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The Smart Passive Income Online Business and Blogging Podcast
#936 I've been on YouTube since 2009, and after today's chat with three teenage creators, I'm blown away by the big moves the next generation is making to fully take over this platform! The Wild Adventure Girls are 16, 17, and 18. Across multiple channels, they're turning absolute chaos into millions of subscribers and a legit content empire! You don't want to miss this session because Angelina, Annabella, and Scarlett give us an inside look at how they build superfans with everything from short-form videos to video-first podcasting! We dig into exactly what it takes to build a creator business. You'll hear how the girls balance school and content creation, plan and develop their productions, handle negative comments, and leverage sponsorships and merch to monetize. We also chat about growing beyond YouTube and the responsibility that comes with inspiring young audiences. Listen in on this episode for a big dose of motivation! Show notes and more at SmartPassiveIncome.com/session936.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The Smart Passive Income Online Business and Blogging Podcast
AL #004 Regularly collaborating with other creators is a shortcut to audience growth. But what if you're already doing a lot and don't want to add a ton of extra work to your plate? For quick and easy collabs, listen in on today's AskLiz session to get my top three strategies! These low-lift opportunities are the ideal place to start if you're looking to reach new people and give your brand a quick boost! Join me, Liz Wilcox, for a chat on bringing back roundup-style posts, co-hosting live sessions with little to no prep, and swapping lead magnets with other creators in your niche. You'll also hear real examples of how I'm using these strategies in my own business to take action and expand my reach. So don't miss out! And if you'd like me to answer your business question in an upcoming session, let me know what you're dealing with at SpeakPipe.com/LizWilcox! Show notes and more at SmartPassiveIncome.com/al004.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this week's “Throwback Thursday” segment, we hear from the co-founder of a business that turns upcycled grains from breweries into delicious snacks. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.Show notes: SideHustleSchool.comEmail: team@sidehustleschool.comBe on the show: SideHustleSchool.com/questionsConnect on Instagram: @193countriesVisit Chris's main site: ChrisGuillebeau.comRead A Year of Mental Health: yearofmentalhealth.comIf you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes.
The Smart Passive Income Online Business and Blogging Podcast
#935 Why do some people get all excited about starting a challenge that can change their lives, only to quit after the very first day? What are the factors pushing others forward to consistent wins? In both cases, one key element might be fear. But here's the thing. We can let fear stop us from taking action, or use the exact same mental state to keep going! That's one of the many takeaways from today's conversation with Roger Coles of My Social Designer. Liz Wilcox and I knew we had to find out what makes Roger tick after seeing how well he did in our 30-day short-form video challenge. For one, his combination of discipline and playfulness is a perfect example of what it takes to stand out online and build a creator business in 2026. From content strategy and workflow shortcuts to mindset shifts and building lucrative relationships with big brands, this chat is a goldmine. Enjoy! Show notes and more at SmartPassiveIncome.com/session935.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode of The Influence Factor, Alessandro Bogliari chats with Omer Dahan, Head of Affiliates, Partnerships, and Influencers at Fiverr, to discuss the evolution of the creator economy, the changing landscape of influencer marketing, and the growing shift toward performance-driven partnerships. Omer shares how Fiverr is expanding beyond traditional freelance services, enhancing measurement and attribution capabilities, and creating stronger alignment across marketing channels to drive growth.
What do you do when your friends don't understand your dreams?In this episode of Mama's House To Penthouse, Prinston Hicks and Country Cowboy discuss one of the most difficult parts of personal growth and entrepreneurship: outgrowing your environment.They break down:• Why some friendships naturally evolve• Shared history vs shared vision• Loyalty to your future vs loyalty to your past• Building a support system that aligns with your goals• Entrepreneurship and ambition• Finding your tribe• Personal growth and self-reflection• Why growth often feels lonelyThe conversation also explores AI, automation, affiliate marketing, franchise opportunities, and business growth strategies before diving into a deeper discussion about relationships, community, and success.If you've ever felt like the people around you don't understand where you're trying to go in life, this episode is for you.Follow Mama's House To Penthouse for weekly conversations on entrepreneurship, business growth, leadership, personal development, mindset, and building a life of freedom.⏱️ CHAPTERS00:00 Intro01:42 Penthouse Plays Of The Week02:42 Small Business Grants & Alternative Funding07:31 Attention Is The New Storefront09:58 Affiliate Marketing & Audience Building14:16 AI Employees & Business Automation17:07 Franchise Opportunities & Business Models20:12 What Do You Do When People Don't Understand Your Vision?21:22 Your Future vs Your Past24:20 When Friends & Family Don't Support Your Goals27:08 Shared History vs Shared Vision30:19 Why You Need New Communities To Grow32:06 Making Room For New Relationships34:48 Different Friends Serve Different Purposes37:46 When People Think You're Crazy39:53 Learning To Let Go43:25 Stop Forcing Relationships47:03 Building Systems Around Community48:38 Finding Your Tribe50:10 Opportunities You Miss By Staying Comfortable51:46 Business, Friendship & Recreation54:01 Final Thoughts & Outro
Willkommen bei Back 2 Basics – der Reihe für aufstrebende E-Commerce Händler und ihren ersten Kontakt mit Affiliate Marketing - vom Next Level Affiliate Marketing Podcast. Bist du engagierter Merchant und hast bereits deinen Online-Shop bei Shopify, Woocommerce, Magento oder Shopware, und suchst nun nach einer Erweiterung zum typischen Google, Amazon, Facebook und Apple Marketing-Mix? Dein Host Nawid Company erklärt in dieser Serie klar strukturiert die Grundsteine des Affiliate-Marketingbereichs damit du bestens vorbereitet für die ersten Schritte bist. So wirst mit Back 2 Basics und der Interview-Reihe Time for Learning schnell zum Profi. Die heutige Folge behandelt folgende Themen: - Affiliate vs. Google & Meta - Bestandskunden / Neukunden - Earning per Click / EPC - Fairness - Granulares Tracking - Last Click Attribution & Storno Quote - Vergütung - Wertschätzung
