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In this "WordPress SEO vs. Webflow SEO Comparisons: Website Development Tutorial + Checklist" podcast episode, host Favour Obasi-ike leads a detailed discussion comparing two popular website development platforms: WordPress and Webflow. The conversation delves into the critical aspects of choosing a content management system (CMS), including setup, design, maintenance, and search engine optimization (SEO). A key segment features a real-world account from a participant, Ryan, who shares his recent struggles with a significant Google algorithm update that drastically impacted his website's traffic and revenue. The episode provides a balanced view of both platforms, highlighting their respective strengths and weaknesses to help listeners make an informed decision based on their specific business needs, technical expertise, and long-term goals.Need to Book SEO Services for your Social Business?>> Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick LinksKey Learning TopicsCMS Platform ComparisonAn in-depth analysis of WordPress and Webflow, covering ease of use, customization options, and built-in features. The discussion emphasizes that the best choice depends on the project's specific requirements and the user's technical comfort level.SEO Strategy and ImplementationThe episode explores how SEO is handled on both platforms, from WordPress plugins like Yoast and Rank Math to Webflow's integrated SEO tools. It stresses that while platforms provide tools, a successful SEO strategy relies on consistent effort and quality content.Impact of Google UpdatesListeners will learn about the real-world consequences of Google's algorithm changes, including the importance of continuous link building, content updates, and monitoring search engine results pages (SERPs).Website InfrastructureThe conversation covers the technical aspects of hosting and infrastructure, contrasting the self-hosted nature of WordPress with the managed hosting provided by Webflow. This includes considerations of scalability, performance, and DevOps.Analytics and TrackingThe importance of comprehensive analytics is highlighted, going beyond basic platform-specific metrics to include tracking AI mentions and utilizing tools like Google Search Console to gain a deeper understanding of website performance.Timestamps[00:00] Introduction: WordPress vs. Webflow[03:37] Google Algorithm Update Discussion with Ryan[07:00] SEO Strategy & The Importance of Backlinks[20:00] Comparing Platform-Specific Features[26:00] Hosting, Infrastructure, and Scalability[32:00] WordPress's Dominance in the Market[38:00] Technical Requirements and Maintenance[47:00] Integrating Email Marketing with Flowdesk[50:00] The Future of Analytics and AI Tracking[56:00] Best Practices for Website Development[72:30] Closing Remarks and Preview of Next EpisodeFrequently Asked Questions (FAQs)1. Which platform is better for a beginner with no coding experience?Webflow is generally considered more beginner-friendly due to its visual editor and managed hosting, which simplifies the setup and maintenance process. WordPress, while powerful, has a steeper learning curve and requires more hands-on management of hosting, plugins, and security.2. Can I achieve good SEO results on both WordPress and Webflow?Yes, both platforms offer robust tools to implement a strong SEO strategy. The key to success is not the platform itself, but the consistent application of SEO best practices, such as creating high-quality content, building quality backlinks, and optimizing for relevant keywords.3. How important are plugins for a WordPress site?Plugins are essential for extending the functionality of a WordPress site. They can add features for SEO, e-commerce, security, and more. However, it is crucial to use well-coded plugins from reputable sources, as an excessive number of plugins or poorly-coded ones can slow down your website and create security vulnerabilities.4. What are the main cost differences between WordPress and Webflow?Webflow operates on a subscription model with different pricing tiers based on features and traffic. WordPress is open-source and free to use, but you will incur costs for hosting, domain registration, premium themes, and plugins. The total cost for a WordPress site can vary widely depending on your specific needs.5. What was the key takeaway from Ryan's experience with the Google update?The main lesson from Ryan's story is that SEO is an ongoing process. Relying on past success without continuous effort in link building, content creation, and technical updates can leave a website vulnerable to algorithm changes. It highlights the importance of staying proactive and adaptable in your SEO strategy.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Is SEO Dead in 2026? SEO is not dead, it's evolving. While Google still dominates with 1.63 trillion visits (26x more than ChatGPT's 47.7 billion), the key to success in 2026 is integrating AI into your SEO strategy. Favour Obasi-ike, MBA, MS breaks it down today.Traditional SEO alone is becoming obsolete. This episode explores how to treat your website as intellectual property, the importance of content freshness, and why "your voice is your invoice" when it comes to differentiated messaging.Key Learning Topics1. SEO Has Evolved Into an "Exposure Engine"SEO reveals what your website is missing and how to show up in both traditional search and AI platforms (LLMs). Without AI integration, you're using outdated marketing.2. AI-SEO Integration is Essential39% see results within 1-2 months with AI-generated content; 26% in under one month. Organic SEO visibility directly impacts AI discoverability.3. Your Website is Intellectual PropertyTreat your domain like a plot of land and your website as the building. The "last modified" date signals freshness to search engines.4. "Your Voice is Your Invoice"If you're not selling, you're not saying anything different. Stories sell better than facts. Be provocative and unique in your messaging.5. Content Repurposing StrategyOne piece of content → 5-10 blog posts → e-book → lead magnet → courses. Stack your value ladder without reinventing the wheel.6. Preparation Drives Success"What you do off the field makes you an all-star on the field." Do the work before the work—send prep materials, plan content in batches.7. The Difference: Being Heard vs. Being HiredVisibility without differentiation doesn't convert. Say what competitors won't say to turn attention into revenue.8. Platform-Specific OptimizationGoogle/YouTube favor mobile; ChatGPT sees more desktop usage. Optimize for platform-specific user behaviors.Need to Book An SEO Discovery Call for Advertising or Marketing Services?>> Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick LinksEpisode TimestampsIntroduction & Core Concepts00:00 - Is SEO dead in 2026?01:31 - Main question introduced02:33 - Google: 1.63 trillion visits vs ChatGPT: 47.7 billion03:02 - "SEO is not dead" - it's an exposure engine03:34 - Warning about building without AI integrationMo Dub: Voice & Differentiation04:47 - Mo Dub introduces himself04:59 - "Your voice is an invoice"05:22 - If you're not selling, you're not saying anything different05:46 - Being heard vs. being hired06:07 - People are always searching for solutions06:34 - Google algorithm changes require contingency plansWebsite as Property08:21 - "Last modified" concept explained08:44 - Websites as intellectual property08:56 - Domain = plot, website = buildingAI Integration & Statistics35:49 - AI-generated content effectiveness35:58 - 39% see results in 1-2 months36:10 - 26% see results in under 1 month37:01 - Organic search enables AI discoverability37:25 - "SEO is dead" is false advertising38:03 - Traditional SEO without AI is obsoleteCopywriting & Content Strategy38:34 - "Facts tell, stories sell"39:28 - "What you do off the field makes you an all-star"39:35 - Your harvest is determined by your hustle40:22 - Doing the work before the work40:49 - Repurposing one blog into multiple formats41:28 - The more you speak, the more you get paidPlatform Statistics43:07 - Google: 97.4 billion visits43:24 - Google mobile: 70B, desktop: 26.5B43:36 - YouTube: 44.6% of traffic44:26 - ChatGPT: 5.3 billion visits44:33 - ChatGPT desktop: 4.19B, mobile: 1.24B44:41 - More desktop usage on ChatGPT vs mobile on GoogleClosing68:15 - Thanks and tomorrow's topic: WordPress vs Webflow68:56 - This calendar layout won't repeat until 203770:15 - Sign-offFAQsQ: Is SEO really dead in 2026?A: No. Google still dominates traffic, but traditional SEO without AI integration is becoming obsolete. You must optimize for both search engines and AI platforms.Q: How long to see results with AI-integrated SEO?A: 39% see results in 1-2 months; 26% in under one month with AI-generated content.Q: What does "your voice is an invoice" mean?A: What you say directly impacts revenue. If you're not selling, you're not saying anything different from competitors. Speak up with unique value.Q: Why is "last modified" important?A: It signals to search engines that your site is active and relevant. Fresh content ranks better; stale content suggests abandonment.Q: Being heard vs. being hired—what's the difference?A: Being heard is visibility; being hired is conversion. You need provocative, differentiated messaging to convert attention into clients.Q: How do I repurpose content effectively?A: Create one piece → expand to 5-10 blog posts → compile into e-book → create lead magnet → develop courses. Maximize ROI without recreating.Q: Why optimize for AI if Google dominates?A: AI platforms pull from sites ranking in organic search. No organic visibility = no AI visibility. Plus, AI is growing rapidly—optimize now for the future.Q: What's "doing the work before the work"?A: Preparation that makes execution efficient: sending prep videos before calls, batching content creation, planning your ecosystem in advance.Q: How important is mobile optimization?A: Critical. Google and YouTube see 70B+ mobile vs 26.5B desktop. However, ChatGPT is desktop-heavy (4.19B vs 1.24B mobile).Q: What's the biggest SEO mistake in 2026?A: Treating SEO as traditional marketing without AI integration, and neglecting content freshness through regular updates.Key TakeawaysSEO is evolving, not dying—AI integration is now mandatoryGoogle: 1.63T visits vs ChatGPT: 47.7B—search still dominates39% see results in 1-2 months with AI-integrated contentYour voice is your invoice—differentiation drives revenueTreat websites as intellectual property requiring maintenance"Last modified" dates signal relevance to search enginesStories sell better than facts—focus on transformationOne content piece can become multiple revenue streamsBeing heard ≠ being hired—you need unique messagingOrganic SEO enables AI discoverability—can't skip the foundationMobile-first for Google/YouTube; desktop-heavy for ChatGPTPreparation (work before work) separates all-stars from averageTraditional SEO without AI is obsolete marketingContent freshness and regular updates are non-negotiableYour harvest is determined by your hustleSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode of the HAYVN Hubcast, host Nancy Sheed is joined by Virginia Juliano, marketing and strategy consultant, and Marie Protomastro Patel of Girl on the Ball Solutions. Together, they reflect on a recent HAYVN Marketing Hub gathering and unpack the marketing shifts shaping how business owners and leaders should think about growth as we move into 2026. “Clarity is something that's never been out of style, but I think it's becoming even more important.” — Virginia Giuliano A central theme of the conversation is that marketing is no longer a separate function — we're all marketers now. From solopreneurs to established businesses, everyone is responsible for how their expertise, message, and