Podcast appearances and mentions of roy morejon

We love business podcasts and this one is right up our alley, pairing it with another favourite topic -- startup founder experiences. But pulling off a kickstarter podcast is harder than you might think. Getting that balance right between showcasing the founder and the product all while talking about what the podcast is really about, the lessons learned during the crowdfunding campaign, is tricky. What do Eric Byron, Michael Kerr and our guest C. K. Sze, Ubitech founder and Kickstarter-experienced entrepreneur, think this week?  The Art Of The Kickstart podcast exists to help inventors and entrepreneurs successfully crowdfund their products. Billed as the longest-running podcast on crowdfunding, this podcast contains hundreds of interviews with campaign creators who share their stories. CK, Mike and Eric focused on "Monitor and Control Your Utilities with PowerX" for this review. Find it here: https://artofthekickstart.com/powerx/ All Art of the Kickstart podcasts can be found here: https://artofthekickstart.com/ CK's product, the best DIY water leak damage prevention solution available, can be found here: https://ubitech.com/ His Kickstarter campaign can be found here:  https://www.kickstarter.com/projects/custos/custos-starter-kit?ref=backertracker&utm_medium=web&utm_source=backerkit Follow us on Twitter at @noharmaskingpod so you don't miss a review. Eric also publishes his podcasting journey titled "A Podcasting Journal" on Substack at https://ericbyron.substack.com/ Please check out our sponsor: Qollab.me -- the free to use interview planning, preparation and collaboration tool at https://qollab.me/

In this episode of Art of the Kickstart, we spoke with Darya Forutanpour, Founder and CEO of Blanktech and her father Babak Forutanpour. Together they created Blanktech, a weighted blanket designed for full functionality while reading or lounging. They looked at the market, filled with known brands and created a product that combined the features they wish had existed in one product. Listen to learn their process from idea through prototyping to launch. This father-daughter has deep admiration and care for one another, and that translates into a thoughtful product Short on time? Here's what we talked about. After an idea, it's time to do market research to make sure it doesn't exist. Especially when the idea is a fairly simple one, make sure that you're creating something new, or a new iteration on a concept. Darya and Babak prototyped most of the product close to home, here's how they went about it. Babak's launched products before, but says finding the right partner was a key to success. He found that partner was his teenage daughter. Links Blanktech's Kickstarter Campaign The Blanktech Website Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of interventions, and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert, in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, we are starting super early in the morning because I am super excited to speak to Darya and Babak Forutanpour, founder and CEOs of the Blanktech. Darya is a junior in high school. Yes, she has started super young, which I am really excited about. They're in San Diego, California. In her free time, she enjoys lots of things, but mostly solving problems in novel ways. She's joined by her dad, Babak, who helped with the prototyping and manufacturing process. This is actually your third invention together. So I'm really excited to, one, have you guys on the show, and talk to our audience. So welcome to Art of the Kickstart. Darya Forutanpour: Thank you so much for having me. Babak Forutanpour: Yeah, Roy, it's a real pleasure, man. It's an honor. You're one of the guys that's been in the game the longest. My first Kickstarter was, oh wow, six, seven years ago on AryaBall. And you and I worked together on that. And so it's actually an honor to be on your show because you're one of the OGs. So it's our pleasure. Roy Morejon: Yeah, they've kept me around for some reason, I don't know. I love this and I obviously really was excited about having you guys on the show, Darya,

In this episode of Art of the Kickstart, we spoke with Chris Noyes, Co-Founder and CEO of Pet Object. Pet Object is a thoughtfully designed, high-quality litter box made for cat parents everywhere. Developing the idea took Chris years, but with the help of an agency to engineer the product and his own research on the backend, he made it happen. His campaign launched and fully funded on Kickstarter.  Listen to learn how Chris and his team created a product that stood out in a market with thousands of options. Short on time? Here's what we talked about. New products take persistence. It took ten years of planning, designing and prototyping to make his dream a reality. Chris had the visual idea behind his product but needed to outsource to make it real.  Some entrepreneurs are scared off at the thought of outsourcing, but Chris advocates for it. Pet Object's name has a simple background but proves that titles don't need to be entirely unique or independent to make an impact. Chris' SEO research aided in developing the name. 3D prototyping Pet Object helped the team visualize how timeless their product could be and how beneficial it would be for other cat parents. Links Pet Object's Kickstarter Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype Squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am super excited because I am talking with Chris Noyes a serial brand builder, animal lover who obsesses over thoughtfully built projects or products. He is the co-founder and CEO of Pet Object, which is a product company with the focus on objects designed with the pet in mind. Collectively, the founding team brings over 60 years of experience in the branded consumer good space. Let's welcome everybody, Chris Noyes, thank you for joining us today on Art of the Kickstart. Chris Noyes: It's great to be here. Thanks for having me. Roy Morejon: Yeah, I'm super excited to talk because you've been a longtime client of ours at Enventys Partners, not only from the launching of your active Kickstarter campaign that's going on right now. So for all those listeners, go check out Pet Object on Kickstarter, but also you've been working with us from an engineering standpoint. So really I want to talk about all of those things and the idea and the evolution that it's gone through but before we dive into all of that, Chris, let's give our audience the elevator pitch on your product and what ...

In this episode of Art of the Kickstart, we spoke with Isaiah Vang and Justin Kujath, the co-founders of Espresso Pig. Isaiah and Justin knew they had to do something about the waste created by coffee pods, but they didn't know how. After tirelessly researching the market and learning about different materials, the team started prototyping Espresso Pig's Pig Pods, but it wasn't an easy road. They faced design challenges and worked hard to find a workaround. Listen to learn how the Espresso Pig team successfully created a plastic-free coffee pod and launched their Kickstarter campaign. Short on time? Here's what we talked about. Breaking into a saturated industry is difficult, so Justin and Isaish focused on a niche community within the coffee industry.  Justin and Isaiah conducted market research and were shocked to learn that their idea hadn't been attempted before. Market research matters. Prototyping the product wasn't easy. Because they were attempting something new, the team had to learn to work with new materials that weren't commonly used in the manufacturing of coffee pods.  Verbiage when marketing eco-friendly products can be a bit of a gray area. The Espresso Pig team focused their language on promoting their product as entirely plastic-free. Links Pig Pods Kickstarter Campaign Espresso Pig Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of The Kickstart. The show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Inventus Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of interventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. Roy Morejon: This show would not be possible without our main sponsor Product Hype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out Product Hype.co and join the hype squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of The Kickstart. Today I am joined by co-founders of Espresso Print Pig… Excuse me, Espresso Pig, check it out. It's active on Kickstarter right now. I've got Isaiah and Justin with me, really excited to hear their story and share it with our audience. So I'm just going to jump in. Isaiah, Justin, thank you so much for joining us today on Art of The Kickstart, Justin: Thanks for having us, Roy. Isaiah: Thanks for having us. Roy Morejon: So let's dive. Give our audience a little bit of background about the two of you and how you met and started this amazing company. Justin: Sure. So I originally started Espresso Pig. It was originally a concept I had in college. I started my junior year, started working on it and went through one of the crowd funding or the… Excuse me. I went through one of the startup incubators on the campus, started working with them and that's when I met Isaiah. We had a couple classes together. I was business management,

Roy Morejon is President, and co-founder of Enventys Partners, the world's leading turn-key product launch company. A marketing expert in helping d2c startups with physical products launch, scale, and grow online.    Serving as CMO of ProductHype, the product industry-leading newsletter, that showcases the best new products on Earth, he is also the host of the award-winning crowdfunding podcast, Art of the Kickstart.    Morejon and his team of product launch experts have helped over 3,000 products come to market, using crowdfunding (Kickstarter and Indiegogo) as market validation, raising over $350 Million for his clients, with over 100 of those products reaching $1 Million dollars in pre-sales, as well as having over 35 clients appear on ABC's hit show, Shark Tank.    [00:01 - 07:07] 3000 Products Launched, Overwhelmingly Successful Roy has a team that can handle all of the manufacturing with our factory set up in Thai chunk Taiwan. They have an entire team that is dedicated to the eCommerce and Amazon platforms. The Scalability of their company, long after they launched their first product. One product that surprised the team was a custom molded high-heel shoe that raised over 2 million dollars on crowdfunding. [07:08 - 11:59] Roy Shares His Story of How an Entrepreneur Changed His Life Roy shares his story of how his parents taught him the importance of hard work and entrepreneurship He talks about how he met Chris Stoikos, an entrepreneur who introduced him to crowdfunding Chris had a unique vibrating bracelet called Vibe that used Bluetooth technology Roy worked with Chris to promote the product and learn about crowdfunding   [12:00 - 16:22] How Chris Built a Network and Grew His Business Chris started Beard Club in 2015 and introduced me to some of his business partners, including Alex Brown. In 2016, Chris launched unconscious content, an online mastermind group that Roy was not ready for. In 2017, Roy invested in himself and attended his first mastermind event. Since then, He attended eight events with the Baby Bathwater community and built relationships with many entrepreneurs.   [16:22 - 18:33] Closing Segment Final Words Follow Roy Morejon on Facebook or LinkedIn You may also visit the following websites  www.enventyspartners.com www.producthype.co www.artofthekickstart.com   Thanks for tuning in!     If you liked my show, please LEAVE A 5-STAR REVIEW, like, and subscribe!     Find me on the following streaming platforms: Apple Spotify Google Podcasts IHeart Radio Stitcher    Tweetable Quotes   “One of the bigger things for myself is more or less the imposter syndrome Where it's a difficult thing to overcome, But then once you're in these groups, We're all there, We're all thinking the same thing. But also opening myself up to other opportunities that are out there outside of what I do from a day-to-day thing, working with other entrepreneurs or helping them out.”  - Roy Morejon

In this episode of Art of the Kickstart, we spoke with Brock Massner, CEO and co-founder of NV Athletics and the inventor of the NV Rack. NV Rack is a patented Non-Varying Resistance™ system that's made up of two universal squat rack attachments that allow you to add resistance or assistance to any lift or movement. Brock's background in fitness sparked the idea for the NV Rack, but it's his involvement with younger athletes and beginners that encouraged him to pursue the product development process for NV Rack. Listen to learn how Brock and his family-based team used feedback from their athletic communities to push NV Rack one step further. Short on time? Here's what we talked about. Brock tested his prototype on members in his gym and the athletes he was training. The feedback he received prompted him to work with a product development team to develop the prototype further.  Trust is a huge part of launching a product successfully. Who are you partnered with? Do you trust them? Through events like the CrossFit games, the NV Rack ream learned how to promote their product effectively and received feedback that made both the NV Rack itself and their business more successful Links NV Rack's Kickstarter Campaign NV Athletics Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. T. Roy Morejon: This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out ProductHype.co and join the HypeSquad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am super excited because I am speaking with Brock Massner, CEO and co-founder of NV Athletics, and the inventor of the NV Rack. Brock just launched his campaign yesterday, so I'm super excited to kind of dive in. Now that he's hopefully had a good night of sleep, we can talk about this campaign and all the work that they have done to get there. So Brock, welcome to Art of the Kickstart. Brock Massner: Hey, thank you, Roy. I'm excited to be here. Roy Morejon: Yeah, me too, man. I got my workout in already this morning, so I want you to give the crowd the elevator pitch for the NV Rack. Brock Massner: The NV Rack is a supplementary training tool. It's a squat rack attachment that you can attach to any squat rack, and it's going to increase the effectiveness of all your lifts, exercises, and movements, using our patented and trademark technology of Non-Varying Resistance. Roy Morejon: What is Non-Varying Resistance? Because I think that's probably the biggest thing of like, “Okay, cool, I work out, all of that.

In this episode of Art of the Kickstart, we spoke with Attila Madarasz, advisory board member of BAM Concepts and creator of BLADEMAX. BLADEMAX is a revolutionary product from a team looking to save consumers money on shaving razors and to save the earth one razor at a time. As a first-time crowdfunder, Attila was convinced to launch BLADEMAX on Kickstarter after learning about how crowdfunding and Kickstarter work. He was excited to see if the people would also support BLADEMAX. Listen to learn how Attila and his team designed BLADEMAX and launched on Kickstarter. Short on time? Here's what we talked about. Attila learned the science behind BLADEMAX, which was used to strengthen the testing of the product.  Attila explains how crowdfunding was an easy choice for him and his team to make when deciding how to fund BLADEMAX. Most consumers are focused on immediate results rather than the long-haul, and the BLADEMAX team recognized this when designing their product. Beta testing allowed Attila and the team to recognize their idea was popular amongst their audience and pushed their testers to participate in a challenge to see whose razor could last the longest while using BLADEMAX. Links BLADEMAX Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales. Over the past 20 years, each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now, let's get on with the show. Roy Morejon: to another edition of Art of the Kickstart. Today, I am speaking with advisory board member of BAM Concepts, Mr. Attila Madarasz. He is the visionary regarding how the BLADEMAX solution has gone to market. He's also put together the entire business plan, so really excited to talk about how products got launched, and how they designed the BADEMAX dispensing system, raising capital for that. It's active on Kickstarter. Attila, thank you so much for joining us today on Art of the Kickstart. Attila Madarasz: Thank you for having me. Roy Morejon: Let's dive in terms of giving our audience a little bit of the elevator pitch of the product that's active right now over on Kickstarter. Attila Madarasz: Yeah. Shaving hasn't really changed much over the last 100 years, and so we are here to offer technology that gives you the closest most, most hygienic, and longest-lasting shave ever, and if you're a consumer and you're looking to save a lot of money, which a lot of people are, that's why startups like Harry's have become very successful, if you're looking to improve your skin health, or if you're looking to improve the environment,

In this episode of Art of the Kickstart, our host, Roy Morejon fires off in a speed round answering questions we've received from fans and members of the community. Roy touches on his personal background, crowdfunding do's and don'ts, crowdfunding platform questions and all things Art of the Kickstart. Listen to learn more about crowdfunding and entrepreneurship. Short on time? Here's what we talked about. Roy Morejon was excited to continue growing the podcast and speaking to new creators after acquiring Art of the Kickstart. His start in crowdfunding began with a startup client at his first company, Command Partners. Crowdfunding is perfect for some ideas, but evaluating your idea is important to see if it's a good fit. If it is, thoroughly research and plan for your campaign. Art of the Kickstart is one of the many resources available to help you gain knowledge about the crowdfunding industry and learn from other entrepreneurs. Links AOTK Contact Form Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of interventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype Squad. Now, let's get on with the show. Roy Morejon: Welcome to a very special edition of Art of the Kickstart. I'm your host, Roy Morejon, as you all likely know. Today, we're going to be doing something very different, a little different. I don't think we've ever done this before, but our interviewee that we were supposed to have on this week was sick. So, we're like, you know what? We want to give our crowd the content that they need, that they look for, that they need to light a fire under their butt and get their idea out there, or learn some nuggets of wisdom of how to launch a product and do it the right way, or some of the ways that people fail, but learned. Roy Morejon: So, today, what we're going to do is I'm going to answer fan mail question or some of the top questions that I hear when I speak at events or conferences that I'm attending. So, a lot of these questions came in from listeners or just in passing in terms of asking about crowdfunding. So, I'm just going to run down my list today and give you guys some insights in terms of some of the questions that we have around crowdfunding and launching products and startups and everything in general. So, you guys ready? Let's get started. Roy Morejon: The first one is always usually in regards to Art of the Kickstart, why did I start this podcast? Well, the real answer is I didn't start this podcast. Another gentleman, Matt, started this podcast years ago.

In this episode of Art of the Kickstart, we spoke with Chris Cronin, Co-Founder of Kitanica and creator of Scorpion Pack. From making it to the big screen and being worn by celebrities including the Rock, Kitanica's products have amassed a large following before launching on Kickstarter. Their first crowdfunding campaign was Scorpion Pack. Scorpion Pack is the ultimate lumbar waist pack for your gear and has raised over $100,000 with the help of almost 1,000 backers​, 38% of which are first-time backers​. Listen to learn how Kitanica overcame the hurdles of a first-time campaign on Kickstarter. Short on time? Here's what we talked about. Is overthinking a bad thing? Kitanica takes its products further by overthinking every aspect of product design. Some were quick to bash Kitanica for using a Kickstarter campaign as an established company. But the Kitanica team wanted to strike the market, and reach new customers while their idea was trending. Kitanica's products have been worn by actors in TV shows and movies like Mythbusters and Jumanji. It's been difficult for the team to capitalize on those appearances due to rights around the movies, but the appearances have helped build a following. Kitanica's production started in a basement with Chris' brother sewing together sturdy jackets with high demand from their network of friends. Their demand helped them reach new Kickstarter audiences after launching Scorpion Pack. Links Kitanica  Scorpion Pack's Kickstarter Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart. The show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion dollars in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super stoked because I am talking with Chris Cronin, the co-founder of Kitanica. They are one of the very few US manufacturers of clothing here in the United States. They have their own factory in Oakland, where Chris is calling in from, and they've recently introduced a new bag line that is sourced globally. The campaign is called the Scorpion Pack. It's on Kickstarter right now. It actually just cracked over a hundred thousand dollars yesterday, has 25 days to go while we're recording this. So Chris, thank you so much for joining us today on Art of the Kickstart. Chris Cronin: Awesome. Thanks Roy. Really appreciate having me on. It's great. It's really exciting. Roy Morejon: Definitely. Well, I'm excited for this. This is a really cool product. It's done really well. I mean,

In this episode of Art of the Kickstart, we spoke with Jack Yao, Co-Founder of Mobile Pixels and creator of Geminos. A repeat interviewee on Art of the Kickstart, Jack is also a repeat million-dollar campaign creator on Kickstarter. Jack and the rest of the Mobile Pixels team are now on their fifth campaign: Geminos. Geminos is a dual-screen desktop monitor that fully funded in 36 minutes and has raised almost $2 million with the help of over 2,000 backers. Listen to learn the lessons Jack learned on his creator journey and his tips for success. Short on time? Here's what we talked about. Personal experiences drive the ideas behind Mobile Pixels products, and Geminos is no different. It came from working in a small office and wanting to maximize space and productivity. 90% of Geminos campaign backers are repeat backers from previous projects. How did Mobile Pixels create such a loyal following? The pandemic threw a curve ball for many businesses' manufacturing and supply chain plans, but Jack emphasizes the importance of transparency with backers about hurdles encountered in the production process. Jack shares the three important aspects of launching an idea: research, feedback and adjustments. Larger companies like Lenovo and ASUS dominate the desktop industry, but Mobile Pixels used its pre-launch campaign for the confidence it needed to continue the project. Links Geminos Kickstarter Campaign Mobile Pixels Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Roy Morejon: Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super excited because I am speaking with one of my favorite founders. I am speaking with none other than Jack Yao, co-founder of Mobile Pixels and if you haven't been living under a rock for the last month, maybe the last four or five years now, it's been a year and a half since Jack and I jumped on the show, episode 354 for all those listening. Back when we had Jack on the show, we were talking about DEUX and that Kickstarter campaign that had almost 4,000 backers and over $1 million pledged. Well, Jack is back with his team, their fifth creation now on Kickstarter, Geminos. It's this amazingly, well, you know what? I'm going to let Jack talk all about it. Jack, welcome back to the show. Jack Yao: Thank you for having me. Roy Morejon: So Jack, you're on your fifth campaign, Geminos. It's already raised $1.2 million now from almost 2,

In this episode of Art of the Kickstart, we spoke with Eric Kurbanov, founder of RKIN and creator of U1. When Kurbanov realized how much bottled water he'd been consuming, he set out looking for a better way. His research showed him how inherently unsustainable and unhealthy bottled water was. Eventually, he created  U1, a 4-in-1 reverse osmosis water purification system. With a preexisting customer base and ten years of customer feedback, Kurbanov launched his Kickstarter campaign. Listen to learn how U1 turned into a top crowdfunding campaign in an industry that is slowly becoming more popular. Short on time? Here's what we talked about. With U1, RKIN created a first in the industry system of water purifiers and filters. U1 eliminates the need for external water lines and hookups and delivers purified water through reverse osmosis. Many people buy bottled water without ever considering its many problems, including unsustainable packaging, BPA in materials and contaminated water. The more Kurbanov learned, the more convinced he was of the need for a product like U1. Every crowdfunding campaign relies on trust, and Kurbanov and his company leveraged 10 years of trust when creating and launching U1 on Kickstarter. U1's Kickstarter campaign is in the top 4% of all successful crowdfunding campaigns, having raised more than $100K. The team was prepared for the campaign and had preexisting customer trust, but running a top crowdfunding campaign presented unique challenges. Links U1's Kickstarter Campaign RKIN Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert, in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am super excited again, because I am speaking with the founder of RKIN Water Systems, which is currently active on Kickstarter, but maybe for the listeners will be on Indiegogo InDemand, but definitely on their website. I'm speaking with Mr. Eric Kurbanov the founder of RKIN. Eric, thanks so much for joining us today on Art of the Kickstart. Eric Kurbanov: Thank you. We're excited to be here. Roy Morejon: Super excited to speak with you, because I think water is something we all need to survive, right? And I am always surprised, one, with just water inventions and ways to purify water and the problems that are out there in the world. So, for one, I'm really excited to just talk about your product, but first, if you would, for the audience's sake,

In this episode of Art of the Kickstarter, we spoke with Chad Hickman and Garret Prather, creators of Yardball. This Kickstarter campaign has earned the support of almost 2,000 backers, which pushes Yardball's motto, the ball for all. Yardball started as a tape ball that was tossed in the office, and the team worked through multiple prototypes and name changes to get ready for launch. Listen to learn how Chad and Garret took a ball of tape and transformed it into Yardball. Short on time? Here's what we talked about. Marketing looks different for every product, and Yardball's marketing involved kids playing with it in the yard and people tossing it around at tailgates.    Sandlot Goods originally made leather goods as a hobby, which led to the creation of Kansas City merchandise. Once they began creating pandemic-related products, like testing gowns and masks, they made connections that helped them launch the rest of their ​leather goods line. Naming a product is challenging. It needs to be catchy, not under trademark or copyright, and fit your brand's personality. Learn how the Yardball team landed on “Yardball.” The team decided to test out crowdfunding with Yardball to provide market validation and give them the confidence to scale. Links Sandlot Goods Yardball's Kickstarter Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype squad. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I'm super excited because I'm playing catch. I am talking with Chad Hickman, founder and co-owner of Sandlot Goods, also a member of the team that created Yardball, and he's brought in a play partner with him, Garret Prather, the director of business development. Gentlemen, thank you so much for joining us today on Art of the Kickstart. Chad Hickman: Yeah, thanks for having us. Garret Prather: Yep. Glad to be here. Roy Morejon: I know we had some tech difficulties, but we're here, we're ready to play. First off, I've got to say congrats. You guys have a campaign that has reached and been supported by over 1,000 backers, which is huge. You've almost raised almost $50,000 for this campaign, Yardball, the ball for all. So if you would, give our audience a little bit of background and talk about the product as if they've never heard it or seen it before. Chad Hickman: Yeah. Well, we like to think of it as the ultimate ball, just to bring everyone together.

In this episode of Art of the Kickstart, we spoke with Hunter Sparrow, Magpie's Marketing and Sales Analyst. Magpie's most recent campaign, Kiko, garnered the support of over 400 backers and raised above $50,000. The team focused on the feedback from their audience and lessons they've learned from previous campaigns to help improve and develop their campaign. Listen to learn more about the team's approach to launching Kiko on Kickstarter.  Short on time? Here's what we talked about. When COVID changed the costs associated with building their product, Magpie canceled Kiko's campaign, even though it was fully funded. Learn how that positively affected their relationship with backers. The team heavily relied on backer feedback to improve Kiko's design. Since then, they've narrowed their focus by improving safety and cross-cultural differences with marketing in order to expand into a new market. Establishing trust early in a campaign is vital for campaign creators on Kickstarter and other crowdfunding platforms. Hunter describes how trust is the most important thing creators can build. Links Kiko's Kickstarter Campaign Kiko's Indiegogo Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of interventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super excited because I am speaking with the one and only, Mr. Hunter Sparrow, the marketing manager for US and Europe for Magpie Tech. If you haven't heard of Magpie Tech, that's okay, because you probably heard about their other five campaigns, many of them, the most recent one called Kiko, which just finished on Kickstarter, raised a whole bunch of money. These guys are really amazing at laser measurement technology. I'm super excited to be speaking with you, Hunter. Thank you so much for joining us today on Art of the Kickstart. Hunter Sparrow: Oh, yes. Thank you so much, Roy, for having me on the show. I'm excited to talk about Kiko, talk with you, and let the listeners know what we've been up to, where we're going, and how we're getting there. This is going to be a great first interview. Thank you. Roy Morejon: Yeah. No, I'm glad to break the seal, so to speak, on this for you personally, but also I'm really excited for the audience to learn about this because this truly is a revolutionary company that's created amazing products and continue to go back to Kickstarter now for five campaigns on the platform.

In this episode of Art of the Kickstart, we spoke with Gilad Warter, Co-Founder of Auto Mount. What started as a career in managing Amazon and e-commerce revenue has grown into new ideas and launching a Kickstarter campaign. His latest venture, Knotix, is a universal adventure roof rack with sales flying well past its funding goal on Kickstarter. Listen now to learn how Gilad foresees the future of Knotix and his other ventures. Short on time? Here's what we talked about. Gilad and his business partner both loved to travel but hated switching to cars with installed roof racks to carry what they needed. This sparked the idea for Knotix, a universal adventure roof rack.   Knotix is unique because it universally fits almost any 4-door vehicle and features a unique clicker system for attachments. The Knotix team decided to crowdfund the Knotix because it requires a substantial amount of capital to bring the product to life.  Gilad discusses the future plans for Knotix, and how his other ventures tie in with this crowdfunding campaign. Links Automount's Website  Knotix Kickstarter Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than one billion dollars in sales over the past 20 years. Roy Morejon: Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I'm super stoked because I am speaking with one of the co-founders of AutoMount, Mr Gilad Warter. He is also one of the managing partners of Enso Brands, which is a company that builds and acquires successful Amazon and direct-to-consumer ecommerce brands. Gilad's been in the Amazon and ecommerce space since early 2015. He's managed in excess of 40 million in revenue across his company of portfolio brands, so I'm really excited to have him today. Roy Morejon: He's also enthusiastic about bringing amazing products to life via digital channels. Also an avid traveler like myself. So together with his business partner, they founded AutoMount, which is on a mission to disrupt the car roof rack industry. They've currently got an amazing product on Kickstarter that's active right now called Knotix. It's raised over 83,000 in funding from hundreds of backers. Gilad, thank you so much for joining us today on Art of the Kickstart. Gilad Warter: Hi, Roy. Thank you very much for having me. It's a pleasure. Roy Morejon: Yeah, I'm stoked to have you on. I know we've been talking for a while and working on the campaign and everything. Let's jump back in time and give our audience a ...

In this episode of Art of the Kickstart, we spoke with Ron Hauser, Co-founder of LulleVibes and creator of the LulleVibes Travel Towel. As a first-time creator, Ron had a lot to learn about the crowdfunding industry but did his due diligence while designing the LulleVibes Travel Towel before launching on Kickstarter. Ron's company is built on sustainability, and 246 backers helped bring his project to life. Listen to learn how Ron and his team overcame their unfamiliarity with Kickstarter and launched their campaign in Europe. Short on time? Here's what we talked about. A simple day at the beach sparked an idea that developed into LulleVibes. Ron jumped into entrepreneurship after acquiring the skills and mindset needed for it from his years of experience in accounting and consulting.  The design for the towel was inspired by plenty of research and wanting to be different from generic beach towels. The LulleVibes Travel Towel's sustainability is rooted in how much waste Ron noticed as he traveled.  Ron emphasizes the importance of researching the industry before your campaign. Links LulleVibe's Website LulleVibe's Kickstarter LulleVibe's Instagram LulleVibe's Facebook LulleVibe's Twitter LulleVibe's LinkedIn LulleVibe's Youtube LulleVibe's Tik Tok Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earned more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Thank you crowd for joining again. Today I'm super excited because I am speaking with a young entrepreneur and by young, I mean, he's younger than me. So all entrepreneurs younger than me are young. Mr. Ron Hauser has joined us today. He is the co-founder and creator of the LulleVibes travel towel. And if you haven't heard about it, likely you may have missed a boat on Kickstarter, but it's going to be over on Indiegogo. Roy Morejon: This is a Berlin-based startup that is truly looking to disrupt the industry with their innovative travel towels, which focus on sustainability, which we can all believe in, as well as the creativity and performance side of towels. So this towel is really unique. I'm super stoked to have been able to work on this campaign at Enventys. It's made from 17 different recycled plastic bottles all packed into one, and it's just an amazing towel, truly re-imagined the eco-friendly towel for all of your daily adventures, whether it be the beach or everywhere else you go. So Mr. Ron Hauser,

In this episode of Art of the Kickstart, we spoke with Will Ranscombe, Founder of Tend Deep. Formerly in the investment banking and asset management industry, Will was looking for a change of pace when he was inspired to design Tend Deep. What started as a simple conversation in 2020 turned into a tendinopathy tool that utilizes vibrations to alleviate pain. Listen now to learn how Will and the rest of the Tend Deep team prototyped and prepped Tend Deep for crowdfunding. Short on time? Here's what we talked about. A chance meeting with a successful soccer club team's physiotherapist sparked the idea behind Tend Deep. By focusing on vibrations, the team developed a new way to treat tendon pain. The Tend Deep team introduced their product through physiotherapists and friends but transitioned to crowdfunding to hone in on where their product might be most popular and with whom. Having an in-house designer has allowed the team iterate the product and incorporate the things. Will emphasizes how beginning marketing efforts don't need to cost a fortune but can help you find your niche. Links Pre-order Tend Deep Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart. The show that every entrepreneur needs to listen to before you launch. I'm your host Roy Morejon, president and founder of Enventys Partners. The world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of interventions, and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. Roy Morejon: This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out, and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let's get on with the show. Welcome to another edition of Art of the Kickstart. Today, I am super excited because I am speaking with the founder of Tend Deep, Mr. Will Ranscombe. After starting his career, Will was in investment banking and asset management, which was way too boring for him. And he went on to be the CEO of Click for five years. Roy Morejon: And while under control of Click it quadrupled its revenues and went from a loss making to a profitable organization, getting prepared for sale. Will's also managed the commercial side of Audo Design taking on the international OEM manufacturing for the likes of Logitech and BW. And now he's on his show with a recently launched, very soon launched on Indiegogo called Tend Deep. Will thank you so much for joining us today on Art of the Kickstart. Mr. Will Ranscombe: Hey Roy. Well, yeah, thanks very much for having me on with the kind words. Yeah. Great day to be on here because Tend's live on Indiegogo started today. Already seeing some sales coming in, so pretty happy, and yeah, really excited to talk to you about it. Roy Morejon: Absolutely. Well, I'm super excited. I know the audience is going to have a great amount of information to download on this one. So let's go all the way back.

In this episode of Art of the Kickstart, we spoke with Ryan Chung, Chief Strategy Officer and Head of International at Unlimeat. What started as a plant-based meat brand in Korea has expanded to the United States through the company's Kickstarter campaign. The team focused on weaving their goal of reducing food waste into every aspect of Unlimeat. Listen to learn more about the brand's rise and challenges the Unlimeat team faced while entering the plant-based food industry. Short on time? Here's what we talked about. As a pioneer of plant-based meat in Korea, Unlimeat is working to make plant-based eating more interesting, with the overall goal of reducing food waste.  Ryan and the Unlimeat team initially started with healthy juices and porridges, eventually transitioning into plant-based meats after finding inspiration in the United States. Market analysis in the United States made the Unlimeat team decide to create a jerky after all the plant-based jerkies they sampled in the United States were unsatisfactory. Prototyping the plant-based meat included studying plant proteins and yielding them with other materials. Unlimeat initially launched on a local crowdfunding platform in Korea and then transitioned to Kickstarter. Hear some diferenes between the two platforms. Links Unlimeat's Kickstarter Campaign Unlimeat's Website Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart. The show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners. The world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions, and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now, let's get on with the show.   Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super excited because I am speaking with the one and only Ryan Chung, who leads international business at Unlimeat, Korea's number one plant-based meat brand. So, if you haven't checked it out so far, it's on Kickstarter, it's active right now. Definitely go check it out. But a little bit more background on Ryan. He's got extensive global operations experience, both at large companies like Tesla and Samsung, and other tech startups. And Ryan is a strong advocate of plant-based diets for a healthier life and more sustainable food system. So Ryan, thank you for joining us today on Art of the Kickstart.   Ryan Chung: Thank you for having me.   Roy Morejon: So, let's talk about Unlimeat like I've never heard about it before, and like most of our audience likely has never heard about it before. And talk about the product, and what problems you're trying to solve.   Ryan Chung: Sure. Well, Unlimeat is really Korea's number one plant-based...

In this episode of Art of the Kickstart, we spoke with Jay Gibb, CEO and Founder of CloudSponge. CloudSponge is a provider of contact picker software that many crowdfunding platforms use to help campaigns go viral. Their software allows project creators and backers to easily access their address books to share campaigns with their family, friends and colleagues. Listen to learn how CloudSponge operates and produces dramatically better results for crowdfunding campaign creators.  Short on time? Here's what we talked about. Jay emphasizes the importance of making it easy for creators to insert their friends' email addresses into sharing interfaces CloudSponge understands the effectiveness of using address book data to personalize referral emails and leverages this knowledge to work with multiple platforms Sharing crowdfunding campaigns with contacts from an address book is a game-changer and drives CloudSponge to work with multiple Crowdfunding platforms   The easiest way to start using CloudSpong is to work with a platform that already has CloudSponge in its interface Links CloudSponge's Website Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Inventus Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of interventions, and earn more than $1 billion in sales over the past 20 years. Roy Morejon: Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor Product Hype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today we are speaking with Jay Gibb. Jay is the CEO and founder of CloudSponge, and CloudSponge is really cool because it's a provider of contact picker software. That's used by many of the biggest crowdfunding platforms to help campaigns truly go viral. So what Jay's created is a CloudSponge. It allows project creators and backers to easily access their address books, right? And share the campaigns with people that they know to produce better results, depending on the social media links, and manually inputted lists of email addresses. So I'm really excited to learn more about CloudSponge because I had never heard about before and then how they can use this for these crowdfunding campaigns. So Jay, really excited to have you on the show. Jay Gibb: Hey Roy, thanks for having me. Roy Morejon: So if you would, do a better explanation of your software product than I just gave you, as if I had never heard it before. Jay Gibb: Yeah. I think this easiest way to think about it. Everybody's got, everybody's had experience with a contact picker, and they've all seen it on their phone. So if you open up your phone, Android or iOS and you go to your contacts,

In this episode of Art of the Kickstarter, we spoke with Patrick Castellano, Founder of Gadget User. Gadget User's website shares the latest and most innovative creative tech products. From highlighting startups and e-commerce brands to reviewing innovative products, Patrick and his team have built a brand with a loyal following of tech enthusiasts. Listen to learn how a young entrepreneur turned his digital marketing background into Gadget User. Short on time? Here's what we talked about. Giveaways have helped the website partner with over 100 brands in the tech industry. Giveaways are a two-way street bringing partnerships to Gadget User and virality for the brands.  An omnichannel approach is important to reap the benefits of different platforms. Staying on one platform limits your exposure. Patrick discusses the engagement newer channels like Tik Tok have amassed in a short period of time. Learn how to build trust and credibility through a website while launching a campaign on Kickstarter or Indiegogo that you can use after your campaign ends. Gadget User prioritizes searching for new products to feature and leverages product submissions and staff searches. This process allows the team to connect with more creators, and increase their engagement. Links Gadget User's Website Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and Founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, we're going to do things a little bit different because we are speaking with Pat Castellano, founder of Gadget User. If you haven't heard of Gadget User, you definitely should check it out. The website, it is a website that shares the latest and greatest in creative tech products. They get to highlight all the new startups and existing e-commerce brands and they get to find and review really cool products on all the cool crowdfunding sites like Kickstarter and Indiegogo. But also they've highlighted different products from CES, Amazon, and people that are running e-commerce websites as well. So Pat, thank you so much for joining us today on Art of the Kickstart. Pat Castellano: Thanks so much for having me, Roy. I'm so stoked to be on your show. Roy Morejon: Yeah, me too, man. I mean, you're certainly a young entrepreneur. Last week, we had an even younger entrepreneur than you, but what I'm really excited about is kind of learning your genesis and evolution into what led you to be an entrepreneur. So if you would,

In this episode of Art of the Kickstart, we spoke with Daniel Huynh and Dominic Madden, Creators of Baby Ninjas. As a game designer and game developer duo, Huynh and Madden created a card game that draws out the competition among players, or as they like to call them, ninjas. The idea for Baby Ninjas came from changing baby diapers during quarantine and has grown into a physical card game that launched on Kickstarter. Listen to learn more about the team's process as they developed and designed the game. Short on time? Here's what we talked about. One of the biggest hurdles the Baby Ninjas team faced was designing the physical playing cards. What started as scribbles on a piece of paper evolved into what Baby Ninjas is today. The team refined their design through gameplays. Baby Ninjas marketing received some initial backlash from a Facebook ad. Although the team quickly handled the comments and worked to rectify their designs, they encourage others to learn from their mistake and double-check everything before it's published. Marketing the card game was difficult to navigate since their product isn't in the hands of consumers. The team effectively used images of the card deck, individual cards and lifestyle shots to market Baby Ninjas. Links Baby Ninjas' Kickstarter Page Pre-Order Baby Ninjas Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and Founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Roy Morejon: Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert, in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype squad. Now let's get on with the show. Roy Morejon: All right, welcome to another edition of Art of the Kickstart. Today, I am joined by Dom and Dan. These guys are the creators of an amazing game called Baby Ninjas. So, Dom, you are the game developer. Daniel, you are the game designer. You guys, well, Dom specifically, you enjoy games of all sorts, right? And love friendly games of competition like us all during this pandemic. We've definitely gone after that. But Dan, you have a variety background and experiences, including practicing dentistry, which is amazing. And owning an escape room and pastoring a small church. Man, you are the Swiss army 007 guy of everything. Roy Morejon: But super excited to have you guys both on the show and super excited that both of you guys have now combined your interests and abilities to put out this game, Baby Ninjas. This campaign is about to launch March 7th. So, Dom, Dan, super excited to have you guys on the show. Thank you for joining me today. Dan: Yeah. Thank you, Roy, so much. It's definitely a privilege to be here,

In this episode of Art of the Kickstart, we spoke with Zbyněk Suba, the founder of Snowfeet and creator of Assled V2. After deciding to leave college to pursue business, Zbyněk created Snowfeet and Assled. Although similar products were available near his hometown, he capitalized on selling them abroad and used the power of viral videos to raise awareness of his company. Listen to learn how Zbyněk and his team brought a brand-new product to snow enthusiasts around the globe through crowdfunding. Short on time? Here's what we talked about. Zbyněk intrigued potential backers and customers with Youtube, Facebook and Instagram videos that went viral. If your brand is unknown, that provides an opportunity to create unique videos and showcase your products how you want. Create awareness and build hype.  Zbyněk encourages Kickstarter and Indiegogo creators to launch on Japanese crowdfunding platforms after successfully funding their original campaigns. Campfire, Green Funding and Makuake are Japanese crowdfunding platforms he recommends. Snowfeet and Assled were made for the average person to enjoy snow-related sports and activities. Zbyněk delves deeper into the design choices behind his company's products. Use the code “ARTOFTHEKICKSTART” for 10% off on www.snowfeetstore.com. Links Snowfeet Online Store Snowfeet Indiegogo Campaign Snowfeet Kickstarter Campaign Assled V2 Indiegogo Campaign Assled V2 Kickstarter Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. Roy Morejon: I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. Roy Morejon: From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Roy Morejon: Each week, I interview a startup success story, an inspirational entrepreneur or a business expert, in order to help you take your launch to the next level. Roy Morejon: This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out ProductHype.co and join the HypeSquad. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I'm super stoked because I am speaking with Mr. Suba. Roy Morejon: If you haven't heard of him, then you need to go and check out all of his campaigns. He is the most funded winter sport crowdfunder ever. He is the founder of Snowfeet company. He's created several crowdfunding campaigns during the past five years, across multiple platforms and countries. Over 6,000 backers in total, and he's raised over a million dollars. Roy Morejon: Mr. Suba, thank you so much for joining us today on Art of the Kickstart. Zbyněk Šuba: What's up, guys? Roy Morejon: Well, thank you so much for joining us. I'm really excited about diving in today. And before we do all of that, if you would, give our audience a little bit of your background and how you got started in entrepreneurship. Zbyněk Šuba:

In this episode of Art of the Kickstart, we spoke with Scott Kobryn, the co-founder and co-creator of the Wild Fire 4-in-1. After almost 25 different prototypes, the Wild Fire 4-in-1 team perfected their design and launched their campaign on Kickstarter, raising over $100,000. The Wild Fire4-in-1 can quickly reach temperatures of up to 1200F for pizzas, searing and finishing food while swinging just as quickly back to traditional grilling temperatures with multiple grilling and warming surfaces, allowing you to create an entire meal in one space with one product. Listen to learn how Scott and the rest of his team went from successfully building thier first product, Steakager, to creating and launching Wild Fire 4-in-1. Short on time? Here's what we talked about. Wild Fire 4-in-1 has adjustable temperature sections that perform different functions. Scott delves a little into the engineering behind Wild Fire 4-in-1. After a canceled campaign, Scott and his team adjusted to market changes on Kickstarter by regrouping and reorganizing, which helped lead to the successful relaunch of Wild Fire 4-in-1. The Wild Fire 4-in-1 is firm in their belief that every part of a campaign is a process. From Kickstarter to validation, their whole campaign is process-driven. Scott and his team internally conducted customer feedback research and used those responses to refine the story of their product and integrate it into their campaign. Links Wild Fire 4-in-1 Kickstarter Campaign: Wild Fire 4-in-1 Website Steakager Website Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions, and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert, in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the E weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today. I am super stoked because I am speaking with Scott Kobryn, the co-founder and co-creator of the Wild Fire 4 in 1, and the SteakAger. And if you guys haven't been on Kickstarter, you guys definitely have to check out this product. The Wild Fire is on fire, already raised over $800,000… or $80,000, excuse me. Scott Kobryn: I'll take the 800. Roy Morejon: I wish it had already raised $800,000, it's well on its way, but I'm really have this conversation with you, Scott, because I think what you've done with disrupting charcoal is really innovative. So if you would Scott, give our audience a little bit of your background, and tell him what you're up to. Scott Kobryn: Well, Hey everyone, again, I'm Scott Kobryn, and our company here is wildfire4in1.com, that's our website,

In this episode of Art of the Kickstart, we spoke with Jonathan Habshush, CEO and Co-Founder of HEAVYS. HEAVYS is changing the way listeners take enjoy heavy metal music. Not only are these engineered headphones protecting the ears of future heavy metal listeners, but they're also enhancing the listener experience. Listen to learn how Habshush and his team have raised over $1 Million on Kickstarter.  Short on time? Here's what we talked about. Habshush and the other Co-Founders of HEAVYS generated an enormous amount of interest before ever prototyping an actual product. Once the idea took off, the team backtracked and took to launching a crowdfunding campaign around the idea.  While performing market research, Habshush and his team tapped into a surprisingly underserved market. They knew they wanted to create the best headphones possible, but pre-marketing surveys revealed an enthusiastic market of heavy metal listeners. The community eagerly backed HEAVYS' Kickstarter campaign and helped raise over $1.1 Millon dollars.  Habshush stresses the importance of focusing on the “why” behind your campaign. Links HEAVYS' Fully-Funded Kickstarter Campaign HEAVYS' Website My Ishmael by Daniel Quinn Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart. The show that every entrepreneur needs to listen to, before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development in engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales, over the past 20 years. Each week I interview a startup success story, an inspirational entrepreneur or a business expert, in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype squad. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super stoked because I am talking to a $1 million plus crowdfunding campaign that's just about to finish, over on Kickstarter. We are talking with the CEO and co-founder of Heavys, Mr. Jonathan Habshush got it. This is an amazing product, I'm super amazed that it actually hadn't come out yet because this is basically this next generation audio company, that's truly transforming headphones from a piece of hardware, to the truly immersive experience that defines real world limitations. So Jonathan, super excited to have you on the show today. Thank you for joining us. Jonathan Habshush: Thank you so much Roy, for having me. Super excited to be on here today. Roy Morejon: Absolutely. I got to go all the way back for the audience and learn, where did all this start? What inspired you to create HEAVYS? Jonathan Habshush: Look, basically, we started a company without knowing anything about headphones, but everything about the people who want them. We're all metalheads, we love metal music, we love hard rock, rock music. My co-founder came to me around two years ago and said, “Hey,

In this episode of Art of the Kickstart, we spoke with Jackson and Gavin Mann, the father-son duo behind SOS Save Our Species. At 15 years old, Jackson turned a trip to Costa Rica into a wildlife card game with the intent to donate 100% of the future profits from his game to charity. Jackson and Gavin built a game meant to make a big, positive change ​by prototyping​ multiple gameplays and working with the World Wildlife Fund. Listen to learn how Jackson and Gavin turned tens of thousands of game trials into SOS Save our Species. Short on time? Here's what we talked about. Normal activities like family vacations, card games and books inspired this new game and conservation effort. Where might you find inspiration? Partnering with the World Wildlife Fund helped Jackson and Gavin fact-check the game. How do you balance technical accuracy with accessibility? The SOS Save our Species team juggled scientific accuracy with ease of understanding for the public. Making a game is harder than one might think. Jackson and Gavin discuss the many rounds of gameplay they used to gather feedback for the game. The team ran into issues when attempting to advertise their game on Facebook. Facebook bots flagged posts related to wildlife conservation as political and blocked them from being posted. Learn what they did to solve the problem. Links SOS Save Our Species Kickstarter Campaign SOS Save Our Species Website World Wildlife Fund's Website Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today is a special show because we are speaking with Jackson, a 15 year old inventor of a campaign that actually just launched a few moments ago called Save Our Species. We are also joined by Jackson's dad, Gavin, who's been helping him with the launch of SOS. Jackson, Gavin, thank you so much for joining us today on the show. Gavin Mann: Fantastic. Jackson Mann: Great to be here, yeah. Gavin Mann: Great to be here. Yeah, fantastic to be live. Wonderful effort by all the amazing team at Enventys. We're thrilled. Roy Morejon: Yeah. I know it's always a big day on launch day, and I'm super excited to be able to have you guys on the show on launch day and kind of talk through all the jitters that you have. But before we get into all that, let's just dive into the project, Jackson, and let's talk a little bit about where this all started and what inspired you to ...

In this episode of Art of the Kickstarter, we spoke with Victor Chor, Founder of InfinaCore and Creator of P4. From a young age, Victor had an entrepreneurial spirit, which he then morphed into a career. Victor and his team at InfinaCore have worked tirelessly over the span of three years to develop a product that competes with mainstream alternatives. Listen to learn how Victor used his entrepreneurial background and resources to surpass his campaign's crowdfunding goal by over 530% in just two weeks. Short on time? Here's what we talked about. From flipping products on eBay at a young age to creating P4, Victor talks about how entrepreneurial thinking has led to his success. Not every idea has to be brand new. P4 was founded on the reinvention of power banks. What might you reinvent? Apple's MagSafe is a competitor to P4. How do you compete with a giant in your industry? It's simple. Act quickly and do it better.  As an avid Kickstarter campaign supporter who was familiar with the platform, Victor knew his idea was different enough to stand out on Kickstarter. He chose to focus on the community aspect of the platform to build his brand. Use code "ATOK25" for 25% off Infinacore's website. Links P4's Kickstarter Campaign InfinaCore's Website InfinaCore's Instagram InfinaCore's Facebook Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host Roy Morejon, President and Founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. Roy Morejon: This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super stoked because I am talking with Victor Chor. Victor is the prototypical do-it-yourself entrepreneur that started his journey in high school, like many of us, over a decade and a half ago. That's double the time for me, but today he joins me on Art of the Kickstart to flex his wireless charging e-commerce startup InfinaCore, which is your all-in-one, completely wireless charging solution. It's truly innovative, so definitely go and check it out on Kickstarter right now. He just launched this invention, P4, on Kickstarter earlier in April, and hopes to contribute real innovation in the wireless charging arena. Victor, thank you so much for joining us today on Art of the kickstart. Victor Chor: Hey Roy. Always great to speak with you and thank you for having me. Roy Morejon: Absolutely, it's been a while. We got a chance to hang out at CES this past year and look at the invention, and I think a lot of people at the show got to look at it.

In this episode of Art of the Kickstart, we spoke with Derek Tillotson, Founder of Haven Safari and CEO of Haven Tents. A two-time creator with minimal experience in product development or manufacturing, Derek's Haven Safari launch is fully funded and surpassed the raise of his first Kickstarter campaign two times over. Haven Safari has exceeded every expectation Derek had set. Haven Safari is designed to be the ultimate glamping, car-camping or backyard escape base. Listen to learn how Derek surprised friends and family with his secret venture and gained the support of over 1,000 backers. Short on time? Here's what we talked about. Derek took a giant leap of faith when he no longer felt challenged with his career. He leveraged the skills he'd built in sales and marketing and filled in the gaps with the right partners to launch his first idea on Kickstarter. For his second campaign, he enlisted additional partners to help him surpass even his loftiest expectations. Derek says he got lucky with Haven Safari's first prototype. That beginner's luck, combined with a great idea made Haven Safari possible.  In 2018 Derek's focus word was “creativity.”  In 2020, he focused on enterprise. There came a moment in his entrepreneurial career when Derek realized that he needed help. During the pandemic, a scam artist's work helped drive customers to Haven Safari's website which spiked sales, and Derek seized the opportunity to grow. Links Haven Safari Kickstarter Campaign Haven Tents Website Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than one billion dollars in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. Roy Morejon: This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let's get on with the show. Welcome to another edition of Art of the Kickstart. Today, I am super stoked because I am speaking with the founder and creator of Haven Tent, Mr. Derek Tillotson. Derek, thank you so much for joining us today on Art of the Kickstart. Derek Tillotson: Absolutely. Thanks so much for having us. We are a week into our campaign and we've already done more than our first campaign did. We've two X-ed, our first campaign, and this is only a week into it now. So things are going great. Roy Morejon: It's killer man. And I love the intro that you gave me. I know you've been working on this product and the evolution of these products for years and years, and you're a two time creator. The last campaign ran over a couple years of ago. Now like you said, you've superseded those funding. So give our audience a little bit of your background and then let's talk about this prod...

In this episode of Art of the Kickstart, we spoke with Jake Epstein, serial entrepreneur and Co-founder of several consumer product startups. His latest Kickstarter campaign, Tango, garnered the attention of almost 1,300 backers and has surpassed its funding goal by over 870% in a short period of time. Epstein's background in enterprise engineering helped him create consumer hardware and software. Listen to learn more about Epstein's transition to consumer hardware and its intersection with crowdfunding. Short on time? Here's what we talked about. Epstein's background in engineering gave him a segue into the crowdfunding world. His ideas became consumer startups that he could monetize. Epstein offers a glimpse at a path other entrepreneurs can replicate for success. Epstein's personal experience and frustrations carrying around cheap, plastic, sparkly pop sockets not meant for adults led to the creation of Tango. ​Epstein designs his innovations with simplicity and convenience in mind. He wanted to create something he wouldn't be embarrassed to carry around. Epstein speaks on adding buffers to shipping times, so he's always prepared when communicating with backers. Epstein touches on always fulfilling what the company promises and explains the internal process that allows for this fulfillment. Links Tango Kickstarter Campaign The Lean Startup by Eric Ries Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host Roy Morejon, President and Founder of Enventys Partners. The world's only turnkey product launch company that has helped over 2000 innovations successfully, raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. Roy Morejon: This show would not be possible without our main sponsor ProductHype, a 300,000-member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a 1000 top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: All right, welcome to another edition of Art of the Kickstart. Today we are speaking with the one and only Jake Epstein. Jake is the co-founder of Rocketbook, tango and several other consumer startups. This guy is a true D to C expert, holds degrees in electrical and computer engineering from Purdue University, [inaudible 00:01:21] makers and began his career designing large scale computer systems and somehow ended up designing notebooks and phone accessories. Jake's amazing, he and his team and his business partner Joe, they've worked on over a dozen products now that they've crowdfunded. Some made millions, others didn't do so much, but they've had a lot of fun and a lot of failures on the way. Jake's current product tango is this really cool grip stand. It's this as Jake would say, “A geometric marvel of steel and magnets.” So I'm super excited today to have you on the show Jake. Thank you for joining us on Art of the Kickstart today, man. Jake Epstein: Thank you.

In this episode of Art of the Kickstart, we spoke with Erin Holloway, President of FundAmerica by Prime Trust. In 2012, FundAmerica became the crowdfunding arm of Prime Trust and currently acts as the technology and finance handler behind companies like StartEngine and Republic. Prime Trust was founded in 2016 and supports the largest fintech brands. Listen to learn about the meteoric rise of equity crowdfunding and the current trends pushing the industry forward. Short on time? Here's what we talked about. Equity crowdfunding is a booming industry and will continue to grow. Although the concept might not be familiar to everyone, the idea of crowdfunding is much more mainstream than we realize. Platforms such as Shark Tank and GoFundMe have crowdfunding topics and accessibility more mainstream. Holloway predicts Prime Trust and FundAmerica will continue to grow because of the normalization of trading securities and the increased usage of crowdfunding in the younger generation. Holloway offers key questions investors should be asking before engaging in an investment opportunity while considering economic and external factors that can shape an entrepreneur's business and financial plan. Links FundAmerica  Prime Trust  The Age of Cryptocurrency: How Bitcoin and Blockchain are Challenging the Global Economic Order by Paul Vigna Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2000 innovation successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert, in order to help you take your startup to the next level. Roy Morejon: This show would not be possible without our main sponsor, Product Hype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over 100 top-tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. So to kick off 2022, we are talking with Erin Holloway, president of FundAmerica by Prime Trust. If you guys haven't heard of FundAmerica, they are everywhere. Erin has recently been appointed and brings in extensive experience in the financial technology to this role, with expertise in the payments platform, compliance, banking regulations, business networks, investment banking, treasury stuff. All that fun stuff that not a lot of us dive into but is certainly critical to the success of a lot of startups that want to use equity crowdfunding. Prior to joining FundAmerica, Erin served as the global VP at SAP Business Network. Roy Morejon: So, really excited to have you on the show, Erin. Thank you for joining us today on Art of the Kickstart. Erin Holloway: Thanks so much for having me, Roy. It's such a pleasure. Roy Morejon: Yeah. I'm really excited about kicking off 2022 with you because I think a lot of the startups that we work with and a lot of the listeners on this sh...

In this episode of Art of the Kickstart, we spoke with Cedric Salcedo, Josh Goldman and Stuart (Stu) Goldman, creators of OODA Ball. OODA Ball is the world's first, completely untethered, free-weight punching ball, designed to be both functional and interactive. Its technology gives you maximum control by optimizing weight, speed and density. Listen to learn more about how the trio collaborated and used each other's strengths to create OODA Ball. Short on time? Here's what we talked about. Cedric and Josh's connections to boxing and gyms accidentally led to the creation of the OODA Ball. Josh had been looking for something similar to Cedric's original invention when Cedric approached him, and Stuart was happy to get involved. OODA Loop is the idea behind OODA Ball. Although the OODA Ball team did not invent OODA Loop, this idea of “Observe, Orient, Decide and Act” helped the group formulate the concept behind OODA Ball. The team chose Kickstarter as their platform for their crowdfunding campaign because of the trust Kickstarter has with its community. Links OODA Ball's Fully-Funded  Kickstarter Campaign OODA Ball's IndieGoGo InDemand Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur or a business expert, in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out ProductHype.co and join the HypeSquad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am super excited because for the first time ever, I've got three guests on my show. I've got Cedric, Josh and Stu, they are the co-founders of OODA fit, a fitness innovation company. These guys are on Kickstarter right now, introducing the world to a new fitness and training category called functional interactive training. And if you can't spell, that is fit and they have created the world's first free weight punching bag, and this thing is badass. So Cedric, Josh, Stu, thank you so much for joining me today on Art of the Kickstart. Cedric: Awesome to be here, thank you. Stewart: Thank you for having us. Roy Morejon: Absolutely. So I've got to ask and again, this is the first time we've ever had three entrepreneurs on the show at once. So if you would give our audience a little bit of your backgrounds individually and what led you three to coming together, launching this product. Cedric: Okay. I'm going to jump in right there if you don't mind guys. Okay. Me, I grew up in Manila, Philippines and my father, before joining the military as a young man, was an amateur boxer. And that's how he paid for his law degree.

In this episode of Art of the Kickstart, we spoke with Ed MacDonald, CEO of Buffalo Carts. MacDonald was joined by his daughter, Marissa MacDonald, for the interview. Buffalo Cart is an electric-powered cart system that attaches to a vehicle hitch and helps you pull up to 500 lbs easily. Listen to learn how the Buffalo Cart team has surpassed their funding goal by almost 300% on Kickstarter. Short on time? Here's what we talked about. Familiar with the product development process, Ed MacDonald was prepared for the challenges of funding a Kickstarter campaign. From design to prototyping Buffalo Carts, MacDonald and his team advanced and perfected the design within a year. The Buffalo Carts team tested the product on family and friends during the product development process. The feedback from loved ones and others who saw them using Buffalo Carts helped to improve the design. Ed and Marissa MacDonald speak on the importance of validation in product development. Feedback received from backers on Kickstarter encourages MacDonald and his team. The community's questions and comments drive the campaign forward and help MacDonald plan for the future. Links Buffalo Cart's Website Buffalo Cart's Kickstarter Campaign (Production timeline updates are posted) Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing, we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Roy Morejon: Now let's get on with the show. Welcome to another edition of Art of the kickstart. Today, I am super excited because I'm speaking with Marissa and Ed MacDonald, creators of Buffalo Cart. If you haven't heard of Buffalo Carts yet you should. It is a Texas-based startup company that is producing American-made innovation in electric-powered carts in their system. So Ed, Marissa, thank you so much for joining me today on Art of the Kickstart. Marissa MacDonald: Thank you. Ed MacDonald: Thanks. Marissa MacDonald: Our pleasure. Ed MacDonald: Thanks Roy. We really appreciate the opportunity. Roy Morejon: Definitely. So Ed, I got to talk to the crowd and if you would tell them about your product as if we've never heard it before. What is Buffalo Cart? Ed MacDonald: Buffalo Carts is electric-powered outdoor convenience. This particular system really actually lends itself to outdoor activities and helps in eliminating or reducing the stress, the strain, and sometimes the injuries from moving products and gear in the outdoors. Roy Morejon: Now trust me, I've gotten injured multiple times taking all of my kids' stuff from the ca...

In this episode of Art of the Kickstart, we were joined by Jake Mahon and Rebekah (Bekah) Giacomantonio, Founders of Lunadesk. Lunadesk transforms the idea of a portable workstation by helping you elevate your laptop to different levels. This ergonomic laptop riser meets your body wherever it wants to be. Listen to learn how yoga led to the design and creation of Lunadesk. Short on time? Here's what we talked about. Jake and Bekah researched overseas manufacturing processes and issues before deciding to manufacture Lunadesk domestically. Manufacturing in the United States was a personal preference based on a few factors, including convenience and reliability.   Designing Lunadesk was more than sketching on a piece of paper. Jake and Bekah connected​ with an industrial designer to kickstart Lunadesk's design process. What started as a simple sketch turned into Lunadesk.  Jake and Bekah prepared for their Kickstarter launch for two years. The process involved 20 different people, and it wasn't until they secured an SBA loan that Lunadesk was able to launch. Links Lunadesk's Kickstarter Campaign The Professor Is In by Karen Kelsky Let My People Go Surfing by Yvon Chouinard Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart. The show that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company. From product development and engineering to omnichannel marketing we've helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor, Product Hype. The e-weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today. I am super excited because I am speaking with Jake and Becca, the co-founders of Lunadesk. Jake is a posture and ergonomics enthusiast while Becca is a yoga teacher and restorative justice practitioner. They have recently just launched Lunadesk, which is the ability to transform any surface into a workstation. Really excited about this opportunity to speak with you both today. So Jake and Becca, thank you so much for joining us today on Art of the Kickstart. Becca: Yeah, thank you. Jake: Thank you for having us. Becca: We're excited to be here. Roy Morejon: So if you would, I'd love for you both to kind of just dive into your backgrounds and what led you guys to launching Lunadesk. Becca: Well, as you mentioned, I am a yoga teacher and the sort of idea for this product, the Lunadesk came from when I was studying to be a yoga teacher back in October 2019. At that time, I was also applying to doctoral programs for clinical psychology and friends of mine who had doctorates told me that I needed to read this book called the Professor is In. Which is a really interesting book,

Get tips from an expert; more than getting listed on a crowdfunding website is crucial for a successful campaign. (Recorded Live on Clubhouse July 2, 2021)  Roy explains the ins and outs of taking an idea from an early concept to launching a successful crowdfunding campaign. From the research phase to pre-launch marketing, to go-to-fund strategies – we covered patents, prototypes, all that and more.  Moderators: Colin C. Campbell, Michele Van Tilborg, Jeff Sass Speakers: Roy Morejon  Sign up to our email and never miss an update on our special events, guest speakers, and more: https://startup.club/

In this episode of Art of the Kickstart, we interviewed Adam Weiler, a top 500 Amazon seller and the CEO creator of Sunken Stone. Since 2017, Sunken Stone has been a premier, performance-based Amazon channel marketing partner with proven sustainable success. They have helped more than a hundred different seven- and eight-figure brands generate more than a hundred million dollars in sales on Amazon. Sunken Stone has international expertise, including marketplaces in Canada, Mexico, the UK, and the EU. Learn how Weiler went from selling HDMI cables on Overstock and eBay to creating and leading Sunken Stone to what it is today. Topics Discussed and Key Crowdfunding Takeaways Sunken Stone's connection to Kickstarter, Indiegogo and Crowdfunding Sunken Stone's domestic and international team layout and collaboration strategy How Weilers' background influenced the creation of Sunken Stone Branding insight and how "Sunken Stone" got its name Sunken Stone's WeFunder campaign and tactics behind how they raised so much capital Links Sunken Stone's Website Sunken Stone's Blog Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and Founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am super stoked because I am speaking with the one and only Adam Weiler, a top 500 Amazon seller and the CEO creator of Sunken Stone. Adam, really grateful for you to join me today on Art of the Kickstart. Adam Weiler: Roy, thanks for having me. Roy Morejon: So I know we go way back, but our audience may not have heard of you or what you're doing over there at Sunken Stone, but you guys are doing lots of amazing things. Since you guys have opened your doors in 2017, you guys have helped out more than a hundred different seven and eight-figure brands generate over a hundred million dollars in sales now on Amazon. So if you would, let's take a trip down memory lane and give our audience a little bit of your background and kind of what led you to becoming an entrepreneur and launching Sunken Stone. Adam Weiler: Yeah, thanks. So Amazon is the 800-pound gorilla, they weren't always. Back in 2007, I was working for theater company and that was going to chapter 11, they were going on business, had a little time in between before going back and getting my MBA. And I took a credit card cash advance for some HDMI cables, put those up for sale online, including Overstock and eBay and my own website and Amazon had just launched this FBA program or fulfillment by Amazon program. And I was like, “Okay, let's try that out,” put them up for sale online there and started selling them then sold those first thousand cables and bought 2000 and...

In this episode of Art of the Kickstart, we interviewed David Mills, CEO and Inventor of the Monkee Mount. Monkee Mount is an innovative hands-free massage gun holder compatible with all massage guns except the PureWave by PADO and the Theragun Mini. ​It's easy to use and can be used anywhere, making it perfect for travelers. The Monkee Mount attaches to just about anything 4 inches wide. Learn how the Monkee Mount team has fully funded their Kickstarter campaign and started their Indiegogo InDemand campaign with the support of over 1,600 backers. Topics Discussed and Key Crowdfunding Takeaways How Mills' background and previous company influenced the Monkee Mount Monkee Mount's team dynamic and various roles others hold Post-Kickstarter Success and how it led to Indiegogo InDemand Branding insight and how "Monkee Mount" got its name Pre-campaign prep work that led to the launch of their Kickstarter campaign Links Monkee Mount's Kickstarter Campaign Monkee Mount's Indiegogo InDemand Campaign The E-Myth Revisited by Michael Gerber Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners. The world's only turnkey product launch company that has helped over 2000 innovations, successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor Product Hype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition, Art of the Kickstart. Today, I'm super stoked because I am speaking with the CEO in the inventor of the Monkee Mount Mr. David Mills. And if you haven't already, jump on the web google Monkee Mount check out his product, because likely when you guys are hearing this episode, the campaign likely will be finished on Kickstarter, but we're going to be heading over to Indiegogo InDemand. And if you haven't seen it already, Monkee Mount is the truly innovative hands, free massage gun holder. And I know everybody listening likely has one of these amazing percussive massage devices, but cannot reach those tough spots. And David has created a solution to this with over 1,500 backers, over $90,000 in funding with just a week left on Kickstarter. Mr. David Mills, thank you so much for gracing us on Art of the Kickstart today. David Mills : Thanks Roy, thanks for having us. And I just want to caveat Monkee is spelt with two Es and not a Y when you do that search. Roy Morejon: The Monkee Mount. So David let's jump in and talk to our audience a little bit about your background and what's led you to becoming an entrepreneur. David Mills : Yes, please go ahead. Or you want me to just go straight into [crosstalk 00:02:14] the background? Roy Morejon: … Buddy, this is about you. David Mills : Yeah. I mean, my background is I used to be in the military, that was the start of my career in the United Kingdom. I transitioned from that into personal training when I left,

In this episode of Art of the Kickstart, we interviewed David Amaral and Dave Blalock, the founders of NextScent. They introduced the idea of scent marketing to global brands in 2005 and have since developed patented scent systems and signature fragrances used by many of the most iconic brands, properties and small businesses worldwide.  NextScent now works to transform homes, businesses and brands with advanced air care and scent solutions that are safer, smarter, eco-friendly and more affordable for everyone. Learn how Amaral and Blalock have differentiated NextScent from other similar products on the market. Topics Discussed and Key Crowdfunding Takeaways Amaral and Blalock leverage their professional backgrounds in the creation of NextScent How NextScent's mission statement supports the company's goals What it's like bringing an innovative air purification and fragrance system to market Challenges the NextScent team faced while designing their innovation Links Ventus Home & Ion: Air Purifier & Scent Diffuser's Kickstarter Campaign Liftoff: Elon Musk and the Desperate Early Days That Launched SpaceX by Eric Berger NextScent's Facebook Page Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and founder of Inventus Partners the world's only turnkey product launch company that has helped over 2000 innovations successfully raise over 400 million dollars in capital since 2010. Each week I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, Product Hype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top-tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am super excited because I am speaking with the founders of NextScent, Mr. David Amaral and Mr. Dave Blalock. Gentlemen, thank you so much for joining us today on Art of the Kickstart. David Amaral: That's a pleasure to join you, Roy. Thank you. Roy Morejon: Absolutely. So, I'm super excited about this product because this is a truly eco-friendly way to not only monitor, but also purify the air. And I think a lot of us that have been home during this pandemic have noticed that living home might not always be the nicest thing and we need to get out and get some fresh air. And the product that you guys have created, it just launched it's already hit 50% of its funding goal, which is amazing. You guys have a very storied background in our industry vets that have introduced the idea of scent marketing to global brands for over a decade. So, if you would, give our audience a little bit of background about what led you to this point in creating this product. David Amaral: Well, this is David. I'll start. Actually, I joined Dave Blalock back in 2005 with a startup, another startup in Charlotte, ScentAir. At the time I think there was nine of us working on folding tables. And the idea really was to take a concept of diffusing fragrance into a large space and commercializing it to help companies use fragrance to increase their customer experience.

In this episode of Art of the Kickstart, we interviewed Pierre Baston, the inventor of Qterra. Qterra Craft, which is now active on Kickstarter, is more than just a travel mug. Instead, it's a travel brewer. This environmentally friendly travel mug lets you brew fresh coffee or tea and then quickly cool it for drinking, with the twist of a dial. With less than a week left in their Kickstarter campaign, Qterra has already garnered the interest of over 110 backers and surpassed their funding goal. Learn how Baston's trip to Argentina sparked the idea that led to the creation of Qterra Craft. Topics Discussed and Key Crowdfunding Takeaways How Baston's travel background influenced Qterra Craft Advice for entrepreneurs looking to launch a new product How Baston's background led him to be an entrepreneur How "Qterra" got its name What the Qterra team learned from its Kickstarter campaign Links Qtrerra Craft's Kickstarter Campaign Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor Product Hype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over 1,000 top-tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super excited because I am speaking with Pierre Baston, the inventor of Qterra. Pierre, thank you so much for joining us today on Art of the Kickstart. Pierre Baston: Thank you, Roy, for having me. I'm happy to be here. Roy Morejon: Yeah, really excited to talk about this amazing innovation because you've packed so much into this product, right? Qterra Craft live right now on Kickstarter, so go check that out. It is truly not just a travel mug. This is the travel mug made for everyone that wants to get out there and, basically, really maximize the overall flavor, as well as all of those antioxidants that go into brewing coffee or tea. So I really have to know, what led you to creating this innovation? Pierre Baston: Well, I have to tell you, I used to drink coffee and tea just like many people do as an occasional thing, almost like a habit without thinking too much about it. But I love to travel. And I went to Argentina many times in order to study tango, in order to study the Argentine culture. And when I was in Argentina, I was struck by one of the most prominent cultural features of the country, and that is their love for a drink called mate. Mate is this hot herbal infusion that was first invented by the Guaraní Indians of Argentina over 500 years ago. And Argentines today love mate. Over 90% of Argentines drink this every single day. And what's very interest thing to me, and what struck me, is that they insist on doing this in the traditional way of the Guaraní Indians 500 years ago. Pierre Baston: I mean, even though it would be easy for them to just dr...

In this episode of Art of the Kickstart, we interviewed Josh Smith, a serial Kickstarter creator and Co-Founder of End2End Development. Since 2015, Smith has created or worked with 25 Kickstarter projects and just launched his 26th campaign, ALVA. ALVA is a small hands-free torchlight that can be worn on the wrists or ankles to be seen on the road, track or trail. Learn how Smith's prior experience with Kickstarter as an entrepreneur has helped his campaign already exceed its funding goal by 165%  just a few weeks into launching. Topics Discussed and Key Crowdfunding Takeaways Smith's tips for a successful Kickstarter campaign What ways Smith says Kickstarter has evolved since he launched his first campaign How Smith chose the right crowdfunding agency for his projects The role of improved research and marketing for successful business Links ALVA's Kickstarter Campaign Ultimate Lens Hood's Website Harry Potter and the Sorcerer's Stone Audio Book Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host Roy Morejon, president and founder of Enventys Partners. The world's only turnkey product launch company that has helped over 2000 innovations successfully raise over 400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor Product Type, a 300,000 member crowdfunding media site and newsletter, that's generated millions of dollars in sales for over a thousand top-tier projects since 2017. Check out productype.co to subscribe to the weekly newsletter, now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today is going to be a super special episode because we are talking with the one and only Mr. Josh Smith co-founder of End2end Development, and someone who has just launched or worked with their 26th Kickstarter campaign, that's right, 26th. Josh has been an OG of the Kickstarter community. He's been a creator since 2015. He's amassed tens of thousands of backers, helping raise over two and a half million for all of his projects that he's worked on. Some of those things you've definitely seen before from his first one with The Titanium Hex-Bit Driving Ring, to Fidget Spinner Wallet to EDC tools and backpacks, coffee products to camera equipment. And now he's back with the 26th campaign ALVA, which already has hundreds of backers midway through the campaign. So Josh, I am super excited to have you on the show today. Josh Smith: No, thank you very much for having me. Roy Morejon: So let's talk background what's you to first off becoming an entrepreneur? Josh Smith: Sure. That's a great question, my dad, essentially. Growing up, my dad ran a company in the offshore oil industry. He'd worked for several companies over the years and identified areas that they weren't fulfilling. And they'd go out on job in foreign countries and there'd be requirements and things that were missing and all these little ideas formed. So he set up his own company, fulfilling those needs, designing bits and pieces to service those areas. And for me growing up, he'd fly off for two weeks to some far flung country that nobody that I knew would would go to, especially not a holiday.

In this episode of Art of the Kickstart, we interviewed Tomer Soran, the founder of Sable Flow and creator of the Secret Whiteboard. Sable Flow focuses on building a balanced life with an emphasis on productivity and creativity. Their most recent Kickstarter campaign, Secret Whiteboard, exemplifies this. Secret Whiteboard is a hanging art frame that opens with a hinge to reveal a large, double-sided magnetic whiteboard, making any space multifunctional. ​It is designed to help switch between, and separate, work and home life. Learn how Soran's personal experience through working from home during the pandemic helped spark the idea for Secret Whiteboard. Topics Discussed and Key Crowdfunding Takeaways Lessons Soran has learned from his campaign on Kickstarter How Secret Whiteboard improved Soran's life during the pandemic Specifics of Secret Whiteboard's two-year-long developmental process How Soran's company set themselves up for pre-launch success and exceeded their funding goal in the first 48 hours Links Sable Flow's website Secret Whiteboard's Kickstarter Campaign $100 Million Offers by Alex Hormozi Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Roy Morejon: Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor Productype, a 300,000 member a crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out productype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another episode of Art of the Kickstart. Today, I am super excited because I am speaking with the founder of Sable Flow and the creator of the Secret Whiteboard, Mr. Tomer Soran. Tomer, thank you so much for joining us today on Art of the Kickstart. Tomer Soran: Thank you for having me, Roy. It's a pleasure being here and been working with your team. Roy Morejon: Yeah, I am super excited about this product because for one, I'm a whiteboard guy. I am very visual. I need to see everything, but if you look in my office right now, there's just stuff everywhere from Post-it notes to drawings to posters to ideas and all of these things. I think your product solves a lot of my needs because I love artwork as well. I'm married to an artist. So I think this blends well, just specifically for me, I feel like you made it for me, but I know there's hundreds of other people that have backed this campaign with over $150,000 now raised on the Kickstarter campaign a little more than two weeks to go as we're recording this. So let's talk to our audience a little bit about where does this all start and what inspired you to create the Secret Whiteboard? Tomer Soran: Sure. So for those of you listening, to describe the product, the Secret Whiteboard is a large poster frame and a wooden frame. So you can put any art that you'd like. It's got a hinge on the side that lets it open up, and inside is a recessed whiteboard.

In this episode of Art of the Kickstart, we interviewed the Co-Founders of HellaRoller, Chris Knudsen and Ken Frei. HellaRoller is a multi-functional back and muscle roller with an adjustable, expandable core and interchangeable wheels. HellaRoller adjusts to your desired width and can be used on your body in over 100 ways for immediate relief. Learn how Knudsen and Frei turned a simple idea into a completely customized and improved muscle relief experience. Topics Discussed and Key Crowdfunding Takeaways The multiple ways HellaRoller can be used to help relieve pain How Knudsen and Frei's backgrounds played a part in the design development process How a common ailment, a search for a solution and a pandemic led to innovation How the HellaRoller team found success using direct response video in social platforms Links HellaRoller's Kickstarter Campaign HellaRoller's Website The Wright Brothers by David McCullough Titan by Ron Chernow Courage is Calling by Ryan Holiday Discipline Equals Freedom by Jocko Willink Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and Founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, Product Hype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top-tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super excited because I am speaking with the co-founders of HellaRoller, Chris Knudsen and Ken Frei. Chris, Ken, really excited to have you guys on the show and talk all about HellaRoller today. Ken Frei: Thanks for having us, man. We're excited to be here. Chris Knudsen: Thanks for having us. Roy Morejon: Absolutely. Let's tell our audience, give a little bit of background about HellaRoller as if I've never heard it or seen it before. Chris Knudsen: Cool. Ken, you want to take that away or you want me to? Ken Frei: Sure, I'll give a little background. I would love to hear the story, where the idea came from, but quickly HellaRoller is an adjustable, expandable, interchangeable muscle roller. Muscle and back rollers have been around for a long time. Everybody is super familiar with that product, but the thing that makes HellaRoller unique is the fact that it can adjust to any body type and any muscle need so you can reach those hard-to-get-to places. And so you can customize your roller for you depending on where things are sore or not. Ken Frei: We have three different types of rollers that you can attach to the roller. There's your Standard foam roller. There's what we call the Rocky roller, which is designed for pressure point massage. And then we have a patented Precision roller, which is a customer favorite and digs in really deep for those extra sore spots. That's what the HellaRoller is. Ken Frei: Chris,

In this episode of Art of the Kickstart, we interviewed the CEO and COO of Reviiv, Forrest Smith and Tom Sanderson. Reviiv has recently launched its first campaign for Knee Plus, the next generation of at-home light therapy. Knee Plus uses advanced level technology and professional level treatment to provide treatment from the comfort of your own home. Learn how Smith and Sanderson utilized red-light therapy to create a portable and accessible device that delivers relief. Topics Discussed and Key Crowdfunding Takeaways The technical side of red-light therapy and how it led to the creation of Knee Plus How Smith and Sanderson's workforce experience affected the design of their product How Smith and Sanderson's background led them to work together at Reviiv Entrepreneurial insight into the future of crowdfunding Links Knee Plus Indiegogo Campaign The Wealth and Poverty of Nations by David S. Landes Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases. Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and Founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, Product Hype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out producthype.co just subscribe to the weekly newsletter. Roy Morejon: Now let's get on with the show. Welcome to another edition of Art of the Kickstart. Today I am super excited because I am speaking with the gentleman from Reviiv, Mr. Forrest Smith, and Mr. Tom Sanderson, CEO and COO of Reviiv. They are about to bring an amazing product called Knee Plus to the market so I'm super excited to have this conversation today. Forrest, Tom, thank you so much for joining us today on Art of the Kickstart. Forrest Smith: Absolutely. Roy Morejon: Absolutely. So this campaign will be live once this recording comes out, but let's talk a little bit to the audience in terms of the product right, Knee Plus, this is the next generation of at-home light therapy that you guys have developed, advanced technology, professional level treatment from the comfort of your own home. And I think if we've all learned anything during the pandemic, it's so nice to do things at home, especially when it comes to health and wellness. So talk to our audience a little bit about this product as if we've never heard it before. Forrest Smith: Absolutely. Let's, I'll jump in a little bit from the technical side on, it's a light therapy product. We've, we've actually developed this with next generation lasers, which are, are, and without going too far into the, the nerdy weeds on this are vertical cavity surface mission lasers. And it's a, it's a new type of technology. They're, they're a little bit different from some of the lasers that have been used in the past, but because of that, we can, we can use them in ways that are more effective for penetrating joint and muscle tissue for treating inflammation and pain. And we're super excited to bring it out to market because it's something that...

In this episode of Art of the Kickstart, we interviewed Yohan Jacob, the founder and president of Retailbound. Retailbound works to get emerging brands noticed by retail buyers. More importantly, they help these brands maintain a long-term relationship with buyers so they can enjoy sustained growth. In 14 years, they've worked with more than 4,000 product companies. Retailbound has also established a system of preparing brands to transition from crowdfunding to retail. Learn how Jacob's three decades of experience in the industry have allowed him to evolve with and create Retailbound. Topics Discussed and Key Crowdfunding Takeaways Jacob's background, which included a position as a major buyer at Sears and Office Max, led him to create Retailbound How Retailbound helps clients prepare for retail, including creating a go-to-market strategy How Retailbound's market and the audience has changed over the past 14 years What does the path from crowdfunding to retail look like? What is the future of retail? Links Retailbound's Website Retail Bound: Learn How to Sell Your Products to Retailers by Yohan Jacob Winning Ugly by Brad Gilbert  Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am honored to be joined by Yohan Jacob, the founder and president of Retailbound, and if you haven't heard of Retailbound, where have you been? Obviously, you guys have been listening to my show for years now, but Retailbound is an agency that helps emerging brands get into these major retail stores and different sales channels. These guys, Yohan and his team have been around for over 14 years running the business. They've worked with over 4,000 different product companies. Yohan himself has spent three decades, sorry to age you there, sir, in the industry including being a major buyer at Sears, Office Max, and I have been honored to serve as a strategic advisor on his board for the past three years. So Yohan, really excited about the conversation and opportunity to finally get you on my show. Yohan Jacob: Thanks for having me, Roy. Roy Morejon: So let's dive in. Obviously, you've seen it all in terms of products and clients and customers and consumer electronics, hardware, sporting goods, small appliances, STEM toys, you name it, you've seen it, just like we have over here at Enventys Partners, but what's really unique is obviously what your company does. So give our audience a little bit of background in terms of Retailbound and what you guys are doing these days. Yohan Jacob: Sure, definitely. So thanks for the introduction. So Retailbound is a retail solutions agency that helps innovative brands scale and retail. We're not a rep group,

In this episode of Art of the Kickstart, we interviewed the co-founder of Yowel, Steve Krengel.​ ​Yowel is a set of eco-friendly, machine-washable towels that can replace paper towels, save time and money. It was​ co-founded by ​Krengel and his father, Ken Krengel. Their product is an easy way to reduce your dependence on paper towels and be sustainable​ in day-to-day activities.​ Learn how Krengel's personal experience led him and his father to solve a problem many others experience too.​ Topics Discussed and Key Crowdfunding Takeaways Everyday life inspired an innovative product idea. How Krengel's involvement in the design process decreased the overall prototyping process The expected effects of Yowel's sustainability efforts How branding played a role in creating the company's original name Entrepreneurial advice for those looking to launch their innovation Links Yowel's Kickstarter Campaign Inside Steve's Brain by Leander Kahney Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over 1,000 top-tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today we are talking with Steve Krengel, co-founder of Yowel. And Steve, I know we had some technical difficulties, so we're sorry that your father, Ken, couldn't make it on this, but either way I'm really excited to talk to you today and have you on the show. Steve Krengel: You too. Glad to be here, Roy. Thanks for inviting us. Roy Morejon: Absolutely. So, Yowel. This is like a super fun, easy solution, obviously, to make actually a massive dent, I think, in the future. So if you would, give our audience a little bit of background in terms of, what is Yowel? Steve Krengel: Okay. Yowel is basically a way to easily replace paper towels with reusable towels. It's essentially a system that includes a dispenser, towels and a mesh bag. And to allow you to move through the process really easily of just… essentially, you could take your paper towel roll off your roll now, put a Yowel on and you're really ready to start using reusable towels. Roy Morejon: So, I know a lot of us have kids, especially a lot of the listeners out there, and we're always trying to figure out these hacks to optimize our kids' lives or our home lives. And something like this, I think really is going to be beneficial to the planet, which is why I'm really excited about it. As I mentioned before the show, I just got back from a entrepreneurship trip to Greenland. I was really devastated just seeing what's happening to our planet and the melting of all of those things. And I think the beauty of this product really is just something that's so simple that is easy to replace in our lives from the typical paper towel dispenser that we're going through a roll every other day or something like this.

In this episode of Art of the Kickstart, we interviewed Ricardo Bottome, the founder and inventor of TreePod. Bottome, A three-time creator on Kickstarter, has just launched his most recent campaign with his new product that is truly reinventing the hammock experience. TreePod's patented design combines the luxury of a cabana with the portability of a hammock with more space and 5 large windows. Learn how Bottome's previous Kickstarter experience and drive to better his product have helped him re-develop TreePod for his newest campaign. Topics Discussed and Key Crowdfunding Takeaways How Bottome went from struggling to raise funds for his campaign to garnering new interest for his just-launched campaign The challenges the TreePod team faced when redesigning their product The process that led to TreePod's new innovation-launch How Bottome's team went about finding the right channel for their product An introduction to new innovations Bottome's team is pursuing Links TreePod's Campaign TreePod's Website Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Inventus Partners, the world's only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Roy Morejon: Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. Roy Morejon: This show would not be possible without our main sponsor, ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Roy Morejon: Check out producthype.co to subscribe to the weekly newsletter. Roy Morejon: Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am getting the wonderful opportunity of speaking with Ricardo Bottome, the founder and inventor of TreePod. If you don't remember, because I've got so many great listeners out there, Ricardo was on our show almost four years to the date with his original launch of the TreePod. And now he's back. He's going to be a three-time creator on Kickstarter with his new product that is truly reinventing the hammock experience. Roy Morejon: So Ricardo, it is a pleasure to have you back on my show today. Ricardo Bottome: Roy, thank you for having me back. I'm excited to be here again. Roy Morejon: Absolutely. So you're back again. Your company's been through a lot of changes since you've been in the Slackline Industries business back in 2009, and finally you're launching new products. You've got this new product that's coming out on October 6th. Roy Morejon: So tell our audience a little bit about what you've been doing behind the scenes and the new product that's about to launch on Kickstarter. Ricardo Bottome: So yes, let me go a little bit back. I've been outdoor industry for about 30 years. I've designed and manufactured a bunch of different products from footwear to apparel, packs, and 12 years ago, we launched Slacklines, trying to bring the sport into the mainstream. That brought me to the US and it was successful for a while. Ricardo Bottome: During that process, we had the idea… My brother, he was reading an article, we were in the beach and he said, “You know what you could do? You could do a hanging tent.

In this episode of Art of the Kickstart, we interviewed Ryan Wolfe and Aaron Katen, the Co-Founders of NOSU. NOSU is a dual-purpose stainless steel tumbler with built-in cutlery. It's the perfect solution for an active lifestyle. NOSU stands for No Single-Use and can work with hot or cold beverages. With NOSU, everywhere you go, you have a knife, fork, and spoon built right into your water bottle. Learn how Wolfe and Katen spun an everyday simple idea into a convenient and sustainable product. Topics Discussed and Key Crowdfunding Takeaways How one of Wolfe's personal experiences sparked the idea for NOSU The legwork that the NOSU team did before launching their successful campaign The process of prototyping that led to the final design of NOSU How they found the right agency that would be the perfect fit for their campaign Finding a manufacturer to bring their physical product to life Links NOSU Kickstarter Campaign Loonshots by Griffin Creativity, Inc by Ed Catmull and Amy Wallace Originals by Adam Grant Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys partners. The world's only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert, in order to help you take your startup to the next level. This show would not be possible without our main sponsor, Product Hype, a 300,000 member crowdfunding media site, and newsletter, that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out ProductHype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I'm super stoked to be speaking with the co-founders NOSU, Mr. Ryan Wolfe and Aaron Katen. Gentlemen, thank you so much for joining us today on Art of the Kickstart. Ryan Wolfe: Thanks for having us, Roy! Aaron Katen: Yeah, it's awesome to be here. Roy Morejon: Well, it's awesome of the product that you guys have created. So really excited to kind of dive in, you guys have an active Kickstarter campaign. Less than three weeks left on it. You've got over 500 backers, and over 45 grand raised on it. So congratulations on that, as well as getting fully funded on day one, which is always critical. But really want to dive in and talk about the product, as if our audience had never heard of it before. Ryan Wolfe: Yeah, man! This product is unique, and it solved a problem that we kind of faced every day. It's basically a vacuum sealed tumbler, with built-in stainless steel cutlery. So everywhere you go, you got a knife, fork, and spoon built right into your water bottle, everywhere you go. Roy Morejon: You know, I was amazed with some of the stats that you guys had in the video, and it's just compounding in terms of how much we humans waste. 40 billion single use plastic utensils are thrown out every year. And then add on to the fact that 22 billion plastic water bottles on top of that every year. So tens of millions of plastic pieces are just being tossed aside, and hopefully recycled at the end of the day, but it's still finding its way to landfills. So I definitely get the problem that you guys are trying to solve there, but how did you guys decide on tackling it in this part...

In this episode of Art of the Kickstart, we interviewed Chris Lustrino, the Founder and CEO of KingsCrowd. KingsCrowd is the private market's first and only data-driven ratings and analytics platform made to find and track the best startups across every equity crowdfunding platform. Having founded a platform that helps leverage data to support your decision to offer equity over benefits for your crowdfunding campaign, Lustrino's background helps him demystify the equity crowdfunding space. Topics Discussed and Key Crowdfunding Takeaways The main components and elements of KingsCrowd's business structure Lustrino's background and how it contributed to the company's namesake The skills needed to invest in private markets with confidence How KingsCrowd can help enable your startup investing journey Simplified logistics of how KingsCrowd's platform operates Links KingsCrowd KingsCrowd Equity Campaign Losing my Virginity by Richard Branson Screw it, Let's do it by Richard Branson Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and Founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, Product Hype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over 1,000 top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am super excited because I am talking with the one and only Chris Lustrino, the Founder and CEO of KingsCrowd. And if you haven't heard of KingsCrowd yet, what have you been doing? If you're in the crowdfunding space, these guys are the private market's first and only data-driven ratings and analytics platform. So Chris, I'm super excited to have you on the show and talk about all of the cool things that you're doing over there at KingsCrowd. Chris Lustrino: Hey, thanks so much. I think this is going to be a really fun conversation. I'm looking forward to it. Roy Morejon: Yeah, it better be fun, Chris. No. So let's give a little bit of background to our audience because most of the folks that listen are usually in the reward based crowdfunding side, but you've really built out an amazing platform over at KingsCrowd on the equity crowdfunding side. So, if you will give our audience a little bit of background about KingsCrowd. Chris Lustrino: Yeah, absolutely. So if you're into the rewards crowdfunding space, you already understand the idea of, hey, if we can engage potential customers and fans and ambassadors of our business early on, that can really be a catalyst to grow our business. Well, that concept, which is phenomenal, was taken back in 2012 by the government and they created something called the Jobs Act and they said, “Hey, let's not just allow for rewards. What if we could actually enable individuals to be able to own actual equity in these companies in the earliest, earliest days of the organizations?” And so now you have an opportunity as of 2016 to begin raising capital from the general public,

In this episode of Art of the Kickstart, we interviewed Michael Berard, inventor and president of RocketFire. Light any charcoal or wood grill, fire pit, or fireplace in a matter of seconds with RocketFire. RocketFire propels three 2000ºF flames at a 60 degree spread to the center of your charcoal or wood bed for fast lighting and an even spread of flames. Having learned valuable lessons from its first campaign, RocketFire is relaunching its improved fire starter torch on Kickstarter. Topics Discussed and Key Crowdfunding Takeaways How a childhood of tinkering created an entrepreneurial spirit. Key lessons from a lengthy development process. How canceling a Kickstarter campaign wasn't a failure, but rather a step toward success. Whether Berard thinks the average campaign creator should launch solo or enlist help. Links RocketFire Pre-Order Page RocketFire Remedy Video Launch & Scale with Khierstyn Ross Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company, that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor ProductHype, a 300,000 member crowdfunding media site and newsletter, that's generated millions of dollars in sales for over a thousand top-tier projects since 2017. Check out producthype.co, to subscribe to the weekly newsletter. Now, let's get on with the show. Welcome to another edition of Art of the Kickstart. Today I am talking with Michael Berard, inventor and president of RocketFire. Michael, thank you so much for joining us today on Art of the Kickstart. Michael Berard: Hey, thanks, Roy, appreciate you having me. Roy Morejon: So I'm really excited about this product, one, because I love the outdoors, two, I have a fire pit that I use as often as possible, and three, I think this product is absolutely amazing for lots of other things outside of fire pits. But first, before I dive in, let's talk to the audience about what your product is as if I'd never heard it before, what is RocketFire? Michael Berard: Sure, RocketFire is we're saying that the fastest way to start a fire, it's a fire starter that allows you to insert this particular starter into wood or charcoal and start it up in seconds. Roy Morejon: Amazing, so let's talk about your inspiration around RocketFire, where did this all start? Michael Berard: Yeah, so a good, good buddy of mine and I, this was five years ago, we're just sitting around, we were grilling. We were talking about the fact that it was difficult to start a charcoal grill, and he had burned up a couple of electric starters. We had used the chimney, we had used other blow torches. I was actually using a blow torch to start mine at that point. It was just, to us, it was crazy that there was nothing out there that was specifically designed and good at starting a fire. So that's where it started, I'm a son of an engineer and fortunately received some of those skills. So I went back and drew some things up, and took it to a design firm, and five years later we have the RocketFire. Roy Morejon: Yeah, so let's talk a little bit about your background, what led you down this path?

In this episode of Art of the Kickstart, we interviewed the MAÄT 1.0 Legging co-founders, Beth Godfrey and Fiona Devaney. The MAÄT 1.0 Legging is a yoga legging with built-in padding to protect your knees so that every yoga practice can be seamless and distraction-free. Designed with the fit and flexibility of wetsuit padding and the edgy aesthetic of motorcycle gear, the MAÄT 1.0 Legging provides comfort and is made to flatter. Learn how Beth and Fiona raised over $37,000 for their Kickstarter campaign with the support of over 220 backers. Topics Discussed and Key Crowdfunding Takeaways How Fiona's background inspired the design of the MAÄT 1.0 Legging The different ways Beth and Fiona drew inspiration during the design process How the MAÄT 1.0 Legging's Kickstarter campaign transpired Fiona's thoughts on pursuing entrepreneurship An inside look into the product design of the MAÄT 1.0 Legging Links MAÄT 1.0 Legging's Kickstarter Campaign MAÄT 1.0 Legging's Preorder Link Let My People Go Surfing: The Education of a Reluctant Businessman by Naomi Klein The Power of Now by Eckhart Tolle Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to art of the kickstart, the podcast that every entrepreneur needs to listen to before you launch. Roy Morejon: I'm your host, Roy Morejon, president and founder of Enventys Partners. The world's only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week I interview a crowdfunding success story, an inspirational entrepreneur or a business expert, in order to help you take your startup to the next level. This show would not be possible without our main sponsor ProductHype. A 300,000 member crowdfunding media site and newsletter, that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now, let's get on with the show. Roy Morejon: Welcome to another edition of art of the kickstart. Today. I'm super excited because I am talking with co-founders Beth Godfrey and Fiona Devaney. They are the co-founders of MAAT Legging. This campaign actually just launched, so they're super stressed out, but super excited. So I'm really excited to have you guys on the show and talk about this amazing product. So Beth and Fiona, thank you so much for joining us today on the show. Fiona: Thank you for having us. Beth: Yeah, thanks for having us. Roy Morejon: All right. So like I said, you guys just click the button. So how does it feel? Fiona: Relief. I mean, it's exciting, but I feel relief because I mean, Beth is on the west coast, but she was working later. We both worked till really late, just double checking, triple checking, and then this morning got back at it. So it just feels good. I think I'm speaking for all of us. We feel like we did the best we could. We checked everything. We took our time. We did our research and it feels good for me. And I think it's the same for you, Beth? Beth: Yeah, I learned more than I ever thought I could about dimensional weight and international shipping and how that all works. So that's been great. Roy Morejon: Nice. Beth: [inaudible 00:02:13]. Roy Morejon: Let's jump in I guess a little bit and give our audience a little bit of background, right? We're getting ahead of ourselves because we're so excited about the launch, which is active right now on Kickstarter. But let's talk about the product.

In this episode of Art of the Kickstart, we interviewed Kinsey Cronin, Senior Vice President of Business Development at FundAmerica. FundAmerica supports equity or debt-based crowdfunding, where backers invest in part of the company instead of receiving a reward for their contribution. Kinsey has more than a decade of experience managing sales and business development teams, as well as five years of working on the cutting edge of financial technology. Learn how Kinsey's background has allowed her to evolve with crowdfunding over the past five years. Topics Discussed and Key Crowdfunding Takeaways How Kinsey's background led her to work with entrepreneurs The different ways FundAmerica helps entrepreneurs raise capital through equity crowdfunding How equity crowdfunding platforms are growing Insight into the future of equity crowdfunding An inside look into Kinsey's podcast, In Crowd Links FundAmerica's Website In Crowd Podcast's Twitter In Crowd Podcast's Resource Page Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over 1,000 top-tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, we have a return guest from four years ago. We are speaking today with Kinsey Cronin. She is now the Senior Vice President of Business Development at FundAmerica. If you haven't heard of FundAmerica, they are everywhere in terms of the equity crowdfunding side and the true infrastructure leader for FinTech innovators. Kinsey joins us today with now over a decade of experience managing sales and biz dev teams and five years of working on the cutting edge of FinTech. Prior to joining FundAmerica and Prime Trust, where she's at now, she was Director of Business Development at StartEngine, which is one of the leading equity crowdfunding portals. So Kinsey, thank you so much for joining us today on Art of the Kickstart. Kinsey Cronin: Roy, thanks so much for having me back. Roy Morejon: Oh, any time. I think what's really exciting for the conversation today that I'm most excited about is just the overall growth of the equity crowdfunding side. But we'll definitely dive into that in a little bit. But if you would, given your experience in crowdfunding overall, talk to our audience a little bit in terms of your background and what led you to working with entrepreneurs. Kinsey Cronin: Okay. Let's see, my background, I was working with entrepreneurs at a couple of startups, and I got this opportunity to work with hundreds of them at StartEngine, which I loved so much. It was something that I wasn't sure I really was qualified for at the very beginning, because I didn't know a lot about finance, I didn't know a lot about investing or raising capital. But it turns out this new way of doing it was just so different from your standard metho...

In this episode of Art of the Kickstart, we interviewed the co-inventor of DorsiFLEX, Jim Cooper. DorsiFLEX is a one-of-a-kind stretching device that delivers a personalized stretch and strengthens the foot and the calf muscles of individuals. This patented device allows for a variable and adjustable positioning of your foot to achieve a deeper and more effective stretch of all lower leg and foot muscles. DorsiFLEX targets muscles that contribute to plantar fasciitis, Achilles tendonitis, and other lower leg injuries. Learn how DorsiFLEX raised nearly $100,000 with the support of over 800 backers as their Kickstarter campaign starts to wrap up. Topics Discussed and Key Crowdfunding Takeaways Insight into how Jim's personal medical history led to the invention of DorsiFLEX How DorsiFLEX used market validation tests to prepare for their Kickstarter launch The different ways DorsiFLEX strengthens foot and calf muscles of individuals How DorsiFLEX went about the process of developing prototypes Takeaways from launching DorsiFLEX on Kickstarter Links DorsiFLEX's Kickstarter Campaign Good to Great: Why Some Companies Make the Leap and Others Don't by Jim Collins How The Mighty Fall: And Why Some Companies Never Give In by Jim Collins DorsiFLEX's Website Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and Founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. Roy Morejon: This show would not be possible without our main sponsor, ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over 1,000 top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I'm super excited because I am speaking with the co-inventor of DorsiFLEX, Mr. Jim Cooper. Jim, thank you so much for joining us today on Art of the Kickstart. Jim Cooper: Roy, thank you for having me. It's great to be here. Roy Morejon: Yeah, it's my pleasure, honestly. I think you've created a truly innovative product. A truly, again, one-of-a-kind stretching device that delivers this deep, personalized, effective stretch and strengthens the foot and the calf muscles of individuals. You've got an active Kickstarter campaign that's about to wrap up. You've got about $89,000 in funding with hundreds of backers that have come in. So if you would, Jim, give our audience a little bit of background about your product as if we've never heard it before. Jim Cooper: That's great. You got two hours? No, I'm just kidding. So the DorsiFLEX was invented by me for me because I was, like many people, suffering from plantar fasciitis, which is an inflammation of the arch of your foot where it inserts into your heel. Unlike most people, I had it bilaterally. So I had it in both feet at the same time, Jim Cooper: I was doing everything that the physical therapist and the doctor told me to do. Wear the orthotic, take the shot, take the anti-inflammatories, do all the stretching, sleep in the boot and nothing was working.

In this episode of Art of the Kickstart, we interviewed Hjalmar and Lorenzo, game designers, owners, and everything in between for Horrible Guild. They've produced various creative games, including Railroad Ink, Dragon Castle, King's Dilemma, and most recently, Tiny Turbo Cars, a frantic racing game where you use sliding puzzles to program the movements of your remote-controlled toy cars. Hjalmar and Lorenzo have also supported the crowdfunding community as super backers by helping fund over 144 different projects. Learn how their company Horrible Guild raised over two million euros over the course of their 7 campaigns. Topics Discussed and Key Crowdfunding Takeaways Insight into how to build a community centered around your product The different ways direct contact with backers helped Hjalmar and Lorenzo find success How Hjalmar and Lorenzo decided to use Kickstarter as their crowdfunding platform Lessons the Horrible Guild Team learned over the course of launching 7 products Advice on how to launch a board game on Kickstarter Links Horrible Guild's Website Dungeon Fighter by Horrible Guild Kickstarter Campaign Tiny Turbo Cars by Horrible Guild Kickstarter Campaign Horrible Guild's Facebook Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners. The world's only turnkey product launch company that has helped over 2,000 innovations, successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, we are speaking with some super backers and some super creators. We are talking with Hjalmar and Lorenzo, game designers, owners, et cetera of the company, Horrible Guild. So they have raised in total for their seven campaigns over two million euros. Not only have they created seven campaigns, but they've also supported the crowdfunding community as a super backer supporting over 144 different projects. So you've probably seen some of their super famous games that are out there, Railroad Ink, a recent one, Dragon Castle, King's Dilemma, as well as another recent one, Tiny Turbo Cars, just some really creative projects. So Hjalmar and Lorenzo, thank you for joining us today on Art of the Kickstart. Lorenzo: Thanks to you, Roy. It's a pleasure to be here for us. Hjalmar: Thanks. Roy Morejon: Absolutely. So I've got to go and jump back a little bit, Lorenzo. Let's tell the audience a little bit about your background as the owner. What led you to being an entrepreneur and finding and founding this company? Lorenzo: Well, it started back in 2009, and it was a different company. I was studying in university, and with a friend, we decided to try to make game. It was just for fun at the time, and the company was Chronic Creations. It's a company that still exists, and game after game, things started to grow a little bit. In the beginning, was super hard, and in 2014,

In this episode of Art of the Kickstart, we interviewed the founder of the Elevated Craft Cocktail Shaker, Adam Craft. Elevated Craft Cocktail Shaker is an innovative tool meant to elevate every home bar. The Elevated Craft Cocktail Shaker includes a leak-proof design, a 6 oz. integrated top, and the ability to stay cold for 24 hours.  With this shaker, you'll get the perfect pour every time you shake it up. Learn how Adam raised almost half a million dollars on Kickstarter and generated more than $2.5 million in sales over the past two years. Topics Discussed and Key Crowdfunding Takeaways How Adam prepared for the launch of his Kickstarter campaign Insight into Adam's background in product design and engineering The different ways The Elevated Craft Cocktail Shaker was presented on Kickstarter, Indiegogo, Kickbooster and Amazon How Adam transitioned from his Kickstarter Campaign to Indiegogo's Indemand program Advice Adam has to offer on launching your first product on Kickstarter Links Elevated Craft's Website The Elevated Craft Cocktail Shaker Kickstarter Campaign Profit First for Ecommerce Sellers: Transform Your Ecommerce Business from a Cash-Eating Monster to a Money-Making Machine Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over 1000 top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am joined with the founder of the Elevated Craft Cocktail Shaker, Mr. Adam Craft. Adam, thank you so much for joining us today on Art of the Kickstart. Adam Craft: Yeah. Thanks for having me. Happy to be here. Roy Morejon: Yeah. Super stoked to finally get you on the show. It seems like many, many moons ago that you launched your original Kickstarter campaign, raising almost a half a million dollars on Kickstarter, and then over the last two years, you've been in demand over on Indiegogo, and you've now done over $2.5 million in sales, shipping I think over 50,000 of these products out to the backers, so really excited to have you on the show. But before I get ahead of myself, which I typically love to do on these shows, let's tell the audience a little bit about your background in terms of what led you to creating this product and being an entrepreneur. Adam Craft: Yeah. So my background's product design. And prior to starting Elevated Craft, I had a product design and engineering consultancy. And so I was exposed to a lot of different types of products, anything from toys to medical devices. And then what kind of led to the cocktail shaker idea was that I designed a series of vacuum insulated water bottles for somebody, so it gave me exposure to the engineering behind that. In that process, made trips to China, going to those factories, and then ultimately kind of started the shaker as just a side gig and ...

In this episode of Art of the Kickstart, we interviewed Hannah Brennen and Mark Coombs, the founders of the Sleepout Curtain. The Sleepout Curtain is a patented, portable OEKO-TEX® 100% blackout curtain that blocks light and installs anywhere for better sleep. Light enough to fold up and take with you anywhere, this curtain is also the first portable blackout curtain that installs on windows in seconds. Learn how Hannah and Mark prepared for the launch of their campaign that, in less than a week, has already raised over $102,000 with the support of more than 800 backers. Topics Discussed and Key Crowdfunding Takeaways The pre-launch campaign planning that allowed Sleepout to raise over 6-figures in less than a week How Hannah and Mark's experiences with insomnia and tech served as the inspiration for the Sleepout Curtain Insight into the Sleepout Curtain prototyping process from testing suction cups to using negative reviews for feedback How the relationship between sleeping in cool, dark environments and melatonin production makes the Sleepout Curtain a great tool for getting a good night's sleep How seeking out mentors positively impacted Hannah and Mark's experience the Sleepout Curtain Advice Hannah and Mark have to offer new entrepreneurs when creating landing pages and utilizing Facebook ads Links The Sleepout Curtain's Kickstarter Campaign The Sleepout Curtain's Website Measure What Matters by John Doerr Trillion Dollar Coach by Eric Schmidt, Jonathan Rosenberg and Alan Eagle Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Roy Morejon: Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, ProductHype, a 300,000-member crowdfunding media site and newsletter that's generated millions of dollars in sales for over 1,000 top-tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I am super stoked to be speaking with Hannah Brennen and Mark Coombs, the founders of the Sleepout curtain. Today is going to be a special episode, because their campaign is about to launch within the next 24 hours, so you're catching them at a really good time where they've caught up on all their sleep. Just kidding. But they're about to launch, click the button on Kickstarter. So Hannah, Mark, thank you so much for joining us today on Art of the Kickstart. Mark Coombs: Yeah, just a huge privilege to be here, and thank you so much for having us, Roy. Roy Morejon: Well, it's my privilege. So let's dive in. I know I usually begin these interviews talking about the product and all of that, but I think it's important, for this show, to talk about both of your backgrounds and what led you down this entrepreneurial path and led you to be entrepreneurs. So if you would, let's start at the beginning and take it back to the beginnings of how you guys began your entrepreneurial journey together. Mark Coombs: Yeah, for sure. So I can start with that. I've had a couple of careers already in my age.

In this episode of Art of the Kickstart, we interviewed Bjorn Ekeberg, Head of Brand and Marketing at Recharge Health. Recharge Health has taken red light therapy—light at specific red and near-infrared wavelengths clinically proven to trigger a physiological healing response in the body—a step further by creating FlexBeam, a state-of-the-art therapeutic device that can be used by anyone, anytime, anywhere. FlexBeam offers a targeted application of red and infrared light, which works directly where it's needed to help the body relieve pain, repair cells and recover faster. Learn how Bjorn raised over $1.5 million with the support of almost 4,000 backers for their IndieGoGo campaign. Topics Discussed and Key Crowdfunding Takeaways The strategy that allowed Recharge Health to raise over $100,000 in the first 24 hours How Bjorn's screenwriting and storytelling background helped FlexBeam's marketing efforts How Recharge Health dealt with skewed expectations from first-time backers Why Bjorn decided to use IndieGoGo for their campaign over Kickstarter How FlexBeam's IndieGoGo campaign attracted a large demographic Advice for startups looking for press coverage Links FlexBeam's Indiegogo Campaign FlexBeam's website How to Change Your Mind by Michael Pollan Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups, to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, President and Founder of Enventys Partners. The world's only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert, in order to help you take your startup to the next level. This show would not be possible without our main sponsor, ProductHype, a 300,000 member crowdfunding media site and newsletter, that's generated millions of dollars in sales for over 1,000 top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Roy Morejon: Welcome to another edition Art of the Kickstart. Today, we are talking with Bjorn Ekeberg, Head of Brand and Marketing at Recharge Health. Now, if you haven't heard of Recharge Health, where have you guys been? This campaign ran last year and is still currently active over on Indiegogo for the FlexBeam product. And FlexBeam is this truly revolutionary recovery device that helps relieve, repair, recover faster, with the world's first targeted red light therapy device. So, this product's been in development for years. It's finally shipping. So, Bjorn, really excited to finally be able to get you on the show. I know you've been busy. Bjorn Ekeberg: It's a pleasure to be here. Thank you. Roy Morejon: Yeah. So, let's tell our audience a little bit more about the product, as if they'd never heard it before. So, what is Recharge and what is FlexBeam? Bjorn Ekeberg: Yeah. That's been an interesting challenge to work with this, is to tell people that there actually is a technology that's been around for a long time. That's been developed for over decades, scientifically and clinically shown that light at certain wavelengths do trigger physiological responses in the body. And to know this thing existed, this technology is out there and to work with a product that's actually the first one to design it for use on the human body, as a wearable. So, to actually, to be able to show it to people as though it's a bra...

In this episode of Art of the Kickstart, we interviewed Dylan Robertson and Mitchell Coburn, the founders of Respira, an air-purifying garden that takes care of itself. Respira's design is rooted in nature, and backed by technology. Dylan and Mitchell focused on designing healthier indoor spaces by connecting them to nature and improving indoor air quality. Learn how Dylan and Mitchell raised over $240,000 with more than 300 backers for their Kickstarter campaign. Topics Discussed and Key Crowdfunding Takeaways Insight into what led to the creation of Respira How Dylan and Mitchell named Respira Why Dylan and Mitchell chose Kickstarter for their campaign How Respira's campaign would have looked different if they could do it again Advice Dylan has to offer about finding a successful path for your product Links Respira's Kickstarter Campaign Meditations for Men Who Do Too Much by Jonathon Lazear Respira's Website Respira's Instagram Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch I'm your host, Roy Morejon president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor ProductHype, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now let's get on with the show. Welcome to another edition of Art of the Kickstart. Today I am joined with a tag team. I've got Dylan Robertson and Mitchell Coburn, the founders of Respira. Dylan, Mitchell, thank you guys for joining us today on Art of the Kickstart. Dylan: Thank you, Roy. We appreciate you allowing us on here to share our story. Mitchell: Pleasure to be here. Roy Morejon: Yeah, so I absolutely love these sorts of products. We spend so much time indoors, right? Like everybody, I think you guys said in your Kickstarter campaign video, we spend about 90% of our time indoors and you guys have truly created a beautiful air purifying garden that is self maintenance-free basically. So I'm really interested to hear both of your backstories and what led you to creating this product and being entrepreneurs. Dylan: Definitely. So it all began probably about seven years ago when Mitch and I met each other at university, we were both in the real estate and housing program at the University of Guelph and just got on really well. My hallmate at the time, well I was living in Oakville, Ontario, and he mentioned he had a buddy from his hometown that reminded me or reminded him of me and ended up being Mitch himself. And this is definitely not our first business we've started. It's one of maybe five, the previous four have all failed, but we picked up our bumps and bruises together, starting different businesses and mainly in the door to door industry where we were knocking doors and selling smart home technology. And that's where we realized we were both very into sales, business development and owning the architecture of our own destiny and creating our future ourselves and one thing led to another and Mitch asked me if I wanted to jump into business and take anoth...

In this episode of Art of the Kickstart, we interviewed Mike DeGrazia, founder and CEO of iGrip Technologies. Looking to solve a problem a lot of Americans and grocery shoppers all around the world have experienced, Mike designed SaniGrip. Designed as a shopping cart handle cover, SaniGrip is a silicone-based sanitary solution to dirty shopping cart handle problems. Learn how Mike is spreading the word about SaniGrip, with only nine days left in his Kickstarter campaign. Topics Discussed and Key Crowdfunding Takeaways Insight into how Mike's first job at a private equity firm kickstarted his career as an entrepreneur How the pandemic influenced the idea and design of SaniGrip Why SaniGrip is a better hygiene solution than a disinfecting wipe How and why iGrip Technologies plans to use direct marketing to introduce SaniGrip to retail stores Some of the challenges Mike had to overcome to make SaniGrip a reality Links SaniGrip Kickstarter Campaign iGrip Technologies Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. Roy Morejon: I'm your host, Roy Morejon. President and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a Crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. Roy Morejon: This show would not be possible without our main sponsor, Product Type. A 300,000 member Crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out ProductType.co to subscribe to the weekly newsletter. Roy Morejon: Now, let's get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, we are joined by Mike DeGrazia, founder and CEO of iGrip Technologies. Currently Mike's got a product out on Kickstarter right now called SaniGrip, which is an amazing sanitary solution for shopping cart handles. So, really excited to have you on the show Mike, thank you so much for being here. Mike DeGrazia: Of course. It's great to be on happy to introduce the product and tell a little bit more about myself. Roy Morejon: Yeah, let's do that because I think you've truly solved a true real-world problem that all of us have dealt with not only over the past year, but for previous years of any time you start going to the grocery store, just that question mark, of what's on this shopping cart? What's on the handle there? So, let's talk a little bit about that inspiration and where it began. Mike DeGrazia: Yeah, of course. No, it's definitely a problem that a lot of Americans and even grocery shoppers all around the world have experienced. It's dealing with the public shopping cart handles where you don't know how many germs and bacteria are presently on that current shopping cart handle. And, especially given the current pandemic that we're in, I felt like there was definitely a need for this product. And I mean, this is something that can help keep everyone safe while doing their daily shopping errands. And, more specifically, most of these parents that travel around and do these errands with our kids in the car. Mike DeGrazia: It's just a great way to keep their kids clean. And I know some of these children, young children like to bite and lick on these shopping cart handles.

In this episode of Art of the Kickstart, we interviewed "Sneaker" Steve Patiño, CEO and founder of Ales Grey. Looking to support the more comfortable, effortless lifestyle that thrived during the pandemic, Steve developed the Ales Grey Rodeo Drive Slip-On. This slip-on is the world's first recycled, sustainable clog. Learn how Steve surpassed his active Kickstarter funding goal by more than 70% with the support of over 130 backers. Topics Discussed and Key Crowdfunding Takeaways How Ales Grey's mission-driven mindset influenced the idea of the Rodeo Drive Slip-On Steve's inspiration behind the brand and the namesake of the company Insight into how Steve's first sneaker store job kickstarted his career in this industry How Ales Grey designed and prototyped the Rodeo Drive Slip-On Background into Ale Grey's partnership with XL Extralight in Italy's "Difference Makers" program Links The Ales Grey Rodeo Drive Slip-On Kickstarter Campaign The Power of a Positive No by William Ury Tools of Titans by Tim Ferriss Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups to “Art of the Kickstart,” the podcast that every entrepreneur needs to listen to before you launch. I'm your host, Roy Morejon, president and founder of Enventys Partners, the world's only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Roy Morejon: Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, Product Type, a 300,000 member crowdfunding media site and newsletter that's generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out product Hype.Co to subscribe to the weekly newsletter. Now, let's get on with the show. Roy Morejon: Welcome to another edition of “Art of the Kickstart.” Today, I'm super excited because I am speaking with “Sneaker” Steve Patiño, CEO, founder of Ales Grey. And if you haven't heard of this product, it is truly amazing because it is the first recycled sustainable slip-on. Also, it looks to be one of the most comfortable, durable, lightweight, sustainable clogs ever. So “Sneaker” Steve, Mr. Steve Patiño, thank you so much for joining us today on “Art of the Kickstart.” Steve Patiño: Aw, thank you, Roy, so much. It's an honor to be on “Art of the Kickstart,” and I wish I had you in the video because that was an incredible introduction. I love it. Roy Morejon: Yeah, I nailed it. So, usually, I don't do that, but no, that was wonderful. And I'm super excited to speak with you because I mean, you truly are a global footwear expert, right? I mean, you've got 25 years plus now of experience working on all sides of the footwear industry from DC shoes to other places. And now, you've got this amazing product that you've brought to market on Kickstarter, which the world is going to be made aware of now with this show. Roy Morejon: So let's talk a little bit about this product as if I've never heard of it or if our audience has never heard of it. Where did it start, and what inspired you to create this product? Steve Patiño: Well, thank you. Absolutely. The way that the product started and the whole concept for it was in 2019, prior to the start of the pandemic, we were approached by a company named [inaudible 0:00:02:25] or light in Italy, who is the pioneer and leading manufacturers in injected foam material in the world.

In this episode of Art of the Kickstart, we interviewed two-time Kickstarter creator and the inventor of multiple products, Sam Wechsler. Looking to reduce the number of cooking gadgets in his home, Sam developed innovative kitchen tools, such as CoffeeClip and TeableSpoon, to save space and time. The CoffeeClip and TeableSpoon are measurement devices built into clips and spoons for all your coffee and baking needs. Learn how Sam, supported by 300 backers, surpassed his initial Kickstarter funding goal of $10,000 for CoffeeClip, Spoontula and TeableSpoon XL6. Topics Discussed and Key Crowdfunding Takeaways How Sam's engineering mindset transformed throughout his entrepreneurial career The design inspiration and prototyping process behind CoffeeClip and TeableSpoon XL6 Insight into how Sam's childhood kick-started his entrepreneurial spirit How Amazon is expected to turn business around for Sam​ after a net loss What, according to Sam, is the big picture business concept behind his culinary multi-tools Links Teablespoon's Website The CoffeeClip The Spoontula TeableSpoon XL6 CoffeeClip, Spoontula & TeableSpoon XL6: cooking simplified Kickstarter Campaign Sapiens: A Brief History of Humankind by Yuval Noah Harari Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers by Alexander Osterwalder Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I’m your host Roy Morejon, president and founder of Inventus partners. The world’s only turnkey product launch company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week I interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor ProductHype, a 300,000 member crowdfunding media site and newsletter that’s generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out producthype.co. Just to subscribe to the weekly newsletter. Now let’s get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today I’m honored to be joined with Sam Wechsler, the two-time creator on Kickstarter and the inventor of multiple products. First campaign was the tablespoon XL first campaign, and now recently just finished with the coffee clips, spoon chiller and the tablespoon XL6 to simplify the cooking experience. So Sam I’m really excited to have you on the show today. Thank you for joining me. Sam Wechsler: Hey. Thank you Roy. Glad to be here. Roy Morejon: So yeah Sam, we’ve been working together for a long time, but I really want to know and I think our audience wants us to start about… Let’s talk about your background and what led you to being an entrepreneur. Sam Wechsler: That’s a good question. Okay. My background is in engineering actually, electrical engineering. And I’ve always been an entrepreneurial person since I was about seven years old. Yeah. The first time… I still remember the first time I ever sold anything and that was at an agricultural fair. When I was about seven my dad had burpee seeds. We lived in Southeast Pennsylvania, near burpee seed company and he got burpee seeds and my brother and I would sell the seed packets for a dollar a piece at the agricultural fair. And ever since then I thought it’s kind of neat to sell stuff.

In this episode of Art of the Kickstart, we interviewed founder and chief product tester of Amabilis, Brian Abrams. For the past 25 years, Brian has been designing premium apparel and gear for the men and women of our most elite military forces and those that respond first. Fully funded in six hours, the Responder Lite Tactical Chore Jacket and the Primaloft Shirt-Jac Kickstarter campaign is Brian's fourth successful Kickstarter campaign. Learn how Brian surpassed his funding goal by over 249% with 217 backers. Topics Discussed and Key Crowdfunding Takeaways What Kickstarter changes Brian has noticed since the launch of AMABILIS' first product, the Dave Jr. Duffel Bag How Brian applied his 25-years of experience designing special operations products to creating AMABILIS' two tactical inspired jackets The opportunities available for international crowdfunding, along with advice for international shipping How AMABILIS has achieved a very high repeat customer buy rate What, according to Brian, is the most important factor in having a successful Kickstarter campaign Links AMABILIS Website AMABILIS' Two Tactical Inspired Jackets on Kickstarter Forging An Ironclad Brand: A Leader's Guide by Lindsay Pedersen Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript   Roy Morejon: Welcome Entrepreneurs and Startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon president and founder of Inventus Partners. The world’s only Turnkey Product Launch Company that has helped over 2000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, in inspirational entrepreneur or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor ProductHype, a 300,000 member crowdfunding media site and newsletter that’s generated millions of dollars in sales for over a thousand top tier projects since 2017. Check out ProductHype.co to subscribe to the weekly newsletter. Now let’s get on with the show. Roy Morejon: Welcome to another edition “Art of the Kickstart”. Today I am honored to be joined by Brian Abrams, founder and chief product tester of Amabilis. Brian, thank you so much for joining us today on Art of the Kickstart. Brian Abrams: My pleasure, Roy, thank you so much for the invitation. Roy Morejon: Absolutely. So Brian, you’re a well accomplished man, 25 year veteran, you’ve been designing premium apparel and gear for men and women and you know, for the elite military forces and those that respond first. So really honored to have you on the show and talk about your fourth Kickstarter launch. That’s active today. The two tactical inspired jackets that are out there, the chore jacket, which I think is a personal favorite of mine because I’ve never seen a chore jacket before in my life, but also this shirt Jack, which is this new puppy, and I love your tagline in terms of it being built for work play and every day. Roy Morejon: So super excited to have you on the show. Let’s dive in, in terms of talking about one you’re in the elite category, just for running for Kickstarter campaigns now, but let’s talk about the campaign that’s active right now in terms of the tactical chore jacket and the PrimaLoft Shirt Jack, what was the inspiration behind those products to launch? Now your fourth campaign on Kickstarter. Brian Abrams: Well, they were a little bit different for each product, the Responder Light. When you hear the word Responder Light,

In this episode of Art of the Kickstart, we interviewed CEO of Thomas and Darden, Nathan George. Nathan is the creator of Kube4, a premium portable, wireless, and waterproof entertainment system. Kube4 has recently crossed over $100,000 raised on Kickstarter, putting it in the top 4% of all Kickstarter campaigns. Topics Discussed and Key Crowdfunding Takeaways Nathan's entrepreneurial start from selling Airheads at the bus stop to real estate to founding KubeSound How Nathan went from wanting to sell Kube4 out of the back of a trailer at football games to being featured as a top product by WIRED magazine What prep work the KubeSound team did in advance of their launch How Nathan and his team decided which features to include and optimize with the Kube4 Advice for entrepreneurs looking to make partnerships Links Kube4 on Kickstarter KubeSound Website Zero to One by Peter Thiel Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome, entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, President and Founder of Enventys Partners, the world’s only turnkey product launch company that has helped over 2,000 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor, Product Hype, a 300,000 member crowdfunding media site and newsletter that’s generated millions of dollars in sales for over a thousand top-tier projects since 2017. Check out producthype.co to subscribe to the weekly newsletter. Now, let’s get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I am talking with the CEO of Thomas and Darden, Nathan George, the creator of Kube4, a premium portable entertainment system. Nathan, thank you so much for joining us today on Art of the Kickstart. Nathan George: Sure, thanks for having me, Roy. Roy Morejon: Really excited about today’s conversation. I think it would be prudent for me to jump in and say let’s talk a little bit first about your background because you’ve seen and done a lot of things, and been very successful with many things. What’s led you to this point and what led you to start as an entrepreneur? Nathan George: I don’t know. I think it goes back to even early days where I was always trying to figure how to make money. I didn’t have a lot growing up, whether it was trying to sell Airheads and Blow Pops at the bus stop, to making a self-sustaining hamster and durable business. I was running ad pack routes at 10 years old to get my first job as soon as I created 14 or 15 running inventory and stock boy for Finish Line. I started early just looking for ways to make money so I can buy a bicycle or anything else like that to get around. Roy Morejon: Talk a little bit about your current businesses or adventures in the entrepreneurial world. Nathan George: I think that that mindset is kind of always been around for me. I thought I was always destined to be an academic and be a professor, so my background’s in math and physics. I worked at Los Alamos National Labs and NSA. When I was at Berkeley after my first year, I got an email for a summer job to work with a startup hedge fund. I came in and ended up being brought on to build out the whole research team. I was hiring graduated PhDs from I’ve League to come work for me and I was a first-year student.

In this episode of Art of the Kickstart, we interviewed Warren Tuttle, whose new book titled Inventor Confidential: the Honest Guide to Profitable Innovation, is a number one bestseller on Amazon. Warren Tuttle is the President of the United Inventors Associations and in his book, shows inventors a better way to monetize their product. Topics Discussed and Key Crowdfunding Takeaways Warren's entrepreneurial start from having a paper route to owning a food business with actor Paul Newman to writing a book In which ways the process of working with inventors have changed over time How the patent industry has changed in recent years In which ways launching a book is similar to taking a product to market The top 5 things inventors should be aware of before taking a product to market What the future of inventing looks like Links Inventor Confidential: the Honest Guide to Profitable Innovation by Warren Tuttle  Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim Outliers: The Story of Success by Malcolm Gladwell The Game-Changer: How You Can Drive Revenue and Profit Growth with Innovation by AG Lafley Bad Blood: Secrets and Lies in a Silicon Valley Startup by John Carreyrou Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon Welcome entrepreneurs and startups to Art of the Kickstart, the podcast that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company that has helped over 2,00 innovations successfully raise over $400 million in capital since 2010. Each week, I interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level. This show would not be possible without our main sponsor Product Hype, a 300,000 member crowdfunding media site and newsletter that’s generated millions of dollars in sales for over 1,000 top tier projects since 2017. Check out ProductHype.co to subscribe to the weekly newsletter. Now let’s get on with the show. Roy Morejon Welcome to another addition of Art of the Kickstart. Today is a very special day, because we are interviewing someone who has been helping the inventor community for decades. I don’t want to date you, but Mr. Warren Tuttle, he has overseen the open innovation product programs for several industry leading companies including Lifetime Brands, you’ve likely heard of lots of their products from Farberware to Kitchen Aid, as well as the power tool industry with Techtronics, as well as the direct response television. Warren has been out there, he’s been the person behind the launches of several highly successful consumer products. He interacts and has helped hundreds of thousands of inventors over his years. He’s been a part of over 100 different licensing deals, and his products that he’s worked with have done over $1 billion in retail sales. Roy Morejon So it’s an honor to have you, sir, Warren Tuttle on the show today. Thank you for joining us. Warren Tuttle Hey, Roy. Thanks so much for the kind intro and it’s great to be here. Roy Morejon Warren, we’ve been working together for a long time, been part of the board on the United Inventors Associations, which is the only national 501C-3 nonprofit out there with truly the highest of ethical standards that are trying to help inventors through our education, our advocacy,

Welcome to another episode of Marvins World,this is a podcast, where Marvin meets unique and interesting people. The point of the podcast is to provide an entertaining show with invigorating discussions. Our guest today is Roy Morejon, and Roy is the founder of Command Partners and co-founder of Enventys. Roy built Command Partners to the largest crowdfunding agency in the world. They have helped launch over 750 crowdfunding campaigns, raised over $160 million in pre-sales for products and had 17 clients on Shark Tank. To find out more about Roy, you can go on his companies website at https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbFNyM2pQVXk4dmlubEtXUjFCQTFsYjd1ZllLQXxBQ3Jtc0tsamhqZUxfWWF6RWw5R2hXUXRMSjg2ZEZtQ2ozRE9KZVJSX0lMOFlKMU52QldlM0F2MFdBcXJjNU9ZMEZDSU42eE5uWjcyT0p4akJ4SWFQaEhfZG1XcHM2MnlVUDl3MmlkYmR2WVF1ejExcndkRG9qQQ&q=https%3A%2F%2Fenventyspartners.com%2F (https://enventyspartners.com/) or at​https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbGFmaGVQQlk0cWNiVGxkU2lPcnM3bmI1V3BlZ3xBQ3Jtc0tsSVJNQmNSNUZyMWd2bG5WOWlPM2R0SGtIcEplcHVNcktsNHFGYU1CNHNkejhKVk40TVJvb2oxa1djb2NJckFzZ0x5Z3FNdjhfaU5vbzFiSE9vX2Jtemdxams0RkRPUkczTXpBbzNtUk52XzM4aXY1Yw&q=https%3A%2F%2Froymorejon.com%2F (https://roymorejon.com/). Also, you can listen to him on his podcast at https://artofthekickstart.com/. To find out more about the Marvins world podcast you can reach us on Spotify at https://spoti.fi/3gvhosj and Apple podcasts at https://apple.co/2YSGAD6. Find me on social media at riceandchips1 on Facebook, Tiktok, Instagram , Twitter and Youtube.

In this episode of Art of the Kickstart, we interviewed Sierra Green, the on-camera host and content creator for Movo WebMic. Movo WebMic HD Pro is an all-in-one HD webcam, mic, and LED light that allows you to be seen, be heard, and look good. Learn how the Movo WebMic team has raised over $462,000 from over 3,100 backers with two weeks to go in their Kickstarter campaign. Topics Discussed and Key Crowdfunding Takeaways How COVID-19 inspired Movo Photo, a microphone company, to create high-quality technology products for working from home Why high sound quality is especially important to the team at Movo WebMic How backers helped Movo WebMic decide to roll out a lens cap, a stand, a clamp, and certain colors What led Movo Photo to work with an agency like Enventys Partners What's in store for the future of Movo Photo—from new products to pushing their products to big box stores Links Movo WebMic HD Pro on Kickstarter Movo Photo Website Jab, Jab, Jab, Right Hook by Gary Vaynerchuk Principles: Life and Work by Ray Dalio The Lean Startup by Eric Ries Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome to Art of the Kickstart, your source for crowdfunding campaign success. I’m your host, Roy Morejon, president of Enventys Partners, the top full service turnkey product development and crowdfunding marketing agency in the world. We have helped startups raise over $100 million for our clients since 2010. Each week, I’ll interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level with crowdfunding. Art of the Kickstart is honored to be sponsored by Gadget Flow. The Gadget Flow is a product discovery platform that helps you discover, save, and buy awesome products. It is the ultimate buyer’s guide for luxury gadgets and creative gifts. Now let’s get on with the show. Roy Morejon: Welcome to another edition of Art of the Kickstart. Today, I’m super excited because I am speaking with Sierra Green, the on-camera host and content creator for Movo Mic. And if you have not seen it yet, Movo Mic HD Pro all-in-one HD webcam mic, LED light, currently active on Kickstarter. It’s raised over $462,000 with over 3,100 backers with two weeks ago. Sierra, thank you so much for joining us today on Art of the Kickstart. Sierra Green: Awesome. Thank you so much for having me. I am so excited to be here and, wow, that was so exciting hearing you read those numbers out loud, because I’ve been watching it. We’ve been watching them for a bunch, several days now, so it’s very exciting. Roy Morejon: Yeah, no. The team over here is super excited to be working with everyone at Movo WebMic, excuse me. And obviously the success of the campaign is really inspirational I think for a lot of people from the content creators of the worlds, the filmmakers, photographers, musicians, et cetera, all artists trying to create. And I think that’s what this product does so well. So I’m really excited to kind of dive in and learn about the story and what was the inspiration behind the creation of Movo WebMic. Sierra Green: Absolutely. This product we are so excited to be launching because it is something that has come in a time of need. And this time is so unique with this pandemic that we’ve all had to live through. The first idea for this product came around March, 2020, so exactly about a year ago, when everything shut down out of nowhere and all of a sudden everybody was working from home. All of a sudden there was Zoom meetings were introduced and everything was re...

Roy Morejon is the President and Co-founder of Enventys Partners, a product development, crowdfunding, and digital marketing agency. He has helped thousands of entrepreneurs raise more than $300 million using crowdfunding, and has also advised dozens of global startups on their digital marketing growth strategies. As a thought leader in online marketing, Roy is frequently featured on CNN, Entrepreneur, Forbes, Huffington Post, and Fast Company. He is also the host of the Art of the Kickstart podcast. In this episode… Are you full of exciting new product or business ideas, but don't know how to bring them to reality? Do you need funding and support to launch and grow these amazing ideas into profitable businesses? If so, you're in the right place! At his digital marketing agency, Roy Morejon and his team of experts help entrepreneurs transform their ideas into successful ventures using crowdfunding. Crowdfunding brings a group of investors together to pre-purchase or show monetary interest in a product or service before it is produced. With crowdfunding, you can determine whether or not there is public interest in your product before incurring manufacturing costs, making it one of the best ways to seek out growth opportunities for your business. In this episode of the Quiet Light Podcast, Joe Valley sits down with Roy Morejon, the President and Co-founder of Enventys Partners, to discuss how to use crowdfunding to grow your business to new heights. Roy shares his insights into launching new products, working with Kickstarter, and developing your ideas into profitable investments. Listen in to learn how to establish tangible and clear growth opportunities for your business today!

On today’s episode, Kunle is joined by Roy Morejon, Co-Founder & President of Enventys Partners - a full-service turnkey product launch agency based in Charlotte, NC. Roy’s company is the brains and agents behind multiple million dollar kickstarter campaigns. He has over 20 years experience in delivering digital marketing campaigns and product launches. In past episodes, we have had guests talking about first hand experiences with their own Kickstarter campaigns. But today’s guest brings the experience of creating and scaling over 80 million-dollar campaigns. He shares how after starting out as a marketing agency, his company merged with a product development company to offer end-to-end product launch services for inventors. Roy shares specific examples and insights from the over 2000 products he has helped launch. You get to learn about everything from crowdfunding platforms to building prototypes to pre-launch marketing and post-crowdfunding best practices. There are great nuggets of information here for everyone. You certainly don’t want to miss this one! ----------- SPONSORS: This episode is brought to you by: Klaviyo  This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo. Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments. Find out more on klaviyo.com/2x.   Rewind This episode is brought to you by Rewind. The #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 25,000 online businesses. Direct-to-Consumer brands like Gymshark and Movement Watches rely on Rewind. Cloud-based ecommerce platforms like Shopify and BigCommerce do not have automatic backup features. Rewind protects your store against human error, misbehaving apps, or collaborators gone bad with Automatic backups!   For a free 30-day trial, Go to Rewind.io, reach out to the Rewind team via chat or email and mention ‘2x ecommerce’ Bolt This episode is brought to you by Bolt. The fastest ecommerce checkout in the industry. Bolt loads 10x faster than native checkouts, with an average checkout duration of over 30 seconds. Bolt is mobile-native with no scroll on mobile screens. It offers a zero-fraud guarantee and has 42% fewer fields than native checkouts. Bolt supports Stripe, Apple pay, Paypal and several more payment gateways and providers. Bolt is offering a completely free checkout audit to 2x listeners. Head Over to Bolt.com/2x to get your free checkout audit now!

Today’s episode is sponsored by Outlander Stars Hello and welcome to Film Pro Productivity, the podcast which helps film professionals and other creative people to live a more focused, effective and HAPPY life. My name is Carter Ferguson and this is EPISODE 36 – Crowdfunding: Lessons Learned Intro “If you launch your campaign with zero audience, you are launching to crickets.” — Khierstyn Ross “Crowdfunding Uncut” UNQUOTE Today, I’m talking about crowdfunding - If you have ever considered running a campaign of your own then there’s a few things which I’ve picked up along the way that you might find useful. As it’s still fresh in my memory and I’ve had a few messages about how I approach a campaign I thought it worth an episode. I see campaigns launched every week by filmmakers and artists and I’ve even seen a few film pros run them to get equipment or develop ideas. Running them efficiently and effectively and achieving success with them, however, is easier said than done. But first things first - What is crowdfunding? According to Wikipedia, it is the practice of funding a project or venture by raising small amounts of money from a large number of people, typically via the Internet. It goes on to say that in 2015, over US$34 billion – yes you heard me right BILLION) was raised worldwide by crowdfunding. The modern crowdfunding model is generally based on three types of actors: the project initiator who PROPOSES THE IDEA OR PROJECT to be funded, individuals or groups who SUPPORT THE IDEA, and a moderating organization (or "platform") that BRINGS THE PARTIES TOGETHER to launch the idea. It has been used to fund a wide range of for-profit, entrepreneurial ventures such as artistic and creative projects, medical expenses, travel, and community-oriented social entrepreneurship projects. My experiences of crowdfunding are entirely based on the use of the platform IndieGoGo, but there are a myriad of well-known crowdfunding platforms with good to middling reputations. Some are perhaps better for business campaigns, others for creative purposes. The one I hear about most often is Kickstarter but the 10 most popular crowdfunding platforms in 2018 according to INC.com also included Patreon, GoFundMe, CrowdRise, PledgeMusic, Razoo, RocketHub and finally Give.  “Before you even start building your crowdfunding page, Start building a crowd first.” — Roy Morejon of Command Partners UNQUOTE So, just last week as I start this episode, I ran a crowdfunding campaign to raise finance for THIS season, but before I did so, as you may have heard in earlier shows, I thought long and hard about what I was getting myself into. I’ve done all this before, you see, and it’s a hell of an undertaking. I’ve run 4 successful campaigns using the crowdfunding platform IndieGoGo, but with each campaign has come a great commitment of time and energy and a genuine commitment to delivering what I promise to those that have backed me. If you run a crowdfunding campaign and fail to deliver that which you promise, you will have a hell of a time getting anyone to trust you again.   Even with my positive experiences in raising finance through crowdfunding in the past I was extremely cautious about running a new one now. One reason for this is that I believe you can only “drink so many times from the same well” and I have a rule about never running more than one in a year. I’d also say that with so many people at the same proverbial well, it can become muddied and make people less likely to back you. The other big reason that I really wasn’t keen was that it is a MASSIVE undertaking. By tackling a fundraiser I was committing a vast amount of my time and energy to promoting and managing it and the cost, in loss of those valuable resources felt too great. I did run it though, successfully, and the primary thing that swayed me was this – By the very act of running the campaign, I would be promoting the show. Raising finance to support my endeavour was a very powerful second reason, but finding new ways to positively promote this show is really difficult and the peripheral promotional benefits which go with a crowdfunding campaign finally won me over. Lesson So let me get into some basics. There are some elements they say you should always do with a crowdfunding campaign - A Catchy Title, A Compelling Video, An Explicit Goal and Timeline, A good explanation of "Why" you are running it, A List of Costs, Great perks and regular Progress Updates. If you think you can just roll up and put your hand out then you’re going to be disappointed. There are a few good examples that prove that a bad idea or even an improperly presented good one, will not hit its target. For example:  Corey Feldman's 'Elev8or 2 Ascension' album only got 15% of its $100,000 target. The reboot of TV show Good Times which only hit 1% of its $1,000,000 target figure. And the sequel to the 2014 Nicolas Cage fiasco “Left Behind”. The original film scores 1% on rotten tomatoes, so you can imagine the powerful feeling that lay behind NOT FUNDING that Kickstarter. Chris Muscarella of Field Company says about crowdfunding “Do your Homework. Trying to throw together a campaign in a few days and thinking that you will shoot the moon is highly unlikely.” Crowdfunding is not an easy way to free money so if you are serious about raising capital in this way, you’re going to have to work hard for it. Asking a bunch of people you do and don’t know to help you fund your dreams is far tougher and more time consuming than it sounds. It’s also a landscape which is changing all the time, so you can’t always, as I found out with my latest campaign, utilise the same techniques to get results. I’ll talk about that a little later. Mihail Klenov of Half Bikes says “You must always be honest with your backers about what you do and why you do it.” Each campaign or product is unique, but there are some things you can do to get closer to crowdfunding success. TRUST is probably the biggest issue when it comes to crowdfunding: When you have no prior record, you have to consider how you can generate credibility with backers. Simply stated - without TRUST you might not generate enough interest in your campaign and fail to meet your targets. CHOOSE THE RIGHT PLATFORM: This is essential and as I listed earlier, you have plenty of legitimate platforms to choose from. If you’re raising money for a film, then go to the platform where people who might want to back it go - Don’t go for a small local platform if there’s no interest in what you are pushing there already. Crowdfunding has an internet-driven worldwide audience, so go where the audience for your product or project is would be my advice. SET REALISTIC TARGETS AND A DEADLINE. Setting up the right targets and the time to achieve them is essential. If the target seems too outrageous, the backers simply won’t support you. And not only should you decide beforehand what your fund-raising goal is, but you should also specify timeline goals, production goals and any others needed to keep your project moving forward. This information proves you know what you are talking about and will allow your backers to get behind you. BUILDING INTEREST. This is a common fail in crowdfunding campaigns. Nine times out of ten you need to build interest in your campaign a good bit prior to it starting. This will help you to get an initial large boost to your goal. I kinda trailed that I was going to do this on the show here, but due to time constraints, I only got specific about it a few weeks before. I was aiming for the lowest amount that IndieGoGo allows though, so my target was as achievable as it could be and I didn’t feel too bad about it. One thing I must add is that most platforms will NOT put any effort into promoting your campaign for you. Generating interest in your specific campaign is entirely up to you, although occasionally you may get a random backer passing through on the platform. Just don’t rely on it. Fulfilment. This is one area that is so important. It’s also far trickier than it sounds. Your reputation hangs on your ability to not just deliver the crowdfunding goal, but also to provide your contributors with their rewards, perks or whatever you want to call them, in a timely manner. Some problems that can be associated with fulfilment include: Not budgeting for it. Not budgeting for postage and packaging. Communication problems: I have had quite a few issues with the delivery of perks for my campaign. I get email addresses from IndieGoGo as a download, but I made a rod for my own back by communicating with backers via Twitter and Facebook direct messaging, through the platform itself and via two different email addresses. My situation was further complicated by receiving three messages through my website’s contact page. Trying to collate and verify information from so many different sources was and still is a nightmare, so if you can, encourage all your backers to communicate to you through one email address. If you do that, life will be a lot easier, believe me. DO YOUR RESEARCH. Before you even start your crowdfunding campaign, do your research. Find out everything you need to know about crowdfunding - mine for success strategies. Not only should you know how to run a successful campaign, but you should also be aware of all the rules and regulations surrounding this funding source. This was an area on which I fell down a little on the last run. I had calculated just 5% in costs going to IndieGoGo, but the reality was that I was losing percentages of committed monies to credit card companies and even a £25 surcharge at the end to cover the disbursement of funds. Rather than the percentage of running costs for the campaign totalling 5% of the total it ended up at 14% through my not following the fine print. CREATE MARKETING MATERIALS. Once you know who your target audience is and, create high-quality marketing materials. Personalize materials to yourself and your message and if you are wondering what is most effective here. Its video. You must create video content, with you right out there on camera, if you are to be successful in raising finance. Your face will gain a backers trust. If you don’t appear on camera it makes backers uneasy. Get over your fear of cameras and get in front of one, or you will fail. MAKE THE REWARDS WORTHWHILE. While you're not REQUIRED to reward your backers, offering something in return for their support makes for a more successful campaign. Make sure that any reward you offer is worthwhile, as well. Some will be happy with just a thank you but try and ensure that at least one of your perks has value. I tried not to offer perks that involved postage and packing so my most valuable perk was the opportunity to sponsor an episode, and it worked. Without that perk, I’d never have hit the target. Clay Herbert of Fund Your Dream says “The best campaigns I have worked with tell a specific story to a specific group of people.” So with that in mind, my next tip is GET PERSONAL… That’s why I say get in front of the camera and talk - When people feel that they know you, they'll feel more comfortable with, and trust in, your goals. Opening up about yourself and your situation is a great way to help your campaign see more success. PROMOTE IT. Once you've published your crowdfunding campaign, start spreading the word. Share your campaign on social media, with family and friends, on blogs and anywhere else where you can get it out there. The wider your reach, the more potential you have for investors to see it. It’s essential to talk to your backers throughout the entire process. This also helps to build trust. While you don't need to tell them every detail, be as open and transparent as possible. Don't just pitch them or try to sell to them either. With all that advice given, here are a few tips on what NOT to do too. E-BEGGING. This is something I detest and another reason that I think long and hard before running any crowd funder: According to URBAN DICTIONARY.com, this is when some pretentious asshole (usually on Youtube) decides to solicit "donations" from his or her audience. Sometimes they try to hide their e-begging under the guise of elaborate "movie projects" on sites like indiegogo.com with laughable incentives like "Donate 100.00 and get your name in the credits" ... The irony is that most of these youtube "movies" cost only a fraction of the donations received. The e-beggar then pockets the rest as profit and then laughs all the way to the bank. E-begging preys on stupid people but if you aren't a complete sheep, you won't be fooled by e-beggars. EXCEEDING YOUR TARGET. Yes, it happens. I had considered what would happen if I exceeded the campaign total, and I implemented it - My stretch goal was unspecific though. I just said any additional money would go into promotion for the show. I didn’t mess about with it as I had already met my target and I was happy with that. One thing to be cautious of - is not being able to deliver your promised rewards so be cautious and have a plan for this eventuality. IF YOUR CAMPAIGN GOES VIRAL, YOU BETTER HAVE A BIT OF AN IDEA HOW YOU ARE GOING TO PROCEED. ALL OR NOTHING. Some great projects fail simply because their fundraising goal is just too high and the fundraising platforms will not distribute any funds if you don’t hit your target. Many campaigns raise a sizeable amount but get nothing because they didn’t meet the funding goal. Be prepared. Do your research. Don’t fall on this really obvious detail. NOT ENOUGH TIME. New Crowd funders fail to understand the process involved in crowdfunding and the need to build excitement and a community before launch. There is just not enough time during a campaign to do the outreach necessary for success. You need to build an audience and then launch a campaign. You will never have enough time to do it all at once. And I’m going to end this list of mistakes with one just as problematic. TOO MUCH TIME. Yes, you heard me right. As I said earlier, running these campaigns is massively time-consuming. Epically energy absorbing in fact, and your promotional content will be swallowed up with each and every day that you are committed to it. Just as damaging to your efforts will be finding yourself chained 24/7 to a campaign that goes on forever. When I planned the campaign for this season, I set it at 7 days, and even knowing I was setting myself up for a tight deadline, I went with it as I knew I could create and deliver the publicity and social media interaction required for that period. If I'd run it for a month I’d have needed a month of marketing materials and ideas. Running a shorter campaign for a realistic amount was for me the only option. Peter Dering of the founder of Peak Design says “Something we have done really well with our campaigns is that we are extremely transparent. We go to great lengths and to create and justify our designs.” Earlier I mentioned that some things have changed as I’ve run several campaigns. On this last campaign I realised that the social networks are hobbling our ability to use them for promotion – for example, Twitter no longer previews YOUTUBE. Instagram only shows its own content and Facebook is hit and miss with its 3rd party previews. You may have to create content to be hosted Separately on each platform now. For the record, Instagram is limited to 60 seconds but you can kinda get around this with Instagram TV. Facebook limits its own videos to 15 minutes which is quite healthy, and Twitter allows videos of up to 2 minutes and 20 seconds. If you are putting out video content therefor, perhaps put out short 60 second videos so that the same content can be hosted on all three platforms… I’m going to wrap this up now but here’s a great bit of productivity advice to add to all that I’ve said already – I used a really simple hack with my first campaign which ended up at 156% of my target. That hack was that I didn’t start from scratch. I found similar campaigns which had done well and worked up my content to be based on those samples. It’s a hack that only goes so far but one that works. Use someone else’s successful campaign as a blueprint to build a new one of your own. One example that I include now in every campaign is the use of a pie chart to show where the funds will go. It’s helpful to potential backers and it’s helpful for you in planning how you will place the funds when you raise them, but it wasn’t my idea. If you plan to run a campaign, spy out a few that you like and which you think really work and use them to inspire you. Summing Up Thanks for listening to this longer episode than usual. I just want to remind you once again that the primary reason that I eventually bit the bullet and ran a campaign for this season was, NOT financial, but to raise the profile of this podcast. Crowdfunding is a powerful force and for creative people, it’s one which you should learn to harness and embrace. It’s not however just about the money. Call To Action Your call to action this week is not to run a campaign, but to consider how it could help you achieve your dreams. Let it open your mind to possibilities you had not previously considered. Ending I’ll end today's show with the words of Anne Frank, who said: “No one has ever become poor by giving.” Thanks to all of you who helped spread the word or backed my campaign for this season – and thank you all for listening here today – now take control of your own destiny, keep on shootin’, and join me next time on Film Pro Productivity. The music you can hear right now is Adventures by A Himitsu You can view the show notes for this episode on the official website filmproproductivity.com You can follow my personal account on Twitter and Instagram @fight_director or follow the show on Twitter @filmproprodpod or on Facebook @Filmproproductivity Please support the show by subscribing, spreading the word and leaving an AWESOME review. References: https://www.inc.com/larry-kim/op-10-crowdfunding-platforms-of-2018.html https://medium.com/@catapooolt/15-profound-quotes-elucidating-the-essence-of-crowdfunding-df62fc58ea34 https://www.floship.com/7-potential-problems-with-crowdfunding/ https://www.crowd101.com/biggest-crowdfunding-mistakes-how-to-avoid/     Thanks: A Himitsu Music: Adventures by A Himitsu https://www.soundcloud.com/a-himitsuCreative Commons — Attribution 3.0 Unported— CC BY 3.0 http://creativecommons.org/licenses/b... Music released by Argofox https://www.youtu.be/8BXNwnxaVQE Music provided by Audio Library https://www.youtu.be/MkNeIUgNPQ8 ––– • Contact the artist: x.jonaz@gmail.com https://www.facebook.com/ahimitsuhttps://www.twitter.com/ahimitsu1 https://www.youtube.com/channel/UCgFwu-j5-xNJml2FtTrrB3A

Roy Morejon offers more than 20 years experience in delivering integrated digital marketing campaigns for entrepreneurs and startups, helping transform companies by increasing online visibility, conversions and sales through targeted digital marketing strategies that have led to hundreds of millions in sales.   He is an expert at digital marketing strategy, marketing analytics and crowdfunding.

Roy Morejon ~ Founder of Command Partners and Co-Founder of Enventys ~ Current Series ~ 100 Interviews with 100 Location-Independent Entrepreneurs that have over $1,000,000 in Annual Revenue   Crowdfunding in today's world is a buzzword and a new industry that has literally helped thousands of entrepreneurs take their idea from a sketch on a napkin to millions of dollars in sales. Our guest today is the founder of one of the leading agencies helping these entrepreneurs make that dream a reality. His name is Roy Morejon, and Roy is the founder of Command Partners and co-founder of Enventys. Roy built Command Partners to the largest crowdfunding agency in the world. They have helped launch over 750 crowdfunding campaigns, raised over $160 million in pre-sales for products and had 17 clients on Shark Tank. If you are into crowdfunding or want to launch your new idea to the world, this episode is a must listen.   03:35: Charlotte, North Carolina 05:02: Who is Roy Morejon? 13:49: Managing Business on the Road with a Family Life 19:50: Building the World's Largest Crowdfunding Marketing Agency 22:32: Some of the Products Enventys Has Brought to Market 25:17: The Culture of Enventys 28:05: Keeping Creativity in the Business Environment 30:55: Products That Roy's Company Got On Sharktank 34:07: The Future of Crowdfunding 37:17: 5-Figure vs. 6-Figure vs. 7-Figure Mindsets 40:37: Building a Personal Brand After Years of Success 43:05: Tips to Scale to the Next Level   Honorable Mentions:   Soundbender on Shark Tank https://www.youtube.com/watch?v=IwqsCfvcrmc&t=13s   Baby Bathwater https://babybathwater.com/ Contact Info:   https://enventyspartners.com/ https://roymorejon.com/

Roy Morejon is the co-founder of Enventys Partners, the world's only full-service, turn-key product launch company, helping entrepreneurs and startups raise over $160 million on kickstarter. You can learn more about Roy here: roymorejon.com This episode is brought to you by Authors Unite. Authors Unite provides you with all the resources you need to become a successful author. You can learn more about Authors Unite and join the free community at http://authorsunite.com/. Thank you for listening to The Business Blast Podcast! Tyler --- Support this podcast: https://anchor.fm/authorsunite/support

Crowdfunding agency Enventys Partners (formerly Command Partners) has helped launch over 450 new businesses via crowdfunding campaigns. They’ve helped raise over $150M and last year generated over $10M in revenue. Roy Morejon explains how they did it. Topics Discussed in this Episode: [01:28] How Roy got started with Command Partners [09:58] How they started getting more projects and building their customer base [14:57] Building a team around each project [16:46] Setting client expectations [25:30] How Command Partners merged with Enventys [30:32] How they put systems and processes in place to gain more consistent results [32:16] How they brought in the key people to step up their business [35:37] Strategies with regards to content marketing [38:02] Strategies to get speaking opportunities Key Takeaways: There is an opportunity for any company out there to run a crowdfunding campaign, whether it be reward-based with a physical product or potentially equity-based. The unfortunate side of running a Kickstarter campaign is basically you see the worst of anybody. It’s hard to point out what’s wrong with their product or why things are not working, but it’s a conversation that you have to have. There’s a lot of pre-launch work that needs to be done in order to have success in a business. It’s expensive to bring a product to market. It takes about 2 to 20 years of product development before a product gets manufactured, QA tested or UL approved. But many people have this misconception that it can just be made very quickly and cheaply in China. Action Steps: Be transparent with everything that goes on internally and externally for your company. Focus on the categories that you’re an expert in. Keep educating yourself and understand how crowdfunding works and how these types of campaigns are unique and challenging on their own. Roy said: “You don’t bring an opinion to a data fight.” “There’s no better time to start something than today.” More from Roy Morejon: Enventys Partners Roy’s Website Art of the Kickstart Resources mentioned in this episode: AnswerThePublic Ubersuggest Quora Sponsor link 14-day Free Trial to LeadQuizzes Thank you for listening! If you enjoyed this episode, subscribe to this podcast! And don’t forget to leave me a rating and a review on iTunes!

On this week's podcast we sat down with Roy Morejon from Enventys Partners and talked about the future of crowdfunding, performance marketing, Facebook ads as well as the challenges of being an entrepreneur. Useful Links: Linkedin Profile Enventys Partners Website Subscribe to our podcast newsletter - http://gdfl.us/podcastnewsletter

Roy Morejon is the president of Enventys Partners and host of the Art of the Kickstart podcast. He has over 20 years experience in delivering integrated marketing services for B2B and B2C clients, helping transform companies by increasing online visibility and brand awareness through targeted digital marketing, corporate communications and data-driven search marketing campaigns. He is an expert at digital strategy, analytics, search engine marketing and crowdfunding.

Roy Morejon is the President of Enventys Partners, a full-service product launch agency that has created more than 450 brands, 65 companies, and made over $1 billion for entrepreneurs and corporations. Roy's passion is helping entrepreneurs launch great ideas and Eventys Partners has a comprehensive solution that supports entrepreneurs with everything from product design and development, to crowdfunding and marketing. Roy joins us this week to talk about product validation and the system that has helped 21 brands break the million dollar crowdfunding mark.  On this Episode we Discuss: The 3 pre-requisites to a winning crowdfunding campaign Eventys Partners receive 150 pitches per day - here’s how they validate the best products 5 things founders can do to prepare for a successful product launch Why simple products perform better than feature-rich solutions The nature of selling and why entrepreneurs should prepare for change How to differentiate your product in highly competitive markets How to initiate a product validation campaign with your target audience Strategies to clarify your ideal customer profile

Note: This week’s guest on the podcast is the co-founder of Crowd Invest Summit, a conference our host, Roy Morejon, will be attending as a member of a panel September 6 and 7. If you’d like to attend this conference in LA, register here using code RoyMorejon30 for a 30% discount on regular tickets. For this episode of Art of the Kickstart, we spoke with Josef Holm, founder and CEO of Krowdster and co-founder of Crowd Invest Summit. Tune in to learn more about how to make sure your Kickstarter or Indiegogo project hits its funding goal quickly. Key Crowdfunding Takeaways How to build an audience on social media before launching a Kickstarter campaign How to use Facebook Ads to promote your Kickstarter campaign Why it’s important to start marketing a crowdfunding project well before you launch How to get results with Facebook Ads How to use a landing page to collect email addresses before you launch your campaign How to stick out amongst all the campaigns launched in Kickstarter and Indiegogo each day Links Krowdster #AskGaryVee: One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness by Gary Vaynerchuk Crowd Invest Summit The Profit Connect with Josef Holm & Krowdster josef@krowdster.co @josefholm on Twitter Josef Holm on Facebook Josef Holm on LinkedIn @Krowdster on Twitter Krowdster on Facebook Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 25% off! Art of the Kickstart is honored to be sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, raise additional funds with add-ons and manage orders for fulfillment, saving creators hundreds of hours. To learn more and get started, click here. Transcript

Cheat Sheet Crowdfunding, while new, has evolved a TON in the last six years There is too much competition and repeat backers are too savvy to simply throw up a page and hope it does well. You’ve heard me say this before but rescuing a flailing campaign is possible... but not likely. Your pre-launch plan is critical. Build your list or you are likely to fail. Still don’t believe me? Listen to Roy… he’s raised over $75 million! About This Episode I love having industry insiders on the show. I learn as much from these talks as you guys do, and it is nice to hear other people say the same things… like that you NEED an email list beforehand… but say it in slightly different ways. It is also fun to watch what a guy like today’s guest, Roy Morejon, is up to. Roy has been in the digital marketing space for a while and chanced into crowdfunding when a failing campaign came to him for help. He was able to use his extensive PR contacts to rescue that campaign, and in the processes found his new calling… advising and managing Crowdfunding campaigns. Since then, he has raised over $75 million for his clients and has taken the business of advising campaigns to incredible levels: He bought an industrial design firm to be able to help design and build client products and in-house products He took over The Art of the Kickstart podcast. And he now advises 80% of his clients AFTER the campaign and helps them transition from a campaign to a business. I have been thinking for a while how a crowdfunding campaign is the start of a business, and how I can help my clients make the transition. I believe that if you start thinking of Crowdfunding as the start of a business, and not a way to make some fast money, you will do a lot better.   Resources Mentioned Command Partners Art of the Kickstart Podcast

Roy Morejon is the founder and president at Command Partners, a Charlotte, North Carolina-based digital marketing agency that helps transform companies by increasing their online visibility and brand awareness through a variety of strategies. Another area of Roy's expertise is crowdfunding, having helped over 200 startups bring in more than $100 million. He's active in the Charlotte business community and has been featured in some major media outlets like CNN, Entrepreneur, Forbes, and many more. Roy offers more valuable insights on his weekly crowdfunding podcast, Art of the Kickstart.

Welcome to Episode 227 of the Success in Business Podcast, your host Tom Ryan and producer Jason Pyles have an incredible guest for today’s show. You are in for a real treat! We welcome back Roy Morejon, founder and President … Continue reading →

Welcome to Episode 227 of the Success in Business Podcast, your host Tom Ryan and producer Jason Pyles have an incredible guest for today’s show. You are in for a real treat! We welcome back Roy Morejon, founder and President … Continue reading →

Welcome to Episode 226 of the Success in Business Podcast, your host Tom Ryan and producer Jason Pyles have an incredible guest for today’s show. You are in for a real treat! Meet Roy Morejon, founder and President of Command … Continue reading →

Welcome to Episode 226 of the Success in Business Podcast, your host Tom Ryan and producer Jason Pyles have an incredible guest for today’s show. You are in for a real treat! Meet Roy Morejon, founder and President of Command … Continue reading →

Six years ago, crowdfunding barely even existed. Now, it seems like every start-up and invention idea is launching a crowdfunding campaign. But what sets the successful campaigns apart from the ones that don't hit their funding goals? I'm super excited to be talking with Roy Morejon, digital marketing powerhouse, crowdfunding expert, and President and Founder of Command Partners digital marketing on this week's podcast. With you in mind, we're talking about the incredibly important topic of raising funding in a constantly changing world. Roy launched Command Partners in 2010, when crowdfunding was just beginning to show up on the scene. His company was focusing on digital media until a client approached them with a crowdfunding project. Command Partners doubled the client's funding goal in a matter of weeks! After this experience, Roy saw the niche need for crowdfunding expertise and started replacing retained clients with crowdfunding projects for start-ups. To date, they've worked on over 175 campaigns and have raised over $75 million dollars. This year, 95% of their projects have raised their full funding goals. Wow! As Roy says, crowdfunding can be a challenge because you're selling clients on a product they don't know exists yet, something they might not have known they needed until they hear about it or visit your site. You only get one opportunity to get them to that page, so you want to convert them right away! This is why crowdfunding can also be a great way to build your market—it allows you to directly interact with potential consumers and industry experts. Social media enables you to be in conversation with people interested in your product all throughout this funding and producing process. These people supporting your campaign are the people that will become your brand evangelists. When your product launches, they'll be the ones telling their friends that they knew about it before it was cool, maybe they can even say they tested out a prototype! Along with all this, you're about to hear Roy's list of the five most important things to know about crowdfunding. It's all super interesting and helpful, you won't want to miss a minute of his advice! Bravery in Business Quote “In crowdfunding, you're selling people on something they don't know that they need yet. But they will.” - Roy Morejon (click to tweet)   Cliff Notes   Command Partners has 15 -20 crowdfunding client a month, on average raise 100s of thousands, have run over 175 campaigns and raised $75 million This is an exciting time because so many people have not heard of crowdfunding or haven't backed their first project yet, There are 11 million backers total on Kickstarter, 15 million Indiegogo unique visitors Crowdfunding allows companies to fail faster, getting direct feedback from customers and industry professionals, before they've sunk years of time into to project An exciting new market for Roy's business is enterprise clients—big corporations looking to use crowdfunding to test out ideas. Sony has an internal crowdfunding site for employees, GE used Indiegogo for several campaigns In the past these companies would have paid for focus groups and feedback from customers but social media & crowdfunding allow them to get this crowd response for free. Clients don't have the chance to touch the product so you have to really sell them on it and make them believe that you will deliver. Press is a key component in any successful campaign, connections and interviews/ PR should be arranged before the campaign launch, not just to drive it mid-campaign Do your homework before the campaign launches: talk to industry, experts, make sure you are selling a product with a market and that hasn't been made before. Build a pathway back to consumer, reach out to journalists & try to get feedback on prototype To crowdfund successfully, you “gotta have that hustle”, even before you turn the key and launch the campaign 90 % of crowdfunding projects don't deliver on time, but this is often because they're doing their due diligence, testing out the product with all of the community feedback and responses available through social media. Crowdfunding allows for easy communication channels with backers / clients so that they can understand your timeline/ process in production.   5 Things To Understand About Crowdfunding   Make sure your idea is a good fit for crowdfunding Set a realistic funding goal Do your homework and pre-campaign before you launch Have good design and quality video for your site Communicate with your backers and potential customers, industry professionals, throughout this process.    “Crowdfunding allows companies to fail faster. Take their product/business, through it out, and then pivot toward a need their consumers are stating.” - Roy Morejon (click to tweet)   Resources CommandPartners.com TheArtOfKickstart.com - Roy's podcast   Full Show Notes: IntrepidEntrepreneur.net/roy-morejon  

Roy Morejon of Command Partners is back with his first solo-hosted episode. Join us as we talk to Wylie Robinson of Rumpl and get his take on running a second Kickstarter campaign, harnessing your community, stealth launches and more. The Super Fleece by Rumpl Success Quote “Learn from your mistakes.” Key Crowdfunding Takeaways How learning from mistakes can make a second crowdfunding campaign better How Active Homewear became a concept What backgrounds and skillsets project creators need How to prepare yourself for fulfilling rewards Building a community and maintaining rapport with them What the Kickstarter community really looks like How to harness the power of the Instagram community Using Kickstarter to validate an idea for investors How to successfully stealth launch a campaign The importance of being transparent with your community When you should start your PR outreach How to use LinkedIn in your PR strategy Tips for first-time entrepreneurs How to structure your rewards How Kickstarter backers’ expectations are changing Links gorumpl.com Let My People Go Surfing: The Education of a Reluctant Businessman Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation Connect with Rumpl @gorumpl on Instagram @gorumpl on Twitter Rumpl on Facebook

Today's an interesting one. See, you guys deserve better. Roy Morejon and Command Partners are the top crowdfunding company and they're looking to help MORE crowdfunders and startups succeed - via consulting and powering the podcast. Today I interview Roy, my successor for Art of the Kickstart, someone I look up to as a both a crowdfunder and entrepreneur. We dive into the future of crowdfunding, equity crowdfunding, Art of the Kickstart and what it means to build a business in today's world. I'm excited about where the podcast is headed as I've seen the tens of millions Roy and his team have helped and think this is best for inventors and innovators out there looking to succeed. Commanding Crowdfunding Success The crazy excitement behind Art of the Kickstart - I'm leaving to make it better for you guys! Why press powers crowdfunding and Command Partners evolution The future of crowdfunding and why IGG will win! How SEO and social media help starts grow Why picking crowdfunding winners isn't always easy The power of early adopters How to overcome marketing woes Roy's story of Bunch O' Balloons The excitement of licensing and success Why crowdfunding is still SO EARLY Common mistakes crowdfunders make How founders can scale success during campaigns Why EVERY startup is different and needs post-Kickstarter planning The power of Indiegogo post-funding Why foreign startups are starting to launch with crowdfunding The importance of timing in sales What founders and friendliness does to business growth Speeding the lean startup concept Why equity crowdfunding is catapulting crowdfunding further faster Why I Love Command Partners Over $50 million funded Over 160 crowdfunding campaigns HEXO+ Drone - Our campaign page case study Quote of the Day "Why are you an entrepreneur?" "Because I didn't want to wear a tie" [clear-line] Links From the Show Command Partners - Easily Top 3 Crowdfunding Agency Love the Show? Leave us a Review [clear-line] [clear-line] [clear-line] Crowdfund Academy Listener Special [clear-line] [clear-line]

Wow. Here's an action packed, informative, futuristic episode and product. Founders Daniel and Navi share all plus Roy Morejon of Command Partners, the crowdfunding guy who'll be taking over Art of the Kickstart is on and it's an exciting, fast paced episode any crowdfunder will love. The RevolsKickstarter Campaign Success Quote "Go Big or Go Home" -Daniel "Never pay retail" - Roy "In a startup your job is whatever needs to be done" - Navi Key Crowdfunding Takeaways Why friends can make perfect founders Calculating risk and demand How to bouncing ideas builds a business Why there's a mountain of work pre-Kickstarter What goes into building a solid team Why inventors need pre-crowdfunding cash The effect of living China How accelerators aid designers and entrepreneurs What you NEED to know about manufacturers When to start setting up a Kickstarter Why China can super speed iterations and changes The reason surrounding yourself with winners is vital Why partnerships with corporations can make the difference The power of proof How to get press hits and success Why risky behavior builds the success Ways to replicate success What it takes to deliver product on time How to communicate and plan projects with manufacturer Planning a proper funding goal and deliver The power of reassurance in purchases and conversions [clear-line] Links Revols.com Command Partners Onkyo Other Cool Projects HAX Accelerator LiveInFarms Grasp Bike Lock Connect with Daniel and Navi Revol's Facebook @revolsound Love the Show? Leave us a Review

Richard sits down with Roy Morejon, president of Command Partners, full service digital marketing, advertising and public relations agency. They discuss how to market your crowdfunding campaign and continue to support it after you fund. Analytics, tools, SEO, and more.