Podcasts about enventys partners

Not every small business succeeds. In fact, most don't. But entrepreneurs should follow certain principles — and avoid common pitfalls — to give themselves the best chance. Our guest this week, Louis Foreman, is one of the best to teach us the ins and outs of entrepreneurship (he even started his first business when he was still in college).     Louis is the founder and Chief Executive of Enventys Partners, an integrated product design and engineering firm. Over the past 20 years, Louis has created 9 successful start-ups and has been directly responsible for the creation of over 20 others. He is the inventor of 10 registered U.S. patents, and his firm is responsible for the development and filing of well over 700 more.    Listen to the full episode for more on the questions someone should ask before they start a new business, how to leverage crowdfunding in your fundraising strategy, top mistakes that entrepreneurs make, and more.   Here's a Glimpse of What You'll Learn:    More about how Louis got started with entrepreneurship, including the story of his very first business, which he started in college  How Louis pivoted from some of his earlier businesses into what he's doing now The key characteristics it takes to make a small business work, plus the 5 questions someone should ask themselves before they start a business The different types of capital an entrepreneur can use to finance a new business, and what a new owner should solidify before they pitch to investors How to leverage crowdfunding to pursue other types of investment How to eliminate uncertainty from investors' perspective, and why it's so important to have an exit strategy  Some of the biggest things that entrepreneurs overlook, plus examples of how brands can differentiate themselves from the competition What people value within the marketplace, and how entrepreneurs can figure out what's most important to their ideal customers How Louis measures success — in his own life, and within the companies he's worked with The activities and habits Louis has kept up that have kept his energy and productivity up How COVID shifted Louis's typical business travel schedule and made him rethink how to provide value to the people he worked with   Resources Mentioned in This Episode:  Enventys Partners Inventors Digest Magazine Louis Foreman on LinkedIn 40 Strategy Contact 40 Strategy Carl J. Cox on LinkedIn  

In this episode of Art of the Kickstart, we spoke with Darya Forutanpour, Founder and CEO of Blanktech and her father Babak Forutanpour. Together they created Blanktech, a weighted blanket designed for full functionality while reading or lounging. They looked at the market, filled with known brands and created a product that combined the features they wish had existed in one product. Listen to learn their process from idea through prototyping to launch. This father-daughter has deep admiration and care for one another, and that translates into a thoughtful product Short on time? Here's what we talked about. After an idea, it's time to do market research to make sure it doesn't exist. Especially when the idea is a fairly simple one, make sure that you're creating something new, or a new iteration on a concept. Darya and Babak prototyped most of the product close to home, here's how they went about it. Babak's launched products before, but says finding the right partner was a key to success. He found that partner was his teenage daughter. Links Blanktech's Kickstarter Campaign The Blanktech Website Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of interventions, and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert, in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, we are starting super early in the morning because I am super excited to speak to Darya and Babak Forutanpour, founder and CEOs of the Blanktech. Darya is a junior in high school. Yes, she has started super young, which I am really excited about. They're in San Diego, California. In her free time, she enjoys lots of things, but mostly solving problems in novel ways. She's joined by her dad, Babak, who helped with the prototyping and manufacturing process. This is actually your third invention together. So I'm really excited to, one, have you guys on the show, and talk to our audience. So welcome to Art of the Kickstart. Darya Forutanpour: Thank you so much for having me. Babak Forutanpour: Yeah, Roy, it's a real pleasure, man. It's an honor. You're one of the guys that's been in the game the longest. My first Kickstarter was, oh wow, six, seven years ago on AryaBall. And you and I worked together on that. And so it's actually an honor to be on your show because you're one of the OGs. So it's our pleasure. Roy Morejon: Yeah, they've kept me around for some reason, I don't know. I love this and I obviously really was excited about having you guys on the show, Darya,

In this episode of Art of the Kickstart, we spoke with Chris Noyes, Co-Founder and CEO of Pet Object. Pet Object is a thoughtfully designed, high-quality litter box made for cat parents everywhere. Developing the idea took Chris years, but with the help of an agency to engineer the product and his own research on the backend, he made it happen. His campaign launched and fully funded on Kickstarter.  Listen to learn how Chris and his team created a product that stood out in a market with thousands of options. Short on time? Here's what we talked about. New products take persistence. It took ten years of planning, designing and prototyping to make his dream a reality. Chris had the visual idea behind his product but needed to outsource to make it real.  Some entrepreneurs are scared off at the thought of outsourcing, but Chris advocates for it. Pet Object's name has a simple background but proves that titles don't need to be entirely unique or independent to make an impact. Chris' SEO research aided in developing the name. 3D prototyping Pet Object helped the team visualize how timeless their product could be and how beneficial it would be for other cat parents. Links Pet Object's Kickstarter Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype Squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am super excited because I am talking with Chris Noyes a serial brand builder, animal lover who obsesses over thoughtfully built projects or products. He is the co-founder and CEO of Pet Object, which is a product company with the focus on objects designed with the pet in mind. Collectively, the founding team brings over 60 years of experience in the branded consumer good space. Let's welcome everybody, Chris Noyes, thank you for joining us today on Art of the Kickstart. Chris Noyes: It's great to be here. Thanks for having me. Roy Morejon: Yeah, I'm super excited to talk because you've been a longtime client of ours at Enventys Partners, not only from the launching of your active Kickstarter campaign that's going on right now. So for all those listeners, go check out Pet Object on Kickstarter, but also you've been working with us from an engineering standpoint. So really I want to talk about all of those things and the idea and the evolution that it's gone through but before we dive into all of that, Chris, let's give our audience the elevator pitch on your product and what ...

Roy Morejon is President, and co-founder of Enventys Partners, the world's leading turn-key product launch company. A marketing expert in helping d2c startups with physical products launch, scale, and grow online.    Serving as CMO of ProductHype, the product industry-leading newsletter, that showcases the best new products on Earth, he is also the host of the award-winning crowdfunding podcast, Art of the Kickstart.    Morejon and his team of product launch experts have helped over 3,000 products come to market, using crowdfunding (Kickstarter and Indiegogo) as market validation, raising over $350 Million for his clients, with over 100 of those products reaching $1 Million dollars in pre-sales, as well as having over 35 clients appear on ABC's hit show, Shark Tank.    [00:01 - 07:07] 3000 Products Launched, Overwhelmingly Successful Roy has a team that can handle all of the manufacturing with our factory set up in Thai chunk Taiwan. They have an entire team that is dedicated to the eCommerce and Amazon platforms. The Scalability of their company, long after they launched their first product. One product that surprised the team was a custom molded high-heel shoe that raised over 2 million dollars on crowdfunding. [07:08 - 11:59] Roy Shares His Story of How an Entrepreneur Changed His Life Roy shares his story of how his parents taught him the importance of hard work and entrepreneurship He talks about how he met Chris Stoikos, an entrepreneur who introduced him to crowdfunding Chris had a unique vibrating bracelet called Vibe that used Bluetooth technology Roy worked with Chris to promote the product and learn about crowdfunding   [12:00 - 16:22] How Chris Built a Network and Grew His Business Chris started Beard Club in 2015 and introduced me to some of his business partners, including Alex Brown. In 2016, Chris launched unconscious content, an online mastermind group that Roy was not ready for. In 2017, Roy invested in himself and attended his first mastermind event. Since then, He attended eight events with the Baby Bathwater community and built relationships with many entrepreneurs.   [16:22 - 18:33] Closing Segment Final Words Follow Roy Morejon on Facebook or LinkedIn You may also visit the following websites  www.enventyspartners.com www.producthype.co www.artofthekickstart.com   Thanks for tuning in!     If you liked my show, please LEAVE A 5-STAR REVIEW, like, and subscribe!     Find me on the following streaming platforms: Apple Spotify Google Podcasts IHeart Radio Stitcher    Tweetable Quotes   “One of the bigger things for myself is more or less the imposter syndrome Where it's a difficult thing to overcome, But then once you're in these groups, We're all there, We're all thinking the same thing. But also opening myself up to other opportunities that are out there outside of what I do from a day-to-day thing, working with other entrepreneurs or helping them out.”  - Roy Morejon

In this episode of Art of the Kickstart, we spoke with Brock Massner, CEO and co-founder of NV Athletics and the inventor of the NV Rack. NV Rack is a patented Non-Varying Resistance™ system that's made up of two universal squat rack attachments that allow you to add resistance or assistance to any lift or movement. Brock's background in fitness sparked the idea for the NV Rack, but it's his involvement with younger athletes and beginners that encouraged him to pursue the product development process for NV Rack. Listen to learn how Brock and his family-based team used feedback from their athletic communities to push NV Rack one step further. Short on time? Here's what we talked about. Brock tested his prototype on members in his gym and the athletes he was training. The feedback he received prompted him to work with a product development team to develop the prototype further.  Trust is a huge part of launching a product successfully. Who are you partnered with? Do you trust them? Through events like the CrossFit games, the NV Rack ream learned how to promote their product effectively and received feedback that made both the NV Rack itself and their business more successful Links NV Rack's Kickstarter Campaign NV Athletics Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. T. Roy Morejon: This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out ProductHype.co and join the HypeSquad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am super excited because I am speaking with Brock Massner, CEO and co-founder of NV Athletics, and the inventor of the NV Rack. Brock just launched his campaign yesterday, so I'm super excited to kind of dive in. Now that he's hopefully had a good night of sleep, we can talk about this campaign and all the work that they have done to get there. So Brock, welcome to Art of the Kickstart. Brock Massner: Hey, thank you, Roy. I'm excited to be here. Roy Morejon: Yeah, me too, man. I got my workout in already this morning, so I want you to give the crowd the elevator pitch for the NV Rack. Brock Massner: The NV Rack is a supplementary training tool. It's a squat rack attachment that you can attach to any squat rack, and it's going to increase the effectiveness of all your lifts, exercises, and movements, using our patented and trademark technology of Non-Varying Resistance. Roy Morejon: What is Non-Varying Resistance? Because I think that's probably the biggest thing of like, “Okay, cool, I work out, all of that.

In this episode of Art of the Kickstart, we spoke with Attila Madarasz, advisory board member of BAM Concepts and creator of BLADEMAX. BLADEMAX is a revolutionary product from a team looking to save consumers money on shaving razors and to save the earth one razor at a time. As a first-time crowdfunder, Attila was convinced to launch BLADEMAX on Kickstarter after learning about how crowdfunding and Kickstarter work. He was excited to see if the people would also support BLADEMAX. Listen to learn how Attila and his team designed BLADEMAX and launched on Kickstarter. Short on time? Here's what we talked about. Attila learned the science behind BLADEMAX, which was used to strengthen the testing of the product.  Attila explains how crowdfunding was an easy choice for him and his team to make when deciding how to fund BLADEMAX. Most consumers are focused on immediate results rather than the long-haul, and the BLADEMAX team recognized this when designing their product. Beta testing allowed Attila and the team to recognize their idea was popular amongst their audience and pushed their testers to participate in a challenge to see whose razor could last the longest while using BLADEMAX. Links BLADEMAX Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales. Over the past 20 years, each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now, let's get on with the show. Roy Morejon: to another edition of Art of the Kickstart. Today, I am speaking with advisory board member of BAM Concepts, Mr. Attila Madarasz. He is the visionary regarding how the BLADEMAX solution has gone to market. He's also put together the entire business plan, so really excited to talk about how products got launched, and how they designed the BADEMAX dispensing system, raising capital for that. It's active on Kickstarter. Attila, thank you so much for joining us today on Art of the Kickstart. Attila Madarasz: Thank you for having me. Roy Morejon: Let's dive in terms of giving our audience a little bit of the elevator pitch of the product that's active right now over on Kickstarter. Attila Madarasz: Yeah. Shaving hasn't really changed much over the last 100 years, and so we are here to offer technology that gives you the closest most, most hygienic, and longest-lasting shave ever, and if you're a consumer and you're looking to save a lot of money, which a lot of people are, that's why startups like Harry's have become very successful, if you're looking to improve your skin health, or if you're looking to improve the environment,

In this episode of Art of the Kickstart, our host, Roy Morejon fires off in a speed round answering questions we've received from fans and members of the community. Roy touches on his personal background, crowdfunding do's and don'ts, crowdfunding platform questions and all things Art of the Kickstart. Listen to learn more about crowdfunding and entrepreneurship. Short on time? Here's what we talked about. Roy Morejon was excited to continue growing the podcast and speaking to new creators after acquiring Art of the Kickstart. His start in crowdfunding began with a startup client at his first company, Command Partners. Crowdfunding is perfect for some ideas, but evaluating your idea is important to see if it's a good fit. If it is, thoroughly research and plan for your campaign. Art of the Kickstart is one of the many resources available to help you gain knowledge about the crowdfunding industry and learn from other entrepreneurs. Links AOTK Contact Form Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of interventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype Squad. Now, let's get on with the show. Roy Morejon: Welcome to a very special edition of Art of the Kickstart. I'm your host, Roy Morejon, as you all likely know. Today, we're going to be doing something very different, a little different. I don't think we've ever done this before, but our interviewee that we were supposed to have on this week was sick. So, we're like, you know what? We want to give our crowd the content that they need, that they look for, that they need to light a fire under their butt and get their idea out there, or learn some nuggets of wisdom of how to launch a product and do it the right way, or some of the ways that people fail, but learned. Roy Morejon: So, today, what we're going to do is I'm going to answer fan mail question or some of the top questions that I hear when I speak at events or conferences that I'm attending. So, a lot of these questions came in from listeners or just in passing in terms of asking about crowdfunding. So, I'm just going to run down my list today and give you guys some insights in terms of some of the questions that we have around crowdfunding and launching products and startups and everything in general. So, you guys ready? Let's get started. Roy Morejon: The first one is always usually in regards to Art of the Kickstart, why did I start this podcast? Well, the real answer is I didn't start this podcast. Another gentleman, Matt, started this podcast years ago.

In this episode of Art of the Kickstart, we spoke with Mark Coombs, Co-Founder of Sleepout and creator of Sleepout Home. Sleepout Curtain and Sleepout Home are blackout curtains that block all the light from windows. When they initially approached curtain companies with the idea, they were told it was impossible, and no one would support it. After their first successful Kickstarter campaign, Mark and Hannah, the other co-founder, took customer feedback and their own experience of purchasing a home and launched a second campaign. It funded in under 10 minutes. Listen to learn how Mark and the rest of the Sleepout team used their community and campaign supporters to design and launch their newest product. Short on time? Here's what we talked about. Mark and his team took the core idea from their first campaign and transformed it into a new product with its own Kickstarter campaign.  Sleepout focused on converting community feedback into a product with the help of manufacturers and engineers. The team believed strongly in building a network of supporters that would help drive their campaign and business forward. Support from Sleepout's community was crucial in landing TV appearances and publicity. Mark discusses some exciting appearances and what they meant to the team. Sleep is extremely important, which the Sleepout team understood. Mark struggled with insomnia, and his own experiences led to creating a blackout curtain that evolved into Sleepout Home. Links Sleepout Sleepout Home's Kickstarter Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon President and Founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am joined by one of my favorite products and favorite clients, Mr. Mark Coombs. We're missing his better half Hannah on the show, but they are the co-founders of the Sleepout Curtain. They came on my show last year in 2021. They were one of the top voted episodes. They're back. I'm so grateful that they are, and they're also back with a new product, Sleepout Home: The Complete Blackout System for a Deeper Sleep. Mark, thank you so much for joining me again on Art of the Kickstart. Mark Coombs: Roy, thank you so much for having me. Always a privilege to be on this show and just super stoked to get into it. Roy Morejon: Yeah, I am super stoked as well. This new innovation is amazing. So if you would, let's just jump right in and give our crowd,

In this episode of Art of the Kickstart, we spoke with Chris Cronin, Co-Founder of Kitanica and creator of Scorpion Pack. From making it to the big screen and being worn by celebrities including the Rock, Kitanica's products have amassed a large following before launching on Kickstarter. Their first crowdfunding campaign was Scorpion Pack. Scorpion Pack is the ultimate lumbar waist pack for your gear and has raised over $100,000 with the help of almost 1,000 backers​, 38% of which are first-time backers​. Listen to learn how Kitanica overcame the hurdles of a first-time campaign on Kickstarter. Short on time? Here's what we talked about. Is overthinking a bad thing? Kitanica takes its products further by overthinking every aspect of product design. Some were quick to bash Kitanica for using a Kickstarter campaign as an established company. But the Kitanica team wanted to strike the market, and reach new customers while their idea was trending. Kitanica's products have been worn by actors in TV shows and movies like Mythbusters and Jumanji. It's been difficult for the team to capitalize on those appearances due to rights around the movies, but the appearances have helped build a following. Kitanica's production started in a basement with Chris' brother sewing together sturdy jackets with high demand from their network of friends. Their demand helped them reach new Kickstarter audiences after launching Scorpion Pack. Links Kitanica  Scorpion Pack's Kickstarter Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart. The show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion dollars in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super stoked because I am talking with Chris Cronin, the co-founder of Kitanica. They are one of the very few US manufacturers of clothing here in the United States. They have their own factory in Oakland, where Chris is calling in from, and they've recently introduced a new bag line that is sourced globally. The campaign is called the Scorpion Pack. It's on Kickstarter right now. It actually just cracked over a hundred thousand dollars yesterday, has 25 days to go while we're recording this. So Chris, thank you so much for joining us today on Art of the Kickstart. Chris Cronin: Awesome. Thanks Roy. Really appreciate having me on. It's great. It's really exciting. Roy Morejon: Definitely. Well, I'm excited for this. This is a really cool product. It's done really well. I mean,

In this episode of Art of the Kickstart, we spoke with Jack Yao, Co-Founder of Mobile Pixels and creator of Geminos. A repeat interviewee on Art of the Kickstart, Jack is also a repeat million-dollar campaign creator on Kickstarter. Jack and the rest of the Mobile Pixels team are now on their fifth campaign: Geminos. Geminos is a dual-screen desktop monitor that fully funded in 36 minutes and has raised almost $2 million with the help of over 2,000 backers. Listen to learn the lessons Jack learned on his creator journey and his tips for success. Short on time? Here's what we talked about. Personal experiences drive the ideas behind Mobile Pixels products, and Geminos is no different. It came from working in a small office and wanting to maximize space and productivity. 90% of Geminos campaign backers are repeat backers from previous projects. How did Mobile Pixels create such a loyal following? The pandemic threw a curve ball for many businesses' manufacturing and supply chain plans, but Jack emphasizes the importance of transparency with backers about hurdles encountered in the production process. Jack shares the three important aspects of launching an idea: research, feedback and adjustments. Larger companies like Lenovo and ASUS dominate the desktop industry, but Mobile Pixels used its pre-launch campaign for the confidence it needed to continue the project. Links Geminos Kickstarter Campaign Mobile Pixels Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Roy Morejon: Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super excited because I am speaking with one of my favorite founders. I am speaking with none other than Jack Yao, co-founder of Mobile Pixels and if you haven't been living under a rock for the last month, maybe the last four or five years now, it's been a year and a half since Jack and I jumped on the show, episode 354 for all those listening. Back when we had Jack on the show, we were talking about DEUX and that Kickstarter campaign that had almost 4,000 backers and over $1 million pledged. Well, Jack is back with his team, their fifth creation now on Kickstarter, Geminos. It's this amazingly, well, you know what? I'm going to let Jack talk all about it. Jack, welcome back to the show. Jack Yao: Thank you for having me. Roy Morejon: So Jack, you're on your fifth campaign, Geminos. It's already raised $1.2 million now from almost 2,

In this episode of Art of the Kickstart, we spoke with Eric Kurbanov, founder of RKIN and creator of U1. When Kurbanov realized how much bottled water he'd been consuming, he set out looking for a better way. His research showed him how inherently unsustainable and unhealthy bottled water was. Eventually, he created  U1, a 4-in-1 reverse osmosis water purification system. With a preexisting customer base and ten years of customer feedback, Kurbanov launched his Kickstarter campaign. Listen to learn how U1 turned into a top crowdfunding campaign in an industry that is slowly becoming more popular. Short on time? Here's what we talked about. With U1, RKIN created a first in the industry system of water purifiers and filters. U1 eliminates the need for external water lines and hookups and delivers purified water through reverse osmosis. Many people buy bottled water without ever considering its many problems, including unsustainable packaging, BPA in materials and contaminated water. The more Kurbanov learned, the more convinced he was of the need for a product like U1. Every crowdfunding campaign relies on trust, and Kurbanov and his company leveraged 10 years of trust when creating and launching U1 on Kickstarter. U1's Kickstarter campaign is in the top 4% of all successful crowdfunding campaigns, having raised more than $100K. The team was prepared for the campaign and had preexisting customer trust, but running a top crowdfunding campaign presented unique challenges. Links U1's Kickstarter Campaign RKIN Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert, in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am super excited again, because I am speaking with the founder of RKIN Water Systems, which is currently active on Kickstarter, but maybe for the listeners will be on Indiegogo InDemand, but definitely on their website. I'm speaking with Mr. Eric Kurbanov the founder of RKIN. Eric, thanks so much for joining us today on Art of the Kickstart. Eric Kurbanov: Thank you. We're excited to be here. Roy Morejon: Super excited to speak with you, because I think water is something we all need to survive, right? And I am always surprised, one, with just water inventions and ways to purify water and the problems that are out there in the world. So, for one, I'm really excited to just talk about your product, but first, if you would, for the audience's sake,

In this episode of Art of the Kickstarter, we spoke with Chad Hickman and Garret Prather, creators of Yardball. This Kickstarter campaign has earned the support of almost 2,000 backers, which pushes Yardball's motto, the ball for all. Yardball started as a tape ball that was tossed in the office, and the team worked through multiple prototypes and name changes to get ready for launch. Listen to learn how Chad and Garret took a ball of tape and transformed it into Yardball. Short on time? Here's what we talked about. Marketing looks different for every product, and Yardball's marketing involved kids playing with it in the yard and people tossing it around at tailgates.    Sandlot Goods originally made leather goods as a hobby, which led to the creation of Kansas City merchandise. Once they began creating pandemic-related products, like testing gowns and masks, they made connections that helped them launch the rest of their ​leather goods line. Naming a product is challenging. It needs to be catchy, not under trademark or copyright, and fit your brand's personality. Learn how the Yardball team landed on “Yardball.” The team decided to test out crowdfunding with Yardball to provide market validation and give them the confidence to scale. Links Sandlot Goods Yardball's Kickstarter Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype squad. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I'm super excited because I'm playing catch. I am talking with Chad Hickman, founder and co-owner of Sandlot Goods, also a member of the team that created Yardball, and he's brought in a play partner with him, Garret Prather, the director of business development. Gentlemen, thank you so much for joining us today on Art of the Kickstart. Chad Hickman: Yeah, thanks for having us. Garret Prather: Yep. Glad to be here. Roy Morejon: I know we had some tech difficulties, but we're here, we're ready to play. First off, I've got to say congrats. You guys have a campaign that has reached and been supported by over 1,000 backers, which is huge. You've almost raised almost $50,000 for this campaign, Yardball, the ball for all. So if you would, give our audience a little bit of background and talk about the product as if they've never heard it or seen it before. Chad Hickman: Yeah. Well, we like to think of it as the ultimate ball, just to bring everyone together.