value show up in the world. Key insights from the conversation include: AI is no longer optional — it's foundational.AI isn't a standalone tool or trend; it's woven into everything from strategy to content distribution to how people discover businesses. Like the early days of the internet, the shift is about integration, not resistance. Clarity is king — and always has been.No amount of clever tactics or polished content can compensate for a lack of clarity. Being clear on who you serve, what you do, and why it matters is the bedrock of effective marketing and strategy. Strategy must come before tactics.Business owners often get lost in execution — platforms, posts, tools — without anchoring decisions in strategy. Marketers add value by asking the hard questions that help cut through the clutter. Perfection is no longer the goal. Authenticity is.The pressure to constantly perform or produce flawless content is easing. Audiences are responding more to real, human moments than overly polished marketing. Showing up matters more than showing off. You don't need to be a content machine.Content stewardship is replacing content overload. Businesses should focus on what feels aligned, comfortable, and sustainable — and then use AI to repurpose and extend what already exists. Marketing is relationship building at its core.Whether through newsletters, speaking, podcasts, or in-person events, trust and connection drive long-term success. Community and human connection are becoming more valuable than noise and volume. AI amplifies good input — it doesn't replace thinking.AI can enhance strategy and execution, but only when the inputs are clear. Without clarity, goals, and intention, even the best tools fall flat. This conversation reinforces a powerful shift in modern marketing: less pressure, more alignment; fewer tactics, stronger strategy; and more humanity at every touchpoint. As AI becomes embedded in how we create and discover information, the business leaders who stand out will be the ones rooted in clarity, authenticity, and genuine relationships. “Marketing works best when it feels sustainable, not performative.” — Marie Protomastro Patel Marketing isn't about doing more — it's about doing what matters, consistently and in ways that feel true to who you are. Interested in implementing some of these marketing shifts into your marketing strategy? Give this custom ChatGPT a try. It's formulated from the recent 2026 Marketing Shifts presentation at HAYVN's Marketing Hub in January and this article based upon responses from marketers and creatives doing the work. Also, want to know more about HAYVN's Hub for Marketing? You can join the group monthly in person for “Ask the Experts” for marketing advice and insight as well as an opportunity to connect with smart marketers and creatives in the area. Connect with Nancy LinkedIn Instagram Website Connect with Virginia LinkedIn Website Connect with Marie LinkedIn Website Learn more about your ad choices. Visit megaphone.fm/adchoices
In this "LinkedIn Premium vs. Clubhouse Plus: Paid Social Business App Features Comparison" episode, Favour Obasi-ike, MBA, MS leads a detailed discussion comparing the premium subscription services of two major professional and social platforms: LinkedIn Premium and Clubhouse Plus. The conversation delves into the value proposition, pricing, and return on investment (ROI) for each service, offering listeners a clear framework for deciding which, if any, is the right investment for their professional goals. With contributions from guest speaker Jason and Celeste, the episode provides a balanced view, weighing the feature sets of both platforms against the practical needs of users, from small business owners to large corporate professionals. The discussion also highlights the importance of intentionality and active participation to maximize the benefits of these powerful networking tools.Podcast Episode: Learning TopicsThis episode offers valuable insights into several key areas of professional development and social media strategy. Listeners will gain a deeper understanding of the following topics:Platform Investment Strategy: Learn how to evaluate the costs and benefits of premium social media features to make informed investment decisions.Social Platform ROI: Discover methods for calculating the return on your investment of time, energy, and money on platforms like LinkedIn and Clubhouse.LinkedIn Optimization: Uncover underutilized free features, such as LinkedIn Projects, and learn how to build a compelling profile that attracts employers.Professional Networking: Gain best practices for building and maintaining a strong professional network, both online and off.Market Analysis Frameworks: An introduction to the TAM, SAM, and SOM (Total Addressable Market, Service Addressable Market, and Service Obtainable Market) framework for strategic planning.Need to Book An SEO Discovery Call for Advertising or Marketing Services?>> Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats OnlinePodcast Episode Key TimestampsNavigate the episode with these key timestamps to find the most relevant discussions for you:[00:00 - 02:00] Introduction to the discussion on LinkedIn Premium vs. Clubhouse Plus.[03:30 - 04:00] A direct comparison of the pricing structures for both services.[06:00 - 07:00] The history of LinkedIn Audio and its place in the social audio landscape.[07:00 - 08:00] The host shares their extensive history and experience with both platforms.[28:00 - 35:00] Guest speaker Jason offers a critical perspective on the timing of Clubhouse Plus and the ROI of LinkedIn Premium for small businesses.[36:00 - 38:30] A deep dive into the powerful and underutilized "Projects" feature on LinkedIn.[38:40 - 40:00] Closing thoughts and the application of the TAM/SAM/SOM framework to personal branding.Frequently Asked Questions (FAQs)1. What is the main difference between LinkedIn Premium and Clubhouse Plus?The primary difference lies in their core purpose. LinkedIn Premium is geared towards professional advancement, offering tools for job seeking, sales, and recruitment. Clubhouse Plus enhances the social audio experience, providing features for dedicated users to improve their networking and content creation on the platform.2. Is LinkedIn Premium worth it for small businesses?According to guest speaker Jason, the ROI for small businesses might be limited. While it offers powerful search and recruiting tools, many of the key benefits for networking and profile enhancement can be achieved using the platform's free features effectively.3. What are the most valuable free features on LinkedIn?The "Projects" feature is highlighted as a powerful tool to showcase your work and skills in detail. Additionally, collecting recommendations and building a comprehensive profile are highly effective free strategies for professional growth.4. How can I maximize my presence on these platforms without paying?The key is active and intentional participation. On LinkedIn, this means fully utilizing all profile sections, engaging with content, and connecting with other professionals. On Clubhouse, it involves joining relevant conversations, contributing valuable insights, and building a network through active participation.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode of the Marketing Club on Clubhouse, host Favour Obasi-ike, MBA, MS discusses "Social Business: LinkedIn SEO Best Practices with Marketing Tactical Strategies". The conversation, with industry friends and guests Jolanta, Celeste, and David Baker, delves into the nuances of optimizing your LinkedIn presence to increase visibility and build a strong personal brand. The episode covers a range of topics, from the importance of a clean and professional LinkedIn profile URL to the strategic use of LinkedIn features like newsletters and polls. The speakers emphasize the long-term value of content creation, the significance of building an email list, and the power of leveraging AI tools to enhance your marketing efforts.This podcast episode is packed with actionable advice for anyone looking to leverage LinkedIn for business growth and personal branding and social business building.Learning TopicsLinkedIn Profile Optimization: Learn how to optimize your LinkedIn profile for maximum visibility, including the importance of a clean URL and a well-crafted headline.Content Strategy: Discover effective content strategies for LinkedIn, including the use of polls, GIFs, and newsletters to engage your audience.The Power of Email Marketing: Understand why building an email list is crucial for long-term business success and how to integrate it with your LinkedIn strategy.Leveraging AI Tools: Get insights into using AI tools like Shield App to analyze your LinkedIn performance and gain a competitive edge.Long-Term SEO Value: Learn about the long-term benefits of creating high-quality content and how it contributes to your overall SEO strategy.Need to Book An SEO Discovery Call for Advertising or Marketing Services?>> Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats OnlineEpisode Timestamps[00:00 - 01:53] Introduction to LinkedIn SEO and its importance for business growth.[01:53 - 05:26] The importance of a clean and professional LinkedIn profile URL.[05:26 - 08:08] How to optimize your LinkedIn headline and avoid keyword stuffing.[08:08 - 15:45] The long-term value of content and the 24-month yield of an article.[15:45 - 23:10] The importance of building an email list and not relying solely on social media platforms.[23:10 - 33:31] How to use LinkedIn polls to engage your audience and gather insights.[33:31 - 40:12] Using GIFs on LinkedIn to make your posts more visually appealing.[40:12 - 50:30] The benefits of creating a LinkedIn company profile and using newsletters.[50:30 - 01:05:00] Discussion on various AI tools and search engines like Perplexity, ChatGPT, and Gemini.[01:05:00 - 01:15:00] Guest David Baker shares his story about getting locked out of his LinkedIn account and the importance of owning your audience.[01:15:00 - 01:25:00] Introduction to Shield App, an AI tool for LinkedIn analytics.[01:25:00 - 01:36:45] Final thoughts and key takeaways from the speakers.Frequently Asked Questions (FAQs)Q: Why is it important to have a clean LinkedIn URL?A: A clean LinkedIn URL (e.g., linkedin.com/in/yourname) is crucial for SEO and personal branding. It makes your profile look more professional and easier to find. Avoid URLs with random numbers or characters, as they can hurt your visibility.Q: Should I use hashtags on LinkedIn?A: The speakers suggest that hashtags are not essential on LinkedIn. It's more important to create high-quality content that resonates with your target audience. However, if you do use hashtags, use them sparingly and strategically.Q: How can I make my LinkedIn posts more engaging?A: You can use polls, GIFs, and visually appealing content to make your posts more engaging. Polls are a great way to interact with your audience and gather feedback, while GIFs can add a touch of personality to your posts.Q: What is the Shield App?A: Shield App is an AI-powered analytics tool for LinkedIn. It helps you track your content performance, understand your audience, and gain insights to improve your LinkedIn strategy. The speakers recommend it as a valuable tool for serious LinkedIn users.Q: Why is building an email list so important?A: You don't own your social media followers. If you get locked out of your account or the platform changes its algorithm, you could lose your audience. An email list gives you a direct line of communication with your followers that you control.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Favour Obasi-ike, MBA, MS takes us on deep dive into the world of digital marketing, with a strong focus on Search Engine Marketing (SEM) and Search Engine Optimization (SEO). The host breaks down the key differences and relationship between these two critical components of a successful online strategy. The discussion covers the entire customer journey, from the pre-click phase, where the user is first searching for information, to the post-click phase, where the goal is to convert the user into a customer.A significant portion of the episode is dedicated to practical, actionable advice for improving conversion rates. This includes a detailed look at crafting effective Calls to Action (CTAs), optimizing landing pages, and leveraging analytics to make data-driven decisions. The host also shares a valuable tip on using brackets in headlines to increase click-through rates. This episode features a friend / guest from Canada
