POPULARITY
Escaping the underworld may not sound like a marketing strategy until you look at how Hades turned it into a blueprint for success.Developed by indie studio Supergiant Games, Hades isn't just a video game, it's a critically acclaimed masterpiece thanks to its iterative development, rich storytelling, and a fanbase that helped shape the game in real time. In this episode, we dive into the lessons marketers can learn from this roguelike phenomenon with special guest Zoe Hawkins, Director, Content Marketing & Integrated Campaign Strategy at Sumo Logic.Together, we explore what B2B marketers can learn from fearless experimentation, community co-creation, and crafting content your audience can't help but share.About our guest, Zoe HawkinsZoe Hawkins is a former video game and tech journalist turned content marketer. She has over a decade of professional experience turning technical understanding into fluent communication. Working with a range of B2B tech companies, Zoe has helped create value across marketing and strategy. She also serves as co-lead for Sumo Logic's sustainability-focused ERG, the Planeteers. When not working, Zoe is usually absorbed in speculative fiction – video games, books, or streaming media. She's a mom to two cats and a grade-school-aged daughter, living with her husband in perpetually sunny Arizona.What B2B Companies Can Learn From Hades:Experimentation is the only way forward. In Hades, dying isn't a setback; it's part of the process. Zoe says, “You keep experimenting and you're gonna fail. And that's okay... Each time you learn and you grow and you do it better.” For marketers, it's a reminder that campaigns don't need to be perfect out of the gate. Failure isn't fatal. Failure is how you find what works.Build content with your community, not just for them. Supergiant launched Hades in early access, inviting players to shape the game as it evolved. Zoe explains, “They give feedback. It's almost like a co-design, co-development process with your fans.” B2B marketers can do the same by involving their audience early, whether through feedback loops, pilots, or beta content. Let your audience help build what they want. It not only strengthens relationships, but it also keeps them excited about what's coming next.Create content that people want to share. Hades isn't just a game people play, it's one they rave about. Zoe asks, “How do you make it that people are actually happy to use your product and excited to use it… not just customer loyalty, but advocacy? They wanna tell other people, ‘you will not believe how cool this thing is'.” That's exactly what Hades achieves through intentional design, standout storytelling, and undeniable personality. Marketers should aim for the same. Treat your content the way Hades treats gameplay, and your audience won't just consume it, they'll spread it.Quotes*“ You keep experimenting, and you're gonna fail. And that's okay. If I think about it, you come into a new team or you come into a new product launch or you come into a new organization, whatever it might be. And you think you know how to play the game, you think you know what it takes to succeed, to beat the boss, whatever that is. And you do the run according to the way that you've done it, maybe in other roles or other companies, and you die, you fail. It doesn't necessarily go a hundred percent to plan, and that's okay. And then you get to restart with a new weapon, a new strategy, a new approach, whatever that might be, and pull it back together. Bring it back in to say, ‘okay, let's, let's try it again. Let's run it again and see if we're successful this time.' And that just feels so liberating and then each time you learn and you grow and you do it better.”*“ I love the idea that they only make one game at a time, that they're so focused, and it comes through in the work. It's so polished, it's so well made, and clearly made with love, that transfers to me. And I think if we tie it back to that B2B marketing, I think about working in tech, working in SaaS, how do you give that moment of delight where it's not just like, ‘oh my gosh, your company saved me this amount of money or whatever, or this tool is worthwhile for me.' But how do you make it that people are actually happy to use your product and excited to use it, or have that sense of not just customer loyalty, but advocacy. They wanna tell other people, ‘you will not believe how cool this thing is.'”*“ One of my favorite kinds of content to make is case studies because we get to make our customer shine and tell their story… I know our story backwards and forward. What's your story? Why are you winning with this? Why are you succeeding with this? And being able to tell something cool that they figured out, a way they're using our product that we didn't even think about that's interesting or cool.”*“ Not being afraid to experiment, not being afraid to fail, I think, is such an important marketing lesson, because you're gonna have some risks that are gonna be great, and you're gonna take some risks that are gonna just completely flop. And that's okay. That's how we learn. That's how we try new things.”Time Stamps[0:55] Meet Zoe Hawkins, Director, Content Marketing & Integrated Campaign Strategy at Sumo Logic[02:20] Why Hades?[03:08] The Role of Director of Content Marketing and Integrated Campaigns at Sumo Logic[03:54] Origins of Hades[15:29] B2B Marketing Lessons from Hades[44:32] Importance of Humor in Branding and Content Strategy[49:47] Versatility of Video Content[54:11] Final Thoughts and TakeawaysLinksConnect with Zoe on LinkedInLearn more about Sumo LogicAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK.
Edge Delta founder and CEO Ozan Unlu joins Dash0's Mirko Novakovic to discuss the rise of telemetry pipelines and why this once-niche idea is now critical infrastructure. Ozan shares how his experience at Microsoft and Sumo Logic inspired him to challenge centralized observability models. They cover data tiering, pipeline-based architectures and the growing role of AI in curating massive telemetry streams.
Segment 1 - Secrets and their role in infrastructure security From API keys and tokens to environment variables and credentials, secrets are foundational—and often overlooked—attack surfaces in cloud-native and distributed systems. We break down the risks tied to poor secret hygiene, discuss emerging patterns for secure secret management at scale, and shares insights on integrating secrets management into systems design. This segment is sponsored by Fastly. Visit https://securityweekly.com/fastly to learn more about them! Segment 2 - Weekly Enterprise News In this week's enterprise security news, we have: Funding, mostly focused on identity security and ‘secure-by-design' Palo Alto acquires one of the more mature AI security startups, Protect AI LimaCharlie is first with a cybersecurity-focused MCP offering Meta releases a ton of open source AI security tooling, including LlamaFirewall Exploring the state of AI in the SOC The first research on whether AI is replacing jobs is out Some CEOs are requiring employees to be more productive with AI Are prompts the new IOCs? Are puppies the new booth babes? We get closure on two previous stories we covered: one about an ex-Disney employee, and one about a tiny dog Segment 3 - Executive Interviews from RSAC CYWARE The legacy SecOps market is getting disrupted. The traditional way of ingesting large troves of data, analysis and actioning is not efficient today. Customers and the market are moving towards a more threat centric approach to effectively solve their security operations challenges. CERT Water Management Case Study Cybersecurity Alert Fatigue! How Threat Intelligence Can Turn Data Overload Into Actionable Insights Blog Frost & Sullivan's 2024 Threat Intelligence Platform Radar Report 2025 TIP Buyer's Guide This segment is sponsored by Cyware. Visit https://securityweekly.com/cywarersac to request a demo! SUMOLOGIC Intelligent SecOps is more than a buzzword—it's a blueprint for modernizing security operations through real-time analytics, contextual threat intelligence, and AI-powered automation. In this segment, Sumo Logic's Field CTO Chas Clawson explains how SOC teams can accelerate detection and response, cut through alert noise, and improve security outcomes by fusing AI-driven automation with human context and expertise. He also shares the latest security capabilities Sumo Logic announced at the RSA Conference to help organizations build and operate Intelligent SecOps. Press Release: Sumo Logic Unifies Security to Deliver Intelligent Security Operations Blog: RSAC 2025 Intelligent Security Operations Brief: Sumo Logic Threat Intelligence Chas Blog: Cloudy with a chance of breach: advanced threat hunting strategies for a hyperconnected and SaaSy world LinkedIn Live: Implications of AI in a modern defense strategy This segment is sponsored by Sumo Logic. Visit https://securityweekly.com/sumologicrsac to learn more about them! Visit https://www.securityweekly.com/esw for all the latest episodes! Show Notes: https://securityweekly.com/esw-406
Segment 1 - Secrets and their role in infrastructure security From API keys and tokens to environment variables and credentials, secrets are foundational—and often overlooked—attack surfaces in cloud-native and distributed systems. We break down the risks tied to poor secret hygiene, discuss emerging patterns for secure secret management at scale, and shares insights on integrating secrets management into systems design. This segment is sponsored by Fastly. Visit https://securityweekly.com/fastly to learn more about them! Segment 2 - Weekly Enterprise News In this week's enterprise security news, we have: Funding, mostly focused on identity security and ‘secure-by-design' Palo Alto acquires one of the more mature AI security startups, Protect AI LimaCharlie is first with a cybersecurity-focused MCP offering Meta releases a ton of open source AI security tooling, including LlamaFirewall Exploring the state of AI in the SOC The first research on whether AI is replacing jobs is out Some CEOs are requiring employees to be more productive with AI Are prompts the new IOCs? Are puppies the new booth babes? We get closure on two previous stories we covered: one about an ex-Disney employee, and one about a tiny dog Segment 3 - Executive Interviews from RSAC CYWARE The legacy SecOps market is getting disrupted. The traditional way of ingesting large troves of data, analysis and actioning is not efficient today. Customers and the market are moving towards a more threat centric approach to effectively solve their security operations challenges. CERT Water Management Case Study Cybersecurity Alert Fatigue! How Threat Intelligence Can Turn Data Overload Into Actionable Insights Blog Frost & Sullivan's 2024 Threat Intelligence Platform Radar Report 2025 TIP Buyer's Guide This segment is sponsored by Cyware. Visit https://securityweekly.com/cywarersac to request a demo! SUMOLOGIC Intelligent SecOps is more than a buzzword—it's a blueprint for modernizing security operations through real-time analytics, contextual threat intelligence, and AI-powered automation. In this segment, Sumo Logic's Field CTO Chas Clawson explains how SOC teams can accelerate detection and response, cut through alert noise, and improve security outcomes by fusing AI-driven automation with human context and expertise. He also shares the latest security capabilities Sumo Logic announced at the RSA Conference to help organizations build and operate Intelligent SecOps. Press Release: Sumo Logic Unifies Security to Deliver Intelligent Security Operations Blog: RSAC 2025 Intelligent Security Operations Brief: Sumo Logic Threat Intelligence Chas Blog: Cloudy with a chance of breach: advanced threat hunting strategies for a hyperconnected and SaaSy world LinkedIn Live: Implications of AI in a modern defense strategy This segment is sponsored by Sumo Logic. Visit https://securityweekly.com/sumologicrsac to learn more about them! Visit https://www.securityweekly.com/esw for all the latest episodes! Show Notes: https://securityweekly.com/esw-406
Segment 1 - Secrets and their role in infrastructure security From API keys and tokens to environment variables and credentials, secrets are foundational—and often overlooked—attack surfaces in cloud-native and distributed systems. We break down the risks tied to poor secret hygiene, discuss emerging patterns for secure secret management at scale, and shares insights on integrating secrets management into systems design. This segment is sponsored by Fastly. Visit https://securityweekly.com/fastly to learn more about them! Segment 2 - Weekly Enterprise News In this week's enterprise security news, we have: Funding, mostly focused on identity security and ‘secure-by-design' Palo Alto acquires one of the more mature AI security startups, Protect AI LimaCharlie is first with a cybersecurity-focused MCP offering Meta releases a ton of open source AI security tooling, including LlamaFirewall Exploring the state of AI in the SOC The first research on whether AI is replacing jobs is out Some CEOs are requiring employees to be more productive with AI Are prompts the new IOCs? Are puppies the new booth babes? We get closure on two previous stories we covered: one about an ex-Disney employee, and one about a tiny dog Segment 3 - Executive Interviews from RSAC CYWARE The legacy SecOps market is getting disrupted. The traditional way of ingesting large troves of data, analysis and actioning is not efficient today. Customers and the market are moving towards a more threat centric approach to effectively solve their security operations challenges. CERT Water Management Case Study Cybersecurity Alert Fatigue! How Threat Intelligence Can Turn Data Overload Into Actionable Insights Blog Frost & Sullivan's 2024 Threat Intelligence Platform Radar Report 2025 TIP Buyer's Guide This segment is sponsored by Cyware. Visit https://securityweekly.com/cywarersac to request a demo! SUMOLOGIC Intelligent SecOps is more than a buzzword—it's a blueprint for modernizing security operations through real-time analytics, contextual threat intelligence, and AI-powered automation. In this segment, Sumo Logic's Field CTO Chas Clawson explains how SOC teams can accelerate detection and response, cut through alert noise, and improve security outcomes by fusing AI-driven automation with human context and expertise. He also shares the latest security capabilities Sumo Logic announced at the RSA Conference to help organizations build and operate Intelligent SecOps. Press Release: Sumo Logic Unifies Security to Deliver Intelligent Security Operations Blog: RSAC 2025 Intelligent Security Operations Brief: Sumo Logic Threat Intelligence Chas Blog: Cloudy with a chance of breach: advanced threat hunting strategies for a hyperconnected and SaaSy world LinkedIn Live: Implications of AI in a modern defense strategy This segment is sponsored by Sumo Logic. Visit https://securityweekly.com/sumologicrsac to learn more about them! Show Notes: https://securityweekly.com/esw-406
This week on DisrupTV, we interviewed Bruno Kurtic, CEO/Co-founder of Bedrock Security, previously Co-founder of Sumo Logic and Shanda Gore, founder of Mays Associates and author of The PinLeader Path: Identify, Engage, and Develop Effective Human and AI Leadership for Your Organizational Culture. Bruno discussed the convergence of AI and data security, emphasizing the importance of AI governance and the need for enterprises to center data in their security strategies. He highlighted Bedrock Security's metadata lake, which uses AI to classify and manage data at scale, addressing regulatory concerns and improving data security posture. Shanda shared insights on effective leadership in the age of AI, stressing the importance of human-AI collaboration, critical thinking, and ethical AI use. Both guests underscored the evolving landscape of leadership and the necessity for organizations to adapt to AI's growing influence. DisrupTV is a weekly podcast with hosts R "Ray" Wang and Vala Afshar. The show airs live at 11:00 a.m. PT/ 2:00 p.m. ET every Friday. Brought to you by Constellation Executive Network: constellationr.com/CEN.
