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2 episodes with bucholz
2 episodes with bucholz
2 episodes with bucholz
3 episodes with bucholz
3 episodes with bucholz
3 episodes with bucholz
2 episodes with bucholz
Jan Bucholz hat einen Film über die Bieler Esplanade gedreht. Die Beziehung der Bielerinnen und Bieler zum neu gestalteten Platz ist ambivalent. Diese Ambivalenz versucht Jan Bucholz in seinem Film aufzuzeigen.
Opposing Amendment G in South Dakota
This episode of the On The Rail Podcast features Lori Bucholz, an AQHA Executive Committee member, who discusses her extensive involvement in the horse industry. Lori shares her journey from a young girl passionate about horses to holding significant roles within AQHA and other committees, emphasizing animal welfare, member involvement, and governance. The conversation covers topics including the importance of every AQHA member's voice, the process of rule changes within AQHA, the responsibility towards horse welfare, and the future of digital registration. Lori's personal experiences highlight the evolution of horse showing, the significance of continued education and ethical practices in the industry, and the collective effort required to foster young and female leadership within AQHA. 00:00 Welcome to On The Rail Podcast: A Conversation with Lori Buholtz 01:41 Lori Buholtz: A Deep Dive into Her Equestrian Journey 03:02 From Amateur Competitor to AQHA Executive: Lori's Story 04:31 The Professional Side: Lori Buholtz, Parliamentarian 11:12 Navigating AQHA Governance and Member Impact 23:39 Fostering Young Leadership and Female Leaders in Equestrianism 28:17 Reflecting on the Evolution of Technology and Its Impact 28:46 Introducing RideFitLife: Tailored Fitness for Riders 29:21 Exploring the Structure and Terms of National Directors 30:08 Breaking Barriers: Women in Leadership Roles 31:26 Inside the AQHA Executive Committee: Roles and Responsibilities 32:53 2024 AQHA Convention Highlights and Digital Registration Debate 39:31 Engaging the Community: The Value of AQHA Membership and Convention Attendance 42:21 The Importance of Animal Welfare in the AQHA 53:04 Vision for the Future of AQHA and Closing Thoughts
Our next guest is Leah Bucholz, the founder and leader of Prestige Veteran Medical Consulting. PVMC is a veteran-owned family company dedicated to serving those who have served. Specializing in Independent Medical Opinions, commonly known as "Nexus Letters," the firm delves into the intricacies of injuries and illnesses stemming from military service. Moreover, Leah is a U.S. Army veteran, medical expert, and former C & P examiner. Join Leah and me as we discuss the significance of robust security measures and policy enforcement to ensure HIPAA compliance and protect patient privacy. She shares practical advice on maintaining documents electronically, managing passwords securely, and utilizing PDF readers for sensitive data handling. We also discuss legal tech tools for efficient document review and management. Overall, our discussion emphasizes the critical role of technology in safeguarding confidential information, complying with regulations, and enhancing productivity in professional settings. Join Leah and me as we discuss the following three questions and more! 1. What are the top three tips for maintaining HIPAA compliance of documents online electronically? 2. What are the top three tips for maintaining many documents online electronically? 3. What are the top three secret tips for using your favorite PDF reader? In our conversation, we cover the following: [01:13] Building a Secure Remote Tech Ecosystem: Exploring Cloud-Based Tools, Compliance, and Backup Strategies [12:48] Mastering HIPAA Compliance: Essential Tips for Maintaining Document Security Online [26:17] Top Tips for Managing a Large Volume Online [35:52] Unlocking PDF Reader Magic: Expert Tips for Efficiency and Effectiveness [28:45] Connect with Leah Resources: Connect with Leah: LinkedIn: linkedin.com/in/leahbucholz/ Website: prestigeveteranmctx.com/ YouTube: youtube.com/@prestigeveteranmedical Email: mailto:leah@prestigeveteranmctx.com/ Hardware mentioned in the conversation: 1. Internet connection provided by AT&T: att.com/internet/fiber/ Software & Cloud Services mentioned in the conversation: 1. Zoho: zoho.com/ 2. Zoho Vault: zoho.com/vault/ 3. JotForm: jotform.com/ 4. Spanning: spanning.com/ 5. Backupify: backupify.com/ 6. Speedtest.net: speedtest.net/ 7. Zapier: zapier.com/
Leah Bucholz is the founder of Prestige Veteran Medical Consulting. She is a US Army Veteran, Physician Assistant, and former contract VA Compensation & Pension examiner. Her organization assists Veterans with Independent Medical Opinion letters often referred to as “Nexus letters” which help show a link between a veteran's injury or illness and their military service. Driven by passion and purpose, she aims to create a sustainable change that empowers veterans and future generations. Leah's journey hasn't been without challenges. From overcoming and living with her service-related disabilities to navigating work-life balance, she's learned to face each hurdle head-on with resilience. Like many of her veteran brothers and sisters, her early background consisted of limited resources and opportunities. Her military service has helped shape her into a steadfast leader, offering relatable inspiration to others. https://prestigeveteranmctx.com/ https://www.youtube.com/@prestigeveteranmedical
Steve Russell talks pro, college and high school football with Mike DiRocco, Jim Gazzolo and Chuck Bell. They previewed the Jaguars' season opener, the Gators' home debut, and Bucholz's Friday night matchup.
This week Matt Bucholz, Chief Executive Officer at Matarozzi Pelsinger Builders joins David and Marina of FAME Architects to discuss his background; the process of running an effective project as a general contractor; site culture and organization; choosing the right contractor; the architect contractor relationship; and more. This episode is supported by Monograph • Enscape • Sky-Frame • Graphisoft • Brizo SUBSCRIBE • Apple Podcasts • YouTube • Spotify CONNECT • Website: www.secondstudiopod.com • Instagram • Facebook • Call or text questions to 213-222-6950 SUPPORT Leave a review :) EPISODE CATEGORIES • Interviews: Interviews with industry leaders. • Project Companion: Informative talks for clients. • Fellow Designer: Tips for designers. • After Hours (AH): Casual conversations about everyday life. • Design Reviews: Reviews of creative projects and buildings.
Link to bioRxiv paper: http://biorxiv.org/cgi/content/short/2022.12.30.522330v1?rss=1 Authors: Kamarajan, C., Pandey, A. K., Chorlian, D. B., Meyers, J. L., Kinreich, S., Pandey, G., Subbie Saenz de Viteri, S., Zhang, J., Kuang, W., Barr, P. B., Aliev, F., Anokhin, A. P., Plawecki, M. H., Kuperman, S., Almasy, L., Merikangas, A., Brislin, S. J., Bauer, L., Hesselbrock, V., Chan, G., Kramer, J., Lai, D., Hartz, S., Bierut, L. J., McCutcheon, V. V., Bucholz, K. K., Dick, D. M., Schuckit, M. A., Edenberg, H. J., Porjesz, B. Abstract: Memory problems are common among older adults with a history of alcohol use disorder (AUD). Employing a machine learning framework, the current study investigates the use of multi-domain features to classify individuals with and without alcohol-induced memory problems. A group of 94 individuals (ages 50-81 years) with alcohol-induced memory problems (Memory group) were compared with a matched Control group who did not have memory problems. The Random Forests model identified specific features from each domain that contributed to the classification of Memory vs. Control group (AUC=88.29%). Specifically, individuals from the Memory group manifested a predominant pattern of hyperconnectivity across the default mode network regions except some connections involving anterior cingulate cortex which were predominantly hypoconnected. Other significant contributing features were (i) polygenic risk scores for AUD, (ii) alcohol consumption and related health consequences during the past 5 years, such as health problems, past negative experiences, withdrawal symptoms, and the largest number of drinks in a day during the past 12 months, and (iii) elevated neuroticism and increased harm avoidance, and fewer positive "uplift" life events. At the neural systems level, hyperconnectivity across the default mode network regions, including the connections across the hippocampal hub regions, in individuals with memory problems may indicate dysregulation in neural information processing. Overall, the study outlines the importance of utilizing multidomain features, consisting of resting-state brain connectivity collected ~18 years ago, together with personality, life experiences, polygenic risk, and alcohol consumption and related consequences, to predict alcohol-related memory problems that arise in later life. Copy rights belong to original authors. Visit the link for more info Podcast created by Paper Player, LLC
Join us for a great story with guests Bridget Lassig, Kim Bucholz, and Megan Clark.
Coffee With KFGO brings the people and stories of North Dakota to KFGO. Meet Jodi Bucholz a Linton, ND native but "home" is now Horace. What brought her here? What keeps her here? Thanks to Vision Ford-Lincoln of Wahpeton for sponsoring Coffee With KFGO See omnystudio.com/listener for privacy information.
Dyslexia is more common than you can imagine. You are not alone.– Stephen SpielbergToday Patrick is joined by Kari Bucholz of Haley's Hope. Haley's Hope is dedicated to serving the 1 in 5 people with dyslexia in our community, helping them to master reading, writing, and spelling through consulting and one-on-one tutoring.Kari has a very-personal experience with dyslexia. Haley's Hope is Kari's way of paying it forward. Her mission is to ensure that no one will have to endure what she and her family did, and she works toward that goal by helping people overcome the effects of dyslexia every single day. Learn More About Haley's Hope: https://www.haleyshope.org/Donate to Haley's Hope: https://www.haleyshope.org/make-a-donationSupport This Podcast! Make a quick and easy donation here:https://www.patreon.com/dogoodbetterSpecial THANK YOU to our sponsors:Donor Dock - The best CRM system for your small to medium sized nonprofit, hands down! Visit www.DonorDock.com and use the Promo Code DOGOODBETTER for a FREE month!Brady Martz - The Nonprofit Audit Specialists! Visit www.BradyMartz.com to connect with folks to make your fiscal life a heckuvalot easier!About The Official Do Good Better Podcast:Each episode features (fundraising expert, speaker, event creator and author) Patrick Kirby interviewing leaders and champions of small & medium nonprofits to share their successes, their impact, and what makes them a unicorn in a field of horses. Patrick answers fundraising questions and (most importantly) showcases how you can support these small nonprofits doing great big things!iTunes: https://apple.co/3a3XenfSpotify: https://spoti.fi/2PlqRXsYouTube: https://bit.ly/3kaWYanTunein: http://tun.in/pjIVtStitcher: https://bit.ly/3i8jfDRFollow On Facebook: https://www.facebook.com/DoGoodBetterPodcast/Follow On Twitter: @consulting_do #fundraising #fundraiser #charity #nonprofit #donate #dogood #dogoodBETTER #fargo #fundraisingdadAbout Host Patrick Kirby:Email: Patrick@dogoodbetterconsulting.comLinkedIN: https://www.linkedin.com/in/fundraisingdad/Want more great advice? Buy Patrick's book! Now also available as an e-book!Fundraise Awesomer! A Practical Guide to Staying Sane While Doing GoodAvailable through Amazon Here: https://www.amazon.com/dp/1072070359
