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If sales feels draining, frustrating, or emotionally exhausting, the real problem may not be the work—it may be a hidden mindset mistake. In this episode, Ray Higdon reveals the subtle mental shift that turns sales into a heavy burden for many reps and entrepreneurs. When salespeople attach their emotional state to outcomes—whether someone buys, responds, or joins—they create constant pressure that makes selling feel overwhelming. Ray explains why the healthiest sales mindset is detachment from outcomes and commitment to activity. Instead of chasing results, top performers focus on conversations, service, and identifying who is truly open to change. This shift removes emotional burnout and allows sales to feel lighter, more sustainable, and far more effective. —
Gary Vaynerchuk believes the future of CPG might look a lot more like Pokémon than packaged goods. We met up with Gary at Expo West 2026, where the entrepreneur and marketing powerhouse discussed Very Luckee, his new better-for-you gummy brand that pairs the promise of ultra-clean ingredients with collectible stickers from his VeeFriends character universe. In the conversation, Gary explains how the idea came together, why he's betting big on collectibles as a driver of consumer engagement, how organic social media will power the brand's growth, and why entrepreneurs should embrace "micro quitting" when a strategy or product isn't working. Show notes: 0:20: Gary Vaynerchuk, Co-Founder, Very Luckee – On location at Expo West 2026, Gary discusses the origins of Very Luckee, its focus on ultra-clean ingredients, and its approach to blending CPG with collectability. He shares his perspective on modern brand building, emphasizing the importance of consistently creating content across multiple social platforms. Gary also highlights the growing role of influencer advocacy and emerging commerce channels. He offers advice for entrepreneurs as well, encouraging founders to let go of tactics that aren't working while remaining committed to long-term ambitions. Gary also notes that entrepreneurship is a "hits-driven" business that requires humility, self-awareness, and a willingness to pivot when necessary. Brands in this episode: Very Luckee, Empathy Wines
Watch the full episode on our YouTube channel: youtube.com/@mreapodcastSocial media has changed how real estate agents grow their businesses. Yet many agents are posting more than ever and still getting fewer leads.In this episode, we sit down with entrepreneur, investor, and media powerhouse Gary Vaynerchuk. Known to millions as Gary Vee, he has spent decades studying where attention lives and how businesses win it. He built a global media company, invested early in companies like Facebook and Twitter, and has spent more than 20 years creating content online.Gary delivers a serious message to real estate professionals: Attention has moved to social platforms and the agents who win will be the ones who show up there consistently. We talk about why posting five times a week isn't enough in today's attention economy, why listing promotion alone doesn't work, and how agents can become the “mayor of their town” by creating content about local schools, parks, neighborhoods, and community life.We also explore how AI will change the way buyers and sellers find agents, why helpful content beats self-promotional posts, and how agents can expand their reach by showing up across multiple platforms.If you want to understand where real estate marketing is headed and how to stay relevant, this conversation will challenge the way you think about attention, content, and growth.Resources:Visit Gary Vaynerchuk's Website Visit GaryVee.com/attention to download the free “Day Trading Attention” deckFollow Gary on Instagram: @garyveeRead Day Trading Attention by Gary VaynerchukExplore VaynerMediaOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
Leave an Amazon Rating or Review for my New York Times Bestselling book, Make Money Easy! Check out the full episode: https://greatness.lnk.to/1618DM Gary admits something most successful people won't: his generosity isolates him. He's always the one providing emotional and financial value, which means no one feels safe telling him the truth. His solution? Gather your inner circle for the most awkward dinner of their lives and demand they tell you your weaknesses. Not later. Not in private. Together, in front of each other, so you suffocate your own excuses. Then he breaks down gratitude gorilla. Not the soft version. The version grounded in mortality. While you've been complaining about your job or your relationship, thousands of people got terminal diagnoses. Thousands died. Gary's friend was stuck comparing himself to everyone who had more. Gary flipped it: "Tell me who you have it better than." That question landed. The friend texted him later. The move is simple. Wake up. Recognize you didn't die last night. Build from there. Stop cataloging what's missing. Envy isn't new. MTV Cribs existed. Lifestyles of the Rich and Famous existed. You survived school with the rich kid who had the BMW. This isn't a social media problem. It's a perspective problem. And perspective starts with simplicity. Sign up for the Greatness newsletter: http://www.greatness.com/newsletter Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this bold and controversial episode, Ray Higdon explains why being "nice" can hurt both your income and the people you are trying to serve. While many salespeople believe kindness alone is enough, Ray argues that excessive niceness often masks avoidance, weak posture, and a refusal to develop real sales skills. You will learn why caring about prospects sometimes requires courage instead of comfort, why authenticity without skill can limit impact, and how improving your sales ability actually helps more people transform their lives. Ray also breaks down the difference between being pushy and being bold—and why mastering scripts and frameworks is essential if you want consistent results. —
Welcome to the What's Next! Podcast with Tiffani Bova. This week, I have the pleasure of welcoming Claude Silver to the show. She is on a mission to revolutionize leadership talent and workplace culture. She is the world's first Chief Heart Officer at VaynerX and partners with CEO Gary Vaynerchuk to drive their success. Claude has earned Campaign's U.S. Female Frontier Award and Adweek's Changing the Game Award. She is also the author of the new book, Be Yourself at Work. THIS EPISODE IS PERFECT FOR…leaders who want to build high-performing teams without sacrificing humanity. TODAY'S MAIN MESSAGE…in this conversation, Claude shares why she believes AI should enhance human potential and not replace it. She explains why burnout is often a leadership system's problem rather than a personal failure. And she challenges managers to create cultures where people feel safe enough to speak up, honest enough to name their imposters, and supported enough to grow. KEY TAKEAWAYS: AI should enhance human capability while preserving meaningful human connection. Emotional fluency allows leaders to choose their response instead of reacting impulsively. Energy management matters more than time management in preventing burnout. Psychological safety creates the conditions for belonging and high performance. Leaders scale culture by modeling self-awareness and vulnerability first. WHAT I LOVE MOST…Claude reframes leadership as something deeply personal before it's organizational. You can't build belonging for others if you haven't built awareness in yourself. Her reminder that "you are the CEO of you" feels especially powerful in a world that's moving faster than ever. Running Time: 26:15 Subscribe on iTunes Find Tiffani Online: LinkedIn Facebook X Find Claude Online: Website LinkedIn Claude's Book: Be Yourself at Work: The Groundbreaking Power of Showing Up, Standing Out, and Leading from the Heart
If sales feels exhausting, draining, or emotionally heavy, the problem may not be your workload—it may be your approach. In this episode, Ray Higdon explains why sales should not feel this exhausting and reveals the two core shifts that immediately reduce burnout: posture and lead flow. Most salespeople feel tired because they are chasing prospects, forcing conversations, and operating from desperation instead of confidence. Ray breaks down why posture—the ability to manage the energy of a conversation—is the opposite of chasing and how learning it instantly removes emotional friction from selling. He also explains why building lead generation alongside prospecting is essential for long-term sustainability and why relying on one without the other limits income. —
What happens when success, hustle, and constant work stop bringing fulfillment? In this episode of Unstoppable Mindset, I talk with marketing strategist and entrepreneur Carlos Hidalgo about business growth, faith, burnout, and the hidden cost of hustle culture. Carlos shares his journey from corporate marketing leader to founder of Digital Exhaust, along with lessons from his book The UnAmerican Dream about work addiction, burnout, and redefining success. Their conversation explores why growth does not need to be complicated, why storytelling builds trust in business, and why boundaries matter more than work life balance. Carlos also opens up about faith, failure, relationships, and the power of honest conversations. You will hear practical insights on leadership, personal growth, community, and building a life that is both successful and meaningful. Highlights: · 06:04 – Carlos explains how his faith became a personal relationship. · 17:32 – Why he left corporate work to start his own business. · 25:40 – His approach to making business growth simple. · 30:17 – How hustle culture often leads to burnout. · 42:29 – Why boundaries matter more than work life balance. · 54:33 – Why real community helps solve loneliness. Top of Form Bottom of Form About the Guest: Carlos Hidalgo is the co-founder and CEO of Digital Exhaust, a growth partner that helps clients make growth simple. Carlos serves his clients as an advisor, consultant, and teacher to ensure they have meaningful engagement with their customers at every stage of the journey and are able to mature and create sustainable growth. Carlos has 30 years of experience working with organizations of all sizes as an advisor, consultant, innovator, and growth expert. He is widely recognized for his expertise in demand generation, marketing, sales, and customer experience and for coaching executives in the areas of leadership and managing change. In addition to his work with his clients, Carlos has won numerous marketing awards and been named to several prestigious industry lists as a marketing leader. Carlos is also the author of Driving Demand, which is ranked as a top 5 marketing book of all time by Book Authority, and The UnAmerican Dream, which was released in 2019. In addition to books, Carlos is a well-known international keynote and TEDx speaker. You can follow Carlos on LinkedIn or on Twitter @cahidalgo Ways to connect with Scott**:** LinkedIn - https://www.linkedin.com/in/carlosahidalgo/ Facebook - https://www.facebook.com/CHidalgoJr Instagram - https://www.instagram.com/cahidalgo_ Twitter/X: https://x.com/cahidalgo About the Host: Michael Hingson is a New York Times best-selling author, international lecturer, and Chief Vision Officer for accessiBe. Michael, blind since birth, survived the 9/11 attacks with the help of his guide dog Roselle. This story is the subject of his best-selling book, Thunder Dog. Michael gives over 100 presentations around the world each year speaking to influential groups such as Exxon Mobile, AT&T, Federal Express, Scripps College, Rutgers University, Children's Hospital, and the American Red Cross just to name a few. He is Ambassador for the National Braille Literacy Campaign for the National Federation of the Blind and also serves as Ambassador for the American Humane Association's 2012 Hero Dog Awards. https://michaelhingson.com https://www.facebook.com/michael.hingson.author.speaker/ https://twitter.com/mhingson https://www.youtube.com/user/mhingson https://www.linkedin.com/in/michaelhingson/ accessiBe Links https://accessibe.com/ https://www.youtube.com/c/accessiBe https://www.linkedin.com/company/accessibe/mycompany/ https://www.facebook.com/accessibe/ Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can subscribe in your favorite podcast app. You can also support our podcast through our tip jar https://tips.pinecast.com/jar/unstoppable-mindset . Leave us an Apple Podcasts review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts. Transcription Notes: Michael Hingson 00:00 Access Cast and accessiBe Initiative presents Unstoppable Mindset. The podcast where inclusion, diversity and the unexpected meet. Hi, I'm Michael Hingson, Chief Vision Officer for accessiBe and the author of the number one New York Times bestselling book, Thunder dog, the story of a blind man, his guide dog and the triumph of trust. Thanks for joining me on my podcast as we explore our own blinding fears of inclusion unacceptance and our resistance to change. We will discover the idea that no matter the situation, or the people we encounter, our own fears, and prejudices often are our strongest barriers to moving forward. The unstoppable mindset podcast is sponsored by accessiBe, that's a c c e s s i capital B e. Visit www.accessibe.com to learn how you can make your website accessible for persons with disabilities. And to help make the internet fully inclusive by the year 2025. Glad you dropped by we're happy to meet you and to have you here with us. Well, hi and welcome once again to an episode of unstoppable mindset. Today, our guest is Carlos Hidalgo. Carlos has many facets about him. He's a speaker. He deals with growth and growth management and with his company. He tries to make growth simple for the people who are his clients. I'm interested in learning about that, but he does other things as well. He is also involved with his wife and marriage counseling, which is a little bit different than the one I think I find a lot of people to do. So I think we got lots to talk about. So, Carlos, I want to welcome you to unstoppable mindset. We're glad you're here. Carlos Hidalgo 01:59 Thank you for having me. Michael, it's an absolute pleasure. Well, let's Michael Hingson 02:03 start with the early Carlos, why don't you tell us about you growing up and all that sort of thing, and where you came from, where you're headed, or whatever. Carlos Hidalgo 02:14 Sure, I was born one of six children. I was the youngest for about four years, and then my my parents had two more. So I am smack dab in the middle of middle six siblings. Was born in New Jersey, but call where I'm at now home, which is a little town in the Adirondack Mountains. And the reason I call it home, I started coming to camp here when I was five years old. Fell in love with the area, and then my father, in 1983 moved us up here when I was 12, and fell more in love with it. And that lasted for four years. And then my junior of high school, or right after my sophomore year, was told, Hey, we're we're moving I was 16, I was pretty pissed off at the prospect of leaving a place I loved, so I had engineered a plan to stay through my junior and senior high school, which in my mind, made perfect sense in my parents' mind, and for reasons now I understand, because I'm a parent, did not make so much sense, but I came back as often as I could, and then my wife and I moved here back full time in 2021 we also lived here in the 90s for two years, had our first son here so but grew up really charmed childhood was my dad was in advertising, so we got tickets to Great sporting events. We had horses that I took care of, along with some of my siblings, developed a love of the outdoors, which I still hold, which is one of the many benefits of living up here again. And so, yeah, pretty, pretty much, early childhood was, you know, be outside as much as I can run around school work wasn't