The Real Women Real Business Podcast

In this episode, Shauna Lynn speaks directly to the passion-driven entrepreneur who's become the accidental CEO. She guides listeners through the quiet but costly shift from doing the work to leading the business, and what happens when that shift is ignored. With a mix of personal insight and real-world client stories, Shauna Lynn shares four essential mindset changes that help founders step into true leadership without sacrificing what they love most about their craft.This episode challenges listeners to rethink perfection, let go of control, and create mental space for strategic thinking. Shauna Lynn also introduces her Power Play Profit Filter, a practical decision-making tool designed to bring clarity and direction to growing businesses.If you've ever felt torn between your creative work and the demands of running a business, this conversation offers a new path forward. Tune in for actionable guidance and an invitation to grow without losing your sense of identity in the process. Know someone who needs this? Share it with them. Timestamps:(02:15) – What it means to be an “accidental CEO” and why it matters(06:05) – How staying in doer mode keeps your business stuck(14:20) – The first mindset shift: stepping into leadership without losing your passion(30:10) – Why real growth requires rest, space, and strategic thinking(44:28) – Letting go of control: how to delegate without losing your standards Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastTake The Accidental CEO Assessment: https://www.aboutshaunalynn.com/ceoquiz

If you've ever felt tongue-tied in a big meeting, uncertain in a sales call, or frustrated that your message just isn't landing, this episode will flip the script. Dr. Laura Sicola joins the conversation to share how small shifts in how you speak can lead to big changes in how you're received. You'll discover how to step into a room with presence, communicate your value with clarity, and build real trust—whether you're leading a team or closing a deal.Expect practical takeaways you can use right away - from better ways to introduce yourself, to questions that spark real understanding, to strategies for handling pricing conversations with calm authority. Whether you're growing a business or growing into your voice, this episode will help you move from second-guessing to leading with impact. Tune in and learn how to speak so people not only listen, but remember.Timestamps:(00:01) – Meet Dr. Laura Sicola(02:45) – Why word choice shapes your confidence and credibility(11:30) – The 3 C's of vocal executive presence: Command, Connect, Close(24:10) – How to communicate clearly with your team (without being harsh)(36:55) – Tips for pricing conversations and stating your value confidentlyResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastLaura Sicola, Inc:Learn more about Dr. Laura Sicola: https://laurasicola.com/Speaking To Influence: Mastering Your Leadership Voice: https://amzn.to/3SXtQpI (Affiliate Link)Read Chapters 1 and 2 for FREE here: https://chapters1and2.speakingtoinfluence.com/Watch Dr. Laura Sicola's Ted Talk: https://www.youtube.com/watch?v=02EJ1IdC6tEFollow Dr. Laura Sicola on Facebook: https://www.facebook.com/drlaurasicola/Follow Dr. Laura Sicola on Instagram: https://www.instagram.com/drlaurasicola/Listen to Dr. Laura Sicola's Podcast: https://www.youtube.com/playlist?list=PLkQFc_5bDzVcv0FEBv2iKALig1kUqcQB9Follow Dr. Laura Sicola on LinkedIn: https://www.linkedin.com/in/drlaurasicola/Follow Laura Sicola, Inc. on LinkedIn: https://www.linkedin.com/company/laurasicola-inc/About Dr. Laura Sicola:Dr.Laura Sicola is a leadership communication and influence expert, speaker, author of Speaking to Influence: Mastering Your Leadership Voice, and host of the Global Top 1% podcast, Speaking to Influence: Communication Secrets of the C Suite, and the podcast ALPHA WHISPERERS: Genesis. Her mission is to transform executives into confident, inspiring leaders. A cognitive linguist by background, she has trained and coached executives at Fortune 500 companies and non-profit leaders from around the world. Laura's TEDXTalk, “Want to Sound Like a Leader Start by Saying Your Name Right, ”has nearly 7 million views.

In this energizing episode, Shauna Lynn Simon sits down with Jazzy Luchini, a powerhouse virtual assistant and coach helping entrepreneurs build sustainable, aligned businesses with the proper support.Jazzy sheds light on what a virtual assistant really brings to the table: not just task management, but strategic partnership, mindset support, and a true sense of collaboration. She shares her journey of building a business rooted in passion and boundaries, while helping her clients scale easily and confidently.You'll hear why waiting until you're overwhelmed is the wrong time to seek help, how working with a VA creates space for real growth, and how she empowers other VAs to lead with purpose, not hustle. This conversation is a wake-up call to stop doing it all and start building the support system you truly need.Ready to reclaim your time, energy, and vision? Tune in now - your business bestie might just be one decision away.Subscribe to The Real Women Real Business Podcast on YouTube, Apple Podcasts, Spotify, or your favorite podcast platform to join Shauna Lynn every week for empowering discussions and practical advice on navigating the entrepreneurial journey with health and wellness in mind.Timestamps:- (00:00 - 00:05) - Meet Jazzy Luchini- (00:06 - 05:30) - Why Every CEO Needs a Business Bestie- (05:31 - 12:45) - Building True Partnerships, Not Just Task Lists- (12:46 - 20:10) - The Signs You're Ready for Real Support- (20:11 - 28:00) - How Jazzy Scaled Her VA Business and Helps Others Do the SameResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastThe Jazzy Va:Learn more about Jazzy: https://thejazzyva.com/Follow Jazzy on Instagram: https://www.instagram.com/thejazzyva/Follow Jazzy on Tiktok: https://www.tiktok.com/@thejazzyvaThe Magnetic and Messy Podcast: https://www.youtube.com/@jazzymagneticmessySuccessful Virtual Assistant Academy: https://thejazzyva.thrivecart.com/sva-course-only/About Jazzy:Jazzy Luchini is an entrepreneur, sought-after virtual assistant, and VA coach helping speakers and coaches scale with PR, outreach, and marketing. After building a fully booked-out virtual assistant business, she now teaches aspiring VAs how to create freedom-based careers without burnout.Beyond strategy, Jazzy is passionate about mindset, soul work, and alignment, believing true success comes from integrating business with purpose. She empowers women in their 20s to step into their next-level selves - whether through entrepreneurship, self-improvement, or navigating big life shifts. She's bringing spirituality and soul into the way she works, helping women live in an authentic, magnetic way

If you've ever felt stuck, scattered, or like you're running your business on autopilot, this episode is your wake-up call. Shauna Lynn dives into how specific visualization methods - the same technique used by Olympic athletes and top-performing CEOs - can become your secret weapon for creating unstoppable momentum. You'll learn how to use neuroscience-backed mental strategies to refocus your energy, reconnect with your goals, and start showing up like the business leader you know you're meant to be.Inside this episode, you'll get a practical, no-fluff approach to visualizing your success in a way that actually impacts your results. From boosting motivation and confidence to making faster, more aligned decisions, you'll leave with a powerful tool you can use daily to build belief, stay disciplined, and take intentional action. Whether you're scaling to new heights or just trying to fall back in love with your business, this episode will help you get out of your head and into your next level.Timestamps:(00:00–03:30) – Starting Where You Are(03:31–10:45) – The Science Behind Visualization(10:46–17:15) – Applying Visualization to Business Goals(17:16–24:00) – Creating a Daily Visualization Practice(24:01–31:45) – Turning Visualization into Aligned ActionResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastThe Perfectionist's Guide To Losing Control by Katherine Morgan Schafler: https://amzn.to/4jUFltX (affiliate link)Check Out Michael Phelps: https://www.instagram.com/m_phelps00/?hl=enCheck Out Tiger Woods: https://www.instagram.com/tigerwoods/?hl=en

In this episode, Tamika Carlton shares how building genuine, human relationships - not automation, not algorithms - is the most powerful growth tool in business and in life. She breaks down how simple acts of intentional connection, like a thoughtful DM or a genuine compliment, can open doors to trust, collaboration, and impact. You'll hear how Tamika's creative approach to outreach, including her “Friend in My Head” video series, has sparked meaningful connections with people all over the world, without ever feeling salesy or scripted.Listeners will walk away with a mindset shift around what it actually takes to grow a community, attract aligned clients, and show up more fully as yourself. This is a conversation about leading with authenticity, creating reciprocal value, and remembering that behind every brand, handle, or email is a real person. Whether you're craving deeper friendships, better client relationships, or more ease in your networking, this episode will challenge you to lead with heart, not hustle.  Timestamps:00:03:45 – Why Digital Connection Isn't Enough Anymore00:08:12 – How a Simple Voice Memo Sparked Real Growth00:15:06 – Relationship First, Strategy Second: What Actually Works00:22:30 – The Happiness Gap and Why We Need Each Other00:36:20 – Shoot Your Shot: The One Relationship Away Mindset Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastEpisode #12, Mastering the Business of Interior Design Entrepreneurship with Claire Jefford: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/mastering-the-business-of-interior-design-entrepreneurship Tamika Carlton Collective:Learn more about Tamika: https://tamikacarlton.com/Join Tamika's Community (Receive 90% Off using the code REALWOMEN): https://www.patreon.com/TamikaCarltonFollow Tamika on Facebook: https://www.facebook.com/tamika.carlton.1/Follow Tamika on Instagram: https://www.instagram.com/tamika_carltonjbp/Follow Tamika on Youtube: https://www.youtube.com/@TheRealConnect_TamikaCarltonAbout Tamika:Tamika Carlton is a powerhouse entrepreneur, relationship expert, and the visionary behind The Real Connect Podcast. She is on a mission to transform the way people build meaningful connections. With a bold goal of growing Real Connect to 1 million members, Tamika is determined to shatter the statistic that only 14% of people are truly happy.She has discovered that quality relationships, both platonic and romantic, are the key to unlocking happiness, increasing income, and improving overall health. As the CEO and Founder of Couples Experience, she is changing lives through inclusive and luxurious retreats and a thriving community dedicated to strengthening connections.Tamika's expertise and influence have earned her features on The Oprah Winfrey Show, Black Enterprise, The Hello Seven Podcast, The Success Journey Podcast, Authority Magazine, and more. She recently shared her deeply personal journey of almost losing her husband to an unexpected health crisis—a moment that forced her to confront the weight of being "the strong one" and the lasting impact of PTSD. This experience deepened her understanding of pain, vulnerability, and the universal need for genuine connection, fueling her passion to help others cultivate relationships that truly matter.

