Life After Corporate

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Your ultimate guide for making the leap from corporate leader to entrepreneur. Deb Boulanger is an executive leader, entrepreneur, and founder of The Launch Lab for women entrepreneurs. Is it your time to break through the glass ceiling once and for all and claim your ticket to the C-suite? Come back each week to get leading strategies, advice and tools that will give you the skills and confidence you need to replace your corporate paycheck and make an even bigger impact through your work. Are you ready?

Deb Boulanger


    • Jun 3, 2025 LATEST EPISODE
    • weekly NEW EPISODES
    • 31m AVG DURATION
    • 218 EPISODES

    5 from 56 ratings Listeners of Life After Corporate that love the show mention: making the leap, taking control, natasha, love your work, savvy, launch, actionable advice, entrepreneurship, entrepreneurial, spoken, tone, specific, expert, next episode, career, creating, spot, inspiring, clear, business.


    Ivy Insights

    The Life After Corporate podcast is a game-changer for women who are considering or have already made the leap into entrepreneurship. Deb Boulanger, the host, brings her wealth of experience and expertise in the corporate world to provide invaluable advice and insights for listeners. This podcast focuses on empowering women to take control of their lives and create successful businesses on their own terms.

    One of the best aspects of this podcast is its emphasis on highlighting how women are using entrepreneurship to create the life they want. It sheds light on the challenges and fears that women face when considering entrepreneurship, but it also provides practical tips and advice to overcome those obstacles. Deb's advice about throwing all your years of experience in the washing machine and making it happen resonates deeply with listeners. The episodes are filled with important and applicable tips that can be implemented immediately.

    Another great aspect of this podcast is Deb's interactive and helpful approach. She encourages listeners to ask follow-up questions and engages with them directly. Her willingness to provide support and guidance makes this podcast a valuable resource for budding entrepreneurs.

    On the downside, some listeners may find that certain episodes lack depth or detailed discussions on specific topics. While the podcasts are informative, they could benefit from more in-depth conversations or interviews with experts in certain areas relevant to entrepreneurship.

    In conclusion, The Life After Corporate podcast is a must-listen for any woman looking to reclaim her life, be in control of her time, and build a successful business after leaving the corporate world. Deb's authentic and practical advice, combined with her engaging hosting style, makes this podcast a valuable resource for female entrepreneurs at all stages of their journey. Whether you're just starting out or already well into your entrepreneurial endeavors, this podcast will inspire and empower you to create the life you desire.



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    Latest episodes from Life After Corporate

    218.   Attention Alchemy: How to Build a Business That Books Itslef

    Play Episode Listen Later Jun 3, 2025 15:12


    Are you pouring your heart into content but still hearing crickets when it comes to clients? Discover the Attention Alchemy™, the secret formula of how to turn visibility into revenue. Listen to your host, Deb Boulanger, as she reveals how message clarity, thought leadership, and authentic business alignment attract your ideal clients without the grind. In this episode, you'll learn the four pllars of Attention Alchemy™ to build a business that books itself. And why strategic consistency matters more than posting everywhere, and how true growth in your business comes from resonance, not relentless activity.   If you're ready to step off the hamster wheel and into your highest value as a thought leader, this episode just might change the way you do business forever. Are you ready to step into Attention Alchemy™ and finally create the visibility that drives revenue? This episode was made for you.   To see the full show notes, go to LifeAfterCorporate.com/podcast   Connect with Deb Boulanger Website: https://www.LifeAfterCorporate  LinkedIn: debboulanger-thegreatdo-over Podcast: https://pod.link/1500631278   Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community   Other episodes you may enjoy; find them all at: https://lifeaftercorporate.com/podcast/  or Life After Corphttps://pod.link/1500631278orate   Tweetable Quote: "What makes you magnetic and what makes you heard with precision and attracts your ideal clients to you is your emotional truth.".... Deb Boulanger on The Power of Emotional Truth in Marketing "She stopped trying to help everyone who was in a career transition and started speaking directly to senior professionals in their final career chapter who had been employed in their current company for a number of years." … Deb Boulanger on The Power of Specificity in Career Coaching   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .

    217.  Webinar Sales Secrets Every Entrepreneur Should Know

    Play Episode Listen Later May 27, 2025 40:49


    What if your biggest revenue leak wasn't your product, but your pitch?  If you've ever delivered an amazing webinar, workshop, or training only to hear crickets when it's time to make your offer—this episode is your turning point. Host Deb Boulanger is joined by Simone Vincenzi to dissect the hidden fears and common missteps entrepreneurs make when presenting offers, and how to transform awkward pitches into authentic invitations that convert. Together, they unravel the psychology, strategy, and subtle art of aligning your sales style with your natural communication strengths. If you've been avoiding “the ask” or rushing through your call to action, this is the mindset and method shift you've been craving.  Get ready to rewire your revenue strategy—because pitch time is sacred time.   For the full show notes go to https://lifeaftercorporate.com/podcast/   Connect with Simone Vincenzi Website: https://www.simonev.co/ Linkedin https://www.linkedin.com/in/simone-vincenzi/ Twitter Simone Vincenzi (@simonegtex) on X Instagram @officialsimonegtex Facebook page:@simonegtex/   Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community   Other episodes you may enjoy; find them all at: https://lifeaftercorporate.com/podcast/  or Life After Corphttps://pod.link/1500631278orate 213   Scaling Business Growth through Community Building with Entrepreneista's Stephanie Cartin 212.  Unlocking People Magic with Gina Bianchini and Mighty Networks 211.  Secrets to Building Meaningful Memberships from 333 Collective founder, Diana Place 210.  The Upside of Community: How Erin Halper Empowers Independent Consultants   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

    216. Why Self-Awareness and Intuition Matter More Than Strategy

    Play Episode Listen Later May 20, 2025 43:17


    Are you relying solely on logic to navigate your entrepreneurial journey, ignoring the powerful inner voice that could accelerate your success? In this episode of Life After Corporate, host Deb Boulanger sits down with Shoshanna French, renowned for her work in intuitive leadership and founder of Simple Spirit, to explore how tuning into your intuition can transform your business decisions and outcomes.  Discover why learning to trust your intuition isn't just a “soft skill,” but a game-changer for overcoming self-doubt and building true business intuition. Learn to recognize your intuitive strengths, avoid costly mistakes, and harness your inner guidance for clarity, faster decision-making, and authentic growth. If you've ever questioned your ability to trust yourself after leaving corporate, this conversation will challenge, inspire, and equip you to lead from your wisest self. Are you ready to turn intuition into your most powerful tool for business and life?   For Full Notes go to LifeAfterCorporate.com/podcast   Connect with Shoshanna French Website:https://simplespirit.com/  LinkedIn: @shoshannafrench Facebook: @simplespirittips Instagram:  @shoshannafrenchstokes  

    215.  Personal Growth and Alignment Strategies for Coaches with Danita Young

    Play Episode Listen Later May 13, 2025 37:43


    Are you unconsciously sabotaging your entrepreneurial journey with limiting beliefs from your corporate past? This episode of Life After Corporate dives deep into the turbulent inner journey from regular paychecks to the unpredictable realm of entrepreneurship. Host Deb Boulanger welcomes transformational coach Danita Young, who shares her raw, inspiring story of hitting rock bottom, rebuilding from failure, and ultimately discovering true alignment. Discover why mastering the inner game—overcoming anxiety, perfectionism, and self-doubt—is not just a mindset shift but the foundation for sustainable business growth. With practical strategies, memorable stories of resilience, and a powerful reminder that self-development is a prerequisite, this conversation will challenge everything you thought you knew about success.  Tune in to learn why alignment is more powerful than hustle, and how your inner resilience could be the most valuable asset you own.   For Full notes go to https://lifeaftercorporate.com/podcast/   Connect with Danita Young Website: https:/alignwithdanita.com Facebook: @alignwithdanita Instagram: @danitayoung   Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community   Other episodes you may enjoy; find them all at: https://lifeaftercorporate.com/podcast/  or Life After Corphttps://pod.link/1500631278orate 213   Scaling Business Growth through Community Building with Entrepreneista's Stephanie Cartin 212.  Unlocking People Magic with Gina Bianchini and Mighty Networks 211.  Secrets to Building Meaningful Memberships from 333 Collective founder, Diana Place 210.  The Upside of Community: How Erin Halper Empowers Independent Consultants 209.  From Corporate to Community Architect: Cate Luzio on Designing Luminary's Unique Network 208.  Building Belonging: How Life After Corporate is Creating a Home for Women Entrepreneurs   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

    214. Building Powerful Communities with Friendship First, Business Second with Inbal Claudio

    Play Episode Listen Later May 6, 2025 34:27


    Are you overlooking the true power of community in growing your business? In this episode of Life After Corporate, host Debra Boulanger sits down with three-time founder and master community builder, Imbal Claudio to unravel what it really takes to create thriving, connected spaces for women entrepreneurs. Imbal reveals her “friendship first, business second” philosophy, shares how she bootstrapped her own tech-based women's network to 3,500+ members worldwide, and dispels the myths around easy community-building. From the emotional rollercoaster of funding a dream to the specific strategies for sparking genuine interaction both online and in-person, this conversation is a must-listen for anyone who wants to move beyond surface-level networking into authentic collaboration.    Full Notes HERE   You'll never see the word “community” the same way again. Connect with Imbal Claudio Website:https://likemindedcollective.com/ Website: www.inbalclaudio.com LinkedIn: www.linkedin.com/in/inbalclaudio Instagram:@ inbalclaudio:     Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community   Other episodes you may enjoy; find them all at: https://lifeaftercorporate.com/podcast/  or Life After Corphttps://pod.link/1500631278orate 213   Scaling Business Growth through Community Building with Entrepreneista's Stephanie Cartin 212.  Unlocking People Magic with Gina Bianchini and Mighty Networks 211.  Secrets to Building Meaningful Memberships from 333 Collective founder, Diana Place 210.  The Upside of Community: How Erin Halper Empowers Independent Consultants 209.  From Corporate to Community Architect: Cate Luzio on Designing Luminary's Unique Network 208.  Building Belonging: How Life After Corporate is Creating a Home for Women Entrepreneurs   Tweetable Quotes:  "This is really for solo entrepreneurs or women with teams who don't have a cofounder that just need to brainstorm about things that are coming up."...Inbal Claudio on who her community is for  "It took me about two and a half years, different developers, tons of tech issues, launch delays, but I launched it about three years ago."...Inbal Claudio on everything she had to go through to launch her community   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

    213  Scaling Business Growth through Community Building with Entrepreneista's Stephanie Cartin

    Play Episode Listen Later Apr 29, 2025 34:05


    Are you leveraging the true power of the entrepreneurial community, or are you missing out on the connections, collaborations, and resources that could completely transform your business?  Host Deb Boulanger sits down with visionary entrepreneur Stephanie Cartin—cofounder of Socialfly and creator of the Entreprenista League—to unpack the real work behind scaling, selling, and supporting women-led businesses. From stories of girlhood hustles to the sophisticated systems behind a 2,500+ member-strong network, this conversation goes deep into the realities of entrepreneurship, including the sacrifices, strategies, and lessons learned in building a vibrant, scalable community.    For More Show notes about this episode, go to:  https://lifeaftercorporate.com/podcast/   Links from this episode Connect with Stephanie Cartin Website:  www.entreprenista.com LinkedIn: https://www.linkedin.com/company/entreprenistas/ Instagram: https://www.instagram.com/@entreprenistas@entreprenistas Tik Tok: www.tiktok.com/@entreprenistas Facebook: www.facebook.com/@entreprenistas   Podcasts Startups in Stilettos – https://pod.link/1611365761 Entreprenista – https://pod.link/1441790895   Want to join Entreprenistas??? Go to: https://refer.entreprenista.com/deb and use discount code: "Deb500"    Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community   Other episodes you may enjoy; find them all at: https://lifeaftercorporate.com/podcast/  or Life After Corphttps://pod.link/1500631278orate 212. Unlocking People Magic with Gina Bianchini and Mighty Networks 211. Secrets to Building Meaningful Memberships from 333 Collective founder, Diana Place 210.  The Upside of Community: How Erin Halper Empowers Independent Consultants 209. Pivoting During a Pandemic and Leading With Your North Star, with Cate Luzio - Founder of Luminary   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

    212. Unlocking People Magic with Gina Bianchini and Mighty Networks

    Play Episode Listen Later Apr 22, 2025 48:41


    Are you underestimating the true power of community in growing your coaching or consulting business? In this episode of Life After Corporate, we're joined by Gina Bianchini,  the visionary behind Mighty Networks, a platform redefining how purpose-driven entrepreneurs build profitable, scalable communities. Discover why the future belongs to those who master “People Magic”—leveraging advanced technology and AI to create spaces where motivated people connect, transform, and grow. If you've struggled to stand out, goosebump-inducing insights await on the difference between an audience and a true community, and why focusing on transitions can spark explosive engagement.  Don't miss this deep dive—learn how intentional design, smart hosting, and curated technology are the keys to thriving in the next decade. Your future as a transformational community leader starts here.   [0:01-] Building the Foundation: The Power of People Magic Discover why connecting people to each other, not just content, creates impactful and lasting communities Learn the crucial role of transition periods (career changes, entrepreneurship, etc.) in attracting highly motivated community members Explore the difference between building an audience and cultivating a dynamic, interactive community Understand the “flywheel” effect: how a motivated core group can trigger organic growth as members become natural ambassadors   [0:08:37] Rethinking Community Leadership: From Teaching to Hosting Creating an environment with a clear framework allows members to apply concepts to their own lives—making their personal stories part of the collective value Discover why less content can actually serve your community better by reducing overwhelm and enabling deeper connections Analogies like hosting a dinner party illustrate how the best communities empower members to connect, share, and grow—without the host taking center stage Community memberships, much like tithing or neighborhood dues, reflect a time-honored model of investing in shared purpose and transformation   [ 0:19:05] The Mechanics of Scale: Clarity, Structure, and Sustainable Growth Set a “big purpose” for your community by articulating who you bring together, what they'll do, and the transformation they'll achieve Use monthly themes to provide structure and novelty that keeps members engaged, excited, and coming back for more Implement a predictable weekly calendar (e.g., live streams, member profiles, give/ask days) to build habits and foster repeated engagement Harness the power of polls and questions to spark fast connections and valuable conversations—fueling the flywheel effect without overwhelming the host   [0:27:20] Community and Technology: The Future of People Magic Leverage AI within community platforms to curate meaningful connections, highlight member strengths, and match people for optimal impact Recognize that practicing community-building is a vital skill for the coming decades, making hosts and members alike more resilient and adaptable Address the loneliness epidemic and rebuild trust by focusing on authentic stories, vulnerability, and genuine opportunities for members to give and ask Envision a world where communities across generations benefit from advanced technology, fostering empathy, connection, and transformation both online and in real life   Connect with Gina Bianchini Website:Mighty Networks | Community Platform, Courses & Memberships LinkedIn: linkedin.com/in/ginabianchini X:  Gina Bianchini (@ginab) / X YouTube: https://www.youtube.com/@MightyNetworks Podcast: https://pod.link/1752507039   Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community   Other episodes you may enjoy; find them all at: https://lifeaftercorporate.com/podcast/  or Life After Corphttps://pod.link/1500631278orate 211. Secrets to Building Meaningful Memberships from 333 Collective founder, Diana Place 210.  The Upside of Community: How Erin Halper Empowers Independent Consultants 209.  From Corporate to Community Architect: Cate Luzio on Designing Luminary's Unique Network 197.  How Meghann Conter is Rewriting the Rules of Success for Women Entrepreneurs with THE DAMES   Tweetable Quotes: "Your desire to show value and show you care in a world of content creation is actually overwhelm and work for your members. That is the fundamental disconnect, and I've been guilty of this as well."... Gina Bianchini on the Value of Community Creation "We all can have abundance because connecting to other people to solve problems and build new amazing things and explore art and creativity and entrepreneurship and all of the things that means and matters is not only possible, but if we do our jobs right at Mighty, it's expected."  Gina Bianchini on the future of community and abundance.   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

    211. Secrets to Building Meaningful Memberships from 333 Collective founder, Diana Place

    Play Episode Listen Later Apr 15, 2025 43:11


    Are you ready to redefine your life in your third act and infuse it with passion and purpose? Join us in this riveting episode of Life After Corporate as Debra Boulanger welcomes Diana Place, who embarks on a deeply personal journey of reinvention post-corporate life. They explore the significance of community in navigating this transition and how redefining one's ventures with deep personal alignment can set a thriving course into your third act. Diana shares her inspiring tale of how a major life event propelled her to pivot from an accomplished corporate leadership role to an entrepreneurial pursuit that aligns seamlessly with her passions.  This episode will challenge you to delve deeper, tune into those pivotal moments, and craft an impactful third act on your own terms.   [:001 - 07:30] From Corporate Leadership to Entrepreneurship Diana reflects on her time at AOL and the internal shift that signaled her departure. After embracing motherhood at 41, Diana sought a lifestyle accommodating her family values. She recalls the excitement and challenge of leaving a corporate safety net for a clean slate. The importance of aligning work with meaningful, personal imperatives becomes evident.   [07:31- 15:35] The Catalyst for Change: Embracing Life's Lightning Strikes Discover how a health scare prompted profound reflection and reevaluation of priorities. Diana identifies the significance of lightning strike moments that catalyze life transformations. The conversation moves to the power of community in embracing and navigating transitions. Diana details the birth of Third Act Quest following her personal health journey.   [15:36- 22:47] Building Community: Connection as a Cornerstone Learn about the origins and evolution of the 333 Collective and its foundational community role. How storytelling events and connection circles laid the groundwork for 333 Collective. The journey from Zoom gatherings to an involved network and the need for connection beyond work. Diana emphasizes the distinction between fragmented online communities and genuine engagement.   [22:48 - 42:53] Looking Forward: Expansion and Future Plans Diana shares exciting plans for in-person gatherings and regional ambassador roles in 2025. The introduction of a video series capturing diverse third act stories to inspire a wider audience. She discusses how travel and storytelling intertwine to fulfill her passion and expand the community. Diana closes with an empowering vision for the collective: writing one's own vibrant third act.   Connect with Diana Place Website: https://www.thirdactquest.com  LinkedIn: linkedin.com/in/dianadunbarplace Instagram: @thirdactquest YouTube: https://www.youtube.com/channel/UCATbNxGoJ_uGy-5ixZ5_XbA/   Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community   Other episodes you may enjoy; find them all at: https://lifeaftercorporate.com/podcast/  or Life After Corphttps://pod.link/1500631278orate 210.  The Upside of Community: How Erin Halper Empowers Independent Consultants 209.  From Corporate to Community Architect: Cate Luzio on Designing Luminary's Unique Network 208.  Building Belonging: How Life After Corporate is Creating a Home for Women Entrepreneurs 206.  Why Email Marketing Is Still the Holy Grail for Business Growth Tweetable Quotes: "The pandemic offered a collective disruption, making people rethink their lives. Cracking open introspection and questioning who we are and how we work are keystones to truly meaningful reinvention." … Diana Place on how the Pandemic affected her business "I left a ten-year career because I realized what I was doing wasn't meaningful to my heart. I wanted to make an impact, to find work that resonated with my values. That's a crucial realization everyone should have…." Diana Place on finding her true self   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

    210.  The Upside of Community: How Erin Halper Empowers Independent Consultants

    Play Episode Listen Later Apr 8, 2025 36:50


    Are you ready to break free from corporate and build a business on your own terms?  In this episode of Life After Corporate, Deb sits down with Erin Halper, Founder and CEO of The Upside, to explore how real community—not just networking—can transform lives and careers. Erin reveals how her own shift from corporate to consulting laid the groundwork for a global community that champions flexibility, purpose, and high-value business building.  Whether you're a coach, consultant, or aspiring entrepreneur, you'll walk away with useful insights on community-building, authenticity, and escaping the scarcity mindset for good.    [00:05- 09:33]  From Corporate Ladder to Consulting Freedom Erin's personal “life after corporate” story and leap into consulting. A health crisis during pregnancy makes flexibility non-negotiable. Erin spots a trend: women are quitting, unaware that consulting is an option. The first version of The Upside—consultant matchmaking—and why she hated it.      [09:34 -18:18]  Creating a True Community for Consultants   The “aha” moment: Erin realizes consultants need better positioning—not just clients. Erin's lesson: “I am the brand”—why she stopped hiding behind the business. Community vs. Network: why support, not transactions, is the core of The Upside. Establishing values, structure, and strict no-selling boundaries.      [18:19 - 26:00]   Mindset Shifts & Milestones   How the community hit “flywheel” momentum through word-of-mouth. Erin's unique referral model—why a 1:1 with her is the best reward. From heartbreak to maturity: Erin learns to let go when members leave. How The Upside made her a more confident, people-first leader.   [27:14 - 36:31] Community, Not Competition Deb and Erin dismantle the “competition myth” in coaching and consulting. Erin's high-integrity filter: only serving true business owners. How generosity and transparency create unstoppable momentum. Erin's final advice: block out the noise and build from your values.    Connect with Erin Halper Website:  betheupside.com  LinkedIn: https://www.linkedin.com/in/erinhalper/    Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community   Other episodes you may enjoy; find them all at: https://lifeaftercorporate.com/podcast/  or Life After Corphttps://pod.link/1500631278orate 205. Common Trademark Mistakes That Could Cost Your Business Thousands 197.  How Meghann Conter is Rewriting the Rules of Success for Women Entrepreneurs with THE DAMES 194.  How Entrepreneurs Can Avoid Becoming Seven-Figure Poor 19. Pivoting During a Pandemic and Leading With Your North Star, with Cate Luzio - Founder of Luminary   Tweetable Quotes: "It's about creating a structure where people can help one another to help themselves, and that is really hard to do."...Erin Halper on the challenges of building a community  “But it's why there's experts out there that charge for their time and charge for their expertise.”...Erin Halper on the Value of Community   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .

    209.  From Corporate to Community Architect: Cate Luzio on Designing Luminary's Unique Network

    Play Episode Listen Later Apr 1, 2025 37:23


    How do you transform a successful corporate career into a thriving business that builds communities and empowers individuals? In this episode of Life After Corporate, host Debra Boulanger kickoffs off the Expert Community Builders series by interviewing  Cate Luzio, Founder and CEO of Luminary, a global membership platform and professional ecosystem. Cate shares how she transitioned from corporate finance into community building, scaled a membership business without investors, and built an inclusive ecosystem that bridges entrepreneurs, business leaders, and corporate sponsors. The conversation spans Cate's initial inspirations, the challenges of pivoting in a pandemic, the strategic growth through strategic acquisitions, and the crucial role of inclusivity in building impactful communities. Cate's insights reveal how vulnerability in business is a strength and how agile adaptability fuels success.  This episode promises inspiring and practical insights for those eager to grow into successful leaders in the ever-changing digital landscape.    [3:00 – 05:30]  The Meaning of Community & Luminary's Mission Shared access and intentional networking Redefining community beyond daily engagement Investing in relationships as a success strategy Creating ecosystems of support for professional women     [05:45 – 08:40] Early Struggles in Scaling a New Membership Platform Building brand awareness organically, without paid ads Differentiating Luminary from coworking spaces or women's clubs Learning not to take business personally Crowdsourcing member-driven programming topics       [08:40 – 13:40]   Strategic Growth Through Acquisitions and Ecosystem Expansion Acquired Declare, The Crew, and HeyMama to deepen value Built a national partner network to scale physical presence Stayed self-funded to maintain strategic freedom Chose acquisitions that aligned with Luminary's mission    [20:10 – 25:00] Leading with Core Values & Navigating Category Challenges Scaling while staying true to mission and values Differentiating Luminary amidst industry disruption Thought leadership on building sustainable community categories Balancing personal leadership with team-wide vision    Contact Cate: Instagram: @cateluzio LinkedIn: https://www.linkedin.com/in/cluzio   Luminary:  https://www.weareluminary.com/home Luminary is going on the road!!! Click here to find out where they are going https://www.weareluminary.com/luminarylive2025    Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community   Other episodes you may enjoy; find them at: https://lifeaftercorporate.com/podcast/  or https://www.pod.link/1500631278 205. Common Trademark Mistakes That Could Cost Your Business Thousands 197.  How Meghann Conter is Rewriting the Rules of Success for Women Entrepreneurs with THE DAMES 194.  How Entrepreneurs Can Avoid Becoming Seven-Figure Poor 19. Pivoting During a Pandemic and Leading With Your North Star, with Cate Luzio - Founder of Luminary   Tweetable Quotes: "But the nice thing about it was I wasn't alone. You know? Everybody was going through some version of how it was impacting them...".... Cate Luzio on the role of community "You will always, if you build community right, get something in return. But you've gotta give, and you and then you can also take."...Cate Luzio on community engagement   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .

    208.  Building Belonging: How Life After Corporate is Creating a Home for Women Entrepreneurs

    Play Episode Listen Later Mar 26, 2025 24:37


    Are you searching for a supportive community to help you flourish after leaving the corporate world?  In this solo episode, host Deb Boulanger uncovers why communities are vital for both aspiring and seasoned entrepreneurs aiming to grow beyond initial hurdles. Whether you're tackling the complexities of scaling or craving real connections in a virtual world, discover how the right environment can fuel your momentum and keep you accountable. You'll learn about diverse models—from local gatherings to online membership platforms—and how they empower members to share knowledge, spark collaboration, and generate lasting success.  What could be possible if you found a community that truly champions your vision?    [00:05- 07:14]  Community Beginnings Emphasizing the importance of finding like-minded individuals when leaving a corporate role   Highlighting the lack of clear guidance and established roadmaps for new entrepreneurs   Recognizing the challenge of losing a former professional identity and stepping into a new one   Underscoring the impact of having supportive allies and accessible meeting spaces       [07:15 -13:49] Embracing Scalable Solutions   Realizing the complexity of scaling, including team management and system development   Confronting the emotional and professional shifts from beginner to established entrepreneur   Acknowledging the transformative effect of in-person events and the outcomes they produce   Deciding it is time to create a dedicated space that addresses these middle-phase challenges       [13:50 - 18:25]   Building a Space for Growth   Offering a new community for professionals who want both advanced discussions and accessibility   Emphasizing that it isn't just for beginners; it's a platform for scaling, pivoting, or starting fresh   Fostering collaboration among subject-matter experts in various fields   Committing to an ecosystem where members challenge and elevate each other    [18:26 - 24:19] Introducing a New Series Announcing a series of interviews focused on different community-building approaches   Showcasing various models for successful communities, including both free and paid structures   Encouraging listeners to learn from diverse voices shaping how people gather and support each other   Providing a welcoming invitation to join and engage in a dedicated community platform     Connect with Deb Boulanger Website: https://www.LifeAfterCorporate  LinkedIn: debboulanger-thegreatdo-over Podcast: https://pod.link/1500631278    Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community   Go to https://lifeaftercorporate.com/podcast  for all episodes 168.  The Chris Voss Method for Closing the Deal! 163.  Joyce Marter's Financial Mindset Fix: The Key to Unlocking Your True Abundance!   87.  Secrets of Great Copywriting with Julie Cabezas   Tweetable Quotes: "We have to be willing to go places that we haven't gone before. Try strategies we haven't tried before."...Deb Boulanger on The Entrepreneur Journey "A successful community isn't about the host; it's about collaboration, contribution, and connection."...Deb Boulanger on The importance of Support   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .

    207.  Super Tight Branding Secrets to Niche Up and Multiply Revenue

    Play Episode Listen Later Mar 18, 2025 45:30


    Are you convinced the market is too crowded to gain traction with your expertise?  In this “Life After Corporate” episode, host Deb Boulanger talks with LinkedIn thought leader Ellen Melko Moore, who reveals her approach to “niching up” and creating a distinctive message that magnetizes high-paying clients. Using her trademark “Bitch Slap of Truth,” Ellen challenges conventional thinking by urging entrepreneurs to specialize more precisely, offer genuine value, and transform standard outreach into genuine industry leadership. Discover how a targeted audience, a precise problem statement, and an unmistakable message can open vast new opportunities.  Will you claim your own specialized territory and seize the chance to multiply your revenue?    [00:05- 12:07]  Introducing “Niching Up” and the “Bitch Slap of Truth” “Niching up” is presented as a paradoxical approach to finding a more lucrative, specialized audience. The “Bitch Slap of Truth” is a bold messaging strategy that confronts an audience's core assumptions. You need expert service providers to narrow your focus rather than attempting to serve everyone. Clarification that refining your audience and message leads to higher-quality engagement and fees.       [12:08 -22:10]  The Holy Trinity of Branding Breakdown of the three essential elements: target client, problem solved, and solution articulation. Demonstration that effective brand messaging must challenge prevailing assumptions in the marketplace. Importance of using straightforward, memorable language to capture a potential client's attention. Reminder that stepping into a specialized market can elevate credibility and allow for premium pricing     [22:11 - 33:15]   Crafting the Perfect Bitch Slap of Truth Message The “Bitch Slap of Truth” as a direct challenge to the audience's most common misconceptions. How a fresh and even provocative idea (e.g., “abs are made in the kitchen”) quickly differentiates an expert. Reinforcement that prospective clients must see the immediate cost of doing things the old way. Caution against overused buzzwords; messages should offer genuinely new perspectives.   [33:16 - 45:12]  Leveraging LinkedIn for Authority Viewing a personal LinkedIn profile not as a résumé but as a dynamic testing ground for new messaging. Tips on highlighting useful content rather than merely listing credentials. Assurance that frequent profile tweaks and updates go largely unnoticed by others and allow for experimentation. Reminder that most content on LinkedIn is bland, so innovative “bitch slap” messaging stands out.   Connect with Ellen  Website: www.supertightlinkedin.com LinkedIn: Ellen@SupertightLinkedIn.com  Get Your Free Bitch Slap Worksheet:                                                                                                            https://supertight-brand.aweb.page/p/a88c83ff-c0ea-4eb7-ad4f-53415ab42763   Interested in finding out more about THE DAMES:                                            ? https://www.thedames.co/a/2147547759/oeAQjtj3   Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community   Go to https://lifeaftercorporate.com/podcast  for all episodes 168.  The Chris Voss Method for Closing the Deal! 163.  Joyce Marter's Financial Mindset Fix: The Key to Unlocking Your True Abundance!   87.  Secrets of Great Copywriting with Julie Cabezas   Tweetable Quotes: I think if you stop worrying about who you're ruling out and you obsess over who you're gonna rule in, you will find you get there very quickly." …  Ellen Melko Moore on "Niche Marketing vs. Broad Appeal" "What we found out is Innovation Labs have to constantly be pitching to their own corporate entities to get more money to invest into the projects they're working on. So she became an Innovative Labs pitch specialist."...Ellen Melko Moore on Becoming an Innovation Labs Pitch Specialist"   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .

    206.  Why Email Marketing Is Still the Holy Grail for Business Growth

    Play Episode Listen Later Mar 11, 2025 32:32


    Have you ever wondered how email marketing can transform from a daunting task into a joyful and impactful conversation with your community?  In this episode of Life After Corporate, hosted by Deb Boulanger, guest M. Shannon Hernandez reveals the power of email marketing done right. Shannon, an expert messaging and marketing strategist, demystifies the art of effective email communication, turning it into an engaging, permission-based connection with your audience. Learn the secrets of cultivating an email community, balancing promotion with authentic interaction, and opening pathways to increased revenue and impact. Tune in as Deb and Shannon unveil strategies to keep your email audience actively engaged and excited, taking your business growth to unprecedented heights.  Make your emails a two-way adventure, and watch your community thrive!    [00:05- 05:36]  The Undervalued Giant in Business Strategy   Discover the overlooked value of email marketing in business growth today. Understand the shift from social media to deeper email community relationships. Learn why email remains the Holy Grail of modern marketing strategies. Recognize its importance in maintaining a connection amid rapidly changing technologies.     [05:37 -11:10] Transforming Lists into Dynamic Communities   Embrace the shift from a static email list to a vibrant email community. Create a two-way conversation through thoughtful email strategies. Engage audiences with personalized, permission-based marketing. Prioritize ethical messaging as you cultivate a community-centered approach.     [11:11 - 25:59]   Bringing Creativity and Fun to Email Engagement   Encourage reader interaction by seeking meaningful responses. Incorporate dynamic elements such as 'Easter eggs' to pique interest. Balance engaging content with calls to action in every correspondence. Understand how creativity can skyrocket email open rates and engagement.   [26:00 - 32:13] Crafting Compelling Offers and Lead Magnets Develop irresistible lead magnets that address real consumer pain points. Convert thoughtful interaction into meaningful business growth. Create a strategy that resonates deeply with potential high-ticket clients. Appreciate the psychological aspects of messaging that drive client conversion.   Connect with Shannon Hernandez  Website: https://joyfulbusinessrevolution.com  For Coaching-65 Story Ideas: https://joyfulbusinessrevolution.com/65storyideas LinkedIn: linkedin.com/in/mshannonhernandez  Podcast: https://joyfulbusinessrevolution.com/podcast   Freebie: https://joyfulbusinessrevolution.com/65storyideas   Book:  Practical Joy: Simple Tools to Cultivate More Joy Everyday https://Amazon.com/Practical-Joy-Simple-Cultivate-Everyday/dp/B0BRBVTJ1N    Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community   Go to https://lifeaftercorporate.com/podcast  for all episodes 168.  The Chris Voss Method for Closing the Deal! 163.  Joyce Marter's Financial Mindset Fix: The Key to Unlocking Your True Abundance!   87.  Secrets of Great Copywriting with Julie Cabezas   Tweetable Quotes: "Email marketing is more than sending a note, it's about crafting a meaningful conversation with your community." … Shannon Hernandez on building email relationships.  "I reached nearly a million dollars in revenue by subtracting 80% of my to do list and how this was completely, like, counterintuitive to what I thought would happen….Shannon Hernandez on Success through subtraction   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

    205. Common Trademark Mistakes That Could Cost Your Business Thousands

    Play Episode Listen Later Mar 4, 2025 31:40


    Have you ever considered that your business name might already belong to someone else?  In this episode of Life After Corporate, host Deb Boulanger sits down with trademark attorney Lauren Bercuson to uncover the costly mistakes entrepreneurs make when it comes to trademarks. Lauren explains why securing a URL or registering your business name isn't enough to protect your brand, and she shares the crucial steps every business owner should take before launching. From the risks of skipping a comprehensive trademark search to the dangers of infringing on an existing mark, she breaks down the legal nuances that could make or break your brand. Whether you're naming a new business, launching a product, or starting a podcast, this episode is packed with must-know strategies to avoid legal headaches and financial losses.  Think your brand is safe? You might want to think again.    [00:05- 07:10] Common Misconceptions About Brand Protection   Owning a URL does not grant legal protection for a brand name. Business entity registration does not equate to trademark protection. Trademarking with the USPTO provides a legal defense against name disputes. A registered trademark is policed by the USPTO, preventing similar names from registering.     [07:11 -14:33] The Limits of DIY Trademark Searches   Searching the USPTO database is not enough to confirm trademark availability. Similar-sounding or phonetically equivalent names can still cause conflicts. Google searches do not account for common law trademarks. Trademark attorneys understand nuances like foreign equivalency and industry overlap.     [14:34 - 29:38]  The Trademark Registration Process     A comprehensive search determines if a name is legally available. The USPTO review process takes 8-10 months. Trademark registration strengthens brand identity and legal protection. Businesses with trademarks have an advantage in negotiations and funding.   [22:39 - 30:53] Why Podcasts and Digital Brands Should Be Trademarked   Trademarking a podcast prevents others from using a similar name. Even non-monetized podcasts benefit from brand protection. Legal conflicts arise when similar show names confuse audiences. Entrepreneurs should treat digital assets as valuable business properties.   Mentioned Resources USPTO.gov – The official database for trademark searches. FREE 6-day Crash Course to Understanding Trademarks – A free educational email series. StoryLock Legal (storylocklegal.com) – A legal firm specializing in trademarks.   Connect with Lauren Bercuson Linkedin: https://www.linkedin.com/in/laurenbercuson/ Instagram: https://www.instagram.com/storylocklegal/ Website: https://www.storylocklegal.com/ Book a free consult: https://www.storylocklegal.com/contact I'd love for you to share this if possible too - perhaps in the show notes: Don't make a $30K mistake - Get Trademark Smart With 6 Quick Emails!   Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community   Go to https://lifeaftercorporate.com/podcast  for all episodes 168.  The Chris Voss Method for Closing the Deal! 163.  Joyce Marter's Financial Mindset Fix: The Key to Unlocking Your True Abundance!   87.  Secrets of Great Copywriting with Julie Cabezas   Tweetable Quotes: "If I tell you I got my cookies from Bluebird cookie shop, and somebody else tells you, oh, these cookies are from Blubyrd Cookie Shop, you're not gonna know whether it's Bluebird, spelled traditionally, or Blubyrd."... Lauren Bercuson on Preventing Trademark Confusion "I actually love “THE GREAT DOOVER” because it really doesn't give you any hint of what the goods or services might be. And that is actually scary to a lot of business owners, but those kinds of marks make the absolute best trademarks because they're the most distinctive."...Lauren Bercuson on The Value of Distinctive Trademarks    **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at https://lifeaftercorporate.com/podcast.  