In this strategic follow-up, Favour Obasi-ike, MBA, MS unveils the powerful, interconnected Microsoft ecosystem and why it's a game-changer for SEO. Move beyond Google and discover how Bing, Perplexity AI, and LinkedIn work together to build your website's authority and visibility in the age of AI search.We delve into the crucial, often-missed strategy for new websites: using Bing Webmaster Tools as a "language bridge" to accelerate Google's recognition of your site. Learn why your website must become your proprietary first-party data asset and how structured content gets cited by platforms like Perplexity.This episode is your roadmap to LLM (Large Language Model) Visibility, providing actionable steps on building trust signals, implementing schema markup, and creating a unified content structure that works across all platforms—not against them.Need to Book An SEO Discovery Call for Advertising or Marketing Services?>> Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats Online
Join Favour Obasi-ike, MBA, MS for a masterclass on email marketing strategies that actually drive revenue. In this session, Favour breaks down the power of segmented email campaigns, explains the metrics that matter, and shares how to build a website-first content strategy that turns subscribers into customers. Learn how to leverage free tools, automate your email sequences, and create long-term relationships with your audience through strategic, data-driven email marketing ROI.Whether you're just starting with email marketing or looking to optimize your existing campaigns, this episode delivers actionable insights you can implement immediately to boost engagement and generate sustainable revenue.What You'll Learn✓ How to use segmented emails to increase revenue and engagement✓ The difference between click-through rate and click rate (and why it matters)✓ Why your website is the foundation of successful email marketing✓ Google's E-E-A-T framework for creating helpful content✓ How to repurpose one piece of content across multiple channels✓ Which free tools every email marketer should be using✓ The "website-first" content strategy that saves time and builds SEO✓ How to create automated email sequences that work 24/7Top 7 Email Marketing Best Practices1. Use Segmented Emails StrategicallyCreate segments based on subscriber behavior and preferences. Use polls and interactive elements to gather data, then tag links to track which subscribers are interested in which offerings.2. Build a Helpful, Responsive WebsiteYour website should be fast-loading, mobile-friendly, and provide genuine value. Focus on Google's E-E-A-T framework: Experience, Expertise, Authority, and Trust.3. Create Content on Your Website FirstPublish content on your website before sharing on social media. This builds your owned digital assets, improves SEO, and gives you more control over distribution.4. Leverage Email Metrics for Continuous ImprovementTrack who opens, clicks, and takes action. Identify your most engaged subscribers and create VIP segments for them. Use this data to refine your messaging over time.5. Implement Scheduled and Automated Email SequencesSet up automated sequences that trigger based on subscriber actions. Create welcome series, nurture campaigns, and re-engagement flows that work around the clock.6. Repurpose Content Across Multiple FormatsTake one long-form piece and break it into blog posts, social media updates, podcast episodes, videos, and email newsletters. Maximize your content creation efforts.7. Focus on Long-term Relationship BuildingNot everyone opens emails the day you send them. Be consistent with your schedule, provide ongoing value, and build trust over time rather than chasing quick sales.Key Metrics to TrackDeliverability Rate - Percentage of emails reaching subscriber inboxesOpen Rate - Percentage of delivered emails that get openedClick Rate - Percentage of delivered emails with link clicksClick-Through Rate (CTR) - Percentage of opened emails with link clicksConversion Rate - Percentage completing your desired actionPodcast Episode Timestamps[00:00] Episode introduction: Email marketing best practices that earn revenue[00:40] Why segmented emails are the #1 revenue driver[03:06] How to create segments triggered by scheduled emails[03:37] Example: Segmenting by in-person vs. virtual event preferences[06:00] Using polls to understand what your audience really wants[07:00] Revenue starts at the beginning: building systems for MRR[08:00] Click-through rate vs. click rate explained[09:00] Identifying and segmenting your most engaged subscribers[10:00] Tracking email opens and clicks consistently[10:30] Creating VIP segments for highly engaged subscribers[14:00] Re-engaging inactive subscribers through targeted campaigns[15:00] Email deliverability and its impact on revenue[17:00] Understanding spam filters and how to avoid them[18:00] Email authentication: SPF, DKIM, and DMARC[20:00] Real case study: Client ranking page one for competitive keywords[21:42] Technical SEO: indexing, blogs, location pages, schema markup[23:00] Email marketing as direct response marketing[24:00] Why not everyone opens emails immediately (and that's okay)[25:00] Best Practice #1: Have a helpful, responsive website[25:32] Google's E-E-A-T framework: Experience, Expertise, Authority, Trust[26:22] You have less than 10 seconds to make an impression[27:00] The "website-first" content strategy[27:22] Free analytics tools: Google Search Console, GA4, Bing, Microsoft Clarity[28:00] Repurposing one article into multiple content formats[30:00] Maximizing content value through strategic repurposing[32:00] Creating content pillars and topic clusters[33:00] Planning content calendars aligned with email campaigns[35:00] Balancing evergreen content with timely topics[37:00] Creating lead magnets that attract quality subscribers[39:00] A/B testing email subject lines and content[40:00] Overview of popular email marketing platforms[41:00] Mailchimp: features, pricing, and best use cases[42:00] Constant Contact for small businesses and nonprofits[43:00] Brevo (formerly Sendinblue): affordable with SMS capabilities[44:00] HubSpot: comprehensive CRM and marketing automation[45:00] Choosing the right platform for your business needs[46:00] Free tier options and when to upgrade[50:00] Advanced segmentation for e-commerce businesses[51:00] Using behavioral triggers to increase conversions[52:00] Email in omnichannel marketing strategies[53:00] Measuring ROI from email campaigns[54:00] Common email marketing mistakes to avoid[57:00] Recap of key best practices[59:00] Closing remarks and next session announcement[59:29] Tomorrow's topic: Search Engine Marketing & SEO Best Practices (11 AM Central)Tools & Resources MentionedEmail Marketing Platforms: Flodesk >> Sign up and Get 50% OffAnalytics Tools: Google Search Console, Google Analytics (GA4), Bing Webmaster Tools, Microsoft Clarity, Fathom Analytics, Matomo AnalyticsOther Tools: Eventbrite, PinterestSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this comprehensive session, Favour Obasi-ike, MBA, MS explores the strategic nuances of email marketing. The discussion transcends basic sales tactics, positioning email as a foundational pillar for business documentation, professional credibility, and high-impact communication. Favour emphasizes that while social media platforms often dominate the marketing conversation, email remains a superior channel for conversion and long-term relationship building. The session provides a detailed roadmap for entrepreneurs and developers alike, covering technical infrastructure, audience psychology, and the necessity of intentional engagement.Strategic Insights and Market ComparisonsThe conversation highlights a stark contrast between the ephemeral nature of social media and the enduring impact of email marketing. Favour notes that social media conversion rates typically languish below 1%, whereas search engine optimization (SEO) and email marketing can achieve conversion rates ranging from 16% to over 33%. This discrepancy is attributed to the "currency" of email: the exclusive time and attention granted by the recipient. Unlike social media posts that are quickly buried by algorithms, an email retains its conversion potential long after it is sent, provided it reaches the recipient's inbox through proper technical execution.Need to Book An SEO Discovery Call for Advertising or Marketing Services?>> Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats Online| Marketing Channel | Average Conversion Rate | Primary Advantage || Social Media | < 1% | High initial visibility and brand awareness. || Email Marketing | 16% - 33%+ | Direct connection, longevity, and high intent. || SEO | 16% - 33%+ | Sustainable organic traffic and credibility. |Technical Infrastructure and DeliverabilityA significant portion of the session is dedicated to the technical "hygiene" required to maintain high deliverability. Favour introduces Google Postmaster as an essential tool for monitoring domain health and ensuring that communications are not flagged as spam. The technical setup involves a rigorous configuration of DNS records, including MX, SPF, and DKIM, which serve as the digital credentials for a legitimate sender. Furthermore, the discussion touches upon the physical properties of an email, such as file size and font optimization, which can inadvertently trigger spam filters if not managed correctly.| Technical Component | Purpose | Best Practice || Google Postmaster| Domain Health Monitoring | Regularly check [postmaster.google.com](https://postmaster.google.com). || MX, SPF, DKIM | Authentication & Compliance | Ensure all DNS records are correctly configured. || List Hygiene | Deliverability Maintenance | Clean the list after every campaign to remove bounces. || Email Size| Spam Prevention | Use standard fonts (16px-20px) to keep file sizes low. || Segmentation| Engagement Tracking | Group audiences by behavior or interest for targeted messaging. |Content Strategy and Audience EngagementFavour and his guests, including the developer Ifeanyi, discuss the shift toward more sophisticated, developer-friendly tools like Resend, which allow for scalable, code-driven email templates. The consensus is that modern audiences do not "read" in the traditional sense; instead, they "skim" for value. Consequently, the use of listicles, bullet points, and concise subject lines is paramount.A professional subject line should ideally be limited to three or four words to avoid appearing "junior," while the preview text should be leveraged to provide the necessary context that encourages a click.The session concludes with a call for intentionality in marketing. Favour suggests a "Want vs. Need" framework: use the subject line to address what the audience *wants* (immediate value or curiosity), and use the body of the email to deliver what they *need* (tutorials, case studies, or interactive elements like polls). This approach ensures that the communication is not just seen, but acted upon.Podcast Episode Timestamps[00:00] – Introduction to the role of email in documentation and professional communication.