my strong suit, but I muddled through and I Michael Hingson 04:04 made it. Where in New Jersey were you born? Carlos Hidalgo 04:07 Was born in a little town called Randolph in northern jersey. Spent most of our time in a place called blairis town. Their claim to fame as a prep school called Blair Academy, which I believe is still there. And then, I believe it was the original Friday the 13th was filmed. Part of it was filmed in Blairstown. Yeah, yeah. So I'm dating myself just a little bit. Michael Hingson 04:32 Well, we lived in Westfield for six years, so kind of know, New Jersey, but yeah, while we were back there, my wife always wanted to move back to California. She's a native. I was born in Chicago. She wouldn't let me call myself a native, even though we moved to California when I was five. But yeah, it's okay. Carlos Hidalgo 04:50 Sure, yeah, people get a little touchy about the term native or local and how it's defined, right? Michael Hingson 04:55 Oh, yeah, it varies all around the country, but there's. Nothing. You can't say anything bad about Chicago. They have Garrett Popcorn there. If you've never had it, next time we go through O'Hare Airport, you should get some Garrett Popcorn. Carlos Hidalgo 05:09 Okay, I will do that absolutely. Michael Hingson 05:12 Take a memo. Get Garrett Popcorn. It's it's really good stuff. Well, so what did you do for college? Or did you? Carlos Hidalgo 05:21 Yeah, I went to my first year, I went to a school called Word of Life Bible Institute. So it's a one year intensive program, study of the Bible actually here, not far from, literally eight miles down the road here, from where I live now. And at that point, it was really just an excuse to get back to the Adirondacks for a year, but I learned a whole lot. Met some incredible people, some of who I'm still very, very close with today. And then from there, I transferred to Cedarville University in Ohio. At the time I went there, we were about 2500 students. I think today they're closer to 7500 but I met my wife there, which was that, in and of itself, the three years of tuition that I paid as I transferred in, but study Business Communication, again, I wasn't a great student. What I realized is, if it was the things that I really loved to participate in, it was awesome. I had a really great time studying communication and language and how we speak. I was two years on the debate team, which was such a great education in and of itself. But everything else I didn't really love. I just the general ed stuff. I kind of thought, well, if I can skate by and, you know, get that, get the passing the credits. So that's really how I want about it. And the reality is, the way things are taught today, I'm a very visual and hands on learner, and so to sit in a classroom and try to take notes and go through theory and things like that just makes my brain hurt a little bit. So I but I but I finished. I got the degree and made some great friendships in the process. Michael Hingson 07:04 Well and clearly, based on what you did for your first year, you have a Christian orientation, or definitely a god orientation as well. Carlos Hidalgo 07:15 Yeah, that's that's really my operating system. Michael, I am a follower of Jesus Christ. I believe the Bible is the inerrant Word of God. I base my life on it. I spend time in it each and every day. And so what's interesting in that regard is, yes, I went to the Bible Institute. So while I had a lot of head knowledge about the Bible and God and Jesus and all these things, it's really been in the last 10 years that I would say I had a deep, meaningful relationship with them, and that came as from a lot of experience in my life, a lot of dark, dark moments in my life that were self induced, unfortunately. But really, what it's done for me is it's just radicalized who I am, changed my heart. And so it's gone from a having a head knowledge of it to a real experience and an engagement with Christ through His Word and through prayer. Michael Hingson 08:11 Yeah, head knowledge is is a fine thing as far as it goes, but there's nothing like personally experience coming closer to whatever it is, including dealing with believing in God and really recognizing what what God brings. And my last book that I wrote that was published last year, called Live like a guide dog, true stories from a blind man and his dogs about being brave, overcoming adversity and moving forward in faith very much deals with with a lot of that, the whole concept of the value and the power of personal knowledge, as opposed to just head knowledge. I talk about the World Trade Center a lot in that book, specifically in terms of what I learned and how I developed a mindset to be able to control fear, rather than letting it be the thing that overwhelmed me or overwhelms anyone and and I've had a couple people on this podcast who talk about it, and they say the same sort of thing that you did. It's not about knowledge that you sort of intellectually know. It's what you really know. So people, for example, in evacuating the World Trade Center, would look at signs, and they would follow those and a lot of people were able to do that, but that's still not knowing that is really relying on something else that you may or may not really have access to. So True Knowledge is the only way to go Carlos Hidalgo 09:38 100% and I find that I gather that through experience, yeah. And so the example I use is, if you ask me about my wife, you know, do you know Suzanne? I would say, Oh, yeah. You know, blonde hair, blue eyes, about five, five. Funny, smart. I could tell you all the different facts, but there's a big difference when you sit and you get to experience being with her, seeing. Her, how she interacts with people, how she treats others, all of those things. Take that knowledge and actually make an experience an experience, yeah. And so that's been the difference for me, as it regard, in my relationship with Jesus Christ, yeah, well, Michael Hingson 10:14 and Suzanne, so that's good. Carlos Hidalgo 10:17 Well, so absolutely, 31 years and we're still going. There you go. Michael Hingson 10:21 Well, keep going. That's that's cool. That's great to have that kind of a relationship. It's all too often we don't see a lot of that in marriage, and just people get married without knowing and that leads to all sorts of potential challenges. So it's good to really get to know someone Carlos Hidalgo 10:41 absolutely, yeah, I'm still, still learning, still studying her and learning all I can, after 31 Michael Hingson 10:46 years, and she is too Yes, she is. Carlos Hidalgo 10:49 She does a phenomenal job. Michael Hingson 10:52 So what did you do after college? Carlos Hidalgo 10:56 After college, I actually moved back up here, where I'm at now. Worked for two years for Word of Life, the same group that ran the Bible Institute. So then, actually, unbeknownst to me, i My heart was really at that point, I wanted to go into law enforcement. My father in law was an FBI agent for 30 years. I'd always been intrigued by law enforcement, so I thought going into and getting a job for a few years, cutting my teeth while I filled out a resume. So started working in the office of donor development or advancement, and that was the first time I really started to get any exposure to anything formal, marketing wise. In the meantime, applied to the FBI, never went anywhere. Ended up applying again, never went anywhere at that point. Then we moved to we left here after two years of marriage and having one child. We moved to Michigan for a brief time, and then we went back to down to from Michigan. We went to Dallas, where we lived for 13 years, and I worked while I was still trying to get into law enforcement. I kept getting marketing jobs and companies. So eventually I gave up the dream of law enforcement and just followed what's unfolding and had a pretty good career in two software companies as a director of marketing to cut my teeth and learn what global business was all about do a lot of travel, which helped me career wise wasn't so great home wise or parent wise when you're away from your kids, but it's been my career for 30 plus years. I've had a heck of a career doing it and very grateful for it, but I still still get intrigued at the whole concept of law enforcement, but I'm afraid I'm a little too old at this point to start down that path. Michael Hingson 12:47 How come you kept not getting anywhere with it? Carlos Hidalgo 12:51 Well, I did get to a point where the FBI I took a test when we lived in Dallas, and just they called after said I had scored well, which made me chuckle, thinking back to my college days of test taking, but and then they said, Hey, do you speak Spanish, which I do not, despite my name, which is very Spanish, Carlo. And they said, Okay, well, we'll keep your we'll keep your application on file. Let you know if anything changes. And that was the last I heard. So at that point, I just thought, okay, I can keep pushing this and trying. But again, as things started to unfold in the software world, the jobs that I had took care of my family. They provided well for us. They gave me opportunities to learn new things, try new things, opportunity to, like I said, international business, which I never done before. So at that point, I just thought, you know, I'm kind of seven, eight years into this thing. What does this look like going forward? And then are we going to have to just hit reset in all facets of our lives, financially, where our kids are settled, for me to go into law enforcement. So I abandoned it, and I'm okay with that. I think it would have been a phenomenal career. I would have loved it, like I said. I'm still intrigued by it, I still have great respect for it, but it just wasn't in the cards for me, and I'm okay with that. I think sometimes the way we grow is through the death of a dream. Michael Hingson 14:21 Yeah, I know I've always been intrigued by law and law enforcement, and I know that they're never going to hire me, and now they won't, right, but, but they wouldn't hire me, but I took, actually, some courses in college dealing with police and other things like that, because I was, and still am fascinated by it, and I have a great respect for the law. And I I admire good lawyers who are knowledgeable, who really are in it to deal with the law. And you can tell those from the typical ambulance type chaser who manipulates, but, but. I really appreciate the law. I in my life have had the opportunity to be involved with some efforts of the National Federation of the Blind, where we've gone several times to Washington to meet with congressional types. And so I've met some interesting people, met Ted Kennedy, met Tip O'Neill when he was still speaker, Senator Saugus from Massachusetts and others, and found and through them, got to meet some people who were truly committed to what they were doing. They weren't in it for the power. They were in it to try to really help the country and help their individual constituencies in their states and so on. It's a lot of fun. Carlos Hidalgo 15:47 Oh, I'm sure, I'm sure it was, I that's quite a roster of people you've been able to engage with, and I'm sure, no doubt, influence well. Michael Hingson 15:57 And we were there to talk about legislation that we needed. But I'll never forget first time we went in and we met Paul Tsongas. We talked about what we wanted to talk about, and he said, Well, it's the end of the day. What are you guys doing now? And we said, well, we're just going to go back to the hotel. And he said, You got a few minutes talk to you about Massachusetts. Well, we ended up staying for two hours. It was a lot of fun. Carlos Hidalgo 16:19 Wow, yeah, that is a lot of fun. I had an opportunity a number of years ago to do a tour of the West Wing, which was just phenomenal. So when you get, when you get those opportunities, I don't care what side of the aisle you may sit on or are partial to, the answer is yes, take it, because you learn a whole lot, and it's it gives you a whole new appreciation for our country. Michael Hingson 16:40 Well, 20 years ago, I was invited to come back and meet George W Bush because a congressman I had met was fascinated by my story and the story of my guide dog, Roselle, and he arranged for us to meet George W and we went back. It was supposed to be a brief, like two minute just photo op. This ended up being like a 15 minute conversation, and then it was a lot of fun. And I hope that we inspired him some, and we made a difference. And, you know, that's always a good thing. Carlos Hidalgo 17:13 Yeah, at the end of the day, right there people just like us. They are, I think the and I've heard that a lot about George W is his investment in people where he knew his you know, everybody in the staff that he knew their names, he knew about their families. So it doesn't surprise me that a two minute Meet and Greet was extended a little bit. Michael Hingson 17:34 We kept the Italian Prime Minister waiting while we finished our conversation, as it turns out, that's fine, Carlos Hidalgo 17:42 but it was good. There you go. There's your there, there's your the two truth and the lie icebreaker that they have. You do sometimes. There's, you can work that in, Michael Hingson 17:49 I could work that in, yeah, that would be, yeah, I should do that. Well, it was, but it was, it was, it was very enjoyable to be able to do that. Well. So now, so when did you start your own company? That's been a little while, at least. Carlos Hidalgo 18:04 Yeah, I started my first company that I started, I co founded with my brother. In 2005 I was working at the software company, and I just, I started to just have an edge of, you know, I should start something. I don't know what that looks like. And I remember one time just talking to my wife, and I said, I don't want to be 7580 years old. And think, what if, yeah, and my wife is very practical. And she said, Okay, so go for it, and if it doesn't work, just go get another job. And when she broke it down like that, I just thought, wow. Okay, she, I think she believes in me more than I do. So in 2005 I left the software company and we started a agency. And really, at that point for me, the Yes, I wanted to start my own company and see if I could do it. But the the big driving factor was my at that point, I we had four children, so we have four, and they were all pretty small, and I was traveling all over the country, and I didn't want to miss their childhood. And I remember coming home from trips and hearing conversations or seeing things that that I wasn't a part of, and I thought this, this isn't right. I need to be here. I need to be home. So I went to the software company, asked them what they thought they became my first client, and I did that for from 2005 to just early 2017 when I resigned my position as CEO there just to get my life back and kind of hit the reset button again, but this time, I meant it, so I left, and they're still going. But that was my first foray into entrepreneurship, and I just kept doing it since I started another consultancy, and now this is my third one, and also been part of about two to three other companies that. We launched, but never made it. So I enjoy the whole process. I love it, but, yeah, it's, I don't know. I mean, I will never say never, but the idea of not working for myself seems rather foreign to me. Michael Hingson 20:16 So the first company you had for 12 years, what did that do? Carlos Hidalgo 20:21 We were a mark. Marketing Yeah, we were a marketing services company. So we worked with business to business companies to help them in their demand generation, acquiring new customers and also customer growth. So that's really where a lot of my career has been sent, centered right, helping companies design them strategies, everything from content to technology to developing personas and putting together strategies on how to reach them when they're looking for something to buy that that client offers. Michael Hingson 20:52 Okay, well, that makes sense and certainly a worthy thing to