    204. Self Compassion Improves Leadership & Team Trust

    Play Episode Listen Later Feb 25, 2025 36:06


    Do you believe that you have to give up your humanity to be an effective leader?  In this episode of Life After Corporate, Deb Boulanger sits down with Massimo Backus to explore the transformative idea that self-compassion is not just a personal virtue but an essential leadership revelation. Massimo, who transitioned from a high-powered corporate role to becoming an influential executive coach, shares an inspiring story of how embracing his humanity reshaped his leadership and life. From confronting tough feedback in his corporate career to experiencing a life-changing moment during the quiet of a retreat, Massimo reveals how self-compassion serves as the foundation for authentic leadership.  His journey offers a fresh perspective on what success truly means, encouraging listeners to rethink traditional notions of leadership.”   [00:01–02:25] The Corporate Leadership Paradigm Understand the pressure of "up into the right" in corporate culture Realize the normalization of leaving humanity at the corporate door Grapple with the Goldilocks syndrome and the struggle of fitting in Reflect on the narrow lines of acceptable behavior at higher echelons   [02:26–04:10] Facing Feedback and Self-Discovery Address the challenges of dealing with critical 360-degree feedback Examine the internal chatter that propels defensiveness Investigate the origins of leadership behaviors and unmet needs Explore the significance of the Hoffman process in personal growth   [07:47–10:14] Transitioning from Corporate to Entrepreneurship Discover the value of unlearning self-criticism and embracing self-compassion Learn how to navigate the fear and uncertainty of entrepreneurship Explore the importance of aligning business pursuits with personal purpose Reflect on the rituals of letting go and creating a new identity   [10:15–14:17] Thriving in Continuous Evolution Embrace the mindset of constant self-improvement and self-actualization Highlight the shift from achiever-driven goals to purpose-driven work Identify the significance of emotional resilience in business ups and downs Recognize the long-term impact of self-compassion in organizational growth   Connect with Massimo Bacchus  Massimo Backus, MA, CPCC, ACC Executive Coaching & Leadership Development MassimoBackus.com Order Now: "Human First, Leader Second"   Ready to turn insights into action? Don't just listen—join the movement!  The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success!   Go to https://lifeaftercorporate.com/podcast  for all episodes 197.  How Meghann Conter is Rewriting the Rules of Success for Women Entrepreneurs with THE DAMES 194.  How Entrepreneurs Can Avoid Becoming Seven-Figure Poor 188.  How to Succeed as a Business Owner in 2025 168.  The Chris Voss Method for Closing the Deal Tweetable Quotes: "And what happened in that moment was an epiphany, and it was the first time in my life that I can recall where the negative critic, that horrible self-talk, that berating voice was gone." Massimo Bacchua on the journey to self-discovery "I had something that I needed to say that I didn't see coming from anywhere else. And so I felt compelled to do that and import myself into that process."... Massimo Bacchua on finding Purpose in Passion   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .    

    203. Reinventing Business in 2025: Networking, Scaling, and Business Model Shifts for Coaches & Consultants

    Play Episode Listen Later Feb 18, 2025 31:48


    "Discover how coaches and consultants can thrive in 2025 by reinventing their business strategies. Learn about innovative networking, scaling techniques, and business model shifts to stay ahead in a changing entrepreneurial landscape." Are you ready to embrace change as an entrepreneur but unsure of where to start? In this very different episode of the Life After Corporate, Podcast hosts Deb Boulanger and Karen Yankovich interview each other and will release the episode on their own podcast in the same week.  Here they chat about navigating the evolving entrepreneurial landscape. They'll highlight the necessity of innovation and consistent reassessment of business strategies to stay relevant and succeed in 2025. Covering an array of topics from lucrative exit strategies to interactive lead generation, Deb and Karen dissect the strategic pivots needed to cater to modern market shifts. Listeners gain valuable insights into how to maximize LinkedIn's potential, find and deliver real value, and build an involved community.  Transforming challenges into opportunities, Deb and Karen craft an episode promising to energize listeners with a fresh and practical perspective on ushering growth and sustainability in business. [00:00 - 06:01] Rethinking Business Models for 2025 Deb introduces a membership model to enhance scalability and community engagement. Karen details adjustments to her She's Linked Up program for greater inclusivity and flexibility. Discover the importance of maximizing face-to-face interactions for building meaningful connections. Understand the shift from traditional marketing strategies to a more personal approach. [06:02 - 13:15] Revamping Engagement Strategies on LinkedIn Learn how to maximize LinkedIn's power to foster genuine, impactful conversations. Discover the benefits of aligning with trusted referral networks over cold connections. Listen to insights on creating valuable lead magnets in order to grow your email list. Learn how "Entrepreneurs Unfiltered" creates spaces for dynamic, unfiltered discussion. [13:16 - 24:20] Building Future-Driven, Sustainable Pathways Examine Deb's forward-thinking approach for a profitable business exit in five years. Discover how acknowledging the current market landscape cultivates a path for innovation. Get to know the transformative potential of licensing for long-term business sustainability. Find out how strategic rearrangements in business can accommodate economic shifts. [24:21 - 31:29] Prioritizing Personal Development and Market Needs Embrace the mindset of saying "no" to unproductive activities for increased focus. Grasp the balance between giving and graciously receiving value within professional networks. Internalize the importance of direct communication to leverage potential speaking opportunities. Learn how offering value-led content can reinvigorate existing community relationships.   Connect with Karen Yankovich Website:https://karenyankovich.com/ Karen's podcast: https://karenyankovich.com/podcast/ LinkedIn: linkedin.com/in/karenyankovich Take the quiz: LinkedIn Marketing Style Quiz Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community   Go to https://lifeaftercorporate.com/podcast  for all episodes 168.  The Chris Voss Method for Closing the Deal! 163.  Joyce Marter's Financial Mindset Fix: The Key to Unlocking Your True Abundance!   87.  Secrets of Great Copywriting with Julie Cabezas   Tweetable Quotes: "You can have tens of thousands of connections on LinkedIn, but if they're not on your email list, you really don't own them." - Karen Yankovich "But here's the other thing I think, I'm looking forward to this lead magnet a month that I've challenged myself with. I think it will also reengage my existing email list because I'm hoping they're going to be interested in these things."  Karen Yankovich on The Power of Email Engagement"   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at https://lifeaftercorporate.com/podcast.  

    202.  Breaking The Growth Ceiling: The Proven System That Helps Entrepreneurs Scale with Meryl Simmons

    Play Episode Listen Later Feb 11, 2025 31:23


    Have you ever felt like you're spinning your wheels, working tirelessly but not seeing the growth you desire?  In this episode of Life After Corporate, host Deb Boulanger explores the intricacies of scaling a business with guest Meryl Simmons, an experienced EOS implementer. Together, they'll uncover the secrets of building a robust business foundation, learn how to overcome growth ceilings and discover the power of a strategic coaching approach. With Meryl's expertise, you'll explore the Entrepreneurial Operating System (EOS) and its potential to revolutionize your business journey, regardless of its size or stage. This episode is full of actionable nuggets that will equip you to scale effectively and thrive in the services sector.  Don't wait until you hit your next ceiling; listen now to learn how intentional systems and processes can set your business on the path to sustainable growth!    [00:05- 13:29] Understanding Business Operating Systems   EOS provides tools to clarify vision, execute strategy, and build healthy teams   Designed for companies with 20-300 employees seeking disciplined growth   Helps align team energy through shared language and accountability frameworks   Solves common challenges like unclear priorities and inconsistent execution       [13:30 -19:19] Identifying Growth Ceilings   First warning sign: Persistent lack of strategic direction   Second indicator: Previously successful tactics stop working   Third red flag: Inability to prioritize high-impact activities   Fourth challenge: Founder becomes bottleneck through poor delegation   Fifth symptom: Team operates without clear role definitions       [19:20 -24:56]  Performance Measurement Tools     Weekly dashboards tracking 5-15 leading indicators   Balanced scorecards combining lagging and leading metrics   Revenue goal breakdowns into monthly/client targets   Activity-based KPIs (e.g., sales conversations per week)     [24:56 - 31:04] Sustainable Growth Practices   Annual structural audits for functional seat effectiveness   Continuous scorecard refinement based on metric relevance   Delegation checklists defining outcomes and success metrics   Prevention of founder burnout through role evolution    Connect with Meryl Simmons Website:  https://www.justgetfocused.com/ Website: http://Www.eosworldwide.com/meryl-simmons Email: meryl@outpaceenterprises.com LinkedIn:  https://www.linkedin.com/in/merylsimmons/   Books mentioned on this episode   Traction: Get a Grip on Your Business  Traction: Get a Grip on Your Business: Wickman, Gino: 9781936661831: Amazon.com: Books   Get a Grip   Amazon.com: Get A Grip: An Entrepreneurial Fable . . . Your Journey to Get Real, Get Simple, and Get Results eBook : Wickman, Gino, Paton, Mike: Kindle Store Free Tools mentioned on this episode   https://www.eosworldwide.com/meryl-simmons#downloads   Scorecard https://www.justgetfocused.com/get-focused-coaching-weekly-business-dashboard-download      Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success!   Go to https://lifeaftercorporate.com/podcast  for all episodes 168.  The Chris Voss Method for Closing the Deal! 163.  Joyce Marter's Financial Mindset Fix: The Key to Unlocking Your True Abundance!   87.  Secrets of Great Copywriting with Julie Cabezas Tweetable Quotes: "Every business needs an operating system to run effectively and efficiently and really operate and build a better business." Meryl Simmons on Aligning Human Energy "I left and I went out on my own, and I, my husband, who's a lifelong entrepreneur, really encouraged me to do that."...Meryl Simmons on Aligning Human Energy on Entrepreneurial Journey   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .

    201. Smarter Strategies to Grow a Seven-Figure Business with Kareen Walsh

    Play Episode Listen Later Feb 4, 2025 35:37


    Ever wondered what it really takes to scale from six to seven figures in business, without burning out or losing your passion?  In this episode of Life After Corporate, host Debra Boulanger dives deep into the elusive 'messy middle' with guest Kareen Walsh, discussing mindset shifts, leveraging AI, and business models that drive sustainable success. From Kareen's personal journey scaling her business to her innovative “Hey Kareen” app, this conversation is packed with actionable insights for any entrepreneur stuck between 250k and the million-dollar mark.  If you're ready to transform your business model and achieve lasting growth, this episode is a must-listen.    [00:05- 11:24] Creating Sustainable Business Models   Importance of multiple revenue streams for long-term growth. Leveraging personal intellectual property (IP) to create evergreen products. Passive income opportunities through referrals and affiliate sales. Community-building as a sustainable revenue model.     [11:24 -19:04]  The Hey Kareen App: A Business Innovation Case Study   Inspiration behind creating the Hey Kareen app. The app's role in scaling coaching and consulting services. Utilizing AI to replicate coaching advice and consolidate content. MVP development approach and lessons learned from technical integration.     [19:05 - 28:17]  Mindset Shifts for Breaking Through Revenue Plateaus     Evaluating what works well in a business before scaling. Differentiating between running a business and earning personal income. Identifying personal strengths and roles as a business leader. Importance of detaching personal involvement to scale effectively.   [28:18 - 35:14] The CEO Role and Building a Scalable Business   The importance of defining your role as a creator, entrepreneur, or operator. Delegation and team-building as critical elements for growth. Identifying gaps and aligning roles for business scalability. Creating space for innovation by retiring outdated business practices.   Resources Mentioned Hey Kareen App: https://heykareen.com/ Mighty Networks: https://www.mightynetworks.com/ Books: Mindset, community engagement, and other tools available on Amazon via Kareen's author page. Connect with Kareen Walsh Website: https://heykareen.com/ LinkedIn: https://www.linkedin.com/in/corinne-walsh Instagram: https://www.instagram.com/corinnezwalsh   Ready to turn insights into action? Don't just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business. Join us now and start making the powerful connections that will elevate your success!   Go to https://lifeaftercorporate.com/podcast  for all episodes 169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan! 153  A 3-Step Guide to Skyrocketing Your Income 137 Marketing, Management, and Metrics: The Keys to Consistent Success Tweetable Quotes: “I truly believe your business is an asset to leverage for the life that you want”….  Kareen Walsh on Leveraging your business    "The Hey Kareen app is leveraging AI, and that is membership based similar to, like, a ChatGPT, but now you have a business coach on the go with you, where you're just paying that monthly membership to have the access." Kareen Walsh on her new app “Hey Kareen”   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com . 

    200. Lessons from 200 Podcast Episodes Empowering Women Entrepreneurs

    Play Episode Listen Later Jan 29, 2025 21:49


      What if you could rewrite the rules of power, leadership, and legacy—on your terms? In this special 200th episode, we're not just celebrating a milestone.—we're calling for a movement. Entrepreneurship isn't just about business. It's the ultimate feminist power move. It's your path to autonomy, freedom, and creating a legacy that actually matters. It's also one heck of a personal development journey. Because nothing will test your mindset (or your patience) quite like stepping into your own power. If you've ever found yourself stuck in perfectionism, second-guessing your pricing, or wondering if you're really cut out for this… congratulations, you're human. And you're exactly where you need to be. In this episode, Deb breaks down the real mindset traps that keep so many brilliant women playing small—plus how to finally own your worth, leverage your visibility like currency, and price your offers based on the transformational value you provide. We're also talking about the systems, processes, and, yes, even AI tools that will help you scale without burning out. Building a business shouldn't feel like a corporate hustle culture in disguise. This isn't just about making money. It's about rewriting the rules, reclaiming your power, and changing the game—one fearless, purpose-driven step at a time. So, are you ready to join the movement and take your business (and your life) to the next level? Hit play. Let's do this.

    199.  How to Blend Intuition and Strategy to Build a Scalable Business

    Play Episode Listen Later Jan 21, 2025 48:14


    Are you tired of feeling stuck in the Messy Middle?? Tired of the grind of traditional business strategies?  In this episode of "Life After Corporate," host Deb Boulanger invites Kim Woods and Christa Grasso to uncover how the "New Era" of entrepreneurship is rewriting the rulebook. Kim highlights the transformative shift in energies post-2020, showcasing the power of intuition and soul-led choices in business. Christa complements this with actionable strategies for scaling and aligning with purpose.  Whether you're navigating the messy middle or charting bold new paths, this episode will leave you questioning: Are you ready to embrace a business that truly aligns with who you are and the future you envision?    [00:05- 15:39]  Understanding The New Era of Entrepreneurship   Recognize the shift from traditional methods to intuitive, soul-led business strategies. Learn why leaning into intuition can lead to better business outcomes. Address how the messy middle can become less chaotic with a new mindset. Understand the importance of recognizing your own rhythms and cycles for business success.     [15:40 -28:12] Strategy and Planning: The Key Facets   Breaking down the essential facets: Strategy, Planning, Systems, Team, and Insight. Discover how different stages of entrepreneurship require different focuses and struggles. Importance of having an actionable plan and strategy aligned with your vision. Dive into the concept of structured flow - balancing structure and flexibility in business.     [28:13 - 38:42]  Hiring and Team Building for Strategic Execution    How to align hiring practices with your energy and business needs. The significance of systems and processes in scaling a business. Learn about different types of roles that enhance business productivity. Real-life examples of systematizing tasks and efficient delegation.   [38:43 - 47:55] Measuring Success and Practicing Resilience   Importance of both qualitative and quantitative metrics in business. Learn how to measure reliance on heroics and the overall fulfillment. Strategies for dealing with growth complexity and maintaining simplicity. Aligning actions with intuitive hits to avoid business fog.   Connect with Guests CrIsta Grasso Website:  strategicopsinstitute.com Facebook:  https://www.facebook.com/strategicopsinstitute Insta: https://www.instagram.com/strategicopsinstitute YouTube: https://www.youtube.com/@StrategicOpsInstitute LinkedIn:  https://www.linkedin.com/company/strategic-ops-institute/   Podcast:  lean Out Your Business Podcast Apple:  https://podcasts.apple.com/us/podcast/lean-out-your-business-podcast/id1551252558 Spotify:  https://open.spotify.com/show/5Mm9h61XERTRyOTiEiOOZL?si=68d88f4bb8264c71   Kim Woods  Website: https://www.kimwoods.com  LinkedIn: https://www.linkedin.com/in/kimewoods/ YouTube: https://www.youtube.com/@kimwoodschannel FaceBook: https://www.facebook.com/KIMWOODSCHANNEL Insta: https://www.instagram.com/kimwoodschannel/   The Quiz: Star Map to Success - Know Your Life Quiz | Kim Woods   Podcast:  Your Star Path to Success Apple:  Your Star Path to Success Podcast - Apple Podcasts Spotify: Your Star Path to Success | Podcast on Spotify Go to https://lifeaftercorporatepodcast.com/ for all episodes 196. Human Design Strategies for Aligned Business Growth w/ Candy Barone 193. Top 7 SEO Mistakes Entrepreneurs Make and How to Avoid Them 188.  How to Succeed as a Business Owner in 2025 Tweetable Quotes: “The minute we hit July, the second half of the year, we are going to be, like, on a G-force luge. Things are gonna be moving so fast. Innovation, solutions, ideas, creations, connections, everything is going to start coming in."... Kim Woods on Getting ready for the 2nd half of the year “Don't aim for perfection. Just aim for progress and get going, but make sure you're measuring to know what's working so you can let go of the things that aren't as quick as possible and clear the way for the things that are.”... Crista Grasso on maximizing productivity    **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

    198.  Top 3 AI Strategies Small Business Owners Need to Know for 2025

    Play Episode Listen Later Jan 14, 2025 28:43


    Ever wondered how a former daredevil with 10 concussions transformed into a tech-savvy business innovator?   This episode showcases Susan Frew, who shares her journey from overcoming brain injuries to becoming an AI implementation expert. As a speaker, author of "Compete on Awesome," and custom GPT creator, Frew demonstrates how artificial intelligence can revolutionize business operations without sacrificing human connection. She breaks down practical applications of AI, from handling customer service inquiries to streamlining email management, while emphasizing the importance of using technology to enhance rather than replace human capabilities. Her approach combines personal resilience with technological advancement, proving that AI can free professionals to focus on their genius zones. Through her own experiences and successes, Frew challenges business owners to embrace AI tools strategically, starting with simple applications and gradually expanding their technological footprint.  Will you join the AI revolution, or risk being left behind in the rapidly evolving business landscape?    [15:50- 18:19] Strategic Business Operations  - AI enables focus on core genius zones - Identifying low-value tasks for delegation - Importance of tracking unenjoyable tasks - Emphasis on freeing time for revenue-producing activities     [18:20 -23:32]  Brain Health and Business Enhancement   - Benefits of biofeedback and brain recalibration - Personal transformation through health technology - Impact on business perspective and attitude - Connection between mental health and business success     [23:33 - 25:55]  AI Integration Strategy     - Emphasis on starting with small applications - Integration with mobile devices - Utilizing AI for everyday tasks - Progressive approach to AI adoption   [25:56 - 28:24] AI Resources and Applications   - AI as an intelligent digital assistant - Solutions for various business needs - Integration with different platforms - Content creation and distribution strategies   Connect with Susan Frew Website: https://www.susanfrewspeaks.com/ LinkedIN: https://www.linkedin.com/in/susanfrewspeaks/ Instagram: https://www.instagram.com/susanfrewspeaks/   Susan's Custom GPT: "Compete on Awesome CFO" for financial planning https://chatgpt.com/g/g-hzVcuEtvk-compete-on-awesome-cfo   Other Platforms:                                                                                                                                      There's An AI For That  https://TheresAnAIforThat.com   Susan's Book:  Compete on Awesome, Not on Price with AI: https://www.amazon.com/Compete on Awesome, Not on Price with AI: P&L Council Special Edition: Frew, Susan: 9798303527249: Amazon.com: Books   The treatment that Susan went through for her TBIs Cereset-  https://cereset.com   Go to https://lifeaftercorporatepodcast.com/ for all episodes 169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan! 153  A 3-Step Guide to Skyrocketing Your Income 137 Marketing, Management, and Metrics: The Keys to Consistent Success   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our Life After Corporate community. Connect with me on LinkedIn;  Visit our website for more information on our products and programs. 