What does it really take to go from shutdown to a thriving national franchise?In this episode, Shauna Lynn sits down with Amber Briggle, the accidental CEO behind Soma Massage Therapy and now the founder of a rapidly growing franchise model that's shaking up the wellness industry. After losing nearly everything during the COVID-19 shutdown, Amber didn't just rebuild - she reinvented, expanding her once home-based practice into a million-dollar, multi-location brand poised for national growth.You'll hear how she leads with compassion, redefines industry norms (hint: no tipping required), and builds wealth by putting people first. This episode is packed with real talk about scaling through crisis, leading a mission-driven team, and turning hard-won lessons into a replicable, sustainable business model.If you've ever wondered how to build something bigger from the ashes - or how to franchise a business the right way - this one's for you.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastSoma Massage Therapy:Learn More About Soma Massage Therapy: https://mysomamassage.com/Follow Soma Massage Therapy on Facebook: https://www.facebook.com/somadentonFollow Soma Massage Therapy on Instagram: https://www.instagram.com/mysomamassage/Follow Soma Massage Therapy on Youtube: https://www.youtube.com/channel/UCWEx4h8Hns6PW8vVTjMwswgAbout Ammber:Amber Briggle is the CEO of B-Well Enterprises, and the founder and owner of Soma Massage Therapy: a multi-award-winning business and the nation's most exciting new franchise opportunity! Amber became a massage therapist in 2004 and began Soma Massage Therapy in 2011. Through tenacity and determination she has literally built (and rebuilt, thanks to the pandemic!) a thriving massage therapy business and a promising new franchise brand.Amber graduated massage school in 2004, moved around the world, and finally settled in the Dallas area in 2009. Within a short time, she had more massage clients than her hands could handle in a day, and she was regularly booked for weeks, if not months, in advance. For a while, Amber would refer those clients to other therapists in the area who had more availability in their schedules, but it wasn't long before she realized that business would be more reliable and stable by referring those clients to another therapist “in house” instead. And an idea, and eventually a business, was born.

In this episode, Shauna Lynn Simon reveals the powerful framework that has helped her businesses move from chaotic, reactive client management to smooth, proactive success. She shares a personal story from her early days that changed her outlook on contracts - and why simply "quoting the contract" isn't enough to create a positive client experience.Shauna Lynn introduces her 5 essential questions for managing clients more effectively, ensuring better communication, fewer misunderstandings, and a stronger reputation. She explains how poor expectation management can silently drain your time, energy, and profits - and how setting clearer client expectations can transform your business. From building client onboarding checklists to developing client care packages and journey maps, she offers practical strategies you can start using right away.If you've ever found yourself constantly putting out fires, feeling drained after every project, or wondering why clients keep missing critical details, this episode will help you reset your approach. Plus, Shauna Lynn gives a peek inside the Real Women Real Business Mastery Program and how it's designed to help you fill in the gaps in your business foundations so you can thrive with less stress and more success.Timestamps:(00:01) – Introduction(02:34) – The staging story that changed everything(07:50) – Why contracts aren't enough(14:45) – The 5 client clarity questions(29:02) – Practical tools to implement todayResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastBook Your FREE Coaching Assessment Call: https://aboutshaunalynn.com/coachmeEp #4, "Revising Your Product/Service Offerings and Pricing Strategy with Trina MacPhee": https://www.aboutshaunalynn.com/rwrb-podcast-episodes/revising-your-product-service-offerings-with-trina-macpheeEp #36, "Mastering Client Relations with Sonia Barney": https://www.aboutshaunalynn.com/rwrb-podcast-episodes/client-relationsHome Staging Client Care Package: https://courses.styledlistedsold.com/courses/download-product-home-staging-client-care-package-us-versionDecorating/Design Client Care Package: https://courses.styledlistedsold.com/courses/download-product-decorating-design-client-care-package-us-version

In this episode, Holly Oldham shares how she turned real-life experience into a thriving business—built not just on skills, but on strategy, mindset, and unstoppable determination. Her journey is a testament to what's possible when you stop waiting for the perfect conditions and start creating your own success with what you already have.Holly opens up about rebuilding from scratch, building a brand rooted in resilience, and growing a six-figure operation through grit and unwavering focus. If you've ever questioned whether your everyday strengths could fuel something bigger, this episode will remind you: the life you want is already within reach. Subscribe to The Real Women Real Business Podcast on YouTube, Apple Podcasts, Spotify, or your favorite podcast platform to join Shauna Lynn every week for empowering discussions and practical advice on navigating the entrepreneurial journey with health and wellness in mind. Timestamps:(00:01) – Meet Holly Oldham and her wildly unconventional path to business success(06:48) – How a single moment sparked a brand built on grit and gratitude(14:22) – Turning daily routines into a high-value, in-demand service(27:40) – Why mindset—and boundaries—are everything in business(41:05) – The mantra that fueled her rise: Pause, Reflect, Move ForwardResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastPause Reflect Move Forward:Learn more about Holly: https://tinyurl.com/3237k2wdCheck out Pause Reflect Move Forward on Facebook: https://www.facebook.com/pausereflectmoveforward/Follow Holly on Facebook: https://www.facebook.com/pausereflectmoveforward.PRMF/Follow Holly on Instagram: https://www.instagram.com/pausereflectmoveforward?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==Follow Holly on YouTube: https://www.youtube.com/@pausereflectmoveforward1039Follow Holly on TikTok: https://www.tiktok.com/@pausereflectmoveforward?is_from_webapp=1&sender_device=pcAbout Holly:Holly Oldham is a freelance writer, author, comedic poet, solopreneur, multi-state speaker, daily shoreline custodian volunteer, mom of four, and grandparent.

In this episode of The Real Women Real Business Podcast Shauna Lynn sits down with the owner of Habitat Design Co, Cailyn Poschner. From insulation choices that slash monthly bills to design strategies that naturally regulate temperature, Cailyn shares real-world insights that prove thoughtful planning pays off—literally. Whether you're starting from scratch or updating a well-loved space, this episode will have you rethinking everything you thought you knew about energy efficiency and design value.Cailyn digs into the evolving standards around energy-smart homes, the truth about government grants (yes, they're real), and why functionality, beauty, and forward-thinking planning aren't mutually exclusive. Cailyn opens up about her journey from environmental engineering to architectural design and offers practical advice for homeowners and pros alike. If you're curious about how to create spaces that do more—cost less, waste less, and feel better—this episode is your blueprint. Timestamps:(00:01) – Meet Caylin Poschner(03:42) – Why Sustainable Design Is Worth It(11:15) – Common Myths About Eco-Friendly Homes(21:08) – Smart Upgrades That Actually Save Money(35:50) – How to Get Started Without Feeling OverwhelmedResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastFind Sustainable Services and Products in Canada: https://greenbuildingcanada.ca/Passive Buildings Canada: https://www.passivebuildings.ca/The Canadian Home Builders Association: https://www.chba.ca/net-zero/Home Renovation Savings: https://www.homerenovationsavings.ca/Reep Green Solutions: https://reepgreen.ca/High Performance Building Supply: https://ca.475.supply/Habitat Design Co:Learn More: https://www.habitatdesignco.com/aboutFollow Cailyn on Instagram: https://www.instagram.com/habitatdesignco_/Follow Cailyn on Facebook: https://www.facebook.com/p/Habitat-Design-Co-61552635780571/Follow Cailyn on Pinterest: https://ca.pinterest.com/habitatdesignco_/Follow Cailyn on LinkedIn: https://www.linkedin.com/company/habitat-design-co/Follow Cailyn on Youtube: https://www.youtube.com/@habitatdesigncoAbout Cailyn:Cailyn Poschner is the owner of Habitat Design Co., an architectural design firm that focuses on beautiful, functional, and sustainable homes. The company helps homeowners and contractors with conceptual designs and permit drawings for home renovations, additions, and new builds. Cailyn has her BCIN and LEED Green Associate.

In this episode of The Real Women, Real Business Podcast, Shauna Lynn talks honestly about what it looks like to keep going—when you're tired, when you feel pulled in every direction, and when you're not even sure who you're supposed to be showing up as anymore.If you've been feeling overwhelmed or disconnected, this episode offers a sense of solidarity. A reminder that sometimes, just getting through the day is the work. Shauna Lynn dives into the tension between ambition and burnout, and why so many women feel pulled in a hundred directions. From redefining what success looks like and giving tips on slowing down.Timestamps:(00:00–03:30) – Starting Where You Are(03:31–08:10) – The Mental Load We Carry(08:11–14:00) – Feeling Behind and Questioning It All(14:01–20:20) – Letting Go of Perfection(20:21–30:00) – Owning the Messy MiddleResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastTake the CEO Quiz Here: https://www.aboutshaunalynn.com/ceoquizSet up a Call with Shauna Lynn: https://www.aboutshaunalynn.com/SuccessionSession

In this episode, Eryn Lobsinger joins us for a refreshing conversation about building a business without losing yourself in the process. She opens up about the highs, the lows, and the unexpected turns that shaped her journey. From navigating self-doubt to making bold moves, Eryn shares unfiltered insights on what it really takes to create a business that feels aligned, fulfilling, and true to who you are.This isn't just another success story—it's a raw, relatable, and inspiring discussion for anyone carving their own path. If you've ever questioned if you're “doing it right” or wondered how to balance ambition with authenticity, this episode is for you.Timestamps:(00:01) - Meet Eryn Lobsinger(07:45) - Navigating self-doubt in business(15:30) - Making bold moves and big decisions(24:10) - Staying true to your vision(32:55) - Key takeaways and final thoughtsResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastSydFIT Health CentreLearn more about SydFIT here: sydfithealth.caFollow SydFIT on Facebook: facebook.com/SydFitHealthCentreFollow SydFIT on Instagram: instagram.com/sydfitpersonalFollow SydFIT on Youtube: youtube.com/channel/UC_kOXsTWPLuRN2HrLsNDCcAAbout Erin Lobsinger:Mother to 2 fabulous kids, foodie, lover of the great outdoors. I started working with Syd 17 years ago embarking on the most profound journey of personal and professional growth that I have ever experienced. As COO of SydFIT Canada Corp, I get to have hands on play in the dirt opportunities to build systems and processes that encourage our team and our community to come together in ways that you can't find at a big box gym.

In this special one-year anniversary episode, we're diving into a game-changing mindset shift: embracing the power of hearing “no.” Shauna Lynn shares how the fear of rejection holds us back from charging our worth, pursuing big opportunities, and setting necessary boundaries. But what if we flipped the script? What if hearing “no” was actually a step toward success?Shauna Lynn breaks down the psychology behind rejection, offers practical strategies to overcome the discomfort, and shares real-life insights from her own journey. Whether you're an entrepreneur, creative, or professional looking to level up, this episode will help you turn rejection into redirection—and profit.Timestamps:[00:03] One Year In: Reflections on Growth & Lessons Learned[05:42] The Fear of No: How Avoiding Rejection Holds You Back[12:15] Pricing & Boundaries: Saying No to Say Yes to Success[21:30] The Science of Rejection: Why No Feels Like Pain[35:10] Practical Strategies to Get Comfortable with NoResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastSet up a call with Shauna Lynn: aboutshaunalynn.com/successsession

Public speaking is one of the most powerful tools for growing your business—but are you using it to its full potential? In this episode, Shauna Lynn welcomes Suzanne Peters, Speaker Development Coach, to discuss how women can transform their personal stories into profitable speaking careers. Suzanne shares expert insights on overcoming stage fright, crafting a compelling signature story, and mastering the art of selling from the stage without sounding pushy.Whether you're an entrepreneur looking to gain more visibility or ready to turn speaking into a full-time business, this episode is packed with actionable strategies. Learn how to confidently book more gigs, monetize free speaking opportunities, and create a business model that maximizes your impact. Suzanne also reveals her top tips for getting paid to speak and positioning yourself as a sought-after industry expert.Timestamps:(00:00) - Introduction(02:00) - Overcoming the Fear of Public Speaking(15:30) - Turning Free Speaking Gigs into Profit(32:45) - Crafting a Compelling Signature Story(50:10) - Monetizing Speaking & Scaling Your BusinessResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastSpeaker Business ClubGet your Free Training with Suzanne: https://speakforincomeandimpact.com/Learn more about Suzanne Peters: https://speakerbusinessclub.com/Learn more about empowering your voice: https://womantowomannetwork.com/About Suzanne PetersSuzanne Peters is a dynamic force in personal development and entrepreneurship, renowned for inspiring and empowering women worldwide. As an award-winning speaker, best-selling author, and business strategist, she specializes in helping women turn their stories into thriving businesses and powerful movements.She is the founder of Speaker Business Club, where she equips women with the tools to build profitable speaking businesses and create financial freedom on their own terms. Suzanne is also the visionary behind the Woman to Woman Network, a global platform dedicated to helping women achieve more in life and business.With an unwavering mission to turn aspirations into achievements, Suzanne continues to empower ambitious women to break barriers, build success, and design the lives they truly desire.

