Podcasts about epg

It was just announced that David closed a $75 million Series A funding round…valuing the 8-month-old startup at $725 million. Launched the same exact day as my previous content with David Co-Founder (and CEO) Peter Rahal went live in September 2024, David's current valuation has already surpassed his first protein bar exit, which involved Kellogg's acquiring RXBAR for $600 million in 2017. But David will obviously use the investment to scale manufacturing, accelerate product development, and expand inventory to meet surging demand. Moreover, in an effort to strengthen its ability to scale…David acquired Epogee, the food technology firm behind EPG, a plant-based fat alternative that significantly reduces calories and fat without compromising taste or texture. And at first glance, it might seem like an odd use of capital to acquire an ingredient supplier…but in my latest first principles thinking content, I'll explain the beauty of this vertical integration investment decision. And I'm sure some industry pundits (or so-called MAHA nutrition experts) will cry that EPG is a step back towards the fat-free craze of my 90's youth. And you're entitled to that opinion but honestly keep it to yourself…because I'm a business-minded simpleton admiring the beautiful strategic alignment between protein bar consumers wanting a “protein-to-calorie” ratio like leading ready-to-mix and RTD protein shakes, and David gaining exclusive control over an important supply chain element making that possible. David isn't just another protein bar brand, it's a food technology company focused on building tools that make it easier for consumers to eat well without compromise.

「ガンダムジークアクス」、地上波の“抱き合わせ放送”を謝罪　「録画が不便」などの声相次ぐ。　バンダイナムコフィルムワークスは5月2日、テレビアニメ「機動戦士Gundam GQuuuuuuX」（ジークアクス）の電子番組表（EPG）での表示について、謝罪する声明を発表した。「正しく番組タイトルが表示されない」「放送開始時間の表示が不明瞭」「録画が不便」などの問い合わせが届いていると状況を説明。「ご不便とご面倒をおかけしており申し訳ございません」と謝罪した。

Chemistry 222 Video Lecture from January 10, 2025. This video covers material from Chapter 7 including VSEPR, EPG and MG, bond order, bond energy and bond length, and more. CH 222 website: http://mhchem.org/222 Let me know if you have any questions! Peace!

Lydia Voice: Die Zukunft der sprachgesteuerten Logistik – Mit Tim Just von EPG | Logistik.Tours Podcast

Have you heard of this new “revolutionary” weight loss food?     It is being marketed as a low-calorie alternative that's now showing up in our food and favorite treats like ice cream...     On today's show, I want to go over what this product is and whether it's a healthy and safe option, so you can decide for yourself if it's something you want to include in your diet.     I'll also share what to look for on labels so you can easily identify it.     So, join me on today's Cabral Concept 3162, where we explore what EPG is and whether this revolutionary low-calorie fat substitute is safe. Enjoy the show, and let me know your thoughts!   - - - For Everything Mentioned In Today's Show: StephenCabral.com/3162 - - - Get a FREE Copy of Dr. Cabral's Book: The Rain Barrel Effect - - - Join the Community & Get Your Questions Answered: CabralSupportGroup.com - - - Dr. Cabral's Most Popular At-Home Lab Tests: > Complete Minerals & Metals Test (Test for mineral imbalances & heavy metal toxicity) - - - > Complete Candida, Metabolic & Vitamins Test (Test for 75 biomarkers including yeast & bacterial gut overgrowth, as well as vitamin levels) - - - > Complete Stress, Mood & Metabolism Test (Discover your complete thyroid, adrenal, hormone, vitamin D & insulin levels) - - - > Complete Food Sensitivity Test (Find out your hidden food sensitivities) - - - > Complete Omega-3 & Inflammation Test (Discover your levels of inflammation related to your omega-6 to omega-3 levels) - - - Get Your Question Answered On An Upcoming HouseCall: StephenCabral.com/askcabral - - - Would You Take 30 Seconds To Rate & Review The Cabral Concept? The best way to help me spread our mission of true natural health is to pass on the good word, and I read and appreciate every review!  

Welcome back to our weekend Cabral HouseCall shows! This is where we answer our community's wellness, weight loss, and anti-aging questions to help people get back on track! Check out today's questions:    Amy: Hi Dr. Cabral. Recently, I was eating "healthy" ice cream and noticed an ingredient I am unfamiliar with, EPG. Its listed as a modified plant based oil and, upon a bit of research, I got the feeling this is another sneaky fat substitute that we might need to be aware of. Do you have any thoughts on this? Many thanks for everything you do in the health space :)     Jennifer: Thank you for all your help and knowledge. Is there a root cause, or a way to heal an overactive bladder and lost of bladder control?     Diego: Does the 21 day detox plan do away with heavy metals in our bodies? If not, what exactly will it remove?     Yvonne: SaltAir UV – Ultrasonic Air Salinizer - love being in salt air - my skin loves it, psoriasis basically disappears in this environment and better for breathing rather than the dry environment I live in - will this product help or would it be harmful indoors since typically salt air, although good for us, is harmful to our homes and cars due to corrosion, etc.?     Melissa: Hi Dr. Cabral - I recently took your food sensitivity test and had my coaching call but left with a couple questions still. I had a moderate sensitivity to egg whites and Brazil nuts and low sensitivity to pineapples and almonds. I was having eggs, almonds and Brazil nuts almost every day before the test. The reason I took this test is because my IgG levels have been very low since 2019 (could have always been low but this is when I first tested it). The coach said she couldn't tell me if my low IgG could be related to these sensitivities. I was hoping you could expand on this and provide some more insight into why this may or may not be correlated. Since they're both IgG related, I was hoping for a connection to maybe figure out why I have low levels (subclass 1, 2 & 4). Thanks!     Thank you for tuning into today's Cabral HouseCall and be sure to check back tomorrow where we answer more of our community's questions!    - - - Show Notes and Resources: StephenCabral.com/3158 - - - Get a FREE Copy of Dr. Cabral's Book: The Rain Barrel Effect - - - Join the Community & Get Your Questions Answered: CabralSupportGroup.com - - - Dr. Cabral's Most Popular At-Home Lab Tests: > Complete Minerals & Metals Test (Test for mineral imbalances & heavy metal toxicity) - - - > Complete Candida, Metabolic & Vitamins Test (Test for 75 biomarkers including yeast & bacterial gut overgrowth, as well as vitamin levels) - - - > Complete Stress, Mood & Metabolism Test (Discover your complete thyroid, adrenal, hormone, vitamin D & insulin levels) - - - > Complete Food Sensitivity Test (Find out your hidden food sensitivities) - - - > Complete Omega-3 & Inflammation Test (Discover your levels of inflammation related to your omega-6 to omega-3 levels) - - - Get Your Question Answered On An Upcoming HouseCall: StephenCabral.com/askcabral - - - Would You Take 30 Seconds To Rate & Review The Cabral Concept? The best way to help me spread our mission of true natural health is to pass on the good word, and I read and appreciate every review!  

「モンテネグロ2部で活躍の小宮健、ボスニア1部名門クラブへ移籍」　　ボスニアヘル・ツェゴビナ1部のFKスロボダ・ツズラが、日本人FW小宮健を獲得したことを、同選手をサポートするEPG株式会社のユーロプラスインターナショナルが発表した。　2023年にモンテネグロ2部リーグ（2. CFL）のFKイェゼロ（FKポドゴリッァへレンタル移籍）に加入し、2023/24シーズンにおいて27試合で17ゴールを挙げるなど、圧倒的な得点力を発揮した小宮。この結果、ボスニア1部の強豪FKスロボダが彼のパフォーマンスに注目し、ステップアップ移籍が実現した。　ユーロプラスはコメントで、「小宮選手のヨーロッパでのキャリアはまさに順調であり、彼の努力と成長が次のステージでさらに花開くことを期待しています。FKスロボダは歴史あるクラブであり、彼の能力を最大限に引き出せる環境です」と評価している。　また、小宮は移籍に際し、「FKスロボダでの新たな挑戦を楽しみにしています。これまで支えてくれたチームとスタッフには感謝していますし、これからはボスニア1部で自分の実力を証明していきたいです」と、意気込みを語った。　FKスロボダは国内でも屈指のクラブとして知られ、数多くのタイトル獲得や欧州大会への出場歴を持つ。今回の移籍により、小宮はより高いレベルでのプレー機会を得ることになり、今後のさらなる飛躍が期待される。【プロフィール】小宮健（こみや・たける）出身：兵庫県ポジション：FW／MF経歴：西宮Jrユース－京都U-18－立命館大学－FKイェゼロ（モンテネグロ1部）－FKポドゴリッツァ（モンテネグロ2部）－FKスロボダ（ボスニアヘルツェゴビナ1部）

「元山梨学院キャプテン坪井昊、モンテネグロ1部スティエスカと契約」　　山梨学院高校サッカー部に所属したMF坪井昊が、モンテネグロ1部リーグの名門クラブ、スティエスカ・ニクシッチと契約を結んだことを、同選手をサポートするEPG株式会社のユーロプラスインターナショナルが発表した。　坪井は現地でのテスト参加を経て、持ち前の技術力や戦術眼、フィジカルの強さを高く評価され、同クラブからオファーを受けた。当面はU19で経験を積む予定だが、クラブ側は近い将来トップチームに合流し、即戦力としての活躍を期待しているとのこと。　この契約に関して、坪井は次のように前向きなコメントを残している。　「この度、モンテネグロの名門クラブ、スティエスカ・ニクシッチと契約できたことを大変嬉しく思います。日本を飛び出して新しい環境で挑戦することは簡単ではありませんが、持てる力を全て発揮し、チームの勝利に貢献できるよう頑張ります。トップチームでもプレーできるように全力を尽くします」　高校卒業後すぐにヨーロッパのトップリーグのクラブと契約を果たすのは異例であり、坪井の今後の挑戦とヨーロッパでの成長を楽しみにするとともに、さらなる飛躍に期待が高まる。【プロフィール】坪井昊（つぼい・そら）生年月日：2005年10月13日出身：大阪府ポジション：MF所属：山梨学院高校サッカー部（キャプテン）特徴：フィジカルの強さ、対人守備に優れ、ピッチ上でのリーダーシップも高く評価されている。加えて、冷静な判断力と的確なビルドアップが持ち味。

För drygt 10 år sedan bestämde sig Dennis Lundmark för att skapa ett projektlednings-företag inom byggbranschen som inte skulle behöva säga nej till någon kunds förfrågan. Drömmen var att samla alla discipliner under samma tak för att möta kundernas behov. Nu är den drömmen så gott som en verklighet genom EPG – projektledning. Vi möter Dennis i ett samtal om vägen mot målet. Om den allvarliga olyckan som höll på att ställa allt på ända, men som också gett så mycket nya insikter, och om vikten av att stötta unga medarbetare på deras väg in i arbetslivet och vidare i karriären!

The incoming New Paramount CEO thinks the ultimate bundle is what viewers and service providers want. But is the market really crying out for a “one stop-shop with a nice EPG”?

INVX 19/2/2567 : Cut tpTHANI Neutral to Bt 2.30(from Bt 2.80) and DELTA Neutral tp Bt 79.50 ( from Bt 81) : Daily trading KTB CPAXT : Today Analyst meeting 19 Feb. 10.00 TOP PSH / 10.30 EPG/14.00 BTS&BTSGIF : Program trading Buy CPAXT JMT SKY CK vs Sell THANI : Cautious Consumer Finance ( THANI weaker Earnings/cut E'24 by 20% and target price to Bt 2.30 ) and Auto 4Q'23 Earnings downside risk on AH : GS OW Japan US vs Neutral Europe MXAPJ and Cash Commodities(3/6/12 m Gold 2065/2125/2175) and Brent Oil ( 80/85/80) vs UW Credit : GS MXAPJ rose 2%, led by China offshore/Hong Kong, Taiwan, Singapore and Indonesia (+3-4%), while Thailand, Australia and Philippines (flat) lagged. China A closed for the CNY holidays. : GS Sector : Consumer Retails, Autos and Tech outperformed Healthcare, Materials and Energy sectors

Hot Topics เช้านี้ 1.ตลท.เตรียมเพิ่มกลไกควบคุม Program Trading เพื่อป้องกันการทำ Naked Short Selling และธุรกรรมProgram Trading ที่ไม่เหมาะสม 2.หุ้นกลุ่มธนาคาร Outperform ตลาด เนื่องจากจะเริ่มประกาศเงินปันผลในสัปดาห์หน้า 3.MSCI ประกาศหุ้นเข้าออกดัชนีรอบใหม่ ได้แก่หุ้นอะไรบ้าง? 4.บทวิเคราะห์ ได้แก่ THCOM, TEGH, ASW, CRC, CKP, AOT, SJWD, PTTGC, EPG, Fund Pick, ELN Pick, กลุ่มยานยนต์ ฯลฯ --- Send in a voice message: https://podcasters.spotify.com/pod/show/yuantathai/message

In this episode of “The Brand Called You”,  Pratik Dattani, Managing Director of EPG, delves into the intricacies of international market entries, economic trends, and the contextual complexity of sustainability. From sharing anecdotes of his journey to offering invaluable advice, this episode offers a wealth of knowledge for aspiring entrepreneurs and corporate leaders alike. [00:33] - About Pratik Dattani Pratik is the Managing Director of EPG. which is a boutique economic consulting firm. He is a former UK Director of the Federation of Indian Chambers of Commerce and Industry. Pratik is a board member of a think tank, “Bridge India.” He is also on the Global Council of STiR Education. --- Support this podcast: https://podcasters.spotify.com/pod/show/tbcy/support

Chemistry 222 Video Lecture from January 12, 2024. This video covers Chapter 7 of our textbook including formal charges, VSEPR theory, Electron pair geometry (EPG) and molecular geometry (MG), and more. CH 222 website: http://mhchem.org/222 Let me know if you have any questions! Peace!