    197.  How Meghann Conter is Rewriting the Rules of Success for Women Entrepreneurs with THE DAMES

    Play Episode Listen Later Jan 7, 2025 57:00


    What happens when you throw out the traditional business rulebook and build a community based on authentic connection?   In this episode of Life After Corporate, Meghann Conter shares how she transformed her entrepreneurial journey by creating The Dames, a membership community that's grown to over 400 women entrepreneurs. She reveals why she kept Fridays off from day one, how she ran two businesses simultaneously before fully committing to The Dames, and the power of creating a space where women can genuinely celebrate their wins without judgment. Through her story, Meghann illustrates how prioritizing humor, vulnerability, and genuine support has created a thriving international community where women lift each other up instead of competing. Her approach challenges conventional business wisdom, proving that when you lead with values and trust your intuition, success follows naturally.   Are you ready to reimagine what a business community can look like when you prioritize connection over transaction?    [00:05-12:50]    Building Authentic Business Connections • Traditional networking often creates low-vibrating environments focused on sales • Leading from the front is about creating entertainment and connection • Importance of finding power partners instead of direct clients • Focus on building strong relationships with peers at similar levels     [12:51-33:03]   The Power of Community Support  • Community helps members tackle fearful situations • Importance of having mentors at different business levels • Challenge of mixing different revenue levels in learning environments • Need for level-appropriate business education   [33:04 - 44:32]   The Power of Community Support  • Community helps members tackle fearful situations • Importance of having mentors at different business levels • Challenge of mixing different revenue levels in learning environments • Need for level-appropriate business education   [44:33 - 56:17]   Celebrating Success Together • Creating safe spaces for sharing wins • Breaking through societal conditioning around success • Importance of acknowledging achievements • Building trust-based referral networks    Connect with Meghann Conter LinkedIn:  https://www.linkedin.com/in/meghannconter Facebook:  https://www.facebook.com/thedamesco Instagram:  https://www.instagram.com/thedamesco   Want to check out THE DAMES? https://www.thedames.co/a/2147547759/oeAQjtj3   Be sure to catch Deb live, on her new LinkedIn show “Entrepreneurs Unfiltered” Tuesdays, 2:00pm EST (1:00pm CST/11:00am PST)  or catch the replay anytime on LinkedIn   Go to https://lifeaftercorporatepodcast.com/ for all episodes 169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan! 153  A 3-Step Guide to Skyrocketing Your Income 137 Marketing, Management, and Metrics: The Keys to Consistent Success Tweetable Quotes: “I thank my intuition every single day for giving me these messages before I'm ready for it, before the world's ready for it." …Meghann Conter on trusting your intuition  "That's what community is for - holding someone's hand through the eye of the needle, saying 'you've got this' on both sides."... Meghann Conter on the importance of Community   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

    196. Human Design Strategies for Aligned Business Growth w/ Candy Barone

    Play Episode Listen Later Dec 31, 2024 41:52


    Ever wondered how understanding your energy and design can transform your business and personal life?  In this episode, Deb chats with Candy Barone, an expert in Human Design, to explore the unique strengths and challenges of different energy types, particularly projectors and manifesting generators. Candy shares her insights on how these energy types can optimize their potential, avoid burnout, and thrive in both corporate and entrepreneurial settings. She discusses the importance of alignment, sustainability, and understanding personal design to enhance communication, productivity, and overall success. By the end, you'll be asking yourself, "Am I truly aligned with my energy type, and how can I leverage it to live a more fulfilling life?"  Don't miss this transformative conversation that could change the way you approach your life and business!    [00:05- 14:42] Understanding Human Design Types   The five main human design types: generators, manifestors, manifesting generators, projectors, and reflectors. Each type has a unique role and function in society. Projectors are guides and visionaries who see the energy template and potential for humanity's evolution. Reflectors mirror the health and alignment of the world, often experiencing autoimmune diseases due to their reflective nature.     [14:43 -26:35] Challenges and Opportunities Manifesting generators struggle with patience and slowing down. They work best in their creative space, communicating and articulating ideas. Projectors need to inform others to allow preparation and clear communication. Manifesting generators can overwhelm others with their energy and ideas.     [26:36 - 37:01]  Coaching and Team Management   Coaching is essential for manifesting generators with projectors or generators on their team. Understanding different archetypes helps in delegating tasks effectively. Generators move at their own cadence, while manifesting generators blast and come back. Effective communication and delegation depend on understanding team members' archetypes   [37:02 - 41:33] Working with Human Design   Running your chart through free tools and resources is the first step. A free report of almost 20 pages provides deep insights into your wiring. The report covers the five core foundational pieces: type, strategy, signature, not-self, and authority. This report can change communication, business interactions, and reduce conflict. Connect with Candy Barone Website: htthps://www.CandyBarone.com Facebook: www.facebook.com/CandyBaroneSpeaker  LinkedIn: www.linkedin.com/in/candybarone  Instagram: www.instagram.com/candy_barone Podcast: https://spotifyanchor-web.app.link/e/wwtUTbHAgtb YouTube: www.youtube.com/@CandyBarone   Make sure to get your FREE Human Design Chart:  https://www.CandyBarone.com/HD-chart Go to https://lifeaftercorporatepodcast.com/ for all episodes 169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan! 153  A 3-Step Guide to Skyrocketing Your Income 137 Marketing, Management, and Metrics: The Keys to Consistent Success Tweetable Quotes: “Our conditioning often makes us doubt our innate wiring. Human Design provides a blueprint to strip away those doubts and reveal our authentic selves." … Candy Barone on what a Human Design can do for you. “In leadership, understanding your team's Human Design can transform communication and efficiency, reducing conflict significantly."...Candy Barone on understanding the Human Design of those you work around.   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com . 

    195.  How to Thrive in 2025 - Top Market Trends For Coaches and Consultants

    Play Episode Listen Later Dec 17, 2024 29:12


    What does it really take to thrive as an entrepreneur in 2025?   In this episode, Deb shares crucial observations about the business landscape, from the increasing importance of human connection in an AI-dominated world to the launch of the Life After Corporate community - a digital membership priced at $77 per month for founding members. She addresses how global conflicts and technological acceleration are affecting business owners' psyche, emphasizing that going solo is no longer viable. Drawing from her experience with programs like The LaunchLab and Standout Webinars, she explains why innovation isn't optional and why generic, AI-generated content won't cut it anymore. As client acquisition cycles lengthen and trust becomes harder to build, Deb makes one thing crystal clear: 2025 will reward those who stay true to their unique voice and invest in genuine human connections.   Are you ready to stop coasting and start innovating?   [00:05- 15:44]   Market Evolution & Specialization   Trend toward hyper-specialization and micro-niching in the coaching industry Focus shifting from general leadership coaching to specific expertise areas Personal branding for introverted executives emerging as specialized niche Clients are increasingly seeking specialized rather than generic solutions     [15:45 -20:44]   Business Performance Analysis   Importance of reviewing 2024 performance metrics Focus on client lifetime value assessment Analysis of the most valuable and enjoyable client relationships Extended client conversion timeline (7-hour rule, 20-40 micro conversions)     [20:45 - 25:50]   Market Trends & Challenges     B2B sales acceleration in second half of 2024 Corporate sector unpredictability due to political landscape Increasing competition from corporate leaders turning entrepreneurs "Great Breakup" continuation and boomerang effect   [25:51 - 29:05]   Launch Details & Benefits   Launch party scheduled for December 18th at 1 PM EST Exclusive training and support offerings Weekly expert Q&A sessions Specialized member-only content and resources Regular networking and collaboration opportunities     Website:  https://lifeaftercorporate.com LinkedIn:  https://www.linkedin.com/groups/12656341/ The New Life After Corporate Community https://lifeaftercorporate.com/community  Go to https://lifeaftercorporatepodcast.com/ for all episodes 169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan! 153  A 3-Step Guide to Skyrocketing Your Income 137 Marketing, Management, and Metrics: The Keys to Consistent Success Tweetable Quotes: "Reflecting on the success of 2024 helps us pinpoint our strengths and reveals the gaps we need to fill in our client value ladder."  Deb Boulanger on assessing the past year  "Demand for specialized subject matter experts is growing; short-term advisory roles are reshaping how we think about enterprise."...Deb Boulanger on the demand for fractional CEOs    **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

    194.  How Entrepreneurs Can Avoid Becoming Seven-Figure Poor

    Play Episode Listen Later Dec 10, 2024 37:19


    Ever wondered why some entrepreneurs struggle to maintain their success even after achieving seven-figure revenues?   This episode explores the common mistakes that entrepreneurs make, such as not aligning their businesses with their strengths and passions, and how these issues can become amplified as their revenues grow. Renee Hughes, a business coach, shares her insights on the importance of understanding one's ideal client, the need to regularly revisit and adjust business strategies, and the psychological aspects that drive financial decisions. She discusses how past experiences and inherited emotional traits can influence an entrepreneur's approach to money and business, often leading to a cycle of fear and exhaustion. The conversation also touches on the significance of profit psychology and the role of emotional and psychological factors in achieving sustainable success.   So, are you ready to confront the unconscious drivers of your behaviors and transform your business journey?    [10:34- 21:24] Guidance on Pricing and Alignment   Pricing should not be tied to self-worth but to the value provided. Understanding the ideal client is a journey, not a static target. Regular reviews are essential to adapt to changes in the business environment. Alignment with personal strengths and market needs is crucial for success.     [21:25 -32:02] Importance of Profitability Analysis   Misconceptions about hourly rates and overhead costs. Overhead expenses like software, team members, and marketing add up quickly. Profitability analysis is essential for understanding true costs. Personal salary considerations are important for financial health.     [32:03 - 24:42]  A Coach for Business Growth     Hiring a coach can accelerate business growth. Even experts need external help for messaging and positioning. Collaboration with professionals leads to faster success. Keeping up with trends is essential for sustained growth.   [24:43 - 37:00] Strategies for Genuine Profitability  Using funds smartly can improve profitability. IRS guidelines for reasonable business expenses. Consulting with CFOs and CPAs for financial strategies. Avoiding commingling of personal and business funds.   Connect with Renee Hughes Website:  thearomaspecialists.com  Website: thearomaspecialist.com/writelikeahuman/  LinkedIn: linkedin.com/in/reneehughescoach   Go to https://lifeaftercorporatepodcast.com/ for all episodes 169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan! 153  A 3-Step Guide to Skyrocketing Your Income 137 Marketing, Management, and Metrics: The Keys to Consistent Success Tweetable Quotes: "But we forget that the emotional pieces in our relationships with people and with money also can be inherited. So we had to peel that back to figure out the motivations of everything, which gave her the creative space to say, what do I want to do? Not what do I have to do?"... Renee Hughes on the emotional side of money  "This is something that the wealthy do all the time. They're all legal strategies, but so many people don't know these legal strategies to help them to really genuinely be profitable."...Renee Hughes on navigating business finances   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .

    193. Top 7 SEO Mistakes Entrepreneurs Make and How to Avoid Them

    Play Episode Listen Later Dec 3, 2024 35:16


    How can small business owners leverage digital marketing to stand out in a crowded market while embracing the potential—and limitations—of AI? In this episode of Life After Corporate, host Deb Boulanger is joined by Paige Wiese, the CEO of Tree Ring Digital, to explore the nuanced landscape of modern digital marketing. They talk about crucial issues such as maintaining up-to-date business data, the indispensable role of Google My Business for solopreneurs, and the shifting balance between human-led content creation and AI tools. Paige shares valuable insights on effective platform strategies, the importance of thought leadership, and the tangible benefits of SEO, ensuring that every small business owner feels empowered to invest wisely in their digital footprint.  This is a conversation you cannot afford to miss if you aim to turn every digital marketing effort into substantial business growth.   [00:05 - 9:03] The Power and Pitfalls of Digital Asset Management Challenges in tracking key business data and the significant financial and decision-making impact of outdated information. Maintaining an up-to-date Google My Business page for solopreneurs, boosting both visibility and credibility. Being visible on multiple platforms like LinkedIn and Facebook to build trust and engagement. Predictions are leaning towards increased reliance on AI for business tasks but be aware of losing the value of expert digital marketing assistance.     [9:04 - 16:52] Maximizing ROI in Digital Marketing and Thought Leadership Digital marketing is a significant investment and the concept of "return on effort" for small businesses is discussed. Focus your marketing efforts on platforms where your ideal clients are, rather than spreading yourself too thin, citing a lesser-known audio platform's lack of traction. The prudent use of AI is advised to simplify tasks and enhance decision-making, with an emphasis on intentionality and impactful activities. Avoid getting overwhelmed with multiple tasks and instead concentrate efforts in a few critical areas and excelling in them.     [16:53 - 25:02] SEO and Digital Marketing in the AI Era Essential SEO steps include setting up a robots.txt file, submitting a sitemap to Google, and claiming Google My Business to improve visibility. The need for alignment between SEO efforts and content marketing is underscored, indicating that blogging without SEO optimization is ineffective. Adapt strategies to align with trends showing that users are not relying solely on Google for information. The impact of AI on search results and the importance of maintaining SEO best practices for visibility within AI-curated content results.   [25:03 - 34:36] The Human Touch in AI-Driven Marketing The necessity of emotional connections and thought leadership is where AI falls short. While clients may believe AI can replace human effort, personal insights are crucial for authentic content. The need to stay current with technology trends while recognizing the current limitations of AI. Tree Ring Digital focuses on adapting marketing strategies to meet client needs and the importance of strategic, organic growth.   Connect with Paige Wiese https://www.treeringdigital.com/ LinkedIn:  LinkedIn profile Facebook: Facebook Instagram:  @treeringdigital   Talked About on the Show Google My Business:Google My Business How to Set up Your Google My Business for 2025  Google Business Profile Set Up: 2025 Step-by-Step Tutorial     Go to https://lifeaftercorporatepodcast.com/ for all episodes 169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan! 153  A 3-Step Guide to Skyrocketing Your Income 137 Marketing, Management, and Metrics: The Keys to Consistent Success Tweetable Quotes: "We've seen it in image creation and people trying to have their social posts created by AI, and it's still not there. You might get close, but it's not perfect.".... Paige Wiese on the future of AI in Marketing "How can we be strategic? What's another way? How can we work together? And maybe I train you a little bit on this. If you have the time, use that right now until you have the money. And when you have the money, we'll go a different route." — Paige Wiese on going from zero to strategy   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com 

    192. Effective Storytelling Techniques for Entrepreneurs: Build Brand Authority and Connect with Your Audience

    Play Episode Listen Later Nov 26, 2024 36:14


    What makes a story truly newsworthy in today's crowded media landscape?  Public relations expert, Bonnie Rothman, founder of Company B, breaks down the art of storytelling that captures attention. With 15 years of turning leaders into thought leaders and securing features in Wall Street Journal, Fast Company, and CNN, Bonnie shares her proven formula for crafting narratives that resonate. Bonnie dismantles the common misconceptions about what makes something news worthy and reveals the authentic storytelling techniques that open doors. Drawing from her experience as a New York Times reporter and her success landing clients in top-tier media, she shares the fundamental shifts that separate forgettable pitches from unforgettable narratives. From her workshops with global leaders to a masterclass in transforming brand benefits into compelling stories, this conversation reveals the secret ingredients that make journalists lean in and audiences take notice.  This is the episode that will forever change how you think about telling your business story.    [00:05- 11:31] Adapting Business Strategy During Challenging Times   Utilized previous connections and good impressions to secure initial clients Transformed a conference-based client's strategy to focus on thought leadership during COVID Pivoted content strategy to address emerging workplace issues during crisis Created weekly programs addressing timely topics like remote workforce management, leadership challenges, and cultural issues during pandemic transitions       [11:32 -16:36]  The Art of Effective Client Retention   Develop new products and services to give existing clients reasons to keep engaging Create measurable systems to demonstrate return on investment to clients Listen carefully to evolving client needs and adapt your services accordingly Focus on showing value from the beginning of the relationship       [16:37 - 27:30]  The Evolution of Business Storytelling in Today's Market     Being able to tell a good story has become the cost of entry into entrepreneurship Business owners must stay relevant by tuning into current narratives and market conditions The most effective stories stem from authentic conflicts and distinct points of view rather than contrived content Leaders need to adapt their messaging to address current challenges like hybrid workforces and changing corporate cultures   [27:31 - 35:56] Key Elements of Effective Storytelling   Focus on identifying and presenting relatable conflicts (beyond just pain points) Include enemies, obstacles, puzzles, and traps to create engaging narrative twists Support narratives with relevant facts and statistics for credibility Ensure stories conclude with satisfying endings that resolve the initial conflict   Connect with Bonnie Rothman Website:  https://companyb-ny.com/  Insta:  https://www.instagram.com/companyb_ny/?hl=en  LinkedIn: https://www.linkedin.com/company/company-b/   Go to https://lifeaftercorporatepodcast.com/ for all episodes 169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan! 153  A 3-Step Guide to Skyrocketing Your Income 137 Marketing, Management, and Metrics: The Keys to Consistent Success Tweetable Quotes: "The minute you get a new client is the minute you start losing them.".... Bonnie Rothman on the Reality of client churn "Am I going to pivot and do something a little bit so I don't get rejected over and over again? Or am I gonna sort of stick with my guns?".... Bonnie Rothman on the Dilemma of a career pivot   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com . 