What would you do if your business lost its Google listing overnight? In this episode, we sit down with Theresa Bouchard of TS Staging and Design, who faced this exact nightmare. After building a successful home staging business and securing top search rankings, she suddenly disappeared from Google—along with 25 five-star reviews. Theresa shares how she navigated this challenge, kept her business thriving, and rebounded stronger than ever.From strategic networking to creative marketing tactics, Theresa walks us through the steps she took to ensure her phone kept ringing—even without Google's help. Plus, she reveals why she made the bold move to buy a warehouse instead of renting and how she turned it into a secondary income stream. If you're an entrepreneur looking for real-world advice on resilience, relationship-building, and adapting to unexpected challenges, this episode is for you!Timestamps:(00:00) – Welcome & Meet Theresa Bouchard(00:25) – The Google Listing Nightmare(03:47) – How She Kept Her Business Alive(10:45) – Buying a Warehouse Instead of Renting(21:36) – Final Takeaways: Fear Won't Hold You BackResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastLearn more about the Women's Council Of Realtors: https://www.wcr.org/Episode #40, The Link Between Personal Style & Success, with Anastacia Haye: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/style-and-successTS Staging and DesignLearn more: https://tsstaginganddesign.com/Follow Theresa on Instagram: https://www.instagram.com/tsstaginganddesign/Follow Theresa on Facebook: https://www.facebook.com/tsstaging/About Theresa:After a successful 30+ year career in the corporate world, Theresa Bouchard made the bold decision to pursue her true passion for interior design full-time. For 20 years, she thrived as a Senior Program Manager in a leading medical device company, but it was her love for design and creativity that ultimately drove her to transition into the staging and interior redesign business.Theresa has a remarkable talent for transforming spaces with the perfect blend of color, textures, and styles, all while enhancing the home's aesthetic appeal. Her business acumen, entrepreneurial spirit, and creative vision have seamlessly transitioned into her new career, where she can fully focus on her passion and bring her clients' dreams to life.Now, as a full-time business owner, staging and design professional, Theresa is dedicated to helping sellers maximize their property's value through expert staging, while also redesigning spaces to reflect clients' unique personalities and lifestyles. With an eye for detail and a commitment to delivering exceptional results, Theresa is excited to create inspiring, beautiful environments that truly make a house feel like home.

We've all been told that success requires nonstop effort, long hours, and constant hustle—but what if that mindset is holding you back? In this episode, Shauna Lynn challenges the idea that working harder leads to better results. She shares personal insights from her journey, including how extreme burnout forced her to rethink productivity. Through real-life examples and neuroscience-backed strategies, she reveals why giving yourself space to rest can lead to sharper ideas, renewed energy, and more significant business breakthroughs.Discover how some of history's most accomplished leaders thrived by working fewer hours and why rest isn't a break from progress—it's a crucial part. Shauna Lynn also introduces her Task Triage Method, a simple yet effective way to prioritize what truly matters in your business.Timestamps:[00:03] The Hustle Myth: Why Constant Work Isn't the Answer[05:45] The Wake-Up Call: Burnout, Shingles & a Hard Lesson[15:20] The Science of Rest: How Your Brain Works Best[28:55] Task Triage Method: Prioritizing What Matters[42:30] Rethinking Success: Building a Business That Supports YouResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastTake the Accidental CEO Assessment: https://www.aboutshaunalynn.com/ceoquizLearn more about the Task Triage Method: https://www.aboutshaunalynn.com/gain-10-hours

Is Pinterest still relevant for businesses today? Absolutely! Not only is it still relevant, but you could be missing out on a key marketing strategy if you're not utilizing Pinterest for your brand. In this episode of The Real Women Real Business Podcast, host Shauna Lynn sits down with Sandra Kokotovic, co-founder and Creative Director at Snap Advantage, to dive into how Pinterest is more than just a place for DIY inspiration - it's a powerful search engine that can drive real traffic, leads, and revenue. Sandra shares expert insights on how businesses can leverage Pinterest to reach their ideal audience, boost visibility, and turn casual browsers into loyal customers.From debunking common misconceptions to breaking down exactly how to create content that converts, this conversation is packed with actionable strategies. Whether you're a service provider, an e-commerce brand, or just looking to expand your marketing reach, this episode will give you the clarity and motivation to start using Pinterest as a serious business tool. Tune in and start rethinking how you market online!Timestamps:{00:02} - Introduction - Shauna Lynn introduces Sandra Cox.{00:57} - Meet Sandra - Sandra shares her background.{12:15} - Pinterest Myths - Common misconceptions debunked.{25:40} - Strategy - Using Pinterest for business growth.{45:10} - Final Insights - Key takeaways and next steps.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastCheck out Answer The Public: Answethepublic.comLearn More About Neil Patel: https://neilpatel.com/Snap AdvantageBook a Call with Sandra: https://snapadvantage.com/Follow Sandra on Facebook: https://www.facebook.com/sandrakokotovicmarketingFollow Sandra on Instagram: @sandrakokotovicFollow Sandra on Youtube: https://www.youtube.com/@sandrakokotovicFollow Sandra on Linkedin: https://www.linkedin.com/in/sandrastepan/?originalSubdomain=caAbout Sandra Kokotovic:Sandra Kokotovic is a seasoned Fractional CMO with deep expertise in scaling biohacking and wellness brands. Since co-founding SnapAdvantage in 2016, she has pioneered marketing systems that go beyond traditional advertising, focusing on sustainable growth through strategic digital marketing, influencerpartnerships, high-converting email marketing, and robust funnel systems.Her leadership has propelled SnapAdvantage to become a preferred agency for Upgrade Labs (biohacking/human upgrade centers), founded by Dave Asprey. This partnership highlights her capability to align cutting-edge biohacking services with effective market strategies that resonate within the wellness industry.Sandra's core competencies include advanced email and text marketing strategies, social media marketing, and leveraging high-impact content creators to boost brand visibility and conversion. Her approach isanalytical yet creative, ensuring that each campaign is data-driven and tailored to the unique dynamics of the target audience. As a trusted authority in digital marketing for wellness, Sandra's strategies don't just aim to meet KPIs—they redefine them, setting new benchmarks for biohacking and wellness sector success. Her work consistently delivers measurable results, establishing her as a marketing and wellness innovation leader.

Join Shauna Lynn as she takes a personal journey through the experiences that have shaped her into the entrepreneur and coach she is today. From her unexpected 15-year career in bartending—where she learned customer service, risk management, and even pyrotechnics—to her time in a marching band that taught her discipline and teamwork, Shauna Lynn reflects on the pivotal moments that influenced her personal and professional growth. She shares how her early entrepreneurial spirit led her to start earning money at just 12 years old, how her love for animals made her a lifelong advocate for rescue cats, and why overcoming limitations—whether through fitness challenges or navigating grief—has been a defining part of her journey.Shauna Lynn highlights the importance of community, resilience, and embracing what makes you unique. Whether you're an aspiring business owner, a seasoned entrepreneur, or simply someone looking for motivation, this episode is packed with valuable insights and relatable moments. Plus, Shauna Lynn has a special birthday surprise for listeners interested in taking their business to the next level!Timestamps:[00:02] Introduction: Celebrating 47 Years & Sharing My Story[04:15] Bartending Days: Lessons in Customer Service & Risk-Taking[12:30] Marching Band & Community: Finding Your People[21:45] Tough Mudder & Running: Pushing Limits & Overcoming Doubts[35:10] Life Lessons from My Dad: Patience, Advocacy & PerspectiveResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastLearn more about the Mastery Program: https://www.aboutshaunalynn.com/rwrbBook a call with me: AboutShaunaLynn.com/BirthdayLearn more about Tough Mudders: https://toughmudder.com/

Are you a busy female entrepreneur finding yourself struggling with brain fog, fatigue, or wondering how to prepare for hormonal changes while running your business? In this powerful episode, Shauna Lynn connects with Dr. Denise Handscomb, a naturopathic doctor who not only shares vital health insights but also her own entrepreneurial journey of launching a successful practice within three months of getting licensed.Dr. Handscomb, co-founder of Abaton Integrative Medicine, breaks down how female entrepreneurs can optimize their health through data-driven natural approaches. She challenges common misconceptions about exercise, revealing why traditional "hustle culture" routines might be depleting your energy rather than enhancing it. You'll learn how to maintain mental clarity through strategic protein intake and blood sugar management, essential skills for maintaining peak performance in your business. The conversation delves into practical strategies for incorporating movement into your busy workday and understanding the critical connection between sleep quality and business performance.Whether you're in your 30s planning ahead, navigating your 40s, or already experiencing hormonal changes, this episode provides actionable strategies to help you maintain your entrepreneurial edge while prioritizing your health. As Shauna Lynn emphasizes, "You can be the most successful entrepreneur, but if you don't take a moment to stop and focus on your health first, your body will eventually do it for you."Timestamps:{00:02} - Introduction - Introduction{02:44} - Denise's Journey - Dr. Handscomb shares her background{08:22} - Perimenopause Signs - Recognizing perimenopause symptoms and hormonal changes.{14:14} - Blood Sugar & Diet- Blood sugar regulation and dietary habits & hormonal health.{31:59} - Key Takeaway - The importance of preventative health and naturopathic care.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastAbaton Integrative MedicineLearn more about Denise: https://abatonim.com/Follow Denise on Instagram: https://www.instagram.com/abaton_integrative_medicine/?hl=enFollow Denise on Facebook: https://www.facebook.com/abatonintegrativemedicineAbout Dr. Denise Handscomb:Dr.Denise is a Naturopathic Doctor, wife, Mama, and Co-Founder of Abaton Integrative Medicine. Dr. Denise became a Naturopathic Doctor to educate her patients on how they can optimize their health and the health of their families. Her passion lies in supporting the health of future generations, and because of this, she has completed additional training in prenatal and pediatric care, environmental medicine, and hormonal and digestive health. She has a special focus in those areas as she is in practice.Dr. Denise's treatment philosophy is assessing the body as a whole and providing a customized treatment plan. That focuses on current health concerns, prevention, lifestyle, diet, and overall general health goals. Her comprehensive approach to practicing means she can utilize the various modalities of Naturopathic Medicine, allowing for an individualized treatment protocol.Dr. Denise is extremely passionate about her work, which makes her a student for life. She also loves connecting and meeting new people, so you will find her participating in community events. When not at the clinic, you will find her at home with my family binge-watching Netflix, a glass of Cabernet in hand, taking a little too much advantage of online sales.

