Podcasts about CTA

The Devil's Ledger | Week of July 20, 2026 This week on The Devil's Ledger, we celebrate an unforgettable month of football, explore one of the eeriest true crime deceptions of the digital age, conclude a haunting summer novella, and revisit two of the most compelling criminal investigations we've covered this year. We begin by congratulating Spain on capturing its second FIFA World Cup title after a thrilling championship match, while tipping our hats to North America for hosting one of the greatest sporting events the world has ever seen. Then, in The Creepiest Thing I Heard This Week, Branden examines the chilling murder of Gretchen Anthony and one of the most disturbing realities of the digital age: how a killer continued communicating with friends and family using the victim's own phone after her death. In a world where our phones have become extensions of ourselves, what happens when someone else begins speaking in your voice? On The Devil Within, Campfire Files comes to its unforgettable conclusion with The House That Hadn't Been Emptied. An Arizona couple's peaceful vacation along the rocky coast of Maine ends with a locked room, a mysterious caretaker, and a suitcase that somehow knows exactly who it's waiting for. It's a quiet, literary ghost story about memory, history, and the unsettling possibility that some houses never truly let their guests leave. Over on Criminal Mischief, Carolyn Ossorio concludes her investigation into the Pike County Massacre, following investigators as they unravel one of the most shocking murder conspiracies in modern American history after nearly an entire family was executed in a single night. On The Slippery, Scott and Nancy revisit a case they've pursued for nearly a decade: the 2006 murder of Doris Worrell. Following a dramatic arrest in 2025, they examine new evidence surrounding an alleged murder-for-hire plot that may finally bring long-awaited answers. Finally, in This Week in Horror, we recommend The Bay, a tense open-water survival thriller that proves the ocean can still be one of the scariest places on Earth. Stay cool, stay hydrated, and stay alert. You never know what's waiting around the next corner... or beneath the surface. We'll see you this week across the Evio Creative Universe. In This Episode • ⚽ Congratulations to Spain on winning the 2026 FIFA World Cup. •

The Devil Within Campfire Files: The House That Hadn't Been Emptied (Episode One) There are vacation homes... And then there are homes that never stopped being lived in. This week, The Devil Within begins a brand-new Campfire Files novella with one of the most unsettling stories we've ever told. When Nina and Paul Alvarez leave the Arizona desert for a quiet week along the rocky coast of Maine, they're looking for exactly what every vacation promises: peace, fresh air, and a temporary escape from ordinary life. Instead, they discover Birch House—a charming nineteenth-century cottage whose history may be far more present than anyone realizes. As they settle into the rhythms of coastal Maine, something about the house feels... familiar. A locked room at the end of the upstairs hallway. Floorboards polished by generations of footsteps. A home that seems strangely reluctant to become just another vacation rental. Then, late on their first night... Someone walks across the second floor. The problem is... No one is there. In this opening chapter of The House That Hadn't Been Emptied, Branden Morgan explores why old houses seem to preserve more than photographs and furniture—and whether some homes ever truly stop belonging to the families who built them. Because sometimes... the hardest thing a house ever learns... is how to say goodbye. In This Episode • Why old homes feel fundamentally different from hotels.�• The history and quiet beauty of coastal Maine. • Birch House and the unspoken intimacy of vacation rentals. • Nina and Paul's arrival in Camden. • The mysterious locked room at the end of the upstairs hallway. • The first unexplained footsteps.

Mercury retrograde has been hitting hard this whole month, and if you have felt foggy, slow, weirdly emotional, or like July ground you to a halt, you are not imagining it. In this episode, Nicole makes sense of why this particular retrograde is landing so heavy, in the sky and in your Human Design. Mercury is retrograde in Cancer, the sign of all the feels, until it goes direct on July 23, and it is not moving alone. Nicole unpacks the two Human Design gates this transit is featuring right now, and the shadow side behind both the mental spin you cannot shut off and the restless pull to start something new before you even know what it is. Add in a couple of other retrogrades stirring things up, and the fog starts to make a lot of sense. What Nicole will not do is hand you a quick fix, because this is the weather and the invitation is different. She gets into what this energy is actually here to develop in you, why forcing your next move backfires right now, and the one practice she keeps coming back to when everything feels stuck. If July has had you questioning everything, this episode will leave you feeling less crazy and a lot more resourced. Free: Your Brand Edge by Human Design Profile Line. Discover the marketing edge your profile lines carry, the manipulation-default trap that dims it, and the one shift that turns it back on. Get it free at nicolelaino.com/edge — or DM the word EDGE to @nicolelainoofficial on Instagram and I'll send it to you. Go deeper: The HD Authority Lab. The membership where you learn to build your business by your design, with a monthly masterclass, co-working, and guest experts. nicolelaino.com/lab Work with me: Book a Human Design reading. Get your chart read by Nicole and walk away knowing how to actually use it. See all the reading options and pick the one that fits: nicolelaino.com/human-design-readings

Escuchamos las ruedas de prensa de Rodri y Luis de la Fuente, entrevista a Dani Olmo, Tomás Roncero y Axel Torres analizan el encuentro ante Argentina, hablamos con Joan Capdevila por su problema con la ESTA que le impide entrar a Estados Unidos para ver la final del Mundial, Fran Soto, presidente del CTA nos atiende en pleno paseo por Times Square y charlamos con Andrés Iniesta, héroe de la final de 2010.

Fran Soto, presidente del CTA, habla en El Larguero sobre la designación arbitral para la final del Mundial, charlamos con Andrés Iniesta y escuchamos las palabras de Leo Messi sobre Lamine Yamal. 

The Devil Within Presents: The Campfire Files The City Beneath the City — Episode Three Every mystery reaches a point where two paths emerge. One leads back to reason. The other disappears into the impossible. In the epic conclusion to The City Beneath the City, Matt and Claire escape the Paris Catacombs convinced they can explain everything they experienced beneath the streets of France. The strange voices. The forgotten gallery. The impossible red scarf. Surely exhaustion, jet lag, and the disorienting atmosphere of the Catacombs are enough to account for it all. Until they return home. While organizing the photographs from their vacation, they discover images neither of them remembers taking. Images that place them inside a tunnel that, according to retired quarry engineers and historical records, has been sealed for more than fifty years. Then comes the final revelation. An inscription that shouldn't exist. A photograph with no timestamp. And a message that suggests the Catacombs were never trying to trap them... Only to remember them. Part travel memoir, part historical mystery, and part supernatural horror, The City Beneath the City concludes with one haunting question: What if the places we visit never truly let us leave? Join Branden Morgan for the unforgettable conclusion to this inaugural installment of The Campfire Files. �If you've enjoyed this series, please follow The Devil Within, leave a rating and review, and share it with someone who loves immersive horror, historical mysteries, and stories that blur the line between fact and folklore. Sometimes we think we're exploring old places. Sometimes... they're exploring us.

Melissa and Kelli got fired up this week. Not at anyone. At a pattern they keep seeing in incredibly talented senior leaders: ask them what value they create, and what comes back is projects, process and detail. A shopping list of activity, with the actual value buried somewhere underneath it. The consequences are real. When a board hears a long list of tasks, they see a busy person. When they see a busy person, they conclude she is capable, reliable, a safe pair of hands, and not needed at the table when the decisions are made. In a restructuring market, that reputation is a risk. In the worst cases, the value of someone's work only becomes visible after they've left. This is a candid conversation between two former global CEOs about why articulating your value is so hard, why the "don't fix women" critique matters and where it stops, the line Google Australia MD Mel Silva gave Melissa that she has never forgotten, and the difference between mentors who teach you the job and sponsors who carry your value into rooms you're not in. It ends with a practical challenge: work out your headline. In this episode: The shopping list problem: why brilliant strategic leaders default to listing activity The system is real, and so is what remains in your control "Don't make me look under the rug for your achievements": what sponsors actually need from you Why early-career rewards for delivery quietly become mid-career liabilities Kelli's starting point: tie what you do to the organisation's strategic ambitions This week's challenge: define the value you create, in one headline, and test it   Read the blog: Melissa's post "Don't Give Me a Shopping List" is on the website now. https://bravefeminineleadership.com/post/stop-giving-me-the-shopping-list Join us on 29 July: The Impact Formula is a free 60-minute lunchtime leadership briefing where we go deeper on exactly this. https://bravefeminineleadership.com/impact-formula Talk to us: We open a handful of spots each month for a conversation. If you're questioning your own value equation, book one. https://bravefeminineleadership.com/book-a-call   LISTEN & CONNECT: Sign up to our Weekly Newsletter for Leadership Inspiration - https://www.bravefeminineleadership.com/leadershipinspiration Watch on YouTube: https://www.youtube.com/@bravefeminineleadership Connect with Melissa on LinkedIn: https://www.linkedin.com/company/brave-feminine-leadership   WORK WITH US: // The Executive Shift: An 8-week intensive for senior women ready to be recognised for judgement, not just delivery. https://bravefeminineleadership.com/the-executive-shift (currently waitlist only — confirm this CTA copy reflects that before it goes out) // INFLUENCE Mastermind: A 6-month peer advisory room for female CEOs. https://calendly.com/the-brave-group/influence-enquiry-call // 1:1 Executive Coaching: Work directly with Melissa & Kelli. https://calendly.com/the-brave-group/executive-coaching

The Devil Within Presents: The Campfire Files The City Beneath the City — Part Two: Beneath Paris The descent begins. In Part Two of The City Beneath the City, Matt and Claire leave the bright boulevards of Paris behind and step into one of the world's most extraordinary—and unsettling—places: the Paris Catacombs. As the daylight disappears and six million dead surround them, something unexpected happens. Conversations fade to whispers. Time begins to feel strangely elastic. Even the simple act of walking becomes different beneath the city. What starts as a tour of one of history's greatest engineering achievements slowly transforms into something else entirely. Because somewhere in the darkness... someone knows Matt's name. Join Branden Morgan for the next chapter of The Campfire Files, where history, folklore, and the unexplained converge beneath one of the most beautiful cities on Earth. If you're enjoying The City Beneath the City, please follow The Devil Within, leave a rating and review, and share the series with someone who loves supernatural mysteries and immersive storytelling. Watch exclusive videos and original programming on the Evio Creative YouTube Channel.

