Podcasts about software engineers

日本酒の素晴らしさをシリコンバレーから世界に伝えるHelloSakeを運営するKenta Haraさんをお迎えしてお話をお聞きしました。渡米のきっかけはGitHubのOSS活動初めてのアメリカ、NYからの英語特訓ビザまわりは大変、数百件の仕事に応募した話コロナ中の再渡米突然のアクハイア劇スタートアップとIPOした会社の違いhttps://x.com/hellokenta_jahttps://hellosake.com/enYour co-hosts:Tomoaki Imai, Noxx CTO⁠ https://twitter.com/tomoaki_imai⁠Ryoichi Kato, Software Engineer⁠ ⁠https://twitter.com/ryo1kato⁠出演者の発言はすべて個人の経験、見解に基づくものであり、所属組織を代表するものではありません

Have you ever been cut off mid-sentence, had your idea hijacked, or been completely misunderstood with no chance to recover? If you're someone who already finds speaking up challenging, these moments can feel devastating. In this episode, I'm sharing exactly how to reclaim your voice and communicate with unshakeable confidence. What I'm Covering: Why interruptions hit socially reserved people especially hard (and why it's not about the value of what you're saying) The real psychology behind why people interrupt—from enthusiasm to power plays My proven strategies for recovering in-the-moment when someone cuts you off or misunderstands you How to have follow-up conversations that prevent future interruptions without damaging relationships My In-the-Moment Recovery Framework: Stay Centered and Reclaim the Floor - Confident phrases to get your voice back Use Your Body Language - How to project confidence even when you're feeling rattled Address Misunderstandings Immediately - Scripts for clarifying without being defensive Bridge Back to Your Point - Techniques for returning to your original contribution  **   Don't even know where to begin in improving your interpersonal skills? Are you ready to leave social stress behind and go from where you are to where you want to be? Book a Social Strategy Session HERE  Free Guide: The Social Skills Playbook Have a question that needs an answer. Email me at Hello@SocialConfidencePro.com   LinkedIn Instagram TikTok

Tired of constant trial and error as local candidates enter your business before promptly exiting stage right? If you want to scale new heights, Bridge Hiring can get you there with remote staffing and outsourced talent acquisition solutions.https://bridgehiring.com Bridge Hiring City: Parowan Address: 41 N Main St Website: https://www.bridgehiring.com

What does it take to actually ship LLM-powered features, and what breaks when you connect them to real production data? In this episode, we hear from Philip Carter — then a Principal PM at Honeycomb and now a Product Management Director at Salesforce. In early 2023, he helped build one of the first LLM-powered SaaS features to ship to real users. More recently, he and his team built a production-ready MCP server. We cover: • How to evaluate LLM systems using human-aligned judges • The spreadsheet-driven process behind shipping Honeycomb's first LLM feature • The challenges of tool usage, prompt templates, and flaky model behavior • Where MCP shows promise, and where it breaks in the real world If you're working on LLMs in production, this one's for you! LINKS So We Shipped an AI Product: Did it Work? by Philip Carter (https://www.honeycomb.io/blog/we-shipped-ai-product) Vanishing Gradients YouTube Channel (https://www.youtube.com/channel/UC_NafIo-Ku2loOLrzm45ABA) Upcoming Events on Luma (https://lu.ma/calendar/cal-8ImWFDQ3IEIxNWk) Hugo's recent newsletter about upcoming events and more! (https://hugobowne.substack.com/p/ai-as-a-civilizational-technology)

On today's show Ben and Andrew answer questions about the future of engineering jobs, the definition of vibe coding, Meta's AI upside, ChatGPT-led fashion shows, xAI as a third-tier streamer, and bitter lessons as autonomous driving becomes more viable. At the end: An emailer follow-ups on last week's conversation about normies and AI risk.

ep.100 Hiro Tsujinoさんゲスト回 「100. 経済学部からビッグテックのエンジニアになるまでhttps://open.spotify.com/episode/6AhM98za1MUZq0GuKwIQ4whttps://youtu.be/WJoZK9sMwvw?si=K0VoGgbsR6aMiTdD How to Design Better AI Appshttps://en.wikipedia.org/wiki/Considered_harmfulE.ダイクストラ “Goto文は有害である” (Go To Statement Considered Harmfulhttps://homepages.cwi.nl/~storm/teaching/reader/Dijkstra68.pdf)Considered Harmful https://en.wikipedia.org/wiki/Considered_harmful感想をぜひハッシュタグ #todayILearnedFM #tilfm でつぶやいてください!Your co-hosts:Tomoaki Imai, Noxx CTO  https://twitter.com/tomoaki_imaiRyoichi Kato, Software Engineer ⁠https://twitter.com/ryo1kato

This is the Engineering Culture Podcast, from the people behind InfoQ.com and the QCon conferences. In this podcast, Shane Hastie, Lead Editor for Culture & Methods, spoke to Holly Cummins about productivity in creative knowledge work like software engineering. She talks about how "messing around and having fun" actually enhances problem-solving, while exploring the shift from coding to code management with AI tools and the importance of managing cognitive load in modern development practices. Read a transcript of this interview: https://bit.ly/4kLuW4n Subscribe to the Software Architects' Newsletter for your monthly guide to the essential news and experience from industry peers on emerging patterns and technologies: https://www.infoq.com/software-architects-newsletter Upcoming Events: InfoQ Dev Summit Munich (October 15-16, 2025) Essential insights on critical software development priorities. https://devsummit.infoq.com/conference/munich2025 QCon San Francisco 2025 (November 17-21, 2025) Get practical inspiration and best practices on emerging software trends directly from senior software developers at early adopter companies. https://qconsf.com/ QCon AI New York 2025 (December 16-17, 2025) https://ai.qconferences.com/ The InfoQ Podcasts: Weekly inspiration to drive innovation and build great teams from senior software leaders. Listen to all our podcasts and read interview transcripts: - The InfoQ Podcast https://www.infoq.com/podcasts/ - Engineering Culture Podcast by InfoQ https://www.infoq.com/podcasts/#engineering_culture - Generally AI: https://www.infoq.com/generally-ai-podcast/ Follow InfoQ: - Mastodon: https://techhub.social/@infoq - X: https://x.com/InfoQ?from=@ - LinkedIn: www.linkedin.com/company/infoq - Facebook: bit.ly/2jmlyG8 - Instagram: @infoqdotcom - Youtube: www.youtube.com/infoq - Bluesky: https://bsky.app/profile/infoq.com Write for InfoQ: Learn and share the changes and innovations in professional software development. - Join a community of experts. - Increase your visibility. - Grow your career. https://www.infoq.com/write-for-infoq

Is AI replacing software engineers? Not even close. In this episode of UMBC Mic'd Up, Dr. Mohammad Samarah, Program Director of UMBC's Master's in Software Engineering, shares why human expertise is more critical than ever in an AI-driven world. From designing intelligent systems to leading innovation, software engineers are at the center of tomorrow's technology. Learn how UMBC prepares graduates to: • Build and guide AI-powered tools • Lead advanced teams in real-world roles • Stay future-proof in a fast-changing tech landscape Whether you're looking to upskill or wondering where AI is taking the field, this conversation will inspire and inform. 

