Podcasts about Delray

Send us Fan MailShould Shinichi be as concerned as Migi is about the detective seeing their secret? Meanwhile, he encounters a Satomi who's distraught over his seeming emotionlessness. But at least he's able to touch base with an old friend. Tim and Patrick continue comparing translations and finding some that are pretty off-base and/or hilarious, and read more fan letters translated in the Del Ray edition.

The next stop on the Suite Spot Road Trip takes travelers to Delray Beach, Florida, to visit the newly re-imagined property, Hyatt Place Delray Beach, with special guest and General Manager of the hotel, Taylor Wauhob.  This recently renovated property boasts incredible ocean views, robust F&B, newly designed interiors, and an attractive location that supplies plentiful fun for the whole family.  Tune in now to hear the full episode and why Hyatt Place Delray Beach should be your next vacation destination. Ryan Embree: Welcome to Suite Spot, where hoteliers check in, and we check out what’s trending in hotel marketing. I’m your host, Ryan Embree. Hello everyone. Welcome to another episode of The Suite Spot. This is your host, Ryan Embree, here for another edition of the Suite Spot Road Trip. We are here down south, just a bright line trip away from our TMG headquarters at the Hyatt Place, Delray Beach, a beautiful property, which I’m so excited to talk about and showcase today, with the general manager, Taylor. Taylor, thank you so much for hosting us here at your Hyatt Place. Taylor Wauhob: Thank you so much for having me. It’s such an honor to be on the show and really excited to tell you about Delray and show off our property. Ryan Embree: It’s a beautiful property. It’s an incredible location. I can’t wait to get all into it, but in hospitality, we love a good story, right? We love talking about experiences. We come from different brands. Sometimes we fall into the industry, sometimes we went to school for it. So share a little bit us about your professional journey and the hospitality career that brought you here to the Hyatt Place. Taylor Wauhob: Absolutely. My journey into hospitality was certainly unexpected. I got a job at a front desk during college, just needed something to do in the downtime. Ryan Embree: Heard that before. Taylor Wauhob: Yeah, it’s something to keep me doing the right thing. And I fell in love with it. I was really nervous stepping into it. It’s a lot of guest interaction and I was a little shy at the time, so I wasn’t sure how it would go, but I really loved it. And I didn’t know what life after college was gonna look like for me. So I decided to just invest fully in that role and see where it took me. And thankfully I worked for a management company that really invested in internal growth. And so just a few weeks before graduation, I was offered a role as a manager in training. And I was excited to have an idea of what my future would look like. So I pursued that and I’ve moved all around the country I had with that company, and it eventually brought me to Florida where I finally felt like, all right, this is a good spot to put down some roots. I found Kolter Hospitality, which has such a beautiful portfolio, so I really liked the opportunity to grow within a company without having to leave the state of Florida. So I started here two years ago and this is where we’re at now. Ryan Embree: Well, it’s incredible and a true reflection on the transferable skills of hospitality. You really can go wherever across the country, and then you end up at a beautiful property like this. Well, congratulations. The property recently underwent a complete renovation, a complete design reimagination. Obviously those story, there’s always a story with those, right? Sometimes headaches, but they’re passion projects that end up looking like this, like we have here. Tell us a little bit about the renovations, what guests love about it, and then maybe personally what you love about it. Taylor Wauhob: Yeah, absolutely. I think I started at the perfect time. I came into the property about three months before the renovation was gonna start. So I got to see peak season at this property pre-renovation which was certainly a challenge. It was an older hotel. There was some condition challenges that we were facing, but I also got to see the guests who still loved this property, even despite that. So it was great to interact with that clientele and then be here through the whole process. And I’m really thankful that I still have over 50% of my team from pre-renovation. Ryan Embree: That’s amazing. Taylor Wauhob: Yeah. It is, it is no easy feat. Anybody who’s been through it knows that you hope to never do it again, but it was certainly worth it. So it was really cool to see this all come together. I think it’s really easy to look at the individual items and kind of think how is this gonna come together as a design. But the designer did an incredible job. It’s got a really coastal feel now, and I love that it really fits Delray Beach. There’s no other Hyatt place that you’re gonna walk into and have this design or feel this kind of property way. So it’s been really nice to see our guests come in and be so pleasantly surprised at the changes and just how much it fits the area now. Ryan Embree: Any elements that you particularly like? Taylor Wauhob: It’s bright and it’s airy, which I absolutely love. But my favorite is our bar. We’ve got such a beautiful light fixture over that bar. With big open windows, so you can see everybody walking around downtown. And it’s just a really great draw right there. Ryan Embree: It’s a unique property for a unique location. And I had the opportunity yesterday evening to walk around. We were talking about, you wouldn’t even known it was a Tuesday night. It felt the energy, the vibe, the feel felt like a weekend. There were kids playing in the green areas and families, there was nightlife going on. I think I walked by a couple live bands that we’re playing as well. Paint a picture for those who aren’t familiar with Delray Beach about the location of this property because you’re steps away from a lot of of great, just nightlife and food and beverage, everything. Taylor Wauhob: Well, you summed it up really well. You can go for a stroll, you wouldn’t know what day of the week it was, and you wouldn’t know who lives in the area. Really, it’s a little bit of everything. It’s such a great draw for families, for college students, for retirees. If you just walk from here to the beach, it’s a mile away in that walk. You’re gonna hit every kind of cuisine you could imagine. The best seafood, of course, you’re gonna hit great bars that have patios, live music, outdoor games or rooftops with coastal views. You’re gonna pass by all kinds of different events. There’s comedy shows, there’s concerts, there’s the retro arcade where kids and families can hang out, but you can still grab a drink and hang out for the day. Great boutique clothing stores, every kind of gelato and ice cream you can imagine. So just so much lively stuff going on. It’s really great. Ryan Embree: Very cool. And obviously nightlife, food and beverage, big draws to this area, but great for events as well. When people are coming in. Groups that come in behind us here is the front desk. I’m sure one of the most common questions is come in and you’re like, Hey, where’s the best place to eat? What is some of your staff saying? And then maybe, what are some of the food and beverage options you mentioned the bar before that you offer here on site for guests? Taylor Wauhob: Well, we always try to make sure that we’ve got something for our guests who come in and they just wanna be able to unwind here and not have to step out. As much as we love Delray, we also want them to be comfortable just on property. So we do have a really great small menu, but it caters to a little bit of everything. We’ve got some good chicken caesar salads, some sandwich options, flatbreads, wings, you know, all the necessities. And some of those items are available 24/7, so if you’re coming in off a late flight, we’ve still got you covered. And then we’ve got our grab and go market, which has some great options as well. Fresh pressed juices and sandwiches and things like that. But outside of the property, there’s really too many options to count. But some of my favorites, we’ve got Geronimo’s that just opened up. It’s a new tequila grilling bar, a beautiful patio and awesome spot to hang out. We’ve got Gabriela’s, which is an amazing modern Italian restaurant. And then right next to that is Hyde Park Steakhouse, which is a little bit more elevated. They’ve got a live piano player in the evening sometimes. It’s a really cool environment. Ryan Embree: Oh, awesome. And again, just steps away from the properties location, which makes it really nice. Local events, obviously big occupancy drivers for the hotel as well. What are some of those bigger draws that get your guests and travelers here? And then maybe some of those events, local events that you might not know about those secret finds? Taylor Wauhob: Absolutely. So our biggest one of course, is gonna be the Delray Beach Tennis Open. Happens for two weeks every February. We are the premier location for that. We’re the closest in walking distance. Just a block away from here and even if you don’t like tennis or don’t know anything about it, as I don’t, it is so much fun to attend these events. This past year, this city of Delray actually started a window decorating contest. So all of the local businesses participate, and we set up these huge window displays. We didn’t win this year. We’ve got a little chip on our shoulder about it, so we’re coming back strong next year. But it’s really fun for everyone to participate and vote. Ryan Embree: Awesome. And any kind of smaller local events that people might not know about? Taylor Wauhob: Yeah, absolutely. Again, we’re the best location for that too. Right across the street from us is the Arts Garage and Old School Square. So the Arts Garage is a really cool venue that offers comedy shows, live musicians, plays all kinds of different performances. It’s a really intimate venue that offers, you know, drinks. So you can hang out for a little bit before and after. And then Old School Square has an outdoor amphitheater, and then that huge lawn. One of my favorites is during Christmas time, they set up the 120 foot Christmas tree. And inside of it is Santa’s workshop, so it’s really fun for everybody to hang out and take pictures. It’s a good event. Ryan Embree: That’s awesome. People taking pictures, obviously sharing a lot of that on social media. You and your team done a great job on Facebook, Instagram, make sure you follow the Hyatt Place, Delray Beach there, social media presence. We talk about it all the time on this particular podcast about how important it is. Why do you think as a hotelier, who has managed multiple hotels. Why do you think it’s important for hoteliers to have a strong social media presence today? And how are guests kind of using this local area in their own social media feeds and maybe even the property? Taylor Wauhob: Yeah, absolutely. Well, it’s no secret that the new generation of travelers is looking more at things like social media, and they care more about that. And with things the way they are today, everything’s so expensive. If people are gonna take the time to invest in traveling, they’re no longer looking for just a hotel to stay at. And then to get out and experience the city. They want every aspect of their stay to be part of the experience. And so I think that’s where Instagram and all of social media becomes so important. They wanna see is the property gonna provide some sort of unique experience while I’m there in the evenings? And for our property specifically, I mean, it’s so easy to make it look good on social media. It’s just really beautiful property. And so it’s done a great job of highlighting all of the things that people can do. Even when they’re not in Delray, they can grab a drink at our bar and hang out in all of these really beautiful spaces and make the most of it. We’ve got a great second floor outdoor pool that has a really resort vibe to it. And so I think our guests see that. And a recent example, we had some girls stay here actually, and they put together a really cute video of them going through the hotel and unpacking and, and then their time throughout Delray. And it was cool to see them highlight and tag us in in that love Ryan Embree: That, I mean, that’s every marketer’s dream, right? They’re telling your story for you. For hoteliers that aren’t on that platform or aren’t kind of social listening, so to speak, they miss out on that opportunity. So it’s so important. And because again, your guests, when you have a property like this, your guests are engaging with you and they might be doing a great job of telling your story. And other travelers want to hear guest experiences too. You know, of course we love to take our pictures of our properties that look the best it’s ever looked right and our nicest meals. But that real authentic, I know that’s a term we throw around a lot, but to get that real world authentic experience, Taylor Wauhob: And they’re always gonna see it differently than we see it. Ryan Embree: A hundred percent. Taylor Wauhob: So, you know, my favorite part of the hotel might not be what the guests are loving the most. So it’s really cool to see what they’re experiencing and loving about our property. Ryan Embree: And that learning can translate to other things, right. You start to see that there’s a particular area of the hotel being showcased a lot on social media. Maybe you add something there. Maybe there’s a programming or an element that you add there to even amplify that even more. So I’ve heard some incredible stories. That was a great example that you had there. I saw on your Instagram recently that the properties Instagram recently, I wanna get this right, that you guys received the Hyatt 2025 Commercial Team of the Year Essentials Awards. Congratulations to you and your team. Taylor Wauhob: Thank you so much. Ryan Embree: Talk to us a little bit about that award and what it means to you as general manager. Taylor Wauhob: Oh gosh. Coming off of a renovation year. It means so much to get that award. I mean, this team just, went through a lot with the renovation. It’s incredibly difficult. So renovation was 2024. We received this award for the 2025 year, which our first year outta renovation coming outta that reno, the market didn’t know who we were. We were essentially a brand new property. We didn’t know who we were or how we wanted to establish ourselves. So we really had to come together as a team and decide what do we wanna be in this market? And so we put in a great deal of effort to make sure that we were the friendliest hotel in the market. So, you can stay anywhere. You can pay for a clean room, you can pick any hotel within walking distance of this area. But what sets us apart is our team and the effort that they put in. So to kind of rebuild our reputation, earn back the market share that we had lost during renovation, and prove to the market once again that we are a premier destination to receive this ward was just showing us that all of our efforts did not go unseen. So it was really great to be able to celebrate what that meant with the team and feel like we earned it. Ryan Embree: It’s amazing. And shown through your leadership with the retention of the employees too, to see through that, obviously challenging time, but to be on the other side of it and then to reap the rewards of that award. So congratulations on that. But to speak to your point, and I think, you know, it’s a great lesson for hoteliers to kind of find that north star and encompass of who you are. And even if it’s to the detail of we want to be the friendliest, that might not be an award necessarily that you’re, that you’re winning, in a market like Friendliest Hotel. But if you get buy-in from your team on that can really, again, act as kind of a compass or North Star. Taylor Wauhob: Absolutely. I mean, I can’t be here every day. I can’t interact with every single guest. So knowing that my team is carrying out that vision, and still moving forward in that direction, even when I’m not here, it just, it makes a world of difference and they really earned it. Ryan Embree: So cool to see. So we always like to wrap up with a few fun, like rapid fire questions. So get to get to know you, get to know the property location a little bit better. So you mentioned it. Favorite view at the property? Taylor Wauhob: Oh, favorite view. Room 413. Ryan Embree: Okay, we got the room. The first room number that I’ve heard on this question. Taylor Wauhob: It’s got beautiful floor to ceiling windows in a curved wall in the living room that looks out, out in all of downtown Delray Beach. And you can see beautiful sunrises from that room. It’s amazing. Great for bridal parties. Ryan Embree: I like it. 413, remember that. It’s a little tip, but a note. Favorite signature drink or dish, either at a local spot or here at the property? Taylor Wauhob: Okay, well I’ve got two then. So if you’re on property right now, we’ve got our spring collection. Cocktails and mocktails. My favorite right now is the lavender lush mocktail. It’s actually great. Really refreshing. And then Rocka Hula is a new restaurant in town. They have the coolest custom cocktails. I mean, shock and Instagramable. This is the place to go. It’s really great. Ryan Embree: Okay. We’ll have to check that out. Favorite piece of art or design? At the property or around Delray Beach? Taylor Wauhob: I would say our elevator landing. We’ve got a really cool octopus mural. It’s beautiful. Everybody loves to take pictures right there. It’s my favorite. Ryan Embree: See, that’s one of those places you could see on Instagram. Probably. Favorite fun fact about the property. I always like asking this question ’cause there’s just so much. I always get some really unique answers that if you never ask you’ll never find out. Taylor Wauhob: Yeah, yeah, absolutely. So everybody thinks the big draw for Delray is Atlantic Avenue, which is one of them. But we are also located right here on Pineapple Grove. Which is a historic arts district, but back in the 1900’s it actually used to be Pineapple Farms. And it was second only to Hawaii in production. And so now it’s famous for that. There’s a sign on both ends that says Pineapple Grove. Ryan Embree: I saw that. Taylor Wauhob: Yeah. Yeah. There’s all the lights on the streets, so it’s really beautiful. Ryan Embree: Very cool. Okay. See the fun fact learning stuff. So as we wrap up today, you know, I ask you as general manager, newly renovated property, just got that award. You spoke a little bit about to it, but what, what’s the lasting impression as people kinda walk out through this lobby that you hope to impart on departing guests and what they remember about their experience here? Taylor Wauhob: I think it coincides really well with Delray Beach. People come to Delray, who have never been here before, and they’re very surprised by it because, you know what to expect from Fort Lauderdale or West Palm, but you come here and it’s got all of the nightlife and activity that you would want from a big city while still having this really small town charm to it and they call it The Village by the Sea, and it really lives up to that. So I love that guests leave Delray feeling pleasantly surprised and they feel the same way from our property as well. And that’s always my goal at least. But they really come in expecting a standard Hyatt place. Tons of people have stayed at a Hyatt place. But we’re very different than that. And so people show up and they’re excited at something new and then they get that same experience from Delray and they walk away just feeling like they got so much more than they ever expected. So that’s always our goal to impart on our guests when they leave. Ryan Embree: Awesome. Well, really appreciate you hosting us. You’ve got a beautiful property. Thank you. Incredible location. You know, again, you and your team are are knocking it out of the park here. Taylor Wauhob: Thank you. Ryan Embree: We hope to be back soon. Thank you so much, Taylor for taking some time with us. Taylor Wauhob: Absolutely. We’d love to have you again for a little vacation. Ryan Embree: All right. Appreciate it. Thank you. Thanks for joining us on the Suite Spot. To join our loyalty program. Be sure to subscribe and give us a five star rating on iTunes. Suite Spot is produced by Travel Media Group. Our editor is Brandon Bell with Cover Art by Bary Gordon. I’m your host Ryan Embree, and we hope you enjoyed your stay.  

Send us Fan MailFollowing Kana's death, Shinichi seems unmoved, which people find disturbing — especially Satomi. Can Shinichi do anything about this lack of emotion? Meanwhile, is Migi becoming *more* emotional? Is Tamura Reiko's P.I. going to blow open Shinichi's secret? Also, since when is Tokyo Pop's translation of PARASYTE better than Del Ray's? All this and — we FINALLY have a slogan for this show!

Hyvää kevättä 26!

The 64th Annual Delray Affair See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jake Engelen is a Marine Corps veteran who served two deployments to Afghanistan, surviving combat and emerging with resilience forged in conflict. Transitioning from military service and a stint in the financial sector, he embraced his roots to become a regenerative farmer. As founder of Coastal Pastures Farms in Delray, Florida, he champions sustainable, pasture-based agriculture for healthier food, soil, and humanity. https://www.coastalpasturesfarms.com/home ----- SUPPORT VIVA! GET MERCH! www.vivafrei.com BUY A BOOK! https://amzn.to/4qBXikS SEND ME SOMETHING! David Freiheit 20423 SR 7 Ste F6319 Boca Raton 33498 TIP WITH CRYPTO! bc1qt0umnqna63pyw5j8uesphsfz0dyrtmqcq5ugwm For advertising inquiries please email sponsorships@rumble.com THAT IS ALL!

Season 20, Episode 29 of The Adventures of Pipeman. Delray Beach Garlic Fest made a  stinky, bittersweet return to Old School Square.Leading the bill was New York alt-rockers Spin Doctors (“Two Princes”), Garlic Fest's first national headliner in six years.Pipeman chatted with Chris Barron about headlining the South Florida Festival plus he shared some great insight of the band's career and told some great stories in the history of the band.Subscribe to The Adventures of Pipeman for PERKS, BONUS Content & FREE GIVEWAYS!  Pipeman in the Pit is a music, festival, and interview segment of The Adventures of Pipeman Radio Show (#pipemanradio) and from The King of All Festivals while on The Pipeman Radio Tour.Pipeman in the Pit features all kinds of music and interviews with bands & music artists especially in the genres of Heavy Metal, Rock, Hard Rock, Classic Rock, Punk Rock, Goth, Industrial, Alternative, Thrash Metal & Indie Music. Pipeman in the Pit also features press coverage of events, concerts, & music festivals.Pipeman Productions is an artist management company that sponsors the show introducing new local & national talent showcasing new artists & indie artists.Then there is The Pipeman Radio Tour where Pipeman travels the country and world doing press coverage for Major Business Events, Conferences, Conventions, Music Festivals, Concerts, Award Shows, and Red Carpets. One of the top publicists in music has named Pipeman the “King of All Festivals.” So join the Pipeman as he brings “The Pipeman Radio Tour” to life right before your ears and eyes.Would you like to be a sponsor of the show?Would you like to have your business, products, services, merch, programs, books, music or any other professional or artistic endeavors promoted on the show?Would you like interviewed as a professional or music guest on The Adventures of Pipeman, Positively Pipeman and/or Pipeman in the Pit?Would you like to host your own Radio Show, Streaming TV Show, or Podcast?Become a supporter of this podcast: https://www.spreaker.com/podcast/the-adventures-of-pipeman--941822/support.Click Here to Subscribe for PERKS, BONUS Content & FREE GIVEWAYS!Follow @pipemanradio on all socials & Pipeman Radio Requests & Info at www.linktr.ee/pipemanradioStream The Adventures of Pipeman daily & live Mondays, Tuesdays, Wednesdays at 1PM ET on W4CY Radio & Talk 4 TV. Download, Rate & Review the Podcast at The Adventures of Pipeman, Pipeman Radio, Talk 4 Media, iHeartRadio, Apple Podcasts, YouTube & All Podcast Apps.

