Podcasts about insights manager

In this episode of The Marketing Intelligence Show by Supermetrics, host Evan Kaeding chats with Siim Säinas, Social Measurement and Insights Manager at Google. Siim brings a wealth of experience from his agency days and his current role at Google, offering a deep dive into how one of the world's largest companies approaches media effectiveness and social measurement.Key topics include:- How Google balances brand and performance marketing.- Tools and metrics Google uses to measure media impact.- The future of creative testing and AI-driven marketing strategies.Learn from Siim's expert advice and actionable tips to elevate your marketing strategies—whether you're managing campaigns for a small business or a global enterprise. Don't miss this behind-the-scenes look at Google's marketing approach!

In this episode, GDL Host Laura Donohue Speaks to Jimmy Zhou, an Insights Manager at Riot Games, about the benefits of being a mentor and mentee, how to get the most out of a mentorship, and how to find your perfect mentor.

It's well-known that insights can offer companies competitive advantage – but what about collaborative advantage?In this episode, Maryellen Mantyla, Consumer Insights Manager at Eastman, explores the business potential of sharing insights externally. She offers strategies for presenting them effectively to partners, customers, and stakeholders across the value chain, demonstrating how open, well-communicated insights can elevate a company's impact and relevance in the industry.We also discuss: Maryellen's approach to insights, based on a multi-layered analysis.The importance of clear and attractive visualization of insights to compel diverse audiences.Why insights professionals need to resist the urge to soften findings—and present the full story instead.

Welcome to YouTube Festival Spotlight, a three-part podcast series created in partnership with Google, offering an exclusive behind-the-scenes look at the festival while highlighting top brands on YouTube.In this third and final episode, IAB UK's CMO James Chandler is joined by Raffaella Stratta, EMEA Senior Marketing Research & Insights Manager at Google and Morgan Burgess, Associate director at MTM, to dive into into the latest insights from the Why We Watch report.The report explores the changing relationship between viewers and online video content and reveals how the diversification of content and the explosion of user-generated content have reshaped viewers' standards of quality and engagement.More on Why We Watch here: https://blog.youtube/culture-and-trends/how-viewers-define-content-quality-2024/ Hosted on Acast. See acast.com/privacy for more information.

In this special Halloween episode of The Health Advocates, we're diving into some spine-chilling experiences in the health care system. Our guests open up about their scariest moments — from misdiagnoses and panic attacks in MRI machines to doctors dismissing their pain. But it's not all fright! They share how these tough experiences helped them become stronger self-advocates, turning fear into resilience. Among the highlights in this episode: 01:34: Shelley Fritz, Patient-Centered Engagement and Insights Manager at GHLF, describes her experience on Easter weekend in 2017, when she started experiencing severe chest pain and difficulty breathing 06:47: Shelley shares that she was diagnosed with bilateral pulmonary embolisms (blood clots in both lungs) — a potentially fatal condition and recalls how a nurse, unaware of her diagnosis, carelessly lifted her, worsening her pain. Shelley had to advocate for different pain management, eventually receiving proper treatment after several hours 11:26: Sarah Shaw, Associate Director of Diversity, Equity, Inclusion & Community Outreach at GHLF, shares how her doctor's frustration with her lack of progress led to a shocking comment, labeling her a “problem patient.” Sarah felt blamed for not responding to treatments but decided to find a new doctor who would advocate for her and work collaboratively on her treatment plan 15:23: Sarah reflects on her positive experience with her new doctor, who reassures her that “the treatment failed you, not the other way around,” a supportive approach that transformed her journey, emphasizing the importance of finding a doctor who listens and treats patients as partners in their care 18:53: Zoe Rothblatt, Director of Community Outreach at GHLF, shares her own story of feeling dismissed by a dermatologist who kept her waiting for over two hours, only to rush through the appointment and offer unsolicited advice on her autoimmune treatment, making her feel uncomfortable and disregarded 21:59: Zoe reflects on the lessons learned: the importance of trusting her instincts, finding providers who respect her time, and ensuring she feels comfortable speaking up during appointments 26:44: JP Summers, Senior Patient Advocate and Community Outreach Manager at GHLF, describes the panic attack she experienced while in the MRI machine due to severe claustrophobia. This led her to advocate for an open MRI despite initial insurance denials, highlighting how crucial it is to speak up for her needs in challenging health care situations 32:54: Zoe thanks JP for sharing her story, acknowledging the anxiety diagnostic tests can trigger for chronic illness patients, and underscores the importance of knowing there are often alternatives available 36:19: What our hosts learned from this episode Contact Our Hosts Steven Newmark, Chief of Policy at GHLF: snewmark@ghlf.org Zoe Rothblatt, Director of Community Outreach at GHLF: zrothblatt@ghlf.org A podcast episode produced by Ben Blanc, Associate Director, Digital Production and Engagement at GHLF. We want to hear what you think. Send your comments in the form of an email, video, or audio clip of yourself to podcasts@ghlf.org Catch up on all our episodes on our website or on your favorite podcast channel.See omnystudio.com/listener for privacy information.

In this episode of 'Now That's Significant,' host Michael Howard, Head of Marketing at Infotools, delves into the world of social media research with guests Alexis Harris, Research and Insights Manager at TikTok, and Devora Rogers, Chief Strategy Officer at Alter Agents. Alexis brings her expertise in leveraging mixed methods and fostering cross-functional relationships to deliver actionable insights. Devora, known for her innovative approach, has led research teams and developed methodologies for global brands. The discussion centers around a fascinating study on content variety and its impact on user engagement on TikTok, offering valuable insights for brands looking to optimize their content strategies. Key takeaways from the episode: 1. Importance of content variety: 64% of TikTok users prefer brands that offer a diverse range of content. This variety not only enhances engagement but also increases positive emotions among users, making them more likely to interact with the brand. 2. Role of creators: A mix of brand-led and creator-led content is highly effective in engaging audiences. Users find content from a variety of creators more relatable and authentic, which helps brands achieve better metrics in terms of engagement and trust. 3. Emotional connection: Diverse content boosts positive emotions, with users showing a 65% increase in positive feelings when exposed to a variety of content. This emotional connection translates to higher engagement and stronger brand loyalty. 4. High and low production content: Both high and low production content have roles to play in a successful TikTok strategy. Shorter content, particularly under 31 seconds, performs exceptionally well, and featuring the product throughout the video often leads to the best results. 5. Practical implementation: Brands should experiment with different content types and leverage creators to enhance relatability and trust. By using a mix of high and low production content and varying the creators, brands can effectively engage their audience and drive better outcomes. Check out more episodes of Now That's Significant on major podcast platforms and stay informed about the evolving landscape of consumer behavior and technology. *** Infotools Harmoni is a fit-for-purpose market research analysis, visualization, and reporting platform that gives the world's leading brands the tools they need to better understand their consumers, customers, organization, and market. Established in 1990, we work with some of the world's top brands around the world, including Coca-Cola, Orange, Samsung, and Mondelēz. Our powerful cloud-based platform, Harmoni, is purpose-built for market research. From data processing to investigation, dashboards to collaboration, Harmoni is a true "data-to-decision-making" solution for in-house corporate insights teams and agencies. While we don't facilitate market research surveys, we make it easy for to find and share compelling insights that go over-and-above what stakeholders want, inspiring them to act decisively. One of the most powerful features of Harmoni is Discover, a time-tested, time-saving, and investigative approach to data analysis. Using automated analyses to reveal patterns and trends, Discover minimizes potential research bias by removing the need for requesting and manually analyzing scores of cumbersome crosstabs – often seeing what you can't. Discover helps you easily find what differentiates groups that matter to you, uncover what makes them unique, and deliver data points that are interesting, relevant, and statistically significant, plus see things others can't. Add to all this an impending GenAI feature, and you have an extremely powerful, future-proofed tool.

