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https://www.soundingboardinc.com/ I spent two decadescoaching public and private company CEO's and executives, before foundingSounding Board in 2016. It's been myabsolute pleasure to coach executives at both Fortune 100 companies and venturebacked growth companies like Intellikine, Tapjoy, Coverity, Achaogen,10xGenomics, Revance, Chevron Corporation, Sprint/Nextel, Citibank, Haas Schoolof Business, UC Berkeley. My decision tostart Sounding Board was born from these beliefs of mine: 1. 85% ofleadership coaching goes toward the C-suite, but those execs always told methey wished they had this kind of leadership development earlier in theircareer. 2. Managing andreporting on the coaching process can be done far better and more affordablywith great technology than without. You can reach many more leaders with greatsoftware backing you up. 3. Leaders are madethrough failure. The job of a coach is to provide a trusted space to say thehard things, the difficult things, that encourage leaders to bring themselvesto the next level of maturity and development. I'm interested inconnecting both with amazing executive coaches who can grow leaders, and withHR professionals who have a mandate to spread their leadership developmentefforts more widely throughout their organization. Author ofLeadership Revolution: The Future of Developing Dynamic Leaders. Co-founder,President at Sounding Board - Coaching and Mentoring Software and Services toManage, Scale and Measure your Leader Development. Develop DynamicLeaders Now! Well into the 21st century, organizations still rely on leadershipmodels and development techniques based on outdated methodologies . It's timeto revolutionize leadership development. Drawing on over 25 years of coachingexperience, Lori Mazan, co-founder and Chief Coaching Officer of SoundingBoard, offers talent development, learning leaders, managers, and executives apractical strategy guide for shaping the next generation of leaders.
Lori Mazan is the Co-founder, President, and Chief Coaching Officer at Sounding Board, a tech-driven and human-centric leadership development firm. She spent two decades coaching CEOs and executives at both Fortune 100 companies and venture-backed companies. Some of those include Chevron Corporation, Sprint/Nextel, UC Berkeley, and Citibank. Lori's background also includes leadership training and financial operations. In this episode… Executive coaching is a valuable tool for many leaders. Bringing on an experienced coach can give outside knowledge and a fresh perspective. However, many professionals fail to live up to their promises. This leads many to be skeptical of the entire profession rather than finding the right person for your team. Lori Mazan has coached many executives and worked closely with household brands. Her depth of knowledge comes from her own career, working alongside other successful executives, and finding what is best for developing leaders. Her story and expertise now serve to assist others in their journey. In this episode of Next Wave Leadership, Dov Pollack speaks with Lori Mazan, the Co-Founder, President, and Chief Coaching Officer at Sounding Board, to discuss coaching and businesses. They break down some inefficient leadership theories, what Lori has found to work, and how she helps her clients. They also touch on the differences between startups and large businesses and coaching women in a male-dominated industry.
Throughout her career, Chris has consistently created strong operating results for companies ranging from start-up to Fortune 50,including premier organizations such as: Cox Communications, Verizon Communications, Sprint Nextel, the National Basketball Association and Fan Controlled Sports and Entertainment. As a senior executive, she has held P&L responsibility, for up to 1000 employees and $1.5 billion in annual revenue. Chris currently serves as the Chief Commercial Officer and head of Strategy for interactive media company, Fan Controlled Sports and Entertainment; overseeing strategic partnerships, betting and league strategy. She also recently served as Chief Financial Officer of the special purpose acquisition company (SPAC), OmniChannel Acquisition Corporation (NYSE: OCA). In February 2019, Chris was appointed to the Board of Directors for Ryman Hospitality (NYSE: RHP) and is also a member of the company's audit and nom/gov committees. Ryman is the proud owner and operator of the Grand Ole Opry, Ryman Auditorium, Ole Red (in partnership with Blake Shelton) and the Gaylord Resorts and Hotels.Previously, Chris launched and led the National Basketball Association's direct to consumer business globally. She also established and led the corporate development practice in media and entertainment, for global telecom leader Verizon; ultimately acquiring over $5B worth of assets over the span of 3 years. Chris serves on her business school's executive advisory board, at Old Dominion University since 2012. Chris grew up in Colorado, has moved around the US, both during her husband's service in the US Navy submarine force and for her own career. She holds a Bachelor's degree in Spanish and a Master's of Business Administration, from Old Dominion University in Norfolk, Virginia. She and her husband have lived the past 10 years in Summit, NJ and have one son, who attends Cornell University's Dyson School and competes on the university's varsity track team. - In 2014, Hamilton Perkins founded Hamilton Perkins Collection, an independent brand that designs and produces unique and award-winning bags and accessories made from upcycled materials. Each bag is made from pineapple leaf fiber, billboard vinyl, fabric banners, apparel, and other advertising waste. Perkins was awarded an equity-free grant as the winner of the Virginia Velocity Tour hosted by Village Capital and the Governor of Virginia. The non-profit B Lab honored Hamilton Perkins Collection as a "Best for the World Overall" B Corporation in 2017. Perkins was voted to Inside Business' 40 under 40 and Old Dominion University Alumni Association's 40 under 40 lists. Perkins has been mentioned in Forbes, Fast Company, The New York Times, Money Magazine, and The Washington Post. Select past client work includes Hewlett-Packard, Nordstrom, Target, S.C. Johnson and Son, Dow Chemical, Oracle, Salesforce, Barnes and Noble, West Elm, Holt Renfrew, C.F. Martin & Company, Imerys, Leesa Sleep, Zappos, Paramount Pictures, AMEX, Hanover Insurance, NYC Department of Sanitation and Ellen. The brand is currently offered in nearly 150 leading department stores and specialty stores in the United States, Canada, and Europe. Hamilton Perkins Collection has transformed 800,000 bottles into bags and over 40,000 pounds of old signs and into bags with the goal of 10 million bottles and over 500,000 pounds. Perkins has been a speaker for BNY Mellon, Faire, Mastercard and has provided research for Harvard Business School. Perkins serves on the executive advisory council board at Old Dominion University's Strome College of Business.