Delray Beach Garlic Fest made a  stinky, bittersweet return to Old School Square.Leading the bill was New York alt-rockers Spin Doctors (“Two Princes”), Garlic Fest's first national headliner in six years.Pipeman chatted with Chris Barron about headlining the South Florida Festival plus he shared some great insight of the band's career and told some great stories in the history of the band.Subscribe to The Adventures of Pipeman for PERKS, BONUS Content & FREE GIVEWAYS!  Pipeman in the Pit is a music, festival, and interview segment of The Adventures of Pipeman Radio Show (#pipemanradio) and from The King of All Festivals while on The Pipeman Radio Tour.Pipeman in the Pit features all kinds of music and interviews with bands & music artists especially in the genres of Heavy Metal, Rock, Hard Rock, Classic Rock, Punk Rock, Goth, Industrial, Alternative, Thrash Metal & Indie Music. Pipeman in the Pit also features press coverage of events, concerts, & music festivals.Pipeman Productions is an artist management company that sponsors the show introducing new local & national talent showcasing new artists & indie artists.Then there is The Pipeman Radio Tour where Pipeman travels the country and world doing press coverage for Major Business Events, Conferences, Conventions, Music Festivals, Concerts, Award Shows, and Red Carpets. One of the top publicists in music has named Pipeman the “King of All Festivals.” So join the Pipeman as he brings “The Pipeman Radio Tour” to life right before your ears and eyes.Would you like to be a sponsor of the show?Would you like to have your business, products, services, merch, programs, books, music or any other professional or artistic endeavors promoted on the show?Would you like interviewed as a professional or music guest on The Adventures of Pipeman, Positively Pipeman and/or Pipeman in the Pit?Would you like to host your own Radio Show, Streaming TV Show, or Podcast?Become a supporter of this podcast: https://www.spreaker.com/podcast/pipeman-in-the-pit--2287932/support.Click Here to Subscribe for PERKS, BONUS Content & FREE GIVEWAYS!Follow @pipemanradio on all socials &  Pipeman Radio Requests & Info at www.linktr.ee/pipemanradioStream The Adventures of Pipeman daily & live Mondays, Tuesdays, Wednesdays at 1PM ET on W4CY Radio & Talk 4 TV. Download, Rate & Review the Podcast at The Adventures of Pipeman, Pipeman Radio, Talk 4 Media, iHeartRadio, Apple Podcasts, YouTube & All Podcast Apps.

This week Erik and Aidan discuss the three tournaments that took place across the globe last week. In Doha, Alcaraz rose to the challenge and proved why he is the world number one while Sinner faltered, losing to Jakub Mensik in an early round match. In Rio, there was chaos as lower ranked players made shock runs deep in the tournament. Finally, in Del Ray beach it was an all american showdown with Korda collecting a big title to get his year back on track. Stay tuned for a fun one and be sure to check back next week for another episode!Alcaraz Already the GOAT? 0:00Doha Recap 3:01Rio Recap 15:50Delray Beach Recap 24:55Stan Stat of the Week 31:13What's New 33:28Bet of the Week 35:17Match of the Week 37:45

Putting the Data into Action. Learn at AM8International.com and tune in to Beyond Top 10 Tennis this season for even more. Hear from Dr Berge, the World's leading authority behind Top 10 tennis rankings, Grand Slam success and how to apply key learnings into your own game. Don't miss out on something NEW exclusive to the 2026 Season. We're ready. Are you?Welcome to our Weekly Wrap! It's time to dish the secrets of the best in the world. What they want BUT don't have. This is Episode 193 of Beyond Top 10 Tennis and you can find more information, data & insights at AM8International.com or all prior episodes on BeyondTop10Tennis.com.WRAP INCLUDES:*Changeover Segment: Andreeva, Sakkari, Swiatek, Kalinskaya, Svitolina, Gauff, Sabalenka, Rybakina, Pegula, Zverev & Alcaraz.*Players on the Radar*Rankings Updates [+ve & -ve]*Results: Dubai (WTA) + Qatar, Rio & Delray (ATP)Congratulations: Pegula (W), Svitolina (R/u), Alcaraz (W), Fils (R/u), Etcheverry (W), Tabilo (R/u), Korda (W) & Paul (R/u).A reminder on the role of our Data, how it is *different* to any other form of data used in the game today. The data behind AM8 International is the new frontier. It transforms the best tennis players' games and Dr Berge is here to share how, too. For a copy of any one of Dr Berge's 14 x Books, head on over to: AM8International.com and begin exploring today!

"You see this? That's how you stretch!" It was a magical night for both Canes Hoops and Canes Baseball, which means it's time for Dan to give a soliloquy on the entire history of the University of Miami's athletic program since the days of Ichabod Crane. Plus, Nick Wright is playing in a poker game against guys named Señor Tilt, The Magician, and Doc Holliday with money on the line for the Shipping Container, but not for Nacho Man or Stone Cold Steve Bloated, who are in Pampano. Or Doral. Or Sunrise. Or maybe Delray. Today's cast: Dan, Greg, Roy, Jeremy, Mike, and Tony... plus Chris, Zas, and Domino on remote. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Calvin Betton is in Delray, James Gray is in Bormio and George Bellshaw is our northern (London) star, constant and unchanging. They're back round at the microphone to talk about the last week of tennis... - Iga Swiatek and Aryna Sabalenka pull out of the mandatory Dubai tournament... - ...and the tournament director calls them out on it! - Victoria Mboko beats Elena Rybakina en route to the Doha final... but then loses to Karolina Muchova - Destinee Aiava announces her shock retirement with a massive FU to the tennis establishment - No meat in Acapulco - Serena Williams officially reinstated - A great run for Jack Pinnington Jones ...and SO much more. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Calvin Betton is in Delray, James Gray is in Bormio and George Bellshaw is our northern (London) star, constant and unchanging. They're back round at the microphone to talk about the last week of tennis... - Iga Swiatek and Aryna Sabalenka pull out of the mandatory Dubai tournament... - ...and the tournament director calls them out on it! - Victoria Mboko beats Elena Rybakina en route to the Doha final... but then loses to Karolina Muchova - Destinee Aiava announces her shock retirement with a massive FU to the tennis establishment - No meat in Acapulco - Serena Williams officially reinstated - A great run for Jack Pinnington Jones ...and SO much more. Learn more about your ad choices. Visit podcastchoices.com/adchoices

After Jack & Mel's conversation last week on Lana Del Ray's new single 'White Feather Hawk Tail Deer Hunter', Chrissie's joined the chat because Lana's released a sneak peak of what it will sound like and we've got some questions...See omnystudio.com/listener for privacy information.

Our Pro vs Amateur challenge part 2 is now live! https://youtu.be/JcNy5DTKvRYApply for Major Match! https://www.nothingmajorshow.com/majormatchIn this episode of Nothing Major, John Isner, Sam Querrey, Jack Sock, and Steve Johnson recap a packed week across the ATP and WTA tours, highlighted by an electric all‑American Dallas final where Ben Shelton outlasts Taylor Fritz in a dramatic three‑setter after saving match points. They also break down Alex de Minaur's straight‑forward win over Felix Auger‑Aliassime in the Rotterdam final and Francisco Cerúndolo's title run in Buenos Aires. On the WTA side, they cover Karolina Muchova's Doha 1000 title over new top‑10 member Victoria Mboko amid a tournament full of upsets. Stevie's Stats, Johns Serve Bot of the week & Sam's Query returns, as well as a debut for Jacks Flowers.They close by previewing the week ahead in Doha, Rio, Delray Beach, and Dubai and make their “locked in” picks for the upcoming titles.00:00 Welcome Back + What's Coming Up This Week00:49 Explaining the ‘Major Match' Bachelorette Dating Segment03:36 ATP Week Recap: Three Finals, Top Seeds Collide04:21 Dallas Final Breakdown: Fritz vs Shelton Thriller07:16 Dallas Crowd Moments + Cowboys Coach Cigar Story11:21 Rotterdam Final: De Minaur's Clinic vs Auger-Aliassime14:03 Buenos Aires: Cerúndolo Wins at Home on Clay15:50 WTA Doha 100018:07 Major News: Kyrgios & Draper Join the Bald Club20:14 On-Court Milestone: Marin Čilić Reaches 600 ATP Wins22:01 Active-Wins Context + Stan's Chase24:41 Major Opinions Kickoff: Stevie's Stats25:46 Serve Bot of the Week26:40 Jack's Flowers27:17 Sam Querrey's Query: Favorite Tennis Couples on Tour29:12 Week Ahead Preview: Doha, Rio, Delray & Dubai Breakdown35:37 Locked In Picks37:45 Wrap-Up:

Anastasia is on the road in Florida after covering the Dallas Open in person and she is breaking down what made it such a great “small tournament, big tennis” week. We talk atmosphere, access, and why Dallas felt like a stadium-within-a-stadium event. Then we jump to Doha where Karolina Muchova wins the title, Victoria Mboko breaks into the Top 10, and Mirra Andreeva's poise keeps leveling up. Plus, Qinwen Zheng returns, Rotterdam and Buenos Aires check-ins, Destanee Aiava's retirement post, and a packed “what's next” slate led by Dubai, Doha (men), Rio, and a seriously stacked Delray field. Players of the Fortnight: Elisabetta Cocciaretto and Jack Pinnington Jones.Links:Off Season Ep 3 - https://youtu.be/K77vLeZhyho?si=Cwx2jn7oeG6Gl4Kn Ground Pass Substack - https://groundpass.substack.com/Bryan Shelton Interview - https://youtu.be/U1IOObky2UE?si=KogAEfpDK4rcMMIR Destanee Aiava instagram post - https://www.instagram.com/p/DUu-THaE6KR/?igsh=MThrdTFqa3ZmcHN2Nw==Chapters:00:00 Introduction02:24 Dallas Open Experience16:44 Doha: The feel good Tournament29:42 Tournament Updates: Rotterdam and Buenos Aires34:16 Destanee Aiava retires at 2638:14 Upcoming Tournaments: Dubai and Delray Beach Preview49:15 Players of the Fortnight: Rising Stars in Focus53:52 OutroWe have Merch!!! Ground Pass Shop - https://www.groundpasspodcast.com/shop

Jared kicks off Ticked Off Tuesday from Delray by inviting listeners to vent freely, then launches into his own “rich person problem” that still feels brutal: he finally plays at the legendary Torrey Pines golf course, only the rough is so tall the course basically has a “lose your ball, no penalty” rule. Next, he's mad that junk mail now cosplays as urgent, then listener complaints keep the petty parade going. A mother-in-law's condo is gorgeous but has “museum couch” energy, Boston tenants are stuck doing snow and trash while the owner only leaves passive-aggressive notes, and a gym busybody tries to shame someone out of their second massage-chair session. He wraps with the universal rage of car rentals.Jared is on tour!

Jared opens Mailbag Monday from Delray with gratitude, beach energy, and a reminder that anonymous advice hits harder than biased friends. The standout email comes from a listener who went on six “pretty good” dates and can't stop thinking about bunny-rabbit sex, being asked to fetch latkes, and having to share a single hot dog at a hockey game. Jared's verdict is clear and funny: if it's still only “pretty good” after six dates, that's already your answer. He reframes dating like investing, asking whether this relationship could realistically get 10 percent better and become a life you actually want. The lesson is not that she's too picky, but that chemistry matters more than politeness and settling only builds resentment. Classic JTrain delivers a warm hug, a reality check, and permission to move on without guilt! Jared is on tour!

Jared kicks off Chit Chat Wednesday in Delray with John Gabrus, and they immediately “break up” as friends because Jared moved to Florida without telling him. They bond over midlife “why didn't I just live near a beach?” energy, then detour into comedy-world gripes, including how movies love stunt casting when there are a thousand actual funny comics available. Gabrus shares his peak midlife-crisis triumph: a solo Mexico trip for surfing and intensive Spanish classes to get off his phone and feel alive again. They then end by playing a Hillstone menu game that reveals Jared is Team Girl Lunch while Gabrus is Team Steakhouse Dad. They promise to finally hang out, which in podcast terms means it might happen sometime before the next Ice Age.Jared is on tour!

Jared opens Ticked Off Tuesday from Delray and immediately roasts himself for showing up to “the hottest restaurant in Delray” on Christmas Eve…only to realize his reservation was for January 1, 2026. He then spirals into beach-walk social awkwardness and floppy-hat groups refusing to go single file. The big vent is Delta, where he claims the airline hides his hard-earned upgrades in the app like a toxic partner gaslighting him about their “benefits.” Listener complaints bring the chaos: a hungover flyer forced to watch a seatmate bite and display nail clippings like tiny trophies, a university worker exhausted by parents doing adult kids' basic tasks, and a mother-in-law who treats dinner parties like an HGTV intervention. Overall, petty grievances, Florida sunshine, and Jared turning everyday annoyances into a full-on comedy sport!Jared is on tour!

Debbie Davies (One More Time); Son Roberts (Come For A Ride); Long John Hunter (Ride With Me); Snooky Pryor (Telephone Blues); KB Bayley (White House Blues); Afton Wolfe (Crooked Roads); Big Al Dorn and The Blues Howlers (Greenback Blues); Kip London (Up Jumps The Devil); John Lee Hooker (Devil's Jump); Big Pete Pearson (Too Much Trouble); Carey and Lurrie Bell (Short Dress Woman); Burton Gaar (Short Red Dress); Robert Belfour (I Got My Eyes On You); Maria Muldaur, Del Ray and Dave Earl (Tricks Ain't Walkin'); Fred Sampson (Wang Dang Doodle). 

Music behind DJ: Sergio Mendes & Brasil '66 - "The Fool on the Hill" [0:00:00] Dee Dee Warwick - "You're No Good" [0:04:33] Ricky Nelson - "Lonesome Town" [0:06:47] Lesley Gore - "You Don't Own Me" [0:08:59] The Moody Blues - "Go Now" [0:11:32] Roy Orbison - "In Dreams" [0:14:40] Music behind DJ: Santo and Johnny - "You Belong To Me" [0:17:54] The Coasters - "Down In Mexico" [0:19:52] Doris Troy - "Just One Look" [0:25:12] Elvis Presley - "Viva Las Vegas" [0:25:31] Marvin Gaye & Tammi Terrell - "Ain't No Mountain High Enough" [0:27:50] Annie Phillippe - "Pas de Taxi" [0:30:16] Music behind DJ: Santo and Johnny - "You Belong To Me" [0:32:58] The Beach Boys - "God Only Knows" [0:35:10] Scott McKenzie - "San Francisco (Be Sure To Wear Flowers In Your Hair)" [0:38:45] Marvin Gaye - "How Sweet It Is (To Be Loved By You)" [0:40:58] Darlene Love - "(Today I Met) The Boy I'm Gonna Marry" [0:43:49] Music behind DJ: Santo and Johnny - "You Belong To Me" [0:46:35] Ray Charles - "You Don't Know Me" [0:48:58] The Beatles - "Here Comes The Sun" [0:52:07] Tom Jones - "It's Not Unusual" [0:55:17] Louis Armstrong - "A Kiss To Build A Dream On" [0:57:07] https://www.wfmu.org/playlists/shows/158610

Music behind DJ: Sergio Mendes & Brasil '66 - "The Fool on the Hill" [0:00:00] Dee Dee Warwick - "You're No Good" [0:04:33] Ricky Nelson - "Lonesome Town" [0:06:47] Lesley Gore - "You Don't Own Me" [0:08:59] The Moody Blues - "Go Now" [0:11:32] Roy Orbison - "In Dreams" [0:14:40] Music behind DJ: Santo and Johnny - "You Belong To Me" [0:17:54] The Coasters - "Down In Mexico" [0:19:52] Doris Troy - "Just One Look" [0:25:12] Elvis Presley - "Viva Las Vegas" [0:25:31] Marvin Gaye & Tammi Terrell - "Ain't No Mountain High Enough" [0:27:50] Annie Phillippe - "Pas de Taxi" [0:30:16] Music behind DJ: Santo and Johnny - "You Belong To Me" [0:32:58] The Beach Boys - "God Only Knows" [0:35:10] Scott McKenzie - "San Francisco (Be Sure To Wear Flowers In Your Hair)" [0:38:45] Marvin Gaye - "How Sweet It Is (To Be Loved By You)" [0:40:58] Darlene Love - "(Today I Met) The Boy I'm Gonna Marry" [0:43:49] Music behind DJ: Santo and Johnny - "You Belong To Me" [0:46:35] Ray Charles - "You Don't Know Me" [0:48:58] The Beatles - "Here Comes The Sun" [0:52:07] Tom Jones - "It's Not Unusual" [0:55:17] Louis Armstrong - "A Kiss To Build A Dream On" [0:57:07] https://www.wfmu.org/playlists/shows/158610

Jared kicks off the show from Delray Beach, catching up with comedian and JTrain Cinematic Universe favorite Anthony DeVito. They get into everything from chaotic vacation Wi-Fi to the painful awkwardness of PR people hovering over podcast tapings. Anthony talks comedy bios, Canadian comic confidence, and why saying you're a comedian in Florida gets you a triple-take. Plus, Jared gives a full hard-sell on Anthony's new YouTube special "Straight Hoopin'," insisting it will carry you, feet in the sand and all, straight into a great time!