The Smart Passive Income Online Business and Blogging Podcast
AL #003 Whatever niche you're in, growing your email list is still one of the best things you can do to grow and future-proof your brand. But how do you get more subscribers? Many creators and entrepreneurs use digital freebies to reward sign-ups. These lead magnets often come in the form of downloadable PDFs, mini-courses, discounts, and so on. That said, you may find that the common resources and ideas that get shared online don't work in your niche. If that's the situation you're in, listen in on this quick AskLiz session to stop overthinking your freebies. Today, I'll share my top uncommon and underappreciated lead magnet suggestions to help you take action fast! In case you haven't been tuning in lately, you'll definitely want to join me, Liz Wilcox, for these bite-sized Friday episodes on everything entrepreneurship and lifestyle design. And if you'd like to hear my take on what you're dealing with, send me your questions at SpeakPipe.com/LizWilcox! Show notes and more at SmartPassiveIncome.com/al003.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Vereinbare jetzt dein kostenloses Erstgespräch mit Judith unter https://judithhoffmann.info/ In dieser Folge der Reihe "Unser Weg. Dein Erfolg" nehmen dich Judith und Ben bei Teil 2 mit in eine Zeit, in der noch nichts fertig war, aber schon alles begonnen hat. Du erfährst, warum Ablehnung manchmal genau das Training ist, das dich später mutiger macht, und wie aus ersten Versuchen, Umwegen und echten Geldsorgen wichtige Entscheidungen entstanden sind. Es geht um Network Marketing, Instagram, Affiliate Marketing, Weiterbildungen, große Learnings und die Frage, warum manche Türen sich erst öffnen, wenn man überhaupt losgeht. Wenn du selbst gerade an einem Punkt stehst, an dem du nicht genau weißt, ob dein Weg schon Sinn ergibt, dann wirst du in dieser Folge merken, dass Erfolg oft nicht geplant wird, sondern Schritt für Schritt entsteht. Sichere dir jetzt deinen Platz in der kostenlosen KInergie Masterclass – Live am 24.06.2026. - 19.30 Uhr Kostenlos anmelden: https://kinergie.ai/masterclass Deine Judith, Dein Ben *** - Vereinbare jetzt dein kostenloses Erstgespräch: https://www.judithhoffmann.info - Kostenlose Webinare: Das grösste Insta- und Google Update aller Zeiten: https://www.magnetaccount.de/ Automatisiert wachsen mit der Cappuccino-Strategie: https://cappuccinostrategie.de - Onlinekurs "Mut zur Sichtbarkeit": https://www.judithhoffmann.info/sichtbarkeitskurs - Hier lernen wir uns auf Instagram besser kennen: https://www.instagram.com/judithhoffmann_official/
The Smart Passive Income Online Business and Blogging Podcast
#934 It's been eighteen years since I got fired from my architecture job and started my entrepreneurship journey. That one moment led to something completely unexpected! You see, when you put yourself out there and share your story, you never know who's listening on the other end. But where do you start? Listening in on today's episode to get a leg up would help! I'll first share the mindset shift I had when I turned 40. This is a big one because it freed me up to go all-in on my Pokémon content when people were making fun of me. Billions of views later, I never want to go back to trying to please everyone. I'll also discuss the importance of live-streaming and in-person events for building relatability, how I turn failures into wins, how I became a New York Times bestselling author, and why I study K-pop groups for next-level marketing ideas. Thank you for tuning in! Show notes and more at SmartPassiveIncome.com/session934.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Yoray Halevy joins Tye DeGrange to dig into why brands can't rely on Vogue-style coverage to build credibility — and what they should be doing instead. Yoray shares how his company creates authentic content that speaks to specific audiences, why last-click attribution misses the full picture, and how a paid media distribution mindset unlocks the true value of content. They also explore how AI is changing the content-to-distribution relationship, and why experimentation is the key to knowing what actually works.
In Time for Learning sucht dein Host Nawid Company das Gespräch mit anderen Branchenexperten. Hier erfährst du, wie es im Affiliate Bereich wirklich läuft und was die neusten Trends sind. Machst du also bereits Affiliate Marketing und arbeitest in dem Bereich, bist Merchant und betreibst deinen eigenen Online-Shop oder möchtest dich einfach weiterbilden, dann bist du hier genau richtig. Im ersten Teil der heutigen Folge "Time for Learning" sprechen Nawid Company und sein Experten-Gast Oliver Seidel, CEO von Consults.de, über die rasante Entwicklung von KI-Agenten wie Claude Code und wie Unternehmen den Schritt von ersten Experimenten zu einer sicheren, kontrollierten KI-Strategie schaffen. Dabei geht es um Sicherheitsframeworks, Kontrollmechanismen und die veränderte Rolle vom Entwickler zum "KI-Teamleader". Heute geht es um folgende Themen: - ChatGPT / OpenAI - Claude / Claude Code/ Anthropic - Cloud-Abo-Modelle - Goldgräberstimmung KI - KI-Halluzination / "Confident AI" - Kontrollmechanismen - Rechenzentren / KI-Infrastruktur
The Smart Passive Income Online Business and Blogging Podcast
AL #002 We've all seen the massive sales pages many high-level entrepreneurs swear by. But if you're a beginner, putting something like that together can be daunting enough to stop you from taking action altogether. So, do you really need all that to sell your first products? Instead, what's the shortest sales page you can get away with? And also, how much is too much copy? Join me, Liz Wilcox, for this second session of AskLiz to find out! Today, I'm breaking down the exact scenarios when minimal sales pages can work wonders for you. I'll also explain why and when you'll want to put in the extra effort and write more copy to uplevel your conversions. From getting the job done in under four hundred words to brushing up against short-story territory, I've got you covered! So listen in and let me know what you're dealing with at SpeakPipe.com/LizWilcox to have your questions answered in an upcoming episode. Show notes and more at SmartPassiveIncome.com/al002.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In dieser insights!-Folge sprechen Joubin Rahimi und Annette Kriszun, Geschäftsführerin der Scholz & Friends Digital Media GmbH, über die wohl größte Verschiebung im digitalen Marketing seit dem Aufstieg von Social Media: den Wegbruch von Traffic durch generative KI und LLMs. Annette zeigt mit datenbasiertem Blick, warum klassische Shop-, Banken- und Versicherungsumgebungen massiv an Reichweite verlieren, warum mehr SEA-Budget keine echte Antwort mehr ist und wie SEO, Affiliate-Marketing und Content Distribution 2.0 zu den neuen Pflichtkanälen werden.
