Podcasts about trademarking

Trade identifier of products or services

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Best podcasts about trademarking

Latest podcast episodes about trademarking

The Unstoppable Entrepreneur Show
1149. Legal Up: Protecting Your Brand Before You Think You Need To with Berkley Sweetapple

The Unstoppable Entrepreneur Show

Play Episode Listen Later Jun 12, 2026 28:37


If you've ever told yourself "I'm too small to worry about trademarks," this episode is the wake-up call. Kelly sits down with trademark and IP attorney Berkeley Sweetapple — the rare lawyer who makes legal genuinely fun — to break down why protecting your brand isn't a someday problem, it's a business growth investment you make early. Kelly opens up about the most expensive lesson of her career. when she figured she was too small and insignificant to bother with a trademark, and ended up needing a full rebrand across thousands of files, podcasts, and videos, millions of dollars lost, and years of focus pulled off growth. Berkeley shares how she went from "most likely to quit law and become a housewife" to building a law firm serving online entrepreneurs, and gets into where IP is heading in the age of AI. Celebrities like Taylor Swift and Matthew McConaughey are already trademarking phrases, faces, and likenesses to control how their persona shows up online, and Berkeley explains why the law is always playing catch-up while AI moves at full speed. Berkley shares why everything in your business probably needs a legal refresh after the changes of the last couple years, and where to start if you're mid-panic. The common denominator: if you stay in business long enough, these things will happen to you. The move is to get the right people in place early, stay in your CEO energy, delegate the legal, and build the systems so you can keep moving the company forward. In this episode: Kelly's Unstoppable Entrepreneur lawsuit and the cost of trademarking too late How Berkeley turned a legal lifestyle blog into a law firm for online founders Trademarking your likeness, face, and voice as AI reshapes IP Real trademark horror stories (and one big USPTO win) What a legal VIP day / audit actually covers Why your business is probably exposed after recent changes Kelly's partnership cautionary tale Staying in CEO energy: delegate legal, build systems, expect the hard stuff Timestamps 00:00 — Cold open: Kelly's Unstoppable Entrepreneur trademark story 00:44 — Welcome and introducing Berkeley, the "fun lawyer," and trademarking for Madison 01:56 — Berkeley's path: law school, a legal lifestyle blog, and finding her niche 04:06 — Trademarking your likeness, face, and voice in the age of AI 06:42 — Can you trademark your voice? Why the law is always behind 08:47 — Trademark horror stories (the conference and the 25K-follower takedown) 10:08 — Kelly's story: the Unstoppable Entrepreneur lawsuit with Entrepreneur Magazine 12:54 — The FTC scare, the company audit, and the Miracle Hour earnings disclaimer 15:30 — What a legal VIP day covers: audit, copyright, contracts, disclaimers 17:25 — Why everything in your business changed, and where you're now exposed 19:13 — Client win: getting Julie Solomon's Influencer Podcast trademarked after a refusal 20:22 — Where to start if you're having an "oh no" moment 21:03 — The Seven Figure CEO Bundle and code KELLY20 22:24 — Kelly's partnership cautionary tale 24:08 — "If these things aren't happening to you, you're not playing big enough" 25:58 — Staying in CEO energy: delegate legal, build the systems 26:51 — Closing: trademark before you need it, and licensing the Miracle Hour   RESOURCES:  Connect with Berkley on Instagram: https://www.instagram.com/berkleysweetapple/  Check out Berkley's trademark packages HERE: https://berkleysweetapplelaw.com/trademarks/#start  Schedule a VIP day: https://berkleysweetapplelaw.com/vip-day/#start  Get Berkley's 7-figure CEO Bundle: https://www.thebusinessstudio.com/pages/7-figure-ceo-bundle  Schedule a free discovery call: https://berkleysweetapple.as.me/schedule/72c2f17c/appointment/41570219/calendar/13957087?calendarIds=13957087 

Business Mentorship, Keepin' It Real
Special Edition of Business Mentorship; Keepin' It Real “Importance of Trademarking Your Great Idea ”

Business Mentorship, Keepin' It Real

Play Episode Listen Later May 29, 2026 28:30


Special Edition of Business Mentorship; Keepin' It Real “Importance of Trademarking Your Great Idea ”   Season 7 Episode # 273 Welcome to a special edition of Keepin' It Real, panel discussions with business owners who join us to discuss topics trending in business… All of our guests are experts in their field and join us to share thought leadership and expertise as small business owners with proprietary programs created with vision and purpose. I'd like to introduce you to our expert panel: Gucci Erasmus is the founder of GEMpower a renaissance woman educated in several coaching frameworks working on a new program designed for women to improve communication, empower and build confidence.     Sylvia Plester-Silk is the founder of Path to Joy who is in the process of trademarking a couples therapy program called the Joyana Cara Method designed to rebuild connection and rekindle joy.     and Heather Boyd, who is the founder and visionary behind Pillar IP. She is a Licensed Trademark Agent and IP consultant, she and her team focus on securing profitable assets with a sustainable approach aligned with business goals, corporate reputation, and distinctive intellectual property.     A few tips from our expert panel: 1) Difference between copyright and trademark 2) Get advice!  3) Do your research and connect with your target market 4) Be patient, the process takes time A special thanks to Gucci, Sylvia and Heather for participating in the series, believing in our core values and joining us on the podcast. We appreicate all that you do to support small business owners.    To our listeners, we ask that you subscribe to our YouTube channel Business Mentorship; Keepin It Real   We appreciate your continued support.    “Funding for Entrepreneurs by Entrepreneurs” "Together, We Are Making A Difference, One Story At A Time"

The One-Person Business
The Hidden Cost of Not Trademarking Your Solo Business Name

The One-Person Business

Play Episode Listen Later May 27, 2026 30:38 Transcription Available


Think forming an LLC protects your business name? Think again.In this episode of The Aspiring Solopreneur, trademark attorney Joey Vitale, founder of Indie Law, breaks down why trademarks are the number one legal risk facing every small business and why most solopreneurs don't realize it until it's too late.Joey shares real stories of entrepreneurs blindsided by cease and desist letters (including one who had to rebrand her podcast in 14 days while on vacation in Hawaii), explains the critical difference between LLC protection and trademark protection, and walks through exactly what you need to know to protect the brand you've worked so hard to build.In this episode, you'll learn:→ Why checking the domain name availability is NOT the same as being legally protected → The difference between an LLC (your "backstage name") and a trademark (your "onstage name") → Word marks vs. logo marks, and when each one makes sense → How to use "intent to use" filing to protect a name before you even launch → Why over half of the 500,000+ annual trademark applications get denied → The three hidden costs of a forced rebrand: time, identity, and your business machine → What a knockout search is and how to run one for free today → Why the TM symbol is helpful but won't save you from a legal challenge → Budget-friendly ways to get trademark protection in place, even as a life-first solopreneurJoey also unpacks the mindset shift that happens when founders receive their trademark registration, and why it's the modern equivalent of taping that first dollar bill to the cash register.Whether you're testing a new business name or you've been operating for years without filing, this episode gives you a clear, actionable roadmap to protect your brand.Resources mentioned:Indie LawUSPTO Trademark SearchJoey's book: Legally LegitLife First. Then Business.

Medical Millionaire
#208: Sara Ameli On Building A High-Performing Practice In The New Era Of Aesthetics

Medical Millionaire

Play Episode Listen Later May 20, 2026 50:37 Transcription Available


Cameron is joined by Sara Ameli, founder of Haus of Confidence, and they discuss the evolution of aesthetic practices towards a more comprehensive approach that includes wellness and optimization. They talk about innovative marketing strategies, the importance of community engagement, and the future of anti-aging treatments. Sara shares insights on her unique practice model, the significance of trademarking, and the consultation process for delivering exceptional patient experiences.Sara shares her insights on patient consultations, emphasizing the importance of understanding patient needs and building relationships. She discusses effective communication techniques, the dynamics of her partnership with Brian, and the significance of a non-attached mindset in business. Sara also reflects on how cultural influences shape her drive for achievement and growth in her practice.Listen In!Thank you for listening to this episode of Medical Millionaire!Takeaways:The Haus of Confidence integrates external beauty with internal wellness.Innovative marketing is crucial for success in aesthetics.Community engagement can lead to potential patients.Practices should focus on anti-aging and optimization.Understanding patient needs is key to service offerings.Trademarking your brand is essential for protection.Conferences provide valuable networking and learning opportunities.A consult should focus on patient goals rather than just services.Building a unique brand identity can set you apart.Continuous improvement is vital for practice growth. The consultation process should focus on patient needs and experiences.Building relationships with patients enhances their overall experience.Effective communication is key in partnerships and business.Non-attachment to outcomes can lead to better business decisions.Cultural upbringing can influence personal and professional drive.Small gestures can significantly impact patient loyalty.Understanding patient history helps in addressing their concerns.A supportive partnership can enhance business growth.Maintaining a disciplined routine can improve productivity.Networking and connections are vital for business success.Medical Millionaire: The Blueprint for Scaling a World-Class Medical Aesthetics PracticeWelcome to Medical Millionaire, the go-to podcast for forward-thinking Medspa owners, Medical Aesthetics leaders, Plastic Surgery & Dermatology practices, Concierge Wellness clinics, and Elective Healthcare entrepreneurs who are ready to scale with intention and operate like a true, high-performing business.If you're building, growing, optimizing, or preparing to exit your aesthetics or wellness practice, this show is your competitive advantage.Hosted by Cameron Hemphill Your Guide to Sustainable, Scalable Growth Your host, Cameron Hemphill, is one of the most trusted growth strategists in Medical Aesthetics and Elective Wellness.With over 10 years in the industry, Cameron has helped scale 1,000+ practices and more than 2,300 providers, working alongside the most recognized KOLs, national brands, EMRs, tech companies, and private equity groups, shaping the future of aesthetics. From marketing to operations, from finance to leadership, Cameron brings a real-world, data-driven perspective on what it takes to turn a practice into a powerful business engine.What This Podcast Is All About: Each episode takes you behind the scenes of the fastest-growing practices in the country, revealing the systems, strategies, and mindset required to win in today's Medical Aesthetics landscape.Expect tactical insights, step-by-step frameworks, and conversations with:Industry thought leadersTop injectors & medical directorsEMR & tech innovatorsOperations expertsMarketing strategistsPrivate equity & M&A advisorsWellness and longevity pioneersThis is where aesthetics, business, technology, and wellness converge. What You'll Learn on Medical Millionaire Every week, you'll access expert guidance to help you scale profitably and predictably, including:Marketing & Brand PositioningCRM + Lead Management SystemsPatient Acquisition & ConversionEMR Optimization & Tech Stack ArchitectureSales Psychology & Consultation MasteryFinance, KPIs, and Practice EconomicsOperational Workflows & AutomationIndustry Trends Backed by Real Benchmark DataPatient Retention & Lifetime Value ExpansionMindset, Leadership & Team DevelopmentWhether you're opening your first location or running a multi-million-dollar enterprise, you'll gain the clarity and direction to grow with confidence. A Show Designed for Every Stage of Practice Growth Medical Millionaire breaks down the journey into four essential stages, showing you exactly how to move from one to the next:Startup – Build the foundation and attract your first wave of patientsGrowth – Scale revenue, expand services, and strengthen operationsOptimize – Increase efficiency, margins, and customer experienceExit – Prepare your practice for maximum valuation and acquisitionIf You're Ready to Grow, This Is Where You Start. Tune in weekly for actionable insights, expert interviews, and the exact playbooks high-performing practices use to dominate their markets. This is the podcast for Medspa owners who want more than a job; they want a scalable, profitable, industry-leading business. Welcome to Medical Millionaire.Let's build your practice into the empire it deserves to be.

