Podcast appearances and mentions of guy gone keto

In this engaging conversation, Kash Rocheleau shares her journey from being an executive assistant to becoming the CEO of Icon Foods. She discusses the challenges of balancing family life with a demanding career, the importance of company culture, and the unique dynamics of being a female leader in a male-dominated industry. Kash emphasizes the significance of mentorship, the impact of imposter syndrome, and offers valuable advice for aspiring female leaders. She also shares her favorite books and resources that have influenced her leadership style. Kash Rocheleau is CEO of Icon Foods. Kash serves as the chief financial officer for three different companies: Icon Foods, Guy Gone Keto, and King Capital Investments. She is also co-owner of The Reset Button, a one stop shop for ADAS calibration services, where she manages the financial aspects of the business, such as budgeting, cash flow, investments, and tax planning. Kash is passionate about helping businesses achieve their goals and solve their challenges, using her finance expertise and entrepreneurial mindset. Takeaways: She emphasizes the importance of purpose in one's career. Imposter syndrome is a common challenge for women in leadership. Kash values open communication with her family about her career. Company culture is crucial for employee engagement and satisfaction. She believes in the importance of mentorship and supporting others. Kash encourages women to own their space and contributions. Setting boundaries is essential for work-life balance. Get In Touch With Kash: Website: http://www.iconfoods.com LinkedIn:  www.linkedin.com/in/kash-rocheleau-a0678528                      https://www.linkedin.com/company/icon-foods-ingredients/ Facebook:       https://web.facebook.com/iconfoodsingredients?_rdc=1&_rdr Instagram:       https://www.instagram.com/icon_foods/

In this episode of the Ketones and Coffee Podcast, Lorenz invites returning guest Thom King, CEO of Steviva Brands and Icon Foods, author of 'Guy Gone Keto', and a keto lifestyle enthusiast. The discussion covers a wide range of topics including King's personal experience with gaining weight during COVID-19, the impact of stress on dietary habits, and his journey back to health using keto principles combined with innovative biohacks. King shares insights on the challenges of maintaining a keto lifestyle, the exploration of peptides like semaglutide for weight loss, and his experiments with GLP-1 agonists and keto supplementation. The conversation also delves into broader topics such as the importance of ingredient awareness, the personal legacy through knowledge, the evolving food industry, and philosophical musings on life, commitment, and the human experience. Tom King's evolving role from CEO to Chief Innovations Officer, and his perspectives on creating a community through vulnerability and leadership, are highlighted towards the end.00:00 Welcome to the Ketones and Coffee Podcast with Tom King00:41 Reflecting on COVID-19's Impact on Health and Lifestyle01:57 Tom King's Journey with Keto and COVID-19 Challenges04:29 Exploring Weight Loss Hacks and Semaglutide Experience06:43 Combining Keto with GLP-1 Agonists for Optimal Results13:46 Tom King's Future Plans and Thoughts on Legacy19:28 The Power of Vulnerability and Community in Overcoming Challenges27:52 Navigating the Food Industry and Making Informed Choices32:51 The Science of Sweeteners: Monk Fruit, Stevia, and Artificial Alternatives33:35 The Impact of Artificial Sweeteners on Metabolism and Hunger36:57 Exploring Dietary Choices: Vegan, Keto, and Carnivore Diets41:15 The Carnivore Diet: An Ultimate Elimination Diet for Healing48:17 Personal Triumphs and the Power of Dietary Choices51:42 Philosophical Musings on Life, Purpose, and the Universe~~~~~~Estrella by Audiorezout is licensed under a Attribution-NonCommercial-ShareAlike 4.0 International License.~~~~~~ Save yourself that trip to the market — Instacart delivers groceries in as fast as 1 hour! They connect you with Personal Shoppers in your area to shop and deliver groceries from your favorite stores.Instacart - Groceries delivered in as little as 1 hour. Free delivery on your first order over $35. Go to ketocoachlorenz.com and use the contact form to get your Free Consultation!Support the show

In this episode of the Ketones and Coffee Podcast, Lorenz invites returning guest Thom King, CEO of Steviva Brands and Icon Foods, author of 'Guy Gone Keto', and a keto lifestyle enthusiast. The discussion covers a wide range of topics including King's personal experience with gaining weight during COVID-19, the impact of stress on dietary habits, and his journey back to health using keto principles combined with innovative biohacks. King shares insights on the challenges of maintaining a keto lifestyle, the exploration of peptides like semaglutide for weight loss, and his experiments with GLP-1 agonists and keto supplementation. The conversation also delves into broader topics such as the importance of ingredient awareness, the personal legacy through knowledge, the evolving food industry, and philosophical musings on life, commitment, and the human experience. Tom King's evolving role from CEO to Chief Innovations Officer, and his perspectives on creating a community through vulnerability and leadership, are highlighted towards the end.00:00 Welcome to the Ketones and Coffee Podcast with Tom King00:41 Reflecting on COVID-19's Impact on Health and Lifestyle01:57 Tom King's Journey with Keto and COVID-19 Challenges04:29 Exploring Weight Loss Hacks and Semaglutide Experience06:43 Combining Keto with GLP-1 Agonists for Optimal Results13:46 Tom King's Future Plans and Thoughts on Legacy19:28 The Power of Vulnerability and Community in Overcoming Challenges27:52 Navigating the Food Industry and Making Informed Choices32:51 The Science of Sweeteners: Monk Fruit, Stevia, and Artificial Alternatives33:35 The Impact of Artificial Sweeteners on Metabolism and Hunger36:57 Exploring Dietary Choices: Vegan, Keto, and Carnivore Diets41:15 The Carnivore Diet: An Ultimate Elimination Diet for Healing48:17 Personal Triumphs and the Power of Dietary Choices51:42 Philosophical Musings on Life, Purpose, and the Universe~~~~~~Estrella by Audiorezout is licensed under a Attribution-NonCommercial-ShareAlike 4.0 International License.~~~~~~ Save yourself that trip to the market — Instacart delivers groceries in as fast as 1 hour! They connect you with Personal Shoppers in your area to shop and deliver groceries from your favorite stores.Instacart - Groceries delivered in as little as 1 hour. Free delivery on your first order over $35. Go to ketocoachlorenz.com and use the contact form to get your Free Consultation!Support the show

LifeBlood BE WELL: We talked about keto foods, building a keto food company, and the benefits of a diet low in harmful sugars.  We discussed Thom's path to a healthy lifestyle that also unexpectedly made him a food entrepreneur, how a bad experience in a crappy Vegas hotel room made all the difference and started him down a path to health. We talked about the meticulous journaling and data collection that eventually birthed a bestselling book, which led to further exploration and a passion for the keto diet.   We discussed food addiction, the flaws in dieting, why we can't negotiate with ourselves, and how to make sustainable changes that will help us to to the kind of lifestyle we're truly looking for.   We talked about how to go about making a food time that's “keto” compliant, what good and bad sugars are, how they show up in more foods than we think and why, and what impact they have on our energy levels and fat production.  We discussed what's next for Thom, whether or not wine is keto friendly, and how to get started with Thom King, bestselling author of Guy Gone Keto, serial entrepreneur, CEO of Icon foods and creator of Steviva Ingredients.    Listen to learn how our bodies process different kinds of sugars, and which are the worst for your weight loss and overall health goals! You can learn more about Thom at GuyGoneKeto.com, Facebook, Twitter, Instagram and LinkedIn. Thanks, as always for listening!  If you got some value and enjoyed the show, please leave us a review wherever you listen and subscribe as well.  You can learn more about us at MoneyAlignmentAcademy.com, Twitter, LinkedIn, Instagram, Pinterest, YouTube and Facebook or you'd like to be a guest on the show, contact George at Contact@GeorgeGrombacher.com.

 Heard of the "Keto Diet" but not really sure what it is, how it works or why it works? You are like millions of other people then. In this show we talk to "Guy Gone Keto" Thom King who not only lets us in on the Keto secret but also introduces us to diabesity and highlights where we are headed as a race food wise! In addition we also venture into reflection, gratitude and Stoicism! Part CEO, part personal development wonk, and part biohacker info geek, King is a self-confessed serial entrepreneur. He follows more of a “you aren't doing well unless you're also doing some good” line of thinking.Thom is an incredible human with a great story.Enjoy the show.Connect with Thom:https://www.instagram.com/thomkingpdx/?hl=enhttp://thomking.com/ 

Part CEO, part personal development wonk, and part biohacker info geek, Thom King is a self-confessed serial entrepreneur, CEO/Founder of Steviva Brands, Linkedin Wizard, and author of "Guy Gone Keto." In this episode, Drew sits down with Thom to delve into the world of alternative sugar replacements, business, condiments, (yes you read that right - condiments) and much more! You don't want to miss this enlightening episode of the Fit2Fat2Fit Experience Podcast!   HIGHLIGHTS:   [05:30] How the pandemic affected Thom's health, and what happens when you self-medicate with food.   [11:05] Thom's journey in starting Icon Foods, and how he slowly scaled his business into a worldwide brand.   [18:45] Why Thom loves Allulose, and how he ranks all of the best healthy sugar replacements.   [27:46] Condiments aren't keto, and why Thom launched an entire line of condiments that are truly keto-friendly.   [35:45] The downfalls of the processed food keto craze, and how you can tailor your diet to remain healthy while still enjoying the great products that are coming out daily.   [40:15] Losing weight with age, and how Thom plans to lose the weight that he put on during lockdowns.   SPONSORS:   Dry Farm Wines — You can have alcohol on the ketogenic diet. Use this link for a bottle of wine for $.01 with any order.   Real Good Foods — Real Good Food's mission is to make nutritious foods—low in carbs, high in protein, never added sugar and from real ingredients—more accessible to everyone, improve human health, and in turn improve the lives of millions of people. Use code fit2fat2fit at checkout to receive $15 off of any order over $15!   Complete Wellness Supplements — Shop Drew's hand-formulated, high-quality, pre-workout greens, Keto Meal Replacement with grass-fed collagen, MCT Oil soft-gels, bone broth, and more! Use the code “podcast” to get 20% off of your order!   SHOW LINKS:   Guy Gone Keto! Thom's Linkedin Fit2Fat2Fit Take the Fit2Fat2Fit Podcast Listener Survey Fit2Fat2Fit on Facebook  @Fit2Fat2Fit on Instagram Fit2Fat2Fit Book  Keto School Program Complete Keto Book Email Drew: info@fit2fat2fit.com

We know not all sugar is created equal, so what is the best way to sweeten something? What can you expect when you switch to a ketogenic diet? Why is reverence for the earth an important part of making lifestyle changes? In this episode, Thom King and Angela Levesque talk about the difference between artificial vs natural sweeteners, how to move beyond the low fat messaging and why a ketogenic diet can help us fight 'diabesity'. We also explore why yo-yo diets are a temporary solution to a lifestyle issue, what a typical keto day looks like and how to be kind to ourselves when we don't make the best choices for our health.About the GuestThomas J. King is the founder and CEO of Steviva Brands Inc., one of the largest importers, manufacturers, and distributors of natural sweeteners. A self-described biohacker he has made it his life's work to study food science and use his knowledge to help people eat healthier, avoid harmful sugars, and maintain diet and exercise habits that defeat metabolic disease.He is the author of Guy Gone Keto: How to lose weight, free great, and achieve lifelong fitness and the creator of the guy gone keto line of condiments specifically designed for those on a ketogenic diet. LinksThom's Websites: http://www.Steviva.comhttp://iconfoods.com/http://www.Thomking.comhttp://www.guygoneketo.comInstagram: https://www.instagram.com/guygoneketo/Twitter: Steviva Brands: https://twitter.com/@stevivaThom King:  https://twitter.com/@thomkingFacebook: https://www.facebook.com/guygoneketo/www.chaosandlight.com

1 month FREE TRIAL with Covenant Eyes - https://covenanteyes.sjv.io/kKkXz - Use code 'superhuman'   ---   Part CEO, part personal development wonk, and part biohacker info geek, Thom King is a self-confessed serial entrepreneur. While his favorite book list contains many success oriented and personal development classics, the traditional definition of achieving success (e.g. make a lot of money) is not what inspires or motivates King. He follows more of a "you aren't doing well unless you're also doing some good" line of thinking. King's company has been built around the simple principle of "do the right thing".    In 1999, Thom's personal passion for food and his concern over the explosion of the metabolic disease led him to found Steviva Brands, now known as Icon Foods, with a mission to stem the tide of "diabesity" by providing consumers healthy alternatives to sugar. In recent years, his passion for food and optimal health have intersected with his embrace of a ketogenic (low carb, high fat) diet. Thom's latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthier a lifestyle.    Check out Thom and his companies online:  Icon Foods - https://www.iconfoods.com/   Guy Gone Keto - https://www.guygoneketo.com/   --- Connect with Frank and The Super Human Life on Social Media: Instagram: https://www.instagram.com/thesuperhumanfrank/   Facebook: https://www.facebook.com/groups/584284948647477/   Website: http://www.thesuperhumanlifepodcast.com/tshlhome   YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ  

Part CEO, part personal development wonk, and part biohacker info geek, Thom King is a self-confessed serial entrepreneur. While his favorite book list contains many success-oriented and personal-development classics, the traditional definition of achieving success (e.g. make a lot of money) is not what inspires or motivates King. He follows more of a “you aren't doing well unless you're also doing some good” line of thinking. King's company has been built around the simple principle of “do the right thing.” In 1999, Thom's personal passion for food and his concern over the explosion of metabolic disease led him to found Steviva Brands, now known as Icon Foods, with a mission to stem the tide of “diabesity” by providing consumers healthy alternatives to sugar. In recent years, his passion for food and optimal health have intersected with his embrace of a ketogenic (low carb, high fat) diet. Thom's latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthier lifestyle. Thom King's Websites: http://www.steviva.com http://iconfoods.com/ http://www.thomking.com http://www.guygoneketo.com ♥ ➝ WEBSITE: https://www.divinehealingcircle.com/ ➝ INSTAGRAM: http://www.instagram.com/_jacquelynson ➝ TIKTOK: http://www.tiktok.com/@jacquelynson ➝ AMAZON LINKS: https://www.amazon.ca/shop/jacquelynson (CA) https://www.amazon.com/shop/jacquelynson (US) ➝ want to support this podcast? donate here: https://www.paypal.me/JacquelynSon

Are you interested in keto?  Have you been wondering about the healthiest diets?  In this episode, we dive into all things keto, and how we can improve our health through keto. Today, I talk with Thom King, Guy Gone Keto. Thom is a self-confessed serial entrepreneur. He talks about his own reasons for getting into the keto diet, and why he made the change in his own health first.  We also discuss how keto impacts your body, differently from fasting. Thom also shares advice for other people struggling with their health and weight. Questions I asked: How did you find yourself in the world of keto? How did you make your own lifestyle change? Were you really disciplined in your eating habits? What is the science behind fasting and keto and your metabolism? How do fat and sugar impact your energy? What is therapeutic phlebotomy? What are you using to track keto? How do you stabilize your blood sugar levels? What illnesses and health issues can keto help with? Can you tell us what you've created to help with keto? What three tips can you leave with the audience?   Topics Discussed: Keto diet. Protein to Fat ratio. Making a diet plan. How to find the nutrition that works for you. Getting dedicated to health. Dealing with hangry. Quotes from the show: “If you're not writing your goals down, it's only a good intention.” @thomking @SisterhoodSweat “Fall in love with the process, just follow your action plan.” @thomking @SisterhoodSweat “Doing a 48 hour fast, you discover so much about yourself.” @thomking @SisterhoodSweat “Are you eating to sustain yourself, or placate the voids you want to fill?” @thomking @SisterhoodSweat “The more we can educate one another the better off we'll all be long term.” @thomking @SisterhoodSweat How you can stay in touch with Thom: Website Guy Gone Keto Twitter Facebook Instagram Get his book How you can stay in touch with Linda: Website Facebook Twitter Instagram Pinterest YouTube SoundCloud   "Proud Sponsors of the Sisterhood of S.W.E.A.T" Essential Formulas   My daily energy stems from mushrooms... mushroom coffee that is! Have you checked out Four Sigmatic yet? If you want a coffee that contains superfoods and adaptogens like rhodiola, eleuthero, and schisandra to help you live a healthier, more enhanced life, then you need Four Sigmatic mushroom coffee in your daily routine! Check out their products here and be sure to let me know what you think of it!