do. So, when did you form your current company, digital exhaust, which is a very clever name, you'll have to tell me about that. Carlos Hidalgo 21:04 Oh yeah, there's a little bit of a story behind that. So I was working in 2022 early 2022 I had an offer to go be the Chief Revenue Officer of another agency, which I my wife and I talked about it, we prayed about it, and I had a really, really close friend of mine who was their chief strategy officer at the time, so the ability to work with him, stay in the industry and work with some really good clients, I jumped at, so I took that role over that role lasted eight months. I won't get into all those details of why? Never, never, really did get a clear answer. The answer I was given, not exactly. The numbers didn't the number. I'll just say the numbers proved otherwise. All that said that came to an end in 2023 I believe. Yeah, yeah, 2023 and so February, 23 so at that point, I was like, Okay, well, what do I do? I can try to go get a job, which I did. Nobody was really interested in, you know, early 50s, guy coming in. So, you know, did the interview thing. And then I just thought, Well, why don't, why don't I just bet on myself again and go for it. So at that point, the my friend who was the chief strategy officer, he had also left, so he and I started talking and thought, why don't we just do this together? You know, services he loves to implement, I love to sell. Let's just see if we can make a run at this. So here we are now. It'll be four years in or three years, I guess, in February or April of 26 and we're still alive to talk about it. And so that's how it came to be. It was really just, I've done this before. There's no security, no more security. I believe in working for somebody else than working for yourself. So bet on yourself and put out your shingle and see what you can make happen. Michael Hingson 23:06 Where did the name digital exhaust come from? That's a clever name. Carlos Hidalgo 23:10 Oh, thank you. We were, we were batting around so many different names, and we just had a thing, I think we had a running Google Sheet, like, let's just throw names up there. And then I was listening to a recording of a vendor that we had done work with in our early days, and he was talking about how you can track the digital movements of someone. And he said, You know, so basically, you know, they're leaving behind their digital exhaust. And he used the term twice. So I called my then partner, Tracy, and I said, Hey, what do you think about the name digital exhaust as a company? And he was like, Oh, I love it. So I said, Well, before we that, we have to call Dan and see if he would be okay. So I did some looking, you know, the whole trademark search, and when I told our partner about it. He said, Oh my word, I love it. He said, Never, never even thought that that could be a name, but if you guys want it, go for it. So we took it and it is, it's, it's, we think it's pretty unique, and it also describes a lot of what we do with customer data to get an understanding of how do you engage with them, where are they, and how are they going to interact with you and your brand? How so well. Again, he was right. I can look at your digital footprint or your digital behavior. I can see what sites you've visited, what web pages you visited, how much time you spend on a product piece, how much content you engage so I can look at all of that behind the scenes. Start to score that if you're an account that I want to go after, or if I'm a lead based sale, that gives me a lot of intelligence on what you're interested in. And then there's ways to kind of, from a insight perspective, determine where you are in that journey, whether it's your four. First time as a purchase, you're a current customer and you're interested in purchasing something else. So it gives us a lot of insight into that, so that I can message you or I also know when should sales place a phone call to you and start that conversation. So that's why we use the term digital exhaust, because, again, it's a lot of what we do and how we use our customer data. Michael Hingson 25:20 Several years ago, I watched a 60 Minutes program, gosh, I don't know it's actually a number of years ago. And one of the segments there was a guy who was on he was a private detective, and what he said was, I can tell more about you than most anyone else can simply by looking at your trash. And in fact, I can't remember if it was Mike Wallace or not. Who was the interviewer, but they went on investigated some trash cans and and this guy could just tell you so much about your entire life just by looking at what was in the trash can. It was really pretty amazing and and I don't mean that in any way as a negative thing, but it's very clever that people have that insight. So I appreciate what you're saying about digital exhaust. It makes perfect sense. Carlos Hidalgo 26:17 Well, good. I'm glad it does. It means we've hit the mark. I'm not I will say this. I'm not going to go through my customers trash, but I am not surprised that if you did how much you could learn about somebody, 100% but Michael Hingson 26:30 you do look at their their digital footprint and so again, and it makes perfect sense that you can learn so much that can help you, help them grow. Yes, absolutely gives incredible insight. You talk about making growth simple, tell me more about what that means. Carlos Hidalgo 26:51 Yeah, you know, I've been in the space a long time, and that really came a couple years ago. We started seeing different models that would come up different frameworks that would come out from different vendors. Started talking, you know, I talked to a lot of chief marketing officers in my role, and over and over, what we saw was just complexity of taking terms that everybody would know and applying a new term or creating a new term to replace the old term, because you wanted to stay edgy. And I finally had a CMO who said to me, this is all so complex. Is there any any organization out there, or any way to just make this simple? And I thought, Gee, I kind of been thinking the same thing, because I see all these talking heads out there on LinkedIn and at these conferences showing these overly complex, overly engineered models, and I'm like, You got to be a PhD to implement that thing. And again, I'm also a pretty simple guy. I don't think growth needs to be all that hard if you know your customer, what they need, when they need it, and why it's important to them. I'm going to be able to sell you quite a bit. I'm also going to be able to be a better marketing, better partner to you, because I'll be the first one to be able to tell you you don't need that, or you need that, but you shouldn't get it from us, and here's why. And so we just started saying, You know what? Let's create with our models. And we have models and we have frameworks, but we want them to be kind of what Apple is, right, really innovative, where you can use it. You don't necessarily have to have someone to guide you through it. And so let's just make it as simple as possible for our clients to grow their companies without these over engineered models, which mostly a lot of them are created to sell stuff. And while we want to sell stuff more, so we want to help customers be better at what they do. And so that's why we say is we want to help you make growth simple, cut through the clutter, get to what matters and move forward. Michael Hingson 28:58 Yeah, which makes a lot of sense. By by any standard, how do you find storytelling comes into what you do and how you interact with customers? Carlos Hidalgo 29:11 Yeah, it's really important in the beginning, right in the beginning stages. Anytime I'm engaging with you, if I'm a consumer and you're a brand, I want to your brand should tell a story about who you are, the value that the customer gets when they're going to interact with you, they're going to use your product, what you stand for. Can they trust you? Trust is huge. Right now. We live in a trust economy. I want to know that if you say something, I can you're going to stand behind it. So all of those things are come through in terms of story. Now, what I've always said is I think that story is important. But when it comes to now, especially in the world I live in business to business, once I get into maybe I want to purchase something for you or purchase your product. Now I. Moves from a story to a dialog because I started, I start need, needing to know, what are you interested in? What are your challenges? What are your needs, what are your pain points? And as you're telling me that I can respond more in a conversation, I can still use parts of the story, but now it's a two way dialog, even in a digital world. So if I can create that, that's fantastic, then you become my customer. And now I still want to keep telling you stories. I want to tell you a story about why you can trust us. I tell you a story about how I interact with you. I tell you a story about how I deliver service and how I help you onboard. So all that bleeds into what we call, you know, what I call the big customer experience, from brand engagement to what I'm buying to now that I become a customer, all of those are experiential factors that we have to consider. Michael Hingson 30:49 Well, yeah, and I think that storytelling is a very significant part of selling and sales, because it's part of what really helps create the trust, because people can see through it, if you're just blowing smoke or playing games. Carlos Hidalgo 31:05 Yes, they can absolutely. And you only get one shot if that's what you're gonna do only, yeah, once I realized that forget it, I'm not coming back, that brand loyalty is away real quick. Michael Hingson 31:16 Yeah. So do you encounter in the interactions that you have with people with a lot of burnout or who are going that way. Carlos Hidalgo 31:25 Oh yeah. It's, it's something that I went through in 2016 it's, it's a, I mean, the World Health Organization, whatever you think about them, they definitely have listed it as a illness or as a condition. So it's something that I've seen. It's something that I've written against quite a bit. I don't think we need to get there, but I also think it is part of the consequence, or the outcome of when we make work center of our universe, and we make work our God, when that's going to happen then, yeah, you're going to experience burnout. And I think burnout comes in different flavors, but I see a lot of people who are going through it, trying to work through it, trudge through it. I heard the term the other day, manage burnout. I don't know why you would want to manage burnout. I think you need to take steps to avoid burnout, to avoid it. Michael Hingson 32:17 Yeah, why is it so many people face it, and are experiencing burnout is because they just deal with work, they don't relax, or what. Carlos Hidalgo 32:27 Well, I think there's a lot, lot in that. I've done a lot of study, and that was the topic of some of the topic of my book that I released in 2019 the UN American dream is, I think we, especially in our Western culture, we have adopted this idea that the busier I am, the more important, the more valuable I am, and so and the reality is, none of us are well wired to go, go, go, go, go. Rest is actually a gift from the Lord. And you know, I think very few of us. But you know, think about the last time you talked to anybody. How are you? Oh, I'm so busy. We love to be busy. We love to have jam packed calendars, because it makes us feel good. The other part of it is when you think about workaholism, you know, that is an addiction. And the only time in my experience, we engage with or become addicted to something, it's when we're trying to avoid something else. And so think our workaholism, which leads to burnout, is right up there with our rising rates of anxiety, of depression, of loneliness, because we have bought a false narrative that if we go, go go, we jam pack our calendars, we work like and work like crazy until we hit some imaginary number or we can call it quits. That's what life is all about. And I just sit there and you know, my number one question to people who are running that race is, how's it working for you? You don't seem really happy right now, you don't seem fulfilled, and you're living on the promise of some day and some days, not a day in the week, right? Michael Hingson 34:03 I People ask me, How are you all the time? And my response is something actually that I borrowed from somebody else. I just say, I'm lovely. Yeah, I get lots of reactions from that. It's kind of cute, but it's great. You know, I I agree with you, there is a there's a need and a time, and it's appropriate to not work all the time. Yes, we we don't ever take time even just to sit and think about what we did today. We don't take time at the end of the day to go in our own brains. How did this work out? How did that work out? Why didn't this work? Why did this work? What could I do to make it better and then listen for answers? It's like praying. So many people, when they pray to God, they pray to Jesus and so on. They spend all their time praying and saying what they want, never realizing God all. And he knows that, yeah, when are you going to start listening for answers and really listening? And that's, that's the challenge that I see so often people don't listen, and the answers are always there. They're in their inner the the inner voice that they can hear if they but practice well. Carlos Hidalgo 35:17 And I think to part of that is you need to be still, right? And we see that in scripture where we're told be still and know that I am God, if I mean there, there. We have so much noise and so much input with our phones and constant, you know, interaction and constant noise. We don't give ourselves the ability to sit and think and process, to just to be still. And that is something that I would say, really, for me, over the last decade, has come into focus of I enjoy my downtime. I enjoy the silence that I it's one of the reasons when I run, I don't run with headphones. In my own little world, in my head, praying, thinking about things. There are times I'll drive in the car without the radio on, just in silence, and I tell people, then they look at me like, I have three heads. Yeah, I'm like, oh, it's I am so much better for it, because I'm no longer living life reactively. I'm able to live life in a way that brings me a lot of peace, a lot of joy, a lot of happiness. And when I work, I work really, really hard, but it's definitely not the center of my universe. Michael Hingson 36:27 I know people think I'm crazy, but I can go days without looking well, not days. I'll go a day. I do it volitionally, but I can go quite a while without looking at text messages, and when I do, their message is there sometimes, but I know that I could actually go for a considerable length of time without needing to carry my phone around. Now, the only reason I do carry it around, I mean, clearly some phone calls can come in and so on, but I use other tools on it that you have access to in other ways. So I use it for those things. But the bottom line is, is that I don't need to have this phone with me to stay in touch with people all the time. So if I carry my phone more often than not, I will be in a hotel room listening to something on the phone and, sure, relaxing, rather than all the other things that one could do with it well. Carlos Hidalgo 37:25 And the number of people that I talked to and research shows this that, you know, the last I saw was over 60% it's the first thing people do when they wake up is they reach over and look at their phone and I say, sit there and say, What is so important that you can't even wait 15 minutes from the time your eyes open. But we've become addicted. We've come addicted to the noise, to the constant, go, go, go. And then, you know, we have a friend of ours last year was just, I'm so busy. I'm so busy. Told my wife, over the next three months, I only have this one day I can do lunch. And then you start