The Making of a Dental Startup
The Making Of Evelina Smiles - THREE

The Making of a Dental Startup

Play Episode Listen Later May 19, 2026 45:02 Transcription Available


Branding, Culture, and the Vision Behind Evelina SmilesIn this episode Ashley sits down with Dr. Rich Constantine to go behind the brand. From the story behind the name to the team he is building from scratch, this one is equal parts heart and strategy.What You'll Hear in This Episode:05:00 – Where the Name Comes From Evelina is named after his grandmother Evelyn. Why he chose a name with meaning that is not tied to him personally. And the little coffee corner called Cup of Jane, honoring his other grandma, that will live in the waiting room.12:00 – The Logo, the Sunflower, and the Black and Gold How a bag of sunflower seeds his grandfather planted for his grandmother became the logo. Why black and gold made perfect sense for a Pittsburgh kid. And how AI got him started but Studio 8e8 brought it to life.20:00 – Trademarking, Websites, and Getting Your Brand Ready Before You Open Why Rich engaged his marketing team right after purchasing the lot. The priority list landing page he has been sending monthly construction updates from. And Ashley's two-year trademark lawsuit cautionary tale.28:00 – The Vision for Evelina Smiles 12 ops on the first floor plus two dedicated surgery suites. A full kitchen and team gathering space upstairs. A teaching center. And a 20 by 20 turf area out back for the team to decompress at lunch.35:00 – Hiring and Culture Why Rich is starting with a hygienist from day one and exactly why that matters. How he thinks about cross-training assistants into front desk roles. And the quote that says it all: culture is not something you write on the wall, it is how your team feels on a Sunday night before a Monday morning.43:00 – Insurance, Membership Plans, and Talking to Patients About Money Starting in-network and why that does not mean becoming a dental mill. How to have honest financial conversations without making it weird. And the membership platform he is launching with before the doors even open.47:00 – Construction Update Gutters going up. Parking lot paved. Trim going in. IT running data drops. Soft opening target after the 4th of July.Coming Next Episode: Practice management software, equipment ordering, and all the systems that have to be in place before you see your first patient.Connect with Ashley: Instagram: @ashleyjovesddsConnect with Rich: Instagram @dr.c_smilesThank You to Our PartnersNet 32: The dental marketplace that helps practice owners stop overpaying for supplies. Compare and save at net32.com/themakingof.Studio 8E8 — Dentistry's story-driven growth agency for startups. s8e8.com/vslKasper Opportunity Finder: Fill those empty chairs and reclaim lost revenue with one click. Get it free at meetkasper.com/register.Support the showFind Out MoreThank you for listening to The Making Of podcast. If you enjoyed it, please share with anyone you think will gain value from the show by clicking on one of the sharing tabs above.SUBSCRIBE to our NEWSLETTER HEREAlso, please consider leaving an honest review on iTunes. It helps other listeners find the show, and I would be forever grateful.Questions or comments? Feel free to contact us at - themakingofadental@gmail.comFollow us on Instagram or Facebook and improve your dental practice every day!Have you subscribed? Don't miss a single episode!

Palace Intrigue: A daily Royal Family podcast
Harry and Meghan Clash Over Archie's Birthday as Trademarking Children's Names Raises Questions

Palace Intrigue: A daily Royal Family podcast

Play Episode Listen Later May 6, 2026 8:34 Transcription Available


Prince Harry and Meghan Markle are reportedly divided over how to celebrate Archie's birthday, with tensions over privacy and public image resurfacing. New reports suggest the couple have moved to secure trademarks tied to their children's names, prompting fresh debate about commercialization. Plus, Tom Bower weighs in on the state of their relationship, Harry's possible return to the UK raises questions about royal involvement, and old stories about Meghan's time at Frogmore Cottage resurface. Meanwhile, Prince Andrew seeks a private meeting with the King, and a new auction offers a reminder of his Falklands War past.Get episodes of Palace Intrigue by becommming a paid subscriber on Apple Podcasts. Click the button that says uninterrupted listening.  Just $5 a month, and that includes many ofther shows on the Caloroga Shark network.A new season of King William is available now.Our royal newsletter written by Deep Crown is available for free.Royal Books:Revenge: Meghan, Harry, and the War Between the Windsors by Tom BowerWilliam and Catherine: The Monarchy's New Era: The Inside StoryThe Royal Insider: My Life with the Queen, the King and Princess Diana

The Tom and Curley Show
Hour 2: Taylor Swift is Trademarking Herself

The Tom and Curley Show

Play Episode Listen Later Apr 28, 2026 30:48


PHONE GUEST - DAN FLYNN - SENIOR EDITOR AT AMERICAN SPECTATOR / SPECTATOR.ORG. Breaking down the psychology of a political assassin in 2026 // Issaquah saves tens of millions scrapping new City Hall build // Taylor Swift Is Trademarking Herself to protect certain phrases and a well-known visual in the age of AI

The Inventive Journey

Trademarking your game name and logo might not be the most exciting part of development—but it's one of the most critical. In this episode, we break down why protecting your intellectual property is essential in today's competitive gaming landscape.We start with the basics: what a trademark actually is and why it matters. From there, we walk through the full process, including how to conduct a trademark search, choose a strong name, and file your application with the USPTO.You'll also learn about the timeline involved. Trademark registration isn't instant—it can take months—but understanding the process helps you plan effectively and avoid unnecessary delays.One of the key topics we explore is risk. What happens if you don't trademark your game? The answer: potential legal disputes, forced rebranding, and lost opportunities. We share real-world examples of companies that faced these challenges—and what you can learn from them.We also dive into strategy. Should you trademark early, or wait until your game gains traction? Both approaches have pros and cons, and we break them down so you can make an informed decision based on your situation.Another important aspect is brand strength. Not all trademarks are created equal. We discuss how to choose a name that's not only creative but also legally defensible.For indie developers, this episode is especially valuable. Limited resources make it even more important to get things right the first time. A strong trademark strategy can save time, money, and stress down the line.We also touch on international considerations. If you plan to expand globally, trademark protection becomes more complex—but also more important.By the end of the episode, you'll have a clear understanding of how trademarking works, why it matters, and how to approach it strategically.Whether you're just starting out or preparing to launch, this is information every game developer should have.To chat about this one-on-one, grab a free consult at strategymeeting.com

Serious Privacy
A global world... of social media addiction?

Serious Privacy

Play Episode Listen Later Apr 1, 2026 30:56


Send us Fan MailWe are back again, and why so Serious?We are well into to season 7 of the Serious Privacy podcast, with dr. K Royal, Ralph O'Brien and Paul Breitbarth.  Ahead of IAPP Washington DC, we discuss the new Oklahoma SB546, the Global CBPR forum meeting in Lima Peru, regulatory capture, Trademarking your image, Delve compliance controversy and the HUGE news of court cases regarding Social Media addiction which may open the floodgates to more cases... and much much more!CBPR updates: Social Media addiction case: Image Trademarking: Delve controversy: Also this season, we will keep you up to date of developments in the data protection and privacy community, artificial intelligence and some cybersecurity. And of course we'll bring you interviews with great guests! If you have comments or questions, find us on LinkedIn and Instagram @seriousprivacy, and on BlueSky under @seriousprivacy.eu, @europaulb.seriousprivacy.eu, @heartofprivacy.bsky.app and @igrobrien.seriousprivacy.eu, and email podcast@seriousprivacy.eu. Rate and Review us! From Season 6, our episodes are edited by Fey O'Brien. Our intro and exit music is Channel Intro 24 by Sascha Ende, licensed under CC BY 4.0. with the voiceover by Tim Foley.

Fox Sports Radio Weekends
FnA with Adam Ausland and Kevin Figgers talk NBA MVP race heating up, Caleb Wiliams trademarking "Iceman", and MLB opening week!

Fox Sports Radio Weekends

Play Episode Listen Later Mar 28, 2026 122:13 Transcription Available


Adam and Kevin start the show discussing the NCAA Tournament before discussing the NBA MVP Race and how Luka Doncic and Victor Wembanyama both spoke publicly about the race and why they should be MVP. Adam McCullough then joins the show to discuss the MLB season and whether or not the Dodgers winning a 3rd title in a row would force a lockout next year or not. The guys discuss Bears QB Caleb Williams trademarking "Iceman" despite years of NBA Hall of Famer George Gervin being known as that. Val Kilmer from "Top Gun" also was known as "Iceman" but neither him nor Gervin ever trademarked the nickname. The guys discuss their favorite nicknames before a new edition of Brandons Block. See omnystudio.com/listener for privacy information.

The Valenti Show
George Gervin's Issue With Caleb Williams Trademarking "Iceman" + David's Hatred Of Tom Cruise

The Valenti Show

Play Episode Listen Later Mar 27, 2026 10:31


A conversation about George Gervin responding to Caleb Williams trying to trademark "Iceman" somehow turned into David sharing his disdain for Tom Cruise.

Good Morning Orlando
GMO HR3:Trademarking Famous Sayings 1.16.26

Good Morning Orlando

Play Episode Listen Later Jan 16, 2026 20:11


First month of Australian Kid Social Media ban is in the books. Rory O'Neill on housing and vehicle costs. Steadmans Lil Sports Corner. John Rizvi on Matthew McConaughey copyrighting "alright, alright, alright" to stop Ai stealing it!

