The Real Women Real Business Podcast

In this episode of The Real Women Real Business Podcast, Shauna Lynn Simon tackles a common pattern among high-achieving women entrepreneurs - spiraling when a client goes quiet. When uncertainty creeps in, the brain fills in the blanks, often with stories that trigger defensiveness, overexplaining, discounting, or avoiding follow-up altogether.Shauna Lynn breaks down a five-step reset framework designed to interrupt the spiral and replace emotional assumptions with clean leadership. She explains why silence is not feedback, how to separate fact from narrative, and why following up is not needy - it is responsible business ownership. The episode also outlines a practical follow-up cadence you can implement immediately to prevent lost revenue and protect your momentum.Listeners will walk away with a structured process for regulating emotions, choosing useful assumptions, and communicating clearly without defensiveness. If you have ever hesitated to follow up because of the story you were telling yourself, this episode will give you a calmer and more strategic way forward.Timestamps:(00:01) - (06:30) - Why high achievers spiral when clients go quiet(06:31) - (11:17) - The five step reset framework to stop emotional storytelling(11:18) - (18:25) - Building a clean follow up process that prevents lost revenue(18:26) - (23:03) - Sample follow up scripts and tone adjustments(23:04) - (27:47) - Reframing common triggers and responding without defensiveness(27:48) - (30:01) - Leadership, curiosity, and choosing calm over assumption Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastConnect with Shauna Lynn on Instagram: @shaunalynnsimon

In this episode of The Real Women Real Business Podcast, Shauna Lynn Simon is joined by expert authority coach Christine Blosdale for a powerful conversation about clarity, confidence, and becoming known for what you do best. With over 25 years in personal branding, marketing, and broadcasting, Christine shares why so many talented women struggle to be seen, even when they are highly capable and experienced.This episode explores the hidden cost of being multi passionate without clear messaging, how imposter syndrome shows up for overachievers, and why authority is built through simplicity rather than credentials. Christine breaks down how to communicate your value in a way people actually understand, how to stop overwhelming your audience with too many offers, and why visibility strategies only work when they are aligned with who you are.Listeners will walk away with a clearer understanding of how to position themselves as the go to expert, build credibility without burnout, and show up with confidence in a crowded market. If you are ready to stop blending in and start being recognized for your expertise, this episode is a must listen. Share it with a woman in business who needs clarity, not more noise.Timestamps:(00:01) - (05:30) - Why multi passionate messaging creates confusion and invisibility(05:31) - (13:10) - Imposter syndrome, overachievers, and embracing expert authority(13:11) - (21:10) - Clear messaging, simple language, and speaking to real client needs(21:11) - (28:30) - Authority building strategies beyond podcasting(28:31) - (36:40) - Offers, visibility mistakes, and why simplicity converts better(36:41) - (48:50) - Standing out in saturated markets and claiming your expertise Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastEp 41: Crafting Brand Messages That Convert With Deb Mitchell: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/crafting-brand-messagesEp 48: Why Every Business Needs a Trademark with Anita Mar: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/business-trademarksExpert Authority Quiz and FREE Call with Christine Blosdale: https://freeexpertauthoritycall.comChristine BlosdaleLearn more about Christine: http://www.ExpertAuthorityCoach.comFacebook: https://www.facebook.com/christine.blosdaleInstagram: @christineblosdaleYoutube: https://www.youtube.com/@ChristineBlosdaleTikTok: https://www.tiktok.com/@christineblosdale.com Christine Blosdale, known as The Expert Authority Coach™, is a five-time #1 bestselling author, award-winning radio personality, and host of The Expert Authority Coach Podcast with more than 25 years of experience in personal branding, magnetic marketing, and multimedia. A former content creator for brands like America Online and Microsoft, she helps entrepreneurs, coaches, authors, and thought leaders clarify their message, strengthen their visibility, and confidently step into their authority. Known for her media savvy and results-driven approach, Christine blends strategy with ease and fun, guiding business owners to move from overlooked to in-demand by building authentic presence and credibility in their field.

In this episode of The Real Women Real Business Podcast, Shauna Lynn Simon is joined by embodiment-led brand and web designer Abby Bradetich for a refreshing conversation about authenticity, energy, and breaking outdated content rules. With a background in professional dance and over 15 years in marketing and design, Abby shares how she helps women entrepreneurs stop forcing strategies that do not fit and start building an online presence that actually feels good.Together, they explore why content often feels exhausting, how overconsumption blocks creativity, and why energy matters just as much as what you say. Abby introduces her embodiment-first approach to content, explains how to find your natural entry point for showing up online, and challenges the pressure to follow rigid posting rules or hustle culture tactics.Listeners will gain practical insights into trusting their intuition, simplifying content creation, and creating from a place of alignment rather than obligation.If showing up online has felt heavy, forced, or draining, this episode offers permission to do it differently. Share it with the woman in business who is ready to stop performing and start connecting.Timestamps:(00:01) - (05:45) - Abby Bradetich's journey from dance to marketing and entrepreneurship(05:46) - (12:30) - Why authenticity feels hard online and how energy impacts content(12:31) - (19:30) - Overconsumption, burnout, and creating space for real ideas(19:31) - (27:30) - Breaking content rules and redefining professionalism online(27:31) - (36:45) - Being real without oversharing and finding your true brand voice(36:46) - (49:20) - Trusting yourself, repeating your message, and building authorityAbby BradetichLearn more about Abby:Website: https://illuminessencecreations.comInstagram: @illuminessencecreationsInstagram: @theunfilteredceopodPodcast: Unfiltered CEO Podcast: https://open.spotify.com/show/5Dz1Z7Dfw8nhopuG5DrxQ0Abby Bradetich is the founder of IlluminEssence Creations and an embodiment-led brand and web designer and content coach. With over 15 years of experience in marketing and design and a background in professional dance, Abby helps women entrepreneurs stop performing online and start showing up in a way that feels natural, aligned, and sustainable. Through her work, she blends mindset, embodiment, and strategy to help clients build online presences rooted in energy, authenticity, and clarity rather than hustle, rigid rules, or forced content strategies.Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastGet this FREE resource: The Bold Expression Toolkit: https://illuminessencecreations.myflodesk.com/boldtoolkitExplore Magnetic By Nature Content Support Ecosystem: https://illuminessencecreations.com/magnetic Get a FREE Website Review from Abby: https://illuminessencecreations.myflodesk.com/websitereviewRead: Triggers: Creating Behavior That Lasts - Becoming the Person You Want to Be by Marshall Goldsmith: https://amzn.to/45JJ6h0

In this milestone 100th episode of The Real Women Real Business Podcast, Shauna Lynn Simon tackles one of the most common and costly patterns she sees in women entrepreneurs - people pleasing. What often starts as being helpful or accommodating quietly turns into burnout, resentment, and a business built around everyone else's urgency. Shauna Lynn breaks down how people pleasing shows up in real business decisions, from bending policies to rescuing clients and saying yes to timelines that are not yours to carry. She explains why people pleasing is not kindness, how it creates scope creep and emotional exhaustion, and why boundaries are not rigid walls but the container that makes great work possible. Listeners will learn how to spot the internal cues that signal a resentful yes, how to pause instead of reacting, and how to replace automatic compliance with clear, confident alternatives. Shauna Lynn also shares her practical “yes opportunities” framework to help business owners say no without shutting the door or sacrificing professionalism. If you are ready to protect your energy, your time, and the quality of your work, this episode will change how you think about boundaries. Share it with the woman in business who needs permission to stop overgiving. Timestamps:(00:01) - (05:45) - Why people pleasing shows up so strongly for women entrepreneurs(05:46) - (12:31) - The real cost of saying yes too fast in business and life(12:32) - (20:05) - Boundaries as the foundation of a burnout proof business(20:06) - (27:06) - The yes opportunities framework for saying no without guilt(27:07) - (35:28) - Scripts, pause phrases, and practical tools to stop overgiving(35:29) - (39:16) - Releasing resentment, rebuilding passion, and leading as a CEO Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastRead ExpertEditor Article: https://experteditor.com.au/blog/s-bt-boomers-who-insist-they-did-everything-right-often-raised-children-who-dont-know-how-to-identify-their-own-emotions/Ep 95: Why Positive Thinking Isn't Enough and What Actually Creates Breakthroughs with Rusty Osborne: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/create-breakthroughsFREE Boundaries Bundle: https://www.aboutshaunalynn.com/yes

In this episode of The Real Women Real Business Podcast, Shauna Lynn Simon pulls back the curtain on the subtle ways women entrepreneurs leak profit without realizing it. Drawing from a recent month in her own business, Shauna Lynn shares how catching a series of small, “reasonable” decisions helped her retain an extra $4,000 - not from one big win, but from holding her value in everyday moments. This episode explores what Shauna Lynn calls the “nice tax” and the micro-moments where it shows up, from quick calls that are not so quick to preemptive discounts, scope creep, extensions, and underpricing based on comfort rather than value. She walks listeners through the mindset shifts and CEO standards that helped her replace people-pleasing with calm, confident boundaries, without sacrificing kindness or client experience. Listeners will gain practical language, real examples, and a new lens for spotting profit leaks as they happen, plus a powerful reframe on being both generous and well paid. If you have ever overdelivered, undercharged, or second-guessed your pricing, this episode will change how you think about money conversations. Share it with a woman in business who needs permission to protect her profit.Timestamps:(00:01) - (04:15) - How small “being nice” moments quietly cost women entrepreneurs thousands(04:16) - (09:30) - The nice tax explained and why profit leaks often go unnoticed(09:31) - (16:10) - The most common micro-moments where women overdeliver and undercharge(16:11) - (23:10) - Real examples of scope creep, quick calls, extensions, and pricing from comfort(23:11) - (32:30) - CEO standards for protecting profit and how to be kind and paid Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastEp 66: Speak Like a Leader: Communication Skills That Move the Needle With Dr. Laura Sicola: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/speak-like-a-leaderEp 8: Empowering Success: LuAnn Nigara's Journey from Podcaster to Business Visionary: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/empowering-success-with-luann-nigaraVoxer Walkie Talkie App: https://www.voxer.com/downloadSherwin-Williams: https://www.sherwin-williams.com/

In this episode of The Real Women Real Business Podcast, Shauna Lynn Simon sits down with paid advertising strategist Britt Holmes for a grounded, no-hype conversation about what actually makes ads work. With nearly 14 years of experience managing millions in ad spend, Britt shares how she moved from corporate marketing to helping women-led and service-based businesses grow with clarity, ethics, and measurable results.This episode challenges the common belief that ads are a quick fix. Britt breaks down what needs to be in place before spending a dollar, why boosting posts is costing business owners more than they realize, and how sustainable growth comes from strategy, not shortcuts. She offers a refreshing perspective on starting small, stacking wins, and choosing platforms that align with real buyer intent rather than vanity metrics.Listeners will walk away with a clearer understanding of when ads make sense, how to avoid expensive mistakes, and why integrity matters more than trends in digital marketing.If paid ads have felt confusing, intimidating, or disappointing, this conversation will shift how you think about growth. Share this episode with the woman in your life who has been thinking about running ads but is unsure where to start.Timestamps:(00:02) - (07:15): Meet Britt Holmes and why paid ads are often misunderstood(07:16) - (08:59): What must be in place before investing in paid advertising(09:00) - (21:53): Messaging, offers, and setting realistic expectations for ads(21:54) - (29:43): Building sustainable momentum and choosing the right platform(29:44) - 41:15): Ad budgets, DIY pitfalls, and long-term growth strategy(41:16) - (45:15): What actually makes ads work and the biggest mistake to avoidResources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastConnect with Britt Holmes:Learn more about Britt: https://www.meritmedia.comInstagram (Britt Holmes): https://www.instagram.com/brittholmeslive/Instagram (Merit Media): https://www.instagram.com/meritmediainc/LinkedIn: https://www.linkedin.com/in/britt-holmes-merit-mediaAbout Britt Holmes:Britt Holmes is the founder of Merit Media Inc and a paid advertising strategist who helps service-based businesses implement ethical, high-performing ad strategies with clarity, simplicity, and measurable results. With over a decade of experience managing ad campaigns and bringing big-brand strategy to small budgets, Britt emphasizes strong targeting, conversion-focused creative, and real business outcomes rather than vanity metrics.Listen on your favorite platform! Click any icon below to find our podcast wherever you love to tune in.