Jon and Susanne are joined by Christopher (Chris) Traeger, Executive Director of the Comcast SportsTech program for Boomtown Accelerators. They cover Chris's rich and diverse career across many roles and industries, and how Boomtown's unique Innovation Platforms - in collaboration with partners like Comcast – are transforming the sports tech space as we know it. About Chris Chris Traeger is a sports and entertainment executive with diverse experience at a top 5 global sales agency (Legends), a top 5 sports league (NASCAR), a top 15 sports sponsor (Bank of America) and a top 5 sports marketing agency (Octagon). Chris began his career as an attorney, quickly working his way up through Octagon to become General Counsel of Octagon's Global Marketing, Media and Events division at age 28, and then becoming Bank of America's sole advertising, marketing and media attorney, supporting over 1,200 clients. In these roles, Chris negotiated billions of dollars of sponsorship and media transactions on behalf of clients such as MasterCard, Home Depot, Bank of America, M&M Mars, Nike, Hershey, BMW, Sprint-Nextel and Shell-Pennzoil. More information on Boomtown: Website: https://boomtownaccelerators.com/ LinkedIn: https://www.linkedin.com/company/boomtownaccelerators/ Twitter: https://twitter.com/boomtown
Start sacrificing for your company culture. Your company culture is ultimately created by what you're willing to say no to. Saying "yes" to the wrong things (or too many things) dilutes and weakens your culture. What opportunities are you willing to decline? What new hires and customers will you avoid? I hosted Isaac Mizrahi, CEO of Alma - an advertising agency whose team hails from 31 different nationalities and created work that's earned them 23 Cannes Lions and 7 Effie Awards. He shares a powerful principle that he uses to guide his company's culture. Alma has also been named to Ad Age's prestigious A-List 6 times this decade and has earned “Agency of the Year”. At the agency, Isaac works with several leading brands including PepsiCo, McDonald's, Molson Coors, Google, and State Farm. Prior to his position with Alma, he worked as a senior leader with Coca-Cola and Sprint Nextel. Focusing on multicultural marketing for the past 15 years, Isaac is excited by the meaningful growth that 60 million Latinos drive for U.S. businesses. LinkedIn Profile: https://www.linkedin.com/in/isaacmizrahi/ Company Link: www.almaad.com What You'll Discover in this Episode: The interesting thing that happens when he's mistaken for legendary fashion designer, Isaac Mizrahi. Issac's urgent message for all leaders around multicultural marketing. A powerful question that helps you IMMEDIATELY strengthen your culture. The single principle he uses to guide his company's culture. How you can use the law of supply and demand to gauge your employee turnover. The one trait he'd instill in every employee… curiosity. A playbook for growing your LinkedIn influence. Quotes: "Leave the door open for new possibilities in your career." "A principle isn't a principle unless it costs you something." ----- Connect with the Host, #1 bestselling author Ben Fanning https://www.benfanning.com/speaker/ (Speaking and Training inquires) https://my.captivate.fm/followbenonyoutube.com (Subscribe to my Youtube channel) https://www.linkedin.com/in/benfanning/ (LinkedIn) https://www.instagram.com/benfanning1/ (Instagram) https://twitter.com/BenFanning1 (Twitter)
In 2007, the recently merged Sprint Nextel was only six months away from going bankrupt. But under Dan Hesse, its new CEO, the company focused on a new strategy and internal culture that prioritized employee satisfaction to improve customer experience. This led to Sprint Nextel placing first in the wireless industry in customer satisfaction and ranking #1 in total shareholder return among all S&P 500 companies in his final two years as CEO, 2012 and 2013. Dan believed in the power of stakeholder-based capitalism to build culture and drive business success before many of his peers. Now retired from the C-suite (he also served as President and CEO of AT&T), Dan serves on various boards to help companies build and elevate purpose-driven cultures that support ESG commitments. We invited Dan, Board Member of JUST Capital, PNC, and Akamai Technologies, to share how purpose remains the driving force behind his leadership, business success, and counsel for companies today.Listen for Dan's insights on: The three things CEOs and boards must do to advance purpose initiatives that build both stakeholder and shareholder value.The biggest barriers to boards embracing purpose as a business strategy, and how leaders can overcome them.The three principles of a culture that creates business success: employees, customers, and purpose.How the role of boards in overseeing purpose has changed and what boards expect in terms of ESG today.How employee input, company values, and culture come together to shape strategic decision-making.Links & NotesDan Hesse on LinkedInDan Hesse's WebsiteArticles + Resources Featuring Dan HesseForbes: “ESG Insights From A Courageous CEO Pioneer”CEO Forum Magazine: “Culture Unifies Companies and Nations”
In 2007, the recently merged Sprint Nextel was only six months away from going bankrupt. But under Dan Hesse, its new CEO, the company focused on a new strategy and internal culture that prioritized employee satisfaction to improve customer experience. This led to Sprint Nextel placing first in the wireless industry in customer satisfaction and ranking #1 in total shareholder return among all S&P 500 companies in his final two years as CEO, 2012 and 2013. Dan believed in the power of stakeholder-based capitalism to build culture and drive business success before many of his peers. Now retired from the C-suite (he also served as President and CEO of AT&T), Dan serves on various boards to help companies build and elevate purpose-driven cultures that support ESG commitments. We invited Dan, Board Member of JUST Capital, PNC, and Akamai Technologies, to share how purpose remains the driving force behind his leadership, business success, and counsel for companies today. Listen for Dan's insights on: The three things CEOs and boards must do to advance purpose initiatives that build both stakeholder and shareholder value. The biggest barriers to boards embracing purpose as a business strategy, and how leaders can overcome them. The three principles of a culture that creates business success: employees, customers, and purpose. How the role of boards in overseeing purpose has changed and what boards expect in terms of ESG today. How employee input, company values, and culture come together to shape strategic decision-making. Links & Notes Dan Hesse on LinkedIn Dan Hesse's Website Articles + Resources Featuring Dan Hesse Forbes: “ESG Insights From A Courageous CEO Pioneer” CEO Forum Magazine: “Culture Unifies Companies and Nations”
Greg shares some of the use cases they are working on with Kajeet, including how they are actively trying to close the digital divide, especially within the education and healthcare industry. To wrap up the podcast, Greg and Ryan talk about the IoT industry as a whole by discussing current challenges, supply chain issues, and the exciting things to expect in IoT for 2022.Greg Jones is the Chief Technology Officer at Kajeet®, an IoT connectivity, software, and hardware solution provider to nearly 3,000 companies. He is responsible for technology strategy, product development, and innovation in this role. Before joining Kajeet in 2020, Jones held executive leadership roles and led digital transformation efforts at Kforce, an award-winning solutions firm, and Laureate International Universities, the largest international network of degree-granting higher education institutions. Greg Jones also served as CIO of the 4G division at Sprint Nextel, where he spearheaded the launch of the nation's first commercial 4G service.
In this episode of the Gain Traction Podcast, Mike Edge talks with Vice President of Marketing and Franchise Development at Rad Air Complete Car Care, Bill Snow, about franchising in the auto care industry. They discuss tips on crafting an impactful customer experience, the trade secrets behind franchising, building your network in the industry, and much more. Buckle up and stay tuned! For many years, Rad Air has provided quality auto repairs for customers and was rated number one in Ohio for car repair and customer service. Prior to joining Rad Air in 2014, Bill worked at companies including Sprint Nextel, Robert Half International, and XO Communications. He has also volunteered at Neohio Region's Sports Car Club of America and the Ohio Bicycle Federation. Bill is a car enthusiast, and when he's not working, you can find him at the racetrack or spending time with his family. In this episode… What does franchising look like in the auto care industry? Why is it beneficial to expand your network of referral partners? How can you create a positive customer experience? Bill Snow shares his expertise in all things automotive. Here's a glimpse of what you'll learn: Bill Snow discusses his journey into the auto care business after a rocky start to a family vacation Bill's inspirations in the auto care industry that led him to pursue franchising How to create an impactful and positive customer experience in the auto care industry How do you go about evaluating franchises? Why the people behind the franchise matter Bill shares tips on gaining referral partners and building your network Rad Air's plans for expansion The advantages and benefits of being a franchisee Bill discusses some of his favorite business books Resources Mentioned in this episode Mike Edge on LinkedIn Tread Partners Bill Snow on LinkedIn Rad Air Complete Car Care Contact Bill Snow: (216)-659-1179 Bobby Henard Tire The E Myth: Why Most Businesses Don't Work and What to Do About It by Michael Gerber Traction: Get a Grip on Your Business by Gino Wickman Sponsor for this episode... This episode is brought to you by Tread Partners. At Tread Partners, we provide digital marketing for multi-location tire dealers and auto repair shops. By using our strategy, branding, and marketing services, we help shops sell more tires and put more cars in bays. We've helped companies like Action Gator Tire, Colony Tire and Service, and Ulmer's Auto Care Center bring extreme growth in paid leads, ROI, and searches. So, what are you waiting for? Visit www.treadpartners.com or email info@treadpartners.com to learn more.