Quando Deus é misericordioso, Ele deixa de ser justo (e vice-versa)? Esse é o quinto (e último) episódio expositivo da Série de Estudo Compartilhado do livro de Oseias! Aqui você pode baixar gratuitamente nosso Estudo Indutivo Compartilhado, que desenvolvemos para que você possa estudar por conta - mas com a gente! - durante seu tempo devocional, o livro de Oseias. O material é um guia e te mostrará quais versículos ler em cada dia, além de te sugerir perguntas a fazer para o texto, para poder entendê-lo melhor. Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você. Referências: Barnes, Calvin, Clarke, Henry, MacLaren, Spurgeon, Wesley – HOSEA, The Ultimate Bible Commentary George M. Schwab Sr. – ESV Expository Commentary, Volume VII, editora Crossway J. Daniel Hays – The Message of the Prophets, editora Zondervan Academics  Michael B. Shepherd – A Commentary on the Book of the Twelve, The Minor Prophets, editora Kregel Academics

"Nossos corações são fábricas de ídolos." (John Calvin) Vamos identificar os nossos e voltarmos nossos corações para Deus? Esse é o quarto episódio expositivo da Série de Estudo Compartilhado do livro de Oseias! Aqui você pode baixar gratuitamente nosso Estudo Indutivo Compartilhado, que desenvolvemos para que você possa estudar por conta - mas com a gente! - durante seu tempo devocional, o livro de Oseias. O material é um guia e te mostrará quais versículos ler em cada dia, além de te sugerir perguntas a fazer para o texto, para poder entendê-lo melhor. Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você. Referências: Barnes, Calvin, Clarke, Henry, MacLaren, Spurgeon, Wesley – HOSEA, The Ultimate Bible Commentary George M. Schwab Sr. – ESV Expository Commentary, Volume VII, editora Crossway J. Daniel Hays – The Message of the Prophets, editora Zondervan Academics  Michael B. Shepherd – A Commentary on the Book of the Twelve, The Minor Prophets, editora Kregel Academics

A disciplina de Deus pode doer, mas ela tem um intuito: o de restaurar. Esse é o terceiro episódio expositivo da Série de Estudo Compartilhado do livro de Oseias! Aqui você pode baixar gratuitamente nosso Estudo Indutivo Compartilhado, que desenvolvemos para que você possa estudar por conta - mas com a gente! - durante seu tempo devocional, o livro de Oseias. O material é um guia e te mostrará quais versículos ler em cada dia, além de te sugerir perguntas a fazer para o texto, para poder entendê-lo melhor. Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você. Referências: Barnes, Calvin, Clarke, Henry, MacLaren, Spurgeon, Wesley – HOSEA, The Ultimate Bible Commentary George M. Schwab Sr. – ESV Expository Commentary, Volume VII, editora Crossway J. Daniel Hays – The Message of the Prophets, editora Zondervan Academics  Michael B. Shepherd – A Commentary on the Book of the Twelve, The Minor Prophets, editora Kregel Academics

Deus manda que um de Seus profetas case com uma mulher adúltera... e o profeta obedece! Vem entender porquê. Esse é o segundo episódio expositivo da Série de Estudo Compartilhado do livro de Oseias! Aqui você pode baixar gratuitamente nosso Estudo Indutivo Compartilhado, que desenvolvemos para que você possa estudar por conta - mas com a gente! - durante seu tempo devocional, o livro de Oseias. O material é um guia e te mostrará quais versículos ler em cada dia, além de te sugerir perguntas a fazer para o texto, para poder entendê-lo melhor. Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você. Referências: Barnes, Calvin, Clarke, Henry, MacLaren, Spurgeon, Wesley – HOSEA, The Ultimate Bible Commentary George M. Schwab Sr. – ESV Expository Commentary, Volume VII, editora Crossway J. Daniel Hays – The Message of the Prophets, editora Zondervan Academics  Michael B. Shepherd – A Commentary on the Book of the Twelve, The Minor Prophets, editora Kregel Academics

Gäste: - Veit Medick, Stern - Daniela Schwarzer, Publizistin - Christoph von Marschall, Der Tagesspiegel - Alexandra von Nahmen, Deutsche Welle "Israel befindet sich im Krieg" - so der israelische Premier Netanjahu nach dem Angriff der Hamas auf Israel. Ein zweiter Großkonflikt erschüttert die politische Weltordnung. Wie werden die USA darauf reagieren? Und was bedeutet das für Europa im Ukraine-Krieg? Von Susan Link.

Vor dem EU-Gipfel in Granada trifft sich die Europäische Politische Gemeinschaft (EPG). Paul Vorreiter erklärt, was das Treffen bringen kann. Helga Schmidt berichtet vom Gipfel vor Ort. Anton Hofreiter (Grüne) gibt seine Einschätzung zum EPG-Gipfel. Von WDR 5.

Será que as profecias do AT se aplicam aos nós, hoje? Como (e para quê) devemos ler um livro profético? Esse é o primeiro episódio expositivo da Série de Estudo Compartilhado do livro de Oseias! Aqui você pode baixar gratuitamente nosso Estudo Indutivo Compartilhado, que desenvolvemos para que você possa estudar por conta - mas com a gente! - durante seu tempo devocional, o livro de Oseias. O material é um guia e te mostrará quais versículos ler em cada dia, além de te sugerir perguntas a fazer para o texto, para poder entendê-lo melhor. Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você. Referências: Barnes, Calvin, Clarke, Henry, MacLaren, Spurgeon, Wesley – HOSEA, The Ultimate Bible Commentary George M. Schwab Sr. – ESV Expository Commentary, Volume VII, editora Crossway J. Daniel Hays – The Message of the Prophets, editora Zondervan Academics  Michael B. Shepherd – A Commentary on the Book of the Twelve, The Minor Prophets, editora Kregel Academics

