Podcasts about ideal client

Enjoy this episode from the archives while we're on our Holiday break! We will be back with season 13 on Jan 13th!Adrienne Johnston joins Jen to talk all about how she generates 5+ leads per week WITHOUT doing active content marketing! This was such an interesting and insightful conversation all about using the power of simple, effortless SEO shifts to start capturing leads that may not have been aware of you.Guest Name: Adrienne JohnstonGuest Business Name: Adrienne JohnstonGuest Website: adriennejohnston.comGuest Instagram: @adriennebjohnstonLinks Mentioned:Free Resources from AdrienneSix-Figure Presentation Designer CourseLive Virtual RetreatFree Masterclass: How to Build a Six-Figure Design BusinessStupid Simple SEO CourseSem RushUbersuggestAhrefs.comHelp A Reporter Out (HARO)Inbox Question:"Always curious about graduating to bigger clients who can take on more ambitious projects and not living off small projects that feel “good enough” for the client.” - Jackie AntreasianLinks:The Design Minimind - My 1:1 coaching program for designersDownload my FREE Creative Direction Figma Template (includes 4 audio trainings as well)Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*Get 50% off your first year of Flodesk, my email marketing software.**Some are affiliate links which means I may earn a commission.Connect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramHello June Creative InstagramThe Design MinimindJoin The Creative Diaries (my email list)Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design

On today's episode we're breaking down one of the biggest mistakes new coaches make in lead generation.Go from being the business coach whose content isn't landing and dry DMs to prospective clients reaching out to do business with you.----If you're a purpose-driven business coach who wants more leads and high-ticket clients without posting on social media every day, book a free discovery call to see if launching a client-acquisition podcast is right for your business. Click here to book your discovery call now.

Nina is a LinkedIn™ featured brand builder and a content and engagement strategist for creators, coaches, and consultants.She collaborates with service-based entrepreneurs to develop strategies and create digital content that enable them to grow organically on LinkedIn.Nina is a recovering producer and documentary filmmaker. She's seen it all — from the early days of independent features to national TV commercials, corporate mega-shows, and Emmy Award–winning documentaries, including Abraham's Children, which she produced.Nina is from Switzerland. She owned 11-pound Dachshund mix who has her well trained.In today's episode of Smashing the Plateau, you will learn how to spot the right time to pivot, how to use AI without losing your authenticity, and simple LinkedIn routines that build real relationships instead of noise.Nina and I discuss:Nina's career journey and pivots from filmmaking to online coaching and video marketing [00:02:19]The pivot from video production to focusing on organic LinkedIn strategy [00:04:03]Techniques to listen for market changes and when to consider a pivot (including AI) [00:05:38]How to acknowledge AI in your messaging without chasing every shiny thing [00:08:44]The LinkedIn shift from a social graph to an interest graph — why engagement now drives visibility [00:11:00]The power of a consistent commenting practice and why you can post less but comment more [00:11:53]Nina's “list of 25” tactic for regular, strategic engagement [00:12:59]Why commenting builds meaningful relationships (and comment etiquette to avoid “bro marketing”) [00:13:47]Organizing LinkedIn outreach: engagement groups, spreadsheets, and simple CRMs [00:16:51]The role of community in business growth and the inspiration/accountability it provides [00:19:32]Ideal community size for meaningful connection (Nina's sweet spot: 30–100) [00:21:41]Questions to ask when choosing the right community for your transition (size, topic, demographics, geography, founder) [00:23:08]Where to find Nina's resources (Five Steps to a Perfect LinkedIn Post; Nine Steps to a Near-Perfect LinkedIn Profile) and how to connect with her [00:25:48]Learn more about Nina at https://clockwiseproductions.com and https://www.linkedin.com/in/nina-froriep/______________________________________________________________About Smashing the PlateauSmashing the Plateau shares stories and strategies from corporate refugees: mid-career professionals who've left corporate life to build something of their own.Each episode features a candid conversation with someone who has walked this path or supports those who do. Guests offer real strategies to help you build a sustainable, fulfilling business on your terms, with practical insights on positioning, growth, marketing, decision-making, and mindset.Woven throughout are powerful reminders of how community can accelerate your success.______________________________________________________________Take the Next Step• Experience the power of community.Join a live guest session and connect with peers who understand the journey:https://smashingtheplateau.com/guest • Not ready to join live yet? Stay connected.Get practical strategies, stories, and invitations delivered to your inbox:https://smashingtheplateau.com/news

Most health practitioners build a busy practice by accident.Word of mouth brings in everyone.Then you wake up one day packed with one on one clients, burnt out, and wondering why it feels so hard.The problem is not your skill.The problem is who you are serving.In this episode I break down why your single target market matters more than almost anything else.I will show you how to think about “profitable problem” vs “perfect client.”And I will explain why the right people make your program look like magic.Here is what we cover.– Why a “successful” brick and mortar practice can be a trap– Why online is harder when no one knows you exist– The difference between a profitable problem and a perfect client– The profitable problem test: persistent and severe– Why severity is subjective, even when the problem is obvious– Why trying to help the wrong people turns your business into an uphill battle– The Harvard example and what it teaches you about selection– The momentum factor and why winners win faster– How clearer targeting fixes sales and client results at the same timeIf you want more profit and more time, this is where it starts.Pick the right person.Then build the right process for them.If you are a health expert, coach, or therapist who wants to grow a scalable business without the grind, listen to this all the way through.NEXT: If you're serious about scaling your health coaching without the grind or guesswork, then watch the Million Dollar Health Coaching Roadmap on our Youtube → https://youtu.be/xwSu1f1za6QIt's the full plan to grow from $0 to $1M+ as a health expert or coach.

Franchise Coach Giuseppe Grammatico sits down with job networking expert Trevor Houston for this full episode to discuss how corporate executives can achieve financial and time freedom. Learn the crucial mindset shifts, the 1 secret to beating the resume black hole, how to get your finances in order, and the powerful strategy of using a podcast for networking and career reinvention. If you're tired of the corporate rat race, this is your blueprint for a second act. Choose the right path at https://ggthefranchiseguide.comAbout the Guest: Trevor Houston is an expert in job networking and career transitions.Check out the Who You Know Job Networking Show: https://whoyaknow.show/Connect with Trevor on LinkedIn: https://www.linkedin.com/in/trevorhouston/DISCLAIMER: The information on this site is for general information purposes only. Franchising involves risk and careful consideration should be given before making any decisions.00:00 Introduction and Networking Insights00:31 Welcome to the Franchise Freedom Podcast00:58 Guest Introduction: Trevor Houston01:25 Trevor's Career Journey02:25 Transition to Financial Services05:14 The Importance of Mentorship07:39 Helping Job Seekers and Career Transition10:46 Building a Personal Brand16:15 Franchise Freedom Book Offer17:14 Facing Financial Realities18:17 The Importance of Budgeting and Outsourcing18:29 Three Key Questions for Outsourcing Decisions20:10 The Impact of AI on Time Management21:13 Ideal Clients and Corporate Layoffs22:41 Overcoming Age Discrimination in the Job Market24:08 The Who Ya Know Show Podcast28:48 The Benefits of Starting a Podcast33:14 Final Thoughts and Contact InformationConnect with Franchise Freedom on:Website: https://ggthefranchiseguide.com/podcast/ LinkedIn: https://www.linkedin.com/in/giuseppe-grammatico/ Facebook: https://www.facebook.com/GGTheFranchiseGuide X: https://x.com/ggfranchguide Instagram: https://www.instagram.com/ggthefranchiseguide/ YouTube: https://www.youtube.com/@ggthefranchiseguide Apple: https://podcasts.apple.com/us/podcast/franchise-freedom/id1499864638 Spotify: https://open.spotify.com/show/13LTN5UzA57w2dTB4iV0fm TikTok: https://www.tiktok.com/@ggthefranchiseguide The Franchise Freedom: Discover Your New Path to Freedom Through Franchise Ownership, Book by Giuseppe Grammatico https://ggthefranchiseguide.com/book or purchase directly on ...

