Podcasts about consumer strategy

In this episode I welcomes Lindsey  Mazza Capgemini's Global Retail Lead, to explore the latest findings from their annual What Matters to Today's Consumer report. The conversation uncovers significant shifts in consumer behaviour, AI-driven retail strategies, and the future of fast delivery.Mazza outlines how 2025 marks a turning point where science fiction meets retail reality. Consumer expectations are rapidly changing, with a notable surge in demand for ultra-fast delivery. According to the study, 70% of consumers now prefer 10-minute delivery, a dramatic rise from previous years. However, Mazza warns that while demand is high, willingness to pay for such convenience remains a challenge for retailers.Another key insight is the transformation of consumer segmentation. Traditional demographic-based segmentation is becoming outdated, replaced by machine-learning-driven clusters focusing on shopping behaviour. Capgemini's research identifies five distinct consumer groups based on purchasing habits rather than age or income, highlighting the importance of behaviour-driven marketing strategies.The discussion also delves into AI's evolving role in retail. Mazza explains how AI is revolutionizing both front-end consumer experiences and back-end operations. From personalized shopping recommendations to AI-powered logistics, generative AI enables retailers to refine supply chains, automate decision-making, and enhance the shopping journey. Notably, retail media networks use AI to optimize ad placement, influencing consumer purchases more effectively than traditional search engines.Retailers must also navigate the rise of social commerce, with 70% of consumers now shopping through social platforms and seeking influencer recommendations. This trend underscores the shift towards a more interactive, digital-first retail landscape.When asked where retailers should invest their last dollar, Mazza prioritizes three areas:Retail Media – The next wave of influencer marketing.Supply Chain Innovation – Fast, efficient logistics as a key consumer differentiator.Sustainability Initiatives – Particularly in food waste reduction, which offers financial and environmental benefits.With AI reshaping the retail landscape, Mazza emphasizes that success lies not in chasing AI use cases but in adopting value-driven technologies that enhance business performance and consumer engagement.For more insights, visit Capgemini's Research Institute or connect with Lindsay Mazza on LinkedIn.#RetailTrends #AIinRetail #FastDelivery #RetailMedia #ConsumerBehavior #RetailInnovation #VoiceofRetail Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

In this episode of Do This, Not That, host Jay Schwedelson interviews Lindsay Rutledge, Director of Consumer Strategy and Communication for the Nashville Predators. They discuss email marketing strategies, segmentation techniques, and the unique challenges of marketing for a major sports team.=================================================================Best Moments:(01:18) Lyndsay's background in sports marketing(04:07) Managing multiple brands and marketing responsibilities(05:31) Segmentation strategies based on past behaviors and interests(08:58) Cross-promotion between concerts and hockey games(10:05) Using animated GIFs and creative elements in emails(12:18) Email sending cadence and timing strategies(13:54) Collaboration between marketing, social media, and PR teams(14:56) Testing new ideas and creative approaches(15:50) Discussion of the catfish-throwing tradition at Predators games=================================================================Guest Bio:Lindsay Rutledge is the Director of Consumer Strategy and Communication for the Nashville Predators. With over 21 years of experience in sports marketing, Lyndsay has worked with the NHL, NCAA, and NFL. She started her career in college athletics, then moved to Nashville to work with the Tennessee Titans before joining the Predators in 2009. Lyndsay oversees email marketing communications and has played a significant role in developing the team's sophisticated segmentation strategies and creative marketing approaches.=================================================================MASSIVE thank you to our Sponsor, Marigold!!Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don't take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!Regardless of your size, check out Marigold today to get the solution you need to grow your business!Check out this free content from marigold that Jay has loved digesting, 5 Steps For Selecting The Right Email Marketing Platform.

In this episode of the Vint Podcast, co-hosts Billy Galanko and Brady Weller give away a Coravin Sparkling Wine System and speak with Jake Kloberdanz, CEO and Co-founder of ONEHOPE. ONEHOPE combines exceptional wine with a powerful mission: giving back to causes chosen by its customers. From Jake's early days stocking shelves for Gallo to founding a global brand that has donated over $11 million to charitable causes, this inspiring conversation covers the evolution of ONEHOPE, their innovative business model, and their commitment to quality and community.Key Highlights:The inception of ONEHOPE and Jake's inspiration from personal experiencesHow ONEHOPE marries world-class winemaking with purpose-driven givingInsights into their innovative tasting programs, flagship Napa property, and luxury-tier offeringsONEHOPE's collaboration with renowned winemakers like Philippe Melka and Rob Mondavi Jr.Behind-the-scenes stories of perseverance, building community, and creating impactONEHOPE Black Friday 20% OffLinks Mentioned:ONEHOPE Wine - https://www.onehopewine.com/Vint Marketplace - https://vintmarketplace.com/Don't forget to subscribe and leave a review!Chapters:00:00 Introduction to the Vent Podcast00:42 Exciting Coravin Giveaway03:49 Discussing Wine Searcher's Top 10 New Zealand Wines11:30 Interview with Jake Cleberdens, CEO of One Hope Wines25:04 Building a World-Class Winemaking Team25:47 Direct-to-Consumer Strategy and Flagship Tasting Room28:24 Marrying Wine Quality with a Cause30:44 Innovative and Iconic Vision for the Future38:34 Expanding the Wine Portfolio42:14 The Story Behind Fumé Blanc46:07 High-End Wine Collectors and Exclusive Experiences55:12 Challenges and Resilience in the Wine IndustryThe Vint Podcast is presented by Coravin, the world's leader in wine preservation systems. Listeners of the Vint Podcast can take 15% off their purchase on Coravin.com by using promo code VINT15 at checkout*. Members of the trade can access exclusive discounts at trade.Coravin.com.The Vint Podcast is a production of the Vint Marketplace, your source for the highest quality stock of fine wines and rare whiskies. Visit www.vintmarketplace.com. To learn more about Vint and the Vint Marketplace, visit us at https://vint.co or Vintmarketplace.com or email Brady Weller at brady@vint.co, or Billy Galanko at Billy@vintmarketplace.com.*Terms and Conditions Apply. Offer valid only on Coravin.com while supplies last. Pricing and discount are subject to change at any time. Coravin reserves the right to limit order quantities. No adjustments to prior purchases. Not valid for cash. Cheers!Past Guests Include: William Kelley, Peter Liem, Eric Asimov, Bobby Stuckey, Rajat "Raj" Parr, Erik Segelbaum, André Hueston Mack, Emily Saladino, Konstantin Baum, Landon Patterson, Heather Wibbels, Carlton "CJ" Fowler, Boris Guillome, Christopher Walkey, Danny Jassy, Kristy Wenz, Dan Petroski, Buster Scher, Andrew Nelson, Jane Anson, Tim Irwin, Matt Murphy, Allen Meadows, Altan Insights, Tim Gaiser, Vince Anter, Joel Peterson, Megan O'Connor, Adam Lapierre, Jason Haas, Ken Freeman, Lisa Perrotti-Brown,...

