Welcome to The Profitable Cleaner, a podcast for any entrepreneur or business owner in the commercial cleaning space. The mission of this podcast is simple; to give you the best and most actionable sales tips when it comes to selling more commercial cleaning contracts. This podcast is hosted and owned by DayPorter, a sales agency that helps commercial cleaning companies sell more life changing contracts.
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If you're a cleaning business owner or blue-collar service pro trying to stand out online, this episode is for you.James sits down with Jeremiah Dalesio, founder of INCITE Productions, to break down how content marketing actually works in B2B and how blue-collar and “non-sexy” industries can create authentic, consistent content that actually drives trust, revenue, and brand awareness.He shares the real reason most marketing fails, how to build content that fits your brand, and the lessons from youth sports that translate into stronger teams, better leadership, and long-term growth.They dive deep into:Why most companies are just blending ingredients instead of plating the full mealHow to create content that actually lands with your clientsWhy consistency and clarity win in content The biggest mistake blue-collar companies make with social mediaWhat it really means to be authentic in your brandingPlus — special shoutout to Jay, who's now leading podcast production for The Profitable Cleaner. If you've noticed our content leveling up… now you know why.Whether you're spending hours in Canva, burning out trying to go viral, or stuck wondering why your content gets no engagement — this one gives you the roadmap.
Your hosts Mark Anderson, Sharon Cowan, CBSE, and Ed Selkow dive into the third pillar of your Business Planning Strategy—Service Delivery—in this high-impact episode of our 4-part series, “Simplify Planning & Boost Results.”If you've ever lost a client over a small mistake, this one's for you.We're breaking down customer satisfaction, employee retention, training systems, quality control, and the one-liner that sums up the entire service game:“One Oh Sh*t erases three Attaboys.”
Success in sales isn't just about strategy — it's about mindset, discipline, and staying grounded in what actually matters.In this episode, James sits down with Brian Reimer, Regional Sales Director in the cybersecurity space (Cato Networks) and long-time enterprise closer, to break down what it really takes to win million-dollar deals without losing yourself in the process.Brian opens up about:His approach to enterprise sales cyclesHow his faith and family keep him anchoredWhy he chose people and purpose over prestigeWhat most reps get wrong about long-term follow-upAnd the real reason your energy matters more than your pitchIf you're trying to close bigger commercial cleaning contracts, stay patient through long sales cycles, or balance personal growth with business pressure — this episode will hit home.Whether you run a $500K company or manage a team of 200, this one's for the leaders playing the long game.
Welcome to Part 2 of our 4-part series: “Simplify Planning & Boost Results.”In this episode, we tackle the two most critical drivers of janitorial growth: marketing and sales. Hosts Mark Anderson, Sharon Cowan, CBSE, and Ed Selkow break down how to use the Planning Wheel framework to evaluate your current efforts, cut what's not working, and strategically plan for more predictable revenue.No more crossing your fingers with marketing or relying on luck for leads. Learn how to take control of your growth engine — and stop outsourcing results you don't understand or can't measure.
In this deeply honest episode, James sits down with commercial and fashion photographer John S. Miller, whose work has appeared in publications like 303 Magazine and Mile High Sports. From leading worship for nearly two decades to launching his own creative business, John opens up about his transition, his faith, and how being a father to a daughter with special needs transformed his entire outlook on work and life.A creative entrepreneur, and former worship pastor who's built a career and life around service, humility, and family. More than tactics or tools, this episode is about the deeper things we rarely talk about in business — identity, ego, burnout, faith, and showing up fully for the people who matter most.Whether you're running a $500K cleaning company or managing a team of 200, this is your reminder to build something that works for your life, not the other way around.
In this first episode of our 3-part series “Simplify Planning & Boost Results,” hosts Mark Anderson, Sharon Cowan, CBSE, and Ed Selkow break down how to create a realistic business plan that helps janitorial companies grow with clarity.No 50-page plans. No MBA jargon. Just a practical planning framework anyone can use — whether you're running a $500K or $10M operation.From goal-setting to budgeting, team capacity to execution, this episode walks you through a simple yet powerful wheel you can use to plan each quarter (and actually stick to it).