Business Scale Insights continues our September, 2020 series on RESILIENCE with Glen Benjamin. Glen is an expert with over 40 years experience helping organzations, large and small, become more resilient, better and more optimal functioning. Glen is a long-term South Florida resident who has worked in the Technology industry for nearly 40 years in a variety of Sales and Partner/Channel roles for organizations such as HP, Citrix, AT&T, Sprint/Nextel, CenturyLink and is currently a Client Executive for a South Florida-based IT Services Provider, LAN Infotech. Glen has a diverse background in Technology with specializations in Cybersecurity, Edge Devices, Cloud, Connectivity, Business Continuity, Social Media and Mobility-IoT to successfully deliver End-to-End Solutions for his clients. He has been a member of TechLauderdale and the South Florida Technology (SFTA) as well as its predecessor, the South Florida Telecom Forum (SFTF) for about 20 years and for the past 4 years has been a Board Member of TechLauderdale along with our keynote event that is held annually, ITPalooza. Glen has volunteered his time for a variety of local charities such as the South Florida Institute on Aging (SoFIA), The Superhero Leadership Academy, The Dan Marino Foundation, Leukemia and Lymphoma Society, Alzheimer’s Association, Multiple Sclerosis Society amongst other organizations. In my personal time, Glen enjoys spending time with his Granddaughter and family and being a fanatic for the Miami Dolphins. Feel free to reach out and connect with Glen at: Email: gbenjamin@laninfotech.com Telephone: 954-974-6262 LinkedIn: https://www.linkedin.com/in/glenbenjamin/ Blog: http://mobilitycloud.me Twitter and Skype: @glenbenjamin --- Support this podcast: https://anchor.fm/businessscaleinsights/support
Episode 576 of "Making Waves at C-Level" (formerly "Cool Things Entrepreneurs Do") is a interview with Bobby Marhamat. He is the CEO of Radiant and an experienced business leader. He shares his journey in business and leadership. The tag line in the banner of his LinkedIn profile reads "If you are not making waves, you are not kicking hard enough".... so that alone makes him the perfect guest for the show. About Raydiant Raydiant helps brick and mortar businesses create memorable in-store experiences by transforming their TVs into interactive digital signage that drive messaging, sales, and engagement. By simply plugging in Raydiant's hardware into any TV, users have access to their full experience platform where they can create and manage their in-store experience from anywhere. Founded in April 2017 and formerly known as Mira, Raydiant is backed by technology investors, including Bloomberg, Inc., Transmedia Capital, 8VC, Atomic Ventures, and Ron Conway. About Bobby Marhamat Bobby Marhamat is the CEO of Raydiant. Prior to joining Raydiant, Bobby served as the COO of Revel Systems where he worked on the front lines with over 25,000 brick and mortar retailers. Bobby has held leadership positions including CEO, CRO, and VP of Sales at companies such as Highfive, Limos.com, EVO2, Verizon Wireless, LookSmart, ServerPlex Networks, and Sprint/Nextel. When Bobby's not spending his time thinking about the future of brick and mortar retail, you can find him traveling, reading, or tending to his vegetable garden. https://thomsinger.com/podcast/bobby-marhamat
As the physical world becomes more digitally integrated, strategies around signage will become more comprehensive and sophisticated. Brands and retailers will need to uncover opportunities to interact in ways that not only feel safe but also educate, entertain and build customer loyalty. Digital signage is only the medium, experience is the crucial layer on top. From order queing via geofencing strategies to AI and personalization to voice activated messaging, learn how Raydiant CEO Bobby Marhamat and his team are helping position their clients to think outside the box and discover ways to bring their stores to life.About BobbyBobby is the CEO of Raydiant, a digital signage provider that helps businesses turn their TVs into interactive signs that drive sales, improve the in-store experience, and reinforce brand messaging. Prior to joining Raydiant, Bobby served as the COO of Revel Systems where he worked on the front lines with over 25,000 brick and mortar restaurateurs and retailers. Bobby has held leadership positions including CEO, CRO, and VP of Sales at companies such as Highfive, Limos.com, EVO2, Verizon Wireless, LookSmart, ServerPlex Networks, and Sprint/Nextel. Bobby is also the author of “You got that P.H.d.?” a book written to give entrepreneurs a blueprint of what to focus on to quickly scale their business. When Bobby’s not spending his time thinking about the future of brick and mortar experiences, you can find him traveling, reading, hiking or tending to his colorful vegetable garden.About RaydiantRaydiant uses technology to help businesses bring their physical locations to life. Whether showcasing the steam off of a coffee in a menu, playing in-store music, or even displaying employee messaging, Raydiant ensures a brand’s messaging is consistent – all while offering the ability to tailor each screen to varying audiences and interactive content.What Melissa Asked1. We are living in unprecedented times, times that are fueling consumer and retailer adoption of technology – putting Raydiant in an interesting position. In what ways have these changes impacted Raydiant.2. What role do you see Raydiant playing in the growing adoption of order ahead and curbside order pick up?3. What are the most common challenges you see for clients being able to streamline content distribution across locations and how does Raydiant help streamline that?4. How do you work with your clients to help find creative ways to create unique ways to distribute content?5. The digital signage market is set for significant growth over the next couple of years. What advancements in display technology are also likely to drive the market in your opinion?6. The out-store location segment is expected to witness considerable growth through 2027 owing to growing adoption of digital signage in various outdoor applications, how are you foreseeing this trend evolving?
Kevin McHugh is the President of JKM Management Development, a management consulting firm specializing in increasing organizational performance and coaching business leaders to develop emotional awareness, conflict resolution capabilities, and maximize executive effectiveness. Over the past twenty years, Kevin has traveled the world facilitating retreats and off-sites within North America, South Africa, Australia, Southeast Asia, Latin America, and Europe.McHugh has also served as an executive coach to hundreds of CEOs, helping them to improve their personal and professional leadership competencies. His clients include: American Funds Distributors, Anthem, Estée Lauder, Parker Hannifin, Sprint-Nextel, The Entrepreneurs’ Organization, CEO Roundtable, and Vistage.Here’s a glimpse of what you’ll learn: [02:47] Kevin explains what leadership by attraction means[04:14] How to cultivate and develop the ability to practice leadership by attraction[09:07] Kevin talks about the emotional intelligence pyramid and the role it plays in leadership[10:57] What self management or self-regulation means and what it involves[13:35] Why time and curiosity are important for leaders who want to practice in self-management[16:30] Roadblocks that Kevin faces when helping leaders to overcome their insecurities[18:34] How leadership by attraction works and why it’s considered as a lifelong journeyIn this episode…Some people are natural born leaders and that’s great. But leadership is something that can be cultivated and developed, especially when you’re looking to practice leadership by attraction. And for Kevin McHugh, there are steps that you can take to become the leader that will inspire the people who are set to follow you.In this episode, J. Kevin McHugh is interviewed by John Corcoran of Rise25 where they discuss what leadership by attraction means, how the emotional intelligence pyramid plays a role in leadership, and the challenges that leaders and CEOs face as they try to work on their own brand of leadership. Stay tuned.Resources Mentioned in this episodeSheer Clarity J. Kevin McHughSponsor for this episode...JKM Management Development was developed by J. Kevin McHugh himself in 1990. They provide executive life and leadership coaching and the development of leadership teams that operate with extreme trust and honesty-based on the Sheer Clarity principles.They work with founding entrepreneurs, Fortune 500 executives, and closely-held family businesses of every size and shape. They have helped these entities develop and integrate trust, honesty, and a certain sense of vulnerability into their organizations.