Lesley and Brad recap key insights from physical therapist Dr. Jen Fraboni (@docjenfit), co-host of The Optimal Body Podcast. Known for helping people move with less pain and more confidence, Dr. Jen redefines pain as an “alarm,” not a stop sign—your body's way of asking for better care and awareness. Lesley and Brad unpack her practical strategies for building stability before flexibility, tuning in before you train, and aging with strength and ease.If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast https://lesleylogan.co/podcast/. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co mailto:beit@lesleylogan.co. And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe https://lesleylogan.co/podcast/#follow-subscribe-free.In this episode you will learn about:How Lesley's pain-as-alarm concept to daily self-check habits.Brad overcomes foot pain by staying active instead of stopping.How Lesley's yoga experience illustrated “stability before flexibility” The importance of reflection and consistency when pain shows up unexpectedly.How building strength supports graceful aging and confidence in movement.Episode References/Links:OPC Winter Tour - https://opc.me/tour0Pilates Journal Expo - https://xxll.co/pilatesjournalCambodia Retreat Waitlist - https://crowsnestretreats.com/waitlistAgency Mini - https://prfit.biz/miniContrology Pilates Conference in Poland - https://xxll.co/polandContrology Pilates Conference in Brussels - https://xxll.co/brusselsSubmit your wins or questions - https://beitpod.com/questionsDr. Jen Fraboni's Website - https://jen.healthThe Optimal Body Podcast - https://www.docjenfit.com/podcastDr. Jen Fraboni's Instagram - https://www.instagram.com/docjenfitEpisode 589: Brad Bizjack - https://beitpod.com/ep589 If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox. https://lovethepodcast.com/BITYSIDEALS! DEALS! DEALS! DEALS! https://onlinepilatesclasses.com/memberships/perks/#equipmentCheck out all our Preferred Vendors & Special Deals from Clair Sparrow, Sensate, Lyfefuel BeeKeeper's Naturals, Sauna Space, HigherDose, AG1 and ToeSox https://onlinepilatesclasses.com/memberships/perks/#equipmentBe in the know with all the workshops at OPC https://workshops.onlinepilatesclasses.com/lp-workshop-waitlistBe It Till You See It Podcast Survey https://pod.lesleylogan.co/be-it-podcasts-surveyBe a part of Lesley's Pilates Mentorship https://lesleylogan.co/elevate/FREE Ditching Busy Webinar https://ditchingbusy.com/Resources:Watch the Be It Till You See It podcast on YouTube! https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gLesley Logan website https://lesleylogan.co/Be It Till You See It Podcast https://lesleylogan.co/podcast/Online Pilates Classes by Lesley Logan https://onlinepilatesclasses.com/Online Pilates Classes by Lesley Logan on YouTube https://www.youtube.com/channel/UCjogqXLnfyhS5VlU4rdzlnQProfitable Pilates https://profitablepilates.com/about/Follow Us on Social Media:Instagram https://www.instagram.com/lesley.logan/The Be It Till You See It Podcast YouTube channel https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gFacebook https://www.facebook.com/llogan.pilatesLinkedIn https://www.linkedin.com/in/lesley-logan/The OPC YouTube Channel https://www.youtube.com/@OnlinePilatesClasses Episode Transcript:Lesley Logan 0:00  When we feel pain, really doing some sort of, creating some sort of, like, okay, hold on, what's my sleep like, what's my intake like, what's my fuel like, have I been consistent? You know, just do some reflection. Lesley Logan 0:12  Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started. Lesley Logan 0:51  Welcome back to the Be It Till You See It interview recap where my co-host in life, Brad, and I are going to dig into the empowering convo I had with Jen Fraboni in our last episode. If you haven't yet listened to that interview, you've missed out on an incredible interview with DocJenFit. That's her Instagram handle or her handle everywhere. So many of you love her, know her, and this was a really cool, I thought, very vulnerable convo as well. She shared a lot about going on her life, how she handles things. I love when people are like, just a human and so it's gonna be really good. So I can't wait to recap it, but before we do that, today is November 20th 2025, and we have two days to celebrate. And to be honest, there was like seven, so we could have chosen. There was a few that I was like, well, I don't use less, so we can't use use less day, because I'm so not participating. But there's a couple others, but we're going to focus on two of them. One is the Great American Smokeout. The American Cancer Society sponsors a Great American Smokeout on the third Thursday of November annually, challenging smokers to give up cigarettes for 24 hours. If you or a loved one smoke cigarettes, consider joining the movement and take the first step towards quitting cigarettes forever. How? Let's both try to do something tough for a day. I'll give up either coffee, sugar, social media. Brad Crowell 2:10  You're you are allowed to pitch this to them. Lesley Logan 2:13  Oh, this is how you're gonna pitch it. Brad Crowell 2:14  Yeah. This is how you're gonna pitch this to them. Lesley Logan 2:15  This is how you're gonna pitch it. So you're gonna, you, if you're a non-smoker, if you're a smoker, then you can tell another smoker, you guys could do it together. But if you're a non-smoker, asking a smoker, then you're gonna say, I'm gonna give up something they know. You're gonna have a hard time giving up for 24 hours. Brad Crowell 2:30  Like, maybe it's Instagram, maybe it's chocolate, could be sugar.Lesley Logan 2:35  Coffee, you know something like that and you give up smoking, think of it as a reset, not a rule. So.Brad Crowell 2:43  And that's what you can also tell them, It's a reset, not a rule. Lesley Logan 2:45  Well, Brad, can we, like, let's how hard, can we talk about it? Brad Crowell 2:50  We can certainly talk about it. Lesley Logan 2:51  Okay, you quit smoking. Brad Crowell 2:53  I did quit smoking. Lesley Logan 2:54  If he had been a smoker when we met, it would have not we would not be married 10 years. Brad Crowell 2:58  It's true. Lesley Logan 2:59  Because we would not have gone on a date. Brad Crowell 3:00  Yeah. I mean, it's. Lesley Logan 3:02  My grandfather was a smoker. Brad Crowell 3:04  It doesn't smell good. Lesley Logan 3:05  Yeah. So I have had two grandfathers who are massive smokers, one who lost a lung to smoking, and another one who had multiple heart problems, and the heart doctor refused to operate on him unless he quit smoking. So I, like, this is a big like, personal thing, because I lost family members to smoking. But I know it's not easy. So Brad.Brad Crowell 3:26  Yeah, I mean, I've told this story before, so it was the decision to smoke or to quit smoking was, for me, it was made emotionally, which is what made it easy. The decision to stop, to stay with that initial decision was actually quite challenging, you know, because of the addiction, because of nicotine, but because I wanted to sing more than I wanted to smoke, that was the emotional decision. It was like, oh my god, this is a very I just have to stop, like, I can't, I can't be on stage and not be able to sing. So that I think that was hard, because I had to hit a wall in order for that decision to become emotional and then for it to actually happen in my life. But okay, great. That's step one. Then step two is consistently not smoking when I used to smoke. So in the car with the window down, or I don't remember, you know, walking out of my apartment complex, there was a there was, like, part of my routine, you know, and doing those things, like continuing to do life, you're going to run back into those instances where you used to do the habit and would always make me think, this is what I would normally pull out a cigarette. And so that was, that was a constant battle for, honestly, for just a few weeks. Lesley Logan 4:56  Well, it's interesting, because so in a couple of weeks, we have a habit series starting and in one of the episodes, I talked about how to unravel a habit. And for smoking, like all we can be completely honest, there is an addictive element to it, in that they made it addictive. So you have a habit, you smoke when you're in traffic. My old roommate, she would she when she quit smoking was the hardest thing, because she's like, Lesley, I'm in traffic for 45 minutes, and I used to just sit there and smoke, and now I am not. So she had lollipops and teas and coffees because she needed something to do in the car. She actually had, like, the patches like, well, that helps you quit. So she's like, I don't even have the craving to smoke. I have the habit. So I will talk about how to unravel a habit in that series in December, so make sure you're paying attention. Okay, the other day, this is really important to Brad and I that we wanted to bring it up. (inaudible)Brad Crowell 5:47  Second thing we wanted to remember today. Lesley Logan 5:50  Yes. So it's Transgender Day of Remembrance. For generations, the transgender population has suffered various forms of abuse and even death for or murder, so we'll call it that, for challenging the views, notions and stereotypes around male and female identity. Every year, we set aside today as Transgender Day of Remembrance. This holiday is meant to honor, commemorate and memorialize those who face discrimination and stigma on a daily basis across this nation. This holiday is also meant to advocate for transgenders people's rights, as well as focus on the persistent struggles they face in their everyday lives and how others can share their love, support and hope. If you listen to this podcast and you have a fucking problem with transgenders, I am just going to be on, I need you to explore why. These are just people. They're just people, and they've been around forever. And I bring it, I bring it up in one of the FYF is coming up about like, how in the indigenous cultures, they actually have people, they already had words for this. This is something. It's actually a fucking cool thing. Like you have the ability to see the world the way they see it through both lenses. It's a powerful thing. And I fucking clearly I'm pissed about it, but I get so annoyed. We flew on a plane the other day, and no one has a problem using a toilet on a plane, but all of a sudden they have a fucking problem of sharing a bathroom with another person of a different gender, and it's like, what are we talking about here? You just shared a bathroom. So I don't understand when they make neutral bathrooms, how people get pissed about that. I also just listened to this one thing. If I could find the reel I'll send it to the team to link it. If you don't see the link below, it's because I couldn't find it. But this person is is explaining how it's sort of the safety of women to in the bathrooms, of why they want people using the bathrooms of their own, like birth certificate, right? And this one person is a trans man. He goes, so what you're actually saying is that men are a danger to women and you don't want them in their bathrooms. So that's the problem. We should solve that problem. We shouldn't be policing genitals. So I just get really upset because it's just bothersome to me. Why do we why do we care so much we have healthcare issues in this country. We have poverty issue. We have children who don't have enough food. Brad Crowell 8:06  We have food issues, yeah. Lesley Logan 8:07  The higher percentage of people. Brad Crowell 8:09  We have water issues. Did you know, I don't remember what the number is, but like, (inaudible) I think, I think it was Jackson, Mississippi, like, they don't have running water in in, like, many parts of the city. I don't know what the the numbers are, but like, that was a thing in a couple years ago. Lesley Logan 8:24  Yes, no, there's a higher percentage of people who are listening to this show that know someone who's homeless, who is a pover in poverty, who has food. What do you call it? Like a food uncertainty? Then then know of someone who's transgendered and so why? Like, what are we doing? So I'm just pissed about it. I'm just over it. I'm over people being so uptight and like that they're a threat to who you are. You know, it goes to that whole thing where it's like, if you don't like abortions, don't get one. If you don't like gay marriage, if somebody of your same sex asks you to marry them, don't say yes. Like, you don't have to do any of these things. You don't have to be trans like this is I just get annoyed. I'm pissed. Anyways, so today is the day to remember the people who have been fighting to exist as they feel like they should exist, and we should do what we can to honor those people. And if you don't know anyone, maybe consider looking at a community service organization in your area that you could donate to if you are listening from Las Vegas, when you buy food from the Bronze Cafe, their proceeds, part of their proceeds go to the LGBTQ community for mental health. So it's really, really cool. We use their restaurant for all of our retreats here in Las Vegas. We can help support that.Brad Crowell 9:37  And they have a second location at the.Lesley Logan 9:43  Oh Brad's so excited. Brad Crowell 9:45  The conservation preserve, the Springs Preserve here, which has has a massive cactus garden. So go to the cactus garden. Go eat lunch, and you'll be also helping support (inaudible) the transgender community here.Lesley Logan 9:58  Yeah, when you come visit Las Vegas, you should go to Springs Preserves, and then you can go to Bronze Cafe. Okay, cool stuff coming up now. So here we go. Brad Crowell 10:06  All right, so here's what we got coming up on the docket, actually, next week, or Yyeah, literally, in a few days, is the Black Friday Cyber Monday coming up for you've probably already been inundated with everything that's been crazy, but for us, we're going to do it actually, during the old school Black Friday Cyber, Cyber Monday is even new. Black Friday, so it's the 26th to the first of December for OPC only, y'all so check your email for more details, starting yesterday. So just go check your emails if you haven't already, we've got an offer for you with OPC.Lesley Logan 10:37  If you didn't get an email, it's because you have not signed up for our emails, or you unsubscribed from us, and we don't take that personally. You could just resubscribe. But yeah, the dates will be November 26th December 1st. Brad Crowell 10:47  If you're wondering what it is and you didn't get the email, just DM us and we can send you the right place.Lesley Logan 10:52  We're really excited about this sale, and it's the one time of the year we do it, so take advantage. Don't ask us on December 2nd for it. It's not how it works. It's actually a lot of work. Brad Crowell 11:01  Speaking of December, we're gonna be on the road again for our winter tour for OPC, and the actual dates we're gonna get, it's like starting on the seventh or sixth.Lesley Logan 11:11  No, it's like the fifth, I think it's the fifth in Colorado Springs, and it ends on. Brad Crowell 11:15  Oh, yeah, we gotta drive there, though, so we leave.Lesley Logan 11:18  We leave earlier than it starts. We come home the day that it ends so but it's like, it's like, December 5th through the January 6th or January 7th. Brad Crowell 11:28  And we do come home the day that ends. Lesley Logan 11:30  I, yeah, I know that we sound like when it comes to this tour that we're like, not organized. The last time we recorded, we had no idea where we're going. And now we do, and it's huge. The whole tour is listed, 23 cities. Brad Crowell 11:42  Yeah, 23. Lesley Logan 11:43  Colorado Springs. Brad Crowell 11:45  23 public events. Lesley Logan 11:46  St Louis.Brad Crowell 11:47  Yeah, the fifth, the first the first event is on December 5 in Colorado Springs, then we go to Fayetteville.Lesley Logan 11:54  Oh, Fayetteville. Oh, I'm so sorry. How could I skip Arkansas. Brad Crowell 11:57  Then St Louis on the 7th. Lesley Logan 11:58  Then St Louis, then Detroit, then Columbus. Brad Crowell 12:01  No, then Lexington. Lesley Logan 12:03  I'm going to Lexington. Brad Crowell 12:04  You're going to Lexington.Lesley Logan 12:04  Oh, I am going to Lexington, but I'm going in that order.Brad Crowell 12:06  Then you're going to Columbus, then you're going to Detroit.Lesley Logan 12:09  What? How does the map work? Am I going like zigzag?Brad Crowell 12:14  Believe it or not, they're almost in line. Yeah, they're, they are.Brad Crowell 12:18  I don't understand the middle. I'm so sorry. Okay, then we go to Pittsburgh. Lesley Logan 12:22  Okay, Pittsburgh. Then we go to. Brad Crowell 12:25  Rochester Lesley Logan 12:26  RochesterBrad Crowell 12:27  New York Lesley Logan 12:27  Oh, yeah, we're going to, do you say Rochester or you go Rochester. How do you say it? Brad Crowell 12:31  RochesterLesley Logan 12:32  RochesterBrad Crowell 12:33  Rochester, New York. And then we go to Boston, Cape Cod, Hartford, Connecticut. That's a new one for us. Hershey, Pennsylvania. We're coming back Rehoboth Beach. Lesley Logan 12:42  That's a new one for us. Brad Crowell 12:43  That's new, to Delaware, that'll be just after Christmas, and then we have Washington, DC, Virginia Beach, Charlotte, North Carolina. That's new for us. We've got Delray. This is Florida. We're gonna be hoofing it from North Carolina all the way down to Delray, Florida. This is new.Lesley Logan 12:59  Christmas Eve, Del Rey. Brad Crowell 13:01  Nope, New Year's Eve Del Rey. On a roll, here.Lesley Logan 13:07  You guys Del Rey is near Fort Lauderdale, Hollywood, Florida, correct? Brad Crowell 13:11  Yeah. It's just north of Fort Lauderdale, I think. Lesley Logan 13:14  So our Miami stop has moved up a little bit because most of you are driving from that area anyway, so you're welcome. And then we do New Year's Day with our Pilates crew that's in Tampa.Brad Crowell 13:26  Yes. Lesley Logan 13:26  And then we go to Pensacola. Brad Crowell 13:28  Yes. Then New Orleans. Lesley Logan 13:30  New Orleans, and then Houston. Brad Crowell 13:31  Then, Houston. Lesley Logan 13:32  Houston. We haven't been to Houston in years.Brad Crowell 13:34  Yeah, it's been quite a few years for us to be in Houston. That'll be on January 4th and then fifth in Austin, and then Phoenix, we're coming to you on the seventh.Lesley Logan 13:42  Yeah. So get your tickets at opc.me/events, by the way. Brad Crowell 13:46  Nope, opc.me/tour, opc.me/tour. Lesley Logan 13:50  There's two links. Okay, sorry, opc.me/tour is where you get your tickets. And at the time we're recording this, we're over 57% sold out. By the time you're hearing this, it's going to be way closer to sold out, because literally, nine events only have one spot right now in them. So go to opc.me/tour. Bring your friends. Also in December, we didn't do a Profitable Pilates Black Friday, Cyber Monday this year, because we want you to focus on, so save the date, December 26th or the 31st that will be on the Profitable Pilates newsletter list. So you have to be on that one. So for the Pilates instructors studio owners who want business flights, we're gonna have some special deal on Agency. We've never done it before. So make sure you're watching your inbox for that if you don't get those emails, just DM us and the team will help you out. Brad Crowell 14:36  By the way, we're 55% sold out. Lesley Logan 14:39  Oh, I know, but we're. Brad Crowell 14:40  I just checked. Lesley Logan 14:41  I know, but it hasn't been updated in 48 hours, so.Brad Crowell 14:44  Maybe even more, so it might be closer to 60. Good stuff.Lesley Logan 14:48  Yeah, I think so. And then after our tour, we come home for one day, kick off, eLevate, get our roots done, get our nails done by (inaudible), and then we go to Huntington Beach. Teach for the Pilates Journal Expo. This is a really cool two-day event, huge lineup of teachers. I don't I it's like a fucking party. So you should just go to xxll.co/pilatesjournal. So just two Xs guys, xxll.co/pilatesjournal. And then if you aren't already on the waitlist, you'll want to be on the waitlist because also, in January, we're going to open up the early bird registration for our Pilates retreat in Cambodia. This we just came back from. Brad Crowell 15:28  Y'all it is going to be amazing. Lesley Logan 15:30  I'm making so many mistakes, because we just got back and it was the coolest retreat of life. No offense to the people we've been on retreats with before, you were amazing.Brad Crowell 15:37  Incredible retreat. Lesley Logan 15:38  But like, if you have ever thought, oh, my god, they must get bored of this. We don't. We had the best fucking time. It was like we I just loved it. So I can't wait to take you,Brad Crowell 15:48  Yeah, and I think, I think this year is going to be sorry, next year, So 2026, is going to be even better. And I know we've had a lot of interest already, but one of the things we're going to do differently, in January, we're going to have a call for everyone who's curious about this, the retreat, all the questions. We're going to have a couple of our past retreaters join us live, and we're going to have them just answer those questions. You can ask them directly. They can share with you their experience, you know, the process of getting there, like, did they feel safe? What kind of food was it? What kind of activities did they enjoy? All the things that you might be curious about. And I'm telling you, it is gonna next year, is gonna sell quickly. So, get yourself on the waitlist. Go to crowsnestretreats.com and we can't wait to see it all there.Lesley Logan 16:34  Every group is got its own, different vibe. This group, we were like, rapping in the in the bus on the way to like, no one took a nap. Usually people are napping. We were like, half a native. So anyways, crowsnestretreats.com, crowsnestretreats.com/waitlist get you on the waitlist. Okay, in February, that is when our Agency Mini is happening. That is our three day event. I don't know if we're doing a second one next year. We're going to try, but you know, we'll see. So you're going back to Agency Mini, you want to get on the waitlist for that if you want to make sure you don't miss the early bird discount, prfit.biz/mini holy fucking molly, there's a lot of events coming up. So Poland and Brussels, that is in March, you guys. And I mean, a lot of questions about, are you doing anything in Europe? Anything? This is it. We're going, we're like, literally not getting on a plane until March, and I don't have plans to get on a plane after March until Cambodia. So if you want to see me, you need to check out the Poland Controlology Pilates conference. xxll.co/poland and or Brussels, xxll.co/brussels, two events, different workshops to both events, you can you're welcome to come to both. Karen Frischmann is actually collabing on that with me and the host studios, so you get two amazing teachers for the price of a weekend. And it's pretty kind of it's pretty awesome. So different workshops, plus there's a day of privates and semi private classes. So you can also jump in and enjoy some workouts with us. You don't want to miss it, because I don't know when we're coming back. Okay? And then we're gonna leave that. Brad and I are gonna do a vacation. Brad Crowell 18:08  What? Weird. Lesley Logan 18:09  About nine, 10 days vacation in Europe, and then April after our vacation, we wrap up in April at P.O.T. London, and now it's official. Now if you've been hearing me say, I'm not allowed to tell you, I don't know if we're allowed to tell you, we can tell you I signed a contract. I don't I don't I don't know if there's a link out yet, but I'm sure there is. So just look at like, P.O.T. London from Balanced Body, and you'll find it. All right, oh my gosh, okay, should we let's get to this audience question, and we got to get to this amazing recap episode.Brad Crowell 18:34  All right, so the audience question this week was from @audreyphipps1726, on YouTube. She, this is for the Pilates equipment for beginners video. She said, hey, what size is that Try Me Stability Ball. I would love to find one. Lesley Logan 18:50  Yeah, so the triad ball that's.Brad Crowell 18:53  I was wondering. Lesley Logan 18:54  Audrey, it took me a second. I was like, try me. I'd have to Google this, because sometimes people go, hey, what do you think of this item? And I'm like, I don't know what you're talking about, but I realize it's my accent. It's the triad ball, and I don't actually know the dimensions. It's a purple ball that you don't want to fill all the way up. It's smaller than a I guess it'd be like, volleyball size when it's filled up, but you want it to be a little squishy. And where did I get it. I think I went on Balanced Body. Let's see.Brad Crowell 19:24  The OPTP triad ball nine and a half inches. Lesley Logan 19:27  Is it purple? Brad Crowell 19:28  Um, yeah, it's purple. Lesley Logan 19:30  Yeah, the OPTP. Brad Crowell 19:32  Yeah. OPTP triad ball nine and a half inches. Lesley Logan 19:35  You can get it at like, Target. Brad Crowell 19:37  Yeah, even at Walmart. Lesley Logan 19:38  I'm not shopping at Target these days, but you can get on OPTP's website, they have a bunch. They have a huge website, lots of amazing stuff on TP actually, you'll kind of like, it's good products, good stuff. So if you have a question, you can text us at +13109055534, or submit it to beitpod.com/questions. You can also leave a win. And I love getting your wins, because I love helping people see like there's a celebration in everything. You know there's a reason to celebrate the whole every if you just watch the news and open up your phone, it fucking sucks. So you got to have a place where you know it's going to be some good news, and you might hear your win on a day you need to remind yourself that you had a fucking win.Brad Crowell 20:17  Yeah, that's true. Yeah, you are 100% right. Well, stick around. We'll be right back. Brad Crowell 20:23  Okay, welcome back. Let's talk about Dr. Jen Fraboni. Dr. Jen Fraboni, also known as Doc Jen Fit, is a physical therapist passionate about helping people move more with less pain and more confidence. She is the founder of Jen.Health, a platform and app designed to make strength, mobility and recovery accessible for everyone. Alongside her husband, she cohosts The Optimal Body Podcast. Her work has also been featured nationally, including on Good Morning America and NBC, where she shared simple strategies to ease back pain during the pandemic. So we well, it was just a great conversation, by the way, nobody knows this, but I get to watch the the full interview call, right? And. Lesley Logan 21:06  You watch it? Brad Crowell 21:07  Yeah, watch every single one of them. That's how I do prep. Oh, I thought you just listened, nope, 100% of the time watching the interview. So the beginning of it was really fun because you were saying that, basically you were like, oh my gosh, this is how my day is gonna go today. I'm so excited to start today with this interview.Lesley Logan 21:26  Well, because, because it was a Zoom call with Jen Fraboni. And I was like, it's Jen Fraboni. And then it was then she showed up, like, Oh my God. Like, I was like, I mean, I guess I could have looked up.Brad Crowell 21:39  Doc Jen Fit. Lesley Logan 21:40  I mean, I knew I was interviewing her at some point, but I just my brain didn't like keep her, keep her last name associated with her Instagram handle, but yeah, how fun is that? I don't know, maybe the team left in the outtakes. Yeah, it was so good. Brad Crowell 21:53  Yeah. So you know what, what the two of you were digging into. I thought it was just really great talking about paying because I I related a lot to that, especially this past year, I've actually had a lot of pain with my my foot. So anyway, you know. Lesley Logan 22:08  But well, that goes into, like, something like, what I liked that she addressed about pain was that, like, most of the time it's just an alarm. Especially if you didn't get an accident, like, and sometimes your pain is like, you're just sitting there, and all of a sudden something hurts in your body, and you're like, ah, this hurts. And I'm like, just sitting there, like, what are you talking about? So in that case, if it wasn't, like, you know, you fell down the stairs, you tripped across the street, you were in a car accident, if you have pain, it is your body going, Hey, hi. You're not taking good care of me, right? It's like, just trying to get your attention. And I just like, if we think of that as what it is, as opposed to, I have to stop doing everything that was associated with that, because this is what happens, right? People come to Pilates once a week. The goal is three to four times. Week four is better. That's the goal, right? But I have someone who'll come once a week, and they go, they'll see me the next week. Oh, last last week. My back hurt, so we need to be conscious of that. And it's like so there are six other days, plus the 23 hours of the day. I didn't see you. What did you do? How are you taking care of yourself? I'm not saying the Pilates doesn't didn't hurt you. What I am saying is more likely than not, it wasn't the Pilates, but the Pilates is the unique thing about your day, right? So it's, it's similar to, I have some stomach digestive issues, and I would go, Oh, I think I got gluten, or I must have had some dairy. When I found out that I'm also allergic to oats. And every fucking day I was having oat milk, right?. And I wasn't associating, like, any of the other boring food I was having all of the time, I was coming up with, like, this unique thing that could have happened, so I really like that.Brad Crowell 23:53  We were just with our friend, and the next day he was like, I think I got glutened yesterday. It must have been that meal that we ate, you know? And I said, you know, I'm I'm also not feeling 100% and then I thought about the restaurant, which is we've eaten at 100 times. And I was like, what did we do differently? And he had the spiciest Margarita I think I've ever tasted, and I was loading on the hot sauce. I was like, You know what, man, I wonder. I mean, look, it's possible that you got glutened but they were, they specifically came out and told us that they made this gluten free. So I'd be surprised. Maybe there was some leftover, something (inadible) but also, like, the two of us ate something that was pretty off the path. I like to eat spicy stuff, but, like, we ate a lot of it.Lesley Logan 24:39  His his his Margarita was almost undrinkable. Lesley Logan 24:42  It was crazy. You diluted it twice.Lesley Logan 24:44  And you know, I like a spicy mar I was like, I I think that was gonna provide a colonic, to be completely honest, anyways. But I just think, like, she gave some really great stuff, like she talked about her own personal experience, like she's got some back pain, and she's like, Oh, I've been sleeping less, I'm breastfeeding, I'm sitting more, and I'm not moving my body. So what can I do to be more conscious about the things that I need to give myself?Brad Crowell 25:06  Yeah, I think, I think, with the, with the the idea that people coming into class and saying, Oh, well, last week, I was in pain afterwards, you know, the what she mentioned, which I thought was really obvious but needed to be heard. She said, you know, if you're in the gym lifting and you like, tweak your back, obviously you're going to say, well, I shouldn't do that again. No, no problem, of course. But that was probably not that was the moment that things were stressed to the point of ouch. But that wasn't the only moment. There are definitely other things leading up to that exact moment of when, when your body is, like, we're done trying to hold it together here, now you're in pain. And she said, so, so there's other movements that you're probably doing in your life that are, it's cumulative, right? It's, it's, it's adding up over time, and then bam, maybe the moment that it happened was in a class when you're probably doing something particular that you wouldn't be normally doing, like doing a headstand, or whatever it might be, you know, being on one leg, you know, the, the, but, that's probably not where it started. Lesley Logan 26:16  I think we could all agree in this moment where we're not in pain, right? I hurt my knee doing a deadlift. When I hired my trainer, I said, Yeah, I've been dead lifting a lot lighter because it doesn't bother my knee. But the actual thing that's bothering my knee is the fact that I had weak inner thighs and hamstrings compared to my quads, and then the way my gait is on that leg, that's why my knee hurt. It just so happened that I felt the pain doing the deadlift. The deadlift is actually not the problem my form and my deadlift is not the problem. It is an in-balance and muscles on that leg. And so what can we be doing to make sure that we're taking, like, consistent care of ourselves, and then when we hear, when we feel pain, really doing some sort of creating, some sort of like, okay, hold on, what's my sleep like, what's my intake like, what's my fuel like, have I been consistent? So if you are someone who, like, doesn't work out for a week, and then goes and works out hard, like, I got to get in it, just so, you know, you're going to be in some pain afterwards because you didn't have consistency going into it. So, you know, just do some reflection before you go, oh, that's a problem.Brad Crowell 27:20  Speak about reflection, which, which is, this is pretty funny for, for if you have people coming in and saying, well, last time I did this, I hurt. Lesley Logan 27:29  Or if you are that person. Brad Crowell 27:30  Yeah or if you are that person, do you wake up and hurt like, should this? Does that mean you shouldn't sleep like? You know what I mean, the logic doesn't apply here. I just heard like. Lesley Logan 27:43  So this has nothing to do with that, but it's just my brain thing. Okay?. So this person goes, like, this, like, thing I saw. This person goes, I need to go on a vacation. And this other person goes, did you just come back from a vacation? And then it's like, you should just say, Did you have lunch yesterday? And they're like, yeah, that does that mean you need lunch today? Right? Like, yeah, like, you're if you're.Brad Crowell 28:06  Like, obviously, you're not gonna say, Well, I guess I shouldn't sleep because, because maybe you just slept on your shoulder, weird, or whatever. And also, too, it doesn't (inaudible) it also doesn't mean that your shoulder is broken or jacked up. It means you stressed it improperly for an extended period of time. Maybe you were sleeping on it weird, right? And how, like, you know, you know how that is, you know how that that feeling is. It could be your ankle or something where it takes a couple of hours for it to work itself out. And what's happening there, which I which I thought was interesting. She talks about how pain. It's a signal from the brain saying something is not 100% correct here. Something is not 100% correct here. Just a reminder. A reminder, a reminder.Lesley Logan 28:50  It's like, when you hit the button and the community goes, er, and you're like, let me hit that again, it goes, er, and you're like, I don't know why I'm expecting something different. Brad Crowell 28:58  Yeah, well, and here's how this, here's how this relates to what I loved. She said. She said, the more we don't use it, we lose it, right? You use it or lose it. You've heard that phrase a million times. But she said the thing that was that frustrates her the most is when she her clients come to her and say, the doctor told me I'm not allowed to do this anymore, right? The thing, whatever the thing is, and this is what related to me because, you know, a couple months, Well, geez, in February of this year, it's now, you know, November, I started to feel pain in my foot, in the top of my foot, it was like this pulling pain. It felt like fascia or nerves. I couldn't decide. I still can't decide. And for a long, long time, I just stopped things. I just stopped doing, you know, like, the pointing of my toe, stopped it. All the stuff that you do in yoga class, stopped it. I was like, I need some time off. Well, I gave up the time off, and it didn't fix it, right? So, then what? Then what it was the next thing we do? Started going to the chiropractor. Chiropractor couldn't figure out what's going on, right there. She's like, Hey, you're you're aligned. What are you talking about, right? So, you know, then I was like, must be these other things. So I'm starting to massage myself. I'm doing all this stuff. And then a couple, like, two months ago, I just decided, You know what, I'm just gonna get warm and I'm gonna keep using my foot. I'm just gonna keep using it. Because, you know, one of the things that she said is especially being pregnant a second time, she leaned into, you know, doing her workouts, when her body was was starting to, like, freak out, but her body was going through a major change, and she said, you know, maybe she modified the exercise, but she always felt better after doing her workout, despite being told, you know, you know, her body, you know, sending a signal. And I think, I think that we have to be careful with this. You know, same for me, I have to actually be careful with this. It's not no pain, no gain, yeah, it's not real. I don't agree with that. It's also, you know, there are, there are moments where your body is is trying to warn you on something, but you need to be able to decide for what that is and and understand, right? Is it like pain to the point of like damage, or are we talking that, that signal of warning, you know, that's like, Oh, you have to be cautious, right? Lesley Logan 31:12  Yeah. Well, it makes it so this morning, I was doing my first Pilates practice on the Reformer in three weeks. And I did not I was like, man, I got my Spine Corrector, and I was like, this not feel awesome. It didn't hurt. It just was like, right? And then I got in the Reformer, and the first overhead kind of was like, but then the second one felt better and the third one felt better. So it's not, it is no no pain, no gain. But is you, if you have a consistent practice of any kind of movement. When you start going, you know, if your body is telling you, this is not a good day or, Oh, hold on, this is opening up. I'm warming up to it. And so when I was doing tendon stretch on the Reformer, normally, I do a single leg tendon stretch. And I did tendon stretch. I did three, and I was like, I in no way feel safe, to lift a leg off. I'm gonna do four more and get off. I got to headstand. I did all the things but the actual headstand, because I have a consistent enough practice in my body, I could tell that I'm going to feel better when it's over, but I'm not pushing myself to do something it shouldn't do. And that just comes with time. It just comes with listening to your body. So, you gotta do that.Brad Crowell 32:20  Yeah, I mean, you know, she said something that I also thought was interesting, that we never, that I never thought about before. She said, clearly, the outside of our bodies change, our faces sag, or we get wrinkles, things, lalala, why would we never, why would we expect that there are no internal changes as well, right? And she was talking about, you know, joint degeneration, and, you know, all those kinds of things which are natural and they happen, you know, discs in your back, compression, all that kind of stuff. But the only way to age gracefully, despite your body deteriorating is strength. Is strong muscles, right? And so we still should be we need to be prioritizing that in our lives now so that we can be moving with ease as we age.Lesley Logan 33:11  Yeah, no, it's so and that's just it, you guys, you will never stop having to sleep enough drink, enough water and strengthen your muscles like that you're, so sorry, guaranteed in life until we no longer get to live on this beautiful planet. So, there you go.Brad Crowell 33:28  Yeah, yeah. All right. Well, stick around. We'll be right back. We're gonna dig into those Be It Action Items that we got from Dr. Jen Fit. Brad Crowell 33:35  All right, welcome back. Let's dig into these Be It Action Items. What bold, executable, intrinsic or targeted action items. Can we take away from your conversation with Dr. Jen Fraboni? She explicitly advised against relying on passive stretching as a primary solution for pain, even though it can feel good and relaxing, she said it's better to create stability, that is the fundamental requirement for the body to feel safe. So you were talking about the off balance muscles that you had, which is why your lifting was feeling pain, because you were unstable. Your one muscles, your one set of muscles, were stronger than the other set of muscles. She said, when you create stability, it creates a sense of safety. And she recommends focusing on active stretching, isometric holds and strengthening exercises. She highlighted Pilates as a modality that is great at creating stability and teaching the body safety, especially in the initial phases of pain recovery. So yay for Pilates. That's fantastic. What about you? Go ahead, go ahead.Lesley Logan 34:37  I was gonna say, like today, we were in yoga, and my left hamstring just would not open up. And the reality is my left hip just feeling unstable. That's why we're headed to the chiropractor after this. And it's like, I cannot open up this hamstring when my pelvis is out. And so I just really like, that was such a that's such a takeaway for me. I love that Be It Action Item. So be mindful of the passive stretching, my loves. Just be mindful. I love, this is great, t only way that we start to know how to move forward is if we tune in first. So it's really, this is this kind of goes back to, like a Brad BizJack's episode, actually, and that and that, maybe he didn't say it in this episode, but he has said it in something that I've heard of him before, which is, but go listen to that episode anyways, he's like, you would never, you would never just like, go get in the car and drive somewhere without having, like, a destination in mind. Unlike most people, don't check in with how they feel before they like move their body. They just start moving their body like they're not tuning in. So before you set a goal, before you do things, you have to kind of go inward first, so that you know where you're putting your compass, where you're putting your directions, where you're moving forward to. So otherwise you're like, oh, maybe I should do if you don't tune in first, you're gonna be the person who's like, oh, the hot new thing is Jiu Jitsu, and I'm doing Jiu Jitsu, and then that new hot thing is this box thing on a trampoline, like you're not going to actually be able to look at a movement modality and go, oh, that's what my body needs. You'll just be like, going hopping from one thing to the next expecting a quick fix. So I did love that one. And then she really, she advised onto every day to take five deep, long, slow breaths, mouth closed, and focus on taking breath into the sides of your rib cage. OPC members know this. Brad Crowell 36:24  Diaphragmatic breathing. Lesley Logan 36:26  And avoid breathing into your shoulders, neck or chest. Otherwise you're gonna feel stressed. But if you take these deep breaths, you often will see that the pain starts to diminish. I'm Lesley Logan. Brad Crowell 36:35  And I'm Brad Crowell. Lesley Logan 36:36  I really hope this was helpful, especially if pain is part of your daily life, it is really hard to be it till you see it in that kind of state. And so hopefully this gave you some tips, gave you some ideas, gave you some permission and share it with a friend who needs to hear it, especially one who's like this topic is like, what they're needing right now. It's, I don't know, there's just so much permission in this episode. Until next time, Be It Till You see it. Brad Crowell 36:55  Bye for now. Lesley Logan 36:57  That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod.Brad Crowell 37:39  It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell.Lesley Logan 37:44  It is transcribed, produced and edited by the epic team at Disenyo.co.Brad Crowell 37:49  Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi.Lesley Logan 37:56  Special thanks to Melissa Solomon for creating our visuals.Brad Crowell 37:59  Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time.Lesley Logan 38:11  I don't know if we're doing a second one next year. We're gonna try, but you know, we'll see. Brad Crowell 38:16  You are just making up the URLs here. Lesley Logan 38:19  I'm not. Lesley Logan 38:19  Yeah, crowsnestretreats.com. Just go to crowsnestretreats.com. Lesley Logan 38:23  You gave me the waitlist one. Brad Crowell 38:25  No. Lesley Logan 38:25  Yeah, not on this sheet, but in life.Brad Crowell 38:28  Okay, because of 404. So I'll have the team fix that right now. Lesley Logan 38:31  Fix that, please, because I gave it to somebody else last week on Instagram, because you gave that to me. Okay.Support this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