CEO Joe Kim shares how Sumo Logic has implemented generative AI to democratize data analytics, leveraging AWS Bedrock's multi-agent capabilities to dramatically improve accuracy.Topics Include:Introduction of Joe Kim, CEO of Sumo Logic.Question: Overview of Sumo Logic's products and customers?Sumo Logic specializes in observability and security markets.Company leverages industry-leading log management and analytics capabilities.Question: How has generative AI entered this space?Kim's background is in product, strategy and engineering.Non-experts struggle to extract value from complex telemetry data.Generative AI provides easier interface for interacting with data.Question: How do you measure success of AI initiatives?Focus on customer problems, not retrofitting AI everywhere.Launched "Mo, the co-pilot" at AWS re:Invent.Mo enables natural language queries of complex data.Mo suggests visualizations and follow-up questions during incidents.Question: What challenges did you face implementing AI?Team knew competitors would eventually implement similar capabilities.Single model approach topped out at 80% accuracy.Multi-agent approach with AWS Bedrock achieved mid-90% accuracy.Bedrock offered security benefits and multiple model capabilities.Question: How was working with the AWS team?Partnered with Bedrock team and tribe.ai for implementation.Partners helped avoid pitfalls from thousands of prior projects.Question: What advice for other software leaders?Don't implement AI just to satisfy board pressure.Identify problems without mentioning generative AI first.Innovation should come from listening to customers.Question: Future plans with AWS partnership?Moving toward automated remediation beyond just analysis.Question: Has Sumo Logic monetized generative AI?Changed pricing from data ingestion to data usage.New model encourages more data sharing without cost barriers.Participants:Joe Kim – Chief Executive Officer, Sumo LogicSee how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon/isv/
In this episode of Partnerships Unraveled, we sit down with Timm Hoyt, SVP of Global Partner Sales and Alliances at Sumo Logic, to break down why companies that prioritize a partner-first strategy see massive long-term success. - How to shift from a partner-convenient to a partner-centric model - Why a clear vision is critical for scaling global partnerships - The hard financial metrics that prove partner-led growth is the future - The role of AWS Marketplace in simplifying enterprise deals - How AI and solution providers are reshaping the channel Timm shares insights from his career-leading channel transformations at Sumo Logic, Druva, and PagerDuty. If you're a channel leader looking to scale faster and drive revenue through partnerships, this episode is packed with insights. Connect with Timm: https://www.linkedin.com/in/timm-hoyt-43a853a/ _________________________Learn more about Channext
I'm doing things a bit differently for this episode of Experiencing Data. For the first time on the show, I'm hosting a panel discussion. I'm joined by Thomas Reuters's Simon Landry, Sumo Logic's Greg Nudelman, and Google's Paz Perez to chat about how we design user experiences that improve people's lives and create business impact when we expose LLM capabilities to our users. With the rise of AI, there are a lot of opportunities for innovation, but there are also many challenges—and frankly, my feeling is that a lot of these capabilities right now are making things worse for users, not better. We're looking at a range of topics such as the pros and cons of AI-first thinking, collaboration between UX designers and ML engineers, and the necessity of diversifying design teams when integrating AI and LLMs into b2b products. Highlights/ Skip to Thoughts on how the current state of LLMs implementations and its impact on user experience (1:51) The problems that can come with the "AI-first" design philosophy (7:58) Should a company's design resources be spent on go toward AI development? (17:20) How designers can navigate "fuzzy experiences” (21:28) Why you need to narrow and clearly define the problems you're trying to solve when building LLMs products (27:35) Why diversity matters in your design and research teams when building LLMs (31:56) Where you can find more from Paz, Greg, and Simon (40:43) Quotes from Today's Episode “ [AI] will connect the dots. It will argue pro, it will argue against, it will create evidence supporting and refuting, so it's really up to us to kind of drive this. If we understand the capabilities, then it is an almost limitless field of possibility. And these things are taught, and it's a fundamentally different approach to how we build user interfaces. They're no longer completely deterministic. They're also extremely personalized to the point where it's ridiculous.” - Greg Nudelman (12:47) “ To put an LLM into a product means that there's a non-zero chance your user is going to have a [negative] experience and no longer be your customer. That is a giant reputational risk, and there's also a financial cost associated with running these models. I think we need to take more of a service design lens when it comes to [designing our products with AI] and ask what is the thing somebody wants to do… not on my website, but in their lives? What brings them to my [product]? How can I imagine a different world that leverages these capabilities to help them do their job? Because what [designers] are competing against is [a customer workflow] that probably worked well enough.” - Simon Landry (15:41) “ When we go general availability (GA) with a product, that traditionally means [designers] have done all the research, got everything perfect, and it's all great, right? Today, GA is a starting gun. We don't know [if the product is working] unless we [seek out user feedback]. A massive research method is needed. [We need qualitative research] like sitting down with the customer and watching them use the product to really understand what is happening[…] but you also need to collect data. What are they typing in? What are they getting back? Is somebody who's typing in this type of question always having a short interaction? Let's dig into it with rapid, iterative testing and evaluation, so that we can update our model and then move forward. Launching a product these days means the starting guns have been fired. Put the research to work to figure out the next step.” - (23:29) Greg Nudelman “ I think that having diversity on your design team (i.e. gender, level of experience, etc.) is critical. We've already seen some terrible outcomes. Multiple examples where an LLM is crafting horrendous emails, introductions, and so on. This is exactly why UXers need to get involved [with building LLMs]. This is why diversity in UX and on your tech team that deals with AI is so valuable. Number one piece of advice: get some researchers. Number two: make sure your team is diverse.” - Greg Nudelman (32:39) “ It's extremely important to have UX talks with researchers, content designers, and data teams. It's important to understand what a user is trying to do, the context [of their decisions], and the intention. [Designers] need to help [the data team] understand the types of data and prompts being used to train models. Those things are better when they're written and thought of by [designers] who understand where the user is coming from. [Design teams working with data teams] are getting much better results than the [teams] that are working in a vacuum.” - Paz Perez (35:19) Links Milly Barker's LinkedIn post Greg Nudelman's Value Matrix Article Greg Nudelman website Paz Perez on Medium Paz Perez on LinkedIn Simon Landry LinkedIn
In this episode, we sit down with Kumar Saurabh, CEO and co-founder of AirMDR, which provides a new approach to managed detection and response with an AI-powered virtual security analyst. A serial entrepreneur, Kumar has been at it for two decades. Before AirMDR, he co-founded Sumo Logic, the first cloud-based SIEM, and LogicHub, one of the pioneers of SOAR.Kumar's journey as an immigrant founder offers a unique perspective on why immigrants often succeed as entrepreneurs and how institutions like the Indian Institutes of Technology (IIT) have produced some of the world's most successful tech leaders. Drawing on his experience, Kumar explores why large companies struggle to innovate, the competitive edge startups hold over established players, and how founders can identify opportunities in markets that may appear crowded. He also shares actionable insights for founders on hiring top talent from leading companies and scaling a startup with the right team. Having collaborated with premier venture capital firms like Greylock, Sutter Hill, Sequoia, and Accel, Kumar provides invaluable advice on selecting the right VC partners, what to look for, and common mistakes to avoid. Kumar's story is a testament to resilience, innovation, and the power of identifying opportunities in enterprise tech, making him a leading voice in the startup ecosystem.
