Podcasts about fyber

The future of biomanufacturing. In it we cover the emerging $4T bioeconomy, nature's ability to manufacture products, AI's acceleration of scientific discovery, China's quest for biological supremacy, and rethinking sustainability. Edward Shenderovich is CEO of Synonym, prior he was both an investor and entrepreneur, founding commercial real estate company Knotel where he raised over $400M and managed 200 locations across 4 continents. As an investor he founded Kite Ventures as well as Essential Capital, which include Delivery Hero and Fyber as their investments, both reaching IPO. Uniquely, Edward is also an accomplished Poet, having published multiple books in his native Russian. Sign up for new podcasts and our newsletter, and email me on danieldarling@focal.vcSee omnystudio.com/listener for privacy information.

My guest on this episode of the Mobile Dev Memo podcast is Offer Yehudai, the CEO of Arya, a product that helps couples re-ignite intimacy in their relationships. Prior to Arya, Offer was the President of Fyber, which was acquired by Digital Turbine in 2021. In this episode, Offer and I discuss the process and methodology of launching a consumer product. Among other things, we explore: Offer's philosophy for launching and growing consumer products; How to balance the desire to grow as quickly as possible and seize a market opportunity with the necessity of building a strong product foundation; The most appropriate focal metrics to optimize against as a product is called, and how those metrics might change over time; The right approach to thinking about audience targets at the earliest stages of product development, absent data; How to manage product optimization at the early stages of product growth; The right approach to monetization at the early stages of product growth. Thanks to the sponsors of this week's episode of the Mobile Dev Memo podcast: INCRMNTAL⁠⁠. True attribution measures incrementality, always on. Rockerbox. Get the clarity your marketing needs and navigate your way to success with Rockerbox. Visit rockerbox.com/maze today to see what it's all about.

In the latest episode of the Dealmakers' Podcast, we had the privilege of speaking with Janis Zech. As the founder and CEO of various successful startups, including Fyber and Weflow, Janis has demonstrated a remarkable ability to identify opportunities, solve complex problems, and create lasting value.

Jenny Saft is CEO and co-founder at Apryl: a Berlin-based fertility benefits platform helping companies across Europe offer staff access to inclusive fertility and family-forming services - everything from egg freezing through to adoption and IVF. According to the World Health Organization, 15% of all reproductive aged couples worldwide are affected by infertility and in many countries additional barriers exist for single women, same-sex couples, or even individuals who are deemed to live in the wrong postal code zone. In this episode, we discussed the following: - The motivation for founding Apryl and insights into her startup story. - Why being on a mission to democratize fertility solutions is by lowering existing barriers is so important no matter the gender, sexual orientation, relationship status, or financial means. - How Apryl partners with companies to offer fertility support services as an employee benefit. - The benefit to companies and why supporting parenthood rights is the right thing to do. Jenny was inspired to start Apryl when her own experience of freezing her eggs fell short. In addition to founding Apryl, Jenny is an Angel investor, investing in early-stage startups through the Atomico Angel Programme. Prior to starting Apryl, Jenny worked in project management and business development at several big companies, including Fyber in San Francisco and Dutch fintech Adyen. Connect with Jenny: Website: https://apryl.co/ LinkdIn: https://www.linkedin.com/in/jennysaft/?locale=en_US Instagram: @apryl_fertility   Connect with Allison: LinkedIn: https://www.linkedin.com/in/allisonsummerschicago/ Website: DisruptiveCEONation.com Twitter: @DisruptiveCEO    #CEO #startup #startupstory #founder #founderstory #business #businesspodcast #podcast #fertility #femtech Learn more about your ad choices. Visit megaphone.fm/adchoices

Ziv Elul hes a Entrepreneur, CEO and founder. The digital advertising company 'Ineractive' which he founded together with Ofer Yehudai was sold in the first round for 86 million dollars to the German Faber company. Elol served as CEO for 12 years of the company. In 2021, Fyber was sold in a deal worth 650 million dollars and in the same year Elul established a new startup called Periapt. He is an avid investor and board member of several start-up companies. Lt. Col. in res. Holds a master's degree in business administration with honors from the Hebrew University and is one of its board of trustees.

“Whatever point you are at, you kind of have to go back and say ‘what is the thing that you're building?' And ‘do people really want it?'” — Immad Akhund This week Sachit (@sachitgupta) chats with Immad Akhund (@immad), CEO of Mercury — The company trusted by more than 100,000 startups for banking*. Mercury gives founders free checking and savings accounts, debit and credit cards*, domestic and USD international wire transfers, Treasury*, venture debt, and more. He co-founded the company in 2017 after his own frustrations as an entrepreneur with the traditional banking hurdles founders face as they set up and run their businesses. He started Mercury to remove that friction by building an intuitive product experience for necessary financial products in order to help founders manage their business with confidence. Launched in 2019, Mercury has raised $163M from a16z, Coatue, CRV and others. Immad is a serial founder who cuts through a problem and catalyzes change for the industry around it. Born in Pakistan and raised in the U.K., Immad immigrated to the U.S. to join Y Combinator with his previous startup Heyzap (acquired by Fyber). He is a former part-time partner at Y Combinator and is an active angel investor, with more than 250 investments in startups including Airtable, Rappi and Substack. Follow our host, Sachit Gupta on Twitter and sign up for the Creators Collective Newsletter. Do you want to learn how to make a living as a creator? Check out the CreatorsMBA. (02:27) - Dichotomy of being a business person and a creative person (04:42) - The impact and rise of no-code tools to build stuff (07:15) - What trends to look for to determine what to build and whether you should raise funds or not (10:00) - YC for creators (14:36) - The process they followed to build Mercury (17:44) - Product-led growth — What is it? (19:26) - 10x improvements they made during the building phase of mercury (21:46) - How they structured the production function (27:07) - Times when Immad wanted to give up (31:11) - How they were iterating to build, without having feedback from customers  (33:39) - Things they did in the early stages that have been giving them massive results (38:07) - What he looks for in people when building a start-up team (40:24) - The difference between great investors and people with money (43:18) - The transition from the building phase to the growth phase (45:50) - Best practices — Product first growth mindset (49:14) - How he enables the culture in order to make sure people support each other (53:45) - What are the first hires to make (55:09) - Has he ever hired 10x engineers (59:02) - Building a remote company with a strong culture and doing rapid innovation (01:03:28) - Mercury as a bank account and platform (01:06:49) - How has his love for SciFi influenced the product building (01:12:28) - How he propagated his ethics in the team (01:14:58) - Politics — His thoughts on banning people  (01:17:15) - Scifi books that have impacted him (01:18:45) - One piece of wisdom that changed the game for him (01:20:30) - One person he is grateful to (01:21:31) - How he has evolved as an entrepreneur (01:22:54) - What it means to be a conscious creator

Offer walls have historically had a reputation for being low quality or associated with fraud in the mobile marketing industry. In this episode, Solomiya Mykoliv, the Global Demand Director at Digital Turbine, debunks these outdated myths about offer walls and explains how their shift to deep, meaningful engagement with users appeals to publishers and advertisers. Also, while offer walls are typically for users who don't want to spend money, Solomiya reveals when users are willing to open their wallets.Digital Turbine is a one-stop platform for user acquisition growth and monetization. They recently acquired Fyber, where Solomiya has been working since 2016. She's based in Berlin. Questions Solomiya Answered in this Episode:What's the experience been going through the Fyber-Digital Turbine acquisition?What was the impetus for Digital Turbine's rebrand?What makes your offer wall value to the performance marketing ecosystem?Do you find it's still difficult to get publishers and advertisers to buy into incent as we think about them today is not how we thought about them in 2013-2014?What changes are we seeing with rewards within offer walls?Timestamp:5:15 Solomiya's background8:56 Digital Turbine's rebrand and acquisitions14:10 Meaningful engagement with offer walls18:02 Reducing fraud with offer walls20:46 Have attitudes changed about incent25:15 Gamification with offer wall26:19 User behavior with donating on offer wallsQuotes:(17:01-17:15) “At the end of the day, users are incentivized for completing a particular action [with offer walls]. So the goal here is to make sure that users are spending some quality time with the offer, and it's not just about a quick action and a quick reward. ”(18:21-18:36) “When you start focusing on events that take a week-long and you can track user progression within the app, it's much more difficult to fraud, to pretend to fire an install and to pretend to it's a real user. So that definitely helps to improve the overall quality.”Mentioned in this Episode:Solomiya MykolivDigital Turbine

Jenny is one of the co-founders of Apryl, a fertility benefits startup based in Berlin. Before starting Apryl, she worked as VP Business Development for the Dutch fintech company Adyen (IPO 2018). Jenny completed her dual studies at Deutsche Telekom and worked there as an executive assistant after graduating. She completed her MBA at the Hult International Business School in San Francisco. Attracted to the startup world, she stayed there for three years and worked in corporate development for an ad tech company Fyber. Since 2021, she's part of the Atomico angel programme - an initiative which empowers the next generation of European angel investors to partner with the most ambitious early-stage founders. Hosted on Acast. See acast.com/privacy for more information.

