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Thje CPG Guys are joined in this episode by Sarah Cunningham, Chief Retail Experience Officer of Flywheel, the commerce acceleration division of Omnicom.Follow Sarah on LinkedIn at: https://www.linkedin.com/in/sarah-cunningham-99559b1/Follow Flywheel on Linkedin at: https://www.linkedin.com/company/flywheel-digital/Sarah answers these questions:Can you tell us about the inspiration and the WHY behind bringing this new connected commerce offering to Flywheel?What are some current trends in the commerce space that are influencing how brands approach connected commerce and how consumers are shopping?What challenges are brands facing in creating truly seamless omnichannel experiences for shoppers? What are the blind spots and how can this new connected commerce offering help alleviate the pain points?What are the core components of your connected commerce solution? How does it differentiate from existing offerings in the market?How does your platform leverage data and insights to drive better outcomes for brands and retailers?In what ways does your solution integrate with retailers, marketplaces, and media partners? How do you support brands in aligning their sales, marketing, and data teams to ensure success with connected commerce?What KPIs or success metrics do you recommend for brands adopting connected commerce strategies? Are there any early results or case studies you can share that highlight the impact of your offering?How do you see connected commerce evolving in the next few years, especially as technology and consumer expectations advance?What are lessons / mindsets you've learned and leveraged as you have grown in your career to help you?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comSheCOMMERCE Website: https://shecommercepodcast.com/Rhea Raj's Website: http://rhearaj.comLara Raj in Katseye: https://www.katseye.world/DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
A treasury company pioneer, Marco launched the very first altcoin treasury on the Nasdaq. Prior to joining Solmate as CEO he was a partner at Pantera Capital, where he helped to structure some of the industry's best-performing treasuries. A trained attorney, Marco was once dubbed the "Dean of Digital Currency Lawyers" by the Editor-in-Chief of American Banker. He was the Chief Legal Officer at Kraken, one of the world's largest digital asset exchanges, for five years.Prior to Kraken, Marco was the President of Blockchain.com, as well as a Partner at Cooley LLP, where he led the firm's global financial technology team. At Cooley, he invented the SAFT Framework and co-authored the SAFT Project Whitepaper, which became a market standard for crypto capital formation. He was an advisor to the International Monetary Fund and an IMF delegate speaker on financial technology in Asia, Europe and the Middle East.In this conversation, we discuss:- Inventing the SAFT Framework - Stories from being Chief Legal Officer at Kraken - Crypto in Abu Dhabi and UAE - The geographical importance of the UAE - Why Solana - Solana in 2026 - Raising $300 million - Planned Acquisition of RockawayX - The Infrastructure Flywheel Strategy SolmateX: @SolmateWebsite: www.solmate.comLinkedIn: Solmate $SLMTMarco SantoriX: @msantoriESQLinkedIn: Marco Santori---------------------------------------------------------------------------------This episode is brought to you by PrimeXBT.PrimeXBT offers a robust trading system for both beginners and professional traders that demand highly reliable market data and performance. Traders of all experience levels can easily design and customize layouts and widgets to best fit their trading style. PrimeXBT is always offering innovative products and professional trading conditions to all customers. PrimeXBT is running an exclusive promotion for listeners of the podcast. After making your first deposit, 50% of that first deposit will be credited to your account as a bonus that can be used as additional collateral to open positions. Code: CRYPTONEWS50 This promotion is available for a month after activation. Click the link below: PrimeXBT x CRYPTONEWS50FollowApple PodcastsSpotifyAmazon MusicRSS FeedSee All
In this solo episode of the I Fired My Boss podcast, host Dan Claps returns to the mic with a power-packed reflection on the fundamentals of building and scaling a successful franchise business. Drawing from his experience leading a fast-growing home services franchise system, Dan breaks down the core of business operations into a deceptively simple formula: generate leads, sell the job, deliver exceptional service, ask for reviews and referrals, and repeat. He emphasizes that while business may be simple in structure, it's far from easy—requiring relentless execution, consistency, and a deep commitment to doing the “boring” things well, day in and day out.Dan also parallels his personal fitness journey with entrepreneurship, highlighting the compounding power of repetition and delayed results. He dives into the psychology of success, the "whoosh" effect in both health and business, and how sticking to a daily playbook—especially in the early, gritty stages—can lead to massive breakthroughs. He ends the episode with a masterclass in home services sales, outlining a customer-centric, question-first approach that helps franchise owners and technicians build trust, uncover true customer needs, and close with confidence. Whether you're a franchise owner, franchisor, or aspiring entrepreneur, this episode is a high-value reminder that long-term success comes from mastering and repeating the basics—longer and better than anyone else.
You know that feeling when you're trying to build something beautiful, but the "chaos" of life and tech just seems to swoop in and crunch your hard work? Maybe it's a 404 error at 2 AM, or maybe it's just the mental exhaustion of having a brain that never turns off. I call this the Chaos Tax—it's the price you pay in time and peace when your ideas don't have a framework to live in.If you're listening to this on Christmas Day, I want you to know: This is not a homework assignment. I'm not here to give you more "to-dos." Instead, I am inviting you into a "What Could Be" list. I want you to hear these 12 Gifts of Mic Drop Mastery as a vision for your 2026—a way to harness your beautiful swirl of ideas into a movement that changes lives, one episode at a time.Inside this episode, we're unwrapping a vision for:
In this episode, Paul Barnhurst looks into practical frameworks and leadership strategies for finance professionals with guest Brett Hampson. Brett discusses what he believes constitutes great FP&A and how grassroots finance transformations, rather than top-down technology implementations, can foster a proactive, value-creating FP&A culture. Brett Hampson has spent over a decade in corporate FP&A, working with some of the world's largest companies. He is the author of The FP&A Operating System, a book that outlines his approach to establishing a high-functioning FP&A department. Brett is also the founder of Forecasting Performance, a platform that promotes best practices in financial analysis and forecasting.Expect to LearnWhat grassroots finance transformation entails and why it's preferable to technology-centric approaches.How to implement Brett's FP&A Operating System and FP&A Flywheel framework to drive efficiency and value.The importance of setting a clear vision and objectives for FP&A teams to move from reactive to proactive operations.How to leverage attribution analysis and storytelling to enhance FP&A's influence on business decisions.Here are a few relevant quotes from the episode:“Grassroots finance transformation happens when each person on the team has their own vision and works towards solving specific challenges.” - Brett Hampson“Technology alone doesn't solve problems. It might fix one, but often creates new ones if cultural issues aren't addressed first.” - Brett HampsonWith insights into creating effective FP&A systems and teams, Brett Hampson provides a refreshing perspective on FP&A transformation. He highlights the importance of people, process, and then technology, in that order, as the foundation for a high-performing FP&A team.Follow Brett:Website - https://bretthampson.gumroad.com/l/proactiveLinkedIn - https://www.linkedin.com/in/brett-hampson/Newsletter - https://blog.forecastingperformance.com/subscribeFollow Paul: Website - https://www.thefpandaguy.com LinkedIn - https://www.linkedin.com/in/thefpandaguyEarn Your CPE Credit For CPE credit please go to earmarkcpe.com, listen to the episode, download the app, and answer a few questions and earn your CPE certification. To earn education credits for FPAC Certificate, take the quiz on earmark and contact Paul Barnhurst for further details.In Today's Episode[02:12] - Brett's Background and Introduction[05:17] - The Creation of The FP&A Operating System[08:04] - Developing a Proactive FP&A...
