Everyday Bad Ass Women Leaders

Send us a textCorporate life gave Marissa Rodriguez a title but not the freedom she craved. After a sudden layoff in 2015, she chose a different path that led her to build a powerful eCommerce consulting business, generate over $100 million in client revenue, and eventually relocate to Greece. In this episode, Marissa shares her journey from fashion retail to direct to consumer strategy, offering practical insights for founders navigating the noisy world of online business. She breaks down why paid traffic and email marketing still outperform trends, why founders must treat eCommerce as its own business model, and how personal agency is the ultimate success metric. You'll also hear how a solo trip sparked deep transformation, how to build scalable systems without full time staff, and why betting on yourself is always worth it. This conversation is part strategy, part mindset, and a full masterclass in designing a life and business that actually work.Key Notes:The real math behind eCommerce success: traffic, conversion, and retentionWhy social virality is not a business strategy—and what to do insteadHow Greece became Marissa's home and expanded her vision of successThe power of solitude, surrender, and betting on yourselfReframing eCommerce as a trade and a path to peace, not just profitWhat founders get wrong when shifting from retail to online salesWhy talent strategy in eCommerce is everything—and how solopreneurs can scaleThe future Marissa is building: peace, purpose, and a global entrepreneur communityConnect with Marissa Rodriguez:Website: https://throughexperience.comAbout Page: https://throughexperience.com/aboutInstagram: @throughexperienceofficialFacebook: Through ExperienceLinkedIn (Marissa Rodriguez): https://www.linkedin.com/in/marissa-rodriguez-6192b327Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a textSummaryMin Ju Kim, founder of Zasin, joins the podcast to share her inspiring journey from D1 golfer to multi-venture entrepreneur. Born in South Korea and raised across three countries, Kim brings global perspective, grit, and creative vision to her mission of empowering women through sportswear, self-expression, and storytelling.She discusses launching Zasin, a pre-seed women's golf athluxury brand challenging the male-dominated sportswear industry; Juju on the Gem, a luxury tooth gem and creative styling business; and her work in digital marketing. Kim dives into cultural identity, mentorship, and entrepreneurship, revealing the personal battles she faced—from breaking parental expectations to bootstrapping her ventures while working as a restaurant server in NYC.Listeners are left with a core message: what you don't change, you're choosing—a reminder that daily habits and courageous choices shape our futures.NotesThe GuestMin Ju Kim (goes by “Kim” or “Juju”)Former D1 collegiate golferFounder of three ventures:Zasin: women's golfwear brand merging fashion, culture, and functionalityJuju on the Gem: creative styling and tooth gem adornment brandThe Kim Standard: freelance and UGC digital marketing consultingKey TopicsEntrepreneurial Motivation: Finding purpose beyond the golf course; balancing cultural expectations with personal ambitionZasin's Mission: Solving the lack of fit, functionality, and female-focused design in golfwearCultural Identity: Integrating Korean heritage with Western creativity and New York hustleCreative Networking: How a party conversation led to a feature in a South Korean golf documentaryBootstrapping and Grit: Serving at a Manhattan restaurant to fund a dreamMentorship Matters: The impact of women role models like Natalie on Kim's journeyMindset and Habits: Lessons from Atomic Habits and half-marathon training—how discipline builds identityWisdom from Kim"What you're not changing, you're choosing.""I prioritize progression over perfection.""Your story is your strength."Contact & ResourcesLinkedIn: linkedin.com/in/miinjjkim Instagram: @miinjjkim Brands:Zasin (Women's Golfwear, in pre-seed)Juju on the GemUGC & Marketing: The Kim StandardLookbook 1Lookbook 2ZasiKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a textHolly Oldham built a luxury cleaning business out of grit, grief, and one life-changing poem. After leaving a toxic marriage with just $100 in her wallet, Holly didn't just survive, she created PRMF Cleaning (Pause Reflect Move Forward) and redefined what success looks like on her own terms. Today, she's a sought-after house manager, janitorial sales coach, comedic poet, and advocate for safe, thriving spaces inside and out.In this episode, Holly brings fire, humor, and hard-won wisdom. She shares how being authentic, charging her worth, and turning pain into purpose helped her build a business that funds her freedom. Whether she's cleaning million-dollar homes, writing dirty poetry, or teaching other cleaners to scale, Holly's message is crystal clear: your mess can be your movement.Show NotesInside this episode:The origin of PRMF: from poem to tattoo to business philosophyHow Holly turned housework into high-ticket house managementHer $10K tip story and why value always wins over volumeCreating clean, non-toxic environments that heal more than just dustThe truth about divorce, parental alienation, and financial independenceHer program Solo Cleaner to Essential House Manager and why most cleaners are leaving money on the tableCannabis, comedy, and the confidence to take up space; even in gold heels at 7:30am networking eventsFavorite Holly-isms:“I left with $100 and came back better, never bitter.”“You're not paying me to clean your house. You're paying me for the feeling when your house is clean.”“The more you charge, the less bullshit text messages you get.”“I'm not smoking to get high. I'm smoking to get by.”“Being myself pays more than being agreeable ever did.”Resources & Mentions:Holly's Coaching Program: Solo Cleaner to Essential House ManagerPRMF Cleaning: prmfluxurycleaning.comGood Men Project article: The More Gratitude You Speak, The Better You'll FeelConnect with HollyWebsite: prmfluxurycleaning.com LinkedIn: Holly Oldham Instagram: @pausereflectmoveforward TikTok: @pausereflectmoveforward YouTube: Pause Reflect Move Forward Facebook:Official PageCommunityPRMF Cleaning__________Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a text What happens when a biotech executive follows a spiritual calling and decides to build a new kind of wellness app? You get SoulPod. In this conversation, Crystal Cassidy shares how her decades-long career in pharmaceutical science, combined with a lifelong meditation practice and a near-death experience, led her to create a platform at the intersection of neuroscience, spirituality, and technology. We talk about what it means to build a purpose-driven business, how she navigated the early product journey without a technical background, and why she believes the future of human development lives inside the space she calls SoulTech.Show Notes: In this episode, we cover: • Crystal's transition from genomic diagnostics and IPO-level biotech teams to building her own consumer platform • Why SoulPod is not a traditional mindfulness app and how it's creating space for deeper mystical and energetic experiences • What it really took to bootstrap development, find a technical cofounder, and grow a values-aligned team • The role of experimentation, A/B testing, and structured user interviews in refining product-market fit • How personalization, AI, and energetic mapping are influencing SoulPod's next wave of features • Why staying connected to your mission matters more than following conventional startup paths • The hard truths about fundraising as a female founder in wellness and deeper tech spaces • Crystal's long-term vision as a leader, content creator, and future sci-fi authorConnect with Crystal: Website: https://www.soulpodapp.com LinkedIn: Crystal Cassidy | SoulPod Instagram: @soulpod_appContact: Crystal is currently growing her team and exploring strategic partnerships. If you're a mission-aligned growth strategist or just someone who believes in the future of conscious technology, reach out through SoulPod's website.Like what you heard? Please rate, review, and follow Badass Women in Business on your favorite podcast platform. Thanks for listening and stay badass.Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a textBrittany Smith and Janki Patel are the powerhouse duo behind Jump Ahead Pediatrics. What started as a shared dream between two burned-out therapists became a multi-state staffing agency serving schools with over 100 employees. In this episode, they walk us through how they bootstrapped their way from a $250 rental space to building a mission-driven business that puts people first. They talk openly about leadership challenges, lessons learned, and how they continue to grow while staying rooted in values and trust. This episode is a blueprint for anyone building something real with someone they trust.Episode NotesMeet Brittany and Janki Co-founders of Jump Ahead Pediatrics, Brittany and Janki built a multi-state therapy staffing agency from scratch. Their business places OT, PT, speech, and support professionals in schools that need them most.Bootstrapped with Purpose With no outside funding, they launched using personal savings, donated equipment, and community support. Every early win was reinvested back into the business.Partnership and Leadership Their 50/50 partnership is built on trust and balance. They lead with intention, grow through coaching, and prioritize people and culture in every aspect of the business.What's Next They're expanding into adult staffing and new states, with a goal of hitting 500 employees while mentoring others on how to scale the right way.Connect with the Founders and Jump Ahead PediatricsWebsite: jumpaheadpediatrics.com Meet the Founders: jumpaheadpediatrics.com/about/#founders Facebook: facebook.com/jumpaheadpediatrics Instagram: instagram.com/explore/locations/259440741061213/jump-ahead-pediatric-therapy LinkedIn: linkedin.com/company/81905361Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a textChristiana Marouchos and Becky Tasker are VPs at StackAdapt. Christiana leads brand and communications. Becky leads growth marketing. Together, they've helped shape the company's marketing strategy, scale its team, and build a culture rooted in clarity, accountability, and equity.In this episode, they talk about what it means to lead inside a fast-moving tech company. Christiana shares how storytelling has become the core of her approach to marketing. Becky breaks down how data and systems thinking helped her step into leadership. They both talk about imposter syndrome, learning to trust your voice, and what they've learned about building and managing teams that deliver.This is a conversation about doing the work, leading with intention, and staying grounded when things move fast.Show NotesGuestsChristiana Marouchos, VP of Marketing at StackAdaptBecky Tasker, VP of Growth Marketing at StackAdaptTopics coveredHow Christiana and Becky moved from individual contributors into VP rolesWhat it looks like to lead large teams through changeWhy storytelling matters in marketing, even in techThe difference between management and leadershipHow to navigate misalignment and hold people accountablePersonal lessons on imposter syndrome, reflection, and coachingCreating equity on your team through simple, clear systemsKey TakeawaysLeadership is about being clear, listening carefully, and showing people how their work fits into the bigger pictureYou do not need to have every answer to raise your hand for a new opportunityFeedback, context, and support go further than assumptions and controlIf you want to be seen as a leader, stop doing the invisible work and start owning the outcomesContactChristiana Marouchos LinkedInBecky Tasker LinkedInKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a textWhat if the key to healing, happiness, and confidence was already inside you—and all it needed was a song? In this powerful conversation, Julia Williamson and her daughter Maddy Monacelli of Sing to Thrive share how singing and sound can rewire the brain, release trauma, and reconnect us to our most authentic selves.Julia opens up about overcoming childhood trauma, addiction, and corporate burnout to create a life filled with purpose and music. Maddy reveals how even growing up in a musical and healing household didn't stop her from battling limiting beliefs of her own. Together, they've created a method that blends science and soul to help others reclaim their voices and thrive.Whether you're curious about sound healing, looking for a joyful approach to personal growth, or simply craving more authenticity in your life, this episode delivers the tools and inspiration to start.Show Notes:What You'll Hear in This Episode:How Sing to Thrive began and where it's going nextThe link between your voice, your nervous system, and your emotional well-beingHow singing activates positive neuroplasticity and influences gene expressionWhy freeing your voice helps you speak your truth and live in alignmentThe science and spirituality of sound as a healing modalityHow Past Age Clearing and Healing helps release generational traumaWhat it looks like to run a heart-centered business as a mother-daughter teamSimple practices to start using your voice as a daily healing toolPowerful Quotes from Julia and Maddy:"When a woman frees her voice, she frees herself." "Authenticity is the highest frequency there is. It is the most profound form of self-love." "You can literally sing your life into reality. The science backs it, and the joy confirms it."Resources and Mentions:Sing to Thrive WebsiteSing to Thrive on SpotifyYouTubeInstagramTikTokFacebookConnect with Julia and Maddy:Website: singtothrive.comEmail: singtothrive@gmail.comFollow on Social Media: @singtothrive on Instagram, TikTok, Facebook, and YouTubeYour voice is not just a sound. It is a powerful tool for healing, connection, and transformation. This conversation is your invitation to start using it.Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a textBrilliant scientist, neuro‑psychiatrist, amputee, and serial entrepreneur, Dr. Ishnella “Ish” Azad has never met an obstacle she wouldn't charge. Growing up in a family of Sikh real‑estate investors, Ish juggled three science degrees at the University of Houston while co‑founding 5Rivers Commercial Real Estate with her father. After residency at UCLA and Cedars‑Sinai she walked away from medicine to scale the firm to 4.2 million sq ft and $550 million in assets, raising $70 million from 120 everyday investors along the way.A life‑threatening infection and leg amputation could have ended the story. Instead, Ish doubled down, buying the largest shopping center in Georgia and pivoting into data centers through her technology platform, Data Journey. Today she is closing on $200 million in digital infrastructure, championing Chillirack's energy‑cutting innovation, and blazing a path for women, minorities, and the middle class to build generational wealth.Key TakeawaysHow a side hustle in college became 5Rivers CRE, now approaching a one‑billion‑dollar portfolioLessons from raising $40 million in cash in three and a half months, investor by investorThe power of resilience: 11 surgeries, an amputation, and the mantra that kept her movingWhy Ish invites teachers, nurses, truck drivers, and architects to the cap‑table rather than whalesData centers as the “new shopping malls” and why infrastructure investing matters post‑COVIDInvesting in Chillirack to slash data‑center energy use by 50 percent and double rentable spaceFaith, service, and Sikh principles that fuel her mission to lift the middle classCareer No. 5 on the horizon: politics, publishing, and a louder megaphone for equityMic‑Drop Quote “Life will knock you down, but if you aren't dead, just get up.”Resources & LinksData Journey: https://www.datajourney.com5Rivers Commercial Real Estate: https://www.5riverscre.comChillirack technology: https://chillirack.comLinkedIn: https://www.linkedin.com/in/dr-ishnella-kaur-azad-0524a38/Connect with Dr. Ishnella AzadEmail: iazad@datajourney.comLinkedIn: https://www.linkedin.com/in/dr-ishnella-kaur-azad-0524a38/For speaking invitations, investment inquiries, or mentorship requests, reach out directly and tell Ish you heard her on the Badass Women in Business podcast.Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a textBusiness did not come kindly to Gunjan Saini Bradshaw and that is exactly what shaped her into the powerful entrepreneur she is today. From her beginnings as a TV and radio host in India to co-founding a thriving tech company across India and the United States, Gunjan's story is one of bold pivots, resilience and redefining leadership. In this episode of the Badass Women in Business podcast, Gunjan shares how she built Codebase alongside her husband, navigated cultural and gender barriers, and turned personal challenges into a global success story.Whether you are scaling a startup, breaking into tech, or balancing business with personal life, Gunjan's raw and real insights will inspire you to embrace change, trust your instincts and lead with both heart and grit.Show NotesWelcome Gunjan Saini BradshawGunjan's early career path from journalism and marketing in India to the entertainment worldHow business "happened" unexpectedly through her relationship with her now husband and business partnerThe story behind Codebase, a fully bootstrapped journey connecting Indian tech talent with US venture-backed companiesNavigating the transition from TV to tech, India to Utah, and from dating to building a business togetherFinding her voice as a non-technical co-founder and earning respect in a male-dominated industryBridging cultural differences between India and the United States and building strong cross-cultural teamsWhy staying bootstrapped mattered and how it helped preserve the company's vision and valuesCommitment to excellence by focusing only on hiring A players and redefining offshore collaborationLessons learned about resilience, adaptability, leadership and trusting yourself when the path is unclearKey TakeawaysYour gender should never define your potential or leadership presenceBootstrapping can build a strong foundation even if it means growing slowerUnderstanding cultural nuance is critical for building international teamsFounders must wear multiple hats and continuously evolve based on the needs of the businessTrue success is not about avoiding failure but about embracing challenges as opportunities to growFavorite Quotes“You are not your gender, you are a person. Hustle, grind and lead without the baggage.” “Business life did not come kindly to me, but that is where I found my true strength.” “Building a dream should never be limited by capital. It is about smart, scrappy collaboration.”Contact InformationWebsite: CodebaseLinkedIn: Gunjan Saini BradshawInstagram: @goofwomanKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a text

Send us a textIn this deeply moving and inspiring episode, Aggie and Cristy sit down with Blair Pietrini, co-founder of Pietrini Pizza Napoletana and longtime community advocate, for a conversation that goes far beyond business. Blair shares her powerful story of launching a dream with her husband, losing him just ten months after opening their restaurant, and continuing to honor his legacy through family, faith, and fire-forged perseverance.From founding a nonprofit that served tens of thousands annually to building a thriving restaurant with no prior industry experience, Blair's journey is one of unwavering values, radical authenticity, and a refusal to let tragedy define her future. You'll walk away with lessons on leadership, grief, guts, and how to build a business that's truly an extension of who you are.In this episode, we cover:How Blair's 25+ years running Grateful Hearts shaped her leadership and people-first approachThe story behind opening Pietrini Pizza Napoletana in the middle of COVID—and the devastating loss that nearly ended itWhat it means to run a business rooted in values like integrity, enthusiasm, and ownershipThe healing power of hospitality, and why her restaurant feels more like a home than a businessHow Blair intentionally cultivates culture, even with a young and inexperienced staffThe mindset shift that allowed her to move through grief with gratitudeWhy passion trumps reason—especially when you're over 60 and following a dreamHer son's journey to becoming a certified pizzaiolo (yes, that's a real title!)How to lead without compromising your values—even when it's the harder pathMemorable Quotes:“I never wanted to reach the end of my life wondering what if. I'm okay with trying and failing. I'm not okay with never trying.”“This place—it wasn't our dream. It was his. But seeing him live it was mine.”“Adversity is a terrible thing to waste.”

Send us a textFear of public speaking doesn't show up out of nowhere. In this deeply honest and uplifting conversation, Linda Ugelow joins us to share her journey from stage performer with intense speaking anxiety to a sought-after confidence and vocal coach.Linda helps entrepreneurs and professionals get comfortable being seen and heard, whether on camera, in a meeting, or on stage. She shares why the traditional advice to “push through the fear” often falls short, and how uncovering the root of that fear—usually found in personal history—can completely change your relationship with speaking.This episode is a powerful reminder that the goal isn't just to get by when speaking, but to actually enjoy the experience and feel at home in your voice.Episode NotesHow Linda went from white-knuckling through video appearances to building a framework that cleared her fearWhy the fear of public speaking often traces back to family dynamics, childhood experiences, and old patterns of protectionThe difference between managing fear and actually not feeling fear anymoreHow perfectionism, people pleasing, and school performance culture create internal pressure to always "get it right"What it takes to watch yourself on camera without cringingLinda's approach to turning your inner critic into an inner allyHow a supportive, nonjudgmental environment makes speaking growth sustainable and joyfulBehind the scenes of her Delight in the Limelight Accelerator and how she helps people reconnect with their true voiceGuest Contact Info – Linda Ugelow Website: www.lindaugelow.com LinkedIn: linkedin.com/in/lindaugelow Instagram: instagram.com/lindaugelow TikTok: tiktok.com/@lindaugelow Facebook: facebook.com/linda.ugelow YouTube: youtube.com/user/lindaugelow Podcast: Delight in the LimelightKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a textWhat happens when you mix childhood hustle, a deep commitment to faith, and two decades of leadership experience? You get Lakeisha Robichaux—CEO of Chief of Minds and a total force in the HR and business strategy space.In this episode, Lakeisha walks us through her journey from selling candy in middle school to building a thriving HR consultancy that's redefining how businesses grow through people. She shares what she learned from her first failed business, how she leads with intention and integrity, and why HR should never be an afterthought.We dig into:The mindset shift that changed everythingWhy hiring a “mini-me” is a red flagHow to build diverse, high-performing teamsThe difference between work-life balance and integrationThe role of faith and prayer in her leadership decisionsWhat's ahead for Chief of Minds in 2025If you're leading a team, growing a business, or trying to figure out how to do both without losing yourself, this episode is for you.

Send us a textWhat happens when a financial whiz kid grows up, burns out, and then decides to redefine the rules of money entirely? You get Alejandra Rojas—entrepreneur, money mentor, and founder of Brown Way to Money. In this episode, Alejandra shares her powerful story of growing up around ledgers and invoices, her Wall Street dreams, and the wake-up call that shifted everything. She walks us through how financial trauma shows up in entrepreneurship, how to clear it, and why our money stories—especially as women of color—deserve a complete rewrite. This one's for the business owner who's making money but still doesn't feel “financially free.” Prepare for truth bombs, laughter, and a framework that centers you, your voice, and your lived experience.