Mit Janis Zech (Weflow) Staffel #7 Folge #7 | #Marketing_021 Der Podcast über Marketing, Vertrieb, Entrepreneurship und Startups *** https://getweflow.com/

Discover how to monetize your mobile games. You will discover: - How game genres make sense for each ad type - Best practices for your monetization stack - The opportunity for brands in mobile gaming apps Eado Hofstetter is the Director of Publishing Account Management at Fyber - a Digital Turbine company. Eado has been a business leader in the app monetization sphere for over 5 years. He leads a team focusing on monetization for Gaming app publishers. Fyber was acquired by Digital Turbine in 2021, alongside AdColony, and is part of Digital Turbine's independent Mobile Growth Platform for advertisers, publishers, carriers and OEMS. ou can watch this video: https://youtu.be/FzdpDmNp6CI Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training SPONSORS SocialPeta is the world's leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc. Learn more by visiting SocialPeta.com. Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs. Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters *************** --- Send in a voice message: https://anchor.fm/app-marketing-podcast/message

In this webinar, we partnered with SocialPeta and Fyber to bring you the strategies that are working to acquire and convert mobile game users. You will discover: - What's going on with advertising post iOS 14.5+ era? - How popular mobile games win the market - Measuring the success and efficiency of your monetization - and best practices on optimizing your monetization stack - Overview of the statistics of mobile game market Q1 2022 SocialPeta - #1 advertising intelligence platform. Sign up for a free trial and explore tons of creatives and data: https://www.socialpeta.com Fyber - A digital turbine company: https://www.fyber.com Get your app audited: http://www.appmasters.com/audit SPONSORS SocialPeta is the world's leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc. Learn more by visiting SocialPeta.com. Do you want to increase your Ad Revenue? AppBroda has provided its clients with 40-150% increase in Ad revenue by giving them access to premium advertisers on Google Ad exchange. Click here to book a free consultation with Appbroda. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters *************** --- Send in a voice message: https://anchor.fm/app-marketing-podcast/message

בשנים האחרונות גברה מאוד המודעות לשאלת הפרטיות באינטרנט. מה שבעבר היה מין מערב פרוע, שבו כל חברה אספה עלינו נתונים בלי שום בקרה, הפך לשדה הרבה יותר מסודר, עם תקנות, כללים, אכיפה, והשלכות על כל אחת ואחד מאיתנו. שינויים במדיניות הפרטיות מצד חברות ענק כמו אפל או גוגל עשויים לגרום להפסדים של מיליארדים, לחברות אחרות. אבל איך נכנסת הטכנולוגיה לכל זה? בפרק הזה הצטרף אלינו עמית בן-דור, ממייסדי הפודקאסט, לשיחה עם דניאל חן. דניאל הוא Senior Data Scientist ב-Digital Turbine, שם הוא מוביל את פעילות ה-Data Science בישראל. Digital Turbine, שרכשה ב-2021 את Fyber הישראלית, מספקת טכנולוגיה שעוזרת למפתחי אפליקציות ומפרסמים למקסם את ההכנסות שלהם מפרסום. נדבר על שינויי הפרטיות הדרמטיים שהכריזה עליהם אפל בנוגע ל-ios14, על שיטות חדשות וישנות לאסוף מידע על משתמש שלא יודעים עליו דבר, וננסה לנחש מתי יהפוך ה-VR לשדה הקרב הפרסומי החדש.האזנה נעימה,בועז לביאמקורות מידע שדניאל הזכיר בפרק:https://www.adexchanger.com/https://www.facebook.com/groups/999449923520287/?ref=sharehttps://www.ads.ranlevi.com/2022/04/03/ferring-tochna-privacy/

In unserem Interview-Podcast ist diesmal Seriengründer Janis Zech zu Gast. Derzeit ist der Berliner, der schon Fyber gründete, mit weflow unterwegs. Das Startup entwickelt eine Software für Vertriebsteams, die Salesforce nutzen. “Das Produkt spart Vertriebsteams Zeit beim Updaten der Salesforce Pipeline, ermöglicht die Strukturierung des Vertriebsprozesses und hilft bei der Priorisierung der Aufgaben um mehr Deals zu gewinnen”, teilt das Unternehmen mit. Cherry Ventures und mehrere Business Angels investierten bereits 2,7 Millionen US-Dollar in das Unternehmen. Im Gespräch mit Alexander Hüsing, Chefredakteur von deutsche-startups.de, spricht Zech unter anderem über Hypothesen, Schreckmomente und Pivots. Unser Sponsor Die heutige Ausgabe wird präsentiert von Asus: Viele Unternehmer:innen arbeiten immer mobiler und das eigentliche Office kann überall sein. Die Anforderungen an ein flexibles Notebook sind entsprechend gewachsen. Das ASUS ExpertBook B3 Flip ist mit seinem 360° Flip-Scharnier, dem Touchscreen und besonders robustem Design ein echter mobiler Business-Allrounder und schafft optimale Arbeitsbedingungen. Der integrierte Stylus-Pen ermöglicht die Stifteingabe, welche sowohl im Notebook als auch im optionalen Tablet-Modus für höchste Flexibilität sorgt. Schaue für mehr Informationen auf der Website von ASUS vorbei, um dich über alle Features des ExpertBook B3 Flip zu informieren. Hier entlang: https://www.asus.com/de/Laptops/For-Work/ExpertBook/ExpertBook-B3-Flip-B3402-11th-Gen-Intel/?utm_source=startup_insider&%3Butm_medium=cpc&%3Butm_campaign=22q1_expertbook_b3_flip_de Vor dem Mikro Alexander Hüsing, deutsche-startups.de - www.linkedin.com/in/alexander-huesing/ & www.twitter.com/azrael74 Hintergrund Der deutsche-startups.de-Podcast besteht aus den Formaten #Insider, #News, #StartupRadar und #Interview. Mehr unter: www.deutsche-startups.de/tag/Podcast/ Anregungen bitte an podcast@deutsche-startups.de. Unseren anonymen Briefkasten findet ihr hier: www.deutsche-startups.de/stille-post/

Gal Aviv is the CTO of Digital Turbine's (NASDAQ:APPS) App Growth platform, and the General Manager of the company's Israeli site. In his role, Aviv leads the global R&D teams developing Digital Turbine's mobile monetization and UA solutions, a key part of the company's independent mobile growth platform. Gal joined start up company Inneractive in 2013, and has led the building and scaling of the company's technology through two exits and acquisitions. Innearctive became Fyber in 2018. He kicked off his tech career in the Israeli Air Force as a Software Engineer and Engineering Manager, serving as a Captain in the R&D unit (OFEK 324). Gal is the founder of the non-profit DevOps training program Cloud School, an early stage investor and serves on several advisory boards, including OFEK 324 Alumni Association, The Appleseeds academy, Joyned and Spot.io, which was recently acquired by NetApp. He studied Software Engineering and holds an Executive MBA from the Hebrew University in Jerusalem.

Yury Bolotkin is the Marketing Director of StarBerry Games, a mobile games publisher and developer based in Berlin. Prior to StarBerry, Yury was a Growth Specialist at Popcore, a UA Manager at Wooga, and a Senior Account Manager at Fyber.Questions Yury Answered in this Episode:Why were you interested in making the shift from sales and account management to the media buying side of app marketing?As Marketing Director, what's the first strategy you put in place for a new mobile game?How do you implement automation today versus in your past?Do you make decisions based on the results of new testing platforms that enter your automation, or is that something that happens once it reaches a certain threshold?Is there any kind of automation that would apply to a single network to help improve its performance?Where do you spend your time with creatives?Have you been able to run the campaigns you mentioned since the IDFA changes?Timestamp:2:53 Yury's background7:57 What inspired Yury's marketing career9:50 The atmosphere at StarBerry Games11:53 Burning questions for a Marketing Director13:54 How Yury uses automation now20:37 When the industry influences automation27:10 Understanding why certain creatives work28:52 How IDFA impacted their automated campaignsQuotes:(10:05-10:28) “I really love this feeling of having a small, passionate team of people who believe and trust each other. They have this goal of delivering something beautiful to the world. And they just live for this idea, going through challenges every day to deliver this vision, this product, to bigger audiences.”(14:58-15:02) “Reporting is actually the first block in your automation puzzle.”Mentioned in this Episode:Yury BolotkinStarBerryStarBerry is hiring!

Omer is a seasoned product leader with a 10-year track record in delivering successful world-class products. An alum of Kellogg School of Management and an elite military tech unit. He is currently the VP Product at Torq, a groundbreaking cyber security startup. Formerly the Head of Product at AppsFlyer, and VP Product at Fyber (today Digital Turbine). Omer entered Product Management after seven years as a software engineer.