Episode Overview In this episode of the John Kitchens Coach Podcast, John Kitchens and Joel Perso close out the Agent to CEO six-part series by unpacking the final and most critical milestone: The Leadership Flywheel. This conversation is all about building a self-managing, self-sustaining team—one that doesn't rely on you as the bottleneck. John and Joel break down how elite leaders design lean organizational structures, recruit true A-players, and create leadership development systems that generate momentum instead of burnout. If you've ever felt trapped by your team, overwhelmed by people decisions, or unsure how to scale without chaos, this episode delivers the blueprint for moving from operator to architect—and leading at the CEO level. Key Topics Covered The Leadership Flywheel Explained What a flywheel really is—and why leadership must create momentum, not friction Why teams fail when leadership systems aren't intentional How leaders move from "doing" to designing the business Designing a Lean, Modern Org Structure Using the Functional Accountability Chart (FAC) to separate people from roles Why you must define functions before hiring humans How AI-first thinking reshapes org design and eliminates unnecessary roles A-Players, Defined What an A-player actually is (and what they are not) Why "job done 90% of the time within the pay range" is the real standard How resourcefulness separates high performers from everyone else AI, VAs, and Fractional Talent The correct order: AI → VAs → Fractional → Full-time Why hiring out of pain creates long-term damage How modern leaders raise the talent ceiling while lowering overhead Scorecards, Agreements, and Ownership Why expectations fail—and agreements win How data-driven scorecards eliminate ambiguity Creating clear ownership so leaders stop rescuing their team Leadership Development That Scales Why leadership isn't just for managers—it's for everyone Creating micro-leadership opportunities inside your organization The power of daily wins, public accountability, and cultural ownership Preventing Burnout in A-Players Why C-players burn out A-players faster than workload How to identify when roles need to split before performance drops Monitoring hours, opportunity alignment, and growth paths Resources & Mentions The Agent to CEO Framework Functional Accountability Chart (FAC) Honey Badger Nation John Kitchens Executive Coaching → JohnKitchens.coach Concepts from Jim Collins, Patrick Lencioni, David Marquet Final Takeaway You don't scale by hiring more people—you scale by designing better leadership systems. The Leadership Flywheel isn't about control. It's about clarity, ownership, and momentum. When leaders design the structure, recruit intentionally, and develop leadership at every level, the business stops relying on them—and starts growing without them. "You can't build a self-sustaining business without developing leaders. That's the flywheel." – John Kitchens Connect with Us: Instagram: @johnkitchenscoach LinkedIn: @johnkitchenscoach Facebook: @johnkitchenscoach If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time!
Let me guess.Your podcast doesn't feel hard exactly. It just feels… heavy.Like every episode requires:a pep talka prayerand maybe a small emotional support snackIf that's you, I've got good news.You're not lazy.You're not unmotivated.And your podcast is not broken.In this episode, I'm unpacking the real reason podcasting starts to feel exhausting — and spoiler alert: it's not because you need better ideas or more consistency.(If “just be more consistent” actually worked, none of us would be here.)What's actually happening is a structural breakdown that impacts us at the nervous system. Here's what I walk you through:Why your podcast feels heavy even when you like your messageThe sneaky way “trying harder” makes everything worseWhy your brain is tired of re-deciding things every weekWhat I mean by containment (no, not Tupperware… but also kind of)The ONE question that immediately lightens the load of your next episodeWhy belief work isn't one-and-done (and why that's good news)What healthy accountability really feels like ( steady, supportive, and not frantic).I also give you something you can do this week — no rebrand, no four-hour planning session, no spiraling required.Find out The Real Reason Your Podcast Feels Heavy (And How to Fix It) in this episode.
In this episode, Brandon Pierpont gives painting company owners a clear 2026 growth plan showing exactly where to put your budget (SEO, LSA, Meta) and how to track what matters (CPL, set rate, close rate). You'll learn the Flywheel for painters (Attract → Convert → Compound) so you can book more estimates, win better-margin jobs, and keep crews busy year-round.
Most leaders talk about AI in terms of pilots, projects, and one-off tools. In this solo episode, host Susan Diaz explains why that mindset stalls adoption - and introduces the idea of an AI flywheel: a simple, compounding loop of audit → training → personalized tools → ROI that quietly turns experiments into momentum across your whole organisation. Episode summary Susan opens by contrasting how most organizations approach AI - pilots, isolated chatbots, a few licences to "see what happens" - with how enduring companies build flywheels that compound over time. Borrowing from Jim Collins' Good to Great, and examples like Amazon's recommendation engine, she reframes AI from "one big launch" to a heavy wheel that's hard to move at first, but almost impossible to stop once it's spinning. She then introduces her AI flywheel for organizations, built on four moving pillars: Audit - reality-check where AI already lives in tools, workflows, risks, and guardrails. Training - raise the floor of AI literacy so more people can safely experiment. Personalised tools and workflows - move beyond generic prompts into department- and workflow-specific systems. ROI tracking - measure time saved, errors reduced, risk reduced, and adoption so the story keeps getting funded. Instead of a linear checklist, these components form a loop - each turn of the wheel making the next easier, and creating an unfair advantage for organizations that start early. Finally, Susan adds the outer ring: human-first culture and governance as the operating system around the flywheel - psychological safety, champions and mentors, and values like equity that ensure AI momentum doesn't quietly recreate hustle culture or leave people behind. She closes with practical questions any leadership team can use this week to start their own AI flywheel. Key takeaways Projects start and end. Flywheels don't. Treating AI as a string of pilots and vendor launches creates start–stop energy. Designing a flywheel turns every experiment into input for the next win. A flywheel is heavy at first - but gains unstoppable momentum. Like a giant metal train wheel, it needs a lot of initial force, but each full turn adds speed. AI works the same: early experiments feel slow, compounding learning later feels unfairly fast. The AI flywheel has four core pillars: Audit - map current tools, workflows, risks, and guardrails; discover hidden wins and power users. Training - treat AI like financial literacy: a minimum viable level for everyone so they can ask better questions and prompt more effectively. Personalised tools & workflows - stop asking "Which LLM?" and start asking "Which steps in this 37-step process should AI do?" Workflow first, tool second. ROI tracking - measure time saved, errors reduced, faster time to market, risk reduction, and % of AI-augmented workflows so leaders keep investing. Culture is the operating system around the flywheel. Without psychological safety, people hide experiments. Without support, power users burn out. Values like equity matter: who's getting trained, who has access, and who you're helping reskill. Governance should feel like guidance, not punishment. You don't build an AI flywheel in a day. You start with one audit, one workflow, one dashboard that makes things more transparent - and commit to one small centimetre of momentum at a time. Episode highlights [00:02] Why "we're piloting a chatbot" is not a strategy. [01:34] Flywheel 101: the train-wheel analogy and why momentum beats one-off effort. [03:19] Amazon's recommendation engine as a classic business flywheel. [05:02] Applying Jim Collins' Good to Great flywheel lens to AI initiatives. [05:30] From big bang ERP-style AI projects to small, compounding loops. [08:00] Introducing the four pillars: audit, training, personalised tools, ROI. [08:53] Audit as reality check: surfacing hidden wins and DIY power users. [11:14] Training as "raising the floor" of AI literacy. [14:08] Workflow-first thinking and the myth of the single all-powerful agent. [17:33] ROI stories: error reduction, faster time to market, and risk reduction. [20:19] Culture as outer ring: psychological safety, champions, values in action. [23:06] Starting your flywheel: three questions for your leadership team. Use this episode as a design tool, not just a definition. Grab a whiteboard with your leadership team and map: Where are we already auditing, training, personalising tools, and measuring ROI - however informally? Where is the wheel broken, or missing entirely? What's one centimetre of movement we can create this quarter - one audit, one workflow, one dashboard - to start our AI flywheel turning? Connect with Susan Diaz on LinkedIn to get a conversation started. Agile teams move fast. Grab our 10 AI Deep Research Prompts to see how proven frameworks can unlock clarity in hours, not months. Find the prompt pack here.
In this episode, Emma sits down with Mike O'Donnell, SVP Innovation and Business Transformation at Flywheel, to break down the real impact of AI-powered search on consumer behavior and brand strategy. Mike shares why consumers are embracing generative tools like Amazon's Rufus, how brands can adapt their content and measurement strategies for the new world of AI search, and what mass personalization means for the future of commerce. The conversation covers why consistent product data matters more than ever, how clean rooms and AI are unlocking audience-led advertising, and what Flywheel is building to help brands move from channel-based thinking to true return on consumer. Packed with practical insights, this episode is a must-listen for anyone looking to stay ahead in the evolving commerce landscape.Read the white paper, "From powerless to proactive: How brands can own the AI search revolution" here.