Stronger Together: Amplifying Voices of Resilience and Community Support
Being "Possimistic" and how we can turn the tide on community Violence

Stronger Together: Amplifying Voices of Resilience and Community Support

Play Episode Listen Later Nov 26, 2025 61:07 Transcription Available


Episode 17, with Chief Inspector Grant Marcus & Jo Leverett.In this powerful episode of Stronger Together, host Tanya O'Shea is joined by two formidable local advocates: Chief Inspector Grant Marcus from the Queensland Police Service and Jo Leverett, Chair of the Advocacy Committee for the Zonta Club of Bundaberg.Together, they tackle the confronting reality of rising violence in our communities, from the use of weapons to the impact of drugs like ice. However, the conversation shifts from despair to action. The trio explores the critical need for youth-led peer education, the challenges of policing "ghosting" and digital abuse, and the importance of teaching conflict resolution skills to the next generation.In this episode, you will learn:Real-world trends: What police are seeing regarding weapons, drugs, and elder abuse.Home Safety: Practical tips to secure your home, including "sneak breaks" and CCTV.The "Possimistic" Mindset: A new term coined in this episode describing the balance of concern for current statistics with positivity for future change.16 Days of Activism: Details on the inaugural community walk and the symbolic "Ringing of the Bells".Resources:If you need help, Lifeline offers 24/7 support at 13 11 14.Connect with Zonta Club of Bundaberg on social media for event details.Chapter Headings (Timestamps)00:00:05 – Welcome to Stronger Together with Tanya O'Shea00:03:00 – Introducing Chief Inspector Grant Marcus and Joe Leverett00:04:00 – What is Zonta? 35 Years of Local Advocacy00:07:20 – The Reality of Violence: Weapons, Drugs, and Elder Abuse00:13:09 – Practical Home Safety Tips & Preventing "Sneak Breaks"00:16:30 – Rethinking the Language of "Domestic Violence"00:19:30 – Why Youth Must Educate Youth: The Power of Peer Influence00:24:00 – The Digital Age: Technology, Anonymity, and "Ghosting"00:33:40 – Respect: The Core Solution to All Forms of Violence00:35:00 – Trademarking "Possimistic": Finding Hope in the Stats00:41:10 – "Healthy Endings": Teaching Conflict Resolution Skills00:50:20 – 16 Days of Activism: The Inaugural Walk & Ringing of the Bells#PossimisticThank you for listening to this episode of "Stronger Together" We hope you enjoyed the conversation and gained valuable insights. Stay connected with us: Follow us on Twitter Like our Facebook page Visit our website Subscribe to our YouTube channel Connect with us on LinkedIn Don't forget to subscribe to our podcast to stay updated on future episodes. Remember, we are STRONGER TOGETHER.

TIQUE Talks
164. Why You Should Trademark Your Brand with Zara Young

TIQUE Talks

Play Episode Listen Later Nov 11, 2025 51:23


Your logo, your name, your content…if you don't protect it, a copycat might steal it. Zara Young, founder of boutique law firm Watson and Young, joins this episode to share what every business owner should know about protecting their brand. You'll learn the most common IP mistakes travel advisors make, what you actually own in your business, and the simple steps to safeguard your work so you can grow with clarity and confidence. Zara also dives into the wild world of rebrands, cease and desists, and that little ™ symbol that makes your brand look instantly more legit. If you've poured your heart (and budget) into building your business, this episode is your legal wake-up call to protect it before someone else does. About Zara Young: Zara Young, Esq. brings over eight years of experience in intellectual property law and has supported more than 900 brands globally. She is the co-author of Your Intellectual Property Fortress: The Ultimate Guide to Protecting Your Brand and Business From Copycats, a practical roadmap for founders to defend and elevate their brand assets. Based in New York, Zara works with ambitious female entrepreneurs to protect their brands and build meaningful businesses. She helps clients understand the real-world risks of overlooking brand protection and provides clear, actionable steps such as filing trademarks and copyrights. Zara believes the power of your brand lies not only in what you create, but in how confidently you claim and defend it. watsonandyoung.com Today we will cover: (01:15) Meet Zara; founding her niche in intellectual property law (06:30) Trademarking vs. copywriting (13:15) Why small businesses can't afford to ignore IP protection (15:45) What trademarking really costs (21:20) The “first in use” rule (25:20) Why it's worth it to hire a legal expert (29:35) TM vs. R: what's legal, what's not, and how to use each correctly (40:50) Legal precautions specifically for travel advisors (45:15) AI-generated content; what you can't legally protect JOIN THE NICHE COMMUNITY VISIT THE TEMPLATE SHOP EXPLORE THE PROGRAMS FOLLOW ALONG ON INSTAGRAM @TiqueHQ Thanks to Our Tique Talks Sponsors: Moxie & Fourth - Register Now for Route To Results Cozy Earth - Use code COZYTIQUE for 20% off

The Traveling Therapist Podcast
185. Why Trademarking for Therapists Matters More Than You Think with Sarah Waldbuesser

The Traveling Therapist Podcast

Play Episode Listen Later Oct 1, 2025 24:42


Ever wondered if trademarking for therapists is really necessary? In this episode of The Traveling Therapist Podcast, I chat with Sarah Waldbuesser, a lawyer who helps online business owners protect their brands and build legal foundations. Sarah breaks down exactly why trademarking your podcast, course, retreat, or coaching business might be more important than you think, especially if you'd get that gut-punch feeling from a cease and desist letter!Whether you're just starting to branch out or you've got a whole ecosystem of offers, Sarah shares what you need to know to stay protected while growing your brand.In This Episode, We Explore…The emotional “gut-punch test” to decide if it's time to trademark.What therapists can and can't trademark (it's more than you think!).How to legally protect coaching programs, courses, and retreats.Tips for using contracts in your online business the right way.What it's like traveling the world full-time with two small kids.Connect with Sarah:Website - https://twistlaw.co/ | https://destinationlegal.com/ | https://thelegitcoach.com/Instagram - https://www.instagram.com/the.legitcoach/ | https://www.instagram.com/sarahwaldbuesser_____________________Are you ready to take the plunge and become a Traveling Therapist? Whether you want to be a full-time digital nomad or just want the flexibility to bring your practice with you while you travel a couple of times a year, the Portable Practice Method will give you the framework to be protected! ➡️ JOIN NOW: www.portablepracticemethod.com/Connect with me: www.instagram.com/thetravelingtherapist_kym www.facebook.com/groups/onlineandtraveling/ www.thetravelingtherapist.com The Traveling Therapist Podcast is Sponsored by: Berries: Say goodbye to the burden of mental health notes with automated note and treatment plan creation! www.heyberries.com/therapists Alma: Alma is on a mission to simplify access to mental health care by focusing first and foremost on supporting clinicians. www.helloalma.com/kym Sessions Health: Built for traveling therapists with global EHR access, clean interface, and therapist-friendly pricing at just $39/month. www.sessionshealth.com/kym

The Podcasting Morning Chat
379 - Open AI Unveils Sora 2, Mel Robbins Tops Charts, & Celebrity vs. Indie Name Battle

The Podcasting Morning Chat

Play Episode Listen Later Oct 1, 2025 51:12


How much AI is too much AI in podcasting? With OpenAI's surprise release of Sora 2, creators can now build digital clones of themselves in seconds. Riverside is also jumping into the mix, rolling out chat-based editing that promises to cut hours of work with a single command. But are these tools helpful breakthroughs or just shiny distractions? Beyond the tech, the industry has plenty more to buzz about: Mel Robbins topping the “how-to” charts despite ad-heavy episodes, the Black Podcasting Awards going live for the first time in Baltimore, and Rode's Creator of the Year competition offering a $200K prize pool. And in a twist only podcasting could deliver, an indie host and a celebrity both launched shows called Rock Bottom—sparking a bigger conversation about identity, trust, and what it really takes to stand out.Episode Highlights: [03:43] Podcast Statistics and Updates[14:35] Upcoming Events and Awards[18:43] AI News and Developments[25:25] Veo 3 Storyboard Feature and Fluid Video Creation[27:20] Riverside's Chat-Based Editing Announcement[35:18] People's Choice Podcast Awards Update[36:51] Buzzsprout's Podcast Name Generator[42:15] Trademarking and Protecting Podcast Names[47:30] YouTube's AI-Powered Music Hosts and Collaborator FeaturesLinks & Resources: Join The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcasting⁠Rode Creator of the Year:https://creatorawards.rode.com/Black Podcasting Awards: https://blackpodawards.comSpeke Fest: https://podnews.net/event/speke-fest-night-of-the-living-podAfros & Audios:https://podnews.net/event/7th-annual-afros-audio-podcast-festival-uniting-black-podcastsMatchup & Mixup Use Promo Code PMC to Get In Free: https://bit.ly/4nxjvP7What is Sora 2?:https://openai.com/index/sora-2Podnews:www.podnews.netPodcast Name Generator: https://www.buzzsprout.com/podcast-name-generatorPodcast People's Choice Awards: https://www.podcastawards.comRemember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community.Join us LIVE every weekday morning at 7 am ET (US) on ⁠Clubhouse⁠: ⁠⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠⁠Or Join us on Chatter: https://preview.chattersocial.io/group/98a69881-f328-4eae-bf3c-9b0bb741481dLive on YouTube: ⁠https://youtube.com/@marcronick⁠Brought to you by⁠ ⁠iRonickMedia.com⁠⁠ Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠marc@ironickmedia.com⁠Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: ⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠

The Josh Hall Web Design Show
398 - Trademarking Your Web Design Business with Ann Koppuzha

The Josh Hall Web Design Show

Play Episode Listen Later Sep 29, 2025 51:13 Transcription Available


Ever wondered if you should trademark your business?There are a lot of reasons you may consider it:You may want to sell your business one day.You might want to make sure no one can take your brand name with no grounds for legal action on your end.You might have a productized service or product you want to sell eventually.You may just want full control over your brand as a whole.For all those reasons and more, you might be wondering if you should trademark and what the process is.To help with that, I'm excited to bring, back onto the podcast, personal legal commandant Ann Koppuzha who recently helped me get Web Designer Pro® officially trademarked!We walk through the entire process, what to do and what to expect.Again, whether or not you want to sell your business one day, there are many reason you might want to consider OWNING your brand name or a product or service that you offer.Head to the show notes to get all links and resources we mentioned, along with a full transcription of this episode at joshhall.co/398Loving the Web Design Business podcast? You'll really love the Web Design Business Newsletter!It's completely free! Sign up today to get:✅ Josh's Web Design Biz Revenue Calculator (instant access)✅ The top 5 newsletters (over the next 5 days)✅ A special offer for Web Designer Pro™Sign up here