EP311 - Video Commerce with Qurate's Brian Beitler Brian Beitler is the Founder and General Manager of Live Shop Ventures, a video commerce initiative within the Qurate Retail Group, which is the parent company of HSN and QVC. Brian has also served as the CMO of Qurate Retail Group, in addition to many other interesting marketing roles in the retail world. We met Brian at Etail Boston and arranged this interview. We cover video commerce, differences in adoption between Western and Eastern Markets. The role of livestreaming, and the benefits of being a "commerce platform with video" vs. "a video platform with commerce." We also explore the origin on Live ShopVentures, it's first video marketplace on a mobile app, Sune, and the benefits on incubating a start-up within an established company. Don't forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 311 of the Jason & Scot show was recorded on Thursday, August 31th. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, Chief Commerce Strategy Officer at Publicis, and Scot Wingo, CEO of GetSpiffy and Co-Founder of ChannelAdvisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing. Transcript Jason: [0:23] Welcome to the Jason and Scot show this is episode 311 being recorded on Thursday August 31st 2023 I'm your host Jason retailgeek Goldberg and as usual I'm here with your co-host Scot Wingo. Scot: [0:39] Hey Jason and welcome back Jason and Scot show listeners Jason as you know one of the most common questions we get from our huge listing audience is about live streaming with e-commerce is it a big deal why is it seem to be growing faster in the East versus the west and how important is it to live live streaming so we thought we'd get a expert on the show as a guest that could help unpack that for us all and you better than someone who's LED marketing for numerous historic Brands and served as the CMO for the mother of all video shopping sites QVC / HSN and so that's exactly who we found, we're excited to welcome to the show Brian beitler he is the founder of mobile V Commerce app called soon and the general manager of live shop venters both part of the Keurig group. And I'm not sure Jason but that's a lot of words in the title but I think it's maybe half of the words in your title but welcome to the show Brian we're excited to have you. Brian: [1:36] Grateful to be here and I'll work on trying to lengthen the title so I can keep up with Jason. Jason: [1:41] Set your set your goals higher Brian. Brian: [1:43] Thank you for having me. Jason: [1:48] Brian we are thrilled to have you and as our listeners will quickly figure out and we are eager to jump into all this video Commerce stuff but before we do we always like to give the listeners a little bit of perspective about our guests background and where they're coming from and in your case it's a super impressive retail / consumer background so can you can you give us the version that your mom would share with her friends in the elevator. Brian: [2:15] Happy to do so so I'll back up a decade or two but I started well where I consider I started my career was at Mattel that huge toy conglomerate in fact they're very popular right now coming off of a I think a major hit movie. It's doing very well. Yes I think so has the rest of the world at this point but I started my career there and fell in love with the toy industry and thought that's where I would really spend. My entire career when I left Mattel. In the early 2000s I at the time was leading the core part of the Hot Wheels brand a dream job as a father and a former young boy. [2:56] But I thought I would give myself a taste of retail in the toy industry so I actually left metallic thought I would spend a couple of years on the retail side working with it. A brand I knew we all knew and loved at some point in our childhood called Toys R Us and truthfully I the reason I'm here today is I fell in love with retail there, and what was different for me about retail versus consumer packaged Goods was just the speed of retail it felt like it moved at light speed compared to kind of course EPG brand management, and you know I often tell the story you know working in those days to change you know the package on a five car pack took a couple of years to get it to Market and. I joined Toys R Us and we had this idea to launch a birthday club and. At the time I went to the CEO of the company John I learned and it was how quickly could you get it in Market could you do it in a couple of months. And that and I was often running and in love with retail and so spent a couple of years there and then just continued to be given these remarkable opportunities to work with, really amazing Brands and helping them reshape their narratives with their consumers or and or finding new Pathways new emerging ways, I could grow I was you know there at Bath and Body Works when we launched e-commerce we redesigned the site as a marketing site decided oh we might be able to sell something. Through here and that's been my journey so from from Bath and Body Works to Kohl's department store. [4:24] Then my hand in the bridal industry and private Equity with David's Bridal and then women's apparel and you know fast forward. A few few years and here I am at curate Retail Group. Working in what I think is an exciting future for digital Commerce. [4:42] All of those roles you know usually leading the marketing you know the marketing or e-commerce function for those various Brands and learning a lot making a lot of mistakes a lot of mistakes I'm getting a few things right every now and then, and you know kind of Landing in a pretty exciting place here at grea where we think we're going to do something you know again interesting a new in the digital space. Jason: [5:04] Yeah and a couple of fun facts brand you've LED marketing for for a bunch of those Brands you just mentioned and while you were doing that I was nominally helpful in building a bunch of the the backend e-commerce functionality for those same Brands and so I think without knowing it you've hated me your entire life for all the the features you wanted and didn't get or the the the pace of evolution so I just wanted to apologize publicly for all of that. Brian: [5:34] I appreciate that. Jason: [5:35] But one of the things I particularly love about your career is is I have this theory that, you know though all of retailers has been profoundly disrupted by digital but not all at the same time and so there were there are industries that are disrupted a long time ago and there's you know if you're a grocer or a car dealer you're probably getting disrupted you know right now and I feel like you serendipitously or maybe intentionally have have been in a bunch of Industries. Right at the peak of their disruption so your Toys R Us when when shopping online became a thing and then urine Beauty when that became a thing and then you are you are in the the the heat of the the apparel Wars online and now you're you're squarely in the v Commerce space and it's you know one of the things we talked about the most on the show so whether you did that on purpose or not congratulations on on surfing that digital disruption wave. Brian: [6:32] No I appreciate that I think much much of it was serendipitous I would say that the pieces that probably weren't was my desire to always work for, brands that were leaders in their respective category or industry and as I look back and reflect that's probably one of the things that has been the most rewarding and probably given me the best. Growth is being able to work with you know brands that were at the Forefront Mattel at the time was the leader in in toy manufacturing still still are. Toys R Us at the time was the leader in toy retail Bath & Body Works was the largest kind of. Bath & Body brand at the time Cole's was it was a chaser of you know kind of the discount Department space and ran past JCPenney's and Sears and its competitors and so that for me has been exciting because you know I think being with those who build powerful platforms, let you learn from the best and you know here I said today with curate retailgeek which owns QVC and HSN. You know the largest livestream platform on the globe by far the industry, leader having changed the landscape of how you could use television to shop you know some 35 years ago and continued it for nearly four decades now so that part of trying to work with brands that, I felt were really leaders in their space because I thought it would be a great place for me to learn has certainly been intentional and then this digital Crossroad just happened to kind of line up and almost all of those places at the time I was there. Jason: [7:56] That is awesome and today I sort of perceive you you are on the Leading Edge of the curate retailgeek Roop with your current responsibilities and I definitely want to talk about those but if I have the story right before you took on your current role you also had broader marketing responsibilities for the core QVC HSN Brands is that. Brian: [8:19] I did I did that's that's right I joined you know curate retailgeek rupe. And 20/20 is the chief marketing officer for QVC and HSN are two largest video Commerce businesses, at the time and you know fast forward we obviously are in the midst of those businesses are in their own form of transformation and disruption right for. In some ways you know you talk about a Crossroads, ask for businesses you know having come through retail when e-commerce was exploding and and Retail foot traffic was being affected as people. Spent more time online and less time in stores if you look at where accurate retailgeek Roop you know is today right streaming has remade the way we View television and so we've had to remake our business, there as well primary our audience used to be almost entirely on. [9:07] You know on cable or we reach over 100 million households in the US we used to reach all of those almost on cable and over the last several years is as people have migrated from cable to streaming services we've migrated our business we still reach 100 million households, but today we reach many of those through streaming services because they don't have cable subscriptions any longer and so, you know joining another business who was in the midst of transformation again was was somewhat serendipitous I was excited about the future video and video Commerce had use that, extensively at kind of my two preceding roles and so part of the excitement of joining curate was joining someone who is at The Cutting Edge of this but to your point that's been migrating, and then as we look at the future we said Gee what places do we really own, from an e-commerce perspective and we own the 10 foot screen the screen that you see in front of you from a living room perspective. [9:58] We do really well on the laptop you know the desktop for for e-commerce shopping like most traditional e-commerce retailers but as we thought about the small screen that wasn't a place where we had really built, for the future yet we thought were really well positioned we could certainly see what was happening in in Asia and the explosion of Live And mobile driven Commerce. And realize that that was going to happen here in the west as well. And felt like we were in a position to innovate around that but we needed to put some real Focus around that so you know about a year ago I stepped out of my role as Chief marketing officer of QVC nhsn, to build live shop Ventures and ultimately to launch the soon platform that we're going to talk about today. Jason: [10:42] Amazing and and I for sure I'm going to get into that but I did think you could help us clear up a few just basic questions about the industry first a I now have some some Envy because your TV is 10 feet at home I'm kind of jealous but the. You you call that V Commerce and I'm just curious like I hear all these different phrases all the time I hear people kind of talk about live streaming when they they don't necessarily mean live and video like is there a preferred label that you guys like to kind of describe this, this industry. Brian: [11:18] For sure we love the V e-commerce label in fact we think V Commerce will be the new e-commerce and what we mean by that largely is that, more and more consumers shopping experiences will be driven by video in fact if you look at today's youngest consumer right gen Z or the Next Generation Rising almost all of their Discovery happens in a video experience. If you think about it and it could come from one of the well-known video players right who's in this space Instagram which has become largely video Tick-Tock who obviously has led the way there YouTube. All of these places if I think about and I have so fun fact I have six kids, the youngest is squarely gen Z 12 years old the oldest is Millennial 29 years old and I watched their journey and most of their Discovery right the new trip they're going to take. The next meal they're going to make the next product they're going to buy the next television show they're going to watch is all coming through their video feed. Yet in the e-commerce space we're still largely dependent upon static images and or in the physical space on boxes and shelf talkers and that's just not the way that the rising generation discovers. Anything new. Scot: [12:34] Yep ingredient it's interesting you have a built-in test bed is that was that part of your strategy. Brian: [12:40] I think that that if. Scot: [12:42] We need more kids I need to get another generation. Brian: [12:44] If you went back in math my career I did a pretty good job landing at the right Brands and price basis for my for my kids ages the only one they might say I got wrong was the bridal industry I was a bit premature on the bridal industry, but but you know as I look back so we do we talk a lot about be Commerce and that for us means live it also means pre-recorded, right it can mean you know things that are that are behind the scenes it's anything that really leverages video to help tell the product and Brand Story to a consumer in a way that helps them make better decisions and get to yes faster. That's where we see the Innovation going that's where we see all brands needing to play we think it will look different in the west than it looks in the east. And that's because different consumers and different markets and different level of kind of retail development but we think it'll be globally relevant over the course of the next you know five to ten years. Scot: [13:37] Brickell as the entrepreneur host on the program Jason's a big company guy he's a you can tell by his title. He's corporate drone and he doesn't know who he works for half the time over there there's like he's like I think I have a boss but I don't know I don't know who approves my expense report Seymour, that's how big is a company and you know one of my favorite books is the innovators dilemma where and I'm sure you're familiar with it where you know most companies like tear you they were super Innovative and really did a ton in the category and you know a lot of them don't make it it's interesting to me that you're now working for a company that you know obviously. Is working to not get caught in that in most companies don't kind of sounds like and I may be reading too much in this you you either put your hand up and said I want to do this or they said we need someone to incubate this and you volunteered I'd love to hear the story of how your kind of like starting this company inside of a bigger company that that's interact to excuse you know the extent you can share our what you want to do that that's always interesting to hear because a lot of a lot of big companies don't do that. Brian: [14:39] No I appreciate that you know we feel, you know we I feel honored to kind of be in an organization and part of a company that's trying to lead that way Forbes just named, secure it retail one of the you know the country's top three hundred Innovative companies right so we're recognized for having thought about this space and we've innovated over the course of the last, 35 plus years if you were to look at what QVC nhsn looked like 30 years ago they look very different than what you see today both in the way that we reach interact with customers and so you know the story here you know I'll keep it relatively 34 for time sake but we were looking at you know the future of curate and looking for where we think, you know girls could come from I was obviously looking at that in my core role as Chief marketing officer I let our you know our insights and analytics team and we were looking at the consumer and we're looking at the businesses and the ages of and cohorts of consumers where we did really well and where we felt like, there was opportunity for us and one of those that was clear was we had an opportunity with the younger consumer and unlike many many brands that will often make the decision to go how do we stretch our brand younger it's one of the hardest things to do our view was to say. [15:49] We have a core customer we love our QVC and HSN customers 50-plus their affluent they have disposable income they love to engage with us and Us in this way as we think there is, potential for growth with still the 50-plus customer we have plenty of, consumers who can discover our experience who aren't you a shopping there and we think can fall in love with it but we did recognize hey there's a there's a rising generation that's that's embedded and videos embedded in the way that they operate, why aren't we doing anything there so I did raise my hand and talked a lot about you know that consumer and about the power of video and our expertise and, you know that with. David Robinson who was a new CEO Who had who had joined us in you know late 21 had a knife or for growth and an eye for the digital landscape and. You know started he started to think about where our future would would would lead and he knocked on my door. [16:45] Early and 22 and and we started to talk about what the future could be and how we might do that and decided he decided to establish the e-commerce Ventures is a new unit inside the organization and I join that team to help, you know lead a component of our Innovative future and so it does take having. A CEO that's got a mind for Innovation and you know the ability to say we're going to make the investment necessary to do that so. You know this isn't one of those I feel you know grateful for the fact that I get to work in this call it an intrapreneur setting. We're not chasing you no seed series a series B series C where we're going as a company we believe that we need to invest in the future and this is one of the ways that we can do that. Scot: [17:29] Yeah that's neat that you still sounds like you get the flavor of kind of a start-up within a big company but you can use infinite resources you guys have. Brian: [17:37] Yeah and that we think gives us an advantage and that that's true I we operate we don't have an operation in New York I soon is based in New York right are. QVC is based in West Chester Pennsylvania HSN is based in st. Petersburg Florida. Right so you know we set this up in a new location so that we could operate as an independent and entrepreneurial company but knowing that you know. Just an hour train ride away I've got hands and resources and folks that can kind of help us get through some of the tougher things of getting something off the ground. Scot: [18:09] Yeah exactly now do you have a pretty wide aperture what you could do so you could you say hey we want to just try something real fast on Tick-Tock or is your mandate it kind of needs to run through one of the mother ships or tap into. Brian: [18:24] No not at all. Scot: [18:25] The mothership or something. Brian: [18:26] No we have a very a very wide mandate most of the team comes from Industries outside of kind of are. Our CORE family fact most of the town I've hired has not been former or current QVC or HSN employees they have been, you know team and talent here based in New York City most of them which is where we found the talent pool that, looking forward to kind of build this future and we have a pretty wide aperture to test and try and that's we say we've been up for for several months now we're still we largely consider this the beta version because we are, finding the things that we think will be the best fit for the market and create the best experience for both consumers for Brands and ultimately for creators because we do the reason we refer to this as a platform is, we don't see this as just a one-dimensional or two-dimensional relationship you know brand to Consumer retailer to consumer, but we're also trying to build a place where creators can build a livelihood as well where Brands can create their own content to connect with consumers and where we've built kind of a new way for consumers, the kind of interact and discover new brands. Jason: [19:32] That is awesome and so it sounds like the soon mobile app is kind of the first public release from live shot Ventures am I thinking about that right. Brian: [19:42] Yeah it's the soonest kind of our first public facing you know component of the platform we have components that are that will face Brands and that will face creators to help round out this ecosystem that we think. We'll create a new way for you know these different constituencies to meet one another in a pretty exciting and interesting. Interesting way and they'll be more to share I'm not going to share a ton about those back-end Solutions at this point but there will be more to share in the future as we as we continue to round out the experience, we think it takes to really make this kind of new be Commerce mobile experience. Jason: [20:22] Awesome so maybe you can help it like paint us a picture like what is the unique value prop of soon like is it live is if e-commerce like is there a particular category focuses on or what's the. Brian: [20:35] Yeah to know it's appreciate you asking so look at the core of what we're trying to do is take the the style of video that is loved by a young consumer set column you know. Gen Z too early young Millennials we can't digitally native consumers what we mean by that that's a buzzword everybody said but we simply mean people that seem to have been born with an iPhone implanted in their hand, or some sort of device and if you go back up to 2007 when the iPhone and these devices launched we're looking at people to kind of get there. Hit their teens or younger in that view I look at you know the way that they navigate and that's kind of our core audience because they've grown up with this fat. Device being their primary form of discovering the world so that's our Target so our goal was to build. [21:23] An experience that would make sense to that to that audience so would be short would be fast could would be personalized. I would include the kinds of voices that they're used to hearing from that they trust and that they find credible. Would give Brands a place that are searching to find a pathway that are working so hard to build there. Their products but are can get caught in the jungle that are the very very large marketplaces would give these younger Brands these Innovative brands of place to meet the consumer and to be discovered and to be seen and to have their whole story told. You know it's one thing to just become a product listing on a. On a massive platform like Amazon or Walmart it's another to be able to have someone who understands the consumer tell your brand story so the value prop is to really build what we think is this entertaining. [22:13] Joyful serendipitous shopping moments where you can just discover Brands when you're when you're on the go we think. In some ways part of what. So wonderful about the e-commerce experience is also what's so difficult about the shopping experience and what I mean by that is e-commerce made it easier than ever to buy something. It also made it very difficult to just go shopping and if you think about the experience we used to love as teenagers by the way that gen Z teenager still allowed which is the notion of wandering a physical location a mall or a Target or pick your brand or. You know any of those physical experiences where you can just wander and things just inspire you and you you may have gone into by something you may have had an idea in mind you may have not had an idea in mind. But it was fun and it was a Pastime and it was, enjoyable just to go shopping digital Works differently digital is great if you know I need I need luggage for my trip to Europe I'm getting a backpack I'm going to take a three months and traveling through Europe. [23:18] You can go to the internet and I'll help you find the best backpack in the most array of choices at the price but if you just. Want to sit back and shop and so our goal was to build a platform where the Serendipity of shopping could come up again you could just thumb if you're standing in line at the. At the Starbucks or if you're standing in line at the store you're standing on the platform in the subway station, or you're sitting in class and you're done listening to the professor and you just want to see what might be in your feed that's relevant to you this could be as fun as opening Tick-Tock or opening Instagram. This would be opening shopping for the joy of. Jason: [23:52] I love that there's a this entrepreneur Julie rain Wainwright who founded real real and I don't know if she actually said this but she's always attributed with his quote the internet solve buying but broke shopping it's I. Brian: [24:06] It's a great quote I've heard I've heard that quote I'm not sure if it's hers or not either but I fully subscribe to and that's and that's the reality and so this is a way to bring it back in a way that we think is relevant to you know this. Young emerging audience who's up who's about to have a lot of spending power. Jason: [24:26] Yeah now I'm curious you've talked about this as a platform and it sounds like it's what I would think of as a sort of two-sided market place that you both have to you know recruit and keep happy a bunch of world-class creators that are creating content and you've got to recruit and keep happy in audience that consumes that content and buys stuff that shows up in the content and my am I thinking about it right in terms of it being a two-sided marketing challenge. Brian: [24:54] Yeah I think I think we've called three-sided because we think he have to keep the consumer happy you have to keep the brands and their Founders happy and then you have to, you know create something unique and special for creators who may or may not work directly for the brand that they're going to create content for, and so our thought process is thinking about all three of those audiences as we build and it's why you know we don't see this as a, you know as a Sprint but is building something that we think will be lasting because we're trying to build something that's going to be relevant and meaningful to all three of those participants in the platform. Will you operate as a marketplace right so we're not buying retail we're not buying inventory in the traditional sense right we're building the destination we're working to drive consumers to the destination we're working to source and find great creative talent that we think can build the right kind of content and then we're looking, and reaching out into the. You know into the Reit into the brand landscape to find Brands and products that we think would do well with this with this audience and so we got all three of those things kind of. You know working at once if that's not easy but sometimes the most rewarding things are difficult. Scot: [26:04] Yeah absolutely the marketplaces are hard because you're kind of building to businesses at once you get kind of the consumer and thus the demand and the supply side it can be. But once the network effects it going it's a great business but sometimes it's hard to kind of kick start them do you feel like you guys are at kind of like that product Market fit or you're still kind of. Experimenting and figuring out or like. Brian: [26:25] Yeah we think you know what we're excited about today is the engagement from the number of brands that have come on our platform has gone much faster than we expected. The consumer You Know download and engagement we're in that that nice stair-step each month each week of downloads, increasing on the platform so we feel that we're moving very strongly towards that you know that market fit place but that's why we say we're in beta right well when we're, one more there will declare that were there and we'll change the even the way that we go to market even more aggressively but we're excited about the early signs both the excitement from creators excitement from from Brands who come on board, and again the excitement from the early consumers who have engaged with us the early adopters and starting to experience the platform and so all of those things right now are very positive and. Giving us a lot of optimism as we think about the future. Scot: [27:25] There's wear it sometimes, great to be in a big organization when you're ready you can say hey we need a little distribution and suddenly you know you can you can turn that funnel on you got to be going to make sure you're ready for it and it sounds like you probably haven't you know you should definitely get out of beta for you do that but then even you know even you know how do you do the shoots the right way and you know, inside the work there's tons of just knowledge around streaming and video quality and I'm sure there's some interesting craters that overlap that would be fun to tap into it even brands that you know I'm sure if you were looking for a brand it's much easier being part of the larger or more brands are going to take your call versus you know Joe's startup LLC. Brian: [28:11] Yeah yeah I would say one of our I think that's well that's well well said one of our advantages right is the reality that for you know, for decades we've been helping small Brands become household names become very large businesses because we understand the power of live we understand the power of video and using it to help. [28:30] You know a Founder commercialize their their story and help it reach and reach an audience and so. For sure that is valuable as we talked to Brands who go hey this isn't you know this isn't just somebody out of there, out of the corner of their garage going hey we've got an idea for the future of video shopping this is you know the the leader in video and live shopping who said hey we're going to build a new platform a new experience for a new audience and, we're going to bring our expertise to video shopping to that to that platform and we're going to help you learn how to do it as a brand we're going to help you learn how to do it as a Creator both of those things have been very important, add helping us you know get to yes as we don't get a lot of NOS as we have conversations with Brands right now we get a lot of people excited, even in this early Journey even recognizing that we're in the beta phase because they believe in the business where you know we're over 300 Brands already interested in on the platform, at this stage and you know we're early on we launched in March. And so it's not been hard to get people excited about the potential here and I think part of that is because they can look to the parent of who's building this, and who's making the investment. Scot: [29:46] Yeah very cool would you say so that made me I'm a huge shark tank junkie and I always love when Laurie's on there because she always has that trump card of like, I can probably get you on HSN and everyone's like who so she could tend to get a good deal so then it made me think are you dealing with Challenger Brands kind of like you know things we people maybe haven't heard of or is this kind of like you know Kate Spade or whoever I don't want to go into details but like more long-term brands that are just kind of looking for a fresh new channel is there. Resonating. Brian: [30:22] Yeah so we have a lot of what we call emerging Brands and we can define those in a couple of ways right so there you know I'm an emerging, might have been around for 10 years or 15 years but they're just very tightly, geographically located maybe they just had a couple of stores and a little direct consumer website but they weren't really propagating their brand through there, back in the emerging and we have several brands that look like that we also have Brands there. Relatively young this could be year 1 year 2 year 3 right and they started as a direct consumer brand and they're looking for other points of distribution and other places to be able to tell their story. [30:58] But we've not preclude ourselves from from other brands that are better known and more, National in nature because again at the end of the day you know where our Focus has been, I'm in the early days is and it's because this is this is an area that works really well and video right or proper products that are problem solution oriented products and, Kelly's are great Brands who innovate and develop some new products that solve a consumer problem those do really well in video right now and if you think about, all the you know Tik Tok made me buy it friends you know so many of those products are built around the idea of hey we've got a new solution, a problem that you have or we've got a new take on solving a problem that has been solved a bunch of other ways but never quite solved this way those are the kinds of products and brands that do really well and we find those both in this emerging space and we also find. You'll also find it in some more established brands. But the focus has really been can we bring consumers content that's interesting to watch because what the product does for a consumer is. Have itself useful and highly valuable and that's if you spend some time on the app you'll see a lot of products, better focused in that in that regard and so you know we've not been exclusionary and by any stretch of the imagination but we do have a lot of young and fun emerging brands with some amazing Founders and some amazing founder stories behind them on plan. Jason: [32:23] That is awesome and Brian a fun fact about Scott like most people watch CNBC for Shark Tank and then they accidentally stay on for for Jim Cramer Scott's the one guy that watches CNBC for Jim Cramer and then accidentally. Brian: [32:37] Technics days I'm free. Scot: [32:38] I watched a shark fresh shark tanks on ABC come on. Jason: [32:41] Yeah. Fair enough Earth but inside not I keep telling Scott Scott keep saying hey we need to get on On Cue be on Shark Tank to get into QVC and I keep telling him that curate retailgeek has great merchants and if you have awesome product you can get in regardless of what whether you know a shark or not. Brian: [33:00] And that you know what that's so true Jason that in the reality is is that again if you have a great product curate wants to hear from you and that's and that's the truth and you know we understand what works well for our audience and we understand what works really well. For the video platform and if you bring it you can find your way there I will tell you we get a lot of submissions and for obvious reasons. But yeah you absolutely could find your way there without getting on Shark Tank although a little bit of notoriety never hurts. Jason: [33:30] Know for sure so I'm curious about a tactical element of soon it seems like you made a conscious decision to natively be a nap and and on the one hand. Like man you look at all the data and mobile apps are where it's at like that the overwhelming majority of all minutes spent on mobile devices are an app's you know the top apps have the best engagement and all this stuff but the flip side is, it's a brutally competitive space and it's like really hard to get people to download the app and then it's really hard to get them to to reuse it like I'm curious did you guys. Like debate about a mobile web experience versus an app and and decide that that's where you needed to be or how is that played out for you. Brian: [34:15] Yeah so we absolutely did they say it was probably one of the one of the bigger conversations right as we thought about our future and our Direction working with my team and and. Our partners to think about hey what's the best way to go forward and build a new shopping you know destination and we certainly researched all the hurdles. As well but we saw all the things that you highlighted in the beginning right the notion that, more time is spent on apps particularly from from the target audience we were going after the engagement is much higher the commitment once you have it as much stronger all of those elements that. This is going to be a heavier lift but it's going to be the right lift for us and. And we have to be committed we know it's going to take time but this is going to be the right lift because inside that app also it just gives you the flexibility to do and create some experiential things that just aren't as as. [35:12] They're just not as intuitive or as functional as they are in a mobile web app. Right so you know I'll give you I'll give you one of the features that we love that's just really hard to do in mobile web but amazing an app so you know part of our vision was to be able to create this window, shopping experience again right to bring the joy back to shopping we're literally as you thumb through things consider each one of those swipes the window, write as if you were walking down your favorite shopping destination and you know there's an amazing product with an amazing Storyteller so instead of being on a mannequin in a fixed window it's by a voice that, you know has some credibility and authority and as they tell you about that but what if you want to see more from that brand well you just swipe left. And you're into that brand store. Or what if you want to love what if you love this soon said what if you love this Creator we call them soon satyrs that's telling you the product and you want to do you want to see more will you just you know tap the screen and up comes all the video content that that person is created, doing that in a mobile app mobile apps just don't have the same kind of tactical functionality that you can build inside of an app I'll be realized, part of this if we were going to build a new experience we needed. [36:22] The flexibility in the capabilities to be able to use everything the mobile device gives to you you know ultimately we don't have haptics in our experience yet we will you know they're all those things that are that are native to the app experience that you know. Is opened up an iPhone and ultimately Android which are not on yet but will be in the future. That we wanted to be able to have access to to give it the richest experience even knowing we'd have some hurdles and getting apps downloaded keeping them on the device and getting people back to him. Jason: [36:52] I got it that totally makes sense another one that comes up a lot in a specially you mentioned it seems like adoptions a little earlier in China so I watched the Chinese Behavior a lot to sort of see a bit it predicts how things will evolve here and it's interesting there are amazing social platforms that had huge engagement that are all pivoting to become shopping platforms right so that's by dance that's we and then there are amazing Commerce platforms like Ali Baba and Team all that are kind of pivoting to become engagement platforms and so that's why you know ding dong live and Ali Baba live and all of these these things like I'm kind of curious do you have a position like in the long run what wins right being a a platform that has a lot of video engagement and adding Commerce to it which in the u.s. I guess that could be. Tick tock on Instagram or is it a platform that really is good at Commerce and adds adds the video engagement and so you know maybe that's that's obviously but Amazon or Walmart and then I assume like The Perfect combo of both of those is of course you guys. Brian: [38:00] Yeah so I'm not trying to sidestep but here's what I'll say, video wins video ends and I'll come back to it and here's a here's why I say that so do I think you know Tick-Tock and Instagram and all those who are building you know shopping experiences into their platform, have an opportunity to win and do conversate for sure do in fact I'll give you an example I often share. With you know Brands and others as I'm eating and it's a very simple question for both you Jason and Scott have you ever bought anything while you were in an airport. From a retailer awesome have you ever gone to the airport have you ever gone to the airport to go shopping. [38:36] Right so the reality is that airports have a purpose right which is they help you get from one place to another and it's a very valuable part of your life experience. But what airports learned is have had a lot of people in my space I'll bet if I put some stores in here for you those people will buy something that is for sure going to be true with these social platforms they have a lot of people in their space. [38:59] If they create opportunities for people to buy people will buy but the purpose for opening Tik-Tok is not to go shopping, and people are finding Pathways there because that's like that's a place where I'm at and I'm learning their shopping there so now I can do this so I know if I'm Atlanta I like Ferragamo I know in the Atlanta airport there's a Ferragamo so I can find my way there. As a as a consumer and make it a point to go there when I'm in airports where I know the brands that I like are at, but that's very different than then going to your favorite neighborhood street or going to your favorite you know mall to go to go shopping and so we think those places exist on the other side you have right you have what's happened in the physical space that's taking place in the digital space right so malls have tried to figure out hey shopping isn't enough to get people here I need restaurants and entertain I need other things that are engaging, and team on everybody else is going to go down that pathway as well and go hey, if I want to keep people here I need I need things that are engaging because consumers are expecting more well-rounded experiences from all the places that they go and so our viewers to say listen if you know let's just build something, that recognizes that that's what the consumer needs and wants and create a place we're going shopping and being engaged and being entertained is, in and of itself the point the experience and we believe there will be space for that for an experience like that but I think I think Commerce is going to happen. [40:25] In all of these spaces if you bring video to them I think it's going to happen on on you know brand own websites as they bring video that's the that's the core of it, and again if you step back and go well gee how much space is there you know retail such a fixed base well that's what we all said. You know 20 years ago when e-commerce showed up like e-commerce can't grow the retail space there's a fixed space it's going to be you know give some take some. At the end of the day retail is just larger as as the platforms and places, have continued to evolve and to explode if you think about the difference between where we are and you know where Asia is and where we see the Western markets I think part of this is understanding that I think Asia is unique in that there. Retail ecosystem you know take China it's just very different. From Mars when you consider the scale their population and how much of that is urbanized versus still you know in more agrarian spaces and so it's not exactly the bear to make the comparison between. [41:25] Those two spaces and you know they have different tastes and different preferences and so I think for us in the u.s. I think part of the difficulty has been we've been trying to apply. A formula from Asia to Western markets versus saying hey what's the formula that's right for Western markets and video. And let's let's take stock of understanding what the Retail Landscape looks like here what the consumer behavior and preference for shopping looks like here and then how do you build something that's around that I think brands are starting to figure that out I think we're, you know we're just at the corner we're probably today where e-commerce was in 2001-2002, right so we're on the verge of exploding but if you remember back in those days there were a lot of brands that we're saying yeah we're not going to need any Commerce site. And and then five years later everybody in the country headed e-commerce site. Scot: [42:17] Yeah that first of all you should have qualified your question I'm pretty sure Jason is gone to airports just to go to the Starbucks. That much of a Starbucks not or are you just like is muscle memory for him he's like I want to Starbucks he just ends up at O'Hare and he's like oh oh I don't have a flight but man this this latte is delicious. The so I started a company Channel advisor andqvc was an early customer of ours and I got to go on that behind the scenes tour where you can watch the production room and it blew my mind as an e-commerce person because it was like this pure intersection of data meet Stevie because you know the talent on are would have a may be mic'd up, and the producers say when you talked about you know how the vest feels they watch this I think it was like orders per second some velocity. And they would tell him to talk more about that and if a product didn't make a certain velocity there like next so it's really so I'm kind of thinking you know can you guys because you're you've got both sides of the marketplace are you giving your creators some really interesting kind of youqvc any HSN informed data on on you know. How how to make a better video and sell more product and that kind of thing or you may be too early in your journey but it seems like you guys Doug be like right in your strike zone. Brian: [43:40] No that's the you know that's part of the secret sauce that's why we're so excited about this space it's taking that learning and absolutely the analytics right that we're putting in place and ultimately the. That algorithms that will drive right the personalization feed and the coaching that's given not just to creators but then ultimately to Brands is all built around enabling their ability to be as effective as possible at producing a video and what works depending on the category so. That's core to what we are doing at Stone is using data to drive decisions around content to drive decisions around. The speeds that ultimately will be will be you know shared with consumers right to create as much likelihood or much potential for success as possible and you know you you hit on the head Scott right part of this and part of what's made. You know curate successful for so long is that what seems very soft. Is very data-intensive and using data to make those decisions and we see that as being one of our core attributes in our core advantages is a boat as we build. Jason: [44:51] That certainly makes sense Brian I'm sad because I know we're running up on time and I have one more topic I want to make sure I get in which is this whole debate of video versus live video and I know you do you think about QVC and there's a lot of scarcity built-in which makes the the live model make a lot of sense and in China a lot of it has scarcity of deals and things in the u.s. I hear a lot of people calling things live that aren't even live and so I'm just curious like what you know do you think it needs to be live or is it a place for both like what how do you guys feel think about the live versus store and play video Commerce. Brian: [45:32] Yeah so we use both at soon so we think live live has a role in the sense of creating excitement creating a bit of scarcity also creating the the Serendipity the moment and the authenticity and organic and credibility of the content most of the content. In our mind is shot or created live meaning we're not trying to do a bunch of takes and a bunch of edits of the work in fact I tell people all the time I said it's part of the magic of one of the longest running show Saturday Night Live it's one of my favorite shows maybe maybe part of your audience loves that show as well as right it's taped in front of a live studio audience and part of what makes that show so engaging. Right is that reality and the fact that there's room for errors or groom for mistakes you know you may see one or two but it just feels so, in the moment we think that matters a lot in the experience but today. I don't know I don't know the facts but I suspect a lot of SNL is watched after the fact. [46:29] But the fact that it was shot in front of a live studio audience is what makes it so engaging so what we think about video we talk about it live here we often mean look what we want this to feel is live like meaning it should feel like you're having a fantastic conversation sometimes it will actually be live. But the vast majority of the content is going to be consumed post life because let's be honest gen Z doesn't really meet anybody for an appointment anymore from a from a watch perspective right they watch things on their own time when it makes sense for them, and it fits into their their life that doesn't take away from the fact that if the offer is big enough, for the products right right they'll show up in force for a live moment and so we believe that you need both in order to. [47:15] To create something that's compelling but for us you know largely what we think matters is creating content that is done by people who really know how to speak, can do it in one take right because you know they're good at what they what they do and can bring that level of Candor to the. To the content and that's that's what we think really will resonate candidly with people of all ages we don't think this is that's just specific to young people that's specific to everybody, we love candidness, we love I think you open the podcast here saying Hey listen if you make a mistake or two we're not going to stop and rerecord and all those things right and you're going to listen part of what makes this so natural is when it's. Captured in the moment we think that's true for video Commerce as well. Jason: [48:00] That I love that that that's a perfect way to sort of describe that the approach it makes perfect sense to me side note the reason we do that on the podcast is because Scott makes so many mistakes that we couldn't possibly go back and fix them all. Scot: [48:15] Hey I think Brian was saying we're influent we're popular influencers that's how I. Jason: [48:19] I feel like he's like as an l and the Jason and Scot show are the two. The two top top tier entertainment vehicles I think that's very fair but Brian I'm super sad to report that we've used up our allotted time this has been a great conversation and we sure appreciate you taking time to talk with us. Brian: [48:39] I appreciate you having me on the show thank you so much guys. Scot: [48:42] Brian if folks want to learn more about your online thoughts or you are you an influencer yourself do you publish somewhere or you just want to encourage them to check out that. Brian: [48:54] No you so you can absolutely follow me on LinkedIn for sure I do Post. On occasion I'm not an avid poster right now because my head has been down here but please do that and then again I would encourage you to download soon if you have an iPhone you can visit us at soon dot live too. Hear more about this if you're a brand and you want to be a part of it part of what we're doing here please go to soon dot live you can fill out a form and and someone from our our merchandising team will reach back out to you for fairly quickly and get you connected but. Yeah thank you again for the time. Jason: [49:30] Brian we will put all those links in the show notes for anyone that wants to follow up with soon and until next time happy Commercing!

