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Jack Rohrs remembers the moment he knew he had to own a BMW motorcycle. It was in the 1960s, and he was riding home from the Laconia racetrack in New Hampshire on his Triumph. "It was vibrating so much, it was taking the screws out of my eyeglasses," said Rohrs, 82, with a laugh. "A guy went by me on a BMW with tooled leather saddle bags; he looked so comfortable he could have been smoking a pipe." He now owns several BMWs. His greatest find was 22 years ago, when a hunter told him about an old bike in a barn not far from Rohrs' home in Putnam Valley. He put a note in the mailbox, but it turned out to be the wrong one. "Several weeks later, a man responded, saying he didn't have a motorcycle. But he said the girl next door used to have an old Honda or something." The bike turned out to be a 1961 BMW R60, in good condition. A Connecticut dealer went over the motor at Rohrs' request and found no problems, other than it hadn't been started in a long time. "The carburetors needed cleaning, the valves needed adjustment and it needed tires," Rohrs said. "But it wasn't beat up, and I was happy with that." He had the bike painted in a fresh coat of BMW's trademark black and added a small rack to the back. "I've worked hard to get it set up right," Rohrs said. "I can pretty much take my hands off and it doesn't veer left or right." Asked what he'd change, he said, "It needs a new seat." He doesn't take the bike much past 60 mph but "they're so smooth," Rohrs said. "Years ago they used to say BMWs don't win the races, but they finish; when they were allowed to use superchargers, they won races for years." The Specs Assembly: Munich Production Years: 1956-69 Total Production: 20,133 Engine: 594 cc, 2-cylinder Boxer OHV Cooling system: Air Horsepower: 28-30 Gear box: Manual 4-speed, foot shifter Carburetors: Twin Bing Starter: Kick Curb weight: 437 pounds Top Speed: 90 mph 0-60 mph: 8.3 seconds Quarter mile: 16.6 seconds Fuel economy: 58 mpg 1961 Price: $1,131 (about $12,000 today) He describes his '61 as a fun ride. He bought the sidecar from a farmer in the Finger Lakes. Like the bike, it had sat in a barn for years. "It's a Globe, a BMW knockoff," he said. "I restored it and made brackets." His wife is a frequent passenger, and it's also ferried a celebrity. Ten years ago, Rohrs was riding near Lake Oscawana and pulled up beside a woman walking along the road. "I said, 'Hop in sweetheart. I'll give you a ride,' " he recalled. "I didn't know her from Adam." The woman liked the sidecar. "She hopped right in," Rohrs said. It was Ruth Westheimer, the sex therapist who died last year at age 96. Though the odometer reads 45,000 miles, the farthest Rohrs has taken the bike is Rhinebeck, including to a BMW rally there that included a sidecar parade. Replacement parts have been easy to find, he said, and being a member emeritus of the Finger Lakes BMW Motorcycle Club provides valuable contacts.
Sollen die Sozialen Medien für unter 16-jährige gesperrt werden? Chris von Rohr hat eine eigene Philosophie.
Send us a textUnlock the secrets of transforming your putting game as we, Matt Wangryct and my co-host Rohrs, navigate the fascinating realm of custom and aftermarket putter shafts in golf. Discover how altering a Scotty Cameron putter with an LA Golf shaft can redefine your game and why brands like BGT Stability and UST Mamiya are catching the eyes of enthusiasts. We promise you a front-row seat to our personal experiences, shedding light on the niche-yet-growing segment of golf equipment that could hold the key to elevating your performance on the greens.Tune in as we unravel the complexities of putter fitting and uncover how your choice of shaft and head can make or break your game. We share tales of trial and triumph, experimenting with popular putter heads like Jailbird and Scotty, and discuss the profound impact of feedback and feel from various shafts. Learn from our journey of self-discovery, where we realized that perfecting one's stroke is more about the right guidance and the perfect equipment than merely switching putter heads.Whether it's the hefty financial considerations or the hurdles in testing these shafts, we explore practical solutions that won't break the bank—like second-hand markets and innovative fitting systems. Join us as we explore the latest trends in putter technology, including the buzz around zero-torque putters and their potential to revolutionize your approach to putting. Let us guide you to the perfect fit for your game, keeping you ahead of the curve in the ever-evolving world of golf equipment.The Top 100 in 10 Golf PodcastThe story of a quest to play the Top 100 Golf courses in the UK & Ireland in just 10 yearsListen on: Apple Podcasts Spotify The Top 100 in 10 Golf PodcastThe story of a quest to play the Top 100 Golf courses in the UK & Ireland in just 10 yearsListen on: Apple Podcasts SpotifyRohrs Golf Fitting & building tips, tricks, swag, and custom creations from Neal Rohrbach.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.We hope you enjoy this week's episode, and if you do, please consider leaving us a review on either Spotify or iTunes. Thank You!
What if the American Christian church and public education could unite to address today's most pressing societal challenges? Join us for an eye-opening conversation with Kurt Rohrs, a governing board member of the Chandler Unified School District, as we navigate the turbulent waters of social disorder, violence, and class divisions. Drawing from historical reformation movements, Kurt offers fresh insights into the significance of liberty and the First Amendment in safeguarding religious practices within secular school systems. This episode delves into the delicate balance of discussing Christian beliefs in educational settings amidst the rise of cancel culture, while also emphasizing the vital role of leadership in fostering open dialogue.Is social media the modern-day addiction we should fear the most? We tackle this provocative question by exploring the impact of technology on parenting and communication, especially in the wake of COVID-19. Kurt shares his perspectives on the challenges posed by social media addiction, likened to a dangerously addictive substance, and underscores the importance of parental control over children's device use. Together, we unpack the role of pastors and churches in addressing cultural issues like rising anxiety and moral decline, advocating for clear parental boundaries to combat the link between youth-related crimes and technology use.Can schools focus solely on education while respecting family autonomy on sensitive matters like gender identity? The episode moves into contemporary issues, advocating for schools to remain neutral and respect family privacy in navigating topics like the LGBTQ+ conversation. We reflect on the importance of moral leadership in the home and church, where such guidance should primarily originate. With a nod to our diverse audience, including many Lutherans, we encourage steadfastness in proclaiming the word of God, and we extend our gratitude to Kurt for his invaluable contributions. Don't miss this thought-provoking dialogue that invites you to share, like, and subscribe for more meaningful conversations aimed at reestablishing faith as a vital force for good in our communities.Support the showWatch Us On Youtube!
Send us a textHave you ever wondered what it takes to become a sought-after fitter and builder in the competitive world of golf? Join us for the inaugural episode of "Fitter, Builder, Player," where Matt and his good friend Rohrs, who boasts an impressive career that has included customizing putters and working with industry giants like TaylorMade, share their engaging journey. We start by diving into Rohrs' extensive background and how his passion transformed him into a top-tier fitter and builder, setting the perfect stage for our golf-centric discussions.Are you curious about the evolution of a golf enthusiast into a certified Callaway fitter? Matt takes us through his fascinating progression from writing blog reviews for Three Guys Golf to establishing The Breakfast Ball, an independent platform that led to his club-building garage shop. From the trials and errors of DIY club fitting to becoming a certified Callaway fitter, Matt's journey is filled with insights, humor, and a deep love for the game. We'll also touch on hot topics, like the etiquette of COVID golfers and the nuances of slow play, promising a blend of entertainment and education for all golf lovers.For this inaugural episode, we covered some of the topics we plan on discussing in future episodes:Best of, Hot Lists, Most Wanted BSOptimizing your club fittingBall FittingsDo not ever trust OEM Build ShopsCustom Putter Shafts. Real or a MythBounce and Grind for wedgesBag setup for different coursesWhen to combo an iron setMini Driversindoor vs outdoor fittings. What is best for youInfluencers in the wildTour bags vs Amateur bags. What they should look like If there is a topic on the above list you want to hear sooner than any of the others, be sure to leave us a comment, letting us know!Don't miss out on our plans for future collaborations and our behind-the-scenes efforts to enhance your listening experience with "Fitter, Builder, Player."We hope you enjoy this week's episode, and if you do, please consider leaving us a review on either Spotify or iTunes. Thank You!
Du schimpfst wie ein Rohrspatz - wahrscheinlich geht diese Redewendung nicht auf Sperlinge zurück, sondern auf den Drosselrohrsänger. Denn sein mechanischer, wunderbarer Gesang kann aus der Ferne so klingen, als würde dort jemand im Schilf pausenlos vor sich hin schimpfen. Und braun, wie Spatzen, ist er eben auch. Der Drosselrohrsänger ist unser größter Rohrsänger und fast so groß wie eine, Überraschung: Drossel. Daher ist er ein guter Anfänger-Rohrsänger, denn diese Gruppe ist oft schwer zu unterscheiden, wegen seiner Größe und des besonders rauhen, tiefen Gesangs gelingt das mit dem Drosselrohrsänger aber ganz gut. Also, Ohren auf, wenn ihr an Seen mit weitläufigen Schilfbeständen unterwegs seid!
Send us a Text Message.Have you ever wondered how a die-hard sports fan balances life, recovery, and passion? Join us as Neal "Rohrs" Rohrbach brings his electric enthusiasm for the Florida Panthers and shares his inspiring journey of resilience after multiple surgeries. With the Stanley Cup victory fresh in mind, Roars opens up about his health challenges, his gradual return to work at Shell Bay Golf Club, and the heartwarming quality time spent with his son on various projects. Our co-hosts Joe and Dan also chime in with their tales of home repairs and automotive adventures, making this episode a delightful mix of personal triumphs and everyday anecdotes.And when you think it can't get more entertaining, Jeremy makes a lively return to the show, donning his eye-catching ATACSAC hat. We dive into a playful discussion about the quirks of reading mirrored text, adding a dash of humor to our golf chat. With mentions of mutual connections like Justin Eldridge, who recently enjoyed a round at Shell Bay, this episode is a must-listen for anyone craving a blend of camaraderie, updates on personal and professional lives, and some good old-fashioned golf banter. Please tune in to share in our victories, laugh at our mishaps, and catch up with friends new and old.After the break, Matt and Rohrs spill the beans on their new show, which is coming soon. Fitter, Builder, Player. will be a more technical side of the game where they'll discuss the facets of the game we typically abandon here on the weekly show. Keep your eye out for new episodes hitting the podcast airwaves soon. We have a new partnership with The Golf Stop. Be sure to stop by their new facility and check it out! It's a great spot to practice, hang out, or get in some swings with the boys or the family!https://thegolfstop.com/Please check out FN3P Golf, one of our show supporters. You can save some money by using our code "CDPODCAST" when you check out.https://bit.ly/3yWe9plThe Las Vegas Golf SuperstoreThe premier retail destination for golfers in the Las Vegas Valley!The Golf StopAn indoor Trackman Lounge in the south end of the valley featuring four bays, a snack bar, and beer!Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.We hope you enjoy this week's episode, and if you do, please consider leaving us a review on either Spotify or iTunes. Thank You!
On today's episode of Firebrand Voices Evan Rohrs-Dodge reads his most recent article called: "When Heaven Meets Earth: The Ascension of Christ" Read the original article below! https://firebrandmag.com/articles/heaven-meets-earth-the-ascension-of-christ In this episode: Evan Rohrs-Dodge Maggie Ulmer
Episode 205 FACULTY: Kelly Rohrs, CPA the Tax Slayer CLASS: #SocialStudies In this episode, Scott interviews Kelly Rohrs, CPA, also known as Tax Slayer and co-host of the Zero to Millions Podcast. Kelly shares her journey, from her first accounting job to starting her own brand. The conversation covers topics such as balancing motherhood with being an accountant, leveraging LinkedIn, her accounting firm, changing traditional practices, the Zero to Millions Podcast, and insights on the current state of tax and accounting. Shout Outs: Katie Thomas, Bilal Mehanna, Blake Oliver, TaxDome, Lacerte, Ignition Chapters: 01:34 Introduction 02:06 Kelly's Story 05:41 First Accounting Job 09:02 Starting Her Brand 12:04 Being a Mom and an Accountant 15:45 Cultivating Linkedin 19:03 Kelly's Firm 24:05 Changing the Old Ways 28:56 From Zero to Millions Podcast 32:09 The State of Tax and Accounting 36:52 Parting Advice Connect With Us On Linkedin! Kelly Rohrs https://www.linkedin.com/in/kellyrohrs/ Scotty OKR Scarano https://www.linkedin.com/in/scottscarano/ Accounting High https://www.linkedin.com/company/accounting-high/ https://www.accountinghigh.com/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/accountinghigh/message
Die ersten richtig warmen Tage stehen an. Aber wann ist eigentlich wirklich Sommer? Chris von Rohr lässt seinen Gefühlen freien Lauf.