Struggling to figure out where to focus your marketing efforts? Join Shauna Lynn as she sits down with Candace Huntly, founder of SongBird Marketing Communications, to talk about what really works when it comes to building a brand and reaching the right audience. From navigating rejection in business to making smarter marketing decisions, Candace shares her journey from the entertainment industry to running an award-winning agency—and the lessons she's learned along the way.Whether you're just starting out or looking to refine your strategy, this conversation will help you cut through the noise and focus on what actually moves the needle. Candace and Shauna Lynn discuss the importance of targeting the right audience, avoiding common marketing pitfalls, and knowing when to scale back or double down. Plus, Candace offers insights into influencer marketing and why engagement matters more than follower count.Timestamps:[04:15] – Handling rejection and turning it into growth.[12:30] – The biggest marketing mistake businesses make.[22:45] – Where to focus your marketing with limited time.[35:10] – Why engagement matters more than followers.[48:20] – Balancing business and personal life.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastEpisode #38,  Self-Acceptance and Empowerment with Lorna Costa, https://www.aboutshaunalynn.com/rwrb-podcast-episodes/self-acceptance-and-empowermentSongbird Marketing Communications:Learn more about Candace: https://www.songbirdmarketing.com/Book your free consultation here: https://www.songbirdmarketing.com/small-biz-packagesFollow Candace on Facebook: https://www.facebook.com/SongbirdMarketingCommunicationsFollow Candace on Instagram: https://www.instagram.com/songbird_buzz/?hl=enFollow Candace on Linkedin: https://www.linkedin.com/company/songbird-marketing-communications/About Candace:Candace Huntly is the Founder of SongBird Marketing Communications, an award-winning agency that helps businesses find their voice in the world of Social Media, Public Relations, Branding, and Marketing. She believes strongly in using both traditional and non-traditional tactics when it comes to building strategies for brands, merging the digital and face-to-face worlds. Candace has run successful strategies for both individual experts and organizations leading to increased brand awareness, community engagement, influencer buzz, and widespread media coverage in top tier print, digital, and broadcast media outlets.Candace is also a professor at Wilfrid Laurier University, teaching courses mostly in the Business Technology Management program. With a background in teaching and as a professional singer and actor, her career has shifted significantly to get to where she is at now, and she doesn't shy away from talking about the unique path she's taken to get to entrepreneurship.Her most important achievement, though, is raising a strong-will daughter who is growing up to believe that anything is possible.

How can trademarks shape the future of your business? In this episode, Shauna Lynn sits down with trademark expert Anita Mar to dive into the essentials of protecting your brand. From understanding the difference between trademarks, copyrights, and patents to navigating the process of registering your trademark, this conversation is packed with practical insights for entrepreneurs. Anita shares her journey from an accidental start in trademark law to building her global business, Trademark Angel, and offers tips on avoiding common mistakes when naming and protecting your brand.Whether you're launching a startup, expanding internationally, or selling on platforms like Amazon, this episode will help you understand why trademarks are a vital part of your business strategy. Don't miss Anita's expert advice on when to trademark, how to avoid potential legal pitfalls, and the importance of acting early to secure your business's future.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/plan.Learn more about the show: AboutShaunaLynn.com/podcastTrademark Angel:Learn more about Trademark Angel: https://trademarkangel.com/Follow Trademark Angel on Facebook: https://www.facebook.com/trademarkangel/Follow Trademark Angel on Instagram: https://www.instagram.com/trademark.angel/Follow Trademark Angel on YouTube: https://www.youtube.com/channel/UCGZIzOCXdDC7pYOe41YbkLw/videosFollow Anita on Linkedin: https://www.linkedin.com/in/anitamar/About Anita MarAnita Mar is the founder and CEO of Trademark Angel and a registered Canadian Trademark Agent with a distinguished career in trademark law since 1999. In 2008, Anita earned the highest mark on Canada's trademark agent qualifying exam, showcasing her expertise and dedication to the field. Since founding Trademark Angel in 2017, she has built a globally connected firm that collaborates with accredited attorneys in the US, EU, UK, Australia, Mexico, Brazil, China, South Korea, Japan, and India—ensuring clients receive top-tier, cost-effective trademark services worldwide. Anita and her team have helped countless Amazon sellers and e-platform entrepreneurs secure their trademarks, protect their brands, and grow their businesses. She brings actionable insights to podcasts, covering why trademarks matter, common pitfalls in registration, and affordable strategies for brand protection—all grounded in her extensive experience and passion for empowering entrepreneurs.

Have you ever wondered when you stopped dreaming big? In this episode, Shauna Lynn explores the power of dreaming beyond limits and the barriers that hold us back. From childhood imagination to adult aspirations, Shauna Lynn unpacks how societal norms and personal doubts can shrink our goals. She shares her own journey of taking bold steps—like launching a home staging business and speaking on international stages.Join the conversation as Shauna Lynn dives into practical strategies to identify and overcome limiting beliefs, set actionable goals, and embrace community support. Whether you're pursuing a lifelong dream or searching for inspiration to start, this episode will leave you ready to take meaningful steps toward a future that's bigger than you imagined.[00:02] Introduction: Why Dreaming Big Matters[05:15] Breaking Comfort Zones: Building a Bold Vision[15:40] Overcoming Doubts: Identifying Limiting Beliefs[25:30] Taking Action: Steps Toward Your Big Dreams[35:45] Final Thoughts: Pursue Goals Without Losing YourselfResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastSet up a call with Shauna Lynn: aboutshaunalynn.com/coachmeLearn more about Rusty Osborne - https://thecoachrusty.ac-page.com/negative-mindset-method-2Learn more about Sarah Blakely: https://www.instagram.com/sarablakely/?hl=en

Shauna Lynn welcomes Michele Williams to share her wealth of expertise on profitability and financial clarity for small businesses. Michele takes us on her journey from building financial software to running her own business—and the hard lessons she learned about passion versus profit. She explains why understanding your numbers is more than just looking at spreadsheets—it's about using them as tools to build a sustainable, joyful business that serves you and your goals.Together, Shauna Lynn and Michele explore strategies for setting boundaries, creating intentional budgets, and aligning your finances with your business vision. Learn how to identify your ideal clients, price for profit, and avoid the common traps of overworking and undercharging. With actionable advice and real-world examples, this episode will leave you inspired to redefine what profitability means for you.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastEpisode #12, Mastering the Business of Interior Design Entrepreneurship with Claire Jefford, https://www.aboutshaunalynn.com/rwrb-podcast-episodes/mastering-the-business-of-interior-design-entrepreneurshipEpisode #8, Empowering Success: LuAnn Nigara's Journey from Podcaster to Business Visionary, https://www.aboutshaunalynn.com/rwrb-podcast-episodes/empowering-success-with-luann-nigaraA Well-Designed Business -The Power Talk Friday Experts By LuAnn Nigara: https://amzn.to/42qcJTkThe Gap and The Gain by Dan Sullivan: https://amzn.to/3E1Wfa7Scarlet and Thread Consulting:Learn more about Michele: https://www.scarletthreadconsulting.com/meet-the-founderThe Profit Is A Choice Podcast: https://www.scarletthreadconsulting.com/profit-is-a-choice-episodesAbout Michele Williams:Michele Williams is the dynamic owner of Scarlet Thread Consulting and Metrique Solutions, two companies focused on empowering creative professionals to own the financials of their businesses. With an eye for detail and a passion for innovation, Michele has carved a niche in providing strategic business coaching and financial analytics to help business owners navigate the complexities of entrepreneurship.At Scarlet Thread Consulting, Michele utilizes her extensive experience in finance and business management to offer tailored coaching, mentoring, and fractional CFO services. She is dedicated to helping her clients achieve financial clarity and operational efficiency, enabling them to make informed decisions that drive their businesses forward. Her expertise in financial metrics and data analysis empowers her clients to optimize their pricing strategies and enhance profitability.Michele's commitment to excellence and her unwavering support for her clients have established her as a trusted advisor and thought leader in the design community. Her work not only transforms businesses but also inspires creativity and growth, making her an invaluable asset to the industry. She is also the host of thepopular podcast, "Profit Is A Choice."

What happens when you let go of what's holding you back? In this episode, we explore the power of releasing relationships, habits, or commitments that no longer serve you. Join Shauna Lynn as she talks about how clinging to the past can drain your energy, stunt your growth, and keep you from aligning with your true goals and passions. From toxic friendships to careers that no longer fit, Shauna Lynn shares practical ways to identify what's weighing you down and how to navigate the emotional process of letting go.Through personal stories and professional insights, this episode highlights the importance of creating space for new opportunities and finding the courage to walk away—even when it's difficult. Learn how to assess what aligns with your values, set boundaries, and embrace growth without guilt or shame. If you've ever felt stuck or held back, this conversation will inspire you to move forward with clarity, intention, and strength.Timestamps:[00:00] Introduction: Why Letting Go Matters[06:45] Identifying What No Longer Serves You[16:10] Personal Story: Ending a Toxic Friendship[27:30] The Opportunity Cost of Holding On[36:40] Strategic Steps to Let Go with PurposeResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastFollow Shauna Lynn on Instagram: https://www.instagram.com/shaunalynnsimon/

Have you ever wondered what it really takes to go from deep debt to running a multimillion-dollar business? In this episode, Shauna Lynn Simon sits down with Jeanne Omlor, a seven-figure online business coach who turned her financial struggles into a thriving coaching empire—all without relying on ads. Jeanne shares her candid story of overcoming debt, navigating life changes, and building a highly profitable business in just 17 months. She also reveals the practical strategies that helped her achieve massive growth, from leveraging organic marketing to shifting her mindset toward consistent action.If you're feeling stuck in debt or struggling to scale your business, Jeanne's journey will inspire you to see the possibilities within reach. Discover actionable insights on using what you already know to create value for others, the importance of perseverance in business, and why grit—not perfection—is the key to success.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastJeanne Omlor InternationalLearn more about Jeanne: https://jeanneomlor.com/Follow Jeanne on Instagram: https://www.instagram.com/jeanneomlor/?hl=enFollow Jeanne on Facebook: https://www.facebook.com/jeanne.omlor/Follow Jeanne on Linkedin: https://www.linkedin.com/in/jeanneomlor/About JeanneJeanne Omlor is a Business Strategist, multi 7-Figure Online Business Coach, and Certified Servant Leadership Executive Coach. At 54 years old she was a solo parent in deep debt and got herself online and to $1M in 17 months, without ads, and has since scaled to multi-millions in 5 years. Her company has helped almost 500 businesses to thrive online. She is emotionally connected to helping others prosper, as she lived in lack for years and overcame that mindset. She is now helping as many people as she can tomaximize profits and reach their full potential while being the visionary they're destined to be.