This podcast interview focuses on the entrepreneurial journey to eliminate the risk that cost businesses thousands of $ per second of downtime. My guest is Ozan Unlu, Founder and CEO of Edge Delta. Ozan has had an unconventional career path that spans multiple disciplines. He started as a nanoscientist and researcher before transitioning into the tech world. His professional journey includes roles at major tech companies. He worked as a Software Development Lead and Program Manager at Microsoft, and as a Senior Solutions Architect at Sumo Logic. In September 2018, he founded Edge Delta after recognizing the need for a new approach to handling the exponential growth of data in modern organizations. Their mission: Change the way enterprises manage their data - particularly in mission-critical systems. And this inspired me, and hence I invited Ozan to my podcast. We explore what it takes to navigate the complexities of building a successful B2B SaaS company in a competitive landscape. He elaborates on his approach to solving mission-critical problems and building credibility in deep-tech enterprise markets around a new category. Ozan also shares how he's maintaining a long-term vision while addressing urgent needs - and what he's doing differently to assemble and align a world-class team. Lastly, he discusses the challenges of market education, gaining early adopters, and scaling efficiently. Here's one of his quotes If you're at an early-stage startup, look at how you're solving problems. Don't put more problems on other people's plates. Say, “Hey, this is how I'm solving a problem. This is what I think is the best approach.” And if people disagree with you, just make sure you're walking away with a mutual commitment. We do this all the time, whether it's myself or someone else at the company where you say, You know what, I disagree, but I'm committed. Let's go do it that way. That's super important because when you're dealing with companies that make hundreds of millions of dollars in profits a day, that is very hard to fight against if you aren't all in lockstep and marching forward. During this interview, you will learn four things: What he learned from their rapid growth period (6x employees in one year) and what he'd do differently next time. Why he's saying no to companies like Apple (even though they might be able to help them). Why he continues to focus on solving big technical problems rather than taking an easier route. What he's done to build credibility and trust in the market. For more information about the guest from this week: Ozan Unlu Website: Edge Delta Subscribe to the Daily SaaS Reflection Get my free, 1 min daily reflection on shaping a B2B SaaS business no one can ignore. Subscribe here Yes, it's actually daily. And yes, people actually stay subscribed (Just see what peer B2B SaaS CEOs say) My promise: It's short. To the point. Inspiring. And valuable. Learn more about your ad choices. Visit megaphone.fm/adchoices
Today, our special guest is Greg Nudelman, a Distinguished Designer at Sumo Logic. In this engaging episode of Brave UX, Brendan interviews Greg about the role of UX in the age of AI. They discuss the potential impact of AI on society, the need for designers to adapt and incorporate AI into their work, and the importance of focusing on customer needs and ethical considerations. They also touch on the challenges faced in design projects and the need for trust and clear goals. Overall, this podcast offers valuable insights on the evolving role of designers and the potential consequences of AI on democracy. Highlights include: 00:00 - Introduction to Greg and UX forAI 01:45 - AI's Potential Impact on Society 05:32 - Perspective on the World Our Children Will Live In 07:15 - Critique of Education System and the Role of AI in the Classroom 10:32 - Shifting Role of Designers in the Age of AI 14:48 - Importance of Shifting Design Conversations 18:02 - Training AI Models for Positive Design Outcomes 20:42 - Challenges in Design Projects and the Role of Trust 24:15 - Designers as Contributors and the Importance of Humility 28:05 - AI's Impact on Democracy and the Role of Individuals Who is Greg Nedelman Greg Nudelman is a seasoned UX leader with 24 design patents, six featured mobile apps, and five design books in three languages. Known for generating hundreds of millions in design ROI, Greg specializes in crafting AI/ML-powered products that inspire a "When can I buy this?" reaction from customers. A Gartner Cool Vendor™, Greg's expertise spans UX for AI, Lean Product Design, and DesignOps. He has delivered over 100 executive-level keynotes and workshops in 18 countries, guiding UX teams across biotech, finance, and IoT industries to create innovative digital solutions that surpass business goals and elevate user experiences. Find Greg Here Greg Nudelman on LinkedIn Sumo Logic Website DesignCaffeine, Greg's Website Subscribe to Brave UX Liked what you heard and want to hear more? Subscribe and support the show by leaving a review on Apple Podcasts (or wherever you listen). Apple Podcast Spotify YouTube Podbean Follow us on our other social channels for more great Brave UX content! LinkedIn Instagram Brendan Jarvis hosts the Show, and you can find him here: Brendan Jarvis on LinkedIn The Space InBetween Website
On this episode of The Cybersecurity Defenders Podcast, we speak with George Gerchow, Head of Trust at MongoDB, about the current narrative surrounding AI in cybersecurity. George challenges the dominant focus on AI as a threat and instead highlights its potential as a powerful ally in defending against sophisticated cyberattacks. We explore how AI-driven defense strategies are reshaping the landscape of proactive threat detection and automated response mechanisms, offering a fresh perspective on balancing security innovation with risk management.George is an experienced executive who has played a key role in guiding highly regulated organizations as they establish and develop agile security, privacy, and compliance programs in fast-paced environments. George's strong focus on relationships and customer engagement shines through in every interaction, both within his teams and with external clients. He is adept at implementing risk-based security programs that align with overall business objectives, effectively balancing risk reduction with cost management. During his six years at Sumo Logic, George was integral to the team's success in taking the company public and achieving FedRAMP Authorization. Currently, he serves as the Head of Trust at MongoDB, where he continues to drive excellence in security and compliance.
Hot on the heels of Bugcrowd recently achieving Unicorn status, following their recent USD $102 million fund raise, Bugcrowd's CEO Dave Gerry and founder and Chief Strategy Officer, Casey Ellis outline Bugcrowd's vision for the future and plans for growth and expansion throughout the Asia Pacific region in 2024/5 and beyond.Dave Gerry has been in the AppSec market for nearly a decade and has held key leadership positions within several cybersecurity companies such as WhiteHat Security, Veracode, Sumo Logic, and The Herjavec Group. Dave is passionate about building programs that are repeatable, scalable, and predictable, helping to drive customer business outcomes and technical value.Casey Ellis was originally a hacker before becoming an entrepreneur, pioneering crowdsourced cybersecurity. He has advised the US Department of Defence, Australian and UK intelligence communities, plus US House and Senate legislative initiatives including pre-emptive protection of cyberspace ahead of the 2020 presidential elections.To join the series visit https://mysecuritymarketplace.com/bugcrowd-register-to-access/#bugcrowd #mysecuritytv
Executive Leaders from Proofpoint, Sumo Logic and Zendesk share their experiences and best practices for collaboration with AWS to deliver transformative impact to their business using Generative AI.Panelists:Patrick Wheeler, Director, Product Management, ProofpointBashyam Anant, Senior Director, Product Management, Sumo LogicPatrick Copeland, Chief Engineering & Product Officer, ZendeskOlawale Oladehin, Director ISV Solutions Architecture, North America, AWSTopics Include:Introductions of PanelWhere each organization is doing with Generative AIDesigning data strategy around business outcomesMaking subject matter experts within the businessDefining what success metrics and value to focus onMetrics and KPIs and framework for experimentsThinking and leveraging partnerships for Generative AIDeveloping skillsets, retraining teams and managing resourcesLessons learned, what would you change, advice for othersSession wrap-up
Building With People For People: The Unfiltered Build Podcast
Ding ding... It's 3 am and your phone has just sent you multiple P1 alerts. Your site is down and you need to find out what the issue is and fast, but your log data is all over the place, metrics on your services are sub par and it's really hard to know where to go to find the issue. What if there was a way to leverage AI to help you make sense of your data in a clear and concise way, making your 3 am alert wake up call a walk in the park? This is exactly what our guest, David Wynn, is doing at Edge Delta, an automated observability platform that monitors your services, alerts you when something is wrong, and guides root-cause analysis. Today, we dive into observability; what it is, the data pieces that make up this ecosystem, tips on how to start your data collection journey, ways our guest is integrating AI with human expertise to enhance system observability and more. David received his Bachelor of Science degree in Economics from Duke University and with over 15 years in the industry he has worked at companies like Intapp, Sumo Logic and formerly was Head of Solutions at Google Cloud for Games. Currently, a Principal Solution Architect for Edge Delta, an automated observability startup, he applies his visionary approach to automated observability, ensuring systems are not only monitored but also intelligently guided through root-cause analysis when issues arise. When our guest is not making your production monitoring a breeze, he is reading philosophy and participating in the vibrant geek culture in Atlanta attending events like DragonCon. In his LinkedIn profile he calls himself the “People Machine Liaison”, enjoy the conversation! Connect with David: LinkedIn Ftwynn.com EdgeDelta Sponsor: Get Space: Are your engineers happy? Productive? Install Get Space's real-time survey iteration tool now with code buildwithpeople and get 20% off your first year to find out real insights about your engineers experience. Show notes and helpful resources: Definition of observability: Understanding what the system is doing and whether it's doing what it's intended Three pillars of observability are Logs, Metics and Traces Logs are like notes to yourself from the code, and are only as structured and useful as the notes you write Metrics are numbers, usually counts or measurements, that represent what you want to track Traces tie together the different components of a distributed system into one object, capturing the flow and timing of a transaction or operation Events are narrative-level components that describe key occurrences in the environment MELT is the acronym for Metrics, Events, Logs, and Traces Context as a 4th pillar Three layers of Context; 1. Team context (developers, what maps to code), 2. Architecture context (how services are architected), 3. Business intent context (what the system is supposed to do) Collection is step number 1 - getting the data into a place where you can understand it Automated observability: Makes the collection process easier by automating aspects of it and makes the analysis process easier by using techniques like clustering algorithms Edge Delta uses the k-means clustering algorithm to group similar events and apply sentiment analysis to identify issues. Engineers should focus on understanding and implementing the business requirements correctly, as that will lead to better observability signals Large Language Models (LLMs) are not reasoning machines; they are associativity machines that cannot truly understand or reason about concepts Reality has a surprising amount of detail article - by John Salvatier ReBoot cartoon - The main character Bob acts as the Guardian of Mainframe. Correction from the episode: he has a keytool named Glitch (not Gadget as mentioned) that he wears on his left wrist Building something cool or solving interesting problems? Want to be on this show? Send me an email at jointhepodcast@unfilteredbuild.com Podcast produced by Unfiltered Build - dream.design.develop.