Dr. Gregory T. Obert is a clinical psychologist and the founder and CEO of the Royal Oasis Psychotherapy Institute, a premier telehealth practice delivering elite, discreet, evidence-based psychotherapy. He brings over 15 years of experience helping thousands navigate anxiety, depression, trauma, and life transitions. He specializes in veterans' issues, PTSD treatment, and fostering resilience through personalized, holistic care. Additionally, he is the author of The Man on the Bench, a novel about hope amid loss, and the host of the podcast Meditations by Gregory T. Obert, featuring guided meditations for wellness.In today's episode of Smashing the Plateau, you will learn how to move from structure to self-direction—reframing fear, narrowing your focus, pricing with confidence, and using real community to shorten your path to traction.Gregory and I discuss:Why Gregory chose to start his own practice [05:18]Why many keep private practice as a side gig—and the bigger opportunity [05:46]The two biggest barriers: fear of variable income and insurance constraints [07:20]Referrals, pipelines, and the internal conflict about charging [10:47]A simple first step to strengthen your pricing mindset [13:44]The hidden knowledge gap: marketing, visibility, and “putting yourself out there” [15:12]Differentiation through a few clear specialties (and why it works) [17:50]Community as a necessity: one hour > months of Googling [20:04]Learn more about Gregory and receive premium psychotherapy at www.royaloasispi.com.Follow him on social media:Website:https://gregorytobert.com/ Locals: https://drgregorytobert.locals.com/ Twitch: https://www.twitch.tv/drgobert Tiktok: https://www.tiktok.com/@docgobert LinkedIn: https://www.linkedin.com/in/gregorytobert YouTube: https://www.youtube.com/@DrGOBERT Libsyn: https://meditationsbygto.libsyn.com/ Apple Podcasts: https://podcasts.apple.com/us/podcast/meditations-by-gregory-t-obert/id1168490615Spotify: https://open.spotify.com/show/0esz5sbFAeAmJzPp5NJbz9Thank you to our sponsor:The Smashing the Plateau Community______________________________________________________________About Smashing the PlateauSmashing the Plateau shares stories and strategies from corporate refugees: mid-career professionals who've left corporate life to build something of their own.Each episode features a candid conversation with someone who has walked this path or supports those who do. Guests offer real strategies to help you build a sustainable, fulfilling business on your terms, with practical insights on positioning, growth, marketing,...

Send us a textMost people lose their ideal audience in the first two seconds of a video. That tiny moment determines whether someone keeps scrolling or thinks this message is for me. If your content feels ignored or flat, the issue usually starts with your hook.If you want stronger engagement, better watch time, and more qualified leads from your content, this episode gives you the exact tools to make that shift.What You'll Learn[00:00] Why the first two seconds decide whether your content works [00:29] The reason hooks fall flat and how to fix them [01:32] Why hook creation is a learnable skill [02:28] How clarity and brevity help your message land [03:49] The three hook strategies I teach inside Hot Reels [07:05] Real client wins that show what is possible [08:59] Why attention leads to conversions [09:29] How to write hooks that speak to your ideal clients [12:15] How to remove filler words and sharpen your messaging [13:41] Examples of hooks that activate the right audience [14:39] How to use your audience's language when you write hooks [17:30] How to use client conversations to find better hook ideas [18:55] A simple hook structure anyone can follow [19:51] How pacing and editing keep viewers engaged [21:46] How movement, cuts, and angles strengthen your videos [22:17] Why implementation drives results more than informationKey TakeawaysYou have two seconds to earn someone's attention on Instagram.Clear and brief hooks outperform long and complicated statements.Your content resonates when you use the words your audience uses.Strong pacing and simple edits help people stay with your message.Small upgrades each week create major results over time.Support and mentorship remove guesswork and speed up growth.This Week's ChallengeChoose one hook strategy from this episode. Use it in your next reel, story, or carousel. Keep it short. Make it clear. Use your audience's exact words. Then post it without overthinking.Links and ResourcesJoin the Hot Reels waitlist or DM me hot on InstagramRead Dani's Story: How She Made $100K from Instagram in Under 12 Months (A Hot Reels Success Story)CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

If you get the answer to this one question WRONG - your entire business will fall apart.   No pressure

Hello Redlo Women!Want to grow your online business without burning out or swirling in the middle?Let's talk about why a top-of-funnel traffic strategy matters for your online businesses, especially as we approach 2026. Learn:Why long-form content is your top of funnel and think about what yours is!Why it is a game-changer in building trust and attracting the right audience in a simple way.How to work smarter, not harder with my favorite platform!How to stay ahead of the evolving digital landscape and make your online presence more impactful.Click here to join upcoming FREE Masterclass to help you strategize and create content that converts in 2026 Get on the Waitlist for my membershipClick here for my book Step ForwardKeep Stepping Forward!Terri

In this episode, Daniel examines the question ‘Is it wise to just focus on ‘ideal clients’?’. From a best-selling book series, Daniel has co-authored the book, Wake Up Live The Life You Love – Living In Abundance, which featured internationally renowned legends including Anthony Robbins, Dr. Wayne Dyer, and Dr. Michael Beckwith. Daniel is the creator of the Your Sacred Purpose that is unleashing the hidden greatest potential within world-changing empaths, healers, and spiritual entrepreneurs by loving all of themselves including their full power, their greatest gifts, their truest purpose, and the ability to deepen the awakening of consciousness on the planet while enjoying profound money success. For More Information ★ If you enjoyed the show, please leave us a five star iTunes review. Visit Spiritual Rockstar Podcast at https://yoursacredpurpose.com/ for more information!★ I encourage you to join our Rock Your Sacred Purpose Community on Facebook.★ Would you like to Meditate and Make Monday? Grab your FREE Meditate and Make Money meditation today! https://tinyurl.com/YourSacredPurpose Show Notes ★ 3:59 – Having that clarity really did help establish, more easily, a multi-6-figure business.★ 7:29 – I also found myself drifting, like we do as business people, doing different things for awhile.★ 11:49 – It can keep you stuck, it can be a trap to just focus on ideal clients ONLY.★ 14:43 – The one thing they keep forgetting about is they just have to get into 1-on-1 conversation with somebody and talk to them about how they can help them.★ 21:52 – You’ll find even if you’ve got a 6-figure business you could get there without being hyper specific.★ 23:20 – As you start meeting with some clients you constantly want to be thinking about ‘who is my ideal client?’★ 28:45 – Grab your Free Meditate and Make Money meditation today: https://www.YourSacredPurpose.com .★ 33:07 – Check out the next Energy Scan Secrets call here: https://yoursacredpurpose.com/energy-scan-training-preview/ Listen to the Show The post 471: Daniel Hanneman – Focus On Only Ideal Clients? appeared first on Your Sacred Purpose.

In today's episode we are diving into why your visibility strategy only works when your message is clear and speaks directly to what your audience is really thinking.  If you've been posting, showing up, and doing all the things but sales still feel unpredictable, this episode breaks down the clarity gap that is keeping your content from converting. This episode is for women entrepreneurs who want consistent sales, deeper connection with their audience, and visibility that actually works. See you inside of OMNI where we build visibility strategies that work harder than you do. https://omniqueens.com/ Join this FREE Telegram space, Broadcast... https://thevisibleceo.com/broadcastBROADCAST is for the human-first leader who refuses to be muted by algorithms, AI, or outdated strategies. You've got something to say, and it's time to say it like you mean it. If you are ready for me to shift your thinking on how you can create a business WITHOUT living on your phone - this is the space to be!OMNI is my full visibility system built for CEOs who want to grow online without living on their phone. If you're ready to be truly seen, more strategic, and unmistakably in demand, head to check out OMNI at www.omniqueens.com Take the FREE Quiz to find out how visible you really are at www.thevisibleceo.com/quiz https://www.instagram.com/itscrissyconner/https://www.tiktok.com/@crissyconnerhttps://www.facebook.com/crissyconnerhttps://www.youtube.com/c/crissyconnerhttps://www.linkedin.com/in/crissyconner/

In today's episode we are diving into why your visibility strategy only works when your message is clear and speaks directly to what your audience is really thinking.  If you've been posting, showing up, and doing all the things but sales still feel unpredictable, this episode breaks down the clarity gap that is keeping your content from converting. This episode is for women entrepreneurs who want consistent sales, deeper connection with their audience, and visibility that actually works. See you inside of OMNI where we build visibility strategies that work harder than you do. https://omniqueens.com/ Join this FREE Telegram space, Broadcast... https://thevisibleceo.com/broadcastBROADCAST is for the human-first leader who refuses to be muted by algorithms, AI, or outdated strategies. You've got something to say, and it's time to say it like you mean it. If you are ready for me to shift your thinking on how you can create a business WITHOUT living on your phone - this is the space to be!OMNI is my full visibility system built for CEOs who want to grow online without living on their phone. If you're ready to be truly seen, more strategic, and unmistakably in demand, head to check out OMNI at www.omniqueens.com Take the FREE Quiz to find out how visible you really are at www.thevisibleceo.com/quiz https://www.instagram.com/itscrissyconner/https://www.tiktok.com/@crissyconnerhttps://www.facebook.com/crissyconnerhttps://www.youtube.com/c/crissyconnerhttps://www.linkedin.com/in/crissyconner/

Nik Buttigieg's business has transformed dramatically since the last time he was on the podcast. Back then, he was running sessions out of a tiny room in a caravan in regional WA. Today, he's built a thriving portrait studio in Albury, with staff, systems, a full shooting and sales setup, and revenue pushing the $600K mark — with his eyes firmly on seven figures. What's most interesting isn't just the growth, but the shift in how Nik thinks about marketing, client experience, and his role as a business owner. You can hear it in everything he says. He's simplified, doubled down on what matters, opened up his offer, and stopped trying to pre-qualify his way to better clients. Instead, he's engineered a studio experience that gets people through the door — and lets the work do the heavy lifting. In this episode, Nik shares what's been behind that shift, the mindset changes that unlocked his momentum, and how he's built a studio that feels both profitable and sustainable — even with a newborn at home and a calendar packed with sessions, sales, and phone calls. If you've ever wondered what it looks like when all the pieces finally click, this is a must-listen. The post 643: Nik Buttigieg – The Low-Pressure Strategy Filling His Studio With Ideal Clients appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

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In this episode of 'For the 23%', host Dielle McMillan introduces a new framework for understanding client needs, emphasizing the importance of aligning content and sales strategies with what clients are currently experiencing. She outlines four key questions to help entrepreneurs identify their clients' needs, challenges, and fears, ultimately guiding them to create more relevant and impactful offerings. The conversation highlights the significance of addressing current events, client struggles, pre-steps in their journey, and their fears to foster hope and connection in business. 00:00 Introduction to the Podcast and Host's Journey 00:29 Understanding Client Needs: The New Framework 01:49 Key Questions for Identifying Client Needs 06:18 Exploring Current Challenges and Failures 12:46 Addressing Fears and Providing Hope Connect with Dielle at For The 23%: Website: forthe23percent.com Instagram: @forthe23percent Membership: forthe23percent.com/membership

This is a replay episode, of one of our TOP downloaded episodes in the past! Enjoy!LINKS MENTIONED:50% off your first year at Flodesk: https://stephaniekase.com/flodeskWatch the client testimonial video from my photography days: youtube.com/watch?v=sFGGY62gYWo&feature=youtu.be

Live from Future Proof, I sat down beachside with Eden Ovadia, Co-Founder and CEO of FINNY—the AI-powered marketing platform helping advisors solve one of the biggest challenges in wealth management: organic growth.For years, the industry has relied on market returns and acquisitions to drive scale. But when the market slows, most firms discover they don't actually have a growth engine—they have a valuation problem.Eden saw that gap and built FINNY to fix it. In less than a year, she launched the company, joined Y Combinator, raised $6.5 million, and created a 15-person team that's helping advisors identify ideal prospects, automate personalized outreach, and attract new clients at scale.Eden also shares how her decision to live in her office became a powerful expression of belief in what she's building. That unwavering faith in the mission inspired her team to buy in completely—creating a culture grounded in trust, shared conviction, and the certainty that they're building something extraordinary together.3 of the biggest insights from Eden Ovadia…1.) The Industry's Organic Growth Problem Is Getting Too Big to IgnoreAdvisors have been riding market returns and acquisitions for years—but when the market dips, most firms realize their “growth” isn't really growth. Eden breaks down why the industry's obsession with M&A has masked a massive organic growth crisis—and how advisors who solve it are commanding double the valuations of their peers.2.) AI Is Revolutionizing Prospecting for AdvisorsEden's company, FINNY, gives advisors access to over 300 million data profiles and turns that data into personalized marketing automation—helping them find and convert ideal clients faster than ever before. From identifying business owners researching “exit planning” to filling dinner seminars with precision, FINNY shows what's possible when prospecting meets AI.3.) Great Leaders Build Belief Before They Build TeamsEden scaled FINNY from 0 to 15 employees in a year—but her real advantage wasn't speed, it was conviction. From living in her office to creating a culture that feels like family, she proves that people don't just join startups—they join founders who believe deeply in their vision. Her playbook for culture, hiring, and customer obsession applies to any advisor building a business that lasts.SHOW NOTEShttps://bradleyjohnson.com/141FREE GIFT + JOIN THE DBDL INSIDER CREWToday's Gift: 30 minute 1:1 coaching call with BradAre you a financial advisor who feels stuck, needs help, or simply wants to have a conversation with Brad? Text “Coaching” to 785-800-3235 to apply for a 30 minute Zoom coaching session and we'll send you a link to Apply. That will also make you a DBDL Insider with VIP access to future resources and exclusive content. *Message and data rates may apply. Reply STOP at any time to opt-out of receiving text messages.FOLLOW BRAD JOHNSON ON SOCIALTwitterInstagramLinkedInFOLLOW DBDL ON SOCIAL:YouTubeTwitterInstagramLinkedInFacebookDISCLOSURE DBDL podcast episode conversations are intended to provide financial advisors with ideas, strategies, concepts and tools that could be incorporated into their business and their life. No statements made in the episode are offered as, and shall not constitute financial, investment, tax or legal advice. Financial professionals are responsible for ensuring implementation of anything discussed related to business is done so in accordance with any and all regulatory, compliance responsibilities and obligations. The Triad member statements reflect their own experience which may not be representative of all Triad Member experiences, and their appearances were not paid for. Triad Wealth Partners, LLC is an SEC Registered Investment Adviser. Please visit Triadwealthpartners.com for more information. Triad Wealth Partners, LLC and Triad Partners, LLC are affiliated companies. TP11254897301See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If your marketing isn't catching the right clients, it might be because you're casting too wide a net.In this episode, Jennie shares how to identify your ideal client, choose the proper marketing channels, create content that converts, and build relationships that keep your pipeline full.Listen in to learn how to market smarter and attract clients who are a perfect fit for your business.Book your Free Marketing Consultation Read the full blog

Why do most entrepreneurs fail? It's not about the ideas, it's all about execution. In this inspiring conversation, Isabelle Guarino dives into the truth about entrepreneurship with special guest Paisley Coxsey, a seasoned fractional COO and founder of Fractional Wave. If you're a young boss struggling with scaling your business or feeling stuck in execution, this episode is packed with practical advice and success strategies to help you break through.Paisley shares her unique experiences betting on herself, scaling businesses without a roadmap, and helping business owners make tough calls to achieve real growth. Discover how fractional leaders are redefining business strategy for small companies, why embracing uncomfortable change is essential, and how to know when it's time to transition from part-time solutions to full-time leadership. It's a powerful lesson in navigating the highs and lows of the business journey, proving that your youth is your power.Stay tuned for actionable insights, financial literacy tips, and motivational moments designed to empower young entrepreneurs like you. Don't forget to like, share, and follow us on Instagram and TikTok, and subscribe here for more episodes of Young Boss. Let's build the business and life you deserve!#integratorrole #fractionalcoo #businessexecutionstrategies #entrepreneurshipchallenges #businessexecutionfailuresCHAPTERS:00:00 - Intro01:10 - Paisley Coxy's Journey to Fractional COO02:45 - Ideal Clients for Fractional COOs04:26 - Fractional Executives: The New Hot Trend06:07 - Essential Fractional Roles for Businesses07:11 - Determining the Right Amount of Fractional Support08:29 - Paisley's Future Plans for Fractional Wave11:36 - Decision-Making Challenges for Multiple Businesses13:18 - Marketing Strategies to Attract Clients16:33 - EOS Model: Integrator vs. Visionary18:56 - Transitioning from Integrator to Visionary Role21:21 - Challenges of Being a Solopreneur22:44 - Strategies for Staying Focused and Productive26:30 - Common Mistakes Business Owners Make27:24 - Myths About Integrators in Business29:37 - How to Connect with Paisley30:00 - Final Words of Wisdom30:30 - OUTROSubscribe to Young Boss with Isabelle Guarino wherever you get your podcasts, and be sure to like, share and follow on Instagram and TikTok.And remember, youth is your power.

How Do You Define and Work with Your Ideal Client?  Host Andy Payne sits down with Jere Metcalf to explore the art and strategy of identifying your ideal client. From understanding client motivations to tailoring your approach for long-term relationships, this episode breaks down practical steps REALTORS® can take to work smarter, not harder. Whether you're refining your target audience or looking to deepen client connections, Andy and Jere share actionable insights that help you attract the right clients and grow your business with purpose.  

276 - Turnkey Investments: Building Wealth with Minimal Effort   Unlock expert real estate investing strategies in this episode of REIGN, the Real Estate Investor Growth Network Podcast. Host Jen Josey shares five proven ways to build a reliable contractor network—essential for house flipping, buy-and-hold, and turnkey rental properties. Jen is joined by Terry Kerr and Matthew Van Horn of Mid-South Home Buyers to explore the turnkey property model and share their journey as leaders in turnkey real estate investing. Learn how to mitigate risks, ensure quality renovations, and leverage strong property management for passive income and portfolio growth. Timestamps & Topics: 00:00 – Introduction to REIGN and Host Jen Josey 01:01 – Five Key Strategies for Building a Reliable Contractor Network 03:12 – Guest Introduction: Terry Kerr and Matthew Van Horn 04:45 – Terry Kerr's Journey into Real Estate 06:34 – Understanding Turnkey Properties 11:25 – Property Management's Role in Turnkey Investing 13:27 – What Sets Mid-South Home Buyers Apart 16:35 – Ideal Clients and Investment Opportunities 22:12 – Expanding Markets and Future Plans 25:38 – Addressing Concerns About Investing in Memphis 26:36 – Settling the Turnkey Investing Debate 28:05 – Success Stories and Real Estate Wins 30:04 – Breaking Down the Numbers 32:58 – Financing and Loan Details 33:35 – Finding and Securing Properties 34:59 – Final Advice for Investors 36:14 – The BADASS Acronym 36:31 – Books and Best Advice 39:29 – Drive and Aspiration 42:12 – Systems and Success 47:37 – Conclusion and Contact Information Whether you're new to real estate or ready to scale your investments, this episode delivers actionable tips on contractor networks, turnkey properties, and building long-term wealth.   Terry Kerr of Mid South Homebuyers started his business in 2002 and pioneered the turnkey single family real estate investment business. Since then he has bought, renovated, sold and managed over 5700 single family homes in Tennessee and Arkansas where cash flow is king. He has helped thousands of busy professionals to become successful real estate investors and wants to help YOU enjoy the financial and time freedom that turnkey real estate provides.  Social Media Links: invest@midsouthhomebuyers.com Website: midsouthhomebuyers.com   To learn more about Jen Josey, visit https://www.therealjenjosey.com/ To join REIGN, visit https://www.reignmastermind.com/ Stuff Jen Josey Loves: https://www.reignmastermind.com/resources Buy Jen Josey's Book: From Beginner to Badass: https://a.co/d/bstKlby Interested in growing your rental portfolio with Jen as your coach? Check out Rental Property Pro: https://rentalproppro.com/booking?am_id=reign

Are you feeling overwhelmed by the idea of leaving the healthcare system to start your own business? Maybe you have a wealth of experience but aren't sure how to turn it into a successful, soul-aligned business, and you find yourself second-guessing your worth or feeling lost without the structure of your traditional role. You're not alone. Many healthcare professionals struggle with identifying their ideal service, figuring out who their ideal clients are, and just knowing where to start.In this episode of Starting a Business Simplified, host Suzy Wraines breaks down the first two of the five essential steps she used to replace her salary. She shares how connecting with your purpose and identifying your ideal client can remove overwhelm and bring clarity to your entrepreneurial journey. Discover practical ways to filter the right clients, ensure you're aligned with the people you serve, and avoid the trap of trying to help everyone. If you're stuck, unsure of which service to offer, or juggling too many ideas, Suzy's firsthand insights, and her simple, actionable advice, will help you take confident steps forward.Tune in to learn how niching down and streamlining your process is actually the key to faster growth, so you can finally build the business (and the life) you've been wishing for.Starting a Business Simplified Websitehttps://www.startingabusinesssimplified.com/Episode #135-Contents:(00:00) Intro(00:30) “Starting a Business Steps”(03:44) “Creating Services Through Feedback”(06:19) “Trauma Coaching for Transition”(11:08) “Defining Services and Ideal Clients”(15:02) “Business Startup Steps Overview”(17:10) “What Service Will You Provide?” Get full access to Starting a Business Simplified at startingabusinesssimplified.substack.com/subscribe

Most business owners try to create ‘hooks' - and accidentally push clients away. They think they're grabbing attention. But their funnel is trying to talk to the wrong person. In this video, Adam Stott - the UK's leading expert on social media monetisation and founder of Big Business Entrepreneurs, breaks down the real psychology behind powerful hooks that actually convert.

In this episode of Sales and Cigars, Walter interviews Laura Patterson, founder of Vision Edge Marketing, as they discuss the evolving landscape of search and the importance of being customer-centric in today's market. Laura shares insights into her entrepreneurial journey, emphasizing the significance of understanding customer value and creating effective growth strategies. She also recounts a memorable story about her grandfather that underlines the importance of knowing your target audience. This episode is packed with valuable tips on aligning sales and marketing efforts, serving clients effectively, and navigating the complexities of B2B sales. Tune in for a deep dive into strategic marketing and customer-centric growth, and enjoy a fun conversation with plenty of golden nuggets. Don't miss out! 00:00 The Evolution of Customer-Centric Sales 00:59 Introduction to Laura Patterson and Vision Edge Marketing 02:21 Laura's Journey to Entrepreneurship 04:52 Navigating Challenges and Building a Customer-Centric Culture 07:33 The Importance of Customer-Centric Strategies in B2B 20:26 Transparency and Data-Driven Insights 22:26 Grandfather's Fishing Tradition 24:06 Fishing as a Metaphor for Business 25:07 Understanding Your Customer 26:12 Leveraging Data for Business Insights 29:45 Importance of Clear Positioning and Messaging 31:48 Ideal Clients and How to Reach Them 36:21 Personal Stories and Reflections 39:39 Concluding Thoughts and Farewell  

Have you ever wondered why your “perfect” offer still isn't converting—or how some entrepreneurs seem to attract dream clients with effortless ease?   Most high achieving entrepreneurs think they have a marketing problem, when in reality, it's a connection problem. This episode reveals why even the most talented, hard-working business owners struggle to make their offers land—and how to shift one simple thing so your audience feels instantly seen, understood, and ready to buy.   In this episode, you will:   Learn the real reason your “perfect” offer isn't converting, and how to shift just one thing to make your audience instantly feel seen and ready to buy.  How to fall in love with your people again, so connecting and selling feel natural, grounded, and genuinely fulfilling (not like pulling teeth). How to create resonance so strong that even one piece of content—a single post, a short call, or your website alone—can transform complete strangers into dream clients. Press play now to uncover the five most game-changing concepts that will expand your thinking, simplify your path, and help you thrive on your own uncommon terms.   Episodes Mentioned: Ep #5: Knowing Your People 101   In this episode you'll discover How to Connect With Your Ideal Clients (and Create Buyers Sooner Rather Than Later) The Uncommon Way helps ambitious women entrepreneurs and leaders rewrite the rules of success with confidence and clarity. Hosted by top business coach Jenna Harrison, this podcast blends high-level strategy with deep mindset work so you can achieve more by doing less—without guilt, burnout, or compromise. Each episode dives into topics like leadership for women, business growth strategy, time freedom, and mindset mastery, giving you practical tools and proven insights to simplify your path to success. You'll learn how to create magnetic messaging, design offers that sell, and step fully into your authority as a visionary leader. If you're ready to scale your business sustainably, elevate your thinking, and finally experience spaciousness and flow while creating extraordinary results, you're in the right place. The Uncommon Way is your roadmap to building a business and life that feel as good as they look—because training your mind to think uncommonly unlocks a whole new level of impact and possibility.   Work with Jenna  The Clarity Accelerator Mastermind — If you want to be surrounded by other visionary entrepreneurs while rapidly aligning your business to the conditions and strategies that let you thrive and excel naturally, this intimate mastermind will stretch you into your next level. Schedule your call today here or visit this page to find out more. Private Coaching — If you're craving the highest level of support, strategy, and partnership to create all the freedom, impact, and success you're designed for, this is the space for it. Schedule you call today at the link Social Media Find Jenna on Instagram:  https://www.instagram.com/theuncommonway/   

In this episode, I'm diving into one of the most important foundations for your business—knowing exactly who God's called you to serve. We're talking about how to create your ideal client avatar, what it really means to niche down, and how to align your business strategy with biblical truth. I'll also share how trusting God in this process can completely shift your marketing, messaging, and results. If you've ever wondered who your business is truly meant to reach and how to connect with them authentically, grab your notebook—this episode will help you find clarity and confidence in your calling. __________________________________________________________ Ready for more? Here are 3 ways we can help you: 1)

In this week's episode of Better Business, Better Life, host Debra Chantry-Taylor sits down with Ian Murray, visionary of Murray Insurance and EOS Implementer, to explore how implementing EOS turned his chaotic insurance agency into a thriving, values-driven business. Ian opens up about his early struggles, working nonstop, feeling frustrated with his team, and trying to self-implement EOS before realising the true power of doing it with his people, not to them. With honesty and humour, he shares how EOS tools like the Level 10 Meeting, Vision/Traction Organizer (VTO), and Leadership + Management Accountability (LMA) framework reshaped his leadership and his company's culture. From the moment a simple book recommendation, Traction, changed his path, to the pivotal “focus day” that led to one leader stepping down (and the business stepping up), Ian's story is a powerful reminder that clarity and consistency beat chaos every time. Whether you're self-implementing EOS or considering bringing in an implementer, this episode is packed with real-world lessons about alignment, accountability, and leading with vision.    CONNECT WITH DEBRA:         ___________________________________________         ►Debra Chantry-Taylor is a Certified EOS Implementer | Entrepreneurial Leadership & Business Coach | Business Owner ►Connect with Debra: ⁠debra@businessaction.com.au ⁠ ►See how she can help you: https://businessaction.co.nz/ ►Claim Your Free E-Book: https://www.businessaction.co.nz/free-e-book/ ____________________________________________         GUEST DETAILS: ► Ian Murray – LinkedIn: https://www.linkedin.com/in/ianasmurray ► Ian Murray – EOS Worldwide: https://www.eosworldwide.com/ian-murray ► Murray Insurance Website: https://www.murrayinsurance.ca/    Episode 242 Chapters:    00:00 – Ian Murray's Journey to EOS Implementation   07:16 – Challenges and Learnings in Implementing EOS   10:29 – The Impact of Vision and Core Focus   16:17 – The Role of the VTO and Accountability Chart   20:45 – The Power of Quarterly Conversations and LMA   45:17 – Ian's Ideal Client and Final Tips   

In this conversation, Adam Roach and Jess Webber discuss the importance of clarity in coaching and entrepreneurship. They emphasize the need for coaches to identify their target audience, understand their problems, and craft clear messaging that resonates with potential clients. The discussion covers the avatar clarity flywheel, which includes identifying the problem, understanding the cause, crafting effective messaging, defining uniqueness, and establishing the payoff for clients. They also highlight the significance of feedback and iteration in developing a successful coaching business.TakeawaysClarity is essential for attracting clients.Confused messaging leads to confused clients.Identifying the avatar's problem is crucial.Messaging should convey the truth clients need to hear.Uniqueness differentiates you in a crowded market.The payoff is what clients desire and should be clear.Feedback is vital in developing your coaching approach.Iteration helps refine your messaging and strategy.Understanding the coaching landscape is key to success.Engagement in challenges can enhance learning and growth.Chapters00:00 Identifying the Problem: Avatar Clarity05:21 Crafting the Message: The Truth They Need to Hear11:21 The Payoff: Delivering Results to Clients17:04 The Challenge: Implementing the Avatar Clarity Flywheel

Today is a recording from a live training Will ran from the Lifestyle Wealth Mastermind.He talks about the sequential 8 beliefs that your ideal client needs to have in order to make a qualified buying decision with your coaching offer.This is a masterclass in buying psychology. Enjoy!

How To Identify Your Ideal Client (7-Figure Secret)Struggling to attract the right customers? In this video, I'm revealing the exact 4-step framework for identifying your ideal client avatar so you can create marketing that converts with ease. Stop posting content into the void and start connecting with high-value clients who are ready to buy.We're covering:✅ The 4 key elements of a high-converting client avatar (Demographics, Pain Points, Desires, Buying Psychology)✅ How to create "problem-aware" posts that speak directly to your dream client.✅ Why your messaging is failing if you're not specific enough (and how to fix it).✅ How to position yourself as the obvious choice and overcome buyer distrust.Ready to stop guessing and start scaling? This is your roadmap to magnetic marketing for a 6 or 7 figure brand.Get my FREE 6-Figure Blueprint:https://www.empoweryouacademy.com/six-figure-blueprintNeed exclusive mentorship and access a proven six-figure mentor?Book a call: https://workwithelsa.com

Welcome to this brand new series on A Podcast By Kayleigh! In this 12 part series, we will be untangling your most COMMON pain points - starting with how the eff do we untangle a lack of bookings! This is for my girls who have a diary that isn't as full as they would like! Don't worry, we're gonna untangle that in todays episode.LINKS: Join Season 2 of my educator programme ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠right here. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join the makeup artist membership - Level Up Club here ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠monthly ⁠⁠makeup artist membership!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Use code ANTIMEMBERSHIP to join for £50 for the ENTIRE YEAR!Free Trial Code: LUCTRYMESubscribe to me on YouTube ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!Follow me on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!  Kayleigh's diary of the Business BTS⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ newsletter!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

Cars, airlines, FMCG brands and banks used to be some of the most desirables clients to have for an agency. Some clients are still more desirable to agencies than others, but is it based on size, market, sector or another factor? In this episode, Campaign's editorial team question if prestige sectors still exist and to what extent agencies actually choose their clients. Tech editor Lucy Shelley hosts the episode alongside premium content editor Nicola Merrifield, news editor Will Green and editor Maisie McCabe.Further reading:‘Old-fashioned and irrelevant': how the dominance of retained accounts is on the turn‘Take the learning from the losses and the fun from the wins' – how agencies deal with losing a lucrative client Hosted on Acast. See acast.com/privacy for more information.

Tired of perfecting your sales skills but struggling to get in front of the right people? Bill and Bryan tackle the universal challenge every B2B professional faces: visibility. Using a real client case study from the tax law industry, they reveal why traditional cold calling is dead and share actionable strategies to become visible where your prospects are already looking.Discover how to leverage weekly insight videos, LinkedIn article publishing (including the brilliant interview strategy that gets you access to C-suite executives), strategic conference attendance, and hosting your own executive events. Plus, learn why 80% of sales success comes down to getting the meeting – not perfecting your pitch.Ready to stop being the best-kept secret in your industry? This episode shows you exactly how to get found.=================================Is it time to make a BOLD move in your business? If so, download our brand new book, "12 Bold Moves - Insider Secrets to Reinventing Yourself and Your Business." http://12boldmoves.comThe Insider program is open for enrollment. To check out our small learning group, go to http://advancedsellingpodcast.com/insiderIf you haven't already, join 14,000+ other sales professionals in our LinkedIn group at advancedsellingpodcast.com/linkedinDiscover how to build the introductory video that works 24/7 for your pipeline on October 3rd, 12PM EST. Join at advancedsellingpodcast.com/insider

In this episode of the OBM Educator, Amanda discusses the importance of understanding and identifying ideal clients for Online Business Managers (OBMs). She emphasizes that many people get stuck on the concept of the 'perfect' ideal client, which can hinder their progress. Instead, she encourages listeners to focus on the person they want to work with, considering personality traits and past experiences. Amanda also highlights the significance of starting in the online space and being open to various client opportunities to build momentum in their business. Connect With Amanda: amandamcvicker.com Instagram: @AmandaMcVicker_OBM Want to find out if you're ready to be an OBM? Take the quiz: https://www.amandamcvicker.com/quiz  Grab Your First 30 Days as an OBM Calendar, walking you through everything you need to do to start your OBM business: https://www.amandamcvicker.com/30-day  Learn the skills needed to be a stand-out OBM by downloading The OBM Tech Stack: https://www.amandamcvicker.com/obm-tech-stack Want to be a guest on The OBM Educator? Fill out this form: https://forms.gle/WCRrVx6VASG9Krit5

We're going to interact with people who are not ideal clients. But salespeople have trouble when they're afraid to disqualify a prospect. To say, okay, I'm no longer going to follow up with this person. I've always viewed it a little like the game musical chairs that you played as a kid? You have a certain number of people going around, and a certain number of chairs. When the music stops, everybody scrambles to get a chair. If you don't have a chair, you're out, right? I view prospecting that way in some respects. Where you have to, at some point, start to prune the list. You have to start to get rid of the people who are not likely to become clients. If you're afraid to do that, you will continue to leave the same number of people and chairs. Jay: Yes. David: And if none of them are buying, it's not going to work well. David: Hi, and welcome to the podcast. In today's episode, co host Jay McFarland and I will be discussing letting ideal clients know you're alive. Welcome back, Jay. Jay: Hey, so good to be here, David. And I think this is, again, such an interesting topic. I find that I'm so caught up in the daily. I'm taking calls and the squeaky wheel gets the grease. And some of those ideal clients kind of go by the wayside sometimes. David: Yeah. A lot of times we don't even know who they are until we first try to identify them. So, in a sense, the topic itself goes kind of deep. You can't know they're an ideal client until you know they're alive. Then you have to let them know that you're alive. Then you have to determine if they're an ideal client. Jay: Yeah. David: So there are actually a few steps in this. Jay: Yeah, and I think that's such an important thing to know. You need to have a system, like you always have, of identifying those ideal clients. It's hard for me to really figure out if they're ideal up front. But I'll tell you one thing I can tell is when they're not ideal. I was on the phone call with somebody yesterday. He's going to become a client. But I regret the relationship I know I'm going to have with him, because he's already so demanding. And I'm like, this guy's not ideal, but he's a customer. And so, how can I not sell him the product? David: Yeah, that's a great question. And it's harder for some than others, I think. You get to a certain point in your business or a certain point in your career or whatever and you weigh it. Well, I guess we all do that. We have to weigh it. How much of a pain is this person going to be? And what's my tolerance for pain essentially, right? Jay: Yeah. Yeah. David: But you're exactly right. You don't really know that necessarily upfront. So a lot of times when we're working with our clients, what we'll do is start with the people they think are likely to be their ideal clients. And whether that means in a certain geographic area or in a particular industry or in a certain sized company, if they're selling B2B, You can make some initial judgments based on who has been a good client for you in the past, and then say, okay, how can I get more people like that? And then when you're introducing yourself to those people who meet those similar criteria, as you're having those conversations, you can then start to make those determinations about whether or not they are an ideal client, or if they just sort of fall in that general ecosphere of people who could potentially be ideal clients, but maybe aren't. Jay: Yeah, exactly. And not just finding new ideal clients, turning your existing ideal clients into more business. Because if they were ideal the first time, if you can keep that to be a generating ongoing revenue source and relationship... Man, I'd rather do that every day than deal with the other type of customer. David: Yeah, no question. And when you get to the topic we started out with, which is letting ideal clients know you're alive, that does go for your ideal clients as well.

Lindsey Cannon, communication coach and creator of Elevation Sessions, who helps accomplished leaders get their great ideas out of their heads and into the world through focused communication strategy.Through her two-hour intensive Elevation Sessions, Lindsey guides business leaders to bridge communication gaps in both internal and external messaging, drawing from over 20 years of experience in communication coaching.Now, Lindsey's approach to helping leaders clarify their vision addresses the common frustration of having ideas that make sense internally but are difficult to articulate to others.And while supporting visionaries who struggle to rally their teams or communicate their value proposition, she's creating ripple effects that benefit entire organizations and the clients they serve.Here's where to find more:https://www.facebook.com/share/15Le2xwbap/?mibextid=wwXIfrhttps://www.reifycopywriting.comhttps://www.linkedin.com/in/lindseycannonreifycopywriting?utm_…________________________________________________Welcome to The Unforget Yourself Show where we use the power of woo and the proof of science to help you identify your blind spots, and get over your own bullshit so that you can do the fucking thing you ACTUALLY want to do!We're Mark and Katie, the founders of Unforget Yourself and the creators of the Unforget Yourself System and on this podcast, we're here to share REAL conversations about what goes on inside the heart and minds of those brave and crazy enough to start their own business. From the accidental entrepreneur to the laser-focused CEO, we find out how they got to where they are today, not by hearing the go-to story of their success, but talking about how we all have our own BS to deal with and it's through facing ourselves that we find a way to do the fucking thing.Along the way, we hope to show you that YOU are the most important asset in your business (and your life - duh!). Being a business owner is tough! With vulnerability and humor, we get to the real story behind their success and show you that you're not alone._____________________Find all our links to all the things like the socials, how to work with us and how to apply to be on the podcast here: https://linktr.ee/unforgetyourself

Connecting with your ideal client to build a sustainable business. We're opening the new season with a listener favourite from the archives and our very first episode on the Magic of Muses. Building a sustainable business relies on both identifying and attracting your ideal client, in this episode we explore all the magic our key Muses can offer us, how to usefully profile your ideal client and what that can do for the sustainability of your business. Whether you're just starting out or have been in business for a while, this is a must listen and packed with valuable takeaways. If you haven't explored your muses for a while, now is the time and here's what you need to do it well, Next week we'll be back with Start as you Mean to Go On - Making the most of the last quarter of the year. We hope you enjoy and if you know someone who needs to hear this episode please do pass it on with our love. Hosted on Acast. See acast.com/privacy for more information.

Are you wondering why your referral generation isn't yielding the results you were hoping for? In this episode, learn four key reasons why your referral generation might be lacking and how you can fix it. You're already doing great things, but sometimes a little tweak in your approach can make all the difference. Don't miss out on the insights that could transform your approach to referrals. Resources and links mentioned in this episode can be found on the show notes page at http://www.staceybrownrandall.com/378

Your dream clients are researching you right NOW. What they see in those crucial first moments makes or breaks your next sale.Join Grow: https://peggyrejames.com/growReady to work less and make more through a scalable business model? Enrollment is open for GROW Business & Marketing Academy - Click here to join. Connect with me on Instagram: @peggyrejames Join the community: https://www.facebook.com/groups/sixfigureshiftcommunity/

Systemising your sales isn't about getting fancy — it's about getting consistent. If you're doing sales in fits and starts, making things up as you go, or relying on last-minute hustle, you're leaving money (and sanity) on the table. In this episode, your hosts Suzi Dafnis and Michelle Falzon unpack the first half of a 9-part Sales System Self-Check — the practical way to find the gaps in your sales systems that are slowing your growth and start building a sales engine that reliably produces results for you. The first five of the 9-part Sales System Self-Check are: Sales Goals, Ideal Client, High-Converting Offers, Sales Funnel, and your Marketing Calendar. Expect clear examples, smart frameworks, and next steps you can actually do this week — so your next offer isn't a scramble, it's a system. Listen to This Episode to Hear More About: The real reason sales feel “hard.” Why reactive, ad-hoc selling keeps you stuck — and how simple systems flip the script. How to set Sales Goals that drive action. Reverse-engineer revenue into leads, conversations, and conversions you can track. What to do when your “Ideal Client” is too broad. The surprising truth about avatars — and the ongoing system to keep yours accurate. The 7-Element Offer Checklist. Price, Inclusions, Name, Branding, Bonuses, Risk Reversal, Reason to Buy Now — and why documenting them boosts conversions. Map the journey, don't wing it. How to design Awareness → Consideration → Conversion (plus Loyalty & Advocacy) so buyers say “yes” sooner. Make your calendar a sales tool. How to plan runway, offer windows, and fulfilment without burning out your team or audience. Red / Orange / Green self-ratings. Quick diagnostics to see exactly where your systems need work — and what to do first. From “nice idea” to “scheduled reality”. What to do this week if you're in Red or Orange on goals, avatar, offers, funnel, or calendar. The Marketing Mountain model. Why your funnel is really an ascent — and how “ski lifts” move clients to the next offer. Real-world examples. How a single “Big Kahuna” goal (like adding an extra van) clarifies targets, timelines, and team focus. And much more… Also Mentioned in This Episode: Apply For Mastermind Ready to scale your business? Explore the HerBusiness Marketing Success Mastermind for expert support and community. Apply Now Join the HerBusiness Network Find out why HerBusiness is Australia's leading network for women business owners. Join Now EP 02 – Your Ideal Client (includes Ideal Client Avatar template) https://herbusiness.com/podcast/02-your-ideal-client/ EP 254 – NEW & UPDATED! How to Craft an Offer that Sells (includes Offer Worksheet) https://herbusiness.com/podcast/how-to-craft-an-offer-that-sells-updated/ EP 04 – Finding Your Marketing Mountain https://herbusiness.com/podcast/04-finding-your-marketing-mountain/ EP 05 – Getting Customers to the Top of Your Mountain https://herbusiness.com/podcast/05-getting-customers-to-the-top-of-your-mountain/ Chantel Gilbert - Bluegum Electrical https://bluegumelectricalsolutions.com.au/ Tracey McLachlan - Davis Ogilvy https://do.co.nz/people/tracey-mclachlan/ Veronique Lutchmaya — Unique Tenants Consult https://tenantsconsult.com.au/ Kendall Cherry — The Candid Collective https://candidcollective.co/

Welcome to the “Launch Your Group” Podcast series Part 2! Forget fancy funnels for a sec. Your Facebook group setup alone can either pull in dream clients on autopilot… or make them scroll right past. In this episode, I'm breaking down 4 small but mighty tweaks that will turn your group into a magnet for the exact kind of people you want. Including why the “boring” group name is actually a power move, and the one sentence that'll make your networking game 10x easier. Happy Listening! Sarah   P.S. The Facebook Group Launch Pad is officially open! Join the course and learn how to create an engaged Facebook group so you can get more leads and sell out your coaching offer. Save 20% with the code LAUNCH until September 1! offers.sarahbeisel.com/launchpad   Next Steps: Join the FREE Community: www.sarahbeisel.com/community Grab your FREE GUIDE: Pathway to $100k. How to scale your coaching program to 6-figures by building a profitable Facebook group: offers.sarahbeisel.com/pathwayto100k Contact me: info@sarahbeisel.com   Work with Sarah: Ready to finally launch your Facebook group? Join the Launch Pad now!! --> https://offers.sarahbeisel.com/launchpad

Episode #391 of The Hormone Puzzle Podcast is a special episode where our host, Dr. Kela Smith talks about How to Attract Your Ideal Clients. Each month, the final episode of The Hormone Puzzle Podcast is dedicated to coaches and those who aspire to become coaches, providing skills and insights you can apply directly to your own coaching practice. Whether you're brand new to this path or already working in the health and wellness space, you'll walk away from this episode feeling inspired, equipped, and ready to take the next step. More about Dr. Kela: Dr. Kela Smith is a Holistic-Integrative Fertility and Hormone Doctor and the Lead Educator - Hormone Puzzle Society Educational Institute. After personally battling infertility, she was finally able to conceive by implementing her Hormone P.U.Z.Z.L.E method (plus cycle optimizing), which takes a holistic approach to preparing the body for pregnancy from the inside out. Since then, she has made it her mission to help other women who are struggling with infertility to optimize their bodies and hormones so they can get pregnant, stay pregnant, have a healthy super baby, and easy postpartum, as well as eliminate symptoms of hormone imbalance. With over 25 years of experience as a professional fitness trainer and wellness educator, Dr. Kela has created 7 courses and published multiple books on fertility, hormones, pregnancy and total body wellness. Her recent book, The Hormone Puzzle Method: Optimizing Pregnancy has all her tips for a healthy, happy pregnancy. She mentors future fertility experts at the Hormone Puzzle Society Educational Institute, which is an accredited and certified institute of higher learning for anyone interested in becoming a fertility coach. She also hosts Solving-Infertility Summit, Healthy Happy Pregnancy Summit and Fertility Coaching Mastery Summit. Thank you for listening! This episode is made possible by the Hormone Puzzle Society Educational Institute - your gateway to a fulfilling and rewarding career in fertility coaching. Follow Dr. Kela on Instagram - @‌kela_healthcoach Get your FREE Fertility Coach Roadmap: 3 Steps to Launch a Fertility Coaching Business: https://www.fertilitycoachingmastery.com/ For sponsorship opportunities, email HPS Media at media@hormonepuzzlesociety.com

When Debbie White says coaches don't need to be louder or slicker to stand out, she means something that might feel backwards at first. After spending 20 years launching brands like Starbucks and building multiple seven-figure businesses, she's watched too many coaches try to sound like marketers instead of humans.The problem? People buy from people, not from polished marketing speak. And right now, there's so much formulaic content out there that it all sounds the same. Your ideal clients are scrolling past it because it feels like white noise.Debbie walks through her Lighthouse Effect concept—a way to get crystal clear on who you serve, what makes you different, and how to talk about it so your people think “Oh, it's you I've been looking for.” She talks about why being more yourself actually makes you magnetic to the right clients, and how repetition of the right message beats posting constantly with the wrong one.We get into the messy reality of finding your voice when you've been taught to sound professional. Debbie shares stories from her own clients—like the financial coach whose people said things like “looking at my numbers makes my throat tight” and “I'm terrified to check my credit card balance.” That's not budget management speak. That's real human fear, and when you can speak to that, everything changes.There's also an honest conversation about the COVID years and how they created this rise of formulaic business coaching that focused on revenue numbers instead of actually helping people build sustainable businesses. Debbie thinks we're seeing a backlash now—people are getting smarter about spotting content that doesn't feel real.She gives practical advice about creating content for one person instead of trying to talk to everyone. She explains why AI-generated content often falls flat and how to use it without sounding like every other coach out there. And she shares what she wishes every coach knew about their own value and why the world actually needs what they have to offer.If you've ever felt like you're blending in even though you know you have something unique, this conversation will help you figure out how to show up as yourself in a way that makes it ridiculously easy for the right people to find you.Links & Resources:Ultimate Growth GuideJoin the Facebook groupTake the persona quizVisit the Clarity Wins Clients websiteConnect with Debbie on LinkedInJoin the Lighthouse Marketing Facebook groupKey Takeaways:Stop trying to sound like a marketer and start sounding like a human. Because 95% of buying decisions happen in the emotional, subconscious part of our brain where we connect with real people, not polished marketing speak.The math is simple: Would you rather post generic content 20 times that gets ignored, or post one authentic piece that makes your ideal client think “that's exactly how I feel”?Your “professional mask” isn't protecting your credibility; it's making you invisible. When every coach sounds the same, being more of yourself becomes your competitive advantage.Here's what your clients are really saying: “I'm terrified to look at my numbers. It makes my throat tight.” Stop talking about “budget management” and start speaking to the actual fear keeping them up at night.

Text us a pool question!In this episode of Talking Pools, the hosts celebrate Peter's contributions to the industry while discussing the characteristics of ideal clients in both retail and mobile pool services. They share personal anecdotes about challenging customer interactions, the importance of setting clear expectations, and strategies for managing difficult clients. The conversation emphasizes the need for effective communication and the balance between good and bad clients, ultimately highlighting the significance of client relationships in the pool service business.takeawaysPeter's legacy has significantly impacted the pool industry.The ideal client is one who trusts your expertise and pays on time.Retail and mobile services face different client dynamics.Setting clear expectations can prevent misunderstandings.Communication is key in managing client relationships.Difficult clients can be managed with clear boundaries.It's important to respect yourself and your business.Not all clients are worth keeping; prioritize good ones.20% of clients often cause the majority of problems.Strategies like payment plans can improve client relationships.titlesCelebrating Peter's Legacy in the Pool IndustryUnderstanding the Ideal Client for Pool ServicesSound Bites"Good on you, Peter.""What a f***ing waste of time.""That's our rant for the day."Chapters00:00Introduction and Recent Travels02:42Ideal Clients in the Pool Industry12:47Challenges with Retail Customers15:47Customer Stories and Experiences18:12Setting Expectations with Clients21:31Dealing with Difficult Customers24:06The Importance of Good Customer Relationships26:31Managing Client Expectations and Payments29:00Conclusion and Final Thoughts36:59Bufferzone commercial vid.mp4Australian National Anthem performed by:Erin Collins - vocals (1)Marjorie Gadd - violin (1)Steve Gadd - Guitar (1)Susan McGowan - keyboardSteve Henderson - didgeridooSean Daniels - Sound engineer (No link available) Czardas Support the showThank you so much for listening! You can find us on social media: Facebook Instagram Tik Tok Email us: talkingpools@gmail.com

This week I'm chatting with Nikki Hinrichs, a Christian image consultant and stylist who's on a mission to help women align their personal style with their God-given calling. Nikki shares how what we wear can powerfully communicate our message, attract the right clients, and glorify God. We talk about the science behind colors, how style impacts confidence and productivity, and practical ways to create a brand-aligned wardrobe that works for both life and business.  Whether you're a jeans-and-tee girl or love getting dolled up, this episode will inspire you to see your closet as a tool for influence, joy, and Kingdom impact. __________________________________________________________   Ready for more? Here are 3 ways we can help you: 1)

What Do You Have to Offer? How Describing Your Ideal Client Might Be Repelling Good Enough Clients Curt and Katie chat about common mistakes therapists make when writing their websites and directories — especially using “ideal client” language that may turn away the very clients they want to help. They explore how to write therapist website copy that's client-centered, inclusive, and more effective for attracting referrals. Key Takeaways: Describing ideal clients too rigidly can unintentionally alienate potential referrals Language should reflect client experiences and therapy process — not just therapist preferences Blog posts are a flexible, strategic way to expand on specialty areas without over-niching Websites should be regularly updated to reflect current practice and make contact easy Listen to the full episode and access resources:https://therapyreimagined.com/podcast Join the Modern Therapist Community:https://linktr.ee/therapyreimagined Creative Credits: Voice Over by DW McCann Music by Crystal Grooms Mangano

Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours.  This week: Stop Creating Courses for "Less Ideal" Clients (Do This Instead)

Starting a coaching or service-based business is incredibly fulfilling—but turning it into a profitable one? That's where so many get stuck. In this episode, I'm breaking down why most coaches spin their wheels (and what to do instead). If you want to make money, serve the right people, and build an aligned offer that actually sells—this one's for you. READ MORE HERE*Check out InThisVeryRoom.com, the online gift boutique that my daughter Ava and I are resurrecting LOL - we are opening soon!

In this special Summer Series Flip episode, I sit down with my dear friend Stephanie Cartin, co-founder of Entreprenista, for a deep dive into personal branding, refined messaging, and sustainable visibility. We unpack why building a personal brand is more essential than ever in 2025, and I share my step-by-step framework for how to get seen, get known, and get paid—without burning out or chasing the algorithm. We talk about the real meaning of a personal brand, why clarity and credibility matter more than more followers, and how to own your authority through strategic, story-driven content. I also open up about my own journey—what happened behind the scenes after hitting 7 figures, how I rebuilt with more alignment, and why power content and momentum messaging are now at the heart of everything I teach. If you're ready to stop playing small, stop performing, and start leading with real resonance, this episode will meet you exactly where you are. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS:  02:42 Summer Show Flip Episode 04:54 Defining a Personal Brand 08:19 Messaging vs. Content 10:29 Owning Your Authority 21:39 Business Tools and Automation 26:06 Building a Business with Contractors 26:53 The Importance of Automation and Human Touch 28:04 Mastering Social Media Messaging 29:38 Momentum Messaging Framework 34:39 Special Messaging Offer 36:35 TikTok Whirlwind and Diversification 41:29 Looking Forward to 2025 44:57 Ideal Clients and Audience 47:20 Biggest Business Secret 49:31 Conclusion and Newsletter Invitation QUOTABLES: “ Their challenge is that they keep thinking that more followers or just more content creation or this or that is gonna help them get there. But it's really that messaging and really making sure that you are standing out for being known for something specific.” - Julie Solomon  “ I feel like so many times, and even for myself, as founders, like we're really good at building our businesses, but messaging and copywriting, that messaging might not be our area of expertise. It's like we know what we wanna get across and we know what our purpose is, but how do we actually get the right words to be able to actually message what that is?”- Stephanie Cartin GUEST RESOURCES: You can listen to more of Stephanie on The Entreprenista Podcast Listen to Stephanie's Episode of The Influencer Podcast RESOURCES: [JOIN MY VISIBILITY TRAINING] With just 1 hour a week, my proven content framework will help you refine your messaging and turn your offers into consistent, scalable sales. Click here to get access to my new training! [HIGH LEVEL SUPPORT] Ready to unlock your next level of growth? Applications are now open for my 1:1 VIP sessions and high level coaching opportunities. Click here to apply. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [MASTER YOUR MARKETING] Looking for an easy way to manage your email marketing, events, and social in one place? Constant Contact has you covered, with AI tools that make it even easier. Test it out free for 30 days and start growing your list the simple way. Try Constant Contact free for 30 days and start growing your list the simple way. [NO TECH? NO PROBLEM.] Shopify's drag-and-drop templates, AI tools, and built-in support make launching a business easier than ever. Start selling for just $1/month.