Podcasts about nudge improving decisions about health

Laura explores the power of taking risks on talent, especially those early in their careers, sharing her thoughts on hiring for mindset and potential over experience, and how being brave enough to back someone others might overlook has led to some of her proudest moments. Sharing her passion for inclusion Laura calls out the need for courage in challenging poor behaviour, regardless of seniority, and emphasises that inclusion means holding everyone to account. Reflecting on societal changes and decades of experience across sectors, Laura highlights the importance of staying the course, reminding us that we're still a long way from achieving true equity and must keep pushing forward with determination and heart. Laura's wish for HR leaders is simple: be brave. Be brave in taking a stand, making bold decisions, and leading with conviction. Laura reminds us, don't forget to bring joy to the workplace - because even in serious times, joy is what keeps us all going.   This episode is sponsored by Redgrave Today's episode is brought to you by Redgrave, a leading executive search, interim, and leadership advisory firm supporting business owners, investors, and leaders. Redgrave specialises in identifying and securing senior leaders for businesses across diverse industries, whether it's CEOs, board members, or functional leadership roles. They combine deep market expertise with a bespoke, relationship-driven approach, ensuring that every search delivers impact. And when it comes to People & Culture leadership, they know just how critical the right HR and People leaders are to shaping business success. Redgrave's People & Culture Practice partners with organisations to find transformative CHROs, CPOs, and senior HR leaders who create the environments where businesses, and people, thrive. Sustainability is also rising on the HR agenda, responsibility, but as a compelling element of an organisation's employee value proposition and operations. Redgrave supports clients in finding leaders who can embed responsible practices into a firm's business strategy and align sustainability with performance. Whether it's a permanent hire or technical interim support, they help HR functions drive meaningful, measurable change. If you're looking for exceptional leadership that makes a difference, visit Redgrave Search to find out more.

Ali reflects on her 30-year career driving inclusive people leadership, sharing how thoughtful succession planning uncovers hidden talent and future leaders. Discussing the power of “nudges”, Ali provides timely insights to shift leadership thinking, and urges HR teams to act as product designers, crafting personalised, inclusive experiences. She highlights the need for flexibility in benefits and communication, grounded in a deep understanding of employee needs. Ali also shares her commitment to equity, from early initiatives attracting women into finance to campaigning for gender equality in sport. Ali explores how everyday language, and actions can reinforce or challenge bias - and how HR, with intention and creativity, can lead meaningful change. This episode is sponsored by CGA Empathy Lab® If you want a happier, more confident workforce, to reduce absenteeism and workplace anxiety and put an end to situations that may result in conflict, you should experience the CGA Empathy Lab®.  By teaching employees the power of empathy, they can enjoy better conversations and create better experiences, not only for themselves but for other employees and customers, ultimately driving business purpose and performance.  There's no better way to experience the world through the eyes of others and learn how to make every moment matter. CGA Empathy Lab® - Winner of the ‘People, Skills, and Diversity Award' for the Rail Industry.  How HR Leaders Change the World is brought to you by Uplifting People We're an amazing community of cutting-edge HR Changemakers. Together, we share experiences, tools and clear, actionable ideas.  Ideas that will help you solve the challenges you face today and will inspire you with brilliant opportunities to push boundaries and positively impact people in your organisation - and beyond.  And what's even better, is every penny of our profit empowers vulnerable children to be safe, loved and learning. Together, we uplift people.

Hayley shares how Formula E is tackling gender barriers and driving inclusion in motorsport. With women holding just 3% of racing licenses, initiatives like the women's test programme aim to level the playing field and increase female representation at the highest levels.   Over the past 18 months, Formula E has strengthened its ED&I strategy by partnering with experts and collaborating with organisations such as the 93% Club. These efforts are expanding access to motorsport careers and fostering a more inclusive talent pipeline.   Hayley also champions HR as a strategic enabler, calling for more HR leaders at the executive table - and more CEOs from HR backgrounds. Her insights challenge traditional views of HR and inspire leaders to use their influence for real, systemic change.   References: The 93% Club This episode is sponsored by CGA Empathy Lab® If you want a happier, more confident workforce, to reduce absenteeism and workplace anxiety and put an end to situations that may result in conflict, you should experience the CGA Empathy Lab®.  By teaching employees the power of empathy, they can enjoy better conversations and create better experiences, not only for themselves but for other employees and customers, ultimately driving business purpose and performance.  There's no better way to experience the world through the eyes of others and learn how to make every moment matter. CGA Empathy Lab® - Winner of the ‘People, Skills, and Diversity Award' for the Rail Industry.  How HR Leaders Change the World is brought to you by Uplifting People We're an amazing community of cutting-edge HR Changemakers. Together, we share experiences, tools and clear, actionable ideas.  Ideas that will help you solve the challenges you face today and will inspire you with brilliant opportunities to push boundaries and positively impact people in your organisation - and beyond.  And what's even better, is every penny of our profit empowers vulnerable children to be safe, loved and learning. Together, we uplift people.

David Thorne from Thumbscore brings expertise in behavioral economics and financial wellness to discuss innovative approaches to reducing employee financial stress. As a leader in the employee benefits space, David focuses on helping organizations create more effective financial wellness programs by incorporating behavioral science and personalized decision support. Episode SummaryIn this episode, we explore how Thumbscore is revolutionizing the employee benefits space by applying behavioral economics principles to financial wellness programs. David shares insights on how understanding human behavior can lead to better financial decisions and improved mental health outcomes for employees. Key Topics Discussed- Integration of behavioral economics in financial wellness programs- Addressing employee financial stress through personalized insights- The connection between benefits decisions and mental health- Importance of renters insurance and emergency savings- Improving broker onboarding and customer experience- Human behavior patterns and decision-making in financial contexts- Digital transformation in the benefits space- Personal and corporate growth parallels Resources and Links(https://www.thumbscore.com) Additional Reading Materials- "Nudge: Improving Decisions About Health, Wealth, and Happiness" by Richard Thaler and Cass Sunstein- "Predictably Irrational" by Dan Ariely- "The Psychology of Money" by Morgan Housel Key Takeaways1. Financial wellness programs are more effective when they incorporate behavioral economics principles2. Understanding human behavior is crucial for developing effective financial support systems3. Digital transformation is reshaping how benefits are delivered and managed4. Personal development and corporate growth share similar behavioral patterns5. Successful change requires both understanding individual strengths and environmental factors Connect with David- LinkedIn: https://www.linkedin.com/in/davidjthorne/ Episode Quotes "The best way to help people make better financial decisions is to understand their behavioral patterns and create systems that work with, not against, human nature." "Digital transformation in benefits isn't just about technology – it's about understanding and improving human experiences."

David Thorne from Thumbscore brings expertise in behavioral economics and financial wellness to discuss innovative approaches to reducing employee financial stress. As a leader in the employee benefits space, David focuses on helping organizations create more effective financial wellness programs by incorporating behavioral science and personalized decision support. Episode SummaryIn this episode, we explore how Thumbscore is revolutionizing the employee benefits space by applying behavioral economics principles to financial wellness programs. David shares insights on how understanding human behavior can lead to better financial decisions and improved mental health outcomes for employees. Key Topics Discussed- Integration of behavioral economics in financial wellness programs- Addressing employee financial stress through personalized insights- The connection between benefits decisions and mental health- Importance of renters insurance and emergency savings- Improving broker onboarding and customer experience- Human behavior patterns and decision-making in financial contexts- Digital transformation in the benefits space- Personal and corporate growth parallels Resources and Links(https://www.thumbscore.com) Additional Reading Materials- "Nudge: Improving Decisions About Health, Wealth, and Happiness" by Richard Thaler and Cass Sunstein- "Predictably Irrational" by Dan Ariely- "The Psychology of Money" by Morgan Housel Key Takeaways1. Financial wellness programs are more effective when they incorporate behavioral economics principles2. Understanding human behavior is crucial for developing effective financial support systems3. Digital transformation is reshaping how benefits are delivered and managed4. Personal development and corporate growth share similar behavioral patterns5. Successful change requires both understanding individual strengths and environmental factors Connect with David- LinkedIn: https://www.linkedin.com/in/davidjthorne/ Episode Quotes "The best way to help people make better financial decisions is to understand their behavioral patterns and create systems that work with, not against, human nature." "Digital transformation in benefits isn't just about technology – it's about understanding and improving human experiences."Video Version: https://youtu.be/kVxBL3At1P8

Send us a text“So it's about being able to marry the two, so quant and qual, and to be able to use either one to more deeply explore whatever pattern of behaviour you're trying to unpack...so I think bringing the two together is super powerful.” - Angela BlissThis weekAngela Bliss, a seasoned behavioural scientist and designer, shares her unique insights into how decisions are often made subconsciously, long before we're aware of them. Angela has worked with top-tier companies and government bodies, seamlessly blending behavioural insights with creative execution.In this episode, Angela dives deep into the fascinating world where behavioural science meets data science, exploring how this powerful combination can transform the way organisations approach user experience (UX) research. She reveals how understanding subconscious decision-making can be the key to designing truly impactful products and services. Angela shares insights from her experience working with a major bank, where AI and behavioural science are reshaping internal and external campaigns. Angela discusses how organisations are shifting their risk appetite, driven by the need to innovate with AI.Tune in to this episode and discover how to harness the subconscious mind's power to drive better decisions.In this episode you'll hear aboutWhat is the importance of quantitative data in design?How can designers overcome biases and improve their work?How can one check their own biases?What are the implications of making decisions before being consciously aware of them?What is the best way to understand a person's point of view or decision-making?How can we design for cognitive ability, including cognitive decline?Key linksAngela Bliss LinkedInLondon School of Economics (LSE)National Australia BankTelstraNissanDepartment of Health (Victoria)Department of Transport (Victoria)"Nudge: Improving Decisions About Health, Wealth, and Happiness" by Richard H. Thaler and Cass R. Sunstein"Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions" by Dan Ariely"Thinking, Fast and Slow" by Daniel KahnemanAbout our guest Angela Bliss is a behavioural scientist and designer with over 20 years of experience working with Australia's largest businesses and government departments including NAB, The Reece Group, Wesfarmers Health, Department of Health, Victoria, Department of Transport, Victoria, Telstra, MYOB, Bunnings, Coles and Nissan. Angela works in the field of applied behavioural science, combining behavioural insights with creative execution across service, product and communication design. Angela is a member of the Global Association of Applied Behavioural Scientists (GAABS) and holds degrees in economics and marketing, andFor weekly updates and to hear about the latest episodes, please subscribe to The Company Road Podcast at https://companyroad.co/podcast/

Alex speaks with Ignacio Cofone about the intricacies of privacy in the digital era, examining how personal data is collected, inferred upon, and the legal frameworks that govern these practices, as elucidated in Ignacio Cofone's book, "The Privacy Fallacy." Episode Notes: "The Privacy Fallacy: Harm and Power in the Information Economy" by Ignacio Cofone Link: https://www.amazon.ca/Privacy-Fallacy-Power-Information-Economy/dp/XXXXX "The Age of Surveillance Capitalism" by Shoshana Zuboff Link: https://www.amazon.ca/Age-Surveillance-Capitalism-Future-Frontier/dp/1541758005 General Data Protection Regulation (GDPR) Link: https://gdpr.eu/ "Privacy and Freedom" by Alan F. Westin Link: https://www.amazon.ca/Privacy-Freedom-Alan-F-Westin/dp/XXXXX "Code and Other Laws of Cyberspace" by Lawrence Lessig Link: https://www.amazon.ca/Code-Laws-Cyberspace-Lawrence-Lessig/dp/0465039146 "Nudge: Improving Decisions About Health, Wealth, and Happiness" by Richard H. Thaler and Cass R. Sunstein Link: https://www.amazon.ca/Nudge-Improving-Decisions-Health-Happiness/dp/014311526X "The Right to Privacy" by Samuel D. Warren and Louis D. Brandeis Link: https://www.cs.cornell.edu/~shmat/courses/cs5436/warren-brandeis.pdf Thanks to our patrons including: Amy Willis, Chris Rondollo, and Christopher McDonald. To become a patron, go to patreon.com/curioustask