Thom King is an author, biohacker and founder of Steviva Brands - now known as Icon Foods - which specializes in low calorie, low carb sweeteners (as sugar alternatives) that are keto and paleo friendly.  His latest project is a line of ketogenic condiments known as Guy Gone Keto, and you can purchase Thom's book, "Guy Gone Keto," from Amazon here: https://amzn.to/3osoq6i.  He joined me for a conversation about the dangers of sugars and the benefits of a ketogenic diet. Connect with Thom at http://thomking.com Connect with Nate at http://instagram.com/nathanhaber  

Biohack Your Life with Guy Gone Keto Publish. Promote. Profit. with Rob Kosberg Episode 027 Thom King Thom King is an entrepreneur, author and self-described 'bio-hacker.' He has made it his life's work to study food science and use his knowledge to help people. Thom is the founder and CEO of Steviva Brands Inc., one of the largest importers, manufacturers, and distributors of natural sweeteners. Listen to this informative Publish. Promote. Profit. episode with Thom King about biohacking your life. Here are some of the beneficial topics covered on this week's show: How biohacking increases both physical and mental performance.  How there are plants that exist in nature that are sweet but are not sugar. Why diets don't work and instead people need to change their lifestyles. How a goal setting practice can help create better outcomes for people. Why writing a book can lead to more sales and ultimately more revenue. Connect with Tom: Links Mentioned: steviva.com Guest Contact Info: Twitter @steviva Instagram @stevivabrands Facebook facebook.com/steviva Connect with Rob: Website bestsellerpublishing.org Twitter @bspbooks Instagram @bspbooks Facebook facebook.com/bestsellerpub YouTube youtube.com/c/BestSellerPublishingOfficial Learn more about your ad choices. Visit megaphone.fm/adchoices

Our guest today Is the Founder and CEO of Steviva Brands and Icon Food. An Author he wrote the book titled Guy Gone Keto. He is also behind the Guy Gone Keto Brand.Part CEO, part personal development wonk, and part biohacker info geek, King is a self-confessed serial entrepreneur. While his favorite book list contains many success-oriented and personal-development classics, the classic definition of achieving success (e.g. make a lot of money) is not what inspires or motivates King. He follows more of a “you aren't doing well unless you're also doing some good” line of thinking. King's company has been built around the simple principle of “do the right thing.”Founded by King in 1999, Stevia Brands Inc. is one of the largest importers, manufacturers and distributors of clean-label sweetening systems and natural sweeteners. Emulating such renowned entrepreneurs such as the Wright Brothers and Steve Jobs, King started his company by first asking the critical question, “Why?” Based on the understanding that it's only by determining the “why” of what you want to do that you can achieve lasting success, King's business isn't simply something he does for a living. It stands as a testament to who he is, what he does and how he lives his life.Follow Thom King on SocialThom King's Instagram: https://www.instagram.com/thomkingpdxThom King's Website: https://www.thomking.comGuy Gone Keto Instagram: https://www.instagram.com/guygoneketoGuy Gone Keto Website: https://www.guygoneketo.com Follow Ketones and Coffee PodcastInstagram: https://www.instagram.com/keton.esncoffeeTwitter: https://twitter.com/KetonesPYoutube: https://www.youtube.com/channel/UCsZZmBEenvZnU8tA1npAODAThis episode is brought to you by Basic Keto Subscription boxBasic Keto Subscription Box is a Premium Keto Subscription Box for Canadians. We offer a wide variety of Keto-friendly Snacks Delivered right to your door. Not only that, with your subscription box you also get a 30 Day meal plan that includes Breakfast, Lunch , and Dinner. Complete with Macro nutrients in every meal. We have an exclusive deal just for ketones and Coffee Podcast Listeners. Receive an extra 20% Off with your first months subscription. Head on over to https://basicketo.ca and Subscribe today! CODE: KETONES20

Our guest today Is the Founder and CEO of Steviva Brands and Icon Food. An Author he wrote the book titled Guy Gone Keto. He is also behind the Guy Gone Keto Brand.Part CEO, part personal development wonk, and part biohacker info geek, King is a self-confessed serial entrepreneur. While his favorite book list contains many success-oriented and personal-development classics, the classic definition of achieving success (e.g. make a lot of money) is not what inspires or motivates King. He follows more of a “you aren't doing well unless you're also doing some good” line of thinking. King's company has been built around the simple principle of “do the right thing.”Founded by King in 1999, Stevia Brands Inc. is one of the largest importers, manufacturers and distributors of clean-label sweetening systems and natural sweeteners. Emulating such renowned entrepreneurs such as the Wright Brothers and Steve Jobs, King started his company by first asking the critical question, “Why?” Based on the understanding that it's only by determining the “why” of what you want to do that you can achieve lasting success, King's business isn't simply something he does for a living. It stands as a testament to who he is, what he does and how he lives his life.Follow Thom King on SocialThom King's Instagram: https://www.instagram.com/thomkingpdxThom King's Website: https://www.thomking.comGuy Gone Keto Instagram: https://www.instagram.com/guygoneketoGuy Gone Keto Website: https://www.guygoneketo.com Follow Ketones and Coffee PodcastInstagram: https://www.instagram.com/keton.esncoffeeTwitter: https://twitter.com/KetonesPYoutube: https://www.youtube.com/channel/UCsZZmBEenvZnU8tA1npAODAThis episode is brought to you by Basic Keto Subscription boxBasic Keto Subscription Box is a Premium Keto Subscription Box for Canadians. We offer a wide variety of Keto-friendly Snacks Delivered right to your door. Not only that, with your subscription box you also get a 30 Day meal plan that includes Breakfast, Lunch , and Dinner. Complete with Macro nutrients in every meal. We have an exclusive deal just for ketones and Coffee Podcast Listeners. Receive an extra 20% Off with your first months subscription. Head on over to https://basicketo.ca and Subscribe today! CODE: KETONES20

GUY GONE KETO - THOM KING Thom King is Part CEO, part personal development wonk, and part biohacker info geek, Thom King is a self-confessed serial entrepreneur. While his favorite book list contains many success-oriented and personal-development classics, the traditional definition of achieving success (e.g. make a lot of money) is not what inspires or motivates King. He follows more of a “you aren’t doing well unless you’re also doing some good” line of thinking. King’s company has been built around the simple principle of “do the right thing.” In 1999, Thom’s personal passion for food and his concern over the explosion of the metabolic disease led him to found Steviva Brands, now known as Icon Foods, with a mission to stem the tide of “diabesity” by providing consumers healthy alternatives to sugar. In recent years, his passion for food and optimal health has intersected with his embrace of a ketogenic (low carb, high fat) diet. Thom’s latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthier lifestyle In 1999, Thom’s personal passion for food and his concern over the explosion of the metabolic disease led him to found Steviva Brands, now known as Icon Foods, with a mission to stem the tide of “diabesity” by providing consumers healthy alternatives to sugar. In recent years, his passion for food and optimal health has intersected with his embrace of a ketogenic (low carb, high fat) diet. Thom’s latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthier lifestyle. Websites: http://www.Steviva.com http://iconfoods.com/ ,http://www.Thomking.com, http://www.guygoneketo.com LinkedIn: https://www.linkedin.com/in/steviva/ Instagram: https://www.instagram.com/guygoneketo/ https://www.instagram.com/stevivabrands/ https://www.instagram.com/thomkingpdx/ Twitter: Steviva Brands: https://twitter.com/@steviva Thom King:  https://twitter.com/@thomking   Facebook: https://www.facebook.com/guygoneketo/

Here is another amazing interview with the CEO of Icon Foods, Mr. Thom King. In this episode we talk about his background with food, the formation of his business after finding stevia, and dive into his awesome book Guy Gone Keto: How to lose weight, feel great, and achieve lifelong fitness. Tune in and listen to this amazing discussion and learn about his products and purpose. www.guygoneketo.com www.thomking.com instagram - guygoneketo --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/daniel-sells/message

Stay tuned for an exciting episode this weekend when I get to interview the CEO/Founder of Steviva Brands Inc. and author of Guy Gone Keto, Mr Thom King --- Send in a voice message: https://anchor.fm/daniel-sells/message

Thom King is like some of the other guests we've met in our series of interviews. He is a career explorer-an adventurous soul who sees lots of possibilities and isn't afraid to take a side road if it looks promising. He initially worked in broadcasting. Eventually he managed 5 radio stations and this led to a position with Clear Channel. There he became the regional vice president of sales for the integrated marketing and online division of Clear Channel Worldwide. Though anyone would think he was following a great career path at this point, Thom was yet to feel fulfilled and discover his passion. One evening he was with a friend who had just returned from South America. His friend asked him if he'd like to sample some of a sticky green paste he had brought back with him. Thom was game, and this was his introduction to stevia (stevia rebaudiana), a plant native to Paraguay. Thom became curious about how he might introduce this more natural alternative sweetener into the market, so he began playing with formulations at home every free moment he had. You will hear Thom describe why he was convinced stevia would prove to be a superior product. As he progressed, he found himself immersed and driven. What he was doing was far more engaging to him than the broadcasting and sales work he was doing during his “real” daytime job. As he tells us, his interest and involvement became a “rabbit hole”. He was more and more involved in learning about, and experimenting with stevia. Eventually, he felt ready to start a retail brand. Initially he had to sell his products as supplements as stevia had not yet been approved by the FDA. This meant he could not market it as a sweetener to be displayed with other sugar/sugar-like products. Determined, he went from store to store to do product demos to gain wider exposure. He actually used home recipes and sample baked goods to promote his products at demos. When at long last the FDA finally approved stevia, the possibilities for Steviva, King's brand, opened up. The journey to that point had been long and hard though. He tells Amy there were plenty of times he wanted to quit, but unlike anything else he'd done, this business had given him purpose. He had found career fulfillment. But at one point as his star rose, he felt he needed to “walk the walk and talk the talk”. He was enjoying the good life and packing on pounds. He was advocating for healthier living through use of his products, yet he himself was overweight. It was time for a lifestyle change. He examined what he needed to do by collecting data on his habits and journaling his daily food intake. After a year making modifications to what he was putting into his body, he had lost the extra 35 lbs. he'd been carrying. He decided to turn his journal, and Guy Gone Keto was the result. It was popular, and for a short time, was a best seller on Amazon. The book also lent the extra benefit of boosting sales of his stevia products, and gave Thom “expert” status to those who were inspired by what he had shared with them. Thom King has lots of good advice to share with listeners about pivoting from work that is seemingly mundane to that which one finds exciting and inspirational. You will want to stick around to hear how his open mind, curiosity and marketing skills have led him to self-growth and a harmonious relationship with his world. Topics in this episode: On career happiness: how to create your own “hour of power” How to meditate with intention Why personal data collection and journaling are important tools for personal growth Why giving back and philanthropy matter How harmony makes us feel fulfilled and some ways we might achieve harmony in our own lives. How writing a book has helped his business Links: guygoneketo.com Guy Gone Keto on social media platforms iconfoods.com

Thom King joins us on The Authors Unite Show! This episode is brought to you by Authors Unite. Authors Unite provides you with all the resources you need to become a successful author. You can learn more about Authors Unite here: https://authorsunite.com/ Thank you for listening to The Authors Unite Show! Tyler --- Support this podcast: https://anchor.fm/authorsunite/support

Part CEO, part personal development wonk, and part biohacker info geek, Thom King is a self-confessed serial entrepreneur. While his favorite book list contains many success-oriented and personal-development classics, the traditional definition of achieving success (e.g. make a lot of money) is not what inspires or motivates King.He follows more of a “you aren’t doing well unless you’re also doing some good” line of thinking.King’s company has been built around the simple principle of “do the right thing.”In 1999, Thom’s personal passion for food and his concern over the explosion of metabolic disease led him to found Steviva Brands, now known as Icon Foods, with a mission to stem the tide of “diabesity” by providing consumers healthy alternatives to sugar. In recent years, his passion for food and optimal health have intersected with his embrace of a ketogenic (low carb, high fat) diet.Thom’s latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthier lifestyle.Learn More: http://www.guygoneketo.comInfluential Influencers with Mike Saundershttps://businessinnovatorsradio.com/influential-entrepreneurs-with-mike-saunders/Source: https://businessinnovatorsradio.com/interview-with-thom-king-founder-of-guy-gone-keto

Part CEO, part personal development wonk, and part biohacker info geek, Thom King is a self-confessed serial entrepreneur. While his favorite book list contains many success-oriented and personal-development classics, the traditional definition of achieving success (e.g. make a lot of money) is not what inspires or motivates King.He follows more of a “you aren’t doing well unless you’re also doing some good” line of thinking.King’s company has been built around the simple principle of “do the right thing.”In 1999, Thom’s personal passion for food and his concern over the explosion of metabolic disease led him to found Steviva Brands, now known as Icon Foods, with a mission to stem the tide of “diabesity” by providing consumers healthy alternatives to sugar. In recent years, his passion for food and optimal health have intersected with his embrace of a ketogenic (low carb, high fat) diet.Thom’s latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthier lifestyle.Learn More: http://www.guygoneketo.comInfluential Influencers with Mike Saundershttps://businessinnovatorsradio.com/influential-entrepreneurs-with-mike-saunders/Source: https://businessinnovatorsradio.com/interview-with-thom-king-founder-of-guy-gone-keto

About Thom King: Thom King is part CEO, part personal development wonk, and part biohacker info geek, and is a self-confessed serial entrepreneur. While his favorite book list contains many success-oriented and personal-development classics, the traditional definition of achieving success (e.g., make a lot of money) is not what inspires or motives him. He follows more of a “you aren’t doing well unless you’re also doing some good” line of thinking. Thom’s company has been built around the simple principle of “do the right thing.”   In 1999, Thom’s personal passion for food and his concern over the explosion of metabolic disease led him to found Steviva Brands, now known as Icon Foods, with a mission to stem the tide of “diabesity” by providing consumers healthy alternatives to sugar. In recent years, his passion for food and optimal health have intersected with his embrace of a ketogenic (low carb, high fat) diet. Thom’s latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthier lifestyle.   What We Discuss In This Episode: We talk about Thom King’s passion and “side-gig” in life and what has made him so passionate about taking on this role.  We also discuss the FDA’s position on “added sugars” (why nutrition labels are so confusing) and what should we know when trying to decipher labels when it comes to added sugar? Thom shares what motivated him to go keto, and what the role of the keto diet is when it comes to reversing the “diabesity” epidemic. How does a vegetarian or vegan “go keto?” The possibilities of doing it and how you do it. What role does keto play when it comes to metabolic disease and even neurological diseases, including migraine. Thom shares why he created the Guy Gone Keto condiments and talks about how are they different and unique?   Connect with Thom King: Website:  www.thomking.com                 www.Guygonekeeto.com    Connect with Lynne: If you are looking for a community of like-minded women on a journey - just like you are - to improved health and wellness, overall balance, and increased confidence, check out Lynne's private community in The Energized & Healthy Women's Club. It's a supportive and collaborative community where the women in this group share tips and solutions for a healthy and holistic lifestyle. (Discussions include things like weight management, eliminating belly bloat, wrangling sugar gremlins, and overcoming fatigue, recipes, strategies, and much more so women can feel energized, healthy, confident, and joyful each day. Website:  https://holistic-healthandwellness.com Facebook: https://www.facebook.com/holistichealthandwellnessllc Instagram: https://www.instagram.com/lynnewadsworth   Free Resource: MID-LIFE got you spinning? Are you ready to feel energized, vibrant and healthy?   Join us on our journey to increased vitality, holistic health and wellness.  We share tips, recipes, encouragement in a fun and safe community. Grab your free resource here:   https://holistic-healthandwellness.com/learn-how-to-ditch-the-hormonal-weight/     Did You Enjoy The Podcast? If you enjoyed this episode please let us know! 5-star reviews for the Living Life Naturally podcast on Apple Podcasts, Spotify, Pandora, or Stitcher are greatly appreciated. This helps us reach more women struggling to live through midlife and beyond. Thank you. Together, we make a difference!

About Thom King: Thom King is part CEO, part personal development wonk, and part biohacker info geek, and is a self-confessed serial entrepreneur. While his favorite book list contains many success-oriented and personal-development classics, the traditional definition of achieving success (e.g., make a lot of money) is not what inspires or motives him. He follows more of a “you aren’t doing well unless you’re also doing some good” line of thinking. Thom’s company has been built around the simple principle of “do the right thing.”   In 1999, Thom’s personal passion for food and his concern over the explosion of metabolic disease led him to found Steviva Brands, now known as Icon Foods, with a mission to stem the tide of “diabesity” by providing consumers healthy alternatives to sugar. In recent years, his passion for food and optimal health have intersected with his embrace of a ketogenic (low carb, high fat) diet. Thom’s latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthier lifestyle.   What We Discuss In This Episode: We talk about Thom King’s passion and “side-gig” in life and what has made him so passionate about taking on this role.  We also discuss the FDA’s position on “added sugars” (why nutrition labels are so confusing) and what should we know when trying to decipher labels when it comes to added sugar? Thom shares what motivated him to go keto, and what the role of the keto diet is when it comes to reversing the “diabesity” epidemic. How does a vegetarian or vegan “go keto?” The possibilities of doing it and how you do it. What role does keto play when it comes to metabolic disease and even neurological diseases, including migraine. Thom shares why he created the Guy Gone Keto condiments and talks about how are they different and unique?   Connect with Thom King: Website:  www.thomking.com                 www.Guygonekeeto.com    Connect with Lynne: If you are looking for a community of like-minded women on a journey - just like you are - to improved health and wellness, overall balance, and increased confidence, check out Lynne's private community in The Energized & Healthy Women's Club. It's a supportive and collaborative community where the women in this group share tips and solutions for a healthy and holistic lifestyle. (Discussions include things like weight management, eliminating belly bloat, wrangling sugar gremlins, and overcoming fatigue, recipes, strategies, and much more so women can feel energized, healthy, confident, and joyful each day. Website:  https://holistic-healthandwellness.com Facebook: https://www.facebook.com/holistichealthandwellnessllc Instagram: https://www.instagram.com/lynnewadsworth   Free Resource: MID-LIFE got you spinning? Are you ready to feel energized, vibrant and healthy?   Join us on our journey to increased vitality, holistic health and wellness.  We share tips, recipes, encouragement in a fun and safe community. Grab your free resource here:   https://holistic-healthandwellness.com/learn-how-to-ditch-the-hormonal-weight/     Did You Enjoy The Podcast? If you enjoyed this episode please let us know! 5-star reviews for the Living Life Naturally podcast on Apple Podcasts, Spotify, Pandora, or Stitcher are greatly appreciated. This helps us reach more women struggling to live through midlife and beyond. Thank you. Together, we make a difference!

