Podcasts about skag

Noordwes se Gesondheidsdepartement sê hy het nie 'n ander keuse as om armlastige begrafnisse te hou vir die onopgeëiste liggame van mynwerkers van Stilfontein nie. Woordvoerder Tshegogatso Mothibedi het aan die SABC gesê slegs 12 van die 78 liggame wat uit Skag 11 gehaal is, is uitgeken deur familielede. Hy het ook bevestig DNS-monsters is van alle liggame geneem:

Die taal- en toelatingsklousules in die omstrede BELA-skolewet sal ingevolge 'n skikking tussen Solidariteit en die regering nié op 13 Desember in werking gestel word nie. Nóg onwettige mynwerkers het by Skag 10 van die Buffelsfonteinmyn op Stilfontein uitgekom. Die stelsel wat maatskaplike toelaes uitbetaal is kwesbaar vir bedrog. 'n Museum wat die evolusie van televisie uitstal, open in Kaapstad. Daar word koppe gestamp oor 'n beoogde beperking op die verkoop van alkohol tydens die feesseisoen.

CORK SHOW https://www.eventbrite.ie/e/growing-up-with-keelin-moncrieff-tickets-928465805217?utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=listing&utm-source=cp&aff=ebdsshcopyurl Learn more about your ad choices. Visit megaphone.fm/adchoices

Silvia Karlsen og Anne Grethe Skorpen Dahl har ein lidenskap for design og profilering som er over gjennomsnittet. Sidan 2016 har dei vore på ein spennande reise som gründerar, og hausten 2022 slo dei seg saman med Profilera og skapte design- og profileringsbyrået Skag Profilera. I denne episoden får du bli betre kjent med Silvia og Anne Grethe, og du vil høyra om både oppturar og nedturar i gründerlivet deira. Sjekk ut: https://www.skagprofilera.no Sponsor: Stord Hotell - https://stord-hotell.no Har du prøvd Sushi frå Stord Hotell? På Stord Hotell får du servert ferske råvarer av høg kvalitet. Kokken Aleksei har drive med sushi lenge og veit nøyaktig korleis han vil ha det – det handlar om gode råvarer, rett førebuing og presentasjon. Med lidenskap for faget ønskjer han å by på dei beste sushismakane for lokale og tilreisande gjestar. Du kan ta med heim, eller nyte i Brasserie 59°. Stor takk til Stord Hotell for at de ville sponse denne episoden. --- Send in a voice message: https://podcasters.spotify.com/pod/show/sunnhordlandpodden/message

Get Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch This Episode on YouTube: https://youtu.be/yLJI1TN4DQISubmit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPodSend me a Text Message

Antifreeze; Arpon; Aunt Hazel; Avocado; Basketball; Beyonce; Big Bag;Big Harry; Bird; Black Bitch; Black Goat; Black Olives; Bombs Away; Bozo; Bubble Gum; Burrito; Butter; Caballo; Caballo Negro; Caca; Café; Cajeta; Capital H; Cardio (white heroin); Carga; Caro; Cement; Certificada (pure heroin); Chapopote; Charlie; Charlie Horse; Chavo; Cheese; Chicle; Chiclosa; China; China Blanca (white heroin); China Cat; China White; Chinese Buffet (white heroin); Chinese Food; Chinese Red; Chip; Chiva; Chiva Blanca; Chiva Loca (heroin mixed with fentanyl); Chiva Negra; Chivones; Chocolate; Chocolate Balls; Chocolate Shake; Choko; Chorizo; Churro Negro; Chutazo; Coco; Coffee; Cohete; Comida; Crown Crap; Curley Hair; Dark; Dark Girl; Dark Kind; Dead on Arrival (DOA); Diesel; Dirt; Dog Food; Doggie; Doojee; Dope; Dorado; Down; Downtown; Dragon; Dreck; Dynamite; Dyno; El Diablo; Engines; Enrique Grande; Esquina; Esquinilla; Fairy Dust; Flea Powder; Food (white heroin); Foolish Powder; Galloping Horse; Gamot; Gato; George Smack; Girl; Globo (balloon of heroin); Goat; Golden Girl; Good and Plenty; Good H; Goofball (heroin mixed with methamphetamine); Goma; Gorda; Gras; Grasin; Gravy; Gum; H; H-Caps; Hairy; Hard Candy; Hard One; Harry; Hats; Hazel; Heaven Dust; Heavy; Helen; Helicopter; Hell Dust; Henry; Hercules; Hero; Him; Hombre; Horse; Hot Dope; Huera; Hummers; Jojee; Joy Flakes; Joy Powder; Junk; Kabayo; Karachi; Karate; King's Tickets; La Tierra; Lemonade; Lenta; Lifesaver; Manteca; Marias; Marrion; Mayo; Mazpan; Meal; Menthol; Mexican Brown; Mexican Food (black tar heroin); Mexican Horse; Mexican Mud; Mexican Treat; Modelo Negra; Mojo; Mole; Mongega; Morena; Morenita; Mortal Combat; Motors; Mud; Mujer; Murcielago; Muzzle; Nanoo; Negra; Negra Tomasa; Negrita; Nice and Easy; Night; Noise; Obama; Old Steve; Pants; Patty; Peg; P-Funk; Piezas; Plata; Poison; Polvo; Polvo de Alegria; Polvo de Estrellas; Polvo Feliz; Poppy; Powder; Prostituta Negra; Puppy; Pure; Rambo; Raw (uncut heroin); Red Chicken; Red Eagle; Reindeer Dust; Roofing Tar; Ruby; Sack; Salt; Sand; Scag; Scat; Schmeck; Scramble (uncut heroin); Sheep; Shirts; Shoes; Skag; Skunk; Slime; Smack; Smeck; Snickers; Soda; Speedball (heroin mixed with cocaine); Spider Blue; Sticky Kind; Stufa; Sugar; Sweet Jesus; Tan; Tar; Tecata; Thunder; Tires; Tomasa; Tootsie Roll; Tragic Magic; Trees; Turtle; Vidrio; Weights; Whiskey; White; White Boy; White Girl; White Junk; White Lady; White Nurse; White Shirt; White Stuff; Wings; Witch; Witch Hazel; Zapapote

In this episode of the Daron Earlewine podcast, Daron is joined by PJ and Julie to discuss the sweet and sour aspects of relationships. They explore the illusions and misunderstandings that can sour relationships, such as misconceptions about God, oneself, others, and work. The conversation delves into the barriers to building relationships, including fear, defensiveness, ignorance, pride, and pain. Stay tuned for the next episode, where they will dive into the SKAG principle and the concept of hurt people healing people. Key Takeaways: Relationships are a blend of sweetness and sourness, shaped by our perceptions and experiences with God, self, others, and work. Fear often serves as the bedrock for other barriers to love in relationships, including defensiveness and ignorance. Defensiveness can lead to isolation rather than protection, and recognizing this can help in overcoming relationship hurdles. The pain of past experiences significantly affects how people engage in present relationships, showing the need for healing over time. Practices such as counseling, reflection, and understanding God's love play critical roles in improving relationship dynamics. Quotes: "I think you have to have both sweet and sour moments to really be able to develop through and get to that real, authentic lifestyle." "I think I am somewhere around an enneagram six or an enneagram one. Still trying to figure it all out. But the core part of me is so immensely loyal to me that to others. I'm so loyal that I'm very easily let down by if someone does not appear loyal." "These illusions, these misunderstandings set us up to five core barriers to love. And every one of these barriers are rooted in lies about ourself and about God." "For me, it's pain. It's those wounds that you think heal up, but then you scratch it and you pick out the scab a little bit or you get the scars and you remember it, right?" For speaking inquiries, please go to: https://rb.gy/almn79 Daron Earlewine is on a mission to help others understand their unique design and to inspire them to make a significant impact in this world. Here are ways to work with Daron: ⚡️FREE: Jumpstart to Purpose HERE ➡️ https://rb.gy/4qpsgb ⚡️BOOK: The Death of a Dream HERE ➡️ https://rb.gy/a9ifwi ⚡️COACHING: Register HERE ➡️ https://rb.gy/0is05k  Connect with Daron on Social Media: https://www.daronearlewine.com/ https://www.instagram.com/daron.earlewine/ https://www.facebook.com/DEarlewine https://twitter.com/daronearlewine https://www.tiktok.com/@daron.earlewine