Jaarlijks houdt de president van de Europese Commissie een beleidsrede tot het Europees Parlement om het politiek debat over strategie en prioriteiten van de Unie een forse impuls te geven. Deze week was het de laatste keer voor Ursula von der Leyen in deze vijfjarenperiode. Jaap Jansen en PG Kroeger kammen die ‘Staat van de Europese Unie' (hashtag: SOTEU) en detail uit. Want ook voor onze nationale verkiezingen zet dit de toon.Maar eerst vertelt PG over deze rede als ‘uitgevonden traditie'; welhaast een 'cultural appropriation' van de Verenigde Staten en hun 'State of the Union'. Speelt Brussel hier een beetje Washington DC? Wie bedacht dit en sinds wanneer is dit een ding?***Deze aflevering is mede mogelijk gemaakt met donaties van luisteraars die we hiervoor hartelijk danken. Word ook vriend van de show!Heeft u belangstelling om in onze podcast te adverteren of ons te sponsoren? Zend een mailtje naar adverteren@dagennacht.nl en wij nemen contact met u opOp sommige podcast-apps kun je niet alles lezen. De complete tekst en een overzicht van al onze eerdere afleveringen vind je hier***De historie van de SOTEU laat zien dat elke eerste editie van een nieuwe commissiepresident kwam op een moment van existentiële crisis in de EU. En elke president benutte dit zonder aarzelingen. 'Never waste a good crisis!' lijkt hun verborgen motto. José Manuel Barroso, Jean-Claude Juncker en Von der Leyen haalden maximaal effect uit het podium dat hen hier geboden werd en met aanzienlijke politieke consequenties. Die van Juncker in 2015 blijkt zonder meer profetisch te zijn geweest.De laatste SOTEU van Ursula von der Leyen verdient het daarom met een precies kammetje geborsteld te worden. Jaap en PG belichten waarom zij ineens tijdens haar rede overschakelt naar een andere taal en waarom zij indringend Xi waarschuwt waar zij óók Joe Biden bedoelt.Boeiend is ook hoe zij het klimaatbeleid van Timmermans vol vuur verdedigt en tegelijkertijd elementen daarvan met behulp van Wopke Hoekstra's komst naar Brussel achter het gordijn probeert te schuiven. Hogere politiek voor de fijnproevers!Opmerkelijk in haar speech is hoe grote Europeanen als Mario Draghi en Jacques Delors ineens naar het voorste plan worden teruggeroepen. Daaruit blijkt dat zij economische en sociale uitdagingen voorop zet als deel van de grote transities van klimaat, energie en geopolitiek. Een congres in Amsterdam binnenkort over 'leven lang ontwikkelen', beroepsonderwijs en tekort aan talent staat zo ineens in het hart van het EU-beleid.Met een behendige manoeuvre in haar rede zorgt Von der Leyen ook nog dat de discussies over het EU-lidmaatschap van Moldavië, Oekraïne en de West-Balkanlanden een meer praktische kant op gestuurd worden. Daarmee helpt zij Emmanuel Macron en Olaf Scholz en zet ze demissionair Den Haag in oktober voor het blok in de gezamenlijke EU- en EPG-top in Granada.Het bewijst meteen dat haar speech ook in Nederland fikse impact zal hebben. Jaap en PG schetsen welke grote thema's juist in verkiezingscampagne hier centraal zouden moeten staan. Een meer evenwichtige, coherente aanpak van klimaat, energie, stikstof en groene industrie bijvoorbeeld. Een nuchtere, niet alarmistische sturing van migratie. Een opmerkelijke herleving van de 'sociale dialoog' van Delors voor een echt goed werkende Europese arbeidsmarkt.En Jaap en PG markeren hoe agrarisch Nederland failliet zou gaan als het programma van BBB wordt uitgevoerd. Ondertussen bleef in Straatsburg de vraag hangen 'wil Ursula door'? Niettemin concluderen we uit de signalen in haar speech: ze wil haar karwei in de komende vijf jaar afmaken.***Verder luisteren348 – Oud-premier Natalia Gavrilița over Moldavië - het kleine, ook bedreigde buurland van Oekraïne344 - Nederland in Europa: een masterclass door Tom de Bruijn340 – Caroline van der Plas ontvangt Frans Timmermans. Vijf misverstanden over Europa336 - Timothy Garton Ash: Hoe Europa zichzelf voor de derde keer opnieuw uitvindt299 - Dramatische verschuivingen in de wereldpolitiek. Europa heeft eindelijk een telefoonnummer290 - Bondskanselier Olaf Scholz en de razendsnelle ontwikkeling van de EU272 - Dankzij Poetin: nu écht intensief debat over de toekomst van Europa124 - 95 jaar Jacques Delors109 - Mathieu Segers: Sterke lidstaten maken Europa sterk100 - Nederland in Europa: lusten en lasten door de eeuwen heen***Tijdlijn00:00:00 – Deel 100:41:19 – Deel 201:32:28 – EindeZie het privacybeleid op https://art19.com/privacy en de privacyverklaring van Californië op https://art19.com/privacy#do-not-sell-my-info.