    191. Ditch the 9-to-5 and Thrive: The Ultimate Guide to Starting Your Own Business

    Play Episode Listen Later Nov 19, 2024 21:21


    Are you ready to leave your corporate job but frozen by fear?  In this episode of Life After Corporate, host Deb Boulanger tackles the challenging journey of transitioning from corporate to entrepreneurship. Drawing from her 11 years of experience, she shares practical strategies for building predictable and sustainable revenue, mastering your entrepreneurial mindset, and pricing for value in your new venture. From overcoming the fear that holds back 90% of our thoughts to transforming from corporate leader to CEO, Deb provides a roadmap for success.  Her clients' success stories, including those who secured six-figure contracts within their first year, prove that with the right support and mindset, your entrepreneurial dreams are within reach.    [00:05- 6:13] Mastering the Corporate to Entrepreneurship Transition   Navigate the shift from predictable paychecks to building sustainable revenue streams while staying true to your values Overcome identity transformation challenges as you move from corporate leader to independent business owner Transform perfectionism and procrastination into actionable business growth strategies Create a clear mission statement that drives your entrepreneurial journey and leaves a lasting legacy     [6:14 -10:52] Strategic Business Validation and MVP Development   Test your business idea with a minimal viable product (MVP) before making substantial investments Create a simplified version of your offer, such as a beta group program or single course module Gather feedback from approximately twelve real potential clients using basic tools like PowerPoint Validate your solution with your target community to ensure built-in market demand     [10:53 - 16:00]  Pricing Power: Creating Value-Based Revenue Models     Move beyond hourly rates to implement return on advantage (ROA) pricing strategies Transform consulting services into packaged offerings for sustainable growth Create pricing structures that reflect client transformation rather than time spent Build sustainable revenue streams by quantifying client outcomes and benefits   [16:01 - 21:03] Creating Predictable Revenue Pathways   Design a comprehensive value ladder starting with free or low-cost attraction offers Implement an 8-12 week mid-tier solution for specific client problems Develop high-value, long-term programs (6-12 months) for deeper client engagement Generate consistent leads through strategic community visibility and expert positioning   Connect with Deb Boulanger Get on the Wait List for the NEW Life After Corporate Community by sending an email with the subject: "Wait List" to deb@lifeaftercorporate.com Website:  Podcast - Life After Corporate Podcast Insta:       @deb_boulanger LinkedIn:  Deb Boulanger

    190.  Starting a Business Later in Life: How Laurie Handlers is Keeping the Fire Burning for Couples

    Play Episode Listen Later Nov 12, 2024 35:50


    What if the secret to amazing love isn't just about finding the right person but really getting used to talking to each other consciously?  In this episode, host Deb Boulanger and relationship coach Laurie Handlers, talk about how couples retreats and the idea of conscious communication are really changing the game for modern relationships. Laurie found her passion at 18 and has spent her life helping couples create incredible love through practices that involve connecting deeply and exploring sexuality. Her take on traditional relationships focuses on things like setting boundaries, enjoying pleasure, and being real with each other. With years of helping people transform through pleasure, Laurie shows that talking about sex isn't just about the physical side. It's also about tapping into creativity and that vital energy in life. In a time when it seems like relationships come and go easily, conscious coupling builds a solid ground for love that's here to stay.    [00:05- 5:16] Breaking Free from Corporate Constraints to Personal Transformation   Made the leap from structured corporate life to teaching sacred sexuality and transformation, driven by an inner calling to make a difference in the world Initially balanced corporate work with side consulting, experiencing the freedom to experiment and innovate Body breakdown in high-pressure corporate role led to discovering new path through conscious embodiment practices Transformed personal crisis into opportunity by embracing sacred sexuality teachings and relationship coaching     [5:17 -19:09] The Journey from Conformity to Sexual Liberation  Developed expertise through diverse roles including grant writing, corporate training, and organizational development Recognized limitations of corporate structures despite winning awards and achieving top performance Listened to body wisdom when corporate demands became unsustainable Created successful programs teaching women emotional release techniques and truth-speaking, fostering extraordinary love     [19:10 - 25:42] Sacred Sexuality and Sustainable Partnerships     Understanding sexuality as a creative force that extends beyond physical intimacy, connecting to personal expression and vitality Addressing alarming divorce statistics (50% first marriages, 64% second marriages) through conscious relationship practices Exploring the deeper aspects of intimacy beyond conventional understanding of sex and physical connection Learning to pause, breathe, and express feelings from a place of body awareness rather than judgment   [25:43 - 35:31] Ageless Entrepreneurship in Sexuality and Relationships   Created specialized programs for the 50+ demographic, addressing unique needs and concerns in sexuality and relationships Demonstrates how age brings valuable wisdom to relationship coaching, challenging initial skepticism from younger participants Developed multiple income streams through books, MP3s, and apprenticeship programs focused on transformation Breaks age-related stereotypes by maintaining relevance and creating extraordinary impact in the field of conscious communication   Connect with Laurie Handlers Website:  https://www.lauriehandlers.com YouTube:  https://www.youtube.com/@extraordinarylovers Instagram:  https://www.instagram.com/laurie.handle Facebook:  https://www.facebook.com/ExtraordinaryLoversOfficial Laurie's Books Sex and Happiness:  It Gets Better With Age Sex & Happiness: It Gets Better With Age: Handlers, Laurie: 9781955090315: Amazon.com: Books   Sex and Happiness:  The Tantric Laws of Intimacy Sex & Happiness: The Tantric Laws of Intimacy: Laurie Handlers, Siobhan Mullally, Laurie Handlers, Pat Corrigan: 9780977174003: Amazon.com: Books Go to https://lifeaftercorporatepodcast.com/ for all episodes 169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan! 153  A 3-Step Guide to Skyrocketing Your Income 137 Marketing, Management, and Metrics: The Keys to Consistent Success   Tweetable Quotes: “Nothing gave me the skill for the most important thing in my life, which is when I find the person that I love, not at a ball with a glass slipper, but actually when someone and I find each other, then what?”...  Laurie Handlers on the Truth About Education and Love  “Modern science says that the gut is the second brain, and actually that the gut might be more truthful than the mind."... Laurie Handlers on the Power of Gut Feeling in Decision-Making   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .

    189. Turning Imposter Syndrome into Your Superpower: Leading with Legacy and Impact

    Play Episode Listen Later Nov 5, 2024 39:20


    Have you ever felt like an imposter in your career or struggled with leaving a meaningful legacy?  In this episode of Life After Corporate, host Deb Boulanger sits down with Jen Coken to unravel the complexities of imposter syndrome and authentic leadership. Jen's journey from a political career to becoming an acclaimed coach provides invaluable insights into overcoming self-doubt and embracing genuine authority. Together, they explore how early-life experiences shape our professional lives, the challenges of transitioning from corporate to entrepreneurial worlds, and practical advice on mindfulness and self-discovery.  Tune in to discover how to transform imposter syndrome into your superpower and leave a lasting legacy, no matter where your journey begins.    [00:05- 14:54] Legacy and Authenticity in Leadership   Jen Coken discusses the importance of leaving a legacy, stressing that it doesn't require fame or vast impacts. Authority is defined as confidence and authenticity, not merely power or status. Coken brings attention to the pervasive nature of imposter syndrome, comparing it to a pandemic that leaders face. Jen shares a story of a woman who lost her identity by conforming to traditional expectations in a male-dominated industry.     [14:55 -22:19] Imposter Syndrome and Corporate Challenges   Imposter syndrome is described as a phenomenon involving an amygdala hijack, leading to reactions like fight or flight. She advises leaders to be curious rather than assume, particularly in meetings and professional settings. Strategies include asserting oneself and sharing personal context deliberately and strategically. Jen recounts her personal pivot from corporate life, illustrating her initial struggles with visibility and imposter syndrome.     [22:20 - 33:14]  Mindfulness and Personal Development      Mindfulness is highlighted as a tool to observe rather than control emotions, aiding in rewiring neural pathways. Coken speaks about the 6-year-old self's influence on present-day decisions and behaviors. The power of being an observer of emotions to foster new ways of being is underscored. Jen Coken shares insights on transforming imposter syndrome into a superpower and embracing it as a driver for success.   [33:15 - 39:02] Communicating and Dealing with Insecurity   Coken suggests recording and analyzing thoughts to separate fact from fiction, a method she calls "The Power Code." Emphasizes the significance of owning one's stories and making bold decisions despite uncertainties. "Fake fear" vs. "real fear" is a concept discussed to manage internal insecurities. Utilize self-acceptance and authenticity to combat self-doubt in crowded markets.   Connect with Jen Coken Email:  jen@jencoken.com Website:  Jen Coken Coaching - Author | Lifestyle Coach | Comedian LinkedIn: https://www.linkedin.com/in/coken/ Instagram: @jencoken Facebook: Jen Coken Coaching Jen's Books “Make Imposter Syndrome Your Superpower”   www.jencokenbook.com “When I Die, Take My Panties”  Amazon.com: When I Die, Take My Panties: Turning Your Darkest Moments into Your Greatest Gifts eBook : Coken, Jennifer: Kindle Store   Barnes & Noble Link If you buy the book PREsale from Barnes & Noble, you'll receive a special gift from Jen: Make Imposter Syndrome Your Superpower: The Ultimate Guide for Women in STEM to Lead with More Authority, Influence, and Impact by Jen Coken, Paperback | Barnes & Noble® Go to https://lifeaftercorporatepodcast.com/ for all episodes 169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan! 153  A 3-Step Guide to Skyrocketing Your Income 137 Marketing, Management, and Metrics: The Keys to Consistent Success Tweetable Quotes: “The brain's never dealing with reality ever. The brain is consistently taking in information, comparing it, compartmentalizing it."... Jen Coker on Neuroscience Revelations “And imposter syndrome came in because I had a big contract with a big tech company, and I was sucked into the toxic culture without realizing it, which is so easy for us to do."... Jen Coker on Overcoming Imposter Syndrome and Toxic Work Culture   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast with other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .    

    188.  How to Succeed as a Business Owner in 2025

    Play Episode Listen Later Oct 29, 2024 51:57


    What if the very strategies that could catapult your business to the next level could also free you from the daily grind?  In this episode of Life After Corporate,  Deb Boulanger will talk about the pillars of business growth amidst economic and geopolitical uncertainty. With rapid technological advances, particularly in AI, as both a threat and an opportunity, our experts discuss how to rise above consumer caution and harness market opportunities. From increasing client lifetime value to mastering AI tools and differentiating your brand in crowded markets, this episode promises actionable insights for every business owner. Transformative ideas like "return on advantage" and leveraging Other People's Platforms (OPPs) are highlighted, compelling you to listen and redefine your strategies for longevity and success.  This is a must-listen episode for anyone eager to prepare for 2025 and beyond, ensuring their business not only survives but thrives.    [00:05- 14:48] Economic and Geopolitical Impact on Business   Discussion on market opportunities amid unpredictable budgets and economic conditions. Importance of increasing client lifetime value and mastering AI tools. Challenges such as transitioning from hourly contracts to value-added offers. Emphasis on defining unique client challenges and offering repeatable solutions.     [14:49 -43:17] Strategies for Enhancing Client Lifetime Value   Importance of creating a service value ladder to address client challenges. Benefits of client retention over new client acquisition. Examples of "door opener" offers and their importance. Reviewing and adjusting sales skills, offer positioning, and target audience focus.     [43:18 - 48:41]  Leveraging AI and Differentiating Your Brand    Use of AI to operationalize tasks and streamline processes. Importance of creating a unique and consistently visible brand message. Networking tips for business growth and building a referral ecosystem. Collaborative visibility efforts, including leveraging platforms like LinkedIn.   [48:42 - 51:39] Preparing for 2025 and Beyond   Tips for preparing business operations for future growth, including AI customization. Strategies for increasing fees, adding new offers, and enhancing client retention. Simplifying operations with the help of AI and documentation. Using webinars and workshops to establish thought leadership and attract clients.   Connect with Deb Boulanger Website:  www.lifeaftercorporatepodcast.com  Instagram: @‌deb_boulanger LinkedIn: https://www.linkedin.com/groups/12656341/     Go to https://lifeaftercorporatepodcast.com/ for all episodes 169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan! 153  A 3-Step Guide to Skyrocketing Your Income 137 Marketing, Management, and Metrics: The Keys to Consistent Success Tweetable Quotes: “You have to really differentiate yourself by creating a personal brand and crafting your messaging so that it stops the scroll with your thought leadership."... Deb Boulanger on the importance of having a personal Brand  "Increasing client retention by just 5% could boost your profits by 25 to 95%."... Deb Boulanger on the importance of client retention   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast with other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com . 

    187. The Ultimate Guide to Monetizing Your Book: Self-Publishing Success Secrets

    Play Episode Listen Later Oct 22, 2024 36:44


    Are you ready to truly transform your career and establish yourself as a thought leader?  Host Deb Boulanger welcomes Erik Westrom, a former professional hockey player turned author and strategist from selfpublishing.com. Erik's journey from the ice rink to the world of self-publishing is a testament to the power of writing a book. He shares his self-publishing success strategies, including how to write a best-selling book and the art of monetizing your book as an author. The conversation explores Erik's transition from sports to entrepreneurship, offering a unique perspective on building credibility through book writing. As they discuss best practices for promoting a self-published book, Erik reveals how authorship can open doors to speaking engagements and lucrative business opportunities. From mind-mapping ideas to crafting compelling titles and cover designs, this episode is packed with practical advice for aspiring authors.  Whether you're considering transitioning from corporate to entrepreneurship or simply curious about the impact of becoming an author, this conversation begs the question: Could writing a book be the key to unlocking your true potential and skyrocketing your influence?     [00:03- 11:40] Book Writing Success: From Idea to Bestseller   Mind map your ideas and create an outline to structure your book Focus on writing about topics you're passionate about to overcome obstacles Consider which book idea can be monetized quickest for your brand or business Treat your book as a key to opening up speaking engagements and other opportunities     [11:41 -19:10] Mastering Amazon Best Seller Strategy for Self-Published Authors   Find relevant categories and keywords to drive people to buy your book Aim to get over 100 reviews as quickly as possible within the first 30 days Use a mastermind community of authors to help review each other's books Optimize your Amazon page keywords, similar to SEO for Google     [19:11 - 28:01] Book Publishing Timeline and Launch Preparation     The 5 rounds of editing: developmental review, developmental edit, content edit, copy edit, and proofreading From finished manuscript to publication usually takes 4 to 6 months Building a launch team is crucial for getting initial reviews and purchases A 90-day social media campaign is recommended, focusing on promoting rather than selling   [28:02 - 36:02] Self-Publishing Success: Avoiding Common Pitfalls   The 5 rounds of editing: developmental review, developmental edit, content edit, copy edit, and proofreading From finished manuscript to publication usually takes 4 to 6 months Building a launch team is crucial for getting initial reviews and purchases A 90-day social media campaign is recommended, focusing on promoting rather than selling   Connect with Erik Westrum Website:  Becoming Elite with Erik Westrum Facebook:  Facebook Insta: Erik Westrum (@ewestrumhockey) • Instagram photos and videos X:  @‌erikwestrum7 LinkedIn: linkedin.com/in/erikwestrum7 YouTube: Becoming Elite - YouTube   Erik's Book:  Becoming Elite  Becoming Elite: What it takes to transform your life using 4 proven pillars of performance - Kindle edition by Westrum, Erik. Religion & Spirituality Kindle eBooks @ Amazon.com. Go to https://lifeaftercorporatepodcast.com/ for all episodes 169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan! 153  A 3-Step Guide to Skyrocketing Your Income 137 Marketing, Management, and Metrics: The Keys to Consistent Success   Tweetable Quotes: "Anyone who would come up to me and if they said they had written a book, instantly, there's credibility, there's thought leadership, there's authority."... Erik Westrum on the Power of Authorship   So you take that mind map and then you're going to focus on looking at an outline. Because once you have the mind map to an outline, I'm not saying it's easy, but it's a lot easier because you have an outline in each day or each week or each month."... Erik Westrum on the Journey of writing a book   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com . 

    186.  Always Be Launching: Essential Tips for Business Growth in a Tough Economy

    Play Episode Listen Later Oct 15, 2024 22:40


    Are you stuck in business, wondering why your revenue isn't where it should be? In this episode of Life After Corporate, host Deb Boulanger sheds light on a crucial mindset for every entrepreneur: Always Be Launching. Deb explores practical ways to stay relevant and keep your business growing, no matter what current market conditions look like. Whether you're a newbie entrepreneur or a seasoned business owner, this episode is packed with actionable advice. Tune in as Deb breaks down the steps to effectively launch and stay visible, ultimately helping you avoid the trap of under-launching. Don't miss out—this episode could be the key to unlocking your business's potential.    [00:05- 6:19] Marketing Strategies for Successful Entrepreneurship   Deliver workshops to professional networks or industry associations to launch your offer Stay active and visible by consistently offering something fresh to your audience Adapt your offerings to meet the evolving needs of your ideal clients Overcome the tendency to "under launch" to improve business performance and revenue     [6:20 -12:06] Embracing Entrepreneurship in a Changing Market   Stay current by incorporating AI into your offers and discussions with clients Address the unpredictable economy by continuously launching new ideas Adapt your marketing strategies to speak directly to clients' current problems Consider a corporate exit strategy that allows for building your business on the side     [12:07 - 16:59]  Innovative Approaches to Business Growth for Entrepreneurs     Continuously refresh your content to keep your audience engaged and attract new prospects Consider launching new offers or repackaging existing ones to meet evolving client needs Implement a combination of nurturing new leads and offering fresh content to existing clients Explore the potential of subscription-based models once you've established a strong following   [17:00 - 22:21] From Corporate Exit to Thriving Entrepreneur: Key Tactics  Reframe your offer to align with current market and client needs Create a simple launch plan to generate momentum and focus Utilize free webinars or workshops to build trust and spark interest Stay visible by always launching new offers or marketing pushes   Connect with Deb Boulanger Website:  www.lifeaftercorporatepodcast.com  Instagram: @‌deb_boulanger LinkedIn: https://www.linkedin.com/groups/12656341/ LAST INTERACTIVE WORKSHOP OF THE YEAR!!! Growth Strategies for Challenging Times Go to https://lifeaftercorporatepodcast.com/ for all episodes 169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan! 153  A 3-Step Guide to Skyrocketing Your Income 137 Marketing, Management, and Metrics: The Keys to Consistent Success Tweetable Quotes:  "Maybe it's about creating a mini version of your current program or offering a VIP day. Give your client something that feels new, even if it's built on your existing offers."...Deb Boulanger on Strategies for Success in Business   "People are looking for affordable support on their entrepreneurial journey because more and more people are making this decision to leave corporate and start a business and a life on their terms."... Deb Boulanger on Entrepreneurial Trends   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .    

    185. The 5 Systems Every Entrepreneur Needs to Master to Scale

    Play Episode Listen Later Oct 8, 2024 37:09


    Have you ever wondered how a clear pricing and offer strategy could transform your business profitability?  In this episode Life After Corporate, guest expert Celi Arias discusses this crucial topic, emphasizing metrics like "time to value" and the often-overlooked profit margins. Celi, the force behind "Grown Ass Business," shares her journey from a corporate luxury brand partnerships executive to a top coach, renowned for her proprietary "Get Ahead in Business" methodology. She highlights the pitfalls of scalability issues and the vitality of strong systems and foundations in business. With her humorous, action-focused approach, Celi tells us how understanding key business systems can lead to tripled revenue, greater confidence, and balance in personal and professional life.  Are you truly ready to scale by addressing the foundational gaps in your business model? Then Let's go!   [00:05- 12:29] Importance of a Clear Pricing and Offer Strategy   Avoid randomly setting prices without understanding market demand. Value clarity in pricing to ensure offerings are profitable. Discusses the concept of "time to value" and delivering results quickly. upcoming 4-hour workshop for developing effective pricing strategies. (Link below)     [12:30 -25:14] Celi Arias' Unique Business Approach   Created a course to provide structured answers and solutions. Transitioned from free coaching to securing a head coach role amidst personal challenges. Highlights the importance of leveraging strengths in job roles. Shares her proprietary "Get Ahead in Business" methodology focusing on key growth systems.     [25:15 - 36:22]  Overcoming Common Business Mistakes and the Importance of Strong Foundations     Many owners focus on advanced strategies before stabilizing their business. Discusses the overlooked importance of knowing profit margins. Warns about scalability issues arising from poor financial awareness. Advocates for simplifying complex processes using effective systems.   [36:23 - 39:50] Marketing Strategy, Product-Market Fit, and Thriving in Uncertain Times   Importance of understanding the process behind strategies, like webinars. Highlights the common oversight of skipping product-market fit. Stresses emotional understanding of consumers for compelling marketing content. Advice on avoiding panic-driven decisions, focusing instead on genuine customer needs.   Connect with Celi Arias Website:  grownassbusiness.com Insta: @‌celigrowsbusiness X:  @‌IamdonCelia LinkedIn:  linkedin.com/in/celiarias   The Money's on the Table Pipeline The Money's on the Table (celiarias.com)   ***My friend Celi Arias is hosting a killer Profitable Pricing Workshop called Pricing On Purpose https://go.celiarias.com/pricing-profits that you don't want to miss. Position your offers with pricing that fuels profitable growth & maximum revenue If you're ready to eliminate any doubts about your offer and pricing strategy and you're ready to structure your business for growth, this is for you. Celi's the real deal - she's helped countless clients triple their income and build businesses they love. Here are the details: Pick a date that works for you: Oct 12th or Oct 18th  Top Takeaways:  Uncover Hidden Profit Leaks Price Your Offers For Maximum Impact Create A Pricing Strategy That Attracts Dream Clients  Click here to save your spot for Pricing On Purpose https://go.celiarias.com/pricing-profits  Trust me, this is worth the 4 hours of your valuable time.    Go to https://lifeaftercorporatepodcast.com/ for all episodes 169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan! 153.  A 3-Step Guide to Skyrocketing Your Income 137. Marketing, Management, and Metrics: The Keys to Consistent Success   Tweetable Quotes: “With a clear pricing strategy and a good advert that delivers. This is like my little hashtag or asterisk at the bottom of an ad. This will work if you have a clear offer strategy and a clear pricing strategy that's profitable….  Celi Arias on pricing strategy  “You are approaching everything you do from your zone of genius, from your strengths, and from your skill set, and from what you know, which is awesome and beautiful and great, and will get you to a certain place where you hit this invisible ceiling. And that is where you need to understand how business actually works and what grows a business”...Celi Arias on growing a business   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .

    184. Brand Differentiation in the Age of AI: Expert Tips from Patty Farmer

    Play Episode Listen Later Oct 1, 2024 43:53


    Ever wondered how to infuse your unique identity into your business?  In this episode, host Deb Boulanger sits down with Patty Farmer, a renowned marketing expert, to explore the intersection of entrepreneurship, branding, and marketing strategy. Patty shares her insights on how to start a business that truly reflects your core values, and how understanding the customer journey can accelerate business growth. She also reveals her tips for building strategic partnerships and using AI in marketing strategies to enhance, rather than replace, human connection. Listen in to discover how Patty Farmer is revolutionizing marketing strategies for small businesses and how you can apply her insights to your own business journey.    [00:01- 15:13] Crafting an Effective Marketing Strategy for Business Growth   Define your brand's compelling story that makes the customer the hero Speak directly to the voice and pain points of your ideal client avatar   Develop a positioning statement that conveys what you want people to feel Leverage AI tools to research potential strategic partners in your niche     [15:14 -25:51] Building Strategic Partnerships for Entrepreneurial Success   Identify upstream and downstream partners who serve your clients before/after you Seek out partners with complementary offerings who overlap your services Explore partnerships with businesses targeting a different audience in your niche Don't view other entrepreneurs in your space as competitors, but potential partners     [25:52 - 33:34]  Understanding the Customer Journey for Better Client Retention     Recognize the different stages: problem awareness, decision to act, vetting options Tailor your marketing messaging to resonates with each specific stage   Implement strategies to nurture customers from awareness to promoters Regularly audit your customer touchpoints to identify gaps and optimize journeys   [33:35 - 43:34] Leveraging AI in Your Small Business Marketing Strategies    Use AI tools for tasks like competitor research, lead generation, and content creation Analyze data from your marketing efforts to generate AI-driven insights Implement AI personalization to tailor user experiences across channels Explore AI-powered automation for campaigns, ads, email marketing and more   Connect with Patty Farmer Website:Home - Patty Farmer International ~ Plug in. Power up. Get Paid. Facebook:  Facebook X (Twitter): @PattyFarmer Pinterest:  Pinterest  YouTube: Marketing, Media & Money - YouTube Instagram: @pattyfarmerceo   Patty's Podcast: Marketing, Media & Money https://open.spotify.com/show/0fNSOqjx6Jn6zERhmj1pnn?si=d49e1c77d6ca4803   Go to https://lifeaftercorporatepodcast.com/ for all episodes 169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan!  152  The Secret of Turning Your Words into A Money-Making Machine!  148  The Role of AI in Business Strategies and Market Research   Tweetable Quotes: “It's got to be transformative.  We are not in the information business.  Google is in the information business. We are in the Transformation business”... Patty Farmer the difference of being an information business and a transformation business "I actually like to think of ROI also as Return On Influence."... Patty Farmer on evaluating ROI   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at https://lifeaftercorporate.com/podcast.      

    183. Empowering Women in Investing: Natalie Levy's Game-Changing Strategy for Diversity in Venture Capital

    Play Episode Listen Later Sep 24, 2024 37:19


    What distinguishes thriving businesses in today's fast-paced world?  Tune in as host Deb Boulanger talks with Natalie Levy, a passionate supporter of women entrepreneurs and advocates for investing in diverse founders. Natalie reveals her strategies for empowering female-led startups and highlights the significance of inclusive investment strategies and cultural awareness in the business arena. She discusses key factors for evaluating startup potential while emphasizing the value of balancing entrepreneurship and well-being. Through sharing her own journey and the trials of scaling a service business, this conversation promises to reshape your understanding of success.      [00:01- 13:23]   Equity, Accessibility, and Mindset Shift   Challenging traditional "herd mentality" of attracting only high-net-worth accredited investors. Rejecting the notion of simply allocating capital to deals without active involvement. Emphasizing a learning journey and transformative mindset shift for members. Pioneering a new model that prioritizes strategic and smart investment practices.     [13:24 -18:26] Women's Empowerment in Early-Stage Investing: Strategies for Success  Investing in the "seed plus" round allows for a more meaningful impact with smaller check sizes. Evaluating the quality of deal sourcing and the ability to find good opportunities at an early stage. Higher risk but potentially higher returns when investing early in a company's lifecycle. Flexibility to invest across sectors and stages without being bound by specific mandates.      [18:27 - 22:08]  Scaling Service Businesses with AI: Challenges and Opportunities     Services businesses often face challenges in attracting strategic acquirers due to lower margins. Productizing services by integrating AI can enhance scalability and create a path for venture-level growth. Successful service businesses may incorporate a services component to generate revenue and gain market insights. Transitioning from services to productized offerings can improve profitability and attract investors seeking scalable ventures.   [22:09 - 37:00]  Mindful Entrepreneurship: Balancing Success and Well-being   Prioritizing self-care practices like mindfulness, yoga, movement, and proper nutrition to maintain overall well-being. Finding time for personal growth and self-investment amidst the demands of entrepreneurship. Embracing a mindful approach to handle challenges and setbacks, such as physical injuries, with resilience and positivity. Encouraging others to prioritize self-care and personal well-being by leading by example   Connect with Natalie Levy Website: ShesIndependent.com                                                                                                                                         LinkedIn: @‌shesindependent YouTube: She's Independent - YouTube Instagram: @shesindependent   Go to https://lifeaftercorporatepodcast.com/ for all episodes 168.  The Chris Voss Method for Closing the Deal 144  Overgiving: The Secret Saboteur of Entrepreneurial Success 131 From Self-Sabotage to Success: Practical Strategies to Thrive Tweetable Quotes: "We're not just trying to build and grow this cash flow machine and just kind of run this brewery out back. But is this a business where we can see it scaling to a million dollars  or  a few million dollars?".... Natalie Levy on Entrepreneurial Vision "It kinda kills me to not fund those types of businesses, but at the same time, we're marrying, you know, deeply driven mission."".... Natalie Levy on The Difficult Reality of Funding Decisions   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com . 

    Essential Tips for Women Entrepreneurs with the SmallBizLady, Melinda Emerson

    Play Episode Listen Later Sep 17, 2024 34:16


    Have you ever felt like you're doing everything right in your business, but the results just aren't adding up?  You've put in the hard work, invested countless hours, and followed all the advice, but something is still missing. Well, get ready to unlock the secrets that could transform your entrepreneurial journey. In this conversation, Melinda Emerson, the renowned "Small Biz Lady," shares her hard-won wisdom from over two decades of guiding entrepreneurs to success. With candor and clarity, she exposes the most common pitfalls that can derail even the most promising ventures, from underestimating the challenges to neglecting crucial support systems. But Melinda also reveals the strategies that have propelled her clients to amazing heights, including the Inc Magazine's 500 list. Brace yourself for a masterclass in fiscal discipline, customer retention, and the art of truly listening to your market – because the difference between struggle and soaring success could lie in the profound truths you're about to uncover.     [01:30- 10:09]   Keys to Sustainable Small Business Growth   Recognized the mistake of building a business that could not operate independently Realized the value of learning from experience and seeking better advice for running a business Identified a gap in guidance for turning ideas into successful businesses, unlike advice for finances or retirement Explored the possibility of using personal learnings to help others start businesses the right way     [10:10 -16:53]  Insights for Women Entrepreneurs Developing a customer-focused mindset to understand and meet market needs Embracing strategic planning and readiness as crucial factors for success  Overcoming self-doubt and impostor syndrome through continuous learning Cultivating resilience and adaptability to navigate the entrepreneurial journey     [16:54 - 21:01]    Common Pitfalls in the Transition Understand the diverse skill sets required for successful entrepreneurship Establish emotional boundaries and advocate for yourself with unsupportive partners Avoid the mistake of attempting to appeal to an overly broad customer base Recognize that a lack of financial management can quickly destroy a business   [21:02 - 33:58]    Overcoming Challenges through Personal Growth Develop empathy and avoid repeating expensive mistakes by learning from failures  Prioritize self-leadership through practices like meditation for better decision-making  Be prepared to assess your readiness objectively and seek help when needed Maintain a growth mindset, embracing the need to evolve personally and professionally   Connect with Melinda Emerson Website: Home - https://succeedasyourownboss.com/                              https://smallbizladyuniversity.com/academy/ LinkedIn:  https://www.linkedin.com/in/melindaemerson/ X (Twitter): https://x.com/SmallBizLady YouTube:  https://www.youtube.com/c/melindaemerson Instagram: https://www.instagram.com/smallbizlady/?hl=en Tik Tok:  https://www.tiktok.com/@thesmallbizla   Go to https://lifeaftercorporatepodcast.com/ for all episodes 168.  The Chris Voss Method for Closing the Deal 144  Overgiving: The Secret Saboteur of Entrepreneurial Success 131 From Self-Sabotage to Success: Practical Strategies to Thrive Tweetable Quotes:  "I had built a business that could not run without me. You know, I was the number one rainmaker in my business. So when I wasn't there, what that meant was there was no rain being made.".... Melinda Emerson on her #1 business mistake "It takes 12 to 18 months to break even, let alone make enough money to replace your corporate salary."...Melinda Emerson on realism of entrepreneurship   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com . 

    181.  Mastering Growth, Profits and Exit planning with Carrie Kerpen

    Play Episode Listen Later Sep 10, 2024 35:05


    Are you a female founder dreaming of building a seven-figure business that's primed for a lucrative exit?  In this week's episode of "Life After Corporate," host Deb Boulanger welcomes Carrie Kerpen, founder and CEO of the Whisper Group, to discuss the journey from corporate life to successful entrepreneurship. Carrie, a certified exit planning adviser, shares invaluable startup advice for women entrepreneurs looking to create exit-ready companies. She emphasizes the importance of documenting processes, creating transferable business models, and implementing innovative strategies for recurring revenue - all crucial elements in increasing your company's value.  This episode is a goldmine for aspiring and established female founders alike. Carrie reveals game-changing insights on overcoming entrepreneurial fears, the power of video content in business operations, and the critical role of Standard Operating Procedures (SOPs) in preparing for a potential business exit. Whether you're just starting your entrepreneurial journey or aiming to scale your existing venture, this conversation will equip you with the tools and mindset needed to build a business that's not just successful, but exit-ready. Don't miss this opportunity to learn how to close the exit gap and create a business that truly reflects your worth – hit play now and take the first step towards your entrepreneurial dreams!     [03:04- 08:50] Women Entrepreneurs: Navigating Corporate to Startup Transitions Left corporate job at 29 to start a business, transitioning from marketing to media sales Recognized the challenge of participating in a corporate system not built for balance or mothers Grew quickly as a social media agency when there were no others in the market Took over leadership when the business was growing rapidly but not profitable     [08:51 -19:34] Building a Sellable Business: Exit Planning for Women Entrepreneurs   The Whisper Collective is a community of exited female founders discussing managing their money post-exit. The "Y Gate" is the first stage, helping entrepreneurs understand their exit goals and business valuation. The "How Gate" involves strategic planning focused on exit readiness, with quarterly and annual planning. A network of women-owned investment bankers, advisors, and lawyers assists with the final exit process.     [19:35 - 28:53]  Creating Standard Operating Procedures for Business Exit Strategy     SOPs are essential for making a business transferable and more valuable at exit Document every aspect of the business, from getting clients to handling issues Use AI tools like ChatGPT to help create operating procedures Utilize video for creating SOPs, which can be easily transcribed and converted into written manuals   [28:54 - 34:50] Building a Sellable Business: From Corporate to Entrepreneurship    The process involves testing your idea and learning operating principles that produce predictable, reliable revenue Mastering technology, systems, processes, and sales techniques is crucial for creating an engine that continues to run and grow Fear of leaving a corporate paycheck often persists, even after achieving entrepreneurial success Preparation is key: entrepreneurs need to be ready with plans to supplement income and determine how long they can go without earning   Connect with Carrie Kerpen  Website: We Are The Whisper Group Facebook:  Facebook LinkedIn: linkedin.com/in/carriekerpen YouTube:  Carrie Kerpen - YouTube Instagram:  @cerriekerpen   Books by Carrie Kerpen Work It: Secrets for Success from the Boldest Women in Business Work It: Secrets for Success from the Boldest Women in Business: Kerpen, Carrie:    Pre-Order  The Whisper Way   Carrie's Podcast The Exit Whisperer   Go to https://lifeaftercorporatepodcast.com/ for all episodes 168.  The Chris Voss Method for Closing the Deal 144  Overgiving: The Secret Saboteur of Entrepreneurial Success 131 From Self-Sabotage to Success: Practical Strategies to Thrive Tweetable Quotes:  "My goal is to get as much money in the hands of women as possible and allow them to have the freedom that they truly deserve in a world that could be built for them."..Carrie Kerpen on Empowering Women Financially "I learned that I have a lot of trouble when working just for myself, establishing boundaries to not spend all of my time with these women because I'm madly in love with them”….Carrie Kerpen on the power of boundaries   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com . 

    180.  Is Your Big Idea Big Enough? with Jess Sato

    Play Episode Listen Later Aug 6, 2024 33:07


    Are you ready to transform your passion into a purpose-driven business that makes a real impact?  In today's episode, we dive deep into the world of women entrepreneurs and explore how to uncover and cultivate your "big idea" that can set you apart in today's crowded marketplace. Deb's guest, Jessica Sato, shares her expertise on how aspiring female founders can leverage their unique experiences and perspectives to create meaningful and profitable ventures. As more women leave the corporate world to pursue their entrepreneurial dreams, Jessica emphasizes the importance of personal development and cultivating an entrepreneurial mindset to navigate the challenges of the startup landscape. Throughout the conversation, Deb and Jess explore the four essential elements of a big idea and how to test whether your concept is bold enough to stand out. Jessica guides us through the process of aligning your expertise, passion, and personal background with what the world truly needs, creating a powerful foundation for a social impact business. Whether you're just starting your entrepreneurial journey or looking to refine your existing business, this episode offers insights on aligning your passion with purpose and creating a venture that goes beyond profit to make a lasting impact. Discover how to unleash your potential as a woman entrepreneur and build a business that not only succeeds financially but also contributes to positive change in the world.     [00:01- 10:52] Social Entrepreneurship: Profit with Purpose   Working with clients in various fields, including addiction support, sustainability consulting, and production Creating businesses that shift traditional approaches, such as providing support for families affected by addiction Focusing on sustainability initiatives and environmental consulting Balancing profit generation with direct support for passionate causes      [10:53 -16:24] Women's Leadership in Business: Overcoming Conditioning and Embracing Expertise   People want to work with businesses that stand for something beyond just making money. Having a unique perspective or point of view on industry issues is crucial. Entrepreneurship is viewed as a new feminist movement, offering women choices in wealth creation. There's a mission to close the revenue gap caused by women undercharging for their services.     [16:25 - 20:45]  Four Elements of a Big Idea: Finding Your Entrepreneurial Sweet Spot     Is it Bold? Does it make you a little uncomfortable to say out loud? Is it Original? Does it pull from your unique lived and professional experience? Is it Loud? Does it cut through the noise and stand out from what others are saying? Is it Tenacious? Does the idea have staying power and can you commit to it long-term?   [20:46 - 32:04] Amplifying Your Voice and Creating Impact as a Thought Leader    If you're not feeling fear, your idea isn't big enough and you're still playing small Recognize that grinding moments are opportunities to do a business audit and refine your approach Turn your big idea into a paradigm shift that gives people a new way to think about a problem or solution Focus on becoming a thought leader in your space instead of making "fake progress" on less impactful tasks   Connect with Jess Sato Website:  https://jessicasato.com/ linkedIn:  https://www.linkedin.com/in/jess-sato/ Facebook:  https://www.facebook.com/JessicaSatoConsulting/ Instagram: https://www.instagram.com/jessicasatocoach   Help Support one of Jess Sato's favorite cause       Days For Girls: Days for Girls International        Other Episodes You Might Like Go to https://lifeaftercorporatepodcast.com/ for all episodes 70.     Brain Hacks to Boost Profits and Productivity with JJ Janks 168.  The Chris Voss Method for Closing the Deal 155-158. The Proven Profit Path Sessions: The 4-day Mastermind Tweetable Quotes:  "You know, I typically I like to say social impact entrepreneur, but I have found that there's some disconnect with people who are in this space where they don't necessarily self identify in that way and so I found it works better to just say so people with a social purpose or a social mission."...Jess Sato on redefining social impact entrepreneurs "I looked at the business I had built and I just thought, I don't like what I have created here. It felt like it was lacking a sense of purpose. And I had always been passionate about social issues, and it never occurred to me that I could use my business as a tool to help fix those things.".... Jess Sato on refocusing for a purpose   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .      

