Podcasts about account coordinator

In today's episode, I sit down with IFBB Bikini Pro Maria Giesey, a Coach with Pro Physique and Account Coordinator for a healthcare recruiting company. Maria started competing in 2019 and after 15 shows, she earned her Pro card at the 2023 NPC Universe. She recently married her partner of 10 years, and together they share their home with their fluffy cat, Kibby. We dive into the challenges of missing her Pro card multiple times, overcoming self-doubt, and the mindset shifts that kept her going. Maria shares how she uses yoga and meditation to combat anxiety, prioritizes gut health, and stays passionate about the sport while helping others through coaching.   TOPICS COVERED -Pushing through Pro card setbacks & staying resilient -Using yoga & meditation to manage anxiety -Struggles with self-confidence & building self-worth -Improving gut health & prioritizing overall wellness -Enjoying the process & falling in love with the journey -Balancing perfectionism with self-belief -Pursuing your passion in and out of bodybuilding   CONNECT WITH CELESTE: Website: http://www.celestial.fit Instagram: https://www.instagram.com/celestial_fit/ All Links: http://www.celestial.fit/links.html   CONNECT WITH MARIA: Instagram: https://www.instagram.com/maria_ifbbpro/   TIME STAMPS 1:00 introduction 3:03 experiencing nerves for the stage 5:49 lessons from Pro card misses 14:23 changes to support her mindset 19:08 working towards feedback and health 27:17 building the habit of meditation 33:07 how her journey informs her coaching 38:11 being a perfectionist 42:57 gaining self-belief 49:14 meeting her husband 57:35 advice for competitors   CLICK HERE TO SIGN UP FOR THE FREE FOOD RELATIONSHIP COACHING SERIES   CLICK HERE TO SIGN UP FOR THE FREE POST SHOW BLUES COACHING SERIES   LEARN MORE AND APPLY FOR MY 5 WEEK FOOD RELATIONSHIP HEALING & DISCOVERY COACHING PROGRAM   FOR OTHER FREE RESOURCES, LIVE EVENTS, AND WAYS TO WORK WITH CELESTE CLICK HERE

Are you struggling to get potential clients to trust you in today's skeptical marketplace? Do you feel like the old sales tactics just aren't working anymore? What if you could tap into the underlying reasons behind purchasing decisions, gain instant trust, and stand out in a sea of competitors without resorting to aggressive tactics?   In this Mastering Excellent Series episode, Nikki speaks with Dan Englander, CEO of Sales Schema, on the importance of understanding past sales trends, managing the present "trust recession," and leveraging strategic commonality to build true connections.   Learn how to detect the underlying patterns that influence buyer behavior today. Discover why trust is at an all-time low and how to overcome mistrust.  Discover how to utilize commonality to break through the noise and build real relationships. Learn the hybrid approach to selling that keeps prospects engaged without wasting time. Find out why your choice of words can make or break a sale—and how to avoid sales-killing language.   If you want to future-proof your sales approach, connect with high-value prospects, and sell with confidence in today's shifting landscape, this episode is a must-listen. Dan Englander is the CEO and Founder of Sales Schema, a fractional new business team for marketing agencies, and he hosts The Digital Agency Growth Podcast.  Previously Dan was the first employee head of new business at IdeaRocket, and before that, Account Coordinator at DXagency.  He's also the author of Relationship Sales at Scale: How to Find Your Virtual Tribe and Reliably Grow Your Professional Service Business, Mastering Account Management and The B2B Sales Blueprint.  In his spare time, he enjoys developing new aches and pains via Brazilian Jiu-Jitsu and spending time with his wife Sarah and their son Adrian in NYC. Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!   In This Episode: [02:31] We're going to talk about how to look to the past in order to look to the future. [03:56] We learn about Dan's many jobs until he read Tim Ferriss's book and started thinking about alternatives. [04:55] He mostly worked in agencies until he started Sales Schema as a fractional new business team. [06:18] His tendency is to go to the past to figure out the future. [07:03] he's a believer in building energy through meaning. He's a fan of Viktor Frankl's book, Man's Search For Meaning. [08:55] The advantage of being able to look at history and understand why something does or doesn't work. [09:55] Figuring out why something is no longer working.  [11:26] What has changed with the people you're interacting with? Historically we're kind of in a "trust recession". [13:25] The internet and information technology has delivered a lot for us, but we don't know how much more value there is left to be extracted. [14:47] The stuff that's going to be valuable is the stuff that has been valuable. Such as things that have been scarce. [16:22] When you know we're in a "trust recession" you need to find a way to differentiate yourself. Go back to what scares like commonality. [17:47] The things that people want long-term change over time. [19:06] Pay attention to trends and notice how they are the same or different from past trends. [22:14] Nikki says that rapport builds relationships and people want to buy from people who they trust and have a relationship and connection. [24:15] Dan gives an example of hybrid sales. They have video content which they include with their sales process. [27:19] The advantages of repelling people who aren't in alignment as fast as possible. [29:10] Really paying attention to trends. Just because it worked in the past doesn't mean it's going to work now. Pay attention to what your clients say and what they're looking for. [30:52] Using secret languages to speak with prospects. [34:08] The importance of paying attention to language. Words matter. [36:43] Most of what we see now is downstream of technology. The order seems to be a scientific breakthrough, to technology, to economy, to culture. [39:32] Dan's 15-month-old son brings him joy. He also hosted a College radio show and was the hip hop director for a Santa Cruz radio station. [40:32] His business is pivoting to a training model. They also have a new content channel, and they're messing around with a lot of new tools.    For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven    Find Dan: Dan Englander - Sales Schema Dan@SalesSchema.com The Digital Agency Growth Podcast Relationship Sales at Scale: How to Find Your Virtual Tribe and Reliably Grow Your Professional Service Business Mastering Account Management: 102 Steps for Increasing Sales, Serving Your Customers Better, and Working Less The B2B Sales Blueprint: A Hands-On Guide to Generating More Leads, Closing More Deals, and Working Less Do You Know Any Secret Languages? The Challenger Sale: Taking Control of the Customer Conversation  

Akeem Asani Linkedin Listen to Akeem's band Purelink on Spotify /Bandcamp/YouTube Music Follow Purelink on Instagram and read the Resident Advisor and Pitchfork review.   Secretly Distribution and listen to Secretly's Spotify channel for new music at Secretly Weekly Education: DePaul University- Communications and Media Studies  

In this episode, we chatted with Alexander Morin, PhD, Account Coordinator at Russo Partners, a Public Relations Agency that collaborates on integrated communications for digital technology, mobile communications, biopharma, medtech, digital health, diagnostics, IT, and healthcare services companies. Alexander is passionate about translating complex scientific concepts into engaging and accessible stories for diverse audiences.Russo Partners LLCLink In With Alexander!Connect with us!Link In with CarinaLink In with AlisonCheck out our three most downloaded episodes:Applying the Flagship “What If” Approach to Talent Acquisition With Leslie Martin, VP of Talent Acquisition at Flagship PioneeringA Biotech Built on Culture & Community with Adam Thomas, Chief People Officer at SynlogicIngraining Diversity into the Business Bloodline with Tiffany Summerville at Sherlock BiosciencesSubscribe here:AppleSpotifyGoogle PodcastRSS feedLearn more about Recruitomics ConsultingCheck out our reading listDownload our free startup resources guide to grow your biotech efficientlyIf you're on the job market, visit the Collaboratory Career Hub

Happy Halloween! Today, the ladies have special guests from the company Moyer Move Management, Charna Kinneberg, Executive Vice President Business Development and Lisa Mark, RN, BSN, Sales and Account Coordinator. Charna and Lisa give invaluable information regarding a Senior relocation, space planning and design, downsizing and organizing, and professional moving and storage. If you are interested in utilizing their services, please contact them at the phone #s and website below: Baltimore 410-515-1199National 301-869-3896DC 703-740-9912Maryland 301-685-7900www.moyermovemanagement.com

Ready to create meaningful connections with your ideal clients and prospects? Well today, we have an expert on the podcast to discuss just that! On this week's The Matt Phillips Podcast episode, Matt interviews Dan Englander, CEO and founder of Sales Schema. Dan is a fractional new business team for marketing agencies, and he hosts The Digital Agency Growth Podcast. Previously, Dan was the first employee head of new business at IdeaRocket, and before that, Account Coordinator at DXagency. He's the author of Mastering Account Management and The B2B Sales Blueprint. In his spare time, he enjoys developing new aches and pains via Brazilian Jiu-Jitsu. In this episode, Matt and Dan share their unique perspective on sales leadership, drawing parallels with the mental toughness required in business and life. They also discuss the importance of consistency, discipline, and creating the right environment for achieving success in both fields. They will touch on such topics as: Dan shares his experience in sales, and leadership lessons from Jiu-Jitsu (because it's a lot like sales) Finding the right environment for yourself is key and it takes discipline to stick with it. How to de-risk a call in outbound sales. Taking your time to personalize emails that can make a real impact, as well as finding commonalities and balancing automation and bespoke attention. P.S. Subscribe, rate, and review Here. Leadership can be challenging, so if you have any leadership questions that you want answered on this podcast, send them over to us at theteam@mattphillipscoaching.com. Additional Resources: Connect with Dan: Website: www.salesschema.com Facebook: www.facebook.com/salesschema LinkedIn: https://www.linkedin.com/in/danenglander/ Ready to establish meaningful connections with ideal prospects? Click here for a free consultation with our experts: https://www.salesschema.com/service/ Connect with us on social at: Linkedin: www.linkedin.com/in/mattphillips15 Instagram: @mattphillipscoaching Facebook: https://www.facebook.com/MattPhillipsCoaching/ Youtube: https://www.youtube.com/@mattphillipsleadershipcoac3976/featured Website: https://www.mattphillipscoaching.com/ FREE RESOURCE: Sales Leader Metrics Cheat Sheet In working with hundreds of sales managers and leaders, we talk a lot about KPIs/metrics! Knowing your numbers is critical, but it's knowing the RIGHT numbers to track is the game changer! That's why I put together this 3-page document to help gather KPIs that you should consider to help assess the health of your sales team and organization. Once you understand which KPIs are important and why, then you can set up a dashboard to track the right things! For all you sales leaders out there, click the link below to access this FREE resource! https://www.mattphillipscoaching.com/metrics