Há momentos onde a tristeza coexiste com a alegria. Você já viveu isso? Paulo escreveu a carta da alegria da prisão. Como é possível? Como podem pessoas que sofrem grandes dores continuarem vivendo felizes, sem amargura ou ressentimento de Deus? Vem ouvir com a gente! Esse é o quarto e último episódio expositivo da Série de Estudo Compartilhado do livro de Filipenses! Aqui você pode baixar gratuitamente nosso Estudo Indutivo Compartilhado, que desenvolvemos para que você possa estudar por conta - mas com a gente! - durante seu tempo devocional, o livro de Filipenses. O material é um guia e te mostrará quais versículos ler em cada dia, além de te sugerir perguntas a fazer para o texto, para poder entendê-lo melhor. Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

Você já entendeu quão totalmente, absolutamente de graça é o amor de Deus por você? Esse é o terceiro episódio expositivo da Série de Estudo Compartilhado do livro de Filipenses! Aqui você pode baixar gratuitamente nosso Estudo Indutivo Compartilhado, que desenvolvemos para que você possa estudar por conta - mas com a gente! - durante seu tempo devocional, o livro de Filipenses. O material é um guia e te mostrará quais versículos ler em cada dia, além de te sugerir perguntas a fazer para o texto, para poder entendê-lo melhor. Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

Pelo que realmente vale a pena viver? Para muitas pessoas, essa pergunta não é tão simples de responder. Mas para o Paulo que conheceu o verdadeiro Deus, sim. Vem com a gente ouvir a resposta dele! Esse é o segundo episódio expositivo da Série de Estudo Compartilhado do livro de Filipenses! Aqui você pode baixar gratuitamente nosso Estudo Indutivo Compartilhado, que desenvolvemos para que você possa estudar por conta - mas com a gente! - durante seu tempo devocional, o livro de Filipenses. O material é um guia e te mostrará quais versículos ler em cada dia, além de te sugerir perguntas a fazer para o texto, para poder entendê-lo melhor. Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

Você já se perguntou qual a sua missão aqui? O apóstolo Paulo entendeu bem sua missão, e isso o ajudou a ter alegria profunda e genuína mesmo em meio às maiores dificuldades. Esse é o primeiro episódio expositivo da Série de Estudo Compartilhado do livro de Filipenses! Aqui você pode baixar gratuitamente nosso Estudo Indutivo Compartilhado, que desenvolvemos para que você possa estudar por conta - mas com a gente! - durante seu tempo devocional, o livro de Filipenses. O material é um guia e te mostrará quais versículos ler em cada dia, além de te sugerir perguntas a fazer para o texto, para poder entendê-lo melhor. Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

A comunicação pode resolver ou estragar um casamento. Como vocês têm se comunicado? Comunicar bem não é só falar bem, e a boa comunicação não é algo que nascemos sabendo - todos precisamos aprender. O que a Bíblia fala sobre uma boa comunicação, e como aplicar isso no nosso casamento? Conversei com a Olívia sobre isso, e muito mais. Vem com a gente! *Nossos episódios agora são acompanhados de estudos temáticos escritos, que você pode baixar gratuitamente aqui. Acompanhe os episódios fazendo o estudo temático, faça sozinha, com amigas ou com o grupo de mulheres da sua comunidade!* Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

Que tal um desafio para melhorar seu casamento? Muito mais do que isso... esse desafio irá te aproximar de Deus e te desafiar a ser mais parecida com Jesus. Vem comigo? *Nossos episódios agora são acompanhados de estudos temáticos escritos, que você pode baixar gratuitamente aqui. Acompanhe os episódios fazendo o estudo temático, faça sozinha, com amigas ou com o grupo de mulheres da sua comunidade!* Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

Você tem caminhado sozinha? Temos nos sentido cada vez mais sozinhas. Temos tido cada vez menos "tempo" para sentar com amigas e compartilhar a vida, mas... será que isso é dispensável? O que a Bíblia fala sobre amizade, e como podemos encontrar boas amigas? Nesse episódio conversei com a Olívia sobre isso. *Nossos episódios agora são acompanhados de estudos temáticos escritos, que você pode baixar gratuitamente aqui. Acompanhe os episódios fazendo o estudo temático, faça sozinha, com amigas ou com o grupo de mulheres da sua comunidade!* Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