Join Shauna Lynn on the Real Women Real Business Podcast as she delves into the profound themes of resilience, growth, and community. Drawing from personal experiences, Shauna Lynn reflects on the invaluable lessons learned from her father's long battle with MS and how it shaped her understanding of resilience. She emphasizes the importance of focusing on what can be controlled, nurturing personal and professional relationships, and the significance of self-care. Shauna Lynn also shares her journey in building small, consistent habits that lead to lasting personal growth.Entrepreneurship is often an isolating journey; Shauna Lynn shares how reframing challenges as opportunities has led to immense personal and professional growth. She discusses the power of community in overcoming the loneliness of entrepreneurship and the importance of finding a supportive network. As we look forward to the new year, Shauna Lynn encourages listeners to reignite their passion for their business, set realistic goals, and create healthy habits.(00:02) - Building Lasting Habits for Personal Growth(06:12) - Lessons in Resilience and Caregiving(11:12) - Lessons in Entrepreneurial Growth and Community(20:29) - Building Business Success in 2025Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastThe Real Women Real Business Mastery Program: https://www.aboutshaunalynn.com/rwrb

In this episode of The Real Women, Real Business Podcast, Shauna Lynn shares lessons of gratitude, resilience, and reflection inspired by her father, who bravely faced life with MS. As the holiday season brings a time for introspection, Shauna Lynn honors her father's influence on her life, sharing his impactful "15-minute rule" for navigating setbacks by focusing on actionable steps rather than dwelling on frustrations. This strategy can aid your business in becoming more successful, as well as being a reminder to pay attention to the small moments that matter most.As we embrace the holiday season, the episode inspires listeners to focus on connecting, sharing stories, and discovering new ways to enrich both their personal lives and business ventures in the coming year.[00:00] The Power of Gratitude During the Holidays[02:54] Lessons from My Father: Embracing Challenges[05:45] The Importance of Giving and Building Relationships[09:03] Dreaming Big and Taking Action[11:51] Reflecting on Life Lessons and GratitudeResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastLearn more about Shauna Lynn: https://www.aboutshaunalynn.com/Episode #29, Finding Growth in Every Setback, https://www.aboutshaunalynn.com/rwrb-podcast-episodes/finding-growth-in-setbacksFollow Shauna Lynn on Instagram: https://www.instagram.com/shaunalynnsimon/Follow Shauna Lynn on Facebook: https://www.facebook.com/ShaunaLynnCoaching

Shauna Lynn is joined by Deb Mitchell, a seasoned expert in brand messaging and strategy, on this episode of The Real Woman Real Business Podcast. If you've ever struggled to define your brand or felt stuck attracting the wrong clients, this conversation is for you. Deb shares her approach to helping entrepreneurs and creatives craft messaging that not only reflects their unique strengths but also connects with the clients they truly want to work with. Through real-world examples and practical advice, she dives into why your messaging might fall flat and what you can do to turn things around.From identifying your differentiators to building a cohesive brand that stands out in a crowded market, Deb's insights are actionable and inspiring. Whether you're an interior designer looking to refine your aesthetic or a business owner aiming to attract ideal clients, this episode will leave you with a new perspective on how to align your messaging with your goals.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastLearn more about LuAnn Nigara: https://luannnigara.com/Learn more about Shell Broadnax: https://shellbrodnax.com/Deb Mitchell Writing:Learn More About Deb: https://debmitchellwriting.com/$100 Off Message LevelUp Service - https://debmitchellwriting.com/Follow Deb on Facebook: https://www.facebook.com/deb.c.mitchell.1/Follow Deb on Instagram: https://www.instagram.com/designwriterdeb/Subscribe to Deb on Youtube: https://www.youtube.com/@designwriterdebAbout DebDeb Mitchell creates brand messaging, website copy, and content marketing that gets interior designers hired by the right clients–clients who respect their expertise and are happy to pay them what they're worth. Her clients shine in the marketplace with clarity and confidence, attracting the clients and projects that set them up for profitability and creative fulfillment. Deb's clients have earned features in major publications including House Beautiful, DWELL, Traditional Home, Better Homes & Gardens, and more.

Discover how personal style can shape your wardrobe, your confidence, and your professional success. In this episode of The Real Women Real Business podcast, Anastacia Haye, a renowned fashion empowerment coach, shares her transformative journey from a teenage stylist to helping women redefine their personal image and reclaim their confidence. Join Shauna Lynn and Anastacia as they dive deep into the emotional connections behind what we wear. They reveal how fashion can help women overcome insecurities, step out of societal norms, and show up authentically in their businesses and lives. Whether you're an accidental CEO, a creative entrepreneur, or someone navigating a major life transition, this conversation will inspire you to see the potential of aligning your outer appearance with your inner strength.Join Shauna Lynn and Anastacia as they explore actionable strategies to create a signature style that resonates with your personal and professional brand. Plus, Anastacia shares practical tips for building a wardrobe that feels authentic, finding inspiration for your look, and avoiding the pitfalls of trends that don't reflect who you are. Style is more than aesthetics - it's a tool for showing up as the bold, confident leader you are meant to be.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastEp #8, "LuAnn Nigara's Journey from Podcaster to Business Visionary": https://www.aboutshaunalynn.com/rwrb-podcast-episodes/empowering-success-with-luann-nigaraLearn More About Thumbtack: https://www.thumbtack.com/Ep #39, "Why Following The Crowd Might Be Holding You Back": https://www.aboutshaunalynn.com/rwrb-podcast-episodes/stop-following-the-crowdAnastacia's Styling:Learn More About Anastacia: https://anastaciastyling.com/Get Styled and Empowered Book: https://anastaciastyling.com/style-resources"Branding Your Style and Confidence for Success" FREE Guide: https://anastaciastyling.com/style-resourcesFollow Anastacia on Instagram: https://www.instagram.com/stylingbyanastaciaAbout AnastaciaAnastacia Haye is a Fashion Empowerment Coach, author, and founder of Anastacia's Styling. She empowers ambitious women in business to embrace their beauty, overcome insecurities, and confidently align their image with their God-given purpose. Through her personalized styling services and transformational coaching packages, Anastacia helps her clients elevate their confidence, refine their style, and position themselves as unshakable leaders. Anastacia's mission is to equip women to step boldly into their calling with faith, confidence, and authenticity.

In this episode of The Real Women Real Business Podcast, Shauna Lynn Simon shares a powerful insight sparked by an observation at a crowded event - where she noticed a second, empty escalator that everyone was overlooking. This moment got her thinking about what we miss out on when we put our heads down and follow the crowd.Shauna Lynn explores the science behind "social proof," the psychological phenomenon that makes us follow the pack, even when it's not the best choice. Drawing from real-life examples like Kodak's failure to embrace digital cameras and Blockbuster's missed opportunity with Netflix, she highlights how following the crowd can hinder creativity and innovation.If you've ever wondered how to break free from the crowd and accelerate your business, this episode is packed with valuable insights to get you thinking differently. Learn how stepping away from the norm can lead to breakthroughs in your business and personal life. Shauna Lynn offers actionable tips on how to spot opportunities others overlook, encouraging you to challenge the status quo, trust your instincts, and make bold moves that set you apart. Tune in to discover how thinking outside the box can set you on a path to success.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastSolomon Asch's Conformity Experiment: https://www.verywellmind.com/the-asch-conformity-experiments-2794996

What if overcoming binge eating isn't about willpower at all? Join Shauna Lynn Simon and Lorna Costa on The Real Women Real Business podcast. Lorna Costa is the visionary behind Ditch Decade Diets Academy. Together, Shauna Lynn and Lorna unpack the tangled web of binge eating, a nuanced issue often misunderstood and unfairly linked to personal weakness. Lorna shares her transformation from a health coach and personal trainer to a specialist in binge eating recovery, offering insights that go beyond conventional wisdom. Discover how years of restrictive dieting can lead to a secretive, overwhelming compulsion that only rewiring your mindset and relationship with food can truly address.In this episode, Shauna Lynn and Lorna explore a path to wellness grounded in balance, individuality, and sustainable practices - highlighting the significance of self-compassion and the necessity of redefining food rules that may hold you back. They also delve into the art of content creation and personal branding—without the cliche buzzwords. Lorna reveals the secrets behind building a strong social media presence, from engaging daily with your audience to crafting resonating messages. She also explores the vital role of self-care and boundaries, especially for women navigating societal expectations. By embracing your inner strength, you'll find the power to overcome challenges, whether launching a business or conquering personal battles.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastDitch Decade Diets:Learn More About Lorna: https://sustainablehealthproject.com/3 Tips To End Binge Eating Free Guide: https://sustainablehealthproject.com/freeguideFollow Lorna on TikTok: https://www.tiktok.com/@lorna_bingeeatingcoachFollow Lorna on Instagram: https://www.instagram.com/lorna_bingeeatingcoach/Follow Lorna on Facebook: https://www.facebook.com/lorna.perozzo/Check Our Lorna on Youtube: https://www.youtube.com/@lornacostaAbout Lorna Costa:Lorna is a Binge Eating Coach & founder of Ditch Decade Diets Academy. She transitioned from obsessing over calories, overexercising, bingeing, and feeling out of control with food to conquering binge eating & experiencing so many pinch-me moments now that she feels completely at ease with food & confident in her own skin. Lorna specializes in helping her clients rewire the brain so they no longer feel the urge or impulse to binge and self-sabotage with food using her Root & Rewire Process. Lorna has now worked with hundreds of clients from all over the world to stop their binge eating & get back to eating normally again without thinking about food 24/7.