The Smart Passive Income Online Business and Blogging Podcast
#933 I'm noticing a dangerous pattern for entrepreneurs, and AI is making things much worse! You see, there's nothing wrong with the traditional scaling advice of removing yourself as a bottleneck in your business. But there's also an automation and hiring trap destroying brands left and right! Over the years, I've seen and fallen for the dark side of delegating everything. That's why you should join me for this session to learn about common pitfalls to avoid as you begin to scale! I'll share the duties you should definitely automate or delegate as soon as possible. But more importantly, I'll walk you through my Human Scale Matrix to uncover the tasks your business thrives on. You should never hand these over to anyone else, so tune in to get this vital framework! Don't miss this episode because scaling isn't about removing yourself from your business. It's about removing yourself from the right parts of your business while doubling down on the parts that only you can do! Show notes and more at SmartPassiveIncome.com/session933.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Willkommen bei Back 2 Basics – der Reihe für aufstrebende E-Commerce Händler und ihren ersten Kontakt mit Affiliate Marketing - vom Next Level Affiliate Marketing Podcast. Bist du engagierter Merchant und hast bereits deinen Online-Shop bei Shopify, Woocommerce, Magento oder Shopware, und suchst nun nach einer Erweiterung zum typischen Google, Amazon, Facebook und Apple Marketing-Mix? Dein Host Nawid Company erklärt in dieser Serie klar strukturiert die Grundsteine des Affiliate-Marketingbereichs damit du bestens vorbereitet für die ersten Schritte bist. So wirst mit Back 2 Basics und der Interview-Reihe Time for Learning schnell zum Profi. Die heutige Folge behandelt folgende Themen: - Awin Roundtable & Think Tank Berlin - Commerce Content - Feed-Qualität / Produktdaten-Feed - Last-Click Attribution - LLMs / Large Language Models - Preisvergleich - Streichpreise
The Smart Passive Income Online Business and Blogging Podcast
AL #001 Can you still niche down to build an audience and find success in 2026? Instead of trying to find the riches in the niches, aren't you better off going broad nowadays? Debates on this topic are getting heated in the online business space. Right now, it's tried-and-true advice versus generalists hoping to hit it out of the park with a compelling enough offer. So what's the right move for your brand? I'm your host and SPI Community Director, Liz Wilcox, and we're tackling this question in this very first episode of AskLiz! We're launching these bite-sized sessions to help you on your journey in entrepreneurship, lifestyle design, personal development, and everything in between. Today's niching down question is the perfect place to start. Please tune in because clarity beats cleverness every time, and this makes all the difference if you're growing a brand from scratch! And if you'd like your question answered, let me know what you're dealing with at SpeakPipe.com/LizWilcox. Show notes and more at SmartPassiveIncome.com/al001.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The Smart Passive Income Online Business and Blogging Podcast
#932 In a world of AI, ads, and algorithms, word-of-mouth marketing is the ultimate tool to wield on your path to success. So, how do you get your audience to share and recommend your stuff? Listen in on this session because, if you do a few key things right, word-of-mouth growth will follow. Actually, that's crucial. Your job isn't to game the system and trick people into clicking the share button. But if you focus on the five content principles I discuss today, you'll unlock the best free marketing there is! Don't underestimate this! For instance, you'll hear how I can trace more than $100,000 in sales back to a single SPI Community member recommending my products. Word-of-mouth is also behind the biggest successes I've had with Deep Pocket Monster on YouTube and my Card Party live event. So join me for this essential episode to leverage the most trusted and targeted form of marketing! Show notes and more at SmartPassiveIncome.com/session932.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Have you ever wondered how brands can improve AI visibility without relying solely on traditional SEO or paid ads?In this episode of the Affiliate Marketing Podcast, we sit down with Mary Cooper, Co-Founder at Nicely Network, to explore how Reddit marketing is becoming part of modern brand awareness and affiliate strategy. Mary explains how Nicely Network helps brands build AI visibility by using Reddit alongside authoritative channels such as Yahoo and Business Insider, positioning them as trusted references in search, AI-driven discovery, and consumer decision-making.Mary also discusses the shift from traditional search behavior toward AI-assisted answers, and why Reddit has become a valuable platform for brands seeking long-term visibility and credibility. From software products to direct-to-consumer campaigns, Nicely Network has built a methodology that blends authenticity, niche targeting, affiliate strategy, and AI awareness to drive measurable results.Reddit Marketing and AI Visibility Talking PointsThe evolution of Nicely Network from a traditional affiliate agency to a Reddit and AI visibility specialist.Why Reddit is now a vital channel for brands, with its content being used to train AI and large language models.Case studies showcasing measurable results, including AI visibility gains and direct sales impact for clients like McAfee and Walmart.How Nicely Network balances brand guidelines with Reddit community authenticity to maximise performance.The long-term benefits of evergreen content that compounds over time and strengthens AI visibility.Why Reddit Marketing Matters for AI VisibilityMary explains that Reddit has grown into a powerful platform for brands seeking long-term AI visibility. Thanks to partnerships between Reddit and Google, Reddit content is now frequently cited in AI-driven search results. Nicely Network positions brands within niche communities and ensures posts are authentic, organic, and highly relevant to target audiences. By focusing on AI visibility rather than short-term metrics alone, brands gain a durable presence that continues to drive traffic and recognition over time.Reddit Campaign Case Studies and Affiliate StrategyNicely Network's approach is both strategic and tactical. For McAfee, they increased AI visibility share from 6% to 17% over four months. Walmart campaigns focused on bottom-of-funnel keywords, generating over $30 million in sales over multiple years. Campaigns are pre-planned with clear objectives, niche keywords, and pre-approved copy when necessary. Evergreen content ensures that initial campaigns continue to deliver value long after the launch, making Reddit a high-impact investment for long-term brand authority.What This Affiliate Marketing Podcast Episode Covers:How Reddit content is now being cited in AI models and why this matters for brands.The step-by-step approach Nicely Network takes to maintain authenticity while achieving visibility.Key considerations for selecting keywords, subreddits, and creating evergreen content.The measurable impact of Reddit and AI visibility campaigns on both awareness and sales.Lessons from working with global brands across software, e-commerce, and direct-to-consumer sectors.Key Segments of This Podcast and Where You Can Tune In to Go Direct:[03:10] The importance of AI visibility for modern consumer behaviour[13:48] Reddit and authoritative media placements for AI citation[21:58] Case study: McAfee and driving measurable AI visibility[31:15] Rapid-fire insights: authenticity, AI visibility, and Reddit strategyGet More Affiliate Marketing Podcast InsightsIf you're looking to increase your brand's presence in AI-driven search and improve long-term visibility, this episode is a must-listen. Mary Cooper provides actionable insights into authentic Reddit marketing, evergreen content creation, and strategic AI citation. For more details on how Nicely Network helps brands with AI visibility through Reddit, have a look at HERE. Interested in their services? Affiliate Marketing Podcast listeners can get a $1,000 saving for any brand that launches a campaign with them (onboarding fee waivered).Sign up for the Affiverse Newsletter at affiversemedia.comAlready subscribed? Share this episode with any affiliate manager who has ever wondered why their network feels like it was built for everyone except the partner.Subscribe to the Affiliate Marketing Podcast on Apple PodcastsSubscribe to gain insights into scaling campaigns with accountability, sensitivity, and trust, even in the era of AI and automation.Click here to rate and review, scroll to the bottom, tap to rate with five stars, and select "Write a Review."Send me a text with your questions