Send us a textAlexandria Hammond knows what it takes to make a brand stand out. A seasoned PR strategist and founder of BrandNEWS PR Consulting Firm, Alexandria has spent two decades crafting compelling stories, managing high-profile events, and ensuring her clients stay ahead of the media curve. From leading PR campaigns for major brands—including helping to make The Elf on the Shelf a household name—to navigating the fast-paced worlds of healthcare and sports, she has built a career on mastering the art of storytelling.In this episode, Alexandria shares her journey from corporate PR powerhouse to entrepreneur, breaking down what it really takes to build a personal brand, create meaningful media connections, and handle PR crises before they happen. She also talks candidly about the challenges of starting her own business, the lessons she's learned along the way, and why every business—big or small—needs a PR strategy.If you've ever wondered how to get your brand noticed, how PR differs from marketing, or how to take control of your own narrative, this episode is a must-listen.Episode Notes:Guest:Alexandria Hammond Founder, BrandNEWS PR Consulting FirmKey Takeaways:The difference between PR, branding, and marketing—and why businesses need all threeHow to build strong media relationships and craft a compelling brand storyNavigating the challenges of running a PR firm and learning to embrace the word "no"The power of resilience in entrepreneurship and how to pivot when setbacks happenWhy every business should have a PR strategy in place before a crisis hitsConnect with Alexandria:Website: BrandNEWS PR Consulting FirmLinkedIn: Alexandria HammondInstagram: @brandnews.llcEmail: alex@brandnewsllc.comKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a textNumbers don't have to be intimidating, and Melissa Armstrong is here to prove it. As a CPA, fractional controller, and founder of SteadyHand Accounting & Advisory, Melissa helps business owners streamline their accounting processes, gain financial clarity, and make smarter decisions. In this episode of Badass Women in Business, we dive into the real challenges business owners face with cash flow, risk management, and internal controls—and why no business is too small to start thinking about financial strategy.Melissa shares her unconventional journey from Puerto Rico to Spain, and finally to Colorado, where she built a business that helps entrepreneurs stay on top of their numbers without feeling overwhelmed. She also opens up about the realities of starting and scaling a business, the importance of community, and why understanding your financials is key to long-term success.Whether you're a solopreneur juggling everything, or a growing business trying to get a handle on your cash flow, this episode is packed with insights to help you take control of your finances and set your business up for success.What We Cover:The difference between a fractional controller and a fractional CFOWhy cash flow problems happen and how to fix themThe top financial pain points business owners faceHow to create scalable financial processes that actually workThe importance of community and mentorship for entrepreneursMelissa's journey from corporate accounting to launching her own practiceWhy no business is too small to start thinking about risk management and internal controlsConnect with Melissa Armstrong & SteadyHand Accounting & Advisory:Website: SteadyHand Accounting & AdvisoryLinkedIn (Melissa): Melissa Armstrong, CPALinkedIn (Company): SteadyHand Accounting & AdvisoryInstagram: @steadyhandacctMelissa's story is a testament to the power of taking risks, staying adaptable, and trusting yourself. Tune in and learn how to make your financials work for you—not the other way around.Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a textJulie Holunga is on a mission to rid the world of lazy leadership. With decades of experience coaching high-performing professionals, she knows what it takes to lead with confidence, communicate effectively, and build trust. In this episode, Julie dives into the importance of strong leadership language, why conflict is necessary for growth, and how professionals can step into their authority without self-sabotage.She shares her journey from working with Harvard Business School to launching her own leadership coaching practice, helping attorneys, CPAs, and business leaders master the Trusted Voice Paradigm. We also explore the generational shifts in leadership styles, the role of confidence in conflict resolution, and why pausing before reacting is the most underrated leadership skill.If you're ready to level up your leadership and communicate with clarity and conviction, this episode is for you.Notes:The Trusted Voice Paradigm – What it is and how leaders can use it to increase trust, collaboration, and productivity in their teams.Why strong leadership language matters – The words you use shape how others perceive your authority and influence.The confidence trap – How both overconfidence and lack of confidence can sabotage leadership.Handling conflict like a leader – Why avoiding conflict is a leadership killer and how to navigate difficult conversations with ease.The power of the pause – How taking a breath before responding can transform leadership effectiveness.Generational shifts in leadership – How younger professionals integrate work and life differently and what today's leaders can learn from it.Lessons from a global upbringing – How Julie's experience living across multiple countries shaped her curiosity and leadership approach.Connect with Julie HolungaStay connected and learn more about Julie's work in leadership development and executive coaching:

Send us a textIn this episode of the Badass Women in Business Podcast, Coco Sellman, a five-time founder and impact investor, shares her powerful insights into building businesses that achieve exponential growth through purpose-driven leadership. From founding and scaling her healthcare business, Allumé, to navigating its merger and successful exit, Coco reveals the crucial lessons she's learned along the way. Discover Coco's strategies on how visionary women can lead innovative, profitable companies without losing sight of their purpose or their well-being.Show Notes:Meet Coco Sellman, founder of A Force for Good, and learn how her entrepreneurial journey began—starting with her first online business before PayPal even existed.How Coco scaled her healthcare business, Allumé, to eight figures in revenue, 150+ employees, and navigated the complexities of mergers and acquisitions.Coco explains why businesses fueled by purpose outperform others, highlighting that purpose drives both growth and profit.The importance of personal growth as a leader: Coco emphasizes that your company will only grow as much as you're personally willing to evolve.Coco shares practical tools, including her "Four-Page Growth Plan," helping entrepreneurs focus on what truly drives sustainable business growth.Discover Coco's "Seven Rituals of Innovation," designed to create a culture of purpose, vision, and values that propels businesses forward.Real talk on mergers: Coco shares her candid experiences, challenges, and key lessons learned when integrating Allumé into a larger company.Why having clear metrics, consistent rituals, and aligning actions with your core values are essential to exponential growth.Coco's advice to women entrepreneurs: embrace receiving help—whether funding, mentorship, or guidance—as a sign of strength, not weakness.A sneak peek into Coco's upcoming book, "A Force for Good," a roadmap for women leaders aiming for high-impact and high-growth businesses.Connect with Coco Sellman:A Force for Good WebsiteLinkedInInstagramFacebookYouTubeTune into this inspiring conversation, and discover how to become a fearless leader who scales businesses that make a lasting impact.Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a textIn this episode of Badass Women in Business, we sit down with the unstoppable Madeline Reeves, Founder & CEO of Fearless Foundry. A fierce advocate for equity, transparency, and financial empowerment, Madeline shares her unfiltered journey—from struggling to balance ambition with life, to building a million-dollar business without the fairy tale myth of overnight success.She challenges outdated funding narratives, explains why women should be charging more, and dismantles the scarcity mindset that holds female founders back. We dive deep into pricing strategies, funding hacks, and how embracing community—not competition—is the key to growth. Plus, Madeline drops some serious truth bombs about corporate structures, burnout, and how she completely redefined the way she runs her business.This episode is a must-listen for any woman in business who's tired of playing small, ready to own her worth, and looking for real strategies to scale without sacrificing herself in the process.

Send us a textFor centuries, menstrual blood was dismissed as waste—until Dr. Sara Naseri dared to challenge the status quo. As the co-founder and CEO of Qvin, she is leading the charge in revolutionizing women's healthcare through non-invasive, accessible diagnostics using menstrual blood.In this episode, Dr. Naseri shares her 10-year journey from medical school to launching the first-ever FDA-cleared menstrual pad for A1C blood sugar monitoring, the Q-Pad. She unpacks the scientific breakthroughs that prove menstrual blood holds powerful health insights, from fertility and thyroid health to HPV detection.Dr. Naseri also discusses the barriers women face in healthcare, the challenges of securing funding in a male-dominated industry, and why listening to your intuition can be the key to unlocking your purpose.If you've ever doubted that one idea can change the world, this conversation will make you think again.Show Notes:Guest: Dr. Sara Naseri, Co-Founder & CEO of QvinTopics Covered:✅ From Medical School to Tech Entrepreneur: How Dr. Naseri transitioned from studying medicine to pioneering a health-tech revolution.✅ Breaking Scientific Barriers: The challenges of proving the clinical utility of menstrual blood when no research had been done before.✅ The Q-Pad & FDA Approval: How Qvin's Q-Pad is changing the game for early diagnostics, diabetes monitoring, and reproductive health.✅ Why Women's Health Is Underfunded: The uphill battle of securing investment in a taboo industry and the gender gap in health-tech funding.✅ Preventative Healthcare & Accessibility: How Qvin's innovation empowers women globally—including those in regions with little to no access to doctors.✅ The Future of Women's Health: What's next for at-home diagnostics, and why this is only the beginning of a healthcare revolution.✅ Life Advice from a Disruptor: Why following your gut, embracing uncertainty, and staying persistent is the key to making an impact.Connect with Dr. Sara Naseri & Qvin:

Send us a textVirginia Klausmeier, CEO and Founder of Sylvatex, is on a mission to revolutionize high-tech manufacturing and clean energy. With a background in chemistry and engineering, she's driving sustainable solutions for battery materials while advocating for more women in leadership roles in STEM. In this episode, Virginia shares her journey from being underestimated to sitting at the table with the world's top decision-makers, navigating the challenges of scaling a climate tech company, and why she believes the future of innovation depends on tapping into both strategy and intuition.Show Notes:What You'll Learn in This Episode:How Virginia transitioned from a career in medical devices to launching a venture-backed climate tech company.The story behind Sylvatex and how its technology is reshaping battery manufacturing for electric vehicles and energy storage.The underestimated power of intuition in science and business leadership.The challenges of being a female CEO in a male-dominated industry—and how Virginia turns underestimation into an advantage.Why increasing women in STEM leadership is crucial for innovation and economic growth.The hidden costs of energy consumption, AI-driven demand, and what we can do to curb climate change.Key Takeaways:Clean energy isn't just about replacing fossil fuels—it's about rethinking how we manufacture and distribute power.The energy transition is happening now, and those who don't adapt will be left behind.Leadership isn't about being the expert in everything—it's about surrounding yourself with the best people and empowering them.Women in STEM need more mentors and role models who have successfully navigated the space and broken through barriers.The way we shop, travel, and consume energy today will define the world we live in tomorrow.Resources & Links:Learn more about Sylvatex, Inc.: sylvatex.comConnect with Virginia Klausmeier on LinkedInFollow Sylvatex on Twitter/XWatch Virginia's recent talks on clean energy and sustainability:YouTube Video 1YouTube Video 2YouTube Video 3Final Thought:Virginia leaves us with a challenge: If you want to be part of the solution, start today. Choose transportation that runs on renewable energy. Support local and sustainable products. Be intentional with your choices—because every action adds up.Listen Now: Available on all major podcast platforms. Don't forget to subscribe, rate, and leave a review!Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a textCan intuition and corporate strategy work together? Serin Silva has spent her career proving that they can. With a background in Fortune 500 leadership, digital innovation, and high-stakes advertising, Serin built a name for herself launching multi-million-dollar brands and solving complex business problems. But it wasn't until she fully embraced her intuitive abilities that she realized the missing piece of true success—trusting herself.Now, as an intuitive executive coach, medium, and business strategist, Serin helps high-achieving women reconnect with their inner wisdom, make aligned decisions, and lead with clarity. In this episode, she shares:The power of intuition in business and why ignoring your gut is costing youHer journey from corporate powerhouse to intuitive coach and the resistance she facedWhy "enough" is one of the hardest concepts for ambitious women to embraceHow to balance ambition with fulfillment without losing yourselfThe future of leadership and business in an AI-driven worldIf you have ever struggled with self-doubt, decision fatigue, or feeling disconnected from your true path, this episode is a must-listen. Serin's insights challenge conventional success metrics and offer a new way to think about leadership, strategy, and personal fulfillment.Show Notes:Guest: Serin SilvaFounder of Serin Silva LLC, Intuitive Executive Coach, Medium, Reiki Master, and Corporate StrategistTopics Covered:Serin's Fortune 500 career, including growing Williams-Sonoma to $500M in sales and launching Hearst's first digital armThe role of intuition in leadership and why business success requires more than logicHow high-achieving women get stuck chasing external validationThe mindset shift from striving to fulfillment—what it really means to be "enough"The future of leadership and why critical thinking will define success in an AI-driven worldSerin's personal journey of integrating corporate strategy with her intuitive giftsThe importance of trusting yourself in high-stakes decision-makingConnect with Serin Silva:Website: serinsilva.comLinkedIn: Serin SilvaInstagram: @serinsilva.intuitive.coachEnjoying the show?Leave a review, share this episode with a friend, and stay tuned for more inspiring conversations.Stay badass.Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a textStarting a business doesn't have to be an all-or-nothing leap—it can be a strategic and intentional process. In this episode, we sit down with Allison Herman, the powerhouse behind Dragonwing, an activewear brand dedicated to empowering young girls through sport and style.Allison shares her journey of acquiring and scaling a brand while continuing to work full-time as a VP in the children's apparel industry. She gives us an inside look at the due diligence process of acquiring a business, the challenges of rebranding and repositioning a product line, and how she manages her time, team, and resources to balance it all.We also dive into the importance of clear leadership, managing a remote team of contractors, and setting expectations—whether in a corporate setting or as an entrepreneur. Plus, Allison gets real about navigating criticism, handling the competitive dancewear market, and leveraging partnerships and marketing strategies to grow her brand.If you've ever wondered how to successfully juggle a business and a full-time career—or if acquiring an existing business might be the right move for you—this episode is packed with insights, hard-earned lessons, and practical strategies.Show Notes:Topics Covered in This Episode:Acquiring a Business vs. Starting from Scratch – Why Allison chose to buy an existing brand instead of launching her own.Rebranding & Scaling – How she overhauled Dragonwing's product line, branding, and marketing strategy.Balancing Full-Time Work & Entrepreneurship – The systems and mindset shifts that make it possible.Managing a Remote Team & Contractors – How she ensures alignment, accountability, and productivity.Handling Criticism & Competition – Lessons learned from the highly competitive dancewear and girls' activewear space.Financial Strategies – How she and her husband self-funded the business while reinvesting every dollar into growth.Marketing & Lead Generation – The step-by-step approach she took to gradually scale marketing investments and avoid costly mistakes.The Role of Women in Business – Why female leadership matters and how Allison is empowering the next generation of girls.Connect with Allison Herman & Dragonwing:Website: DragonwingInstagram: @dragonwingTikTok: @shopdragonwingFacebook: Dragonwing ActivewearPinterest: DragonwingListen Now & Stay Badass!If you enjoyed this episode, don't forget to subscribe, rate, and leave a review. Your support helps us continue to feature inspiring, badass women in business. See you next time!Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a textSuccess isn't just about working harder—it's about building the right community, making meaningful connections, and collaborating with the right people. Rochel Marie Lawson knows this better than anyone. As the first woman to own a minority-run telecom installation company in the U.S. and the founder of Blissful Living 4 U, Rochel has built a legacy of empowering women to achieve success without sacrificing their well-being.In this episode, Rochel shares the power of the 3 C's—Community, Connection, and Collaboration—and how these principles can help women scale their businesses, increase their impact, and create lives of fulfillment. She also dives into the game-changing role of Ayurveda in both business and health, explaining how understanding your unique energy type (Dosha) can lead to better decision-making, financial success, and a more balanced life.Show Notes – What You'll Learn in This Episode:How Rochel broke barriers in Silicon Valley and built a multi-million-dollar business in a male-dominated industryThe 3 C's that every successful woman must embrace—Community, Connection, and CollaborationHow Ayurveda can transform both your business and personal successWhy aligning business decisions with your Dosha can help you work smarter, not harderHow burnout is one of the biggest threats to ambitious women and what to do about itThe relationship between Western medicine and holistic healing, and why an integrated approach is keyRochel's mission to send one million young women to college and build a legacy of female empowermentPractical steps to build a strong network and support system for lasting successThis episode is for high-achieving women who want to scale their businesses, improve their well-being, and create sustainable success without stress and overwhelm.Resources & Links:Connect with Rochel Marie Lawson:Website: www.alldaycableinc.comLinkedIn: linkedin.com/in/rochelemarielawsonInstagram: @rochelelawson | @blissfulliving_4uTwitter/X: @rochelelawsonDosha Quiz & Ayurvedic Insights: Blissful Living 4 UTake Action: Watch an Ayurveda-based business success masterclass, take Rochel's Dosha Quiz, and start aligning your career and health for unstoppable growth.Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a textIn this eye-opening episode of Badass Women in Business, Cheryl Leahy, Executive Director of Animal Outlook, takes us deep into the world of animal advocacy. Cheryl shares how her organization is using undercover investigations, legal strategies, public outreach, and farmer transition programs to challenge factory farming and promote a kinder, more sustainable world for animals and humans alike. From the historical roots of factory farming to actionable ways listeners can make a difference, Cheryl delivers a compelling message about the power of awareness and community in driving systemic change.Show Notes:Website: Animal OutlookSocial Media:FacebookLinkedInTikTokInstagramTwitterKey Topics Discussed:Cheryl's Background and Mission:How Cheryl's childhood love for animals turned into a passion for systemic change.The Scale of the Problem:A historical overview of factory farming and its rise after WWII.Animal Outlook's Four Pillars of Advocacy:Undercover InvestigationsLegal AdvocacyPublic OutreachFarmer TransitionsPractical Steps for Change:Easy ways to transition to a plant-based lifestyle, such as starting with Meatless Mondays or using resources like the “Dirty Dozen and Clean 15” lists for pesticide-free eating.The Emotional and Political Power of Advocacy:Overcoming the anxiety of confronting systemic cruelty by becoming part of the solution.Viewing veganism not just as a diet, but as a political act of solidarity.Top Quotes from Cheryl:“Factory farming is the largest social justice issue of our time. It touches everything—from animal cruelty to environmental degradation and human health.”“You don't have to do it all. None of our jobs is to solve everything, but if we each jump in and take action, the ripple effect can be monumental.”Take Action Today:Watch Investigative Footage: Visit Animal Outlook's Investigations to learn more about the realities of factory farming.Start Small: Commit to a Meatless Monday or explore plant-based recipes online.Join the Movement: Sign up for the Animal Outlook Network to connect with others and access advocacy resources.Educate and Advocate: Share what you've learned with friends, family, and on social media to spread awareness.Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com

Send us a textIn this episode of Badass Women in Business, Denise Sarkor, Liberian-American financial advisor and principal of Sarkor Financial Advisors, shares her inspiring journey from being a refugee to becoming a trailblazer in wealth management. Denise talks about the importance of holistic financial planning, overcoming limiting beliefs, and the power of community in achieving financial success. With her unique perspective, she empowers women entrepreneurs, career professionals, and community leaders to align their financial decisions with their life goals.Denise's approach goes beyond the numbers—she's a “doctor for people's finances,” treating the root causes of financial challenges, not just the symptoms. Tune in for actionable insights, inspiring stories, and a fresh perspective on building wealth with purpose.Disclaimer: No direct financial advice is provided in this episode. Sarkor Financial Advisors LLC (“Sarkor Financial”) is a registered investment advisor offering advisory services in the State of Georgia, the State of New Jersey, and other jurisdictions where exempt nationwide. Registration does not imply a certain level of skill or training.Show Notes:What You'll Learn in This Episode:The Power of Holistic Financial Planning: Why addressing beliefs about money and creating systems is essential for financial success.Denise's Journey: From surviving a civil war to helping others thrive through financial planning and wealth management.The Importance of Community: How building a personal advisory board can enhance decision-making and overall financial health.Navigating Financial Literacy: Practical advice for overcoming gaps in knowledge and making informed financial decisions.Understanding RIAs: The benefits of working with a Registered Investment Advisor and how fiduciary standards protect clients.Who Denise Serves: Entrepreneurs, career professionals, and community leaders seeking holistic financial guidance.Mic Drop Moment:“Money is simply a tool to achieve the life you want and the impact you want to leave on society. When we lose sight of that, we lose sight of what wealth truly means.”One Key Takeaway:Take time daily to be still and connect with yourself. In a noisy, fast-paced world, this practice ensures alignment with your life's purpose and helps you stay on track with your goals.Connect with Denise Sarkor:Website: Sarkor Financial AdvisorsFacebook: @denisesarkorInstagram: @denisesarkorLinkedIn: Denise SarkorYouTube: Denise SarkorIf you're ready to rethink your relationship with money and build wealth with purpose, connect with Denise Sarkor today for a holistic approaKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textAmber Gaige, founder of Far Beyond Marketing and author of The Far Beyond Marketing Guidebook, joins us to share her entrepreneurial journey, marketing expertise, and insights on balancing work and family. From scaling a lead-generation company to building a second business centered on intentionality, Amber's story is a testament to grit, faith, and the power of systems. Learn about her Four C's of Marketing framework, the importance of servant leadership, and how to create a marketing strategy that aligns with your business goals.Show Notes:Introduction:Amber Gaige: Third-generation entrepreneur, marketing strategist, author, and founder of Far Beyond Marketing.Author of two books:The Far Beyond Marketing GuidebookWalking by Faith – Even When It HurtsPassionate about helping women entrepreneurs avoid wasting money on ineffective marketing.Key Insights from Amber:From Plumbing to Marketing Mastery:Amber's unique start as a "plumber's kid" shaped her approach to marketing for trades and service industries.Sold her first business to private equity and pivoted to build Far Beyond Marketing.Far Beyond Marketing:A white-glove, consultative agency focused on aligning marketing with operational goals.Servant Leadership and Partnership:Amber's focus is on collaboration, not a top-down approach.Her 90-Day Business Accelerate program emphasizes