On this episode, Dinah refers to the arguments and statements from the previous episode with Michal Weinstein in regards to masks. Dinah Bucholz is a writer who lives in Philadelphia, PA. www.dinahbucholz.com Reach out to Franciska on IG: https://www.instagram.com/franciskamusic/ Source Notes for Mask Podcast Halachic Discussion https://www.youtube.com/watch?v=HJxE1nmrvDU https://www.youtube.com/watch?v=CvdRqMiPfL4 https://jewishaction.com/religion/jewish-law/halachic_aspects_of_vaccination/ https://traditiononline.org/halakha-approaches-the-covid-19-vaccine/ https://www.yutorah.org/lectures/lecture.cfm/1001869/leeba-sullivan/the-halachic-considerations-of-face-masks-during-the-covid-19-pandemic/ ravaviner.com/search?q=vaccination The Spanish Flu https://www.history.com/news/1918-spanish-flu-mask-wearing-resistance https://www.nytimes.com/2020/08/03/us/mask-protests-1918.html https://update.lib.berkeley.edu/2020/05/23/did-masks-work-the-1918-flu-pandemic-and-the-meaning-of-layered-interventions/ Studies and Articles on Masking Efficacy, Vaccines https://www.pnas.org/content/118/4/e2014564118 https://www.kxan.com/news/coronavirus/do-face-masks-work-here-are-49-scientific-studies-that-explain-why-they-do/ https://www.webmd.com/lung/news/20210907/masks-limit-covid-spread-study https://www.poverty-action.org/sites/default/files/publications/Mask_Second_Stage_Paper_20211108.pdf.pdf https://www.cdc.gov/mmwr/volumes/70/wr/mm7037e1.htm?s_cid=mm7037e1_w https://www.cdc.gov/media/releases/2021/s1029-Vaccination-Offers-Higher-Protection.html https://www.cdc.gov/mmwr/volumes/70/wr/mm7044e1.htm?s_cid=mm7044e1_w https://wwwnc.cdc.gov/eid/article/26/5/19-0994_article https://www.cdc.gov/mmwr/volumes/70/wr/mm7010e3.htm?s_cid=mm7010e3_w#contribAff https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0249891 https://www.cdc.gov/mmwr/volumes/69/wr/mm6947e2.htm https://www.poverty-action.org/sites/default/files/publications/Mask_RCT____Symptomatic_Seropositivity_083121.pdf https://www.nature.com/articles/s41598-020-72798-7 https://pubmed.ncbi.nlm.nih.gov/1524265/ https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0248099 Types of Masks https://www.cnbc.com/2021/10/15/are-cloth-masks-effective-for-covid-surgical-masks-vs-kn95-explained.html https://www.hopkinsmedicine.org/health/conditions-and-diseases/coronavirus/coronavirus-face-masks-what-you-need-to-know https://www.usatoday.com/in-depth/news/2020/08/16/face-masks-what-makes-some-better-than-others-against-covid-19/5535737002/ https://www.cdc.gov/coronavirus/2019-ncov/prevent-getting-sick/about-face-coverings.html https://www.medrxiv.org/content/10.1101/2020.05.14.20094821v1 Fact Checks https://www.factcheck.org/2020/11/danish-study-doesnt-prove-masks-dont-work-against-the-coronavirus/ https://www.politifact.com/factchecks/2020/dec/07/viral-image/no-danish-study-didnt-prove-wearing-masks-ineffect/ https://apnews.com/article/fact-checking-548293260707 https://www.usatoday.com/story/news/factcheck/2021/08/06/fact-check-cdc-didnt-say-covid-19-vaccinated-superspreaders/5475438001/ https://www.factcheck.org/2021/09/covid-19-the-unvaccinated-pose-a-risk-to-the-vaccinated/ https://www.politifact.com/factchecks/2021/nov/08/aaron-rodgers/no-lie-covid-19-largely-spread-unvaccinated-people/ https://www.newswise.com/factcheck/viral-social-media-claim-that-mask-wearing-leads-to-a-higher-risk-of-covid-is-wrong https://www.usatoday.com/story/news/factcheck/2020/10/15/fact-check-cdc-report-masks-covid-19-tests-misinterpreted/3643312001/ https://www.politifact.com/factchecks/2020/jul/31/facebook-posts/no-cdc-who-study-does-not-prove-masks-do-not-preve/ https://www.usatoday.com/story/news/factcheck/2020/05/08/fact-check-wearing-face-mask-does-not-weaken-immune-system/3088954001/ https://www.usatoday.com/story/news/factcheck/2021/02/24/fact-check-false-claim-face-masks-cause-bacterial-pneumonia/4574295001/ https://www.usatoday.com/story/news/factcheck/2021/09/24/fact-check-wearing-mask-does-not-cause-fungal-lung-infection/8377735002/ https://www.usatoday.com/story/news/factcheck/2020/05/30/fact-check-wearing-face-mask-not-cause-hypoxia-hypercapnia/5260106002/ https://www.politifact.com/factchecks/2021/apr/16/diamond-and-silk/medical-hypotheses-journal-article-lacks-evidence-/ https://www.factcheck.org/2021/03/scicheck-posts-distort-cdc-study-supporting-masks-mandates-to-reduce-covid-19/ https://www.usatoday.com/story/news/factcheck/2021/03/12/fact-check-cdc-study-links-mask-mandates-slowed-covid-infections/6938262002/ https://www.reuters.com/article/factcheck-covid-aerosol-mask/fact-check-study-that-found-covid-19-can-be-transmitted-through-aerosols-doesnt-prove-masks-are-ineffective-idUSL1N2PJ0T5 Children and Covid https://www.npr.org/2021/08/14/1027663917/rsv-covid-children https://www.politifact.com/factchecks/2021/oct/28/tom-tiffany/children-families-community-covid-transmissibility/ https://www.pennlive.com/news/2021/08/masks-dont-protect-children-they-can-harm-kids-we-fact-check-the-claims-being-made-by-the-anti-mask-crowd.html https://factcheck.afp.com/posts-falsely-claim-face-mask-use-harms-children Transmission https://www.nbcnews.com/health/health-news/vaccinated-people-are-less-likely-spread-covid-new-research-finds-n1280583 https://www.npr.org/sections/health-shots/2021/03/30/981303287/should-masking-last-beyond-the-pandemic-flu-and-colds-are-down-spurring-a-debate https://www.hsph.harvard.edu/news/hsph-in-the-news/a-sharp-drop-in-flu-cases-during-covid-19-pandemic/ https://www.nature.com/articles/s41591-020-0843-2 https://www.nature.com/articles/d41586-020-02801-8#ref-CR10 https://www.usatoday.com/story/news/factcheck/2020/06/11/fact-check-n-95-filters-not-too-large-stop-covid-19-particles/5343537002/ Sweden versus Israel https://www.nytimes.com/2021/08/18/world/middleeast/israel-virus-infections-booster.html https://www.reuters.com/world/middle-east/with-boosters-masks-green-pass-israel-sees-covid-19-wave-retreat-2021-10-15/ https://www.businessinsider.com/sweden-covid-no-lockdown-strategy-failed-higher-death-rate-2021-8 https://www.politifact.com/factchecks/2020/apr/24/franklin-graham/fact-checking-swedens-covid-infection-rate-without/ https://www.newyorker.com/news/dispatch/swedens-pandemic-experiment
Verteilt über die komplette nördliche Hemisphäre (Deutschlands) nehmen wir heute auf. Über unsere ersten Tage als (Präsenz)Studenten und vom wilden Wochenende erzählen wir heute. Max erstes Alm Erlebnis fängt fast&furious an, endet allerdings eher mit einer Odyssee vorm Tor. Der Kipchoge von Bucholz wollte er werden, nachdem er früh morgens (Sonntag 6:30 Uhr) niemanden mehr aus dem Bett geklingelt bekommen hatte. Mit dubiosen Techniken verrät Ole wie er seinen Höllenlauf vollbracht und verarbeitet hat Ein Lauf durch die Fressbuden am Moorsee bei Hamburg. Ob Ole schon von degenschwingenden Landwirtschaftsstudenten aufgespießt wurde oder wie er nach nichtmal 24 Stunden in Göttingen schon saufen war berichtet er uns heute. Außerdem findet Jonas die jüngere Generation sei nicht trink-fest. Im Trink-Test heute mehrere Sorten unter anderem Störtebeker und 35 Cent Dosenbier. .
Carmella George, VA Accredited Claims Agent www.veterandisabilityclaims.com www.carmellageorge.com www.vetsdisabilityclaims.com www.vaclaimsagent.com FB Group: www.facebook.com/groups/vetsdisabilityclaims
Calling all Harry Potter fans! You are NOT going to want to miss this one! Take a listen as we talk to Dinah Bucholz about her New York Times best selling book, The Unofficial Harry Potter Cookbook!
Autor: Netz, Dina Sendung: Büchermarkt Hören bis: 19.01.2038 04:14
Radio Jobline - Culin-Art with Matthew Santarpia & Eric Bucholz 2-13-21 by JVC Broadcasting
Special LIVE VA Benefits Q&A with Physician Assistant Leah Bucholz.
My guest today is Rick Bucholz, a 20 year military vet with a focus on recruiting in both his military and professional career. Rick and I have a broad ranging and nugget filled conversation that can help guide you into the person you have always wanted to be with simple but powerful advice. If you would like to explore more about this episode's guest or inquire about his industry and how to get involved, connect at Rick's FB below: https://www.facebook.com/search/top?q=rick%20buchholz If you are interested in learning more about how I started down this path and what gave me the insight and courage to finally start my own business and pursue my dreams, check my affiliate links below: https://classwithjeff.com/shortcut/?aff=uxo84&t=book https://classwithjeff.com/shortcut/discover/?aff=uxo84&t=yt --- Support this podcast: https://podcasters.spotify.com/pod/show/questforexcellence/support
Voters on North Carolina college campuses played a huge role in the 2018 election. Democrats broke the legislature's Republican super-majority by winning two districts that included two of the largest campuses in the state. BPR digs into how those students are voting this year: Unlike many other UNC System schools Western Carolina University is still holding some in-person classes. That means students can also vote in-person at an on-campus polling place in Jackson County. "I'm 18, finally. So it's nice that I can vote." That's Carter Bucholz. He's a freshman from Illinois and is getting registered to vote in North Carolina. College students can choose whether they want to vote in their hometown or in the county that they live in during the school year in North Carolina. Bucholz explains... "I'm not sure if I really trust enough, at this point, to do a mail-in ballot. I feel like it's just easier to do it in person and it will be nice to be registered here," says Bucholz. COVID-19 made
Your organization is awesome.But sometimes you want to be even awesomer!The Official Do Good Better Podcast is here to help!Each episode features (fundraising expert, speaker, event creator and author) Patrick Kirby interviewing leaders and champions of small and medium nonprofits share their successes, their impact, and what makes them a unicorn in a field of horses. Patrick will also answer a fundraising question, and most importantly, showcase how you can support these small nonprofits doing great big things!Abby is joined today by Kari Bucholz, Founder of Haley’s Hope. Haley’s Hope helps people with dyslexia grasp the basics of reading through an approach that’s used nationwide and proven across decades. Their approach is successful for all ages, children to adults. The learning method used by Haley’s Hope progresses through reading, spelling and writing. It is systematic, fully hands-on and individually paced. It requires a one-to-one coach-to-student ratio that is beyond the resources of most schools, and why they have developed this specialized reading center for children and adults in our region. #haleyshope #dyslexia #karibucholz Haley's Hope Website: https://www.haleyshope.org/Haley's Hope Facebook: https://www.facebook.com/HaleysHope1in5/Haley's Hope Twitter: https://twitter.com/HaleysHopeConnect with Kari: https://www.linkedin.com/in/kari-bucholz-18b2b4109/Fundraise Awesomer! A Practical Guide to Staying Sane While Doing Good Available through Amazon Here: https://www.amazon.com/dp/1072070359Email Patrick: Patrick@dogoodbetterconsulting.com Email Abby: Abby@dogoodbetterconsulting.comFollow On Facebook: https://www.facebook.com/DoGoodBetterPodcast/Follow On Twitter: @consulting_do Follow Patrick On LinkedIN: https://www.linkedin.com/in/fundraisingdad/Follow Abby on LinkedIN: https://www.linkedin.com/in/abby-furchner-a32aab115 #fundraising #fundraiser #charity #nonprofit #donate #dogood #dogoodBETTER #fargo #fundraisingdadDonorDock.com: The #1 Nonprofit CRM Tool. Use the referral code “Do Good Better” to get your first month free!Want To Start Your Own Podcast? Small Town Labs can help you start and grow your new creative outlet! Begin with some free advice by emailing Lee at LeeFromFargo@gmail.com.
Chef Michael allows his secret cocktail recipe out for the first time! The MODAK is a tasty cocktail that will put you on your ass. From bartender to chef, we are graced with stories and advice. From lightning striking decks to giant poops and Chef teaches how to pour on point!
Is Michigan Republican Party Chair Laura Cox concerned by Tuesday's primary election turnout numbers? Does Michigan Democratic Party (MDP) Chair Lavora Barnes stand by her comment that those who support President Donald Trump are racist? Both chairs answer these questions and more. Jenell Leonard of the Marketing Resource Group and T.J. Bucholz of Vanguard Public Affairs each give their predictions on Joe Biden's pick for Vice President, Gov. Gretchen Whitmer visiting Delaware last week and the primary election highlights in this week's edition.
