Podcasts about home services

In this conversation, Richard Lewis and Adam Hanover, founders of Redwood Services, discuss their unique approach to private equity in the home services industry. They emphasize the importance of partnerships, culture, and a long-term investment strategy that prioritizes the growth and success of local businesses. The discussion covers their backgrounds, the philosophy behind their 'build to hold' strategy, and the significance of operational excellence and leadership in achieving sustainable growth. They also address the perception of private equity and the role of technology in enhancing business operations. 00:00 Introduction to Redwood Services and Its Founders 06:01 Adam Hanover's Background and Investment Philosophy 08:57 The Build to Hold Strategy in Private Equity 11:46 Partnerships and the Importance of Culture 14:56 Revenue Streams and Operational Excellence 20:55 Identifying Ideal Partner Companies 23:47 Economies of Scale vs. Local Management 32:47 Marketing and Customer Retention Strategies 38:57 Lessons Learned and Advice for New Entrepreneurs 42:08 The Role of Technology in Home Services 44:46 The Perception of Private Equity

This episode sponsored by Serenity Roofing & Construction   LightSpeed VT: https://www.lightspeedvt.com/ Dropping Bombs Podcast: https://www.droppingbombs.com/ In this raw Dropping Bombs episode, Billy Fain reveals the roofing secrets behind how he escaped 25 years of miserable retail to bootstrap the debt-free, 8-figure Serenity Roofing & Construction empire. From praying broke with $400 to his name to ranking #93 nationally in year one, Billy shares the discipline, cash flow strategy, and sales-over-labor mindset separating millionaires from broke hard workers.   Hear the unfiltered truth: surviving a $130K scam, working 110-hour weeks, and why 97% of roofing startups fail. Billy breaks down the $3M apartment deal that funded his first commercial property, why hard work alone is a trap, and the exact commission structure that built his fortune. If you're ready for the blueprint to escape corporate handcuffs and build real wealth through grit and execution, this conversation is essential.  

In this episode of the Grow A Small Business Podcast, host Troy Vance Morris, the founder of Deliver Service Now institute, joins the podcast to share his journey from a decade at Disney to building and scaling multiple successful home service businesses. He talks about creating premium customer experiences, growing his companies to a point where he now works only 90 minutes a week on operations, and the strategies he uses to retain loyal clients. Vance also explains how he transitioned from employee to entrepreneur, overcame major financial challenges, and built a strong team culture. His story highlights resilience, smart marketing, and the power of systems in business growth. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: 1. What do you think is the hardest thing in growing a small business? Vance Morris has shared that the hardest thing is simply sticking with it. Most people give up too early when they hit financial pressure, setbacks, or slow periods, but long-term success comes from pushing through those tough moments. 2. What's your favorite business book that has helped you the most? Vance Morris has shared that his most valuable business book is "The Ultimate Sales Letter" by Dan Kennedy, which transformed how he approaches marketing and communication with customers. 3. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Vance Morris has shared that he regularly uses MasterClass for high-level learning from experts, and finds it extremely useful for expanding mindset and gaining inspiration from top performers in different fields. 4. What tool or resource would you recommend to grow a small business? Vance Morris has shared that every small business must have a CRM (Customer Relationship Management system) to track clients, marketing, and follow-ups — it becomes essential once your customer base grows. 5. What advice would you give yourself on day one of starting out in business? Vance Morris has shared that he would tell himself "Don't give up." There were many moments when quitting seemed easier, but staying persistent through financial challenges is what led to long-term success. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.     Quotable quotes from our special Grow A Small Business podcast guest: Deliver an experience your competitors can't copy and your customers won't forget — Vance Morris You can't grow a business you're not measuring every single day — Vance Morris Freedom in business comes from systems, not from working more hours — Vance Morris      

In this episode, Matt talks about resetting the scoreboard in your home service business. He talks about what it means to chase your own goals and how it's essential for true happiness and owning a business that serves you and your family. WANT MATT'S HELP WITH MARKETING OR COACHING? https://www.serviceindustrycoach.com JOIN THE FREE FACEBOOK GROUP! https://www.facebook.com/share/g/1GkFkPJuah/

In this episode of Owned and Operated, John Wilson and Jack break down what “smart investing” actually looks like for home service operators—starting with the truth most owners miss: if you run a business, you're already an investor. You're investing money, attention, and people every day.They start with a practical framework for P&L investing (software, headcount, SG&A): if your business sells for a multiple, then any new expense should produce a return that justifies that multiple—otherwise, you may be quietly reducing enterprise value.From there, they unpack the difference between balance sheet investments (trucks, equipment, inventory) vs P&L investments, why banks and buyers mostly care about EBITDA, and how focusing on fewer initiatives can drive more profitable growth.Then they shift into the “outside the business” conversation: when diversification helps, when it's a distraction, and how operators can think in two buckets—cash-flow assets that fund life, and enterprise-value assets that build wealth.If you're adding software, hiring leaders, buying equipment, or debating real estate vs reinvesting in the core business—this episode gives you a clean way to think about ROI, focus, and capital allocation.What You'll LearnWhy every operator is an investor (capital, people, and attention allocation)A simple rule for P&L expenses: should this generate a 3x+ return based on your business multiple?The difference between investing on the balance sheet vs the P&L

Why do some home service companies stall at $5M while others explode past $50M?

Struggling to stand out—or just want customers to feel more confident saying yes? In this episode of Masters of Home Service, host Adam Sylvester talks with Phil Risher, founder of Phlash Consulting, about four videos every business owner should use to improve their sales process: welcoming the new lead, the quote walk-through, the “you chose us” follow-up, and the invoice wrap-up. Short, purposeful videos like these personalize the customer journey and give clients a clear, memorable reason to say yes.   New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at http://bit.ly/4kAzgm0

What if a stranger inviting you to build a boat halfway around the world led to meeting your wife, building a family, and discovering your life's work? In this episode, John Caprani, video advertising specialist for home service businesses, shares his unconventional journey from Ireland to West Africa to Fiji and finally to Spain. After meeting a Swiss sailor named Hans in 2011, John packed everything for a one-way ticket to Senegal to build a 72-foot wooden sailboat. That adventure led to a job in Fiji doing construction project management, where he met his wife within six weeks, married her six months later, and became a father 10 months after that. Six years later, with two kids under three and a deep dissatisfaction with his corporate job, John made the leap into entrepreneurship at age 37. Now specializing in video advertising for home service businesses generating $1M to $5M annually, he's helped clients book $800K in 30 days and $95K in 40 days using a simple approach that most marketers overlook: putting the founder on camera and building trust through personality instead of just showcasing work. John reveals why trust matters more than perfect craftsmanship when entering someone's home, why employees can never sell as effectively as founders on video, and how narrowing his focus to home services transformed his results.   [00:02:20] The Technology That Makes the World Smaller John is in Valencia, Spain (nine hours ahead of Seattle) Zoom and modern technology make global conversations seamless Kevin used to commercial fish in Alaska before technology like this existed The ability to work from anywhere is now a reality [00:04:00] What John Does: Video Advertising for Home Service Businesses Spent years as a copywriter but found it hard to sell to uneducated buyers Shifted 18 months ago to focus specifically on home service businesses Serves businesses doing upgrades: walls, paving, air conditioning, barns, storage units, renovations, landscaping Specializes in video advertising on Facebook and Instagram only Works with businesses selling high-ticket services for the home [00:06:33] Why Home Services Is Different: Trust Over Technique Local business marketing is not as sophisticated as e-commerce or online coaching Most local businesses aren't doing video marketing at all Those who do focus on work being done (pictures of installations) which doesn't solve the real problem John's approach: focus on personality and the business owner themselves [00:08:38] Kevin's Parallel Journey: Carpet Cleaning in 1995 Started carpet cleaning and restoration business in 1995 Blew through $300K in first year following traditional industry approach Advertised "two rooms and a hallway for $59.95" (then dropped to $49.95) Key lesson: trust is huge when you're in people's homes while they're at work [00:13:04] John's Background: From Father's Business to Sailing Father was entrepreneur in publishing, graphic arts, and printing Tried entrepreneurial things as teenager but they didn't work out Spent twenties traveling, went to UK, learned woodworking skills Learned artisan craft skills, made lovely things, lived hand to mouth existence Everything changed when he got married, needed more stability [00:14:20] The Construction Years: Getting Promoted Out of Success Friend offered job in construction industry doing project management for holiday resort renovations Was good at project management, actually being on site Got promoted out of job he was good at into job he sucked at: marketing and sales Had to learn copywriting and marketing to sell to traveling business clients [00:15:40] The Big Decision: Quit at 37 with Two Kids Under Three In 2018, didn't want to stay in construction, wanted freedom Knew online meant he could travel, move countries, income unaffected Was 37, married, two kids under age three Had enough money to live for maybe three or four months Quit job in September 2018, got first couple of clients, took it from there [00:20:16] The Jockey and the Horse John likens his role to being a jockey "The horse you ride on is most of the race won" Not magic on his part, certain factors need to be in place When it works, it really works [00:22:00] The Sweet Spot: Five to Fifteen Person Teams Prefers smaller businesses: 5-15 people team Direct relationship with founder No layers of bureaucracy Say "Can you help me?" John says "Yes," they say "Okay, let 'er rip" Bigger businesses (20-30+ people) have marketing team in-house, bureaucracy, people covering their own ass [00:23:08] The Non-Negotiable: A Good Assistant on the Phone John needs business owner to have assistant who is good on the phone When leads come in, owner should NOT be doing screening or appointment setting Owners are often best salesperson but definitely not best appointment setter They start to hate it because it's beneath them, then they hate John [00:27:00] The One-Way Ticket to Senegal Hans said: "I'm not gonna buy your ticket there, but I'll pay for everything after. I want to see that you get there on your own steam" "Show up at Dakar Airport in Senegal on such and such day, I'll be there to pick you up" John packed up, sold his vehicle, got one-way ticket to Dakar Worked together for 10-11 months building the boat, launched it, did sailing together [00:27:47] The German Guy in Fiji Hans was going to sail elsewhere, John didn't want to go back to Ireland Asked Hans: "Do you know anybody else who might have something interesting?" Hans: "I know this German guy in Fiji doing work on holiday resorts" German guy called a few days later: "I need a man. Can you be here in two weeks?" John: "Would you buy me a ticket?" German: "I'll send you a ticket today" Packed up from London, jumped on plane to Fiji [00:29:40] From Project Management to Sales to Entrepreneurship Started doing dusty construction project management on site in Fiji Got better at job, got promoted to sales Had to learn about selling Led to 2018 decision: "I have these sales skills, I know copywriting, I want out of construction, let's quit and go do my own thing" [00:30:06] The Big Leap: Married, Kids, No Steady Paycheck Pretty big step going from steady paycheck to own thing Mentally tough, but felt like it was now or never at 37 with two kids under three "Gun to the head moment, and gun to the head is a great motivator" Family helped: gave them place to stay while getting on feet in Ireland Wife was rock solid: "I don't understand why you're doing this, but if you want to do it, I'll support you" [00:32:20] The Turning Point: Everything's Actually Okay About 18 months after quitting, I was constantly worried: "Is this gonna fail?" Looked at himself: "Everything's okay. We've still got a place to live. Kids still have shoes. We have food. Nobody's going hungry" "This might not be working perfectly, but it's working. I've covered the basics. We're surviving and I can grow from here" [00:33:20] Five Years Later: Life in Valencia, Spain In 2024, decided time to move on from Ireland Glad to spend those years there, reconnect with family Wanted kids to know his family, wanted wife to become Irish citizen Sold up everything, packed into two cars, road tripped from Ireland to Spain Life has become so much better since moving to Spain [00:36:00] The Integration Life: No Rules About When You Work Don't have work-life balance with entrepreneurship Do get work-life integration if you're smart about it Bring everything in, don't live by rules about finishing work at certain time or can't do anything on weekends Do what you can when you can, find time to get everything in [00:39:38] Where to Find John Website: firedigitalmarketing.com (short video explaining what he does and how it helps) Facebook: John Caprani (most active there) Can get sense of who he is, his opinions and thoughts before reaching out Best place to connect [00:42:40] Repetition Over Perfection First time around won't be perfect, won't be what you feel is perfect in your mind Kevin's coach had him make 24-25 videos in one day walking through a process Every time got more comfortable, didn't have to think about what to say, got the flow [00:44:06] What Really Works: Belief and Confidence All the fancy copywriting, hacks, tactics are good, valuable, useful But what really works better than anything else: somebody who believes in what they do and has some confidence in themselves That'll convert better than anything   KEY QUOTES "If you are an eight out of 10 at your work, but you're like 10 out of 10 in terms of a human being and being trustworthy, people would care about that more than being a 10 out of 10 in the work and maybe being a five out of 10 in the character side of things." - John Caprani "Gun to the head is a great motivator. It'll get you to do shit you wouldn't normally do." - John Caprani "You don't get work-life balance [as an entrepreneur], but you do get work-life integration if you're smart about it." - John Caprani "There's nobody but the founder of a business who really has the conviction and has enough on the line to actually sell it as effectively on video." - John Caprani "All the different fancy copywriting and hacks and tactics, in the end, what really works better than anything else is somebody who believes in what they do and has some confidence in themselves. That'll convert better than anything." - John Caprani CONNECT WITH JOHN CAPRANI 

In this episode of Owned and Operated, John Wilson sits down with Ken Goodrich — legendary home services operator, turnaround specialist, and former CEO/Chairman of Goettl Air Conditioning & Plumbing — to unpack what it really takes to build, scale, and successfully exit a home service business.Ken shares the origin story that shaped his entire career: buying his first HVAC business at 25, getting crushed by payroll tax mistakes, and discovering The E-Myth at the exact moment everything fell apart. That wake-up call turned into a repeatable business-building playbook — one he's used to build and sell six home service companies, including taking Goettl from $11M in revenue and losing $3M to $250M across 11 locations and 1,000+ employees.John and Ken dig into the real mechanics of multi-location growth: why most owners hit a wall, how daily scoreboards and call-by-call discipline keep branches aligned, and what changes before you have a full senior leadership bench. Ken also lays out his view on the “sweet spot” for exits, when to bring on capital, and why operators should treat every growth phase like a 1,000-day value creation sprint.If you're thinking about acquisitions, preparing for multi-market expansion, or asking “when is the right time to take chips off the table?” — this episode is the blueprint.What You'll LearnHow Ken used E-Myth systems to go from tech-owner chaos to scalable processThe multi-branch management cadence that keeps remote locations on-trackWhy “easy lead years” create sloppy habits — and how to run with a scarcity mindsetThe real EBITDA thresholds that change your exit options and multiples

Want to scale your service business without burning out or bottlenecking your team? In this episode, Fractional COO Forrest Derr and coach Jeff Guldalian (The 360 Electrician) break down the exact systems high-performing businesses use to grow past $1M. Hear how to step out of daily decisions, train your team to quote and invoice in the field, and build simple, documented processes that get used—all part of the $1M systems checklist.   New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at http://bit.ly/4kAzgm0

In this week's episode, Bill sits down with contractor and business owner Jason White to unpack the real world of contractor marketing. From building a business through SEO and reviews to adapting as technology and AI reshape the home services industry. They dive into the shifts happening in 2026, the future of automation, and what small businesses need to know to stay competitive. With plenty of laughs, job-site stories, and honest insights, this episode is a must-listen for anyone in home services or digital marketing!Let's connect! Send us a message and say hi.It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

Clay Lawrence built a generalist digital marketing agency to $17,000 a month, but quickly realized he had created a trap: he was exhausted, overworking, and constantly trading time for money on services ranging from drone footage to SEO. Desperate for a change, he took a massive financial risk—firing his clients and watching his revenue plummet to $4,500—to bet everything on a single, scalable idea that didn't require him to be the bottleneck.That bet was Review Harvest, a low-ticket SaaS focused entirely on automating Google reviews for home service businesses. By niching down and utilizing "trench knowledge" to understand his customers better than they understood themselves, Clay rebuilt his business from the ground up. Today, he generates over $35,000 in monthly recurring revenue (MRR) with a streamlined model that leverages software like HighLevel to do the heavy lifting, proving that a focused offer often beats a broad service.In this interview, Clay sits down with Ryan Atkinson to reveal the exact blueprint behind his pivot. They dive deep into the anatomy of a high-converting sales call, borrowing frameworks from Alex Hormozi to close deals on the spot, and discuss why the "Jack of all trades" model is a killer for agency growth. Whether you are looking to launch your first SaaS, maximize your HighLevel affiliate income, or master client acquisition through Facebook ads, this episode breaks down the tactical steps to build a business that serves your life, not the other way around.Takeaways:- Scaling a generalist agency is nearly impossible because you cannot afford to hire experts for every service; narrowing down to a single service allows for process automation and higher margins- Growth sometimes requires taking a financial step back; Clay intentionally dropped his revenue from $17k to $4.5k to rebuild a scalable model rather than remaining stuck in a service trap- The most scalable offer is often the one that works for every client without custom labor; automating Google review requests provided high value with zero ongoing manual fulfillment- Shifting focus specifically to home service businesses allowed the agency to double its growth because the messaging and operational knowledge became specialized and repeatable- Conducting over 1,000 sales calls provides "trench knowledge"—such as knowing a client's CRM software better than they do—which builds instant trust and authority during the sales process- A simple, singular value proposition (e.g., "The Google Review Guy") is significantly easier for networkers to remember and refer compared to a vague "full-service marketing" label- Low-ticket offers like reputation management rely on emotional impulse, making it critical to get leads on a call within 24 hours before their excitement fades- Sales calls should follow a structure of clarifying the prospect's pain, labeling the problem, and "selling the vacation" (painting a vivid picture of the future state) rather than just listing features- Success is often just surviving the lows; Clay faced a period where he only closed $6,500 in two months but credits his recovery to simply showing up every day despite the anxiety- Documenting the business journey on YouTube created a secondary income stream through HighLevel affiliate commissions, which now generates more profit than the agency itself.Tags: SaaS, Tech Ventures, Digital marketing, Affiliate marketing, Home Services, Business scaling, Business growthResources:Grow your business today:  https://links.upflip.com/the-business-startup-and-growth-blueprint-podcast Connect with Clay: https://www.instagram.com/claywlawrence/?hl=en

Home Service Business Coach helps busy home service business owners get off the truck and build a business that supports their ideal lifestyle. Through simple, proven systems, we help owners regain control of their time, increase their income, and create more freedom in their lives.Buy My Book - Get Off The TruckJoin The HSBC Accelerator™Book a CallFollow HSBC Social's:Facebook | Instagram | YouTube | HSBC Accelerator | Jobber | Home Service Business Coach Email: info@homeservicebusinesscoach.com

Originally uploaded November 22, reloaded December 5th. Jeffrey Mosher welcomes Archie Williams, entrepreneur, Owner TruBlue Home Service Ally, Detroit, MI. Welcome Archie tell us a bit about your entrepreneurial path? Please fill us in on TruBlue Home Service Ally Detroit? Given that about one in six adults in Metro Detroit is age 65 or older, what market opportunity did you identify that led you to launch TruBlue Home Service Ally Detroit to serve the aging-in-place demographic? What are the most common home safety and maintenance challenges you've seen seniors face, and how does your system of home modifications and ongoing maintenance address these from a business-model perspective? In what ways does focusing on the “senior-centric business” model change your marketing, operational strategy, or customer service compared to a general handyman business? As the senior population continues to grow in Michigan, what business risks and scalability challenges have you encountered when expanding services or territories to meet rising demand? What role does technology, partnerships, or non-traditional revenue streams (for example, maintenance subscriptions) play in differentiating your business and sustaining long-term growth in the senior market? » Visit MBN website: www.michiganbusinessnetwork.com/ » Subscribe to MBN's YouTube: www.youtube.com/@MichiganbusinessnetworkMBN » Like MBN: www.facebook.com/mibiznetwork » Follow MBN: twitter.com/MIBizNetwork/ » MBN Instagram: www.instagram.com/mibiznetwork/ Archie Williams, a local Detroit entrepreneur, discusses the growing trend of senior-centric businesses opening throughout the community to cater to the growing senior population. About one in six adults across Metro Detroit is age 65 or older, including 17.9% in Oakland County, 17.8% in Macomb County, and 16.2% in Wayne County. Williams also discusses the growing demand for senior-centric businesses like his own -- TruBlue Home Service Ally, which prioritizes helping seniors age in place by modifying their homes -- and why we will see an increase in senior-centric businesses continue to open throughout Michigan with the senior population projected to continue to grow rapidly.

Home services contractors often rely on PPC despite costs that can reach $50-$100 per lead. Content marketing delivers 500-1,300% ROI and results that compound over time. Learn why organic traffic wins long-term and which content strategies drive consistent leads. To learn more, visit https://criterion.clientcabin.com/ Criterion SEO City: Bowie Address: 12530 Fairwood Parkway, Ste. 102 #237 Website: https://criterion.clientcabin.com

Doni Jones, owner of Don's Tree Services, started with $43, a vision, and no equipment. Today, she's running a $4M/year tree care business. In this episode of Masters of Home Service, host Adam Sylvester talks with Doni about building a values-driven company, creating a family legacy, leading with discipline and purpose, and how she plans to make her next goal of a $100 million+ valuation a reality. New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at http://bit.ly/4kAzgm0

In this episode, Matt talks about why you are losing to the cheap competitors in your market and how to change it. MARKETING & COACHING https://www.serviceindustrycoach.com

Matt Koop, Vice President and Founder of The New Flat Rate, brings decades of experience in home service contracting, having worked his way up from service technician roles in plumbing, electrical, and HVAC. Through deep industry insight and innovation, Matt helps contractors maximize profits, build customer trust, and prevent burnout by adopting modern, proactive service strategies. His company's automatic presentation systems empower contractors to close jobs faster, provide consistent pricing, and offer premium options that address customers' long-term needs—not just immediate fixes. Matt's mission centers on empowering contractors to support their families, maintain stable finances, and do work they are proud of, all while delivering real value to homeowners. In this episode of Marketer of the Day, Matt shares how the information age changed the home services landscape—forcing contractors to adapt as savvy customers search for answers online and question traditional approaches. He explains the pitfalls of product-focused “good, better, best” options and introduces his proven system for presenting five tailored options for every job, ensuring both customer satisfaction and increased profitability. Matt's practical stories highlight the importance of proactive solutions, transparent communication, and aligning pricing with true business costs to create stable, thriving businesses that support contractors and their families. Quotes: “People want to buy the future. It's not just about solving a current problem, but about preventing the next one.” “In a confused mind, the answer is always no. Our job isn't just to educate, but to present options customers can understand and choose confidently.” “What got you here won't get you there. Contractors must adapt to today's market and rethink how they deliver value.” Resources: Visit Matt Koop's Website Connect with Matt Koop on LinkedIn Connect with Mark Koop on Facebook Follow Matt Koop on Instagram

In this episode, John Wilson sits down with Daryna Kulya, co-founder of Quo (formerly OpenPhone), to unpack one of the most underappreciated growth levers in home services: how you communicate as you scale. What starts as “one tech, one phone, one truck” quickly becomes a bottleneck once you're trying to hire CSRs, build a call center, and stop missing leads. Daryna shares the real story behind Quo's rebrand, why they're building for the long term, and how modern phone + text workflows are evolving with AI.They dive into the hard operational truth most contractors learn too late: you don't feel the communication pain until your customers already do. From missed calls, speed-to-lead, shared inboxes, and staffing by the hour (not the day), to AI call agents that outperform voicemail 3x, this is a tactical conversation for any operator trying to grow past the owner-operator stage. If you're scaling HVAC, plumbing, electrical, restoration, or any service trade — and you want to stop leaking revenue through missed calls and messy handoffs — this one's a must-listen.What You'll LearnWhy Quo rebranded from OpenPhone — and what that signals about the future of communicationThe hidden scaling trap of using your personal cell numberWhen contractors hire CSRs too late (and step out too early)Why staffing by the day hides the real missed-call problem

In this conversation, Jeff and Danny talk with John Figueroa about the values and processes that define On Point Heating and Air. John breaks down what customers truly expect from an HVAC professional, how his team stays ahead of industry best practices, and why consistent training is essential for both quality and culture.Topics include maintaining strong communication with homeowners, installing with precision, developing teams with integrity, and staying committed to service excellence. John also talks about the responsibility that comes with entering customers' homes and the importance of earning their trust every step of the way.Resources and MentionsOn Point Heating and Airhttps://www.onpointheatingandair.comCONTACT US(619) 272-6055What You Will LearnWhy personalized service matters in HVACHow to build trust through transparency and educationWhat separates premium service companies from the competitionHow leadership and communication shape a service businessWhy technicians need continual training and developmentWhat it takes to grow a values-driven trades companyThis trade is not a nine to five.Working hours can extend until the job is done.Customer expectations can lead to longer work hours.The HVAC industry requires dedication and flexibility.Residential HVAC work often involves urgent customer needs.Professionals must be prepared for unpredictable schedules.Job satisfaction is tied to customer comfort.Challenges in HVAC can be rewarding when resolved.Time management is crucial in this field.Understanding customer needs is essential for success. About The Trades PodcastWebsitehttps://www.thetradespodcast.comHosted byJeff Mudd and Danny TorresThe Trades Podcast features real conversations with business owners, trades leaders, and industry innovators making an impact in the skilled trades community. Support the Trades MovementIf this episode inspires you, share it with someone in the trades or anyone thinking about starting a home-services business. Like, comment, and subscribe to help more people discover these conversations.

In this episode, John Wilson and Brandon Niro are joined by Zac Dearing from Mantel for a fast-paced, trivia-style breakdown of what homeowners actually want when buying HVAC and home services in 2025. Mantel just surveyed 500+ homeowners nationwide, and instead of guessing in the dark like most of the industry, we put real customer data on the board. John and Brandon compete to predict homeowner behavior — how many contractors people call, where they find you, what earns trust, how pricing impacts decisions, and what parts of the sales process truly move the needle.The results are a gut-check for any contractor, operator, or sales leader. Homeowners are still overwhelmingly finding contractors through Google and repeat relationships, AI search is basically nonexistent (despite all the noise), and reviews dominate how people assess quality. Even more interesting: millennials and baby boomers shop very differently, and the “price objection” narrative isn't as universal as we treat it in training. If you're trying to improve close rate, tighten your sales process, build real trust in the home, or decide how transparent to be with pricing and warranties, this episode is stacked with insights you can act on immediately.What You'll LearnHow many contractors homeowners contact before choosing oneThe real top channels homeowners use to find contractors in 2025Why AI search (ChatGPT/Perplexity/Claude) isn't driving discovery yet

If you're only focused on the house you're working on, you're doing it wrong. In this episode of Masters of Home Service, host Adam Sylvester talks with Keith Kalfas, owner of Kalfas Landscaping, and Daniel Dixon, CEO of SendJim, about the neighborhood marketing tactics that helped them dominate entire blocks. Learn 10+ ways to turn one job into five, get seen by the right people, and build route density to grow your business. New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at http://bit.ly/4kAzgm0

Most contractors and home service owners don't struggle because they can't sell. They struggle because they lack a predictable client journey from cold to sale. Estimates vary wildly, every technician sells differently, and customers often drift into the “let me think about it” dead zone. Meanwhile, owners are left wondering how many jobs slip away simply due to an inconsistent process rather than customer resistance. In this episode, host Mike Abramowicz sits down with Curt Kempton, founder of ResponsiBid and former owner of an internationally awarded window cleaning and pressure washing business. Curt reveals how he engineered a curiosity-driven sales process that feels natural for technicians, reduces customer friction, and dramatically increases close rates. This conversation is a masterclass in sales psychology, customer experience, and systemizing the path from interest to investment. Timestamps: [00:00] Meet Curt Kempton [03:00] Building and selling an award-winning cleaning business [06:40] Why many tradespeople struggle with sales [09:20] What makes a good salesperson [13:30] Research Mode vs Decision Mode [17:45] Creating a predictable client journey [21:30] Pre-framing with video and email [24:00] Why line-item estimates reduce conversions [30:10] Running the in-home experience smoothly [34:45] Your selling process vs their buying process [38:40] How many options to present [44:30] Price anchoring and shifting customer expectations [48:30] Following up after a “no” [53:50] Curt's free sales audit quiz [54:50] What it means to be Better Than Rich Key Quotes “Curiosity is what leads good sales.” “If you don't participate in research mode, you won't be there when it flips to decision mode.” “Line-item estimates create moral tax for the customer.”“You are either taking them through your selling process, or they are taking you through their buying process.”“Follow-up keeps the door open so customers can return without feeling embarrassed.” Key Takeaways: A good salesperson prioritizes the customer's value, not their own agenda. Buyers move predictably from research mode to decision mode, and your process must meet them early.Pre-framing with simple videos and emails reduces objections before you ever arrive on-site. Presenting packages instead of line items eliminates overwhelm and increases conversions. Follow-up after a no often recaptures customers who regret choosing cheaper competitors. Mentioned Links: ResponsiBid: https://responsibid.com Sales Process Audit Quiz: https://responsibid.com The Better Than Rich Show YouTube Channel: https://www.youtube.com/@thebetterthanrich Connect with The Better Than RichWebsite - https://www.betterthanrich.com/Facebook - https://m.facebook.com/betterthanrich/Instagram - https://www.instagram.com/betterthan_rich/Twitter - https://mobile.twitter.com/betterthan_richTikTok - https://www.tiktok.com/@betterthanrichYouTube - https://www.youtube.com/channel/UC3xXEb7rKBvkCOdtWd4tj2ALinkedin - https://www.linkedin.com/company/betterthanrich

Home Service Business Coach helps busy home service business owners get off the truck and build a business that supports their ideal lifestyle. Through simple, proven systems, we help owners regain control of their time, increase their income, and create more freedom in their lives.Buy My Book - Get Off The TruckJoin The HSBC Accelerator™Book a CallFollow HSBC Social's:Facebook | Instagram | YouTube | HSBC Accelerator | Jobber | Home Service Business Coach Email: info@homeservicebusinesscoach.com

MY NEWSLETTER - https://nikolas-newsletter-241a64.beehiiv.com/subscribeJoin me, Nik (https://x.com/CoFoundersNik), as I sit down with Chris Sacchinelli (https://x.com/@investopreneur_). Chris is an entrepreneur who has been practicing what he preaches for years, creating content while building, buying, and selling over a dozen businesses.We dive deep into the best paths for first-time entrepreneurs looking to replace their W-2 income. He shares his top three business ideas right now - Newsletters, low-capital Home Services (like pressure washing), and AI consulting, explaining why these simple, bootstrap ventures are truly life-changing businesses.Questions This Episode Answers:• What are the three best businesses for first-time entrepreneurs right now?• What is the true reality of passive income?• How can focusing on consistency with a newsletter lead to guaranteed business distribution?• What is the framework you should use to decide what business to start (Ikagi)?• How do you structure a multi-million dollar Hold Co to avoid unnecessary operational complexity?Enjoy the conversation!__________________________Love it or hate it, I'd love your feedback.Please fill out this brief survey with your opinion or email me at nik@cofounders.com with your thoughts.__________________________MY NEWSLETTER: https://nikolas-newsletter-241a64.beehiiv.com/subscribeSpotify: https://tinyurl.com/5avyu98yApple: https://tinyurl.com/bdxbr284YouTube: https://tinyurl.com/nikonomicsYT__________________________This week we covered:00:00 The Journey of Entrepreneurship03:02 The Power of Content Creation05:58 Exploring Business Frameworks08:51 The Newsletter Revolution11:44 Finding Your Voice in Business15:05 The Reality of Passive Income17:58 Home Services as a Starting Point20:50 Scaling Businesses Effectively23:41 The Pursuit of Uncapped Upside28:30 The Pursuit of Fulfillment32:16 Balancing Family and Business35:07 Launching a Healthcare Venture Studio38:58 Lessons from Past Experiences45:13 Navigating the Challenges of Business Models52:17 Building an Ownable Business

Today we're joined by someone doing quiet, powerful work behind the scenes to support families when they need it most. Sheila Decker is the In-Home Family Services Manager at Epworth Family Services, where she leads a dedicated team working with families referred through Nebraska DHHS. These are families facing real challenges — often tied to safety, stability, or risk of out-of-home placement. Sheila and her team provide tailored, trauma-informed support, helping parents strengthen their skills, rebuild trust, and access the resources they need to keep their families together. It's compassionate, complex work — and it's making a measurable difference across Nebraska.

In today's episode, Matt breaks down the five biggest mistakes he sees home service business owners make that keep them stuck, stressed, and unable to scale. If you fix even one of these, your business will grow. Fix all five? Total game changer. Shop Print Marketing: https://www.serviceindustrycoach.com/collections/print-marketing Work With Me 1:1: https://www.serviceindustrycoach.com/collections/coaching-packages

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Send us a textEver wonder why some shops can charge premium prices without flinching while others apologize their way through every estimate? We unpack the playbook for home service pros who want to price with confidence, execute with precision, and market with integrity so customers feel great about saying yes.We start by reframing growth through three levers—smart pricing, operational excellence, and marketing that actually matches delivery. You'll learn why customers happily pay more when the 3 C's are present: clarity about what they're buying, confident communication from your team, and consistent options that respect budgets and priorities. From speed to lead and tidy installs to how you answer the phone, we map the touchpoints that quietly pre-sell your price long before a tech opens the price book.Then we get tactical. We walk through building prices from real numbers—labor, materials, overhead, and target margins—plus how to review and update as costs change. We share a clean, tiered options strategy (good, better, best), why you should always present a repair pathway when appropriate, and how a quick third-party verification call protects elderly homeowners and your reputation. You'll also get language shifts that move teams from apologizing to advocating for value, outcome-based selling that beats model-number jargon, and ethical incentives that nudge buyers toward higher-tier solutions without cheapening your brand.If your quotes are triggering sticker shock, the fix isn't to slash price—it's to elevate the experience. Align brand visuals, uniforms, vehicles, and communication with the level you want to command, and let marketing tell the story of comfort, safety, efficiency, and peace of mind. Stop selling parts. Start selling outcomes. Subscribe, share this with a fellow owner who needs a pricing backbone, and leave a quick review to help more pros price for profit and close with confidence.If you enjoyed this chat From the Yellow Chair, consider joining our newsletter, "Let's Sip Some Lemonade," where you can receive exclusive interviews, our bank of helpful downloadables, and updates on upcoming content. Please consider following and drop a review below if you enjoyed this episode. Be sure to check out our social media pages on Facebook and Instagram. From the Yellow Chair is powered by Lemon Seed, a marketing strategy and branding company for the trades. Lemon Seed specializes in rebrands, creating unique, comprehensive, organized marketing plans, social media, and graphic design. Learn more at www.LemonSeedMarketing.com Interested in being a guest on our show? Fill out this form! We'll see you next time, Lemon Heads!

Ever hired a salesperson who sounded great… then couldn't close a single job? In this episode of Masters of Home Service, host Adam Sylvester chats with Doni Jones, owner of Don's Tree Services, and Rich Camacho, CEO of BlueRecruit, about how to avoid expensive hiring mistakes and set your next sales rep up for success. They cover pay structure, red flags to watch out for, and the #1 question every owner should ask before bringing someone on. New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at http://bit.ly/4kAzgm0

How do you lead 40,000 agents, stay fit, balance family, and navigate industry change? In this Stay Paid interview, Chris Kelly, CEO of HomeServices of America, shares powerful lessons from leading one of the nation's largest real estate organizations through massive industry change. From balancing family, fitness, and leadership to navigating the NAR lawsuits and AI transformation, Chris opens up about what it really takes to lead at scale—and stay grounded doing it.

Send us a textBrandon Downer: How Pink's Window Cleaning Franchise Turned Home Services Into Hospitality | The Franchise Insiders PodcastDiscover how Brandon Downer built Pink's Window Cleaning from a neighborhood observation into a thriving home services franchise that treats customers like guests and technicians like hospitality professionals.From Layoffs to Launching a Home Service FranchiseAfter two layoffs, Brandon Downer and his partner Carter spotted an opportunity during a neighborhood walk: local service trucks everywhere, but zero customer experience. They launched Pink's Window Cleaning with a bold premise—apply hospitality principles to blue-collar work.Why Most Window Cleaning Services Fail Customers (And How Pink's Solves It)Homeowners face recurring problems: no-shows, handwritten quotes, surprise pricing, and crews that don't respect their property. Pink's redesigned the entire experience: online scheduling, upfront pricing, card-on-file payments, branded uniforms, and a promise to leave every property better than they found it.The Pink's Franchise Playbook: Culture, Systems, and ScalabilityLearn why Pink's hires baristas and hospitality workers (not just window cleaners), how technology drives trust and recurring revenue, and why a memorable brand color beats a generic business name. Brandon shares the franchise growth strategy: launch timing by market seasonality, building routes that compound, and creating exit opportunities for owners.Blue-Collar Franchise Opportunities and AI-Resistant BusinessesWe explore why service-based franchises offer real wealth-building paths for younger entrepreneurs—hands-on MBAs that create jobs, build leadership skills, and generate recurring revenue streams that boost business valuation.Ready to Explore Franchise Ownership?Whether you're considering a home services franchise, window cleaning business, or other blue-collar opportunities, visit thefranchiseinsiders.com to take our 3-minute franchise matching assessment. Subscribe for weekly episodes and leave a review to help others discover their path to business ownership.Keywords: Pink's Window Cleaning franchise, home services franchise opportunities, window cleaning business, blue-collar franchise, franchise ownership, service-based franchise, recurring revenue businessVisit www.thefranchiseinsiders.com to subscribe.Send us your questions for an upcoming episode at 305-710-0050.From your pals in franchise ownership, Jack and Jill Johnson. The Franchise Insiders Podcast Schedule A Call Text: 305-710-0050 Take our FREE Business Builder Assessment

How to Prepare Your Home Services Business for a Successful Sale: Expert Insights from Joe Bergin of Commonwealth M&AIn this episode, host Josh Elledge interviews Joe Bergin, Co-founder of Commonwealth M&A, about how home services business owners—such as those in HVAC, plumbing, electrical, roofing, or landscaping—can prepare their companies for a successful sale. With his blend of blue-collar roots and M&A expertise, Joe shares how to transform years of hard work into a legacy-defining exit. He provides straightforward, actionable advice to help business owners position their companies for maximum value and long-term success.Preparing for the “Deal of a Lifetime”Joe explains that selling a home services business isn't something to rush—it's a process that ideally begins three to five years before you plan to exit. Investors are drawn to these companies for their recurring revenue, resilience, and workforce stability, but only if the business can operate independently of its owner. To increase your company's value, Joe recommends shifting from an owner-operator mindset to that of an asset manager—documenting systems, empowering leaders, and ensuring your business thrives without daily oversight.Financial clarity is equally vital. Moving from cash-based to accrual accounting and cleaning up your financial records gives buyers confidence and accurately reflects your company's true performance. Joe emphasizes the power of predictable, recurring revenue through maintenance contracts and service plans, which not only stabilize cash flow but also make your business more attractive to investors seeking long-term value.Ultimately, Joe's message is about intentional preparation. By treating your company as a scalable asset, investing in your people, and planning early, you'll attract premium buyers and secure better terms. With experienced advisors like Commonwealth M&A guiding the process, home services business owners can navigate the complexities of selling while protecting the legacy they've built.About Joe BerginJoe Bergin is the Co-founder of Commonwealth M&A, a boutique mergers and acquisitions firm that helps home services business owners plan and execute profitable exits. Combining blue-collar experience with corporate M&A strategy, Joe specializes in helping entrepreneurs turn their businesses into sellable assets that deliver maximum value and freedom.About Commonwealth M&ACommonwealth M&A is a boutique advisory firm serving small to mid-sized home services companies. By limiting the number of clients each year, they provide high-touch, customized support through every stage of the M&A process—from readiness assessment and valuation to negotiation, due diligence, and closing. Their mission: helping business owners achieve their “deal of a lifetime.”Links Mentioned in This EpisodeCommonwealth M&A WebsiteJoe Bergin LinkedIn ProfileKey Episode HighlightsWhy home services companies are in high demand among investorsFour key steps to prepare for a successful saleHow accrual accounting boosts credibility and valuationThe importance of recurring revenue and team empowermentWhy early preparation leads to stronger deals and smoother transitionsConclusionSelling your business is one of the most impactful financial decisions you'll ever make. Joe Bergin's advice underscores the importance of early preparation, strong systems, and a clear exit...

What's the real math behind profitable growth in home services? In this episode, Austin Gray talks with Andy Walker (Stryker Digital) about using LTV : CAC (LTGP : CAC), Average Order Value, and speed-to-lead to scale—without racing to the bottom on price.Andy shares:His practical $2K podcast/production mindset applied to service marketing.A step-by-step speed-to-lead framework (3-minute call, 7-day follow-up, long-tail nurture) Facebook vs Google Ads for high-ticket services (roofing, mitigation, remodeling) Bonus-stacked offers, guarantees, and timeline commitments to win without discounting.How weekly manual reporting builds data discipline and sharper decisions Why focus beats shiny objects—and when to expand.Whether you're in the trenches scaling a local service brand or optimizing your acquisition flywheel, this episode gives you the playbook to raise AOV, improve LTGP : CAC, and outspend competitors profitably. Listen in to turn your marketing into a durable growth engine.

Gene Slade is the visionary owner of Lead Ninja Inc., a dynamic company specializing in coaching and training for home service businesses and technicians. Gene's journey in the HVAC industry began at just 11 years old, and over the past 33 years, he has become a seasoned veteran. He has owned and grown several HVAC companies to multiple 8-figure revenues, proving his expertise and commitment to the industry.With a deep understanding of sales psychology and a hands-on approach, Gene has empowered countless individuals and businesses to achieve significant growth and success. As a coach and speaker, he captivates audiences with practical insights and actionable strategies, making complex sales concepts accessible and engaging.Gene is not just a business leader; he is a dedicated family man with six boys. His passion for coaching, training, speaking, and transforming the lives of owners and technicians in the service industry is at the heart of everything he does. Gene loves and lives for making a positive impact on the people he works with.Connect with Gene here: https://leadninjasystem.com/Don't forget to register for our FREE LinkedIn Workshop here:https://www.thetimetogrow.com/experts-edge-linkedin-content-that-closes-workshop

In this episode, John Wilson and co-host Jack Carr break down how home-service companies can actually future-proof in 2025: flattening org charts, using AI to nuke overhead, building adaptable teams, and keeping a balance sheet that can take a 30% punch. We get into real numbers (gross margin, overhead targets, EBITDA), how to think about “risk on” vs. “risk off,” and why the middle of the market gets squeezed when big operators cut costs with automation.You'll hear play-by-plays on automating call centers, choosing what to systematize vs. keep human, when to de-lever, and how to bob-and-weave against giants who pass cost savings straight into marketing.What You'll LearnPeople vs. Systems: The two ways to future-proof—and how to train for adaptability.Automation That Moves the P&L: Where AI actually drops overhead (call center, dispatch, admin).Healthy by Design: Gross margin, overhead, and cash targets that create real nimbleness.Debt & “Risk Off”: How interest rates change the game and when to prioritize de-levering.Competing with Giants: What to do when national players cut cost structures by ~8–10 pts.Numbers First: Why you can't future-proof if you don't know your break-even.

Most business owners think they know what customers want—until they actually ask. In this episode of Masters of Home Service, host Adam Sylvester talks with Phil Risher, owner of Phlash Consulting, and Anthony Salazar, owner of Salazar Scoops, about how tuning into customer pain points led to a 25% lift in leads. Hear how a few intentional tweaks to messaging and intake transformed their close rates—and what you can steal for your own business. New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at http://bit.ly/4kAzgm0

Guest: Alex Duta  CEO/Founder at Albi (restoration management software)  https://albiware.com/ Thinking about selling to PE? Alex explains why many contractors should hold and tech-enable instead then shows how to do it: AI for ops, revenue per-employee targets, CRM→Ads feedback loops, valuation math (service vs. software), and the QSBS play to keep more at exit. Real tactics for restoration/roofing/plumbing/HVAC leaders who want margin, scale, and optionality.You'll learnWhat “tech-enabled” actually means for a contractor (and how to measure it)A prioritization toolkit (RICE) to pick high-leverage automations firstCRM→Google Ads conversion feedback to drop CPL & boost job sizeHow tech enablement changes valuation multiplesA primer on QSBS and why waiting can be worth millionsConnect with Alex: https://alexduta.com/ • @itsalexduta Hire Hook Agency for home-service growth: https://hookagency.com/

Too many jobs go sideways because of one thing: miscommunication. In this episode of Masters of Home Service, host Adam Sylvester talks with Erica Krupin of Kroopin's Poopin Scoopin and Marco Radocaj from Balance HVAC, about why project transparency matters now more than ever. They share how setting clear expectations, documenting job details, and keeping customers in the loop prevent mistakes, build trust, and lead to smoother jobs all around. New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at http://bit.ly/4kAzgm0

Today, I'm joined by a guest who's doing some really innovative things in the trades industry, Nate Keller, the Co-Founder and Chief Sales Officer of Free2Grow.Free2Grow is transforming how contractors handle customer communication by using AI-powered CSRs built specifically for home service businesses. Before launching the AI side, Nate and his team actually ran a live call center, so they understand firsthand what business owners really need on the front lines.In this episode, we dive into:How AI voice systems improve booking rates and customer experienceThe growing role of automation in HVAC, plumbing, and roofingLessons from transitioning from service to technologyThe future of AI and how contractors can leverage it for growthIf you're a contractor or home service business owner looking to scale smarter and stay ahead of the industry shift, this conversation is packed with actionable insights.Learn more about Free2GrowWebsite: https://free2grow.comFacebook: https://www.facebook.com/Free2GrowOfficial/Instagram: @free2growofficialConnect with Nathan KellerFacebook: https://www.facebook.com/nathan.keller1Linkedin: https://www.linkedin.com/in/nathankeller/Connect with Builders of AuthorityWebsite: https://buildauthority.comFREE Facebook Group: https://www.facebook.com/groups/7685392924809322BOA Mastermind: https://buildauthority.co/order-form-mastermindGoHighLevel Extended 30-day Free Trial w/TONS of Personal Branding Bonuses: http://gohighlevel.com/adammcchesney

In this episode, Matt breaks down how to build a home service business that private equity wants to buy. He covers the key factors that make your company valuable — from brand and marketing systems to financials, leadership, and technology. Even if you never plan to sell, these are the same things that make your business more profitable and easier to run today.

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Jason has a conversation with Chris Kelly, President & CEO of HomeServices of America about the current state of our industry, what keeps Chris up at night when thinking about the real estate landscape, how evolving technologies and rule changes have changed and will change our business, and what it's like to lead a company as large as HomeServices of America through a critical time in the real estate world.

In this special re-release of Owned and Operated, John Wilson sits down with AJ and Noah of Premier Home Pros to unpack how they went from a dining-room-table idea to $15M in year one, $86M in year two, and a national rollout—without taking on debt. They break down the sales system, affiliate-led demand gen, installer model, and the ops math behind a ~46-day greenfield payback. If you're scaling a home service business, this is the blueprint.You'll hear the real numbers: 91% demo, 82% close in month one for $557k, why they switched from acrylic to engineered stone to lift average ticket from $11.7k → $18.3k+, how they opened 9 locations by end of 2024, and the org/game plan to chase nine figures—profitably.

Giuseppe Grammatico was living the life many dream of—a six-figure salary at JP Morgan. But with a five-hour daily commute and a baby on the way, he realized the "dream" was costing him the one thing that truly mattered: time with his family. He made the terrifying choice to quit his secure corporate job with no business idea, betting everything on a life of freedom. His search led him away from startups and into the world of franchising, where he discovered opportunities beyond just fast food.After building his own successful franchise for 13 years, Giuseppe achieved the time freedom he craved and now works as a franchise coach helping others do the same. In this episode, he sits down with Ryan Atkinson to share his playbook for achieving financial and time freedom. You'll learn how to identify recession-resistant businesses, spot the green flags of a healthy franchise model, and analyze key financial metrics before investing. He also breaks down why strong business systems and discovering your "why" are the ultimate keys to entrepreneurial success.Takeaways:- Your "why" is the most critical driver for entrepreneurship; leaving a six-figure job was about gaining time freedom to be present with family, not just about money.- Franchising extends far beyond fast food, with over 4,000 options in more than 70 industries, providing a viable path to business ownership without needing a unique startup idea.- Prioritize recession-resistant franchise models, such as water and smoke mitigation or essential B2B services, that remain in demand regardless of the economic climate.- A healthy franchise will vet you for a mutual fit rather than just giving you a sales pitch. They should have a clear vision for the future and be transparent about their systems.- Thoroughly vet a franchise through "validation" by speaking directly with existing franchisees. Ask them, "Knowing what you know today, would you do it all over again?"- When evaluating financials, look beyond profit margins and analyze the Average Unit Volume (AUV), as a high-volume business can be more profitable than a high-margin one.- A franchise's value lies in its proven, plug-and-play systems. The franchisor should be able to demonstrate their CRM, marketing, and lead generation processes.- The business is the vehicle to achieve your "why." Don't get stuck on finding a business you're "passionate" about; find one that enables the lifestyle you want.- Time freedom isn't immediate. The first year of a new business often requires more work, but it's a necessary sacrifice to build the systems that enable flexibility later on.- Avoid costly mistakes by tracking your marketing spend. Blindly investing without monitoring Key Performance Indicators (KPIs) and return on investment is a recipe for failure.Tags:  Franchise, Entrepreneurship, Business Buying, Home Services, Passive Income, Recession-Proof BusinessResources:Grow your business today: https://links.upflip.com/the-business-startup-and-growth-blueprint-podcast Connect with Giuseppe: https://www.linkedin.com/in/giuseppe-grammatico

Home Service Business Coach helps busy home service business owners get off the truck and build a business that supports their ideal lifestyle. Through simple, proven systems, we help owners regain control of their time, increase their income, and create more freedom in their lives. Book a CallJoin The HSBC Accelerator™Buy My Book - Get Off The TruckFollow HSBC Social's:Facebook | Instagram | YouTube | HSBC Accelerator | Jobber | Home Service Business Coach Email: info@homeservicebusinesscoach.com

Home Service Business Coach helps busy home service business owners get off the truck and build a business that supports their ideal lifestyle. Through simple, proven systems, we help owners regain control of their time, increase their income, and create more freedom in their lives.Buy My Book - Get Off The TruckJoin The HSBC Accelerator™Book a CallFollow HSBC Social's:Facebook | Instagram | YouTube | HSBC Accelerator | Jobber | Home Service Business Coach Email: info@homeservicebusinesscoach.com

In this conversation, Tommy Mello interviews Peter Roth, a seasoned entrepreneur and expert in the call center industry. They discuss the challenges and strategies of cold calling, the importance of lead management, and the nuances of targeting the right audience in home services. Peter shares insights on building and managing call centers, the role of AI in sales, and the significance of personal branding in business. The discussion also touches on Peter's experiences in the solar and HVAC industries, as well as his journey in the cigar business. The conversation concludes with thoughts on the future of the call center industry and the importance of resilience in entrepreneurship.   00:00 Introduction to Cold Calling and Marketing Strategies 03:00 The Journey into the Call Center Industry 06:00 Understanding Lead Management and Follow-Up 09:01 Targeting the Right Audience for Home Services 11:55 The Importance of Speed to Lead 15:04 Outbound vs Inbound Marketing Strategies 18:03 The Role of AI in Cold Calling 20:56 Data-Driven Approaches to Lead Generation 23:51 Building Your Own Call Center 26:54 Managing Call Center Agents and Performance 30:07 Insights on the Solar and HVAC Industries 32:47 The Cigar Business and Lifestyle Entrepreneurship 36:03 The Impact of Personal Branding on Business 39:01 Future of the Call Center Industry 41:59 Final Thoughts and Key Takeaways