Sheep and Goat producers listen! This episode is for you! Small ruminant veterinarian, Katherine Taylor and Herdsman, Austin Rohrs join us this week to discuss Trans Ova small ruminant services. From LAP AI to cloning, Trans Ova offers a wide range of services to take your herd to the next level. Have a question? Send us an email: - Austin.Rohrs@transova.com - katherine.taylor@transova.com
The Floresville Independent School District is looking for a new athletic director. Andrew Rohrs, who joined the district as athletic director and head football coach in May 2016, has resigned. “We thank Coach Rohrs for the eight years he served as Athletic Director/Head Football Coach and his commitment to the Tigers and Jaguars,” district Superintendent Jason Gilstrap said Dec. 11. “He has worked tirelessly for the success of our athletic program, and we appreciate all that he has done for our students and district. His dedication to all areas under his direction has been outstanding, making our athletic program better...Article Link
Steven is joined this week by a fellow CPA who specializes in working with business owners, Kelly Rohrs. Kelly provides an overview of the Pass Through Entity (PTE) Tax and why business owners should care about it. Unfortunately like so many other tax areas this is one where we aren't going to make you an expert with the first conversation but we can give you questions to ask and consider so you can work with your clients (or your own tax professional) to make sure you are making great decisions for your specific situation. https://bit.ly/3PZamk5
Erfahren Sie spannende Infos und Bestimmungstipps zu unseren heimischen Rohrsängern! ► Buch-Tipp: "The Reed Warblers" von Bernd Leisler und Karl Schulze-Hagen ► Vogelapp: „Vögel in Österreich“ von BirdLife Österreich Video unserer Kolleg*innen zum Sumpfrohrsänger, BirdLife Schweiz: https://www.youtube.com/watch?v=zMMgHxJLTAE Sumpfrohrsänger © Marco Dragonetti, XC510606. Erreichbar unter: www.xeno-canto.org/510606 / Lizenz: creativecommons.org/licenses/by-nc-sa/4.0/ Schilfrohrsänger © Harald Pfleger, XC729961. Erreichbar unter: www.xeno-canto.org/729961 / Lizenz: creativecommons.org/licenses/by-nc-sa/4.0/ Teichrohrsänger © Harald Pfleger, XC729974. Erreichbar unter: www.xeno-canto.org/729974 / Lizenz: creativecommons.org/licenses/by-nc-sa/4.0/ Mariskenrohrsänger © Johannes Sander, XC791210. Erreichbar unter www.xeno-canto.org/791210 / Lizenz: creativecommons.org/licenses/by-nc-sa/4.0/ Drosselrohrsänger © Hans Bauer, XC535692. Erreichbar unter www.xeno-canto.org/535692 / Lizenz: creativecommons.org/licenses/by-nc-sa/4.0/
Ever dreamt of rubbing shoulders with A-listers while perfecting your swing? Look no further! This episode offers a sneak peek into Shell Bay, the ultra-exclusive golf club in Howlandale Beach, featuring Rohrs, their director of club fitting and customization. Imagine a 7200-yard course designed by Greg Norman, a 750-square-foot indoor putting facility, and a full-fledged build shop. We bring you a glimpse of the alluring world of invitation-only golf, usually reserved for celebrities and professional athletes. Curious about how Shell Bay provides a complete tour level experience to its esteemed members? Rohrs spills the beans about the team behind Shell Bay's exhilarating experience, featuring a coach, teacher, fitter, builder, trainer, physical therapist, and sports psychologist. Listen in as we examine the idea of leveraging past data to enhance your future golf experiences and the steps to craft your ultimate golf getaway. All this and more, sprinkled with talk about Miami's best sandwiches and the experience promised at Shell Bay. We wrap things up with a flashback of the chaos that ensued when the PGA show moved to Topgolf in 2017 and a look at the potential challenges of hosting a tour-level event at Shell Bay. Grab your headphones and get ready for an episode packed with golf, marketing, and product presentation insights.We hope you enjoy this week's episode, and if you do, please consider leaving us a review on either Spotify or iTunes. Thank You!
Seit vielen Jahren begleitet das Maus-Team den Bau der neuen Leverkusener Autobahnbrücke. Im sechsten Teil der Serie geht es diesmal darum, wie die Seile gezogen werden, an denen die Brücke irgendwann hängen soll. Dafür werden zunächst einmal die Bauteile mit den Seilkästen befestigt. Mithilfe eines Hüll-Rohrs werden die einzelnen Seile – auch Litzen genannt – nacheinander am Pylon hochgezogen. Nachdem das 55 Mal passiert ist, ist das Seilbündel komplett. Jetzt müssen nur noch die Enden befestigt werden. Aber wie?
African leaders, what benefits do the ordinary citizens receive by having the US and French military bases in Africa? What are some barriers set by the European Union that impact African countries negatively? African leaders, are we ready to have an African currency backed by our minerals?How many US military bases are in Africa? Why do you think they will establish the military overseas when there is an open land upon landing in the USA? Why are African companies recruiting older western engineers and scientists that westing countries let go of their jobs?Why is Ghana getting ready to battle Europe over Cocoa production? What three African countries are now using nuclear power? And in your opinion, should other African countries consider atomic power energy? How many times has President Macron visited Africa few years, and why? Why are China and Russia investing in Africa? And how are their deals different from the western world? Has it been a practice of Europe and the United States to participate in assassinating African leaders? WhyIn your opinion, what is the biggest issue that is holding back West Africa's development? Support the show
EPISODE 219It's been a long time since we've had Rohrs on the show. He's had some pretty dramatic life-changing experiences and is now living and working for TaylorMade Golf in Naples, FL. Rohrs chimes in later in the show because we had some business to take care of before we got to the PGA Championship talk. The Vegas Golf Network held this month's tournament at Conestoga Golf Club in Mesquite, NV. The course was a challenge, and we had 47 players show up to take on ye ole wagon wheel. The wind got us late, but it was a great event and an even better venue.The renovated Oak Hill Country Club in Rochester, NY, hosts the 2023 PGA Championship this week. Honestly, we're all pretty excited to watch this one, and we didn't really do a deep dive into the history of the course or the event. We did cover the odds and made our picks at the end of the show, but no major in-depth discussion this go around. Rohrs surprised us with what he thinks has been the biggest surprise from TaylorMade Golf this season, and we had some fun talking about his career hole in ones made number. It's still growing, and recently.Big shout out to Rohrs for hopping in with us late into the night out n Florida. It was great having him back on the show. Thanks for listening, and we'll be back next week!-------------------------------------------------------------------------------------------------If you haven't checked out our NEW YouTube channel, please do and hit that Subscribe Button for us! More content is coming to that channel as Matt learns the ins and outs of making better videos. Each week we're posting the show on there as well.Please check out one of our show supporters FN3P Golf. You can save some money using our code "CDPODCAST" at checkout.If you're starting a new podcast or have one and want to make some changes to better your show, we highly recommend RIVERSIDE.FM. Use our affiliate link below to check out the software and do your part to make a better product for your listeners.If you like how the show looks and sounds lately, check out RIVERSIDE.FM, theiThe Las Vegas Golf Superstore The premier retail destination for golfers in the Las Vegas Valley! The Las Vegas Golf Superstore The premier retail destination for golfers in the Las Vegas Valley! If you're looking for a home in the Las Vegas area or want to list your current home, look no further than real estate expert and golfing professional Bob West.Bob West - The Golfing Real Estate Agent Former professional golfer turned Real Estate agent servicing the Las Vegas ValleyThe Las Vegas Golf Superstore The premier retail destination for golfers in the Las Vegas Valley!Bob West - The Golfing Real Estate Agent Former professional golfer turned Real Estate agent servicing the Las Vegas ValleyDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.We hope you enjoy this week's episode, and if you do, please consider leaving us a review on either Spotify or iTunes. Thank You!
In this episode, Danielle & Zara are joined by Christel Rohrs Viero as she shares her journey of growing up in a conservative church, marrying an unkind man, and eventually finding freedom. Trigger warning, since this episode discusses many topics related to abuse. We discuss the warning signs one can sometimes miss, being forced into sex tapes, and the differences between advice & control. If ANYONE is dealing with any form of physical, emotional, financial, verbal, or spiritual abuse please feel free to reach out to us and we will get you connected to Christel.
Long time friends Dean Rohrs and Betty Screpnik are driving forces at the Rotary Foundation Canada.Join us for our conversation about their work, their travel adventures and the impact of Rotary.
E166With Joe and Matt out of town and the three of us (Jeremy included in this) not completing our Vegas Rankings Spreadsheets yet, we needed some content for this week.Thankfully our good friend Neal "Rohrs" Rhorbach was available for some phone time, so he and Matt hopped on a call and talked about the US Open since he was on site doing some "If I told you, I'd have to kill you" work at the tournament.It's a little peek inside the ropes of a Major Championship. We'll be back next week with some Amazing Bandon Dunes chatter, and Matt and Jow will be recanting the Bandon Trip as well as our regular topics of conversation!Thanks for listening, and please give us a review on Spotify and iTunes!
*Apologies for the echoey sound* This episode takes a more serious tone, as Danielle & Zara discuss the topic of Human Trafficking. With special guest, Christel, we discuss the most likely targets for traffickers, how to spot trafficking fronts, interacting with pimps, and loads more. We hope that her experiences shed light on important things we ought to know about the devastating and dark things taking place both overseas and under our noses. *Listener discretion is advised. RSA Human Trafficking Hotline: 0800222777 Youtube Channel Instagram: @inotherwords_podcast
On this episode of the podcast we speak to Rod Rohrs. Rod is a avid TOOL merch and Artist collector. Rod talks about his collection, his love for doodles, his place in the tool merch community and his hopes to open a Tool Art Gallery/ Museum. If you want to see the posters discussed today check out our Instagram found here.. spiralout.podbean.com @spiral_out_pod
Short-stature, high-population corn genetics may be an obvious path to high yields for some, but it takes more than selecting the right hybrid. It's a systems approach that requires super management at all levels of production. In Episode 2 of the Stine Seedcast, learn how northwest Ohio farmer Michell Rohrs applies this super management strategy to his corn acres to deliver consistent high yields. Make sure you follow/subscribe on your podcast feed of choice so you never miss an episode! Make sure you stay up to date on everything Stine by following us on all our social media: Facebook: https://www.facebook.com/StineSeed Instagram: https://www.instagram.com/stineseedco/ Twitter: https://twitter.com/StineSeed
Auch mit 70 fordert Rocker Chris von Rohr «meh Dräck» – und liefert selbst das beste Beispiel dafür.
"Kuckuck, Kuckuck, ruft's aus dem Wald!" Oder auch nicht, denn der Kuckuck hängt 1.) gar nicht so oft mitten im tiefen Wald ab, sondern eher in Feldgehölzen und in der halboffenen Landschaft und 2.) wird er immer seltener. Woran das liegt, besprechen Antonia und Philipp in der Folge über den Kuckuck - der als Frühlingsbote und Sommervogel bei den Menschen seit jeher große Sympathien hervorruft. Potentielle Wirtsvögel wie Rohrsänger, Bachstelzen und Co., denen er sein Ei unterjubelt, sind allerdings gar nicht gut auf ihn zu sprechen. Dass der Kuckuck seine Eier in fremde Nester legt, weiß fast jedes Kind. Aber wie genau das Ganze abläuft, ob der Kuckuck immer Erfolg damit hat und warum der Klimawandel Einfluss auf diese Erfolgsquote haben könnte - das alles und noch vielmehr erfahrt ihr in dieser Folge über den Kuckuck. Ach ja, gesungen wird auch schon wieder. Viel Spaß!