In this interview, Anthony Guerra, Founder and Editor-in-Chief of healthsystemsCIO, sits down with Don Seamons, Research Director for Patient Accounting & RTLS at KLAS, and Dallin Seely, Insights Manager at KLAS, to delve into the dynamic world of Real-Time Location Systems (RTLS) in healthcare. With technology constantly evolving, Anthony explores how RTLS, a critical tool […] Source: New RTLS Use Case of Staff Duress Joins Old Standard of Asset Tracking, Say KLAS Researchers on healthsystemcio.com - healthsystemCIO.com is the sole online-only publication dedicated to exclusively and comprehensively serving the information needs of healthcare CIOs.

TikTok es donde se encuentran todas las generaciones, pero ¿Cómo hablarle a cada una? Maca platica con los creadores Don Wicho y Don Silverio, dos creadores que ya lo entendieron, y también con Daniela Escobar, Marketing & Insights Manager en TikTok y Andrés Velasco, Pod Lead - Finance, Tech, Telecom, Media & Entertainment and Travel, que cuentan su experiencia con campañas que han logrado impactar a más de una generación.

Want to elevate your career in insights? Start thinking like a toddler.In this episode, we're joined by Sean McCullough, Sr. Brand Insights Manager for Coors Family of Brands, Imports, Economy, Non-Alc, & Whiskey at Molson Coors. Sean discusses how he takes inspiration from the world of insights and beyond to continuously cultivate his sense of curiosity.We also cover:The critical role of understanding human behavior in extracting meaningful insights from data for smarter business decisions.Why new research isn't always the answer + how to maximize the use of existing resourcesThe power of understanding all consumer demographics to maximize market potential and enhance engagement.

Insights isn't a standalone discipline.The more you work in concert with other areas of the business, the more likely you are to deliver on consumers wants and needs. In this episode, we're joined by Tara Kenneway, Senior Brand Strategist and Insights Manager at T-Mobile, as she explores how to build insightful brands through an interdisciplinary approach. She discusses the intersection of insights, brand strategy, and product development, leading to a comprehensive understanding of consumers that goes beyond the obvious.We also discuss:Why it's essential to talk to consumers early and often.How communities can be a powerful resource in your insights toolbox.How to make more time for experimentation in your everyday work.

Claire Toogood, Research & Insights Manager (Episode 45) Claire is developing HE careers advisors and careers advice through research Claire Toogood is Research & Insights Manager for AGCAS, the Association of Graduate Careers Advisory Services. Sarah and Claire talk about  Why research is valuable currency in universities  Her squiggly career journey through both research and research-adjacent worlds Thriving in varied roles and small organisations Why everyone needs more time to think Find out more Read the full show notes on the podcast webpage  Connect with Claire on LinkedIn Find out more about Claire's case study training on 3 July 2024   Follow the podcast on LinkedIn and Instagram Suggest guests or topics for the podcast on this form Theme music by Lemon Music Studios from Pixabay

This episode was recorded live at O.C. Tanner's Influence Greatness back in late 2023. Jason Coffey (Director of Employee Experience) and Emily Abner (Program Coordinator, Employee Experience), joined us on The Modern People Leader.  We talked about how they're overlaying engagement data with patient experience data, their alumni network, and then they showered each other with love. (7:33) The employee experience team at Norton Healthcare (10:00) Finding the moments that matter for their 20k employees (14:07) Overlaying employee engagement data with patient experience data ** (17:05) The alumni network at Norton Healthcare ** (22:08) The “Insights Manager” at Norton (24:30) Jason and Emily shower each other with love ** ---- This episode was brought to you by Leapsome. Learn more at leapsome.com/explore/mpl. ---- If you're interested in going to Transform, here's our partner link which gets you $200 off: https://transform.us/partners/the-modern-people-leader/

Ben Stanton, Insights Manager at Deloitte returns to talk to us about the 2024 #TMT Predictions, and to look back on the 2023 predictions to see what was a hit, and what was a miss.The four main prediction themes are:#GenerativeAI#Sustainability#Media #Entertainment and #Sports#Telecom and #TechnologyTune in for a whistlestop, and insightful tour of the insights and let us know which you think will be the biggest hit for 2024.Produced by Carl Homer, Cambridge TV Hosted on Acast. See acast.com/privacy for more information.

In this episode of Startup Diaries, Kyle shares the mic with Laura Parr. Laura is the Senior Strategy and Insights Manager at Google. Her work includes through market research, strategic analysis and analytical modelling, translating data into actionable insights and crafting narratives that drive better decision making and business outcomes. This episode unpacks the frameworks used at Google to transform data into compelling insights to make better business decisions. Looking To Build Your Personal brand? Get 50% Off Your First Content Booking With Pivotal Conversations ENQUIRE NOW | https://form.typeform.com/to/Yip9hyME SUBSCRIBE HERE:    / @startupdiaries   FOLLOW PIVOTAL CONVERSATIONS: INSTAGRAM | https://instagram.com/pivotalconversa... TIKTOK | https://tiktok.com/@pivotalconversations FOLLOW KYLE: FOLLOW LAURA: LINKEDIN: https://www.linkedin.com/in/lauraparr/ Learn more about your ad choices. Visit megaphone.fm/adchoices

For eight consecutive years, Plex by Rockwell has surveyed over 1,350 global manufacturers across the 13 top manufacturing countries. This State of Smart Manufacturing study reveals leaders are reporting that they lack key operational ingredients to compete, including a skilled workforce, technology, innovation, speed, and data access. Gain perspective on the 8th annual report findings through our conversation with Gerry Abbey, Analyst Relations & Insights Manager with Plex by Rockwell.Sponsored by:

I dagens spændende episode af Marketing Morgenmøde dykker vi ned i det dynamiske krydsfelt mellem business, bæredygtighed og marketing. Og som altid har vi fornøjelsen af at have to ekspertgæster med: Julie Daugaard, Executive Strategy and Growth Director hos Dentsu, samt Johanne la Cour, Strategy and Insights Manager hos Dentsu. Sammen udforsker vi, hvordan virksomheder kan skabe meningsfulde bæredygtige strategier, der ikke blot gavner miljøet, men også styrker deres brand og forretning. Vi graver også dybere ned i Dentsus forbrugerundersøgelse "De Grønne Forbrugere", forbrugerpsykolpgi, adfærd, og de andre spændende resultater herfra samt forbrugertyper, de har identificeret. Grib en kop kaffe, og gør dig klar inspirerende samtale om business, bæredygtighed, marketing og strategisk vækst.

A Nespresso trabalha com diferentes jornadas digitais online, offline e híbrida, com variáveis como volume e frequência de compra, entre outras. Os dados ajudam a empresa 'clusterizar' seus consumidores para fazer a oferta adequada. Por exemplo, alguns buscam experiência, outros buscam oferta. A inovação é elemento-chave para manter o público engajado. Livro "Transformação Radical": https://www.magazineluiza.com.br/livro-transformacao-radical/p/227719200/li/adml/. Com: Ieda Ribeiro https://www.linkedin.com/in/iedarib/, Customer Experience & Insights Manager da Nespresso https://www.nespresso.com/br/pt/, e Fabiana Amaral https://www.linkedin.com/in/fabianakortedoamaral/, Executive Growth Director da MATH Marketing https://math.marketing/; e Marcel Ghiraldini https://www.linkedin.com/in/marcelghiraldini, Chief Growth Officer da MATH Group https://math.marketing/. Apresentação: Cassio Politi https://www.linkedin.com/in/cassiopoliti/.