The World's Largest Loyalty Programs™ research report from Let's Talk Loyalty is now available.Download it by subscribing to our newsletter on the World's Largest Loyalty Programs™ now.---------------In this Best of Our Back Catalogue episode, we speak with Kristen Gall about how Rakuten Rewards became one of the world's largest cashback programs. We explore affiliate marketing, major brand partnerships, global sports sponsorships, and emerging retail trends shaping consumer spending today.Show Notes: 1) Kristen Gall2) Rakuten3) Rakuten US 4) Rakuten Group 5) Rakuten Optimism Conference6) Marketplace 3.0 – by Hiroshi Mikitani (Author)7) #36: Rakuten Rewards
What happens when clarity, consistency, and a cell phone replace the need to go viral.What if everything you believed about building income online was wrong. No viral moment. No massive following. No polished studio setup. Just you, your story, and the willingness to hit record.This episode of The Power Lounge is for every woman who has been getting ready to get ready. Dianna Nicole built a million dollar business starting with $39, and she did it by mastering the three things most entrepreneurs skip: clarity, consistency, and trust. If you have been waiting for permission to start, this is it.Dianna Nicole is a million dollar entrepreneur, AI and social media consultant, and founder of Happy Lady Happy Life, a platform helping purpose driven people build income online using AI and social media on their own terms. Over the past decade she has inspired more than 200,000 people worldwide through storytelling, digital strategy, and a coaching approach rooted in authenticity and joy.Key TakeawaysYou only get big from starting small. The algorithm rewards consistency over time, and the growth compounds faster the longer you stay in it.Clarity starts with knowing who you are, not what you sell. Authenticity cannot be faked, and audiences feel the difference immediately.Virality does not equal income. Dianna Nicole coaches women with a million followers who are making nothing, and beginners on TikTok Shop making thousands a month with a few hundred.AI works best alongside you, not in place of you. Tools like Claude and Peak Creative can compress hours of work into ten minutes while keeping your voice and values intact.The TikTok Shop affiliate program has changed the beginner path to income. Products, short videos, and a tagged link are all you need to start generating real revenue within 30 days.Dianna Nicole said, "You don't want to touch a million people. You want to touch your people."Host Amy Vaughan said, "Clarity beats clout, consistency compounds, and your stories, including the messy ones, are the ones that make us magnetic."Timestamps00:00 Welcome and guest introduction.01:23 The $39 origin story and millionaire mindset.02:44 Why chasing virality blocks sustainable income.04:26 How to find clarity when you feel scattered online.06:44 Consistency and trust as the real drivers of growth.08:46 The 10 minute life hack for showing up consistently.14:17 How Dianna Nicole uses AI without losing authenticity.16:43 The AI tools she uses: Claude, Big View, and Peak Creative.21:46 Why you only get big from starting small.25:36 Affiliate marketing and the TikTok Shop opportunity.28:48 How to create content that earns trust and income.32:29 Blending storytelling and music into business.35:31 Dianna Nicole's course and coaching program.38:23 The one post to make this week to build momentum.41:52 The meaning behind Happy Lady Happy Life.47:52 Power round rapid fire questions.Connect with Dianna NicoleTikTok: https://www.tiktok.com/@theonlydiannanicoleInstagram: https://www.instagram.com/theonlydiannanicoleWebsite: https://happyladyhappylife.comSupport the show
Patagonia isn't just scaling mountains. They're scaling through affiliate strategy. This episode's guest, Cricket Treanor, went from the sales floor to HQ's Affiliate Marketing and Ecom team. When it comes to partnerships, they're thinking outside the box: cash back with Rakuten, listicles of the “best jackets”, and speaking out about social issues, to name a few. What should you do as a brand when you don't lean heavily into loyalty and deals? And, Cricket debunks some misconceptions about the affiliate space. It's more than just loyalty, it's actually about brand awareness. Affiliates aren't taking sales away from other channels. Where do they fit into the marketing funnel? Plus, Patagonia is more than just selling products, they're aiming to bring environmental awareness and sustainability efforts to their audience. How does the buy-back program contribute to Marketing strategy? In a world of overconsumption, how do you get customers excited about new products when overconsumption contradicts the brand mission? If you're a Marketer who wants to learn more about how partnerships, affiliate strategy, and digital marketing all play a role in scaling, this is the episode for you. Wrike brings structure, visibility, and accountability to work, so companies can make better business decisions, improve efficiency, and reduce risk. Learn more at https://wrike.com/tmm Follow Cricket: LinkedIn: https://www.linkedin.com/in/cricket-treanor-836515114/ Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com
The Smart Passive Income Online Business and Blogging Podcast
#931 There is an audience out there that only you can reach and impact. These are the superfans who'll pop up and resonate with your message when you share your authentic self! That's why building trust and deep relationships is the most rewarding aspect of our work, as creators! So listen in on today's episode to hear SPI Community Director Liz Wilcox and me reminisce about some of our most powerful superfan moments! From chance encounters to small interactions that mean everything, this session will help you see your audience in a new light. But this perspective shift is especially important if you're just starting out. As a beginner or small creator, you're uniquely positioned to make the most of the connections you're fostering if you follow our Superfans System! Tune in to hear more about that, along with the story behind Liz's NSYNC fandom and the time I almost lost my audience over a bad partnership. Show notes and more at SmartPassiveIncome.com/session931.