stephanie: Yeah, that's definitely very good to have that now. I'd love to talk a little bit about how you go about designing your product, because I think I saw that you guys have about one and a half million measurements from people, and I'm wondering how you use those data points to create a new product, what does that process look like? Lori: So, what's interesting about the body scans is that we had developed a modular approach to allowing the consumer to mix and match the perfect building blocks of the swimsuit. So, whether that's changing the neckline, or the leg height, or the seat coverage, or the bra, or the lining, or the straps, or the back, it was a mix and match approach, which in reality is an unlimited license to continue to create on an ongoing basis. Systems still hold that basic fit, and so that's the approach we took 10 years ago and we've benefited from that at Summersalt, every new style that we're bringing out. It allows us to not have to move at a snail's pace, we can roll out new products at an exceptional speed and then have confidence that they're going to fit the consumer when we bring them to market. Stephanie: Yeah, that makes sense. Do you guys have a full on data science team who's working behind the scenes to make sense of the numbers and give suggestions and things like that? Lori: We do. And it's phenomenal, and just the level of detail because we're 100% sold ... Almost 100%, maybe not quite 100% sold on our own platforms. We have all levels of data by style, by skew, by size, any comments from the consumer, or any return rates, or return reasons? We can go and view that data and then make those incremental improvements that make such a difference over time. It's quite different than how most major brands work and certainly major retailers. Stephanie: Yep. Yeah, I completely agree. So, how are you organizing the data in a way that you can make quick decisions? Because it seems like with all those data points coming in, you would need some nice dashboard to be able to just look at each week to then be able to make adjustments like you are talking about. What's best practices on that? Lori: So, what's interesting is we have the query database that pulls in data from multiple different platforms. And so at least eight right now, I believe, and then we are able to take that and cross reference across platforms. So that for instance, from a return or reason perspective, we want to see the sales data on one platform, but we need the return data from another as well as the reviews from a third and we can cross reference and make sense of it all in a way that's clear on a particular dashboard and certainly ... Again, it's a type of situation where we have set dashboards that we work from, but then we're trying to answer maybe a new question, and we continue to build there on an ongoing basis as well. Stephanie: Yep, any adjustments that you've made to your site where you've seen increases in conversion or less returns or any big strategic plays you've made there that have helped with the consumer experience or a buying behavior? Lori: So, my co-founder is an amazing UX designer by training, and so we are constantly measuring conversion. The UX user experience is super important to us in Summersalt and we're making incremental improvements all the time on an ongoing basis. So, if you see us make a change, and it stays long term, it's probably because we've seen a lift in conversion or along the way. Stephanie: Yeah, that's great. So, you guys founded the company in Missouri, right? Lori: We're based in Missouri, St. Louis, Missouri. Stephanie: I'd love to hear a little bit about your experience, because I haven't talked to many people who founded a company there. So, I want to hear what your experience has been around building there. What advantages do you have for not being in high cost of living area like the SF Bay Area, like a lot of people are in New York, what is that experience like for you? Lori: So, what's interesting about building a startup and particularly a consumer tech startup in the Midwest, is that we have a unique view of the entire country that I think is a bit of a challenge for brands that are truly coastal, maybe they're an asset for New York. And if you think about the consumer brands of the last 50 years that have gotten to critical scale, and I'm talking the Nikes of the world, or even Spanx, a lot of times they're not coastal, or they're not in the major tech startup hubs. And we believe there's something to that, there's something about being the merry band of outsiders and I don't know if you've read the Nike bio, but they talk about that a lot there. It's their brand their way, we're doing it our way. Lori: Not that you don't borrow from the best practices of other startups, certainly. But at the same time, you're authentic to who you are as people, as founders, as well as authentic to the brand, and to the consumer. And that is working for us. And so we're grateful to be based in St. Louis, I do think fundraising outside of the coast can be very difficult, particularly at the earliest stages. And if you think about it, less than 3% of venture capital goes