    179. Charting Your Post-Corporate Spiritual Journey with Ronda Renee

    Play Episode Listen Later Jul 30, 2024 37:17


    Are you ready to unlock the hidden potential within yourself and revolutionize your professional journey?  Take a listen to this conversation between Ronda Renee and Deb Boulanger where they talk about the transformative power of aligning with your soul and embracing soulful leadership. They explore the concept of "divine coordinates" and how it can help individuals, especially those transitioning from corporate careers, to create a vision that truly resonates with their authentic selves. Through compelling client stories and personal insights, they reveal how this approach can lead to increased business success, improved energy, and a profound shift in how others perceive you. The discussion challenges conventional corporate wisdom, emphasizing the importance of being present, receptive, and connected to the now. As they unravel the complexities of identity evolution and the entrepreneurial journey, you'll discover why traditional resumes and past experiences may be less relevant than you think. This conversation isn't just about business strategy; it's about cracking open your heart, inch by inch, and embarking on a journey of self-discovery that will leave you forever changed.     [00:01- 07:13] Navigating the Corporate to Entrepreneur Transition   Ronda chose to lean back when obstacles arose, instead of pushing harder in the masculine way Leaders and entrepreneurs run the business their soul wants, not just for money Entrepreneurship is recognized as a spiritual journey Spend some time listening to your inner voice to find out your true calling     [07:14 -13:51] Embracing Feminine Energy and Spiritual Entrepreneurship   Expect changes in how people relate to you, as many may not understand your choices Understand the difference between masculine energy (goal-oriented, achievement-focused) and feminine energy (receptive, intuitive) Cultivate feminine energy to access big ideas and insights for your business Be open to divine intervention and act on the guidance you receive      [13:52 - 22:34]  Entrepreneurship Mindset: Navigating Financial Fears     The ability to tolerate risk aligns with the entrepreneur's vision, mission, and purpose. Creativity and creation cannot coexist with fear, necessitating nervous system regulation for entrepreneurs. Anchoring into internal safety and staying present in the moment helps manage doubt and anxiety. Entrepreneurship is about creating something from nothing, bringing new ideas to the world.    [22:35 - 36:36] Overcoming Imposter Syndrome and Building Authentic Leadership    Residing in the question is important and represents feminine energy The feminine approach to business is oppositional to the corporate experience People respond to your energy before you even say a word When you do the work on yourself and show up differently, people pick up on that   Connect with Ronda Renee Website: Home - Divine Navigation Facebook:  https://www.facebook.com/divinerondarenee LinkedIn: https://www.linkedin.com/in/divinerondarenee/ YouTube:  https://www.youtube.com/channel/UCyQtL24KJvAS-3vZ7zxMjgA Instagram:  https://www.instagram.com/divinenavigation   Go to https://lifeaftercorporatepodcast.com/ for all episodes 168.  The Chris Voss Method for Closing the Deal 144  Overgiving: The Secret Saboteur of Entrepreneurial Success 131 From Self-Sabotage to Success: Practical Strategies to Thrive Tweetable Quotes:  "Whether this change was thrust upon you or you initiated it, we still go through this cycle that includes a grief piece. And if we don't give ourselves that time, then it's like building the new foundation on sand instead of on a stable foundation."...Ronda Renee on Overcoming the challenges of change  "We guide people to go into their core, into their upper upper abdomen, into their solar plexus because this is actually the center of you”.... Ronda Renee on finding your center   **TRANSCRIPT AVAILABLE UPON REQUEST**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .    

    178.   New Season: How to Survive the Great Shakeout

    Play Episode Listen Later Jul 24, 2024 28:31


    How can you cut through the noise and truly connect with your audience in today's saturated digital landscape?  In this episode you'll hear host Deb Boulanger emphasize the importance of amplifying your message and engaging with your audience in multiple formats. She reveals that potential customers need about 7 hours of exposure to your content before making a purchase decision and stresses the need for scroll-stopping content and direct conversations with your audience. Deb's insights on  automating key processes with technology to capture opportunities efficiently is right on target as she highlights the importance of mastering metrics to understand which strategies are most effective. But ensure you heed her warning of a potential shakeout in the coaching and consulting space. Listen for her recommendations for success and be sure to get in on her upcoming masterclass, "The 6 Figure Sales System," for those seeking more in-depth guidance. The link is below.   The Rise of Women Entrepreneurs  The pandemic inspired many women to leave corporate jobs for entrepreneurship. Desire for freedom, flexibility, and work-life balance fueled this movement. In 2022, 31% of employees who resigned started their own businesses were women. This shift highlighted the potential for more money, meaning, and impact through entrepreneurial ventures.     Shifts in Corporate Landscape and DEI   Initial surge in diversity, equity, and inclusion (DEI) roles post-2020. Many DEI efforts led by women faced challenges and often went unrewarded. Women sought entrepreneurship for a sense of recognition and better work conditions. Report from the World Economic Forum supports burnout as a significant factor.     The Great Boomerang and Reality Check     Many women underestimated the effort it takes to replace a six-figure salary through entrepreneurship. Observations suggest a shakeout in the coaching and consulting space by 2024-2025. Strong business foundation and deliberate planning are keys to success. Clients are finding success with six-figure contracts as fractional leaders and launching group programs.   Key Strategies for Sustainable Growth    Importance of a recurring sales framework with a steady stream of qualified leads. The significance of unique, amplified messaging to attract prospects and retain clients. Leveraging in-person and online events to maintain visibility and engagement. Consistent, high-quality engagement on social media to build trust and connection   Connect with Deb Boulanger Website: https://lifeaftercorporate.com Instagram:  @deb_boulanger LInkedIn:  linkedin.com/in/debboulanger-thegreatdo-over     **Don't forget about the 5-day Masterclass in September. Click on the LinkedIn link above and use the word “SALES SYSTEM” if you want the link to register**   Download the Life After Corporate e-Book for new Entrepreneurs Here Go to https://lifeaftercorporatepodcast.com/ for all episodes 149. Branding Power: Impacting a Crowded World with Jordan Duval 148. Using AI in Your Business Strategies with Lauren Capwell & Lauren Shaw 136. Attracting the Right Clients with Danielle Hughes   Tweetable Quotes:  "And I also want to mention that there's a lot of fear and uncertainty going on in the outside world right now, and that is affecting people's decisions."... Deb Boulanger on mastering your inner game in these uncertain times  "So don't ever, ever, ever wing a sales conversation.".... Deb Boulanger on the importance of a structured sales conversation.   **Transcription on Request**   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com . 

    177. The 4 Keys to More Client Conversions

    Play Episode Listen Later May 15, 2024 42:14


    Ever wondered how some entrepreneurs effortlessly attract high-paying clients? Well, you may be leaving money on the table by not optimizing your client conversations. Discover the power of the 'revenue calculator' in our latest episode, where host Deb Boulanger unveils how just three planned conversations per week could potentially skyrocket your annual earnings. Don't miss out on learning how to turn casual chats into cash!. Learn how strategically nurturing your network can lead you to a six-figure growth without the constant hustle. As entrepreneurs, we often overlook the power of connecting in real-life scenarios, but these interactions form the bedrock of successful referral networks. Networking events, while potentially daunting for introverts, present a unique opportunity to engage in meaningful, business-altering conversations. She combines her extensive experience with actionable tips that help you stay ahead of the curve. to ensure you're not left behind in this digital transformation race!     [02:50 -09:27]  Secret Strategies for Digital Entrepreneurs in Media   Emphasis on realistic work-life balance with vacations.                       Melissa confirms comprehension and appreciation Discussion on referral building with gifts   Cash for formal partners, gifts for friends      [09:28 - 21:34]  Tips for Leveraging Media Exposure for Business Growth     Importance of structured conversations highlighted. Overall plan for deeper discussion prompts Recognizing the power of content pillars Insight into creating and using referral playbooks   [21:35 - 31:05] Crafting a Unique Message for Effective Media Exposure    Deb advises on price adjustments and client count   Importance of converting conversations elucidated  Strategies for risk management and client retention discussed Unveiling mental barriers and fear in entrepreneurship   [31:06 - 41:55] Crafting a Unique Message for Effective Media Exposure    Strategies for impactful networking and engagement   Content creation across various platforms discussed  Methods for making memorable, effective communications Importance of quality over quantity in connections   Connect with Deb Boulanger Website: thegreatdoover.com Instagram: @‌deb_boulanger LInkedIn: https://www.linkedin.com/groups/12656341/   RESOURCES MENTIONED ON THE SHOW ScoreCard: Reliable Revenue Scorecard The Reliable Referrals Playbook WorkBook Pricing Calculator: How To Price Your Products (thegreatdoover.com)   June's MasterClass “Proven Profit Path”  (June 03 -07) https://debraboulanger.lpages.co/ppp-2024/   Go to https://lifeaftercorporatepodcast.com/ for all episodes 168.  The Chris Voss Method for Closing the Deal   40.   Are You Surrounded By the Right People?, with Kristy Wallace, CEO of Ellevate Network   35.   How I Made the Leap and Found My Purpose: My Interview with Cate Luzio on the Goaldigger Show Tweetable Quotes: "These are the keys to the kingdom, my friend. These are the things that will help you grow your business this year."... Deb Boulanger on effective networking strategies "And once I realized that I could pour into my networks and get a steady stream of reliable referrals, what do you think I did? I joined more networks."...Deb Boulanger on her specific strategy   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .    

    176.   Fan Fav: Ditch the Pitch-Strategies to Gain Clients Without Being Salesy

    Play Episode Listen Later May 8, 2024 20:29


    Think selling isn't your cup of tea? Think again! In this episode of Life After Corporate, host Deb Boulanger tackles the challenge of how to win over new clients without the sleaze factor. If the very thought of 'selling' gives you chills, you're in for a treat. Deb shares her techniques so you can sell your services as naturally as chatting with a friend, ensuring your entrepreneurial journey is both authentic and successful. Embarking on an entrepreneurial journey requires a robust network and an effective ecosystem of opportunity. Deb says, crafting a network full of contacts who share your vision and enthusiasm will not only ease the transition but vastly increase your chances of success. So, are you ready to leverage your connections and thrive in your new venture? Then dive into the power of networks and discover how your warm contacts can significantly boost your entrepreneurial career. Get ready to redefine selling and approach it with a whole new perspective!    [00:01 07:29]  Selling Without the ‘Sales Pitch' Use a consultative method, focus on the potential clients' needs and how you can solve their problems, rather than aggressively selling. Encourage satisfied clients to refer others with discounts or other incentives, turning your clients into advocates. Offer workshops or free training sessions that provide value while showing your expertise—sell through education. Have your conversations/proposals to the individual needs of each potential client, make them feel understood and valued.     [07:30 -13:12]  Leverage Warm Connections and Referral Networks   Reach out to friends, family, and colleagues to inform them about your services. Implement a referral program that rewards individuals for introducing new clients to your business. Take advantage of networking opportunities at Regularly update your network on your offerings, achievements, and new services to stay top of mind.      [13:13 - 20:12]  Fostering Audience Engagement and Conversion     Encourage live questions during the webinar to foster real-time engagement. Give special deals or bonuses to webinar attendees to increase conversion rates. Implement post-webinar communication plans to keep the dialogue going with participants. Use webinar analytics to understand attendee behavior and refine your strategy for future talks.   Connect with Deb Boulanger Website:  thegreatdoover.com LinkedIn: linkedin.com/in/debboulanger-thegreatdo-over Instagram: @deb_boulanger   7 Steps to Convert More Clients Today https://debraboulanger.lpages.co/client-conversion-guide/   Stand Out Webinars Stand Out Webinars (debraboulanger.lpages.co)   Go to https://lifeaftercorporatepodcast.com/ for all episodes 168.  The Chris Voss Method for Closing the Deal   40.   Are You Surrounded By the Right People?, with Kristy Wallace, CEO of Ellevate Network   35.   How I Made the Leap and Found My Purpose: with Cate Luzio on the Goaldigger Show   Tweetable Quotes: "This journey is not the easiest path and something must have happened that caused you to notice how dissatisfied you were in your job and that it was time to do something about it."... Deb Boulanger on your entrepreneur journey "You are developing your ecosystem of opportunity so that you have a source for connection. You have a source for referral. You have a source for content and contribution to communities that really eat up everything that you have to offer."...Deb Boulanger on developing your network   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com. 

    175. Escaping the 9-5: Po-Hong Yu's Path to Authentic Entrepreneurship

    Play Episode Listen Later May 1, 2024 38:50


    Are you ready to ditch the conventional 9-to-5 and dive into the world of entrepreneurship? In this episode of “Life After Corporate”, Host Deb Boulanger and her guest, Po-Hong Yu talk about how transforming your career path can ignite a deep journey into self-discovery and authenticity. Po-Hong, a former banker turned spiritual entrepreneur and somatic healer, recounts her liberating shift from the corporate grind to a life of genuine self-expression and healing. Learn how embracing your authentic self can transform not only your personal life but also how you conduct business, inviting unimaginable opportunities for growth and connection. Po-Hong's insightful narratives and practical advice offer listeners a blueprint for not only surviving but thriving by leveraging their unique truths. Consider this an invitation to step into your power and start your journey towards true authenticity — So, how will your story inspire the world? Get ready to uncover your authentic self and let Po-Hong guide you through the unchartered territories of your own potential.    [00:01 11:22] Transition from Banking to Spiritual Entrepreneurship   Addressing cultural identity issues from a young age Importance of embracing true identity for personal growth Impact of career transition on self-discovery journey Challenges faced when moving from traditional to spiritual path     [11:23 -19:59]  Entrepreneurship and Authenticity Journey   Guiding women entrepreneurs to embrace their true identity and authentic self. Exploring the entrepreneurial journey as a spiritual path for personal transformation. Overcoming societal and self-imposed barriers to living authentically and embracing cultural identity. Highlighting the transformative power of embracing one's true essence and personal authenticity in entrepreneurship.     [22:00 - 29:56]  Cultivating Mental Fierceness and Body Awareness     Utilizing awareness to ground oneself in the body and connect with inner sensations Embracing the practice of releasing people-pleasing behaviors to establish strong boundaries Engaging in boundary research to understand personal limits and needs Connecting with the mind to cultivate heightened awareness and presence in the body   [29:57 - 38:32]  Entrepreneurial Journey as a Spiritual Path    Transitioning from traditional careers to becoming spiritual entrepreneurs. Focusing on helping midlife visionary women leaders live authentically. Emphasizing listening to intuition and following one's spiritual path. Transformative power of embracing cultural and personal identity in entrepreneurship   Connect with Po-Hong Yu Website: https://www.taoofpo.com  Tao of Po Podcast: https://www.taoofpo.com/podcast  IG: https://www.instagram.com/pohong.yu/  FB: https://www.facebook.com/pohong.yu  LinkedIn: https://www.linkedin.com/in/pohongyu/  Get on the Wait List for the Mastermind Contact Po-Hong Yu — Po-Hong Yu (taoofpo.com) Go to https://lifeaftercorporatepodcast.com/ for all episodes 168.  The Chris Voss Method for Closing the Deal 145.  The Formula for Maximizing Impact and Income 143.  Beyond Positive Thinking: Reprogramming Your Subconscious Mind Tweetable Quotes: "And so I was ahead of the curve and my business just boomed. So this was my first step into entrepreneurship, and I was like, this is exactly what I needed."... Po-Hong Yu on turning passion into profit  "And it wasn't until I went to China for the first time as an adult at 25 when I had this huge enlightening awakening moment of being around people that just looked like me."... Po-Hong Yu on identity and acceptance    SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com . 

    174. Carissa Reiniger's Small Business Growth Strategies: Thriving as a Woman Entrepreneur

    Play Episode Listen Later Apr 24, 2024 37:03


    In a world saturated with quick-fix solutions and success overnight promises, Deb's guest today, Carissa Reininger, brings a refreshing dose of reality to the conversation about growing your small business. With her entrepreneurial career spanning almost two decades, Carissa debunks the myth of the 'silver bullet' and champions the slow and steady approach to sustainable business growth. Carissa and Deb deep dive into the intricate landscape of entrepreneurship, highlighting significant insights into how small businesses can flourish with the right support and mindset. Her advocacy for a deeper purpose resonates with many, reminding us that the entrepreneurial journey is far from solitary. Don't miss the game-changing advice Carissa shares on overcoming the challenges faced by women entrepreneurs, especially when it comes to pricing and self-worth. And why starting a business isn't just about the bottom line—it's about finding your true path. Find out what a 25% pay raise you give yourself, could mean for your venture, and make sure to listen to the very end – it could be the most profitable click you'll make today!    [00:01 -11:40] Strategies for Small Business Sustainability   Stressing the need for commitment to outcomes and achievable goals Advocating behavior-driven goals over expectations of quick results Identifying misconceptions about business growth and sustainable practices Addressing errors resulting from a disproportionate emphasis on marketing efforts     [11:41 -20:58]  Realities of Small Business Growth   Overnight success in business is a misconception that needs dispelling. Neglecting direct sales efforts can hinder small business growth. Strategic thinking, not just marketing activities, drives sustainable business growth. Setting achievable, behavior-driven goals is essential for small business sustainability.     [20:59 - 28:47]  The Formula for Small Business Success     Embracing the humanness of business, both our own and the reality of who we need to be around to succeed.. Importance of embracing values and orientations as the foundation for growing businesses. The journey of growth brings more challenges that need to be faced and overcome. Focusing on the reality of business growth rather than just the corporate paycheck.   [28:48 - 36:45] Transitioning from Corporate to Entrepreneurship    Discussing the significance of setting achievable, outcome-based goals Analyzing the shift towards entrepreneurship as a new feminist movement Recognizing each success as an act of justice within broader systems change Encouraging women entrepreneurs to persist in figuring challenges out together   Connect with Clarissa Reininger Website: https://smallbizsilverlining.com/ LInkedIn:  https://www.linkedin.com/company/silver-lining-ltd   Go to https://lifeaftercorporatepodcast.com/ for all episodes 168.  The Chris Voss Method for Closing the Deal 154    Want Reliable Revenue? Here's the Roadmap You Need for Success! 143   Reprogramming Your Subconscious Mind with Rebekah Hogan Tweetable Quotes: "The intersection of our wellness (mental and physical) , our profit as business leaders and justice in the world...are actually not opposing forces like we've been taught, but actually they're deeply aligned."... Clarissa Reininger on Business, wellness, and justice alignment “I'm so lucky. I genuinely get a huge, huge amount of inspiration from the small businesses that we get to work with”. …… Clarissa Reininger on her inspiring clients     SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .    

    173. Unlocking LinkedIn Secrets with Joe Apfelbaum

    Play Episode Listen Later Apr 17, 2024 28:53


    Think LinkedIn is just a dull job-hunting site? Think again. This is the wake-up call every aspiring entrepreneur needs to hear because with over a billion members, LinkedIn is the untapped reservoir of business opportunities that you simply can't afford to ignore any longer.  In this episode of Life After Corporate, Host Deb Boulanger brings in Joe Apfelbaum, the CEO who's coached over 1,000 companies on mastering LinkedIn for unprecedented business growth. Joe's insights today serve as a blueprint for turning digital handshakes into lasting partnerships. Polish your profile, define your strategy, give generously, and step confidently into a community eager to engage with authentic thought leaders like you. Now, if you're itching to transform your LinkedIn presence and uncap that fountain of untapped potential, you absolutely can't miss this episode.  Tap on ‘Play” to unveil the insider secret to making your LinkedIn profile do the work for you.    [00:01 10:01]  Unlocking the Power of Professional Networking on LinkedIn   Explore beyond the common misconception of LinkedIn as merely a job-seeking platform. Learn about the underestimated potential of professional networking through a social lens. Utilize LinkedIn to cultivate relationships that can propel entrepreneurial ventures forward. Embrace the essential strategies for optimizing your LinkedIn profile to attract more clients.     [10:02 -14:38]  Crafting Your LinkedIn Strategy for Business Growth  Develop a comprehensive plan that includes a business plan, a marketing plan, and a LinkedIn plan. Leverage a LinkedIn course to learn effective networking hacks. Understand the steps to creating a LinkedIn strategy, which helps you build your professional assets. Draft a clear promise or value proposition to present on your LinkedIn profile to attract the right connections.     [14:39 - 20:09]  Optimizing Your LinkedIn Presence     You can save profiles and add them to specific lists within Evvy AI for organized networking. Evvy AI will summarize Key profile details to help users understand how they could potentially help connections. Connecting with members from various professional communities is recommended for expanding your network. LinkedIn is not just for connecting, but also for opening deeper conversations in an authentic manner.   [20:10 - 27:55] Your LinkedIn Game Plan for Entrepreneurs    Develop thought leadership by sharing valuable content and resources in your field. Use Sales Navigator for precise prospecting and tailor your approach according to your entrepreneurial objectives. Optimize your LinkedIn profile to establish authority and attract the right audience. Engage actively with connections to build a professional network conducive to business opportunities.   Connect with Joe Apfelbaum Website: Home | Joe Apfelbaum Facebook:  Facebook Instagram: @joeapfelbaum LInkedIn:  linkedin.com/in/joeapfelbaum Go to https://lifeaftercorporatepodcast.com/ for all episodes 169.  Lisa Durante's Strategy for Mastering Your Content Marketing Plan! 168.  The Chris Voss Method for Closing the Deal 148   Using AI in Business Strategies with Lauren Capwell and Lauren Shaw Tweetable Quotes:  "And if you're really looking to do more prospecting than networking, I would tell you use Sales Navigator because with Sales Navigator, we have an entire boot camp called the Sales Nav Bootcamp, where we do 6 hours of training on how to use Sales Navigator." … Joe Apfelbaum on maximizing LinkedIn for prospecting  "If you're not using technology to help you be able to follow-up and stay top of mind with people, then you're missing out on the ability to stay top of mind."...Joe Apfelbaum on modern networking efficiency   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .    