EPISODE SUMMARYIn this week's episode of Scale Your SaaS, Ozan Unlu, founder and CEO of Edge Delta, shared insights into his journey and the innovations driving his company with host and B2B SaaS Sales Coach Matt Wolach. With a background that spans leadership roles at tech and aerospace giants like Microsoft, Boeing, and Sumo Logic, Ozan's expertise is undeniable. He's raised an impressive $82 million in venture capital for Edge Delta and collaborated with industry leaders like Cisco and American Airlines. Let's delve into Ozan's story, his vision for Edge Delta, and the invaluable lessons he's learned along the way.PODCAST-AT-A-GLANCEPodcast: Scale Your SaaS with Matt WolachEpisode: Episode No. 317, “On Startup Mistakes, Successes, and $82M in Funding - Ozan Unlu”Guest: Ozan Unlu, Founder & CEO at Edge DeltaHost: Matt Wolach, a B2B SaaS Sales Coach, Entrepreneur, and InvestorSponsored by: LeadfeederTOP TIPS FROM THIS EPISODENavigating the Startup LandscapeFundraising WisdomSustainable Growth: Focus on steady, sustainable growth rather than rapid expansion. This approach helps maintain efficiency and balance within the team, allowing for more controlled and effective scaling.Entrepreneurial Mindset: Hire individuals with an entrepreneurial mindset who can adapt and thrive in a dynamic environment. These team members will be instrumental in navigating challenges and driving the startup forward.Strong Co-Founder Relationship: Having a co-founder or a supportive partner can make a significant difference during tough times. This partnership provides balance and shared responsibility, making the journey more manageable.Network and Seek Help: Utilize your network for support, feedback, and introductions. Don't hesitate to ask for help and leverage connections to overcome challenges and achieve your goals.EPISODE HIGHLIGHTSThe Birth of Edge DeltaTOP QUOTESOzan Unlu[09:52] "I would say my biggest piece of advice would be make sure you are thinking about going into and building a company in an area that you do have very deep, intimate knowledge."[19:47] "Don't be afraid to reach out to your network, even people that you haven't talked to in years. Just reach out and say Hey, I'd love your thoughts on something. Or I'd love your feedback"Matt Wolach[22:48] “I echo the co-founder statement. Having great partners is critical. It's so cool how they can pick you up on those bad days, how they can help you through the tough times how you can work on it together and just create this amazing bond”LEARN MORETo learn more about Edge Delta, visit: https://edgedelta.com/You can also find Ozan Unlu on LinkedIn: https://www.linkedin.com/in/ozanu/ For more about how Matt Wolach helps software companies achieve maximum growth, visit https://mattwolach.com.Head over to leadfeeder.com and sign up for a 14-day (no strings attached) free triGet even more tips by following Matt elsewhere: Sales Tips LinkedIn Twitter Instagram
Mark Wendling is the Global VP of Data Cloud Sales and Alliances at Snowflake. He has a successful career in sales and has held various leadership positions in companies like S.C., Michael Page International, East Search Vision, ClearSlide, and Sumo Logic. Mark has been with Snowflake for the past seven years and has played a crucial role in scaling the company's sales organization.In this episode, Mark shares insights into how Snowflake organizes its commercial sales teams and the key skills young sellers need to learn. He emphasizes the importance of focusing on the customer's pain points and metrics, rather than just selling the product. Mark also discusses the significance of memory in sales, the value of being coachable, and the power of creating a vision for customers. He highlights the importance of tracking meaningful metrics and shares his approach to negotiation and pricing. Additionally, Mark provides advice on scaling sales teams and the importance of focusing on the ideal customer profile.Tune in and learn more about this episode of the Revenue Builders Podcast.HERE ARE SOME KEY SECTIONS TO CHECK OUT[00:02:03] Overview of Snowflake's commercial sales organization[00:11:08] Command of the message framework for social selling[00:12:07] Focusing on positive business outcomes and creating a vision[00:15:08] Drive, memory, and coachability as important characteristics[00:18:04] Using MEDDICC for qualifying and forecasting[00:21:21] Coaching reps to understand and influence metrics[00:23:02] The importance of reps knowing how they are measured[00:24:45] Focusing on the answers you need, not just want[00:27:29] Focusing on what you receive, not what you send[00:28:20] Top reasons for deals going awry: lack of a champion and failure to identify pain points[00:31:45] Understanding what matters to the customer and prioritizing give-get scenarios[00:34:10] The importance of memory and being prepared with give-gets[00:37:08] Need for exit criteria before moving to the next stage[00:39:53] Importance of having multiple paths to reach sales targets[00:48:22] Importance of equitable division of potential accounts[00:56:49] Educating reps on the risks and challenges of career advancementADDITIONAL RESOURCESLearn more about aligning customer-facing teams to improve execution: https://forc.mx/48o1jyPConnect and learn more about Mark Wendling.https://www.linkedin.com/in/marc-wendling-0b1503/https://www.linkedin.com/company/snowflake-computing/HIGHLIGHT QUOTES[00:19:50] "It's not about the answers you want, it's about the answers you need."[00:25:02] "It's not about what you say. It's about all the signals that you receive and what you do with them."[00:32:45] "If you try to sell Snowflake, you're going to fail. If you sell change, you are going to succeed."
Greg Nudelman is a UX Designer, Strategist, Speaker, and Author. For over 20 years, he has been helping his Fortune 100 clients like Cisco, IBM, Intuit, and more to create loyal customers and generate $100s of millions in additional valuation. Currently, Greg is a Distinguished Designer at Sumo Logic, creating innovative AI/ML solutions for Security, Network, and Cloud Monitoring. A veteran of 32 AI projects, Greg presented 117 keynotes and workshops in 18 countries and authored 5 UX books and 24 patents. His 6th book, “UX for AI,” is planned for release in 2024. Find Greg Nudelman: Greg on LinkedIn Blog: https://www.uxforai.com/ Upcoming workshops and speaking events: https://www.uxforai.com/c/presentations-and-workshops Waiting list AI for Designers starts May 1st → AI for Designers Newsletter Free Weekly UX insights and updates: UX Newsletter Find me on Socials
Greg Nudelman is a UX Designer, Strategist, Speaker, and Author. For over 20 years, he has been helping his Fortune 100 clients like Cisco, IBM, Intuit, and more to create loyal customers and generate $100s of millions in additional valuation. Currently, Greg is a Distinguished Designer at Sumo Logic, creating innovative AI/ML solutions for Security, Network, and Cloud Monitoring. A veteran of 32 AI projects, Greg presented 117 keynotes and workshops in 18 countries and authored 5 UX books and 24 patents. His 6th book, “UX for AI,” is planned for release in 2024. Find Greg Nudelman: Greg on LinkedIn Blog: https://www.uxforai.com/ Upcoming workshops and speaking events: https://www.uxforai.com/c/presentations-and-workshops
Greg is CEO and co-founder of Ghost Security, which is an API and application security platform providing contextualized risk awareness of a company's cloud application profile. Ghost is Greg's third company. He previously founded JASK, a SOC automation tool, which he sold to Sumo Logic in 2019. Before JASK, he founded Anomali, which was an early threat intelligence platform. The company is still alive and strong today, and he still sits as an advisor. In the episode we discuss some of the key inflection points with each of his companies, the challenges inherent with being a category creator, and the value resulting from his role as an angel investor in the ecosystem. https://ghost.security/
In this episode of Content Briefly, we've interviewed Zoe Hawkins, Principal Content Manager at Sumo Logic, and discussed the pivotal role of curiosity in content creation, valuable perspectives on inventory management, the editorial calendar, and much more.************************Timestamps:(00:00) - Intro (02:04) - Who is Zoe Hawkins? (02:28) - Zoe's background. (03:28) - The importance of curiosity in crafting content. (06:14) - Building space for creativity. (09:11) - What's Sumo Logic? (10:50) - Target audience of Sumo Logic. (11:21) - Technical perspective of content at Sumo Logic. (14:20) - Sumo Logic's editorial calendar. (17:10) - Zoe's content optimization process. (19:20) - Existing content inventory management tools. (23:55) - Content attribution and important metrics. (25:11) - Sumo Logic's CTA dynamics. (28:40) - Marketing organization at Sumo Logic. (30:01) - Team collaboration with different departments. (31:20) - Tips for staying aligned with the team. (34:08) - The importance of soft skills. (35:46) - Learn more about Zoe and Sumo Logic and get in touch. (36:58) - Outro ************************Useful Links:Sumo Logic Website: https://www.sumologic.com/Zoe on LinkedIn: https://www.linkedin.com/in/moonstormer/************************Stay Tuned:► Website: https://www.superpath.co/► YouTube: https://www.youtube.com/@superpath7504► LinkedIn: https://www.linkedin.com/company/superpath/► Twitter: https://twitter.com/superpathco************************Don't forget to leave us a five-star review and subscribe to our YouTube channel.This episode is brought to you by our friends at Tealhq.com.
As the Chief Revenue Officer at Skyflow, Tammy Sexton is responsible for driving revenue growth and scaling the go-to-market team for the company's innovative data privacy platform. With more than 20 years of experience in enterprise sales,Tammy has a proven track record of leading and developing high-performing sales teams, building strategic partnerships, and delivering value to customers across various industries and regions. She has successfully managed and grown sales organizations at early and mid-stage startups, such as LaunchDarkly, LogicHub, and Sumo Logic, as well as established companies, such as PagerDuty, EMC, and PTC.In this episode of the Revenue Builders Podcast, Tammy discusses the importance of data privacy and how Skyflow's data vault as a service helps companies protect sensitive information. She shares insights on the impact of data breaches on brand reputation and revenue, as well as the role of data privacy in building customer trust. Tammy also reflects on her journey as a sales leader and provides valuable lessons on transitioning from an account executive to a manager, managing managers, and becoming a CRO.Tune in to this conversation with John McMahon and John Kaplan on the Revenue Builders podcast.HERE ARE SOME KEY SECTIONS TO CHECK OUT[00:01:19] Tammy Sexton's background and role at Skyflow[00:03:48] Examples of companies that use data vaults for privacy protection[00:05:18] Skyflow's certification program and compliance benefits[00:07:53] Tammy Sexton's experience and lessons learned in sales leadership[00:10:22] Avoiding the mistake of becoming a "super rep" as a manager[00:14:12] Coaching first line managers on recruitment and finding the right fit for the company[00:20:17] Focusing on the basics and fundamentals as a second line manager to make a big difference[00:27:48] Challenges of managing different groups as a CRO[00:40:48] Key things to learn as a new CRO in a company[01:06:44] Discovery and pain metrics drive urgencyADDITIONAL RESOURCESLearn more about Tammy Sexton and about their company.LinkedIn: https://www.linkedin.com/in/tammy-sexton/Company LinkedIn: https://www.linkedin.com/company/skyflow/Email: Tammy Sexton tammy@skyflow.comDownload our Sales Transformation Guide for Leaders:https://forc.mx/3sdtEZJHIGHLIGHT QUOTES[00:50:55] "So it's not just about the data. It's not just about necessarily the numbers at the top, but the conversion numbers, the SC conversion from POV to win, the AE conversion at each stage. So if I can sit down with a manager that has six AEs and help that manager with data that says this AE always gets stuck at this part of the sales cycle. Why do they have a 20 percent POV win rate and technical win rate when all the other AEs have a 60 percent chance of moving to the next stage."[01:06:26] "Nothing better than good discovery and good pain and good influence on decision criteria. And at the end of the day, the metric will drive the urgency. If you did it right. If you did it right, go back to the basics."