On this special episode of Power and Market, Joshua Mawhorter joins Tho Bishop and Connor O'Keeffe to talk about the recent Supporters Summit, the legacy of Mises.org, and a few books they are reading.

Welcome back to your two favorite girlies!    Find Ali here on  instagram:https://www.instagram.com/theantioverwhelmcoach?igsh=OHAyZ3lwcXBoY3c3    Find Maddy here on instagram: https://www.instagram.com/maddymartinez.coaching?igsh=M3djYWY5YWltYzE%3D&utm_source=qr   Make sure to subscribe so you don't miss an episode and send us your health / relationship / life / just need advice on, submit your questions here: https://bit.ly/KHKH-ask-my-question   Find us on all streaming platforms here, including the full video experience on our YouTube channel

00:05:40 — Lana Del Rey nepotism exposé 00:10:46 — Antarctic ‘Agartha' captive speaks Egyptian 00:13:58 — Is Catholicism pagan? Rapid defense 00:18:36 — TikTok sale, Oracle web explained 00:25:36 — Sartre's mescaline crab hallucinations 00:27:26 — Rasputin: creepiest man in history ~00:43:35 — Most-bombed country wasn't at war 00:54:29 — Opium wars: Britain's “forbidden plant” 00:56:28 — Origins of political correctness 00:59:24 — AI deepfake: Jake Paul “coming out” 01:07:39 — China's famous UFO encounter recap 01:13:10 — Nero reportedly recants on deathbed Watch Full Episodes on Sam's channels: - YouTube: https://www.youtube.com/@SamTripoli - Rumble: https://rumble.com/c/SamTripoli Sam Tripoli: Tin Foil Hat Podcast Website: SamTripoli.com Twitter: https://x.com/samtripoli Midnight Mike: The OBDM Podcast Website: https://ourbigdumbmouth.com/ Twitter: https://x.com/obdmpod Doom Scrollin' Telegram: https://t.me/+La3v2IUctLlhYWUx Learn more about your ad choices. Visit podcastchoices.com/adchoices

“Schools are the very center of communities—close a school and in three years you'll see what happens to the neighborhood.” From the first laugh about “getting lost in my own neighborhood” to hard truths about policy, Arlyssa Heard of 482Forward sits with Khary Frazier and maps a Detroit story stretching from Delray pulpits to Dexter & Fenkell porches and into Lansing's halls of power. She honors Southern roots (“Atlanta was becoming the Black mecca before our eyes”), a preacher father (“I'm a daddy's girl”), and a childhood of full blocks where “every house was occupied,” then names the turn: vacancies, blight, and the weaponization of policy—Milliken v. Bradley, white flight, and emergency management that left her son with “an entire year without an English teacher.” Heard walks us through the rise of African-centered schooling—Paul Robeson, Malcolm X, Aisha Shule—and the organizing lineage of Helen Moore, Dr. Jawanza Kunjufu, and Queen Mother JoAnn Watson, reminding us that “Detroit families have always exercised choice,” but too often against rigged funding: “If you can't shut something down, starve it—don't fund it.” She distinguishes being anti–starvation from anti–charter, exposes post–Count Day push-outs, and puts receipts on how 482Forward helped “get DPSCD its board back” while blocking a New Orleans–style takeover. Detroit is Different is a podcast hosted by Khary Frazier covering people adding to the culture of an American Classic city. Visit www.detroitisdifferent.com to hear, see and experience more of what makes Detroit different. Follow, like, share, and subscribe to the Podcast on iTunes, Google Play, and Sticher. Comment, suggest and connect with the podcast by emailing info@detroitisdifferent.com

Mónica Quesada Cordero and her colleagues at el Colectivo 506 have learned a lot in their five years of bringing solutions journalism to Costa Rica. These are curiosity lessons for journalism, and for life itself. el Colectivo 506: https://elcolectivo506.com/?lang=en Theme music by Sean Balick; “A Burst of Light" by Delray, via Blue Dot Sessions.