In this episode, Shauna Lynn sits down with powerhouse publicist KJ Blattenbauer, founder of Hearsay PR, to challenge everything women entrepreneurs think they know about being seen. Drawing on nearly three decades in PR, KJ shares how she went from shaping stories behind the scenes to helping overlooked experts step into authority in a way that actually fits real life.Listeners will hear how publicity differs from social media noise, why credibility compounds faster than followers, and how clarity - not intensity - is the real driver of sustainable visibility.KJ reframes PR as an act of service, showing how lived experience, consistent messaging, and simple storytelling can open doors to aligned opportunities without selling your soul online. She also breaks down the most common visibility mistakes women make and offers practical ways to become your own best publicist, starting now.If you're an accidental CEO who wants to be known for your work without doing all the things, this conversation will shift how you think about visibility, confidence, and growth. Listen in, and share it with the woman who needs permission to be seen Timestamps:(00:02) - (06:45): KJ Blattenbauer explains why publicity is about being findable for your expertise, not chasing fame or viral moments.(06:46) - (15:30): KJ shares how women entrepreneurs underestimate their stories and what actually makes something newsworthy.(15:31) - (27:10): KJ breaks down the difference between PR and social media and why credibility compounds faster than followers.(27:11) - (39:20): KJ outlines the most common visibility mistakes women founders make and how clarity beats hustle every time.(39:21) - (52:10): KJ offers a simple, sustainable framework to build authority without burnout or constant content creation.Resources:Get KJ's FREE Visibility Workbook: www.hearsaypr.com/freebieBook Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastRead How To Be a Media Darling by KJ Blattenbauer: https://amzn.to/3YrXiHf (affiliate link)Read Pitchworthy: The No-Fluff Playbook to Publicity That Pays Off by KJ Blattenbauer: https://amzn.to/3LyljJO (affiliate link)Ep 41 - Crafting Brand Messages That Convert With Deb Mitchell: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/crafting-brand-messagesEp 74 - Get Flooded with Clients Without Ever Asking for a Referral with Stacey Brown Randall:https://www.aboutshaunalynn.com/rwrb-podcast-episodes/get-more-clientsEp 87 - Stop Chasing Followers and Start Building a Community that Converts with Emily Rosales: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/build-a-communityConnect with KJ Blattenbauer:Learn more about KJ: https://www.hearsaypr.com/Instagram (Hearsay PR): https://www.instagram.com/hearsayprInstagram (KJ): https://www.instagram.com/kjblattenbauerFacebook: https://www.facebook.com/kjblattenbauerLinkedIn: https://www.linkedin.com/in/kjblattenbauer/About KJ Blattenbauer:KJ Blattenbauer is a powerhouse publicist who turns overlooked experts into headline news. With nearly 30 years of experience, she's the go-to pro when you're ready to stop being ignored and start owning the spotlight. Known for her bold yet approachable style, KJ delivers clear, actionable strategies that have been featured everywhere from Forbes to Architectural Digest. She's also the author of the DIY PR book, How to Be a Media Darling, and Pitchworthy, a modern guide to building lasting visibility and authority.

In this episode, Shauna Lynn reframes the January pressure and replaces hustle-driven goal-setting with a grounded, sustainable CEO approach. She walks listeners through a mindset shift that moves them from feeling behind to feeling firmly in control, without adding more to an already full plate.Rather than chasing big resolutions, Shauna Lynn shares how micro habits, paired with thoughtful weekly planning, create real momentum over time. Through personal examples and real-world CEO routines, she illustrates how progress is built in the margins of everyday life, especially when things feel messy or unpredictable. Listeners will hear how prioritization, intention, and flexibility can coexist, and why grace is not a weakness in leadership, but a strategy.This episode offers a refreshing perspective for women who want growth that actually fits their lives. It's an invitation to lead with clarity, consistency, and self-trust - one day at a time.If this resonates, share it with a fellow business owner who needs permission to slow down and still move forward. Timestamps:(00:02) - (03:12): Shauna Lynn Simon reframes the January “reset” pressure and reminds listeners they're not behind - they're right on time.(03:13) - (10:05): Shauna Lynn breaks down why big resolutions fade fast, and why micro habits are the real CEO move for sustainable momentum.(10:06) - (18:40): Shauna Lynn walks through her daily CEO check-in and how choosing one needle-mover priority keeps the day from turning into reactive chaos.(18:41) - (28:15): Shauna Lynn shares her 5-minute inbox review and her end-of-day wins ritual, using progress-focused reflection to stay grounded and consistent.(28:16) - (44:50): Shauna Lynn gives a real-time weekly planning walkthrough - aligning profit + energy, protecting CEO time, building buffer space, and using “task triage” when life blows up.Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastCheck out the next webinar: aboutshaunalynn.com/webinarThe Gap and The Gain by Dan Sullivan: https://amzn.to/3E1Wfa7

In this powerful conversation, Shauna Lynn Simon sits down with mindset coach and author Rusty Osborne to explore a counterintuitive truth many high-achieving entrepreneurs miss: the very thoughts you try to silence may be pointing to your next breakthrough. Rusty shares his own journey from building a business that looked successful on the outside to confronting the unseen mental blocks that quietly stalled his growth, and how that reckoning reshaped the way he now helps others lead with clarity and confidence.Listeners will gain a fresh lens on overwhelm, self-doubt, and imposter syndrome, learning why positive thinking alone often falls short and how working with negative self-talk can create real momentum. Through practical insights rooted in neuroscience, mindset work, and lived experience, this episode reveals how trust in yourself is built, how freedom expands when you stop resisting discomfort, and why sustainable success starts beneath the surface.If you're heading into a new season of leadership and want fewer mental roadblocks and more ease, this episode offers a grounded, actionable perspective worth sitting with - and sharing with someone who needs it.Timestamps:(00:02) - (07:15): Rusty Osborne explains why negative self-talk isn't something to eliminate, but a signal pointing directly to hidden mental blocks.(07:16) - (18:42): Shauna Lynn Simon and Rusty Osborne unpack the limits of “think positive” culture and why it often keeps entrepreneurs stuck in overwhelm.(18:43) - (32:10): Rusty Osborne shares his personal business collapse and the mindset shift that helped him rebuild with clarity, alignment, and ease.(32:11) - (47:55): A deep dive into imposter syndrome, money beliefs, and why fear of success quietly sabotages capable, high-performing women.(47:56) - (01:05:20): Rusty Osborne breaks down how subconscious rewiring builds self-trust, expands freedom, and creates sustainable leadership going into 2026.Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastRusty Osborne:Learn more about Rusty: https://rustyosborne.com/ Follow Rusty on Facebook: https://www.facebook.com/thecoachrusty Follow Rusty on Instagram: https://www.instagram.com/thecoachrusty Subscribe to Rusty on YouTube: https://www.youtube.com/@TheCoachRustyListeners of The Real Women Real Business Podcast get Rusty's book, The Power of Negative Thinking, plus bonuses for free at https://www.thepowerofnegativethinkingbook.com/shaunalynn (or purchase on Amazon here https://amzn.to/491ZL19)About Rusty Osborne:Rusty Osborne is the go-to mindset coach for entrepreneurs who need to get out of their own way. He's helped hundreds of business owners use their negative self-talk to ditch overwhelm and break through their biggest mental blocks. His book The Power of Negative Thinking is out now on Amazon!

In this episode, Shauna Lynn guides listeners through a compassionate yet strategic process for closing out the year like a true CEO. Drawing from her own challenging season, marked by personal loss, stalled timelines, and hard-earned breakthroughs, she models the mindset shift that transforms setbacks into meaningful data rather than self-criticism. Shauna Lynn outlines a four-part framework to strengthen confidence, clear mental clutter, and create the space needed to build a business that feels aligned rather than overwhelming. Listeners will hear her philosophy on celebrating imperfect progress, identifying repeating patterns, releasing what no longer fits, and crafting a vision anchored in how they want to feel next year.This episode offers a blend of honesty, humor, and highly actionable reflection prompts that listeners can apply immediately to a more grounded, intentional start to 2026.Tune in for a thoughtful reset - and share with an entrepreneur who's ready to step into the new year with clarity and purpose. Timestamps:(00:01) - (03:45) - Why ending your year like a CEO changes everything(03:46) - (09:22) - The hidden cost of skipping year-end reflection(09:23) - (17:10) - How Shauna Lynn reframes mistakes and leads her team(17:11) - (27:40) - A challenging year, personal growth, and the power of honest assessment(27:41) - (39:55) - The four-part CEO reflection framework to build your next-level year Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastLearn about the Real Women Mastery Program - https://www.aboutshaunalynn.com/rwrbEpisode #45, Letting Go of What No Longer Serves You: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/letting-go

In this episode, Shauna Lynn Simon sits down with branding expert and designer RuthAnn Rafiq to explore why so many established coaches and service providers hit a revenue ceiling not because of visibility, but because their brand no longer reflects the level of expertise they've grown into. RuthAnn shares how mismatched branding can quietly erode confidence, limit conversions and keep entrepreneurs playing small even when demand is high.Listeners will hear RuthAnn's refreshing philosophy on premium positioning, including why mindset shifts must happen before the visuals change, how authenticity and values shape true authority and the subtle signals that separate brands attracting tire kickers from those bringing in high-intent, ready-to-invest clients. She also breaks down the organic marketing opportunities most entrepreneurs are missing and explains how a strategic rebrand can transform not only revenue, but the way a founder shows up in their business.By the end, listeners will feel inspired to evaluate their own online presence with honesty, clarity and purpose and take aligned action toward the business they want to lead.This is an episode worth sharing with any entrepreneur ready for their next evolution. Timestamps:(00:02) - (08:41): RuthAnn Rafiq shares why established entrepreneurs hit a revenue ceiling even when visibility isn't the issue.(08:42) - (18:19): The emotional and mindset shifts required to step into a more premium brand identity.(18:20) - (29:57): What actually signals expertise online and how branding influences authority and conversion.(29:58) - (44:36): RuthAnn and Shauna Lynn unpack the connection between rebranding, pricing and money mindset growth.(44:37) - (58:10): RuthAnn gets personal about scaling back her business to honor her values and offers practical advice for sustainable growth. Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastBook Your Money Momentum Session: https://www.aboutshaunalynn.com/moneycall RuthAnn Rafiq:Learn more about RuthAnn: https://www.rartspace.com/aboutFollow RuthAnn on Instagram: https://www.instagram.com/r_artspace/?hl=enFollow RuthAnn on Pinterest: https://ca.pinterest.com/r_artspace/Get Your 3 Site Success Audits: https://www.rartspace.com/audit About RuthAnn Rafiq:RuthAnn Rafiq is the owner and lead designer behind R Artspace, a branding studio helping coaches and service providers feel premium in their high-quality offer with a sophisticated brand and custom Squarespace website to help establish you as the sought-after expert in a crowded industry and help you more ease-fully scale to 6 and 7 figures. On a personal note, RuthAnn is a wife, mama to 3 little ones, is homeschooling, and lives in Kansas City.

In this episode, Shauna Lynn sits down with life and personal development coach Primavera Barron for a raw, honest look at why so many women feel stuck, burnt out, or disconnected from their current identity. Primavera shares her transformative journey from losing herself in a decade-long marriage to rebuilding her sense of self through neuro-linguistic programming and energy work, and how this sparked her mission to help other women stop abandoning themselves.Listeners will hear why procrastination, people-pleasing, and overwhelm are often symptoms of a deeper identity mismatch, and how simple but challenging questions can shift long-standing patterns. Primavera offers a fresh, science-backed perspective on changing the inner narrative, reframing limiting beliefs, and taking action that actually aligns with who you are today, not who you used to be.This episode invites listeners into the discomfort that leads to clarity, confidence, and meaningful change. Tune in for a conversation that may just help you see yourself in a new way, and share it with someone who needs the reminder that growth is always possible.Timestamps:(00:02) - (12:10): Shauna Lynn introduces Primavera Barron and sets the stage for a conversation about burnout, identity, and why so many women feel stuck in their own lives.(12:11) - (27:40): Primavera breaks down the disconnect between who women were when they started their business and who they are now, and how this outdated identity quietly fuels procrastination and overwhelm.(27:41) - (43:05): Hear Primavera's personal turning point after her divorce, the patterns she noticed in her massage clients, and what made her pursue neuro-linguistic programming as the missing piece.(43:06) - (57:50): A deep dive into NLP, shamanic energy work, and the surprising ways women self-sabotage through people-pleasing, avoidance, and emotional overidentification.(57:51) - (1:12:30): Primavera shares actionable ways listeners can question their internal narrative, interrupt limiting beliefs, and begin shifting into their true identity with courage and clarity.Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastEpisode #82, How to Turn Procrastination Into a Powerful Tool for Business Growth: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/tools-for-business-growthPrimavera Barron:Learn more about Primavera: https://subscribepage.io/Primavera_Barron_CoachingFollow Primavera on Instagram: https://www.instagram.com/primaverabarron/?hl=enGet your 2 free journal workbooks: https://stan.store/primaverabarronAbout Primavera Barron:Primavera Barron helps women who feel stuck, lost, or on the verge of burnout come back to themselves and rebuild a life that finally fits. She does it through raw, truth-first coaching and deep emotional reset. She's known for her unfiltered style and has helped women walk out of silence, self-abandonment, and pretending, into the most honest version of who they are.

In this episode of The Real Women Real Business Podcast, Shauna Lynn pulls back the curtain on one of the most costly and overlooked drains on women entrepreneurs: emotional labor. From people-pleasing clients to absorbing everyone else's stress, Shauna Lynn reveals how invisible emotional work quietly sabotages your profits, your energy, and your joy.Drawing on her own experience with burnout and the powerful transformations of her coaching clients, Shauna Lynn shares how to spot emotional labor in your day-to-day business decisions and offers four practical tools to help you reclaim your time, energy, and clarity. She reframes boundaries as an act of leadership, not guilt, and introduces simple shifts that help you build a business that supports you rather than depletes you.This conversation is for every woman who's tired of “doing it all” and ready to thrive with more peace, purpose, and profit. Tune in to refuel your mindset and share this episode with a fellow entrepreneur who needs to hear it.Timestamps:(00:00) - (06:32): Shauna Lynn Simon exposes one of the biggest profit leaks in women-run businesses and introduces the unseen weight of emotional labor.(06:33) - (15:41): She reflects on her own experience with burnout, revealing how overwork and “doing it all” can quietly erode both energy and profit.(15:42) - (26:10): Through real client stories, Shauna Lynn illustrates how people-pleasing, poor boundaries, and emotional overload show up in everyday business decisions.(26:11) - (44:20): She breaks down why emotional labor leads to poor decision-making, stalled growth, and resentment—and how reconnecting to your original vision can change everything.(44:21) - (1:02:00): Shauna Lynn shares four powerful tools for protecting your energy, setting emotional and business boundaries, and building a business that supports you instead of draining you.Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcast

In this episode of The Real Women Real Business Podcast with Shauna Lynn Simon, entrepreneur and coach Kandi Lee shares how she turned $1.11 and two suitcases into a multi–seven-figure legacy. With honesty and humor, Kandi reflects on rebuilding from rock bottom, learning to lean into the “messy middle,” and mastering the mindset shifts that separate survival from success.Listeners will walk away with a clearer understanding of how fear, identity, and belief shape business growth, and how to recalibrate them using Kandi's practical tools like the “five-minute funeral” and her four-step thought trail process. She also reveals her signature three profit levers: Priority, Pipeline, and Profit, that help women scale freedom-based businesses without burning out.If you've ever questioned whether you have what it takes to rise from struggle to stability, this conversation is your wake-up call. Tune in and remember: you got this. Timestamps:(00:02) - (11:45): Hear how Kandi Lee went from $1.11, two suitcases, and a divorce to rebuilding her life and business from the ground up—and the pivotal “why not” moment that changed everything.(11:46) - (22:10): Learn why fear and the “messy middle” are part of every entrepreneur's path, and how Kandi reframed fear as proof she was leveling up instead of backing down.(22:11) - (33:40): Explore the identity shifts that create million-dollar momentum, including Kandi's embodiment method and how showing up as your next-level self changes everything.(33:41) - (47:00): Go behind Kandi's three profit levers—Priority, Pipeline, and Profit—and learn the simple frameworks she uses to help clients scale freedom-based businesses.(47:01) - (58:30): Find out how Kandi turned her expertise into KANDILAND™, an AI-powered coaching platform that helps entrepreneurs scale faster, plus the one piece of advice she'd give her 1994 self. Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastKANDILAND - Where Genuis Lives On Tap - 30 Days. $11.11. Full Access. Total Clarity. www.one-elevennetwork.online/kandilandtrial Kandi Lee:Learn more about Kandi Lee:https://www.one-elevennetwork.com/Follow Kandi on Instagram: https://www.instagram.com/theoneelevennetwork/#Follow Kandi on Facebook: https://www.facebook.com/KandiLee111About Kandi Lee:Business Consultant for Helping Legacy-Led Women Embody Their Next Levelwith Identity Shifts, Automation & Sales Engines that Scale Freedom-Based Profit on Their Terms.I am the CEO & Co-founder behind The One-Eleven Network, with over 30 years of experience building real businesses before “coaching” was ever trending. What started as a $1.11 leap of faith has become a living legacy—and the strategic growth company for high-earning women ready to scale beyond the hustle.For over 30 years, I've had the honor of coaching over 100,000 business owners and entrepreneurs to scale into consistent, freedom-based profitability by engineering their sales systems, upgrading their identity, and building businesses that run with or without them.As a single mom running multiple businesses, I know firsthand what it's like to feel stuck, broke, and overwhelmed while longing to create real change. In 1994, I faced my own “HOLY CRAP” moment—a divorce that left me with two suitcases, my daughter, and $200 to my name. That moment became the catalyst for a complete life redesign.Fast forward to today: I'm the founder of The One-Eleven Network, a multi–7-figure coaching and consulting company built on grit, strategy, and a dollar and eleven cents. Over the past two decades, we've helped thousands of entrepreneurs scale their businesses with clarity, confidence, and systems that work.At the heart of our success is the Cash Flow Compass™, a 5-pillar system designed to help business owners with:➡ Mindset that expands capacity without forcing more➡ Sales that land at premium price points without apology➡ Time that prioritizes money-making moves only➡ Profit that's protected, not just earned➡ Automation that makes your business work for you—and make you money while you sleepThis holistic approach is why our clients stop hustling and start scaling quickly, strategically, and profitably.Along the way, I've sat at the table with the best—Mark Victor Hansen, Bob Proctor, Jack Canfield, Lisa Nichols—and learned what it takes to build a business that thrives without sacrificing your life.Whether it's through our signature group masterminds, online training, or our innovative AI clone KANDILAND™, we provide the proven strategies, frameworks, and support women need to scale their businesses with clarity and confidence—without ever leading alone.I've been featured on CNBC, The Business Journal, HuffPost, HGTV, and more—but the spotlight isn't on me. It's on you: your results, your clarity, and the freedom you finally get to keep.

In this episode of The Real Women Real Business Podcast, Shauna Lynn sits down with Puja Malhotra, founder and creative director of Roop Creative Agency, for a powerful and emotional conversation about what rebranding really means. Puja shares how leaving corporate life to build her own agency sparked an ongoing evolution, one shaped by intuition, courage, and purpose.Together, they unpack the emotional side of rebranding: the guilt, fear, and resistance that surface when your business outgrows its original identity, and the freedom that comes from realigning your brand with who you've become. Listeners will gain insights into how to know when it's time to rebrand, how to balance passion and profit, and why rebranding is less about starting over and more about stepping into clarity and confidence.If your brand feels “too small” for the business you're building, this episode will remind you what's possible when you let go and grow forward.Timestamps:(00:02) - (09:15): Hear how Puja Malhotra made the bold leap from corporate life to founding Roop Creative Agency, and why a little “blissful ignorance” can be the best fuel for entrepreneurship.(09:16) - (18:45): Learn how pivoting with purpose helped Puja evolve her business, attract aligned clients, and rediscover joy through intentional change.(18:46) - (32:30): Explore the emotional side of rebranding—why it's often more about self-discovery than design, and how to know when your brand no longer represents who you are.(32:31) - (46:20): Find out how Puja guides clients through rebrand resistance, feedback fears, and creative collaboration to build timeless, confidence-boosting brands.(46:21) - (59:10): Get Puja's advice for creatives making the jump from corporate to entrepreneurship, including how to set strong boundaries, welcome feedback, and build a truly freedom-filled business.Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastPuja Malhotra:Learn more about Puja: https://www.roopcreativeagency.com/Follow Puja on Instagram: https://www.instagram.com/roopcreativeagency/?hl=enFollow Puja on Linkedln: https://www.linkedin.com/in/pujamalhotra/About Puja Malhotra:Puja Malhotra is the founder and creative director of Roop Creative Agency, a boutique branding and web design studio she launched in 2016 after leaving a career in corporate marketing. Named after her grandmother, Roop Creative is rooted in strategy, storytelling, and timeless design, helping entrepreneurs across North America build brands that not only look beautiful but also scale with clarity and purpose.With over 15 years of experience, Puja has worked with hundreds of business owners to develop brand identities, design websites, and create strategies that align with their goals. She is passionate about meeting clients where they are—whether through full-service brand development, website intensives, or semi-custom brand kits that allow new founders to launch with confidence.In addition to her client work, Puja runs Corporate Dropout, a 3-month 1:1 mentorship program designed for designers, strategists, and creatives who are ready to confidently leave the 9–5 and build profitable, sustainable agencies of their own.A proud mom, Puja often shares her journey of balancing ambition and motherhood, navigating identity as a first-generation entrepreneur, and building a business that feels true to who you are.

In this episode of The Real Women Real Business Podcast, Shauna Lynn Simon takes listeners behind the scenes of her own hard-earned lessons about profit leaks and how to stop them. After a costly business decision reshaped how she views money, Shauna Lynn began helping women entrepreneurs uncover the hidden dollars sitting quietly inside their businesses.Listeners will learn how pricing, processes, and priorities can silently drain profits and why “busy” isn't the same as “successful.” With candor and humor, Shauna Lynn challenges the myth that more effort equals more income and shares a refreshing approach to creating a sustainable, profitable business without burnout.This episode offers a practical mindset shift for women ready to step into their CEO role, protect their time, and finally keep more of what they earn.Subscribe to The Real Women Real Business Podcast on YouTube, Apple Podcasts, Spotify, or your favorite podcast platform to join Shauna Lynn every week for empowering discussions and practical advice on navigating the entrepreneurial journey with health and wellness in mind.Timestamps:(00:02) - (06:45): Shauna Lynn Simon shares the story of a costly business decision that reshaped how she thinks about money and profit.(06:46) - (17:32): Learn why undercharging and outdated pricing models keep so many entrepreneurs stuck—and how to shift toward true value-based pricing.(17:33) - (27:40): Hear how broken processes quietly drain your profit and how simple tweaks to your systems can save hours (and thousands).(27:41) - (37:20): Shauna Lynn reveals the “busy but broke” trap and how to reclaim your time by focusing on high-value priorities.(37:21) - (48:50): Discover how to protect your CEO time, rewire your mindset for profit, and finally keep more of what you earn.Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeTake the Accidental CEO Assessment: https://www.aboutshaunalynn.com/ceoquizLearn more about the show: AboutShaunaLynn.com/podcastBook your 45-min Money Momentum Session: https://www.aboutshaunalynn.com/moneycall

In this inspiring episode of The Real Women Real Business Podcast, Shauna Lynn sits down with Emily Rosales, brand strategist and founder of Simply Me, to reveal why authentic connection, not viral content, is the key to sustainable growth. Emily shares how she rebuilt her entire Instagram presence from scratch after losing her first account, growing an engaged community of just 1,500 followers who actively connect, comment, and convert. She opens up about the mindset shift from follower counts to meaningful conversations, explaining how clarity, consistency, and genuine care can transform a brand into a trusted presence online.Listeners will learn what it truly means to be “seen” in business, how to build trust that lasts, and why branding is less about visuals and more about emotion and relationships.If you've ever felt invisible online or overwhelmed by marketing noise, this episode will help you refocus on what really builds a business worth remembering. Tune in and share it with a fellow entrepreneur who needs the reminder that authenticity always wins.Subscribe to The Real Women Real Business Podcast on YouTube, Apple Podcasts, Spotify, or your favorite podcast platform to join Shauna Lynn every week for empowering discussions and practical advice on navigating the entrepreneurial journey with health and wellness in mind.Timestamps:(00:02) - (05:45): Meet Emily Rosales and hear how losing her original Instagram account inspired a more intentional, relationship-focused approach to brand building.(05:46) - (14:20): Why follower counts don't matter and how focusing on genuine human connection creates a community that actually converts.(14:21) - (26:00): The deeper meaning of branding—why clarity, emotion, and trust are more powerful than any logo, color palette, or viral post.(26:01) - (40:10): How to communicate your “why,” define what truly sets you apart, and make your brand message resonate authentically with your audience.(40:11) - (52:00): Setting boundaries, managing engagement without burnout, and Emily's advice for showing up boldly and consistently as the face of your brand.Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastEmily Rosales:Learn more about Emily: https://simplyme-coaching.com/Follow Emily on Facebook: https://www.facebook.com/emilyyy2/Follow Emily on Instagram: https://www.instagram.com/_emily_rosales/Follow Emily on LinkedIn: https://www.linkedin.com/in/emilyyrosaless/About Emily Rosales:Emily Rosales is a Brand Strategy Coach and Messaging Specialist at Simply Me. She helps entrepreneurs and business owners who feel unseen by the right people transform their message so they stand out authentically and attract the clients they want. Her done-WITH-you approach blends coaching and copywriting to build clarity, confidence, and simple strategies that make marketing easier. Her mantra: be seen, be remembered, be you.Listen on your favorite platform! Click any icon below to find our podcast wherever you love to tune in.

In this episode of The Real Women Real Business Podcast, host Shauna Lynn Simon sits down with authenticity strategist Inga Faison-Cavitt, who proves that introverts don't have to change who they are to thrive in sales or entrepreneurship. Once an engineer turned top 5% direct-sales leader, Inga built her success by honoring her natural strengths, deep listening, empathy, and meaningful connection, instead of relying on extroverted “hustle” tactics.Listeners will gain powerful insights from her Authentic Sales Accelerator Method and her 3P Networking Framework, both designed to help introverted entrepreneurs grow without draining their social batteries. Inga shares how preparation, genuine relationship-building, and nurturing human connection can create lasting business success, and how even extroverts can benefit from understanding the introvert's approach to communication and energy management.Tune in to learn how to reframe your personality as a superpower, transform your sales conversations into authentic relationships, and redefine what it means to succeed in business on your own terms.Timestamps:(00:02) - (05:40): Meet Inga Faison-Cavitt and hear how leaving her engineering career led to a thriving entrepreneurial journey(05:41) - (13:10): How COVID opened the door for Inga to redefine sales her own way—and what happened when she stopped pretending to be an extrovert(13:11) - (22:45): The 3P Framework for introverts to network with confidence and avoid social burnout(22:46) - (38:20): Inside the Authentic Sales Accelerator Method and how mindset, relationships, and nurturing drive real business growth(38:21) - (50:15): Turning quiet strengths into superpowers—Inga's step-by-step for pushing past comfort zones and building authentic successResources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastInga Faison-CavittLearn more about Inga: https://ingafay.com/Follow Inga on Facebook: https://www.facebook.com/ingafayunpluggedFollow Inga on Instagram: https://www.instagram.com/ingafayunplugged/#Watch Inga on YouTube: https://www.youtube.com/@ingafayunpluggedFollow Inga on Linkedln: linkedin.com/company/ingafay-unplugged-llcAbout Inga Faison-CavittInga Faison-Cavitt, also known as Inga Fay, is an Authenticity Strategist.She left her engineering career to follow her entrepreneurial spirit and now pursues her dream life full of faith, family, freedom, flexibility, and fitness.She is in the top 5% of her direct sales company and has earned two cars and four diamond rings.Inga enjoys empowering female coaches and consultants with introverted tendencies to live their best life and helps them scale their businesses by mastering networking, relationship marketing, and sales strategies that treat people like humans, not a number.

In this episode of The Real Women Real Business Podcast, Shauna Lynn shares an unfiltered look into a bold experiment that changed how she connects with her audience and reframed how entrepreneurs think about clarity and growth. After giving out her personal cell number to subscribers and inviting them to text her their biggest business challenge, Shauna Lynn uncovered a surprising truth: most entrepreneurs aren't struggling with strategy at all, but with clarity about what they're really building.Listeners will hear how Shauna Lynn breaks down the difference between surface-level fixes and the deeper mindset shifts that drive sustainable success. She reveals how generosity, genuine connection, and radical honesty can spark ripple effects far beyond your expectations.If you've ever thought, “If I could just fix this one thing, everything would fall into place,” this episode will challenge you to think differently about what your business truly needs to thrive. Share it with a fellow entrepreneur who's ready to gain real clarity and direction.Subscribe to The Real Women Real Business Podcast on YouTube, Apple Podcasts, Spotify, or your favorite podcast platform to join Shauna Lynn every week for empowering discussions and practical advice on navigating the entrepreneurial journey with health and wellness in mind.Timestamps:(00:02) - (06:40): Hear why Shauna Lynn Simon gave out her personal cell number to her entire email list(06:41) - (15:10): Learn what entrepreneurs said was their “one thing” holding them back in business(15:11) - (25:50): Explore why clarity, not strategy, is often the real issue behind business challenges(25:51) - (38:30): See how genuine generosity and connection can create unexpected ripple effects(38:31) - (49:00): Gain insight into Shauna Lynn's challenge to reflect on your own “one thing” and next stepsResources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeTake the Accidental CEO Assessment: https://www.aboutshaunalynn.com/ceoquizLearn more about the show: AboutShaunaLynn.com/podcast

In this episode of The Real Women Real Business Podcast, Shauna Lynn sits down with Jaci Russo, CEO and co-founder of Brand Russo, one of the very few women-owned agencies in the United States. With over 25 years of experience, Jaci shares how she transitioned from Hollywood to Louisiana, started an agency while pregnant, and grew it into a nationally recognized firm, all while raising four children alongside her husband.Listeners will gain powerful insights into Jaci's “Razor Branding” process, a practical framework that cuts through the clutter and keeps strategy at the heart of every marketing effort. She explains why most entrepreneurs get stuck between passion and execution, and how refining your focus, promise, and messaging can shift everything. Jaci also reveals how Brandstate U was born to serve entrepreneurs with smaller budgets, proving that strong branding isn't only for big businesses.If you've ever struggled to balance ambition, boundaries, and growth, this episode will inspire you to rethink your approach and build smarter, not harder. Share it with another entrepreneur who needs this encouragement today.Timestamps:(00:02) - (05:40): Meet Jaci Russo and hear how her Hollywood start led to entrepreneurship(05:41) - (15:20): Learn how being fired sparked her journey into business ownership(15:21) - (24:50): Explore how Brandstate U helps entrepreneurs grow on any budget(24:51) - (37:30): Hear how Razor Branding helps businesses cut through the noise(37:31) - (49:00): Gain insights on leadership, balance, and success with Jaci RussoResources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastThe Five Languages Of Appreciation In The Workplace by Paul White: https://amzn.to/3KpI4PaJaci Russo:Learn more about Jaci: https://www.brandstateu.com/Learn more about Jaci: https://brandrusso.com/Follow Jaci on Facebook: https://www.facebook.com/brandRUSSO/Follow Jaci on Instagram: https://www.instagram.com/brandrusso/Follow Jaci on YouTube: https://www.youtube.com/channel/UCYAz-AmfMl-Qm61yQJPbmTQFollow Jaci on Linkedin: LinkedinbrandRUSSO | LinkedIn About Jaci Russo:Jaci Russo, P.C.M., is the CEO and co-founder of brandRUSSO – a strategic branding agency that represents a global portfolio of B2B clients. Jaci is a published author, entrepreneur, and sought-after speaker with over two decades of marketing experience. She's the architect behind Brand State U, Train Yard Advisors, and co-host of the “He Said, She Said, Razor Branding Podcast”, and the “She's So Bossy Podcast”. Jaci is a civic leader, mentor, mother of 4, and is part of the less than 1% of women-owned and founded agencies in the U.S.

In this episode of The Real Women Real Business Podcast, Shauna Lynn sits down with Jennifer Lemmert, an award-winning communications consultant who went from losing her corporate job during the pandemic to building a thriving six-figure business while raising three young children. Jennifer shares how she shifted from identifying as a “freelancer” to owning her role as a CEO, and how that mindset change transformed her brand, her confidence, and her results.Listeners will hear how Jennifer reframed mistakes as powerful brand stories, why women often sabotage their executive presence without realizing it, and how embracing authenticity can elevate authority and influence. Jennifer and Shauna Lynn discuss the importance of aligning passion, profits, and progress to avoid burnout, and offers clear steps to start shaping an executive brand that truly resonates.If you're ready to stop downplaying your expertise and start leading with confidence, this conversation will inspire you to rethink how you present yourself and your business. Tune in, and share it with another woman entrepreneur who needs this encouragement today.Subscribe to The Real Women Real Business Podcast on YouTube, Apple Podcasts, Spotify, or your favorite podcast platform to join Shauna Lynn every week for empowering discussions and practical advice on navigating the entrepreneurial journey with health and wellness in mind.Timestamps:(00:02) - (06:30) - Meet Jennifer Lemmert and hear how losing her job led to becoming an accidental CEO(06:31) - (14:44) - Learn how her early mistakes shaped her business and why niching down created momentum(14:45) - (23:09) - Explore the subtle ways women undermine their executive brands and how to shift the narrative(23:10) - (35:19) - Hear how setbacks can be transformed into brand stories that attract the right clients(35:20) - (42:00) - Gain actionable steps to define your executive brand and align passion, profits, and progressResources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastJennifer LemmertLearn more about Jennifer: https://www.jenniferlemmert.com/Follow Jennifer on Instagram: https://www.instagram.com/jenniferlemmert/Follow Jennifer on Linkedln: https://www.linkedin.com/in/jenniferlemmert/About Jennifer LemmertJennifer Lemmert is an award-winning PR & communications consultant who helps leaders shine and employees connect, making a powerful impact at their companies and in their industries. Her passion is helping executives enhance their brand stories to inspire trust and action in the people who matter the most. When she's not guiding the C-suite, Jennifer is a wife to a Navy reservist and mom to 3 rambunctious boys under 8.

In this transformative episode of The Real Women Real Business Podcast, Shauna Lynn reframes procrastination not as a personal flaw but as a message from your subconscious. With relatable stories and practical insights, Shauna Lynn shares how to recognize when procrastination signals a skill gap, a need for processing time, or a mismatch with your true priorities.Listeners will gain powerful strategies to shift from frustration to clarity. From creating SOPs that simplify overwhelming tasks, to using energy-aware scheduling and the Pomodoro method, to setting up an “idea parking lot” that keeps shiny distractions from derailing your progress, Shauna Lynn delivers actionable tools that any entrepreneur can apply immediately. She also reveals how “productive procrastination” can fuel creativity and why tuning into these signals can help you grow as both a leader and a CEO.If you've ever wondered how to turn wasted time into your business's hidden advantage, this conversation will change the way you see your daily habits. Tune in, reflect on your own patterns, and share this episode with a friend who could use a fresh perspective on procrastination.Timestamps:(00:00) - (04:20) - Shauna Lynn Simon reframes procrastination as a subconscious message, not a character flaw(04:21) - (12:45) - Three types of procrastination signals and how to recognize their meaning(12:46) - (22:10) - Practical solutions like SOPs, audits, and batching to make tough tasks manageable(22:11) - (34:30) - Time management strategies including Pomodoro, the two-minute rule, and energy-aware scheduling(34:31) - (48:00) - Turning procrastination into productive pauses, red flags to watch for, and reclaiming lost revenueResources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastTake the accidental CEO assessment: https://www.aboutshaunalynn.com/ceoquiz

In this episode of The Real Women Real Business Podcast, Shauna Lynn Simon sits down with Kirsten Graham, CEO of Six Figure Business Coaching, to dismantle the "solo CEO" myth that holds so many women back. Kirsten shares how true growth only happens when you stop trying to do it all and start spending your time where it counts most.From outsourced bookkeeping that helps you understand your profit margins to done-with-you lead funnels that actually convert, Kirsten reveals how strategic delegation can multiply your income and give you your time back. But this isn't just about saving time; it's about building a business that actually works for you. With humor, real-life examples, and practical insights, Kirsten walks listeners through how to know when to delegate, how to find the right support, and what to look for in a VA or team member, plus why SOPs are the unsung heroes of scale.Whether you're overwhelmed by tasks or hesitant to let go of control, this episode will leave you inspired to lead with confidence and clarity. Tune in for an honest conversation that might change how you run your business.Timestamps:(00:02) - (04:15) - Meet Kirsten Graham and explore how delegating transformed her multiple businesses(07:45) - (11:58) - Why doing your own bookkeeping is costing you time, money, and energy(15:20) - (20:10) - The power of lead magnets, landing pages, and affordable tech support(27:45) - (32:55) - Overcoming the mindset of “I can do it better myself” and letting go of perfection(40:03) - (44:44) - How to find the right VA, avoid common hiring mistakes, and build strong support systems Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastKirsten Graham:Learn More About Kirsten: https://sixfigurebusinesscoaching.com/Double Your Income with a Marketing VA: https://outsourcingforbosses.com/Follow Kirsten on Facebook: https://www.facebook.com/SixFigureBusinessCoachingFollow Kirsten on Instagram: https://www.instagram.com/sfbizcoaching/Follow Kirsten on YouTube: https://www.youtube.com/@sixfigurebusinesscoachingFollow Kirsten on LinkedIn: https://www.linkedin.com/in/kirstengrahamsfbc/About Kirsten Graham:Kirsten understands that time is the most valuable asset for business owners. That's why she helps them transition from being invisible to gaining visibility with the right audiences. Through strategic video marketing and podcast guesting, Kirsten empowers business owners to build authority and generate quality leads. Plus, with the support of a VA, business owners can free up their time to focus on growing their income.

What if your team stopped waiting to be told what to do - and started leading with you?In this power-packed episode of The Real Women Real Business Podcast, Shauna Lynn Simon is joined by Hall of Fame speaker and business growth expert Meridith Elliot Powell to explore what it truly takes to lead in a world defined by rapid change. If you're tired of shouldering the full weight of your business while your team merely ticks off tasks, this episode offers a blueprint for genuine change.Meridith breaks down how to stop being the bottleneck in your business and start building a team that takes initiative, thinks critically, and drives results without constant hand-holding. She shares her simple but powerful Ask for Change system that shifts your team out of task mode and into solution mode - without sacrificing quality or control. If you're ready to lead a team that moves the business forward with you (instead of waiting on you), this conversation will change how you lead forever.Timestamps:(00:02) - (04:15) - Meet Meridith Elliot Powell and her journey from reactive leadership to entrepreneurial teams(04:16) - (12:30) - Why leaders must embrace uncertainty as an opportunity instead of resisting change(12:31) - (22:10) - Moving from hero leadership to transformational leadership and empowering teams(22:11) - (34:45) - The Ask for Change system and practical tools to rewire team thinking(34:46) - (47:20) - Building consistency, spotting progress, and the one big takeaway for entrepreneurs.Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn:https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastMeridith Elliot Powell:Learn More About Meridith Elliot Powell: https://www.meridithelliottpowell.com/meeting-planners/Follow Meridith on Facebook: https://www.facebook.com/MeridithElliotPowell/Follow Meridith on YouTube: https://www.youtube.com/user/meridithepowellFollow Meridith on LinkedIn: http://linkedin.com/in/meridithelliottpowellFollow Meridith on Instagram: https://www.instagram.com/powellmeridithelliott/About Meridith Elliot Powell:Meridith Elliott Powell is a Hall of Fame Speaker, award-winning author, and business growth strategist known for transforming uncertainty into a competitive advantage. Her high-energy, engaging programs are packed with actionable insights, empowering audiences to take bold steps toward success. With deep expertise in sales, leadership, and navigating change, Meridith equips leaders and sales professionals to embrace disruption, build resilience, and achieve exponential growth.

In this powerful episode of The Real Women, Real Business Podcast, Shauna Lynn explores why many entrepreneurs only take action after facing painful setbacks and how to shift into a more proactive approach to leadership. Through relatable stories (including a jaw-dropping cockroach incident in a staged home) and hard-won lessons, Shauna Lynn reveals the hidden costs of procrastination, underpricing, weak boundaries, and neglected systems.Listeners will gain clarity on how to set contracts and policies that act as true boundary-setting tools, why pricing for sustainability (not survival) transforms your energy and income, and how small, consistent actions today can protect your future self from burnout and regret. With her trademark mix of honesty and encouragement, Shauna Lynn challenges entrepreneurs to stop learning everything the hard way and instead build habits, systems, and support networks that make business not just profitable but genuinely enjoyable.Tune in to hear how you can stop waiting for the “cockroaches” in your business before making the changes you already know you need. Share this episode with a fellow entrepreneur who could use a reminder that prevention is always easier than repair.Timestamps:(00:00 - 02:30) - Why We Only Change After a Crisis(02:31 - 09:10) - Contracts, Cockroaches, and Costly Lessons(09:11 - 17:45) - Boundaries, Pricing, and Avoiding Burnout(17:46 - 25:50) - Systems, Delegation, and Building Smarter Habits(25:51 - 32:00) - Choosing Prevention Over Pain in BusinessResources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastEp #71, "Manifest Big, Move Boldly, and Rewire Your Mind for Abundance with Victoria Gallagher": https://www.aboutshaunalynn.com/rwrb-podcast-episodes/manifest-bigPractical Law Of Attraction: https://amzn.to/4nl8Bw1

In this episode of The Real Women Real Business Podcast, Shauna Lynn sits down with Dr. Anne Dranitsaris, a psychotherapist, leadership coach, and author of the upcoming book Not Broken, Just Delayed. Together, they challenge long-held ideas about codependency, reframing it not as a disorder but as a developmental delay that keeps entrepreneurs, especially women, stuck in survival mode instead of thriving. Anne shares how self-protective patterns like people-pleasing, undercharging, and avoiding conflict often show up in entrepreneurship. She explains why so many women settle for “just enough” and how this mindset limits both growth and fulfillment. Through her unique lens, listeners are invited to rethink boundaries, entitlement, and negotiation - not as selfish acts, but as essential steps toward stepping fully into their authentic power. This conversation is equal parts inspiring and practical, offering listeners fresh ways to shift their thinking and begin rewiring long-standing habits. Tune in for eye-opening insights, journal-worthy prompts, and a transformative reframe that could change the way you lead your business and your life. If this episode resonates, don't keep it to yourself - share it with someone who needs to hear it today.Timestamps:(00:02) - (04:15) - Meet Anne Dranitsaris and her codependency reframe(04:16) - (15:40) - People pleasing and undercharging in business(15:41) - (27:05) - The trap of the “just enough” mindset(27:06) - (41:22) - Boundaries, entitlement, and negotiation(41:23) - (55:10) - Shifting from fear to potentialResources:Set up a free Coaching Assessment Call with Shauna Lynn: AboutShaunaLynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastAnne DranitsarisLearn more about Anne: https://annedranitsaris.com/Read Not Broken, Just Delayed (available Oct 15, 2025): https://amzn.to/45VUcyx  (affiliate link)Follow Anne on Facebook: https://www.facebook.com/people/Anne-Dranitsaris-PhD-Author/61563895542900/Instagram: https://www.instagram.com/anne_dranitsaris_author/Youtube: https://www.youtube.com/@DranitsarisHilliardLinkedIn: https://www.linkedin.com/in/annedranitsaris/Read More Books By Anne: https://www.amazon.ca/stores/Anne-Dranitsaris/author/B00DW3WHKS?ref=ap_rdr&isDramIntegrated=true&shoppingPortalEnabled=trueAbout Anne Dranitsaris:Anne Dranitsaris, Ph.D. – Author, Psychotherapist, and Developmental Expert.Anne Dranitsaris, Ph.D., is a psychotherapist, leadership coach, and author who has spent over four decades helping people break free from the self-protective patterns that keep them stuck. Drawing from neuroscience, Jungian psychology, and attachment theory, she guides individuals and organizations to move beyond codependency, Imposter Syndrome, and people-pleasing to live from their Authentic Self.Her new book, Not Broken, Just Delayed, reframes codependency as a developmental delay rather than a disorder—showing readers how the survival strategies that once kept them safe now hold them back. With compassion and clarity, Anne offers a roadmap for healing that empowers people to stop abandoning themselves, reclaim their emotional needs, and step into the lives they were meant to lead.

In this inspiring episode of the Real Women, Real Business Podcast, Shauna Lynn sits down with Gabrielle Tongol, also known as Gabs, whose accidental journey from fitness coach to CEO of Assist-Her Agency is anything but typical. What began as a side hustle in college turned into a multi-six-figure agency helping overwhelmed entrepreneurs reclaim their time, mental energy, and vision for growth. Gabrielle shares candid lessons from her early days juggling roles, the moment she realized she had to step into her identity as a CEO fully, and how building a team was the key to sustainable impact.Listeners will gain powerful insights into redefining leadership, navigating mindset blocks around delegation, and structuring businesses that work for life, not the other way around. Gabrielle's approach to scalable support, team culture, and honest self-reflection offers a refreshing take on what it really takes to grow without burning out.If you're building something meaningful and feeling stretched too thin, this episode is your invitation to build better. Share it with a fellow accidental CEO. Timestamps:(00:02) - (02:30) - Meet Gabrielle Tongol: From fitness coach to agency CEO(07:15) - (09:00) - The moment she embraced being a CEO(18:42) - (21:10) - Building a team and letting go of control(31:45) - (34:00) - What entrepreneurs really want: freedom and sustainability(47:20) - (49:00) - The one mindset shift that changes everything Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcast Gabrielle Tongol:Learn more about Gabrielle: https://assistheragency.com/Follow Gabrielle on Instagram: https://www.instagram.com/agencybygabs/?hl=enFollow Assist Her Agency on Instagram: https://www.instagram.com/assistheragency/?hl=enFollow Gabrielle on TikTok: https://www.tiktok.com/@assistheragencyThe 5 W's of Delegation: https://assistheragency.com/freebiedelegation-gabsCheck out the SOP Guide: https://assistheragency.com/freebiesops-gabsFor the ClickUp lovers, we're hosting a FREE live event in September on the 10 ClickUp Mistakes You're Making & How To Fix Them: https://gabrielle-tongol.mykajabi.com/10mistakes_gabs About Gabrielle Tongol:Gabrielle Tongol, known online as Gabs, has been a self-employed entrepreneur since 2014 - evolving from fitness coach to influencer, and now CEO and founder of Assist-Her Agency. She leads a powerhouse team that supports overwhelmed entrepreneurs in reclaiming their time and mental real estate, all while blending personal branding with sustainable, values-driven business growth. With over a decade of experience, Gabs now mentors aspiring agency owners and leads her team with heart, proving that building a thriving business doesn't have to come at the cost of your well-being.

If your to-do list seems to grow faster than you can cross things off, and every task feels equally urgent, you're not alone. In this episode of The Real Women Real Business Podcast, Shauna Lynn Simon speaks directly to entrepreneurs buried under endless to-do lists and constant urgent demands. She shares her simple yet powerful decision-making filter designed to cut through the noise, reduce overwhelm, and refocus your time on what truly fuels your business and your life.Shauna Lynn unpacks why so many business owners fall into the “accidental CEO” trap, working harder but seeing little progress, and how decision fatigue and reactive habits are keeping you stuck. She reveals the two critical questions that can immediately clarify where your time is best spent, plus she shares her PowerPlay filter that helps you confidently choose what to keep, delegate, or eliminate.If you're ready to stop spinning your wheels, protect your energy, and focus on work that drives revenue and joy, this episode will give you the clarity and tools to start today. Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastLearn more about The Real Women Real Business Mastery Program: https://www.aboutshaunalynn.com/rwrbRead 'Who Not How' by Dan Sullivan and Dr. Benjamin Hardy:

What if you stopped waiting until you felt “ready”... and just built the business anyway? Shauna Lynn welcomes Amanda Kaufman, founder of The Coaches Plaza and host of The Amanda Kaufman Show. With over $2 million in revenue and a mission to help coaches scale without social media burnout, Amanda shares what really happens behind the glossy success stories.From starting her business with just eight names to quitting her corporate job in four months, Amanda reveals how necessity, direct outreach, and imperfect action fueled her growth. She challenges common myths around profitability, marketing, and visibility, offering a bold yet practical approach to building a sustainable coaching business.Her philosophy? Wealth loves time, but success loves speed.Listeners will gain insight into the mindset shifts, sales clarity, and workflow systems that separate dabblers from leaders. Amanda also shares her unique take on vanity metrics, profitability, and how to grow a brand that aligns with your values.This episode is packed with truth bombs, tangible advice, and permission to do it your way, just faster. Timestamps:(00:01) - (00:02) - Meet Amanda Kaufman(04:15) - (04:16) - Building a business from just 8 names(12:40) - (12:41) - Sales vs. marketing: the real difference(28:05) - (28:06) - What it really means to scale sustainably(41:55) - (41:56) - Final advice: do what matters to you Resources:Set up a free Coaching Assessment call with Shauna Lynn: AboutShaunaLynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcast Amanda Kaufman:Learn more about Amanda Kaufman: https://thecoachesplaza.com/home?_atid=LpNr6o6Al5JLM97Og8gcr04f9CxQPMGet your Coaching Message Assessment Scorecard: score.thecoachesplaza.comFollow Amanda on Facebook: https://www.facebook.com/ChatwithAmandaKaufman/Follow Amanda on Instagram: https://www.instagram.com/theamandakaufmanWatch Amanda on Youtube: https://www.youtube.com/@theamandakaufmanshowFollow Amanda on TikTok: https://www.tiktok.com/@thecoachesplazaFollow Amanda on LinkedIn: https://www.linkedin.com/in/amandackaufman/About Amanda Kaufman:Amanda is the founder of The Coach's Plaza and has generated over $2 million in revenue, primarily through co-created action coaching and courses. Her journey exemplifies the power of perseverance and authentic connection in the coaching and consulting world.With over 18 years of business consulting experience, Amanda Kaufman shifted her focus to transformative client relationships, overcoming personal challenges like social anxiety and body image issues. She rapidly built a successful entrepreneurial coaching company from a list of just eight names, quitting her corporate job in four months and retiring her husband within nine months.

In this new episode, Shauna Lynn sits down with Stacey Brown Randall, author of 'Generating Business Referrals Without Asking', to reframe everything you think you know about building a referral-based business. After her first business failed, Stacey knew she had to approach client acquisition differently. What she created was more than a strategy; it was a complete reimagining of how relationships drive revenue.Stacey shares how she turned a personal need into a science-backed framework that has helped thousands of entrepreneurs generate consistent, high-quality referrals without resorting to awkward asks, manipulative tactics, or gimmicks. She breaks down the often-misunderstood psychology behind referrals, explains why they don't belong under prospecting or marketing, and offers a powerful new lens: the “three-legged stool” of sales. Listeners will learn how to nurture referral sources through intentional, meaningful touchpoints and why a handwritten thank-you note might be the highest ROI move you make this year.Whether your business is new or scaling, this episode will challenge you to think deeper, show up better, and build something truly sustainable by putting people first.Timestamps:(00:02) - (01:30) - Introduction; Meet Stacey Brown Randall and her contrarian approach to referrals(04:10) - (08:15) - From business failure to breakthrough; How Stacey built a second, sustainable business(15:45) - (20:10) - The science of referrals; Why relationships matter more than tactics(31:00) - (36:45) - The truth about referral sources; How to identify and nurture them(49:10) - (52:00) - Where to start today; Stacey's simple, high-impact first stepResources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastLearn more about LuAnn Nigara: https://luannnigara.com/Stacey Brown Randall:Learn more about Stacey: https://staceybrownrandall.com/Follow Stacey on Facebook: https://www.facebook.com/StaceyBrownRandallFollow Stacey on Instagram: https://www.instagram.com/staceybrownrandall/Follow Stacey on YouTube: https://www.youtube.com/@referralswithoutaskingFind Stacey on LinkedIn: https://www.linkedin.com/in/staceybrandall/Generating Business Referrals Without Asking by Stacey Brown Randall: https://amzn.to/3IwDwWvAbout Stacey Brown Randall:Stacey Brown Randall is the multiple award-winning author of Generating Business Referrals Without Asking, author of the forthcoming book The Referable Client Experience (October 2025), and host of the Roadmap to Referrals podcast.Stacey teaches business owners how to generate referrals naturally… without manipulating, incentivizing, or even asking. She has been featured in national publications like Entrepreneur magazine, Investor Business Daily, Forbes, and more.She received her Master's in Organizational Communication and is married with three kids.

What if you stopped settling for “just enough” and started building a business and a life that's bigger, bolder, and unapologetically yours? In this episode, Shauna Lynn opens up about the invisible barriers holding women back from scaling their businesses beyond boutique-level success. Drawing from personal experience and eye-opening statistics, Shauna Lynn explores why women often limit themselves to comfort zones, the hidden worthiness gap many don't even realize they have, and how deeply ingrained money mindsets shape pricing decisions and growth potential. But this conversation isn't just about naming the problem; it's about action. Shauna Lynn shares real-world examples from top companies that prove working smarter, not harder, is possible. Plus, she introduces three mindset exercises designed to help you rewrite your relationship with wealth and start envisioning the leader you want to become. If you're ready to shift from surviving to thriving, without sacrificing your values... this episode offers clarity, inspiration, and practical tools to help you get there.Timestamps:(05:15) – Why women-owned businesses stay small and the invisible barriers keeping them there(11:42) – The “enough” mindset and how it quietly limits your business growth and income(21:09) – Real-world examples of companies thriving with premium pricing and working less(34:30) – How to raise your prices and optimize without overwhelming yourself or your clients(47:56) – Three money mindset exercises to help women entrepreneurs start dreaming biggerResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastTake The Accidental CEO Assessment: https://www.aboutshaunalynn.com/ceoquizRead Two Second Lean by Paul Akers: https://amzn.to/3GJL4o8

What if growing your business wasn't about chasing leads or perfecting your elevator pitch... but simply being more human? In this inspiring episode of The Real Women Real Business Podcast, Shauna Lynn sits down with business relationship strategist Melissa Snow, founder of Powerful Women Rising, to reimagine everything you thought you knew about networking. After scaling two businesses, Melissa discovered that the most effective path to growth isn't through rigid funnels or aggressive tactics - it's through authentic, intentional relationships. Melissa shares her bold philosophy of “networking like a human, not a salesy weirdo,” breaking down how to connect in ways that feel natural, not transactional. She challenges common misconceptions about networking, offers thoughtful strategies for introverts and anxious entrepreneurs, and even introduces a unique planner to help you network with purpose. From grocery store conversations to finding your “fishing pole friend,” Melissa offers a refreshing take that will have you rethinking your next connection. If you've ever dreaded networking, this episode will leave you ready to show up, start small, and do it scared - because the best business connections come from being yourself. Don't forget to share this one with a fellow entrepreneur who needs a new way forward. Time Tags:(00:01) - (00:02) - Introduction; Get to know Melissa(00:06) - (00:12) - What Networking Really Means(00:18) - (00:24) - How to Network Without Feeling Salesy(00:31) - (00:37) - Finding the Right Networking Format for You(00:42) - (00:49) - Intentional Networking and Measurable Impact Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastMelissa Snow:Learn more about Melissa: https://powerfulwomenrising.com/Get your Networking Planner here: https://powerfulwomenrising.com/planner/Follow Melissa on Facebook: https://www.facebook.com/powerfulwomenrisingcommunityFollow Melissa on Instagram: https://www.instagram.com/powerfulwomenrisingFollow Melissa on YouTube: https://www.youtube.com/@powerfulwomenrisingFollow Melissa on LinkedIn: https://www.linkedin.com/in/powerfulwomenrising/ About Melissa: Melissa Snow is a Business Relationship Strategist dedicated to empowering women to thrive in entrepreneurship. After establishing and growing two successful businesses, she founded the Powerful Women Rising Community, which provides women with the strategy, connections and resources they need for real business growth. Melissa is also a speaker and trainer on a mission to revolutionize networking, promoting authenticity and genuine connections over “salesy weirdo” tactics. She is the host of the popular Powerful Women Rising podcast and lives in Colorado with two dogs, a cat and any number of foster kittens. She loves iced coffee, Taylor Swift, and buying books she'll never read.

Are your beliefs quietly sabotaging your business success? In this episode of the Real Women Real Business Podcast, Shauna Lynn welcomes hypnotherapist and bestselling author Victoria Gallagher, also known as the “Law of Attraction Hypnotist.” With over two decades of experience helping entrepreneurs shift their subconscious money blocks, Victoria brings a grounded, practical approach to manifestation and mindset work. This isn't just about vision boards and affirmations; it's about rewiring your beliefs at the deepest level so your actions finally align with your goals.Together, they explore how childhood conditioning around money still shapes your business decisions today, why clarity is the most overlooked but critical step in success, and how the brain's “internal algorithm” (the reticular activating system) can be retrained to filter in opportunity instead of lack. Victoria shares simple, actionable strategies, like changing just one phrase, that can begin to shift everything.This episode is your permission slip to want more, earn more, and take aligned, unapologetic action. Tune in and then send it to the woman in your life who needs it just as much.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastThe Gap and The Gain By Dan Sullivan (affiliate link):Victoria Gallagher:Learn more about Victoria Gallagher: https://victoriamgallagher.com/Practical Law Of Attraction by Victoria Gallagher (affiliate link):Follow Victoria on Facebook: https://www.facebook.com/victoria.gallagherFollow Victoria on Youtube: https://www.youtube.com/channel/UCNwOKQXsy4UyxNugpMbj9DwFollow Victoria on Instagram: https://www.instagram.com/victoriamgallagher/Follow Victoria on TikTok: https://www.tiktok.com/@victoriamgallagherGet the My Believe app: https://believehypnosis.app/About Victoria Gallagher:Victoria Gallagher is a worldwide leader in Hypnotherapy, a best-selling author, international speaker, life success coach, and renowned authority on the Law of Attraction. She has dedicated her life to empowering people all over the world to successfully live a life of liberty, aligned with their dreams, through her effective meditative recordings and online courses.As a tireless personal growth enthusiast herself, Victoria hosts the popular Law of Attraction show, The Power of Your Mind podcast, featuring industry experts. The Power of Your Mind is a self-help podcast helping listeners unleash the power of their mind.Victoria Gallagher shares over 20 years of wisdom and techniques in hypnotherapy, Law of Attraction, visualization, NLP, meditation, personal growth, positive affirmations, and other effective methods to help listeners tap into the incredible power that resides in their mind and become the best version of themselves.

Are you working harder than ever but still not seeing it reflected in your bank account? In this episode, Shauna Lynn pulls back the curtain on why so many women entrepreneurs are stuck in a cycle of undercharging, overworking, and feeling burnt out. With years of experience coaching business owners through pricing pitfalls, Shauna Lynn shares the real reason your revenue might be rising while your profits stay flat - and what to do about it.Through personal stories, hard-earned insights, and clear examples, she challenges the employee mindset that many carry into entrepreneurship and offers a fresh, empowering perspective on what it really means to charge your worth. Listeners will come away with practical strategies to shift from trading time for money to pricing based on value, how to respond when a client says “that's a lot,” and why discounting could be doing more harm than good. Shauna Lynn's message is clear: confident pricing is not just about numbers - it's about stepping fully into your expertise.If you're tired of being overbooked and underpaid, this episode will change the way you run your business. Share it with a fellow entrepreneur who needs to hear the truth about pricing.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcast

In this episode of the Real Women Real Business podcast, Shauna Lynn sits down with Linda Leary, founder and president of Fishe, a women's fishing apparel brand that's transforming the industry. Linda shares her unexpected journey from navigating ice roads in Alaska to creating a nationally recognized brand that empowers women in the outdoors.From her early passion for fly fishing to the realization that women deserved better apparel for their outdoor adventures, Linda's story highlights the power of following your passion and the importance of creating space for women in male-dominated industries. She discusses the challenges she faced, such as navigating the world of manufacturing and securing funding for women entrepreneurs, and how she overcame them with resilience, creativity, and a strong network of collaborators.Linda's advice for aspiring female entrepreneurs is to focus on what you can do, break through the barriers, and embrace the opportunities that come with stepping out of your comfort zone. Tune in to hear how Linda has built a brand that not only provides functional, stylish apparel but also fosters a supportive community for women in the fishing world.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastFishe:Shop Fishe Apparel - Receive 15% off your next order with the code RWRB150FF: https://fishewear.com/?srsltid=AfmBOopWfdZqL_DeYd1Uefve0HCI5f5VNn3LyODx4nAy4aCo_OuqMihRFollow Fishe on Facebook: https://www.facebook.com/fishewear/Follow Fishe on Instagram: https://www.instagram.com/fishewear/?hl=enFollow Fishe on LinkedIn: https://www.linkedin.com/company/fishe-llc/About Linda Leary:Linda Leary is the founder and visionary behind Fishe, a women's fishing apparel brand born out of her passion for the outdoors and her drive to make the angling world more inclusive. Before launching Fishe, Linda built a successful career in trucking logistics, and you might even recognize her from the History Channel's reality TV series, Ice Road Truckers. After selling her trucking business over a decade ago, she took a bold leap into a totally different world: fishing apparel.Despite it being a field still largely dominated by men, she saw a clear opportunity to create bold, functional, and comfortable gear designed by women, for women. After years of hustle and heart, Fishe has grown from a startup in Anchorage, Alaska, to a nationally recognized brand known for its colorful, nature-inspired prints and commitment to empowering women to get outside and feel good doing so. Linda's entrepreneurial spirit, dedication to community, and advocacy for women in the outdoors continue to inspire a new generation of anglers. When she's not running the business or testing new gear on the water, Linda can be found planning women's events through her other company, Women's Fly Fishing, mentoring other women business owners, fishing with her friends in exotic places, or playing with her cute little granddaughter.

In this high-energy episode, Shauna Lynn is joined by Kimberly Spencer, a high-performance coach, TEDx speaker, and Amazon best-selling author, to explore what it really takes to build visibility that drives results. From Hollywood screenwriting to Pilates to scaling a coaching business while raising a family, Kimberly shares the twists, pivots, and wake-up calls that shaped her bold approach to storytelling and communication. Together, they challenge the myths of instant fame, dissect the difference between vanity PR and strategic podcasting, and offer practical guidance for showing up with presence and power.Listeners will walk away with a fresh perspective on visibility, a deeper appreciation for the stories they're not telling yet, and the courage to treat every platform, especially podcasts, as a relationship, not a transaction.This is the episode to play when you're ready to speak up, stand out, and lead with more intention. Pass it along to a woman in business who needs that reminder, too.Timestamps:(00:00) - (08:39) Meet Kimberly: From screenwriting and Pilates to podcasting and coaching(08:40) - (19:14) Visibility that converts: Why podcast guesting outperforms big PR(19:15) - (33:01) Energy and presence: How to prepare for powerful interviews(33:02) - (51:46) Storytelling, shame, and sustainable growth as a woman in business(51:47) - (01:02:14) Building connection, leading with truth, and turning interviews into opportunity Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastLearn more about Communications Queen Podcast: https://www.communicationqueens.com/ Crown YourselfLearn more about Kimberly: https://www.crownyourself.com/Follow Kimberly on Facebook: https://www.facebook.com/crownyourselfnowFollow Kimberly on Instagram: https://www.instagram.com/crownyourself.now/Follow Kimberly on Youtube: https://www.youtube.com/c/crownyourselfFollow Kimberly on X: https://x.com/i/flow/login?redirect_after_login=%2FcrownyounowRead 'Make Every Podcast Want You': https://www.communicationqueens.com/bookBe a guest on Communication Queen Podcast: https://bit.ly/get-on-communication-queen-podcast

In this episode, Shauna Lynn speaks directly to the passion-driven entrepreneur who's become the accidental CEO. She guides listeners through the quiet but costly shift from doing the work to leading the business, and what happens when that shift is ignored. With a mix of personal insight and real-world client stories, Shauna Lynn shares four essential mindset changes that help founders step into true leadership without sacrificing what they love most about their craft.This episode challenges listeners to rethink perfection, let go of control, and create mental space for strategic thinking. Shauna Lynn also introduces her Power Play Profit Filter, a practical decision-making tool designed to bring clarity and direction to growing businesses.If you've ever felt torn between your creative work and the demands of running a business, this conversation offers a new path forward. Tune in for actionable guidance and an invitation to grow without losing your sense of identity in the process. Know someone who needs this? Share it with them. Timestamps:(02:15) – What it means to be an “accidental CEO” and why it matters(06:05) – How staying in doer mode keeps your business stuck(14:20) – The first mindset shift: stepping into leadership without losing your passion(30:10) – Why real growth requires rest, space, and strategic thinking(44:28) – Letting go of control: how to delegate without losing your standards Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastTake The Accidental CEO Assessment: https://www.aboutshaunalynn.com/ceoquiz

If you've ever felt tongue-tied in a big meeting, uncertain in a sales call, or frustrated that your message just isn't landing, this episode will flip the script. Dr. Laura Sicola joins the conversation to share how small shifts in how you speak can lead to big changes in how you're received. You'll discover how to step into a room with presence, communicate your value with clarity, and build real trust—whether you're leading a team or closing a deal.Expect practical takeaways you can use right away - from better ways to introduce yourself, to questions that spark real understanding, to strategies for handling pricing conversations with calm authority. Whether you're growing a business or growing into your voice, this episode will help you move from second-guessing to leading with impact. Tune in and learn how to speak so people not only listen, but remember.Timestamps:(00:01) – Meet Dr. Laura Sicola(02:45) – Why word choice shapes your confidence and credibility(11:30) – The 3 C's of vocal executive presence: Command, Connect, Close(24:10) – How to communicate clearly with your team (without being harsh)(36:55) – Tips for pricing conversations and stating your value confidentlyResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastLaura Sicola, Inc:Learn more about Dr. Laura Sicola: https://laurasicola.com/Speaking To Influence: Mastering Your Leadership Voice: https://amzn.to/3SXtQpI (Affiliate Link)Read Chapters 1 and 2 for FREE here: https://chapters1and2.speakingtoinfluence.com/Watch Dr. Laura Sicola's Ted Talk: https://www.youtube.com/watch?v=02EJ1IdC6tEFollow Dr. Laura Sicola on Facebook: https://www.facebook.com/drlaurasicola/Follow Dr. Laura Sicola on Instagram: https://www.instagram.com/drlaurasicola/Listen to Dr. Laura Sicola's Podcast: https://www.youtube.com/playlist?list=PLkQFc_5bDzVcv0FEBv2iKALig1kUqcQB9Follow Dr. Laura Sicola on LinkedIn: https://www.linkedin.com/in/drlaurasicola/Follow Laura Sicola, Inc. on LinkedIn: https://www.linkedin.com/company/laurasicola-inc/About Dr. Laura Sicola:Dr.Laura Sicola is a leadership communication and influence expert, speaker, author of Speaking to Influence: Mastering Your Leadership Voice, and host of the Global Top 1% podcast, Speaking to Influence: Communication Secrets of the C Suite, and the podcast ALPHA WHISPERERS: Genesis. Her mission is to transform executives into confident, inspiring leaders. A cognitive linguist by background, she has trained and coached executives at Fortune 500 companies and non-profit leaders from around the world. Laura's TEDXTalk, “Want to Sound Like a Leader Start by Saying Your Name Right, ”has nearly 7 million views.

In this energizing episode, Shauna Lynn Simon sits down with Jazzy Luchini, a powerhouse virtual assistant and coach helping entrepreneurs build sustainable, aligned businesses with the proper support.Jazzy sheds light on what a virtual assistant really brings to the table: not just task management, but strategic partnership, mindset support, and a true sense of collaboration. She shares her journey of building a business rooted in passion and boundaries, while helping her clients scale easily and confidently.You'll hear why waiting until you're overwhelmed is the wrong time to seek help, how working with a VA creates space for real growth, and how she empowers other VAs to lead with purpose, not hustle. This conversation is a wake-up call to stop doing it all and start building the support system you truly need.Ready to reclaim your time, energy, and vision? Tune in now - your business bestie might just be one decision away.Subscribe to The Real Women Real Business Podcast on YouTube, Apple Podcasts, Spotify, or your favorite podcast platform to join Shauna Lynn every week for empowering discussions and practical advice on navigating the entrepreneurial journey with health and wellness in mind.Timestamps:- (00:00 - 00:05) - Meet Jazzy Luchini- (00:06 - 05:30) - Why Every CEO Needs a Business Bestie- (05:31 - 12:45) - Building True Partnerships, Not Just Task Lists- (12:46 - 20:10) - The Signs You're Ready for Real Support- (20:11 - 28:00) - How Jazzy Scaled Her VA Business and Helps Others Do the SameResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastThe Jazzy Va:Learn more about Jazzy: https://thejazzyva.com/Follow Jazzy on Instagram: https://www.instagram.com/thejazzyva/Follow Jazzy on Tiktok: https://www.tiktok.com/@thejazzyvaThe Magnetic and Messy Podcast: https://www.youtube.com/@jazzymagneticmessySuccessful Virtual Assistant Academy: https://thejazzyva.thrivecart.com/sva-course-only/About Jazzy:Jazzy Luchini is an entrepreneur, sought-after virtual assistant, and VA coach helping speakers and coaches scale with PR, outreach, and marketing. After building a fully booked-out virtual assistant business, she now teaches aspiring VAs how to create freedom-based careers without burnout.Beyond strategy, Jazzy is passionate about mindset, soul work, and alignment, believing true success comes from integrating business with purpose. She empowers women in their 20s to step into their next-level selves - whether through entrepreneurship, self-improvement, or navigating big life shifts. She's bringing spirituality and soul into the way she works, helping women live in an authentic, magnetic way

If you've ever felt stuck, scattered, or like you're running your business on autopilot, this episode is your wake-up call. Shauna Lynn dives into how specific visualization methods - the same technique used by Olympic athletes and top-performing CEOs - can become your secret weapon for creating unstoppable momentum. You'll learn how to use neuroscience-backed mental strategies to refocus your energy, reconnect with your goals, and start showing up like the business leader you know you're meant to be.Inside this episode, you'll get a practical, no-fluff approach to visualizing your success in a way that actually impacts your results. From boosting motivation and confidence to making faster, more aligned decisions, you'll leave with a powerful tool you can use daily to build belief, stay disciplined, and take intentional action. Whether you're scaling to new heights or just trying to fall back in love with your business, this episode will help you get out of your head and into your next level.Timestamps:(00:00–03:30) – Starting Where You Are(03:31–10:45) – The Science Behind Visualization(10:46–17:15) – Applying Visualization to Business Goals(17:16–24:00) – Creating a Daily Visualization Practice(24:01–31:45) – Turning Visualization into Aligned ActionResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastThe Perfectionist's Guide To Losing Control by Katherine Morgan Schafler: https://amzn.to/4jUFltX (affiliate link)Check Out Michael Phelps: https://www.instagram.com/m_phelps00/?hl=enCheck Out Tiger Woods: https://www.instagram.com/tigerwoods/?hl=en

In this episode, Tamika Carlton shares how building genuine, human relationships - not automation, not algorithms - is the most powerful growth tool in business and in life. She breaks down how simple acts of intentional connection, like a thoughtful DM or a genuine compliment, can open doors to trust, collaboration, and impact. You'll hear how Tamika's creative approach to outreach, including her “Friend in My Head” video series, has sparked meaningful connections with people all over the world, without ever feeling salesy or scripted.Listeners will walk away with a mindset shift around what it actually takes to grow a community, attract aligned clients, and show up more fully as yourself. This is a conversation about leading with authenticity, creating reciprocal value, and remembering that behind every brand, handle, or email is a real person. Whether you're craving deeper friendships, better client relationships, or more ease in your networking, this episode will challenge you to lead with heart, not hustle.  Timestamps:00:03:45 – Why Digital Connection Isn't Enough Anymore00:08:12 – How a Simple Voice Memo Sparked Real Growth00:15:06 – Relationship First, Strategy Second: What Actually Works00:22:30 – The Happiness Gap and Why We Need Each Other00:36:20 – Shoot Your Shot: The One Relationship Away Mindset Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastEpisode #12, Mastering the Business of Interior Design Entrepreneurship with Claire Jefford: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/mastering-the-business-of-interior-design-entrepreneurship Tamika Carlton Collective:Learn more about Tamika: https://tamikacarlton.com/Join Tamika's Community (Receive 90% Off using the code REALWOMEN): https://www.patreon.com/TamikaCarltonFollow Tamika on Facebook: https://www.facebook.com/tamika.carlton.1/Follow Tamika on Instagram: https://www.instagram.com/tamika_carltonjbp/Follow Tamika on Youtube: https://www.youtube.com/@TheRealConnect_TamikaCarltonAbout Tamika:Tamika Carlton is a powerhouse entrepreneur, relationship expert, and the visionary behind The Real Connect Podcast. She is on a mission to transform the way people build meaningful connections. With a bold goal of growing Real Connect to 1 million members, Tamika is determined to shatter the statistic that only 14% of people are truly happy.She has discovered that quality relationships, both platonic and romantic, are the key to unlocking happiness, increasing income, and improving overall health. As the CEO and Founder of Couples Experience, she is changing lives through inclusive and luxurious retreats and a thriving community dedicated to strengthening connections.Tamika's expertise and influence have earned her features on The Oprah Winfrey Show, Black Enterprise, The Hello Seven Podcast, The Success Journey Podcast, Authority Magazine, and more. She recently shared her deeply personal journey of almost losing her husband to an unexpected health crisis—a moment that forced her to confront the weight of being "the strong one" and the lasting impact of PTSD. This experience deepened her understanding of pain, vulnerability, and the universal need for genuine connection, fueling her passion to help others cultivate relationships that truly matter.

What does it really take to go from shutdown to a thriving national franchise?In this episode, Shauna Lynn sits down with Amber Briggle, the accidental CEO behind Soma Massage Therapy and now the founder of a rapidly growing franchise model that's shaking up the wellness industry. After losing nearly everything during the COVID-19 shutdown, Amber didn't just rebuild - she reinvented, expanding her once home-based practice into a million-dollar, multi-location brand poised for national growth.You'll hear how she leads with compassion, redefines industry norms (hint: no tipping required), and builds wealth by putting people first. This episode is packed with real talk about scaling through crisis, leading a mission-driven team, and turning hard-won lessons into a replicable, sustainable business model.If you've ever wondered how to build something bigger from the ashes - or how to franchise a business the right way - this one's for you.Resources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastSoma Massage Therapy:Learn More About Soma Massage Therapy: https://mysomamassage.com/Follow Soma Massage Therapy on Facebook: https://www.facebook.com/somadentonFollow Soma Massage Therapy on Instagram: https://www.instagram.com/mysomamassage/Follow Soma Massage Therapy on Youtube: https://www.youtube.com/channel/UCWEx4h8Hns6PW8vVTjMwswgAbout Ammber:Amber Briggle is the CEO of B-Well Enterprises, and the founder and owner of Soma Massage Therapy: a multi-award-winning business and the nation's most exciting new franchise opportunity! Amber became a massage therapist in 2004 and began Soma Massage Therapy in 2011. Through tenacity and determination she has literally built (and rebuilt, thanks to the pandemic!) a thriving massage therapy business and a promising new franchise brand.Amber graduated massage school in 2004, moved around the world, and finally settled in the Dallas area in 2009. Within a short time, she had more massage clients than her hands could handle in a day, and she was regularly booked for weeks, if not months, in advance. For a while, Amber would refer those clients to other therapists in the area who had more availability in their schedules, but it wasn't long before she realized that business would be more reliable and stable by referring those clients to another therapist “in house” instead. And an idea, and eventually a business, was born.

In this episode, Shauna Lynn Simon reveals the powerful framework that has helped her businesses move from chaotic, reactive client management to smooth, proactive success. She shares a personal story from her early days that changed her outlook on contracts - and why simply "quoting the contract" isn't enough to create a positive client experience.Shauna Lynn introduces her 5 essential questions for managing clients more effectively, ensuring better communication, fewer misunderstandings, and a stronger reputation. She explains how poor expectation management can silently drain your time, energy, and profits - and how setting clearer client expectations can transform your business. From building client onboarding checklists to developing client care packages and journey maps, she offers practical strategies you can start using right away.If you've ever found yourself constantly putting out fires, feeling drained after every project, or wondering why clients keep missing critical details, this episode will help you reset your approach. Plus, Shauna Lynn gives a peek inside the Real Women Real Business Mastery Program and how it's designed to help you fill in the gaps in your business foundations so you can thrive with less stress and more success.Timestamps:(00:01) – Introduction(02:34) – The staging story that changed everything(07:50) – Why contracts aren't enough(14:45) – The 5 client clarity questions(29:02) – Practical tools to implement todayResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastBook Your FREE Coaching Assessment Call: https://aboutshaunalynn.com/coachmeEp #4, "Revising Your Product/Service Offerings and Pricing Strategy with Trina MacPhee": https://www.aboutshaunalynn.com/rwrb-podcast-episodes/revising-your-product-service-offerings-with-trina-macpheeEp #36, "Mastering Client Relations with Sonia Barney": https://www.aboutshaunalynn.com/rwrb-podcast-episodes/client-relationsHome Staging Client Care Package: https://courses.styledlistedsold.com/courses/download-product-home-staging-client-care-package-us-versionDecorating/Design Client Care Package: https://courses.styledlistedsold.com/courses/download-product-decorating-design-client-care-package-us-version

In this episode, Holly Oldham shares how she turned real-life experience into a thriving business—built not just on skills, but on strategy, mindset, and unstoppable determination. Her journey is a testament to what's possible when you stop waiting for the perfect conditions and start creating your own success with what you already have.Holly opens up about rebuilding from scratch, building a brand rooted in resilience, and growing a six-figure operation through grit and unwavering focus. If you've ever questioned whether your everyday strengths could fuel something bigger, this episode will remind you: the life you want is already within reach. Subscribe to The Real Women Real Business Podcast on YouTube, Apple Podcasts, Spotify, or your favorite podcast platform to join Shauna Lynn every week for empowering discussions and practical advice on navigating the entrepreneurial journey with health and wellness in mind. Timestamps:(00:01) – Meet Holly Oldham and her wildly unconventional path to business success(06:48) – How a single moment sparked a brand built on grit and gratitude(14:22) – Turning daily routines into a high-value, in-demand service(27:40) – Why mindset—and boundaries—are everything in business(41:05) – The mantra that fueled her rise: Pause, Reflect, Move ForwardResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastPause Reflect Move Forward:Learn more about Holly: https://tinyurl.com/3237k2wdCheck out Pause Reflect Move Forward on Facebook: https://www.facebook.com/pausereflectmoveforward/Follow Holly on Facebook: https://www.facebook.com/pausereflectmoveforward.PRMF/Follow Holly on Instagram: https://www.instagram.com/pausereflectmoveforward?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==Follow Holly on YouTube: https://www.youtube.com/@pausereflectmoveforward1039Follow Holly on TikTok: https://www.tiktok.com/@pausereflectmoveforward?is_from_webapp=1&sender_device=pcAbout Holly:Holly Oldham is a freelance writer, author, comedic poet, solopreneur, multi-state speaker, daily shoreline custodian volunteer, mom of four, and grandparent.

In this episode of The Real Women Real Business Podcast Shauna Lynn sits down with the owner of Habitat Design Co, Cailyn Poschner. From insulation choices that slash monthly bills to design strategies that naturally regulate temperature, Cailyn shares real-world insights that prove thoughtful planning pays off—literally. Whether you're starting from scratch or updating a well-loved space, this episode will have you rethinking everything you thought you knew about energy efficiency and design value.Cailyn digs into the evolving standards around energy-smart homes, the truth about government grants (yes, they're real), and why functionality, beauty, and forward-thinking planning aren't mutually exclusive. Cailyn opens up about her journey from environmental engineering to architectural design and offers practical advice for homeowners and pros alike. If you're curious about how to create spaces that do more—cost less, waste less, and feel better—this episode is your blueprint. Timestamps:(00:01) – Meet Caylin Poschner(03:42) – Why Sustainable Design Is Worth It(11:15) – Common Myths About Eco-Friendly Homes(21:08) – Smart Upgrades That Actually Save Money(35:50) – How to Get Started Without Feeling OverwhelmedResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastFind Sustainable Services and Products in Canada: https://greenbuildingcanada.ca/Passive Buildings Canada: https://www.passivebuildings.ca/The Canadian Home Builders Association: https://www.chba.ca/net-zero/Home Renovation Savings: https://www.homerenovationsavings.ca/Reep Green Solutions: https://reepgreen.ca/High Performance Building Supply: https://ca.475.supply/Habitat Design Co:Learn More: https://www.habitatdesignco.com/aboutFollow Cailyn on Instagram: https://www.instagram.com/habitatdesignco_/Follow Cailyn on Facebook: https://www.facebook.com/p/Habitat-Design-Co-61552635780571/Follow Cailyn on Pinterest: https://ca.pinterest.com/habitatdesignco_/Follow Cailyn on LinkedIn: https://www.linkedin.com/company/habitat-design-co/Follow Cailyn on Youtube: https://www.youtube.com/@habitatdesigncoAbout Cailyn:Cailyn Poschner is the owner of Habitat Design Co., an architectural design firm that focuses on beautiful, functional, and sustainable homes. The company helps homeowners and contractors with conceptual designs and permit drawings for home renovations, additions, and new builds. Cailyn has her BCIN and LEED Green Associate.

In this episode of The Real Women, Real Business Podcast, Shauna Lynn talks honestly about what it looks like to keep going—when you're tired, when you feel pulled in every direction, and when you're not even sure who you're supposed to be showing up as anymore.If you've been feeling overwhelmed or disconnected, this episode offers a sense of solidarity. A reminder that sometimes, just getting through the day is the work. Shauna Lynn dives into the tension between ambition and burnout, and why so many women feel pulled in a hundred directions. From redefining what success looks like and giving tips on slowing down.Timestamps:(00:00–03:30) – Starting Where You Are(03:31–08:10) – The Mental Load We Carry(08:11–14:00) – Feeling Behind and Questioning It All(14:01–20:20) – Letting Go of Perfection(20:21–30:00) – Owning the Messy MiddleResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastTake the CEO Quiz Here: https://www.aboutshaunalynn.com/ceoquizSet up a Call with Shauna Lynn: https://www.aboutshaunalynn.com/SuccessionSession

In this episode, Eryn Lobsinger joins us for a refreshing conversation about building a business without losing yourself in the process. She opens up about the highs, the lows, and the unexpected turns that shaped her journey. From navigating self-doubt to making bold moves, Eryn shares unfiltered insights on what it really takes to create a business that feels aligned, fulfilling, and true to who you are.This isn't just another success story—it's a raw, relatable, and inspiring discussion for anyone carving their own path. If you've ever questioned if you're “doing it right” or wondered how to balance ambition with authenticity, this episode is for you.Timestamps:(00:01) - Meet Eryn Lobsinger(07:45) - Navigating self-doubt in business(15:30) - Making bold moves and big decisions(24:10) - Staying true to your vision(32:55) - Key takeaways and final thoughtsResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastSydFIT Health CentreLearn more about SydFIT here: sydfithealth.caFollow SydFIT on Facebook: facebook.com/SydFitHealthCentreFollow SydFIT on Instagram: instagram.com/sydfitpersonalFollow SydFIT on Youtube: youtube.com/channel/UC_kOXsTWPLuRN2HrLsNDCcAAbout Erin Lobsinger:Mother to 2 fabulous kids, foodie, lover of the great outdoors. I started working with Syd 17 years ago embarking on the most profound journey of personal and professional growth that I have ever experienced. As COO of SydFIT Canada Corp, I get to have hands on play in the dirt opportunities to build systems and processes that encourage our team and our community to come together in ways that you can't find at a big box gym.

In this special one-year anniversary episode, we're diving into a game-changing mindset shift: embracing the power of hearing “no.” Shauna Lynn shares how the fear of rejection holds us back from charging our worth, pursuing big opportunities, and setting necessary boundaries. But what if we flipped the script? What if hearing “no” was actually a step toward success?Shauna Lynn breaks down the psychology behind rejection, offers practical strategies to overcome the discomfort, and shares real-life insights from her own journey. Whether you're an entrepreneur, creative, or professional looking to level up, this episode will help you turn rejection into redirection—and profit.Timestamps:[00:03] One Year In: Reflections on Growth & Lessons Learned[05:42] The Fear of No: How Avoiding Rejection Holds You Back[12:15] Pricing & Boundaries: Saying No to Say Yes to Success[21:30] The Science of Rejection: Why No Feels Like Pain[35:10] Practical Strategies to Get Comfortable with NoResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastSet up a call with Shauna Lynn: aboutshaunalynn.com/successsession

Public speaking is one of the most powerful tools for growing your business—but are you using it to its full potential? In this episode, Shauna Lynn welcomes Suzanne Peters, Speaker Development Coach, to discuss how women can transform their personal stories into profitable speaking careers. Suzanne shares expert insights on overcoming stage fright, crafting a compelling signature story, and mastering the art of selling from the stage without sounding pushy.Whether you're an entrepreneur looking to gain more visibility or ready to turn speaking into a full-time business, this episode is packed with actionable strategies. Learn how to confidently book more gigs, monetize free speaking opportunities, and create a business model that maximizes your impact. Suzanne also reveals her top tips for getting paid to speak and positioning yourself as a sought-after industry expert.Timestamps:(00:00) - Introduction(02:00) - Overcoming the Fear of Public Speaking(15:30) - Turning Free Speaking Gigs into Profit(32:45) - Crafting a Compelling Signature Story(50:10) - Monetizing Speaking & Scaling Your BusinessResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastSpeaker Business ClubGet your Free Training with Suzanne: https://speakforincomeandimpact.com/Learn more about Suzanne Peters: https://speakerbusinessclub.com/Learn more about empowering your voice: https://womantowomannetwork.com/About Suzanne PetersSuzanne Peters is a dynamic force in personal development and entrepreneurship, renowned for inspiring and empowering women worldwide. As an award-winning speaker, best-selling author, and business strategist, she specializes in helping women turn their stories into thriving businesses and powerful movements.She is the founder of Speaker Business Club, where she equips women with the tools to build profitable speaking businesses and create financial freedom on their own terms. Suzanne is also the visionary behind the Woman to Woman Network, a global platform dedicated to helping women achieve more in life and business.With an unwavering mission to turn aspirations into achievements, Suzanne continues to empower ambitious women to break barriers, build success, and design the lives they truly desire.

What would you do if your business lost its Google listing overnight? In this episode, we sit down with Theresa Bouchard of TS Staging and Design, who faced this exact nightmare. After building a successful home staging business and securing top search rankings, she suddenly disappeared from Google—along with 25 five-star reviews. Theresa shares how she navigated this challenge, kept her business thriving, and rebounded stronger than ever.From strategic networking to creative marketing tactics, Theresa walks us through the steps she took to ensure her phone kept ringing—even without Google's help. Plus, she reveals why she made the bold move to buy a warehouse instead of renting and how she turned it into a secondary income stream. If you're an entrepreneur looking for real-world advice on resilience, relationship-building, and adapting to unexpected challenges, this episode is for you!Timestamps:(00:00) – Welcome & Meet Theresa Bouchard(00:25) – The Google Listing Nightmare(03:47) – How She Kept Her Business Alive(10:45) – Buying a Warehouse Instead of Renting(21:36) – Final Takeaways: Fear Won't Hold You BackResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastLearn more about the Women's Council Of Realtors: https://www.wcr.org/Episode #40, The Link Between Personal Style & Success, with Anastacia Haye: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/style-and-successTS Staging and DesignLearn more: https://tsstaginganddesign.com/Follow Theresa on Instagram: https://www.instagram.com/tsstaginganddesign/Follow Theresa on Facebook: https://www.facebook.com/tsstaging/About Theresa:After a successful 30+ year career in the corporate world, Theresa Bouchard made the bold decision to pursue her true passion for interior design full-time. For 20 years, she thrived as a Senior Program Manager in a leading medical device company, but it was her love for design and creativity that ultimately drove her to transition into the staging and interior redesign business.Theresa has a remarkable talent for transforming spaces with the perfect blend of color, textures, and styles, all while enhancing the home's aesthetic appeal. Her business acumen, entrepreneurial spirit, and creative vision have seamlessly transitioned into her new career, where she can fully focus on her passion and bring her clients' dreams to life.Now, as a full-time business owner, staging and design professional, Theresa is dedicated to helping sellers maximize their property's value through expert staging, while also redesigning spaces to reflect clients' unique personalities and lifestyles. With an eye for detail and a commitment to delivering exceptional results, Theresa is excited to create inspiring, beautiful environments that truly make a house feel like home.

We've all been told that success requires nonstop effort, long hours, and constant hustle—but what if that mindset is holding you back? In this episode, Shauna Lynn challenges the idea that working harder leads to better results. She shares personal insights from her journey, including how extreme burnout forced her to rethink productivity. Through real-life examples and neuroscience-backed strategies, she reveals why giving yourself space to rest can lead to sharper ideas, renewed energy, and more significant business breakthroughs.Discover how some of history's most accomplished leaders thrived by working fewer hours and why rest isn't a break from progress—it's a crucial part. Shauna Lynn also introduces her Task Triage Method, a simple yet effective way to prioritize what truly matters in your business.Timestamps:[00:03] The Hustle Myth: Why Constant Work Isn't the Answer[05:45] The Wake-Up Call: Burnout, Shingles & a Hard Lesson[15:20] The Science of Rest: How Your Brain Works Best[28:55] Task Triage Method: Prioritizing What Matters[42:30] Rethinking Success: Building a Business That Supports YouResources:Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/planLearn more about the show: AboutShaunaLynn.com/podcastTake the Accidental CEO Assessment: https://www.aboutshaunalynn.com/ceoquizLearn more about the Task Triage Method: https://www.aboutshaunalynn.com/gain-10-hours