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Can the fragility of relationships become a strategic advantage in affiliate relationship management?In this episode of the Affiliate Marketing Podcast, Lee-Ann sits down with Tali Chester, Senior Director, Account Management at Semantic Labs, to explore how performance-driven affiliate marketing intersects with human relationships, sensitivity, and trust. Tali shares her journey from fundraising at Greenpeace to leading high-impact digital marketing campaigns, showing how empathy, accountability, and clear communication support stronger affiliate partnerships.The conversation looks at the balance between analytical precision and authentic relationship-building. Tali explains why, even in a more automated and AI-driven marketing environment, the human side of affiliate program management remains critical for long-term success. From managing performance-only campaigns across hundreds of clients to building trusted affiliate relationships, this episode explores the balance between metrics, strategy, and personal connection.Affiliate Relationship Management Talking Points:Tali's unconventional path into affiliate marketing and how human connection guided her journey.How Semantic Labs approaches performance-only campaigns across multiple verticals without cannibalising clients' paid search efforts.The role of sensitivity and fragility in maintaining long-term, trusting relationships with affiliates and partners.Key strategies for balancing AI-driven tools and human judgment in decision-making.Lessons from running large-scale campaigns and handling high-stakes client relationships with accountability and transparency.Performance Marketing Accountability at ScaleSemantic Labs operates with a performance-first model, managing hundreds of clients while focusing on paid search to drive leads and revenue. Tali emphasises that accountability is built into the culture: her team reviews client campaigns monthly, monitors spend versus performance, and actively optimises traffic and keywords to ensure results. This rigor allows clients to scale without upfront risk while maintaining low operational costs. The conversation highlights how performance-focused strategies require detailed attention, strategic planning, and a commitment to metrics, proving that strong results come from persistent, hands-on management.Trust and Human Relationships in Affiliate PartnershipsTali shares a powerful perspective on the fragility inherent in affiliate relationships: sensitivity and empathy are not weaknesses but forms of intelligence that build trust. Even in an AI-driven landscape, success depends on authentic human connections, vulnerability, and humility. By nurturing these relationships, her team strengthens engagement, fosters collaboration, and ensures that performance campaigns succeed while sustaining long-term partnerships. This approach illustrates that in affiliate marketing, the human element remains a decisive factor, complementing technology and analytics.What This Affiliate Marketing Podcast Episode Covers:How performance-only campaigns are executed without cannibalizing client efforts.Balancing AI tools and human judgment in affiliate management.Why fragility and sensitivity are critical for building trust and maintaining relationships.Lessons from managing high-volume campaigns and fostering accountability across teams.Practical advice for new and experienced affiliate managers on combining strategy with humanity.Key Segments of This Podcast and Where You Can Tune In to Go Direct:[10:00] Performance-only campaigns and operational transparency[14:48] Sensitivity and fragility as intelligence in partnerships[20:40] Paid search evolution, AI, and the changing affiliate landscape[28:28] Rapid-fire insights: relationships, accountability, and humilityGet More Affiliate Marketing Podcast InsightsDiscover how to combine performance metrics with authentic human relationships in your affiliate programs. Tali Chester shared practical strategies for running performance-only campaigns, maintaining accountability, and nurturing sensitive, trust-based partnerships that drive results. If you are interested in finding out how Semantic Labs can help your business, check them out HERE.Sign up for the Affiverse Newsletter at affiversemedia.comAlready subscribed? Share this episode with any affiliate manager who has ever wondered why their network feels like it was built for everyone except the partner.Subscribe to the Affiliate Marketing Podcast on Apple PodcastsSubscribe to gain insights into scaling campaigns with accountability, sensitivity, and trust, even in the era of AI and automation.Click here to rate and review, scroll to the bottom, tap to rate with five stars, and select "Write a Review."Send me a text with your questions
The Smart Passive Income Online Business and Blogging Podcast
#930 At this point, many business owners think passive income is a myth. Here's the thing, though. While automating your revenue is usually the last step in the process, you'll never get there if you chase trends and start from scratch every time! But what if you could follow a clear roadmap to stay focused on what works? What if you had the right information at the right time to lock in and win? What if you could finally go from idea to income without getting sidetracked? That's where the new Superfans System within our SPI Community comes in! With this new learning experience, we've cracked the code on helping you build a business without getting overwhelmed or distracted! No more confusion about your next step. No more wasting time and attention on strategies that don't work. So listen in on today's episode because I'm chatting with Liz Wilcox, our amazing new Community Director, to walk you through these resources! Show notes and more at SmartPassiveIncome.com/session930.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Tom Rathbone joins Tye DeGrange to break down the real challenges of measuring CTV — from probabilistic Nielsen-era methods to where the industry stands today. Tom shares how TVScientific approaches measurement, why holdout testing is still underutilized by most brands, and how to build a test media plan that actually generates signal. Plus: why single-touch attribution fails in a multi-channel world and what it takes to move from vanity metrics to a long-term growth strategy.
Today I'm breaking down how travel creators can build real passive income through trust, storytelling, and content that actually converts — without turning into a walking ad.If you've been wondering how travel influencers are monetizing their content in 2026, this episode is your reminder that affiliate marketing still works… when you do it right.I'm diving into the real reason affiliate marketing is still exploding for creators — and why travel creators have a massive advantage when it comes to content monetization. Instead of spamming “use my code” links everywhere, I'm sharing how I think about affiliate marketing in a way that feels authentic, useful, and profitable long term.I talk about: Why affiliate marketing is still growing in 2026 How I think about passive income as a travel creator The biggest mistake I see content creators making with affiliate links How to choose affiliate products without losing your audience's trust Why storytelling converts better than random product promotion The difference between quick commissions and long-term recurring revenue How I use evergreen content for affiliate marketing The right way to disclose affiliate links Why micro creators often outperform huge influencers in affiliate sales I also share practical ways I'd integrate affiliate links naturally into newsletters, blogs, YouTube videos, podcasts, and short-form content while building a sustainable creator business.If this episode helped you rethink affiliate marketing as a travel creator, send it to another creator friend who's trying to figure out content monetization and passive income online.And if you're ready to stop operating like “just a content creator” and start building an actual business, check out my Travel Creator Business Plan community linked below. Inside, I teach the systems behind building a sustainable creator business — not just chasing the next viral post.Happy creating ✈️