The Art of Branding
The Crisis Management Playbook | Oliver Aust & Gordon Firemark

The Art of Branding

Play Episode Listen Later Sep 2, 2025 77:29


Your brand is one viral moment away from disaster.Crisis management expert Oliver Aust and legal expert Gordon Firemark know this. They've watched brands crumble overnight, and others emerge stronger.In this episode:→ Crisis playbook that works (not theory)→ Training your team on it→ Legal safeguards before storms hit→ PR recovery when damage control fails→ Trust rebuilding that converts skepticsIt's battle-tested strategies from experts who've pulled brands back from the brink.This one is for those serious about brand resilience.-Find gaps in your brand health and performance in 5 minutes with ⁠⁠⁠The Brand Health Audit⁠⁠⁠.-Avoid wasting time reaching out to the wrong fit businesses, Dealfront lets you narrow your audience down without needing to pay for every signal. How badass are they? They've given The Art of Positioning listeners 10% off after your trial on this link: ⁠⁠⁠https://leadfeeder.partnerlinks.io/the-art-of-positioning⁠⁠-03:43 Debating Bad Publicity04:53 Types of Brand Crises13:38 Handling Legal Battles and Public Perception22:47 Crisis Communication Strategies33:38 Building a Crisis Playbook39:24 Collaborative Training with Clients47:30 Trademarking and Brand Protection49:29 Emerging Threats: AI and DeepFakes54:22 Partnerships and Contracts01:06:46 Rebuilding Trust After a Crisis-5 episodes to binge on:⁠⁠The no bullshit strategy⁠⁠⁠ with Alex Smith⁠⁠Brand strategy in action⁠⁠⁠ with Cam Varner⁠AI, Automation and Strategy⁠ with Leland Best and Chris Troka⁠⁠Unmasking strategy⁠ with Beatrice and Elijah ⁠⁠What's your position?⁠⁠ with Beatrice and ElijahReach out to guest speakers:Gordon Firemark:Law Firm | Entertainment Law Update podcast | Legit Podcast Pro podcast | Trademark Guide for Creators | Courses and Resources | YouTube | LinkedIn Oliver Aust:LinkedIn | Speak Like a CEO Academy | Speak Like a CEO PodcastFollow Beatrice Gutknecht:⁠⁠⁠LinkedIn⁠⁠⁠ | ⁠⁠⁠YouTube⁠⁠⁠ | ⁠⁠⁠Instagram⁠⁠⁠ | ⁠⁠⁠Website⁠⁠⁠Produced by ⁠⁠⁠Your Podcast Sidekick

Resilient by Design with Rebecca Hay
296. How To Get Press, Build Partnerships, and Grow Through Design Friendships

Resilient by Design with Rebecca Hay

Play Episode Listen Later Aug 14, 2025 47:59


Four designers. One chance meeting. Unlimited opportunities. What started as a spontaneous trip to an industry event turned into a powerhouse partnership that's changing lives — both inside the design industry and in communities across the country. In this episode, I'm joined by the Designer Besties — Whitney Atkinson, Lori Johnson, Rhobin DelaCruz, and Nikki Watson — four talented creatives who have built more than just a friendship. Together, they've: Landed national press without hiring a publicist Created brand partnerships that amplify their visibility Launched a nonprofit transforming teacher lounges in schools nationwide Found ways to support each other through pricing questions, client challenges, and business pivots We talk about how they first met, why vulnerability was the key to building trust, and how each of them leverages the group's combined knowledge and network to grow their own businesses. You'll also hear tactical advice for getting your work featured in the media, building partnerships, and finding your own “design besties” no matter where you live. If you've ever felt isolated as an interior designer or wondered how to break into press opportunities, this episode will show you how collaboration can be your competitive advantage — and how friendship can be the best business strategy you've never tried.   Episode Resources: Help a Reporter Out Learn more about each guest at their website and follow them on Instagram @thedesignbesties Whitney Atkinson - Instagram Rhobin de la Cruz - Instagram Niki Watson - Instagram Lori Johnson - Instagram Episode 253: Trademarking your own product line as a designer with Whitney Atkinson Episode 238: When a Rebrand is right with Rhobin DelaCruz   Download our Free Resources ➡️ Pre-qualify your clients with my Discovery Call Script ➡️ Stay confident from beginning to end with my Consultation Checklist    ➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue   Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course ➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to SUBSCRIBE to the Resilient by Design Podcast wherever you listen to podcasts!

Saint Louis Real Estate Investor Magazine Podcasts
From Teen Mom to Million-Dollar Mogul Who Rewrote the Rules of Success with Erica Wolfe

Saint Louis Real Estate Investor Magazine Podcasts

Play Episode Listen Later Jul 3, 2025 46:01


From teen mom to luxury mogul, Erica Wolfe shares how she transformed her life through bold branding, fearless reinvention, and team-focused leadership in this inspiring episode.(00:00) - Introduction to The REI Agent Podcast(00:06) - Meet Mattias and Erica: A Holistic Real Estate Duo(00:24) - Family Goals and Weekend Reflection: Taylor Swift Cover Night(03:23) - Swifty Dad Moments: Travis Kelce Jersey and Daughter Bonding(05:36) - Friendship Bracelets and Stage Magic(07:01) - Funny Ego Boosts and Photo Memories(08:08) - Planning Future Dad-Daughter Outings(09:35) - Introducing Erica Wolfe from Jupiter, Florida(09:45) - Wolfe of Real Estate: Branding and Trademarking(10:36) - From Teen Mom to Multi-Million Dollar Agent(13:25) - Being Cut Off and the Fuel to Succeed(14:36) - Forced to Grow Up Fast and Thrive(16:40) - Launching a Career with Social Media and Humor(19:33) - Lockbox Drama and Viral Snapchat Stories(22:18) - From Comedy to Luxury: Strategic Image Shift(24:17) - Elevating Speech, Style, and Strategy for Higher-End Clients(25:46) - Real Estate Agents as Marketers: The Industry Gap(27:19) - Learning Buyer Avatars and Running Ads Yourself(29:18) - Real Advice for New Agents: Stop the Scroll(30:53) - Time vs. Money: Learn Marketing the Free Way(32:27) - Balancing Life and Career: Chaos, Divorce, and Team Culture(34:43) - Building the Dream Team: No Mega Growth, Just Flow(36:38) - Listing-Focused Business Model and Print Marketing(38:46) - Vision Boards, Weddings, Babies, and Future Hopes(39:35) - Erica Wolfe's Personal Vision Board: A $100 Million Year(40:04) - Taylor Swift Groupie Life and Vision Board Success(41:26) - Taylor Swift Closet Concerts: Family Fun at Home(41:34) - The Most Balanced I've Ever Felt: Routines and Pilates(42:26) - Breaking the Scarcity Mindset and Finding Fulfillment(43:45) - Recommended Books: Simon Sinek and Unreasonable Hospitality(45:20) - Where to Find Erica Wolfe and Her Marketing Course(45:35) - Episode Wrap-Up and Final ThoughtsContact Erica WolfeWolfe of Real Estate

Just Women's Sports
Angel Reese is trademarking MEBOUNDS!?

Just Women's Sports

Play Episode Listen Later Jun 17, 2025 51:40


Welcome back to 'Sports Are Fun!' presented by Amazon Business. Kelley O'Hara, Greydy Diaz, Ryan Campbell and intern BJ to discuss the wild week in the WNBA, Caitlin Clark's Return, Ryan's NWSL debut, and so much more! Check back every Tuesday for a new episode of 'Sports Are Fun!' Come see us at Fanatics Fest! https://www.fanaticsfest.com/ Discount Code: SportsAreFun15 These codes are good for 15% off up to 4 tickets per purchase. #nwsl #uswnt #wnba 'Sports Are Fun!' is a show that'll remind you why you fell in love with (women's) sports in the first place. Join World Cup champ, Olympic gold medalist, and aspiring barista Kelley O'Hara as she sits down with sports journalist Greydy Diaz and a revolving cast of co-hosts and friends. Together, they're talking the biggest, funnest, and most need-to-know stories in the world of women's sports. From on-court drama to off-field shenanigans, to candid (and silly) chats with the most important personalities in the space, this show screams "Sports Are Fun!" Just Women's Sports is the leading digital media platform dedicated exclusively to women's sports. In a world where women's sports have been historically underfunded and under-promoted, Just Women's Sports exists to shine a light on all the stories, athletes and moments that define and fuel the space. Through original podcasts, premium video programming, social media, editorial content, a newsletter, and exclusive merchandise and live events, Just Women's Sports is committed to making it both easy and fun to be a women's sports fan. Listen to Sports Are Fun! here: Apple Podcasts: https://podcasts.apple.com/us/podcast/sports-are-fun/id1522055041 Spotify: https://open.spotify.com/show/6RTMyWpdSBY9I4vO528qX3?si=4ffbdaf315814b19 iHeart: https://www.iheart.com/podcast/269-sports-are-fun-68461888/ Amazon Music: https://music.amazon.com/podcasts/a6f36ad8-f5e2-4478-8650-3f6f8805810b/sports-are-fun Add us on: Instagram: https://www.instagram.com/justwomenssports/ Twitter: https://twitter.com/justwsports Tik Tok: https://www.tiktok.com/@justwomenssports? Learn more about your ad choices. Visit megaphone.fm/adchoices

The Podcasting Morning Chat
319 - Your Podcast's Name Is Taken, Now What?