[01:03] – Favour Obasi-ike's background in intellectual property and search engine marketing.[02:35] – Comparative analysis of conversion rates across social media, SEO, and email.[04:50] – Technical requirements for deliverability: Google Postmaster and MX record configuration.[06:16] – Reflections on the "We Don't PLAY™️" podcast and Favour's six-year tenure on Clubhouse.[22:37] – The impact of font selection and email file size on technical deliverability.[23:53] – Strategies for audience segmentation and the importance of reviewing engagement analytics.[24:26] – Managing hard and soft bounces through consistent list hygiene.[28:44] – Guest contribution from Ifeanyi on using "Resend" and React for scalable email infrastructure.[45:20] – Timing strategies: Measuring audience activity windows for optimal email delivery.[46:25] – The psychology of subject lines: Why brevity (3-4 words) signals professional maturity.[47:43] – The "Want vs. Need" framework for content delivery and engagement.[49:36] – Utilizing polls for market research: A case study on Google vs. Perplexity preferences.[52:02] – The efficacy of listicles and skimming-friendly formats in modern digital communication.About Favour Obasi-ikeFavour Obasi-ike is a prominent business consultant and entrepreneur specializing in helping creators and business owners secure their intellectual property through search engine marketing, Pinterest, and podcasting. He is the host of the "We Don't PLAY™️" podcast, a long-running series with over 610+ episodes spanning seven years.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this insightful episode, Favour Obasi-ike, MBA, MS breaks down the critical differences and essential overlaps between traditional Google SEO and the emerging field of ChatGPT SEO (optimization for AI search). The core distinction is framed as Websites vs. Conversation. While Google prioritizes structured, keyword-optimized websites, AI models like ChatGPT, Perplexity, and Gemini focus on providing direct, conversational answers.Favour Obasi-ike argues that the future of content visibility lies in establishing your website as the central anchor for all content distribution. By consistently linking your website across all platforms (YouTube, LinkedIn, podcasts, etc.), you build the domain authority and citation structure necessary for AI models to trust and cite your content. He emphasizes that AI-driven search is shifting the user experience from "clicking" on a link to "trusting" a direct answer, making the source's authority more critical than ever. The podcast episode concludes with actionable advice on technical SEO, including optimizing for page speed, Core Web Vitals, and formatting content with listicles and tables to be easily digestible by AI.Need to Book An SEO Discovery Call for Advertising or Marketing Services?>> Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats OnlineKey Episode TakeawaysThe Fundamental Difference: Websites vs. ConversationThe core difference is in the format each search system prioritizes. Google SEO is built around ranking individual websites on search result pages (SERPs) for structured keywords. The user's journey involves clicking through to a website.ChatGPT SEO, on the other hand, is built for a conversational AI interface. The goal is to provide the perfect, direct, and trusted answer within the chat window itself, minimizing the need for a click.The New SEO Ecosystem: LLM VisibilityTo achieve LLM Visibility (Large Language Model Visibility), you must understand that search is now split between two major ecosystems.The Google/OpenAI ecosystem includes Google search, ChatGPT (using the Atlas Browser), and the associated platform, YouTube.The Microsoft/Perplexity ecosystem includes the Perplexity AI platform (using the Comet Browser) and the associated Microsoft-owned platform, LinkedIn.Actionable Steps for 2026 SEO StrategyEstablish Your Anchor: Your website must be the central hub for all your content.Distribute Your Authority: Place your website link on every third-party platform (social media, podcast directories, video descriptions).Optimize for Speed: Prioritize Core Web Vitals and page speed for both mobile and desktop to ensure a positive user experience, which Google rewards.Format for AI: Structure your content using tables, listicles, and concise, keyword-rich formatsto make it easy for AI models to extract and cite direct answers.Build Trust, Not Just Clicks: Focus on building long-term trust and authority with search engines through consistent, high-quality, and structured content.Episode Timestamps[00:00] Introduction: Google SEO vs. ChatGPT SEO, Optimization Showdown.[00:30] Defining the core difference: Google focuses on websites, ChatGPT focuses on conversation.[01:33] The connection: ChatGPT Atlas (browser) citing YouTube (owned by Google).[03:52] The goal: Use your website as an anchor for content distribution.[04:02] Understanding LLM Visibility (Large Language Model Visibility).[04:28] The emerging AI browser landscape: ChatGPT Atlas, Perplexity Comet, and the upcoming Google Disco.[05:30] The two major ecosystems: Google/YouTube/ChatGPT vs. Microsoft/LinkedIn/Perplexity.[06:15] The importance of checking your business's citations with "Google Learn About."[06:56] AI's focus on directness and specificity in answers (Siri, Alexa, etc.).[08:00] The shift from "click" to "trust" in AI-driven search results.[09:00] Why a strong website domain authority is crucial for AI citation.[10:00] The concept of "AI-friendly" content and the need for listicles and tables.[11:00] The future of search: AI-driven answers vs. traditional links.[12:00] The importance of structured data and schema for AI.[13:00] The difference between a website and a social media profile.[14:00] The need for a content mix (audio, video, text, image).[15:00] The role of a website in the new SEO ecosystem.[16:00] The power of a website's domain authority.[17:00] The shift from "click" to "trust" in AI-driven search.[18:00] The importance of technical SEO: Page Speed and Core Web Vitals.[19:00] How to build content that is easy to read and digest.[20:00] The value of brand citations and authority.[21:00] The long-term benefit of placing your website everywhere.[22:00] Final call to action: Check if your content is in table and listicle formats.[23:00] The power of tactics, strategy, and timing in SEO.[24:00] Conclusion: Build structure and trust with search engines, as they are "talking to each other."See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this insightful session, Favour Obasi-ike, MBA, MS, a seasoned marketing expert, delves into the intricacies of launching and sustaining a profitable podcast. This episode is a goldmine for anyone looking to move beyond just creating content and build a podcast that generates both impact and income. Favour breaks down the essential strategies for creating a podcast that stands out and delivers tangible results.This session is a must-listen for aspiring and current podcasters who want to understand the business of podcasting. Favour provides a clear roadmap for building a strong foundation for your podcast, from establishing a web presence to leveraging SEO for discoverability. If you're ready to take your podcast to the next level, this episode is packed with actionable advice and expert insights.Need to Book An SEO Discovery Call for Advertising or Marketing Services?>> Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats OnlineIn this episode, you'll learn:[03:34] The foundational idea behind a profitable podcast: impact.[05:34] Why your podcast needs its own website and domain.[08:00] The importance of email capture for building a direct relationship with your audience.[10:10] How to think of your podcast as a separate entity from your main business.[11:06] The concept of creating and building capacity for your podcast.[14:00] How to create a content bank and repurpose your podcast content.[20:01] The significance of SEO in podcasting and how to optimize your show notes.[30:04] How to use your podcast to build a community and generate leads.[39:15] The power of anchor text and how to use it to drive traffic to your website.[43:21] The importance of choosing the right genre and categories for your podcast.[50:00] How to create a content strategy that aligns with your business goals.[59:01] The value of guesting on other podcasts to expand your reach.[01:05:00] How to use your podcast to build a personal brand and establish yourself as an expert in your niche.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Are you ready to take your podcast from a passion project to a monetization-based international business advertising/marketing tool? In this comprehensive episode, host Favour Obasi-ike, MBA, MS delivers an in-depth masterclass on leveraging podcast SEO and monetization strategies for international business growth. This session is the final installment in a series focused on helping podcasters and business owners build sustainable, globally-reaching content strategies.Favour explores the critical intersection of podcasting, search engine optimization, and international business development. The episode covers essential topics including multilingual content localization, performance benchmarks, download metrics, and how to position podcasts for passive monetization through advertising networks.Key highlights include real-world success stories from clients who have transformed their podcasts into powerful SEO assets, including a case study of turning 50 podcast episodes into 50 optimized blog posts that now rank on Google's AI-powered search results. Favour also demonstrates how his own podcast appears in Google's featured snippets and AI mode results, providing concrete proof of the strategies discussed.The episode features interactive discussions with community members Juliana, Celeste, and others who share their own experiences with SEO implementation, AI optimization (AIO), and the tangible business results they've achieved. Juliana shares an exciting success story about landing a major client through Google Gemini recommendations, directly attributable to SEO work completed three years prior with FavourThis episode is essential listening for podcasters, content creators, coaches, consultants, and international business owners who want to understand how to build long-term digital assets, increase discoverability across global markets, and create multiple revenue streams through strategic content optimization.Need to Book An SEO Discovery Call for Advertising or Marketing Services?>> Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Subscribe to the We Don't PLAY Podcast>> Purchase Flaev Beatz Beats OnlineWhat You'll Learn:International SEO Fundamentals: How to optimize your podcast content for multiple languages, regions, and search engines (Google.com, Google.co.uk, and beyond).Monetization Metrics That Matter: Understanding downloads vs. unique listeners, 7-day and 30-day performance benchmarks, and what advertising networks look for.Multilingual Content Strategy: Leveraging localization and translation features to expand your audience across different cultures and languages.Podcast-to-Blog Conversion: The proven method of turning podcast episodes into SEO-optimized blog posts that rank on Google and drive traffic back to your audio content.AI Optimization (AIO): How to position your content to appear in Google's AI mode, featured snippets, and AI-powered recommendation engines like Google Gemini.Real Results: Case studies including a client whose emotional coaching podcast now ranks on Google, and a CPA who landed a major client through Gemini AI recommendations.Long-Term Asset Building: Why SEO is a marathon, not a sprint, and how work done today pays dividends for years to come.Detailed Episode TimestampsIntroduction & Overview (00:00 - 05:55) 00:00 - 00:13: Episode title: "Podcast SEO Monetization for International Businesses". 