Why Most Affiliate Networks Are Built for the Brand, Not the PartnerDorin Boerescu has been in this industry since 2009. He started as an affiliate, bought a network that was turning over next to nothing, and has since facilitated more than 828 million euros in GMV. But the number that matters most to him is not the revenue figure. It is the question nobody asked when they built every traditional network before his: who actually has the right to decide how the marketing budget gets spent?What followed that question is Business League, a full-transparency affiliate ecosystem built around one metric, the number of sales. No branded traffic allowed. No hidden rankings. No six-month approval chains. Just a live leaderboard, gamified performance tiers, and a platform that treats affiliates like the traders they actually are.Lee-Ann sat down with Dorin to find out how a concept born in Romania is now live in Ireland, why complete transparency makes programs stronger rather than more vulnerable, and what happens when you build an affiliate network from the affiliate's point of view rather than the advertiser's.Talking Points IncludeWhy affiliates are traders, not content creators and why the best performers in Business League have never read a Kotler textbookThe leaderboard that embarrassed a client who thought he was number one and why seeing the real ranking changed how he ran his program from that day forwardFull transparency as a fraud deterrent and why making all data visible to everyone keeps bad actors out and drives up quality across the entire ecosystemHow gamification goes beyond commission from speed contests to conversion rate competitions, and why affiliates compete even when the prize money is only 25 eurosThe case against budget caps in performance marketing and why capping spend in a cost-per-sale model is one of the most counterproductive things a brand can doListen to Find Out More AboutHow Dorin went from selling his agency shares in 2009 to building a network that outperforms traditional media channels on ROASWhy Business League launched in Ireland first, what he found when he got there, and which market is nextHow a branded traffic ban is enforced technically and what happens to affiliates who try to get around itThe five performance tiers from freelancer to unicorn and what it actually takes to move between themWhy Dorin would have dinner with Jeff Bezos and what Amazon's affiliate program did for this entire industryWhat an ROAS of 11.9 from non-branded traffic looks like in practice across 900 e-shops and 5,700 affiliatesKey Segments and Where to Tune In[10:25] The Business League model explained: Premier League for marketing, 28-day rounds, five tiers, and why the only metric that matters is the number of sales[19:10] Full transparency as a competitive moat: why showing everyone the data keeps fraud out, makes brands better, and builds genuine respect between partners at different levels[24:30] Gamification in depth: the First 100 speed contest, conversion rate competitions, and why Dorin used the same system on his kids to get them to brush their teeth[33:20] Rapid fire round: affiliate marketing in three words, the one thing e-commerce brands get wrong when they launch a program, and who Dorin would have dinner withSend me a text with your questions
The Smart Passive Income Online Business and Blogging Podcast
#929 If you understand the shift happening online right now, you have a massive advantage over anyone still playing by the old rules! This is important because 2026 is way different. In fact, many of the strategies I used to rely on have fully stopped working this year. It feels like a complete restart! Don't worry, though. The new opportunities we have more than make up for the lost revenue many entrepreneurs are seeing! I'll break it all down for you. I'll share the step-by-step plan to adapt to the new standards and accelerate your growth. For context, I'll take you back to the early days of blogging. That's when I learned the key truths of building an audience and brand online. We'll then uncover the new strategies that apply to everything from short-form videos and social networks as search engines to modern community building and updated email marketing. Show notes and more at SmartPassiveIncome.com/session929.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Can email marketing's jaw-dropping ROI of forty-four hundred percent really beat affiliate marketing's performance-based model? Discover which strategy delivers better profit margins, how commissions impact your bottom line, and why combining both might be your smartest move. GetResponse City: Gdańsk Address: Grunwaldzka 413 (NEON) Website: https://try.getresponsetoday.com/y1bkt7wl0yve
If you've been dabbling in affiliate marketing and you're ready to make more money with it, this episode is for you. I'm sharing my top three advanced tips and strategies to help you get to the next level with affiliate marketing. These affiliate marketing tips are designed for creatives and service providers ready to turn casual links into a consistent revenue stream and grow their affiliate marketing business with intentional affiliate relationships.In This Episode You'll:Learn three advanced strategies for affiliate marketingUse these strategies to save time in your businessFind it quickly:2:46 - Use a link shortener 5:43 - Use your email welcome sequence to highlight your links 7:34 - Never link away from your website unless it's an affiliateLinks: Affiliate Boss: joymichelle.co/affiliate-bossRead the full show notes from today's episode HERE.More ways to connect:Joy Michelle Website: joymichelle.coJoy Michelle Instagram: instagram.com/joyymichelleJoy Michelle Facebook: facebook.com/joymichellephotographyJoy Michelle Coaching: joymichelle.co/coachingIf you're enjoying the content we're creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!Join Now >>CLICK HERE TO GET 30% OFF YOUR FIRST YEAR OF HONEYBOOK!
26+ actionable passive income ideas for 2026 and beyond in this lively and interactive episode with Favour Obasi-ike, MBA, MS and a panel of guests. Drawing inspiration from a viral Instagram post by Business Bounce, the conversation moves far beyond a simple list—delving into real experiences, mindset, and strategies for creating true wealth streams.Listeners are guided through proven paths like dividend stocks, selling digital courses, high yield savings accounts (HYSA), rental real estate, affiliate marketing, and innovative digital ventures such as podcasting and blogging.Our guests share personal stories, cautionary tales, and practical recommendations. The episode emphasizes the importance of research, updating your skills, the power of community, multiple income streams, and maintaining the right money mindset.The dialogue covers everything from global economic nuances, risk tolerance, automation, and leveraging data, to optimizing your online presence for long-term recurring income.Practical tools and resources are mentioned, such as Google AdSense, Cap.so, and tips for leveraging couponing apps or optimizing SEO for passive returns.Real-life examples and community questions bring depth and high value to listeners at any stage of their wealth-building journey.Ready to Rank? Book Your SEO & Web Dev Services Today
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#928 Why are creators suddenly challenging massive corporations? There's a big shift happening, and none of the old-school gatekeepers can stop it. Here's the best part, though. It's all powered by superfans! Join me for today's episode because, as you'll learn, the sky's the limit on what you can build if you focus on serving your core following. One example I look at today is YouTuber Markiplier's feature film, Iron Lung. Independently produced and distributed without traditional Hollywood involvement, the movie earned over $50 million at the box office! If you're not inspired yet, you will be once you learn that it was Markplier's superfans who made this huge success possible. They rallied together, contacted their local theaters, and pushed for Iron Lung to be shown. So listen in on this session because I'll share the blueprint you can apply to start small and build up your creator empire! Show notes and more at SmartPassiveIncome.com/session928.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Spencer Mecham fired his boss in 2017 and now makes his living doing things he loves including affiliate marketing, content creation, and short-term rental cabins. Top 3 Value Bombs 1. In today's world, working smarter with timing, tools, and leverage often beats nonstop hustle. 2. Most success comes from throwing darts, learning fast, and doubling down when one finally hits. 3. True freedom comes from combining passion with purpose; not just passive income. Subscribe to Spencer's YouTube channel. Learn affiliate marketing, content, and leverage strategies - Buildapreneur Sponsors HighLevel - The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies. Learn more at HighLevelFire.com. Shopify - Shopify is the commerce platform behind millions of businesses around the world. Sign up for your 1 dollar-per-month trial today at Shopify.com/onfire. Blinkist - Turn your spare moments into learning moments with Blinkist. Go to Blinkist.com/fire to start your free trial and lock in an extra 30 percent off today.