The Podcasting Morning Chat

Play Episode Listen Later Jun 6, 2025 57:43


Ever had a great podcast idea, only to find out someone beat you to the name? This morning, we jumped into a real-world dilemma when DR discovered her client's perfect podcast title was already taken. We outlined practical steps to handle naming conflicts, including checking trademarks, and we brainstormed some creative alternatives. We also shared personal stories about pivoting when plans change. While none of us at PMC are lawyers, and this isn't legal advice, this conversation is rich with insights to help you navigate these tricky naming challenges. To wrap up the week, we shared our wins and challenges and geared up for another week ahead with more tips, tricks, strategies, and insights.Episode Highlights: [02:00] Podcast Name Dilemma[02:57] Discoverability and Naming Strategies[04:29] The Search for Existing Podcasts[07:24] Exploring Alternative Names[10:42] Legal Considerations and Trademarking[29:30] Discussing Legal Fees and Trademarks[35:16] Empowered Podcasting Conference Updates[42:37] Sharing Wins From The WeekLinks & Resources: The Podcasting Morning Chat: www.podpage.com/pmcJoin The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcasting⁠Empowered Podcasting Conference 2: www.empoweredpodcasting.comApply to Speak at Empowered Podcasting Conference 2: www.empoweredpodcasting.com/speakersThe Podcast Lawyer Gordon Firemark:www.gordonfiremark.com/the-podcast-lawyerRemember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community.Join us LIVE every weekday morning at 7 am ET (US) on ⁠Clubhouse⁠: ⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠Brought to you by⁠ ⁠iRonickMedia.com⁠⁠ and ⁠⁠NextGenPodcaster.com⁠⁠Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠marc@ironickmedia.com⁠Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: ⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠

Made for Mothers
Why Trademarking is an Act of Believing in Yourself with Berkeley Sweetapple

Made for Mothers

Play Episode Listen Later Jun 2, 2025 41:49


In this episode of Made for Mothers, Mariah chats with business and trademark attorney Berkeley Sweetapple, who helps women entrepreneurs protect their work with proactive, accessible legal support. Berkeley shares how legal tools like trademarks, contracts, and copyrights are actually about claiming ownership, building confidence, and setting your business up for longevity.They talk about what makes trademarks so powerful, why contracts aren't just boring paperwork, and how protecting your ideas is an act of self-respect and belief in your vision. They also get personal: from postpartum lawsuits to the reality of growing a business while raising kids (including twin toddlers!), this is a rich conversation full of empowering takeaways for any mompreneur.On Today's Episode:When to trademark your business or offer nameThe difference between trademarks and copyrightsCommon legal mistakes and horror storiesContracts every business owner needsHow legal protection can boost your confidenceWhat to consider before sharing a new idea publiclyConnect with Berkeley:Instagram: @berkleysweetappleWebsite + Template Shop: berkeleysweetapple.comWays to Connect Outside the Podcast Follow CEO & Founder on Instagram: @mariahstockman Follow Made for Mothers on Instagram:@madeformothers.co Join the Virtual Village: A community and monthly membership for business owning mamas! Special promo for our podcast listeners, get 20% off your first quarterly enrollment with code TWENTYOFF at https://www.madeformothersco.com/membership SHOP CEO MAMA MERCH designed just for business-owning mamas https://shopmadeformothers.com/

Girls Gone Gritty
#61 Tips on Registering + Trademarking Your Business, Logos and Language!

Girls Gone Gritty

Play Episode Listen Later Apr 24, 2025 34:58


What if your next million-dollar idea was just one step away—from being stolen?In this lively and inspiring episode of Girls Gone Gritty, Farley, Darian, and Jennifer get real about what it takes to protect your creative work. From their own experiences with trademarks, logos, and launching businesses, they share what most people overlook: the power of follow-through, legal protection, and future thinking. You'll hear wild stories—from defending “Got Grit” to accidentally giving away brand names to big companies with bigger lawyers.Whether you're dreaming of launching a lifestyle brand or just curious about how to guard your genius, this episode is packed with practical advice and hard-earned lessons. They talk trademarks, LLCs vs. corporations, and why you should never skip securing your domain name. Plus, you'll meet this week's Got Grit winner—Pope Francis.Get to know Krissy Lefebvre here: https://podcasts.apple.com/us/podcast/8-surrogacy-human-right-or-just-wrong/id1733584627?i=1000652134980 Episode Highlights:(0:00) Intro(1:02) A festive Easter recap and chalk art fun(3:06) Is Coachella still about music?(4:06) Robots run half marathons—seriously(5:45) Ice Bucket Challenge makes a comeback(6:35) The rise of lab-grown meat(7:19) UK law: Sex defined by biology(10:04) Why trademarks matter for your brand(12:!4) What can't be trademarked(13:12) Fighting giants over common words(14:38) Trademarking swimwear and custom gear(21:32) Secure your domain name early(25:20) Follow-through separates winners from wishers(29:40) NDAs, inventions, and protecting your idea(30:16) Got Grit winner of the week: Pope Francis(34:30) OutroFollow us: Web: https://girlsgonegritty.com/ Instagram: https://www.instagram.com/girlsgonegritty/ More ways to find us: https://linktr.ee/girlsgonegritty

Lehto's Law
People Are Fighting About Trademarking The Number 8

Lehto's Law

Play Episode Listen Later Apr 7, 2025 9:53


Lamar Jackson and Dale Earnhardt Jr. both want to trademark the number they are associated with. https://www.lehtoslaw.com

The Steve Harvey Morning Show
News You Can Use: She created Afro Unicorn brand and tells you about licensing and trademarking.

The Steve Harvey Morning Show

Play Episode Listen Later Mar 5, 2025 33:46 Transcription Available


Two-time Emmy and Three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviewed April Showers. The trailblazing entrepreneur behind Afro Unicorn is the first Black woman to own a licensed character brand sold in major retailers like Walmart, JC Penney, Amazon, and CVS. Her brand has achieved over $20 million in sales across 25 product categories, including books, bedding, hair care products, and party supplies. In this Money Making Conversations Masterclass episode, April joins Rushion McDonald to discuss the key elements of building a successful business, from licensing and trademarking to accounting and business modeling. Through her journey, she inspires individuals to embrace their uniqueness and tap into their full potential. This one-of-a-kind conversation offers valuable insights for aspiring entrepreneurs and business leaders alike. #STRAW #BEST #SHMSSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

Strawberry Letter
Info You Can Use: With over $20 million in sales, entrepreneur shares brand licensing and trademarking secrets.

Strawberry Letter

Play Episode Listen Later Mar 5, 2025 33:46 Transcription Available


Two-time Emmy and Three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviewed April Showers. The trailblazing entrepreneur behind Afro Unicorn is the first Black woman to own a licensed character brand sold in major retailers like Walmart, JC Penney, Amazon, and CVS. Her brand has achieved over $20 million in sales across 25 product categories, including books, bedding, hair care products, and party supplies. In this Money Making Conversations Masterclass episode, April joins Rushion McDonald to discuss the key elements of building a successful business, from licensing and trademarking to accounting and business modeling. Through her journey, she inspires individuals to embrace their uniqueness and tap into their full potential. This one-of-a-kind conversation offers valuable insights for aspiring entrepreneurs and business leaders alike. #STRAW #BEST #SHMSSee omnystudio.com/listener for privacy information.

Best of The Steve Harvey Morning Show
Info You Can Use: With over $20 million in sales, entrepreneur shares brand licensing and trademarking secrets.

Best of The Steve Harvey Morning Show

Play Episode Listen Later Mar 5, 2025 33:46 Transcription Available


Two-time Emmy and Three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviewed April Showers. The trailblazing entrepreneur behind Afro Unicorn is the first Black woman to own a licensed character brand sold in major retailers like Walmart, JC Penney, Amazon, and CVS. Her brand has achieved over $20 million in sales across 25 product categories, including books, bedding, hair care products, and party supplies. In this Money Making Conversations Masterclass episode, April joins Rushion McDonald to discuss the key elements of building a successful business, from licensing and trademarking to accounting and business modeling. Through her journey, she inspires individuals to embrace their uniqueness and tap into their full potential. This one-of-a-kind conversation offers valuable insights for aspiring entrepreneurs and business leaders alike. #STRAW #BEST #SHMSSteve Harvey Morning Show Online: http://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

Life After Corporate
205. Common Trademark Mistakes That Could Cost Your Business Thousands

Life After Corporate

Play Episode Listen Later Mar 4, 2025 31:40


Have you ever considered that your business name might already belong to someone else?  In this episode of Life After Corporate, host Deb Boulanger sits down with trademark attorney Lauren Bercuson to uncover the costly mistakes entrepreneurs make when it comes to trademarks. Lauren explains why securing a URL or registering your business name isn't enough to protect your brand, and she shares the crucial steps every business owner should take before launching. From the risks of skipping a comprehensive trademark search to the dangers of infringing on an existing mark, she breaks down the legal nuances that could make or break your brand. Whether you're naming a new business, launching a product, or starting a podcast, this episode is packed with must-know strategies to avoid legal headaches and financial losses.  Think your brand is safe? You might want to think again.    [00:05- 07:10] Common Misconceptions About Brand Protection   Owning a URL does not grant legal protection for a brand name. Business entity registration does not equate to trademark protection. Trademarking with the USPTO provides a legal defense against name disputes. A registered trademark is policed by the USPTO, preventing similar names from registering.     [07:11 -14:33] The Limits of DIY Trademark Searches   Searching the USPTO database is not enough to confirm trademark availability. Similar-sounding or phonetically equivalent names can still cause conflicts. Google searches do not account for common law trademarks. Trademark attorneys understand nuances like foreign equivalency and industry overlap.     [14:34 - 29:38]  The Trademark Registration Process     A comprehensive search determines if a name is legally available. The USPTO review process takes 8-10 months. Trademark registration strengthens brand identity and legal protection. Businesses with trademarks have an advantage in negotiations and funding.   [22:39 - 30:53] Why Podcasts and Digital Brands Should Be Trademarked   Trademarking a podcast prevents others from using a similar name. Even non-monetized podcasts benefit from brand protection. Legal conflicts arise when similar show names confuse audiences. Entrepreneurs should treat digital assets as valuable business properties.   Mentioned Resources USPTO.gov – The official database for trademark searches. FREE 6-day Crash Course to Understanding Trademarks – A free educational email series. StoryLock Legal (storylocklegal.com) – A legal firm specializing in trademarks.   Connect with Lauren Bercuson Linkedin: https://www.linkedin.com/in/laurenbercuson/ Instagram: https://www.instagram.com/storylocklegal/ Website: https://www.storylocklegal.com/ Book a free consult: https://www.storylocklegal.com/contact I'd love for you to share this if possible too - perhaps in the show notes: Don't make a $30K mistake - Get Trademark Smart With 6 Quick Emails!   Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community   Go to https://lifeaftercorporate.com/podcast  for all episodes 168.  The Chris Voss Method for Closing the Deal! 163.  Joyce Marter's Financial Mindset Fix: The Key to Unlocking Your True Abundance!   87.  Secrets of Great Copywriting with Julie Cabezas   Tweetable Quotes: "If I tell you I got my cookies from Bluebird cookie shop, and somebody else tells you, oh, these cookies are from Blubyrd Cookie Shop, you're not gonna know whether it's Bluebird, spelled traditionally, or Blubyrd."... Lauren Bercuson on Preventing Trademark Confusion "I actually love “THE GREAT DOOVER” because it really doesn't give you any hint of what the goods or services might be. And that is actually scary to a lot of business owners, but those kinds of marks make the absolute best trademarks because they're the most distinctive."...Lauren Bercuson on The Value of Distinctive Trademarks    **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at https://lifeaftercorporate.com/podcast.  