to women founders, less than 20% is what is outside the major hubs of New York, San Francisco, and Boston, so the odds were for us, and the earliest venture stages were tough, and we heard, No, many times, particularly at our seed round, but thankfully we persevered. Stephanie: Yep, yeah, I saw that you guys raised 26 and a half million or a little bit above that? Lori: Yes. Stephanie: Yeah, that's huge for this kind of company. I'm wondering what lessons did you learn going through each round, and how did you close that final, large round on the third time? Lori: So, I think, honestly, the large round was the easiest, and I think it has to do with the proven numbers. Whereas when you're at seed in series A you're still selling yourselves as founders, as well as the concept. And I mean, it's a bit of a stretch for two women founders, and starting with swimwear as a garment category. Now, we always intended to be that larger lifestyle brand, and we're certainly executing on that now. But it's still difficult at the early stages to convince people that, that's the one, that's where you're going and see that you can do it. Lori: And I'm grateful that we have amazing investors on our team, and that we were able to get it done. Lessons learned, I think one of the most interesting lessons we learned along the way is ... I can give credit to a researcher at Columbia, Dana Kanzi, and she somewhere in 2017/2018, published an article in Harvard Business Review. Around the questions investors ask female founders, and I don't know if you've seen any of this research, but 65% of the time, women founders are asked what she refers to as prevention questions and 35% of the time promotion questions, and the opposite is true for men. Male founders, men are asked 65% promotion, 35% from it prevention. Lori: And the strategy we took immediately upon seeing that research is to always answer a prevention question or a promotion question it doesn't matter, with a promotion answer and not to get into that cycle of mitigating risk, which is essentially what happens as a female founder, if you're asked a prevention question you answer in a small way, here's what we're doing to keep us from failing, here's what we're doing to be the biggest and best possible we in the company can be, and it makes a big difference in the outcomes with regards to fundraising. And I'm a big believer that all women founders, and probably as it's important for all women in general, to really learn how to advocate for themselves and to not answer questions in the risk prevention the smallest way possible. Stephanie: Yeah, that's great. I want to dive a little bit deeper into that, because it's interesting. What is another or a few examples of a prevention question, and how would you answer that? And then what's an example of a promotion question just to make sure I fully understand the two? Lori: Sure. Okay. I was speaking to an MBA classroom, probably 18 months ago, and I told the Summersalt story, told our growth trajectory, fundraising path, clearly, we were hitting the top 1% metrics from a growth perspective worldwide as it relates to venture capital backed consumer startups. So, having this big story, and the first or second question I fielded from the class was essentially a prevention question and the answer was, given your extraordinary growth, how are you going to manage the crazy amounts of inbound, negative customer comments in regards to ... Like essentially just assuming that given our growth, we were going to have a lot of complaints. There was no reason for that type of question. Lori: And I took that opportunity to say, "Hey, stop, let's talk about what just happened, and certainly you asked me a prevention question, would you like to reframe?" And he did, and I think I'm sure, hopefully, we'll never do it again. But that being said, just understanding that happens a lot to women founders. And ironically, it's not just by male investors, its female investors too. And so, just understanding our own biases to make sure that we're allowing founders to paint their opportunity in the biggest possible way is super important. Lori: Promotion questions would be telling you about your growth plan to get to as XYZ number next year, or where are you going to be in three years? What's the biggest market opportunity? What's your next step? What's your next product category after swimwear? What's the fifth product category? So, all of those things, how do you reach your consumer on an ongoing basis increase that lifetime value and repeat purchasing behavior? So, all those things are growth oriented. Risk oriented would be anything that was around minimizing the bottom as opposed to maximizing the top line of the revenue. Stephanie: Got it. Yeah, I love that. That's such a good reminder, whenever someone's phrasing something in like a fear based approach, or like you're already set up for failure type thing, you don't need to answer that. And I like that just stopped them and said, "How about you rephrase that to actually ask a meaningful question instead of trying to have me go down like a negative spiral and answer it in a way that's going to hurt me