In “How Hasn’t It Affected Me?” Alexa and Alissa have a candid, unscripted, and vulnerable conversation with Monishia “Moe” Miller and Guy Hamilton-Smith. We each talk about the ways that sexual violence has impacted our lives.As with all episodes of this podcast, we want to warn our listeners that this can be difficult to listen to. It is okay to listen with a friend, listen in short chunks, or walk away. To offer fair warning for this episode, in particular, we talk about both in the short and long-term impacts of sexual violence in our personal stories, including substance abuse, self-harm, eating disorders, workaholism and suicide attempts.This was a special episode for us to record. We spoke with two individuals we both admire and respect. The four of us created a safe space to talk very intimately and vulnerably about the ways that sexual violence still impacts us.Material like this can be hard to listen to. It may bring up triggers for you. There are resources available should you need. The Rape, Abuse and Incest National Network (www.rainn.org) has an abundance of resources, including the National Sexual Assault Hotline.Some of the material we referenced in this episode includes:Van der Kolk, Bessel (2015). The Body Keeps the Score: Brain, Mind and Body in the Healing of Trauma.Classen, C. C., Palesh, O. G., & Aggarwal, R. (2005). Sexual revictimization: A review of the empirical literature. Trauma, Violence & Abuse, 6(2), 102-129.Maker, A. H., Kemmelmeier, M., & Peterson, C. (2001). Child sexual abuse, peer sexual abuse, and sexual assault in adulthood: A multi-risk model of revictimization. Journal of Traumatic Stress, 14(2), 351-368.Nelson, E. C., Heath, A. C., Madden, P. A., Cooper, M. L., Dinwiddie, S. H., Bucholz, K. K. et al. (2002). Association between self-reported childhood sexual abuse and adverse psychosocial outcomes: Results from a twin study. Archives of General Psychiatry, 59(2), 139-45.Arata, C. M. (2002). Child sexual abuse and sexual revictimization. Clinical Psychology: Science and Practice, 9(2), 135-164.Fleming, J., Mullen, P. E., Sibthorpe, B., & Bammer, G. (1999). The long-term impact of childhood sexual abuse in Australian women. Child Abuse & Neglect, 23, 145-159.Vandiver, D., Braithwaite, J., & Stafford, M. (2017). Sex crimes and sex offenders: Research and realities. NY: Routledgehttps://www.nationaleatingdisorders.org/blog/trauma-sexual-assault-and-eating-disordersMoe is an adjunct lecturer of criminal justice at California State University, Fullerton, where she teaches courses in Juvenile Justice and Corrections. She received her Master of Science degree from California State University, Los Angeles in Criminal Justice Administration. Her research includes trauma and delinquency, youth services, and juvenile justice reform. She has worked as a youth advocate in the juvenile justice field for over twenty years.Guy is a fellow at the Sex Offense Litigation and Policy Resource Center at the Mitchell Hamline School of Law, a 2019 JustLeadershipUSA fellow, and a writer with bylines in The Appeal, Slate, and other outlets. His work focuses primarily on the ways in which legal responses to sexual violence are ineffective and harmful, particularly focusing on post-sentence registration laws and indefinite civil imprisonment. You can read his writing on his website, https://guyhamiltonsmith.com and follow him via Twitter, @G_Padraic.
Is It Really That Complicated? PC building has been a hot topic among the community as of late. Join Logan as he returns to the podcast and sits down with an admin of the Facebook group, Zach Bucholz, to discuss some common misconceptions surrounding PC building and also share some tips. (Stay tuned after the credits to hear how Zach almost burned down his office building) If you want to see the parts in Logan's PC, click this link. Housekeeping (9:45) New Articles on the Website Join our Discord server Follow TheTheoLogan on Twitch Consider Supporting TRG on Patreon Rate/Review the Podcast What Have We Been Playing (11:40) Zach has been sucked into the warp hole that is Valorant and Logan discusses Forza Horizon 4, Xenoblade, and the indie fighter, The TakeOver. What Have We Been Reading (24:23) Zach discusses studying the Old Testament as part of class and how he has been redeeming this time in quarantine with his wife. Logan discusses overcoming fear of COVID-19 in John Piper's "Coronavirus and Christ". Topic (30:45) Is building a PC difficult? Can I play from my couch? How do I know when I have the right parts? There are a lot of questions surrounding building a PC. Join Logan and Zach as they dispel some common misconceptions and share some helpful tips to get you started. Relevant Resources: Linus Tech Tips BitWit Paul's Hardware PC Building Simulator Reco's (1:28:07) Riot Games Prison of Elders Expansion Check the Relevant Resources How to Build a $600 Computer How to Build a PC! Step-by-step (2020 Edition) How to Build a PC! Step-by-step Building the $900 Gaming PC that Everyone Should Build! First Person View PC Build Guide! (POV) If you like what we do here at TRG, head over to Patreon to consider lending support to the show! Support as low as $1 a month goes a long way to helping us continue discussing Biblical theology and games. Be sure to follow us on YouTube, Twitter, Facebook, and Instagram for more content and interaction!
After working for some of the biggest tech companies in the world, Nate Bucholz was ready to leave his Google and Facebook roots behind for something smaller and an opportunity to experiment and move fast. He found that opportunity at Cardlytics, where he serves as the Vice President, eCommerce Partnerships. In this role, Nate and his team are working in new and exciting ways on a platform for an industry that isn’t typically considered new or exciting. Cardlytics works exclusively with banks to build their digital and eCommerce platforms, connect with customers and create rewards programs that lead to mutually beneficial relationships between customer and company. And to do all this, Nate and his team are analyzing troves of data and using technology in unique ways to truly perfect the digital experience for all involved. On this episode of Up Next in Commerce, Nate explains it all, including what data is the most telling and how to utilize said data in the best ways possible while also building and maintaining trust among all parties involved. Key Takeaways: Forget metrics about who and how many people are on your platform and really hone in on where they are laying out their money. Then use that data to decide where your marketing dollars should be spent Using anonymized data, you should isolate data sets and analyze specific behaviors to predict who might leave your platform or service, then create an action that will make them stick around The ROI from purchase behavior insights comes when you change your targeting practices based on the data you collect For an in-depth look at this episode, check out the full transcript below. Quotes have been edited for clarity and length. --- Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Respond quickly to changing customer needs with flexible eCommerce connected to marketing, sales, and service. Deliver intelligent commerce experiences your customers can trust, across every channel. Together, we’re ready for what’s next in commerce. Learn more at salesforce.com/commerce --- Transcript: Stephanie: Welcome back to another episode of Up Next In Commerce. This is your host Stephanie Postles, and today I'm joined by Nate Bucholz. Nate, thanks for coming on the show. Nate: I'm happy to be here. Thanks for having me. Stephanie: Yeah, and where are you in the world today? Nate: I am sitting in my office/guest bedroom in Alameda, California. Stephanie: Yeah, keeping all the kids out as best you can. Right? Nate: The door knob rattles, but it is locked so we should be safe, I hope. Stephanie: We'll see. Yeah, once all this is over, it'll be nice to be able to bring people back to our studio and not have to do bedroom meetings anymore, but for now we'll make it work. Nate: Sounds very scandalous, but yes. Stephanie: It is a little scandalous. So I'd love to hear a little bit about, actually, I want to go back, back background on you. I want to start in the early days because I saw where it led up to, of working at Google, and Facebook, and where you're at now at Cardlytics, and I actually was wondering, I'm like, what is Nate's first job he had because everything else looks amazing. Was he working out on a firm when he was little? What was your first job? Nate: I was a dishwasher at a local restaurant in Lake Oswego, Oregon where I grew up. Stephanie: Oh, that's awesome. Nate: Worked my way up to busboy and waiter at some point. Stephanie: Very cool. Yeah, I think a lot of us started out in those kind of, I was a silverware roller, and so I would just roll silverware for eight hours a day. And I asked to be a hostess and they were like, "No, you can't be a hostess yet. I mean, you're not that senior." Nate: You've got to earn that. Stephanie: Yeah. It was good times. So you went to University of Oregon, right? Nate: I did, yeah. I did my undergrad there and then went on to work in public relations for a little bit. I had the, not so enviable job of getting good press coverage about Windows in Millennium Edition which is quite old now, but it was pretty the bad operating system and that was my first time- Stephanie: Oh, man. Nate: ... post college job. Stephanie: I'm sure you learned how to be pretty scrappy in that job though, don't you think? Nate: Yeah. I mean, there's always something good I think that you can find or an audience for a product if you can find the right one. After that I was in the Peace Corps for a couple of years in Ukraine doing business development and volunteer work. And then I came back for graduate school here in the Bay Area at the hospice and school at UC Berkeley. Stephanie: That's Cool. And then did you head right to Google after that or was there something between? Nate: I did, yeah, there was a brief internship, but after getting my MBA I went on to Google, in a travel vertical, or their travel vertical, I should say, up in the Seattle office. Nate: I was going to say that I was with Google for quite a long time, almost 11 years, and got to move around in a good way quite a bit. So I started out in Seattle and travel, then moved over to our London office for four years where I led a sales team there and so I oversaw the advertising sales for airlines and car rental. And then my wife and I had a son while we were in London and it kind of changed the lifestyle a little bit. We decided to get back to the US, moved back to the Bay Area, in retail-focused industry, mostly e-commerce, for about a year and a half, and then, actually, the last intake Google was in Malaysia where I was in the office in Kuala Lumpur looking after the branding and YouTube partnerships. Stephanie: Oh, wow. Very cool. What was that experience like? Nate: It was great overall, personally, it was amazing. We had this amazing expat lifestyle where our son was in this wonderful private school, we had lots of travel and so forth. Professionally, it was a real challenge, there were some of my, I'd say professional strengths that kind of turned into weaknesses in a different environment. Being quite loud and outspoken, and non deferential, didn't apply necessarily so well in some of the situations over there. But I mean, it was great. It was a good learning. Nate: At the same time my whole career had been and is now, once again, focused on more direct response marketing. And I had jumped not only into a new geography but also into the more brand forward environment working with Johnson & Johnson and Procter & Gamble and kind of the sort of traditional marketing that would have been on TV before, and online now is more about reach and frequency rather than getting people to buy things immediately. So that was also a new world. Stephanie: Got it. So then you quickly decided to head back to your e-commerce marketing type roots and go to Facebook afterwards? Nate: I did. So it was a finite assignment over in Malaysia and when I came back with Google I kind of felt like I was coming back to the same thing that I had left and I wanted to do something different. Facebook offered me a role, very similar but leading the team that that worked with one of their very largest advertisers. And that was more of a product heavy role in terms of working with the product teams to build things that would allow the largest, most sophisticated advertisers to grow their spend more. Nate: It was interesting, there were a couple of things that prompted me to leave. Which one was, it was very similar to Google, which is a wonderful thing, but you're part of a giant machine and it's hard to feel like you have a real big impact. And at the time, though they've changed this and allowed people to work from their San Francisco offices as well. I was commuting down to Silicon Valley from Alameda, which is about an hour and a half each way. So- Stephanie: Yeah. No, thank you. Nate: ... it's kind of brutal. And actually a colleague at Facebook connected me to someone they knew at this company I had never heard of, Cardlytics. It's a ad platform, much like Google and Facebook, except it operates entirely on banking channels. So if you log into Bank of America or Chase, Wells Fargo, one of many, many banks, you'll see offers from different companies for some sort of incentive to purchase like a cashback rewards or something like this. And that's where we operate. Nate: And it's a much smaller company for one so I enjoy feeling like I have a bigger impact, but the common thread through these three companies that they all sit on an amazing trove of data. So Cardlytics can analyze the purchase behavior of about half of the credit and debit card swipes in the US and we're in the UK as well. Stephanie: Wow. That's a lot. Nate: It is. It's amazing. And so I've learned from Facebook and Google that when you've got an amazing first-party data set, then you can kind of get a seat at the big kind of table and so it's a lot of fun to analyze that and see how it can apply to marketing. Stephanie: That's cool. Were there any learnings that you had from Google and Facebook that you kind of brought with you or best practices when working with large brands or a large e-commerce like store owners that you saw where you're like, Oh, a lot of people were doing this and we noticed that was actually the wrong move, or here's some best practices we learned from the top brands that smaller brands could apply, that you maybe brought with you to Cardlytics? Nate: Yeah, I mean, the first thing that I tried to do with my team when I came into Cardlytics was change the mindset about what is big and the impact that we could have. So we'd gone from this really small company to now, there's about 400 employees, and we've been public for about a year and a half, but it's still pretty early, pretty young. And I think a lot of the Cardlytics employees had viewed the going public as, Hey, we've reached the big time and we've made it. And I kind of tried to share this viewpoint of the ad budgets, the marketing budgets that are out there, the potential for growth that I saw at Facebook and Google to really kind of pay them big I would say. Nate: And I also saw that because Cardlytics is a different sort of advertising platform, but a lot of the language was language that we spoke internally and we have kind of impressed that upon the marketing teams and so there was a lot lost in translation. So I think one thing, Facebook and Google have almost been able to use their own language because they're so large, but it's become industry standard and we need to conform to that to make it easy for marketers to make apples to apples comparisons when they're thinking about their budgets and how they spend it. But there's been an evolution. So I started Google in 2007 and at that time it was all about search and it was all about clicks and- Stephanie: And still is. Nate: Well, it is, it got more sophisticated though, you know what I mean? Stephanie: No, no. I mean, I just left, let's see, two years ago from Google and I still feel like they're so heavy on search. Nate: This is true but it was the greatest sales job in the world. I'd go in, I'd say, well, you got a hundred clicks, but your competitive group got 200 clicks so let's go ahead and double your clicks. Here's the budget that'll do that for you. But it evolved, it went to measuring the money that was spent off of each click for example, looking at your conversion rates and getting into the mobile experience, trying to get marketers to catch up to consumers in terms of the fact that everybody was shopping on their phones or a good enough amount of people to warrant some serious attention. Nate: And then moving on over to Facebook, because Google had that first mover advantage of everything being based off of what you see from the click, it was trying to open up people's eyes that there's more than just last click when you look at an attribution model, that there's a lot of influence that happens