In this episode of Art of the Kickstart, we spoke with Hunter Sparrow, Magpie's Marketing and Sales Analyst. Magpie's most recent campaign, Kiko, garnered the support of over 400 backers and raised above $50,000. The team focused on the feedback from their audience and lessons they've learned from previous campaigns to help improve and develop their campaign. Listen to learn more about the team's approach to launching Kiko on Kickstarter.  Short on time? Here's what we talked about. When COVID changed the costs associated with building their product, Magpie canceled Kiko's campaign, even though it was fully funded. Learn how that positively affected their relationship with backers. The team heavily relied on backer feedback to improve Kiko's design. Since then, they've narrowed their focus by improving safety and cross-cultural differences with marketing in order to expand into a new market. Establishing trust early in a campaign is vital for campaign creators on Kickstarter and other crowdfunding platforms. Hunter describes how trust is the most important thing creators can build. Links Kiko's Kickstarter Campaign Kiko's Indiegogo Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of interventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super excited because I am speaking with the one and only, Mr. Hunter Sparrow, the marketing manager for US and Europe for Magpie Tech. If you haven't heard of Magpie Tech, that's okay, because you probably heard about their other five campaigns, many of them, the most recent one called Kiko, which just finished on Kickstarter, raised a whole bunch of money. These guys are really amazing at laser measurement technology. I'm super excited to be speaking with you, Hunter. Thank you so much for joining us today on Art of the Kickstart. Hunter Sparrow: Oh, yes. Thank you so much, Roy, for having me on the show. I'm excited to talk about Kiko, talk with you, and let the listeners know what we've been up to, where we're going, and how we're getting there. This is going to be a great first interview. Thank you. Roy Morejon: Yeah. No, I'm glad to break the seal, so to speak, on this for you personally, but also I'm really excited for the audience to learn about this because this truly is a revolutionary company that's created amazing products and continue to go back to Kickstarter now for five campaigns on the platform.

In this episode of Art of the Kickstart, we spoke with Gilad Warter, Co-Founder of Auto Mount. What started as a career in managing Amazon and e-commerce revenue has grown into new ideas and launching a Kickstarter campaign. His latest venture, Knotix, is a universal adventure roof rack with sales flying well past its funding goal on Kickstarter. Listen now to learn how Gilad foresees the future of Knotix and his other ventures. Short on time? Here's what we talked about. Gilad and his business partner both loved to travel but hated switching to cars with installed roof racks to carry what they needed. This sparked the idea for Knotix, a universal adventure roof rack.   Knotix is unique because it universally fits almost any 4-door vehicle and features a unique clicker system for attachments. The Knotix team decided to crowdfund the Knotix because it requires a substantial amount of capital to bring the product to life.  Gilad discusses the future plans for Knotix, and how his other ventures tie in with this crowdfunding campaign. Links Automount's Website  Knotix Kickstarter Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than one billion dollars in sales over the past 20 years. Roy Morejon: Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I'm super stoked because I am speaking with one of the co-founders of AutoMount, Mr Gilad Warter. He is also one of the managing partners of Enso Brands, which is a company that builds and acquires successful Amazon and direct-to-consumer ecommerce brands. Gilad's been in the Amazon and ecommerce space since early 2015. He's managed in excess of 40 million in revenue across his company of portfolio brands, so I'm really excited to have him today. Roy Morejon: He's also enthusiastic about bringing amazing products to life via digital channels. Also an avid traveler like myself. So together with his business partner, they founded AutoMount, which is on a mission to disrupt the car roof rack industry. They've currently got an amazing product on Kickstarter that's active right now called Knotix. It's raised over 83,000 in funding from hundreds of backers. Gilad, thank you so much for joining us today on Art of the Kickstart. Gilad Warter: Hi, Roy. Thank you very much for having me. It's a pleasure. Roy Morejon: Yeah, I'm stoked to have you on. I know we've been talking for a while and working on the campaign and everything. Let's jump back in time and give our audience a ...

In this episode of Art of the Kickstart, we spoke with Ron Hauser, Co-founder of LulleVibes and creator of the LulleVibes Travel Towel. As a first-time creator, Ron had a lot to learn about the crowdfunding industry but did his due diligence while designing the LulleVibes Travel Towel before launching on Kickstarter. Ron's company is built on sustainability, and 246 backers helped bring his project to life. Listen to learn how Ron and his team overcame their unfamiliarity with Kickstarter and launched their campaign in Europe. Short on time? Here's what we talked about. A simple day at the beach sparked an idea that developed into LulleVibes. Ron jumped into entrepreneurship after acquiring the skills and mindset needed for it from his years of experience in accounting and consulting.  The design for the towel was inspired by plenty of research and wanting to be different from generic beach towels. The LulleVibes Travel Towel's sustainability is rooted in how much waste Ron noticed as he traveled.  Ron emphasizes the importance of researching the industry before your campaign. Links LulleVibe's Website LulleVibe's Kickstarter LulleVibe's Instagram LulleVibe's Facebook LulleVibe's Twitter LulleVibe's LinkedIn LulleVibe's Youtube LulleVibe's Tik Tok Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earned more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Thank you crowd for joining again. Today I'm super excited because I am speaking with a young entrepreneur and by young, I mean, he's younger than me. So all entrepreneurs younger than me are young. Mr. Ron Hauser has joined us today. He is the co-founder and creator of the LulleVibes travel towel. And if you haven't heard about it, likely you may have missed a boat on Kickstarter, but it's going to be over on Indiegogo. Roy Morejon: This is a Berlin-based startup that is truly looking to disrupt the industry with their innovative travel towels, which focus on sustainability, which we can all believe in, as well as the creativity and performance side of towels. So this towel is really unique. I'm super stoked to have been able to work on this campaign at Enventys. It's made from 17 different recycled plastic bottles all packed into one, and it's just an amazing towel, truly re-imagined the eco-friendly towel for all of your daily adventures, whether it be the beach or everywhere else you go. So Mr. Ron Hauser,

In this episode of Art of the Kickstart, we spoke with Will Ranscombe, Founder of Tend Deep. Formerly in the investment banking and asset management industry, Will was looking for a change of pace when he was inspired to design Tend Deep. What started as a simple conversation in 2020 turned into a tendinopathy tool that utilizes vibrations to alleviate pain. Listen now to learn how Will and the rest of the Tend Deep team prototyped and prepped Tend Deep for crowdfunding. Short on time? Here's what we talked about. A chance meeting with a successful soccer club team's physiotherapist sparked the idea behind Tend Deep. By focusing on vibrations, the team developed a new way to treat tendon pain. The Tend Deep team introduced their product through physiotherapists and friends but transitioned to crowdfunding to hone in on where their product might be most popular and with whom. Having an in-house designer has allowed the team iterate the product and incorporate the things. Will emphasizes how beginning marketing efforts don't need to cost a fortune but can help you find your niche. Links Pre-order Tend Deep Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart. The show that every entrepreneur needs to listen to before you launch. I'm your host Roy Morejon, president and founder of Enventys Partners. The world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of interventions, and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. Roy Morejon: This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out, and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let's get on with the show. Welcome to another edition of Art of the Kickstart. Today, I am super excited because I am speaking with the founder of Tend Deep, Mr. Will Ranscombe. After starting his career, Will was in investment banking and asset management, which was way too boring for him. And he went on to be the CEO of Click for five years. Roy Morejon: And while under control of Click it quadrupled its revenues and went from a loss making to a profitable organization, getting prepared for sale. Will's also managed the commercial side of Audo Design taking on the international OEM manufacturing for the likes of Logitech and BW. And now he's on his show with a recently launched, very soon launched on Indiegogo called Tend Deep. Will thank you so much for joining us today on Art of the Kickstart. Mr. Will Ranscombe: Hey Roy. Well, yeah, thanks very much for having me on with the kind words. Yeah. Great day to be on here because Tend's live on Indiegogo started today. Already seeing some sales coming in, so pretty happy, and yeah, really excited to talk to you about it. Roy Morejon: Absolutely. Well, I'm super excited. I know the audience is going to have a great amount of information to download on this one. So let's go all the way back.

In this episode of Art of the Kickstart, we spoke with Ryan Chung, Chief Strategy Officer and Head of International at Unlimeat. What started as a plant-based meat brand in Korea has expanded to the United States through the company's Kickstarter campaign. The team focused on weaving their goal of reducing food waste into every aspect of Unlimeat. Listen to learn more about the brand's rise and challenges the Unlimeat team faced while entering the plant-based food industry. Short on time? Here's what we talked about. As a pioneer of plant-based meat in Korea, Unlimeat is working to make plant-based eating more interesting, with the overall goal of reducing food waste.  Ryan and the Unlimeat team initially started with healthy juices and porridges, eventually transitioning into plant-based meats after finding inspiration in the United States. Market analysis in the United States made the Unlimeat team decide to create a jerky after all the plant-based jerkies they sampled in the United States were unsatisfactory. Prototyping the plant-based meat included studying plant proteins and yielding them with other materials. Unlimeat initially launched on a local crowdfunding platform in Korea and then transitioned to Kickstarter. Hear some diferenes between the two platforms. Links Unlimeat's Kickstarter Campaign Unlimeat's Website Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart. The show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners. The world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions, and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now, let's get on with the show.   Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super excited because I am speaking with the one and only Ryan Chung, who leads international business at Unlimeat, Korea's number one plant-based meat brand. So, if you haven't checked it out so far, it's on Kickstarter, it's active right now. Definitely go check it out. But a little bit more background on Ryan. He's got extensive global operations experience, both at large companies like Tesla and Samsung, and other tech startups. And Ryan is a strong advocate of plant-based diets for a healthier life and more sustainable food system. So Ryan, thank you for joining us today on Art of the Kickstart.   Ryan Chung: Thank you for having me.   Roy Morejon: So, let's talk about Unlimeat like I've never heard about it before, and like most of our audience likely has never heard about it before. And talk about the product, and what problems you're trying to solve.   Ryan Chung: Sure. Well, Unlimeat is really Korea's number one plant-based...

In this episode of Art of the Kickstarter, we spoke with Patrick Castellano, Founder of Gadget User. Gadget User's website shares the latest and most innovative creative tech products. From highlighting startups and e-commerce brands to reviewing innovative products, Patrick and his team have built a brand with a loyal following of tech enthusiasts. Listen to learn how a young entrepreneur turned his digital marketing background into Gadget User. Short on time? Here's what we talked about. Giveaways have helped the website partner with over 100 brands in the tech industry. Giveaways are a two-way street bringing partnerships to Gadget User and virality for the brands.  An omnichannel approach is important to reap the benefits of different platforms. Staying on one platform limits your exposure. Patrick discusses the engagement newer channels like Tik Tok have amassed in a short period of time. Learn how to build trust and credibility through a website while launching a campaign on Kickstarter or Indiegogo that you can use after your campaign ends. Gadget User prioritizes searching for new products to feature and leverages product submissions and staff searches. This process allows the team to connect with more creators, and increase their engagement. Links Gadget User's Website Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and Founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, we're going to do things a little bit different because we are speaking with Pat Castellano, founder of Gadget User. If you haven't heard of Gadget User, you definitely should check it out. The website, it is a website that shares the latest and greatest in creative tech products. They get to highlight all the new startups and existing e-commerce brands and they get to find and review really cool products on all the cool crowdfunding sites like Kickstarter and Indiegogo. But also they've highlighted different products from CES, Amazon, and people that are running e-commerce websites as well. So Pat, thank you so much for joining us today on Art of the Kickstart. Pat Castellano: Thanks so much for having me, Roy. I'm so stoked to be on your show. Roy Morejon: Yeah, me too, man. I mean, you're certainly a young entrepreneur. Last week, we had an even younger entrepreneur than you, but what I'm really excited about is kind of learning your genesis and evolution into what led you to be an entrepreneur. So if you would,

In this episode of Art of the Kickstart, we spoke with Daniel Huynh and Dominic Madden, Creators of Baby Ninjas. As a game designer and game developer duo, Huynh and Madden created a card game that draws out the competition among players, or as they like to call them, ninjas. The idea for Baby Ninjas came from changing baby diapers during quarantine and has grown into a physical card game that launched on Kickstarter. Listen to learn more about the team's process as they developed and designed the game. Short on time? Here's what we talked about. One of the biggest hurdles the Baby Ninjas team faced was designing the physical playing cards. What started as scribbles on a piece of paper evolved into what Baby Ninjas is today. The team refined their design through gameplays. Baby Ninjas marketing received some initial backlash from a Facebook ad. Although the team quickly handled the comments and worked to rectify their designs, they encourage others to learn from their mistake and double-check everything before it's published. Marketing the card game was difficult to navigate since their product isn't in the hands of consumers. The team effectively used images of the card deck, individual cards and lifestyle shots to market Baby Ninjas. Links Baby Ninjas' Kickstarter Page Pre-Order Baby Ninjas Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and Founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Roy Morejon: Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert, in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype squad. Now let's get on with the show. Roy Morejon: All right, welcome to another edition of Art of the Kickstart. Today, I am joined by Dom and Dan. These guys are the creators of an amazing game called Baby Ninjas. So, Dom, you are the game developer. Daniel, you are the game designer. You guys, well, Dom specifically, you enjoy games of all sorts, right? And love friendly games of competition like us all during this pandemic. We've definitely gone after that. But Dan, you have a variety background and experiences, including practicing dentistry, which is amazing. And owning an escape room and pastoring a small church. Man, you are the Swiss army 007 guy of everything. Roy Morejon: But super excited to have you guys both on the show and super excited that both of you guys have now combined your interests and abilities to put out this game, Baby Ninjas. This campaign is about to launch March 7th. So, Dom, Dan, super excited to have you guys on the show. Thank you for joining me today. Dan: Yeah. Thank you, Roy, so much. It's definitely a privilege to be here,

In this episode of Art of the Kickstart, we spoke with Zbyněk Suba, the founder of Snowfeet and creator of Assled V2. After deciding to leave college to pursue business, Zbyněk created Snowfeet and Assled. Although similar products were available near his hometown, he capitalized on selling them abroad and used the power of viral videos to raise awareness of his company. Listen to learn how Zbyněk and his team brought a brand-new product to snow enthusiasts around the globe through crowdfunding. Short on time? Here's what we talked about. Zbyněk intrigued potential backers and customers with Youtube, Facebook and Instagram videos that went viral. If your brand is unknown, that provides an opportunity to create unique videos and showcase your products how you want. Create awareness and build hype.  Zbyněk encourages Kickstarter and Indiegogo creators to launch on Japanese crowdfunding platforms after successfully funding their original campaigns. Campfire, Green Funding and Makuake are Japanese crowdfunding platforms he recommends. Snowfeet and Assled were made for the average person to enjoy snow-related sports and activities. Zbyněk delves deeper into the design choices behind his company's products. Use the code “ARTOFTHEKICKSTART” for 10% off on www.snowfeetstore.com. Links Snowfeet Online Store Snowfeet Indiegogo Campaign Snowfeet Kickstarter Campaign Assled V2 Indiegogo Campaign Assled V2 Kickstarter Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. Roy Morejon: I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. Roy Morejon: From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Roy Morejon: Each week, I interview a startup success story, an inspirational entrepreneur or a business expert, in order to help you take your launch to the next level. Roy Morejon: This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out ProductHype.co and join the HypeSquad. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I'm super stoked because I am speaking with Mr. Suba. Roy Morejon: If you haven't heard of him, then you need to go and check out all of his campaigns. He is the most funded winter sport crowdfunder ever. He is the founder of Snowfeet company. He's created several crowdfunding campaigns during the past five years, across multiple platforms and countries. Over 6,000 backers in total, and he's raised over a million dollars. Roy Morejon: Mr. Suba, thank you so much for joining us today on Art of the Kickstart. Zbyněk Šuba: What's up, guys? Roy Morejon: Well, thank you so much for joining us. I'm really excited about diving in today. And before we do all of that, if you would, give our audience a little bit of your background and how you got started in entrepreneurship. Zbyněk Šuba:

In this episode of Art of the Kickstart, we spoke with Scott Kobryn, the co-founder and co-creator of the Wild Fire 4-in-1. After almost 25 different prototypes, the Wild Fire 4-in-1 team perfected their design and launched their campaign on Kickstarter, raising over $100,000. The Wild Fire4-in-1 can quickly reach temperatures of up to 1200F for pizzas, searing and finishing food while swinging just as quickly back to traditional grilling temperatures with multiple grilling and warming surfaces, allowing you to create an entire meal in one space with one product. Listen to learn how Scott and the rest of his team went from successfully building thier first product, Steakager, to creating and launching Wild Fire 4-in-1. Short on time? Here's what we talked about. Wild Fire 4-in-1 has adjustable temperature sections that perform different functions. Scott delves a little into the engineering behind Wild Fire 4-in-1. After a canceled campaign, Scott and his team adjusted to market changes on Kickstarter by regrouping and reorganizing, which helped lead to the successful relaunch of Wild Fire 4-in-1. The Wild Fire 4-in-1 is firm in their belief that every part of a campaign is a process. From Kickstarter to validation, their whole campaign is process-driven. Scott and his team internally conducted customer feedback research and used those responses to refine the story of their product and integrate it into their campaign. Links Wild Fire 4-in-1 Kickstarter Campaign: Wild Fire 4-in-1 Website Steakager Website Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions, and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert, in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the E weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today. I am super stoked because I am speaking with Scott Kobryn, the co-founder and co-creator of the Wild Fire 4 in 1, and the SteakAger. And if you guys haven't been on Kickstarter, you guys definitely have to check out this product. The Wild Fire is on fire, already raised over $800,000… or $80,000, excuse me. Scott Kobryn: I'll take the 800. Roy Morejon: I wish it had already raised $800,000, it's well on its way, but I'm really have this conversation with you, Scott, because I think what you've done with disrupting charcoal is really innovative. So if you would Scott, give our audience a little bit of your background, and tell him what you're up to. Scott Kobryn: Well, Hey everyone, again, I'm Scott Kobryn, and our company here is wildfire4in1.com, that's our website,