Dr. Len Tau, aka the Reviews Doctor, is on the podcast. With Kiera, he goes into the most critical nuts and bolts of making sure your practice stands out (or at least keeps pace with) online reviews amid AI. He explains jargon terms like ranking power and factors and velocity of reviews, whether or not you should actually be responding to reviews of your practice, and a ton more. Visit SuperchargeYourDentalPractice.com and enter the code RAVING to save $100 on registration for Dr. Tau's annual conference. About Dr. Tau Dr. Len Tau thrives on helping practices maximize their online reputation, marketing, and social media strategies. As a speaker, Len is known for his lively and engaging presentations packed with ready-to-use strategies. He regularly travels the country sharing his marketing brilliance and passion for practice growth with audiences. As a consultant, he offers practice leaders with real-world solutions tailored to fit their specific challenges and opportunities. Len loves to help doctors and their teams understand and implement successful online systems to build their practice. He currently serves as general manager of the Dental for Birdeye Reputation Marketing Software. Selected as one of Philadelphia's Top Dentists by Philadelphia Magazine, he continues to experience growth year after year in his fee-for-service practice focusing on general, cosmetic, reconstructive and implant dentistry. Following his father into the dental profession, Len graduated from Tufts University School of Dental Medicine and continues to pursue ongoing continuing education opportunities. He has had the privilege of serving patients for two decades. He is an active member of numerous professional organizations including the American Dental Association, the Pennsylvania Dental Association, the Academy of General Dentistry, the Eastern Dental Society, the Northeast Philadelphia Dental Implant Study Club, and the American Academy of Clear Aligners. Episode resources: Subscribe to The Dental A-Team podcast Schedule a Practice Assessment Leave us a review Kiera Dent (00:00) Hello, Dental Team listeners. This is Kiera and today I am so excited. This is one of my dear friends. We've known each other for several years in the industry. I'm super freaking pumped. I'm going actually be at his event next year in September. Little teaser. Stay tuned. He's got an amazing event he does every year in September. I have Dr. Len Tau. He is one of my faves. He is better known ⁓ as an authority in the dental consulting world, reputation marketing, and a practice growth. He's recognized by dentistry today as a top dental consultant for eight straight years.   He is the author of Raving Patients and 100 plus tips to 105 star reviews in a hundred days. Like this man knows how to do it. He's one of my faves. We really do collaborate on so many fun things. After 20 plus years in clinical practice, he now helps dentists nationwide, increase revenue, case acceptance and visibility. He leads the dental vision at BirdEye, hosts the Raving Patients podcast and runs the Supercharger Dental Practice Conference, which is the one I was alluding to that we're gonna be at next year in September, empowering practices to thrive in today's competitive landscape.   He's truly one of my faves. And today we're gonna dig into like, how do you get online reviews? But Len, welcome. I'm so happy to have you on the podcast. How are you today?   Dr. Len Tau (01:06) I'm good, thanks for having me, I'm excited to be here.   Kiera Dent (01:08) Of course. And this just came about because Len like, let's just do a little teaser. You're prepping full like steam ahead right now for your event that's coming up in September in Florida. ⁓ I love like the last time you and I were on the podcast, we talked about you in clinical dentistry. And then we reconnected after some time and you've left the chair, you're living your best life and you full blown gone into the event space. So just like, I know we're gonna get into like online reviews and how AI is changing that it's going to be just a really, really fun episode today. But tell us a little bit like   How is it going from like full blown dentist in the chair to now full blown events, like running these awesome events that we're super excited to be a part. Just kind of give me a little insight to that.   Dr. Len Tau (01:46) Well, it's been, it's been a lot of, a lot of fun. It's been very different, obviously, you know, for 23 years, I practiced dentistry, um, for about 12 of those, 13 of those who was full time. And then I went part time in 2017 until I sold and retired in 2022. Um, but one of the things I've grew up on in dentistry was going to dental events and, the big, the ones, the small ones, you know, all over the country and as a dentist first, and then as a vendor.   Kiera Dent (02:08) Mm-hmm.   Dr. Len Tau (02:15) Um, since 2013 or 14, so a long time in the space. know, one of the things that really hit me was that the events are not really put on very well. They're not, um, you know, whether you, if you're a dentist, there's issues when you're a vendor, there's issues. And I said, you know what? I want to change the game. And, um, one of my goals when I retired from dentistry was to start putting on events. So in 2023, um, in, in September, we did an event in Delray had 208.   Kiera Dent (02:25) Right.   Dr. Len Tau (02:44) Dennis there, 33 sponsors. was, first day was business, second day was marketing. Excuse me. First day was marketing. Second day was business. Had a 13, 14 speakers. It went off better than I could ever imagined. I then moved to the last year in 2024 to Scottsdale. And we were at the Scott Resort and Spa, which is a beautiful hotel and the event was good. It wasn't great. Definitely moving to different coasts.   I felt there was not as much, know, engagement, excitement about the event. So I, my family and my wife and I decided, Hey, we're going to do this. Let's have people come down to me. I live in beautiful, you know, part of Florida. we're having this year's event and the next three of them at super at, ⁓ at pure 66, a brand new hotel, ⁓ in Fort Lauderdale. It's literally half hour from my house, five miles from the airport, easy to get to. So this year event is September 26th and 27th.   Kiera Dent (03:32) Bye.   you   No.   Mm-hmm.   Dr. Len Tau (03:45) We've got 14 speakers, ⁓ mixture of business and marketing. So we've got people talking about social media, about content. We have people talking about saving money on taxes. We're talking about how to become a fee-for-service practice. ⁓ So a lot of different great content and top speakers, Steve Rasner, Paul Goodman, ⁓ Jeff Buski, ⁓ Richard, Rich Maddow. So some real, real heavy hitters. And then some people who people haven't really heard of, Melanie Diesel, who's new in the dental industry.   So, but I like to do it differently and my events are very high end. You come, you're going to see things you probably have never seen before. I give a ton of time to the vendors so the vendors love me because they make sure that they get integration or interaction with the attendees. So you're going to be speaking in 2026, same weekend at September 25th and 26th in 2026, same hotel, pure 66.   Kiera Dent (04:28) Sure.   Yeah.   Dr. Len Tau (04:40) We're ramping things up right now. We're literally a month out from the events. still have people signing up. I still have people wanting to reach out as sponsors. And it's, it's, it's, is the fun time for me. Cause when I'm done, I'm, you know, I get a couple of months of break and then I start promoting 2027 again. So ⁓ it's been a good time. I really enjoy it. And I find that I've kind of ⁓ created something that's very different and the attendees really enjoy it and the vendors really enjoy it. So if I can make everybody happy,   Kiera Dent (04:45) No.   Dr. Len Tau (05:09) That's all I'm looking to do here.   Kiera Dent (05:11) ⁓ and Len, I hope the audience, if they can't see it, they can hear it. I think it's so fun because I mean, I've seen you in different spaces in your career, in your life. And there is just this like giddy, like younger version of Len that I feel is emerging of like, it's like giddy boyhood, like excitement of I'm excited to put these on. I'm excited to do these events. And it just makes me so happy for you. And what I think I'm hearing is yes, attendees are happy. Vendors are happy. But I also hear that Len is very happy and to do something   in dentistry is just very, very fun. It's very exciting. And so we're jazzed. I'm really excited. I love good events. I love great time. I love to help. love business marketing. Everybody can take that. That's not Kiera's jam. Like I, that's why I wanted to bring you on. You guys are very good at marketing. You're very good at that space. but to talk about how to help people have their best lives to grow the practices that they want to grow. I think you and I are so synergistic in that. So we're super excited and I love, I mean, I'm not going to highlight the fact that there were   a couple of sixes in that is September 26 at Pier 66. You guys hopefully like, I like the alliteration. Don't put anything weird on it guys, but I do appreciate that you made it easier. September six and nines flipped upside down are a six. Like hopefully everybody can remember September 26, Pier 66. It'll be a good time in 2026. I mean, we got four lines, so we're okay. We've at least got four sixes, not we didn't end on three, but I really hope an exciting step. We'll make sure we put some info for people.   For this year and for next year, I think it'll be a fun time. Dental A Team will be there, so come hang out with us. ⁓ Len, I'm super excited. I will not spoil secrets, but a lot of the things he told me for the events, I will say he does put his heart and soul into it. So Len, excited about that. Thank you for sharing. Good luck for this year. We're gonna be rooting you on this year and next year. And now let's pivot. Let's go into like your jam. You're in BirdEye, you're in marketing, you're on online reviews. AI has come into the scene. Practices are changing.   I also will say, I hope everybody listens to you of their like succession story. You hung up the hand piece, but you are still full steam ahead in dentistry. And so I hope people see that like there is no path to dentistry. Like you just, it's a, it's a beautiful world that you're in. So let's talk though, online reviews, AI, how is this working? How do we make sure that practices are still being visible? Chat GPT is on, on the prowl.   There are clients signing up with us now that have found us on chat. GPT, which is so random. It's changing how people have been doing things. Walk me through. What are you seeing with these online reviews? The importance, how to bring AI in? Like, let's just kind of go in a rift on how practices can still be visible with AIs. Like just showing up to the scene.   Dr. Len Tau (07:43) So I wanna talk about chat CPT for a second. ⁓ I refer to it as my best friend. ⁓ It helps me edit. No, I haven't named it yet. No, I haven't named it. ⁓ you have?   Kiera Dent (07:50) Have you named it? I've got to just ask Len. Have you named? I have! Me and Chet,   I had a name and now her name is Wanda. I don't know why, I don't even know where Wanda came, but people are like, here, are you hanging out with Wanda again? Cause I agree. Like they're our best friends. So go on Len. I can't wait to hear what you name your Chet GPT cause mine is currently Wanda.   Dr. Len Tau (08:06) I'll have to, I   have to name it now that I have to think of something. ⁓ but no, I started using it. I'm like, this is really helpful and it's only gotten better. And, just to give you an idea is, ⁓ my wife and I, and my son, my son just graduated high school. He's literally just started his freshman year at, university of Florida on a free ride. ⁓ smart, smart ass kid. I'm very proud of him. But, you know, and I travel a ton, but I travel a ton for business and I made a commitment. I think I told you that,   Kiera Dent (08:25) Boo? Yeah.   Dr. Len Tau (08:35) during the summer when he was going away for school, I was not going to travel. So from March to literally next week, beginning of September, I haven't traveled at all for business. we did plan some really great travel for our personal lives. And one of the things we did was we had a cruise, a 17 day cruise to Europe. ⁓ And when I decided I did not want to do the excursions to the cruise, cause they're really expensive and you're with all these people. I prefer to kind of just go and tour myself.   Kiera Dent (08:44) It's awesome.   Dr. Len Tau (09:05) So I use ChatGPT in every city. And I said, I'm going to the city. This is what I'm going to get in. This is the cruise I'm going on. It got the cruise itinerary. And I said, I want to set up private tours in every city with different people. And it helped me pick the best tour guides. They referred me to a website called Tours by Local, which is an amazing website that you can meet people who are local that will take you around.   show you the city and it was amazing. It was amazing. So I thank Chachi PT for doing that because I wouldn't have known about half these things if I didn't do it. And in fact, one of the women, and actually the very first place you went to, which was in Split, Croatia, which was beautiful. I told her that literally that's kind of how I went down this road was I asked Chachi PT, what should I do in Split? And they said, you need to use this tour guide. She's the highest rated tour guide and has the best reviews on tours by local. like,   What's towards by local? And that started this whole thing. So she was, she was amazed to hear that. So, ⁓ I have been using Chad GPT for a long time, like I said, and even now it is people I know type in, know, get me to the best dentists in the area. And it's very much based on reviews. So you have to be a highly rated practice. you may not believe in reviews and if you do, think you're not smart, but you know, if, if you want to be at the forefront of where people are looking,   Kiera Dent (09:58) Yeah.   Yes.   Dr. Len Tau (10:25) You have to generate reviews in a significant amount. Velocity now, which is how often you're getting them, is one of the biggest ranking factors on Google, whether you want to believe chat GPT or not. ⁓ But you have to get reviews. You can't, you know, rest on your laurels and say, well, I have enough because you never have enough. Okay. And, ⁓ and you've got to let Google rank you high. And there's been a big discrepancy in the industry, a big, I don't want to say a misunderstanding.   Kiera Dent (10:43) read.   Dr. Len Tau (10:52) But I've been in the review space now since 2013, so 12 years. And in the past, dentists thought that if they get reviews, they're going to rank. And that's not the way it is anymore. If you have reviews, but don't pay attention to the other ranking factors, you actually don't rank well. And that's a problem. So, chat GPT AI is so important, but you still got to dominate Google. You still got to get to the top of the pages.   And that's really where the direction is going. and if you aren't there now and you are ignoring it, you're never going to get there. So I would love to talk to you about our list in instruct or educate the listeners and viewers of these ranking factors that they need, need to pay attention to, or they're going to be left behind when it comes to ranking on Google.   Kiera Dent (11:27) Yeah.   absolutely. And I'm excited for this too, because, I did notice that you've got to like, AI is just crawling the web. That's where it's getting, it's being taught. It's crawls it. It looks through all of it. And so agreed with you. have a lot of clients and like, we want the secret pill of marketing. And I might get your reviews up. Like it is constant and consistent that if you get those reviews up and you bring pieces to the table, that people literally like that's what's going to rank you higher. So I'm excited, Len to, to dig in deeper because it is like how   getting more reviews, but to hear that there's more beyond just the reviews really can help these offices like get the best bang for their buck, help more practices. And I'm like, it used to be when I first started consulting when I used to tell offices get to like 100 Google reviews. It is now I'm pushing people like five, six, 700 reviews that you need to be getting ranked into. And I don't know if you're seeing like a cutoff line or if it matters on that. So I'm really excited to dive into like, what are the rankings? What are the pieces? Is there a difference? But I'm like now   100 reviews, when I look at somebody I'm like, hmm, like if there's another dental practice that has maybe 400, 500 new clients come on, the first thing I do is I go look them up to see how many reviews do you have? And I'm shocked at how many dental practices actually are not showing up when I Google their names and they're like, no, no, care, we're here. And I'm like, but if I'm a prospective new client that doesn't work in your practice and I don't see you all the time and I just tried to find you and I'm looking for you.   How many patients who are not looking for you are not finding you as well. So yeah, take us away, and I'm super curious, very intrigued by this. It's fascinating. And I'll also say, because AI is new, feel like people got like a reset slate. Like, hey, you can actually get back into the game if you haven't been into the game, if you just start playing now. If you don't, I agree with you. I do think that you will unfortunately get obliterated without trying if you don't get into the game now.   Dr. Len Tau (13:28) 100 % so and I couldn't agree with you more. So the best thing to do here is if you're listening to this, I want you to go to a Google search and I want you to type your practice name in. Okay, so that's the first thing to do. Right.   Kiera Dent (13:39) and not in your office. Don't do it in   your office. Go somewhere else. Like try it somewhere else.   Dr. Len Tau (13:44) Right, well, and 100%, that's another thing is that if you're gonna look up your ranking specifically, you do not wanna do that from your office location, okay? Because you're not gonna get real results. You also wanna go into incognito mode or private browsing mode on your phone or your computer if you're doing that to check ranking. But this is not specifically about ranking. This is more about how you appear online. So go to Google and type in your practice name. Not your name unless it's the name of the practice, but your business name, okay?   Kiera Dent (13:52) Yes.   Mm-hmm.   Dr. Len Tau (14:13) and it doesn't have to be what's registered with the state board. It's how you, when you answer the phone, what you say, okay? Pennsylvania Center for Dental Excellence was my practice name, okay? So you wanna look yourself up. So these are some of the ranking factors that Google looks at. Obviously one of them is your total number of reviews you have. Definitely a ranking factor, but the total number has not been as important as some other factors as well. So.   Kiera Dent (14:20) Mm-hmm.   Dr. Len Tau (14:40) Average number of reviews in the industry right now is about 350. It used to be like 100 was the golden number. Now 350 is the average in the industry. So are you average? Are you below average or are above average? Okay, that's something to look at. The second ranking factor, which is even more important is the velocity of reviews. So how many reviews, how often you're getting them. Okay, so if you're getting once every two weeks, not enough. If you're getting them once every week,   Kiera Dent (14:46) Yes.   Dr. Len Tau (15:10) Not enough. You don't need them every single day, but two or three every single week is ideal. Okay, because you think two or three every week gives you eight to 15 a month times 12 months is 100 reviews a year, which is a nice number. Okay, so you have to have that velocity. All right. Third ranking factor is the total score, your average number of stars. So   I would like you to be anywhere from 4.6 to five stars. Okay. I don't think you have to be only five stars. think there's a negativity related to that. If you're only five star reviews, but I also don't want you to below 4.5. Okay. ⁓ And if you're at 4.3, 4.2, or even 4.1, another better review or two, and you're to be in the threes. And that's really where you don't want to go. Cause you lose a huge percentage of patients who may come in if you're less than four stars. Okay. Another ranking factor.   is the primary category. So how do you know your primary category? If you look under your Google, your name, will say right where the stars is, will say, hopefully dentist in your town or dentist in your county or dentist in your city. Okay. So your primary category should be dentist because we're a dental practice. Okay. If you're an oral surgeon, you may want it to be oral and actual facial surgeon. If you're an endodontist, want it to say endodontist. You don't want it to say dentist if you're a specialist. Okay.   ⁓ That's a big ranking factor and I'll give you an example. I, ⁓ my wife had some plastic surgery over the last couple of years and we were referred to that doctor. So we didn't need to search for him. We were referred to him. went in, we liked him, we used his services. ⁓ And of course, being a plastic surgeon, I talked to him about reviews. He now uses BirdEye, but he had me speak in an event that he holds down here in Boca Raton.   And I talked about this exactly. And I asked everybody, cause it was a small group. What is your primary category? And he goes, he said to me, literally, he says, I'm listed as a nurse practitioner. He wasn't listed as a plastic surgeon. He was listed as a nurse practitioner. So his categories were all messed up. So when you actually typed in plastic surgeon near me, he never showed up because his category was wrong. So primary category is a very important ranking factor as well. Now you also have to make sure your secondary categories are also. ⁓   Kiera Dent (17:15) No.   Dr. Len Tau (17:35) ⁓ under ⁓ are there as well as under the proper categories. So secondary categories, if you're a dentist, dental clinic, teeth whitening services, denture care center, orthodontist, if you're doing aligners, if you're endo, you're doing root canals, you can have endodontist. If you do periodontist, can do periodontist. You want to make sure you have nine secondary categories. Okay, if you don't have them, you want to add them.   Now, how do you add them? It's very easy. You go to Google using ChatGPT or anything and say, how do I add secondary categories to my Google business listing? Okay. It will tell you exactly like a recipe how to do it. You need to add those secondary categories. All right. And if you want help doing it, you can always reach out to me. The last ranking factor, which is really important is making sure that the practices name, address, and phone number is consistent. Okay. So just to be clear, most   website companies do not do local SEO. They do website SEO, which is making sure the website is SEOed so the website ranks higher on the organic rankings. We're talking about getting the Google business page ranking higher, which the website companies are not focused on. So when it comes to the name, address and phone number, is it consistent? You have to be consistent. And this is a Google requirement.   It is not a patient thing. It's not a me thing or you thing. It's a Google requirement that this data is consistent. So the name is obviously important. So if you have the and or the ampersand, you may find things inconsistent. When it comes to the address, if you have, you know, South State Streets, Unit 510, you can have South or S, you can have Street or ST, and then you can have Suite, Unit, Number, or STE.   All these variations need to be consistent. So one of them has to be done and one and stuck with. And then if you are using a tracking number for whatever reason on your Google business listing, you may find your inconsistent there as well. So when you make everything consistent and you get a higher velocity of reviews, guess what happens over time? You rank higher on the maps. And when you rank higher on the maps, you get more visible for patients to find you. So that's where the secret sauce is. And   Not that this is a sales pitch about BirdEye, but that's exactly what BirdEye does. BirdEye does those. We check all those boxes for you. And then what ends up happening is a practices get more reviews. But more importantly, when they ask patients how they find them, they're going to see that they found them because of their ranking online and the reviews drove them to the practice. So that's how this whole thing plays a role in getting a practice more visible and credible.   Kiera Dent (20:06) Thank   Wow. So I was over here like taking a lot of notes, which I really loved. I love the number, the 350 at the average, the velocity, like three to five per week you were saying. It doesn't need to be an everyday, but I do agree like them consistently coming through the total score, the 4.6 to five primary category, secondary category, making sure we have nine. And then you were talking about like the practice name, phone number, all of that has to be consistent. So the addresses have to be the same. And that's going to help you rank higher.   Did I miss anything? Those are my notes, Len. And I'm just curious, like, did I catch them all? Because there was a lot of pieces to consider. And then I have some follow ups as well. So like, did I miss anything in that list?   Dr. Len Tau (21:02) No, I   think you got it all there.   Kiera Dent (21:06) Okay, so hopefully that was a good recap for everybody. If you were listening, I tried to like summarize everything he said, because I really feel that those are super valuable pieces to know. Now, Len, there's a couple of things that happen and I'm very curious of what you've seen. Maybe you know, maybe you don't know. It's just a riff for me genuinely curious over here. Does it impact for the business to respond to the reviews? Because I know there was like a big misnomer out there like for a while, like you have to respond to every single review that helps you rank higher. What's the   What's kind of the lay of the land right now responding to the reviews that come in?   Dr. Len Tau (21:39) So there's been a big push over the years to respond to reviews. And there's also been those naysayers who don't want you to respond to reviews. So I want to make this very clear. When you respond to a review and you acknowledge them as a patient, you are technically violating HIPAA. Okay. Now by the letter of the law, if you do that, you violated HIPAA and can be in trouble. Now in all the years I've been doing this, I've only seen one   Kiera Dent (21:49) Mm-hmm.   Dr. Len Tau (22:08) example of a positive review being responded to and the dentist got in trouble. Okay. So if someone writes a review for you and it's five stars and you say, thank you so much for your feedback. We were glad you had a great experience in our practice. Okay. You technically violated HIPAA there because you acknowledged that they came into the practice. I don't think you'll ever run into any problems with that. I don't, I've never seen any instance when a, when a practice has got into trouble. But again, by the letter of the law, it's a violation.   Here's where the person ran into a problem. Okay. So the review in question, the patient wrote, I'm so happy with my appearance after I went to so-and-so's dental office. I think they were in Texas. The dentist responded, we're so happy that you, thank you so much for your review. We're so happy that you loved our magic needles. Okay. So it, from what I understand is the patient had Botox or   dermal fillers placed and that's what they call their magic needles. So the patient wrote, wrote a letter to the practice saying, I didn't appreciate you letting the world know that I had Botox done and asked for the review response to be taken down, which the dentist immediately did. Took it down and apologized, but it really pissed the patient off and the patient sued the dentist and won. Okay. Because the dentist went out of their way to   Kiera Dent (23:08) Mm-hmm.   Right.   Dr. Len Tau (23:33) you know, release private information that wasn't supposed to be done. So in that case, you shouldn't be doing that. Okay. Now on the same note, I would be very careful responding.   Kiera Dent (23:37) Mm-hmm.   Dr. Len Tau (23:45) to a review that's left by a negative, a negative review that's written by a patient. I would be very careful responding publicly to that because it's very hard to respond without violating HIPAA. So a simple response like, we're sorry to hear about your experience. Please contact the office to discuss the concerns as we're unfortunately unable to comment due to HIPAA release privacy stuff. That's fine. But.   Again, I just not sure it's the best thing to do. So you have to be careful with negative reviews. What it doesn't do is we really haven't found any relationship between responding and ranking. Okay, so you have to, I always leave it up to the people to respond. I like using AI to respond as well, because I think it comes up with HIPAA compliant and really good responses. ⁓ But you have to decide what you want to do for your own practice.   Kiera Dent (24:16) Mm-hmm.   Interesting.   That's actually really helpful to know. ⁓ Okay, good feedback for people to ponder and decide what they want to do on. The second piece is   some people lose their Google My Business and they're not able to be found. ⁓ And I don't know if you have reasons why. I don't know if it's from like a name change or it's inconsistent. So like a lot of offices have a lot of reviews, but when you go to search them, they're hidden on Google My Business. Like it will show up on the person's side, but nobody externally can find it. Do you have any ideas of like what causes that or what offices can do if they're struggling with that?   Dr. Len Tau (25:11) So I want to clarify that what question you asked there. I'm sorry to ask a question when you asked the question was when you say that you're saying that when they search for their Google business listing, they can't find it or when someone is searching for the office, they're not visible on the maps.   Kiera Dent (25:15) Hey, that's okay.   So when they're searching, so if I just go into Google and I type in like my perfect smile, the website might link, but the Google My Business with all, and they might have like 150 Google reviews, like it might be, like they've got them all and the office can see it when they like log in as like, this is, you own this, but they've lost it and it's no longer visible publicly. Do you know what causes that or how they can get that back? It's okay if you don't, I'm just genuinely curious. Cause I know some offices struggle with this, especially with like name changes of practices.   going through different ownerships. ⁓ Some of them have told me it's like when I changed the name of my practice, it no longer showed up. Like we have all these reviews, but we're not showing up. Do you know what causes that or how practices can get back being visible?   Dr. Len Tau (26:02) Yep. Now that you   asked it that way, so that usually means that your Google business listing has been suspended. And if you can't find it on search, but you see it, means it's suspended in most cases. Name changes, address changes, other things you do can cause it to be suspended. There are, if you look up on use chat GPT, ⁓   and say, why is, why can your Google business page be suspended? There is a list of different reasons why it can get suspended. ⁓ if you're getting reviews the wrong way is a big one. So, like you should not be incentivizing for reviews. And I'm talking about incentivizing the patients. You shouldn't be getting reviews in your physical office space because there's IP address conflicts and location services on the patient's phone. So if you're doing that, not only will you can potentially lose reviews, but you can't get it suspended, but you can look on.   Kiera Dent (26:37) Mm-hmm.   Dr. Len Tau (26:55) on chat GPT or Google and just say, what are the reasons that your business page can be suspended? And they're there. So usually you have to ⁓ re-approve it or re-verify that page. And there's certain things you do. You'll have to take a video of yourself in front of the practice, showing the address, showing the name of the business on the door. So there's things you will have to do to get it over to Google. So they'll re-verify you. And then once it happens, there's a good chance they'll unsuspend the listing. But that happens for that reason.   Kiera Dent (27:24) Gotcha. Okay. That's super helpful because I know a few offices have struggled with that. So was just curious for that. All right. This has been so helpful to figure out rankings. It's been helpful to understand. ⁓ My last question as we wrap up today on reviews has been so helpful, Len, is how do offices go about like, what are your recommendations? Yes, bird eye, swell, podium. Like there's a lot of review in Weave. I do, I usually recommend using an external one outside of things. think that they like, if they're just, if that's what they do, they're going to be experts at it.   But how can offices ethically and appropriately, like obviously great patient experience, but how do they increase these Google reviews? What are some of the best tactics you've seen to help these offices out?   Dr. Len Tau (28:04) So being biased, I mean, I'm a true believer in BirdEye because we help with the reviews and the ranking part. ⁓ Swell, which is a great product. know the guys who swell really well. A lot of their doctors don't rank well because they don't focus on the listings part of it or the ranking part of it. ⁓ I'm not a fan of Wee from a review perspective because they swell BirdEye and Podium, make it very easy. Weave doesn't. It's just the way we do it with our three other products. ⁓   I always say this, you can get reviews any way you want. The most effective is gonna be use some software, simple as that. But it all starts with the practice and it all starts with, I like to create a reputation culture in the practice, which means you know that every time a patient comes in the practice, that they're going to be evaluating you and reviewing you potentially. And you've gotta be on your best behavior, you've gotta put a happy smile on your face, you gotta treat them like they're the...   Kiera Dent (28:40) Mm-hmm.   Dr. Len Tau (29:00) king of the world, okay? You gotta roll out the red carpet. And if you don't do that, they may write a bad review, okay? But if you don't create that reputation culture, I think it's gonna be hard to get the practice to really accelerate the reviews. So creating that reputation culture using great verbiage skills. I love calling it feedback, not a review. If you call it a review, it sounds like you're begging for it. ⁓ The feedback conversation is much more comfortable to have. So, you know, it's an interesting situation, but if you don't ask, you don't get.   So you've got to ask. I think if you ask and you combine it with a really good software, you'll get a really good number of reviews. If you don't ask, you don't get. It's that simple.   Kiera Dent (29:30) Mm-hmm.   Yeah.   ⁓ well, that was so great. I appreciate this so much. And it's fun to hear about how AI is helping. It's fun to hear about how you still have to be great on Google. So ⁓ I just appreciate you. I appreciate you being here. I appreciate the knowledge you shared. appreciate for offices. I hope they take action and Len any last thoughts, how people can connect with you if they want more help on this. know ⁓ like truly in my opinion, this is the simplest marketing. Everybody wants to like sexy magic pill of marketing. And I'm like, no, it's like really great experience. Ask for the reviews, ask for the feedback.   like rank so that way people can find you I've had offices that had like three four or five new patients and they're like I need this marketing I need all these things which I'm not here to say not to do it but I will say great reviews will boost you very quickly so Len any last thoughts you've got how people can connect with you because it's been truly just an incredible episode today   Dr. Len Tau (30:26) So ⁓ I'm around the country a lot. So you can always connect with me in person if I'm at some of these events. If you wanna come to Supercharge, you can connect me there. SuperchargeYourDentalPractice.com You can use the code RAVING to save $100 on registration. ⁓ We also have some scholarships available. So if you do wanna come, you can reach out to me personally. So ⁓ my cell phone's all over the internet. The easiest way, if you have any questions, you want advice, you want help, I'm the guy to reach out to. My phone number is 215.   Kiera Dent (30:40) Awesome.   Dr. Len Tau (30:55) 292-2100. And my best email is Len, L-E-N, at drlentau.com, which is D-R-L-E-N-T-A-U.com. And you can email me, you can text me, you can call me, tell me you heard about me here and you need some advice. I'm more than happy to offer it to you. I do it all the time. ⁓ I love when people reach out to me because they know I'm an expert. So I do it kind of as a favor to people. ⁓ But no, you reach out to me, I'm happy to give advice.   Kiera Dent (31:23) amazing. Len, thank you so much for being on the podcast. I'm super excited for Supercharge 2025 and especially 2026. So everybody snag that. And truly, I hope you take action from today's podcast. This is easy ways for you to boost your marketing, be found and seen online. And Len, thank you for joining me today. I truly, truly appreciate you.   Dr. Len Tau (31:41) Thank you for having me, Kiera, I appreciate it.   Kiera Dent (31:43) Of course. And for all of you listening, thank you for listening and I'll catch you next time on the Dental A Team Podcast.  

