Podcasts about clickfunnels

A mom makes breakfast in her kitchen, an American flag behind her, and tells you how AI helps her stay organized and why it matters that we keep building it here in the US. It feels like a real person sharing a real opinion. It isn't. She was paid up to $5,000 to read a script — and she was told specifically not to reveal who was funding it. Once you know that, you can't watch your feed the same way again. In this episode, I pull apart a campaign that Wired exposed: a $140 million super PAC and its dark-money arm, backed by some of the biggest names in AI, quietly paying lifestyle influencers to make you afraid of China. But I'm not standing on the outside of this looking in. I use AI every single day, I love it, I built an entire challenge around it… and the same companies building the tools I rely on are running a fear campaign to keep me compliant. So I trace the machine all the way back to a Cold War lie most Americans have forgotten — and I hand you the one test I now run on my own marketing to make sure I never end up on the wrong side of that line. Key Highlights: ◼️The “Doom Loop” — how fear creates urgency, urgency creates permission, and permission creates money… and the $500B “Stargate” announcement the whole loop was built to justify ◼️The $140M “Leading the Future” super PAC and its dark-money arm paying influencers $5,000 a video to deliver scripted anti-China talking points — with explicit instructions never to disclose who's paying ◼️The forgotten 1957 “missile gap” — how defense contractors and a presidential campaign manufactured a Soviet threat the classified briefings proved never existed, running the exact same two-belief playbook ◼️”Manufactured inevitability” — the persuasion move of eliminating every option except the one that profits the seller (build faster… or the enemy wins) ◼️The “Disclosure Test” — the single question to run on your own urgency: if your audience knew exactly how and why you created it, would they still respect you? Here's what makes this so hard to see: the most dangerous propaganda always has a kernel of truth buried inside it, because the truth is what makes the lie invisible. China is real. AI is real. And the fear is being engineered by the exact same companies that win the contracts when you give in to it — all of it true at the same time. The machine runs on fear, and right now $140 million is being spent to keep you locked inside the loop. So now that you can see it, the only question left is the one that actually matters: are you going to let it run you… or are you going to learn this technology well enough to build something of your own? ◼️AI SECRETS CHALLENGE: Most people are either afraid of AI or using it as a toy. Russell built a challenge that teaches you how to actually MAKE MONEY with AI — not just be productive, but build real income. The best defense against being manipulated by AI companies is understanding the technology well enough to profit from it yourself. → https://www.AISecretsChallenge.com ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event → https://sellingonline.com/podcast ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

There's a moment when you realize the most powerful military in the history of the world just got out-marketed by a group of teenagers with laptops. Not outgunned. Not outspent. Out-marketed. Iran's $0 propaganda budget — a few Lego figures, some AI rap music, and a couple of memes — pulled more eyeballs and more shares than the Pentagon's entire $886 billion public affairs operation. And the strangest part? They didn't invent any of it. The exact techniques they used were written down a hundred years ago… by an American. In this episode of The Russell Brunson Show, I break down what The Wall Street Journal is calling “Lego Ganda” — the AI-generated Lego-style videos out of Iran that ran the table during the 2026 Iran war. I take you back to Edward Bernays' “Propaganda” (the first-edition copy is sitting on my desk), through Neil Postman's 1985 warning about entertainment-as-propaganda, and right into the four-part framework I use to decode what just happened. Because the exact playbook a group of anonymous Iranian students just used to humiliate the United States is the same playbook I used twenty years ago to bootstrap a company past a billion dollars in sales without a single dollar of venture capital. Same science. Different story. Key Highlights: ◼️The “Lego Ganda” breakdown — how a group calling themselves Explosive Media racked up millions of views per video, got referenced at Coachella, got their channel pulled by YouTube… and just kept popping back up everywhere else ◼️Bernays' 1929 “Torches of Freedom” campaign and the cultural-hijacking technique Iran just ran in reverse — using American Legos, American rap, and American memes to undermine the American narrative ◼️Why Neil Postman's “Amusing Ourselves to Death” predicted all of this in 1985 — and why “slop-aganda” (cheap AI content + propaganda) is now the marketing format that beats every legacy media operation ◼️The four-part “Lego Lesson” framework: (1) use the audience's culture, not yours, (2) entertaining beats convincing, (3) fast and frequent beats perfect and rare, and (4) the audience IS the distribution ◼️Why the Pentagon spent $886 billion and still lost the narrative war — and what every entrepreneur with a phone and an AI tool can take from a group of students who beat them with cartoons At the end of the day, this episode isn't about Iran or politics or even the war. It's about a hundred-year-old technique that just resurfaced in a brand new form — and the entrepreneurs who'll dominate the next decade are the ones who recognize it. Because if the most powerful military on Earth can lose a narrative war to students with laptops, your business can lose its audience the exact same way — to someone who tells a better story, who's more entertaining, who understands your customer's culture better than you do. So the question I want you to sit with is this: are you still trying to win by being the biggest, the most credentialed, the most polished voice in your market… or are you ready to win by being the most entertaining one? ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event → https://sellingonline.com/podcast ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

Junior Anthony spent his last $8 on mac and cheese for a date. He had one dollar left in his pocket, sitting in a Panera Bread parking lot, contemplating whether life was worth continuing. Then he made one more phone call. He'd been calling this prospect for months mapping out his schedule, tracking which days he'd pick up, refining his timing. On that day, the guy finally answered. Junior closed his first client for $300 and used that money to buy a course, figure out digital marketing, and start building. Nine months later, he'd hit $10 million in total affiliate sales and earned over $300,000 just from ClickFunnels commissions alone. Junior didn't start with skills. He didn't know the difference between a domain and hosting when he found ClickFunnels. He sold services before he understood what he was selling. But he built an affiliate army that generates consistent revenue without paid ads, won multiple Two Comma Club awards, and now teaches other affiliates how to scale using the same system. In this episode, Junior walks through his exact affiliate process: prospecting 300 targeted people per day, why most affiliates fail by promoting too many products, how to "snipe" your ideal customer instead of spraying your message everywhere, and why follow-up is the most creative part of the entire sales cycle. He also explains why you should never turn your passion into a job, why building a team is the first move if you lose everything, and how pressure brings out his best work. If you're trying to figure out affiliate marketing or looking for a way to build recurring income without a massive ad budget, this is the blueprint. Ready to build your funnel? Get 3 months of the ClickFunnels Scale plan for just $99: https://www.clickfunnels.com/cfradio-yt If you want to network, connect with future JV partners, find your next business partner, or just be surrounded by the sharpest entrepreneurs in the world... there's no better room than this one. Secure your seat now and join us LIVE at FHL Encore: The A.I. Era: https://www.funnelhackinglive.com/cfr

It was Saturday, May 14th, 2005. I was sitting in the middle of a packed auditorium on graduation day from Boise State, and I looked left, I looked right, and I saw hundreds of people with huge smiles on their faces. And I was confused. Not for myself - I'd gone to college for one reason and one reason only, to wrestle - but for them. Because I knew what was about to happen the next morning. Most of them were about to walk into entry-level jobs that wouldn't pay enough to cover the monthly payments on their student loans. Loans that, by the way, you can't even discharge in bankruptcy. They follow you forever. And they were smiling about it. This is the episode I've been thinking about for months. The idea that you need a college degree to be successful is not a fact - it was manufactured. It was sold to an entire generation by the same system Edward Bernays used to sell wars and cigarettes, and it's grown into a $1.7 trillion debt machine - more than every credit card in the country combined. And there's a new piece nobody has fully connected yet: AI just made almost every technical skill colleges still charge $200,000 to teach obsolete, while schools across the country are banning students from using the one tool that actually matters in the modern economy. I walk you through the manufactured-consent history, the moment in my own sophomore-year economics class that built my entire business, the seven skills AI just made worthless, and the framework I now use with my own kids. Key Highlights: ◼️The manufactured-consent history of college - how the post-war GI Bill created a massive customer base for universities, how tuition has gone up roughly 1000% since 1980 while wages stayed flat, and how $1.7 trillion in non-dischargeable student debt became the most successful piece of manufactured consent in American history ◼️The single concept I wrote in my notebook during a sophomore-year economics class that built my entire business - and why every other thing I learned in four years of college is worth less today than a $15 book or a YouTube weekend ◼️The seven skills colleges still charge $200,000 to teach that AI now does for free or close to it - programming, accounting, design, writing, legal research, marketing, and finance - and why schools are banning AI for the same reason newspapers banned the internet ◼️The two things real education should actually focus on right now (deep reading and AI literacy), the exact books that taught me more than my degree did, and why I'd rather my kids master those than collect another credential ◼️The framework I give my own kids about college - “stay in school until you're making more money than your teacher” - and the story of why I let three MBAs go in a single year because they couldn't grasp concepts my college-less students mastered in two weeks At the end of the day, this isn't an anti-college episode. There's real value in the social experience, the friendships, the network - I met my wife and most of my closest friends in school, and I wouldn't trade that for anything. But the value is in the people, not the diploma, and you can get that without taking on six figures of debt that follows you to the grave. The propaganda that sold a generation on “you need this degree to succeed” was manufactured. It's maintained by a $1.7 trillion industry that cannot survive if people stop believing it. So the real question for every parent and every young person listening is: are you going to keep paying the tuition the system needs you to pay - or are you going to give yourself the education that actually matters? ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event → https://sellingonline.com/podcast ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

What happens when a 20-year software developer jumps back into code after years away and finds AI waiting for him? James Curran spent two decades climbing the corporate software ladder before walking away to become a funnel builder. He helped hundreds of entrepreneurs migrate from ClickFunnels Classic to 2.0, built his reputation as the linchpin guy, and thought he was done with software forever. Then one call with Dave Woodward in Italy changed everything. Dave told him to build something with AI, and James had an epiphany: he could create the automated funnel monitoring tool he'd been thinking about for years, but this time without hiring a team of developers. AI bridged the gap between his old skills and the current landscape, and within months he'd shipped a product that checks funnels for speed, correctness, dead links, and invisible revenue leaks. But James isn't just building tools. He's helping funnel builders navigate the fear that AI will replace them by showing them how to add more value instead. He's using AI to generate multiple funnel designs in minutes, split test at scale, and connect ad data directly to landing page creation. In this episode, James breaks down how he's using Claude, the Model Context Protocol to pull Meta ad data into AI sessions, why ClickFunnels will always be the backend infrastructure even if front ends change, and why the future of funnel building isn't about replacement but speed and iteration. If you're a funnel builder worried about what's coming, or an entrepreneur wondering how AI fits into your marketing stack, this is the conversation you need to hear. ⭐ If you want to network, connect with future JV partners, find your next business partner, or just be surrounded by the sharpest entrepreneurs in the world… there's no better room than this one. Secure your seat now and join us LIVE at FHL Encore: The A.I. Era: https://www.funnelhackinglive.com/cfr

The most sophisticated sales funnel ever built isn't from a tech startup. It's not Amazon, it's not Apple, it's not from any business-school case study you've ever read. It's a religion. The man who built it wasn't a theologian or a prophet - he was a science fiction writer who held four Guinness World Records, published 65 million words on a custom typewriter with extra keys for common words like “and” and “the” so he could write faster, and engineered a customer journey that starts with a free personality test and ends with a $380,000 offer delivered on a cruise ship in the middle of the Caribbean. This isn't an episode about what Scientology believes. I'm a Mormon, I've got friends who are Scientologists, and I'm not here to debate theology. This is about the architecture of one of the most sophisticated value ladders ever built in human history - and I walk you through every step in the language every entrepreneur in this audience actually speaks. Free lead magnet, $35 tripwire, $11,200-per-grade core offer, $30,000-a-year high ticket back end, a premium tier only deliverable on a boat, and an “unreleased” next level that's been “coming soon” since 1986. Then I trace their closing technique back to my mentor Dan Kennedy's “find the bleeding neck” framework, and I show you why all of it actually works using a 1951 book by a longshoreman named Eric Hoffer called The True Believer. Key Highlights: ◼️The complete value-ladder breakdown - the free Oxford Capacity Analysis as the lead magnet, the $35 “throwaway” intro courses as the tripwire, the $11,200-per-grade core offers, OT levels that top out on the Freewinds cruise ship, and OT 9 and OT 10 - the “next level” that's been coming soon since 1986 ◼️The Jeff Hawkins direct-response case study every entrepreneur should study - $2,000 in production cost that generated $200 million over 35 years, and the Sigmund Freud unconscious-mind trick L. Ron Hubbard built right into the Dianetics cover art ◼️The “Dissemination Drill” - the 4-step closing technique Scientology recruiters are trained on (contact, handle, salvage, bring to understanding) - and why it's the exact same psychology Dan Kennedy taught me as “find the bleeding neck” ◼️Eric Hoffer's three insights from The True Believer that explain why intelligent, successful people stay in any movement for decades - people join for refuge not doctrine, every movement needs a devil more than a god, and conviction beats content every single time ◼️The single line that separates a movement from a cult - the techniques are identical, the architecture is identical, the psychology is identical, and the only difference is what happens to the person at the end At the end of the day, this episode isn't really about Scientology. It's about the fact that the same architecture that built a $380,000 funnel on a cruise ship is the same architecture I teach entrepreneurs to use every single day. The value ladder works. The bleeding-neck close works. The “us vs. the gatekeepers” enemy works. The conviction that makes people follow you works. The tools are neutral - the only difference between a movement and a trap is what you actually do with the person who walks in the door. So the real question I ask myself every single day - and the one I want you to sit with after you hear this - is: are you building something that genuinely helps the person at the end of your funnel, or are you building a system that uses their pain to keep them paying for forty years? ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event → https://sellingonline.com/podcast ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