In this episode of Art of the Kickstart, we spoke with Jonathan Habshush, CEO and Co-Founder of HEAVYS. HEAVYS is changing the way listeners take enjoy heavy metal music. Not only are these engineered headphones protecting the ears of future heavy metal listeners, but they're also enhancing the listener experience. Listen to learn how Habshush and his team have raised over $1 Million on Kickstarter.  Short on time? Here's what we talked about. Habshush and the other Co-Founders of HEAVYS generated an enormous amount of interest before ever prototyping an actual product. Once the idea took off, the team backtracked and took to launching a crowdfunding campaign around the idea.  While performing market research, Habshush and his team tapped into a surprisingly underserved market. They knew they wanted to create the best headphones possible, but pre-marketing surveys revealed an enthusiastic market of heavy metal listeners. The community eagerly backed HEAVYS' Kickstarter campaign and helped raise over $1.1 Millon dollars.  Habshush stresses the importance of focusing on the “why” behind your campaign. Links HEAVYS' Fully-Funded Kickstarter Campaign HEAVYS' Website My Ishmael by Daniel Quinn Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart. The show that every entrepreneur needs to listen to, before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development in engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales, over the past 20 years. Each week I interview a startup success story, an inspirational entrepreneur or a business expert, in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype squad. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super stoked because I am talking to a $1 million plus crowdfunding campaign that's just about to finish, over on Kickstarter. We are talking with the CEO and co-founder of Heavys, Mr. Jonathan Habshush got it. This is an amazing product, I'm super amazed that it actually hadn't come out yet because this is basically this next generation audio company, that's truly transforming headphones from a piece of hardware, to the truly immersive experience that defines real world limitations. So Jonathan, super excited to have you on the show today. Thank you for joining us. Jonathan Habshush: Thank you so much Roy, for having me. Super excited to be on here today. Roy Morejon: Absolutely. I got to go all the way back for the audience and learn, where did all this start? What inspired you to create HEAVYS? Jonathan Habshush: Look, basically, we started a company without knowing anything about headphones, but everything about the people who want them. We're all metalheads, we love metal music, we love hard rock, rock music. My co-founder came to me around two years ago and said, “Hey,

In this episode of Art of the Kickstart, we spoke with Jackson and Gavin Mann, the father-son duo behind SOS Save Our Species. At 15 years old, Jackson turned a trip to Costa Rica into a wildlife card game with the intent to donate 100% of the future profits from his game to charity. Jackson and Gavin built a game meant to make a big, positive change ​by prototyping​ multiple gameplays and working with the World Wildlife Fund. Listen to learn how Jackson and Gavin turned tens of thousands of game trials into SOS Save our Species. Short on time? Here's what we talked about. Normal activities like family vacations, card games and books inspired this new game and conservation effort. Where might you find inspiration? Partnering with the World Wildlife Fund helped Jackson and Gavin fact-check the game. How do you balance technical accuracy with accessibility? The SOS Save our Species team juggled scientific accuracy with ease of understanding for the public. Making a game is harder than one might think. Jackson and Gavin discuss the many rounds of gameplay they used to gather feedback for the game. The team ran into issues when attempting to advertise their game on Facebook. Facebook bots flagged posts related to wildlife conservation as political and blocked them from being posted. Learn what they did to solve the problem. Links SOS Save Our Species Kickstarter Campaign SOS Save Our Species Website World Wildlife Fund's Website Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today is a special show because we are speaking with Jackson, a 15 year old inventor of a campaign that actually just launched a few moments ago called Save Our Species. We are also joined by Jackson's dad, Gavin, who's been helping him with the launch of SOS. Jackson, Gavin, thank you so much for joining us today on the show. Gavin Mann: Fantastic. Jackson Mann: Great to be here, yeah. Gavin Mann: Great to be here. Yeah, fantastic to be live. Wonderful effort by all the amazing team at Enventys. We're thrilled. Roy Morejon: Yeah. I know it's always a big day on launch day, and I'm super excited to be able to have you guys on the show on launch day and kind of talk through all the jitters that you have. But before we get into all that, let's just dive into the project, Jackson, and let's talk a little bit about where this all started and what inspired you to ...

In this episode of Art of the Kickstarter, we spoke with Victor Chor, Founder of InfinaCore and Creator of P4. From a young age, Victor had an entrepreneurial spirit, which he then morphed into a career. Victor and his team at InfinaCore have worked tirelessly over the span of three years to develop a product that competes with mainstream alternatives. Listen to learn how Victor used his entrepreneurial background and resources to surpass his campaign's crowdfunding goal by over 530% in just two weeks. Short on time? Here's what we talked about. From flipping products on eBay at a young age to creating P4, Victor talks about how entrepreneurial thinking has led to his success. Not every idea has to be brand new. P4 was founded on the reinvention of power banks. What might you reinvent? Apple's MagSafe is a competitor to P4. How do you compete with a giant in your industry? It's simple. Act quickly and do it better.  As an avid Kickstarter campaign supporter who was familiar with the platform, Victor knew his idea was different enough to stand out on Kickstarter. He chose to focus on the community aspect of the platform to build his brand. Use code "ATOK25" for 25% off Infinacore's website. Links P4's Kickstarter Campaign InfinaCore's Website InfinaCore's Instagram InfinaCore's Facebook Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host Roy Morejon, President and Founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. Roy Morejon: This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super stoked because I am talking with Victor Chor. Victor is the prototypical do-it-yourself entrepreneur that started his journey in high school, like many of us, over a decade and a half ago. That's double the time for me, but today he joins me on Art of the Kickstart to flex his wireless charging e-commerce startup InfinaCore, which is your all-in-one, completely wireless charging solution. It's truly innovative, so definitely go and check it out on Kickstarter right now. He just launched this invention, P4, on Kickstarter earlier in April, and hopes to contribute real innovation in the wireless charging arena. Victor, thank you so much for joining us today on Art of the kickstart. Victor Chor: Hey Roy. Always great to speak with you and thank you for having me. Roy Morejon: Absolutely, it's been a while. We got a chance to hang out at CES this past year and look at the invention, and I think a lot of people at the show got to look at it.

In this episode of Art of the Kickstart, we spoke with Derek Tillotson, Founder of Haven Safari and CEO of Haven Tents. A two-time creator with minimal experience in product development or manufacturing, Derek's Haven Safari launch is fully funded and surpassed the raise of his first Kickstarter campaign two times over. Haven Safari has exceeded every expectation Derek had set. Haven Safari is designed to be the ultimate glamping, car-camping or backyard escape base. Listen to learn how Derek surprised friends and family with his secret venture and gained the support of over 1,000 backers. Short on time? Here's what we talked about. Derek took a giant leap of faith when he no longer felt challenged with his career. He leveraged the skills he'd built in sales and marketing and filled in the gaps with the right partners to launch his first idea on Kickstarter. For his second campaign, he enlisted additional partners to help him surpass even his loftiest expectations. Derek says he got lucky with Haven Safari's first prototype. That beginner's luck, combined with a great idea made Haven Safari possible.  In 2018 Derek's focus word was “creativity.”  In 2020, he focused on enterprise. There came a moment in his entrepreneurial career when Derek realized that he needed help. During the pandemic, a scam artist's work helped drive customers to Haven Safari's website which spiked sales, and Derek seized the opportunity to grow. Links Haven Safari Kickstarter Campaign Haven Tents Website Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than one billion dollars in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. Roy Morejon: This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let's get on with the show. Welcome to another edition of Art of the Kickstart. Today, I am super stoked because I am speaking with the founder and creator of Haven Tent, Mr. Derek Tillotson. Derek, thank you so much for joining us today on Art of the Kickstart. Derek Tillotson: Absolutely. Thanks so much for having us. We are a week into our campaign and we've already done more than our first campaign did. We've two X-ed, our first campaign, and this is only a week into it now. So things are going great. Roy Morejon: It's killer man. And I love the intro that you gave me. I know you've been working on this product and the evolution of these products for years and years, and you're a two time creator. The last campaign ran over a couple years of ago. Now like you said, you've superseded those funding. So give our audience a little bit of your background and then let's talk about this prod...

In this episode of Art of the Kickstart, we spoke with Jake Epstein, serial entrepreneur and Co-founder of several consumer product startups. His latest Kickstarter campaign, Tango, garnered the attention of almost 1,300 backers and has surpassed its funding goal by over 870% in a short period of time. Epstein's background in enterprise engineering helped him create consumer hardware and software. Listen to learn more about Epstein's transition to consumer hardware and its intersection with crowdfunding. Short on time? Here's what we talked about. Epstein's background in engineering gave him a segue into the crowdfunding world. His ideas became consumer startups that he could monetize. Epstein offers a glimpse at a path other entrepreneurs can replicate for success. Epstein's personal experience and frustrations carrying around cheap, plastic, sparkly pop sockets not meant for adults led to the creation of Tango. ​Epstein designs his innovations with simplicity and convenience in mind. He wanted to create something he wouldn't be embarrassed to carry around. Epstein speaks on adding buffers to shipping times, so he's always prepared when communicating with backers. Epstein touches on always fulfilling what the company promises and explains the internal process that allows for this fulfillment. Links Tango Kickstarter Campaign The Lean Startup by Eric Ries Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host Roy Morejon, President and Founder of Enventys Partners. The world's only turnkey product launch company that has helped over 2000 innovations successfully, raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. Roy Morejon: This show would not be possible without our main sponsor ProductHype, a 300,000-member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a 1000 top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: All right, welcome to another edition of Art of the Kickstart. Today we are speaking with the one and only Jake Epstein. Jake is the co-founder of Rocketbook, tango and several other consumer startups. This guy is a true D to C expert, holds degrees in electrical and computer engineering from Purdue University, [inaudible 00:01:21] makers and began his career designing large scale computer systems and somehow ended up designing notebooks and phone accessories. Jake's amazing, he and his team and his business partner Joe, they've worked on over a dozen products now that they've crowdfunded. Some made millions, others didn't do so much, but they've had a lot of fun and a lot of failures on the way. Jake's current product tango is this really cool grip stand. It's this as Jake would say, “A geometric marvel of steel and magnets.” So I'm super excited today to have you on the show Jake. Thank you for joining us on Art of the Kickstart today, man. Jake Epstein: Thank you.

In this episode of Art of the Kickstart, we spoke with Erin Holloway, President of FundAmerica by Prime Trust. In 2012, FundAmerica became the crowdfunding arm of Prime Trust and currently acts as the technology and finance handler behind companies like StartEngine and Republic. Prime Trust was founded in 2016 and supports the largest fintech brands. Listen to learn about the meteoric rise of equity crowdfunding and the current trends pushing the industry forward. Short on time? Here's what we talked about. Equity crowdfunding is a booming industry and will continue to grow. Although the concept might not be familiar to everyone, the idea of crowdfunding is much more mainstream than we realize. Platforms such as Shark Tank and GoFundMe have crowdfunding topics and accessibility more mainstream. Holloway predicts Prime Trust and FundAmerica will continue to grow because of the normalization of trading securities and the increased usage of crowdfunding in the younger generation. Holloway offers key questions investors should be asking before engaging in an investment opportunity while considering economic and external factors that can shape an entrepreneur's business and financial plan. Links FundAmerica  Prime Trust  The Age of Cryptocurrency: How Bitcoin and Blockchain are Challenging the Global Economic Order by Paul Vigna Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2000 innovation successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert, in order to help you take your startup to the next level. Roy Morejon: This show would not be possible without our main sponsor, Product Hype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over 100 top-tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. So to kick off 2022, we are talking with Erin Holloway, president of FundAmerica by Prime Trust. If you guys haven't heard of FundAmerica, they are everywhere. Erin has recently been appointed and brings in extensive experience in the financial technology to this role, with expertise in the payments platform, compliance, banking regulations, business networks, investment banking, treasury stuff. All that fun stuff that not a lot of us dive into but is certainly critical to the success of a lot of startups that want to use equity crowdfunding. Prior to joining FundAmerica, Erin served as the global VP at SAP Business Network. Roy Morejon: So, really excited to have you on the show, Erin. Thank you for joining us today on Art of the Kickstart. Erin Holloway: Thanks so much for having me, Roy. It's such a pleasure. Roy Morejon: Yeah. I'm really excited about kicking off 2022 with you because I think a lot of the startups that we work with and a lot of the listeners on this sh...

In this episode of Art of the Kickstart, we spoke with Cedric Salcedo, Josh Goldman and Stuart (Stu) Goldman, creators of OODA Ball. OODA Ball is the world's first, completely untethered, free-weight punching ball, designed to be both functional and interactive. Its technology gives you maximum control by optimizing weight, speed and density. Listen to learn more about how the trio collaborated and used each other's strengths to create OODA Ball. Short on time? Here's what we talked about. Cedric and Josh's connections to boxing and gyms accidentally led to the creation of the OODA Ball. Josh had been looking for something similar to Cedric's original invention when Cedric approached him, and Stuart was happy to get involved. OODA Loop is the idea behind OODA Ball. Although the OODA Ball team did not invent OODA Loop, this idea of “Observe, Orient, Decide and Act” helped the group formulate the concept behind OODA Ball. The team chose Kickstarter as their platform for their crowdfunding campaign because of the trust Kickstarter has with its community. Links OODA Ball's Fully-Funded  Kickstarter Campaign OODA Ball's IndieGoGo InDemand Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur or a business expert, in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out ProductHype.co and join the HypeSquad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am super excited because for the first time ever, I've got three guests on my show. I've got Cedric, Josh and Stu, they are the co-founders of OODA fit, a fitness innovation company. These guys are on Kickstarter right now, introducing the world to a new fitness and training category called functional interactive training. And if you can't spell, that is fit and they have created the world's first free weight punching bag, and this thing is badass. So Cedric, Josh, Stu, thank you so much for joining me today on Art of the Kickstart. Cedric: Awesome to be here, thank you. Stewart: Thank you for having us. Roy Morejon: Absolutely. So I've got to ask and again, this is the first time we've ever had three entrepreneurs on the show at once. So if you would give our audience a little bit of your backgrounds individually and what led you three to coming together, launching this product. Cedric: Okay. I'm going to jump in right there if you don't mind guys. Okay. Me, I grew up in Manila, Philippines and my father, before joining the military as a young man, was an amateur boxer. And that's how he paid for his law degree.

In this episode of Art of the Kickstart, we spoke with Ed MacDonald, CEO of Buffalo Carts. MacDonald was joined by his daughter, Marissa MacDonald, for the interview. Buffalo Cart is an electric-powered cart system that attaches to a vehicle hitch and helps you pull up to 500 lbs easily. Listen to learn how the Buffalo Cart team has surpassed their funding goal by almost 300% on Kickstarter. Short on time? Here's what we talked about. Familiar with the product development process, Ed MacDonald was prepared for the challenges of funding a Kickstarter campaign. From design to prototyping Buffalo Carts, MacDonald and his team advanced and perfected the design within a year. The Buffalo Carts team tested the product on family and friends during the product development process. The feedback from loved ones and others who saw them using Buffalo Carts helped to improve the design. Ed and Marissa MacDonald speak on the importance of validation in product development. Feedback received from backers on Kickstarter encourages MacDonald and his team. The community's questions and comments drive the campaign forward and help MacDonald plan for the future. Links Buffalo Cart's Website Buffalo Cart's Kickstarter Campaign (Production timeline updates are posted) Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Roy Morejon: Now let's get on with the show. Welcome to another edition of Art of the kickstart. Today, I am super excited because I'm speaking with Marissa and Ed MacDonald, creators of Buffalo Cart. If you haven't heard of Buffalo Carts yet you should. It is a Texas-based startup company that is producing American-made innovation in electric-powered carts in their system. So Ed, Marissa, thank you so much for joining me today on Art of the Kickstart. Marissa MacDonald: Thank you. Ed MacDonald: Thanks. Marissa MacDonald: Our pleasure. Ed MacDonald: Thanks Roy. We really appreciate the opportunity. Roy Morejon: Definitely. So Ed, I got to talk to the crowd and if you would tell them about your product as if we've never heard it before. What is Buffalo Cart? Ed MacDonald: Buffalo Carts is electric-powered outdoor convenience. This particular system really actually lends itself to outdoor activities and helps in eliminating or reducing the stress, the strain, and sometimes the injuries from moving products and gear in the outdoors. Roy Morejon: Now trust me, I've gotten injured multiple times taking all of my kids' stuff from the ca...

In this episode of Art of the Kickstart, we were joined by Jake Mahon and Rebekah (Bekah) Giacomantonio, Founders of Lunadesk. Lunadesk transforms the idea of a portable workstation by helping you elevate your laptop to different levels. This ergonomic laptop riser meets your body wherever it wants to be. Listen to learn how yoga led to the design and creation of Lunadesk. Short on time? Here's what we talked about. Jake and Bekah researched overseas manufacturing processes and issues before deciding to manufacture Lunadesk domestically. Manufacturing in the United States was a personal preference based on a few factors, including convenience and reliability.   Designing Lunadesk was more than sketching on a piece of paper. Jake and Bekah connected​ with an industrial designer to kickstart Lunadesk's design process. What started as a simple sketch turned into Lunadesk.  Jake and Bekah prepared for their Kickstarter launch for two years. The process involved 20 different people, and it wasn't until they secured an SBA loan that Lunadesk was able to launch. Links Lunadesk's Kickstarter Campaign The Professor Is In by Karen Kelsky Let My People Go Surfing by Yvon Chouinard Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart. The show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, Product Hype. The e-weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today. I am super excited because I am speaking with Jake and Becca, the co-founders of Lunadesk. Jake is a posture and ergonomics enthusiast while Becca is a yoga teacher and restorative justice practitioner. They have recently just launched Lunadesk, which is the ability to transform any surface into a workstation. Really excited about this opportunity to speak with you both today. So Jake and Becca, thank you so much for joining us today on Art of the Kickstart. Becca: Yeah, thank you. Jake: Thank you for having us. Becca: We're excited to be here. Roy Morejon: So if you would, I'd love for you both to kind of just dive into your backgrounds and what led you guys to launching Lunadesk. Becca: Well, as you mentioned, I am a yoga teacher and the sort of idea for this product, the Lunadesk came from when I was studying to be a yoga teacher back in October 2019. At that time, I was also applying to doctoral programs for clinical psychology and friends of mine who had doctorates told me that I needed to read this book called the Professor is In. Which is a really interesting book,

Get tips from an expert; more than getting listed on a crowdfunding website is crucial for a successful campaign. (Recorded Live on Clubhouse July 2, 2021)  Roy explains the ins and outs of taking an idea from an early concept to launching a successful crowdfunding campaign. From the research phase to pre-launch marketing, to go-to-fund strategies – we covered patents, prototypes, all that and more.  Moderators: Colin C. Campbell, Michele Van Tilborg, Jeff Sass Speakers: Roy Morejon  Sign up to our email and never miss an update on our special events, guest speakers, and more: https://startup.club/

In this episode of Art of the Kickstart, we interviewed Adam Weiler, a top 500 Amazon seller and the CEO creator of Sunken Stone. Since 2017, Sunken Stone has been a premier, performance-based Amazon channel marketing partner with proven sustainable success. They have helped more than a hundred different seven- and eight-figure brands generate more than a hundred million dollars in sales on Amazon. Sunken Stone has international expertise, including marketplaces in Canada, Mexico, the UK, and the EU. Learn how Weiler went from selling HDMI cables on Overstock and eBay to creating and leading Sunken Stone to what it is today. Topics Discussed and Key Crowdfunding Takeaways Sunken Stone's connection to Kickstarter, Indiegogo and Crowdfunding Sunken Stone's domestic and international team layout and collaboration strategy How Weilers' background influenced the creation of Sunken Stone Branding insight and how "Sunken Stone" got its name Sunken Stone's WeFunder campaign and tactics behind how they raised so much capital Links Sunken Stone's Website Sunken Stone's Blog Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and Founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am super stoked because I am speaking with the one and only Adam Weiler, a top 500 Amazon seller and the CEO creator of Sunken Stone. Adam, really grateful for you to join me today on Art of the Kickstart. Adam Weiler: Roy, thanks for having me. Roy Morejon: So I know we go way back, but our audience may not have heard of you or what you're doing over there at Sunken Stone, but you guys are doing lots of amazing things. Since you guys have opened your doors in 2017, you guys have helped out more than a hundred different seven and eight-figure brands generate over a hundred million dollars in sales now on Amazon. So if you would, let's take a trip down memory lane and give our audience a little bit of your background and kind of what led you to becoming an entrepreneur and launching Sunken Stone. Adam Weiler: Yeah, thanks. So Amazon is the 800-pound gorilla, they weren't always. Back in 2007, I was working for theater company and that was going to chapter 11, they were going on business, had a little time in between before going back and getting my MBA. And I took a credit card cash advance for some HDMI cables, put those up for sale online, including Overstock and eBay and my own website and Amazon had just launched this FBA program or fulfillment by Amazon program. And I was like, “Okay, let's try that out,” put them up for sale online there and started selling them then sold those first thousand cables and bought 2000 and...