In this episode of Polishing Profits, hosts Mark Anderson, Sharon Cowan, CBSE, and Ed Selkow dig into one of the most critical — and underused — tools in the janitorial world: structured customer feedback.If your only customer communication happens when something goes wrong… you're playing defense. This episode will show you how to switch to offense — by creating a feedback system that actually improves service, builds trust, and sets you apart from competitors.From simple walk-throughs and inspection logs to Net Promoter Scores and CRM tools — this is your guide to collecting, responding to, and acting on what your customers are telling you.
In Episode 2 of Polishing Profits, hosts Mark Anderson, Sharon Cowan, CBSE, and Ed Selkow tackle one of the most common problems in the cleaning industry: growing without a plan.Most business owners start by reacting — putting out fires, chasing every opportunity, and hoping to “figure it out” along the way. But growth without strategy is rarely sustainable.This episode shows you how to stop winging it and start building with intention — even if you're running lean.Whether you're a solo operator or a multi-million-dollar company, strategic planning is your competitive edge.
In today's episode of The Profitable Cleaner, I take a deep dive into my Q2 check-in as we reflect on the first 90 days of 2025. We've set ambitious goals for the year, but how are we measuring up? Are the habits, systems, and actions we're taking truly setting us up for long-term success? Tune in as I share my own progress, the hurdles I've faced, and the crucial lessons learned along the way. Plus, I provide insight into what's coming next on the show, with a focus on sales strategies, tools, and operational improvements for the next three weeks!
The Future of Independent Living for Adults with Developmental Disabilities
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In this game-changing episode of The Profitable Cleaner Podcast, we're diving deep into the transformative power of Artificial Intelligence (AI) in business with two industry leaders: Chris Luna, owner of EBCD Marketing and Sunuv Solar, and Ruben Alvarez, founder of The Marketing Hunters and author of Brand Sharks.Whether you're a cleaning business owner looking to modernize your operations, a marketer aiming to sharpen your strategies, or an entrepreneur ready to embrace the future of AI-driven branding, this episode is packed with actionable insights. From leveraging AI for lead generation and automating client interactions to creating authentic branding that resonates in a crowded market, we cover it all.
In this episode of The Profitable Cleaner Podcast, we are having a heart to heart conversation with our well known co-host, friend, and business partner, Angel Sandoval. Angel recently made the life-changing decision to leave his successful roles as a podcast host and sales trainer to pursue a spiritual calling. His journey to the priesthood has been a profound experience of self-discovery, faith, and letting go of worldly attachments.Join us as Angel shares the steps he's taken to redefine his identity. We dive deep into how faith and purpose shape our sense of self and explore practical exercises for finding what truly matters. This episode will resonate with anyone who has felt the pull to move beyond conventional success and find meaning in something greater.As we say goodbye to Angel for 2025, we send him all our love and appreciation for the many years we've shared together!
In this episode of The Profitable Cleaner Podcast, we bring you exclusive insights from top facility managers on what it takes to win and maintain big contracts in the cleaning industry. Recorded live at the Cleaning Prophets 3.0 event, this special Insight Panel features industry leaders Matt McMullen, Alicia Harper, Marcelo Assaba, and Karen Macwaters. These experts dive deep into vendor management, sustainability, and technology—key topics that every cleaning business owner needs to understand to scale effectively.
Selling his Harley was just the beginning for Joseph Siebrasse, who turned a personal passion into a thriving business. Join us as JJ shares how he built a successful business from the ground up, using his commitment to excellence and unique services to stand out in a competitive industry. His story isn't just about business success; it's about a personal transformation through faith and a mission to spread positivity. Learn how JJ uses social media and how his dedication to exceeding customer expectations has fueled his growth.Don't miss this inspiring episode filled with lessons on faith, perseverance, and the profound impact of personal growth.For more inspiring interviews and tips on how to grow your cleaning business or succeed in facility maintenance, make sure to subscribe and hit the notification bell for new episodes of The Profitable Cleaner Podcast!
