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SHOW NOTES Good Note: Using the time during COVID to redo their entire app that hadn't been redesigned in over 7 years. Bad Note: There have been many pivots over the years, it took realizing that the 1 type of customer that they had been revolving their business around was not best customers to look for. Redesign the old model and track your metrics. Bandmates: Working personally harder will only get you so far, you can't be good at everything let only give it their 100% focus. Alleviate it with bandmates to spread the work accordingly. With the expense of hiring, you will make it back in the long run whether it been personally or financially. Cash Flow: Being a very conservative company, they determine what's left over and how to allocate that. Take the time to think things through. Don't go too crazy with your money and don't be too stingy. Instruments: In the early days it was more about working with what you have. Later to realize there are many different types of tools to help with being more efficient. Tools for project management, messengers, dropbox etc.. Even if they are not necessary you can always give them a try. THE STORY teelaunch is a leading print on demand fulfillment company. We take your design ideas and orders and fulfil them from start to finish. When someone orders on your website, we will print the product, ship the product and act as a customer liaise if anything goes wrong. Put simply, you don't need any inventory, any large investments or anywhere to store and ship your products. You ONLY pay for the items printed, so you ONLY pay if you sell something! Focus on what you're good at and what's most important to your business – and we will take care of the rest!

You ONLY have five seconds! Your Life comes down to five-second decisions.Start counting backward to yourself, 5-4-3-2-1, then do something. If you don't take action within that five seconds, your brain will kill the idea and you'll talk yourself out of doing it. This episode is about universal productivity too, a one-size-fits-all solution for the one problem we all face —procrastination! Stay Tuned!

SPLIT SINGLE – Nothing You Can Do to End This Love (single) UNDERWATER SUNSHINE – It’s You (Suckertree) YOUR ACADEMY – Why Don’t We? (s/t) ANDY BOPP – I’m a Jetfighter (single) JIM TRAINOR - Heaven Descending (Staring Down the Sun) :10 LOVEBREAKERS – Family Man (Primary Colours) RADIO DAYS – What is Life? (Rave On!) TAMAR BERK – In The Wild (Restless Dreams of Youth) ALL OVER THE SHOP – Movin’ Too Slow (s/t EP) THE AUGUST TEENS – This Time I (I’m Selfish and So is My Cat) THE LEGAL MATTERS - A Memory of a Sound (Chapter Three) :22 TEENAGE FANCLUB – Living With You (Endless Arcade) SILVER SYNTHETIC – Out of the Darkness (s/t) SILVERTWIN – You Only (single) TUNS – We Stand United (Duly Noted) MATTHEW SWEET – Stars Explode (Cat’s Paw) DEADLIGHTS – Breaking Down (s/t) RINSE – Back Into Your Arms (single) MIDDLE KIDS - Some People Stay In Our Hearts Forever (Today We’re the Greatest) THE INSTITUTES – All That You Ever Know (single) NADA SURF – Telescope (Karmic EP) CADDY – Heart of Stone (Detours & Dead Ends Vol. 1) CAPER CLOWNS – Pineapple Songs (Abdicate the Throne) JELLYFISH – Baby’s Coming Back (Bellybutton) BRUCE MOODY – Survival (Forever Fresh!) THE TISBURYS – Fading Light (Sun Goes Down) THE REDUCERS – Let’s Go (Live in NYC) THE FORTY-NINETEENS – It’s For Fun (New Roaring Twenties) THE PEEVES – Radio (Big Blast Singles) CHEAP TRICK – Here’s Looking at You (In Another World) TEN TONNES – Everything You Got (single) JOE DILILO – Loser Girl (single)

WEEZER – I Need Some of That (Van Weezer) SEAWAY – Big Vibe (Big Vibe) PIONEERS – Say What You Want (single) RUBY FIELDS – R.E.G.O. (single) SPLIT SINGLE – Nothing You Can (Amplificado) TUNS – Words & Music (Duly Noted) RADIO DAYS – I Got a Love (Rave On!) UNDERWATER SUNSHINE – Honey Glazed (Suckertree) ANDY BOPP – Bicycle Parts (single) STAR COLLECTOR – Rip It Off (Game Day) JOE BENOIT – Lucky Man (What Kind of World) CAPER CLOWNS – I’d Be Me (Abdicate the Throne) 5/7 HAYLEY MARY – Would You Throw a Diamond? (single) TEN TONNES – Girl Are You Lonely Like Me? (single) LEGAL MATTERS – Please Make a Sound (Chapter Three) SILVER SYNTHETIC – Around the Bend (s/t) ZACH JONES – Up & Down & Blue (Be Nice!) SILVERTWIN – You Only (single) GUIDED BY VOICES – Trust Them Now (Earth Man Blues) ROLLING BLACKOUTS CF – She’s There (Sideways to New Italy) DINOSAUR JR. – I Ain’t (Sweep it Into Space) RAT COLUMNS – Hey I Want to Give You The World (Pacific Kiss) CADDY – No Money (Detours and Dead Ends Vol 1) RYAN ALLEN – Look In My Eyes (What a Rip) THE ARMOIRES – Paris 1919 (Incognito) DAVID WOODARD – About New York (Butterfly Effect) JIM BASNIGHT – She Don’t Rock (single) THE JACKS – Pretty Poison (Make Em Cry) THE FORTY-NINETEENS – It’s the Worst Thing I Could Do (New Roaring Twenties) ROOFTOP SCREAMERS – Buckle Up (single) CHEAP TRICK – Here Comes the Summer (In Another World)

How’s your relationship with food? Is it “complicated”?   In our weight and image-obsessed culture, it is very easy to feel very overwhelmed about food. This “complicated” relationship can sabotage our very best efforts, leave us feeling down, and simply take the fun out of eating.    Who wants that? I’m here to tell you, it doesn’t have to be this way!   In this episode,  I’m going to dive into the 10 signs of an unhealthy relationship with food.    This type of relationship may be considered to be a form of disordered eating.    Many are unaware that they may have disordered eating.  Disordered eating is defined as a variety of disturbed, abnormal eating behaviors, and every 3 out of 4 women suffer from it...and most aren’t even aware!   Disordered eating is often ignored, or worse, celebrated or prescribed in our fatphobic, “wellness”-obsessed culture. Are you curious if your “clean eating” might be too clean?    Here are some signs that your relationship status with food is “Complicated”.   I'll be diving a bit deeper into the following in today's podcast   You ONLY focus on “CLEAN EATING”  You avoid all the foods you actually WANT when in social settings You categorize food as either “good” or “bad” You live according to strict rules and beat yourself up if you break them You are a portion control freak You have feelings of guilt around food You use exercise as a means to “earn” food You give weight-based compliments Everything is all about the numbers  You have designated “Cheat” days   What’s the difference between a healthy approach to food versus the above 10 that makes the relationship “complicated”?    FLEXIBILITY??? TRUST??? LETTING GO???   Let’s talk about this “complicated” relationship and how you can mend it. 

Key points for future Alex: DO NOT agree, even casually, to do any labor or work or casual 'just pitch in from time to time' in exchange for shelter. The agreement needs to be something sustainable even should you be unable to get out of bed for a month or need to leave town for an indeterminate time. Do whatever you need to do, costumes or role or whatever, to assure yourself that this is business and you are the most important person to you. Work out in advance IN WRITING for YOU ONLY what your highest possible price is, especially if you plan to start out low. Err on the side of caution and remember emergency expenses.If you can, listen to this whole episode to feel better and more confident going forward, and reassured that you can handle it even if everything goes wrong. There's a little theatrical music in there for you, and reminders of things you may forget that are powerful and awesome about you (and guidance for how to hear that if you're having a tough time believing it). Remember that I'm pulling for you. We're all in this together, because I'm part of you like all the past versions of you and the figments of your imagination who are doubtless keeping you company wherever you are in your life. Call on the bits of you where your strengths and feistiness lie. It's fine to feel fear, but maybe find ways to keep going anyway. Whatever's next, I know you're going to make it outstanding. If you can thing of five nice things to do for you after some triggering or distressing thing you gotta do to survive, go for it.

Oct 11, 2020 Notes from "I'm Not Throwing Away My Shot"...10/11/20 Speaker: Pastor Sparks Text: Mark 10:46-52 -What have you been doing in this time we’ve been in this pandemic? -Preparation is necessary so that you can rise to the occasion when the occasion presents itself! Don’t wait until the moment hits, put in the work before the moment so you can meet the moment! -In this scripture, we meet “Blind Bartimaeus”; in those times, the prefix “bar-” meant “son of”, so Bartimaeus means “son of Timaeus” So, how do you NOT throw away your shot? 1. Use What You Have Until You Get What You Want * Bartimaeus couldn’t see, but his other senses were heightened. His sense of smell was sharper, his hearing was clearer, so there were things he could smell & hear that others couldn’t * Some ppl spend so much time wishing for something they don’t have, that they can’t utilize the things they do have 2. Recognize This May Be Your Only Chance * Never take an opportunity for granted because you may never get it again! 3. Don’t Let Folks Get In Your Head * People who haven’t experienced your desperation can’t tell you how to respond in your desperation * Bartimaeus didn’t let the crowd telling him to “shut up” keep him from getting to Jesus! 4. Swallow Your Pride * Plain & simple, Bartimaeus wasn’t too proud to beg! * He was willing to be looked at crazy if it meant he could get closer to Jesus! 5. Let Go of Anything Holding You Back * Before you can correct folks, you gotta show you care for folks * Bartimaeus threw his cloak aside, meaning he was willing to let go of anything that stood in between him & Jesus! * We’ve gotta put our stock in something more secure than stuff that can be here today, gone tomorrow 6. One Day You’ll Understand God’s Purpose for You * Only what you do for Christ will last * Until your purpose is revealed to you, keep preparing! Sermon Notes Courtesy of Deacon Anthony Sparks

I still rememberThird of DecemberMe in your sweaterYou said it looked betterOn me, than it did youOnly if you knewHow much I liked youBut I watch your eyes, as sheWalks byWhat a sight forSore eyesBrighter than aBlue skyShe's got youMesmerizedWhile I dieWhy would you ever kiss me?I'm not even half, as prettyYou gave her your sweaterIt's just polyester, but you like her betterWish I were HeatherWatch as she stands withHer holding your handPut your arm 'round her shoulderNow I'm getting colderBut how could I hate her?She's such an angelBut then again, kindaWish she were dead, as she

The most frequently asked question I've heard in the last three months is something along the lines of, "How do I give an online presentation that doesn't suck?" First off, it's hard! Second, it requires a little more thought than just showing up and talking. I put together a list of seven ways to improve at online presenting. But first, here are the seven reasons you suck at it: 1. You lost them at the seventh second when you hit a technical glitch related to your slides. 2. You're boring. 3. You won't turn your camera on. 4. Everyone sucks at online presentations. 5. You're talking AT your audience. 6. You didn't think about your audience. 7. You ONLY thought about your audience.  See the full list including tips to improve here.  Got a topic you want covered on my show? Email me at angela@speakersisterhood.com and you may hear it on an upcoming episode!   