In this episode of Art of the Kickstart, we interviewed David Mills, CEO and Inventor of the Monkee Mount. Monkee Mount is an innovative hands-free massage gun holder compatible with all massage guns except the PureWave by PADO and the Theragun Mini. ​It's easy to use and can be used anywhere, making it perfect for travelers. The Monkee Mount attaches to just about anything 4 inches wide. Learn how the Monkee Mount team has fully funded their Kickstarter campaign and started their Indiegogo InDemand campaign with the support of over 1,600 backers. Topics Discussed and Key Crowdfunding Takeaways How Mills' background and previous company influenced the Monkee Mount Monkee Mount's team dynamic and various roles others hold Post-Kickstarter Success and how it led to Indiegogo InDemand Branding insight and how "Monkee Mount" got its name Pre-campaign prep work that led to the launch of their Kickstarter campaign Links Monkee Mount's Kickstarter Campaign Monkee Mount's Indiegogo InDemand Campaign The E-Myth Revisited by Michael Gerber Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners. The world's only turnkey product launch company that has helped over 2000 innovations, successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor Product Hype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition, Art of the Kickstart. Today, I'm super stoked because I am speaking with the CEO in the inventor of the Monkee Mount Mr. David Mills. And if you haven't already, jump on the web google Monkee Mount check out his product, because likely when you guys are hearing this episode, the campaign likely will be finished on Kickstarter, but we're going to be heading over to Indiegogo InDemand. And if you haven't seen it already, Monkee Mount is the truly innovative hands, free massage gun holder. And I know everybody listening likely has one of these amazing percussive massage devices, but cannot reach those tough spots. And David has created a solution to this with over 1,500 backers, over $90,000 in funding with just a week left on Kickstarter. Mr. David Mills, thank you so much for gracing us on Art of the Kickstart today. David Mills : Thanks Roy, thanks for having us. And I just want to caveat Monkee is spelt with two Es and not a Y when you do that search. Roy Morejon: The Monkee Mount. So David let's jump in and talk to our audience a little bit about your background and what's led you to becoming an entrepreneur. David Mills : Yes, please go ahead. Or you want me to just go straight into [crosstalk 00:02:14] the background? Roy Morejon: … Buddy, this is about you. David Mills : Yeah. I mean, my background is I used to be in the military, that was the start of my career in the United Kingdom. I transitioned from that into personal training when I left,

In this episode of Art of the Kickstart, we interviewed Pierre Baston, the inventor of Qterra. Qterra Craft, which is now active on Kickstarter, is more than just a travel mug. Instead, it's a travel brewer. This environmentally friendly travel mug lets you brew fresh coffee or tea and then quickly cool it for drinking, with the twist of a dial. With less than a week left in their Kickstarter campaign, Qterra has already garnered the interest of over 110 backers and surpassed their funding goal. Learn how Baston's trip to Argentina sparked the idea that led to the creation of Qterra Craft. Topics Discussed and Key Crowdfunding Takeaways How Baston's travel background influenced Qterra Craft Advice for entrepreneurs looking to launch a new product How Baston's background led him to be an entrepreneur How "Qterra" got its name What the Qterra team learned from its Kickstarter campaign Links Qtrerra Craft's Kickstarter Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor Product Hype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over 1,000 top-tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super excited because I am speaking with Pierre Baston, the inventor of Qterra. Pierre, thank you so much for joining us today on Art of the Kickstart. Pierre Baston: Thank you, Roy, for having me. I'm happy to be here. Roy Morejon: Yeah, really excited to talk about this amazing innovation because you've packed so much into this product, right? Qterra Craft live right now on Kickstarter, so go check that out. It is truly not just a travel mug. This is the travel mug made for everyone that wants to get out there and, basically, really maximize the overall flavor, as well as all of those antioxidants that go into brewing coffee or tea. So I really have to know, what led you to creating this innovation? Pierre Baston: Well, I have to tell you, I used to drink coffee and tea just like many people do as an occasional thing, almost like a habit without thinking too much about it. But I love to travel. And I went to Argentina many times in order to study tango, in order to study the Argentine culture. And when I was in Argentina, I was struck by one of the most prominent cultural features of the country, and that is their love for a drink called mate. Mate is this hot herbal infusion that was first invented by the Guaraní Indians of Argentina over 500 years ago. And Argentines today love mate. Over 90% of Argentines drink this every single day. And what's very interest thing to me, and what struck me, is that they insist on doing this in the traditional way of the Guaraní Indians 500 years ago. Pierre Baston: I mean, even though it would be easy for them to just dr...

In this episode of Art of the Kickstart, we interviewed Josh Smith, a serial Kickstarter creator and Co-Founder of End2End Development. Since 2015, Smith has created or worked with 25 Kickstarter projects and just launched his 26th campaign, ALVA. ALVA is a small hands-free torchlight that can be worn on the wrists or ankles to be seen on the road, track or trail. Learn how Smith's prior experience with Kickstarter as an entrepreneur has helped his campaign already exceed its funding goal by 165%  just a few weeks into launching. Topics Discussed and Key Crowdfunding Takeaways Smith's tips for a successful Kickstarter campaign What ways Smith says Kickstarter has evolved since he launched his first campaign How Smith chose the right crowdfunding agency for his projects The role of improved research and marketing for successful business Links ALVA's Kickstarter Campaign Ultimate Lens Hood's Website Harry Potter and the Sorcerer's Stone Audio Book Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host Roy Morejon, president and founder of Enventys Partners. The world's only turnkey product launch company that has helped over 2000 innovations successfully raise over 400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor Product Type, a 300,000 member crowdfunding media site and newsletter, that's generated millions of dollars in sales for over a thousand top-tier projects since 2017. Check out productype.co to subscribe to the weekly newsletter, now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today is going to be a super special episode because we are talking with the one and only Mr. Josh Smith co-founder of End2end Development, and someone who has just launched or worked with their 26th Kickstarter campaign, that's right, 26th. Josh has been an OG of the Kickstarter community. He's been a creator since 2015. He's amassed tens of thousands of backers, helping raise over two and a half million for all of his projects that he's worked on. Some of those things you've definitely seen before from his first one with The Titanium Hex-Bit Driving Ring, to Fidget Spinner Wallet to EDC tools and backpacks, coffee products to camera equipment. And now he's back with the 26th campaign ALVA, which already has hundreds of backers midway through the campaign. So Josh, I am super excited to have you on the show today. Josh Smith: No, thank you very much for having me. Roy Morejon: So let's talk background what's you to first off becoming an entrepreneur? Josh Smith: Sure. That's a great question, my dad, essentially. Growing up, my dad ran a company in the offshore oil industry. He'd worked for several companies over the years and identified areas that they weren't fulfilling. And they'd go out on job in foreign countries and there'd be requirements and things that were missing and all these little ideas formed. So he set up his own company, fulfilling those needs, designing bits and pieces to service those areas. And for me growing up, he'd fly off for two weeks to some far flung country that nobody that I knew would would go to, especially not a holiday.

In this episode of Art of the Kickstart, we interviewed Tomer Soran, the founder of Sable Flow and creator of the Secret Whiteboard. Sable Flow focuses on building a balanced life with an emphasis on productivity and creativity. Their most recent Kickstarter campaign, Secret Whiteboard, exemplifies this. Secret Whiteboard is a hanging art frame that opens with a hinge to reveal a large, double-sided magnetic whiteboard, making any space multifunctional. ​It is designed to help switch between, and separate, work and home life. Learn how Soran's personal experience through working from home during the pandemic helped spark the idea for Secret Whiteboard. Topics Discussed and Key Crowdfunding Takeaways Lessons Soran has learned from his campaign on Kickstarter How Secret Whiteboard improved Soran's life during the pandemic Specifics of Secret Whiteboard's two-year-long developmental process How Soran's company set themselves up for pre-launch success and exceeded their funding goal in the first 48 hours Links Sable Flow's website Secret Whiteboard's Kickstarter Campaign $100 Million Offers by Alex Hormozi Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Roy Morejon: Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor Productype, a 300,000 member a crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out productype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another episode of Art of the Kickstart. Today, I am super excited because I am speaking with the founder of Sable Flow and the creator of the Secret Whiteboard, Mr. Tomer Soran. Tomer, thank you so much for joining us today on Art of the Kickstart. Tomer Soran: Thank you for having me, Roy. It's a pleasure being here and been working with your team. Roy Morejon: Yeah, I am super excited about this product because for one, I'm a whiteboard guy. I am very visual. I need to see everything, but if you look in my office right now, there's just stuff everywhere from Post-it notes to drawings to posters to ideas and all of these things. I think your product solves a lot of my needs because I love artwork as well. I'm married to an artist. So I think this blends well, just specifically for me, I feel like you made it for me, but I know there's hundreds of other people that have backed this campaign with over $150,000 now raised on the Kickstarter campaign a little more than two weeks to go as we're recording this. So let's talk to our audience a little bit about where does this all start and what inspired you to create the Secret Whiteboard? Tomer Soran: Sure. So for those of you listening, to describe the product, the Secret Whiteboard is a large poster frame and a wooden frame. So you can put any art that you'd like. It's got a hinge on the side that lets it open up, and inside is a recessed whiteboard.

In this episode of Art of the Kickstart, we interviewed the Co-Founders of HellaRoller, Chris Knudsen and Ken Frei. HellaRoller is a multi-functional back and muscle roller with an adjustable, expandable core and interchangeable wheels. HellaRoller adjusts to your desired width and can be used on your body in over 100 ways for immediate relief. Learn how Knudsen and Frei turned a simple idea into a completely customized and improved muscle relief experience. Topics Discussed and Key Crowdfunding Takeaways The multiple ways HellaRoller can be used to help relieve pain How Knudsen and Frei's backgrounds played a part in the design development process How a common ailment, a search for a solution and a pandemic led to innovation How the HellaRoller team found success using direct response video in social platforms Links HellaRoller's Kickstarter Campaign HellaRoller's Website The Wright Brothers by David McCullough Titan by Ron Chernow Courage is Calling by Ryan Holiday Discipline Equals Freedom by Jocko Willink Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and Founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, Product Hype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top-tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super excited because I am speaking with the co-founders of HellaRoller, Chris Knudsen and Ken Frei. Chris, Ken, really excited to have you guys on the show and talk all about HellaRoller today. Ken Frei: Thanks for having us, man. We're excited to be here. Chris Knudsen: Thanks for having us. Roy Morejon: Absolutely. Let's tell our audience, give a little bit of background about HellaRoller as if I've never heard it or seen it before. Chris Knudsen: Cool. Ken, you want to take that away or you want me to? Ken Frei: Sure, I'll give a little background. I would love to hear the story, where the idea came from, but quickly HellaRoller is an adjustable, expandable, interchangeable muscle roller. Muscle and back rollers have been around for a long time. Everybody is super familiar with that product, but the thing that makes HellaRoller unique is the fact that it can adjust to any body type and any muscle need so you can reach those hard-to-get-to places. And so you can customize your roller for you depending on where things are sore or not. Ken Frei: We have three different types of rollers that you can attach to the roller. There's your Standard foam roller. There's what we call the Rocky roller, which is designed for pressure point massage. And then we have a patented Precision roller, which is a customer favorite and digs in really deep for those extra sore spots. That's what the HellaRoller is. Ken Frei: Chris,

In this episode of Art of the Kickstart, we interviewed the CEO and COO of Reviiv, Forrest Smith and Tom Sanderson. Reviiv has recently launched its first campaign for Knee Plus, the next generation of at-home light therapy. Knee Plus uses advanced level technology and professional level treatment to provide treatment from the comfort of your own home. Learn how Smith and Sanderson utilized red-light therapy to create a portable and accessible device that delivers relief. Topics Discussed and Key Crowdfunding Takeaways The technical side of red-light therapy and how it led to the creation of Knee Plus How Smith and Sanderson's workforce experience affected the design of their product How Smith and Sanderson's background led them to work together at Reviiv Entrepreneurial insight into the future of crowdfunding Links Knee Plus Indiegogo Campaign The Wealth and Poverty of Nations by David S. Landes Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and Founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, Product Hype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out producthype.co just subscribe to the weekly newsletter. Roy Morejon: Now let's get on with the show. Welcome to another edition of Art of the Kickstart. Today I am super excited because I am speaking with the gentleman from Reviiv, Mr. Forrest Smith, and Mr. Tom Sanderson, CEO and COO of Reviiv. They are about to bring an amazing product called Knee Plus to the market so I'm super excited to have this conversation today. Forrest, Tom, thank you so much for joining us today on Art of the Kickstart. Forrest Smith: Absolutely. Roy Morejon: Absolutely. So this campaign will be live once this recording comes out, but let's talk a little bit to the audience in terms of the product right, Knee Plus, this is the next generation of at-home light therapy that you guys have developed, advanced technology, professional level treatment from the comfort of your own home. And I think if we've all learned anything during the pandemic, it's so nice to do things at home, especially when it comes to health and wellness. So talk to our audience a little bit about this product as if we've never heard it before. Forrest Smith: Absolutely. Let's, I'll jump in a little bit from the technical side on, it's a light therapy product. We've, we've actually developed this with next generation lasers, which are, are, and without going too far into the, the nerdy weeds on this are vertical cavity surface mission lasers. And it's a, it's a new type of technology. They're, they're a little bit different from some of the lasers that have been used in the past, but because of that, we can, we can use them in ways that are more effective for penetrating joint and muscle tissue for treating inflammation and pain. And we're super excited to bring it out to market because it's something that...

In this episode of Art of the Kickstart, we interviewed Yohan Jacob, the founder and president of Retailbound. Retailbound works to get emerging brands noticed by retail buyers. More importantly, they help these brands maintain a long-term relationship with buyers so they can enjoy sustained growth. In 14 years, they've worked with more than 4,000 product companies. Retailbound has also established a system of preparing brands to transition from crowdfunding to retail. Learn how Jacob's three decades of experience in the industry have allowed him to evolve with and create Retailbound. Topics Discussed and Key Crowdfunding Takeaways Jacob's background, which included a position as a major buyer at Sears and Office Max, led him to create Retailbound How Retailbound helps clients prepare for retail, including creating a go-to-market strategy How Retailbound's market and the audience has changed over the past 14 years What does the path from crowdfunding to retail look like? What is the future of retail? Links Retailbound's Website Retail Bound: Learn How to Sell Your Products to Retailers by Yohan Jacob Winning Ugly by Brad Gilbert  Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am honored to be joined by Yohan Jacob, the founder and president of Retailbound, and if you haven't heard of Retailbound, where have you been? Obviously, you guys have been listening to my show for years now, but Retailbound is an agency that helps emerging brands get into these major retail stores and different sales channels. These guys, Yohan and his team have been around for over 14 years running the business. They've worked with over 4,000 different product companies. Yohan himself has spent three decades, sorry to age you there, sir, in the industry including being a major buyer at Sears, Office Max, and I have been honored to serve as a strategic advisor on his board for the past three years. So Yohan, really excited about the conversation and opportunity to finally get you on my show. Yohan Jacob: Thanks for having me, Roy. Roy Morejon: So let's dive in. Obviously, you've seen it all in terms of products and clients and customers and consumer electronics, hardware, sporting goods, small appliances, STEM toys, you name it, you've seen it, just like we have over here at Enventys Partners, but what's really unique is obviously what your company does. So give our audience a little bit of background in terms of Retailbound and what you guys are doing these days. Yohan Jacob: Sure, definitely. So thanks for the introduction. So Retailbound is a retail solutions agency that helps innovative brands scale and retail. We're not a rep group,

In this episode of Art of the Kickstart, we interviewed the co-founder of Yowel, Steve Krengel.​ ​Yowel is a set of eco-friendly, machine-washable towels that can replace paper towels, save time and money. It was​ co-founded by ​Krengel and his father, Ken Krengel. Their product is an easy way to reduce your dependence on paper towels and be sustainable​ in day-to-day activities.​ Learn how Krengel's personal experience led him and his father to solve a problem many others experience too.​ Topics Discussed and Key Crowdfunding Takeaways Everyday life inspired an innovative product idea. How Krengel's involvement in the design process decreased the overall prototyping process The expected effects of Yowel's sustainability efforts How branding played a role in creating the company's original name Entrepreneurial advice for those looking to launch their innovation Links Yowel's Kickstarter Campaign Inside Steve's Brain by Leander Kahney Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over 1,000 top-tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today we are talking with Steve Krengel, co-founder of Yowel. And Steve, I know we had some technical difficulties, so we're sorry that your father, Ken, couldn't make it on this, but either way I'm really excited to talk to you today and have you on the show. Steve Krengel: You too. Glad to be here, Roy. Thanks for inviting us. Roy Morejon: Absolutely. So, Yowel. This is like a super fun, easy solution, obviously, to make actually a massive dent, I think, in the future. So if you would, give our audience a little bit of background in terms of, what is Yowel? Steve Krengel: Okay. Yowel is basically a way to easily replace paper towels with reusable towels. It's essentially a system that includes a dispenser, towels and a mesh bag. And to allow you to move through the process really easily of just… essentially, you could take your paper towel roll off your roll now, put a Yowel on and you're really ready to start using reusable towels. Roy Morejon: So, I know a lot of us have kids, especially a lot of the listeners out there, and we're always trying to figure out these hacks to optimize our kids' lives or our home lives. And something like this, I think really is going to be beneficial to the planet, which is why I'm really excited about it. As I mentioned before the show, I just got back from a entrepreneurship trip to Greenland. I was really devastated just seeing what's happening to our planet and the melting of all of those things. And I think the beauty of this product really is just something that's so simple that is easy to replace in our lives from the typical paper towel dispenser that we're going through a roll every other day or something like this.

In this episode of Art of the Kickstart, we interviewed Chris Lustrino, the Founder and CEO of KingsCrowd. KingsCrowd is the private market's first and only data-driven ratings and analytics platform made to find and track the best startups across every equity crowdfunding platform. Having founded a platform that helps leverage data to support your decision to offer equity over benefits for your crowdfunding campaign, Lustrino's background helps him demystify the equity crowdfunding space. Topics Discussed and Key Crowdfunding Takeaways The main components and elements of KingsCrowd's business structure Lustrino's background and how it contributed to the company's namesake The skills needed to invest in private markets with confidence How KingsCrowd can help enable your startup investing journey Simplified logistics of how KingsCrowd's platform operates Links KingsCrowd KingsCrowd Equity Campaign Losing my Virginity by Richard Branson Screw it, Let's do it by Richard Branson Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and Founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, Product Hype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over 1,000 top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super excited because I am talking with the one and only Chris Lustrino, the Founder and CEO of KingsCrowd. And if you haven't heard of KingsCrowd yet, what have you been doing? If you're in the crowdfunding space, these guys are the private market's first and only data-driven ratings and analytics platform. So Chris, I'm super excited to have you on the show and talk about all of the cool things that you're doing over there at KingsCrowd. Chris Lustrino: Hey, thanks so much. I think this is going to be a really fun conversation. I'm looking forward to it. Roy Morejon: Yeah, it better be fun, Chris. No. So let's give a little bit of background to our audience because most of the folks that listen are usually in the reward based crowdfunding side, but you've really built out an amazing platform over at KingsCrowd on the equity crowdfunding side. So, if you will give our audience a little bit of background about KingsCrowd. Chris Lustrino: Yeah, absolutely. So if you're into the rewards crowdfunding space, you already understand the idea of, hey, if we can engage potential customers and fans and ambassadors of our business early on, that can really be a catalyst to grow our business. Well, that concept, which is phenomenal, was taken back in 2012 by the government and they created something called the Jobs Act and they said, “Hey, let's not just allow for rewards. What if we could actually enable individuals to be able to own actual equity in these companies in the earliest, earliest days of the organizations?” And so now you have an opportunity as of 2016 to begin raising capital from the general public,

In this episode of Art of the Kickstart, we interviewed Michael Berard, inventor and president of RocketFire. Light any charcoal or wood grill, fire pit, or fireplace in a matter of seconds with RocketFire. RocketFire propels three 2000ºF flames at a 60 degree spread to the center of your charcoal or wood bed for fast lighting and an even spread of flames. Having learned valuable lessons from its first campaign, RocketFire is relaunching its improved fire starter torch on Kickstarter. Topics Discussed and Key Crowdfunding Takeaways How a childhood of tinkering created an entrepreneurial spirit. Key lessons from a lengthy development process. How canceling a Kickstarter campaign wasn't a failure, but rather a step toward success. Whether Berard thinks the average campaign creator should launch solo or enlist help. Links RocketFire Pre-Order Page RocketFire Remedy Video Launch & Scale with Khierstyn Ross Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company, that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor ProductHype, a 300,000 member crowdfunding media site and newsletter, that's generated millions of dollars in sales for over a thousand top-tier projects since 2017. Check out producthype.co, to subscribe to the weekly newsletter. Now, let's get on with the show. Welcome to another edition of Art of the Kickstart. Today I am talking with Michael Berard, inventor and president of RocketFire. Michael, thank you so much for joining us today on Art of the Kickstart. Michael Berard: Hey, thanks, Roy, appreciate you having me. Roy Morejon: So I'm really excited about this product, one, because I love the outdoors, two, I have a fire pit that I use as often as possible, and three, I think this product is absolutely amazing for lots of other things outside of fire pits. But first, before I dive in, let's talk to the audience about what your product is as if I'd never heard it before, what is RocketFire? Michael Berard: Sure, RocketFire is we're saying that the fastest way to start a fire, it's a fire starter that allows you to insert this particular starter into wood or charcoal and start it up in seconds. Roy Morejon: Amazing, so let's talk about your inspiration around RocketFire, where did this all start? Michael Berard: Yeah, so a good, good buddy of mine and I, this was five years ago, we're just sitting around, we were grilling. We were talking about the fact that it was difficult to start a charcoal grill, and he had burned up a couple of electric starters. We had used the chimney, we had used other blow torches. I was actually using a blow torch to start mine at that point. It was just, to us, it was crazy that there was nothing out there that was specifically designed and good at starting a fire. So that's where it started, I'm a son of an engineer and fortunately received some of those skills. So I went back and drew some things up, and took it to a design firm, and five years later we have the RocketFire. Roy Morejon: Yeah, so let's talk a little bit about your background, what led you down this path?