In this episode of Our Best Behavior, Nicole DeSimone (Insights Analyst) and Kat Borkowska (formerly Insights Manager at Behaviorally and currently Associate CMI Manager, Unilever) join us to discuss the chapter, “Color Codes of Conduct” in our complimentary e-book, “The Power of Packaging to Drive Shopper Growth” that compiles over 50 years of best practice learnings into an inspirational and practical guide on creating effective pack designs. This year, we launched a Revised Edition with a bonus chapter around packaging for eCommerce. Matt Salem (Senior Vice President, Customer Success) hosts The Our Best Behavior Podcast. Read more on the Behaviorally Blog (behaviorally.com/blog/)

All hands on deck! In this week's episode of Dig In, we're chatting to a seasoned researcher that recently went in-house. We'll be talking all things ‘how to' when it comes to making that transition. Jake Pryszlak is an Insights Manager at SailGP, a sailing sports and entertainment platform that specializes in organizing thrilling races around the world. In this brand-new episode, Jake walks us through: • His previous work and how he ended up in the sailing industry • Why he believes researchers should treat reports as a piece of content and how he does it in his daily work• What he does at SailGP and how he uses insights to raise awareness around the business and the sport • What matters most when choosing agencies and providers (and why he believes in looking at the company's roadmap when making a decision) We think you'll enjoy this episode boatloads, so be sure to tune in wherever you get your podcasts!--------------Connect with Jake on his LinkedIn.Subscribe to our podcast on your favourite platforms: Apple Podcasts Spotify Google Podcasts Amazon Music Other platforms Have ideas for our next episodes? Connect with Meagan, VP Marketing at Dig Insights, on LinkedIn.Enjoying our podcast? Leave us a review!Connect with us here: LinkedIn Website

Stu Davison -The NZX Dairy Insights Manager provides a GDT update.See omnystudio.com/listener for privacy information.

The all-new and improved Trade Hub launches over Christmas, with some new exciting features for exporters. Scott walks us through the improvements. Plus all the latest MLA News with Amy Drew. 

This episode of the Weinberg in the World Podcast features a conversation with Kathy Lin ‘08 PhD, who is currently a Product Insights Manager at Spotify after Graduating from Northwestern with Sociology and MMSS Majors and a Global Health Studies Minor. Kathy shares stories about the MMSS Major, Internships, the PhD Process, Working after Grad School, Work-Life Balance, Finding a Career Path, and Working at Spotify. Timestamps: 0:40: The MMSS Major and Memorable Classes 4:15: Rarity of MMSS 6:20: Extracurriculars and Internships 9:30: Deciding to go to Grad School 14:40: the PhD Process 20:20: First Job After Grad School and Work-Life Balance, and Finding a Career Path 30:30: Working at Spotify

Today's blockchain and cryptocurrency news Bitcoin is down .5% at $20,765 Ethereum is down .5% at $1604 Binance Coin is up slightly at $312 Dogecoin. Up 17% The Sandbox, up 15%  Judicial managers for Hodlnaut say the lender lost $189M in Terra collapse. Genesis sees decline in loan generation. Bakkt to take impairment loss of $1.3B. BOA hiring for crypto policy/insights manager. Learn more about your ad choices. Visit megaphone.fm/adchoices

After its second increase on the bounce, Dom caught up with Dairy Insights Manager at the NZX, Stu Davidson to talk about the most recent GDT rise. See omnystudio.com/listener for privacy information.

Ritu is Policy & Insights Manager at Economist Impact. She has over seven years of experience working on a wide range of public policy topics like food security, technology and sustainability. She was the project lead for the Digital Cities Index by Economist Impact. She has a masters degree in Public Policy Analysis. She is currently based in Singapore. https://www.linkedin.com/in/ritub12/ We talk about Digital Cities Index by Economist Impact. Top performing cities close their connectivity gaps and use technologies to achieve clear policy goals like inclusion and sustainability. The question she has for you all: How do you think that technology help in achieving sustainability goal? Do you want to be a guest on our podcast? I will be waiting for your email at vikram@73bit.com http://www.73bit.com/

Earlier this month, the UK Government announced a record amount of renewable energy was secured through the biggest ever round of the Contracts for Difference Scheme. The auction results once again underlined that offshore wind is primed to continue playing an increasingly important role in our energy mix for years to come as well as highlighting the role of floating wind and tidal energy within our future energy mix. But what do the results mean? Tom Quinn, Analysis and Insights Manager, is joined today by our Head of Analysis and Insights, Gavin Smart for his take on the latest results. NOTE: Gavin refers to two blogs during the discussion, you can read them here. What does the BEIS CfD AR4 announcement mean for the tidal stream energy sector? https://ore.catapult.org.uk/blog/analysis-cfd-ar4-tidal-stream-announcement/ Allocation Round 4 Summary – How much capacity does this buy us?https://ore.catapult.org.uk/blog/allocation-4-summary-aecapacity-buy-us/

Podcast listeners can use code SENTISNUG for an extra 5% off all at snugsofa.com until 31 July 2022. In this week's episode, we spoke to Kristy and Rebecca, Customer Service Team Lead and Customer Insights Manager at Snug, about the amazing customer community Snug have built and how that feeds in to all areas of the business. We'll hear about how Snug develop new colours, accessories, modular additions to existing products and more based on their customers' feedback to encourage an engaged community and an impressive customer return rate. A brand that carries through every single channel, you'll hear about how Snug's genuine tone of voice allows agents to be themselves, build trust with the customers, and stay consistent whether you're looking at the website, social media or speaking to someone in support. Music: Savour The Moment by Shane Ivers - https://www.silvermansound.com

As the Senior Consumer Insights Manager at Danone, Travis Gordon helps the marketing teams make decisions oriented around the consumer, with product research and innovation, as well as advertising and communication tactics. Through his work, he's come across his Shiny New Object: neurological research, where consumers are tested for their reactions to brands and the resonance these have with them, directly by monitoring their neurological reactions. Find out more on this latest episode of the Shiny New Object podcast.

Lotte Reijmer en Lisa Krikke van Stella Fietsen waren bij Martine Hauwert en Rob Wennink te gast tijdens Hey Customer! Groeien als onderneming is fijn, maar brengt ook de nodige consequenties met zich mee. Hoe behoud je als snelle groeier een sterke klantbinding met je klantbase wanneer je in deze sneltrein zit? In alweer de 9e aflevering van Hey Customer! bespraken we dit aan de hand van de wel hele bijzondere Business Case van Stella - ook wel bekend van de e-bike - die de afgelopen 10 jaar een booming business hebben gekend. Stella is een fietsenfabrikant met de volledige productie in eigen beheer. Van het ontwerpen van de fiets tot het samenstellen ervan in de fabriek. Martine Hauwert en Rob Wennink gingen in gesprek met Lotte Reijmer, Brand & Insights Manager bij Stella en Lisa Krikke, Marketing Intelligence Expert bij Stella, over de groei van Stella Fietsen, omgaan met klantfeedback en natuurlijk hoe zij ervoor zorgen dat hun klanten zorgeloos kunnen fietsen. In Hey Customer! staan we iedere nieuwe podcast aflevering weer stil bij een specifiek ondernemersvraagstuk. Dit noemen we de Business Case. Leer op basis van échte verhalen van ondernemers die je reeds voor zijn gegaan. Leer van de successen, maar leer ook van de misstappen. Presentatrice Martine Hauwert en co-host Rob Wennink nemen je elke maand mee door de verschillende uitdagingen van ondernemers. Samen praten ze met ondernemers – groot en klein – over effectief klantcontact en relatiebuilding. Natuurlijk staan we ook uitgebreid stil bij de klantcontact trends in de huidige markt, onze trend watcher Rob Wennink zal je van de nodige alerts voorzien. Hey Customer! is elke laatste donderdag van de maand tussen 14:00 tot 15:00 uur te beluisteren op New Business Radio en naderhand terug te luisteren als podcast via alle bekende podcast platforms (onder meer Spotify, Apple Podcasts en Google Podcasts)