What do you get when a kindness-led skincare founder & a community-first haircare CMO sit down together? An honest & instructive conversation on Brand Advocacy.Live from the Brand Advocacy Summit: New York, Verity is joined by Dr. Brent Ridge (Co-Founder @ Beekman 1802) & Nilofer Vahora (Chief Marketing Officer @ Amika) to unpack how two very different beauty brands built lasting customer love – by making stylists, neighbours, and Advocates the centre of their businesses.This isn't about follower counts or funnel hacks. It's a behind-the-scenes look at the values, trade-offs, and systems that turn brand belief into million-dollar growth. If you've ever struggled to scale connection without losing credibility, this conversation will help.What You'll Learn:
This week, Andreas Munk Holm sits down with Jack Leeney, co-founder of 7GC, the transatlantic growth fund bridging Silicon Valley and Europe and a backer of AI giants like Anthropic, alongside European rising stars Poolside and Fluidstack.From IPOs at Morgan Stanley to running Telefónica's US venture arm and now operating a dual-continental fund, Jack shares how 7GC reads the AI supercycle, why infrastructure and platforms win first, and what Europe must fix to unlock the next wave of venture liquidity.
In this episode, Hansu Kim, CEO of Flywheel Technologies, shares insights on the evolving taxi industry, Flywheel's innovative partnerships, and the impact of autonomous vehicles (AVs). With over 20 years of experience in transportation policy, Kim discusses Flywheel's rebranding, its strategic Uber partnership to integrate taxi services, and the regulatory changes required. He highlights the mutual benefits of the Uber-taxi collaboration, including increased ride efficiency and higher driver incomes. Kim also explores the future interplay between traditional taxis, AVs, and the rideshare industry's continuous transformation. 0:00 Intro to RSG268 with Hansu Kim, CEO of Flywheel Technologies 0:32 Who Is Hansu Kim and What Is Flywheel Taxi? 1:08 How Are Flywheel and Uber Partnering? 2:03 How Does This Partnership Affect the Taxi Industry? 2:42 What Regulatory Changes Shape the Consumer Experience? 4:00 What Are the Economic Benefits for Drivers and Companies? 5:31 How Is Technology Being Adopted in the Taxi Industry? 6:32 What Is the Future of Taxi and Rideshare Collaboration? 8:32 How Does Flywheel's Business Model Work? 11:30 What Are the Challenges and Benefits of the Partnership? 19:57 How Do Consumers Choose and What Influences Safety Perception? 24:12 What Is Uber's Strategy for Autonomous Vehicles? 24:51 How Is Waymo Partnering with Ride-Sharing Services? 26:14 What Are the Main Criticisms of Autonomous Vehicles? 26:58 How Are Partnerships Supporting Riders With Disabilities? 28:16 What Does the Future of the Taxi Industry Look Like? 29:38 How Will Autonomous Vehicles Impact Taxi Services? 36:08 How Can the Industry Prepare for an Autonomous Future? 40:11 What Innovations Are Shaping Taxi Technology? 42:45 What Are the Final Thoughts on Waymo and Autonomous Vehicles? Flywheel: https://www.flywheel.com/ Flywheel's LinkedIn: https://www.linkedin.com/company/flywheeltech/ Hansu Kim's LinkedIn: https://www.linkedin.com/in/hansu-kim-b6b30b2/
Forty percent of buyers just want to click a button and purchase without ever talking to a salesperson. At the same time, most people want to be sixty to eighty percent through their own research before they even consider booking a call. In this new landscape, marketing is no longer a support function for sales. It is the engine. Brad explains why the balance has shifted to eighty percent marketing and twenty percent sales, and what that means for every business owner who wants to scale.In this episode of The $100M Entreprenuer Podcast, Brad unpacks the 100M growth flywheel and shows how each turn of the wheel builds momentum through three areas. First, he breaks down the three layers of lead generation, from top of funnel education to bottom of funnel buying decisions, and explains why you need at least seven hours of content across multiple platforms for serious buyers to study. Then he dives into how social media has become social proof media, why one in five posts should clearly tell people what you sell, and how raise your hand marketing, nurture sequences, and simple sales systems convert interest into revenue. Finally, he walks through retention, mapping the first hundred days, training A-grade customers, and using the power of “only” so you onboard the right clients at the right pace.If you are ready to build a growth flywheel that keeps spinning faster as you scale, this episode will give you the practical structure to start putting in place today.Subscribe now so you never miss a strategy that can change your business and your life.About Brad SugarsInternationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That's why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.Please click here to learn more about Brad Sugars: https://bradsugars.com/Learn the Fundamentals of Success for free:The Big Success Starter: https://results.bradsugars.com/thebigsuccess-starter
Consistent practices keep the organizational flywheel spinning, and one practice is essential, especially during the holidays: gratitude.In this episode, Dr. Janet Pilcher explains how intentional appreciation connects people back to the core values of purpose and worthwhile work. Listen to learn how to connect an individual's specific behavior to its organizational impact, sending a clear message of "what right looks like" and strengthening the bond with your school community.Recommended Resources: Creating the Momentum to Achieve Organizational Excellence in Education Systems, How Gratitude Builds Great TeamsFollow Host Dr. Janet Pilcher on LinkedIn: https://www.linkedin.com/in/janetpilcher/
In this episode of the Sargent On Track Podcast, Sebastian sits down with Project Executive Nick Rosswog, Superintendent Andrew Leftridge, and Project Manager Bernard Lupini in the Project Flywheel Job Trailer Studio to talk about Sargent's work on a 2-million-square-foot LEGO distribution center in Virginia. They dig into what makes Project Flywheel one of the largest, most complex jobs in the Mid-Atlantic, moving 360,000 cubic yards of earth through challenging wetlands and relying on a large team of subcontractors while still hitting aggressive schedule milestones. Along the way, Nick, Andrew, and Bernard share how they got into construction, what it's been like joining (or rejoining) Sargent, how Andrew's background in soil cementing has helped the team stay ahead of changing site conditions, and why “living and dying by the schedule” has sharpened their planning, communication, and trust in the crew in the field.If you liked this week's episode and are interested in becoming an Employee-Owner at Sargent, please visit our careers page on the Sargent website. https://sargent.us/apply/If you have an episode suggestion, please send your idea to:sbennage@sargent.us
The retail media network platforms continue to be the most powerful, measurable source of incremental sales and households in the industry today, and our guest Mike Feldman, SVP of Commerce at Flywheel, predicts that will continue to be the case in 2026. The big question is whether brands investing in it have organized their incentive structures to make sure they will spend their next dollar in the best way possible for maximum ROI.
Emma Irwin and Flywheel's SVP of Commerce, Mike Feldman, are live from Nashville for a rapid-fire recap of Amazon unBoxed 2025. In just 20 minutes, Emma and Mike unpack the announcements shaping the future of retail media - from unified ad platforms and the latest in video innovation, to full funnel AI-powered campaigns and the evolving role of AMC. Hear candid takes on what's truly new, which launches matter most, and why the human touch still sets agencies apart as automation accelerates.
