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In today's world, where the line between social media fame and a stable career blurs, the rise of influencers has captured the attention of Gen Z and Millennials. Is becoming an influencer the new "dream job," or just an illusion? In this episode, we dive into the growing trend of young adults choosing social media stardom over traditional careers. What's really behind this shift, and is it sustainable? Join hosts Hanis, Nurshasha, Sutera Demira, Ayra, and Danish as we explore the real side of the influencer industry versus its glamorous social media portrayal. With our special guest, PR Executive and part-time content creator Miss Puteri Balqis Azhar, we uncover the highs, lows, and realities of navigating this career path. Tune in and get a closer look at the truth behind the influencer hustle! #InfluencerReality #CareerOrFantasy #RealTalk #GenZ #Millennials
Greg (@GregBradyTO) speaks with Jack Proverbs (@JackProverbsPR), PR Executive based in Nottingham, England, about his experience at Taylor Swift's show last night at London's Wembley Stadium. This was Swift's first performance since her Vienna shows were cancelled due to a terror threat. Learn more about your ad choices. Visit megaphone.fm/adchoices
Greg (@GregBradyTO) speaks with Jack Proverbs (@JackProverbsPR), PR Executive based in Nottingham, England, about his experience at Taylor Swift's show last night at London's Wembley Stadium. This was Swift's first performance since her Vienna shows were cancelled due to a terror threat. Learn more about your ad choices. Visit megaphone.fm/adchoices
In this week's episode, we're chatting to Chloe Gill, Junior Influencer and PR Executive at Pretty Little Thing, as well as Social Media Manager here at Giraffe Social, Rita.We cover things like:UGC and creators and how they work for your brandWhy selecting influencers that align with your audience is so importantThe pain of constantly changing algorithmsAnd much more!Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSMWant to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.
Let Us Know What You Think of This Episode Join us with the dapper and charismatic CEO of Fears Watches, Nicholas Bowman-Scargill. How did the former city banker, PR Executive and Marketing man end up becoming a watchmaker for Rolex, and ultimately end up reigniting one of the UK's most historically popular watch brands, Fears? Take and inside look at what it took for Nicholas to not only restart his great, great, great grandfather's watch brand, which had to shut it's doors in 1976, but also live up to the company's historic heritage and turn it into a modern and exciting watch brand in it's own right today. Is British watchmaking back with a bang? Why is the US market so important to British watch brands? Why is mallard green the best named dial colour ever? Buckle up and enjoy the ride as Nicholas Bowman-Scargill tells all with determination, ambition, passion and of course that witty English sense of humour, which is certain to impress, amuse and most importantly, inspire you. You can find out more about Nicholas and Fears Watches at:https://linktr.ee/fearswatches?fbclid=PAZXh0bgNhZW0CMTEAAaauCR7iWwy4AvbeXtLSX3aQ1CA_ecdD2fhiT76W58kJ80CzY8xBDLZM2ao_aem_AZ0Vq1d0fut5tFFTLU4rBh0eNRL7MfncqOUoy1xTiAyGFjUCJaLCJPMa3m8WMEO9dZ6fp4oZhDTXcB3ud4ch7mLSDon't forget to check out the show notes on Instagram for a visual experience:@chrono_passion_7
Guests: Tom Letizia, Political Consultant and PR Executive
Guests: Tom Letizia, Political Consultant and PR Executive
The Society of Entrepreneurs and Epicenter Memphis recently presented “Protecting Your Brand”, a panel on harnessing your skills to bring the best product to your customer while also knowing when to say no to protect the integrity of your brand. This panel features Susan Stephenson of Independent Bank, Shannon Briggs of Campfire Collective, Lisa Toro of City & State, Bartholomew Jones of Cxffeeblack, and our moderator Mike Bruns, retired Founder of Comtrak Logistics. We hope that you will enjoy this podcast featuring this very informative presentation. Susan Stephenson is a passionate Memphian, proud mom of four and grandmother of 12 perfect grandchildren. This is her 44th year in banking—the last 25 years at independent bank (i-bank) the company her partner and she founded in 1998. She serves on several local boards, including the Women's Foundation for a Greater Memphis, New Memphis Institute, and is the current President of the Society of Entrepreneurs. Shannon Briggs is the founder and head trailblazer for Campfire Collective, a Memphis-based agency that specializes in igniting marketing and public relations campaigns for community-based organizations. Shannon serves on the board of the DeNeuville Learning Center for Women, Shelby County Drug Court Foundation, and East Buntyn ArtWalk. She is a graduate of Leadership Memphis and is an active member of the Greater Memphis Chamber ambassador program, The Society of Entrepreneurs Insights Group, and PRSA Memphis. Additionally, she was named the "2022 PR Executive of the Year" by PRSA Memphis and is a member of the 2023 Memphis Business Journal's 40 Under 40 class. With over 20 years of experience and expertise in brand development and digital marketing, Lisa Toro has helped numerous organizations and businesses, including her own, craft their unique brand identities. Her expertise lies in developing comprehensive strategies that go beyond aesthetics and logos, delving deep into the essence of a brand and its authentic expression. In addition to her professional achievements, Lisa is deeply committed to giving back to her community. She actively mentors aspiring entrepreneurs, helping them develop their skills and nurturing the next generation of small businesses. Her dedication to fostering growth and empowering others has earned her respect and admiration from fellow business owners and mentees alike. Bartholomew Jones is an educator, emcee, avid coffee nerd, and native Memphian. He is also the co-founder of cxffeeblack, a renowned thought leader in matters regarding the African origins and diasporic future of coffee, and a key creative disruptor within the specialty coffee industry. Bartholomew Jones, along with his wife Renata, intended to reinstate the origin, purpose, and integrity of cxffee through the knowledge of its Black history and being a part of its Black future, creating Cxffeeblack. As the movement, Cxffeblack, continues to press forward to educate community about the history of cxffee through the lens of Blackness; it also seeks to inspire the uniqueness, authenticity, and future of Black people. Links to items mentioned in the interview: Independent Bank Campfire Collective City and State Cxffeeblack Mike Bruns Society of Entrepreneurs Epicenter
This episode features an interview with Stacy Armijo, Chief Experience Officer at Amplify Credit Union. Amplify is a member-owned financial cooperative with more than 57,000 members and over $800 million in assets. They've been serving all 50 states since 1967. At Amplify, Stacy is in charge of Marketing, Communications and Social Impact. She also handles Retail, Payments & Operations, Human Resources and Training. She has over 20 years of professional experience in the industry. In this episode, Stacy explains how to build meaningful, impactful programs to create a job you love. She describes effective PR strategies, and what resources are most important for any company.Quotes*“I have a unique skill set in bringing the right words to the right ideas to make those ideas meaningful and impactful for others. And when I think about what combines all the things that I do, and the moments in my professional or personal world where I have felt like I really did something, like I really made an impact and it was unique and it was valuable, it can be boiled down to something sort of like that.”*“I think so often people underestimate what they do well. They tend to focus only on what they don't do well and how can they mitigate the liabilities of what they don't do well as opposed to, ‘I do this really well, how can I lean into that and make that more effective?'”*“In my career, I think about, ‘What is my current experience and does it satisfy all three Gs? Am I giving something? Do I feel like I'm contributing in a way that's meaningful and useful? Am I getting something? Is there something that I'm getting back in terms of what I'm learning and how I'm growing? And do I feel gratitude? Do I feel gratitude for the people I get to work with, for the compensation that I get to earn for all the opportunities that I have to be involved in things?' And if I can say yes to all three Gs, I'm in the right place.”*“In my opinion, someone who is an effective public relations professional is good at anticipating the point of view of the people that they're interacting with. Understanding the messages that have meaning for them. And expressing them in a way that gets somebody to move to action. In essence, that's what a good PR person can do. That's not different from what a good customer service person can do.”*“I see an opportunity to be more authentic and to connect to something that's more real for people. And then to take the personality of the institution and carry that through.”*“Money is not your most precious resource. It is attention. Attention is your most precious resource in an organization. And so to be able to say ‘great idea, not today,' is something that I do all the time.”Time Stamps[00:03:17] Stacy's elevator pitch[00:11:39] How Stacy's career started[00:14:55] The overlap between PR and CX[00:16:42] Making your work personal[00:22:31] Making the most of your resources[00:25:41] Designing online channels[00:31:09] Prioritizing digital customer service[00:35:23] The start of fee-free banking[00:40:26] The future of CX[00:47:08] Making the most of your strategyBioStacy is Chief Experience Officer with Amplify Credit Union, a $2B community financial institution based in Austin, Texas. At Amplify, her responsibilities include (1) Marketing, Communications and Social Impact; (2) Retail, including Branches, Contact Center, Wealth Management and Consumer Lending; (3) Payments & Operations; and (4) Human Resources and Training. She started her career in communications, having spent over 16 years at Pierpont Communications and working up from an account executive to EVP. She brings with her over 20 years of professional experience overall, and has also served as a Lecturer at the Stan Richards School of Advertising and Public Relations at UT at Austin. There, she taught “Strategies in Public Relations.”Thank you to our friendsThis podcast is brought to you by HGS. HGS is a digital customer experience leader dedicated to delivering winning customer interactions at scale that are prompt, personal, and positive. We continuously transform, optimize, and grow enterprises to exceed ever-rising customer expectations. HGS provides our clients with the right talent and technologies needed to champion every moment. Learn more at hgs.cx.LinksSee Stacy's WebsiteLearn more about Amplify Credit UnionConnect with Larry on LinkedInCheck out HGS
Welcome to the Limitless Potential podcast, where you can dive into the personal, business and career-rich top-achiever tips, techniques, stories and experiences of some incredibly successful and inspirational people, each with their own perspectives and journeys and each with golden nuggets of wisdom which might just change your life. If you are ready to move your life, relationships, or your career to the next level and overcome the limitations that hold you back in life… this is the podcast for you. You will be able to unleash your Limitless Potential from the first episode on. About the Guest Caroline is a senior Marketing and PR professional with over 15 years of experience who began her career as a PR Executive working on a number of high-profile accounts including Kia Motors, De Vere, Telefonica and Appletiser before moving into an in-house marketing role at UK's largest Tenpin Bowling operator. In 2013, she moved to the famed Avon Cosmetics contributing an extra £5m towards Fashion and Home segments for the business. Next, Caroline moved into the Health and Fitness industry working for Virgin Active, David Lloyd Clubs and Anytime Fitness where she became Head of Marketing. After falling ill with Breast Cancer at the end of 2019 and undergoing numerous treatments throughout 2020, Caroline returned to Anytime Fitness for another year before starting her own full-service marketing consultancy specialising in small and start-up businesses business, Ace Marketing & PR. Ace Marketing: www.acemarketingpr.co.uk https://www.instagram.com/acemarketingpr Cancer Journey: https://www.youtube.com/watch?v=LBbLuks9-Zk https://www.instagram.com/cazscancerjourney/ About the Host Tracy Stone is an executive trainer, transformational coach, international bestselling author, renowned clinical hypnotherapist and inspirational speaker. Tracy has spent 30+ years in some of the world's largest and most prestigious global businesses helping senior management teams maximise their strengths and eliminate major process, engagement and cultural issues. From New York to Sydney, she built a phenomenal reputation as a world-class problem solver and ‘transformation whisperer'. Her many awards are testament to her ability to make concrete and significant changes to the thousands who have joined her much acclaimed workshops, trainings and coaching events. Tracy has taken those years of experience in identifying the true root cause of problems and uncovering solutions that provide brilliant results and now uses her finely tuned skills to make spectacular and lasting transformational shifts in her client's personal lives and careers through her unrivalled courses, coaching, and highly personalised 1:1 or focused group hypnotherapy. In 2020 and 2021 Tracy became an international best-selling author with the uplifting and inspirational anthology books Ignite Happiness and Ignite Possibilities. In December 2021 Tracy published her best-selling solo book ‘Love Remains – A Guide Through Grief'. Instagram: https://www.instagram.com/tracy.stone... Website: https://limitlesspotential.co.uk/
ASB may be joining boycotts to protest against war in Ukraine. It's being reported the bank will pull its name from the ASB Tennis Classic if Russian and Belarussian players play. Pead PR Executive Chair Deborah Pead says it'd be a strange move - since no players from those countries have been announced as contestants. Deborah Pead says they may be playing it safe and avoiding risks, or perhaps the bank knows something the public doesn't. LISTEN ABOVESee omnystudio.com/listener for privacy information.
This week on the Growth Podcast, I talk to Patricia Luhanga who has not had it easy in her journey. She is the Corporate Affairs Manager at the Electoral Commission of Zambia. She shares her story of how she had to work as a maid to raise money for her education and how she endured at the hands of a cruel boss in her career. From a life of struggle, she has risen and held key strategic positions in banking and governance.
Jane Murcia is a Sports Marketing & Public Relations Executive who currently works with BZA PR. She previously worked with Mercury Public Affairs in Los Angeles, where her main client was Oscar De La Hoya's Golden Boy Promotions, and recently worked with Saul "Canelo" Alvarez's public relations' team on his fights to become undisputed super-middleweight champion at 168 pounds. Follow her on Twitter @JaneyMurcia. Keep up with the show: https://linktr.ee/TheLastRound
Hey babes, I am back in action after an eventful spring break, and I'm diving into: what happened after I accomplished a lifelong dream why high-performing people often minimize their accomplishments what to avoid when celebrating your success It's time to activate the next phase, sis! Links Mentioned How I Went From Call Center Rep to PR Executive in FIVE Months | Overnight Executive Series Part 2 (episode) Keep Up With Me Website Podcast IG Instagram LinkedIn Facebook Twitter FREE Resources Proactive Pitch Deck The Media Maven Starter Kit Crafty Content Creation Guide
When she headed to college as a pre-med student, Jess never would have guessed she would end up spending many years working in public relations for NASCAR, a sport she was completely unfamiliar with when she started! Join us for this fun conversation about her life on the road, learning a sport she knew nothing about, and how you have to pivot in your career when life takes unexpected turns.
A Distinctly Canadian View of Canadian Disruption, the U.S. and Korea with Senior PR Executive Bob Pickard With Host Richard Levick of LEVICK: Bob Pickard, a public relations executive with 30 years of experience split between North American and the Asia Pacific, speaks with host Richard Levick of LEVICK to discuss how Prime Minister Justin Trudeau mishandled the “trucker” protest; how the Russian invasion of the Ukraine is getting Canadians and Americans to focus again on issues of existential importance; the northward trend of American divisiveness into Canada and their subsequent rejection; a look at Asia, particularly Korea and how Korean companies – specifically chaebols – can adjust to the new realities of global expansion and politically targeted executives.
Let's get this schmoney, babe! We are keeping the momentum going with this action-packed #OvernightExecutiveSeries installment, where I share: • how I juggled 2 internships with a full-time job • how to optimize your job hunt to attract high-quality leads (spoiler: I didn't have to apply for my current role) • how to crush your interview(s) and negotiations It's time to apply that pressure, sis! Watch on YouTube here Links Mentioned Web Design, Taking Leaps, and Growing through Hardships with Shaneece Thompson Badass Careers YouTube Channel Story Toolbox - Self Made Millennial Keep Up With Me https://khalasimmons.com/ Podcast IG: @theboujeebossuppodcast Instagram: @khalasimmons LinkedIn: Khala Simmons Facebook: @KhalaSimmonsOfficial Twitter: @KhalaSimmons_ FREE Resources Proactive Pitch Deck The Media Maven Starter Kit Crafty Content Creation Guide
Starting her career as an NFL cheerleader and managing publicity for the Raiders, Nicole Rodrigues ventured into the world of public relations head-first. With over 21+ years of experience in PR and becoming a powerhouse founder of two companies, NRPR Group and the Young Dreamers Foundation, Nicole has paved the way as a public relations and marketing pro. In addition to being a CEO, Nicole is also the host of the Youtube show Beverly Hills's Boss, and author of the Beverly Hill's Boss book. Listen to how her purpose origin story has not only led her to making an impact within her own career, but also within the careers of the next generation leaders. Bio: samantha@nrprgroup.com Nicole Rodrigues, founder and CEO of NRPR Group, is a recognized public relations expert, digital and social media marketing pro with 20+ years of experience under her belt. In her tenure, she has developed and successfully executed strategic campaigns for some of the biggest names in business, including: Yahoo!, Dolby, Sony Pictures Entertainment, Sony PlayStation, Hulu, M-GO, Toon Hero, Demand Media, Heal, MOBITV and the Oakland (now Las Vegas) Raiders. Nicole has repeatedly been celebrated as an innovative leader in her industry, most recently as a Stevie Award winner for Communications, Investor Relations, or PR Executive of the Year. She was also awarded PR Daily's “PR Professional of the Year” Award (2019), Bulldog Reporter's “Stars of PR - PR Professional Who Makes a Difference” Award (2018), a Gold Award for “Public or Media Relations Professional of the Year” in Bulldog Reporter's “Stars of PR,” and PR News' Top 50 Game Changers in Public Relations (2017). These awards are confirmation of her mission to meaningfully disrupt the way in which public relations are done in the modern era. In 2017, Nicole launched NRPR Group's Corporate Social Responsibility Program: Make It Happen, which blossomed into her second venture, the Young Dreamers Foundation. Young Dreamers is Nicole's answer to the next generation in need of positive role models they can admire (industry leaders, celebrities, athletes, etc.) and the tools necessary to help them thrive forward through any of life's ups and downs. Her goal is to help foster a community of emotionally intelligent young leaders who will spark a positive ripple effect as they grow into the professional world. Nicole is also the author of Beverly Hills Boss, a business and life skills book aimed at helping others, like herself, who dream of leading despite any humble beginnings or obstacles. Through her book, readers gain inspiration and actionable insight for growing as a person and in their careers. She is also the host of the Beverly Hills Boss show on YouTube. Nicole takes great pride in being a former NFL cheerleader, having spent several years cheering for the famed Oakland Raiders. Today, she continues to cheer on her “new team” at NRPR and is a graduate from San Jose State University with a Bachelor of Science degree in Public Relations. She is currently an EMBA candidate at UCLA Anderson School of Management, class of 202 Websites: https://nrprgroup.com/ Social Media Info for NRPR: Instagram: https://www.instagram.com/nrprgroup/?hl=en Facebook: https://www.facebook.com/NRPRGroup/ LinkedIn: https://www.linkedin.com/company/nrprgroup/ Twitter: https://twitter.com/NRPRGroup YouTube: https://www.youtube.com/user/NRPRGroupTV All Social handles of Nicole Nicole's Instagram: https://www.instagram.com/nicolerpr/?hl=en Nicole's Facebook: https://www.facebook.com/NRodPR Nicole's LinkedIn: https://www.linkedin.com/in/nicolerpr/
Since 1999, Jeanette has brought effective public relations, branding, marketing and positive crisis resolution solutions to clients across a variety of industries.When thousands of loyal Maker's Mark Bourbon drinkers revolted online after Maker's Mark announced they were lowering the alcohol content in the iconic product, Jeanette was a key member of the team Beam Suntory, the parent company, hired to restore customer confidence in their brand. Swift action with the brand owners, communication in social media and consumer influencers brought what would be called a faux pas comparable to Coca Cola's 1980s misstep to a footnote in bourbon history. Within a week, Maker's Mark fans' confidence was restored as they happily awaited the return of the original proof bourbon they had grown to love. In 2016, she managed the “dieselgate” emissions scandal involving Volkswagen and Audi. By quickly digging in and understanding the problem facing the automaker, confidence in the restoration process was restored as lawsuits became the headlines. The following year she managed communications for PepsiCo while they pulled an ad featuring Kendall Jenner that was considered racially insensitive and borrowed heavily from Black Lives Matter.In 2017, Jeanette founded Excellence & Presence Communications to pursue her passion for inspiring collaboration between clients and her networks to deliver best-in-class campaigns through culturally relevant stories that inspire interactions with lifestyle brands, nonprofits and corporations.Learn more about Jeanette and her company at:https://excellencepresence.com/
From the newsroom to the boardroom, Lisa Ann has used her keen analytical skills to share technology stories with the world for over a decade. She is Founder and CEO of the award-winning Technica Communications, Founder and Chairwoman of the non-profit Women In Cleantech & Sustainability, an international speaker and moderator and documentary filmmaker. She was named a PR Executive of the Year by the American Business Awards (2020), Female Entrepreneur of the Year for Advertising and Marketing by the Women in Business and the Professions World Awards (2020), and a Woman of Influence by the Silicon Valley Business Journal (2017). Before founding Technica Communications, Lisa Ann was a Senior Account Executive and managed new business operations for the San Francisco PR firm Antenna Group. She got her start as a broadcast journalist covering environmental science in 2001. She was awarded the Best Environmental Journalism award by the Society of Professional Journalists in 2005. Her work has been broadcast on National Public Radio, PBS Television, WPXI-NBC, American Public Media, The Environment Report, Great Lakes Radio Consortium, Free Speech TV, WYEP 91.3FM-Pittsburgh, WRCT 88.3FM-Pittsburgh, and WCPN/WVIZ PBS ideastream in Cleveland. https://www.womenincleantechsustainability.org/ https://nexuspmg.com/
New Bag Talk Session With Candace Rucker on Black Woman in Public Relations, Tech Industry, George Floyd & togetherness. The premise of Candace piece is “A Black Woman in PR: Why it’s Important to Have a CEO of Color,” where working under a CEO that’s part of the minority means and how that has encouraged the rest of the team to think more, do more and be more conscious of who they are and who they work with. With the queen's own insights, she is challenging other companies, agencies, etc to put similar practices in place. Check out: https://blavity.com/as-a-black-woman-in-public-relations-i-believe-ceos-of-color-are-vital?category1=opinion Visit: https://vsc.co --- Support this podcast: https://anchor.fm/terachantelle/support
Deb Pollack's enviable career in automotive public relations and marketing has immersed her in projects for the world's most famous marques, including Ferrari and Maserati. She has contributed her PR talent to concours and rallies around the world. To honor her mother's 90th birthday, Deb founded “Drive Toward a Cure”, a non-profit that raises funds to combat Parkinson's Disease through car rallies, track days, concours, and fundraisers. Deb's mother suffered from Parkinsons, and Deb's goal is to eradicate the disease.Deb is known for her passionate work for Singer Vehicle Design, whose bespoke designs and craftsmanship resonate with Porsche fans. Her work for Singer has connected Deb to some of the world's finest car collectors and grown her immense network of car people. To Deb, car people are her extended family, and she treats each person she knows as such. Host Amanda Busick and Deb bring Deb's love of cars and car people full circle as they talk about Deb's life work elevating the conversation around car people and great car events.
David Turner and Ryan Roberts are joined by longtime PR executive and professional Keyon Johnson. Keyon Talks about his time in the NFL working in PR for multiple teams, and his path from Grambling State. They also break down the NFL Coaching Carousel and how they would fix it.
According to 2015 numbers by the US Bureau of Labor Statistics, of the total number of men working in public relations and related services and advertising, 5.9 percent are African American. In this episode we speak with a PR Executive who has researched the perceptions, experiences, and possible barriers for African American males to getting into, and leading within, the field of communications.Guest: Chuck Wallingtonmarketing@conehealth.com Link to Ken Chenault address to Barron's Tech Conference https://bit.ly/2HAhl2B
Multi-award-winning social media expert & influencer. Co-Founder of BusinessOwnerSociety.com and CEO of Brand Branding PR LLC. getty The world as we know it seems to have changed overnight. None of us have experienced a global pandemic on this scale, with so many businesses forced to shut down to help stop Covid-19 from spreading. But from great adversity comes great opportunity. It’s time to adapt to survive, and social media marketing can help businesses withstand this stormArmed with an arsenal of varied skills and experience, Sophie has helped both new start-ups and existing businesses to communicate the right brand message to their constantly evolving target audience, build brand awareness and increase market share. Sophie is an official member of the Forbes Agency Council, and is an award-winning social media influencer. In October 2019, Sophie won a MarCom award recognizing her as the best social media influencer building awareness for local businesses. Head hunted for the PR Executive role of a major UK magazine aged 18 (The Big Issue), Sophie went on to build a successful career as an event promotions manager in London. Sophie worked on some major events including album launch parties for Kanye West and John Legend, as well as organizing annual parties for huge clients such as FHM Magazine and launching new products for global powerhouses including Jean Paul Gaultier. Sophie's first business, a global entertainment agency, was nominated for 3 prestigious business awards including Business Innovation, and was selected as 1 of 6 companies to be showcased by Richard Branson for his Back of an envelope campaign. Sophie went on to become a business mentor and guest judge for The Young Enterprise - an entrepreneurial program for young people in schools and colleges across the United Kingdom. Sophie's Social Media clients will on average see their engagement rise organically by as much as 500% within 3 months. Sophie is currently based in Miami, where she’s a regular ‘Hero’ at Miami Ad School teaching advertising students all of the social media tricks of the trade.
Holly Carless is a Digital Marketing Assistant at eComOne and SEO Traffic Lab. She specialises in outreach (link building) and on-page content to improve business' SEO. She started off her journey as a shy apprentice and is transforming into a confident SEO and PR Executive. In this podcast Holly shares her journey within the business, the aspects of the job she loves the most and her biggest challenges. She divulges some SEO tips and explains the importance of domain authority and organic traffic. Find out her top tips to improve your SEO, courses and her secrets to success when securing links. She discusses how she creates insane content and how to stay focused. Finally, she shares her favourite cocktail, tools to measure your SEO efforts and a book recommendation.
Sue ProckoEntertainment Publicist | CEOThe Procko Grouphttps://www.facebook.com/sue.prockohttps://www.instagram.com/theprockogroup
Gabriel Scally, Professor of Public Health, Johnny Fallon, PR Executive, Carr Communications, Matt Farrell Chairman and Balina FF Comhairle Ceantair, Martin O'Rourke, SIPTU
Robertson's experience as a public relations sports executive spans more than 30 years, having broken into the professional ranks with the NBA's Minnesota Timberwolves. From there, he became Vice-President of Public Relations for the NHL's Mighty Ducks of Anaheim and MLB's Anaheim Angels. More recently, he was Vice President of Public Relations and Broadcasting for the Minnesota Wild before being named commissioner of the Western Collegiate Hockey Association. Robertson is a multiple winner of the Dick Dillman award, given to the NHL's best PR department as voted on by the media. In this episode, he explains the role between PR and a team's broadcasters and the importance of both entities being fully integrated within the organization . Hear Robertson's advice to all young sports broadcasters and why having PR experience is vital to one's ability in getting hired for play-by-play jobs. (Music by Kevan MacLeod) --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Born and raised in Canada and fresh out of college, Simon Huck found himself in New York City in the company of A-list celebrities after landing the job of his dreams in PR with Lizzie Grubman and Jonathan Cheban. After quickly establishing himself in the industry as a savvy PR executive, Simon grew to eventually take over Command PR from Cheban in 2012 and rebranded it to Command Entertainment Group, which he’s been running ever since.In 2020, after seeing several friends fall victim to a series of catastrophic events, such as losing homes to wildfires and hurricanes, Simon decided to launch JUDY, a collection of emergency products to help families better prepare for crisis.In this episode, we discuss Simon’s upbringing and experience in the PR world working with countless brands and celebrities, life as a reality TV star, the importance of building meaningful relationships, launching and building JUDY as well as their recent collaboration with Tiger King, why everyone should prepare for emergencies, and much more.SUBSCRIBE TO OUR NEWSLETTER & STAY UPDATED > http://bit.ly/tfh-newsletterFOLLOW TFH ON INSTAGRAM > http://www.instagram.com/thefounderhourFOLLOW TFH ON TWITTER > http://www.twitter.com/thefounderhourINTERESTED IN BECOMING A SPONSOR? EMAIL US > partnerships@thefounderhour.com
Small Biz Matters – a half hour program each week where you can work ON your business rather than IN it.with Alexi Boyd, broadcaster, advocate and small business owner.Date: 19 May 2020 Incubators, accelerators, startup hubs. They seem to be popping up all over the place. Some are independant and others available through university programs. So what exactly are they and how do they give businesses the edge when starting out? Are they just for the techpreneurs who innovate in the digital world, or are other industries and sectors involved too? Today on the program we are joined by the CEO of Fishburners, Nicole O’Brien. Fishburners is a not for profit enterprise dedicated to “making the hardest thing you’ve ever done easier by providing the best facilities, resources, education, support and community of like-minded people to connect with and learn from.” Welcome to the show Nicole. Topics we’ll be covering: Why are startups so important to building a better Australia? How do you define a startup - is it a matter of being young or at the beginning of your small business journey? Why is Community central to startup success? How do organisations like Fishburners nourish a community with such a diverse range of startups in their community? What is the future of communities in Australia, post pandemic? (How do they differ from co-working spaces?) What are your top tips for continuing to collaborate & network when the face-to-face option is no longer there? What makes Fishburners different? What do we have to look forward to coming out of Australian startups over the next 5 years? To find out more go to their website: https://fishburners.org/ Nicole O’Brien BIO Nicole is a social enterprise leader with a passion for improving lives and communities. As CEO of Fishburners, Australia’s largest startup community and coworking space, Nicole leads a space for aspiring tech entrepreneurs to learn and communicate. The community has grown to more than 850 members and 400 startups, across its offices in Sydney, and Brisbane and Fishburners virtual platform. Fishburners works closely with partnerships including Google for Startups, Jobs for NSW, Brisbane City Council, UTS, Optus and Chartered Accountants ANZ. High-profile alumni include: Koala, GoCatch, DesignCrowd, Code Camp, Tinybeans, Madpaws, Jayride, GradConnection and Hyper Anna. Nicole’s career working with social enterprises in the not for profit sector began in 1989 at the Australian Conservation Foundation where she positively impacted on growing green consumerism whilst building the ACF’s revenue base. A trip to Asia followed with the opportunity to work on an Australian Aid project in Cambodia working with the Khmer Journalists association as a business Development Advisor to support the establishment of a free press. An exciting and optimistic time following the first Democratic elections in Cambodia and there was a lot to achieve, this led to work with the United Nations Development Program as a Communications Consultant and the Shandwick Group as a PR Executive working for the Cambodian Government. Back in Australia Nicole worked for Team Publications, a start up with a new approach to organisational learning where she was charged with taking a range of management coaching tools to market. This was followed by a role as Marketing Manager for the women’s and youth titles. Following this period in publishing, Nicole’s passion for making a difference took over and she spent the next 10 years transforming the social enterprises of YWCA NSW and repositioning the organisation to be recognised for the critical support it provided to women and their families. More recently, Nicole has been using her well-honed leadership, governance, financial, people, marketing and entrepreneurial skills to ensure that ACON Health continues to be the leading health promotion organisation providing opportunities for its community to live their healthiest lives. Nicole holds a Bachelor of Arts in Education and Social Policy, Post Graduate in Marketing, Masters of Business Administration and is a Graduate of the Australian Institute of Company Directors. She is mother to 15 year old Isabella and 9 year old Lachlan.
Alan interviews Andrea Pass. With 30 years of PR experience, Andrea Pass has transitioned from helping large blue chip clients to small entrepreneurs and inventors. With Andrea's help, inventors are able to get favorable exposure for their products on radio, TV, and other mass media. Make sure to subscribe to the podcast on iTunes or wherever you get your podcasts so you won't miss a single episode. Website: www.AndreaPassPR.com Facebook: Andrea Pass Public Relations
Listen to the inspiring story of Jason Parson, CEO of Parson + Associates of Kansas City, MO, as he describes his journey from Army veteran to building a now successful, minority-owned public relations firm. He explains how his military experience helped him overcome setbacks in his drive to succeed. Jason did not quit when things got tough. Listen to his story. Benefit from his experience. Share this story with your colleagues. Podcast video: https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s --- Send in a voice message: https://anchor.fm/peter-c-woolfolk/message
Overview The Stevens Group is pleased to present the podcast series that salutes the masters of public relations and revels in their observations, insights and advice to PR professionals. This series is part of the ongoing partnership between The Stevens Group and CommPRO to bring to PR, digital/interactive and marketing communications agencies the wisdom of those who have reached the top of the PR profession. Today's guest is Kenneth D. Makovsky, President, Makovsky. About Our Guest Kenneth D. Makovsky President Makovsky Kenneth D. Makovsky is President of Makovsky (www.makovsky.com), one of the leading global independent integrated communications firms and one of the largest independents in New York. The company, founded in 1979, is headquartered in New York City, with divisions in financial + professional services, health, technology, energy and digital + innovation. Ken has been named top business-to-business counselor in the public relations industry, a PR All-Star, PR Professional of the Year, PR Executive of the Year and PR Blogger of the Year. He was selected to receive the “SABRE Individual Achievement Award,” NY PRSA's John Hill Award for Outstanding Achievement and was named “Communications Executive of the Year” by the American Business Awards. Ken was also selected as one of the “Top Ten CEO Bloggers” in the country by Chief Executive magazine. Ken's blog, “My Three Cents,” was carried for 5 years by Forbes, and it was also carried by Businessweek and various industry publications. Ken's articles have been published by leading magazines, and he has addressed business organizations and universities. Mr. Makovsky is the founder and past president of IPREX, the second largest global corporation of independent public relations firms, in 56 cities and 32 countries. Ken is a member of the College of Fellows, the honorary organization of the Public Relations Society of America; the Arthur W. Page Society, a public relations leadership organization; former co-chairman of the Board of the Institute for Public Relations Firms, the advisory committee of the Newhouse School of Communications (Syracuse University) Public Relations Executive Distant Learning Program; the Advisory Board of PR News, and was formerly a member of the board of trustees of the Post Graduate Center for Mental Health. He is former president of the Washington University Alumni Club in New York and currently is a member of the university's National Council for Arts & Sciences.
McCormick PR specializes in brand building through high impact media and analyst relations. Laura McCormick has represented many high-profile brands in Tech, eCommerce, Retail, Hospitality, Lifestyle, Travel and Arts and Culture. She works independently, with a distributed team of engagement-specific experts. Series: "Innovator Stories: Creating Something from Nothing" [Show ID: 35467]
McCormick PR specializes in brand building through high impact media and analyst relations. Laura McCormick has represented many high-profile brands in Tech, eCommerce, Retail, Hospitality, Lifestyle, Travel and Arts and Culture. She works independently, with a distributed team of engagement-specific experts. Series: "Innovator Stories: Creating Something from Nothing" [Show ID: 35467]
McCormick PR specializes in brand building through high impact media and analyst relations. Laura McCormick has represented many high-profile brands in Tech, eCommerce, Retail, Hospitality, Lifestyle, Travel and Arts and Culture. She works independently, with a distributed team of engagement-specific experts. Series: "Innovator Stories: Creating Something from Nothing" [Show ID: 35467]
McCormick PR specializes in brand building through high impact media and analyst relations. Laura McCormick has represented many high-profile brands in Tech, eCommerce, Retail, Hospitality, Lifestyle, Travel and Arts and Culture. She works independently, with a distributed team of engagement-specific experts. Series: "Innovator Stories: Creating Something from Nothing" [Show ID: 35467]
McCormick PR specializes in brand building through high impact media and analyst relations. Laura McCormick has represented many high-profile brands in Tech, eCommerce, Retail, Hospitality, Lifestyle, Travel and Arts and Culture. She works independently, with a distributed team of engagement-specific experts. Series: "Innovator Stories: Creating Something from Nothing" [Show ID: 35467]
McCormick PR specializes in brand building through high impact media and analyst relations. Laura McCormick has represented many high-profile brands in Tech, eCommerce, Retail, Hospitality, Lifestyle, Travel and Arts and Culture. She works independently, with a distributed team of engagement-specific experts. Series: "Innovator Stories: Creating Something from Nothing" [Show ID: 35467]
McCormick PR specializes in brand building through high impact media and analyst relations. Laura McCormick has represented many high-profile brands in Tech, eCommerce, Retail, Hospitality, Lifestyle, Travel and Arts and Culture. She works independently, with a distributed team of engagement-specific experts. Series: "Innovator Stories: Creating Something from Nothing" [Show ID: 35467]
McCormick PR specializes in brand building through high impact media and analyst relations. Laura McCormick has represented many high-profile brands in Tech, eCommerce, Retail, Hospitality, Lifestyle, Travel and Arts and Culture. She works independently, with a distributed team of engagement-specific experts. Series: "Innovator Stories: Creating Something from Nothing" [Show ID: 35467]
McCormick PR specializes in brand building through high impact media and analyst relations. Laura McCormick has represented many high-profile brands in Tech, eCommerce, Retail, Hospitality, Lifestyle, Travel and Arts and Culture. She works independently, with a distributed team of engagement-specific experts. Series: "Innovator Stories: Creating Something from Nothing" [Show ID: 35467]
McCormick PR specializes in brand building through high impact media and analyst relations. Laura McCormick has represented many high-profile brands in Tech, eCommerce, Retail, Hospitality, Lifestyle, Travel and Arts and Culture. She works independently, with a distributed team of engagement-specific experts. Series: "Innovator Stories: Creating Something from Nothing" [Show ID: 35467]
Founder and President of NKPR, Natasha Koifman has built one of North America’s top PR and marketing companies. Natasha’s strengths as a marketer, communicator and relationship builder have earned her an award-winning reputation for successfully growing North American and global brands across many sectors. Recognized as one of Canada's most powerful and innovative women, Natasha has been honored with awards from the Women's Executive Network (WXN) and BizBash, recently completed a TEDx Talk and had been profiled in top-tier publications that include FORBES, The Globe and Mail, and Marie Claire. In this episode: How she built one of North America’s top PR and marketing companies working with big brands and big CELEBRITIES Difference between PR & Marketing True Entrepreneur DNA How she’s inspired by EVERYTHING How it was a natural fit and evolution to become an Angel Investor Difference between VC & Investor How she’s been able to combine all of her personal and professional interests What the ‘F Word’ podcast is all about and so much more… About NKPR: NKPR is a 30-person agency with office in Toronto and New York and we're always looking for talented people who share our passion for great work. As part of the NKPR team you will work alongside the brightest in the field. With the support of a strong team, NKPR is a great place to keep learning, stay ahead of the curve and advance your career. They offer ongoing training, employee appreciation events, comprehensive dental and health coverage, endless snacks and DJ Fridays. Everyone is encouraged to support each other and to give back through the NKPR 26 Acts of Kindness program. Connect with Natasha: NKPR.net | Facebook | Twitter | NKPR on LinkedIn | Instagram
In this episode we welcome Layne Crawford a.k.a. The Pocket Tomboy is a PR Executive and Copywriter by day and a blogger and Instagram influencer still by day. Their mission is to help folks feel good about themselves with fashion.
Typically, on this show, we feature stories of people who have quit their careers and started over in a completely different field. I’m so excited to talk to Nicole on this episode to show that you don’t have to do that. If you like the field that you’re in but want something more, be it flexibility, more money, more ownership etc, it is time to think outside of the box. Nicole started out her healthcare PR career in 2002 at a large medical device company, Guidant Corporation, where she learned the trade for 5 years. When the company was acquired by Abbott in 2006, Nicole was no longer allowed to keep her part-time status. Because she wanted the flexibility of staying at home with her kids and having a career, Nicole quit her job and started her career as a medtech PR consultant, working primarily with startups to launch their companies and products. She hired her first fulltime employee in 2016. Today her agency has approximately 20 employees and offices in the San Francisco Bay Area and Orange County. Nicole is also a founding member of MedtechWomen, a nonprofit organization dedicated to highlighting women leaders in the medical technology industry. She was named a 2015 PR Executive of the Year by the Business Intelligence Group and is a finalist for PR News' 2019 Top Women in Healthcare Awards. We talk all about how taking that jump, and knowing how to value yourself, led Nicole to create an incredible business that also gave her the flexibility she wanted. Here is what we chat about in this episode: How to recognize the value you bring in your career and how to charge accordingly How she realized it was time to make the jump Why setting up a business isn’t as difficult as people make it seem. How freelancers can provide a lot of value that companies can’t provide Why you shouldn’t work for free Why the riches are in the niches How she grew her company from being a single consultant to 20 employees Why she believes in investing in yourself even if you’re not making money yet And much more! Where to find Nicole: Website: https://healthandcommerce.com/ Twitter: https://twitter.com/nicoleosmer LinkedIn: https://www.linkedin.com/in/nicoleosmer/ Follow along for more: www.lessonsfromaquitter.com https://www.facebook.com/lessonsfromaquitter https://www.instagram.com/lessonsfromaquitter/ https://twitter.com/quitterpodcast
Jamie Hess: A successful lifestyle PR executive, founder of the wildly popular Instagram @NYCFitFam provides great life hacks and talks life, love and leaning into family fitness. Learn more about your ad choices. Visit megaphone.fm/adchoices
Host George Elek is joined by Charlie Skillen, Sports News Editor at Mail Online, Steve Freeth, Head of Media for Bet365, and Callum Wilson, PR Executive at Oddschecker. They run the rule over the four Champions League games this week, involving Chelsea and Manchester United, and present their best-value tips for punters.
Award-Winning Actor Stephen Dorff (Wheeler, The Motel Life, Blade...) & Actor Patrick Hartigan join us on The Matthew Aaron Show this WEDNESDAY (2/1) as we broadcast LIVE from Chicago. Stephen makes a return appearance on the show to discuss his new film WHEELER which he co-wrote and stars in. Opening in theaters and VOD on February 3rd, this one is a must see. WHEELER is the story of an aspiring musician from Kaufman, Texas, who travels to Nashville with the lifelong dream of trying his hand at country music. Varèse Sarabande Records will release the official WHEELER soundtrack when the film opens on February 3, 2017. The single “Pour Me Out Of This Town,” which was co-written and performed by Stephen Dorff as Wheeler, is available now at all digital services. Patrick who co-stars alongside our own Matthew Aaron in his new upcoming film **LANDLINE**, will be with us to discuss the making of the film and what he's got in the pipeline. **LANDLINE** is a comedy about a frustrated PR Executive who tosses away his cell phone and attempts to live a more simpler life. Written & Directed by Matthew Aaron and featuring Tom Arnold, Jim O'Heir, Betsy Brandt, Nick Searcy, Louis Lombardi, James DuMont, Hall of Fame Second Baseman Ryne Sandberg and the World Series winning Chicago Cubs. Show starts at 5pm PT (7pm CT / 8pm ET.) --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
In this episode we talk with Cory Gale, Social Media & PR Executive at Tourism Northern Territory about their recent tourism marketing campaign which included a Hypermeet. Listen in to learn what a Hypermeet is, how it came together, insights on working with influencers and we also chat about the rise of video in tourism marketing campaigns. Check out some of the fantastic videos produced as part of Tourism NT's Hypermeet Cory mentions three key influencers they worked with as part of the Hypermeet. I've linked to their Instagram accounts below as well as a link to the DMO's Instagram. They are all ABSOLUTELY worth checking out, inspiring stuff! Mia Glastonbury on Instagram Matt Glastonbury on Instagram Matt Vandeputte on Instagram Tourism Northern Territory on Instagram Check out more episodes of Tourism Tweetup the Podcast on iTunes or on Stitcher. The post Hypermeet Red Centre Way, Tourism Marketing Campaign: Ep #35 appeared first on Holly G.
Aliza Licht, the SVP of Global Communications at Donna Karan International and DKNY PR GIRL, the company’s award-winning social media personality joins Host Deirdre Breakenridge on Women Worldwide. Aliza is also the author of a new book called, Leave Your Mark: Land Your Dream Job. Kill It in Your Career. Rock Social Media. On the show, Aliza discusses how to find your career niche. She uses her own personal journey to impart advice, transitioning her career from premed and plastic surgery to becoming a well-known fashion maven. She also shares her thoughts on people and politics in the office, the importance of social media and tips on how to break into any profession with or without experience. A little more about Aliza Licht … Aliza was listed as #30 in The New York Daily News “Top 50 Most Powerful Women in New York,” she is a an inaugural TEDx Times Square speaker and she has been profiled by The New York Times in “PR Girl Revealed as PR Executive.” Aliza was also recently featured on the cover of The New York Times style section in an article, “Who Will Be America’s Next Top Mentor?" You can learn more about Aliza on her website A little more about Your Host, Deirdre Breakenridge … Deirdre is an author, entrepreneur and CEO of Pure Performance Communications. A 25-year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles, “Social Media and Public Relations,” and “Putting the Public Back in Public Relations.” Breakenridge speaks nationally and internationally on the topics of PR, social media and marketing. She's an adjunct professor at NYU and UMASS at Amherst, a recognized blogger at PR Expanded, and also the co-founder of #PRStudChat, a dynamic twitter chat with PR professionals, educators and students. Connect with Deirdre by following @dbreakenridge on Twitter and on her blog at www.deirdrebreakenridge.com.
Brandee Barker was hired in 2006 as Facebook’s first head of communications. While at Facebook, she led the PR strategy around their investments, acquisitions, strategic partnerships and product announcements, including News Feed, Pages, “Share,” “Like,” and Facebook Ads. As an expert in communications strategy, she’s become the go-to PR person in Silicon Valley and has advised some of the fastest-growing companies of this decade including Airbnb, Dropbox, Groupon, Spotify, and Uber.
Aliza Licht is the SVP of Global Communications at Donna Karan International and DKNY PR GIRL (@dkny on Twitter), the company's award-winning social media personality. Licht was listed as #30 in The New York Daily News "Top 50 Most Powerful Women in New York," she is a an inaugural TEDx Times Square speaker, has been profiled by The New York Times in "PR Girl Revealed as PR Executive," E! News "A Day in the Life," Good & IBM's "Figures of Progress" and TIME Style & Design's "Six Women Who Rule the Fashion World," among many others. Licht's first book, Leave Your Mark, is available on preorder now and due out in May 2015 by Grand Central Publishing (U.S.) & Little, Brown and Company (U.K.).
Perception matters so don't bring a politician to a union rally in a Datsun. This was one of the lessons Harris Diamond learned during a career that started with selling peanuts in Yankee Stadium. Now CEO of public relations firm Weber Shandwick Worldwide Diamond shared his thoughts on leadership -- and luck -- during a recent Wharton Leadership Lecture. See acast.com/privacy for privacy and opt-out information.