Ancestors of the Future. Follow the BlueCloud. This life is Only of You & Only of Yourself. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/anamericanpoetpodcast/message Support this podcast: https://anchor.fm/anamericanpoetpodcast/support

INTRODUCTION: Are you the caregiver in your household? Are you struggling to balance the demands from home and demands from your business? This episode is for you! It's for the person who is either staying up to 3:00 in the morning with a child who's sick, a teenager in drama, parents who are either in a nursing home or in your home, and you're taking care of them. You're a caregiver, you're a provider. TOPICS DISCUSSED IN THIS EPISODE: 1. Don’t Compare Yourself To Others For me, it was like I am trying to juggle the world. I had the world on my shoulders. I feel like I'm battling bitterness, anger, and frustration. I'm sluggish because I'm mentally and emotionally exhausted. There's just not enough hours in the day. A tiny part of me, either before I'm peeing, after I finished showering or right when I'm parking my car, was daydreaming about the me that I could see that I believed to be in my future. But all I could say to myself every day was, "How the flip am I going to get there? This seems so damn impossible." And what's real for me, is that not only was it impossible, but I just got more and more frustrated the more I looked at how other people were living their lives. I had old friends from high school, or I had people who I saw and I'm looking at their life and I'm looking at my life and I'd be like, shit. This is so frustrating because I just feel like I'm alone. And if that's you, I want you to know that not only are you not crazy, but that there's a way out and you're the key in the answer. But I want you to understand that it's going to be a matter of you putting some things in place, being clear on your truths and making a simple game plan just to get to the very first level of alleviating pressure. 2. Alleviating The Pressure Number one goal is to alleviate pressure, understand where the brunt of pressure is coming from. And then once you identify, then you can go, okay, great. If I alleviate this pressure, X happens and then it will free me up to do Y. That is the key. Once I started assessing what was creating the pressure for me the whole game changed. If you want to play the bigger game, you have to drop the weight that’s holding you down. 3. It’s Not Always Going To Workout – BUT That’s Okay. It doesn't always work out the way we think it's going to work out. It doesn't always happen like that. That's just not the way this thing goes. And the sooner that we're willing to understand that and own that fact, the easier life becomes because we don't set ourselves up. Because we have to know the process. 4. Understanding The Time You Have Next lesson, I had to look at my time and go, okay, great. Where is my number one time? What's not getting done? What makes me feel heavy? I felt like I had to get out of the feeling of being a failure as a mom. I felt like I sucked city because not only was dad gone and I had no answer for that, but the house was a wreck. Now I could go and clean my house and spend six hours. I don't have the time for that. I can't do that. But guess what I did? Instead of doing that, I was like, well, how much does it cost me to hire a maid? That was step number one. And I found a maid, I started asking around instead of going online or in the yellow book, I started asking around to people I know. I know there are things that you do that take a ton of time. Getting rid of the things that mentally take you or that make you feel inadequate is step number one. When you alleviate time, you have more time to focus on the things that make you money. I'm not going to clean my house because for the time I could spend cleaning my house, I'm going to spend putting into making more sales so I can make more money. 5. Setting Aside Time For You and You Only You need time. For me, it was at night. I decided to have my kids go to bed around 9:00 o'clock. It was tough to get us in this routine, but it allowed me to have my time. And unfortunately, during that period of time, I made a commitment that from about 9:30 to 12:00 was my time. I took a tiny little part of my world. I just got committed to every single night, no matter what, this was my time. And it wasn't my time to relax. There was no time to relax during those days. No, that was Saturday and Sunday stuff. This was my time to sit down. I went through all of my proposals. I prepared the next day the day before every day. I prepared where I was going to cold call. I prepared the proposals I was going to give. I typed up the letters. 6. Find A Dedicated Place For You To Work You can't be working all over the place. You cannot. You got to have a tiny spot that's just your own where you can work and you can work silently, in peace, and keep all of your things there. It's so important to have clarity in where you're working. The truth of the matter is that you have a responsibility, 100% you have a responsibility to yourself to make it easy for you to win. And setting up these tiny pieces of the puzzle, make it possible. 7. Don’t Take Personal Calls During The Day I for sure did not take personal calls during the day. No matter what. Mom, dad, cousin, sister, aunt, uncle, did not take personal calls during the day. Any time from 8:00 to 6:00. I had to treat my job like a job. I had to treat my business like a job. I had to treat it with respect. Because if I didn't treat it with respect then no one else was going to treat it with respect. I had to be conscious of where I was spending my time, energy and effort. No matter what. 8. Indulge and Don’t Apologize You have to allow yourself to indulge and not apologize. Whatever it is that gets you to the next day. This is not about you doing something dangerous, it's not about you endangering your family, your children. No, but don't feel like you spending half the day in your bathtub with bath salts is taboo and you shouldn't do it. Don't let anyone make you feel like two glasses of wine is going to be the end of the world for you. Don't let anybody make you feel like you listened to hardcore rap music by Tupac Unedited is going to be a bad thing. I really truly mean you have to do, this is just about keeping your MO, your motive, your mojo and its prime every single day and indulging. You do not have to be super woman. You do not have to be Superman. You do not have to figure everything out, but you definitely have to take care of you. You've got to put yourself first. You can’t take care of others without taking care of yourself first. Period.

Only YOU are in charge of your future! Let the direction of your path and passions be dictated by YOU and YOU ONLY! Being a dancer is hard but it’s the most fulfilling work. There is a place in the dance world for anyone and everyone so people need to stop trying to dictate what you’re meant for. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/gena-brady/support