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 3265: Scott Spann highlights the importance of starting early with retirement savings and the benefits of gradual increases through strategies like automatic contribution rate escalation. He uses Sharon's story to demonstrate how small, consistent efforts can lead to significant financial security and flexibility later in life. Read along with the original article(s) here: https://www.financialfinesse.com/2015/01/26/can-you-really-save-more-tomorrow/ Quotes to ponder: "It is just too easy to convince ourselves that we can save more tomorrow when we have a better job, when we pay off those loans, or when those other life challenges disappear." "Sharon's secret to success over the past two decades was to put any salary increases into savings without giving herself a chance to spend it." "It may be tough to go from saving 5% to 15% in one move, but going from 5% to 6% is quite painless, especially if the increase can be timed to coincide with an annual raise." Episode references: Nudge: Improving Decisions About Health, Wealth, and Happiness: https://www.amazon.com/Nudge-Improving-Decisions-Health-Happiness/dp/014311526X Employee Benefit Research Institute: https://www.ebri.org Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 3265: Scott Spann highlights the importance of starting early with retirement savings and the benefits of gradual increases through strategies like automatic contribution rate escalation. He uses Sharon's story to demonstrate how small, consistent efforts can lead to significant financial security and flexibility later in life. Read along with the original article(s) here: https://www.financialfinesse.com/2015/01/26/can-you-really-save-more-tomorrow/ Quotes to ponder: "It is just too easy to convince ourselves that we can save more tomorrow when we have a better job, when we pay off those loans, or when those other life challenges disappear." "Sharon's secret to success over the past two decades was to put any salary increases into savings without giving herself a chance to spend it." "It may be tough to go from saving 5% to 15% in one move, but going from 5% to 6% is quite painless, especially if the increase can be timed to coincide with an annual raise." Episode references: Nudge: Improving Decisions About Health, Wealth, and Happiness: https://www.amazon.com/Nudge-Improving-Decisions-Health-Happiness/dp/014311526X Employee Benefit Research Institute: https://www.ebri.org Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 3265: Scott Spann highlights the importance of starting early with retirement savings and the benefits of gradual increases through strategies like automatic contribution rate escalation. He uses Sharon's story to demonstrate how small, consistent efforts can lead to significant financial security and flexibility later in life. Read along with the original article(s) here: https://www.financialfinesse.com/2015/01/26/can-you-really-save-more-tomorrow/ Quotes to ponder: "It is just too easy to convince ourselves that we can save more tomorrow when we have a better job, when we pay off those loans, or when those other life challenges disappear." "Sharon's secret to success over the past two decades was to put any salary increases into savings without giving herself a chance to spend it." "It may be tough to go from saving 5% to 15% in one move, but going from 5% to 6% is quite painless, especially if the increase can be timed to coincide with an annual raise." Episode references: Nudge: Improving Decisions About Health, Wealth, and Happiness: https://www.amazon.com/Nudge-Improving-Decisions-Health-Happiness/dp/014311526X Employee Benefit Research Institute: https://www.ebri.org Learn more about your ad choices. Visit megaphone.fm/adchoices

You wouldn't think you could win a Nobel Prize for showing that humans tend to make irrational decisions. But that's what Richard Thaler has done. In an interview from 2018, the founder of behavioral economics describes his unlikely route to success; his reputation for being lazy; and his efforts to fix the world — one nudge at a time. SOURCES:Richard Thaler, professor of behavioral science and economics at the University of Chicago. RESOURCES:“Behavioral Economics,” by Richard Thaler (The Past, Present, and Future of Economics: A Celebration of the 125-Year Anniversary of the JPE and of Chicago Economics, December 2017).Misbehaving: The Making of Behavioral Economics, by Richard Thaler (2015).Nudge: Improving Decisions About Health, Wealth, and Happiness, by Richard Thaler and Cass Sunstein (2008). EXTRAS:"Farewell to a Generational Talent," by Freakonomics Radio (2024)."Why Is Richard Thaler Such a ****ing Optimist?" by People I (Mostly) Admire (2021)."All You Need Is Nudge," by Freakonomics Radio (2021).The Big Short, film by Adam McKay (2015).

Nobel Prize-winning economist Richard Thaler, co-author of "Nudge: Improving Decisions About Health, Wealth and Happiness," Ben McKenzie, author of "Easy Money: Cryptocurrency, Casino Capitalism, and the Golden Age of Fraud" and Ryan Lewis talks about his local furniture business Wasatch Ski Chairs.

Matt speaks with Ethan Nadelmann about drug decriminalization, legalization, and the slow end to the drug war in Canada and the United States, and how successes and failures in both countries compare to those abroad. Episode Notes: The Drug Policy Alliance website: https://drugpolicy.org/ Some history on Portugal's Drug Harm Reduction Programs: https://americanaddictioncenters.org/blog/portugals-harm-reduction-policies  Philip Owen's obituary highlighting some of his successes in Vancouver as mayor: https://vancouver.citynews.ca/2021/10/02/dtes-philip-owens-four-pillars//  Larry Cambell's call for opioid legalization: https://globalnews.ca/news/3260074/make-prescription-opioids-legal-says-senator-and-former-mayor-larry-campbell/  "Nudge: Improving Decisions About Health, Wealth, and Happiness" on Amazon Canada: https://a.co/d/36Y1M4L  Peltzman's original article studying drug availability: https://www.jstor.org/stable/1830639  Ed Preble's "Taking Care Of Business": https://doi.org/10.3109/10826086909061998  

In Look Again: The Power of Noticing What Was Always There, Cass Sunstein, together with his co-author Tali Sharot, discusses the importance of reevaluating the familiar to discover new insights.Sunstein has long been at the forefront of behavioral economics. He is the Robert Walmsley University Professor at Harvard Law School and served as the administrator of the White House Office of Information and Regulatory Affairs in the Obama administration. He has authored numerous best sellers, such as Nudge and The World According to Star Wars., In his new book, he explores the effects of habituation—ceasing to notice the familiar.Together with Martin Reeves, Chairman of the BCG Henderson Institute, Sunstein discusses the perils of habituation and how to see the unseen. He also identifies ways that company leaders can strategically avoid habituation to ensure their organizations do not get stuck in mental models that limit adaptability to new trends and challenges.Key topics discussed: 01:09 | How habituation works04:25 | What dishabituation is08:18 | How to see the unseen13:51 | How corporations should think about (dis-)habituation22:08 | Breaking free from a mental model24:21 | Personal strategies for dishabituationAdditional inspirations from Cass Sunstein:Noise: A Flaw in Human Judgment; co-authored by Daniel Kahneman and Olivier Sibony (Little Brown Spark, 2021)The World According to Star Wars (Dey Street Books, 2016)Nudge: Improving Decisions About Health, Wealth, and Happiness; co-authored by Richard Thaler (Penguin Books, 2009)This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

This is a throwback to episode 52 of this podcast.Nudge Theory burst onto the scene in 2008 when Cass Sunstein and Richard Thaler published their book “Nudge: Improving Decisions About Health, Wealth, and Happiness.” The simplest models of economics take preferences as given, but nudge ideas suggest we can be moved, steered, and in some cases manipulated. Nudge has influenced politicians around the World. There are “Nudge Units” in government in the UK, US, Germany, Japan, and even Canada. The World Bank, United Nations, and European Commission have “Nudge” teams.Listen For6:47 The Fundamentals of Nudge Theory8:02 The Impact of Context on Behaviour9:03 Economic vs Psychological Solutions10:39 Examples of Nudge Theory in Everyday ContextsCanadian Nudge Team = BeSci Team UK Nudge Team = Behavioural Insights Team Australian Nudge Team = Behavioural Economics Team of Australia American Nudge Team = Social and Behavioural Sciences Team Guest: Rory SutherlandWebsite Rate this podcast with just one click Leave us a voice message we can share on the podcast  https://www.speakpipe.com/StoriesandStrategiesStories and Strategies WebsiteDo you want to podcast? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | ThreadsRequest a transcript of this episodeSupport the Show.

The psychologist Daniel Kahneman — a Nobel laureate and the author of Thinking, Fast and Slow — recently died at age 90. Along with his collaborator Amos Tversky, he changed how we all think about decision-making. The journalist Michael Lewis told the Kahneman-Tversky story in a 2016 book called The Undoing Project. In this episode, Lewis explains why they had such a profound influence. SOURCE:Michael Lewis, writer. RESOURCES:The Undoing Project, by Michael Lewis (2016).Thinking, Fast and Slow, by Daniel Kahneman (2011).The Big Short: Inside the Doomsday Machine, by Michael Lewis (2010).Nudge: Improving Decisions About Health, Wealth, and Happiness, by Richard Thaler and Cass Sunstein (2009).Moneyball: The Art of Winning an Unfair Game, by Michael Lewis (2004).“Who's On First,” by Richard Thaler and Cass Sunstein (New Republic, 2003).“The Framing of Decisions and the Psychology of Choice,” by Daniel Kahneman and Amos Tversky (Science, 1981).“Prospect Theory: An Analysis of Decision Under Risk,” by Daniel Kahneman and Amos Tversky (Econometrica, 1979).“Judgment under Uncertainty: Heuristics and Biases,” by Daniel Kahneman and Amos Tversky (Science, 1974).“Subjective Probability: A Judgment of Representativeness,” by Daniel Kahneman and Amos Tversky (Cognitive Psychology, 1972). EXTRAS:"Remembering Daniel Kahneman," by People I (Mostly) Admire (2024)."Why Are People So Mad at Michael Lewis?" by Freakonomics Radio (2023)."Did Michael Lewis Just Get Lucky with 'Moneyball'?" by Freakonomics Radio (2022).

If you like Building Better CMOs, we think you'll also like "Stories and Strategies For Public Relations and Marketing," hosted by Doug Downs. In this episode, originally released in May 2021, Doug interviews Ogilvy UK vice chairman Rory Sutherland about nudge theory — the behavioral science concept popularized by Cass Sunstein and Richard Thaler's book "Nudge: Improving Decisions About Health, Wealth, and Happiness." We'll be back in two weeks with a new episode of Building Better CMOs! Learn more about your ad choices. Visit megaphone.fm/adchoices

Chapter 1 What's Nudge about"Nudge: Improving Decisions About Health, Wealth, and Happiness" is a book written by Richard H. Thaler and Cass R. Sunstein. The book explores the concept of "nudge," which refers to any aspect of choice architecture that alters people's behavior in a predictable way without restricting their freedom of choice. Thaler and Sunstein delve into behavioral economics, which studies how psychological biases often lead individuals to make choices that may not align with their best interests. They argue that by understanding these biases, policymakers and individuals can make small changes to the environment or context in which decisions are made to encourage better outcomes. The authors provide numerous examples and case studies from various domains, including personal finance, healthcare, education, and environmental conservation. They discuss how subtle changes in the presentation of choices, such as framing, default options, and incentives, can significantly influence decision-making and improve outcomes for individuals and society as a whole. Additionally, the book explores the ethical implications of nudges, highlighting the importance of transparency, accountability, and respect for individual autonomy. Thaler and Sunstein emphasize that nudges should be used to guide individuals towards better choices while still giving them the freedom to decide for themselves. Overall, "Nudge" offers valuable insights into human decision-making and provides practical strategies for designing environments that help individuals make better choices about their health, wealth, and overall happiness.Chapter 2 Why is Nudge A Good BookAccording to reddit comments on Nudge, "Nudge: Improving Decisions About Health, Wealth, and Happiness" by Richard H. Thaler and Cass R. Sunstein is widely regarded as a good book for several reasons: 1. Insightful concepts: The book introduces the concept of "nudging," which refers to the idea that small changes in the way choices are presented can significantly influence people's decisions. Thaler and Sunstein explore how subtle tweaks in decision-making environments can help individuals make better choices without restricting their freedom. 2. Practical applications: "Nudge" provides numerous examples of how nudging can be applied in various aspects of life, including personal finance, healthcare, education, and public policy. The authors present practical tools and strategies that can be used to design choice architecture effectively, leading to improved outcomes. 3. Accessible writing style: Despite diving into behavioral economics, the book maintains an engaging and accessible writing style. Thaler and Sunstein explain complex concepts using relatable examples, making it easy for readers to understand and apply the ideas discussed. 4. Evidence-based reasoning: The authors support their arguments with a wealth of research from the fields of psychology, economics, and behavioral science. They present empirical evidence to back up their claims, making the book more credible and trustworthy. 5. Relevance to everyday life: The topics covered in "Nudge" have significant implications for our daily lives. By understanding the principles of nudging, readers can gain insights into how their own decisions are influenced and learn techniques to make more informed choices in various areas,...

Bloomberg Radio host Barry Ritholtz speaks with legal scholar Cass Sunstein, who founded and leads Harvard Law School's program on behavioral economics and public policy. He authored several books, including the bestselling “Nudge: Improving Decisions About Health, Wealth and Happiness” (written with Richard H. Thaler); his most recent is “How to Interpret the Constitution.”See omnystudio.com/listener for privacy information.