Discover the power of relationships in this episode of the Daron podcast. Drawing inspiration from Jesus' interactions with the Samaritan woman at the well, Daron emphasizes the importance of seeing, knowing, affirming, and giving to others. By prioritizing relationships over material possessions and personal achievements, listeners can find their true purpose and experience the joy of connecting with others. Join Daron on a journey to transform your relationships and make a difference in the world.  Key Takeaways: Life's purpose extends beyond occupations and is deeply rooted in relationships, as portrayed by the relational nature of God. Daron introduces the "SKAG principle," which consists of Seeing, Knowing, Affirming, and Giving to others — representing the core engagement principles in relationships. Being truly seen and known by others can be a vulnerable state but is essential for genuine connection and fulfillment. Jesus' encounter with the Samaritan woman illustrates the transformative power of being seen, known, affirmed, and given, despite one's past or societal standing. Aligning with the theme of relationships and embracing these principles can lead to a more meaningful and purpose-driven life. Quotes: Quotes: "The purpose of life is relationships. I'm living my life to love and to serve people because that's my purpose." "Jesus had a lot of jobs, could be called a lot of things. But none of them changed his purpose." "Shared joy is a doubled joy. Shared sorrow is a half sorrow." "Jesus knew that she needed to be seen, and he loved her." "Jesus sees, knows, affirms, and gives to people." "Jesus knew everything about her, and he loved her still." For speaking inquiries, please go to: https://rb.gy/almn79 Daron Earlewine is on a mission to help others understand their unique design and to inspire them to make a significant impact in this world. Here are ways to work with Daron: ⚡️FREE: Jumpstart to Purpose HERE ➡️ https://rb.gy/4qpsgb ⚡️BOOK: The Death of a Dream HERE ➡️ https://rb.gy/a9ifwi ⚡️COACHING: Register HERE ➡️ https://rb.gy/0is05k  Connect with Daron on Social Media: https://www.daronearlewine.com/ https://www.instagram.com/daron.earlewine/ https://www.facebook.com/DEarlewine https://twitter.com/daronearlewine https://www.tiktok.com/@daron.earlewine

February 16-22, 1980 This week Ken welcomes musician, author and man behind the new lp "Ghosts of Vroom III", Mike Doughty. Ken and Mike discuss how 1980 was a good poignant television year in Mike's life, being a military kid, how a year of no Mork & Mindy leads to a year of no TV at all, The American Forces Network, the outro credit song on WKRP in Cincinnati, finding out what music you like from Sitcoms, Angel Witch, the consistency of television, moving a lot, how we'd all be better off as accountants, the exciting and elusive world of commercials, Zapping your Zinger, living in Germany, specific PSAs made for AFN by the original cast of SNL, how TV reporters made the world worse by trying to sign off impressively, The Superbowl, learning about American culture via Commercials, Norman Fell, six ways to cry, dramas spun off from comedies, Lou Grant, Cop Rock, Quincy M.E., Skag with Karl Malden, Last Resort, CHiPs, dripping in Orchestral disco, how analog synth lasers make everything better, theme songs that chart, Starsky and Hutch, Mr. Smith, the prevalence of Orangutans and apes in television and movies, CB Radios, BJ and the Bear, Citizen's Band, pretending to be a doctor, how comedy never works on live music shows, how music often DOES work on comedy shows, avoiding OJ Simpson's acting work, Alice, Linda Lavin, the 70s shows that went well into the 80s, the horror of the word "booger", being Dr. Johnny Fever, Barney Miller, seeing TV sitcom actors on Broadway, coded gay characters, The White Shadow, Goldie and Liza Together, Bob Newhart's sketch comedy special, Real People, how the death of disco lead to mud wrestling and wet t-shirt contents, being confused for a real people person when you're a Real People person, when political debates became roast battles, Dragnet, The Rockford Files, young Powers Booth, old fashioned typewriters, Wonder Woman, The Incredible Hulk, The Hulk Out List, doing Bill Moyers, dueling Merv Griffins, the made for-TV movie Detour to Terror, buses, photos of Lorenzo Lamas, and recommending Blacke's Magic. 

Hallååååå. Sommarpodden tillbaka igen. I detta avsnitt har vi med den otrolige Maja Åskag som pratar om livet som friidrottare och allt därtill. Ett kalasavsnitt helt enkelt. Tack för att ni lyssnar på oss.

Big breasted chicks watching the fireworks!

This is a portion of Paid Search Podcast episode 358 titled "Answers to Your Google Ads Questions." In this clip, Chris answers a question about using single-keyword ad groups for competitor campaigns.Send us your questions here - https://paidsearchpodcast.com/contact-us/Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast

Captain Archer sorta fights racism on an Old West planet. Join your Trek-trope-loving hosts as they discuss old standards well-executed. Spoiler warning! We dive right into a detail-rich discussion of this episode, so if you haven't had a chance to see it yet – beware! Next week: We give the algorithm a brief rest due to host travel, and have chosen two episodes of Star Trek: The Animated Series ('The Slaver Weapon' and 'The Eye of the Beholder') for next week's discussion! Note that this and all episodes of the It's Got Star Trek podcast contain explicit language and, frankly, an unnecessary amount of offensive content, so the show is intended only for adults and really really cool kids. Please utilize one of the following options if you have an interest in contacting your hosts: Email us at feedback@itsgotstartrek.com Twitter us @ItsGotStarTrek Mastodon us @ItsGotStarTrek@tenforward.social Instagramaphone us @ItsGotStarTrek Facebookify us @ItsGotStarTrek Watch a static image while listening to the podcast on YouTube Telephone us at 202-456-1414 You can also visit www.itsgotstartrek.com and leave a comment or head on over to the It's Got Everything subreddit to join the discussion. Don't say we didn't give you options

This is a portion of Paid Search Podcast episode 324 titled " When to Make Changes in Google Ads and Other Questions - Google Ads Q&A " In this clip, Jason and Chris talk about converting a SKAG campaign into a theme-focused campaign.Send us your questions here - https://paidsearchpodcast.com/contact-us/Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast

Please support our sponsors because they make the show possible!Get Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.com/Jason Rothman - https://rothmanppc.com/Show Notes:In this episode, we're digging through our inbox for another listener Q&A. This time we're covering when to make changes to a Google Ads account, how often to use experiments, getting rid of long, unwanted search terms, improving position metrics, changing the budget on a target CPA bidding campaign, and converting a SKAG campaign.   (4:06) When to make changes to an account? Is there a statistical percentage you should wait for? (9:28) How often do you use Experiments in testing new settings, bid strategies, ads, etc? (15:31) How do you get rid of long, unwanted search terms? Do you worry about them if they have 0 clicks? (25:48) Is there a way to improve the position metrics for max conversion bidding strategy?(35:14) Will changing the budget on a target CPA bidding campaign restart the learning phase?(41:45) How do you convert a SKAG campaign into a theme-focused campaign?We need your help! Please help us grow the show:If you don't mind, please leave us a rating and review where you listen to podcasts and share the show with friends because it helps us grow the show and create more content. Send us your questions here - https://paidsearchpodcast.com/contact-us/Subscribe on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast First 100 Episodes - https://paidsearchpodcast.com/archive/   Adventures by A Himitsu https://soundcloud.com/a-himitsuCreative Commons — Attribution 3.0 Unported— CC BY 3.0Free Download / Stream: http://bit.ly/2Pj0MtTMusic released by Argofox https://youtu.be/8BXNwnxaVQEMusic promoted by Audio Library https://youtu.be/M 

Please support our sponsors because they make the show possible!Get Opteo for free for two months - https://opteo.com/pspJason Rothman - https://rothmanppc.com/Chris Schaeffer - https://www.chrisschaeffer.com/Links:About click share - https://support.google.com/google-ads/answer/6299696About negative keywords - https://support.google.com/google-ads/answer/2453972Show Notes:We're back with another Q&A with some awesome questions from our listeners about click share, bounce rate vs. engaged sessions, transitioning a complex setup to the new "SKAG" structure, and the differences among broad, phrase, and exact match negative keywords.  (4:37) How do I get to the top of the search and maps?(18:05) Re: your brand campaign episode - what if your company name is also a keyword for the company? [our company name] is the same keyword [clients] might search for.(23:25) Let's say my click share is 60% and I have 60 clicks. I know that the meaning is that there are 40 clicks that I could have received, but didn't. My question is does it mean the 40 clicks went to my competitor's ads? Or it could have gone to my organic ad or my competitor's organic ad? Does click share measure from a potential click from paid media only?(33:31) With bounce rate becoming obsolete and being replaced in GA4, do you think Google has been calculating it wrong all this time? Can you shed any insights on how bounce rate and engaged sessions may differ or be the same?(39:58) How do you transition from a very complex setup with multiple campaigns and ad groups that are time-consuming and low performing to the new SKAG structure?(45:33) I'd appreciate you talking about negative keywords and how precise they are now versus in the past and if things are changing in the less "word for word" Google Ads world we live in today. And what are the differences in broad, phrase, and exact match negative keywords if any?We need your help! Please help us grow the show:If you don't mind, please leave us a rating and review where you listen to podcasts and share the show with friends because it helps us grow the show and create more content. Send us your questions here - https://paidsearchpodcast.com/contact-us/Subscribe on YouTube - https://www.youtube.com/c/ThePaidSearchPodcastSubscribe to the newsletter - https://paidsearchpodcast.substack.com/First 100 Episodes - https://paidsearchpodcast.com/archive/   Adventures by A Himitsu https://soundcloud.com/a-himitsuCreative Commons — Attribution 3.0 Unported— CC BY 3.0Free Download / Stream: http://bit.ly/2Pj0MtTMusic released by Argofox https://youtu.be/8BXNwnxaVQEMusic promoted by Audio Library https://youtu.be/MkNy it's 

I avsnitt 40 möter vi 2021 års genombrott, Maja Åskag som tog den historiska dubbelsegern i längd och tresteg på både JEM OCH(!) JVM. Vi pratar motivation, att byta från gymnastik till friidrott och förstås det fantastiska året 2021. Foto: Deca Text & Bild

Please support our sponsors because they make the show possible!Get Opteo for free for two months - https://opteo.com/psp2     Show Notes:This week we’re revisiting SKAGS. We cover what they were and how we’re referring to them now. We also discuss how we currently build new campaigns, and how we manage their growth once we start getting data. Thanks for listening and enjoy the episode.Don't miss the weekly Aftershow:Don't miss the aftershow! Join hundreds of other Paid Search Podcast fans for our exclusive weekly aftershow at Patreon, along with other exclusive content. Check it out - https://www.patreon.com/paidsearchpodcastWe need your help! Please help us grow the show:If you don't mind, please leave us a rating and review where you listen to podcasts and share the show with friends because it helps us grow the show and create more content.Send us your questions here - https://paidsearchpodcast.com/contact-us/First 100 Episodes - https://paidsearchpodcast.com/archive/ Support the show (https://www.patreon.com/paidsearchpodcast)

In this episode we talk with Nick Frenette, known better as KingBossQuad online. Nick builds some of the gnarliest portaled skag shredding UTV and ATV monsters in North America!