Today, there are about 27 million app developers worldwide, it's a big, diverse and dynamic community of mobile software developers who build apps for iOS and Android. If you ever watched the Apple's keynote presentations at WWDC, you saw some of them talking about apps they pour their heart into. It's remarkable to see the commitment of these people to develop an app that will make a difference in somebody's life. Now, at the same time they develop apps to make a living. What is the state of app monetization today? To answer this question we've invited Linda. Today's Topics Include: The Linda's background spans from being a part of the Yahoo team, moving to MoPub team and ultimately becoming a part of the Twitter team and finally joining Fyber - a Digital Turbine company Fyber if the leading monetization platform helping app businesses grow revenue How app publishers adopting to the Apple's SKAdNetwork The impact of COVID-19 to the app publishers business in 2020 and 2021 What should be the focus of app publishers right now, in the midst of this Holiday season Challenges app publishers are facing right now Android or iOS? iOS What features would Linda miss most? Spotify :-) What's missing from mobile app technology? Widely adapted IoT support, being able to manage multiple sensors at home via a smartphone Links and Resources: Linda Ouyang LinkedIn profile. Fyber website. Quotes from Linda Ouyang: "I grew up in a very entrepreneurial mobile tech-forward household. So the apple didn't fall very far from the tree actually. It's become more and more interconnected but specifically on the publisher side, I think the privacy changes with Apple, while the grilling stuff must be faced together, it's causing some innovation. It's a little bit like Renaissance. I think a lot of what we've seen is coming into fruition this Holiday season." Follow the Business Of Apps podcast Linkedin | Twitter | Facebook | YouTube

Today, there are about 27 million app developers worldwide, it’s a big, diverse and dynamic community of mobile software developers who build apps for iOS and Android. If you ever watched the Apple's keynote presentations at WWDC, you saw some of them talking about apps they pour their heart into. It's remarkable to see the commitment of these people to develop an app that will make a difference in somebody's life.  Now, at the same time they develop apps to make a living. What is the state of app monetization today? To answer this question we've invited Linda. Today's Topics Include: The Linda’s background spans from being a part of the Yahoo team, moving to MoPub team and ultimately becoming a part of the Twitter

A raft of deals in the ad tech space is driving consolidation and the growth of super-networks. These titans aren't just achieving impressive size and scale. Many are acquiring the capabilities and components to be one-stop-shops for everything from marketing intelligence to measurement. What does this mean for advertisers and publishers? How should they evaluate the impact and the alternatives? In episode #446, our host Peggy Anne Salz catches up with Matt Tubergen, EVP of Global Strategy & Corporate Development at Digital Turbine, and Linda Ouyang, VP Demand, Global at Fyber, for a candid look at consolidation in the ad tech space. They discuss how Digital Turbine's on-device access and insights drive content discovery and publisher opportunities to engage and monetize their audiences. They also talk about hot trends and place their bets on industry winners and losers.Support this podcast at — https://redcircle.com/mobile-presence8298/exclusive-contentAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

​​Jude Gomila is a serial entrepreneur, angel investor, and the Founder & CEO of Golden. Golden is on a mission to map out human knowledge and is backed by a16z, Founders Fund, Giga Fund, and others. Prior to Golden, Jude co-founded and spent several year working on Heyzap, a mobile advertising platform which was acquired by Fyber in 2016. Since making his first angel investment in 2010, Jude has made over 250 early stage investments including Carta, Gusto, Airtable, Boom, Superhuman, Mercury, Calm, Relativity Space, Ironclad, Astra, Benchling, Ginkgo Bioworks, Linear and many more. 

IDnow talks about their acquisition of Ariadnext We are growing organically 50-60% year over year right now organically. Andreas Bodczek, CEO IDnow Media Partnership with Munich Startup Munich Startup is the official startup portal for Munich and the surrounding region. It was developed by the City of Munich, the Chamber of Commerce and Industry for Munich and Upper Bavaria and the four entrepreneurship centers of the Munich universities within the framework of the Entrepreneurship Strategy Munich. You can learn more here: https://en.munich-startup.de/ The CEO This time we have a rarity on our channel because Andreas Bodczek (https://www.linkedin.com/in/andreasbodczek/) is not a founder, but an early investor in the company, which became later the CEO of IDnow. Andreas has been an early business angel, investing in IDnow. So he has been involved in the company for quite some time before he took the job as external CEO. Andreas has been with Bertelsmann, where he worked with dial-up internet connections, building one of the broadest platforms for broadband and Voice-over-IP services in Germany. He later moved to become the CEO of Telefonica Germany (https://www.telefonica.de/) and co-founded Fyber (https://www.fyber.com/ ), which they build up in Germany, the US, and several more companies. They sold the company in 2014. Andreas is also a board partner with Point Nine Capital (https://www.pointnine.com/), a Berlin-based VC fund focused on platforms and SaaS. We will conclude most of the integration work streams of Identity TM at the end of this year. Andreas Bodczek, CEO IDnow The Startup IDnow (https://www.idnow.io/products/idnow-videoident/) is an online identification service provider, that helps banks, insurance companies, and other companies to verify the identity of their clients remotely. This has not always been the case in Germany, but IDnow was one of the early companies providing this service. Today IDnow has amongst their clients some well-known names like N26, Solaris Bank or Sixt, Western Union, Tier Mobility, and WeFox. The startup grew early with a strong focus on financial services companies, starting when the German regulator moved to allow so-called “video idents.” Now IDnow extends its services across industries, products, and countries. The acquisition of France-based Ariadnext (https://www.ariadnext.com/) fits in the category of extending in countries, to expand their footprint in France. SPAC Deal? From our conversation, we took that IDnow has SPAC offers at hand, still evaluating their options. Find all links and show notes here: https://www.startuprad.io/blog/exclusive-idnow-talks-about-their-acquisition-of-ariadnext/ --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/fintechgermany/message Support this podcast: https://anchor.fm/fintechgermany/support

IDnow talks about their acquisition of Ariadnext We are growing organically 50-60% year over year right now organically. Andreas Bodczek, CEO IDnow Media Partnership with Munich Startup Munich Startup is the official startup portal for Munich and the surrounding region. It was developed by the City of Munich, the Chamber of Commerce and Industry for Munich and Upper Bavaria and the four entrepreneurship centers of the Munich universities within the framework of the Entrepreneurship Strategy Munich. You can learn more here: https://en.munich-startup.de/ The CEO This time we have a rarity on our channel because Andreas Bodczek (https://www.linkedin.com/in/andreasbodczek/) is not a founder, but an early investor in the company, which became later the CEO of IDnow. Andreas has been an early business angel, investing in IDnow. So he has been involved in the company for quite some time before he took the job as external CEO. Andreas has been with Bertelsmann, where he worked with dial-up internet connections, building one of the broadest platforms for broadband and Voice-over-IP services in Germany. He later moved to become the CEO of Telefonica Germany (https://www.telefonica.de/) and co-founded Fyber (https://www.fyber.com/ ), which they build up in Germany, the US, and several more companies. They sold the company in 2014. Andreas is also a board partner with Point Nine Capital (https://www.pointnine.com/), a Berlin-based VC fund focused on platforms and SaaS. We will conclude most of the integration work streams of Identity TM at the end of this year. Andreas Bodczek, CEO IDnow The Startup IDnow (https://www.idnow.io/products/idnow-videoident/) is an online identification service provider, that helps banks, insurance companies, and other companies to verify the identity of their clients remotely. This has not always been the case in Germany, but IDnow was one of the early companies providing this service. Today IDnow has amongst their clients some well-known names like N26, Solaris Bank or Sixt, Western Union, Tier Mobility, and WeFox. The startup grew early with a strong focus on financial services companies, starting when the German regulator moved to allow so-called “video idents.” Now IDnow extends its services across industries, products, and countries. The acquisition of France-based Ariadnext (https://www.ariadnext.com/) fits in the category of extending in countries, to expand their footprint in France. SPAC Deal? From our conversation, we took that IDnow has SPAC offers at hand, still evaluating their options. Find all links and show notes here: https://www.startuprad.io/blog/exclusive-idnow-talks-about-their-acquisition-of-ariadnext/ --- Send in a voice message: https://anchor.fm/securitysutra/message

In this episode, we spoke to Yoad Makov, a Managing Director for APAC at Fyber about mobile game ads. Fyber is an app monetization company that combines proprietary technologies and expertise in mediation and real-time bidding (RTB) to help app monetize mobile games. (This episode was recorded with the support of the PTL GROUP company. PTL Group provides international companies with operational and managerial support through the various stages of their China market-entry and growth. The Group's wide range of professional services include financial services, HR management, logistics and supply chain.) Listen and explore: 00:00 – Intro 07:50 – A business model of a digital advertising company, Fyber 10:24 – Important financial metrics 11:58 – Interaction with app developers 14:37 – Reasons why ad publishers choose to work with multiply players 17:35 – How does Fyber work together with other players, for example, Google and Facebook, and compete with each other at the same time? 19:53 – Virtual currency like an additional feature that app developers can add to their adds 23:50 – Does Tiktok considered as an ad provider? 25:16 – China out model 31:45 – Localisation in China and business model adaptation 34:21 – What will be the decision-making process for the Chinese company before working with Fyber? 39:10 – Specifically for the Chinese marker Fyber changed the why of how they working with clients 41:05 – Currency exchange while working with China 42:37 – How the pandemic affected Fyber's business and the gaming industry? 46:14 – Duration of a typical video ad 46:52 – 5G impacts on mobile gaming 51:06 – Previous work experience of Yoad Makov at Qunar, one of China's largest online travel platforms #InsiderTalks​ #MobileGames #GameAds

In this episode of Mobile Growth & Pancakes, Esther Shatz is joined by Offer Yehudai, President at Fyber. They discuss the changes we will see in data sharing and contextual ad targeting for mobile ads after IDFA deprecation, Offer also lays out his predictions about when we will see a recovery in mobile advertising in the current fiscal year.