Mastering the art of delegation can be one of the toughest challenges for business owners, yet it's crucial for scaling and success. Join Shauna Lynn on the Real Women Real Business podcast as she shares personal stories and client experiences that will change how you think about delegation. Discover how recognizing and leveraging hidden talents within your team can create a successful and harmonious working relationship. By embracing different methods and perspectives, uncover new strengths and boost productivity.This episode highlights the power of creating Standard Operating Procedures (SOPs) and introduces Mike Michalowicz's IPO system—Information, Permissions, and Outcome—as a framework for effective task delegation. Shauna Lynn guides listeners through strategies to document and communicate business processes, empowering any team to take ownership. By starting small, refining one process at a time, and ensuring clear communication and structured check-ins, any business can concentrate on high-level tasks while a team thrives.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastClockwork by Mike Michalowicz: https://amzn.to/3UOTGgS (Affiliate Link)Profit First by Mike Michalowicz: https://amzn.to/3Xec0Cb (Affiliate Link)Learn more about Mike Michalowicz: https://mikemichalowicz.com/

Join Shauna Lynn for an inspiring conversation with Sonia Barney, a talented interior designer from Idaho Falls. HGTV ignited Sonia's early passion for transitioning from high-end kitchen and bath design. Sonia has built a successful business in Idaho, all while managing her family's unique needs. Sonia candidly shares the reality behind the glamorized perception of design work and the systems she's developed to balance her business and family life, offering invaluable insights into client expectations and the inner workings of the design industry.Sonia provides knowledge on managing expectations in construction projects. By fostering transparency and authenticity, Sonia demonstrates how her business tools can transform client relationships and prevent mid-project frustrations, strengthening trust and communication.Delve into the importance of clarity and communication within project management as Sonia highlights strategies to streamline client interactions. Shauna Lynn and Sonia discuss the critical role of clear terminology, glossaries, and ongoing conversations in maintaining alignment and preventing misunderstandings. Whether it's through digital or printed project maps, Sonia showcases the benefits of catering to different client preferences, reinforcing the value of a structured approach.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastLuAnn Nigara: https://luannnigara.com/Power Talk Friday: https://luannnigara.com/ptft/Sonia Barney Design:Learn More About Sonia: https://www.soniabarneydesign.com/Sonia Barney Instagram: https://www.instagram.com/soniabarneydesign/About Sonia Barney:I am Sonia Barney, Owner and Principal designer at Sonia Barney Design in Idaho Falls, Idaho. With a Bachelor's Degree in Interior Design and 18+ years of experience in design and construction, and while raising two autistic boys, I know firsthand that life is more successful with a combination of creative thinking and organization. I am a self-proclaimed nerd who loves to problem solve and create thoughtfully organized plans in both my design projects and my business.

What if your business decisions could resonate deeply with your core beliefs and values, creating financial success and a lasting legacy? Join Shauna Lynn Simon on The Real Women Real Business Podcast as she uncovers the profound connection between personal and professional "why" and its impact on an entrepreneurial journey. Shauna Lynn shares her own story of wanting to empower female entrepreneurs to achieve sustainable success without falling into get-rich-quick schemes. Shauna Lynn navigates the essential steps to align motivations with offerings, ensuring that a business meets genuine needs and stays true to its mission.Throughout this episode, Shauna Lynn emphasizes the importance of transparency and integrity in business and how these values can take precedence over profit. Explore actionable insights and strategies to maintain alignment with businesses "why," from journaling to crafting mission statements that resonate with ideal clients. Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastLearn more about Shauna Lynn: https://www.aboutshaunalynn.com/Sara Blakely: https://www.instagram.com/sarablakely/?hl=en

Discover how to target and connect with your ideal client in the home staging industry with Marianne Cherico, a coach for home stagers and our insightful guest on this episode of The Real Women Real Business Podcast. Marianne shares her transformative journey from a thriving 27-year real estate career to becoming a leader in home staging and mindset coaching. Marianne recounts her path from self-doubt to embracing diverse opportunities, using her experiences to highlight the power of collaboration and continuous learning for entrepreneurs everywhere.Join Shauna Lynn as Marianne discusses the importance of understanding the unique characteristics and values of real estate agents to craft marketing messages that truly resonate. From the role of social media in maintaining visibility to the benefits of joining committees, there's a wealth of advice on connecting authentically with others.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastSet up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastInterested in learning about a career in home staging? Check out this 1-Hour On-Demand Home Staging Starter Training – this is your passport to the exciting world of home staging!: StyledListedSold.com/careerWell Designed Business by LuAnn Nigara -https://luannnigara.com/interior-design-business-podcast/Episode 8 - Empowering Success: LuAnn Nigara's Journey from Podcaster to Business Visionary: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/empowering-success-with-luann-nigaraNinja Selling: Subtle Skills. Big Results by Larry Kendall: https://amzn.to/3YHNR7iCo-Active Training Institute: https://coactive.com/Tough Mudder Competition: ToughMudder.comMarianne Cherico- The Home Stager's Coach:Learn more about Marianne: https://coachingbymarianne.com/Complimentary Discovery Session: Book HereHome Stagers And Designers On Fire Podcast: https://coachingbymarianne.com/podcast-episodes/Follow Marianne On Instagram: @homestagercoachmarianneFollow Marianne On Linkedin: https://www.linkedin.com/groups/71376/Follow Marianne On Pinterest: https://www.pinterest.com/mariannechericoFollow Marianne On Facebook: https://www.facebook.com/groups/About Marianne Cherico:Marianne has coached many Home Stagers throughout the country on how to up-level their business by developing both mindset skills and savvy business strategies. She offers both one-on-one and group coaching services. Helping these homestagers own their magnificence and create a life and business that sets their soul on fire is Marianne's sweet spot!Her speaking engagements include RESA, IAHSP, and NAPO Conferences. She has also held workshops around New England with the Design for Today Collaborative and numerous online and offline venues. Marianne's Podcast, Home Stagers and Designers on Fire is a great way to learn business and mindset strategies for those of you wanting to grow your Home Staging business. If you are looking for a coach who will help you grow your business your way, Marianne is your gal!

When Kathryn Lackey packed her bags and left Dallas for Nashville, she wasn't just moving cities—she was stepping into a new chapter of resilience and renewal. Her journey is a testament to the unpredictable twists of life, marked by the challenges of starting anew after confronting her husband's shocking secrets and tragic death. Through this episode, Kathryn shares her path from a flourishing career in interior design to becoming the author of a poignant memoir, "Letters from Love's Battlefield: Triumph in the Aftermath of a Spouse's Sexual Addiction," which helped her find healing and empowerment.Kathryn's story confronts deep betrayal and the emotional turmoil that follows. Her story is a powerful reminder of the importance of addressing past traumas to foster personal growth and resilience.Kathryn opens up about the lessons learned from self-publishing and the necessity of coaching for aspiring authors. Kathryn's insights encourage anyone seeking to share their truth through writing. As Shauna Lynn discusses her impactful book launch and its reception, she emphasizes supporting meaningful content and leaving reviews to aid creators. Join Shauna Lynn as she embraces Kathryn's message of hope and empowerment, encouraging listeners to spread positivity within their communities.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastAmerican Addiction Center: https://americanaddictioncenters.org/sex-addictionBlue Ridge Mountains Christian Writers Conference: www.blueridgeconference.com/Operation Underground Railroad: ourrescue.org/Kathryn M Lackey:Learn More About Kathryn: https://www.kathrynmlackey.com/Heart Of The Home Styling & Designs: www.heartofhomedesigns.com/aboutLetters From Love's Battlefield Book Download: https://www.kathrynmlackey.com/About Kathryn M LackeyKathryn Lackey is the founder of Heart of the Home Styling & Designs, a seasoned designer, entrepreneur, and author of Letters from Love's Battlefield. With over 20 years of experience in design and renovation, Kathy's journey into this career began as a survival job following the devastating loss of her husband to sexual addiction. She turned her passion for design, particularly kitchen and bath design, into a thriving business, blending her real estate background with her deep understanding of creating “heart of the home” spaces that enhance property value. Kathy's journey also includes years of caregiving, navigating divorce, and raising her children while managing her parents' real estate amidst her mother's Alzheimer's.In 2019, Kathy embraced her entrepreneurial spirit by launching her own solopreneur kitchen design and home staging business, and soon after she relocated to Nashville for a fresh start. Her personal story took a transformative turn following her former husband's death, which led her to rediscover a journal of unsent letters to him. These letters inspired her book, Letters from Love's Battlefield, which became a #1 Amazon new release and a Foundations Award winner. Through her story, Kathy now empowers women who have experienced trauma from sexual addiction, helping them heal and discover their true potential.

Feeling overwhelmed by a cascade of brilliant ideas and unsolicited advice? You're not alone. Join Shauna Lynn as she navigates the exhilarating yet challenging waters of managing a flood of entrepreneurial ideas without losing focus on what truly matters for your business's success. This episode of The Real Women, Real Business Podcast is a candid exploration of how crafting a clear business vision can become your compass, guiding you to effectively evaluate and prioritize ideas that align with your goals and values. Shauna Lynn shares her journey of excitement and urgency that often accompany new ideas, as well as the common pitfalls of diving headfirst without thorough evaluation. Learn how to implement systems to capture and assess these ideas, ensuring they contribute meaningfully to your growth rather than leading you astray.Shauna Lynn will help you categorize these ideas into manageable phases based on priority, urgency, and dependencies. This episode is packed with actionable advice on balancing excitement and carefully considering new opportunities. Through personal anecdotes and strategic insights, discover how to capture ideas for future assessment and make thoughtful decisions about which paths to pursue for sustainable business growth.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastLearn more about Shauna Lynn: https://www.aboutshaunalynn.com/

In this episode of The Real Women Real Business podcast, join Shauna Lynn Simon as she interviews productivity specialist Amber De La Garza. Shauna Lynn and Amber explore the complexities of productivity in the entrepreneurial world. Amber shares her insights on how many people equate busyness with productivity, often overlooking the importance of focusing on high-value tasks that truly drive results. Amber emphasizes that productivity is not a one-size-fits-all approach and introduces her framework, categorizing tasks into four key buckets: marketing and visibility, sales, client servicing, and administration. By prioritizing these areas, business owners can better manage their time and reduce the overwhelming feeling of constantly putting out fires.Amber also addresses the self-created fires that many entrepreneurs face, encouraging listeners to reflect on their habits and accountability. She advocates starting small by dedicating 30 minutes a week to focus on high-value activities, gradually building up from there. The episode is a reminder that productivity is a skill that can be learned and refined, empowering listeners to take control of their time and energy to achieve their business goals without the stress of endless busyness.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastLeverage Lab: https://amberdelagarza.com/leveragelab/Small Business Straight Talk Podcast: https://amberdelagarza.com/podcast/Next Level Business Owner Quiz: https://amberdelagarza.com/quiz/The Eisenhower Matrix: https://asana.com/resources/eisenhower-matrixEp 8: Empowering Success: LuAnn Nigara's Journey from Podcaster to Business Visionary - https://www.aboutshaunalynn.com/rwrb-podcast-episodes/empowering-success-with-luann-nigaraThe Power Of Habit by Charles Duhigg (Affiliate Link): https://amzn.to/4anF9P7Atomic Habits by James Clear (Affiliate Link): https://amzn.to/4gT5rweThe Productivity Specialist:Learn more about Amber: https://amberdelagarza.com/Facebook: https://www.facebook.com/theproductivityspecialistInstagram: https://www.instagram.com/amber_delagarzaLinkedin: https://www.linkedin.com/in/amberdelagarza/About Amber De La Garza:Amber De La Garza is The Productivity Specialist! Amber has more than a decade of experience helping small business owners maximize profits, reduce stress, and make time for what matters most by improving their time management and elevating their productivity! Amber is a sought-after coach, trainer, speaker, writer, host of the Small Business Straight Talk Podcast, and creator of LeverageLab®. Amber shares her message on her weekly podcast both virtually and in-person across the country for audiences that range from small business owners and associations to multinational corporations.