In this episode of Art of the Kickstart, we interviewed the MAÄT 1.0 Legging co-founders, Beth Godfrey and Fiona Devaney. The MAÄT 1.0 Legging is a yoga legging with built-in padding to protect your knees so that every yoga practice can be seamless and distraction-free. Designed with the fit and flexibility of wetsuit padding and the edgy aesthetic of motorcycle gear, the MAÄT 1.0 Legging provides comfort and is made to flatter. Learn how Beth and Fiona raised over $37,000 for their Kickstarter campaign with the support of over 220 backers. Topics Discussed and Key Crowdfunding Takeaways How Fiona's background inspired the design of the MAÄT 1.0 Legging The different ways Beth and Fiona drew inspiration during the design process How the MAÄT 1.0 Legging's Kickstarter campaign transpired Fiona's thoughts on pursuing entrepreneurship An inside look into the product design of the MAÄT 1.0 Legging Links MAÄT 1.0 Legging's Kickstarter Campaign MAÄT 1.0 Legging's Preorder Link Let My People Go Surfing: The Education of a Reluctant Businessman by Naomi Klein The Power of Now by Eckhart Tolle Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to art of the kickstart, the podcast that every entrepreneur needs to listen to before you launch. Roy Morejon: I'm your host, Roy Morejon, president and founder of Enventys Partners. The world's only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week I interview a crowdfunding success story, an inspirational entrepreneur or a business expert, in order to help you take your startup to the next level. This show would not be possible without our main sponsor ProductHype. A 300,000 member crowdfunding media site and newsletter, that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now, let's get on with the show. Roy Morejon: Welcome to another edition of art of the kickstart. Today. I'm super excited because I am talking with co-founders Beth Godfrey and Fiona Devaney. They are the co-founders of MAAT Legging. This campaign actually just launched, so they're super stressed out, but super excited. So I'm really excited to have you guys on the show and talk about this amazing product. So Beth and Fiona, thank you so much for joining us today on the show. Fiona: Thank you for having us. Beth: Yeah, thanks for having us. Roy Morejon: All right. So like I said, you guys just click the button. So how does it feel? Fiona: Relief. I mean, it's exciting, but I feel relief because I mean, Beth is on the west coast, but she was working later. We both worked till really late, just double checking, triple checking, and then this morning got back at it. So it just feels good. I think I'm speaking for all of us. We feel like we did the best we could. We checked everything. We took our time. We did our research and it feels good for me. And I think it's the same for you, Beth? Beth: Yeah, I learned more than I ever thought I could about dimensional weight and international shipping and how that all works. So that's been great. Roy Morejon: Nice. Beth: [inaudible 00:02:13]. Roy Morejon: Let's jump in I guess a little bit and give our audience a little bit of background, right? We're getting ahead of ourselves because we're so excited about the launch, which is active right now on Kickstarter. But let's talk about the product.

In this episode of Art of the Kickstart, we interviewed Kinsey Cronin, Senior Vice President of Business Development at FundAmerica. FundAmerica supports equity or debt-based crowdfunding, where backers invest in part of the company instead of receiving a reward for their contribution. Kinsey has more than a decade of experience managing sales and business development teams, as well as five years of working on the cutting edge of financial technology. Learn how Kinsey's background has allowed her to evolve with crowdfunding over the past five years. Topics Discussed and Key Crowdfunding Takeaways How Kinsey's background led her to work with entrepreneurs The different ways FundAmerica helps entrepreneurs raise capital through equity crowdfunding How equity crowdfunding platforms are growing Insight into the future of equity crowdfunding An inside look into Kinsey's podcast, In Crowd Links FundAmerica's Website In Crowd Podcast's Twitter In Crowd Podcast's Resource Page Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over 1,000 top-tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, we have a return guest from four years ago. We are speaking today with Kinsey Cronin. She is now the Senior Vice President of Business Development at FundAmerica. If you haven't heard of FundAmerica, they are everywhere in terms of the equity crowdfunding side and the true infrastructure leader for FinTech innovators. Kinsey joins us today with now over a decade of experience managing sales and biz dev teams and five years of working on the cutting edge of FinTech. Prior to joining FundAmerica and Prime Trust, where she's at now, she was Director of Business Development at StartEngine, which is one of the leading equity crowdfunding portals. So Kinsey, thank you so much for joining us today on Art of the Kickstart. Kinsey Cronin: Roy, thanks so much for having me back. Roy Morejon: Oh, any time. I think what's really exciting for the conversation today that I'm most excited about is just the overall growth of the equity crowdfunding side. But we'll definitely dive into that in a little bit. But if you would, given your experience in crowdfunding overall, talk to our audience a little bit in terms of your background and what led you to working with entrepreneurs. Kinsey Cronin: Okay. Let's see, my background, I was working with entrepreneurs at a couple of startups, and I got this opportunity to work with hundreds of them at StartEngine, which I loved so much. It was something that I wasn't sure I really was qualified for at the very beginning, because I didn't know a lot about finance, I didn't know a lot about investing or raising capital. But it turns out this new way of doing it was just so different from your standard metho...

In this episode of Art of the Kickstart, we interviewed the co-inventor of DorsiFLEX, Jim Cooper. DorsiFLEX is a one-of-a-kind stretching device that delivers a personalized stretch and strengthens the foot and the calf muscles of individuals. This patented device allows for a variable and adjustable positioning of your foot to achieve a deeper and more effective stretch of all lower leg and foot muscles. DorsiFLEX targets muscles that contribute to plantar fasciitis, Achilles tendonitis, and other lower leg injuries. Learn how DorsiFLEX raised nearly $100,000 with the support of over 800 backers as their Kickstarter campaign starts to wrap up. Topics Discussed and Key Crowdfunding Takeaways Insight into how Jim's personal medical history led to the invention of DorsiFLEX How DorsiFLEX used market validation tests to prepare for their Kickstarter launch The different ways DorsiFLEX strengthens foot and calf muscles of individuals How DorsiFLEX went about the process of developing prototypes Takeaways from launching DorsiFLEX on Kickstarter Links DorsiFLEX's Kickstarter Campaign Good to Great: Why Some Companies Make the Leap and Others Don't by Jim Collins How The Mighty Fall: And Why Some Companies Never Give In by Jim Collins DorsiFLEX's Website Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and Founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. Roy Morejon: This show would not be possible without our main sponsor, ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over 1,000 top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I'm super excited because I am speaking with the co-inventor of DorsiFLEX, Mr. Jim Cooper. Jim, thank you so much for joining us today on Art of the Kickstart. Jim Cooper: Roy, thank you for having me. It's great to be here. Roy Morejon: Yeah, it's my pleasure, honestly. I think you've created a truly innovative product. A truly, again, one-of-a-kind stretching device that delivers this deep, personalized, effective stretch and strengthens the foot and the calf muscles of individuals. You've got an active Kickstarter campaign that's about to wrap up. You've got about $89,000 in funding with hundreds of backers that have come in. So if you would, Jim, give our audience a little bit of background about your product as if we've never heard it before. Jim Cooper: That's great. You got two hours? No, I'm just kidding. So the DorsiFLEX was invented by me for me because I was, like many people, suffering from plantar fasciitis, which is an inflammation of the arch of your foot where it inserts into your heel. Unlike most people, I had it bilaterally. So I had it in both feet at the same time, Jim Cooper: I was doing everything that the physical therapist and the doctor told me to do. Wear the orthotic, take the shot, take the anti-inflammatories, do all the stretching, sleep in the boot and nothing was working.

In this episode of Art of the Kickstart, we interviewed Hjalmar and Lorenzo, game designers, owners, and everything in between for Horrible Guild. They've produced various creative games, including Railroad Ink, Dragon Castle, King's Dilemma, and most recently, Tiny Turbo Cars, a frantic racing game where you use sliding puzzles to program the movements of your remote-controlled toy cars. Hjalmar and Lorenzo have also supported the crowdfunding community as super backers by helping fund over 144 different projects. Learn how their company Horrible Guild raised over two million euros over the course of their 7 campaigns. Topics Discussed and Key Crowdfunding Takeaways Insight into how to build a community centered around your product The different ways direct contact with backers helped Hjalmar and Lorenzo find success How Hjalmar and Lorenzo decided to use Kickstarter as their crowdfunding platform Lessons the Horrible Guild Team learned over the course of launching 7 products Advice on how to launch a board game on Kickstarter Links Horrible Guild's Website Dungeon Fighter by Horrible Guild Kickstarter Campaign Tiny Turbo Cars by Horrible Guild Kickstarter Campaign Horrible Guild's Facebook Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners. The world's only turnkey product launch company that has helped over 2,000 innovations, successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, we are speaking with some super backers and some super creators. We are talking with Hjalmar and Lorenzo, game designers, owners, et cetera of the company, Horrible Guild. So they have raised in total for their seven campaigns over two million euros. Not only have they created seven campaigns, but they've also supported the crowdfunding community as a super backer supporting over 144 different projects. So you've probably seen some of their super famous games that are out there, Railroad Ink, a recent one, Dragon Castle, King's Dilemma, as well as another recent one, Tiny Turbo Cars, just some really creative projects. So Hjalmar and Lorenzo, thank you for joining us today on Art of the Kickstart. Lorenzo: Thanks to you, Roy. It's a pleasure to be here for us. Hjalmar: Thanks. Roy Morejon: Absolutely. So I've got to go and jump back a little bit, Lorenzo. Let's tell the audience a little bit about your background as the owner. What led you to being an entrepreneur and finding and founding this company? Lorenzo: Well, it started back in 2009, and it was a different company. I was studying in university, and with a friend, we decided to try to make game. It was just for fun at the time, and the company was Chronic Creations. It's a company that still exists, and game after game, things started to grow a little bit. In the beginning, was super hard, and in 2014,

In this episode of Art of the Kickstart, we interviewed the founder of the Elevated Craft Cocktail Shaker, Adam Craft. Elevated Craft Cocktail Shaker is an innovative tool meant to elevate every home bar. The Elevated Craft Cocktail Shaker includes a leak-proof design, a 6 oz. integrated top, and the ability to stay cold for 24 hours.  With this shaker, you'll get the perfect pour every time you shake it up. Learn how Adam raised almost half a million dollars on Kickstarter and generated more than $2.5 million in sales over the past two years. Topics Discussed and Key Crowdfunding Takeaways How Adam prepared for the launch of his Kickstarter campaign Insight into Adam's background in product design and engineering The different ways The Elevated Craft Cocktail Shaker was presented on Kickstarter, Indiegogo, Kickbooster and Amazon How Adam transitioned from his Kickstarter Campaign to Indiegogo's Indemand program Advice Adam has to offer on launching your first product on Kickstarter Links Elevated Craft's Website The Elevated Craft Cocktail Shaker Kickstarter Campaign Profit First for Ecommerce Sellers: Transform Your Ecommerce Business from a Cash-Eating Monster to a Money-Making Machine Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over 1000 top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am joined with the founder of the Elevated Craft Cocktail Shaker, Mr. Adam Craft. Adam, thank you so much for joining us today on Art of the Kickstart. Adam Craft: Yeah. Thanks for having me. Happy to be here. Roy Morejon: Yeah. Super stoked to finally get you on the show. It seems like many, many moons ago that you launched your original Kickstarter campaign, raising almost a half a million dollars on Kickstarter, and then over the last two years, you've been in demand over on Indiegogo, and you've now done over $2.5 million in sales, shipping I think over 50,000 of these products out to the backers, so really excited to have you on the show. But before I get ahead of myself, which I typically love to do on these shows, let's tell the audience a little bit about your background in terms of what led you to creating this product and being an entrepreneur. Adam Craft: Yeah. So my background's product design. And prior to starting Elevated Craft, I had a product design and engineering consultancy. And so I was exposed to a lot of different types of products, anything from toys to medical devices. And then what kind of led to the cocktail shaker idea was that I designed a series of vacuum insulated water bottles for somebody, so it gave me exposure to the engineering behind that. In that process, made trips to China, going to those factories, and then ultimately kind of started the shaker as just a side gig and ...

In this episode of Art of the Kickstart, we interviewed Hannah Brennen and Mark Coombs, the founders of the Sleepout Curtain. The Sleepout Curtain is a patented, portable OEKO-TEX® 100% blackout curtain that blocks light and installs anywhere for better sleep. Light enough to fold up and take with you anywhere, this curtain is also the first portable blackout curtain that installs on windows in seconds. Learn how Hannah and Mark prepared for the launch of their campaign that, in less than a week, has already raised over $102,000 with the support of more than 800 backers. Topics Discussed and Key Crowdfunding Takeaways The pre-launch campaign planning that allowed Sleepout to raise over 6-figures in less than a week How Hannah and Mark's experiences with insomnia and tech served as the inspiration for the Sleepout Curtain Insight into the Sleepout Curtain prototyping process from testing suction cups to using negative reviews for feedback How the relationship between sleeping in cool, dark environments and melatonin production makes the Sleepout Curtain a great tool for getting a good night's sleep How seeking out mentors positively impacted Hannah and Mark's experience the Sleepout Curtain Advice Hannah and Mark have to offer new entrepreneurs when creating landing pages and utilizing Facebook ads Links The Sleepout Curtain's Kickstarter Campaign The Sleepout Curtain's Website Measure What Matters by John Doerr Trillion Dollar Coach by Eric Schmidt, Jonathan Rosenberg and Alan Eagle Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Roy Morejon: Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, ProductHype, a 300,000-member crowdfunding media site and newsletter that's generated millions of dollars in sales for over 1,000 top-tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am super stoked to be speaking with Hannah Brennen and Mark Coombs, the founders of the Sleepout curtain. Today is going to be a special episode, because their campaign is about to launch within the next 24 hours, so you're catching them at a really good time where they've caught up on all their sleep. Just kidding. But they're about to launch, click the button on Kickstarter. So Hannah, Mark, thank you so much for joining us today on Art of the Kickstart. Mark Coombs: Yeah, just a huge privilege to be here, and thank you so much for having us, Roy. Roy Morejon: Well, it's my privilege. So let's dive in. I know I usually begin these interviews talking about the product and all of that, but I think it's important, for this show, to talk about both of your backgrounds and what led you down this entrepreneurial path and led you to be entrepreneurs. So if you would, let's start at the beginning and take it back to the beginnings of how you guys began your entrepreneurial journey together. Mark Coombs: Yeah, for sure. So I can start with that. I've had a couple of careers already in my age.

In this episode of Art of the Kickstart, we interviewed Bjorn Ekeberg, Head of Brand and Marketing at Recharge Health. Recharge Health has taken red light therapy—light at specific red and near-infrared wavelengths clinically proven to trigger a physiological healing response in the body—a step further by creating FlexBeam, a state-of-the-art therapeutic device that can be used by anyone, anytime, anywhere. FlexBeam offers a targeted application of red and infrared light, which works directly where it's needed to help the body relieve pain, repair cells and recover faster. Learn how Bjorn raised over $1.5 million with the support of almost 4,000 backers for their IndieGoGo campaign. Topics Discussed and Key Crowdfunding Takeaways The strategy that allowed Recharge Health to raise over $100,000 in the first 24 hours How Bjorn's screenwriting and storytelling background helped FlexBeam's marketing efforts How Recharge Health dealt with skewed expectations from first-time backers Why Bjorn decided to use IndieGoGo for their campaign over Kickstarter How FlexBeam's IndieGoGo campaign attracted a large demographic Advice for startups looking for press coverage Links FlexBeam's Indiegogo Campaign FlexBeam's website How to Change Your Mind by Michael Pollan Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and Founder of Enventys Partners. The world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert, in order to help you take your startup to the next level. This show would not be possible without our main sponsor, ProductHype, a 300,000 member crowdfunding media site and newsletter, that's generated millions of dollars in sales for over 1,000 top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition Art of the Kickstart. Today, we are talking with Bjorn Ekeberg, Head of Brand and Marketing at Recharge Health. Now, if you haven't heard of Recharge Health, where have you guys been? This campaign ran last year and is still currently active over on Indiegogo for the FlexBeam product. And FlexBeam is this truly revolutionary recovery device that helps relieve, repair, recover faster, with the world's first targeted red light therapy device. So, this product's been in development for years. It's finally shipping. So, Bjorn, really excited to finally be able to get you on the show. I know you've been busy. Bjorn Ekeberg: It's a pleasure to be here. Thank you. Roy Morejon: Yeah. So, let's tell our audience a little bit more about the product, as if they'd never heard it before. So, what is Recharge and what is FlexBeam? Bjorn Ekeberg: Yeah. That's been an interesting challenge to work with this, is to tell people that there actually is a technology that's been around for a long time. That's been developed for over decades, scientifically and clinically shown that light at certain wavelengths do trigger physiological responses in the body. And to know this thing existed, this technology is out there and to work with a product that's actually the first one to design it for use on the human body, as a wearable. So, to actually, to be able to show it to people as though it's a bra...

In this episode of Art of the Kickstart, we interviewed Dylan Robertson and Mitchell Coburn, the founders of Respira, an air-purifying garden that takes care of itself. Respira's design is rooted in nature, and backed by technology. Dylan and Mitchell focused on designing healthier indoor spaces by connecting them to nature and improving indoor air quality. Learn how Dylan and Mitchell raised over $240,000 with more than 300 backers for their Kickstarter campaign. Topics Discussed and Key Crowdfunding Takeaways Insight into what led to the creation of Respira How Dylan and Mitchell named Respira Why Dylan and Mitchell chose Kickstarter for their campaign How Respira's campaign would have looked different if they could do it again Advice Dylan has to offer about finding a successful path for your product Links Respira's Kickstarter Campaign Meditations for Men Who Do Too Much by Jonathon Lazear Respira's Website Respira's Instagram Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch I'm your host, Roy Morejon president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Welcome to another edition of Art of the Kickstart. Today I am joined with a tag team. I've got Dylan Robertson and Mitchell Coburn, the founders of Respira. Dylan, Mitchell, thank you guys for joining us today on Art of the Kickstart. Dylan: Thank you, Roy. We appreciate you allowing us on here to share our story. Mitchell: Pleasure to be here. Roy Morejon: Yeah, so I absolutely love these sorts of products. We spend so much time indoors, right? Like everybody, I think you guys said in your Kickstarter campaign video, we spend about 90% of our time indoors and you guys have truly created a beautiful air purifying garden that is self maintenance-free basically. So I'm really interested to hear both of your backstories and what led you to creating this product and being entrepreneurs. Dylan: Definitely. So it all began probably about seven years ago when Mitch and I met each other at university, we were both in the real estate and housing program at the University of Guelph and just got on really well. My hallmate at the time, well I was living in Oakville, Ontario, and he mentioned he had a buddy from his hometown that reminded me or reminded him of me and ended up being Mitch himself. And this is definitely not our first business we've started. It's one of maybe five, the previous four have all failed, but we picked up our bumps and bruises together, starting different businesses and mainly in the door to door industry where we were knocking doors and selling smart home technology. And that's where we realized we were both very into sales, business development and owning the architecture of our own destiny and creating our future ourselves and one thing led to another and Mitch asked me if I wanted to jump into business and take anoth...