Jude Gomila is the Founder and CEO of Golden, the world's first self-constructing database, on a mission to map out human knowledge and accelerate discovery and learning, backed by Andreessen Horowitz, Founders Fund, Giga Fund and others. Prior to this, Jude was the founder of Heyzap, a mobile ad network which helps millions of user discover apps that they love, and was acquired by Fyber in 2016 for $45M. Jude is also an investor in more than 200 startups including Gusto, Airtable, Ironclad, Superhuman and many more. Jude joins us today to speak about the importance of breaking the rules, how Golden are leveraging AI to map out human knowledge, and the mental models of both founders and investors. https://golden.com/ https://angel.co/v/back/jude-gomila

What is happening in the mobile adtech ecosystem? Is it the rise of platforms? The need for size to fight the heavyweight contenders of mobile advertising? Consolidation to accumulate and stockpile more first-party data in an era of increasingly scarce second and third party information? Or just a need to acquire revenue on the path to going public? Whatever it is, we are seeing a massive acceleration in mergers and acquisitions in the mobile marketing and adtech ecosystems. Applovin bought Adjust, Vungle bought GameRefinery, Verve bought Nexstar. District M and Sharethrough. Magnite (formerly Rubicon) bought SpotX just a few months ago … and, of course, the ink has barely dried on the $400 million Digital Turbine acquisition of AdColony. In this episode of Growth Masterminds, we chat with Offer Yehudai, president at Fyber, and Matt Tubergen, EVP corporate development and strategy at Digital Turbine about their deal ... and the wider implications in the ecosystem.

This week on App Talk with Upptic, Malachi Rose joins us for a deep dive on how to run a growth marketing operation at scale. We discuss how accurate measurement, structured creative development, and rigorous and constant testing are key to maintaining a competitive edge, and we share some stories about growth campaigns that fabulously failed. In industry focus we discuss IPOs and M&A and in the ad tech spaces (Robinhood, Fyber, Digital Turbine, ironSource and AppLovin). Learn more about how to grow your mobile app at upptic.com Guest: Malachi Rose References: Robinhood IPOs Digital Turbine agrees to buy Fyber ironSource investor presentation App of the Week: Clubhouse MTG: Arena Mobile Khan Kids Growth at Scale with Malachi Rose

Sein Abigeld steckt er in Aktien der Spielefirma EA, neben dem BWL-Studium tritt er als Party-Veranstalter auf. Heute managed Jan Beckers mit seiner Investmentgesellschaft Bit Capital rund eine Milliarde Euro. Im OMR Podcast sprechen Philipp Westermeyer und Finance Forward Redakteur Caspar Schlenk mit Beckers über seine Karriere als Fintech-Seriengründer, sein Privatvermögen und wie ausgerechnet Google Trends ihm dabei geholfen hat, eine sehr lukrative Investmententscheidung zu treffen. Die Themen des OMR Podcasts mit Jan Beckers im Überblick: Studentenjahre als Partyveranstalter und warum er sein Abigeld in EA-Aktien investiert hat (ab 06:30) In Berlin: Vom Partyveranstalter zum Gründerszene-Chefredakteur (ab 08:30) Wie Absolventa entstand und Beckers Zeit im Silicon Valley (ab 10:30) Wie Becker zu Team Europe kam und wie er Fyber aufgebaut hat (ab 12:00) Beckers bisherige Investments und sein erstes Unicorn (ab 14:30) Die Gründung von Delivery Hero und seine heutige Rolle (ab 15:20) Die Gründung von Hitfox und warum das Geschäftsmodell nicht funktionierte (ab 17:00) Der Weg zurück zu FinTech-Investments (ab 21:20) Welche Invests die Chance auf Millionen-Exits haben und Beckers Anteile daran (ab 23:30) Beckers Investment-Firma IONIQ Group, deren Ausrichtung und Wert (ab 26:30) Das Finanz- und Gesundheits-Portfolio von IONIQ (ab 28:10) Die Gründung von Beckers Fond BitCapital (ab 30:00) Der Einfluss von Corona auf die Asset-Management-Branche (ab 32:00) Das 25 Millionen Start-Invest und wieviel Becker heute managed (ab 33:10) Beckers eigenes Vermögen und seine Fähigkeit, Dinge früh zu erkennen (ab 34:00) Das Investment in die Diabetiker-App Livongo (ab 35:40) Research und Datenquellen vor Investments wie Zoom & Hello Fresh (ab 39:50) Die Firmen im Fond und das High Conviction Portfolio (ab 42:30) Weshalb Beckers die Corona-Krise vorausgesehen hat (ab 44:30) Wann Beckers Firmen verkauft und die Bewertung von Tech-Unternehmen (ab 45:40) Kommt der große Crash und was bedeutet das für die Anleger? (Ab 48:50) Die Hype-Themen Tesla, Krypto und NFTs (ab 50:50) Der potenzielle Krypto-Fonds (ab 54:50) Das Geschäftsmodell von Bit Capital (ab 55:30) Das Family Office von Jan Beckers und dessen Investitionsbereiche (ab 58:20) Das US-amerikanische Vorbild Cathie Wood? (ab 1:00:00) Wie werden Aktienmärkte durch Twitter und Reddit beeinflusst? (ab 1:04:20) Wer sind die größten Investoren in Bit Capital? (ab 1:08:10) Wie funktioniert Marketing für Bit Capital? (ab 1:08:40) Beckers Zukunftsaussichten für Bit Capital und die Beziehung zur Konkurrenz (ab 1:11:00) Die Partnerschaften mit Goldman Sachs und Morgan Stanley (ab 1:14:30) China als Investment-Standort: Worth it oder zu riskant? (ab 1:16:20) Aus welchen Ländern kommen die Bit Capital Invests? (ab 1:18:50) Nach welchen KPIs wird gemessen, ob sich ein Invest lohnt? (ab 1:21:30) Welche Rolle spielen Politik und Klimawandel für Beckers Geschäfte und wird es einen grünen Fonds geben? (ab 1:23:50) Beckers erste Million und wie er reich geworden ist (ab 1:25:30) Steht Beckers noch in Kontakt mit Team Europe? (ab 1:28:30)

Heute u.a. mit folgenden Nachrichten: - Deliveroo peilt IPO-Bewertung von 12 Mrd. Dollar an - Lars Windhorst verkauft seine Anteile an Fyber für ca. 500 Mio Euro - Unternehmens-Suchmaschine Frux meldet Konkurs an - Donald Trump kündigt eigene Social-Media-Plattform an - New Yorker Politiker will Bewaffnung von Roboter-Hunden verbieten - Trend zum Homeoffice: Büronachfrage bricht ein - Datenvolumen in Deutschland steugt - Aufklärungskampagne soll Bürger über Cybercrime-Gefahren aufklären Im Interview: Vanessa Gstettenbauer, Open Social Innovation bei ProjectTogether Und für den Experten-Check in der Rubrik "Investments & Exits" begrüßen wir heute Otto Birnbaum, General Partner bei Revent

Let's be honest, leading a winning team is easy. Success breeds success and you're rolling from one victory to another with the momentum growing day-by-day. What is hard is taking over a team that is failing and turning it around. What is even harder is turning around a declining public company, whose numbers are scrutinized every single quarter by shareholders and analysts. I'm joined by Offer Yehudai, President of Fyber, who shares his experience in spearheading Fyber's 3-year turnaround. --- Support this podcast: https://anchor.fm/deconstructoroffun/support

Today we will be talking about mobile ad revenue and monetization. More specifically we will discuss What will happen in 2021 including the potential impact of IDFA deprecation To talk to us about these issues we have with us a good mix of ecosystem players in the industry. Josh Chandley, COO, WildCard Games an indie mobile games studio building classic card games Sofia Gilyazova, Head of Ad Monetization, Social Point, the mobile games division of Take Two Offer Yehudai, President, Fyber. Fyber builds monetization platforms for mobile publishers. Your host: Joe Kim aka "DJ Limit" CEO of LILA Games --- Support this podcast: https://anchor.fm/deconstructoroffun/support