In this episode, we sat down with our very own, Javier Rivera, the Account Coordinator on our team! As our latest hire, we had to sit down with Javier to get to know him and his background. Javier is a copywriter and marketer who found his way into the industry by following his interests. It wasn't until one of his hobbies turned into a form of income, that his career started to unfold in front of him. Listen to hear about Javier's journey in the marketing world and his experience working for Brick Media so far!  About the Brick Media Podcast: This is the official podcast for Brick Media, an award-winning social media agency in Tampa, FL. We help marketers and business owners stay in the know. We do that by interviewing professionals in the marketing industry about current trends, career paths in marketing, social media strategies and much more! Thanks for being here. Get In Touch With Us! Instagram: https://www.instagram.com/brick_media Website: https://www.brickmediagroup.com Share with a friend or colleague. We appreciate you! - Produced by Brick Media Group LLC Recorded in sunny Tampa, FL - Check out our CEO's podcast, Brick By Brick with Jake Kurtz

Gabriel Munoz began his career at Double Forte with a background in content creation, media relations, digital marketing, food & beverage and retail industries. He was hired as an intern and within two months, was promoted to an Account Coordinator. In a short amount of time, Gabriel has been given the opportunity to delve deep into all things PR. Whether it was building influencer relations, creating media lists, working with media or traveling for events at the drop of a hat, Gabriel continues to adapt well under pressure while always staying positive. Previously, he had worked as a Media Relations Intern at the Commonwealth Club of California located right off the Embarcadero in San Francisco. A graduate of San Jose State University, Gabriel received a BA in Public Relations with an academic focus in Photography. What you will learn in this episode: How AI can be helpful to companies looking to gain more time for strategic tasks The dangers of AI and how it can lead to more mistrust How to dip your toes into AI in a structured way Why it's important to set up boundaries for yourself or your company before diving into AI Why everyone in communications needs to proceed with using AI How to make sure you don't use AI as a crutch in your career Resources: LinkedIn: linkedin.com/in/gabrielmunoz21 Website: portfolium.com/gabruul Gabriel's blog post: https://double-forte.com/the-future-is-here/

As an Account Coordinator at Altus Marketing, Gracyn Hawkins (‘22) serves an integral role in managing events, fundraising, and communications for nonprofits helping youths facing homelessness. Listen now to hear how Gracyn combined her prior experience as a Court Appointed Special Advocate with her skills in marketing to continue driving positive, impactful change on a daily basis.See omnystudio.com/listener for privacy information.

In this episode, Dre Ascano (Account Coordinator at ICON) answers questions live via the TSMU Discord. The questions range from: How did you get your first job in the industry? What was that experience like and do you have any advice for others on landing that first job? Why did you decide to transition into the esports industry? How was the whole process? What made you want to work at ICON and more!  So sit back and enjoy this week's episode!About Dre Ascano: “I was hired into the account management team for ICON as an Account Coordinator. Even though my main responsibilities at ICON has been in account management, I also have a role in the talent team and brand partnerships. Bringing on talent with a "gaming+" audience and closing deals as well. My background and experience previous to ICON however, has been in video production for In The Lab (basketball YouTube channel). As ITL started to grow, some of my responsibilities shifted from production into activation execution/talent management. I then used this experience to land a position within the esports/gaming industry. My story on how I got here is rather interesting and definitely something many could relate to.”

Gabriel began his career at Double Forte with a background in content creation, media relations, digital marketing, food & beverage and retail industries. He was hired as an intern and within two months, was promoted to an Account Coordinator. In a short amount of time, Gabriel has been given the opportunity to delve deep into all things PR. Whether it was building influencer relations, creating media lists, pitching to outlets or even traveling to Los Angeles to support the Double Forte team at E3 2019, Gabriel continues to adapt well under pressure while always staying positive. Previously, he had worked as a Media Relations Intern at the Commonwealth Club of California located right off the Embarcadero in San Francisco. As a current six-year employee at Starbucks, he is the winner of the 2018 District Barista Championship and a Partner of the Quarter recipient. A graduate of San Jose State University, Gabriel received a BA in Public Relations with an academic focus in Photography. Currently, Gabriel resides in the East Bay, with a planned move to the city in the next year. What you will learn in this episode: What causes celebrity fascination and why we revel in their downfall A brief history of Britney Spears's conservatorship and how the #FreeBritney movement came to be What drove Gabriel to write his blog about Britney Spears and all of the misinformation surrounding her situation Why it's crucial to stay relevant and curious in the field of public relations How the way we speak about female celebrities directly affects the way that we speak about all women Why it's important to encourage people to be who they are, both in the workplace and in the world Resources: LinkedIn: linkedin.com/in/gabrielmunoz21 Website: portfolium.com/gabruul

Hotwire Global CEO, Heather Kernahan sits down with Senior Associate, Brooklynn Miller and Account Coordinator, Alexcia Lewis to talk about DE&I in the tech landscape and within Hotwire and explore the experience black and brown professionals have when joining a white-centric work environment.

Show Notes:Today I am joined by Maria Pelletier, former Ambulance Communications Officer now working in dispatch at a Fire Department in Southwestern Ontario and acting as an Account Coordinator and Social Media Manager for CRACKYL Magazine (Firefighter lifestyle and health magazine that focuses on the individual rather than the industry). PTSD survivor and single mom of 2 girls. Juggling all the bits with determination and grace. Listen in as we talk about her learning and experience in needing an escape hatch and the ways in which she discovered prioritizing her wellness without continuing to sacrifice her self. Info about Maria is below under Additional Resources!  Episode Challenge:Register now for the Self-Care Dare 5 Day Challenge for First Responders & Front Line Workers. This will be the last time we run the Dare as a live 5 day challenge, so jump in while you still can. You'll get 5 days of video lessons that are quick but intensive guides through 5 key domains of self-care. We peel off all the fluff about self-care and dig into the heart of what it really means to care for your self with intention and consistency. From there, you'll also get a ton of worksheets and brainstorm prompts to help you map out your own personalized self-care plan that you can take and adapt as your life continues to evolve and change. And finally, you get access to a private facebook group where we will connect through all 5 days to deepen the learning, personalize insights and ensure that you carry what you learn along with you for the long haul. Previous students of the Dare have reached out months and even years later to share about how what they learned continues to make a difference in their lives TODAY...and that includes our incredible guest today, Mariah. The dare is only $10 to join, you get lifetime access to the videos and materials, and I hope you will join me! Click here to register now. Registration closes at 11:59pm PST on Monday July 4th and the Dare kicks off for those who take the leap, bright and early on Tuesday July 5th. Invest in you, register now. Reflect on where you're at and what you might need by using our free Beating the Breaking Point Indicators Checklist & Triage Guide. Signing up for this resource is also how you can jump on our email list where we'll send you reminders up new podcast episodes and bonus resources.Additional Resources:Check our Maria's work with Crakyl magazine:https://crackylmag.comhttps://www.instagram.com/crackylmag/https://www..twitter.com/crackylmhttps://www.facebook.com/crackylmag/Learn more about the Beating the Breaking Point Resilience Series & Survival Guide – a complete program that offers a step by step road map to build a plan for sustainability and wellness, designed just for First Responders & Front Line Workers and the challenges you face. It even includes pieces about setting boundaries and advocating for our needs, all within the context of what life is like as a First Responder or Front Line Worker!!Connect, Rate, Review, Subscribe & Share!Connect with me on Facebook and Instagram, or email me at support@thrive-life.ca. I love hearing from you! Subscribe and share this podcast with those you know. I appreciate every like, rating and review – every single one helps this podcast to be seen by other First Responders & Front Line Workers out there. Help me on my mission to help others just like you to not only survive, but to thrive – both on the job and off.

On episode three, we are talking about the good, the bad, and the stressful career moments featuring Ashley Camuso and Erica Capobianco. Ashley is a Marist 2020 graduate, she was The Communications Director for SNR34 and majored in Fashion Merchandising. During her time at Marist she had 8 internships with brands including Hearst Magazines & Victoria's Secret, and she is now working full-time at Saks Fifth Avenue as their Specialist of Experiential Learning and Presentation Design. Erica graduated from Marist in 2021 with a degree in Fashion Merchandising and Public Relations. She was the Communications Director for SNR35 and held 5 internships during her time at Marist at brands like Nanette Lepore and Thom Browne. Today she is an Account Coordinator at Exposure America. Host Julia Mazzella and her guests shared some great industry experiences, with the stories of triumph over challenge and incredible advice! We promise you'll be one step closer to achieving your daydream! ☁️

Every generation has its own unique perspectives and behaviors that define how they interact with society. Since these unique traits also affect their purchase decisions, it's crucial for businesses to keep in touch with new generations and consumer behavior. Generation Z has been entering the workforce in recent years and we're already seeing trends in the market that reflect the unique traits of this generation. So we dedicated today's episode of the Digible Dudes to diving deep into the preferences of Gen-Zers. Joining us today is Arden Murphy, an Account Coordinator at Digible, and Rose Finnigan, Paid Media Strategist at Digible. Throughout the episode, Rose and Arden share with us some fascinating research and data along with Gen-Zers interests and how marketers can improve their efforts to appeal to the new generation. Starting the conversation, we talk about what defines Generation Z and some of the unique behaviors that set them apart from previous generations. One of the first key things we dive into is the Gen-Z approach to interpreting online reviews. We talk about their attitude towards the trustworthiness of reviews, how they find information about the reputation of a property, and the way they approach giving reviews to businesses. Smart features are more important to Gen-Zers compared to previous generations. We discuss the reasons behind this tendency and how property owners and operators cab improve features to attract Gen-Z renters. Gen-Zers are also more responsive to social issues and tend to choose brands that align with their values. We dive into how brands can change their ways to align more with the values of their customers. We discuss what amenities Gen-Zers are commonly looking for when choosing a place to live and some of the dealbreakers that could lead Gen-Zers away from properties. Wrapping up the discussion, we talk about how the culture and community affect the decision-making of Gen-Zers, what online resources they use to look for properties, and how marketers can give a better web experience for Gen-Z visitors. [09:10] Getting to Know Rose and Arden – We start the conversation with how our two guests started their careers at Digible and the work they're doing. [11:40] Gen-Z – Who are Gen-Z, how they're different from previous generations, and why that's important to marketers. [14:40] Online Reviews – The attitude of the Gen-Z towards the trustworthiness of online reviews and their approach to leaving reviews. [19:00] Non-Agent Tours – Rose and Arden share their thoughts on why the majority of Gen-Zers prefer non-agent tours over in-person tours. [23:30] Smart Features – Why the availability of smart features such as smart thermostats and appliances that are connected to mobile apps are more important to Gen-Zers than other generations. [27:00] Social and Cultural Differences – The differences that Gen-Zers are introducing to the society in terms of being conscious about social issues, diversity, and inclusion, and some hot takes from Rose and Arden about modern advertising. [34:20] Trust in Content – The attitude of Gen-Z towards the quality of news they see on media, the content they see on social media, and adverts they're being exposed to. [37:40] Amenities – The importance of amenities for Gen-Zers and how property managers could improve their properties in a way that appeals to Gen-Zers. [40:06] Deal-breakers – We asked Rose and Arden what are the things in an apartment that make them instantly reject a property. [57:15] Websites – What measures marketers can take to make websites more informative and appealing to Gen-Z visitors.