Annar í páskum. Brotinn fótur af páskaeggi. Vinna á morgun. Brakandi ferskur Dómsdagur.

Single Keyword Ad Groups (kurz SKAGs) sind so wichtig, dass wir ihnen eine zweite Folge in diesem Podcast widmen! Außerdem hat Stephan mal wieder einen heißen Video Ads Trick für dich & am Ende stellt dir Malte ein Terminbuchungstool vor, welches dein Leben verändern wird!

Devin Swank is the vocalist for Sanguisugabogg, Limbsplitter, and Skag."The Biscuit" is presented by:www.hairlessapeinc.comwww.parkersplatoon.orgwww.warroad.comThirteenPeaks Leather 

Scottish Salamanders are a thing, we drink extra strength lager and talk about Nessie porn.

Algoritmen på Google Ads bliver bedre og bedre. Hvad betyder det for din tekniske opsætning af dine Google-annoncer? I dagens afsnit af Marketing Brief undersøger Emil og Halfdan betydningen af Google's stigende automatisering af annonceplatformen. Algoritmen er nu blevet så god på Google, at det kan være en god idé at overveje om man skal bevæge sig væk fra den klassiske SKAG-strategi og gå over imod en konsolideringsstrategi, som man kender det fra Facebook. Men hvor meget skal man egentlig overlade til Google's algoritme? Lyt med og bliv klogere!

  Skag Bunny and their brand new single Buggada Tum Ti Tum Tum review 

Jaco Wolmarans praat met Rudie van Rensburg, wat in Vloek self met ’n wedren teen tyd werk, oor sy tweede spanningsroman ─ Skag. In 1987 kry Spesmagte se sersant Jos Fourie die opdrag om ’n vrag missiele wat stil-stil uit Oos-Duitsland verskeep word, op te pas. Maar dan ontdek hy tot sy skok wapengehalte uraan-235 is in die vrag versteek. Nou moet Jos aan die lewe bly teen die aanslae van seerowers en die Angolese vloot, te midde van sy ontluikende gevoelens vir die mooi ingenieurstudent Ashley Ramirez, wat self ’n agenda het... Bestel Jaco Wolmarans se eerste roman Bos, en tweede roman Skag, by jou naaste boekwinkel of aanlyn. Meer inligting: http://www.nb.co.za/en/view-book/?id=9780624089483

While being Jacked In this episode we have our first guest to the show DanksterTV giving us all the background goodness of the Borderlands series.@DanksterTVTwitter/TwitchGet Jacked In!Twitter - @JackedInPodInstagram - @JackedInPodcastEmail - info@jackedinpodcast@gmail.comWebsite - Jackedinpodcast.comSpotify - Jacked In PodcastApple - Jacked In Podcast John @MetalX2Twitter/TwitchTristan @NinjahguruTwitterJosh @JoshRockStarkTwitter/YoutubeIntro/Outro Music: 6ixrings - FLEXBackground Beats: @TinoDaMusicGenius

Join Johnathan as he interviews Dave Rogenmoser from Proof, Joel Klettke from Business Casual Copywriting, and Talia Wolf from GetUplift to discuss all things Social proof. Don't forget to leave us a review and let us know what you love about BoostSauce! Don't have time to listen to the full episode? Check out the transcript here: https://klientboost.com/boost-sauce/social-proof-mastery Questions, or want us to cover a specific topic? Let us know at boostsauce@klientboost.com

Not even losing a voice could keep us away from podcasting... it's just too fun.  Explore with us Iowa Caucuses, Biden's hairy legs, Arkansas's criminals, and Bob and Skank's Skag Deli. From the west coast to the east coast, from the south to Alaska... we cover America this week! #NotSkagShaming #PoliticallyCorrected 

IT’S A LIVE!! IT’S A LIIIIIIIIVE!! Episode. It’s a live episode. This week the wonderful sound people at B-Side Comedy allowed us some time and space on their stage in front of their lovely audience to talk Love, Hate, Love/Hate, the Love Hate Toy Show.. *implodes* lol obviously OBVIOUSLY we mean the classic holiday show loved by families and capitalists the country over - the Late Late Toy Show. Lols were had! In fact, lols were had, live! Listen for that alone

Join Baxter, Ben, Brendan and special guest Yardley as they discus; Borderlands 3, IT: Chapter 2, The Area 51 raid, another unfortunate gig experience for Brendan and Baxter, and Brendan (kinda) reveals the identity of abusive fan Johnny Jones. Recorded 24 September. Follow us on Instagram: @boombacast

On today's episode we talk about Sex, drugs and real shit. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Un'intervista molto completa a Gabriele Benedetti su tutto quello che sta succedendo oggi su Google Ads. Su quello che funziona, sui cambiamenti che è importante sapere.Partiamo dalla posizione media per parlare poi di Machine Learning, budget totale, Exact Match, Google Shopping e YouTube.Date uno sguardo all'indice.-------------------------------Chi è Gabriele BenedettiGabriele è un esperto di Google Ads, consulente di Search On Consulting.Terrà un Corso Google Ads a Bologna http://bit.ly/2kgS1mvInoltre parlerà al Social Media Strategies con un intervento su Google Ads e YouTube http://bit.ly/2kej6qe e darà il suo contributo anche al Search Marketing Connect http://bit.ly/2OAfS9DIl libro consigliato èDigital Marketing in AI world https://amzn.to/2ouja79-------------------------------INDICEOk è lunga. Ma che indice! :)01:04 La posizione media03:30 Le metriche che la sostituiscono06:22 Google spinge il Machine Learning & Posizione media09:25 Le novità del 2019 di Google Ads11:01 Il machine learning13:40 I cambiamenti lato UX: le raccomandazioni14:46 Il budget totale15:47 Le diverse conversioni: istruire le campagne16:34 Exact Match18:30 Anche per la corrispondenza a frase19:44 Ma se io faccio Exact Match su una generica?20:46 SKAG: un cambiamento22:22 Google Shopping: la copertina per ricerca brand in USA23:08 Comprare direttamente dentro Google Shopping! 24:36 Nicola Briani e il Search Marketing Connect25:09 Google Ads & YouTube: YEAH, mamma che novità!26:17 La True View for Action: incredibile27:50 Google scardina tutto: YouTube è Full Funnel28:07 I bumper28:37 Torna di vista l’amico CPM, vantaggio per YouTuber?29:52 Il bumper a 15: per chi è buono?31:07 La bumper machine31:31 Campagna video con skippable, bumper a 6, bumper a 15 insieme!32:30 Il targeting di YouTube è il più profilato che hai: Google Search, segmenti di pubblico, sequenze di video34:28 Il libro consigliato da Gabriele37:23 Una spiegazione sulle interviste di FastForward38:20 La pubblicità sul nome dei concorrenti-------------------------------Per seguire FastForward:Iscriviti al canale YouTube e clicca sulla campanella

On today's episode we play our favourite Ska tunes. Make sure to place your cookie orders here Zoe jonez749@gmail.com/Twitter@Escapegoatz --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Welcome to BoostSauce, where we interview 3 guests each week to provide you with the most entertaining and highly tactical marketing and sales podcast out there. Make sure to subscribe to our channel so you never miss an episode. Like what you hear? Leave us a review! Don't have time to listen? Head over to our site for full transcripts- https://klientboost.com/boostsauce/

Today we talked about, pirates, maritime laws and some poetry. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Today we discussed Baiseball, Logistics and aliens. Place your cookie orders here: zoe.jonez749@gmail.com and make sure to call in 999.999.867.5309 heres Greg https://m.imdb.com/name/nm0061822 --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

On todays podcast we play our favourite Retro 80's classics and similar experiences. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Today's question comes from Charles, in Noonan, North Dakota. Charles wants to know Jason and Chris's thoughts on SKAGs, since in his experience SKAGs are more effective on accounts with limited budget.Thanks for listening! Please share this show with a friend and leave us a review on iTunes! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/PSP Insider - https://paidsearchpodcast.com/insider/

Today's question comes from Scott, in Minneapolis. Scott wants to know how to de-SKAG a Google Ads account.Thanks for listening! Please share this show with a friend and leave us a review on iTunes! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/

Today's question comes from James in the U.K. and also Jonathan. James and Jonathan want to know why we don't love SKAGS.Thanks for listening! Please share this show with a friend and leave us a review on iTunes! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/

Today's question comes from Manu, in Sydney, Australia. He wants to know why Jason stopped using SKAGs (Single Keyword Ad Groups) in his AdWords campaigns. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764

In this episode of the Sales Prospecting School podcast, Ted and John talk about the power of PPC (Pay Per Click) advertising for lead generation and sales. Take the time to understand the definition of PPC and what strategies there are to employ. Display Search Social Affiliate Remarketing Learn how you can apply the AIDA model to track conversion metrics and get the most out of your advertising funnel. As a bonus, we go over how to utilize SKAGs to get the most bang for your buck in Google AdWords. A SKAG is a single keyword ad group that takes advantage of Google's relevancy and quality scoring in order to make sure that you win the auction, pay the least, and show up high in the rankings.