On this episode of Startup Foundations, Jude Gomila, an angel investor, serial entrepreneur, and father, joins us to discuss how he is juggling parenthood and being a CEO, as well as his approach to building products and investing in startups.Jude discusses his startup, Golden, and how their technology works, as well as the company's customer base and product development. We also discuss HeyZap, Jude's previous venture, which was acquired by Fyber in 2016. He talks about moving to Silicon Valley, finding a co-founder, and navigating the company's exit. The conversation wraps up with a quick analysis of the post-pandemic startup landscape and what advice Jude has for people thinking about launching their startups right now. CREDITS:Host: Greg Miaskiewicz, co-founder of Capbasehttps://twitter.com/miaskiewicz Guest: Jude Gomila, Founder/CEO of Golden / Investor 200+ cos: Carta, Gusto, Airtable, Boom, Ginkgo, Benchling, Ironclad, Superhuman, Linear, Relativity.https://twitter.com/judegomilaGolden https://golden.com/

Immad Akhund is the co-founder and CEO of Mercury, a bank for startups, engineered in Silicon Valley and aimed for tech companies to help them succeed. Immad & Mercury had raised over $25 million from investors like Andreessen Horowitz and Charles River Ventures.  Prior to launching Mercury, he co-founded HeyZap which was acquired for $45 million by Fyber. During this interview we cover: 00:00 A word From The Sponsor 01:02  Intro 01:58 Immad's Background, Launching & Exiting HeyZap & $45MM Acquisition   04:21 What Drove the Success of HeyZap & How Was the Process of Acquisition & Eventual Exit 06:12 How Exiting his Company Changed Immad's Life & Focusing in a New Market 09:37 Why Did Immad Decided to Focus on a Bank for Startups 12:44 Main Factors or Value Propositions of Mercury that Makes it Suitable, Targeted & Competitive  14:29 How Mercury Deliver Meaningful & Personalized Experiences  16:53  Is Mercury for Everyone, Old and New Entrepreneurs? 18:15  Best Growth & User Acquisition Strategy for Mercury 24:09  Innovations being Leveraged to Optimize the Existing Procedures & Processes for Maximum Efficiency in Mercury 26:26 How Mercury Raise  Get Your Seed Round In Front Of Top Investors 31:31  Advice you Wish you Had Known & would Tell your 25 year old self 35:18 Biggest Challenges Mercury's Currently Facing 37:27 Top Resources Instrumental for Immad's Success 39:57 What does success mean to Immad Today? 41:06 Future for Mercury, Immad & Where to Get in Touch Mentions: https://mercury.com/ (Mercury) https://mercury.com/treasury (Mercury Treasury ) https://mercury.com/raise (Mercury Raise) People: http://www.paulgraham.com/articles.html (Paul Graham) Get In Touch With Immad: https://www.linkedin.com/in/iakhund/ (Immad's Linkedin) @Immad Tag us & follow: https://www.facebook.com/HorizenCapitalOfficial/ (Facebook)  https://www.facebook.com/HorizenCapitalOfficial/ https://www.linkedin.com/company/horizen-capital (LinkedIn)  https://www.linkedin.com/company/horizen-capital https://www.instagram.com/saasdistrict/ (Instagram)  https://www.instagram.com/saasdistrict/ (https://www.instagram.com/saasdistrict/) More about Akeel: Twitter - https://twitter.com/AkeelJabber (https://twitter.com/AkeelJabber) LinkedIn - https://linkedin.com/in/akeel-jabbar (https://linkedin.com/in/akeel-jabbar) More Podcast Sessions - https://horizencapital.com/saas-podcast (https://horizencapital.com/saas-podcast)

Israel has always been a hub for tech startups. It's where companies such as Monday, Wix, Fiverr and Waze - just to mention a few - were born. Today the country is also known for a massive gaming sector worth tens of billions with companies such as Playtika, Moonactive, Plarium, Crazy Labs, ironSource, AppsFlyer and Fyber driving the growth. Who better to deconstruct the evolotion of the Israel's gaming ecosystem that Gigi Levy-Weiss, the Founding Parner of NFX (leading Israeli and Silicon Valley VC fund) and an early investor in Plarium and Playtika - among numerous other startups. The questions we cover are: How did the gaming sector get started and evolved into what it is today? How are Israeli companies doing so well in social casino when gambling is illegal in Israel? How does the Israel's a gaming ecosystem compares to the one we have here in Helsinki? How do companies stack up with needed talent? What is the VC and Angle scene like in Israel? What has gone right with the evolution of the gaming ecosystem in Israel - and what could have been done better and what will the future look like? --- Support this podcast: https://anchor.fm/deconstructoroffun/support

Jude is a serial entrepreneur, angel investor, and the Founder & CEO of Golden. Golden is on a mission to map out human knowledge and it is backed by Andreessen Horowitz, Founders Fund, Giga Fund, and others. Prior to Golden, Jude co-founded and spent several year working on Heyzap, a mobile advertising platform which was acquired by Fyber in 2016. Since making his first angel investment in 2010, Jude has made over 200 early stage investments including Carta, Gusto, Airtable, Boom, Superhuman, Mercury, Calm, Relativity Space, Ironclad, Astra, Benchling, Ginkgo Bioworks, Linear and many more. He recently launched a rolling fund through which he will continue investing in startups. -- Thank you for listening to Pod of Jake! All shares and reviews are appreciated! If you enjoy this podcast, you might like reading blogofjake.com If you prefer listening over reading, you might prefer Blog of Jake's blog on tape, available through any of your favorite podcast providers. Website: podofjake.com Twitter: @blogofjake Email: jake@blogofjake.com Call: superpeer.com/jake Support: patreon.com/blogofjake Bitcoin: 3ESGQxrJZmGqd2SifqCUiHPvah1uWtN1Zd Ethereum: blogofjake.eth 0xF89aCC1f8c4FeEAc372997006BfE7c0fdD99F80c Bitcoin Cash: qznma8vxf8kjn4v9phsfkhzd0559gm7yfsx0gkl4sf

Meet: Jude Gomila is currently CEO and Founder of the startup Golden. Jude Gomila was previously President and Co-Founder of Heyzap (Union Square Ventures and Y Combinator funded in 2009) which sold to Fyber for $45m in 2016. He has also made over 200 angel investments into startups. What you'll learn: Focusing on solving search issues Applying trust to a data source and resolving the conflicts between different sources Converting the firehouse of data and applying structure If you would like to connect with Jude: http://www.judegomila.com/ https://www.linkedin.com/in/judegomila/

Welcome to DigitalBox!In this video General Manager, FairBid at Fyber Adam Corrado and AdColony Head of Growth Göksu Ulukaya are talking about the relationship between publishers, ad networks and mediators, how do the demand landscape changing with the adoption to programmatic and relationship between Fyber and AdColony.DigitalBox'a Hoş Geldiniz!Bu videomuzda General Manager, FairBid at Fyber Adam Corrado and AdColony Head of Growth Göksu Ulukaya publisherlar, ad networkler ve mediotorler arasındaki iletişimden, talebinden artmasıyla değişen programatik dünyadan ve AdColony ile Fyber arasındaki ilişkiden bahsediyorlar.