Thom King is a personal development wonk, part bio-hacker geek, and part self-proclaimed serial entrepreneur. In 1999, Thom founded Steviva Brands know known as Icon Foods with a mission to provide consumers with a healthy alternative to sugar which also lead him to embrace a Ketogenic Diet and publish his book “Guy Gone Keto.” He [...]

Thom King is a personal development wonk, part bio-hacker geek, and part self-proclaimed serial entrepreneur. In 1999, Thom founded Steviva Brands know known as Icon Foods with a mission to provide consumers with a healthy alternative to sugar which also lead him to embrace a Ketogenic Diet and publish his book “Guy Gone Keto.” He […] The post 149: Thom King – Guy Gone Keto appeared first on Inner Confidence.

Part CEO, part personal development wonk, and part biohacker info geek, Thom King is a self-confessed serial entrepreneur. While his favorite book list contains many success-oriented and personal-development classics, the classic definition of achieving success (e.g. make a lot of money) is not what inspires or motivates King. He follows more of a “you aren't doing well unless you're also doing some good” line of thinking. King's company has been built around the simple principle of “do the right thing.” His book, Guy Gone Keto, describes his journey towards better health and teaches you a way to be more conscious of what you put into your body.  It's available for sale on Amazon in both the printed and Kindle versions. Thom joins Mitch today to discuss better eating, how sugar is destroying our health and the journey Thom took to get to all the great things he is doing today.  You can also watch a video of their discussion on our YouTube Channel. Founded by King in 1999, Steviva Brands Inc. is one of the largest importers, manufacturers and distributors of clean-label sweetening systems and natural sweeteners. Emulating such renowned entrepreneurs such as the Wright Brothers and Steve Jobs, King started his company by first asking the critical question, “Why?” Based on the understanding that it's only by determining the “why” of what you want to do that you can achieve lasting success, King's business isn't simply something he does for a living. It stands as a testament to who he is, what he does and how he lives his life. King's “why” is simple. A bit of a foodie and health nut, food has always been a passion for King — particularly high-quality food that makes the planet a healthier place and maintains a level of sustainability. He founded Steviva as a way to effectively help combat metabolic disease and the “diabesity” (his self-coined term) epidemic in this country by offering clean-label sweetening systems to replace sucrose and high-fructose corn syrup. For general more information about the podcast, send an email to info@beinhakerlaw.com To follow Mitch and the podcast, go to https://linktr.ee/beinhakerlaw. You can subscribe and listen to episodes on Apple Podcasts, Google Podcasts, Amazon Music and most other directories. Please review us whenever possible and thanks for your continued support! Sponsorships and paid guest appearances are available. Connect with us by email or on social media. The Accidental Entrepreneur is brought to you by Beinhaker Law, a boutique business & estates legal practice in Clark, NJ. To learn about outside general counsel services and how to better protect your business, visit https://beinhakerlaw.com/fractional-gen-counsel/ Please support our affiliate sponsors (https://beinhakerlaw.com/podcast-affiliates/). Also be sure to visit our new podcast store (https://beinhakerlaw.com/podcast-store/) to purchase affiliate services, guest merchandise and even podcast merchandise.  Yes, we have merch! Nowsite Marketing. Bring your digital marketing to a new level with their propriety 3-click system driven by AI. Digital Accelerant - the digital business card that generates leads. Get a custom branded digital card with information and links to all your social media, email and other information. Text LAW to 21000 to connect with us and request more details. Fetch Internet. Fetch is an app that creates a secure and high-speed mobile internet connection for laptops and desktop computers. Printify - the on-demand print shop to create your own merchandise without cost or the need to house inventory. The Accidental Entrepreneur is a trademark of Mitchell C. Beinhaker. Copyright 2018-2020. All rights reserved.

The Food Industry is going under a revolution of innovation right now. From things like Impossible Burgers to natural, healthier sugar alternatives like stevia, food science is at an all-time high. Shark Bite Biz's David Strausser chats with Tom King, multiple entrepreneur and food scientist. Thom serves as the CEO of Icon Foods, Steviva, and Guy Gone Keto and a subject matter expert all about healthy living and being successful in the food industry as a bio-hacker. Visit Thom King's Guy Gone Keto website at: http://www.guygoneketo.com and you can grab the "Guy Gone Keto" book at: https://www.amazon.com/Guy-Gone-Keto-Achieve-Lifelong/dp/1544510985  Visit our NEW Merch store: http://shark-bite-biz.myteespring.co Join our Reddit Community: https://www.reddit.com/r/SharkBiteBiz/ Donate to our Patreon to SUPPORT this channel and get some BENEFITS and PERKS: http://patreon.com/sharkbitebiz Subscribe to the audio podcast on: http://www.SharkBiteBiz.com Find out more about the host, David Strausser: http://www.davidstrausser.com Follow David Strausser on Instagram: https://www.instagram.com/dstrausser83/ Follow us on Facebook: http://www.facebook.com/SharkBiteBiz Follow us on Twitter: http://www.twitter.com/SharkBiteBiz Listen on Apple iTunes: https://podcasts.apple.com/us/podcast/shark-bite-biz/id1522304651 Listen on Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly93d3cuc2hhcmtiaXRlYml6LmNvbS9mZWVkLnhtbA Listen on Spotify: https://open.spotify.com/show/1CZh0QdNr5Nn8CD8kInMAJ Listen on Stitcher: https://www.stitcher.com/podcast/shark-bite-biz Listen on iHeartRADIO: https://www.iheart.com/podcast/269-shark-bite-biz-68819872/ Intro music courtesy of Stationary Giant: https://instagram.com/stationarygiant?igshid=1mf4umgejvpgi Connect with David Strausser on LinkedIn: http://www.linkedin.com/in/DavidStrausser Produced by: Francisco Strausser: https://www.youtube.com/channel/UC82qlvfm4mXg3C3AzqPHthw

Do you ever miss certain flavors or sweeter tastes as you live your low carb lifestyle? I know that I often think things like "Man this Ribeye is amazing, but I kinda miss being able to have steak sauce!" Well my friends, today I'm bringing in my friend Thom King who I am now calling The Keto Mad Scientist and he is bringing sauces and sweet flavors back to the low carb and keto lifestyle! Thom is the man behind the Guy Gone Keto brand that is changing the flavor profile of the ketogenic and low carb community by bringing in an assortment of near zero carb sauces that range from steak sauce, to BBQ sauce, to spicy ketchup.........and I can personally say that these products are delicious! Check out episode 369 of The Million Pound Mission Podcast as Thom and I discuss: How he discovered the Ketogenic Diet and his own transformation results. The science behind his keto friendly sauces. We deep dive on natural sweeteners and I grill him on what is safe and what isn't. His best practices when it comes to his products and natural sweeteners. What he is creating next in the Guy Gone Keto Lab. Connect with Thom: https://www.guygoneketo.com/   Check out our sponsors at www.KetoBrick.com and use the promo code MPM at checkout to be entered to win a free month of Keto Bricks!

Todays guest on The Low Carb Athlete podcast is with Thom King … a “Guy Gone Keto”! Thomas J. King is not your typical CEO.Part CEO, part personal development wonk, and part biohacker info geek, King is a self-confessed serial entrepreneur. While his favorite book list contains many success-oriented and personal-development classics, the classic definition of achieving success (e.g. make a lot of money) is not what inspires or motivates King. He follows more of a “you aren't doing well unless you're also doing some good” line of thinking. King's company has been built around the simple principle of “do the right thing.” In 2017 King Published the book Guy Gone Keto… You've tried countless diet plans, but the weight you lose keeps coming back. The truth is dieting is always going to fail unless you're 100 percent committed to a beneficial lifestyle change. King's Guy Gone Keto can guide you to your goal of shaping up, staying healthy, losing weight, and keeping it off by burning fats instead of sugars. Thom King always struggled with his weight before adopting a ketogenic lifestyle. In Guy Gone Keto he details how perseverance and a high-fat, low-carb diet enabled him to drop five waist sizes in a single year. His essential wellness program includes tips for reading and understanding food labels, supportive techniques to make you feel capable and empowered, as well as tasty recipes and easy-to- follow meal plans that will keep you fit and healthy for life. Thom did it, and you can too. Dedicate yourself to going keto, and become who you really want to be.   Thom and Debbie have a conversation on making lifestyle change and the benefits of a ketogenic lifestyle. • What motivated you to go keto? • Why did you create the Guy Gone Keto condiments? How are they different/unique? • How is the GGK project about “giving back” to the community? • What is KetoseSweet+ and how is it beneficial? • What's next? What fun plans do you have for GGK   We are preparing to launch all new packaging of the Guy Gone Keto condiments which includes 2 new savory products as well as a line of dessert products. And the newest additions which are the Guy Gone Keto Cocktail mixers. All of these products are no sugar added, natural, gluten free and keto friendly.  Icon is preparing to launch a comprehensive offering of no sugar added chocolate products in chips & enrobing chocolate in dark chocolate, white chocolate, toasted marshmallow and other exciting new flavors. Unlimited possibilities for food manufacturers with cookies, bars, confections and frozen desserts in the low card and no sugar added categories.  We are working with so many exciting an innovative customers through Icon Foods that we have pleasure of developing custom sweetening solutions for. We love being able to be a part of promoting health and wellness, eradicating refined sugar and growing an awareness of the dangers of metabolic disease.  We are excited to explore virtual opportunities to connect with potential customers and develop business as well as meet our fellow food manufacturers and to continue to grow our customer relationships and stay connected during the challenges of COVID19.   Be sure to use your discount code when you head shopping online … Don't forget to use the discount code: THELOWCARBATHLETE15 15% OFF PURCHASES AT WWW.GUYGONEKETO.COM   Social Media links for Thom King LinkedIn: https://www.linkedin.com/in/steviva/ Instagram: https://www.instagram.com/guygoneketo/ https://www.instagram.com/stevivabrands/ https://www.instagram.com/thomkingpdx/ Twitter: Steviva Brands: https://twitter.com/@steviva Thom King: https://twitter.com/@thomking Facebook: https://www.facebook.com/guygoneketo/ Don't forget to use the discount code: THELOWCARBATHLETE15 15% OFF PURCHASES AT WWW.GUYGONEKETO.COM   Debbie Potts Health & Fitness Coach, Author, Speaker & Podcaster Host of ‘The Low Carb Athlete' Health Building Podcast Creator of ‘The WHOLESTIC Method' Coaching Program FNTP, FDNP, NASM CPT, CHEK HLC, Kion Coach BURN FAT. OPTIMIZE HEALTH. IMPROVE PERFORMANCE.

Thom King is an Entrepreneur, Author, and self-described 'bio-hacker.' Thom changed his life by adopting a ketogenic lifestyle and kicking 5 stone! In his book Guy Gone Keto he details an essential wellness program that will keep you fit and healthy for life. He is the founder and CEO of Steviva Brands Inc., one of the largest importers, manufacturers, and distributors of natural sweeteners. Despite being very successful, the classic definition of success (lots of money) is not what inspires and motivates Thom. His philosophy is “you aren’t doing well unless you’re also doing good. CONNECT WITH THEM http://iconfoods.com/ Links to my podcast the Best Morning Routine, Ever! Podcast Apple:https://apple.co/2IXLfel Podcast Android: http://bit.ly/bmrever Podcast Stitcher:http://bit.ly/33zJcVK Podcast Spotify:https://spoti.fi/33DmeNG Links to my very own morning routine app -- HitSavers: 9-actionable items done in 9-mins to HACK your morning!!! To improve the quality of your day -- your life! Try it today for free: HitSavers App Android: https://bit.ly/2YMCCvE Hitsavers App Apple: https://apple.co/2BWpoTY Connect with me. Habit consulting -- learn how to replace those pesky little habits that formed without your permission: Hack your habits Calendar: https://calendly.com/lunidelouis/hack-your-habits Website: https://lunidelouis.com 

Get educated and inspired on nutrition, health, and life. Get hopeful and excited about deliciously sweet but healthy food products created by self-educated food scientist and serial entrepreneur Thom King. This guy is really impressive.In this rich and fun interview, Matthew and Thom discuss:-Self-education on any topic-Ketogenic diet, ketosis, fasting-Autophagy and its effect on degenerative disease-Guy Gone Keto book and products (the miraculous properties of allulose)-Food labels-Presence and mindfulness-Role models (Thom's grandfather, for one)-Entrepreneurship-Why Thom likes My Morning Jacket (Matthew's personal indulgence topic)-So, so, so much moreLearn more about Thom:Icon Foods: https://iconfoods.com/Guy Gone Keto: https://www.guygoneketo.com/Twitter: https://twitter.com/guygoneketoFacebook: https://www.facebook.com/guygoneketo/Instagram: https://www.instagram.com/guygoneketo/?hl=koLinkedIn: https://www.linkedin.com/in/steviva/Watch on YouTube: https://www.youtube.com/watch?v=8fKV5FSFNLsLearn more at https://matthewboulton.ca/ or https://www.facebook.com/matthewboulton.ca/

Who would like to finish the 2020 year healthier than it began? This year has undoubtedly been an unprecedented era for everyone! But what if we used this occasion to make it an unparalleled year for ourselves too? What if we decided to challenge ourselves towards improved wellness? Today’s Aging GreatFULLy welcomes special guest Thom King to talk not only about his journey to a more fit and healthier life, but how he’s dedicated to helping others do the same. Enjoy this incredible hour as we clear up many of the confusions we face as we aspire towards greater health and well-being.Part CEO, part personal development wonk, and part biohacker info geek, King is a self-confessed serial entrepreneur. He’s also the author of the Amazon Best-Selling book, Guy Gone Keto: How to Lose Weight, Feel Great and Achieve Lifelong Fitness. Join this enlightening, fun and educational conversation, as we take a deep dive into the nuances of the food industry, talk about the confusion consumers face with misinformation and changing information regarding what is and is not healthy, and ultimately how to make sense of it all. Plus, if you’ve ever considered a keto lifestyle approach, King is our guy to talk about how it can potentially work for you. This is an episode everyone will love as the dialogue rolls from our love affair with food to the science behind it to include the FDA’s position on “added sugars.” King will share how journaling and meditation helped him make lasting lifestyle changes and how paleo and ketogenic diets can benefit from healthy sweeteners. While King is a food scientist by trade, he also brings grace, love and gratitude into all he embodies. Over two decades ago, King’s personal passion for food and his concern over the metabolic disease led him to found Steviva Brands, now known as Icon Foods, with a mission to stem the tide of “diabesity” by providing consumers healthy alternatives to sugar. In recent years, his passion for food and optimal health have intersected with his embrace of a ketogenic (low carb, high fat) diet. King’s latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthier lifestyle. To learn more about Thom King, visit him at www.Steviva.com www.ThomKing.com or www.GuyGoneKeto.com! If you love today’s episode, please share it with your friends and family or leave a show review on your favorite platform. Thank you for listening to and supporting the Aging GreatFULLy show, where we love our listeners and create episodes with you in mind! You can visit our official host page at www.CTRNetork.com/holleykellley. A must-listen power-hour of enlightYOUment for everyone!

Episode 172 - Thom King - CEO and Chief Food Scientist, ICON Foods/Author, Guy Gone Keto “I look at what I do as more of a cause than as a business.” “The process took years...I look back at the successes versus the challenges...the challenges are when I learned the most...I am super grateful for those.” - Thom King In Episode 172, the Two Fit Crazies have an amazing conversation with Thom King, “part CEO, part personal development wonk and part biohacker info geek.” Joining the show from Portland, Oregon, Thom discusses his journey to become a “serial entrepreneur,” founding multiple companies and authoring a book. Currently the CEO and Chief Food Scientist at ICON Foods, Thom reveals how a fortuitous run in with an “OG” of Stevia led to his fascination and eventual success dissecting and re-creating great tasting foods using clean-label sweetening systems to replace sucrose and high-fructose corn syrup. In addition to working with major food and beverage companies around the world, Thom’s personal Ketogenic lifestyle inspired him to share his knowledge and experiences with the world through his book, Guy Gone Keto. Although the word “Guy” appears in the title, Thom reassures listeners that the message is universal: “you must eat to live, not live to eat.” Through his passion for creating foods that offer less sugar and carbs per serving, Thom talks about his current line of condiments and his current project of creating healthier and Keto-friendly cocktails such as: Margaritas, Pina Coladas, Manhattan’s, and Christine’s personal favorite, the Cosmopolitan. Do not be surprised when she asks if taste testers are needed! You are going to love this episode packed with tons of laughs and surprising information about what is in your food! -Two Fit Crazies www.twofitcrazies.com Thom King Sites and Links: Website: www.guygoneketo.com or www.iconfoods.com Instagram: @guygoneketo LinkedIn: Thomas King Facebook and Twitter: @GuyGoneKeto

Our special guest on the podcast is Thom King, founder of IconFoods.com and “Guy Gone Keto.” Part CEO, part personal development wonk, and part biohacker info geek, Thom King is a self-confessed serial entrepreneur. While his favorite book list contains many success-oriented and personal-development classics, the traditional definition of achieving success (e.g. make a lot of money) is not what inspires or motivates […] The post 3.14 – Thom King – Guy Gone Keto and IconFoods appeared first on Rising Tide Startups.