Cloudinary, a leading image and video API platform, maintains a balanced revenue split: 30% from self-serve and 70% from enterprise sales. However, this wasn't always the case. Join us as Sanjay Sarathy, the company's VP of Marketing, discusses how user growth prompted a strategic shift from their original product-led GTM strategy. Learn from their mistakes, like focusing on incompatible geotargeting and partnerships, and discover what elements make Cloudinary's mix of self-serve and enterprise sales successful. Key Takeaways: [02:45] Evolution of go-to-market motion [05:55] Marketing strategies and channels [10:30] Balanced approach to self-service and enterprise [20:15] Challenges in scaling geo-specific [27:20] Importance of pricing strategy About Sanjay Sarathy: Sanjay has more than two decades of experience leading global marketing programs, his work spanning tech startups and established market leaders in SaaS, Big Data, analytics, and e-commerce. Before becoming the VP of Marketing at Cloudinary, he held senior positions at Imanis Data, Sumo Logic, and Vindicia. Links: Sanjay Sarathy | LinkedIn
Guest: Shlomo Kramer, founder and CEO of Cato NetworksShlomo Kramer has founded three companies to date — Check Point, Imperva, and most recently Cato Networks — and taken the first two public, with plans to do the same with Cato. By any measure, he is a successful entrepreneur, but he defines “success” as “a burden you need to shake off every day.” And the easiest way to do that he's found is to keep moving, keep failing, and keep creating. The material wealth he's created, he explains, was never the goal: “It was never about things. It was about ideas and making them real.”In this episode, Shlomo and Joubin discuss the contexts of our actions, the IDF, taking three companies public, ideas vs. things, kibbutzes, Gong, Sumo Logic, serial entrepreneurs, leading by example, consumer cybersecurity, trusting others, Albert Einstein, “making it to the pass before winter,” and Israeli directness.In this episode, we cover: The delta between micro and macro (00:54) Working in wartime Israel (03:18) The burden of persona (06:37) Shlomo's family (13:19) The time between startups (16:30) Self-fulfillment (18:31) “What am I going to do next?” (21:14) Rebelliousness (24:58) Palo Alto Networks (29:42) Loyalty and competition (31:32) Building trust relationships (35:02) “The last one” (37:41) Shaq, Tom Brady, and Carl Eschenbach (42:15) Tough feedback (46:50) Shlomo's friends (48:18) Intellectual honesty (50:14) What Cato does (52:37) Hiring and work culture (55:23) Ignoring startup advice (58:15) Ideation and being present (59:22) Links: Connect with ShlomoLinkedIn Connect with Joubin Twitter LinkedIn Email: grit@kleinerperkins.com Learn more about Kleiner Perkins This episode was edited by Eric Johnson from LightningPod.fm
Before we got the podcast going, we sent some love to Iceland, which is currently experiencing significant seismic activity. The Icelandic Meteorological Office has detected about 900 earthquakes in the region between Grindavík and Sundhnúkur, leading to the evacuation of the coastal town of Grindavík. The likelihood of a volcanic eruption is deemed considerable. In good news, an international syndicate involved in cybercrime has been busted with the arrest of eight people. This is a significant step in the fight against cybercrime and a testament to the hard work of law enforcement agencies worldwide. Breaking news from Maine involves a rant about MOVEit, a global data security incident that has raised concerns about data protection and privacy. We'll delve into this topic and discuss its implications. In tech news, a new cutting-edge attack has been discovered that can steal SSH cryptographic keys. This vulnerability occurs during the signature generation when a client and server are establishing a connection and affects keys using the RSA cryptographic algorithm. This discovery underscores the importance of constant vigilance and innovation in cybersecurity. In regular news, Sumo Logic has disclosed a security breach after discovering unauthorized access to its AWS account. The company has advised customers to rotate their API access keys and other credentials as a precautionary measure. Hive ransomware is back, and a new offspring, Hunters International, has taken the stage. We'll discuss this development and its potential impact on cybersecurity. We also talked about NotCVE, a new initiative in the cybersecurity world, and introduce you to a useful tool, the CVE Half Day Watcher. In our shameless self-promotion segment, we discussed the SLP Tag Blog and the new addition of PCAPs in Analysis. We also did the usual roundup of the latest tags on GreyNoise. Finally, we discussed the latest updates from KEV, including the ACSC BCiB and the CISA Software Supply Chain Guide. Episodes Slides >> Join our Community Slack >> Learn more about GreyNoise >>
LinkedIn, Meta, Ace Hardware, Sumo Logic, the world's largest bank and more had a crazy and unfortunate week!
Cyber, Cyber… Raport powraca po wakacyjnej przerwie! Jest to specjalna edycja naszego podcastu, w której co tydzień opowiadamy o najważniejszych wydarzeniach z cyberprzestrzeni. Dzisiejszy odcinek prowadzą Kamil Gapiński i Cyprian Gutkowski. Zapraszamy! Dzisiejsze tematy: Sumo Logic ujawnia naruszenie bezpieczeństwa, zaleca reset kluczy API Signal testuje nową funkcjonalność – nasze numery telefonów będą ukryte Rosyjski państwowy More
What challenges do aspiring cybersecurity leaders face while trying to join the field? What can current security leaders do to help them? Answer these questions and more with George Gerchow, Chief Security Officer at Sumo Logic.
Startup Field Guide by Unusual Ventures: The Product Market Fit Podcast
Solo is an open-source developer platform designed to connect applications with service meshes across any software infrastructure. Their core promise to their customer is to help them migrate from 10/20 year old legacy monolithic applications to new cloud native architectures with APIs and microservices. Last valued at $1Bn, Solo has hundreds of enterprise customers including enterprises like TMobile, American Express, SAP, Sumo Logic, and more. In this episode, Sandhya Hegde chats with Idit Levine, the founder and CEO of Solo. Join us as we discuss: 1:13 Solo's origin story 6:04 Early fundraising challenges 13:45 The technical insight that led to Solo 15:00 Studying the market to refine Solo's product vision 16:49 API Gateway as a stepping stone for service mesh 21:58 Early customer acquisition efforts 24:33 Idit's conviction in the API Gateway approach 25:26 How Solo found its first paying customers 29:25 Idit's approach to founder selling 31:17 Idit's evolution as CEO 36:50 Solo's approach to open source community-building 40:50 Advice for founders building open source projects Sandhya Hegde is a General Partner at Unusual Ventures, leading investments in modern SaaS companies with a focus on AI. Previously an early executive at Amplitude, Sandhya is a product-led growth (PLG) coach and mentor. She can be reached at sandhya@unusual.vc and LinkedIn Twitter/X Idit Levine is the founder and CEO of Solo. Unusual Ventures is a seed-stage venture capital firm designed from the ground up to give a distinct advantage to founders building the next generation of software companies. Unusual has invested in category-defining companies like Webflow, Arctic Wolf Networks, Carta, Robinhood, and Harness. Learn more about us at https://www.unusual.vc/. Further reading from Unusual Ventures: Starting an open source company Hiring for an open source company Building open source GTM
Zoe Hawkins, Content Principal of Marketing at Sumo Logic, knows content optimization doesn't come with a quick fix or cheat code. As a former video game and tech journalist turned content marketer, she's honed her optimization skills and shares effective strategies that will level up your SEO game, including:(*) Cracking the Code of Optimization: Key markers and effective strategies for revamping dated content. [11:54](*) Avoiding Optimization Mistakes: The blunders often made by marketing teams when maintaining their content library. [15:07](*) Streamlined Efficiency: Utilizing generative AI for time-smart content optimization, plus real-world examples. [19:33]More Time Stamps:* (02:44) Zoe's journey: Video game journalist to content marketer* (05:23) Ryan's chance to finally put Yoast on blast* (25:10) Lightning round!Contact Us:We'd love to hear from you! Reach out to us at PageOne@DemandJump.com.Sponsor:This podcast is brought to you by DemandJump. Tired of wasting time creating content that doesn't rank? With DemandJump you know the exact content to create to increase 1st-page rankings and drive outcomes. Get started for free today at DemandJump.com.Links & Resources:Don't be a stranger: Follow Zoe, Ryan, and Drew on LinkedIn.Ready to rank on page one? Learn more about DemandJump's marketing tools.Check out Zoe's past video game reviews on Critical Hit. Game on!Zoe loves sci-fi books, and so do we: check out her recommendation, the Monk & Robot series by Becky Chambers.Dive deeper into Pillar-Based Marketing with Ryan's new book, Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content That Actually Works
Dan Nguyen is a Partner at Decibel where he focuses on helping founders build the next-generation of disruptive ML / AI, cloud infrastructure and cybersecurity companies. Prior to joining Decibel, he was a Vice President at Battery Ventures where he led investments in Databricks, SumoLogic, Expel, Contrast Security and InfluxData. Earlier in his career, Dan worked at VMware and spent time at UBS in the technology investment banking group. In this episode, we talk about: - Dan's story & how he started investing?- The origin story of Decibel and how they raised a $225 Million debut fund at the back of strong track record- How they pick companies to back?- Use of AI on both the good and bad side- How has Dan's investing approach evolved over the years?and much more.. Links: Decibel website - https://www.decibel.vc/ Follow Dan on X - https://twitter.com/dannguyenhuu Follow Dan on Linkedin - https://www.linkedin.com/in/dan-nguyen-huu-11502719/ Hosted by Prashant Choubey - https://www.linkedin.com/in/choubeysahab/ Subscribe to VC10X for more insightful episodes!