Founder of Phiture Andy Carvell joins us to muse on his early career in mobile gaming development, his pivot toward marketing tech, and what it takes to consult on tech stacks, app store optimization and growth-minded strategy. *Hosted by Dave Goldstein and PJ Bruno LIVE at LTR 2019*     TRANSCRIPT: [0:00:17] PJ Bruno: Welcome back to Braze for Impact, your Martech industry discuss digest, and we're back again with another episode from our humanity series. Today we got with us one of our very good friends, close partner, Andy Carvell, partner and co-founder at Phiture. Andy, thanks for being here.   [0:00:34] Andy Carvell: Thanks for having me.   [0:00:35] PJ Bruno: Absolutely man. And also to my right. Dave, the golden boy, Goldstein, head of Global Solutions Alliances. Dave, this has been a long time coming,   [0:00:44] Dave Goldstein: Long-time coming, so happy to be here.   [0:00:47] PJ Bruno: Andy, for those people out there who don't know what Phiture is, why don't you just give us a little summation there.   [0:00:52] Andy Carvell: Yeah, sure. We're a mobile growth consultancy based out of Berlin. We're a team of 30 mobile growth experts, and we help companies with mobile apps to get a grip on some of their mobile growth challenges. Quite specifically, that would be things like app store optimization and data-driven experimentation. With CRM.   [0:01:10] PJ Bruno: It sounds like the need there is probably just growing bigger and bigger every year. Right?   [0:01:14] Andy Carvell: There's plenty of demand. Yeah, it's pretty healthy.   [0:01:16] Dave Goldstein: I'm actually just curious Andy, cause obviously it's incredible what you've done building out Mobilegrowthstack.com you're clearly like an incredible industry leader and the thought leadership that you guys put out is unparalleled, and it's free for everybody. Even your competition can go and read all that content, which is just unbelievable that you actually put all that-   [0:01:37] PJ Bruno: That's confidence right there.   [0:01:37] Dave Goldstein: That is confidence. That's exactly what that is, and it's fantastic. But, can you tell us a little bit about your journey? Your background, how did you get to start this consultancy and develop all of this thought leadership? Where'd you start, and how'd you get to kind of where you are today?   [0:01:51] Andy Carvell: Yeah, sure. And thanks for the kind words, Dave. When I was growing up, all I wanted to do was make games. My father brought a home computer for me and my brother when we were pretty young. I was like five years old or something. And he taught us how to program it. My father was like one of the first generation of computer programmers, so I was kind of fortunate enough that I got taught how to code, long time ago, and all I wanted to do was make games. Just was really into computers, really into games. Went to university, did a bachelor's degree in computer science, and after I graduated, I just fully expected to go into the console games industry and make PlayStation games, and I've done a PlayStation game for my final year project. It was straight forward career path as far as I was concerned, but actually ended up working for Nokia who were hiring for games programmers to make games on mobile phones, which were kind of a new thing at that point. I didn't have a mobile phone when I joined Nokia.   [0:02:39] Dave Goldstein: Wow. Do you remember what year that was?   [0:02:41] Andy Carvell: Oh, that was 1999.   [0:02:42] Dave Goldstein: Oh wow. Okay. I probably had the StarTAC, the Motorola StarTAC flip phone at that point.   [0:02:48] PJ Bruno: The project, the PS game that you created, what was it? What was the concept of that?   [0:02:54] Andy Carvell: I made a puzzle game. So it was something... There was a TV show in the UK called Blockbusters, which kind of gave me the idea of... You have to basically create a path like a cross, not exactly a chessboard, but something similar. And the idea was... With this puzzle game, you kind of had this character, and you would run around a board flipping over tiles, and they would flip over in different colors. You had to build a path of the same color from one end to the other.   [0:03:21] PJ Bruno: Very cool.   [0:03:21] Andy Carvell: Yeah. Yeah. So anyway, I joined Nokia back in 1999, making embedded games. I made a game called Space Impact, which is one of the first like side-scrolling shoot'em up arcade games for a mobile phone. And I just really fell in love with mobile and the technology, the disruptivity of it. And also actually for making games on really resource constrained devices. It was an interesting optimization challenge, and I stayed in mobile games for about 10 years, eventually kind of decided to go do something new, so I went to business school, got my MBA and there is where I kind of specialized in marketing and marketing strategy and it was kind of after that when I came to Berlin and joined SoundCloud, I was kind of able to marry those kind of two disciplines of sort of technical background and all the sort of new marketing stuff I'd learned and apply that at SoundCloud, helping them to kind of transition from being a web-first company to a mobile-first company and that's kind of where these two things kind of came together.   [0:04:21] PJ Bruno: Is that when you moved to Berlin, or you were already there?   [0:04:24] Andy Carvell: Yeah, actually, I moved to Berlin to do a 10-week project to finish my MBA. I had to write a dissertation based on some research that I'd done in industry, and I did that with an ad tech company called the SponsorPay now called Fyber. So I wrote my dissertation at Fyber but decided, actually, I wasn't super keen on staying in ad tech, so I looked around what else was happening in Berlin and yeah, SoundCloud were hiring for somebody with a... With mobile experience. So it was kind of like perfect fit really.   [0:04:51] Dave Goldstein: It's amazing. And when I think about some of the savviest digital marketers out there, what comes to mind is folks in gaming. I mean, it's unbelievable how tight they are around marketing processes and conversions, right? It seems like that industry was the first to lock it down, and it's like if you knew that industry you, would do well anywhere, right? You could take that to Legacy Enterprise and blow people's minds.   [0:05:19] Andy Carvell: The games folks are always kind of ahead of the game I'd say like a couple of years ahead. In terms of a lot of the best practice, you see usually happening first in games. Yeah.   [0:05:28] PJ Bruno: Do you miss gaming?   [0:05:29] Andy Carvell: I don't miss it as much as I thought I would when I kind of like made the switch. Actually, I really thought that I was going to go back into gaming industry after business school, but just didn't... It didn't turn out that way.   [0:05:39] PJ Bruno: That's life, isn't it?   [0:05:40] Dave Goldstein: Truly. And so as you kind of made this transition from your SoundCloud days to starting this consultancy, I imagine folks are trying to kind of capitalize on this incredible knowledge base that you've developed over the years. What are some of the challenges that, common, maybe uncommon these days, as it relates to enterprises that are in businesses of all types that are trying to figure out how to do growth cause you clearly understand it intimately?   [0:06:10] Andy Carvell: Yeah. I mean, there's a lot of challenges. It's hard to generalize, I think, to a huge extent. But we definitely see a few kind of common themes with the kind of companies that are coming to Phiture and asking for our help. We see a lot of companies just sort of struggling to navigate the vendor space and the tool space and just sort of understand what is the right kind of tech stack that's going to work for them and what exactly will that enable for them and what are their options there. We see that a lot, and we also see companies, particularly on the app store optimization side, just companies either don't realize quite how complex an operation they need to really operationalize ASO at scale across like multiple geographies. And we can sort of help them first of all to understand that and help them to either build out that process in-house or we give them an outsource solution for it.   [0:06:57] PJ Bruno: So Phiture can do things like what you're just talking about at a very macro level, but you guys also can do the very tactical HTML design as well when it comes to in-app and other things. Is that right?   [0:07:10] Andy Carvell: Yeah, that's right. We've built out actually a bunch of cool stuff on top of the Braze platform. For example, you have the in-app template technology that we've built. Yeah, we're doing some pretty cool stuff there. I think it's really important for me personally that our company is not just telling people like, "Oh, you can do this or you know, this, this, this would be a good way to do, you know, do something and," and building out a strategy with them. We definitely do the strategic work, but I think it's really important to me that we stay really current, and we stay at the cutting edge of what we're doing, and we really want to be like leading the way with the implementation side of things as well. I think it's important that... Otherwise, we get stale.   [0:07:44] PJ Bruno: Right. And it's all conjecture until you actually put something together and have something to show. Right?   [0:07:49] Andy Carvell: Yeah. Right. And be able to drive measurable impact with it. We're all about measuring things and real impact.   [0:07:55] Dave Goldstein: It's incredible the level of sophistication and complexity, right? When you think about... To your point, right? People are trying to choose the right technology to do the job. That in itself, I mean, seems like a full-time job. Just to evaluate all the technologies out there and align it with what it is that you're trying to do as a business. On top of that, you've got organizational structure challenges, right? Where people are just... They're not organized. You could give them the best toolset in the world. You could put in the best plumbing, and they're just not organized to use it effectively. Right?   [0:08:27] Andy Carvell: I'd say that's a really big one actually. In fact, that's probably the most common thing that we're helping companies with. It's not really the tool setup. It's more about building good processes around whatever tool stack they're using. We can work with companies with very varied tool stacks. But typically their biggest challenge is operationalizing the actual kind of growth process, and that's really comes down to having a really strong experimental process kind of rigid instrumentation and sort of dedication to actually measuring impact properly and then getting into a good strong experimental cadence. And that's the kind of stuff that actually is our bread and butter that we help companies with.   [0:09:08] Dave Goldstein: We're always talking about nailing the fundamentals and ensuring that... I mean, you've got to get those down first, right? Because so many people get caught up in the hype of new technologies. Speaking of which, there is a lot of kind of quote cool technology out there, voice AI, bots. I'm trying to think of all the different things that I've seen and heard as of late. Right? And there have been some, what I consider to be pretty interesting implementations of them. Is there anything in particular that you're really excited about to see the evolution of and can actually envision how it might fit into the future of growth for some of the organizations that you help?   [0:09:47] Andy Carvell: So, I mean, I think the technologies that I'm super excited about... I'm a bit of a sci-fi nerd, so I tend to look a little bit further ahead. I'm excited for quantum computing kind of brain-computer interfaces. This kind of stuff, which will for sure have implications for growth, but it's probably a little further out. So if I would kind of bring it back a few years, I think I'm kind of interested to see how mobile evolves as... I think the screen will kind of eventually disappear and we'll just get like retina projection and things like that. I think that the device will kind of evaporate, but the mobile computing capability will definitely stay with us. I think wearable devices, conversational interfaces, I think we're seeing the kind of early stage of that with devices like Alexa and Google Home and Chatbots and things like that. But I think conversational interfaces will... You'll have a way to go as well. And that, of course, then merges with AI and yeah, a bunch of fun stuff.   [0:10:42] PJ Bruno: Retinal interference.   [0:10:45] Dave Goldstein: It's not long until we're living in the world of Minority Report.   [0:10:49] PJ Bruno: Have you seen these tech tattoos yet? Have you seen these?   [0:10:52] Andy Carvell: I haven't seen the tech tattoos.   [0:10:53] PJ Bruno: It's basically an ink that is a conductor with some sort of circuit in there, and basically, I guess the thinking is, in the future, instead of getting your regular physical checkup, this is some sort of circuit that actually can check your vitals regularly and keep you kind of not just doing it annually, but day to day, kind of know where you're at with physical health.   [0:11:17] Dave Goldstein: Wow. Where do I sign up?   [0:11:19] Andy Carvell: I think personalization in the healthcare sphere is also super interesting. Especially when you get into gene editing and-   [0:11:24] PJ Bruno: Oh, man. Yeah. I mean not just wearables, but I mean, where does it end, right? I mean robotics in general, adding to your body. When does it, when is it no longer you?   [0:11:34] Dave Goldstein: Well, technically, it is no longer you, right? We are bionic. We carry around this supercomputer in our pocket, and many people have it attached to their wrist. Right? In essence, we've got the knowledge of all mankind right here with us.   [0:11:48] PJ Bruno: I'm a little bit of a sci-fi nerd as well, and I had the conversation with my roommate about where does humanity end if like Oh like years from now, great, you got a bionic arm, you had an accident. Like you know what? I want to add some stuff as well, and I just kept pushing the limit. I was like, all right, if everything's a robot, but your head is human, are you still human? So yeah, yeah, yeah. I think I'm still me, and I just kind of kept pushing it like, all right, your consciousness is downloaded into a hard drive. It's replicated. Is that still you? No. I don't think that's me anymore. I love pondering those things.   [0:12:18] Dave Goldstein: I've long thought we're just the caterpillar waiting for our robot overlords to blossom into the beautiful butterflies-   [0:12:25] PJ Bruno: Does that scare you at all? AI at all?   [0:12:28] Andy Carvell: Yeah, it does actually. One of my favorite books is Neuromancer by William Gibson, which is really all about a rogue AI, which is trying to kind of augment itself and join with it's other... It has like...But there are basically two AIs based in different places in the world, and they're trying to kind of connect a network together because then they'll basically become this like super-entity-   [0:12:50] PJ Bruno: Disguised, as an ecosystem, takes over the world.   [0:12:53] Andy Carvell: Yeah, I mean, it's a great story. It's a great book, but it's... I think we've seen many times over the last like kind of 10, 20 years that technology takes on interesting... Has interesting effects on the world, which are not entirely predictable. I don't think anyone would have necessarily predicted Cambridge Analytica or the Facebook stuff. And the ways that social media is being kind of subverted. And I think things like AI will be no different. And it's also already being heavily kind of weaponized and invested in, as the new frontier in warfare. So yeah, I think it's going to be pretty scary. But also there'll be some really cool applications for it. So...   [0:13:34] PJ Bruno: Yes. Well, I also... I got to get around to promoting your podcast, Andy, as a fellow podcaster. It's very clear that you have a passion for what you do. And I fully believe that those who have a strong passion for their careers are the ones that are going to succeed the most. And so from all the great stuff that you guys are doing outcomes, Mobile Growth Nightmares and I just love to hear about what brought that about. And I mean, clearly, it's something that you care about, and Dave mentioned you guys give away a lot of your content for free. That feels like a cause that feels like a mission. That's something that can actually kind of stand the test of time. So I'd love to hear about it.   [0:14:13] Andy Carvell: Sure. Yeah. So Mobile Growth Nightmares... We'll also to say for the record; it's not a feature production. I do it with Jessica from Blinkist, which was also kind of very deliberate that... We didn't want to just do another corporate kind of podcast-   [0:14:29] PJ Bruno: Not selling something here.   [0:14:30] Andy Carvell: Exactly. It was just kind of a bit of fun. We're both kind of working in the industry. We have a pretty good network of people that we can kind of just invite on the show. We record it when we have time, which is why there's not many episodes out. It'd be like... It's kind of like best efforts kind of thing. So it's all kind of quite informal, quite casual and it's kind of a fun project, but it's a great way to connect with people in the industry and just have a chat like we're doing now. And yeah, the kind of general concept is that we talk about growth fuck-ups basically like times when people have done something which they've learned from. Which that they've made some kind of mistake and yeah. What they've learned from it, which we find is just a fun angle to take.   [0:15:13] Dave Goldstein: Do you have a favorite nightmare that you've heard or perhaps even experienced yourself? Like something in particular like, "Oh man, I clicked send to 10 million people," an oops campaign. Anything to that effect that you would share?   [0:15:28] Andy Carvell: So we actually... We had a guy called George from [Glovo 00:15:31]. We did an onstage kind of a variant of the Mobile Growth Nightmare show. It wasn't actually with me and Jessica, but we did it at our ASL conference in New York lately. And yeah, I mean basically his... I won't give too much away because it's a really fun story and I guess we might get him on the podcast at some point, but it ended up with, I think the police being involved and yeah, his boss... Emails from the boss at nine o'clock in the morning. So yeah, I think those kinds of nightmares are the best ones where he... As he pointed out after, it's like, look; this is a real nightmare. This is not the not, not an [AP] test that's gone wrong.   [0:16:10] PJ Bruno: This is a real nightmare. This is not just a growth nightmare.   [0:16:15] Andy Carvell: I think when law enforcement got involved. That's a good mobile growth nightmare.   [0:16:18] PJ Bruno: Jeez loueez. Can't imagine.   [0:16:19] Dave Goldstein: Unbelievable. So I suppose one of the questions I had, right? Is as folks who are looking to level up their growth game. They look to experts like you. If you can give away one actionable tidbit, one massive takeaway that someone who would be listening to this would be able to take back and ponder over and apply to perhaps level up their growth engine and their growth strategy. Anything, in particular, come to mind?   [0:16:49] Andy Carvell: So yeah, I'm not a big fan in general of sort of growth hacks or sort of specific tactics that you could apply it across the board. Because I think you want to look at sort of things specifically in terms of your situation. However, I'm going to now contradict myself and say one thing which I would pretty much always recommend, which we also don't see very often, even in pretty sophisticated setups. Often this is missing. And it'll really help any growth marketer. And that's to have a global holdout group. It's actually pretty simple, but keep a group of users back and have that holdout group kind of refreshing with new users as you get new cohorts in and basically just keep back, whether it's 1% or 5%, whatever you need to get a significant... Statistically significant result in a meaningful amount of time and have those not exposed to whatever growth experiments you're doing. And [I see this work 00:00:17:42] particularly for CRM and for folks using Braze this is really valid, but if you're doing growth work and you don't this global holdout that's just not exposed to any of the experiments that you're running, you won't be able to prove the ROI and the overall impact of your initiatives. So you'd think as any growth marketer or growth professional in the industry, I'd really recommend you do this because it's really going to help you when you're going for promotion next year to be able to actually demonstrate the value that you've actually delivered for the business and the only way you can really do that, particularly with something like CRM, where you have loads of different campaigns going on with the different touchpoints, is to look at the aggregate impact by having a holdout group.   [0:18:21] PJ Bruno: And I guess the whole point of that is complete randomness. Just take a bunch or-   [0:18:26] Andy Carvell: Yeah, absolutely. It should be just a random sample. Yep.   [0:18:29] PJ Bruno: There you go. Holdout groups, control groups, do it.   [0:18:31] Dave Goldstein: As always, an open book sharing of information. It's just incredible. Thank you so much for all you do for our industry.   [0:18:38] Andy Carvell: Thanks for having me on the podcast, and thanks for your kind words.   [0:18:41] PJ Bruno: Yeah. Thanks, Andy, and thanks Dave, for joining us and thank you all at home. Take care. [0:18:46]