Part CEO, part personal development wonk, and part biohacker info geek, Thom King is a self-confessed serial entrepreneur. While his favorite book list contains many success-oriented and personal-development classics, the traditional definition of achieving success (e.g. make a lot of money) is not what inspires or motivates King. He follows more of a ‘you aren’t doing well unless you’re also doing some good’ line of thinking. King’s company has been built around the simple principle of ‘do the right thing.’ In 1999, Thom’s personal passion for food and his concern over the explosion of metabolic disease led him to found Steviva Brands, now known as Icon Foods, with a mission to help food manufacturers replace unhealthy sugars in their products with natural options. With 20 years of R&D work, Thom has helped hundreds of manufacturers improve the quality of their products. In recent years, his passion for food and optimal health have intersected with his embrace of a ketogenic (low carb, high fat) diet. — Thom King is the founder of Icon Foods and the author of “Guy Gone Keto: How to Lose Weight, Feel Great, and Achieve Lifelong Fitness.” As you can imagine, health and fitness are at the core of everything Thom has built. But he did not develop a health-conscious mentality until much later in his life. He started to question the effects of sugar on our bodies, then sought out a viable alternative with zero calories and no negative effects. It was a pivotal moment that paved the way for Steviva and eventually Icon Foods, enabling Thom to make an impact on manufacturers, consumers, friends, and family to this day. Thom joins us in the latest episode of the Absolute Advantage to share his journey and bring us full circle with the concepts of health and energy. They are intertwined, and our health has a significant impact on how we show up in the world. Diet and exercise are directly tied to our ability to operate as effective leaders, and they can shape our organizations as a whole. To learn more about the relationship between health, energy, and leadership, listen to the latest episode of the Absolute Advantage. Click here to listen to the episode, and make sure to visit www.absoluteadvantagepodcast.com for more content that inspires, encourages and helps you grow and make an impact QUICKLY both professionally and personally. Ways to contact Thom King: Book: Guy Gone Keto: How to Lose Weight, Feel Great, and Achieve Lifelong Fitness Website: http://iconfoods.com Facebook: https://www.facebook.com/guygoneketo/ LinkedIn: https://www.linkedin.com/in/steviva/ Twitter: @steviva

Scott Fitzgerald said… “It’s never too late to become who you want to be. I hope you live a life that you’re proud of, and if you find that you’re not, I hope you have the strength to start over.” Today we’re talking with someone that shows us just what can happen when you have the courage to start over. Thom King, or Guy Gone Keto, found himself at a crossroads in his life, asking “how the hell did I get here?” And right then, made the choice to change everything. Thom's moment of reckoning (2:07)   Changing eating habits established during childhood an adult (4:58)   Getting started on your own journey (6:37)   Daily data collection for self to track success (7:37)   Ketogenic diet made easy (9:01)   Alcohol consumption while on the keto diet (11:01)   Is it necessary to keep close track of ketone levels? (14:00)   Artificial sweeteners while on keto diet (15:47)   The "diabesity" pandemic (19:16)   Healthy trends becoming a necessity (21:59)   What is one action step that you’d like to challenge our listeners with, which if they start today, will get them one step closer to their healthiest life? (25:55)   What does it mean to have radical wellness in your life? (26:15)   Follow Thom King: www.guygoneketo.com Twitter: @guygoneketo Facebook: @guygoneketo Instagram: @guygoneketo    For more information about Radical Wellness, please visit: www.radicalwellnesspodcast.com Twitter: @TheRWPodcast Instagram: radicalwellnesspodcast Facebook: www.facebook.com/RadicalWellnessPodcast Radical Wellness is produced by Executive Medicine of Texas. This podcast is intended for inspiration and educational purposes, not to take the place of formal medical advice for any of our listeners. We encourage you to seek that through your personal trusted healthcare providers. If you’re interested in becoming a patient of Dr. Erin’s or one of our other awesome docs, go to emtexas.com.    

Part CEO, part personal development wonk, and part biohacker info geek, and a self-confessed serial entrepreneur. In 1999 Thom founded Steviva Brands which is now is one of the largest importers, manufacturers and distributors of clean-label sweetening systems and natural sweeteners.   An accomplished businessman, television producer, filmmaker and author a member of and contributor to the Portland Boys & Girls Club a volunteer and mentor for the Mercy Corps MicroMentor program a contributor and participant in the Audubon Society of Portland, Ecotrust and the Wild Salmon Center.     Episode Summary:   In this episode of the Be Real Show, Travis is joined by Thom King, serial entrepreneur, founder of Steviva Brands and author or Guy Gone Keto. They discuss building a brand and surrounding yourself with great employees and creating a work place that gives your employees purpose. They discuss the future and evolution of his business.   Connect:   Website -  http://guygoneketo.com/about-guy-gone-keto/                      https://thomking.com/about-thom-king/                      https://thomking.com Twitter -     https://twitter.com/thomking Instagram - https://www.instagram.com/thomkingpdx/ Facebook -  https://www.facebook.com/thomkingpdx LinkedIn -   https://www.linkedin.com/in/steviva/ YouTube -      Resources Mentioned:   Life Span by David Sinclair - https://www.amazon.com/Lifespan-Why-Age_and-Dont-Have/dp/1501191977/ref=tmm_hrd_swatch_0?_encoding=UTF8&qid=1576468699&sr=1-1   Guy Gone Keto by Thom King - https://www.amazon.com/Guy-Gone-Keto-Achieve-Lifelong/dp/1544510985/ref=sr_1_3?keywords=guy+gone+keto&qid=1576468753&s=books&sr=1-3   The Microbiome - https://www.hsph.harvard.edu/nutritionsource/microbiome/     People Mentioned   Jeff Bezos - https://twitter.com/jeffbezos   Elon Musk - https://twitter.com/elonmusk?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor   Bono - https://twitter.com/U2

SummaryThom King is the author of the book 'Guy Gone Keto' where he shares his journey from stressed out, abusing his body, drinking too much, sleeping too little, eating too poorly to taking control of his life by adopting better habits. And, contrary to what you might expect, it did not start with diet… Listen to learn the entire story.⭐️ Rate this episode -> https://dre.show/rate✅ Get FREE access to all of our show’s GOODIES! -> https://dre.show/goodiesActionable StepsThink it and ink it! - If you have an intention, a goal or a desire, write it down and come up with an action plan.Stay true to yourself. Don't make a lifestyle change for anybody else but yourself.Always come from a space of love and kindness.Connect with Thom KingWebsiteOn InstagramOn FacebookOther ResourcesJoin our FREE Vault of Goodies!Buy 'Guy Gone Keto' on AmazonRead it for free with Kindle UnlimitedShop my Keto FavoritesComplete Show Notes

How do you envision healthy living? Every wondered about keto? Or felt that you just couldn't figure out how to make healthy into a lifestyle? Join the conversation as I talk with Thom King about his journey to health.Part CEO, part personal development wonk, and part biohacker info geek, Thom King is a self-confessed serial entrepreneur. While his favorite book list contains many success oriented and personal-development classics, the traditional definition of achieving success (e.g. make a lot of money) is not what inspires or motivates King. He follows more of a “you aren’t doing well unless you’re also doing some good” line of thinking. King’s company has been built around the simple principle of “do the right thing.”In 1999, Thom’s personal passion for food and his concern over the explosion of metabolic disease led him to found Steviva Brands, now known as Icon Foods, with a mission to stem the tide of “diabesity” by providing consumers healthy alternatives to sugar. In recent years, his passion for food and optimal health have intersected with his embrace of a ketogenic (low carb, high fat) diet. Thom’s latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthier lifestyle. @guygoneketowww.iconfoods.comwww.mhnrnetwork.com

Part CEO, part personal development wonk, and part biohacker info geek, Thom King is a self-confessed serial entrepreneur. While his favourite book list contains many success oriented and personal-development classics, the traditional definition of achieving success (e.g. make a lot of money) is not what inspires or motivates King. He follows more of a “you aren’t doing well unless you’re also doing some good” line of thinking. King’s company has been built around the simple principle of “do the right thing.” In 1999, Thom’s personal passion for food and his concern over the explosion of metabolic disease led him to found Steviva Brands, now known as Icon Foods, with a mission to stem the tide of “diabesity” by providing consumers healthy alternatives to sugar. In recent years, his passion for food and optimal health have intersected with his embrace of a ketogenic (low carb, high fat) diet. Thom’s latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthier lifestyle.DURING THIS EPISODE WE TALK ABOUT:Thom's story and why he decided to start following the keto diet.Thom's experience with adopting a keto lifestyle.The challenges Thom faced whilst transitioning over to a keto diet.The best food sources to eat when following a keto diet.The benefits of using mainly fats as an energy source as opposed to carbohydrates.The cholesterol myth explained.Why Thom's morning rituals such as journaling are so important to him.Thom''s recent experience with adrenal fatigue and he overcame it.How Thom built a multi million dollar business.Thom's advice on how to create better work-life balance.How Thom started developing non artificial, natural sweeteners.The truth about artificial sweeteners and why they are not ideal for your health.RATINGS & REVIEWSIf you liked this episode then please head over to iTunes to give this podcast a rating and review, this is the best way for this podcast to reach more people and help them optimise their body. Also please share this podcast link to any friends or family who you think will benefit from this podcast.WHERE ELSE CAN I LISTEN TO THIS PODCASTCurrently, you can listen to this podcast on iTunes, Spotify, Stitcher or Castbox.

Part CEO, part personal development wonk, and part biohacker info geek, Thom King is a self-confessed serial entrepreneur. While his favourite book list contains many success oriented and personal-development classics, the traditional definition of achieving success (e.g. make a lot of money) is not what inspires or motivates King. He follows more of a “you aren’t doing well unless you’re also doing some good” line of thinking. King’s company has been built around the simple principle of “do the right thing.” In 1999, Thom’s personal passion for food and his concern over the explosion of metabolic disease led him to found Steviva Brands, now known as Icon Foods, with a mission to stem the tide of “diabesity” by providing consumers healthy alternatives to sugar. In recent years, his passion for food and optimal health have intersected with his embrace of a ketogenic (low carb, high fat) diet. Thom’s latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthier lifestyle. DURING THIS EPISODE WE TALK ABOUT: Thom's story and why he decided to start following the keto diet. Thom's experience with adopting a keto lifestyle. The challenges Thom faced whilst transitioning over to a keto diet. The best food sources to eat when following a keto diet. The benefits of using mainly fats as an energy source as opposed to carbohydrates. The cholesterol myth explained. Why Thom's morning rituals such as journaling are so important to him. Thom''s recent experience with adrenal fatigue and he overcame it. How Thom built a multi million dollar business. Thom's advice on how to create better work-life balance. How Thom started developing non artificial, natural sweeteners. The truth about artificial sweeteners and why they are not ideal for your health. RATINGS & REVIEWS If you liked this episode then please head over to iTunes to give this podcast a rating and review, this is the best way for this podcast to reach more people and help them optimise their body. Also please share this podcast link to any friends or family who you think will benefit from this podcast. WHERE ELSE CAN I LISTEN TO THIS PODCAST Currently, you can listen to this podcast on iTunes, Spotify, Stitcher or Castbox.

Thom King is an Entrepreneur, Author and self-described 'bio-hacker. 'Thom changed his life by adopting a ketogenic lifestyle and kicking 5 stone! In his book Guy Gone Keto he details an essential wellness program that will keep you fit and healthy for life. Despite being very successful, the classic definition of success (lots of money) is not what inspires and motivates Thom. His philosophy is “you aren’t doing well unless you’re also doing good. ”    Thom is the founder and CEO of Steviva Brands Inc., one of the largest importers, manufacturers, and distributors of natural sweeteners. Thom has made it his life’s work to study food science and use his knowledge to help people eat healthier, avoid harmful sugars, and maintain diet and exercise habits that defeat metabolic disease. His company, based in Portland, Oregon, derives its name from stevia, the South American plant extract that is calorie-free yet three hundred times sweeter than sugar, and does not contribute to the combination of metabolic diseases that Thom calls “diabesity”. Connect with Thom King: Website: frontdesk@iconfoods.comTwitter: @stevivaFacebook: https://www.facebook.com/guygoneketo/ Instagram: https://www.instagram.com/guygoneketo/LinkedIn: https://www.linkedin.com/in/steviva/   Connect with Jon Dwoskin:Website: http://jondwoskin.com/ Twitter: @jdwoskinFacebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/Thejondwoskinexperience/ LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com

The My Sugar Free Journey Podcast - Episode 150: Thom King In this week’s My Sugar Free Journey Podcast, we are talking to Thom King from Guy Gone Keto. Thom was nice enough to send me samples of several of his sauces and condiments to try and I wanted to take a few minutes and tell you what I thought about them.  Before I do, I want to also say that he is not a sponsor and these links are not affiliate links.  (Actually the link to his book will be an Amazon affiliate link but other than that, no affiliate links.)  This is just my honest opinions. First up, the steak sauce.  I have never been a steak sauce fan as I consider it to be something of a sacrilege.  Steak should be eaten with salt and possibly pepper, seared on the outside and very pink in the middle.  However, lately I have been cooking at night and putting my food away to eat in the morning to accommodate my early work schedule.  (I was tired of trying to sleep on a full belly.) So now I'm cooking my steak and then microwaving it in the morning so it is sometimes a little tougher than normal and for whatever reason, steak sauce tastes great with it.  This steak sauce is somewhere between A1 and Heinz 57 in flavor and very good. The Teriyaki sauce is good but a little too sweet for me, something I have a LOT of trouble with when it comes to these keto friendly sauces that are all the rage right now.  I haven't eaten sugar in 5 years, eating something that is sweet can be a shock to the tastebuds.  But having said that, I made a chicken and broccoli stirfry and used a little of it with a little soy sauce and it was very good.  It will probably take me more than a year to finish this bottle.  In fact, I should probably check the expiration dates on all these things, I bet I can't finish any of them in time. Now the ketchup is A+.  I have been using the Heinz No Sugar Added Ketchup and it is good but kind of bland.  Thom's ketchup has a little more flavor to it and I love it on my hamburger patties. I also got a Thai Chili sauce that I didn't much care for probably because I didn't really know what to put it on.  I'm not much of a chef, that's for sure. All in all, these sauces are very good and you should at least try them out.  They are all available at Guy Gone Keto, so check it out now!   Podcast Shownotes You can find more from Thom and his sauces at Guy Gone Keto and pick up a copy of his book, Guy Gone Keto on Amazon. Here's a list of other links he sent me as well. Websites: http://www.Steviva.com http://iconfoods.com/ ,http://www.Thomking.com, http://www.guygoneketo.com LinkedIn: https://www.linkedin.com/in/steviva/ Instagram: https://www.instagram.com/guygoneketo/ https://www.instagram.com/stevivabrands/ https://www.instagram.com/thomkingpdx/ Twitter: Steviva Brands: https://twitter.com/@steviva Thom King:  https://twitter.com/@thomking   Facebook: https://www.facebook.com/guygoneketo/   Visit Our Sponsors Our Newest Sponsor is Kettle & Fire bone broth! You can get 10% off your order by clicking here and/or using code MYSUGARFREEJOURNEY at Checkout. Order a ButcherBox and get $10 off Your Order and FREE Bacon! Schedule a consultation here. $40 for a half an hour. First one is free to the morbidly obese. Join the 28 Day Ketogenic training and meal plan room here! Be sure to use this affiliate link before you shop at Amazon.  It doesn’t cost you anything and helps out the work we are doing here. You can also buy your Pure Vitamin Club vitamins by clicking here.  Thanks!

Jeremy has a conversation with Thom King, Founder of Stevia Brands Inc. and author of Guy Gone Keto. King is a self-confessed serial entrepreneur, food science junkie, and bio-hacker. In this conversation he shares the story of his hitting a bottom in his personal life a few years ago that led him through a personal transformation, write a book, and develop a line of ketogenic foods to support not just his own life shift, but hopefully to support others to do the same. Support the show (http://patreon.com/highwaytohealth)

Part CEO, part personal development wonk, and part biohacker info geek, Thom King is a self-confessed serial entrepreneur. While his favorite book list contains many success-oriented and personal-development classics, the traditional definition of achieving success (e.g. make a lot of money) is not what inspires or motivates King. He follows more of a “you aren’t doing well unless you’re also doing some good” line of thinking. King’s company has been built around the simple principle of “do the right thing.” In 1999, Thom’s personal passion for food and his concern over the explosion of metabolic disease led him to found Steviva Brands, now known as Icon Foods, with a mission to stem the tide of “diabesity” by providing consumers healthy alternatives to sugar. In recent years, his passion for food and optimal health have intersected with his embrace of a ketogenic (low carb, high fat) diet. Thom’s latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthier lifestyle.

