Podcast appearances and mentions of brain bump

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Best podcasts about brain bump

Latest podcast episodes about brain bump

Building the Premier Accounting Firm
3 Interview Hacks to Hire Accounting All-Stars w/ Mark Herschberg

Building the Premier Accounting Firm

Play Episode Listen Later Jun 11, 2025 38:23


In this episode of Building the Premier Accounting Firm, Roger Knecht welcomes Mark Herschberg, author of “The Career Toolkit,” to discuss essential skills for success, effective hiring processes, and the importance of career planning. They explore key skills like communication, negotiation, and leadership, offering actionable insights for both employers and employees in the accounting profession.  Key Takeaways:

Welcome To A Better      Lifestyle
Essential Skills for Success That No One Taught You - Mark A. Herschberg

Welcome To A Better Lifestyle

Play Episode Listen Later Apr 14, 2025 24:00


Networking. Negotiating. Communicating. Leading. Career planning.Did anyone ever actually teach you how to do these things?In this episode, we explore the essential skills for success that most people are expected to know—but were never formally taught. These are the real-world skills that shape careers, open doors, and help you stand out in a competitive world.Whether you're an aspiring leader, a career changer, or a business professional trying to grow, this conversation will give you practical insights to strengthen your confidence and skillset.In this episode, you'll learn:How to network with purpose and authenticityThe key to successful negotiations (even if you hate conflict)Why communication can make or break your careerWhat true leadership looks like todayHow to create a strategic career plan that works for youIf you're ready to bridge the gap between what you know and what you need to thrive, this episode is for you.Mark A. HerschbergThe Career Toolkit Website Linkshttps://www.thecareertoolkitbook.comhttps://www.thecareertoolkitbook.com/resources https://www.thecareertoolkitbook.com/career-plan-questions (Career plan questions)     https://www.thecareertoolkitbook.com/candidate-interview-questions (interview questions)Brain Bump app links     https://brainbumpapp.com (website)     https://play.google.com/store/apps/details?id=com.brainbump&hl=en_US&gl=US (Android)     https://apps.apple.com/us/app/brain-bump/id1616654954 (Apple)     https://brainbumpapp.com/#video (Brain Bump 90 second video)Social Media Linkshttps://www.linkedin.com/in/hershey/https://twitter.com/CareerToolkitBkhttps://www.facebook.com/TheCareerToolkitBookhttps://www.instagram.com/thecareertoolkit/https://www.instagram.com/CognoscoMediahttps://www.facebook.com/cognoscomediahttps://twitter.com/Cognoscomediahttps://www.linkedin.com/company/cognosco-media/My Men Richard/Richard Lesperance richard.lesperance@gmail.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://linkedin.com/in/richardlesperance⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@mymenrichard⁠⁠⁠⁠⁠⁠

Human Capital Innovations (HCI) Podcast
What AI Means for the Labor Market, with Mark Herschberg

Human Capital Innovations (HCI) Podcast

Play Episode Listen Later Apr 3, 2025 22:46


In this podcast episode, Dr. Jonathan H. Westover talks with Mark Herschberg about what AI means for the labor market. Mark Herschberg is a transformational CTO with three degrees from MIT and multiple patents in AI and cybersecurity. Mark has spent his career launching and fixing new ventures from startups to Fortune 500s, working in cybersecurity, digital media, healthcare, online marketplaces, and he's tracked criminals and terrorists on the dark web. Mark has also taught at MIT's famed Career Success Accelerator for over two decades, is the author of The Career Toolkit, Essential Skills for Success That No One Taught You and creator of the innovative Brain Bump training app. He advises companies on technology and AI strategy. Check out all of the podcasts in the HCI Podcast Network!

Trench Leadership: A Podcast From the Front
Mark Herschberg and The Lightning Round

Trench Leadership: A Podcast From the Front

Play Episode Listen Later Feb 14, 2025 4:05


Send us a textTrench Leadership is heading to YouTube!! Never fear, the usual links are available, we're adding YouTube to provide more options to find the show! Click the link below to head to our new YouTube Channel. Don't forget to subscribe to Trench Leadership on YouTube or wherever you get your podcasts.It's the LIGHTNING ROUND!!!!Every guest is asked five fun and insightful leadership-related questions, offering an insight into themselves and how they perceive leadership today and into the future.In this episode, you'll hear from Mark Herschberg, Chief Technology Officer, MIT instructor, author of The Career Toolkit: Essential Skills That No One Taught You, and creator of the Brain Bump app, who will delve into hiring methods to assess potential candidates, identifying their strengths and weaknesses to ensure the strongest team possible.Support the showLeadership Without Passion Limits the Depth of Your Vision. Trench Leadership: A Podcast From the Front is humbled to have been named #13 in the Top 20 for Best Canadian Leadership-themed podcasts for 2024. Connect to Trench Leadership:YouTube: https://www.youtube.com/channel/UCYnaqOp1UvqTJhATzcizowATrench Leadership Website: www.trenchleadership.caLinkedIn: https://www.linkedin.com/company/trench-leadership-a-podcast-from-the-front/?viewAsMember=trueConcussion Legacy Foundation Canada Website: https://www.concussionfoundation.caAre you looking for a podcast editor/producer? Do you enjoy the quality of the show? The editor of Trench Leadership, Jennifer Lee, is taking new clients. Reach out at https://www.itsalegitbusiness.com. Reviews are the best way for the show to know what is working, what needs improvement, and what we should talk about in the future. So, if you have an idea of how to help the show improve or have a topic that you're passionate to hear more about, feel free to reach out at simonk@trenchleadership.ca to connect and share your ideas...

Speaking Of Speaking
Mastering Podcast Guesting: Building Your Brand and Engaging Audiences with Mark Herschberg

Speaking Of Speaking

Play Episode Listen Later Oct 24, 2024 36:02 Transcription Available


Ever wondered how guesting on podcasts can reshape your personal brand? Join us as we sit down with the remarkable Mark Herschberg, author of "The Career Toolkit: Essential Skills for Success That No One Taught You" and the visionary behind the Brain Bump app. Inspired by the legendary Dori Clark, Mark set out with an ambitious target to appear on 150 podcasts and ended up surpassing 400! Discover the art of being a guest, where the spotlight isn't on selling but on impactful storytelling and reaching diverse audiences with genuine insights.Our conversation takes a deep dive into the power of podcasts as trust-building tools. We tackle the nuances of audio quality and staying sharp in conversations while offering real value to listeners. By sharing knowledge freely, Mark illustrates how you can build an authentic brand without the sales pitch. We reveal the parallels between personalized fitness coaching and podcasting, demonstrating how understanding your audience's needs can lead to more engaging, resonant content.Get ready to enhance your podcasting journey with some of the best practices shared in this episode. Whether you're a host or guest, we cover essential strategies to captivate and maintain your audience's attention. Discover how to tailor your content to fit your audience's demographics and interests, ensuring each episode leaves a lasting impression. From preparation tips for hosts to the art of concise storytelling for guests, this episode is packed with insights to refine your approach and keep your listeners coming back for more.Connect with Mark:Website:thecareertoolkitbook.com Check out the Brain Bump App:https://brainbumpapp.com/LinkedIn:https://www.linkedin.com/in/hershey/Got a question about something you heard today? Have a great suggestion for a topic or know someone who should be a guest? Reach out to us:askcarl@carlspeaks.caIf you're ready to take the plunge and join the over 3 million people who have joined the podcast space, we'd love to hear your idea and help you get started! Book your Podcast Strategy Session today:https://podcastsolutionsmadesimple.com/get-started/Never miss an episode! Subscribe wherever you get your podcast by clicking here:https://communicationconnectioncommunity.buzzsprout.comFollow us on LinkedIn:https://www.linkedin.com/company/podcast-solutions-made-simpleFollow us on Instagram:https://www.instagram.com/podcastsolutionsmadesimple/Follow us on Facebook:www.facebook.com/groups/podcastlaunchmadesimpleFollow us on Twitter:https://twitter.com/carlrichards72

Second Act Actors
EP 138: Mark Herschberg: Networking Scientist/Stand-Up Comedian/Ballroom Dancer

Second Act Actors

Play Episode Listen Later Sep 6, 2024 68:37


HAPPY TIFF!!! Time to network...FOR YOUR LIFE!! I'm kidding...but this episode is for all you nerds out there who struggle with networking authentically (me, hello).I chat with M.I.T professor, Mark Herschberg. He teaches networking at M.I.T...you might've heard of this little school... He emphasizes the need to focus on the relationship rather than the outcome when networking and provides practical tips for maintaining connections. The conversation also challenges the notion of overnight success and highlights the importance of putting in the work and continuously improving. He encourages actors to learn negotiation skills and take control of their careers. Mark also shares his experiences with ballroom dancing and stand-up comedy, highlighting the benefits of structure and practice in honing creative skills.TakeawaysFocus on the relationship rather than the outcome when networking.Maintain connections by reaching out on special occasions or sharing relevant information.Be cautious of transactional networking and be aware of people's intentions.Success often requires putting in the work and continuous improvement. Focus on building relationships rather than immediate transactions in networking.Learn negotiation skills and take control of your career as an actor or creative.The Brain Bump website https://brainbumpapp.comMark's book: https://www.thecareertoolkitbook.com/ Hosted on Acast. See acast.com/privacy for more information.

Listeners to Leads
Escape the Social Media Hamster Wheel with Mark Herschberg

Listeners to Leads

Play Episode Listen Later Aug 29, 2024 41:05


While lots of social media posting tries to keep up with trends and focus on current events, podcasters and small business owners have a lot of evergreen content that establish them in their field and promote their thought leadership. So how do we share our evergreen content in an approachable, easily remembered way that doesn't get lost in the algorithms of social media? Mark Herschberg, creator of the Brain Bump app, is here today to talk about his solution, Brain Bump. This week, episode 167 of Listeners to Leads is about escaping the social media hamster wheel! Mark Herschberg is the author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually.In this episode of Listeners to Leads, Mark Herschberg is sharing the importance of creators driving traffic to their own sites and content and actionable steps you can take right now to share your evergreen content in a way that doesn't rely on social media. Mark and I also chat about the following: The limits of social media's chronological and algorithmic structures.How the app Brain Bump creates ways for creators to share tips with their audience while ensuring the original creator's brand is visible.The importance of using data to make better decisions while keeping users' data private.Having a clear understanding of your audience and tailoring your content to their needs.Don't forget to go check out the Brain Bump app on your app store or by visiting https://brainbumpapp.com/Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH MARK HERSCHBERG:LinkedInFacebookX (formerly Twitter)The Career ToolkitCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! LINKS MENTIONED:Brain Bump appThe Career Toolkit Cognosco Media

I Need A Coach
27: Tools for Information Retention with Mark Herschberg

I Need A Coach

Play Episode Listen Later Aug 6, 2024 25:08


In this episode, Adam interviews Mark Herschberg, a fractional CTO and MIT instructor with over two decades of experience. Mark is also the creator of Brain Bump, an innovative app designed to help users retain knowledge from books, courses, and podcasts. He discusses the inspiration behind Brain Bump, how it aids information retention, and why it's a game-changer for authors, trainers, and learners alike. If you're looking to maximize your learning and retain key information, Mark's insights are a must-hear.Mark is the author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app. Educated with three degrees from MIT, Mark has spent his career launching and fixing new ventures at startups, Fortune 500s, and academia. His work includes tracking terrorists and cyber criminals on the dark web, cybersecurity, artificial intelligence (AI/ML), mobile enterprise platforms, online advertising, lead generation, big data solutions and more. He's created over a dozen patents. Mark helped create MIT's Career Success Accelerator, where he's taught for over twenty years. At HBS Mark worked with two finance professors to create the upTick system now used to teach finance at many of the top business schools. Mark also serves on the board of the non-profit Plant a Million Corals.Connect with Mark on LinkedInResources Mentioned:The Career Toolkit | WebsiteThe Career Toolkit | InstagramThe Career Toolkit | FacebookThe Career Toolkit | X (Formerly known as Twitter)Brain Bump App | WebsiteCognosco Media | WebsiteCognosco Media | InstagramCognosco Media | FacebookCognosco Media | X (Formerly known as Twitter)Cognosco Media | LinkedInMIT Professional Development Courses | WebsitePlant a Million Corals | WebsiteFind More From Adam Packard:Adam Packard | LinkedInNinja Prospecting | WebsiteNinja Prospecting | X (Formerly Twitter)

Generative AI in the Enterprise
Mark Herschberg, Author of The Career Toolkit

Generative AI in the Enterprise

Play Episode Listen Later Jul 30, 2024 31:26


Zach hosts tech leader, CTO, MIT professor, and author - Mark Herschberg. Mark's resume is impressive and storied; highlights include helping HBS develop market theory training software and parachuting into Fortune 500 companies to foster start-up-like innovation. He has also worked extensively with #BigData and #MachineLearning AI since the 90s, developing a number of data-driven projects, some of which use AI. Currently, Mark is doing a lot of work with #GenerativeAI; he holds patents that use #GenAI and is currently working with a handful of companies whose products are based on AI. Zach and Mark talk about his current projects as well as a number of issues GenAI poses to tech and society at large. They hit on hallucinations and the need for Generative AI that cites its sources. They talk about AI's impact on the signal-to-noise ratio (misinformation) and how both machines and humans need to be better trained to fact-check information. They also discuss future engineers and the continued need to understand what's going on under the hood of the software, even if GenAI makes troubleshooting easier. Like, Subscribe, and Follow: YouTube: https://www.youtube.com/channel/UCAIUNkXmnAPgLWnqUDpUGAQ LinkedIn: https://www.linkedin.com/company/keyhole-software Twitter: @KeyholeSoftware Find even more Keyhole content on our website (https://keyholesoftware.com/podcast/). About Mark: Mark Herschberg is a seasoned executive and cybersecurity expert who bridges the divide between business and technology. He has started, grown, and fixed startup companies spanning over a dozen different verticals as well as helped two Fortune 500 companies with their internal startup initiatives. Mark has also been involved in creating educational programs for MIT and Havard Business School. Of late, he's helped companies think through their artificial intelligence strategy in general and particularly AI cybersecurity issues. Find Mark on LinkedIn: https://www.linkedin.com/in/hershey/ Mark's Book, The Career Toolkit: https://www.thecareertoolkitbook.com/  Brain Bump: https://brainbumpapp.com/ 

Friendshipable
129: Friendship and corporate politics, with Mark Herschberg

Friendshipable

Play Episode Listen Later Jun 28, 2024 28:20


The line between work friends and office politics can be blurry! We dive into the world of professional friendships with Mark Hershberg, author of The Career Toolkit: Essential Skills for Success That No One Taught you. We explore how to leverage the power of connection while avoiding the pitfalls of favoritism.Hear expert advice on: The benefits of strong work relationships and tips for building genuine connections, especially in a hybrid work environment.Navigating friendships at work while maintaining professionalism and team trust.Join us as we untangle the complexities of workplace friendships and empower you to build a thriving professional network!Mark Herschberg is the author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. He also works with many non-profits, currently serving on the board of Plant A Million Corals. He was one of the top-ranked ballroom dancers in the country and now lives in New York City, where he is known for his social gatherings, including his annual Halloween party, as well as his diverse cufflink collection.Learn more about Mark and his work on his website, LinkedIn, Facebook, or Instagram.#BeAFriend Support us: PatreonEmail: friend@project-bff.comShare the love: subscribe + rate us in your favorite podcast app + tell your friendsWe use Buzzsprout to host our podcast + we love it. They make it so easy!Support the Show.

Intelligent Conversations
"Building a Meaningful Career" feat. Mark Herschberg

Intelligent Conversations

Play Episode Listen Later Jun 12, 2024 38:51


Listen to Mark Herschberg share his guide to how he builds meaningful careers. Mark has spent his career launching and developing new ventures at startups, Fortune 500 companies and in academia. With over a dozen patents to his name, he has started the Career Success Accelerator at MIT. As a graduate of MIT and Harvard, he has received a BS in Physics, Electrical Engineering, Computer Science, and mechanical engineering. No matter where you are at in your career building journey tune in now to learn from Mark! Hosted By: Josh Baker Guest(s): Mark Herschberg You can connect with Mark on LinkedIn! You can also visit the CareerToolKit website or follow it on Social Media! Facebook Instagram Twitter The free Brain Bump app! BrainBumpApp.com Follow the Intelligent Conversations on Social Media to stay updated! Instagram Twitter LinkedIn TikTok Facebook Subscribe to Intelligent Conversations on Your Favorite Place to Listen! YouTube Apple Podcasts Spotify Audible Amazon Music

SEEing to Lead
The Career Toolkit & Brain Bump with Mark Herschberg

SEEing to Lead

Play Episode Listen Later May 21, 2024 48:30


Mark is the creator of Brain Bump and author of The Career Toolkit, Essential Skills for SuccessThat No One Taught You. Mark has spent his career launching and developing new ventures atstartups and Fortune 500s and in academia. He helped to start the Undergraduate PracticeOpportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually.He also works with many non-profits, currently serving on the board of Plant a Million Corals.SummaryIn this episode Mark Hirshberg, the creator of Brain Bump and author of 'The Career Toolkit: Essential Skills for Success That No One Taught You', discusses his background in startups, Fortune 500s, academia, and his involvement in non-profits. The conversation focuses on the misalignment of current educational systems with the needs of modern careers, advocating for the inclusion of essential skills such as leadership, communication, networking, negotiations, and ethics in curriculums. Hirshberg describes his work with MIT's Career Success Accelerator and offers insights into incorporating these skills into education effectively. Additionally, he introduces his app, Brain Bump, designed to help individuals retain valuable information from various sources. The app supports learning by providing just-in-time access and passive spaced repetition to reinforce key concepts. Hirshberg also emphasizes the importance of broadening educational content beyond traditional subjects to better prepare students for future careers. Show TranscriptDon't Forget to Review the Show!I appreciate you checking out the episodes. I would mean a lot to me if you took a minute right now to subscribe, rate, and review on iTunes, Spotify, Amazon, or wherever you listen! It helps the show out a lot!Who am I?I've been an educator in Massachusetts for 23 years.  I'm finishing my 16th year as a building leader.  I'm a teacher centered Principal and passionate about continuous improvement and the idea that success is not a destination, but a process. I'm active on social media, vlog about continuous improvement on a weekly basis, and wrote a book also called SEEing to Lead as a way to help everyone improve education as a whole by promoting my “just cause”: improving the educational experience for as many people as possible by being purposeful, acting with integrity, and building character. SEEing to Lead Extras!Like the content, want to be a guest, or know someone who would? Reach out to me on Twitter at @DrCSJonesHave you taken the time to order and read my latest book! Seeing to Lead is filled with practical resources and personal stories to help you support, engage, and empower those you lead no matter your position!Jimmy Casas said, "If you are a leader who is looking to support, engage and empower your staff, then SEEing to Lead, by Dr. Chris Jones, is a book you will want to pick up and read. Dr. Jones reminds us that building capacity and helping others achieve personal success is the key to elevating your organization and leaving a lasting impact."Get your copy here! Don't forget to leave a rating and review for others. I would appreciate it!Subscribe to My Newsletter! We are all busy, often unsupported, and struggle to stay engaged! Here is a weekly resource that has something to support, engage, and empower you. Not to mention it saves you time by getting to the point! Increase your focus and become a better leader; no matter your position. Check it out here!Get in touch to schedule me for a workshop or presentation!This show is part of the Be Podcast Network. Our podcasts go beyond education as we know it — in any learning environment, formal or informal — and help you be the change you want to see. Learn more about the network and all our shows at https://bepodcast.network We're thrilled to be sponsored by MyFlexLearning, the scheduling platform that helps middle and high schools meet the individual needs of all students. Create and manage time for flex blocks, WIN time, activity periods, RTI, counselor and teacher appointments and much more. And with a built-in accountability tool and reporting features, solve your challenges around getting kids where they need to be and understanding how flex time is spent. Make your flex time work for you. Visit myflexlearning.com/BE to learn more and receive $500 off the first year. 

Leading Beyond Limits
Leadership Essentials: Mastering Skills for Career Success

Leading Beyond Limits

Play Episode Listen Later May 20, 2024 35:46


 Ø  Subscribe to the Leaders Edge Newsletter  In this episode, we are honored to have Mark Herschberg, author of "The Career Toolkit: Essential Skills for Success That No One Taught You" and creator of the Brain Bump app. Mark's impressive career spans tracking criminals and terrorists on the dark web, creating marketplaces and new authentication systems, and launching new ventures at startups, Fortune 500 companies, and in academia. Join us as delve into Mark's insights on essential leadership skills, career development, and personal growth. Discover how to equip yourself with the tools needed for success in today's dynamic professional landscape. Whether you're an aspiring leader or looking to enhance your existing skills, this episode offers valuable guidance from one of the industry's leading experts.  Connect with Mark https://www.linkedin.com/in/hershey/ https://www.thecareertoolkitbook.com/   Ø  Book Angel to speak here Ø  Follow the Podcast on Instagram  Ø  Have a podcast? Need to Create Promo Graphics?  Get 2 Weeks FREE of Headliner Ø  Looking for Podcast Guests? Or Wanting to be a guest on other podcasts?  Check out this podcast matching service

The Self-Employed Life
941: Mark Herschberg – Understanding the Evolution of Content Marketing

The Self-Employed Life

Play Episode Listen Later May 8, 2024 52:04


In this episode of The Self-Employed Life, I had the pleasure of interviewing Mark Herschberg, an expert in content marketing and creator of the Brain Bump app. We delved into the evolution of content consumption, emphasizing the shift towards non-linear content. Mark highlighted the importance of understanding human behavior in content creation and marketing. We discussed the impact of AI on content creation and the need for a zero trust world to combat misinformation. Mark explained how the Brain Bump app addresses the disconnect between learning and application by providing spaced repetition of key ideas. The app benefits both users and content creators by delivering timely and branded content. Overall, the episode explored the changing landscape of content marketing and the role of technology in enhancing content consumption. Mark is the author of The Career Toolkit, Essential Skills for Success That No One Taught You and creator of the Brain Bump app. Educated at MIT, Mark has spent his career launching and fixing new ventures at startups, Fortune 500s, and academia. He's developed new software languages, online marketplaces, new authentication systems, and tracked criminals and terrorists on the dark web. Mark helped create the Undergraduate Practice Opportunities Program, MIT's Career Success Accelerator, where he's taught for over twenty years. Mark also serves on the board of the non-profit Plant a Million Corals. And be sure to subscribe to The Self-Employed Life in Apple Podcasts or follow us on Spotify or wherever you listen to podcasts so you don't miss an episode. Everything you need can all be found at jeffreyshaw.com.  Mark Herschberg, thank you so much for being here! Remember, you might be in business FOR yourself but you are not in business BY yourself. Be your best self. Be proud and keep changing the world. Guest Contact – https://www.thecareertoolkitbook.com Mark Herschberg on LinkedIn (@hershey) Contact Jeffrey – SelfEmployedNewsletter.com JeffreyShaw.com Books by Jeffrey Shaw Business Coaching for Entrepreneurs Watch my TEDx LincolnSquare video and please share! Valuable Resources– The Self-Employed Business Institute You know you're really good at what you do. You're talented, you have a skill set. The problem is you're probably in a field where there is no business education. This is common amongst self-employed people! And, there's no business education out there for us! You also know that being self-employed is unique and you need better strategies, coaching, support, and accountability. The Self-Employed Business Institute, a five-month online education is exactly what you need. Check it out! Take The Self-Employed Assessment! Ever feel like you're all over the place? Or frustrated it seems like you have everything you need for your business success but it's somehow not coming together? Take this short quiz to discover the biggest hidden gap that's keeping you from having a thriving Self-Employed Ecosystem. You'll find out what part of your business needs attention and you'll also get a few laser-focused insights to help you start closing that gap. Have Your Website Brand Message Reviewed! Is your website speaking the right LINGO of your ideal customers? Having reviewed hundreds of websites, I can tell you 98% of websites are not. Fill out the simple LINGO Review application and I'll take a look at your website. I'll email you a few suggestions to improve your brand message to attract more of your ideal customers. Fill out the application today and let's get your business speaking the right LINGO! Host Jeffrey Shaw is a Small Business Consultant, Brand Management Consultant, Business Coach for Entrepreneurs, Keynote Speaker, TEDx Speaker and author of LINGO and The Self Employed Life (May 2021). Supporting self-employed business owners with business and personal development strategies they need to create sustainable success.

Guided Goals Podcast
Self Advocacy & Corporate Culture with Ed Brill, Jess Dewell & Mark Herschberg

Guided Goals Podcast

Play Episode Listen Later May 2, 2024 65:38


On this episode of GoalChat, host Debra Eckerling talks about self advocacy and corporate culture with Ed Brill, Desert Ridge Solutions; Jess Dewell, Red Direction; and Mark Herschberg, The Career Toolkit and the Brain Bump app. Whether you are a company founder, team leader, team member, sole practitioner, or side-hustler, better advocacy skills improve everyone's bottom line. Ed, Jess, and Mark shared their thoughts on this topic from leadership, employee, and solopreneur perspectives, as well as what stops people from self-advocacy, how advocate for yourself and others, and more. How to Improve Advocacy Mark: Ask people further along the path you wish to follow Ed: Develop your network; use LinkedIn to share your value as a resource Jess: Find the helpers or be the helpers Mark: Keep a log of what you do, including what you do for others Goals Jess: Go on a Present Retreat for Accountability Ed: Think about the possibilities that are all around you Mark: Make sure you jot down the main points you want to remember from today; paste them into a recurring calendar event, to serve as a reminder of what you want to recall/put into action. You can also check out Mark's Brain Bump app. Learn More About: Ed Brill: Linkedin.com/in/EdBrill Jess Dewell: RedDirection.com Mark Herschberg: TheCareerToolkit.com Debra Eckerling: TheDEBMethod.com/blog Learn more about your ad choices. Visit megaphone.fm/adchoices

Women at Halftime Podcast
271.Conquering Your Fear of Technology with Deborah Johnson

Women at Halftime Podcast

Play Episode Listen Later Apr 23, 2024 17:15


Master tech before it masters you with our essential mid-career tips! In this episode, we dive into the transformative world of technology and how you can harness its power to enhance your career, rather than fear its progress. Join us as we explore historical tech evolutions and draw parallels to today's rapid advancements, providing you with a sturdy blueprint to thrive in a tech-driven landscape. For many, the term "technology" evokes a sense of ominous fear, particularly as advancements seem to occur at warp speed. This fear is especially relevant for individuals at mid-career who may be considering a change. The fear of being replaced by technology, particularly by artificial intelligence (AI), is a valid concern. However, it's essential to consider historical context and parallels in our nation's history. Join us as we delve deeper into the parallels between historical technological advancements and the challenges we face today. Through insightful details and real-life examples, we'll uncover strategies for overcoming the fear of technology and embracing opportunities for personal and professional growth in today's tech-driven world. I've also included in the article that accompanies this podcast links to an additional podcast interview with Mark Herschberg who is not only tech-savvy with a number of patents and inventions but has created an app called "Brain Bump" that you'll want to check out. Full article with a FREE Download here: https:goalsforyourlife.com/fear-of-technology Make sure you get our weekly articles here: https://goalsforyourlife.com/newsletter CHAPTERS: 0:00 - Intro 1:35 - Overcoming Tech Fear 3:46 - Tip 1: Embrace Facts 6:08 - Tip 2: Time Investment 8:20 - Tip 3: Tech Education 10:37 - Tip 4: Small Steps 12:58 - Tip 5: Stay Updated 15:23 - Recap of Tips 15:49 - Closing Thanks 16:50 - Outro

Women at Halftime Podcast
270.Tech-Savvy Growth with a Career App with Mark Herschberg

Women at Halftime Podcast

Play Episode Listen Later Apr 19, 2024 46:00


What do you get when you cross a personality who can fit in with the characters on the show “Big Bang Theory,” along with successfully competing in ballroom dancing and had created an app called “Brain Bump?” You get a fascinating interview with Mark Hershberg who has bucket-load of experience in creating success and he shares common-sense wisdom for soon-to-be and current entrepreneurs. Mark has not only written an award-winning book but shares tech tidbits that are important for most anyone to hear in today's society. Plus he has a number of patents, his most recent for his FREE app “Brain Bump” So hang on for a fun and insightful conversation where I'm sure you'll walk away with something you can apply! BrainBump App (FREE to download on iPhone App Store & Android Play Store) https://brainbumpapp.com/ Reach Mark at: https://www.cognoscomedia.com/ The Career Toolkit book: https://www.thecareertoolkitbook.com/ Make sure you get all our weekly articles as well as updates on new podcast episodes! https://GoalsForYourLife.com/newsletter To contact Deborah about speaking live or virtually: https://DeborahJohnsonSpeaker.com #AiResearch #SuccessTips #TechConsulting #CommunicationSkills #StartupFunding #Creativity #JobOpportunities #CareerSuccess CHAPTERS: 0:00 - Introduction to Mark's Journey 1:33 - Mark's Innovative Background 5:14 - The Career Toolkit Book Insights 9:18 - Brain Bump App Innovation 17:45 - A Day in Mark's Life 20:15 - Balancing Work and Life 20:40 - Passion for Ballroom Dancing 26:30 - Advice for Aspiring Innovators 26:50 - Future Projects and Goals 32:19 - Emphasizing Lifelong Learning 37:00 - What's Next for Mark's Career 39:53 - Importance of Quality Content 42:46 - Connecting with Mark 44:30 - Closing Thoughts and Farewell

Feed Your Brand
Podcasting Essentials: Essential Skills And Expert Insights From Mark Herschberg

Feed Your Brand

Play Episode Listen Later Mar 18, 2024 35:02


Learn the essential skills for podcasting from expert insights as Tracy Hazzard welcomes back the ever-insightful Mark Herschberg of Brain Bump. As a serial guest on more podcasts than one can count, Mark brings a wealth of knowledge and experience to the table, making this episode a must-listen for anyone interested in the art of podcasting. Mark shares invaluable insights from his new article series, “Podcast Alchemy,” which delves into the intricacies of successful podcast guesting. Tracy and Mark's conversation flows effortlessly, touching on everything from the nuances of guest-host chemistry to the dos and don'ts of being an effective podcast guest. They dissect common pitfalls, such as shotgun pitching and lackluster bios, while also exploring the various models of podcast monetization. Mark's candid advice, coupled with Tracy's astute observations, makes for a truly enlightening discussion that's bound to resonate with both novice and seasoned podcasters alike. So, tune in to uncover the secrets of podcast alchemy and elevate your podcasting game to new heights!

Remarkable Marketing Podcast
Revolutionizing Recall - How Marketers can Deliver the Right Value at Exactly the Right Moment with a Brain Bump

Remarkable Marketing Podcast

Play Episode Listen Later Mar 17, 2024 22:43 Transcription Available


In this episode, Mark Herschberg, a seasoned CTO and CPO with a background in technology and marketing, discusses his journey from teaching at MIT and authoring a book called  'The Career Toolkit'. Mark shares his insights on the crucial skills that aren't taught in college but are essential for success, such as leadership and networking. He introduces Brain Bump, an innovative app designed to solve the challenge of retaining and accessing information when it's most relevant, moving away from traditional chronological content delivery. Brain Bump offers a solution for both individuals and brands to keep important tips and insights top of mind, ensuring that the right information is delivered at the right time. Mark also shares his perspective on marketing today, emphasizing the importance of delivering value and being helpful to create a positive brand recall. The episode explores the potential of Brain Bump for marketers, authors, speakers, and podcasters, offering a new way to engage with audiences and increase brand visibility.00:26 Mark Herschberg's Journey: From CPO to CTO and Author01:59 The Genesis of Brain Bump: Addressing Information Retention Challenges03:51 How Brain Bump Revolutionizes Learning and Marketing04:17 Exploring the Features and Benefits of Brain Bump08:46 The Impact of Brain Bump and the Future of Marketing16:48 Mark's Advice for Marketers in Today's Digital Age

eReads Podcast
Empowering Creatives: Insights from The Career Toolkit

eReads Podcast

Play Episode Listen Later Mar 16, 2024 27:14


Join me on this episode of the "eReads Podcast" as guest Mark Herschberg shares how his book, The Career Toolkit, can enhance your author endeavors and elevate your creative journey.BioMark Herschberg is the author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. At MIT, he received a B.S. in physics, a B.S. in electrical engineering & computer science, and a M.Eng. in electrical engineering & computer science, focusing on cryptography. At Harvard Business School, Mark helped create a platform used to teach finance at prominent business schools. He also works with many non-profits, currently serving on the board of Plant A Million Corals. He was one of the top-ranked ballroom dancers in the country and now lives in New York City, where he is known for his social gatherings, including his annual Halloween party, as well as his diverse cufflink collection.Social Media Links:Career Toolkitlinkedininstagramfacebooktwitter (X)Cognoscomediainstagram facebooktwitter (X)linkedinBooksThe Career Toolkit: Essential Skills for Success That No One Taught YouBrain Bump app.Connect with LizWebsite https://lizbullardwrites.comEmail: liz@Lizbullardwrites.comInstagramTiktokFacebookAmazon Author PageBooksSnow Fall (FREE) Prophecy Trilogy Series

Author to Authority
Ep 489 - A New Way To Do Content Marketing with Mark Herschberg

Author to Authority

Play Episode Listen Later Mar 13, 2024 32:39


Mark Herschberg is a seasoned professional, with a wealth of experience in software engineering, cybersecurity, and entrepreneurship. The mastermind behind the Brain Bump app, and the esteemed author of "The Career Toolkit: Essential Skills for Success That No One Taught You", Herschberg has a diverse professional background, including tracking criminals on the dark web, developing authentication systems, and launching ventures across diverse sectors. Herschberg sees the Brain Bump app as a solution to the problem of information disconnect, providing a platform that consolidates key ideas from a variety of sources into easily accessible tips. He places considerable importance on making information available at the right time and place, and lauds the app's user-friendly approach for both content creators and users. By tagging information based on topics and allowing content creators to control what's shared on the app, Herschberg believes Brain Bump offers a streamlined, free solution for those seeking valuable insights efficiently.

Titans of the Trades
Give Your Team a Brain Bump with Mark Herschberg

Titans of the Trades

Play Episode Play 39 sec Highlight Listen Later Mar 6, 2024 27:08


In this episode, I welcome the author of The Career Toolkit, Mark Herschberg, an expert in leadership and career development. We talk about the myths surrounding soft skills, challenging the notion that they are innate talents rather than learned abilities. Mark says  assuming these skills can't be taught isn't correct.He provides practical advice for business leaders seeking to promote growth within their teams and emphasizes the importance of recognizing the unique skill sets required for different roles. Mark introduces a novel approach to continuous learning through the Brain Bump app, ensuring key insights from podcasts, books, and talks are readily accessible for daily reinforcement.Mark has a wealth of actionable strategies, from creating peer learning groups to the critical art of managing expectations during transitions. This episode serves as a compass for leaders navigating the often-overlooked realm of soft skills development, paving the way for a workforce that thrives on adaptability and continual improvement.Episode Highlights:[01:37] The biggest myth about soft skills.[03:09] How to build any skill as a habit.[05:11] The practice of skill-building should include coaching and feedback.[07:45] More management training is needed for soft skills.[09:15] How to set skill growth expectations.[11:05] Look back at your own journey to see how you can help.[12:19] Perspective of the employee will affect trainability.[14:05] What kind of expectations should we set for training?[15:50] Warning signs of the wrong employee or the wrong coaching.[17:00] Create an environment with an open mindset for learning.[19:42] Mark's book The Career Toolkit and app Brain Bump.[22:32] How the app can help you retain information and use it when it's needed.[24:28] The biggest takeaways.Connect with Mark Herschberg:• The Career Toolkit Book: https://www.thecareertoolkitbook.com/• The Free Brain Bump App: https://brainbumpapp.com/If you found this episode insightful, don't forget to rate, follow, share, and leave a review. Your support goes a long way in helping us bring more impactful discussions your way.

Politically Entertaining with Evolving Randomness (PEER) by EllusionEmpire
187- LEVEL UP YOUR LIFE, CAREER AND THE SKILL OF AI

Politically Entertaining with Evolving Randomness (PEER) by EllusionEmpire

Play Episode Listen Later Jan 20, 2024 61:21


Your host and Mark Herschberg talk historical and technological disruptions with a clear and pretty positive view. We also talk on how to improve your skills especially on how to deal with massive misinformation, how to view your job (low brain tasks vs more sophisticated tasks.) Follow Mark HerschburgHis websiteshttps://www.thecareertoolkitbook.com/Brain Bump app (It's Free)https://www.cognoscomedia.com/brain-bumpFacebookhttps://www.facebook.com/TheCareerToolkitBookInstagramhttps://www.instagram.com/thecareertoolkit/LinkedInhttps://www.linkedin.com/in/hershey/Twitterhttps://twitter.com/i/flow/login?redirect_after_login=%2FCareerToolkitBkIf you want to be a guest on my podcast, you are REQUIRED to join Podmatch. Click on the link to join https://www.joinpodmatch.com/politically-high-tech Hosted on Acast. See acast.com/privacy for more information.

Actually, You Can
35. The real meaning of career success and how to achieve it with Mark Herschberg

Actually, You Can

Play Episode Listen Later Nov 29, 2023 60:04


Building a successful career is a goal that many of us strive for. However, navigating the complexities of the job market and finding the right path can be challenging. In this thought-provoking interview with Mark Herschberg, a fractional CTO and author of "The Career Toolkit," we explore the key factors that contribute to a successful career and how to overcome common obstacles along the way. We cover a wide spectrum, ranging from strategies to discover your dream job and the significance of networking to identifying the need for a career pivot and mastering the art of making one. We also talk about the influence of AI on the job market and the importance of focusing on innate human strengths in the face of technological advancements.Key Takeaways:A successful career is one that meets your needs and aligns with your life goals.When considering a job, focus on the actual day-to-day work rather than just the job title.Networking is crucial for finding opportunities and advancing in your career.Build relationships before making requests.Failure is an opportunity to learn and grow. Identify what went wrong and how to avoid repeating the same mistakes.In the face of technological advancements like AI, focus on developing innate human strengths and finding ways to add value.Quotes:"Successful career is one that meets your needs." - Mark Herschberg“Whenever you have questions, you need to seek answers.” - Mark Herschberg"Networking is about relationships. It's not about adding people on social media." - Mark Herschberg"Failure is an opportunity to learn and improve." - Mark Herschberg"Focus on developing innate human strengths in the face of technological advancements." - Mark HerschbergResources:MYF'S LINKS:Grab your FREE Blueprint to help you in creating an epic 2024: https://myfgalloway.ck.page/c09f438d40Website: https://www.myfgalloway.com/Instagram: https://www.instagram.com/myfgalloway/MARK'S LINKS:The Career Toolkit Website: https://www.thecareertoolkitbook.comhttps://www.thecareertoolkitbook.com/resources https://www.thecareertoolkitbook.com/career-plan-questions (Career plan questions) https://www.thecareertoolkitbook.com/candidate-interview-questions (interview questions)Brain Bump app (Brain Bump app) https://play.google.com/store/apps/details?id=com.brainbump&hl=en_US&gl=US (Android) https://apps.apple.com/us/app/brain-bump/id1616654954 (Apple) https://brainbumpapp.com/#video (Brain Bump 90 second video)Social Media: https://www.linkedin.com/in/hershey/https://twitter.com/CareerToolkitBkhttps://www.facebook.com/TheCareerToolkitBookhttps://www.instagram.com/thecareertoolkit/https://www.instagram.com/CognoscoMediahttps://www.facebook.com/cognoscomediahttps://twitter.com/Cognoscomediahttps://www.linkedin.com/company/cognosco-media/

Career Club LinkedIn Live with Bob Goodwin
Trapper Yates: HP's VP of Global Compensation - Career Club Live

Career Club LinkedIn Live with Bob Goodwin

Play Episode Listen Later Oct 30, 2023 56:27 Transcription Available


What if the future of your career could be enhanced by Artificial Intelligence? That's the intriguing concept we explore with our esteemed guest, Mark Hirschberg, author of the Career Toolkit Essential Skills for Success that no One Taught You and creator of the Brain Bump app. Mark's incredible journey from startups to Fortune 500s and academia, along with his dedicated efforts towards coral conservation through his non-profit Plant A Million Corals, offer a unique perspective on a wide range of topics.We embark on a deep dive into the intersection of technology and careers, harnessing the potential of AI tools such as ChatGPT, bard, jasper, Dolly, co-pilot, and more. We uncover how these tools can elevate your presentations and resumes, but stress the importance of building upon the human knowledge that AI cannot replicate. We also explore Mark's book, the Career Toolkit, as a valuable resource for professionals seeking practical advice and guidance in their career journey.As we conclude our riveting discussion, Mark sheds light on innovative techniques using AI for job interviews and resume writing. He provides invaluable tips on utilizing AI to identify themes and keywords in job descriptions, as well as summarizing the company's recent postings. We also introduce the Brain Bump app, a game-changer for storing key ideas from various sources at your fingertips. Join us for this enlightening conversation and prepare to revolutionize your approach to career advancement with AI!

Neil Wilkins Podcast
The Future of Content with Mark Herschberg

Neil Wilkins Podcast

Play Episode Listen Later Oct 19, 2023 49:09


Linear content is dead and the future is balancing non-linear, evergreen content with day to day communications, according to Mark Herschberg, content specialist, author and instructor at MIT's famed Career Success Accelerator. Neil Wilkins and Mark discuss the future of content and how to future-proof yourself today as we move into a world of audio, AI and metaverse content, where relevance, timeliness and personalisation is essential. For more content like this, visit Neil Wilkins Online http://neilwilkins.online Mark Herschberg's Website Links Brain Bump app (Brain Bump app)     https://play.google.com/store/apps/details?id=com.brainbump&hl=en_US&gl=US (Android)    https://apps.apple.com/us/app/brain-bump/id1616654954 (Apple) https://brainbumpapp.com/#video (Brain Bump 90 second video) https://www.cognoscomedia.com/articleshttps://www.thecareertoolkitbook.com Mark Herschberg's Social Media Linkshttps://www.linkedin.com/in/hershey/ https://twitter.com/CareerToolkitBk https://www.facebook.com/TheCareerToolkitBook https://www.instagram.com/thecareertoolkit/ https://www.instagram.com/CognoscoMedia https://www.facebook.com/cognoscomedia https://twitter.com/Cognoscomedia https://www.linkedin.com/company/cognosco-media/

Long-Distance Worklife
Essential Skills for Thriving in the Modern Workplace with Mark Herschberg

Long-Distance Worklife

Play Episode Listen Later Oct 16, 2023 20:05


Mark Herschberg discusses the essential skills needed to thrive in the modern workplace. He emphasizes the importance of creating a career plan and regularly checking in and refining it. Mark also highlights the need for effective communication, especially in the remote work environment where communication channels are more limited. He explains that writing skills and written communication have become increasingly important, as 70% of work is now done in writing. Additionally, Mark emphasizes the significance of networking, both internally and externally, for career success. He encourages reframing the perception of corporate politics and recognizing the value of building relationships within the organization. Key Takeaways 1. Creating a career plan is essential for long-term success. 2. Effective communication is crucial, especially in the remote work environment. 3. Writing skills and written communication are increasingly important in the modern workplace. 4. Networking is valuable for career growth and navigating corporate politics. Featured Guest Name: Mark Herschberg About Mark: Mark Herschberg is the author of "The Career Toolkit: Essential Skills for Success That No One Taught You." He is a CTO and CPO, and has been teaching at MIT for over 20 years. Mark is also the creator of the app Brain Bump, which helps people retain information from books, podcasts, and other sources. Timestamps 00:00 Welcome: Intro to Mark Herschberg 01:09 Skill Set 101 04:48 Career Mapping in Remote Work 07:01 Career Plan Check-Ins 07:56 Skill Development Beyond School 09:19 Why Communication Matters 09:47 What is Good Communication? 10:09 Remote Work & Communication Shift 09:47 Diverse Communication Types 10:33 Remote Team Communication Hurdles 11:37 Rethinking Writing Skills 12:33 Navigating Communication Channels 14:02 Value of Internal Networking 16:20 Navigating Corporate Politics 17:33 Steps to Skill Improvement 18:38 Recommended Team Resources 20:02 Conclusion Related Episodes Strategies for Career Growth in a Remote Work Era with Catherine Morgan Keeping Teams Engaged in the Digital Age with Vivek Nigam Crucial Conversations: Navigating Communication Boundaries in the New Age of Remote Work Additional Resources The Career Toolkit Book The Career Toolkit Book Resources Brain Bump App Learn more about Brain Bump Learn more about Wayne Turmel Email Wayne Turmel Connect with Wayne Turmel on LinkedIn Purchase a copy of The Long-Distance Leader Purchase a copy of The Long-Distance Teammate Purchase a copy of The Long-Distance Team The Kevin Eikenberry Group Your Host Wayne Turmel: Master Trainer and Coach for The Kevin Eikenberry Group, co-author of The Long-Distance Leader: Rules for Remarkable Remote Leadership and The Long-Distance Teammate: Stay Engaged and Connected While Working Anywhere, and trainer of remote teams for over twenty years. Read More... Subscribe to Long-Distance Worklife wherever you listen to podcasts. If you enjoyed this episode, please take a moment to rate the show 5 stars and leave a review! Connect with us: Instagram: https://www.instagram.com/longdistanceworklife/ YouTube: https://www.youtube.com/channel/UC2P22kW5iaX8zU3B0-HVCUA Website: https://longdistanceworklife.com/  TikTok: https://www.tiktok.com/@longdistanceworklife  Want us to answer one of your questions? Contact Us!    

On The Brink
Episode 159: Mark Hershberg

On The Brink

Play Episode Listen Later Sep 13, 2023 68:29


Mark Herschberg lives in New York and teaches at MIT (Massachusetts Institute of Technology). He is the author of The Career Toolkit: Essential Skills for Success That No One Taught You. He is also the creator of the Brain Bump app. At Harvard Business School, Mark helped create a platform used to teach finance at prominent business schools. He also works with many non-profits, currently serving on the board of Plant A Million Corals. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. Mark helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. At MIT, Mark received a B.S. in physics, a B.S. in electrical engineering & computer science, and a M.Eng. in electrical engineering & computer science, focusing on cryptography. Mark was one of the top-ranked ballroom dancers in the country and now lives in New York City, where he is known for his social gatherings, including his annual Halloween party, as well as his diverse cufflink collection. Purchase your copy of Mark's book online at: https://bit.ly/TheCareerToolkit The Career Toolkit Website Links https://www.thecareertoolkitbook.com https://www.thecareertoolkitbook.com/resources (free resources) Brain Bump app (Brain Bump app) https://brainbumpapp.com (website) https://play.google.com/store/apps/details?id=com.brainbump&hl=en_US&gl=US (Android) https://apps.apple.com/us/app/brain-bump/id1616654954 (Apple) https://brainbumpapp.com/#video (Brain Bump 90 second video) Social Media Links https://www.linkedin.com/in/hershey/ https://twitter.com/CareerToolkitBk https://www.facebook.com/TheCareerToolkitBook https://www.instagram.com/thecareertoolkit/

Imperfect Marketing
Episode 126: Redefining Media and Lead Generation: A Conversation with Mark Herschberg

Imperfect Marketing

Play Episode Listen Later Aug 24, 2023 28:16 Transcription Available


Imagine a world where content waits for you, ready when you need it, not just when it's dished out. Where the future of media is shaped by your needs and not merely by the content creator's schedule. That's the intriguing conversation that I had with Mark Herschberg, the genius behind Brain Bump and author of 'The Career Toolkit Essential Skills for Success That No One Taught you'. We explored the power and importance of evergreen content, how onboarding funnels, books, blogs, and podcasts serve as platforms for creating timeless content, and also dive into the future of media, lead generation, and the integration of AI in marketing.Topics Covered:Introduction to Mark Herschberg: Learn about Mark's background in launching new ventures, his involvement in academia, and his work with nonprofits.The Future of Media: Mark shares his insights on the misalignment of evergreen content with current media channels and the need for a pull-based approach.Content Indexing and Evergreen Content: Discussion on how to make content more accessible and relevant to the audience, including the use of indexing and tagging.Lead Generation and Personalization: Mark's experience in lead generation and how the change in media affects content creation for lead generation.AI and Security Concerns: A look at the integration of AI in content creation, the opportunities, and the potential security risks.Marketing Lessons Learned: Mark shares his biggest marketing lesson and emphasizes the importance of marketing even for a mediocre product.Links and Resources:Brain Bump App: https://www.cognoscomedia.com/brain-bumpMark's Article on AI Integration: https://www.thecareertoolkitbook.com/blog/how-to-implement-ai-at-your-companyCareer Toolkit Book: https://www.thecareertoolkitbook.com/In Search of Stupidity: 20 Years of High Tech Marketing Disasters: https://amzn.to/44ixhug Connect with Mark Herschberg:Website: https://www.thecareertoolkitbook.comLinkedIn: https://www.linkedin.com/company/cognosco-media/X formerly known as Twitter:  https://twitter.com/CognoscomediaSubscribe to Imperfect Marketing and leave a review if you found this episode valuable. Stay tuned for more insights and conversations with industry experts. Looking to save time or get more information from AI?If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide. Whether you're a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!Amazon: https://a.co/d/bhblVcGFree e-version: https://courses.kendracorman.com/aibookDon't miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

Upon Arrival | Events & Incentives with Adelaine Ng
Ep 111 Six brilliant but low-cost ways to make your conference more memorable, with Mark Herschberg Part 2

Upon Arrival | Events & Incentives with Adelaine Ng

Play Episode Listen Later Jul 28, 2023 31:29 Transcription Available


Don't let the next conference you organise be just another forgettable event. Here are six  ways you can create more engagement at your future events, with a focus on networking and professional development, at zero or minimal extra cost. This includes extended sessions, creative afternoon breaks, personalisation and the use of "passports".Mark Herschberg is a versatile professional who is a prominent CTO within the artificial intelligence and cybersecurity sectors. In addition to his fractional CTO work, Mark teaches professional development at MIT, is frequently invited to speak at conferences and events. He is the award-winning author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app, where content creators can repurpose highlights of their published works.Quotes from this episode:"Networking at conferences for most works about as well as a middle school dance.""(Providing) headshots... every time they looked at their LinkedIn, they'll think it was your conference that gave this to me."-Mark HerschbergMark's website and book:The Career Toolkit: Essential Skills for Success That No One Taught YouConnect with Mark Herschberg:LinkedIn: www.linkedin.com/in/hersheyTwitter: @CareerToolkitBkFB: @TheCareerToolkitBookIG: @thecareertoolkitConnect with Adelaine:Email: uponarrivalpodcast@gmail.comRecord interviews remotely with Riverside:bit.ly/RecordWithRiversideGet 15% off your subscription with code: AdelaineHost your podcast on Buzzsprout:bit.ly/BuzzsproutGet20AmazonGet $20 Amazon gift card.Edit interviews like a word document with Descript:bit.ly/EditWithDescriptAdelaine's game-changing podcast production AI toolNote: Some links on this page may be affiliate links, meaning I may earn a commission that supports this podcast if you make a purchase through them. All recommendations are based on my personal experience and made in good faith to provide helpful resources.

Upon Arrival | Events & Incentives with Adelaine Ng
Ep 110 The changing landscape of conferencing and how to keep up, with Mark Herschberg Part 1

Upon Arrival | Events & Incentives with Adelaine Ng

Play Episode Listen Later Jul 22, 2023 22:47 Transcription Available


From the dark web to lecture halls at MIT, this is a wide-ranging chat with an over-arching theme of global trends that are challenging the way we work and conference. So how has the world changed and how do conference planners need to adapt their programs and run sheets?Mark Herschberg is a versatile professional who has established himself as a prominent CTO within the artificial intelligence and cybersecurity sectors. In addition to his fractional CTO work, Mark teaches professional development at MIT, is frequently invited to speak at conferences and events. He is the award-winning author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app, where content creators can repurpose highlights of their published works.Quotes from this episode:"Conferences cannot just be about knowledge transfer. They need to be people-oriented, focusing on engaging with others and creating meaningful connections.""The cost of filtering (information) is also becoming effectively zero."-Mark HerschbergMark's website and book:The Career Toolkit: Essential Skills for Success That No One Taught You Connect with Mark Herschberg: LinkedIn: www.linkedin.com/in/hersheyTwitter: @CareerToolkitBkFB: @TheCareerToolkitBookIG: @thecareertoolkitConnect with Adelaine:Email: uponarrivalpodcast@gmail.comRecord interviews remotely with Riverside:bit.ly/RecordWithRiversideGet 15% off your subscription with code: AdelaineHost your podcast on Buzzsprout:bit.ly/BuzzsproutGet20AmazonGet $20 Amazon gift card.Edit interviews like a word document with Descript:bit.ly/EditWithDescriptAdelaine's game-changing podcast production AI toolNote: Some links on this page may be affiliate links, meaning I may earn a commission that supports this podcast if you make a purchase through them. All recommendations are based on my personal experience and made in good faith to provide helpful resources.

Brains Byte Back
MIT Instructor on How to Absorb and Retain Information to Use When You Need it Most

Brains Byte Back

Play Episode Listen Later Jul 7, 2023 25:54


In today's episode of the Brains Byte Back podcast, we speak with ⁠Mark Herschberg⁠, Creator of ⁠Brain Bump⁠, an app that helps you retain what you read and hear, and an MIT Instructor. To kick off the show, Sam opens up about how he was interested in Herschberg's initial message to him, where he advocated that “we invest time reading and listening but it's inefficient. This is because where we read information isn't where we need information.” On this topic, Herschberg explains in greater detail how there is a learning disconnect that often occurs when people consume information in one context but need to apply it in another.  He then goes on to highlight the challenge of remembering valuable information from books or podcasts when it's needed most.  To address this issue, Herschberg created Brain Bump, an app that provides just-in-time information access. It condenses key ideas from books, blogs, podcasts, classes, and talks into concise tip cards.  Users can easily search for specific content tags, making it convenient to retrieve relevant information when needed. The app also sends daily notifications at a user's preferred time, serving as a reminder of key concepts. Herschberg also goes on to clarify the difference between Brain Bump and book summary apps like Blinkist, advocating that while Blinkist offers simplified summaries of books, Brain Bump aims to complement various types of content, helping users better retain the information they have already consumed. Additionally, for the content creators in the audience, Herschberg shares tips on how you can produce work that sticks in the memories of your audience.  And finally, Herschberg talks about one of his latest articles “ChatGPT is Just a Calculator . . . Crossed with a Nuclear Reactor” and shares his predictions of what we can see develop from this technology, alongside what technology currently excites him. Links

Catalytic Leadership
How Improving Your Networking, Negotiating, Leadership, and Communication Skills WILL Change Your Life, with Mark Herschberg

Catalytic Leadership

Play Episode Listen Later Jul 3, 2023 40:43


Send us a Text Message.Leadership, networking, negotiation, teamwork, effective communication–all skills we're told are essential for success, but skills that are rarely ever taught. Why aren't colleges teaching what you talk about in the Career Toolkit?Why do people need a career plan?How should people build their network?In the book you claim someone can make $30,000 with your advice; that's a pretty bold claim, how can they do this?In this week's episode, William interviews Mark Herschberg, the author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. At MIT, he received a B.S. in physics, a B.S. in electrical engineering & computer science, and a masters in electrical engineering & computer science, focusing on cryptography.At Harvard Business School, Mark helped create a platform used to teach finance at prominent business schools. He also works with many non-profits, currently serving on the board of Plant A Million Corals. He was one of the top-ranked ballroom dancers in the country and now lives in New York City, where he is known for his social gatherings and his diverse cufflink collection.The resources Mark mentioned can be found at Thecareertoolkitbook.com and Brainbumpapp.com.Support the Show.Join Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence. Free 30-Minute Discovery Call:Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success. Special Offer:Get your FREE copy of Catalytic Leadership: 12 Keys to Becoming an Intentional Leader Who Makes a Difference. Connect with Dr. William Attaway: Website LinkedIn Facebook Instagram TikTok YouTube

Business Ninjas
Get a Nudge for Your Noggin with the Brain Bump App | Business Ninjas: WriteForMe and Brain Bump

Business Ninjas

Play Episode Listen Later Jul 3, 2023 18:32


In this episode, our resident Business Ninja Andrew speaks with Mark Herschberg, creator of the Brain Bump app.Brain Bump helps you retain what you read and hear. You can access content just in time, as you need it, or use the once-a-day notification to passively learn, keeping ideas top of mind using the proven technique of spaced repetition. Unlike other apps, you can use this for just a few seconds each day to help you grow. The Brain Bump app is completely free, collects no information, and has no advertising. For more info about the app and its benefits, visit the Brain Bump website: https://brainbumpapp.com/ -----Do you want to be interviewed for your business?  Schedule time with us, and we'll create a podcast like this for your business:  https://www.WriteForMe.io/-----https://www.facebook.com/writeforme.iohttps://www.instagram.com/writeforme.io/https://twitter.com/writeformeiohttps://www.linkedin.com/company/writeforme/ https://www.pinterest.com/andysteuer/Want to be interviewed on our Business Ninjas podcast? Schedule time with us now, and we'll make it happen right away! Check out WriteForMe, more than just a Content Agency! See the Faces Behind The Voices on our YouTube Channel!

Your Brand Amplified©
Navigating AI's Influence on Media and Marketing with Mark Herschberg

Your Brand Amplified©

Play Episode Listen Later Jun 19, 2023 40:39 Transcription Available


What does the future of media look like in the age of AI, and how can you stay ahead of the game in marketing and lead gen? Find out as we sit down with Mark Herschberg, the brilliant mind behind The Career Toolkit and the Brain Bump app, as well as a leader in both academia and the startup world. Mark shares his unique insights on the rapid pace of technological advancements and how it's transforming the way we approach our craft.Discover targeted content delivery strategies that put the user first, and how apps like Brain Bump are empowering users with more control over their experience. Mark emphasizes the importance of offering value through branding and providing relevant content, rather than relying on cold pitches and spam. We also discuss the rising popularity of podcasts for major brands and the increasing role of AI in media content creation.Don't miss our conversation on the challenges and opportunities AI presents for customizing content to specific needs and channels. Drawing from Mark's expertise in digital marketing and understanding user goals, we uncover common mistakes startups make and the crucial role of market research in ensuring success. Join us for this engaging discussion and keep up with the ever-evolving world of media and marketing.https://www.thecareertoolkitbook.com/We're happy you're here! Like the pod? Follow us on all socials at @amplifywithanika and @yourbrandamplified Leave a review on Apple Podcasts Visit our website Connect with us at anika@yourbrandamplified.com Join me on PodMatch to start your own journey as a podcast guest!

Trench Leadership: A Podcast From the Front
E87 – How to Hire Someone featuring Mark Herschberg

Trench Leadership: A Podcast From the Front

Play Episode Listen Later Jun 5, 2023 52:28


I'd like to begin this episode by acknowledging the land that I am learning and living on is the traditional unceded, un-surrendered territory of the Algonquin Anishnaabeg People.How often have you met a new hire and asked yourself, “Who hired this person, and why?”Well, I have news for you, as the leader, this will be you. You will hire people that won't work out, and your team will question how and why you chose this person.But, most often, it's not your fault because new leaders very rarely, if ever, receive any type of training or education to select new hires.And so, in this episode, you'll hear from Mark Herschberg, chief technology officer, MIT instructor, author of The Career Toolkit: Essential Skills That No One Taught You, and creator of the Brain Bump app, who will delve into hiring methods to assess potential candidates, identifying their strengths and weaknesses to ensure the strongest team possible. Trench Leadership: A Podcast From the Front is humbled to have been named #7 in the Top 20 for Best Canadian Leadership-themed podcasts for 2023. Mark's Episode Links:1. https://www.linkedin.com/in/hershey/2. https://twitter.com/CareerToolkitBk3. https://www.facebook.com/TheCareerToolkitBook4. https://www.instagram.com/thecareertoolkit/5. https://www.instagram.com/CognoscoMedia6. https://www.facebook.com/cognoscomedia7. https://twitter.com/Cognoscomedia8. https://www.linkedin.com/company/cognosco-media/The Career Toolkit Website Links:1. https://www.thecareertoolkitbook.com2. https://www.thecareertoolkitbook.com/resources3. Support the showLeadership Without Passion Limits the Depth of Your Vision. Connect to Trench Leadership:YouTube: https://www.youtube.com/channel/UCYnaqOp1UvqTJhATzcizowATrench Leadership Website: www.trenchleadership.caLinkedIn: https://www.linkedin.com/company/trench-leadership-a-podcast-from-the-front/?viewAsMember=trueConcussion Legacy Foundation Canada Website: https://www.concussionfoundation.caAre you looking for a podcast editor/producer? Do you enjoy the quality of the show? The editor of Trench Leadership, Jennifer Lee, is taking new clients. Reach out at https://www.itsalegitbusiness.comI'm excited to share that Trench Leadership: A Podcast From the Front is partnering with The Critical Thinking Institute, offering affordable courses to help leaders unlock the limitless potential that critically thinking gives all of us. Head on over to CTinstitute.com and check out their courses. When you find a course that speaks to you, and trust me, you will, use discount code trenchleadership for a 20% discount and begin unlocking your full critical thinking potential!

The Influencer Marketing Factory Podcast
Embracing the Creator Evolution w/ Mark Herschberg

The Influencer Marketing Factory Podcast

Play Episode Listen Later May 10, 2023 50:47


In this week's episode, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, engages in a captivating conversation with Mark Herschberg, renowned author and creator of the Brain Bump app. Tune in as they delve into a diverse range of topics, including audio indexing, content accessibility, the power of push-to-pull marketing, and much more.

The Success Factor
The Career Toolkit for a Rewarding Career & Life with Mark Herschberg

The Success Factor

Play Episode Listen Later May 3, 2023 67:24


Are you ready to take your career to the next level with improved negotiation strategies and strategic thinking? Mark Herschberg is here to share the solution so that you can achieve maximum professional growth! Discover the power of honing your negotiation skills and mastering strategic decision-making to unlock your professional potential.Mark Herschberg, a seasoned expert in the technology industry, joins host Trent Christensen on The Success Factor to discuss the importance of investing in personal and professional growth from an early age. Mark, a graduate of MIT, has co-founded multiple startups, including Vodex and Brain Bump, and serves as a fractional CTO for various companies, such as Stynt. Drawing from his own experiences and upbringing, Mark highlights the impact of nurturing curiosity, developing healthy habits, and the role of supportive parenting in achieving success. With a passion for continuous learning, Mark is also the author of The Career Toolkit, a valuable resource for early-career professionals seeking growth.In this episode you will:Propel your personal and professional life forward by embracing early investment and dedication.Attain a well-rounded profile by merging career progression with personal skill enhancement.Stay ahead in the AI-driven market by staying informed and automating redundant tasks.Perfect the art of negotiation to reach solutions that benefit all parties and boost your career growth.Utilize the Brainbump app as a knowledge retention companion for career and negotiation insights.Resources discussed in this episode:Resources discussed in this episode:Check out Mark Herschberg's book The Career Toolkit for insights and steps to grow and develop professionally and personally.Explore Brain Bump, an app created by Mark Herschberg, to enhance your cognitive skills and learning.Consider the benefits of having a fractional CTO or CPO, like Mark Herschberg, for your own company or startup.Learn more about the importance of early childhood development and education to set a solid foundation for future success.Research and understand the importance of investing time and effort in various aspects of life, such as retirement planning, raising children, and career development.Support the showFollow the podcast on your favorite podcast player and connect with us on YouTube or our Social Media channels: Visit our website - thesuccessfactor.me YouTube - @thesuccessfactorpodcast Instagram - success.factor.podcast LinkedIn Twitter - @TSuccessFactor Facebook - @TheSuccessFactorPodcast

The Bizgnus Podcast
These skills for success aren't found in the classroom

The Bizgnus Podcast

Play Episode Listen Later Apr 9, 2023 18:15


•  Entrepreneur and author has a toolkit to fix that •  “These skills are learnable”   (Total Recorded Time is 18:14)  So you've spent four to six years in college getting your degree.  But while it may have opened a door or two to entry-level jobs, now you realize it is not the ticket to career success that you thought.  Enter Mark Herschberg, an entrepreneur and author of the book, “The Career Toolkit,” (Cognosco Media LLC, January 2021).  It has the subtitle “Essential Skills for Success That No One Taught You.”  “These skills are learnable.  We don't always think that way,” he says.  “You may not be a natural leader, a natural networker, but if you put in a little effort, you will get good at it.” He's the guest in this edition of Bizgnus Interviews.  Mr. Herschberg is founder of Cognosco Media LLC, which has a new patent pending content distribution platform. It markets an app it calls the “Brain Bump” – not a bump from a whack on the head but as a way to remember content one has read, watched or listened to.  With more than a dozen patents to his name, he has been teaching at MIT's Career Success Accelerator for 20 years in addition to building multiple startup companies as a CTO.  For more information: https://www.thecareertoolkitbook.com

Self-Published Success
The fundamental problem with nonfiction books - with Mark Herschberg

Self-Published Success

Play Episode Listen Later Apr 7, 2023 29:45


Does our guest this week, Mark Herschberg, have the authority to talk about fundamental problems with books (and subsequent learning models)? Well, he's an MIT grad and current professor — so, clearly, Yes. And he's here to tell us a bit more about the problem, his research, and his several solutions. - - - [5:01] - “My writing process was a little chaotic — it was just a jumble of notes. But as it grew…” [8:14] - “Most nonfiction books are way too long. It's one idea that's about 40 pages, and then you beat it to death for another 150.” [11:39] - “The book is one part of a larger strategy for your business.” [16:44] - “The fundamental problem (with books) is that where you READ information isn't where you NEED information. … So how do we connect the two?” [19:12] - “Brain Bump is a cross between a book summary app, a flashcard app, and a daily affirmation app.” [23:18] - “This is PULL media, (not PUSH media). We are letting users PULL to them what's most relevant. It creates a better connection. And that builds your brand.” - - - You can follow along on Mark's mission(s) here: -If curious about the book: thecareertoolkit.com -If curious about the Brain Bump app: brainbumpapp.com -If interested in the future of media: Cognoscomedia.com

Converge Coffee
Episode 133: How to Build Great Customer Experiences with Product Led Growth

Converge Coffee

Play Episode Listen Later Mar 31, 2023 28:18


In this episode, Sean sits down with Mark Herschberg, creator of Brain Bump and author of The Career Toolkit, Essential Skills for Success That No One Taught You. He is a wonderful demand creator whose background is a CTO. They dive into why Mark started Brain Bump. They go deeper into his tech experiences and how creates demand that focuses on customer experiences. Mark gives some great insights how create demand rather than forcing it. His tone gives off a helpful, astute, and to the point tone on creating demand and customer experiences. Mark gets deep on how he has helped his alma mater (MIT), was a competitive dancer, and why Brain Bump has become his passion. More About Mark. https://www.linkedin.com/in/hershey/

Mentors to Executives Worldwide
Mark Herschberg Part 2

Mentors to Executives Worldwide

Play Episode Listen Later Mar 27, 2023 18:33


This week we continue our discussion with Mark Herschberg looking particularly at his book The Career Toolkit and his exciting app Brain Bump. If you've ever wanted quick access to some powerful career information, this is the podcast to hear. For more information and links to both the book and the app, click here.

Time to Thrive - Marketing Strategies For Small Business
Uncommon Skills Every Business Owner Needs (Mark Herschberg)

Time to Thrive - Marketing Strategies For Small Business

Play Episode Listen Later Mar 27, 2023 54:04


As a business owner, you are the ceiling for your business. This means in order for your business to grow beyond the status quo, you need to build your skills. Things like leadership, communication, negotiation techniques and others. Our guest today is going to help us discover what skills we need and how to elevate them. Mark Herschberg is the author of The Career Toolkit, a book that addresses a wide range of skill sets needed to accelerate your career, whether that is in the marketplace or as an entrepreneur.He is also the creator of Brain Bump, an innovative app that helps users retain what they read and hear.Mark holds three degrees from MIT, and for the past twenty years, has taught annually at MIT's “career accelerator program.” At Harvard Business School, Mark helped create a platform to teach finance at other prominent business schools. Learn more about Mark at:www.thecareertoolkitbook.com https://brainbumpapp.com  Learn more about the Time to Thrive Membership and other programs at www.TimeToThrive.Zone!

Best Places to Lead
Ep 48 | How to Train Everyone in Your Organization to See Their Value Impact on the Business with Mark Herschberg

Best Places to Lead

Play Episode Listen Later Mar 23, 2023 63:16


We have many responsibilities as leaders. One of the most important responsibilities is keeping an eye on the financials. From monitoring project budgets to reviewing income statements, we know that everything in business comes with a cost, especially when the goal is to add value. Imagine what our organizations could achieve if every individual at every level was taught to think about the value they add and how it contributes to the bottom line. This week I had the pleasure of speaking with Mark Herschberg, a professor at MIT, author of The Career Toolkit, and creator of the Brain Bump app, about why we should intentionally instruct our teams about the business. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He also helped to start MIT's Undergraduate Practice Opportunities Program, dubbed their “career success accelerator.”On this episode of Best Places to Lead, I'll talk with our Mark about: - Everyday opportunities to upskill your entire organization. - Ways to get everyone thinking about the value they can generate. - Practical lessons from the tech world that apply in any industry.Don't miss this another insightful episode of the Best Places To Lead Show. Connect with Mark:On his LinkedIn: https://www.linkedin.com/in/hershey/Don't miss out on all the good stuff that is coming your way!

InnovaBuzz
Mark Herschberg, Maximizing the Impact of Your Content - Innova.Buzz 565

InnovaBuzz

Play Episode Listen Later Mar 22, 2023 50:21


Our guest in this episode is Mark Herschberg, the author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. In our conversation Mark talked to me aboutHow his Brain Bump app is beneficial for both content creators and consumers, as it helps to build brands for creators and keep key information top of mind for consumers.How content producers can benefit from the ability to access content on demand. This allows them to create content that is evergreen, meaning it is always relevant and will never become outdated. Why repurposing knowledge for context is a great way to make sure that the content is more valuable to the target audience.Listen to the podcast to find out more.

The Angel Next Door
Insights from Mark Herschberg on Startup Equity, Fractional C-Suite Executives, and Cybersecurity

The Angel Next Door

Play Episode Listen Later Mar 16, 2023 34:07


Click Here to read Marcia's profile on LinkedInClick here to read Mark Herschberg's profile on LinkedInLearn more about the Career Toolkit book and more resourcesCheck out the Brain Bump app hereClick here to find out more about the Angel Capital AssociationTake courses to learn how to be an angel investor at Angel University - click here for info!Want to reach the Angel Capital Association? CLICK HEREHave ideas for the show?  Email us at theacaangelnextdoorpodcast@gmail.com

Promote, Profit, Publish
Authors Need A Brain Bump

Promote, Profit, Publish

Play Episode Listen Later Mar 14, 2023 53:55


People easily forget about the contents of a book they have read or a talk they recently listened to. Mark Herschberg aims to remedy this through space repetition using Brain Bump. For our February training, he presents how his application serves as a channel for authors and content creators to build trust with their target audience. Mark explains how Brain Bump can send daily reminders lifted from your own work, market your book, and make content dissemination more convenient than ever. Tune in and learn how Mark's creation provides you with book summaries, flashcards, and bite-size information all in one package and 100% free!Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcasts/

Dave Wakeman's The Business of Fun Podcast
Brain Bump will make you smarter...

Dave Wakeman's The Business of Fun Podcast

Play Episode Listen Later Mar 13, 2023 35:24


I have Mark Herschberg back today to talk about his new app, Brain Bump.  This is a really cool tool that lets you bring learning with you wherever you are. I've been taking part in the launch and it enables me to provide bite sized nuggets and insights to you so that you can access the ideas that you want to use when you need them.  Check out my friends at Cover Genius: www.covergenius.com Pay special attention to the CFAR (Cancel For Any Reason) product. As we get more data, we are finding that peace of mind is an even bigger factor in people's purchase decisions than it has been at any point since we've started measuring the number.  At the Playhouse Theatre in Ohio, we've seen 48% of ticket buyers take up refund protection.  This is stuff to pay attention to.  Hook up with Joe, Hayley, Chris and the Cover Genius team in Birmingham at the Ticketing Professionals Conference.  Visit my website at www.DaveWakeman.com. You can find some new stuff in the shop including a situational consulting offer that is an hour to pick my brain.  Also, I'll be dropping new workshops in places like London, NYC, Melbourne, and Sydney. I'm on the road, y'all.  Get my newsletters:  Talking Tickets: https://talkingtickets.substack.com The Business of Value: https://businessofvalue.substack.com  Please rate, review, and share the podcast! 

Chasing The Insights
EP395 - Mark Herschberg on the brain bump app and non-linear content

Chasing The Insights

Play Episode Listen Later Mar 8, 2023 33:39


In this episode of Chasing the Insights, I talk to author and tech innovator Mark Herschberg. Mark talks to us about the Brain Bump app and non-linear content. Mark Herschberg is the author of The Career Toolkit: Essential Skills for Success That No One Taught You and the creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. At MIT, he received a B.S. in physics, a B.S. in electrical engineering & computer science, and a M.Eng. in electrical engineering & computer science, focusing on cryptography. At Harvard Business School, Mark helped create a platform used to teach finance at prominent business schools. He also works with many non-profits, currently serving on the board of Plant A Million Corals. He was one of the top-ranked ballroom dancers in the country and now lives in New York City, where he is known for his social gatherings, including his annual Halloween party, as well as his diverse cufflink collection.

Unlocking Unlimited Potential Stories
With Mark Herschberg "The Career Toolkit" (E65)

Unlocking Unlimited Potential Stories

Play Episode Listen Later Feb 27, 2023 34:51


In Episode 65 of the Unlocking Unlimited Potential STORIES Show, Brandon Beck and special guest, Mark Herschberg (@MarkAHerschberg) discuss the story behind the groundbreaking work he was a part of at MIT. We discuss 10 important Skills identified by MIT as important for Success, networking tips, and his app, Brain Bump. Brain Bump is designed to help you retain what you read and hear so that you can continue to keep learning. Mark Herschberg is an author, Brain Bump app developer, and a professor from MIT. He is the author of the Career Toolkit and builds tech startups for a living. #UUPotential Dedication: Conrad Smith Socials: @MarkAHerschberg @CareerToolkitBk thecareertoolkitbook.com Tune into this insightful conversation, and tag @BrandonBeckEDU to continue the conversation and stay connected. Continue to Live with Passion, Purpose, and focus on the importance of serving others. -------- Sign Up for the FREE Something For You Newsletter at BrandonBeckEDU.com This newsletter delivers helpful tips and resources to your inbox on the 1st and 15th of every month. Brandon provides you with helpful takeaways so you can implement them immediately to continue to unlock unlimited potential in all whom you serve. What are you waiting for!? Sign Up NOW! If you are looking for an opportunity to connect further with Brandon Beck. Please visit BrandonBeckEDU.com to learn more about his speaking, coaching, consulting, and other offerings that are designed to help you and your organization find greater results in your journey. #UUPotential

Normal Lies
Essential Secrets for Career Success, with Mark Herschberg

Normal Lies

Play Episode Listen Later Feb 22, 2023 37:31


Episode 85. “Collecting business cards isn't networking. I tell people, getting someone's card or adding someone on LinkedIn and saying they're in your network, that's like swiping right on a dating app and saying, this person is now your significant other.”From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark Herschberg has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. Mark helped start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,”  is the author of The Career Toolkit: Essential Skills for Success That No One Taught You as well as the creator of the Brain Bump app. This conversation runs the gamut, from networking to ethics to leadership:“… every time I meet someone, I think “Nice to meet you. What can I do to help?” Now, I'm not gonna show up and move your couch, but maybe there's other ways I can help you. And that is relationship building. You don't keep score with your friends, you don't keep score with your network.” “Leadership is about stepping up and getting people to follow you, but the good news is you can practice and develop these skills long before you have that title…”“I always get the sense ‘ethics,' it's the redheaded stepchild. Ethics is, “Well, after we have everything else, our profitability, our leadership and everything else. . . if we have time… we'll get to ethics…”For more information about Mark and to purchase his book, The Career Toolkit: Essential Skills for Success That No One Taught You, visit: https://www.thecareertoolkitbook.com/To learn more about his Brain Bump app, go to: https://brainbumpapp.com/What came up for you as a result of this conversation?  Let Linda know by going to Normal-Lies.com and leave a review.  Linda reads every one and every month, she chooses one review to read on air.  Who knows, she may choose yours!If you have a question or a topic you'd like addressed on an upcoming episode, go to Normal-Lies.com and click the contact page to send Linda a message. Or, click on the microphone icon at the bottom right of the page to leave a voicemail.

Your Own Best Company with Franklin Taggart
The Career Toolkit - Mark Herschberg

Your Own Best Company with Franklin Taggart

Play Episode Listen Later Feb 2, 2023 45:53


When did you learn important career-building skills like networking, finding mentors, interviewing, and finding great work opportunities? Most people didn't learn these skills in college or high school. We learned them when we had to - when we were searching for our first jobs or starting our first businesses. MIT alum and teacher Mark A. Herschberg saw this gap and decided to create a solution. His career success accelerator class teaches students the basic skills they need to navigate and prepare for building the careers they want. Recognizing a similar gap in the thousands of available career-oriented books, Herschberg wrote The Career Toolkit: Essential Skills for Success That No One Taught You. (Available here: https://amzn.to/3wOe45B Associates Link) He is also the creator of the Brain Bump app - a context-sensitive content collection and dissemination tool that helps people organize the content they want at their fingertips and easily access and share it. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's "career success accelerator," where he teaches annually. He also works with many non-profits, currently serving on the Plant A Million Corals board. For more information about Mark and his various projects, please visit https://cognoscomedia.com. To access the career resources mentioned in this episode and learn more about the book, please visit https://www.thecareertoolkitbook.com. More information about the Brain Bump app is available here: https://brainbumpapp.com. To connect with Mark on LinkedIn: https://www.linkedin.com/in/hershey/. #careerchange #jobsearch #careerskills --- Send in a voice message: https://podcasters.spotify.com/pod/show/franklin-taggart9/message

The New Leader with Ian Daley
Brain Bump with Mark Herschberg 092

The New Leader with Ian Daley

Play Episode Listen Later Jan 31, 2023 28:53


"Where you read information isn't where you need information."  - Mark Herschberg Do you ever find yourself consuming great content, but then struggling to find it later when you actually need it? If so, today's episode is for you! MIT instructor Mark Herschberg makes a return visit to the show to discuss his innovative new platform, Brain Bump. In this episode, you'll learn: - How powerful peer learning can be for your development - Why the content we all consume is rarely accessible in critical moments - How Brain Bump only sends the tips you want, when you request them; it never sends an unrequested notification - Bonus: you don't even have to open the app!   The challenge with traditional learning When we think about most of our knowledge, it has just been direct information transfer, such as when you learn the quadratic formula. It is very black and white and you know exactly where to use it. But the skills that we use as leaders, from leading people to communication, negotiation, team building – these are not cut and dry. There's no formula for leadership. Peer learning's edge over other learning styles Peer learning is not about memorizing formulas. It's about learning subtle skills that are often circumstantial. So by coming together as a group and having discussions, like I'm going to gain your perspective and you're going to get mine… that's how we learn. Ineffective learning The problem is two-fold. First, where you read information isn't where you need information. And the second is that you read a book or listen to a podcast episode, and then you forget it. I wanted to address it. Links and Resources Connect with Mark: Website, LinkedIn, Twitter, Instagram, Facebook The Career Toolkit by Mark Herschberg (book) Brain Bump (app)

Leaning into Leadership
Episode 56: The Career Toolkit with Mark Herschberg

Leaning into Leadership

Play Episode Listen Later Jan 29, 2023 46:10


Mark Herschberg is the author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually.Catch Mark on Social Media:https://www.linkedin.com/in/hershey/https://www.instagram.com/thecareertoolkit/https://www.facebook.com/TheCareerToolkitBookhttps://twitter.com/CareerToolkitBkContact Mark: https://www.thecareertoolkitbook.com/contact Book Darrin to speak at your school or conference contact us hereGrab your copy of Walk in Your Purpose hereCheck out Darrin's blog for great leadership tips and ideasSign up for the Road to Awesome email list and newsletterHave a book idea you'd like to submit to Road to Awesome? Click hereProfessional learning for leaders doesn't have to be a mystery. As leaders there are times when learning alongside your staff is very important. You have to know what is expected of them and what strategies and processes should be evident in the classroom. However, we often overlook professional learning specifically for leaders designed to help them be…BETTER LEADERS. This is what we do at Road to Awesome. Working with leadership teams to be their most effective and efficient, one on one coaching for leaders, collaborative leader cohorts, or specific and job-embedded supports each have their own specific processes. I want to work with you to support YOU, your TEAM, or your district on growing leaders to their peak level of performance.

Living The Next Chapter: Authors Share Their Journey
E130 - Mark Herschberg - Creator of the Brain Bump App and Author of The Career Toolkit

Living The Next Chapter: Authors Share Their Journey

Play Episode Listen Later Jan 29, 2023 60:40


E130 - Mark Herschberg -  Creator of the Brain Bump App and Author of The Career ToolkitMark Herschberg is the author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. At MIT, he received a B.S. in physics, a B.S. in electrical engineering & computer science, and a M.Eng. in electrical engineering & computer science, focusing on cryptography. At Harvard Business School, Mark helped create a platform used to teach finance at prominent business schools. He also works with many non-profits, currently serving on the board of Plant A Million Corals. He was one of the top-ranked ballroom dancers in the country and now lives in New York City, where he is known for his social gatherings, including his annual Halloween party, as well as his diverse cufflink collection.  https://www.cognoscomedia.com/https://www.thecareertoolkitbook.com/https://livingthenextchapter.com/A podcast is an excellent business card for your book, coaching program or business! Build a community away from the rented land of social media - speak directly to your community and position yourself as the expert that you truly are!Take your passion to the next level - let us help you start and grow your podcast! Podcasts work. Visit https://truemediasolutions.ca/Dave's Audio Book Recommendation for November 2022Surrender: 40 Songs, One Story - Bono Bono—artist, activist, and the lead singer of Irish rock band U2—has written a memoir: honest and irreverent, intimate and profound, Surrender is the story of the remarkable life he's lived, the challenges he's faced, and the friends and family who have shaped and sustained him. Narrated by the author, Surrender is an intimate, immersive listening experience, telling stories from Bono's early days in Dublin, to joining a band and playing sold out stadiums around the world with U2, plus his more than 20 years of activism. Throughout a remarkable life, music has always been a constant for Bono and in the audiobook, his distinctive voice is interwoven with a very personal soundtrack adding atmosphere and texture to each and every scene. From moments of classic U2 hits to snippets by The Clash, Patti Smith, Verdi, Johnny Cash and Mozart, Surrender also exclusively features clips of newly recorded re imagined versions of U2 songs including ‘Sunday Bloody Sunday', ‘With Or Without You', ‘One', ‘Beautiful Day' and more, glimpsed for the first time on Surrender: 40 Songs, One Story.

Elevate with Tyler Chesser
E282 Mark Herschberg - Get Ahead as an Investor With Tools and Tactics for Effective Knowledge and Information Retention and Fortifying Your Cybersecurity

Elevate with Tyler Chesser

Play Episode Listen Later Jan 17, 2023 53:49


As we age and gain new experiences, our brain changes and it becomes evident that we can't hold every piece of information and knowledge that we encounter at all times. More often, we only retain information that is immediately useful or relevant to our present needs. But, we also want to remember crucial information that we've read today at a time in the future when it is needed, right?   In this episode, CTPO, speaker, author, MIT instructor Mark Herschberg and I discuss this topic in more detail. As an author faced with the challenge of readers' recall and retention, Mark created an app called Brain Bump designed to help users remember information, data, and materials from books, blogs, podcasts, classes, talks, and other resources whenever they are needed. If you are in the business of investing, or in any business for that matter, you'll need access to as much information as you can to run your business efficiently and to have meaningful engagement with clients and investors. Listen until the end and you'll learn invaluable tips to protect yourself and your business from cyberattacks.   Key Points from This Episode: What makes 21st-century learning different? Why did Mark create the Brain Bump app? Why do most people not retain what they read? How does the technique of “spaced repetition” help retain information? The two ways when most people need information. Mark discusses the Brain Bump app and how it helps users access information when they need them. How can we use media channels more efficiently? Where can the Brain Bump app be downloaded? Mark talks about cybersecurity and the persistent threat of cyberattacks. Measures that companies, businesses, and individuals should take to protect against cyberattacks. Safety tips against bank fraud or wire fraud.   Tweetables: “We live in the most abundant time in human history with regard to sharing information, and sharing perspectives and thoughts.”  - Tyler Chesser   “Even when a reader reads a book, a business book, a self-help book, something with advice, say, wow, there's great advice here. And then you forget it two weeks later. You forget 90%-95% of it. That is a problem. And so there's a problem for the author and a problem for the reader.” - Mark Herschberg   “Media is traditionally linear. We listen to this episode, front to back, first to last. We read a book from first to last. We watch a TV show from start to finish. Exceptions are encyclopedias or dictionaries, you generally don't read that first page to last, you jump in, you get what you need, and you leave. More of our media will shift in this direction.” - Mark Herschberg   “By chopping up the content from an episode, from a book and putting it in this nonlinear order, we make it more relevant. It's like a "choose your own adventure" that you grab what is right for you.” - Mark Herschberg   “The teacher is who learns the most.” - Tyler Chesser   “For any company or individual, it's not a matter of “if” but “when” you run into a cybersecurity issue.” - Mark Herschberg “You will be attacked, you will be hacked. It's about being prepared and having your defenses there.” - Mark Herschberg   Links Mentioned: Brain Bump App The Career Toolkit  Mark Herschberg on LinkedIn Invest with CF Capital   About Mark Herschberg Mark Herschberg is the author of “The Career Toolkit: Essential Skills for Success That No One Taught You” and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. At MIT, he received a B.S. in Physics, a B.S. in Electrical Engineering & Computer Science, and a M.Eng. in Electrical Engineering & Computer Science, focusing on cryptography. At Harvard Business School, Mark helped create a platform used to teach finance at prominent business schools. He also works with many non-profits, currently serving on the board of Plant A Million Corals. He was one of the top-ranked ballroom dancers in the country and now lives in New York City, where he is known for his social gatherings, including his annual Halloween party, as well as his diverse cufflink collection.  

Inspirational Journeys
The Career Toolkit with Mark Herschberg

Inspirational Journeys

Play Episode Listen Later Jan 13, 2023 21:49


In today's episode, Mark Herschberg and I talk about his book and the Brain Bump app he designed for authors to help readers retain information and engage with their content. Mark Herschberg is the author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. He also works with many non-profits, currently serving on the board of Plant A Million Corals. Connect with Mark at the following links: https://www.thecareertoolkitbook.com https://brainbumpapp.com https://www.linkedin.com/in/hershey/ https://www.instagram.com/thecareertoolkit/ https://www.facebook.com/TheCareerToolkitBook https://twitter.com/CareerToolkitBk Subscribe to my newsletter by filling out the form at the top of my homepage at: https://annwritesinspiration.com for a free copy of this template and some other freebies I have on my site for email list subscribers. If you're looking for high quality content editing services at reasonable prices, send queries to theplotstitch@gmail.com Visit www.everyday-excellence.com and use promo code Inspirational Journeys to get 10% off any product on the site. Support this podcast with a monthly donation: https://anchor.fm/inspirational-journeys/support or you can give a one-time donation via PayPal at: https://paypal.me/annHarrisonBarnes?country.x=US&locale.x=en_US --- Send in a voice message: https://podcasters.spotify.com/pod/show/inspirational-journeys/message

Xpansion Code Radio
Brain Bump with Mark Herschberg

Xpansion Code Radio

Play Episode Listen Later Dec 27, 2022 52:04


About MarkI have two brands: 1) future of media / content, 2) career skills. Media / interview kits available for both. I'm an experienced guest (100+ podcast appearances and promote all episodes I appear on.)  Media/ContentI've done B2B2 lead gen ($60+ million a year), email marketing (500+ million emails a year), am a published author, and run Cognosco Media which has a new patent pending content distribution platform. I speak bout the future of media and non-linear content.Audience: content marketers, content creators, authors, podcasters, influencers.https://www.cognoscomedia.com/articleshttps://brainbumpapp.comCareerMark has been teaching at MIT's famed Career Success Accelerator for 20 years and wrote The Career Toolkit: Essential Skills for Success That No One Taught You in addition to building multiple startup companies as a CTO. He can speak skills for entrepreneurs and employees alikeAudience: while collar workers, executives, entrepreneurs, solopreneurs, HR, students, parents.Topics: career plans, networking, negotiating, leadership interviewing, working effectively, communication, ethics, management. I also talk about about how companies can use the techniques we created at MIT to instill these skills into their organizations.https://www.thecareertoolkitbook.com I am inviting you to check out my resources page. It is completely FREE and has a ton information and some downloads. You can find it at resources.xpansioncode.com.I have a YouTube channel that has snippets from my podcast. Check it out! https://www.youtube.com/channel/UCcVYzjRI9v-BCnSeB_mw-jA

Billion Dollar Tech
The Tech Career Toolkit - From MIT's Famed Career Accelerator Program

Billion Dollar Tech

Play Episode Listen Later Dec 1, 2022 60:12


“Leadership isn't a single thing. It's a bunch of things together,” says Mark Herschberg, the co-founder and one of the principal developers of MIT's famed Career Accelerator Program. The program teaches future tech leaders the soft skills like communication, networking and negotiating that they don't teach in school but are crucial to success. Here Mark discusses the origins of the program as well as the most important aspects of communication and how those aspects all build on each other.  Mark discusses the importance of career planning, and dismantles the myth of the 20-something founder. A major part of Mark's 20s was spent as a champion ballroom dancer, and he gives a peak into that world here.  He discusses his app Brain Bump and how it relates to the evolving way that we utilize books. He discusses what sectors on the horizon make no sense to him and which he finds terrifying.  Quotes: “I recognized I was missing those skills. I had heard of them, but I was never formally taught. I didn't think I was very good at them. So I set out to train myself. And as I did so, I realized these are not just skills for entrepreneurs, for founders, for executives, these are skills for everyone down to even your summer interns.” (15:24-15:42 | Mark) “The most popular article I've written was one called ‘Leadership Is Not Atomic.” Because what does it mean to be a good leader? What you're probably going to be good at is communication skills. As a leader, you're going to have to bring together coalitions. That's negotiation skills. You probably need to be able to connect with other people, networking skills. Leadership isn't a single thing. Leadership is a bunch of things together.” (18:06-18:34 | Mark)  “You can learn leadership, networking, negotiating, it's all the skills that we think some people are just born with. Well, people are also born natural athletes or natural musicians. But just because they're natural at it doesn't mean the rest of us can't learn it, if we put the time in.” (52:12-52:27 | Mark)  Connect with Brendan Dell: LinkedIn: https://www.linkedin.com/in/brendandell/ YouTube: https://www.youtube.com/c/BrendanDell Instagram: @thebrendandellTikTok: @brendandell39 Buy a copy of Brendan's Book, The 12 Immutable Laws of High-Impact Messaging: https://www.indiebound.org/book/9780578210926    Connect with Mark Herschberg:Thecareertoolkitbook.com cognoscomedia.comCheck out Mark Herschberg recommended books: Peopleware: Productive Projects and Teams by Tom DeMarco and Timothy Lister https://www.indiebound.org/book/9780321934116   The Charisma Myth by Olivia Fox Cabone  https://www.indiebound.org/book/9781469033075   Survival of the Savvy: High Integrity Political Tactics for Career and Company Success by Rick Brandon and Marty Selman https://www.indiebound.org/book/9780743262545   Please don't forget to rate, comment, and subscribe to Billion Dollar Tech on Apple, Spotify, or wherever you listen to podcasts! Use code Brendan30 for 30% off your annual membership with RiverSide.fm  Podcast production and show notes provided by HiveCast.fm

Poppin' Bottles
Brain Bump & Rosé with Mike Geraghty

Poppin' Bottles

Play Episode Listen Later Dec 1, 2022 121:28


The mighty Mike Geraghty (Brosé) stops by to share the instant "Think Drink" Brain Bump. We talk about how he uses a little "bump" to stay focused and get funny. After getting our minds right, Mike helps us rank some Rosé, figure out the best way to carry apples, and co-create The SantaHattan: an alcoholic cocktail made with NA beer.Brought to you by Littlefoot Coffee Roasters (promo code: PopPop) and Recovering Bro (promo code: Bottles) Use the codes to save at checkout!  

High Velocity Radio
Mark Herschberg with Cognosco Media

High Velocity Radio

Play Episode Listen Later Nov 29, 2022


Mark Herschberg is the author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune […] The post Mark Herschberg with Cognosco Media appeared first on Business RadioX ®.

Absolute Business Mindset podcast
Mark Herschberg, where we talk about the role of media and his new app called Brain Bump.

Absolute Business Mindset podcast

Play Episode Listen Later Nov 28, 2022 57:47


This is a podcast where I talk to my guests about their journey to success. We talk about their education, experience, current business, and future endeavours.  A feature length episode with Mark Herschberg, this is our second podcast conversation, where we talk about the role of media and his new app called Brain Bump.  Mark believes that content is moving from a traditional push method to a new pull view on content. He is making this happen with the creation of his new app called Brain Bump.  This app is where content providers add hints and tips from their content and the user either schedules or searches for these tips. This means you can gather the hints from Mark's book in seconds. Brain Bump supports podcasts, books and blogs.  We talk about the features of the app, and this is in the context of media and the why people consume content.  I give Mark an opportunity to ask me some questions, and we focus on my content and how I would like people to consume it.  I ask Mark about his exit strategy to this business which is interesting. We discuss the amount of fun he is having creating and developing this app. Enjoy the podcast! 3.22 – Future of media5.05 – How and where we access media content?8.13 – Push vs pull content to our listeners/readers10.37 – The relevance of shorter video content12.42 – Creation of app called Brain Bump16.22 – Passive consumption of content17.10 – Key ideas from content providers for the user of the app19.10 – Brain Bump vs Blinkist23.35 – User experience of Brain Bump28.45 – Searching on the app30.14 – 3 seconds to find hints and tips33.20 – Best way for Mark to consume content35.45 – Mark's questions for me40.13 – Feedback from my podcast listeners44.22 – Mark's exit strategy from app business48.02 – Focussing on business content at the moment50.31 – Mark is having fun!53.03 – Last question to meSupport the show

Getting Work To Work
“Brain Bump: The Future of Content” with Mark Herschberg (GWTW639)

Getting Work To Work

Play Episode Listen Later Nov 25, 2022 57:06


What do you do when you are endlessly curious about how people get the most out of their lives and maximize their professional efficacy? You find a way to deliver context-dependent content—what you need when you need it. Mark Herschberg is an author and creator of the Brain Bump app and is back on Getting Work To Work to share about the changing world of content. Yes, an endless supply of information is available to us 24x7, but what is shifting is how we consume and retain information. In this conversation, Mark shares the stories behind Brain Bump, how it works, and the iterative process he went through making the app. He also mixes in various shareable moments on topics such as our careers and niches, laziness as a design principle, brand awareness, and the creative process.

Book Marketing Mentors
How to Best Create a Consistent Brand - BM345

Book Marketing Mentors

Play Episode Listen Later Nov 23, 2022 34:01 Transcription Available


Are you challenged with creating a consistent brand?Listen as Mark Herschberg shares the essentials of brand consistency across all platforms.In this episode, you will discover...Why your book cover needs to be consistent with your larger brand. Why branding and creating a consistent brand across all media platforms is essentialMark introduces his "Brain Bump app" and shares how it can help people remember content from your books, blogs, podcasts, classes, and talksHow to get content in front of the right people at the right timeWhat the future of content marketing has in store for usAnd a whole lot more...Here's how to connect with Mark - https://www.cognoscomedia.com/Down your free "Brain Bump app" - https://brainbumpapp.com/Schedule your complimentary 20-minute brainstorming session with Susan, go to BrainstormwithSusan.com 

The Veteran (Semi) Professional
Ep. 170: Networking, Negotiating, Communicating, Leading, and Career Planning with Mark Herschberg of The Career Toolkit

The Veteran (Semi) Professional

Play Episode Listen Later Nov 18, 2022 37:51


Mark's Bio: Mark Herschberg is the author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. At MIT, he received a B.S. in physics, a B.S. in electrical engineering & computer science, and a M.Eng. in electrical engineering & computer science, focusing on cryptography. At Harvard Business School, Mark helped create a platform used to teach finance at prominent business schools. He also works with many non-profits, currently serving on the board of Plant A Million Corals. He was one of the top-ranked ballroom dancers in the country and now lives in New York City, where he is known for his social gatherings, including his annual Halloween party, as well as his diverse cufflink collection.Are you interested in running or buying a small business?  Start HERE

Whispers & Bricks
Mark Herschberg How Bullying Affected My Whole Life

Whispers & Bricks

Play Episode Listen Later Nov 10, 2022 28:14


Mark Herschberg could definitely be called an overachiever. He is the author of Career Toolkit and the creator of the app Brain Bump. He received a degree in electrical engineering, computer science, and a physics degree from MIT and a master's degree from MIT in electrical engineering and computer science. To go on to Harvard Business School. He has spent his career launching and developing new ventures at Startups and Fortune 500 companies with over a dozen patents under his name. Though he has had many successes he has faced many bricks of being bullied from a young age through his teenage years which held him back socially. He learned how to communicate and network. He reminds us how important these skills are for success in your life and career

Marc My Words
Marc My Words--Mark Herschberg: Creator of Brain Bump

Marc My Words

Play Episode Listen Later Nov 10, 2022 60:29


Private Practice Workshop
Leadership in Your Group #218

Private Practice Workshop

Play Episode Listen Later Oct 24, 2022 30:24


In this episode, John sits down with Mark Herschberg. Mark is the author of The Career Toolkit, Essential Skills for Success That No One Taught You and creator of the Brain Bump app. Educated at MIT, Mark has spent his career launching and fixing new ventures at startups, Fortune 500s, and academia. He's developed new software languages, online marketplaces, new authentication systems, and tracked criminals and terrorists on the dark web. Mark helped create the Undergraduate Practice Opportunities Program, MIT's “Career Success Accelerator”, where he's taught for twenty years. Mark also serves on the board of the non-profit Plant a Million Corals. Get in touch with Mark here: https://www.thecareertoolkitbook.com/ https://www.cognoscomedia.com/ https://brainbumpapp.com/ Find out how well your business is doing by taking my Healthy Private Practice Assessment Thanks to our sponsor, Jane! Learn more by heading to https://jane.app/mentalhealth and booking a demo. Use code PPW1MO at signup for a 1-month grace period applied to your new account.

The Sunday Lunch Project Manager
#89 Mark Herschberg, The Career Toolkit Guy (Part 2)

The Sunday Lunch Project Manager

Play Episode Listen Later Oct 23, 2022 30:00


This week I have part two of my chat with Mark Herschberg, The Career Toolkit Guy Mark is the author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. At MIT, he received a B.S. in physics, a B.S. in electrical engineering & computer science, and a M.Eng. in electrical engineering & computer science, focusing on cryptography. At Harvard Business School, Mark helped create a platform used to teach finance at prominent business schools. He also works with many non-profits, currently serving on the board of Plant A Million Corals. He was one of the top-ranked ballroom dancers in the country and now lives in New York City, where he is known for his social gatherings, including his annual Halloween party, as well as his diverse cufflink collection.  Mark is a seasoned university instructor and event speaker Links https://www.thecareertoolkitbook.com/ https://brainbumpapp.com/ https://www.linkedin.com/in/hershey/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/sundaylunchpm/message

The Sunday Lunch Project Manager
#88 Mark Herschberg, The Career Toolkit Guy (Part 1)

The Sunday Lunch Project Manager

Play Episode Listen Later Oct 16, 2022 40:12


This week I have part one of my chat with Mark Herschberg, The Career Toolkit Guy Mark is the author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. At MIT, he received a B.S. in physics, a B.S. in electrical engineering & computer science, and a M.Eng. in electrical engineering & computer science, focusing on cryptography. At Harvard Business School, Mark helped create a platform used to teach finance at prominent business schools.  He also works with many non-profits, currently serving on the board of Plant A Million Corals. He was one of the top-ranked ballroom dancers in the country and now lives in New York City, where he is known for his social gatherings, including his annual Halloween party, as well as his diverse cufflink collection.  Mark is a seasoned university instructor and event speaker Links https://www.thecareertoolkitbook.com/ https://brainbumpapp.com/ https://www.linkedin.com/in/hershey/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/sundaylunchpm/message

Smooth Operator Podcast
47. Owning Your Career Path with Mark Herschberg

Smooth Operator Podcast

Play Episode Listen Later Oct 14, 2022 47:29


How can you take charge of your career? We're joined by Mark Herschberg, author of the Career Toolkit. Mark is incredibly experienced in helping professionals keep their career goals moving forward while empowering managers to use proven tools to facilitate their employee's advancement. In his interview, we discussed how to learn many of the soft skills that are required to move forward in the current job market. Leaders can learn how to best position their team members to continue to develop and advance within their company. This interview gave me a ton of different ideas on how to best lead moving forward. Bring along something to take notes as the interview is full of plenty of gold nuggets. The Career Toolkit Website: https://www.thecareertoolkitbook.com Brain Bump app (Brain Bump app) https://play.google.com/store/apps/details?id=com.brainbump&hl=en_US&gl=US (Android) https://apps.apple.com/us/app/brain-bump/id1616654954 (Apple) Learn more at https://www.adamliette.com Apply today for a chance to work 1-1 with me and learn the skills to take your business to the next level: https://www.adamliette.com/beta

Promote, Profit, Publish
Brain Bump With Mark Herschberg

Promote, Profit, Publish

Play Episode Listen Later Sep 20, 2022 29:10


If you're an author, you want to get people to remember your book so they can recommend it to everyone they know. But some just read books but don't retain ideas from them. Mark Herschberg creates a solution for this through the Brain Bump App. This app helps people learn and retain content through daily reminders. What are you doing right in your business? Are you leveraging social media for business growth? In this episode, he joins your host Juliet Clark to discuss the importance of repurposing content and increasing engagement with your target audience. Tune in to learn how to create more ROI for your business and overcome the challenges you're facing today!Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcasts/

Leading the Factory Forward
160: Learn Better and Faster: A Conversation with Mark Herschberg

Leading the Factory Forward

Play Episode Listen Later Sep 8, 2022 40:19


Have you ever read a business or self-help book only to forget most of the advice a few weeks later? Did you ever listen to a podcast but then have trouble remembering the story you heard or the ideas discussed? If you have, you know what it feels like for all that time to be wasted. What if there was an easy way to remember that required only two seconds a day? Well, it just so happens that there's an app that allows you to do just that. It's called Brain Bump and we have its creator joining us in this episode. Along with founding Brain Bump, Mark Herschberg is the author of The Career Toolkit: Essential Skills for Success That No One Taught You. He has spent his career launching and developing new ventures in startups, Fortune 500s, and academia, with over a dozen patents to his name.  Mark also helped start tMIT's “career success accelerator.” He teaches there annually.  At MIT, he received a B.S. in Physics, a B.S. in Electrical Engineering and Computer Science, and an M.Eng. in Electrical Engineering and Computer Science, focusing on cryptography.  Tune in to learn all about how to learn better and faster from the highly experienced, educated, and overall brilliant Mark Herschberg. We'll dive deeper into these concepts: Mark's educational and career journey Why it's important to constantly reevaluate your career path Tips for launching a book How Mark's work in helping people with careers can be used for those starting an Encore Career How to build a network in your Encore Career Mark's approach to learning How the Brain Bump app helps you retain information Now, for some action steps: Check out The Career Toolkit website and app: https://www.thecareertoolkitbook.com, https://www.thecareertoolkitbook.com/app Download the Brain Bump app: https://www.cognoscomedia.com/brain-bump Connect with Mark on LinkedIn: https://www.linkedin.com/in/hershey/ Download the free worksheet: Three Steps You Need for a More Productive Workday Take the Encore Career Clarity Quiz Connect with Me: LinkedIn Facebook Please leave a Rating and Review: Since this podcast is new, I'm asking for Apple Podcasts reviews. Reviews help others discover and learn what Creating Your Encore Career is all about. If you enjoyed this episode, we've created a PDF that has all of the key information for you from the episode. Just go to the episode page at https://www.lynnfriesth.com/podcast to download it. I thank you so much for being here and I'll see ya next time on Creating Your Encore Career. — Lynn Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com

From MD to Entrepreneur with Dr. Pranay Parikh
E014 - Essential Skills that will Make You a Better Entrepreneur with Mark Herschberg

From MD to Entrepreneur with Dr. Pranay Parikh

Play Episode Listen Later Aug 25, 2022 41:57


Networking, negotiating, communicating, leading, and career planning are critical skills to your career success. But did anyone ever teach you these skills? Join this conversation with Mark Herschberg as we discuss how you can master these vital skills and yield outsized returns for your career and income.Mark Herschberg is the author of The Career Toolkit, Essential Skills for Success That No One Taught You, and the creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. At MIT, he received a B.S. in physics, a B.S. in electrical engineering & computer science, and an M.Eng. in electrical engineering & computer science, focusing on cryptography. Mark helped create a platform at Harvard Business School to teach finance at prominent business schools. He also works with many non-profits, currently serving on the Plant A Million Corals board. He was one of the top-ranked ballroom dancers in the country and now lives in New York City, where he is known for his social gatherings, including his annual Halloween party, as well as his diverse cufflink collection.During this episode, you will learn about:[00:00] Episode intro and a quick bio of the guest; Mark Hershberg[02:28] A bit about Mark's backstory and how he became who he is today[07:06] How to assess what you need to soar even higher in your medicine career[12:48] Deciding the direction to take in your medical specialty[16:20] Using 90% of your day to know how the kind of your job[18:54] The difference in impact between writing a book and speaking to a crowd[19:53] Intended reader of his book and the principles he shares[23:24] The ineffective skills training which only focuses on what you can remember[27:04] Important skills that you will learn through practice and trial & error[34:05] The skills are universal and applicable anywhere[37:24] Things he wishes to have spent a lot of resources in the earlier stages of his journey[41:01] How you can reach out and connect with MarkNotable Quotes Understanding your customer's limiting factors and needs can help you align your offer with what you are looking for. [06:34]Understanding what you want and find interesting can help you plan where you want to go. [10:44]Don't look at job titles. Look at the work components and then construct the job that sounds interesting to you. [15:56]Mark's BookThe Career Toolkit: Essential Skills for Success That No One Taught You by Mark A. Herschberg: https://www.amazon.com/gp/product/B08QD93HRT/Connect With Mark HershbergWebsite: https://www.thecareertoolkitbook.com/LinkedIn: https://www.linkedin.com/in/hersheyTwitter: https://mobile.twitter.com/markaherschbergFacebook: https://www.facebook.com/MarkAHerschberg/

Public Speaking: Your Competitive Advantage
Non-Traditional Methods of Improving Your Speaking with Mark Herschberg

Public Speaking: Your Competitive Advantage

Play Episode Listen Later Aug 15, 2022 28:27


Have you looked into how other activities may help you become a more effective, engaging speaker? You have? Then you've probably found things like improv, stand-up comedy, and impromptu speaking sessions. But what about ballroom dancing? I've never heard about this either, but when you listen to my guest, Mark Herschberg, you'll understand how it and other activities may help you in your journey.   Takeaways - Benefits of participating in speaking-related (and not-so-related) activities - Overcoming disfluencies - Learning to not let your thoughts hold you back - Understanding that people are pulling for you - What is Brain Bump, and how can it help you?   Resources - TheCareerToolkitBook.com - CognoscoMedia.com

Fraternity Foodie Podcast by Greek University
Mark Herschberg: How do I create a career plan?

Fraternity Foodie Podcast by Greek University

Play Episode Listen Later Jul 28, 2022 31:21


Our next guest is Mark Herschberg. Mark is the author of The Career Toolkit, Essential Skills for Success That No One Taught You and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. At MIT, he received a B.S. in physics, a B.S. in electrical engineering & computer science, and a M.Eng. in electrical engineering & computer science, focusing on cryptography. He was one of the top-ranked ballroom dancers in the country and now lives in New York City, where he is known for his social gatherings, including his annual Halloween party, as well as his diverse cufflink collection. In episode number 273 of the Fraternity Foodie Podcast, we find out why Mark chose MIT for his undergraduate experience, what was special about the brothers of Pi Lambda Phi, what types of companies get him interested, what made him start the MIT Undergraduate Practice Opportunities Program, what goes into a career plan, how a job candidate can dictate the opportunities, what is the best way to negotiate a job offer, what are the four roles of a manager, and his thoughts on what fraternities and sororities are doing right and wrong. Enjoy! Link: https://www.youtube.com/watch?v=2RsUflLolpE https://www.youtube.com/watch?v=2RsUflLolpE

Closing the Gap with Denise Cooper
Episode 102: How peer-to-peer learning skyrockets your career plan

Closing the Gap with Denise Cooper

Play Episode Listen Later Jul 21, 2022 40:26


What role does peer-to-peer learning play in your career development?We recognize that we need a plan to reach out career goals. Our career plans should be ambitious and flexible. However, when we don't plan on becoming leaders, and we find ourselves in our first management role - it can be one of the biggest challenges we take on in our career. Being a leader means it's no longer about solving an individual problem, it becomes about how to lead a highly effective team. Leadership and project management skills benefit all of us, regardless of where we are in our careers. It's never too soon to start learning. In college, we learn formulas, content, and how to create reports. However, leadership has no formulas or cheat-sheets. In this week's episode, learn why peer-to-peer learning is KEY in developing strong leadership skills that can be applied in any number of professional settings. If you're interested in building a peer-to-peer learning group, here is what Mark Herschberg recommends: Build a group of 6-8 people. Listen to a podcast, read a few pages of a book, and discuss learnings as a group By doing this at your organization, you're upskilling your workforce, you're creating better employee engagement, and you're creating a common language for your employees. In this week's episode, we interview author of The Career Toolkit, Essential Skills for Success That No One Taught You and creator of the Brain Bump app, Mark Herschberg. Listen in for his take on how you can yield outsized returns for your career and your income. THE FINER DETAILS OF THIS SHOWWhat can you tell us about the importance of networking? How has it evolved since March 2020? What role does networking play in the role of peer-to-peer learning? How can leaders encourage peer-to-peer learning?  How can employees be more intentional about utilizing peer-to-peer learning to manage their careers? KEEP UP WITH MARKWebsite: https://www.thecareertoolkitbook.com/ Career Toolkit Development Program: https://bit.ly/3aZQNpR Buy the book, The Career Toolkit: https://amzn.to/3zkMS0m EPISODE RESOURCESJoin Denise's Mighty Network Community: https://bit.ly/3aeHWk5 Got questions? Send it to denise.cooper@rllessons.com Subscribe on iTunes, and leave us a rating or review: https://apple.co/3usChxk

Access To Anyone with Michael Roderick
Cultivating an Actionable Career Plan With Mark Herschberg

Access To Anyone with Michael Roderick

Play Episode Listen Later Jul 7, 2022 39:21


Mark Herschberg is the author of The Career Toolkit, Essential Skills for Success That No One Taught You and creator of the Brain Bump app. As a seasoned executive and cybersecurity expert, Mark has spent his career launching startup companies spanning from over a dozen different verticals. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. Mark works with many non-profits, currently serving on the board of Plant A Million Corals. Mark graduated from MIT where he received his BS in physics, electrical engineering and computer science and his M.Eng in electrical engineering and computer science with a focus on cryptography. In this episode… How can you improve your leadership, communication, and networking skills to achieve success in your career? Employers demand proficiency in these skills, but where can you learn them? Mark Herschberg understands that without communication, you can't demonstrate your skills. Effective communication is the pillar to leadership, networking, and relationship building as you advance in your career. As an expert in leadership, Mark is familiar with the importance of these skills, so he created a content app with all the tools you need in one place.  In this episode of Access To Anyone, Michael Roderick sits down with Mark Herschberg, MIT instructor, author, speaker, and entrepreneur, to discuss building techniques to attain success in your career. Mark talks about the importance of networking and communication, his self-publishing journey, and how to holistically leverage yourself or your brand for success.

Speaking and Communicating Podcast
The Career ToolKit w/ Mark Herschberg

Speaking and Communicating Podcast

Play Episode Listen Later Jun 16, 2022 27:05


Why is MIT prioritizing soft skills in addition to their regular curricula?Mark Herschberg is the author of The Career Toolkit: Essential Skills for Success That No One Taught You and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. Mark is a seasoned university instructor and event speaker.At MIT, he received a B.S. in physics, a B.S. in electrical engineering & computer science, and a M.Eng. in electrical engineering & computer science, focusing on cryptography. At Harvard Business School, Mark helped create a platform used to teach finance at prominent business schools.Mark has helped create educational programs at MIT and HBS. He typically leads engineering, product, and data science, and co-created strategy for the company. MIT has recognized the need for communication and soft skills and has assigned instructors like him to focus on teaching these tools. On this episode, Mark shares the 10 steps that are essential for success in the corporate and business environments. The Career Toolkit: Essential Skills for Success That No One Taught You teaches you essential skills for success like networking, negotiating, leading, communications, career planning, interviewing, and many more. His book is used at MIT's famed Career Success Accelerator program and top companies.Listen as Mark shares:- how to design and execute your personal plan to achieve the career you deserve- networking and negotiating effectively - communication skills necessary for career acceleration- leading and career planning- essential skills for career success- how to master these skills and yield outsized returns for your career - actionable principles, exercises, and practices that will accelerate your success- why The Career Toolkit is a multivitamin for your career- all the things no one taught you at university- negotiating a job offer- creating a dynamic career strategy- building a high-value network- developing the fundamental leadership skills that matter most- managing teams effectively, even as an individual contributor...and so much more!'Soft skills aren't a silver bullet, but they can help organizations hit their target goals.'Connect with Mark:Website: https://www.thecareertoolkitbook.comLinkedIn: https://www.linkedin.com/in/hershey/Additional Resources:"The Career Toolkit: Essential Skills For Success That No One Taught You" by Mark HerschbergFeel free to reach out on:LinkedInFacebookInstagramLeave a rating and a review:iTunes: https://podcasts.apple.com/us/podcast/the-career-toolkit-w-mark-herschberg/id1614151066?i=1000566629387Spotify: https://open.spotify.com/episode/3u53jZtO3kliQoHqzQI7tzYouTube: https://www.youtube.com/watch?v=j3-LqML1sLE

The Courage To Lead
Ep 152: Mark Herschberg – Courage to Do What You Are Passionate About

The Courage To Lead

Play Episode Listen Later May 31, 2022 43:47


Mark Herschberg is the author of The Career Toolkit, Essential Skills for Success That No One Taught You. Educated at MIT, Mark has spent his career launching and fixing new ventures at startups, Fortune 500s, and academia. Mark has developed new software languages, online marketplaces, new authentication systems, and tracked criminals and terrorists on the dark web. He helped create the Undergraduate Practice Opportunities Program, MIT's “Career Success Accelerator”, where he's taught for twenty years. Mark also serves on the boards of non-profits Techie Youth and Plant a Million Corals. Mark was one of the top-ranked ballroom dancers in the country and now lives in New York City, where he is known for his social gatherings, including his annual Halloween party, as well as his diverse cufflink collection. You can learn more about Mark and his book on his website: https://www.thecareertoolkitbook.com/ and be sure to check out the Resource page and the App page. You can also learn more about the Brain Bump app on the website: https://www.cognoscomedia.com/ You can connect with Mark on LinkedIn: https://www.linkedin.com/in/hershey/ Mark speaks about the book The Charisma Myth by Olivia Fox Cabane ******************************************** Want to learn how to attract, hire, and retain top-tier employees? Interested in learning how to scale your business to increase revenue and profit while working less? Then join my Business Success Mastermind group. A new cohort is starting. Now accepting applications: https://ib4e-coaching.com/mastermind ******************************************** Please support this podcast: https://ib4e-coaching.com/podinfo #leadership #leadershipcoaching #business #success #markherschberg #author #brainbumpapp ******************************************** If you like this podcast, consider supporting the effort. Every little bit helps. Thanks.

Conversations with Calvin; WE the Species
MARK HERSCHBERG; Author, “The Career Toolkit;” MIT Instructor; MIT, '97; Networking; Brain Bump; Dark Web; Competitive Ballroom Dancer; Coral (ocean) Restoration

Conversations with Calvin; WE the Species

Play Episode Listen Later May 31, 2022 55:54


CONVERSATIONS WITH CALVIN WE THE SPECIES LATEST INTERVIEW; MARK HERSCHBERG; https://www.youtube.com/c/ConversationswithCalvinWetheSpecIEs 152 Interviews. GLOBAL Reach. Earth Life. Amazing People. PLEASE SUBSCRIBE ** MARK HERSCHBERG; Author, #TheCareerToolkit #MIT Instructor; MIT, '97; #Networking Brain Bump; Dark Web; Competitive Ballroom Dancer; Coral (ocean) Restoration YouTube: CONTACTS: GROUP A The Career Toolkit Website Links https://www.thecareertoolkitbook.com https://www.thecareertoolkitbook.com/app https://apps.apple.com/us/app/id1520119819 (apple) https://play.google.com/store/apps/details?id=com.thecareertoolkitapp&hl=en_US (android) https://www.thecareertoolkitbook.com/resources GROUP B Social Media Links https://www.linkedin.com/in/hershey/ https://twitter.com/CareerToolkitBk https://www.facebook.com/TheCareerToolkitBook https://www.instagram.com/thecareertoolkit/ Cognosco Media Website Links https://www.cognoscomedia.com/brain-bump (Brain Bump app) ** BIO Mark Herschberg is the author of The Career Toolkit, Essential Skills for Success That No One Taught You. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT's “career success accelerator,” where he teaches annually. At MIT, he received a B.S. in physics, a B.S. in electrical engineering & computer science, and a M.Eng. in electrical engineering & computer science, focusing on cryptography. At Harvard Business School, Mark helped create a platform used to teach finance at prominent business schools. He also works with many non-profits, currently serving on the board of Plant A Million Corals. He was one of the top-ranked ballroom dancers in the country and now lives in New York City, where he is known for his social gatherings, including his annual Halloween party, as well as his diverse cufflink collection. ** ** AUDIO: SPOTIFY http://spoti.fi/3bMYVYW GOOGLE PODCASTS http://bit.ly/38yH3yP **

The Niche Finder Podcast
Sea.2 Epi.53 w/ Mark Herschberg sharing how his experience as a CTO for Tech start ups as well as teaching at MIT helped him to create his book and resource laden Career Success Accelerator Program.

The Niche Finder Podcast

Play Episode Listen Later May 9, 2022 33:07


Looking for steps to uncover your niche? Save yourself some time and get 20 years of experience, condensed to 7 steps. Available now on Amazon: Dream Octane: Seven  Steps To Discover, Develop and Deliver Your Niche: https://www.amazon.com/gp/aw/d/1795308478/ref=dbs_a_w_dp_1795308478 Mark Herschberg is the author of The Career Toolkit, Essential Skills for Success That No One Taught You and creator of the Brain Bump app. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia, with over a dozen patents to his name. Below are the ways you can reach Mark Herschberg: Website: thecareertoolkitbook.com Email: markaherschberg@gmail.com Instagram: Mark A. Herschberg Facebook: The Career Toolkit LinkedIn: Mark Herschberg Twitter: @careerToolkitBk YouTube: Mark A Herschberg