A great marketing engine doesn't run in a straight line. It spins, gathers speed, and builds momentum with every turn.That's the lesson of the flywheel, a framework that transforms scattered marketing efforts into a self-sustaining system of growth. In this episode, we explore how to turn that theory into reality with Nataly Kelly, Chief Marketing Officer at Zappi.Together, we unpack what B2B marketers can learn from building circular strategies that connect brand to demand, removing friction where it matters most, and compounding small wins into unstoppable momentum.About our guest, Nataly KellyNataly Kelly is CMO at Zappi. She has over 20 years of experience leading remote and global teams, and previously served 7 years as VP at HubSpot. She is a frequent contributor to Harvard Business Review, a published author of four books, keynote speaker on marketing, growth, and international expansion, and an award-winning leader. She has been named among the Top 50 CMOs on LinkedIn, as Marketing Executive of the Year, in the 40 under 40, and one of the Top 25 Content Marketers in Enterprise Software, as well as among the Women Worth Watching.What B2B Companies Can Learn From the Flywheel:Marketing is a flywheel, not a funnel. Marketers love funnels because they're measurable, but Nataly reminds us that the best marketing is circular, not linear. She says, “So often we have thought of marketing as like a linear funnel. But the flywheel's really where you turn the funnel on the side and then connect the top to the bottom.” In her model, brand, demand, land, and expand all feed each other in an ongoing loop. Marketing shouldn't be about one campaign that ends. It's about creating continuous energy that connects awareness to advocacy.Friction kills momentum. Velocity doesn't come from spending more, it comes from removing what slows you down. Nataly explains, “A general rule of thumb I've always used is the closer you get to someone's wallet, the more important it is to remove friction…. Every touchpoint is a chance to delight a customer.” In B2B marketing, the same rule applies: every confusing process, clunky message, or slow response is a brake on your flywheel. Smooth the path, and speed will follow.Small improvements compound into unstoppable growth. Marketers often look for a big splash, but Nataly says momentum comes from micro progress. Nataly asks, “What are the small things we can do to create uplift today and momentum today?... And those things add up.” Each small optimization—an improved touchpoint, a clearer message, a faster follow-up—removes friction and accelerates the flywheel. Consistency, not chaos, creates compounding power.Quote“Your brand voice is really how you decide to communicate with your customer. And that is not just what we typically consider marketing communications. It touches every part of the customer experience.”Time Stamps[00:55] Meet Nataly Kelly, Chief Marketing Officer at Zappi[01:09] Why Flywheels?[05:16] Role of Chief Marketing Officer at Zappi[07:30] What are Flywheels?[20:52] Understanding Market Dynamics and Customer Segmentation[22:11] Building and Maintaining a Flywheel Strategy[26:11] Content Marketing Success Stories[33:51] Leveraging LinkedIn for Effective Content Distribution[39:22] Final Thoughts and TakeawaysLinksConnect with Nataly on LinkedInLearn more about ZappiAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this conversation, May Zabaneh breaks down PayPal's move into stablecoins with PYUSD and why it matters for financial inclusion. We explore how PYUSD could lower costs for cross-border payments, deliver faster settlement, and plug directly into PayPal's existing ecosystem. The discussion covers why PayPal built a proprietary stablecoin, early adoption and real-world use cases, and plans for international expansion. We also examine the role merchants play in crypto acceptance, how DeFi and traditional finance are converging, and why interoperability will be essential in the next phase of digital payments.Chapters00:00 PayPal's Vision for Stablecoins02:47 Why PYUSD? Rationale and Goals05:18 Stablecoin Advantages: 24/7, Inclusion, Cross‑Border08:22 Why Proprietary vs Supporting Others11:06 Unlocking B2B and Rebuilding On‑Chain12:20 PYUSD in the PayPal/Venmo Ecosystem14:21 International Expansion and Global Transfers17:02 Merchant Fit: Categories, Costs, Declines19:32 User Segments: Crypto‑Curious to Super Users23:28 Pay with Crypto: Scaling to Larger Merchants29:38 PYUSD in DeFi: Open and Multi‑Chain32:01 Liquidity, Partnerships, and the Three Pillars35:56 Interoperability and Evolving Roles39:11 AI x Payments: Agent‑Driven Commerce40:42 Finding the Flywheel, What's Next
Clayton Collins acquired HousingWire with a big vision for the small media business. 9 years later, it has come to life.Register for the webinar:Overcoming Risks from a Lender's Perspective - TODAY! - https://bit.ly/3WxDKAsTopics in Clayton's interview:Hire for your skill gapsFlying around the country to meet investorsAsking for warm introductionsSelling investors on his strategic visionWhat to look for in a media companyDirect relationships with advertisers vs. programmatic adsRebuilding the sales team over and overRiding the wave of the mortgage industryMaintaining the magic of annual eventsSelling print ads differs from selling digital adsReferences and how to contact Clayton:LinkedInHousingWireNathan Gregory on Acquiring Minds: Business-Buyer Fit in a 42-Year-Old Media BizGet a complimentary IT audit of your target business:Email Nick Akers at nick@inzotechnologies.com, and tell him you're a searcherLearn more about Walker Deibel's done-with-you buy-side advisory:The Acquisition LabGet complimentary due diligence on your acquisition's insurance & benefits program:Oberle Risk Strategies - Search Fund TeamConnect with Acquiring Minds:See past + future interviews on the YouTube channelConnect with host Will Smith on LinkedInFollow Will on TwitterEdited by Anton RohozovProduced by Pam Cameron
ROAS has long been the standard in retail media, but it leaves brands with an incomplete picture of shopper value. In this episode, VP of Product Gabe Fishbein joins Emma to reveal our "Return on Consumer Dashboard," a new solution that puts the entire consumer journey in focus.Gabe explains how this dashboard goes beyond campaign-level metrics and helps brands understand shopper value at every stage, from first interaction to loyalty. Discover where consumers drop off, where your investments make the most impact, and how to turn insights into growth.If you're ready to move beyond guesswork and truly see what drives value for your brand, this conversation is for you. Listen in for how our Return on Consumer dashboard gives you a clear path to smarter decisions and stronger results.
In this episode of Chamber Chat, host Brandon Burton speaks with Dave Moravec, president of the Coleraine Chamber of Commerce. They discuss Dave's journey into the chamber world, his experiences as a leader, and the innovative strategies he has implemented to foster growth and engagement within the chamber. A significant focus is placed on the concept of the 'chamber flywheel,' which emphasizes attracting, engaging, and delighting members to create a sustainable and thriving community. Additionally, Dave shares insights from his upcoming book, 'Echoes Across the Tracks,' and offers valuable tips for chamber professionals looking to enhance their organizations. Transcript and show notes found at chamberchatpodcast.com/episode354. Please support this podcast by supporting our sponsors. Community Matters, Inc. chamberchatpodcast.com/podcast App My Community appmycommunity.com/chamberchat Resource Development Group rdgfundraising.com Econ Dev Ops econdevops.com Swypit chamberchatpodcast.com/cc
In this episode of The Retail Perch, Shekar Raman and Gary Hawkins are joined by Peter Bond, Co-Host of The CPG Guys and Head of Industry and Client Engagement at Flywheel. Peter discusses the role of the podcast community in building meaningful connections across retail and CPG, how shopper expectations have evolved and what that means for brands and retailers today, and his work with co-host Sri Rajagopalan contributing to Cornell Tech's Retail Media Strategy program. The conversation blends industry insight with a bit of baseball for good measure.
Patrick Miller (Co-founder, Flywheel) and Emma jump into this month's recap with insights on Amazon's latest earnings and what they reveal about the company's expanding grocery ambitions. They also explore Amazon's new AI-powered “Help me decide” feature, discuss Walmart's plans to transform a Pennsylvania mall into a mixed-use retail destination, and wrap up with a candid look at what it takes to succeed as a CPG manufacturer as industry pressures continue to mount.