    172. Master the Bluff: Ellen Leikind's Poker Tactics for Entrepreneurs

    Play Episode Listen Later Apr 10, 2024 38:31


    Think you know the secrets to risk-taking in business? You might want to bet again! Unleashing the power of strategic risk-taking can transform your entrepreneurial journey from a cautious trot to a confident gallop. In this episode of Life After Corporate, we're dealt a hand with Ellen Leikind, an entrepreneur who's turned her poker table into a teaching platform. From poker diva to business maven, Ellen illuminates how the nuanced approaches to risk we see in poker are eerily similar to navigating the entrepreneurial landscape. You'll hear Ellen's insights on the BOLT system: on how negotiation is both an art and a science. Ellen's expertise shines through on the topic of handling situations where clients are talking to other people as well. Whether at the poker table or sealing a deal, it's essential to build rapport, lay out a solid strategy, and know exactly when to make that pivotal move. Let this episode be your ace in the hole, equipping you with the savvy needed to turn the tables in your favor. So why leave your success to chance?  Make the smartest bet of your career – hit play, soak in the wisdom, and watch your influence skyrocket. After all, your biggest jackpot may be just one episode away. So, are you the all-in entrepreneur, or do you clutch your last fake chip with patience? Tune in as we explore the gender dynamics and calculated bravado that could redefine your approach to risk in business.  Be sure to pull up episode #168  “The Chris Voss Method for Closing the Deal”, which compliments today's episode.  You'll find the link below.   [00:04:12-12:34] Gender Dynamics in Decision-Making and Business   Men are prone to take more significant risks, whereas women tend to exhibit caution and patience. Women's risk aversion can affect their approach to business, investing, and handling uncertainty. The relevance of one's mindset and self-awareness in negotiating effectively and confidently. Acknowledging gender disparity and its influence on behavior at the poker table and in business environments.     [12:35-21:07] Mastering the BOLT System for Effective Negotiation    The BOLT system: Building relationships, Organizing a strategy, Leveraging strengths, and knowing when to fold. Handling distractions like 'trash talk' in poker or silence in business negotiations. The parallels between maintaining a poker face and exuding confidence in business dealings. Advice on observing betting patterns and nonverbal cues to understand counterparts.      [21:08-33:16] From Poker Divas to Inclusive Negotiation Training     Evolution of the Poker Divas from a women-only network to an inclusive negotiation-centric program. The importance of staying focused and adapting to different negotiation styles and environments. Launch and application of the BOLT System, promoting better negotiation practices for professionals. The alignment with personal goals, values, and enjoyment as pivotal to success.   [33:17-38:13] The Parallels of Poker and Entrepreneurship    How choosing the right 'table' or business environment can impact your results and growth. The significance of reading people, taking calculated risks, stepping into discomfort, and exemplifying patience. The psychological aspects, like self-esteem and self-worth, impacting women in leadership and negotiation contexts. Insights into mindset hacks for negotiation, particularly catering to differences between men and women.   Connect with Ellen Liekind Website: Team Building, Leadership and Diversity Programs - PokerDivas Facebook: Facebook Instagram: @pokerdivas LInkedIn: Ellen Leikind | LinkedIn YouTube: youtube.com   Ellen's Book: Poker Woman: How to Win in LOVE, LIFE, and BUSINESS Using the Principles of POKER: Leikind, Ellen: 9798218278854: Amazon.com: Books   Go to https://lifeaftercorporatepodcast.com/ for all episodes 168.  The Chris Voss Method for Closing the Deal 166. The Ultimate Client-Closing Formula: Your 4-Step Master Plan 162. Insider Tips for Monetizing Media Success with Beth Nydick   Tweetable Quotes: "And you never thought you'd be at that table and when you are, there's a confidence that just appears. It can be temporary. It can be long standing, but it definitely happens."... Ellen Leikind on the link between the poker table and the boardroom "But you have to be selective in when you're putting on your poker face. Obviously, if you're negotiating, you need a good poker face.".... Ellen Leikind on Negotiating Strategies   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com

    171. Reliable Referrals Playbook with Deb Boulanger

    Play Episode Listen Later Apr 3, 2024 41:41


    Are you tired of networking events with no real payoff? Discover the Game-Changing Strategy That Converts Idle Chats into Income!" Say goodbye to the days of fruitless schmoozing and hello to the art of making every conversation count. In this eye-opening episode of Life After Corporate, we reveal how introverted entrepreneurs can master the craft of turning quiet exchanges into committed clients. Deb provides a roadmap for adapting to market changes, embracing digital transformation, and shifting your message to meet dynamic work environments. Deb dives deep into the power of connective networking and the art of converting conversation. Remember, it's not just who you know, it's how you engage with them that really counts. It's about finding common ground, addressing the hurdles that keep potential clients from achieving their goals, and guiding them on a path towards the solutions you offer. So, as you reflect on your own strategies for growth, ask yourself: Are you truly connecting, or just making contact? The Reliable Referrals Playbook might be the key you've been searching for. Be intentional, plan your outreach, and watch as those efforts translate into real, measurable growth. And remember, a simple conversation could be the catalyst for your business's success. Listen in as Deb gives you a surprisingly simple yet overlooked method to skyrocket your referral score. You won't believe how easy it is!    [00:03:45] Accidentally Creating a Six-Figure Lead Source  Her strategy for filling up her coaching service by delivering compelling content. The pivotal role of professional networks in generating high-value leads. Participation in multiple networks as a cornerstone for creating multiple revenue streams. How active engagement in communities positions you as a go-to professional for referrals.     [03:46 -15:30]  Building a Reliable Referral Network  The significance of intentional, targeted outreach for connecting with potential referral partners. Differentiating between types of referral network members: colleagues, clients, and network organizations. The value of hosting group sessions over one-on-one coffee chats for efficiency. Utilizing Deb's session "Reliable Referrals Playbook" as a guide to enhancing visibility and client acquisition.     [15:31- 30:00] Mastering Sales and Marketing in Uncertain Times     Deb's method of showcasing clear ROI to adapt offerings in a challenging market. Importance of listening to clients' challenges for high converting sales conversations. Strategies for introverts to engage in conversations with potential buyers or partners on social media. Utilizing Deb's revenue calculator to set realistic revenue goals and track progress.   [30:01- 40:35] Strategies for Tailoring Referral Tactics  Understanding the differentiation between one-on-one and group sales situations. Avoiding free coaching calls, with emphasis on webinars and workshops as alternatives. Deb's advice on scaling your services by adjusting pricing and package offerings. Leveraging gifts and incentives for active referral partners to strengthen the network.   Connect with Deb Boulanger Website: thegreatdoover.com Instagram: @deb_boulanger LInkedIn: https://www.linkedin.com/groups/12656341/   RESOURCES MENTIONED ON THE SHOW ScoreCard:  https://www.reliablerevenuescorecard.com/0 The WorkBook:  https://swiy.co/ReliableReferralsPlaybook Pricing Calculator:  How To Price Your Products (thegreatdoover.com)   Go to https://lifeaftercorporatepodcast.com/ for all episodes 155  The Proven Profit Path Sessions: Day One - Prove Demand 156  The Proven Profit Path Sessions: Day Two: Proving Demand 157  The Proven Profit Path Sessions: Day Three: Packaging and Pricing 158  The Proven Profit Path Sessions: Day Four - Position Yourself for Profit 159  The Proven Profit Path Sessions: Day Five - The CEO Calendar Tweetable Quotes: "Don't have time for coffee chats, as I said, neither do I. So host group sessions where you can meet more people in 30 minutes than spending hours on 15 minute coffee chats that go nowhere."... Deb Boulanger on effective networking strategies "And you need to start focusing on different challenges, or you need to shift your message in a different way because people are thinking about work differently."...Deb Boulanger on evolving workplace dynamics   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .    

    70.   Brain Hacks to Boost Profits and Productivity with JJ Janks

    Play Episode Listen Later Mar 27, 2024 37:42


    Discover the secret to unlocking your brain's full potential for productivity and profits with brain hacking expert, JJ Jank. In this episode of Life After Corporate, host Deb Boulanger sits down with JJ to dive into the world of brain-hacking strategies and tactics for entrepreneurs. The key to productivity lies in prioritizing revenue-generating activities, understanding your brain's productivity patterns, and taking regular breaks for peak performance. Reclaim your time, energy, and focus while amplifying your profits with JJ's expert insights. If you're ready to optimize your brain's function and transform the way you work, then this episode is a must-listen. Get ready to elevate your business game with brain hacking maven, JJ Janik.   [00:05:30] Understanding Productivity in the Technological Age   JJ unveils the relationship between brain function and the work environment in our tech-driven era. Highlighting the consequences of constant notifications on our focus and cognitive abilities The evolution of productivity from a corporate finance perspective to behavioral insights. The balance between leveraging technology and establishing boundaries to reclaim time and energy.     [05:31 -18:15]   Tackling the Multitasking Myth   Exposing the truth about multitasking: the brain's inability to handle multiple demanding tasks at once. Understanding the 23-minute focus recovery period after an interruption, underscoring the cost of task-switching. Cultivating an environment conducive to single-tasking for enhanced productivity.  Turning off email notifications: a simple yet powerful step toward uninterrupted work sessions.     [18:16 - 31:40]  Strategies for Peak Work Performance    Discover your optimal working times with the sleep chronotype quiz and the power of understanding personal productivity rhythms. Utilizing the Pomodoro timer technique and the Eisenhower matrix for prioritization and time management. Setting realistic boundaries for cognitive work: focusing on 45-50 minute intense work cycles followed by meaningful breaks. Implementing habit-based time blocking to streamline your week and enforce work-life balance.   [31:41 - 47:50] The Entrepreneur's Guide to Overcoming Common Hurdles  Combating imposter syndrome and the fear of failure through targeted productivity techniques. Actionable steps to beat procrastination by segmenting larger goals into manageable tasks. The significance of (ROE) return on effort: focusing on the quality and impact of work rather than just the financial return. Importance of high performers completing tasks within a day's scope and the need to set boundaries as a business owner.   [27:32 - 29:34] Closing Segment  Connect with JJ through the links below  Follow us on social media and leave a review Final words   Connect with JJ Jank Website:  jenniferjank.com LInkedIn:  linkedin.com/in/jenniferjank   Go to https://lifeaftercorporatepodcast.com/ for all episodes Ep 143  Beyond Positive Thinking: Reprogramming Your Subconscious Mind Ep 116 How to Rewire Your Brain for Success Ep    80 The CEO Mindset with Leslie Grossman   Tweetable Quotes: "You know, one of the things I also work out with my clients (because I'm trying to get them away from busyness) is we really work on what the priorities are as a business owner."... JJ Jank on overcoming procrastination.   "I am not going to even look at every email when it comes in. I'm going to turn off my email notifications... Just turn them off during the time that you're doing this cognitively demanding work... because you'll get through your work a lot easier because you'll be able to focus."... JJ Jank on Enhancing Focus by Managing Email Notifications   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .    

    169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan!

    Play Episode Listen Later Mar 20, 2024 28:54


    Unveiling the Secrets to Highly Engaging Content: Inside Scoop from Expert Storyteller Lisa Durante! Ready to uncover the keys to capturing your audience's attention and building a deep emotional connection through your content? In this episode of Life After Corporate, we dive into the world of content creation with Lisa Durante, a seasoned storyteller and founder of Jack Communications. Listen in as Lisa shares her insights on the evolving landscape of content marketing and the crucial elements needed to stand out amidst the crowded digital space. In a world where content is king, consistency is the key to ruling the realm of digital marketing. Lisa's wisdom has shed light on the power of long-form content, the impact of emotional storytelling, and the importance of finding your tribe. As we navigate this ever-evolving landscape, remember to entertain, educate, and empower your audience. Stay true to your authentic self, share those BTS moments, and find joy in creating compelling content that resonates. Are you ready to craft content that captivates and converts? Reach out to Lisa at JACC Communications and embark on your content creation journey today!    (00:00-10:00)  Content Creation Hacks from Lisa   - Stay consistent: Avoid jumping around between different content strategies too quickly - Focus on minor tweaks: Make small adjustments before completely changing your content strategy - Understand your audience: Dive deep into the demographic and psychographic details of your audience - Tell personal stories: Share relatable stories to tap into the emotions of your audience     [10:00-15:00]   Leveraging Long Form Content   - Embrace video: Repurpose long form content into video formats for enhanced engagement - Blend entertainment and education: Incorporate entertaining elements into educational content - Personal stories: Share behind-the-scenes content to entertain and engage your audience - Invest in professional guidance: Consider hiring experts to help evaluate and optimize your content      [15:00-20:00]  Hiring Content Assistance     - Know your limits: Hire content assistance when your time or expertise doesn't align with content needs - Complementary skills: Consider hiring individuals with skills and strengths that complement your own - Professional perspectives: Look for professionals who can offer strategic content insights - Accountability & learning: Outsourcing content can provide opportunities for personal growth and development   [20:00-28:18]  Tips for Effective Content Creation    - Consistency over variety: Concentrate efforts on a few channels consistently rather than spreading thin - Utilize AI tools: Leverage AI as a resource to aid in creating content - Repurposing content: Maximize the value of content by repurposing it across various channels - Personal touch: Infuse personal stories and behind-the-scenes content to connect with the audience   Connect with Lisa Durante Website: Jack Communications | Content marketing experts Instagram: @jack.communications LInkedIn:Jack Communications: Overview | LinkedIn   Go to https://lifeaftercorporatepodcast.com/ for all episodes 161. The Power of Writing a Book for Business Growth with Danielle Mendoza 118 How to Get Featured in Major Media Publications with Angel Tuccy 117 Visibility For Profits with Leilani Wells Tweetable Quotes: "It's still hard for me to be present. And one of the things I'm even working on now is how do I show more of my personality? Because I'm so guarded and nervous. And I'm like, okay, I just wanna give the value rather than letting more people in."... Lisa Durante on overcoming on-camera anxiety "You have to talk to your customers so that you can get to know them. And then it's bringing a lot of that into your content."... Lisa Durante on understanding customer motivations   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .      

    168.  The Chris Voss Method for Closing the Deal

    Play Episode Listen Later Mar 13, 2024 37:34


    Uncover the secret weapon in sales that you've been ignoring all this time! In this week's episode, our host Deb Boulanger leaves no stone unturned with negotiation expert Chris Voss, author of “Never Split the Difference” who throws conventional wisdom out the window and reveals why building *rapport in sales* is not about the hard sell, but the “HEART” sell. Join Deb as she explores how Chris's insights on *emotional intelligence in negotiations* flip the script on the age-old sales playbook and how these unexpected strategies can revolutionize the way you seal the deal. Chris' method, for improving your sales and negotiation techniques hinges not on aggression or pressure, but on the softer, more nuanced skills of emotional intelligence. This episode will teach you to navigate the subtle currents of conversation, influence, and rapport—skills essential for anyone looking to make a mark in the world after a corporate career. Apply Chris' method to your own entrepreneurial endeavors and learn how your newfound emotional intelligence can unlock secrets to business success. Are you ready to negotiate like a pro? Then tapping on the play button is the 1st step.    [00:01-11:27] The Psychology of Influence in Business Conversations  Being coachable and proactive are key traits for success in negotiation and sales. The exploration of what works is essential for the development of effective strategies. Emotional intelligence plays a crucial role in understanding and guiding discussions. Adaptability and continuous learning are important to master the art of negotiation.     [11:28 -20:49]  Effective Rapport Building in Sales and Negotiations   Mirroring and labeling are psychological techniques used to establish a deeper connection during sales negotiations. The customer's value proposition is likely known before they fully engage in a sales conversation. A sales conversation is part of a 9 step journey that the customer undergoes, which includes thorough research and consultation about the product or service. Utilizing rapport-building techniques can help address and understand the challenges faced by customers.     [20:50 - 29:29]  Enhancing Sales Techniques with Emotional Intelligence     Utilizing phrases that imply understanding, such as "it sounds like," forges stronger connections. Avoid stating "if I heard you correctly" to prevent diminishing the sense of rapport. Words can impact the emotional tone of a conversation, influencing the direction of negotiation. Changing the context in which words are used can alter their perceived positivity or negativity.   [29:30 - 34:46] Sales Strategies using the Chris Voss Method of Communication    Emphasizing tactical empathy as vital for rapport and insight. Mirroring as a technique to bond and acquire insights. Labeling acknowledges a counterpart's feelings and perspectives. Avoiding unpaid consulting by reinforcing the value of the interaction.   [34:47 - 37:32]  Closing       Connect with Chris Voss Website: blackswanltd.com Facebook: Facebook Instagram: @thefbinegotiator YouTube:  NegotiationMastery - YouTube X (formally Twitter) : @fbinegotiator   Masterclass: Chris Voss Teaches The Art of Negotiation (masterclass.com)   Book: Never Split the Difference (Audio) Amazon.com: Never Split the Difference: Negotiating as if Your Life Depended on It (Audible Audio Edition): Chris Voss, Michael Kramer, HarperAudio: Audible Books & Originals   Book: Never Split the Difference (Hard Cover) Never Split the Difference: Negotiating As If Your Life Depended On It: Voss, Chris, Raz, Tahl: 9780062407801: Amazon.com: Books Go to https://lifeaftercorporatepodcast.com/ for all episodes 167. Elizabeth Eiss' Hiring Hack That Will Change your Solopreneur Game 153.  A 3-Step Guide to Skyrocketing Your Income 124.   Entrepreneurship and The Art of Feminine Presence Tweetable Quotes: “First call I took, I just said, hello. This is helpline. Just like that. And afterwards, the supervisor said, wow, your voice was great. That was a great tone of voice. And I remember thinking, what did I do? I didn't even remember. And I think I lapsed into that voice for whatever reason because I was concerned and I was overly conscious of not having a negative impact”…Chris Voss on When he came to realize that the tone of your voice is key to negotiating. "And I can remember 1 guy in particular, just with this soft, gentle tone of voice, was changing things instantly. And I said, wow, that's cool. And so that really struck with me. I'm coachable and I want to learn how to do something better. So I'd learned about tone of voice, not really realizing it was a critical part of negotiation…Chris Voss on more validation about the tone of voice and how important it is.   SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!  Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .    

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