Learn on your terms. Get the PDF, infographic, full ad-free audiobook and animated version of this summary and a lot more on the top-rated StoryShots app: https://www.getstoryshots.com ⭐️⭐️⭐️⭐️⭐️ Don't forget to subscribe, rate and review the StoryShots podcast now to help us grow and create more amazing content for you! What should our next book be? Comment on Spotify/iTunes or vote it up on the StoryShots app. Interested in sponsorship? Contact support@getstoryshots.com StoryShots Book Summary and Review of Nudge: Improving Decisions About Health, Wealth, and Happiness by Richard H. Thaler and Cass R. Sunstein Life gets busy. Has Nudge been on your reading list? Learn the key insights now. We're scratching the surface here. If you don't already have Richard H. Thaler and Cass R. Sunstein's popular book on economics, psychology, and business, order it here or get the audiobook for free to learn the juicy details. Introduction  Do we make our own choices? Or do external factors influence our decisions at almost every level in life? Nudge explains how human choices result from certain behavioral economic factors. The book explores why people choose the path with the least friction in decision-making. It also details how states and organizations use nudges to influence people's choices. This includes health, wealth, and happiness decisions. In the end, Nudge sheds light on the bias that creeps into the decision-making process. Let Nudge be your guide in understanding how smaller decisions influence your behavior. This book isn't about denying freedom of choice. Rather, it introduces the concept of "libertarian paternalism."  You'll learn about behavioral economics and how to identify, analyze, and control nudges. Discover how the principles in Nudge can improve your life by enhancing your decision-making skills.  About Richard H. Thaler and Cass R. Sunstein Richard H. Thaler is a behavioral science and economics professor at the University of Chicago. Nudge and Misbehaving: The Making of Behavioral Economics are among his bestselling books. He won the Nobel Prize in Economics and is widely praised for his work in behavioral economics. He's also featured in many publications and the blockbuster film, The Big Short. His co-author, Cass R. Sunstein, founded Harvard Law School's Behavioral Economics program. He is also a professor at the University of Chicago and an author of renowned books like How Change Happens. From 2009 to 2012, Sunstein served in the Obama administration. He worked in the Office of Information and Regulatory Affairs as an administrator. Thaler and Sunstein came up with Nudge at the University of Chicago. The idea was to show how states and organizations use nudges to influence people's lives. They also wanted to prove humans need some form of influence to live their best lives. To this end, here's a summary of ten key insights they discussed in the book: StoryShot #1: Humans Think Using Two Cognitive Systems StoryShot #2: There are Six Key Nudges StoryShot #3: People Make Decisions Based on Options Presented to Them StoryShot #4: Humans Need Nudges to Improve Their Financial Life Learn more about your ad choices. Visit megaphone.fm/adchoices

Today's episode is all about iNcentives, specifically as they pertain to the concept of NUDGES. This episode first aired as part of a 7-part series I did on NUDGES back in 2019. Why seven parts? Well, “NUDGES” is an acronym for the six types of nudges as introduced by Thaler and Sunstein: iNcentives (which is a bit of a fudge to make it work, but we all forgive them), Understand Mapping, Defaults, Give Feedback, Expect Error and Structuring Complex Choices. That original series included one episode on each, plus an introductory episode into what nudges and choice architecture are to kick things off - so there you have it: seven episodes.  This episode on incentives is being refreshed today to help get your brain buzzing on the idea before the wonderful Dr. Uri Gneezy is here on Friday to share about his new book (which just came out today) called Mixed Signals: How Incentives Really Work. It is all about what happens when we mix up our incentives so things don't work as intended, and what we can do to correct those errors before they happen.  Digging in on nudging incentives as it pertains to behavioral economics felt like the perfect way to get you ready and in the right mindset for that episode coming out on Friday. (If you haven't already subscribed to the podcast, take a moment to do so now!) Show Notes: [00:38] Today's episode is all about iNcentives, specifically as they pertain to the concept of NUDGES. This episode first aired as part of a 7-part series I did on NUDGES back in 2019. [03:20] We are inundated with choices in our lives and because our brains are lazy we don't put in all the effort required to make the best decision every time. Well structured choice architecture can influence the way someone makes a decision and the choice they make.  [04:37] Proper incentives can help encourage sales when you understand how they work.  [05:11] Good choice architects understand how to structure the nudges and architecture to do what is best for their business.  [06:43] Melina's example - air conditioning! [09:02] In general with air conditioning, it may feel like there isn't really a choice to be had. It looks pretty easy on the surface...  [10:30] While air conditioning seems like a simple choice there were actually a lot of variables to be considered.   [13:05] Consider who pays, who chooses, who uses, and who profits. [14:06] What happens when there are conflicting incentives? That is where we can really run into problems.   [15:47] “Do you want the wi-fi enabled one?”  [19:11] Look at how you can align the incentives to find the win-win-win scenario. [21:45] When all you look at is the cost it is easy to base your pricing off of that – but that isn't the best way. [23:52] Salience (or saying something is salient) is the way an item stands out from other items. [25:19] Our human brains have a hard time understanding value and cost over time.  [27:03] Breaking down a large payment by year, month, week, or even day can make it a choice easier (or harder!) to make. Context matters. [29:43] Being in sales is basically being a full time choice architect. It is the burden of a salesperson and company to structure choices in a way that customers can quickly understand the value and make a choice.  [32:02] Paying for the car is removed from the experience of you using and driving it.  [34:00] Think about what you want to bring your customers' attention to (versus what would be a negative experience if you brought their attention to it).  [36:23] Points, foreign currency, and tokens are not the same in our mind as “real” money.   [38:04] It is important to consider the questions of who uses, who choses, who pays, who profits. [40:44] Surge pricing may seem like a way to nudge people into using less energy, but because this isn't salient in the moment it doesn't do as much as it could. Here's something else that might work better… [41:55] The last example of competing incentives is the US healthcare system.  [44:20] Improvements can always be made.  [46:30] Melina's closing thoughts [46:35] I find incentives fascinating because there are so many layers to them. It is so important to look at the ripples of choices and incentives, all those little facets that may not come to mind but can actually be really really important when decisions are made. Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show.  I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Join the BE Thoughtful Revolution – our free behavioral economics community, and keep the conversation going! Learn and Support The Brainy Business Check out and get your copies of Melina's Books. Get the Books Mentioned on (or related to) this Episode: Mixed Signals, by Uri Gneezy Nudge, by Richard Thaler and Cass Sunstein Sludge, by Cass Sunstein What Your Customer Wants and Can't Tell You, by Melina Palmer The Why Axis, by Uri Gneezy and John List Top Recommended Next Episode: The Cobra Effect (ep 220) Already Heard That One? Try These:  Motivation and Incentives at Work with Kurt Nelson (ep 187) Secrets of Motivation and Incentives, Tim Houlihan Interview (ep 109) NUDGES & Choice Architecture (ep 35) Understanding Mapping: The "U" in NUDGES (ep 37) Defaults: The "D" in NUDGES (ep 38) Expect Error: The "E" in NUDGES (ep 39) Give Feedback: The "G" in NUDGES (ep 40) Structuring Complex Choices: The "S" in NUDGES (ep 41) Loss Aversion: Why Getting New Stuff Is Not The Same (ep 9) Scarcity (ep 270) Relativity (ep 12) Anchoring & Adjustment (ep 11) The Truth About Pricing (ep 5) Unlocking the Power of Numbers (ep 17) The Overwhelmed Brain and its Impact on Decision Making (ep 32) What is Value? (ep 234) Framing (ep 16) Other Important Links:  Brainy Bites - Melina's LinkedIn Newsletter  Nudge: Improving Decisions About Health, Wealth, and Happiness Choice Architecture

In this episode of High Theory, Eli Cook tells us about choice architecture. The term was invented by behavioral economists in 2008 who proposed it as a soft-power model of “libertarian paternalism” to influence consumer choice. Eli traces their concept through a twentieth-century history of structured choices, from personality tests and the five-star rating to the swipes and likes of platform capitalism. He shifts our attention from the rhetoric of consumer choice as freedom to the power of “choice architects” who determine the options for us. Eli takes the term “choice architecture” from Richard Thaler and Cass Sunstein's book Nudge: Improving Decisions About Health, Wealth, and Happiness (Yale UP, 2008). He mentions the industrial psychologist Walter Dill Scott and the inventors of behavioral economics, Amos Tversky and Daniel Kahneman. Amusingly, there is a New Yorker article about Tversky and Kahneman written by Thaler and Sunstein, called “The Two Friends Who Changed How We Think About How We Think.” (New Yorker 7 Dec 2016). In the full version of our conversation, Eli referenced the work of Sophia Rosenfeld on the longue durée history of choice. Eli Cook is a historian of American capitalism. He works as a Senior Lecturer in History and as head of the American Studies Program at the University of Haifa in Israel. His first book The Pricing of Progress: Economic Indicators and the Capitalization of American Life was published by Harvard University Press in 2017. Last year, he was a fellow at the Stanford Humanities Center where he worked on his new book about choice architecture. Image: © 2023 Saronik Bosu Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/psychology

In this episode of High Theory, Eli Cook tells us about choice architecture. The term was invented by behavioral economists in 2008 who proposed it as a soft-power model of “libertarian paternalism” to influence consumer choice. Eli traces their concept through a twentieth-century history of structured choices, from personality tests and the five-star rating to the swipes and likes of platform capitalism. He shifts our attention from the rhetoric of consumer choice as freedom to the power of “choice architects” who determine the options for us. Eli takes the term “choice architecture” from Richard Thaler and Cass Sunstein's book Nudge: Improving Decisions About Health, Wealth, and Happiness (Yale UP, 2008). He mentions the industrial psychologist Walter Dill Scott and the inventors of behavioral economics, Amos Tversky and Daniel Kahneman. Amusingly, there is a New Yorker article about Tversky and Kahneman written by Thaler and Sunstein, called “The Two Friends Who Changed How We Think About How We Think.” (New Yorker 7 Dec 2016). In the full version of our conversation, Eli referenced the work of Sophia Rosenfeld on the longue durée history of choice. Eli Cook is a historian of American capitalism. He works as a Senior Lecturer in History and as head of the American Studies Program at the University of Haifa in Israel. His first book The Pricing of Progress: Economic Indicators and the Capitalization of American Life was published by Harvard University Press in 2017. Last year, he was a fellow at the Stanford Humanities Center where he worked on his new book about choice architecture. Image: © 2023 Saronik Bosu Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/economics

In this episode of High Theory, Eli Cook tells us about choice architecture. The term was invented by behavioral economists in 2008 who proposed it as a soft-power model of “libertarian paternalism” to influence consumer choice. Eli traces their concept through a twentieth-century history of structured choices, from personality tests and the five-star rating to the swipes and likes of platform capitalism. He shifts our attention from the rhetoric of consumer choice as freedom to the power of “choice architects” who determine the options for us. Eli takes the term “choice architecture” from Richard Thaler and Cass Sunstein's book Nudge: Improving Decisions About Health, Wealth, and Happiness (Yale UP, 2008). He mentions the industrial psychologist Walter Dill Scott and the inventors of behavioral economics, Amos Tversky and Daniel Kahneman. Amusingly, there is a New Yorker article about Tversky and Kahneman written by Thaler and Sunstein, called “The Two Friends Who Changed How We Think About How We Think.” (New Yorker 7 Dec 2016). In the full version of our conversation, Eli referenced the work of Sophia Rosenfeld on the longue durée history of choice. Eli Cook is a historian of American capitalism. He works as a Senior Lecturer in History and as head of the American Studies Program at the University of Haifa in Israel. His first book The Pricing of Progress: Economic Indicators and the Capitalization of American Life was published by Harvard University Press in 2017. Last year, he was a fellow at the Stanford Humanities Center where he worked on his new book about choice architecture. Image: © 2023 Saronik Bosu Learn more about your ad choices. Visit megaphone.fm/adchoices

The element for this episode is “inspiration.” We explored this element last episode, busting the myth that you need to be fixed. In the episode, we're talking more about the myths of change.   There's a jargon-y term that applies here, it's called the "fallacy of change." This is the belief that in order to be happy, to feel comfortable with ourselves, that something needs to change. We may believe we need to change, but often, we think someone else or something else needs to change. We'll dive into this myth/fallacy more in this episode. The paradox is, after we acknowledge this myth and move into more self-acceptance, then we break down the wall separating us from our joy. With that new space, our building blocks of joy can more quickly create the steps needed for more lasting, positive changes in our lives.    Key Takeaways: The fallacy of change is the rejection of our current state and a belief that our happiness is not in our own power, but dependent on the people or circumstances around us. Locus of control is important here... an internal locus of control is the belief that the outcomes of your actions are based on what YOU do. That orientation (when it's contextually appropriate) is important for mental health. We can't hold out our happiness based on external circumstances. Do you have a Dan Marino in your life? Someone who you believe held the football wrong on you? If you have no idea what that means, you just need to listen to the episode to gain the pearl of wisdom here (yes, it's from a Jim Carrey movie)... "Spotlighting the right" is a powerful behavioral change strategy. Instead of nagging or punishing, we can focus on the positive behaviors that are moving us toward a goal. It's a simple, but powerful shift. Fear, shame, and guilt are bad motivators for lasting change. They may ignite a first action, but the fuel fizzles out fast and the desired change doesn't have enough positive support to become a healthy habit.  We'll dig more into how we can move beyond these myths in next episode.   Links Mentioned: Joy Lab Program (step-by-step practices to help you build and maintain the elements of joy in your life) Joy Lab podcast episode 10  ("Inspiration: The Engine of Joy" ... gives some great basics for this element of inspiration):  Joy Lab podcast episode 40 (Resolution #1: You Don't Need to Be Fixed)   Differential associations of locus of control with anxiety, depression and life-events: A five-wave, nine-year study to test stability and change Nudge theory (Thaler's book- Nudge: Improving Decisions About Health, Wealth, and Happiness) Victor Frankl: The Will to Meaning: Foundations and Applications of Logotherapy.    Full transcript available: https://www.naturalmentalhealth.com/podcasts/joy-lab-podcast/episodes/2147826838

We are all biased people, easily influenced by other people or even our own experiences. These biases can influence your ability to make the right decisions and even come in the way of you achieving success. The best thing is that these biases can easily be addressed through small nudges and disciplined practices that push you in a certain direction. However, you must be mindful that nudges can push you in the right or wrong direction.SummaryIn the book, “Nudge: Improving Decisions About Health, Wealth, and Happiness', authors Richard H. Thaler and Cass R. Sunstein explore how we make different choices and suggest how we can make better decisions. Listen to this Podcast by Edelweiss MF to learn how you can make an optimal investment checklist. Key takeaways:·  Decisions that you as an individual make are impacted by biases and different sets of information·  Anchoring, overconfidence, status quo bias, and familiarity are all examples of biases.·  On the other hand, nudges can also influence and push you towards both right and wrong decisions.·  Anything from the way a certain argument is framed to marketing and social media influencers can act as a nudge·  In investing, the Record, Evaluate, and Compare Alternative Prices (RECAP) framework can act as a good nudge.The book really is revelatory and can make you stop and think the next time you are about to make a decision. You can listen to the podcast on the Edelweiss Mutual Fund website, Spotify, Google Podcasts, and Apple Podcast. We hope you enjoyed this podcast and will tune in to listen to more such podcasts on investing nuggets. 