Scag Arcade Italy’s Skag Arcade presents Ecstasy Of Angels – In The Realm Of Senses, or a random guide to Japanese alterity. Over 90 minutes of noise artists, bands, producers and musicians from the island of Japan. Tracklist & more available at Darkfloor.

Pete Zapit Productions presents... 80's Rap: The All 80's Hip-Hop MixThis is not your typical 80's mix, lots of rare treats to get your nostalgia on lock. "In the 80's, I had a lot of things going on, some of which I'm not proud of". -- Pete Zapit https://twitter.com/petezapit petezapit@gmail.comTracklist--1.Intro2.DJ Pooh/DJ Var/King Tee/Mixmaster Spade—“Genius is Back”3.Magnetic Force—“Hip Hop Bystander”4.Morocco Moe—“Crack Alley”5.Sir Drew—“Old School Style”6.Chill Rob G—“Ride The Rhythm”7.Sway & King Tech—“Saying U Want More (Break It Down)”8.Dr. Jekyll & Mr. Hyde—“Freshest Rhymes In The World”9.3 Wize Men—“Urban Hell (New Style)”10.JVC Force—“Strong Island”11.Boogie Down Productions—“Poetry”12.MC Lyte—“Stop, Look, Listen”13.MC Tee—“Gangster Nine”14.Party Rock Crew—“Basstown”15.Schoolly D—“P.S.K. What Does it Mean”16.Public Enemy—“She Watch Cannel Zero?!”17.Baby T And Devious D—“Miss Priscilla”18.Rodney O & Joe Cooley—“Let's have Some Fun”19.Fila Fresh Crew—“I Hate To Go To Work”20.Stereo Crew—“She's A Skag”21.I.R.S. Troopers—“I Can Be An Outlaw Too”22.T La Rock & Jazzy Jay—“It's Yours”23.Bluz Broz—“Bluz Broz”24.World Class Wreckin' Cru—“Cabbage Patch”25.Mr. X & Mr. Z—“Drink Old Gold”26.MC Rell And The Houserockers—“Hole In My Pocket”27.Three Times Dope—“Funky Dividends”28.Busy Bee—“Classical”29.Steady B—“Let The Hustlers Play”30.MC ADE—“Lyric Licking”31.Shakespeare & The Last Empire—“My Old Jams Still Slam”32.Gucci Crew—“Get'em Girls”33.Man Parrish—“Boogie Down Bronx”34.Newcleus—“Jam On It”35.P.O.L.O. Crew—“POLO's In Effect”36.De La Soul—“Me, Myself And I”37.The Korperayshun—“Mother's Best Gumbo”38.Dr. Freshh—“Life Is A Ghetto”39.Fantasy Three—“The Buck Stops Here”40.Rock Steady Crew—“Uprock”41.Chill Rob G—“The Power”42.Higher Empire—“On Top Of The World”43.Kev-E-Kev & AK-B—“Keep On Doin'”44.J.J. Fad—“Supersonic”45.Cool Rock & Chaszy Chess—“Boot The Booty”46.The Dogs—“Crack Rock”47.DJ Efx & Mind Motion Crew—“Just Freakin'”48.Cold City Crew—“Nothing Like Hip Hop Music”49.Dr. Jekyll & Mr. Hyde—“Butt Naked”50.Laurie & Angela—“Get off My Tip”51.Gucci Crew—“Sally”52.Dr. Ease & DJ Mix—“Can't Stand Still”53.Biz Markie—“Biz Is Goin' Off”54.Mikey D & The L.A. Posse—“Comin' In The House”55.Ultimate Force—“I'm Not Playing”56.Morocco Moe—“Reality”57.MC Twelve Gauge—“King Pin”58.Lord Finesse & Mike Smooth—“Track The Movement”59.Down Right hard—“Hold The Beat”60.Audio Two—“Top Billin'”61.Ice T—“6'N The Morning”62.Ghetto Style—“Ghetto Bass”63.2 Live Crew—“Ghetto Bass”64.Mack Master O.V.—“Don't kill The Babies”65.Gucci Crew—“Till The Day We Die”66.Just Ice—“Little Bad Johnny”67.The Dogs—“Fuck The President”68.MC Twelve Gauge—“Tragedy”69.Camden Crew—“Summer Kicks”70.Rodney O & Joe Cooley—“Everlasting Bass”

Die ingang tot die skag by die Gravelotte-myn wat verlede week ingeval en sowat 20 onwettige myners se lewens geëis het, sal waarskynlik op 21 Maart verseël word. Die uithaal van die onwettige myners se lyke is gestaak omdat dit te gevaarlik is vir die reddingswerkers. Mine Rescue Services het gister 'n verslag met dié strekking aan die Departement van Minerale Hulpbronne oorhandig. Die hoofbestuurder van Mine Rescue Services, Christo de Klerk, sê daar is egter steeds onwettige myners werksaam onder in die myn.