Why does your math plan feel like it resets every time someone new steps in?You've seen it happen: a coordinator retires, a coach changes roles, or a principal moves on—and suddenly all the momentum in your math plan disappears. Teachers feel like they're starting over (again), and it's back to square one. It's not a motivation issue. It's not even a planning issue. The root problem? Your system depends on people, not process.This episode explores the high cost of person-driven leadership—and what to do instead.You'll walk away with:A clear understanding of how fragility shows up in your district—even when things look “fine”Real-world examples of what happens when improvement isn't documentedA new lens for building systems that retain progress, even when people leavePress play to stop rebuilding from scratch—and start protecting the progress you've worked so hard to build.Not sure what matters most when designing math improvement plans? Take this assessment and get a free customized report: https://makemathmoments.com/grow/ Math coordinators and leaders – Ready to design your math improvement plan with guidance, support and using structure? Learn how to follow our 4 stage process. https://growyourmathprogram.com Looking to supplement your curriculum with problem based lessons and units? Make Math Moments Problem Based Lessons & Units Show Notes PageLove the show? Text us your big takeaway!Get a Customized Math Improvement Plan For Your District.Are you district leader for mathematics? Take the 12 minute assessment and you'll get a free, customized improvement plan to shape and grow the 6 parts of any strong mathematics program.Take the assessmentAre you wondering how to create K-12 math lesson plans that leave students so engaged they don't want to stop exploring your math curriculum when the bell rings? In their podcast, Kyle Pearce and Jon Orr—founders of MakeMathMoments.com—share over 19 years of experience inspiring K-12 math students, teachers, and district leaders with effective math activities, engaging resources, and innovative math leadership strategies. Through a 6-step framework, they guide K-12 classroom teachers and district math coordinators on building a strong, balanced math program that grows student and teacher impact. Each week, gain fresh ideas, feedback, and practical strategies to feel more confident and motivate students to see the beauty in math. Start making math moments today by listening to Episode #139: "Making Math Moments From Day 1 to 180.
How to use the Flywheel concept, from Turning the Flywheel by James C. Collins, for continual financial growth. In this episode, ALTIUS Financial's advisors, Mike and Taylor, break down the key components of a business flywheel and explain how to apply these entrepreneurial concepts to everyday financial planning.
A successful collaboration between brands and retailers rely on a shared understanding of the importance of getting the fundamentals right. There is a lot of noise and upheaval in commerce today, but according to Brooke Chambers, Director of Growth & Strategy Merchandising at Kroger, the strongest relationships come when there is a shared understanding of the consumer's flywheel at that retailer. That fundamental insight becomes the north star for joint business planning, and brings clarity to the drive for growth.
In this episode, Emma sits down with Chris Rueckert, SVP of Commerce at Flywheel, to explore how shopper media is evolving and why it matters more than ever. Chris shares details on Flywheel's new shopper media offering, highlighting the importance of connecting data, strategy, and the in-store experience.Listen in to learn how we're helping brands bridge the gap between retail media and shopper marketing, and why a holistic, consumer-centric approach is key for driving sales. Interested in learning more about our Retail Insights AI assistant? Let's connect: https://www.flywheeldigital.com/contact-us
Send us a textIn this episode of the WTR Small-Cap Spotlight podcast, Sebastian Toke, CEO of GCL Holdings, joins Shawn Severson and James Kisner of Water Tower Research to discuss GCL's full-stack games & entertainment flywheel—connecting distribution (Epicsoft Asia, 2Game), publishing (4Divinity), and hardware/peripherals (Ban Leong Technologies) so data, marketing, and retail execution reinforce one another from IP origination to shelf.The conversation covers FY25 performance (+142% YoY revenue) and what management views as an inflection proving the ecosystem, GCL's role as global physical publisher for Black Myth: Wukong, momentum around Showa American Story, selective entry into mobile with Kingdom Under Fire: The Civil War (global rights except Singapore and Malaysia) targeted for end-2025, expectations for the next-gen console cycle, and how FY26 focuses on integrating software and hardware into a single operating flywheel.
What if your family business could run on renewable energy... not solar or wind, but the energy of trust, alignment, and shared purpose? In this episode of Building Unbreakable Brands, host Meghan Lynch talks with Michael Palumbos, founder of Family Wealth and Legacy and creator of the Family Business Flywheel. Michael shares how this framework helps entrepreneurial families synchronize their business systems, family dynamics, and wealth strategies to build momentum that sustains across generations. From redefining the family as an asset to fostering advisor collaboration, this conversation offers practical insights for any leader looking to strengthen both enterprise and legacy.Key Topics DiscussedReimagining the Family as an Asset: Why sustainable family wealth starts with strengthening relationships, communication, and shared values, not just financial performance.Inside the Family Business Flywheel: Exploring the three “cogs” that drive lasting success: self-operating business, family office coordination, and sustainable family legacy.Breaking Advisor Silos: How integrating accountants, attorneys, and wealth advisors under a shared vision can save families both money and heartache.Scaling with Intention: Building enterprise value without sacrificing trust, communication, or the family's evolving purpose.Next-Gen Voices: How fostering open conversations around values, vision, and personal passions prepares future generations to lead.From Movement to Mindset: Why the Flywheel approach is less a model and more a long-term commitment to generational stewardship.Connect with Michael Palumbos on LinkedIn or visit familywealthandlegacy.comBuilding Unbreakable Brands is hosted by Meghan LynchProduced by Six-Point Strategy
What happens when a retail giant puts member value at the center of its advertising strategy? In this episode, Emma sits down with Mark Williamson, Assistant Vice President of Retail Media at Costco Wholesale, to explore how Costco is building its retail media business without compromising on its core principle: delivering value to members. Mark shares insights from Costco's journey, including the challenges and opportunities of unifying omnichannel data, the importance of identity fidelity, and why member trust outweighs short-term ad revenue. If you listened to the episode and want to learn more about Flywheel's Shopper Media offering, click here.
Episode 600 - Dominick Domasky - Celebrating 600 Episodes, Tap Into Your Creativity, Go Beyond Learning, Embrace StartingEpisode 600 brings the return of Dom Domasky - every one hundred episodes of Living The Next Chapter, Dom returns to celebrate a podcast idea that he gave me 600 episodes agoDom shares publishing inside information and how we as creatives need to engage in action over information collecting!Check out Dom and his services here!!https://www.motivationchamps.com/Books Mentioned:Lean Learning - How to Achieve More by Learning Lesshttps://www.simonandschuster.com/books/Lean-Learning/Pat-Flynn/9781668027646https://patflynn.com/____RICK RUBIN - THE CREATIVE ACT: A WAY OF BEINGRick Rubin is a nine-time GRAMMY-winning producer, named one of the 100 most influential people in the world by Time and the most successful producer in any genre by Rolling Stone. He has collaborated with artists from Tom Petty to Adele, Johnny Cash to the Red Hot Chili Peppers, Beastie Boys to Slayer, Kanye West to the Strokes, and System of a Down to Jay-Z.https://sites.prh.com/thecreativeact____Book: GOOD TO GREATThis book addresses a single question: can a good company become a great company, and if so, how? Based on a five-year research project comparing companies that made the leap to those that did not, Good to Great shows that greatness is not primarily a function of circumstance but largely a matter of conscious choice, and discipline. This book discusses concepts like Level 5 Leadership; First Who, Then What (first get the right people on the bus, then figure out where to drive it); the Hedgehog Concept, and the Flywheel.https://www.jimcollins.com/Support the show___https://livingthenextchapter.com/podcast produced by: https://truemediasolutions.ca/Coffee Refills are always appreciated, refill Dave's cup here, and thanks!https://buymeacoffee.com/truemediaca