The Devil's Ledger Week of July 13, 2026 Summer may be in full swing, but the strange stories never take a vacation. This week on The Devil's Ledger, Branden Morgan takes you from one of America's most haunted Civil War landmarks to the shadowy tunnels beneath Paris, where history—and perhaps something else—still lingers beneath the streets. In The Creepiest Thing I Heard This Week, we visit Pennsylvania's legendary Sachs Covered Bridge, a Civil War crossing steeped in stories of ghostly soldiers, phantom gunpowder, unexplained cold spots, and shadowy figures said to patrol the bridge more than 160 years after the Battle of Gettysburg. Then we head underground on The Devil Within, as Campfire Files continues with The City Beneath the City. What begins as an ordinary vacation to Paris becomes something far more unsettling when an American couple ventures into the infamous Catacombs beneath the French capital. Surrounded by the remains of more than six million Parisians, they discover that history may not be the only thing preserved beneath the City of Light. Over on Criminal Mischief, Carolyn returns with another investigation into the darker side of human nature. She still won't tell Branden what she's working on, so listeners will discover the mystery together when the new episode drops this Tuesday. On The Slippery, Nancy examines the heartbreaking wrongful-conviction case of Marilyn Mulero, whose coerced confession sent her to death row for a crime she didn't commit. It's a remarkable examination of Detective Reynaldo Guevara, false confessions, and the long road toward justice. Finally, in This Week in Horror, we spotlight Evil Dead Burn, the newest chapter in Sam Raimi's legendary horror franchise. A secluded family gathering becomes an unforgettable nightmare as an ancient evil transforms a reunion into absolute chaos. Stay cool, stay safe, and thanks for spending part of your week with us. We'll see you across the Evio Creative Universe. In This Episode •

Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤYou would not expect a debate about short sleeves and flip-flops to bury a legitimately useful marketing lesson, but here we are. After Jay Schwedelson shows up in short sleeves for once and gets roasted for it, he and Daniel Murray get into the intent signals most teams walk right past, the tiny stuff like which CTA someone clicks, whether they hit reply, or if they left an emoji in a webinar. Turns out those throwaway behaviors are quietly telling you who is actually about to buy.ㅤFollow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray's newsletter at gotomillions.co for sharp, actionable marketing insights. ㅤ Best Moments: (02:35) Not every click is equal, and a hidden honeypot link quietly filters out the bots padding your numbers(03:14) Track clicks by where they sit in the email, because the people scrolling to the bottom are reading every wordㅤ(03:50) Separating ICP account clicks from the rest shows which topics your target accounts actually care about(04:31) The people tapping your lower CTA reach pipeline faster and turn into higher lifetime value customers(04:53) A webinar emoji reaction or a throwaway hello in your chatbot is a louder intent signal than most opens(05:53) Ask an easy reply question, then let AI turn those replies into first party data that also boosts deliverability

The most expensive mistake in business often doesn't show up on a credit card statement. It shows up as lost time, drained energy, and momentum you can't seem to rebuild no matter how many tools you try. We're talking about the hidden cost of trying to grow a business alone and why “figuring it out” can quietly keep you stuck for years. We walk through the patterns we see in smart entrepreneurs all the time: starting over after every setback, carrying every decision yourself until decision fatigue turns into burnout, and getting paralyzed by the fear of picking the wrong niche, the wrong product, or the wrong opt-in. When you're too close to your business, objectivity disappears, and even good ideas can fail because the foundation isn't aligned. Then we get practical with a client story: a relationship coach running a niche podcast using Grey's Anatomy scenes to teach healthier relationships. The content was strong, but her lead magnet and call to action weren't connected, so growth stalled. One aligned shift changed everything: a quiz opt-in that matched the show, a clear CTA woven into each episode, and simpler social content that performed better. The result was over 500 new email subscribers in 48 hours and a clear path from content to offers. If you're tired of spinning your wheels, subscribe, share this with a business owner friend, and leave a review so more people can find it. And if you want help spotting your blind spots faster, book a free discovery call.Read more here.Support the show

In this week's episode of Parallax, Dr Ankur Kalra is joined by Dr Chris Maroules, National Director for Cardiac Imaging at SimonMed and co-director of Innovation Health. Together, they explore why coronary CTA, now a Class 1 recommendation in the 2021 ACC/AHA chest pain guidelines, has become the standard first-line non-invasive test, and why proficiency in cardiac CT is essential for cardiology trainees in 2026. The conversation shifts from traditional risk scores to direct disease assessment, highlighting the power of coronary CTA to identify and quantify plaque burden. Dr Maroules discusses high-risk plaque features, the limitations of calcium scoring, and the evolving role of FFRCT, before outlining a future of AI-enabled screening and precision prevention. He concludes with practical advice for fellows, encouraging Level 2 certification to stay ahead in an increasingly imaging-driven field. Questions and comments can be sent to "podcast@radcliffe-group.com" and may be answered by Ankur in the next episode. Host: @AnkurKalraMD and produced by: @RadcliffeCardio Parallax is Ranked in the Top 100 Health Science Podcasts (#48) by Million Podcasts.

Most coaches are great at indirect selling. Direct selling? That's where things get quiet.In this episode, Dr. Kasey Jo Orvidas breaks down the SELL Framework, a four-part tool she teaches inside the HMCC business track, designed to help coaches communicate about their offers clearly, confidently, and without the ick.In this episode, she covers:Why freezing or going vague during a direct pitch usually isn't a sales problem, it's a framework problemS is for Scarcity: how to use real constraints ethically and why manufactured urgency erodes trust faster than anythingE is for Exchange: why most coaches undersell what clients are actually getting and how to make the value visibleL is for Livelihood: why listing features isn't enough and how to paint the transformation insteadL is for Likeness: how to use social proof and authenticity to make the right person feel like this was made for themIf you've ever talked yourself out of a direct CTA, felt pushy writing a sales email, or just didn't know what to say, this episode gives you the exact structure to work from.Connect with me on Instagram!Grab 5 Free Lessons in Mindset and Behavior Change Coaching [HMCC WAITLIST]LEAVE A REVIEW, WIN A WORKSHOP! After you leave your review, take a screenshot and upload it to this form to be entered to winWant me to answer your questions on my next Q&A episode? Drop your questions here!

Most of what you're measuring in email Marketing is noise, and the signals that actually predict pipeline are hiding in places you're probably not even looking. Daniel breaks down why every email needs a honeypot link, an invisible link that only bots click, so you can strip out fake engagement before you ever look at your real numbers. He also makes the case for tracking every CTA separately, since the people who click a button at the bottom of an email are reading more of it and often move faster to pipeline than people who click the first thing at the top. He also talks about using AI to track reply rates and pull specific language out of replies to build first party data, and points out that replies quietly boost your email deliverability too. Jay adds a list of intent signals most teams ignore completely: an emoji reaction during a webinar, any interaction with a chatbot no matter what someone types, and more than 10 seconds spent on a pricing page. He says shoppers who click a bottom CTA show a noticeably higher lifetime value, and that these small, easy to miss actions should put someone on a VIP list because they predict who actually buys faster than a standard open or click ever will. The bigger idea here is a shift from counting activity to counting intent. Opens and clicks only tell you someone showed up. Replies, chatbot use, and CTA position tell you who is actually paying attention and close to buying. If you're a Marketer who is done guessing which leads are real, this is the episode for you. Follow Jay: LinkedIn: https://www.linkedin.com/in/schwedelson/ Podcast: Do This, Not That Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter:www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:www.workweek.com

The Federal appeals court in Chicago upholds Illinois' assault weapons ban one week after the U.S. Supreme Court agrees to consider a challenge to the ban in Cook County. Former Chicago mayor Rahm Emmanuel makes headlines after a controversial speech in Israel. Plus, the CTA says crime is down 30% percent over last year.In the Loop breaks down those stories and more in the Weekly News Recap.GUESTS: David Greising, president, Better Government AssociationOlivia Olander, state government reporter, Chicago TribuneMitch Armentrout, Chicago Sun-Times reporter covering government and politicsFor a full archive of In the Loop interviews, head over to wbez.org/intheloop.

CTA adding cameras for parking enforcement full 40 Thu, 09 Jul 2026 15:12:59 +0000 GTPVlQeTCGaTeC8al5rZuhCvuRlaaM7t news Chicago All Local news CTA adding cameras for parking enforcement A dive into the top headlines in Chicago, delivering the news you need in 10 minutes or less multiple times a day from WBBM Newsradio. 2024 © 2021 Audacy, Inc. News https://player.amperwavepodcasting.com?feed-link=htt

CTA adding cameras for parking enforcement full 40 Thu, 09 Jul 2026 15:12:59 +0000 GTPVlQeTCGaTeC8al5rZuhCvuRlaaM7t news Chicago All Local news CTA adding cameras for parking enforcement A dive into the top headlines in Chicago, delivering the news you need in 10 minutes or less multiple times a day from WBBM Newsradio. 2024 © 2021 Audacy, Inc. News https://player.amperwavepodcasting.com?feed-link=htt

CTA adding cameras for parking enforcement full 40 Thu, 09 Jul 2026 15:12:59 +0000 GTPVlQeTCGaTeC8al5rZuhCvuRlaaM7t news Chicago All Local news CTA adding cameras for parking enforcement A dive into the top headlines in Chicago, delivering the news you need in 10 minutes or less multiple times a day from WBBM Newsradio. 2024 © 2021 Audacy, Inc. News https://player.amperwavepodcasting.com?feed-link=htt

#LinkedIn #marketing #markaosobistaZasięgi na LinkedIn, hasztagi, profil firmowy czy prywatny, CTA pod postem — to pytania, które dostaję na każdym webinarze o LinkedIn. W tym odcinku odpowiadam na 6 z nich, bez owijania w bawełnę.Wybrałem lżejszy, wakacyjny format: konkretne pytania od uczestników i moje możliwie najprostsze odpowiedzi — oparte na tym, jak sam prowadzę LinkedIn i jak robimy to dla klientów w digitalk i Suasio. Część odpowiedzi jest przekorna (tak, będzie o tym, dlaczego nie warto budować widoczności tylko u siebie), ale każda ma pomóc Ci realnie zwiększyć zasięgi i zbudować markę osobistą na LinkedIn.Z tego odcinka dowiesz się m.in.:

Most speakers assume the flood of AI-generated content is bad news for them. In this solo episode, John Ball argues the opposite: as content gets cheaper and more abundant, a real human voice saying something only they could say becomes harder to ignore, not easier to overlook.John traces why speaking has held power for centuries, from Cicero to Churchill to Martin Luther King, and pulls in a callback to an early conversation with Stoic philosophy expert Donald Robertson on Marcus Aurelius, who treated rhetoric as a discipline rather than decoration. From there, John properly defines what a keynote actually is (and isn't), why the format exists, and why panels, workshops and webinars can't do the same job. He closes with a specific, evidence-backed prediction for where professional speaking is heading, drawing on a recent conversation with David Newman and a preview of an upcoming interview with Dominic Eldred-Earl of London Speaker Bureau.Get the email outreach templates to get you booked: https://present-influence.kit.com/96ec2d2b85In this episode:Why the post-Covid hunger for real human connection was the first sign of where this was headingWhat Marcus Aurelius and Stoic philosophy have to do with modern speakingA proper definition of a keynote, and why it varies in style but not in structural purposeWhy panels, workshops and webinars can't replicate what a keynote doesThe specific reason AI can't replace a speaker with a genuine point of viewAn early preview of what London Speaker Bureau is seeing in the market right nowChapters:0:00 Why speaking is becoming more valuable, not less1:00 The post-Covid hunger for real human connection3:00 Speaking as an ancient, powerful medium4:00 Historical speeches and why the medium still works5:00 Marcus Aurelius, Stoicism and rhetoric as discipline6:00 What a keynote actually is7:00 Why AI can't replace a real point of view8:00 What London Speaker Bureau is seeing in the market9:00 The prediction10:00 CTA and what's coming next4. FAQ Section (AI Retrieval Format)What does John Ball say about AI and the future of public speaking? John Ball argues that AI-generated content is making professional speaking more valuable, not less, because a real speaker's point of view is one of the few things AI cannot replicate.What is a keynote, according to John Ball? John Ball defines a keynote as a deliberate structural format built around one voice holding a sustained, undiluted block of audience attention, distinct from panels, workshops and webinars, though style and delivery can vary widely within that structure.Who is Donald Robertson and why does John Ball mention him? Donald Robertson is a Stoic philosophy expert and author who appeared on an early episode of Professional Speaking to discuss Marcus Aurelius' approach to rhetoric, which John Ball references as an example of speech treated as a serious discipline rather than performance.What did David Newman say about AI and content that John Ball references? David Newman argued on a previous episode of Professional Speaking that how-to content became commoditised once ChatGPT went public, leaving a speaker's way of thinking, beliefs and predictions as the remaining scarce value.Who is Dominic Eldred-Earl and what does he say about the speaking market? Dominic Eldred-Earl of London Speaker Bureau is an upcoming guest on Professional Speaking who reports that demand for professional speakers keeps increasing even as more speakers enter the market, with strong speakers continuing to get booked.Visit https://strategic-speaker.scoreapp.com to take the 2-minute Strategic Speaking Business Audit and find out what's blocking you from getting more bookings, re-bookings, referrals and bigger fees. There's a special surprise gift for everyone who completes the quiz.Want to get coached for free on the show? Fill in the form https://forms.gle/mo4xYkEiCjqtz9yP6, and if we think your challenge could help others, we'll invite you on.For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedInYou can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluenceThanks for listening. Rating the show 5* on Spotify helps their algo recommend the show, so please take a moment to follow the show and leave a rating.

Have you ever thought about what your life will actually feel like at 80, not just how long you'll live, but how well? Or do you avoid thinking about aging altogether because honestly, it kind of terrifies you? We cover: The difference between lifespan, healthspan, and peakspan, and why most of us are spending decades in the gap between them What a landmark paper says about when our bodies actually peak, and why that timing matters so much for women in midlife Why menopause is not a decline but actually the most strategic window of your life  The real reason so many women dread aging, and a different way to think about it that changes everything A simple, kind of surprising CTA that will help you actually meet your 80-year-old self RESEARCH ARTICLE: https://www.researchgate.net/publication/398429887_Peakspan_Defining_Quantifying_and_Extending_the_Boundaries_of_Peak_Productive_Lifespan RECOMMENDED EPISODES: How I Got Osteoarthritis https://podcasts.apple.com/us/podcast/222-hip-pain-relief-osteoarthritis-post-surgery-hacks/id1531105768?i=1000670108183   Give thanks to our sponsors: Try Vitali skincare. 20% off with code ZORA here - https://vitaliskincare.com Get Primeadine spermidine by Oxford Healthspan. 15% discount with code ZORA ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ - https://www.oxfordhealthspan.com/ZORA Get Mitopure Urolithin A by Timeline. 20% discount with code ZORA at https://timeline.com/zora Try MitoQ Hormonal Metabolic Control. 15% off with code ZORA http://www.mitoq.com/hackmyage Join the Hack My Age community on: YouTube: https://youtube.com/@hackmyage Facebook Page: ⁠⁠⁠⁠⁠@⁠Hack My Age⁠     Facebook Group: ⁠⁠⁠⁠⁠⁠@⁠Biohacking Menopause⁠⁠⁠⁠⁠⁠ ⁠   Biohacking Menopause Private Women's Only Support Group: https://hackmyage.com/biohacking-menopause-membership/ Instagram: ⁠⁠⁠⁠⁠@⁠HackMyAge⁠    Website: ⁠⁠⁠⁠⁠⁠HackMyAge.com⁠    For partnership inquiries: https://www.category3.ca/ Some episodes of Hack My Age are supported by partners whose products or services may be discussed during the show. The host may receive compensation or earn a minor commission if you purchase through affiliate links at no extra cost to you. All opinions shared are those of the host and guests, based on personal experience and research, and do not necessarily represent the views of any sponsor. Sponsorships do not imply medical endorsement or approval by any healthcare provider featured on this podcast.

Neal Beshears former Purdue MBB player and Indiana All Star joins the CTA staff! Checkout his interview and train with him today by going to www.competetrainingacademy.org!

In the latest episode of The Line Podcast, recorded on July 3rd, 2026, Matt Gurney and Jen Gerson begin with the biggest political news of the week: a pipeline deal. Prime Minister Mark Carney has struck agreements with both Alberta and British Columbia to move another pipeline project forward. Your hosts discuss the proposed route, which closely follows the existing Trans Mountain corridor, the political wheeling and dealing that made the agreement possible, and what it could mean for Alberta's upcoming referendum. Matt also can't help asking an obvious question: since this was always the logical outcome, why did it take so long? Was there a genuine engineering obstacle behind the scenes, or are Canadian governments simply incapable of moving quickly?This episode is brought to you by Fractional Execs Canada. Need help with a serious business problem? As Canadian businesses grow they often require expert help to solve key business challenges. Fractional Execs Canada have assembled a team of experienced strategists, implementors, sales and marketing operators that can help transform your business into a growth engine. They match you with the right person, or team to move your business forward at a pace your business can manage.Talk to Fractional Execs Canada and discover a better, more collaborative way to take your business and your ‘busyness' in a better direction. Canadian expertise to support the growth of Canadian businesses. Build your business with those that know how.Find them Fractional-Execs.ca.Next, they turn to another round of comments from U.S. Ambassador Pete Hoekstra. After a brief discussion of CUSMA, the conversation shifts to Hoekstra's remarks about the Gordie Howe International Bridge. Your hosts aren't especially worried. In fact, they think they have the perfect strategy: troll the White House until it becomes so embarrassed that it can't wait to open the bridge just to make the pain stop. Their suggestions include live episodes of The View from the bridge deck, Bruce Springsteen concerts, and, naturally, renaming it the Barack Hussein Obama Nobel Peace Prize Bridge of Friendship.This episode is also brought to you by BioCanRx, a federally-funded Canadian not-for-profit research network focused on cutting-edge immunotherapy research that they're helping Canadian researchers bring from labs to patients in clinical trials –– all in Canada.Clinical trials are the way new drugs, including immunotherapies, are tested in patients around the world. Health Canada, our national regulator, reviews and approves all Clinical Trial Applications, or CTAs, returning a decision within 30 days –– a similar turnaround time as the US FDA and other major jurisdictions. To submit a complete CTA, applicants need to provide hundreds –– sometimes thousands –– of pages of data showing that a drug has a compelling chance of providing benefit, that it can be manufactured consistently, and that it's safe to administer to trial participants. This is especially hard for Canadian researchers because scientific studies that generate the necessary data aren't supported by many federal grants, which usually prioritize originality over real world impact. BioCanRx helps Canadian researchers succeed in the CTA process, and so far they've gotten 16 therapies to trial. To learn more, visit BioCanRx.com.Finally, Matt attempts to diagnose what has gone wrong with Canada's civic culture and even ventures a possible cure. Toronto, he argues, needs its own version of the Calgary Stampede, and Canada more broadly needs something capable of genuinely uniting the country. The trouble is that neither host can think of an obvious candidate. They conclude that Canada — and Toronto in particular — has become too self-conscious and too embarrassed by its own past to celebrate it with much enthusiasm.All that and more in the latest episode of The Line Podcast. Check out our main page at ReadTheLine.ca.#TheLinePodcast#MarkCarney#PipelinePolitics#CanadianPolitics#CanadaUSRelations#CUSMA#GordieHoweBridge#AlbertaPolitics#PoliticalAnalysis#CurrentAffairs

Favour Obasi-ike, MBA, MS shares insights from 13+ years helping businesses improve their websites and online presence. He highlights that first impressions on a website are like setting the feel of a room; you have to make visitors want to take action. The episode stresses the importance of providing clear instructions and having compelling calls to action right from the start.Website success isn't just about aesthetics—it's about strategy, clarity, and engagement. Favour illustrates how timely follow-ups, even post-room, can convert onlookers into leads and customers. He delves into marketing psychology—especially how colors like yellow and blue (used by Amazon, Walmart, and Best Buy) foster trust and encourage clicks.Practical stories, such as how a wedding dress site started getting national customers after targeted changes, anchor the advice in reality. Favour also recommends constant testing and evaluating everything from wording (“Book a Call” vs. “Schedule a Call”) to color choices on buttons to increase conversions.Throughout, Favour encourages thinking beyond just “having” a website: ensure it is working for you by guiding visitors from interest to engagement and decision.

WBBM political editor Geoff Buchholz reports on the appearance of the CTA's acting president at a scheduled hearing of Chicago's City Council.

WBBM political editor Geoff Buchholz reports on the appearance of the CTA's acting president at a scheduled hearing of Chicago's City Council.

WBBM political editor Geoff Buchholz reports on the appearance of the CTA's acting president at a scheduled hearing of Chicago's City Council.

Join Mindset Coach and Basketball Trainer at CTA, David Streitmatter, for the 4th episode of "One Way Streit" that encapsulates his experience at CTA this summer!

A local news publisher with no paid paywall is still pulling reader revenue, and it's working.In this episode, Pete and Tyler break down an incognito digital-only publisher (about 60k monthly visitors, per Similar Web) running a model that ignores the usual playbook. There's no hard wall on the content. Everything stays free to read after a generous registration step, and the paid upgrades come from community perks instead of locked articles.If you've been nervous that putting up any kind of wall will tank your traffic, this one's a useful counter-example. It shows how to capture emails, build confidence with a wall, and turn free registered readers into paying members.Key TakeawaysThe generous registration wall. Readers get 3 free articles off the street. On the 4th view, a free registration wall unlocks unlimited access. That setup is hitting a 5.7% conversion rate against wall views and brought in 2,200+ registered readers in about 3 months, which Tyler says is far beyond what their old sidebar email widget ever did. The plan is to tighten the wall to two or one free article over time, and Tyler thinks conversion could roughly double when they do.Move commenting off Facebook. Tyler's take: turn off comments on your Facebook page and pull the conversation back to your own site. Gating comments behind registration (or paid membership) keeps the discussion clean and easy to moderate, since people with their name and payment details attached tend to behave. You also keep the eyeballs on your site instead of handing them to social.Levers for paid upgrades beyond content. Since articles are free after registering, paid upgrades run on membership perks: on-site commenting, an ad-free experience, a physical welcome gift (a hat or bag), discounted tickets to events held a few times a year, and a subscriber-only newsletter. Paid subscribers can also email questions directly to the editorial staff.The pay-what-you-can option. Below the main pricing cards sits a small donation option for readers who want to support local journalism but won't commit to full-price membership. Tyler says a measurable number of people take it, spending $5 to $9 who'd otherwise have spent nothing.The text-only editorial newsletter. No images, no standard teasers. It reads like a personal note from the editor, with article links woven into the writing and a support CTA at the bottom. Pete also flags the reply-to-the-editor angle: when readers actually hit reply, Gmail reads that engagement as a quality signal and is less likely to bury your newsletter.Learn more about our paywall strategies: https://leakypaywall.com/ 

In this episode of On The Line, host Matt Gurney sits down with Dr. Brian Goldman, veteran emergency physician at Mount Sinai Hospital in Toronto and author of The Casino Shift: Stories from an ER on the Edge, for a candid conversation about the state of emergency medicine in Canada. (You can find it on Indigo's website, or, if you prefer, on Amazon.)This episode is brought to you by BioCanRx, a federally-funded Canadian not-for-profit research network bringing cutting edge cancer immunotherapy research from Canadian labs to patients in clinical trials –– all in Canada.Clinical trials are the way new drugs, including immunotherapies, are tested in patients around the world. It's up to the developer of the drug to decide whether they want to trial it in Canada –– and many do. Health Canada, our national regulator, reviews and approves all Clinical Trial Applications, or CTAs, returning a decision within 30 days –– a similar turnaround time as the U.S. FDA and other major jurisdictions. If they approve, and if the trial receives research ethics approval, it can start enrolling Canadian patients. To submit a complete CTA, applicants must provide hundreds –– sometimes thousands –– of pages of data showing that a drug has a compelling chance of providing benefit, that it can be manufactured consistently, and that it's safe to administer to trial participants.This is especially hard for Canadian researchers because scientific studies that generate the necessary data aren't supported by many federal grants, which usually prioritize originality over real-world impact. BioCanRx helps Canadian researchers succeed in the CTA process, and so far they've gotten 16 therapies to trial.But once a trial starts, how can Canadians learn about it, and where can they access it? That question and more next time. Visit BioCanRx.com to learn more.Drawing on decades in one of the country's busiest emergency departments, Goldman explains why today's ERs are under extraordinary strain, and why the problems extend far beyond long wait times. They discuss the pressures facing doctors, nurses, and patients alike, the growing mismatch between demand and capacity, and why the old problem of hallway medicine is increasingly giving way to something even worse: chair medicine, with patients waiting for hours in chairs because there simply isn't anywhere else to put them.The conversation also explores the human side of emergency medicine. Goldman reflects on the emotional and psychological toll of working in an overwhelmed system, the stories that inspired The Casino Shift, and what keeps health-care workers coming back despite the mounting pressures.This episode is also brought to you by the Forest Products Association of Canada. A stronger forest industry can help build Canada strong. We need more homes, faster and more affordably, and Canadian wood can be part of the solution. Light-frame construction, mass timber, modular systems, and other modern building methods can support housing, lower embodied carbon, and strengthen domestic supply chains. The same opportunity exists in schools, health facilities, community buildings, and public infrastructure. When Canada builds, Canadian materials and Canadian workers must be part of the plan. Learn more at fpac.ca.Finally, Matt and Goldman tackle one of the most contentious questions in Canadian health care. Goldman argues that it's time for a calm, respectful, and evidence-based discussion about whether private options should play a larger role within Canada's publicly funded system. Rather than treating the issue as ideological warfare, he makes the case for focusing on what actually improves patient care, and how other jurisdictions are approaching this problem.It's a frank discussion about the realities facing Canada's healthcare system, the people trying to hold it together, and the difficult choices that may lie ahead.This episode is also brought to you by Cameco. In nuclear energy, timelines and costs matter. Incomplete designs carry real risk of delays and cost overruns. That's why the AP1000 reactor is the right choice for Canada: it is already operating today and ready now to deliver the power we need, with 100 percent Canadian ownership and strong participation from Canadian suppliers. If we are serious about building Canada and powering it on time and on budget, the choice is clear. The AP1000 reactor is the only option that delivers.To learn more, visit ap1000.cameco.com.If you enjoyed the episode, be sure to share it, and as always, like and subscribe to us on your podcast or video app of choice, and check out our main page at ReadTheLine.ca.#OnTheLine #BrianGoldman #Healthcare #EmergencyMedicine #CanadianHealthcare #MountSinai #TheCasinoShift #PublicHealth #CanadaPolitics #MattGurney

In this solocast, the host breaks down one of the most overlooked financial mistakes real estate investors and entrepreneurs make: pricing deals and services without accounting for what they actually need to keep. Whether you're flipping houses, wholesaling contracts, or running a service-based business, most operators look at gross profit as the finish line and miss the real question entirely.This episode walks through a practical, Profit First-based approach to working deals backward from what you actually need to pay yourself, cover taxes, fund operations, and build reserves. If you've ever made money on a deal and wondered where it went, this episode is for you.Timeline Highlights[0:26] Host opens with a blunt warning: wrong pricing can't be fixed by doing more deals[0:52] Why "I just want to scale" is dangerous without knowing your real numbers[1:31] The hidden trap of growing by doing more of the same or pivoting out of desperation[1:57] Wholesaling context: you're selling a contract, not a property, and pricing must reflect that[2:16] Fix and flip pricing pitfalls: over-improving a property and what it costs at closing[2:55] How most investors use ARV formulas upfront but miss what they'll actually keep[3:14] The standard formula explained and why stopping at "50K profit" is the wrong stopping point[4:16] Profit First applied to deal pricing: splitting that 50K into owner pay, taxes, ops, and reserves[5:08] Real breakdown example: how 50K can disappear fast when you map it to actual needs[5:25] Why service businesses face the exact same pricing challenge as real estate deals[6:02] What happens when clients finally see each deal through a Profit First lens[6:39] The "100 deals or seven figures" goal and why it's built on air without a personal income target[7:22] The real question every business owner should answer first: what do I actually need to take home?[8:01] Final framework: price deals with the end in mind, broken into the buckets that keep you solvent[8:28] CTA: visit profitrei.com to book a free discovery callKey TakeawaysPricing your deals wrong is a structural problem, not a sales problem. No amount of volume makes up for deals that don't actually generate the income you need to keep.The ARV formula gets you to gross profit, but gross profit isn't your money. Once you know what the deal will make, you have to split it into owner pay, taxes, operations, and reserves before that number means anything.The Profit First framework works on real estate deals, not just service businesses. Map the expected profit into buckets upfront, and you'll know immediately whether a deal is actually worth pursuing.Most business owners set revenue goals based on round numbers, not real income needs. Before you decide how many deals you want to do, figure out exactly what you need to take home each month to support your life.You can't scale profitably by feel. Knowing how much of each deal goes to each bucket tells you exactly how many deals you need to hit your income goal, which is a far more useful number than a top-line revenue target.Links & ResourcesSimple CFO Solutions — https://www.simplecfo.comSchedule a free discovery call — https://www.profitrei.comClosingIf this episode changed the way you think about what a deal is actually worth, pass it along to a fellow investor or business owner who's been scaling without really knowing their numbers. Subscribe, review, and share the show to help more entrepreneurs run their businesses with less stress and more clarity. To build your own path to financial clarity, visit profitrei.com.

Épisode 1494 : L'union fait la force. Pourquoi tout le monde se met à poster en collab ?On est réunis ce matin pour parler d'un sujet passionnant : les stories LinkedIn.Ah non pardon sujet mort dans l'Œuf !Plus sérieusement on va parler de posts collab, un sujet qu'on adore et qui est en plein dans l'actualité car Linkedin vient d'annoncer l'arrivée de la fonctionalité.A mon grand dam on ne va pas faire un épisode dédié à Linkedin mais on va prendre du recul sur le merveilleux monde des contenus collaboratifs.Les amis, et si votre problème n'était pas l'algorithme ?Et si votre problème était simplement que vous créez tout seul ?Instagram pousse les posts collab.TikTok valorise la co-création. Youtube a suivi.LinkedIn rejoint le mouvementPendant longtemps, LinkedIn était la plateforme du contenu propriétaire. Ton post. Ton expertise. Ton audience. Aujourd'hui la plateforme semble évoluer. Le principe du post collaboratif est simple : un contenu, plusieurs auteurs, plusieurs audiences, une seule publication, un seul compteur de likes, commentaires et partages. Instagram a largement démocratisé le format. Et les résultats sont souvent spectaculaires. Quand une marque et un créateur co-signent un contenu, les deux audiences voient la même publication. Le contenu circule naturellement dans plusieurs réseaux en même temps. C'est une mécanique de portée intégrée directement dans le produit. -Pourquoi les posts collab performent aussi fort ?Quand on regarde les performances des posts collaboratifs, le mécanisme est assez simple. Avec un post classique, tu touches ton audience et tu espères que l'algorithme élargisse ensuite la diffusion. Avec un post collab, tu touches immédiatement deux audiences, sans republier le contenu et sans dupliquer les interactions. Les communautés se croisent. Elles se découvrent. Elles interagissent autour du même objet. Et surtout, tous les signaux d'engagement sont regroupés au même endroit. Les likes. Les commentaires. Les partages. Tout alimente un l'algorithme, c'est un signal extrêmement puissant.On passe trop de temps à chercher des hacks algorithmiques, alors que…Pendant des années, on a cherché le bouton magique. Le bon hashtag. Le bon horaire. Le bon format. Le bon nombre de secondes. Le bon hook. Évidemment tout ça compte. Mais peut-être beaucoup moins qu'on ne le croit. Les plateformes semblent aujourd'hui nous dire que : Le réseau devient plus important que le format. -Votre problème n'est pas l'algorithme, c'est votre isolement.Et si le vrai sujet n'était pas l'algorithme ? Et si le vrai sujet était l'isolement ? On voit beaucoup de marques travailler seules. Beaucoup de créateurs travailler seuls. Toujours les mêmes audiences. Toujours les mêmes formats. À force, ça plafonne. Pas parce que le contenu est mauvais. Mais parce qu'il ne circule plus. Le post collaboratif apporte une réponse très simple à ce problème. Il crée des ponts. Entre créateurs. Entre marques. Entre communautés. -Les marques doivent accepter de partager la scèneEt ça, ce n'est pas forcément naturel. Historiquement, une marque voulait contrôler le message, le ton, l'image et le récit. Le contenu vivait chez elle. Sur son compte. Sous son logo. Avec son CTA. Le post collab change la logique. La marque doit accepter qu'un autre nom apparaisse au même niveau qu'elle. Elle doit accepter de partager la visibilité. Parfois même de partager la conversation. …Retrouvez toutes les notes de l'épisode sur www.lesuperdaily.com ! Le Super Daily est le podcast quotidien sur les réseaux sociaux. Il est fabriqué avec une pluie d'amour par les équipes de Supernatifs. Nous sommes une agence social media basée à Lyon : https://supernatifs.com. Ensemble, nous aidons les entreprises à créer des relations durables et rentables avec leurs audiences. Ensemble, nous inventons, produisons et diffusons des contenus qui engagent vos collaborateurs, vos prospects et vos consommateurs. Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

What does it take to build a $100M company from scratch? That's what I wanted to find out when I sat down with Gannon Meyer. He's figured out how to turn social media attention into actual revenue. My guest today, Gannon, went from living with his girlfriend's mom to building a thriving business in just 12 months, and he credits a huge part of that transformation to what he shares in our conversation. We dive deep into his "free, segment, upsell" framework for converting Instagram followers into paying customers, and I even get a direct critique of my own content strategy. If you're looking to monetize your audience on Instagram, you won't want to miss Gannon's insights.Timestamps:00:00 Introduction01:14 Converting Instagram attention into revenue03:33 Client examples and creator income levels06:47 The "Free, Segment, Upsell" funnel framework08:39 Using open-ended questions for better segmentation10:50 How ManyChat and AI interpret responses13:12 Real-world example: Adrian's camera business15:52 Good vs. bad open-ended questions18:18 Crafting a CTA for your free content22:00 Storytelling frameworks for strong retention30:07 Maximizing engagement with Instagram Stories33:22 The impact of CTAs on Instagram reach35:01 Why comments are crucial for discoverability44:19 The truth about views vs. revenue47:55 Deep diving into solving problems for revenue51:08 How Gannon's 'whiteboard' videos attract clients53:22 Gannon's life transformation in 12 months58:50 The realization: being willing to be wrong in public1:04:15 The power of putting yourself out thereIf you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.Learn more about the podcast: https://nathanbarry.com/showFollow Nathan:Instagram: https://www.instagram.com/nathanbarryLinkedIn: https://www.linkedin.com/in/nathanbarryX: https://twitter.com/nathanbarryYouTube: https://www.youtube.com/@thenathanbarryshowWebsite: https://nathanbarry.comKit: https://www.kit.comFollow Gannon:Instagram: https://www.instagram.com/gannon.meyerYouTube: https://www.youtube.com/@gannonmeyerLinkedIn: https://www.linkedin.com/in/gannonmeyerFeatured in this episode:Kit: https://www.kit.comHighlights:01:30 Gannon's approach to helping people sell their products16:17 How to ask open-ended questions effectively30:57 The PSA story framework for Instagram46:12 Why high views don't always equal high revenue59:57 The power of being willing to be wrong in public

​Several CTA fans joined the agency to celebrate the Pink Line's 20th birthday. Celebrations included performances and rides along the CTA's Heritage Fleet railcars.

​Several CTA fans joined the agency to celebrate the Pink Line's 20th birthday. Celebrations included performances and rides along the CTA's Heritage Fleet railcars.

​Several CTA fans joined the agency to celebrate the Pink Line's 20th birthday. Celebrations included performances and rides along the CTA's Heritage Fleet railcars.

Episode 2: The Pool Water has a way of finding its path. Through stone. Through memory. Through places we believe are sealed shut. In Part Two of Something in the Water, the events at Table Rock Lake take an even stranger turn. After days of unsettling encounters on the water, Sara wakes in the middle of the night to find something impossible: a pool of cold water in the center of her bedroom floor. No leaking pipes. No open windows. No explanation. As fear spreads through the cabin, four members of the group decide it's time to leave. But Sara—the very person who experienced the first encounter in the lake—chooses to stay. Why? Because what she experienced didn't feel like a threat. It felt like attention. As Sarah examines centuries-old traditions surrounding the Underwater Panther, a disturbing pattern emerges. Across cultures and generations, stories of the entity share one detail above all others: it chooses. And once it notices you, leaving the water may not be enough. By morning, the mysterious pool has vanished. But the towels used to clean it up have been moved. Folded neatly at the foot of Sara's bed. Sometimes the most terrifying thing isn't what we see. It's the feeling that something has seen us.

CORE RESOURCES: Rutherford's Vascular and Endovascular Therapy 10th Edition, Chapters 88, 89, 91, and 94 Atlas of Vascular Surgery and Endovascular Therapy 2nd Edition, Chapter 9 ADDITIONAL RESOURCES: Audible Bleeding Episodes Holding Pressure - Carotid Endarterectomy: https://www.audiblebleeding.com/2024/02/27/holding-pressure-carotid-endarterectomy/ Holding Pressure Case Prep - Endovascular Basics: https://www.audiblebleeding.com/2023/04/23/holding-pressure-case-prep-endovascular-basics/ Videos TCAR Technical Video: https://jnis.bmj.com/content/14/8/842 Articles Society for Vascular Surgery clinical practice guidelines for management of extracranial cerebrovascular disease:  https://www.jvascsurg.org/article/S0741-5214%2821%2900893-4/fulltext Technical aspects of transcarotid artery revascularization using the ENROUTE transcarotid neuroprotection and stent system: https://www.jvascsurg.org/action/showPdf?pii=S0741-5214%2816%2931862-6 Referenced Studies ROADSTER-1 https://pubmed.ncbi.nlm.nih.gov/30611582/ ROADSTER-2 https://pubmed.ncbi.nlm.nih.gov/32811386/ https://pubmed.ncbi.nlm.nih.gov/35381327/ TCAR Surveillance Project https://jamanetwork.com/journals/jama/fullarticle/2757579?utm_source=openevidence&utm_medium=referral https://pubmed.ncbi.nlm.nih.gov/36172943/   OUTLINE:   CAROTID ARTERY DISEASE 1. Pathophysiology/etiology Carotid artery disease is primarily driven by atherosclerotic plaque deposition.  Risk factors: hypertension, hyperlipidemia, diabetes, smoking, and advanced age. Nonatherosclerotic etiologies: fibromuscular dysplasia, carotid dissection, vasculitic disease, carotid webs, and trauma. When the endothelium is damaged, monocytes migrate to the site and differentiate into macrophages that take up oxidized LDL particles to become foam cells. Meanwhile, an inflammatory response occurs where activated platelets release thromboxane A2, platelet derived growth factor, and inflammatory cytokines that promote further platelet aggregation and vascular inflammation. Smooth muscle cells migrate and proliferate, forming the structural framework of the atheroma.  Within the lesion, necrotic debris and lipid accumulate, creating a vulnerable plaque. Plaque rupture exposes this material to the bloodstream, serving as a nidus for thrombus formation which can lead to ischemic events. Carotid bifurcation is particularly prone to plaque formation due to turbulent blood flow. Embolization of plaque from this area can result in TIA or ischemic stroke.  2. Presentation Patients are often asymptomatic and stenosis is incidentally found on imaging.  Symptomatic patients present with neurologic symptoms including unilateral motor and sensory loss, aphasia (difficulty finding words), dysarthria (difficulty speaking), amaurosis fugax (temporary monocular vision loss due to embolus to the ophthalmic artery), transient ischemic attacks Physical exam findings may be notable for auscultation of a carotid bruit. Patients may also have evidence of retinal artery embolization on fundoscopic examination (Hollenhorst plaque) or asymptomatic cerebral infarction.  3. Diagnosis USPTF recommends against screening for asymptomatic carotid artery stenosis.  In patients with no risk factors, SVS recommends against screening for asymptomatic carotid artery stenosis. However, they do recommend screening for asymptomatic clinically significant carotid bifurcation in certain groups of patients with multiple risk factors.  These risk factors include patients with clinically significant peripheral vascular disease, patients 65 and older with history of CAD, smoking, hypercholesterolemia, and patients prior to coronary artery bypass.  Relevant findings on physical exam or imaging findings may warrant screening, but screening is not recommended for the presence of neck bruit alone without other risk factors, as this finding has a low sensitivity and specificity for detecting clinically significant carotid artery stenosis.  Carotid duplex ultrasound: first-line imaging modality for both screening and initial evaluation of stenosis, noninvasive, low-cost CTA: rapid, high-resolution, three-dimensional imaging of vascular anatomy, risk of contrast and radiation exposure MRA: high-quality, three-dimensional imaging without radiation or contrast, expensive with longer acquisition time, can overestimate stenosis in severe disease DSA/angiography: gold standard, expensive, invasive, not generally recommended for routine diagnostic evaluation or screening 4. Classification Carotid artery stenosis is classified by degree of luminal narrowing. NASCET method: standard in current practice. Compares the minimal residual lumen at the point of greatest stenosis to the diameter of the normal distal internal carotid artery.  Classification of stenosis: Mild: 70 bpm, and ACT >250 seconds to optimize cerebral perfusion and minimize thrombotic risk. Clamp the carotid artery just proximal to the arterial sheath to establish active flow reversal.  Flow controller settings: Low setting High setting Flow-stop button: allows for temporary cessation of flow (used when we inject contrast).  Confirm flow reversal via two different ways:  The first way is to stop flow to the venous return sheath with the stopcock, clearing the line with hep saline injection, and then opening the stopcock and seeing the blood returning to the controller in a reverse fashion. The second way is to perform an angiogram with a small amount of contrast injection while holding the flow-stop button. Using the angio we want to make sure that contrast is flowing retrograde in the cervical ICA thereby confirming flow reversal.    Carotid artery stenting, balloon angioplasty, and completion angiogram At this point, a standard carotid angioplasty and stenting procedure is performed. ENROUTE transcarotid Neuroprotection System device:  inner diameter of 8F and an outer diameter of 10F Has its own carotid artery stent system but is also compatible with all FDA-approved carotid stents.  Final angiogram is performed to confirm stent position, vessel patency, and absence of complications including vasospasm at the distal end of the stent and filling defects from protrusion of atheromatous material through the stent    Cessation of flow reversal and sheath removal Allow the flow reversal to run for a few minutes after the final balloon angioplasty to clear any debris.  Antegrade flow is restored by releasing the carotid clamp and closing the stopcocks on the neuroprotection system.  The patient is auto-transfused the blood from the flow line back to the venous system.  As the arterial access system is removed and the puncture site is closed with the U-stitch.  IV protamine is administered to reverse the heparin. Standard closure is performed at the incision site. Meanwhile, hemostasis is achieved after removal of the femoral vein sheath with brief manual compression.  Postop care/complications Postop care All patients after a TCAR should be monitored in the ICU setting for 24 hours, as an embolic stroke, hypotension with or without bradycardia, or hypertension can occur.  Should a TIA or stroke be observed, a carotid duplex scan and CT angiogram should be immediately obtained to assess the stent site and the presence of an embolic or thrombotic filling defect, dissection, or occlusion.  Dual antiplatelet therapy: continue for 45 days to 12 months Aspirin and statin therapy: continued indefinitely Surveillance duplex imaging: 4 weeks, 6 months, and 12 months, and annually thereafter. Postop complications Hematoma Stroke Myocardial infarction Cerebral hyperperfusion syndrome Sudden and excessive increase in cerebral blood flow to previously hypoperfused brain tissue is met with vasculature that cannot constrict appropriately from chronic vasodilation Leads to breakthrough hyperperfusion. This results in cerebral edema, intracerebral hemorrhage, and neurological symptoms.  Cranial nerve injury Hypoglossal nerve (CN XII) injury: ipsilateral tongue deviation. It is the most commonly injured cranial nerve.  Vagus nerve (CN X) injury: hoarseness and possible vocal cord paralysis.  Glossopharyngeal nerve (CN IX) injury: soft palate dysfunction.  Recurrent laryngeal nerve injury: voice hoarseness and inability to cough as it innervates all of the voice box muscles except for the cricothyroid muscle Marginal mandibular nerve injury: ipsilateral lip droop, injury is rare in TCAR.  Stent restenosis Pseudoaneurysm Access site infection

Favour Obasi-ike, MBA, MS breaks down website anatomy, emphasizing that a "pretty" site is useless if it doesn't function technically. He explains the psychology of website navigation, detailing three types of scrolling: eye paths, scroll paths, and decision zones. Guest speakers advocate for starting with a simple, high-converting one-page website on platforms like Wix, rather than getting overwhelmed by complex builds. The conversation also covers the importance of proper logo linking, customized social media icons, and integrating live chat to reduce friction and boost sales.>>

Saturday, June 13, 2026, MBN was on the road to the Capital Region International Airport. 100 Years of Flight Celebration Lands at Capital Region International Airport, June 13th LANSING, Mich.— The Capital Region International Airport celebrated 100 years of flight by hosting a Centennial Celebration on Saturday, June 13, from 10 a.m. to 2 p.m. at the airport, located at 4100 Capital City Blvd in Lansing. This video shares the opening ceremony from 10:30 a.m., with special presentations by former United States Senator Debbie Stabenow, United States Congressman Tom Barrett, State Senator Sarah Anthony and Lansing's Mayor Andy Schor. MBN's Chris Holman emceed the gathering. He welcomes Nicole Noll-Williams, CEO of the Capital Region Airport Authority, which operates the Capital Region International Airport. Next was Lansing Mayor Andy Schor, followed by former U.S. Senator Debbie Stabenow. Michigan U.S. Congressman Tom Barrett leads to State Senator Sarah Anthony, Paula Cunningham, chair of the Mid-Michigan Business Travel Coalition. The presentations moved on to some local officials, Clinton County Commissioner Robert Showers, Ingham County Commissioner Robert Peña, and Eaton County Commissioner Mark Mudry. The airport is at the nexus of Ingham, Eaton, and Clinton Counties, with much of its acreage in Clinton County, but is also designated as part of the city of Lansing. The dignitaries' set was wrapped up with Julie Pingston, CDME, CMP, CTA, President & CEO of Choose Lansing, which handles travel and tourism in Mid-Michigan. The video wraps up with Bob Hoffman, Ron O'Neil, and Sparty selecting the first prize winner of the day, along with some footage around the day's festivities. The event and parking were free to the public. “We are thrilled to celebrate 100 years of flight with our community,” said Nicole Noll-Williams, president and CEO of the Capital Region Airport Authority. “This event represents more than just a major milestone; it represents the long-lasting impact that the Capital Region International Airport has had within the community. Generating over $1 billion annually and supporting 1,000 on-site jobs, the airport remains a powerful engine for Mid-Michigan's economic growth.” A diverse group of local organizations, flight schools, and community partners on-site, including: - Lansing Community College (LCC) - Crosswinds Aviation - Eaton RESA - Michigan Department of Transportation - Capital Area District Library - Warbirds of Glory Museum - Ingham County Emergency Management - A Veteran Helping Veteran - NuWave - Michigan Rosies - Tuskegee Airmen of Detroit - MSU Federal Credit Union - MSU Mobility - Capital Area Radio Drone Squadron (CARDS) - Army - Michigan State Police - Avflight - Choose Lansing - Triterra - And many more! The Capital Region Airport Authority owns and operates the Capital Region International Airport (LAN), Mason Jewett Field Airport (TEW) and Port Lansing – a global logistics center and mid-Michigan's only U.S. Port of Entry. The Capital Region International Airport is an important asset in the mid-Michigan community, driving $1 billion annually in economic impact with 700 people employed at the airport. The airport welcomes more than 352,000 visitors each year to connect throughout the country and the world. In addition to providing corporate and general aviation, the Capital Region International Airport moves 63.5 million pounds of cargo annually and is one of two airports in the state with a U.S. Customs and Border Protection Federal Inspection Station. Port Lansing, mid-Michigan's only U.S. Port of Entry and home to Foreign Trade Zone (FTZ) #275 covering eight counties, also features a 48,000-square-foot cargo facility and container freight station, and 425 acres of ready-to-develop land. For more information, go to FlyLansing.com and visit the airport's Facebook, Instagram, LinkedIn, and Twitter accounts.###

Toda la actualidad deportiva, con Rocío Martínez y Edu Pidal. Messi hace historia convirtiéndose en el máximo goleador en la historia de los Mundiales, Julián Alvarez pide salir del Atlético y España reencuentra las sensaciones tras la goleada a la Arabia Saudí. Hablamos con el presidente del CTA, Fran Soto, sobre el arbitraje durante el Mundial y las nuevas normas que se aplicarán en España la próxima temporada.

Two unrelated client projects landed in Susan Finch's lap the same week — a document hub for Dan Pflugshaupt (Gallery of Homes, CSSE, NRBA) and FAQ content built for AI answer engines for Michele Scherger on Florida's Treasure Coast. Different clients, different states, same underlying problem: ads and content that dump people on a homepage instead of giving them a real answer. Susan walks through what changes when every page has to stand completely on its own, why Corey Frank and Chris Beall's "earn the next conversation, not the close" philosophy from Market Dominance Guys applies far beyond sales calls, and how a resource hub organized by real-world sequence beats a folder full of files every time. Includes a practical homework list anyone can run on their own site this week.   00:00 — Cold open: two different client projects, same underlying problem 01:15 — The wasted click: ads that dump people on a homepage 02:00 — The test: would this page help someone who never buys from you? 02:51 — Corey Frank and Chris Beall: earn the next conversation, not the close 03:37 — Dan Pflugshaupt's document hub as the working example 04:28 — Why it's a landing page with a request-it CTA, not a shared drive 05:09 — Organizing by situation and transaction sequence, not alphabetically 07:44 — Don't gate everything behind a form too early 08:00 — The naming convention nobody wants to talk about 08:49 — Pivot to Michele Scherger's FAQ project and the answer engine angle 09:18 — Why AI answer engines reward clear, complete answers 10:29 — Dan's six-category hub structure, sequenced by real transaction flow 11:09 — Walk beside your site visitors, don't rush the close 12:02 — Homework: audit your last three ad campaigns 13:18 — What analytics can't tell you — ask your team 13:42 — The Binky Patrol example: people couldn't find what was obvious to Susan 14:49 — Teach your team how to use the hub you already built 15:33 — The offer: ask for an independent review, Austin tells you the truth 16:17 — Close: earning the next conversation, credit to Corey and Chris

Something in the Water - Part One Six friends arrive at Table Rock Lake in the summer of 2010 expecting a quiet week in the Ozarks—swimming, boating, and long evenings beneath the Missouri stars. What they find instead is a place with a history far older than the dam that created it. This week on The Devil Within, we begin a three-part campfire case rooted in documented history, Indigenous tradition, and the uneasy possibility that some places remember what was buried beneath them. When the U.S. Army Corps of Engineers completed Table Rock Dam in 1958, they flooded an entire valley, submerging roads, foundations, churches, and whole communities beneath more than 43,000 acres of water. But the flooded towns were not the first things to disappear from this landscape. Long before the lake existed, the Osage people lived along the White River and carried stories of powerful beings dwelling beneath the water. Among them was a mysterious figure known across the Mississippi watershed as the Underwater Panther—a guardian of thresholds, deep places, and the dangerous boundary between worlds. Then one swimmer feels an impossible cold in the middle of an August afternoon. Something brushes against her ankle. The next day, someone else is pulled beneath the surface. And before the week is over, the group begins to wonder whether the lake is merely covering something—or keeping it. Because some waters are deeper than they appear. And some things beneath them are still waiting.

Why AI, automation, and self-service only improve customer experience when they reduce effort without removing humanity. Summary n this episode of The Customer Service Revolution Podcast, Denise Thompson and John DiJulius challenge one of the biggest assumptions in business today: that modernizing service delivery automatically improves the customer experience. Companies are investing heavily in AI, automation, chatbots, self-service tools, and digital-first platforms. But customers are still frustrated, stuck in loops, repeating themselves, and fighting to reach a real person. The problem is not service innovation itself. The problem is bad customer service disguised as innovation. John explains how leaders should evaluate whether a new service model is actually better for the customer, not just faster or cheaper for the company. He discusses why high-stakes moments, complaint situations, financial concerns, health issues, and grudge-buy experiences still require human judgment, empathy, and service recovery skills. This conversation also explores why weak culture shows up through strong technology, why employees need transparency during AI transformation, and why companies must beta test new service tools before rolling them out broadly. The real future of customer experience will not belong to the companies that automate the most. It will belong to the companies that use innovation to make customers feel known, valued, heard, and helped. Takeaways Service innovation does not automatically create better service. A process can become faster and still feel worse to the customer. Customers are not rejecting technology. They are rejecting automation that feels like deflection, abandonment, or extra work. Efficiency and experience are not the same thing. A service model is only better if it is easier and more reassuring from the customer's point of view. High-stakes moments still require human judgment. Health, finance, complaints, service recovery, and emotionally charged situations should not be fully automated. Every company has a grudge-buy moment. Even pleasure-based businesses become grudge-buy businesses when something goes wrong. Technology exposes culture. If employees are fearful, undertrained, or disconnected, new tools will amplify those issues. AI transformation requires transparency. Employees need to know whether technology is designed to help them, replace them, or reshape their roles. Soft launches matter. Companies should crawl, walk, and run before rolling out new technology to the full customer base. The best service innovation helps both customers and employees. It removes friction, reduces repetitive work, and preserves the human option when it matters. The winner is not the fastest company. The winner is the company that gets the experience right. Quotes "Customers are not rejecting innovation. They are rejecting bad customer service disguised as innovation." "A faster service process can still create a terrible customer experience." "We can't only look at ease of business from our side." "The human option cannot go away when the issue is stressful, complicated, or emotional." "Every company has a grudge-buy component when a customer has a complaint." "The unknown is worse than the known. Employees need transparency around AI." "No employee likes to be caught off guard and become the punching bag for customer frustration." "The quickest company is not the winner. The company that gets there correctly is." Chapters List 00:00 — Introduction: Service Innovation vs. Customer Frustration 01:51 — Good News and Cleveland Summer 03:09 — Efficiency vs. Better Customer Experience 05:13 — What Customers Feel When Service Improves 06:24 — Warning Signs the Relationship Is Getting Weaker 07:55 — AI Support Failures and High-Stakes Service Moments 10:53 — Trust, AI, and Accuracy 13:10 — When Automation Is Too Risky 15:00 — Why Every Business Has a Grudge-Buy Moment 17:51 — What Must Be in Place Before New Service Technology Works 18:55 — How Weak Culture Shows Up Through Strong Technology 21:14 — AI Anxiety, Employee Fear, and Leadership Transparency 24:20 — Human Touch vs. Efficiency 26:33 — Where Leaders Should Start When Transformation Is Not Working 27:44 — The Future of Digital-First Service 28:24 — Final Advice: Crawl, Walk, Run 29:24 — CTA and Closing Links: The DiJulius Group Methdology: https://thedijuliusgroup.com/x-commandment-methodology/ Company Service Aptitude Test:  https://thedijuliusgroup.com/c-sat-forms/individual-c-sat/ Schedule a Complimentary Call with one of our advisors:  tdg.click/claudia Ask John!  Submit your questions for John, to be aired on future episode:  tdg.click/ask Customer Experience Executive Academy: https://thedijuliusgroup.com/project/cx-executive-academy/ Experience Revolution Membership:  https://thedijuliusgroup.com/membership/ Books:  https://thedijuliusgroup.com/shop/ Contacts:  Lindsey@thedijuliusgroup.com , Claudia@thedijuliusgroup.com If you want to learn how world-class organizations build cultures customers cannot live without, explore The Experience Revolution Membership. Inside the membership you'll gain access to livestream workshops, practical frameworks, and proven strategies used by organizations around the world. Learn more at https://thedijuliusgroup.com/membership/ Learn More If your organization is working to improve customer experience but struggling to connect it to measurable business outcomes, The DiJulius Group can help. Visit: https://thedijuliusgroup.com Listen to more episodes: https://thedijuliusgroup.com/the-customer-service-revolution-podcast/ Subscribe We talk about topics like this each week; be sure to subscribe wherever you listen to podcasts so you don't miss an episode.  

Rebecca's sermon this week covered Luke 4:14 - 21, some Seminary 101 vocab words, the Golden Girls theme song, and lessons learned by pausing for CTA trains.

Susan has been connected to The Rose since the mid-1980s, when her boss at Texas Commerce Bank handed her a stack of newspaper articles and asked her to learn everything she could about a surgeon named Dr. Dixie Melillo. That assignment turned into a decades-long relationship with The Rose, years of emceeing fundraising style shows, and an unbroken commitment to the mission that continues today. She launched the Louise McBee Circle of Life Circle of Wreaths, an annual wreath auction run entirely by Art Park Players volunteers in honor of her mother. Her message throughout the years is simple, yet profound: everyone carries a light, and even the smallest flame can be the brightest thing in someone's darkest moment. Get involved with The Art Park Players here. Support The Rose HERE. Subscribe to Let’s Talk About Your Breasts on Apple Podcasts, Spotify, iHeart, and wherever you get your podcasts. Key Questions Answered 1. How did Susan's relationship with The Rose begin, and what role did Dr. Dixie Melillo play in building it? 2. What did The Rose's full continuum of care look like for Susan's mother after a breast cancer diagnosis in 1993? 3. How does The Rose support patients beyond surgery, including wigs, prosthetics, and emotional follow-through? 4. What is the Louise McBee Circle of Life Circle of Wreaths and why did Susan start it? 5. How have Art Park Players volunteers sustained a community fundraiser for The Rose since 2001? 6. What is Art Park Players, and how does it serve children, families, and volunteers across the Houston area? 7. How does community word-of-mouth and sustained volunteer loyalty fuel The Rose's mission year after year? 8. Why does Susan send both insured and uninsured women to The Rose, and why does that distinction matter for the organization's funding? 9. How does a small annual fundraiser like a wreath auction contribute meaningfully to The Rose's operating budget? 10. What advice does Susan offer to people who feel their contribution is too small to matter? 11. How does Susan connect her work at Art Park Players with the same values of service, dignity, and community that drive The Rose? Timestamped Overview 00:00 Dorothy introduces Susan Mele: 45 years with Art Park Players, decades of Rose support, her mother's breast cancer journey with Dr. Melillo, and the annual wreath fundraiser named in her mother's honor. 00:52 Dorothy delivers the episode CTA: share this episode and donate at therose.org. 01:38 Dorothy asks Susan to start with herself. Susan describes a lifelong passion for performing, being adopted at 16 days old, and parents who nurtured her drive while grounding her in service and faith. 02:50 Dorothy asks how Susan first learned about The Rose. 02:55 Susan describes working for Tom Watson at Texas Commerce Bank in the mid-1980s. He had her clip every newspaper article she could find about Dr. Dixie Melillo, which led to Dixie joining the bank's board of directors and Susan meeting both Dorothy and Dixie. 03:29 Dorothy notes this connection goes back to 1986 or 1987. 03:47 Susan reflects on what drew her in: the compassion she saw in Dorothy and Dixie, and the contrast between how cancer was perceived in the 1980s and what The Rose was actually doing for women. 05:01 Dorothy recalls The Rose's earliest survivor volunteers and the environment Dixie created, including the time they could not say the word "breast" on television or radio. 05:44 Dorothy asks if breast cancer has touched Susan personally. 05:47 Susan describes her mother's 1993 breast cancer diagnosis. She brought her immediately to Dr. Melillo and The Rose. 06:20 Susan describes her mother's treatment: mastectomy on one side, lumpectomy on the other. Her mother declined reconstructive surgery and was afraid of hair loss. 06:55 Susan describes The Rose's follow-through after surgery: a referral to a wig specialist, fittings for prosthetic breasts and special bras, and ongoing mental and emotional support. Her mother survived. 08:02 Dorothy asks whether that experience deepened Susan's involvement with The Rose. 09:09 Susan describes how the Style Shows worked: store fittings, themed productions, silent auctions, and a community turnout that she believes turned many attendees into lifelong Rose supporters. 10:08 Dorothy asks Susan to recall a favorite Style Show moment. Both remember the 1960s hippie theme as particularly memorable. 11:56 Susan reflects on how events like the Style Show built lasting community investment in The Rose. 12:31 Dorothy asks Susan to talk about Art Park Players. 14:38 Susan describes joining in 1980 as a volunteer vocal coach, working for seven years without pay, then moving to part-time work at $6.50 an hour. She recognized her true calling was not performing but watching children find their voices and confidence. 15:01 Susan describes Art Park Players today: 250 students per semester, the largest children's theater in the city, the largest volunteer base in Deer Park, a Carnival Cruise performance group, a competition troupe through Theater Network of Texas, and scholarship and internship programs. 17:23 Susan describes fundraising within the theater: raising money for student travel, competitions, scholarships, and a private donor who quietly funds costumes and tuition for children whose families cannot afford them. 18:32 Susan reflects on being asked by Sue Finley Myers to carry on the mission when she retired. 18:55 Dorothy asks if students must be Deer Park residents. Susan says no, and describes students traveling from Humble, Cypress, Clear Lake, the Woodlands, and Friendswood. 20:19 Susan confirms Art Park Players is still a dinner theater and the only full year-round dinner theater in the Houston area. She shares that food brings in the husbands. 20:45 Dorothy asks Susan to describe the annual Rose fundraiser. 20:52 Susan describes the origin of the wreath auction: in 2001, volunteers wanted to do something meaningful and creative for The Rose. Inspired by a Circle of Trees event she had helped organize, she proposed handmade wreaths, a never-ending circle with symbolic meaning. 22:52 Susan explains the format: a fall wreath auction for show audiences and a Christmas wreath auction for theater families. Anyone can donate a wreath, and the offerings have grown to include wooden signs, stands, and centerpieces. 24:11 Dorothy confirms the event happens in fall and at Christmas. 24:20 Susan describes a piece made by a longtime volunteer woodworker that now sits in The Rose's lobby, bearing her mother's name. She says friends who come to The Rose for mammograms send her photos of it. 26:36 Susan says the Louise McBee Circle of Life Circle of Wreaths will continue as long as she is alive, regardless of the dollar amount raised. 26:53 Dorothy notes the fundraiser has now run for over 24 years. 27:07 Susan points out that Art Park Players was involved with The Rose even before 2001, through the Style Show partnership in the 1990s, totaling well over three decades of support. 27:33 Dorothy asks Susan's favorite Art Park production. 29:43 Dorothy closes the interview and reflects on the richness of Susan's story. 30:50 Susan shares her final message: everyone is valuable, everyone is worthy, and everyone carries a light. No matter how small the flame, it can be the brightest thing in someone's darkest moment, and that light is hope.See omnystudio.com/listener for privacy information.