The Real Women Real Business Podcast
Why Every Business Needs a Trademark with Anita Mar

The Real Women Real Business Podcast

Play Episode Listen Later Feb 4, 2025 44:34


How can trademarks shape the future of your business? In this episode, Shauna Lynn sits down with trademark expert Anita Mar to dive into the essentials of protecting your brand. From understanding the difference between trademarks, copyrights, and patents to navigating the process of registering your trademark, this conversation is packed with practical insights for entrepreneurs. Anita shares her journey from an accidental start in trademark law to building her global business, Trademark Angel, and offers tips on avoiding common mistakes when naming and protecting your brand.Whether you're launching a startup, expanding internationally, or selling on platforms like Amazon, this episode will help you understand why trademarks are a vital part of your business strategy. Don't miss Anita's expert advice on when to trademark, how to avoid potential legal pitfalls, and the importance of acting early to secure your business's future.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/plan.Learn more about the show: AboutShaunaLynn.com/podcastTrademark Angel:Learn more about Trademark Angel: https://trademarkangel.com/Follow Trademark Angel on Facebook: https://www.facebook.com/trademarkangel/Follow Trademark Angel on Instagram: https://www.instagram.com/trademark.angel/Follow Trademark Angel on YouTube: https://www.youtube.com/channel/UCGZIzOCXdDC7pYOe41YbkLw/videosFollow Anita on Linkedin: https://www.linkedin.com/in/anitamar/About Anita MarAnita Mar is the founder and CEO of Trademark Angel and a registered Canadian Trademark Agent with a distinguished career in trademark law since 1999. In 2008, Anita earned the highest mark on Canada's trademark agent qualifying exam, showcasing her expertise and dedication to the field. Since founding Trademark Angel in 2017, she has built a globally connected firm that collaborates with accredited attorneys in the US, EU, UK, Australia, Mexico, Brazil, China, South Korea, Japan, and India—ensuring clients receive top-tier, cost-effective trademark services worldwide. Anita and her team have helped countless Amazon sellers and e-platform entrepreneurs secure their trademarks, protect their brands, and grow their businesses. She brings actionable insights to podcasts, covering why trademarks matter, common pitfalls in registration, and affordable strategies for brand protection—all grounded in her extensive experience and passion for empowering entrepreneurs.

The Smart Real Estate Coach Podcast|Real Estate Investing
Episode 492: Why Trademarking Is Crucial for Entrepreneurs and Real Estate Pros with Andrei Mincov

The Smart Real Estate Coach Podcast|Real Estate Investing

Play Episode Listen Later Jan 29, 2025 29:20


In this episode of the Smart Real Estate Coach Podcast, we're chatting with Andrei Mincov, founder and CEO of Trademark Factory, about why trademarking should be a top priority for entrepreneurs, real estate professionals, and small business owners like you. Andrei shares essential insights on when and how to trademark, the risks you face if you don't secure your intellectual property, and actionable steps you can take to avoid costly litigation. You'll also learn the critical difference between truly owning your brand and simply operating under it, giving you a clear roadmap to protect your business and secure its future success.   Tune in for actionable insights that will help you protect your business as you grow and succeed!   Key Talking Points of the Episode   00:00 Introduction 01:40 Who is Andrei Mincov? 03:54 Why trademarking matters for entrepreneurs 09:03 When and how to trademark your business 15:02 The 3 stages of brand protection 18:42 The cost and timeframe of trademarking 21:30 Why you need to take action early and protect your brand 23:23 The consequences of trademark infringement 25:01 Learn more about trademarking   Quotables   “A brand you can't legally own is not a brand—it's just a wish.”   “You can do it anytime, as long as it's one day before somebody else does it.”   “Think of a trademark as an investment in your brand's future, not just its present.”   Links   Trademark Factory https://smartrealestatecoach.com/trademarkfactory   Real Estate On Your Terms and Deal Structure Overtime https://wickedsmartbooks.com/podcast   FREE Master's Class https://wickedsmartacademy.com/mastersclass   FREE Strategy Session with Chris Pre https://smartrealestatecoach.com/chrisprecall   FREE Workshop https://smartrealestatecoach.com/pcws   QLS Homestudy Course https://wickedsmartacademy.com/course/qls-homestudy-4   Investor Resources https://smartrealestatecoach.com/resources   3 Paydays Apprentice https://smartrealestatecoach.com/apprentice-pod   In the Trenches Bootcamp https://smartrealestatecoach.com/ittb-pod   REI Blackbook https://smartrealestatecoach.com/REIBB-DD

The Small Business School Podcast
Why Trademarking Matters: Building a Strong Brand Foundation with Lauren Bercuson

The Small Business School Podcast

Play Episode Listen Later Jan 14, 2025 31:09


In today's episode of Small Business School, I chat with Lauren Bercuson, founder of Storylock Legal. From legal briefs to library stacks and back again, Lauren Bercuson is not your average trademark attorney. Lauren is on a mission to demystify the often overwhelming world of intellectual property, turning it into a clear, manageable, and even enjoyable process for innovators and entrepreneurs. Armed with a Juris Doctor from the University of Miami and years of experience in trademark law, Lauren blends legal expertise with a storyteller's flair. A former award-winning children's book reviewer and virtual book club founder, she brings her narrative prowess to trademark creation and protection, helping clients craft distinctive marks that vividly communicate their business's unique story to consumers.Through our conversation Lauren is sharing the nuances of trademarks, why they're critical for business success, and how to avoid costly mistakes. Whether you're building your brand or planning to expand globally, Lauren's insights will give you the tools to safeguard your business!Topics Covered:Why trademarking matters.The importance of conducting a comprehensive clearance search before choosing a business name. Strategies for choosing a name and deciding when to trademark it.Navigating trademarks internationally, from collaborating with foreign counsel to adapting your brand for new markets.  Descriptive vs. distinctive names. Why unique names like Apple for computers or Pepsi have more trademark power than descriptive ones like “The Container Store.”Why relationships are the foundation of every business, regardless of your industry.  Tips for overcoming fear and imposter syndrome while building your network.How industries like podcasting and consumer goods especially benefit from trademark protection.  Should your business be trademarked? Tune in to learn why trademarking early is a small investment that can save your business from big headaches later on!Connect with Lauren!Lauren's Links:InstagramWebsiteLinkedInFREE GUIDE: Get Trademark Smart in 6 DaysStaci's Links:Instagram. Website.The School for Small Business Podcast is a proud member of the Female Alliance Media. To learn more about Female Alliance Media and how they are elevating female voices or how they can support your show, visit femalealliancemedia.ca.Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!

Serious Danger
158: Trademarking “Teal”: 2025 election campaign hits the road

Serious Danger

Play Episode Listen Later Jan 11, 2025 60:47


Clive Palmer tries to own the Teal. Emerald and Tom are back for 2025, and oh no - Labor just announced a Bruce Highway upgrade policy, which means the 2025 election year is underway! (12:31) When will the election be? Does road spending win votes? Then, a look at the state of the race. (33:27) Will the Greens grow their seats? And with a minority government looking likely, Adam Bandt has announced a plan to lend support - in exchange for dental and mental in Medicare. Finally, a call to action. (57:54) ---------- Just released on Patreon - another instalment of Inside the Greens: Chapter 7: Tampa, Telstra, 9/11 The show can only exist because of our wonderful Patreon subscriber’s support. Subscribe for $3/month to get access to our fortnightly subscriber-only full episode, and unlock our complete library of over SIXTY past bonus episodes. https://www.patreon.com/SeriousDangerAU ---------- Call to action - Rising Tide continue to take very good and necessary action for the climate, and we should support their civil disobedience. There’s a fundraiser for the Rising Tide blockade folks and Canberra - https://chuffed.org/project/support-the-rising-tide-173 Clothing the Gaps’ petition about Jan 26 https://www.change.org/p/australia-day-jan-26-not-a-date-to-celebrate Serious Danger merch - https://seriousdanger.bigcartel.com/ Produced by Michael Griffin https://www.instagram.com/mikeskillz Follow us on https://twitter.com/SeriousDangerAU https://www.instagram.com/seriousdangerau https://www.tiktok.com/@seriousdangerauSupport the show: http://patreon.com/seriousdangerauSee omnystudio.com/listener for privacy information.

Screw The Commute Podcast
942 - This could do well for your business: Tom talks Branding Pros and Cons

Screw The Commute Podcast

Play Episode Listen Later Dec 20, 2024 14:38


Today, we're going to talk about branding pros and cons. Screw The Commute Podcast Show Notes Episode 942 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars See Tom's Stuff – https://linktr.ee/antionandassociates 00:23 Tom's introduction to Branding Pros and Cons 01:18 Small businesses can brand themselves into the poor house 04:20 Loyalty and repeat business 07:52 Sell good stuff that people want 11:48 Trademarking, branding and spinoffs Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ KickStartCart - http://www.kickstartcart.com/ Copywriting901 - https://copywriting901.com/ Become a Great Podcast Guest - https://screwthecommute.com/greatpodcastguest Training - https://screwthecommute.com/training Disabilities Page - https://imtcva.org/disabilities/ Tom's Patreon Page - https://screwthecommute.com/patreon/ Tom on TikTok - https://tiktok.com/@digitalmultimillionaire/ Email Tom: Tom@ScrewTheCommute.com Internet Marketing Training Center - https://imtcva.org/ Related Episodes Logos - https://screwthecommute.com/939/ Facebook Auto Clipping - https://screwthecommute.com/941/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Founder and CEO of Trademark Factory, Andrei Mincov, discusses the critical distinctions between SEO and branding in the context of trademarking. He explains why trademarking generic terms is not feasible and emphasizes the importance of creating a unique brand identity that stands out in the market. Andrei also offers insights into strategic approaches for trademarking that can significantly benefit businesses looking to protect their intellectual property. Show NotesConnect With: Andrei Mincov: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Cult: The Cannabis Business, Culture, and Marketing Show
Trademarking in the Cannabis Space: Safeguard Your Brand as the Industry Grows

The Cult: The Cannabis Business, Culture, and Marketing Show

Play Episode Listen Later Dec 16, 2024 60:59


In the cannabis industry (or any industry), trademarks are your first defense against copycats and confusion. A distinctive brand identity ensures consumers know who you are while laying the groundwork for geographic expansion, customer loyalty, and potential acquisitions. Generic names or overly familiar symbols (ahem, bud leaves) may seem appealing, but they're nearly impossible to protect—leaving your business exposed to risk. Trademarking cannabis comes with unique challenges due to federal restrictions, making state registrations and creative strategies essential.  From protecting your core products to leveraging trademarks for ancillary goods like merchandise, every step strengthens your position in the marketplace. A proactive approach saves you time, money, and headaches by reducing the risk of legal disputes and allowing your business to grow confidently. Safeguarding your trademarks isn't just about legal compliance—it's about securing your future in a competitive industry. Whether launching or scaling your brand, the right trademark strategy ensures your hard-earned reputation remains yours alone. Hybrid Director of Strategy Jen Lamboy and Seth Gardenswartz of Black Garden Law discuss trademarking in the cannabis industry during this recent webinar.