The word ‘metacognition' can be a bit daunting when you first hear it. Fear not, in this episode we explain all – from definitions to practical strategies for the classroom.  The host for this episode is our very own Insights Manager, Silvia Pirola. She is joined in the virtual studio by three expert guests. Dr Saundra McGuire is an internationally renowned learning strategists and Professor Emerita at the Louisiana State University, USA. Tom Healy is an IB Diploma and MYP English Teacher at the Ostrava International School, Czech Republic. And Suzanne Delassiaz is an IGCSE and A Level Maths Teacher at Brussels International Catholic School, Belgium. Show notes Centre for Evaluation and Monitoring – baseline assessments Cambridge Panel Panel webinar: Reach Metacognitive Equity by Teaching Students How to Learn Presentation Saundra mentions in the episode: Metacognition by Dr. Saundra Mcguire Dr Saundra McGuire's books Cambridge University Press Twitter Cambridge University Press Instagram Email us at educationmarketing@cambridge.org

In today's episode—the official start to Season 4 of Mintel Little Conversation—host Andrew Davidson, Bruce Biegel, Senior Managing Partner at Winterberry Group, and Lierin Ehmke, Insights Manager, Mintel Comperemedia Omni, discuss the marketing and advertising outlook for 2022. In addition to tackling where the industry is headed, what marketers need to pay attention to and what the overall brand implications are, the trio also debates channel spend and the shifting consumer relationship with various marketing channels in the year ahead. Does your TikTok strategy need a second look? How about video? Are you sleeping on out-of-home? Listen now for the full 2022 forecast. Learn more about Bruce Biegel and Winterberry Group at winterberrygroup.com. Download Comperemedia's 2022 Omnichannel Marketing Trends for free at welcome.comperemedia.com/omnichannel-marketing-trends/. Get the latest insights, thinking and perspectives on consumers at mintel.com/blog and competitive marketing intelligence at welcome.comperemedia.com/blog/. Host: Andrew Davidson, SVP/Chief Insights Officer, Mintel Comperemedia. Guests: Bruce Biegel, Senior Managing Partner, Winterberry Group. Lierin Ehmke, Insights Manager, Mintel Comperemedia Omni.

WARC Talks the Marketer's Toolkit 2022. In a series of 5 podcasts we will cover the key themes identified in this year's Marketer's Toolkit, next up is the collision of brand and e-commerce. Find out how rapid digital growth is creating new opportunities to optimise brands for an e-commerce environment with Adam Epstein, Co-president at Perpetua, Mudit Jaju, Global Head of Ecommerce at Wavemaker, and Meg Nieves, Insights Manager at Edge by Ascential. WARC subscribers can read the full report here or to read the report for free, click here. Stay up-to-date with the latest marketing and advertising news with our free daily newsletter.

In today's episode, host Elysha Young is joined by retail and marketing experts from the US, Europe and China to discuss the rise of social commerce - what it is, the role of influencers and micro-influencers, how it's disrupting traditional e-commerce, and how technology gives certain markets the advantage. There are critical factors driving consumer engagement and proven tactics delivering success for major social commerce players. But how will those change as brands become less social and social media brands become more commerce-centred? Looking ahead, will social platforms help new businesses and startups grow in the social commerce market and, potentially, democratise the industry? The experts offer their advice for brands considering leveraging a social commerce strategy. Listen now! Host: Elysha Young, Trends Manager, APAC. Guests: Lierin Ehmke, Insights Manager, Mintel Comperemedia Omni. Nick Carroll, Associate Director, European Retail Research. Samuel Yi, Category Director, Retail, Tech and Media, Mintel Reports China.

With over half a billion fans following its events worldwide, Formula 1 is the greatest racing spectacle in the world. But very few of us know about Formula 1 as a corporate entity. What makes F1 such a highly successful organisation with raving fans? Max Métral, the Senior Analytics Manager at Formula 1®, is here to give us an insider view into the inner workings of data and analytics in the corporate sports entertainment media landscape. At F1, Max is currently involved in leading the business analytics department, which works to maximize commercial opportunities of both B2B and B2C ventures of F1 by optimising decision making using data analytics. Max uses data to deepen the customers/consumers/fans knowledge and make better data-informed decisions. Before becoming the Senior Analytics Manager, Max was the Insight Manager. As the Insights Manager, he developed the organisation's first-ever fan data analytics strategy. He also built up the F1 data team from scratch. Max also enjoys teaching and sharing his real-life experience as a visiting lecturer at various universities across London, Paris, and Brussels. Previously, Max has worked as a data and insights analyst at City Football Group, Accenture Uk, and Adidas. Academically, Max studied at the University of North Carolina at Chapel Hill - Kenan-Flagler Business School and has a Master of Science in Management (MSc) degree from ESSEC Business School in France. He frequently speaks at reputed industry events involving data analytics, sports business analytics, and sports marketing. In this exclusive episode, Max shares how data and analytics are used in the landscape of sports media and sports analytics. The interview kicks off with Max sharing his passion and experience in teaching and writing, when he is not working. Not only does he find joy from these activities, but equally, he uses the opportunity to sharpen his knowledge too. Max provides a lot of business context for Formula 1 and how it's evolving from B2B to B2C and the DTC model. How data analytics are becoming ever more critical in their B2B business because broadcasters and promoters are asking more questions than ever before to justify the ROI. How Max and his team had to create the fans database from scratch when he first started the job at Formula One. How, eventually, the fans database has allowed Formula One to start building its B2C business. Why data analytics is becoming more critical for Above the Line Marketing. Why we can't blindly trust the data and spend all our marketing budget for Below the Line Marketing. How to build a customer database with a global perspective and some of the challenges it would come with. How to create a new B2C market if you're traditionally a B2B business and why data plays such an important role to make both of them complement each other. If you are Chief Marketing Officer in a large corporation or work in the media industry, listening to this episode is highly recommended. This episode is sponsored by the new program at DDA. It's an analytics leader mentorship program for senior managers and executives in the business team who want to develop a data-driven business to drive customer experience excellence. For a small one-off annual fee, you get to book Unlimited Strategy Sessions for a Full Year. For more information about this program, please reach out to DDA! BusinessAnalytics, CustomerExperience, DataScience --- Send in a voice message: https://anchor.fm/analyticsshow/message

In today's episode, we imagine a world in which consumers have the knowledge and power to comprehend the impact of our garments throughout their life cycles.  We are joined by Amy Lee, the Senior Trends and Insights Manager at Avery Dennison to learn the research, applications, and benefits of smart fashion technology like RFID. Listen in to learn how a little bit of data in just the right place can impact society as a whole. You don't want to miss this one!   In This Episode:   [03:41] Introducing Amy, Avery Dennison, and RFID. [07:13] Building trust and enabling circularity through smart technology. [15:36] The evolution of repairing and reusing clothing. [19:24] Consumer trends and paving the way for conscious manufacturing and transparency. [25:01] How the entire system can benefit from using digital triggers. [28:12] Using smart technology to be smarter, more responsible members of this planet.   Key Takeaways: Attaching a digital identification or a digital passport to a product means that you can have all of the content of the product be verified and accurate, in addition to maintaining a connection with consumers even after the point of sale. Smart technology builds trust and loyalty by giving consumers the knowledge and power to care for their garments long after purchasing. Consumers are increasingly skeptical of greenwashing claims, and using digital triggers paves the way for more conscious manufacturing in all categories, not just retail. Using a digital trigger as simple and accessible as a QR code on a label is really powerful in terms of being more responsible members of this planet.   Bio Amy Lee is the Senior Trends and Insights Manager for apparel at global materials science company Avery Dennison. Amy specialises in research and creation of forward-thinking content to inspire branding products and solutions for apparel and footwear markets. With a background in textile design and 12 years of experience in the fashion industry, she has worked with both large-scale brands and emerging designers across the globe to collaborate and drive conscious decision-making. https://www.averydennison.com/en/home.html   Links Mentioned: White Paper