My Fintech Newsletter for more interviews and the latest insights:↪︎ https://rexsalisbury.substack.com/Figure's CEO Michael Tannenbaum shares how blockchain is transforming home equity and mortgage lending following one of the year's biggest IPOs. Learn about Figure's journey from a contrarian startup to market leader, real asset tokenization, and rapid loan closures. Explore how partners use their tech to save time and money, tackle standardization and audits, and navigate industry criticism. Get insights on blockchain's future in finance, tokenized equities, and the evolving DeFi landscape.Michael Tannenbaum: https://www.linkedin.com/in/michaeltannenbaum/00:00:00 - Figure's Massive IPO and Blockchain Vision00:00:41 - Revolutionizing Home Equity Access00:01:07 - Blockchain's Key Benefits in Finance00:01:43 - Why Consumers Care About Housing Innovation00:02:43 - Slashing HELOC Costs and Timelines00:03:49 - Shifting from Credit Cards to Home Loans00:05:02 - Boosting Secondary Market Liquidity00:06:30 - From Proof of Concept to $10B+ Loans00:07:55 - Why Start with HELOCs as Green Field00:09:21 - Tokenizing Assets Post-2008 Lessons00:10:29 - Avoiding ICO Hype for Long-Term Build00:11:46 - Scaling with 170+ Partners00:13:14 - Launching Pure Marketplace Model00:14:32 - Evolving to First-Lien Mortgages00:15:46 - Attacking Core Mortgage Market00:17:16 - Penetrating Mass Affluent Demographics00:18:35 - How Blockchain Ensures Efficiency00:20:10 - Immutable Data Cuts Audit Needs00:21:42 - Perfecting Liens with DART Tech00:23:34 - Comparing to Unsecured Loan Markets00:25:28 - Addressing Banker Adoption Risks00:27:03 - Flywheel of Growth and Evangelists00:28:48 - Stablecoin Settlement Advantages00:30:01 - Automating Servicing and Prepayments00:31:37 - Responding to Decentralization Critics00:33:05 - Connecting Assets to DeFi Future00:34:39 - Tokenizing Equity for Cross-Collateral00:35:40 - Democratize Prime: DeFi Marketplace___Rex Salisbury LinkedIn:↪︎ https://www.linkedin.com/in/rexsalisburyTwitter: https://twitter.com/rexsalisburyTikTok: https://www.tiktok.com/@rex.salisburyInstagram: https://www.instagram.com/rexsalisbury/
https://cjthex.com/subscribe → subscribe to CJ's mailing list for all things CJ the X https://tinyurl.com/asdi708uo → buy tickets to CJ's show in San Francisco, CA on the 10th OctoberI sat down with CJ the X recently to discuss the creative process, pragmatism, their recent world tour and later in the weird world of dreams. We also talk about the topic that first brought us together many moons ago: Jordan Peterson and CJ's year long deep dive into him that dragged him deeper into the philosophical quest. ⏳Timestamps:00:00 - Introduction01:39 - Reflections on CJ's Intercontinental Speaking Tour05:56 - Wrestling with the need to be right10:27 - Play, fear and the creative process15:27 - Colonised by the algorithm17:47 - Search for Signal19:27 - Exploring the Balance of Routine and Passion23:52 - Flywheel or Passion?26:14 - CJ's journey from chaotic fun to serious philosophy27:33 - CJ done with YouTube?32:28 - CJ's Jordan Peterson video36:28 - James's struggle with intellectual responsibility40:43 - CJ on why passion has to be the guide44:18 - Is CJ a Platonist or a Pragmatism45:55 - CJ on the sacred and the profane47:11 - James on holding knowledge lightly48:39 - The Metaphysical Club49:48 - The strands of pragmatism50:34 - C.S. Peirce51:18 - William James and Peirce's Relationship53:44 - Pragmatism and Jordan Peterson55:55 - What is Pragmatism?57:17 - Pragmatism vs. Postmodernism1:00:48 - Is Western civilisation the peak?1:01:35 - Peterson's Pragmatic Christianity 1:04:19 - The dangers of high status1:05:51 - CJ's lessons learned from speaking tour1:11:28 - CJ's Anti-mimetic attitude1:14:55 - James starting Jungian Masters1:15:38 - James on Dreams1:16:55 - CJ's troubled relationship with the dreamworld1:19:32 - Dreams and creativity1:24:40 - CJ on James's excessive curiosity1:26:18 - CJ's read on James's alien dreams1:27:36 - Connection between dreams and creativity1:30:01 - James wants to study CJ's dreams1:34:44 - Wrapping up1:35:27 - CJ's Guest Recommendations
Gabe Fishbein, Flywheel's VP of Product, sat down with Alan Lewis (Director of Product, AMC, Amazon Ads) at Amazon Accelerate 2025 to discuss AMC's expanded accessibility, new user-friendly features, and how brands of all sizes can use AMC for actionable insights. Listen in to learn how the platform is evolving and walk away with creative use cases, and what's next for AMC.
Building successful affiliate partnerships isn't just about sending cold emails and hoping for responses. In this episode, Lee-Ann sits down with Leanna Klyne, Affiverse's Head of Agency and an 18-year veteran of affiliate marketing, to reveal the exact five-step framework their agency uses to build lasting partnerships that actually convert. This isn't theory—it's the battle-tested system they use daily to connect brands with high-performing affiliates, and they're sharing it all, from LinkedIn profile optimisation to why your first email line is make-or-break.Talking points include:The five P's flywheel: Profile, Pitch, Publish, Productise, and Partnerships—and why each stage builds on the last.Why 120+ daily emails mean your cold outreach needs to hook affiliates in the first line or get deleted.How to segment onboarding experiences by affiliate type and generation (Gen Alpha, Gen Z, and Millennials don't communicate the same way).Listen to find out more about: The exact tools Affiverse uses in their agency (hint: reach out on LinkedIn for the "MoFo tools list")Why Leanna keeps partners in her database for years, and how one four-year-old relationship just delivered results on a new programThe Nike approach to becoming an industry voice: just do it, and post consistentlyKey segments of this podcast and where you can tune in to go direct: [13:25] The cold email problem: breaking through 120+ daily emails and why your first line is everything[19:48] How to become a trusted industry voice through authentic publishing and thought leadership[38:33] The one action to start today if you want to attract affiliates instead of chasing themOur thanks go to Mate Affiliates as this season's sponsor. Would you like to talk about sponsoring our podcast, or gaining a brand mention? Take a look here.Send me a text with your questions
On this episode, in addition to listening to a newly restored version of “Nothing Behind the Door” by Wyllis Cooper, John and Joel Tefteller dive into the fascinating (and often painstaking) world of audio restoration. They're joined by Corey Harker, president of SPERDVAC (the Society to Preserve and Encourage Radio Drama, Variety, and Comedy) to talk about the group's history and its renewed push to keep classic radio alive. Corey and Joel get into the nuts and bolts of working with old transcription discs: how to clean up the sound without making it artificial, and just how much time and care goes into the process. To really show the difference, they play “before and after” examples from Quiet Please and Flywheel, Shyster, and Flywheel, a great reminder of why professional restoration matters. It's all about making sure these historic recordings don't just survive, but can actually be enjoyed by listeners today and generations to come. Visit our website: https://goodolddaysofradio.com/ Subscribe to our Facebook Group for news, discussions, and the latest podcast: https://www.facebook.com/groups/881779245938297 Our theme music is "Why Am I So Romantic?" from Animal Crackers: https://www.amazon.com/dp/B01KHJKAKS/ref=cm_sw_em_r_mt_dp_MK8MVCY4DVBAM8ZK39WD
Austin shares how you can create a networking flywheel with just one question!Time Stamped Show Notes:[0:30] - Amazing results without cold emails[1:08] - Build rapport in an informational interview[2:04] - The magic question[3:52] - Creating the flywheelWant To Level Up Your Job Search?Click here to learn more about 1:1 career coaching to help you land your dream job without applying online.Check out Austin's courses and, as a thank you for listening to the show, use the code PODCAST to get 5% off any digital course:The Interview Preparation System - Austin's proven, all-in-one process for turning your next job interview into a job offer.Value Validation Project Starter Kit - Everything you need to create a job-winning VVP that will blow hiring managers away and set you apart from the competition.No Experience, No Problem - Austin's proven framework for building the skills and experience you need to break into a new industry (even if you have *zero* experience right now).Try Austin's Job Search ToolsResyBuild.io - Build a beautiful, job-winning resume in minutes.ResyMatch.io - Score your resume vs. your target job description and get feedback.ResyBullet.io - Learn how to write attention grabbing resume bullets.Mailscoop.io - Find anyone's professional email in seconds.Connect with Austin for daily job search content:Cultivated CultureLinkedInTwitterThanks for listening!