What if you could sell a product before you ever bought it? Trey Lewellen has done over $100 million in e-commerce sales. He's been using ClickFunnels longer than almost anyone. And when Russell Brunson needs an e-commerce sounding board, Trey is his first call. But before the warehouses and the team, Trey proved you could test products without owning them. That method is still how he validates every product today. His breakthrough? 100 flashlights gathering dust in a closet. He listed them at $12 on a funnel, buying them for $5 on Amazon. They sold. He kept raising the price: $25, $35, $45, then $56. At $56, while Amazon sold the same flashlight for $5, he moved over 500,000 units in two and a half months. He used Amazon as his warehouse, only buying inventory after customers paid him. If the funnel flopped, he'd lose nothing. That's still his method. Test first. Invest second. Never marry a product until you know people will buy it. In this episode, Trey breaks down: How he sold 500,000 flashlights at $56 each (while they cost $5 on Amazon) The one phone call that doubled his conversions overnight by adding a single word to his headline His Amazon arbitrage testing method and why he never buys inventory before he has sales Why 98% of Shopify traffic leaves without buying and how funnels flip that conversion rate The two-step opt-in system that captures leads even when people don't purchase Why he calls people who don't buy (and how those calls give him better copy than any AI) The belly button ring guy who went from 50,000 SKUs to one product and scaled faster than ever Why most e-commerce owners focus on ads, products, and niches but never question if their store is the problem This episode is for anyone who's been waiting for the "right time" to start selling online. Trey's testing method proves you don't need inventory or a perfect plan before you make your first sale. You just need proof people will buy. Ready to build your funnel? Get 3 months of the ClickFunnels Scale plan for just $99: https://www.clickfunnels.com/cfradio-yt ⭐ If you want to network, connect with future JV partners, find your next business partner, or just be surrounded by the sharpest entrepreneurs in the world… there's no better room than this one. Secure your seat now and join us LIVE at FHL Encore: The A.I. Era: https://www.funnelhackinglive.com/cfr

There's a moment when the future shows up and the people writing about it forget to check who's actually building it. The New York Times just profiled a guy who built a $1.8 billion company from a house in LA with two employees and a stack of AI tools. The internet lost its mind. Sam Altman said he wanted to meet him. Inc. ran a glowing follow-up. There was just one problem - the entire customer-acquisition machine was built on more than 800 AI-generated fake doctors selling real weight-loss drugs to real people on Facebook, and the FDA had already sent a warning letter six weeks before the article ran. In this episode, I walk you through what's actually happening underneath the headlines - fake doctors with profiles claiming to be from Kiev with interests in Bronze Age archaeology, AI-generated before-and-after photos so sloppy that one “patient” has her fingers melted into her phone, FDA warning letters the Times never mentioned, and 1.6 million patient records exposed in a data breach at the clinical partner. Then I trace it back 100 years to Edward Bernays, who invented this exact technique - “manufactured third-party authority” - by getting real doctors to endorse cigarettes and bacon. Same playbook. Same psychology. Same manipulation. Except now AI made it infinitely scalable, infinitely cheaper, and the doctors don't even have to exist. Key Highlights: ◼️The full $1.8B AI fraud breakdown - 800 fake doctor profiles (including a “Professor Albus Dumbledore”), AI-generated patient photos with fingers melted into phones, 5,000 active Facebook ads, an FDA warning letter the New York Times never mentioned, and a 1.6M-record data breach at the clinical partner ◼️Why Edward Bernays' 100-year-old “Manufactured Third-Party Authority” technique - the same one that sold cigarettes and bacon - is the exact playbook this company just ran through AI, except infinitely cheaper and scaled to people who never existed ◼️The on-the-record prediction I'm making: the FTC shuts this company down within 12 months (and why every entrepreneur celebrating it should be thinking about what “compliance from day one” actually costs) ◼️The 4-part playbook for building real authority the legal way - real testimonials from real customers, real expert relationships, knowing the FTC and FDA rules before you run your first ad, and the question that tells you whether your product is actually good enough ◼️Why every legitimate marketer pays the price when one billion-dollar fraud breaks - and the comment I want from you if you're one of the entrepreneurs building businesses the right way At the end of the day, this episode isn't really about one founder or one company. It's about what happens when the people writing the headlines stop checking the work, and the rest of us treat that omission as proof of the future. AI doesn't have a conscience. The technology doesn't care if the doctor in your ad exists. You have to be the conscience. So the real question is: now that the same tools that build a legitimate business can build a billion-dollar fraud just as fast, are you the kind of entrepreneur who'll be the conscience the technology doesn't have - or the kind who finds out the hard way? ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event → https://sellingonline.com/podcast ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

How do you get more traffic without relying on the unpredictable algorithms of Facebook or Google? In this special episode, Darin Spindler sits down with Russell Brunson, founder of ClickFunnels, to discuss the "Dream 100" strategy and the power of pig-headed discipline. Russell shares his origin story of discovering Dan Kennedy while digging a ditch, and how he applied classic direct response principles to build a software empire. You'll learn why traffic is not a mysterious force you have to create, but simply a matter of finding where your dream customers are already congregating. Plus, discover a simple referral strategy to turn your existing customers into a groundswell of new traffic. MagneticMarketing.com NoBSLetter.com

What happens when you build a $20M business... and then lose it all? Stephen Diaz didn't just survive — he rebuilt from scratch using the exact same playbook that got him there the first time. Stephen started as a wedding photographer. After discovering the power of funnels and the challenge model, he and his wife Chelsey built Rainmaker Family into one of the fastest-growing coaching companies in America — 120 employees, $3M months, Inc. 5000 #148. Then three things hit at once: a public disparagement campaign, their Instagram account got taken down, and tariffs tanked demand in their market overnight. He went from $20M/year to $1M in debt, laying off 100 people in the process. What he did next is the whole point of this episode. In this conversation Stephen breaks down: How he found the ClickFunnels playbook and scaled to 8 figures with a challenge funnel The three punches that nearly bankrupted a $55M business What it was like to lay off 100 people — and have 44 of them volunteer to come back for free How he rebuilt an entirely new business in under a year using AI The "earlier is better" funnel principle that doubled his opt-in rate His 30/30/30 rule for keeping margins healthy as you scale Why he believes the same funnel framework works in any market This one is raw, honest, and packed with real numbers. If you're building something right now — or rebuilding — this episode is for you.

In this engaging episode of "It's The Bottom Line that Matters," Jennifer Glass and Patricia Reszetylo dive deep into the world of funnels—both transactional and relationship-driven. Whether you're building your own funnel or using a popular system, you'll gain clarity on what a funnel actually is, how each step works, and which approach fits your business goals.Discover:The fundamental distinctions between sales funnels and relationship funnelsReal-world examples of funnel strategies (including insights from Jennifer Glass's own systems)How buyer habits and technology shifts (like AI) are changing what works in 2026 versus years pastThe anatomy of a successful funnel—from lead magnets and tripwires to nurture sequences and brand ambassadorsCommon pitfalls and what might be "broken" in today's funnel landscapeWhy funnels are not dead, whether online or offline—contrarian marketing, infomercials, and even timeshare presentations are all part of the funnel storyIf you want actionable insight to help you design funnels that work for modern buyers and create lasting customer relationships, this episode will help you connect the dots.Tune in and learn why, truly, it's the bottom line that matters!Speaker Bios:Jennifer Glass and Patricia Reszetylo are the dynamic trio behind Its The Bottom Line that Matters. Drawing from decades of business strategy, marketing, and operational leadership, these cohosts bring real-world experience and actionable insights to every episode. Whether breaking down the latest business tech or demystifying growth strategies, they keep the conversation practical, relatable, and focused on what truly moves the needle.Jennifer Glass is a dynamic host for "It's The Bottom Line that Matters" podcast, dedicated to guiding listeners toward greater business success. Throughout the episode, she demonstrates her deep understanding of the nuances of business funnels—breaking down technical concepts for her audience with relatable examples and clear analogies. As a business strategist, Jennifer Glass brings practical insights from her real-life experience, including her own funnel at revenuefrictionindex.com, and skillfully navigates changing market conditions, AI impacts, and customer behavior trends. Her thoughtful questions and inclusive style make her accessible to listeners at all levels of experience.Patricia Reszetylo serves as co-host and an expert in marketing systems. She brings warmth, wit, and candid opinions on the evolution of funnels, emphasizing the importance of nurturing relationships as well as sales. With a knack for breaking down complicated marketing ideas into clear steps, Patricia Reszetylo offers both strategic and practical guidance, weaving in humor and personal anecdotes. Her contrarian takes and straight talk about what works in today's market make her a grounding and insightful voice on the show, helping business owners adapt to modern buyer journeys and technological shifts.Keywords: funnels, sales funnel, relationship funnel, transactional funnel, nurturing sequence, buyer's journey, lead magnet, tripwire, self liquidating offer, one time offer, OTO, upsell, downsell, funnel system, automated system, client acquisition, lead generation, marketing strategies, funnel platforms, Click Funnels, High Level, conversion, retention sequence, brand ambassadors, referral marketing, market changes, AI in funnels, online sales process, payment processor, market niche, offer positioning

There's a moment when you can't tell what's real anymore. You watch a U.S. Senate candidate look right into the camera, speaking clearly, saying words that match things he's posted online for years - and a few hours later you find out he never sat in that chair, never opened his lips, and never had a single thing to do with the video. That's not science fiction. That's a campaign ad that ran in front of millions of voters last week. And once you see what's actually happening behind it, you can't unsee it. In this episode, I walk you through five of the AI propaganda moments stacking up right now - and then I introduce you to a French philosopher named Jacques Ellul, who back in 1962, before the internet, before social media, before AI, predicted almost exactly what we're living through. But here's where it gets uncomfortable for me. I'm not standing on the outside of this looking in. I use AI every single day in my business, and I've run the exact tension Ellul warned about - including one experiment that converted cold traffic perfectly and made my own community feel betrayed. So I share what those experiments taught me, and I give you the 3-question framework I now run every AI-assisted piece of content through. Key Highlights: ◼️The five AI propaganda moments stacking up right now - from deepfake political ads on both sides, to Grok generating 6,700 explicit fake images per hour, to the grandmother scam calls one in four Americans have already received ◼️Why Jacques Ellul's idea of “sociological propaganda” - written in 1962, before the internet existed - predicts every algorithm and “for you” page running today better than anything Bernays ever wrote ◼️The behind-the-scenes story of two AI ads I tested with my own audience: the deepfake “AI Russell” that converted cold traffic but made warm fans feel betrayed, and the cartoon “Baby Russell” that flipped both ◼️The 3-question framework I now run every AI-assisted piece of content through - the “Amplification Test”, the “Disclosure Test”, and the “Relationship Test” ◼️Why borrowed trust always comes back to bite you - and how to tell when AI is amplifying your real message vs. fabricating a fake one At the end of the day, this episode isn't about being anti-AI. I genuinely believe it's the biggest opportunity entrepreneurs have seen since the start of the internet. But Ellul's warning was that the most dangerous propaganda is the kind that gets built into the system itself - and right now, we're building AI into everything. Into our ads, our content, our politics, our kids' education, and the way we decide what's true. So the real question is: when the propagandist is no longer a person but an algorithm with no conscience and no off switch, who do we hold accountable when the line gets crossed - and how do we know we're not crossing it ourselves? ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event → https://sellingonline.com/podcast ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

What happens when success hits its peak… and life forces you to rethink everything? In this episode of BizNinja Entrepreneur Radio, I sit down with my longtime friend Derek Wilson to unpack a journey that is anything but linear. From building a high ticket sales career inside the ClickFunnels world to walking away and rebuilding life on a ranch, Derek shares the raw truth behind entrepreneurship that most people never talk about. We dive into the realities of starting and scaling a physical product business, the lessons learned from failure, and how listening to the market transformed his company into a fast-growing brand. Derek also breaks down how grit, not hype, is what actually builds something that lasts. If you have ever felt like business is harder and slower than everyone else makes it seem, this conversation will hit home. What You'll Learn Why entrepreneurship is both freeing and terrifying at the same time The early mistakes that nearly cost Derek his first business What high ticket sales teaches you about ownership and performance How a personal tragedy reshaped Derek's priorities and direction The biggest difference between digital businesses and physical products Why most businesses fail during market shifts like 2008 or COVID How listening to customers led to a scalable subscription model The strategy behind turning excess product into a new revenue stream Why simplicity in offers can unlock growth and sustainability The truth about building a business that actually lasts Chapters 00:01 The Journey Begins: Meet Derek Wilson 00:45 The Moment He Knew He Was an Entrepreneur 01:23 Inside High Ticket Sales and the ClickFunnels Era 02:22 Losing It All in the 2008 Crash 03:15 Betting on Himself at 21 with a Loan from His Grandmother 05:23 Early Lessons in Marketing and Taking Ownership 07:13 Why One Weak Link Can Break Your Business 08:31 The Life-Changing Moment That Shifted Everything 11:23 Building a Beef Business from the Ground Up 12:29 The Hard Truth About Physical Product Businesses 13:49 The Gap Between Online Hype and Real Growth 14:54 Why Success Takes Longer Than You Think 16:00 Building a Brand Around Grit and Purpose 17:21 Redefining Success Through Family and Life Priorities

What does it actually take to run ClickFunnels from the inside? You've heard from Russell. You've heard from Todd. But there's someone else who's been quietly building, optimizing, and steering the ship - and this is the first time he's sat down to tell his story. Andrew Culver is the President of ClickFunnels, and in this episode, he's pulling back the curtain on everything: where he came from, how he built and sold multiple software companies, and the one skill that kept showing up in every chapter of his career - pattern recognition. Andrew's story starts in Hamilton, Ontario - a self-described "punk computer hacker type" - and winds through consulting, building Churn Buster (a SaaS company he built, scaled, and sold), a sabbatical in Japan, developing Bullet Train (which eventually led to a relationship with Todd Dickerson), and ultimately becoming the person responsible for keeping ClickFunnels running and evolving. In this episode, you'll hear: How Andrew went from friend zone to building a career around his wife (literally) Why consulting is the fastest path to your first dollar online - and how it leads to products The "revenue as validator" mindset that guided every business decision he's made How ClickFunnels is responding to AI - and why they're not bolting AI onto their product, they're taking ClickFunnels to AI What's coming at Funnel Hacking Live AI in Vegas (and why Andrew says you need to be there) If you've ever wondered what it looks like to operate behind the scenes of one of the most recognized brands in online business - this is that episode. Get 3 months of ClickFunnels for only $99 at the link below, that's an 83% discount to get started! https://www.clickfunnels.com/cfradio

Jason sat down with young entrepreneur Malcolm Keith to explore how teens can develop leadership, confidence, and entrepreneurial thinking much earlier in life, long before most people ever consider that path. In this episode of the #DoorGrowShow, property management growth expert Jason Hull and teen entrepreneur Malcolm Keith discuss how environment shapes mindset, why exposure matters more than pressure, and how parents can give their teenagers a powerful head start by surrounding them with the right opportunities and conversations. You'll Learn (00:00) Why Every Entrepreneur Wishes They Could Start Earlier  (00:45) Malcolm Keith's Early Exposure to Entrepreneurship  (02:00) How Environment Shapes an Entrepreneurial Mindset  (03:50) Discovering the Power of Being in the Right Rooms  (05:00) The Isolation of Young Entrepreneurs (and How He Solved It)  (06:10) Building Teen Mastermind: From Idea to Community  (07:30) Taking a Shot: Trying to Get on Funnel Hacking Live Stage  (09:00) Turning Community Into Real-World Experiences (Live Events)  (12:30) Designing Events for Growth: Community, Action, and Fun  (18:30) Advice for Parents: How to Raise Entrepreneurial Thinkers Quotables "It wasn't my parents who were directly telling me like, you need to be a business owner. This is how being an entrepreneur works. It was the people on stage that were selling me on the idea of entrepreneurship."  "If you don't ask, the answer is always no."  "I never knew it become this big and we'd be doing live events. I just created it because I wanted a friend group."  Resources DoorGrow and Scale Mastermind DoorGrow Academy DoorGrow on YouTube DoorGrowClub DoorGrowLive Transcript Jason Hull (00:01) All right, five, four, three, two, one. Welcome everybody. I'm Jason Hull, the owner and founder of DoorGrow, the world's leading and most comprehensive coaching and consulting firm for long-term residential property management entrepreneurs. For over a decade and a half, we've brought innovative strategies and optimization to the property management industry. At DoorGrow, we are on a mission to transform property management business owners and their businesses.   We want to transform the industry, eliminate the BS, build awareness, change perception, expand the market and help the best property management entrepreneurs win. Now let's get into the show. All right. So today this show is going to be all about giving your teenager the headstart that you wish you had as an entrepreneur. Don't you wish you could just go back and like help yourself out. So I'm hanging out here today with Malcolm. Malcolm, welcome. Welcome, Keith.   Malcolm Keith (00:56) Hey, thank you.   Jason Hull (00:59) welcome to the show. So I'll give you a little bit of background on Malcolm. At just 17, Malcolm launched Teen Mastermind, a growing community of more than 60 teens dedicated to leadership, entrepreneurship, and building a meaningful legacy. Now 19, Malcolm has taken that vision even further by bringing the movement into the real world with Teen Mastermind Live, a three-day immersive leadership experience designed for both teens and their parents.   In a time when most conversations about young people revolve around screen addiction and disconnection and lack of direction, Malcolm represents a powerful counter narrative. As a young leader himself, he's helping teens step into confidence, develop entrepreneurial thinking and strengthen family relationships around shared purpose and growth. So Malcolm, welcome to the DoorGrow show.   Malcolm Keith (01:53) Awesome. Thank you so much. I'm excited to be here.   Jason Hull (01:56) Cool, cool. So now tell people a little bit, how did you get started doing this and how did you kind of start your little entrepreneurial journey yourself?   Malcolm Keith (02:09) Yeah, so my parents got married and opened their dojo the same year. And so I've been in the entrepreneurial world my entire life, about as long as I've been on the mats doing jujitsu. And so those two go very hand in hand in my journey. ⁓ And so I think when I was when I was nine years old is when my parents, they've been going to a mastermind for ⁓ martial arts school owners. And so they've been like, you   Jason Hull (02:17) Thank   Malcolm Keith (02:38) One parent would go while the other parent would stay home and take care of me and my little sister. But one day they were like, why are we continuing to do this? We, we homeschool and we have the ability to just take the whole family together and it kind of sucks when the family is split apart. So why don't we just, so they made a commitment to always take the whole family on every trip, on every business trip. And so we got to sit in the meeting rooms.   and learn from these entrepreneurs. At first we were like little kids just playing with our toys quietly in the corner, reading a book quietly. But ⁓ as a little kid, you're a little information sponge. And so eventually we actually started listening and taking notes. And then I think it was probably when we went to some of Russell's events, like Funnel Hacking Live and Unlock the Secrets was when I was like, this entrepreneur stuff is super cool. And it wasn't my parents who were   directly telling me like, you need to be a business owner. This is how being an entrepreneur works. It was the people on stage that, so my parents put me in these rooms where there were people on stage and they were the ones that were selling me on the idea of entrepreneurship. And so that's how, that's kind of how I got into this whole world.   Jason Hull (03:56) You had entrepreneurial parents and they put you in some amazing opportunities and rooms to be exposed to think differently. And man, that's like the best homeschool education ever, right? It's a real education that actually leads you making money instead of just being a really good employee somewhere maybe. cool. And your parents are doing, have the martial arts school and doing the martial arts thing. And do you do martial arts? ⁓   Malcolm Keith (04:08) yeah.   Yeah, I've been doing   it since I I learned how to walk and talk on the mats. So I've been, yeah, whole life.   Jason Hull (04:26) Yeah, okay. So   right. I mean, don't let the glasses fool you. This guy could probably kick your butt. So, all right. So very cool. So Malcolm, and you've been doing this mastermind, you've got this event coming up. So tell people about like, why did you decide to start this and get this thing going?   Malcolm Keith (04:47) Yeah, so I've been going to these, like, there's been, we've been going to Russell's events for a while and I would sometimes meet a couple of the teens there. ⁓ There'd be occasionally a few teens, but we would never stay connected. And ⁓ as I was homeschooled, we were part of kind of a co-op. And so I still had like classmates that I would meet with every week and it was great.   But every time I'd come back home from these events, I'd come back to class and talk with my classmates there. And they just didn't understand it, this whole world of entrepreneurship and being a business owner and having a big vision and actually knowing that you can achieve it. so they didn't get exposed to that world ⁓ the same way that I did. And so ⁓ that felt a bit isolating. ⁓   Jason Hull (05:32) Yeah.   Yeah, yeah.   Malcolm Keith (05:44) It was at like, I think it was Unlock   the Secrets that I saw that, there are actually other teens that ⁓ are not only interested, but doing business already. But then I kept going to those events and we would never stay connected. ⁓ And so eventually it was ⁓ Unlock the Secrets in Paradise in 2024. And I realized, and I made the decision like, okay, this time is going to be different.   Jason Hull (06:01) Yeah.   Malcolm Keith (06:13) I'm going to make a Discord server and invite all the teams that I meet there. And we're just going to make a commitment to stay connected. Then we had, so I invited everybody there that I had met. We did our own little like in-person mastermind ⁓ during like one of the off sessions during the event, which is super fun. And then ⁓ one of us had the idea to start doing a call every week. So that's how that started happening. We could stay connected, keep each other updated on.   what we're all doing with our businesses. And that's how that started. Eventually the idea came along to, ⁓ we had this idea to try to get on the FHL 10 stage. And it's crazy idea, like, cause only the best of the best get on that stage. But.   Jason Hull (06:44) Yeah.   So   let's pause for a second. So I wanna explain to people listening. So he's mentioning Russell. We're talking about Russell Brunson. He's like the sort of the founder of ClickFunnels and brilliant entrepreneur, probably one of the greatest marketing minds ⁓ period of this generation. And ⁓ that's how we met you and your parents is we're in Russell Brunson's inner circle. ⁓   which is not an inexpensive thing to be part of. So getting access to that as a teenager is pretty amazing. So really awesome. And you were wanting to get on stage at Funnel Hacking Live, which was like this massive event. I think they have like sometimes 5,000, 6,000 people at these conferences, these events. And you're like, how can we maybe get on stage at this event as teenagers? So I love it. All right, so continue.   Malcolm Keith (07:53) Yeah, biggest marketing business event   like ever. So rock concert for entrepreneurs. ⁓ So we had this idea, what if we try to get on stage? It's probably not going to happen, but you might as well try. If you don't ask, the answer is always no. So, yeah, we put together a video made sure to include as many little like nods to all the stuff that Russell says to show that you actually listen to him. ⁓ And he really appreciated it. He said that   Jason Hull (07:59) Yeah.   Right, yeah.   Yeah.   Malcolm Keith (08:24) The lineup for the main stage was already chosen like a while before we had sent the video. But they were doing this new thing called round tables while actually bringing it back to this last event. So it was like 60 round tables each hosted by a high level entrepreneur. And they're like, maybe we can try to give you one of these round tables, which ended up being way better because we can actually talk directly to the other teens who came to that event, which there are a ton, which is   Jason Hull (08:30) I'm sure.   Yeah.   Malcolm Keith (08:53) So   cool to see. So we did that. And the team mastermind grew a lot after that event. was, I think, we were able to get our own separate room during that event. They were able to give one to us. And we had just our own in-person mastermind during FHL with 20 or more teens all in the room talking about our goals for the next 10 years.   Jason Hull (09:11) Yeah.   Malcolm Keith (09:23) and figuring out like what are the things that we're going to do today and this next week after we come back home that's actually going to bring us closer to those goals. So that was that was super fun.   Jason Hull (09:24) That's awesome.   Yeah.   Yeah, that's really cool. So ⁓ you're 19th over, right? What happens to this teen mastermind when you're not a teenager? Like that's within the next year.   Malcolm Keith (09:40) I am, yes.   Yeah, that's been something that I've been thinking about almost since the inception of it. Although at the beginning of it, I never knew it become this big and we'd be doing live events. Like I just created it because I wanted a friend group. ⁓ But they're like, this is super valuable. You got to monetize it. And so that took me a while to do that, ⁓ to kind of get over that block of like, I don't want to charge people who are my friends for something that I created.   Jason Hull (09:54) Sure, yeah.   Yeah.   Malcolm Keith (10:17) as a community, ⁓ but they were telling me like, it is super valuable and people value it more if you actually do charge money for it. Attention, yep, exactly. So I finally did that and that immediately started to grow the team mastermind. And then they were asking for live events. And so we're like, okay, yeah, we should do a live event just for our group. ⁓   Jason Hull (10:25) Yeah, like Russell says, when people pay, they pay attention.   Malcolm Keith (10:44) because there's   Jason Hull (10:44) Yeah.   Malcolm Keith (10:45) people, not just, a lot of them at the start were from Russell's Circles, going to Funnel Hacking Live together, but then there were teens from other places as well. And so we needed one kind of ⁓ our own place to all get together. So that's how the live event came about. ⁓ And I started with something else. I totally forgot. went off.   Jason Hull (11:05) Well, yeah,   it's ideas like what comes next? are you going to keep doing this? I mean, I imagine you could keep doing it, but you you're about to turn 20, so you're not a teen. But that's the main thing, can't run the team mastermind, but at some point you might be like, my friend group's getting a little young here, so.   Malcolm Keith (11:08) Yeah.   Yeah, so I got another year left.   Yeah, I mean, the thing is, the friends that are in there right now, ⁓ they're all growing up to. And so I think once all of those people quote unquote age out as well, I'll always have like my own inner circle of people that are similar to my age. We won't always all be teens, but we'll all be around the same distance apart. And so I think there'll be a mastermind afterwards, but   Jason Hull (11:39) Yeah.   Malcolm Keith (11:53) I'll always be part of the Teen Mastermind in some way, maybe not in the same role that I am right now. ⁓ I'm the person that's just a couple of steps ahead. ⁓   Jason Hull (12:06) Yeah. Well,   maybe you pick a teenager to kind of head it up or maybe they vote or something, but then you've got, you, give them the IP, you set up the frameworks, you help them know this, how to run the events. can ask you for guidance and you're always going to be a step ahead. know, so.   Malcolm Keith (12:23) Yeah, so that's, that was a really cool part of the mastermind was that it was created by a team and led by a team for teens. And so I always wanted to keep it that way. ⁓ and a couple of the teens in the group have kind of stepped up and become their own leaders in the group. and so I've been, ⁓ recruiting them a little bit here and there, and it's been really awesome so far. And so that's, ⁓   Jason Hull (12:34) Yeah.   Yeah.   Malcolm Keith (12:52) That's working out a lot.   Jason Hull (12:54) Right. Yeah. Now you're like Willy Wonka and you're just trying to find Charlie at the, who do I give the golden ticket to and teach them the ways and let them run this place. All right. So really cool. So what are some of the things that happen at the, at the event that you're gearing up?   Malcolm Keith (13:01) Yep.   Yeah, so   the idea first came, let's see, that's actually, okay, I'll save that. There's the grand finale part, which is my favorite and kind of the first idea that came about. ⁓ But so at the event, ⁓ I'm going to take pieces of previous events that I had been to the things that I really liked and implement them, but also look at the things that I, you know,   didn't like as much or things that I think could be improved and kind of take that into it. And so the whole event is built around community implementation and fun. At a lot of events, you know, if it's the event of like thousands of people, you can't really do this. But if it's an event of maybe a hundred or less, then you could very easily as the host, make sure that everybody knows each other. And so we start the event with   Jason Hull (13:52) Okay.   Yeah.   Yeah.   Malcolm Keith (14:10) having all the families introduce each other or introduce themselves so that everyone kind of knows like who it is that they're actually sitting next to because it's like to be at an event and have no clue who the person who the how cool the person in the chair to the right of you is. So that's how we start it. And then we love the walk and talks. Russell does that with Inner Circle. ⁓ Walk and talks are amazing. So we do that between every speaker and then. ⁓   Jason Hull (14:26) Right, yeah.   Okay.   Malcolm Keith (14:39) All of the, everybody sat at a round table and that's very specific because, ⁓ means that everybody is kind of grouped together and they get to talk, you know, across from each other instead of like talking all the way over to the table there, they're ⁓ sitting around and that automatically like subconsciously creates that sense of community. ⁓ so everything is built around that creating opportunities.   for people to have conversations. And then implementation, we want to make sure that the teens aren't just sitting there in a room having speakers just talk at them for hours. ⁓ We make sure that all those speakers have something like some kind of workshop and the teens are doing something active. And you learn more that way and you actually get stuff done during the event. And you can take that momentum with you back home.   Jason Hull (15:32) Yeah.   Malcolm Keith (15:36) and continue on from there. So many events give you a ton of ideas, but you're like, have no clue what to do when you get back home.   Jason Hull (15:45) Yeah, I got it. Some people call that experiential learning instead of just, you know, sitting there and listening the whole time and then eventually zoning out, making sure that I like the walk and talks. I like that there's this experiential learning where you're taking action, each of the speakers, it sounds like a challenge to do like get people to do something or implement something. So.   Malcolm Keith (16:07) Yeah, so we're super intentional about that. And then fun, of course. I think that's the most important because if I really do any of this, if it isn't fun along the way, entrepreneurship should be fun.   Jason Hull (16:21) Yeah, business owners, don't think of that a lot. Entrepreneurs are like, wait, like, let's make money. But yeah, but fun is nice, right? So how do you make it fun? Maybe you can teach the grownup here how to how to be more fun. So.   Malcolm Keith (16:31) So again, all the speakers are.   Yeah, the, mean, every speaker and all the workshops are meant to be fun. ⁓ and then we also have, excursion, like a special trip that we do for each day. So the first one is usually something kind of unique to the area for the one we did here in Oregon. ⁓ we went to wildlife safari, which I sometimes call it a zoo, but it's way more than that. It's, it is like an actual safari. we did like a bus tour and got to see a bunch of, ⁓ cool animals.   Jason Hull (17:01) Yeah.   Malcolm Keith (17:05) ⁓ in Arizona, we went to, ⁓ a like super car show, which is super fun. And then for this next event in Illinois, we'll be going like a ⁓ hiking trip and seeing some of the cool scenery there. So that's what we do for the first day, something kind of unique to the area that we go to. ⁓ on day two, we do jujitsu and so bringing my family's business routes there. ⁓ and there's.   Jason Hull (17:13) Nice.   Yeah.   Malcolm Keith (17:35) As my dad always says, jujitsu is a metaphor for pretty much everything. ⁓ It's constantly in the cars, what we talk about is how does jujitsu relate.   Jason Hull (17:40) Right.   Is this   Brazilian jujitsu or jujitsu or are you like throwing people like what are doing during the   Malcolm Keith (17:52) No, we usually teach like some basic self-defense stuff. So, wrist grab escapes, and then we do kind of more of what you would see if you actually watched a Jujutsu match, which is kind of like the grappling on the ground, ⁓ like a trap and roll. If someone's sitting on top of you, how to like get them over and escape. ⁓ So, some of the basic stuff like that.   Jason Hull (18:08) Mm-hmm.   Yeah.   Malcolm Keith (18:19) No throws and stuff. You need to learn how to fall first before you can throw. so yeah. Yeah.   Jason Hull (18:23) Sure, yeah, Breakfall, yeah, got   it. So like mount, guard. Okay, got it, okay. And these are with parents and kids?   Malcolm Keith (18:30) Mm-hmm. Yeah, that all that kind of stuff   Yes, so the whole event is supposed to be not just for teens, but for the whole family, because that's how our family does it. We always go together and we want to continue to be that example and start to like influence that mindset in other families to be a family together. so ⁓ and the jujitsu really helps with that. A lot of the like most successful students in ⁓ our dojo are families that all do it together. ⁓   Jason Hull (19:07) I see. Okay, got   it. So when you're doing the second day, and is it just two days?   Malcolm Keith (19:14) And then we have a final third day and we end the event with the Teenpreneur Ball. And that's an opportunity for all the teens, the whole family to ⁓ dress nice, dress fancy, which is very rare nowadays, especially for kids and teens. ⁓ And so I wanted to provide that opportunity to dress nice and fancy. We have a dinner and so that gives us an opportunity to learn about.   Jason Hull (19:16) Third day.   Malcolm Keith (19:43) like table etiquette, and then we do English dancing. So have you ever seen like pride and prejudice that movie? Okay. Yeah. Yeah. So big. Yeah. Big rows of, ⁓ of dance of, yeah, dancing. They all dance together.   Jason Hull (19:51) I think I know what you're talking about, where they're like all kind of doing their thing in circle and like turning.   like ancient   English line dancing or something. Okay. Okay. Yeah. All right. Cool. So a little teenpreneur ball.   Malcolm Keith (20:06) Yeah, I think it's called English country dancing, but yeah, I just call it English dancing. yeah. So and that's   yeah, so and that's our grand finale and the teens and the parents especially actually really love it.   Jason Hull (20:21) Yeah, okay. Yeah, you have an excuse to dress nice and dance with each other. all right. Yeah, I love it. That sounds, it sounds like fun. So, sounds really cool. So when is your, when's your next one?   Malcolm Keith (20:28) Yeah.   Our next one is April 30th to May 2nd in Marion, Illinois.   Jason Hull (20:39) April 30th   to May 2nd.   Sorry, what were you saying?   Malcolm Keith (20:45) It'll be in Marion, Illinois.   Jason Hull (20:50) Cool. How do you pick the locations?   Malcolm Keith (20:53) well, the first location that's where we live, we had a couple of members in Arizona and they were like really adamant about like, Scottsdale is amazing. So we went there and then a couple of our founding members who've been just so supportive since the beginning are in Illinois. So they're, they've been a huge help.   Jason Hull (20:56) Yep.   ⁓   got it. So you've got some boots on the ground in each area assisting you.   Malcolm Keith (21:16) yeah, yeah, it's, I'm   so grateful for, yeah, the patents. They are awesome.   Jason Hull (21:21) Yeah, very cool. Well, hey, Malcolm, really awesome. As adults, we love seeing this, ⁓ seeing the youth doing cool stuff like this. It's inspiring. And there's probably a lot of entrepreneurs listening to this. They're man, I wish my kid would just stop playing video games and be more like me and be more entrepreneurial. But sometimes kids are not entrepreneurial like their parents are. So.   they might feel like forcing them into this. So what would you say to some of those parents that might be trying to push their kid into being an entrepreneur and maybe the kids like, this isn't my thing.   Malcolm Keith (21:58) Yeah, I'd say my parents didn't necessarily push me. They just put me in the rooms where I learned that that was a path that was available to me. And I think that's the most important because the school system, I mean, it's a fact at this point. It is designed for the employee path. That's just a straight fact. Yeah, but and so there was no yeah, there's no teaching of the entrepreneurial way.   Jason Hull (22:09) Yeah.   Right. It makes good employees. Good factory worker.   Malcolm Keith (22:27) And so, and I totally agree that not everybody is built to be an entrepreneur, not everybody's built to be an employee either. And so having that option ⁓ just allows for your team to make a choice and to make an educated choice. And that's what, that's kind of what it's all about is giving them that opportunity and it's up to them whether or not they take it. ⁓ But there are so many lessons from entrepreneurship anyway that can apply to the ⁓   Jason Hull (22:31) Yeah.   Malcolm Keith (22:57) employee path anyway.   Jason Hull (22:59) Yeah, cool. Well, Malcolm, I really appreciate you being here on the DoorGrowth show. How can people find out about the Teen Mastermind, this event, and connect with you?   Malcolm Keith (23:11) Yeah, the best place ⁓ probably for the event would be teammastermylive.com.   Jason Hull (23:17) teenmastermindlive.com. Cool. So if you're a parent listening to this and you're like, man, I got a teenager and they might be interested in this and this sounds cool. Maybe this would be exciting for them. Then go check out teenmastermind. That's what it is, teenmastermind.com. Live. Okay, teenmastermindlive.com. Cool. Malcolm, thanks for coming here on the DoorGro show and hanging out with me for a bit. Keep going. Excited to see what you do next as you move into.   Malcolm Keith (23:33) Yeah.   Jason Hull (23:46) adulthood outside of being just a teenager, right? So very cool. All right. I've got a whining dog here in my office, so it might be time to go. for those, if you're a property management business owner and you enjoyed this episode, if you've ever felt stuck or stagnant and you want to take your property management business to the next level, reach out to us at door, go.com for free training on how to get unlimited free leads. Text the word leads to five one two six four eight four six zero eight.   Also join our free Facebook community just for property management business owners at doorgro club.com. And if you want tips, tricks, ideas to learn about our offers, subscribe to our newsletter by going to doorgro.com slash subscribe. And if you found this even a little bit helpful, don't forget to subscribe and leave us a review. We'd really appreciate it until next time. Remember the slowest path to growth is to do it alone. So let's grow together. Bye everyone.

There's a dangerous moment in marketing… when a lie gets wrapped so tightly in a feel-good story that people don't just believe it - they defend it. And this week, I couldn't shake that feeling as I watched the world celebrate someone whose business model quietly reshaped an entire generation. Not through force… but through framing. Because when you learn how to rename something controversial as something virtuous, you don't have to convince people anymore - they'll convince themselves. What you're about to hear isn't really about OnlyFans, or even the man behind it. It's about a pattern - a playbook that's been running for over 100 years. A playbook that turned cigarettes into symbols of freedom… and is now turning exploitation into empowerment. And once you see how it works, you'll start recognizing it everywhere - in headlines, in culture, and even inside the marketing strategies we use every single day. Key Highlights: ◼️The “Reframe Formula” that transforms harmful products into movements people proudly support ◼️How Edward Bernays' “Torches of Freedom” campaign mirrors modern creator economy narratives ◼️The hidden data behind OnlyFans: who actually profits… and who pays the real price ◼️The escalation trap - why platforms reward pushing boundaries further and further ◼️The ethical line every entrepreneur must face when using persuasion at scale At the end of the day, this episode isn't about judging one platform or one person - it's about understanding the responsibility that comes with influence. Because the same tools that can build billion-dollar companies… can also destroy lives if used the wrong way. The real question is: when you master the art of persuasion, will you use it to reveal truth… or to hide it? ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

I've been trying to get this guy on the podcast for almost 10 years.He finally said YES.Russell Brunson is the co-founder of ClickFunnels, probably the best marketer on the planet, and a huge mentor of mine.Here's something most of you don't know…Russell is the reason 7 Figure Flipping exists.Back in the day, he told Justin Williams to stop selling $2,000 courses and launch a $25,000 mastermind. Justin sent one email. 20 people signed up. I was one of them.That's how I went from flipping one house a year on active duty to 67 houses my first year…then 135…then 187.Full circle moment having Russell on the show.We're talking about something that's going to impact every single business owner listening right now…AI.Russell fought against it for years. Then he figured out how to use it to write a VSL in 5 hours that would've taken him 6 weeks. That VSL started doing $1 million a month profitably.Now he's replaced his entire $650,000/year copywriting team with AI.He's replaced his $150,000/year social media manager with AI.And he's doing a 5-day challenge starting April 27th to show you exactly how he's doing it.It's called the AI Secrets Challenge.It's 100% FREE to join.Adam Whitney and I are going to be there every day, running bonus sessions to show you how to apply what Russell teaches directly to your real estate business.If you want to automate the marketing side of your business using the same frameworks Russell used to build a billion-dollar company, this is a MUST.Join Me At The AI Secrets Challenge >>Catch you on the flip side!LINKS & RESOURCES1,000 FREE Seller LeadsGet your first 1,000 seller leads FREE from our partner BatchLeads and start closing deals immediately. CLICK HERE: http://leads.getbatch.co/mztQkMr7 Figure Flipping UndergroundIf you want to learn how to make money flipping and wholesaling houses without risking your life savings or "working weekends" forever... this book is for YOU. It'll take you from "complete beginner" to closing your first deal or even your next 10 deals without the bumps and bruises most people pick up along the way. If you've never flipped a house before, you'll find step-by-step instructions on everything you need to know to get started. If you're already flipping or wholesaling houses, you'll find fast-track secrets that will cut years off your learning curve and let you streamline your operations, maximize profit, do MORE deals, and work LESS. CLICK HERE: https://hubs.ly/Q01ggDSh0 7 Figure RunwayFollow a proven 5-step formula to create consistent monthly income flipping and wholesaling houses, then turn your active income into passive cash flow and create a life of freedom. 7 Figure Runway is an intensive, nothing-held-back mentoring group for real estate investors who want to build a "scalable" business and start "stacking" assets to build long-term wealth. Get off-market deal sourcing strategies that work, plus 100% purchase and renovation financing through our built-in funding partners, a community of active investors who will support and encourage you, weekly accountability sessions to keep you on track, 1-on-1 coaching, and more. CLICK HERE: https://www.7figureflipping.com/runway Connect with us on Facebook and Instagram: @7figureflipping Hosted on Acast. See acast.com/privacy for more information.

Scott Simson went from having a dollar in his bank account to generating over a billion views on YouTube - and now he runs a done-for-you agency that turns video into one of the highest-ROI traffic sources in the game. In this episode, Scott breaks down exactly how YouTube can replace (or outperform) paid ads for your business, why long-form video converts at a completely different level than short-form, and the content packaging framework his agency uses to get results for clients from day one. You'll also hear how Scott went from financial planner to family vlogger to agency CEO, why AI has cut his work week from 50 hours down to 15, and how one client flipped from spending $20K a month on ads to getting paid $15K a month from YouTube. If you're building a funnel and relying on paid traffic, this episode will make you rethink your whole traffic strategy. 00:00 - Intro Bumper 00:22 - Meet Scott Simson (YouTube Expert + Background) 04:09 - 2008 Crash, Failed Business & Starting Over Broke 07:20 - Writing a Book, Speaking & Finding His Voice 10:31 - YouTube Growth (Family Channel → Full-Time) 11:56 - Why He Walked Away from YouTube 13:00 - Building an Agency from Scratch (Refined Media) 17:13 - Skill Stacking & Turning Services into a Business 19:29 - Video Marketing World → Turning Events into Clients 28:16 - YouTube Growth Formula (Packaging, Retention, Satisfaction) 33:04 - Thumbnails, Hooks & What Actually Gets Clicks 42:04 - Why YouTube Beats Short-Form (Intent vs "Toilet Dopamine") 48:47 - Plateaus, Pivots & Staying Relevant 52:11 - AI Strategy (How He Uses AI to Scale Content & Team) 01:02:26 - Landing Big Partnerships (Russell Brunson Story) 01:04:08 - AI Marketing World & Where Content is Headed 01:11:30 - Starting From Zero (How He'd Rebuild Today) 01:15:03 - Beating Creative Blocks with AI 01:16:09 - Where to Find Scott + Outro Get 3 months of ClickFunnels for only $99 at the link below, that's an 83% discount to get started! https://www.clickfunnels.com/cfradio

There's a moment when a message stops being information… and starts becoming identity. And when that shift happens, logic doesn't just lose - it becomes irrelevant. That's the thread I couldn't stop pulling on this week. Because what's unfolding right now isn't just about war, politics, or headlines… it's about one of the oldest persuasion frameworks ever created quietly running in real time. And once you see it, you can't unsee it. In this episode, I break down what I call the “Moral Crusade” technique - how leaders take a cause and elevate it into something sacred. Drawing from Gustave Le Bon's crowd psychology and the origins of modern propaganda, I show you how identity gets fused with belief… and why that fusion is so powerful it can move people beyond reason. Then I bring it back to what we do as entrepreneurs - because the same psychological drivers behind movements, religions, and even wars… are the exact same ones behind the most successful brands and communities in the world. Key Highlights: ◼️The “Sacred Propaganda” framework and why turning a cause into a belief system changes everything ◼️Gustave Le Bon's 130-year-old discovery about crowds (and why it still runs the world today) ◼️How identity fusion makes people defend ideas like they're defending themselves ◼️The real reason movements outperform products (and why logic alone never wins) ◼️The 5-part “Identity Stack” I've used to build tribes, not just customers At the end of the day, this episode isn't about agreeing or disagreeing with what's happening in the world - it's about recognizing the pattern underneath it. Because once you understand how identity is shaped, you start to see the same mechanics everywhere… in media, in movements, and inside your own marketing. The real question is: are you consciously building something that empowers people… or accidentally creating something that controls them? ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

What if the secret to scaling your business had nothing to do with paid ads - and everything to do with relationships? In this episode of ClickFunnels Radio, Chris and Dante sit down with Paul Counts and Shreya Banerjee, a business duo who've generated over $100 million in revenue for their clients using a strategy called OPA - Other People's Audiences. Paul started selling pencils at 8 years old and was running email campaigns on dial-up at 13. Shreya left a stable corporate career chasing time freedom. Together they built an agency around one core belief: serve first, scale second. They break down the OPA method from scratch, walk through a real $1M funnel they built with Russell Brunson, and share exactly how they find, vet, and build partnerships that actually last - without spending a dollar on ads. If you're an entrepreneur looking to grow smarter, not just bigger, this one is for you. 00:00 Intro Bumper 00:26 Meet Paul & Shreya + Background 07:16 Personal Branding That Actually Sticks 09:11 Paul's Entrepreneur Journey (Early Hustles → Online) 14:19 Shreya's Shift (Corporate → Time Freedom) 18:53 How They Met + Built Their Agency 21:32 Why Live Events Matter More Than You Think 24:58 Visionary vs Operator (How They Work Together) 27:59 Building Authority First (DECA + Playing the Long Game) 32:19 Long-Term ROI vs Short-Term Thinking 35:01 OPA Strategy (Other People's Audiences Explained) 42:24 Real Examples of OPA Working 50:20 How to Start OPA From Scratch (No Audience Needed) 56:47 Choosing the Right Partners (And Avoiding Bad Ones) 58:52 PLR Funnels + Funnel Breakdown 01:09:25 What PLR Is + Why It Works 01:13:52 Starting With Nothing (Scrappy Strategy) 01:20:30 Overcoming Fear + Taking Action 01:27:06 AI, SEO & Staying Human 01:29:17 Where to Find Paul & Shreya Get 3 months of ClickFunnels for only $99 at the link below, that's an 83% discount to get started! https://www.clickfunnels.com/cfradio

Mike Van Brill went from 0-2 at States to three-time Big Ten medalist at Rutgers — and built one of college wrestling's biggest brands along the way. He breaks down his upcoming RAF match against Jordan Oliver in Philly, the blood round mindset shift that saved his career, and why the business world is just another wrestling match.Guest: Mike Van Brill, 3x Big Ten medalist, 3x NCAA qualifier (Rutgers), RAF featherweight competitorTopics: RAF vs Jordan Oliver game plan, weight class management, flow state and gratitude in competition, building a wrestling brand, ClickFunnels and entrepreneurship, push-out rule debate

Three million pages drop overnight… and somehow, everyone walks away knowing less than they did before. That's the paradox I couldn't stop thinking about. Everyone's arguing over names, sides, and headlines - but they're missing the real story happening right in front of them. Because when you zoom out, what you're actually watching isn't transparency… it's a masterclass in how information is controlled. And once you see the pattern, you realize this isn't new - it's been happening for over a hundred years. In this episode, I break down one of the most powerful persuasion techniques ever created: narrative control. Drawing from the work of Edward Bernays (the father of public relations), I walk you through how the sequence of information - not just the information itself - shapes what people believe. And then I connect it to something way closer to home: your marketing. Because the same exact framework being used to manage global narratives is the one I've used to build funnels, create movements, and scale companies to massive levels. Key Highlights: ◼️The 5-step “Narrative Control Sequence” (promise, delay, controlled release, flood, and algorithmic gate) ◼️Why overwhelming people with information can be more effective than hiding it ◼️The real meaning behind “whoever controls the sequence controls the belief” ◼️A wild historical breakdown of how Bernays made the color green fashionable to sell cigarettes ◼️How to ethically apply the same principles inside your funnels, ads, and customer journeys At the end of the day, this episode isn't about politics or conspiracy theories - it's about awareness and responsibility. Once you understand how narratives are built, you start to see them everywhere… in the news, in social media, and inside your own business. The real question is: are you intentionally building the world your customers step into… or are you accidentally letting someone else build it for you? ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

El 90% de los negocios que cierran no lo hacen porque su producto sea malo. Lo hacen porque nadie se enteró de que existían. Russell Brunson fundó ClickFunnels y la llevó a superar los cien mil clientes activos de pago sin un solo céntimo de inversores externos. Todo con tráfico. Todo con las estrategias que vas a aprender en este episodio. Traffic Secrets cierra la trilogía Secrets (después de DotCom Secrets y Expert Secrets) con el eslabón que faltaba: cómo hacer que las personas correctas encuentren tu negocio. En este episodio vas a descubrir: ✅ Por qué el tráfico no se crea (y dónde está escondido ahora mismo) ✅ El Dream 100: las cien personas que ya tienen a tus clientes ideales ✅ La estructura Gancho-Historia-Oferta que Brunson usa para cada pieza de contenido ✅ Las dos formas de conseguir tráfico: ganártelo o comprarlo ✅ Por qué tu lista de email es tu activo más valioso (y los números que lo demuestran) ✅ La temperatura del tráfico: por qué no puedes hablarle igual a un desconocido que a un fan ✅ Y qué hacer cuando los algoritmos cambien (porque van a cambiar) Si tienes un producto que funciona pero no llegan suficientes clientes, este episodio te va a cambiar la perspectiva por completo. Y si vienes de escuchar nuestro episodio de Obviously Awesome de April Dunford, hoy vas a descubrir el siguiente paso: cómo llenar de personas el posicionamiento que ya construiste.

Blake Nubar went from $30K in debt to 7x Two-Comma Club winner. And it didn't start with a product, a team, or a single ad dollar. It started with a Facebook profile. In this episode, Blake breaks down exactly how he turned a free Facebook profile into a $25,000 sales machine in 9 days, built a $1M funnel for someone else's product before he ever sold his own, and why most people are sitting on a massive traffic source they don't even know exists. He also gets into the 3 mistakes he sees entrepreneurs make over and over, why he says launching perfectly means you waited too long, and what pushed him to build Rocketeer, an AI ads platform designed to do what most entrepreneurs give up on entirely. This one covers a lot of ground. Stay until the end. 00:00 - Intro Bumper 00:31 - Episode Intro + Guest Setup 01:16 - Blake's Origin Story (First Funnel + First Sale) 03:30 - The "Fast Success" Myth 07:30 - Facebook Profile Funnel (Made $25K in 9 Days) 10:30 - Biggest Mistakes Entrepreneurs Make 15:00 - Attention, Traffic & Conversion Basics 18:30 - Organic vs Paid Traffic 22:00 - Offer Clarity & Messaging 25:00 - Scaling What Works 28:00 - Rocketeer Software Intro 32:00 - Paid Ads Simplified 36:00 - Mindset Shift for Growth 40:00 - What Separates Winners 43:00 - Final Advice + Execution Focus Get 3 months of ClickFunnels for only $99 at the link below, that's an 83% discount to get started! https://www.clickfunnels.com/cfradio

Get Matt's free Vibe Design Guide: https://clickhubspot.com/wkse Ep. 413 What if you could design a website just by describing what you want? Kipp has Matt Wolfe (Future Tools) dive into Google's new Stitch tool, which uses AI to turn your prompts into polished web designs—no coding or design experience required. Learn more on how Vibe Design changes the way marketers build landing pages, why Stitch could replace legacy tools like ClickFunnels, and how you can export and iterate your site ideas directly inside Google's workflow. Mentions Matt Wolfe https://www.linkedin.com/in/matt-wolfe-30841712/ Future Tools https://futuretools.io/ Google Stitch https://stitch.withgoogle.com/ Google AI Studio https://aistudio.google.com/ Figma https://www.figma.com/ vibe design https://blog.google/innovation-and-ai/models-and-research/google-labs/stitch-ai-ui-design/ ClickFunnels https://www.clickfunnels.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg  Twitter: https://twitter.com/matgpod  TikTok: https://www.tiktok.com/@matgpod  Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934   If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar   Kieran Flanagan, https://twitter.com/searchbrat  ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.

In this episode of The Russell Brunson Show, I'm sharing something I never thought I'd say again… Funnel Hacking Live is coming back. But to really understand why, you have to go back to why we ended it in the first place. For over a decade, FHL wasn't just an event - it was the heartbeat of an entire movement. And we chose to walk away from it at its peak. Not because it wasn't working, but because the world had changed. AI is compressing decades into days, and I knew the old playbook wouldn't build the future. So I stepped back, created space, and started rebuilding everything from the ground up. What I didn't expect was what happened next. The community didn't move on. People kept asking for it, talking about it, missing the connection, the energy, and the transformation. At the same time, I was deep in the trenches discovering something new - how funnel hacking combined with AI is changing everything. Faster launches, higher conversions, smaller teams, bigger impact. And that's when it clicked… we had to come back. Not as a reunion. Not as nostalgia. But as something completely different - an encore event built for the next generation of entrepreneurs. Key Highlights: ◼️Why we ended Funnel Hacking Live at its peak - and what had to change before it could come back ◼️The official announcement of the Funnel Hacking Live Encore event (and why it's a one-time experience) ◼️How AI is compressing decades of business growth into days - and why most people are still using it wrong ◼️The breakthrough moment where AI + funnel hacking became the ultimate unfair advantage ◼️Behind-the-scenes examples of campaigns built in hours instead of months - and why they outperform everything At the end of the day, this episode isn't just about bringing back an event - it's about stepping into a new era. There are moments in your life where everything shifts… before and after. I believe this is one of those moments for entrepreneurs. The return of Funnel Hacking Live isn't about going backward - it's about preparing you for what's coming next. The only question is: will you be in the room when it happens? ◼️https://www.funnelhackinglive.com ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

You've heard the ClickFunnels story from Russell's side. This is the other side. Todd Dickerson is the co-founder who built ClickFunnels. He's been behind the scenes for years. This is one of the few times he's sat down to tell his story directly. In this episode, Todd and his wife Ashley sit down together for the first time on ClickFunnels Radio. They talk about what it actually took to build this company, from the early days of working for free, to the moment the database disappeared and Todd spent eight hours trying to bring it back while Russell was in London, to what it means to stay bootstrapped when private equity came knocking. Ashley also opens up about what it was like to support Todd through those early years, broke, with a young daughter at home, and a husband who believed so strongly in what he was building that she chose to believe in it too. Here is what they cover: The decision to work for equity instead of a salary, and what that actually looked like day to day The database crisis that took the platform down and what Todd learned from it Why they said no to outside investment and what drove that decision Ashley's perspective on being the spouse of an entrepreneur and what she'd tell anyone in that seat What both of them think is coming next Work in silence. Let your success be the noise. That's how the Dickersons have always operated. This episode is a rare look at what that silence was protecting. Get 3 months of ClickFunnels for only $99 at the link below, that's an 83% discount to get started! https://www.clickfunnels.com/cfradio

In this episode of The Russell Brunson Show, I'm breaking down something that most people completely miss when they look at big global events. Everyone is arguing about whether a war is right or wrong - but that's not actually the most important question. The real question is: how did millions of people already agree with it before it even started? I take you behind the scenes of a real-world example and show you exactly how consent is engineered long before any decision is announced. And once you see it, you won't be able to unsee it. What might surprise you is that the same psychology used to guide public opinion at a massive scale is the exact same psychology behind every great sales funnel, webinar, and presentation. I've spent over 20 years studying persuasion - from Edward Bernays to modern-day marketing - and in this episode, I connect the dots between propaganda, influence, and ethical selling. I even break down how I used this exact framework on stage in front of thousands of people to generate millions in sales in just 90 minutes. Key Highlights: ◼️The concept of “manufacturing consent” and how it's been used for over 100 years to shape public opinion ◼️The 5-step “Consent Ladder” (moral foundation, promise, escalation, emotional lock, and the final move) ◼️Why people rarely make decisions in the moment - and how those decisions are actually pre-engineered ◼️A behind-the-scenes breakdown of how I used the same psychological framework to generate $3M in 90 minutes ◼️The critical difference between manipulation and ethical persuasion - and why intent matters more than technique At the end of the day, this episode isn't about politics - it's about awareness. Once you understand how influence really works, you'll start to see it everywhere… in the news, in marketing, and even in your own decisions. The big question is: does simply knowing the process protect you from it - or are we all still climbing the ladder without realizing it? If you're an entrepreneur, marketer, or anyone who wants to truly understand human behavior and persuasion, this episode will completely change how you see the world - and how you sell inside of it. ◼️Watch the Secrets of Propaganda: https://www.secretsofpropaganda.com/yt ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

Angelica Govaert has gone broke and rebuilt herself twice. After the 2008 crash took everything, she drove to Las Vegas with her dog, played poker to survive, and won $6,000 at the Wynn to open a yoga studio in a converted garage. That garage became the largest yoga studio in Nevada - 50,000 clients, 150 teachers, multiple six figures. Then she sold it, bought a sailboat, and lost it all again. Broke and waiting tables at Bubba Gump Shrimp in her late 40s, she remembered a guy named Russell Brunson she'd seen at a conference. She built her first funnel from a dock. Year 1: $24K. Year 2: $79K. Year 3: $151K - all organic, zero paid ads. Today she's in the ClickFunnels Inner Circle and about to earn her Dream Car. This episode is real, tactical, and genuinely hard to stop listening to! Get 3 months of ClickFunnels for only $99 at the link below, that's an 83% discount to get started! https://www.clickfunnels.com/cfradio

In this episode of The Russell Brunson Show, I sat down with Kaylee Chu, and we talked about one of the most powerful personal transformation stories I've heard in a long time. Kaylee started out extremely introverted, struggling with confidence after immigrating from Hong Kong to Australia. For years she stayed in a small bubble, avoiding conversations and feeling like she didn't belong - until one moment of embarrassment in a meeting pushed her to do something radical: schedule 100 lunches with 100 strangers. What started as a simple New Year's resolution turned into a life-changing experiment. Those lunches didn't just help her learn how to talk to people - they opened doors to mentors, business partners, and opportunities she never imagined. One connection led to writing a book, which led to her first speaking opportunity, which quickly turned into a full-time career traveling and inspiring audiences around the world. It's a powerful reminder that sometimes the fastest way to change your life is to step outside your comfort zone and start connecting with people. Key Highlights: ◼️The “100 Lunches with Strangers” experiment that helped Kaylee overcome extreme introversion and build life-changing relationships ◼️How one unexpected connection encouraged her to write a book - which eventually led to her first speaking opportunities ◼️The behind-the-scenes story of how she transitioned from a shy financial planner to a full-time keynote speaker ◼️The difference between keynote presentations, webinars, and TEDx talks - and why a TEDx talk focuses on a single “idea worth spreading” ◼️How Kaylee and her team created the Next Top Speaker competition to give everyday people a platform to craft and share their stories We also talk about why speaking is one of the most valuable skills any entrepreneur can develop, how telling your story can unlock opportunities you never expected, and why the people who succeed are the ones who simply make commitments - and keep them. If you've ever wanted to share your message, step onto a stage, or just become more confident connecting with people, this episode will inspire you to start. ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

Mark Harbert has been doing online marketing for over 18 years. Funnels, lead generation, video strategy. He has seen just about everything. But before any of that, he was sitting in Chile with $7 in his PayPal account and no way to even withdraw it. That moment changed how he worked. He went from stuck to producing up to 10 videos a day, and within 90 days, he had his first five-figure month. In this episode, Mark walks you through the exact approach he used and still teaches today. You'll hear about the 555 plan, his step-by-step method for getting comfortable on camera and building a video habit that actually converts. He also breaks down a simple three-part AI prompting structure that keeps your content sounding like you, not like a robot wrote it. And if you have been wondering whether to invest in coaching or just buy more tools, Mark has a clear answer on that. This one is worth your time if you are building something online and want practical thinking from someone who has done the work. Get 3 months of ClickFunnels for only $99 at the link below, that's an 83% discount to get started! https://www.clickfunnels.com/cfradio  

In this episode of The Russell Brunson Show, I sat down with Adam Leeb, the founder of Freewrite, and we went deep into one of the most fascinating product journeys I've seen in a long time. If you've ever struggled with writing because your brain keeps switching between creating and editing, this conversation is going to hit home. Adam built a completely distraction-free writing device that looks like a modern typewriter - and the whole idea started from a simple conversation about separating the drafting process from editing. What blew my mind is that Adam didn't set out to build a huge company. He just wanted to make something with his hands. But after a viral moment online and a simple landing page collecting emails, the idea exploded - eventually leading to a Kickstarter launch that took off almost instantly. From working on Wall Street to building hardware from scratch in Asia, Adam's story is a masterclass in product design, patience, and creating something people genuinely want. Key Highlights: ◼️How a single conversation about “write first, edit later” sparked the idea for a completely new category of writing tools ◼️The viral press moment that sent 100,000+ people to a simple WordPress page and helped generate thousands of email leads before the product even existed ◼️Why dedicated tools can dramatically increase focus (and why laptops are secretly designed to distract you) ◼️The behind-the-scenes process of building a physical product from scratch - including prototypes, tooling, and manufacturing in Asia ◼️How Adam used Kickstarter to validate demand and turn a side project into a real company We also talk about the psychology behind creativity, why separating drafting from editing can dramatically increase your writing output, and how a product designed to do less can actually help you produce more. If you're an entrepreneur, creator, author, or anyone who struggles to stay focused while writing, this episode will give you a completely different perspective on productivity - and maybe inspire you to rethink the tools you use to create. If you're serious about writing more, staying focused, and finally finishing that draft you've been putting off, check out the distraction-free writing tools Adam built at https://getfreewrite.com/russell ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

If you're just getting started with e-commerce and you're wondering how to actually scale with limited cash and no audience, this episode is for you. I get asked this all the time: "Nathan, how do I get started when I only have a small budget?" Here's the truth: most founders tattoo their business idea to their arm. They fall in love with the brand, the product, the vision — and they hold on even when the unit economics don't work. But after launching Healthish to $1 million a year at close to 40% net margins, and helping thousands of DTC brands inside Foundr, I know exactly what works. In this episode, I break down the exact playbook I'd use if I were starting a brand new e-commerce business tomorrow with no audience and just a $10,000 budget. This is strategic, tactical, and based on what I've done and what I've seen work inside the Foundr ecosystem. Here's what you'll take away: Why high-margin products are non-negotiable — aim for 70-80% gross margin, lightweight, easy to ship How to allocate $2,500 to influencer seeding: gifting to 50-100 nano/micro influencers for UGC and organic reach The AI tool stack that lets you run lean: Manus, ChatGPT, Notion AI, Triple Whale, Canva Pro, and AdCreative.ai Why I'd spend $2,000 testing paid ads on warm audiences and messaging before scaling — not chasing 10x ROAS on day one How to build one strong product landing page using tools like Unbounce, ClickFunnels, or Shogun instead of a massive Shopify site The $2,000 emergency fund strategy: reserve cash for unexpected wins, scaling inventory, or paying creators who blow up If you're sitting on $10K and wondering where to start, or you've already launched but your unit economics don't work, this episode will show you the modern playbook for building a profitable DTC brand using AI, influencers, and smart budgeting. If you're loving this solo series, I'd love to hear your feedback. Email me directly at nathan@foundr.com — I read every reply. Hope you enjoy it. SAVE 50% ON OMNISEND FOR 3 MONTHS Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Just head to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://your.omnisend.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to get started. HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/startdollartrial⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-start-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ → Already have a store? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-growth-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ CONNECT WITH NATHAN CHAN Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nathanchan⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/nathanhchan/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/2uyvzdt⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twitter.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/podcast⁠

Russell Brunson joins Jay Schwedelson to reveal why traditional websites are dead and how a simple funnel can completely change your business trajectory. Russell breaks down exactly how he used AI to pull off his biggest launch ever and shares the "webinar a week" strategy that took ClickFunnels from zero to $10 million in revenue.ㅤRussell encourages everyone to start with his books—DotCom Secrets for funnel basics, Expert Secrets for messaging, and Traffic Secrets for getting eyeballs—or jump straight into the ClickFunnels community.ㅤBest Moments:(01:34) Why a confused mind always says no and how to fix it immediately(04:47) Using AI to analyze competitors and build a perfect marketing campaign(08:30) How to get $150k worth of consulting for free using simple AI tools(09:33) The specific weekly webinar strategy that took ClickFunnels to $10M(11:00) Real-time feedback loops that can double your sales during a live presentation(15:19) Why you should never stop telling your core stories even if you are bored of themㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

To celebrate episode 800, Chris Cameron introduces ClickFunnels Radio's new co-host, Dante Torelli - a former realtor who clicked a Russell Brunson ad at 1:30am and never looked back. Dante shares how he took a pay cut to become a tech support agent at ClickFunnels because he believed in the mission, and how that bet on himself paid off. Chris and Dante dig into what holds most people back from launching their first funnel (hint: it's not knowledge), why the One Comma Club Award matters just as much as the Two Comma Club, and what the funnel builder certification opportunity means for people who don't have their own product yet. They also get into the role of AI in funnel building, a wild foot fungus course that absolutely crushed, and why "fire, ready, aim" is the mindset that separates serial learners from serial doers. Wanna Make Your First $1,000 Online? Join our FREE proven 5-Day system and discover the secret to go from $0 to $1,000 even if you don't have a business or idea. https://www.onecommaclub.com/cfradio

Most people skip over the chapter on sexual transmutation in Think and Grow Rich because it feels uncomfortable. I'll be honest… for years, I did the same thing. But recently, I pulled something fascinating out of my vault - a 1937 issue of Practical Psychology magazine, published the same year Napoleon Hill released Think and Grow Rich. Inside was an article he wrote called “Sex Urge Stimulates Genius.” And it forced me to finally have the conversation most entrepreneurs avoid. Hill makes a bold claim: men seldom succeed before forty - and often not until fifty - because they dissipate their strongest driving force. After studying more than 25,000 people, he believed the highest achievers learned how to redirect their sexual energy instead of constantly releasing it. That idea might sound controversial in today's world, but the principle underneath it is powerful: if you want extraordinary success, you have to stop chasing pleasure and start channeling energy toward purpose. In this episode, I open up about why this topic makes me uncomfortable… why I avoided teaching it during our Think and Grow Rich Challenge… and why I now believe it's one of the most misunderstood keys to creativity, drive, and long-term achievement. Key Highlights: ◼️Why Napoleon Hill believed the majority of high achievers don't “hit their stride” until after forty ◼️The difference between pleasure and fulfillment - and how chasing the wrong one kills momentum ◼️What “transmutation of sexual energy” actually means (without the weird mysticism) ◼️The modern trap of dopamine addiction - from pornography to social media - and how it quietly drains ambition ◼️Lessons from Tim Ferriss's 30-day “No Beer, No Masturbating” challenge and what happened when people removed instant gratification from their lives At its core, this episode isn't really about sex. It's about discipline. It's about learning to hold tension instead of constantly seeking release. Just like music builds anticipation before delivering the chorus, your life works the same way. When you stop giving away your strongest energy to quick rewards and instead aim it at your mission, your creativity expands, your focus sharpens, and your drive multiplies. ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

Most entrepreneurs are dabbling with AI right now… testing prompts, playing with tools, maybe even writing a few emails with it. But what I've realized over the last year is this: AI isn't just a productivity hack. It's a force multiplier. And if you learn how to feed it the right context and guide it the right way, it can become the most powerful copywriter, funnel builder, and marketing assistant you've ever had. In this episode, I'm recording from my sauna (yes, really) and pulling back the curtain on how I've been using AI behind the scenes to write long-form VSLs, build entire challenge funnels, craft 100+ email sequences in hours, and even script full webinars in a single afternoon. I share the exact shift that changed everything for me - from asking AI to “write me a VSL” (and getting garbage) to building a process that produces scripts as good as, or better than, what I could write myself. The result? Some of the highest-converting funnels of my entire career. If you've been wondering whether AI is just hype - or the biggest opportunity of our lifetime - this episode will open your eyes to what's actually possible right now. Key Highlights: ◼️The "500 words of context for every 1 word of output" rule that transformed the quality of my AI-written VSLs ◼️How I wrote three 50-page VSLs in a single day, and why they're performing at the highest level of my career ◼️The funnel-hacking + AI framework I used to reverse-engineer multiple 8-figure challenges and rebuild them in hours ◼️How we used AI-assisted emails, ads, and scripts to create our highest-converting funnel ever ◼️Why I believe the next billion-dollar companies will be run by tiny teams (or even one person) leveraging AI correctly The game has changed. The speed of creation, the volume of output, and the leverage we now have as entrepreneurs is unlike anything I've seen in over two decades online. The old way of building companies - with massive teams, long timelines, and slow execution - is disappearing. The entrepreneurs who learn how to think, build, and market with AI won't just keep up… they'll dominate. And if you're willing to dive in and master it, you might just find that your next breakthrough is only one prompt away. ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

Most businesses don't stall because the product is bad. They stall because the architecture can't handle scale. In Part Two of this live Scaling Online Q&A, I go deeper into the structural shifts that turn a working funnel into a scalable machine. This episode is a behind-the-scenes look at how I think through bottlenecks in real time - when webinars flop, when ad costs spike, when only 1% of visitors book a call, or when organic momentum is the only thing holding a funnel together. We talk VSL strategy, certification positioning, SaaS trials, bridge pages, continuity layers, and how to engineer predictable growth instead of riding emotional launch cycles. Key Highlights: ◼️Why certification often outsells coaching - and how to reposition your offer for career-driven buyers ◼️The difference between a Level 1 opportunity and a Level 10 opportunity (and why picking wrong caps your income) ◼️How to fix a funnel when only 1% of visitors book a call (and the exact VSL strategy I use) ◼️Why ad costs always rise over time - and how new angles and new VSLs reset your CPA ◼️How to structure SaaS webinars so prospects use the product live instead of just watching a demo ◼️How to scale paid workshops without depending on high-intensity organic pushes ◼️The real role of AI in writing, testing, and mass-producing new creative at speed This episode is about business architecture. It's about understanding that scale isn't luck - it's structure. When something stops converting, the answer isn't panic. It's new messaging, new angles, new front-end positioning, and smarter leverage. If part one was about identifying bottlenecks, part two is about redesigning the machine. ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of ClickFunnels Radio, everything clicks into place. This is the moment where belief turns into inevitability. After a week of learning funnels, sales, leverage, and speed, today's focus is on what actually determines whether this time will be different - and why so many smart, capable people get stuck right before the breakthrough. This session isn't about tactics alone; it's about identity, commitment, and making the shift from "trying" to deciding. McCall, Kathryn, and I walk you through the six missing keys that stop people from ever reaching their first One Comma Club milestone - and how to remove each one for good. From choosing the right long-term path, to becoming resourceful instead of resource-limited, to selling quietly when you need camouflage, this episode is designed to remove every remaining excuse. We also dive deep into courage - those critical 20 seconds that separate people who talk about success from people who create it - and why community is the final force that makes momentum unstoppable. Key Highlights: The three paths to scaling your funnel skills - and how to choose the one that fits your life and goals Why resourcefulness, not resources, is the real unlock to funding your next move How to sell and land clients privately through DMs when you need discretion or confidence The power of "20 seconds of insane courage" and why hesitation is more dangerous than failure How commitment and community turn belief into inevitable results This episode is where everything gets cemented. You're no longer wondering if funnels, selling, or business can work for you - you're deciding that they will. When the compass is clear, the excuses are gone, and the courage is activated, momentum becomes unavoidable. This is the point where success stops being a hope and starts becoming a process you can't unsee. https://www.onecommaclub.com Get 3 months of ClickFunnels for only $99 at the link below, that's an 83% discount to get started! https://www.clickfunnels.com/cfradio

Most entrepreneurs don't struggle because their offer is bad. They struggle because they're trying to scale without understanding the real leverage points. In this episode, I'm sharing Part One of a live Q&A I did at Scaling Online - where real entrepreneurs brought me their biggest growth bottlenecks, and we broke them down in real time. We talked about certifications, continuity, high-ticket vs. memberships, regulated industries, health offers, and how to generate cash fast without burning money on ads. This isn't theory. These are tactical, practical shifts that can completely change how you look at scaling - especially if you're mission-driven and trying to grow without losing your identity. Key Highlights: ◼️Why getting someone to pay is often the most powerful way to actually serve them - and how commitment changes everything ◼️How to structure high-ticket + continuity together to reduce churn and create compounding revenue ◼️What to sell first when you already have an audience (and why you should grab the pile of cash in front of you before trying to scale) ◼️How to create a powerful “myth” or lead-in offer - even in industries where you don't control the core product ◼️The smartest way to generate $10 - 20K in 30 days without relying on ads ◼️How to separate lead generation from regulated services while still building authority and desire ◼️The real KPI you should track daily if you want predictable long-term growth This episode is about understanding leverage. It's about realizing that scaling isn't always about more complexity - it's about making and keeping commitments, increasing volume strategically, and structuring your offers so your business compounds instead of resets every month. In part two, we'll go deeper into additional Q&A, more advanced scaling questions, and the next layer of strategic decisions that separate businesses that plateau from businesses that truly take off. ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

Most entrepreneurs think their funnel is broken when it doesn't convert. But after building funnels for over two decades, I can tell you the truth… ninety-nine percent of the time, the funnel isn't the problem. The problem is we haven't done the work of testing. The difference between a funnel that struggles and one that scales to millions usually comes down to a few small changes - tested intentionally and consistently. In this episode of The Russell Brunson Show, I pull a classic out of my vault: Tested Advertising Methods by John Caples. This is one of the foundational books that shaped modern advertising and completely transformed how I look at marketing. I share the story of my very first split test - changing nothing but the color of a headline - and how that simple tweak increased conversions by nearly 27%, instantly giving me a “raise” without more traffic, more ad spend, or more work. If you've ever wanted to know how to systematically grow your business instead of gambling on guesses, this episode is your blueprint. Key Highlights: ◼️Why 80% of your ad's success depends on the headline - and how to structure it so it pulls people into the first paragraph ◼️The exact split-testing framework I use inside ClickFunnels to “give myself a raise” every single day ◼️The biggest mistake entrepreneurs make when testing (and why testing more than one variable at a time kills your data) ◼️Why specifics dramatically out-convert generalities - and how one precise headline 3X'd our results ◼️How old-school advertisers risked tens of thousands of dollars per test - and what their discipline can teach us today Testing isn't just a tactic… it's a philosophy. It's the difference between hoping your funnel works and knowing it works. When you understand how to test headlines, offers, and pages the right way, you stop guessing and start engineering growth. John Caples mastered this decades ago, and when you adopt that same mindset, you'll realize you're just one split test away from your next breakthrough. ◼️⁠⁠⁠https://russellbrunson.com/notes⁠⁠ ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of ClickFunnels Radio, we shift gears from effort to leverage - and focus on the fastest path to results once you understand funnels and selling: speed. Day four of the challenge is all about shortcuts - not the sketchy kind, but the kind that come from stacking the right tools, systems, and leverage so you can move faster without sacrificing quality. This is the day where everything accelerates. Today, McCall and I break down the "Race to the One Comma Club" by pulling the two biggest speed levers in your business: time and price. You'll see how AI, when used the right way, can drastically reduce the time it takes to build funnels while simultaneously increasing their quality and value. From creating better offers to building entire funnels in minutes - and even adding recurring services your clients will happily pay for - this session shows you how to compress months (or years) of work into days. Key Highlights: The two speed levers that determine how fast you reach your first One Comma Club milestone How to use AI the funnel hacker way by feeding it the right "brain," not generic prompts Why higher-quality funnels allow you to charge more - and get paid faster A behind-the-scenes look at AI-powered funnel building that turns hours of work into minutes How adding a newsletter and traffic system creates recurring revenue and client "stickiness" This episode is where leverage replaces grind. You're no longer just learning how to build funnels - you're learning how to scale your effort, your value, and your income at the same time. When you combine the right strategy with the right tools, speed becomes inevitable. And once you feel that momentum, it's hard to ever go back. https://www.onecommaclub.com Get 3 months of ClickFunnels for only $99 at the link below, that's an 83% discount to get started! https://www.clickfunnels.com/cfradio

In this episode of The Russell Brunson Show, I sat down with Vanessa Van Edwards, and I knew right away this conversation was going to hit differently. I've been seeing Vanessa everywhere lately, and when she told me she used funnels and webinars to build her business, my mind was blown. She's a self-described “recovering awkward person” who turned social anxiety, human behavior research, and relentless testing into a global brand - and along the way, she quietly mastered selling without ever feeling salesy. What fascinated me most wasn't just her success, but how she got there. Vanessa didn't chase every platform blindly. She studied people the same way we study funnels. She learned what makes someone trust you, listen to you, and ultimately buy from you - and she applied those principles to webinars, content, books, and partnerships. This episode is a masterclass on communication, charisma, and how deeply understanding people can transform your business Key Highlights: ◼️How Vanessa went from failed book launches and quitting her business to rebuilding everything with webinars, funnels, and aggressively helpful content ◼️Why most entrepreneurs aren't bad at marketing - they're under-signaling warmth and competence (and how to fix that) ◼️The real reason some webinars convert for years while others flop, and how balancing credibility with likability changes everything ◼️Her unconventional growth strategy of leveraging platforms (not just social media) like Udemy, MasterClass, and email lists she didn't own ◼️The exact cues - from voice tone to body language - that instantly increase trust when you're on stage, on video, or on a sales call We also go deep into her books Captivate and Cues, her upcoming work on conversation, and why charisma isn't something you're born with - it's something you can learn, practice, and systemize. If you're an introverted entrepreneur, a funnel hacker who loves strategy more than small talk, or someone who knows their message is good but struggles to deliver it confidently, this episode is for you. ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Russell Brunson Show, everything clicks into place. This is the moment where belief turns into inevitability. After a week of learning funnels, sales, leverage, and speed, today's focus is on what actually determines whether this time will be different - and why so many smart, capable people get stuck right before the breakthrough. This session isn't about tactics alone; it's about identity, commitment, and making the shift from “trying” to deciding. McCall, Kathryn, and I walk you through the six missing keys that stop people from ever reaching their first One Comma Club milestone - and how to remove each one for good. From choosing the right long-term path, to becoming resourceful instead of resource-limited, to selling quietly when you need camouflage, this episode is designed to remove every remaining excuse. We also dive deep into courage - those critical 20 seconds that separate people who talk about success from people who create it - and why community is the final force that makes momentum unstoppable. Key Highlights: ◼️The three paths to scaling your funnel skills - and how to choose the one that fits your life and goals ◼️Why resourcefulness, not resources, is the real unlock to funding your next move ◼️How to sell and land clients privately through DMs when you need discretion or confidence ◼️The power of “20 seconds of insane courage” and why hesitation is more dangerous than failure ◼️How commitment and community turn belief into inevitable results This episode is where everything gets cemented. You're no longer wondering if funnels, selling, or business can work for you - you're deciding that they will. When the compass is clear, the excuses are gone, and the courage is activated, momentum becomes unavoidable. This is the point where success stops being a hope and starts becoming a process you can't unsee. ◼️⁠https://onecommaclub.com⁠ ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Russell Brunson Show, we shift gears from effort to leverage - and focus on the fastest path to results once you understand funnels and selling: speed. Day four of the challenge is all about shortcuts - not the sketchy kind, but the kind that come from stacking the right tools, systems, and leverage so you can move faster without sacrificing quality. This is the day where everything accelerates. Today, McCall and I break down the “Race to the One Comma Club” by pulling the two biggest speed levers in your business: time and price. You'll see how AI, when used the right way, can drastically reduce the time it takes to build funnels while simultaneously increasing their quality and value. From creating better offers to building entire funnels in minutes—and even adding recurring services your clients will happily pay for—this session shows you how to compress months (or years) of work into days. Key Highlights: ◼️The two speed levers that determine how fast you reach your first One Comma Club milestone ◼️How to use AI the funnel hacker way by feeding it the right “brain,” not generic prompts ◼️Why higher-quality funnels allow you to charge more—and get paid faster ◼️A behind-the-scenes look at AI-powered funnel building that turns hours of work into minutes ◼️How adding a newsletter and traffic system creates recurring revenue and client “stickiness” This episode is where leverage replaces grind. You're no longer just learning how to build funnels—you're learning how to scale your effort, your value, and your income at the same time. When you combine the right strategy with the right tools, speed becomes inevitable. And once you feel that momentum, it's hard to ever go back. ◼️https://onecommaclub.com ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Russell Brunson Show, we tackle the biggest sticking point for almost everyone once momentum starts building: selling. By day three of the challenge, many of you already had leads, conversations, and even people asking about funnels—but the real question was, how do you actually turn this into money without feeling awkward, pushy, or salesy? Today is about removing that fear completely and replacing it with a system that makes selling feel natural, ethical, and simple. I'm joined by McCall Jones for a powerful training that shows you how to get clients without “closing” in the traditional sense. Instead of pressure, scripts, or high-stress sales tactics, she breaks down a clear, repeatable process that helps prospects want to pay you—often before you ever ask. This session is a turning point in the challenge, where funnel building stops being a hobby and starts becoming a real business skill you can monetize with confidence. Key Highlights: ◼️Why most people don't have a sales problem—they have a sales system problem ◼️How to use a free sample the right way so prospects naturally want more ◼️The “Hit By a Bus” framework for selling without pressure or pitching ◼️How to show value by highlighting before-and-after differences in a funnel ◼️Simple language shifts that turn conversations into paid projects This episode is where everything clicks. You already know there's demand. You already know you can build the thing. Now you know how to get paid for it—without becoming someone you're not. Once you understand this approach, selling stops feeling scary and starts feeling like service. And that's when this whole opportunity really opens up. ◼️https://onecommaclub.com ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Russell Brunson Show, we take the next step inside the One Comma Club Challenge by moving from belief into execution. After Day 1, a lot of people took action fast—and many of you suddenly found yourselves with real leads, real conversations, and real pressure to deliver. Today's training is about removing that overwhelm and showing you exactly what to do when opportunity shows up. This is where we stop talking theory and start building real skills. I'm joined by Catherine Jones for a hands-on workshop that breaks funnel building down into a simple, repeatable system anyone can follow—even if you've never designed a page before. Instead of guessing, getting creative, or trying to learn everything at once, we walk through how to model what already works, rebuild proven funnels step by step, and gain confidence by actually doing the work. This is where “I hope I can do this” turns into “I know how to do this.” Key Highlights: ◼️Why most funnels don't fail because of design—but because people overcomplicate the process ◼️How to recreate a proven funnel step by step without guessing ◼️The six-part SWIPES framework for building high-converting funnels ◼️Why funnel design is the easiest and fastest skill to sell online ◼️How modeling beats creativity when you're just getting started ◼️Why confidence comes after taking action—not before This episode is where things start to feel real. You're no longer just learning about funnels—you're learning how to build them. If the first training showed you what was possible, this one shows you how to make it happen. And once you understand this process, you'll never look at funnels, websites, or online opportunities the same way again. ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Russell Brunson Show, I'm bringing you the first training from a brand-new series inside the One Comma Club Challenge, where I break down the fastest and most realistic path to earning your first $1,000 online. This isn't about building a massive business, chasing big visions, or learning dozens of skills at once. It's about belief, momentum, and getting that first win that proves this actually works. I share why your first small success matters more than any future milestone, and how that single moment of proof can permanently change how you see yourself as an entrepreneur. Throughout this opening training, I lay the foundation for everything that's coming next in the challenge. You'll hear why most people stall out by trying to “build a business” instead of becoming valuable first, and why mastering one highly profitable skill—funnel building—creates immediate leverage in almost any market. With personal stories, real-world examples, and a clear roadmap, I explain how becoming a rainmaker for other businesses is often the shortest path to income, confidence, and long-term opportunity in a rapidly changing economy. Key Highlights: ◼️Why the first $1,000 is the most important milestone in entrepreneurship ◼️How the One Comma Club represents belief, momentum, and proof ◼️Why building funnels for other people is the fastest path to income ◼️What it means to become a “rainmaker” in any business or industry ◼️Why mastering one funnel beats trying to master every business model ◼️How small wins create the confidence most people are missing This episode sets the stage for the entire One Comma Club Challenge, and it's just the beginning. Your first win won't make you rich—but it will change what you believe is possible. Get excited, stay focused, and be ready, because in the next episode we dive into the next training where we start installing the actual skill set that turns belief into real results. ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Russell Brunson Show, I wanted to give you a little behind-the-scenes context for what we're about to do and why I'm so excited about the One Comma Club Challenge. Over the years, I've talked a lot about being “one funnel away,” and I've lived it myself — through the ups, the downs, the wins, and the moments where nothing seems to work. This episode is me pulling back the curtain on what I've been working on, why this challenge exists, and who it's really for. I'm not teaching the process yet — that's coming over the next few episodes as I share recordings from the live challenge — but I am sharing the thinking behind it. Why making your first comma matters, why most people don't need more tactics, more funnels, or more platforms, and why giving yourself proof that this works is often the thing that changes everything. Key Highlights: ◼️Why I believe one funnel can still change the entire direction of your business ◼️What inspired me to create the One Comma Club Challenge ◼️How I rethought the structure of this challenge after studying what actually works If you're at the beginning of your journey, or you've been stuck trying to get something to work and wondering if you're crazy, this is for you. I built the One Comma Club Challenge to help you get proof — real proof — that you can make money online. If you want to come hang out with us live, go to https://onecommaclub.com and join the challenge. I'll be there every day, going all in to help you get your first comma. ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

From the archive: This episode was originally recorded and published in 2022. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. After Derek's dad's sudden passing, he walked away from a multi-six figure career with the software giant ClickFunnels to take over his family's 130 year old ranch. That's where he started the Primal King Podcast, Cross O Meats (a D2C beef company) and now lives on 2700 acres in central Idaho with his wife and 4 kids. Top 3 Value Bombs 1. There are more things than just money. 2. Fulfillment is living your life in a way that will inspire other people. 3. Make the hard decisions and be brave through them. Tune in to Derek's Podcast: Liberation, Lifestyle, Legacy - Primal King Podcast Sponsors HighLevel - The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies. Learn more at HighLevelFire.com. NetSuite - NetSuite is the number one AI Cloud ERP, trusted by over 43,000 businesses. Get NetSuite's free business guide, Demystifying AI, at Netsuite.com/fire.