00:13 - 00:45: Welcome and call to subscribe to We Don't Play Podcast. 00:45 - 01:27: Overview: International business connections through podcasting. 01:27 - 02:31: Performance benchmarks: Downloads vs. unique listeners, measuring success. 02:31 - 03:33: Building sustainable growth and niche dominance. 03:33 - 04:48: Multilingual content and localization strategies. 04:48 - 05:55: International perspective: Moving beyond regional thinking.International SEO Strategy (05:55 - 10:03) 05:55 - 06:58: Analytics insights: Tracking international audience growth. 06:58 - 08:04: Case study introduction: Client success with emotional coaching podcast. 08:04 - 09:09: Turning 50 podcast episodes into 50 SEO-optimized blogs. 09:09 - 10:03: Podcast-to-blog strategy and long-term asset building.Content Conversion & Client Success Stories (10:03 - 15:00) 10:03 - 11:00: Amazon book-to-podcast conversion strategy. 11:00 - 12:00: Passive vs. active content consumption patterns. 12:00 - 13:00: Multi-platform distribution: Spotify, Apple Podcasts, YouTube. 13:00 - 14:00: Clubhouse as a content creation and community building platform. 14:00 - 15:00: Real-time engagement and relationship building.Technical SEO Implementation (15:00 - 20:00) 15:00 - 16:00: Search engine algorithms and content discoverability. 16:00 - 17:00: Metadata optimization for podcasts. 17:00 - 18:00: Location-specific SEO strategies. 18:00 - 19:00: Building booking systems and conversion pathways. 19:00 - 20:00: Creating "red carpet" experiences for potential clients.Monetization Strategies (20:00 - 25:00) 20:00 - 21:00: Advertising network requirements and download thresholds. 21:00 - 22:00: Passive income through podcast monetization. 22:00 - 23:00: Building credibility through consistent content. 23:00 - 24:00: Long-term revenue stream development. 24:00 - 25:00: International market opportunities.Community Engagement & Live Discussion (25:00 - 30:00) 25:00 - 26:22: Community building on Clubhouse since 2020. 26:22 - 27:40: Prayer and intentionality in content creation. 27:40 - 28:40: Daily room commitment and audience engagement. 28:40 - 29:19: Juliana's Success Story: Landing a major CPA client through Google Gemini. 29:19 - 30:00: AI Optimization (AIO) and its importance.AI-Powered Search Results (30:00 - 35:00) 30:00 - 31:11: SEO as a long-term investment: Results from work done 3 years ago. 31:11 - 32:30: Live Demonstration: Host's podcast appearing in Google AI mode with timestamp references. 32:30 - 33:50: Dual focus: Local search dominance + global revenue streams. 33:50 - 34:30: International markets and currency considerations (Shopify example). 34:30 - 35:00: Technical factors: IP address, API, LLM, search history.Actionable Strategies & Takeaways (35:00 - 39:07) 35:00 - 35:50: Being intentional about topics of interest. 35:50 - 36:20: Importance of independent research and validation. 36:20 - 37:18: Celeste's Reflection: Community value and 2026 goals. 37:18 - 38:00: Top 3 priorities: Booking system, financial management, business structure. 38:00 - 38:46: Encouragement and resources for implementation. 38:46 - 39:07: Closing remarks and invitation to daily rooms.This episode is perfect for:Podcasters looking to monetize their content.International business owners seeking global visibility.Coaches and consultants building authority online.Content creators wanting to maximize their reach.Marketers interested in AI optimization strategies.Episode Tags/KeywordsPodcast SEO, International Business, Podcast Monetization, Multilingual Content, Content Localization, AI Optimization, AIO, Google Gemini, Featured Snippets, Download Metrics, Passive Income, Content Repurposing, Blog Strategy, Digital Marketing, Search Engine Optimization, Global Revenue Streams, Podcast Analytics, Advertising Networks, Authority Building, Long-term Strategy, Clubhouse Marketing, Community Building, Business Growth, Online Visibility, International Markets.Target AudiencePodcasters seeking monetization strategies.International business owners.Digital marketers and SEO professionals.Coaches and consultants.Content creators and influencers.Entrepreneurs building online presence.Small business owners expanding globally.Marketing professionals learning AI optimization.Anyone interested in passive income through content.This episode is part of the We Don't PLAY!™️ Podcast series, hosted by Favour Obasi-Ike, focusing on practical digital marketing strategies for business growth.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Join us as we unpack one of the most common questions new HubSpot users ask: Do you begin with Marketing Hub or Sales Hub? This episode features a tactical discussion between Tonia Speir, Senior Sales Executive at SmartBug, and John Suarez, Director of HubSpot Strategy at SmartBug, diving into how to make the right first move in HubSpot based on your business model, team structure, and long-term goals.
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Mark Victor Hansen is co-author of Chicken Soup for the Soul and is author of Power of Focus, The Aladdin Factor, Dare to Win, and One Minute Millionaire. Top 3 Value Bombs 1. Once someone starts talking, heart to heart, soul to soul, then you really have deeply penetrating and meaningful conversations. 2. Ask the right questions. 3. When you write what you want, it is your prediction of your future. And every time you write it, you synchronize it with time and space. The Bridge from Your Dreams to Your Destiny - Ask! by Mark Victor Hansen Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Author100 A 100-day program where I will personally guide you 1-on-1 to create, write, publish and market your book. If you want daily guidance and mentorship from me, JLD, then head over to Author100.com to sign up for a free call to chat about the details Notion Combines your notes, docs, and projects into one space that's simple and beautifully designed. And now it has the power of AI built right inside of it. Try Notion for free when you go to Notion.com/johnleedumas
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Mark Victor Hansen is co-author of Chicken Soup for the Soul and is author of Power of Focus, The Aladdin Factor, Dare to Win, and One Minute Millionaire. Top 3 Value Bombs 1. Once someone starts talking, heart to heart, soul to soul, then you really have deeply penetrating and meaningful conversations. 2. Ask the right questions. 3. When you write what you want, it is your prediction of your future. And every time you write it, you synchronize it with time and space. The Bridge from Your Dreams to Your Destiny - Ask! by Mark Victor Hansen Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Author100 A 100-day program where I will personally guide you 1-on-1 to create, write, publish and market your book. If you want daily guidance and mentorship from me, JLD, then head over to Author100.com to sign up for a free call to chat about the details Notion Combines your notes, docs, and projects into one space that's simple and beautifully designed. And now it has the power of AI built right inside of it. Try Notion for free when you go to Notion.com/johnleedumas
Brooke Triplett is the founder of she sells with Brooke, dedicated to empowering women achieve financial freedom through remote sales training and a supportive community. Top 3 Value Bombs 1. Sales today requires authenticity and women does an incredible job at making people feel safe and understood. 2. The biggest barrier in sales is thinking that we have to fit a mould. 3. Flexibility is the new frredom and it is one of the most liberating shifts that is happening in sales today. Follow Brooke on Instagram and look at what's happening in remote sales - She Sells with Brooke Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more ThriveTime Show Attend the world's highest rated business growth workshop taught personally by Clay Clark and NOW featuring Rich Dad Poor Dad Author Robert Kiyosaki and Eric Trump at ThrivetimeShow.com/eofire Airbnb If you've got an extended trip coming up and need a little help hosting while you're away, just hire a co-host to do the work for you! Find a co-host at Airbnb.com/host
Brooke Triplett is the founder of she sells with Brooke, dedicated to empowering women achieve financial freedom through remote sales training and a supportive community. Top 3 Value Bombs 1. Sales today requires authenticity and women does an incredible job at making people feel safe and understood. 2. The biggest barrier in sales is thinking that we have to fit a mould. 3. Flexibility is the new frredom and it is one of the most liberating shifts that is happening in sales today. Follow Brooke on Instagram and look at what's happening in remote sales - She Sells with Brooke Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more ThriveTime Show Attend the world's highest rated business growth workshop taught personally by Clay Clark and NOW featuring Rich Dad Poor Dad Author Robert Kiyosaki and Eric Trump at ThrivetimeShow.com/eofire Airbnb If you've got an extended trip coming up and need a little help hosting while you're away, just hire a co-host to do the work for you! Find a co-host at Airbnb.com/host
Kim Daly has created nearly 1000 franchisees, and today, she is recognized as one of America's top franchise consultants. She is the founder and host of KimDaly.tv and Create Wealth through Franchising Podcast. Top 3 Value Bombs 1. Wealth is created in business by multiplication and the more stores you have, the more wealthy you are. 2. Validation is one of the important part of the due diligence process. 3. The business is the vehicle that drives your life to a new place but the gas in that vehicle is the clarity of your goals and dreams. Contact Kim, take control of your life and own a franchise - The Daly Coach Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Author100 A 100-day program where I will personally guide you 1-on-1 to create, write, publish and market your book. If you want daily guidance and mentorship from me, JLD, then head over to Author100.com to sign up for a free call to chat about the details
Kim Daly has created nearly 1000 franchisees, and today, she is recognized as one of America's top franchise consultants. She is the founder and host of KimDaly.tv and Create Wealth through Franchising Podcast. Top 3 Value Bombs 1. Wealth is created in business by multiplication and the more stores you have, the more wealthy you are. 2. Validation is one of the important part of the due diligence process. 3. The business is the vehicle that drives your life to a new place but the gas in that vehicle is the clarity of your goals and dreams. Contact Kim, take control of your life and own a franchise - The Daly Coach Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Author100 A 100-day program where I will personally guide you 1-on-1 to create, write, publish and market your book. If you want daily guidance and mentorship from me, JLD, then head over to Author100.com to sign up for a free call to chat about the details
Clay Clark is a father of five kids, a former “U.S. SBA Entrepreneur of the Year,” the founder of several multi-million dollar companies, & the host of the ThriveTime Show podcast. Top 3 Value Bombs 1. If you have a great product and a great service but without leads, you can't succeed. 2. If you want to build an organization, you need to be organized. 3. Its all about the metrics. Document what works, make a KPI and track the numbers that matter to your business. Schedule the free 13 point assessment and take action. Look at the 2400 documented client success stories - ThriveTime Show Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Author100 A 100-day program where I will personally guide you 1-on-1 to create, write, publish and market your book! If you want daily guidance and mentorship from me, JLD, then head over to Author100.com to sign up for a free call to chat about the details Notion Combines your notes, docs, and projects into one space that's simple and beautifully designed. And now it has the power of AI built right inside of it. Try Notion for free when you go to Notion.com/johnleedumas