Chris Husong is a market expert in the hemp industry. Accounting for the challenges of public perception, legal challenges, and the burdens of science to prove the claims for hemp benefits have all shaped the climate in which hemp is used today. Born in Texas, Chris moved with his parents a few times throughout the country, studied theology in California, worked in finance and telecom, and after confronting his own biases, discovered that the hemp industry needed legitimatization. Teaching the skeptics, directing messaging for correct use, and ultimately using education as the chosen tool for sales, Chris shared with GCP why the truth behind hemp is the only way to properly build its acceptance.https://elixinol.comFacebook: @Elixinol https://www.facebook.com/elixinol/LinkedIn: @Elixinol https://www.linkedin.com/company/elixinol/Twitter: @ElixinolCBD https://twitter.com/ElixinolCBD?lang=enInstagram: @Elixinol https://www.instagram.com/elixinol/KBMD CBDhttps://kbmdhealth.comhttps://gutcheckproject.comKBMD CBDhttps://kbmdhealth.comhttps://gutcheckproject.comWhy should you buy a $0.99 now the bag because it's no ordinary bag can save you 20% of three or more items you can fit inside some call that magic others say it's the eighth wonder of the world but whatever it is this the best way to save you 20% outbreaks filters wipers and more quality parts helpful people that snap a no no dissipating up auto parts store's loss was last minimum three exclusions apply conference 10 3119 well it's a gut check project this is episode number eight project we check our egos at the door and they get your health in check I'm here with your host Dr. Kenneth Brown I'm Eric Rieger Doug Brown I doing today I'm doing fantastic episode number eight holy cow I feel like we have the words flying through these episodes every time we come always a better guess today is no exception at all this is gonna be really exciting now is to be very exciting is your mind when you said episode number eight remember that show it is enough I don't want that to be the theme as well as Rabbi and it won't be today she was incredibly excited we have on today Christian song long term market experience within the hemp industry and he has me setting it is getting an incredible tale of coming from a world of high regulation in telecom and in banking and basically what the hemp industry means to America he's got lots of interaction stories and what it takes to make people understand the importance of hemp and how to accept the message of me what did you can you gather out of that amine Christmas we met at first two years ago yeah so my my initial meeting of Christmas two years ago that's we told the story before will repel your facts right and I walked by the lexical booth and another salesperson other than marketing person Christine Thiel grab me and the thing I remember most about that is Dave Christine and Chris all super tall like this is a really tall child apparently hip will make you taller I know you call me someone will be involved with that company so we could do some real basketball or something you know join the election all basketball team what you honestly if you're in listening to get your project today if you've ever wondered about hey look at him is new to me and I'm not really sure what to think that's that's okay today's episode is really kind incredible as Chris can walk through what it's like to to not just look at Hampton say minutes taboo that's taboo it's okay so many people started there and he's got a lot of experience in helping people understand the benefits behind him and what he can do to change their lives for what I love about this is that he comes from these industries are so regulated and she had to transform that into an industry that is so misunderstood you know when you look at that you look at his bio he only looks on website it says it is skilled in helping people and companies overcome their psychological creative and strategic barriers so that they can achieve the professional personal and creative goals so more than just be the chief marketing officer this guys can be my life coach break through all those barriers yet when Ken and Chris Chris's got a lot of a lot of expense he actually went to theological theology school in not in California but were to talk about that for sure yes that means because just think about the transition nearly everything he's gone through in and of course and he's either great guy can't wait from to join the show hit the bottom of the hour course that they were have KPD KB MD's corner where basically Dr. Brown will die do like he's been doing the last seven shows in address some recent research topics and get tiny previews about what to talk about your two minutes yeah so what we always like to do is try to have a bootable format here so everyone knows what to get it into the show so we know we have a fantastic guest I also want to talk about some recent science it's out there so we have forcefully graduate student that helps us out and she sent a really cool article about ALS or Lou Gehrig's disease the same disease that killed Stephen Hawking right I have a very personal tide of this because when my good friends Dr. Russell Veronica in San Antonio a gastroenterologist that I've trained with and with medical school with his father unfortunately passed away of this so I saw this article which to my knowledge the first one that actually looks at ALS and CBD ties in perfectly because we have Christmas song near chief marketing officer now we can't make disease claims what we can say is look it may help some of these different diseases where there really is no treatment and this is a really cool study that I wanted didn't and it's also even said that because today shows can be so incredible and that the way we learn how to balance real information and what we can legally say as a marketing person and then what the consumer can do with both of these angles to kind of piece these puzzles together much like the episode we had last time in stem cell oh yeah you know this fascinating cool stuff you like why don't more people know about this will Chris has to deal with that every day is like no we can say this we can't say this oh my goodness yes is be fantastic if we did this but we have to do it this way because his background I think is a perfect background coming from the super regulated industry to an area that is so gray that you really need somebody very disciplined like him to sort of take the reins and that's why think election all such unique company yet without question let's get some of the paying the bills out of the way and first off the bat love my tummy.com/spoony what could that be in reference to well I believe you're talking about my baby trying to I am trying to so we talk about how our transit was initially developed for bloating and digestive issues change in bowel habits abdominal discomfort what I am seeing a whole lot of which is really cool really getting into this practice of just coming up in the next few weeks that are professional triathletes we have different bodybuilders and things like that that we have slated to come in one of the things we do realize is that the polyphenols in trying to actually increase blood flow to the muscles so that you can have better performance in just about everything so the polyphenols go to your: where your own colonic archer will break them down into anti-inflammatory and basically antioxidant species so that you can recover from workouts and you can actually increase blood flow so not only is it good for bloating but I encourage everyone to go to love my Tommy.com/spoony put in the spooning code SP 00 NY and get 10% off I just answered you did bring up athlete hotrod teal is the only NSF certified for sport product out there indicated for bloating what is it me so if something is NSF certified for sport specifically it means that 1/3 party the NSF foundation has taken the product and they made certain that everything you mark on your package is truthful date they can be backed up that the claims that you have for your studies are verified and that every single product it makes up the composite award the product itself is clean if you're an athlete you don't have to worry that something you and a girl you're going to take with the NSF certified for sport moniker on it might contaminate a sample or might not do exactly what the ad the labeling says so NSF certified for sport is the same thing that Richard dietitians there with MLB NFL NCAA Olympics Olympics they look for that little mark to make certain that when they recommend a supplement or an over-the-counter supplement or aid to their athletes that it's on there so they know that it's a it's a clean product and John Teal features that endorsement that's also because a lot of companies don't have that we pay to play for that eventually I think that what we should have is a KB MD endorsement over here was just means that we like the product to say absolutely right some quick follow-up from from my last week show one of the coolest things as people began to take in Dr. Wade McCann as if he didn't check out episode seven go back and listen last week if you have any questions about stem cells the future stem cells what it's like to market stem cells in this FDA over regulating environment even know you have truth in your hands go back and listen episode seven but once Wade McKenna finished his his episode all week we received email I even got texts stem cells are good for hair growth stem cells can actually help me with my sciatica that I've been dealing with for a few years it's amazing what people don't know about stem cells and then how many people said I thought whenever I used quote unquote cord blood that I was using stem cells and it turns out that you're just not so anyway last week's feedback to getting feedback from last week I got a ton of feedback I actually got a ton of feedback people were I got a lot of calls people wanted to go I think a lot of people actually call me how to actually get into Dr. Wade McKenna's practice of which I think is also because when we have some real like that they can make it make a difference I mean when I sit there and think about this we are completely under utilizing everybody with analysts on the show so far photo bio modulation stem cells once you get into the science you like wow the site speaks for itself much like CBD yes science much like outrun to the science hold its own yeah and that's a cool sinks within a marketing gimmick it's none of this and that's what Chris is going talk about how do you how to stay above how do you stay above the bar where everybody else is trying to play a marketing game and usually want to get out there and help people that's remarkable whenever you look back and you does mention it photo by modulation with James Carroll and talking about stem cells last week with the Dr. McKennitt the parallels that were running here with the CBD industry or hemp industry and what the FDA basically is doing because the FDA is it it it playing all three of those we got truth and results so true and you just can't cannot see it's crazy but anyhow if and you can always go back and check any of our previous episodes you can always go to iTunes and search for gut check project so be sure to subscribe and share with the print so speaking of share with a friend sought a shout out and we need a little help from our audience here only give a shout out to my friend John Demoss who texted me and said while really liking your show when you do your Instagram post make sure that you have closed caption and Eric and I stared each other like great idea and we are complete newbies to this kind of thing so like how do we do that if you know how to do that please hit us up so that though we can start put in the closed caption or whatever it is on history now do you want even better if you're interested in sharing with us you would like to I guess audition to be our Instagram helper let us now go to KPMG health.com find connect shoot us an email in the form and I will holla back at you I promise we don't know what were doing with Instagram really want to know before next week because we've got the basically an Instagram start coming on the show and so we've got we had a really cool show next week also but today is the one that were focusing on so please iTunes you to YouTube you can also do the gut check project channel you can subscribe and share there as well that we are always here in the Sony studio you can always listen live it spoony.com so smutty.com iTunes get check project YouTube gadget project thank you so much subscribe and share so Dr. Brown let's head into KPMG corner what's on the corner today well let's talk a little bit about some personal stuff start this is kind of interesting I'm a little bit embarrassed about this what you know how when sometimes it's too close to you and you don't know what's going on well my mom unfortunately she fell hurt her shoulder about three months ago and she's been rehabbing Kent and I was just talking to her and I just went oh my gosh did I not send you CBD that are not and she owes no I don't know you know I tried something like that some hemp oil what she tried screws that endure anything else like okay let me send you something so I sent her some bottles with some vitamin D and sufficient oil because I believe in using these fatty acids to really help brain information in such large Dr. couple days ago and she was post be doing three more months of rehab and she goes okay and it's so exciting I don't have to go to rehab anymore my shoulder feels great it actually back to normal this is after you sent everything this is after center about two weeks of using the CBD and so she's Artie on trunk Hill always has been for quite a while but so after sending the CBD and now embarrassed because I'm like oh my gosh my own mom herself and that would be something owed to the patient immediately you just forget when it's too close and then my sister who's actually black belt in aikido and she's always been yourself open to students rose to banged up my mom gave her a bottle and she just texted me this morning said oh my gosh that works so well the key to this Morgan talk about this with Chris that there are differences in different types of CBD and what is out there how you market so my personal story is sorry mama should be given to to three months ago just was too close to it we got so much stuff going on and you know fortunately better late than never she's doing great yeah I know that's a it's of these brothers, interesting so you said in another we can touch on Chris but when James was on James Carroll from outdoor laser he talked about imitators right and then last week with the with Dr. Wade mechanically talked about imitators or people that don't administer stem cells appropriately or may not actually even be utilizing stem cells but saying that they are or putting in chemicals that will destroy destroy those that are not probably not to their own fault I just don't know enough about it because the reality is we talked about this is CBD industry and I'm I tell my patients this I said I would get into a loop of the science would explain a little bit we have this new brochure that explains a little bit and we get into the fact of what your end or cannabinoid system is how it links the nervous system and the immune system put you back in balance that is so simplistic because the reality is were going to see a field of medicine called Endo Kanab analogy and your Genesee specialist called Endo Canavan allergist's share I'm convinced of it sure any of you have a hepatology ST have the endocrinologists there is actually no reason why you would have an Indo Campanella just as we begin to learn more that CBD absolutely totally agree right it's about you anything going on in the personal life personal life at the boys I mean honestly the boys are doing great. During off-season basketball who ended up I know that seems like add the theme but that's that's really what they're into but I did go shoot with my youngest earlier this week and I learned that dad dad is the worst basketball player in the household now Matt can drain from all points of the court I'm