Dia dos namorados chegando, que tal checarmos nossas expectativas? Mas independente da data, sejamos sinceras... nós gostamos de romance. Mas qual a diferença entre romance e amor, e como posso viver o amor verdadeiro no meu dia-a-dia, na prática? Nesse episódio falamos sobre isso. Vem comigo? Livro citado: "Manso e Humilde", de Dane Ortlund, editora: Thomas Nelson, Pilgrim Comentário expositivo citado: David Guzik, 2018, Blue Letter Bible ministry *Esse episódio acompanha um material extra: um desafio por dia, por uma semana, para te ajudar a colocar esse amor (com uma boa dose de romance, também) em prática. Você encontra esse material aqui. **Nossos episódios agora são acompanhados de estudos temáticos escritos, que você pode baixar gratuitamente aqui. Acompanhe os episódios fazendo o estudo temático, faça sozinha, com amigas ou com o grupo de mulheres da sua comunidade! Quer ir à nossa conferência? Ela acontecerá nos dias 15-16 de Julho de 2023. Você encontra mais informações aqui. Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

In Frankreich sollen künftig mehr Regeln gelten für Influencer und Influencerinnen. Das Parlament hat ein entsprechendes Gesetz verabschiedet. Unter anderem soll Werbung für Schönheitsoperationen verboten werden und Werbung muss auf Tiktok und Instagram auch besser als solche gekennzeichnet sein. Weitere Themen:  * 50 Staats- und Regierungschefinnen und -chefs aus Europa haben sich am Abend ausgetauscht. Das Besondere daran: Es war eben kein Treffen der EU, sondern der Europäischen Politischen Gemeinschaft EPG. Was soll diese EPG genau bringen? * Das EU-Parlament brüskiert Ungarn. Es will nicht, dass Ungarn 2024 wie geplant die EU-Ratspräsidentschaft übernimmt. Fast drei Viertel der Parlamentarierinnen und Parlamentarier haben sich in einer Abstimmung dagegen ausgesprochen. * Heute beginnt der wichtigste sicherheitspolitische Anlass in Asien: Der Sicherheitsgipfel. In Singapur treffen mehrere Staaten aufeinander. Es ist ein Austausch in einer unruhigen Weltgegend. Zwei Länder stehen dabei besonders im Fokus: China und die USA. * In Indien demonstrieren die Ringerinnen seit Wochen gegen den Chef ihres Verbandes. Er soll Sportlerinnen seit Jahren sexuell belästigen. Darum fordern sie seine Verhaftung. Doch er bestreitet die Vorwürfe vehement.

Se eu pudesse me sentar com você pra um café com bolo hoje, esses seriam meus conselhos para seu casamento! Livros citados: Quando pecadores dizem sim, de Dave Harvey; Marriage, de Paul David Tripp Errata: O texto citado não está em Efésios 4, mas em Filipenses 4. *Nossos episódios agora são acompanhados de estudos temáticos escritos, que você pode baixar gratuitamente aqui. Acompanhe os episódios fazendo o estudo temático, faça sozinha, com amigas ou com o grupo de mulheres da sua comunidade!* Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

Hot Topics เช้านี้ 1.ตัวแทนสภาสูง-ล่างและคุณไบเดน บรรลุข้อตกลง Debt Ceiling รายละเอียดเป็นอย่างไร? 2.ต่างชาติขายสุทธิตลาดหุ้นไทยต่อเนื่อง 14 วัน มีโอกาส Short Covering? 3.ปัจจัยสำคัญสัปดาห์นี้ ได้แก่ ปัจจัยการเมืองในประเทศ, ประชุม กนง., ตัวเลขจ้างงานนอกภาคเกษตรของสหรัฐฯ, PMI ภาคการผลิตของจีน ฯลฯ 4.บทวิเคราะห์ ได้แก่ RATCH, EPG, Property Sector, Sector Focus, Trading Portfolio, SBL Idea

Pureza sexual não é só não fazer sexo antes do casamento! Nesse episódio conversei com a Bia sobre o que a Bíblia diz sobre pureza sexual na solteirisse, no namoro e noivado... e sobre as implicâncias práticas de a praticarmos - ou não. Ouve aqui! *Nossos episódios agora são acompanhados de estudos temáticos escritos, que você pode baixar gratuitamente aqui. Acompanhe os episódios fazendo o estudo temático, faça sozinha, com amigas ou com o grupo de mulheres da sua comunidade!* Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

Você já teve aquela listinha de pré-requisitos para o marido ideal? O que colocou nela? Nesse episódio conversei com a Olívia sobre nossas listinhas, e o que entendemos hoje como sendo pré-requisitos inegociáveis para o marido não perfeito, mas ideal. Ouve aqui! *Nossos episódios agora são acompanhados de estudos temáticos escritos, que você pode baixar gratuitamente aqui. Acompanhe os episódios fazendo o estudo temático, faça sozinha, com amigas ou com o grupo de mulheres da sua comunidade!* Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

O que você trouxe/pretende trazer para o seu novo lar, daquilo que já viveu até hoje? A Olívia e eu tivemos uma conversa leve e cheia de humor sobre o que colocamos nas nossas "malas" quando casamos... e olhando para trás (e principalmente para a Bíblia), o que colocaríamos se estivéssemos nos preparando para o casamento hoje. Ouve aqui! *Nossos episódios agora são acompanhados de estudos temáticos escritos, que você pode baixar gratuitamente aqui. Acompanhe os episódios fazendo o estudo temático, faça sozinha, com amigas ou com o grupo de mulheres da sua comunidade!* Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

Depois que passa a lua-de-mel... o que acontece? Nesse episódio conversei com a Estella sobre os nossos desafios de início de casamento, e como podemos ver a mão e o cuidado de Deus em todas as fases do casamento. Ouve aqui! *Nossos episódios agora são acompanhados de estudos temáticos escritos, que você pode baixar gratuitamente aqui. Acompanhe os episódios fazendo o estudo temático, faça sozinha, com amigas ou com o grupo de mulheres da sua comunidade!* Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

Afinal, quem deve administrar o dinheiro? E quando a mulher ganha mais do que o homem, como lidar? Nesse episódio compartilhei o que a Bíblia nos instrui a respeito do nosso dinheiro, e de como lidar com as finanças no casamento. Também compartilhei algumas dicas práticas de planejamento financeiro. Ouve aqui! *Os métodos de planejamento financeiro citados são métodos ensinados por Dave Ramsey. Clique aqui para baixar gratuitamente o PDF com a tabela para o planejamento financeiro mensal. *Nossos episódios agora são acompanhados de estudos temáticos escritos, que você pode baixar gratuitamente aqui. Acompanhe os episódios fazendo o estudo temático, faça sozinha, com amigas ou com o grupo de mulheres da sua comunidade!* Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

A rejeição dói, sempre. Mas será que é possível me ver como amada, aceita e desejada, mesmo em meio à rejeição? Seja no casamento, ou fora dele... acredito que todas já sentiram algum tipo de rejeição. E embora a rejeição doa, e é esperado que doa, eu acredito que é possível nos vermos como as mulheres mais amadas do mundo, mesmo passando por ela. Como lidar com a rejeição? Ouve aqui! *Nossos episódios agora são acompanhados de estudos temáticos escritos, que você pode baixar gratuitamente aqui. Acompanhe os episódios fazendo o estudo temático, faça sozinha, com amigas ou com o grupo de mulheres da sua comunidade!* Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

E quando o tempo de Deus é bem diferente do meu? Como proteger meu coração da amargura? Nesse episódio conversei com a Aline sobre a espera pelo marido, como aproveitar bem o tempo de espera, e como se proteger de casar com o "homem errado" apenas para poder casar logo! *Nossos episódios agora são acompanhados de estudos temáticos escritos, que você pode baixar gratuitamente aqui. Acompanhe os episódios fazendo o estudo temático, faça sozinha, com amigas ou com o grupo de mulheres da sua comunidade!* Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

E aí, qual tipo de pessoa você é: vendedora de cupcakes, ou brigadeiro + série? Ouça esse episódio para descobrir! Diante de circunstâncias difíceis, ou tempos de espera, qual é a sua reação natural? Nesse episódio conversei com a Olívia sobre formas práticas de descansar no nosso Pai Criador, na Sua soberania e perfeita vontade. *Nossos episódios agora são acompanhados de estudos temáticos escritos, que você pode baixar gratuitamente aqui. Acompanhe os episódios fazendo o estudo temático, faça sozinha, com amigas ou com o grupo de mulheres da sua comunidade!* Visite nosso site para ter acesso aos materiais gratuitos, e para fazer parte da comunidade EPG e dos nossos Grupos de Oração EQO! Vem nos dar um oi no nosso Instagram, também. Vamos gostar muito de ouvir de você.

Hetedik évfordulós speciál! Vegyesvágott a régmúltból. Jegyzetek Interaktív reklámok (https://www.engadget.com/2012-08-24-sony-patent-wants-to-make-advertising-more-interactive.html) Ezek a bolondos japánok kamerát szereltek egy mobiltelefonba, KRÉZI (http://news.bbc.co.uk/2/hi/science/nature/1550622.stm) A Sony Ericsson ez volt (https://www.gsmarena.com/flashback_sony_ericsson_t68_and_the_addon_camera_that_made_it_famous-news-43589.php) A Motorola meg egy napszemüvegbe szerelt kamerát, monitort és telefont is!!! (https://content.time.com/time/specials/packages/article/0,28804,1935038_1935059_1935138,00.html) 2006-ra ígérték! És akkor még nem volt minden telefon egyforma: egyik (https://en.wikipedia.org/wiki/N-Gage_(device)), másik (https://en.wikipedia.org/wiki/Nokia_3300), harmadik (https://en.wikipedia.org/wiki/Nokia_7600) Scullynak ilyenje volt (https://en.wikipedia.org/wiki/Nokia_3650) És itt micsoda gyűjtemény van már (https://www.vatera.hu/mobiltelefon-vezetekes-keszulek/mobiltelefonok/nokia-mobiltelefonok/nokia-7000-es-sorozat/index-c4113.html?q=Nokia+7280+dobozos+f%C3%BCggetlen+mobiltelefon++-+1018&qt=1&td=on) Okosórát mutatott be a 2003-as CES-en Bill Gates (https://en.wikipedia.org/wiki/Smart_Personal_Objects_Technology) A Panasonic pedig ezt a menő wearable-t (https://www.cnet.com/reviews/panasonic-sv-av30-e-wear-review/), ráadásul Tomb Raideres reklámmal (https://www.youtube.com/watch?v=qWFglFhaXFY) Hát ez meg mi (https://www.soundandvision.com/content/philips-tsi6400-ipronto), illetve EPG (https://www.philips.co.uk/c-f/XC000010281/what-type-of-electronic-program-guide-epg-is-available-on-my-philips-tv) Car boat (https://content.time.com/time/specials/packages/article/0,28804,1935038_1935083_1935717,00.html), ugyanez videón (https://www.youtube.com/watch?v=T6_u73NCwUk) Elon Musk és a hajóvá alakuló Cybertruck (https://www.zoldpalya.hu/uton/elon-musk-cybertruck-hajo-317682.html) Ha már 2003-as Time-lista, miért nincs Fever Finder mindenhol? (https://content.time.com/time/specials/packages/article/0,28804,1935038_1935081_1935225,00.html) 2003-ban Bill Gates meg akarta venni ezt a Google nevű garázscéget (https://www.theguardian.com/technology/2003/oct/31/newmedia.citynews) Az Apple pedig elindított egy iTunes nevű szolgáltatást (http://www.guardian.co.uk/media/2003/may/13/netmusic.digitalmedia) A Toyota pedig ÖNMAGÁT LEPARKOLÓ HIBRID autót villantott (https://content.time.com/time/specials/packages/article/0,28804,1935038_1935083_1935719,00.html) Toyota termékelhelyezés (https://www.youtube.com/watch?v=oDe9_c8QAM0) Peak 2003: a CD-ROM daráló (https://content.time.com/time/specials/packages/article/0,28804,1935038_1935081_1935240,00.html) Sexi AF: a halbőr-bikini (https://content.time.com/time/specials/packages/article/0,28804,1935038_1935059_1935119,00.html) Hírlevél: itt (http://eepurl.com/g7Bfd1).

In Part one of Episode 68, we learned that Stephen is the president and broker for Exceptional Properties Group.  He attributes EPG's success to the firm's clients whom Stephen refers to as the firm's mentors. In Part 2, Stephen shares some more about is business, its function and some some successful transactions that he deserves to be proud of. You'll also hear his take on the current state of the market, how he analyzes his leads and finds deals for his investors and more. Let's take it all in!  You can Join the Omaha REIA at https://omahareia.com/ Omaha REIA on facebook https://www.facebook.com/groups/OmahaREIA Check out the National REIA https://nationalreia.org/ Find Ted Kaasch at www.tedkaasch.com Owen Dashner on Facebook https://www.facebook.com/owen.dashner Instagram https://www.instagram.com/odawg2424/ Red Ladder Property Solutions www.sellmyhouseinomahafast.com Liquid Lending Solutions www.liquidlendingsolutions.com Owen's Blogs www.otowninvestor.com www.reiquicktips.com Stephen Ward on FB https://www.facebook.com/wardless Exceptional Properties Group https://epg3.com/about-epg If you like the content on Omaha REIA Radio, Be sure to give us a review on your favorite podcast platform to help others find us and leverage the knowledge and experience our hosts and guests have to offer. We greatly appreciate you for tuning in and see you in the next episode!! 