Clay Clark is a father of five kids, a former “U.S. SBA Entrepreneur of the Year,” the founder of several multi-million dollar companies, & the host of the ThriveTime Show podcast. Top 3 Value Bombs 1. If you have a great product and a great service but without leads, you can't succeed. 2. If you want to build an organization, you need to be organized. 3. Its all about the metrics. Document what works, make a KPI and track the numbers that matter to your business. Schedule the free 13 point assessment and take action. Look at the 2400 documented client success stories - ThriveTime Show Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Author100 A 100-day program where I will personally guide you 1-on-1 to create, write, publish and market your book! If you want daily guidance and mentorship from me, JLD, then head over to Author100.com to sign up for a free call to chat about the details Notion Combines your notes, docs, and projects into one space that's simple and beautifully designed. And now it has the power of AI built right inside of it. Try Notion for free when you go to Notion.com/johnleedumas
From homeless foster child to thriving single mom, Abi Levine has helped clients manifest over 1.5 billion dollars, specializing in money mindset and manifestation, blending science and magic for transformative results. Top 3 Value Bombs 1. Everybody says we have to get out of our comfort zone in order to be successful and its true, except for the fact that our brain and body has the job to keep us inside our comfort zone. 2. Most entrepreneurs carry both , the fear of failure and the fear of success that keeps us trapped in a really tight space. Most often, the fear of success is rooted in the fear of failure. 3. Lack of self trust creates this feeling of perpetual indecision because we don't have faith in ourselves. Learn how to leverage the science behind mindset & manifestation to create the exact life that you want - The Science of Manifestation Game Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more ThriveTime Show Attend the world's highest rated business growth workshop taught personally by Clay Clark and NOW featuring Rich Dad Poor Dad Author Robert Kiyosaki and Eric Trump at ThrivetimeShow.com/eofire ZipRecruiter Let ZipRecruiter find top talent for your roles — in no time at all. Go to ZipRecruiter.com/fire right now to try it for free
From homeless foster child to thriving single mom, Abi Levine has helped clients manifest over 1.5 billion dollars, specializing in money mindset and manifestation, blending science and magic for transformative results. Top 3 Value Bombs 1. Everybody says we have to get out of our comfort zone in order to be successful and its true, except for the fact that our brain and body has the job to keep us inside our comfort zone. 2. Most entrepreneurs carry both , the fear of failure and the fear of success that keeps us trapped in a really tight space. Most often, the fear of success is rooted in the fear of failure. 3. Lack of self trust creates this feeling of perpetual indecision because we don't have faith in ourselves. Learn how to leverage the science behind mindset & manifestation to create the exact life that you want - The Science of Manifestation Game Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more ThriveTime Show Attend the world's highest rated business growth workshop taught personally by Clay Clark and NOW featuring Rich Dad Poor Dad Author Robert Kiyosaki and Eric Trump at ThrivetimeShow.com/eofire ZipRecruiter Let ZipRecruiter find top talent for your roles — in no time at all. Go to ZipRecruiter.com/fire right now to try it for free
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Zachary Comm is a relentless creative, game designer and Non-Fungible Token (NFT) producer responsible for Blockchain Heroes and the upcoming project, Draco Dice. Top 3 Value Bombs 1. Your capacity of success is determined largely by your ability to suffer well. 2. Blockchain is now the most reliable indicator of ownership. 3. You as the consumer have the right to demand more from blockchain technology. You have full control over the assets you truly own. The Dice of Internet - Draco Dice Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Shopify The new year is here, and there's no better time to just start! And with Shopify, your first sale is closer than you think. Sign up for your 1dollar per month trial period at Shopify.com/onfire Airbnb If you've got an extended trip coming up and need a little help hosting while you're away, just hire a co-host to do the work for you. Find a co-host at Airbnb.com/host
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Zachary Comm is a relentless creative, game designer and Non-Fungible Token (NFT) producer responsible for Blockchain Heroes and the upcoming project, Draco Dice. Top 3 Value Bombs 1. Your capacity of success is determined largely by your ability to suffer well. 2. Blockchain is now the most reliable indicator of ownership. 3. You as the consumer have the right to demand more from blockchain technology. You have full control over the assets you truly own. The Dice of Internet - Draco Dice Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Shopify The new year is here, and there's no better time to just start! And with Shopify, your first sale is closer than you think. Sign up for your 1dollar per month trial period at Shopify.com/onfire Airbnb If you've got an extended trip coming up and need a little help hosting while you're away, just hire a co-host to do the work for you. Find a co-host at Airbnb.com/host
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Stoyan Kenderov is a global products and technology leader with 30+ years of experience currently serving as the Chief Product and Technology Officer for Plastiq, a leading intelligent payments platform. Top 3 Value Bombs 1. Small business owners must find a tool to help them quickly reduce spending time with the financial flow process of the business. 2. You need to make sure that you can pay your vendors and get paid back, and the faster you can do that, the faster you can grow your business. 3. Go travel a lot. Experience different cultures and make friends. Reach out to Stoyan via email - Stoyan's Email Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Notion Combines your notes, docs, and projects into one space that's simple and beautifully designed. And now it has the power of AI built right inside of it. Try Notion for free when you go to Notion.com/johnleedumas
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Andrew Warner is the author of Stop Asking Questions, a book for interviewers and anyone who wants to learn through conversations. It's based on over 2,000 interviews he did on Mixergy, his podcast. Top 3 Value Bombs 1. The people who admire and want to meet you are there. As long as you can start a great conversation, you can build a great relationship with them, and learn from them. 2. A double-barreled question has two questions in one. If you ask two things at the same time, people will pick the easy one and only answer that and forget the hard one that you probably want to get answered. 3. If you ask things outright, it feels like it's coming out of nowhere and it feels like you're putting your interviewee against the wall and pushing them to say something they're not comfortable saying. You need to give them an exit so they feel comfortable deciding how to respond. Get Andrew's book and learn how to lead high-impact interviews - Stop Asking Questions Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more ThriveTime Show Attend the world's highest rated business growth workshop taught personally by Clay Clark and NOW featuring Rich Dad Poor Dad Author Robert Kiyosaki and Eric Trump at ThrivetimeShow.com/eofire Author100 A 100-day program where I will personally guide you 1-on-1 to create, write, publish and market your book. If you want daily guidance and mentorship from me, JLD, then head over to Author100.com to sign up for a free call to chat about the details
Founder and CEO Ari Rastegar, “the Oracle of Austin,” is a real estate developer known for major Sunbelt projects and his Wall Street Journal Best Seller, The Gift of Failure. Top 3 Value Bombs 1. We've demonized the concept of failure and gave it a negative connotation. What we are trying to do is demystify the baggage and say that this is part of the process and that is how it works. The key factor is learning, and it holds true in life, business and relationships. 2. In life, making a mistake or mishap is how you move towards mastery. 3. No value in this world will happen without persistence. Persistence is the mother of all success. Build Sustainable Wealth. Invest in real estate alongside our institutional partners - Rastegar Capital Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Airbnb If you've got an extended trip coming up and need a little help hosting while you're away, just hire a co-host to do the work for you! Find a co-host at Airbnb.com/host Optimize To chat with JLD about Optimizing your life, click here: EOFire.com/optimize
Birkman President, Amy Shepley, is a third-generation Birkman family leader with twenty years of experience working with organizational behavior and perception. She's one of the most in-demand workshop facilitators for highly successful companies due to her deep understanding of the product and wide-ranging experience applying solutions within a broad set of industries. Top 3 Value Bombs 1. The Perception Paradox is recognizing that each person is experiencing the world on a completely unique way. The paradox is the people who see the world different from you are the hardest to work with. 2. Trust and respect are big core issures and half of the population have opposite perception on how these are built. How you think is the right way to build it is not the right way for others and it becomes a breeding ground for conflict. 3. Be around the people who see things differently with you because they are the people you need especially when you build a company as an entrepreneur. You need to surround yourself with this people because they will cover your blindspots. Try MyBirkman. Join the future of work, and try MyBirkman, Birkman's latest technological advancement that puts the power of perception in your pocket - MyBirkman Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Notion Combines your notes, docs, and projects into one space that's simple and beautifully designed. And now it has the power of AI built right inside of it! Try Notion for free when you go to Notion.com/johnleedumas Optimize To chat with JLD about Optimizing your life, click here: EOFire.com/optimize