Lesley Logan sits down with Jon Ostenson, author of Non-Food Franchising and CEO of FranBridge Consulting, to explore why franchising—especially beyond the food industry—is one of the most underutilized yet powerful paths to entrepreneurship. Jon shares how franchising gives you proven systems, built-in marketing, and a peer network, while also revealing what green flags (and red flags) to look for when evaluating opportunities. You'll walk away seeing franchising in a whole new light—with clarity and confidence.If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast https://lesleylogan.co/podcast/. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co mailto:beit@lesleylogan.co. And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe https://lesleylogan.co/podcast/#follow-subscribe-free.In this episode you will learn about:Why franchising can be a faster, safer path to business ownership.The surprising industries thriving in non-food franchising.How semi-passive franchise models allow people to day jobs while building a business.The real numbers behind startup costs, royalties, and profit potential.Green flags and red flags to watch when evaluating franchise opportunities.Episode References/Links:FranBridge Consulting - https://franbridgeconsulting.com/Jon Ostenson on LinkedIn - https://www.linkedin.com/in/jonostenson/Jon Ostenson on Facebook - https://www.facebook.com/JonOstenson1/Jon Ostenson on Twitter - https://twitter.com/Jon_OstensonJon Ostenson on YouTube - https://www.youtube.com/@JonOstensonFBCBook: Non-Food Franchising by Jon Ostenson - https://a.co/d/29XayrQGuest Bio:Jon Ostenson is the Founder and CEO of FranBridge Consulting, which ranked 584th on the Inc. 5000 list as one of the fastest-growing companies in America. A former corporate executive and past President of ShelfGenie, Jon has sat on all sides of the franchising table—as franchisor, multi-brand franchisee, and now trusted advisor. Widely recognized as a leading voice in non-food franchising, he has helped thousands of entrepreneurs and investors explore opportunities across industries such as home services, wellness, senior care, and pet care. Jon is also the bestselling author of Non-Food Franchising, a practical guide for building wealth and business ownership without starting from scratch. Through FranBridge, he connects clients with over 600 vetted franchise brands and provides strategic, hands-on support at no cost to the client—helping them step confidently into semi-passive investments or full-time business ownership. If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox. https://lovethepodcast.com/BITYSIDEALS! DEALS! DEALS! DEALS! https://onlinepilatesclasses.com/memberships/perks/#equipmentCheck out all our Preferred Vendors & Special Deals from Clair Sparrow, Sensate, Lyfefuel BeeKeeper's Naturals, Sauna Space, HigherDose, AG1 and ToeSox https://onlinepilatesclasses.com/memberships/perks/#equipmentBe in the know with all the workshops at OPC https://workshops.onlinepilatesclasses.com/lp-workshop-waitlistBe It Till You See It Podcast Survey https://pod.lesleylogan.co/be-it-podcasts-surveyBe a part of Lesley's Pilates Mentorship https://lesleylogan.co/elevate/FREE Ditching Busy Webinar https://ditchingbusy.com/Resources:Watch the Be It Till You See It podcast on YouTube! https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gLesley Logan website https://lesleylogan.co/Be It Till You See It Podcast https://lesleylogan.co/podcast/Online Pilates Classes by Lesley Logan https://onlinepilatesclasses.com/Online Pilates Classes by Lesley Logan on YouTube https://www.youtube.com/channel/UCjogqXLnfyhS5VlU4rdzlnQProfitable Pilates https://profitablepilates.com/about/Follow Us on Social Media:Instagram https://www.instagram.com/lesley.logan/The Be It Till You See It Podcast YouTube channel https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gFacebook https://www.facebook.com/llogan.pilatesLinkedIn https://www.linkedin.com/in/lesley-logan/The OPC YouTube Channel https://www.youtube.com/@OnlinePilatesClasses Episode Transcript:Jon Ostenson 0:00  Lesley, franchising is not right for everyone. I think there's some people that, to your point, are too entrepreneurial that want to put their thumbprints all over a business. And you know, it may not be a good fit for them. However, for the vast majority, it's my humble belief that franchising represents a better path to business ownership.Lesley Logan 0:15  Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started.Lesley Logan 0:53  All right, Be It babe. I have a topic we have never touched. I'm so jazzed about this, I actually found it really, really fascinating. And this year is like my year of being curious and understanding more and more about businesses as our business continues to grow. And so when I met Jon Ostenson, I have so much more knowledge, so much more understanding, so much more excitement and inspiration. And I really wanted to bring this to you, because I know how many of you are like, wanting to make other income, wanting to make more income, one of the questions I get all the time is like, how do I make passive income? How do I have another income stream? I know that managing your money in stocks can be overwhelming, and so I wanted to bring a whole topic to you that I think could be really, really fascinating. So Jon Ostenson is the author of Non-Food Franchising. His company is FranBridge Consulting and so we're gonna talk about franchises. And if you're like, oh, this could be so boring, I promise you, it's anything but boring. It's quite fascinating. Even if you never go into this, you'll actually like, look at franchises and different businesses in a whole different light. And I found it to be really eye opening. And I feel like a lot of my friends should be doing this, and I don't know, maybe, maybe I'll create a portfolio and do this too, but I now have so much more understanding, and I'm really excited for you to have that, because to be it till you see it in anything, the first thing we need is have answers and understanding and also some curiosity in a topic we might not have known anything about. So if you've been wanting to start a business, maybe instead of starting something new, you actually want to franchise and so here is Jon Ostenson. Lesley Logan 0:53  All right, Be It babe, I'm really excited. I've read the book by our guest today, and this is a really interesting topic we have never talked about, and I've always been slightly interested in, and now I'm even more intrigued. So Jon Ostenson is our guest today. Can you tell everyone who you are and what you rock at that's so unique, so niche and so wonderfully that we need to talk about it? Jon Ostenson 2:40  Yeah, absolutely, no. Jon Ostenson, here in Atlanta, Georgia, I've got three young kids I chase around on a daily basis, but you know, I spend most of my time helping my clients find the right businesses for them. And so, you know, we work with over 600 different franchise brands, and what I call Non-Food Franchising. So it's all these industries outside of fast food that incorporate franchising. And yeah, it's entirely free to work with us, and I get to help our clients navigate, what are the top opportunities given their background, their interest, what they're looking to do? What are those top available opportunities in their market that can be a fit for them?Lesley Logan 3:11  I so I really, this is, like, really interesting, because first of all, of course, growing up, I only knew like, food franchisers, and I'm just not into cleaning a kitchen. So, like, that was, you know, different. And then also, like, in my industry, there are now, like, franchises in in the Pilates world, but there's always been franchises in the fitness world. And I guess, like, I guess where we could start is, like, wait, why would someone do a franchise versus, like, start their own non-food business, you know, like, what, what would be like, the things that they're thinking about? Because one of the reasons I want to have you on is, we have had a lot of coaches who are entrepreneurial. And I also think, like, not everyone is an entrepreneur, but also I don't want to, like, tell people that, like, I think they need to figure that out for themselves. So why would someone franchise versus start something themselves?Jon Ostenson 3:59  Yeah, great question. And you know, franchising is not right for everyone. I think there's some people that, to your point, are too entrepreneurial, that want to put their thumbprints all over a business, and you know, it may not be a good fit for them. However, for the vast majority, it's my humble belief that franchising represents a better path to business ownership. You know, you've got a lot of things already in place. You've got a proven business model that's been successful in other markets. You've got a coach on the sidelines in that franchisor that's supporting you and their team. You've got other franchisees that are living the same thing day in, day out, in their markets. You're constantly exchanging best practices. You're in business for yourself, but not by yourself. And, you know, being able to step into a business where on day one, the marketing is pretty close to optimized because they know how to run, you know, and the franchisor is doing a lot of that for you. You've got efficiencies and supply chain, and there's just a lot of opportunity that franchising opens up. And what I tell our clients is, hey, you may double down and triple down on franchises and build a whole empire of franchises. A lot of our clients do, or you may decide, hey, after franchising, let's go start my own business. I guarantee you that next business is going to be better for having had that franchise experience and understanding, how do you stand up a business, what are the best practices in the processes that go around it? Lesley Logan 5:09  Yeah, I mean, like, I think that's really cool, because I remember, you know, when I wanted to, first of all, when I became a Pilates instructor, I never thought I'd own a studio, because I worked at a I rented from a studio, and I saw how much stress she was under, and then I worked for a company, high end fitness business, and I got to run a studio for them. And I was like, oh, this is so nice, just to have everyone tell me the budgets, and tell me how much people are getting paid and and do all the do all the math, and then I can just do the thing that I really love. And so in a way, that's kind of like what you're saying, like a franchise is a proven like, it's a business that's already been in existence. It's proven, like, who they're for, what they do, how they market. And so you get to kind of hit the ground already running, in some ways, am I right?Jon Ostenson 5:53  Yeah, you start on third base instead of first. You're not having to test everything now, in exchange, you're paying a royalty back to the franchise or right? And franchising is just like everything. Not every company is created the same. Every industry has got good players. You've got ones that aren't as strong. That's where we come in to help our clients really identify the companies that are providing the most value, that can get them to where they want to be.Lesley Logan 6:13  Yeah. So I guess, then I guess maybe I should have started with, what is a franchise. Maybe I should have started there. And then also, if you can talk about, like, do, do companies that are franchises, they have already been in business before they're selling off businesses, or they they start out that way, like, do you get it on the ground level? Jon Ostenson 6:34  Yeah, well, hopefully they've already proven out the model, at least in one location, if not in multiple locations, you know. And they're well capitalized, they've got a team to support franchisees, but no franchising at its roots, you know, it's really three things. That's, it's a shared brand, we all know that. But then it's, you know, that there's a system, and there's guidance, and there's value being provided from a home office to that franchisee, to that location. The franchisees give me some sort of payment back in the form of a royalty, typically, to that franchisor. So it's really those three things. So there are companies out there that are probably operating as franchises that may not have franchise, but technically, that's what a franchise is. And again, when I say the F word franchise, people think fast food. I mean, that's what comes to mind. But there's so many different industries out there outside of food, and I've got nothing against the food guys. We need them. We support them. But again, there are easier ways to make money that may require less employees, less operating hours, that may carry higher margins because you don't have the food waste, they may be less susceptible to consumer whims. I always say that frozen yogurt was big until it wasn't. Most of our clients are liking opportunities that aren't trendy. They're not going out of style, and they'll always be mainstream.Lesley Logan 7:46  Yeah. Can we talk about like, what are like some of the, what are some of the non-food franchise like, either if you want to name names, or if you want to name like areas of business? Because maybe it would help people to hear like, there, there's actually franchises in an industry they already have experience in. Jon Ostenson 8:01  Yeah, you know. And I'd say 90% of our clients get into something in an industry they don't have experience in. And that's the beauty of franchising, is it allows for those pivots, but you take the transferable skill set. So yeah, examples there, we're seeing a lot of interest, I'd say in the general theme, it's businesses that will do well regardless of the economy, regardless of tariffs, regardless of, you know, other exterior factors. And so it's things that people will always spend money on. So home and property services are a huge area. Health and wellness. McKinsey just came out with a study saying it's now a $480 billion a year industry in the US, growing at 10% so health, you know, wellness, is now mainstream, which I know you would agree with it's categories like kids, pets, seniors again, things that people will always spend money on regardless. And you know, within these there's so many different niches. I mean, I can just, you know, I'm thinking of in-home senior care. We have a lot of clients doing that, but then I've had clients that have been placed there that came back said hey Jon, what's a tangential opportunity that can tag onto this, and I introduced them to one that provides wheelchair ramps and stair lifts and retrofitting within a home, allowing people to age in place. Youth soccer, I've had so many clients do well in youth soccer, tutoring, kids-related, pets, everything from pet grooming to pet boarding to dog training, you know, but. Lesley Logan 9:19  That's crazy, because I would never have thought those things. And also, like, I because we travel around the world. We were talking about that before we hit record, I find myself, like, like, in shock. Sometimes I see a business and I'm like, like, how much did they need to get started? You know? Because, like, what I love about like, like, one of the things that kept me from starting my own studio is, like, just the barrier of entry. I didn't know how to read a lease, I didn't know what kind of insurance I needed to have outside of what the insurance I had as a renter. I didn't know that. And then I had to, like, buy all the equipment, and then it's like, oh, like, literally, my clients came the first like, where's the trash can? I was like, oh, yeah, we need a trash can. Like, you know, you know, right? Like, I was like, I was like, flying by the seat of my pants. But like, what you're saying is, like, I, if I was like, I need a change in my life, or I actually just want to have something that's working alongside what I'm already doing, I can go into another industry, and then they already have the blueprint. So, like, I already know how much it's going to cost me to go all in. I know how much it's going to cost me to run it, and I also have an idea, in theory, at least as I learned this from your book of, like, what I could make off of this investment, which is a little different than stock market, like you think. I mean, we all hope it's going up right now, we're riding a different wave. But, like, but like, you know, so am I right when I say, like, there's like, a nice blueprint there that kind of allows you to know more about what you don't know? Jon Ostenson 10:43  Absolutely. No, you go in and you know, nothing's ever a sure thing, right? I never want to pretend like it is. Business ownership is hard. It takes work. If it was easy, everybody would be a business owner. But franchising does make it a lot easier and a lot more predictable, right? I mean, that's why banks love providing SBA loans to franchises over startups, right? It's just more predictable, and the success rates are obviously a lot higher all the data shows, you know, but I'd say, going in, you know, there's a whole exploration process, and that's where we take our clients through, hold their hand as they're having these conversations with their franchises. You know, learning a lot, asking good questions. They, they get a chance to talk to other franchisees in that system before they ever buy. You know, they get kind of the inside knowledge. They get a franchise disclosure document, which is the history of the franchise and all the information. And to your point, the financials on the all in investment. And you know, there's going to be some variability in there, but it outlines that, and then talks about the historical financial results, what you could expect to make if you execute according to plan. And so you know, you can make disproportionate returns on your investment. Again, because you're, you're putting effort in, right? If it was just thrown in an index fund, you know, you're not going to be able to make, you're going to be capped at what you can make. However, with this, you also get the tax benefit. So it's really a, I call it the trifecta. You're, you're building towards cash returns. You're obviously building an asset that's going to have exit value down the road, and in all likelihood, you'll sell to another franchisee in the system. That's very common. And then third, you get the tax benefits of business ownership. And if you have a W2 job or spouse with a W2 I mean, this could be a great offset. I mean, there's so many levers that the government set up the tax playbook to incentivize business ownership.Lesley Logan 12:19  Yeah, well, one of the reasons why we love being a business owner, I definitely enjoy those. I want to, like, just kind of tap into something, because you talked about, like, being a W2. So realistically, how many people do you know, like, have a job and then have a franchise that's successful? Like, are they overworking? Are they 120-hour work week kind of person? Or, like, is that a normal thing that people can do?Jon Ostenson 12:43  Roughly half of our clients start out with a manager in place. It's what franchising would call semi passive or semi absentee or executive model. I always want to say hey, stop. You know, let's not sugarcoat this. It takes work to stand up a business. You know. I don't want to ever pretend like it doesn't so, you know, it is very doable within a franchise system, because you've got a franchisor and their team supporting that manager that you put in place on a day to day basis, they can answer a lot of the questions and kind of hold their hand. So it takes some of the burden off of you. So much of it your ramp up time and success comes down to who you put in that place. You can have a great vehicle, you still have to have a great driver, so someone that has fire in the belly that you incentivize. You know that's a hard worker. They can make your life very easy, but if it's not the right person, you can find yourself with some headaches and leaning in. So I'd say that is the biggest variable that I see. But I've got so many success stories of clients that have gone that path. I should always want to make sure that they go in eyes wide open, that in the early going especially, it will take work.Lesley Logan 13:43  Yeah, yeah. I mean, like, I think that's really important. Okay, let's just take, take a step back, Jon, how did you get into doing this? Like, did you, did you always know, like, you would be in franchises? Like, did you fall into franchises? Like, tell us the journey that got you here. Jon Ostenson 13:56  Yeah. You know, like so many of your listeners, I spent many years in the corporate world, and you went to grad school and did all the things you're supposed to do as a W2 and had a great run. But, you know, had that desire, like so many, to be a business owner and to do something more entrepreneurial, and didn't know what it what it looked like. And I really fell into franchising. So about eight years ago, I left the corporate world, assumed the reins of a business called Shelf Genie, which is a large franchise system. I served as their president, supporting our home office and all of our franchisees, and I really fell in love with the franchise model through that experience. And I just saw how so many different backgrounds got involved in a shared system because of the support that we were providing. So long story short, I partnered with the founder of that company. We spun off. We've invested in franchises ourselves. I've continued to invest in franchises on my on my own outside of that, so I've been a franchisor. I am a multi brand franchisee as well, and started the consulting practice about little over six years ago, and now I give it most of my full time focus, and just love helping others connect the dots, because I just hear the same conversations every day. So many people, oftentimes midlife, they're saying gosh, you know, I've looked around. And they all know some business owners, and they see them out playing golf or, you know, going to their kids activities. And they say, there's a little bit of FOMO, right? And, but they say, I don't have that genius idea. I'm a little risk averse. I don't know where to start. That's where I come in and say hey, look at all these other people that have done done this through franchising with similar backgrounds, and here's why it worked for them. So absolutely love helping them. I personally, on the franchisee front, this just shows a little bit of the variety out there. I kind of like home and property services personally. So I've got one business that works on parking lots. It provides asphalt paving and line striping, you know, non sexy need based industry, right? I've got another one, is almost like an equipment rental business. It provides temporary walls like containment walls around renovation projects and construction sites. It's a great B2B business. I've got one that this is kind of more in the health and wellness genre. It's uses 3D printing to provide custom inserts and insoles for shoes, right? It talked about a niche, right? But we cater a little bit to the older population. So I've got it down in Delray, Florida, which is a great market. I've got another one where I'm on the franchisor side, I'm invested that provides custom pull out shelving for your kitchens and pantries and stay at home moms are great for that business. They're great designers. They can work when they want to and go in and be very conversational, and it's just cool that, you know, we're creating a lot of jobs out there and helping a lot of communities.Lesley Logan 16:28  Okay, that is so all of those things, I would not have thought that, like, those are franchises. I guess I just thought, like, some guy in Las Vegas, like, start a business, like, putting fences, you know, and then it's like, but then I do see like, oh, it's a company. And then you're like, how, like, how, who got into, like, having a business in every city that has, like, fences. But now that I'm like, you know, now that the wall been pulled over my eyes, I can under, away from my eyes, I can see like, oh, these are companies that got started, and then they had success, and then they basically created a blueprint that they could sell to other people, and then that's how they spread their wings, because they've got good systems in place. And then people like you, or people like listening are like, Oh, I could do that. I actually, like, I have the funds for that. I like that area, or, you know, I can have the time for that. I just wouldn't have thought that those are those. There's things out there. And I was reading your book, one of the things that we all have to realize is, like, there's a massive population of people who are getting older, and there is not enough like services for them, and so like to be able to get into a franchise that is like servicing those people that they for a necessity they need. It's kind of nice, I guess. I have a question, how much of what you have to do as a franchisee, as far as the marketing goes, like, are you curating the marketing? Does the franchise or that's the parent company, right, like the owner, do they come up with a marketing strategy and you just, like, put it out there. Like, I guess I'm wondering, like, how much of it do you be creative? Because I have a lot of people like, I want to do this, but I hate social media, or I hate writing a newsletter, or I hate doing the the money and the taxes, like, how much does the actual franchisor do for you? Jon Ostenson 18:06  Yeah, it certainly varies, but I'd say in most cases, the franchisor leans in pretty heavy on the marketing side, and that's one of the value adds they're bringing. So they're creating collateral and brand standards and customizing things for you for your location. But you know, typically they have an in house marketing team. They may partner with an outside digital marketing firm that's running all your Google ads and social media ads and such. Oftentimes, they encourage you to get involved on the organic side of social media. So it's, hey, I've got a home show coming up. Hey, look at this great job. We just got a five star review. But again, if you need help with that, most of them are able to lean in pretty heavy, because I do have a lot of clients like you said that they hey, I don't want anything to do with marketing or lead generation. And I, you know, in some cases you have franchises that have national accounts. I mean, that's a great lead generator. In some cases, they have an in house call center that's actually sometimes making outbound calls, or, at a minimum, taking inbound calls, setting appointments for you. So, you know, as you go through the expiration process, you want to say, what, what value is that franchisor providing for the royalty that I'm giving them? And, you know, make sure that there's tangible things that they're doing for you, oftentimes on the marketing side as an example.Lesley Logan 19:11  Yeah, okay, you talked about royalties, I guess, for the person who doesn't understand what that means. What is that? And then what are we what can someone expect on like, maybe not like the best end, but like an average, an average earnings.Jon Ostenson 19:26  Yeah, so I'd say six to 8% royalty typically is common in revenue, and when you look at financial projections of a franchise system, they're always going to net out for that royalty, right? I mean, that's part of the business model. But again, those are oftentimes expenses that you would be paying on your own elsewhere. From an earnings standpoint, well, first off, from an investment standpoint, I mean, we have some clients who are getting into big seven figure deals, but most people like when you