In this special episode, host Nirali Amin is coming to you live from the Money 20/20 conference in Las Vegas with special guest Laura Miller, EVP of Consumer Strategy and Digital at Frost Bank!With over 20 years of leadership experience at Frost, Laura shares how her work with AI and automation is empowering agents to work smarter, go deeper with customers, and provide the outstanding human-to-human support Frost is known for. Recorded on the ground at the world's leading financial conference, this episode explores how AI simplifies tasks so agents can navigate high-pressure situations with ease. Laura also discusses her work with LivePerson, the importance of committing to responsible AI, and emphasizing customer experience over efficiency.Join us as we discuss:Frost Bank's responsible approach to AI that aligns with its organizational goals and vision for customer service.How LivePerson AI empowers agents to turn negative situations into positive experiences.The importance of governance and leadership alignment for successful, ethical AI deployment.

In this episode of The Elusive Consumer, we dive deep into the world of men's grooming with Monica Aguilo, previously the head of consumer insights, strategy, and social impact at Manscaped. Discover how this revolutionary brand has transformed the below-the-waist grooming industry through data-driven decision-making, innovative marketing, and a unique blend of humor and social responsibility. From breaking taboos to expanding globally, Monica shares invaluable insights on building trust with consumers, leveraging feedback for product development, and the importance of staying true to your brand's voice. Whether you're a startup founder, marketing professional, or simply curious about the intersection of data and consumer goods, this episode offers a candid look at how one company is redefining an entire industry while making a positive impact on men's health.

In this episode of the DMC Marketing Nugget, host Devin Herz welcomes Brett Townsend, SVP of Strategy at Quester and co-author of Insights on the Brink. Brett brings a unique perspective, blending his extensive experience from both the client and agency sides of the consumer insights industry. He discusses the critical strategies that professionals need to adapt to the rapidly changing landscape of consumer insights. Whether you're looking to enhance your leadership skills, improve your storytelling with data, or attract top talent, Brett offers actionable advice to help you stay ahead in the field. Tune in to discover how you can elevate your insights game, reassert the value of insights in today's market, and make a lasting impact in today's competitive landscape. In this episode, you'll discover: Brett's inspiration behind co-authoring Insights on the Brink and how the book addresses the evolving needs in the consumer insights field. Effective strategies for becoming a more impactful leader and practitioner in the insights industry. The importance of storytelling in data presentation, with tips on how to enhance your narrative skills. Recommendations for identifying and attracting top talent to drive innovation and progress in the insights industry. Don't forget to subscribe to the DMC Marketing Nugget on YouTube and your favorite streaming platform for more expert insights and marketing tips. Visit DMCMarketingNugget.com for access to all our episodes. Here's to your success in dominating the world of consumer strategy!   #ConsumerStrategy #MarketLeadership #BusinessGrowth #BusinessInnovation #CustomerFocus #DataDriven  

In this episode of Inside Startup Investing, Chris Lustrino engages in a captivating conversation with David Phillips, CEO of Elf Labs. David shares the intriguing journey of how Elf Labs acquired the rights to a collection of beloved children's book characters, transforming them into a massive intellectual property powerhouse capable of rivaling major franchises in the entertainment industry.Highlights include…Monetization Strategy and Valuation (0:37)Value of the Characters and Monetization Opportunities (2:26)Creative Team and Direct-to-Consumer Strategy (10:43)Challenges and Future Growth (16:44)Revenue Projections and Long-Term Vision (18:45)Investment Opportunities and Community Involvement (22:21)

Today on our show, we're diving deeper into last episode's conversation on consumer responsibility. You'll soon be listening in on a chat recorded live in London between Bhavesh Unadkat, Vice President of Brand and Marketing UK, frog; Sharon Jiggins, Managing Director, 23red, also part of Capgemini Invent; and Matt Gratze, Former Director of Digital at Signet Jewelers. Our experts share their perspectives on some of the key ways that brands can show up and take a renewed ownership of their impact. Learn how leading with responsibility can lead to fresh forms of creativity and open up new avenues of business.Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Download the new frog report 'Chief Challenges 07: Your Consumer Responsibility' (https://fro.gd/3JSdvOK) Watch the full video of the conversation (https://www.frog.co/designmind/design-mind-frogcast-ep47-studio-sessions-your-consumer-responsibility) Host/Writer: Elizabeth Wood, Editorial Director, frog Research & Story Support: Camilla Brown, Senior Copyeditor, frog Audio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk)

Most brands will tell you they put the customer first. But how far are they really willing to go? For instance, how many companies make consumer needs priority over the fiscal bottom line? How many brands would be willing to recommend a competitor's product if it served their customer's needs better? Probably not a lot. In our newest frog report, 'The New Terms of Engagement' we explore these tensions with our guests and report authors Bhavesh Unadkat, Vice President of Brand, Marketing and Content Services UK, frog, Kerry Lee, Director of Commerce and Customer Transformation UK, frog and Christopher Baird, Global Head of Loyalty. At a time of unconditional responsibility, where consumers care more than ever about their purchasing decisions and customer experiences, with an eye toward sustainability, inclusivity and purpose, companies may need to change the way they act and communicate to meet a consumer base looking for more meaning in their marketing and commerce interactions.Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co)Download the new frog report 'Chief Challenges 07: Your Consumer Responsibility' (https://fro.gd/3JSdvOK)Find episode transcripts and more from our conversation (https://www.frog.co/designmind/design-mind-frogcast-ep-46-serving-the-consumer-unconditionally)Host/Writer: Elizabeth Wood, Editorial Director, frogResearch & Story Support: Camilla Brown, Senior Copyeditor, frogAudio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk)

Texas native and Sports Reporter, Jacklyn (Harris) Drake, was born with a passion for racing running through her veins. Attending her first racetrack at the young age of 6 weeks old, Jacklyn grew up in a household of racers and spent 13 years behind a steering wheel competing in Go-Karts, Quarter Midgets, Legends, and asphalt Late Models.Jacklyn's passion for motorsports and showcasing behind-the-scenes stories expanded in 2020 when she launched 'Monday Night Live' hosting a variety of guests from local dirt to NASCAR Cup drivers weekly on her Instagram LIVE.​In 2021 - she joined NASCAR full-time as a Manager in Direct-to-Consumer Strategy and NASCAR Roots reporter covering short track racing both digitally and LIVE on pit road. Connect with Jacklyn here:Sports Reporter | Jacklyn DrakeJacklyn Drake (@theoneNonlyJKD) / X (twitter.com)JACKLYN DRAKE (@theonenonlyjkd) • Instagram photos and videosJACKLYN DRAKE (@theonenonlyjkd) | TikTokJacklyn Marketing Group Home | Jacklyn Marketing GroupFacebookJacklyn Drake & Short Track Racing Club MerchandiseShop | Jacklyn DrakeConnect with JP Emerson:Website: www.jpemerson.com Twitter: @The_JPEmersonEmail: jp@jpemerson.com For more podcasts on cars checkout Ford Mustang The Early Years Podcast at www.TheMustangPodcast.com or atApple Podcasts or anywhere you get your podcastsFor more information aboutsponsorship or advertising on The JP Emerson Show or podcast launch servicescontact Doug Sandler at doug@turnkeypodcast.com or visit www.turnkeypodcast.com