The Security Weekly 25 Index is still trying to recover. Inflation fears have tampered the recovery and the NASDAQ is outperforming the Index. Fastly replaces Sumo Logic in the Index and Thoma Bravo has not acquired anyone, so hoping the index stays stable for more than a quarter :). Here's the latest list of companies in the index: Secureworks Corp Palo Alto Networks Inc Check Point Software Technologies Ltd. Splunk Inc Gen Digital Inc Fortinet Inc Akamai Technologies, Inc. F5 Inc Zscaler Inc Onespan Inc Leidos Holdings Inc Qualys Inc Verint Systems Inc. Cyberark Software Ltd Tenable Holdings Inc Darktrace PLC SentinelOne Inc Cloudflare Inc Crowdstrike Holdings Inc NetScout Systems, Inc. Varonis Systems Inc Rapid7 Inc Fastly Inc Radware Ltd A10 Networks Inc Ransomware-as-a-Service has contributed to a steady rise in sophisticated ransomware attacks. Ransomware authors are increasingly staying under the radar by launching encryption-less attacks which involve large volumes of data exfiltration. Organizations must move away from using legacy point products and instead migrate to a fully integrated zero trust platform that minimizes their attack surface, prevents compromise, reduces the blast radius in the event of a successful attack, and prevents data exfiltration. Segment Resources: https://www.zscaler.com/press/zscaler-2023-ransomware-report-shows-nearly-40-increase-global-ransomware-attacks https://www.zscaler.com/blogs/security-research/2023-phishing-report-reveals-472-surge-phishing-attacks-last-year This segment is sponsored by Zscaler. Visit https://securityweekly.com/zscalerbh to learn more about them! The security mediascape is buzzing with discussions around the growing threat of generative AI. But, how can we use this powerful new weapon for good? In this executive interview, IRONSCALES CEO Eyal Benishti walks us through the ways in which generative AI can be used to significantly harden organizations' cyber defenses, and even unveils the latest, cutting-edge tools to be added to IRONSCALES' growing AI suite of capabilities. Meet IRONSCALES' Themis Co-Pilot for Outlook and learn how your team can use artificial intelligence to tip the scales back in your favor. Segment Resources: https://ironscales.com/company/news-awards/news/ironscales-announces-themis-copilot Video: https://youtu.be/ayn8ecsNgKY This segment is sponsored by IRONSCALES. Visit https://securityweekly.com/ironscalesbh to learn more about them! Visit https://www.securityweekly.com/bsw for all the latest episodes! Follow us on Twitter: https://www.twitter.com/securityweekly Like us on Facebook: https://www.facebook.com/secweekly Show Notes: https://securityweekly.com/bsw-317
The Security Weekly 25 Index is still trying to recover. Inflation fears have tampered the recovery and the NASDAQ is outperforming the Index. Fastly replaces Sumo Logic in the Index and Thoma Bravo has not acquired anyone, so hoping the index stays stable for more than a quarter :). Here's the latest list of companies in the index: Secureworks Corp Palo Alto Networks Inc Check Point Software Technologies Ltd. Splunk Inc Gen Digital Inc Fortinet Inc Akamai Technologies, Inc. F5 Inc Zscaler Inc Onespan Inc Leidos Holdings Inc Qualys Inc Verint Systems Inc. Cyberark Software Ltd Tenable Holdings Inc Darktrace PLC SentinelOne Inc Cloudflare Inc Crowdstrike Holdings Inc NetScout Systems, Inc. Varonis Systems Inc Rapid7 Inc Fastly Inc Radware Ltd A10 Networks Inc Ransomware-as-a-Service has contributed to a steady rise in sophisticated ransomware attacks. Ransomware authors are increasingly staying under the radar by launching encryption-less attacks which involve large volumes of data exfiltration. Organizations must move away from using legacy point products and instead migrate to a fully integrated zero trust platform that minimizes their attack surface, prevents compromise, reduces the blast radius in the event of a successful attack, and prevents data exfiltration. Segment Resources: https://www.zscaler.com/press/zscaler-2023-ransomware-report-shows-nearly-40-increase-global-ransomware-attacks https://www.zscaler.com/blogs/security-research/2023-phishing-report-reveals-472-surge-phishing-attacks-last-year This segment is sponsored by Zscaler. Visit https://securityweekly.com/zscalerbh to learn more about them! The security mediascape is buzzing with discussions around the growing threat of generative AI. But, how can we use this powerful new weapon for good? In this executive interview, IRONSCALES CEO Eyal Benishti walks us through the ways in which generative AI can be used to significantly harden organizations' cyber defenses, and even unveils the latest, cutting-edge tools to be added to IRONSCALES' growing AI suite of capabilities. Meet IRONSCALES' Themis Co-Pilot for Outlook and learn how your team can use artificial intelligence to tip the scales back in your favor. Segment Resources: https://ironscales.com/company/news-awards/news/ironscales-announces-themis-copilot Video: https://youtu.be/ayn8ecsNgKY This segment is sponsored by IRONSCALES. Visit https://securityweekly.com/ironscalesbh to learn more about them! Visit https://www.securityweekly.com/bsw for all the latest episodes! Follow us on Twitter: https://www.twitter.com/securityweekly Like us on Facebook: https://www.facebook.com/secweekly Show Notes: https://securityweekly.com/bsw-317
The Security Weekly 25 Index is still trying to recover. Inflation fears have tampered the recovery and the NASDAQ is outperforming the Index. Fastly replaces Sumo Logic in the Index and Thoma Bravo has not acquired anyone, so hoping the index stays stable for more than a quarter :). Here's the latest list of companies in the index: Secureworks Corp Palo Alto Networks Inc Check Point Software Technologies Ltd. Splunk Inc Gen Digital Inc Fortinet Inc Akamai Technologies, Inc. F5 Inc Zscaler Inc Onespan Inc Leidos Holdings Inc Qualys Inc Verint Systems Inc. Cyberark Software Ltd Tenable Holdings Inc Darktrace PLC SentinelOne Inc Cloudflare Inc Crowdstrike Holdings Inc NetScout Systems, Inc. Varonis Systems Inc Rapid7 Inc Fastly Inc Radware Ltd A10 Networks Inc Visit https://www.securityweekly.com/bsw for all the latest episodes! Show Notes: https://securityweekly.com/bsw-317
Welcome to Hunters and Unicorns: The Playbook Universe. Today we welcome Dan Miller! Key takeaways from this episode are: • What it took to close a deal worth just short of $100m • Why he never missed his number • Why allies and mentors in GTM community are essential Dan Miller is a GTM Advisor at Loft Lab sand Observable, focusing on revenue strategies. In this Hunters and Unicorns podcast, Dan reflects on his career-defining moments at prestigious companies such as Splunk, Nimble Storage, Sumo Logic and SignalFX. He shares his experience when transitioning from an IC to a Leadership role and the challenges he faced. Dan is a force of nature within the playbook space. His list of achievements is extensive and includes; • Exceeding 100% every year • Closed the larges deal in Splunk's history • Exposed to the playbooks of both John McMahon and Mark Cranny We loved understanding more from Dan about identifying early-stage companies and the right strategies needed for implementation. How can champions really be identified consistently? What are the real impactful metrics when it comes to sales? Dan shares with us his insight pertaining to sales as a science as opposed to an art. He also shares the inspirational story of Mark Cranney and his journey including competing with the Bladelogic team at Opsware and driving a $1.6 billion sale to HP. Dan gives us real insight to the SignalFX story! This episode is not to be missed!
We are nearly half way through 2023, and we're seeing some new trends surface in the cyber landscape. These include generative artificial intelligence, which was everywhere at RSA Conference this year, as well as automation across security operations and the continued need for skilled expertise. Join Matt Alderman from CyberRisk Alliance and Antonio Sanchez, Principal Evangelist at Fortra, as they dive into 2023 cybersecurity trends and observations. Segment Resources: https://www.fortra.com/resources/cybersecurity-education?code=cmp-0000011812&ls=717710002&utm_source=cyberrisk-alliance&utm_medium=contsynd&utm_campaign=ft-brand-awareness https://www.fortra.com/products/bundles?code=cmp-0000011812&ls=717710002&utm_source=cyberrisk-alliance&utm_medium=contsynd&utm_campaign=ft-brand-awareness This segment is sponsored by Fortra. Visit https://securityweekly.com/fortra to learn more about them! In the enterprise security news, A slow week for funding, but, as always, a busy week for AI news! Databricks acquires Okera, CrowdStrike, Fortinet and other cybersecurity shares rise, Merck might finally see that $1.4 billion dollar NotPetya payout, Ex-Uber CISO Joe Sullivan won't go to jail, Google rolls out passkey support, Do Bartenders make good pen testers?, ICS using steganography to hide data, DEF CON will unleash hackers on Large Language Models, and Security's eternal prioritization problem! The browser is the most used application, but was never built with the needs of the enterprise in mind. The Enterprise Browser delivers a whole new level of visibility, security and governance. This conversation will explore the benefits of the Enterprise Browser and the gaps it is filling for enterprises around the world. This segment is sponsored by Island. Visit https://securityweekly.com/islandrsac to learn more about them! Resilience and the capacity for reinvention have never been more important. In a world evolving at the speed of tech and roiled by the pandemic, enterprises that have security innovation woven into their DNA enjoy a distinct advantage. Learn more. This segment is sponsored by Sumo Logic. Visit https://securityweekly.com/sumologicrsac to learn more about them! The increased prevalence of phishing kits sourced from black markets and chatbot AI tools like ChatGPT has seen attackers quickly develop more targeted phishing campaigns. This improved targeting has simplified the process of manipulating users into taking actions that compromise their security credentials, leaving them and their organizations vulnerable. This segment is sponsored by Zscaler. Visit https://securityweekly.com/zscalerrsac to learn more about them! Visit https://www.securityweekly.com/esw for all the latest episodes! Follow us on Twitter: https://www.twitter.com/securityweekly Like us on Facebook: https://www.facebook.com/secweekly Show Notes: https://securityweekly.com/esw317