In this episode of Art of the Kickstart, we interviewed Mike DeGrazia, founder and CEO of iGrip Technologies. Looking to solve a problem a lot of Americans and grocery shoppers all around the world have experienced, Mike designed SaniGrip. Designed as a shopping cart handle cover, SaniGrip is a silicone-based sanitary solution to dirty shopping cart handle problems. Learn how Mike is spreading the word about SaniGrip, with only nine days left in his Kickstarter campaign. Topics Discussed and Key Crowdfunding Takeaways Insight into how Mike's first job at a private equity firm kickstarted his career as an entrepreneur How the pandemic influenced the idea and design of SaniGrip Why SaniGrip is a better hygiene solution than a disinfecting wipe How and why iGrip Technologies plans to use direct marketing to introduce SaniGrip to retail stores Some of the challenges Mike had to overcome to make SaniGrip a reality Links SaniGrip Kickstarter Campaign iGrip Technologies Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. Roy Morejon: I'm your host, Roy Morejon. President and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a Crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. Roy Morejon: This show would not be possible without our main sponsor, Product Type. A 300,000 member Crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out ProductType.co to subscribe to the weekly newsletter. Roy Morejon: Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, we are joined by Mike DeGrazia, founder and CEO of iGrip Technologies. Currently Mike's got a product out on Kickstarter right now called SaniGrip, which is an amazing sanitary solution for shopping cart handles. So, really excited to have you on the show Mike, thank you so much for being here. Mike DeGrazia: Of course. It's great to be on happy to introduce the product and tell a little bit more about myself. Roy Morejon: Yeah, let's do that because I think you've truly solved a true real-world problem that all of us have dealt with not only over the past year, but for previous years of any time you start going to the grocery store, just that question mark, of what's on this shopping cart? What's on the handle there? So, let's talk a little bit about that inspiration and where it began. Mike DeGrazia: Yeah, of course. No, it's definitely a problem that a lot of Americans and even grocery shoppers all around the world have experienced. It's dealing with the public shopping cart handles where you don't know how many germs and bacteria are presently on that current shopping cart handle. And, especially given the current pandemic that we're in, I felt like there was definitely a need for this product. And I mean, this is something that can help keep everyone safe while doing their daily shopping errands. And, more specifically, most of these parents that travel around and do these errands with our kids in the car. Mike DeGrazia: It's just a great way to keep their kids clean. And I know some of these children, young children like to bite and lick on these shopping cart handles.

In this episode of Art of the Kickstart, we interviewed "Sneaker" Steve Patiño, CEO and founder of Ales Grey. Looking to support the more comfortable, effortless lifestyle that thrived during the pandemic, Steve developed the Ales Grey Rodeo Drive Slip-On. This slip-on is the world's first recycled, sustainable clog. Learn how Steve surpassed his active Kickstarter funding goal by more than 70% with the support of over 130 backers. Topics Discussed and Key Crowdfunding Takeaways How Ales Grey's mission-driven mindset influenced the idea of the Rodeo Drive Slip-On Steve's inspiration behind the brand and the namesake of the company Insight into how Steve's first sneaker store job kickstarted his career in this industry How Ales Grey designed and prototyped the Rodeo Drive Slip-On Background into Ale Grey's partnership with XL Extralight in Italy's "Difference Makers" program Links The Ales Grey Rodeo Drive Slip-On Kickstarter Campaign The Power of a Positive No by William Ury Tools of Titans by Tim Ferriss Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups to “Art of the Kickstart,” the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Roy Morejon: Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, Product Type, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out product Hype.Co to subscribe to the weekly newsletter. Now, let's get on with the show. Roy Morejon: Welcome to another edition of “Art of the Kickstart.” Today, I'm super excited because I am speaking with “Sneaker” Steve Patiño, CEO, founder of Ales Grey. And if you haven't heard of this product, it is truly amazing because it is the first recycled sustainable slip-on. Also, it looks to be one of the most comfortable, durable, lightweight, sustainable clogs ever. So “Sneaker” Steve, Mr. Steve Patiño, thank you so much for joining us today on “Art of the Kickstart.” Steve Patiño: Aw, thank you, Roy, so much. It's an honor to be on “Art of the Kickstart,” and I wish I had you in the video because that was an incredible introduction. I love it. Roy Morejon: Yeah, I nailed it. So, usually, I don't do that, but no, that was wonderful. And I'm super excited to speak with you because I mean, you truly are a global footwear expert, right? I mean, you've got 25 years plus now of experience working on all sides of the footwear industry from DC shoes to other places. And now, you've got this amazing product that you've brought to market on Kickstarter, which the world is going to be made aware of now with this show. Roy Morejon: So let's talk a little bit about this product as if I've never heard of it or if our audience has never heard of it. Where did it start, and what inspired you to create this product? Steve Patiño: Well, thank you. Absolutely. The way that the product started and the whole concept for it was in 2019, prior to the start of the pandemic, we were approached by a company named [inaudible 0:00:02:25] or light in Italy, who is the pioneer and leading manufacturers in injected foam material in the world.

In this episode of Art of the Kickstart, we interviewed CEO of Thomas and Darden, Nathan George. Nathan is the creator of Kube4, a premium portable, wireless, and waterproof entertainment system. Kube4 has recently crossed over $100,000 raised on Kickstarter, putting it in the top 4% of all Kickstarter campaigns. Topics Discussed and Key Crowdfunding Takeaways Nathan's entrepreneurial start from selling Airheads at the bus stop to real estate to founding KubeSound How Nathan went from wanting to sell Kube4 out of the back of a trailer at football games to being featured as a top product by WIRED magazine What prep work the KubeSound team did in advance of their launch How Nathan and his team decided which features to include and optimize with the Kube4 Advice for entrepreneurs looking to make partnerships Links Kube4 on Kickstarter KubeSound Website Zero to One by Peter Thiel Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, President and Founder of Enventys Partners, the world’s only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, Product Hype, a 300,000 member crowdfunding media site and newsletter that’s generated millions of dollars in sales for over a thousand top-tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now, let’s get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am talking with the CEO of Thomas and Darden, Nathan George, the creator of Kube4, a premium portable entertainment system. Nathan, thank you so much for joining us today on Art of the Kickstart. Nathan George: Sure, thanks for having me, Roy. Roy Morejon: Really excited about today’s conversation. I think it would be prudent for me to jump in and say let’s talk a little bit first about your background because you’ve seen and done a lot of things, and been very successful with many things. What’s led you to this point and what led you to start as an entrepreneur? Nathan George: I don’t know. I think it goes back to even early days where I was always trying to figure how to make money. I didn’t have a lot growing up, whether it was trying to sell Airheads and Blow Pops at the bus stop, to making a self-sustaining hamster and durable business. I was running ad pack routes at 10 years old to get my first job as soon as I created 14 or 15 running inventory and stock boy for Finish Line. I started early just looking for ways to make money so I can buy a bicycle or anything else like that to get around. Roy Morejon: Talk a little bit about your current businesses or adventures in the entrepreneurial world. Nathan George: I think that that mindset is kind of always been around for me. I thought I was always destined to be an academic and be a professor, so my background’s in math and physics. I worked at Los Alamos National Labs and NSA. When I was at Berkeley after my first year, I got an email for a summer job to work with a startup hedge fund. I came in and ended up being brought on to build out the whole research team. I was hiring graduated PhDs from I’ve League to come work for me and I was a first-year student.

In this episode of Art of the Kickstart, we interviewed Warren Tuttle, whose new book titled Inventor Confidential: the Honest Guide to Profitable Innovation, is a number one bestseller on Amazon. Warren Tuttle is the President of the United Inventors Associations and in his book, shows inventors a better way to monetize their product. Topics Discussed and Key Crowdfunding Takeaways Warren's entrepreneurial start from having a paper route to owning a food business with actor Paul Newman to writing a book In which ways the process of working with inventors have changed over time How the patent industry has changed in recent years In which ways launching a book is similar to taking a product to market The top 5 things inventors should be aware of before taking a product to market What the future of inventing looks like Links Inventor Confidential: the Honest Guide to Profitable Innovation by Warren Tuttle  Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim Outliers: The Story of Success by Malcolm Gladwell The Game-Changer: How You Can Drive Revenue and Profit Growth with Innovation by AG Lafley Bad Blood: Secrets and Lies in a Silicon Valley Startup by John Carreyrou Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company that has helped over 2,00 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor Product Hype, a 300,000 member crowdfunding media site and newsletter that’s generated millions of dollars in sales for over 1,000 top tier projects since 2017. Check out ProductHype.co to subscribe to the weekly newsletter. Now let’s get on with the show. Roy Morejon Welcome to another addition of Art of the Kickstart. Today is a very special day, because we are interviewing someone who has been helping the inventor community for decades. I don’t want to date you, but Mr. Warren Tuttle, he has overseen the open innovation product programs for several industry leading companies including Lifetime Brands, you’ve likely heard of lots of their products from Farberware to Kitchen Aid, as well as the power tool industry with Techtronics, as well as the direct response television. Warren has been out there, he’s been the person behind the launches of several highly successful consumer products. He interacts and has helped hundreds of thousands of inventors over his years. He’s been a part of over 100 different licensing deals, and his products that he’s worked with have done over $1 billion in retail sales. Roy Morejon So it’s an honor to have you, sir, Warren Tuttle on the show today. Thank you for joining us. Warren Tuttle Hey, Roy. Thanks so much for the kind intro and it’s great to be here. Roy Morejon Warren, we’ve been working together for a long time, been part of the board on the United Inventors Associations, which is the only national 501C-3 nonprofit out there with truly the highest of ethical standards that are trying to help inventors through our education, our advocacy,

In this episode of Art of the Kickstart, we interviewed Sierra Green, the on-camera host and content creator for Movo WebMic. Movo WebMic HD Pro is an all-in-one HD webcam, mic, and LED light that allows you to be seen, be heard, and look good. Learn how the Movo WebMic team has raised over $462,000 from over 3,100 backers with two weeks to go in their Kickstarter campaign. Topics Discussed and Key Crowdfunding Takeaways How COVID-19 inspired Movo Photo, a microphone company, to create high-quality technology products for working from home Why high sound quality is especially important to the team at Movo WebMic How backers helped Movo WebMic decide to roll out a lens cap, a stand, a clamp, and certain colors What led Movo Photo to work with an agency like Enventys Partners What's in store for the future of Movo Photo—from new products to pushing their products to big box stores Links Movo WebMic HD Pro on Kickstarter Movo Photo Website Jab, Jab, Jab, Right Hook by Gary Vaynerchuk Principles: Life and Work by Ray Dalio The Lean Startup by Eric Ries Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome to Art of the Kickstart, your source for crowdfunding campaign success. I’m your host, Roy Morejon, president of Enventys Partners, the top full service turnkey product development and crowdfunding marketing agency in the world. We have helped startups raise over $100 million for our clients since 2010. Each week, I’ll interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level with crowdfunding. Art of the Kickstart is honored to be sponsored by Gadget Flow. The Gadget Flow is a product discovery platform that helps you discover, save, and buy awesome products. It is the ultimate buyer’s guide for luxury gadgets and creative gifts. Now let’s get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I’m super excited because I am speaking with Sierra Green, the on-camera host and content creator for Movo Mic. And if you have not seen it yet, Movo Mic HD Pro all-in-one HD webcam mic, LED light, currently active on Kickstarter. It’s raised over $462,000 with over 3,100 backers with two weeks ago. Sierra, thank you so much for joining us today on Art of the Kickstart. Sierra Green: Awesome. Thank you so much for having me. I am so excited to be here and, wow, that was so exciting hearing you read those numbers out loud, because I’ve been watching it. We’ve been watching them for a bunch, several days now, so it’s very exciting. Roy Morejon: Yeah, no. The team over here is super excited to be working with everyone at Movo WebMic, excuse me. And obviously the success of the campaign is really inspirational I think for a lot of people from the content creators of the worlds, the filmmakers, photographers, musicians, et cetera, all artists trying to create. And I think that’s what this product does so well. So I’m really excited to kind of dive in and learn about the story and what was the inspiration behind the creation of Movo WebMic. Sierra Green: Absolutely. This product we are so excited to be launching because it is something that has come in a time of need. And this time is so unique with this pandemic that we’ve all had to live through. The first idea for this product came around March, 2020, so exactly about a year ago, when everything shut down out of nowhere and all of a sudden everybody was working from home. All of a sudden there was Zoom meetings were introduced and everything was re...

Crowdfunding was once seen as a way for entrepreneurs to raise cash and bootstrap their ideas. But Louis Foreman, CEO of Enventys Partners, sees it as a way to get market validation. We talked with Foreman about product innovation, raising capital, recent patent activity trends and the commonalties among his 15 clients who appeared on the TV show Shark Tank.

In this episode of Art of the Kickstart, we interviewed Manuel Schönfeld, founder and CEO of PowerX, creators of comprehensive energy optimization solutions. Through a suite of smart home devices and an easy-to-use app, gain insight into your home's energy usage to pinpoint inefficiencies, reduce monthly costs and minimize your carbon footprint. Listen in and learn about the brand's product development journey and how they're bringing PowerX to market. Topics Discussed and Key Crowdfunding Takeaways Manuel's extensive background in the energy industry The dual inspiration behind PowerX The difficult product development process, especially during a pandemic with so many international teammembers How Manuel compared raising capital to a horse race Why he choose to go into crowdfunding as well as work with Enventys Partners on the campaign The biggest surprise Manuel has encountered so far in the pre-campaign marketing phase Links PowerX on Kickstarter Beyond Weird: Why Everything You Thought You Knew about Quantum Physics Is Different by Philip Ball Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript

To be a successful business owner, you often live at the intersection of innovation and entrepreneurship. There's no one better at this than Louis Foreman of Enventys Partners. In this episode of Influencing Entrepreneurs, Louis gives a master class on Innovation, Being the best in your field, Supply, demand, and entrepreneurship, and so much more. Thanks to Louis Foreman of Enventys Partners for sharing his entrepreneurship story – learn more about his business here: https://enventyspartners.com/

How are the opportunities to bring a product to market different in 2020 than they were in the past? What do entrepreneur-inventors need to know about crowdfunding? Is crowdfunding a good fit for your product idea? Louis Foreman leads the strategic vision for all divisions at Enventys Partners, bringing exceptional expertise around intellectual property, open innovation, and entrepreneurship. Over the past 20 years, Louis has created 9 successful start-ups and has been directly responsible for the creation of over 20 others. A prolific inventor, he is the inventor on 10 registered US patents, and his team is responsible for the development and monetization of well over 700 more. https://enventyspartners.com A full-service product launch company that handles all aspects of product development, crowdfunding and ecommerce marketing. In recent years, he's been called upon by Congress to share his point of view on patent reform, and by major media outlets for his insights and commentary on entrepreneurship. Louis' passion for innovation extends to America's next generation, and he frequently addresses schools and universities to encourage students of all ages to embrace entrepreneurship and innovation. You may also know him from the Emmy-award winning show Everyday Edisons, which had four seasons, or the thriving inventor community Edison Nation. https://louisforeman.com Stephen Key interviews Louis about his history as an entrepreneur and thanks him for paying it forward to the inventing community very consistently for a long time. Stephen Key and Andrew Krauss are the world's leading experts on how to license a product idea. If you have an invention idea, this is the show to watch. Steve and Andrew are the cofounders of inventRight, a coaching program that has helped people from more than 60 countries license their ideas for new products. Visit http://www.inventright.com for more information and to join the one-one-one coaching program. If you have questions about how to invent, how to be creative, design, how to do market research, prototyping, manufacturing, negotiating, pitching, how to sell, how to cold call, how to reach out to open innovation companies, licensing agreements, non-disclosure agreements, patents, copyright, trademarks, and intellectual property in general — subscribe to inventRightTV! New videos every week, including tons of entrepreneur success stories. Inventing can be lonely, but you don't have to go it alone! Join the inventRight community for priceless inventor education, mentorship, support, accountability, hand-holding, honesty about the invention industry, and so much more. Contact us at #1-800-701-7993 or https://www.inventright.com/contact. This is the book you need to license your product idea: “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB. This is the book you need to file a well-written provisional patent application: “Sell Your Ideas With or Without a Patent.” Find it here: http://amzn.to/1T1dOU2. Determined to become a professional inventor? Read Stephen's new book "Become a Professional Inventor: The Insider's Guide to Companies Looking For Ideas": https://www.amazon.com/gp/product/1653786256/ inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies. Reference on this video to any specific commercial products, process, service, manufacturer, company, or trademark does not constitute its endorsement or recommendation by inventRight, LLC or its hosts. This video may contain links to external websites that are not provided or maintained by or in any way affiliated with inventRight, LLC. Please note that the inventRight LLC. does not guarantee the accuracy, relevance, timeliness, or completeness of any information on these external websites. The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them.

In this episode of Art of the Kickstart, we interviewed Adrien Beyk, co-founder and CEO of Quanta Vici, creators of smart heated gloves and socks. Through integrated, real-time temperature sensors, Quanta Vici wearables (and smartphone app) let you maintain an exact temperature of your hands and feet for up to 6.5 hours. Listen in and learn about the smart wearables' product development journey and their Kickstarter experience. Topics Discussed and Key Crowdfunding Takeaways The inspiration behind Quanta Vici came from living in chilly Toronto and wanting to help those with medical conditions negatively affected by cold weather. How finding gaps in the electric heated glove and sock market led them to design a more precise, longer-lasting glove and sock that looked good too. Why the team started working with Enventys Partners, a marketing agency, when figuring out how to find a broader audience, beyond the initial (and smaller) target of the medical market. The challenges that came with designing a fashion item (instead of just a lining) as a tech company and how they were able to come up with truly smart and wearable gloves and socks. Links Quanta Vici on Kickstarter The Art of Strategy: A Game Theorist's Guide to Success in Business and Life by Avinash Dixit Think and Grow Rich by Napoleon Hill Rich Dad Poor Dad by Robert Kiyosaki and Sharon Lechter Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript

Roy Morejon is the President and Co-founder of Enventys Partners, a product development, crowdfunding, and digital marketing agency. He has helped thousands of entrepreneurs raise more than $300 million using crowdfunding, and has also advised dozens of global startups on their digital marketing growth strategies. As a thought leader in online marketing, Roy is frequently featured on CNN, Entrepreneur, Forbes, Huffington Post, and Fast Company. He is also the host of the Art of the Kickstart podcast. In this episode… Are you full of exciting new product or business ideas, but don't know how to bring them to reality? Do you need funding and support to launch and grow these amazing ideas into profitable businesses? If so, you're in the right place! At his digital marketing agency, Roy Morejon and his team of experts help entrepreneurs transform their ideas into successful ventures using crowdfunding. Crowdfunding brings a group of investors together to pre-purchase or show monetary interest in a product or service before it is produced. With crowdfunding, you can determine whether or not there is public interest in your product before incurring manufacturing costs, making it one of the best ways to seek out growth opportunities for your business. In this episode of the Quiet Light Podcast, Joe Valley sits down with Roy Morejon, the President and Co-founder of Enventys Partners, to discuss how to use crowdfunding to grow your business to new heights. Roy shares his insights into launching new products, working with Kickstarter, and developing your ideas into profitable investments. Listen in to learn how to establish tangible and clear growth opportunities for your business today!