What happens when a software engineer follows a sweet little spark of curiosity all the way to the farmer's market? In this episode, host Jenny Dempsey chats with Case Sandberg, founder of San Diego Chocolate Co., about what it really looks like to leave a stable tech job and step into the (often melty) world of handcrafted chocolate.We talk about perfectionism, pivoting with purpose, building something from scratch, and why your next chapter doesn't need a polished plan — just a little momentum and maybe a glass of chocolate milk.Whether you're dreaming of leaving tech, craving a more hands-on life, or just want to feel seen in the mess of figuring it all out — this one's for you.In this episode, we talk about:Making a pivot without a perfect planWhy curiosity can be your compassCreating a business that feels like youBurnout, mini-sabbaticals, and trusting the timingBuilding something imperfect and still showing upLetting go of perfectionism to bring people joyTakeaway quote“I don't want to let my perfectionism get in the way of bringing joy to people.”Connect with Case and San Diego Chocolate CoFollow on InstagramOrder Online: San Diego Chocolate Co.Find him at the North Park, Hillcrest, and La Mesa farmers markets Thanks for listening to The Career Flipper!If you enjoyed this episode, let's spread the word! Share it with a friend, subscribe, and leave a review—it helps other career flippers find the show.Let's Stay Connected:Join the community: thecareerflipper.comTikTok: @thecareerflipperInstagram: @thecareerflipperpodGot a career flip story? I'd love to hear it—and maybe even have you on the podcast! Whether you've completed your flip, are just starting, or are in the thick of it, submit your story here: https://www.thecareerflipper.com Want to support the show?Looking for a speaker? I'd love to talk about career changes at your next event.Collaborate through sponsorships or affiliates! Let's work together.Email me: hello@thecareerflipper.comCheck Out My Customer Service CoursesBefore my career flip, I led customer experience teams and created online courses that have helped over 12,000 students worldwide. Whether you're switching to customer service or sharpening your skills to run your own business, these courses are packed with practical tips. Learn more at thecareerflipper.com/courses.Other Ways to Get Involved:Buy me a coffee!Explore my furniture flipsMusic CreditsSeason 1: Intro and outro music by audionautix.com. Season 2: Intro and outro original music by Jenny Dempsey, recorded in a home studio.What's the best that could happen?

In this on-the-road episode of The New Stack Makers, Editor in Chief Heather Joslyn speaks with Ev Kontsevoy, CEO and co-founder of Teleport, from the floor of KubeCon + CloudNativeCon Europe in London. The discussion centers on infrastructure security and the growing need for robust identity management. Citing alarming cybersecurity statistics—such as the $5 million average cost of a breach and rising attack frequency—Kontsevoy stresses that complexity is the root challenge in securing infrastructure. Today's environments involve countless layers and technologies, each with its own identity and access controls, increasing the risk of human error and breaches. Kontsevoy argues for treating all entities—humans, laptops, servers, AI agents—as identities managed under a unified framework. Teleport provides a zero trust access platform that enforces strong, cryptographically-backed identity across systems. He also highlights Teleport's version 17 release, which boosts support for non-human identities and integrates deeply with AWS. Looking ahead, Teleport is exploring support for emerging AI agent protocols like MCP to extend its identity-first approach. Learn more from The New Stack about the latest insights about Teleport: Removing the Complexity to Securely Access the Infrastructure Why AI Can't Protect You from AI-Generated Attacks Join our community of newsletter subscribers to stay on top of the news and at the top of your game. 

10Xのソフトウェアエンジニア・futaboooがホストとなり、社内外のエンジニアをゲストにお呼びし、テック関連やチームマネジメントの話題について語るpodcast企画「エンジニアの部屋」第7回は10Xのソフトウェアエンジニア・iguchiさんをゲストにお迎えし、お買いけーチームやOIDCなどについてお話ししました。▼スピーカーゲスト：iguchiさん（Software Engineer）ホスト：futabooo（Software Engineer / ⁠⁠@futabooo⁠⁠）▼ハイライト自己紹介10Xのお会計チームとはパートナー連携のためのOIDC導入OIDC導入における開発の苦労お会計チームの開発スタイル「守り」から「攻め」への開発シフトお会計チームの他チームからの見え方▼参考ページ自己紹介Podcast - iguchiさんhttps://open.spotify.com/episode/4PHfTv1HgNQjjUHjnMsS8U?si=AzstDwk_QHmg2AF-De8sFQ&nd=1&dlsi=4ee087eadd9546f6●番組へのおたよりフォーム⁠⁠https://bit.ly/3TBBpSC⁠Twitterからは「#10Xfm」にて感想等お待ちしております！●10Xでは一緒に働くメンバーを募集しています！⁠⁠https://bit.ly/42teLQh⁠⁠●10X.fmについて10X.fmは、「10xを創る」をミッションに、小売チェーン向けECプラットフォーム「Stailer（ステイラー）」を提供している株式会社10Xのメンバーが、日々の仕事や生活の中で経験した出来事・学び・プロダクトに対する思いを（つつみ隠さず）リアルにお届けしていくポッドキャスト番組です。

Tim O'Hearn is a Software Engineer who wrote 'Framed: A Villain's Perspective on Social Media'. LinkedIn: https://www.linkedin.com/in/tohearn/ Website: https://timohearn.beehiiv.com/ Book: https://www.amazon.com/dp/B0DW2X8YSK CallumConnects Micro-Podcast is your daily dose of wholesome leadership inspiration. Hear from many different leaders in just 5 minutes what hurdles they have faced, how they overcame them, and what their key learning is. Be inspired, subscribe, leave a comment, go and change the world!

In this episode of the Data Science Salon Podcast, we sit down with Vishnupriya Devarajulu, a Software Engineer specializing in AI- and ML-driven performance optimization for large-scale enterprise systems. With deep expertise in backend engineering, system diagnostics, and intelligent test automation, Priya is redefining how organizations build systems that don't just respond—they anticipate. Priya walks us through her work designing adaptive frameworks that use machine learning to forecast system bottlenecks, improve latency, and optimize performance in high-stakes environments like finance. Key Highlights: Priya explains how she transforms traditional automation into self-learning, AI-powered frameworks using models like Random Forest to proactively identify and solve system issues. A deep dive into building ML-integrated performance pipelines that can adapt over time, dynamically suggest test scenarios, and drive smarter, faster, and more resilient systems. Insights into how predictive performance engineering is being applied in domains where speed and reliability are non-negotiable—and how to architect systems for it. Priya shares her perspective as a speaker and published researcher, and where she sees the future of intelligent infrastructure and AI-powered diagnostics heading next. Whether you're a systems engineer, ML practitioner, or enterprise leader exploring how AI can boost operational efficiency, this episode offers a powerful look at what happens when machine learning meets performance engineering.

If we want AI systems that actually work, we need to get much better at evaluating them, not just building more pipelines, agents, and frameworks. In this episode, Hugo talks with Hamel Hussain (ex-Airbnb, GitHub, DataRobot) about how teams can improve AI products by focusing on error analysis, data inspection, and systematic iteration. The conversation is based on Hamel's blog post A Field Guide to Rapidly Improving AI Products, which he joined Hugo's class to discuss. They cover:

Tim O'Hearn is a Software Engineer who wrote 'Framed: A Villain's Perspective on Social Media'. LinkedIn: https://www.linkedin.com/in/tohearn/ Website: https://timohearn.beehiiv.com/ Book: https://www.amazon.com/dp/B0DW2X8YSK CallumConnects Micro-Podcast is your daily dose of wholesome leadership inspiration. Hear from many different leaders in just 5 minutes what hurdles they have faced, how they overcame them, and what their key learning is. Be inspired, subscribe, leave a comment, go and change the world!