What you'll learn in this episode: Why advertising for professional services is unique compared to other industries How to make the subjective creative process more objective The process behind some of Brad and Larry's most well-known campaigns Why law firms need to be responsive to the changes in the marketplace, and why advertising is no longer optional Why a good website is a nonnegotiable, especially when it comes to hiring and retention About Larry Cohen: Larry Cohen is the president and co-founder of advertising agency Glyphix. His vision of a small agency of talented, skilled professionals doing great work for great clients is what drives the group. He's a writer. Copy. Scripts. Children's books. In addition to his work with clients, he understands the financial side of their investment in Glyphix…and keeps Glyphix financially strong and stable. About Brad Wilder: Brad Wilder is creative director and co-founder of Glyphix. Art direction and design are his thing. The national and international awards he's won prove the point. Awards for almost everything… corporate identity, advertising, packaging, in-store merchandising, display and trade show booth design, interfaces, for clients like Nestlé, Mercedes-Benz, Baskin-Robbins, Xircom and Disney. He's also a tech geek. Transcript: In the legal industry, advertising has done a 180. What was once considered tacky is now a requirement. And according to Larry Cohen and Brad Wilder, co-founders of advertising agency Glyphix, if you're going to advertise, you better make it count. They joined the Law Firm Marketing Catalyst Podcast to talk about how to make the creative process run smoothly; why a strong website is a critical part of attracting top talent; and why even the best brands need a refresh from time to time. Read the episode transcript here.  Sharon: Welcome to the Law Firm Marketing Catalyst Podcast. Today, my guests are Larry Cohen and Brad Wilder, who are some of the professional forces behind Glyphix. Glyphix is an advertising agency which works across all genres but has particular expertise in the professional services space. They're specialists in all kinds of advertising, websites, print, etc. I say specialists because they're specialists in having their work stand out from the crowd. We will learn more about Glyphix today. Larry and Brad, welcome to the program. Larry: Thank you very much for having us   Brad: We're glad to be here.   Sharon: We're so glad to have you. Each of you, give us your career paths just briefly.   Larry: Interesting question, because our career paths are almost exactly the same in the sense that—   Sharon: Larry, that's you speaking?   Larry: Yeah, this is Larry. Brad and I met in high school at Hamilton High School in Los Angeles. I was a writer for the school paper. Brad was the photographer and designer, and that's where we met. After college, we got together and began working for an advertising agency called Mendelson Design. Back in 1986, when the Mac came out and gave us the tools to do a lot of great creative work for a very affordable price, we decided, “Hey, let's start our own new agency.” We've been together since 1986. So, it's been a very similar career path.   Sharon: So, you've known each other a long time.   Brad: Longer than we've known our wives, yeah.   Sharon: Can you tell us what Glyphix does in general?   Larry: In general, we do professional services-focused, full-service advertising, some marketing, no PR. We try and delineate those two things, but it's soup-to-nuts advertising from brand building to SEO and social.   Brad: The bottom line for us is really helping our clients position themselves in the marketplace against the competition and keeping them ever-present in the minds of their potential customers and clients. That can start with the strategy, and then from there move right through to naming their websites, logos, branding, TV advertising, print. All those are different tools we have at our disposal to keep our clients front and center in front of their clients.   Sharon: How do you describe each of your roles at Glyphix? Are they the same?   Larry: No, our roles are very, very different. I came out of university with a business degree. So, for me, it's the business, dealing with clients, doing some copywriting. Brad is our creative director, so he runs the creative. Whether we're designing websites, shooting TV commercials, doing print ads, Brad's the guy that runs the creative here. I think it's one of the reasons we've survived together, as we have a good delineation between who does what with respect to each other's talents.    Sharon: That is a good delineation. You're not crossing over on each other. Brad, the first time I ever saw the agency was when you did something—I can't remember which company it was for—it was advertising an x-ray. It was for a healthcare law firm.   Brad: It was for Fenton Nelson which is now Nelson Hardiman, health-care attorneys. What was the question? That was a great piece. It was so radically different at the time. No one had ever done it before.   Sharon: It was radically different. It was for healthcare marketing attorneys, as you say, and it really stood out.   Brad: To give some background on that, Fenton Nelson is a healthcare law firm specializing in all things healthcare. They wanted direct mail, not digital, but they wanted it to completely stand out. We actually shot x-ray film with a design that became a direct mail line. It was a full x-ray in an x-ray envelope. It was sent to all the healthcare agencies on their call list. It was 10, 15 years ago, and people are still talking about it.    Sharon: So, it was a real x-ray?   Brad: Yes.   Larry: We actually had to source x-ray film.    Sharon: How did you come up with that?   Larry: That's a great question. We came up with it because Brad and I always try to look for what makes a client unique, what makes them special. In this case, we interviewed Harry Nelson and his staff and they said, “We could go to any healthcare facility. We can walk through the facility and see what their issues are and where they're going to get in trouble. We see things that other people don't.” That gave us the idea that an x-ray allows you to see things other people don't. That gave us a positioning line for the firm, and it was, “We see things other firms don't.” It was a positioning that said, “We're unique because our experience and expertise allow us to help our clients.” In that case, it was to help healthcare clients, hospitals, and facilities stay out of trouble.    It really came out of the client organically, and that's what Brad and I tried to do. I think we're good at helping clients find a position for themselves, find the thing that makes them unique. Are you the most expensive? Are you the most experienced? What is it that you're the best at, and how do we translate that into a creative message? Then, how do we get that in front of our potential clients?   Sharon: Do you tell the client that even if they don't ask for it? Do you tell them what you're working from?   Larry: Yes, absolutely, because we want to educate the client. I think clients find it exciting. People love hearing stories, and every firm, every client has a story to tell. The trick is to find that story. I have to uncover that and deliver that story. It's compelling. You think about great brands. Most of them have a story behind it: why the company was started, what problem you are solving for your customers. That's what customers and clients care about. Nobody cares about what you do. They care about what you can do for them, how you make them successful. Our job is to translate what you do into why somebody should care.    Sharon: Is that how you got the name Glyphix? Is there something with Glyphix that tells clients that?   Larry: It was painful naming. We're a creative firm, so we have to have a creative name; we have to do things differently. We went through hundreds of names. We kept focusing on the name “glyph” as in a hieroglyph. It's using a picture or several pictures in a row to tell a story. At the time, everything that ended in X was much cooler, and we just stuck with Glyphix. Even our logo is a little “GX” man—it's on Glyphix.com; check it out—that tells a story through pictures and simple storytelling.   Sharon: I was thinking this while I was looking at the website. You have these very simple line drawings that tell what you do. Was it you who came up with that, Brad?   Larry: Are you talking about the video?   Sharon: Yeah, the video.   Larry: We typically come up with work as a team. At Glyphix, we have a great bunch of people who work together as a team. At the time, we had a gentleman, David Allman, working with us. I think David and Brad came up with that idea. Then we had it animated, and we had a wonderful gentleman who did the voiceover. We wanted a very simple way to explain what we do to people.   Sharon: As I was looking at it, I thought it was great, but it's like, “How do they come up with it?” I don't know if I could have.   Larry: We're very glad that other people can't do it; otherwise, we'd be out of work.    Sharon: If somebody says to you, “What does the firm specialize in?” do you have an area you specialize in?   Larry: I'm not sure about the word specialize. We do a lot of work with professional services firms. We understand how they function and how they work. We work with dozens and dozens of law firms and accounting firms, helping them craft their position, understand the brand and keep it in front of clients.    Ballard Rosenberg is a firm out here in the Valley. We keep them in front of their clients by keeping them in the business journals every month. For other firms, we'll get them on television. For others, we'll put them on KCRW radio. For us, it's helping our clients manage their brand. For others, it's evolved into websites and doing some social media for them. I think nowadays people are so busy, it's difficult to keep up with everybody. The key is keeping our clients front and center in the minds of their clients so when a need comes up, they remember them.   Brad: And I should say we don't do only professional services. We just happen to be very good at it. Professional services, especially with law firms, they bring their own special challenges, and we've learned to work around those things. You often hear that working with law firms is like herding cats. We've gotten pretty good at herding cats, but we handle many other firms. Our newest onboard is an AI and machine learning company. It couldn't be any more different than law firms, and the approach is very different from law firms, but again, we're looking for that story, that one thing they do best.   Sharon: How would you say that working with professional services firms is different than working with a products firm, let's say?   Brad: It's super different, because with professional services firms—I don't mean this in a negative way, but there's a lot of ego involved because it's personal. You're talking about selling the people. With a product, you can get some distance in between them. I can go to a CEO or marketing group in a firm and say, “Hey, your product is this and that. Here's the audience. Here's how they're going to respond.” There's some objectivity you can bring to that.    With professional services firms, it's very, very personal, especially when you get in a room with three, four, five partners of a law firm. They all have opinions. They're all valid, but they're all personal. Imagine taking five lawyers at a law firm out to purchase one car. You'd come back with a motorcycle. They have very strong opinions. They're always very articulate. They're very bright folks, so they all have valid opinions. Trying to get to a consensus is oftentimes difficult, as opposed to a product that stands on its own. Instead of telling a story about the product, you're telling a story about the people at the firm, and you have to get them over that hurdle. The firm itself has a brand and that brand stands for something. If you can get to that point, they can put their own personal biases aside and do what's best for the firm, but that's a challenge sometimes.    Sharon: I'm sure that's a challenge if you're dealing with ego. How do you overcome that? If you have a managing partner who feels one way and a senior associate feels differently, or if you're talking to an equity firm and the driver feels they're going one way and the other people are going another, how do you overcome that?   Larry: It's a great question. It's challenging. You can start by listening. Hopefully, we can spend the first meeting or two really listening and coming back to them with a creative brief that says, “Based on all the input we've received, this is what we're hearing. This is the direction to go in. Do we all agree on this?” We'll never start a design, whether it's a logo or a website or an ad campaign, until we understand who we're talking to, what we're trying to say, what our goals are. We try to get them all on the same page. That's the first hurdle.   The second hurdle is when you show creative. Creative is subjective in nature. People like blue, but they hate green, and they like flowers, but they don't like butterflies. Who knows? With that subjectivity, we try to bring objectivity to this process by saying, “Based on what we heard, this works well for you. Here's why these colors work well. Here's why these graphics work well. Here's why this typestyle works well.” We bring objectivity and some rationale behind the design, but again, you can look at a painting and you can love it or hate it. It may be a Rembrandt, but you may still hate it. It's hard, and you just take time. Sometimes these projects will go on for months and months because they're debating in-house or they're busy. We do our best to keep moving things along and trying to get to a final answer.   Brad: In addition to that, I think it's partly common ground. If you have a lot of partners and they all have strong opinions, it's sitting down long before any creative and discussing likes and dislikes, because personal likes and dislikes are every bit as valid as any other design criteria. In talking with you as long as possible, we try and pick out the common ground they all agree on to start with and then build outward from there. We build on the common ground and the trust that's been created in the initial discussions. Then that's where, as Larry was saying, we try and make it as objective as possible in a very subjective industry. That's one of the biggest challenges about being in advertising.    Sharon: I bet it's a challenge with a lot of professional service industries. Are you ever the order takers, as we sometimes get accused of being? Do people call you and say, “We need a new website,” and you go in thinking, “O.K., let's look at the website. We may not need everything new.”   Larry: I would say definitely not. In fact, we've lost business in the past by saying, “This is not what you need.” I feel like our responsibility is to talk to the client and say, “Based on your goals, here's what we suggest.” Now, if you want to ignore that, O.K., we can do what you're asking us to do. But I'll always give a client our best advice right up front, because otherwise I don't think we'll be successful in the long term, and they won't be successful. That doesn't work for us.    Most of our clients we've had now for, some of them, five, 10, 15 years. I think they know we will make the hard call and give them good advice. We may not be so popular, but I think in the long run, it serves them well. We try very hard to avoid being order takers. We always say, “If you ask for this, we'll give you that, but here's what we think you should do as well. Here are both options for you.” I always want to feel good that we gave the client the best thinking we could, even if they want to make a bad decision. That's up to them, but I want to give them an option and say, “Here's another way of going. What do you think?   Brad: We will never do only what the client asks for. I don't want that to be taken wrong, but if they ask for something very specific, if they've got something in their mind they want to get out and see how it looks, we're happy to help them with that process. But we're always going to give another opinion or two about a possible better way to get them thinking in larger spheres or in different directions.   Sharon: Do you think it's possible to rebrand? If everybody has a brand in their mind, is it possible to change that?   Brad: Oh, absolutely. Brands evolve constantly. If you look at the big brands, the Apples and Cokes of the world, they're constantly evolving and changing and staying current. We do that very often. We just finished a project for Enenstein Pham & Glass, a great law firm over the hill in Century City. They wanted to tighten the name up to EPG. We had a great project we did with them. We redid the logo and updated collateral materials.    I think firms constantly need to be responsive to the changes in the marketplace. They need to stay fresh. Law firms oftentimes say to us, “We don't need a website because nobody checks our website.” Well, the truth is when you're hiring, that's the first place they go. We've been working with a lot of our law firm clients and accounting clients so their site is designed in part to attract young talent, to bring people on board. Your website is your calling card. It's your office. Everybody goes there and checks it out just to validate who you are. Oftentimes, you have to understand who is going there. If you are looking to hire, which every accounting firm we know of right now is looking desperately to hire talent, that's where talent goes. They check out your site and get a sense of who you are.    Larry: And to see if it's some place they want to join. The better the candidate, the better the website should be to impress in both directions. Most people think of a website as outbound. I don't get new business from my website, especially in professional services. It's usually word of mouth. But they're always going to validate, and that validation has to be up to date. It has to be modern. It has to be credible for every law firm, and everybody knows this.    For 20 years, the professional services industry has been going through upheaval after upheaval because it came from a time when law firms, if they advertised, they were shysters. Now more than ever for law firms, you have to think about marketing and social and putting your best face forward. That's a huge turn of events, and I think some law firms are still having trouble getting used to that idea.   Sharon: Do you think that in any professional service there's room for traditional advertising, for print, for newspaper ads or magazine ads? Is there room for that?   Larry: Oh, sure. I think they all complement each other. As I said, for Ballard Rosenberg, we keep them current. They represent companies in employment law cases. So, for that firm, we keep them in front of the L.A. Business Journal, the San Fernando Valley Business Journal and some other publications where businesses are looking, where CEOs are reading those publications. I think there's definitely room for that.    For other clients—I'll give you an example. With direct mail, people think, “Why would you use direct mail for a law firm?” Well, we've got a number of law firms who don't want to do traditional advertising, which I completely respect. They have a list of 5,000 clients they've worked with over the past 10 years who they don't normally talk to. We put together a concept called an annual review. It's an annual report that goes out, basically. It's not the financials, but it's a yearend review on what happened at the firm this past year. It talks about cases they've won and publicity and pro bono work and new hires. It's a lovely booklet, and it goes out at the end of the year to 5,000 clients. Suddenly, it's a non-advertising way to get in front of all those clients you've had in the past, remind them of who you are, remind them of the exciting things going on at your firm and why they should do business with you.    We've done this for a number of firms and they've gotten tremendous response. People say, “I love this. I get an update on what's happening at the firm.” It's a very non-solicitous advertising piece, but it still an advertising piece because it communicates what's going on. It's a communication tool. I think it's traditional because it's direct mail, but it's been tweaked a little bit to be more contemporary. All these things combine to deliver an impression to your clients.    Sharon: That's interesting. Given the amount of direct mail I receive, my first reaction to what you're saying is, “Who would do direct mail today for any kind of marketing?” But I guess a lot of people do.   Larry: I think the key is to do it well. I agree with you. You get a lot of crap in the mail. 90% of it is garbage. Our job is to make sure that whatever we do, like that x-ray we did for Harry Nelson years ago, it's got to stand out. We've done those campaigns for law firms. We have a lot of nonprofits we work with. Whenever Brad and I do a direct mail campaign, we always push the pedal to the metal on creative. How out there can we be to get some attention, whether that's headlines, colors, different sizes, different materials? Brad and I have sent things out in tubes before.    Brad: Even bubble wrap.   Larry: The direct mail piece was sent out in bubble wrap because they were an insurance company. It was about protecting yourself, so it went out in bubble wrap. People went nuts. They were like, “This is so creative. I had to open it. I got a piece of bubble wrap in the mail. I had to open it up and see what was inside. You got me. I gave you the 10 seconds to read it.” So, I think the trick is to get creative.   Sharon: That makes a lot of sense. Brad, when it comes to picking the right photo, you did a little booklet on your website. What do you think about when it comes to picking the right photo? What do you both think about?   Brad: Actually, that one was very specific. That wasn't actually about photo composition choice. We tried to educate our clients about aspects that are really different with digital advertising. The biggest problem we've had over the last five, six years is responsive web design. Every screen has a different ratio, a different dimension, a different pixel count, and website elements move depending on how big the screen is. Most people think of websites as the old desktop publishing page layout, where you put everything in. Then, if you want to move it around, it's going to stay exactly the same, like a print piece. The web is not that way at all anymore. It is completely data-driven and responsive to the screen size. It's a phone up to a 32-inch monitor. It still has to lay out properly, but it's not the same.    So, we had this issue with photos. People would pick the exact cropping of a photo they liked, and it would have things on the edges and the corners of the photo that were very important to the composition. When we put it in the website, when the website responsive design would change for different screen sizes, the photos would crop differently and something that was important on the edges would get cut off. It's a very difficult concept to understand, that even a webpage looks different on every screen. It's a difficult concept for everyone to deal with. I know people in the industry who still have trouble with it. So, that booklet was to try and help clients understand that digital technology is not the way it used to be and there are adjustments that need to be made in that area.    In terms of regular composition of photos, we generally do it for the client. We alter it. We choose stock photos, and we work with them to find the photo they like. We are always keeping an eye on the images we give them to make sure they are proper for the branding with their approval. I totally forgot about that being on the website.   Sharon: How do you keep current? As you said, it changes so quickly.   Brad: Neither of us wants to answer that. It is insanely difficult. I personally spend probably eight hours a day in addition to work trying to keep up. I'm not the spring chicken I used to be, and it's getting harder and harder, but I love the industry. In fact, I love the web far more. I grew up on traditional advertising. I've done print. My first job was for a print company, actually, on the presses. I know traditional, but I prefer digital. It's more free flow. It's more creative. Sometimes, when things have a lot of hard parameters, you have to get super creative, and the web has a lot more parameters than print. I love it.    I love being in it, but it's starting to vulcanize a little bit where you need specialists. There are specific SEO specialists now in different areas. Social has become an industry in itself. We used to do it all in-house, and it's starting to get too complicated to do that. So, we find the best we can. We don't do PR, but I love the industry. If I didn't love design and trying to make companies look better, I wouldn't have been doing this for the last 30 years. It's barely better than ditch digging, but I really love it, as an old partner of ours said.   Sharon: You have to love it. You have to bite the bullet, I suppose, to keep abreast of everything.   Brad: Absolutely. Larry, on the other hand, he wants nothing to do with technology. So, we keep him doing what he does best, and we try and educate him as best we can on the fly. But we have developers in-house, we have designers in-house, and all of them have to be more up to date on the nuts and bolts of digital marketing than you did before. It used to be that a designer had to know how to create something that will print correctly, but he didn't have to know how to do the printing. Now, you have to learn a little about coding and what coding platforms there are for web and for social and APIs and all of that stuff. It's getting into the weeds, but once you grasp it, it's actually fascinating. It really is.    Larry: You're talking about technology. Once we thought we had it all figured out and websites were a piece of cake, then the ADA comes along. Now you have ADA compliance issues. You have to really understand what ADA limitations are in terms of fonts and colors and be responsive to that. Technology is always going to be encroaching on the creative aspect. You have to learn how to balance the two of them.   Sharon: I agree with a lot of what you're saying. You do have to balance, and it seems as soon you've learned it all, it changes. Let me ask you before we end, because you did write something about this. How do you know if your logo sucks and what do you do about it?    Larry: That's a tough one. It's hard to go up to someone and tell them their logo sucks. It's like telling them their baby is ugly. They may love the logo or hate it, but if you say something about that, they're going to take it personally. They should take it personally. Your logo represents you and your company, especially in professional services, and very few friends are going to tell you your logo sucks. That's just the way it is. When someone's building a company and building a brand, you don't want to tear them down if you're a friend.    So, the best thing to do is get a third opinion. Get an objective view. Every design firm, every ad agency will be more than happy to do a quick review of your identity. Every marketing design firm is going to have a different opinion about it, but they will be as objective as possible within their preferences. There are design rules that can't be broken. So, if it breaks design rules, the logo needs work.   Brad: Things also just get dated. I'll go back to the Cokes and the Disneys and the Apples of the world. These are companies that don't need to change their logo, yet they do because society evolves. Things change, and you want to look progressive and contemporary. I think even just a logo refresh is a great idea. You don't have to change the whole thing, but maybe bring it up, make it current. Fonts change. Colors change. There are lots of ways to refresh a brand. Plus, it gives you a wonderful opportunity to go back to your clients and say, “Hey, check out our new logo. Same great commitment to service, but a new logo reflecting whatever it is.” It's a nice way to take a new look. It's like painting your house. It gives it a new, fresh look.    Sharon: Larry and Brad, thank you so much for being with us today. You've answered a lot of questions and given us a lot to think about.   Brad: It's a pleasure. It was great.   Larry: Thank you very much. I appreciate it.