In this episode of Art of the Kickstart, we interviewed Ben Knepler and Nelson Warley, co-founders of True Places, creators of the modern, portable folding chair. Perfect for life just outside your door, True Places Folding Chair is lightweight and built to last with remarkable comfort and thoughtful features. Listen in and learn about the brand's product development journey and their road to Kickstarter. Topics Discussed and Key Crowdfunding Takeaways The inspiration behind True Places and the founders' background together at a consumer products company The instrumental moments in their market research that lead to the redesign of the outdoor chair Why it was a challenge creating a portable folding chair with the comfort of a patio chair How they determined Enventys Partners as the crowdfunding marketing agency to work with The importance of launching a product with available add-ons and the vertical True Places sees themselves in Why True Places was named after a Moby Dick quote Links True Places Folding Chair on Kickstarter It's Not What You Sell, It's What You Stand For by Roy M. Spence Jr. Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript

In this episode of Art of the Kickstart, we interviewed Jacob Webb and Craig Hammond, cofounders of Stairslide, the children's slide for indoor stairs. As a safer alternative to sleeping bags, cardboard boxes and laundry baskets, Stairslide is durable, lightweight and can be stored easily. Not only did Craig Hammond help create this campaign, but he's also updated us on the status of PEEjamas, another project he's guided to crowdfunding success. Listen in and learn about how this pair of creators met as well as Stairslide's road to Kickstarter. Topics Discussed and Key Crowdfunding Takeaways The mistake of overcomplicating a product and how they avoided that with Stairslide The importance of safety and the hoops they jumped when designing a children's product The marketing prepwork that crowdfunding agency, Enventys Partners, helped with The storytelling formula they used in Stairslide's kickstarter video Where Craig and Jacob see the future of crowdfunding Links Stairslide on Kickstarter PEEjamas The Paradox of Choice by Barry Schwartz Good to Great: Why Some Companies Make the Leap and Others Don't by James C. Collins The Goal by Eliyahu M. Goldratt Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript

On today’s episode, Kunle is joined by Roy Morejon, Co-Founder & President of Enventys Partners - a full-service turnkey product launch agency based in Charlotte, NC. Roy’s company is the brains and agents behind multiple million dollar kickstarter campaigns. He has over 20 years experience in delivering digital marketing campaigns and product launches. In past episodes, we have had guests talking about first hand experiences with their own Kickstarter campaigns. But today’s guest brings the experience of creating and scaling over 80 million-dollar campaigns. He shares how after starting out as a marketing agency, his company merged with a product development company to offer end-to-end product launch services for inventors. Roy shares specific examples and insights from the over 2000 products he has helped launch. You get to learn about everything from crowdfunding platforms to building prototypes to pre-launch marketing and post-crowdfunding best practices. There are great nuggets of information here for everyone. You certainly don’t want to miss this one! ----------- SPONSORS: This episode is brought to you by: Klaviyo  This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo. Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments. Find out more on klaviyo.com/2x.   Rewind This episode is brought to you by Rewind. The #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 25,000 online businesses. Direct-to-Consumer brands like Gymshark and Movement Watches rely on Rewind. Cloud-based ecommerce platforms like Shopify and BigCommerce do not have automatic backup features. Rewind protects your store against human error, misbehaving apps, or collaborators gone bad with Automatic backups!   For a free 30-day trial, Go to Rewind.io, reach out to the Rewind team via chat or email and mention ‘2x ecommerce’ Bolt This episode is brought to you by Bolt. The fastest ecommerce checkout in the industry. Bolt loads 10x faster than native checkouts, with an average checkout duration of over 30 seconds. Bolt is mobile-native with no scroll on mobile screens. It offers a zero-fraud guarantee and has 42% fewer fields than native checkouts. Bolt supports Stripe, Apple pay, Paypal and several more payment gateways and providers. Bolt is offering a completely free checkout audit to 2x listeners. Head Over to Bolt.com/2x to get your free checkout audit now!

In this episode of Art of the Kickstart, we interviewed James Kelly, cofounder of Woolly Clothing, makers of affordable merino apparel. As inherently natural, biodegradable and renewable garments, Woolly Clothing is made with little to no plastic or synthetics, yet maintains the performance and comfort needed for an active lifestyle. Listen in and learn about Woolly Clothing's product development journeys and the success it's had on Kickstarter. Topics Discussed and Key Crowdfunding Takeaways The inspiration behind Woolly Clothing The groundwork involved with starting an garment line Why they used Kickstarter to launch the Woolly Clothing Longhaul Pant How their crowdfunding strategy changed after launching their last campaign for the NatureDry Jacket Why they choose to work with Enventys Partners over other crowdfunding agencies What the future of Woolly Clothing Co looks like Links Woolly Clothing The NatureDry Jacket on Kickstarter The Longhaul Pant on Kickstarter The Fountainhead by Ayn Rand Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript

In this episode of Art of the Kickstart, we interviewed Armen Gharabegian, founder and CEO of ShadeCraft, a technology and robotics company on the mission to improve human life outdoors. With products such as Suntable, Blossom and Sunflower, ShadeCraft provides smart and durable outdoor furniture that has a variety of IoT, autonomous and solar power capabilities. Listen in and learn about ShadeCraft’s inspiration, product development journeys and crowdfunding marketing strategies. Topics Discussed and Key Crowdfunding Takeaways The challenges that came with designing their first product, Sunflower, the automatic sun-following umbrella What led them to later release Suntable, a chic 3-in-1 table, speaker and charger Why crowdfunding was the best option when launching their products Tips for other crowdfunding creators launching an innovative product Why they selected Enventys Partners to help with Suntable’s Kickstarter campaign Links Suntable on Kickstarter ShadeCraft Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript

For this episode of Art of the Kickstart, we spoke with Julian Samarjiev and Marin Gerov, co-founders of DULO, a revolutionary men’s apparel company. In short, DULO provides performance dress shirts that are not only 100% biodegradable but also easy to maintain and comfortable to wear. Tune in and learn why Julian and Marin started DULO, the hurdles that come with being a small clothing startup and the evolution from their initial product to their current crowdfunding campaign. Topics Discussed and Key Crowdfunding Takeaways The inspiration for DULO based on real-life problems and concerns How starting as an outsider in the clothing industry allowed them to be a disrupter and address its long-standing waste issues The challenges that came with pivoting DULO to not only satisfy the original features and benefits but also make it sustainable The path that led them to Kickstarter and Enventys Partners to launch this innovative product Tips for other fashion startups looking to incorporate an environmentally-friendly component Links DULO on Kickstarter Zero to One Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript

For this episode of Art of the Kickstart, we caught up with Zalmi Duchman, the CEO of Mellow Duo. After finding success in the food tech industry for over 15 years, specifically in that of fresh meal delivery services, learn how and why Duchman invested in Mellow and guided its development into what it is today. Also, learn why he decided to use Kickstarter to help bring Mellow’s second-generation product to life. Topics Discussed and Key Crowdfunding Takeaways How Duchman evolved the brand and the product after learning about it via ProductHunt, eventually investing in the business Why he chose Kickstarter to grow the business while maintaining Mellow’s original community What led to the campaign’s initial success within the first 24 hours of launch How Duchman discovered Enventys Partners and why he chose them as their industry-specific crowdfunding marketing agency Links Mellow Duo on Kickstarter Good to Great Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript

For this episode of Art of the Kickstart, we caught up with Thomas, the co-founder and Head of Communications at Reclouder. Tune in to learn more about how the team created their smart hybrid audio recorder, why they turned to crowdfunding to grow their product, and how they applied cutting-edge strategies to their lead generation tactics leading up to their campaign. Topics Discussed and Key Crowdfunding Takeaways The importance of the crowdfunding landscape for their product as it pertains to crowdsourcing feedback Why they chose Indiegogo over Kickstarter How they engaged with early, interested backers before their launch to gauge genuine interest How they’re using email marketing, Facebook Messenger chat and more for lead generation and incubating Why Reclouder chose Enventys Partners as their crowdfunding marketing agency Links Reclouder on Indiegogo The Subtle Art of Not Giving a F*ck Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript

For this episode of Art of the Kickstart, we caught up with Aaron Roubitchek, founder of Ponto (formerly Loafs), and creator of The Pacific, the ultimate all-day shoe. Tune in to learn more about how he approached developing and manufacturing an eco-friendly and sustainable product as a first-time entrepreneur. Topics Discussed and Key Crowdfunding Takeaways Deciding to take the plunge as an entrepreneur Fighting the war on fast fashion while making a sustainable product Tips for making an eco-friendly product What to keep in mind as you move into the assembly and product development phase The benefits of launching a footwear product on Kickstarter Storyboarding and scripting a campaign video that converts while promoting the company ethos Why he chose to work with Enventys Partners and how he selected them from other crowdfunding agencies Links The Pacific on Kickstarter Start With Why Losing My Virginity by Richard Branson Zen and the Art of Motorcycle Maintenance: An Inquiry Into Values The Alchemist Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript

Today I interviewed product development & innovation expert Louis foreman, CEO of Enventys companies that has created over 2,000 products and 19 of those products have been featured on @sharktankabc.  If you own a business or maybe you’re interested in starting a business, tune into the podcast to hear the stories of entrepreneurs who have accomplished admirable success in their own right. I have interviewed business leaders who have collectively created billions of dollars in market value throughout North Carolina & beyond. 

On this week’s episode of our Meet the Experts series, we’re talking with Jeremy Losaw, director of engineering at Enventys Partners. Tune in to learn more about what to expect when working with a product development firm to build a product and launch it on Kickstarter or Indiegogo! Topics Discussed and Key Crowdfunding Takeaways What product engineering is and how it relates to crowdfunding Why all good crowdfunding campaigns start with a great idea How developing a product for a crowdfunding campaign may be a bit different than a more traditional approach to product development How long it takes to develop a new product for a crowdfunding campaign What post-crowdfunding campaign product development looks like How to pick a product development firm How crowdfunders can help their product development team build the best possible product Links Harry Potter and the Sorcerer’s Stone by J.K. Rowling Antifragile by Nassim Taleb SmartTerra on Kickstarter Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript

The Secret We have to admire the bravery of those entrepreneurs on Shark Tank. They put their life savings, mortgages, and reputations on the line for the chance to launch a winning idea or innovative product. In a sea of products and services, they see themselves as uniquely capable of serving the need. But, how do they feel sure that they are the ones to disrupt an industry or to make the sales happen? Aside from the passion and grit, there are behind the scenes resources like EnventysPartners. Enventys Partners is a firm that combines product development and marketing services to help entrepreneurs, startups, and enterprise companies quickly bring their innovative products to the market. They've helped entrepreneurs raise over $175,000,000 using crowdfunding while advising global startups on digital marketing and growth. Among those clients are 18 entrepreneurs who have gone on to win partnerships from each of the Sharks and guest Sharks. Because his company consistently brings viable partnerships to the show, President and Co-Founder Roy Morejon has a direct line to the show's producers. However, to keep helping startups and inventors move their ideas, Morejon needs to foster that creativity in his own employees and culture. To glean insight into how an innovation leader navigates his own success, Bruce Holoubek, owner of Contracted Leadership, and Host of The Development Exponent Podcast talks to Morejon, exploring several key questions that include, how his innovators stay productively creative, what makes meaningful career, and what methods or tools he uses in his own company to achieve the rapid growth and success that has earned them regular features on CNN, Forbes, and Huffington Post. The Joy of the Why It's amazing to be the first people outside of the entrepreneurs' friends and family that have the opportunity to review the product idea and help them through the process of potentially bringing that idea to the market. Seeing the idea come from a napkin sketch, to making the molds or building out and doing the engineering and prototype work, to building out the assets, then running a campaign and having millions of people back the products, is the exhilarating joy of participating in the evolution of a startup. On the other side of that joy, is the heaviness of telling inventors that “the baby is ugly.” Most of the entrepreneurs' friends won't tell them the full truth, so we have to step in and have that uncomfortable conversation. This either leads to finding ways to improve the product or idea, or to advising the entrepreneur to sell the idea to a company that is already being successful with a very similar thing. The How Purposeful work environments are led by and enshrined in their core values. Core values define who we are as leaders and what we look for in employees, and have to be present in each new team member that joins the team. The values that prove to work as the fertile soil for in the startup space are: Fun. Enjoy working with each other. Assured. Have confidence in what we do. Innovative, we can apply ourselves to overcome obstacles. Reputable. Don't use black hat tactics or cut corners. Passionate. Believe in the mission of the company and believe in the mission of our work. Agile. Wear many hats and pitch in to help the whole team when needed. The results, of course, come from practice. A system that ensures that people throughout the organization are keeping these values top of mind is key. Part of that system are tools that foster thoughtful communication. Morejon uses Slack internally for communications within and between the teams. Everything has a channel. Into Slack he has incorporated Bonusly. Through Bonusly each employee receives 20 points that they can give to each other for embodying the core values. For example, there is a channel called Feedback through which a team member can comment that another team member did a great job with getting the news letter out, and then mark it with a hashtag that applies to a core value, such as #innovative or #agile. Everybody can see this channel throughout the company and across teams. They can see what each person and team is doing and see what values are being noted. At the end of the month managers can go in and see who is the top reputable individual, what core values they are being assigned, and then they reward that person with a monetary bonus. This engagement with core values translates into employees' personal lives as much as it aids in professional development. Everyone likes to be recognized and acknowledged, and it feeds into their motivation. We as bosses can see what our employees are working for. Are they doing what they want to be doing? Are they happy with their work? Are they being effective communicators? Are they using the channels often? We can have insight into these things through tools like Bonusly and get ahead of issues before they become too big, or we can steer someone towards a position they'd rather be in, or support a larger personal goal. Connecting Through Growth When a company is growing rapidly, there are more needs to pay attention to and it can be hard to keep an employee involved through all growth. But this is where communication is key. The way to achieve this is by having more frequent check-ins for establishing baselines. Ask your employees questions about how their lives are going, and if there is anything new. Then try to focus on if there is anything they are worried about or if there are any rumors they've heard, and ask how things are with their relationships, such as family or co-workers. End the conversation by focusing on their career goals. Ask if they feel they are achieving their career goals, and then, set goals for your next interaction-- things to focus on. In this way you act as an advisor and support person. When you have an open ear to the personal lives as well as professional goals of your employees, you can become a partner in their growth, and growth feeds invention and creativity. Creative Killed the AI Star Robots are doing so much work these days and are becoming more creative because they can scale. Give them a movie and they can pull out every single snapshot of what that picture is or what's happening there but they're not the best at writing or getting into the nuances of a scene. They can describe color or size of a product, but not why we need it. They don't understand the intuitive connection-- and that is what we need when we are launching a product. We need human creatives who understand how to write about a product that it will make your life better. As we move to the future, robots will take over the more route or repetitive jobs, but people who are creative will take on the roles of leadership. It's not spoken about enough-- but creativity is a leadership requirement. Creative leaders are the ones who can conceive the solutions for tomorrow. This is where innovation truly comes into play, where you have the ability to solve problems with relevancy and novelty. Because of this, creativity is one of the most important skills in the that emerging leaders must have. Though it may be an innate skill for some, it can also be a learned and developed skill. Your emerging leaders as well as your season executives can benefit tremendously from creative development. Workshops and tools that improve creative thinking are gaining popularity in recent years, and are showing fascinatingly positive results. One highly acclaimed tool is The Second City Works improvisation workshop. You can read about it in Kelly Leonard's Book,  Yes, And: How Improvisation Reverses "No, But" Thinking and Improves Creativity and Collaboration--Lessons from The Second City You can also watch Kelly Leonard's Ted Talk, Learning Lesson Through Improv. Finally, it's encouraging to remember that creativity lives in different abilities within us. For some, it may be the way they design and connect systems, for some it may be visual art, while for others it may be the way they understand customer motivation and design incentivization. It really depends on the lens you look through. Overall, creativity keeps your teams inventive, agile, and able to think over obstacles, and that is something every business can use. Tweet This/LinkedIn Share That #Creative leaders are the ones who can conceive the solutions for tomorrow. This is where innovation truly comes into play, where you have the ability to solve problems with relevancy and novelty. Because of this, creativity is one of the most important skills in the that emerging leaders must have. #levelupyourleadership #leadership #contractleaders As we move to the #future, robots will take over the more route or repetitive jobs, but people who are creative will take on the roles of leadership. It's not spoken about enough-- but creativity is a leadership requirement. #levelupyourleadership #leadership #contractleaders #Write Write down your goals to have a vivid vision for everything-- especially for your business goals. Don't be a rudderless ship, make sure you plot your course. #levelupyourleadership #leadership #contractleaders #Fail Failure is an educational experience that didn't go your way. Take those experiences and learn from them. #levelupyourleadership #leadership #contractleaders #Grow Go and grow your network early and always be growing your knowledge. Open your mind and constantly challenge yourself because people don't know how much you know until they know how much you care. Groth is a critical component in life. #levelupyourleadership #leadership #contractleaders

In this week’s episode of Art of the Kickstart, we speak with Adam Holden-Bache, email marketing expert at Enventys Partners. Listen in and learn more about email marketing for crowdfunding campaigns, including how to use it before your project, what to do with email on launch day, and how to get the best ROI from email marketing through the duration of your Kickstarter or Indiegogo campaign. Topics Discussed and Key Crowdfunding Takeaways What is email marketing? Why email marketing is a key component of a successful crowdfunding campaign What kind of results creators can expect to see from their email marketing efforts The difference between email marketing performance and Facebook Ad performance How to use email marketing before you launch a crowdfunding campaign How to use email marketing for a live crowdfunding campaign What to consider when vetting a crowdfunding marketing agency How to get the best ROI from your email marketing campaigns Links Enventys Partners How to Win at B2B Email Marketing by Adam Holden-Bache Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript

This week on Art of the Kickstart, we’re talking with Sarah Hunter, account manager at Enventys Partners, about what crowdfunding creators needs to know about working with an agency. Tune in to hear her thoughts about why you should work with an agency, how to make sure the agency you choose understands your brand and what you can do to ensure your campaign is a success. Topics Discussed and Key Crowdfunding Takeaways Why crowdfunding creators should work with an agency What kind of information an agency will need from you before they start working on your campaign How to make sure your agency understands your brand’s messaging How long to expect your crowdfunding agency to spend preparing for launch Why it’s important to trust your crowdfunding agency Why an open line of communication is important for a successful crowdfunding campaign Links Enventys Partners The Subtle Art of Not Giving a F*** by Mark Manson DUO: The on-the-go dual screen laptop monitor Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript

Wouldn’t it be nice to get practical Facebook advertising tips you could use for your marketing efforts? Do you have a marketing strategy for your ecommerce business yet? What are you waiting for? Here to share his knowledge on this vital subject is Danny Tarr. Danny is the Director of Paid Media at Enventys Partners. He has been with Enventys serving in several roles over the last three years. Danny is passionate about digital advertising, photography and web analytics. In our conversation, Danny talks about his work as the Director of Paid Media, why Facebook ads are so important for startups, how the Facebook Ads process works for his team, tips for getting the best ROI on Facebook Ad spending, and much more. Don’t miss a minute of this engaging episode featuring Danny! Why are Facebook Ads so important? Are you using Facebook Ads? Do you find the prospect of using Facebook Ads daunting? Danny Tarr is here to help shed light on this often intimidating subject. There are 3.2 billion reasons why more and more startup entrepreneurs are turning their attention to Facebook Ads; that number represents the monthly average of active users on Facebook’s platform. Don’t you want to get your product in front of as many people as possible? It seems like Facebook is a worthwhile investment for startups to utilize both before and during a crowdfunded campaign. How to get the most out of Facebook Ad spending. As a business leader, you want to use your time, assets and resources in the smartest way possible. Let’s face it; you can’t use your funds haphazardly, you’ve got to be deliberate and calculating. What is the best way to get the most out of your Facebook Ad spending? According to Danny Tarr, the best way to maximize your Facebook Ad spending is to focus on creating custom audiences. This allows you to create look-a-like audiences and take advantage of assets you’ve already built like email lists. Danny also encourages project managers and marketers to constantly test and optimize their efforts while remaining flexible. To hear Danny expand on his helpful insights and tips, make sure to catch this episode! Key Takeaways [1:05] Danny Tarr joins the podcast to talk about his work with Facebook Ads for Enventys Partners. [2:45] Why are Facebook Ads so important for startups? [4:30] What does the Facebook Ads process look like for Danny and his team? [7:00] How do Facebook Ads come into play during a crowdfunded campaign? [8:30] Danny’s tip for getting the best ROI on Facebook Ad spending. [9:30] Danny enters the Launch Round; rapid-fire questions. Links Steve Jobs A Whole New Mind Connect With Danny Tarr Danny on LinkedIn Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Art of the Kickstart is honored to be sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, raise additional funds with add-ons and manage orders for fulfillment, saving creators hundreds of hours. To learn more and get started, click here. Connect With the Art Of The Kickstart team info@artofthekickstart.com

What are your current lead generation techniques and strategies? Have you started to craft your approach or are you still trying to figure out the best way to put your brand in a position to succeed? On this episode, Ashley Mizell joins the podcast to talk about her role in implementing lead generation techniques at Enventys Partners. Ashley is the Paid Media Team Lead at Eventys Partners; she has been with the organization for the last two years. Ashley has over eight years of experience in PPC, website and mass email advertising, advertising promotions and events, and crowdfunding campaigns. She is currently responsible for the implementation of PPC strategies and setup of all campaigns at Enventys Partners. Using PPC advertising, Ashley maximizes brand awareness, leads, and sales for startup initiatives. In our conversation, Ashley talks about Enventys Partners’ approach to lead generation, how to create a successful landing page, what it takes to use Facebook Ads effectively and much more. You don’t want to miss a minute of this informative episode featuring Ashley’s helpful insights! Lead generation techniques you can use. Every ecommerce business wants an innovative and successful lead generation process, but few are willing to invest the time and resources required to see the process through. What is your current approach to lead generation? At Enventys Partners, Ashley Mizell leads the paid media team tasked with lead generation. The primary goal for Ashley and her team is to collect as many high-quality leads as possible; they accomplish this goal through email collection campaigns and Facebook Ads. They also pour a lot of effort into creating a solid landing page that clearly communicates to their target audience their next step of engagement. Make sure to catch this episode as Ashley expands on this critical topic and more! How to use Facebook Ads effectively. When it comes to Facebook Ads and connecting with your target audience on the social media platform, what is your strategy? Have you committed resources to your efforts on Facebook or are you still trying to figure out your approach? Using lead generation apps within Facebook, Ashley and her team focus on two methods. Using an “Enter to win” offer they can acquire the lowest cost per lead. Using a “Sign up for discount” offer they can acquire a higher quality leads. In one instance, they found that their “Sign up for discount” offer led to a 2.5 times better conversion than their “Enter to win” offer. Ashley’s ultimate goal with Facebook Ads is to convert as many leads as possible into backers. To accomplish this goal, Ashley and her team make sure to contact these leads with a launch email detailing the advantages of joining a Kickstarter or Indiegogo campaign as an early backer. Learn more about Ashley’s innovative and successful lead generation techniques by listening to this episode! Key Takeaways [1:05] Ashley Mizell joins the podcast to talk about her work at Enventys Partners. [2:45] How does Enventys Partners approach lead generation? What are the main goals? [4:20] What are the most important aspects of a successful landing page? [5:45] Using Facebook Ads to gather leads. [7:20] Ashley enters the Launch Round; rapid-fire questions. [10:00] Closing thoughts from Ashley. Links Mark Zuckerburg Rise and Grind Connect With Ashley Mizell Ashley on LinkedIn Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Art of the Kickstart is honored to be sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data,