Direct-to-consumer (DTC) businesses play an outsize role in disrupting industries. Think of eyeglasses and Warby Parker or mattresses and Casper. But after that initial disruption, industry competitors often adapt. Harvard Business School professor Len Schlesinger and Matt Higgins, the co-founder and CEO of private investment firm RSE Ventures, studied the teledentistry company SmileDirectClub and wrote a case study about its challenges as it scaled. In this episode, they break down how SmileDirectClub invested in strategic innovation and ultimately moved beyond DTC channels in order to thrive. Key episode topics include: strategy, business models, entrepreneurs and founder, strategy execution, scaling, direct-to-consumer, DTC, innovation, dental care, disruption, retail strategy, growth strategy. HBR On Strategy curates the best case studies and conversations with the world's top business and management experts, to help you unlock new ways of doing business. New episodes every week. · Listen to the original HBR Cold Call episode: SmileDirectClub Looks Beyond Direct-to-Consumer Marketing (2020)· Find more episodes of Cold Call· Discover 100 years of Harvard Business Review articles, case studies, podcasts, and more at HBR.org]]>

This week on Sg2 Perspectives, host Trevor DaRin is joined by Sg2 Principal Laurie Dowd and ShareMD Clinical Director of Consumer Activation Martha McElroy to discuss the challenge of getting the right patients through the door of health systems for the right care. Laurie and Martha talk about growth opportunities through care pathways and identifying patient friction points, as well as how Sg2 and ShareMD work together to help organizations implement these consumer growth strategies.   We are always excited to get ideas and feedback from our listeners. You can reach us at sg2perspectives@sg2.com, find us on Twitter as @Sg2HealthCare, or visit the Sg2 company page on LinkedIn.  

Zach Champeau is Sr. Director of Operations at Saleytics, an inside sales organization that has a program focused on DTC strategy. In this episode he shares the objectives companies have with DTC, where DTC activities have the most influence, types of programs that can help with lead generation, the main reasons why patients who need care drop out before receiving it, and how to measure the success of your program.Links from this episode:Zach Champeau LinkedIn https://www.linkedin.com/in/zach-champeau-50441264/Saleytics  https://www.salelytics.com/*****Please click this link to fill out the survey!***** https://form.jotform.com/231946554532056 Support the showConnect with Mastering Medical Device: Website: https://www.masteringmedicaldevice.com LinkedIn: https://www.linkedin.com/company/mastering-medical-device Patrick Kothe LinkedIn: https://www.linkedin.com/in/patrick-kothe Patrick Kothe Twitter: https://twitter.com/patrickkothe Support the show for as little as $3/month: https://www.buzzsprout.com/1286645/support Thanks for listening!

Kevin Hardage is President and General Manager at Teleflex Interventional Urology. They're treating a common problem males face as we age - Benign Prostatic Hyperplasia, or BPH. Their minimally invasive treatment provides relief for patients, and an effective way for physicians to better treat the disease.  In this Episode Kevin shares the issues with BPH, educating physicians who use the product, direct to consumer marketing, metrics and objectives within DTC, how to involve referring physicians, and team development.Links from this episode:Kevin Hardage LinkedIn https://www.linkedin.com/in/kevin-hardage-8466a64/Teleflex  https://www.teleflex.comUrolift System https://www.urolift.com/Support the showConnect with Mastering Medical Device: Website: https://www.masteringmedicaldevice.com LinkedIn: https://www.linkedin.com/company/mastering-medical-device Patrick Kothe LinkedIn: https://www.linkedin.com/in/patrick-kothe Patrick Kothe Twitter: https://twitter.com/patrickkothe Support the show for as little as $3/month: https://www.buzzsprout.com/1286645/support Thanks for listening!

Season 5. This season is all about some of the nuances of event based businesses. Think sports! There is a LOT more to it than you think! First up! A three part series on Speedway Motorsports. Starting on site at Bristol Motor Speedway.Geoff Ulrich has served as Senior Vice President of Consumer Strategy for Speedway Motorsports since January of 2015. Ulrich oversees the brand strategy, positioning, creative, social, and consumer sales strategies for each of Speedway Motorsports' properties.Ulrich's career began at Saatchi & Saatchi and Momentum managing national accounts such as Toyota, Coca-Cola, General Motors, Best Buy and Lowe's. In 2001, Ulrich joined Lowe's to lead their Sports, Events, Partnerships, Commercial Marketing and Gift Cards divisions prior to becoming a partner Victory Management Group (VMG).  At VMG, he secured and managed national accounts including Lowe's, 3M, Charlotte Motor Speedway, CARSTAR, Nickelodeon and many more.  In June of 2013, Ulrich became the Vice President of Partnerships for Speedway Motorsports who is the owner and operator of the premiere motorsports facilities in America.Join us on Facebook - Instagram This show is produced by: UN/COM Media Inc.

Join the unplanned all girls episode with Jorgy and Jacklyn. | Prominent racing driver and NASCAR Motorsports Reporter |1 - Texas Native - Where did your passion of motor racing begin? What was the racing scene like when it came to Go Karting and driving Quarter Midget cars? |2 - You studied Marketing at university and moved to North Carolina? What inspired the move? How did you adapt and what was it like working as a Graphic Designer at Roush Yates Engines? |3 - In the role you do as a reporter, how important is connecting the fans to the sport? Could you give our listeners a funny story in relation to the CARS Tour and Pit Row TV interviewing you did with the drivers |4 - It feels like the 2022 Nascar series just concluded? What storylines and rivalries are you looking forward to most this season for 2023? |5 - Taxi, Dinner and Avoid? (Nascar Edition) |6 - Women in motorsports - What's your honest assessment and perspective of women in motorsport at the moment? Do you believe we can be optimistic of seeing a Jamie Chadwick break ground into a series like F1 or even Indycar now she's part of the Andretti Autosport programme? |7 - You also have a Podcast yourself, called ‘Sealed off' focussed on asphalt Late Model racing and building the fan base for short track racing;. What was the inspiration for this idea and how have you used your marketing abilities to promote the podcast to different audiences? |8 - In 2021 you joined Nascar full time as Manager in Direct to Consumer Strategy. How did this opportunity come to fruition and how have you found the experience so far? |9 - Predict a Daytona 500 winner 10 - Tips and Advise for young girls breaking into motorsport.| SUBSCRIBE OUR YOUTUBE CHANNEL AND JOIN THE CONVERSATION BY FOLLOWING US ON TWITTER AT @StripTheDip @theoneNonlyJKD

Josh Rome is the Founder and CEO of Runway Health, the first direct-to-consumer telehealth company building a brand around travel health. With a career spanning technology, pharma and travel, Josh is uniquely positioned to build a transformative company at the intersection of these industries. Josh started his career at Adobe, helping publishers digitize their traditional print publication workflows through the launch of Adobe's Digital Publishing Suite. He then joined Patagonia Pharmaceuticals, a start-up specialty pharmaceutical company developing innovative prescription therapies for rare dermatologic diseases. Josh led business development efforts to secure an international licensing deal valued at over $100MM, a $1.5MM FDA grant, and ultimately the divestiture of Patagonia's lead assets to a public dermatology company in 2019. With an opportunity to better align his career with his passion for travel, Josh then launched CitySpeak, a daily travel based newsletter turned boutique travel agency. Through this experience, Josh identified the gap between travelers' needs and the current marketplace, which ultimately resulted in the genesis of Runway. Josh is an avid traveler and adventurer, having ventured to over 60 countries, circumnavigating the globe on Semester at Sea, and climbing mountains such as Kilimanjaro and Toubkal.In This Conversation We Discuss: [00:00] Intro[01:09] What products does Runway offer?[01:41] How Josh realized the opportunity for Runway[04:09] The “real genesis” of Runway[05:55] Pioneers bear so much risk[07:15] Choosing partnerships over self-production[08:07] Sponsor: Electric Eye electriceye.io/connect[09:03] Sponsor: JSON-LD for SEO jsonld.app[10:18] Sponsor: Wayflyer wayflyer.com/ecomm/honest[11:21] Runway's go-to-market strategy[13:43] How Runway compensates their partner network[15:52] Partners can value things other than money[17:17] Experiment and don't be afraid to fail[18:01] The benefits of being first to market[19:35] Coming up with your own relevant KPIs[20:29] Where to find Runway productsResources:Subscribe to Honest Ecommerce on YoutubeAffordable, convenient travel health medications for motion sickness, sleeplessness, altitude sickness, malaria prevention and traveler's diarrhea runwayhealth.comConnect with Josh linkedin.com/in/joshuaromeTake the first step towards Shopify success electriceye.io/connectGet your free structured data audit for your store jsonld.appFunding a better way wayflyer.com/ecomm/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