just I'm no match anymore there faster than I am and now that he's basically 6 foot tall and 15 and gauges about 61 now in 1730 I just not much I can do with with either one of them so very much dominate brain I headed down to Kaleo FX this week though oh that's right you want one of my favorite conferences to be great conference it's a chemist think that immediate which is so busy just to go this week will unfortunately I have to go to Newark New Jersey and film a national commercial for archer until Roger entails time to take out her until the next level were to be doing some national commercial so I would love it really affects would love to be helping out at the election all booth pate BMD CBD booth trash and talk about trying to learn the on the entourage effect without an CBD but I don't fly up to New York in the true commercial which I'm a little bit nervous about the Wilson estate bowing on the head Keith Michelle Noris tune into your commercial as soon as it airs big shot today and they are the one to put on file with X they do a great job if you never been that appealing effects in Austin Texas it is what's your time you going to be introduced to a bunch of different things that could probably change her health and that's how we found CBD out and say I'm very partial to pill effects last year I give a talk and one over really well talked a lot of people had to be able to get their books it was really exciting you just it just fun to see a like-minded community I did the mojo 50 show this morning we're talking about sugar and the paler community does not really eat M&Ms those guys do M&M tasting Delphi lot M&Ms of failure effect listen if you have M&Ms you to balance it out with much until Fisher 100% totally so yeah you just have a great time hello effects I will make you feel better about you not been know to beat your sons because the only person that can warm Lucas up is my daughter Carla because both my wife and I are incapable of even even hit the ball back against those guys don't know probably know why it's super humiliating I I feel memo Mike is it embarrassing that the youngest person in the family is the only person I can warm Osama before matches and vice versa they want each other up it's really cool that's get down so I'd have any hits on the on the corner before Chris joins us will I do want to bring up one thing here I will bring up an article I was try to bring up one article to talk about just now woman talk about marketing Christmas songs it's about marketing a lot of people look at the big deal I want to tell everyone about this and so on I really like to look at disease specific states And the article that we can achieve that in the beginning here is an article related to the meta-analysis was published in the Journal of neurochemistry here this year just couple months ago and what it looked at is it did a meta-analysis which is a compilation of studies usually meta-analysis I have in the scientific literature are considered to be more robust picture taking a lot of studies putting them together and this is looking at ALS known as anti-atrophic lateral sclerosis Lou Gehrig's disease is a devastating disease and as I had mentioned earlier it actually took the life of my good friend Dr. Russ of Ron Ike whose guesser Alderson San Antonio and we actually saw his dad his father correct we actually saw this progressive disease and that's the deal about ALS eight what it does is if you're unaware of it I find it to be one of the most devastating diseases out there there's a book called Tuesdays with Maury that I read back many years ago they commit a movie about it also censures about the progress the progression of ALS and somebody that where there is a caregiver helping them out and you get a feeling about how it just slowly chips away and what it does this damages the nerves that control muscles so over time all of your muscles weaken to the point where they cannot contract eventually hitting the diaphragm so you can't read you lose the ability to speak because you can't control your tongue you lose the ability fine motor movement changes first because the small muscles go and you can't button things and it is just a debilitating but you keep your mind eventually you have some mind changes and they don't really understand why it is they believe there's a small genetic component but really what it is it's an excitatory issue with the nerves releasing too many of certain chemicals that eventually do not allow the do not allow the muscle to contract on the words and try to sting like muscle doesn't work so this was quite a while ago I've been in practice for 17 years Russ and I with both med school and fellowship together it was during residency so were talking 27 years ago 25 years ago I do know anything about CBD fat I know they must be in touch two years ago so this study came out red actually showed that they looked at mice and they looked at their ability to travel distance they looked at their grip strength that she put them through some sort of little American ninja course where they had them hang upside down on the net so like a Jacob's ladder, it was it was it was really it was fascinating that I made a run a wheel what they did is they they actually looked at those that had that were given CBD and those that were the control group and what they showed across the board in this meta-analysis is that those mice I'm sorry let me preface that the mice were genetically predisposed to have ALS so they all had a lot okay okay and what they did is that they showed that the mice that were on CBD could actually run further the mice could cling long-running that they actually increase the grip strength running real activity and they had improved survival and they did not have weight loss when they looked at all the studies something stood out to me that was very interesting they were all given CBD one particular study that they look that used a Madrigal inhibitor now what Maggio is is that's the enzyme that breaks down to AG one of your Dodgers and of cannabinoids in one of these days were to get into the deep science about the inner cannabinoid system gets all complex that's a drug it's in study and it's called KM L 29 so it's fascinating that the FDA's over here try to regulate right and in the background you've got drug companies try to develop drugs to manipulate the system if they can figure out that's awesome but is really interesting because the macro inhibitor was not as good as the traditional CBD and so what they found is that CD1 and CB to agonists in other words CBD significantly delayed the decline of motor function when compared to the control group and they showed a consistent 12 to 25 days longer of normal motor function in the mouse world what you doing is really improving that so right now there's no treatment for this they've got a couple drugs available one called real you tech and one called red Dick Reddick Have Not Even Sure That That Was around When Ross's Dad Was Sick They Said That It Could Potentially Slow down the Progression by a Month or Two While the Superexpensive Month or Two That's It I Member at the Time When We Went outside and Rushes Flying All over the Country Thing Is That Everywhere There Were Trying Everything They're Looking at Using Creatine and Different Things like That so Here We Have This Deal Where We've Got Eight Now You Can't Just Translate Mouse Models to Humans But It's Really One of the First Step in Trying to Figure Some Stuff out My Deal Is That We Know That CBD Helps in Many Different Ways and I'm Not Saying That This Is a Disease Claim I'm Not Saying That This Is Functioning and Will Help but It Certainly Can't Hurt and Might Help Right so When You Have a Very Specific Disease Group like ALS to Desperate Group with No Significant Treatment I Think It's Fascinating That These Guys Went to the Trouble of Putting Together This Mouse Data to Actually Try and Figure This out so Here We Have Grip Strength Upside down Running All of It Which Means That There Is Some Potential That This Could Actually Help This Very Devastating Disease and Is Very Small Group of People Because It's Rare but When It Does Affect You It Affects Everybody It May Affect One Person so the Number the Thing We'll Talk about Is When We Say Disease Oh This Is the Incidence of This Disease This Is the Prevalence of This Disease As Somebody Who Lost My Dad at a Young Age It Affects More Than Just the Person That Dies Share the Prevalence or the Incidence of the Disease Affects Everyone Around Them Right so I Think That If We Can Help Those People with ALS If You Know Anybody with ALS or Lou Gehrig's Disease This Is Something That May Be Showmen We Can Certainly Forward This Article to Anybody That Would like to so Include Any of the Studies That Utilize a Mouse AMI All All of the Drugs They Began and and and Started There to Try to Find out If This Is a Workable Model and Unfortunately with Today's Highly Regulated Environment He Can't Just Keep Going Forward but Were Trying to Help People Connect the Dots This That CBD Is Safe to Take and You Shouldn't Have Any Serious Side Effects Certainly by Consuming CBD It Just so Happens That in This Mouse Model We Saw These Improvements Draw from the Conclusions What You Will But This Is What I've Seen and I Mean I Think That Were Hinting In the in the Correct Direction I Just Think That It's You Know This Is Work Were Offering Hope Church When Scientists like This Do This You Just Offer Little Bit of Hope And It Is a Devastating Disease and We Just Want to See People and Just Offer Them Something an Alternative Right And If They Can Even If They Feel a Bit Better Well We Got 20 Seconds Left Here in Just a Moment We Are Going to Be Joined by Chris Who Song the Vice President of Marketing Communications Analytics and off a Hemp Industry Marketing Expert Is Going to Be Incredibly Silly Very Exciting and Super Excited Let's Do the Seal Here in about Two Minutes Dr. Kim Brown Here a Host of Check Project with Lycos Eric Rieger Eric Regency and Mojo Guys over There and Overhears Really Talk about Our 20 over Bloating I've Seen in My Practice That I'm Trying to Is a Whole Lot More Than Just a Floating Product Yes It Does a Whole Lot More Than Just Exploding Because of the Polyphenols That You Find Keen on Trying to Get Your Exactly Right the Polyphenols Are Those Molecules That We Find in the Mediterranean Diet It Makes Vegetables and Fruit Very Colorful What Are Some of the Things These Polyphenols Do Eric These Polyphenols Can Actually Stop and Nation Help You Have More Energy Thinking Have You Antiaging and Polyphenols Are Great Athletes It Sounds like It's Your Health: More People Than Just Loading Tell Me How It Is Taking out Front If You Want to Go so 2002 Capsules Three Times A Day Facing Me with You Aren't Bloated and Just Want to Polyphenol Intake Everyday Three Chances of a War for You to Love My Tummy.com/Are You Tired of High Cable TV Rates Sign up for Dish Today and Get a $500 Bonus Offer While Supplies Last Loss Locking Your Price for Two Years Guaranteed Call American – Your Dish Authorized Retailer Now 800-570-6630 800-570-6630 – 800-570-6630 Authors Required Critical Negation 24 Month Commitment Early Termination Fee Any Automakers Friction Supply Call for It Looks like You're Losing I Am I Losing Weight I Am Losing My Lost about 10 Pounds How Are You Doing It Funny Name but I Done It with Review Zone RAD Use Zone.com and the Stuff Works It's Unique It and All That the Molecule Bissonnette Found in That I Can Tell You Is It It so It Makes You Feel Full and He Keeps Your Mind Off of Wanting to Overeat and Also Boost Your Metabolism If You're Done and More Guy Try It Today It's Gonna Work for You like His Work for Brad and Countless Other People Read You Zone.com Are IDUs Zone.com Okay Welcome Back to the Second Half Hour Episode Eight of the Gut Check Project I Married Grigor Joined by Your Host Dr. Kent Brown and Now We Have the Vice President of Marketing Communications at Alexa and All Mr. Chrissy Song Chris Welcome to the Show Thanks for Having Me Absolutely Absolutely Better Radio Voice Than You and I Both Well Yeah Well You Guys Have a Better Face for One of the First Things He Chris Asked Where He Sat down and Said Do You Guys Do One Headphone or Two and Then Can Analogize That We Do We Do to Because We Didn't Know How to Do That so Anyhow I Just a Quick Reset Thank You for Joining the Show Thank You Again for Having Me Actually Catch a Project Is Brought to You by Arch on Teal As Well As KB MD CBD You Can findkbmdcbd@kbmdhealth.com and it just so happens that Chris may happen to know a little bit about KB MD CBD As Well Please Think Our Dialects and the Power Power by Licks and All so Chris You We Are Now in Dallas That's Where Our Studio Is Siam in Dallas Here with You Guys Thanks for Having Me I Grew up in Plano Just down the Road Just I Know That That's Also That's Where I Live Right Now Sam Right on Teakwood Okay All Right in the Middle Was Back When There Was Still Some Farmland in That Region Roads That Were Definitely Not Paved Back That Well While You Have Made Your Journey All the Way to Being a Market Expert but It Was You Got Zero Stress Remember I Was Told about Russ and His Dad yet Will He's Just Call Me Right Here Is Try to Call Him to Let Me Describe a Little Bit about about His Experience Home on Such a Crazy Timing to Rent a Van Fantastic What Will Look at That Set up Well in the Meantime While Were Getting the Call Set up Which This Be Our First Time We've Ever Had Live Taller All for You Chris That's Awesome Though Our Weight Much to Say Go Wildcats for Plano West Guy While Nice Nice Sticky Big Absolutely so from Plano You Are You Hello When You Plan to Graduate High School There No so I Was Born in the Fort Stockton Texas Home Right Now Where Judge Judge Roy Bean the Hanging Judge a Hanging Judge Meant to Write Also the Largest Groundhog Population in Texas That at the Time Did I Know That I Seconds Probably Pretty Pretty Have Been Doing down There but No I Moved to All over Texas with My Dad Is an Engineer for General Electric Okay so We Were All over the Place and Then Moved to California Right and I Graduated College out There and Jumped around All Sorts of Places since Then Is Your Degree in Theology Theology Yeah That's Right This Is Great for What I'm Doing Preaching about Hemp and CBD What May Think That I in All Honesty When You Find That There Is Actually Quite a Bit of Similarity and There's Going to Be A Lot of Congruent Messaging Well There There Is A Lot Of Congruent Messaging and and We Can Get Super Deep on It If You'd like but Overall Community, Theology or CVD Will Get the Loan Both of Them Get Real Deep on Both but That Because I Think Are Highly Connected I Think One of Them I Don't Know How Far You Want to Get into This Right Now but CBD Itself I Think It's Is One of the Main Things in the Unit Can Have Annoyed Systems and Allows All That Better Empathy Sure Which Is What Is Causing so Much Disregard and Disconnection in Our Society Right Now Right and If We Can All Take a Significant Amount of Quality CB and Improve Our Ability For Our Brain to Connect with People and and Not Have Social Anxiety And Connect to People Then Were Going to Actually Build Improve Our Culture and and Not Not Have All These Great Divides so I Would Assume That Probably Whenever You Are Studying Theology That That May Not Have Been Your Attitude Towards CBD or Hemp Products or That Was Even on Your Radar Though My Gosh Cannabis in CBD and Hemp Was Bad Sure You Know the Devils We Write Back Then and That It's Definitely Not Something That I Supported I Told My Kids Said No Don't Do Dumb Stuff Listen to Dad and Don't Do Drugs and Cannabis Was Definitely One of Those Things and I Had to Change My Tune Much Later in Life and My Mom Actually Group Cannabis and Marijuana While She Was Raising Us in Texas and Oklahoma and Back What Was Illegal She Was like One of the Original Member That Was – She Is Original OGE That so and You Know I I Being the Rebellious Teenager Decide I'm to Put Our Three-Piece Suit and Go Learn Religion and You Look down from My Port Perch on People and Obviously I Had to Humble Myself and Admit Mom Was Right the Whole Time That