“PR is more than press releases. It's understanding where the audience is so you can share stories that will resonate.” Welcome to Frictionless Marketing. Today we're talking to the Director of PR at Capital One, Sukhi Sahni. Sukhi was added to The Holmes Report's Innovator Twenty-Five list of top PR movers-and-shakers, and prior to joining Capital One, Sukhi worked in Communications at Sprint Nextel, and before that, she was a part of the Carnegie Endowment for International Peace. We discussed a lot of things, but primarily Sukhi will be sharing with us her thoughts on insights-driven PR and her work on Capital One's Purpose Project; a fascinating creative initiative that focuses on the many ways card users are rethinking the power of travel as a vehicle for personal change and improvement. All of that and so much more on this week's episode of Frictionless Marketing. Now, please give it up, for Sukhi Sahni, PR Director at Capital One, in conversation with Lippe Taylor president, Paul Dyer. Key Links: https://www.capitalone.com/ (Capital One) https://www.linkedin.com/in/sukhisahni/ (Sukhi Sahni) https://www.facebook.com/purposeprojectseries/ (Purpose Project) https://www.bizjournals.com/bizjournals/how-to/marketing/2019/01/the-marketing-appeal-of-the-peso-model.html (PESO model) ----- Produced by https://podcastlaunch.pro (Simpler Media)
Welcome to Damn Good Brands. Today we’re talking to Director of PR at Capital One, Sukhi Sahni. Sukhi, she was added to The Holmes Report’s Innovator Twenty-Five list of top PR movers-and-shakers and prior to joining Capital One, Sukhi worked in Communications at Sprint Nextel and before that she was a part of the Carnegie Endowment for International Peace. We discussed a lot of things, but primarily Sukhi will be sharing with us her thoughts on insights-driven PR and her work on Capital One’s Purpose Project; a fascinating creative initiative that focuses on the many ways card users are rethinking the power of travel as a vehicle for personal change and improvement. All of that and so much more on this week’s episode of Damn Good Brands. Now, please give it up, for Sukhi Sahni, PR Director at Capital One, in conversation with Lippe Taylor president, Paul Dyer. Key Links: Capital One Sukhi Sahni Purpose Project PESO model ----- Produced by Simpler Media
Doug Smith is the President and Chief Executive Officer of Ligado Networks and is responsible for directing the vision of the company and managing every aspect of its day to day operations. With more than 25 years of domestic and international telecom and wireless industry experience, Doug has engineered, built and launched nationwide networks for GTE, Nextel, Sprint Nextel and Clearwire. Valerie Green is Executive Vice President and Chief Legal Officer of Ligado Networks and is responsible for the company's legal public affairs and regulatory activities. Prior to joining Ligado, Valerie served in the Obama Administration as Assistant to the President and Director of Presidential Personnel. She also served in the White House as Deputy Special Counsel to the President and Special Assistant to the President and she started her career as a litigator with several prominent law firms.
When Ted Moon founded Pathfinder Interactive, he brought with him brand building at a scale only a few have experienced. Starting with a $100,000 ad budget, Ted built Sprint/Nextel into one of the largest marketing programs in the world. Hear about private concerts with Dave Matthews to fireside chats with Bill Gates and why attribution is a necessity in today’s media environment. Guest bio: Ted Moon has almost two decades of experience in digital marketing and has overseen multimillion dollar online media budgets for Nextel, Sprint Nextel, and Capital One. He has leveraged this experience into successful and often record breaking campaigns for all Pathfinder Interactive clients, deploying cutting edge digital techniques while staying grounded in traditional marketing principles. Ted gained his financial services experience with Capital One as director of online media, but it was the nine years of online marketing experience at Nextel as director of digital marketing – he started in 1999 with a $100,000 experiment. That experiment and his focus on attribution and outcome measurement enabled Ted to build one of the nation’s largest digital marketing programs. And by 2008, his annual budget had grown to over $100 million a year. Ted’s recognition includes being named a MediaPost Online Allstar. At Michigan, Ted was co-captain of the men’s lacrosse team and he’s continued to give back by serving as a devoted mentor and lacrosse coach for the last decade. Ted lives and breathes outcomes, both on and off the field, and that’s why I’m excited that he’s agreed to join me in the studio today. Key takeaways: [1:00] I introduce today’s guest, Ted Moon, and ask him about how he came to be where he is today. [7:18] Ted touches on the innovations that occurred in the past decades and how social media and paid advertising drove huge change in the industry which might make it seem that marketers today are less inclined to do new things, or more risk-averse. [9:38] The innovations of the past having become a part of the everyday playbook, Ted finds that his team’s expertise has shifted from a consulting perspective to more of a partnering relationship with clients on their day to day operations. [12:45] “Game experience” for Ted was garnered both in his professional and personal life since he has been coaching Lacrosse for decades; he shares how that experience is brought over into the work he does with clients. [18:18] Coach Moon shares some of his biggest marketing and measurement lessons, including the massively important role attribution plays in media plans and strategy: the goal is always a team goal, it’s not just the one player. [24:36] If a marketer only ever looks at the one highest-scoring medium, they will be missing out on some critical KPI that will lead to poor decision making in terms of budget allocation. [27:32] Having made the case for how important it is, Ted highlights the levels at which something can happen to prevent an advertiser from using attribution: 1. They don’t know it exists 2. They haven’t budgeted for it 3. Internal politics [30:06] Ted places a minimal proportional budget structure in terms of attribution and discusses the importance of having the intel to know where to put your resources. [34:57] Ted touches on who could benefit from its use; for the most part, attribution has been used by acquisition marketers who have more transactional KPIs, however, Ted sees brand marketers having a use for attribution as well. [41:25] I ask what Ted knows that no one else knows! [42:34] Ted shares the story of an exclusive partner summit at Microsoft. Be sure to tune in for the next episode and thanks for listening! Connect with our guest: Ted@PathfinderInteractive.com Ted Moon on LinkedInPathfinder Interactive on Facebook Mentioned in this episode: C3 MetricsPathfinder Interactive About your host: Jeff Greenfield is the Co-Founder and Chief Attribution Officer of C3 Metrics. As the chief architect of the platform, Greenfield worked directly with the former CEO and Chairmen of Nielsen to solve advertising’s Attribution problem. Greenfield’s history of technology and marketing initiatives have served blue-chip clients including GlaxoSmithKline, Kimberly-Clark, Sony BMG, Black & Decker, Forest Labs, Plum Creek, and more. Prior to co-founding C3 Metrics, Greenfield was a recognized thought leader in the area of Branded Content as publisher of Branded Entertainment Monthly, a joint effort with VNU Media, detailing industry statistics, gaps, and trends. He’s been a featured speaker at NAPTE, The Next Big Idea, and a news source in: The New York Times, The Washington Post, The Wall Street Journal, ABC, CBS, CNET, and Investor’s Business Daily. Greenfield studied Biochemistry at the University of Maryland, holds dual degrees from Southern California University of Health Sciences and is an instrument rated pilot. Jeff Greenfield at C3 Metrics Jeff Greenfield on LinkedIn Jeff Greenfield on Twitter Quotes (edited): “I think there’s still a lot of change year-over-year in our business, but the rate of change has slowed from about 15 years ago when paid search and social were first coming on to the scene.” — Ted Moon “Everything in life kind of cross-pollinates; there are some concepts I get from coaching that I use in the business world and vice versa.” — Ted Moon “People around me — both clients and my team — say attribution is my favorite ‘A’ word!” — Ted Moon “Without attribution, it’s like flying without a compass or trying to evaluate players with the wrong stat sheet.” — Ted Moon “Attribution looks more and more like it’s going to become a way of life for marketers.” — Ted Moon “Attribution is the new mixed-media model, except it’s a mixed-media model on steroids because I can go back and look at the whole pathway.” — Ted Moon