Today's guest is the President of Fyber. You're about to discover the shift to programmatic advertising and how their new ad meditation platform allows you to make more money. We also talk about why you need to A/B test a ton of campaigns using ads and in-app purchases and finally how his previous company was acquired by Fyber. Offer Yehudai is the President of Fyber.

Anthony E. Bayer the Publisher of Blau Journal chats with Edward Shenderovich the Co-Founder and Chairman of Knotel. Edward is an American entrepreneur of Russian origin. He is a co-founder and chairman of Knotel, a flexible real estate service, based in NYC. He is also the founder of Kite Ventures, a venture investment company behind Darberry (acquired by Groupon), Fyber, Delivery Hero, Plated and Tradeshift. Visit Knotel at www.knotel.com

Ben Braverman is the CRO @ Flexport, one of the world’s fastest growing startups combining technology, infrastructure and expertise, to build the operating system for global trade. To date they have $1.35Bn in funding from some of the biggest and best in the business including Softbank’s Vision Fund, Founders Fund, DST, Susa Ventures and Y Combinator, just to name a few. As for Ben, he spearheads global sales and go to market teams. Prior to Flexport, Ben helped drive two high-growth companies to successful acquisitions: URX (acquired by Pinterest) and Heyzap (acquired by Fyber). In Today’s Episode We Discuss: How Ben made his way into the world of startups and came to be CRO of one of the world’s fastest growing startups in the form of Flexport? Why does Ben fundamentally disagree with the specialisation of roles within SaaS companies? What does he believes this does to the customer journey and relationship? How should one thing about role segmentation and allocation of accounts with this in mind? Where does Ben see many people going wrong here? Why does Ben believe it is “total horseshit to say the best sellers don’t make the best managers”? What must founders try and figure out before hiring their sales leader? What are the leading indicators that suggest a sales rep has the ability to be a sales manager? How does Ben determine between a stretch VP and a stretch too far?    What does Ben mean when he says, “there are 3 distinct buckets of sales management”? What are they and what is their relationship between one another? Why does Ben believe one does not need sales management in the early days? What is the best way to train reps and determine payback period fast? Why does Ben believe sales ops is the most underappreciated role in the valley? 60 Second SaaStr: What does Ben know now that he wishes she had known at the beginning? What is the optimal relationship between CRO and CEO? What does Ben believe in SaaS that most around his disbelieve? Read the full transcript on our blog. If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin Harry Stebbings SaaStr Ben Braverman