Is so Fascinating I Don't Want to Break the Story Whatsoever but I Think We Have Our First Because This Is Going All Dr. Russell Running San Antonio He Is Patched in And Russ Can Hear Us Morning Man This Is Also My Was That Obvious He Heard the Show This Morning Was Talk about You and Your Dad I Appreciate That That Means A Lot It Does so Russ Whenever You Found out That Your Dad Had ALS When When You Look at the Options That Were on the Table What and in You Being Physician What Did You Think of the Landscape and What Did You Think the Options Would Be For Him and Then Now Looking Back to What What Cans Talking about in Terms of CBD and ALS What I Mean I Lost My Dad You've Lost Your Dad Can Lost His Dad and You Know It's It's No Fun for Anyone Any Always Wish That You Had the Experiences of Technology Later What What Do You Wish You Could Take Back to in Time from What We Learn Now She Mentioned That My Dad Started Get Sick with ALS Back When Can Our Medical School Diseases Just Initiated This Really Is and They're Just Just Seated Man Who Was Pillar of Strength and It Just Wait, Wait Enough and Where They Couldn't Hold a Hammer He Could Climb a Ladder and the Most Devastating Part of That for Us Was When He Studied the Single Ball Ballparks in Ankeny and Carry on a Conversation and Eat Well Anymore Back Then There Was Nothing for Writers One of Those Diseases like Pancreatic Cancer You Got It Sorry I Just Not Then We Can Do and Then I Moved down Here to San Antonio Started Launching Residency and Fellowship and Hooked up with Carding Jackson Was a Neurologist down Here Amazing Woman Who Runs a Big ALS Clinic Here in South Texas and I Started Flying My Dad down Twice a Year and She'd See Him in an Even In Her Clinic It Was the Experimental Things of This Kind of False Hope Was Some Anti-Inflammatories There Wasn't Anything That Worked and There Are Days When It Looked like It May Be a Little Stronger and Days When He Wouldn't Now 15 Years Looking Back You Know That He's Been Gone There's Been so Much Advancement in so Many of These Neurologic Diseases and It's These Natural Types of Things That Seem to Keep Coming up As Potential Cures for This and Have Even Had an Opportunity to Have Him Try Something like This Back Then I Did My Right Arm for Combat and I Would Believe That You Don't Get Back That's I Think When You Talk about Suitable Were What Is Referring to Is the Ability to Swallow the Ability to Form Wet so I Remember When Your Dad Would Come Visit and We Would All Go to Your We Would Gather His Residence Would Go to the Pool And She Would Mumble Words That Only a Wife of 30 Years Could Understand and She Would Translate so He Was Still Completely with It Couldn't Communicate but That Kinda Shows Also the Bond That Husband and Wife Can Have Watching Your Mom Be Able to Understand What Your Dad Was Trying to Say Was Very Touching to All of Us In Talking with Him and That's the Part He Hated the Most You Got Your French Don't You Go out Yes and Cocktails Have a Dinner You Care Phone Conversation When You're like That Friends Don't Want to Hang out with You Anymore Because It's Hard and Embarrassing to to Say I Don't Know What You're Saying so There Were Times When My Dad Loved to Drink Beer I like to Drink Beer I Were Small-Town Nebraska I Would Grow up up There so When He Got to That Point in His Disease And He We Had the Decision to Finally A Peg Tube Feeding Put Two But into His Stomach to Swallow Much Anymore When You Come down Here and I Cannot Would Sit around and We Drink Beer and Dad Would Set Some up in Achieving Stringent Squared Together and It Was Awesome and and One of the Greatest Things I Remember Doing with My Dad Back and When He Got to Where He Couldn't Talk Was I Flew up and Picked Him up and Took Him up to Minnesota Went Fishing and Camping for Weekend We Sat around the Campfire We Just Drank until I Can Really Talk Either Loved It but That's What That Disease Did Nothing We Tried Were I Think That What Were Seeing Now with This Is That We Can Talk on the Mode of How Potentially the End of Cannabinoid System Works in These Neurotransmitters No Rust We Have Christmas Song on the Show Today Is the Marketing Director of Licks and All and He Was Just Tell yet He Was Talking about How His Mom Actually Was The Original OG Is Raising Her She Was Growing Marijuana and He Went to Theology School, Rebelled The Opposite Way like If You Are a Pastor You Really Grow Weed If You're Growing We Bellied Theology School You Find out You Know What You Go Back to the Things Parents. It Worked and It Made Sense Mom Was Right I Long Yeah Yeah I Mean I Joke That All the Time. I Grew up My Dad Was Yellow Country Music and Bud Light Not Solid to Rock 'n' Roll and Drink Out Of Date Now 50 and I Listen to Country Music Drink Bud Light Back Here at That Time That Often Did That Because You Find Those Things Were We Did Know Hey Rossiter – Neurology Practice Are You Incorporating Type of Natural Alternative Anything like That Big and Real High Population of People That Are Educated on the Younger Patient Population That I Have an Initial Internet Savvy and A Lot Of Them Come to Me Already Knowing A Lot about These Things and Having Read A Lot about These Things It's All out There When You Look Which Having Awesome so I Do I Have Acrobatic Doctors That I Work with I Have A Lot Of Patients on CD Oils Not Just for Things like This That Were Talking about but My Miles to Christ in Crohn's Patients with Chronic Nausea Patients My Chronic Pain Patients like Everything It Works for Some and It Does Percent Doesn't. Well I Want to See How It Was with What You Can Find Is That and What I Found Is That Not All CBD Is Created Equal And so with Some Things and so We Have Chris on Right Here and That I I'm Very I Think I Have a Similar Mantra Have A Lot Of Patience to Come into Being There Already Though I'd Artie Tried to Be like My Mom Tried Hemp Oil Which Probably Was Hemp Seed Oil Now That I Think about It in the Will and so It's like All Things You Know Not All Seabees Created Equal That's Working to Get into Today for the Rest of the Show Talk about This How Do You Market That How You Get the Word out That Just Because You Tried This Blanket Term CBD You Know You Gotta Really Make Sure That They Got a Certificate of Analysis and All That so I Want to Do If You Had Patients and It Didn't Work on Listing the Rest of the Show Because It May Be That the Power Dialects All Brand Is What You Really Need That's Exactly What We Need to Hear Some I'm Glad You Get Thanks for Involving Me and Bring Back Member My Dad and Mandalay Castle Being Vulnerable and Talking about That I Think It's Important for You Know I'm the Same Way Love Talk about My Dad It's Been You Many Years Now 30 Years since He Died so I'm Lucky Enough Still Have My Dad but My Fondest Memories Are Him Drinking Coors Light on the Boat Name for Court like Nebraska State Aire's Stepdaughter Russ I Was Met Together and That Means That We We with Some Real Lean Years Were We Were Broke Ass Med Student and Your Dad Will Visit And We Would Purposely Go to Bars with a Wood Offers like Specials like in This Bar It Will and You Don't Medical Whatever I'm Agreed As I Am Still a Bud Light like You Have but You Know Such Such Beers like 50% Was like I Was like Yeah Yeah Johnny Jerilyn $4.55 Dollars to Run I Got My Recall and in This Is Awesome That Your First Call Every Now and Certainly I Deftly Appreciated I Appreciate You Guys and Will Keep with the Man Thanks for All You Do Appreciate It I See Russ Well Chris to Talk about Beer Similar Talk about Boys You Know What I'll Say This I Remember Listening to a Podcast Were One of the Reasons Why Beer May Be so Popular Is Because the Hops and Actually Have a End of – You Have a Cannabinoid -like Molecule so My Understanding Is That That Was All Made up All Really Got Some Some Marketing Guy Used His Powers for Evil Instead of Good and That the Two Companies That Are And It Kinda Leaves What You're Talking about Not All Seabees Made Same Two Companies That Were behind Those Actually Had to Admit That There Was Those Studies Were Completely Phone No Kidding Yeah That Is Fascinating I Was Feeling and Have Chris Consider Just Burst Bubble to Be Dropping Some Truth Bombs Now That's Awesome What We Were Just Wrapping up so You To Get into the Hemp Industry Because Krista Talked about His Trek from from Fort Stockton to Plano out to out to California and Then You Spend a Little Time in Germany Germany Where I Did Learn A Lot about Beer Dealer Lot Is Three and Half Years on the High School There and Going to Prom and Castles and All Sorts of Fun Stuff That's a Little Different Doing for like We Did Were in Plano Where I Would've Would've Done It Sure Sure so Then after School You Then Get into Some Regulatory I Figured out This Beeper and Pager and Wireless Things Can Be a Big Deal so I Started Selling Cell Phones and Pagers and You Know Five Dollar Minute Type Technology in and Got into the Technology World and Got into When Sprint Was in One Market You Can Only Use Her Cell Phone in Fresno Okay and Then the Only Been Growing since Then Moved from There into the Finance World and Helped with A Lot Of Regulatory World and There and Open Market under A Lot Of Rules and Regulations and While I Was There I Met a Guy Who Is Doing Documentary on Campus and He Was Put Together All These Different Case Studies and All These Different Videos and Clips of These People That Have Been Healed by Campus and at That Time I Was like No Bunch of Stoners and You Just Want You with the with the Theology Background You Carry a Bias with These Going into These Other Careers Are More Open-Minded at This Point What Based on My Initial Upbringing by My Mom Who Is Very Open Minded I Was I Was Always Questioning Authority and Questioning Things and through That Entire Process Even Going through Theology School I Was Questioning Everything around Me You Know the Minute That and Again I Don't Know How Deep You Want to Get into Religion Here but the Minute That I Heard about Their Profit Care and Oh How They the Canonization of All of the Books and How They Got into the Bible I Started to Start Questioning A Lot More and You Know They Trying Teach You That the Bible Is 100% the Word of God and Then You Decide to Figure out That Is about 15 White Guys in a Room to Decide Which Books Are in the Bible and You Only but Little Doubt in Your Head Sure I Don't I Don't Know That 15 Guys Can Agree about Anything and Deftly When Trust Something like That That's Guiding so Many People's Lives Divided 15 Guys in Room so It's It's Definitely No Been Something I'm Always Open-Minded and Looking at Things and Questioning Things I'm Click to Decide and Slow to Change My Mind so I See Something That's Right and Usually Jump Right in and Stick with It May Be Too Long and Then Dismantled That up but I Learned My Lesson Sooner or Later Click to Decide Slow to Change My Mind That Is a That Is a Great Line This It's like You Make a Decision but You Don't Have To Make the Right Decision to Make Your Decision Right That A Lot Of Times I Mean We've Already It's That Little Cliché but Sure Enough Perfect Is Sometimes the Enemy of Good Brian and I like to Move Fast and Make the Decisions What I What I Believe in My Gut I Think That If More People Moved That Way Things to Get Done A Lot Faster in Love Things I Think Doubt Self-Doubt Challenges A Lot Of Us and from a Marketer And I like to Empower People to Make the Right Decisions and Given the Right Information That I Learned Early on in My Sales Careers That When People Tell You Know It's It's Primarily Because They Don't Have Enough Information to Say Yes the More Information We Can Give Them the More Education We Can Give Them Then They Can Move Forward So It's Just That Self-Doubt That Little Gut Thing That We Need to Move Them on Let Me Answer Question Measured Market Are One of the Things That I Have Run into with My Colleagues to Coworkers and Things Is That When Somebody Is so Entrenched in Their Belief They Get This Cognitive Dissonance Where It's Almost like There Is a Logical From Then on Transits and Religion Parallels That Tremendously If There's Anything That Has Cognitive Dissonance Is When Somebody Has the Religion and You like Look Just Saying That This Is like You Said It's 15 White Dudes in a Room You Know Maybe It's Not Everything I You Know There's A Lot Of Things I Grew up Catholic so I'm I'm I'm a Recovering Catholic and We Do Know There's There's A Lot Of Things I Look Back on Them like Ha Knows A Lot Of Things Were Really Good about It Right Discipline You Know Learning Empathy Learning These Different Things Learning to Be Held Accountable for What You Do There's Higher Good Buyer Doing All This of the Stall That There's Times That I Took Away from Theology and Take Away from Christianity and Many of the Religions That I've Studied but Absolutely One of the Things That Jesus Did Many Other of the of the Profits They Questioned Authority May Question Things and so It's Really Important That We Teach Our Kids Only Teach People to Question You Know Why Is CBD Bad by Wise Cannabis Bad You Know That Doesn't Make Any Sense and You Know If You Really Want to Get Deep on Some of the the Conspiracy Theories of How This All Got Legally Illegal We Could Get down That Road to Because It Is Crazy Will It Tell You What First of All Is Not All Right Thought Would Be Going off Right into A Lot Of Parallels That with This so What I Want to Ask You Is a Marketer How Do You Was a Marketer Overcome This Cognitive Dissonance so Primarily It's Education Right What What Sit in Front of Me and What Changed My Mind Is Facts I When You Look at Some Kid Or Some Mom or Some Dad That His Life Has Been Changed Because They're Taking CBD on a Regular Basis They Went from Not Being Able to Talk To Being Able to Talk No They Went from 300 Seizures a Day Two No Seizures but Those Type of Things You Can't Deny Right Something Is Working so If You're Able Then to Dig into Why Is That Not like Rafael Mitchell and Started Right He Went to Discover the Why We Get High Right Many Found in a Can-Am Annoyed System and Then He's Figured out There's More Than One Cabinet to New There's A Lot Of People Don't Know Who That Is Identical I've Read A Lot about Him Please Explain Who He Is Sort of the Godfather Godfather in the Can-Am Annoyed System and He's the One That in an Israel Went to Go Does Study Why THC Affects People And He Threw His Studies Found the Indo Cannabinoid System and the CD1 and CB to Receptors and Why We Get High and Started Been Digging into the Plant In Finding That There's Many More Cannabinoids and Found CB Juan and CBN and CBG and All These Things and He's Really the One That It Brought This to the Forefront for Everyone and Only Because Return for Why People Get Hot and Move Forward from There A True Scientist and Also Somebody Who Discovered Something That I Did Learn about Med School No Is 9% of Medical Schools Now Teach about That Night I'm Surprised It's Not Really I Think That's Higher Than What I Would've Said I Would've Said 0% It Said to Me It Still Shocking That Is That Low That It's Ever I Mean I Understand Coming from Medical Field Where You Were Taught about It so That Makes Sense Right but Even 9% of Sure All the Doctors out There How Much Impact Just This One Camp Mind Is Made Can You Imagine If 20% of Our Doctors Knew about How This Mean the Doctors That That I Talk to Every Day You Know They Run the Gamut Summerlike Yes All Day In Summer like Crazy I Lose My License Right and That's the Education Back to What Your Talk about How You Change the Minds What a Link Small Has Done and Work with People like You Is to Make Sure That Those Influencers of the Health and Wellness World Those Health Professionals out There Those Doctors Are Equipped with Education Because There to Make the Biggest Impact You Know I Can Go Sell a Bunch of This Online and All Search Ads up There and Click Send It There but What We've Decided to Is Focused Primarily on Helping Health Professionals to Learn about Our Product Because There Can Make Big Impact in the Community so That I Think That That Is All I'm Sorry about That I Think That's Paul Paul W Are Found When Joy Was Here She Was Describing