Today at the OneHaas Podcast, we have the pleasure to chat with Eric Alessi, EWMBA class of 2020 and a member of the Blue cohort. Eric recently transitioned from Pinterest to Masterclass as an Insights Manager.Eric grew up in New York but spent some time in Italy, originally where his father was from. He studied History and Legal Studies at Washington University in St. Louis.In this episode, Eric shares his career experiences from being a contractor at Facebook, an Ops Specialist and Insights Lead at Pinterest, and now an Insights Manager at Masterclass. He tells us some fascinating details about being part of the insights team and what it's like to be on the other side of the table.Eric also talks about what led him to get an MBA, what he's excited about in his new role in Masterclass, and his favorite masterclasses.Episode Quotes:His decision to get an MBA"My primary motivation for starting the part-time MBA program was really around knowledge. I'd never really taken a marketing class or a strategy class, obviously, our core to an MBA. I just felt like those were huge gaps in knowledge myself. And it actually ended up being very helpful for transitioning on the insight side and move into a more business-focused role."How does an Insights Team utilize data?"We try to do a kind of a broad read of an audience or a topic to really find different insights that would be relevant to different industries. And so, that's more of an open-ended process. It takes a lot of time because you need to start with tons of unfiltered data and insights, and when you're really trying to look for those meaningful nuggets of information that are insights and not just random pieces of data, but things that tie together, things that illustrate a larger trend, are statistically significant, you get very excited when you find those and they're really compelling, but it takes a lot of time."What's exciting about his new role at Masterclass"What really got me excited about this role was that, in just talking to people at the company, using it myself, there was such strong overlap between what I enjoyed about Pinterest of like people using the service to explore their passions and having a positive feeling about what they're doing.It's entertaining, but you're learning something new. You're exploring something that you're interested in. I find that very much like a compelling value proposition."Show Links:LinkedInGordon Ramsay Teaches CookingChris Voss Teaches the Art of NegotiationWerner Herzog Teaches FilmmakingJimmy Chin Teaches Adventure PhotographySupport this podcast at — https://redcircle.com/onehaas/donations

Welcome to the SampleCon 2021 Highlights Series. Recorded live in Pasadena, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year's event. In this interview, host Jamin Brazil interviews Danielle Blugrind, Senior Consumer Insights Manager at Roku. More about SampleCon 2021: https://samplecon.com/ Find Danielle Online: LinkedIn: https://www.linkedin.com/in/danielleblugrind/  Website: https://www.roku.com/  Find Jamin Online: Email: jamin@happymr.com  LinkedIn: www.linkedin.com/in/jaminbrazil  Twitter: www.twitter.com/jaminbrazil   Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  Music:  “Clap Along” by Auditionauti: https://audionautix.com  [00:00:00] Jamin Brazil: Hey, everybody. Thanks for joining me today. I am here with Danielle Blugrind. Roku is the company that she works for. How are you doing? [00:00:11] Danielle Blugrind: I am great. Having a good time at SampleCon, how are you? [00:00:13] Jamin Brazil: I'm doing great. This is our first live event since COVID. [00:00:15] Danielle Blugrind: I know. And I'm so happy to be here and meeting people in person again and having lunch live, not over Zoom. [00:00:21] Jamin Brazil: Even though it was outside, a little warm. [00:00:24] Danielle Blugrind: Yeah. So the whole morning, I was freezing, and then I went outside and was burning up at lunch. But that's OK. [00:00:28] Jamin Brazil: That's right. [00:00:29] Danielle Blugrind: That's conference rooms for you. [00:00:30] Jamin Brazil: That's totally true. So you're at SampleCon, what do you want to get out of it besides, obviously, human connection. [00:00:35] Danielle Blugrind: Yeah. Well, that's the first thing, right? [00:00:37] Jamin Brazil: Yeah. [00:00:37] Danielle Blugrind: People that I have been talking to over Zoom for a year and a half that I'm actually seeing face-to-face has been wonderful. I think I appreciate it more than I would have just any other conference if we hadn't had that gap where we didn't have face-to-face with people. [00:00:49] Jamin Brazil: Hundred percent. [00:00:50] Danielle Blugrind: I want to contribute, so I'm going to join a panel this afternoon talking about whether things are qual, quant, or whether it matters, and how they're blending together. But, also, just talking to other people about some of the conversations that have happened this morning about respondent quality and data quality but survey quality too. Those three right now are kind of swirling around in my head and I'm looking for some better quality in some places. But I want to understand how I reach out for that versus how I control it myself too. [00:01:20] Jamin Brazil: It's so interesting. As the designer of the survey instrument, you have a lot of control over that participant experience. But what you don't have- There's this whole idea of, what is a true LOI? So my- The question is, how long does it take a participant to navigate to get qualified to your survey and then take it. So you could add three to 15 minutes on which, obviously, can have a direct impact. But, then, also, the way that the survey's designed has an impact on the overall engagement. [00:01:47] Danielle Blugrind: Right. And, so, I'm looking at, what is my role? How can I help? How can I help them have an experience that might be longer than they desire, but doesn't feel longer. And that's the difference. When I worked at Taco Bell, people always used to give Subway the best points for speed of service. And I said, "Subway's the slowest thing there is." [00:02:06] Jamin Brazil: It really is. [00:02:06] Danielle Blugrind: That's slower than drive-through. But, you know what? It's all perception, right? [00:02:09]

Ivery Boston is the Innovation and Insights Lead at the Miami Downtown Development Authority. Ivery develops, manages, and supports their implementation and innovations throughout Downtown Miami. The Miami DDA advocates, facilitates, plans, and executes business development, capital improvements, and communications strategies for the district. Ivery has been an Insights Manager at multiple companies, including Indeed and Social Media Link, before joining the DDA. He was also a Proprietor and Researcher for Quickshots Research & Strategy. Ivery holds a bachelor's degree in community and regional planning and corporate social responsibility from Temple University. In this episode: How can an organization brand a city? What digital strategies are successful in driving a city's growth? Is Miami more than just fedoras and warm weather? Ivery Boston knows so and is here to tell you why. Ivery Boston works to support and manage innovations in Downtown Miami and is passionate about spreading the word on all the great parts of the city. You might think it's challenging to market and brand a well-known area, but Ivery and his team push the boundaries of innovation to show the rest of the country all Miami has to offer. On this episode of Rally the Cause, Jeff Rum has a conversation with Ivery Boston, Innovation and Insights Lead at the Miami Downtown Development Authority. They discuss how Miami is evolving to push business growth, Miami's strategies for maintaining success throughout the pandemic, leading marketing campaigns that work, and much more. Stay tuned!