The PodSquad is back at it again as William and debuting co-host Chantal interview Yoel Haile, Account Coordinator in Global Partnerships at MLSE! Yoel starts off the show by stating his own career mindset based on curiosity (7:54), and talks about his time as a McMaster Commerce Student (11:54), where he set his mind on finding a niche in the sports industry. During his time there, he achieved a number of accomplishments, notably being a founding member of the McMaster Sports and Business Association, where he details the process behind creating that club (17:20).  Yoel then talks about his time as an intern with the Hamilton-Tiger Cats (23:26) and talks about the strategies he used to maximize the value of the internship experience. He also talks about his current position in Global Partnerships with MLSE, where he explains the strategies behind effectively managing relationships between the numerous global brands that MLSE deals with on a day-to-day basis (30:55). Finally, Yoel talks about some of the transferrable skills that he's used to adapt to new positions, such as the Blue Jays Leadership Development Program, and Canadian Tire's sport partnerships division. (34:37). Thank you to Yoel for joining this show for this week's episode!  Keep up with the podcast on social by following @spmacouncilpodcast on Instagram and TikTok! Subscribe to our audio/video feeds on Apple Podcasts, YouTube, Spotify, and Anchor! #MaximizeYourMindset

In this episode, Tyler Narducci talks with Dan Englander. Dan is the CEO and Founder of Sales Schema, a fractional business team for marketing agencies. Prior to founding Sales Schema, Dan was the first employee and Head of New Business at IdeaRocket as well as the Account Coordinator at DXagency. Currently, Dan and his team have executed over 7,000 campaigns, won millions in lifetime revenue, and have generated 3,000+ agency/brand meetings for clients with companies such as Birchbox, Stripe, and Venmo. Covered in this episode: Balancing automation and customization in agency outreach Systems that scale an agency How to ‘tastefully' cold email How to scale beyond referrals Advice to scale past 10K months How to land your dream clients And SO MUCH MORE… In this podcast you get the latest success strategies, scaling techniques, and top-tier interviews with agency industry professionals sharing their success stories and lighting the pathway for all to follow. Learn how to go from a freelance marketer to a 7-figure agency owner. Want to skip all the "learned it the hard way" mistakes most agency owners make? Ready to implement a system that cranks out high-ticket leads, rapidly builds your team, and lands your new deals FOR YOU?

Social Media Handle + Links: : Instagram: @thehybridhippie https://www.instagram.com/thehybridhippie/ Website:: www.thehybridhippie.com Your Bio: : Ashley J. Heidler, MSN, RN, CPN What do you get when you blend 16 years of experience across the fields of healthcare, spirituality, and journalism/marketing communications? Meet the hybrid hippie - "a little mainstream grit, a little woo island grace." Earning a Bachelor of Science in Nursing from Villanova University, AJ has been a pediatric nurse for 11 years. She holds additional accreditation from the Pediatric Nursing Certification Board and earned her Master of Science in Nursing (Leadership and Health Systems Management) degree at Drexel University. Prior to her education and work in the healthcare field, Heidler utilized her Bachelor of Science in Journalism earned at Ohio University's E.W. Scripps School of Journalism in her roles as Account Coordinator for a global Public Relations agency and Marketing Communications & Events Manager for a private software company.   A pediatric nurse, her career began at a children's hospital where AJ would ascend into the position of a Clinical III Nurse before welcoming a new role managing a community hospital's pediatric outreach department. Blending her healthcare + communications background, AJ currently creates and implements educational programming to promote positive health behaviors for children + families. Most recently, AJ has created a Mindfulness program for elementary-aged children in which she has nationally + globally spoken to her nursing peers.   Following her passion for mind/body wellness, AJ is certified as a reiki master teacher, a mindfulness + meditation instructor for both children + adults, and a children's yoga teacher. As she continues to grow and evolve, she has stepped into her abilities as an open channel + intuitive empath. Combining both career and life experiences, AJ launched her own business— the hybrid hippie, llc— that serves as a home for her wellness + creative offerings which include: reiki sessions + trainings, intuitive card readings, yoga/mindfulness/meditation services, wellness workshops, copy + design services, and intuitive brand consulting.

For many years, fast fashion was on top – cheap, ubiquitous, ripped from the runway designs that were so fast and easy they were literally designed to be disposable. However, the impact of this approach to clothing has come under intense criticism. From enormous quantities of product ending up in landfills to chemical dye pollution and unethical labor practices, the cost of fast fashion is adding up. For consumers and many in the industry, the cost of such an unsustainable model has inspired them to seek out other approaches now coming under the umbrella of slow fashion. Upcycling, thrift flips, resale, micromanufacturing, and made-to-order are becoming more common as the impact of fashion and climate change changes the way we decide what we want to wear.Today, I'm speaking to Diana Coatsworth, an independent fashion designer from Toronto who has recently shifted her approach to be slower and more sustainable. We'll also be speaking with Kayla Vickers, an Account Coordinator at SLD who studied fashion from the business perspective, about how social media platforms like Poshmark and The RealReal are influencing the slow fashion movement. See acast.com/privacy for privacy and opt-out information.

ABOUT THE GUEST: Dan Englander, CEO of Sales Schema  Dan Englander is a New York-based author and entrepreneur. As the first employee and Senior Account Manager, Dan helped launch IdeaRocket, the premier studio for high-quality animated explainer videos. He brought in business and managed productions for Fortune 500s and startups like Venmo.  He's the founder of Sales Schema, a site that helps companies win by melding sales and digital marketing. He's the author of "Mastering Account Management" and other business books. In addition, he teaches high-level online courses on B2B sales and marketing.  Previously, Dan was Account Coordinator at DXagency, where he increased digital exposure for clients like Monster Cable and Marc Ecko.  You can find Dan on LinkedIn here:  https://www.linkedin.com/in/danenglander/  ABOUT THE EPISODE:  “Sales is all about relationships” - it's an expression you hear all of the time from experienced salespeople, you know - those who seem to know better.  “We need to scale” - it's an expression you hear all of the time from business owners and other interested parties. If a business is growing fast, that's a very good thing and working on making it happen is an awfully smart place to focus.  But can the two ideas work together?  Intuitively not, which is why it's so intriguing to speak with Dan Englander about what he calls Relationship Sales at Scale. I'll let him articulate the ideas in the episode which he does well. If the concept is intriguing to you, you should definitely check it out!

Season Five Episode TwoGuest: Dan Englander, CEO at Sales SchemaAbout Dan:Dan founded Sales Schema in 2014 to help marketing service companies reach new heights by aggressively focusing on new business.  Previously he was the first employee business development lead at IdeaRocket, and before that, Account Coordinator at DXagency.  He's the author of Mastering Account Management and The B2B Sales Blueprint.You can learn more about Dan and reach out to him on LinkedIn here:https://www.linkedin.com/in/danenglander/About Sales Schema:Sales Schema is a New York-based consultancy that helps mid-to-large marketing agencies drive new business. We execute done-for-you programs to generate consistent dealflow opportunities for our clientsLearn more about Sales Schema here:https://www.salesschema.com/

I am so excited to be bringing guests back to the show, starting with Ashley J. Heidler, MSN, RN, CPN! You can find AJ on Instagram as @thehybridhippie, or on her website www.thehybridhippie.com. Today we are talking about mindfulness and how you can use it as a tool to improve your response to stress and enrich your life. Often times we think of mindfulness as something out of reach or overly woo, but AJ explains some of the science behind why it works, and breaks getting started down in to smaller, attainable steps. Using mindfulness as a way to bring yourself back to center doesn't have to look the same for everyone! Take a deep breath, settle in, remember to screenshot and share this on your IG story and tag Ashley @thehybridhippie, and me @mindylhancock or @you.out.loud to let us know how the episode helped you! Tune in every other Tuesday for more! Download your FREE Meditation to Calm Your Anxious Negative Thoughts HERE Follow me over on IG HERE Get more info on how to work with me HERE More About Ashley: Ashley J. Heidler, MSN, RN, CPN Earning a Bachelor of Science in Nursing from Villanova University, Ashley (AJ) has been a pediatric nurse for 11 years. She holds additional accreditation from the Pediatric Nursing Certification Board and earned her Master of Science in Nursing (Leadership and Health Systems Management) degree at Drexel University. Prior to her education and work in the healthcare field, AJ utilized her Bachelor of Science in Journalism earned at Ohio University's E.W. Scripps School of Journalism in her roles as Account Coordinator for a global Public Relations agency and Marketing Communications & Events Manager for a private software company. A pediatric nurse, her career began at a children's hospital where AJ would ascend into the position of a Clinical III Nurse before welcoming a new role managing a community hospital's pediatric outreach department. In this current position, AJ blends her healthcare + communications background to create and implement educational programming in the promotion of positive health behaviors for children and families. Most recently, AJ has created a Mindfulness program for elementary-aged children in which she has nationally—and soon to be globally— spoken to her nursing peers. Following her passion for mind/body wellness, AJ is certified as a children's yoga teacher, a mindfulness + meditation instructor for both children + adults, and a reiki level II practitioner. As she continues to grow and evolve, she has stepped into her abilities as an open channel + intuitive empath. Combining both career and life experiences, AJ launched her own business: the hybrid hippie, llc, that serves as a home for her wellness + creative offerings including reiki sessions, intuitive card readings, wellness workshops, yoga/mindfulness/meditation services, copy + design services, and intuitive brand consulting. Website:www.thehybridhippie.com Instagram: @thehybridhippie

