Podcast appearances and mentions of Michael Schroeder

Tyler Dunagin is the founder and CEO of Turnserv, a Northeast Ohio–based platform company behind brands like ApartmentPainters.com, ApartmentFlooring.com, and Liquid Liner — each rethinking a critical piece of the residential turnover and value-add process for property owners and operators.In our conversation, Tyler traces his journey from early curiosity in real estate and the unlocking of his entrepreneurial spirit, to building a multi-brand platform that now partners with some of the largest property managers in the country, which has earned Turnserv a place on the Inc. 5000 list of America's fastest-growing companies, as it continues to expand its product-market fit across Ohio and beyond in this highly fragmented industry.We explore why speed and convenience matter more than ever in multifamily — and how a chance encounter in an apartment bathroom led Tyler down an unexpected path: learning chemistry, working with labs, and ultimately inventing Liquid Liner, a patented surface-restoration coating that's 30 times thicker than traditional sprays and now used at scale to renew bathtubs, tile, cabinets, and countertops — without replacement or specialized tools.We also dig into Tyler's evolution as a leader — from owner-operator to coach; from pure growth to purpose, culture, capital, and long-term value creation; and his deep pride in building from Northeast Ohio.Tyler brings a wonderful mix of humility, ambition, and thoughtfulness to everything he's building, and I had a great time learning from him in this awesome conversation — so please enjoy my discussion with Tyler Dunagin.00:00 The Journey Begins: Curiosity and Rebellion05:22 From Sports to Entrepreneurship: A Life Change08:34 Curiosity in Real Estate: Finding a Path11:17 Building TurnServe: Addressing Market Needs14:19 Identifying Problems: The Birth of Liquid Liner16:55 Innovating Solutions: The Refinishing Journey20:06 Scaling Up: The Growth of TurnServe22:52 The Evolution of Products: From Painters to Liquid Liner25:39 The Chemistry of Success: Creating Liquid Liner28:50 Reflecting on Growth: The Vision for TurnServe31:23 Funding the Future: Capital and Growth Strategies34:02 Breaking Barriers: Entering the Market38:59 Navigating Growth Capital: Lessons Learned43:54 Evolving Perspectives on Success48:32 Leadership Transformation: From Selfish to Selfless51:53 Convenience as a Driving Force57:38 The Future of Multifamily: Automation and Innovation01:02:29 Community Pride: Building in Northeast Ohio-----LINKS:https://www.linkedin.com/in/tylerdunagin/https://www.turnserv.com/ApartmentFlooring.comApartmentPainters.com-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Michael and Tory Waxman — the founders of Sundays for Dogs, the Cleveland-based company designed to make dog parents' lives easy.What began with their own dog, Mabel, and a simple but powerful question — why does feeding dogs well have to be so difficult? — has grown into one of the most exciting consumer companies to emerge from Ohio. Led by loving dog parents Dr. Tory Waxman, a veterinarian, and Michael Waxman, a serial entrepreneur, Sundays pioneered human-grade, air-dried, zero-synthetics dog food designed to be healthier than kibble and easier than refrigerated alternatives.Since our last recorded conversation in 2023 (Lay of The Land Episode #123), Sundays has scaled dramatically. Having raised more than $55 million in capital and built out a Cleveland-based R&D Test Kitchen — where our conversation today took place — Sundays has grown from a direct-to-consumer upstart into a nationally recognized brand preparing for omni-channel distribution, creating a product that dogs love while positioning themselves at the forefront of the booming pet food market and the emerging ambient fresh movement.In our conversation, Michael and Tory share how they've navigated multiple chapters of scaling — including customer acquisition and brand evolution, balancing supply and demand, investing deeply in product innovation, and building a senior leadership team — while staying grounded in the mission that inspired Sundays from the start: making it easier to be an awesome dog parent. They also discuss what excites them most about the future and what comes next for Sundays as the company continues to grow.00:00:00 - "The World's Best Dog Food is Made in Cleveland"00:00:25 - Introduction: Sundays for Dogs00:05:20 - Building an In-House R&D Test Kitchen in Cleveland00:10:06 - Most Dogs Still Eat Kibble (And Why That's Changing)00:15:09 - Marketing Evolution: How Does Sundays for Dogs Stand Out?00:20:18 - New Recipe Launch Preview (From the Test Kitchen!)00:21:33 - Ohio: The Surprising Dog Food Capital of America00:25:36 - Supply Chain Stories & Lessons Learned00:30:39 - When Demand Outpaces Supply: A Good Problem?00:32:59 - Beyond DTC: Omnichannel Distribution Strategy00:38:21 - How AI Will Transform How People Buy Dog Food00:41:34 - Dogs as Family: Where Is Society Headed?00:46:44 - Building Company Culture at Sundays00:52:13 - The Vision: Making Sundays a Household Name00:55:18 - Where to Find Sundays for Dogs-----LINKS:https://sundaysfordogs.com/https://www.linkedin.com/in/michaelewaxmanhttps://www.linkedin.com/in/tory-waxman-87781b176/https://www.layoftheland.fm/123-tory-michael-waxman-sundays/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Today's episode was recorded live at Ohio VC Fest, where I hosted a panel on AI, joined by an incredible group of investors, including:Peggy Roberts, Managing Partner at The Riverside Company;Candice Matthews Brackeen, Founding Partner at Lightship Capital;Hardik Desai, Managing Partner at JumpStart Ventures;Jamie Weston, Managing Director at Spring Mountain Capital.Together, we walk through where real value is being created with AI, how founders can best leverage it in their business and in raising capital, and explore the vast opportunities and downstream implications of AI looking forward!00:00:00 Introduction to AI Investment Perspectives00:04:27 Understanding the AI Hype Cycle00:06:44 AI in Startups vs. Established Companies00:09:21 Defensibility and Team Dynamics in AI Investments00:12:25 AI's Impact on Business Operations00:15:15 Fundraising Strategies in the AI Landscape00:18:12 Evaluating AI Companies: Metrics and Expectations00:21:08 The Role of Education and Training in AI Adoption00:23:45 Future Predictions for AI in Various Industries00:26:27 Staying abreast AI's Evolution00:43:34 Closing Thoughts on AI-----LINKS:https://ohiovcfest.com/https://www.riversidecompany.com/https://www.lightship.capital/https://jumpstart.vc/https://www.springmountaincapital.com/https://jumpstartinc.org/https://www.linkedin.com/in/peggyrhttps://www.linkedin.com/in/candicebrackeen/https://www.linkedin.com/in/hardikadesai/https://www.linkedin.com/in/jamie-weston-75136a2/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Craig Newmark is the founder of Craigslist and someone whose work has shaped the modern internet as we know it.Long before Craigslist became one of the most enduring, important, and frequented platforms on the web, long before the internet even connected all of us, Craig was a computer science student here in Cleveland at Case Western Reserve University — tinkering with early programming languages, studying neural networks and AI, and exploring the frontier of software engineering.The rest is history — an amazing history which we'll cover in our conversation today, how Craig became the accidental entrepreneur behind one of the most legendary companies of our time, and a driving force of the internet itself. Our conversation spans his path to Silicon Valley, the creation and stewardship of Craigslist, the moral compass that has guided his decision making along the way, his growth as an entrepreneur and leader, the implications and consequences of building one of the largest platforms of all time, and the work he's now doing to help meliorate the internet and country through his philanthropic initiatives with veterans, journalism, cybersecurity, and lots more.This was a truly special conversation, and I'm grateful to share it with you today — please enjoy this awesome discussion with Craig Newmark, the founder of Craigslist.00:00:00 Craig Newmark on Building Craigslist and the Early Internet00:03:52 From Case Western to Craigslist: Craig Newmark's Origin Story00:07:21 Why Craigslist Was an Accidental Startup, Not a Planned Company00:12:18 How Craigslist Helped Democratize the Internet for Everyday People00:15:28 The Birth of Craigslist: From Email List to Iconic Website00:18:31 Monetizing Craigslist Without Selling Out Users or Trust00:20:23 Turning Down Billions: Craig Newmark's Moral Compass at Craigslist00:23:39 Why Craigslist's Simple Design Beat Venture-Backed Competitors00:25:50 How Craigslist Survived While Startups Tried to Unbundle It00:30:22 What Craigslist Taught Craig Newmark About Human Behavior00:31:58 Balancing Crime Prevention and Civil Liberties on Craigslist00:36:00 Why Craigslist Became One of the Most Trusted Platforms Online00:41:12 The Craigslist Design Philosophy: Simple, Fast, and Human00:44:01 From Craigslist to Philanthropy: Craig Newmark's Next Chapter00:55:58 Craig Newmark's Advice for Founders-----LINKS:https://www.craigslist.org/https://craignewmarkphilanthropies.org/https://www.linkedin.com/in/craignewmark/https://pausetake9.org/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Brad DeHays — Founder and CEO of Connect Real Estate and Connect Housing Blocks.Brad's journey spans from buying small distressed properties while still in college to leading one of the most ambitious housing manufacturing platforms in the country. Through Connect Real Estate, Brad has revitalized some of Ohio's most overlooked landmarks — transforming abandoned power plants, trolley barns, and historic buildings into vibrant new community anchors.That same entrepreneurial vision inspired him to launch Connect Housing Blocks (CHB), a 630,000-square-foot modular housing facility anchored in Ohio, now one of the largest modular housing factories in the world. Using state-of-the-art equipment and prefabrication methods, CHB produces high-quality apartments from start to finish, eliminating nearly all measuring, cutting, and heavy lifting—the result: faster, more consistent, and more affordable housing production at scale.In our conversation, which took place on site at CHB, Brad shares how he's navigated multiple chapters of starting and scaling Connect, the founding insight that drove him to take on industrial-scale modular housing, how he engages communities and leverages public–private partnerships, his unique approach to talent and culture, and his vision for solving the housing crisis by massively scaling up production capability.00:00:00 - The Birth of an Innovative Solution00:04:50 - Understanding the Housing Crisis00:09:56 - Reinventing Construction Processes00:15:59 - Scaling Modular Housing Production00:21:55 - Transforming the Construction Timeline00:32:46 - Vision for the Future of Housing00:36:43 - Scaling Modular Construction: A Game Changer00:42:34 - The Future of Modular Housing: Opportunities and Challenges00:47:17 - Design and Aesthetics in Modular Construction00:52:56 - Labor Challenges in the Construction Industry00:56:16 - Cultural Dynamics and Employee Empowerment01:01:05 - Looking Ahead: Growth and Future Prospects-----LINKS:https://connecthousingblocks.com/https://www.linkedin.com/in/braddehays/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Chaya Slain is the Founder, President, and Chief Investment Officer at Virtera Partners.After studying mathematics at Columbia University, she discovered her deeper interest in investing at Goldman Sachs. After several years in New York, she returned to Cleveland and joined Parkwood, the Mandel family investment office, where she spent more than a decade immersed in institutional investing. At Parkwood, she developed a disciplined, process-driven investment philosophy; built relationships with leading private equity, hedge fund, and real estate managers; and learned directly from Mort Mandel's cultural and strategic principles.In 2020, Chaya founded Virtera Partners, a boutique investment firm designed to offer ultra-high-net-worth families the sophistication of a top-tier institutional allocator with the personal attention of a single-family office. Virtera has grown into a platform providing clients access to differentiated public and private market opportunities — supported by deep sourcing, rigorous diligence, and a willingness to do things differently when the data points that way.In our conversation, we trace Chaya's journey from Wall Street to Cleveland; her early entrepreneurial spark running a deli during her time at Columbia University; the leap from investor to founder; and the empathy and insight that transition has given her when evaluating other entrepreneurs and investment managers. We explore behavioral discipline, portfolio construction in uncertain markets, long-term thinking, and what it means to build with integrity, excellence, and a true sense of stewardship.As someone who loves this intersection of investing and entrepreneurship, it was fun to hear Chaya's reflections on it and learn from her experience. Please enjoy this great conversation with Chaya Slain00:00 Chaya's Journey: From Goldman Sachs to Investing08:33 Lessons from Parkwood: Building a Network and Process12:06 The Entrepreneurial Spirit: Transitioning to Founding17:51 Investment Decision-Making: Process and Emotion21:34 Navigating Emotional Biases in Decision Making23:26 Investment Philosophy: Flexibility Over Boxes26:05 Contrarian Investments: The Case for Energy28:42 Cleveland vs. New York: The Advantage of Distance30:27 Lessons from Entrepreneurship: Empathy and Long-Term Thinking34:41 Evolving the Business: From Family Office to Fund37:24 Defining Success: Integrity and Performance38:29 Challenges of Being Different in Investing41:47 Current Market Concerns and Portfolio Construction43:46 The Importance of Alternative Investments-----LINKS:https://www.linkedin.com/in/chaya-slain/https://www.virterapartners.com/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Jerry Schill is the founder and CEO of Schill Grounds Management — a company he launched in 1993 with his brother after a chance summer job revealed a passion for landscaping. What began as a two-person side hustle has grown into a large-scale commercial grounds management company, now one of the fastest-growing platforms in the industry.In 2020, Jerry began a bold new chapter—scaling Schill Grounds Management through strategic acquisitions alongside organic growth. Under his leadership, the company has completed more than 16 acquisitions and now operates across six states and Ontario, Canada. With a growing family of nine brands and more than 1,400 team members, Schill Grounds Management is recognized as a national leader built on consistency, performance, and a people-first culture — and Jerry is still very much in building mode.Beyond the business, Jerry is an active contributor to several industry associations, including the National Association of Landscape Professionals, the Accredited Snow Contractors Association, and the Ohio Landscape Association. He also founded Holiday Feast — an annual charitable tradition that has served thousands of free meals to families in need throughout the Cleveland community.Throughout our awesome conversation, Jerry reflects on entrepreneurship, drive, discipline, humility, ambition, what it means to build something that lasts, and lots more.00:00 Introduction to Jerry Schill and His Journey00:59 The Impact of Family and Early Influences01:49 The Leap into Entrepreneurship03:54 The Evolution of Show Landscape07:21 Understanding the Landscaping Industry13:08 Leadership Evolution and Personal Growth19:04 The Importance of Peer Networks20:58 Scaling the Business and Maintaining Culture24:32 The Shift to Acquisitions for Growth27:47 Integrating Acquired Companies Successfully31:38 The Role of Technology in Landscaping34:47 Motivation and Future Vision for SGM38:09 Lessons Learned from the Journey39:55 Curiosity and Lifelong Learning41:13 The Holiday Feast Initiative44:08 Aiming for a Billion-Dollar Company45:46 Advice to Younger Self46:56 Hidden Gems in Cleveland-----LINKS:https://schilllandscaping.com/abouthttps://www.linkedin.com/in/jerry-schill-2b010b1a/Referenced Episode — Sanjay Singh: https://www.layoftheland.fm/218-sanjay-singh-macer-get-good-at-hard-things/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Advent can get frenzied and full of anxiety. As we await Jesus' final return and anticipate the celebration of his first arrival in our world, we need him to remind us of his lordship in our lives. Exodus 34 gives us insights into what the name of the Lord communicates.   All rights reserved. Music used by permission under CCLI #1600166, OneLicense #A-709447, and Worshipflow.com. Pre-service music all rights reserved by Koine (koinemusic.com) & Michael Schroeder. Video music used by permission.

Perry Stancato is the founder and CEO of Signature Sauces and a third-generation operator of the beloved Cleveland institution, Stancato's Italian Restaurant.This conversation with Perry explores the entrepreneurial journey of someone who grew up in the family restaurant — from standing on a milk crate as a kid making waffles for Sunday brunch to running Stancato's today while simultaneously building Signature Sauces into a premier national food manufacturing partner.Signature Sauces began in 2005 with a simple idea: to bottle his family's legendary red sauce after customers kept asking for it. What started as a way to serve Stancato's loyal patrons quickly evolved into something much larger. Perry discovered that while retail was cutthroat and unforgiving, his passion and true product-market fit lay in foodservice — helping other restaurants scale their “secret sauces.” Today, Signature Sauces has grown into a company that helps make the products that make others famous, serving clients from local Ohio favorites to national brands like Bob Evans, Momofuku, Benihana, Barrio, and many more.Alongside that manufacturing growth, Perry continues to steward Stancato's — the restaurant that has been a Cleveland staple for decades. He reflects on the delicate balance of honoring a community legacy while making small, thoughtful changes to stay relevant across generations.In our conversation, Perry shares the challenges of taking nearly ten years to get Signature Sauces off the ground, the resilience it took to keep going, the lessons learned from retail versus foodservice, and what he's most proud of: seeing team members who started as dishwashers grow into leaders, and knowing his work helps thousands of diners enjoy meals every day. We also dive into his Ohio pride, from the region's food scene to partnerships like the Ohio State Buckeye Tailgate sauces, and his perspective on what it takes to build a legacy business in Cleveland.00:00:00 - The Legacy of Stancatos: A Family Business Journey00:09:03 - From Family Recipes to Signature Sauces00:12:49 - Navigating the Food Industry: Retail vs. Food Service00:17:15 - Scaling Up: The Art and Science of Sauce Production00:20:39 - The Future of Signature Sauces: Expanding Partnerships00:21:55 - The Entrepreneurial Journey Begins00:23:33 - Vision and Growth of Signature Sauces00:26:10 - Lessons from the Restaurant Industry00:29:10 - Balancing Time and Responsibilities00:31:40 - Building a Legacy in Ohio00:34:30 - Innovation and Technology in Food Production00:37:08 - Trends in the Culinary World00:39:44 - Understanding Risk and Success00:42:22 - Navigating Customer Relationships00:45:20 - Insights for Aspiring Food Entrepreneurs00:45:35 - Reflections on the Journey-----LINKS:https://www.signaturesauces.com/https://www.stancatos.com/https://www.linkedin.com/in/perry-stancato-799b16b/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Last weekend we pondered significant moments in our lives and God's hand for us in them. Today we consider specific individuals in our lives for whom we are thankful, joining in the apostle Paul's gratitude in Philippians 1:3-11.   All rights reserved. Music used by permission under CCLI #1600166, OneLicense #A-709447, and Worshipflow.com. Pre-service music all rights reserved by Koine (koinemusic.com) & Michael Schroeder. Video music used by permission from Pond5.

Kaitie and Kyle Nickel are entrepreneurs, storytellers, and community builders based in Cleveland. They have grown beloved brands such as Cleveland Vibes, The Cleveland Market, and Cleve or Leave to reach hundreds of thousands of followers and many millions of people. Their work is driven by a shared goal: to connect people, celebrate local culture, and inspire growth. Passionate about empowering small businesses and shaping Cleveland's cultural identity, Kaitie and Kyle have built a family business that blends storytelling, innovation, and community into something uniquely impactful.In our conversation, we discuss the origins of Cleveland Vibes and how it became a platform for positive storytelling. We explore how the couple is reframing Cleveland's narrative and brand for a new generation, and how their work has evolved from social media into events, agency projects, and viral cultural moments. We also talk about what it means to build a family business and define success through community impact.Kaitie and Kyle are doing incredible work telling Cleveland's story, and I'm excited to share our conversation with you today.00:00:00 - Introduction and Setting the Stage00:02:53 - Discovering Cleveland: A New Perspective00:05:36 - Kaitie's Journey: From Nursing to Creative Storytelling00:08:00 - The Storytelling Challenge: Changing Perceptions of Cleveland00:12:20 - The Birth of Cleveland Vibes: A Community Movement00:17:04 - Cleveland Vibes Today: More Than Just Social Media00:18:18 - Building an Audience: The Power of Community00:23:43 - Entrepreneurial Lessons: Building Together00:27:10 - Cleve or Leave: A New Brand Emerges00:29:52 - Creative Process: Froggy's Journey to Fame00:33:52 - Preparing for Viral Moments00:37:59 - The Creative Playground00:39:43 - Defining Success and Vision00:44:42 - Changing Perceptions of Cleveland00:49:02 - The Brand of Cleveland00:51:37 - Hidden Gems-----LINKS:https://clevelandvibes.com/https://www.facebook.com/clevelandvibes/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

This weekend begins a four-part series leading up to Thanksgiving. We will take time to pause and acknowledge the countless blessings God pours into our lives each day. It's easy to get caught up in routines and overlook his hand at work. Through this series, we'll learn to see God's activity in every moment, person, and circumstance.   All rights reserved. Music used by permission under CCLI #1600166, OneLicense #A-709447, and Worshipflow.com. Pre-service music all rights reserved by Koine (koinemusic.com) & Michael Schroeder. Video music used by permission from Pond5.

What happens when two podcasts that prioritize underseen horror movies collide? You get a crossover episode dedicated to Michael Schroeder's "frighteningly erotic thriller" Out of the Dark (1988). Certified Forgotten welcomes Puppet Masters/Castle Freaks co-host Jarrod Hornbeck, who brought his love for an underseen '80s slasher in full force. We'll talk about sleazy exploitation, killer clowns, and phone sex hotlines because Schroeder's movie has it all. If you haven't seen this one, which chances are you haven't, make it part of your Halloween rotation this year!

Nearly a year and a half after our conversation first aired in 2024, Lost & Found in Cleveland is ready to make its way to theaters nationwide on November 7, 2025.When I first sat down with Keith Gerchak and Marisa Guterman, the creative forces behind the film, we explored the decade-long journey that brought this story to life—from writing and directing this cinematic love letter to Cleveland, to raising capital, recruiting a star-studded cast featuring Martin Sheen, Dennis Haysbert, June Squibb, Stacy Keach, and many others, and filming across Cleveland's iconic landscapes.With the film's theatrical debut now just around the corner, this feels like the perfect moment to revisit their remarkable story.So, with that exciting update, please enjoy this encore conversation from the Lay of The Land archives with Keith Gerchak and Marisa Guterman, the filmmakers behind Lost & Found in Cleveland, airing in theaters across Cleveland starting November 7, 2025.Tickets are now on sale at https://tickets.lostandfoundincleveland.com/! More theaters are being added daily. 00:00:00 - The American Dream in Cleveland 00:05:56 - The Journey of Filmmaking 00:19:10 - Character Development and Storytelling 00:32:39 - Challenges and Triumphs in Production 00:42:44 - The Journey of Filmmaking: Vision and Execution 00:44:44 - Challenges of Fundraising in Cleveland 00:46:31 - The Economic Impact of Local Filmmaking 00:49:15 - Building a Sustainable Film Industry in Cleveland 00:51:33 - Changing the Narrative: Cleveland's Film Identity 00:54:53 - Casting Challenges and Triumphs 01:01:38 - Overcoming On-Set Challenges 01:09:21 - The Message of Hope in Film-----LINKS:Lost & Found in Cleveland IMDB: https://www.imdb.com/title/tt4601732/Connect with Keith Gerchak: https://www.linkedin.com/in/keithgerchak/Connect with Marisa Guterman: https://www.linkedin.com/in/marisa-guterman-187677a9/Double G Films: https://www.doublegfilms.com/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Nearly a year and a half after our conversation first aired, Aaron Slodov and Atomic Industries have reached an important milestone worth celebrating. Atomic recently announced the close of its $25 million Series A, led by MaC Venture Capital and DTX Ventures, with participation from Narya and others, to accelerate the rollout of its AI-driven manufacturing platform.With this funding, Atomic is expanding its software-defined factory footprint and advancing the AI systems at the heart of its vision—one that has already moved from pilot to production, shipping parts to some of the world's most demanding OEMs. At its core, Atomic is working to strengthen America's industrial base by making the manufacturing of physical goods more localized, resilient, and technology-enabled.This felt like the perfect moment to revisit my conversation with Aaron, where we unpack his techno-industrialist philosophy, the deep history of Ohio manufacturing, and why the future of physical production matters so much for our country.So, with that timely update, please enjoy this timeless conversation from the Lay of The Land archives with Aaron Slodov, CEO of Atomic Industries.00:00:00 – The Rise of Techno-Industrialism00:05:56 – The Journey from Bits to Atoms00:10:41 – The Challenges of Manufacturing00:15:47 – Reindustrialization and the Post-Industrial Myth00:20:48 – Atomic Industries: Innovating Manufacturing00:25:42 – Exascaling the Industrial Base00:30:49 – The Future of Manufacturing Talent00:40:46 – The Shift in Manufacturing Careers00:42:50 – Incentivizing the Return to Manufacturing00:44:58 – Cultural Integration of Tech and Manufacturing00:50:38 – Defining Success in Modern Manufacturing00:52:03 – The Importance of a Techno-Industrial Framework00:56:12 – Policy and the Future of Manufacturing01:02:33 – The Potential of Reindustrialization01:05:57 – Storytelling as a Tool for Founders-----LINKS:https://www.linkedin.com/in/abslodov/https://twitter.com/aphysicisthttps://www.atomic.industries/https://www.piratewires.com/p/techno-industrialist-manifestohttps://twitter.com/newindustrials-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Ralph Lazaro, Co-founder & CEO of INaudio, has spent more than two decades leading high-performing teams and driving innovation. His career began in Fortune 500 companies before he joined Findaway in 2012, where he helped transform the business from a physical device company into a $100M+ digital audiobook powerhouse — a journey that ultimately led to Spotify's acquisition of Findaway.Now, alongside Blake Squires (who shared his own remarkable entrepreneurial story on episode 206 of Lay of the Land), Ralph is carrying that story forward with INaudio, a spinout from Spotify dedicated to powering the global audiobook ecosystem as an independent company.In our conversation, Ralph shares his decision to leave Charlotte, North Carolina, and move to Cleveland to join Findaway — and the culture that convinced him it was the right leap. He reflects on Findaway's transformation and the lessons learned from co-founder and CEO Mitch Kroll, who shared his story on episode 128. We also discuss Spotify's acquisition, what it was like integrating into big tech, and the launch of audiobooks to hundreds of millions of listeners. Ralph walks us through the INaudio spinout process — buying back the very business he helped grow inside Spotify — and what it's been like stepping back into the founder's seat.From building a new team and intentionally shaping its culture around past lessons and personal philosophies, to navigating the evolving audiobook industry with new competitors and technologies, Ralph offers thoughtful insights into INaudio's mission as “the world's audiobook partner.” He also reflects on entrepreneurship, Cleveland as a place to build, and how his definition of success has evolved.Ralph brings incredible energy, humility, and earned wisdom to this conversation, and I'm grateful to share it with you.00:00:00 - The Findaway Journey Begins00:08:42 - Transitioning from Spotify to Findaway 2.000:16:53 - Exploring Opportunities in Audio00:24:31 - The Evolving Audiobook Landscape00:35:55 - Navigating Leadership Transitions00:41:47 - Lessons from Spotify00:46:56 - Optimizing for Growth00:54:25 - The Future of Audiobooks01:03:14 - The Importance of Leadership in Career Growth01:04:40 - Hidden Gem-----LINKS:https://www.linkedin.com/in/ralph-lazaro/https://www.inaudio.com/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Terry Coyne is an Executive Vice Chairman of Newmark and Principal of Terry Coyne Properties. Over his 25-plus-year career, Terry has become one of Ohio's most accomplished commercial real estate leaders, negotiating more than 2,000 transactions totaling over $5 billion in value. In Cleveland alone, over the past five years, he and his team have brokered 250 transactions worth more than $1.2 billion.In our conversation, we cover Terry's unique philosophy and strategy on real estate, risk, and patience — which have led him to a diverse range of opportunities, from representing companies like GOJO and L'Oréal, to redeveloping the old Chrysler Plant, building the MidTown Tech Park in Cleveland, and now leading the 670+ acre site at Rickenbacker adjacent to Anduril's new Arsenal 1 Hyperscale Manufacturing Facility.We also break down Terry's views on Ohio's regional markets, what he's learned from his father, the intersection of real estate and entrepreneurship, and his perspective on the future of the state's economy — from data centers and energy policy to the cultural ambition needed for Ohio to continue its rise.00:00:00 - Introduction to Terry Coyne and His Career00:25:48 - Exploring Ohio's Unique Markets00:30:38 - Land vs. Real Estate: Understanding Value00:37:16 - The Future of Work: Remote vs. In-Office00:42:59 - Taxation and Its Impact on Real Estate00:49:48 - Hidden Gem-----LINKS:https://www.linkedin.com/in/terrycoyne/https://terrycoyne.com/terry-coyne-properties/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Jeff Berlin is the Founder and President of Bridge Industries & Chairman and CEO of TransTech Energy. Jeff's journey spans from his early days at Parker Hannifin to helping grow Hawk Corporation from a $20 million single-plant business into a $200 million global operation, and ultimately to founding his own company, Bridge — an industrial holding company anchored by TransTech — that has quietly scaled into a multi-hundred-million-dollar enterprise based in Chagrin Falls.In our conversation, we cover Jeff's conviction in the importance of American manufacturing and how it shaped his career-long commitment to building enduring businesses; the creation of Bridge Industries and his intentional choice of a permanent holding-company model over traditional private equity; the more than 25-fold scaling of TransTech into a diversified industrial platform with over 700 employees, up from just 35 a decade earlier; and the lessons learned along the way — the resilience and philosophy that guide him, how to weather downturns, usefulness as a true measure of value and success, culture across companies, and much more.00:00:00 - The Roots of American Manufacturing Belief 00:07:35 - Formative Experiences in Leadership 00:09:00 - Transformational Growth at Hawk 00:11:55 - Resilience in Business 00:13:10 - The Birth of Bridge 00:14:14 - Understanding Industrial Holding Companies 00:16:25 - Differentiation from Traditional Private Equity 00:19:00 - The Journey of Bridge 00:20:47 - Strategic Growth and Acquisitions 00:27:31 - Managing Geographic Expansion 00:30:01 - Introducing TransTech 00:31:28 - Building Infrastructure for Energy Solutions 00:35:59 - Strategic Growth and Acquisition Insights 00:38:10 - The Importance of Vertical Integration 00:42:51 - Cultural Dynamics in Business Integration 00:43:43 - The State of American Manufacturing 00:46:30 - Defining Success and Value Creation 00:48:10 - Future Ambitions for Bridge and TransTech 00:49:40 - Mentorship and Leadership Evolution 00:51:22 - Understanding the Nature of Industrial Work 00:54:40 - The Role of Infrastructure in Daily Life 00:55:56 - Excitement for Future Challenges 00:58:07 - Investing in Financial and IT Infrastructure 00:59:52 - Automation and Its Implications 01:01:53 - Guiding Wisdom and Philosophy 01:02:51 - Renewable Natural Gas and Environmental Impact 01:05:51 - Hidden Gem-----LINKS:https://www.linkedin.com/in/jeff-berlin-9b156a12/https://bridgeind.com/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

On this special episode of Lay of the Land, I'm joined—for the first time—by the two co-founders of The O.H.I.O. Fund, Mark Kvamme and Ray Leach, as well as the fund's two founding partners, Jill Meyer and Mike Venerable, to share the inside story of how a bold idea became reality.We explore the inspiration and origins behind a first-of-its-kind strategy designed to generate returns while accelerating prosperity and shaping Ohio's future. We discuss how, in our first year, we closed on over $230 million in capital from investors and deployed more than $130 million into 19 sector-diverse investments across Ohio's economy. We also cover what it has taken to build momentum, forge the most powerful network of investors, founders, and operators across the state, and why Ohio's moment is now—along with the urgency this opportunity demands.———For more on The O.H.I.O. Fund: check out www.theohiofund.com———00:00:00 - The Birth of the Ohio Fund 00:04:08 - Ohio's Economic Landscape and Historical Context 00:07:06 - The Vision Behind the Ohio Fund 00:09:59 - Building a Collaborative Network 00:13:11 - The Urgency of Now: Why Timing Matters 00:15:53 - Capitalizing on Opportunities in Ohio 00:19:17 - The Role of AI and Innovation 00:22:05 - Success Stories and Impact Investments 00:25:08 - Creating a Unified Ohio 00:27:50 - The Future of the Ohio Fund 00:30:55 - Personal Motivations and Collective Ambition 00:35:10 - Reflecting on Progress and Future Aspirations 00:40:16 - Surprises and Insights from the Ohio Fund's First Year 00:51:07 - Looking Ahead: Opportunities and Growth in Ohio 00:55:06 - Embracing Change and Building a New Future-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Jim McCarthy Jr. is a filmmaker and the director of the new documentary Mr. Football, and David Conwill is the Executive Vice Chairman and former CEO of Redwood Living as well as an executive producer of the film.Dave's career spans two decades of building Redwood Living into a national leader in single-story rental neighborhoods—scaling from a handful of units in Northeast Ohio to more than 20,000 homes and multi-billion dollars' worth of developments across nearly a dozen states. Alongside his work in real estate, Dave has recently ventured into storytelling, teaming up with Jimmy to bring Mr. Football to life.Jimmy's journey is deeply personal. As a member of Benedictine High School's 2004 state championship football team, he lived through the triumphs and tragedies that Mr. Football explores. The film captures the roller-coaster highs of playing in three consecutive championship games, the enduring spirit of the school, and the lows of Lorenzo Hunter's murder and a tragic night that changed many lives. The title itself comes from the “Mr. Football” award, Ohio's high school version of the Heisman Trophy.Two decades later, Jimmy has turned that experience into a screenplay and ultimately into a powerful documentary, working alongside co-director Sean Rech, CEO of Cleveland's Transition Studios, as well as Ryan Kelly, partner at Substance and a producer on Mr. Football—both of whom have also shared their stories on Lay of The Land (episodes 85 and 221, respectively).In our conversation, we talk about Jimmy's inspiration and the process of making Mr. Football a reality, including the cathartic experience of revisiting Benedictine's championship run and its aftermath. We also explore Dave's entrepreneurial journey building Redwood Living and the lessons learned from scaling it into billions of dollars' worth of development. We discuss the creative process of bringing a film to life, the parallels between entrepreneurship and filmmaking, and what Jimmy and Dave each think about success, impact, and the future of Mr. Football.Dave and Jimmy's collaboration bridges business and powerful storytelling in a way that is uniquely Cleveland, and I'm grateful to share this conversation with you today.00:00:00 - The Heart of Benedictine Football00:09:35 - The Journey of Telling a Story00:17:08 - From Real Estate to Film00:17:59 - The Process of Creating a Film00:22:15 - Healing Through Storytelling00:26:36 - Messages and Takeaways from the Film00:29:54 - Challenges in Documentary Filmmaking00:33:40 - Building from Scratch: The Documentary Process00:35:02 - Pivots and Perspectives: The Evolution of the Script00:39:50 - A Cleveland Story: Local Roots and Universal Themes00:42:06 - The Release Journey: Reactions and Reflections00:44:40 - Looking Ahead: Future Projects and Aspirations00:50:46 - Lessons Learned: Overcoming Doubts and Challenges00:52:44 - Honoring Legacy: Memorials and Scholarships00:55:56 - Hidden Gem-----LINKS:https://www.linkedin.com/in/david-conwill-b099434/https://tv.apple.com/us/movie/mr-football/umc.cmc.4bj5i7tx1hef4shqkmk16asw0https://www.primevideo.com/detail/Mr-Football/0U57SLRHOHWDVTTCP6XMQ56SRZ-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Ivy Zelman is one of the most respected voices in American housing, co-founder of Zelman & Associates, and now Executive Vice President at Walker & Dunlop, which acquired her firm in 2021 as the leading institutional research, advisory, and investment banking firm dedicated exclusively to the U.S. housing industry.Over the last three decades, Ivy has built a reputation for bold, contrarian analysis—famously calling the top of the housing market in 2005 and the bottom in 2012—moments that cemented her as a rare analyst unafraid to speak truth to consensus. That conviction has earned her numerous accolades, including recognition in Barron's 100 Most Influential Women in U.S. Finance for four consecutive years and induction into the California Homebuilding Foundation's Hall of Fame.In our conversation, we trace Ivy's journey from falling into equity research to taking the entrepreneurial leap in 2007, founding Zelman & Associates amid the looming financial crisis. We explore her approach to research and analysis—blending proprietary surveys with a nationwide network of builders, brokers, and lenders—to consistently separate signal from noise.We reflect on her evolution as a leader and entrepreneur, the culture she has cultivated with a team that has stayed by her side for decades, her love of Cleveland, and what it means to pay it forward today through teaching and mentorship as an Adjunct Professor of Finance at Case Western Reserve University, her memoir Gimme Shelter, and much more.00:00:00 - Catalytic Moments in Finance00:08:25 - Recognizing Blind Spots in Research00:11:27 - The Entrepreneurial Inclination00:11:55 - Building Conviction and Confidence00:15:54 - Vision for Success00:17:21 - Detective Work in Research00:18:45 - Cultivating a Strong Network00:22:20 - The Importance of Asking the Right Questions00:25:13 - Reconciliation with Reality00:26:35 - Navigating Market Sentiment00:28:13 - The Evolution of Zellman Associates00:30:38 - Personal Growth as an Entrepreneur00:34:06 - Leadership and Team Development00:36:01 - Maintaining Intellectual Honesty Post-Acquisition00:37:39 - Understanding the Value of Research00:39:15 - Cleveland's Unique Perspective00:42:10 - Paying It Forward and Mentorship00:45:38 - Lessons for the Next Generation00:47:23 - Contrarian Views on Market Trends00:49:17 - Balancing Work and Family Life00:51:20 - Hidden Gem-----LINKS:https://www.linkedin.com/in/ivy-zelman-64304616b/https://www.zelmanassociates.com/https://www.amazon.com/Gimme-Shelter-Skills-Street-Trailblazer/dp/1737709929-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

To kick off “Mizzou Storytellers” Season 3, Dave Matter, Loretta Jones and Producer Steve Sowers are back in the Historic Hearnes podcast studio to visit with Senior Associate Athletics Director and Chief Public Relations Officer Michael Schroeder, who just wrapped up a busy first year at Mizzou. Our hosts talk about Schroeder's journey from Central Illinois to Mizzou, his deep, historic ties to the sport of baseball, his family's devotion to one of Mizzou's long-standing rivals and his passion for live music, including a certain American rock band that he's seen play in person nearly 30 times! Loretta and Dave look ahead to the upcoming football season, next month's Mizzou Athletics Hall of Fame ceremony and share some thoughts on the other podcast episode everyone is talking about.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ryan Kelly is a filmmaker, entrepreneur, and partner of Substance, a film and television production company based in Cleveland.What if Northeast Ohio had the infrastructure to support large-scale film productions? That question first took root when Ryan found himself on the set of Cherry—a feature film shot in Cleveland by the Russo Brothers, the acclaimed Cleveland-born directors behind Avengers and Captain America—soaking in the experience of working alongside Hollywood heavyweights in his hometown.What followed was Ryan's relentless pursuit of that vision and his work to build up Northeast Ohio's film industry.Before founding Substance, Ryan co-founded TRG Sound & Vision alongside industry veterans Adam Wilde and Geoff Yaw. TRG boasts one of the largest sound stages in the Midwest: 160,000 square feet of studio space, a Virtual Production Wall, a 40' by 60' cyclorama wall, and 40 semi-permanent sets staffed by skilled industry professionals to meet the demands of large productions.As a filmmaker, Ryan is the director and producer of the docuseries WrestleHer, which tells the story behind sanctioning high school girls' wrestling in Ohio and the generation of athletes growing the sport.Ryan's journey is a powerful blend of artistic conviction and entrepreneurial grit. In our conversation, we explore how he carved a path into the film industry from scratch as a touring musician and drummer, what he learned from working alongside others in the industry—like Transition Studios, whose story was shared by Shawn Rech in Episode 85 of Lay of The Land—and how he approaches creative risk, storytelling, and making Cleveland a true contender on the national production map.00:00:00 - From Punk Rock to Filmmaking: A Journey of Artistry00:08:08 - Navigating the Filmmaking Landscape: Players and Perspectives00:13:16 - The Evolution of TRG: A Hub for Creative Production00:21:11 - The Artist-Entrepreneur Duality: Balancing Creativity and Business00:28:19 - Cleveland's Potential: A Production Hub in the Making00:33:35 - The Birth of Substance: A New Identity00:40:51 - The Multifaceted Role of a Filmmaker00:47:36 - Inspiring Projects and Personal Connections00:55:00 - Hidden Gem-----LINKS:https://www.linkedin.com/in/rjk216/https://www.thisissubstance.com/https://trgmultimedia.com/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Andrew Hurst is the founder and CEO of Delivered, a fast-scaling logistics platform revolutionizing parcel shipping with faster, more reliable deliveries at lower costs.He also serves as CEO of Ark Transportation, where he led a fivefold revenue increase in just five years, and is the founder of Veroot, a compliance platform now trusted by thousands of logistics teams nationwide.Under his leadership, and across all three companies, Andrew is bringing an entrepreneurial lens to the freight industry he grew up in—challenging the status quo, disrupting legacy giants, and redefining how parcel shippers move goods across the country.This was a ton of fun. First off, we set up shop right on the warehouse floor where Andrew has built all three of these companies. The industrial-scale freight equipment and thousands of parcels and packages provided an incredible backdrop for the conversation—one that reflects Andrew's life's work, calling, and ambition to transform an entire industry. For those who'd prefer to see it, I encourage you to watch our conversation on YouTube.We talk about the advantages and pride of building in Cleveland, how he's raising a family of 11 children while scaling all three companies, what it's like competing against Goliaths like FedEx and UPS, and what he believes the future of logistics will look like. Andrew's clarity of thought, humility, and commitment to creating enduring impact are inspiring—it's not surprising he's been recognized with the Vistage Excellence in Leadership Award and named a Smart Business Dealmaker of the Year in 2023.-----LINKS:https://shipdelivered.com/en/https://www.linkedin.com/in/hurstandrew/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Dale Wollschleger is the Founder and former CEO of Cleveland-based ExactCare Pharmacy and the developer of the ExactPack™—a patient-specific medication packaging system designed to simplify complex medication regimens.This conversation with Dale dives into the unlikely journey of a pharmacist-turned-entrepreneur who started in the back of a small Cleveland pharmacy and built a billion-dollar organization serving patients across the country.ExactCare's meteoric growth—from inception to a multi-hundred-million-dollar business in under a decade—has earned it repeated recognition as an Inc. 5000 fastest-growing company and a Top Workplace by The Plain Dealer. Dale himself was named an Ernst & Young Entrepreneur of the Year.Ultimately, Dale's remarkable journey stems from an observation he made as a pharmacist: that pharmacists have the opportunity to play a more integral role in clinical care—and that their responsibility doesn't end when the patient leaves the store. Many patients could live healthier, more independent lives if only they took the right medications at the right times.In our conversation, Dale shares how he navigated the many chapters of scaling a healthcare business: bringing in private equity and outside capital, evolving his leadership, and balancing high-growth expectations with a deep commitment to patient outcomes, company culture, family—and much more.00:00 - The Journey of a Pharmacist Turned Entrepreneur14:34 - Building ExactCare: Addressing Complex Patient Needs24:18 - The Evolution and Vision of ExactCare31:07 - Entrepreneurial Spirit in Pharmacy38:59 - Understanding the Pharmacy Industry43:24 - Pride in Building in Cleveland-----For more on The O.H.I.O. Fund: check out & subscribe to future content @ www.theohiofund.com-----LINKS:https://www.exactcarepharmacy.com/https://www.linkedin.com/in/dale-wollschleger/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Perhaps in ignorance or in youth, you have made a bold claim and declared yourself the best at something. Bold claims are easy to disprove if they are wrong, but in Matthew 9, Jesus made bold claims with his words and actions. Unlike us, Jesus can always back up his claims. All rights reserved. Music used by permission under CCLI #1600166, OneLicense #A-709447, and Worshipflow.com. Pre-service music all rights reserved by Koine (koinemusic.com) & Michael Schroeder. Video music used by permission from Pond5.

Sanjay Singh is a thoughtful strategist, seasoned executive, and business philosopher whose journey to leading the iconic Cleveland brand Mace Security—and his reflections on it—are remarkable.Sanjay's story weaves together a deep appreciation for manufacturing and a career shaped by curiosity, resilience, and a knack for doing hard things—ultimately culminating in a personal philosophy grounded in introspection and presence.From navigating activist shareholders during a turnaround at Mace to developing frameworks around fear, ego, inquiry, and deep intuition, Sanjay offers a unique lens into what it means to lead with vulnerability and intention.This conversation leans more philosophical than most Lay of The Land episodes—a reflection of Sanjay's clarity of thought, deep presence, and his insights into consciousness and awareness. His perspective on leadership elevates the discussion far beyond the business realm, offering thoughtful takeaways for both work and life.Sanjay also serves on the boards of MAGNET—whose story was shared by Ethan Karp in Episode 139—and The Nature Center at Shaker Lakes. He's married to Erin Singh, CEO of Options Naturopathic, who joined us on Episode 147 to share her own journey.Sanjay is a true student of the world, of people, and of business. It was a real joy for me to try to distill the many conversations we've had about his perspective into this one here today.00:00:00 - Sanjay's Unlikely Journey  00:11:40 - Frameworks for Success  00:19:18 - The Story of Mace  00:32:58 - Vulnerability as an Equalizer  00:39:10 - Turning Companies Around: Key Ingredients  00:47:16 - Balancing Intuition and Intellect  00:54:50 - Defining Success and Impact  01:01:30 - Hidden Gem-----LINKS:https://www.linkedin.com/in/sanjaysinghdrivingexcellence/https://www.mace.com/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Kelcey Lehrich is the Co-Founder and CEO of 365 Holdings, based in Akron, Ohio. 365 Holdings acquires and operates consumer products companies, with a focus on eCommerce and a goal of long-term ownership.In our conversation, Kelcey shares his path to entrepreneurship and his evolution from making his first acquisition to becoming a seasoned operator. He weaves in lessons from challenging ventures, unconventional acquisitions, and the earned wisdom of building durable businesses in the competitive world of e-commerce.We unpack how Kelcey thinks about demand creation versus demand capture, what it takes to build a resilient holding company, the tradeoffs between a centralized shared-services model and a decentralized structure, and how to create the best long-term home for brands. He also shares wisdom on what makes a company worth buying in the first place, lessons learned from organizing the HoldCo Conference — the un-conference of Micro Private Equity — here in Cleveland, and much more.Kelcey offers valuable insight for anyone exploring entrepreneurship through acquisition — or simply curious about how to thoughtfully scale something of quality over time. Please enjoy!00:00:00 - The Entrepreneurial Spirit Unlocked  00:05:32 - Navigating Early Entrepreneurial Ventures  00:08:28 - The Birth of 365 Holdings  00:11:18 - E-Commerce Evolution and Insights  00:14:36 - Acquisition Strategies and Lessons Learned  00:17:37 - Understanding Distressed M&A  00:20:13 - The Rise of Entrepreneurship Through Acquisition  00:35:33 - Evolving Business Strategies  00:38:30 - Defining Success in Business  00:39:46 - Core Values and Company Culture  00:40:58 - Raising the Quality Bar  00:42:59 - The HoldCo Conference  00:45:20 - The Mindset of a HoldCo Entrepreneur  00:47:01 - Incentives and Profit Sharing  00:49:30 - Inspirations and Aspirations  00:50:16 - The Future of E-Commerce  00:52:12 - Opportunistic Acquisitions  00:53:19 - Building in Northeast Ohio  00:55:00 - Hidden Gem-----LINKS:https://365-holdings.com/https://www.linkedin.com/in/kelceylehrich/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

TJ Dembinski is the co-founder and CEO of Eagle Electronics, dedicated to on-shoring America's critical technology supply chain, starting with the IoT and automotive-grade cellular modules!This journey traces a fascinating arc — one that begins with the macro and geopolitical forces shaping global commerce and lands in a Northeast Ohio advanced micro-electronic manufacturing floor where Eagle Electronics is domestically building one of the most critical pieces of our digital infrastructure: the cellular module.TJ's story, and the founding of Eagle, is deeply embedded in these broader structural shifts — from the decoupling of U.S. global supply chains to the bipartisan momentum around domestic manufacturing and deindustrialization, to the evolving national security concerns that now govern the production of connected technologies.We also talk about the nuances of reshoring, what onshoring looks like in practice, what cellular modules are, and why Ohio — of all places — is emerging as the epicenter of America's next industrial chapter. From partnerships to cutting-edge automation, from regulatory and security considerations to hard-earned insights about what it actually takes to build something physical at scale — TJ brings an insightful clarity to one of the most exciting, complex, and important entrepreneurial movements underway today and how Eagle Electronics is positioned to lead within it.00:00:00 - Reviving Domestic Manufacturing  00:05:09 - The Evolution of Eagle Electronics  00:08:11 - Understanding Cellular Modules and Their Importance  00:10:56 - Navigating Regulatory Challenges  00:14:02 - The Role of Trust and Security in Technology  00:16:53 - Building a Skilled Workforce in Ohio  00:20:00 - Funding and Capital Landscape in Ohio  00:23:04 - The Future of Onshoring and Manufacturing  00:26:02 - Lessons Learned as a Founder  00:29:04 - The Importance of Nuance in Global Supply Chains  00:37:00 - Requirements for Success00:46:50 - Hidden Gem-----LINKS:https://www.linkedin.com/in/tj-dembinski/https://www.eagleelectronics.com/https://theohiofund.com/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Ibrahim Mohmed is the founder of CourtSide Media Group and the co-founder & CEO of Taja AI. His entrepreneurial journey began right here in Ohio, where he launched CourtSide Media, a digital media agency that serves influencers with audiences ranging from 1 million to 75 million followers across various social platforms. Through CourtSide Media, Ibrahim has collaborated with high-profile clients including NBA legend Kevin Garnett, Cleveland's FutureLAND annual conference, and prominent influencer Lauren Fitzmaurice—effectively amplifying their reach and impact through strategic, organic growth.Building on his success with CourtSide, Ibrahim co-founded Taja AI—a platform designed specifically to empower small businesses and content creators. TAJA AI automates content workflows by optimizing, repurposing, and scheduling content, significantly saving time for thousands of creators while maximizing their audience engagement and discoverability.Beyond his entrepreneurial ventures, Ibrahim is deeply committed to social impact through his organization, Nile Nights, which curates events to raise awareness and funds for individuals and communities affected by the ongoing conflict in Sudan.As a founder at the forefront of media and AI, Ibrahim offers powerful insight into where the space is headed and what it takes to succeed within it—please enjoy this fascinating conversation with Ibrahim Mohmed.00:00:00 - The Shift to Video Podcasting  00:04:06 - Understanding Taja AI  00:06:03 - The Entrepreneurial Journey Begins  00:08:14 - The Drive for Storytelling in Media  00:11:47 - The Power of Technological Leverage  00:13:22 - The Vision and Evolution of Taja AI  00:15:31 - User Experience and Product Functionality  00:17:36 - Building a Scalable Company with AI  00:20:35 - The Changing Landscape of Venture Capital  00:22:10 - Navigating Model Providers in AI  00:23:30 - Navigating Competition in the AI Landscape  00:26:26 - Understanding Vibe Coding and Its Impact  00:27:52 - Product Philosophy and Customer Engagement  00:29:41 - Common Mistakes Creators Make  00:32:34 - The Intersection of AI and Human Creativity  00:35:01 - Sustainable Business Models in Content Creation  00:36:42 - Personal Impact and Future Aspirations  00:37:48 - Embracing Adversity in Entrepreneurship  00:40:28 - Looking Ahead: Growth and Innovation  00:47:00 - Final Thoughts and Hidden Gems in Cleveland-----LINKS:https://www.linkedin.com/in/ibrahim-mohmed-982076110/https://www.courtsidegroup.com/https://www.taja.ai/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Carey Jaros joined GOJO in 2014 as a board member, later taking on executive roles as Chief Strategy Officer—where she oversaw Marketing, Product Management, and Innovation—and as Chief Operating Officer, before becoming President and CEO in January 2020.Our conversation today covers Carey's call to lead—shaped by a lifelong passion for solving problems and telling stories—her reflections on leadership and decision-making, GOJO's extraordinary legacy, and its ongoing commitment to innovation. We discuss GOJO's origins, founded by Goldie and Jerry Lippman in 1946 to address the real human problem of safely cleaning workers' hands in Akron's rubber factories. Carey shares how GOJO has evolved from those roots into a global leader in hygiene, skincare, and well-being, driven by an unwavering commitment to safety, efficacy, and sustainability.We also delve into the critical moments Carey faced stepping into her role at the onset of the COVID-19 pandemic, the bold strategic investments GOJO made during this unprecedented time, and how the company balances legacy with innovation. Carey offers insights into the importance of culture, rigorous debate, and continuous learning as cornerstones of her leadership approach.As an operator, investor, and board member, Carey has worked with more than 50 organizations throughout her career. Prior to GOJO, she was President of Walnut Ridge Strategic Management Company and served as a Vice President at Dealer Tire, a large privately held tire distributor based in Cleveland. She spent the first 12 years of her career as a management consultant at Bain & Company.Today, Carey is a Board Director of Grocery Outlet, a publicly traded NASDAQ corporation, and an Advisory Board Member of Aunt Flow, a venture-backed menstrual products startup. She also serves on the Boards of The Cleveland Foundation, University Hospitals, and Laurel School.Carey is a fantastic storyteller, and this conversation is filled with insightful anecdotes and practical wisdom on business and entrepreneurship—so please enjoy!00:00:00 - Reflecting on Career Paths  00:06:51 - Journey to GOJO Industries  00:11:27 - Transitioning to Leadership  00:16:36 - Understanding GOJO's Origins  00:24:48 - Balancing Legacy and Innovation  00:28:27 - Leading Through the Pandemic  00:30:32 - Navigating Unprecedented Challenges  00:32:49 - Strategic Leadership in Crisis  00:35:27 - Investing for the Future  00:37:49 - The Power of Brand Promise  00:40:01 - Defining Success Through Purpose  00:42:55 - Personal Reflections on Success  00:45:15 - The Importance of Health and Wellbeing  00:47:11 - Common Sense in Hygiene Practices  00:49:05 - Legacy and Impact of GOJO  00:51:45 - Community and Identity in Northeast Ohio  00:55:22 - Fostering Productive Debate  00:58:50 - Hidden Gem-----LINKS:https://www.gojo.com/https://www.linkedin.com/in/careyjaros/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Today, we're picking up with the second part of my conversation with Jodi Berg, the former President & CEO of Vitamix.In Part 1, we explored Jodi's career, the history, evolution, and family legacy of Vitamix, and her leadership journey in growing the company into the global brand it is today.In Part 2, we continue with her reflections on stepping away from the business—and dive deeper into her philosophy of purpose, the DANCE framework she's developing to help others lead more intentional lives, and the wisdom she's distilled from decades of research, teaching, and hands-on leadership and entrepreneurial experience.It's a wide-ranging, deeply thoughtful conversation about what it means to live and lead with purpose—not to mention, a lot of fun. I'm so excited to share it with you.00:00:00 - Reflecting on Leadership and Culture  00:04:25 - Succession Planning in Family Businesses  00:06:56 - Navigating Leadership Transitions  00:13:44 - The Importance of Purpose  00:15:18 - Personal Experiences Shaping Purpose  00:19:34 - Helping Others Find Their Wings  00:26:33 - The Dual Nature of Purpose  00:35:23 - Impact of Personal Purpose on Company Culture  00:41:26 - The Impact of Personal Purpose  00:46:51 - Understanding and Helping Others  00:47:27 - Writing a Purpose-Driven Book  00:48:39 - The DANCE Framework for Decision-Making  00:56:20 - The Importance of Purpose in Decision-Making  01:02:42 - Discovering Superpowers and Purpose  01:03:26 - Innovating the Blender: A New Approach  01:10:05 - Technology and Purpose in Business  01:14:53 - Hidden Gem-----LINKS:https://www.linkedin.com/in/jodilberg/https://www.vitamix.com/us/en_us/Original Vitamix Infomercial: https://www.youtube.com/watch?v=Rm5IzzGPzQA-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Jodi Berg, PhD recently retired as the fourth-generation President and CEO of Vitamix, having joined the family business in 1997 with the directive to lead the company's overseas expansion, later serving as director of international, household and commercial divisions, and then ultimately as Executive Vice President in 2007, President in 2009, and CEO in 2011.Under her leadership, Jodi built on the 100+ year history and legacy of her family's business, — founded in 1921 and headquartered in Olmsted Township in the greater Cleveland area — to grow the iconic and beloved brand to what it is today, with expanded distribution to over 130 countries and over 400% organic growth during her tenure.As many are familiar with — Vitamix manufactures high-performance blending equipment for home and commercial use, with millions of consumers around the world who use Vitamix products to help achieve their personal health and culinary goals. The company's commercial customer list reads like a “Who's Who” of major restaurant chains, and gourmet chefs regard their Vitamix machines in the same light and improtance as they regards their knives.The company has an incredible history of innovation and invention and developed the first true commercial blender in the early 1990s, which ignited the smoothie movement, and has been named the Best-in-Class Overall beverage blender for decades by readers of Foodservice Equipment & Supplies magazine.As you'll hear in our conversation, Jodi developed a highly intentional approach to leadership — centered on purpose and employee engagement — which she formalized, researched and earned a PhD in management from Case Western Reserve University's Weatherhead School of Management and ultimatley leveraged to transform the organizational structure of Vitamix and its corporate vision, mission and culture.This was such a fun and unforgettable conversation — we actually got into such depth and breadth here that I'm breaking the episode into two parts that will cover Vitamix and Leadership across growing up in the family business and the familial lessons passed on, the evolution of Vitamix over the generations and the corresponding ingredients required order to thrive for over a century, balancing family legacy with innovation, lessons learned in hospitality and working at The Ritz Carlton, many personal stories and historical anecdotes about Vitamix that shaped her understanding of purpose and how it drives engagement and fulfillment in both personal and professional contexts, synthesizing her earned leadership wisdom into her upcoming book, why Vitamix is headquartered in Cleveland, helping people find their superpowers and a whole lot more… Jodi is an incredibly thoughtful teacher and operator and this really felt like a master class in all things business, leadership, and purpose. 00:00:00 - Introduction and Background  00:04:56 - Journey to Vitamix: A Family Legacy  00:19:23 - The Ritz-Carlton Experience and Lessons Learned  00:24:57 - Returning to Vitamix: Merging Passions and Purpose  00:25:27 - Family Legacy and Personal Growth  00:30:05 - The Evolution of Vitamix  00:36:43 - Balancing Legacy with Strategic Growth  00:42:53 - Changing Perspectives on Food and Health  00:51:00 - Creating a Community Around Food  00:58:02 - The Impact of Authentic Marketing-----LINKS:https://www.linkedin.com/in/jodilberg/https://www.vitamix.com/us/en_us/Original Vitamix Infomercial: https://www.youtube.com/watch?v=Rm5IzzGPzQA-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Max Pennington is the Co-Founder & CEO of CLEANR, an innovative company that uses filters to prevent microplastics from entering water streams. Max graduated Summa Cum Laude with a degree in Chemical Engineering from Case Western Reserve University, where he co-developed CLEANR's innovative VORTX filtration technologyb. Inspired by nature, VORTX biomimcry is capable of removing over 90% of microplastics from washing machine wastewater. Microplastics pollution is a severe and growing environmental crisis, with trillions of tiny plastic particles contaminating ecosystems worldwide, affecting marine life, human health, and the overall environmental balance. Under Max's leadership, CLEANR has garnered significant recognition, including the American Filtration and Separation Society's New Product of the Year Award for 2024, and has raised approximately $7 million in funding, positioning it at the forefront of the fight against microplastics pollutionWith washing machines identified as the #1 source of microplastic pollution, CLEANR's biomimicry filtration solutions are not only essential but increasingly requisite. The company is actively partnering with major universities and sustainability organizations, implementing their retrofit filters at campuses nationwide and is collaborating closely with leading global washing machine manufacturers to integrate VORTX directly into new appliances, aiming to make sustainability an effortless choice for consumers.I came away from this conversation inspired as Max exudes passion for solving this problem and has been incredibly impressive organize to that end. Please enjoy this awesome conversation with Max Pennington00:00:00 - The Invisible Crisis of Microplastics  00:08:51 - The ThinkBox: A Hub for Innovation  00:15:14 - Engineering Solutions: The Vortex Filter  00:22:52 - Cleaner: A Filtration Technology Company  00:29:43 - Navigating Market Strategies and Regulations  00:36:16 - Understanding the Challenge of Selling Solutions  00:38:55 - Fundraising and Vision for Cleaner  00:42:17 - Iterative Design and Prototyping Process  00:45:55 - Differentiation and Competitive Strategy  00:48:20 - Excitement for Market Launch and Consumer Impact  00:51:28 - Leadership Lessons from the Entrepreneurial Journey  00:54:45 - Overcoming Challenges in Product Development  00:58:03 - Radical Ideas for Addressing Microplastic Pollution  01:02:25 - Cleveland's Role in the Fight Against Microplastics  01:03:55 - Hidden Gem-----LINKS:https://www.cleanr.life/https://www.linkedin.com/in/max-t-pennington/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

I'm very excited to welcome Umberto Fedeli back for his third conversation. In our first two conversations — episode 135 and episode 171 — we explored Umberto's remarkable life journey, deep-rooted wisdom, and how he's mastered the craft of building authentic relationships and connecting people across business, politics, and philanthropy. Those episodes are timeless and packed with valuable insights — I highly recommend listening to them to set the stage for today's discussion.In this episode, we delve deeper into these foundational ideas, unpacking the origins of Umberto's relentless commitment to relationships, mentorship, and personal growth. We explore how to navigate the delicate balance between patience and persistence, between progress and perfection, and ultimately, how to cultivate resilience and rationality during times of uncertainty. We also dive into Umberto's perspective on the current state of the world — from economics and politics to tariffs. We talk about volatility, the fundamental human need for love and connection, regrets, legacy, and much more.Please enjoy this insightful, continued discussion with Umberto Fedeli.On a technical note, due to unexpected issues with our recording equipment at the time of this session, portions of the episode were lost. These segments have been audibly enhanced using speech technology in an effort to restore clarity and continuity. We appreciate your understanding regarding any subtle auditory or phonetic inconsistencies.-----LINKS:https://www.thefedeligroup.com/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Daniel Anstandig is the CEO of Futuri Media, a leading AI-driven platform he founded in Cleveland in 2009 to help companies build and monetize engaged audiences.Today, Futuri's sales, content, and audience technology serves over 7,000 media brands across 22 countries, powered by a bold and passionate team recognized on the Inc. 5000 list of America's Fastest-Growing Companies for nine years.Daniel has advised The Wall Street Journal, CBS News, Clear Channel R&D, the White House Commission on Remembrance, Glencoe-McGraw Hill, and various broadcasting companies in the U.S., Canada, and Europe on digital audience and revenue growth strategies. His research and editorials on radio and interactive media have been published in The Wall Street Journal, Billboard, and numerous trade publications. A proud two-time recipient of Edison Research's 30 Under 30 Award, Daniel has also been recognized by Entrepreneur magazine for his work as a young entrepreneur.Outside of Futuri, Dan has developed more than 20 patents in audio, podcasting, AI, and broadcast technology. He also co-founded SparkTrade.io, a platform that democratizes AI-powered investment insights by offering real-time buy/sell signals to over 8,500 investors daily. He serves on the board of directors for Teaching Cleveland, part of Teaching Place—a nonprofit focused on social and civic engagement and education—and for Boxcast, a global leader in live streaming and remote mix technology. We previously heard more about Boxcast's story from its founder and CEO, Gordon Daily, in episode 26 of Lay of The Land.As you'll hear, Dan is thoughtful and articulate, offering clear insights into the evolution of media, curation in an age of information overload, the future of content creation, and life lessons learned from music that apply to entrepreneurship. He also shares reflections on building entrepreneurial teams, moving from Cleveland to Austin (and back again), the importance of community and trust, and much more.Please enjoy this insightful conversation with Daniel Anstandig!00:00:00 - Introduction and Background  00:04:36 - The Evolution of Media Consumption  00:06:51 - Daniel Anstandig's Entrepreneurial Journey  00:10:55 - Cleveland vs. Austin: A Tale of Two Cities  00:16:04 - The Importance of Community and Talent Retention  00:18:55 - The Role of Media in Society  00:23:01 - Futuri's Founding Vision and Evolution  00:27:03 - Cultural Influence on Business  00:30:53 - Lessons from Mentorship  00:32:55 - Navigating Legacy Media Challenges  00:37:00 - Curation of Information in the Digital Age  00:38:39 - Impact of Futuri's Innovations  00:42:54 - Transforming Intelligence in Trading  00:46:47 - The Future of Media and Content Creation  00:50:46 - Building Trust in New Media  00:52:56 - Futuri's Role in the Evolving Media Landscape  00:55:27 - Harnessing Machine Learning in Investments  01:00:34 - Democratizing Investment Strategies  01:09:36 - Lessons from Music for Entrepreneurship  01:12:20 - Hidden Gem-----LINKS:https://www.linkedin.com/in/anstandig/https://www.daniel-anstandig.com/https://futurimedia.com/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Sonia Winner is the CEO of the Cleveland Museum of Natural History. In July 2018, she became the 10th director of the Museum in its more than 100-year history, dating back to 1920. Since then, she has spearheaded a $150 million reinvention of the institution—reimagining its campus and exhibits to highlight the interconnectedness of life on Earth.Under her leadership, the Museum continues its century-long legacy as one of the nation's top natural history institutions, stewarding over 12,000 acres of protected ecosystems and housing more than 5 million artifacts and specimens. It is supported by a nearly 60-member Board of Directors, 140 staff members, and approximately $282 million in assets.Before joining CMNH, Sonia built an impressive career in higher education and philanthropy. At Columbia University, she led record-breaking fundraising efforts, helping to secure $6.1 billion for the university. Prior to that, she held leadership roles at Case Western Reserve University, serving as associate dean of both the Weatherhead School of Management and the School of Law. A lawyer by training, she also served as Director of the Cleveland-Marshall College of Law at Cleveland State University.This was an amazing conversation! Sonia's passion for this work shines through as we explore the transformative power of museums, cultivating childhood curiosity, the Museum's rich history and legacy, her personal journey to leading a major cultural institution, the ambitious centennial project aimed at revitalizing the museum experience, the overall business of museums, and so much more.00:00:00 – The Magic of Museums and Childhood Curiosity  00:06:59 – Personal Reflections on Museums and Nature  00:09:07 – Sonia's Journey to the Museum Leadership  00:16:42 – Understanding the Cleveland Museum of Natural History  00:17:02 – The Museum's Legacy and Community Impact  00:19:56 – Honoring History While Embracing Change  00:25:50 – The Centennial Project and Its Vision  00:31:52 – The Business of Museums: Challenges and Opportunities  00:35:15 – Balancing Accessibility and Sustainability in Museums  00:36:28 – Creating Memorable Visitor Experiences  00:37:38 – Dinosaurs: The Gateway to Natural History  00:40:45 – The Role of Museums in Scientific Literacy  00:45:22 – Trust in Museums: A Reflection of Society  00:47:41 – Understanding the Value of Local Museums  00:50:04 – Personal Stories and the Impact of Museums  00:52:03 – The Future of Museums: Programming and Community Engagement  00:53:13 – Leadership Lessons in the Museum Sector  00:56:43 – Women in Leadership: Challenges and Opportunities  00:57:27 – Hidden Gem -----LINKS:https://www.cmnh.org/https://www.linkedin.com/in/sonia-winner-2699123/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

DJ Eidson is the President and Co-founder of Limitless Minds, where he spearheads efforts to make elite mindset coaching accessible to everyone. Through their digital platform and programs, Limitless Minds has empowered hundreds of individuals and teams across organizations like Microsoft, Johnson & Johnson, Chick-fil-A, Bristol Myers Squibb, Goldman Sachs, Harvard Business School, and many others to enhance their performance and gain a competitive edge—just as Super Bowl-winning quarterback Russell Wilson, one of DJ's co-founders, has done throughout his career.As a sought-after speaker and co-host of The Room Tilters podcast, DJ shares practical strategies for navigating change, overcoming adversity, and thriving under pressure — and as you'll hear echoed throughout our conversation today, DJ embodies a commitment to excellence, pragmatic stoicism, and an inspirational presence that inspires and empowers others to realize their fullest potential.We cover the parallels between sports and business, the power of mindset, neutral thinking, what it means to be resilient, impacting a billion people, kindness as a business strategy, leading by example, love of Cleveland, and a whole lot more…I find there's a certain magic at the intersection of peak performance and deep humility, and I felt that's exactly where DJ — and this whole conversation — resides. I had a lot of fun listening to DJ's stories, wisdom, and reflections on entrepreneurship, and I hope you all do as well.00:00:00 - From Pharmaceuticals to Entrepreneurship  00:09:35 - The Power of Mindset  00:12:01 - Early Influences and Entrepreneurial Spirit  00:18:39 - Building Limitless Minds  00:22:33 - Evolving Vision and Services  00:24:18 - Lessons from Sports to Business  00:29:10 - Differentiation in a Crowded Market  00:31:31 - Measuring Resiliency  00:32:45 - The Evolution of Limitless Minds  00:37:47 - Understanding Client Impact  00:42:23 - Aiming for Global Impact  00:44:49 - The Importance of Intentional Mindset  00:50:15 - Hidden Gem-----LINKS:https://limitlessminds.com/https://www.linkedin.com/in/dj-eidson-limitlessminds/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Blake Squires began his journey in the mid-90s in Los Angeles, capitalizing early on the convergence of technology and media. He soon returned to his hometown of Cleveland to co-found Everstream with Steve McHale (episode 196) and Charlie Lougheed (episode 42, and also my co-founder at Axuall). Blake served as COO until Everstream's acquisition by Concurrent Computer Corp in 2005.Next, he co-founded Findaway, a global leader in digital audiobook distribution and creators of PLAYAWAY, a line of preloaded audiobook devices and products. Findaway was acquired by Spotify in 2022—a story shared by co-founder Mitch Kroll (episode 128) and early team member Mike Belsito (episode 52).In 2011, Blake launched Movable, a software and wearable platform built to "inspire movement." He also founded DoctorsOrders, an e-scripting tool for medical suppliers, which was acquired by Cardinal Health in 2018.Blake later partnered with inventor John Osher (of SpinBrush fame) to develop the Stubl/Shadow manual razor, acquired by Edgewell for its Schick brand. The duo also created a unique toothbrush licensed to Waken in the UK.In 2022, Blake co-founded Bloomfilter, an AI-powered process intelligence platform optimizing the product and software development lifecycle. We've heard Bloomfilter's story from his co-founder Andrew Wolfe on episode 134.By 2024, Blake had become a board partner at Greycroft and a “Fellow” at global design firm IDEO, recognized for his work supporting VCs and early-stage startups. Blake also serves as a founding advisor to the Ohio Angel Collective.As I mentioned up top, Blake's story truly is a Lay of The Land of Lay of The Land. He's deeply connected with Northeast Ohio's startup ecosystem—through this episode alone, we'll hear links to Lee Zapis (episode 7), John Knific (episode 199), David Levine (episode 132), AC Evans (episode 39), Ray Leach (episode 69), and many more.More than just well-connected, Blake is a visionary builder, inspiring leader, and accomplished serial entrepreneur with a rare ability to scale products, teams, and brands.00:00:00 - The Entrepreneurial Journey Begins  00:12:17 - Passion and the Intersection of Art and Business  00:15:09 - Defining Core Values in Entrepreneurship  00:18:27 - The Evolution of Big Mama Music  00:21:09 - Navigating Course Corrections in Business  00:23:23 - Finding the Next Problem to Solve  00:26:25 - Building a Values-Driven Company  00:28:09 - The Shift to Audiobooks and Market Insights  00:33:35 - The Role of Storytelling in Business  00:41:23 - Learning from Failure and Pivoting Strategies  00:43:22 - Scaling and Growth in Libraries  00:48:47 - Building a Strong Company Culture  00:49:08 - Lessons from Movable and the Importance of Partnerships  00:54:55 - Navigating the Healthcare Market  00:55:42 - Universal Truths in Entrepreneurship  01:01:07 - Transitioning to Advisory Roles and New Ventures  01:04:20 - Hidden Gem -----LINKS:https://www.linkedin.com/in/blakesquires/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

Carl Walz is an astronaut, a pioneer of space exploration, and a proud Clevelander! As an astronaut, Carl is a veteran of four spaceflights, logging a total of 231 days in outer space and performing three spacewalks during that time.A physicist by training, with degrees from Kent State and John Carroll University, Carl made his way to NASA via the Air Force, where he served as a flight test engineer and managed all engineering activities related to F-16 avionics and armaments.At NASA, he was a mission specialist on STS-51 in 1993, an orbiter flight engineer on STS-65 in 1994, a mission specialist on STS-79 in 1996, and ultimately served 196 days in space as a flight engineer on ISS Expedition Four from 2001 to 2002.His expansive career at NASA includes missions aboard the Space Shuttle and the International Space Station (ISS). Most notably, Carl served as a flight engineer for ISS Expedition Four, living and working in space for 196 consecutive days. Later, as Director for the Advanced Capabilities Division at NASA Headquarters, Carl led critical programs involving Human Research, Technology Development, and Lunar Robotic Exploration.To say this was an awesome conversation would be the understatement of Lay of The Land…Our conversation explored his rigorous journey to becoming an astronaut, the profound experience of living and working in space, the awe-inspiring perspective gained from orbit, and the unique challenges of transitioning back to life on Earth. We also discussed his role in shaping the future of private sector space exploration (Oceaneering, Orbital ATK), international collaboration in space missions, and even his time performing with the only astronaut band in history!00:00:00 - Introduction to Carl Walz and His Journey  00:05:39 - The Path to Becoming an Astronaut  00:07:49 - The Ohio Astronaut Legacy  00:10:07 - Experiences in Space Missions  00:12:37 - The Awe of Spacewalks  00:14:58 - Life on the International Space Station  00:17:33 - Scientific Experiments in Space  00:19:46 - Dealing with Adversity in Space  00:21:41 - The Fulfillment of Space Exploration  00:23:56 - Transitioning Back to Earth and the Private Sector  00:30:55 - Navigating the Challenges of Spacecraft Development  00:35:09 - The Evolution of Public-Private Partnerships in Space  00:38:36 - The Future of Space Exploration: Mars and Beyond  00:43:59 - Perspectives on Extraterrestrial Life and UFOs  00:45:40 - The Unique Experience of an Astronaut Band  00:50:38 - Hidden Gem-----LINKS:https://www.linkedin.com/in/carl-walz-21b4579/https://www.oceaneering.com/-----SPONSOR:Roundstone InsuranceRoundstone Insurance is proud to sponsor Lay of The Land. Founder and CEO, Michael Schroeder, has committed full-year support for the podcast, recognizing its alignment with the company's passion for entrepreneurship, innovation, and community leadership.Headquartered in Rocky River, Ohio, Roundstone was founded in 2005 with a vision to deliver better healthcare outcomes at a more affordable cost. To bring that vision to life, the company pioneered the group medical captive model — a self-funded health insurance solution that provides small and mid-sized businesses with greater control and significant savings.Over the past two decades, Roundstone has grown rapidly, creating nearly 200 jobs in Northeast Ohio. The company works closely with employers and benefits advisors to navigate the complexities of commercial health insurance and build custom plans that prioritize employee well-being over shareholder returns. By focusing on aligned incentives and better health outcomes, Roundstone is helping businesses save thousands in Per Employee Per Year healthcare costs.Roundstone Insurance — Built for entrepreneurs. Backed by innovation. Committed to Cleveland.-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and over 200 other Cleveland Entrepreneurs.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/

ATC contributor Michael Schroeder joins J.D. to discuss Adventures in Odyssey #76: Keep it Together in this episode. They do a deep dive into these 6 episodes and share thoughts on the Rydell saga, where the Buck and Jules arc is headed, character archetypes, believable villains, and more. Also in the episode, J.D. responds to feedback from PJ, Jeremy, and Blake. But to kick things off, he shares a batch of exciting audio drama updates. Full show notes at http://www.audiotheatrecentral.com/212 What are your thoughts on the topics we addressed in this episode? Send us your feedback! We'd love to hear what you think! Email us at feedback@audiotheatrecentral.com or give us a call or text to 623-688-2770.Record our show credits for a future episode. Send us a recording of you reading the following and we'll use it in a future episode: Script: "Hi! This is [YOUR NAME] from [YOUR CITY AND/OR STATE]. Audio Theatre Central is a production of Porchlight Family Media. The theme music was composed by Sam Avendaño. The show is produced and edited by J.D. Sutter. Find the website at audiotheatrecentral.com."Email your recording to feedback@audiotheatrecentral.com.Become a supporter of this podcast: https://www.spreaker.com/podcast/audio-theatre-central--2752762/support.

ATC contributor Michael Schroeder joins J.D. to discuss Adventures in Odyssey #76: Keep it Together in this episode. They do a deep dive into these 6 episodes and share thoughts on the Rydell saga, where the Buck and Jules arc is headed, character archetypes, believable villains, and more. Also in the episode, J.D. responds to feedback from PJ, Jeremy, and Blake. But to kick things off, he shares a batch of exciting audio drama updates. Full show notes at http://www.audiotheatrecentral.com/212 What are your thoughts on the topics we addressed in this episode? Send us your feedback! We'd love to hear what you think! Email us at feedback@audiotheatrecentral.com or give us a call or text to 623-688-2770.Record our show credits for a future episode. Send us a recording of you reading the following and we'll use it in a future episode: Script: "Hi! This is [YOUR NAME] from [YOUR CITY AND/OR STATE]. Audio Theatre Central is a production of Porchlight Family Media. The theme music was composed by Sam Avendaño. The show is produced and edited by J.D. Sutter. Find the website at audiotheatrecentral.com."Email your recording to feedback@audiotheatrecentral.com.Become a supporter of this podcast: https://www.spreaker.com/podcast/audio-theatre-central--2752762/support.

Today we're presenting a special episode recapping the entire weekend of Adventures in Odyssey's One Grand Party in early August 2024. ATC contributors, Austin Peachey and Michael Schroeder joined J.D. to record daily recaps of the event. In addition to the daily recording, J.D. invited six members of the AIO fan community to share some of their favorite moments from the weekend. We hope that if you could attend, you can relive the amazing experience again with us, and if you weren't there, we hope you can get a little taste of things through this episode. Full show notes at http://www.audiotheatrecentral.com/203 What are your thoughts on the topics we addressed in this episode? Send us your feedback! We'd love to hear what you think! Email us at feedback@audiotheatrecentral.com or give us a call or text to 623-688-2770.Record our show credits for a future episode. Send us a recording of you reading the following and we'll use it in a future episode: Script: "Hi! This is [YOUR NAME] from [YOUR CITY AND/OR STATE]. Audio Theatre Central is a production of Porchlight Family Media. The theme music was composed by Sam Avendaño. The show is produced and edited by J.D. Sutter. Find the website at audiotheatrecentral.com."Email your recording to feedback@audiotheatrecentral.com.Become a supporter of this podcast: https://www.spreaker.com/podcast/audio-theatre-central--2752762/support.

For this milestone episode, we are thrilled to present some short conversations with several of the top creatives in the family-friendly audio drama industry; writers, composers, actors, directors, and sound designers. J.D. chats with each of them about why they love working in audio drama and then asks some fun questions to get to know these talented folks. In addition to this industry guest spectacular, J.D. is also joined on the show by nearly all of the current team of ATC contributors; Austin Peachey, Michael Schroeder, Robert Thacker, and Christopher Green to talk about how they first found ATC and got involved with the show and blog. We also get to hear some great voicemails from several members of the ATC family and J.D. kicks off the show with a special edition of Here's What I'm Thinking in which he shares some fun ATC stats and facts. Join us for all the fun in the 200th episode of Audio Theatre Central!Full show notes at http://www.audiotheatrecentral.com/200 What are your thoughts on the topics we addressed in this episode? Send us your feedback! We'd love to hear what you think! Email us at feedback@audiotheatrecentral.com or give us a call or text to 623-688-2770.Record our show credits for a future episode. Send us a recording of you reading the following and we'll use it in a future episode: Script: "Hi! This is [YOUR NAME] from [YOUR CITY AND/OR STATE]. Audio Theatre Central is a production of Porchlight Family Media. The theme music was composed by Sam Avendaño. The show is produced and edited by J.D. Sutter. Find the website at audiotheatrecentral.com."Email your recording to feedback@audiotheatrecentral.com.Become a supporter of this podcast: https://www.spreaker.com/podcast/audio-theatre-central--2752762/support.

Ramesh Kumar hosted Michael Schroeder, the legal luminary-turned-maverick CEO of Roundstone. A lawyer by training, Mike has been on the frontlines, advocating for captives and unveiling the nuances within this captivating world of captives. Ramesh sat down with Mike to gain an understanding of the current state of the captive market, the market's path to maturity, the components of a captive, and how to evaluate the different types. We also gained a sneak peek into some of the challenges on the horizon for captives within the realm of self-insurance. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen/

Michael Schroeder joins JD for an extended review of Adventures in Odyssey album 73: 28 Hours. They break down some of the standout moments from this fast-paced collection of episodes and talk over some of the questions this arc stirred up. JD also shares a short monologue on gratitude and shares several audio drama industry updates, including a tease for what's coming in the next ATC episode. Listen in and be sure to join the conversation!Full show notes at http://www.audiotheatrecentral.com/183What are your thoughts on the topics we addressed in this episode? Send us your feedback! We'd love to hear what you think! Email us at feedback@audiotheatrecentral.com or give us a call or text to 623-688-2770.Join our Throne room: https://throne.live/@AudioTheatreCentralRecord our show credits for a future episode. Send us a recording of you reading the following and we'll use it in a future episode: Script: "Hi! This is [YOUR NAME] from [YOUR CITY AND/OR STATE]. Audio Theatre Central is a production of Porchlight Family Media. The theme music was composed by Sam Avendaño. The show is produced and edited by J.D. Sutter. Find the website at audiotheatrecentral.com."Email your recording to feedback@audiotheatrecentral.com.

This episode is packed with lots of family-friendly audio drama goodness! JD brings a bunch of exciting updates on upcoming releases and events. Michael Schroeder joins the show for an in depth discussion on Jonathan Park #18: The One True God. JD also addresses feedback from Jonathan, Sarah, Marshal, Judah, and Jeremy. And he shares some thoughts on distributing high quality audio drama as a podcast. Full show notes at http://www.audiotheatrecentral.com/177What are your thoughts on the topics we addressed in this episode? Send us your feedback! We'd love to hear what you think! Email us at feedback@audiotheatrecentral.com or give us a call or text to 623-688-2770.Join our Throne room: https://throne.live/@AudioTheatreCentralRecord our show credits for a future episode. Send us a recording of you reading the following and we'll use it in a future episode: Script: "Hi! This is [YOUR NAME] from [YOUR CITY AND/OR STATE]. Audio Theatre Central is a production of Porchlight Family Media. The theme music was composed by Sam Avendaño. The show is produced and edited by J.D. Sutter. Find the website at audiotheatrecentral.com."Email your recording to feedback@audiotheatrecentral.com.

JD and ATC contributor, Michael Schroeder, do a deep dive into Series #17 of the Jonathan Park program. This collection, titled No Other Gods, explores new territory for the show and the guys have a lot to say about this production. JD also shares several exciting audio drama tidbits and he also responds to some feedback from E.Z.Full show notes at http://www.audiotheatrecentral.com/168What are your thoughts on the topics we addressed in this episode? Send us your feedback! We'd love to hear what you think! Email us at feedback@audiotheatrecentral.com or give us a call or text to 623-688-2770. Join our Throne room: https://throne.live/@AudioTheatreCentral/ Record our show credits for a future episode. Send us a recording of you reading the following and we'll use it in a future episode: Script: "Hi! This is [YOUR NAME] from [YOUR CITY AND/OR STATE]. Audio Theatre Central is a production of Porchlight Family Media. The theme music was composed by Sam Avendaño. The show is produced and edited by J.D. Sutter. Find the website at audiotheatrecentral.com."Email your recording to feedback@audiotheatrecentral.com.