Hashmap on Tap host, Kelly Kohlleffel, welcomes back Ajay Bidani. Ajay is the Digital Enablement and Insights Manager at Powell Industries. Kelly and Ajay discuss their perspectives on the impact of data in manufacturing and some best practices to adapt to the ever-changing data landscape. Show Notes: - with Ajay on LinkedIn: https://www.linkedin.com/in/ajaybidani/ Get started on your own digital transformation with a 1:1 workshop: https://www.hashmapinc.com/workshop-migrate-and-modernize Hashmap in the manufacturing industry: https://www.hashmapinc.com/manufacturing On tap for today's episode: Kyoto Black Coffee and Double Espresso Scuro Contact Us: https://www.hashmapinc.com/reach-out

Megan Teshima is the Insights Manager at Angel City Football Club. Angel City is a National Women's Soccer League expansion team in LA expected to begin play in 2022. Angel City has been in the news because of their amazing mission and star-studded ownership group. Megan shares how she's using data and insights to get Angel City ready for the upcoming 2022 season and how they're currently making an impact on people's health and wellness through their purpose-driven partnerships.

For the Legends Pod's super sweet sixteenth episode, Ari and Sam are joined by Daniel Weiss (8:15), a manager at Turner Sports, to discuss the complex and rapidly evolving sports trading card market, dive into the rise of non-fungible tokens (NFTs) like NBA Top Shot, and also go through what it's like to work in sports media. Whether watching live tennis card auctions online gets your blood pumping, or you just want to learn more about hot new markets, this episode is for you!

Joining me on the Azeem Digital Asks podcast this week is the simply brilliant Thierry Ngutegure - Data and Insights Manager at Rise at Seven. Quite simply, for me, there's nobody that thinks about or approaches data in the way that Thierry does. He makes it accessible for people of all levels and is fantastic as visualising it too. We discuss: The biggest mistakes he thinks people make with data analysis. Advice for people wanting to start a career in this area. The failures he's made, and experienced from others. His favourite piece of data analysis that he's produced. Thoughts on 'bending' data to tell a predetermined story, rather than letting the data do the talking. ....and so much more! It's incredibly easy to see why he is so well respected, well liked, and is genuinely one of the nicest people you could meet. I hope you enjoy this episode as much as we did recording it. As always, please tell a friend to tell a friend, and like, rate, share, and subscribe to the podcast - it all helps! Useful Links: Podcast Anchor Page: https://anchor.fm/azeemdigitalasks My Twitter page: https://twitter.com/AzeemDigital My website: https://www.iamazeemdigital.com/ Thierry's Twitter Page: https://twitter.com/ThierryAlain Thierry's Podcast: https://www.youtube.com/watch?v=pfzu1mlx_lc

Max Vickers join to discuss his transition from finance to tech, how he gets paid to combine his love of sports and math, and what makes Overtime different. As always, don't forget to subscribe and share with a friend who might like this episode!  Remember, you can get 25% off the Everyday Social Club Members Only Shirt with the code CELEBRATE25 at www.everydaysocialclub.com.Support the show

How old were you when you got your first smartphone? These days, 98% of the Generation Z demographic have a smartphone and owned their first one by the age of 10. Why? Apps.  Today's guest is Lexi Sydow, Senior Market Insights Manager at App Annie. Lexi talks about how to build a winning Gen Z mobile marketing strategy. If you were born in the mid-to-late 1990s to early 2010s, then you're part of Gen Z. Today's Topics Include: ✔️  Why should app marketers consider different generations? Priorities and psychology ✔️  Gen Z Stats: Average user base doubled faster and engages 20% more frequently ✔️  Mobile Device Delight: App marketers offer personal, timely, and relevant communication ✔️  Why attract Gen Z? Formative years establish brand preferences and earn loyalty ✔️  Daily Active Users: KPI metric measured anytime app is opened during defined period ✔️  What app categories are most popular with Gen Z? Comics, social, and games ✔️  Time vs. Money: Gen Z spent time playing games, but interest grew in finance, shopping ✔️  TikTok and Snapchat: Gen Z marketing strategy should focus first on videos and images Links and Resources: Lexi Sydow on LinkedIn App Annie App Annie Report: How to Build a Winning Gen Z Strategy on Mobile #16: 10 Actions marketers need to win mobile with Lexi Sydow, Data Analyst at App Annie Quotes by Lexi Sydow: “Gen Z is the only generation to grow up with a smartphone in their hands.” “Every engagement of every session is an opportunity to delight a consumer.” “Mobile offers a really great way to garner brand awareness and trust.” “It's all about tapping into this market in an authentic way that resonates with them, especially as they're forming these habits and continuing to grow in their influence.” Follow the Business Of Apps podcast Linkedin | Twitter | Facebook | YouTube

How old were you when you got your first smartphone? These days, 98% of the Generation Z demographic have a smartphone and owned their first one by the age of 10. Why? Apps.  Today’s guest is Lexi Sydow, Senior Market Insights Manager at App Annie. Lexi talks about how to build a winning Gen Z mobile marketing strategy. If you were born in the mid-to-late 1990s to early 2010s, then you’re part of Gen Z.  Today’s Topics Include: ✔️  Why should app marketers consider different generations? Priorities and psychology ✔️  Gen Z Stats: Average user base doubled faster and engages 20% more frequently  ✔️  Mobile Device Delight: App marketers offer personal, timely, and relevant communication ✔️  Why attract Gen Z? Formative years establish brand preferences

Principal Strategy and Insights Manager at Google Hong Kong, Iris Yang, talks about her journey of moving across fields and countries to find herself and her roots. Never having lived in Asia before, Iris shares how she overcomes the cultural and language barrier and fear of moving alone, as well as insights on moving out of your hometown and cultivating space for yourself.

We interview the best minds in human behaviour, design, business and tech space. The information you hear here can be applied to building products and experiences that make a difference in the world. In this episode, we speak to Laura Parr, Strategy & Insights Manager at Google. In this episode we cover:Why data is important How to make data stick through storytelling A model to help bring data to life and craft impactful insights SPECIAL OFFERListeners of this podcast can get one free month when they sign up to the monthly or yearly subscription via the link here.ShownotesNudge: Improving Decisions About Health, Wealth, and Happiness Influence - the psychology of persuasionTalking to strangers - Malcolm Gladwell The Designing Behaviour Community LinkedIn FacebookSPECIAL OFFERListeners of this podcast can get one free month when they sign up to the monthly or yearly subscription via the link here.

At the beginning of the year, Analysis and Insights Manager, Tom Qunin wrote a blog that identified five key trends in offshore renewables that he predicted would take off this year. Now as we begin to finish up for Christmas, Tom is joined by Gavin Smart, Head of Analysis and Insights at ORE Catapult, to discuss just how accurate our predictions have been, and what 2021 has in store for offshore renewable energy developments.

Andrés García Ayala Group is the Workforce Planning & Insights Manager at Legal and General. Andres is a data-driven HR professional and recently took a position helping Legal and General workforce strategy.

How does a global conglomerate with different nationalities, cultures, religions, ages, gender identities and sexual orientations manage their business to become even more inclusive? Swire believes in unleashing creativity and supporting competitiveness, in order to generate strong and sustainable long-term growth. Please join us as we speak to Alissa Lau, Analytics and Insights Manager for Diversity and Inclusion at Swire. Alissa has over 10 years HR experience in Media and MNCs from London and Hong Kong. She is passionate about the connections between Diversity and Inclusion, Mental Health and its impact on individual and business performance.

In de 14e aflevering van de CSDM Markt Update komen Radjen van Wilsem, CEO van CS Digital Media, Sten Ouderdorp, Data & Insights Manager van CS Digital Media, Sebastian Op het Veld van MyAdBooker en Leon Roosendaal, salesmanager bij CSDM, aan het woord. Ze praten onder meer over hoe de coronacrisis campagne-inkoop via programmatic stimuleert, het gedrag van adverteerders en consumenten beïnvloedt en welke activiteiten CSDM zelf ondernam het afgelopen half jaar. ‘We hebben veel software versneld doorontwikkeld en nieuwe concepten als outdoor commerce gelanceerd.’