Spencer Rascoff is a serial entrepreneur who co-founded Zillow, Hotwire, Pacaso, dot.LA, Queue, heyLibby and 75 and Sunny Ventures. He served as Zillow's CEO for a decade and teaches entrepreneurship at Harvard. Top 3 Value Bombs 1. Once you found success in business, you will be able to redirect your interest and enthusiasm to other things. Success driven people are satisfied and they don't feel the need to continue to strive to build and run larger organizations. 2. You need passion when you are starting something because you will encounter enormous challenges and in order to overcome it, you need to run through walls and be super fired up about it. 3. Surround yourself with people who are better than you. Entrepreneurship is not a solo endeavour. In real life there are teams and team of teams. Entrepreneurship is a team sport so make sure you surround yourself with great teams. Luxury vacation home ownership, elevated. Own your family's dream vacation home, today - Pacaso Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more ThriveTime Show Attend the world's highest rated business growth workshop taught personally by Clay Clark and NOW featuring Rich Dad Poor Dad Author Robert Kiyosaki and Eric Trump at ThrivetimeShow.com/eofire Optimize To chat with JLD about Optimizing your life, click here: EOFire.com/optimize
Jenia Serebrin is the founder and CEO of Serebrin Group LLC, an innovative accounting and tax mentoring firm based in Los Angeles. She is known as the “Tax Saving Game Changer” for her unique ability to turn financial frustration into clarity and empowerment. In her bestselling book, Legacy by Design: How to Shift Your Mindset on Taxes and Build Your Legacy, she shares her ABC Blueprint, a transformative approach that makes taxes and finances not only manageable but empowering. Top 3 Value Bombs 1. Numbers are easy and taxes are fun because it is a privilege when you are in business. When you have that mindset, you are unstoppable. 2.. Stop everything you are doing and decide that this universe is a friendly universe and that taxes is a privilege of being in business and that the only thing you got to do is to know the rules. 3. We can't control anything but only our thoughts and actions. If we apply the ABC Blueprint , its going to take us to the next level of what we dream of. Use the promo code 'Fire Nation' and get access Jenia's Money Mindset Mastery and more - Legacy by Design Book Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Airbnb If you've got an extended trip coming up and need a little help hosting while you're away, just hire a co-host to do the work for you! Find a co-host at Airbnb.com/host NetSuite Over 41,000 businesses have future-proofed their business with NetSuite, by Oracle - THE number one cloud E.R.P. Download the CFO's Guide to AI and Machine Learning for free at NetSuite.com/fire
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Michael E. Gerber is the author of the NY Times mega-bestseller, for two consecutive decades, "The E-Myth Revisited" and nine other worldwide best-selling E-Myth books concerning small business entrepreneurship, leadership, and management. Top 3 Value Bombs 1. If you're to become someone you're not, or you're to possess something you don't feel, or you're unwilling to go one step further in your life without discovering who you are and why you're here, then The Dreaming Room Online is for you. 2. The entrepreneurial spirit, despite the desire to not experience pain, is incapable of not doing what's necessary to be done despite the pain that comes with it. It's driven from within - from the notion that we're born from the image of God. 3. The four personalities an entrepreneur is comprised of — the dreamer, the thinker, the storyteller, the leader. Transform Your Life. Realize Your Dream. Vision. Purpose. Mission - Michael's website Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Notion Combines your notes, docs, and projects into one space that's simple and beautifully designed. And now it has the power of AI built right inside of it! Try Notion for free when you go to Notion.com/johnleedumas Optimize To chat with JLD about Optimizing your life, click here: EOFire.com/optimize
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Peter has been recognized by Entrepreneur.com as the world's leading authority for millennials and entrepreneurs. Top 3 Value Bombs 1. When you're living a world-class life, it's so much easier to give and so much easier to build other people up. 2. People need to realize that money is a tool you can use for better. It is an excellent servant but a terrible master. 3. Having a lifestyle that you're proud of that allows you to travel and love what you do is a different level of fulfillment. Get Peter's book and Discover The 7 Rules To Build A 7 Figure Business In The New Economy - 7 Rules To 7 Figures Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more ThriveTime Show Attend the world's highest rated business growth workshop taught personally by Clay Clark and NOW featuring Rich Dad Poor Dad Author Robert Kiyosaki and Eric Trump at ThrivetimeShow.com/eofire Optimize To chat with JLD about Optimizing your life, click here: EOFire.com/optimize
Every month we put together an income report to share a behind-the-scenes look at the ups and downs of running a 7-figure business. In full transparency, it's not easy – but it IS possible. Through hearing about our mistakes, lessons learned, and our wins, we hope to inspire and motivate you to take action in your business with just one step forward every single day. For our full income report, visit EOFire.com/income136, and IGNITE! December 2024 Income At-A-Glance Gross Income for December: $131,587 Total Expenses for December: $12,156 Total Net Profit for December: $119,431 Difference b/t December and November: +$35,348 Percentage of net profit to overall gross revenue: 91 percent Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Airbnb If you've got an extended trip coming up and need a little help hosting while you're away, just hire a co-host to do the work for you. Find a co-host at Airbnb.com/host Optimize To chat with JLD about Optimizing your life, click here EOFire.com/optimize
Jon Ostenson is a top .1 percent Franchise Broker, Consultant, Investor, and Author of the book 'Non-Food Franchising'. He draws on his experience as a former Inc. 500 Franchise President and Multi-Brand Franchisee in serving his clients. He is a frequent contributor on Franchising for Forbes, Inc., Bloomberg and The Franchise Journal. Top 3 Value Bombs 1. There is no perfect time for success. Stepping out and fighting through is what separate entrepreneurs to wannabe-preneurs. 2. Entrepreneurship Through Acquisition or ETA is a time consuming process. Existing business sound great on paper because you get a team that is already in place and market awareness but you have to put in mind that whenever you have a change in ownership you will also have a change in culture, key employees and key customers. 3. Traditional start ups once exposed to franchising realized that there is so much benefit in starting on 3rd base because the product and market fit are already proven out and are a lot less risky. Check out Jon's website and get a free copy of his downloadable book - Franbridge Consulting Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Notion Combines your notes, docs, and projects into one space that's simple and beautifully designed. And now it has the power of AI built right inside of it! Try Notion for free when you go to Notion.com/johnleedumas Optimize To chat with JLD about Optimizing your life, click here: EOFire.com/optimize
Luke Peters is an accomplished entrepreneur and the former CEO of NewAir. He sold NewAir in a mid-eight-figure deal . Today, he serves as a strategic CEO coach, leveraging his extensive experience to help other entrepreneurs navigate their paths to success. He is also a father of six and an avid surfer, embodying a balanced lifestyle that values both family and business. His story exemplifies the power of perseverance and innovation in achieving entrepreneurial success. Top 3 Value Bombs 1. The zero moment of truth is to research the customers on what they are doing and how they are influenced. 2. You can build trust for the brand by giving a premium price, using influencer marketing and long form videos. 3. God will provide. Just put your head down and do the work. Apex CEO Website. From Startup to Exit. Your Path to CEO Success. Get a FREE strategy call - Small Business CEO Coaching Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more ThriveTime Show: Attend the world's highest rated business growth workshop taught personally by Clay Clark and NOW featuring Rich Dad Poor Dad Author Robert Kiyosaki and Eric Trump at ThrivetimeShow.com/eofire Optimize To chat with JLD about Optimizing your life, click here: EOFire.com/optimize
At 50, John Mitchell caused his income to go up by 25 times from figuring out the full secret, the missing secret of the book Think and Grow Rich. And a 12 minute a day technique to apply it. Top 3 Value Bombs 1. The key to success is creating immense clarity. 2. Your daily actions determine your success and 95% of your daily actions are unconscious and you don't control of what determines your success. Therefore to have a high level of success, you have to gain control over those unconscious daily actions. 3. What you envision in detail with emotion on a daily basis is what shows up in your life. A human performance company for high achievers - Think It Be It Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Shopify The new year is here, and there's no better time to just start! And with Shopify, your first sale is closer than you think. Sign up for your $1 per month trial period at Shopify.com/onfire Airbnb If you've got an extended trip coming up and need a little help hosting while you're away, just hire a co-host to do the work for you! Find a co-host at Airbnb.com/host
Justin Kenna is CEO of GameSquare Holdings, Inc., a publicly traded international esports and gaming company that connects top global brands with GameSquare's portfolio of media agencies, esports organizations, and content studios. Top 3 Value Bombs 1. Have a ruthless pursuit of short term goals. Set short term goals that are measurable and achievable and hit them consistently and over and over and that opens up all sorts of powers to be successful. 2. There is no perfect formula for success. Each people is unique and they have their own powers but there is a common theme for people. There is no substitute for hardwork, technical skills and sacrifice. 3. The creator economy is really the consumer economy of the future. Helps brands and esports play together - Game Square Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more NetSuite Over 41,000 businesses have future-proofed their business with NetSuite, by Oracle - THE number one cloud E.R.P. Download the CFO's Guide to AI and Machine Learning for free at NetSuite.com/fire Optimize To chat with JLD about Optimizing your life, click here: EOFire.com/optimize
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Jeffrey Nicholson is the co-founder and CEO of Tracer, a data intelligence platform built to solve complex data equations. Jeffrey is a serial entrepreneur with a 15-year track record of building and scaling businesses across multiple fields, including advertising, media, and technology. He holds the unique privilege of running the first-ever ad via the global API on Snapchat, along with serving on advisory boards for Roku, Pinterest, and Nextdoor. Top 3 Value Bombs 1. The biggest factor of being successful is mental will power. 2. What is measured gets improved. 3. When you invest in the valued relationship with your partners and clients, they will recommend you. Your engine for answers. Take back time and control - Tracer Website Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Notion Combines your notes, docs, and projects into one space that's simple and beautifully designed. And now it has the power of AI built right inside of it. Try Notion for free when you go to Notion.com/johnleedumas Optimize To chat with JLD about Optimizing your life, click here: EOFire.com/optimize
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Alisa Cohn is an executive coach and the author of From Start-up to Grown-up. She has coached founders and executives at Venmo, Etsy, and DraftKings, along with enterprises such as Dell, Hitachi, and Pfizer. She writes for HBR and Inc and has been featured in Bloomberg, the BBC and New York Times. Top 3 Value Bombs 1. You do not need to set goals; instead, set directions. 2. When starting a business, the most important thing is building a thriving, sustaining organization with a structure and with people who have their own psychology management through successes and challenges. 3. The secret to great hiring is setting up a specific game plan about what you want to accomplish in 30 days, 60 days, and 90 days. 5 Scripts for Delicate Conversations at Work (plus one bonus script to make your life better - Alisa's Website Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more ThriveTime Show Attend the world's highest rated business growth workshop taught personally by Clay Clark and NOW featuring Rich Dad Poor Dad Author Robert Kiyosaki and Eric Trump at ThrivetimeShow.com/eofire Airbnb If you've got an extended trip coming up and need a little help hosting while you're away, just hire a co-host to do the work for you. Find a co-host at Airbnb.com/host
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Kim Perell is a serial entrepreneur, angel investor, and bestselling author. She sold her last company for 235 million dollars. Kim loves supporting entrepreneurs and is an investor in over 100 companies. Top 3 Value Bombs 1. Failure is essential to success. 2. It is important to plan, save, and know what you are willing to give up in order to achieve your vision. 3. Being afraid means you're growing. Dare To Do What Scares You in Business and Life – Reserve your copy of JUMP and get instant access to your One-Year Success Plan - Kim's Book, JUMP Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Optimize To chat with JLD about Optimizing your life, click here: EOFire.com/optimize
Mike Mathweg is a relentless entrepreneur and business growth expert who achieved remarkable success before age 30, exiting the insurance industry in under five years for a pretty sweet payout. Top 3 Value Bombs 1. Success doesn't happen overnight. It takes a lot of consistency, no days off, putting in the hardwork and luck. 2. Building a team is crucial. You need to have the experts in the field that has done it before. 3. Don't be afraid to ask for help or for someone's expertise because its going to save you time and money when you try to do it alone. Check out Mike's website - Mike Mathweg Website Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Notion Combines your notes, docs, and projects into one space that's simple and beautifully designed. And now it has the power of AI built right inside of it. Try Notion for free when you go to Notion.com/johnleedumas Optimize To chat with JLD about Optimizing your life, click here: EOFire.com/optimize
Kass and Mike Lazerow are serial entrepreneurs and investors best known as the cofounders of Golf.com and Buddy Media, that sold to Salesforce for 745 million dollars. They are in high demand as public speakers, writers, and podcast guests and recently wrote a book called Shoveling $h!t: The Messy Path to Entrepreneurial Success. Top 3 Value Bombs 1. Most people think you become successful by what you do , however, how you act determines your success. It is how you did it and how you make people feel. 2. Shoveling is represented by the willingness to embrace the messy, unglorious type of work that every founder has to do. 3. You can be knocked up a thousand times as an entrepreneur but if you start to get back up and start shoveling you can still succeed. Pre-order their book now and get more than 350 dollars in FREE bonuses (while they last)! - Shoveling $hit Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more! ThriveTime Show Attend the world's highest rated business growth workshop taught personally by Clay Clark and NOW featuring Rich Dad Poor Dad Author Robert Kiyosaki and Eric Trump at ThrivetimeShow.com/eofire Airbnb If you've got an extended trip coming up and need a little help hosting while you're away, just hire a co-host to do the work for you! Find a co-host at Airbnb.com/host
Justin Goodbread is an award-winning speaker, best-selling author and entrepreneur with over 30 years of experience. He coaches business owners on scaling, building value, and achieving profitable exits. Top 3 Value Bombs 1. Generational wealth is created in a short period of time and not over decades. It is not like a slow growing oak tree but more of a lightning strike that reshapes everything with intense focus and energy. 2. The freedom formula that every business owner can do is first identify the value of their company. 3. As business owners, we are our worst enemy. Were willing to do the hardwork but not the difficult work and that is finding somebody to hold us accountable. Reclaim your FREEDOM, increase your INCOME and exponentially grow your company's VALUE with The Value Growth Academy's expert guidance and proven strategies - The Value Growth Academy Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Notion Combines your notes, docs, and projects into one space that's simple and beautifully designed. And now it has the power of AI built right inside of it. Try Notion for free when you go to Notion.com/johnleedumas Optimize To chat with JLD about Optimizing your life, click here EOFire.com/optimize
Gitte Madelaire is an intuitive and visionary pioneer in leadership development with a corporate background and education. She is a futurist, speaker and the creator and author of Energetic Leadership. Top 3 Value Bombs 1. As an entrepreneur or a leader, you need to look out the window and have an authentic curiosity, not just from the top of your mind but also from the bottom of your heart. 2. We as individuals, have our own energy frequency and we have to train how this energy works for us and understand how we can tap into this energy. If we can learn to do that, we can unleash our potential through our intuition and dig into our wisdom on what is our purpose on earth. 3. The better we are as humans, the better AI and technological gadgets will become. Visit Gitte's website to get the book and learn more about Energetic Leadership - Energetic Leadership Website Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more NetSuite Over 41,000 businesses have future-proofed their business with NetSuite, by Oracle - THE number one cloud E.R.P. Download the CFO's Guide to AI and Machine Learning for free at NetSuite.com/fire Optimize To chat with JLD about Optimizing your life, click here EOFire.com/optimize
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Elliott Holland is a business buying expert. He has a Harvard MBA and almost 15 years experience in acquisitions. His consulting company prevents clients from losing millions buying bad businesses. Top 3 Value Bombs 1. Be careful in falling in love with sellers too quickly. 2. Never miss an opportunity to build rapport, that's critical to getting deals done. 3. The best time to bring in advisors is 3-6 months after you start your search, or about a month before you get serious about a particular deal. We Stop You From Buying a Bad Business - GuardianDueDiligence.com Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more ThriveTime Show Attend the world's highest rated business growth workshop taught personally by Clay Clark and NOW featuring Rich Dad Poor Dad Author Robert Kiyosaki and Eric Trump at ThrivetimeShow.com/eofire Optimize To chat with JLD about Optimizing your life, click here: EOFire.com/optimize
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Michael is the founder of Kreatures of Habit and Seamore's restaurants, co-founder of The Meatball Shop and co-author of The Meatball Shop cookbook. He's a serial entrepreneur, restauranteur, Chef, professional body builder and wellness expert. Top 3 Value Bombs 1. Health is wealth. When you have your health, the sky is the limit. When you're unhealthy, it is difficult to focus on anything else. 2. If you can own your habits in the morning, you can own your day. If you own your day, you can own your life. You can own and hold yourself accountable to the decisions that you make because life is a string of decisions we get to make. 3. Habits are everything. Most people's lives are built around their habits. What we do is how we feel, how we feel is how we act, how we act is how people portray us. Follow Kreatures of Habit on Instagram - Kreatures Of Habit Instagram Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Airbnb If you've got an extended trip coming up and need a little help hosting while you're away, just hire a co-host to do the work for you. Find a co-host at Airbnb.com/host Optimize To chat with JLD about Optimizing your life, click here: EOFire.com/optimize.
From the archive: This episode was originally recorded and published in 2022. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Mia Hewett has co-owned and operated multiple seven-figure businesses, is an international speaker, a bestselling author, and a world-class business coach. Top 3 Value Bombs 1. The more awakened of an entrepreneur you become, the less of life you fear. 2. To live your potential, you must see yourself being bigger and greater than all things physical in life. 3. Everything in life that is successful has a recipe. When you have the recipe and you do it in the right order, it always works every single time. Download the first 3 chapters of Mia's book Meant For More - MiaHewett.com Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Notion Combines your notes, docs, and projects into one space that's simple and beautifully designed. And now it has the power of AI built right inside of it. Try Notion for free when you go to Notion.com/johnleedumas Optimize To chat with JLD about Optimizing your life, click here: EOFire.com/optimize
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Saumil Mehta leads Square's Square Point of Sale and CRM business unit. His responsibilities include overall ownership and organizational management across multiple functional disciplines, including Product, Engineering, and Design. Top 3 Value Bombs 1. Square's mission is to democratize access and participation in the economy for traditional or underserved audiences. 2. As entrepreneurs, you can now use the most robust tools available to design an exceptional customer lifecycle that helps your brand be omni-channel friendly. 3. It is not too early to get started today in producing outstanding customer experiences and brand advocates. Visit for more information on how to start, run, and grow your business with Square - Square's Business Resource Center Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more ThriveTime Show: Attend the world's highest rated business growth workshop taught personally by Clay Clark and NOW featuring Rich Dad Poor Dad Author Robert Kiyosaki and Eric Trump at ThrivetimeShow.com/eofire Optimize: To chat with JLD about Optimizing your life, click here: EOFire.com/optimize
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Eric Brotman is the CEO of BFG Financial Advisors, host of the Don't Retire… Graduate! Podcast, author of the Don't Retire… Graduate! book, and regular contributor to Forbes.com. Top 3 Value Bombs 1. It is not morbid to protect someone's human life value. 2. Leverage your opportunities. 3. Start immediately. Don't wait until there's a trigger event before you do this. Time is on your side. A division of Brotman Financial Group Inc - BFG Financial Advisors Sponsors HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more Airbnb If you've got an extended trip coming up and need a little help hosting while you're away, just hire a co-host to do the work for you. Find a co-host at Airbnb.com/host Optimize To chat with JLD about Optimizing your life, click here EOFire.com/optimize.