Your You Paul Gabe Your Etiology Is Not so Much Just to Move Product It's to Educate the World so That This All Become Something Bigger Hundred Percent Hundred Percent Our Founder Paulino Is Pre-Much a Citizen of the World Now He Considers Himself One of Those Guys That That Doesn't Belong Any One Country That Belongs to the All of the World and He's Trying to Make Big Changes CDs Just One of Them You Know He's Been a Hen Pioneer since the 90s Right and Made the Very First Hemp Bar Because It Had so Many Omega-3's and Omega Sixes and Nobody Was Getting Those Essential Fats Right Now You Have To Get Them from Meat Is What They Were Trying so Need to Know You Can Get It from the Plants and You Can Start Getting Those Things Because You Could Lit so Many People Implant Diets Were Deficient And There Is No Reason Because We Had Hemp Constantly When I Met You and Chrissy Feel They Will Affect Two Years Ago I Knew Nothing Was in Two or Three Working up on the Third One Now Is at Three Bad Is Probably through Your Probably Right Because I Give a Lecture Last Year Yes Is Your Go to the Third Value about so What Happened to Me Was I Just Walked by the Booth and I Was Just That Christie Just Said You Discredited Love You Bunches That Happens When Everyone Christie Just Brought Everybody and She Such a Great Evangelist Shoot She Has but It Was Literally It's like I Don't Know What You're Talking about What I Did Your Enthusiasm Send a Case to My Office Area and I Gave Away the Whole Case You Can Take Any Blog I Talk about I Did Well but One Bottle and What I Found Is That I Guess Maybe Got to Get to 24 I Think I Had 22 People Come Back after the Bottle Run out the Big Bottle of 3600 It's I Want More Know It Okay Run Something And I Gave It to I Didn't of Insiders Ate the Cost and Elect Someone to See Unbiased Just Predicate Event Just Tell Me What You Think and a True Scientist but True yet so I Had like 22 of 24 People Come Back to What Okay Were on to Something Now I Need to Start Teaching Myself Now I Need to Really Start Educating Myself And It All Starts with That Starts with Just the Domino Effect And That's What's That's What I'm Doing Right Now Working to Be Talking A Lot about the Actual Science of Stuff and Disease States That I'm Helping Not Claiming But Supporting Supporting Exactly Just so You We Kind of Hit A Lot Of Different Topics Here but Said Some Things That We Can Carry over into the Next Hour That I Think the Listeners Are Really Liking at Your Approach Chris Which Is Basically You Said You'd You Should Become Double Challenging Dogma You and You Really Should If You're Going to Find Something That Doesn't Just Mean Looking at Hemp and Saying I Think It's Taboo but I Need to Find out More about It to See If I Can Change My Mind There's Also Incidents We May Say Hemp Is Everything but I Need to Make Sure That It's Everything That Everybody Says That It Is Absolutely and Then Then We Also Need to Talk about the Environment That Allows Us to Foster This Kind Growth Because There's a Reason If I Remember the Story Correctly That the Discoveries Made in Israel It Wasn't I Wasn't Able Only One Able to Have Those Kinds of Experiments Here to Find Indo Cannabinoid System in a Stateside Because Our Government Prevented That from Happening so the Fact There Were 9% of Med Schools It's Surprising That It's Grown That Much of the Same Time It Should Be Hundred Percent so We Can Get into Some Really Deep Topics in Terms of How Do We Carry This Message Forward How Do We Make It Available to More People How We Present the Facts of the People Know That You're Not Selling Them Snake Oil That You're Not Telling That You Know It It Fixes Broken Bones and Lowers Your Gas Bill Because It Doesn't Do Those Things Really Get Bored but Actually I Think Fixing Broken Bones Lowering Gas-Filled FDA and FTC Has No Problem with Those Claims but It Is That You and I Could Probably Make a Correlation to the Lower Gospel If I Wanted Regulator System Brings a Homeostasis You Don't Need to Turn up the Heater Comes to the Practical Application of a CBD Is Really Where Your Expertise Is Because You've Made This Journey Right You Made This Journey of I Don't Believe in It to This Is Incredible I Gotta Spread This News in the Right Way to Do so Would You Are Much More Well-Rounded Than I Was Anticipating This Is Really Cool You Got One of the Things You Get a Very Calm Nature but I Would Have This Nervous Energy about My Gosh I'm Sitting on This Just Amazing Thing Wire but As Everybody Get It But You Seem Very Meth Methodical about It I Should Say Well I Have I Do Have What Is Known As Very Laid-Back Nature People Been Thinking I Was High My Whole Life When I Want to Buy Weed from Me When I Didn't Have It so It's Just in My Nature but Absolutely I'm Very Thoughtful about How We Communicate This Because It's Important You Know There Is A Lot Of Weight To What Were Doing This Is a You Know Even Bigger Than the Internet Boom in the 90s and Skin to Change A Lot Of Things Now If You Think about It CBD And Him Could Replace the Entire Johnson & Johnson Catalog So That Hits on Something That We Can Deftly Take the Next Hour to Think That That the Listeners Have Got to Email about It Already That Specifically Want to Know How Can We Put Facts and Research behind Were Going to Do in the Next Hour We Can Deftly Talk about What It Is That a Medical Practitioner Can Do What It Is That a Consumer Can Do What Is in Allied Health Professional Can Do so They Can Better Spread The Message to Allow People That Are Suffering or Just Sibley Want to Improve Their Quality of Life and Him and Him Products to To Their Rather Daily Routine to See If They Can Basically Get a Better Balance so Homeostasis Homeostasis Act about Getting Back in Balance Well That Is Going to Wrap up This First Half-Hour with Chris He Saw Will Be Back Here about Four and Half Minutes Thank You Seems to This Is the Only 24 Hour Take Anywhere Platforms Dedicated to Food and Fun Clear Spoony If Our Townhall.com, or VP Biden 20th Democrat to Announce His Candidacy for the Parties Residential Nominating Widens One of the Most Recognizable Names in Politics the Most Experienced Candidate in This Field and at 76 Seats Second Oldest Face Questions about Whether His Age and More Moderate Record Are Out Of Touch with the Democratic Party Featuring the Younger and More Liberal Contenders Correspondence Agar Magali American University Political Science Professor James Thurber Says If He Hopes to Win Biden Will Have To Find a Way to Connect with Younger Voters He's Really Running against His Own Record to a Certain Age and He Has To Persuade a New Generation That He's Got the Right Ideas Help America and Them President from Writing on Twitter This Morning Welcome to the Race Sleepy Joe Russian Pres. Putin Says She'll Be Briefing Both Beijing and Washington on His Summit with North Korean Leader Kim Jong June Says Cam Expresses a Willingness to Give up His Nuclear Weapons If He Can Secure an Ironclad Security Guarantee First A Woman and Her Two Young Children Died on the Family Car Was Caught up in Floodwaters Rolling Plains of West Texas about 75 Miles Southwest of Fort Worth Storm Prediction Center Meteorologist Matt Mosher Says One of 21 to 2 Inches of Rain Is Falling in West Texas Although Some Areas Did See a Bit More Not That Normal Rainfall Amount over It Adds up over over Dating Week so It's Been a Pretty Wet Winter In That Area and so That's What Caused The Flooding Issues to Homes in the City Hall Office of Baltimore Mayor Catherine Pugh Been Rated by FBI and IRS Agents No Word on Exactly What They're Looking for Stocks Are Mixed on Wall Street This Morning Right Now the Dow down Sharply It's off 203 Points on the NASDAQ Is up 38 Points One of the stories@townhall.com Fast-Track Student Loans Can Get Your Student Loans Out Of the Vault Stop Any Wage Garnishments Stop Collection Calls and Stop Seizure of Your Tax Refund Give Yourself a Break to Stop the Stress and Get Your Student Loan Payments down to As Little As $25 a Month Based on What You Can Afford to Pay 800-709-4395 800-709-4395 800-709-4395 800-709-4395 Use the Expenses Blue or Yellow Pills to Charge Your Sex Life Are You Thinking about What We Can Promise You the Same Results from 3 PM If You Paying $20 a Pair for the Other Parents You're Getting Taken to the Cleaners Same Results for Less Than Three Dollars More Than $16 Account for the Same Restaurants Right Now We Will Get 44 Blue or Yellow Pills 23 Discrete Shipping You Can Save More Than Hundred Dollars Our Pharmacy Prices Right Now Your 44 Pounds over 700 and Qualify for Free Shipping over Pain, Right Now 218-647-3800 21864738 Henry 186473 That's 800-218-6473 Now You Can Fly Anywhere in the World and Paid Discount Prices on Your Airline Tickets Flight to Date Alignment Harassment to Read or Anywhere Else You Want to Go and Pay A Lot Less Guarantee Quality International Travel Department Right Now Low-Cost Airlines 800 452 1075 800-452-1075 That's 800-452-1075 Okay Welcome Back Project Is Going to Be in Second Hour of Episode Number Eight I Married Grigor Join with Your Host Ken Brown Ducked Him around after All Just Here in Dallas or Plano Texas As Well As Song the Vice President of Marketing and Communication for Election All Will That Last Half-Hour Was Very Light Very in Writing Those Funds All Inroads Lead to the Truth but Everything Good Starts with a Peer Conversation of Beer in God Patient While I Have for All of Our Listeners If You Ever Listen to the Spinning Network Which Is the Host Network of Gut Check Project Be Sure and Check out Mojo 50.com and You Can Also Find the Morse Code Brenda Morse Hosts a Great Show on Their It Starts Every Day 1 PM Eastern That Is Brandon Morse of the Morse Code You Just Talk to Brandon Not Even 20 Seconds Ago in the Hallways You Return Back to the Shed I Did and I Was on Their Show This Morning at Say What Whatever He Is on I Want That Energy Just Truckloads of Energy He Does Tons of Writing Is a Copywriters Got Several Shows That Guy's Got a Good Beard Punishing My M&Ms Right Yeah Yeah I've Been You Know What I Got Beard and Good for Everybody I Think I'm on to 1/2 Years Growing This One Right Now in the Is All I Can Do I Went down to Skin Yesterday Does Not Back up What I'm Really 40 Years and One More Mention Here in Our Live at Reduced Going to Be KB MD CBD Minima Right Works for the Company Licks and All the Powers This and There's a Reason behind That the KB MD CBD You Can Find a KPMG Health.com Is Physician Recommended by the Physician and Sit across the Table for Me Right Now So We Can Get into Some Really Neat Topics in Terms of the CBD with This Man to My Right Mr. Chris Her Song and We Just Finished the Last Half Hour Talking about Essentially Finding the Truth and It Doesn't Have To Be All One Direction or All Another Direction It's Okay to Question Even Your Own Your Own New Revelations in Terms of What You Think of Him or What You Think Driving a Car Everything Should Always Be Open for Question Would You Say Chris Yeah I Think I Think Absolutely That to You to Find Your Truth and and Search for and Find out What Works for You I Mean We Were Just Talking Earlier How You When You First Met Us Got 24 Bottles of Our Product 22 People Came Back to Get It A Couple People Cited Didn't Report Being CBD Itself High-Quality CBD Is an Amazing Product I Think Everybody Should Be Taken Every Day but Some People Decide That You Don't Not Work for Them and That's That's Okay Well It's Really Interesting Because One of Things We Talked about Though Let's Get into from a Marketing Standpoint We Purposely Our Brochure What I Wanted to Address Was a Couple Things That My Patients Always Talk about Number One Why Did I Get Involved with That Number Two What Is Your and a Cannabinoid System Get Back in Balance One of the Things He Can Help and More Importantly Which Is My Favorite Panel Here Is Why Is the Powered by Alexa and All Brand Different from Other Brands That's in There Is so Many Good Reasons to to Work with Alex on Work Find a Quality CBD and There's Other Quality CD Companies out There but I Say I'm Partial to Alexa Now but It Is Important That You Know You're Mine and That's the Truth for Just about Everybody Mean I Became Vegan about Two Years Ago and Note the Reason I Did That Was A Lot Of the Same Reasons That You Guys of Been Talk about Your Fathers in Your Your Your Parents Is I Looked at My Dad and I Looked at My Mom and I Said I Don't Have Healthy Genes I Make a Change and in a Questioning What's Going on but I Needed to Make a Change in That's White and That's I Got into the Hemp Industry and I Need to Make a Change so I Had to Do Some Health Conversations and What That Did for Me It Got Me More Connected to What I Eat But I Get More Connected to What I Put My Body so I Look at the Labels Right I Look at What's Going on That's Why to Begin I Absolutely Think That That's What You Need to Do You Doing When You're Looking at CBD Where Did It Come from Who Made It Now Is It Organic What Country Did It Come from Doesn't Have a Certificate of Analysis Can You See That It's Clean Mean We Get to the Point Where Were Controlling the Grow Where We Control the Water Rights We Know Where the Water Came around Really so We Go Way All the Way down to Temps an Amazing Plant Right Yeah It It Basically Filters the Soil It Actually Is Good for the Environment but Let's Start from the Very Beginning Here so This This KB MD Health CBD Tell Me Where This Came from So Beginning to End so It Came Out Of Your Hair It Came Out Of Your Head Right. That's Right Then and What We Found Is You Coming to Us and Just Going Hey This Is Amazing This Is Working for RFR My Patients Is Working for My Client And I Need To Be Able to Provided in a Form Factor That Fits Your Protocols and We Were Just Excited about Beating to Partner with You on That Because We Want to Be Able to like We Talked about Earlier Is Educate People Right and You're Doing Such a Phenomenal Job of Educating People How to Better Run Their Lives and Heal Their Lives and Give Their Body Information to Heal Itself And What We Really Love Is That That CBD That You Work on Is Our 3600 Format It and We Been Using That Formulation for a Long Time and You You Put Some Formulation Changes to It That the Size Form Factor and Allowed It to Even Be Better and We Love That That Model We Go to Trade Shows All the Time Going to One This Week Pay the Effects Will Go to Autism One We Go You Guys Are Doing Autism 10 Yeah We Go Every Year Fantastic We Love Is Only I've Got Just for You so in the Future with Probably One Is Autism Autism Is Mid-May Mid-May Fortune Will Be Able to Do the Surgery A Lot Of Travel Coming up but Let Me Tell You What Working to Be Publishing Probably the Most Comprehensive and Scientific Review It Geeks Out I Mean to a Level That I Have To I Mean I'm Trying to Figure out How to Make It a Little Bit Easier but You Almost Can't Dance to the Point Where It's like You Need This Science That's the to Show the Most Educated Group of People That I Go and See Most of the Time Is Autism Group Right It's It Scientist Date Those Moms and Those Parents That Are Dealing with That Are More Educator and Cannabis and Diet and and Looking at the Details of What I'm Putting in My Body Than Anybody That I've Met and As Such and More Interesting No Group of People and What's My Favorite Part Is They Won't Let Us Leave Right We Get There Early We Leave Late Every Day Because They're Just Coming up and Saying I Need This Is Working for Me I Need This Is Working for Me What I Guess Was Two Weeks Ago When I Brought up the so like I Said Every Single Show We Do Some Sort of Science And One of the Articles That I Brought up Was Out Of Israel Where They Actually Looked at the Ananda Biden to AG Level Specifically Nana Might Be the One That's Always There Which Is an Endo Cannabinoid and They Showed In Autism Spectrum Disorder Almost Unequivocally Their Lower So the Deck Stacked against Him Right There You Need to Raise It up to Get Them to This Point so It's Almost like It Is a Essential Nutrient If You Are on the Autism Spectrum Disorder so I'm Very Passionate about That Myself Yeah and and I Am to Have in It It's Very Similar to Some of the