In episode #18 I sit down with Ziv Elul, CEO of Fyber a leading mobile adtech company in Israel and beyond. Ziv's story is pretty amazing from a career in the IDF to an MBA at Hebrew U where he took a thesis project on In-Game Advertising and built it into one of the hottest adtech startups with friend and co-founder Offer Yehudai. So what led him to this path, what lessons did he learn from IDF that prepared him to be CEO of a multinational company. All excellent questions and you will learn the answers when you listen to the podcast. When you listen you will also hear how he raised his first round of funding, got his first client, started getting traction, why he pivoted the company (21:00), what he looks for in employees, why he looks forward to Shabbat. Listen and enjoy but most of all don't forget to give a positive rating in iTunes, Google, etc. Learn more about your ad choices. Visit megaphone.fm/adchoices

Carole had an unusual path into data science. She's worked as a content project manager, in strategic planning and in sales before getting into data through Business Intelligence at Fyber where she eventually became their Head of Analytics. Today she is the Head of Data Science & Analytics at Tenjin. We speak about: * The strengths of being a generalist * Upskilling throughout your career * Focus on self service reporting * The skills needed in a BI team * Creating internal user groups to share knowledge * Convincing people to get training on the tools required to do their job better * The benefits of gaining a reputation internally * Setting a strategy for data teams * The importance of data modelling skills in data teams * Learning technology on the job when you're background is not technology * Monthly meeting with key departments to review all dashboards in the department * Working remotely in global companies * Metrics about user behaviour * Offering analytics for many customers with the same problem/need * How to develop consulting skills * The platinum rule - book on communication style * The leadership challenge - book recommendation * What it's like working in startups * How to recover from being a workaholic Show notes: www.datafuturology.com/podcast/32 Carole is based in Berlin Area, Germany And as always, we appreciate your Reviews, Follows, Likes, Shares and Ratings. It really helps new data scientists find us. Thank you so much, and enjoy the show! --- Send in a voice message: https://anchor.fm/datafuturology/message

Paweł Chudziński - współzałożyciel jednego z najlepszych funduszy VC w Europie. Prowadzi m.in. inwestycje w firmach Bitbond, Brainly, Chainalysis, DocPlanner, Kreditech and Mambu. Inwestuje swój czas poszukując okazji inwestycyjnych w segmentach marketplace i crypto. Przed założeniem Point Nine Capital w 2011, Paweł był współzałożycielem i partnerem w Team Europe, gdzie inwestował i pomagał wprowadzać na rynek takie firmy jak Delivery Hero, Fyber i Madvertise. Ponadto, Paweł był bankierem inwestycyjnym w amerykańskiej spółce M&A: Greenhill & Co., ale szybko przeskoczył do branży technologicznej.Z nagrania dowiesz się m.in. dlaczego to jest idealny moment na zostanie przedsiębiorcą i jest to mniejsze ryzyko niż się wydaje, jak podejmuje decyzje fundusz VC i czego oczekuje się od przedsiębiorców, o czym myśleć zakładając fundusz VC.Transkrypcja, wideo i dodatkowe linki: https://gregalbrecht.io/pawelchudzinskiDołącz do klubu Greg Albrecht Podcast: https://gregalbrecht.io/klub

Paweł Chudziński - współzałożyciel jednego z najlepszych funduszy VC w Europie. Prowadzi m.in. inwestycje w firmach Bitbond, Brainly, Chainalysis, DocPlanner, Kreditech and Mambu. Inwestuje swój czas poszukując okazji inwestycyjnych w segmentach marketplace i crypto. Przed założeniem Point Nine Capital w 2011, Paweł był współzałożycielem i partnerem w Team Europe, gdzie inwestował i pomagał wprowadzać na rynek takie firmy jak Delivery Hero, Fyber i Madvertise. Ponadto, Paweł był bankierem inwestycyjnym w amerykańskiej spółce M&A: Greenhill & Co., ale szybko przeskoczył do branży technologicznej.Z nagrania dowiesz się m.in. dlaczego to jest idealny moment na zostanie przedsiębiorcą i jest to mniejsze ryzyko niż się wydaje, jak podejmuje decyzje fundusz VC i czego oczekuje się od przedsiębiorców, o czym myśleć zakładając fundusz VC.Transkrypcja, wideo i dodatkowe linki: https://gregalbrecht.io/pawelchudzinskiDołącz do klubu Greg Albrecht Podcast: https://gregalbrecht.io/klub

James Smith. He’s the co-founder and CEO of Bugsnag, the leading crash monitoring platform for web and mobile applications. The company helps companies like Airbnb, Lyft, Cisco, Pandora and Yelp catch and fix errors on their applications. Originally from London, James moved to the Bay area in 2009, leading the product team as the CTO of Heyzap. In his spare time, he likes hacking open source software, eating junk food and practicing his American accent. Famous Five: Favorite Book? – Radical Focus What CEO do you follow? – Jeff Bezos Favorite online tool? — eShares How many hours of sleep do you get?— 8 If you could let your 20-year old self, know one thing, what would it be? – “If you don’t ask, you don’t get, apply it to your life” Time Stamped Show Notes: 01:11 – Nathan introduces James to the show 02:00 – If a company has a software, Bugsnag detects when the software is broken 02:22 – Bugsnag charges monthly 02:28 – The price varies depending on the company’s needs 02:36 – Price starts at $29 a month to tens of thousands a month depending on the scale of the business 03:17 – Customer cohorts 03:57 – Team size is 35 and will be 45 at the end of the year 04:30 – James and his co-founder quit their job in 2012 and started Bugsnag in 2013 04:40 – James was the CTO for Heyzap which was a Y combinator company in the gaming space 04:59 – Heyzap wasn’t able to solve the problem James had with Bloomberg 05:59 – James invested in Heyzap and learned a lot from his time with them 06:40 – Heyzap was acquired by the German company Fyber 07:06 – James’ experience entering the startup world 08:30 – With Heyzap, James had to decide whether or not he’d buy his shares before the acquisition 09:43 – James’ price was low because he was an early employee of Heyzap 10:41 – James was 29 when he left Heyzap 10:50 – Bugsnag was initially bootstrapped, then raised in 2013 11:08 – Bugsnag went with Matrix Partners 11:32 – Bugsnag raised a total of $9.5M 11:49 – Customer number is around 4000 companies 12:04 – Bugsnag has a free and premium model 12:14 – There are 60K software engineers who are using Bugsnag 12:21 – One third are organizations and the rest are using it for free 13:00 – First year revenue was $4.5K in ARR 13:27 – Bugsnag has broken $2M ARR already 13:47 – “The expansion revenue is really, really strong” 13:50 – Bugsnag is constantly in a net negative churn 14:06 – Logo churn is around 1% 14:40 – Bugsnag started with low deal sizes and grew them slowly 15:05 – People try Bugsnag for free and see its value 15:45 – Healthy net negative churn in the industry is around mid-single digit to low double digit negative churn 16:41 – The best driver of growth for Bugsnag is word of mouth 17:01 – Bugsnag also does conferences and had 18 conferences last year 17:10 – Sponsorship price per conference can go up to $10K 17:28 – Large companies go to conferences as well 17:35 – Payback period is the 12-month which is the rule of thumb 18:17 – Bugsnag is in a typical SaaS gross margin 20:25 – The Famous Five 3 Key Points: If you don’t ask, you won’t receive; therefore, just get out there and ask for what you want. Small deal sizes can grow and expand to large ones once people see your value. Consider owning a part of a company—especially if it’s a company that you truly believe in. Resources Mentioned: The Top Inbox – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences GetLatka - Database of all B2B SaaS companies who have been on my show including their revenue, CAC, churn, ARPU and more Klipfolio – Track your business performance across all departments for FREE Hotjar – Nathan uses Hotjar to track what you’re doing on this site. He gets a video of each user visit like where they clicked and scrolled to make the site a better experience Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible Audible – Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books Show Notes provided by Mallard Creatives

בלי אמונה כנראה ש"אינראקטיב" החברה שהוא הקים אי שם ב-2008 הייתה נסגרת כבר מזמן. במקום זה, זיו אלול מכר את חברת טכנולוגיית הפרסום שלו לחברה הציבורית הגרמנית FYBER ב-86 מיליון דולר ובמהלך נדיר הפך להיות המנכ"ל של החברה הרוכשת. אלול, שלא מתבייש בכיפה שעל הראש שלו, מאמין שיש עתיד ל"אד טק" ומבטיח להפוך את החברה שהוא ממנכ"ל לאחת מחמש חברות טכנולוגיית הפרסום הגדולות בעולם אחרי פייסבוק וגוגל, חברה של מיליארד דולר. --- Send in a voice message: https://anchor.fm/30minutesorless/message

Time for a holiday special, with the Fyber Product team! Episode 3 is a glühwein-fuelled deep-dive into the top tech and products of the year, Christmas lists, and numerous other tangents.