What if the key to a thriving business lies not only in understanding finances but also in the power of personal touch and faith? Meet Adam Barger, a veteran of the cleaning industry with an incredible 32-year journey. Adam shares how a broken-down car in Texas was the beginning of a fulfilling career in the cleaning industry, and ultimately, cleaning business consulting. His passion for mentoring young cleaning business owners and sharing his hard-earned wisdom underscores the profound impact of experience and guidance in creating a legacy.Join us as we highlight the transformative power of collaboration and faith in achieving success, proving that no one truly achieves greatness alone.For more inspiring interviews and tips on how to grow your cleaning business or succeed in facility maintenance, make sure to subscribe and hit the notification bell for new episodes of The Profitable Cleaner Podcast!
In this episode of The Profitable Cleaner Podcast, we chat with Brittany Hall from Apex as she reveals her strategies for balancing family life, youth sports, and running a successful business alongside her husband, Ryan. After moving from Oregon to Texas, Brittany and Ryan embraced the intense youth sports culture while managing a thriving business. Discover how they harmonize a busy household and work life, offering valuable insights for entrepreneurs balancing similar commitments.For more inspiring interviews and tips on how to grow your cleaning business or succeed in facility maintenance, make sure to subscribe and hit the notification bell for new episodes of The Profitable Cleaner Podcast!
What happens when faith and modern business practices intersect? Join us as we explore this fascinating journey with our guest, Taylor, whose career spans roles as a TV host, producer, ministry leader, and public relations consultant.Taylor's experiences highlight the profound impact of living a faith-driven life. Her journey reminds us of the power of service and the importance of nurturing both spirit and body. Prepare to be moved by Taylor's story and encouraged to embark on your own journey of faith and service.
Tatiana Chamorro, a powerhouse entrepreneur from Nicaragua, shares the inspiring journey that took her from moving to Texas in 2014 to becoming a successful business owner and community leader. Her story is filled with incredible milestones, including becoming a mother at 20, graduating college debt-free, and earning a master's degree. Tatiana discusses the challenges she faced due to her citizenship status and how her determination and grit helped her overcome these obstacles, all while staying deeply connected to her roots.Tatiana's story is a testament to the importance of starting small and working hard to build a successful future. This episode is packed with valuable lessons and inspiration for anyone looking to achieve their dreams and make a difference.
In this episode of The Profitable Cleaner, we dive deep into hiring for a healthy work culture in your cleaning business. Special guest Libby Delucien shares insights on aligning new hires with core values, fostering transparency, and creating a supportive work environment. We also discuss leadership challenges, lessons from extreme activities, and how personal growth can impact your business success. Packed with actionable tips, this episode is a must-listen for cleaning business owners looking to build strong, resilient teams.
How can you balance internal staff with subcontracted work to boost profits?
Welcome to Episode 154 of The Profitable Cleaner podcast! In this episode, we dive deep into the world of team management and communication in the commercial cleaning industry with Dave Pacifico, co-founder of Team Engine. Dave shares his knowledge on how technology can transform your service business into an efficiency powerhouse. From overcoming language barriers to enhancing team cohesion, Dave reveals the secrets behind using innovative tools like texting and WhatsApp to streamline operations.
Welcome to Episode 153 of The Profitable Cleaner podcast! Hosts Angel and James sit down with Mark Anderson, President of The Profit Growth Initiative and speaker at the VIP Masterclass during Cleaning Prophets. We explore the concept of business alchemy as we delve into strategies that can convert everyday operations into exceptional value. Mark's wealth of knowledge, combined with practical examples, lays out a clear road map for leveraging current customers and implementing systems to enhance business growth and profitability. We also explore the revolutionary impact of AI on business efficiency and we touch on the importance of continuous learning, networking, and events to foster community and growth.
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