Join Shauna Lynn Simon on The Real Women Real Business Podcast as Shauna Lynn sits down with Maggie Horsburgh, a pioneering real estate agent who has turned her struggles into a powerful mission. Maggie identified a crucial gap in the industry and became a Certified Divorce Real Estate Expert. Dive into her compelling story and learn how she adapted specialized training from the IIumni Institute in California to fit Canadian laws, all while emphasizing the importance of feeling heard during such tumultuous times.You'll be captivated as Maggie shares the unique challenges she faced and overcame, becoming the first Canadian to master these specialized skills. She discusses the essential role of collaboration with family law professionals and how empathy, neutrality, and agreement are vital in managing real estate transactions during a divorce. Hear firsthand about her work with Catherine Willems of Crimson Leaf Studios and how it helped her create a niche that truly aligns with the needs of her clients. Maggie's journey is a testament to the resilience and innovative spirit that drives success in this demanding field.By leading with compassion and avoiding judgment, Maggie inspires us to better understand and support others in their most challenging times. Tune in for an episode filled with personal anecdotes, practical advice, and a powerful message of purpose and resilience.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastCrimson Leaf Studios (Free 30-minute consultation): https://www.crimsonleafstudios.com/contact-us (mention "Maggie" on contact form)Learn more about the IIumni Institute: https://www.ilumniinstitute.com/Divorce Haven:Learn more about Maggie: https://www.divorcehaven.ca/The Top 5 Mistakes Realtors Make in Divorce Listings (Free Download): https://www.divorcehaven.ca/top5About Maggie Horsburgh:Maggie Horsburgh is a Certified Divorce Real Estate Expert (CDRE™) and the first Canadian to graduate from the prestigious Ilumni Institute. Drawing on her experience with divorce, Maggie has carved out a niche by supporting divorcing couples through the emotionally and financially challenging process of selling their matrimonial homes. She aims to minimize conflict and stress while providing compassionate, unbiased guidance. Maggie's journey from navigating her divorce to helping others in similar situations is a testament to her belief in turning personal hardships into professional purposes. Through her work, she strives to make a positive impact on families during one of the most difficult times of their lives.Her goal is to have a positive impact on divorcing families, the community, and broken hearts, as she values acceptance, hard work, and self-fulfillment.

When Shauna Lynn's father was diagnosed with progressive multiple sclerosis over two decades ago, he introduced her to a powerful coping mechanism—the "15-minute rule." Every day, he allows himself a brief window to feel any negative emotions before moving forward with a positive mindset. In this episode of The Real Women Real Business Podcast, unpack the transformative power of setbacks and how they can create growth and resilience, drawing inspiration from legends like Michael Jordan and Serena Williams.Join Shauna Lynn as she highlights the incredible journeys of passion-driven female entrepreneurs who redefine setbacks as stepping stones. Through personal anecdotes and real-life client experiences, Shauna Lynn shares strategies for realigning objectives when life throws unexpected curveballs. Learn how to shift your perspective from focusing on failures to recognizing your achievements, even if your goals aren't fully met. Shauna Lynn delves into the art of writing your own comeback story, celebrating small victories, and maintaining resilience—key takeaways for anyone facing challenges in their business or personal life.This episode urges you to stay positive, support fellow entrepreneurs, and keep thriving, reminding you that setbacks are merely temporary roadblocks on your path to future success. You got this!Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastThe Gap and The Gain by Dan Sullivan (Affiliate Link): https://amzn.to/3XyFFV8Tough Mudder Competition: https://toughmudder.com/Serena Williams: https://www.serenawilliams.com/Michael Jordan: https://www.instagram.com/jumpman23/?hl=en

Ever wondered how you can turn your business's perceived weaknesses into its greatest strengths? Join Shauna Lynn Simon, on this enlightening episode of the Real Women, Real Business podcast. Uncover the art of transforming drawbacks into unique selling points. Learn from accommodation giants like Airbnb, Vrbo, and hotels, who have mastered highlighting their unique values. Shauna Lynn also shares personal insights from her entrepreneurial journey in home staging, demonstrating how she has successfully leveraged written reports in consultations to stand out despite some industry skepticism.Uncover the power of positive framing, client-focused benefits, and the magic of storytelling to create emotional connections with your audience. This episode is packed with actionable strategies for enhancing user experience and engagement by improving the visual appeal and navigational ease of your product. Whether you're an entrepreneur looking to reframe feedback or a business owner aiming to enhance client interactions, this episode offers invaluable advice to help you turn limitations into strengths that truly resonate with your audience. Tune in and transform how you present your unique value to the world!Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastLearn more about Vrbo: https://www.vrbo.com/en-ca/Learn more about Airbnb: https://www.airbnb.ca/

How does a licensed private investigator become the CEO of a major trade association in the home staging industry? Join Shauna Lynn Simon as she welcomes Shell Brodnax, the dynamic force behind the Real Estate Staging Association. Shell shares stories from her days as a private investigator, including an unforgettable incident involving a cow on the highway. She shares her transformative journey into the world of home staging and how her passion led her to create a thriving community for home stagers, inspired by her involvement with the Women's Council of Realtors.Listen to the inspiring story of moving cross-country and the challenges of starting over. Discover the power of offering unique, high-quality services and how aligning your business with your true passions can lead to attracting loyal clients. Explore the importance of client selection and the empowerment of turning down unsuitable clients. Learn about building camaraderie through referrals and the benefits of collaborating with competitors. Shell offers personal anecdotes and practical advice on maintaining motivation, the critical role of discipline, and taking time for self-care to prevent burnout. This episode contains valuable insights and practical tips for building a balanced and successful business.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastLearn More About Shell Brodnax: https://shellbrodnax.com/Shell Brodnax Instagram: https://www.instagram.com/shellbrodnaxofficial/?hl=enShell Brodnax Facebook: https://www.facebook.com/shellbrodnaxSara Blakely Instagram: https://www.instagram.com/sarablakely/Tough Mudder Competition: https://toughmudder.com/Sean Corvelle: https://www.instagram.com/seancorvelle/?hl=enReal Estate Staging Association:Real Estate Staging Association Website: https://www.realestatestagingassociation.com/Youtube Channel: https://www.youtube.com/user/realestatestagingInstagram Account: https://www.instagram.com/resahq?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==About Shell BrodnaxShell Brodnax is the founder and Chief Executive Officer of the Real Estate Staging Association® (RESA®). RESA® is a 501(c)(6) Tax-Exempt Nonprofit Trade Association for professional real estate stagers. As an expert leader, visionary, author, business strategist, Global speaker, and expert on real estate staging, Shell is one of the most sought-after real estate speakers in the real estate industry.Shell has been in the industry for over 21 years and has worked to advance professionalism and excellence in real estate staging by creating the trade association Real Estate Staging, RESA. Through her work at RESA, Shell has created an Internationally recognized accreditation system for CORE business staging training providers, an MCE program for real estate agents, the Home Staging Industry Awards, RESACON annual conventions, RESA-Connect events, as well as a united network of professional real estate stagers that includes over 1,500 members, 24 chapters and 300 leaders.Shell co-authored Amazon's best-seller: Home Staging: The Power That Sells Real Estate. The book is a guide to getting the best price for your property, whether you are a homeowner, agent, or investor. It also covers the wide range of houses that are on the market and how to appeal to the right kind of buyers for your home. Shell Brodnax is a motivating and thought-provoking business strategist who has helped thousands of real estate entrepreneurs navigate the obstacles that are holding them back, as well as realizing their potential.Shell's accolades include the Central Valley's Women's Council of Realtors Businesses Woman of the Year, the Staging & Design Network Leader of the Year, a two-time Stevie award for Women in Business finalist, and the host of Stager Talk, a real estate staging podcast. Shell teaches entrepreneurs to leverage the law of attraction and the power of focus combined with their natural talents and passion for their businesses to achieve their desired business. Shell's no-nonsense direct approach allows her clients to take a step back from their business and really “see” what work needs to be done to get to the next level. Shell then helps them outline the strategy to make it happen.

What if financial freedom was a form of self-care? Join Shauna Lynn Simon as she explores this revolutionary idea with Cheryl P Pinto, who went from working at 16 to achieving financial independence by 33. Cheryl's journey is packed with pivotal moments, including a transformative mentorship, a devastating financial loss, and her path out of significant debt. Her insights will inspire you to take control of your finances, making the connection between financial stability and overall well-being crystal clear. Her journey is inspiring and offers actionable insights that will motivate you to pursue your financial goals with newfound clarity and passion.Dive into the critical importance of financial literacy for female entrepreneurs, focusing on the empowering concept of "paying yourself first." Shauna Lynn and Cheryl break down essential money management techniques, tools for overcoming the fear of numbers, and strategies for managing an unpredictable income. Women can ensure long-term stability and growth by adopting the right mindset and regularly reviewing their financial plans. Cheryl's practical advice and the tools discussed in this episode are designed to make financial planning accessible and straightforward, even for those who dread the thought of managing money.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastLearn more about Cheryl: CherylPPinto.comFinancial Freedom Masterclass: CherylPPinto.com/masterclassRich Dad Poor Dad by Robert T. Kiyosaki: https://amzn.to/3Xs5bwA (Affiliate Link)The Wealthy Barber by David Chilton: https://amzn.to/3XsM4Cs (Affiliate Link)Ask For It by Linda Babcock and Sara Laschever: https://amzn.to/3XsM4Cs (Affiliate Link)Money, Master The Mind Game by Cheryl Pinto: https://amzn.to/3Mu0BaQ (Affiliate Link)About Cheryl P Pinto:She started working at the age of 16 and retired financially free at the age of 33. She is an entrepreneur, a mom, and a Money Coach. Prior to setting up her own company, she worked as a banker for 17 years. She retired from the corporate world as an Assistant Vice President of Sales in Dubai.Cheryl is the author of Money, Master the Mind Game - the 7-Step Roadmap to Financial Freedom.She is an alumna of Harvard University. She holds two Masters Degrees - a Masters in International Business and an MBA in Finance.When she takes a break from being a workaholic, she loves to travel, having visited over 45 countries! She loves to read and indulge in adrenalin-pumping adventure activities - sky diving, scuba diving, paragliding & summiting Mount Kilimanjaro (5,895 meters) are a few of the fun achievements she is proud of.Her mantra - it has to be FUN...because if it isn't FUN, it won't get DUN!Cheryl P Pinto was born & raised in Dubai, UAE, and now lives in Toronto, Canada.