We are nearly half way through 2023, and we're seeing some new trends surface in the cyber landscape. These include generative artificial intelligence, which was everywhere at RSA Conference this year, as well as automation across security operations and the continued need for skilled expertise. Join Matt Alderman from CyberRisk Alliance and Antonio Sanchez, Principal Evangelist at Fortra, as they dive into 2023 cybersecurity trends and observations. Segment Resources: https://www.fortra.com/resources/cybersecurity-education?code=cmp-0000011812&ls=717710002&utm_source=cyberrisk-alliance&utm_medium=contsynd&utm_campaign=ft-brand-awareness https://www.fortra.com/products/bundles?code=cmp-0000011812&ls=717710002&utm_source=cyberrisk-alliance&utm_medium=contsynd&utm_campaign=ft-brand-awareness This segment is sponsored by Fortra. Visit https://securityweekly.com/fortra to learn more about them! In the enterprise security news, A slow week for funding, but, as always, a busy week for AI news! Databricks acquires Okera, CrowdStrike, Fortinet and other cybersecurity shares rise, Merck might finally see that $1.4 billion dollar NotPetya payout, Ex-Uber CISO Joe Sullivan won't go to jail, Google rolls out passkey support, Do Bartenders make good pen testers?, ICS using steganography to hide data, DEF CON will unleash hackers on Large Language Models, and Security's eternal prioritization problem! The browser is the most used application, but was never built with the needs of the enterprise in mind. The Enterprise Browser delivers a whole new level of visibility, security and governance. This conversation will explore the benefits of the Enterprise Browser and the gaps it is filling for enterprises around the world. This segment is sponsored by Island. Visit https://securityweekly.com/islandrsac to learn more about them! Resilience and the capacity for reinvention have never been more important. In a world evolving at the speed of tech and roiled by the pandemic, enterprises that have security innovation woven into their DNA enjoy a distinct advantage. Learn more. This segment is sponsored by Sumo Logic. Visit https://securityweekly.com/sumologicrsac to learn more about them! The increased prevalence of phishing kits sourced from black markets and chatbot AI tools like ChatGPT has seen attackers quickly develop more targeted phishing campaigns. This improved targeting has simplified the process of manipulating users into taking actions that compromise their security credentials, leaving them and their organizations vulnerable. This segment is sponsored by Zscaler. Visit https://securityweekly.com/zscalerrsac to learn more about them! Visit https://www.securityweekly.com/esw for all the latest episodes! Follow us on Twitter: https://www.twitter.com/securityweekly Like us on Facebook: https://www.facebook.com/secweekly Show Notes: https://securityweekly.com/esw317
The browser is the most used application, but was never built with the needs of the enterprise in mind. The Enterprise Browser delivers a whole new level of visibility, security and governance. This conversation will explore the benefits of the Enterprise Browser and the gaps it is filling for enterprises around the world. This segment is sponsored by Island. Visit https://securityweekly.com/islandrsac to learn more about them! Resilience and the capacity for reinvention have never been more important. In a world evolving at the speed of tech and roiled by the pandemic, enterprises that have security innovation woven into their DNA enjoy a distinct advantage. Learn more. This segment is sponsored by Sumo Logic. Visit https://securityweekly.com/sumologicrsac to learn more about them! The increased prevalence of phishing kits sourced from black markets and chatbot AI tools like ChatGPT has seen attackers quickly develop more targeted phishing campaigns. This improved targeting has simplified the process of manipulating users into taking actions that compromise their security credentials, leaving them and their organizations vulnerable. This segment is sponsored by Zscaler. Visit https://securityweekly.com/zscalerrsac to learn more about them! Visit https://www.securityweekly.com/esw for all the latest episodes! Show Notes: https://securityweekly.com/esw317
Zoe Hawkins, Principal Content Manager at Sumo Logic, joins Brett to discuss steps content marketers can take to maximize their existing content. Maybe an article or blog post wasn't a home run the first time around, but that doesn't mean it doesn't have potential. Work smarter, not harder with a little updating, refreshing, and help from AI. Register for How to Answer, "What's the ROI of Our Content Marketing Program?" (Digital Event) Sign up for Modern Day Marketer (the newsletter)Follow Zoe:| LinkedIn| Sumo Logic Follow The Juice:| Website | Blog | Twitter | LinkedInFollow Brett:| Twitter | LinkedIn
This week we discuss Ubisoft's woes, the quest for a better Developer Experience, Sumo Logic going private and IBM acquiring StepZen. Plus, some thoughts on grocery stores… Watch the YouTube Live Recording of Episode 401 (https://www.youtube.com/watch?v=RRpzvCcFZk0) Runner-up Titles Going Hardcore Sleeping under the desk The Cause of Everything Bad on the Internet Rundown Amazon plans to eventually 'go big' on physical grocery stores (https://www.engadget.com/amazon-plans-to-eventually-go-big-on-physical-grocery-stores-154524344.html) Mi Tienda Ready to Cook Flour Tortillas (https://www.heb.com/product-detail/mi-tienda-ready-to-cook-flour-tortillas/2188466) Ubisoft botched a ‘Division 2' fix so badly it broke its ability to update the game (https://www.engadget.com/the-division-2-botched-update-172527977.html) God Did the World a Favor by Destroying Twitter (https://www.wired.com/story/god-did-us-a-favor-by-destroying-twitter/) The Twitpocalypse may have begun today (https://www.theregister.com/2023/02/09/twitter_glitches_raises_tweet_limit/) What if Infrastructure as Code never existed - Adam Jacob (https://www.youtube.com/watch?v=5lPa2U239C4) Platform Engineering Teams Done Right… (https://adrianco.medium.com/platform-engineering-teams-done-right-b3b3d4a8ad23) These new platforms will be great as long as we pay attention to application developers (https://newsletter.cote.io/p/these-new-platforms-will-be-great?utm_source=substack&publication_id=50&post_id=102609967&utm_medium=email&utm_content=share&triggerShare=true&isFreemail=true) IBM acquires GraphQL startup StepZen to step up its game in API management (https://techcrunch.com/2023/02/08/ibm-graphql/) Sumo Logic to be Acquired by Francisco Partners for $1.7 Billion (https://investor.sumologic.com/news-releases/news-release-details/sumo-logic-be-acquired-francisco-partners-17-billion) Google shares drop $100 billion after its new AI chatbot makes a mistake (https://www.npr.org/2023/02/09/1155650909/google-chatbot--error-bard-shares) The maze is in the mouse (https://medium.com/@pravse/the-maze-is-in-the-mouse-980c57cfd61a) Relevant to your Interests Amazon CEO Andy Jassy Speaks: 'Lot of Growth in Front of AWS' (https://accelerationeconomy.com/cloud-wars/amazon-ceo-andy-jassy-speaks-lot-of-growth-in-front-of-aws/) The Morning After: Netflix's password-sharing crackdown begins (https://www.engadget.com/the-morning-after-netflixs-password-sharing-crackdown-begins-121557582.html?guccounter=1&guce_referrer=aHR0cHM6Ly9uZXdzLmdvb2dsZS5jb20v&guce_referrer_sig=AQAAAIYHiHrsIv_lVu8RNqY46BjFzlgU4pFDBXmk1gQxq2wlQOz02b5tuepColb1KJFoYYwQVWy2SjTUKWVY2oAEMzfkYXlXs97_PE0gpwNUA4RjnDwE_YEm7FB323M9oOBQJNHboj1t77QC9HriDL8cJP-VcplJ5UlJvvwHZRzMn9PC) AI Homework (https://stratechery.com/2022/ai-homework/) Cloudflare wants to help you set up your own Mastodon server in ‘minutes' (https://www.theverge.com/2023/2/10/23593966/cloudflare-mastodon-server-wildebeest-instance-fediverse) Adam Neumann finally explains what Flow does. (https://twitter.com/liron/status/1622962433752195072) "The New Gatekeepers" (https://www.ben-evans.com/presentations) A tech CEO spent almost $600,000 on a Super Bowl ad to warn America about Tesla's self-driving technology (https://fortune.com/2023/02/13/tesla-elon-musk-fsd-tech-ceo-spent-almost-600000-on-a-super-bowl-ad-to-warn-america-about-teslas-self-driving-technology/) AWS slammed for PostgreSQL DBaaS migration downtime (https://www.theregister.com/2023/02/14/aws_slammed_for_postgresql_dbaas/) Can this man turn Amazon around? (https://www.ft.com/content/a8cdfe3a-a445-476c-b4a7-367468ac1398) A note from Twilio CEO Jeff Lawson (https://www.twilio.com/blog/restructuring-twilio) An announcement from GitLab CEO Sid Sijbrandij (https://about.gitlab.com/blog/2023/02/09/gitlab-news/) Nonsense De-Aging #HarrisonFord #JarkanVFX #indianajones #Deepfake #deepfaketechnology #fyp #foryoupage #foryou (https://www.tiktok.com/t/ZTRt5XcrW/) Sponsor The New Stack — Subscribe to The New Stack Makers Podcast (https://thenewstack.io/podcasts/). Conferences Southern California Linux Expo, (https://www.socallinuxexpo.org/scale/20x) Los Angeles, March 9-12, 2023 Matt (https://www.socallinuxexpo.org/scale/20x/presentations/kubernetes-cloud-cost-monitoring-opencost-optimization-strategies) & Cote (https://www.socallinuxexpo.org/scale/20x/presentations/lessons-learned-7-years-running-developer-platforms)! Use Discount Code: DEVOP Coté and Matt arranging a live recording. PyTexas 2023, Austin, TX April 1 - 2, 2023 (https://www.pytexas.org) KubeCon EU Amsterdam, April 18-21 (https://events.linuxfoundation.org/kubecon-cloudnativecon-europe/) DevOpsDays Birmingham, AL 2023 (https://devopsdays.org/events/2023-birmingham-al/welcome/), April 20 - 21, 2023 DevOpsDays Austin 2023 (https://devopsdays.org/events/2023-austin/welcome/), May 4-5 SDT news & hype Join us in Slack (http://www.softwaredefinedtalk.com/slack). Get a SDT Sticker! Send your postal address to stickers@softwaredefinedtalk.com (mailto:stickers@softwaredefinedtalk.com) and we will send you free laptop stickers! Follow us on Twitch (https://www.twitch.tv/sdtpodcast), Twitter (https://twitter.com/softwaredeftalk), Instagram (https://www.instagram.com/softwaredefinedtalk/), Mastodon (https://hachyderm.io/@softwaredefinedtalk), LinkedIn (https://www.linkedin.com/company/software-defined-talk/) and YouTube (https://www.youtube.com/channel/UCi3OJPV6h9tp-hbsGBLGsDQ/featured). Use the code SDT to get $20 off Coté's book, Digital WTF (https://leanpub.com/digitalwtf/c/sdt), so $5 total. Become a sponsor of Software Defined Talk (https://www.softwaredefinedtalk.com/ads)! Recommendations Brandon: (https://www.homedepot.com/p/Husky-5-Tier-Industrial-Duty-Steel-Freestanding-Garage-Storage-Shelving-Unit-in-Black-90-in-W-x-90-in-H-x-24-in-D-N2W902490W5B/319132842) The Last of Us (https://www.hbo.com/the-last-of-us) Matt: Sennheiser Pro Audio HD 25 Special Edition (https://amzn.to/3RZ3ti0) SOULWIT Cooling Gel Ear Pads (https://amzn.to/3k4cutB) (https://amzn.to/3k4cutB) Photo Credits Header (https://unsplash.com/photos/1zyj8nOdwPs) CoverArt (https://unsplash.com/photos/bwt0XBiKaTc)
Tanium has recently released a new capability called Tanium Software Bill of Materials (SBOM) to help customers identify third-party libraries associated with software packages. • What is Tanium SBOM • Why is it different and why do you need it • How to configure SBOM • How to query for the details about every software application in your environment • Where your vulnerable packages exist • Ways that Tanium can remediate vulnerabilities from OpenSSL to Struts to Log4j today as well as new supply-chain vulnerabilities in the future No one knows what the next supply chain vulnerability is going to be, but with Tanium, you will have access to data about how your applications are affected before it happens so that when it does, you're ready to take action to remediate the issue from within the Tanium XEM platform. Segment Resources: https://www.tanium.com/products/tanium-sbom/ https://www.tanium.com/press-releases/tanium-launches-software-bill-of-materials-for-unprecedented-visibility-to-combat-supply-chain-threats/ https://www.tanium.com/blog/software-bill-of-materials-openssl/ This segment is sponsored by Tanium. Visit https://securityweekly.com/tanium to learn more about them! Syxsense and Enterprise Management Associates (EMA) recently teamed up to publish a survey around the current state of Zero Trust within enterprises as well as where it's going. This interview will discuss the key findings and insights into the challenges many organizations face around Zero Trust, as well as endpoint security and network access. Segment Resources: https://www.syxsense.com/advancing-zero-trust-priorities In the Enterprise News: Whether you want insurtechs or not, they're here and you're getting them! Don't worry - we'll explain what insurtechs are. Two potential deals to take security companies private: Sumo Logic and Rapid 7! Looks like 32 year old security company Cyren is shutting down, hoping for an asset sale. They've already laid off all their employees. Big drama: a firm shorts Darktrace and releases a scathing report. We've got yet more more layoffs this week, but don't fret - the NSA is hiring! For our squirrel stories, we'll be deciding between three stories: codebreakers solve 500 year old ciphers, the real cost of meetings visualized, and sushi terrorists! All that and more, on this episode of Enterprise Security Weekly. Visit https://www.securityweekly.com/esw for all the latest episodes! Follow us on Twitter: https://www.twitter.com/securityweekly Like us on Facebook: https://www.facebook.com/secweekly Show Notes: https://securityweekly.com/esw305