Professor Leachman explores the origins of Industrial Engineering Operations Research, his particular interests in the field, and an extensive analysis of supply chains from Asia to California and the dispersal of goods to U.S. markets.TranscriptSpeaker 1: Spectrum's next. Hmm Speaker 2: [inaudible].Speaker 1: [00:00:30] Welcome to spectrum the science and technology show on k a l x Berkeley, a biweekly 30 minute program bringing you interviews featuring bay area scientists and technologists as well as a calendar of local events and news. Speaker 3: Good afternoon. My name is Brad swift and along with Rick Karnofsky, I'm the host of today's show. Our interview is with Professor Robert Leachman of the [00:01:00] industrial engineering and operations research department at UC Berkeley. He received his bachelor's degree in mathematics and physics, his master's degree in operations research and a phd in operations research all from UC Berkeley. Professor Leachman has been a member of the UC Berkeley Faculty since 1979 professor Leachman, welcome to spectrum. Speaker 4: Thank you.Speaker 3: The department [00:01:30] that you're in, industrial engineering and operations research, those two fields, how did they grow together? Speaker 4: Well, if we trace the whole history, industrial engineering started shortly after the turn of the century focused on improving the efficiency of human work and over the years it grew to address improving the efficiency of all production and service systems. Operations. Research started during World War Two focused on [00:02:00] mathematic and scientific analysis of the military strategy, logistics and operations. And it grew to develop that kind of analysis of all production and service systems. So in that sense the fields grew together. But in another sense they're different. Operations research steadily became more focused on the mathematical techniques for analysis of operations, whereas industrial engineering always has been more focused on the operational [00:02:30] problems and the engineering practice of how to address those problems. So in that sense, the two fields are complimentary. So how is it that things have changed over say the past 20 years? Well, I think the domain for ILR has, has changed as the u s s become less a manufacturing based economy and more a service space that has increased the focus and service areas [00:03:00] for applying industrial engineering operations, research type thinking and analysis, be it things like healthcare, financial engineering, energy conservation. And there's certainly been a lot more activity in supply chain analysis, particularly multi-company supply chains and even the contractual relations between those companies. Speaker 5: Okay. Speaker 3: And in your work, which complimentary technologies do you find the most helpful and have the most impact? Speaker 4: Well, I [00:03:30] think certainly the, the progress in computing power or the progress in automated data collection and the data resources we have now makes a lot more things possible now that weren't possible before and certainly changes how I do things. We can do much more analysis than, than we used to be able to do. Speaker 3: The idea of keeping things simple, which is sort of an engineering paradigm of sorts, right? Is that still a virtue or is that given [00:04:00] way to a lot of complexity that all these other capabilities lend themselves to? Speaker 5: Yeah, Speaker 4: I think there's a Dick Dichotomy here in industrial practice. I think simplicity wins out. If you have an elegant, simple solution that will triumph. I think the incentives are a little different in academic research, especially mathematical research from the kind of an elegant theory is one where you start with a [00:04:30] small set of assumptions and you derive a great complexity of results and analysis out of that. And so sometimes I think there's kind of a different direction between what's really successful in practice and what's really successful in academia. Speaker 3: What is the research like in industrial engineering and operations research? In terms of the academic research and theoretical research that happens? Speaker 4: Well those [00:05:00] doing research on the mathematical methodology of operations research considered themselves to be theoreticians and those doing work on advancing the state of the art and engineering and management practice are often labeled as quote applied and quote researchers, but I always flinch a little bit at that term. I think the implication is that those advancing the state of the art of practice are merely applying quote unquote the mathematical methodology [00:05:30] developed by the theoretical researchers, but that's not my experience at all. If and when one is able to advance the state of the art, it comes from conceptualizing the management problem in a new way. That is, it comes from developing the insight to frame in a much better way. The question about how the industrial system should be run at least as much as it comes from applying new mathematical sophistication and moreover available mathematical methodology. Almost always has [00:06:00] to be adapted once the more appropriate assumptions are realized in in the industrial setting. Speaker 4: So in that sense the quote unquote applied IUR researchers actually do research that is basic and theoretical in that scientific sense I talked about and that is its theory about how the industrial systems and organizations should be run. So beside the efficiencies and productivity gains that you're striving for, [00:06:30] are there other benefits to the industrial engineering and operations research? I spend a fair bit of time working on what I call speed and that is speed in the sense of the time to develop new products, the time to ramp up manufacturing and distribution to bring into market. And my experience in a lot of industries, especially high technology, is that the leaders are not necessarily the ones [00:07:00] with the lowest cost or the highest efficiencies, but they're almost always the ones with the greatest speed. And IOR can do a lot for improving the speed of that development and supply chain. Speaker 4: And that's an area I work on. And that has applications across the board taking things to market. Absolutely. And we have expressions like a time is money or the market [00:07:30] window or things like this, but they're often very discrete in nature like you're going to make the market window or you're not the way we describe it, but that's, that's not the reality is that everything is losing value with time. There is a great value on on bringing stuff out earlier. Everything is going obsolete and that is undervalued. In my experience in organizations, most people have job descriptions about cost or perhaps revenue, but a, there's little or nothing [00:08:00] in there about if they do something to change the speed, what is it worth to the company, so we work to try to reframe that and rethink that to quantify what speed is worth and bring that down to a the level of NGO, every engineer so that they can understand what impact their work has on speed and that they can be rewarded when they do things to improve speed. Speaker 2: [inaudible]Speaker 6: [00:08:30] you are listening to spectrum on k a l x Berkeley. Today's guest is professor Robert Leachman of the industrial engineering and operations research department at UC Berkeley. We are talking about analyzing supply chains. Speaker 2: [inaudible]Speaker 3: [00:09:00] can you give us a, an overview of this kind of mathematical analysis that you use in your work? Speaker 4: Okay, well let me take a recent topic. I've spent a lot of effort on and that is, uh, studying the, the supply chains for containerized imports from Asia to the United States. [00:09:30] Over the years I have been fortunate to have access to the all the u s customs data to see who's bringing in what goods and declared values their pain to bring those in. And I've been fortunate to have access to the transportation rates and handling rates that they're paying. And I can start to lay out the picture of the supply chains for each company and how it can be best managed. And so that involves mathematics [00:10:00] to describe the variability and uncertainties, uh, the variabilities in the shipment times and the chances for mistakes, the uncertainties in sales in various parts of the u s and so on. And then putting together the mathematics to simulate this so that we can now see how alternative supply chains behave. And also the impact of changes in government policy such as fees on the imports or improving the infrastructure [00:10:30] with uh, expanded ports or rail lines or uh, highways and the like. This is kind of a long, large effort to where we've been able to replicate inside the computer the whole trade going on and then inform both policy analysis for the governments and for the importers themselves. Speaker 3: California in particular, it's a real destination for the Asian supply chain. Are there peculiarities about California that you could tell us about? Speaker 4: [00:11:00] Well, close to half of all the waterborne containerized imports from Asia to the u s enter through the California ports. A few include Long Beach Los Angeles in Oakland and there are very good economic reasons why this happens and this has to do primarily with managing the inventory and supply chains. If you think about the alternatives of at the factory door in Asia, we can decide how much is going to go [00:11:30] to various regions of the United States before we book passage on the vessels. Then considering the lead time, you need to book a vessel at least two weeks in advance. And considering the answer it needs and so forth is that you're committing how much is going to go where one to two months before it gets there. Whereas if you simply ship the stuff to California and then after it gets here, now reassess the situation based on how much arrived in California [00:12:00] and what is the updated need in the supply chain in the various regions in the u s then you can make a much more informed allocation, a match the supply to demand much better and you'll reduce the inventory in the system and you'll decrease the time until goods are sold and people will be able to get their goods earlier. Speaker 4: The big nationwide retailers we have in the U S and also the nationwide, uh, original equipment manufacturers that resell the good once they're here in [00:12:30] the u s practice, these kind of supply chains. And so they bring the stuff to California and then reship. So that means that a, we have a critical role in supply chains and more comes here then goes elsewhere. If you were to think about doing what we do at, say, the port of Seattle or, or through the canal to the Gulf or east coast, then you would have to ship into that southern California market, which is the largest local market in North America. And that would be much more expensive [00:13:00] than if you start there and ship out from there. So you don't have to ship that local market stuff. The downside of that is that there's a huge amount of pollution created with all the truck traffic to bring the boxes from the ports to a cross dock or a warehouse and trans ship the goods, reload them and send them back to a rail yard and so on. Speaker 4: And uh, that creates traffic. It creates pollution, creates concern for the governments and rightly so. Uh, and [00:13:30] so there's been a lot of proposals that maybe there should be some sort of special tax on the containers to pay for infrastructure and to pay for environmental mitigation and the like. So I've done some of the studies of that question from the point of view of the importers of what is the best supply chain for them in response to changing infrastructure or changing fees and taxes, changing prices at the California ports. I'd probably some studies that have [00:14:00] been a highly controversial and got a lot of people excited. I did two scenarios. One where there's just taxes placed on the boxes and there's no improvements in infrastructure. And the answer to that scenario is a pretty significant drop, especially the lower value imports where inventory is not so expensive as simply moved to other ports. Speaker 4: But then I also did a scenario where if there was a major improvement in infrastructure of moving [00:14:30] a cross docks and import warehouses closer to the ports and moving the rail yards closer to the ports to eliminate the truck trips and alike, uh, that even as high as $200 a box, this would be a value proposition to the importers of the moderate and expensive imports as they would make California even more attractive than it is now. And so that got picked up by one camp saying, see we can tax them and they will stay and pay. Uh, but they didn't [00:15:00] quite read the fine print in the sense that no, you have to build the