Thom King takes us through ketosis, the keto lifestyle, and how we can lose weight easily. His mission is to put a dent in metabolic disease, keeping food tasting great, and treating customers with loving kindness through his Guy Gone Keto products. We talk about how we can use fat as fuel when we are […] The post Ep 38 – Thom King – The Keto Guy on Serving with Purpose and Sweetness appeared first on Purpose Up.

This week we are talking to the “Guy Gone Keto” about a pivotal moment in his life where he realized that everything needed to change. As the successful CEO of Icon Foods and Steviva, companies centered around natural sweeteners, Thom King was living an unhealthy lifestyle and as he puts it “not living with integrity”. Over the past couple of years, Thom set out on a journey to reclaim his life and shares with us what he has discovered along the way to be life-changing habits and rituals. I learned a lot from Thom today and am excited to introduce you to this unconventional CEO.    Grab Thom’s Book: Guy Gone Keto Topics: Why everyone should suffer from imposter syndrome. How to find the willpower to make a change. The importance of journaling and tracking. Connect with Thom: Website:  https://www.Steviva.com https://www.iconfoods.com https://www.Thomking.com https://www.guygoneketo.com   Email: thom.king@iconfoods.com   Social Handles:  LinkedIn: https://www.linkedin.com/ThomKing Instagram:  https://www.instagram.com/guygoneketo/ https://www.instagram.com/stevivabrands/ https://www.instagram.com/thomkingpdx/ Twitter: Steviva Brands: https://twitter.com/@steviva Thom King:  https://twitter.com/@thomking   Facebook: https://www.facebook.com/guygoneketo/     -----   Free Consistent Content Workshop: https://www.HeatherParady.com/workshop   ----- Join our Private Facebook Group: https://bit.ly/2lPut5A ----   Connect with Heather: ◼️ Website: http://heatherparady.com ◼️ Facebook: https://www.facebook.com/heatherparady ◼️ Instagram: https://www.instagram.com/heatherparady ◼️ Twitter: https://twitter.com/HeatherParady  

Thom King  Hear first podcast interview with Thom and Jessica in episode #51 of the Keto Lifestyle Podcast.  Thom King founded Steviva Brands, now Icon Foods, in 1999 when his passion for food and his concern about the explosion of metabolic diseases united in a mission of providing consumers healthy alternatives to sugar.  His work is responsible for food manufacturers creating products that contain 50% - 90% fewer sugars by replacing sugar and high fructose corn syrup in their products!  In recent years, his passion for food and optimal health have intersected with his embrace of a ketogenic (low carb, high fat) diet. Thom’s latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthier lifestyle (and they are SO good!).  The classic definition of success (lots of money) is not what inspires and motivates Thom.  His philosophy is “you aren’t doing well unless you’re also doing some good”. Thom’s first book, Guy Gone Keto, was released May 9, 2018. Websites: http://www.Steviva.com http://iconfoods.com/ ,http://www.Thomking.com, http://www.guygoneketo.com LinkedIn: https://www.linkedin.com/ThomKing Instagram: https://www.instagram.com/guygoneketo/ https://www.instagram.com/stevivabrands/ https://www.instagram.com/thomkingpdx/ Twitter: Steviva Brands: https://twitter.com/@steviva Thom King:  https://twitter.com/@thomking   Facebook: https://www.facebook.com/guygoneketo/ Thanks for listening!  www.JessicaTye.com Stay tuned for my new Keto group classes starting at the end of the month (June 2019)!  Check my website for more details soon :) 

Sugar is addictive. It triggers the same pleasure zones in your brain as cocaine and causes insulin levels to spike. So, what are the natural alternatives to sugar that don’t have these adverse effects? How do they impact the body differently? And how do natural sweeteners like stevia and monk fruit differ from artificial ones like Sucrose or Aspartame?    Thom King is the founder of Steviva, a consumer food brand that produces all-natural sweeteners, and Icon Foods, an ingredients company dedicated to supplying the natural health foods industry with natural alternatives to sugar. Thom’s latest food science venture is Guy Gone Keto, a new consumer line of keto condiments. He is also the author of Guy Gone Keto: How to Lose Weight, Feel Great, and Achieve Lifelong Fitness.  Today, Thom joins us to explain how his own struggle with weight inspired his business ventures in natural sweeteners. He offers insight around how the mind-body-spirit connection applies to food and shares his philosophy of doing good in order to do well. Thom also discusses how adopting a keto diet curbed his addiction to sugar, why people don’t get addicted to natural sweeteners, and what to watch out for on ingredient statements. Listen in for Thom’s advice on using your pain as leverage to make lifestyle change and learn how natural sugar alternatives can support your health and fitness journey! Topics Covered [1:42] Thom’s health and fitness journey Struggle with weight, self-worth in early 30’s Commit to make keto lifestyle (not just diet) [4:15] How the body-mind-spirit connection applies to food Mindless munching epidemic (addiction vs. sustenance) Stay present, get involved in process + honor food [8:18] Thom’s ‘do good to do well’ philosophy Focus on money unhealthy for you, world at large Leave legacy (i.e.: drive down metabolic disease) [10:02] What inspired Thom to start his business Personal struggle with weight + interest in nutrition Introduced to stevia plant, idea for natural sweetener [11:29] How Thom curbed his addiction to sugar ‘Metabolic wreck’ in high school and college Cravings declined six months into keto diet [13:13] Why there is still a market for natural sweeteners Childhood obesity, type 2 diabetes continue to rise [14:21] Thom’s go-to natural sweetener KetoseSweet+ (stevia, monk fruit and allulose) Depressed blood sugar and raised ketones [16:30] The variety of constituents in the stevia plant 13 different steviol glycosides in leaves Stevioside and rebaudioside A most pronounced [17:59] Thom’s insight on stevia ingredient statements 300X sweeter than sugar (blends most appropriate) Watch out for blends with starches, other sugars [19:39] The potential detrimental effects of natural sweeteners Small number of people have allergic reaction Still studying long-term effects of allulose [23:54] Why people don’t get addicted to natural sweeteners Don’t trigger same pleasure zones in brain as sugar Exist in nature, don’t cause spike in insulin [27:31] The inspiration for Thom’s condiment line Missed ketchup, BBQ sauce on keto diet Make without sugar + include healthy fats [32:55] What Thom does for exercise and movement Up by 5am for Hour of Power (journal + exercise) Run, cycle, row, TRX, dumbbells, boxing and yoga [34:23] Thom’s take the future of consumer foods Legacy brands get into paleo, keto categories Big companies buy out smaller (integrity critical) [37:32] Thom’s advice for people struggling with weight Use pain as leverage Develop discipline/routine Learn More About Thom King Steviva Natural Sweeteners Icon Foods Guy Gone Keto Guy Gone Keto: How to Lose Weight, Feel Great, and Achieve Lifelong Fitness by Thom King Resources Wisdom Natural Brands KetoseSweet+ FitCon Primal Kitchen

Thom King, author of the book "Guy Gone Keto," is a food industry insider who is an expert in natural sweeteners, the Keto Lifestyle, and how to live the good life.There are some surprises along the way, especially about the sugar industry.There's also some great health tips, including what Thom calls his "hour of power," something anybody could benefit from. See the show notes, links and resources at https://dirobi.com

Thom King, author of the book, Guy Gone Keto: How to Lose Weight, Feel Great, and Achieve Lifelong Fitness, found a way to make following the Keto diet much easier. Founder of Steviva Brands, one of the largest importers, manufacturers and distributors of Natural Sweeteners shares how people can make following the Keto diet simple and enjoyable. His philosophy is “you aren’t doing well unless you’re also doing good.” There is no doubt the Keto diet can help improve one's health, tune in and learn more.  

Even die hard low carbers miss sweet things. They might not admit it, but who wouldn't want to get a taste of sweetness from a sweetener  that wouldn’t spike your blood sugar and contribute to diabesity. Thom King, aka Guy Gone Keto, was the same way.  But, like only Thom can, he did something about it, he created them!  He's the CEO of Steviva Brands Inc., one of the largest importers, manufacturers and distributors of clean-label sweetening systems and natural sweeteners.

Thom King always struggled with his weight before adopting a ketogenic lifestyle. In Guy Gone Keto he details how perseverance and a high-fat, low-carb diet enabled him to drop five waist sizes in a single year. His essential wellness program includes tips for reading and understanding food labels, supportive techniques to make you feel capable and empowered, as well as tasty recipes and easy-to-follow meal plans that will keep you fit and healthy for life. Thom King is the founder and CEO of Steviva Brands Inc., one of the largest importers, manufacturers, and distributors of natural sweeteners. A self-described “bio hacker,” he has made it his life's work to study food science and use his knowledge to help people eat healthier, avoid harmful sugars, and maintain diet and exercise habits that defeat metabolic disease. His company, based in Portland, Oregon, derives its name from stevia, the South American plant extract that is calorie-free yet three hundred times sweeter than sugar, and does not contribute to the combination of metabolic diseases that Thom calls “diabesity.” “create your vision, understand your outcome and never ever give up on it”…[Listen for More] Click Here for Show Notes To Listen or to Get the Show Notes go to https://wp.me/p6Tf4b-6VR

Episode 77 - Ketogenic Diet, Biohacking, and More with Thom King Thom King is an Entrepreneur, Author, and self-described 'bio-hacker.' Thom changed his life by adopting a ketogenic lifestyle and kicking ~70lbs! In his book Guy Gone Keto he details an essential wellness program that will keep you fit and healthy for life. Thom is the founder and CEO of Steviva Brands Inc., one of the largest importers, manufacturers, and distributors of natural sweeteners. Thom has made it his life's work to study food science. Thom uses his knowledge to help others eat healthier and avoid harmful sugars that aid them in maintaining habits that help fight metabolic diseases.  Thom joins us to discuss the ketogenic diet, biohacking, and much more! Thom thank you for joining the show! Websites: http://www.Steviva.com ,http://www.Thomking.com, http://www.guygoneketo.com- LinkedIn: https://www.linkedin.com/ThomKing Instagram: https://www.instagram.com/guygoneketo/ https://www.instagram.com/stevivabrands/ https://www.instagram.com/thomkingpdx/ Twitter: Steviva Brands: https://twitter.com/@steviva Thom King:  https://twitter.com/@thomking   Facebook: https://www.facebook.com/guygoneketo/   You can subscribe on iTunes, via an RSS feed, and by joining our Facebook group. Just search The Well Man's Podcast and you'll find our page. We'd love to hear what topics and discussions you'd be interested in hearing, or what aspects of your health you want to improve most. @KeoniTeta nhcnc.com & metaboliceffect.com @BBrozy BryanBrozy.com  Email us at wellmanspodcast@gmail.com   https://www.facebook.com/The-Well-Mans-Podcast-555112064834290/

Part CEO, part personal development wonk and part biohacker info geek, Thom is a self-confessed serial entrepreneur. While his favorite book list contains many success-oriented and personal-development classics, the classic definition of achieving success (e.g., making a lot of money) is not what inspires or motivates Thom. He follows more of a “you aren't doing well unless you're also doing some good” line of thinking. Thom's company has been built around the simple principle of “do the right thing.”

Thom King, Founder of the Steviva brands and author of the book “Guy Gone Keto” explains the,Ketogenic Diet, and how it helps reverse diabetes, alleviates Alzheimer’s and dementia. See acast.com/privacy for privacy and opt-out information.

This episode of Addicted to Fitness features an interview with public speaker, founder of the all natural alternative sweetener brand Steviva & Icon Foods and author of the book Guy Gone Keto, Thom King. Nick and Thom discuss what led him to adopting a keto lifestyle, how sugar is contributing to the current diabesity epidemic in this country and the science behind Thom's low caloric, low glycemic products. If you'd like to learn more about Thom and Guy Gone Keto products, visit his website guygoneketo.com. Check out addictedtofitnesspodcast.com for additional information on the topics discussed in this week's episode. Like & Follow the Addicted to Fitness Podcast Facebook page (Facebook.com/addictedtofitnesspodcast). Make sure to check out our Shop page on addictedtofitnesspodcast.com to view ATF approved products from The Hemp & Coffee Exchange and Stick Mobility.

Thomas J. King, businessman, television producer, filmmaker, and author, delivers an interesting overview of the ketogenic diet, keto products, sugar alternatives, and healthy living. King leads the successful healthy food company known as Icon Foods. Icon Foods supplies the health food industry with various natural alternatives to sugar. Icon Foods will be appearing soon at the Metabolic Health Summit. King received a BA in environmental studies from Chadwick University and attended graduate school at the University of California, Los Angeles, where he studied law. King founded Stevia Brands as a company that delivers an alternative to the sucrose and high-fructose corn syrup used in so many food products and food preparation. Stevia Brands Inc. is now one of the largest importers, manufacturers and distributors of truly clean-label sweetening systems as well as natural sweeteners. Thom has been passionate about food and nutrition for a long time, and this passion led him to the ketogenic diet, of which he is a devoted fan. King discusses his background and early years growing up in Colorado and Arizona. He talks in-depth about some of the people who were influential in his journey of discovery, such as Jim May, who was a pioneer in the discovery of herbs and compounds in Central America. This important meeting of two minds was what led to the eventual birth of Stevia, a product that we all know today and see on our grocer's shelves regularly. Thom King continues with his discussion of all things ‘sweet' and delves into other sugar alternatives on the market such as aspartame and sucralose, which King carefully points out, do not exist in nature and thus may confuse the body and trigger an insulin response. King talks about their custom sweetening solutions and the various compounds that his company utilizes in their products that manufacturers then use in theirs. King's new book, Guy Gone Keto: How to Lose Weight, Feel Great and Achieve Lifelong Fitness is an insightful literary journey into the world of keto. The essential guide and how-to book delivers a wealth of information on the topics of good health through diet, losing weight (and keeping it off), and fat burning. As someone who struggled with weight loss for years, Thom understands the frustration many may have as they try to lose weight unsuccessfully. Guy Gone Keto explains the details of how fat is burned and how a high-fat, low-carb diet can produce amazing results for most people if they stick to it and are dedicated. The book elaborates on diet and nutrition, explains how to understand food labels, and includes many recipes to help people get started on their journey to good health.  King talks about some of the success stories that people report after having major transformations in health and weight, and how they inspire him to keep moving forward delivering products and information that help people reach their personal goals. Continuing the discussion of his company's vision, King describes some of the biggest challenges he faces when trying to make certain foods into keto-compliant versions. And he tells the story of his own personal desire to have keto-approved condiments to replace the non keto ones on the market, and how his own taste buds pushed him to create these products that later he found many others wanted as well. Lastly, King talks about the upcoming Metabolic Health Summit that he is enthused about and the many products and events that will be there for everyone to enjoy and experience in this 4-day immersive health summit.