realizing, like, Well, really, that's, that's how you want to live your life over the next 90 days, you only have one day. Now, I didn't believe it when I heard that. I don't think they were trying to make excuse, and I don't think lying. I think in their heads, they really had this belief of, oh, I can. I've only got one day out of the next 90, but we've weed ourselves into believing that this is how we should be living life. Yeah, and it's not how I want to live life. I'll work hard, I'll put everything I've got into my clients and my business and things like that, but I don't want to be that strapped. I was that strapped one time, time wise and work wise, and it made me absolutely miserable. Mm, hmm. Michael Hingson 38:45 I know when I wake up in the morning I do reach for my phone right at the beginning. One of the very first things that I do is reach for it to see what the temperature is outside, to see what the temperature is your house, to see whether I want to turn the heater on, you know, but I don't look at messages. I don't need to do that. I'll do it eventually, but, you know, I So, as I say, I use it for other tools, but I use the phone, because that's the tool that's available to me that gives me that information, and it'll help me decide, do I want to turn the heater on, or do I want to turn the air conditioner off? And that's what I do. And then I put the phone down, and I start visiting with the dog and the cat, and we have conversations which is, which is kind of fun, Carlos Hidalgo 39:29 but yeah, you get to enjoy life. Michael Hingson 39:32 I remember, remember the old technology town? Now it's old Blackberry. Oh yeah, the black and Research In Motion. There was one night when Research In Motion lost communications with all of the blackberries, and every BlackBerry went dead, I think, for about 12 hours. But I heard that even during the time when that occurred, people committed suicide because they had no way to look at their blackberries. And. Get information. And I always thought you're that dependent, that you can't cope for a while, especially at night without that information. Carlos Hidalgo 40:09 Come on. Yeah, it's staggering. The number of, again, over 50% of people said that they would be panicked if they want an app without their phones and so and again, I used to, I used to live that way. So I understand it to a degree, but, well, I understand it. Yeah, I also tell people you don't have to live that way, because people i The people I know who live that way, don't seem very content or fulfilled, right, right? Which is really the issue, isn't it? Yeah, absolutely, because we only go, we only get one shot at this life, and I want to make the most of it. Michael Hingson 40:43 Make growth simple. Carlos Hidalgo 40:46 That's right, personal, personal and business wise, right? Michael Hingson 40:49 Personal and business wise. So what is hustle culture? Carlos Hidalgo 40:54 Well, hustle culture has been promoted by a lot of folks, a whole lot more well known that I am, you know, where Kevin O'Leary for Shark Tank, Shark Tank talks about, you got to be willing to work eight days a week, you know, and give everything you've got, you know. Gary Vaynerchuk talks about, you know, go, go, go, go. And, you know, we just see it out there of this, you've got to be willing to go above and beyond. If you want to have success, if you want to make this money, you've got to just make sure you're willing to hustle at all costs, which to me, there's a place for that. As I said, when I'm working I hustle. I work hard. I get in a zone. I kind of block everything out and and there are some weeks where we require over and above it. You know, 16 or a week is is not something that has never been done. But the difference is, there's a couple of differences. Is I'm going to work hard because that's what I'm told to do. In Scripture, it says that with everything you do, do it with all your might and do it to the glory of glory of the Lord. So I'm going to do that. Plus work was one of the first things that God ever created. He told Adam in the garden, I want you to work now, what we also see is that it was cursed when man sinned, and it was part of the curse in the garden. But I do believe work is noble. I believe it's valuable, I believe it has so many things that can teach us. So I'm working. I'm hustling hard when I'm working, but this idea that I need to give everything I have to my business so that I'm successful. Well, what about our relationships? What about our own our last word, too, right? Our own physical health? What about my marriage? All of these things that require work yet, you know, you got a guy like Grant Cardone talking about 95 hour work weeks. That's insanity. Yeah, at what point, you know, so to me, I really believe, and I've had some people who've argued with me over this. If you want to know what the object of your affection is, show me where you're spending the most time and attention. And it's not time or attention, time and attention, right? I cannot. I cannot be, quote, unquote, working, but I can be with my wife, but my brain is working. My brain is thinking about my work, thinking about my business, thinking about my career. So what good is it to her if I'm there or not? Yeah, I'm not investing in that relationship, and that is just as much work as anything else. And I would I would say the rewards are better and the gratification that much deeper. So can work life balance actually be attained? I don't believe in work life balance. I believe in boundaries, and maybe I'm splitting hairs, but when I see that, over 70% of people say that work life balance is unachievable. It tells me it doesn't exist. It's also the only place in our lives where we talk we try to separate work from life. Nobody talks about finance life, business, kids life, business, marriage life, business. But we talk about work life balance. Now I understand we spend a lot of time at work in our modern day culture, but if I can decide that I'm going to put boundaries around the things that matter most to me, so like work, like my relationships, like my physical, mental and emotional health, my spiritual health, and that's how I've started to live life. Is instead of trying to balance everything, I'm going to set boundaries. So what does that look like? Well, the first thing I do in the morning is not check the phone. I get up, I pray. I have coffee with my wife. Sometimes we have really deep conversations. Sometimes we look just let the caffeine kick in and let it wake up, and then we set time in prayer. So every day, pretty much between 815 and 830 I'm at my desk ready to work, but I've put a boundary around that morning time, which allows me to start the time with with my Bible and with my wife from 830 To about 1230 I'm locked in. I am working. There's a boundary around there's a boundary. And then about 1230 to one, about two o'clock, that's my workout. Either go to the gym or I go for a run, come home, make my protein stuff, and then I'm back working again. And so and then when I'm done work, between 530 and six, I shut it down. Work is over, and now it's my personal life again, and whatever that looks like, and some of that is seasonal, because of where I live, in the summer, it'll get stay light till 930 and the winter, it gets dark by 430 there's quite a disparity. But because I have those boundaries, I know that I'm able to bring the best of myself to each of those areas of my life, and that is far easier than balance. And when one of those boundaries needs to move, I get to have a conversation. Hey, I've got a call tonight overseas. Or do we have anything? Are we good if I take this call at 730 at night? So I take the call at 730 at night, but I have that discussion, and it's it takes more effort to move a boundary, takes very little effort to get knocked off balance. Michael Hingson 46:05 Yeah, and I think that makes perfect sense. I know for me, when Karen was here, we we enjoyed breakfast and we enjoyed dinner, and I think there's a lot of value in that. Now, I was always the earlier riser, but partly because I worked for companies that kind of required that. That is to say I worked, for example, when I lived in the east for California companies. So I ended up being there later. But when I worked in the West, calling the east, I had to be in work by six, because that's what I needed to do. But we agreed on that, and I hear exactly what you're saying. The fact of the matter is that you've got to really make some decisions, but if you're in a relationship, then you both have to agree and make the decisions together, which is what really should happen 100% Carlos Hidalgo 46:58 and those boundaries will change. I mean my boundaries now that I'm an empty nester, you know, had I lived this way 15 years ago, would have looked far different because I still had children at home. And so the boundaries can shift and change. But to your point, you have to talk about that. And what I have come to believe is that if I'm making those decisions in regards to my business, my job, my career, and I'm not having the conversation with my significant other, then I'm not I'm not sacrificing anything. I'm just selfish. And yet, what we see is, Oh, you got to sacrifice for your business. I've said to couples before, if you and your wife believe and want to say, hey, we want to go build this thing and we want to go sell it so we know the next five years we're hardly going to see each other, and we're both on board with that, and this is what we want. Go in peace. I think you're nuts, but Go in peace, but still, you made the decision together. That's right, and that's the difference. And I find that a lot of people do not do that, and I also think it adds to the stress and the loneliness and the anxiety and the depression is because we're chasing something that is so fleeting, and no matter what Empire we may build professionally, we can't take it with us, right? Michael Hingson 48:13 And that's something that I wish more people would truly realize. It would make for a much happier world. Carlos Hidalgo 48:21 It would. But the unfortunate part is, until the pain and consequence of how you're living outweighs the fear of change, most likely you're never going to do anything different, right? 48:31 So tell me, Carlos Hidalgo 48:32 oh, go ahead. No. Oh, okay, tell me about the Michael Hingson 48:36 title of the book, the UN American Dream. Where did that come from? And why did you name the book that, why was that the title? And so on, Carlos Hidalgo 48:42 yeah, and so in 2016 is when I informed the company that I had started with my brother 11 years earlier that I was stepping down. Didn't really know what that looked like. I literally just one day, through the help of a friend and God's good grace, decided that it was time for me to go. And so the way they wanted to handle it in end of the year, and I think this was like end of October ish, when I made that decision, they said, You know what, let's not announce anything. We don't want our clients to get spooked in q4 so let's wait until the turn of the the new year. So that was into 2017 so I made a post, and I published it in February, 2017 about why I was leaving the company, some of the things that I was learning along the way. And what surprised me was the phone calls and emails I got from colleagues who said, Hey, I just read your post. Can we talk? I'm kind of thinking about the same thing. I'm miserable. And it was one email in particular that still stands out, where he said, I'm miserable. I started to think like, wow, okay, this, this is not just me. My circumstances were different. But this seems to be a problem, so I started to just do some research on our obsession with work, the number of hours we work, this idea of balance and hustle culture. Really immersed myself in it, and I thought this isn't what Truslow Adams meant when he coined the term the American dream. We're killing ourselves for what like, for What's the objective here to just add another zero to my bank account. So as I started to do that research, I saw myself and a lot of that same story, and the mistakes I made and how I was, you know, I had put my business first all the things that we've talked about. And I thought, Man, this is really quite un American, really, because we say we're the land of the free and the home of the brave, but we're not free if we're slaves to our company or our jobs or our careers. So I thought, You know what? I think what we're doing to ourselves is un American, and we're chasing the UN American dream, and that's how I came up with the title, Michael Hingson 51:05 who have been some of your greatest influencers? Carlos Hidalgo 51:09 Wow, I have had a lot. Obviously, my parents have been huge influences in my life. My mom is a fierce prayer warrior, and so I fervently believe I would not be where I'm at today if it wasn't for her and her faithfulness and that and my dad is it has been in marketing and sales and advertising. So learned a lot from him, just in life, and then also in business. There's a gentleman who lives up the street who is kind of like a second dad to me, it's an interesting relationship, because his son is also my best friend, but gentleman by the name of Keith Vander wheel who is salt of the earth, wise, just a wise, wise man has loved me, has when needed, given me a swift kick in the rear end, and just really helped keep keep me focused, and been one of these guys that I can go to, and it's a little about almost 20 years older than I am, so he's one that has seen more and done more. So I'm thankful for that. And then I am very fortunate to have about three or four very, very dear, dear friends, close friends, I mentioned one, Keith's son, who spur me on to greater things, encourage me when necessary, rebuke me and help me. And then I would say, more than anything, my wife, I learned stuff from her each and every day, her steadfastness, Her Grace, her strength of character, she is absolutely the strongest person I know, and has been the biggest influence in my life. Michael Hingson 52:45 I when I was in college, did radio, and I've always liked comedy. I've always liked trying to be a little bit flip and so on, yep. But I will tell you that my wife constantly amazed me. She was pretty much a lot more straight faced and straight laced than i But when she came out with a zinger, it came out of left field, and you never saw coming. She was amazing. Clearly, she observed me a whole lot more than I thought she did, right? Carlos Hidalgo 53:18 And what a gift that is to have. My wife and I were just, we went out for brunch today, with it being the holiday, and I just, I told her, I said, I just love how much we laugh. Yeah, what a gift that is to have in your marriage. We're just laughing together and laughing at each other in a way that's not demeaning, but appreciates our differences. And you know, we can tease each other and enjoy it and know it comes from a place of love, yeah. Michael Hingson 53:42 How do we deal with the epidemic of loneliness in our lives and in our world? Carlos Hidalgo 53:48 Wow, that's a great question. It's first of all, I think it's heartbreaking. I see this especially with men. And statistics would show that that men especially struggle with loneliness. I think number one is we have to come to the realization we were not meant to live in isolation. We are communal beings. God created us to live in community, and we need to step into that. And part of that is letting your guard down and being vulnerable and letting people know where you struggle. Now I'm not talking about wearing your heart on your sleeve and walking right every stranger and spilling, but those closest of relationships, and I can say, you know, for me, when I isolated, that's when I became the worst form of myself and went to places I never thought I would go. And so I think loneliness, first of all, get off social media and your phone, because that's not a connection. No, your friends, all of your 1000s of friends on Facebook, are not true friends. They're