Tanium has recently released a new capability called Tanium Software Bill of Materials (SBOM) to help customers identify third-party libraries associated with software packages. • What is Tanium SBOM • Why is it different and why do you need it • How to configure SBOM • How to query for the details about every software application in your environment • Where your vulnerable packages exist • Ways that Tanium can remediate vulnerabilities from OpenSSL to Struts to Log4j today as well as new supply-chain vulnerabilities in the future No one knows what the next supply chain vulnerability is going to be, but with Tanium, you will have access to data about how your applications are affected before it happens so that when it does, you're ready to take action to remediate the issue from within the Tanium XEM platform. Segment Resources: https://www.tanium.com/products/tanium-sbom/ https://www.tanium.com/press-releases/tanium-launches-software-bill-of-materials-for-unprecedented-visibility-to-combat-supply-chain-threats/ https://www.tanium.com/blog/software-bill-of-materials-openssl/ This segment is sponsored by Tanium. Visit https://securityweekly.com/tanium to learn more about them! Syxsense and Enterprise Management Associates (EMA) recently teamed up to publish a survey around the current state of Zero Trust within enterprises as well as where it's going. This interview will discuss the key findings and insights into the challenges many organizations face around Zero Trust, as well as endpoint security and network access. Segment Resources: https://www.syxsense.com/advancing-zero-trust-priorities In the Enterprise News: Whether you want insurtechs or not, they're here and you're getting them! Don't worry - we'll explain what insurtechs are. Two potential deals to take security companies private: Sumo Logic and Rapid 7! Looks like 32 year old security company Cyren is shutting down, hoping for an asset sale. They've already laid off all their employees. Big drama: a firm shorts Darktrace and releases a scathing report. We've got yet more more layoffs this week, but don't fret - the NSA is hiring! For our squirrel stories, we'll be deciding between three stories: codebreakers solve 500 year old ciphers, the real cost of meetings visualized, and sushi terrorists! All that and more, on this episode of Enterprise Security Weekly. Visit https://www.securityweekly.com/esw for all the latest episodes! Follow us on Twitter: https://www.twitter.com/securityweekly Like us on Facebook: https://www.facebook.com/secweekly Show Notes: https://securityweekly.com/esw305
In the Enterprise News: Whether you want insurtechs or not, they're here and you're getting them! Don't worry - we'll explain what insurtechs are. Two potential deals to take security companies private: Sumo Logic and Rapid 7! Looks like 32 year old security company Cyren is shutting down, hoping for an asset sale. They've already laid off all their employees. Big drama: a firm shorts Darktrace and releases a scathing report. We've got yet more more layoffs this week, but don't fret - the NSA is hiring! For our squirrel stories, we'll be deciding between three stories: codebreakers solve 500 year old ciphers, the real cost of meetings visualized, and sushi terrorists! All that and more, on this episode of Enterprise Security Weekly. Visit https://www.securityweekly.com/esw for all the latest episodes! Show Notes: https://securityweekly.com/esw305
US futures are pointing to a higher open. European equities markets have opened with gains, following mixed Asian trade. Increased volatility in US is underlined by uncertainty over Fed's message on future rates, and between whether central banks globally will hike rates to their peaks soon before cutting later in the year, or continue to raise rates to a higher-than-currently-expected terminal rate, and hold them there for some time. Fedspeak continues to lean hawkish with officials stressing more effort is needed to tame the 'excessive' inflation and high wage growth.Companies Mentioned: Abbott Labs, Cardiovascular Systems, Salesforce, Sumo Logic
Sumo Logic CEO Ramin Saya (SUMO) tells us how he's making cloud-native applications secure. Absolute Software (ABST) shows the value of understanding your customer. VICI Properties (VICI) keeps making winning bets in Las Vegas. Dice Therapeutics (DICE) emerges as a leader in its field thanks to a new therapy. The Drill Down with Cory Johnson offers a regular look at the business stories behind stocks on the move. Learn more about your ad choices. Visit megaphone.fm/adchoices
Sales Game Changers | Tip-Filled Conversations with Sales Leaders About Their Successful Careers
This is episode 564. Tips for sales career success. Read the complete transcript on the Sales Game Changers Podcast website. RACHEL'S TIP: "Reach out to three different people that you admire, either from a leadership perspective, someone at work that you admire, and just talk to them, network with them. Figure out how they got to where they got and then take their advice. If somebody suggests you do something that you really look up to or admire, go do it. Take those next steps. Every single week ask yourself, did I do that extra thing to take those next steps? I would say networking and doing those extra things to take those next steps and don't be afraid. Don't be afraid. You're amazing, be confident, don't be afraid."
Cybersecurity has been a male-dominated field and that's a problem - especially when there's incredible demand for talent right now. In today's episode, we discuss women in cybersecurity, mentoring and more with Lynne Doherty of Sumo Logic. GuestLynne DohertyLinkedinTwitterSumo Logic
Noah and Steve dig into observability! What is it? Why is it important? How do you use observability to get a handle on your troubleshooting? -- During The Show -- 01:30 Theatre Remote - Glenn IR Blaster/Receiver (https://www.aliexpress.us/item/2261799826804957.html?spm=a2g0s.9042311.0.0.37544c4drBCZSh&gatewayAdapt=glo2usa4itemAdapt&_randl_shipto=US) with Tasmota + Knock off IR Remote Warning Current Model may not be Tasmota compatible URC Remote and Base station (https://www.urc-automation.com/product-category/complete-control/) + Scenes Inteset 4-in-1 Universal Backlit IR Learning Remote (http://www.amazon.com/dp/B00M4I1BAY/?tag=minddripmedia-20) write in to the show 13:00 Caller Dustin in TX Bank is blaming new ISP for no online bill pay Talk to the ISP Take machine from home to church Try tethering to your phone Try a VPN Could be multiple issues 28:00 Linux News Wire Linus Prediction The Register (https://www.theregister.com/2022/09/26/linux_6_rc7/) Tech Radar (https://www.techradar.com/news/linux-60-should-be-with-us-very-soon) BTRFS Kernel Improvements Phoronix (https://www.phoronix.com/news/Btrfs-Async-Buffered-Writes-6.1) Habana Labs AI Phoronix (https://www.phoronix.com/news/Intel-Habana-Labs-Linux-6.1) AMD DRM-Next Phoronix (https://www.phoronix.com/news/AMDGPU-Gang-Submit-6.1) Linux Foundation European Division The Register (https://www.theregister.com/2022/09/20/linux_foundation_europe/) Wolfi Undistribution Help Net Security (https://www.helpnetsecurity.com/2022/09/22/wolfi-linux-undistro-software-supply-chain-security/) 700% Rise in Malicious Activity Info Security Magazine (https://www.infosecurity-magazine.com/news/open-source-repository-attacks-700/) Bipartisan Security Bill HSGAC Senate Gov (https://www.hsgac.senate.gov/media/majority-media/peters-and-portman-introduce-bipartisan-legislation-to-help-secure-open-source-software_) HS Today (https://www.hstoday.us/subject-matter-areas/cybersecurity/senators-introduce-open-source-software-security-act/) BigCode Tech Crunch (https://techcrunch.com/2022/09/26/hugging-face-and-servicenow-launch-bigcode-a-project-to-open-source-code-generating-ai-systems/) Fundraiser for Kdenlive 9 to 5 Linux (https://9to5linux.com/kdenlive-devs-need-your-help-to-implement-nested-timelines-new-effects-panel) Ventoy 1.0.80 9 to 5 Linux (https://9to5linux.com/ventoy-1-0-80-adds-secondary-boot-menu-now-supports-more-than-1000-isos) 0 A.D. Alpha 26 Gaming on Linux (https://www.gamingonlinux.com/2022/09/free-and-open-source-rts-0-ad-alpha-26-zhuangzi-is-out-now/) Debian 12 Bookworm Installer 9 to 5 Linux (https://9to5linux.com/debian-gnu-linux-12-bookworm-installer-adds-windows-11-detection-new-arm-devices) Ubuntu Security Updates 9 to 5 Linux (https://9to5linux.com/ubuntu-users-get-new-linux-kernel-security-updates-that-patch-15-vulnerabilities) 30:00 Listener Responds to USB Port - Hank Try all the USB ports, including on the motherboard 32:00 Church Service Streaming - Jayson Scale Engine (https://www.scaleengine.com/) Low Price Live and On Demand "push streaming" RTMP Streams Your own CDN Resi (https://resi.io/) Requires proprietary box VERY expensive 38:00 Main Segment Observability Figuring out what is going on in your system Observability is not Monitoring/Metrics 3 Parts - Collect, Monitor, Analyze You can't look for what you don't know Tracing Span - specific length of time in which something happens Traces tell you where the problem is Dynatrace (https://www.dynatrace.com/), Sumo Logic (https://www.sumologic.com/) Learn More Cantrel Talk (https://www.youtube.com/watch?v=30jNsCVLpAE) McAllister Talk (https://www.youtube.com/watch?v=2nTJSsBngao) Google SRE Book Jaeger Tracing (https://www.jaegertracing.io/) Open Telemetry (https://opentelemetry.io/) Example Trace Diagram Example Trace https://i.imgur.com/yK2rPSu.png -- The Extra Credit Section -- For links to the articles and material referenced in this week's episode check out this week's page from our podcast dashboard! This Episode's Podcast Dashboard (http://podcast.asknoahshow.com/305) Phone Systems for Ask Noah provided by Voxtelesys (http://www.voxtelesys.com/asknoah) Join us in our dedicated chatroom #GeekLab:linuxdelta.com on Matrix (https://element.linuxdelta.com/#/room/#geeklab:linuxdelta.com) -- Stay In Touch -- Find all the resources for this show on the Ask Noah Dashboard Ask Noah Dashboard (http://www.asknoahshow.com) Need more help than a radio show can offer? Altispeed provides commercial IT services and they're excited to offer you a great deal for listening to the Ask Noah Show. Call today and ask about the discount for listeners of the Ask Noah Show! Altispeed Technologies (http://www.altispeed.com/) Contact Noah live [at] asknoahshow.com -- Twitter -- Noah - Kernellinux (https://twitter.com/kernellinux) Ask Noah Show (https://twitter.com/asknoahshow) Altispeed Technologies (https://twitter.com/altispeed)
Dan Nguyen-Huu is a partner at Decibel VC where he invests in enterprise software companies (cloud & data infrastructure, machine learning / AI, cyber-security, DevOps, and open source) in seed and series A startups. Prior to that, he worked as a VC at Battery Ventures where he was featured on the Forbes 30 under 30 venture capital list. Some of his investments include Databricks, Sumo Logic, Matillion, Rumble.run, Cube.dev among others. (follow Dan @dannguyenhuu) You can learn more about: 1. How to build technical knowledge to invest in technical spaces 2. How to build a career in venture capital 3. What to look for when investing in enterprise startups Check out our brand new YouTube Video Podcast! https://www.SmartVenturePod.com IG/Twitter/FB @GraceGongGG LinkedIn:@GraceGong YouTube: https://bit.ly/gracegongyoutube Join the SVP fam with your host Grace Gong. In each episode, we are going to have conversations with some of the top investors, super star founders, as well as well known tech executives in the silicon valley. We will have a coffee chat with them to learn their ways of thinking and actionable tips on how to build or invest in a successful company. ===================== Brought to you by: https://link.blockfolio.com/9dzp/stwlap68 Use code: smartventure https://momentonft.com