infrastructure first and then you can use that money to retire the bonds. But if you tax them first without the infrastructure in place, they will leave. The bill passed the California legislature. Speaker 4: But, uh, fortunately governor Schwartzenegger staff contacted me and talked about it and I think they got the story straight and the governor vetoed the bill. But the challenge remains is that I find it intriguing that generally [00:15:30] the communities near the ports are, are generally hostile to a logistics activities. They don't want warehouses, they don't want truck traffic, they don't want rail yards. Uh, and this tends to mean the development of those kinds of things happens much further out in greenfield spaces, which of course increases the congestion increases and the transportation. And I mean, there's something almost comical about hauling stuff around when we don't know where they should go yet. [00:16:00] But there's an awful lot of that that happens. So there's still a lot of potential to improve the efficiency of the supply chain. Speaker 3: Okay. Would this experience that you've had doing some research and then getting involved a little bit in the public policy side of it, is that something that you could see yourself doing more of? Speaker 4: Well, I guess it is that I was asked by a government agency that the Metropolitan Planning Office for Southern California is, is, [00:16:30] is as the acronym Skag s c a g southern California Association of governments. And they asked me to, to look at the problem and I, and I was happy to do so. I think in one sense it's, it's nice to make a contribution to public policy so that we can have a more informed public management just like it is to help private companies do that. But on the other hand, a political process is pretty messy, pretty frustrating at [00:17:00] times is that usually things are a little more sane inside a company, but it's important and I'm Speaker 2: glad to do it. You are listening to spectrum on k l x Berkeley. Our guest is professor Robert Leachman, the industrial engineering and operations research department at UC Berkeley. We are talking about analyzing supply chains and global trade Speaker 3: to sort of address the idea that [00:17:30] all these efficiencies and productivity gains take jobs out of the economy. Is there some swing back where there are jobs that are created by all these changes? Speaker 7: Yes. Speaker 4: Well, let me divide this into two pieces. First, with regard IOR type work, where we're developing systems to manage supply chains or industries better is that I've been doing this kind of thing [00:18:00] since about 1980 in industrial projects in the U S and abroad. Uh, and I don't ever remember a single project where what we did resulted in a decline in employment. And in fact a lot of those were companies and crises. And if we hadn't been successful, I think a lot of people would have been put out of work. And every one of those projects created new engineering, managerial jobs to manage the information technology that was being used to run the system [00:18:30] better. So kind of on a micro scale of doing projects, it's not my experience that IUR type work reduces in employment. And when I think about the larger scale of all the offshoring of manufacturing from the U S to Asia, the companies doing this are more profitable and the costs of the consumers are much less. Speaker 4: And if you look at the gross national product and the like, these numbers are pretty good and the average [00:19:00] income of Americans is very high compared to the rest of the world. But the distribution to that income bothers me a lot. Increasingly, we're a society of a small number of very wealthy people and a lot of people who were much worse off. And in the era when we manufactured everything that provided a huge amount of middle-class type jobs and we don't have that anymore. We have low paying service jobs and we have a lot of well paying [00:19:30] engineering and management jobs. And that concerns me. I think all the protests we start to see going on even today here on campus, uh, illustrate that. Speaker 3: How do you see the outsourcing of manufactured goods to low wage regions? And supply chain efficiencies playing out over time? Speaker 4: Well, certainly the, the innovations in supply chain management have enabled it, but you know the difference in in salaries between [00:20:00] this part of the world and there has always been there and that wasn't something that was created right and it's not going to go away immediately. Take some time. I think there's, there's little question that Asian goods will cost more. The Asian currencies have been artificially low for a long time, but they are starting to move up as energy gets more deer, transportation costs go up. Our interest rates have been artificially [00:20:30] low since the recession and before. I don't think those low interest rates will last forever and when they go up then inventory gets more expensive and so those supply chains all the way down to Asia will get more expensive. I think we've done a lot of brilliant engineering and other technology improvements that have lowered costs a lot, but I think those costs are going to go up and as they do, then the answer for the [00:21:00] best supply chains is going to bring some stuff back to America. And that's already happening first. The very bulky stuff like furniture and it left North Carolina, but now much of it is come back and I think you'll, you'll see that the, the most expensive items to ship around will be the first to change. Nowadays the big importers have very sophisticated departments studying their supply chains and I truly [00:21:30] believe that they could save a penny per cubic foot of imports. They will change everything to do it Speaker 4: and so things can change very fast. Following the economics Speaker 3: and I understand you're a musician, can you give us some insight into your, a avocation with music? Speaker 4: Well, I'm a jazz pianist. I had come up through classical piano training but then at middle school, high school age, moved to the bay area and [00:22:00] there was lots of jazz happening here and I was excited by that and I actually learned to play jazz on the string bass first. But I had a piano in my room and the dorm I lived at here at Berkeley. And so I was playing a lot and listening to records of people I really enjoyed. And there was lots of jazz happening here and other musicians and we learn from each other and you grow your vocabulary over time and I was gone a couple of years between, Speaker 5: yeah, Speaker 4: Undergrad and Grad school working in industry, but [00:22:30] when I came back here to Grad school then I was playing bars in north beach and the like, but at a certain point you have to decide whether you're going to be a day animal or a night animal. You don't have the hours to do both, but art is very important to me and lyrical jazz piano is very important to me. It's, it's a way to do expression and creativity that I don't think I've found another medium that can match it. Speaker 3: Professor Leishman, thanks very much for coming on spectrum. My pleasure. Speaker 2: [inaudible]Speaker 6: [00:23:00] irregular feature of spectrum is to present the calendar of the science and technology related events happening in the bay area over the next two weeks. Brad Swift joins me for this. Speaker 3: Get up close to a hundreds of wild mushrooms at the 42nd annual fungus [00:23:30] fair being held this year at the Lawrence Hall of science in Berkeley. Eat edible mushrooms, meet vendors and watch culinary demonstrations by mushroom chefs. Get the dirt on poisonous mushrooms and checkout other wild funky from the medicinal to the really, really strange mushroom experts will be on hand to answer all your questions and to identify unknown specimens brought in by the visitors. My cologists will present slideshows and talk about foraging for mushrooms. [00:24:00] Find out how different mushrooms can be used for treating diseases, dyeing cloth or paper and flavoring foods. The fair will be Saturday and Sunday, December 3rd and fourth from 10:00 AM to 5:00 PM each day. There is a sliding admission charge to the hall of Science, which includes all the exhibits and the fungus fare. Check their website, Lawrence Hall of Science. Dot Orgy for details. Speaker 8: On Tuesday, December 6th [00:24:30] at 7:00 PM the Jewish community center at 3,200 California street in San Francisco is hosting a panel discussion on digital overload. Debate continues over the extent to which connectivity is changing the QALY of our relationships and reshaping our communities. Now there are major concerns about how it's changing our brains. Pulitzer Prize winning New York Times Tech reporter Matt. Righto wired Steven Levy and rabbi Joshua Trullo. It's joined moderator, Jonathan Rosen, author of the Talmud [00:25:00] and the Internet to address pressing ethical questions of the digital age, including what are the costs of growing up digitally native are our children casualties of the digital revolution. What are the longterm effects of net use? Visit JCC s f.org for tickets which are $20 to the public, $17 for members and $10 for students. Speaker 3: Women's earth alliance presents seeds of resilience, women farmers striving in the face of climate [00:25:30] change Tuesday, December 6th that the David Brower center in Berkeley. The doors will open at 6:00 PM for reception and music program is at 7:30 PM it entails stories from the field by India, program director, RWE, Chad shitness, other special guests and Speakers to be announced. Admissions is $15 in advance and $18 at the door. Speaker 8: December is Leonardo art science evening rendezvous [00:26:00] or laser will take place. Wednesday, December 7th from six 45 to 8:55 PM at Stanford University's Geology Corner Building three 21 zero five in addition to socializing and networking, there will be four talks showing the kitchen of San Jose State University will speak on hyperfunctional landscapes in art and offer a fresh outlook at the technological adaptations and how they can enhance and enrich our surroundings rather than distract us from them. UC Berkeley's Carlo [00:26:30] squint and we'll show how knots can be used as constructivist building blocks for abstract geometrical sculptures. NASA's Margarita Marinova will share how the dry valleys event Arctica are an analog for Mars. These are the coldest and dry rocky place with no plants or animals and site. Studying these dry valleys allows us to understand how the polar regions on earth work, what the limits of life are, and to apply these ideas to the cold and dry environment of Mars. Finally, San Francisco Art Institutes, [00:27:00] Peter Foucault will present on systems and interactivity in drawing where drawings are constructed through mark making systems and how audience participation can influence the outcome of a final composition. Focusing on an interactive robotic trying installation. For more information on this free event, visit leonardo.info. Speaker 2: [inaudible]Speaker 6: [00:27:30] now new stories with Rick Karnofsky Speaker 8: science news reports on research by UC San Diego, experimental psychologist David Brang and vs Ramachandran published in the November 22nd issue of plus biology on the genetic origins of synesthesia. The sense mixing condition where people taste colors or see smells that affects only about 3% of the population, half of those with the condition report that family members also [00:28:00] have the condition, but parents and children will often exhibit it differently. Baylor College of Medicine neuroscientist, David Eagleman published in September 30th issue of behavioral brain research that a region on chromosome 16 is responsible for a form of synesthesia where letters and numbers are associated with a color Brang hypothesizes that the gene may help prune connections in the brain and that soon as synesthesiac yaks may suffer a genetic defect that prevents removing some links. [00:28:30] An alternate hypothesis is that synesthesia is caused by neurochemical imbalance. This may explain why the condition intensifies with extreme tiredness or with drug use. Bring in colleagues believe that it is actually a combination of these two that lead to synesthesia. Speaker 2: [inaudible]Speaker 6: spectrum is recorded and edited by me, Rick Klasky, [00:29:00] and by Brad Swift. The music you heard during this show is by David [inaudible] off of his album folk and acoustic. It is released under the creative Commons attribution license. Thank you for listening to spectrum. We are happy to hear from listeners. If you have comments about the show, please send them to us via [00:29:30] our email address is spectrum dot kalx@yahoo.com join us in two weeks at this same time. [inaudible]. See acast.com/privacy for privacy and opt-out information.