ultimately." So, that's great. So, did you pick any investors that were strategic in the D2C swimwear space? Or how did you go about finding a good fit of investors? Lori: Well, swimwear in particular, I think there are very few venture backed companies, and I believe that as a category, it's not something that particularly male investors can relate to. And so maybe had been underfunded for that reason. In the past also, there were a lot of old school legacy brands that are sold with many, many multiple middlemen in swimwear space. So, a lot of licensed product that's essentially sold through independent sales reps, and then eventually through major retailers and so there was just huge opportunity for disruption there and we knew that. We certainly have many investors that have D2C experience just not in the swimwear space. Stephanie: Got it. That reminds me of Sara Blakely story with Spanx, when she's pitching all those investors and they're like, "I don't see a need for Spanx." And then I think one of the investors wives tried it on and they're like, "This is amazing." But it's sad, because you can't convince some of these investors like, "Well, this is what women need." And same thing with swimwear. A lot of them are probably like, "Ah, a bathing suit is a bathing suit." They don't understand why that is not the case. Lori: Yeah, and I think, again, it's about the early stages it's tougher than now we certainly have the quantitative metrics to back up our success, as well as to paint the bigger picture from a growth perspective. Stephanie: And how do you keep track of your inventory? When I was thinking about your waitlist earlier, what have you learned to maybe help not have as big of a waitlist or work on the inventory maybe issues? So, we've heard a lot of that happening, especially for the companies that have come on the show so far, who've gone through Shark Tank, and they've had huge surges in demand, and then they're trying to figure out their supply chain. Is there any best practices that you guys have found we can copy? Lori: Yeah. So, a couple of things, we have a robust planning process that we're managing on a daily basis, but certainly on a weekly basis, making adjustments. We do a couple of things incredibly well. We certainly forecast for growth, which that's ... If you've never worked with a venture backed company, and you're a planner, it's completely different than planning 2% up year over year. Like we're talking significant growth rates. Lori: And so we have a top line plan that we're looking to target. We have an overall breakdown of apparel to swim by month, were buying to that. And then what's different about Summersalt Is we launch multiple limited editions on an ongoing basis, and those are planned to sell out in two to three weeks. And so, we really plan obsolescence and have a good idea of what our weekly sell throughs are going to be throughout the year. Lori: And so, I think that we're quite sophisticated actually in our approach to inventory, as well as planning for those limited editions while we still have core product always available as well, that urgency that comes from the limited editions is interesting. And then on the other side of things on the supply chain side, you just have multiple amazing partners across the world, and so as we started to see supply chain disruptions this spring around COVID-19, that diverse supply chain set that we have and their ability to move at our speed. Lori: And remember we have that legacy of quick turnaround in manufacturing allows us to scale quickly to shift manufacturing quickly to mean into product categories that are important to the consumer right now, for instance, loungewear, while she might not be wearing a resort dress, if that makes sense, and to be close to her knees at any given time, which is critical and has proven invaluable, particularly this year, as we're both scaling and dealing with the COVID-19 supply chain disruptions. Stephanie: If someone didn't have a background like you and they're like, "I'm really looking to get into apparel or something." What steps would you tell them to find the right partner, manufacturer, or factory? How would you go about it if you didn't have anything to start with? Lori: So, the Commerce Department, you can actually track down Asian factories, we can look at our numbers on all pain tags or garment labels in garments. So, if you want to start taking notice of who's manufacturing what product and where that's a good way to do it. And then, I think there are several ... If you're looking to start on a small scale, there are several mini-manufacturing organizations and particularly in LA, that have domestic manufacturing as well as in New York. Stephanie: Okay, that's cool. Yeah. I always wondered, how do people find all these great partners who work so well? I mean, you also hear some of the bad stories as well. But a lot of people who've come on the show so far have good partners and I haven't asked the question is like, how are you finding these people? It seems so hard for me to think about working with someone in other countries who maybe haven't met before, and just interesting to think about