look at service-based businesses and you're all in investment, your franchise fee, startup costs, several months of working capital, oftentimes you're in the 150,000 to 300,000 range, all in. And some of our clients are using cash, most like the idea of using an SBA loan, where maybe they put in 50,000 cash and then they use an SBA loan for the balance. Some are using an old 401-K from a previous employer, and rolling that over, which is very doable through what's called the ROBS program. So we help them with all of that. But from an earnings standpoint, it definitely varies. You always want people to take a conservative approach. There are businesses that will start cash flowing as early as three months in. Oftentimes, what you see is maybe six months, six to 12 months, somewhere in that range. Again, we always want to be conservative, but no you can make disproportionate returns. So let's say your all in investment was 200,000 from their businesses out there, where you can conceivably do a million dollars for first year. I mean, there are a good number of those. And oftentimes you're kicking off 15 to 20% to the bottom line. So call it 150 to the bottom line. And you may not get that in year one, but that may be your run rate at the end of year one. So 150 on an investment of 200,000 that's 75%, and then you're doing, you're doing that every year, and you're going to sell that business down the road. So again, but you're putting effort in, right? Lesley Logan 21:01  Right, well, well, and it's like, like, I'm just, like, just forever. I, when I opened up my studio, which was a small studio, I, no, my bank did not give me a loan. I've been in business for so many years, like, look, I make, I make over six figures, and I just want, like, a $40,000 loan. And they like, laughed in my face, so I used a credit card. But it was, the investment was like, $40,000 in equipment, all I had to do, and then obviously my rent and everything. And of course, yes, I, because it was on a credit card, I paid that shit off. But, but like you do only have to, ideally, only buy that equipment one time, right? So there's that. But to to your point, like the money that or time I had to spend on marketing my business, on coming up with the marketing, on testing it out, on doing all that stuff, on also collaborating, also doing the organic, also all that stuff, it starts to go sometimes you're like, it would be nice if someone could take this off. And even if you're like, oh, let's all just hire an agency. Y'all, I have talked to marketing agencies. They are not just 6% like some like, you know, when you think about, like, the marketing agency and the account and the organization and the hiring practices and the onboarding, all that stuff costs money, and so sometimes it's kind of like, it's almost like it's 50% it's 50 one way, 50% one way, half it does another. It's kind of like, if you really want to make your own thing and be your own thing, then go do your own thing, and you'll have all the same expenses. But I can't believe, and I don't know, I can't believe it that an SBA loan would be easier to get if you're in a franchise. But it makes sense, because there's a proven track record from all the other businesses, and the SBA is like, oh, this is like, very risk free. It took us a pandemic to get an SBA loan because they were just giving them away. And then recently, a lovely bank helped us get an SBA loan. But, like, it's not easy when you work for yourself and a non proven kind of a thing to get loans. So it sounds really cool that that would be an option for people. Jon Ostenson 22:51  Yeah, and probably two thirds of our clients use them. We really don't have issues getting them. As long as you have semi decent credit, then you know, they have that confidence in the franchise.Lesley Logan 23:00  That's so cool. That is really cool. Okay, so I guess you know there's, there's probably people going, oh my gosh. Like, I don't know. Like, I'm not confident as a business owner. Do you have to have, like, would you suggest, like, you have to have some sort of management experience, or do you have people who, like, do the franchisers like, support you in leading a team and how to lead the business that you're doing. Or, like, are you having to figure that yourself? Jon Ostenson 23:26  Yeah, there are some franchises where you really don't have to have a team. You know, you can be kind of a solopreneur in a way, or maybe have an assistant. Most of them do involve people. And people always ask me, what, what does it take to be successful in franchising? And really, it's two things. It's one, you're good with people. You don't have to be great, but you have to be someone that people want to work with, work for work. So that's just Business 101, and then secondly, your willingness to follow a system, where I see people get in trouble in franchising is that they come in and they think they're the smartest guy in the room, and they don't have the humility to actually learn from others and to follow a system, even if they have questions. When I was at Shelf Genie, our best franchisees were the ones that followed the system the closest. That sounds so cliche, but it's true. Lesley Logan 24:04  I mean, just being in business myself for 15 years, like, how, like, there are some days I'm like, I just wish there was a fucking blueprint that I could just wake up, follow, like, there's days and I'm like, so I can't imagine, like, not only take advantage of that, but I guess, like, maybe that would be the person who wouldn't be right for franchising, and maybe they shouldn't have gotten into it in the first place.Jon Ostenson 24:29  Yeah, no, I've seen clients do very well within a franchise system, and then, you know, I had a client that didn't do well in it, and the feedback from the franchisor was said, what's going on? Why is it working for them and not for them. You said, we've coached them, we've done everything we can, but they're not willing to follow the system. (inaudible) But certainly, if you have any business experience that you know, those transferable skill sets definitely help and maybe give you a leg up. But I've got plenty of clients, you know, doctors or a big client, mainly clientele of ours, most of them don't have business experience. They may be really, they're like, smart and smarter than their little niche but they don't have that business experience. They love the idea of, they know how to learn, and they're willing to learn, and they're willing to follow the playbook the textbook. Instead, they come in and they say, Hey, we want to flex that intellectual muscle. And most of them are keeping the day job. You know, they've invested too much to walk away from that. But they put a manager in place, and they go out and run a restoration business, or a mobile pet grooming business, something that allows them to flex that intellectual curiosity a little bit.Lesley Logan 25:29  That is so cool. I just think it's so cool, like I was, I never thought about, I'll be really nice, I actually never thought about owning a franchise. I have been wondering and been very curious of like, what if I wanted to open up something that I made into a franchise like that has been on my mind a lot lately, but the more I read your book, the more I'm like, what a cool investment strategy. Like, you know, just to diversify how you're investing for retirement and wealth, and, like, generational wealth. I don't have any kids, but like, it would be cool to have have have another way of having an income stream or or a way of growing wealth without having to, not that it's not work, but also just not rely solely on, like, what my wealth manager is doing with my stocks.Jon Ostenson 26:13  Oh, because so many of our clients do have kids or family members that they plan on bringing in on the business over time and kind of setting an example for them to learn from as well, and of taking a risk, if you will, a calculated risk. But now from an investment standpoint, I'm an all of the above investor. I invest in real estate and energy and the public markets and private credit. I encourage people to do all that. I just think the business ownership can have a unique place in that portfolio, and there's a whole lot of tax benefits and other synergies to come from that. So I'm not against any of those other investments. I just think it's an all of the above approach. And a lot of our clients invest in real estate too, some more actively than others, but there's a lot of synergy between those two, I think, from a mindset standpoint, from a tax advantage standpoint, and then directly from an industry standpoint, a lot of these businesses support real estate.Lesley Logan 27:00  What are some, like, green flags about a franchise, or some red flags, like, what are some things that we would like? You'd be like, oh, this looks really this looks really good. I think a client would do really well with this. And then what are some like, ooh, maybe, maybe watch this one, or don't, don't sign up for that.Jon Ostenson 27:16  You know, certain the brand is more important in certain industries. I mean, certainly, food, hotels, things like that. You know, but in a lot of industries, I think about insulation, that's a $50 billion a year industry, no one can name an installation company, right? And so that's less important. But still, some of these industries, you know, if it's a household name brand, then it's probably sold out in all the good areas of your market, right? And so oftentimes, we find ourselves working with more emerging franchises. You know, they may have five locations, 25 locations, 50 locations. Yes, they haven't been around forever, but they're growing fast. And really, the what I look for there, it's the competitive advantages, it's the financial models got to be very robust, because you have a smaller sample size to look at. You've, you know, the early franchisees have to be saying positive things about their experience. But then a lot of emphasis I put on those companies is the leadership team. I want to see a good blend of industry experience, but also franchise experience represented on that team that's essentially going to be your business partner. So I would say that the people involved on the other end, I can't underestimate that enough. That's something I emphasize with our clients. Let's vet them. Those are the ones that you want to have a good relationship with that are going to be supporting you day in, day out. You know. I would also say, you know, make sure that, if it's an early stage franchise, make sure it's well capitalized. You know, they've got plenty of assets in the bank. I have seen companies, at times, rush into franchising thinking it was their gold mine and they needed to have a pot of gold going in, because it's expensive to franchise, but no, private equity loves franchising, you know, they they invest strategically at the franchisor level very oftentimes, just they love the model and kind of these industries that they play in. There's a lot of smart money getting involved. But I always encourage people, you know, and that's why we set up our exploration process the way we did. And, you know, I'm essentially a real estate broker buffer franchises, and so I help our clients understand what's going on behind the scenes, how to think about this, the questions to ask, provide them with a lot of resources, and then we simply get a referral fee from the franchise brand on the back end when a placement happens, like a real estate model, you've got the seller, and none of that's passed on (inaudible).Lesley Logan 29:17  So that's why you're free. Because, like, I couldn't believe it. I was reading the book, and I was like, because to me, you know, one of the one of the big hurdles for a lot of people is like hiring a coach to help them make the best decisions. You have to have the money for that and hope that it works, but to work with you, you know, it's just free for for the person wanting to work with you. So like, you get paid because the franchise company pays you like a real estate so, got it. Jon Ostenson 29:40  For them, it's a sales and marketing expense. None of that's passed on to our clients at all. So you know, whether they go directly to a brand or go through us, they're paying the same franchise fee. So it's a nice, it's really a great model, and, yeah, we're able to help a lot of people through it. Lesley Logan 29:58  That is so cool. Yeah. I mean, so you did this six years ago. Okay, so you started right before everything shut down. Like, can we just go back? Was it, what was the be it till you see it, or what would, like, the things you had to do? Because, like, my goodness, during that time, a lot of franchises could be open. A lot of franchises had, like, limitations. Did you worry that, like, this was going to all, like, be affected negatively. Like, did you see the light at the end of the tunnel? Tell me about it. Jon Ostenson 30:25  Yeah, you know, just like everything, we're all questioning what's going on there for a few weeks, but then as soon as the dust settled, I mean, the franchise deals started happening again, and people started jumping back in. They said, I want something that I can be in control of, and I really don't want to go back to the office. I really, you know, a lot of people took time to think about what they wanted to be until they saw, you know, and they said, you know, that's the time a lot of introspection, which led to a lot of people saying, maybe now's the time. If I don't jump now, when am I ever going to do it? So, you know, there's a lag effect. Some of those late adopters I'm still having calls with now. They're like, I've been thinking about this for years, and most of them are realizing there's never a perfect time to jump into business ownership. But, you know, good number of them realize, hey, now's as good of a time as ever, as ever. And yeah, for me, you know, I love what I do. I've had teams in the past of, you know, 50 employees, and you know, I can do that, but that's not what I love doing. What I love doing is working with clients. I love strategy. I love seeing business models being out there at the tip of the spear, and so I've really structured my business now. I had that vision early on that, hey, I'm going to play to my strengths and how I want to spend my time, and that's what I've built. So yeah, love our model and how I get to help people and engage with clients all day.Lesley Logan 31:35  Yeah, so in that because, like, we talked to a lot of people get really passionate. And I think what, especially when I work with studio owners, like, sometimes their passion becomes like a prison because they like, stop taking care of themselves to like, do their passion like, how do you prioritize yourself so that you can have the mindset and the wherewithal to help the people that you like to help?Jon Ostenson 31:54  Yeah, I'm probably one of the more intentional people that you'll meet in that regard. You know, I think through things in the area of five domains, you know, faith, family and relationships, but then also finances, fitness and franchising. So my 5F framework, if you will, you know, but I'm constantly evaluating and balancing, you know, how my day is spent in each of those so, you know, work out on the fitness side. You know, the trainer a couple times a week, and got my infrared sauna and cold plunge and red light and all that here in the office. And, you know, coach my kids teams, you know, teach their Sunday school. You know, try to balance everything and very blessed, very thankful for what I get to do, and that allows me to do the other things I want to do. And I will say I'm the hardest boss I've ever had. You know, business ownership isn't easy. I work myself hard, but there's so much flexibility, and I'm just thankful. I pinch myself every day having had a W2 job for many years, I could, can never imagine doing that again.Lesley Logan 32:48  Yeah, I understand that. Okay, this is a really, like personal story we had. Our health insurance company is contracted with another company. Maybe it's a franchise that, like, comes to your house to, like, do, like, your physical, which is, like, just the meetup, just the heart, the lungs, just the blood pressure, and then, like, talk to you about, like, what doctors you want to see this year. And the whole time I was like, this feels like a scam. Are you casing the joint? Like, what are? What are? I'm like, I feel like this, this is too good to be true. And then they left and my husband are just like, let's just pretend it's not a scam. How lucky are we that we could set aside the time in the middle of a workday at our home to, like, take care of our health, and then, like, go back to doing the things we love everyday. Working for yourself is, like, the hardest thing, even if you work for yourself, for your own franchise, like they're running a business is, you know, there's only so many days where there's not an obstacle. You're like, what the fuck just happened there? But when you are realizing it's all part of the plan that you set out, like when you actually got what you wanted, it is worth pinching yourself. So I love that. Thank you for sharing that. And I also we second y'all red lights, cold plunges like, work out, move your body. It makes running your business, whatever that is, so much easier.Jon Ostenson 34:07  Absolutely, absolutely, no, fully agree. Lesley Logan 34:09  What are you most excited about right now? And like, it can be like in the franchise world, or it can be in like, in your business. Like, what are you most excited about right now? Jon Ostenson 34:16  Yeah, you know, I I practice what I preach, and I love just trying new things and then bringing them to my clients. So for me, I've got my consulting practice, and then I've got all these franchises and other investments in a holding company, and I'm just, this is the nerd side of me. I'm just realizing all these different tax plays and alternative investments and how they can work together, and I'm bringing in the best of the best advisors, and, you know, really trying to level up. That was my theme last year, was level up. I'm like, am I with the best bank out there? Am I with the best concierge doctor? Am I with the best financial advisor? I identified 25 different areas, and this took time by one by one, leveled up in each of those. And said, if I'm not working with best in class, why not? And so I'm just thinking through that lens, and I think it's helping our clients to just kind of say, you know, let's get off the sidelines. Let's just forget the status quo. Like, how do we level up and get better? And you know, whether it be personally or those that we work with in every area.Lesley Logan 35:11  That's so cool. Thank you for sharing that. Because I, I think it's really easy to just keep doing the same thing, and you're like, well, this works and this works. And like, going back to that the bank that gave us SBA loan, I told my husband, I was like, well, why aren't we working with that bank? Like, why is that is not our bank? Because our bank certainly didn't help us. So why are we not with that bank? And it was like, one tiny thing, and I'm like, can we figure out a way around that one time? This seems so stupid. I want to work with a bank that's going to give me money whenever I want it. That's why, why I have a bank. It's not like they're getting interest. I'm not making any money off them. So I so I find, like, it's, it's effort to go through and figure out what that is. And then there's that change, which most people don't like, but then it's like, but then you have, like, the best of the best. So, you know, I think that's really cool.Jon Ostenson 36:01  Yeah, absolutely, you know, unfortunately, I've got the best wife, so I'm not up leveling there.Lesley Logan 36:06  That's good to know. That's good to know. Shout out to her. Okay, is there anything I didn't ask you, because this is a new topic for me, so I really want to make sure that, like, we covered all the bases that you think we needed to. Is there anything to ask you about franchising and getting into it that you want to share with us today. Jon Ostenson 36:22  Yeah, you know, I think we really hit a lot of the hot topics. You know, we're seeing more interest than we've ever seen. I think, for a variety of reasons, our biggest challenge is not lead flow, it's, it's, you know, just the opportunities. They move so fast in good markets. So I would encourage people, if anyone has an interest in exploring, there's no downside, there's no cost. I just hear testimonial after testimonial of franchising wasn't on my radar. I was looking at existing businesses. And actually, that's a good topic. A lot of our clients say hey, we've been looking for an existing business. Here's what I hear. We've been looking for four years, five years, six years. We've been under LOI, letter of intent for five companies, six companies, due diligence didn't shake out someone else outbid us. We uncovered this. And due diligence over and over again, and then they come around to franchising. They say, wait a minute, I can get into franchising without having to pay the premium of an existing business, without having to have the risk of change in ownership. I mean, you're going to lose some key employees. That just happens when you have a change in ownership. And there's so many people out there looking because you have all these talking heads on social media saying, hey, buy a business and then build it. It's like, what was the franchise system? Buy a proven model, but put your thumbprints on it from day one, and build the culture the way you want it. So I'd say that was one thing I wanted to add that just came to mind.Lesley Logan 37:36  I'm glad you brought that up, because we first, like, I work with a lot of business owners who are like, I want to sell my studio. They want to sell their business. And I'm always like, okay, well, what can we sell? Because if you are the main person, not much to sell, babe. So we have to, like, do all this work to make the business sellable. And, and I was like, and I really wish that someone had told you have to think about the exit in mind. Because you have to think about the exit in mind when you start anything everyone, but I do think that there's a lot of people in, oh, I'll just buy this one because I've seen how good it is. I like going there. And so we have this, like, almost like, attachment, but it's true, like, even if people like you, they might still leave, because people don't like change.Jon Ostenson 38:17  Yeah, and you paid a premium thinking nothing was going to change, right? So, you know, that's one of the things I love about franchising, too, is that exit in mind when you start in the beginning again, most franchises, you're not going to find many good franchise resales out there on the market, because any opportunity that's worth buying is going to be bought by another franchisee in that system, that internal M and A, as I call it, mergers and acquisitions, where franchisees buy each other's businesses, which allows for exits and allows others to expand. That's so, so common. I've got so many clients have done, I've personally done it just again, when you think about the end in mind.Lesley Logan 38:52  Yeah, okay, we're gonna take a brief break, and then we're gonna find out how people can work with you, do a call with you and see if this is what's in it for them. Lesley Logan 39:02  All right, Jon, how do people like, it's free, so they could just, like, chat with you and just see if, like, this is a good idea for them, right? Like, that's how they can work with you. How do they find you?Jon Ostenson 39:10  Yeah, come out to our website, franbridgeconsulting.com F-R-A-N bridge consulting dot com you know, share your email address. I'll send you a free digital copy of our book, Non-Food Franchising, which is a great primer to kind of get the juices flowing and help you connect the dots on franchising. And yeah, more than happy to jump on a call, just to indicate that interest when we reach out to you, and we'll jump on a 20-25, minute call, and I can give you some thoughts and get to know you a little bit better, and we can go from there. So again, entirely free to work with us. Certainly if you want to follow on LinkedIn, I put out content most days on LinkedIn. So that could be another place to find me. Lesley Logan 39:42  Oh, that's cool. LinkedIn a place that I keep saying I'm going to start printing thumbprint on. And I go in there and I'm like, I don't know what I'm doing. So maybe in a maybe in a future year. You guys, I did read the book. I'm telling you, it was an it's a great read, and it really helped. It will. I think if it's for you, you'll know by reading the book, and if it's not for you, you'll know by reading the book. And I think that that's really cool. And also I just really, one of the things I'm really intentional about is like we have so many listeners, and I really want people to have I think freedom to make decisions is one of the most important ways you can be it till you see it. And having an, a way of making an income that works for you is one of the best things I could give to you guys as listeners. So thank you so much for being here. Before I let you go, Jon, you've given us so much already, but we love to give our listeners some bold, executable, intrinsic and targeted steps people can take to be it till they see it. What do you have for us? Jon Ostenson 40:35  Yeah, you know, I would say, here's a quote, activity breeds activity, and it's the idea. I've just seen this play out in my career, in my life. Whenever I get off the couch, off the sidelines, I start moving towards Option A or Option B. That's when option C comes out of left field. And so I think good things happen when you're in motion. That idea of activity breeding other activity. Oftentimes you don't know what's coming, but you stay active, it comes.Lesley Logan 40:55  So good. It's so good. It kind of like, ladies, my Pilates lovers, it's like a body in motion stays in motion, like it's like that, but also like we had someone else say, like, I'm, everything is everything. And when you never know what, going out and talking to someone could turn into, my husband talks to everyone at every party, and I I'm so thankful for him, because I can talk to like, five people at a party, and then I'm like, okay, that's good. I'm good. Like, but he and, you know what, we've needed some of those people. He's like, oh, there's this guy I talked to at this place and, like, so, and you just never know what those connections are. So that's a great Be It Action Item. Thank you so much, Jon. Jon Ostenson, everyone. You can get his book, go to franbridgeconsulting.com. Perfect. Go there. We'll have the link in the show notes. And, you know, share this with a friend who needs to hear it. If you had a friend who's like, I need something different, I need to change. I need a new job, like this might be the exact thing they need. And then you get to be part of that. How cool is that? So thank you, Jon. And until next time everyone, Be It Till You See It. Lesley Logan 41:35  That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod.Brad Crowell 42:39  It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell.Lesley Logan 42:44  It is transcribed, produced and edited by the epic team at Disenyo.co.Brad Crowell 42:48  Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi.Lesley Logan 42:55  Special thanks to Melissa Solomon for creating our visuals.Brad Crowell 42:58  Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time.Support this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