Ketosis and Ketogenic Diet | Podcast #210 Thyroid Reset Summit: www.thyroidresetsummit.com Get Show Updates Here: http://www.beyondwellnessradio.com/newsletter You-tube Podcast Subscribe: http://www.youtube.com/subscription_center?add_user=justinhealth Show Transcription: https://justinhealth.com/ketosis-and-safe-natural-sweeteners-podcast-210/ Schedule a FREE Consult: http://www.justinhealth.com/free-consultation Here's another episode of Dr. J's Beyond Wellness Radio Podcast with his guest, Thom King! Thom King is the author of the book, "Guy Gone Keto". He is also the owner of the shop guygoneketo.com which sells condiments and sauces fit for the ketogenic diet. Learn more about what ketosis is, what are their benefits, and how to achieve them properly. Dr. J and Thom also talked about the safe natural sweeteners that we can incorporate into our diet program. Enjoy this video by clicking the play button!   In this episode, we cover: 00:41    The Springboard of Discipline: Engaging in a Lifestyle Shift 08:23    Healthy Sweeteners 10:56    Effects of Sugar Intake Frequency to Insulin or Blood Sugar 16:57    Allulose, Stevia and Monk Fruit 21:17    Sugar Alcohols 23:04    Benefits of Ketogenic Diet on Thyroid 48:15    Metformin 33:46    Importance of Journaling ===================================== Subscribe on I-Tunes: http://www.beyondwellnessradio.com/itunes Review us at: http://www.beyondwellnessradio.com/itunes Visit us at: http://www.beyondwellnessradio.com Have a question: http://www.beyondwellnessradio.com/question -~-~~-~~~-~~-~- Please watch: "GI Issues — Malabsorption, Infection & Inflammation in the Eye and Joint | Dr. J Live Q & A" https://www.youtube.com/watch?v=dGf7F1Xi6po -~-~~-~~~-~~-~-

Part CEO, part personal development wonk, and part biohacker info geek, Thom King is a self-confessed serial entrepreneur. While his favorite book list contains many success-oriented and personal-development classics, the traditional definition of achieving success (e.g. make a lot of money) is not what inspires or motivates King. He follows more of a “you aren’t doing well unless you’re also doing some good” line of thinking. King’s company has been built around the simple principle of do the right thing.” In 1999, Thom’s personal passion for food and his concern over the explosion of metabolic disease led him to found Steviva Brands, now known as Icon Foods, with a mission to stem the tide of “diabesity” by providing consumers healthy alternatives to sugar. In recent years, his passion for food and optimal health have intersected with his embrace of a ketogenic (low carb, high fat) diet. Thom’s latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthy lifestyle.   Websites: http://www.Steviva.comhttp://iconfoods.com/ http://www.Thomking.com, http://www.guygoneketo.comhttp://iconfoods.com/,http://www.Thomking.comhttp://www.guygoneketo.comLinkedInInstagram (Guy Gone Keto)Instagram (Steviva Brands)Instagram (Thom King Pdx)   Twitter: Steviva Brands: https://twitter.com/@stevivaThom King:  https://twitter.com/@thomking  Facebook: https://www.facebook.com/guygoneketo/ Team Functionised Do you show up to life each day or do you retreat under the covers and wait for the day to end? We are looking for that 5% of individuals who show up to each day and crush life. Be a part of team functionised! Share on our blog your photos, successes, trials and tribulations and stories. Connect with us and be proud of who you are and what you do. You will be included in our specialized team only events and receive some cool Team Functionised gear TOTALLY FREE!!!#Functionised Instagram @teamfunctionisedFacebook Jim Goetz Chantea Goetz Dr. Mike Brandon

Today's guest has a pretty sweet story! Part CEO, part personal development wonk, and part biohacker info geek, Thom King is a self-confessed serial—and 5th Generation—entrepreneur. And well… entrepreneurs are creators of business and industry! Thom King – the Keto Guy, focuses on doing well while doing good things in the world.In 1999, Thom's personal passion for food and his concern over the explosion of metabolic disease led him to found Steviva Brands, now known as Icon Foods, with a mission to stem the tide of what he coined “diabesity” by providing consumers healthy alternatives to sugar. In recent years, his passion for food and optimal health have intersected with his embracing of a ketogenic (low carb, high fat) diet. Thom's latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthier lifestyle. Thom also wrote a book, Guy Gone Keto: How to Lose Weight, Feel Great, and Achieve Lifelong Fitness! Which we'll link his book and sites in the show notes below. Tune into this inspiring interview to discover more with Thom King.Amazing journey through 3 major successful brands Not the life of the party Company focus amidst chaos and failure Inspiring decider for whether Thom moves forward with a project or idea How he uses fear to help him grow Humble origins to founder of multiple multi-million dollar companies Epic business failure and personal crisis His first breakthrough job when no one would hir e him Think it and ink it strategy Biggest contributor to his success Daily success habits Sleep habits Next life crisis Diets don't work The only way to see lasting change What inspired the creation of the Guy Gone Get brand or products like keto ketchup and keto barbecue sauce Paying it forward – Thom's philanthropic philosophy and involvement Parting words of wisdom for success I really think writing things down and getting your goals on paper… there's something magical about. I'm a person rooted in science… but when you set your intention and map out what you want to do, that part of getting it in writing seems to be a catalyst for manifesting.~Thom King, Serial entrepreneur, founder: Steviva Brands, iCon Foods, GuyGoneKeto RESOURCESThom King's Websites and Companieshttp://thomking.com/ (Thom King) http://guygoneketo.com (Guy Gone Keto) – Check out the awesome healthy condiment line here https://www.amazon.com/Guy-Gone-Keto-Achieve-Lifelong-ebook/dp/B07CZRMJ4J/ref=as_li_ss_tl?crid=1DEXC4IICSML0&keywords=guy+gone+keto&qid=1548110592&sprefix=guy+gone+g,aps,144&sr=8-3&linkCode=ll1&tag=icd-p-20&linkId=3d4124713b478ca59acda394c2ecc24f&language=en_US (Guy Gone Keto Book) http://iconfoods.com/ (iConFoods) https://www.steviva.com/ (Steviva.com) – Thom's first company started in his garage Other Mentions in Interviewhttps://www.mytrainerfitness.com/why-diets-dont-work/ (Why Diets Don't Work) – Article on MyTrainerFitness Thom mentioned https://www.mytrainerfitness.com/the-keto-guy/ (Our interview with Thom for MyTrainerFitness.com) Start. Sustain. Succeed.https://www.icreatedaily.com/free-goals-planner/ (The Day is the Way.)iCreateDaily!“Think it and ink it.” ~Thom King, Serial entrepreneur, founder: Steviva Brands, iCon Foods, GuyGoneKeto

Thom King always struggled with his weight before adopting a ketogenic lifestyle. In Guy Gone Keto he details how perseverance and a high-fat, low-carb diet enabled him to drop five waist sizes in a single year. His essential wellness program includes tips for reading and understanding food labels, supportive techniques to make you feel capable and empowered, as well as tasty recipes and easy-to-follow meal plans that will keep you fit and healthy for life. Thom King is the founder and CEO of Steviva Brands Inc., one of the largest importers, manufacturers, and distributors of natural sweeteners. A self-described “bio hacker,” he has made it his life’s work to study food science and use his knowledge to help people eat healthier, avoid harmful sugars, and maintain diet and exercise habits that defeat metabolic disease. His company, based in Portland, Oregon, derives its name from stevia, the South American plant extract that is calorie-free yet three hundred times sweeter than sugar, and does not contribute to the combination of metabolic diseases that Thom calls “diabesity.” What you’ll learn about in this episode: What has been happening with Thom and his business since his previous appearance on Onward Nation in episode 589 Why Thom decided to write his book “Guy Gone Keto: How to Lose Weight, Feel Great, and Achieve Lifelong Fitness” Why Thom started living a ketogenic lifestyle, and what changes it brought to his life and wellbeing Why improved sleep and a corrected sleep cycle have been tremendous benefits Thom has received from his new lifestyle How liver health can impact all aspects of your life, and how a ketogenic diet can help with liver health How the ketogenic diet works, what foods are acceptable, and how to properly balance your foods to maintain ketosis Why the first week is the most difficult, and how you will begin to see changes almost immediately How balancing your microbiome can help with decision-making, depression and energy levels Why you should research the real science behind the principles of the ketogenic diet and its benefits Why shaming yourself–especially body-shaming–is only harmful and why self-acceptance is important How to contact Thom King: Guy Gone Keto by Thom King: http://a.co/d/6inAEz1 LinkedIn: www.linkedin.com/in/steviva Twitter: @thomking Website: www.iconfoods.com

This week, we’re joined by Thom King, serial entrepreneur, author, speaker and founder and CEO of Icon Foods, which specializes in supplying the health food industry with natural alternatives to sugar. He started his professional journey in the broadcast industry before eventually starting Steviva Brands in 1999, with the goal of effectively helping combat metabolic disease and the “diabesity”, which is a term he coined himself. His most recent project is Guy Gone Keto, a brand which offers guidance for people looking to adapt to the ketogenic lifestyle along with its very own range of keto condiments. He also wrote a book on the subject called ‘Guy Gone Keto: How to Lose Weight, Feel Great, and Achieve Lifelong Fitness’. Our topics include: Thom’s personal experience with going keto. What is “diabesity” and what can we do to prevent it? Is replacing sugar a potential solution for people struggling with obesity? What are Thom’s 3 top tips for becoming healthier in 2019? How does the keto diet work, aka how does eating fatty things help you lose fat? Connect with Thom: LinkedIn: https://www.linkedin.com/in/steviva/ : Twitter: https://twitter.com/thomking Website: http://thomking.com Instagram: https://www.instagram.com/guygoneketo/ Facebook: https://www.facebook.com/thomkingpdx   What's Next? Learn skills that will make you the sharpest person in the Boardroom:  https://humanresources.teachable.com/   Like This Episode? Leave a tip! Learn More: https://www.patreon.com/blc   --- Listen: iTunes | Podbean | Spotify Connect: IG | T | FB | Website | Sponsor Music: http://www.bensound.com/royalty-free-music --- This episode is powered by Jumpstart:HR, LLC HR Outsourcing for Small Businesses and Startups: http://www.jumpstart-hr.com

Founder and CEO of Steviva Brands and Icon Foods, Thom King shares when he said he felt like a fraud. He headed companies that promoted healthy foods, yet he was a self-professed sugar addict.  One day in 2016, the pain of it all exceeded the pleasure of maintaining his food addiction and poor health, and he made a change.  Since then, he authored Guy Gone Keto: How to Lose Weight, Feel Great, and Achieve Lifelong Fitness.  Today, Thom's intention is to make an impact on metabolic disease, or what he calls, “diabesity,” promote healthy living and to share that knowledge by paying it forward to others. Mentioned in this episode: GuyGoneKeto.com IconFoods.com Guy Gone Keto: How to Lose Weight, Feel Great, and Achieve Lifelong Fitness And if you'd like to hear more inspirational stories, feel share with your friends and subscribe.  We appreciate your support! Like us on Facebook here! Follow us on Instagram here! Thanks for listening!

It is getting easier and easier to shop for keto-friendly products and sugar substitutes. But, knowing which products use natural, healthy sweeteners and how those sweeteners affect ketosis can be a struggle. In this episode, Drew welcomes the Director of Research and Development for Icon Foods and Guy Gone Keto, Thom King. Thom describes the incredible brain-boosting and physical health benefits living a keto lifestyle provided him. He also explains how the body processes the most common sugar substitutes on the market and tells why his company is betting big on allulose.   If you like the podcast subscribe & review it on iTunes | Stitcher.   Key Takeaways:   [6:43] Thom shares what inspired his deep commitment to the ketogenic lifestyle and how he seized the opportunity when a friend discovered stevia.   [15:15] The different types of sugar substitutes and how they are processed in the body.   [31:23] Understanding the ever-changing nutrition label can be confusing.   [36:02] In his food lab, Thom creates keto-friendly products including easy-to-use condiments.     Sponsors: GAINSWave — A safe natural treatment for men to reverse effects of erectile dysfunction due to poor blood flow. Acoustic wave therapy breaks up plaque for increased blood flow where it's needed.   Complete Wellness Supplements — Shop Drew’s hand-formulated, pre-workout greens, apple cider vinegar in a pill, and now Keto Boost with cordyceps and beetroot powder.   Dry Farm Wines — Use this link for a bottle of wine for $.01 with any order.   Mentioned in This Episode: Guy Gone Keto Icon Foods @GuyGoneKeto on Twitter Fit2Fat2Fit Take the Fit2Fat2Fit Podcast Listener Survey Fit2Fat2Fit on Facebook Fit2Fat2Fit Book Drew on Social Media: @fit2fat2fit Email Drew: Drew@fit2fat2fit.com @CompleteWellness on Facebook  

In this podcast episode, I had the pleasure of talking with Thom King, the CEO of Steviva Brands, Inc., and Icon Foods - an ingredients company that supplies sports nutrition companies with sweeteners for products and drink mixes that support a ketogenic lifestyle, sugar-free lifestyle or low-carb paleo lifestyle. Thom, who has always had a fascination with nutrition, battled with weight gain throughout his childhood. Thom shares his story with his consumption of sugar, how sugar was contributing to metabolic disease, and he also talks about his book 'GUY GONE KETO.' Learn about the Charlie Foundation for Ketogenic Therapies. Visit www.charliefoundation.org to read the story about the Ketogenic diet that cured Charlie Abrahams' epilepsy in 1993, find delicious recipes specific to those on the KETO diet, and find other helpful resources. To learn more about GUY GONE KETO, visit http://guygoneketo.com/. Don't forget to check out all of Thom's social media links: Facebook.com/guygoneketo Instagram: @thomkingpdx Twitter: @thomking Follow Annie Talks on: Facebook.com/AnnieTalks Instagram: @Annie_Talks Twitter: @Annie_Talks Snapchat: @annietalksshow Patreon.com/AnnieTalks To be a guest on Annie Talks or for more information, visit www.AnnieTalks.com #ThomKing #StevivaBrands #IconFoods #GuyGoneKeto #KetogenicDiet #KetoDiet #SugarIsBadForYou #SugarIsBad #CharlieFoundation #LifestyleShift #AnnieTalks --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

This week on Low Carb Conversations with Leah Williamson NTP and Guests, Leah is Founder and CEO of and Author of ,  Thom King.   Sit back and relax while Leah discusses the latest health news headlines with special guests.    always struggled with his weight before adopting a ketogenic lifestyle. In  he details how perseverance and a high-fat, low-carb diet enabled him to drop five waist sizes in a single year. His essential wellness program includes tips for reading and understanding food labels, supportive techniques to make you feel capable and empowered, as well as tasty recipes and easy-to-follow meal plans that will keep you fit and healthy for life.   Articles discussed on this episode:           My friend Stephanie Dodier from  has an amazing  starting October 8-19, 2018 but you can . Is it possible that we got it all wrong? What if food, calories, and macros weren’t the answer to all of our weight problems? What if there was more to our food choices than discipline, motivation and mental strength? What if there was more to our cravings than sugar & carbohydrate addiction? What if the answer wasn’t in more restriction and obsession? All of this is the subject of . This online conference answers all of these questions and some more. You’re going to LOVE it! This online event is  21+ Interviews with amazing teachers! This very powerful teaching team of Health Experts, ND’s, MD’s, PhD’s, Psychologists and influencers will teach you what you need to: Ditch the Diet Mindset Transform your relationship to food So you can Feel Good For Good … forever The Going Beyond The Food Project is free and accessible from your own home from October 8-19, 2018 with 48 hours free viewing. Register here: . Low Carb Denver 2019, March 7-10.  REGISTRATION is open check out the details .  Leah is a Nutritional Therapy Practitioner and has appointments available for online consultation – one on one or in small groups. This is available to anyone looking to improve their health through low carb real food principles for themselves and their families (Australia, USA). If you would like to chat before making an appointment then please email Leah at info@nourishingconversations.com Looking to become a Nutritional Therapy Practitioner? You can find the list of upcoming courses here:  Make sure you put Low Carb Conversations in the referral and let us know so we can give you a shout out on the podcast!

GOT THE SUGAR BLUES? Many people have a sweet tooth. Maybe you do. It seems innocent, You might even smile when you say, “I have a sweet tooth.” The truth is that sugar, the white powder that men, women, and children love, is an addictive drug. Some argue that it’s right up there with cocaine. Today’s podcast guest, Thom King, experienced the destructive power of sugar firsthand. One day, when he looked in the mirror, he decided that enough was enough. That’s when he became the Guy Gone Keto. You will learn many eyeopening and empowering things from Thom’s story. Here are just a few: What is ketosis, and why you want to achieve it The nasty truth about sugar Why fats are your friends How society promotes addiction Why those whole grains may not be so healthy How to leverage your pain to achieve freedom and happiness The health benefits of a cerebral flush How to conquer the obesity epidemic Much, much more… BOOKS IN THIS PODCAST (https://www.amazon.com/Guy-Gone-Keto-Achieve-Lifelong/dp/1544510985/) by Thom King (https://www.amazon.com/Daily-Stoic-Meditations-Wisdom-Perseverance/dp/0735211736/ref=sr_1_1?s=books&ie=UTF8&qid=1538689267&sr=1-1&keywords=the+daily+stoic) by Ryan Holiday & Stephen Hanselman Ownership (https://www.amazon.com/Extreme-Ownership-U-S-Navy-SEALs-ebook/dp/B0739PYQSS/ref=sr_1_3?ie=UTF8&qid=1538688914&sr=8-3&keywords=jocko+willink) by Jocko Willink & Leif Babin (https://www.amazon.com/Extreme-Ownership-U-S-Navy-SEALs-ebook/dp/B0739PYQSS/ref=sr_1_3?ie=UTF8&qid=1538688914&sr=8-3&keywords=jocko+willink) by William Duffy (https://www.amazon.com/Radical-Forgiveness-Revolutionary-Five-Stage-Relationships-ebook/dp/B003FS0K6S/ref=sr_1_1?ie=UTF8&qid=1538689130&sr=8-1&keywords=radical+forgiveness+by+colin+tipping) by Colin Tipping THOM’S FAVORITE QUOTE “May the bridges I burn light the way.” – Dylan Mckay – Beverly Hills 90210 (the original) CONTACT THOM www.GuyGoneKeto.com (http://guygoneketo.com/)  

Thom King is not your typical CEO. Part chief executive officer, part personal development wonk, and part biohacker info geek, Thom is a self-confessed serial entrepreneur. While his favorite book list contains many success-oriented and personal-development classics, the classic definition of achieving success (e.g. make a lot of money) is not what inspires or motivates King. He follows more of a “you aren’t doing well unless you’re also doing some good” line of thinking. King’s company has been built around the simple principle of “do the right thing.” Founded by King in 1999, Stevia Brands Inc. is one of the largest importers, manufacturers and distributors of clean-label sweetening systems and natural sweeteners.  Grab Thom's new book "Guy Gone Keto" on Amazon here https://amzn.to/2OjSpuk and make sure to visit https://www.guygoneketo.com for the latest keto-friendly recipes and products!  Ever Forward Radio is made possible by our proud partners! Using code "EVERFORWARD" with these amazing sponsors saves you money and keeps supporting the podcast, THANK YOU!  FREE 30-DAY TRIAL & BOOK from AUDIBLE! Visit https://audibletrial.com/everforward  Save 15% on Four Sigmatic coffees, cacaos, superfoods, and elixirs to promote relaxation, live well, & enhance cognitive function at https://www.foursigmatic.com/everforward  Save 10% on Bare Performance Nutrition health and performance supplements to help you before, during, & after your best workouts at https://www.bpnsupps.com     

Krisstina welcomes to the podcast Thom King, founder of Steviva brands and CEO of Icon Foods. In addition to his impressive business acumen, Thom is a philanthropist, self-confessed serial entrepreneur, and author of the book Guy Gone Keto. Thom has built his company around one simple principle: do the right thing. This mantra has been consistently present in all of Thom’s ventures throughout his career. His mission is to help make the world a healthier place through educating the masses on the dangers of sugar and providing high-quality healthy alternatives. In this episode, we talk all about sugar: the dangers of sugar, where it’s hidden in labels, and how many of us don’t realize how much sugar we consume. Thom tackles serious health issues including metabolic disease, childhood and adolescent obesity, and early onset diabetes. He criticizes food manufacturers for not having the best interests of the consumer at heart and advocates for natural replacements that can help minimize sugar consumption. Thom also assures the audience that moderation is key, especially when enjoying products such as fruit, chocolate and alcohol. For full show notes visit: http://wealthywellthy.life/107

Thom King founded Steviva Brands, now Icon Foods, in 1999 when his passion for food and his concern about the explosion of metabolic diseases united in a mission of providing consumers healthy alternatives to sugar.  His work is responsible for food manufacturers creating products that contain 50% - 90% fewer sugars by replacing sugar and high fructose corn syrup in their products!  In recent years, his passion for food and optimal health have intersected with his embrace of a ketogenic (low carb, high fat) diet. Thom’s latest project is a line of ketogenic condiments intended to help more people successfully adopt a healthier lifestyle. The classic definition of success (lots of money) is not what inspires and motivates Thom.  His philosophy is “you aren’t doing well unless you’re also doing some good”. Thom’s first book, Guy Gone Keto, was released May 9, 2018.    