Boutique Chat
Five Minute Friday: Trademarking Your Business

Boutique Chat

Play Episode Listen Later Dec 13, 2024 8:14


Have you trademarked your business yet? This should be one of the very first things you do if you want to build a business to last. But before you do, in today's Five Minute Friday, I'm sharing a couple of quick things you should do when trademarking your business. Listen in to learn how to make sure you are being smart when protecting your business. Resources:   Join The Boutique Hub Community 

Kinsella On Liberty
KOL448 | Trademarking the Infinite Banking Concept?

Kinsella On Liberty

Play Episode Listen Later Nov 20, 2024


Kinsella on Liberty Podcast, Episode 448. I was interviewed by Logan Hertz, of Hazeltine LLC, about attempts by the Nelson Nash Institute, they of the poorly-named "Infinite Banking" concept, to use trademark to bully competitors. I discuss the general problem with IP and then apply it to trademark, and provide suggestions as to more "ethical" ways of using trademark and IP in an IP-world. See also Logan's LinkedIn post. For more, see: Do Business Without Intellectual Property. https://youtu.be/EezJNq-FXQc?si=zPY2QdgLqeqqnf0-

Resilient by Design with Rebecca Hay
253. Trademarking your own product line as a designer

Resilient by Design with Rebecca Hay

Play Episode Listen Later Oct 24, 2024 25:58


If you ever wondered if the grass is greener in the product world instead of the service realm, this episode may set you straight. I'm beyond impressed with my guest, Whitney Atkinson, who is the owner and inventor of WUGS which are weighted rugs! She shares the inspiration behind her new business venture, how she balances her design business while sewing 8 hours a day, and how she brilliantly set up her company to eliminate the sourcing legwork. She confesses a few hard truths about the allure vs reality of providing products and the lessons she's learned on her journey so far. The hustle is real with this woman and her advice about focusing and following your strengths as well as getting out of your comfort zone to chase your goals left me encouraged and motivated and I know you'll feel the same. WUGS   Learn more about Whitney Atkinson at her website and follow her and WUGS on Instagram.   Download our Free Resources ➡️ Pre-qualify your clients with my Discovery Call Script ➡️ Stay confident from beginning to end with my Consultation Checklist    ➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue   Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course ➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to SUBSCRIBE to the Resilient by Design Podcast wherever you listen to podcasts!

Coaches, Consultants, and Money
84. The Value of Trademarks for Consultants with Paulina Proper

Coaches, Consultants, and Money

Play Episode Listen Later Oct 15, 2024 38:34


Get my Monthly Newsletter here In this episode of the Consultants and Money Podcast, host Erica Goode is joined by Paulina Proper, co-founder of District Trademark. They explore the world of trademarks, intellectual property, and strategic branding for solo consultants. Learn how to protect your brand, navigate the trademark process, and ensure your business's legal foundations are solid. Whether you're concerned about copyrights, patents, or trade secrets, this discussion provides valuable insights to help secure your brand's identity. Stay informed on how trademarks can add value to your consulting business and potentially save you from costly rebranding in the future.   (00:00) Introduction to the Podcast (00:46) Meet Paulina Proper: Trademark Expert (02:25) Understanding Intellectual Property (04:08) Trademarks in Action: Real-World Examples (07:26) AI and Intellectual Property (09:55) Trademarking for Consultants (12:51) The Importance of Trademarking (23:48) Navigating the Trademark Process (29:15) Costs and Considerations (36:06) Final Thoughts and Advice (37:56) Stay Connected Connect with Paulina | LinkedIn | District Trademark  Connect with Erica | LinkedIn | Website | Newsletter

Mighty MERP
Just Say No to Searches... and Look Professional

Mighty MERP

Play Episode Listen Later Sep 30, 2024 54:47


Mighty MERP ⚖️ welcomes you to Season 4! In this episode Melissa calls her producer Tom on the carpet to discuss upcoming guests, true crime, and her plan for this season. Melissa discusses professionalism and comfort in the courtroom, the importance of lawyer wellness, and the complexities of legal cases. She shares insights on the nuances of attorney-client privilege, the impact of police reports and body cam footage on legal proceedings, and the psychological aspects of true crime. The conversation also touches on the significance of trademarking the podcast and the realities of navigating legal mistakes in healthcare settings. takeaways • Balancing professionalism and comfort is a daily conflict for lawyers. • Lawyer wellness is crucial due to the stressful nature of the job. • Consultations create an attorney-client privilege even without a fee exchange. • True crime media has a significant impact on public perception of legal cases. • The nuances of legal cases are often lost in media portrayals. • Mistakes in healthcare often stem from systemic failures, not individual negligence. • Police reports can be inconsistent with body cam footage, affecting case outcomes. • Understanding constitutional rights is essential during police encounters. • The nature of truth in legal proceedings is complex and subjective. • True crime shows can provide a clearer picture of events than court cases. Chapters 00:00 Introduction to Mighty MERP Season Four 02:57 The Importance of Lawyer Wellness 05:48 Exploring Complex Legal Cases 09:08 Trademarking the Mighty MERP Podcast 11:53 Navigating Legal Mistakes in Healthcare 14:56 Understanding Legal Standards in Medical Cases 17:46 The Role of Police Reports in Legal Cases 21:10 The Impact of Body Cam Footage 23:59 Constitutional Rights During Police Encounters 26:56 The Psychology of True Crime 29:48 The Nature of Truth in Legal Proceedings

The Hustle Daily Show
Trademarking the TikTok ‘demure' meme

The Hustle Daily Show

Play Episode Listen Later Aug 30, 2024 14:35


‘Very demure… very mindful' is making the rounds well, everywhere. The phrase, originated by a TikTok beauty creator, has caught on like wildfire and many brands are looking to lock it down via trademark. So how can online creators better own their creations and who is trying to take these terms for keeps? Plus: Gamestop will begin stocking retro games and Yelp is suing Google.  Join our hosts Jon Weigell and Juliet Bennett, as they take you through our most interesting stories of the day. Grab the free Entrepreneurship Kit here https://clickhubspot.com/ent Follow us on social media: TikTok: https://www.tiktok.com/@thehustle.co Instagram: https://www.instagram.com/thehustledaily/ Thank You For Listening to The Hustle Daily Show. Don't forget to hit Subscribe or Follow us on Apple Podcasts so you never miss an episode! If you want this news delivered to your inbox, join millions of others and sign up for The Hustle Daily newsletter, here: https://thehustle.co/email/  Plus! Your engagement matters to us. If you are a fan of the show, be sure to leave us a 5-Star Review on Apple Podcasts https://podcasts.apple.com/us/podcast/the-hustle-daily-show/id1606449047 (and share your favorite episodes with your friends, clients, and colleagues).

Fearless Sellers - The Women of Amazon
#136 Mastering Amazon FBA Success: Trademarking, Maximizing Profits, and Future-Proofing with Steven Pope

Fearless Sellers - The Women of Amazon

Play Episode Listen Later Aug 27, 2024 39:49


Steven Pope, founder of My Amazon Guy, shares essential tips for succeeding on Amazon. He emphasizes the importance of having a trademark for brand protection and access to valuable features like brand stores and sponsored ads. Pope also discusses strategies for increasing average order value, such as utilizing brand stories and A+ content to showcase product variety and cross-linking. He advises sellers to avoid common mistakes like going out of stock and launching too many variations. Pope predicts that Amazon will become more challenging to sell on, but those who stick it out will benefit from the platform's dominance. He also highlights the potential rise of Target as a competitor to Amazon.   Takeaways Having a trademark is essential for brand protection and access to valuable features on Amazon. Utilize brand stories and A+ content to increase average order value and showcase product variety. Avoid common mistakes like going out of stock and launching too many variations. Amazon will become more challenging to sell on, but those who stick it out will benefit from the platform's dominance. Target may emerge as a strong competitor to Amazon in the future.   Chapters 00:00 Introduction to Steven Pope and My Amazon Guy 02:02 The Importance of Trademark and Brand Protection on Amazon 05:03 Strategies for Increasing Average Order Value on Amazon 17:37 Common Mistakes to Avoid as an Amazon Seller 23:15 The Issue of Old Barcodes and Changes on Amazon 32:12 The Future of Selling on Amazon: Challenges and Opportunities   Full service Amazon Agency: https://myamazonguy.com/   Follow Fearless Sellers Podcast on Instagram! @fearlesssellers Want our PPC help? Email: Joie@AMZInsiders.com  To book a strategy session with Joie and her team: www.Callamz.com

Goals DO Come True with Doug Bennett
The Future of Authorship: The AI Book Writing Revolution with Georgia Kirke