My guest today is Keith Wilson (https://www.linkedin.com/in/kowilson1/ (https://www.linkedin.com/in/kowilson1/)). Keith is the founder and CEO of Klearcoat Labs, a Web3 company that empowers automotive brands to bring their legendary IP to life through non-fungible tokens. A veteran executive in the automotive industry, Keith is leveraging his decade of experience to build  a bridge between the auto industry and the Web3 community.  Show Notes: What lessons can you take from a f500 to a DAO to help move the needle? Internal relationship management - speaking the language of various teams, meeting them where they are Data -  competitive benchmarking, traditional sales data, profit/loss data, and customer data Go-to-market - marketing that only highlights the new feature, comparisons to other similar features across the market How do you bridge the gap between traditional automotive companies and Web3? Onboarding - giving purchasers of cars the option to go and personalize a digital version Expansion of digital use cases - building a digital car from scratch and playing with it Integration with traditional use cases - priority for service appointments Using IRL touchpoints - car companies are everywhere, like stadiums, let the digital vehicle provide a unique experience Collaboration w/ Non-Automotive Brands Launching a Consumer Strategy in Midst of Bear Market Utility - not just a jpeg, partnerships Price - reasonable to macroenvironment Blockchain Selection - consumer friendly, previous partnerships  Leveraging Concept Vehicle - they can't build IRL, but they can build digital Thanks for listening! Did you know you can also watch the show on YouTube? Just hit the link below and don't forget to subscribe! https://www.youtube.com/channel/UCmLdoo9oEu2AhkH1cJHemfw (Web3 w/ Me - YouTube)

This week, Eoin and Pete riff on crypto asset service provider regulation through the lens of Revolut, the trifecta of crypto market failures in Voyager, Celsius and Terra, how Walmart's metaverse play with Roblox feels like the right platform vs. Decentraland or Sandbox, credit as a service player Noble coming out of stealth mode, and Goldman Sachs' next move into retail fintech with mobile network operator T-Mobile. This episode of MoneyNeverSleeps is sponsored by SecuriCentrix. SecuriCentrix is a trusted cyber security company with offices in Dublin, Cape Town and London. SecuriCentrix provides expert advisory services, primarily in the finance and fintech industries, with tailored security solutions to fit your specific needs and regulatory challenges. STORIES COVERED: Revolut wins FCA approval for crypto service (Finextra, 27-Sep-22) Bankrupt crypto lender Voyager to sell assets to Sam Bankman-Fried's FTX for $1.4 billion (CNBC, 27-Sep-22) Alex Mashinsky resigns as head of Celsius Network (FT, 27-Sep-22) South Korea seeks to freeze $62 million of bitcoin linked to crypto founder Do Kwon as manhunt continues (CNBC, 28-Sep-22) Walmart Dives Into Metaverse With Launches in Roblox (CoinDesk, 26-Sep-22) Noble emerges from stealth to help companies extend lines of credit to their customers (TechCrunch, 21-Sep-22) Goldman Sachs Strikes Credit Card Deal With T-Mobile After Apple and GM (20-Sep-22, Bloomberg) Where Does T-Mobile Fit in Goldman's Consumer Strategy? (Jason Mikula, Fintech Business Weekly, 25-Sep-22) LINKS: Leave a review on Apple Podcasts | Podchaser Subscribe on Apple Podcasts | Spotify | Google | Overcast Check out our MoneyNeverSleeps website Follow MoneyNeverSleeps on Twitter Follow Eoin Fitzgerald on Twitter Follow Pete Townsend on Twitter Get in touch at info@moneyneversleeps.ie

This week, Eoin and Pete riff on crypto asset service provider regulation through the lens of Revolut, the trifecta of crypto market failures in Voyager, Celsius and Terra, how Walmart's metaverse play with Roblox feels like the right platform vs. Decentraland or Sandbox, credit as a service player Noble coming out of stealth mode, and Goldman Sachs' next move into retail fintech with mobile network operator T-Mobile. This episode of MoneyNeverSleeps is sponsored by SecuriCentrix. SecuriCentrix is a trusted cyber security company with offices in Dublin, Cape Town and London. SecuriCentrix provides expert advisory services, primarily in the finance and fintech industries, with tailored security solutions to fit your specific needs and regulatory challenges. STORIES COVERED: Revolut wins FCA approval for crypto service (Finextra, 27-Sep-22) Bankrupt crypto lender Voyager to sell assets to Sam Bankman-Fried's FTX for $1.4 billion (CNBC, 27-Sep-22) Alex Mashinsky resigns as head of Celsius Network (FT, 27-Sep-22) South Korea seeks to freeze $62 million of bitcoin linked to crypto founder Do Kwon as manhunt continues (CNBC, 28-Sep-22) Walmart Dives Into Metaverse With Launches in Roblox Noble emerges from stealth to help companies extend lines of credit to their customers (TechCrunch, 21-Sep-22) Goldman Sachs Strikes Credit Card Deal With T-Mobile After Apple and GM (20-Sep-22, Bloomberg) Where Does T-Mobile Fit in Goldman's Consumer Strategy? (Jason Mikula, Fintech Business Weekly, 25-Sep-22) LINKS: Leave a review and subscribe on Podchaser | Apple Podcasts | Spotify | Google | Overcast Check out our MoneyNeverSleeps website Follow MoneyNeverSleeps on Twitter Follow Eoin Fitzgerald on Twitter Follow Pete Townsend on Twitter Get in touch at info@moneyneversleeps.ie --- Support this podcast: https://anchor.fm/moneyneversleeps/support

Today we're taking a trip to a place we're calling the ‘Futurescape': a place built on decentralized connections and thriving micro-communities, where culture is no longer bound by geographic regions and sustainable behaviors are simply an intuitive, convenient way of life. It's also the subject of a new frog report examining evolving consumer behaviors and future business opportunities. To guide us across the Futurescape and to unpack the many forces at work shaping it today, we're joined by Liron Reznik, Executive Strategy Director, Head of Brand Strategy and Consumer Strategy, in New York. Liron worked with a team of frogs to take a look at what's ahead for people, business and the planet, and along the way uncovered six major pillars and 12 macro-trends that are changing the landscape of tomorrow.Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co)Find episode transcripts and relevant info (https://fro.gd/3LO6TAQ)Download the new frog Futurescape report: (https://fro.gd/3Rhr77a)Research: Camilla Brown, Senior Copyeditor, frogAudio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk/)

In this episode, Gaia and Andreah chat with Merkle's Michela Baxter, Senior Director of Experience & Commerce, to understand gamification and its essential role in customer loyalty strategies. This episode tackles questions that include: • What is gamification? • What elements drive engagement, and how can brands incorporate them? • How do game mechanics interact with engagement drivers to achieve positive outcomes? • Why is gamification important for brands facing the deprecation of third-party cookies? Resources: • Blog post: Two Key Elements of a Gamified Experience (https://www.merkleinc.com/blog/two-key-elements-gamified-experience) • Whitepaper: Two Essential Elements of a Gamified Experience (https://www.merkleinc.com/thought-leadership/white-papers/two-essential-elements-gamified-experience) • Podcast: Get Personal with Email Marketing Strategy (https://www.merkleinc.com/thought-leadership/podcasts/get-personal-email-marketing-strategy)

John Stephens Discusses His New Consumer Strategy Role at Shaw Industries by Floor Focus Magazine

Today's episode is the newest installment of 4Ds! Gary met with a group of small business owners who are trying to step up their branding, marketing, and strategy on social media. Almost all of their questions were able be solved with an adjustment or rethinking of the platforms, content, and messaging of their brands on social media for this post-pandemic world. Enjoy! Let me know what you thought. Tweet Me! @garyvee Text Me! 212-931-5731 My Newsletter: garyvee.com/newsletter Check out my new NFT project: veefriends.com Join the VeeFriends Discord: https://discord.gg/veefriends Checkout my new co-hosted podcast with DraftKing's founder--Matt Kalish on all things sports, business, and alternative investing: https://linktr.ee/propsanddropspod

Interested in direct-to-consumer business? We are re-airing one of our most popular episodes to-date featuring the Farmer's Dog. Brett Podolsky joins The Modern Acre podcast to talk about how he helped create The Farmer's Dog, a dog food company focused on using real, fresh food and delivering customized servings to their customers. Brett shares the vision behind the company and why using real food is so important to the brand. While the company is not directly involved in a agriculture at the farm level, there is SO much insight from building a direct-to-consumer business, cutting out middlemen, focus on high quality food, marketing, and more! Let us know what you think! Show Notes: https://themodernacre.com/195

Today's episode is the newest installment of 4Ds! Gary met with a group of small business owners who are trying to step up their branding, marketing, and strategy on social media. Almost all of their questions were able be solved with an adjustment or rethinking of the platforms, content, and messaging of their brands on social media for this post-pandemic world. Enjoy! Let me know what you thought. Tweet Me! @garyvee Text Me! 212-931-5731 My Newsletter: garyvee.com/newsletter Check out my new NFT project: veefriends.com Join the VeeFriends Discord: https://discord.gg/veefriends Checkout my new co-hosted podcast with DraftKing's founder--Matt Kalish on all things sports, business, and alternative investing: https://linktr.ee/propsanddropspod

Lisa Hallam is the Senior Director for Loyalty and Consumer Strategy at Papa John's, the world's third-largest pizza delivery company with more than 5,500 restaurants in 49 countries and territories as of June 28, 2021.Loyakty360 CEO Mark Johnson spoke with Hallam about Papa John's latest promotion, their Papa Rewards program, and their planned customer engagement efforts. Read the article HERE.

Join Emma Dark, S&S Chief Customer Experience Officer in episode 004 of the Customer Experience Podcast, with our guest Amy Farrer on the jump from Telco to Tech-co. Amy Farrer is the Digital Capability and Planning Director at BT where her responsibilities include mobilising squads to support the Consumer Strategy, developing BT's Digital Capability with a focus on agile ways of working, and continuing to put customers at the heart of BT's mission statement. Amy and Emma talk about the importance of the customer sitting within every department, and how Amy is a champion of continuous improvement in BT, delivering customer and business value, quickly and sustainably.  Today she talks us through the challenges the pandemic presented, how the demands of the customer continue to change, and how adaptation and agile working is the new normal while supporting her staff's development in the process. Hope you enjoy the show! SHOWNOTES: Introducing Amy Farrer  From Telco to Tech-co BT's transformation becoming a digital services provider Agile ways of learning and working Transforming how we work and how we think Where does the customer feature within the digital transformation 3:07 Being data led, understanding customer needs and developing solutions that serve these needs Learn and adapt to the changes to customer needs Thoughts of the digital mindset Personalising customer needs to offer a holistic service How can the customer experience be imbedded in business culture 4:47 5 capability pillars  How do leaders become role models Live and breathe your customers needs Investment in different skills and develop the tools and processes to support staff Putting customers at the heart of your mission statement 7:00 BT's new digital unit established and developed Setting the vision for the future How has the culture changed  What actions are needed to be taken as you scale to make sure your mission statement is felt across other departments and teams? 9:07 The 5 pillars and their application to digital first approach 10:44 Build cross functional teams  Bring different skills together to solve customer problems How new templates and tools were developed during covid restrictions and how to see a positive through drastic organisational change Understanding user centred design 12:34  Build, measure, learn How do we know there is a need? What does the data show? Feasibility of bringing forward a protocol and understanding its utility  Digital Transformation 16:18 Communication is key and can help drive change Digicon events and how to generate excitement & increase engagement Driving cultural change  Empowering colleagues to drive change  The journey to being more IT oriented 19:06 Digital and customer transformation Dial up the change from legacy systems and make use of the data we have to make personalised experiences Changing technologies to manage change appropriately  The importance of gaining feedback from customers and involving them on the journey  What changes have you needed to make to focus on becoming more customer centric 23:07 Supporting development within the team  Nurturing a growth mindset - The Evolve Programme  Employee satisfaction taking the whole business on the journey together What examples prove the benefit of implementing these changes How did you pivot to manage the restrictions over the pandemic period 31:00 How do you keep growing when faced with such drastic challenges How to manage adaptations effectively Key challenges within the next 18 months with digital transformation Is hybrid working the future and what challenges does this face to team development and growth Change is here to stay, how do we recognise the need to continually adapt Taking care of people and supporting them after such drastic change How will the demands of the customer change 36:02 Customers want more  Personalise the customer experience  Investing in data and AI capabilities  The energy should be not in predicting the future but ensuring the organisation is ready to respond to whatever Focusing energy on how you build customer centered thinking into your everyday practice because that is how to ensure success Change fatigue and how to manage it 38:17 Seeing potential within your organisation and capitalise on all the positives Taking pride in the small wins and being excited for the future  Key advice to prepare for successful digital transformation  Investing in the team and skills available Be ready to learn from everyone Listen to the experts Take your people on the journey and build something new together Where does the customer sit within the business 41:47 Everywhere Top-down and bottom up Watch the whole episode here: https://www.youtube.com/watch?v=MkOwVZTosoY Find the full show notes and episode description here: https://www.sullivanstanley.com/insights/tel-co-to-tech-c…-with-amy-farrer/

The Gary Bisbee Show offers the following key insights: Professor Carpenter came from a family of physicians instilling healthcare knowledge at an early age. He has leveraged his marketing expertise and focus on consumers by conducting a research project with five large health systems that will be published in the near future. Professor Carpenter shared his view on the difference between Starbucks and healthcare providers in delivering personalized services. What sparked Greg's interest in marketing and teaching? (1:52)If he wasn't a professor, what would he be? (2:30)Greg's MBA course, ‘Consumers, Culture, and Leadership' (5:23)Successful leaders after COVID-19 (21:26)Biggest changes in marketing post-pandemic (19:36)Personalization of Data (12:45)Expectations of Healthcare Delivery Systems (14:42) 

We are so thankful to have Sidnee Peck, from Source Global, and Brian Stinson, from Peak Fleet on the podcast. We were able to go a little deeper in the conversation around values, alignment, and company culture being intentional. Sidnee talks about how their CEO and Founder, Cody Friesen, was very intentional about growing the strong company culture from day one. A company culture needs to be both organic and intentional and that is truly what he has tried to do. This intentionality starts during the hiring process with making sure that each hire truly is the best fit. Sidnee even discusses an example where there was a company hire that was brought on and shortly after it was revealed that the person was not the best fit. Sometimes it can be better to leave the seat empty instead of filling it with the wrong fit. Brian brings expertise to the table from his background and experience working with Intel, to the position he holds now as the Culture Engineer with Peak Fleet (we love that title name). He has worked with many companies, from start ups to larger organizations, to help build and develop their values which allowed for a very fluid conversation with Sidnee. There was so much to talk about and definitely not enough time- there will have to be a part two to this conversation. This episode is great for any listener and we really mean that. We talked about values, cultural alignment, misalignment, growing culture intentionally and organically, working together on a purpose and mission, having inspirational leaders at the forefront, growing a cultural legacy through storytelling and more. This conversation is for both leaders at the top and employees striving to grow to the top. At the end of the day, culture is not one size fits all. It can be difficult at times, but it is not rocket science. Thank you to our sponsor Catholic Education Arizona! For 23 years Catholic Education Arizona has helped serve underserved children with $268 million in scholarships. Catholic High Schools have a 99.4% graduation rate and 97% move on to higher education or military service. Participating partners like APS, BBVA, and Grand Canyon University receive a dollar-for-dollar Arizona State Tax Credit. The corporate partners enjoy helping our future work force, Building the Arizona community and future leaders! The partners also enjoy promotion in our newsletter, social media channels and podcast! Please call us at 602-218-6542 or visit www.ceaz.org, that's www.ceaz.org – they are changing lives one scholarship at a time! SOURCE Global, PBC makes the world's first renewable drinking water system, from just sunlight and air. Clean, safe, water made entirely off-grid, anywhere in the world. SOURCE was founded and built in Arizona and aims to perfect water for every person, every place. Sidnee Peck serves as EVP of Assets for SOURCE Global, PBC (formerly Zero Mass Water), a science and technology firm in Scottsdale, Arizona focused on Renewable Water. During her time at SOURCE she has held roles of Chief of Staff to the CEO and VP of Global BD Operations and Consumer Strategy. She is the former CEO of SMART Brain Aging, Inc. a healthcare technology company focused on dementia. Under Sidnee's leadership, SMART was awarded the Arizona Innovation Challenge award in summer 2016; she founded the Aging2.0 Local chapter and was a founding member of the action team for Dementia Friendly Tempe. She served as an instructor of entrepreneurship at the W. P. Carey School of Business at Arizona State University for nine years, where she also launched the Center for Entrepreneurship in 2014 and consulted with global technology firms in customer and market development. She helped to found the Golden Seeds Arizona Chapter and speaks frequently at StartUp Week and CCAZ events. Peck lives in Phoenix with her family and is devoted to innovation – she found her passion for startups as a co-founder with technology company, Alaris in 2009. She has her bachelor's from the University of New Mexico and her MBA from the W. P. Carey School of Business. Connect with Sidnee on LinkedIn and Twitter. The PEAK Fleet is an organizational development company with a purpose to create an engaged workforce that thrives together. The PEAK Fleet is a certified Benefit Corporation for Good and believes that improving the planet and supporting people is just as important as making a profit. They provide workshops, in-depth consulting, speaking engagements, and other events that guide organizations to improved employee satisfaction and business results. Brian Stinson, co-founder of The PEAK Fleet is a father, engineer, entrepreneur and athlete with more than 20 years building high performing teams and driving culture change. He has an Industrial Engineering degree, but believes that “people and systems thinking” has been in his DNA since birth. During his 21 years at Intel Corporation, he learned to combine the science of data and analytics with the power of empathy and authentic relationships to actually solve real world business problems. At the end of his tenure, Brian was responsible for the Workforce Strategy for Intel's 6000 person worldwide IT organization. While in this role, he decided that the balance of his career would be dedicated to Organizational Development. For Brian, launching The PEAK Fleet, represented an opportunity to help the greatest number of organizations unlock their full potential and make a bigger impact on the lives of people at work. Follow The Peak Fleet on LinkedIn, Facebook and Instagram. Resources / References You can join the open source information network for this podcast at: https://www.facebook.com/groups/culturecrush To subscribe to our monthly newsletter visit: https://www.culturecrushbusiness.com/subscribe/ Our contact information: culturecrushpodcast@gmail.com www.culturecrushbusiness.com Social Media Instagram: https://www.instagram.com/culturecrushpodcast/ Twitter: https://twitter.com/culturecrushbiz YouTube: https://www.youtube.com/channel/UCrgl1euEYjZGamAkWgxoJDg LinkedIn: https://www.linkedin.com/in/kindramaples/ Facebook Page: https://www.facebook.com/CultureCrushBusinessPodcast Facebook Group: https://www.facebook.com/groups/culturecrush

To mark the release of the finalised FCA vulnerability guidance, the Money Advice Trust held a special webinar to discuss what the guidance means for firms and how you and your organisation can change the regulator’s expectations into reality for your customers. Joining Vulnerability Lead Consultant, Chris Fitch for a very special discussion on the content of the FCA guidance are: - Sarah McKenzie - FCA, Head of Consumer Strategy and Policy - Mike Songer - Lloyds, Director Group Customer Vulnerability - Fiona Turner - UK Finance, Head of Vulnerability - Tim Hawley - Capital One, Head of Customer Vulnerability - Ian Phillips - Vulnerability Academy, Co-Facilitator Listen for insight, practical discussion, and the opportunity to hear directly from the FCA what your firm should do in response to vulnerability. You can also download our new free whitepaper to help your firm meet the FCA expectations and achieve positive outcomes for your vulnerable customers here: https://mailchi.mp/fd7a2c10e676/meeting-expectations-and-achieving-outcomes

The default position for many companies in an economic downturn is to play the discounting and fire sale card - or to deploy more performance based marketing and messaging tactics. But as this panel of social scientists, marketers and ad agency bosses discuss, there’s a lucrative segment of the population that are high-discretionary spenders called NEOs who don’t behave or buy like traditional consumers and have already triggered the start of a two-speed economic recovery. Jaggad’s Chief Customer Officer and former JB Hi-Fi CMO Scott Browning is joined by the Centre for Social Economics' Ross Honeywill, Jonathan Coles at Premium and 303MullenLowe CEO Nick Cleaver.     See omnystudio.com/listener for privacy information.

The COVID-19 pandemic has pushed food consumers online in huge numbers, with shoppers moving to delivery services to minimise their trips to supermarkets. Additionally the crisis saw many businesses create their own direct-to-consumer marketplaces, cutting out the middle man altogether. Waitrose polled 2,000 people across the UK and found that 77% now do at least some of their grocery shopping online, compared with 61% the year before. Is your brands e-commerce and direct-to-consumer strategy tapping into this growing marketplace? In today's podcast, host Stefan Gates is joined by Dean McElwee, Integrated Commercial Lead E-Commerce The Kellogg Company and Francis Nicholas, Group Digital Director, Nomad Foods, to hear their experience of e-commerce and direct-to-consumer, and to learn their recommendations for businesses across food and retail. About our panel Francis Nicholas, Group Digital Director, Nomad Foods Francis first got involved in the space more than a decade ago and was responsible for launching many of P&G’s brands into various Pure Plays (in particular Amazon) across multiple European markets. He also worked to drive the Online businesses with multiple Bricks & Clicks retailers. At Nomad Foods, Francis is responsible for driving the Online sales of Family Favourites such as iglo, Findus and Birdseye. Whilst this space has challenges, the consumer is ultimately the boss. Therefore it’s crucial for Brands and Retailers to understand how they can deliver against increasing consumer expectations whilst at the same time addressing the resulting business challenges – something Francis focusses on. Dean McElwee, Integrated Commercial Lead E-Commerce, The Kellogg Company Dean is the Integrated Commercial Lead, eCommerce for Europe at The Kellogg Company. Dean is a commercially focused E-Commerce leader with a broad commercial background with over 18 years’ experience in Retail Consulting and Sales Leadership for blue-chip multinational organisations. He has enjoyed a career spanning both emerging and developed markets across multiple channels. He has broad experience across both emerging and developed markets across multiple channels.

If there is anything recent events have taught us, it’s that being adaptable is a key trait in life and in business. To gain insight into the business side of things, Melissa Gonzalez, Host, Retail Refined sat down with Adam Gam, US Chief Marketing Officer for Perfect Corp. to discuss the importance of adapting and embracing a 360 degree direct to consumer strategy.What does Gam think is needed to make this strategy successful? Gam explained that consumers are spending more time online and are shopping more online. He feels that they have a big opportunity to capture those users’ needs by having a strong and complete service and direct to consumer (D2C) opportunities. “As the user's behavior changes, you know, due to COVID and all the lockdowns we've seen in 2020, we're also seeing user demand shifting to new needs. And once consumers experience the benefits of digital technology, there's no way for them to really go back to the old norm,” Gam said. He explained that they’re really seeing that e-commerce and “brand.com” are fundamental pieces of a complete D2C strategy. In regards to beauty tech — which is Gam’s area of expertise as the US Chief Marketing Officer for Perfect Corp. — Gam noted that beauty tech can really benefit from D2C strategies. “Especially the beauty tech that Perfect Corp. provides can play a very important part in enriching the web and e-commerce user experiences,” Gam said.For more insight into D2C strategy, adapting during COVID-19, and the beauty industry, don’t forget to check out the latest episode of Retail Refined!

On this episode, DP grabs Justin for a quick chat about Nike's direct to consumer strategy and how that will change the way boutiques and sneakerheads get the most hyped sneakers.

On this episode, DP grabs Justin for a quick chat about Nike's direct to consumer strategy and how that will change the way boutiques and sneakerheads get the most hyped sneakers.

Jim Martin from Green3 Apparel tells us the why and how of Direct to Consumer Strategy for Selling on Amazon. Did you know that almost nobody searches for a brand name when shopping on Amazon? Seriously, what do you do about that? No one searches for "Nike Shoes" or "Dial Soap." This episode has the insight and the answers to that dilemma and more! Learn the process of knowing how your customer finds your product. Learn how to rise to the top in Amazon Listings. Be on the lookout for dying markets to know when to re-invent your business model. Got a question we didn't answer? Cool, we got you. Just send an email to tina@neverstopconquering.com and we will respond!

Today we’re sitting down with Jay Gerhart, VP of Consumer Strategy at Atrium Health. In this episode Jay talks about how Atrium Health is implementing the "Jobs to be Done" theory and how it can help reshape healthcare.

As the co-founder of Gilt Groupe, one of the first flash-sale sites in the U.S., Alexandra Wilkis Wilson brought the excitement of a New York sample sale to the online world in 2007. From there, she launched and was the CEO of GlamSquad, the on-demand in-home beauty services app. Now the SVP of Consumer Strategy and Innovation at Allergan, her job is to build new digital ventures, including Spotlyte and Regi. Learn how Alexandra asks for what she wants, sets goals, and continues to innovate.

Interested in direct-to-consumer business? We are re-airing one of our most popular episodes to-date featuring the Farmer's Dog. Brett Podolskyjoins The Modern Acre podcast to talk about how he helped create The Farmer's Dog, a dog food company focused on using real, fresh food and delivering customized servings to their customers. Brett shares the vision behind the company and why using real food is so important to the brand. While the company is not directly involved in a agriculture at the farm level, there is SO much insight from building a direct-to-consumer business, cutting out middlemen, focus on high quality food, marketing, and more! Let us know what you think! Connect with The Farmer's Dog Website | Instagram Connect with The Modern Acre Website | Instagram | Twitter  

“We’re spending 18 percent of national GDP on healthcare, which means 6 percent of our entire national GDP you could go out and set on fire." In this episode of the Oliver Wyman Health Podcast, Sam Glick, Partner in the Health & Life Sciences practice at Oliver Wyman, chats with Marcus Osborne, Walmart’s Vice President of Health Transformation, about consumer purchasing behavior. For more information, follow us on Twitter @OWHealthEditor, read our online healthcare publication at health.oliverwyman.com, and see our guest roster: oliverwyman.com/oliverwymanhealthpodcast. Questions or comments? Email Oliver Wyman Health's Editor, jacqueline.dichiara@oliverwyman.com.

If you have any connection to the fashion or beauty industries you've most likely heard of Alexandra Wilkis Wilson at least of The GILT Group and Glamsquad. Her latest entrepreneurial success is Allergan's Spotlyte, educating millions  on beauty and medical aesthetics. Alexandra shares her remarkable entrepreneurial journey—from a childhood lemonade stand to leading 1,000 employees, how startups are romanticized, and teams are everything, the importance of a two-way street and how becoming a mother impacted her professional life, finding the right people to hire, launching a company in the biggest way, how culture has been a focus for her new company, and how she's learned to say no (but sometimes yes). Plus, a surprise, and a brainstorm for a social media strategy. Alexandra Wilkis Wilson, Entrepreneur, Executive, Board Director, Investor, Advisor, Mentor, Author, Public Speaker, and SVP, Consumer Strategy and Innovation for Allergan, joins Socialfly founders Stephanie Cartin and Courtney Spritzer in the MouthMedia Network studios for a conversation about building her company and her journey to success, along with a surprise and a brainstorm. In this episode: Coming from a lemonade stand as a child to launching GILT as her first entrepreneurial effort as a professional person Being bitten by the entrepreneurial bug, a major turning point for her — seeing tech, fashion, commerce, all really changing Why Alexandra is a big believer in teams The unexpected level of difficulty, and how startups are romanticized The process from idea to raising money and figuring out a business How Alexandra is involved in many startups in various ways Always seeking the perfect market fit  — a perfect storm of a good idea and amazing people, timing and funding What the co-founders focused on in their roles The importance of a two-way street, LinkedIn, helping others, what goes around comes around The timing of becoming a mother, how it brought a change Getting involved in Glamsquad because she bumped into cofounders who had a great idea What Alexandra is doing now is scarier than anything before Someone from Socialfly was the 500k Glamsquad customer When she was looking for board roles, a big client is Allergan owned Botox, doing something innovative Spotlyte – a great place to learn about beauty and skincare Alexandra is an expert in understanding consumer behavior, consumer strategy and innovation into an industry heavily regulated, that wasn't focused enough on customer A billboard in Times Square and a food truck for a launch Educating millions of consumers on beauty and medical aesthetics, unbranded Why Alexandra is surprised that a big, global company is so entrepreneurial Keep meeting people, keep track of people Hiring 50 new people in a year Leading over a 1,000 people at one time The culture at Alexandra's current office – transparent, communicative, respectful, agile, teamwork, fun, passionate, and more — consistency Whether being an entrepreneur gets easier? The good days and bad days phase her less Learning to say “no”

If you have any connection to the fashion or beauty industries you’ve most likely heard of Alexandra Wilkis Wilson at least of  The GILT Group and Glamsquad. Her latest entrepreneurial success is Allergan’s Spotlyte, educating millions  on beauty and medical aesthetics.Alexandra shares her remarkable entrepreneurial journey—from a childhood lemonade stand to leading 1,000 employees, how startups are romanticized, and teams are everything, the importance of a two-way street and how becoming a mother impacted her professional life, finding the right people to hire, launching a company in the biggest way, how culture has been a focus for her new company, and how she’s learned to say no (but sometimes yes). Plus, a surprise, and a brainstorm for a social media strategy. Alexandra Wilkis Wilson, Entrepreneur, Executive, Board Director, Investor, Advisor, Mentor, Author, Public Speaker, and SVP, Consumer Strategy and Innovation for Allergan, joins Socialfly founders Stephanie Cartin and Courtney Spritzer in the MouthMedia Network studios for a conversation about building her company and her journey to success, along with a surprise and a brainstorm.In this episode: Coming from a lemonade stand as a child to launching GILT as her first entrepreneurial effort as a professional person Being bitten by the entrepreneurial bug, a major turning point for her — seeing tech, fashion, commerce, all really changing Why Alexandra is a big believer in teams The unexpected level of difficulty, and how startups are romanticized The process from idea to raising money and figuring out a business How Alexandra is involved in many startups in various ways Always seeking the perfect market fit  — a perfect storm of a good idea and amazing people, timing and funding What the co-founders focused on in their roles The importance of a two-way street, LinkedIn, helping others, what goes around comes around The timing of becoming a mother, how it brought a change Getting involved in Glamsquad because she bumped into cofounders who had a great idea What Alexandra is doing now is scarier than anything before Someone from Socialfly was the 500k Glamsquad customer When she was looking for board roles, a big client is Allergan owned Botox, doing something innovative Spotlyte – a great place to learn about beauty and skincare Alexandra is an expert in understanding consumer behavior, consumer strategy and innovation into an industry heavily regulated, that wasn’t focused enough on customer A billboard in Times Square and a food truck for a launch Educating millions of consumers on beauty and medical aesthetics, unbranded Why Alexandra is surprised that a big, global company is so entrepreneurial Keep meeting people, keep track of people Hiring 50 new people in a year Leading over a 1,000 people at one time The culture at Alexandra’s current office – transparent, communicative, respectful, agile, teamwork, fun, passionate, and more — consistency Whether being an entrepreneur gets easier? The good days and bad days phase her less Learning to say “no”

Tal Hayat, VP of Marketing and Consumer Strategy, and Nick Ferry, Marketing Associate at Tunity, join the Social Pros Podcast to discuss the ways Tunity is using social to build customer awareness and loyalty.   Special thanks to our sponsors: Salesforce Marketing Cloud (Magic Moments: How to Create Inspired Marketing to Amaze Your Customers: candc.dl/amazecustomers) Convince & Convert (Experience This! Show: experiencethisshow.com) Yext (The Everywhere Brand: http://offers.yext.com/everywherebrand)   In This Episode 6:20 - How Tunity is creating engagement through customer stories 11:15 - How Tunity functions as both a B2B and a B2C company 11:59 - How to find success in social as a young company 19:16 - How Tunity uses social to build customer awareness along with loyalty 20:32 - How Tunity is engaging with college campuses to build customer awareness 24:01 - How Tunity has sustained a B2C product by monetizing in B2B   Resources Salesforce Rev.com Tunity   Visit SocialPros.com for more insights from your favorite social media marketers.  

Consumers using scripts to bait debt collectors into FDCPA violations is certainly nothing new.  InsideARM has been publishing articles about this issue for years: https://www.insidearm.com/news/00006606-five-signs-that-a-debtor-is-trying-to-ent/ While the practice of consumers baiting collectors into FDCPA violations is well-established, the specific techniques and scripts used continue to change and evolve.  A new script and technique for baiting collectors into FDCPA violations is sweeping across the country about which all debt collectors should be aware.   In the latest episode of the Debt Collection Drill podcast, Moss & Barnett attorneys John Rossman http://www.lawmoss.com/john-rossman/ and Mike Poncin http://www.lawmoss.com/michael-s-poncin/ discuss this latest call baiting strategy and provide specific steps debt collectors can take to avoid an FDCPA violation when faced with a consumer using this script.  Attorneys Rossman and Poncin also discuss the “new frontier” of debt collectors using text messages and how to potentially overcome the regulatory and legal hurdles with use of this technology. 

It's episode 10! Can you believe it?! This week's guest is absolutely perfect to mark the occasion. What We Do is thrilled to welcome Alexandra Wilkis Wilson to the show. Alexandra is the co-founder of Gilt, Glam Squad, and Fitz Co. She is currently the CEO of Fitz Co. and also SVP of Consumer Strategy and Innovation at Allergan. The Harvard and Harvard Business school alum is a best selling author, speaker, and fierce wife and mother of two. Alexandra's vast experience in entrepreneurship, start-ups, and advising and investing in fellow female founders makes her the perfect guest for the WWD audience. If anyone out there is interested in starting your own business or is scared to take the plunge on a big dream, whatever it may be, this episode is for you. Enjoy!

What makes women great leaders? Dorinda Walker (Vice President of Consumer Strategy and Key Initiatives within Multicultural Marketing for Prudential’s U.S. Businesses) opens up about her difficult childhood and what fueled her passion to help and lead others. She shares wisdom on the skills and attributes that make women great leaders and gave advice to help women build their self confidence and self worth. This is an absolute must listen episode for all. Some of the questions I asked Dorinda: 06:45 You've shared that you had a difficult street life as a teenager. Tell us about that? 08:20 What helped you to transition and navigate those difficult experiences and move forward? 10:00 How were you introduced to Faith? 13:05 What's driving you with Prudential today? 13:40 Why do you love leading people? 14:40 What do you wish more C suite leaders would see in women and a more diverse consumer base and employees? 15:45 What are some of the skills/attributes that you believe make women great leaders today? 17:20 Could you share one of the biggest challenges you've faced as a leader at Prudential? 18:50 What helps you today to remain calm with chaos happening all around you? 20:00 What advice would you give to women listening to help them build their self confidence and self worth they need to thrive? 21:17 What are your thoughts on women who worry about achieving their corporate dreams, while still wanting enough time and energy to raise a family and enjoy a complete life? 22:18 How do you empower and nurture your kids to dream big dreams and to take the necessary actions to pursue them? Thanks for Listening! Follow us on  and . If you're listening through the Apple Podcast App, please help us grow this movement.  (Please click the link from your cell phone, then click the REVIEWS tab). Ratings, reviews and subscribes are extremely helpful to expanding our reach within the Apple Podcast community. Discover more at