What if celebrating small wins could be the key to unlocking your full potential? In this episode of The Real Women, Real Business podcast, Shauna Lynn Simon promises to transform how you view progress and achievements. Reflecting on a personal story, Shauna Lynn explores the powerful concept from Dan Sullivan's "The Gap and The Gain," which emphasizes recognizing milestones instead of chasing unachievable ideals. You'll learn how this approach can drastically improve your mental health, boost motivation, and lead to sustainable business growth. Shauna Lynn also dives into the importance of appreciating daily victories to prevent burnout, making it an essential tool for long-term success.This episode provides actionable strategies to keep your motivation high, even on the toughest days. Inspired by James Clear's "Atomic Habits" and Charles Duhigg's "The Power of Habit," we discuss how daily standups and reward systems can turn a bad day around. Discover the therapeutic benefits of journaling, which can help you foster a mindset of continuous improvement and self-compassion. Tune in to embrace a mindset that celebrates every step of your entrepreneurial journey!Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastFree Journal Prompts: AboutShaunaLynn.com/Journal-PromptsThe Gap and The Gain by Dan Sullivan: https://amzn.to/46VWIVN (Affiliate Link)Atomic Habits by James Clear: https://amzn.to/4duo1c9 (Affiliate Link)The Power Of Habit by Charles Duhigg: https://amzn.to/4dsd36X (Affiliate Link)

Stepping out of your comfort zone can be one of the most terrifying yet rewarding experiences of your entrepreneurial journey. On this episode of The Real Women, Real Business Podcast, Shauna Lynn Simon shares personal insights and practical advice on overcoming the overwhelming challenges of running a business. Explore the concept of the S-curve to illustrate the stages of growth and learning while also highlighting the profound impact of embracing new challenges. From feeling overwhelmed to sacrificing personal well-being for the sake of business success, Shauna Lynn addresses the real struggles and celebrates the magic that happens when you push your boundaries.Shauna Lynn delves into the significance of setting specific and achievable goals. She discusses the importance of surrounding yourself with a strong support system and practicing self-compassion by celebrating efforts and progress, not just results. This episode emphasizes the value of sharing and supporting each other in our growth journeys. Tune in to discover how small steps, such as public speaking or accepting new opportunities, can build confidence and lead to transformative growth. Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastFollow Me On Social Media: https://www.instagram.com/shaunalynnsimon/ 

Ever wondered how small tweaks in your daily routine could lead to massive productivity gains? Join Shauna Lynn Simon on the Real Women Real Business podcast, where she shares six game-changing strategies designed specifically for busy entrepreneurs. You'll hear about the surprising productivity boosts that come from taking breaks, and how using video and voice notes can drastically cut down on miscommunications. Shauna Lynn shares her personal experiences with tools like Loom and Voxer, offering you a peek into how these can transform your workflow and team dynamics.But that's not all— She is also diving into the magic of standardized email templates and pre-planned social media calendars. Think about all the time you'll save with consistent, efficient communication and a well-organized online presence. To wrap it up, Shauna Lynn provides six instant productivity hacks that you can implement right away for a quick boost. Tune in and equip yourself with these actionable insights that promise to enhance your entrepreneurial journey!Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastTop 5 Time Management Tips for Busy Female Entrepreneurs: https://www.aboutshaunalynn.com/gain-10-hoursEp 17: Mastering Your Marketing: A 6-Step Guide to Attracting Your Ideal Clients: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/mastering-your-marketing 

What happens when you combine mechanical inclinations, a fierce determination, and a passion for sustainability? Meet Deanna Martin, a pioneering force in the biogas industry. From an IT background to managing large-scale biogas plants, Deanna's journey is a testament to the power of learning by doing and the strength of collaboration. Her story will inspire anyone looking to break barriers and make a meaningful impact in a niche, male-dominated field.In this episode, Shauna Lynn explores how Deanna transitioned from working for others to becoming an entrepreneur driven by passion and innovation. Learn why the bio gas sector is crucial for addressing climate challenges and how new leaders can push the industry forward.We also dive into the unique challenges and opportunities women face in the biogas industry. Hear Deanna's firsthand experiences of overcoming gender biases and advocating for more women in trades and mechanical fields. From her recognition at the World Biogas Association awards gala to her insights on political advocacy and waste management, Deanna's journey is a powerful call to action for women everywhere to pursue their passions and contribute to environmental sustainability. Don't forget to share this episode and subscribe for more inspiring conversations on sustainability and empowerment!Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastContact Deanna Martin: deanna@deannamartinbiogas.comAbout Deanna MartinHaving been involved in the bio-gas industry for over a  decade, Deanna has been a passionate leader in the organic waste management space. Over the span of her career, she has diverted over a million tonnes of organics from landfills and generated over 250,000MW of renewable energy. Deanna has recently started her own business by moving into the consulting space, with a focus on helping companies understand the importance of this technology, facilitating an energy transition away from reliance on fossil fuels.

Success isn't a straight line; it's a series of bumps, struggles, and steadfast perseverance. This episode shines a spotlight on the harsh reality of business failures, with staggering statistics revealing that many ventures crumble within their first decade. Through Shauna Lynn's own story of a home staging company teetering on the edge of collapse in 2010, we unpack the invaluable lessons learned from these setbacks. From the initial excitement to the harsh realities of slow growth and personal challenges, you'll hear firsthand how resilience and adaptation can turn near-failure into a foundation for lasting success.What does it take to build a thriving business? We delve into the essentials—from targeted marketing and understanding client needs to crafting irresistible offers and maintaining exceptional customer service. Shauna Lynn shares practical tips on conveying your services effectively and setting the right price. Plus, you'll get an introduction to her six-step SellSmart System, designed to supercharge your marketing messaging. With free resources for further support in business planning and sales strategies, this episode is a goldmine for entrepreneurs ready to transform their failures into stepping stones toward sustained success.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastThe 6-Step System to Skyrocket Your Sales: AboutShaunaLynn.com/Skyrocket$100M Offers by Alex Hormozi (Affiliate Link)

What if you could transform from a solopreneur to a thriving CEO without sacrificing your personal well-being? Join us as we sit down with Donna Dube, a certified director of operations and the host of the CEO Amplify Podcast. Donna sheds light on the critical mindset shift that small business owners need to adopt to see themselves as visionaries and strategists, regardless of their business size or revenue. We tackle the common struggles faced by "accidental CEOs" who are driven by passion but overwhelmed by operational challenges, offering actionable insights to navigate the chaos of the online business world.Ever feel like your to-do list is running your life? We introduce the "scheduling ninja" approach to time management, designed specifically for entrepreneurs. By prioritizing personal commitments, setting core working hours, and distinguishing between maintenance and growth tasks, you'll learn how to reclaim your time and focus on activities that truly drive your business forward. Donna walks us through how simple yet powerful practices can help you assess business metrics, evaluate revenue, and make strategic adjustments without losing sight of your personal well-being. Tune in to discover how to build a successful business without burning out.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastEpisode 3: Achieving Goals through Discipline and SMART Planning: Accidental CEOsCEO Power Hour Playbook (Free Download): Power HourThe Power of Habit by Charles Duhigg (affiliate link)Atomic Habits by James Clear (affiliate link)Triggers by Marshall Goldsmith (affiliate link)Eat That Frog by Brian Tracy (affiliate link)CEO Amplify:Website: https://ceoamplify.ca/Facebook: https://www.facebook.com/donna.dube.96/Instagram: https://www.instagram.com/ceoamplify/About Donna:Donna is a certified Director of Operations and host of the CEO Amplify podcast who works with established online service-based business owners who are ready to make a bigger impact and maximize their profit. By leveraging their time, talent, and tactics. Donna helps business owners go from solopreneurs to confident CEO without sacrificing their life, health, or relationships.

Feeling constantly exhausted and losing passion for your work? I've been there. Back in 2017, I battled chronic fatigue and burnout, and it taught me invaluable lessons that I'm sharing with you today on the Real Women, Real Business podcast. Join me, Shauna Lynn Simon, as we unpack the telltale signs of burnout so you can recognize them early. We delve into practical strategies such as incorporating exercise, meditation, and taking time to unplug into your daily routine. By setting small, achievable goals and finding new sources of inspiration, you'll rediscover your enthusiasm and drive for your entrepreneurial journey.Setting boundaries and practicing self-compassion are more than just buzzwords—they are essential for sustainable success. In this episode, we explore how to effectively say no and protect your time without feeling guilty. We discuss the importance of building a robust support system, from business coaches to mastermind groups. Reflecting constructively on mistakes and celebrating your achievements can foster a positive mindset. Plus, making self-care non-negotiable, whether it's through physical activities or quality time with loved ones, ensures your well-being. Stay connected with our podcast community and let's continue to empower each other for lasting success.Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planFrom Burnout To Brilliance: Episode 1Bonus Episode: Real Women, Real Stress: Overcoming Stressful SituationsEpisode 9: Overbooked and Overwhelmed: Practical Solutions For Busy ProfessionalsLearn more about the show; AboutShaunaLynn.com/podcast

What if you could add an extra six figures to your business revenue in the next year? Imagine the possibilities! In this episode of the Real Women Real Business podcast, we uncover the game-changing strategies you need to make that dream a reality. We dive into the first crucial step: understanding your ideal clients and crafting messages that truly resonate. Social media marketing and networking are highlighted as indispensable tools for reaching a broader audience. We'll also delve into the benefits of referral programs and lead generation tactics to boost your client base and revenue significantly.But that's not all—it's time to rethink your pricing and sales strategies. Learn how implementing a "Goldilocks pricing" model with three tiers can capture different market segments and maximize your earnings. We'll discuss the power of upselling and cross-selling to increase the value of each client. Plus, discover how strategic partnerships and bundled services can open new revenue streams without overwhelming your resources. Efficiency is key, and we'll show you how to enhance it for sustainable growth.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planGet Shauna Lynn's Guide to Gaining an Extra 10 Hours Every Week: AboutShaunaLynn.com/timeSet up a FREE 1-on-1 Coaching Assessment Call: AboutShaunaLynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastFree guide to increase your revenues and clients in 30 days with just 5 mins a day: https://www.aboutshaunalynn.com/30-day-business-boostEp 17 - Mastering Your Marketing: A 6-Step Guide to Attracting Your Ideal Clients - https://www.aboutshaunalynn.com/rwrb-podcast-episodes/mastering-your-marketing

What if you could craft marketing messages that truly resonate, leading to sustainable growth and a client base beyond your wildest dreams? Join me, Shauna Lynn Simon, as we uncover the secrets that female entrepreneurs need to master for reaching their ideal clients. This episode is your ultimate guide to the 6-Step SellSmart System, designed to take the overwhelm out of scaling your business. From defining your ideal client and conducting market research to brainstorming impactful messages and crafting a powerful brand promise, we cover it all. You'll walk away with a clear roadmap to develop primary, secondary, and tertiary messages that form a cohesive and compelling marketing strategy.We'll also dive deep into the nuances of understanding your ideal client's demographics, behaviors, and preferences to ensure your marketing messages hit home. Discover the best marketing mediums to amplify your reach, engaging your target audience effectively. Plus, we'll explore the power of brainstorming without filters and how to create a concise brand promise that communicates your unique value. Whether you're looking to boost sales or expand beyond your immediate circle, this episode is packed with actionable insights tailored for passionate female entrepreneurs. Let's thrive together!Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastEpisode 4 - Revising Your Product/Service Offerings and Pricing Strategy with Trina MacPhee: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/revising-your-product-service-offerings-with-trina-macphee