When Ted Moon founded Pathfinder Interactive, he brought with him brand building at a scale only a few have experienced. Starting with a $100,000 ad budget, Ted built Sprint/Nextel into one of the largest marketing programs in the world. Hear about private concerts with Dave Matthews to fireside chats with Bill Gates and why attribution is a necessity in today’s media environment. Guest bio: Ted Moon has almost two decades of experience in digital marketing and has overseen multimillion dollar online media budgets for Nextel, Sprint Nextel, and Capital One. He has leveraged this experience into successful and often record breaking campaigns for all Pathfinder Interactive clients, deploying cutting edge digital techniques while staying grounded in traditional marketing principles. Ted gained his financial services experience with Capital One as director of online media, but it was the nine years of online marketing experience at Nextel as director of digital marketing. He started in 1999 with a $100,000 experiment. That experiment and his focus on attribution and outcome measurement enabled Ted to build one of the nation’s largest digital marketing programs. And by 2008, his annual budget had grown to over $100 million a year. Ted’s recognition includes being named a MediaPost Online Allstar. At Michigan, Ted was a co-captain of the men’s lacrosse team and he’s continued to give back by serving as a devoted mentor and lacrosse coach for the last decade. Ted lives and breathes outcomes, both on and off the field, and that’s why I’m excited that he’s agreed to join me in the studio today. Key takeaways: [1:00] I introduce today’s guest, Ted Moon, and ask him about how he came to be where he is today. [7:18] Ted touches on the innovations that occurred in the past decades and how social media and paid advertising drove huge change in the industry which might make it seem that marketers today are less inclined to do new things, or more risk-averse. [9:38] The innovations of the past having become a part of the everyday playbook, Ted finds that his team’s expertise has shifted from a consulting perspective to more of a partnering relationship with clients on their day to day operations. [12:45] “Game experience” for Ted was garnered both in his professional and personal life since he has been coaching Lacrosse for decades; he shares how that experience is brought over into the work he does with clients. [18:18] Coach Moon shares some of his biggest marketing and measurement lessons, including the massively important role attribution plays in media plans and strategy: the goal is always a team goal, it’s not just the one player. [24:36] If a marketer only ever looks at the one highest-scoring medium, they will be missing out on some critical KPI that will lead to poor decision making in terms of budget allocation. [27:32] Having made the case for how important it is, Ted highlights the levels at which something can happen to prevent an advertiser from using attribution: 1. They don’t know it exists 2. They haven’t budgeted for it 3. Internal politics [30:06] Ted places a minimal proportional budget structure in terms of attribution and discusses the importance of having the intel to know where to put your resources. [34:57] Ted touches on who could benefit from its use; for the most part, attribution has been used by acquisition marketers who have more transactional KPIs, however, Ted sees brand marketers having a use for attribution as well. [41:25] I ask what Ted knows that no one else knows! [42:34] Ted shares the story of an exclusive partner summit at Microsoft. Be sure to tune in for the next episode and thanks for listening! Connect with our guest: Ted@PathfinderInteractive.com Ted Moon on LinkedInPathfinder Interactive on Facebook Mentioned in this episode: C3 MetricsPathfinder Interactive About your host: Jeff Greenfield is the Co-Founder and Chief Attribution Officer of C3 Metrics. As the chief architect of the platform, Greenfield worked directly with the former CEO and Chairmen of Nielsen to solve advertising’s Attribution problem. Greenfield’s history of technology and marketing initiatives have served blue-chip clients including GlaxoSmithKline, Kimberly-Clark, Sony BMG, Black & Decker, Forest Labs, Plum Creek, and more. Prior to co-founding C3 Metrics, Greenfield was a recognized thought leader in the area of Branded Content as publisher of Branded Entertainment Monthly, a joint effort with VNU Media, detailing industry statistics, gaps, and trends. He’s been a featured speaker at NAPTE, The Next Big Idea, and a news source in: The New York Times, The Washington Post, The Wall Street Journal, ABC, CBS, CNET, and Investor’s Business Daily. Greenfield studied Biochemistry at the University of Maryland, holds dual degrees from Southern California University of Health Sciences and is an instrument rated pilot. Jeff Greenfield at C3 Metrics Jeff Greenfield on LinkedIn Jeff Greenfield on Twitter Quotes (edited): “I think there’s still a lot of change year-over-year in our business, but the rate of change has slowed from about 15 years ago when paid search and social were first coming on to the scene.” — Ted Moon “Everything in life kind of cross-pollinates; there are some concepts I get from coaching that I use in the business world and vice versa.” — Ted Moon “People around me — both clients and my team — say attribution is my favorite ‘A’ word!” — Ted Moon “Without attribution, it’s like flying without a compass or trying to evaluate players with the wrong stat sheet.” — Ted Moon “Attribution looks more and more like it’s going to become a way of life for marketers.” — Ted Moon “Attribution is the new mixed-media model, except it’s a mixed-media model on steroids because I can go back and look at the whole pathway.” — Ted Moon
The Metamorphosis Group, Inc. (TMG) - an 8(m) Woman-Owned Small Business - is transforming businesses across all industry sectors to effectively compete in today's market. Our core competencies focus on the servicing of large businesses, including federal, state and local government. We help our clients enter new global markets, deliver products to market faster, manage customer and supplier relationships better, and reduce or eliminate costs. We also manage knowledge and information-sharing across the enterprise, improve delivery and manage changing business models. Our capabilities include enterprise engineering, enterprise reengineering, business process reengineering, aeronautical engineering, energy auditing, customer retention and satisfaction, merger/migration/consolidation solutions, training and development, and operations business intelligence, database administration and management solutions, network administration and management and effective use of technology for database-driven communications. TMG offers a very inclusive, flexible working environment. We believe in mutual respect, trust and dignity and in a strong work-life balance. We encourage and welcome ideas from all levels of employees and erase lines that could potentially divide us. Our goal is to make working an enjoyable, rewarding and enriching experience. Customers: NAVAIR, NAVSEA, Department of Veterans Affairs, Patient-Centered Outcomes Research Institute, DC Courts, FAA, Cox Communications, Sprint Nextel, Howard University, others. Specialties: Mechanical Engineering, Systems Engineering, Cyber & Information Security Mission Support, Business Process Reengineering (proprietary methodology MorphWave™), Training & Development, Information Technology. https://www.linkedin.com/in/tinadante/
Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play These days, nobody starts their sales career with the intention of staying with one company for over 20 years, but Kim Green-Kerr has done exactly that. She is Senior Vice-President at Sprint Business Solutions, a post she’s attained by climbing her way up the Sprint corporate ladder. I asked her to be my guest on this episode of #SellingWithSocial because I knew she’d have great insight into how to build a successful sales career through hard work, relationship building, and dedication. But I also believed she’d be able to give advice about how to progress into the executive level of any company. She didn’t disappoint. Kim shares varied insights from her experience - from advice specifically for women and minorities in the modern sales force, to how to manage and lead the growing number of millennial sales professionals on the scene today. Don’t miss this great conversation. The Basis of a Successful Sales Career: Prove You Can Get The Job Done When I asked Kim what she recommends to women in the sales industry who are looking to advance to in their companies, she gave great advice - but it doesn't only apply to women. She said that sales success beyond closing deals depends on a few elementary things. Prove you can get the job done Be visible through your availability to take on projects outside of what's normal Find a sponsor, someone who advocates on your behalf when you are not there Obviously, a list like that doesn’t provide nearly enough insight into what she shared. I suggest you take the time to listen to this episode and find out how you can put her strategies to work in order to advance your own sales career. If You Want to Climb Into The Ranks of Sales Leadership, Be Visible A point Kim shared concerning the climb to sales leadership is one that is at the top of my list as well. Establish relationships with people higher up in the organization who can serve as your sponsor. It sounds official, but it’s not official at all. It’s a relationship that builds over time as you prove yourself to those who are in leadership positions within the organization. As they become confident about your character and skills, they may begin to advocate for you even when you're not around. THAT is a sponsor. What are ways you can establish those kinds of relationships? On this episode, Kim shares great advice about developing sponsor relationships, including the need to impress leaders with what you produce in your current responsibilities, why it's advantageous to become a subject-matter expert in areas where the company has need, and the significance of volunteering to explore and solve obvious problems within the organization. Kim’s insights will provide you new vision for the trajectory of your sales career. Don’t Wait! Begin The Journey to Become a Trusted Advisor to Customers Whether you’re hoping to climb the leadership ladder or you are eager to become the top salesperson in your company, you need to master this piece of advice: Become a trusted advisor to prospects and customers. A consultative approach, where you serve clients much like a physician would his/her patients establishes you in a position of credibility and authority that customers naturally look to in order to get their questions answered and problems solved. But how do you establish that kind of authority? On this episode, Kim explains how it happens and provides advice about how get moving in that direction. The Sales Approach That Gave Sprint Its First Profitable Quarter in 3 Years In August of 2017, Sprint surprised stockholders with very welcome news - its first profitable quarter in three years. It was the culmination of a great deal of hard work and was the company’s best financial performance in more than a decade. There were many things that contributed to this outcome - cost-cutting and improvements to its network were certainly part of the formula - but it also happened because of a renewed focus on its small, medium and enterprise business sectors. That’s the area of Sprint’s business that Kim is directly responsible for and that she has cultivated within the company for a very long time. She says their trajectory includes the development of a selling methodology, investments in their people through training and tools, and a new focus on social selling to help influence buyers along their buyer's journey. Kim goes into more details about the Sprint sales approach and makes recommendations based on her experience, on this episode. How Sales Leaders Can Best Utilize The Growing Millennial Sales Force It’s estimated that by 2020, Millennials will make up 46% of the workforce, and many of those will naturally become involved in sales. And though there has been a lot of complaining and negative characterizations made about this amazing group of people, they are the shape of things to come, so I think we’d better make the most of it. I asked Kim what she has experienced in working with Millennials and how she recommends sales leaders manage these energetic young people who are seeking to build successful sales careers. She said we first need to understand the experience of Millennials - they grew up with technology so they want to be able to do their job with the right technological tools in hand. She also pointed out that because they are so adept at social media, they are often taking initiative in their job search to check out potential employers, managers, or supervisors. That means the social profiles of sales leaders need to demonstrate that they understand the impact and power of social. It’s insights like these that prove why Kim has become the sales leader she is. Listen to this episode to hear how she applies these thoughts practically. Outline of This Episode [1:20] How Kim wound up in the 2018 Top Global Sales Leaders and what she does for Sprint/Nextel [7:06] How minorities can make their way to the top in sales [13:34] The difficult but vital task of finding a sponsor in business [19:14] Kim’s view of how the world of buying and selling has changed [25:16] Advice to sales leaders in view of the changes that are happening [31:06] Ideas for managing the growing Millennial salesforce Resources Mentioned Kim on Twitter: @KimGreenKerr Kim on LinkedIn Sprint Kim’s all time favorite movie: Gone With The Wind Dreamforce CEB - A Gartner Company Social Business Engine Podcast - Bernie Borges Connect with Mario! www.vengreso.com On Facebook On Twitter On YouTube On LinkedIn Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play
NICK WALKER: Welcome to Manage This, the podcast by project managers for project managers. Every other week we meet to address the issues that matter to you as a professional project manager. We have something for everyone, whether you've been in the field 30 years or 30 days. This is where the rubber meets the road. This is our way of helping you be more productive, more creative in the world of project management. I'm your host, Nick Walker, and with me are two of the most creative and productive guys I know, Andy Crowe and Bill Yates. And Andy, we have in the studio today not only an expert with some pretty impressive credentials, but also a member of our team. ANDY CROWE: Yeah, he's an expert, and he's one of our favorite people here. Bob Mahler's joining us, and I can't wait. NICK WALKER: Well, let's meet him. Bob Mahler has more than 20 years of project management experience, beginning as a Green Beret in the Army, serving in Egypt, Kenya, Qatar, Saudi Arabia, and Kuwait. Later he managed projects in the telecommunications field with Nextel, Nextel Partners, and Sprint Nextel. He worked on disaster recovery projects during hurricanes Katrina, Rita, and Wilma; in response to California's wildfires; and the Virginia Tech shootings, as well as other federal law enforcement projects and with the Department of Homeland Security. He is the Director of Business Development and an instructor with Velociteach, preparing project managers for the PMP exam. Bob, it's a privilege to have you here with us on Manage This. BOB MAHLER: And it's a privilege to be here. Thank you for that rousing and somewhat fanciful introduction. NICK WALKER: Well, first of all, we want to thank you for your service to our country and the armed forces. I'm curious to know how your experience as a Green Beret kind of prepared you for your other roles to come later. BOB MAHLER: That's an interesting question. First of all, you're very welcome. I served because it's amazing what you can do when you're a young 20 year old, and you have no idea that you shouldn't be doing it. One of the things about being in Special Forces for me was that, while in the regular Army, you're very task focused; and then when you wander off to be more than you have already been, as you do in Special Forces, you become very people focused, relationship focused. And so that was an easy transition while performing small projects there into the civilian space. NICK WALKER: And sometimes people focused into very difficult situations that you've been involved in. I mean, recovery from hurricanes and from wildfires? That must be a little bit difficult. BOB MAHLER: Well, the one difficult commonality I find in all of my projects are people. Without people, all of my projects would probably run very smoothly. ANDY CROWE: Right. This would be a good gig if it weren't for the stakeholders; right? BOB MAHLER: Absolutely correct. NICK WALKER: Well, let's talk a little bit about this because already I'm impressed with you because Bill has informed me that, not only were you a contributor to the PMBOK Guide, but you were – Bill, what's the wording again? BILL YATES: A “significant contributor.” NICK WALKER: A significant contributor. BILL YATES: And I'm looking, I mean, this is page 652 of the Sixth Edition PMBOK Guide. So I'm not making this stuff up. He's a significant contributor. NICK WALKER: It says so. BOB MAHLER: Did they spell my name correctly? BILL YATES: They spelled it correctly, yes. BOB MAHLER: Then I just have significantly done something. I wouldn't get too – I wouldn't start singing my praises as far as being a significant contributor because, when they put the word out for volunteers for risk subject matter experts, a total number of four actually responded. And I think they were just happy to get that many. ANDY CROWE: And Bob, this is something like those situations where ...
Katie Smithson picks her battles. Even well-meaning colleagues occasionally make insulting or offensive comments, and a professional woman has to decide what she can brush off and what she simply cannot accept. Though the lines can be blurry, nine years in the industry have taught Katie how to establish boundaries and present herself as a professional. Katie grew up in Franklin, Tennessee, and went to school at Tennessee Technological University. Discouraged by the boys’ club that was electrical engineering, she changed her plans and pursued a degree in marketing. Her first foray into sales and customer service was at a Sprint/Nextel store back in Franklin, where she saw the first MLS searches on a Blackberry. After a move to Knoxville, Katie worked in marketing for a local mortgage company that happened to use CRS Data for tax purposes. Tired of spending her days in a cubicle, she noticed an opening for a trainer at CRS. Katie won them over and secured her first job in real estate. After four years working with agents, realtors and MLS execs to implement the use of CRS products, Katie had a conversation with Greg in a lobby bar at CMLS Boston, and the rest is history. She has worked at W+R Studios for five years, serving as Director of MLS Services since 2016. Today she shares the details of her activism through the Georgia Women’s Policy Institute, the challenges for women in the real estate industry, and her advice around establishing professional boundaries. What’s Discussed: Why Katie gave up on electrical engineering to pursue a marketing degree Katie’s early sales and customer service experience at Sprint/Nextel How Katie got involved with the real estate industry Katie’s role as Director of MLS Services at W+R Studios The shift from training to sales Katie’s work with the Georgia Women’s Policy Institute - Issues affecting women, children - Get in front of legislators The challenges for women in the real estate industry How Katie establishes boundaries as a professional woman The complications of alcohol as part of industry culture How Katie’s reputation in the industry has improved her experience with sexism Katie’s advice for women coming up in the industry - Keep your head on straight - Maintain professionalism - Have a buddy The challenge of dressing appropriately for women in a business environment Katie’s recommendations around resources for sales executives Resources: CRS Data Arianna Huffington on Repeating Outfits ‘The Rock’ Test for Sexual Harassment Inc. Magazine Connect with Katie Smithson: W+R Studios Georgia Women’s Policy Institute Katie on LinkedIn
Ever Better Podcast | Inspiring Stories | Motivating | Transition with Grace | Fulfillment | Wisdom
Throughout his life, Doug Hensch has helped people to be more resilient, happier, and to achieve greater levels of success. His journey began with coaching football at University of Chicago, progressed to organizational development for telecom companies like Sprint Nextel, and evolved to creating online resources for increasing happiness. He was co-founder of Happier.com, a web site that launched in 2008 that helped thousands increase their happiness and resilience. And now, he’s an executive coach and writing a book on resilience, due to be published in early 2017. We discuss: Career stepping stones including coaching youth baseball Achieving success by following what interests you rather than pursuing the expected career path. In Doug's case this meant pursuing a job applying positive psychology rather than website product development. Being in the right place, at the right time, with the right attitude Benefits of talking to people wherever you are - at Starbucks, a taxi cab, an airplane... Making a role your own Meditating The evolution of Doug's book deal Resilience practices Perceptions of luck Three addictions in life (as defined by Peter Worrell): 1) Carbohydrates 2) Heroin 3) A Paycheck Doug's Recommended Resources Books Love 2.0, by Barbara Frederickson, Ph.D. Learned Optimism: How to Change Your Mind and Your Life, by Martin Seligman Made to Stick, Why Some Ideas Survive and Others Die, by Chip Heath and Dan Heath The Upside of Your Dark Side, by Todd Kashdan and Robert Biswas-Diener Reclaiming Conversation: The Power of Talk in a Digital Age, by Sherry Turkle Free Range Kids, How to Raise Safe, Self-Reliant Children, by Lenore Skenazy Connect With Doug DRH Group LinkedIn Thanks for listening! Learn more about Ever Better at http://www.EverBetterU.com. Join the Ever Better Facebook Community or follow us on Twitter @EverBetterU.
The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
Recognized by The Sporting News as one of the Top 100 most powerful people in sports, Mike Goff has created some of the most dynamic and far-reaching brand development in the sports industry. Goff talks about Premier Sports Management’s role in recalibrating the current Bowl Championship Series of college football after being hired by the NCAA Division I conferences to help define the identity, branding, marketing and operational structure of its new 2015 playoff system. Goff talks his 22-year-career as VP of Corporate Marketing for Sprint Nextel, about his expertise in helping strategic and implementation planning of Sprint and Nextel in 2005, creating a sponsorship marketing effort with the NFL, NASCAR, PGA Tour, NCAA and World Cup Soccer. Goff discusses the elusive millennial fan, efforts to sell to that new fanbase, and the emerging role of technology in live sports entertainment venues. Twitter: @RMGoff
TechByter Worldwide (formerly Technology Corner) with Bill Blinn
With the potential for minute-by-minute changes, Adobe Creative Cloud poses a challenge for reviewers. If you want to be able to receive an e-mail message from someone without giving them your e-mail address, I'll explain how. In Short Circuits, Microsoft drops prices on its most basic tablets, the Surface RT, Japan's SoftBank acquires Sprint Nextel and prices drop (more on the way), and universities are dealing with increasing numbers of electronic break-ins.
Citigroup clears a low bar. And Softbank finalizes its deal with Sprint Nextel. Our analysts discuss those stories and debate the merits of investing in restaurant stocks.
Safeway slides. Sprint Nextel soars. And Kellogg's issues a big recall.
Our analysts discuss earnings news from ExxonMobil, Sprint Nextel, Whole Foods, and Zynga.
Lubetkin Global Communications » Society for New Communications Research (SNCR)
The Society for New Communications Research (SNCR) podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues with a conversation featuring Jennifer Sniderman, Group Manager – Employee Communications, and Sara Folkerts, Internal Social Media Manager for Sprint Nextel Corp. Jennifer and Sara are the architects of Sprint Nextel’s Social Media Ninjas Program (case…
The Society for New Communications Research (SNCR) podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues with a conversation featuring Jennifer Sniderman, Group Manager – Employee Communications, and Sara Folkerts, Internal Social Media Manager for Sprint Nextel Corp. Jennifer and Sara are the architects of Sprint Nextel's Social Media Ninjas Program (case study at the link), recognized with the SNCR Excellence in New Communications Award for Online Reputation Management.Jennifer Sniderman, Group Manager – Employee Communications - Sprint Nextel Corp. Jennifer leads news, editorial and social media for enterprise-wide employee communications at Sprint. She specializes in interactive multimedia engagement programs which have garnered numerous awards. Jennifer is the co-creator of Sprint's Social Media Ninja program leveraging employee advocacy to bolster the customer experience and improve Sprint's corporate reputation. She provides counsel to Sprint's Human Resources team to deliver leader-focused communications programs. Prior to joining Sprint, she was Assistant Vice President, Corporate Communications at Zurich Scudder Investments in Chicago, IL. Outside of work, she serves on the board of Chameleon Arts & Youth Development, a non-profit organization providing arts education for homeless and under-served children. Sara Folkerts, Internal Social Media Manager – Sprint Nextel Corp. Sara is passionate about sharing, communicating, transparency and being open-minded. This has led her to her current job as a community manager and social media evangelist at Sprint. In addition to her role as community manager, Sara co-leads the Ninjas program at Sprint. The Sprint Social Media Ninjas program is a group of empowered employees who want to connect with customers and spread the “gospel” of Sprint in social media. Sara has presented on internal social media strategies at several conferences and at other companies. Where can you find her? On Twitter, of course! @saramillerThe podcasts are being produced by Steve Lubetkin of Lubetkin Global Communications LLC, a Senior Fellow of SNCR and a member of the SNCR Advisory Board.