prior to that. And Facebook always, we always said internally they figured they were undervalued by like 30% because of all this view through attribution that they're losing. Nate: And then ironically getting people to stop targeting so granularly, even though it's possible to let the machine do its work and start doing machine learning, based targeting so that Facebook could open up its inventory more. And I think that the evolution, and I'm definitely biased obviously, these are the moves that I've made in my career, but part of the reason I've made these moves is I see the next stage of marketing getting more and more rigorous about what is actually bringing an impact. This is why it was so hard when I was doing branding work in Malaysia. It was not so much a return that was required, but a reach and frequency, and it didn't really matter how that was gained. Nate: It was just, let's hit a lot of eyeballs a lot of times, and Cardlytics is on a totally other end of the spectrum where it's not even about your interests online. It's just, where do you lay down the money, on what sort of categories, what have you done in the past, what's the basket size and the frequency, and these sorts of things. I think that's a natural evolution of marketing as you get better data, you're able to cut out the waste more and more and get more efficient. At least that's the idea. Stephanie: Yeah. How do you see marketing spend evolving over the next couple of years when it comes to measurement and ROI? Do you think it'll change how people think about things? Like you said, they used to just think about clicks and maybe impressions and then they started niching down a bit and wanting to actually target maybe who their customer is, and where do you see that heading over the next five years? Nate: Five years is a long time to make- Stephanie: I was going to say 10. Nate: Oh, my gosh but yeah. It'll be implanted in my retina somehow in my screen. I think, obviously I'm talking to you now from my guest bedroom and there's this whole pandemic going on. These kinds of catalyst events are what I think make large vector changes in things that would happen slowly over time anyway, right? There's a shift to digital over time. If all of a sudden everyone's TVs had exploded, there would have been a faster shift. And I think that the fact that a lot of marketers have either pulled back their spend or just paused all spend entirely, means that there's going to be a whole new shift when they go back to whatever the new normal is because you're going to look at every channel from a totally fresh perspective. Nate: And obviously things have shifted online more and I have some interesting stats that I can share about that as well. There's been this online shift of people who maybe had never purchased groceries online or maybe they were happy just with their broadband cable and now they're doing all sorts of streaming services, whatever it may be. So I think online is going to benefit a lot as people see that they didn't have such a huge downswing or maybe they didn't notice a big change when they canceled some channels and not others. Nate: But I also think over time, and we were really good selling with data at Facebook and Google to explain why more and more money should be shifted through those channels. And they weren't bad decisions but there are a lot of other marketing channels out there. Obviously, Cardlytics is one on my mind but there are several that have the scale and have the data to challenge some parts of the marketing budgets that have just almost, not mindlessly, but I don't know if they've followed the trends to shift to Facebook and Google. Nate: And so both of those channels have diminishing returns. Like your first audience that you target on Facebook will have amazing ROI and pretty soon you're going to get a look alike audience and pretty soon you're going to just kind of expand it out and the ROI falls as you do that because it's a less rich pool of potential consumers. And it's the same thing with Google, if you think about the keywords and for some reason I use running shoes as an analogy a lot, but that first keyword that says, I want to purchase running shoes today, will have an amazing return if you bid on that. Nate: But there's only so many and if you want to grow, pretty soon you're bidding on tips for healthy lifestyle or something like that. You're still trying to sell some shoes, but it takes a lot more clicks to get those shoes sold. And so one of two main points that we try to make when we speak to marketers is, Hey, listen, you'll be fired if you don't advertise this on Facebook and Google because they're amazing channels and you should use them. But there's a point where just because it's easy doesn't mean you pump more money into those. You need to take the lowest performing set of your marketing spend and see where else you can put it. So that's a lot of the conversations that I'm having these days. Stephanie: So you said you have access or, Cardlytics has access to lots of data and I think right now is a perfect time to wonder what kind of spending habits are happening in this COVID environment? What are the changes occurring? What are people spending on? What kind of info do you have to share around that if any? Nate: I have some interesting info. So we have a great marketing team but what I meant to say was, also we have a great analytics team and no more than a week into this stay at home lock down that most of us are experiencing, they built this dashboard where we're looking at quite granular categories and how the spend is changing year on year, updating every week, looking at all the different DMAs in the United States, and so we can see what happened. And right around the beginning of March, all spend everywhere just plummeted, as you'd expect, online as well. And if you look it's quite a depressing heat map. It's just a red United States with various shades of red. Stephanie: Yeah. As expected I guess, but still sad. Nate: It was sad, it was sad. However, we've seen some interesting shifts and there's some that are pretty obvious, like people shifted to online grocery for example. There are others that are coming in that I think are kind of interesting and you saw where it was quite depressed in the home improvement category for example. And now online for home improvement has gone up like 64% last I saw, and you'd see where there's this trough of people not doing anything and hunkering down and then all of a sudden they start spending on their homes. What happened- Stephanie: Oh yeah. Getting all handy at home. I can- Nate: Exactly. Stephanie: I started looking at things being like, could I fix that? No. But it's a good idea. Nate: Following home improvement was when parents I think started to lose it a little bit and so the online toy purchases and kids' products have gone up significantly. We just bought a small kitty pool to put in the backyard as we realized we can't go anywhere else. Stephanie: Yeah, I bought into that as well. I bought a, let's see, a scooter for my two year old, a lawn mower bubble machine. I'm like, anything that helps, here just take it. Nate: Absolutely. Exactly. So health and beauty has gone up a lot and pet goods up a hundred percent. A lot of that is shifting from offline to online, but that's one that happened almost right away. And so you see, and I guess these aren't surprising, it's following what you'd think of in human behavior, but make sure the kids are occupied and, Oh my God, what if we run out of pet food? And so that's gone up quite a lot. Nate: But I think the bit about online versus offline was a little bit surprising to me, but I suppose makes sense. And lends itself to how I think marketing is going to change, is how it's changed geographically over the United States. So if you look at online spend year on year, it's gone up across the United States, but on the coasts, especially if you think of DMAs like San Francisco and New York, it hasn't gone up as much because I would hypothesize there's not as much change in behavior that's really needed. People are already buying largely online. Nate: If you look at the smaller DMAs, especially the more in the middle of the United States and just smaller city areas, they've spiked a lot more. And so their year on year changes are more toward the high, not high, but mid double digits increases in online spend. So that's one of those catalysts like I mentioned where maybe people were just fine doing their brick and mortar shopping because that's what they were used to and their peers and people around them in their communities were kind of doing the same thing. This has really changed the behavior specifically in these smaller DMAs. And that's where I think after this whole thing is over, you'll see a level rise in e-commerce. Some people will go back to their old behaviors, but I think a lot of them will stick. Nate: And I was reading an article of some, there was a financial article and this guy was, I think he managed a hedge fund or something like this, and he was writing about how shocked he was at how easy online banking was, which is like, well, I've been doing that for a long time, but there's some people that were just stuck in their old ways. And once people realized that it's quite easy to get your groceries delivered online or to do whatever shopping it is online, online banking, we've seen an increase, which has obviously helped Cardlytics since that's our whole platform, is online banking. Nate: But I think those customers, some of them will stick around and the challenge for marketers that we're starting to talk about now is, Hey, if you are lucky enough to see an increase in your category, as soon as things start going back to normal and businesses start opening up in reality, like brick and mortar, how do you retain those customers? And I think that'll be a big challenge for marketers just to hold onto as much as they can of whatever they've gotten from this if they're online already. Stephanie: Is there any advice during that transition of like, here's some ideas of what you could do to kind of keep that clientele? Because I could see you're saying the more urban areas who maybe were not online before, having to use different messaging for them to convince them, this is still the way, which it probably is. Like online banking, whenever my parents were like, I'm headed to the bank to cash a check, I'm like, Duh, why? And they're like, I'm not doing that on the phone they might take my data. And I'm like, okay, go ahead. You drive 15 minutes to go cash your check mom. But is there any different advice that you would give for those kinds of communities who maybe weren't online for certain things before versus other ones that didn't really change as much? Nate: Yeah. I mean, it's going to be, a loyalty marketers are going to be in their sweet spot where that'd assist building that, but there's a lot of companies that we work with that are all focused on customer acquisition, and they're loath I think to spend advertising dollars on existing customers because they already have their access to these customers, whether it's a mailing list or whatever it might be. But the reality is a lot of those emails aren't opened or bounce or for whatever reason. I mean, even Amazon advertises quite a bit with us and just because you have people shopping in one business area doesn't mean that it's easy to get them to shift to another business area. Right? Nate: So what we've been saying is, before these people leave let's anticipate who's likely to leave and we're looking into models for propensity to churn, for example. So we can look at who stops using a certain service or stop subscribing, and then look back at six months and when I say who, this is all anonymized data. By no means do I know you and your bank account. I would know bank account, 5632 or whatever it might be and a whole group of them, but what is the change in purchase behavior that happens leading up to this and then who can we identify that hasn't yet churned but is starting to exemplify that sort of behavior. And so you can start isolating groups that maybe haven't reached this type of loyalty that means they're going to stick around. Nate: And it could be as simple as just analyzing your own data as a marketer and seeing what's the average frequency of purchasing or the spend amount of those who have stuck around for a long time. And then those who are, we call them one and done, right? They try the service because they have some offer and then they're gone. And the people that are still beneath that threshold, whatever it is that you designate, are the ones that you need to invest in and hit up with a message before they go away. Stephanie: Got it. What are your views on how e-commerce is going to change after all this is done? I know that certain people will be doing more things online, some of them might drift back to their old methods. Is there any other things that you see happening or changing for good or are new things coming about over the next year or two after this kind of calms down? Nate: Speaking as just a consumer one thing that's been convenient I would say is, I'd like the ability to go into a store of course, but those that are open, that do curbside pickup and things like this, they all want payment beforehand online, right? So there's no contact between two people. I think I could see a mesh of online and offline happening a lot more frequently where you've already selected whatever it is that you want, maybe you've already made your payments, whatever it is. So that when you go into the store, it's more like an Amazon store almost where you go in and you get your goods and you just leave. Right? Nate: So using technology even in the brick and mortar environment to make a more seamless process and it can allow for maybe fewer lines, better customer service, that sort of thing. I think on the marketing side, e-commerce is nothing new, but I think this shift is going to mean even those that had topical knowledge of things like measuring incrementality or looking at the analytics of their marketing programs, they're going to be forced to dig in even more because it's just going to have a shift in importance and you can no longer be on the surface and do your marketing. I think there's going to be a requirement to dig in a little bit deeper on the numbers and know the impact of your marketing. Which I guess is a natural trend anyway, but as I said I think this will accelerate that. Stephanie: Yeah, completely agree. So you said you have 50% of insight into the spend in the US with people moving to more banking online. Where do you guys project yourselves to be within a couple of months? Do you think you'll have 60%, 70%? What are you thinking? Nate: Well, the percentages is derived from the banks that we have partnerships with. I'd love to say they're nimble and quick to form these agreements, but it takes a long time. But Cardlytics, when I joined, or I guess for most of its history it was this long tail of credit unions, there is something around 2000 financial institutions in our network, but it's a really, really, really long tail. The anchor partnership that we had was Bank of America, and then early last year we brought Chase on as a partner, and then Wells Fargo and later this year will be US Bank. So it will grow but it happens slowly over time. The shift online just means that there's going to be more people who are, hopefully, interacting with these offers and looking a little more closely at their finances and hopefully, using our ad network kind of more regularly I suppose. Stephanie: Got it. How does that partnership work? Because I was reading through that you guys partner with the banks and you run their rewards programs, right? And in turn you have access to the data and all that. Can you explain that a little bit more because it's a super intriguing model, but it also sounds very complicated where I'm like, wait, who's doing what? And so you guys are running rewards programs, and you're doing marketing stuff. How well does all that work? Nate: Yes. So we kind of think of it as three groups that that can benefit. So you've got Cardlytics and we take in advertising revenue, which is wonderful and we like that. You've got the bank and the reason the banks are motivated to do this with us is because they get to offer something to their customers that's a value add. So we call them offers rather than ads, which they are. And so a logo that'll allow you to have say, 10% back if you go and purchase with a certain company. Nate: And from the bank's perspective, they're differentiating themselves from some of their peers who might not offer this. And a customer comes on and says, Oh, well, because I'm a customer of Chase, look what they're offering me, this 10% back or $5 back or whatever it may be. And in fact, when you do get your money placed back into your account, the money comes from the bank. So this is why the average consumer hasn't heard of Cardlytics, because Cardlytics is simply the, I guess the technology behind the platform and the Salesforce to bring on these brands. Nate: And so we