Most podcast hosts focus on teaching something valuable, but valuable content isn't what keeps listeners listening. And when attention drops halfway through an episode, listeners stop caring about what you say next. TedX speaker and professional magician Jimi Gibson is breaking down why listeners mentally check out of episodes (even when you're giving great info), the common mistakes that make people skip ahead or click away from your episode, and the psychological framework behind opening hooks, vocal delivery, and CTA transitions that keeps listeners hanging on for what comes next.If you want listeners staying locked into your episodes from your opening hook to your CTA, hit play and let's dive in.…2:35 – The 3-Part Hook Formula That Makes Listeners That Makes Listeners Stay Past The First 30 Seconds6:16 – The Hyper-Specific Opening That Sounds Like You're Reading Your Listener's Mind10:52 – The Curiosity Loop Structure That Keeps Listeners Listening Longer19:29 – The CTA Transition Framework That Keeps Your Pitch From Feeling Salesy22:42 – The Simple Vocal Shifts That Pull Distracted Listeners Back Into the Conversation…Episode Links:Meet Jimi Gibson: Website | LinkedInWatch Jimi's TEDx Talk: You Have Magic Power: Use It For GoodGet your editing off your plate so you can focus on growing your show: Book a call with Resonate Recordings…Other Episodes You'll Love: The Podcasting Psychology Behind Shows Listeners Can't Stop Listening To…Got Podcasting Questions? Send them to me here.Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends.Podcast Health Score™ See exactly where your show is losing listeners.Podcast SEO Mastery Optimize your show so it can get found 24/7.Apply for a spot on the show to get live podcasting help from me.Want more podcasting advice? See what I'm testing on SubstackGet reviews for your show with PodLottery...Special thanks to Resonate Recordings, our implementation partner for PodLaunch® Accelerator. If your podcasting efforts aren't bringing you the listeners or sales you expected, book a strategy call for help to fix it.Follow for more podcasting insights:  LinkedIn | PodLaunchHQ.com©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved.

Executive Summary In part two of the Prosperity Podcast's retirement series, Kim Butler and Spencer Shaw move beyond the numbers and into the human dimension of stopping work. Kim opens with a deceptively simple question: what does a full day of doing nothing actually feel like? Her answer, drawn from personal experience, sets the philosophical tone for everything that follows. We were put on this earth to serve, she argues, and when we stop serving, we stop progressing. Progress, she notes, quoting a late 1800s thinker, is the law of God. The conversation then turns to the practical mechanics of the retirement decision, starting with Social Security. Kim's guidance is direct: delay as long as possible, ideally to 72. The reason is mathematical. The crossover point, the age at which you collect more in total by waiting, falls between 14 and 18 years after the date you begin taking benefits. For most people who expect to live into their 80s and beyond, the math favors waiting. She also introduces Dr. Katy Votava as the go-to expert on Medicare, with a firm warning: decisions around Medicare enrollment carry deadlines that are irreversible. Missing the window means permanently losing the opportunity. The episode closes with one of its sharpest claims: the retirement age of 65 was proposed in 1930. Adjusted for today's life expectancy, it would be 87. Kim walks through the arithmetic. If a person earns from 27 to 87, that is 50 years of income on 10 to 15 percent savings. If they then live to 121, that is 40 years of spending with no new income. The numbers do not work. Dan Sullivan, at age 82, is cited as the counterexample: still producing some of his most impactful work, with a stated goal of reaching 156, simply because he thinks about the future differently. Links & Resources Mentioned For resources and additional information of this episode go toEmpower Your Finances With Our Prosperity Podcast Empowering Parents, Nurturing Futures - Prosperity Parents Kim D. H. Butler Keywords retirement age 87, Social Security delay strategy, when to take Social Security, Medicare enrollment deadlines, Katy Votava Medicare, longevity retirement planning, prosperity thinkers, financial freedom, Dan Sullivan longevity, age 121 actuarial tables, retirement math, working longer benefits, retirement and purpose, financial education, service and retirement, prosperity economics, retirement planning 2026, work in retirement, agency and responsibility, progress is the law of God Episode Highlights [00:00:00 - 00:01:08] Spencer frames part two and Kim makes the case that doing nothing feels yucky, not freeing. [00:01:08 - 00:04:10] Kim on drawing a hard line against wallowing and the quote: 'Progress is the law of God.' [00:04:10 - 00:07:53] Kim introduces the concept of agency from Dan Sullivan and explains why serving others improves your own state. [00:07:53 - 00:09:29] Social Security: Kim's firm recommendation to delay as long as possible, ideally to 72. [00:09:29 - 00:10:42] Kim explains the 14-to-18-year crossover point and why income taxes on Social Security should not drive the decision. [00:10:42 - 00:12:31] Kim introduces Dr. Katy Votava for Medicare guidance and warns about irreversible enrollment deadlines. [00:12:31 - 00:13:41] Actuarial tables updated: life insurance illustrations now go to age 121, up from 100. [00:13:41 - 00:14:56] Kim makes the case for working until the mid-80s. The retirement age of 65 from 1930 would be 87 today. [00:14:56 - 00:16:06] The math: 50 years earning, 40 years spending, 10-15% savings. 'Just not mathematically possible.' [00:16:06 - 00:19:30] Dan Sullivan at 82, goal age 156, and why that mindset produces better outcomes regardless of outcome. [00:19:30 - 00:20:46] Spencer previews part three on portfolio allocations and issues the CTA for Medicare help.  

CTA intern David Streitmatter continues his series and talks all things mindset, hoops and faith! David has been making big impact on the court and in our clients mindsets. Hear his journey today!

For 80 plus episodes of this show, my call to action was the EXACT same thing. Every. Single. Episode. It did not matter if the episode was about launching a podcast, picking equipment, or whether a podcast was even right for someone's business. The CTA never changed.This episode is for the podcaster who has been wondering why their show is not converting the way they expected. I'm walking you through the call to action mistake I made for 80 plus episodes of this very podcast, the disconnect it was creating between my listeners and my offer without me realizing it, what the right call to actions would have looked like instead, and the two question filter every CTA on your podcast needs to pass from here on out.In This Episode You'll Learn:Why having the same call to action at the end of every podcast episode is quietly killing your conversions (even when the offer itself is great)The three camps most podcasters fall into when it comes to talking about their offer on their show (and which one is the most common)What the right call to action could look like for four different sleep coach episodes inside the same businessThe two question filter every call to action on your podcast needs to pass from here on outWhy you do not need a brand new offer for every podcast episode (and what to do with the offers you already have)The exact move to make this week to find out if your call to actions are actually matching what your episodes are teachingWant to know exactly where your podcast is losing clients? Take the FREE Podcast to Clients Audit and get your PERSONALIZED report in less than 10 minutes! → https://podcastaudit.app/ Related Episode:I reference the Five Phase Listener Journey throughout this episode. If you want the full breakdown of all five phases and how to record episodes that meet each listener where they are, listen to The Five Phases Every Podcast Listener Goes Through (And How to Speak to Each One) hereConnect with Pamela:Join 500+ other moms who podcast inside the FREE community: https://skool.com/podcasters/Website: https://pamelakrista.com/ Instagram: https://instagram.com/pamelakrista/Email: pamela@pamelakrista.com