In this episode of the Friends of NPACE Podcast, join NPACE team members Lisa Mathis, Danielle Slavin and Catherine Frattasio to discuss our highly anticipated conference in Orlando this November 2-5th. Hear about the luxurious Hilton Signia resort, the diverse educational sessions being covered such as vital topics like thyroid disease and human trafficking, & the unique networking opportunities that await attendees. Listen to the end for a sneak peek into our 2026 events in Nashville, Delray, Cape Cod, and Napa Valley. Don't miss this opportunity to learn and connect with fellow healthcare professionals at our last CE/CME event in 2025 at Orlando!

Send us a textShinichi's mom has been killed by a parasite, and he stands guard to keep the monster from coming back for his hospitalized dad. Set the expectations and defy them - this turns out to be something of a comedy chapter! Tim and Patrick continue their look at PARASYTE by Hitoshi Iwaaki, both in the original Japanese and in the Del Ray and Mixx — er, Tokyo Pop translations of it.

Comedian Courtney Michelle joins Jared on this episode of the JTrain Podcast to talk about her one-woman sketch show Whirlwind of Girlhood, a mix of comedy, music, and real-life dating stories. They dive into her journey from West Virginia to LA to Nashville, and how her viral friendship videos are inspired by her own experiences. Courtney opens up about shifting relationship goals, the pressure to live your best single life, and the politics of friendship tiers. She and Jared also bond over Delray, Florida, and play a hilarious round of “Friend or Foe.” This is a fun, honest convo about dating, identity, and finding your voice through comedy.Support the show and get $20 off your first Vuori purchase at https://www.vuori.com/JTRAIN

1/ CALIBRO 35. Convergere in giambellino.2/ SOLA ROSA. Del Ray. 3/ ANDERSON PAAK. The season/ carry me. 4/ XAMVOLO. Feels good.5/ TUXEDO. Dreaming in the daytime. feat MF DOOM.6/ THUNDERCAT. Drink Dat. feat WIZ KHALIFA.7/ J.I.D. Hood Booger.8/ BASTIEN KEB. Chicken Stomp. 9/ SPACE INVADAS. Wild world. feat REMI.10/ THE FOREIGN EXCHANGE. MAYBE SHE'LL DREAM OF ME. 11/ OHNO AND ROY AYERS. Another Two 4.12/ SHAFIQ HUSAYN. Magi’s love.13/ HYPNOTIC BRASS ENSEMBLE. Indigo.14/ BAYAMO. Morning on laurel canyon.Escuchar audio

Addison Rae went out on stage during Lana Del Ray's performance at Webley Stadium! Katy Perry and Orlando Bloom were spotted out together in Italy for the first time after announcing their split. And, find out what Real Housewives' star is getting a divorce after saying they would NEVER get one... Listen now!See omnystudio.com/listener for privacy information.

durée : 00:59:04 - Cautionneries - Par La Caution. Embarquement immédiat pour un voyage musical avec Nikkfurie. Vous aimez ce podcast ? Pour écouter tous les autres épisodes sans limite, rendez-vous sur Radio France.

Concrete is one of the world's most polluting materials, accounting for between 5 and 8 percent of global CO2 emissions. For the past several years, University of Auckland Engineering Faculty, Dr Enrique Del Ray Castillo has been researching and developing an alternative which could decrease the environmental impact of concrete by reducing the amount of cement required in its production. Using a blend of volcanic ash – or pumice – and kaimoana shells, both of which are natural, local and more sustainable materials, Castillo has explored how traditional Roman engineering and mātauranga Māori could work together to make a material that's built to last

Send us a textIn PARASYTE chapter 11, disaster strikes during Shinichi's parents' vacation. Is this really as bad as it looks? Meanwhile, while discussing the story, Tim and Patrick go down their usual rabbit holes: tricky translations (as evidence by the differences between the Mixx/Tokyo POP translation and the Del Ray one), Japanese life and culture, and their own pop cultural backgrounds. Also, three minutes on FULLMETAL ALCHEMIST: BROTHERHOOD, and… we just can't help noticing those guys in PARASYTE punching tickets at 1980s Japanese train stations!

It's Mailbag Monday, and Jared is coming to you live from sunny Delray, Florida - new city, same brutal honesty! This week, Jared unpacks a listener's post-hookup heartbreak that has all the elements of a rom-com gone rogue: historic walking dates, roses from the guy's own garden, and... a breakup text 24 hours later?! He dives deep into the confusing world of modern dating, why change (and Delray gyms) can be uncomfortable, and how sometimes dudes make "business decisions" with zero boardroom input from the other party. Plus, Jared shares moving day reflections, shameless plugs for his upcoming shows, and his never-fail advice: don't just make sense to someone, be their hell yes. Support the show !Get 50% off plus free shipping on your first Factor box. Use code JTRAIN50OFF at https://www.factormeals.com/JTRAIN50OFF

Topics: we don't do hard-hitting news, Jared sings us a Taste of Taylor jingle, Jared is moving to Delray, Florida and his mom has opinions about his rental, laziness as a brand, complaining sesh and people who borrow money, Jared went on a date with Brooks NaderSponsorsBoll & Branch: Get 15% off plus free shipping on your first set of sheets at BollAndBranch.com with promo code TAYLORArya: Ready to break out of routine with Arya? Visit arya.fyi and use code TAYLOR for 15% off todayProduced by Dear Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week Reid and Dan host grammy winning songwriter Luke Laird back out in God's Country. The three of them cover an array of topics ranging from getting young kids into the outdoors, finding song inspiration in a tree stand and meeting Dolly Parton for the first time. Luke shares wisdom from his time in seminary school and how keeping God as his north star throughout his time in Nashville. The guys mix it up with the gravorite this week being a song they co-wrote with Luke that has never been heard before. God's Country on Instagram, TikTok, and Facebook MeatEater on Instagram, Facebook, Twitter, Youtube, and Youtube Clips Subscribe to The MeatEater Podcast Network on YouTube Shop God's Country Merch Shop MeatEater MerchSee omnystudio.com/listener for privacy information.

On today's episode, I had an awesome time chatting with comedian Joe Sib! We talked growing up in Santa Cruz, fronting the 90's punk band Wax, comedy, the SF Giants, & everything in between.Joe's got stories for days... music, laughs, & some solid life wisdom too. He also shared fun stories from the road with comedy legend Jim Breuer & their time touring with Metallica

What happens when a car rental mishap, a spur-of-the-moment bridge partnership, and a life-changing move from Iceland to Florida collide? You get Svenni Eiriksen,  a bridge player whose story is equal parts hilarious, heartfelt, and deeply human. John McAllister sits down with his former teammate and friend to relive the many twists, laughs, and breakthroughs of Svenni's journey from Icelandic tournaments to an NABC win in the U.S. From surviving snowy bridge commutes to pulling off a Trump Coup without breaking a sweat, Svenni shares how bridge shaped his life, his move, and his community. Key Takeaways from This Episode:

For today's episode, I was joined by comedian, Dean Delray! Dean shared his excitement for his new comedy special entitled, ‘5836' & how it was filmed 15 years after his first open mic at the Comedy Store!Dean also talked rock & roll, being from the Bay Area & touring with his good friend, Bill Burr. Follow the link to watch Dean's hilarious new special: https://youtu.be/nbeaApu4OP0?si=urDtjZST2v24j8GZFor Dean's stand up comedy dates & upcoming projects: https://www.deandelray.comFor video footage of this interview: https://youtu.be/mozRIQBZ-y4?si=1aqBaINGZbzs0UxLFor more exclusive content, follow the Jim on Base Show on social media (Twitter/Instagram/TikTok): @JimonBaseShow

My great and funny friend Dean Del Ray is on the show to discuss life comedy and his new comedy special check him out at deandelray.com Dean Del Ray https://www.deandelray.com https://www.instagram.com/deandelray/ Erik Griffin http://www.erikgriffin.com https://www.patreon.com/ErikGriffin http://twitch.tv/erikgriffingaming https://all-things-erik-griffin.creator-spring.com https://letterboxd.com/erikgriffin/

Send us a textWhat happens when a small-town girl with zero fashion experience takes over a consignment shop during a financial crash… and ends up building a local style empire? Meet Jen Davis, the fearless force behind Second Time Around, who went from wrangling pigs on a Delray farm to curating designer treasures and surviving life's curveballs with humor, heart, and a whole lot of grit.In this colorful and candid episode of Mind Your Nest, host Jennifer Rosen uncovers the real story behind one of Delray Beach's most charming boutiques. From Chanel bags to eviction notices, unexpected threats, and a breast cancer battle—Jen's journey is anything but ordinary. If you've ever believed in second chances (or just love a good pair of Gucci loafers), this episode is your permission slip to reinvent your life—with style.Contact Jennifer Rosen:Email: jennifer@mindyournest.com

The Platform Mix episode 551 features Mr. Shaw, from Chicago. One of many talented DJs on the roster at My Favorite DJ Agency, Shaw's not only a DJ but an investor at one of my favorite venues to play at, Good Night John Boy, specifically in San Diego and Delray. Aside from that, he's an owner of Hollybolly Unlimited a private event company that's hitting over 50 weddings a year and he started his own Bollywood promotion called “MÂST BE NICE” that throws the biggest south asian events in the city! Be sure to follow Shaw on his socials and be on the look out for a brand new YouTube channel he's starting in the upcoming months! Subscribe to my Patreon to see full track lists from the mixes, take a look at my top tracks of the week and get a look into what I'm playing out in my sets. Follow the show on our socials to see when new mixes drop and watch new Podcast episodes on YouTube. Now turn those speakers up and let's get into it with Shaw's latest right here, on The Platform. Mr. Shaw: https://www.instagram.com/djmrshaw/ The Platform Podcast: https://www.youtube.com/@theplatformmix Patreon: https://www.patreon.com/djdexmke Artwork by Michael Byers-Dent: https://www.instagram.com/byersdent/