Goals DO Come True with Doug Bennett

Play Episode Listen Later Jul 17, 2024 31:39


Join Doug as he interviews Georgia Kirke, founder of Clio Books. They talk about the revolutionary world of AI-powered book writing, discussing how Clio is changing the game for aspiring authors. Georgia shares her expertise on the importance of books for building authority and thought leadership, while Doug reflects on his own authorship journey. This episode is a must-listen for entrepreneurs looking to share their knowledge and boost their personal brand through writing. KEY TAKEAWAYS Clio Books is an AI-powered SaaS platform that guides non-fiction authors through the book planning process, allowing them to speak their book rather than write it. Traditional book writing methods can be time-consuming and expensive, but Clio reduces the time by 93% and costs a tenth of traditional methods. Having a book establishes authority and thought leadership, opening doors to speaking engagements and industry recognition. Consistency in content creation, including books, blogs, and podcasts, is crucial for building a strong personal brand and sharing expertise. Clio doesn't replace the author's thinking or content; it streamlines the process and structure, making book creation more accessible. Effective book marketing strategies include creating a targeted hit list of ideal clients and strategic partners for personalised outreach. Trademarking key phrases or titles can add extra authority to an author's brand and make them more memorable. While immediate financial returns on books may not always be evident, the long-term benefits in terms of opportunities and brand building can be significant.   BEST MOMENTS "Clio is an AI powered SaaS platform that leads non-fiction authors through the book planning process, provides the structure, gives you a talking plan, and then asks you questions, and your answers then become the book manuscript that Clio types up for you." "Writing and books are synonymous, yes, but it's not accurate that you have to become a writer in order to author a book." "Books and authority go hands in hand and, and in fact, the word author comes from the original Latin word for authority."  "I know my book sort of kept me up with the Million Dollar Roundtable, MDRT, and you know I've been invited to go on a committee about membership services and so that's happened and then somebody else is talking to me about the possibility of speaking at the conference next year, which would be amazing." "Don't write your book, speak your book. Get onto the Clio site, follow Clio, loads, loads of exciting things to come." EPISODE RESOURCES Georgia Kirke - CEO & Founder of Cliobooks.ai Website: cliobooks.ai linkedin.com/in/personal-brand-how-to   VALUABLE RESOURCES Website: http://dougbennett.co.uk/ Email: doug@dougbennett.co.uk LinkedIn: https://www.linkedin.com/in/financialdoug/ Twitter: https://twitter.com/FinancialDoug Facebook Wealth Tribe: https://join.dougbennett.co.uk/ Download Your "Ten-Step Guide To Financial Freedom" Here: https://bit.ly/Struggle-Success BOOKS: Goals Do Come True is now live and available to buy on Amazon: https://amzn.to/3phcy6Z Think Simple, Win Big is now live and available to buy on Amazon: https://www.amazon.co.uk/Think-Simple-Win-Big-Business/ Enjoy, and come back for the latest podcast each Wednesday. Thank you for listening.

Scouting for Growth
Andrei Mincov: What You Need To Know About Trademarking

Scouting for Growth

Play Episode Listen Later Jul 3, 2024 44:19


On this episode of the Scouting For Growth podcast, Sabine VdL talks to Andrei Mincov, founder and CEO of Trademark Factory, a company that specialises in trademark registration & protection. On this episode Mincov shares his insights & experiences on the importance of trademarks for entrepreneurs and businesses, and the common mistakes and misconceptions that people have about the trademarking process. He will also explores the role of IP in business growth & success, & the strategies &best practices for protecting & leveraging your ideas & brands. KEY TAKEAWAYS My dad was a famous composer in Russia. A radio station that stole a song he wrote & turned it into an ad for Samsung without his permission, at the time I was attending law school & he asked me for help. I didn't know anything about IP but in 1996 nobody in Russia had any idea about IP because Russia had just changed from Soviet law into free market law, so I gave it a shot & as part of that journey I became passionate about helping people who created something to protect it from others who want to steal it from them. Trademarking is mostly the same around the world, there are small differences here & there & you need to understand them to be successful in those countries. But, this isn't something I think entrepreneurs should care about, that's why providers exists who can navigate them through this. What you should know are the basics, it's not as complex as you might think: What is trademarking? What are you protecting? What do you need to show to the government to prove it's a brand & not a cute name or image? The biggest misconceptions I see with trademarks is that you don't own the word or the image you own the mental association between that work, phrase or image & specific products & services that you sell. Why trademark? If you plan to be in business for several/many years, the brand will become the most valuable asset of your business. It makes it easier t=for you to attract better talent, attract better leads at a lower cost to advertise at lesser cost. Even if you file your trademark a day before someone else does, you're good. The problem is you don't know when someone else will file for a trademark, so you should do it early or else someone else will do it and you won't be protected, even if you came up with the name first.  BEST MOMENTS ‘The trademarking process takes a long time & I've seen a lot of entrepreneurs being taken advantage of by unscrupulous firms that claim to be able to trademark their brand for $49.' ‘The success rate of your trademark application is directly related to your willingness to understand the basics.' ‘On a general level, what trademarks protect is the brand, whether it's the name, tagline, logo, or some combination.' ‘Trademarks is the only type of IP that you can own, in theory, forever. Copyrights, patents, industrial right expire, if you renew your trademark every 10 years you can own it forever.' ABOUT THE GUEST Andrei Mincov, the founder and CEO of Trademark Factory, is a renowned expert in intellectual property law. With a career that began with a fight to protect his father's music, Mincov has since written multiple books on the subject, including an international bestseller, & has helped thousands of entrepreneurs and companies protect their IP. His passion for ensuring that hardworking entrepreneurs are not taken advantage of led him to found Trademark Factory, the only firm in the world that offers trademark registration services with a guaranteed result for a guaranteed budget. When he's not helping secure trademarks, Mincov enjoys living in Dubai with his wife & 3 kids & playing his one-of-a-kind DrumDesk. Website LinkedInYouTubeEmail: andrei@mincov.com  ABOUT THE HOST Sabine is a corporate strategist turned entrepreneur. She is the CEO and Managing Partner of Alchemy Crew a venture lab that accelerates the curation, validation, and commercialization of new tech business models. Sabine is renowned within the insurance sector for building some of the most renowned tech startup accelerators around the world working with over 30 corporate insurers, accelerated over 100 startup ventures. Sabine is the co-editor of the bestseller The INSURTECH Book, a top 50 Women in Tech, a FinTech and InsurTech Influencer, an investor &  multi-award winner. Twitter LinkedIn Instagram Facebook  TikTok Email Website

Daring Made
Future-Proof Your Business: Trademarking with Chandler J of Lethal Legal (036)

Daring Made

Play Episode Listen Later Jun 28, 2024 47:31


In this episode of Daring Made, we're thrilled to welcome Chandler J, a fierce intellectual property attorney and founder of Lethal Legal. Chandler shares her journey from traditional law to starting her own innovative firm, Lethal Legal, and discusses the importance of trademarking and intellectual property protection for entrepreneurs. She provides valuable insights on the steps to take when building and protecting a brand, including the pitfalls of using document preparation companies like LegalZoom versus working with a specialized IP attorney. Chandler also emphasizes the importance of treating legal protection as a crucial part of building long-term wealth and legacy. This episode is packed with actionable advice and real-life examples, making it essential listening for any business owner looking to safeguard their brand.Connect with Chandler:Instagram: @lawyerchandlerjThreads: @lawyerchandlerjLinkedIn: Chandlerhttps://yourlethallegal.com/Get her FREE Lethal Guide To Legal Success, 70+ page e-book here.What' You'll Hear: 01:44 Chandler J's Background and Career Beginnings 03:46 The Evolution from Chandler J Law to Lethal Legal 05:46 Importance of Trademarking for Business Owners 08:34 Trademarking Process and Challenges 13:40 Real-Life Trademarking Success Stories 22:04 Proactive vs. Reactive Trademarking 24:18 The Importance of Brand Equity 24:43 Navigating Trademarks and Prioritizing Assets 30:38 The Pitfalls of DIY Trademarking 37:06 Building a Unique Legal Brand Connect with Sasha: Snag business-building freebies that are so good, you'll be annoyed you're not paying for them: daringmade.com/free Hang out with Sasha: @sashafedunchak Work with Sasha: daringhaus.com

PR Adjacent
Trademarking, Co-Founders, and Fundraising: Legal Must-Haves for Start-Ups

PR Adjacent

Play Episode Listen Later Jun 17, 2024 46:25


Jessie Gabriel is the founder of All Places – a law firm seeking to create a more equitable world by actively helping women from all backgrounds and industries grow their business without limits. They walk with women founders through every stage of development: conceiving their entrepreneurial aspirations, locking down funding, launching their businesses, and plotting exceptional growth. I had so many questions for Jessie on today's episode – everything from best practices to bringing on a co-founder to trademarking and even fundraising. She is a wealth of knowledge and I absolutely loved our conversation. I know you will too.

The Pete Kaliner Show
Trademarking homophobic insults (05-24-2024--Hour3)

The Pete Kaliner Show

Play Episode Listen Later May 24, 2024 28:37


This episode is presented by Carolina Readiness Supply – Thank goodness Rep. Jasmine Crockett has attempted to trademark a homophobic slur, or else I never would've known that I, too, can trademark insults! Subscribe to the podcast at: https://ThePeteKalinerShow.com/  All the links to Pete's Prep are free: https://patreon.com/petekalinershow Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

The ThriveOn Podcast
E330 Building Your Hive: How Jack Espy is turning a canned cocktail into a THRIVING community

The ThriveOn Podcast

Play Episode Listen Later Jan 11, 2024 60:55


In this episode, CJ sits down with his friend Jack Espy to discuss his journey of building Spirited Hive a better for you canned-coktail company. During the convo, Jack encourages listeners to embrace their naivety and not be afraid to pursue what they believe they should be pursuing. He suggests that by being naive to the naysayers and critics, individuals can make a positive impact on their own lives and the lives of others. This mindset of not caring too much about others' opinions empowers individuals to take risks, pursue their passions, and create their own success. Jack doesn't just preach this mindset though, he lives it, and emphasizes it while he continues his mission to grow the hive community. So if you want to join in and become of a part of the hive, tune in!    Key Topics [00:02:10] Can cocktails and community. [00:04:49] Mexican mule creation. [00:09:41] Who is driving the most canned cocktail sales? [00:11:33] Who to seek advice from. [00:15:07] Trademarking descriptive words. [00:19:43] Launching in a top-tier market. [00:23:06] Determination and Future Goals. [00:27:36-00:27:46] Rushing a product to market. [00:33:29] Managing growth and team dynamics. [00:35:23] Systems for managing people. [00:39:31] Scaling Up and Communication. [00:42:13] Building a strong company culture. [00:45:48] Non-alcoholic health and fitness. [00:49:29] Building a sense of community. [00:54:33] Leaning into health and fitness. [00:57:26] Own your hive.   Connect with Jack Instagram Spirited Hive Instagram Spirited Hive Website   Connect with CJ Finley: CJ's Instagram   CJ's YouTube CJ's Website THRIVEONLIFE Podcast Instagram