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#927 In a world of infinite content, storytelling is a superpower and the number one way to stand out. As entrepreneurs and creators, sharing stories that move people, build trust, and convert should be a vital component of our success strategy. If you don't believe you can pull blockbusters from your day-to-day life or don't see yourself as a natural storyteller, this episode is for you! Listen in because I'll walk you through the exact five-step method I use to turn everyday events into captivating brand-building narratives. I'll also teach you how to spot potential stories as they're happening to you in real time. All this to help you mine your firsts, your failures, and your emotions for content that connects with your audience and builds superfans! Tune in to today's session to start building your story bank and become irreplaceable! This applies to creators at every level, so don't miss out on next-level results! Show notes and more at SmartPassiveIncome.com/session927.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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#926 Fully fake creators, made-up reviews and testimonials, AI slop for days, and scam offers have driven us deep into a trust recession! People are now spending more time figuring out if you're legitimate than they do watching your actual content. If you don't have the right proof in place, this might be hurting your conversions already! Ask yourself, how many clicks would it take for someone to find out you're the real deal? Is there any evidence to back your claims and credentials? And by the way, when was the last time you shared something truly vulnerable? Distrust is the default nowadays. Listen in on today's episode because I'll share my best strategies to help you leverage authenticity and come out of this recession on top! Not only that, but I'll also walk you through a powerful content test that will reveal exactly where you're losing potential fans and how to course-correct for success. Show notes and more at SmartPassiveincome.com/session926.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode, we dive into the evolution of influencer and affiliate marketing. Yash Chavan, founder and CEO of Saral, explains why brands must shift their mindset to stop treating influencers like simple paid ads. He explores how to build a predictable growth engine by turning creators into long-term partners, discusses the hidden pitfalls of attribution, and reveals his new affiliate platform, SATHI, which helps brands track real performance, detect fraud, and scale their programs efficiently.Visit mysathi.io and use code COFFEE to get 20% off across all pricing plans.Topics discussed in this episode: Why brands often fail with influencer strategies. How influencer marketing drives demand for ads. What causes ineffective influencer attribution. How to turn influencers into affiliate partners. Why affiliate marketing reduces upfront risk. What creates strong long-term creator relationships. How to detect affiliate and coupon code fraud. What benefits emerge from using SATHI. How Instagram reels are changing affiliate sales. Why brands need a mindset shift for growth.Links & ResourcesWebsite: https://www.mysathi.io/ Website: https://www.getsaral.com/LinkedIn: http://linkedin.com/in/yctheman/Instagram: https://instagram.com/getsaral/Get access to more free resources by visiting the show notes at https://tinyurl.com/3t3wwhh7I'd love your feedback. Tap the the link to send me a text.______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don't miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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#925 What happens if you grow a personal brand that's no longer aligned with your purpose? Do you follow your energy into a new identity and start from scratch? If you abandon your business, can you ever return to it without losing momentum? These are all questions I tackle today with my good friend Cliff Ravenscraft. He's bringing back the incredible Podcast Answer Man brand he built 20 years ago, picking up where he left off with an audio-first approach that flies in the face of video podcasting. Cliff looks back at the big leaps he's made over the years to extract and share his most powerful lessons. Listen in because he's the real deal. As a mindset and business coach, Cliff has helped countless entrepreneurs and creators build thriving personal brands. And as you'll hear, he's been able to change lives with a single, simple question. Tune in! Show notes and more at SmartPassiveIncome.com/session925.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Returning guest Yash Chavan, Founder and CEO of SARAL, joins Ramon Vela to announce the launch of SATHI (mysathi.io) — a new affiliate marketing platform designed to eliminate the fraud, attribution failures, and operational chaos that quietly kill brand affiliate programs. * The recruitment treadmill is real. Last-click attribution ignores every affiliate who nurtured and introduced customers — leaving top performers uncompensated and brands stuck constantly recruiting replacements. * Multi-touch + cookie-less tracking. SATHI reveals the full customer journey across every affiliate touchpoint and tracks performance even on Safari, Brave, and ad-blocked browsers — future-proofed for a cookie-less world. * AI-powered fraud detection. Click farms, self-referrals, leaked discount codes — SATHI's AI flags it all automatically, working alongside Shopify's fraud engine so brands can act in one click. * Small but lethal programs win. SATHI is built for quality over quantity — rewarding top performers, running automated incentive challenges, and purging low performers with ease. * A focused tool for every stage. Whether launching a first affiliate program or fixing a broken one, SATHI is the streamlined companion app brands need — without the full weight of an influencer platform. Listen to this episode to hear why the affiliate marketing channel has so much untapped potential — and how SATHI is built to finally unlock it. Visit mysathi.io and use code RAMON for a free trial. For more on SATHI, visit: https://www.mysathi.io/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review. Plus, don't forget to follow us on Apple and Spotify. Your support helps us bring you more content like this! * Today's Sponsors: Saral - The Influencer OS: https://www.getsaral.com/demo SARAL is the all-in-one influencer platform that finds brand-aligned creators, automates outreach, and manages everything in one place. Request a live demo today. Let the SARAL team know you're a The Story of a Brand Show podcast listener to get an extended free trial! Visit the link above.
If you've ever wondered why some creators consistently land brand deals—while others with similar audiences don't—this episode breaks it all down. In this powerful conversation, Sara Stefanik, Director of Influencer Partnerships at BabyCenter and Mom 2.0, pulls back the curtain on what brands are actually looking for when choosing creators. With over 15 years in digital media, Sara shares insider insights on how to position your platform, build meaningful brand partnerships, and turn your content into a revenue-generating business. You'll learn why follower count isn't the deciding factor, how to create a media kit that gets noticed, and what separates creators who get passed on from those who get the deal. Whether you're just starting out or ready to scale your income, this episode gives you the clarity and strategy you need to become an easy “yes” for brands. “Brands want to instantly understand who you are, who you influence, and why it makes sense to work with you.” What You'll Learn: How to position yourself for brand partnerships What brands actually look for in creators How to build a media kit that converts The difference between followers vs. engagement How to pitch brands with clarity and confidence Ways to turn one-off deals into long-term partnerships Common mistakes that keep creators from getting paid Positioned for Partnerships™ Mini Course Turn your platform into a revenue-generating brand opportunity—without needing a massive following. Learn how to position your brand, create a high-converting media kit, and confidently pitch partnerships so brands instantly understand your value.