Me Money and Mold.Lisa and Jerrold talk about CLICKFUNNELS & the FREE 3 DAY SUMMIT. Russell asked 30 entrepreneurs WHAT WOULD YOU DO IF YOU LOST EVERYTHING.You ONLY had a CLICKFUNNELS account for 30 Days. HOW WOULD YOU SAVE YOURSELF??? --- Send in a voice message: https://anchor.fm/lisa-frattali/message

Hey! Let me just start off by saying it's episode 42, so ignore that I say 43 in this recording... :-) Who wants to get up at 5am? Not me, that's for sure! ...Or at least that's how I used to feel. If you want to be at your best everyday, or as close as one can get to that... You need time for YOU and YOU ONLY, and I found the secret to doing that. It ain't always easy, but it's ALWAYS worth it!! Listen in to find out WHY it works in my life, and how it can work for you too... Enjoy, Brian High Performance Planner UK: https://www.amazon.co.uk/dp/1401957234/ref=cm_sw_em_r_mt_dp_U_.IHpCbXGMJY4V High Performance Planner US/Canada: Learn more: https://www.amazon.com/dp/1401957234/ref=cm_sw_em_r_mt_dp_U_NKHpCbXSZ2QQG --- Send in a voice message: https://anchor.fm/clicksandfunnels/message