Nudges are all around you. They might help you choose your meal at a restaurant, navigate a busy airport terminal, or start saving for the future. But nudges are often subtle, so you might not notice them until they're pointed out. In this episode of Choiceology with Katy Milkman, we're doing things a little differently. This episode is your guide to the many ways nudges have changed the world for the better. We'll revisit examples of nudges you may recognize from previous episodes of Choiceology. UCLA professor Shlomo Benartzi explains why defaults help more people save for retirement. University of Chicago professor Ayelet Fishbach reminds us how making the best choice a fun one is a great way to encourage better decisions. Harvard professor Todd Rogers discusses how social norms can help people reduce water and energy usage in hotels. You'll hear a feature interview with Nobel Prize-winning economist Richard Thaler, who along with Harvard law professor Cass Sunstein popularized nudges more than a decade ago in their book Nudge: Improving Decisions About Health, Wealth, and Happiness. And Cass Sunstein himself talks about how simplifying application forms can have an outsized impact on financial aid programs for students.Richard Thaler is the Charles R. Walgreen Distinguished Service Professor of Behavioral Science and Economics at the University of Chicago's Booth School of Business. He is the author of several books, including Nudge: The Final Edition and Misbehaving: The Making Of Behavioral Economics.Next, you'll hear from cognitive scientist Maya Shankar about how reading Nudge led her to work in the White House. She served as a senior advisor in the federal government where she founded the White House Social and Behavioral Sciences Team. She's also the creator, host, and executive producer of the award-winning podcast A Slight Change of Plans.Finally, Katy discusses ways you can incorporate nudges in your own life to help you make better decisions. Choiceology is an original podcast from Charles Schwab. For more on the series, visit schwab.com/podcast.If you enjoy the show, please leave a ⭐⭐⭐⭐⭐ rating or review on Apple Podcasts. Important DisclosuresAll expressions of opinion are subject to change without notice in reaction to shifting market conditions.The comments, views, and opinions expressed in the presentation are those of the speakers and do not necessarily represent the views of Charles Schwab. Data contained herein from third-party providers is obtained from what are considered reliable sources. However, its accuracy, completeness or reliability cannot be guaranteed.The policy analysis provided by the Charles Schwab & Co., Inc., does not constitute and should not be interpreted as an endorsement of any political party.Investing involves risk, including loss of principal.The book, How to Change: The Science of Getting from Where You Are to Where You Want to Be, is not affiliated with, sponsored by, or endorsed by Charles Schwab & Co., Inc. (CS&Co.). Charles Schwab & Co., Inc. (CS&Co.) has not reviewed the book and makes no representations about its content.Apple Podcasts and the Apple logo are trademarks of Apple Inc., registered in the U.S. and other countries.Google Podcasts and the Google Podcasts logo are trademarks of Google LLC.Spotify and the Spotify logo are registered trademarks of Spotify AB.(0422-2A4K)

In 2008, Richard Thaler and Cass Sunstein published Nudge: Improving Decisions About Health, Wealth and Happiness. Since then, nudges have been applied to public policy, healthcare, business and tech. Today on The Mind Tools L&D Podcast, Gemma, Ross G, Ross D and Sean look at how nudge theory can be applied to workplace learning. We discuss: What nudge theory is How understanding learner context helps us identify nudges Criticisms of nudge theory. The book we based most of this discussion on has just been revised. Check out the latest version of Nudge here: yalebooks.yale.edu/book/9780300262285/nudge  We also referenced Thinking Fast and Slow, by Daniel Kahneman: wikipedia.org/wiki/Thinking,_Fast_and_Slow  We mentioned Dan Pink's Drive: danpink.com/books/drive  And Deci and Ryan on 'Self Determination Theory': wikipedia.org/wiki/Self-determination_theory  If you want to hand over cash to help you make commitments, then stickK offers this service: stickk.com (We've never tried it, so this isn't an endorsement). In 'What I Learned This Week', Ross G discussed The Book of Boba Fett, now streaming on Disney+. For more on spinning space stations, you nerds, check out: wikipedia.org/wiki/Rotating_wheel_space_station  And Gemma discussed her experience of Julie Drybrugh's Write Nights: fuchsiablueblog.wordpress.com/write-nights-at-fuchsia-blue/  Julie joined us to discuss writing back in episode 278. You'll find that episode in this podcast feed. For more from us, including access to our back catalogue of podcasts, visit mindtoolsbusiness.com. There, you'll also find details of our award-winning performance support toolkit, our off-the-shelf e-learning, and our custom work. Connect with our speakers If you'd like to share your thoughts on this episode, connect with our speakers on Twitter: Gemma Towersey - @GemmaTowersey Ross Garner - @RossGarnerMT Ross Dickie - @RossDickieMT Sean Brown - @SeanBrownHRTech

Introduction Given the choice, who wouldn't increase the balance in their bank account, switch into a fit and healthy body, find themselves in a meaningful career, and cultivate happiness and love in their relationships? These are preferences we all share, but few of us achieve them. Perhaps we could, if only we made better choices. We all want to make better decisions – the salad over the burger, the restful night's sleep over ‘one more episode' – yet we continue to succumb to our desires. Perhaps we need some help: maybe we need something to nudge us in the right direction? In this episode, we'll be discussing the philosophy of nudges with Professor Thomas Schramme. Chair of Philosophy at the University of Liverpool, Thomas's research focuses on moral and political philosophy and the philosophy of health and medicine. With over one hundred publications and heading several innovative projects – including ‘How Does it Feel? Interpersonal Understanding and Affective Empathy' – Professor Schramme is not only an expert in his field but always communicates his ideas through accessible and engaging prose. As we'll find in this interview, Schramme challenges some of the most prominent ideas in contemporary politics and psychology. According to Daniel Kehneman, nudges ‘have changed the world'… but, asks Schramme, do they always change it for the better? This episode is produced in partnership with the Philosophy and the Future project at the University of Liverpool. For more information about philosophy at Liverpool, head over to www.liverpool.ac.uk/philosophy. Contents Part I. Public Health Part II. Further Analysis and Discussion Links Thomas Schramme, University Profile. Thomas Schramme, Publications. Thomas Schramme, Free-riders, collective benefit and the philosophy of mandatory vaccination. Richard Thaler and Cass Sunstein, Nudge: Improving Decisions About Health, Wealth and Happiness, The Final Edition.

In today's episode, we welcome Professor Steve Maddern, Director of Public Health, Swindon Borough Council. The idea for this episode was for Steve to share how he rose to be Director of Public Health to inspire communications and marketing professionals to believe no senior management level is too high. Our main question was “Imagine you are doing your TED Talk on Leadership – what one message would you share with someone who is a couple of steps behind you.”His advice is well worth a listen and includes: saying yes to opportunitiesinformal and formal learning considering the impact of work decisions on your whole life not just your work life. But ultimately whatever your dream turning up as your best self and keeping abreast of the knowledge you need to do to be the best at your job.But our conversations gave us so much more; as Steve discusses how public health and marketing and comms have become much closer bedfellows.Public Health, like marketing, is often referred to as an art and a science. We discuss how there is so much growing synergy between the disciplines and that ultimately they need to work in sync to make a difference and be effective. Steve talks about his experience delivering a community-based activity campaign called the Big Pledge across Wiltshire. A legacy of the Olympics it used micro commitment to reset social norms. Steve highlights that the first year wasn't very successful but use of data and perseverance resulted in it running for many years to become a phenomenal campaign that created community spirit whilst helping people to begin and keep activeSteve highlights the importance of attitudes when delivering communications and marketing – the willingness to test, review, refresh and adapt where needed. The safe space to explore what is working and what isn't. The confidence and leadership to have honest conversations around measuring and evaluation. After all how realistic is it to think you can get it perfect every time? (Editor's note: Expectations run perfect campaigns can cause real stress for colleagues!)Steve's current COVID campaign is called It's Up to all of Us. It is a community-based campaign - a call to action to protect each other and consider the impact of their actions directly or indirectly. This work highlighted the importance of the application of insight and a deep understanding the audience. Swindon has 40 different languages, reaching everyone to help keep them safe was fundamental. Steve says“Behavioural science is more important than ever and I think this has shown the evolving and advancement of public health, it isn't just a leaflet or a poster telling you what to do it's about actually taking the insights from the communities and the people you want to influence and using that along with the data and the science to develop the campaign. Q: What makes you – your best self?“Knowing I can make a difference.” "I am in awe of the team I have around me” Q: What book would you recommendNudge. The goal is to make better lifestyle choices the easy choice. It highlights the role of policy but also translates how behavioural science can be used as a local level. A core text for public health and communications.Nudge: Improving Decisions About Health, Wealth and Happiness: Amazon.co.uk: Thaler, Richard H., Sunstein, Cass R: 8601404213366: BooksYou can connect with Steve via LinkedIn

In today's episode, we welcome Professor Steve Maddern, Director of Public Health, Swindon Borough Council. The idea for this episode was for Steve to share how he rose to be Director of Public Health to inspire communications and marketing professionals to believe no senior management level is too high. Our main question was “Imagine you are doing your TED Talk on Leadership – what one message would you share with someone who is a couple of steps behind you.”His advice is well worth a listen and includes: saying yes to opportunitiesinformal and formal learning considering the impact of work decisions on your whole life not just your work life.  But ultimately whatever your dream turning up as your best self and keeping abreast of the knowledge you need to do to be the best at your job.But our conversations gave us so much more; as Steve discusses how public health and marketing and comms have become much closer bedfellows.Public Health, like marketing,  is often referred to as an art and a science. We discuss how there is so much growing synergy between the disciplines and that ultimately they need to work in sync to make a difference and be effective. Steve talks about his experience delivering a community-based activity campaign called the Big Pledge across Wiltshire. A legacy of the Olympics it used micro commitment to reset social norms. Steve highlights that the first year wasn't very successful but use of data and perseverance resulted in it running for many years to become a phenomenal campaign that created community spirit whilst helping people to begin and keep activeSteve highlights the importance of attitudes when delivering communications and marketing – the willingness to test, review, refresh and adapt where needed. The safe space to explore what is working and what isn't. The confidence and leadership to have honest conversations around measuring and evaluation. After all how realistic is it to think you can get it perfect every time? (Editor's note: Expectations run perfect campaigns can cause real stress for colleagues!)Steve's current COVID campaign is called  It's Up to all of Us. It is a community-based campaign - a call to action to protect each other and consider the impact of their actions directly or indirectly. This work highlighted the importance of the application of insight and a deep understanding the audience. Swindon has 40 different languages, reaching everyone to help keep them safe was fundamental. Steve says“Behavioural science is more important than ever and I think this has shown the evolving and advancement of public health, it isn't just a leaflet or a poster telling you what to do it's about actually taking the insights from the communities and the people you want to influence and using that along with the data and the science to develop the campaign. Q: What makes you – your best self?“Knowing I can make a difference.” "I am in awe of the team I have around me” Q: What book would you recommendNudge. The goal is to make better lifestyle choices the easy choice. It highlights the role of policy but also translates how behavioural science can be used as a local level. A core text for public health and communications.Nudge: Improving Decisions About Health, Wealth and Happiness: Amazon.co.uk: Thaler, Richard H., Sunstein, Cass R: 8601404213366: BooksYou can connect with Steve via LinkedIn

Introduction Given the choice, who wouldn't increase the balance in their bank account, switch into a fit and healthy body, find themselves in a meaningful career, and cultivate happiness and love in their relationships? These are preferences we all share, but few of us achieve them. Perhaps we could, if only we made better choices. We all want to make better decisions – the salad over the burger, the restful night's sleep over ‘one more episode' – yet we continue to succumb to our desires. Perhaps we need some help: maybe we need something to nudge us in the right direction? In this episode, we'll be discussing the philosophy of nudges with Professor Thomas Schramme. Chair of Philosophy at the University of Liverpool, Thomas's research focuses on moral and political philosophy and the philosophy of health and medicine. With over one hundred publications and heading several innovative projects – including ‘How Does it Feel? Interpersonal Understanding and Affective Empathy' – Professor Schramme is not only an expert in his field but always communicates his ideas through accessible and engaging prose. As we'll find in this interview, Schramme challenges some of the most prominent ideas in contemporary politics and psychology. According to Daniel Kehneman, nudges ‘have changed the world'… but, asks Schramme, do they always change it for the better? This episode is produced in partnership with the Philosophy and the Future project at the University of Liverpool. For more information about philosophy at Liverpool, head over to www.liverpool.ac.uk/philosophy. Contents Part I. Public Health Part II. Further Analysis and Discussion Links Thomas Schramme, University Profile. Thomas Schramme, Publications. Thomas Schramme, Free-riders, collective benefit and the philosophy of mandatory vaccination. Richard Thaler and Cass Sunstein, Nudge: Improving Decisions About Health, Wealth and Happiness, The Final Edition.

In anticipation of the new book's launch in January, we're reaching into the vaults to pull the best episodes for you. Want to preorder? Go to HowToBegin.com The belief that we have free will and that we are in charge of what goes on around us is mostly an illusion. Our decisions are rarely our own. For good or ill, most times we are nudged into ways of behaving. Author and Professor of Behavioural Science, Katy Milkman, joins me to talk about the science of getting where you want to be and how to use the insight that we are predictably imperfect to make better decisions. Get‌ ‌book‌ ‌links‌ ‌and‌ ‌resources‌ ‌at‌ https://www.mbs.works/2-pages-podcast/  Katy reads from ‘Nudge: Improving Decisions About Health, Wealth, and Happiness' by Cass Sunstein and Richard Thaler. [reading begins at 09:14] Hear us talk about: Myths about behaviour change: 'There is no "one size fits all" approach to changing behaviour.' [4:27] | How to ethically think about being a 'choice architect.' [16:25] | The nuances of paternalism. [20:11] | How to inoculate yourself against manipulation that is not in your best interest: 'Knowledge and context should shape all decisions.' [22:23] | Insights around behaviour change and how it works: 'Rigidity in expectations will be our downfall.' [27:00] | How Katy's thinking on behaviour change has evolved over the years. [32:45]

HHH046 Nudging in der Ernährung 22. Oktober 2021 Prof. Sybille Adam und Prof. Ulrike Pfannes im Gespräch über ihre HOOU-Lerneinheit Nuding in der Ernährung Moderation: Nicola Wessinghage Prof. Dr. Sibylle Adam Professorin für Ernährungswissenschaften und Ernährungsverhalten (HAW Hamburg) Wissenschaftliche Tätigkeiten: Professur für Ernährungswissenschaften, Schwerpunkt Ernährungsverhalten (seit 2015) Wissenschaftliche Mitarbeiterin an der Hochschule für Angewandte Wissenschaften Hamburg, Department Gesundheitswissenschaften im von der EU geförderten Projekt „hasic – Healthy Aging Supported by Internet and Community“ (2014) (http://www.hasicproject.eu/de) Promotion an der UWS - University of the West of Scotland (2013) Mehrjährige Praxiserfahrung Freiberufliche Tätigkeit im Bereich Ernährung (Prävention/Gesundheitsförderung) seit 2002 Wissenschaftliche Angestellte bei HealthBehavior.de GmbH, Bad Schwartau (2003-2013) Ausbildung / Studium: Studium der Ökotrophologie an der Universität Kiel, Diplom Ausbildung zur Chemisch-technischen Assistentin (CTA) Weitere Tätigkeiten: Mitgliedschaften: Mitglied im Verwaltungsrat der Verbraucherzentrale Hamburg Mitglied im wissenschaftlichen Beirat der Zeitschrift Ernährung im Fokus Profile im Netz: Twitter: @SibylleAdam Research Gate: Sibylle Adam Website: https://www.nudging-im-norden.de Prof. Dr. Ulrike Pfannes Wissenschaftliche Tätigkeiten: • Professur für Verpflegungs- und Versorgungsmanagement, HAW Hamburg (seit 2007) • Wissenschaftliche Mitarbeiterin an der Universität Gießen, Promotion: Qualitätsmanagement in Gemeinschaftsverpflegungsbetrieben (1999), Langjährige Praxiserfahrung: • Geschäftsführerin, Studierendenwerk Hamburg • Geschäftsbereichsleitung Hotelleistungen und Liegenschaften, Frankfurter Verband für Alten- und Behindertenhilfe • Unternehmensberaterin, K & P Consulting, • Diätassistentin im Krankenhaus Geislingen (Diätküche und Diätberatung) • Ernährungs- und Verbraucherbildung bei verschiedenen Bildungsträgern (freiberuflich) Ausbildung / Studium: • Studium der Ökotrophologie an der Universität Gießen, Diplom • Ausbildung als staatl. geprüften Diätassistentin an der Universität Marburg Weitere Tätigkeiten: • Mitglied im wissenschaftlichen Beirat der Zeitschrift Ernährungsumschau: Praxis & Forschung • Mitglied im wissenschaftlichen Beirat der Zeitschrift Hauswirtschaft und Wissenschaft Profile im Netz: • Website: https://www.nudging-im-norden.de • Research Gate: Ulrike Pfannes Buchtipp: Thaler, R. H., & Sunstein, C. R. (2009): Nudge: Improving Decisions About Health, Wealth, and Happiness (Revised & Expanded edition). New York: Penguin Books. Deutsche Übersetzung: Nudge. Wir man kluge Entscheidungen anstößt. Ullstein Taschenbuch Verlag 2010. Link zur Lerneinheit: Das Projekt „Nudging in der Ernährung bei der HOOU: https://www.hoou.de/projects/nudging-in-der-ernahrung/preview Musik: Jakob Kopczynski Fotos: privat Für Feedback, Fragen und Vorschläge ist das Team der HAW-HOOU bei Twitter zu erreichen unter @HOOU_HAW: https://twitter.com/hoou_haw E-Mail: team_hoou@haw-hamburg.de Kapitelmarken: 00:00:00 Begrüßung und Vorstellung 00:09:09 Definition des Begriffs Nudging 00:10:07 Abgrenzung zur Manipulation 00:14:56 Konkrete Beispiele für "Anstupser" in der Entscheidungsarchitektur 00:16:59 Abgrenzung vom Marketing 00:18:10 Aufbau der Lernheit bei der HOOU 00:21:48 Das Prinzip der freien Entscheidung beim Nudging 00:23:48 Testversuch: Veränderung der Standardoption bei Ernährungsklassikern 00:25:05 Einsatz des Nudging im privaten Bereich 00:29:26 Zielgruppe der Lerneinheit 00:31:01 Fortsetzung der Lerneinheit 00:33:38 Unterstützung bei der Erstellung der Lerneinheit durch die HOOU 00:36:31 Erklärung des Hypes um Nudging 00:42:36 Tipps für Organisationen, um Nudging umzusetzen 00:44:32 Methodik des Nudging 00:48:11 Abschluss

22. Oktober 2021 Prof. Sybille Adam und Prof. Ulrike Pfannes im Gespräch über ihre HOOU-Lerneinheit Nuding in der Ernährung Moderation: Nicola Wessinghage Prof. Dr. Sibylle Adam Professorin für Ernährungswissenschaften und Ernährungsverhalten (HAW Hamburg) Wissenschaftliche Tätigkeiten: Professur für Ernährungswissenschaften, Schwerpunkt Ernährungsverhalten (seit 2015) Wissenschaftliche Mitarbeiterin an der Hochschule für Angewandte Wissenschaften Hamburg, Department Gesundheitswissenschaften im von der EU geförderten Projekt „hasic – Healthy Aging Supported by Internet and Community“ (2014) (http://www.hasicproject.eu/de) Promotion an der UWS - University of the West of Scotland (2013) Mehrjährige Praxiserfahrung Freiberufliche Tätigkeit im Bereich Ernährung (Prävention/Gesundheitsförderung) seit 2002 Wissenschaftliche Angestellte bei HealthBehavior.de GmbH, Bad Schwartau (2003-2013) Ausbildung / Studium: Studium der Ökotrophologie an der Universität Kiel, Diplom Ausbildung zur Chemisch-technischen Assistentin (CTA) Weitere Tätigkeiten: Mitgliedschaften: Mitglied im Verwaltungsrat der Verbraucherzentrale Hamburg Mitglied im wissenschaftlichen Beirat der Zeitschrift Ernährung im Fokus Profile im Netz: Twitter: @SibylleAdam Research Gate: Sibylle Adam Website: https://www.nudging-im-norden.de Prof. Dr. Ulrike Pfannes Wissenschaftliche Tätigkeiten: Professur für Verpflegungs- und Versorgungsmanagement, HAW Hamburg (seit 2007) Wissenschaftliche Mitarbeiterin an der Universität Gießen, Promotion: Qualitätsmanagement in Gemeinschaftsverpflegungsbetrieben (1999), Langjährige Praxiserfahrung: Geschäftsführerin, Studierendenwerk Hamburg Geschäftsbereichsleitung Hotelleistungen und Liegenschaften, Frankfurter Verband für Alten- und Behindertenhilfe Unternehmensberaterin, K & P Consulting, Diätassistentin im Krankenhaus Geislingen (Diätküche und Diätberatung) Ernährungs- und Verbraucherbildung bei verschiedenen Bildungsträgern (freiberuflich) Ausbildung / Studium: Studium der Ökotrophologie an der Universität Gießen, Diplom Ausbildung als staatl. geprüften Diätassistentin an der Universität Marburg Weitere Tätigkeiten: Mitglied im wissenschaftlichen Beirat der Zeitschrift Ernährungsumschau: Praxis & Forschung Mitglied im wissenschaftlichen Beirat der Zeitschrift Hauswirtschaft und Wissenschaft Profile im Netz: Website: https://www.nudging-im-norden.de Research Gate: Ulrike Pfannes Buchtipp: Thaler, R. H., & Sunstein, C. R. (2009): Nudge: Improving Decisions About Health, Wealth, and Happiness (Revised & Expanded edition). New York: Penguin Books. Deutsche Übersetzung: Nudge. Wir man kluge Entscheidungen anstößt. Ullstein Taschenbuch Verlag 2010. Link zur Lerneinheit: Das Projekt „Nudging in der Ernährung bei der HOOU: https://www.hoou.de/projects/nudging-in-der-ernahrung/preview Musik: Jakob Kopczynski Fotos: privat Für Feedback, Fragen und Vorschläge ist das Team der HAW-HOOU bei Twitter zu erreichen unter @HOOU_HAW: https://twitter.com/hoou_haw E-Mail: team_hoou@haw-hamburg.de

This week on Scale Up Radio, I am joined by Duncan Gilroy of Hussingtree Blend ltd. A business venture spawned over a few gins that has grown so much that Hussingtree is now looking at expanding into a further premises as the scale of production needs to expand to meet the demand for this exciting new gin.    The award winning Hussingtree Gin is certainly something special, from the small village of Martin Hussingtree just north of Worcester. Duncan and his family (or in this case business partners), have worked very hard and won several prestigious awards that showcase the local ingredients in their gin from around the Worcester area.    Duncan's business background before becoming a distiller was primarily in marketing and branding so he already had a solid grasp of what would be needed to successfully sell something different in the already well ‘soaked' gin market.    Over the course of the episode we discuss;    How the business started, from humble gin tastings and dabbling in distilling at home to the demand that now has to be met in several local retailers and various food and beverage locations.  Duncan goes into the intricacies of licensing and why sometimes it's better to hold off on scaling up the business before you are actually ready for the responsibilities that growth entails.  And the brilliant discussion of what actually works with gin flavours, traditional juniper berries or Asparagus?    As always, there is plenty in here for business owners, no matter where you are on your scale up journey.   Duncan can be found here: https://www.linkedin.com/in/duncangilroy/?originalSubdomain=uk   https://www.hussingtreegin.co.uk/    https://www.mulvern-gin.co.uk    Or he can be contacted by: tipple@hussingtreegin.co.uk    Facebook: @HussingtreeGin    Twitter: @GinHussingtree    Instagram: @hussingtree_gin    Nudge - Improving Decisions About Health, Wellbeing and Happiness: https://blackwells.co.uk/ bookshop/product/Nudge-by-Richard-H-Thaler-Cass-R-Sunstein/9780241552100    CashFlow Manager: https://www.cashflowmanager.co.uk    Asana: https://www.asana.com    ScaleUp Radio cannot be held responsible for the content of third party websites   Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.   You can get in touch with Kevin here: kevin@biz-smart.co.uk

This week, we talk to Dr. Richard Thaler about the new edition of his book, Nudge: Improving Decisions About Health, Wealth, and Happiness, and what we can learn from behavioral economics that better helps us understand solutions to the climate crisis. Dr. Thaler is the 2017 recipient of the Nobel Memorial Prize in Economic Sciences for his contributions to the field of behavioral economics. He is currently the Charles R. Walgreen Distinguished Service Professor of Behavioral Science and Economics at the University of Chicago Booth School of Business. Buy Nudge Check out Chad the Bird's latest Climate Pod video: Thanks, Humans! For the Western Water Crisis And check out Chad the Bird's Facebook page Subscribe to our Substack newsletter "The Climate Weekly": https://theclimateweekly.substack.com/ As always, follow us @climatepod on Twitter and email us at theclimatepod@gmail.com. Our music is "Gotta Get Up" by The Passion Hifi, check out his music at thepassionhifi.com. Rate, review and subscribe to this podcast on iTunes, Spotify, Stitcher, and more! Subscribe to our new YouTube channel! Join our Facebook group. Check out our updated website!

Mountain Money was joined by Nobel Prize winning economist Richard Thaler, co-author of Nudge: Improving Decisions About Health, Wealth and Happiness. Nudge is a deep and surprisingly humorous dive into how we make choices and how and why we can and should be nudged in different directions.

The belief that we have free will and that we are in charge of what goes on around us is mostly an illusion. Our decisions are rarely our own. For good or ill, most times we are nudged into ways of behaving. Author and Professor of Behavioural Science, Katy Milkman, joins me to talk about the science of getting where you want to be and how to use the insight that we are predictably imperfect to make better decisions. Get‌ ‌book‌ ‌links‌ ‌and‌ ‌resources‌ ‌at‌ https://www.mbs.works/2-pages-podcast/  Katy reads from ‘Nudge: Improving Decisions About Health, Wealth, and Happiness' by Cass Sunstein and Richard Thaler. [reading begins at 08:19] Hear us talk about: Myths about behaviour change: 'There is no "one size fits all" approach to changing behaviour.' [3:32] | How to ethically think about being a 'choice architect.' [15:30] | The nuances of paternalism. [19:16] | How to inoculate yourself against manipulation that is not in your best interest: 'Knowledge and context should shape all decisions.' [21:28] | Insights around behaviour change and how it works: 'Rigidity in expectations will be our downfall.' [26:05] | How Katy's thinking on behaviour change has evolved over the years. [31:50]

If bail decisions were made by an Artificial Intelligence instead of judges, repeat crime rates among applicants could be cut by 25%. That is because an AI is consistent in its judgements: human judges are not.   This variation in in bail decisions, as well as in sentencing, and many medical diagnoses and underwriting decisions are all examples of what Cass Sunstein calls "Noise" - unwanted variation in professional judgement, which is the theme of his new book Noise: A Flaw in Human Judgement, co authored with Danny Kahneman and Olivier Sibony. Professional judgement and discretion sound great in theory - especially to the professionals themselves - but in practice they end up creating a lottery in some high-stakes situations. He tells me why there should be statues of the legal reformer Marvin Frankel all across the land; how we can reduce the "creep factor" of AI decision-making; how early movers influence opinion especially through social media, and much more.  Cass Sunstein Cass Sunstein is a professor at Harvard Law School, as well as the founder and director of the Program on Behavioral Economics and Public Policy. He has written hundreds of articles and numerous books, ranging from constitutional law to Star Wars. He has also served in several government positions, formerly in the Office of Information and Regulatory Affairs in Obama's first administration and currently in the Department of Homeland Security to shape immigration laws. Sunstein's influence is wide-reaching, most notably from his work on advancing the field of behavioral economics, making him one of the most frequently cited scholars. He is also a recipient of the Holberg Prize and has several appointments in global organizations, including the World Health Organization.  More from Cass Sunstein Read “Noise: A Flaw in Human Judgement” co-authored with Daniel Kahneman and Olivier Sibony Read his widely influential 2008 book “Nudge: Improving Decisions About Health, Wealth, and Happiness,” co-authored with Richard Thaler, as well as his later book “Why Nudge? The Politics of Libertarian Paternalism”  Dig into his work on “norm cascades”, as well as how group polarization works in jury pools  Check out his previous work on jury behavior with Kahneman including “Assessing Punitive Damages” or “Are Juries Less Erratic than Individuals?”  Also mentioned Cass mentioned the 2007 asylum study by Schoenholtz, et al. titled “Refugee Roulette: Disparities in Asylum Adjudication” I referred to this NBER paper by Eren & Mocan showing that the behavior of judges can be influenced by arbitrary factors, including by the outcome of local sports games.  Cass brought up the work of Sendhil Mullainathan, which includes a study on “Human Decisions and Machine Predictions” and another on “Who Is Tested for Heart Attack and Who Should Be” We discussed the Sentencing Reform Act of 1984 which imposed guidelines for criminal sentencing but was essentially dismantled in a 2004 Supreme Court ruling  Learn more about the APGAR infant score  Jim Surowiecki, the author of “The Wisdom of Crowds,” discusses the weight of the cow parable on an episode of Planet Money Yet the wisdom of crowds phenomenon is often diminished when the group discusses their judgements and are exposed to social influence, as demonstrated by the study: “How social influence can undermine the wisdom of crowd effect”  In 2006, Duncan Watts, along with two co-authors, explored how early downloads were instrumental in predicting popularity in their article “Experimental Study of Inequality and Unpredictability in an Artificial Cultural Market”  I quoted John Stuart Mill in Utilitarianism, “Men often, from infirmity of character, make their election for the nearer good, though they know it to be the less valuable”  Cass referred to Mill's harm principle, something he expands upon here. We also discussed Patrick Deneen's book “Why Liberalism Failed”  The Dialogues Team Creator: Richard Reeves Research: Ashleigh Maciolek Artwork: George Vaughan Thomas Tech Support: Cameron Hauver-Reeves Music: "Remember" by Bencoolen (thanks for the permission, guys!)

Nudge Theory burst onto the scene in 2008 when Cass Sunstein and Richard Thaler published their book “Nudge: Improving Decisions About Health, Wealth, and Happiness.” The simplest models of economics take preferences as given, but nudge ideas suggest we can be moved, steered, and in some cases manipulated. Nudge has influenced politicians around the World. There are “Nudge Units” in government in the UK, US, Germany, Japan, and even Canada. The World Bank, United Nations, and European Commission have “Nudge” teams.Guest Rory Sutherland, Vice chairman Ogilvy UKhttps://www.ogilvy.com/Check out Nudgestock 2021To book Rory for your event emailCanadian Nudge Team = BeSci Team UK Nudge Team = Behavioural Insights Team Australian Nudge Team = Behavioural Economics Team of Australia American Nudge Team = Social and Behavioural Sciences Team 

February 1, 2021, Season 3 Episode 5  "Enlightenment" - A Herold & Lantern Investments  Podcast featuring Mr. Keith Lanton, President. In this episode, Keith continues his discussion from last week's episode on a book by Richard Thaler and Cass Sunstein entitled "Nudge: Improving Decisions About Health, Wealth, and Happiness".  Keith also shares some fascinating statistics on financial performance and market returns and the importance of letting your winners run!  He then follows up with stocks making news, financial headlines, the craziness of what we have been seeing with a few highly shorted stocks and repercussions some financial firms may face from restricting trading, and how this may impact the markets.. Brad Harris joins Keith to give us an update on the municipal bond market. Brad shares an idea of how investors may be able to pick up some extra yield on municipal bonds. We hope you enjoy the show and share it with colleagues and friends. Press interviews or market commentaries, please contact Keith or Sal Favarolo directly at 631-454-2000 to schedule a time.

January 25, 2021, Season 3 Episode 4  "Enlightenment" - A Herold & Lantern Investments  Podcast featuring Mr. Keith Lanton, President.  In this episode, Keith discusses a book by Richard Thaler and Cass Sunstein entitled "Nudge: Improving Decisions About Health, Wealth, and Happiness".  Keith shares his insights on knowing how someone may think,  how we can "nudge" them to better decisions, whether it's for health or wealth.  He then follows up with stocks making news, financial headlines, and prepares us for the week ahead.  Brad Harris joins Keith to give us an update on the municipal bond market. The bond market has been overshadowed by the performance of the stock market, and how the current relative low yields are forcing investors elsewhere.    We hope you enjoy the show and share it with colleagues and friends.  Press interviews or market commentaries, please contact Keith at 631-454-2000

We continue our conversation on beginner stock investing with Yee Ping in this episode. Starting by clarifying the common terminology of the stock market (that we have heard of but want a simpler explanation) and answering your common questions and fears about having little capital and on the risk and fear of losing your money. 01:08: What are dividends? 03:36: What are blue-chip stocks? 04:46: What are ETFs? ETFs vs individual stocks? 07:50: What are large-cap vs small-cap companies? 08:51: What to do if you only have a small amount of money to invest in stocks? 10:41: Listener Question: What to buy if I only have RM3,000 to invest in stocks? 12:09: How to know if you made the wrong choice? 15:18: Common mistakes that beginners make and we should avoid! 18:50: Red flags to notice when investing in stocks 20:50: Navigating the stock market during Covid-19 21:52: Listener Question: What to do when stock market tanks & my stock value falls by 50%? 23:25: Buying the dip: yes or no? 25:14: How to have the confidence & comfort to start investing? 26:46: Final advice for listeners who want to kickstart their stock investing journey today. Book recommendations from Yee Ping: On behavioural finance: 1) Thinking, Fast and Slow, Daniel Kahneman: https://www.goodreads.com/book/show/11468377-thinking-fast-and-slow 2) Nudge: Improving Decisions About Health, Wealth, and Happiness, Richard H. Thaler & Cass R. Sunstein: https://www.goodreads.com/book/show/3450744-nudge On investing in general: 1) The Intelligent Investor, Benjamin Graham: https://www.goodreads.com/book/show/106835.The_Intelligent_Investor Other resources: Bursa Malaysia website: https://www.bursamalaysia.com/ Bursa Marketplace: https://www.bursamarketplace.com/ I3 investor: https://klse.i3investor.com/ News (The Edge): https://www.theedgemarkets.com/ Terminology (Investopedia): https://www.investopedia.com/ Follow us on Instagram @her.duit or Facebook (https://www.facebook.com/herduit/)

In welcher spezifischen Form versucht der libertäre Paternalismus unser aller Verhalten zu beeinflussen? Florian Irgmaier zu den anthropologischen Grundannahmen des Nudging, der Verhaltensökonomik und dem Dilemma des liberalen Subjekts. Shownotes Florian Irgmaier auf der Seite des Wissenschaftszentrums Berlin für Sozialforschung (WZB): https://www.wzb.eu/de/personen/florian-irgmaier Seite der Forschungsgruppe "Quantifizierung und gesellschaftliche Regulierung" am Weizenbaum-Institut für die vernetzte Gesellschaft: https://www.weizenbaum-institut.de/forschung/fg18/ Texte von Florian Irgmaier: Artikel "Extending the framework of algorithmic regulation. The Uber case" (2020) von Florian Eyert, Florian Irgmaier und Lena Ulbricht in: "Regulation & Governance", frei verfügbar unter: https://doi.org/10.1111/rego.12371 "Nudging: Regulierung durch Big Data und Verhaltenswissenschaften. Gutachten für den Forschungscluster ABIDA — Assessing Big Data." (2018) von Max Grafenstein, Julian Hölzel, Florian Irgmaier  und Jörg Pohle, frei verfügbar unter: https://www.abida.de/sites/default/files/ABIDA-Gutachten_Nudging.pdf Artikel "Menschenbild und Politik: Die Verhaltensökonomik verschiebt die Maßstäbe für legitimes Regieren" (2020) von Florian Irgmaier, frei verfügbar unter: https://bibliothek.wzb.eu/artikel/2020/f-22771.pdf Im Gespräch erwähnte oder andere thematisch einschlägige Texte: "Nudging: Gesteigerte Tauglichkeit, vertiefte Unterwerfung" in "Gute Hirten führen sanft: Über Menschenregierungskünste", beides von Ulrich Bröckling (2017)  https://www.suhrkamp.de/buecher/gute_hirten_fuehren_sanft-ulrich_broeckling_29817.html "Against autonomy: justifying coercive paternalism" (2013) von Sarah Conly:  https://www.cambridge.org/core/books/against-autonomy/C60426C4C74B8EF300C6F7FD0394645C "Normativität und Macht: Zur Analyse sozialer Rechtfertigungsordnungen" (2015) von Rainer Forst: https://www.suhrkamp.de/buecher/normativitaet_und_macht-rainer_forst_29732.html "Behavioral Economics: A History" (2014) von Floris Heukelom:  https://www.cambridge.org/at/academic/subjects/economics/history-economic-thought-and-methodology/behavioral-economics-history?format=HB&isbn=9781107039346 "Politische Anthropologie: Geschichte – Gegenwart – Möglichkeiten" (2009) hg. von Dirk Jörke und Bernd Ladwig: https://www.nomos-shop.de/titel/politische-anthropologie-id-74410/ "On Liberty" von John Stuart Mill 1859 in "Utilitarianism and On liberty: Including Mill's „Essay on Bentham“ (2003) von Mary Warnock (Hrsg.): https://www.wiley.com/en-us/Utilitarianism+and+On+Liberty%3A+Including+Mill%27s+%27Essay+on+Bentham%27+and+Selections+from+the+Writings+of+Jeremy+Bentham+and+John+Austin%2C+2nd+Edition-p-9780631233510 "Authentizität als politisches Problem: Ein Beitrag zur Theoriegeschichte der Legitimation politischer Ordnung" (1999) von Thomas Noetzel: https://www.degruyter.com/document/doi/10.1524/9783050075938/html "Beyond freedom & dignity" (2002, Orig. 1971) von Burrhus Frederic Skinner: https://www.hackettpublishing.com/beyond-freedom-and-dignity "The ethics of influence: government in the age of behavioral science" (2016) von Cass R. Sunstein: https://www.cambridge.org/at/academic/subjects/economics/public-economics-and-public-policy/ethics-influence-government-age-behavioral-science "Nudge: Improving Decisions About Health, Wealth and Happiness" (2009) von Richard Thaler und Cass R. Sunstein, komplett als pdf (1,84 MB): https://www.researchgate.net/file.PostFileLoader.html?id=53abe564cf57d7df1e8b45f4&assetKey=AS%3A273548994646025%401442230571326 "Lob des Polytheismus: Über Monomythie und Polymythie" (1979) von Odo Marquard in  "Philosophie und Mythos: Ein Kolloquium": https://www.degruyter.com/document/doi/10.1515/9783110862195.40/html "Economic Fables" (2012) von Ariel Rubinstein: https://www.openbookpublishers.com/product/136 Ariel Rubinstein im Talk zu Spieltheorie und Verhaltensökonomik, hier anzuhören: https://www.econtalk.org/rubinstein-on-game-theory-and-behavioral-economics/   Und weiter: Wiki zu Homo Oeconomicus: https://de.wikipedia.org/wiki/Homo_oeconomicus Weitere Future Histories Episoden: Episode 22 mit Anna-Verena Nosthoff und Felix Maschewski zu digitaler Verführung, sozialer Kontrolle und der Gesellschaft der Wearables:  https://futurehistories.podbean.com/e/s01e22-nosthoff-maschewski Episode 29 mit Thorsten Thiel zu Demokratie in der digitalen Konstellation:  https://futurehistories.podbean.com/e/s01e29-thorsten-thiel Wenn euch Future Histories gefällt, dann erwägt doch bitte eine Unterstützung auf Patreon:  https://www.patreon.com/join/FutureHistories? Schreibt mir unter office@futurehistories.today und diskutiert mit auf Twitter (#FutureHistories): https://twitter.com/FutureHpodcast oder auf Reddit https://www.reddit.com/r/FutureHistories/  www.futurehistories.today   Episode Keywords: #FutureHistories, #Podcast, #Verhaltensökonomik, #Ökonomik, #HomoOeconomicus, #Nuding, #Nudge, #LibertärerPaternalismus, #ÖkonomieModell, #Wirtschaftstheorie, #Markttheorie, #Liberalismus, #Regierungskunst, #Spieltheorie, #ArielRubinstein, #Interview, #Society, #EconomicFables, #BehavioralEconomics, #FlorianIrgmaier, #WeizenbaumInstitut

My guest today is Rob Haisfield. Rob is a behavioral product strategy and gamification consultant. He's also an expert user of Roam, “a note-taking tool for networked thought.” In this conversation, we talk about Roam — what it is and how it can help you think more effectively. Listen to the full conversation Download episode 43   Show notes Rob Haisfield @roberthaisfield on Twitter Rob Haisfield on LinkedIn Influence Insights, Rob's consulting company Spark Wave Center for Advanced Hindsight Roam Research OneNote Rob's public repository Spaced repetition Nudge: Improving Decisions About Health, Wealth, and Happiness by Richard Thaler and Cass Sunstein DEVONthink GuidedTrack Rob Haisfield's Tour of Roam Research (video) Some show notes may include Amazon affiliate links. I get a small commission for purchases made through these links. Read the full transcript Jorge: So, Rob, welcome to the show. Rob: Thanks for having me, Jorge. Jorge: It's a pleasure having you here. For folks who might not know who you are, can you please introduce yourself? About Rob Rob: Yeah. So, I'm Rob Haisfield. I am a behavioral product strategy and gamification consultant. I run a consultancy independently around those two ideas, behavioral product strategy being, how can we build our products better? So that way they influence users to use the product better. You know, because ultimately, product can only do so much for a person's life. Like it can give you access to value, but people still of need to use the product in certain sorts of ways in order to gain value. I also do gamification, which to me is essentially just taking inspiration from behavioral science and from game design and applying it to software products to encourage voluntary behavior. That means I end up working on projects, like how to increase adoption for an app, improving onboarding, or coming up with a strategy around retention for users and through the act of influencing user behavior. And I also work as a behavioral product strategist for a startup studio called Spark Wave, which is a startup that starts startups, for lack of a better phrase. We come up with business ideas, build the first version of them, and then we find outside entrepreneurs to take over and run the company with our assistance and our support. I do the exact same thing in both gigs, it's just with the startup studio, it's with portfolio companies, of course. Jorge: And what is your background? How did you come to behavioral product strategy? Rob: Yeah. I studied behavioral economics in college. I was absolutely passionate about it, but when I was studying it… My school, we didn't have a default major for it; they actually had me create the major. And so that meant I had to combine courses from a lot of like different domains that attacked behavioral economics from like a sideways perspective, you know? And then I kind of had to put the pieces together from there. I also worked for a little while as a research assistant at the Center for Advanced Hindsight in Durham. And I've been working with startups for pretty much, as long as I've been working. Every internship that I had was with a startup; I had my own startup. And as I was studying, behavioral economics, and as I was working on startups, I was really just realizing the cross — the intersection — that's really there. Because ultimately, we're trying to influence people's behavior in order to use products better. Most product problems just come down to, why aren't our users doing this, you know? I've just been combining behavioral science and products for a while. When I graduated college, I had to make a decision for myself. Do I want pursue academia, PhD, or do I want to go straight into consulting for startups? And what I ended up coming to was that consulting would be a better path for me to learn and would be a better path for me to make an impact, because I can still read all the papers that I want on my own. In fact, I'm reading more papers than I ever was before, because now it's driven by curiosity as opposed to a professor giving me a syllabus and telling me this now. And I'm learning also more because I'm having to apply my ideas to the different companies and see, okay, does this actually work? Am I willing to put enough credence into this idea to bet my relationship with a client on it? Over the course of the last couple years, I've worked with over a dozen startups. Well, really just over a dozen companies. Not all of them have been startups and, I've learned so much, and I've been able to make an impact through their products. So that's really where a lot of my background comes from, started in behavioral economics, branched out into, I'm just going to read whatever I'm curious about within behavioral science and ended up in now I'm seeing those ideas in application. About Roam Jorge: That's such a rich area for conversation, and I wish that we could go down that path. This idea of modifying user behavior towards particular goals… there's a lot there to explore, not the least of which is the ethics of all of that. But instead, I want to focus on something else here, which is related to what you said at the end there, where you said, “I've learned so much.” I think it's fair to say that you're an expert user of a tool called Roam, which as I understand it, is where you are capturing a lot of this learning. And I was hoping that you would tell us more about Roam, how you use it, what it's for, et cetera. Rob: Yeah, so at a very high level, it's for tracking my thoughts through time, and acting on them. So, it's like one of my worst-case scenarios that I could imagine for my career is, like I'm really passionate about what I do. I think it's one of the richest areas of study out there. We're never going to get fully at the bottom of why people do what we do. There's always going to be more to learn. And I can see myself still wanting to be applying behavioral science to products 10 years down the line. What I don't want to happen is, I don't want it to be the case that 10 years down the line, that I'm working primarily based on recent memory, that my thoughts, my ideas, my questions are primarily recent memory. And that's what happens when you have a note taking system that you never reference or when you never take notes, right? And Roam is incredibly powerful at disconnecting your thoughts from time. By really prioritizing the connections between notes and between ideas, then it makes it so I have faith that 10 years down the line, I'm still going to be leveraging what I've learned in my first two years of consulting because I've worked with over a dozen companies. I've worked with 13 products in the last two years, and Roam really makes it powerful to connect the dots between ideas and between projects. I'm able to learn interdisciplinarily within my own work. That's pretty much what I use Roam for. I like that it's built around making connections. And I like that it's built around creating a lasting knowledge base for yourself, and really turning it into a conversational partner. Because once you get how Roam knows how blocks relate to each other — like you indent a block under another block in order to say, this idea builds on that idea or this idea breaks down this idea, and you can also put multiple page references within the same block to say, mental models and onboarding, and a feedback loop in game designs are all related to each other, through this series of sentences that I've written. And then you can query Roam. Like you can actually… like an Excel database, you can query it. And so, I can really talk with it. I can ask it questions and because I work with the way that Roam knows how blocks relate to each other, then that means Roam knows how to answer my questions. So that means if I am writing a note about you, Jorge Arango, if I'm writing a note about you, and in that note, I also relate that to information architecture and I relate that to podcasts, then that means later I'm going to be able to find the note where all of those ideas are connected. I'm going to be able to find the note where Jorge and information architecture are related. I'll be able to find the meeting notes from the time that I was talking with a client of mine about a certain subject. And so, I can ask Roam essentially, what have I written about this? What have I written where this connects to that? Or doesn't connect to something else? And so that really allows me to do some powerful things, like I'm taking in so much information from so many different sources, that's all segmented, right? Because I'm working with multiple clients at once, I might have meeting notes with one client, I might read a paper about a subject that's relevant to a project that I'm working on. And I'm able to just through queries, compile the information that I need in order to support my present work. It means that my past thoughts are connected to my present work. Jorge: I'm going to take a step back here because folks listening to this might not have seen Roam. Let me try to describe it… This is one of those “face made for radio things,” right? And I have to say, I have not used Roam; my understanding of the platform is based mostly on things like YouTube videos and the site itself. Note-taking is a kind of linear activity, right? I have a thought and I put down that thought and then I have another thought. And by the nature of the medium in which I'm taking notes, which is usually either paper or something like OneNote, those sentences get stacked in the order that I wrote them. And Roam presents an interface that is primarily based around the idea of an outline, where each one of those items is — I think you use the word “block” — but it's like its own object. And those objects can have connections to other objects that you've written previously. And those connections establish backlinks behind the scenes. So that enables the surfacing of relationships that might not be obvious at first… during your first pass, when you're capturing the notes. Is that fair? Rob: Yes, absolutely. A concrete example is, I might ask myself, how does behavioral product strategy relate to gamification? And I can see every instance in my notes where those ideas have been connected. Because it's all based on these blocks as opposed to full pages, it lets me really get granular. It means that I'm not constricted to this linear order that you described, because I don't know about you, but if I'm writing for 20 minutes and just getting all of my thoughts down, I'm not going to be on one subject for the entire time, right? And Roam really lets me get granular in talking about this relates to that, and this is what I'm looking for in particular. Public repositories Jorge: And I think that we're talking about it in the context of taking notes for ourselves, but I know that you've also made part of your Roam repository public, is that right? Rob: Yeah. Yeah. My public Roam repository… it was an experiment, right? I wanted to see if I could write nonlinearly in a way that other people could follow because I'm really fascinated by information search behavior. Like, how is it that people find what they're looking for? And one of the challenges that I've always had when I've gone to blogs before, is I don't always know what to look for when I get to the search bar. I can either scroll down linearly, which takes a pretty long time to find an idea, or I can go into the search bar and search for something specific. But if I don't know, what's in that person's blog, how am I going to know what to even put into the search bar? With my public Roam, what I wanted to do was give people a starting page. And then from there, everything should just be connected in the right ways, so that way people can find what they're looking for, even if they don't know what they're looking for. I want people to come onto my public Roam and find exactly the thoughts that are most relevant to them. And what was really interesting to me is that it seems like this is working to a degree. Like someone messaged me once, she's another behavioral science practitioner, and she messaged me saying, “Hey, I found your page on why you chose to go into consulting versus pursuing a PhD, and I'm also just now considering going into consulting.” Right? And then there was another person who came onto it, wanting to know how to integrate with Roam for their product. And they ended up coming to my page on how Roam knows how blocks relate to each other. Someone in the spaced repetition community got to my page pretty quickly through a few clicks on the rogue-like genre of gamification as applied to flashcards. So, yeah, it seems like it's working. That to me, I think, illustrates a lot of the power of Roam very well. Like, my public Roam is of course, much neater and much more intentionally designed than my private Roam is. My private room is an absolute mess. It's chaos that I've wrangled to a degree, right? That's what my private Roam is. But really, what Roam lets you do and part of what differentiates it from every other knowledge management app that I've found is that it really designs itself in a way that you're going to find what you're looking for, even if you don't know what you're looking for. Emergent structure Jorge: That's fascinating, especially in the context of this idea of designing for encouraging or discouraging particular behaviors, right? Which is something that in my mind, at least calls for very careful consideration of structures. I recently revisited the book Nudge, and I think the example that that book opens with has to do with the way that foods are laid out in a cafeteria and how the order in which food items are presented will influence the diets of the people using the cafeteria, right? And with a system like Roam, it seems to me that it is much less about creating such intentional structures and much more about enabling the structures to emerge organically from the act of building the corpus. Is that fair? Rob: Yes. Because just through the way that the bi-directional links are structured, and if you understand how the block hierarchy works to relate blocks together, then you end up with this structure that works out really well. One of the things that I've been working on and thinking about a lot lately, is that when people think about gamification, they tend to just think about points, badges, and leaderboards, that's their mental model of it. And so, I'm just going to go ahead and say, what if we just call that the four squares genre of gamification. It's a generally common set of design principles that work together on a generally common set of problems. Then what happens if we start coming up with more genres of gamification, you know? Like, what are these other repeatable structures that can be altered a little bit — within boundaries, of course — and what would those look like? It's like the four-square genre, the problem with it is, it's a homogenous set of solutions that's applied to a heterogeneous set of problems. And with this idea of genres of gamification, what I really want to do is over the course of all of the different projects that I work on, I want to be finding some of these common structures that I can use and that I can repeat and that I can start to understand what are the boundary conditions of when this is effective and when it isn't effective, right? And then eventually I want to understand those boundary conditions so well and over the course of the career have established so many genres that I can start breaking genres and combining them together. Because those are really the best games. Like the first-person shooter RPG or the rogue-like Metroid Mania, you know? Like those are a lot of fun. And what Roam lets me do is through all the ways that I just draw, these connections, I'm really able to start seeing these structures emerge, and I'm able to abstract out a little bit and say, okay, I'm working on this specific problem. Is there a little bit more general version of this that I can talk about that isn't specific to my problem? And then, what other projects can I apply that to? This is this idea that I call like lenses. Like where I'll just come up with a series of questions that I'll ask myself. I'll be like, ” what's the lens of progress monitoring?” Okay. “What's the person's goal? How are they being given feedback about where they are in relation to their goal?” Stuff like that. Those are a common set of questions that I can apply multiple different projects. And Roam allows me to do that and see how all those connections work so I can refine those lenses better and refine these genres of gamification better. It's a really powerful tool for connecting thought. Growing usefulness over time Jorge: I would expect that it's a tool that only grows more powerful the more you use it over time, just because of what you're describing. I'm going to call them serendipitous connections, although they might not be entirely serendipitous in that you have a framing question, for example. But the answers that those questions will yield will depend on the size of the corpus that you're dealing with… the amount of stuff that you've put into the system, right? And with something like Roam, my impression is that that would take some time to develop a robust set of notes. What has your experience been in that regard? Rob: My experience is that at first, I came into Roam with that idea of, okay, it's only going to get more valuable, the more that I put into it. But now I don't actually think that's necessarily true. I think it just takes much longer on Roam than it takes on other products, like much, much longer. But once you start dealing with a really high amount of quantity, then you still need to have practices in place. This is a great example of what sorts of behaviors should a user be doing in order to gain the most value out of the product. I think that allowing structure to expand and branch out more and more and more is really powerful, but you also need to be doing compression behaviors. You need to be consolidating your thoughts because, I mean, I just exported my backup of my private database the other day. It was like over 130,000 words over the course of my last, I guess, eight months now using Roam. But yeah, you really just need to compress that a bit. Like, if I have 20 different pages and a hundred different blocks that are all circling around the same idea, then I should just make a page for that idea. And know that anytime I'm referencing that, I'm referencing all of the ideas that support it as well. So I can go onto that page and I can put some block references and some page references to tell me like, okay, these are the sorts of things that lead into this idea, but that allows me to both attack problems from a high level, but also zoom in and get way more detail when I need more detail. Jorge: Hearing you describe that, it makes me think that for the system to work as well as it is working for you, you have to put work into it, right? You have to take time out to reflect on what you've written, what you've put into it, spot patterns, consolidate, like you were saying, right? In the past couple of years, I've started moving more and more of my note taking into DEVONthink, which is another one of these tools. And as I've started consolidating my various information piles into this thing, I've discovered that I have a lot of work to do in consolidating things like tag lists, right? And doing this sort of work that you're saying where it's synthesizing certain things so that they're not dispersed all over the thing, and it takes time. And it seems to me that the effectiveness of these systems depends not just on the tool, but also on the practices around the tool. I'm wondering if you could tell us about what other practices you have. You've already talked about this idea of synthesizing, are there other practices that you do that help you keep this on track and useful? Rob: Yeah. I mean… One, I just want to say you hit the hammer on the nail in the sense that, like, what do you do with tools? It's a tool for thought. What do you do with tools? You work with them, right? So, my job is that I think about things for a living. So, I need to track and develop my thoughts over time. I need systematic processes for myself to bring about creative insight and to consolidate all of the information I get from papers, from meetings, from lectures, all of that needs to be in one place. I will say that Roam makes it so you don't need to do quite as much work as you would do on other apps. In fact, way, way, way less work, because the data architecture, as I mentioned before, with just knowing how blocks relate to each other, it makes writing in Roam into an extremely expressive thing. If you're just operating intuitively under an understanding of how the data architecture works as you're writing, then that means later you'll be able to use queries and do a lot of this work in hindsight, pretty easily. That being said, I do think certain practices like making index pages for yourself is useful. Just like, as you go, just add things to index pages, right? And then there's also bringing things into outlines. Like, one thing that I do is, I actually have an article about this linked online. I have this like looking lens process where I'm like, okay, I'm working on this project, I need to come up with a set of answers on it. Like for example, I was working on the onboarding for GuidedTrack. How do we redesign the onboarding so that when people come into this app that is hard to use — or not actually hard to use, it's actually really easy to use, it just seems hard to use because it's based on a totally different UX than people are used to. Like people try to make surveys or experiments… they're usually in a drag and drop thing. This is just an extremely simple coding language that people can use where they write “star question” and then the question, and a question appears for people. But it seems intimidating and people come in with a wide variety of use cases. How do we redesign the onboarding? And so, I go into this page and I track open questions. Anytime I'm working on a project and I'm like, okay, here's this thing that needs to be answered. I'll tag that bullet with an open question and I'll turn it into a to do. And that means I'm able to see what's still unresolved and then from those open questions, I can turn that into a query. So, I might be like, “okay, how does search behavior relate to onboarding?” And I turned that into a course, and I pull in some past insight from my database where I've talked about those ideas in conjunction with each other. And then I'm bringing those together and just consolidating into new outlines and new understandings across a wide source of information. So yeah, I think just this idea of continuously consolidating… it doesn't need to be that complicated. It can really just be, I have this page and I'm just going to drag in some block references for the most important things that I've already written about this so it's just on the page. That can be a form of synthesis. It can just be, as you're writing, if you think you've written something before, just write double parentheses and start typing in words and see if you can find the thing that you've already written about it, and then, bam! You have a connection right there to your past thoughts. So yeah, just tag everything, and consolidate every once in a while. Closing Jorge: Well, this is a tremendously exciting, and I wish that we had more time to get into more details. What I'm going to do is I'm going to include in the show notes — and I'm mentioning it here so that folks will check it out — but there's a video on YouTube, I think it was an interview for the Keep Productive channel, where you actually show us your set up. And I'm just going to encourage folks who are intrigued by this to go check that out. Other than that, where can folks follow up with you? Rob: People can follow up with me on Twitter, you can follow me @roberthaisfield. It's just my name. You can also go to my consulting website, which is influenceinsights.io. You can go to my personal website, which is, RobHaisfield.com where it's sort of like… It's a digital garden, right? So, it's a bunch of thoughts that are all very densely connected to each other, and you can just bounce around through there. It's my ideas in motion. I'm not going to say everything you're going to read in there is going to be complete, but next time you come back to it, you're going to be taking an entirely different journey through it, and you're going to be learning about different things, and maybe even some of the pages that you already read will look different. So, yeah, those are probably the best places to follow me. You can also add me on LinkedIn and email me at rob at influenceinsights dot io. Jorge: Fantastic Rob! I'm going to include all those in the show notes. Thank you so much for being with us and sharing your knowledge of this amazing tool. Rob: Thank you, Jorge for having me. I had a lot of fun. I love talking about Roam. Everything that I publish about Roam is 100% a hobby for me. I just think that it's a cool tool, it's made my work way more effective than it was before, it's given me a knowledge base that I know I can trust 10 years later, it lets me build on ideas across projects and across time and I'd really just recommend anyone try it out. You know, like the way that I might be describing it, or the way that you might be seeing it online in YouTube videos or in articles, you might get intimidated, you might think, wow, this person's doing something really advanced. We'll just know, it's like Excel. You don't start out doing everything that you can do in Excel. The things you're going to be doing six months later are going to be different than the things you're doing one week in, and that's okay. Your systems are going to evolve over time if you just play around with it. So, have fun! Jorge: Thank you, Rob.

Was haben Nudging und Künstliche Intelligenz mit Personalentwicklung zu tun? Jennifer Withelm fragt bei Dr. Nicole Behringer nach. Die dreifache Mutter ist Psychologin und Lernarchitektin und hat eine Leidenschaft dafür, das Lernen der Zukunft zu denken. Das Nudging-Konzept ("Stupsen") von den Nobelpreisträgern Thaler und Sunstein spielt hier eine ebenso große Rolle wie KI, Machine Learning und Deep Learning. Mit anschaulichen Bildern wie Selfie-Drohnen übersetzt die promovierte Psychologin komplexe Zusammenhänge und macht Lust auf KI-gestützte Lernassistenten fürs Leben. Der Talk mit Video: https://youtu.be/X9l16bDipMw Dr. Nicole Behringer auf Wissensdialoge: https://wissensdialoge.de/author/behringer/ "Nudge: Improving Decisions About Health, Wealth and Happiness" von Thaler/Sunstein bei Amazon *: https://amzn.to/2OC70Tl "Selbstbild" (Growth Mindset) von Carol Dweck bei Amazon *: https://amzn.to/3jiVsCF Jennifer Withelm online: https://www.lerneningeil.de * Es handelt sich um einen Affiliate Link. Beim Kauf des Produkts über diesen Link erhalte ich als Blogbetreiberin eine minimale Provision, über die ich mich sehr freuen würde. Es fallen keine Zusatzkosten für Dich an. --- Send in a voice message: https://anchor.fm/lerneningeil/message

In our next episode of B.E. GOOD!, we will be speaking with Cass Sunstein, one of the leading legal scholars who, for the past fifteen years, has been at the forefront of behavioral economics. Cass is the founder and director of the Program on Behavioral Economics and Public Policy at Harvard Law School and a prolific author, including the book Nudge: Improving Decisions About Health, Wealth and Happiness, which has had an enormous impact in the field. In this episode, we will: - Learn how Cass came to collaborate with his friend Richard Thaler - and to work for President Obama, as the Administrator of the White House Office of Information and Regulatory Affairs.   - Hear his advice for policymakers and behavioral scientists in helping to combat both the coronavirus crisis and political polarization.   - Get Cass' perspective on the power of behavioral science to make workplaces happier and more productive.   - Get a preview of his upcoming work on information disclosure – and hear why we all underestimate the importance of “cognitive scarcity”.

Traditional economics assumes rational actors. In daily decision-making, however, we all make decisions influenced by our biases and beliefs, whether which car to buy or who to vote for at the polls. As a result, outcomes often deviate from the standards of rationality assumed by economics. Combining discoveries in human psychology with a practical understanding of economics – including incentives and market behavior – Booth Professor Richard Thaler, recipient of the 2017 Nobel Prize in Economics, and Harvard Law School Professor Cass Sunstein, recipient of the 2018 Holberg Prize and former Administrator of the White House Office of Information & Regulatory Affairs, have revolutionized our understanding of how human behaviors can impact markets. Their work highlights opportunities to drive decision-making in a direction that improves outcomes for businesses, government, and society as a whole. The Becker Friedman Institute for Economics welcomed Thaler and Sunstein, authors of the best-selling book "Nudge: Improving Decisions About Health, Wealth, and Happiness," for a discussion about the power of behavioral economics to affect decision-making. BFI Director Michael Greenstone, the Milton Friedman Professor of Economics, the Harris School and the College, moderated the discussion.

Richard Thaler is a world-renowned economist, a professor of behavioral science and economics at the University of Chicago and president of the American Economic Association. He is co-author of the bestseller "Nudge: Improving Decisions About Health, Wealth, and Happiness" and his latest book is "Misbehaving: The Making of Behavioral Economics." Professor Thaler was in the Northwest to speak at Town Hall Seattle, presented by Town Hall and Elliott Bay Book Company, through The Seattle Science Lectures.