At Greenbook’s IIEX NA 2020, Priscilla McKinney, Little Bird CEO and Momma Bird sat down for a fireside chat with Mary Martha Stasinopoulos, Head of Consumer Insights at Kairos. Stasinopoulos came to Kairos after serving as Head of Consumer Insights at Glossier, and previously Insights Manager at HBO - each with wildly diverse internal insights configurations. Mary Martha discusses the differences between working in a well-established, process-oriented team versus starting from the ground up with from-scratch culture creation.  Kairos is a startup studio focused on making life more affordable. They focus on critical life stages where old industries have failed to mee the needs of everyday individuals around the world, partnering with the brightest entrepreneurial minds to build solutions for these issues.  Mary Martha and Priscilla discuss a variety of topics, including preparation and tools, accountability and the speed of delivery for insights (never fast enough!) The fireside chat concludes with a brief QA session with live listeners.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Sarah Millar, the Strategic Content Manager for REA Group is joined by realestate.com.au’s Market Research and Insights Manager, Stacey Lewis. In this episode, they discuss the buyer journey and unpack the impact that market conditions have on the new house & land segment. They look at purchasing motivating factors and the positive and negative emotions experienced throughout the journey.   See omnystudio.com/listener for privacy information.

Sarah Millar, the Strategic Content Manager for REA Group is joined by realestate.com.au’s Market Research and Insights Manager, Stacey Lewis to discuss how market conditions can affect the purchasing journey for new apartment buyers. Sarah and Stacey discuss the increase in length of the buyer journey, how buyers are feeling throughout the journey and what that means for builders and developers.   See omnystudio.com/listener for privacy information.

In this episode, we’ll hear from Maya Kantak, Consumer Insights Manager at Disney Parks, Experiences, and Products on her opinion and experiences about diversity in consumer insights.  Find Maya Online: Website: https://disneyparks.disney.go.com LinkedIn: https://www.linkedin.com/in/mkantak Find Jamin Online: Email: jamin@happymr.com  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  Music:  “Clap Along” by Auditionauti: https://audionautix.com  Epidemic Sound: https://www.epidemicsound.com/  This Episode is Sponsored by: This episode is brought to you by SurveyMonkey. Almost everyone has taken its surveys, but did you know that SurveyMonkey offers complete solutions for market researchers? In addition to flexible surveys, their global Audience panel, and research services, SurveyMonkey just launched a fast and easy way to collect market feedback, with 7 new Expert Solutions for concept and creative testing. With built-in, customizable methodology, AI-Powered Insights, and industry benchmarking, you can get feedback on your ideas from your target market–in a presentation-ready format, by the way–in as little as an hour. For more information on SurveyMonkey Market Research Solutions, visit surveymonkey.com/market-research. This episode is brought to you by Fuel Cycle Ignition. Ignition is the agile insights platform that empowers leaders and their teams to improve product, brand, customer, and employee experiences – no insights experience required. With FC Live virtual focus groups and interviews, an Ad Effective solution, and survey automation capabilities, Fuel Cycle Ignition offers the only all-in-one agile insights ecosystem for supercharging the relationship between brands and their customers and serves the world’s most innovative brands including Google, Hulu, Tufts Health Plan, Carhartt and more. To learn how Ignition can take your research to the next level, visit fuelcycle.com. [00:00:00] Jamin Brazil: Hi, I'm Jamin Brazil, you're listening to the Happy Market Research podcast. My guest today is Maya Kantak, consumer insights manager at Disney Parks, Experiences, and Products. Prior to joining Disney, Maya's held senior roles in the market research and insights functions at Del Taco and Honda Research and Development. Maya, thanks for joining me on the Happy Market Research podcast today. [00:00:21] Maya Kantak: Hey, thanks for having me. [00:00:24] Jamin Brazil: It's an absolute honor. I'd like to start with a little bit of context. Maybe you could tell us about your parents and how they informed what you do today. [00:00:32] Maya Kantak: Yeah, absolutely. Thanks again for having me. It's actually a really funny story. So my parents were both immigrants from India. They came to the U.S. during college and graduate school and what's actually really interesting is that my dad, he went into the workforce a little bit earlier than my mom and he went into engineering on the product development side and in turn, he kind of became an end-user of market research. So when my mom was ready to enter the work force with her social psych degree, my dad kind of nudged her into market research, which makes me one of the few rare second-generation market researchers. [00:01:11] Jamin Brazil: Yeah. [00:01:12] Maya Kantak: Yeah, so it's really interesting. She went first on the client side, she went to Pioneer, and then Mitsubishi and when Mitsubishi was moving to – their headquarters to Atlanta, my mom decided to venture out and start her own full-service market research firm, Acquired Research West. [00:01:29] Jamin Brazil: Do you remember her first client? [00:01:30] Maya Kantak: Her first client was Honda, actually.

Audrey Chee-Read, Strategy and Insights Manager at Boston Beer Company joins us today on Real-World Branding. Boston Beer Co. is the parent company of not only Sam Adams, but Twisted Tea, Angry Orchard, Truly Hard Seltzer, Dogfish Head and many more. Audrey discusses her travels and career path, how Boston Beer has successfully brought in […] The post Beer and Beyond – Audrey Chee-Read, Strategy and Insights Manager – Boston Beer Company appeared first on Finch Brands.

“Demand Never Went to Zero!" An interview with an economic powerhouse in the automotive space. Zohaib (Zo) Rahim, Manager, Economics & Industry Insights at Cox Automotive.--------------Episode Sponsor:DCG Capital. Take full advantage of the lowest interest rates in recent history. Optimize your financial vehicles, and maximize your profit and operating capital. Speak to the automotive financial specialists at DCG Capital today.

This week marks the first episode in our “Insights Inside” series where we speak to business leaders to find out how they’re responding to the current crisis. Joining us today is James Gibson, Insights Manager at Michelin Europe. We discuss how Michelin have remained at the forefront of innovation during COVID-19 and how insights have helped them adapt their strategy to become more digital-focused.

"Big data y Behavioral Science: dos nuevas tendencias que definen el futuro del research en los próximos años", Tomás Gross

Listen in as MaryAnn discusses her experience on both the client and supplier-side of marketing research. MaryAnn also explains the importance of insights throughout the marketing industry.

In deze aflevering bespreken Radjen van Wilsem, CEO van CS Digital Media, Sten Ouderdorp, Data & Insights Manager van CS Digital Media en Sebastian Op het Veld van MyAdBooker het onderwerp Social Awareness. Heeft een DOOH-bedrijf een verantwoordelijkheid waar het gaat om het bevorderen van social awareness van onderwerpen als bijvoorbeeld klimaatverandering? Zo ja, waaraan moet een effectieve contentcampagne voldoen? Opmerking: deze podcast werd opgenomen vlak voor de grote uitbraak van het coronavirus in Nederland en de daaropvolgende ingrijpende maatregelen van de regering.