In a field where the number of men FAR outweighs the number of women, Dawn Rohrs has had to learn a lot in order to get to where she is today. For the majority of her career as a Drilling Engineer, being a woman in a field of men hasn't been an issue. The men she works with support her and back her up when she needs it. However, there are times where she's dealt with discrimination - men assuming she must be a man when emailing her, thinking she's the receptionist or the caterer, men refusing to shake her hand, refusing to listen to her in a meeting to the point where they had to have someone translate to get the point across (even though they were all speaking the same language!). While these occurrences are infuriating, Dawn has learned to shrug them off, largely because it's not worth her energy and she knows she's amazing at her job! Although she admits that when other men learn she's actually the one in charge, it's pretty satisfying to see the look on their faces. As someone with ADHD, Dawn has also learned how to make this into her strength, rather than her struggle. While there are daily challenges, she loves her unique ability to multitask and remember very specific things. She may get distracted daydreaming, tap her leg, and hyper-focus on certain things... but she firmly believes that her ADHD allows her unique skills and makes her great at all that she does. Tune in to hear Dawn share on owning your power, finding a seat at a table of men, sharing in your successes, and not letting people define who you're going to be based on what you've been through. Find Dawn on Instagram: https://www.instagram.com/d_rohrs/ Facebook: https://www.facebook.com/DawnRohrs Connect with Brandi: https://www.instagram.com/becomingbrandilea/
Kurt Rohrs, parent in Chandler School District discusses the board meeting to push back against Critical Race Theory and the dangers it presents.
Former VP of Rotary, Dean Rohrs is interviewed by Michael Angelo Caruso on how the world is getting smaller and talks about what it was like to witness the first successful #heart transplant. Time stamps below... Dean left secondary education at age 15 and entered university and graduated at age 19 with a Bachelor or Science in bio-chemistry. She entered the field of nursing and eventually became a trustee for the Rotary Foundation, one of the world's best run organizations, according to Charity Navigator. Dean says she likes to challenge herself every ten years with a big goal: - At age 30, she married and raised a family - At 40, Dean got a BA in fine arts with honors in sculpture - At 50, she emigrated from Africa to Canada - At 60, Dean earned a degree in Nature Conservation & Wildlife Mgt Dean was working in South Africa at Groote Schuur Hospital in Capetown, South Africa when she was called in to assist in what turned out to be the world's first successful human-to-human heart transplant performed by Dr, Christiaan Barnard. Highlights: 3:00 Dean's bio and background 6:00 Carole King's doesn't have the only "Tapestry" 7:05 Her connection to Rotary (she joined in 1989) 10:30 How the world's injustice motivated Dean and others 13:00 Growing Rotary in Russia (they're not used to volunteering) 19:00 The Russians name for Dean is "baba yaga" (sp) 19:45 The first successful heart transplant w Dr. Christian Barnard 28:00 Sitting with Presidents of countries Thanks for all you do, Dean! Rotary International is the largest and best international service organization in the world. Its stated purpose is to bring together business and professional leaders in order to provide humanitarian service and to advance goodwill and peace around the world. It is a non-political, non-religious organization open to all people regardless of race, color, religion, gender, or political preference. There are 35,000+ member clubs worldwide and 1.2 million Rotarians. The Bill and Melinda Gates Foundation has partnered with Rotary to eradicate polio. We’re “this close” to getting the job done and it will mark only the second time in history that a disease has been kicked off planet Earth. Rotary clubs usually gather weekly for breakfast, lunch, or dinner to fulfill their first guiding principle to develop friendships as an opportunity for service. The Rotarian's primary motto is "Service Above Self. Rotarians also believe that "One Profits Most Who Serves Best." Join Michael Angelo Caruso’s “Get the Word Out Now” Facebook group for marketing tips. Michael Angelo Caruso is a lifetime Rotarian. He currently belongs to the Troy Rotary Club of Michigan in District 6380. Michael’s first experience with Rotary was through a Group Study Exchange (GSE) to South Africa in 1995. The GSE program is now known as Vocational Training Teams (VTT). He was club President in 2013-14 and served as District Governor in 2016-17 and Zone 29 Public Image Chair in 2019-21. Michael Angelo Caruso teaches presentation skills that will help you command the room, get noticed and advance your career. The most important business skill for leaders and salespeople is the ability to effectively communicate with groups of people. Look into leadership and sales training so you can keep teams interested, motivated and successful. Use Michael to pump up your next conference or industry event. He’s one of the top keynote speakers in America and he’s spoken on five continents and in 49 of the 50 states. And his reputation is expanding in Africa, Europe, the Middle East, Asia and South America. Choose from the menu of popular keynote topics on his website which cover the important topics of communication, selling, leadership, motivation speaking skills and change. Michael is the author of many books, including “Work Hacks: 300+ Cool Ideas to Speed Career Success,” which is available as a print book and as an e-book on Amazon. Also check out Michael’s booklet titled, “Hmmm…Little Ideas With BIG Results,” also on Amazon. He’s also the creator of the best-selling, ”Present Like a Pro” DVD, a masterclass in speaking. All products are available on Amazon. More on Michael at his website. Join his "Present Like a Pro Group" on Facebook for ongoing speaking tips. Michael’s online “Present Like a Pro” class is the best speaker training of its kind. Learn how to be an elite speaker in only six weeks! Set up a free consult with Michael so you can crush your presentations and improve sales. More on Michael at www.MichaelAngeloCaruso.com.
So, is retired-ish a real word? It sounds like the title of a new TV sitcom! It is a great question for sure! Michael and Sofia Rohr from Hawaii live this lifestyle and they do very well at it!Our new definition of retired-ish is : where one spouse works full time and the other spouse works at keeping the first spouse happy! Retirement journeys are all different and unique and being retired-ish suits this great couple perfectly.After visiting with Sofia and Michael we realize that retirements can inspire us in different ways. What is important to understand is that we all have our own path to retirement travel. They call themselves Sojourners which means "a person who resides temporarily in a place" , and the Rohrs fit that name perfectly! What a great retirement adventure!
Allan and Bonnie Gallant have a conversation with Evan Rohrs-Dodge, the new host of Hope For The Agora podcast. Evan shares his heart and deep concerns for the mental wellness of all God's children. Evan's Bio: Evan Rohrs-Dodge is an ordained elder in the Greater New Jersey Conference of The United Methodist Church. He holds a Bachelor of Arts degree from the University of Maine, a Master of Divinity from Drew Theological School, and a Doctor of Ministry from United Theological Seminary. He is the senior pastor of Belvidere United Methodist Church in Belvidere, NJ, where he lives with his wife Amanda, also a United Methodist pastor, and his three children, Amelia, Auden, and Beatrice. Evan also serves on the editorial board of Firebrand magazine (www.firebrandmag.com). He enjoys reading, being outdoors, and exploring live recordings of the Grateful Dead. He is currently working on a book on a Wesleyan approach to inner healing, utilizing John Wesley's via salutis, or Way of Salvation, and Wesley's treatment of the imago Dei, as a paradigm for constructing such a ministry.
Episode 78 Welcome to another episode of The Weekly Walk. We hope all of you enjoyed our interview with Blair Philip, that one was a lot of fun, and I look forward to having him on the show again in the future. And for this episode, we had an "On Phone" special guest, Rohrs from Strokes Gained Customs! RAT FARTS We had a pretty clean show last week, Jeremy thought JT was in the field, but other than that, we skated through, catching all our fuck-ups as they happened. WHAT HAPPENED THIS PAST WEEK News - JT dropped by Ralph Lauren Callaway Drivers hit the internet. SG Wedges starting arriving at customers' homes. Our LOCKS results FedEx Cup Top 5 Standings through 1/17 OWGR Top 5 Through 1/17 Joe and Jeremey out at Royal Links and Aliante LOOK AT THIS INSTAGRAM SEGMENT Yet again, another solid week of picks from the crew: Joe: @ollieneglerio Jeremy: @golfstatz Mathew: @yana54lv WHAT'S HAPPENING THIS WEEK PGA TOUR - The American Express PGA Tour Champions - Mitsubishi Electric Championship LPGA Tour - Diamond Resorts Tournament of Champions Korn Ferry Tour - Idle until 02/15/2021 VGN Tour - The Trials at TPC (Not an official VGN Tour Event) VIVA LAS VEGAS No QUIZ TIME this week. I messed up and didn't get all the info together. Our best recommendations for travels coming to Vegas looking to golf Odd and our LOCKS for the Amerian Express Deep Thoughts with Stat guy - Let's talk about JT and Ralph Lauren Thanks, everyone, for tuning in to this week's show! I'm pretty confident we got all the bugs worked out with the new board and shouldn't have any other audio issues from now on! See ya next week! ABOUT THE CHASING DAYLIGHT PODCAST The Chasing Daylight is the official podcast of The Breakfast Ball Golf Blog, brought to you by the Good Walk Coffee Co. This show is for the casual golf fan who occasionally likes to nerd out on the game's different topics. Look for interviews from insiders within the industry, banter from their opinions on golf's current state. And discussions about headline topics like the Major tournaments and the hot new clubs hitting the shelves. Real talk, from real people who play the game. Be sure to give us a follow on Instagram as well: @chasingdaylightpodcast --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/chasingdaylight/message
Richard Rohrs Christ Consciousness debunked With Steven Bancarz ____________________________________________________________________________________Donate (Paypal)https://www.paypal.com/cgi-bin/webscr?cmd=_s-xclick&hosted_button_id=GC2Z86XHHG4X6___________________________________________________________________________________Exclusive Content (Patreon)https://www.patreon.com/TheRemnantRadio__________________________________________________________________________________We're social! Facebook: https://www.facebook.com/TheRemnantRadioInstagram: https://www.instagram.com/theremnantradio/
In this ep Brent, Joshua, and Chandler discuss the Von Rohrs. Data Dive: Founding of House Kurita Edited by: Joshua and Brent https://www.patreon.com/OntheOriginofBattlemechs Twitter: @OriginofMechs Email: ontheoriginofbattlemechs@gmail.com Student Patrons: Jared Hahn
What a fun episode this was! Rohrs from Strokes Gained Customs called in and told us all about his amazing day where he had not only one Albatros, but TWO! On the same hole! Then had a hole out for Eagle to follow! He ended up winning the event Kameron Kelly put on out at Sweetens Cove called Breakfast at Tiffany's We also announced the soon to be Breakfast Ball SIM Tour. Thanks to Robo Golf Pro, here in Las Vegas, we will be hosting a 5 week Tour of Simulator golf. Please send us a DM if you're interested in attending. More detail will follow as we hand all the semantics of the Tour. Look at this Instagram is very good this week with three solid selections from the crew! IT'S SHRINERS WEEK! Tons of TPC Summerlin Golf Chatter in this episode as we talked about the event, picked our winners and discussed the odds for this week's PGA event. Be sure to give our podcast sponsor some love. This Chasing Daylight Podcast is brought to you by Good Walk Coffee Co. Head on over to their website and order yourself some coffee! Utilize our discount code CDPODCAST and save yourself 15% on your order. You can also use that discount code, CDPODCAST, on these websites as well and save 15% FN3P Golf FURY Golf Next week we'll be chatting all about the Shiners event, our 8-Club match out at Wildhorse Golf Club, and previewing the CJ Cup from Shadow Creek! Thanks, everyone, and if you haven't yet, please give the Instagram page for the podcast a follow! CHASING DAYLIGHT ON INSTAGRAM --- Send in a voice message: https://anchor.fm/chasingdaylight/message
Wir schauen einen ausführlichen Beitrag zum versenken eines Rohrs in einem See sowie kurz in die SRF Arena.
Kimmy Rohrs and Aaron McSorley are the potters behind whiskey and clay - ceramics for everyday use from the high deserts in Santa Fe New Mexico and Terlingua Texas. Kimmy throws all the pots at her studio in a converted gas station near downtown Santa Fe, drives them up the mountain to their adobe home where the couple and their kiln live, Aaron then fires each piece to cone 10 temperatures in a heavy reduction firing environment. The outcome is rustic, minimal, and simple pieces to add joy to everyday life.
Neal “Rohrs” Rohrbach joins Matt and Ryan for some golf chat One thing I knew we were going to love about this podcast was when our friends get to join us. I consider Neal to be one of my closest friends, and it was a blast to have him on the show. You may recall, if you follow the blog, Neal has had one hell of a year. Back in February, we published an article that Neal had written [Strokes Gained; The Story of My Iceberg] and it was meet with tremendous support. Now, however, Neal is back on track and firing up the machines once again. As he gets back to doing what he loves, some much, we honored, he took some time to chat with us. Making Putters and putting smiles on the faces of his customers In this episode, we learned something that was a complete surprise to both of us. Neal started Strokes Gained to fill the void Cameron left behind when he stopped using Carbon Steel. There was a significant enough demand from golfers who still love the soft feel, and the custom finishings. Neal was eager to fill their needs. Take those wants and desires and place them with Neals passion and history in the industry, and you have a winning combination. It was a blast getting Rohrs on the phone and let him let it loose on the golf industry. Giving him a format to drop quotes like: “You know I’m gaming an EvnRoll” made the entire interview priceless. Links for this Episode Strokes Gained Customs: Instagram Strokes Gained Customs: Website Dori Carter on Twitter Darrell Survey Ryan’s Easter Eggs Interested in stocking up on a great golf ball? Listen in for Ryan’s Easter egg, and you could have yourself 30, that’s not a typo, 30 NEW Nike Rzn Platinum Golf balls. More Info in Strokes Gained Customs Here are a few links on some of the articles we’ve written The Breakfast Ball about Rohrs and Strokes Gained Customs. Strokes Gained Wedge Review Strokes Gained Custom Putter Review SG KP-2 Malet Putter Review You can help us grow If you like the show you can subscribe on our iTunes page. Leave us a review too! Those reviews really help us get exposure which will certainly help us grow the show! If you like to contact us there is always our social media pages but you can also visit our CONTACT page and leave us a message or get the phone number to our voicemail. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/chasingdaylight/message
In this episode, Paul welcomes life coach and councillor Christel Rohrs to the Mastering Life Podcast. Christel shares her own story of dogged tenacity, an unwavering faith in God and the search of belief and self-worth. Paul and Christel discuss why we should never give up in life and why happiness comes from what we believe in - a self-fulfilling prophecy. Tune-in today to hear Christel’s truly inspirational story from breaking free from years of abuse and misplaced belief in God; her life-changing illness and the wonderful work she does helping others in Thailand. KEY TAKEAWAYS Why should we never give up? Not giving up is the only option that many of us have in life. If we do give in to our natural tendencies to want to give up when things get too tough, life basically ends. To be determined, to never give up is the best way of making sure you can live every day to fullest. After years of abuse from her ex-husband and low self-worth, Christel shocked herself into the realisation of her life. She made a decision emotionally and mentally to get herself out of her situation and to tell herself that’s she’s worth more. She changed her beliefs about herself with positive affirmations and finding the good in herself on a daily basis. Everything starts with what you believe about yourself. Happiness all starts with our beliefs that lead into our thoughts. Our thoughts influence our words and our words influence our actions, which in turn influence our habits, our values and ultimately our results. What we believe is what we become; it becomes a self-fulfilling prophecy. BEST MOMENTS “Every day not giving up is the determination to cling to your inner-strength and focus your mind on being grateful. Even though you may be in emotional, physical or circumstantial pain you must try to put your mind into the focus of gratitude. Ask yourself what are you happy for? What makes you smile?” “You are never as bad as how you feel inside yourself” “I have a continuous feeling of, there was something wrong with me, I was a misfit” “Every day remind yourself of the little things and be grateful and every cell in your body will follow suit.” “Your body is not who you are. Your identity is who you are.” “Don’t just exist with a purpose in your life, live with prosperity.” VALUABLE RESOURCES Paul's Mastering The Game of Life Book... https://www.amazon.co.uk/Speaking-our-Hearts-Mastering-game/dp/1781332819 Paul's Emerging From The Forest Book...Emerging From The Forest The Mastering Life Podcast... https://itunes.apple.com/gb/podcast/mastering-life/id1421271122?mt=2 ABOUT THE HOST Something that’s never been attached to Paul is the label ‘normal’ – for which he is immensely proud. He definitely subscribes to being one of those mentioned – in the Steve Jobs quote: “Here's to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes... the ones who see things differently -- they're not fond of rules... You can quote them, disagree with them, glorify or vilify them, but the only thing you can't do is ignore them because they change things... they push the human race forward, and while some may see them as the crazy ones, we see genius, because the ones who are crazy enough to think that they can change the world, are the ones who do.” Paul Lowe is the founder of PaulLoweHEARTS – which has a three-fold purpose. Firstly, to help you make the transition from Pain to Purpose; secondly, to get your inspirational messages and stories out into the world and thirdly, to support charitable organisations in their development & fund-raising. We achieve this by: Delivering our empowering Mindset For Success programmes Sharing your true-life inspirational messages and stories through our Mastering Life Podcast and our Speaking From Our HEARTS book series Utilising our significant charitable knowledge and experience. Find Your Purpose – Make A Difference Paul is totally committed to his HEARTS brand vision (an acronym) of: ‘Helping Everyone Achieve Results Towards Success’. He has a long and distinguished track record of raising significant funds for a multitude of good causes; positively changing the lives of many disadvantaged children within the UK and globally – drawing on his colourful and wide-ranging life's experiences to help others do the same and achieve success in the game of life. “Remember – Mastering Life Starts, By Embracing Our HEARTS!” CONTACT METHOD Email: paul@paul-lowe.org http://www.paullowehearts.com/ https://www.facebook.com/PaulLoweHEARTS/ https://twitter.com/PaulLoweHEARTS https://www.instagram.com/paullowehearts/ https://www.youtube.com/channel/UCqmznF8VCcZKEdSfE7VlwUA Mobile: +44 (0) 7958 042 155 ABOUT THE GUEST Christel Rohrs is a 50 year-old female, living in Pietermaritzburg, South Africa. She has had many experiences, challenges and adventures in her short life and only truly started living when she started to embrace self-love - learning to accept herself and knowing who that is. She has been a legal secretary, a Personnel Consultant, a Client Services Manager, a Stewardess on a boat, a Missionary and also, a wife. She recently returned from Thailand after living there for 3 and a half years, while counselling girls rescued from child sex trafficking and helping them start a new life. Her health challenges and circumstances led Christel to come back to her home town and now through these challenges, she has grown more as an individual, as a sister, a daughter, an aunt and a friend. She is experiencing the joy of learning to love myself enough to push through the tough times and when to love myself enough to stop. She is incredibly grateful for her gift of life. Christel can be contacted at her Facebook page, Christel Rohrs or at christelrohrs@yahoo.co.uk
"Consumers deserve perfect info about businesses everywhere. We can all agree on that." Going out of the gate, Jeff Rohrs reminded us of what's at stake with all of the information about businesses online. As Chief Marketing Officer at Yext, Rohrs is on the leading edge as brands work to manage all of the digital knowledge that's available today. Chances are, what you've thought about already is just the tip of the iceberg. We discussed what data, voice, AI, and AR mean for "everywhere brands" this week on the On Brand podcast. About Jeff Rohrs Jeff Rohrs serves as Chief Marketing Officer for Yext, the Digital Knowledge Management platform that gives companies control over their customer-critical facts across today’s ever-expanding universe of intelligent services. Jeff co-authored The Everywhere Brand (Yext 2017), and his first book, AUDIENCE: Marketing in the Age of Subscribers, Fans & Followers (Wiley 2014), has been lauded by marketers and executives alike as a must-read. Prior to joining Yext, Jeff served as Vice President of Marketing Insights for Salesforce and ExactTarget. Episode Highlights So what is Yext? "Brand's need to be in control of their information." Yext provides a digital knowledge management platform to do just that. "We work on the rest of the iceberg under the surface. Most are just looking at the tip — website and search. The lion's share includes places like Alexa, Siri, and Uber." Brands today have to be everywhere. In an ebook co-authored with Jay Baer, Jeff outlines the concept of brands being everywhere today. He shared the basic tenants of what this means including being customer centric, granular, and committed to actively managing. How can brands be ready for a voice-first environment? "First, you have to separate voice commands from voice search and discovery. You can't optimize. That's been debunked. You need to think about the facts first. That's how you future proof your brand." What brand has made Jeff smile recently? Jeff provided not one, not two, but three brands that have made him smile. First, Nike with their "gutsy" Colin Kaepernick ads. He's also a big fan of how DonorsChoose closes the loop by sharing updates from funded projects with donors via email. And finally, we recorded this after a big win for the Cleveland Browns, which brought a smile to Jeff's face as well. To learn more, follow Jeff on Twitter and check out the Yext website including their upcoming event Onward 2018. As We Wrap … Did you hear something you liked on this episode or another? Do you have a question you’d like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is sponsored by my new book Brand Now. Discover the seven dynamics to help your brand stand out in our crowded, distracted world. Order now and get special digital extras. Learn more. Subscribe to the podcast – You can subscribe to the show via iTunes, Stitcher, TuneIn, and RSS. Rate and review the show – If you like what you’re hearing, head over to iTunes and click that 5-star button to rate the show. And if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast. OK. How do you rate and review a podcast? Need a quick tutorial on leaving a rating/review in iTunes? Check this out. Until next week, I’ll see you on the Internet!
Voice search is getting a lot of buzz these days, but what types of companies is it right for and how should you use it as part of your marketing mix? This week on The Inbound Success Podcast, Yext CMO Jeff Rohrs breaks down the subject of voice-first search and explains what types of companies it is particularly well suited for. He also shares specific examples of how small and medium sized businesses can quickly and easily get set up to be found on voice search and translate that into more business. Listen to the podcast to hear Jeff's insights on the current - and future - potential of voice search and what your business should be doing right now to capitalize on it. Transcript Kathleen Booth (Host): Welcome back to The Inbound Success podcast. I'm Kathleen Booth, and I'm your host. Today my guest is Jeff Rohrs, the CMO of Yext. Jeff Rohrs (Guest): Thanks Kathleen. I'm excited to be here, thanks a lot. Kathleen: Yeah, I'm excited to talk to you because, as people have been listening to this podcast for the last several episodes, they now know that in the last month or so I was able to launch a new voice skill for Alexa that allows people to listen to the podcast on their smart home device. I'm not yet on Google Home but maybe that will be next. So voice is top of mind for me and you are someone who has done a lot of thinking around what it means to market in a voice-first world and what businesses need to do to get ready for this, so I am excited to pick your brain today. Meet Jeff Rohrs Kathleen: Before we start on that, can you tell our audience a little bit more about yourself and your background and what you do at Yext? Jeff: Sure. I'm Chief Marketing Officer of Yext. I run the global marketing department and we've got folks in the States, over in London and Berlin and Paris and Tokyo and support all of our sales, product marketing, and customer success teams with what we do. I joined Yext a little over three years ago after having been with Salesforce by way of their acquisition of ExactTarget. I had joined ExactTarget in the middle of 2007 and got to ride that wave as they went public, helped build the content marketing, thought leadership teams, their connections events, did a lot of programming and a lot of creative work around that before the acquisition by Salesforce in the middle of 2013, which also happened to be when I was writing my book, "Audience," so they kept me around because I was the guy who was publishing a book just in time for DreamForce that year and it was quite an education and quite an opportunity to join Salesforce as they were expanding. At that point, I think ExactTarget was their biggest acquisition to date and I got to see Mark Benioff in action at a couple of executive off-sites and really see why that company is so successful, just because of his leadership and just the overall teams' contribution to their success and their customers' success. Kathleen: Wow. I feel like we could do a whole other podcast episode just on how the world of content and inbound marketing has evolved over the last 10 or so years, because you've really been in this arena for that time span, as have I, but in a completely different way, and boy has it changed a lot. Jeff: It sure has. I was fortunate to be doing content marketing before it was called content marketing and in a small world story, Joe Pulizzi, the founder of the Content Marketing Institute, and I led kind of parallel lives in Cleveland for a while. We both lived in Cleveland. I've since moved to the New Jersey area, but it took Ann Handley of Marketing Profs to email us, I think back in 2008 or 2009, and say, "You guys really should get together." I vividly remember sitting down with Joe at a now-defunct Caribou Coffee for our first meeting and we were peas in a pod believing what that medium could do and he obviously built Content Marketing Institute into a great resource and then Content Marketing World into a tremendous event, which I'm honored to come back and speak at in a couple of weeks here. Kathleen: Oh, great. Yeah, those are two really key figures in this world, too. Joe Pulizzi has been a real source of inspiration for me personally and for IMPACT as a company, and we just had Ann Handley keynote our conference a few weeks ago. Jeff: Awesome. Kathleen: I love her. Jeff: Good people. Kathleen: She's fantastic. Jeff: She is. Kathleen: She's a ball of energy. Jeff: Indeed. Voice-First Marketing Kathleen: Well I could go on and on about all those people, but I think what we're here to talk about and what I'm so interested to learn about is voice-first. It's amazing how quickly it seems we've come to rely on voice searches and it's been fascinating to me ... it feels like the Wild West ... to observe all the different ways that brands and companies are starting to try and experiment with it. I feel like it's a massively untapped opportunity and I would just love to get your take on it. Where do you see it going? What do you think the opportunity is for the average company out there that isn't Pizza Hut or Coca-Cola? How do you think the small and medium sized business market is going to use voice search in the future? Jeff: Voice search is a UI so it is a user interface, a way that a human being is going to interact with some sort of intelligent service. When you put it into that perspective, you can begin to understand how it impacts your world. If you are in a space where perhaps taking customer questions and a lot of repeatable questions and you're already looking at chatbots and things like that, voice is just gonna be a natural evolution and way that people will interface with that chatbot expertise that you might be building up. Or, as you indicated, it could be skills-based and then there would be an app. I have an app on my phone. What is a skill? It's an app on a voice assistant to do something, add value in some way. Jeff: Voice-first as a hashtag is very catchy and is spreading like a virus, but in a good way, because it's getting people to think about, "Okay. Let me look at my day and let me look at the value I offer to my customers, and how is voice going to play into that?" If you are a company that is developing software products, SaaS products, things like that, you need to look at the product itself and say, "How am I going to develop a ... ", or "How is voice gonna impact it, to create greater usability, less friction, less experiences, and an overall better customer experience?" If you're more on the services side, you might take a different look, and as you have, go down a skills-based path or come up with other ideas that are marketing ideas to get your ... the value of your services out in the marketplace. I think voice is as varied as any user interface. It's just that it has been in our consciousness because of sci-fi for a very long time. I would encourage people to let their minds wander creatively, just like the authors of science fiction did a long time ago about how this applies, because we're in the very early innings of the applications here. But when you hear ... and you should absolutely follow Dave Isbitski of Amazon. He tweets a lot of great stuff and one of them ... he tweets some pretty inspirational things because people send them his way, but like the father with the child who's having spelling difficulties, and he's able to use the skill that is his kid's spelling list, and the child interacts with the voice assistant like a teacher and it gains confidence from that because it's less intimidating to interact with a speaker than with a human being. There are a lot of things like that that I think we'll see come to fruition and it's gonna take your creativity to figure out how it best applies to your business. Kathleen: Yeah. It's really interesting. One of the things that I've been thinking a lot about is, being a content marketer and being so focused on creating great content that's going to rank, what's interesting to me about voice search is it fundamentally changes the game because most content marketers historically have been focused on getting into the top of the search engine results pages. Jeff: Right. Kathleen: That objective assumes that there are going to be multiple results and you want to be in the top or at the top or near the top but when we talk about voice search, we're often talking about screenless search, and all of a sudden when you talk about screenless search, you're talking about one result. So it's almost like a zero sum game, you're either in the results or you're not. It's not only getting there, it's how your information is formatted to lend itself well to those kind of results. I guess it's kind of similar with where Google is going with featured snippets and all of that, but that's something that I've been thinking about so much. Like, how does the fundamental structure and format of our content need to change to lend itself well to being the one result, and not only to getting into that position but to delivering some value when somebody gets it? Jeff: Well, it's a great question and it's actually the very thing I'm sort of addressing at Content Marketing World in a couple of weeks. It requires you to shift your paradigm, because as you have rightfully noted, if you are in a voice-first world without a second screen or without a screen connected, you're getting an answer. You're not getting a multitude of results. I think we also need to acknowledge that as effective as SEO is and as much of a believer as I am in it, when you have a multitude of competition that's relevant, you're beholden to whatever the intelligent service is to dictate who's gonna be shown first. The constant chase to try and reverse engineer the black box that decides that can be a fool's errand. It can be mind-numbing. So when I say paradigm shift, what I believe you need to think about is your smallest content first. What are the facts about your business that you are the primary source of truth for? This is what Yext's entire business is built upon. It's a philosophy that consumers deserve perfect information everywhere and that businesses should be in control of the objective facts that appear on those services everywhere, because they have the greatest motivation to ensure that they are true. So if it is subjective, if it is reviews, well then you certainly want to be listening, responding, and then generating first party reviews from customers you know came through, but you're not gonna control what they say. However, if it is name, address, phone numbers, store hours, does this doctor have these certifications, does this marketer have these certifications, do you take this type of insurance? If you're an insurance agent, what insurance do you represent? If you're in food service, what is your menu? What's your special of the month? What are your prices? All of these are objective facts and because we've grown up with the Internet around a notion of search engine indexing, therefore based on search engine spidering, we have a paradigm that the world should work, that I should put my content out on a website that I own, and this spider should come along and grab that, pull it back and apply algorithms to it, it's intelligence, to then output a result in whatever the UI is the consumer is asking. I would challenge the audience to think about that and say, "Well, if the Internet started today and Google had the market cap it had, do you think it would begin by indexing?" My guess is it would not. My guess is it would begin by going to businesses, opening up APIs, just like it has, just like what we've integrated into our knowledge network and say, "Hey businesses, we want you to provide this information directly because we know you're the best source. The only reason we relied on third party data or indexing in the past is that was the only thing that was available to us." This is something we've seen as we have evolved is as those services open up the APIs and begin to recognize, "Gosh, when businesses are controlling that information through Yext, it's really, really reliable." It seems so self-evident, but it takes that recognition for the paradigm shift. Voice demands that paradigm shift, because you're not gonna be the answer on a lot of unbranded searches. You are going to be one of many and so what are you gonna be the answer for? Well, if somebody's asking for your hours of operation or if you're taking new clients or things that you should be objectively in control of, you better be in control of those. That's why we believe that we're shifting to a world of digital knowledge management, where you're controlling the facts in a centralized way and then outputting them to all of the endpoints where the consumer can engage with them. That is, I think, the fundamental underpinning of voice search as we see it today, and the effort to kind of reverse engineer how your white paper or your ebook is gonna be number one on an esoteric kind of question, I think is chasing your tail until and if such time, that there is greater clarity about how that portion of the brain behind the index is creating. Not to totally prolong the answer, but I'm gonna give you one more thought. As of right now, none of the voice assistants accept advertising. At the point at which they try and begin to do advertising, then there are gonna be people, just as in paid search, that buy their way to the top. Now whether the user will accept that remains to be seen. I remember when paid search ads came out, everybody said, "Oh, nobody's gonna click on these," and Google laughed their way all the way to the bank. So early stages, it's a new medium, but what I can tell you is that fundamentally your facts should be things you control, and if you focus your effort there, flip the paradigm, you're gonna be in the places when consumers are asking about you specifically. Kathleen: Yeah, I really love the approach that you took there, because I was actually talking with somebody about this yesterday. I'm involved in an accelerator program where I teach marketing to start ups and the person who was organizing it and I were talking about the marketing curriculum, and we were talking about how companies can get so wrapped up in certain tactics or channels, like pay-per-click marketing for example. They'll be like, "That's what I need to do. It's just gonna deliver my leads to me." The problem with that is that not only are there diminishing returns to scale at certain points, but you're not in control of that channel. If you put all of your eggs in a basket that you don't control, inevitably the rules of the game will change and the basket will fall apart, will crumble. I believe that it is important to make sure that everything that is within your control you have really got buttoned up and done well, and then if you've done that, sure, there's times you experiment with trying to optimize with other things, trying to use these platforms in new ways, and seeing what happens, but if you don't have the foundation built strongly, the house is gonna crumble. Jeff: Absolutely. In fact, that's kind of the premise of my book from a couple years back, "Audience, Marketing in the Age of Subscribers, Fans, and Followers." It's the idea that you should be building direct, proprietary audiences across a number of different platforms so that you are able to reduce or better optimize your paid media, because what is paid media? You are just buying eyeballs, you're renting them actually, you're not even buying them. So the price will fluctuate and your ability to reach a market becomes very, very compromised. One only needs to look at what has happened to Blue Apron's stock over ... as they went public and just got hammered because their cost of acquisition and retention is higher because they're so dependent on paid media. But if you focus on, "Okay, how do I build a Facebook audience, Twitter following, email?" If you analogize that as you were then to voice, your facts about your business are the things that are ... They're not immutable, because your store hours can change, you can move locations. There's a lot of things like that that can happen. But you are the best source of truth for them. Now, we have to take this sense of ownership, and to your listeners who perhaps are sole proprietors or only have a couple of business locations, this might not seem like a big deal. But the law of big numbers is as you increase locations, it gets exponentially more difficult to manage this at scale accurately. We will often have customers come in and dump 10 different sources of "truth" on the table about their various facts about the business. We've had retailers come to us and give us databases that they say are the current database of stores and 20-25% of the locations are closed, never existed or moved. The factual management of the things that consumers are engaging with is fundamental just as I still believe that proprietary audience development is fundamental to long-term success. Kathleen: Oh, absolutely. I think your audience is one of those things that you can own if you do it correctly. If you're building your audience on a platform that you control, whether that's collecting emails or starting a private Slack group or what have you. Your audience is not necessarily the people that follow you on social media. We've all seen what happens. Five, ten years ago you had a Facebook page. It was all about "I want to get likes for my page, so people will see my updates," and now, Facebook pages are like a ghost town, so nobody sees anything. Building it where you have that control is essential. You started talking about smaller businesses, and there's obviously this sliding scale of businesses that start small. They start to grow, they get more locations, but for some of these smaller businesses, when they hear voice search, it seems just like, "I don't even want to think about that. That's not something I can tackle or that's within the realm of possibility for me because I'm just a local restaurant." Or, "I'm just a local law firm." Or just a dentist office. Can you talk a little bit about what should a small business like that be trying to accomplish with voice? What is realistic given their time, their budget, and their level of expertise? How Small Businesses Can Take Advantage of Voice Search Jeff: I don't want to get commercial, but I want to tell you one of the reasons that I'm here at Yext that ties to that. I was contacted by a head hunter coming back from a speaking gig in Frankfurt that was frankly really depressing because I'd been given the bait and switch. Supposed to be a keynote, ended up being a breakout. I'm speaking english. The one against me is speaking german. Kathleen: Oh boy. Jeff: Spent time away from the family and not a lot of return. I get this call from a head hunter, talking about this exciting company in New York. He's building it up, building it up, and he does the big reveal that it's Yext. At the very moment I was pulling out a tin of mints from my bag, as I was cleaning my bag from the trip that said, "Yext, keep your geo data fresh," which was their motto at the time, and I had just happened and didn't even connect it that I had been given that at an SMX show that I had spoken at. I'm like, "That's funny. That must be a sign." Well then the next sign was when I pinged my friend, Jay Baer, and I said, "Hey, Jay. Do you have some time to talk?" He said, "Sure." I said, "Well, I've been approached about this opportunity with this company called Yext." He goes, "God, that's weird." I'm like, "Why?" He said, "Because I'm writing the portion of the chapter of my new book at the time, Hug Your Haters, in which this lawyer in San Diego discovered that there was this zero star rating on Yelp for his law firm, and he discovered it because he was a customer of Yext. It alerted him. He reached out to the individual, discovered it was a misunderstanding, was able to turn that hater into a fan and reverse it to a five star rating." Kathleen: Wow. Jeff: And it was such serendipity. He's a single attorney, but he was using a platform for review listing management or response. We obviously want folks to work with us, look at us, whatever. But whatever you do, and we hope you do think about working with us, but pick something that you're going to use to manage that base location information because you want to be found on search accurately. Let's set that aside. That's the fundamental of voice search -- discovery of your business in branded or informational ways. Jeff: Let's keep in mind "near me" search because near me search is up exponentially in part because Google now just assumes you have a near me search if you're on a mobile device. Kathleen: Yeah. Jeff: If you're not accurate and found on Google, and the other thing I've been waiting for, I've mentioned this in a couple places, a few years ago or a number of years ago now because I'm getting older as the gray in my goatee attests. I remember when the big thing that hit everybody's PowerPoints for a while was "Do You Know What the Second Biggest Search Engine is?" The answer was YouTube, and everybody's like, "Wow. That's amazing." I have this sneaking suspicion now because people are putting in searches into the map. They're using that as not just point A to point B, but navigation. If you look at all the rich information that Google and others are putting in their maps, it's transformed it. So get that right. That's the voice search piece. Then you've gotta make sure the rest of your website has got appropriate schema that'll work markups so that the information can be found, assessed, that is less factual or subjective or expertise or what have you. Then I think you have to do as you did. Really look at who your customers are, and this is true for any marketing. This isn't just a voice conversation. Who are your customers and where do they live? If they are interacting with voice assistance, in greater numbers in certain circumstance, I would focus on those circumstances to see if you can add value in that environment. If not, just doing a voice application or something, a skill to do it and say you did, might have a slight PR bump. It might have a first mover kind of bump, but it won't have the long, contributory value to your bottom line that you would like. Then look at other ways that you can get into "voice." Right? I don't have a podcast, but today I'm a guest on your podcast. This is voice in a way, right? I look at news and PR and other ways that you can be getting into that voice assist in interesting ways, but don't feel obligated that you have to have some sort of profound strategy out of the gate. I think especially as a small business you're worried about keeping the lights on and people's paychecks coming. Continue to focus on where your customers are and how you optimize for them, and what you're going to see is technologies that kind of help you future proof. One of the things that we do is we try to expand our knowledge network. Our customers didn't have to lift a finger when three weeks ago we announced we're integrated with Amazon Alexa. They're now in Amazon Alexa. They didn't have to do a thing. You need to be looking at the technologies that allow for distribution or access of voice audiences as just part of the way they evolve and help you. For SMBs, I think, right now, I don't want to say wait and see. I think it's more read and listen and participate in your own life, but listen to your customers first. They'll help you see where they can be value added. Kathleen: Yeah. So if I'm hearing you correctly, and tell me if I have this wrong, it sounds like what you're saying is if you are a small or medium sized business and if your market is somehow geographically specific or if you have multiple geographically specific markets, multiple locations, et cetera, that it is not only possible, but it is incredibly accessible to make sure that you're doing at least the basic things you need to do to enable the customers that are looking for you and trying to get information about you in your local market to find that via voice. Jeff: Yeah, we've got a great customer, Romeo's Pizza, in my old haunt of Cleveland and Medina, Ohio. Their CEO, Ryan Rose, is one of the smartest minds in any kind of business that I've run into. They're growing. They're, I think, at about, I don't know, 55 locations now with a pretty big growth plan. They came onboard earlier this year, or maybe it was last year, at a smaller base. What they see, once they got their digital knowledge management right and they began to not just get listings and local pages and reviews correct, they began to understand that they could operationalize this because the reviews were telling them where franchises were falling short of their customer experience. They could address that before it became a fire. The listings and the pages and the increased local discovery helped them see who was benefiting, where did they perhaps need to take a look at expansion, what kind of contributions from the franchises community should they be looking for? Because they were essentially ensuring accuracy at that local level like never before. What sort of excited me about joining Yext is there was a shoe for every foot. It didn't matter the size of your business. We also have great partners that we integrate with like DexYP and Hibu and others who integrate us into their solutions for super small business, single locations, et cetera. That's, I think, important in those situations where you're truly one or two location kind of business, and you don't want multiple logins and everything else. You want a solution. We always are looking for partners that we can work with, we can integrate with, or we also have reseller and preferred partner programs so that we can reach customers where they have preexisting relationships, let's say with agencies or digital marketers. For small businesses, like I said, you're worried about keeping the lights on. There's no CMO. There's usually an owner and owner's sibling, spouse or son or daughter. It's a family affair, and you're wearing 20 different hats. Kathleen: You're the chief cook and bottle washer, right? Jeff: You got it. You need some things that are going to work for you in that way, and that's certainly how we try to approach the business. Kathleen: Yeah, that's actually how I first came across Yext when I had my digital marketing agency. Especially in our earlier years, we worked a lot with smaller, more local clients, and it was exactly that point. They were like, "I know I need to be on all these platforms. I need to be on Yelp and Google Maps and yellowpages.com and what have you." Managing that was such a nightmare. For us, it was a great solution. Jeff: Mm-hmm (affirmative). How Yext Is Using the Move To Voice-First to Grow Kathleen: You are producing a lot of thought leadership content around digital knowledge management, voice search. Can you talk a little bit about that and how you're tackling that and what that's doing for you as a company? Jeff: The way that we're tackling it is we're expanding internationally. We're expanding vertically. We have really defined the values that we provide. I look at our content marketing strategy as how does it align with that, and then also how does it align with our product roadmap. We just came out with Yext for Events, so the very thing we did with listings back in the day and creating this then called power listings network. It's now called our knowledge network because there's a lot of non-search partners in that, but when we created that it was that update once, publish everywhere mentality. Well events has the exact same problem. If I want to promote an event, how the heck do I promote an event? Ben and Jerry's has free ice cream cone day. They've had it since their founding, but it was taking them hundreds of hours to promote that. They were in our beta, and that hundreds of hours went down to two. They could apply that time savings elsewhere. So applying it back to your content plan, now our team is focused on, "Okay, how do we tell this story? What content do we need to produce?" We're not going whole hog with like a white paper or ebook because we're learning the space, we're talking to the practitioners, we're seeing how it works, so that then we can create really relevant content that helps our customers and prospects better understand and utilize that particular product. Now, on the other end of the spectrum, let's look at the five values. We believe that our platform offers brand control, local discoverability (which positively impacts the bottom line), customer experience (making sure it's consistent on your website, your app and all the third party systems), organizational efficiency (like in that Ben and Jerry's story), and then future proofing the business. When we produce content, I want my team to look at that, and say, "Okay, what content are we producing for which values?" Sometimes it can be two or three or four. But we just came out with something called To Rebrand or Refresh, That is the Question. One of my favorite conversations that I've moderated, spoken about, read about over the years is that conversation about when should you rebrand. Because I will tell you what, I don't know. I look at Taco Bell and Doritos, and they're constantly refreshing their brands every few years, and I know the cost that takes in terms of signage and packaging and everything else. That is a bold bag. Then you've got some companies that completely rebrand. We wanted to dig into that, but why? Because we discovered through seeing how our customers used us that they were using us a lot when they would rebrand because it wasn't just about physical rebranding, it was about making sure the digital universe was correct. Aha! Okay, so now I get it. You've got customers that rebrand like a Best Buy or a Crabtree & Evelyn or any of these types of customers. We're a part of that story, and I think that's important to recognize. We're not the whole story. Great content marketing on behalf of B2B businesses isn't just writing a sales pitch. It is telling a very relevant and hopefully evergreen story with context where you add value in that final chapter. That's kind of the punch line so that if anybody picked that up who was in marketing, it would be of value to them. So that's kind of the approach that we've taken. Then some things, like I co-authored an ebook called "The Everywhere Brand" with Jay Baer that was truly inspired, like literally that one is a funny story where we found a little bit of extra money in a quarter. I've worked with Jay many times before. We called him up on the phone. I said, "Jay, hey, I want to co-author something with you. We're just trying to figure out what it would be." Because at the time we were really trying to establish a better sense of who we are, the messaging, et cetera. As we were brainstorming, I said, "What if we wrote something called "The Everywhere Brand"?" Then from there Jay and I just riffed and it came together very, very quickly. The notion that your brand now needs to be correct everywhere, and there are these seven tenants of a great everywhere brand. Inspiration can sometimes strike, but often times it's that good planning and understanding who you are, what your customers value from you, and how your products fit into that, and then regionalizing, localizing it as appropriate. Kathleen: Yeah, something you just said really resonated with me because, I think I was just telling you, I've published my 52nd podcast recently- Jeff: That's awesome, congrats. Kathleen: Thank you. I've been seeing certain themes emerge over the course of the last year because I'm always trying to surface what are the things that really make certain content or inbound marketers effective. One of the most prominent themes that has come out of a large number of the interviews I've done has to do with being audience centric rather than product centric. So many marketers like to create content that does revolve around specifically what their product does, or how it works. Some of the most incredible stories I've heard where marketers have gotten the best results have occurred when those marketers have created content that has nothing to do with what they're selling, but everything to do with the pain point their audience is feeling. And really it's about just opening the conversation. And the conversation doesn't have to be around what you're selling, it's just establishing a line of communication with the audience. I think it was my third or fourth episode, I interviewed Stephanie Casstevens, who actually now works with me. She was not one of my coworkers at the time, she was at a different company, and she was working at a company that was marketing medical waste disposal, which, you know, it's not super sexy stuff. Jeff: Glamorous. Kathleen: Yeah. And they were really kind of thumping their heads up against the wall in their efforts to get traction, and it wasn't until they realized, "Well, we're selling this to doctor's offices, and the gatekeeper in the office is the office manager, and they already have this solution, to taking about medical waste disposal isn't going to get us anywhere." They actually found out that the biggest pain points that person had was no-shows, patient no-shows. That has nothing to do with medical waste. Jeff: Yeah. Kathleen: And they created all this content around how to reduce patient no-shows, and all of a sudden, their marketing took off, and then they could, later on down the line, talk about medical waste, but they had to establish that bond and that line of communication first. So that was all a very long way of saying- Jeff: I completely agree. Kathleen: What you talk about really hits home. Jeff: I completely agree. When you can strike upon that, it's magic. And isn't it funny that the content part of our conversation tied back to finding out what is your customer's pain, listening to your customers. Same thing with how should you approach voice, and how should you approach audience building, and how should you ... You can't go wrong by coming back and understanding where your customers live, and I think we fail to because we're so caught up in a checklist of, "Oh, we've got to launch this. I've got to do this, I've got to do this." And we get very me-centric about ourselves, the brand, the product, and magic can happen when you put yourself in the shoes of that customer. Kathleen: Yeah, I've always heard people say, and I think it's so true, that we as marketers are our own worst enemies because we know all this as customers, but as soon as we put our marketer hat on, we immediately forget all of it, right? Jeff: Yeah. Kathleen: And we do the opposite of what we should do. Kathleen's Two Questions Kathleen: So I feel like we could talk all day about voice search. There's so much interesting stuff here, and I'm fascinated to see where Yext is going. I'm definitely going to watch that more closely now, especially given some of the recent releases you had with Amazon Alexa integration, et cetera. Before we wrap up, though, two questions that I always ask everyone that I interview, I'm really curious to hear what you have to say. The first, and this one I'm really interested in because you have been in this world of content marketing for quite some time and you've seen a lot and you've worked for a lot of the companies that have been in the middle of all this. Company or individual, who do you think is doing inbound marketing really well right now? Jeff: So as I thought about my answer to this question, I realized that I am no longer the consumer of a lot of inbound marketing, even though I'm the CMO. Let me explain, and this is I think important for those of your audience who are trying to reach a CMO. We are of a scale that I have a great marketing core team of lieutenants who own marketing operations and demand, who own brand and marketing strategy, who own revenue marketing, including field, owned and sponsored events, creative, international, et cetera. So my inbox is inundated with all sorts of efforts to attract my attention, dangling on the end of the fishing pole, a piece of content that I could download. The best you can hope for from me, and I could be an anomaly, is I will just forward that along to one of my lieutenants and say, "For your consideration." I know they are busy, and I do not expect anything back from them, but if it piques their interest and they dig into it, they know to come back and say, "Hey, there could be an interesting solution here." So perhaps rather than answer who is the best at inbound, how do you perhaps penetrate the wall? And inevitably, the things that get through are the things that are able to succinctly and quickly convey value. So provocative research that's on point with what we're doing, people who are able to lead with the lead as opposed to burying the lead about ROI, around certain solutions. And also ... whatever ... who aren't guilt tripping you that you haven't responded to them, or you haven't done x, y, or z, and they've sent you ten emails. If you tell me you've sent me ten emails, I know I've ignored you nine times. Kathleen: Yeah. Jeff: I'm not going to respond to the tenth. So I know this ... I'm explaining an outbound marketing aspect, but those same resources are the same ones that are going on the inbound sites, this is just the outbound activity of that. I'm just not in a search and find part of my career because it's up to those lieutenants to say, "Oh, we've got this pain point. We need to go find a solution." They're going to be the ones that are looking for that inbound solution, unless it is something so big and so pressing that I'm going to enter into that conversation. Kathleen: What was the last company that was able to penetrate the wall for you? Jeff: Oh, how exciting. Let me go into the forwarded mail. Actually, I know right off hand, I don't know the company name, but I know there is a company that manages field events that had sent us something. I know that PFL, which is a printing and resource company, sent a really nice mail piece to me with several pieces of content in it as well as a mug and some caramels, and it was very funny because the BDR who had sent it emailed me and said, "Oh, I hope you got my gif," et cetera. "I'd love to schedule a follow-up call." I didn't respond to him because I didn't know what he was talking about, I hadn't gotten it yet. His email had beaten the package. So then, all of a sudden, literally five minutes later the package arrives, I'm like, "Oh, oh, this is really interesting." I had a good conversation with him at an event recently. I didn't respond, but I forwarded it along to the person who runs campaigns for us and gave him the package and the caramels and the coffee mug, I will note. I didn't hold onto it. Kathleen: Oh, you're so nice, you didn't eat the caramels. Jeff: I didn't eat the caramels. But that is how it can work, and it was because ... they didn't know that was a particularly good time to hit us. We were the ones who decided it was, and now there's an ongoing conversation because we're talking with multiple players, and assessing pricing and value and everything else. In an inbox, if I were to just let my inbox run today, I bet you I would get probably a hundred unsolicited emails. That's just untenable to respond to. Kathleen: Yeah. Jeff: So going back to your question, inbound marketing remains strong because it's my lieutenants who are going to go out and search, and that's where you want to be found for the types of solutions and speaking to the pain points that they're looking for. Kathleen: Yeah. Makes sense. So you've got to not only know your ultimate target audience, but you've got to know who the influencers are as well. Sometimes, they're the ones that you have to get first. Second question. The world of digital marketing is changing so quickly. Voice search is a great example of that. How do you personally stay educated and up to date on all these changes? Jeff: So my entire marketing career grew up around the internet. I've shared this on other podcasts, but I do not have a business class to my name. I've never taken a marketing class. I was a Mass Communication undergrad BS, an appropriate abbreviation for the degree, I guess. And I got a Master's as well, a law degree. I practiced law for a couple years before I wove my way back towards technology in the mid '90s as the internet was exploding. So one of the things I did is I just started going down what I call the rabbit hole, was following the links to stories that were of interest, and I discovered very early on that they were linking to sources that I liked, so then I'd subscribe to that source, and then I'd subscribe to that source, then unsubscribe to things as they became less and less valuable. What I can tell you today, is that one of the ones that I still subscribe to that I know were very early on, is SmartBrief. So for your audience, if they aren't aware, SmartBrief is a company that actually manages and produces I think over 200 newsletters for different industry associations or topical areas, and I love their synopsis. It is actually the model upon which, arguably, The Skimm and Inside are based. They have been summarizing the news around particular topics. So they have a leadership SmartBrief, they have a social media SmartBrief, they have a mobile SmartBrief, they have a franchise association SmartBrief. That is such a great summation because just skimming the headlines and skipping through can be a powerful way, especially on the train or commuting or what have you, to quickly digest. I also remain a big fan and loyal subscriber to eMarketer. So loyal, as I've told them in the past, that I remember their charts before they were black and red. And they rebranded them in ... that is one of the great untold branding stories, about how they branded the color of their charts. Kathleen: Yeah. Jeff: And now, you see red and black, you know it's eMarketer. Kathleen: So true. Jeff: And what I love there, it's always provocative to understand trends and how consumer behavior or other behaviors are working. So I really like that. I could go on and on with the subscriptions, but it really is about finding the ones you like and going down the rabbit hole to find others. Kathleen: I love those all. Those are all new ones, nobody has mentioned them before, so I'm going to definitely be checking them out. So much good stuff here. I learned a tremendous amount, and I'm sure that there are listeners who ... and also who are now realizing that they need to gain greater control over their own presence online. How to Reach Jeff Kathleen: So if someone listening has a question, wants to learn more, wants to check out Yext, what is the best way for them to find information about Yext online and also to find you online? Jeff: Sure. So Yext.com, Y-E-X-T.com has all the information about the company. You can sign up to get a demo if you are a small business. You can even go through the process and actually sign up and subscribe. We are on all the social channels, so you'll find us there. My personal Twitter is @JKRohrs, and if you ... you can DM me there with a question, always happy to ping you back and answer. But those are probably the two primary ways and the best ways to get ahold of me. Kathleen: Great. Thank you so much. Thanks for all the great information and the wonderful sources to check out for digital marketing knowledge. It's been fascinating to me. If you're listening and you liked what you heard, I would really appreciate it if you would give the podcast a review on iTunes or Stitcher, the platform of your choice, and if you're listening and you know somebody who is doing kick ass inbound marketing, like Jeff is, tweet me @WorkMommyWork because I would love to interview them. Thank you so much, Jeff. Jeff: Thank you.
Discover the concept of the "Everywhere Brand" and Digital Knowledge Management — and how marketers today should be putting these ideas to work in order to reach customers in all the moments that matter.
Matthew Rohrs, CEO of Sinapis Group, an international business accelerator program that provides early stage entrepreneurs with advanced business training integrated with Kingdom Business principles, intensive mentorship, and the opportunity to compete for seed capital. Matthew leads the charge leveraging his passion and gifting for creating integration between faith and work. What does it mean to be called by God to business? What does it mean to have a personal and vital connection to Christ? Matthew poses questions that he asks both himself and Sinapis which then leaves us to ask ourselves, are we living to this spiritual integration? Should we believe it’s the truth. What is the best way to navigate your calling, gifting, and wiring to be the best use to His service? Hear more about Kingdom business, the background story of Matthew, and how entrepreneurs in developing and emerging countries and markets are overcoming challenges and taking their businesses to new levels. Visit www.sinapis.org for more about Matthew and the organization!
On this episode fellow podcasters and Methodist social media personalities extraordinaire Drew McIntyre and Evan Rohrs-Dodge join us for a wide ranging discussion of such topics as itinerancy, Christian authors, Moby Dick, seminary education, Western Protestantism, and the need for catechesis.
Jeffrey K Rohrs is a creative, strategic, and experienced marketing leader with a passion for collaboration, innovation, and building dynamic brands in today's fragmented media landscape. Author, speaker, recovering attorney, bacon-lover, and Clevelander-at-heart who serves as Chief Marketing Officer for digital knowledge management platform Yext in New York City. His first book, AUDIENCE: MARKETING IN THE AGE OF SUBSCRIBERS, FANS & FOLLOWERS, establishes "proprietary audience development" and the flip side of content marketing and a modern marketing imperative. The Social Content Marketing Blog named AUDIENCE the #1 social media marketing book for Academia stating that, "[it] should be seriously considered as the primary text for an MBA-level course in social media marketing." Follow Jeffrey on Twitter at @jkrohrs. He can also be found on LinkedIn. You'll Learn: How Jeffrey transitioned from a recovering attorney to professional marketing. How his foundation in the arts and communications prepared him for his non-traditional rise to CMO. How Lexis-Nexis missed the rise of the search engine. What kept Jeffrey from pursing a broadcasting career and applying to MTV. Why the marketing event space has gotten out of hand. Brand safety is a shared responsibility between advertisers and programmatic vendors. 3 Key Points: Always follow the trend line. Brands need to have a disaster preparedness plan in the event one of these influencers goes sideways on them… because they can. The degradation of journalistic standards have contributed the rise of #FakeNews. Resources Mention: Audience: Marketing in the Age of Subscribers, Fans and Followers by Jeffrey K. Rohrs The Everywhere Brand by Jay Baer & Jeffrey K. Rohrs Killer Resources: Ready to go pro but aren't sure if College is the right choice for you? Get my Ultimate Digital Marketing College Guide. Like the podcast? Then you'll love the book! Grab Beyond Buzzwords on Amazon. In the last three months of the 2016 Presidential election fake news outperformed real news on Facebook. DON'T be taken advantage of. Our Digital Discernment course teaches you how to call B.S. online. Support this podcast: Like what you hear? Consider becoming a patron at https://www.patreon.com/MarketingDisenchanted. I'm a small, independent podcaster so your support goes a long way in making sure I have the funds to keep the podcast going. Go to Patreon.com and check out my awesome pledge levels. You're doing a good deed and will be rewarded handsomely for it! Thanks in advance. Like what you hear? Book me to speak! While podcasting is a personal joy of mine, nothing beats connecting with like-minded people in person. Go to ConsultTemi.com to book me for your next conference, meeting or event. Let's Connect! Follow me on Twitter Connect on LinkedIn Shoot me an email: Temi at ConsultTemi.com (Sorry, had to break the email link to stymie the bots… damned bots.)
Jeffrey K. Rohrs, CMO of Yext and author of the esteemed book Audience: Marketing in the Age of Subscribers, Fans, and Followers" joins Heike and Joel on the Cloudcast. Listen as Jeff shares his top marketing trends for the rest of 2017, including Siri, hyper-granular mobile search, the importance of company culture and employer marketing, and brand authenticity. Resources for this episode: Jeff's company: http://yext.com Subscribe to the Cloudcast: http://sforce.co/cloudcast Talk to Heike and Joel about upcoming topics, future guests, or whatever else is on your mind: http://twitter.com/youngheike http://twitter.com/joelbook
It is probably easier to discuss the items we didn't talk about on this show rather than the ones we did. That is due to my guest, Jeffrey K. Rohrs, Chief Marketing Officer of Yext, is an incredible resource for the bridge between marketing and physical presence. Yext provides fantastic location-based services for their customers who are looking to bring some calm to the chaos that is online location listings. Jeffrey describes why location is so important for business, some lessons we can learn from Pokemon Go, and how specific verticals like healthcare are embracing that platform. Every time I get a chance to chat with Jeffrey; I know there will be a smile on my face, and will leave smarter than I was when the conversation started.http://emktr.co/2cwKzwphttps://www.linkedin.com/in/jkrohrshttps://twitter.com/jkrohrshttp://www.audiencepro.com/http://yext.com
Jeffrey K. Rohrs from Yext and Raj Nijjer from GeoMarketing.com join the Content Pros Podcast this week to share a stunning breakthrough in the industry of location data, how Google is giving more control to business, and why this matters to you. Special thanks to our sponsors: Oracle Marketing Cloud Uberflip Convince & Convert In This Episode: Why location data should matter to you How Yext's recent Google integration has changed the game for your company How to align two separate teams to achieve the same vision How Google has let you down and you may not even know it The importance of a passionate CMO How to balance serving your audience and serving your parent company Resources: GeoMarketing.com Yext Yext Power Listings Raj Nijjer's Twitter Jeffrey K. Rohrs' Twitter Visit ContentProsPodcast.com for more insights from your favorite content marketers.
Durch Unterstützung von dem Fraunhofer Institut für Solare Energiesysteme ISE konnte sich Edwin Hernandez mit der Optimierung von Sonnenkollektoren befassen. Speziell ging es dabei um Thermische Sonnenkollektoren, bei denen das Sonnenlicht einen flüssigen Wärmeträger erhitzt. Diese Träger können Wasser, Salzlösungen oder Öle mit hohen Wärmekapazitäten sein. Gängige Solarkollektoren verwenden inkompressible Fluide, wie Öle oder Wasser unter hohem Druck, die ihre Phase während der Erwärmung und Abkühlung nicht ändern. Die spannende Frage ist nun, wie sich die Verwendung von kompressiblen Fluiden auswirkt, beispielsweise bei Fluiden, die- wie Wasser- bei Erhitzung gasförming werden. Dies hat Edwin Hernandez simuliert. Die Grundlage für die Simulation ist das lang erprobte PFM (plug flow model) im ColSim - Collector Simulation Environment des ISE für inkompressible Fluide, wo vorausgesetzt wird, dass immer die gleiche Masse ein Rohrstück betritt, wie sie das Stück am anderen Ende verlässt. Diese Massenbilanz für ein Rohrstück wird bei kompressiblen Fluiden verletzt, da die gasförmige Phase ein deutlich höheren Platzbedarf hat. Im Modell wird das Rohr Im Kollektor sinnvollerweise eindimensional angesetzt, da die Länge des Rohrs die Dicke bei weitem überschreitet. Darauf werden die Bilanzgleichungen formuliert. Die enstehenden Gleichungen werden diskretisiert und approximativ gelöst. Die Umsetzung eines erweiterten PFM-Verfahrens (EPFM) und der SIMPLER-Methode erfolgte als neues Modul im ColSim - Collector Simulation Environment Framework. Die neue Methode berücksichtigt ein viel umfangreicheres physikalisches Modell, ist im Gegensatz zu den direkten Lösern des PFM-Verfahrens nun aber auch nur iterativ und damit hier mit mehr Rechenaufwand lösbar. Literatur und Zusatzinformationen H. Walter: Modellbildung und numerische Simulation von Naturumlaufdampferzeugern, VDI-Verlag, 2001. J. F. Feldhoff, T. Hirsch, R. Pitz-Paal, L. Valenzula: Transient models and characteristics of once-through line focus systems, SolarPaces, Beijing, China, 2014. ColSim - Collector Simulation Environment
Audience: Marketing in the Age of Subscribers, Fans and Followers by Jeffrey K. Rohrs https://www.salesartillery.com/marketing-book-podcast/audience-jeffrey-rohrs
On this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed the new Twitter group DM feature. We also added some more social media commentary about the recent Super Bowl — the game, the half-time show, the ads, and everything in between. Listen for the full sound bite and enjoy these useful links to the news, trends, and tips included in this week’s show. Beyond the Sound Bite Twitter Group DM: A live test with William Shatner (Mashable) Here’s our commentary on this year’s Super Bowl Ads — Monday Morning Ad Quarterback: The Best Ads of Super Bowl XLIX And how social were brand’s in this year’s Super Bowl? Not very as Jeffrey K. Rohrs points out in this insightful post (Salesforce Marketing Cloud) Remember, the Social Sound Bite is just the appetizer! On Monday morning we’ll serve up a fresh new episode of the On Brand Podcast. Last but not least … Subscribe to the podcast – You can subscribe to the show via iTunes, Stitcher, and RSS. Rate and review the show – If you like what you’re hearing, head over to iTunes and click that 5-star button to rate the show. And if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast. OK. How do you rate and review a podcast? Need a quick tutorial on leaving a rating/review in iTunes? Check this out. Until next week, see you on the Internet!
PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose
In this post Super Bowl episode of #ThisOldMarketing, Joe and Robert discuss research on how almost no Super Bowl advertisers added calls-to-action of any kind to their $4.5 million dollar ads. SnapChat launched a new content series (which, of course, will disappear after 24 hours) and Conde Nast is paying journalists to create content for brands (as well as work a day job). Rants and raves include an indepth look at what makes a great content marketer from Joe and Robert rants and raves about Nationwide's Super Bowl ad (that everyone hated but Robert). This week's TOM example: Dell's Corporate Responsibility Report.
Back in the day before email and smartphones, it was common for people to stop working and leave the office at 5pm.Now, we are all constantly connected to our work and our time has become scarce. This creates a common issue that marketers struggle to overcome: My customers don't have time for me.That may be true on the surface, but if you want to break through and steal some time or borrow some attention from your potential customers and client, you need to give them something that is hyper-relevant.An example of this hyper-relevant messaging comes from a Guatemalan sneaker company, Meat Pack. By installing their mobile app, sneaker fans can get the best deals on hot new items. The app, which includes a GPS locator, has been successful in pulling customers away from competitors and generating buzz (http://www.thinkwithgoogle.com/campai...). Today's Sprout Social shout out goes to Jeffrey K. Rohrs, fellow Social Pros Podcast host (http://socialpros.com) and a good friend. Jeff is a wonderful speaker and used the Meat Pack case study in a recent talk. He also is the author of Audience: Marketing in the Age of Subscribers, Fans, and Followers, which is a must-read for digital marketers (http://www.amazon.com/Audience-Market...).Jay Today (http://www.convinceandconvert.com/jay...) is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration. The show is sponsored and produced by Candidio (http://candidio.com), a simple and affordable video production company, and Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day.
Back in the day before email and smartphones, it was common for people to stop working and leave the office at 5pm. Now, we are all constantly connected to our work and our time has become scarce. This creates a common issue that marketers struggle to overcome: My customers don't have time for me. That may be true on the surface, but if you want to break through and steal some time or borrow some attention from your potential customers and client, you need to give them something that is hyper-relevant. An example of this hyper-relevant messaging comes from a Guatemalan sneaker company, Meat Pack. By installing their mobile app, sneaker fans can get the best deals on hot new items. The app, which includes a GPS locator, has been successful in pulling customers away from competitors and generating buzz (http://www.thinkwithgoogle.com/campaigns/meat-pack-hijack.html). Today's Sprout Social shout out goes to Jeffrey K. Rohrs, fellow Social Pros Podcast host (http://socialpros.com) and a good friend. Jeff is a wonderful speaker and used the Meat Pack case study in a recent talk. He also is the author of Audience: Marketing in the Age of Subscribers, Fans, and Followers, which is a must-read for digital marketers (http://www.amazon.com/Audience-Marketing-Subscribers-Fans-Followers/dp/1118732731). Jay Today (http://www.convinceandconvert.com/jay-today) is a video podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer. Join Jay daily for insights on trends, quick tips, observations and inspiration. The show is sponsored and produced by Candidio (http://candidio.com), a simple and affordable video production company, and Sprout Social (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day.
News flash: There is no secret sauce when it comes to gaining customers. And you can't always convince people to pay for your products and services - that's not the way modern business works. Instead, you have to give away everything you know. This requires both patience and courage to make sure you're doing things the right way. Today's Sprout Social shout out goes out to Jeff Rohrs of ExactTarget and co-host of Social Pros. We're so proud of him because his book, Audience: Marketing in the Age of Subscribers, Fans, and Followers, was named one of the 25 books that marketers and CMOs are reading this year. Jay Today is sponsored and produced by Candidio, a simple and affordable video production company, and Sprout Social, a social media management and analytics company that Jay uses for much of his social media every day.
My guest on this episode is Jeff Rohrs, author of the amazing book: AUDIENCE: Marketing in the Age of Subscribers, Fans & Followers, as well as head of ExactTarget’s Marketing Insights Team. When Jeff speaks to audiences about the subject of audience, he begins with a reminder that marketers should use paid, owned and earned content to not only sell in the moment, but to build a proprietary audience for the long term - as an asset. Those brands with a loyal proprietary audience depend less on paid media. Proprietary Audience Development - PAD - is about developing audience that reduces a brand's dependency on paid media to engage with your brand to buy more. The strategy begins with an understanding of where your audience spends time so you don't waste time in places where they are not. The show notes for this podcast episode are available at the Social Business Engine show website at http://www.socialbusinessengine.com/podcasts/proprietary-audience-imperative/.
Jeffrey K. Rohrs is a pied piper of marketing sensibilities. In his role as Vice President of Marketing Insights for ExactTarget, a salesforce.com company, he speaks around the globe on digital marketing topics while also leading ExactTarget's content marketing, research, social media, and thought-leadership teams. Jeff also co-created and continues to produce the award-winning SUBSCRIBERS, FANS & FOLLOWERS Research Series.His first book, AUDIENCE: MARKETING IN THE AGE OF SUBSCRIBERS, FANS & FOLLOWERS, explores the emergence of Proprietary Audience Development as a core marketing responsibility. Informed by Jeff's deep knowledge of email, mobile, search engine, and social media marketing, the book is a must-read for CEOs and new marketers alike -- anyone looking to gain a competitive advantage in today's ever-expanding marketing universe.Prior to joining ExactTarget, Jeff served as President of Optiem, a digital marketing agency where his clients included Calphalon, Insurance.com, and Sherwin-Williams. He's also a recovering attorney, bacon-lover, and die-hard Cleveland sports victim. Jeff lives in Lakewood, Ohio, with his crafty wife, two terribly entertaining kids, and a dog that thinks she's human. There's probably a book in that too.
Jeffrey K. Rohrs is a pied piper of marketing sensibilities. In his role as Vice President of Marketing Insights for ExactTarget, a salesforce.com company, he speaks around the globe on digital marketing topics while also leading ExactTarget's content marketing, research, social media, and thought-leadership teams. Jeff also co-created and continues to produce the award-winning SUBSCRIBERS, FANS & FOLLOWERS Research Series.His first book, AUDIENCE: MARKETING IN THE AGE OF SUBSCRIBERS, FANS & FOLLOWERS, explores the emergence of Proprietary Audience Development as a core marketing responsibility. Informed by Jeff's deep knowledge of email, mobile, search engine, and social media marketing, the book is a must-read for CEOs and new marketers alike -- anyone looking to gain a competitive advantage in today's ever-expanding marketing universe.Prior to joining ExactTarget, Jeff served as President of Optiem, a digital marketing agency where his clients included Calphalon, Insurance.com, and Sherwin-Williams. He's also a recovering attorney, bacon-lover, and die-hard Cleveland sports victim. Jeff lives in Lakewood, Ohio, with his crafty wife, two terribly entertaining kids, and a dog that thinks she's human. There's probably a book in that too.
Welcome to episode #403 of Six Pixels Of Separation - The Twist Image Podcast. There are few people as passionate as Jeffrey Rohrs when it comes to brands and connecting with consumers. It's gotten so hot and heavy for him, that he wants brands to be like bands. He wants brands to not just have customers and members of a loyalty program. He wants brands to build, nurture and have an audience. Rohrs heads up ExactTarget's Marketing Insights Team (which is now a part of Salesforce.com). He's a specialist on content marketing and social media (so, you know that we're going to get along). Late last year, he published his first book, Audience - Marketing In the Age of Subscribers, Fans & Followers. He's also the co-creator of Subscribers, Fans & Followers Research Series (which is world's first and longest-running examination of consumer relationships with brands through email, mobile, and social channels). He also loves bacon... so what's not to love? Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #403 - Host: Mitch Joel. Running time: 34:33. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! In conversation with Jeffrey Rohrs. Audience. Subscribers, Fans & Followers. Follow Jeffrey on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #403 - Host: Mitch Joel. Tags: advertising podcast audience blog blogging brand business book business podcast content marketing david usher digital marketing exacttarget facebook itunes jeffrey rohrs marketing blogger marketing podcast podcast podcasting salesforce social media subscribers fans and followers research series twitter video podcast
In the final episode of 2013, Bill interviews marketing expert Jeffrey Rohrs. Author of "Audience: Marketing In The Age Of Subscribers, Fans & Followers," Jeff heads up ExactTarget's Marketing Insights Team. He has some great advice that applies to not only Marketing but also to the sales process. His advice is truly noteworthy. You really do not want to miss it! From all of us The Avanced Selling Podcast, we would like to wish you Happy Holidays!
Jeffrey Rohrs, Vice President for Marketing Research & Education at ExactTarget The Society for New Communications Research (SNCR)podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues. In this program, we present a conversation with Jeff Rohrs, Vice President for Marketing Research & Education at ExactTarget. The company won an award in the Corporate category for its SUBSCRIBERS, FANS & FOLLOWERS research series. A “recovering attorney” and Cleveland sports fan/victim, Jeff serves as Vice President for Marketing Research & Education at ExactTarget. In this capacity, Jeff spearheads the SUBSCRIBERS, FANS & FOLLOWERS research series, ExactTarget's SUBSCRIBERS RULE! philosophy, the company's annual Connections User Conference programming. Over the years, Jeff has presented at a wide variety of industry events including ad:tech, The CMO Club Summit, IAB MIXX, SXSW, Wired's Social Media Summit, and WOM Supergenius. Before joining ExactTarget, Jeff was President and Chief Interactive Strategist for Optiem, a digital marketing agency based in Cleveland, Ohio, where his clients included Sherwin-Williams, Calphalon, and Insurance.com. Jeff received his J.D. and Masters in Mass Communication from Boston University, and he holds his B.S. in Mass Communications from Miami University where he serves on the Advisory Board for the school's Armstrong Center for Interactive Media Studies. You can read more about the winning ExactTarget entry on the SNCR website. The podcasts are being produced by Steve Lubetkin of Lubetkin Global Communications LLC, a Senior Fellow of SNCR and a member of the SNCR Advisory Board. The podcast series appears weekly on Thursdays over the next several months. Subscribe to the RSS feed for the SNCR podcast. Subscribe to these podcasts in the Apple iTunes Music Store.
Lubetkin Global Communications » Society for New Communications Research (SNCR)
The Society for New Communications Research (SNCR)podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues. In this program, we present a conversation with Jeff Rohrs, Vice President for Marketing Research & Education at ExactTarget. The company won an award in the Corporate category for its SUBSCRIBERS, FANS & FOLLOWERS research…