Stop trading time for money. It's time to build an agency that runs itself and generates compounding growth, what I call.. Machine Mode.In this week's video, I'm breaking down the complete framework for the Agency Flywheel, a concept I've used over and over to dominate industries and generate wealth.You'll learn:*Linear vs. Leverage: The key difference between a business where growth is tied to input, and one where growth compounds and accelerates over time.*The 3 Laws of Flywheels: Learn how to create "Flow," remove "Ease" friction, and build "Growth" into every part of your agency's operations.*The Two-Part Cashflow Strategy: Discover how to use the cash generated by your flywheel to both reinvest in your agency's growth and fund a holdings company for long-term equity and passive income.Take these proven tactics and implement them into your business today!Click here for the outline: https://docs.google.com/document/d/1gjUKq93gCSFIba6XxZ6o3bgXdMtg8hCK5o4N7xOO9RA/edit?tab=t.0#heading=h.2zze2lnl7x2h
Product detail pages (PDPs) are back in the spotlight, and for good reason. In this episode, Emma welcomes back Russ Dieringer, founder of Stratably, to dig into the state of the PDP in 2025, what brands are actually doing with their PDP content to win on Amazon, and how AI is changing the rules for content, search, and discovery. Register for Stratably's webinar, "From SEO to GEO: Mastering the New Rules of AI-Driven Commerce" with Flywheel's Mike O'Donnell here: https://register.gotowebinar.com/register/804566983527944792?source=fly
Send us a textGiving Tuesday isn't just one day on the calendar— it's a chance to build a core pillar of a larger year-end campaign. In this episode, we sit down with Rapinder Dhinsa from Make-A-Wish Canada to learn how she turned Giving Tuesday into a powerful, multi-year growth engine.Rapinder shares how her team built a campaign that got stronger every year — layering in new channels, integrating matched gifts, and weaving Giving Tuesday into the broader year-end strategy to maximize results. You'll hear how they aligned email, social, direct mail, and paid ads to create a unified donor experience, plus the lessons they learned about timing, storytelling, and making every donor feel like an important part of the team.If you want to make your Giving Tuesday campaign more than a one-day event — and turn it into a launchpad for your whole year-end fundraising — you won't want to miss this conversation.—⛰️ Don't miss out on the next BuildGood Summit! Sign up to be the first to know about the dates, location and super early bird discounted tickets at www.buildgoodsummit.com
Creator Flywheels: https://creatorflywheels.comIn this episode, I share how creator flywheels can help you get greater results with less effort by turning scattered tasks into systems that compound over time.I break down the three laws of flywheels, how to design them for your business, and examples that took my own projects from stalled growth to unstoppable momentum.I also show how to measure and improve your flywheels with a simple weekly check-in, plus the exact flywheels that scaled Kit, my podcast, and top creators' newsletters.If you've been stuck in chaos or linear processes, this episode will show you the path to compounding growth.Timestamps:00:00 Introduction01:00 The three ways of running a business: scattered, linear, flywheel02:43 The three laws of flywheels: flow, ease, growth04:37 The Million Subscriber Flywheel (Sahil Bloom case study)07:29 How sponsorships and reinvestment compound growth10:02 How to measure flywheels in 15 minutes a week13:04 The Direct Sales Flywheel that scaled Kit16:23 Why concierge migrations unlocked growth17:43 Real-world flywheels and compounding effort18:21 The Podcast Production Flywheel20:57 Fixing friction with tools and teleprompters21:59 The five steps to building your own flywheel23:40 Enrollment info for Creator Flywheels courseIf you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.Learn more about the podcast: https://nathanbarry.com/showFollow Nathan:Instagram: https://www.instagram.com/nathanbarryLinkedIn: https://www.linkedin.com/in/nathanbarryX: https://twitter.com/nathanbarryYouTube: https://www.youtube.com/@thenathanbarryshowWebsite: https://nathanbarry.comFeatured in this episode:Creator Flywheels: https://creatorflywheels.comKit: https://www.kit.comCreator Network: http://creatornetwork.comSparkLoop: https://www.sparkloop.appSahil Bloom: https://www.sahilbloom.comIn this episode, I share how creator flywheels can help you get greater results with less effort by turning scattered tasks into systems that compound over time.I break down the three laws of flywheels, how to design them for your business, and examples that took my own projects from stalled growth to unstoppable momentum.I also show how to measure and improve your flywheels with a simple weekly check-in, plus the exact flywheels that scaled Kit, my podcast, and top creators' newsletters.If you've been stuck in chaos or linear processes, this episode will show you the path to compounding growth.Timestamps:00:00 Introduction01:00 The three ways of running a business: scattered, linear, flywheel02:43 The three laws of flywheels: flow, ease, growth04:37 The Million Subscriber Flywheel (Sahil Bloom case study)07:29 How sponsorships and reinvestment compound growth10:02 How to measure flywheels in 15 minutes a week13:04 The Direct Sales Flywheel that scaled Kit16:23 Why concierge migrations unlocked growth17:43 Real-world flywheels and compounding effort18:21 The Podcast Production Flywheel20:57 Fixing friction with tools and teleprompters21:59 The five steps to building your own flywheel23:40 Enrollment info for Creator Flywheels courseIf you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.Learn more about the podcast: https://nathanbarry.com/showFollow Nathan:Instagram: https://www.instagram.com/nathanbarryLinkedIn: https://www.linkedin.com/in/nathanbarryX: https://twitter.com/nathanbarryYouTube: https://www.youtube.com/@thenathanbarryshowWebsite: https://nathanbarry.comFeatured in this episode:Creator Flywheels Course: https://creatorflywheels.comKit: https://www.kit.comCreator Network: http://creatornetwork.comSparkLoop: https://www.sparkloop.appSahil Bloom: https://www.sahilbloom.com
The CPG Guys are joined in this episode by Lesley Conway, VP & Head of Walmart Connect Canada, the Retail Media arm of Walmart's Canadian retail division.Follow Lesley on LinkedIn at: https://www.linkedin.com/in/lesleyconway/Follow Walmart Connect Canada on LinkedIn at: https://www.linkedin.com/company/walmartconnectcanada/Follow Walmart Connect Canada online at: https://www.walmartconnect.ca/Here's what we asked Lesley: Please provide us with an overview of Walmart Connect in terms of your mission and how you integrate into the merchandising activities?How do you define success for Walmart Connect in Canada, both from a brand advertiser and a consumer experience standpoint?Recently, Walmart Connect in Canada adopted the core retail media campaign development platform being operated by your colleagues in the U.S. Would you please elaborate on this change?Walk us through the full funnel capabilities of Walmart Connect Canada: onsite, offsite and in store.What is happening in Canada relative to behavioral data applications?How are you leveraging AI and data analytics to refine ad targeting and improve campaign effectiveness?What strategies are you implementing to deepen partnerships with brands and agency partners in Canada?What KPIs are you prioritizing to measure campaign success and media ROI and how transparent is your measurement approach for brands seeking to activate via Walmart Connect Canada?What is WMC's current capabilities for self-serve vs managed services and how are your working with commerce acceleration agencies like Flywheel to activate on your platform?What's the next big milestone you're aiming for with Walmart Connect Canada?How should brands not currently working with WMC get started with you?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comRhea Raj's Website: http://rhearaj.comLara Raj in Katseye: https://www.katseye.world/DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