I stumbled upon Stephanie’s podcast and discovered that her episode count was the same as mine. Curious, I checked out her site and her clean, bright, and crisp platform contrasted my dark, grimy and unartistic website. I sent her a quick email and got a response back, and here we are today. Stephanie is located in Charleston South Carolina and travels all over the southern United States to eat food and interview a diverse array of guests that invoke a southern flare. There are some differences between our podcasts. Stephanie does her podcast face to face. I barely do. Her podcast has no structure, mine as too much structure. Her podcast is about the fury of southern cooking, mine is about the calmness of a food lab. But the passion is still there. Stephanie and I talk about communicating via podcasting and writing, especially what the difference is between the two mediums. As a writer, we also discuss how to describe food, and we give some salivating examples in this episode. Overall, I had a blast with this episode. As you’ll see, it’s full of laughter and radiates with southern hospitality. Sponsor - Bakerpedia This episode is brought to you by BAKERpedia – your one-stop, resource that answers all your questions on industry trends, ingredient information, food safety and more. It’s shared knowledge, freely available, always. BAKERpedia.com – we do all the thinking so you can focus on your business. Sponsor – FoodGrads If you are even just a little bit interested in a career in food & beverage, you should join FoodGrads.  It’s an interactive platform where you can hear about different careers, hear from your peers, have a voice and share your story as well as ask specific questions and get feedback from industry experts across the sector. You can create a profile, add your resume and search for co-op, internships and full time opportunities just for Food Grads. Employers can find you too, they can recruit you for jobs and projects they need help with to give you the relevant industry experience you need. Join FoodGrads today! Just go to Foodgrads.com Sponsor – ICON Foods So let me pose this question to you food developers and R and D colleagues out there in Podcast land. Have you even run into a situation where you have marketing breathing down your neck to accomplish the impossible? I’ll bet. This is where my friends at Icon Foods can play a roll. Their ReformulateU initiative is in place and ready to help you reformulate with Clean Label Sugar Reduction in mind. Icon’s CEO Thom King was on one of my podcasts a while back and he literally wrote the book on cutting out sugar. His book Guy Gone Keto comes out in late March. If you are looking to cut down on your added sugars in your formulas and want a reliable supply chain partner in clean label sweeteners and ingredients look no further than Icon Foods. www.iconfoods.com or give them a call at 310-455-9876 Question Summary What do you do for a living?: I'm a Podcaster and writer Southern Fork: a podcast where I interview people in the south (culinary, expats, etc), I focus on the cultures and stories and profiles as chefs. I don’t review restaurants. I go to restaurants and make opinions on restaurants. I also write and the writing and the podcast work well together. Notable people: Merherwan Irani, Steve McHugh Podcasting versus writing: Do you pick out stuff from your podcast to put into your writing?: No, the interview allows me to get inspired and learn more about the chef. For example, I found out chef Steve McHugh had Leukemia from a couple minutes of interviewing with him and was able to get inspired by an article. Describe the Steps it took to get to where you are today: I’ve always been a writer and gravitated more towards food. When I was hired as a writer, I couldn’t get all the information I wanted. When I went freelance, I used the skills I was good at to create podcasts and long-form interviews Advice on freelancing: Reputation is the number one thing When I first started, I talked to my friends. My first 10 episodes were from my friends. I got better as I talked to my friends. As I got +90 episodes, I could go to a restaurant and ask “who reps them?” I can call the representatives and ask for the chef and I start to snowball based off of my guests Tips on making guests comfortable: Every podcast I listened to, I hope I speak less. I can only do two a day (I do these live). I don’t really know the nuance of the story. Everyone is different but we are used to our questioning as being a defensive mechanism. We’ve created an environment where we sincerely want to know why. The chef and culinary realm have a lot of profanity. My show is the one time we don’t need to clean it up. What is the most valuable thing you learned about podcasting: Podcasting is a new skill that made me stretch my comfort zone.  Advice on writing: don’t use drool-worthy or nom nom. The point of writing is to translate one sense to another sense. For example, translating taste to writing. Most of the time, relate to an experience or memory. Or describe the moment and environment and you can match it with the dish. FONA Flavor Course – Ancient Grain You can put connotation on descriptions. For example, icy can mean gritty like a slushy Umami – Sweet, Sour, Salty, Satisfaction Why does your food job rock?: I am so interested in the life of a chef Why do people like what they do base off of your interview on Southern Fork?: The need for approval. But also the compulsion of passion. The chef’s life is like being in an opera, golfing and a battle all at once. The best kitchens are completely silent. This is why there are more open kitchens.  What don’t you like about the front of the house in restaurants?: I want to feel comfortable when I eat. Service is super important. I don’t need bad service when plenty of restaurants have good service. Food trends: Done with Pork belly? A shift in service. The shift in service where the chef is giving you the dishes. It feels like you’re in somebody’s house. It heightens the experience I like off-menu item trends. For example, like a burger or soft serve ice cream or a surprise menu I like cured eggs shaved on salads, on top of fish dishes I like red wine: Mediterranean, Greek, Turkish. Wines that are getting on the list that are interesting and fun I like local/trash fish: Lion Fish, Tile Fish, Wahoo, Wreck Fish Tomorrow: Uni from Maine Adam’s pet peeve: eggs on top of things. Instagram,: #putaneggonit Also: deep fried pig ears. Charleston: Pig Ear Lettuce wrap What is something you’d like to know more about: Cheese! I give myself a task every year to learn to do something Who inspired you to get into food writing?: Charlotte Observer: Kathleen Pruvis. And John T Edge, director of the Southern Food Ways Alliance. Restaurants were part of the civil rights movement. David Wondrich (Esquire and Daily Beast) he looks at cocktails. Wayne Curtis in Rum Favorite Quote: Food people are the best people. If you can’t use butter, use cream. Julia Child Favorite Writing Technical Book: Will Write for Food (book and blog) that makes you understand the different types of writing mediums. Read the kind of articles you enjoy and want to contribute. (Eater versus Bon Appetit). Do chefs write recipes?: They write methods and batch things, but won’t translate it for single serving individuals  If you go pro, you have to go weight and scales What’s the best meal you’ve eaten recently?: One of my best friends moved to a new restaurant. He never was the head honcho. I ate his menu and I enjoyed him spreading his wings and I enjoyed it so much. Edmond’s Host (oust).  Food is really about pleasure memories What kind of advice would you give a freelancer in food media?: Save a lot of money. DON’T DO IT. In my world, it was inevitable. The writing world is very volatile and everything is cause and effect. If I didn’t have work, I would have to work in Food and beverage. Whenever a chef explains a dish, I wanted to ask so much more. You should read food articles for the structure to improve your writing. An average consumer will just absorb the news, you should absorb the structure. Where can we find you?: thesouthernfork.com. I’m on facebook, I’ve given up on twitter. Instagram @thesouthernfork

I met Ken when he commented on an article I posted. I think it was the one on how podcasting changed my life. Ken mentioned his experience podcasting in the food industry so we got to talking and decided to swap interviews. You can listen to my interview on Ken’s podcast on the show notes. Ken is what I like to call, an authority in the restaurant management industry. He’s had a restaurant for years,a nd then after selling it, he decided to take a more, teacher role. Ken doesn’t like the word consultant, but he has helped so many restaurant owners lower their cost and manage their dream. So in this interview, we learn some tips on how to become an authority in your space, but this is also a nice interview for people who are in the restaurant industry. You’ll learn the biggest problem with managing the restaurant industry, and even steps on how to sell a restaurants, and so much more. During our interview, Ken and I talk a lot about podcasting and blogging and I separated a good chunk of our interview and we’ll be turning it into a bonus episode later in the week. *NEW* Sponsor - Bakerpedia This episode is brought to you by BAKERpedia – your one-stop, resource that answers all your questions on industry trends, ingredient information, food safety and more. It’s shared knowledge, freely available, always. BAKERpedia.com – we do all the thinking so you can focus on your business. Sponsor – FoodGrads If you are even just a little bit interested in a career in food & beverage, you should join FoodGrads.  It’s an interactive platform where you can hear about different careers, hear from your peers, have a voice and share your story as well as ask specific questions and get feedback from industry experts across the sector. You can create a profile, add your resume and search for co-op, internships and full time opportunities just for Food Grads. Employers can find you too, they can recruit you for jobs and projects they need help with to give you the relevant industry experience you need. Join FoodGrads today! Just go to Foodgrads.com Sponsor – ICON Foods So let me pose this question to you food developers and R and D colleagues out there in Podcast land. Have you even run into a situation where you have marketing breathing down your neck to accomplish the impossible? I’ll bet. This is where my friends at Icon Foods can play a roll. Their ReformulateU initiative is in place and ready to help you reformulate with Clean Label Sugar Reduction in mind. Icon’s CEO Thom King was on one of my podcasts a while back and he literally wrote the book on cutting out sugar. His book Guy Gone Keto comes out in late March. If you are looking to cut down on your added sugars in your formulas and want a reliable supply chain partner in clean label sweeteners and ingredients look no further than Icon Foods. www.iconfoods.com or give them a call at 310-455-9876 What do you tell someone in a sentence or less?: I work with restaurants to get more business Barbeque Stopper – A word that makes everyone go silent, consultant, psycologist…. Food science I developed profitablehospitaility.com and posted blogs and podcasts onto the website Restaurant Owners are great at food, but they lack marketing and accounting skills. Ken has all of this as downloads How do you get people to find you?: Linkedin! I post frequently and people like it. It’s only been recently that I’ve used linkedin. I’ve been here quite a while. I’m available as a speaker and do workshops, which adds on. SEO is great too. Can you describe your ideal clinet/patients: I came from a  restaurant and a café background as an independent workshop. I ran workshops to gently tell people to get out of the restaurant business. You have to build a business with people who want to get going. How do you vet them: Money is a great filter. $40 dollar membership, $400 dollar call. Find a pain point, give value Steps it took to get to where you are today: I’ve always wanted to have a  café so I bought one in Sydney and grew it over 10 years. Bought another with a partner. Didn’t work out too well. Sold the café business. I sold the training side to the restaurant and hotels association. Then I consulted and was approached by Silver Chef and they bought the business. Why did you start a podcast?: I liked a podcast and I liked listening to them. I thought it would distinguish myself compared to the rest. Do you recommend any other podcasts?: History podcasts, business podcasts, BBC food program, Russian History podcasts, Hardcore History, Paul Barron Food Service authority in the US, Food Marketing Nerds (Wendy’s, Jersey Mikes) What are the common questions you get in the restaurant business?: Where do I find a chef? Why are my food costs so high why are my wages so high? Why is social media not working? You will get more engagement on articles trying to cut cost than to increase sale What advice can you give about cost?: Cloud based scheduling is cheap and easy to implement. And Cloud based point of sale system. Adopting technology is not about cost, but the struggle to understand it How do you teach people about technology?: Well it’s about stories. Great stories will convince people to adapt to technology. Especially if you mention if you save money. “If you want to get more people to listen, they need to hear cash register ring more” How do you sell a restaurant?: You need to control a lease and get it right. You will usually get a lease for 10-15 years. You have the right to do almost whatever you want with that lease. You also have to have it be easily ran. It has to be simple and people who want to buy businesses need to get it right away. What should someone do when they want to start a restaurant?: Get into the restaurant industry. Your college experience probably doesn’t cover it. Learn the ins and outs of a restaurant. There’s a very steep learning curve. Be there in the business 6 to 12 months Favorite Restaurant Concept: Grounds of Alexandria right next to the Sydney Airport Eataly World – FICO. A Theme park in Eataly What flavors are hot in Australia: Hot, big, spicy flavors such as Asian food. They also like to know more about where the food comes from Gelato Shops Hokey Poke – New Zealand flavors Unicorn Frappachino – worker complaints Tyler Cowan – Overrated or Underrated? Reid Hoffman – Masters of Scale GMO – good or bad? Bad Vegetarians good or bad. Good Social Media in marketing. Good or Bad? Good Robots/Automation? Good or Bad: Good Favorite Book: There’s a new three volume biography about Joseph Stalin. The Life of Stalin. What is the best food you’ve ever eaten?: An Indian restaurant called Malabar Any advice for anyone who wants to be a consultant: I talked to someone who consulted consultants. You gotta sell the benefit and pitch that you’ll make someone more money. “I’m going to cut your power cost and refrigeration” everyone wants it but must pay him to know the brand. Most consultants are too busy talking about themselves rather than tell them the benefits. Simple numbers work better, focus on dollar amounts rather than arbitrary percentages. Where can we find you?: I have a blog at kenburgin.au, profitablehospitality.com.au, Ken Burgin on Linkedin  

Sometimes you just browse the internet and you see a product that just is so noticeable that you have to take a look at it. This is Hugh Thomas’ company Ugly Drinks in a nutshell. A bright, light blue can with various bold flavors, and the U looks like a tongue, like it’s teasing you. Not only that, but Ugly Drink’s clever marketing campaign is eye catching and a bit tongue in cheek! Ugly Drinks was kind enough to give me some ads to show, which you can see on our website. Hugh posts regularly on linkedin promoting his company but does it in a way where I want to know more about his company. Success after success, funny ad after funny ad, I just loved the way his team is challenging the soft drink market! I had to have him on the show and I am so glad I did. Not only did I learn about the creativity in marketing and branding behind Ugly Drinks, but Hugh gave really clear, transparent advice to help the budding food entrepreneur excel to their level. So if you want to hear how to start and market a food company from the ground up, Hugh gives great tactical advice to do this! From choosing a manufacturer, to leaving your job, to getting into stores, and so much more. Soon to be launched in the United States around the time this podcast airs, keep an eye on these guys. Not because they’ll be dominating, I mean, they definitively might, but this company is just a fun, bright, brand, and I’m sure that if you follow them, they will take you for a wild ride *NEW* Sponsor - Bakerpedia This episode is brought to you by BAKERpedia – your one-stop, resource that answers all your questions on industry trends, ingredient information, food safety and more. It’s shared knowledge, freely available, always. BAKERpedia.com – we do all the thinking so you can focus on your business. Sponsor – FoodGrads If you are even just a little bit interested in a career in food & beverage, you should join FoodGrads.  It’s an interactive platform where you can hear about different careers, hear from your peers, have a voice and share your story as well as ask specific questions and get feedback from industry experts across the sector. You can create a profile, add your resume and search for co-op, internships and full time opportunities just for Food Grads. Employers can find you too, they can recruit you for jobs and projects they need help with to give you the relevant industry experience you need. Join FoodGrads today! Just go to Foodgrads.com Sponsor – ICON Foods So let me pose this question to you food developers and R and D colleagues out there in Podcast land. Have you even run into a situation where you have marketing breathing down your neck to accomplish the impossible? I’ll bet. This is where my friends at Icon Foods can play a roll. Their ReformulateU initiative is in place and ready to help you reformulate with Clean Label Sugar Reduction in mind. Icon’s CEO Thom King was on one of my podcasts a while back and he literally wrote the book on cutting out sugar. His book Guy Gone Keto comes out in late March. If you are looking to cut down on your added sugars in your formulas and want a reliable supply chain partner in clean label sweeteners and ingredients look no further than Icon Foods. www.iconfoods.com or give them a call at 310-455-9876 Question Summary When someone asks what you do for a living what do you tell in a sentence or less?: I try to build a rebellious healthy drink brand Ugly is a flavored sparkingling water with no artificial flavors. We stand for the ugly truth For example, we targeted Red Bull. Most sugary drinks have the same taglines. They talk about how it improves people’s lives but not their health. Have you gotten criticism on your aggressive ads?: No, people are very receptive. People should have choice and transparency How did you meet your cofounder?: Thomas and Joe met in a drink company. Thomas was in marketing, Joe was in sales. Originally had a still bottle drink but consumers wanted canned sparkling water. The first step was: how do we even make this? Called a lot of manufacturing facilities. A lot of people said “no” but eventually found one. How do you have people validate a food product?: Start small, make your own batches and go to farmer’s market. Once you see repeat basis, you have something. You can test on a farmer’s market or even online. How do you find a copacker?: To get a copacker to notice you, invest in a domain name and email, and a logo to show that you are legitimate. If they can’t help you, you have to follow up: “do you know anyone who can?”. This question helped a lot. The steps you took to get to where you are today: I finished university and started at Heinz brand management team. Then I joined a smaller startup as their first marketer and had to do everything. The brand grew massively (he met Rihanna!). I met my cofounder and left when the team had 60 people. What is the different in working in a big company versus small company?: I hated structure in a big company but I missed it in the small company. You should have a simple plan as too much structure will overbear you. For example: We aligned our team to do store demos and not big shows. This allowed us to focus and refine. As the team grows, you can improve structure. Doing store demos helped a ton with communicating the brand to people. How long did it take you to transition full time to Ugly?: Thomas and Joe came up with the idea in 2013. Thought it would take 2-3 months, took 18 months to start. 9-5 job and production fumbles, legal fees, etc caused some delays. Was there a concrete period where you had to quit?: You need a 3 month notice period. We had to talk to the CEO and he gave us his blessing. We did 3 month runway from leaving our jobs and getting into stores. How did you get into stores?: Joe had some connections, but sometimes you have to get into the trenches Why did people accept your project?: The UK wants to try new things. Our team is super energetic and have people give us a chance Lisa Tse I always thought London had terrible food: In the past, yes. In the last 4 years, the CPG industry has innovated in London. The supply chain got more interesting. Jamie Oliver also was a huge factor of making people more adventurous and health contious My Food Job Rocks: The best feeling is seeing someone with your product walking down the street with someone. What do you look for in your first couple of employee?: Passion matters more. IQ and EQ matters a ton. Lots of varying skill sets. What type of food trends and tehcnologies are exiting right now?: Online commerce. There will be a lot of food that will be sold online. Plant based protein will also be popular because it’s appealing to all eaters. It’s better for your body and better for the world. Cold brew coffee and kombucha is exploding in the UK What is the best social media space for food brands?: Instagram and Facebook. Your website needs to be set up to handle the user experience. Have them “go into the funnel” What is the biggest challenge the food industry has to face?: The food industry needs to understand how the digital world works What is one thing in the food industry you’d like to know more about?: Microbiology! It would help me sleep better at night. We are creating products, they need to be safe. Who inspired you to get into food?: I’ve always loved how brands affect people. I’m excited in how my brand gave impact. What type of brands do you admire?: Hippeas and RXBar What makes a great marketing campaign?: You have to understand the consumer and understand what that consumer’s like Romancing the Brand Favorite Quote: You’re the average of the 5 people that you spend the most time with Favorite Book: The Obstacle is the Way by Ryan Holiday Favorite Kitchen Item: Toaster Other books by Ryan Holiday’s Growth Hacker Marketing, Ego is the Enemy, Perennial Seller Favorite Meal: Surprised my mom for lunch at The River Café in London. Jaime Oliver learned to cook there. It’s the people you’re with that matters. Any advice for food entrepreneurs?: Be patient and don’t spend money. Also really think a lot about your brand and vision. Where can we find you?: email me at hugh@uglydrinks.com, @uglyhugh, at linkedin How about Ugly?: We’re launching in the US early 2018! You can find us anywhere. Talk to us at hello@uglydrinks.com. We want to pay it forward.

I met Dr. Sarah Ramirez in my last year in college. She was a temporary lecturer for Cal Poly and she enjoyed learning about the extracurriculars around the department, so I immediately thought she was cool. Soon, I took one of her classes about Food Waste and we’ve been friends ever since. She might be the only professor I had in Cal Poly that I see on a semi-regular basis and that’s mainly because she lives really close to my grandma’s house in the Central Valley! I’ve been keeping tabs on Sarah’s company, Foodlink, an innovative food bank in Tulare county, which is housed in one of the poorest American counties. Sometimes, I’ve helped a few times gleaning kiwis and lecturing about spices. I’ve seen Foodlink grown from a small food bank to a huge facility that has its own kitchen and hosts events to inform people on how to feed the community. Sarah’s drive and mission to feed the world is absolutely contagious. There are A LOT OF emotional truth bombs in this episode and it is just so inspiring listening to Sarah. She has the ability to make you care about the people she’s feeding. A big thing you’ll notice about Sarah is that she likes to break stereotypes no matter what. Whether it’s her life as a child, or rising up the ranks in Stanford, or what she’s current;y doing in the food bank industry! Sarah is a truly inspiring figure with a heart of gold. *NEW* Sponsor - Bakerpedia This episode is brought to you by BAKERpedia – your one-stop, resource that answers all your questions on industry trends, ingredient information, food safety and more. It’s shared knowledge, freely available, always. BAKERpedia.com – we do all the thinking so you can focus on your business.  Sponsor – FoodGrads If you are even just a little bit interested in a career in food & beverage, you should join FoodGrads.  It’s an interactive platform where you can hear about different careers, hear from your peers, have a voice and share your story as well as ask specific questions and get feedback from industry experts across the sector. You can create a profile, add your resume and search for co-op, internships and full time opportunities just for Food Grads. Employers can find you too, they can recruit you for jobs and projects they need help with to give you the relevant industry experience you need. Join FoodGrads today! Just go to Foodgrads.com Sponsor – ICON Foods So let me pose this question to you food developers and R and D colleagues out there in Podcast land. Have you even run into a situation where you have marketing breathing down your neck to accomplish the impossible? I’ll bet. This is where my friends at Icon Foods can play a roll. Their ReformulateU initiative is in place and ready to help you reformulate with Clean Label Sugar Reduction in mind. Icon’s CEO Thom King was on one of my podcasts a while back and he literally wrote the book on cutting out sugar. His book Guy Gone Keto comes out in late March. If you are looking to cut down on your added sugars in your formulas and want a reliable supply chain partner in clean label sweeteners and ingredients look no further than Icon Foods. www.iconfoods.com or give them a call at 310-455-9876 Questions to ask How do we elevate the voices of the community we serve? Summary Best thing about your job: A mission driven organization. Putting together ateam that believes food can change the world. Food banks are about 30-40 years old. A time where there was an increased amount of poverty What has been the traditional method for food banks to get funded?: One misconception is that the government thinks foodbanks are completely funded. However, foodbanks still need multiple sources of funding, but still needs sustainable methods of funding. Less than 25%. The Celebrity Champions model works well in cities but won’t work in Tulare County Sara’s history: I never thought I’d be a food bank director. I started with community health and went from there. I saw a lot of people that became ill. I began to ask many questions about how to feed people and began to become an interdisciplinary learner. I became a director of Foodlink due to supporting it in the past and I found I could use all of the skills I learned to impact more people and make a difference. How do you take initiative on things?: Sometimes, when you get so obsessed with things, you have to dig deeper. I was frustrated, and sometimes you get so frustrated, you have to do something about it. There is no other option but there is no place I’d rather be. Problems with food equity: Work with food service directors. Recipe development, buy food in bulk and provide it to schools. There are a lot of barriers to this and it’s a new sector, so we need a solution My Food Job Rocks: I love breaking barriers and breaking stereotypes in the food bank industry What type of Food Trends and Technologies are really exciting you right now?: Social enterprise food trends. For example, youth run cafes are developing their own locally sourced recipes. Or creating cafes that develop job security. I thought I was insane with my ideas before I went to this thing and now I don’t feel alone The biggest challenge the food industry has to face: Food waste. I’ve studied this for several years and it’s been recently put into more important Who inspired you to get into food? Was it a specific person?: I remember asking my mom to make food from magazine but we couldn’t afford or know the ingredients used to create the dishes Favotie Kitchen Item: Food Processor (which I didn’t buy until way later) Favorite Book: Currently Big Hunger Favorite Food: Sometimes I just like what’s fresh and simple The hardest challenge about managing a food bank: Put into a box of stereotypes. I’m learning a lot of new skills to face the challenges in Tulare county What do you recommend people who want to take the non-profit route?: Focus on collaboration. We all try to do a lot with the limited resources that we have What’s been the most rewarding thing about being in a non-profit?: Be thankful for the experiences that you have any time. People will tell you that their dreams came through because of you Where can we find you?: Facebook. sarah@foodlinktc.org. We accept volunteers Other Links SLOW Food LA Kitchen Robert Edgar Closing the Hunger Gap in Seattle Food Sovereignty project in Maine that focused on food got state wide attention Si Se Puede

Back in November, I saw posts from Dino Borri on Linkedin and all this buzz about opening Eataly’s newest location in Los Angeles. Conveniently, I thought it wouldn’t hurt to message him saying if I could interview him at the spot. It turned out, I was able to go to Eataly, take a tour of the fantastic new LA location, interview Dino, and did such a good job, I ate the heck out of their food. Sponsor – FoodGrads If you are even just a little bit interested in a career in food & beverage, you should join FoodGrads.  It’s an interactive platform where you can hear about different careers, hear from your peers, have a voice and share your story as well as ask specific questions and get feedback from industry experts across the sector. You can create a profile, add your resume and search for co-op, internships and full time opportunities just for Food Grads. Employers can find you too, they can recruit you for jobs and projects they need help with to give you the relevant industry experience you need. Join FoodGrads today! Just go to Foodgrads.com Sponsor – ICON Foods So let me pose this question to you food developers and R and D colleagues out there in Podcast land. Have you even run into a situation where you have marketing breathing down your neck to accomplish the impossible? I’ll bet. This is where my friends at Icon Foods can play a roll. Their ReformulateU initiative is in place and ready to help you reformulate with Clean Label Sugar Reduction in mind. Icon’s CEO Thom King was on one of my podcasts a while back and he literally wrote the book on cutting out sugar. His book Guy Gone Keto comes out in late March. If you are looking to cut down on your added sugars in your formulas and want a reliable supply chain partner in clean label sweeteners and ingredients look no further than Icon Foods. www.iconfoods.com or give them a call at 310-455-9876 Key Takeaways What Eataly means to Italian food What makes each Eataly location unique How Purchasing vets their 25,000 SKUs Show Notes Eataly is all about Susbtainability What is your official job title?: VP of Purchasing, but titles dn’t matter in Eataly What’s the best thing about your job?: We create a lot of jobs in the United States. We also support a lot of small business products How do you find new vendors? We go out and they also go to us. We have a blind taste for all of our products. They use a simple ranking system. The food has to be Good, Clean and Fair. The History of Eataly SLOW Food Philosophy - a movement Mr. Oscar Farinetti, the founder of Eataly who wants to combine Italy Food and Retail Used to be called Eat Italy Opened in Italy to start (duh) Then the Tokyo Location 5 more stores in Italy New York Location (Aug 31st 2010) 40 stores in 2017. Finally in Los Angeles Possible next locations: Las Vegas, Toronto maybe Phoneix (haha) Launching Eataly World in Bolongna November 15th Eataly world 65 acres of Italian food. Has FICO – Italian farmer production Why do people like Eatlay so much?: We deliver the experience. Every location is different. When you walk, you feel like you’re in an Italian market. Differences in Eataly Every location is a mix of products. What’s different in Japan’s Eataly? We use soy sauce and tofu. Los Angeles has more Vegan and local Fish products Claifornia Wine Flour is sold locally. We want to use local ingredients What is your favorite food event or expo?: The town of Bra, Cheese event in Italian 30000 people. All the cheese mongers in the world for 4 days How did you get into Eataly?: I worked for SLOW Food and my boss Carl Petrini knew the owner of Eataly El Bulli Dino had a dream of going to New York, and he opened the Eataly store in new York El Bulli will create a class Did you have any experience in purchasing or was it all there?: I had to learn it on my own Any advice for quality products versus cheap products?: It’s easy to buy the best product, but it’s hard to afford the best product. I need to find good food for everybody. Our system makes it easier for smaller businesses to get to our market. Our job in Eataly is to deliver good food to the store. Why does your food job rocks?: Food has become cool. In the past, food was a common person’s job. Now food is important. We have to take care of the earth What type of Food Trends are you interested?: We want labels that say “not organic”. Also, the certification is too harsh for small businesses. GMO Good or bad?: Bad Gluten-Free: It depends. I love pasta and pizza but I don’t overeat. We should enjoy food. Clean Meat: We need to eat meat. But we should eat less meat Sustainability: Everything should be sustainable The biggest Challenge the food industry has to face?: Food Waste. We produce food for a lot of people but a million people still go hungry. Eataly is almost 0% waste and we give food away. What is one thing you’d like to know more about?: Other food cultures. Whenever we open a new store, I discover a new culture. What’s a new favorite cuisine?: Whenever ask people what’s my favorite, I tell people I haven’t found my favorite yet. Whatever reminds me about my roots. What do you recognize when you eat your home town food?: Raw meat at my home town Bra. A local cheese from Bra  mixed with tomato. Who inspired you to get into food?: Carlo Petrini was in my hometown and he inspired me. I started working for him at 14 year old. I met people like Michael Pollan Why did the owner like you?: I got lucky. I was born in the right place and met the right people. I was part of the University of Gastronomy. We hire a lot of people there. (is this like food science?) Favorite Quote: We are what we eat, don’t eat sh*t Favorite Kitchen Item: Knife. I eat raw food so I like to cut. I have knives from Japan and Brookyln Any advice for anyone who wants to go into your industry?: When you’re in the food business, you’re feeding people. You’re in the ecosystem. Study a little bit. Where can we find you if you want to be found?: You can go to our website and contact our buyers. We will blind taste your product. Eataly SKU’s: 25,000 in the United States. The Los Angeles SKU has 15-18,000 SKUs.  

This week, we’re joined by Thom King, serial entrepreneur, author, speaker and founder and CEO of Icon Foods, which specializes in supplying the health food industry with natural alternatives to sugar. He started his professional journey in the broadcast industry before eventually starting Steviva Brands in 1999, with the goal of effectively helping combat metabolic disease and the “diabesity”, which is a term he coined himself. His most recent project is Guy Gone Keto, a brand which offers guidance for people looking to adapt to the ketogenic lifestyle along with its very own range of keto condiments. He also wrote a book on the subject called ‘Guy Gone Keto: How to Lose Weight, Feel Great, and Achieve Lifelong Fitness’. Our topics include: Thom’s personal experience with going keto. What is “diabesity” and what can we do to prevent it? Is replacing sugar a potential solution for people struggling with obesity? What are Thom’s 3 top tips for becoming healthier in 2019? How does the keto diet work, aka how does eating fatty things help you lose fat? Connect with Thom: LinkedIn: https://www.linkedin.com/in/steviva/ : Twitter: https://twitter.com/thomking Website: http://thomking.com Instagram: https://www.instagram.com/guygoneketo/ Facebook: https://www.facebook.com/thomkingpdx   What's Next? Learn skills that will make you the sharpest person in the Boardroom:  https://humanresources.teachable.com/   Like This Episode? Leave a tip! Learn More: https://www.patreon.com/blc   --- Listen: iTunes | Podbean | Spotify Connect: IG | T | FB | Website | Sponsor Music: http://www.bensound.com/royalty-free-music --- This episode is powered by Jumpstart:HR, LLC HR Outsourcing for Small Businesses and Startups: http://www.jumpstart-hr.com

Do you face challenges head on or search for the easy way around? My guest today, Thom King, is the founder and CEO of Steviva Brand Sweeteners. He's also a ketogenic lifestyle expert and author of the book "Guy Gone Keto," which will be out in September 2017. Thom believes that Lions thrive in adversity. His story reflects that. In 1999, he ran into an old friend who had just brought back some stevia leaves from Paraguay. While tasting the sweet leaves, Thom could almost taste entrepreneurial success. The kind of success that can also help change people's lives for the better. But on his way to success, he tripped over his own ambition and ran out of money.  In this episode, he tells me the seriously humbling act he had to go through with to get his act together and take his business to the next level. He also tells me of the personal paradigm shift in his own lifestyle he made before he finally started to make money.  [rla-tweet] This is a conversation you don't want to miss. If you need the motivation to make a hard decision or the confidence to jump into the breach, my conversation with Thom will inspire you. If you feel sluggish, tired all the time, or just aren't happy with your diet, my conversation today has valuable advice from a clean-eating industry expert. And if you just need to hear an inspiring success story to help pick you up, hit play in the bar above. Listen to this episode to learn from entrepreneur Thom King on how to face adversity and much more: The link between diet practices and mental energy How to turn your morning coffee into a natural energy boost Why intermittent fasting is actually healthy for you Why you need to eat more ribeye steaks How to productively view pain and suffering The daily practice that took Thom's business to the next level How to take pride in the success of others Books and Resources mentioned in this episode: "Mindset," by Carol Dwick "Between the World and Me,"  by Ta-Nehshi Coates "The Boys in the Boat" by Daniel James Brown “Guy Gone Keto,” by Thom King - available late September 2017 How to contact Thom King: thom.king@steviva.com