people, you know, but they're not people that are going to walk with you through some of the hardest times of your lives, and so find those. Group, find that community, whether it's your church, whether it's a small group that you take part in, whether it's people at your work, but really start to invest in those relationships and bring as much to it as you're expecting them to. And for me, it became just with those closest relationships. I'm an open book. I'm not going to BS. I'm going to talk about what's on my heart, what I'm struggling with, what my victories are, what my low points are. And for me, that starts with my spouse. As I mentioned, I've got three other men in my life that are around my age that I can confide in, be open with, and it's the most freeing, wonderful thing, and it's their relationships that I cherish, and I think that's how we end this cycle of loneliness. But I think a lot of people have been duped. Well, I'm on I've got a bunch of friends online, yeah, you know, put the phone down, get off your social media platform and go be human and interact with other people. Michael Hingson 56:01 It gets back to the same thing we talked about earlier. There's a whole big difference between head knowledge and really knowing. And the friends who are truly your friends are people who you know and who know you and that you can truly be honest with and who will be honest with you. And that is not something that you get from all those Facebook friends. Otherwise, you're being awfully silly, right? Carlos Hidalgo 56:23 And I also think we have to get out of this idea in our culture that if I don't affirm you, I somehow don't like you anymore, this idea that tolerance and love are the same thing. Some of my closest friends have been some of the ones that have come to me and said, Hey, here's what we've observed, and we're sure you don't like that about you, and you know this needs to change. And I love that. I love that I friends who will call my stuff and a wife who will say to me, this isn't the best you like what's going on here? I need that in my life, because if all I want to do is have people pat me on the back and affirm me. I'm going to get entitled pretty quick. Yeah, and that doesn't help at all. Right? How do we bring civil discourse to our society? We're in an environment and in a world where we just don't appreciate or have conversations anymore. How do we deal with that? Well, I think a couple of things. First of all, I think we have to get back to an appreciation for and a respect for human life and humanity in general. Michael, I'm sure if you and I spent a few hours together, we would eventually land on a topic that we don't just that we don't agree on. I can be okay with that, and because if I'm open to say, Hey, Michael is a human being. He's smart. He's overcome incredible odds in his life, and maybe if I listen, I can learn something. Doesn't mean I'm going to come to your side of the the position, but I can at least learn something. But I think systematically, over decades, we've been denigrating the the value of human life. I mean, how many millions of babies have we aborted in this country? You know, your your own story, your parents were told, hey, just put him in a home. He's not going to amount to anything because of his blindness. That's insanity, you know. So today, instead of civil discourse, if I don't like you, I berate you online, I make something up about you, or I kill you. And right so and to tell you how far we've gone, not only does that happen, but then we're gonna have people who celebrate in the murder of whether it's an insurance CEO or a Charlie Kirk, or anybody, and I just sit there and say, Okay, we've we've gotten so far right civil discourse. And so I think number one is just a respect and a value for human life, which we have a lot of work to do there. And then number two, again, back to what I said, this idea that if I disagree with you, I somehow don't love you anymore. And the example I use is this idea of, well, you need we need more tolerance and affirmation. There was a time Michael where my behavior within our marriage just was unacceptable. I mean, I was cheating on my wife, and once she found out she still loved me, but she couldn't tolerate the behavior for reasons that I think I need to explain. So at that point, you say, All right, well, how do those two things work together? If I had kept doing what I was doing, I know for 100% she would have loved me till the day she died, but she died, but she wouldn't have been able to stay with me, because you can't tolerate that behavior. She's supposed to affirm that. And so this idea that because I quote, unquote, love you, I affirm you, I actually make the case that if I love you, I'm going to help you be the best form of yourself, which sometimes means disagreeing with you and pointing things out in your life. That are unhealthy, that's fair. So I think we have to get back to that place of we can have disagreement, still have respect for each other. We can disagree vehemently and still do it respectfully, right? And then at the end of the day, I can respect your position because of who you are as a person, and that you know, giving you the benefit of the doubt. This is a well thought out position. And so, okay, great. We agree to disagree. We can still be friends, yeah? Michael Hingson 1:00:27 And we might learn something, or at least be put on a path where we think about it, and we may discover that, oh, that person's right, correct, yeah, which is Carlos Hidalgo 1:00:36 cool, yeah, and it's not that hard. And again, no, do your do your homework. Know what the real issues are, and stop reading headlines on social media. Michael Hingson 1:00:46 Yeah, really, get away from that. What else should we know about you? Carlos Hidalgo 1:00:50 Well, I'm the father of four amazing kids spread all over the country, ages 30 to 20. He'll be 24 in 10 days, and then an amazing daughter in law, soon to be daughter in law, my second son is engaged, gets married next year. I love the outdoors, anything outside. And I would say, if I want your audience to remember anything, it's that what Jesus Christ has done in my life has been nothing short of amazing. And like I said at the beginning, this is my operating system, and it's who I am and my reason for being in each and every day. And I sit here and I just am in awe of the life I get to live. So I'm very, very thankful and very, very humbled by it all. Michael Hingson 1:01:36 If people want to reach out to you and maybe explore working with your company, using your company to help them. How do they do that? Carlos Hidalgo 1:01:43 Yeah, you can email me at Carlos at Digital exhaust.co it's not.com so make sure it.co's or I won't get it. So you can shoot me an email visit our website, which is digital exhaust.co or looked me up on LinkedIn, just Carlos adalgo, H, I, D, A, L, G, O, right. That is correct. Yeah. I appreciate you getting the name right on the introduction. So thank you for that. I worked at it well. Michael Hingson 1:02:12 I want to thank you for being here. This has been wonderful. And as I tell people all the time, if I'm not learning at least as much as anybody else on this podcast, and I'm not doing my job well, which means I do need to listen and think about it. And I appreciate all the insights that you gave us today, and I appreciate all of you being here and being with Carlos and me. Love to get your thoughts. Please reach out to Carlos. Please email me at Michael H i, at accessibe, A, C, C, E, S, S, i, b, e.com, but most of all, wherever you're listening or watching the pod podcast, please give us a five star review and a rating. We love that. We love your your input, please. Of course, I want it always to be positive, but I'll take whatever you send because we we value that. And for all of you and Carlos, you as well, if you know anyone else who ought to be a guest on the podcast. We'd love it if you'd let us know we're always looking to meet more people to help show that we're all more unstoppable than we think we are. And with that, I want to thank you again, Carlos, for being here. This has been absolutely fun. Carlos Hidalgo 1:03:13 Michael, thank you so much. I've really enjoyed it. Michael Hingson 1:03:20 You have been listening to the Unstoppable Mindset podcast. Thanks for dropping by. I hope that you'll join us again next week, and in future weeks for upcoming episodes. To subscribe to our podcast and to learn about upcoming episodes, please visit www dot Michael hingson.com slash podcast. Michael Hingson is spelled m
Gary Vaynerchuk (Gary Vee) stops by and turns the pod into a full-on masterclass in comedy, marketing, and the modern internet. Mark and Sam start by talking road gigs, bombing in Oklahoma, and the misery of 5 a.m. flights after three-show Saturdays before diving into movies, Robert Duvall, and the strange beauty standards of old Hollywood leading men. Gary jumps in with a breakdown of how comedians should be using social media, why clipping up specials is the real marketing engine now, and how algorithms can actually help shape material. The guys debate whether posting jokes online ruins stand-up or makes it better, and Gary explains why testing material with the internet might be more powerful than playing small clubs for weeks. They also get into the future of content, live streaming, TikTok strategy, selling products during comedy streams, and why “overexposure” might be a myth in the modern media world. Along the way there's Knicks playoff talk, immigrant upbringing stories, comedy process talk, and plenty of classic Mark and Sam chaos. Go Bills. Sponsored by: Sign up for your one-dollar-per-month trial and start selling today at https://shopify.com/drunk Go to https://buyraycon.com/mightbedrunkOPEN to get 20% off Subscribe to We Might Be Drunk: https://bit.ly/SubscribeToWMBD Merch: https://wemightbedrunkpod.com/ Clips Channel: https://bit.ly/WMBDClips Sam Morril: https://punchup.live/sammorril/tickets Mark Normand: https://punchup.live/marknormand/tickets Produced by Gotham Production Studios: https://www.gothamproductionstudios.com Producer: Matt Peters Learn more about your ad choices. Visit megaphone.fm/adchoices
Rejection is one of the biggest confidence killers in sales—but it doesn't have to be. In this episode, Ray Higdon explains how to stay confident after rejection and why most salespeople take rejection far too personally. The truth is, rejection is not a sign that you are failing—it is a normal part of growth, success, and mastery. Ray shares powerful perspective shifts that instantly remove the emotional sting of rejection, including why top authors, actors, and entrepreneurs faced massive rejection before succeeding. You will also learn how detaching from outcomes, focusing on activity, and reframing rejection as progress can dramatically increase your confidence and consistency. —
If sales have started to feel heavy, frustrating, or emotionally draining, the problem may not be your strategy—it may be your mindset. In this episode, Ray Higdon explains why sales feels hard and how simple mindset shifts can immediately change your experience and results. Most salespeople unknowingly tie their emotions to outcomes, rejection, and responses. But top performers detach from results and instead anchor themselves in activity, patience, and consistency. You will learn how to stop fearing rejection, why becoming addicted to activity transforms performance, and how shifting from "trying to close" to simply "seeing who's open" reduces pressure and increases conversions. Ray also explains why consistency, courage, and stepping outside your comfort zone are essential for success to become inevitable. —
One future says the most human people win. The other says your job costs too much. Gary Vaynerchuk believes that as we become more "AI-ed out," the most human brands and people will dominate. Citrini Research predicts something far colder: Within two years, a Claude agent may do the work of a $180,000 product manager for $200 a month. And when that happens? The top 10% may control over half of all consumer spending. So which future is real? The one where humanity becomes more valuable? Or the one where intelligence becomes a utility? Cal gives you a closer look at both.
Title: Michael's Takeaways from the Best Keller Williams Family Reunion Ever Host: Michael J. Maher Description: In this special JAM Session replay, Michael shares his biggest takeaways from what he's calling the "best Keller Williams Family Reunion ever." From powerful main stage moments to behind-the-scenes insights, this episode dives deep into what's next for real estate—and why we are fully stepping into the Generosity Generation. Michael breaks down the shift from the Ego Era to a generosity-driven business model, the power of intensity over simple consistency, and why "slow is the new fast." You'll hear practical strategies for strengthening client conversations, writing compelling success stories, leveraging your strengths, and systematizing your business for sustainable referral growth. He also shares insights inspired by speakers like Gary Vaynerchuk and Jay Shetty, along with implementation strategies influenced by Donald Miller's three-step plan framework. If you want to elevate your standards, deepen community, and build a referral-based business rooted in generosity, this episode is your playbook. (7L) Referral Strategies: Events, 1:1 Meetings, Systems Special Offer: March 30-Day Challenge - Starting March 1st, commit to intentional growth and implementation. Register at www.MarchMagicChallenge.com
Get AudioBooks for Free Best Self-improvement Motivation Gary Vaynerchuk's Life Advice That Stuns Audiences Get inspired by Gary Vaynerchuk's powerful life advice on hustle, patience, and self-awareness that pushes you to take bold action. Get AudioBooks for Free We Need Your Love & Support ❤️ https://buymeacoffee.com/myinspiration #Motivational_Speech #motivation #inspirational_quotes #motivationalspeech Get AudioBooks for Free Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
John Corcoran is a recovering attorney, an author, and a former White House writer and speechwriter to the Governor of California. Throughout his career, John has worked in Hollywood, the heart of Silicon Valley, and run his boutique law firm in the San Francisco Bay Area, catering to small business owners and entrepreneurs. Since 2012, John has been the host of the Smart Business Revolution Podcast, where he has interviewed hundreds of CEOs, founders, authors, and entrepreneurs, including Peter Diamandis, Adam Grant, Gary Vaynerchuk, and Marie Forleo. John is also the Co-founder of Rise25, a company that connects B2B businesses with their ideal clients, referral partners, and strategic partners. They help their clients generate ROI through their done-for-you podcast service. In this episode… A podcast can open doors, spark relationships, and quietly become your most powerful business development tool. But in a world where anyone can hit record on their phone, what actually separates a show that drives growth from one that fades into the noise? According to John Corcoran, the difference comes down to intention and execution. Professional production is not about fancy studios or overproduced edits, but about clean audio, thoughtful structure, strong branding, and a strategy that supports relationship-building and thought leadership. When you treat your podcast as a core part of your business development strategy rather than a side project, it becomes a powerful engine for networking, credibility, and long-term growth. Tune in to this episode of the Smart Business Revolution Podcast as Chad Franzen of Rise25 interviews John Corcoran about mastering podcast production for business growth. They discuss what separates professional podcasts from DIY efforts, how video has become essential for reach and SEO, and why over-editing can actually hurt authenticity. John also shares advice on leveraging thought leadership and short-form video to expand your impact.
Are your prospects ghosting you after showing interest? If people say they're interested, ask for the video, and then disappear, the problem may not be your leads—it may be your posture. In this episode, Ray Higdon breaks down the real reason prospects stop responding and how subtle shifts in posture and positioning dramatically affect your close rate. Most salespeople assume ghosting is a prospect problem. But in reality, prospects respond to energy, positioning, and how conversations are led. Ray explains why chasing repels prospects, how speaking above a prospect's position creates resistance, and how to follow up without sounding needy or desperate. You will also learn a simple follow-up framework that creates urgency, filters serious prospects, and increases closing percentages. If you are in sales, network marketing, direct sales, or entrepreneurship, this episode will help you stop getting ghosted and start leading conversations with confidence and clarity. Keywords naturally included: why prospects stop responding, sales ghosting, handling unresponsive prospects, sales posture, follow-up strategies, closing more sales, network marketing training, sales positioning, improving response rates, prospecting mistakes —
If you want to close more sales, you may be focusing on the wrong part of the process. In this episode, Ray Higdon reveals why closing actually starts much earlier than most salespeople think—and shares three practical action steps you can apply immediately to increase conversions. You will learn why talking to more people dramatically improves close rates, how closing begins the moment you start interacting with a prospect, and why expanding the problem (without manipulating it) naturally leads to stronger buying decisions. Ray also explains why waiting for marketing to work is one of the biggest income killers in modern sales. If you are in sales, network marketing, direct sales, coaching, or entrepreneurship, this episode will help you close more deals by improving activity, posture, and conversation strategy. —
What if adversity isn't the end of your story — but the launchpad?On this powerful episode of Women Road Warriors, Shelley Johnson and Kathy Tuccaro sit down with Ilana Golan — trailblazer, tech executive, Ironman triathlete, and founder of one of the fastest-growing companies in America – Leap Academy.Ilana made history as the first woman to become a commander in the F-16 Flight Simulator in Israel's Air Force. She later became Intel's youngest hire and rose through the ranks of Silicon Valley as a high-level tech executive. But her journey didn't follow a straight line. After a devastating startup betrayal that left her at rock bottom, Ilana rebuilt — stronger, smarter, and unstoppable.Today, she is the CEO and founder of Leap Academy, ranked in the top 7% of the fastest-growing companies in the U.S., revolutionizing how we think about careers, education, and the future of work. She has interviewed icons like Richard Branson, Gary Vaynerchuk, and the president of Starbucks on her hit podcast and delivered keynotes on some of the world's biggest stages.This conversation dives into resilience, reinvention, leadership, and the courage to leap when life forces you to pivot. If you've ever felt stuck, blindsided, or unsure of your next move — this episode will show you what's possible.It's not about avoiding adversity. It's about outgrowing it.
This week's throwback guest is Vin Matano. Vin at time of this recording was a Sr Account Executive at Demandbase. Vin started his career at Demandbase where has been for the past 4 years (which we all know is a lifetime in SaaS years), working his way SDR to Sr AE. Since then, he founded Creatorbuzz, a B2B Influencer Marketing agency. From an early age, Vin loved art and showing his creative side, which he fortunately has been able to tap into in his selling career. Vin always wanted to be in sales, observing his father who owned a local bike shop, to being in door to door sales early in his career. In this week's episode, we discussed:What he learned in door to door sellingHow he met Gary Vaynerchuk from prospectingGetting on a personal level with your prospectsDeath to activity quotasTrying new things to get out of your comfort zoneThe New Sales Process 101 Much More!Enjoy this week's episode with Vin Matano. ____________________________________________________________________________I am now in the early stages of writing my first book! In this book, I will be telling my story of getting into sales and the lessons I have learned so far, and intertwine stories, tips, and advice from the Top Sales Professionals In The World! As a first time author, I want to share these interviews with you all, and take you on this book writing journey with me! Like the show? Subscribe to the email: https://mailchi.mp/a71e58dacffb/welcome-to-the-20-podcast-communityI want your feedback!Reach out to 20percentpodcastquestions@gmail.com, or find me on LinkedIn.If you know anyone who would benefit from this show, share it along! If you know of anyone who would be great to interview, please drop me a line!Enjoy the show!
From Corporate Boardrooms to Small Business Breakthroughs: Ingredients for Success with James OrsiniStay On Course Podcast | Host: Julie Riga | Guest: James OrsiniWhat does it really take to build a thriving small business and how do the lessons of the Fortune 500 world translate to the entrepreneurial journey? In this candid and inspiring conversation, Julie Riga sits down with seasoned executive James Orsini to unpack the mindset shifts, operational disciplines, and leadership principles that separate businesses that scale from those that stall. Whether you are a founder, a corporate executive ready to pivot, or a small business owner in the thick of the grind, this episode is packed with transformative insights to help you stay on course.From Corporate Boardrooms to Small Business Breakthroughs: Ingredients for Success with James OrsiniAbout James OrsiniJames Orsini is a seasoned executive leader with more than 35 years of experience as President, CEO, COO, and CFO across high-growth organizations. After an 11-year run at VaynerX alongside Gary Vaynerchuk, where he helped grow the company from $42M to $350M and 2,000 people across 15 offices, James now advises founders and small business leaders through Vyve, Factotum, and J & J Consulting Services, co-founded with his wife Joanne.Fun Fact: James is a proud Italian-American whose ultimate comfort food is his wife's Sunday pasta sauce, slow-cooked for hours every single week.Ingredients for SuccessFocus and Strategic Prioritization Entrepreneurs rarely run out of ideas; they run out of focus. James advocates for working backwards from your endgame and using tools like the Eisenhower Matrix to prioritize what truly moves the needle each quarter.Knowing When to Hire and Delegate Founders who hold on too tight risk choking their own growth. Tracking yellow hustle time versus green paid time on your calendar reveals exactly when it is time to bring in your first hire and step fully into your leadership role.Integrity Above All Doing the right thing with your employees, vendors, and partners, even when nobody is watching, creates a reputation that outlives any single business venture. James calls this the most enduring ingredient for success.Community and Accountability Leadership can be lonely. Investing in a mastermind, coaching program, or peer group compresses your learning curve and gives you the sounding board every leader needs. Iron sharpens iron.Culture as Your Competitive Advantage VaynerMedia maintained a 17% voluntary turnover rate in an industry averaging over 35%. Hire for kindness and empathy first, then teach the skills. Culture is your most sustainable edge.Memorable Quotes"Doing the right thing is always the right thing, even when people are not looking.""Some founders squeeze the baby so tight, they choke it. Know when to let go and move to the work only you can do.""Work backwards from the legacy you want to leave. That clarity drives every decision."Key TakeawaysTransition from operator to leader. Work on the business, not in it. This mindset shift is the turning point for every founder ready to scale.Build your network with gratitude and empathy. Relationships cultivated with care become your greatest long-term asset.Stay open to pivoting. The business you build two years from now will look nothing like what you imagined today, and that is a strength.Connect with James OrsiniLinkedIn: James OrsiniVyve: @Revive (social handles)Factotum: factotum.comJ & J Consulting Services (LinkedIn)Connect with Julie RigaStay On Course PodcastBefore I Lead Programjulieriga.com/leadSubscribe to Stay On Course wherever you listen to podcasts and share this episode with every founder and leader who is ready to build something that lasts.#StayOnCourse #LeadershipMindset #SmallBusinessSuccess #PurposeDrivenLeadership #BeforeILead
Chris Cuomo brings together key moments from this week's Cuomo Mornings on SiriusXM, featuring conversations with Michael Eric Dyson and Gary Vaynerchuk as the country reflects on the life and legacy of Reverend Jesse Jackson. Dyson shares personal stories from decades alongside Jackson, tracing his rise after Dr. King's assassination, the Rainbow Coalition campaigns of 1984 and 1988, and the relentless activism that defined his final years. The discussion turns to who carries that mantle now and what leadership looks like in a moment many Americans feel is lacking it. Gary Vee joins to talk about the algorithm-driven culture shaping politics, outrage, and self-worth — and why accountability, mindset, and economic opportunity may matter more than partisan warfare. Cuomo pushes back on whether social media is neutral, how political primaries reward extremes, and whether Americans still know how to disagree without dehumanizing one another. Calls from listeners also take the conversation into the Epstein controversy, transparency, media credibility, and the danger of conspiracy culture replacing serious inquiry. Join The Chris Cuomo Project on YouTube for ad-free episodes, early releases, exclusive access to Chris, and more: https://www.youtube.com/@chriscuomo/join Follow and subscribe to The Chris Cuomo Project on Apple Podcasts, Spotify, and YouTube for new episodes every Tuesday and Thursday: https://linktr.ee/cuomoproject Get 15% off OneSkin with code cuomo at https://www.oneskin.co/cuomo. #oneskinpod Head to https://factormeals.com/cuomo50off and use code cuomo50off to get 50 percent off and free breakfast for a year. Eat like a pro this month with Factor. Reverse hair loss with iRestore and get exclusive savings on the iRestore Elite—use code CUOMO at https://irestore.com/cuomo! #irestorepod Go to https://Leesa.com for 30% off mattresses PLUS get an extra $50 off with promo code CUOMO, exclusive for my listeners. Learn more about your ad choices. Visit podcastchoices.com/adchoices
I've had the privilege of working with some of the world's greatest marketing minds—Gary Vaynerchuk, Todd Brown, Russell Brunson—and let me tell you, the deeper I go, the more I realize how most orthodontists, myself included, haven't been taught how to market effectively.In this episode of 5 Minute Friday, I walk you through a powerful framework I've learned: marketing as a pyramid. At the bottom of that pyramid are people who don't even know they have a problem, and at the top are the ones ready to take action. But here's the catch—most of us are marketing to the wrong level of awareness, with the wrong message, in the wrong place. That's costing us real money.Quotes“When you put a $500 discount in front of people who don't even know their kid needs ortho, you're wasting money—and missing the mark.” — Dr. Glenn Krieger“Pair the message you're sending with the awareness they have of your office. That's how you make marketing work.” — Dr. Glenn KriegerKey TakeawaysIntro & Why Money Talks (00:00)The Marketing Pyramid Explained (01:10)Different Awareness Levels & What to Say to Each (02:15)Why Most Discounts Fall Flat (05:20)A Real-World Breakdown: $500 Off Doesn't Work Here's Why (05:40)The “Make More Money” Meeting Announcement (06:45)8–10 Proven Ways to Boost Case Acceptance & Revenue (08:15)Why You Must Bring a Team Member (08:55)Additional ResourcesIf you've ever wondered why your practice isn't growing the way it should—despite all the ads and discounts—this is your wake-up call.
If your prospects are controlling the conversation, you have already lost. In this episode, Ray Higdon breaks down why sales reps and leaders must stop letting prospects push them around—and how to reclaim authority without becoming defensive, arrogant, or aggressive. The foundation of confident selling is belief. If you do not fully believe in your product, service, or opportunity, prospects will feel it instantly. Ray explains why conviction is the first requirement of sales posture and how making the prospect "the prize" destroys your positioning. You will also learn powerful responses to common objections like "Is this a scam?" and "How much money are you making?"—including how to answer confidently even if you are brand new and have not made money yet. If you are in sales, network marketing, direct sales, coaching, or entrepreneurship, this episode will help you manage the frame of the conversation, increase authority, and close more sales without people-pleasing. —
Ready to rethink what it really takes to win in business and life? In this eye-opening preview from the Travis Makes Friends interview, Travis brings on serial entrepreneur and investor Mike Lazerow, cofounder of Buddy Media and partner at Slow Ventures, to unpack the raw truth behind “overnight” success. From creator-led brands like Sour Strips and Liquid Death to scaling social media software during the early Facebook days, Mike reveals how distribution, passion, and a “roll the dice and stay on the field” mentality can turn simple ideas into nine-figure outcomes. He shares unfiltered stories about giving office space to Gary Vaynerchuk, investing early in Facebook, and discovering who his real friends were when it came time to promote the book he wrote with his wife, Kass. You'll also hear how health scares, shifting priorities, and a decision to double down on content reshaped his focus on legacy, generosity, and a “how can I help?” approach to relationships. Don't miss this powerful preview—hit play now and get a front-row seat to how great businesses, great partners, and great opportunities really come together.Full Episode: https://youtu.be/0bOZxTDw89Q Connect with Mike Lazerow: - IG: https://www.instagram.com/kassandmike/ - Website: https://kassandmike.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices
Most sales reps believe that closing more sales requires being more aggressive, more persuasive, or more pushy. That belief is costing you deals. In this episode, Ray Higdon breaks down the fastest no-pressure way to increase your sales conversions—and it has nothing to do with pressure tactics. It has everything to do with posture. Ray explains how managing the energy of the conversation changes everything. When prospects pull away, most untrained reps lean in harder. But the opposite approach—maintaining strong posture and pulling back—actually increases authority, trust, and conversion rates. If you are in sales, network marketing, direct sales, affiliate marketing, or team leadership, this episode will show you how to close more deals without feeling pushy, desperate, or aggressive. —
The Rev. Jesse Jackson, a civil rights icon and two-time presidential candidate, has died at the age of 84, his family said. Jackson worked alongside Dr. Martin Luther King Jr. and founded the Rainbow PUSH Coalition. Ed O'Keefe looks at his legacy. Marc Morial, president and CEO of the National Urban League, speaks to "CBS Mornings" about the legacy and impact of the Rev. Jesse Jackson, who died at the age of 84. Morial highlighted Jackson's political impact on future Democratic candidates, his work with Dr. Martin Luther King Jr., and more. Oscar-winning actor Robert Duvall died on Sunday at the age of 95. Duvall starred in classics like "The Godfather" and "Apocalypse Now." Vladimir Duthiers looks back at his career. Matt Shumer joins "CBS Mornings" to discuss his now viral article, "Something Big Is Happening." He writes that AI's "capability for massive disruption could be here by the end of this year." Shumer explains why he wrote the article, and his message to concerned readers. American bobsledder Elana Meyers Taylor won her first gold Olympic medal on Monday in the women's solo event. Prior to the Games she had won five medals in four Olympics. She is now tied as the most decorated American woman in Winter Olympics history. Jon Meacham, a historian and bestselling author, discusses the state of American politics, what we can learn from U.S. history, and his latest book, "American Struggle: Democracy, Dissent and the Pursuit of a More Perfect Union." Jazz legend Wynton Marsalis discusses his decision to step down as the managing and artistic director of Jazz at Lincoln Center, which he founded nearly 40 years ago. Social media and tech mogul Gary Vayberchuk tells "CBS Mornings" about the ways he predicts AI will change the way we live our lives. To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices
If your sales team is underperforming, there's a strong chance you're missing one critical metric—and it's quietly costing you revenue every single month. In this episode, Ray Higdon reveals the leadership blind spot most sales leaders never track: activity. While many leaders obsess over sales numbers, rank advancements, and new customers, they often ignore the one thing that actually drives those results. Ray explains why tracking activity—not just outcomes—is essential for improving sales performance, increasing production, and preventing leadership burnout. He also breaks down how recognizing effort (not just results), running activity-based contests, and setting weekly activity goals can dramatically improve team morale and consistency. If you're a sales leader, network marketing leader, entrepreneur, or manager, this episode will help you eliminate sabotage, focus your time on the right people, and increase revenue without working longer hours. —
If you're considering launching your own business—whether it's your first step or an addition to your current venture—this episode is packed with practical advice, real-world stories, and motivation to help you start strong. From knocking on doors and leveraging reviews, to upselling additional services and staying humble no matter how much you grow, Keith Kalfas lays out the blueprint for anyone ready to level up. To be clear, not every hopeful business owner follows this advice from day one. But the ones that do, inevitably find the path leads to growth, satisfaction, and success. We genuinely hope a few of these points get you moving, and help you skip a few of the nastier bumps along the way. Having made hundreds of thousands of dollars in the industry and helped over 10,000 people start their own businesses, Keith Kalfas shares candid stories, actionable strategies, and inspirational advice for anyone ready to level up, pay off debt, and transform their lives. What You Will Discover: You'll discover practical strategies like going door-to-door, starting with strip malls and storefronts, getting business cards made, creating a website, and building social proof through reviews and photos. Tips on upselling services—like gutter cleaning and pressure washing—that can turn small jobs into big paydays, and the importance of saying "yes" to opportunities as your reputation grows. The importance of humility, remembering where you came from, and treating others with respect when you achieve success. Guidance on registering your business, forming an LLC or S-corp, and getting insurance to protect yourself. "You don't have to suffer anymore. You've gone through enough. You deserve this, and it's going to be really, really hard, but you are worth it." - Keith Kalfas Topics Covered: 00:00:01 – Welcome & Inspiration Keith Kalfas opens up with his own journey, discussing the potential income available in window cleaning, his viral videos, and the thousands of businesses started thanks to his advice. 00:00:28 – Honest Truth: The Struggle & Reward Learn what makes window cleaning tough—earning high-paying clients, the physical demands, and overcoming frustration. But if you're committed, you'll quickly outshine your competition! 00:01:43 – Keith's Bestseller & Core Strategies Discover Keith's bestselling book "How to Make $500 a Day Cleaning Windows," and why taking action beats waiting for perfection. Register your business, get your LLC/S Corp in order, and invest in insurance. 00:02:46 – First Steps & Marketing Start with strip malls and storefronts, carry business cards, build a website, and collect social proof with 5-star reviews. SEO, photos, and customer permission matter! 00:04:12 – Lessons Learned: What NOT to Do Keith shares tough lessons—why to avoid storm windows, antique homes, and pitfalls from old customer stories. Binge on Keith's videos to sidestep painful mistakes. 00:05:29 – Dealing with High-End Clients & Complex Jobs Navigating cookie-cutter vs. custom luxury homes; beware of costly accidents. Upselling with gutter, pressure washing, and exterior cleaning can transform jobs from hundreds to thousands. 00:07:36 – Growing Pains & Sacrifice As your business grows, learn to say yes more often, manage work-life balance, and hear the real-life sacrifices Keith made to build his business—and keep his marriage strong. 00:09:56 – Communication & Mindset Communication is key (Gary Vaynerchuk advice)—especially with loved ones during your entrepreneurial grind. Nobody's coming to save you; you have to build your future. 00:11:31 – Financial Transformation Stories How window cleaning can repair your credit, pay off debt, and build true wealth—provided you operate legitimately, scale carefully, and manage risk. 00:13:14 – Going All-In & Proactive Living The mindset shift from desperation to mission-driven action. Channel your inner lion and solve problems proactively. 00:17:00 – Embracing Your Identity & Humility From embarrassment to pride—the "window cleaning guy" story. Finding gratitude in your work and remaining humble as you succeed. 00:20:41 – The Emotional Challenge: Ego, Humility & Worth Building a business will break your ego, but you're worthy. Listen to your heart, not just advice. 00:22:23 – Business Level-Up: Pricing & Value Raising prices, qualifying clients, and believing in your worth – Coach Rob's advice to communicate confidently and attract the right clients. 00:24:03 – The Power of Community & Consistency Invest in tools, coaching, and keep momentum strong. Keith's passion and generosity are reflected in how he supports the entrepreneurial community. 00:25:10 – Closing Thoughts: Trust & Let Go Final wisdom: Let go of old identities, trust the process, find mentors, and keep growing. Key Takeaways Take Action Before You're Ready - Don't wait until you're perfect or fully prepared. Get started, learn as you go, and embrace the fact that you may not be good at first. Momentum is more important than perfection. Get Legal & Insured Early - Register your business, set up an LLC or S-corp, and secure insurance as soon as possible—even if you haven't broken a window yet, accusations can happen and protection is vital. Build Social Proof and Reputation - Create a website, collect five-star reviews, and document your work (with permission). This builds trust and credibility, helping you attract more clients. Start Small, Grow Smart - Begin with strip malls, plazas, and storefronts rather than million-dollar homes. Learn the ropes in less risky environments before moving up. You Are Not "Special"—But You Can Be Successful - Let go of fantasies and realize that success comes from hard work. Embrace being the "window cleaning guy" because it's the path to financial freedom, new opportunities, and gratitude. Know Your Worth - Believe in your value, communicate it with conviction, and customers will respond. Self-worth is key to selling your services confidently and successfully. Stay Humble & Give Back - Even as you achieve your goals, remain humble, remember your roots, and treat others with respect. Connect with Keith Kalfas: Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resource Links Jobber CRM Free Trial: getjobber.com/kalfas. Footbridge Media for Contractors: footbridgemedia.com/Keith Untrapped Alliance Application: keithkalfas.com/alliance Written and Edited by: Ma. Teresa Catangay-Bardinas
Media mogul Gary Vaynerchuk aka GaryVee joined Covino & Rich live on stage at media row in San Francisco for Super Bowl 60. He talks investing trends, prediction markets, grading trading cards, controlling social media around kids, whether or not he watches his own content, recent moves with the Mets, and seeing teams struggling as a Jets fan #FSR #CRSHOW #OverpromisedSee omnystudio.com/listener for privacy information.
Are you trying to build a high-performance sales team without becoming a micromanager? In this episode, Ray Higdon breaks down the five essential elements required to create a high-performance sales culture—without pressure, burnout, or constant oversight. Most leaders think more training and more accountability will fix performance issues. But the real answer is clarity, systems, storytelling, and giving your team the tools they actually need. Ray explains why sales leaders must build scalable systems and processes, share weekly stories instead of only teaching tactics, create a searchable content library, lead by example by bringing in new production, and equip their teams with powerful sales scripts that increase confidence and close rates. If you are a sales leader, network marketing leader, entrepreneur, or team builder, this episode will show you how to improve sales performance without micromanaging every move. Keywords naturally included: high-performance sales culture, sales leadership, sales team systems, sales training strategies, sales scripts, network marketing leadership, team performance, sales management, improving sales results, leadership without micromanaging —
Media mogul Gary Vaynerchuk aka GaryVee joined Covino & Rich live on stage at media row in San Francisco for Super Bowl 60. He talks investing trends, prediction markets, grading trading cards, controlling social media around kids, whether or not he watches his own content, recent moves with the Mets, and seeing teams struggling as a Jets fan #FSR #CRSHOW #OverpromisedSee omnystudio.com/listener for privacy information.
This week we return with one of our most anticipated episodes of the year…the 8th annual Super Bowl Advertiser Roundtable. As is tradition, Jim is joined by Gary Vaynerchuk to welcome a collection of marketing leaders behind this year's most talked-about Super Bowl campaigns. Our Featured Guests are…Ahmed “Meddy” Iqbal, the Chief Marketing Officer of the Cadillac F1 TeamGail Horwood, the Chief Marketing Officer & Chief Experience Officer of NovartisLuis Garcia, the Chief Marketing Officer of Naterra International (Tree Hut)Steven Saenen, the President of Savory Brands & Crackers Portfolio for Mondelez (Ritz Crackers)Soyoung Kang, President of eosRecorded live on the Monday after the game, in partnership with VaynerMedia's Marketing for the Now, this conversation goes beyond the ads to explore how today's CMOs think about boldness, experiential strategy, culture, and what it really takes to turn Super Bowl attention into long-term brand impact.—This week's episode is brought to you by Deloitte and the IAB.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
“Send Coach John a message”I found first thing this morning a post shared from a favorite person of mine, Mark Hickie (@MPHickie) who is again, someone I connected with online and not in person… yet.. Who knows, maybe someday I will get a chance to meet face to face. Mark shared some thoughts before his post - “We have no idea what anyone is really dealing with. We have no idea of the battles they have faced & are still facing. Everyone is going through something so why not be kind. Why not offer compassion & gentleness knowing that we have no idea what someone is really going through.” This hit me hard as this morning, only after seeing some things online for 10 minutes or so, I got really sad and down as to what people continually do and say to others that simply don't do any good at all for anyone. I'm thinking about what Gary Vaynerchuk (@garyvee) says all the time. The people spewing out all of the hate, negativity, anger, blaming others, etc., are all simply showing the pain and anger they are trying to deal with in their lives. It's really a look into who they are, what they are thinking (or hiding) and they know no different as to how to deal with others. My thoughts on Mark's post was this: “Everyone … every single human being goes through tough times, battles, pain, fear, doubt, tears, etc. - To me it's the Great Human Connector to all of us! Throughout history this is something we've all had to deal with. For those always piling on, putting others down (1 of 2) - Making fun of others, intentionally causing trouble for others, causing others pain, etc.; Please figure out we are WAY more alike than we are different. View things from their perspective. All of us have been through the tough odds of even being born! It's not that difficult!” I'm continually getting down, sad, upset, even angry at all of this crud going on in our world. I refuse to jump in and start bashing the “bashers” or spending tons of time looking up evidence to prove them wrong. I have chosen my voice and actions to make a difference with others and to try and offer hope to anyone willing to try and do the same. Life should be better than what we are creating it to be. We can (and must) do better and be better for ourselves, our loved ones and for the good of others. Thanks for listening. Please take a few moments to subscribe & share this with someone, also leave a 5 Star rating on Apple Podcasts and ITunes or other services where you find this show. Find me on Facebook: https://www.facebook.com/coachtoexpectsuccess/ on Twitter / “X”: @coachtosuccess and on Instagram at: @coachjohndaly - My YouTube Channel is at: Coach John Daly. Email me at: CoachJohnDalyPodcast@gmail.com You can also head on over to https://www.coachtoexpectsuccess.com/ and get in touch with me there on my homepage along with checking out my Top Book list too. Other things there on my site are being worked on too. Please let me know that you are reaching out to me from my podcast. ** I would appreciate anyone to try clicking on the top of the show notes where it says "Send us a text" to leave a few thoughts / comments / questions. It's a new feature that I'd like to see how it works. **
Gary Vaynerchuk of VaynerMedia has produced more than a dozen Super Bowl ads for brands. In 2026, his hilarious "Will Shat" spot for Kellogg's Raisin Bran features actor William Shatner with a fiber-forward message. He talked with Jeff Berman about the bold ad, how marketing is changing, big brands' delayed embrace of social media, and more.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
It's Day 4 and the guys are broadcasting LIVE from Radio Row in San Francisco for Super Bowl week! They're joined by friend of the show Gary Vaynerchuk to open things up, talking everything from the Super Bowl, to Bitcoin, to the Jets! Later, Texans tight end Dalton Schultz stops by to chop it up and share his Mount Rushmore of NFL tight ends.See omnystudio.com/listener for privacy information.
It's Day 4 and the guys are broadcasting LIVE from Radio Row in San Francisco for Super Bowl week! They're joined by friend of the show Gary Vaynerchuk to open things up, talking everything from the Super Bowl to Bitcoin! Texans tight end Dalton Schultz stops by to chop it up and share his Mount Rushmore of NFL tight ends. Later, the guys are joined by Cal GM and former NFL coach Ron Rivera to talk about leadership in sports, and share some old war stories. Then Eagles DBs Cooper DeJean and Reed Blankenship stop by to talk about this past season.See omnystudio.com/listener for privacy information.
Many sales leaders believe their teams are burned out—but the truth is far more subtle and far more dangerous. In this episode, Ray Higdon explains why most sales teams are not burned out at all. They are quietly disengaged. Unlike burnout, which is loud and obvious, disengagement is silent. People stop showing up, stop participating, and slowly fade away without ever saying a word. Ray breaks down the three primary reasons sales reps disengage, including leadership messaging that does not speak to them, leaders prioritizing their own goals over their team's goals, and the loss of hope caused by unrealistic success stories. This episode is essential for sales leaders, network marketing leaders, entrepreneurs, and managers who want to re-engage their teams, improve retention, and lead with clarity instead of pressure. —
Evan, Canty, & Michelle discuss Tom Brady still trying to define his legacy years after his career ended by not fully rooting for the Patriots to win the Super Bowl. Adonai Mitchell and Gary Vaynerchuk join the show in back-to-back segments to discuss the Jets and the Super Bowl. Plus, Canty's Best Bet! Learn more about your ad choices. Visit podcastchoices.com/adchoices
Evan, Canty, & Michelle discuss Tom Brady still trying to define his legacy years after his career ended by not fully rooting for the Patriots to win the Super Bowl. Adonai Mitchell and Gary Vaynerchuk join the show in back-to-back segments to discuss the Jets and the Super Bowl. Plus, Canty's Best Bet! Learn more about your ad choices. Visit podcastchoices.com/adchoices
Evan, Canty, & Michelle discuss Tom Brady still trying to define his legacy years after his career ended by not fully rooting for the Patriots to win the Super Bowl. Adonai Mitchell and Gary Vaynerchuk join the show in back-to-back segments to discuss the Jets and the Super Bowl. Plus, Canty's Best Bet! Learn more about your ad choices. Visit podcastchoices.com/adchoices
Evan, Canty, & Michelle discuss Tom Brady still trying to define his legacy years after his career ended by not fully rooting for the Patriots to win the Super Bowl. Adonai Mitchell and Gary Vaynerchuk join the show in back-to-back segments to discuss the Jets and the Super Bowl. Plus, Canty's Best Bet! Learn more about your ad choices. Visit podcastchoices.com/adchoices
Evan, Canty, & Michelle discuss Tom Brady still trying to define his legacy years after his career ended by not fully rooting for the Patriots to win the Super Bowl. Adonai Mitchell and Gary Vaynerchuk join the show in back-to-back segments to discuss the Jets and the Super Bowl. Plus, Canty's Best Bet! Learn more about your ad choices. Visit podcastchoices.com/adchoices
Why do some sales teams grow consistently while others stall, struggle, or quietly fade out? In this episode, Ray Higdon breaks down the four non-negotiable elements every sales team needs in order to grow. These are not tactics, hacks, or pressure-based strategies. They are leadership fundamentals that create belief, momentum, and long-term retention. Ray explains why most people are not playing to win, how hope fuels action, why structure removes fear, how culture keeps people engaged, and why knowing what to say determines whether reps actually do the work. This episode also includes a candid warning about misusing AI tools in sales conversations and how poor posture costs teams real revenue. This is essential listening for sales leaders, network marketing leaders, entrepreneurs, and managers who want to build a team that grows without burnout, pressure, or constant micromanagement. —
Get AudioBooks for FreeBest Self-improvement MotivationGary Vaynerchuk's Life Advice Leaves the Audience SpeechlessA powerful Gary Vaynerchuk inspirational speech packed with real-life advice on hustle, patience, and self-belief. Raw motivation that hits different.Get AudioBooks for FreeWe Need Your Love & Support ❤️https://buymeacoffee.com/myinspiration#Motivational_Speech#motivation #inspirational_quotes #motivationalspeech Get AudioBooks for Free Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Your top sales reps may look loyal, productive, and locked in—but many of them are quietly considering leaving. In this episode, Ray Higdon breaks down the real reasons why high-performing sales reps walk away from organizations they helped build. Contrary to popular belief, retention is not about compensation plans or luck. It is about leadership, culture, and trust. You will learn the five most common leadership mistakes that push top producers away, including lack of recognition, control-driven leadership, taking credit for others' success, and failing to keep the environment fresh and inspiring. This episode is essential listening for sales leaders, network marketing leaders, managers, and entrepreneurs who want to improve sales team retention, protect their top performers, and build a culture people do not want to leave. —
Gary Vaynerchuk joins Jason to share why he believes traditional social media is fading and where smart businesses should focus next. He explains how to find the audience you're overlooking, and offers a practical framework for getting your content in front of the right people in 2026. Plus, why one of his agencies is rebranding and what it signals about where marketing is headed. Learn more about your ad choices. Visit megaphone.fm/adchoices
Is your sales team struggling to perform even though you are doing everything "right" as a leader? In this episode, Ray Higdon explains why most sales teams underperform and why the problem is rarely sales skills or motivation. Instead, top sales leaders understand structure, environment, and leadership psychology, not just tactics. You will learn the five leadership behaviors that consistently increase sales team performance, engagement, and retention. Ray breaks down why recognition matters more than pressure, why slow success stories outperform fast wins, and how inclusive leadership creates long-term growth. This episode is essential for sales leaders, network marketing leaders, entrepreneurs, and managers who want to build productive teams without burnout, turnover, or constant pressure. ——
In this episode, Travis talks with co-host Eric about how creators and entrepreneurs can confidently set and raise their prices — without losing clients or underselling themselves. Travis draws on lessons from three of the internet's most well-known business voices — Alex Hormozi, Chris Do, and Gary Vaynerchuk — breaking down what their pricing advice really means and how to apply it today. On this episode we talk about: How strong branding allows you to charge premium prices The pros and cons of building a clothing brand in 2026 Why hourly pricing punishes expertise How to handle client objections with confidence Proven strategies for raising your rates without losing loyal customers Top 3 Takeaways 1. Strong branding creates pricing power — build trust and authority before you sell.2. Your price reflects your skill, not your time. Don't undervalue experience that took years to build.3. When raising prices, communicate early and confidently. Clients who value results will stay. Notable Quotes * “Charging by the hour punishes me for being good.” – Chris Do* “You can charge whatever you want when you can overdeliver on the result.” – Travis Chappell* “Your clients don't care about saving a few hundred bucks; they care about solving a big problem.” – Travis Chappell Connect with Travis Chappell: * LinkedIn: https://www.linkedin.com/in/travischappell* Twitter/X: https://twitter.com/traviscchappell* Instagram: https://www.instagram.com/travischappell* Website: https://travischappell.com Travis Makes Money is powered by High Level – the all-in-one sales and marketing platform built for agencies, by an agency. Capture leads, nurture them, and close more deals — all from one powerful platform. Get an extended free trial at gohighlevel.com/travis Learn more about your ad choices. Visit megaphone.fm/adchoices
If you have ever thought about quitting sales, this episode is for you. In this powerful and honest conversation, Ray Higdon tackles burnout head-on and challenges the way most people define it. Not all burnout is the same, and in many cases, what people call "burnout" is actually something else entirely. Ray breaks burnout into three common categories, helping you diagnose what is really happening beneath the surface and, more importantly, what to do about it. This episode is not about motivation hype. It is about clarity, awareness, and sustainable growth. ——
#926: Gary Vaynerchuk aka Gary Vee returns for a powerful conversation about how to think clearly in an increasingly noisy digital world. As one of the most forward-thinking voices in business, culture, and the internet, Gary breaks down the real impact of AI, social media, and algorithms on how we think, parent, and live. In this episode, Gary gets honest about attention, mental health, generational trauma, and why so many people feel overwhelmed and stuck right now. He shares practical ways to curate your content diet, protect your mind, raise emotionally healthy humans, and stay grounded as technology accelerates faster than ever. This is a timely, thought-provoking conversation for anyone looking to reset their mindset and live more intentionally in the year ahead. To Watch the Show click HERE For Detailed Show Notes visit TSCPODCAST.COM To connect with Gary Vaynerchuk click HERE To connect with Lauryn Bosstick click HERE To connect with Michael Bosstick click HERE Read More on The Skinny Confidential HERE Head to our ShopMy page HERE and LTK page HERE to find all of the products mentioned in each episode. Get your burning questions featured on the show! Leave the Him & Her Show a voicemail at +1 (512) 537-7194. To learn more about Gary Vaynerchuk visit https://garyvaynerchuk.com. This episode is sponsored by The Skinny Confidential Your skincare routine, reimagined. Shop The Skinny Confidential Face Towels today at https://shopskinnyconfidential.com/products/face-towels. This episode is sponsored by FRE Nicotine Try FRE Nicotine Pouches today at http://FREpouch.com. This episode is sponsored by Paleovalley Head to http://paleovalley.com/skinny for 20% off your first purchase. This episode is sponsored by Kion Visit http://getkion.com/skinny for 20% off. This episode is sponsored by Just Thrive Get your health in check and save 20% on your first order at https://justthrivehealth.com/SKINNY with code SKINNY. This episode is sponsored by Fatty15 Fatty15 is on a mission to replenish your C15 levels and restore your long-term health. You can get an additional 15% off their 90-day subscription Starter Kit by going to http://fatty15.com/SKINNYand using code SKINNY at checkout. This episode is sponsored by Ka'Chava Go to https://kachava.com and use code SKINNY. New customers get $20 off an order of two bags or more, January 1st through 31st! This episode is sponsored by Veracity For up to 45% off your order, head to http://VeracityHealth.co and use code SKINNY. Produced by Dear Media