In this episode of Business Coaching Secrets, Karl Bryan and Rode Dog tackle some of the most pressing questions for business coaches gearing up for a successful season. Karl dissects business valuation multiples with practical examples, shares the best advice he's ever received (hint: mindset is everything), explains the flywheel concept in coaching, shows how people are more predictable than they think, and delivers a high-energy pep talk to relight the fire in any coach who's ready to level up. The show wraps with actionable strategies for focus and productivity—and plenty of classic Karlisms along the way. Key Topics Covered Understanding Business Valuation Multiples Karl reviews questions sparked by a previous discussion on laundromat valuations, clarifying why multiples change based on business size, predictability, scalability, and industry differences. He breaks down why scalability drives higher multiples, and emphasizes that growth and scale aren't the same. Mindset and “Emotional Home” Karl shares the most pivotal advice he's received: “You are what you think about.” He discusses the power of your self-talk (“I am…” statements), the importance of knowing your “emotional home,” and the compounding impact of clear, defined goals, using Kobe Bryant and Tom Brady as examples. The Flywheel and Clock Model To help listeners grasp the importance of momentum in business, Karl explains the flywheel (or “clock”) framework. He details how to apply it to money, lifestyle, procrastination, and business growth, demonstrating how well-structured systems compound positive results and how negative cycles (like procrastination) can spiral. Human Predictability and Coaching Shortcuts Karl illustrates just how predictable people are, sharing audience-tested mental tricks and the four main business owner challenges—sales, marketing, systems, and staff. He advises coaches to prepare solutions for these core areas to instantly build credibility and handle any business owner's problem. Pep Talk for Coaches: The 3 Core Beliefs With summer ending and the busy season beginning, Karl pushes coaches to ground themselves in three beliefs: the opportunity is there, you're the right person to seize it, and it will be worth it. He lays out the “3031 framework” (30 minutes a day for 30 days on one problem) to create momentum and encourages coaches to take consistent, focused action. Solving vs. Dissolving Problems Karl wraps by challenging listeners to ask if they're focusing on the right problems, and to “think on paper.” He urges coaches to step away from endless optimization and instead focus on proven, direct paths to landing clients and getting results. Notable Quotes “You are what you think about. Your thoughts control a lot. What you say after 'I am' matters.” “Profit is the domino that knocks over all the other dominoes. The business owner doesn't need another ad. What they need is a proper business model.” "People are predictable. If you put a business owner on the phone and ask for their biggest problem, it's almost always sales, marketing, systems, or staff.” “You have two people to impress: your nine-year-old self and your 90-year-old self.” “The secret is there is no secret. It's all just bloody hard work.” Actionable Takeaways Clarify Your Goal: Set a clear, specific target (like one live event per week with 10 decision-makers in the room). Big goals make daily actions obvious. Apply the Flywheel Framework: Think in loops and compounding progress—not just linear steps. Remember, positive cycles expand, and negative ones (procrastination, guilt) contract. Use the “3031 Framework”: Solve your #1 challenge by dedicating the first 30 minutes of every day for 30 days straight to it. Momentum beats motivation. Prepare Solutions: Be ready to address business owners' predictable issues: sales, marketing, systems, and staff. Have resources and frameworks in your back pocket. Think on Paper: Regularly map out your plans, strategies, and challenges using pen and paper (or digital notes). Don't try to solve complex problems in your head. Focus on Service and Real Results: Resist optimizing broken strategies. Direct outreach and targeted offers (not mass ads) are your fastest path to landing high-end coaching clients. Resources Mentioned Profit Acceleration Software™ (by Karl Bryan) – software to help coaches show tangible ROI and boost business profits. Focus.com – Karl's coaching resource hub, including AI-powered coaching tools and frameworks. The Six-Figure Coach Magazine – Free subscription for ongoing education and insights: https://thesixfigurecoach.com/get-it For a demo of Profit Acceleration Software™: https://go.focused.com/profit-acceleration Podcast Subscription: Subscribe, rate, and share the show—help other coaches and spread the impact: https://podcasts.apple.com/us/podcast/id1477099279 Enjoyed the episode? Please subscribe, share with a fellow coach, and leave a review. Visit Focused.com for more info—and make sure to take action on what you've learned. See you next week on Business Coaching Secrets! —
Register for the webinar: Buyer of Choice Series Pt 1: Building Your Personal Buyer Brand (in a Sea of Searchers) - TODAY!- https://bit.ly/46ntJLGDoug Lepisto has partnered with 7 searchers to acquire businesses strictly in Western Michigan. Momentum is building.Topics in Doug's interview: Having one foot in academia, one in businessPlace-based private equity modelDelivering returns while elevating Western MichiganCompetitive advantage through building local trust“Find the operator, find the deal” philosophyInvesting in searchers with one-on-one educationThe tide is shifting to long-term hold strategyWestern Michigan students intern at portfolio companies5 elements of his private equity modelPlenty of businesses, shortage of owner-operatorsReferences and how to contact Doug:LinkedInSleeping Giant CapitalCenter for Principled Leadership and Business StrategyGet complimentary due diligence on your acquisition's insurance & benefits program:Oberle Risk Strategies - Search Fund TeamWork with an SBA loan team focused exclusively on helping entrepreneurs buy businesses:Pioneer Capital AdvisoryGet a complimentary IT audit of your target business:Email Nick Akers at nick@inzotechnologies.com, and tell him you're a searcherConnect with Acquiring Minds:See past + future interviews on the YouTube channelConnect with host Will Smith on LinkedInFollow Will on TwitterEdited by Anton RohozovProduced by Pam Cameron
In this episode of The Personal Finance Podcast, we break down the Wealth Flywheel system—a framework for building assets that generate exponential momentum through cashflow reinvestment, covering how real estate rentals, subscription businesses, and dividend stocks create self-sustaining wealth machines that start slow but eventually replace your active income. We explore 15+ different flywheel types from single-family rentals to franchise ownership, walk through the 5 phases every flywheel goes through from ignition to freedom, and provide the exact 8-step blueprint to calculate your financial independence number, automate your wealth gap, and stack multiple flywheels until they generate enough passive income to achieve financial independence. Get The Wealth Flywheel Guide Here Watch this episode on Youtube How Andrew Can Help You: Listen to The Business Show here. Don't let another year pass by without making significant strides toward your dreams. "Master Your Money Goals" is your pathway to a future where your aspirations are not just wishes but realities. Enroll now and make this year count! Join The Master Money Newsletter where you will become smarter with your money in 5 minutes or less per week Here! Learn to invest by joining Index Fund Pro! This is Andrew's course teaching you how to invest! Watch The Master Money Youtube Channel! , Ask Andrew a question on Instagram or TikTok Learn how to get out of Debt by joining our Free Course Leave Feedback or Episode Requests here. Car buying Calculator here Thanks to Our Amazing Sponsors for supporting The Personal Finance Podcast Shopify: Shopify makes it so easy to sell. Sign up for a one-dollar-per-month trial period at shopify.com/pfp Thanks to Policy Genius for Sponsoring the show! Go to policygenius.com to get your free life insurance quote. Indeed: Start hiring NOW with a SEVENTY-FIVE DOLLAR SPONSORED JOB CREDIT to upgrade your job post at Indeed.com/personalfinance Go to https://joindeleteme.com/PFP20/ for 20% off! Shop outdoor furniture, grills, lawn games, and WAY more for WAY less. Head to wayfair.com Get 50% Off Monarch Money, the all-in-one financial tool at www.monarchmoney.com/PFP Chime: Start your credit journey with Chime. Sign-up takes only two minutes and doesn't affect your credit score. Get started at chime.com/ Acorns: Start investing automatically with Acorns and get a $5 bonus at Acorns.com/PFP Go to https://joindeleteme.com/PFP20/ and Use Promo Code PFP for 20% off! Links Mentioned in This Episode: Your First Million Is The Hardest (Here is How to Do it!) How to Buy Then Build a Business with Walker Deibel How to Invest More Outside of Retirement Accounts, 529 Strategies, & Dividend Growth - Money Q&A Connect With Andrew on Social Media: Instagram TikTok Twitter Master Money Website Master Money Youtube Channel Free Guides: The Stairway to Wealth: The Order of Operations for your Money How to Negotiate Your Salary The 75 Day Money Challenge Get out Of Debt Fast Take the Money Personality Quiz Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode of the Coaches Compass, Mike explains how he came up with a triple flywheel strategy for a powerful lead gen process. If you need help scaling your business, start your 7-day free trial for The Collective.Join the lead gen workshop to get 25+ qualified leads per month: REGISTER HERE------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner