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In this episode of the OutThere Colorado Podcast, Spencer McKee and Seth Boster chat about Spencer's recent raccoon problem, a stunning gorge filled with frozen waterfalls, a snow sculpture competition, more wolves being added to Colorado, recreational shooting on National Forest land, the E-bike debate, & more. Produced by Tim Page
Listen, Watch, & Support DTP: www.thereadinesslab.com/dtp-linksBoost the signal with a $5 monthly donation! Become a TRL Insider Member with a ton of extra content! #emergencymanagement #disastertough #leadership #emergencyservices --------------At this time of year, when we express gratitude and give thanks for the good things in our lives, The Readiness Lab does the same.We are grateful for the chance to hear this week from Safety, Health, and environmental expert Tim Page-Bottorf. Tim's influence in that space is widespread as a safety, health, and environmental expert. He is also a keynote speaker, author of three books, an adjunct instructor at two universities, and served for over two decades as the Director At-Large of the American Society of Safety Professionals.His voice can also be heard online as the host of the “Storytelling in Safety Podcast” where safety and response professionals share stories from the field and lessons learned from successes and failures.Before his work as a safety, health, and environmental expert, Tim served in the Marine Corps where he escorted fire responders to safely respond to the Kuwaiti Oil Fires during Operation Desert Storm.In this episode, Tim expresses gratitude for the good and bad experiences he has had on the frontlines of safety and emergency response, and the lessons he has learned.Also, don't skip the first few minutes of the podcast as Tim and host John Scardena quickly bond over their love of Star Wars and the Lord of the Rings trilogy.Listen to Tim's podcast here:https://podcasts.apple.com/us/podcast/storytelling-in-safety/id1505112163 --------------*Major Endorsements: L3Harris's BeOn PPT App. Learn more about this amazing product here:https://www.l3harris.com/ Impulse: Bleeding Control Kits by Professionals for Professionals: https://www.dobermanemg.com/impulseEmergency Management for Dynamic Populations (DyPop): Hot Mess Express:An emergency management leadership course focusing on response tactics during terrorist attacks. Hot Mess Express includes an immersive exercise during an intentional train derailment scenario. Register for DyPop here:https://www.thereadinesslab.com/shop/p/dynamic Doberman Emergency Management Group provides subject matter experts in planning and training:www.dobermanemg.com
For your *continued* pleasure: a second, special bonus episode. The response of our audience has been overwhelmingly enthusiastic about the world premiere of the private, recorded conversation between Tim Page and Glenn Gould. They wanted to learn more about this unique audio document, and we're happy to oblige. In this special program, Tim Page reflects on his spontaneous phone conversation with Glenn, and contrasts it with a later scripted interview for the 1982 Goldberg Variations recording, and recounts personal anecdotes, including a private piano performance by Gould. The episode also highlights Gould's appreciation for in-depth conversations free from clichéd questions and his humour, expressed through his fictitious alter egos, Theodore Slutz, Nigel Twitt-Thornwaite and Karlheinz Klopweisser. The discussion encompasses Gould's enormous influence on restoring the reputations composers like Strauss and Sibelius.
For your pleasure: a special bonus episode. The response of our audience has been overwhelmingly enthusiastic about the world premiere of the private, recorded conversation between Tim Page and Glenn Gould. They wanted to learn more about this unique audio document, and we're happy to oblige. In this special program, Tim Page reflects on his spontaneous phone conversation with Glenn, and contrasts it with a later scripted interview for the 1982 Goldberg Variations recording, and recounts personal anecdotes, including a private piano performance by Gould. The episode also highlights Gould's appreciation for in-depth conversations free from clichéd questions and his humour, expressed through his fictitious alter egos, Theodore Slutz, Nigel Twitt-Thornwaite and Karlheinz Klopweisser. The discussion encompasses Gould's enormous influence on restoring the reputations composers like Strauss and Sibelius.
Have you ever wondered what it would be like to have received one of the legendary nocturnal phone calls from pianist Glenn Gould? For the first time, Gould Standard listeners will have the chance to eavesdrop on such a conversation, albeit one that took place in the daytime. Pulitzer prize winning music critic, Tim Page, is widely recognized as one of America's leading writers on music and the arts. From an early age, he was fascinated by the music and ideas of the Canadian pianist, Glenn Gould. In October 1980, Gould agreed to a print interview with him to appear in the SoHo News. Tim scheduled a telephone conversation to prepare his article, which he recorded on cassette tapes. Rediscovering the tapes years later, Tim realized what a precious souvenir and historical document he had preserved. During this candid conversation, Gould unabashedly expresses his innermost feelings on topics such as recording vs. live musical performance, the concept of “The Idea of North,” and his perspectives on various composers and their works. The Gould Standard is grateful to Tim Page for letting us share this unprecedented and intimate look into the musical philosophies and eccentricities of one of the most brilliant musical minds of our era, in this world premiere presentation.
This episode of Big Blend Radio features filmmakers Brian Lindstrom and Andy Brown who discuss their new documentary "Lost Angel: The Genius of Judee Sill." The film provides an intimate look at one-of-a-kind singer-songwriter from 1970s Los Angeles, Judee Sill. It charts her life from a troubled adolescence of addiction, armed robbery and prison through her meteoric rise in the music world and early tragic death. Featuring Linda Ronstadt, Jackson Browne, David Crosby, Graham Nash, Fleet Foxes, David Geffen, JD Souther, Big Thief, Weyes Blood, Tim Page and more. Executive Producers include Maya Hawke and Cheryl Strayed. "Lost Angel: The Genius of Judee Sill" will be released theatrically in New York (IFC Center), Los Angeles (Laemmle Noho), Portland (Cinema 21) and key cities on April 12, 2024 with a VOD release on all major platforms in the US and Canada. Images and trailer featured on the podcast are courtesy of Greenwich Entertainment. Hosted on Acast. See acast.com/privacy for more information.
This episode of Big Blend Radio features filmmakers Brian Lindstrom and Andy Brown who discuss their new documentary "Lost Angel: The Genius of Judee Sill." The film provides an intimate look at one-of-a-kind singer-songwriter from 1970s Los Angeles, Judee Sill. It charts her life from a troubled adolescence of addiction, armed robbery and prison through her meteoric rise in the music world and early tragic death. Featuring Linda Ronstadt, Jackson Browne, David Crosby, Graham Nash, Fleet Foxes, David Geffen, JD Souther, Big Thief, Weyes Blood, Tim Page and more. Executive Producers include Maya Hawke and Cheryl Strayed. "Lost Angel: The Genius of Judee Sill" will be released theatrically in New York (IFC Center), Los Angeles (Laemmle Noho), Portland (Cinema 21) and key cities on April 12, 2024 with a VOD release on all major platforms in the US and Canada. Images and trailer featured on the podcast are courtesy of Greenwich Entertainment.
Today I bring you the inspiring journey of Sami O'Connell, the wife of three-time world champion bareback rider Tim O'Connell. In this episode, Sami shares the remarkable love story of how she and Tim first met in a Minnesota bar, with a surprising connection through Tim's older brother. Their on-and-off relationship eventually led to engagement after a rodeo-related injury. We delve into the challenges of being a rodeo wife, adjusting to the unique lifestyle, and battling loneliness when spouses are away. Sami discusses their transition to parenthood and the struggles they faced while balancing family life with Tim's rodeo career, which included the decision for Sami to leave her job and travel with him. The heart of our conversation focuses on parenting, especially their son Hazen. Sami candidly shares her guilt and emotional journey as a mother, touching on ADHD medication for Hazen. We also explore Tim O'Connell's rodeo career, the mental toll of disappointments, and his path to personal growth. Join us! What you'll hear in this episode: [0:00] Rodeo life, families, and relationships with a 3-time world champion bareback rider. [1:40] Meeting and reconnecting with a past love. [7:20] Life as a rodeo wife, adjusting to lifestyle changes. [11:20] Marriage, loneliness, and the rodeo lifestyle. [15:30] Balancing work and family life for a rodeo cowboy and his wife. [19:40] Parenting challenges and support. [26:30] Motherhood, guilt, and dealing with a child's special needs. [32:05] ADHD diagnosis and medication for a child. [37:55] Motherhood, mental health, and rodeo success. [43:20] Rodeo competitor's mental health after NFR disappointment. [50:10] Rodeo legend Tim Page's personal growth and legacy. [54:10] Rodeo experiences, memories, and growth. Connect with Sami on Instagram @sami_oconnell Connect with Lindsay on Instagram @lindsaybranquinho and @companion.pass Find more Companion Pass content on the blog: https://www.lindsaybranquinho.com/companion-pass Shop Favour online: https://shopfavour.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices
Mattias Schulstad is a Swedish classical guitarist, whose playing is described by Gramophone magazine as “refined, intelligent and highly musical.” He has made recordings, performed as soloist with orchestra, and developed the guitar's repertoire.Mattias's recent single, Johann Sebastian Bach's prelude BWV 999 features, according to Pulitzer-winner Tim Page, “immaculate and sensitive playing that takes a listener to the heart of Bach's music.”His full-length recording debut Invocación introduced the notion in recent history that Frédéric Chopin influenced the guitar as we know it today. The recording explores Chopin's influence on the modern classical guitar's central figure, Spanish composer Francisco Tárrega.
Friend of the show Tim Page-Bottorff joins the crew for the second year in a row as they get ready for summer conferences.
When the team here at First Name Basis was doing the research for our recent episode “Alcatraz: An Untold Story of Indigenous Resistance,” we came across the story of the Tammany Society — and we knew right away that story was too wild not to share! The Tammany Society — also known as the Tammany Hall or the Columbian Order — was organized in the late 1780s right alongside the founding of the United States. It was a group of white men who were influencing the politics in New York at the time and then spread out geographically from there. Their story is one rampant with cultural appropriation that directly relates to injustices and racism we still see in this country today. And to make the story even more bonkers, one of the most notable members of the society is someone who has become a household name in recent years. “Pardon me. Are you Aaron Burr, sir?” The twists, turns and wild connections in this story are something you're not going to want to miss. In this episode, we'll tell you more about: The origins of the Tammany Society. How it's creation was in response to the creation of the Society of the Cincinnati (Spoiler alert: Alexander Hamilton enters in the story here too) The Tammany Society's many instances of appropriation of Indigenous culture. A look at a specific example of the Tammany Society's appropriation that we still see today (Spoiler alert #2: It's the Atlanta Braves) Get your Voting Action Plan Whether it's for a primary election or a general election, if you‘re voting for your local school board or president of the United States, being an informed voter is crucial — and takes more effort than just skimming headlines or reading one-off articles on social media. We're here to help! Head over to firstnamebasis.org/vote your to have the First Name Basis Voting Action Plan sent straight to your inbox! Get your FREE Halloween costume download Let us help you avoid cultural appropriation this Halloween with this FREE DOWNLOAD! We've created a printable decision tree to help you determine whether a costume falls into the “cultural appropriation” category. It's a great resource for helping you decide and for sparking conversations with your kiddos about what makes a costume appropriation or not. Head over to firstnamebasis.org/costumes to get your copy sent straight to your inbox! Articles, Studies & Podcasts Referenced In The Episode First Name Basis Podcast, Season 2, Episode 28: “How to Become an Informed Voter” First Name Basis Podcast, Season 7, Episode 8: “Culture Is Not a Costume: Cultural Appropriation and Halloween” First Name Basis Podcast, Season 2, Episode 16: “How to Avoid Cultural Appropriation” First Name Basis Podcast, Season 3, Episode 1: “Your Top 5 Cultural Appropriation Questions Answered” First Name Basis Podcast, Season 3, Episode 2: “Real Talk: Cultural Appropriation and White Supremacy” “Tammany Hall,” Britannica “Tammany Hall Braves Honor Nation's Birth: Dedicate New Wigwam as Part of Tradition to Celebrate Fourth,” July 5, 1929, news article “Sachems & Sinners An Informal History of Tammany Hall,” Time “The History of Tammany Hall,” by Gustavus Myers “Native Americas: Tribal Leaders: Head Chief Tamanend the Affable of the Lenape,” The History Files “The Cincinnati: A Society That's In the Blood,” by Tim Page, Washington Post “Society of the Cincinnati,” Wikipedia Society of the Cincinnati website Applying for Membership, The Society of the Cincinnati website “Alexander Hamilton's American Revolution,” The American Revolution Institute “Surrogate Americans: Masculinity, Masquerade, and the Formation of a National Identity,” Carroll Smith-Rosenberg “Society of St. Tammany,” Encyclopedia.org “Sachem,” Online Etymology Dictionary “Tammany Hall,” Wikipedia “Fraternal Purpose In The Establishment Of Tammany's ‘American Museum,'” Timothy Winkle “The Timeline History of Celebrating (and Not Celebrating) Columbus Day,” by Rebeca Coleman, Smithsonian Magazine “Tammany: The Indian as Rhetorical Surrogate,” Alan Leander MacGregor “Becoming the Cleveland Indians and the Atlanta Braves,” by Bill Felber, Call to the Pen “Ward Wants His Team to be Called the ‘Boston Braves,'” Boston Globe article from Dec. 21, 1911 First Name Basis Untold Stories Episodes First Name Basis Podcast, Season 1, Episode 13: “The Untold Story of Thanksgiving” First Name Basis Podcast, Season 2, Episode 1: “The Untold Story of Dr. Martin Luther King Jr.” First Name Basis Podcast, Season 2, Episode 6: “The Untold Story of Dr. Seuss” First Name Basis Podcast, Season 5, Episode 7: “The Untold Story of Rosa Parks” First Name Basis Podcast, Season 3, Episode 14: “The Untold Story of Fried Chicken” First Name Basis Podcast, Season 4, Episode 7: “The Untold Story of Christopher Columbus” First Name Basis Podcast, Season 6, Episode 8: “The Untold Story of the Star Spangled Banner” First Name Basis Podcast, Season 7, Episode 7: “Alcatraz: An Untold Story of Indigenous Resistance” Song Credit: “Tomorrow is Far Away” by The Undertowns
Glenn Gould was propelled to stardom by his 1955 recording of Bach's Goldberg Variations. After a lifetime of study and contemplation, and in anticipation of his 50th birthday, Gould decided to return for another trip to the summit of this musical Everest. His radical rethinking of the Goldbergs became a new masterpiece, admired by music-lovers around the world. It was also a valedictory statement: released on his 50th birthday, the album preceded the stroke that would end Gould's life by a few days, a tragic bookend to a storied musical life. As Sony Classical releases a brand new 11-CD set of the complete 1981 Goldbergs session material, we talk with two consummate musical minds who were there with Gould during the creation of the recording: distinguished composer and producer Richard Einhorn, who was part of the production team, and Gould's friend and Pulitzer Prize-winning critic, Tim Page. Enjoy these amazing insights into Gould's life and work as we revisit the birth of a legend in the annals of recording.
Considerado demasiado louco até para o mais louco dos jornalistas, Hunter S. Thompson, Tim Page fotografou o Vietname durante a guerra, foi ferido várias vezes, abraçou o movimento hippie e serviu de inspiração para o fotógrafo protagonizado por Dennis Hopper em “Apocalipse Now“. Faleceu a 24 de agosto, uma vida dedicada às imagens.See omnystudio.com/listener for privacy information.
Breathe Pictures Photography Podcast: Documentaries and Interviews
Australian Leica ambassador Russell Shakespeare talks about the importance of clicking with people before you even start clicking with the camera and how special India has been as his photo project muse across three decades. Also, getting creative with a drone, respects paid to Tim Page, photographing Rhino, a misty Swiss walk and being grateful despite the cancellation of a round the world trip of a lifetime. See the SHOW PAGE and our thanks to the Extra Milers and mpb.com.
- Tim Page est mort, la fin d'une légende. - Succès d'une exposition d'art contemporain à Téhéran. - Le premier «disque vivant» au monde.
Tim does it again! He holds the prestigious title of "most listened to episode" with his first appearance on Larry Wilson Live , and his second time on the show does not disappoint! Our 30th episode features the one, the only, Tim Page-Bottorff!Episode Description:An older and somewhat bitter gentleman stood up and proclaimed, “There's nothing funny about people getting seriously hurt!” and then he wagged a menacing finger at the group…True, but you don't learn much when you're sound asleep either. So how do you inject humor into your safety training so it's entertaining, worth listening to, and you don't cross the line or somehow appear disrespectful to important rules, procedures, checklists, permits and PPE standards? It can be a difficult balancing act. You need to be serious but you will definitely turn people off with too much “doom and gloom,” not to mention that scare tactics don't really work or work for very long.Tim Page-Bottorff is an expert at bringing humor into his safety presentations, and he's been doing this for over 20 years. His keynote presentation: “Humor in Safety” has been done at over 100 safety conferences in North America, Africa, the Middle East and Europe, which is interesting considering that Tim isn't really very funny (just kidding).
The WCSA Podcast returns with the leader of the 36-win Boyd Lady Broncos, Tim Page. The architect of one of the best local teams in recent memory, Page talks with Jeff Simmons about this year's success, how the roster came together and what to expect in the future at Boyd and AAU basketball.
The story of a veteran Pittsburgh Symphony violinist who joined in 1968 under William Steinberg. Richard DiAdamo is admired by his colleagues for his artistry and, more recently since retiring, an heroic struggle with cancer which metastasized to multiple areas and further caused strokes and blindness. He started the violin at age 8 in Philadelphia studying with Armand DiCamillo of the Philadelphia Orchestra. Richard traces his path to the Eastman School of Music, his participation in the Howard Hanson American Music Festivals, study with Joseph Knitzer and Carroll Glenn followed by work at the Taos School of Music in New Mexico. He joined the Syracuse Symphony conducted by Karl Kritz who had emigrated to the US in 1937 first serving as assistant in the early years of the Pittsburgh Symphony. Richard played alongside violinist Louis Krasner who commissioned the Alban Berg Concerto. He founded the Amati String Trio. He won the Pittsburgh Concert Society Audition in 1981. The following year he gave the world premiere of Thomas Janson's Harlequin for Richard DiAdamo which won praise from critics Robert Croan in the Pittsburgh Post-Gazette and Tim Page who described it as “committed and praiseworthy” in the New York Times following the first New York performance at Symphony Space with David Stock conducting. Richard DiAdamo remembers his work as a coach of the Pittsburgh Youth Symphony and Three Rivers Young People's Orchestra as well as teaching and founding the strings program at Washington and Jefferson College. He told Andrew Duckenbrod writing for the Post Gazette in 2006 "I am retiring from the symphony but not the violin...I plan on getting up every day and doing my practice. I am looking forward to practicing some solo pieces that I really haven't had the time for." Marvin Hamlisch called him onstage to speak about his retirement plans which included polishing classic cars—a Packard, a Mercedes and Carman Ghia. Among the highlights of his thousands of concerts across four decades were the visit to Rome to play Mahler at the Vatican, the opening of Heinz Hall with Mahler's Second Symphony and tour concerts with William Steinberg in Japan and Andre Previn at the Musikverein in Vienna. Manfred Honeck is a fan, checking in regularly. Richard made a rosary for Maestro Honeck which he treasures. Richard DiAdamo does not let his health problems get him down. He continues to inspire his colleagues with an indomitable spirit loving life with his wife Catherine DiAdamo who joins in the conversation with Jim Cunningham.
This episode is sponsored by DecisionLink, a Customer Value Management platform that automates business value conversations across the entire customer journey. DecisionLink uniquely delivers customer value management at scale through our self-service ValueCloud® platform. ValueCloud® turns customer value into enterprise-class strategic assets, that are easy to access and use by your team. Messaging, positioning and proving the economic value of your solutions, has never been faster, easier or more scalable than it is today. Send in a voice message: https://anchor.fm/salescommunity/message
Acompañe al célebre fotógrafo británico Tim Page en este provocativo viaje, que es a su vez una odisea personal por desvelar al gran público, las inolvidables instantáneas que captaron toda la crudeza de una guerra y las terribles condiciones de vida en la jungla. Una mirada fascinada y emotiva al único lazo de unión entre los fotógrafos de guerra de ambos bandos. Sitúese en primera línea del frente en VIETNAM: LA GUERRA NUNCA VISTA.
Safety management systems (SMS) like ISO 45001 and ANSI Z10 have been incorporated into organizations around the globe. There are certain aspects of the SMS's that incorporate facets of engineering, design, hazard observations, management leadership, employee involvement and employee training. Where does Human Factors Management fit in? Larry will interview Tim Page-Bottorff Senior Consultant with SafeStart to dive in on how this can be done.Tim answers questions like, “Can systems thinking involve employee participation?” And, "How should a safety professional integrate a human factors framework into their already existing SMS?” This show is sure to provide some insight not just for systems and resilience engineering, but to also help better cope with potential human factors like distraction, mental well being, and different states of mind.
Mullins is buying a horse box. Is equestrian photography about to become his latest photographic skillset? Why buy a lens cloth when old used underwear is an option, should I avoid any and all children appearing in my street pictures, are we too negative about social media, do I HAVE to shoot film, should my business post Covid embrace multi genres, just who uses P mode and what is the shot that GOT AWAY for you? Kev reveals which camera he recommends to most people who ask for the best all rounder Fujifilm camera and why having the shutter sound turned on in his mirrorless X100V makes him feel like a ‘proper photographer.' Tim Page's Requiem is the book of the week and Scott Johnson is our guest; a friend of the show and fellow Fujifilm X-Photographer.
Molly Luther is the composer and the golden-haired girl. You can learn more about her and listen to the Variants for Orchestra at www.mollyluther.comThe Yale Oral History of American Music archive is an important repository of interviews with musicians and their descendants, friends and others who knew them. Included in the collection is an interview that Meg did about Molly with music journalist and educator Tim Page. At the end of the episode Meg recommends the podcast Fishko Files, by WNYC host and Producer Sara Fishko@FishkoFiles
Presented by Tom Service Ahead of a concert with the Bournemouth Symphony Orchestra, Tom talks to the winner of the 2020 Diapason d'or de l'année concerto award, the pianist Benjamin Grosvenor, about setting up a new festival in lockdown, and the sense of freedom he creates in his performances, from Chopin to Rachmaninov. And the prophetic voice of Glenn Gould: Tom is joined by the Canadian music historian Kevin Bazzana, the American-Canadian clarinettist James Campbell, and the American journalist Tim Page, to explore how Gould’s decision to recede from public performance and communicate instead using contemporary recording technologies - mediums such as vinyl, radio, television and film - makes him the perfect musician for our times. As Northern Opera Group prepare for their film adaptation of Pauline Viardot’s opera, Cinderella, Tom hears from the company’s artistic director, David Ward, director Sophie Gilpin and the stage director and academic Rachel M Harris, about Viardot’s musical language and how to make film for, and with, the community. And we hear from amateur music-makers across the UK - the Open Arts Community Choir in Belfast, Derwent Brass in Derbyshire, and Helensburgh Orchestral Society in the West of Scotland - about making connections online and how much they’re missed by the communities and audiences they live for.
Fredrika Brillembourg reconnects with her old friend, Pulitzer Prize winner and music critic Tim Page. He has worn many hats over the years as an author, editor, radio host and professor of journalism and music at the University of Southern California. (Originally aired Oct. 3, 2020)
If you've ever read anything about the Vietnam War you'll have heard the name Tim Page. A near mythical, larger than life figure, known not just for his extraordinary art but also for his equally extraordinary, death defying personality and spirit. Having driven overland at the age of 17 to Southeast Asia, Page is the man upon whom Dennis Hopper based his character in Apocalypse Now; the man who lived, perhaps too closely, by Robert Capa's adage 'if your pictures aren't good enough, you're not close enough'; the man who lost many of his closest friends (most notably Errol Flynn's son Sean) and part of his own brain in that nightmarish conflict, of whom Michael Herr wrote in his seminal book Dispatches as being 'the most extravagant of the wigged-out crazies running around Vietnam.' Wounded four times, declared dead on at least one occasion, Page lived on despite his significant injuries both psychological and physical to document the likes of Hunter S. Thompson and Jim Morrison, working for Rolling Stone magazine, writing numerous books and featuring in several documentaries.I cannot tell you how thrilled I am to have Tim Page on this show - I urge you to forgive the Whatsapp sound quality as he talks with me from his home in Australia and take the time to soak up the wisdom, emotion and lifeforce of a true, living legend. Website - http://www.timpage.com.au/ Wikipedia - https://en.wikipedia.org/wiki/Tim_Page_(photographer) Pinterest - https://www.pinterest.co.uk/s00cnj/tim-page-photography/?autologin=trueInstagram - https://www.instagram.com/timpagephoto/?hl=enBooks - https://www.amazon.co.uk/Tim-Page/e/B000AP5PVO?ref=sr_ntt_srch_lnk_3&qid=1602537395&sr=1-3Title track composed by Jerry Hyde and Nick Van Gelder, produced by Nick Van Gelder, keyboards by Kenny Dickenson, brass by Noel Langley, vocals by Sian O'Gorman.
Fredrika Brillembourg reconnects with her old friend, Pulitzer Prize winner and music critic Tim Page. He has worn many hats over the years as an author, editor, radio host and professor of journalism and music at the University of Southern California.
British photojournalist Tim Page was born in 1944 and left England at 17 to travel across Europe and the Middle East en route to India and Nepal. He found himself in Laos at the time of the civil war and ended up working as a stringer for wire service United Press International. From there he moved on to Saigon where he covered the Vietnam War for the next five years working largely on assignment for Time-Life, Upi, Paris Match and Associated Press. He also found time to cover the Six Day War in the Middle East in 1967. The role of war-photographer suited Tim’s craving for danger and excitement. He became an iconic photographer of the Vietnam War and his pictures were the visual inspiration for many films of the period. The photojournalist played by Dennis Hopper in Francis Ford Coppola’s seminal 1979 movie Apocalypse Now was based on Tim.The Vietnam War was the first and last war where there was no censorship, the military actively encouraged press involvement and Tim went everywhere, covering everything. He was wounded four times, once by friendly fire and on the last ocassion when he jumped out of a helicopter to help wounded personnel and the person in front of him stepped on a landmine, sending a large piece of shrapnel into Tim’s brain. He was pronounced DOA at the hospital. He required extensive neuro-surgery and spent most of the seventies in recovery.It was while he was recovering in hospital in spring 1970 that he learnt that his best friend and fellow photographer Sean Flynn, son of Hollywood actor Errol, had gone missing in Cambodia. Throughout the 70’s and 80’s Tim’s abiding obsession was to discover the fate and final resting place of his friend and to erect a memorial to all those in the media that were either killed or went missing in the war. This led him to found the IndoChina Media Memorial Foundation and was the genesis for the book Requiem. With his friend Horst Faas, photo editor for Associated Press and double Pulitzer Prize winner, Tim co-edited the book and commemorated the work of all the dead and the missing, from all nations, who were lost in the thirty-year struggle for liberation. Requiem the exhibition is now on permanent display at the War Remnants Museum in Ho Chi Minh City.Tim spent 5 months in 2009 as the Photographic Peace Ambassador for the UN in Afghanistan and is the recipient of many awards. He has been the subject of many documentaries, two films and is the author of ten books, including a yet to be released hand-made publication entitled Nam Contact, produced by recent Small Voice guest Stephen Dupont, and available soon in a limited edititon of nine copies. In 2010 Tim was named one of the '100 Most Influential Photographers Of All Time' by Professional Photographer magazine. Tim now lives in Brisbane, Australia. On episode 138, Tim discusses, among other things:How he fell into photographyStrengths and weaknessesThe importance of the darkroomThe lack of outlets for photojournalism todayHaving a ‘palette of film’Being part of a golden age of photojournalismWhy he kept going back to Vietnam after numerous injuriesBeing mentored Larry BurrowsSpending the 70’s taking a lot of LSDGoing back as catharsis in the 80’sHis obsession with trying to find out what happened to his friend Sean FlynnReferenced:Philip Jones GriffithDon McCullinNick UtHorst FaasAdam FergusonEddie AdamsHenri HuetErnie PyleLarry BurrowsNeil DavisKyōichi SawadaWebsite | Instagram | Facebook“I got extremely lucky at the very beginning. I got offered a gig. Go straight to Saigon, don’t pass GO, don’t collect the $200. It was kind of like a perfect Monopoly board move. If youre a 20 year old kid and somebody says go to Saigon and take pictues and have money… it’s bigger than Jesus.”
Tim Page is an Australian living in China. He had a long career as a video game developer, starting with the first Nintendo team in Australia back in the 80s, then EA Sports, then THQ. He moved to Shanghai in 2008 to live with his expat family in China in order to develop video games for THQ from Asia, and then moved into his second career in smart displays for SoundWedge, among other things. Watch this podcast on YouTube: https://youtu.be/SLQUfPBA0_o Make sure to follow us on our social media: Facebook: https://www.facebook.com/ofcoursechina Instagram: https://www.instagram.com/ofcoursechina/ Twitter: https://www.twitter.com/ofcoursechina Linkedin: https://www.linkedin.com/company/of-course-china Email: ofcoursechina@gmail.com --- Send in a voice message: https://anchor.fm/of-course-china/message
Colin Grant is the author of Homecoming (2019); Negro with a Hat: The Rise and Fall of Marcus Garvey (2008), I and I: The Natural Mystics Marley, Tosh and Wailer (2011), Bageye at the Wheel (2012). Homecoming draws on over a hundred first-hand interviews, archival recordings and memoirs by the women and men who came to Britain from the West Indies between the late 1940s and the early 1960s. In their own words, we witness the transition from the optimism of the first post-war arrivals to the race riots of the late 1950s. Homecoming is an unforgettable portrait of a generation, which brilliantly illuminates an essential and much-misunderstood chapter of our history. Colin Grant is an author and teaches creative non-fiction writing, most recently for Arvon and Sierra Nevada College. Grant is also a historian, Associate Fellow in the Centre for Caribbean Studies and producer for BBC Radio. He joined the BBC in 1991, and has worked as a TV script editor and radio producer of arts and science programmes on radio 4 and the World Service. He has written and directed plays including The Clinic, based on the lives of the photojournalists, Tim Page and Don McCullin. Grant has also written and produced several radio drama-documentaries. 5x15 brings together five outstanding individuals to tell of their lives, passions and inspirations. There are only two rules - no scripts and only 15 minutes each. Learn more about 5x15 events: 5x15stories.com Twitter: www.twitter.com/5x15stories Facebook: www.facebook.com/5x15stories Instagram: www.instagram.com/5x15stories
Mentioned: Henri Huet, Eddie Adams, Horst Faas, Adam Ferguson. This was originally published in 2016.
Mentioned: Henri Huet (https://en.wikipedia.org/wiki/Henri_Huet), Eddie Adams (https://en.wikipedia.org/wiki/Eddie_Adams_(photographer)), Horst Faas (https://en.wikipedia.org/wiki/Horst_Faas), Adam Ferguson (https://en.wikipedia.org/wiki/Adam_Ferguson_(photographer)). This was originally published in 2016.
In Episode 2, the Safety+Health editorial team looks at what’s being done to protect workers in roadway work zones, and talks with safety consultant Tim Page-Bottorff about his unique path into the profession and how safety pros can take their work home. Read the episode notes and sign up to be notified by email when each new episode has been published. https://safetyandhealthmagazine.com/articles/19683
Shooting War contains 18 profiles of photographers exploring their lives as filters between conflict and the general population and the effect they have on us and themselves in this endeavor. Includes such luminaries as Don McCullin, Tim Page, and Ron Haviv.
Episode 11 “Dawn Powell”: with Tim Page,Professor, Pulitzer Prize-winning music critic, writer, and editor.Does the name Dawn Powell mean anything to you? I thought so. But you’re not alone.Just as millions of people knew nothing about Hart Island, millions of people never heard of Dawn Powell, perhaps the greatest writer no-one has ever read!It’s rather startling, in a humorous dark way, when one learns about the circumstances surrounding her demise and her burial in a mass grave on Hart Island.Join Professor Tim Page as we learn of the remarkable life and death of novelist Dawn Powell. Michael T. Keene is the author of Folklore and Legends of Rochester, Murder, Mayhem and Madness, Mad~House, Question of Sanity, and now his new book, NEW YORK CITY’S HART ISLAND: A CEMETERY OF STRANGERS Pre-Order a signed, soft cover copy of the book: New York City's Hart Island, directly from the Authorhttps://michaeltkeene.com/hart-island-soft-cover-book/*Orders will ship on or after Oct 14, 2019 Learn more about Author / Host / Filmmaker Michael T. Keenehttps://michaeltkeene.com/about/ Send questions / comments / suggestions to:https://michaeltkeene.com/contact/ Connect with Michael T. Keene on Social MediaTwitter https://twitter.com/talkhartislandFacebook https://www.facebook.com/TalkingHartIsland/
In episode 77 UNP founder and curator Grant Scott is in his shed considering portrait photography, and the importance of history and influence. He also gives details of his latest book that has just gone on sale. Plus this week photographer Roger Steffens takes on the challenge of supplying Grant with an audio file no longer than 5 minutes in length in which he answer's the question ‘What Does Photography Mean to You?' You can purchase Grant's latest book discussed in this podcast New Ways of Seeing: The Democratic Language of Photography on Amazon, your local bookseller and here www.bloomsbury.com/uk/new-ways-of-seeing-9781350049314/ You can also access and subscribe to these podcasts at SoundCloud https://soundcloud.com/unofphoto on iTunes https://itunes.apple.com/gb/podcast/a-photographic-life/id1380344701 on Player FM https://player.fm/series/a-photographic-life and Podbean www.podbean.com/podcast-detail/i6uqx-6d9ad/A-Photographic-Life-Podcast An actor, poet, broadcaster, writer, lecturer, editor, reggae archivist and photographer, Roger Steffens is regarded as one of the world's foremost experts on Bob Marley and the Wailers. It was Steffens who first alerted Paul Simon about African music, leading to the recording of the album Graceland and he has worked with Keith Richards to compile an album of Nyabinghi music recorded in the living room of Richards's Jamaican home. Prior to this, Steffens worked in an army psychological operations unit in Vietnam, after being drafted during the war. He was told to photograph his assignments, a request that began a 50-year relationship with the camera that resulted in an extraordinary archive of images that trace his life and times during a pivotal period in American history. Steffens returned from Vietnam to northern California in the early 70s and began to compulsively photograph his daily life and that of his friends: John Steinbeck IV (son of the Grapes of Wrath writer) and Sean Flynn (son of Errol) – both of whom had reported from Vietnam; war reporter Richard Boyle (the co-writer and subject of Oliver Stone's 1986 film, Salvador), British war photographer Tim Page and Ron Kovic, the paraplegic anti-war activist, whose memoir, Born on the Fourth of July, was adapted into an award winning Oliver Stone film. Photographer Page, who roomed with Steffens in Berkeley, schooled him in photography and his images are an evocation of a freewheeling hippie lifestyle: camping in Marrakech, trekking in the forests of northern California, visiting Stonehenge, and music festivals where the North Vietnamese flag was proudly flown. Now in his late 70s, Steffens finds himself enjoying a second life as an acclaimed photographer thanks partly to his children, Devon and Kate, setting up an Instagram account for their father and posting two pictures a day from his archive, a process that lead to the book The Family Acid in 2015. www.thefamilyacid.com Grant Scott is the founder/curator of United Nations of Photography, a Senior Lecturer and Subject Co-ordinator: Photography at Oxford Brookes University, Oxford, a working photographer, and the author of Professional Photography: The New Global Landscape Explained (Focal Press 2014) and The Essential Student Guide to Professional Photography (Focal Press 2015). His next book New Ways of Seeing: The Democratic Language of Photography will be published by Bloomsbury Academic in 2019. His documentary film, Do Not Bend: The Photographic Life of Bill Jay can now be seen at www.youtube.com/watch?v=wd47549knOU&t=3915s. © Grant Scott 2019
In this podcast episode, Chris talks to Brian Biles (Chief Product Officer and co-founder) and Tim Page (CEO) from Datrium about the announcement of Automatrix. The Datrium Automatrix platform implements five important components needed to deliver a consistent approach to application mobility. These are primary storage, backup, disaster recovery, encryption and data mobility. Automatrix brings […] The post #101 – Datrium Automatrix with Brian Biles and Tim Page (Sponsored) appeared first on Storage Unpacked Podcast.
To supplement our discussion of Dawn Powell and Dorothy Parker we had last week, we spoke with two people who have spent a lot more time researching these women’s lives than we have. First up, we chat with Tim Page, who literally wrote the book on Dawn Powell. He has also edited much of her work to put it back into print and has stayed connected with her family.
In week one of our series on the Holy Spirit, we looked at who the Holy Spirit is. This week, we continue by asking the question: What does the Holy Spirit actually do in our lives? We’ll spend the next three weeks answering that question. But we begin by looking at the Holy Spirit’s work of regeneration (to use the word the apostle Paul uses here). Guest preacher Tim Page helps us to see three dimensions of the Spirit’s regenerating work in our lives. Thanks for joining us!
AccountingWEB's Business editor Francois Badenhorst is joined by VAT expert Neil Warren, SAP Concur's Senior director Tim Page and Senior development manager Brendin Cohen to answer your VAT reclaim questions.
Meet the Composer with Nadia Sirota – Q2 Music's podcast about the musical creative process – returns for its third season on Monday, March 6. Pre-game for the new season with a week of clips from the original WNYC radio program. Meet the Composer is available on iTunes or wherever you get your podcasts. We conclude the week-long ramp-up to our next and third season with an interview with the legendary, charismatic Leonard Bernstein. Though mostly known for his work as a composer (West Side Story) and conductor (New York Philharmonic), Leonard Bernstein was also a consummate evangelist for classical music. This conversation focuses on Bernstein's efforts as a music educator and the role that education played for host Tim Page in his music criticism. Hear a piece of music you loved? Discover it here! 0:05—Aaron Copland: Appalachian Spring | Listen | Buy 0:49—Leonard Bernstein: Overture from Candide | Listen | Buy1:13—Leonard Bernstein: "Maria," from West Side Story, feat. Jose Carreras | Listen | Buy 2:33—Gioachino Rossini: Overture from William Tell | Listen | Buy2:49—Leonard Bernstein: Symphonic Dances from West Side Story | Listen | Buy 3:44—Leonard Bernstein: Serenade after Plato's "Symposium" | Listen | Buy 6:11—Leonard Bernstein: Suite from Candide | Listen | Buy 7:16—Leonard Bernstein: Symphonic Suite from On the Waterfront | Listen | Buy 9:12—Leonard Bernstein: Symphony No. 2, "The Age of Anxiety" | Listen | Buy 10:37—Leonard Bernstein: Symphony No. 2, "The Age of Anxiety" | Listen | Buy
Meet the Composer with Nadia Sirota – Q2 Music's podcast about the musical creative process – returns for its third season on Monday, March 6. Pre-game for the new season with a week of clips from the original WNYC radio program. Meet the Composer is available on iTunes or wherever you get your podcasts. A blast from the past featuring the composer Libby Larsen. Larsen explains how living in Minneapolis facilitated her success as a composer, and how federal regulations in Title IX provided an uplift to women composers in the U.S. This week, we're revisiting interviews conducted in the 1980s by the influential music critic and educator Tim Page. His show, which aired from 1981 until 1992, was called Meet the Composer and featured some of the most towering musical figures of the previous century. Join us tomorrow for one more throwback episode, and stay tuned on Monday for the premiere of Meet the Composer's third season. Hear a piece of music you loved? Discover it here! 0:05—Aaron Copland: Appalachian Spring | Listen | Buy 1:05—Aaron Copland: Hoedown | Listen | Buy 1:09—Paul Simon: I Know What I Know | Listen | Buy 1:27—Kaija Saariaho: Nymphea | Listen | Buy 1:39—Julius Eastman: Stay On It | Listen | Buy 1:48—Libby Larsen: Barn Dances | Listen | Buy 4:34—Virgil Thomson: Autumn, Promenade | Listen 6:47—Libby Larsen: Full Moon in the City | Listen | Buy
Meet the Composer with Nadia Sirota – Q2 Music's podcast about the musical creative process – returns for its third season on Monday, March 6. Pre-game for the new season with a week of clips from the original WNYC radio program. Meet the Composer is available on iTunes or wherever you get your podcasts. We continue the week-long ramp-up to our next and third season with an interview with the widely influential patriarch of 20th-century experimental music John Cage. In this conversation with host Tim Page, Cage explains how his strenuous connection with music precipitated his experiments with silence, ambient noise and spirituality. Page offers his own straightforward critique of Cage's discoveries and reiterates the need for objectivity and seclusion in music criticism. Hear a piece of music you loved? Discover it here! 0:05—Aaron Copland: Appalachian Spring | Listen | Buy 0:48—John Cage: Suite for Toy Piano | Listen | Buy 1:54—John Cage: Quartet (Santa Monica, California 1936), II. Very Slow | Listen 3:03—John Cage: Sonata VII | Listen8:20—John Cage: Bacchanale | Listen | Buy 10:24—John Cage: Six | Listen | Buy
Meet the Composer with Nadia Sirota – Q2 Music's podcast about the musical creative process – returns for its third season on Monday, March 6. Pre-game for the new season with a week of clips from the original WNYC radio program. Meet the Composer is available on iTunes or wherever you get your podcasts. As we build up to the launch of our third season next Monday, March 6, we thought we'd look back at the original WNYC radio program Meet the Composer from the mid-'80s, hosted by the illustrious music critic Tim Page, currently a professor of music and journalism at USC. We'll share excerpts of his interviews with some of the most exciting figures in contemporary music, but before that we wanted to check in with Tim himself, a man for whom music has played an enormous force in his life, in his career, and even for his psychological well-being. We ask him how he found his way into music criticism, where that first Meet the Composer radio program came from, and what role music has played in his recovery after a recent traumatic brain injury. Hear a piece of music you loved? Discover it here! 0:05—Aaron Copland: Appalachian Spring | Listen | Buy 1:15—Aaron Copland: Appalachian Spring | Listen | Buy 2:58—Maurice Ravel: La Valse | Listen | Buy3:20—Luciano Berio: Sinfonia, mvt. III | Listen | Buy3:22—Philip Glass: Music in Changing Parts | Listen | Buy4:36—Dizzy Gillespie: Night in Tunisia | Listen | Buy 7:18—Gustav Mahler: Symphony No. 2, mvt. III | Listen | Buy 8:05—Giacomo Puccini: La Bohème: Donde lieta uscì | Listen | Buy 8:24—Gustav Mahler: Symphony No. 2, mvt. III | Listen | Buy 8:48—Elliott Carter: Of Rewaking | Listen 9:02—Elliott Carter: Retrouvailles | Listen 9:08—Gustav Mahler: Symphony No. 2, mvt. III | Listen | Buy
Cavin Balaster and Michelle Malmberg is our new co-host on the Adventures in Brain Injury Podcast! And, for our first episode together, we take the opportunity to interview Tim Page, a professor in both the Annenberg School for Communication and Journalism and the Thornton School of Music at the University of Southern California.
Gra o piciu w Polsce powinna odnieść sukces. Ot, taka moja pierwsza myśl po otworzeniu pudełka. Dzisiaj w Gradaniu zaglądamy do kieliszków i nie wylewamy za kołnierz. Zapraszamy do słuchania. I lecę dalej, bo kolejka czeka. Przy okazji czemu by nie polubić naszej stronki na Facebooku i nie zasubskrybować naszego kanału na Youtubie? Zachęcamy
I announce that Michelle Malmberg is our new co-host on the Adventures in Brain Injury Podcast! And, for our first episode together, we take the opportunity to interview Tim Page, a professor in both the Annenberg School for Communication and Journalism and the Thornton School of Music at the University of Southern California.
I announce that Michelle Malmberg (my guest on the last podcast) is our new co-host on the Adventures in Brain Injury Podcast! And, for our first episode together, we take the opportunity to interview Tim Page, a professor in both the Annenberg School for Communication and Journalism and the Thornton School of Music at the University […] The post Podcast 16 – Music and Relaying TBI Experiences with Tim Page appeared first on Adventures in Brain Injury.
Tim Page runs the Farmers’ Exchange of Earthy Delights — also known as F.E.E.D. Sonoma— a produce distribution company that works very closely with 50 small scale farmers in Sonoma County, California. Growing up in the Orange County, CA of the ‘70s, Tim witnessed the disappearance of farmlands firsthand, inspiring F.E.E.D.’s dedication to creating a food system with efficient practices and pristine raw ingredients, all while practicing the maximization of our existing resources. Chelsea talks with Tim about the origins of this business under an oak tree, supporting a community of farmers, and what to do with the ridiculous abundance of California. See acast.com/privacy for privacy and opt-out information.
The birth of social media massively affected the way online marketing works nowadays. Our special guest, “One-Click Lindsey” shares with us her “Perfect Traffic Strategy”, what it takes to convert site visitors to customers And… - The Single Greatest Benefit Of Having A Solid Social Media Campaign - The Difference Between Your Website And Your Landing Page? -How To Convert Site Visitors From Skeptical Strangers To Great Leads - How To Make A “Rock-Star” Landing Page - 5 Proven Tactics To Generate A Never Ending Cycle Of High Quality Traffic And Leads One-Click Lindsey is a web strategy expert working with small business owners to help them utilize the web to produce more website traffic and leads. Lindsey is the founder and CEO TrafficAndLeads.com that specializes in driving traffic, getting leads and the art of nurturing leads to become lifelong clients. One-Click Lindsey is an expert in landing pages, email sequences, search engine ranking, newsletters, analytics, social media, pay-per-click ads, websites, blogging the list goes on. She knows how to utilize the myriad of online marketing options to generate more traffic and leads which produced more paying clients. Social Media: The Cornerstone Of The BEST Type Of Traffic And Leads Lindsey definitely agrees with the fact that the birth of social media massively affects the way online marketing works nowadays. She mentioned that it is now considered the cornerstone of effective marketing. Unlike any other marketing method like, SEO (search engine optimization) where you have to wait three to five months to see the results, social media will give you the quickest way to generate high quality traffic, where leads can be produced and results are often gained effortlessly and sometimes, you can even get results in real time. The Single Greatest Benefit Of Having A Solid Social Media Campaign If you have a great social media campaign, then you can drive leads from your social media channels directly to your landing page and easily get people on your list. The Perfect Traffic Social media is a great starting point in building relationships and targeting people through the area of interests that you’re after. Lindsey says in this terrific interview, that your main objective is to catch your target's interest and attention. Once your targets are hooked, that is the best time for you to start marketing your products and services. When your audience is hooked on something they are interested in, they will almost always “buy in” to some degree - this is where your opportunity is….and that is what she calls “the perfect traffic”. Is Your Website The Same As Your Landing Page? If You Answered Yes, One Click Lindsey Says, Think Again. Another great tip from Lindsey: You have to always be mindful as an entrepreneur that your website MUST always be different from your landing page. What Is The Difference Between A Website And A Landing Page? A website is where people can visit and find out about you and your company. It should showcase your past, present and forthcoming excellent projects. It should have a myriad of subpages and each subpage must have a specific goal. On the other hand, a landing page can look identical to your website. The difference is, it is focused on a very specific topic. It is sometimes known as a "lead capture page" or a "lander". The landing page is usually the extension of your advertisement, search result or direct link. Lindsey says, that landing pages are also often linked from social media, email or SEO campaigns, all to enhance the effectiveness of your advertisement or the product that you’re selling on that landing page. How Is Your Landing Page Performing? The main goal of your landing page is to convert site visitors into sales or at least great leads, it should also include a method for the visitor to get into contact with you. A great way to execute this, is by having a subscribe button or a contact form where your visitors can share their information. **WARNING** Never make your subscription page complicated. Asking for your visitors to share their Email address and Name is already enough. How To Make A Rock-Star Landing Page Below are Lindsey’s proven strategies for making your Landing page rock-star quality: Make your Headline beautiful, big and bold Address IMMEDIATELY HOW you can help them and WHY they need to subscribe and buy your product. Invest in making a video In making the video, sell the idea and the benefits of your product. Be a Superhero! What you offer is going to help your customers SO much, they’ll think you’re a Superhero for it. Create a bulleted list If you don’t feel like doing a video then you want to do a nice bulleted list of how your product can help them. Create an enticing and beautiful form Convenience is the key here, always make it a “one-click” process. Tip Directly From Lindsey: Your form should only ask for minimal information. Focus just on these three items- first name, email address, submit button. Add a picture of your free offer in return for their email address – Always remember, FREE items are always up for grab. Make your landing page mobile friendly Always remember that almost everyone now has a smartphone. If your site is not mobile friendly and optimized then they will not spend time on your website. How Do You Effectively Generate High Quality Web Traffic and Leads? Lindsey knows that generating traffic and leads from the internet is very important and knowing HOW to create this traffic and leads are two different things. She mentioned that though it is challenging, there are virtually limitless amounts of resources and techniques available to make big things happen for you. As a matter of fact, Lindsey reminds us on this interview that if you want absolutely the highest quality web traffic and leads, then you need to focus on only one main thing, and that is to be transparent and keep your customers happy...and not forcing them to through the waters of online marketing options. Lindsey’s Top 5 Proven Tactics To Generate A Never Ending Cycle Of High Quality Traffic And Leads Lindsey has 5 proven tactics to generate a never ending cycle of new faces for your small business. If you start implementing these in your business now, you’ll launch yourself ahead of your competition. Invest In Having A Killer Website Your main website is the central part of all your online activities. It is absolutely essential that your website is super easy to understand, crystal clear and straightforward. Invest in making your website’s design beautiful. Your website should also be responsive and interactive. Have A Great Marketing Plan That Will Result In Generating Traffic What good is a website without traffic? Lindsey advises, after you have setup an awesome-killer website, you now need to focus on marketing your website. The best way to do this is by utilizing the social media channels and search engine optimization. This will funnel huge amounts of traffic to your site. Catch Your Target Audience’s Attention Now this is where you need to create a targeted landing page. Having a landing page will not just increase your sales conversion rate, it will also give your visitors precisely what they are looking for. Email Marketing Is Not Dead Lindsey tells us that “Email marketing is NOT dead”. It is actually the powerhouse for generating leads online - if used wisely. Her best piece of advice? Make it simple. Don’t ask for a lot of information. Their email address is the only information that you REALLY need. Your goal should be for your targeted audience to deeply desire your irresistible offer and subscribe to your mailing list with just “one-click”. Build A Long Lasting Relationship Let’s face it, most of our website visitors are not really ready to purchase just yet. Therefore, Lindsey gives us another great piece of advice: Nurture your leads through a “Know, Like and Trust autopilot email sequence”. This will ensure that when they are ready to spend and subscribe, it will be with you. [content_toggle style="1" label="Click%20Here%20To%20Read%20The%20Full%20Transcript%20Of%20The%20Show" hide_label="Hide"] Lindsay: This is one click Lindsey and I’m social media business hour with Nile and Jordan and today you’re going to learn how to leverage social media and generate more traffic and leads for your small business. Woman: In business and know the way forward most include social media. Perhaps you find it a bit confusing. Even frustrating. Well, you have no idea how to make it work for your business. Fear not. We interview some of the best social media experts in business who will share their experiences, ideas and knowledge. Plus offer tips and tricks to make using social media a breeze. Leverage the power of social media and grow your business now. Welcome to social media business hour with your host Nile Nickel. Jordan: Hello and thank you again for joining us. This is Nile’s trusty sidekick and co-host Jordan and I’d like to take a moment to share with you how you can benefit from Nile’s incredible experience using social media for real business success. If you’re an entrepreneur or thinking about starting your own business then using social media might be the most cost effective and time effective way to get your business real results. That’s not to mention much of what you can do to get those terrific results on social media is even free. Take Linked In for example. Nile always says it’s the best social media platform for business today. And that’s why I recommend you go to linkedinfocus.com and start your social media education today. Sign up for Nile’s free tips, tricks and strategies. Once again, it’s free and it only takes a few seconds. Go to linkedinfocus.com today. You’ll be glad you did. Nile: Hey, welcome back and we’ve got one click Lindsay on tonight Jordan. Jordan: One click Lindsay. Nile: Isn't that a name? Lindsay: That’s right. That’s right. Jordan: I like that. Lindsay: Thank you. Nile: I have to ask Lindsay, where did you get that name? Lindsay: Well, essentially I was a web developer and there’s a difference between a website that just kind of sits there and a website that actually generates traffic and leads for your small business which is what we all need. And so I had a client of mine and we were constantly working on this landing page and for every conversation that I was having with them I was constantly referring to we have to get them to click that button, we have to get them to click. And eventually we got that landing page to work really well and he came back to me and said you’re one click Lindsay. You got them to click the big subscribe now button so from then on I thought it was kind of catchy and that’s really what everyone’s goal should be is to get people to make that one click and actually get enough people to your website to make that click so it kind of -- that’s what I’m going with. Jordan: That’s awesome. Nile: I have to say I think that’s bold. Lindsay: Thank you. Bold. Nile: Because I don’t know that I can be that bold. Can you imagine one click Nile? Lindsay: Yes, I can. But you can't steal it. Can we come up with something else? No. I’m going to let you keep one click. Trust me. Jordan: We could call you Linked In Nickel. How’s that? Lindsay: Yeah. That’s cute. Nile: Linked In Nickel. Jordan: Linked In Nickel. Nile: Well, as you probably gathered one click Lindsay is a web strategy expert. She works with small business owners to help them utilize the web, to produce -- that’s key. To produce. You like that Jordan? Jordan: I do. It sounds much better than branding or getting your image out there. No. produce. Nile: Yeah. Produce more website traffic and leads because traffic in of itself isn't important unless you get leads from it so she’s got those married together. I love that Lindsay. And she’s -- Lindsay: Yeah. I mean, I could send a bunch of spammers to your website but that really wouldn’t help you get phone calls now would it? Nile: No. That just messes up everything for the people that really want to get on there so we don’t like traffic without leads. Lindsay: That’s right. Nile: Traffic with leads, great thing. And Lindsay’s a founder and CEO of trafficandleads.com Bit catchy, don’t you think? Jordan: I think so too. Nile: Goes with one click Lindsay. I mean, she’s all about that. Lindsay: I like you guys. I like you guys a lot. Nile: Well, she specializes in driving traffic, getting leads and the -- I love this. The art of nurturing leads to become lifelong clients. Lindsay: Which all starts with social media by the way. Nile: Oh, I like it. But I like the art of nurturing. I’ve got this gourmet one click traffic and leads strategy in my head now. Lindsay: Well, I guess I can sign off for the day. No, I’m kidding. Nile: And one click Lindsay is an expert in landing pages, email sequences, search engine ranking, newsletters, analytics, social media, pay per click ads, websites, blogging and the list goes on and on and on and on. I bet you like to talk a lot too, don’t you Lindsay? Lindsay: I do but I’ve been doing this for a very long time and there’s so many myths and everyone gets so confused and overwhelmed that I do tend to know a lot about what’s going on out there. Nile: Well, one thing that I know about one click Lindsay, she knows how to utilize the myriad of online marketing options to get what we all want and that is not traffic but traffic with leads and produce more paying clients. That is -- I mean, that’s what you want at the end of the day. Jordan: That’s solid. Nile: I think we’re done here. Jordan: Yeah. Lindsay: Enjoy. Nile: Hey, great show today. Jordan: Lindsay has left the building. Nile: Well, I know that you talked about how social media is really the corner stone to this process so tease us with that. Tell us a little bit about it. Lindsay: I will. I will definitely call it the cornerstone and the reason why I like social media so much and the birth of social media recently is because it’s the quickest way to generate that high quality traffic that actually produces leads where if you were to run a search engine optimization campaign, that can take three, four, five months. Where if you do a good social media campaign you can drive those leads from your social media channels to a very nice landing page and get people on your list. So social media’s great because you can start building those relationships, you can target the people in the area with the interests that you’re after and really target market them to get that very perfect traffic to come to your website. Nile: As we’re talking about this here I figure that we have a problem Jordan. Jordan: Uh-oh. Nile: Well, we probably need to understand what a landing page is. We’re talking about websites and landing pages on it so -- Jordan: You mean, it’s not a website? Nile: Lindsay, we need your help. We need your help. Lindsay: Nile and Jordan, you have so much -- I’m kidding. Okay. Well, so there is a difference between your website, your like main website where people go to find out about you and your company and all of your wonderful projects and everything that you’ve ever done. That is what we’re going to call just like your regular corporate website. Well, a corporate website should have a myriad of subpages and these pages should all have very specific goals to them. So for example, let’s take a chiropractor. I have a chiropractor client. He has a corporate website all about mister chiropractor but we also created a very specific landing page for those experiencing back pain only. So I have this website. It’s about back pain. If I am a person with back pain and I go to this website I can see he is the man for me because this website has a guy grabbing his back and that’s exactly how I feel and it has a whole bunch of pain points about how much that hurts your life because you have back pain and how this guy is going to fix it and all these testimonials about everybody’s back pain that mister chiropractor has ever fixed and so I know he is the guy for me. So I am going to have more of a likelihood to actually click that button, right. So that is the difference between a main website and a landing page. A landing page is about a very specific topic. It’s going to be kind of duplicated a lot on your website. Now, from your website you’re not going to be able to get to all these landing pages. They’re just kind of hanging out there ready for an SEO campaign or a very dedicated social media campaign to drive those individuals with back pain to this landing page to let them know that you are the man for them. Nile: So if I’m mister chiropractor I probably have people with back pain and neck pain and foot pain and that are pain in the -- oh, that’s another one. Hold on. But what you’re saying is you’re going to have different landing pages for each one of those little niches that the chiropractor may deal with? Lindsay: Yes. And don’t get overwhelmed by it because they’re pretty much a carbon copy of each other except you’re going to change those key words or those key pain points because essentially when people -- if you were to drive people to just a generic website they’re going to kind of look all over and be like, oh I don’t know if this guy really does back pain but you kind of want to make it look like you’re a specialist. The other thing about a landing page is you don’t want it to have a menu. You don’t want them to be like my two year old and kind of like wanting to click around. You want -- this is the information, I want you to fill out this form and schedule an appointment, get on my list, whatever and go from there. That’s why lead pages is so popular. We’ve probably all heard of lead pages and they’re very good at this and if you ever make a lead page you’ll notice that it has nothing really to do with your website but it’s basically a video or a bold list of items and a nice form and a big red button. And that is a landing page and they work and that’s why lead pages are so popular and work so well. Jordan: Yeah. I think that’s a really good point Lindsay. We actually use lead pages as one of the tools that we use and just to give everyone an idea of what it is give lead pages a little bit of free exposure here. When we build our websites and our landing pages we have a myriad of ways that we can do that. We can do that with Word Press, we can do it with Drupal. Lead pages really just specializes in kind of a drag and drop -- you see what you get, no coding involved, super easy way of just building your landing page and man, it’s really a dream. It’s a nice, nice website. Nile: So I’m -- I need help here. I need clarification. Jordan: Okay. Nile: So we’re talking about the function of lead pages and what they are but now we also just switched in your conversation and question Jordan to lead pages, the company. Jordan: Okay. Nile: There’s a difference there. Jordan: Yeah. That’s true. Nile: Do you use lead pages, the company to create the lead pages on your website or is that something you do on your website yourself? Lindsay: No, no, no, no. I was totally talking about lead pages, the company. Jordan: I knew it. I knew it. Senile? Nile: I am see Nile. What are you talking about? Okay. Good. We’re talking about lead pages, the company. Our folks like Tim Page and Bob and those beloved that we’re talking about lead pages, the company. Jordan: Yeah. Nile: So Lindsay. Lindsay: Yeah. Nile: Tell us more about that. Lindsay: About utilizing lead pages, the company? Nile: The lead pages, the company. Jordan: The tool. Nile: We’re now doing an advertisement for lead pages even though they didn’t know it. Lindsay: I know. But I mean, it’s a super useful tool and they were very revolutionary because -- in coming up with that because it’s such an important tool for small business owners. Yeah, you can get a Word Press plugin to create the lead pages and all of that but you do have to have a bit of HTML and CSS hand to be able to do those and make them look decent. So lead pages came out, there’s these beautiful templates, they’re proven to word so it’s an excellent option for any small business owner to create these exact lead pages that I’m talking about. Nile: Now, Jordan I understand that on one of our lead page processes that are going on right now you found a recent problem. Jordan: Oh, yeah. Yeah. We’ve been using the lead pages here for a while and now we’ve got a Facebook can. Nile: A Facebook can? I’m glad that you have problems like I do every so often. Jordan: That’s right. By the end of the show I’ll be spot on. We’re running a Facebook campaign to a lead pages page that is hosted by lead pages but as far as anyone is concerned, it’s our page and on that page we can open it up for Facebook comments. So we’ve got a bunch of Facebook comments from our Facebook ad showing up on our lead pages page. If you follow me. Nile: I’m confused already but I think I’m there. Jordan: So the end result is a new prospect gets to our lead pages page, they see our offer and then they see all of these great comments that people have left from Facebook. Oh, wow. This is great stuff, thanks so much. Nile: That sounds super. Jordan: Yeah, absolutely. Lindsay: Yeah. Social proof. It’s powerful. Jordan: Yeah. With tiny little exception. Nile: Oh, here it comes. Jordan: A lot of those people may be fake profiles but a lot of those people are leaving spam in our comments as well. So they’re saying here, check this fitness thing out. Nile: Oh, so we just need to delete those. Jordan: Yeah. I would love to just delete those but so far it looks like lead pages only allows me to turn on or off the whole section of comments. I can't get rid of any particular comment through lead pages. I think. I’m about 80 percent sure at this point that I cannot. Nile: You know what? We have an expert here. We have one click Lindsay. Lindsay: Yeah. One click Lindsay -- see, I don’t use -- I don’t personally use lead pages for my company. I help clients with it a lot but I actually -- I kind of specialize in making custom lead pages so I have not run into that problem so I can't help you. Jordan: It’s all my problem. Lindsay: I’m sorry. Shoot. Jordan: That’s alright. Lindsay: But it doesn’t sound like a great problem unfortunately. Nile: Can you pass me the tissue? Lindsay: It’s time to hang up now. Nile: Well listen, we’ve about wrapped up our time in our first segment today so we will be jumping out to our next segment and we ask that you just join us there. We’ll be right back. Jordan: Hello and thank you again for joining us. This is Nile’s trusty sidekick and co-host Jordan and I’d like to take a moment to share with you how you can benefit from Nile’s incredible experience using social media for real business success. If you’re an entrepreneur or thinking about starting your own business then using social media might be the most cost effective and time effective way to get your business real results. That’s not to mention much of what you can do to get those terrific results on social media is even free. Take Linked In for example. Nile always says it’s the best social media platform for business today. And that’s why I recommend you go to linkedinfocus.com and start your social media education today. Sign up for Nile’s free tips, tricks and strategies. Once again, it’s free and it only takes a few seconds. Go to linkedinfocus.com today. You’ll be glad you did. Nile: So now we’ve talked about lead pages and how we’re going to use social media and all of that good stuff and so I’m jazzed and I’m excited. Now Lindsay, I’ve got people going to my lead pages and they like what they see and they’re taking some action. What typically do you get them to do? Lindsay: Well, the easiest thing for them to do is subscribe to your list and return for an awesome, super mega irresistible offer that you’re giving them like a pdf or a free video series. That’s the easiest thing to do because it’s very difficult to convince people to call you or to fill out a boring contact us form or do something for you without you doing something back for them. let me press this -- that whole sentence by social media is a super awesome way to drive people to your lead pages and I’m sure -- and I know you’ve covered this on your show before but it’s worth repeating as Facebook owns all of your fans, Facebook owns all of that, it could change at any moment so we want to try to grab all those fans and all those people that we worked so hard to nurture through social media and get them on an email list where we can actually market to them and we own those names. So that’s the whole point is if you can get people to make that one click and get on your list then you can actually like start nurturing them and selling to them. Jordan: That’s a really good point and I’d like to just point out one thing real quick and this is just something that just sticks in my -- I know it bothers you Nile but Facebook’s so arbitrary about how they do things that one day we’re going to go to try to communicate with our fans and Facebook’s going to say no. we’re not going to let you do that. Or now we don’t like that kind of communication and it could be something that we thing is relatively harmless. Nile: No. I totally agree and that’s -- unfortunately it’s not our sandbox, we don’t get to make the rules. If we want to play in the sandbox, the sandbox owner in this case Facebook gets to make the rules and we could either play in the sandbox or not. Jordan: Yeah. I like what you’re saying Lindsay. Facebook’s a great place to make friends but to keep them you want to get them on your list. Lindsay: Yeah. I mean, and what you’re saying is not untrue. I have literally had a client who logged into their page. They had -- let’s see how much. Did they have 25000 fans. And they could not login because Facebook kind of deactivated their account. We had spent a fair amount on running ads for them and it was because they had put some like weight loss stuff on their fan page or running some ads for that in the wrong way so Facebook just -- one morning they couldn’t login which -- let me give your fans a little -- or your listeners a little hint. Is to make someone else also an admin of your page so if your personal account gets shut down someone else can manage that page as well. Nile: Yeah. we always use -- and I know -- we talk about all the time that you want to do that not only on Facebook but literally all of the social media platforms that you have pages or groups or things like that set up on. Lindsay: Yeah. Nile: You absolutely positively want to do that so yeah. I agree. Or it could be something as minor and I say as minor. It’s not necessarily minor when it happens to you but your account gets hacked and now your account’s hacked and they’ve got to shut your account down for a period of time. Sometimes you don’t get the same account back. And like you said Lindsay, you sort of passed over that really quickly but you spend a lot of money getting that built and it’s like sorry about that. Lindsay: Yeah. And they don’t have to apologize. Jordan: Oh, no. yeah. I was going to say -- Lindsay: It’s their cross form. They can do whatever they want. Jordan: I’ve never heard them apologize to anybody. Lindsay: No. Nile: I’m apologizing for them. Jordan: Oh, okay. Nile: But that’s what they say. Sorry about that. It doesn’t matter. It’s done. Jordan: That’s right. I think the listeners are getting the impression that we have a love hate relationship with Facebook and that’s -- Nile: Well, that would be true. Jordan: I was going to say it’s not inaccurate. Nile: Yeah. That would be true. Lindsay: Yeah. I mean, everybody screamed and hollered when everybody’s reach dropped earlier last year but again you’re kind of using their platform so you can pay a few dollars a day to boost your posts so your fans can see it, right. And they’re actually kind of like doing you -- and I’m going off on another tangent but they’re doing us a favor because your fans don’t want to see a bunch of ads anyway. Otherwise they’ll never come back to Facebook. Nile: Yeah. It’s a balancing act and I get the balancing act but I also get that if they want to take your money for ads that -- yeah. so anyway, we’ll leave that alone because now we’ve just become -- we’re crying in our beer and the big problem is I don’t have a beer right now so that’s not going to work. Lindsay: And this is an evening show. What a crock. Nile: Great. Well, normally I drink the bourbon on the evening show. I don’t even have my bourbon here tonight. What’s up with that? Jordan: So you’ve got 99 problems and having no bourbon is one of them. Nile: Yeah. That’s the big one. Big one. So help us out here. Can you give us an idea of -- or a description -- maybe some of the qualities of a good landing page? Lindsay: Sure. Absolutely. There’s a few main components to a landing page. First one is a beautiful, big, bold headline that basically addresses their pain point. Back to the chiropractor example. It’s going to say having back pain? I can solve that. Big, bold. Okay? Typically left hand side you’re going to have a video which -- you had a lovely guest on talking about the importance of video but nobody ever wants to do video but have a video of you saying how you can cure back pain and how you’re the super hero of all back pain problems. If you don’t feel like doing video then you want to do a nice bulleted list of how you can address these back pain issues. On the right hand side you’re going to have this beautiful form that I was talking about asking for very minimal information. First name, email, submit. And a picture of your free offer or whatever you’re going to give them in return for their email address. Bellow that, you’re going to want to have this wonderful social proof. You guys were talking about that with that Facebook plugin. And that is about all there is to a landing page. Obviously, it needs to look super nice, it needs to look really great on mobile and it needs to have some nice imagery to make the person feel like you can solve their problem. Jordan: That’s great and not to beat a great horse but you covered an awful lot very quickly and it’s all such good, good information. Let’s just take a half a step back here. When you’re writing a headline and you’re off -- you’re creating your irresistible free offer, we don’t want to go milli-mouth on it, we don’t want to just go yeah. We can probably do this for you. No. we want to make it bold, right. Lindsay: Yes. Bold. You are the super hero, you are the man of their back pain dreams and the five bullet points as to why and what you can fix. Jordan: That’s great. And with every one of those things and correct me if I’m wrong here. With every one of those things we just simply see a boost in conversions, right. Lindsay: Right. Jordan: So if you do one thing you’re going to get a certain number of conversions meaning people who are interested and sign up. and if you keep on kicking it up a notch you’re just going to continue to increase those conversions and from what I’m to understand video really is the best so it does take the longest to kind of map it out and really think through a good video but that’s really important, isn't it? Lindsay: Video is super duper important and that’s why you guys dedicated one of your last episodes to it but I would say even though I tell clients that’s going to convert more people, seriously though, it’s not a big deal if you’ve got your cell phone, take a nice 30 second video of yourself. Like five percent of my clients will ever do it. And it’s a pain but it totally converts. Jordan: So in other words, if 95 percent of the people are not doing it and you’re one of the five percent who is you get to stand out. Lindsay: That’s right. You’ll make the most money, you’ll get the most leads, you’ll get the most options. It’s true. Jordan: You know it helps if you un-mute yourself when you want to go talking to us. Just an idea. Lindsay: Unless we’re having connection problems. Nile: I was. I was having problems connecting with my mic. See, that’s because somebody -- I complain so much about not having the bourbon. I know how bourbon sounds. This is a good thing. This is an adult show. It is the -- Lindsay: This is officially the best podcast I’ve ever been on. Nile: Hey, we like to hear that. One of the things that we glossed over very quickly too was mobile and how critically important mobile is today and so many people don’t think about that. Do you have clients that you have to really work through that process with to explain the importance? Lindsay: Earlier this year I did and obviously as a web designer you’re kind of on the up and front. Like you know what’s coming so maybe two or three years ago you’re like telling people your website’s got to be mobile friendly. Please, please, please. And like nobody will do it but then at the beginning of the year when I finally had Google backing me meaning on April 15th of this year Google came out and said we’re going to start considering mobile friendliness in who we rank. So that actually pushed the majority of my clients over the edge for them to be like oh, so yeah. Mobile is friendly. But especially for like Facebook ads and social media, people are constantly checking social on their phone. So it’s so important that when they’re redirected from an ad or anything at all even if they want to just -- if you put a post and they want to like follow your blog post to your website that they see a nice mobile friendly version of it because then they’re just like turned away. Most of my clients are well over 50 percent of all their website traffic happen on a mobile device so you cannot ignore it. You cannot ignore it. Jordan: So that to me, right off the top of my head sounds like there are two major things to consider, right. One is technology. You’ve got to make sure that whatever you’re using, whatever platform you’re using supports mobile, right. Lindsay: Right. Jordan: So like lead pages is automatically mobile friendly. There are Word Press themes out there that are automatically Word Press friendly. They call it responsive, right. Lindsay: Yes. Jordan: So if you see something says responsive, that’s mobile friendly. But the other thing is kind of the bane of my existence as of recently and that’s short form copy. Nile: I was worried for a minute it was going to be me. Okay. Good. It’s short form copy. Jordan: That’s right. The bane of my existence, Nile Nickel. That’s right. Nile: I'm here. Jordan: The booze hound, bourbon drinking Nile Nickel. Nile: Hey, I want Bullet as my sponsor. But let’s get back to short form copy. Jordan: Let’s hurry and get that shout out going. Yeah. So short form copy. You can't have a super long page anymore, can you? Lindsay: No, you cannot. No. especially on a mobile device and I know you had a copywriter on a previous episode. Those words, small amount to convince people to do it. Not only because it’s on a mobile and people don’t want to scroll. People love micro content. That’s why Twitter is so popular. You’ve got to keep it short and to the point and do that one, two punch and get them on your list. Then you can kind of like talk their ear off a bit. Nile: She’s called one click Lindsay but she’s been clicking our podcast. She’s been listening some. Lindsay: Oh, I have. Nile: So one click Lindsay -- Lindsay: It’s a great podcast. What can I say? Nile: One click Lindsay’s given us a number of clicks. So let me ask a question because we’ve only got a few minutes left in our segment here. So you’ve listened to a few of our segments so what do you think of our different news, different views or as my wife calls it our weird ass news segment. Lindsay: I really, really like it. I think -- it’s one of my favorites. It’s what keeps me remembering your podcast so keep it up. Nile: Oh, wow. Listen to that. Jordan: Yeah. You just keep fishing Nile. You just keep fishing. Lindsay: But then again I am one click Lindsay so I mean, as far as trying to stand out and stuff I totally support that. Nile: Yeah. We just can't get better than that. That’s perfect. Actually we tried to -- Lindsay: So does your wife like it? Is that what she’s trying to say? Nile: She does like it. She just doesn’t like the name different news, different views. Of course, we did officially just a couple of episodes ago, officially renamed it weird ass news. Lindsay: I heard that. Nile: That was a good story to rename it on, wasn’t it? Lindsay: Yeah, it was awesome. Nile: People will have to go back and listen to that. Well listen, we’ve exhausted this segment. We know that we’ve got a lot coming up. Listen to us in segment three. Jordan: Hello and thank you again for joining us. This is Nile’s trusty sidekick and co-host Jordan and I’d like to take a moment to share with you how you can benefit from Nile’s incredible experience using social media for real business success. If you’re an entrepreneur or thinking about starting your own business then using social media might be the most cost effective and time effective way to get your business real results. That’s not to mention much of what you can do to get those terrific results on social media is even free. Take Linked In for example. Nile always says it’s the best social media platform for business today. And that’s why I recommend you go to linkedinfocus.com and start your social media education today. Sign up for Nile’s free tips, tricks and strategies. Once again, it’s free and it only takes a few seconds. Go to linkedinfocus.com today. You’ll be glad you did. Nile: And Jordan this has been a power packed series. Jordan: Yes. Lots of golden nuggets. Nile: And we’re in the third segment of the series. We’ve got one click Lindsay. Love the name. Lindsay: Thank you. Nile: I just get excited about that. That is such a big, bold name. Lindsay: Well, you’re going to remember it, right? Like you’re not going to remember my real name which is Lindsay boring Anderson, right? One click Lindsay. And by the way, you can get to my website by spelling Lindsay in any myriad of ways your heart’s desire because I bought every domain name. Jordan: That’s great. Nile: Smart tactic. Jordan: That is smart. Nile: Smart tactic. No, I won't forget one click Lindsay and there’s one thing that I guarantee you has never went with your name and that is boring. I guarantee you. In fact, in your high school yearbook, what was the little subtitle under your name? Lindsay: Most boring. No, I'm kidding. Nile: You just had to try to throw that in, didn’t you. Jordan: Most likely to bore. Lindsay: I don’t think I had one. Nile: Miss congeniality. Lindsay: I’m sure that’s what it was. I’m sure that’s what it was. Nile: It had to be. Absolutely. So we’ve talked a lot about how to convert or how to get traffic, how to convert that traffic into leads, some social media strategies and tactics to do that. One of the things that I’m really interested in and this is not scripted, not prompted and I can't wait to hear the answer and that is -- Lindsay: Oh, I hope it’s another question I can't answer. That’s going to be awesome. Nile: Okay. Good, good, good, good. Well, we’ll see. Here, I’ll give you some thinking time. But I haven’t asked you the question yet. So the question is this. What do you think is the most difficult obstacle that you fight on a regular basis getting those conversions? See? I need to give the pause. Jordan: Get some Jeopardy music going. Lindsay: It would definitely be -- if you want something super specific it’s going to be the wording or that irresistible offer. You need to make that something that the user doesn’t feel like they can just go Google the answer for. You need to make it extremely appealing. I’ve gone through different versions of those irresistible offers with clients until we finally had a winner. You can't just stick something up there like -- I couldn’t just stick one up like 10 places you need to list your website. No one’s going to opt into that. You have to make it special, you have to make it something super unique that they’re actually going to give you their email address for. Nile: I think that’s a great golden nugget. Jordan: That is a great golden nugget. Lindsay: And you have to put your time into it. Let me add one more thing. Nile: Absolutely. Lindsay: You have to put your time into it and please know -- I’ve had clients just kind of throw -- be like oh, here is my irresistible offer. Maybe the first chapter of my book or what not. But you have to remember this irresistible offer is like the first piece of service or of your representation that they’re going to get from you so you need to pour a bit of heart and soul into that because that’s their initial impression. Don’t just get their email address and send them some piece of garbage. Like make it thought out so that it -- use it as a sales tool. Don’t just use it as ha-ha, I got your email address. See you later suckers. Nile: See? I’m telling you. Boring does not go with one click Lindsay. Just doesn’t happen. Jordan: Congratulations. You’ve just been bait and switched. Lindsay: Yeah. You know what I’m saying boys. You do. Nile: I’m enjoying this because now we’re boys. I get bourbon, get called boy. We’re doing good. I love it, love it, love it. So you mentioned another thing on there too besides not having this boring offer if you will or your irresistible content. You mentioned copy as another critical thing. So I suspect that you probably go through revisions on both of those. Lindsay: Yes. Now I’m going to get into the part that stresses everybody out which is AB test thing. Quite literally you can change a word, change a color of a button, add an image with an arrow pointing and it can increase your conversion rates. But I get a lot of people stressed out about that because you don’t even know where to start. It’s like okay. Everything I’m going to put on here is garbage because I can just make it all better. Just -- you’ve got to start with something and then you’re going to want to -- maybe you see something that catches your eye then go and reword your button. Maybe a certain button on a landing page you visit caught your eye so go try that. Try it for a few days and see if it improves. If you talk to someone about AB testing it can be super overwhelming. I get overwhelmed and I’m in the business. But just know it’s just like life and as a person you can always constantly improve but be happy getting what you’re getting and just kind of test it out. Don’t get overwhelmed by it. But yes. One piece of copy can increase your conversion rates by a certain percentage which sucks. Nile: I think we should call it BA testing anyway. Lindsay: Yeah. Nile: Well, there’s a reason for that. You see, because we’re always trying to improve our grade so if we start out with a B we’re trying to get an A. Lindsay: That’s very true. Nile: So everybody says AB testing. I think it should be BA testing. Just personally. Lindsay: You know what? Let’s go ahead. Let’s start an internet marketing movement and start that way and we will know it started on the social media business hour. Nile: It started right here. Lindsay: On this evening. Yes. Nile: You heard it here the first. It was bourbon inspired. Bullet I might mention. No, really, I have a friend that has a program. He calls -- and it’s a sales training program. But I think it’s applicable here. It’s beat your best. And what you’re trying to do is you’re trying to create your best but you’re trying to then beat it. So you really put your best foot out there. You’re trying to do something you think is good but then you’re trying to make it better. Lindsay: Yeah. That’s really awesome and I think -- yeah. That’s a really good way of going about it. Don’t try to get overwhelmed by should this be green or red and what should the caps all say or whatever. Just put something out and like you said beat your previous score. It’s like playing Pac-man when you were a kid. You always just wanted to beat the previous score, right. Nile: Yeah. Absolutely. And imperfect action I should say. Lindsay: Love it. Nile: Is better than perfect inaction. Lindsay: Love it. Nile: Do something even if it’s wrong and then get better. Lindsay: True. Nile: So I love it. Jordan: Lindsay, I’ve got a quick question for you and I’d really like to hear if you’ve seen the same results but all the guys that I’ve talked to who’ve really maximized split AB testing have said I just changed this one word or I just changed the picture or -- it’s just -- it was such a minor change and then they boosted their -- it’s not like they rewrote the whole page to get better results. Do you find the same thing? Lindsay: Yes. Absolutely. And that’s actually the key to AB testing is you don’t want to have like version A and then version B being something completely different. Like I literally was running a Facebook ad and I changed the word amazing to awesome and I kid you not, my cost per like went down about 50 cents. No clue why. I was pretty happy about it and it stayed around but you just want to make very subtle changes so you actually know what made the difference. Nile: Okay. Lindsay: Because actually you could redo your whole page and it could get way crappier results and we don’t want that. Nile: So I am now -- my mind is spinning and it’s not from the bourbon I might add. Lindsay: Yet. Nile: You changed -- what was it? Amazing to -- Lindsay: Awesome. Yeah. Awesome to amazing. Nile: Awesome to amazing. Lindsay: Or was it -- now I’m all backwards. Maybe I’m drinking too. One or the other. Nile: But that one word changed. You mentioned -- I assume it changed your results but it also changed your ad cost and it lowered it. Lindsay: Yes. Jordan: Which means that people were engaging more because of that one word, right. Nile: Man isn't that just so totally amazing though? Not only are you getting better results, you’re getting lower ad cost. Jordan: Well, I think it’s awesome. Lindsay: And amazing. Nile: I think it’s amazingly awesome. That’s the next BA test. I’m sorry. Lindsay: And like I said, I -- it can get really overwhelming to do that but as a starting point you guys can do some like Googling, like best color for buttons, best -- all the best things because people kind of know like really if you have a blue button versus a green button on the get my free offer now button, that all important, one click button, it can totally change. And so there’s tons of articles on Google about the best colors for everything and all of that and again it’s another good reason to use lead pages, the company because they have tested all that out and that’s why they have this format that we’re all used to seeing because it works. Nile: I’m thinking that we need to go to a light golden brand. As in color. Jordan: You mean the color of the bourbon in your glass right now? Lindsay: Have I not taught you anything? Nile: That’s exactly what I was thinking. So listen, we’ve been talking about this. You get asked this all the time so what’s your canned answer for how can I make my website more effective? Lindsay: Let me pull up my beauty pageant answer for this one. Nile: Oh, I like it. This is exciting. Lindsay: World peace. Nile: World peace. Lindsay: I’m kidding. Nile: Hey, that just went with Miss Congeniality. I’m just saying. Lindsay: Yes, I did. Right, right? In fact, my high school mascot was a potato so Miss Rosti right here. So anyway -- Jordan: I’ve got nothing. Lindsay: To make your website better -- listeners please stay with us. Anyway, to make your website better we’ve kind of discussed that. My number one, two and three things. Have a video on the home page. Number one. Number two, make sure it’s super duper mobile friendly. Pretty please. Number three, spend some time on copy. Don’t just do some throw away website. Literally spend some time on copy and address the pain points of the people coming to your site and let them know you can address their issues. Nile: Hey, that’s worth the cost of admission right there. Jordan: Yeah. Everybody got a seminar for this podcast. Nile: They really did and they got to enjoy some humor, some bourbon. Jordan: No. That was just you. Nile: They didn’t. Just me. Yeah. I’m sorry. I did. So I have to be thankful for that but Lindsay you have given just awesome information. One click Lindsay in a completely non boring way. I know that there are people that are clamoring right now. I know our listeners. They’re clamoring to say we want to get more from this exciting one click Lindsay person. How do we find out more about her? Lindsay: Well, you can visit my website where I do tons of video and tons of ways where you can improve your conversion rate and get more traffic and leads to your website at oneclicklindsay.com and you can spell that however you want. You’ll find me. Nile: I like that. That is also a powerful piece of advice. Using the common misspellings. Lindsay: Yes. Well, my original company -- anyway, my original company name was webimpakt with a K and I swore I didn’t want to ever tell someone how to spell something ever again. So I learned my lesson. Nile: Makes absolutely perfect sense to me. Jordan: That’s a good lesson to learn. Very good lesson to learn. And most people don’t know that they can do that. They can relatively cheaply go and get all the different domain spellings and make sure that they do redirects to the right website and all that good stuff. Lindsay: Yeah. Nile: And so again, that’s worth the cost of admission. So just remember you heard BA testing first here on social media business hour tonight with Nile and Jordan and one click Lindsay and to give everybody your name again it’s Lindsay Anderson but Lindsay not boring Anderson. One click Lindsay. Jordan: Lindsay awesome Anderson. Lindsay: That’s better. Thank you. Nile: Lindsay awesome amazing Anderson. My daughter has three names or two middle names so we could do the same thing here. Lindsay: That will totally work. I love it. Nile: Yeah, yeah. So there you go. Hey, thanks so much for joining us on the social media business hour. Lindsay: Thanks boys. I really appreciate it. It was super fun. Nile: Oh, thank you so much and to our listeners, thank you as well. We love all the comments and feedback we get on our Facebook page at social media business hour as well as socialmediabusinesshour.com where you could listen to the episode again because I know you’ll want to. You can find all the links. This is social media business hour episode 121. But I want to thank you again and hopefully you learned a few new ideas or concepts. Maybe you were just reminded of a few things you already know but you haven’t been doing to improve or grow your business. You know that our desire is that you take one of the things that you learned or were reminded of today, you apply it to your business this week. Not next week. This week. We know that a small change can make a big difference and I’m committed to bringing you at least one new idea each week that you could implement. So go back and listen, identify just one small change that you could make to your business this week and see what a big difference it will make for you. So until next week, this is Nile Nickel. Now, go make it happen. Woman: Social media business hour is powered by linkedinfocus.com. For show notes, updates and to pick up the latest tips and tricks head over to socialmediabusinesshour.com. Until next time. Thanks for listening. [/content_toggle] Weblinks: Website: www.oneclicklindseys.com www.trafficandleads.com Facebook Handle: www.facebook.com/moretrafficandleads Twitter Handle: @moretandl
Q2 Music celebrated the launch of its inaugural podcast, Meet the Composer, on Tuesday, June 24 at 7 pm with a music party and live video webcast in The Greene Space at WQXR. Hosted by Nadia Sirota, the evening included interviews with all five members of Season One of Meet the Composer, including the two most recent Pulitzer Prize winners, John Luther Adams (2014) and Caroline Shaw (2013), as well as fellow innovators Andrew Norman, Marcos Balter, and Donnacha Dennehy. The concert featured a star-studded array of dynamic, award-winning performers: flutist and International Contemporary Ensemble artistic director Claire Chase performs Balter's Pessoa; Hotel Elefant performs Adams's Red Arc/Blue Veil; Attacca String Quartet performs excerpts from Norman's Peculiar Strokes; Cellist Hannah Collins performs Shaw's in manus tuas; and Bang on a Can All-Star pianist Vicky Chow, cellist Ashley Bathgate and violinist Todd Reynolds perform Dennehy's Bulb. Watch video of the entire show: Q2 Music’s Meet the Composer pays homage to the landmark show of the same name hosted by Tim Page for WNYC in the mid to late '80s. Thanks to New Music USA for their flexibility with the use of the “Meet The Composer” name, which became famous though their legacy organization founded by composer John Duffy.
We interview Tim Page, senior manager, display technology at Sony UK
Cyrus Webb of Conversations LIVE! Radio talks with Pulitzer Prize winning author Tim Page about his life and new book PARALLEL PLAY.
Play Show, or Right-Click to DownloadRally NZ 2007; it will probably go down as one of the great fights of WRC history. Sebastien Loeb almost grabbed an up-set win. But after losing the lead at the end of day 2, Marcus Gronholm came from behind to snatch victory. 350kms of stages over three days, the two were split by just 0.3 second.There's a great little video of Latvala on the Whaanga Coast stage up at YouTube. Photos courtesy of Alan MacDonald (Macspeed Photography) and Taniwhaiti.Plus, Ed Ordynski steps down as ARCom chairman, and rumours of new manufacturers for the ARC; Mitsubishi, Suzuki, and possible Volkswagen (????).Music this week from:The Ember Days - Your Eyes Light Up. From their brand new album "Your Eyes Light Up", which is being released on September 10 in New Zealand. For international orders, you can purchase the CD directly from The Ember Days MySpace page.Edwin Derricutt - Stay. Right from the very first chord I thought this was an album I was going to enjoy, and I haven’t changed my mind. The songs are well written, reflecting a thoughtfulness of notable faith and conviction. - Tim Page, NZ Musician Magazine.You can purchase Edwins debut CD from CD Baby.Tim Finn - Incognito In California (mp3) from "Feeding The Gods" (What Are Records). One of the most influential Kiwi artists over the last 30 years, Tim Finn has created an impressive body of work. Whether partnering brother Neil in Split Enz and Crowded Horse, or recording his solo albums, Tim Finn legacy can be heard in the recordings of antipodean bands of the past two decades. Buy it at eMusic or NapsterBackground music: Cargo Cult - 'Fifth' and 'Helium' (courtesy of Magnatune). Incidental music by Derek K. Miller.If you like the song, email the artist and let them know. Or, better still, buy a CD!Technorati Tags: Rally New Zealand, Marcus Gronholm, Mikko Hirvonnen, Petter Solberg, Chris Atkinson, Sebastien Loeb, Francois Duval, Dani Sordo, Henning Solberg, ARC, Australian Rally Championship, V8 Supercars, V8SC