Did it happen again? Was Sony the victim of another cyber attack? The company said today that it found a large amount of unauthorized sign-in attempts on its PlayStation Network and other online entertainment services. Because of that, it has temporarily suspended about 93,000 user accounts for those services. It has quickly spread overseas and BlackBerry is working hard to fix massive worldwide outages. Sprint Nextel announced today that it is working with BlackBerry-builder Research in Motion to fix the problem that has now reached the United States. It has already caused interruptions in Europe and Asia. It was a busy day today for Apple. It released the latest versions of the software that powers its smartphones and iPad tablet computers. The company also unveiled its much anticipated iCloud service. Also, listen to the job of the day!!
The Pentagon said today that a foreign government was behind a cyber attack that led to 24,000 files being stolen from military computers. William Lynn, the deputy secretary of defense, disclosed that attack during a speech outlining the Defense Department's cyber security strategy. Googlelaunched an entirely new user interface for its mobile platform Tuesday, completely changing the layout of the application portal. The new Market client is designed to better showcase top apps and games, engage users with an improved UI, and provide a quicker path to downloading or purchasing your products. Sprint Nextel will confirm its network-sharing agreement with LightSquared in conjunction with its earnings announcement on July 28, according to people familiar with the situation. The agreement, in which Sprint's network will be used as the infrastructure backbone to LightSquared's upcoming 4G Long-Term Evolution network, will shed some light on where Sprint wants to head with its own 4G ambitions.
SecureMac Spots Critical Mac OS X Trojan Horse in the Wild / Intego Says Risk Around New OSX Trojan is Low Rather Than Critical / Apple to Fix Locked iPhone Security Flaw with November iOS Update / Spotify Says It Is Not for Sale / Entry-Level MacBook Air Shipping Time Slips a Couple of Days / Apple Selling Unlocked and Contract-Free iPhones in Germany / Rumor Has Apple Working on Embedded Multi-Carrier SIM-Cards for iPhones / Far East Report Says Both Foxconn and Pegatron Set to Build CDMA iPhone 4 Soon / SAI Hears Talk of a Secret Special Developer Event in CA Next Week / Apple Reportedly Locking Down iTunes Connect for Third Week of November / Acer Expected to Unveil Android-Tablets in NYC on 23 November / Verizon and Sprint/Nextel and T-Mobile and Best Buy All Set to Sell Samsung Galaxy Tab / Strategy Analytics Says Carrier Subsidies Could Give Significant Boost to Tablet Sales / ABC News App Adds Features with 2010 US Election Theme
A lot happens in a month. Carriers change plans — carriers change ownership, even — and we even sometimes see new carriers emerge. In fact, we saw all three in November. We have news on MetroPCS and Cricket — what they’ve done, what they’re up to, and how they might fare in the fourth quarter. Plus, a bit on Virgin Mobile, T-Mobile, and a new MVNO. So click on over to hear the Prepaid Podcast. And don’t forget to subscribe to the podcast so you won’t miss any future episodes. You can also subscribe to the podcast on iTunes. Highlights include: Neither Cricket nor MetroPCS fared well in the third quarter. Both carriers saw churn rates shoot up, which is never good news for a prepaid carrier. It means people are flocking elsewhere, and if they sign a contract this time, they may never return. Both should have a better fourth quarter, but that third quarter is still going to sting. Speaking of fourth quarters, I think Cricket will fare better than Metro. Everything seems to be falling into place for Cricket. They added some features to their plans, and even added a new $25 plan. Add that to their distribution in Wal-Mart and Target stores, among other big box retailers, and you have the recipe for holiday success. Virgin Mobile is now officially part of Sprint Nextel. What Sprint plans to do with its second prepaid company I don’t know, but I bet you see a lot more youth targeting with Virgin. And don’t forget Simple Mobile. They’re a new MVNO, and they operate on the T-Mobile network, something I don’t think I’ve seen before. They run tiered flat-rate services, cheaper even than T-Mobile’s Complete (though not with all the features). It’s worth keeping an eye on them. The post Prepaid Podcast, November 2009 — Episode 13 appeared first on Prepaid Reviews Blog.
Clovis L. Prince is President and CEO of Prince & Associates, diverse conglomerate of companies in the communications, real estate, hospitality and restaurant industries with revenues approaching $1 billion dollars. Considered one of the pioneers of wireless telecommunications, Prince widened his focus to provide independent communications consultant services throughout the United States and internationally. The company, now operating in multiple offices across the United States, is rapidly becoming a multi-million dollar operation with major clients such as Bechtel, AT&T, Verizon Wireless, Sprint/Nextel, Extended Stay Hotels, Ericsson, Inc., U.S. Cellular, Florida Department of Transportation and others. As Mr. Prince’s vision continued to grow in 2007, Prince & Associates expanded its real estate endeavors to the hospitality industry wherein the company entered into franchise agreements with Intercontinental Hotel Group (IHG) and Choice Hotels for Holiday Inn Express and Comfort Suites hotels in Oklahoma City, Oklahoma. Mr. Prince further diversified the company in 2007 with the creation of a new restaurant concept called Prince Bistro, a casual American eatery with a projected 11 locations by the end of 2009. Also, the corporation entered into a franchise development agreement with Papa John’s Pizza, as the largest minority-owned franchisee in the United States, with 19 locations in the San Antonio and Houston, Texas markets, to be completed by the end of 2011. (www.princeandassociates.com) Listen, Learn, Enjoy and Share with a Business Associate! Bumper music provided by Bryan Hunley of New Whyne Music E3C Links: www.BetterSalesandProfitsNow.com (company website) www.twitter.com/KenE3C (Twitter) www.my-business-community.com (community website) www.E3C.typepad.com (Blog) www.E3C.podOmatic.com (podcast) www.E3CPassionateEntrepreneur.pbwiki.com (wiki) www.mybusinesscommunity.ning.com (business social network) Is Your Business A Hobby, Job or Profitable Enterprise? Take the Quiz and Discover For Yourself! Click on this link: www.my-business-community.com/quiz1/player.html (multi-media presentation) Get My Business Tips! Go to my business profile and sign-up! http://mybusinesscommunity.ning.com/profile/KenE3C
The wireless broadband pieces appear to be falling in place: Sprint Nextel says its next-generation high-speed network will be launched in a few markets by the end of 2007. Intel plans to embed so-called ”WiMAX” enabled semiconductors in laptops by the end of 2008 and startups like Craig McCaw's Clearwire hope to blanket much of the nation with WiMAX service. Other companies are supporting hybrid wireless networks so that devices can hop between technologies. Where is all this heading and what does it mean for the ”Anywhere Consumer”? See acast.com/privacy for privacy and opt-out information.
Mr. Cason Coplin, the Senior Director of Operations Excellence for the Sprint/Nextel Merger Integration Office shares insights from the first 10+ years of his career, ...
On this episode of CEO EXCHANGE, taped at the George Washington University School of Business in Washington, DC, meet two CEOs who know the importance of a winning marketing strategy.