On the podcast this month we've been talking all about product launches. We covered the big picture overview of how to launch a product and how to work with affiliates to help sell your product.  Today is my favorite episode yet. We are going to be talking about how to create a free opt-in offer that leads to the sale of your product. So let's jump in!  What is a free opt-in offer? This comes under many names - a freebie, freemium, lead magnet, opt-in offer, etc. But they are all essentially the same thing. It's an awesome piece of content that you giveaway for free. Your readers sign up for it with their email address.  It's an amazing way to grow your audience but it also provides incredible value for your readers. My readers are always thanking me for the awesome free content I give away!  Benefits of creating an opt-in offer Grows your email list This one is obvious. This is usually the #1 reason why people giveaway an opt-in in offer. They want to build up and grow their email list. This is great, but if you combine it with an email sequence and a product in mind, it can really push the needle!  Nurtures cold subscribers before selling to them A free opt-in gets people onto your email list. And it also nurtures them from cold subscribers into raving fans. Throughout your free opt-in offer and a subsequent email sequence, these new readers really get to know you and build that trust.  Great to share on guest posts A free opt-in offer gives you something extremely valuable to share on other people's blogs as guest posts. You COULD be a guest poster on someone's blog and share your product. But you probably won't get very many sales.  Those readers don't know you from Adam, they don't trust you, they don't yet love you. But GIVE them something awesome for FREE and they get to know you.  Affiliates can share very easily This is usually my #1 reason for creating a free opt-in. My own readers know me pretty well by now and know if they want a product I come out with. But my affiliates audiences don't know me. Creating an awesome free offer that is easy for your affiliates to share, helps you gain a new audience to sell to AND your affiliates can sell more easily.  Easy to push really hard and then do the actual selling over email It's so easy to push a free offer insanely!! You can share it on your blog, Facebook live, all over Instagram, in your emails, guest posts, etc. No one gets tired of hearing about a great free product!  So you can push this really hard without feeling like you are selling! And then you can nurture them through an email sequence where you sell hard.  Examples of our freebies: Finding Joy in Your Home Free eCourse This is by far our most popular free offer. It's a mini-eCourse called Finding Joy in Your Home. This has become my main free offer for my blog and eventually leads to a sell of our academy, My Homemaking Mentor.  This works well because MHM is our most expensive item. So giving them a full course as a FREEBIE works well. Plus, the academy is video based. So giving them a free PDF wouldn't be nearly as effective as a free video series so they can get used to me on video and how I teach.   14 Days of Praying for Your Husband & Marriage This is a freebie that we launched at the beginning of this year. It's a card set that is designed to be used over 14 days. It has a scripture and a prayer topic on each card. These were super popular!  They lead to a marriage bundle of resources and are the perfect lead in to more printable products!  5 Keys to Planning a Successful Day The meat of this freebie was an in depth PDF that I put together that was essentially a mini training manual. I wanted to include a video component however, so I took that training and turned it into a video. So the reader has the choice of reading it or listening to it. It also includes a few bonus printables. This was our free opt-in for the 2016 homemaking conference. Here are some other freebie ideas If you are a photographer: Create a checklist of essential newborn shots to get If you want to launch a natural home course: Create 5 homemade recipe cards and a bonus video If you want to sell an essential oils eBook: Create an essential oils cheatsheet that they can hang on their fridge The free opt-in doesn't have to be big, long, or complicated! Just make sure that it is related (the same subject and the same teaching medium (i.e. video, audio, book, printable, etc). as the product you want to sell.  How to deliver your freebie: If your product is a simple file (one PDF, an eBook, etc.)  ConvertKit - Email Service Provider Our email service provider is ConvertKit and they make it SUPER easy to deliver a simple file. We use this to deliver all our single file freebies like a printable pack or PDF.  ConvertKit is the #1 email service provider that we use and recommend (after trying out several others). You can try them out here. Amazon s3 Hosting If your email service provider doesn't offer an easy way to deliver simple products, then I highly recommend Amazon s3. You can easily upload files and then grab a link to share.  And the beautiful thing: You ONLY pay for how many times people download the file. So you can have 100 products store in there, but you only pay every time someone actually downloads that file. And it's a few cents per download so it's not bad! We have dozens of products hosted in there and we pay a few dollars a month (but this isn't our MAIN storage mind you).  Leadpages If you use Leadpages for your landing pages, they also offer simple lead magnet deliver. I used Leadpages for about 2 years and like them for what they do: very simple landing pages.  But we have since moved all of our landing pages to ClickFunnels and have been very happy. We've been with ClickFunnels for over a year now. If you want to try it out, you can get a 14 day free trial. DO NOT JUST UPLOAD TO YOUR BLOG PLEASE do not just upload simple files to your blog. It's very easy to do but it's NOT what you want to do. For 1) Every single time someone downloads that file from the link on your blog, it takes bandwidth. This can significantly slow down your blog or even crash it! Plus, if you use too much it will cost hundreds of dollars a month to up that bandwidth amount. And 2) Those links are all public and searchable. So someone could just search in google and find that link without having to sign up.  Even though it takes a bit more work, please find another way to deliver your simple files.  Delivering Courses & Training:  This is where things get a little more complicated. If you want to deliver a freebie that isn't just a simple file to download, you need something more advanced.  What we use: Kajabi We have been using Kajabi for about a year and a half now and it's the VERY best solution we have ever been able to find. I am in love with Kajabi!  Kajabi is a system that allows you to create a website to deliver all your free and paid content. We really needed a place where our customers could log in and access everything they've ever purchased from us - all in one spot!  Kajabi gives us that plus everything we need. It IS expensive, but if you want to develop a library of resources like we have, then I highly recommend it. You can check it out here.  Our Work at Home Life is built here on Kajabi and you can see how we use it with our other business, Homemaking Ministr Teachable  Teachable is another popular option. It does not have all the bells and whistles that Kajabi does so it doesn't work for us and I do not like it as much as Kajabi.  However, it has a lower barrier to entry because you can start off cheaper. They have a limited FREE plan where you pay per sale you make and a basic plan that starts at $39 a month.  For the long run, I prefer Kajabi. But if you don't have the funds and want to just try something out, you can always start with Teachable and then change over later. It's not that big of deal!  Thinkific Thinkific is another popular one but I don't know very much about it beyond that I know some people use it. But they also offer a limited FREE plan. So if you are tight on funds, this is another one to try out!  Plugins for Wordpress If you run a Wordpress website, there are some plugins you can purchase that can allow you to turn your website into a membership site so people can log in to view the courses or videos.  I will warn you though: We've tried many of these in the past trying to come up with a good solution and it IS a lot of work! If I were starting over today, I would head straight to New Kajabi, Teachable, or Thinkific. I think there is very little reason to host it on your own website.  BUT if you want to explore that option, here are a few we've tried in the past: Course Cats Wishlist Member Zippy Courses My personal favorite: Optimize Press So what's next? Now that you've got your free opt-in and you are sharing it with your readers, what now? Set up an email sequence Now you want to set up an email sequence. You start out with a "welcome" email. Then over the course of a week or two (or three) you deliver great content and casually mention that you've got a new product coming. The entire time your goal is to provide more valuable content for your readers.  Then when your product goes on sale: Email them like crazy! Again, make sure your focus is on helping your audience and providing more value. But nows your time to make a strong case for your new product.  If you have a standard 7-8 day sales week, then I suggest emailing them 2-3 times during that week. And then 2-3 times on that final day! Trust me: I know that seems like a lot of emails but it works!  In the next episode we are going to share all about launch week of your product! Now that your product is created and you've got an email list ready from your free optin, what do you do during launch week? Episode #5 will cover all that and more! NOTE: We do all of our email sequences in ConvertKit, it's one of the main reasons we switch to it from ConvertKit (as well as the ability to do advanced tagging. Here's a preview of setting up an email sequence in ConvertKit, they make it so easy! Download our FREE Product Launch Checklist!  I know this is a TON of information! So I distilled it all down into a handy printable product launch checklist for you. All you have to do is fill it out for you next product launch and you are well on your way to a successful launch.  To download the FREE checklist, simply sign up here and download right away! 

Regional Service 8-5-12

Regional Service 8-5-12

SPECIAL 2 hour show on Relationships!! EVERYTHING YOU EVER WANTED TO KNOW ABOUT RELATIONSHIPS BUT WERE AFRAID TO ASK!!!! 1. Do’s and Don’t of Dating and Making a Relationship Work! 2. What Men Want 3. What Women Want 4. The 5 common mistakes and 4 key ingredients for a successful relationship 5. Communication Tips 6. You ONLY need ONE Person to Fix a Relationship!! 7. Harness the Universal Laws of Attraction to bring love, wealth and happiness to your life 8. Tips to keep a relationship going strong 9. When it’s time to leave the relationship, letting go, and/or how to do it! 10. Don't Call That Man! Author Rhonda Findling joins us on April 13th to talk about her book! Tonight's show is the first of a 2-part series on relationships!!!! Tonight Lady Fontaine & Dr Cirillo will ONLY be taking calls on relationship issues.