We’re taking a break the next couple of weeks and will return with new episodes starting next week. This episode originally aired on August 24, 2018. This week Jim, Jenn, and Jason sit down and chat with Adam Woodhouse, Senior Ecommerce Insights Manager at Dixons Carphone. They discuss the typical challenges faced by Adam on a day to day basis, how the organization uses data that is collected, and what it’s like to work with a consulting team that is based on another continent. THANK YOU We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share using one of the social media buttons bellow    And if we are getting you hooked, don’t forget to subscribe, like, and recommend on your favorite podcast platform.   Subscribe on Apple Podcasts: https://podcasts.apple.com/us/podcast/33-tangents/id1384329330 Listen on TuneIn: https://tunein.com/podcasts/Technology-Podcasts/33-Tangents-p1129251/     WHERE TO FIND US Website: www.33sticks.com Email: Podcast@33sticks.com Twitter: https://twitter.com/33Sticks Facebook: https://www.facebook.com/33sticks/      

In this episode, Sarah picks the wonderful brains of Thierry Ngutegure, Data and Insights Manager at creative SEO agency, Rise at Seven. We chat about what his job role entails, his interest in people and behaviour, what data businesses have at their fingertips and what to do with it, what data can avoid/prevent, how data is only as good as the collector itself etc. Basically what data people and businesses should give a sh!t about... This week's feature entails Sarah and Thierry quizzing each others knowledge about Sheffield and Loughborough. Its a lot more riveting than it sounds, promise! Resources Google Trends (https://trends.google.com/trends/?geo=US) ~ You can find Thierry Ngutegure on... Website: https://riseatseven.com/ (https://riseatseven.com/) LinkedIn: https://www.linkedin.com/in/thierryngutegure/ (https://www.linkedin.com/in/thierryngutegure/) Twitter: https://twitter.com/ThierryAlain (https://twitter.com/ThierryAlain)

Another great episode today. It's the Groupe Speciale Mobile (GSM) Association's take on the potential of mobile phones to change the lives of disabled people. Don't I know it.Speaker:Clara Aranda-Jan, Insights Manager, GSMA Download a text transcript of this episode from the AbilityNet website.All speaker info and slides are available on the TechShare Pro 2019 schedule page.Follow us on Twitter with #TechSharePro . Get in touch via enquiries@abilitynet.org.uk with feedback, questions and comments.

Ho-Ho-Ho! It's a surprise holiday-themed mini episode of Action Design Radio! (Stocking stuffer sized, if you will -- we will.) Erik and Zarak are joined by Jacob Mohrmann for some timely advice this holiday season on how to shop for gifts that are sure to go over well with your loved ones. Jacob is the Research and Insights Manager on the behavioral science team at Maritz, a company that specializes in employee experience solutions, incentive travel, customer loyalty and reward programs. Their history with gift giving goes back to the 1920's, when they created the tradition of giving people a gold watch at retirement.

They hate hangovers; they'd rather hit the gym than go to the pub; they choose quality over quantity. Sometimes they drink alcohol; sometimes they don't. Ladies and gentlemen, meet 'the sober generation'. In 2019, being healthy is cool and underage drinking has hit its lowest point ever in the US. In this episode, Mintel experts discuss what's behind Gen Z's sober attitudes toward alcohol and identify unexplored ways for beverage brands and bars to convince young people to leave Netflix at home and go out for a drink. Host: Edward Bergen (Global Food & Drink Analyst) Guest: Jonny Forsyth (Associate Director, Mintel Food & Drink) Caleb Bryant (Senior Beverage Analyst, US) Laura Bru (Innovation and Insights Manager)

This edition of Careers in Your Ears, the podcast for researchers at King’s College London, is hosted by Kate Murray, Careers Consultant for Researchers and Deputy Head of King’s Careers & Employability. Kate was on site at Roche, the pharmaceutical company, at their Welwyn Garden City site, and talked with Dr Max Bourgognon, a former post-doc at King’s and now Insights Manager; and his colleagues Dr Jessica O’Neill, Franchise Insights Lead, Neuroscience; Dr Claire Gibson, Franchise Insights Lead, Rare Diseases; and Dr Chiara Marchetti, Insights Manager. The four talked about their decision-making in moving away from academia and give valuable tips and advice on navigating the post-PhD and post-doc period.

National technology manager at Callaghan Innovation Kirsten Edgar joins Kerre McIvor to wrap tech week.New Zealand's annual festival of innovation is almost over, with this year's theme is innovation that is good for the world.Edgar says many global mega trends that are not tech trends, but are driving some changes in technology.She says Climate Change is one of those."Change in climate and the ways in which we can use technology to adapt to the change in climate or to mitigate it's affect s one of the things driving those to technology trends."

As a Market Research & Insights professional, you likely have clients. They may be internal, or external—but if you design and execute projects, your work is likely funded by some kind of client. For many researchers, the client’s job role may be in insights—say, the Insights Manager at a footwear brand. Or the client may be the CMO, or a brand manager or some other business role. So regardless of how many clients you have, or their jobs, let’s think for a minute from their perspective: if I have a client who has a new need for information, for customer insights-related information, where do they go first? Do they come to me? Do they turn to another market research expert or team or agency? Do they have enough knowledge to know there are more than one possible useful data sources to answer their questions? Let’s say your client Jane is the CMO at Cozy Footwear. She has some burning questions about the profile of their most loyal customers. Where would she get that data? Would she know where to get it? How many data sources would she think of? 2 or 3? Or 10 or more? And if she is aware of 10 or more, what implications does that have?   Here is the link to the PDF mentioned in the podcast: https://bit.ly/2DPkmaL

This week on The Suuchi Podcast, we have Kristen Classi-Zummo, Market Insights Manager, Apparel for THE NPD Group. Kristen discusses how began her career with Ralph Lauren directly after college and how it has helped her to better service her clients at The NPD Group. Kristen also discusses the graduate program that focuses on international fashion business that immersed her in the world of fashion from different global perspectives. Finally, discusses the event that The NPD Group and FIT were kind enough to invite some of our team members to attend and the importance of sustainability. You definitely don't want to miss out on this amazing episode! Follow Kristen on Twitter: @KristenClassi Check out The NPD Group's website: https://www.npd.com/wps/portal/npd/us/home/

Graham Cooke is the Insights Manager at comparison website Finder.com.au. We spoke to him to gain the benefit of his work at Finder and to better understand how we can maximise our savings and capitalise on the new wave of investing apps and platforms that are coming to Australia. In this episode you will learn: • Why understanding the RBA cash rate is critical to achieving your savings goals • Where you can find the best interest rate for your savings • About Peer-to-Peer (P2P) lending and why it offers a higher interest rate than traditional banks • The generational divide in market participation • Why only 25% of Australians have invested outside of superannuation • The different services offering brokerage free transactions in Australia • Services available to people who don't think they have the money to invest • A platform designed to open up the property market to Australians Stocks & Resources Discussed: • Finder.com.au homepage • Finder.com.au's bitcoin mining article • ME Bank • Rate Setter • Robin Hood • Whaley • Stake - Equity Mates landing page • Raiz Invest (formerly Acorns Australia) • Brick X • Business Insider's article on Brick X

Hank is an author, speaker, strategic insights manager at iContact, and host of Hank's Business and Marketing Tips Podcast. Through the use of email and social marketing, Hank helps give all marketers what they really want — to acquire more customers, increase revenue, and avoid costly mistakes.   Where you can find Hank online: His website His website   What did you think of this episode? I want to know. Go to MarkStruczewski.com/hank and leave a comment. Join The Mark Struczewski Podcast Group on Facebook! To leave feedback about the podcast or give suggestions for ideas for future episodes (including guests you'd like to hear me interview), go to MarkStruczewski.com/mypodcast or email feedback@markstruczewski.com. If you are looking to take your productivity to the next level or if you are interested in bringing me in to speak at your event, visit MarkStruczewski.com. Follow me on LinkedIn, Facebook, Twitter and Instagram. Subscribe to my weekly Next Level Productivity Digest. If you love the show, share it with a friend on Apple Podcasts.

In this episode of the SuperDataScience Podcast, I chat with Senior Insights Manager at LinkedIn Josh Coulson. You will talk about the implications of moving into the Gig Economy, learn about how to build a personal brand in data science, discuss about data democratization across organizations and get insights on how to enhance your career and build better opportunities in the space of data science. If you enjoyed this episode, check out show notes, resources, and more at https://www.superdatascience.com/33