Mentor, motivator, iconic, legendary, style maven, supporter, big sister, friend — these just a few words that come to mind when I think of Lori Taylor Davis. For two decades, Lori has been at the helm of one of the world's favorite cosmetic brands – Smashbox Cosmetics, an Estee Lauder Company – as everything from Account Coordinator to Lead Artist to Director and Global Pro Artist/Pro Relations. From her trademark big hair and glasses to her face-painting skills, undeniable wisdom, and calming spirit, after hearing her story, you'll quickly understand how this all-around exceptional human being became the face of a legendary brand.   Show Notes: Interview with photos available on SincerelyHER.com.   [03:14] Growing up in South Los Angeles and being influenced by Boy George [04:59] First job experience  [05:41] Pursuing a career in beauty [09:53] Advice for someone struggling with deciding to follow their passion [11:15] Career path and choosing to transition [16:56] Biggest challenges getting started in the beauty industry [17:59] The importance of having mentors [19:10] Is training necessary? [21:58] Do's and don'ts and best advice [25:42] Proper etiquette and proper rates as a creative [28:00] Best work environment when collaborating  [30:09] Who you know or leading with a resume? [32:05] Send me your Instagram. No, really.  [34:24] Asking celebrities for photos for the gram [37:20] Qualities that make a great global artist [38:22] Challenges on the job [38:48] Some days are like this and some days like that [40:03] Balancing a demanding career and social life [42:32] Setting career goals often [44:10] Beyond just sitting at the table [45:49] Feeling intimidated [47:47] Advice for landing your dream job [49:09] What skills do you look for when hiring [51:36] Top question about working at Smashbox [52:47] Proudest accomplishment [55:45] Being kind and top guidance on building a brand [57:11] What's it like being the face of Smashbox [57:32] What would people be surprised to know about Lori? [57:53] Advice for HER   Connect with Lori: Website:  Smash Box Cosmetics   Instagram: @LoriTaylorDavis   Like the show? Leave a positive review. Are my bite-sized notes helping you find clarity, get sh*t done, and win? If so, please subscribe and leave a review, and a 5-star rating.

Healthcare is evolving in parallel with consumer tech and more patients are relying on digital tools that brings care into their homes. This virtual shift, plus the new tools making it possible, improves healthcare access and speeds delivery. Marchers Kelsey Johnson, Account Supervisor, and Regan Schiappa, Account Coordinator, discussed how innovation has taken at-home health tech from a possibility to the expectation.

This bonus episode is part of a series of Cookbook Conversations. These bonus episodes are shorter than the usual episodes and the discussion is focused solely on the cookbook, recipes and tips straight from the author. Today we are “in the kitchen” with Luis Gonzalez talking about the 30-Minute DASH Diet Cookbook: Fast and Easy Recipes to Lose Weight and Reverse High Blood Pressure Luis Gonzalez, MS, RD is an Account Coordinator at Eat Well Global where he uses evidence-based information to empower global change agents in food and nutrition. He is also the creator behind @nutritionbyphoto and enjoys creating delicious food photography for social media. Luis Gonzalez – Website | Instagram Do M.O.R.E. with Dinner Free Resource Kit For more information visit: www.SoundBitesRD.com/CC2 

Ready to put 100% of your energy into a leadership role but worried about handing off sales to someone else? Say’s been there, and she’s got the perfect guest to break down how you can make it work.  Dan Englander is the CEO and Founder of Sales Schema, a fractional new business team for marketing agencies. He’s also the host of The Digital Agency Growth Podcast. Previously, Dan was the first employee head of new business at IdeaRocket, and before that, Account Coordinator at DXagency. He's the author of Mastering Account Management and The B2B Sales Blueprint. In his spare time, he enjoys developing new aches and pains via Brazilian Jiu-Jitsu. In this episode, Dan dives into how to build a sales process that’s as simple as it is effective. He shares three key systems you need to build when you’re ready to scale your sales and agency growth, and how to evaluate whether to hire a sales manager internally or to outsource your sales team. Tune in to learn how to: Seamlessly shift out of the sales role so you can focus on leadership  Identify what your sales process needs before handing it off to a sales or account manager Evaluate whether to hire a sales manager internally or to outsource your sales team Connect with Dan at salesschema.com and on LinkedIn.

This week Jason Fishman speaks with Dan Englander CEO & Founder of Sales Schema. Dan walks us through how he was able to Test, Optimize, and Scale his businesses.   Dan Englander is the CEO and Founder of Sales Schema, a fractional business team for marketing agencies. Prior to founding Sales Schema, Dan was the first employee and Head of New Business at IdeaRocket as well as the Account Coordinator at DXagency. Currently, Dan and his team have executed over 7,000 campaigns, won millions in lifetime revenue, and have generated 3,000+ agency/brand meetings for clients with companies such as Birchbox, Stripe, and Venmo. In addition to helping agencies grow, Dan has made a name for himself as the host of The Digital Agency Growth Podcast and the author of Mastering Account Management and The B2B Sales Blueprint. Website- https://www.salesschema.com LinkedIn- https://www.linkedin.com/in/danenglander/   For more episodes and information, visit us at https://www.digitalnicheagency.com/media Apple Podcasts: https://podcasts.apple.com/us/podcast/test-optimize-scale/id1508379681 Spotify: https://open.spotify.com/show/4zS5V79xPwTsrYiyibaS2b Stitcher: https://www.stitcher.com/s?fid=524781&refid=stpr   Follow Digital Niche Agency on Socials for Up To Date Marketing Expertise and Insights Facebook: https://www.facebook.com/digitalnicheagency/ Linkedin: https://www.linkedin.com/company/digital-niche-agency Instagram: DNA - Digital Niche Agency (@digitalnicheagency) • Instagram photos and videos. Twitter: https://twitter.com/DNAgency_CA YouTube: https://www.youtube.com/channel/UCDlzUtbB5RMpzRmDu9wtfRQ/

Lucy describes her transition from a small PR firm in Florida, to her position in ad sales with Warner media in New York. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Dan Englander is the CEO and Founder of Sales Schema, a fractional business team for marketing agencies. Prior to founding Sales Schema, Dan was the first employee and Head of New Business at IdeaRocket as well as the Account Coordinator at DXagency. Currently, Dan and his team have executed over 7,000 campaigns, won million in lifetime revenue, and have generated 3,000+ agency/brand meetings for clients with companies such as Birchbox, Stripe, and Venmo.   In addition to helping agencies grow, Dan has made a name for himself as the host of The Digital Agency Growth Podcast and the author of Mastering Account Management and The B2B Sales Blueprint.   During the show we discuss:   ● Identifying ideal clients ● The importance of knowing your dream client ● The kind of clients to run after ● Reasons why you are not landing your dream clients ● How to generate leads ● Strategies to find dream clients ● Tools and platforms to use in finding ideal clients ● Ways to build the dream clientele ● How to properly approach different kinds of clients ● How to market to your dream customers ● Secrets to attracting dream clients ● Tips to attract your ideal client ● How to find the right balance between automatic and customizing my sales and marketing processes ● The best strategy for going beyond referrals and personal networks to generate new business ● How to open doors with a cold email ● Proven and tested steps to take to close sales with dream clients ● How to maintain a good relationship with dream clients   Show resources: https://www.salesschema.com/ https://www.salesschema.com/courselaunch  https://www.linkedin.com/in/danenglander/

Emily Hughes is Marketing Lead for Mobilize, an events management and volunteer recruitment platform designed to connect organizations and their supporters. Emily is a self-described Growth Marketing Specialist and Business Strategist. After graduating from college, she started her career as an Account Coordinator at PR firm Hager Sharp.  The post 663: How to Break Into Digital Marketing in Tech With Emily Hughes, Mobilize [Espresso Shots] appeared first on Time4Coffee.

Kirstin Webster came to ZGM Modern Marketing Partners as an Account Coordinator and then quickly transitioned to an Account Manager, grabbing onto the reigns of a few of the niche industries within the agency.On this episode, Kirstin talks about what it's like to manage non-profit clients and how marketing can do good for a number of organizations.

"Think about what type of leader you want to be. We need to be able to connect with people, and listen to their needs, in order to help them excel " - Yudi Li About Yudi Li With a strong analytical foundation accredited to her background in Biochemistry, MBA Candidate Yudi first stepped into the technology space as an Account Coordinator. Her passion for tech motivated her to join TRSM's MBA in the Management of Technology & Innovation. Upon graduation, Yudi hopes to pursue a career in digital strategy or product management in the technology industry. Yudi is passionate about supporting women in leadership and helping women navigate the traditionally male-dominated spaces like STEM. Connect With Yudi LinkedIn: https://www.linkedin.com/in/yudili/ Email: yudi.li@ryerson.ca Connect With The Yonge and Dundas Team Email: roshansahu@protonmail.com Twitter/Instagram: @roshandsahu LinkedIn: https://www.linkedin.com/in/roshandsahu/ Copyright Roshan Dev Sahu 2020. All Rights Reserved. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Emily Hughes is Marketing Lead for Mobilize, the events management and volunteer recruitment platform designed to connect organizations and their supporters. She is a self-described growth marketing specialist and business strategist. Emily started her career as an Account Coordinator at PR firm Hager Sharp before moving to American Express Publishing (now Meredith), where she started working in marketing as an assistant (later an associate) marketing manager and in audience development. Subsequently, Emilyf worked for Goop as the director of audience development for almost a year. She has also worked as a consultant as the head of social media and strategic partnerships for FOND Group, the head of growth for The Helm and co-founded Loup Digital, where she also worked as an audience development specialist. Finally, she has an undergraduate and graduate degree in Communications from Villanova University. The post 536: How to Manage Imposter Syndrome With Emily Hughes, Mobilize [K-Cup DoubleShot] appeared first on Time4Coffee.

Christian (they/them) graduated from the University of Texas at Austin with a BA in PR, minor in Black Studies, and concentration in Business Foundations. Christian spoke about their career as an Account Coordinator at M Booth. Christian expanded on their experience as a black transgender person in a corporate setting and detailed some ways the workplace can be more inclusive. Christian also discussed the importance of prioritizing mental health, and how they take care of their needs.According to payscale.com, an account coordinator can earn an average annual salary of $40,535.You can reach out to Christian through their LinkedIn profile.Instagram - @unholykenoly

About the guest:     Though not a New England native, Kat has become a Maine enthusiast since migrating from North Carolina four years ago. She is excited to use her ever-growing passion for the state to help serve the Maine Office of Tourism and other regional clients. With valuable experience in the advertising industry under her belt, she strives to showcase clients' unique values through strategic planning, social media marketing and copywriting. Kat's innate curiosity keeps her learning every day, whether that's listening to a new podcast or reading up on the latest social media trends. She finds creative inspiration from Maine's picturesque woods and waters and aspires to bring that joyful energy into her work. Committed to client satisfaction and stellar work, Kat seeks to embrace each day with optimism, inquisitiveness, and a strong work ethic.   In the episode:     2:12 – At first, Kat thought she wanted to be a marine biologist and describes how her career path changed after her first semester of college. 4:55 – Nancy and Kat talk about their connection to U.S. Cellular. 7:03 – Kat talks about going through the interview process over Zoom during COVID-19. 9:54 – Based on her experience in digital marketing, advertising and journalism, Kat shares some of the skills she uses at Marshall Communications. 14:15 – Kat provides an example of a project she has found exciting to work on since she started at Marshall Communications. 17:23 – Nancy and Kat explain how their networks brought them together. 23:14 – Kat shares some of the things she likes to do in Maine, whether going to the beach or for a hike. 25:29 – Kat describes some resources she has found helpful to her career. 26:49 – Kat talks about how much she loved using Vine and some of her other favorite social media platforms. 28:37 – Kat encourages listeners to find a career path that they love.   Quote “In your personal life, having that appetite for reading, listening to podcasts or going to museums, things seemingly unrelated to work, can evoke an inspirational mindset that can really help you in your work. It's very easy for me to get into my habits and routines. I love my habits routines, but there is a benefit to changing things up, seeking out new opportunities and it can impact your work in a positive way.” – Kat Child, account coordinator at Marshall Communications   Links:           Kat's Bio: https://www.marshallpr.com/who-we-are/our-team/kat-child/ Portland Museum of Art: https://www.portlandmuseum.org/ Farnsworth Museum: https://www.farnsworthmuseum.org/ Cruise Maine: https://www.cruisemaine.org/ Down East Magazine: https://downeast.com/ Maine by Foot: https://mainebyfoot.com/ Big Magic by Elizabeth Gilbert: https://www.amazon.com/Big-Magic-Creative-Living-Beyond/dp/1594634726   Activate the PR Maven® Flash Briefing on your Alexa Device.   Join the PR Maven® Facebook group page.     Looking to connect:            Email: kchild@marshallpr.com LinkedIn: https://www.linkedin.com/in/kat-child-b144b285/

Welcome to another episode of Playlist Profiles! Today's interview is with Akeen J. Anaele. Akeen is an Account Coordinator at WarnerMedia, a multimedia conglomerate consisting of the Turner Networks, HBO and Warner Bros entertainment. He graduated Rutgers University as part of the class of 2018, studying Business and Communications. While there he was involved in student government, serving as Senator for the Rutgers Business School and Student Representative to the Rutgers Board of Trustees. Akeen is a film and television enthusiast. He currently lives and works full-time in New York City. Akeen's Playlist: Exit Music (For a film) - Radiohead Run This Town - JAY-Z, Rihanna, Kanye West Lacrimosa - Wolfgang Amadeus Mozart Check out the Playlist Profiles music Spotify playlist: https://open.spotify.com/user/cas603/playlist/22uHAkrD6HGq1ucqORaBtv?si=angB-91zR6uBkH6j1cL5Kg --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/playlistprofiles/message Support this podcast: https://anchor.fm/playlistprofiles/support

 Our guests today are two recent UofA grads, Keandra Lucki and Adrienne Leung, who work at FKA, one of the fastest-growing marketing agencies in Edmonton! In this episode, we explore what it's like to get a job right out of school as an Account Coordinator in a marketing agency. We cover a variety of questions surrounding the role like: How crazy is the agency pace really? What's the most rewarding part of the job? What skills and abilities are required for this role? What's your typical day like?  So if you are a lifelong learner and passionate about marketing, tune in to hear how you can kickstart your career on the accounts team!  --- Send in a voice message: https://anchor.fm/marketingmajor/message

This is our inaugural episode of the P100 Podcast, featuring hosts Paul Furiga, Dan Stefano and Logan Armstrong of WordWrite Communications. Here's a bit about how the show will work.As with The Pittsburgh 100, the P100 Podcast will be coming to you 25 times a year, the same week the newsletter hits inboxes. What can you expect? Every episode will have a quartet of roughly five-minute segments featuring not just the three guys in the room, but great guests, insightful segments looking at the region’s news, history and culture, and a deeper dive into stories from the newsletter. This episode covers the events and history around Labor Day weekend, including Pittsburgh’s ties to the holiday, another fantastic food festival to look forward to and, of course, the start of football season. We wrap it up with a discussion of the region’s surprisingly long musical history, including a look at a local who might have a big future on the scene: Pick Patek, a hip-hop artist with a big following over Spotify. He was also featured in a recent Pittsburgh Polyphony article.----more----Enjoy listening to this episode of the P100 Podcast, and be sure to subscribe so you never miss an episode.Special thanks to the folks at the Pittsburgh Technology Council for the use of their studio.And this episode’s sponsor WordWrite Communications:At WordWrite, Pittsburgh's largest independent public relations agency, we understand that before you had a brand, before you sold any product or service, you had a story. WordWrite helps clients to uncover their own Capital S Story, the reason someone would want to buy from you, work with you, invest in you or partner with you. Through our patented Storycrafting process, we’ll help you discover your own Capital S Story. Visit us at WordWritepr.com to learn more.Full episode transcript here:Logan Armstrong:You are listening to the P100 podcast, the biweekly companion piece to the Pittsburgh 100, bringing you Pittsburgh news, culture, and more, because sometimes 100 words just isn't enough for a great story.Paul Furiga:Welcome everyone to the inaugural episode of the P100 podcast, the audio version of the Pittsburgh 100. My name is Paul Furiga. I'm Publisher of the Pittsburgh 100 and President and Chief Storyteller of WordWrite. I'd like to introduce my colleague, Dan Stefano. Dan.Dan Stefano:Thanks for the introduction, Paul. My name's Dan Stefano. I am the Editor of the Pittsburgh 100 and the Brand Journalist at WordWrite. Spent some time in the media before this, before I got to WordWrite and happy to be here right now.Paul Furiga:Glad you're here, Dan. We also have a third member of the crew here today, the three Musketeers, and that is Logan Armstrong. Logan.Logan Armstrong:Hi guys. My name is Logan Armstrong. I'm a Staff Writer for the Pittsburgh 100 and also an Account Coordinator for WordWrite. A recent graduate from Pitt, so hoping to bring a 21st-century millennial, Gen Z perspective for everybody.Dan Stefano:Yes. Logan is at the low end of the millennial spectrum. You know you're pushing, I think gen Z there.Paul Furiga:I think he actually is Gen Z.Logan Armstrong:I'm '97 so ...Paul Furiga:Now, if that's the case, I'm pushing Gen A. I don't know what I'm pushing as a baby boomer. Whatever it is, I'm the opposite of.Dan Stefano:I think Henry Ford called it the Model T generation or something.Paul Furiga:Thank you, Dan. I appreciate that.Dan Stefano:You're firmly a Boomer.Paul Furiga:Well, as you can see folks, we don't like each other. We don't get along well. We don't have fun together. Actually we do. We're glad you've joined us for this first episode of the P100 podcast. Let me just tell you a little bit about how this podcast is going to work. As with the Pittsburgh 100, the P100 podcast will be coming to you 25 times a year. We'll be coming out during the same week that the Pittsburgh 100 comes out. What can you expect from the podcast? Every episode, four segments of scintillating content, not just the three guys in the room right now, but great guests, insight segments like Beyond the 100. I'll look at music and culture in the region, history. Four segments, about five minutes each, each episode, and we're going to mix it up for you. Every episode you can expect some variety in what we're talking about. And with that as an introduction, Dan, what are we talking about this time, brother?Dan Stefano:This week's scintillation ... This first episode is coming at a time that's ... It's the unofficial end of summer heading into the LaborDay weekend. So we'll be talking a little bit about Labor Day and it's history in Pittsburgh, the history of labor in Pittsburgh and obviously it's a former manufacturing center. Few cities in the country, I think, have a relationship with it quite like we do here. We'll also be discussing Pittsburgh's rule as a foodie city. There's a big food event coming to Pittsburgh this weekend that we're excited about. And just this past month we had more. We had Pittsburgh restaurant week, so we'll dig in a little more there. Also, this weekend Pitt football's going to get started and the week after that Steelers football is going to get started, so we're going to be talking a little about football and its role in the city, the impact that it has culturally and economically, and we'll wrap it up a little bit. We'll learn a little more about our friend here, Logan Armstrong, who is a musician, but we'll be digging deeper into a recent article that we had in the Pittsburgh 100, the Pittsburgh Polyphony series, which looks at local music artists and yeah. We're excited to introduce you to a musician and some of his own original works too.Paul Furiga:It's a great episode, folks. We're glad you're along with us. Where the first episode, let's kick it off.Paul Furiga:All right. Once again, I'm Paul Furiga, the publisher of the Pittsburgh 100 president and chief storyteller of WordWrite. This is the inaugural podcast of the P100 podcast, the audio companion to the Pittsburgh 100. Today this episode is recorded at the Huntington Bank podcast studio of the Pittsburgh Technology Council. We want to say thanks to the PTC in Huntington. We are members of the Technology Council, what a great facility. We're honored to be here today to talk about, because we're coming up on that weekend, Labor Day. Dan, you got some thoughts? You want to kick it off?Dan Stefano:Oh, lots of thoughts actually. But you know, I this is always one of my favorite weekends of the year because one it's-Paul Furiga:Picnics.Dan Stefano:Yeah. Picnics. Fantastic. Yeah, well it's a three day weekend. It's always wonderful. The weather is still great. You know, it's kind of the end of summer, a little bit. The unofficial end of summer. It stays warm, but it's just marking that progression into fall. But it's also important to think about whenever you get these three day weekends, think about why we're celebrating them and for labor day, you're celebrating the American worker and that matters a lot in this city. People have a history of ... People still reflect that blue-collar aesthetic, that blue-collar attitude that Pittsburgh has and-Paul Furiga:Steely McBeam.Dan Stefano:Steely McBeam. Yes. Yeah. I think he ... I don't know if he is a card-carrying member of United Steelworkers, but he should be. I think Labor Day is a good time to recognize that America's labor history at times was very violent and there's some of the stuff that we take for granted as far as a five day work week and eight-hour workday, -sick time off, holidays off. That didn't come easy. Especially for people that worked in manufacturing industries and didn't even have blue collars. They were wearing brown colors and maybe no collars at all at some of these positions.Dan Stefano:One moment that was kind of seminal in American history, especially as far as the labor movement goes, was in 1892 they call it the Battle of Homestead, where striking workers at Andrew Carnegie's Steel Mill in Homestead. They actually barricaded themselves inside of the steel mill for about six days. And it was incredible. By the end of it, Pinkertons who were basically private detectives-Paul Furiga:Right, from the company Pinkerton.Dan Stefano:Exactly. The company's name was Pinkerton. These detectives, they got violent and seven workers were killed, three Pinkertons were killed whenever tempers flared up. And that made a big impact around the country. At the time, not only was it happening at Homestead, Chicago had violent disputes between their workers-Paul Furiga:Detroit.Dan Stefano:And Detroit. It happened everywhere, you know?Paul Furiga:Pullman Strike in Chicago. You're talking about Dan. Yeah?Dan Stefano:Absolutely. Yes. And-Logan Armstrong:Yeah, it's interesting to see that people were this passionate about labor rights and working rights and unions, that they were willing to give their life for it. And I think that's just something ... I know from my perspective and my generation, that's not something we have really ever had to see firsthand. And to have that kind of perspective on it is just something that I think is forgotten a lot these days.Dan Stefano:Well, none of us who are sitting at this table were around in the late 1800s but-Paul Furiga:Let me check my driver's license, Dan.Dan Stefano:That's true, Paul. Yeah. You should really check that out. Ironically I have more gray hair than Paul does. That's the funny thing. I've got three decades less on him, but-Logan Armstrong:Paul has a gray head of hair, that's for sure.Paul Furiga:Well, thank you. To bad this is audio and you can't see that.Dan Stefano:Right?Paul Furiga:Yeah. I do think, Dan though that as people enjoy their picnics and whatnot this weekend, it is worth remembering the reason for the weekend and-Dan Stefano:Yeah, you know, those moments of history are all around us. Especially whenever you go to Homestead to do some shopping at the waterfront. Right now you can go and you can see those old smokestacks from the old Homesteads steel mill that was there and you think 130 years ago there was a battle there where people lost their lives. And it's an important thing to, to remember, Labor Day is not only about organized labor, but it's also about everybody that just goes out and works hard every single day of their life. You know, everybody's earned that day off. And so it's important to just kind of remember that. Kickback, relax, have yourself a beer or a nice cold Coke and maybe cook up some food and enjoy yourself on Labor Day, everybody.Dan Stefano:Well, another great thing about the Labor Day weekend here at this time of year is typically Pitt's first football game of the season. And right around Pitt's first football game of the season, we always have the Heinz Field Rib Fest and Kickoff Festival. And I love Rib Fest. It maybe is one of my favorite food festivals of the year. You know, Picklesburgh is great, but you don't get too many great ribs and you don't get some of the best rib makers.Paul Furiga:There's not enough meat in a pickle.Logan Armstrong:Yeah. You can't really dig into a pickle, but you can dig into some ribs.Paul Furiga:Precisely. A pickle is great as a garnish with my ribs. That's fantastic. So I love that. But yeah, one thing that I think you can say is, one Rib Fest is just a lot of fun because it brings a little bit at the south up here and it's just a lot of people getting together and it's a fun time of year.Paul Furiga:But it also just explains again that Pittsburgh is such a great city for food. And I think it always has been. I grew up on pierogi and haluski growing up in a Hungarian and Croatian type family, but we've really in recent years seen some extremely interesting restaurants open, some really classy places that get ranked among the best in the country. And even last year, a publication out of San Francisco named us foodie city of the year or best city in the US for foodies. And so that's special. And it just got me thinking, you guys, what do you like about Pittsburgh's food here? I think everybody loves talking about it. We just had Pittsburgh restaurant week a couple of weeks ago where everybody got to try new places. So do you have any favorites? And just your thoughts on the city and food. Logan.Logan Armstrong:Yeah, I love it. I think it's great. I'm a huge fan of food as these two know, but I think what's something good about Pittsburgh is that, for example, just a great example on the Southside, you have Mallorca, which is one of the best Spanish restaurants in town. And then you walk four blocks and you run into Dish, one of the greatest Italian restaurants in town. And so I think with Pittsburgh being such a melting pot of people that came here, you have the Germans and the Italians. This fusion of food, you can go anywhere in the city and find great restaurants. So there are some cities where there's like a cultural district where you're going to find the best restaurants in that particular area of the city. But I think with Pittsburgh is that you can walk to any neighborhood and go to any neighborhood and find a spot that is just excellent food.Dan Stefano:That's a great point. You know, I just moved to Mount Lebanon with my wife Lisa, and I didn't realize quite the amount of restaurants that they have out that way, and it's a ... I grew up in the Northside and we were living in the East end for a while and lots of good restaurants out that way, but you move South and all of a sudden there are great places like Pizziola, Bistro 19 just over in uptown. Lots of awesome restaurants. Just anywhere you go in the city. Paul, what do you think?Paul Furiga:Yeah, I'm thinking about, my family is originally from Pittsburgh, but I actually grew up in Cleveland and I'm sure we can do an entire segment on Cleveland jokes. We'll save that for another day. But when I came back to Pittsburgh in '94, the basic thing was what do you'ins want for dinner? Italian, Italian or Italian? And you know, things have really changed. It's quite different today compared to the way it was 25 years ago. Part of that is the generational change with the population of the city and Pittsburgh becoming more attractive to millennials, young people. Part of that is the changing complexion of the economy and the kinds of people who've been attracted to the city in the last two decades. And you know, I think people like Justin Severino and the several restaurants that he's put together in succession. We now legitimately have people in the restaurant industry here in town who can be followed and you can say, you know, "Kevin Sousa or Severino, when are they going to open their next restaurant and what's it going to be?"Paul Furiga:It didn't use to be that way. When I first got to Pittsburgh, there was everybody's favorite pizza joint or Italian or my heritage Polish, or there was the Bloomfield Bridge Tavern, which really in terms of Polish, it hasn't been replaced. It was much more of a meat and potatoes in an ethnic sort of town. You know, one other thing, we talked earlier today about labor and there used to be this thing called the Pittsburgh steak, and the old story was that guys in the mills, they wanted something special in the lunch bucket. They'd take a steak and throw it on some very hot piece of machinery and create this seared steak and I can remember when I first got to town, people were like, "Well, you have to have a Pittsburgh steak." People don't talk about that now. We're talking about farm to table. We're talking about organic, we're talking about locally sourced, we're talking about fusion. It really is quite a foodie town and it's a lot of fun. It really is.Dan Stefano:You know, Paul, you could come up with that right now. You could come up with just a hot pipe, get a bunch of millennials to come in and tell them, I'm going to cook your steak on this pipe and they would love it.Logan Armstrong:I would love it.Paul Furiga:You think so?Dan Stefano:I think we're onto something.Logan Armstrong:I think that'd be great. Logan's very susceptible to this type of marketing, I think.Paul Furiga:What's old is new again.Logan Armstrong:Anything with food, you don't have to sell me too hard on.Logan Armstrong:Centuries before cell phones and social media, human connections were made around fires as we shared the stories have shaped our world. Today, stories are still the most powerful way to move hearts and minds and inspire action. At WordWrite, Pittsburgh's largest independent public relations agency, we understand that before you had a brand, before you sold any product or service, you had a story. WordWrite helps clients to uncover their own capitalist story. The reason someone would want to buy, work, invest or partner with you through our patented story-crafting process. Visit WordWritepr.com to uncover your capitalist story.Dan Stefano:All right. The other great thing about this time of year, we mentioned it already a couple of times, but it's close to football season and I love football season. I could sit, basically from Saturday morning to watch college games to Sunday night and just enjoy myself and watch football the entire time and have my wife leave me because I get yelled at quite a bit for doing those types of habits. But you know, she understands and she lets me do it at least for a few hours each day. And it's just such a great time because football means a lot in this city as we all know. Whenever we think of football and Pittsburgh, I think a lot of people jump to the high school games, you know, Thursday nights, Friday nights, sometimes-Paul Furiga:Friday Night Lights.Dan Stefano:Friday night lights as they called them.Dan Stefano:So I went to a city school, so they also played on Thursday nights. Everybody had to cram into South stadium. But it really ... For the impact that it does make here, it's hugely beneficial financially. I mean, you think about what has happened to the North Shore since they built the brand new stadiums, including Heinz Field. When I was a kid, it was just three rivers and basically a pile of gravel. It was great to go down there because everybody could stand down there and watch the fireworks on the 4th of July. But after that, there wasn't too much to do. And so now, with what this franchise has meant to the city, and the advancements that we've taken in terms of rebuilding certain areas. You can really see the impact that football season has. And whenever it's a Steeler Sunday, it's just such a great time to be around and be downtown and be out in the North Shore.Paul Furiga:Yeah. You know, as we mentioned earlier today, we're recording from the Huntington Bank Podcast Studio here at the Pittsburgh Technology Council and it's on what is now known as the North Shore. Dan, when you were a kid it was probably still known as North Side.Dan Stefano:You know what, it took me a long time to adopt North Shore and there are probably still plenty of people that will not call it that. But it's always, I mean it's Northside. Yeah. And I think where we're at right now, you could call that Central North Side.Paul Furiga:You know, my perspective on this, and I wrote about this in the 100 a week or so ago as growing up as a Cleveland Browns fan. I can't really speak to the winning culture and a few other things there I guess. But what I can speak to, and I think that's why it's important to talk about this too, is that football is intrinsic to the culture of Pittsburgh. And you know, you think about a family like the Rooneys, they're not this celebrity ownership kind of a team. They are Pittsburgh blue-collar, you know? And I think about football, I can't separate the whole, the Rooney families from the Northside too. The team is from the Northside. How the grandfather in the family, Art Rooney, wound up with the team. Supposedly, in a card game or gambling.Dan Stefano:I think it was a good day at the track.Paul Furiga:A good day at the track. That's part of-Dan Stefano:That's the legend.Paul Furiga:That's the legend. It's also part of what people think about when they think about the character and nature of Pittsburgh. I don't know Logan, I mean, what's your perspective on that?Logan Armstrong:Yeah, I would have to agree. I mean I think Pittsburgh is one of the strongest cities where when someone first moves here if someone's visiting, going to a Steelers game is one of the ultimate activities that you can do. That it's really ingrained you in the culture. I mean, you go to a Steelers game and you're there, you're going to figure out what Pittsburgh culture is about. You know you're going to see the terrible towels waving and you're going to see the people that are really die-hard for the city in general and for the sports and a fun fact, actually, I don't know if you guys know this, but we actually cut Johnny Unitas in training camp. He didn't even make it out of training camp, which is just crazy to me. It's kind of odd and interesting the way you see things go.Paul Furiga:It is crazy.Dan Stefano:They skipped over Dan Marino too. They skipped over drafting him.Logan Armstrong:Yeah, the South Oakland boy.Paul Furiga:Yeah. For those of you who are listening who aren't deep football fans, it is kind of impossible to avoid the whole football season thing. I remember shortly after I moved to town, I saw this bumper sticker for the first time and it's certainly, I've seen it many, many times since, "Pittsburgh, drinking town with a football problem," and you know, that's kind of a little joke, but that is also kind of as Logan said, the way the town turns. At a previous employment where I was running a department, I had an adjustment problem because if the Steelers had a particularly tough Sunday night game, the attendance at work and the department the next morning, let's say it fluctuated and I said something to somebody about it and I said, "What the hell's going on? So-and-so and so and so and so and so aren't here." And they gave me this like dumbstruck look like, "What the hell's wrong with you? The Steelers had a tough game last night they're probably nursing a hangover or whatever."Dan Stefano:Well, Paul just a word of warning here then for you, the Steelers open their season against the super bowl champion, Patriots. So you might not see me the next morning. I don't know.Dan Stefano:Okay guys, for our final segment here, we're going to discuss Pittsburgh in the music industry and in particular take a deeper dive and do a column that we had recently in our Pittsburgh Polyphony series, which looks at local artists and one of those included Pick Patek who is a Philadelphia native who lives here in Pittsburgh now, attends Pitt and is actually making a name for himself in the music industry, but we're going to reel it back a little bit and talk about the city's history and music as well, especially in that, people don't quite think of Pittsburgh as a city for ... As part of the music industry here. People might think of New York City, they might think of the West Coast, they might think of Nashville, but Pittsburgh has had its role as well. And Paul, also a musician here. If you want to speak to that a little bit, maybe talk about your own history of music.Paul Furiga:Well, thanks, Dan. Yeah, one of the things that I think is great about Pittsburgh is the music scene. I think in American culture we tend to think of music centers as being those places where there are recording studios and while over time there have been some recording studios in Pittsburgh. It's really LA or Nashville or New York or places like that that have the studios. What's great about Pittsburgh music to me is that so many great artists spent a large section of their career here or they're from here. In recent years Stephen Foster has been more a subject of controversy in Pittsburgh because of some of his early lyrics. But over the years if you want to go back and get really far back into Pittsburgh music history, we can claim Stephen Foster and his talent. You know, doo-wop was another big genre here and in the 60s with The Del-Vikings and Lou Christie and Bobby Vinton and The Vogues and the Lettermen and we had DJ Porky, Chadwick and lots of other folks that help make music-Dan Stefano:Do you sing a lot to doo-wop there, Paul?Paul Furiga:I sing no doo-wop. However, I have a very good friend who is in a doo-wop band.Dan Stefano:Fascinating. We've got to have them on one day.Paul Furiga:We'll get them on some time. Yeah. And we'll get my friend David Goldman on. You know, jazz, the Hill District. In the history of African American culture in the United States, one of the top cultural centers was the Hill District right here in Pittsburgh. You have the Crawford grill. You had artists like our Earl "Fatha" Hines, Roy Eldridge, Kenny Clark, Ray Brown, Art Blakely. I mean I could just go on and on and rattle off names. And I think for a time people began to think that Pittsburgh wasn't really a music city. But truly it is. And one of the reasons why we're including the polyphony series in the Pittsburgh 100 and in the podcast is because there's great music out there today. People and tunes and genres are very much worth listening to. And you know, sadly current Pittsburgh music, the scene was traumatized a bit with Mac Miller and his passing. And certainly there are other artists out there today on the national stage that we know about, but one of the things we want to do is give some prompts and some exposure to musicians maybe that folks haven't heard about yet. And that's why it's so great to have you here Logan.Logan Armstrong:Yeah, and those are all great points that there's been a history of Pittsburgh in different genres throughout time. And I think similar to how we talked about the food earlier, is that Pittsburgh is kind of a melting pot of genres. I would say that the main genre of music right now in Pittsburgh is probably somewhere in the field of punk rock and kind of indie rock and that kind of a genre. But to counter that, the last Pittsburgh Polyphony column we had was an indie band, indie-folk band String Machine, and this Pittsburgh Polyphony is Pick Patek, as Dan mentioned earlier. A rapper/singer, I guess you'd say. Yeah, actually it was a funny story. I just happened to see him in the library one day while I was attending at Pitt and he was making some beats and I went up to him and kind of just hit it off.Logan Armstrong:And then you see and look on Spotify that he's making music from his bedroom and he's got over a million streams on Spotify and he's got 20,000 plus people listening to him every month. And it's just crazy. It's a time now we're in the internet age and the accessibility of recording software and of these resources that allow you to make music so ... I don't want to say simply because it is an art, but so accessibly. Like I said, he's making music from his bedroom and he's able to turn this, I guess you could call it a small business at this point. Kind of turn that into something that he wants to do as a career. And that is something that's accessible as a career for him. And any other time in history, I don't think that would be possible.Logan Armstrong:As Paul said, it kind of centered around being in recording studios in your city and having access to those. And even more than that, 20 years ago, if you didn't have a major label backing or if you didn't have major backing in the entertainment industry, it was next to impossible to actually get your name out there in the music industry. And with the internet now being as it is, where you can put your music on Spotify, Apple Music, SoundCloud, wherever you want for free or very little charge, just the landscape of the industry has changed. And so in today's age, it's very interesting to me that you can balance that and still be successful as a modern musician.Dan Stefano:That's great. Logan, we're going to hear a little from Pick Patek at the end of this podcast, right? If listeners stay beyond the outro.Logan Armstrong:Yeah. So we're going to send you out with Blue October by Pick Patek. A soulful ballad that I had the opportunity and privilege to perform with him on Pitt's very own tonight show when I was still a student there at Pitt tonight. So yeah, stick around and I hope you enjoy.Logan Armstrong:And we are well beyond 100 words today. Thank you for listening to the P100 podcasts. This has been Dan Stefano, Logan Armstrong, and Paul Furiga. If you haven't yet, please subscribe at P100podcast.com wherever you listen to podcasts and follow us on Twitter at Pittsburgh100_ for all the latest news updates and more from the Pittsburgh100.

In all the years that I’ve been an agency owner (almost 25) and worked alongside agency owners (15+) there is a common pain point — biz dev. We love getting to the table and talking with a potential client about how we can help them. However, getting to the table feels like a slog. That’s why, if we’re honest with ourselves, we don’t invest as much time and attention as we should to prospecting. The situation becomes a real Catch-22. Sooner or later, that bites every agency owner in the caboose and the bank account. In episode #198, I talk with Dan Englander, who was on the show a while back (episode #76) and what I appreciate about Dan is that he’s been a student of this challenge. Not only has he analyzed the reasons why we avoid going after new business, but he has developed a process with tangible steps you can take to break the pattern. He’s the proverbial “man with a plan.” We dig into what makes a good sales team, the right roles for the right people, and how to get and stay on the right biz dev tasks as owners and principals. Dan founded Sales Schema in 2014 to help marketing service companies reach new heights by aggressively focusing on new business. Previously, he was the first employee business development lead at IdeaRocket. Before that, he was Account Coordinator at DXagency. He’s the author of Mastering Account Management and The B2B Sales Blueprint. In his spare time, Dan enjoys developing new and exciting aches and pains via Brazilian Jiu-Jitsu. What You Will Learn in this Episode: How to set up a biz dev team for success How to create a 3-person sales pod The role of a B2B biz dev strategist in your shop Specific tasks that owners and sales leaders should be completing How to create a transparent process that leads good-fit clients to a buying decision How to find enough confidence in your pipeline to be choosy about clients Ways to back up an abundance mindset with solid strategies and tactics How to build momentum through your biz dev efforts How to avoid perfection paralysis in biz dev Ways to Contact Dan Englander: Website: https://www.salesschema.com/ Book The B2B Sales Blueprint: https://amzn.to/2Y2oOtS Checklist: https://www.salesschema.com/drew

We've all seen the recent articles in the likes of the New York Times and The Atlantic about how workism and performative workaholism are destroying our happiness. In Episode 8, we tackle these concepts head on by framing the conversation around finding our purpose in life and in work. Our amazing guests Courtney Seard, Maryam Ajayi and Ashley Elders root the discussion in behavioural psychology, neuroscience and New Age ideas. Hosted by: Julian Obubo, Senior Campaign Manager, Manifest LondonGuests in this episode:Featuring: Courtney Seard, Peak Performance Coach and TrainerMaryam Ajayi, Energy Healer and Business Growth StrategistAshley Elders, Account Coordinator, Manifest New York

In the seventh episode of Fresh Meet we discuss how brands should engage with their audiences in the digital age. We look at the ways they aim to become more human, and analyse whether we think it’s working. We also talk about the listening vs taking action. Do brands have to be activists in today's climate?We go in on the recent controversy over the Gillette ad. How brands can tell a better values story, and the increasing demand for brands to walk the talk.Hosted by: Jessica Becker, MD, Manifest New YorkGuests in this episode:Sam Garfield, Communications and Growth Lead at The CollectiveRonnie Cho, CEO, Cho GroupAlex Myers, CEO and Founder, Manifest GroupAshley Elders, Account Coordinator, Manifest New York

Natalie Shinault, Account Coordinator Intern at New Honor Society, talks about making friends in a city where you don't know anyone, loving structure but embracing change, and slowing down when communicating with a client.  See Natalie's full Intern Fieldnotes piece about her experience at New Honor Society. About Intern Fieldnotes In this special series, summer interns from agencies all over the advertising industry share their experience to help make learnings about themselves, the agency, and the industry more accessible to everyone.

Brad and Scully discuss the basics of influencer marketing that apply to organisations of all sizes. In addition, they examine how schools can benefit the most from Facebook’s latest algorithm updates; and what separates good from bad writing. Brad and Scully interview imageseven Account Coordinator, John ‘Jiggles’ Igglesden, on the steps in producing publications. This week’s school marketing example: a creative campaign from Belgium supermarket, Delhaize, that renamed vegetables to encourage kids to eat them. The rants and raves segment looks at an article by Brendan Schneider on using checklists for efficiency.

Brad and Scully discuss the decline of Facebook use amongst teenagers. In addition, they examine the role of video in school marketing as they analyse the top videos on Vimeo in 2017. Brad and Scully interview imageseven Account Coordinator, John ‘Jiggles’ Igglesden, on using YouTube at your school. This week’s school marketing example: East 9th Brewing’s creative use of trademarking. The rants and raves segment looks at how Twitter use has changed with the introduction of the new 280-character limit.

Brad and Scully discuss how our markets are lacking customer experience quality. In addition, they examine the future of customer relationship management; and how to help journalists adjust to inbound marketing. Brad and Scully interview imageseven Account Coordinator, John ‘Jiggles’ Igglesden, on using Snapchat at your school. This week’s school marketing example: the effective use of live streaming by Harvard-Westlake School in California. The rants and raves segment looks at an interview with Richard Shotton, Deputy Head of Evidence at Manning Gottlieb OMD on the subject of behavioural science in marketing.

Jenn Foster and Melanie Johnson interview women business owner Lisa Holmes.  Lisa has been in the advertising agency world for over 25 years. Lisa Holmes has been named one of Utah's  Top 25 Women-Owned Business owners. Presenter and workshop leader at professional association meetings and conferences. Teaches healthcare marketing at a university level. Regional Marketing Director, Western Institute of Neuropsychiatry; Account Coordinator, Account Executive, Account Supervisor, Vice President, President and Chief Executive Officer, Holmes & Co.

Brad and Scully discuss the ACCC’s inquiry into the effect of companies such as Google and Facebook on competition in advertising and media. In addition, they examine the idea of the ‘zombie brand’; and how the Queensland Department of Energy and Water Supply convinced motorists to try E10 fuel. Brad and Scully interview imageseven Account Coordinator, John ‘Jiggles’ Igglesden, on using Facebook for your school. This week’s marketing example: a visually impressive and attractive website by Frensham. The rants and raves segment looks at the notion of brands and how they are created.

Brad and Scully discuss the second wave of advertisers boycotting YouTube over inappropriately placed ads. In addition, they examine the move from private to public schools by high income families; and the role of consistency and structure in brand management. Brad and Scully interview imageseven Account Coordinator, John ‘Jiggles’ Igglesden, on using Instagram for your school. This week’s marketing example: the final episode of This Old Marketing podcast with Joe Pulizzi and Robert Rose. The rants and raves segment looks at an emerging engagement tool called kinetic currency.

Today's Commexis Cast discusses Mozilla's move to break its contract with Yahoo, the power of co-viewing on OTT devices for brands, and LinkedIn's new career advice service. TechCrunch's Frederic Lardinois reports that with Firefox's latest update, Mozilla has terminated their five year contract with Yahoo in favor of using Google as the default search engine for the platform. Because of this break, Google will now be the default search engine for Firefox in most of the world, with the exception of countries like China and Russia. eMarketer's latest report shows how powerful co-viewing can be for brands advertising on an OTT service. Rimma Kats explains that "over half (56%) of respondents who co-view OTT content said they talk about the products and brands they see. And nearly as many (45%) said they would change someone else's mind about a product or brand they see during a co-viewing session." This is good news for brands looking to get their message out there on the Hulu's of the world. Finally, LinkedIn has launched a free career advice service today on it's platform. Users will be able to select the type of advice they want to receive, or give, and matches will be created based on mutual interests, brand awareness, and more. The communication in the peer-to-peer mentor program will be all done through LinkedIn's messaging platform, making contact even easier. Len and Phillip discuss how this service might help some individuals not only make connections, but give helpful job advice and expectation management for job seekers. Speaking of which, Commexis currently has two jobs open for applications on the platform, a Chief Branding Officer and an Account Coordinator, so apply now! Today's cast: Len Ward (Commexis President), Matthew McGrorty (Commexis Videographer/Podcaster), and Phillip Brooks (Commexis Lead Strategist). Join the Commexis team as we add context to these stories for the busy CMO. All the news you need to know–from our inbox to yours.

Brad and Scully discuss the difference between publishing for marketing and publishing for your parents. In addition, they examine how influence marketers with a small following can make a big impact; and how to know when to adopt new marketing technology. Brad and Scully interview John ‘Jiggles’ Igglesden, imageseven Account Coordinator, on using Twitter in schools. This week’s school marketing example: an excellent use of storytelling and animation from Western Power. The rants and raves segment looks at standing by your school brand.

Brad and Scully discuss the role of consistent customer intimacy. In addition, they examine the latest research on email user experience; and some essential blogging tips for your firm. Brad and Scully interview imageseven Account Coordinator, John ‘Jiggles’ Igglesden, about live streaming at your firm. This week’s professional services marketing example: the Architect Marketing Institute’s fresh view on niche marketing. The rants and raves segment looks at the role of identity in influencer marketing.

On today's episode: Phillip offers an informative retort to yesterday's story regarding NBCUniversal's ad-chief Linda Yaccarino bashing digital marketing. Plus, eMarketer reports that Facebook's monthly active users between the ages 12-17 are likely to decline 3.4% in the US this year. What does this mean for the platform, and for more age friendly apps like Snapchat? We discuss this, and more! Today's cast: Len Ward (Commexis President), Melissa Shaine (Commexis Manager of Branding & Account Coordinator), Matthew McGrorty (Commexis Videographer/Podcaster), and Phillip Brooks (Commexis Digital & Creative Strategist).

Brad and Scully discuss the importance of consistent customer intimacy. In addition, they examine the latest research on marketing emails; and some essential blogging tips for schools. Brad and Scully interview imageseven Account Coordinator, John ‘Jiggles’ Igglesden, about live streaming at your school. This week’s school marketing example: consistent use of online storytelling across the website of Mount Vernon Presbyterian School in Atlanta. The rants and raves segment looks at the role of identity in influencer marketing.

Mobile gaming advertisements are on the rise with expected growth of $49 million in 2018. King, the owners of the Candy Crush franchise, plan to reintroduce ads to their mobile games, a departure from their removal of ads four years ago. Plus, NBCUniversal ad-sales chief Linda Yaccarino bashes digital advertising in her latest speech. Today's cast: Len Ward (Commexis President), Melissa Shaine (Commexis Manager of Branding & Account Coordinator), Matthew McGrorty (Commexis Videographer/Podcaster), and Phillip Brooks (Commexis Digital & Creative Strategist).

Brad and Scully discuss why actions come before words when your solving problems. In addition, they examine the importance of content metrics; and the role of a rebrand when representing a change in direction of a firm. Brad and Scully interview imageseven Account Coordinator, John ‘Jiggles’ Igglesden, on the process for podcasting. This week’s professional services marketing example: the powerful Alcohol Think Again campaign that highlights the connection between alcohol and cancer. The rants and raves segment looks at an effective analogy from Seth Godin to continually maintain all aspects of your brand.

Brad and Scully discuss actioning your solutions rather than talking about what you plan to do. In addition, they examine content metrics and why they matter;  and Pinterest’s best scheduling tools for posting. Brad and Scully interview imageseven Account Coordinator, John ‘Jiggles’ Igglesden, on the process for podcasting. This week’s school marketing example:  the powerful Alcohol Think Again campaign that highlights the connection between alcohol and cancer. The rants and raves segment looks at an effective analogy from Seth Godin to continually maintain all aspects of your brand.

Hi there folks! Creatives Meet Business is an event and podcast series based out of Austin, Texas for creatives of ALL disciplines to get from zero to one in thinking of themselves as business owners (in the creative sector). We recorded the content for this podcast at our live event on Social Media in June. This episode features Hailey Whidden, Account Coordinator with Social Distillery. Her episode on "How to Plan an Engaging Content Calendar & Curation Tips" goes into three types of content: original, consumer generated and repurposed content. Hailey shares excellent tips on setting up listening streams to share relevant content to your audience and how to leverage social media holidays to work into your existing content. Some of our favorites here at CMB include: Hug Your Cat Day (June 4th), Maple Syrup Day (December 17th), National Potato Chip Day (March 14th), No Dishes Day (May 18th), and Ask a Stupid Question Day (September 28th). :15 to 1:04 - Introduction 1:05 to 1:37 - Three types of content Content creation takes a long time! Three types of content: original, consumer generated and repurposed original content. 1:40 to 3:42 - Original Content Content that you create - blog post, shared article that shows thought leadership Stay up to date with industry news, create google alerts and set up listening streams Hootsuite, a free listening platform that searches for relevant hashtags and follows certain accounts Take the time to brainstorm before you build out your content Utilize social media holidays that are relevant for your industry, research about two to three months out Social Media Holiday Calendar - Downloadable Google Calendar with 2,346 holidays 3:43 to 5:06 - Consumer generated content Repurpose what people are saying about your brand, it's organic and also saves you time Guest blog posts - connects you to your community, shows your connections and thought leadership Share guidelines with guest bloggers 5:07 to 5:43 - Repurposed Content Look for ways to repurpose your content, brochures, information on your website, past blogs. With long form content, you can break it up into chunks and share. Create a mini video series from snippets from your blogs. 5:44 to 6:41 - Videos Videos are expensive to produce and time consuming Prediction - 70% of social media will be video based by 2017 Take classes on Skillshare or lynda.com to learn more about making video Utilize apps like Boomerang to make videos 6:46 - Closing Notes Course on Lynda.com to help make better videos - How Can I Shoot Better Video on an iPhone from Video Gear Weekly. Review and rate this podcast if you like what you hear Advice column! If you want to ask a question, go to our website and submit through the comments section. We work with past speakers to get the best answer possible AND make it fun to read. If you like what you hear, share the podcast with your friends, like and comment. To stay in the loop - follow us on Twitter, Facebook or subscribe to the newsletter. Stay tuned for more, we'll be posting another episode featuring one of the pros from the Social Media edition in two weeks. Thanks! Ashland, Creatives Meet Business

Brian Perry is an Account Coordinator at the Washington, DC office of Ruder Finn, one of the world's largest independent public relations agencies. Listen as this young professional describes how he began his career in public relations, what it's like to work for an agency, and tips for landing a PR agency job. Brian also talks about Ruder Finn's innovative environmental PR practice. Your host for this episode of Conversations in Public Relations is Mary Fletcher Jones. Direction by David Hyson. View all episodes on YouTube and http://www.prconversations.wordpress....