will share some of the revenue that we bring in with the banks, but a large portion of what we share goes to the customers. So I think we've rewarded something more than $500 million in these rewards over the course of when the company's been doing this, which is great. And then we retain a portion as well. Stephanie: Okay. Got it. And then how do you take that data that you have access to? What do you do with that afterwards? Nate: Right, so the data, it all remains behind the bank firewall and when we analyze it at all, as I said, is anonymous as far as who it is. But we can look down to spend at a zip code level and we look at category spend and all this. The way we do it is in a couple of ways, primarily it's to target. So we might say, Hey, we know people that like to buy pet food but they've never bought pet food with your company, and we'll show an ad. We can get quite granular with that. We might say someone who did buy from your company six months ago but then hasn't bought since is a lapsed customer so let's target them. Nate: At the end of the campaign a big differentiator is that we'll actually look at the incremental impact of the ad.So we'll do a holdout group, and it's just a test versus control, which is not totally uncommon in marketing, but the difference is we know who's spending the money and who's not spending the money. And so we'll take this holdout group, we'll make sure that the way that they spend is the same as the test group by and large over the past year or so. And then we'll just look at the lift in spend between those who saw the ad and those who didn't, and the idea is that it would take into account anything you're doing on TV, on Facebook, on Google. So at the end of it you can actually say, well, what was the incremental gain that I got for the money that I spent? Nate: And incrementality is tossed around a little bit, but at an analytical level, at a 95% statistical confidence, you can actually see what the impact is of the ad spend, which is kind of the- Stephanie: The goal? Nate: The end goal. Right. And so that's quite interesting, and then I would say the targeting and the measurement are the primary ways that we use the data but we'll also work with some of our advertising partners to show a different business insights. And we can look at where the, if you shifted spend to you, where did it come from and how did that change over time or we can look even at, for brick and mortar companies, we've helped them decide where to open businesses based on where they have low market share and where there's increases in demand and things like that. Nate: I mean, it's almost endless, the possibilities, as long as we are careful about observing our, we don't want to give too much data that anyone would be able to make market decisions or certainly not reveal anything personal about a customer, which we don't have access to any way, the banks scrubbed that before we get that information. Stephanie: Yeah. They know better. So is there any themes that your partners come and ask you guys for help with, like you said some of them asking for where to open a brick and mortar location. Is there a couple of questions where you're like, Damn, we get this a lot, them coming and asking us for help around this or that? Nate: I think a lot of them are curious if their perceptions of market share are real and whether they really are strong or weak in certain areas and we can confirm that for them and help sustain it or change it depending on the situation. I think that's kind of the most common but I'd say also, as far as spend categories, people are curious about who their competition is. And by that I mean it might not be the same type of service. Nate: So if you think about audio streaming, is that a competition for book purchases or is it competition for music streaming? Is it books on audio or is it podcasts or is it music or is it something entirely different? Is it, I don't know, travel or sporting goods or something like that, and so we can actually look at, in a campaign, if you bring over customers, where does their spend decline in other areas? Nate: So for example, on podcasts and books, the competition is share of ear, if you will. So they might decline in how many books that they're purchasing, but actually they'll be more correlated to maybe fewer premium subscriptions for music, as an example. Which makes sense I guess, like there's only so much time you can put something in your ear and go about your business and listen to it whether it's a spoken word or it's music, really makes no difference to the customer. Stephanie: That's great. And how do you guys, you were talking about there's a lot of privacy efforts that you guys make sure when it comes to the bank data or your data, what are some big things you're doing to make sure that data is protected and similar there'll be one question everyone's like, Oh my gosh, Cardlytics has all this data. What are you guys doing to make sure it's protected and used and not abused? Nate: Sure. We take it very seriously obviously, it's something, I remember a same question would come up to me at Facebook and Google. It might be about the customer or it might even be, Hey, you're also working with my competitor. Right? And the first thing I would say then, and I'd say now as well is, look, if we messed up here and did anything wrong, the whole model comes falling down, nobody would trust you, nobody who does business with you. The bank certainly wouldn't partner with us if we weren't responsible. Right? And the banking industry is one of the most regulated that we have in the US, and so there are a lot of safeguards, for one, before we see any data from the banks, the banks are stripping out anything that we could see that would actually tie to us that person. Right? So we don't even get that. Nate: Second, we have to operate behind the firewall so any data that we see about market spend and so forth at a raw level doesn't leave our servers. So we don't actually give that to the marketers. So by the time it gets to the marketer we'll definitely share specific insights, but it'll be trends that are grouped together in terms of people or companies. And so we've got quite explicit guidelines on our data practices that we follow. There's a few different checks and balances I suppose. Stephanie: Got it. That makes everyone feel better I'm sure. But yeah, like you said, Google and the Facebook Store, when you see how much data they have, any other company's no match to that. How do you think about, when it comes to acquiring new customers in your, like to me all the customers you're working with sound much harder than some of the other guests we've had on the show. You know, acquiring normal consumers, you're having to acquire banks and big brands. How do you all go about creating those partnerships and keeping them and keeping those clients happy because I could see banks being hard to keep happy because they're just kind of, some of them anyways are in a different era it feels like, at least some of the banks I work with. Nate: There is a spectrum of the banks that are more or less progressive or more or less digitally savvy. I work on the advertiser side, but we have a great bank team which partners with these guys, our founders, our CEO, they came from the banking environment as well so we kind of speak that language. And I think what we offer is one, there's this reassurance that on the, for example, the privacy side and the data protection that we do well with it. We take it seriously and we haven't breached that trust with any partner before. And then every bank wants to please their customers and retain their customers and you might not always see that in practice, but that's what they want and they're all competing with each other. Nate: So if we can offer a great customer experience where the customer can get some cash back from some different brands and make some money from it. Some banks are more concerned with the revenue share and some would rather plow that revenue share back into the customer rewards, just kind of depends on their approach, but it's a way to help their customers and retain their customers. But it takes a long time to form those partnerships and it's a lot of technical integration as you can imagine. And so once they're formed they tend to stick with it for a while because there's a lot of investing on both sides. Nate: On the advertiser side, I mean, once we get to the point where we've really explained everything, typically they want to advertise with us, but the challenge is one, they've maybe never heard of us so we have to start from zero. Two, we have to explain how we're different than something else, like an affiliate marketing channel or something like that. And then to really figure out if we're worthwhile, you have to dig into the incremental return, which is why I touched on that because we are behind the bank firewall, we're not going to share all the impression data and who your campaign reached exactly on a one to one basis. And so if we don't plug nicely into whatever you formed when you're marketing with Facebook and Google, it's a bit of extra effort and there's a lot of work getting our data scientists together to kind of verify, what we say we do is what we actually do and so there's this rigor that's needed. Nate: Which is why, going back to what I said about the shift that e-commerce and marketing experts having to get more under the hood with what they're doing will benefit us because if you're willing to spend the time on looking at the numbers, we usually benefit. But people are busy and they don't always have the time to do that. Stephanie: Yeah. Do you spend a lot of time training them on, here's some metrics you maybe should look at or here's things that are important that you never considered before, and if so, what kind of things should they be looking at that maybe a lot of them aren't right now? Nate: Sure. Stephanie: Or what data do you give them where they're like, "Ooh, that's good I've never seen that." And you're like, "You should have seen this before." Nate: Yeah, we've kind of got two sets of advertising partners. There's those who don't really want to be bothered with those details, and it's a little frustrating because I feel like there's this wealth of data that they could analyze. They just want to know that they're getting a customer for 20 bucks a pop or whatever it is and they're good. And then there's others who dig in more and tend to eventually become our larger partners and they really want as much data as we'll give them. Nate: And the things that we educate them on, it might be like what their expectations should be on marketing incrementality, like how much bang do you really get for your buck? And when you do bring a customer on, like I said, where is that share coming from? Where are they declining in spend? Because it's rare that somebody just spends more money. Sometimes they do, but not on a frequent ongoing basis, and so where's the money coming from and is your competitive set what you actually thought it was or is it something a little bit different? Nate: And then looking at why people stopped using a product so I mentioned this propensity to churn, which is kind of predicting the future of what somebody is going to do, but you can statistically do this in a lot of cases by analyzing large groups of people who have had this behavioral change in the past and then seeing who else fits that model, has it quite reached the point of stopping their spend. That's something that I think is kind of surprising to some as well. Nate: And we've got a kind of an intro slide that we use where we say, you see these three data points from your customers, once they're on your platform you know what they're doing, but we know everywhere that they're spending their money. And that sheds a lot of light on to the type of person that they are. And the analogy I use in, University of Oregon wouldn't really like this, but I love Oregon Sports and Facebook would look at me and say that I'm a huge sporting fan, specifically Oregon Sports, but I almost never spend any money on it. Right? I do a lot- Stephanie: You're the worst kind of customer. Nate: I'm the worst kind of customer and so there's this discrepancy between kind of your behavior and so a marketer would say, Ooh, let's target him for a lot of jerseys or whatever. Cardlytics would say, no, this guy, he's a cheapskate. He's not going to go and buy- Stephanie: Stay away. Nate: ... anything. Let's get the person who, whatever they do online, they're plunking down their credit card for certain products and so I think that's kind of a different mindset as well. Looking a little differently about how you form your ideal audiences for targeting. Stephanie: Yeah, that makes sense. Do you give them dashboards that they can actually play with or do you kind of give them customer reports based on what they want, and if so, how do you manage those different types of clients. It sounds like a lot of different clients to manage how do you keep track of it all? Nate: Yeah, so it kind of depends on how big the partnership is with us. Right? We haven't really built out our long tail so most of it is pretty white glove service, but by and large, a smaller advertiser will get certainly access to their ad spend, how many clicks, impressions, conversions and all that. And then we'll make agreements as part of a partnership. Certainly if someone makes a commitment to be with us for a year and to be advertising over time, we'll agree to it. Certain analytical, custom analytics is what we call them, and that's jointly determined by our, was really designated by the client themselves, but our analyst team will come in and talk about what we can do and we'll figure out what the problem statement is and what they want to figure out and we'll deliver a customer report. Nate: And then we're starting to develop a dashboard as well which some advertisers have access to. And there you can look at the competitors and the competitor category that you'd like your information on, geographic areas. And then that data is updated periodically and it's limited set of data but it kind of answers on an ongoing basis what the customer analytics might do on a one off basis. So we're moving in that direction, providing more and more insights into the business or we're trying to. There's always a challenge of you've got a lot of data, but making sense of that is another matter altogether so we really try to figure out what the business problem is rather than, it would be interesting to see, and then throwing out a lot of requests. Stephanie: Yeah. Got it. But therefore the other- Nate: But it is pretty interesting. Stephanie: That sounds really insightful to be able to provide that information to them and see how they actually utilize it to change their marketing strategies or product strategy or any of that so yeah, that sounds really cool. All right, so we only have a couple minutes left. At the end of each interview we do something called the Lightning Round, brought to you by Salesforce Commerce Cloud. It's where you quickly answer a question, whatever answer comes top of mind, and you have one minute to provide an answer. Nate: Okay. Stephanie: Let me know if you're ready, and I'll start with the easy ones first. Nate: I'm worried but ready. Stephanie: All right. What's up next on your reading list or audible or podcast? Nate: Yeah. I want to sound a lot more intellectual here, but I've been into C.J. Box as an author and it's like this super fictional reading about this game warden in Wyoming and it's kind of an escapist. Stephanie: Hey, I like those kind of books I feel like I have to read it right now. All right, what's up next on Netflix or Hulu queue? Nate: Netflix. I would like to watch Extraction. Stephanie: Okay. Nate: Yeah. But typically we're watching a lot of cooking shows, we've gotten into that a lot. Stephanie: Any good recipes recommended, [inaudible 00:45:02]? Nate: Mostly they've been focused on restaurants that I can't go to, which is really frustrating. Stephanie: Oh man. Yeah, that's sad. All right, what's up next on your shopping list? Doesn't have to be groceries, it can be anything that you want to buy next. Nate: I've heard about the therapeutic values of pressure washing. I want a pressure washer. We'd go out there and just clean the house. It's part of that home improvement upswing. Stephanie: Yeah. You're that person. We're going to walk by and be like, Nate, take it away from him. He's been doing it for eight hours. All right. The next hard question. So your job is to stay ahead of expectations and your competition. What do you think is up next for e-commerce pros? Nate: I think within the marketing budgets that you're spending, up next is slicing those more and more granularly, and by slicing, I mean looking at the impact of each portion of your marketing, even within the same channel, and figuring out if that can be better employed elsewhere. Stephanie: Great answer. All right, well, this has been a really fun interview. Thanks for coming on the show and see you next time. Nate: It was a pleasure. Thank you very much.