that process. Would you advise companies starting out to always have more than one factory partner or? Because I'm thinking right now we were just talking about with like, everything with COVID. A lot of people are having problems with their supply chain and their manufacturers. Do you think a lot of people should pivot now to always have more than one, so they're not over reliant on just one partner or how are you all thinking about that? Lori: We believe in diversification, for sure. And of course, because we have multiple product categories. We certainly by definition, have multiple factories by their areas of expertise, but we want to have redundancy for all categories as well. And I think COVID-19 has certainly brought to light why that's important. But it's important from a fair pricing perspective, it's important from a logistics perspective. And also, as you continue to scale and you're in growth mode, like we are at Summersalt, it increases your capacity that much more. Stephanie: Very cool. So, another thing I was curious about originally, I saw that you were selling swimwear under your name, which, to me you have a great name. It's very designery, and then you shifted over to sell under Summersalt. And I wanted to hear what that process was like and why you switched to not selling under your name anymore? Lori: So, I think a couple of things. First of all, we wanted Summersalt to be a true disruptor in the space and sit next to other direct-to-consumer brands that are disrupting the category. What better name than Summersalt, right? We were amazed that it was still available. Stephanie: That's a good name. Lori: Yeah. And this idea that we're turning the industry upside down, as well as evoking the sense of summer and salts, and all things joyful and fun. So, first and foremost, it really was about building a brand of the future. And also, I don't need to be the center face of the company at all times. In fact, I've enjoyed just my role as CEO. And I certainly love to design and I have a very trained eye but I think my skill set is around building the business in whole so I'm very comfortable just letting Summersalt stand on its own. It doesn't need to be my name, for instance. Stephanie: Got it. I think that's always a debate when founders are first starting a company it's like, "Do you want to build a brand around yourself and have your name be the company or pick a unique name?" So yeah, that's interesting to hear your thought process behind that. So, little higher level eCommerce question. What trends are you most excited about over the next year? What are you following? What are you preparing for? Lori: So I think, fortunately for us, but unfortunately for our country COVID-19 has brought a once in a lifetime adjustment to the retail industry. And some forecasts are that as much as 50% of physical stores, particularly mall based stores are likely to close over the next 18 months. And what we know is that that demand is not going away, those sales are probably going to move online and so they just tailwinds and eCommerce in general, for brands like Summersalt are phenomenal. And I think it's truly being in the right place at the right time, having the ability and the resources to scale at a time when the demand is climbing. I mean, we see almost unlimited potential there. Stephanie: Is there anything you're changing from things that you've seen over the past six months or so that maybe you weren't thinking about prior to this? It can be a business model, website anything. Lori: So, I think the biggest thing for us is that the opportunity for Summersalt is bigger and it's sooner than we anticipated. So, this idea of being the go to eCommerce brand for our generation of women and consumer for women like us, she has fewer and fewer choices both in store and then physically. And then also a lot of the brands that she's turned to over the years, are struggling tremendously due to the COVID-19 headwinds. Lori: And so just knowing that she is likely to go to brands that she already knows and trusts I think we all in this time have a sense that we have so much change, We don't want to try just completely new brands, but Summersalt particularly she already knows us, she loves us, she's familiar and is able to know and trust the product as well as the consumer experience. It's really in our favor. Stephanie: Yeah, I think trust is so important and key right now, especially in this environment. Are there ways you go about garnering that trust, whether it's like developing a community and help generate word of mouth among your current consumers? How do you think about building that up? Lori: So, we have an amazing community of customers, women on social media, as well as an awesome customer happiness team. I don't know if you saw but in the midst of COVID-19 we launched Joycast, which really was a text based platform for women could customers, not just women, customers could text us and we would send back a little clip, or joyful uplifting message, video, image, anything that made her life a bit happier. Stephanie: That is great. Lori: We have an amazing customer happiness team that's led by a group of women that are either in a counseling program or they have a master's degree in English. It's just really all are great communicators, and have super high empathy for the consumer. And it's a quite a different approach than any of our D2C counterparts are taking. And what's interesting is the consumer has responded to this group and to our approach for customer service. Stephanie: Yeah, that's really fun. Did you see anything come from that experiment that you didn't expect? Lori: We had a lot of people that responded, it was amazing. Hundreds, thousands of texts, which was fantastic and it allowed us to feel like we were supporting her through a very difficult time. And I think our customer happiness team loves doing their part to make the world a little bit happier. And it was a difficult time for everyone. Stephanie: Yeah, I completely agree. So, before we move on to the lightning round, is there anything that I missed that you were hoping I would ask? Lori: No, I think that you've done amazing. Yeah. Stephanie: Oh, thank you. Well, let's move right into the lightning round then, it's where I will ask you a question and you have a minute or less to answer. Are you ready, Lori? Lori: I am ready. Stephanie: All right. If you were to create a Netflix original or documentary, what would it be about? Lori: Oh, I think the Netflix original would be about my life as a mom of two boys and my life as a startup founder and how at times it seems like those are completely two different worlds. But somehow I managed to navigate them both hopefully well. Stephanie: I would watch that. I have a lot to learn. So, I'd be your first viewer. Lori: Or not so well. Stephanie: It's a balancing act for sure. What's up next on your reading list? Lori: What's next on my reading lIst? I think I just finished a couple of interesting books but the one next to my bed is Million Dollar Brand. Stephanie: Is that good? I have that on my list. Lori: I think it's great ... Oh, sorry. Billion Dollar Brand not a million dollar. Let's Let's do that one again. The one on my reading list, next to my bed right now. Let's do it again. Stephanie: Yep, what's up next on your reading list. Lori: The book that is on my nightstand right now, next to my bed is Billion Dollar Brand sent to me by one of our investors. Stephanie: And are you enjoying it? I have that one on my reading list as well. I haven't gotten to it yet, though. Lori: It's great, and what's interesting is, I personally know several of the founders that are referenced in the book, so it's great to hear their early origin stories and hopefully they'll write a subsequent chapter on Summersalt. Stephanie: They will. Very cool. Yeah, I definitely have to check that one out. What new piece of tech are you enjoying most right now, it could be an app, it could be something you're using at Summersalt, that you are just trying out. That was exciting around tech that you're using. Lori: Tech wise, we are always using the latest and the greatest, but I think in the COVID-19 environment, I've never been more grateful for Slack. We used it pre-COVID but now that we have 100% fully remote team, our team was already somewhat integrated with Slack but now it's part of our day in and day out every minute. Stephanie: Yeah, us too. I love Slack. What new product are you most excited about launching? Or are you working on behind the scenes that no one else knows about? Lori: We have a few things that are top secret, but- Stephanie: I want to know them. Lori: We had some amazing loungewear launches this spring and summer. And I'm super excited about continuing to build out loungewear as a category and particularly for Q4 gifting. I think the consumer is going to be blown away. Stephanie: Cool. I can't wait. I'm all about loungewear these days. Lori: We all are. Stephanie: All right. Yes. Last hard question. What one thing will have the biggest impact on eCommerce in the next year? Lori: Oh, it has to be the store closures and the continued consumer reluctance to actually even go and shop in store and so just understanding that the growth of the category. Clearly it's taken 10 years to get to this point as far as adoption of eCommerce and I think we're going to see another 10 years worth of growth in the category in the next 18 months. Stephanie: Yep. Great answer. Lori, it's been a blast. Where can people find out more about you and Summersalt? Lori: Please go to our website summersalt.com, spelled like summer the season and salt like the seasoning. And then of course, we're on LinkedIn as well. Stephanie: That's the best way to describe Summersalt. I like that. Well, thanks so much for coming on the show. It was really fun and we will have to have you back once you hit that billion dollar mark. Lori: Thank you so much. I really enjoyed it. Stephanie: Yeah, same. See you next time. Lori: Take care.  

My guest on today’s episode is Jonathan Smalley, the Founder and CEO of Yaguara, a platform that helps Shopify merchants work better using their data. It’s been designed to aggregate and present data for all levels across your Shopify organization. It’s a platform that will help you get the insights you need to work better and together with your team. Data without context leads to confusion. Yaguara helps your team tie unified data directly to your goals and projects so that you have a real-time understanding of overall performance.What You Will Learn TodayHow to consolidate, synthesize, and understand all of your first and third-party data.What is a data layer, application layer, and intelligence layer.How to tie data directly to your goals and projects so that you have a real-time understanding of overall performance.Learn how you can reduce the time it takes to make strategic decisions.How to get your team to be aligned, data-informed, and proactive for growth and lifetime customer value.Links And Resources Mentioned In This EpisodeYaguaraYaguara 90 Day Custom Ecommerce PlanThe State of eCommerce Panel Live on Tuesday, April 28th

Suzi Hixon, the Private Label Lawyer, is giving a HUGE shoutout to SummerSalt + Strawesome, two amazing trademarks (for numerous reasons) with an amazing "why" behind them. Find them both here: Summersalt: https://www.summersalt.com/ Strawesome: https://www.strawesome.com/ Suzi highlights these two unique brands who use some of the naming strategies she's covered previously as well as a "trademark fail" that you can learn from and avoid: Geographically Deceptive terms Suzi also breaks some news in this episode highlighting the new allowance for trademarks containing "immoral" or "scandalous" terms. Suzi discusses the legal as well as the marketing ramifications for this decision. If you're looking to launch a brand name, or ensure that your existing trademark is set up for success, check out these resources: FREE Trademark Trailblazer Quickstart Bundle: http://www.TrademarkQuickstart.com/ Trademark Trailblazer ~ The Brand Name Selection Blueprint: http://www.TrademarkTrailblazer.com/ My Rad Website: https://www.theprivatelabellawyer.com/ Apply to Work With Me: https://www.theprivatelabellawyer.com... And if you think you've got a trailblazing trademark, let's see if you'd be a good fit for the show: Trademarks Made Easy Podcast Interview Application: https://forms.gle/jLS8VuXrE7MwCZ349 Eiger Dreams Mastermind Application: https://forms.gle/M2nKiVgvp651zqCy7

A Message Every Woman Needs To Hear With Arielle Estoria Meet Arielle… In this episode, Arielle Estoria shares two of her soulful spoken word poems as we talk about society’s image of a healthy body, Nike’s curve mannequins, her latest swimsuit modelling gig for Summersalt, and finding self worth. Arielle Estoria broke into the world of […]

In June 2012, 54-year-old Marcus Golike was found deceased on the banks of the Ohio River. Investigators immediately focused in on four teenagers as potential suspects. What would they learn in their interrogations?   Sponsors in this episode: Breach - Breach is a podcast that takes you inside the world's biggest hacks - how they're done, who does them, and what's really at stake when your private data is compromised. Listen to Season 2 of Breach, The Equifax Story: This Time It's Personal. Subscribe to Breach in your podcast app. True Body Bra - An amazingly comfortable and supportive bra from True and Co. Save 15% now when you go to Trueandco.com/junkie and enter the code JUNKIE. Summersalt Swimwear - Crafted with 5x the strength and 4x the compression of an average swimsuit, Summersalt offers designer quality without the designer price tag. Get $10 towards your purchase using the code JUNKIE at summersalt.com. Please consider supporting Court Junkie with as little as $3 a month via Patreon.com/CourtJunkie. Help support Court Junkie with $6 a month and get access to bonus monthly episodes. Follow me on Twitter @CourtJunkiePod or Instagram at CourtJunkie.

On Saturday, November 16, 2014, police officers responded to the call of a bar fight at a local bar in Akron, Ohio. As they neared the scene, the call changed - an officer was down and in need of immediate assistance. When they arrived, they found an off-duty police officer lying in the parking lot. He had been shot twice, and the shooter was on the run.   Sponsors in this episode: Summersalt Swimwear - Crafted with 5x the strength and 4x the compression of an average swimsuit, Summersalt offers designer quality without the designer price tag. Get $10 towards your purchase using the code JUNKIE at summersalt.com. Lorena - Amazon Prime Video and Executive Producer Jordan Peele bring you Lorena: the new docu-series that shares Lorena Bobbitt's side of the story and investigates the headlines and press coverage 25 years later - Now streaming on Amazon Prime Video.  Handy - the easy and convenient way to book home cleanings. To get your first 3-hour cleaning for $39 when you sign up for a plan, visit handy.com/junkie and use promo code JUNKIE during checkout. True Body Bra - An amazingly comfortable and supportive bra from True and Co. Save 15% now when you go to Trueandco.com/junkie and enter the code JUNKIE. Please consider supporting Court Junkie with as little as $3 a month via Patreon.com/CourtJunkie. Help support Court Junkie with $6 a month and get access to bonus monthly episodes. Follow me on Twitter @CourtJunkiePod or Instagram at CourtJunkie.

Lori Coulter is the Founder, CEO and President of Summersalt. Prior to Summersalt, Lori owned and operated Lori Coulter Swimwear for 11 years. Summersalt is a direct-to-consumer, travelwear brand. Their flagship product is designer swimwear without the designer price tag. With a patent on recommending garments based on body type and consumer preference, Summersalt uses more than 10,000 scans of real women's bodies and some 1.5 million measurements to create what it says are designer-quality garments. Summersalt was founded in 2017 and is based in St. Louis, Missouri.//Karen Howland is a Managing Director at CircleUp. CircleUp is an investment platform providing capital and resources to innovative, early-stage consumer brands. CircleUp is comprised of internally-managed funds, an investment marketplace and credit division, which are all powered by Helio, a proprietary machine learning platform that evaluates more than 1.2 million consumer and retail businesses to predict future business success.Learn more about Summersalt: https://www.summersalt.com Learn more about CircleUp: https://circleup.com/Follow upside on Twitter: https://twitter.com/upsidefm Subscribe to the update: https://upside.fm/update

Founders Fund has led the $6 million Series A for Summersalt, an early-stage e-commerce startup embracing the next-gen consumer's penchant for inclusivity and affordability. Headquartered in St. Louis, the 1-year old company sells swimsuits designed in-house with eco-friendly fabrics directly to consumers. Like other D2C brands, Summersalt cuts out the middlemen to give its customers access to its swimsuits for $95 or less. What sets it apart is its data-focused fit system.

In this episode of Making the Brand, Billy interviews Lori Coulter and Reshma Chattaram Chamberlin, the founders of Summersalt Swimwear. Lori and Reshma discuss the importance of brand loyalty in a seasonal business, and the power of the direct-to-consumer movement. See acast.com/privacy for privacy and opt-out information.

Lori Coulter, Reshma Chamberlin, and Jenna discuss how Summersalt is creating an inclusive and diverse swimwear line to bring loyalty and a new narrative to a previously fragmented industry. Lori and Reshma share advice on how to navigate startup challenges — Everything is just a phase and you're always going to face challenges. Approach it is tactically as possible and know it won't last forever. We walk through tactics to distinguish and accomplish only your essential tasks to own your time, including examples from Lori and Reshma that helped them launch Summersalt in five months. We also chat about their childhood entrepreneurial endeavors and family experiences — How Reshma's grandmother became one of the first Bollywood actresses and opened her own movie studio, and the lessons Lori learned watching her dad's business scale from $6M market cap to $3.6B in 10 years.

**Please note that this episode was recorded before the coronavirus global pandemic** Madeline Keulen ( https://www.victresscapital.com/madeline-keulen ) is Vice President at Victress Capital ( https://www.victresscapital.com/ ). Victress Capital is an early stage venture capital firm that provides visionary and diverse founding teams in the consumer space with capital and resources for growth. Victress has backed 21 innovative companies led by tenacious founders including Alyce, Daily Harvest, Harper Wilde, Rae, and Summersalt. Prior to Victress, Madeline developed her consumer expertise as an operator, experiencing first-hand the importance of customer-centric values while working at Apple and The Walt Disney Company. She then moved to Oliver Wyman, where she focused on partnering with leading consumer product and services businesses on strategic growth initiatives, operational improvement, and post-merger integrations. You can follow Madeline on Twitter @mkeulen ( https://twitter.com/mkeulen ) and check out her blog mkeulen.com ( http://www.mkeulen.com/ ) To follow along behind the scenes of the show, you can follow @mikegelb ( https://twitter.com/MikeGelb ) and @consumervc ( https://twitter.com/consumervc ). One book that inspired her professionally and personally is How Will You Measure Your Life? ( https://www.amazon.com/gp/product/0062102419?camp=1789&creativeASIN=0062102419&ie=UTF8&linkCode=xm2&tag=theconsumervc-20 ) By Clay Christensen. A couple other books that inspired her professionally are Sam Walton's Made in America ( https://www.amazon.com/gp/product/0553562835?camp=1789&creativeASIN=0553562835&ie=UTF8&linkCode=xm2&tag=theconsumervc-20 ) and Phil Knight's Shoedog ( https://www.amazon.com/gp/product/1501135929?camp=1789&creativeASIN=1501135929&ie=UTF8&linkCode=xm2&tag=theconsumervc-20 ). On this episode you will learn - * What attracted Madeline to startups and venture capital in the first place? How was she able to break into venture? A bit about Victress Capital? What she looks for at the seed stage? Her diligence process? * Boston's startup ecosystem. What is the value of a brand? How to think about competitive advantage and moat? How she thinks about contrasting trends? Is this the hardest period to build a brand in today's climate since it seems so easy to launch a brand? * How the DTC channel has changed? Why she is so bullish on consumer? What she would change about venture capital? Advice for founders in secondary and tertiary markets. The importance of knowing your why.