This episode features an interview with Walter Simmons, CEO of Employ Prince George's and Kyle Marinelli, Manager of Government Relations and Policy for NAWB, as they discuss what workforce boards need to know about the American Recovery Plan Act, or ARPA. You'll hear details about an exciting new Workforce Program Training Guide, created in partnership between NAWB, the Prince George's County Workforce Development Board and Employ Prince George's (EPG) outlining American Rescue Plan Act policies, definitions and procedures. For more information on the ARPA Guide, contact Kyle Marinelli at MarinelliK@NAWB.org

While traveling to a conference in Salt Lake City, UT from Nebraska, Jody realizes that she doesn't know much about her colleague, Kait Chapman. To her surprise and glee, they get into talking about Kait's MS/PhD research which is all about the fabulous insect-plant interactions involved in the relationship between aphids and their host plants. Take a listen to a discussion about animal-loving beginnings, telescoping generations, aphids on tiny bungee cords, host plant responses, and the love-hate relationship between a grad student and her subject insect.In this closeup of a mama aphid, you can see her offspring inside of her. Those small dots are the eyes of the aphid she will birth. A side by side look at aphid tolerant (L) and aphid susceptible (R) varieties of soybeansAphids can create symptomatic damage like curled leaves, wilting, and copious amounts of honeydew.This cabbage aphid is coated in a white wax material. You can also see it is exuding an alarm pheromone (the yellow colored droplet)Aphids are also quite small, though they add up when in big groups!This aphid is wired and ready for EPGQuestions? Comments? Follow the show on Twitter @Arthro_PodshowFollow the hosts on Twitter @bugmanjon, @JodyBugsmeUNL, and @MSkvarla36Get the show through Apple Podcast, Stitcher, Spotify, or your favorite podcatching app!If you can spare a moment, we appreciate when you subscribe to the show on those apps or when you take time to leave a review!Subscribe to our feed on Feedburner!  This episode is freely available on archive.org and is licensed under Creative Commons: By Attribution 3.0. http://creativecommons.org/licenses/by/3.0/Beginning/ending theme: "There It Is" by Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0

For many blind people the simple act of finding out what's on TV tonight can be challenging but thankfully new technology is being implemented to make this easier. Up until now, we've seen manufacturers of TVs including Samsung, Panasonic, LG and Sony build in screen readers to their TVs meaning we can finally access the electronic program guide (EPG) and menu systems of our televisions. However what about those set top boxes that plug in such as Sky, Virgin or other smart boxes? Aside the Apple TV, which features the well-known Voiceover software used in iPhones, iPads and Macs, there are very few accessible set top box options. That is, until now. In the middle of 2021 blind Sky Q customers were surprised to learn that a new Voice Guidance system was being rolled out across the country to all Sky Q customers and it certainly has made a real difference to our viewing experience. That's not to say all is perfect but it certainly is a good start. Today on the podcast we hear listener Kieran talk us through how it all works and sounds, and later we meet Fraser Stirling and Simon Elder from Sky to explain how they did it, as well as face some challenging questions around audio description on demand and access to third-party apps on their platform using Sky Q Voice Guidance. As always join in the conversation by emailing hello@blindguytalkstech.com or call and leave us a voicemail on 0204 571 3354.

Christopher and Sean do their second LIVE show with all kinds of Raffles and Prizes. O.G. Shape himself Mr. Nick Castle stops by and chats with fans for a while too. Come see what all the fuss is about! Watch the video version of this episode here! - https://www.youtube.com/watch?v=q67i9SvW0uY&t Raffle results: Signed Michael Myers Can: #22 Jon Guthrie, Signed Alex Winter Lost Boys Poster Print: #37 Michael Johnson, Signed Fright-Rags Halloween Figure Set: #283 Kenny Begley, Signed Matthew Lillard Ghostface mask: #89 Russ Troutt, Signed Killer Klowns From Outer Space photo: #219 Mike Wells, Signed Alex Winter, Bill and Ted's Excellent Adventure Photo: #198 David Nangle III, Signed Matthew Lillard Scream photo: #175 The Classically Deceased, Signed Alex Winter Zappattack Mondo Print: #193 Dino Rabbit, Signed set of 3 Terminator autograph photos: #125 Intel Wild, Signed The Thing With Two Heads Pumpkin: #133 Intel Wild, Three Nick Castle Personalized Autographed photos: #97 EPG '74, #15 Intel Wild and #235 whskytngo. --- Support this podcast: https://anchor.fm/thethingwithtwoheads/support

In today's episode of The Andrew Haines Show, we sat down with Evan Gitomer, the Vice President of Premium Ticketing at Van Wagner Sports and Entertainment. Evan has seen just about every side of the sports sales world. He started his career working in inside sales for the Philadelphia Eagles and then sold his way into a job working in New Orleans for the Saints. Following his tenure there, he worked for the Phoenix Coyotes, Arizona Rattlers, New York Nets, and the Kansas City Wizards. In between his time with the Wizards and his next role with the Orlando Magic, Evan founded EPG consulting and he is now the Vice President of Premium Ticketing at Van Wagner Sports and Entertainment. We hope you enjoy :) -- Evan's Contact Info: LinkedIn: https://www.linkedin.com/in/egitomer/ Website: http://www.vanwagner.com/