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#924 Do you have a business, or are you just making videos? Many people chase going viral instead of focusing on what matters most for online entrepreneurs. Building confidence and consistency are the true benefits of posting daily. These are the skills that will grow your brand and put you in front of the right audience! Today, I'm chatting with two creators who've committed to showing up on camera every day for 30 days. Virginia A. Lee used this challenge to uplevel her courage to post and experiment. With some of her more "imperfect" videos performing well, she's found more freedom to build a following around her authenticity. Jennifer Sinclair from Catucopia is learning how to grab attention with her videos and getting into the rhythm of creating daily. With her now optimized production workflow, she's keeping the momentum going beyond the first month! Listen in and join my upcoming 14-day challenge if you're ready to start with short-form video! Show notes and more at SmartPassiveIncome.com/session924.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The Smart Passive Income Online Business and Blogging Podcast
#923 What happens when real people commit to showing up on camera every day for a solid month? If you've been following my 30-day short-form video challenge, listen in on this episode to hear from two participants who have made the most of this opportunity! First, I chat with Karen Bemmes. Her channel, Gluten Free from the 513, hasn't gone viral yet. Instead, Karen has finally landed on a format that works for her and leveled up her on-camera confidence. She's also started going live more, pulling in thousands of viewers and creating connections around the world! My second guest is Adam Hague from DiceDrinksAndDadJokes. Adam has kept his momentum going well beyond the first 30 days and is getting millions of views on Instagram Reels and YouTube Shorts. You'll hear all about how he's attracting true superfans documenting his brick-by-brick castle build in daily videos. Join us for a big dose of inspiration! Show notes and more at SmartPassiveIncome.com/session923.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The Smart Passive Income Online Business and Blogging Podcast
#922 Imagine learning from someone who's been running an online community for 30 years. Listen in, because that's exactly what's about to happen in today's incredible episode! That's right! My guest, Paul Gowder, started his website and online business in 1996. He is still doing unbelievable work in his niche at PowWows.com, promoting and celebrating Native American culture and events. With a special focus on live streaming, content strategy, and community building, my chat with Paul is an absolute game-changer for anyone looking to build a legacy! We'll dive into using Ecamm Live to reach audiences across the globe. Paul is also among the growing number of creators who swear by using Facebook in 2026 for massive growth. We're talking something like one hundred and fifty million monetized views per month, so don't miss out on this session! We'll also discuss public and private online communities to arm you with real tactics that can bring your superfans together! Show notes and more at SmartPassiveIncome.com/session922.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The Smart Passive Income Online Business and Blogging Podcast
#921 Social media is just media nowadays. But if you want to foster deep relationships with your audience, email is where the real conversations happen! That's not even the best part, though. I know you'll love that when done right, you can basically 40x every dollar you spend on email marketing. In fact, if you're anything like today's guest, you might even bump that up to $250 for every dollar spent. That's bananas! Listen in on today's episode for a game-changing conversation with Liz Wilcox. From her inspiring community to her next-level email knowledge, Liz is doing everything right and showing up authentically for her audience. Liz is a master at putting her true self out there to build on her highly targeted following and email list. We discuss her growth tactics, creating true passive income, enabling your community members to serve each other, and more. Don't miss this awesome chat! Show notes and more at SmartPassiveIncome.com/session921.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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#920 Quick, think about tasks and skills that can easily be replaced by AI. Logo design has to be somewhere near the top, right? Well, today's chat with my guest, James Barnard, will shift your perspective on becoming irreplaceable and indispensable. Despite AI companies throwing their full force at his niche, James' logo design business is booming in 2026! This session will open your eyes to the key concepts that can help you thrive no matter how low your AI-powered competitors are willing to sink. Tune in because James shares the exact content creation system he uses to turn short-form video viewers into clients and students. We discuss scripting, on-camera confidence, balancing education and entertainment, choosing the right platforms to post on, finding your ideal publishing schedule, DM automation, and more. James then blew me away with his incredible online community strategy. Listen in to hear how a clever partnership with Adobe is providing next-level value for his members! Show notes and more at SmartPassiveIncome.com/session920.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The Smart Passive Income Online Business and Blogging Podcast
#919 What would you regret more, letting go too early or holding on too long? There's no shame in changing direction when something stops working. Shame only starts creeping in when you stay stuck because you're afraid to make a tough decision! If you have ideas pulling you in multiple directions at once, listen in on today's session to hear how I decide where my focus should go! I'll share and walk you through my Letting Go Matrix. This is a simple four-quadrant tool and exercise that helps you find clarity when your tasks and opportunities become overwhelming. I'll also discuss the five questions you should ask yourself about every major commitment in your life. This will help you gain perspective and overcome the sunk cost fallacy and all-or-nothing thinking clouding your decisions. If you're like me, you need a system to cut through the noise and stay on track. Tune in to move forward with confidence! Show notes and more at SmartPassiveIncome.com/session919.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The Smart Passive Income Online Business and Blogging Podcast
#918 Big vanity numbers don't always build big businesses. That's why going viral should never be our main goal online. Instead, it's all about fostering superfans and redirecting the attention we get toward meaningful interactions! I'm chatting with Mariane Cresp to bring this point home today. She's an absolute expert at using her reach to inspire a deep sense of community among her followers. I'm especially impressed by how she leverages live streaming and tools like Ecamm Live for next-level connection with her niche audience, all while being authentic and relatable. [affiliate link] Mariane explains each step of her process, from getting targeted views to bringing people into her product ecosystem. She shares how to avoid getting overwhelmed as a beginner, how to keep going on the boring days, the importance of taking imperfect action, why you shouldn't get stuck in the learning phase, and more. Tune in for my incredible chat with Mariane! Show notes and more at SmartPassiveIncome.com/session918.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The Smart Passive Income Online Business and Blogging Podcast
#917 What does it feel like to let go of a business you love, one you started with a close friend? Is selling the right move when you know your focus has shifted? In this episode, we'll share a behind-the-scenes look at an especially meaningful exit. I'm joined by my friend, SPI CEO, and business partner Caleb Wojcik as we officially announce the sale of SwitchPod. That's right, the time has come to get out of the physical product space. Caleb and I share the exact circumstances that informed our decision as we look back at how and why we created a camera tripod in the first place. From rough prototypes and flying out to China to crowdfunding success and beyond, we'll share everything leading up to the big sale. If you've ever considered getting into physical products or want to prepare your business for a potential acquisition, don't miss this bittersweet session! Show notes and more at SmartPassiveIncome.com/session917.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.