No episódio 105 do podcast OsProgramadores, recebemos Samuel Goto, engenheiro de software com longa experiência no Google, onde atuou em diversos projetos estratégicos relacionados à web.Samuel compartilhou sua trajetória na indústria de tecnologia, seu envolvimento com padrões web e iniciativas voltadas para melhorar a acessibilidade e usabilidade da web.

Tim O'Hearn is a Software Engineer who wrote 'Framed: A Villain's Perspective on Social Media'. LinkedIn: https://www.linkedin.com/in/tohearn/ Website: https://timohearn.beehiiv.com/ Book: https://www.amazon.com/dp/B0DW2X8YSK CallumConnects Micro-Podcast is your daily dose of wholesome leadership inspiration. Hear from many different leaders in just 5 minutes what hurdles they have faced, how they overcame them, and what their key learning is. Be inspired, subscribe, leave a comment, go and change the world!

“本当の価値はコードにはない”というエッセイを元に、事業におけるコードの価値や、Vibe Codingなどでソフトウェアエンジニアの仕事がどうなるのかについて話しました。https://jonayre.uk/blog/2022/10/30/the-real-value-isnt-in-the-code/Hacker newsの感想 https://news.ycombinator.com/item?id=44046955ファウンディングエンジニア・デイ イベント詳細 https://lu.ma/jv2e4ewr感想をぜひハッシュタグ #todayILearnedFM #tilfm でつぶやいてください!Your co-hosts:Tomoaki Imai, Noxx CTO https://x.com/tomoaki_imai bsky: https://bsky.app/profile/tomoaki-imai.bsky.socialRyoichi Kato, Software Engineer ⁠https://x.com/ryo1kato

Container-based Linux distributions are gaining traction, especially for edge deployments that demand lightweight and secure operating systems. Talos Linux, developed by Sidero Labs, is purpose-built for Kubernetes with security-first features like a fully immutable file system and disabled SSH access. In a demo, Sidero CTO Andrew Rynhard and Head of Product Justin Garrison explained Talos's design philosophy, highlighting its minimalism and focus on automation. Inspired by CoreOS, Talos removes traditional tools like systemd and Bash, replacing them with machineD, a custom process manager written in Go.Talos emphasizes API-driven management rather than SSH, making Kubernetes cluster operations more scalable and consistent. Its design supports cloud, bare metal, Docker, and edge devices like Raspberry Pi. Kernel immutability is reinforced by ephemeral signing keys. Through Sidero's Omni SaaS, Talos nodes connect securely via WireGuard. The operating system handles all certificates and network connectivity internally, streamlining security and deployment. As Garrison notes, Talos delivers a portable API for “big iron, small iron—no matter what.”Learn more from The New Stack about Sidero Labs:  Is Cluster API Really the Future of Kubernetes Deployment? Choosing a Linux Distribution Join our community of newsletter subscribers to stay on top of the news and at the top of your game. https://thenewstack.io/newsletter/ 

This month, we return to a classic Klaviyo Data Science Podcast series: books every data scientist (and software engineer) should read. This episode focuses on the Clean * duology by Robert C. Martin, which teaches the principles of both clean code and clean architecture. We've brought on two senior engineers at Klaviyo who've learned, practiced, and developed their own opinions on the lessons in these books. Listen in to learn:How to use these books to level up your own skills and the skills of your teamWhy the book's spiciest opinions make sense, and where you might disagree with them in practice What our panel's deepest, most intimate thoughts on docstrings areFor more details, including links to these books, check out the ⁠full writeup on Medium⁠!

### 関連書籍等- 「Staff Engineer: Leadership beyond the management track」 - [https://amzn.to/3CGI7hd](https://t.co/2wTT0FyOgb) - 邦題「Staff Engineer - 管理職にならずに活躍しつづける最強のソフトウェアエンジニアへ!」- An Elegant Puzzle: Systems of Engineering Management https://amzn.to/4ly22Fv - **エレガントパズル　エンジニアのマネジメントという難問にあなたはどう立ち向かうのか** https://amzn.to/3YFcn8N - See also: The Staff Engineer's Path by [Tanya Reilly](https://www.linkedin.com/in/tanyareilly/)- Ryoichiの2021 読了メモ: https://x.com/ryo1kato/status/1425629458929643523### 関連エピソード- ep3. Thriving on the Technical Leadership Path- ep10. What distinguishes a great software engineer from a good one?- ep64. 技術チームのリーダーが優れた技術者であるべき理由感想をぜひハッシュタグ #todayILearnedFM #tilfm でつぶやいてください!Your co-hosts:- Tomoaki Imai, Noxx CTO https://twitter.com/tomoaki_imai- Ryoichi Kato, Software Engineer https://twitter.com/ryo1kato

Support: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Patreon⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ + ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Discord⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ + ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ + ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Store⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ + ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠In this Boss Rush Podcast Spotlight interview, Stephanie Klimov and Patrick Klein sit down with Ciro Camera, Founder and 3D Artist, and Massimo Origano, Software Engineer at indie studio Imaginarylab, to discuss their upcoming game Whirlight – No Time to Trip, which they previewed at PAX East 2025 in May. Wishlist Whirlight on SteamWebsite for more infoThank you for watching or listening to The Boss Rush Podcast. Leave a rating and review on Apple Podcasts or Spotify, and like and subscribe on YouTube. Your support, whether through Patreon, subscribing on YouTube, or simply tuning in, means so much to us. Thanks for your continued support of our independent endeavor.

If we want AI systems that actually work in production, we need better infrastructure—not just better models. In this episode, Hugo talks with Akshay Agrawal (Marimo, ex-Google Brain, Netflix, Stanford) about why data and AI pipelines still break down at scale, and how we can fix the fundamentals: reproducibility, composability, and reliable execution. They discuss:

Brendan Foody is the co-founder and CEO of Mercor, a company building the infrastructure for AI-native labor markets. Mercor's platform is already used by top AI labs to label data, evaluate human and AI candidates, and make performance-driven hiring decisions.  They're operating at the intersection of recruiting, evals, and foundation model development—helping companies shift from intuition to measurable prediction. Brendan and his team recently raised $100M and are working with some of the most advanced players in the AI ecosystem today. (0:00) Intro(1:17) State of AI in Talent Evaluation(1:54) Improvements in AI Models(4:07) Mercor Background and Mission(5:09) AI Use Cases in Hiring(13:43) Data Labeling Landscape(16:48) Expanding Beyond Coding(18:39) Company Vision and Market Strategy(21:11) Meeting with xAI(23:47) Does Mercor Use Their Own Product?(25:41) Exploring Multimodal Capabilities(28:03) Skills for the Future: Embracing AI(29:29) The Demand for Software Engineers(34:55) Foundation Model Landscape(38:42) AI Regulations(39:57) Quickfire With your co-hosts: @jacobeffron  - Partner at Redpoint, Former PM Flatiron Health  @patrickachase  - Partner at Redpoint, Former ML Engineer LinkedIn  @ericabrescia  - Former COO Github, Founder Bitnami (acq'd by VMWare)  @jordan_segall  - Partner at Redpoint

In this episode, we dive deep into the evolving relationship between engineering and product with Pranab Krishnan, CTO of Zeal - a payroll and payments platform for staffing companies. We explore how the traditional boundaries between engineering, product management, and customer interaction are dissolving, especially in the age of AI. Pranab shares insights on building a product-centric engineering culture, the concept of "shifting left," and how AI tools are reshaping the skills engineers need to succeed.Key Takeaways

AI agents hold the promise of continuously testing, scanning, and fixing code for security vulnerabilities, but we're still progressing toward that vision. Startups like Aptori are helping bridge the gap by building AI-powered security engineers for enterprises. Aptori maps an organization's codebase, APIs, and cloud infrastructure in real time to understand data flows and authorization logic, allowing it to detect and eventually remediate security issues. At Google Cloud Next, Aptori CEO Sumeet Singh discussed how earlier tools merely alerted developers to issues—often overwhelming them—but newer models like Gemini 2.5 Flash and Claude Sonnet 4 are improving automated code fixes, making them more practical. Singh and co-founder Travis Newhouse previously built AppFormix, which automated OpenStack cloud operations before being acquired by Juniper Networks. Their experiences with slow release cycles due to security bottlenecks inspired Aptori's focus. While the goal is autonomous agents, Singh emphasizes the need for transparency and deterministic elements in AI tools to ensure trust and reliability in enterprise security workflows.Learn more from The New Stack about the latest insights in AI application security: AI Is Changing Cybersecurity Fast and Most Analysts Aren't ReadyAI Security Agents Combat AI-Generated Code RisksDevelopers Are Embracing AI To Streamline Threat Detection and Stay AheadJoin our community of newsletter subscribers to stay on top of the news and at the top of your game.

Cristian Cibils BernardesFounder & CEO @ AutographCristian Cibils Bernardes is the founder and CEO of Autograph, the company building Walter, the world's first AI Historian. Walter serves like a journal, calling you once a week to record your life story, and uses that data to build your Autograph, an AI portrait that sounds like you, speaks like you, and has your memories. This enables your loved ones to access the wisdom in your lived experience even after you're gone. It allows parents to whisper, "I'm proud of you," from the other side.Cristian studied Symbolic Systems at Stanford with a concentration in Artificial Intelligence, served as a Software Engineer at Google, was a Partner at Cibersons, is the author of upcoming Sci-Fi novel TRACES and host of the Rabbit Hole Research podcast.Want to be a guest on Book 101 Review? Send Daniel Lucas a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/17372807971394464fea5bae3 Hosted on Acast. See acast.com/privacy for more information.

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Luaというプログラミング言語で6万行のゲームアプリを書いた話について話しました。https://blog.luden.io/what-do-i-think-about-lua-after-shipping-a-project-with-60-000-lines-of-code-bf72a1328733Defoldゲームエンジン https://defold.com/Lua https://ja.wikipedia.org/wiki/LuaLearn Lua https://tylerneylon.com/a/learn-lua/言語ランキング https://survey.stackoverflow.co/2024/technology言語ランキングその2 https://www.tiobe.com/tiobe-index/パフォーマンス https://programming-language-benchmarks.vercel.app/lua-vs-pythonなにかにぶつかったときの条件分岐ロジックhttps://gist.github.com/zulman/cbb30496100d375082da43c87144d14c#file-if_selector-lua感想をぜひハッシュタグ #todayILearnedFM #tilfm でつぶやいてください!Your co-hosts:Tomoaki Imai, Noxx CTO https://x.com/tomoaki_imai bsky: https://bsky.app/profile/tomoaki-imai.bsky.socialRyoichi Kato, Software Engineer ⁠https://x.com/ryo1kato

Flying cars, robots that make you breakfast, meals in pill format to make sure you get all your nutrients. That's what we thought the future was going to be. Who could have ever predicted that something like a Software Engineer would even be a thing? Nobody. Ai is in the same predicament right now. It's hard to not talk about it in today's hyped up climate. The reality?It's just not that great. Yet. Founder & CEO of Airpost.ai, John Gargiulo, shares his thoughts on where Ai is now and where it's headed. Could it build out robust creative campaigns 30 years from now? Maybe. Can it add incremental value to someone who is an expert in their field? Eh, not really. Take your lunch pill and get ready for a fast paced chat on the ups and downs of new technology.The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We're looking at retail in a whole new way, looking to better understand the future of retail. It's Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.Like what you're hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.Follow us on LinkedIn: https://linkedin.com/company/thelongergameFollow us on Instagram: https://instagram.com/thelongergameFollow us on Facebook: https://facebook.com/thelongergameOur guest's Name is John Gargiulo. He is the founder and CEO of Airpost, an AI-driven platform automating video ad production, making volumes of UGC ad creative accessible to brands of all sizes. He is a former Global Product Marketing Lead at Airbnb, where he launched and scaled new products and features for millions of hosts and guests. He is a seasoned marketer with over 15 years of experience in creative direction, digital marketing, and online advertising. He is also a frequent speaker on the future of AI in marketing, user-generated content, and advanced creative strategies for consumer brands in e-commerce, fintech, and mobile. You can find them at...Website: https://airpost.ai/Find them on LinkedIn: https://www.linkedin.com/in/john-gargiulo/Find them on Instagram: @johnnotjonFind them on Facebook: John GargiuloMichael Maher, the host, would love to connect with you. Reach out to him at…Email: michael@thinkcartology.comLinkedIn: https://linkedin.com/in/immichaelmaherThis podcast is sponsored by Cartology and Podcastify Me.Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?Website: https://thinkcartology.comFind Cartology on LinkedIn: https://linkedin.com/company/cartologyFind Cartology on Instagram: https://instagram.com/thinkcartologyFind Cartology on Facebook: https://facebook.com/thinkcartologyPodcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.Website: https://podcastify.meFind Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

In this episode ofThe New Stack Makers, Nitric CEO Steve Demchuk discusses how the frustration of building frontend apps within rigid FinTech environments led to the creation of the Nitric framework — a tool designed to eliminate the friction between developers and cloud infrastructure. Unlike traditional Infrastructure as Code (IaC), where developers must manage both app logic and infrastructure definitions separately, Nitric introduces “Infrastructure from Code.” This approach allows developers to focus solely on application logic while the platform infers and automates infrastructure needs using SDKs and CLI tools across multiple languages and cloud providers.Demchuk emphasizes that Nitric doesn't remove platform team control but enforces it consistently. Guardrails defined by platform teams guide infrastructure provisioning, ensuring security and compliance — even as developers use AI tools to rapidly generate code. The result is a streamlined workflow where developers move faster, AI enhances productivity, and platform teams retain oversight. This episode offers engineering leaders insight into a paradigm shift in how cloud infrastructure is managed in the AI era.Learn more from The New Stack about the latest insights about Nitric:  Building a Serverless Meme Generator With Nitric and OpenAIWhy Most Companies Are Struggling With Infrastructure as Code Join our community of newsletter subscribers to stay on top of the news and at the top of your game. 

Guests are Nick Eberts and Jon Li. Nick is a Product Manager at Google working on Fleets and Multi-Cluster and Jon is a Software Engineer at Google working on AI Inference on Kubernetes. We discussed the newly announced Multi Cluster Orchestrator (MCO) and the challenges of running multiple clusters.   Do you have something cool to share? Some questions? Let us know: - web: kubernetespodcast.com - mail: kubernetespodcast@google.com - twitter: @kubernetespod - bluesky: @kubernetespodcast.com   News of the week Etcd has released version 3.6.0 Kubernetes 1.33 is now available in the Rapid channel in GKE Kyverno 1.14.0 was released Links from the interview Nick Eberts on LinkedIn Jon Li on LinkedIn MCO Blog MCO Repo Cluster Inventory API ClusterProfile API Gemma 3 vLLM Sample (deploy on Google Cloud using Terraform and Argo CD) Hello World Sample (deploy on Google Cloud using Terraform and Argo CD) Gateway API Inference Extension

"Blurring Reality" - Chai's Social AI Platform - sponsoredThis episode of MLST explores the groundbreaking work of Chai, a social AI platform that quietly built one of the world's largest AI companion ecosystems before ChatGPT's mainstream adoption. With over 10 million active users and just 13 engineers serving 2 trillion tokens per day, Chai discovered the massive appetite for AI companionship through serendipity while searching for product-market fit.CHAI sponsored this show *because they want to hire amazing engineers* -- CAREER OPPORTUNITIES AT CHAIChai is actively hiring in Palo Alto with competitive compensation ($300K-$800K+ equity) for roles including AI Infrastructure Engineers, Software Engineers, Applied AI Researchers, and more. Fast-track qualification available for candidates with significant product launches, open source contributions, or entrepreneurial success.https://www.chai-research.com/jobs/The conversation with founder William Beauchamp and engineers Tom Lu and Nischay Dhankhar covers Chai's innovative technical approaches including reinforcement learning from human feedback (RLHF), model blending techniques that combine smaller models to outperform larger ones, and their unique infrastructure challenges running exaflop-class compute.SPONSOR MESSAGES:***Tufa AI Labs is a brand new research lab in Zurich started by Benjamin Crouzier focussed on o-series style reasoning and AGI. They are hiring a Chief Engineer and ML engineers in Zurich and SF. Goto https://tufalabs.ai/***Key themes explored include:- The ethics of AI engagement optimization and attention hacking- Content moderation at scale with a lean engineering team- The shift from AI as utility tool to AI as social companion- How users form deep emotional bonds with artificial intelligence- The broader implications of AI becoming a social mediumWe also examine OpenAI's recent pivot toward companion AI with April's new GPT-4o, suggesting a fundamental shift in how we interact with artificial intelligence - from utility-focused tools to companion-like experiences that blur the lines between human and artificial intimacy.The episode also covers Chai's unconventional approach to hiring only top-tier engineers, their bootstrap funding strategy focused on user revenue over VC funding, and their rapid experimentation culture where one in five experiments succeed.TOC:00:00:00 - Introduction: Steve Jobs' AI Vision & Chai's Scale00:04:02 - Chapter 1: Simulators - The Birth of Social AI00:13:34 - Chapter 2: Engineering at Chai - RLHF & Model Blending00:21:49 - Chapter 3: Social Impact of GenAI - Ethics & Safety00:33:55 - Chapter 4: The Lean Machine - 13 Engineers, Millions of Users00:42:38 - Chapter 5: GPT-4o Becoming a Companion - OpenAI's Pivot00:50:10 - Chapter 6: What Comes Next - The Future of AI Intimacy TRANSCRIPT: https://www.dropbox.com/scl/fi/yz2ewkzmwz9rbbturfbap/CHAI.pdf?rlkey=uuyk2nfhjzezucwdgntg5ubqb&dl=0

RyoichiがMeta社ををレイオフされた話をしました。前回の転職の話 ep33.「 ベイエリア転職活動と、Amazonでの思い出」https://open.spotify.com/episode/0GrwKzsujV5rqxLY3qhgvgUSA Today の記事 https://www.usatoday.com/story/money/2025/02/14/meta-layoffs-tech-industry-2025/78392050007/CNBC の記事 https://www.cnbc.com/2025/01/14/meta-targeting-lowest-performing-employees-in-latest-round-of-layoffs.html感想をぜひハッシュタグ #todayILearnedFM #tilfm でつぶやいてください!Your co-hosts:Tomoaki Imai, Noxx CTO  https://x.com/tomoaki_imai bsky: https://bsky.app/profile/tomoaki-imai.bsky.socialRyoichi Kato, Software Engineer ⁠https://x.com/ryo1kato

If we want to make progress toward AGI, we need a clear definition of intelligence—and a way to measure it. In this episode, Hugo talks with Greg Kamradt, President of the ARC Prize Foundation, about ARC-AGI: a benchmark built on Francois Chollet's definition of intelligence as “the efficiency at which you learn new things.” Unlike most evals that focus on memorization or task completion, ARC is designed to measure generalization—and expose where today's top models fall short. They discuss:

At the close of this year's Google Cloud Next, The New Stack's Alex Williams, AI editor Frederic Lardinois, and analyst Janakiram MSV discussed the event's dominant theme: AI agents. The conversation focused heavily on agent frameworks, noting a shift from last year's third-party tools like Langchain, CrewAI, and Microsoft's Autogen, to first-party offerings from model providers themselves. Google's newly announced Agent Development Kit (ADK) highlights this trend, following closely on the heels of OpenAI's agent SDK. MSV emphasized the significance of this shift, calling it a major milestone as Google joins the race alongside Microsoft and OpenAI. Despite the buzz, Lardinois pointed out that many companies are still exploring how AI agents can fit into real-world workflows. The panel also highlighted how Google now delivers a full-stack AI development experience — from models to deployment platforms like Vertex AI. New enterprise tools like Agent Space and Agent Garden further signal Google's commitment to making agents a core part of modern software development. Learn more from The New Stack about the latest in AI agents: How AI Agents Will Change the Web for Users and Developers AI Agents: A Comprehensive Introduction for Developers AI Agents Are Coming for Your SaaS Stack Join our community of newsletter subscribers to stay on top of the news and at the top of your game. 

Kalifornská firma SentinelOne stojí za platformou, která si klade za cíl kompletně zajistit firemní kybernetickou bezpečnost. Spoléhá z velké části na vlastní umělou inteligenci Purple AI a používají ji tři z deseti největších firem světa

Discover how Rackspace Spot is democratizing cloud infrastructure with an open-market, transparent option for cloud servers. Kevin Carter, Product Director at Rackspace Technology, discusses Rackspace Spot's hypothesis and the impact of an open marketplace for cloud resources. Discover how this novel approach is transforming the industry. TIMESTAMPS[00:00:00] – Introduction & Kevin Carter's Background[00:02:00] – Journey to Rackspace and Open Source[00:04:00] – Engineering Culture and Pushing Boundaries[00:06:00] – Rackspace Spot and Market-Based Compute[00:08:00] – Cognitive vs. Technical Barriers in Cloud Adoption[00:10:00] – Tying Spot to OpenStack and Resource Scheduling[00:12:00] – Product Roadmap and Expansion of Spot[00:16:00] – Hardware Constraints and Power Consumption[00:18:00] – Scrappy Startups and Emerging Hardware Solutions[00:20:00] – Programming Languages for Accelerators (e.g., Mojo)[00:22:00] – Evolving Role of Software Engineers[00:24:00] – Importance of Collaboration and Communication[00:28:00] – Building Personal Networks Through Open Source[00:30:00] – The Power of Asking and Offering Help[00:34:00] – A Question No One Asks: Mentors[00:38:00] – The Power of Educators and Mentorship[00:40:00] – Rackspace's OpenStack and Spot Ecosystem Strategy[00:42:00] – Open Source Communities to Join[00:44:00] – Simplifying Complex Systems[00:46:00] – Getting Started with Rackspace Spot and GitHub[00:48:00] – Human Skills in the Age of GenAI - Post Interview Conversation[00:54:00] – Processing Feedback with Emotional Intelligence[00:56:00] – Encouraging Inclusive and Clear Collaboration QUOTESCHARNA PARKEY“If you can't engage with this infrastructure in a way that's going to help you, then I guarantee you it's not up to par for the direction that we're going. [...] This democratization — if you don't know how to use it — it's not doing its job.”KEVIN CARTER“Those scrappy startups are going to be the ones that solve it. They're going to figure out new and interesting ways to leverage instructions. [...] You're going to see a push from them into the hardware manufacturers to enhance workloads on FPGAs, leveraging AVX 512 instruction sets that are historically on CPU silicon, not on a GPU.”

Stripe Sessions Founder's dayに参加して聞いてきた話について話しました。Stripe Sessions https://stripe.com/sessions/2025Stripe Sessions のマーク・ザッカーバーグの話への感想 https://x.com/tomoaki_imai/status/1919987539768967552Hello Kitty effect https://www.emirhankabakci.com/news/journey-through-economics-the-financial-landscape-behind-hello-kitty-island-adventure-trend/#:~:text=The 'Hello Kitty Island Adventure' also benefits from the **,in this booming digital playgroundep124. シリコンバレーで話題となっているファウンダーモードとはep104. SREcon 2024 参加レポートep52. アムステルダムのブロックチェーンカンファレンス報告感想をぜひハッシュタグ #todayILearnedFM #tilfm でつぶやいてください!Your co-hosts:Tomoaki Imai, Noxx CTO https://x.com/tomoaki_imai bsky: https://bsky.app/profile/tomoaki-imai.bsky.socialRyoichi Kato, Software Engineer ⁠https://x.com/ryo1kato

Rowland Graus is a Director of Product at Agoric, a startup developing open-source software to help create a better experience building applications across multiple blockchain networks.Listen to Rowland talk about what it was like studying at Thomas Jefferson High School for Science and Technology, how his business development skills transferred into product management, how, after sensing the wave of innovations in DeFi applications, he knew he had to be part of the blockchain space, and much more. Hosted by Perry Tiu.Episode Links:• Agoric: https://agoric.com• Rowlands's LinkedIn: https://www.linkedin.com/in/rowlandgraus• Rowlands's Twitter: https://x.com/rowlandgraus—Interested being on the show? contact@perrytiu.comSponsorship enquiries: sponsor@perrytiu.comFollow Podcast Ruined by a Software Engineer and leave a review• Apple Podcasts: https://apple.co/3RASg8x• Spotify: https://spoti.fi/3RBAXEw• Youtube: https://youtube.com/@perrytiuMore Podcast Ruined by a Software Engineer• Website: https://perrytiu.com/podcast• Merch: https://perrytiu.com/shop• RSS Feed: https://perrytiu.com/podcast/rss.xmlFollow Perry Tiu• Twitter: https://twitter.com/perry_tiu• LinkedIn: https://linkedin.com/in/perrytiu• Instagram: https://instagram.com/doctorpoor

Aja Hammerly, director of developer relations at Google, sees AI as the always-available coding partner developers have long wished for—especially in those late-night bursts of inspiration. In a conversation with Alex Williams at Google Cloud Next, she described AI-assisted coding as akin to having a virtual pair programmer who can fill in gaps and offer real-time support. Hammerly urges developers to start their AI journey with tools that assist in code writing and explanation before moving into more complex AI agents. She distinguishes two types of DevEx AI: using AI to build apps and using it to eliminate developer toil. For Hammerly, this includes letting AI handle frontend work while she focuses on backend logic. The newly launched Firebase Studio exemplifies this dual approach, offering an AI-enhanced IDE with flexible tools like prototyping, code completion, and automation. Her advice? Developers should explore how AI fits into their unique workflow—because development, at its core, is deeply personal and individual.Learn more from The New Stack about the latest AI insights with Google Cloud:Google AI Coding Tool Now Free, With 90x Copilot's OutputGemini 2.5 Pro: Google's Coding Genius Gets an UpgradeQ&A: How Google Itself Uses Its Gemini Large Language ModelJoin our community of newsletter subscribers to stay on top of the news and at the top of your game. 

Register for my FREE debt class for entrepreneurs: https://ginaknox.co/masterclass-ad Join Small Business Money School: https://ginaknox.co/school Join the waitlist for the 7 Figure Wealth Mastermind: https://ginaknox.co/mastermind Episode Synopsis: In this engaging conversation, Chaitra Radhakrishna shares her journey from being a software engineer to becoming a successful entrepreneur and the owner of Pink Pot Studio. She discusses her rebranding efforts, the influence of her father's financial wisdom, and how motherhood reshaped her perspective on business and financial independence. Chaitra reflects on the challenges she faced during her maternity leave, her determination to hit a $100K revenue goal, and the importance of value-based pricing. The conversation also touches on unexpected life changes and the resilience of women entrepreneurs. In this conversation, Gina Knox shares her journey of confronting limiting beliefs about money, the shift to financial responsibility as an entrepreneur, and the importance of continuous learning in wealth building. She discusses how her mindset evolved from viewing wealth as merely saving money to understanding the significance of investing. Gina emphasizes the need for entrepreneurs to build wealth alongside their businesses to reduce financial pressure and enable risk-taking in their ventures. Timestamps: 00:00 - Introduction to Chaitra Radhakrishna03:07 - The Journey from Software Engineer to Entrepreneur05:53 - First Memories of Money and Family Influence09:00 - Motherhood and Its Impact on Financial Independence12:09 - Navigating Business Challenges During Pregnancy14:55 - The Shift in Mindset After Motherhood18:13 - Pricing Strategies and Overcoming Money Mindset Blocks21:00 - Unexpected Life Changes and Financial Decisions24:20 - Confronting Limiting Beliefs About Money30:19 - The Shift to Financial Responsibility38:38 - Redefining Wealth Building46:12 - The Importance of Continuous Learning in Wealth Building About Chaitra Radhakrishna: Chaitra is the founder of The High-End Web Designer (HEWD), a coaching program that helps web designers scale to $10K+ projects while working less than 20 hours a week. After growing her own Shopify design studio, Pinkpot Studio, to six figures with high-end clients, she now teaches other designers how to raise their rates, attract premium clients, and build businesses rooted in sustainable ambition—profitable, balanced, and designed to fit their life, not the other way around. Where to find Chaitra: Website: https://chaitraradhakrishna.com/ Category: Wealth Keywords: Entrepreneurship, financial independence, motherhood, money mindset, business journey, rebranding, pricing strategies, personal growth, family influence, challenges, money mindset, entrepreneurship, financial literacy, wealth building, limiting beliefs, investing, cash flow, assets, financial responsibility, continuous learning

At Google Cloud Next '25, the company introduced Ironwood, its most advanced custom Tensor Processing Unit (TPU) to date. With 9,216 chips per pod delivering 42.5 exaflops of compute power, Ironwood doubles the performance per watt compared to its predecessor. Senior product manager Chelsie Czop explained that designing TPUs involves balancing power, thermal constraints, and interconnectivity. Google's long-term investment in liquid cooling, now in its fourth generation, plays a key role in managing the heat generated by these powerful chips. Czop highlighted the incremental design improvements made visible through changes in the data center setup, such as liquid cooling pipe placements. Customers often ask whether to use TPUs or GPUs, but the answer depends on their specific workloads and infrastructure. Some, like Moloco, have seen a 10x performance boost by moving directly from CPUs to TPUs. However, many still use both TPUs and GPUs. As models evolve faster than hardware, Google relies on collaborations with teams like DeepMind to anticipate future needs.Learn more from The New Stack about the latest AI infrastructure insights from Google Cloud:Google Cloud Therapist on Bringing AI to Cloud Native InfrastructureA2A, MCP, Kafka and Flink: The New Stack for AI AgentsJoin our community of newsletter subscribers to stay on top of the news and at the top of your game. 

My guest today is Amber Elliot! Founder of Alderwood Studio, Amber is a Software Engineer turned fulltime Quilt Entrepreneur. She released her first book in 2022 and we'll do a deep dive into her 2nd book today on the podcast! Amber is a modern quilter, pattern designer, educator and a fabric designer for Riley Blake which was a big tick off her bucket list and she is the founder of the Modern Makes membership. Her big ticket item – the thing she's most known for – is her Pattern Writing Academy – a 7 week course to get you designing, producing and selling your patterns from start to finish. This will be an episode packed with lessons and inspiration!Want to travel with Brandy?2025 FESTIVAL OF QUILTS Birmingham!!! This 14-day tour of Wales and England takes in the rich textile history and breathtaking cultural landmarks. Tour England & Wales ending at the Festival of Quilts. Call the team at Opuent Quilt Journeys at 1-877-235-3767 or go to  https://opulentquiltjourneys.com/destinations/britain/item/birmingham-festival-of-quilts-tour-with-brandyQuilter on Fire Website - https://quilteronfire.com/OLISO IRONS - Host of the Quilter on Fire Podcast Lounge each year at QuiltCon!BUY YOUR OWN OLISO MINI PROJECT IRON RIGHT HERESquare One Textile Art WorkshopLink to Brandy's email listKristy's Quilt Picture BookQuilter on Fire PatternsFree Quilter on Fire Holiday Table Runner VIDEO Support the showThank you for listening to the Quilter on Fire Podcast.

BONUS: Software Engineers are Paid to Solve Problems, Not Write Code! With John Crickett In this BONUS episode, we explore a thought-provoking LinkedIn post by John Crickett that challenges a fundamental misconception in software engineering. John shares insights on why engineers should focus on problem-solving rather than just coding, how to develop business context understanding, and why this shift in perspective is crucial in the age of AI. Beyond Writing Code: Understanding the True Value of Software Engineering "A lot of us come to software engineering because we care about building, and missed the goal: solving a problem for a customer." John Crickett explains the fundamental disconnect many software engineers experience in their careers. While many enter the field with a passion for building and coding, they often lose sight of the ultimate purpose: solving real problems for customers. This misalignment can lead to creating technically impressive solutions that fail to address actual business needs. John emphasizes that the most valuable engineers are those who can bridge the gap between technical implementation and business value. In this section, we refer to John's Coding Challenges and Developing Skills websites. The Isolation Problem in Engineering Teams "We have insulated people from seeing and interacting with customers, perhaps because we were afraid they would create a problem with customers." One of the key issues John identifies is how engineering teams are often deliberately separated from customers and end-users. This isolation, while sometimes implemented with good intentions, prevents engineers from gaining crucial context about the problems they're trying to solve. John shares his early career experience of participating in the sales process for software projects, which gave him valuable insights into customer needs. He highlights the Extreme Programming (XP) approach, which advocates for having the customer "in the room" to provide direct and immediate feedback, creating a tighter feedback loop between problem identification and solution implementation. In this segment, we refer to the book XP Explained by Kent Beck. The AI Replacement Risk "If all you are doing is taking a ticket that is fully spec'ed out, and coding it, then an LLM could also do that. The value is in understanding the problem." In a world where Large Language Models (LLMs) are increasingly capable of generating code, John warns that engineers who define themselves solely as coders face a significant risk of obsolescence. The true differentiation and value come from understanding the business domain and problem space—abilities that current AI tools haven't mastered. John advises engineers to develop domain knowledge specific to their business or customers, as this expertise allows them to contribute uniquely valuable insights beyond mere code implementation. Cultivating Business Context Understanding "Be curious about what the goal is behind the code you need to write. When people tell you to build, you need to be curious about why you are being asked to build that particular solution." John offers practical advice for engineers looking to develop better business context understanding. The key is cultivating genuine curiosity about the "why" behind coding tasks and features. By questioning requirements and understanding the business goals driving technical decisions, engineers can transform their role from merely delivering code to providing valuable services and solutions. This approach allows engineers to contribute more meaningfully and become partners in business success rather than just implementers. Building the Right Engineering Culture "Code is always a liability, sometimes it's an asset. The process starts with hiring the CTO—the people at the top. You get the team that reflects your values." Creating an engineering culture that values problem-solving over code production starts at the leadership level. John emphasizes that the values demonstrated by technical leadership will cascade throughout the organization. He notes the counter-intuitive truth that code itself is inherently a liability (requiring maintenance, updates, and potential refactoring), only becoming an asset when it effectively solves business problems. Building a team that understands this distinction begins with leadership that demonstrates curiosity about the business domain and encourages engineers to do the same. The Power of Asking Questions "Be curious, ask more questions." For engineers looking to make the shift from coder to problem-solver, John recommends developing the skill of asking good questions. He points to Harvard Business Review's article on "The Surprising Power of Questions" as a valuable resource. The ability to ask insightful questions about business needs, user requirements, and problem definitions allows engineers to uncover the true challenges beneath surface-level requirements. This curiosity-driven approach not only leads to better solutions but also positions engineers as valuable contributors to business strategy. In this segment, we refer to the article in HBR titled The Surprising Power of Questions. About John Crickett John is a passionate software engineer and leader on a mission to empower one million engineers and managers. With extensive expertise in distributed systems, full-stack development, and evolving tech stacks from C++ to Rust, John creates innovative coding challenges, insightful articles, and newsletters to help teams level up their skills. You can link with John Crickett on LinkedIn.

In a world dominated by digital marketing, it's easy to overlook the power of traditional methods. But what if I told you that one of the most effective ways to connect with your audience is sitting right in your mailbox? Direct mail remains a potent tool for nonprofits to generate brand awareness, target new audiences, and communicate impact. In this episode, I'm joined by Wilson Zehr, a seasoned expert with over two decades of experience in high technology and telecom, to explore the untapped potential of direct mail for nonprofit organizations. Why Direct Mail Still Matters Wilson shares compelling reasons why direct mail should be an integral part of your nonprofit's marketing strategy: - Unparalleled reach: Direct mail can access every household and business in America, six days a week - Proactive communication: Unlike digital methods, direct mail allows you to initiate conversations when it's most relevant - Precise audience targeting: Tailor your message to specific demographics with remarkable accuracy - Built into daily routines: People are accustomed to checking their mail, making it a non-intrusive form of marketing Creative Approaches to Direct Mail Gone are the days of boring postcards. Wilson introduces us to various direct mail formats that can help your nonprofit stand out: - Standard postcards: Cost-effective for simple messages - Jumbo postcards: More space for impactful visuals and messaging - Self-mailers: Ideal for conveying more detailed information - Letters: Perfect for personalized, in-depth communication - Snap packs: Intriguing format that encourages opens  Key Elements of Effective Direct Mail Wilson breaks down the formula for direct mail success: - 70% list selection - 20% offer - 10% creative elements By focusing on these components, you can craft direct mail pieces that resonate with your audience and drive action. Integrating Direct Mail with Your Overall Strategy Learn how to seamlessly incorporate direct mail into your nonprofit's marketing mix: - Complement digital efforts for a holistic approach - Use direct mail to validate and reinforce online messaging - Leverage the tangibility of mail pieces for lasting impact Are you ready to revolutionize your nonprofit's outreach? Tune in to discover how direct mail can become your secret weapon for connecting with donors, sharing your story, and making a lasting impression. 04:09 Why Direct Mail Matters in Fundraising Direct mail offers unique benefits: reaching every household reliably, proactive communication, precise audience targeting, and integration into daily routines. With an average return of $12 for every dollar invested, direct mail remains a valuable part of a holistic marketing strategy for nonprofits. 09:38 Creative Direct Mail Strategies Wilson shares a case study of a successful school bond campaign using targeted direct mail alongside other marketing channels. He emphasizes the importance of tailoring messages to different audience segments and timing mailings strategically to maximize impact and voter engagement. 14:06 Direct Mail Formats and Best Practices Various direct mail exist, including postcards, self-mailers, letters, and snap packs. While there are pros and cons of each format choosing the right option is based on message complexity and audience preferences. 23:02 Crafting Effective Direct Mail Pieces The key to successful direct mail is understanding your audience, crafting a compelling offer, and creating eye-catching visuals. Segmentation, targeting, and aligning messaging with audience values to drive conversions and engagement. Dr. Wilson Zehr Dr. Wilson Zehr has 20+ years' experience in high technology and telecom – over a decade working with Internet-related (SaaS) products and services. He started his career as a Software Engineer; then expanded into full life-cycle product marketing, program management, strategic alliances, executive leadership, consulting, and teaching at the university level. Over the course of his career, Wilson has created numerous new products/brands and successfully brought them to market. Wilson has established and managed strategic alliances with a number of the world's largest technology and communications firms. He is a serial entrepreneur who has been part of, started, or advised, more than a dozen technology startups. He is also the co-founder and CEO of Zairmail (www.zairmail.com), Cendix (www.cendix.com), and Eastern Oregon Ventures (www.easternoregonventures.com). Connect with us on LinkedIn: https://www.linkedin.com/company/the-first-click Learn more about The First Click: https://thefirstclick.net Schedule a Digital Marketing Therapy Session: https://thefirstclick.net/officehours

Tracing mysterious errors to their source, jousting with product managers, and rolling out new features (without breaking the old ones) with Taylor Hughes, a software engineer. How did one failed software fix ruin Christmas for kids around the country? And what is "spaghetti code"?Taylor is currently a co-founder and the CTO at Hypernatural.ai.NEW BOOK ALERT!You may be aware that I've written or co-written five business books, including The Power of Moments and Made to Stick. I've got a sixth book out now called RESET: How to Change What's Not Working. It's a book intended to help you and your team get unstuck, to overcome the gravity of the way things have always worked. Learn more about the book and order it here. You can also listen to it on Audible and at Apple Books.Got a comment or suggestion for us? You can reach us via email at jobs@whatitslike.comWant to be on the show? Leave a message on our voice mailbox at (919) 213-0456. We'll ask you to answer two questions: What do people think your job is like and what is it actually like? What's a word or phrase that only someone from your profession would be likely to know and what does it mean?

Richard Brenner: Hypothesis-Driven Product Ownership, The Experimental Mindset Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. The Great Product Owner: The Experimenter Richard describes great Product Owners as "experimenters" who understand that everything they do is a hypothesis requiring validation. The best POs establish feedback loops early, actively engage with users and clients, and approach product development with a scientific mindset. Richard shares an experience working with a "coaching PO" who excelled at involving everyone in defining what needed to be done.  This PO was inspiring and helped the team participate in both building and decision-making processes. Richard emphasizes that the relationship between PO and team must be a true partnership—not hierarchical—for success to occur. Great POs facilitate team involvement rather than dictating direction, creating an environment where collaborative problem-solving thrives. In this segment, we refer to the Role Expectation Matrix Retrospective, and the Product Owner Sprint Checklist, a hands-on coaching tool for anyone interested in helping PO's prepare and lead successful Sprints with their teams. The Bad Product Owner: The Tech Visionary Disconnected from Users Richard recounts working with a high-level sponsor, a medical doctor interested in technology, who hired multiple development teams (up to four Scrum teams) to build a product. While technically knowledgeable, this PO had very concrete ideas about both the technology and solution based on assumptions about client needs.  The team developed impressive technology, including a domain-specific language (DSL), and felt they were performing well—until they delivered to actual clients. Only then did they discover users couldn't effectively use the software, requiring a complete rethinking of the UX concept. This experience taught Richard the critical distinction between the customer (the sponsor/PO) and the actual end users, demonstrating how even technically sophisticated Product Owners can miss essential user needs without proper validation. Self-reflection Question: How might you help Product Owners in your organization balance their vision with the practical realities of user needs and feedback? [Scrum Master Toolbox Podcast Recommends]

Richard Brenner: Contracting for Success,  Establishing Clear Agile Coaching Outcomes Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. Richard reflects on his evolution in defining success as a Scrum Master and Agile Coach. Initially, he believed that if his team was successful, he was successful—but soon realized this perspective was incomplete. Top management wanted tangible evidence of coaching impact, which became problematic without clearly defined metrics. Richard now advocates for establishing a coaching agreement at the beginning of any engagement, with both management and teams defining what success looks like for the coach. He emphasizes the importance of dual-sided accountability as a natural outcome of proper contracting, using metrics that matter to the organization such as flow metrics and outcome metrics to demonstrate coaching value. Self-reflection Question: How are you measuring your own success as a coach or Scrum Master, and have you created explicit agreements with both teams and management about what success looks like? Featured Retrospective Format for the Week: Solution Focused Retrospective Richard recommends the Solution Focused Retrospective from the book "Solution Focused Coaching for Agile Teams." While traditional retrospective formats from books like "Agile Retrospectives" typically open a topic and dig deeply into the problem space, the solution-focused approach suggests spending only a short time discussing problems before pivoting to designing the desired future state. This format focuses on identifying the next step and emphasizing what positive outcomes the team wants to achieve, rather than dwelling on what's wrong. Richard values this approach for its ability to maintain a positive, forward-thinking mindset within teams. [Scrum Master Toolbox Podcast Recommends]