Professor Leachman explores the origins of Industrial Engineering Operations Research, his particular interests in the field, and an extensive analysis of supply chains from Asia to California and the dispersal of goods to U.S. markets.TranscriptSpeaker 1: Spectrum's next. Hmm Speaker 2: [inaudible].Speaker 1: [00:00:30] Welcome to spectrum the science and technology show on k a l x Berkeley, a biweekly 30 minute program bringing you interviews featuring bay area scientists and technologists as well as a calendar of local events and news. Speaker 3: Good afternoon. My name is Brad swift and along with Rick Karnofsky, I'm the host of today's show. Our interview is with Professor Robert Leachman of the [00:01:00] industrial engineering and operations research department at UC Berkeley. He received his bachelor's degree in mathematics and physics, his master's degree in operations research and a phd in operations research all from UC Berkeley. Professor Leachman has been a member of the UC Berkeley Faculty since 1979 professor Leachman, welcome to spectrum. Speaker 4: Thank you.Speaker 3: The department [00:01:30] that you're in, industrial engineering and operations research, those two fields, how did they grow together? Speaker 4: Well, if we trace the whole history, industrial engineering started shortly after the turn of the century focused on improving the efficiency of human work and over the years it grew to address improving the efficiency of all production and service systems. Operations. Research started during World War Two focused on [00:02:00] mathematic and scientific analysis of the military strategy, logistics and operations. And it grew to develop that kind of analysis of all production and service systems. So in that sense the fields grew together. But in another sense they're different. Operations research steadily became more focused on the mathematical techniques for analysis of operations, whereas industrial engineering always has been more focused on the operational [00:02:30] problems and the engineering practice of how to address those problems. So in that sense, the two fields are complimentary. So how is it that things have changed over say the past 20 years? Well, I think the domain for ILR has, has changed as the u s s become less a manufacturing based economy and more a service space that has increased the focus and service areas [00:03:00] for applying industrial engineering operations, research type thinking and analysis, be it things like healthcare, financial engineering, energy conservation. And there's certainly been a lot more activity in supply chain analysis, particularly multi-company supply chains and even the contractual relations between those companies. Speaker 5: Okay. Speaker 3: And in your work, which complimentary technologies do you find the most helpful and have the most impact? Speaker 4: Well, I [00:03:30] think certainly the, the progress in computing power or the progress in automated data collection and the data resources we have now makes a lot more things possible now that weren't possible before and certainly changes how I do things. We can do much more analysis than, than we used to be able to do. Speaker 3: The idea of keeping things simple, which is sort of an engineering paradigm of sorts, right? Is that still a virtue or is that given [00:04:00] way to a lot of complexity that all these other capabilities lend themselves to? Speaker 5: Yeah, Speaker 4: I think there's a Dick Dichotomy here in industrial practice. I think simplicity wins out. If you have an elegant, simple solution that will triumph. I think the incentives are a little different in academic research, especially mathematical research from the kind of an elegant theory is one where you start with a [00:04:30] small set of assumptions and you derive a great complexity of results and analysis out of that. And so sometimes I think there's kind of a different direction between what's really successful in practice and what's really successful in academia. Speaker 3: What is the research like in industrial engineering and operations research? In terms of the academic research and theoretical research that happens? Speaker 4: Well those [00:05:00] doing research on the mathematical methodology of operations research considered themselves to be theoreticians and those doing work on advancing the state of the art and engineering and management practice are often labeled as quote applied and quote researchers, but I always flinch a little bit at that term. I think the implication is that those advancing the state of the art of practice are merely applying quote unquote the mathematical methodology [00:05:30] developed by the theoretical researchers, but that's not my experience at all. If and when one is able to advance the state of the art, it comes from conceptualizing the management problem in a new way. That is, it comes from developing the insight to frame in a much better way. The question about how the industrial system should be run at least as much as it comes from applying new mathematical sophistication and moreover available mathematical methodology. Almost always has [00:06:00] to be adapted once the more appropriate assumptions are realized in in the industrial setting. Speaker 4: So in that sense the quote unquote applied IUR researchers actually do research that is basic and theoretical in that scientific sense I talked about and that is its theory about how the industrial systems and organizations should be run. So beside the efficiencies and productivity gains that you're striving for, [00:06:30] are there other benefits to the industrial engineering and operations research? I spend a fair bit of time working on what I call speed and that is speed in the sense of the time to develop new products, the time to ramp up manufacturing and distribution to bring into market. And my experience in a lot of industries, especially high technology, is that the leaders are not necessarily the ones [00:07:00] with the lowest cost or the highest efficiencies, but they're almost always the ones with the greatest speed. And IOR can do a lot for improving the speed of that development and supply chain. Speaker 4: And that's an area I work on. And that has applications across the board taking things to market. Absolutely. And we have expressions like a time is money or the market [00:07:30] window or things like this, but they're often very discrete in nature like you're going to make the market window or you're not the way we describe it, but that's, that's not the reality is that everything is losing value with time. There is a great value on on bringing stuff out earlier. Everything is going obsolete and that is undervalued. In my experience in organizations, most people have job descriptions about cost or perhaps revenue, but a, there's little or nothing [00:08:00] in there about if they do something to change the speed, what is it worth to the company, so we work to try to reframe that and rethink that to quantify what speed is worth and bring that down to a the level of NGO, every engineer so that they can understand what impact their work has on speed and that they can be rewarded when they do things to improve speed. Speaker 2: [inaudible]Speaker 6: [00:08:30] you are listening to spectrum on k a l x Berkeley. Today's guest is professor Robert Leachman of the industrial engineering and operations research department at UC Berkeley. We are talking about analyzing supply chains. Speaker 2: [inaudible]Speaker 3: [00:09:00] can you give us a, an overview of this kind of mathematical analysis that you use in your work? Speaker 4: Okay, well let me take a recent topic. I've spent a lot of effort on and that is, uh, studying the, the supply chains for containerized imports from Asia to the United States. [00:09:30] Over the years I have been fortunate to have access to the all the u s customs data to see who's bringing in what goods and declared values their pain to bring those in. And I've been fortunate to have access to the transportation rates and handling rates that they're paying. And I can start to lay out the picture of the supply chains for each company and how it can be best managed. And so that involves mathematics [00:10:00] to describe the variability and uncertainties, uh, the variabilities in the shipment times and the chances for mistakes, the uncertainties in sales in various parts of the u s and so on. And then putting together the mathematics to simulate this so that we can now see how alternative supply chains behave. And also the impact of changes in government policy such as fees on the imports or improving the infrastructure [00:10:30] with uh, expanded ports or rail lines or uh, highways and the like. This is kind of a long, large effort to where we've been able to replicate inside the computer the whole trade going on and then inform both policy analysis for the governments and for the importers themselves. Speaker 3: California in particular, it's a real destination for the Asian supply chain. Are there peculiarities about California that you could tell us about? Speaker 4: [00:11:00] Well, close to half of all the waterborne containerized imports from Asia to the u s enter through the California ports. A few include Long Beach Los Angeles in Oakland and there are very good economic reasons why this happens and this has to do primarily with managing the inventory and supply chains. If you think about the alternatives of at the factory door in Asia, we can decide how much is going to go [00:11:30] to various regions of the United States before we book passage on the vessels. Then considering the lead time, you need to book a vessel at least two weeks in advance. And considering the answer it needs and so forth is that you're committing how much is going to go where one to two months before it gets there. Whereas if you simply ship the stuff to California and then after it gets here, now reassess the situation based on how much arrived in California [00:12:00] and what is the updated need in the supply chain in the various regions in the u s then you can make a much more informed allocation, a match the supply to demand much better and you'll reduce the inventory in the system and you'll decrease the time until goods are sold and people will be able to get their goods earlier. Speaker 4: The big nationwide retailers we have in the U S and also the nationwide, uh, original equipment manufacturers that resell the good once they're here in [00:12:30] the u s practice, these kind of supply chains. And so they bring the stuff to California and then reship. So that means that a, we have a critical role in supply chains and more comes here then goes elsewhere. If you were to think about doing what we do at, say, the port of Seattle or, or through the canal to the Gulf or east coast, then you would have to ship into that southern California market, which is the largest local market in North America. And that would be much more expensive [00:13:00] than if you start there and ship out from there. So you don't have to ship that local market stuff. The downside of that is that there's a huge amount of pollution created with all the truck traffic to bring the boxes from the ports to a cross dock or a warehouse and trans ship the goods, reload them and send them back to a rail yard and so on. Speaker 4: And uh, that creates traffic. It creates pollution, creates concern for the governments and rightly so. Uh, and [00:13:30] so there's been a lot of proposals that maybe there should be some sort of special tax on the containers to pay for infrastructure and to pay for environmental mitigation and the like. So I've done some of the studies of that question from the point of view of the importers of what is the best supply chain for them in response to changing infrastructure or changing fees and taxes, changing prices at the California ports. I'd probably some studies that have [00:14:00] been a highly controversial and got a lot of people excited. I did two scenarios. One where there's just taxes placed on the boxes and there's no improvements in infrastructure. And the answer to that scenario is a pretty significant drop, especially the lower value imports where inventory is not so expensive as simply moved to other ports. Speaker 4: But then I also did a scenario where if there was a major improvement in infrastructure of moving [00:14:30] a cross docks and import warehouses closer to the ports and moving the rail yards closer to the ports to eliminate the truck trips and alike, uh, that even as high as $200 a box, this would be a value proposition to the importers of the moderate and expensive imports as they would make California even more attractive than it is now. And so that got picked up by one camp saying, see we can tax them and they will stay and pay. Uh, but they didn't [00:15:00] quite read the fine print in the sense that no, you have to build the