It's high-tension time for grocery store workers as five of their Michigan colleagues have died from COVID-19. Amy Drumm, legislative director for the Michigan Retailers Association, said some employees are afraid to come to work. There's not enough gloves and masks for medical workers, let alone for clerks and stockers. Grocers are losing staff despite the lack of jobs elsewhere and the bumped-up pay they're offering. Also, staying pent up for the last three weeks "sucks" says T.J. Bucholz from Vanguard Public Affairs, but he argues why it's important. He and the rest of the MIRS team also share interesting news items they read over the weekend. The group responds to Uncle Chuck in Barry County, who wants only certain areas of the state quarantined.
This is our final monthly February chapter from a run of Jason Morningstar's Night Witches. It will follow the Squadron through the entire Great Patriotic War. In this episode: V-E Day, the end of the war, but first, one final mission. We organized this series through The Gauntlet online gaming community: https://www.gauntlet-rpg.com/ Support the creation of other RPG AP videos by checking out Jim's web site and buying games: https://jimlikesgames.com/
This is our third monthly February chapter from a run of Jason Morningstar's Night Witches. It will follow the Squadron through the entire Great Patriotic War. In this episode: The penultimate mission, with the NKVD breathing down their necks and a rookie who has never flow on her own. We organized this series through The Gauntlet online gaming community: https://www.gauntlet-rpg.com/ Support the creation of other RPG AP videos by checking out Jim's web site and buying games: https://jimlikesgames.com/
This is our second monthly February chapter from a run of Jason Morningstar's Night Witches. It will follow the Squadron through the entire Great Patriotic War. In this episode: With the war drawing to a close, death remains close at hand in the flaming skies over Berlin. We organized this series through The Gauntlet online gaming community: https://www.gauntlet-rpg.com/ Support the creation of other RPG AP videos by checking out Jim's web site and buying games: https://jimlikesgames.com/
Megan is an entrepreneur, successfully running three businesses. Megan’s main business is Local Table Tours, which has been steadily growing for the past ten years. She shares how she came up with this out of the box business idea. We also talk about hustling to do what you want, the ups and downs of running a business, making friends, and more.Show Notes:Badass Woman of The Week:https://www.biography.com/personality/julia-childGuest Promotional Links/Information:https://www.localtabletours.com/http://spanishbythehour.com/https://aboldertable.com/a-bolder-home/
Darrell Buchholz started his prison career early, pre-18 years old. Intrigued by learning more about crime from other criminals, he got right back into the same cycle after serving his sentence. To feed his habit of getting high, random burglaries were his routine until, of course, he got caught again. Then 10 years in the Federal system woke him up. He had a family at that time and decided he wanted a career that gave back to the community and provide a living for his family. His brother suggested he get a tow truck, offer lower-cost tows to the blue collar people who didn't have a lot of money. Since those were many of the people Darrell had targeted in his burglaries, is seemed a natural way to give back. Felony Inc Podcast with your host Mark Gailey We record the Felony Inc Podcast inside NedSpace in the Bigfoot Podcast Studio in beautiful downtown Portland. Audio engineer, mixer and podcast editor is Allon Beausoleil Show logo was designed by Carolyn Main Website was designed by Cameron Grimes Production assistant is Chelsea Lancaster Theme music "Free" written and recorded by Dave Dahl, all rights reserved, motherfuckers This weeks podcast brought to you in part by soap-on-a-rope, when you don't want to drop stuff Felony Inc Podcast supports City Central Concern at centralcityconcern.org 10% of gross revenue at Startup Radio Network goes to support women entrepreneurs in developing countries thru kiva.org/lender/markgrimes Listen to the Felony Inc Podcast live on-air every Friday at 10:00am pacific time on Startup Radio Network at startupradionetwork.com
What a great episode we have for ya this week.. We sat down with founder of Local Table Tours, Megan Bucholz to talk about how she came up with her genius company and more. As always, we love to talk all things #Denver Food, and we found just the match! Megan not only knows the Denver scene, but Boulder & FoCo as well.. Great episode talking about the concept behind her business, how she's maintained the sweetest gig in the industry for 10 years, favorite digs in the city, and then we make fun of Chris for his stance of cats. We always have a rendition of Rapid Fire & Denver Dives.. and this one is top tier & informative. If you're a foodie in the 303, this episode is for you. Cheers.
✔️Join VA Claims Insider Elite, get instant access to the ELITE Experience Portal (EEP) and $7,500 worth of proprietary VA claim resources TODAY, and obtain VA DBQs and Medical Nexus Letters: http://www.vaclaimsinsiderelite.com
Untertitel: Die wahren #Ursachen für den Erfolg der AfD von heute und morgen Dies ist kein Buch, das Werbung für die AfD machen will. Es ist vielmehr eine erschreckender #Abrechnung mit den Missständen in Deutschland, die die AfD trefflich zu ihrem #Wachstum ausnutzt. Die Partei und die Probleme zu ignorieren oder klein zu reden war gestern. Mehr und mehr Menschen machen sich Gedanken ums Morgen und sehen sich bei den kaum zu unterscheidenden Parteien nicht mehr vertreten. Die AfD wird in den kommenden Jahren zu einer großen Volkspartei werden, wenn sich die aktuelle Parteipolitik sich der wirklichen Probleme der Menschen nicht bald annimmt. Der Autor ist Lehrer für Politik und Wirtschaft und zeichnet ein geschlossenes Bild von unserer #Gesellschaft, die die aufziehenden #Megaprobleme noch nicht einmal ansatzweise erkennt geschweige denn in den politischen Fokus rückt.
8/22/19 Gov. Whitmer issues ultimatum to Repub. legislative leaders to produce a concrete FY 2020 budget plan that includes adequate funding to "Fix the Damn Roads," but they seem unlikely to do so any time soon. Dennis Denno and his wife, Raina, take an Alaska road trip where she runs her 49th marathon in her 49th state, and discovers Alaska has a far worse budget crisis than MI, much of it created by gubernatorial campaign promise. Interview with T.J. Bucholz, CEO of Vanguard Public Affairs. Sponsored by www.vanguard-pa.com and www.deadlinedetroit.com.
7/12/19 Democrats seeking party's presidential nomination flood MI. State Rep. Beau LaFave (R-Iron Mountain) blasts AG Nessel for blocking him on Twitter, which he claims is illegal. More candidates jump into the 2020 race in West Michigan's 3rd CD, where Dems think they have a chance if incumbent Justin Amash follows through on his plan to run for re-election as an Independent. Interview with T.J. Bucholz, CEO of Vanguard Public Affairs. Sponsored by www.Vanguard-PA.com and www.DeadlineDetroit.com.
In 1900, only 14% percent of the world’s population lived in a city. Today, for the first time in history, more than half the planet’s population reside in urban areas. These urban centres are now racing to become the smart cities of the future. Limerick has received a major boost in the race to become a smart city through its designation as Ireland’s first ‘Lighthouse Smart City’ through the Positive City Exchange Project. Rosie Webb, Senior Architect, Limerick City & County Council and Deputy co-ordinator of the Positive City Exchange Project and Professor Merritt Bucholz, founding Professor of Architecture at the University of Limerick, who is also an investigator on the project join us to tell us more about this project to shape Limerick’s future.
Gov. Whitmer won’t sign budget if Legislature doesn’t give her money to “Fix the Damn Roads.” Attorney General Dana Nessel torpedoes ex-Gov. Rick Snyder’s plan for building a tunnel under the Straits of Mackinac. Michigan Catastrophic Claims Assn. hikes fees to a record high $222 per vehicle, prompting outrage from legislators pledged to reforming the state’s auto insurance rate system. Interview with T.J. Bucholz of Vanguard Public Affairs, who opines on all these issues. Sponsored by www.DeadlineDetroit.com and www.Vanguard-pa.com.
Dr. Andi Dulski-Bucholz is the Dean and Chair of the Division of Education at Mayville State University. In this episode, Dr. Dulski-Bucholz is joined by Dr. Kelli Odden, Professor of Early Childhood Education at Mayville State. They're teaming up to talk about how they're training our next generation of teachers, more commonly referred to as pre-service teaching training. We discuss challenges and opportunities in preparing teachers, whether it's talking about how teachers factor into a world of online learning, a shift from teaching content to teaching skills, and what's being done to prepare teachers for working with the many social and emotional issues impacting our children.Resources:http://www.teddintersmith.com http://www.ndunited.org/thecuttingedTwitter: @thecuttinged @NDDPI @tdintersmith @bistom @PrairiePublicEd @kelliodden@mayvillestate
Ryan Vogel of Utah Valley University on the Mueller Report. Amber Rollins of Kids and Cars and Whitney Rodden on childproofing car. Marie Helweg-Larson, Dickson College on Danish pyt. Jeffrey Hall of Kansas University on flirting. Kristina Arriaga de Bucholz of the United States Commission on International Religious Freedom on religious freedom. Scott Adzick of the Children’s Hospital of Philadelphia on spina bifida surgery on a fetus. David Wood of BYU on employee wellness programs.
A U.S. report on the state of religious freedom around the world paints a dire picture for religious minorities in places like Myanmar, Iraq and Turkey. On Press Conference USA, host Rebecca Ward and VOA Persian Service Editor Michael Lipin speak with Kristina Arriaga de Bucholz, a Vice Chairwoman of the U.S. Commission on International Religious Freedom.