transparency and measurable results.Work-Life Balance vs. Integration:Amber's shift from corporate life to entrepreneurship allowed her to prioritize family.Systems, automation, and delegation are keys to creating freedom in business.Empowering Entrepreneurs:Amber's book, The Far Beyond Marketing Guidebook, demystifies marketing with actionable insights and a glossary to help business owners navigate industry jargon.Her upcoming e-course expands on the book, offering hands-on applications of its principles.Favorite Takeaways:Marketing is a process, not a silver bullet. It's about aligning strategy with business goals.The power of niching: Serving a focused audience allows for deeper impact and better profitability.Building a team: Delegate weaknesses and empower your people to excel in their roles.Connect with Amber:Website: Far Beyond MarketingSocial Media:Facebook: @coachambergaigeInstagram: @farbeyondmarketingLinkedIn: Amber GaigeBooks:The Far Beyond Marketing GuidebookWalking by Faith – Even When It HurtsKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textKimmy K. Powell is a powerhouse entrepreneur who's built and scaled multiple seven-figure businesses across diverse industries, from IT and industrial flooring to luxury spas. In this episode, Kimmy shares her journey of reinvention, her philosophy of intentional living, and the lessons she's learned through successes and failures. Tune in for her insights on pivoting for passion, building winning teams, and designing a life you love.Show NotesIntroductionKimmy K. Powell: Mentor, author, angel investor, and entrepreneur with 30+ years of experience building diverse, high-performing businesses.Key Career MilestonesStarted in IT with IBM and LexisNexis before joining her husband in building an industrial flooring business.Moved to Charleston, SC, at 45 to start fresh, opening her first Woodhouse Spa.Now owns four Woodhouse Spa locations across three states, totaling over 30,000 square feet of luxury space.Lessons from the PivotTransitioned from B2B (industrial flooring) to B2C (spas), learning to navigate new challenges like hiring, training, and customer service.Shares her belief: “Pivoting happens when the fear of staying the same is greater than the fear of change.”Entrepreneurial InsightsThe importance of investing in leadership: Kimmy's general managers have been instrumental in scaling her spas.Failure as a teacher: “Failure teaches resilience, problem-solving, and adaptability.”Advice for new entrepreneurs: Hustle hard, hire smart, and nurture key relationships, including with your banker.Designing Your LifeKimmy's book Passion and Purpose Project introduces her “Future Funnel,” a framework for aligning life goals with actionable steps.Encourages living intentionally: “We spend more time planning vacations than planning our lives. Design the life you want to live.”What's Next for Kimmy?Expanding her spa business while mentoring budding entrepreneurs.Balancing work and family life as she continues to design her ideal life.Connect with KimmyWebsite: Woodhouse Spa LocationsMount Pleasant, SCDowntown Charleston, SCFranklin, TNInstagram:@woodhousechs@woodhousesavannah@woodhousefranklinLinkedIn: Kimmy K. PowellFacebook: Kimmy K. PowellExplore her book PKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textOn this episode of Badass Women in Business, we're diving into a world of healing, transformation, and empowerment with Heather Lee, founder of Medicine Woman Retreats. Heather is a trailblazer in the field of psychedelic-assisted psychotherapy, one of Colorado's first certified practitioners, and a seasoned mental health therapist with over 30 years of experience.Heather shares how her retreats, designed exclusively for women in midlife and beyond, are redefining how we process life transitions, trauma, and personal growth. From hosting psilocybin journeys that allow participants to reconnect with their intuition to creating luxury retreats that balance safety with personal exploration, Heather's work is all about helping women unpack their emotional baggage and move through life lighter and more joyfully.Heather also opens up about her entrepreneurial journey, balancing the challenges of building a business as a single mom, and how she stays true to her mission. This conversation will leave you inspired to tap into your inner wisdom and reimagine what's possible for yourself and your business.Show NotesIntroductionHeather Lee, founder of Medicine Woman Retreats and certified psychedelic-assisted psychotherapist, specializes in psilocybin therapy for women 50+ navigating life transitions.The Journey to Psychedelic-Assisted TherapyWith a background in meditation, dreamwork, and shamanic practices, Heather became one of Colorado's first certified psychedelic therapists.“We're designed to access non-ordinary states of consciousness for emotional and psychological healing.”What Makes Her Retreats UniqueWeekend retreats with yoga, private psilocybin journeys, and group integration.Guests enjoy private spaces to journey deeply without distraction.Who Attends These Retreats?Successful women in midlife (average age: 57) seeking healing and clarity, including an 81-year-old attendee who described it as life-changing.Heather's Entrepreneurial JourneyFrom luxury resort consultant to retreat leader, balancing motherhood and financial uncertainty while staying true to her mission.Key Insights from HeatherPsilocybin rewires the brain for healing.Safe spaces and collaboration are essential for growth and empowerment.What's Next for Heather?Licensing as one of Colorado's first psychedelic facilitators and expanding retreats to Europe.Links to Connect with HeatherWebsite: Medicine Woman RetreatsFacebook: Heather LeeLinkedIn: Heather LeeTikTok: @heatherleewellnessKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textIn this heartwarming episode of Badass Women in Business, we talk with Marti Wymer, founder and CEO of Spoonful of Comfort. What started as a personal response to grief has become a thriving business delivering handcrafted soup and care packages to nearly 3 million recipients nationwide. Marti shares her journey from a kitchen startup to leading a company known for its compassion, resilience, and impact. From navigating Shark Tank to scaling her business with love at its core, Marti's story is a testament to the power of turning passion into purpose.Show Notes:Introduction: Meet Marti Wymer, founder of Spoonful of Comfort, and learn how a personal tragedy inspired her to create a business that delivers care and connection.The Origin Story: Marti's mother's illness sparked the idea of sending soup as comfort, leading to the creation of Spoonful of Comfort as a tribute to her mom.Building a Culture of Care: Marti explains how her company fosters empathy and connection through every aspect of the business, including an 80% women and minority workforce.Overcoming Challenges: Marti recounts the highs and lows of running a food-based business, from supply chain issues during COVID to the challenges of scaling while staying true to her mission.The Shark Tank Experience: Despite facing tough feedback on Shark Tank, Marti reflects on how the experience ultimately boosted her business and taught her resilience.Living Core Values: Marti discusses the importance of actionable core values in guiding her team and maintaining the company's culture of love and care.What's Next: Marti teases her latest venture, Spoonful of Sugar, and shares her excitement about expanding into comforting desserts like ice cream.Advice for Women Entrepreneurs: Marti emphasizes the importance of asking for help, combating imposter syndrome, and staying true to your purpose.Connect with Marti and Spoonful of Comfort:Website: www.spoonfulofcomfort.comFacebook: Spoonful of ComfortLinkedIn: Marti WymerInstagram: @spoonfulofcomfortYouTube: Spoonful of ComfortKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textIn this episode of Badass Women in Business, Christine Watts, Chief of Staff at Ninety, shares her journey from being the first employee to helping scale a company to nearly 200 team members. Christine dives into how Ninety keeps its remote culture thriving through intentional rituals, core values, and leadership alignment. She discusses her personal growth, the challenges of wearing multiple hats, and the importance of creating clarity and connection within a fast-growing organization. Christine's unique perspective offers insights on balancing work-life priorities, fostering team productivity, and empowering small businesses through effective planning tools.Show Notes:Introduction to Christine Watts: Chief of Staff at Ninety and the company's first employee.Remote Culture Success: Ninety's commitment to core values through Slack shout-outs, bi-weekly meetings, and an annual in-person retreat.Scaling Challenges: Christine shares the importance of clarity in roles and the use of tools like Kolbe assessments to align team strengths.Personal Growth: From marketing to client success and now a leadership role, Christine emphasizes adaptability and the power of trusting your instincts.Planning for Success: How Ninety's tools help small businesses achieve clarity and alignment, enabling them to work on the business, not just in it.Balancing Priorities: Christine discusses how field hockey and intentional self-care fuel her productivity.Advice for Listeners: Trust your perspective and value your unique contributions, especially in the face of new challenges.Connect with Christine Watts:Ninety.ioLinkedIn - Christine WattsStay tuned for more inspiring conversations on Badass Women in Business!Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textIn this episode of Badass Women in Business, Jackie Keller, Founding Director of NutriFit LLC and a health and wellness expert, shares her inspiring journey of blending passion and purpose into a 37-year-long entrepreneurial career. Motivated by personal loss, Jackie has dedicated her life to helping others achieve better health and longevity through nutrition, wellness coaching, and sustainable practices. From running multiple businesses with her husband to emphasizing customer care and evolving her business model, Jackie offers invaluable insights into building a purpose-driven company while fostering genuine connections.Her advice for aspiring entrepreneurs? Follow your heart, evolve with your clients, and never stop looking for ways to make your passion a reality.---NotesBackground and Mission: Jackie's father's early death from heart disease inspired her to help others lead longer, healthier lives.Entrepreneurial Path: Starting NutriFit in 1987, she evolved from fitness and nutrition coaching to catering, culinary education, and board-certified health coaching.Customer-Centric Approach: Jackie's focus on personalized service and building authentic relationships has been key to NutriFit's longevity and success.Sustainability and Growth: She incorporates sustainable practices and emphasizes the importance of evolving with market needs to stay relevant.Business Lessons: Jackie underscores the importance of resilience, adaptability, and creating a business that aligns with personal values.Wisdom for Listeners: "Follow your heart in business. If your heart isn't in it, you're in the wrong business."---Contact InformationWebsite: NutriFit LLCLinkedIn: Jackie KellerInstagram: @coachjackiekellerDon't miss this inspiring conversation with Jackie Keller, and stay tuned for more empowering stories on Badass Women in Business!Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textIn this episode of Badass Women in Business, we sit down with Jen Vander Roest, an entrepreneur whose journey embodies sustainability, community preservation, and creative ambition. Jen shares how her background as a land-use planner and nonprofit professional shaped her transition into entrepreneurship, leading to the creation of two thriving ventures: The Flats at Front + Union, a boutique hotel celebrating Traverse City's rich history, and eelo, a sustainable textile brand committed to quality and intentionality.Jen opens up about the lessons she learned restoring a 126-year-old building, balancing creativity with strategy, and growing businesses alongside her family. She also provides valuable insights into creating products that resonate with consumers, staying true to your values, and the importance of taking risks—no matter where you are in life.Whether you're a seasoned entrepreneur or just starting out, Jen's story is a testament to grit, perseverance, and the power of building businesses with purpose.Show NotesIntroduction:Meet Jen Vander Roest, founder of The Flats at Front + Union and eelo, combining sustainability, community, and creativity.Key Themes:Entrepreneurship at Any Age: Jen launched her first business in her 40s, proving it's never too late to start.Sustainability Focus: eelo produces high-quality textiles with a commitment to eco-friendly practices.Community Roots: Restored a 126-year-old building to create a boutique hotel celebrating Traverse City's history.Family Collaboration: Running businesses with her husband and children, balancing roles for success.Advice: Take risks, embrace learning, and spend time in nature to spark creativity and maintain balance.Where to Find Jen:The Flats at Front + Union: Website | Instagrameelo: Website | InstagramStay tuned for more inspiring stories from Badass Women in Business!Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textOn this episode of Badass Women in Business, hosts Aggie and Cristy sit down with Julie Castro Abrams, the CEO of How Women Lead and How Women Invest. Julie shares her journey of empowering women to break barriers in leadership and investment, the cultural biases that hold women back, and the tangible strategies to rewrite those narratives.Julie discusses the "middle essence" life stage, a transformative period where women shift from climbing career ladders to seeking meaningful impact. With a network of over 25,000 women, Julie sheds light on the importance of collective action to increase women's representation on corporate boards and in venture capital. From the power of diverse leadership to practical advice for navigating investments, Julie's insights resonate deeply with entrepreneurs, executives, and changemakers alike.Notes:Cultural Narratives and Self-Limiting Beliefs:Many powerful women struggle with internalized narratives stemming from early life. Julie highlights the need to identify and rewrite these stories.Confidence is a key element for breaking through these barriers.The "Middle Essence" Life Stage:A period in life (mid-40s to 70s) when women focus on making an impact and building meaningful connections.Women need peers who can inspire and support them at this stage.Women on Corporate Boards:Julie's work has helped drive initiatives to increase the number of women on corporate boards, leading to better financial performance and decision-making.Companies with diverse boards disrupt groupthink and are better positioned for long-term success.Investment and Economic Power:Women are underrepresented in venture capital, receiving just 1.8% of funding in 2023.Julie advocates for women to invest in women-led companies and funds to shift this imbalance.Angel Investing vs. Venture Funds:Angel investing involves direct investments into startups, often high-risk but with potential for personal connection.Venture funds offer diversification and professional management, reducing individual risk.Julie's Leadership Philosophy:Empowering women requires collective action and accountability.Her initiatives like #GetOnBoard and The New Table aim to create systemic change by mobilizing women in leadership and investment.Connect with Julie Castro Abrams:Website: How Women Lead | How Women InvestLinkedIn: Julie Castro Abrams | How Women LeadInstagram: @HowWomenLeadFacebook: How Women LeadTune in for actionable insights and strategies to fuel your leadership journey and expand your impaKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textIn this episode of Badass Women in Business, Aggie and Cristy sit down with Ksenia Zaykova, Founder of Node Communications and Chief Communications Officer at AngelsDeck Global Ventures. Ksenia shares her journey in helping women entrepreneurs navigate communication challenges and the biases they face in male-dominated spaces. She offers actionable advice on refining communication skills, building relationships with investors, and staying authentic while pitching and leading.Key Points:1. Who Is Ksenia Zaykova?Founder of Node Communications and CCO at AngelsDeck Global Ventures.Partner at NVC Global Consulting, advising startups on communication strategies and pitching.12+ years of experience helping female-led businesses achieve seven-figure success.2. The Gender Lens in Communication:Women face stereotypes in how they communicate, often labeled “too soft” or “too assertive.”Ksenia shares tips for balancing strength and authenticity in verbal and nonverbal communication.Practical tools to navigate these biases and focus on building trust.3. Mastering the Pitch:Research is key—know your audience and tailor your message to their values and focus.Replace “fake it till you make it” with “rehearse until you own it.”Use calm confidence and body language to make an impact.4. Building Relationships in Business:Success is built on trust, not transactions.Ksenia emphasizes the importance of genuine storytelling to create meaningful connections with investors and clients.5. Ksenia's Journey:From corporate PR to building her own firm, Ksenia's story is one of resilience and adaptation.Her biggest lesson: balancing strong opinions with client collaboration for better results.Takeaway:Whether you're pitching investors or leading a team, being prepared, authentic, and focused on building real connections makes all the difference.Connect with Ksenia:Website: Node CommunicationsLinkedIn: Ksenia ZaykovaInstagram: @heyimkseniaDiscover more about Ksenia's work in communication strategies, venture capital, and empowering women entrepreneurs.---Tune in for practical strategies, personal stories, and advice to help you navigate the world of business with confidence. Don't forget to rate and review Badass Women in Business!---Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textIn this inspiring episode of Badass Women in Business, we sit down with Miranda K. Hawkins, President and Owner of Hawkins Gordon, an all-female estate planning law firm, and founder of Miranda K. Hawkins Coaching LLC. Miranda shares how her experience as a top-rated attorney and community leader led her to become a certified professional coach, guiding women professionals through life's biggest transitions.Miranda opens up about overcoming fear, tackling imposter syndrome, and following “positive energy” to create clarity and growth in her life. From balancing her law practice, coaching business, and leadership roles to redefining prenuptial agreements as a tool for clarity—not conflict—Miranda offers actionable advice on building a life and career that align with your values.Whether you're navigating career changes, starting a business, or simply striving to find balance, this episode will inspire you to trust your intuition, ask for support, and embrace the journey with confidence.Show Notes:1. Meet Miranda K. Hawkins:President of Hawkins Gordon (estate planning) & Founder of Miranda K. Hawkins Coaching LLC.Recognitions: Best Lawyers in America, Colorado Super Lawyers, “AV” Martindale-Hubbell Rating.Past President, Colorado Women's Bar Association.2. Estate Planning Essentials:Not just for the wealthy—key during life transitions.Prenuptial agreements: proactive tools for clarity and protection.3. Attorney to Transition Coach:Inspired by her leadership coach during a challenging personal chapter.Supports women through transitions: career, business growth, and leadership.4. Overcoming Fear & Self-Doubt:Challenge assumptions: “What evidence do you have?”Follow positive energy: prioritize what lights you up.5. Balancing it All:Prioritize, set boundaries, and ask for help.6. Supporting Women:Foster confidence and clarity by surrounding yourself with peers and mentors.7. Key Takeaways:Follow the positive energy: Trust your intuition and pursue what excites you.Ask for support: Whether through coaching, mentorship, or community, you don't have to navigate transitions alone.Embrace imperfect growth: Life transitions can feel messy, but clarity comes from taking one step at a time.Connect with Miranda Hawkins:Website: www.mirandakhawkins.comLinkedIn: Miranda K. Hawkins CoachingLaw Practice: Hawkins GordonFinal Thought:Miranda Hawkins reminds us that life's biggest transitions—whether personal or professional—are opportunities for growth. By following your intuition, trusting your energy, and seeking the right support, you can move forward with clarity and confiKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textIn this extraordinary episode of Badass Women in Business, Aggie and Cristy sit down with Melissa Gilbert and Nicole Haase, the visionary co-founders of Modern Prairie. What started as a business idea to support women in their "middle essence" has evolved into a thriving community focused on connection, empowerment, and meaningful storytelling. Melissa and Nicole share the journey of building Modern Prairie, the challenges of creating a community-first brand, and their commitment to serving women through authenticity, vulnerability, and collaboration. Whether you're an entrepreneur, a seasoned professional, or someone seeking inspiration, this conversation will leave you feeling empowered to embrace imperfection and lean into your passions.IntroductionMeet Melissa Gilbert, a multi-faceted entrepreneur, actor, and former Screen Actors Guild president, and Nicole Haase, a brand strategist and retail expert. Together, they co-founded Modern Prairie, a brand and community for women over 50.Key Topics DiscussedThe Origin Story: How a shared passion for community and connections sparked Modern Prairie.Reimagining Aging: Breaking societal norms and empowering women to embrace their prime.Community-First Business Model: Insights into building a supportive, judgment-free space for women.Authenticity in Branding: Why listening and engaging with their audience is at the heart of Modern Prairie's growth.The Importance of Vulnerability: Melissa and Nicole open up about navigating conflict and building trust in their partnership.Products with Purpose: From heirloom-quality items to events that inspire, Modern Prairie is redefining what it means to serve their audience.Navigating the Entrepreneurial Journey: Lessons learned about boundaries, balance, and staying true to their mission.Quotes to Remember“Perfection is a disease. Embrace imperfection—it's what makes things special.” – Melissa Gilbert“You have to ask yourself why you're building a community and be ready to embrace both the good and the bad.” – Nicole Haase“Stay curious. That's the key to staying vibrant and excited in life.” – Melissa GilbertWhy You Should ListenThis episode isn't just about building a business—it's about creating a legacy, fostering meaningful relationships, and finding beauty in imperfection. Melissa and Nicole share practical advice, heartfelt stories, and powerful lessons that will resonate with anyone striving to make an impact.Links to ConnectModern Prairie WebsiteModern Prairie on InstagramModern Prairie on FacebookClosing ThoughtsWhether you're pivoting in your career or seeking deeper connections in your community, Melissa and Nicole's journey will inspire you to embrace your true self and step boldly intoKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textIn this inspiring episode of Badass Women in Business, we sit down with the powerhouse team at MYB Inc., a family-owned, woman-led business dedicated to empowering employers with informed hiring decisions. Christina Caruso, Shelby Caruso, and Molly Scott share the story of their company's evolution, rooted in a legacy of trust and innovation started by their mother, Karen Caruso. They discuss the unique dynamics of running a family business, balancing personal and professional lives, and their mission to provide exceptional customer service in an increasingly automated world. From overcoming sexism in the workplace to embracing their roles as leaders and mothers, this episode is packed with laughter, insights, and actionable advice for entrepreneurs and leaders alike.Show Notes:Introduction:Meet Christina Caruso (Director of Operations), Shelby Caruso (Director of Sales and Marketing), and Molly Scott (Director of Production) from MYB Inc., a leading background screening and EEO services company.The Legacy of MYB Inc.:Founded by Karen Caruso in 1996, MYB started as a passion project to empower employers and protect families.Karen's journey from private investigator to trailblazing entrepreneur set the foundation for MYB's values of trust, accuracy, and customer care.The Dynamics of a Family Business:Honest communication and shared passion drive their success.The pros and cons of working with family, including the inability to "turn it off."Empowering Women in Business:Each leader shares how their personal experiences shape their leadership style.Overcoming sexism and building confidence in a male-dominated industry.Customer Service as a Differentiator:Why MYB's hands-on, human-first approach sets them apart from competitors.The importance of building trust with clients and applicants through personalized support.Building on Karen's Vision:Continuing the legacy of prioritizing employee well-being and flexibility.Expanding MYB's reach while staying true to its core values.Advice for Entrepreneurs and Leaders:Christina: Focus on personal growth as a foundation for professional success.Molly: Confidence is key—don't let sexism or doubt derail your goals.Shelby: Take the leap and don't let self-doubt dictate your path.Closing Inspiration:The MYB team shares their excitement for the future and their dedication to maintaining their mother's legacy while carving their own path as leaders.Links:MYB Inc. WebsiteMYB Inc. on FacebookMYB Inc. on LinkedInDon't miss this empowering episode about legacy, leadership, and family in business—stay badass!Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textOn this episode of Badass Women in Business, we're joined by Geneve Huxley, CPA, also known as the “accountant with a personality.” With over 20 years of expertise as a licensed CPA and fractional CFO, Geneve brings humor and clarity to the often-intimidating world of business finance. From demystifying cash vs. accrual accounting to explaining why every entrepreneur needs a strong balance sheet, Geneve delivers actionable advice to help business owners unlock financial insights and prepare for sustainable growth. Whether you're struggling with cash flow, planning your next big move, or just want to laugh while learning about finance, this episode is for you.Show Notes:Guest Introduction:Meet Geneve Huxley, CPA: Fractional CFO, financial detective, and educator helping businesses nationwide from her base in Fort Collins, Colorado.Key Topics Discussed:The Role of a Fractional CFO: How fractional CFOs fill the gap between bookkeepers and tax preparers, offering actionable strategies for growth.Cash vs. Accrual Accounting: Why accrual accounting is crucial for seeing your business's true financial health and avoiding costly mistakes.Unpacking Financial Blind Spots: Common misconceptions about balance sheets, income statements, and liabilities—and how to fix them.The Value of Planning Ahead: Practical advice for entrepreneurs, from saving before going solo to confidently pricing your services.Geneve's Humor in Finance: How her analogies, including a ghostbusting business, make financial concepts easy to understand (and fun!).Actionable Takeaways:Regularly reconcile and close your books for better financial accuracy.Separate cash flow management from profitability analysis for a clearer picture of your business's health.Entrepreneurs: Double your initial service pricing—you're worth it.For Entrepreneurs:Ready to scale or struggling with financial roadblocks? Geneve explains when to seek a fractional CFO and how they can transform your business strategy.Connect with Geneve Huxley:Website: www.huxleycpa.comLinkedIn: Geneve HuxleyJoin us for this insightful and entertaining episode where finance meets fun. Geneve's expertise, humor, and down-to-earth advice are the perfect mix to help you take control of your business finances!Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textThis week on Badass Women in Business, Aggie and Cristy sit down with Tia Zavaras, the powerhouse behind Evolved Law. Tia's shaking up the family law industry by offering a more compassionate, streamlined approach to divorce. From her work as a litigator to becoming a coach and mediator, Tia shares how she's helping clients avoid costly legal battles, prioritize emotional well-being, and reach better outcomes—faster.Tia also talks about Colorado's game-changing Licensed Legal Paraprofessional (LLP) program, which makes affordable, high-quality legal help accessible to more people. If you've ever wondered how family law could evolve into something kinder and more practical, this episode is for you.Show NotesMeet Tia Zavaras: Founder of Evolved Law, attorney turned coach, and advocate for affordable, client-first divorce solutions.Revolutionizing Divorce: How Evolved Law helps clients stay out of court, save money, and move forward with confidence.Licensed Legal Paraprofessionals (LLPs): What they are, why they matter, and how they're making family law more accessible.The Human Side of Family Law: Addressing trauma, managing fear, and creating agreements that work for everyone involved.Why it Matters: Tia's mission to disrupt the traditional legal system and help families handle conflict with dignity.Connect with Tia and Evolved LawWebsite: https://www.evolved-law.com/LinkedIn: https://www.linkedin.com/company/theevolveddivorce/Facebook: https://www.facebook.com/theevolveddivorceLoved this episode? Subscribe, rate, and leave us a review. Let's keep celebrating badass women changing the game.Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textOn this episode of Badass Women in Business, Aggie and Cristy chat with Natasha Walstra, founder of NearPoint Strategies, about her transformative approach to social selling on LinkedIn. Natasha shares how she helps sales teams and leaders build authentic relationships, drive ROI, and grow sustainably—all in under an hour a day.From her start as a reluctant SDR to leading her own business, Natasha reveals her Nearbound strategy, leveraging networks and referrals for real results. She also discusses her role as Executive Director of the Inner Mountain Foundation and host of The Climb podcast. Tune in for actionable insights to elevate your LinkedIn game.Show NotesIntroducing Natasha Walstra and NearPoint StrategiesNatasha Walstra is the founder of NearPoint Strategies, specializing in high-integrity social selling. Her global perspective and proven LinkedIn strategies have helped countless professionals enhance visibility and drive business growth.Key Topics Discussed in This EpisodeThe Philosophy of Social SellingWhy Natasha believes the goal of LinkedIn is to "get off LinkedIn."How focusing on genuine relationships trumps vanity metrics like likes and comments.The foundational principles of Natasha's Nearbound approach.Building Sustainable Business Growth on LinkedInStrategies to make LinkedIn work for you in less than 45 minutes a day.The importance of leveraging networks, referrals, and word of mouth for ROI.How to shift from "spray and pray" sales tactics to meaningful, strategic connections.Navigating EntrepreneurshipNatasha's journey from SDR to business owner, including the fears and triumphs.The power of investing in yourself and embracing progress over perfection.Balancing business growth with personal milestones, including marriage and motherhood.Women Empowerment and Giving BackNatasha's work as Executive Director of the Inner Mountain Foundation.Hosting The Climb podcast, where she shares inspiring stories of women rising in leadership.Actionable Advice for ListenersIf LinkedIn isn't part of your strategy yet, Natasha explains why it should be.Simple steps to get started with social selling, even if you're social media-averse.How to balance immediate sales goals with long-term relationship-building.Connect with Natasha WalstraWebsite: www.nearpointstrategies.comLinkedIn: Natasha WalstraInstagram: @nearpoint.strategiesStay ConnectedLoved this episode? Be sure to subscribe, rate, and review Badass Women in Business on your favorite streaming platform. Stay badass and join us next time for more inspiring stories and strategies!Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textIn this episode of Badass Women in Business, Aggie and Cristy sit down with Erika Ayers Badan, former CEO of Barstool Sports and current CEO of Food52, to discuss the art of balancing ego and insecurity in leadership, navigating the complexities of career transitions, and the power of showing up authentically. Erika shares candid insights from her journey transforming Barstool into a media powerhouse, why she believes failure is a gift, and how to lean into discomfort to find career fulfillment. Whether you're running a startup, thriving in corporate, or planning your next big move, Erika's no-nonsense approach will inspire you to own your career with confidence and grace.Show Notes:Introduction: Erika Ayers Badan, former CEO of Barstool Sports, current CEO of Food52, and author of Nobody Cares About Your Career.Key Insights:Ego and Insecurity: How balancing humility with confidence can open doors and lead to growth.Lessons from Microsoft: The art of saying "no" and the importance of setting boundaries in leadership.Building Barstool Sports: Turning a chaotic startup into a $550 million brand with a predominantly female leadership team.Career Transitions: Why Erika chose to pivot to Food52 and how she's redefining leadership in the homeware and lifestyle space.Community and Connection: Erika's vision for building brands that foster joy and belonging.Feedback and Radical Candor: Why immediate, constructive feedback is essential for growth—at every level of the organization.Overcoming Imposter Syndrome: Strategies for silencing self-doubt and betting on yourself.Advice for Listeners:Don't silence your voice—listen to what you need and take action.Work is tuition you're paid for—make the most of every opportunity to learn and grow.Nobody cares about your career more than you do—own it unapologetically.Connect with Erika Ayers Badan:Website: ErikaAyersBadan.comTikTok: @erika_Instagram: @erikaLinkedIn: Erika Ayers BadanDon't miss this honest and inspiring conversation about leadership, resilience, and the journey to finding career happiness.Follow, review, and share!Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textIn this episode of Badass Women in Business, we dive into the transformative journey of Roshanda Pratt, a visibility strategist, author, and broadcast journalist with over 20 years of experience. Known for her dynamic presence and expertise, Roshanda shares her journey from behind the camera as a television news producer to being a digital pioneer and advocate for empowering women to embrace visibility. She explains the fundamentals of being seen, heard, and paid while breaking free from self-doubt and undervaluing your services. Roshanda's wisdom and energy will leave you inspired to own your voice, amplify your impact, and unapologetically take up space in the world.Show Notes:Introduction:Meet Roshanda Pratt: founder of REP Network, host of The Rosho Live, and author of CEO of Live Video and Visibility Is Power.Highlights of her career, including features on CBS' The Talk, The Tamron Hall Show, and The Today Show.Key Topics Discussed:What Is Visibility?Roshanda defines visibility as “the audacity to shine your light” and explains why it's critical for women to step into the spotlight to amplify their influence and impact.The Inner Work of Visibility:Visibility starts within. Roshanda shares her personal journey of reclaiming confidence, overcoming self-doubt, and giving herself permission to be seen and heard.Content as Legacy:Roshanda emphasizes the importance of creating content as a way to leave a lasting legacy, allowing future generations to see your story and lessons.Practical Steps for Visibility:Insights into embracing authenticity, showing up consistently, and engaging with your audience in a meaningful way.Practical Takeaways:Write your own permission slip to step into visibility.Embrace progress over perfection when building your personal brand.Invest in yourself—through therapy, coaching, or professional development—to break through limiting beliefs.Build an engaged community that supports your journey.Connect with Roshanda Pratt:Website: REP NetworkFacebook: The Rosho LiveLinkedIn: Roshanda PrattInstagram & TikTok: @TheRoshoLiveYouTube: Visibility Is Power TVBooks by Roshanda Pratt:CEO of Live VideoVisibility Is PowerStay tuned for more conversations with women redefining what it means to be a badass in business. Don't forget to rate, review, and subscribe to the podcast. Stay badass!Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textReagan Cannon shares her transition from leading Fortune 15 companies like Amazon to starting her own business as a leadership speaker and coach. She opens up about the challenges of leaving corporate security, how relational courage helps women break through barriers, and why taking calculated risks is essential for growth. Reagan offers powerful insights into redefining identity, building confidence through action, and creating leadership cultures that inspire innovation and success. This episode is packed with practical advice for women ready to take bold steps in their careers or entrepreneurial journeys.Show Notes:Introduction: Reagan Cannon, leadership expert, coach, and former Amazon executive, shares her inspiring journey and actionable lessons for women in business.Corporate Career:Insights from Reagan's 20+ years leading teams of 10,000+ at major corporations.The pivotal moments that kept her in corporate and eventually gave her the courage to step out on her own.Relational Courage:The importance of relational courage in breaking societal barriers for women in leadership.Research findings on how women can shift from compliance to strategic influence.Confidence vs. Courage:Why confidence is overrated and courage is the actionable step needed to grow.How repeated acts of courage lead to real confidence over time.Calculated Risk:Reagan's approach to smart experimentation and managing risks while launching her business.Why failure is a stepping stone and how to measure risk using the “Monster Audit” framework.Leadership Lessons:Moving from control to building team capabilities and fostering innovation.The importance of delegating effectively and focusing on driving strategy as a leader.Identity Shift:Redefining her personal and professional identity after leaving a corporate role.The challenges and surprises of introducing herself as an entrepreneur.Practical Advice:How to overcome fear, embrace change, and take ownership of your career path.Why waiting for the “perfect time” is a myth and how to make bold moves with intention.Connect with Reagan Cannon:WebsiteLinkedInInstagramCall to Action:Dive deeper into Reagan's journey and lessons with her blog, The Eight Things I Learned About Entrepreneurship, at her website. If you enjoyed this episode, subscribe and leave a review to help others discover Badass Women in Business. Stay tuned for more stories of courage and success!Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textIn this episode of Badass Women in Business, we're joined by Veena Birajadar, founder of Pure Vegan Café, a plant-based haven that brings healthy, delicious vegan dishes to North Carolina. Veena shares her story of leaving a career in IT to pursue her passion for plant-based eating. From her family's journey with cancer treatment to her mission to offer accessible vegan food, Veena's journey is full of inspiring insights about resilience, community, and the power of a plant-based diet. Tune in as we explore her journey from corporate life to restaurant ownership, the challenges she faced, and her commitment to making plant-based food approachable for everyone.Show NotesIntroduction: Veena Birajadar, founder of Pure Vegan Café, on her journey from IT to plant-based restaurant owner.Inspiration: Family health experiences led Veena to create an accessible, plant-based dining experience.Founding Pure Vegan Café: Transitioning careers, Veena shares challenges in launching a mission-driven vegan restaurant.Menu Highlights: A blend of Indian, American, and Mexican vegan dishes, including allergen-friendly options.Team Building: Focuses on hiring passionate individuals and fostering a positive workplace culture.Future Vision: Plans for expansion, potentially exploring fine dining vegan experiences.Connect with Pure Vegan Café: Website | Facebook | TikTok | InstagramKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textIn this episode, Melva LaJoy LeGrand, founder of LaJoy Plans, shares her deeply personal story of resilience, legacy, and self-discovery. Melva opens up about her journey from academia to event planning, her challenges with self-identity, and the profound impact of her parents on her life's path. She dives into her commitment to advocating for women of color in business, the empowering role of mentorship, and her inspiring message to live authentically. Melva's reflections encourage us to value the power of our personal stories and to push beyond the traditional boundaries set by society.Show NotesIntroduction: Melva LaJoy LeGrand, founder of LaJoy Plans, discusses her journey of resilience, guided by love, joy, and the legacy of her parents.Path to LaJoy Plans: Starting from an academic career, Melva found her calling in storytelling and event planning, using her skills to connect people and create meaningful experiences.Personal Growth: She shares insights on navigating self-esteem issues, overcoming trauma, and embracing her unique identity as a Black woman.Business Resilience during COVID: Melva opens up about the loss of her business contracts during the pandemic, the period of grief that followed, and the eventual pivot that helped her rebuild.Advocacy for BIPOC Women: Melva's work emphasizes equal access and the importance of mentoring women of color, aiming to bridge the wage gap and broaden the definition of excellence.Mondays with Melva: A video series Melva created as a love letter to herself and other women, focusing on topics like fear management, purpose, and self-growth.Future Vision: Melva envisions furthering her creative storytelling projects, advocating for social issues, and fostering community connections.Connect with Melva:Website: LaJoy PlansLinkedIn: Melva LaJoy LeGrandInstagram: @belajoyfulYouTube: LaJoy Plans on YouTubeKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textIn this episode of Badass Women in Business, hosts Aggie and Cristy are joined by Valentina Milanova, founder and CEO of Daye. Valentina shares her journey from studying law and business to pioneering innovation in gynecological health. She discusses the challenges women face in securing venture funding, especially in healthcare, and highlights Daye's groundbreaking work in developing CBD tampons and diagnostic products that support women's health in accessible and effective ways. Valentina's candid discussion of the obstacles in women's health innovation, along with her inspiring approach to team management and social impact, offers a unique look into the femtech space and the importance of creating products that genuinely support women's well-being.Show NotesIntroduction: Valentina Milanova, founder of Daye, shares her mission to innovate gynecological health.Founding Daye: Valentina's health experiences led to creating solutions for women's health gaps.CBD Tampons: Discusses Daye's CBD-infused tampons for natural menstrual pain relief.FemTech Challenges: Funding disparities faced by female founders in healthcare innovation.Diagnostic Tampons: Daye's product screens for STIs, HPV, and vaginal health issues to boost access to preventive care.Leadership Insights: Valentina's focus on supportive, intuitive team-building.Sustainability: Daye is a B Corp and carbon-neutral, partnering with organizations for social impact.Future Vision: Researching the vaginal microbiome to advance health solutions and reduce stigma.Connect with Valentina & Daye: Website | LinkedIn | TikTok | InstagramKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textEpisode SummaryIn this episode of the Badass Women in Business podcast, we talk with Shannon Diesch, CEO and co-founder of Quarter, a pioneering platform that redefines real estate investment through equity-based co-ownership and tokenization. Shannon discusses Quarter's mission to make homeownership accessible to Millennials, Gen Z, and financially underserved communities. By allowing investments in owner-occupied real estate, Quarter provides affordable housing options and financial stability, paving the way for a fresh approach to property ownership.Shannon shares her journey as a young entrepreneur, the challenges of leading a mission-driven company, and her strategies to balance investor interests with housing affordability. She also highlights how Quarter enables investors to engage in real estate with minimal management responsibilities, receiving returns without the upkeep concerns typical in property investments.Show NotesIntroduction – Meet Shannon Diesch, CEO of Quarter, and explore the platform's goal of accessible homeownership through innovative real estate models.Equity-Based Co-Ownership – Shannon explains how Quarter's model supports affordable home financing, creating real estate investment opportunities for underrepresented groups.Personal Story and Mission – Hear Shannon's backstory and the motivations that led her to champion housing stability and financial freedom.Investor Perspective – Learn how Quarter provides investors a hands-off, pooled investment option with monthly returns and property appreciation without direct property management.Tokenization and Technology – Insights into Quarter's use of blockchain technology to simplify real estate transactions and broaden investor accessibility.CEO Challenges and Growth – Shannon opens up about her experience leading a purpose-driven company, balancing investor needs with the platform's core mission.Advice for Aspiring Entrepreneurs – Shannon's advice on staying mission-focused and the importance of a strong support network when facing entrepreneurial challenges.How to Connect – Learn more about investing or exploring homeownership with Quarter.Connect with Shannon and QuarterWebsite: QuarterLinkedIn: QuarterX (formerly Twitter): @LiveQuarterKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textEpisode Summary:In this episode, Badass Women in Business welcomes Diana Khan, a Maryland-based attorney and entrepreneur who leads seven interconnected businesses, including DK Law Group. Diana talks with Aggie and Cristy about managing multiple roles with efficiency and a no-nonsense approach. She breaks down her strategy of “pivot and triage”—her process for prioritizing and adapting daily. Diana also shares her take on unconventional hiring practices, finding the right team fit by focusing on strengths over traditional job titles.Reflecting on past partnerships, Diana outlines what she's learned about setting boundaries and clear expectations to make collaborations sustainable. Finally, she gives advice on staying focused and motivated through self-assessment and learning to let go of expectations that don't align with personal values.Show Notes:Guest Introduction: Diana Khan, attorney and owner of seven vertically integrated businessesPivot and Triage: Practical strategies for managing a demanding workloadHiring for Fit: Why Diana emphasizes strengths and flexibility over rigid job descriptionsPartnership Insights: Learning the importance of setting boundaries and aligning goalsPersonal Growth: Diana's approach to defining success and adapting to changeWhere to Connect with Diana:DK Law GroupFacebookLinkedInTikTokInstagramKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textIn this episode of the Badass Women in Business podcast, Aggie and Cristy sit down with Lauren Shaw and Lauren Capwell, co-founders of Clarity Playbook™. The Laurens share their fascinating entrepreneurial journeys and how they have created a suite of AI-powered tools to help business owners streamline their processes, gain clarity on their ideal clients, and ultimately, free up more time for growth.Lauren Shaw talks about her path from professional hula hoop dancer to seven-figure business owner and her transition into the online business world. Lauren Capwell shares her background in aerospace engineering, her deep passion for AI, and how she leveraged this expertise to co-create Clarity Playbook™.The episode dives into how the Laurens have used AI to collect and analyze data from hundreds of female entrepreneurs, identifying common pain points and using those insights to create tools that empower business owners to save time and create more freedom. They also discuss the challenges of building a business with freedom as a core value and the importance of aligning your work with your personal goals.Throughout their conversation, they highlight the importance of partnership, balancing complementary skill sets, and how different AI tools can streamline business operations. They also share advice on how to scale a business while maintaining a healthy work-life balance.Takeaways:Use AI and automation to streamline business processes and save time.Clarity on your ideal client is key to business success.Scaling a business requires strong foundational systems and operations.Align your business goals with your desired lifestyle for long-term happiness.Licensing business tools can be a way to scale without sacrificing freedom.Chapters: 00:00 - Introduction and Welcome01:05 - Lauren Shaw's Journey: From Hula Hooping to a Seven-Figure Business07:20 - Lauren Capwell's Journey: From Aerospace to AI and Automation12:45 - The Power of Partnership: Complementary Skill Sets18:22 - Leveraging AI for Market Research and Business Clarity23:01 - Building the Client Clarity Playbook™29:43 - Scaling with AI: Automation to Streamline Processes35:21 - Aligning Your Business with Your Lifestyle40:32 - The Challenges of Constant Travel While Building a Business46:55 - Future Vision: Licensing and AI Training for Women Entrepreneurs50:48 - Final Thoughts: Embracing Risks and Taking Small StepsKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com

Send us a textIn this episode of the Badass Women in Business podcast, Aggie and Cristy sit down with Mo Carrier, co-founder of MyBliss®, to discuss the journey behind building a sexual wellness brand dedicated to women's health. Mo opens up about her personal experiences with birth control and how it led her to start MyBliss®, a company focused on developing condoms that prioritize women's comfort and vaginal health. She shares the challenges of breaking into the market, particularly as a young female entrepreneur in a male-dominated industry.From facing sexism while raising capital to dealing with personal hardships such as miscarriages, Mo's story is a testament to perseverance and the power of creating solutions that matter. She talks about the innovative design of MyBliss® Ultra-Thin Condoms, which have been recognized by Cosmopolitan as the Best Condom of 2024, and the importance of breaking down stigmas surrounding women's sexual health. Mo also shares her insights on the value of having a clear vision, staying grounded, and building relationships that support your entrepreneurial journey.Takeaways:Women's health products should be designed with women's bodies in mind.Breaking into male-dominated industries requires resilience and clear vision.Entrepreneurship comes with personal sacrifices, but perseverance can pay off.Stigmas around sexual health can be addressed through thoughtful product design and messaging.Asking for help and building a supportive network is essential for success.Staying focused on your core product can set a strong foundation for growth.Chapters:00:00 - Introduction and Welcome00:35 - Inspiration Behind MyBliss®: Filling a Gap in Women's Health10:20 - Breaking Barriers: Challenges as a Female Entrepreneur in Sexual Wellness15:12 - Personal Struggles: Miscarriages and Staying Resilient in Business20:47 - Innovating the Condom Industry: Vaginal Health and Design28:09 - Navigating Stigma: Repositioning Sexual Wellness Products for Women33:17 - The Power of Relationships: Asking for Help and Building a Network37:25 - Looking Ahead: Growing MyBliss® and Future Products42:50 - Advice for Aspiring EntrepreneursNew episodes of Badass Women in Business are released every Tuesday. Tune in for more candid conversations with fearless leaders.Find MyBliss® online: InstagramKeep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com