infrastructure first and then you can use that money to retire the bonds. But if you tax them first without the infrastructure in place, they will leave. The bill passed the California legislature. Speaker 4: But, uh, fortunately governor Schwartzenegger staff contacted me and talked about it and I think they got the story straight and the governor vetoed the bill. But the challenge remains is that I find it intriguing that generally [00:15:30] the communities near the ports are, are generally hostile to a logistics activities. They don't want warehouses, they don't want truck traffic, they don't want rail yards. Uh, and this tends to mean the development of those kinds of things happens much further out in greenfield spaces, which of course increases the congestion increases and the transportation. And I mean, there's something almost comical about hauling stuff around when we don't know where they should go yet. [00:16:00] But there's an awful lot of that that happens. So there's still a lot of potential to improve the efficiency of the supply chain. Speaker 3: Okay. Would this experience that you've had doing some research and then getting involved a little bit in the public policy side of it, is that something that you could see yourself doing more of? Speaker 4: Well, I guess it is that I was asked by a government agency that the Metropolitan Planning Office for Southern California is, is, [00:16:30] is as the acronym Skag s c a g southern California Association of governments. And they asked me to, to look at the problem and I, and I was happy to do so. I think in one sense it's, it's nice to make a contribution to public policy so that we can have a more informed public management just like it is to help private companies do that. But on the other hand, a political process is pretty messy, pretty frustrating at [00:17:00] times is that usually things are a little more sane inside a company, but it's important and I'm Speaker 2: glad to do it. You are listening to spectrum on k l x Berkeley. Our guest is professor Robert Leachman, the industrial engineering and operations research department at UC Berkeley. We are talking about analyzing supply chains and global trade Speaker 3: to sort of address the idea that [00:17:30] all these efficiencies and productivity gains take jobs out of the economy. Is there some swing back where there are jobs that are created by all these changes? Speaker 7: Yes. Speaker 4: Well, let me divide this into two pieces. First, with regard IOR type work, where we're developing systems to manage supply chains or industries better is that I've been doing this kind of thing [00:18:00] since about 1980 in industrial projects in the U S and abroad. Uh, and I don't ever remember a single project where what we did resulted in a decline in employment. And in fact a lot of those were companies and crises. And if we hadn't been successful, I think a lot of people would have been put out of work. And every one of those projects created new engineering, managerial jobs to manage the information technology that was being used to run the system [00:18:30] better. So kind of on a micro scale of doing projects, it's not my experience that IUR type work reduces in employment. And when I think about the larger scale of all the offshoring of manufacturing from the U S to Asia, the companies doing this are more profitable and the costs of the consumers are much less. Speaker 4: And if you look at the gross national product and the like, these numbers are pretty good and the average [00:19:00] income of Americans is very high compared to the rest of the world. But the distribution to that income bothers me a lot. Increasingly, we're a society of a small number of very wealthy people and a lot of people who were much worse off. And in the era when we manufactured everything that provided a huge amount of middle-class type jobs and we don't have that anymore. We have low paying service jobs and we have a lot of well paying [00:19:30] engineering and management jobs. And that concerns me. I think all the protests we start to see going on even today here on campus, uh, illustrate that. Speaker 3: How do you see the outsourcing of manufactured goods to low wage regions? And supply chain efficiencies playing out over time? Speaker 4: Well, certainly the, the innovations in supply chain management have enabled it, but you know the difference in in salaries between [00:20:00] this part of the world and there has always been there and that wasn't something that was created right and it's not going to go away immediately. Take some time. I think there's, there's little question that Asian goods will cost more. The Asian currencies have been artificially low for a long time, but they are starting to move up as energy gets more deer, transportation costs go up. Our interest rates have been artificially [00:20:30] low since the recession and before. I don't think those low interest rates will last forever and when they go up then inventory gets more expensive and so those supply chains all the way down to Asia will get more expensive. I think we've done a lot of brilliant engineering and other technology improvements that have lowered costs a lot, but I think those costs are going to go up and as they do, then the answer for the [00:21:00] best supply chains is going to bring some stuff back to America. And that's already happening first. The very bulky stuff like furniture and it left North Carolina, but now much of it is come back and I think you'll, you'll see that the, the most expensive items to ship around will be the first to change. Nowadays the big importers have very sophisticated departments studying their supply chains and I truly [00:21:30] believe that they could save a penny per cubic foot of imports. They will change everything to do it Speaker 4: and so things can change very fast. Following the economics Speaker 3: and I understand you're a musician, can you give us some insight into your, a avocation with music? Speaker 4: Well, I'm a jazz pianist. I had come up through classical piano training but then at middle school, high school age, moved to the bay area and [00:22:00] there was lots of jazz happening here and I was excited by that and I actually learned to play jazz on the string bass first. But I had a piano in my room and the dorm I lived at here at Berkeley. And so I was playing a lot and listening to records of people I really enjoyed. And there was lots of jazz happening here and other musicians and we learn from each other and you grow your vocabulary over time and I was gone a couple of years between, Speaker 5: yeah, Speaker 4: Undergrad and Grad school working in industry, but [00:22:30] when I came back here to Grad school then I was playing bars in north beach and the like, but at a certain point you have to decide whether you're going to be a day animal or a night animal. You don't have the hours to do both, but art is very important to me and lyrical jazz piano is very important to me. It's, it's a way to do expression and creativity that I don't think I've found another medium that can match it. Speaker 3: Professor Leishman, thanks very much for coming on spectrum. My pleasure. Speaker 2: [inaudible]Speaker 6: [00:23:00] irregular feature of spectrum is to present the calendar of the science and technology related events happening in the bay area over the next two weeks. Brad Swift joins me for this. Speaker 3: Get up close to a hundreds of wild mushrooms at the 42nd annual fungus [00:23:30] fair being held this year at the Lawrence Hall of science in Berkeley. Eat edible mushrooms, meet vendors and watch culinary demonstrations by mushroom chefs. Get the dirt on poisonous mushrooms and checkout other wild funky from the medicinal to the really, really strange mushroom experts will be on hand to answer all your questions and to identify unknown specimens brought in by the visitors. My cologists will present slideshows and talk about foraging for mushrooms. [00:24:00] Find out how different mushrooms can be used for treating diseases, dyeing cloth or paper and flavoring foods. The fair will be Saturday and Sunday, December 3rd and fourth from 10:00 AM to 5:00 PM each day. There is a sliding admission charge to the hall of Science, which includes all the exhibits and the fungus fare. Check their website, Lawrence Hall of Science. Dot Orgy for details. Speaker 8: On Tuesday, December 6th [00:24:30] at 7:00 PM the Jewish community center at 3,200 California street in San Francisco is hosting a panel discussion on digital overload. Debate continues over the extent to which connectivity is changing the QALY of our relationships and reshaping our communities. Now there are major concerns about how it's changing our brains. Pulitzer Prize winning New York Times Tech reporter Matt. Righto wired Steven Levy and rabbi Joshua Trullo. It's joined moderator, Jonathan Rosen, author of the Talmud [00:25:00] and the Internet to address pressing ethical questions of the digital age, including what are the costs of growing up digitally native are our children casualties of the digital revolution. What are the longterm effects of net use? Visit JCC s f.org for tickets which are $20 to the public, $17 for members and $10 for students. Speaker 3: Women's earth alliance presents seeds of resilience, women farmers striving in the face of climate [00:25:30] change Tuesday, December 6th that the David Brower center in Berkeley. The doors will open at 6:00 PM for reception and music program is at 7:30 PM it entails stories from the field by India, program director, RWE, Chad shitness, other special guests and Speakers to be announced. Admissions is $15 in advance and $18 at the door. Speaker 8: December is Leonardo art science evening rendezvous [00:26:00] or laser will take place. Wednesday, December 7th from six 45 to 8:55 PM at Stanford University's Geology Corner Building three 21 zero five in addition to socializing and networking, there will be four talks showing the kitchen of San Jose State University will speak on hyperfunctional landscapes in art and offer a fresh outlook at the technological adaptations and how they can enhance and enrich our surroundings rather than distract us from them. UC Berkeley's Carlo [00:26:30] squint and we'll show how knots can be used as constructivist building blocks for abstract geometrical sculptures. NASA's Margarita Marinova will share how the dry valleys event Arctica are an analog for Mars. These are the coldest and dry rocky place with no plants or animals and site. Studying these dry valleys allows us to understand how the polar regions on earth work, what the limits of life are, and to apply these ideas to the cold and dry environment of Mars. Finally, San Francisco Art Institutes, [00:27:00] Peter Foucault will present on systems and interactivity in drawing where drawings are constructed through mark making systems and how audience participation can influence the outcome of a final composition. Focusing on an interactive robotic trying installation. For more information on this free event, visit leonardo.info. Speaker 2: [inaudible]Speaker 6: [00:27:30] now new stories with Rick Karnofsky Speaker 8: science news reports on research by UC San Diego, experimental psychologist David Brang and vs Ramachandran published in the November 22nd issue of plus biology on the genetic origins of synesthesia. The sense mixing condition where people taste colors or see smells that affects only about 3% of the population, half of those with the condition report that family members also [00:28:00] have the condition, but parents and children will often exhibit it differently. Baylor College of Medicine neuroscientist, David Eagleman published in September 30th issue of behavioral brain research that a region on chromosome 16 is responsible for a form of synesthesia where letters and numbers are associated with a color Brang hypothesizes that the gene may help prune connections in the brain and that soon as synesthesiac yaks may suffer a genetic defect that prevents removing some links. [00:28:30] An alternate hypothesis is that synesthesia is caused by neurochemical imbalance. This may explain why the condition intensifies with extreme tiredness or with drug use. Bring in colleagues believe that it is actually a combination of these two that lead to synesthesia. Speaker 2: [inaudible]Speaker 6: spectrum is recorded and edited by me, Rick Klasky, [00:29:00] and by Brad Swift. The music you heard during this show is by David [inaudible] off of his album folk and acoustic. It is released under the creative Commons attribution license. Thank you for listening to spectrum. We are happy to hear from listeners. If you have comments about the show, please send them to us via [00:29:30] our email address is spectrum dot kalx@yahoo.com join us in two weeks at this same time. [inaudible]. Hosted on Acast. See acast.com/privacy for more information.