Dr Carolyn Lam: Welcome to Circulation On The Run, your weekly podcast summary and backstage pass to the journal and its editors. I'm Dr. Carolyn Lam, Associate Editor from the National Heart Center and Duke National University of Singapore. Our featured discussion today centers on the challenges of cardiovascular disease risk evaluation in people living with HIV infection, an important discussion coming right up after these summaries. The first original paper this week provides experimental evidence that nicotinamide riboside could be a useful metabolic therapy for heart failure. First author Dr. Diguet, corresponding author Dr. Mericskay, from University Paris-Sud investigated the nicotinamide adenine dinucleotide or NAD homeostasis pathways in the failing heart. They found that an expression shift occurs in both murine and human failing hearts in which the nicotinamide riboside kinase two enzyme, which uses the nucleoside nicotinamide riboside was strongly up-regulated for NAD synthesis. Nicotinamide riboside supplemented diet administered to murine models of dilated cardiomyopathy or pressure overloaded induced heart failure restored the myocardial NAD levels and preserved cardiac function. Nicotinamide riboside increased glycolysis as well as citrate and Acetyl-CoA's metabolism in these cardiomyocytes. Thus, nicotinamide riboside supplemented diet may be helpful in patients suffering from heart failure and may help them to cope with the limited myocardial ATP supply by restoring NAD coenzyme levels and its associated signaling. In the single ventricle reconstruction trial, one year transplant-free survival was better for the Norwood procedure with the right ventricle to pulmonary artery shunt compared with the modified Blalock‒Taussig shunt in patients with hypoplastic left heart and related syndromes. In the paper in this week's journal, authors compare transplant-free survival and other outcomes between these groups at six years. First and corresponding author Dr. Newburger from Children's Hospital Boston and her group showed that the right ventricular pulmonary artery shunt group had similar transplant-free survival at six years, but required more catheter interventions before the Fontan procedure. Right ventricular ejection fraction, New York Heart Association class and complications did not differ by shunt time. Cumulative incidences of morbidities by six years included 20% with a thrombotic event, 15% with a seizure, and 7.5% with a stroke. These data therefore emphasize the importance of continued follow-up of the cohort, and the need to find new strategies to improve the long-term outlook for those with single ventricle anomalies. The next paper presents results of the CREATIVE trial, which stands for Clopidogrel Response Evaluation and Anti-Platelet Intervention in High Thrombotic Risk PCI Patients). First and corresponding author Dr. Tang from Fuwai Hospital National Center for Cardiovascular Diseases, Chinese Academy of Medical Sciences and Peking Union Medical College conducted a head-to-head comparison of the safety and effectiveness of intensified anti-platelet therapies either a double dose clopidogrel or adjunctive cilostazol and conventional strategy in 1078 post-PCI patients at high thrombotic risk as identified thromboelastography, which is a platelet function test. The primary outcome was the incidence of major adverse cardiac and cerebral vascular events at 18 months post-PCI they find as a composite of all cause death, myocardial infarction, target vessel revascularization, or stroke. The authors found that the primary end point occurred in 14.4% of those in the conventional strategy. 10.6% in those given double dose clopidogrel alone. And 8.5% in those also given adjunctive cilostazol. Now, although both intensified anti-platelet strategies achieved increased platelet inhibition, only the triple strategy with adjunctive use of cilostazol significantly reduced adverse events in the long-term follow-up. No increased rates of major bleeding was found with the intensified anti-platelet therapy regimes. Thus, in patients with low responsiveness to clopidogrel as measured by thromboelastography, the intensified anti-platelet strategies with adjunctive use of cilostazol significantly improved the clinical outcomes without increasing the risk of major bleeding. The final original paper sheds light on the prevalence and predictors of cholesterol screening awareness and statin treatment among American adults with familial hypercholesterolemia or other forms of severe dyslipidemia. First and corresponding author Dr. Bucholz from Boston's Children's Hospital and their colleagues used data from the National Health and Nutritional Examination Survey, and showed a high prevalence of screening and awareness above 80%. However, there were relatively low rates of statin use among individuals with familial hypercholesterolemia at 52.3%. And even lower rates among those with severe dyslipidemia at 37.6%. The discrepancy between the prevalence of cholesterol screening and treatment was most pronounced in younger patients, uninsured patients, and patients without a usual source of healthcare. This study highlights an imperative to improve the frequency of cholesterol screening and statin prescription rates to better identify and treat this high risk population. Additional studies are needed to better understand how to close these gaps in screening and treatment. And that brings us to the end of our summaries. Now for our feature discussion. The natural history of infection with HIV has completely changed with the use of potent antiretroviral therapies. We now know that people living with HIV actually have morbidity and mortality patterns that really resemble the general population, especially with regards to cardiovascular disease, which is very prominent in this population. And I suppose it's this that has led to the assumption perhaps that risk prediction tools and intervention strategies that we apply in the general population may be used in patients living with HIV. Is this the case however? Well, this week's feature discussion is going to be so enlightening. And it's so important we are talking across the world here, from South Africa to the United States, and of course with me here in Singapore. I am so pleased to have the authors of this week's feature paper and they are none other than Dr. Virginia Triant from Massachusetts General Hospital, Dr. Ralph D'Agostino from Boston University. And our associate editor, Dr. Bongani Mayosi from University of Cape Town. Thank you so much for joining me for today's exciting discussion. Virginia, could I ask you to first describe your study? Dr Virginia Triant: As you mentioned in the introduction, we have found that patients infected with HIV have an increased risk of cardiovascular disease. That includes both myocardial infarction and stroke compared to age-matched controls in the general population. And extensive data has suggested that the etiology of this increased risk is related both to traditional cardiovascular risk factors, as well as novel risk factors that are specific to HIV infection. And these include chronic inflammation in the immune activation. So consequently, it remains relatively unknown whether established cardiovascular risk prediction functions are accurate for patients with HIV because they include only risk factors that are traditional factors and they don't reflect the complete mechanism that we know is at play in cardiovascular disease associated with HIV. So in our study, we assess the performance of three established cardiovascular risk prediction functions, two Framingham functions, and then the ACC/AHA pooled cohort's equations and we applied this to a longitudinal HIV infected cohort that was comprised of men. And we investigated the performance of the risk scores in terms of comparing regression coefficients, discrimination and calibration, which are standard metrics in cardiovascular risk prediction. So I'll briefly summarize our overall results as a start. We found that overall, the risk prediction functions underestimated risk in our group of HIV-infected men. We found that discrimination was modest to poor, and this was indicated by low c-statistics for all of the equations. And we also found that the calibration or the agreement between observed or predicted risk was also poor across the board for all three risk prediction functions. So our results suggests that simply taking the risk prediction functions and transporting them to an HIV infected group may actually result in mis-classification in terms of patient risk. And in underestimation of cardiovascular risk. Dr Carolyn Lam: Well, Virginia, beautifully summarized of a beautiful paper. But perhaps at this point, we should take a step back and ask ourselves how exactly were these risk prediction scores originally developed. And I can't imagine asking a better person than Ralph. Ralph, could you take us on a jaunt along history and tell us how were those Framingham risk scores developed in the first place? Who are they supposed to be applied to? And did these results surprise you? Dr Ralph D'Agostino: After the second World War, what was becoming quite clear is things like cardiovascular disease were becoming very prominent. Things like infections and what have you, we were developing all sorts of ways of handling them with medicines and so forth. But with cardiovascular disease, it's a thing that progresses slowly over the years and it starts wiping out people. And back in those days, one out of three men between the ages of 30 and 60 had some kind of cardiovascular event. Women weren't that bad off, but they were pretty bad off also. And so what happened is the American government and the American Heart Institute set up this study in Framingham, where they took a third of the individuals between the ages of 30 and 60 and actually followed them. They took values of variables like blood pressure, cholesterol, things they thought might be useful. And took values on them. And they had to come back every two years and after as time went on, they took the data after six years, after 10 years they took the data, and started to look at how each individual's blood pressure related to cardiovascular disease. Does cholesterol, and the answer was yes. And then I started getting involved and we were developing these cardiovascular functions where you could actually take an individual, take their measurements now, and make a prediction that had a lot of validity, good discrimination, high predictability over what was going to happen in ten incidents and then the government, the US Government, started having guidelines and what we did is we ran a study where we took a number of different studies in the US, different cardiac studies, the ARIC studies, number of 'em, and we thought applying our functions how well would they do. And it turned out that for whites in the country, the Framingham functions did very well. But Japanese-Americans in the country, it over-predicted. Then we found out that you could make a calibration adjustment and what we've gone to, like in China, we have a big study where we had a function and Framingham function it over-predicted but calibration adjustment would make enough corrections and so now with Jeanne and the HIV, our hope was that you could take these functions and see how they work on the HIV population. When we did it we were quite well aware, because people have been looking at different things, there's something beyond the original cardiovascular risk. And what the paper shows, quite nicely, these cardiovascular risks do have some relationship but they don't explain enough. The HIV population have a much bigger burden and a simple calibration adjustment just isn't going to work. We need new variables, we need new insights on what to add to these functions. Dr Carolyn Lam: Thank you so much for that. That's just such important part of history because I have to thank you for those equations. We apply those definitely in our Asian cohorts with that calibration factor. But I was just reflecting as you were telling that story of how we've come full circle now to actually talk about an infection again. It's the midst of an infection, like HIV infection, that we're now testing these equations once again. What better than to ask than Bongani, you're in the epicenter, if I may, of HIV infection. What do you think of the applicability of these findings to the patients you see? Dr Bongani Mayosi: Yes. These findings are clearly of great interest to us here in the Sub-Saharan African region because it is really the epicenter HIV pandemic. We found population, in terms of risk factors for arteriosclerosis disease still remains low although there clearly derives, for example, in the incidence of myocardial infarction that's being detected in a number of the leading centers now. And with HIV we have observed cases of myocardial infarction while they tend to be younger men who almost always smoke and who get a lot more of a thrombotic episodes. When you catch them on a thrombotic load, you do not find arteriosclerosis disease. It's going to be important, I think, as we move forward to make sure that as we develop risk functions that will predict cardiovascular disease in patient HIV that the African epidemiological context is completed teaching that HIV affects younger people, affects large numbers of women, but that, quite clearly, is associated with decreased cardiovascular event and stroke and stroke is well demonstrated. But in terms of actually looking at the risk factor this population was still in the early day and certainly in future studies would have to have a major contribution of the African cohort. Dr Carolyn Lam: That's true, Bongani, but may I ask how would you, perhaps, advise your African colleagues now to look at these data? Then I'd also like to turn that same question over to you, Virginia. What do we do? What's the clinical take home message of these findings? Dr Bongani Mayosi: I think the message is true that HIV infection is associated with the increased risk of cardiovascular event, there's no doubt about that. That there are some risk factors that can carry through, such as the smoking population but it's important for all clinicians to be aware of that. The ordinary risk you find in using Framingham and other established risk functions is not going to give us all the information that we need. So that recommendation should come through we need to know that risk factors are unknown, that they're important and we need to learn more about these patients in order to give us a perfect prediction of what will happen in the future. Dr Virginia Triant: I think the findings have a lot of clinical relevance. This suggests, I think, that there are a lot of clinical implications for any patient who has novel cardiovascular risk factors that may not be accounted for in heart functions. And what our findings suggest is that if functions don't reflect the actual composition of risk factors in the population, that can result in misclassification and thus we underestimate risk, we might miss high-risk individuals, high-risk patients who would benefit from aggressive risk reduction but are not currently receiving it. This is a real clinical challenge as sit in clinic and we pull up the scores and calculate them for our patients, whether that is a trustworthy number or whether we should, perhaps, thinking that it's higher, thinking that it's different than what we're seeing for predicted 10-year risk. I think what this suggests is that the functions may need to be further tailored to different populations and sub-populations to reflect the actual composition of risk factors in that population. Even within HIV patients and populations, the risk factors in South Africa might be different than those in Boston, with different relative contributions. One of the next stepped planned for our team is to actually look at developing, new risk functions which are tailored to HIV and incorporating both HIV itself as a risk factor, as well as HIV specific variables and to attempt to see if we can improve the performance of these functions for HIV populations. Perhaps HIV or HIV related factors might become sort of a new cardiovascular risk equivalent and we can serve patients in this population as higher cardiovascular risk baseline. I also just wanted to mention, briefly, that I think that there are important clinical implications beyond HIV that extend to other chronic inflammatory conditions. Inflammation is increasingly recognized as important in cardiovascular risk and this way HIV can serve as a prototype population. But these results are likely to extend to a lot of different populations who have chronic inflammation for different reasons. Dr Carolyn Lam: That's a great point, Virginia. As I'm listening, I'm wondering is there no end to this because now we say HIV and then we put other inflammatory diseases, then we say, "Well, women may be different from men," and then different ethnicities may be different. I think gonna be going closer and closer to precision risk prediction, if I might say. Could I just pick your brain here? What do you think the future is? Where's the room for machine learning approaches for risk prediction, individual almost down to that level? What do you think? Dr Ralph D'Agostino: I think you're right on target. In some sense, the functions we have there's a sort of massiveness about it, when you come to view this population, back in the 50s and 60s and so forth, cardiovascular disease was such a major ... it still is a major problem ... such a major problem you identify some of the real items like the blood pressure and cholesterol, and you attack and develop functions on that and you'd find that you're affecting positively a huge number of individuals, but now as, like Jeanne was saying, and others have been saying, you start focusing, you've got this massive group of individuals who should have their blood pressure controlled and what have you, but if you go into HIV, you go into a number of other populations and so forth, there are other things that are driving these disease and driving the manifestations of the disease. It isn't that blood pressure isn't important, it's that there's other things that are important. And so it's machine learning and so forth and deep learning that you're gonna have to be dealing with manifestations on very high levels and maybe even get into genetics. Look in the cancer field ... I do a lot of work with the FDA ... look at the cancer field now; how it's so genetically driven in terms of a lot of the drugs the so-called biomarkers, which are basically driven by uniqueness in populations. I think that's definitely going to be, or is the future of these cardiovascular functions. Dr Carolyn Lam: Okay audience. You heard it, right here. These are exciting times. In the meantime, thank you so much for this precious, valuable piece of work. Virginia, Bongani, Ralph, it was great having you on the show.
Jun 6, 2017 | Two former ambassadors charged with advancing international religious freedom, David Saperstein of the United States and Andrew Bennett of Canada, as well as a sitting Commissioner on the U.S. Commission on International Religious Freedom Kristina Arriaga de Bucholz, discussed best practices in international religious freedom promotion. Key questions included: What can we learn from the efforts of the U.S. and Canadian governments to advance religious freedom? What foreign policy tools have been most effective, and which have been counter-productive? The conversation addressed the argument that international religious freedom policy can both serve American and Canadian geopolitical interests while at the same time help secure international peace and stability. The panelists also addressed criticisms of religious freedom policy, including the common perception that religious freedom reflects a parochial Western agenda that divides and destabilizes non-Western societies.