What does it take to design and market the warmest jacket on the market? What is the target audience for this type of product? When is the best time to launch? Joining the podcast to talk about the Kistler Aerogel Jacket is Henry Wang. Henry is a business partner for Kistler, and it was my pleasure to speak with him about their incredible product. In our conversation, Henry opens up about their pre-campaign efforts, why they decided to connect with Enventys Partners, the video they made for the product, and much more. Don’t miss a minute of this engaging episode featuring Henry Wang and the Kistler jacket. Creating the warmest jacket. Have you ever heard of aerogel? It’s a type of insulating material used to create ultra warm clothing. Aerogel was first created by Samuel Stephens Kistler in 1931. It’s an extremely durable and flexible material that is much more effective than other insulators such as down. It is the lightest solid in the world, and even NASA trusts aerogel technology to be used in their spacesuits, which are put through some of the universe’s harshest conditions. Kistler used Aerogel to create what they call “the warmest jacket.” Make sure to check out the link to their Kickstarter campaign located in the resources section at the end of this post. Finding the right partnerships. How do you find the right connections and partnerships to produce and market your invention? Is it a realistic to expect that you’ll find marketing partners along the way? Kistler decided to partner with Henry Wang as a business partner to lead their marketing efforts highlighting the Kistler jacket in the United States marketplace. Kistler also ended up connecting with Enventys Partners to roll out a robust and effective marketing strategy. To get the full story on Kistler and their successful partnerships, make sure to listen to this episode! Is there a perfect time to launch a product? When is the right time to launch a product? Should crowdfunding projects pay extra attention to the timing of their product launch? The team at Kistler decided to launch their product during a period that overlapped with the holiday season. Even though they launched during the holiday season they still experienced a good number of orders. Henry encourages inventors who launch during this season to stay optimistic because the numbers and traffic do tend to ebb and flow. To hear more of Henry’s take on launching during the holiday season, make sure to listen to this episode! Valuing backer feedback. When you launch a crowdfunded product, you’ve got to be prepared for backer feedback. Some inventors take a hyper-vigilant approach, and others don’t pay attention to backer feedback at all. Henry Wang and the team at Kistler were happy to get a significant amount of positive responses from backers of the Kistler Aerogel jacket. If you neglect backer feedback, you do so at your peril. Learn from Henry and Kistler’s story of listening to backer feedback and engaging with their backer community on this fascinating episode! Key Takeaways [1:05] Henry Wang joins the podcast to talk about the Kistler Aerogel Jacket. [4:00] What pre-campaign efforts helped the team launch the product successfully? [5:40] Why did the Kistler team connect with Enventys Partners? [7:30] Henry talks about the video they made to market the Kistler jacket. [9:20] What are some of the stretch goals that Henry and the team included? [10:20] Responding to customer feedback. Why did they launch during the holidays? [13:30] Henry enters the Launch Round; rapid-fire questions. [20:20] Why you should check out the Kistler Aerogel Jacket. Links Jack Ma How To Win Friends and Influence People Connect With Kistler Kistler’s Kickstarter campaign Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products.

Roy Morejon is the co-founder of Enventys Partners, the world's only full-service, turn-key product launch company, helping entrepreneurs and startups raise over $160 million on kickstarter. You can learn more about Roy here: roymorejon.com This episode is brought to you by Authors Unite. Authors Unite provides you with all the resources you need to become a successful author. You can learn more about Authors Unite and join the free community at http://authorsunite.com/. Thank you for listening to The Business Blast Podcast! Tyler --- Support this podcast: https://anchor.fm/authorsunite/support

Crowdfunding agency Enventys Partners (formerly Command Partners) has helped launch over 450 new businesses via crowdfunding campaigns. They’ve helped raise over $150M and last year generated over $10M in revenue. Roy Morejon explains how they did it. Topics Discussed in this Episode: [01:28] How Roy got started with Command Partners [09:58] How they started getting more projects and building their customer base [14:57] Building a team around each project [16:46] Setting client expectations [25:30] How Command Partners merged with Enventys [30:32] How they put systems and processes in place to gain more consistent results [32:16] How they brought in the key people to step up their business [35:37] Strategies with regards to content marketing [38:02] Strategies to get speaking opportunities Key Takeaways: There is an opportunity for any company out there to run a crowdfunding campaign, whether it be reward-based with a physical product or potentially equity-based. The unfortunate side of running a Kickstarter campaign is basically you see the worst of anybody. It’s hard to point out what’s wrong with their product or why things are not working, but it’s a conversation that you have to have. There’s a lot of pre-launch work that needs to be done in order to have success in a business. It’s expensive to bring a product to market. It takes about 2 to 20 years of product development before a product gets manufactured, QA tested or UL approved. But many people have this misconception that it can just be made very quickly and cheaply in China. Action Steps: Be transparent with everything that goes on internally and externally for your company. Focus on the categories that you’re an expert in. Keep educating yourself and understand how crowdfunding works and how these types of campaigns are unique and challenging on their own. Roy said: “You don’t bring an opinion to a data fight.” “There’s no better time to start something than today.” More from Roy Morejon: Enventys Partners Roy’s Website Art of the Kickstart Resources mentioned in this episode: AnswerThePublic Ubersuggest Quora Sponsor link 14-day Free Trial to LeadQuizzes Thank you for listening! If you enjoyed this episode, subscribe to this podcast! And don’t forget to leave me a rating and a review on iTunes!

The Dadsak Invention and the Startup Bus – Jeremy Losaw – Ep54 Jeremy is the engineering director for Enventys Partners. He just got back from Startup Bus where his team, Sak Labs placed 2nd in the competition with the Dadsak, the world's first fully integrated infant carrier and backpack diaper bag. I have worked with Jeremy on quite a few other projects. In this podcast, we talk about the Dadsak invention and the Startup Bus. We cover many topics that will be of interest to inventors, including initial concepts, prototyping, provisional patents, and pitching investors. You can contact Jeremy at: Jeremy.losaw@enventyspartners.com Jeremylosaw.com www.dadsak.com   Other links mentioned: Startup Bus

What does it take to disrupt the performance sunglasses market? Is there an innovative and revolutionary way to present performance sunglasses to consumers? What if there was a pair of sunglasses designed for lifelong use? On this episode, you’ll hear from founder and CEO of Revant Optics, Jason Bolt. In his conversation with Roy, Jason explains how Revant got started selling replacement sunglasses lenses, why they chose to base their business on the direct to consumer model, what they’ve learned from their successful crowdfunding campaign, and much more! You don’t want to miss a minute of this engaging episode featuring Jason and Revant Optics! Discovering the need for a sustainable solution. Have you ever destroyed a pair of sunglasses? Whether it’s from scratching them on a tree branch, dropping them from a rock climb, or just accidentally sitting on them, we’ve all been there. Chances are, your next step was to toss the ruined pair and go shopping for new sunglasses. What if there was a way to repair and reuse that same damaged pair of performance sunglasses over and over again, eliminating waste? That’s where Jason Bolt and his team at Revant Optics come in. They’ve committed themselves to disrupting the performance sunglasses market with their new product, Revant Sunglasses. These sunglasses may be the last pair you ever buy. Purpose-built right here in the USA out of the best materials available, Revant Eyewear is made for the long run and backed for a lifetime. To hear more about Revant Sunglasses, make sure to listen to this informative episode! Learning from successful Kickstarter campaigns. You’ve heard it said that the best predictor of future events is past behavior, right? So wouldn’t it make sense for business leaders to study and learn from past results that they want to replicate? Surprisingly, many leaders and innovators fail to adhere to this simple truth! On this episode, you’ll hear from Jason Bolt as he explains how Revant Optics took the opportunity to learn from successful Kickstarter campaigns and understand their process in the hopes of duplicating or exceeding their results! While it wasn’t always easy, Jason looks back at this decision to study, interview, and learn from innovators and entrepreneurs who went before him as one of the key aspects that led to Revant Optics’ positive and fruitful Kickstarter campaign. Learn more from Jason’s story by listening to this episode, you don’t want to miss it! Finding the right marketing partner to help you tell your product’s story. What is it that causes some crowdfunded campaigns to succeed when others fail? While there are a lot of takes on this important question, a huge part of crowdfunding success comes down to telling your story the right way. On this episode, Jason Bolt shares why he and his team decided to connect with Enventys Partners to help with marketing their product. For Jason, it all came down to the strategy that the Enventys team rolled out and the great connection they were able to develop from day one. To hear Jason expand on his crowdfunding campaign and how they were able to tell the story of their unique performance sunglasses, make sure to listen to this episode! Tips for future crowdfunded campaigns.   It’s been said that preparation is half the battle and for the most part, this truth has resonated with many in the crowdfunding community. On this episode, Jason Bold reveals his tips for leaders and brands who hope to feature their product on Kickstarter. The biggest tip that Jason has for future crowdfunded campaigns is to focus on prep work as much as possible. This also includes honing in on specific messaging that communicates your products unique advantage. Jason is convinced that without thorough prep work and an articulated message, most crowdfunded campaigns are doomed to failure. Learn more from Jason's seasoned insights and lessons by listening to this fascinating episode! Key Takeaways

What does it take to come up with an innovative approach to solve bedwetting? How can a simple product remove the stigma of bedwetting an insolvency? On this episode, Craig Hammond joins the podcast to discuss his product, Peejamas. In our conversation, Craig touches on the process of developing Peejamas, hurdles and challenges he faced along the way, why he chose the crowdfunding route, the key to early crowdfunding success and much more! You don’t want to miss a minute of this engaging and educational episode featuring Craig and Peejamas!    Developing a solution to bedwetting. What are some of the challenges in developing an apparel product for crowdfunding? Why go through all the difficulties to create such a unique product? On this episode, you’ll hear from Craig Hammond as he opens up about Peejamas and the amazing solution it brings to the marketplace. The reason why Craig developed Peejamas comes down to the simple and common frustration that most parents encounter while trying to potty train their children. Craig took that frustration and repurposed it into innovation and went to work creating Peejamas. To hear more about Craig’s story and how he developed this great solution to bedwetting, make sure to check out this engaging episode! Taking a new product to the crowdfunding community. When an innovator comes up with a new product idea, what makes them take that idea to the crowdfunding community? Why has the crowdfunding route become such a draw for entrepreneurs and creatives? According to Craig Hammond, it all comes down to connecting with the right target audience and creating a valid sales channel. While the target audience that Craig is trying to reach with Peejamas doesn’t usually spend their time on Kickstarter, he saw it as an opportunity to display market validation, proof of concept and fundraising goals with his innovative product. Learn more about the journey of Peejams with Craig on this episode! Pre-campaign efforts that paid off. What can an entrepreneur do to set their crowdfunding campaign up for success before it even begins? Are there steps they can take to put their product in the best position for early success? On this episode, you’ll hear some tips and insights from Craig Hammond that allowed his product, Peejamas to find early success. Craig points to the fact that many of his friends and family helped his product reach its fundraising goal as the reason it was able to gain early momentum. While this group played an important role, they only made up 30% of his early backers, helping him get the product off of the ground but not funding it exclusively. To get more tips from Craig’s journey, don’t miss this episode! Finding the right marketing partner. While entrepreneurs and innovators have a lot of internal motivation and a can-do attitude, the truth is many of them are ill-equipped when it comes to the marketing side of the business. What does this mean for all the innovative types out there who want their product or idea to succeed but have no idea on how to successfully market it? That’s where a solid marketing partner can make all the difference! On this episode, you’ll hear from Craig Hammond as he explains the positive impact Enventys Partners has had on the success of his product, Peejamas! Key Takeaways [1:05] Craig Hammond joins the podcast to discuss his product, Peejamas. [3:00] Challenges and hurdles faced along the way. [4:30] Why Kickstarter? Why crowdfunding? [6:00] What has led to early fundraising success? [8:30] Providing stretch goals that appeal to backers. [10:30] Why Enventys Partners has been a great partner. [12:00] How has Peejamas been able to provide such quick shipping options? [13:00] Why cross promotions can make a huge difference. [14:00] Craig enters the Launch Round. [15:30] How to connect with Craig and Peejamas. Links Richard Branson Outliers Indiegogo Shark Tank

How do you take a product like sheer tights and market them on a successful crowdfunding campaign? What is it that makes this type of product so unique that it creates a passionate following? On this episode, Natalie Catania joins the podcast to discuss Sheerly Genius’ Indestructible Sheer Tights. In our conversation, Natalie explains how the materials used really set these tights apart from the rest, why Sheerly Genius went the crowdfunding route, the biggest surprise from the campaign, why they decided to partner with Enventys Partners and so much more! You don’t want to miss a minute of this eye-opening episode. Bulletproof tights? What is one way to make sheer tights stand out? Make them bulletproof! Sheerly Genius has developed the world's first pair of indestructible sheers using their proprietary Sheertex yarn which has been developed from the same fiber used in bulletproof vests. While Sheertex tights were created with the same type of materials used in bulletproof vests, the end product is not in itself bulletproof. Imagine how versatile and useful these indestructible tights can be! Listen to this episode to hear from Natalie Catania as she goes into further detail about Sheertex tights and their origin story. The decision to bring sheer tights to the crowdfunding community. Why did Sheerly Genius decide to launch their Sheertex Indestructible Sheer Tights through crowdfunding? Wouldn’t it have been easier to market them with a more traditional model? On this episode, you’ll hear from Natalie Catania as she explains why Sheerly Genius went the crowdfunding route. Natalie points to her personal experience with successful crowdfunding campaigns as one of the reasons she made this decision. In addition, Natalie mentions that the passion and enthusiasm of the crowdfunding community made it a great place to introduce a new product to the marketplace. Hear more about this topic by listening to this engaging episode! Leveraging social media to maximize product exposure. How can social media help a brand connect with consumers and ignite a passionate following? Is there one platform that works better than others? Which one provides the best return on investment when it comes to time, energy and resources spent? In our conversation, Natalie Catania opens up about her perspective as Sheerly Genius’ community manager. According to Natalie, Facebook has proven itself as the most valuable social media platform due to the fact that they get more engagement and comments from fans than any other channel. Get more helpful insights from Natalie by listening to this exciting episode! The decision to collaborate with Enventys Partners. How can startup entrepreneurs and brands make the most of their crowdfunding campaigns? Are there services out there that can help leaders and innovators go further by allowing them to focus on their strengths and minimize their weaknesses? On this episode, Natalie Catania touches on the reason why Sheerly Genius connected with Enventys Partners to help with their marketing efforts. At the end of the day, it came down to communication and commitment for the Sheerly Genius team. Because they were able to connect with and trust the Enventys Partners team, the Sheerly Genius team felt confident that they’d be able to focus on all other aspects of getting their sheer tights to market. Learn more about Sheerly Genius and their decision to connect with Enventys Partners on this informative episode. Key Takeaways [1:10] Natalie Catania joins the podcast to talk about Indestructible Sheer Tights. [2:40] How did Sheerly Genius come up with the materials to use in their tights? [4:30] Why was crowdfunding the right means to launch? [5:55] Which online platform provides the most ROI? What is driving sales? [7:20] The biggest surprise with this crowdfunding campaign and feedback from backers. [8:50] Why did Sheerly Genius decide to partner with Enventys Partners?

On this week's podcast we sat down with Roy Morejon from Enventys Partners and talked about the future of crowdfunding, performance marketing, Facebook ads as well as the challenges of being an entrepreneur. Useful Links: Linkedin Profile Enventys Partners Website Subscribe to our podcast newsletter - http://gdfl.us/podcastnewsletter

One of the most important aspects of a crowdfunding campaign is product marketing. What steps can you take to ensure that your product is in the best position for success? How can you play to your strengths and shore up your weaknesses? Kent Blazek joins the podcast to share about his crowdfunding campaign with Halospheres. In our conversation, Kent opens up about product development, product validation, his decision to partner with Enventys Partners for product marketing, the biggest surprises he’s encountered so far, and much more. You don’t want to miss a minute of this engaging episode featuring Kent! The process of developing a desktop toy. How do you develop a product that can provide endless entertainment for hardworking men and women in workplaces all over the world? That was the question that Kent Blazek set out to answer. Through sampling multiple versions, Kent landed on the current design for his desktop toy, Halospheres. While the process wasn’t easy, Kent says that all the challenges involved with finding the right materials were worth it to end up with a great product. What can you learn from Kent’s experience? Make sure to listen to this episode as he elaborates on his experience and lessons he’s learned along the way. Don’t miss it! Using a crowdfunding campaign for product validation. Crowdfunding can help you validate a product idea that you want to bring to the marketplace. What is the best way to embark on a crowdfunding campaign to validate your product idea? On this episode, Kent Blazek shares his perspective and experience with taking his idea for a fun tabletop toy to the masses. Kent points to the potential for helpful customer feedback and testing a product without putting too much money at risk as the reason why he chose to go the crowdfunding route. Get more helpful insights from Kent on this important topic by listening to this informative episode! How product marketing can make or break your chances for success. If you want to succeed in business, you’ve got to play to your strengths and shore up your weaknesses. How does this maxim apply to getting a product off of the ground in a crowdfunding campaign? On this episode, Kent Blazek explains why he partnered with Enventys Partners to take over the product marketing aspect of his campaign on Kickstarter. The reason why Kent went with Enventys Partners over other marketing solutions is due to the breadth and depth of experience the Enventys Partners team has with both product development and product marketing. Learn more about Kent’s experience on this episode! Key advice for startup entrepreneurs. As a business leader, you want to take every opportunity you can to learn from leaders who have been down the same road. On this episode, Kent Blazek goes over some helpful insights from his experience launching his first crowdfunding campaign. Kent touches on the importance of launching your product in the appropriate season and utilizing an email list to drive traffic and interest. To hear more helpful tips and insights from Kent, make sure to listen to this episode, you don’t want to miss it! Key Takeaways [1:05] Kent Blazek joins the podcast to share about his product, Halospheres. [2:30] What was the process of producing a desktop toy? What challenges came up? [4:30] Kent talks about pre-campaign and product validation. [5:30] How did Kent decide to partner with Enventys Partners? [6:30] The biggest surprise so far for Kent. [7:30] Kent describes Halospheres and talks about future projects. [9:00] Advice for entrepreneurs looking to crowdfund their product. [10:00] Kent enters the Launch Round. [12:30] How to connect with Kent and Halospheres. Links Kickstarter Elon Musk A Brief History of Time https://enventyspartners.com/ Connect With Halospheres Halospheres Kickstarter Campaign https://www.halospheres.com/ Sponsors

Roy Morejon is the president of Enventys Partners and host of the Art of the Kickstart podcast. He has over 20 years experience in delivering integrated marketing services for B2B and B2C clients, helping transform companies by increasing online visibility and brand awareness through targeted digital marketing, corporate communications and data-driven search marketing campaigns. He is an expert at digital strategy, analytics, search engine marketing and crowdfunding.

Roy Morejon is the President of Enventys Partners, a full-service product launch agency that has created more than 450 brands, 65 companies, and made over $1 billion for entrepreneurs and corporations. Roy's passion is helping entrepreneurs launch great ideas and Eventys Partners has a comprehensive solution that supports entrepreneurs with everything from product design and development, to crowdfunding and marketing. Roy joins us this week to talk about product validation and the system that has helped 21 brands break the million dollar crowdfunding mark.  On this Episode we Discuss: The 3 pre-requisites to a winning crowdfunding campaign Eventys Partners receive 150 pitches per day - here’s how they validate the best products 5 things founders can do to prepare for a successful product launch Why simple products perform better than feature-rich solutions The nature of selling and why entrepreneurs should prepare for change How to differentiate your product in highly competitive markets How to initiate a product validation campaign with your target audience Strategies to clarify your ideal customer profile