Hi! We’re Shaughn, Julanne, and Drew- feel free to mispronounce our names or simply call us something else. We’ve spent our lives navigating this straight white male world, so we’re good!
Thanks to The Great Courses Plus for sponsoring this video. You can start your subscription with a free one-month trial today by visiting http://ow.ly/Yq7c302duah Hybrid animals are infertile because of the way their sex cells form. But sometimes, life finds a way. FYI: We try to leave jargon out of our videos, but if you want to learn more about this topic, here are some handy keywords to get your googling started: - Hybrid organisms: The offspring of two animals or plants of different breeds, varieties, species or genera. - Mitosis: A process of cell division that produces copies of the original cell. - Meiosis: A process of cell dividion that produces new daughter cells with half the chromosome number of the original cell. - Sex cell, or gamete: a cell that fuses with another cell during fertilization (conception) in organisms that sexually reproduce. - Hemiclonal transmission: The rare occurence in which only maternal DNA gets passed along during the creation of sex cells. Species featured in this video: - Mule, is the offspring of a male donkey (jack) and a female horse (mare) - Liger, is a hybrid cross between a male lion (Panthera leo) and a female tiger (Panthera tigris) - Zonkey, is the offspring of a zebra and a donkey. Zebra hybrids are generally known as zebroids - Beefalo, also known as cattalo, is the offspring of a domestic cattle (Bos taurus) and an American buffalo (Bison bison) - Cama, is the offspring of a male dromedary camel and a female llama. ___________________________________________ Credits (and Twitter handles): Script Writer: David Goldenberg (@dgoldenberg) Script Editor: Emily Elert (@eelert) Video Illustrator: Chad Geran Video Director: Emily Elert (@eelert) Video Narrator: Emily Elert (@eelert) With Contributions From: Henry Reich, Alex Reich, Kate Yoshida, Ever Salazar, Omkar Bhagat, Peter Reich, Rachel Becker Music by: Nathaniel Schroeder: http://www.soundcloud.com/drschroeder Image Credits: Liger Hercules - Ed Quinn https://goo.gl/A8zgxO Zonkey - Flickr user Leogirly4life https://goo.gl/QAcza0 Cama - TaylorLlamas.com http://goo.gl/YCY3Zd Beefalo - Noah's Ark Animal Sanctuary http://www.noahs-ark.org/ _________________________________________ Like our videos? Subscribe to MinuteEarth on YouTube: http://goo.gl/EpIDGd Get early, exclusive access to our videos on Vessel: https://goo.gl/hgD1iJ Support us on Patreon: https://goo.gl/ZVgLQZ Also, say hello on: Facebook: http://goo.gl/FpAvo6 Twitter: http://goo.gl/Y1aWVC And find us on itunes: https://goo.gl/sfwS6n ___________________________________________ If you liked this week’s video, we think you might also like these things: The Blitzkreiglr YouTube guys play the game Hybrid Animals: https://www.youtube.com/watch?v=g9WS5cd_59I ___________________________________________ References: Ryder, O., Chemnick, L., Bowling, A., Benirschke, K. (1985). Male mule foal qualifies as the offspring of a female mule and Jack donkey. Journal of Heredity 76 (379-381). Retrieved from http://jhered.oxfordjournals.org/content/76/5/379 C.J. Zhao, Y.H. Qin, X.H. Lee, Ch. Wu (2006). Molecular and cytogenetic paternity testing of a male offspring of a hinny. Journal of Animal Breeding and Genetics,123: 403-405. Retrieved from http://www.ncbi.nlm.nih.gov/pubmed/17177697 Bucholz (2013). Colorado miracle mule foal lived short life, but was well-loved.The Denver Post. Retrieved from http://www.denverpost.com/2013/08/16/colorado-miracle-mule-foal-lived-short-life-but-was-well-loved/ Millon, L. (2016). Personal Communication. Antczak, D. (2016). Personal Communication.
Join us tonight as we revisit with one of our favorite past-guest, nine time Grammy award winning music producer Michael "Hot Mike" Bucholz. Catch up with Michael and hear projects that he is currently taking not only on the autism advocacy front but also musically! if you miss this, you've missed it!This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).
FINALLY! TRG! Is here to discuss! PC Gaming! We brought on resident PCMR Extraordinaire, Zach Bucholz, to help us discuss the common misconceptions of building PCs, Nintendo's fake(?) NX controller, Xbox bridging the gap between platforms, discuss the doctrine of election, and more! News Nintendo NX Controller Leaked? (Debunked) Telltale Updates Engine for Batman Xbox Bridging the Cross-Platform Gap Check out Zach's podcast, Gulfers in the Basement! Don't forget to leave an iTunes review and favorite us on Overcast! If you would like to contact us: Follow us on Twitter! Like us on Facebook! Follow us on Instagram! Follow our website! Email us @ thereformedgamers@gmail.com!
Today we will be speaking with multi-platinum Award Winning Music Producer; Composer, Tech Entrepreneur and Author, Michael "Hot Mike" Michael. Founder/representative for Aid for Autistic Children Foundation, Inc. Michael boast an impressive list of accomplishments and talents! An advocate for those diagnosed with autism, Michael's voice and personal experience as someone diagnosed on the spectrum is triumphant, inspiring and encouraging to others resolved not to be defined by a diagnosis! This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).
In December of 2014, Kierra Brown, a former University of Florida student and small business owner, gained local acclaim by becoming the first contestant of African descent to win the Miss Florida Gator preliminary title under the Miss America Organization, affording her the opportunity to represent the Gator Nation at the Miss Florida Scholarship Pageant. While serving as Miss Florida Gator 2015, Kierra promotes her personal platform; Youth Entrepreneurship Education: Creating Change through Business. Her goal is to help to increase and improve business skills and financial literacy in students ranging from elementary school to high school. While attending the University of Florida as Freshmen, Kierra started dressing up for community service as Disney's first African american princess, Princess Tiana with the goal to encourage young girls to follow their dreams, believe in themselves and their abilities, and never make any excuses concerning the success of their future. What started as a one woman show, quickly evolved into a company offering more than over 30 characters for hire and employing close to 40 independent actors and students. Capes & Tiaras, LLC is the only party production company in Gainesville that offers princess and superhero impersonators for hire making Kierra one of Gainesville's youngest business owners. Capes & Tiaras actors have made close to 300 appearances during their 3 years in business. Kierra was a nominee for the Spirit of Gainesville Award in 2013 for Entrepreneurship. She has been featured in the Gainesville Sun, Gainesville Magazine and Salty Magazine; a magazine publication that recognizes christian leaders and business owners. Kierra has been invited to speak at several engagements including; Santa Fe's College for Kids Program, Eastside, Bucholz and Gainesville High
Not long ago I had a discussion (prompted, I think, by a poll in The Economist) with my colleague about which city on earth could boast that it was the true ‘World City'. We threw around a couple of ideas – it seems obligatory to mention something connected to China these days – before deciding that the city where we both sat was the true holder of that title. London has its frustrations, and as somebody who recently moved out of London I am acutely aware of some of them: the crowds, the transport system, the sheer expense! But it is also a quite remarkable and exciting place (as the Olympic games seem to have demonstrated), full of energy, history and a sense of occasion that belies its location in the corner of a slightly damp island off the north west coast of the Eurasian landmass. How this place became a real World City is the underlying story at the heart of Robert Bucholz and Joseph Ward‘s London: A Social and Cultural History, 1550-1750 (Cambridge University Press, 2012). England and London in 1550 were slightly peripheral places, and certainly in the shadow of some of the true great cities of Europe and beyond. By 1750, however, London had been transformed into a place of innovation, wealth, power and progress, and England was well on the path to becoming a nation that was to shape much of the history of the world over the next two centuries. The story is also deeply human and very colourful, involving lashes of gin, some terrible smells, lots of sex, and countless accounts of amazing lives and shabby deaths. I thoroughly enjoyed reading the book and talk.
Not long ago I had a discussion (prompted, I think, by a poll in The Economist) with my colleague about which city on earth could boast that it was the true ‘World City’. We threw around a couple of ideas – it seems obligatory to mention something connected to China these days – before deciding that the city where we both sat was the true holder of that title. London has its frustrations, and as somebody who recently moved out of London I am acutely aware of some of them: the crowds, the transport system, the sheer expense! But it is also a quite remarkable and exciting place (as the Olympic games seem to have demonstrated), full of energy, history and a sense of occasion that belies its location in the corner of a slightly damp island off the north west coast of the Eurasian landmass. How this place became a real World City is the underlying story at the heart of Robert Bucholz and Joseph Ward‘s London: A Social and Cultural History, 1550-1750 (Cambridge University Press, 2012). England and London in 1550 were slightly peripheral places, and certainly in the shadow of some of the true great cities of Europe and beyond. By 1750, however, London had been transformed into a place of innovation, wealth, power and progress, and England was well on the path to becoming a nation that was to shape much of the history of the world over the next two centuries. The story is also deeply human and very colourful, involving lashes of gin, some terrible smells, lots of sex, and countless accounts of amazing lives and shabby deaths. I thoroughly enjoyed reading the book and talk. Learn more about your ad choices. Visit megaphone.fm/adchoices
Not long ago I had a discussion (prompted, I think, by a poll in The Economist) with my colleague about which city on earth could boast that it was the true ‘World City’. We threw around a couple of ideas – it seems obligatory to mention something connected to China these days – before deciding that the city where we both sat was the true holder of that title. London has its frustrations, and as somebody who recently moved out of London I am acutely aware of some of them: the crowds, the transport system, the sheer expense! But it is also a quite remarkable and exciting place (as the Olympic games seem to have demonstrated), full of energy, history and a sense of occasion that belies its location in the corner of a slightly damp island off the north west coast of the Eurasian landmass. How this place became a real World City is the underlying story at the heart of Robert Bucholz and Joseph Ward‘s London: A Social and Cultural History, 1550-1750 (Cambridge University Press, 2012). England and London in 1550 were slightly peripheral places, and certainly in the shadow of some of the true great cities of Europe and beyond. By 1750, however, London had been transformed into a place of innovation, wealth, power and progress, and England was well on the path to becoming a nation that was to shape much of the history of the world over the next two centuries. The story is also deeply human and very colourful, involving lashes of gin, some terrible smells, lots of sex, and countless accounts of amazing lives and shabby deaths. I thoroughly enjoyed reading the book and talk. Learn more about your ad choices. Visit megaphone.fm/adchoices
Not long ago I had a discussion (prompted, I think, by a poll in The Economist) with my colleague about which city on earth could boast that it was the true ‘World City’. We threw around a couple of ideas – it seems obligatory to mention something connected to China these days – before deciding that the city where we both sat was the true holder of that title. London has its frustrations, and as somebody who recently moved out of London I am acutely aware of some of them: the crowds, the transport system, the sheer expense! But it is also a quite remarkable and exciting place (as the Olympic games seem to have demonstrated), full of energy, history and a sense of occasion that belies its location in the corner of a slightly damp island off the north west coast of the Eurasian landmass. How this place became a real World City is the underlying story at the heart of Robert Bucholz and Joseph Ward‘s London: A Social and Cultural History, 1550-1750 (Cambridge University Press, 2012). England and London in 1550 were slightly peripheral places, and certainly in the shadow of some of the true great cities of Europe and beyond. By 1750, however, London had been transformed into a place of innovation, wealth, power and progress, and England was well on the path to becoming a nation that was to shape much of the history of the world over the next two centuries. The story is also deeply human and very colourful, involving lashes of gin, some terrible smells, lots of sex, and countless accounts of amazing lives and shabby deaths. I thoroughly enjoyed reading the book and talk. Learn more about your ad choices. Visit megaphone.fm/adchoices
Interview with Carla M. Perissinotto, MD, MHS, author of Loneliness in Older Persons: A Predictor of Functional Decline and Death, Jacob A. Udell, MD, MPH, author of Living Alone and Cardiovascular Risk in Outpatients at Risk of or With Atherothrombosis, and Emily M. Bucholz, MPH, author of Loneliness and Living Alone: What Are We Really Measuring?: Comment on "Loneliness in Older Persons" and "Living Alone and Cardiovascular Risk in Outpatients at Risk of or With Atherothrombosis"
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