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This episode is sponsored by BetterHelp — go to http://betterhelp.com/kindafunny to get 10% off your first month. Go to http://joinbilt.com/kindafunny to start earning points on your rent payments today. Xbox Series S compatibility isn't going away, Helldivers 2 director says he's taking a break before his next game, and Techland is planning ‘multiple unannounced' Dying Light projects. Run of Show - - Start JERICA'S NEW SHOW: https://www.youtube.com/watch?v=7tDtMaGga-4 - Housekeeping Today after, KFGD, you'll get: GAMESCAST - Mike's preview of Exoborne The STREAM is Kingdom Hearts 2 w/ Mike If you're a Kinda Funny Member: You can get today's Gregway about people we didn't hire! Thank you to our Patreon Producers: Delaney Twining & Karl Jacobs The Roper Report - - Xbox boss Phil Spencer says Series S compatibility requirement isn't going away - Tom Ivan @ VGC - Helldivers 2 director says he's taking a break before starting on his next game - Chris Scullion @ VGC - Ad - Techland is planning ‘multiple unannounced' Dying Light projects - Tom Ivan @ VGC - Roman Reigns headlines WWE 2K25 alongside largest-ever wrestling roster - Ed Nightingale @ Eurogamer - Phoenix Labs lays off 'majority of studio' two years after Forte Labs acquisition - Bryant Francis @ Game Developer - Wee News! - SuperChats - You‘re Wrong Learn more about your ad choices. Visit megaphone.fm/adchoices
We would love to live in another country with my kids. But there's inertia, logistics and — let's be honest — a baked in view (for Americans) that despite its warts, life is pretty good here. I'm inspired by families who challenge conventions and blow things up a bit — especially if they have kids. Tiago Forte and Lauren Valdez left comfy Southern California for Valle Del Bravo in Mexico. [Episode 81] Tiago and Lauren are the co-founders of Forte Labs and the Building a Second Brain franchise. Learn more about Tiago and Lauren: Forte Labs: https://fortelabs.com/blog/why-were-moving-to-valle-de-bravo-mexico/ Substack: https://laurenvaldez.substack.com/ X/Twitter: https://x.com/fortelabs YouTube: https://www.youtube.com/@TiagoForte Instagram: https://www.instagram.com/fortelabsco/profilecard/?igsh=MTkzZWdtbnh3NWxoOQ== —-JOIN OUR GROUP COACHING COHORTS:Are you looking to ask deep, introspective and provocative questions about your own life (with Khe and likeminded peers)Apply today—-BECOME A RADREADER: Join 50,000+ ambitious professionals for our weekly essays on productivity, money and career.
Tiago Forte is a writer, teacher, and speaker specializing in productivity. As the author of Building a Second Brain and founder of Forte Labs, he blends design, technology, and personal growth to help individuals and organizations unlock creativity, efficiency and intentional living.This episode delves into the intersection of creativity, somatic embodiment, and intellectual rationalization. Tiago challenges the dominance of the abstract mind, exploring the profound ways our bodies, emotions, and communities shape creativity and connection. He shares personal anecdotes about his evolution as a writer, the transformative power of in-person experiences, and his embrace of somatic practices like ayahuasca and breathwork. We also discuss the role of rituals in questioning individualistic narratives that isolate us from ourselves, others, and the environment, as well as our perspectives on Mexican and American identities in terms of collective belonging and attitudes toward life.Is writing an intellectual or a somatic experience? Like healing, it is certainly both.
Lauren Valdez is an interdisciplinary coach, entrepreneur, and public health advocate dedicated to fostering equitable communities and empowering individuals through education. She co-founded Forte Labs, an online platform that helps professionals enhance their productivity, and Grad App Academy, where she has supported over 500 students in gaining admission to elite graduate programs.In this episode, we dive into a deeply reflective conversation that explores the intersection of creativity, self-expression, and personal growth. Lauren shares her journey of integrating multiple identities—artist, entrepreneur, and public health advocate—and reveals how her approach to group coaching creates transformative experiences by allowing people to witness each other's growth and confront shared challenges. We discuss the importance of embracing contradictions within ourselves, using creativity as a form of healing, and how authentic self-expression can guide us through life's struggles. Lauren also emphasizes the role of somatics—understanding our experiences through the body—as a powerful tool for grounding ourselves in truth and fostering deeper connection, highlighting how the body can be a guide in both personal and collective transformation.
Join us for our Life of Purpose series this month as we revisit some of our most impactful episodes. Dive deep into expert insights and practical strategies on health, performance, and community, helping you achieve personal and professional fulfillment.In this episode, we're privileged to have Tiago Forte, a productivity expert and founder of Forte Labs. Tiago shares his profound insights on 'Building a Second Brain', a methodology he developed to help individuals become more productive and creative. He emphasizes the role of digital note-taking and knowledge management in achieving success.Tiago Forte is a thought leader in the realm of productivity. In this episode, he delves into the concept of 'Building a Second Brain' and how it can help individuals organize their ideas and information efficiently. His insights are not just for high performers or business owners. They're for anyone who wants to unlock their potential and achieve their best self.In this episode, Tiago also shares insights from his online course 'Building a Second Brain.' He discusses how the principles outlined in his course can be applied to everyday life, helping individuals overcome challenges and achieve their goals. This is a must-listen episode for anyone interested in personal development and peak performance.Listen to the full episode to learn more about Tiago's insights on productivity and the concept of 'Building a Second Brain.' You can find the Unmistakable Creative Podcast on all major podcast platforms. Don't forget to subscribe, rate, and review! Subscribe for ad-free interviews and bonus episodes https://plus.acast.com/s/the-unmistakable-creative-podcast. Hosted on Acast. See acast.com/privacy for more information.
Nota: Encuentra el episodio subtitulado en español en YouTube Tiago Forte es uno de los principales expertos en productividad del mundo. El autor de libros como Building a Second Brain y The PARA Method ha enseñado a miles de personas a revolucionar su productividad, creatividad y eficacia personal. Es fundador de Forte Labs, una empresa enfocada en la formación personal. Ha colaborado con organizaciones como Genentech, Toyota Motor Corporation y el Banco Interamericano de Desarrollo, y ha aparecido en diversas publicaciones, como The New York Times, The Atlantic y Harvard Business Review. - Tiago Forte is one of the leading experts in productivity worldwide. He's the author of books like Building a Second Brain and The PARA Method, and he has taught thousands of individuals how to revolutionize their productivity, creativity, and personal effectiveness. He is the founder of Forte Labs, a company focused on personal development. Tiago has collaborated with organizations such as Genentech, Toyota Motor Corporation, and the Inter-American Development Bank, and has been featured in various publications, including The New York Times, The Atlantic, and Harvard Business Review. Learn more about your ad choices. Visit megaphone.fm/adchoices
How do we deal with information overload? Build a second brain, explains Tiago Forte. Tiago Forte, Founder of Forte Labs and author of "Building A Second Brain," discusses the problem of information overload and how it can hinder creativity. He proposes a solution in the form of a Commonplace book, a central repository for all meaningful information and content. Forte's method for managing this information, called C.O.D.E. (capture, organize, distill, and express), allows individuals to access and use this information in order to facilitate creative thinking. By regularly reviewing the information in their Commonplace book and using it to inspire new ideas, people can more effectively navigate the modern world's information overload — allowing us to free up cognitive resources for creativity. chapters: 0:00 Creativity under fire 1:10 The information abundance problem 2:22 “You need a second brain” 3:24 How to begin preserving your creativity 5:04 Unlocking productive creativity About Tiago Forte: Tiago Forte is one of the world's foremost experts on productivity. He has taught more than 20,000 people worldwide through his programs and writes and speaks on how technology can help knowledge workers revolutionize their personal effectiveness. Tiago's online course, Building a Second Brain, has produced more than 5,000 graduates from over 70 countries. The course draws on his experience in academic disciplines such as information science, practical fields such as user experience design, and his work with top organizations and leaders in Silicon Valley. Tiago believes knowledge management is one of the most impactful skills in the world today, and his work is dedicated to making it accessible to individuals for the first time. In a previous life, he worked in microfinance in Latin America, served in the Peace Corps in Ukraine, and consulted for large companies on product development in San Francisco. He lives in Long Beach, California, with his wife Lauren, son Caio, and dog Ximena. Get Smarter Faster, With Daily Episodes From The Worlds Biggest Thinkers. Follow Big Think Share This Episode With A Friend Leave A 5 Star Review --- Send in a voice message: https://podcasters.spotify.com/pod/show/bigthink/message Learn more about your ad choices. Visit megaphone.fm/adchoices
Do you want to make millions of dollars as a creator in your business but have no idea where to start?This week, Nathan is being interviewed by Tiago Forte, creator of Building a Second Brain and Founder of Forte Labs. You'll hear Nathan share his billion-dollar creator framework and apply it to Tiago's business.Learn more about the power of becoming a billion-dollar creator and how to create recurring revenue in every area of your business. Hear Nathan coach Tiago on his business, Nathan's wisdom on how to make millions of dollars as a creator, and the importance of building more than a personal brand in your business.Subscribe to the Billion Dollar Creator YouTube channel to watch live: https://www.youtube.com/@BillionDollarCreator_
I'm joined by Tiago Forte, Founder at Forte Labs and bestselling author of ‘Building a Second Brain' and The ‘PARA Method'. We talk about the necessity of building credibility online, the role of gatekeepers in information sharing, and why the B2B market could be a goldmine for online course creators.We cover the benefits (and drawbacks) of being an independent creator, how to leverage the media platforms of the world to your advantage, and why you need lead magnets.00:00 Why Creators NEED to diversify.08:09 Cool non-Internet business ideas.11:41 Using a dumb phone - the ultimate productivity hack.22:30 The future of tech in 2024.25:15 Is Tiago Forte really creating a TV show?34:37 Multi-million dollar opportunities in B2B markets.38:00 Free B2B business ideas.44:02 Why you should stop building businesses in competitive spaces.51:15 Book recommendation: "Signs: Secret Language of the Universe" by Laura Lynn Jackson.
In this session, Will Bachman and Tiago Forte discuss Tiago's new book Building a Second Brain. They discuss how the concept provides value and work through each key learning aspect, the importance of using note-taking apps, including CODE and Para. Tiago talks about the background that led to the creation of the book and how it was strongly shaped by his experience in consulting. Tiago shares his background as a junior project analyst at a boutique consulting firm called FaberNovel, where he learned the business model of consulting. Consultants are rapid learners, learning new things about the market, landscape, competitive arena, and internal aspects of clients. They must learn the client's culture, power structure, priorities, and communication preferences quickly and use as few billable hours as possible. Tiago emphasizes that consultants must bring their best thinking to the table every day, as they are being paid to think. The results of their efforts are based on the quality of their thinking. He explains that once they learn a subject, they must apply it to as many projects and clients as possible to be profitable as a consulting firm. Absorbing, analyzing, and applying creative thinking to the client's problem is the overall triangle, but within the bigger picture are many time consuming and expensive research branches, each of which must be understood and analyzed at speed. Gathering, keeping track of and accessing the information needed – quickly – is essential, and this essentially begins with note-taking. The Development of the Knowledge Repository Tiago started taking notes professionally, realizing that his effectiveness as a professional and results for clients, in addition to quality of life depended on his ability to be efficient. He talks about the development of the principles in building a second brain, and how they can be applied to management consulting assignments, such as market landscape studies, focusing on the client's culture, power structure, priorities, and communication preferences. By doing so, consultants can improve their effectiveness, results, save time, and ensure quality thinking again and again. He discusses the core principles of creativity and how they can be repurposed for various purposes. He shares his model, CODE, which is a simple framework designed to be universal across any profession. He outlines each stage of CODE. The first step involves capturing ideas and knowledge in various formats, such as photographs, sketches, drawings, text, and web bookmarks. Once captured, it is organized into groups based on the project, client, or aspect of the business. The next step is distilling the information into its essence, refinement, and synthesizing it into main takeaways or highlights. This process is essential for finding the signal in the noise of information, which is crucial for effective note-taking. The final stage is express, where the knowledge is shared in various forms such as writing, speaking, presenting, designing, building, launching, publishing, sharing, and selling. Tiago suggests that people should start by capturing their thoughts and ideas, and recommends tools like Evernote, and other note-taking apps. He also mentions the Second Brain Resource Guide, which provides resources and a comprehensive list of links, tools, and apps for capturing information, including saving quotes from podcasts, transcription tools, and includes a few tips on using Kindle and YouTube. In conclusion, the core principles of creativity and note-taking are essential for effective note-taking and knowledge management. By following these principles, individuals can create valuable content and share their knowledge effectively. Communication Skills at Work Tiago emphasizes the importance of distilling notes to retain their essence. He explains that humans are sensitive to the presentation of information and explains how even small changes to a website can have significant impacts on people's behavior. He suggests a method called progressive summarization, which involves highlighting key points or elements that matter to the reader. He explains that when taking notes, it is essential to focus on the highlights that resonate with the reader and make them feel more connected to the content. This approach helps readers remember the important details and make better decisions about how to present information. Tiago also discusses the concept of progressive summarization, which involves highlighting key points or elements that are important for lifelong learning as opposed to a short term project. He shares a tutorial on how to do this on his blog and talks about how to select necessary information and what should be set aside. He talks about how your personal energy levels affect note-taking and how to use the second brain approach on bad days to maximize potential outcomes and save energy for higher level decision-making processes. Tiago also introduces the benefits of using intuition and how to apply it. Tiago explains the generative effect, which refers to the idea that once you start publishing or creating content, you get more ideas and better ideas, and shares his own journey of having a scarcity-driven view of creativity. However, he states that creativity is the opposite; the more you use it, the more you express it, and put it out there, the more it generates. He emphasizes that, by practicing intuition and embracing the generative effect, you can improve your decision-making, creativity, and wisdom in the real world. Tiago runs through how he uses Evernote and how he creates clear separation and distinctions between his first and second brains, making it easier to focus on one task at a time. He talks about organizing and distilling a large amount of material into a final published or significant piece of content. He explains the framework PARA and how he uses it. Q & A Session on Building a Second Brain In the Q & A session, Tiago answers questions on the following topics: Dealing with analysis paralysis How to segregate material Identifying the basic building blocks The value of taking two notes a day Reshaping knowledge The paradox of research Categorization of notes This philosophical mindset question Links: The Second Brain website: https://www.buildingasecondbrain.com/ Forte Labs blog: https://fortelabs.com/blog/basboverview/ Email: https://fortelabs.com/subscribe/ Timestamps: 07:46 Creativity and productivity using the "code" framework 12:55 Capturing information and building a second brain with Evernote and other tools 17:24 Audio rep revolution, video revolution, and distillation techniques 24:46 Designing a note-taking system for productivity 29:27 Creativity, note-taking, and a second brain system 35:14 Capturing and organizing creative ideas using a second brain 40:20 Organizing notes and creating content 45:28 Organizing notes and research without attaching them to specific projects 53:09 Building a second brain through note-taking and organization Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at www.umbrex.com.
Join Lucas Spinella as he interviews Julia Saxena, Head of Marketing at Forte Labs, about creating and selling online courses. In this info-packed episode, Julia shares how Forte Labs has generated over $1 million in course sales through organic marketing alone, without any paid ads.If you want to learn proven strategies to create a successful online course business, you won't want to miss this interview!Key Topics:• Building online courses and selling them through organic marketing• How to position your course with a hook to make it stand out.• Email marketing and newsletters for launches and nurturing the audience• Leveraging YouTube as a channel for driving course sales• The importance of just getting started and having a launch deadline.
Com o avanço da tecnologia e novas formas de comunicação surgindo a todo momento, o cérebro que veio de fábrica em cada um de nós já não consegue dar conta. Leandro Vieira entrevista Tiago Forte, escritor, pesquisador e fundador da Forte Labs, que ensina como criar um "segundo cérebro" para otimizar a memorização e a produtividade. Conteúdo patrocinado MORE NOS EUA Se você quer emigrar com segurança para os Estados Unidos, a SG Group pode ajudar você ao longo de todo o processo. Acesse o site, preencha o formulário e aguarde o contato de um especialista. MÊS DO ADMINISTRADOR Se você quer reforçar o papel do profissional de administração nas organizações, filie-se ao CFA e ajude a construir o futuro da profissão. ENBRA Participe do 28o Encontro Brasileiro de Administração, que acontece entre os dias 4 e 6 de outubro. Acesse o site e faça sua inscrição. Sobre o entrevistado Tiago Forte é um dos maiores especialistas em produtividade do mundo e já ministrou cursos para milhares de pessoas, ensinando como princípios atemporais e a mais recente tecnologia podem revolucionar a criatividade e a eficiência. Trabalhou com organizações como a Toyota e o Banco Interamericano de Desenvolvimento, e teve textos publicados no The New York Times, na The Atlantic e na Harvard Business Review.See omnystudio.com/listener for privacy information.
Ever wondered where creative content creators find the most engagement? Get ready to learn some surprising answers from Convert Kids State of the Creator Economy Report for 2023. Let talk about how you can leverage your talents and communication skills to connect better with your audience. We're not just discussing what to share with your audience, but also examining how to share it, and the importance of experimenting with fresh content types. We'll learn about Tiago Forte, founder of Forte Labs, who emphasizes the importance of email subscribers, which he considers as dedicated followers and the heart of his business.Wait for the big reveal as we list the top creative outputs of 2022 - with articles, blog posts, and books taking the lead. We'll also shed light on the most popular platform for marketing content and the relevance of long-standing internet formats. Get ready for insights on how to effectively use social media and email marketing. Stay tuned, keep it lively, and just keep going.Register for Amy Porterfield's once a year bootcamp, Course Confident! When you join with my special partner link, you'll get my brand new, exclusive audio training “Money Mindset for Creators” ($97 value) Learn More: https://krystalproffitt.com/amy-bootcamp
INSIDER: https://www.insiderstore.com.br/LutzP... e use o cupom LUTZ12 para 12% de desconto em todo site Tiago Forte é fundador do Forte Labs e ajuda você a construir seu Segundo Cérebro para aumentar sua produtividade e levar uma vida mais gratificante com mais facilidade e menos estresse. @tiagoforte878 Como fiz mais de 1 milhão de reais no YouTube fazendo o que eu amo: https://dominando.co/dyt AS MELHORES PARTES DOS PODCASTS: Cortes do Lutz: https://www.youtube.com/@CortesdoLutzOFICIAL LINKS DO EPISÓDIO: Insta do Tiago: https://www.instagram.com/tiagoforte878 Canal do Thiago: https://www.youtube.com/@TiagoForte Forte Labs: https://fortelabs.com/ BASB: https://www.buildingasecondbrain.com/ Criando um Segundo Cérebro: https://amzn.to/3QOPFrC PUBLICIDADE: Entre em contato: comercial@lutzpodcast.com REDES SOCIAIS: Instagram do Lutz: https://instagram.com/lutzlobo Instagram do Podcast: https://instagram.com/lutzpodcast
In this episode of Selling With Love Podcast, Jason Marc Campbell interviews Tiago Forte, the founder of Forte Labs and the author of Building a Second Brain and The PARA Method. They talk about how to organize your digital information using the PARA method, which stands for Projects, Areas, Resources, and Archives. They also discuss the mindset shifts that are necessary to be more productive and effective in work and life. You will learn how to balance order and chaos, how to let go of habits when needed, how to share your ideas openly without fear of losing them, and how to use different tools and platforms to support your workflow. This episode is packed with valuable insights and tips that will help you master your digital life and achieve more with less stress. Never Struggle With Sales Again: Identify, Attract and Close your Ideal Clients FREE MINI-COURSE
Rebecca Hotsko chats with Tiago Forte about "Building a Second Brain," including how it enhances productivity, improves creativity, helps manage information overload, and much more!Tiago Forte is the Creator of Building a Second Brain, Founder at Forte Labs where he helps people improve their productivity using the principles, techniques, and tools of design thinking. IN THIS EPISODE, YOU'LL LEARN:0:00 - Intro02:38 - What “Building a Second Brain” is and how it can help us be more productive, and creative to improve our informational life. 11:40 - How to use your Second Brain to deal with information overload. 20:17 - How to improve productivity by prioritizing tasks in the most efficient way. 23:26 - Tiago's approach to making and tackling a to-do list in the most productive way. 29:43 - What are some common pitfalls he sees individuals make that hold them back from reaching their goals? 39:18 - The difference between having a goal vs a project. 41:04 - How Building a Second Brain can help us become better investors. *Disclaimer: Slight timestamp discrepancies may occur due to podcast platform differences.BOOKS AND RESOURCESCheck out: Building a Second Brain. Tiago's writings: Forte Labs Blog. Related Episode: Listen to : MI230: Buffett Indicator Says Market Is Overvalued w/ Lance Roberts , or watch the video.NEW TO THE SHOW?Check out our Millennial Investing Starter Packs.Browse through all our episodes (complete with transcripts) here.Try Robert and Rebecca's favorite tool for picking stock winners and managing our portfolios: TIP Finance.Enjoy exclusive perks from our favorite Apps and Services.Stay up-to-date on financial markets and investing strategies through our daily newsletter, We Study Markets.Learn how to better start, manage, and grow your business with the best business podcasts.P.S The Investor's Podcast Network is excited to launch a subreddit devoted to our fans in discussing financial markets, stock picks, questions for our hosts, and much more! Join our subreddit r/TheInvestorsPodcast today!SPONSORSGet a FREE audiobook from Audible.Talk to your clients about Desjardins Responsible Investment today and support what's right for society and what's good for business.Take stock of your finances and investing strategy with Betterment.Let an expert do your taxes from start to finish so you can relax with TurboTax.Set, track, and manage your financial goals as your life evolves with Scotia Smart Investor.If your business has five or more employees and managed to survive Covid you could be eligible to receive a payroll tax rebate of up to twenty-six thousand dollars per employee. Find out if your business qualifies with Innovation Refunds.Support our free podcast by supporting our sponsors.Connect with Tiago: Twitter | LinkedIn Connect with Rebecca: Twitter | InstagramEmail: Rebecca@theinvestorspodcast.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
What is a "commonplace book"? What traits are desirable in "second brain" tools? What are some common mistakes people make in note-taking? What should we take notes about? What are some useful methods of organizing, distilling, remembering, and taking action on notes? How much information should we hold in our brains and how much should be offloaded to a second brain? What are creative convergence and divergence?Tiago Forte is the founder of Forte Labs and one of the world's foremost experts on productivity. He has taught more than 20,000 people worldwide through his programs and writes and speaks on how technology can help knowledge workers revolutionize their personal effectiveness. Tiago's online course, Building a Second Brain, has produced more than 5,000 graduates from over 70 countries. In a previous life, he worked in microfinance in Latin America, served in the Peace Corps in Ukraine, and consulted for large companies on product development in San Francisco. He lives in Long Beach, California, with his wife Lauren, son Caio, and dog Ximena. Lear more about him at buildingasecondbrain.com or follow him on Twitter at @fortelabs.By the way: We've summarized this episode's key takeaways in a Thought Saver card deck to help you remember these ideas forever! You can explore the deck here: https://app.thoughtsaver.com/share/MT6EwJ82pO
What is a "commonplace book"? What traits are desirable in "second brain" tools? What are some common mistakes people make in note-taking? What should we take notes about? What are some useful methods of organizing, distilling, remembering, and taking action on notes? How much information should we hold in our brains and how much should be offloaded to a second brain? What are creative convergence and divergence?Tiago Forte is the founder of Forte Labs and one of the world's foremost experts on productivity. He has taught more than 20,000 people worldwide through his programs and writes and speaks on how technology can help knowledge workers revolutionize their personal effectiveness. Tiago's online course, Building a Second Brain, has produced more than 5,000 graduates from over 70 countries. In a previous life, he worked in microfinance in Latin America, served in the Peace Corps in Ukraine, and consulted for large companies on product development in San Francisco. He lives in Long Beach, California, with his wife Lauren, son Caio, and dog Ximena. Lear more about him at buildingasecondbrain.com or follow him on Twitter at @fortelabs.By the way: We've summarized this episode's key takeaways in a Thought Saver card deck to help you remember these ideas forever! You can explore the deck here: https://app.thoughtsaver.com/share/MT6EwJ82pO
What is a "commonplace book"? What traits are desirable in "second brain" tools? What are some common mistakes people make in note-taking? What should we take notes about? What are some useful methods of organizing, distilling, remembering, and taking action on notes? How much information should we hold in our brains and how much should be offloaded to a second brain? What are creative convergence and divergence?Tiago Forte is the founder of Forte Labs and one of the world's foremost experts on productivity. He has taught more than 20,000 people worldwide through his programs and writes and speaks on how technology can help knowledge workers revolutionize their personal effectiveness. Tiago's online course, Building a Second Brain, has produced more than 5,000 graduates from over 70 countries. In a previous life, he worked in microfinance in Latin America, served in the Peace Corps in Ukraine, and consulted for large companies on product development in San Francisco. He lives in Long Beach, California, with his wife Lauren, son Caio, and dog Ximena. Lear more about him at buildingasecondbrain.com or follow him on Twitter at @fortelabs.By the way: We've summarized this episode's key takeaways in a Thought Saver card deck to help you remember these ideas forever! You can explore the deck here: https://app.thoughtsaver.com/share/MT6EwJ82pO[Read more]
Get the full audiobook, PDF, infographic and animated book summary on StoryShots: https://www.getstoryshots.com Life gets busy. Has Building a Second Brain been on your reading list? Learn the key insights now. We're scratching the surface here. If you don't already have Tiago Forte's popular book on management, decision-making, and productivity, order it here or get the audiobook for free to learn the juicy details. StoryShots Book Summary and Review of Building a Second Brain: A Proven Method to Organize Your Digital Life and Unlock Your Creative Potential by Tiago Forte Introduction Do you struggle to be productive? Do you find it hard to learn and remember things? Is it difficult to focus and not procrastinate? You may need to build a second brain. Tiago Forte's Building a Second Brain offers a system for capturing, organizing, and storing your thoughts, ideas, and knowledge. The book suggests that by building a “second brain,” you can improve your memory, boost your productivity, and make better decisions. A second brain is a personal knowledge base. It allows you to better capture, process, and leverage your knowledge and experience. Imagine if you could store new information efficiently in your head, like a well-organized filing cabinet. You could then use that cabinet as a resource to help you get things done. The book is organized into three main sections. The first focuses on the principles of personal knowledge management (PKM). These include developing a growth mindset and curiosity in learning and personal development. PKM shows the benefits of developing a system for capturing and organizing information. The second section covers the various tools and techniques that can be used to build a second brain. These include methods for capturing and organizing information, such as note-taking, indexing, and tagging. We also learn techniques for synthesizing and summarizing information, such as mind mapping and concept mapping. The final section covers the application of PKM in various contexts, including work, education, and personal development. You will learn how to apply PKM principles and techniques in these different contexts to achieve specific goals and outcomes. About Tiago Forte Tiago Forte is a productivity expert and entrepreneur. He has spent over a decade studying and researching best practices for capturing, organizing, and using personal knowledge and information. Forte has a background in design and education. He has worked with organizations such as Google, IDEO, and Stanford University. He founded Forte Labs, a company that provides training and consulting services on productivity, creativity, and personal development. In addition to Building a Second Brain, Forte has written several other books on productivity, creativity, and personal development. He is a popular speaker and blogger and has been featured in a range of media outlets, including Forbes, Fast Company, and The New York Times. Forte is known for his practical and actionable advice, and his belief in the value of continuous learning and improvement. He advocates for a growth mindset and a proactive approach to personal development. To help us achieve this, he shares his system for capturing and organizing information. StoryShot #1: Use a Proven Method to Organize Your Digital Life and Unlock Your Creative Potential StoryShot #2: There Are Five Key Principles for Personal Knowledge Management (PKM) StoryShot #3: Use Tools and Techniques to Build a Second Brain StoryShot #4: Apply PKM in Work, Education, and Personal Development Learn more about your ad choices. Visit megaphone.fm/adchoices
As an end-of-year special, this week is productivity week on the podcast. With so much going on and so many competing pressures, I know that everyone listening will, at least at some point in 2022, have had challenges with focus and information overload. Talent Acquisition is evolving quickly, and managing attention and processing information are vital skills that aren't highlighted as much as they should be. My first guest on productivity week is one of the world's leading personal knowledge management systems experts. Tiago Forte is the Founder of Forte Labs and the creator of the brilliant Building a Second Brain. BASB is a very effective knowledge and information management system I can personally vouch for as I used it to write my book "Digital Talent." Tiago has created a popular online course and a book on Building a Second Brain, and in our discussion, he gives us an excellent insight into the system. In the interview, we discuss: The story behind BASB Are employers giving knowledge workers effect support around information overload? Personal Knowledge Management Shifting from top down to individual The key elements of BASB Capture, Organize, Distill, Express The role of technology How I reactivated ten years of lost Kindle highlights Taking the first steps Listen to this podcast on Apple Podcasts.
As an end-of-year special, this week is productivity week on the podcast. With so much going on and so many competing pressures, I know that everyone listening will, at least at some point in 2022, have had challenges with focus and information overload. Talent Acquisition is evolving quickly, and managing attention and processing information are vital skills that aren't highlighted as much as they should be. My first guest on productivity week is one of the world's leading personal knowledge management systems experts. Tiago Forte is the Founder of Forte Labs and the creator of the brilliant Building a Second Brain. BASB is a very effective knowledge and information management system I can personally vouch for as I used it to write my book "Digital Talent." Tiago has created a popular online course and a book on Building a Second Brain, and in our discussion, he gives us an excellent insight into the system. In the interview, we discuss: The story behind BASB Are employers giving knowledge workers effect support around information overload? Personal Knowledge Management Shifting from top down to individual The key elements of BASB Capture, Organize, Distill, Express The role of technology How I reactivated ten years of lost Kindle highlights Taking the first steps Listen to this podcast on Apple Podcasts.
As an end-of-year special, this week is productivity week on the podcast. With so much going on and so many competing pressures, I know that everyone listening will, at least at some point in 2022, have had challenges with focus and information overload. Talent Acquisition is evolving quickly, and managing attention and processing information are vital skills that aren't highlighted as much as they should be. My first guest on productivity week is one of the world's leading personal knowledge management systems experts. Tiago Forte is the Founder of Forte Labs and the creator of the brilliant Building a Second Brain. BASB is a very effective knowledge and information management system I can personally vouch for as I used it to write my book "Digital Talent." Tiago has created a popular online course and a book on Building a Second Brain, and in our discussion, he gives us an excellent insight into the system. In the interview, we discuss: The story behind BASB Are employers giving knowledge workers effect support around information overload? Personal Knowledge Management Shifting from top down to individual The key elements of BASB Capture, Organize, Distill, Express The role of technology How I reactivated ten years of lost Kindle highlights Taking the first steps Listen to this podcast on Apple Podcasts.
Tiago Forte, founder of Forte Labs, author of Building a Second Brain, and one of the world's foremost experts on productivity joins me on this episode. Tiago has taught thousands of people worldwide how timeless principles and the latest technology can revolutionize their productivity, creativity, and personal effectiveness. His work has appeared in a variety of publications including The New York Times, The Atlantic, and Harvard Business Review. Topics we cover include the backstory of Building a Second Brain, the big idea behind Forte Labs, the path to becoming a leader, leading with questions, getting in touch with your intuition, and more. Get connected with Tiago: Website: https://fortelabs.com/ Facebook: https://www.facebook.com/fortelabs LinkedIn: https://www.linkedin.com/in/tiagoforte/ Instagram: https://www.instagram.com/fortelabsco/ Twitter: https://twitter.com/fortelabs Purchase a copy of Building a Second Brain: https://www.amazon.com/Building-Second-Brain-Organize-Potential/dp/1982167386 Check out the amazing sponsors of this episode: http://chenzoweb.com/ https://1565coffee.com/ https://ambitious.com/ *1565 Artisan Coffee Special Offer: Get 15% off your order when you use promo code COFFEECHAT at checkout. *Ambitious Special Offer: Get $10 off your order of Ambitious EDGE when you use promo code COFFEECHAT at checkout. Want to learn how you can work with me to gain more clarity, build a rock solid foundation for your business, and achieve the results and success you deserve? Visit http://jayscherrbusinessconsulting.com/ and schedule a 1:1 discovery coaching call. Enjoy, thanks for listening, and please share with a friend! To your success, Jay
With so much happening in our work and personal lives on a daily basis, how do you keep track of things? Which one of the following do you generally practice? 1. Just try to remember all of it with your brain2. Save reminders or alerts with a calendar or events management app3. Maintain a daily diary4. Some other way! As argued and mentioned by most founders and VCs on our podcast so far, like Gaurav Munjal, Founder Unacademy, its futile to put so much pressure on your brain to try and remember everything all the time. Instead, its best to take notes of all the things that matter to you or you think would matter to you down the line, store it somewhere and refer it when needed, and just use your brain as a processor, rather than a hard drive. In today's episode, we have with us, Tiago Forte, Founder, Forte Labs and we're going to talk in-depth about his book - “Building a Second Brain: A Proven Method to Organise Your Digital Life and Unlock Your Creative Potential”. In simple words, taking and processing notes in an effective and efficient way. During the episode, Tiago talks about our mental blockers which hold us back from taking effective notes, how to get back at reviewing them later, how to get started with step 1, and more. Notes - 00:36 - Intro01:24 - Key takeaways from his book for a layman03:30 - What's his why behind writing his book and creating this system?06:01 - Why or how do health issues triggers to write such an unconventional book? 07:04 - Initial system of note-taking and how it has evolved. 08:34 - What's the App-stack that he relies on? 10:00 - How has this journey transformed him as a person?11:36 - First set of things anyone can do to get started? 16:13 - How to review or revisit your notes effectively?18:14 - His daily schedule: Between first brain & second brain20:20 - Why is it difficult for people to take this 1-extra step?22:26 - What can help our listeners help overcome procrastination and start note-taking?25:39 - Zoho Sponsored – Prashant Ganti on Where do founders struggle with Payroll and how can they fix it?26:55 - How to manage accountability in note-taking? 31:23 - How to make note-taking frictionless?34:18 - Three personas from his book where note-taking made a significant change to their lifeAlso, try out a 30-day free trial of Zoho Payroll, and simplify your Payroll journey as an entrepreneur! https://zoho.to/zoho-payroll
About the author Hi, I'm Tiago Forte, I'm the founder of Forte Labs, and the question that drives me is, “How can humans reach their creative potential?” To answer that question, I teach and write about new ways for you to thrive in our connected, digital world. Over the last decade, I've helped thousands of people build a Second Brain. It's a trusted place outside your head where you can collect and organize your most important ideas and insights, and use them to do your best work. The ultimate goal of building a Second Brain is to help you lead a more fulfilling life with more ease and less stress. Source: https://fortelabs.com/ About the book How many times have you tried to remember something important and felt it slip through your grasp? How often have you struggled to recall even one useful takeaway from a book or article you read? How much time have you wasted looking for a document or file you were sure you saved? If your first thought was, “This happened to me today!” then you're not alone. The sheer amount of information flooding our brains every day is overwhelming. Information Overload has long since become Information Exhaustion, taxing our mental resources and leaving us constantly anxious that we're forgetting something. Yet, information is the fundamental building block of everything we do. Anything you want to accomplish, from executing a project at work to getting a new job, learning a new skill, and starting a business, requires finding and putting the right information to use. Your professional success and quality of life directly depend on your ability to manage the information around you Now, it's time to acknowledge that we can't “use our head” to store everything we need to know, and outsource the job of remembering to technology. This is where a Second Brain comes in. To make effective use of information, we need to package it up and make it accessible for our future self. Building a Second Brain is a way to cultivate a growing body of knowledge that is uniquely your own… So when the opportunity arises — whether that's giving a big presentation, launching a new product, or starting a business or a family… You'll have access to the wisdom you need to make sound decisions and take the most effective action. Source: https://www.buildingasecondbrain.com/ Big ideas 1) Empty your head 2) Projects not topics 3) The CODESupport my book habit: https://www.buymeacoffee.com/stephsbookshelfSee omnystudio.com/listener for privacy information.
Jonathan Shroyer is the Chief Customer Experience Innovation Officer of Arise Virtual Solutions, a customer service outsourcing, and offshoring consulting firm. Arise acquired Officium Labs, a company he co-founded, last November 2021 and is now known as Arise Gaming. Jonathan has been involved with customer service as a professional and a leader for more than two decades, leading large teams at established companies such as Microsoft, Monster, Autodesk, and startups like Postmates, Kabam, and Forte Labs. Recognized as a renowned thought leader in the industry through multiple mentions, Jonathan is a sought-after speaker at CX conferences, a guest in podcasts, and a writer about his passion—the future of customer service and the CS marketplace. Key Takeaways The current state of CX in a ‘post' pandemic worldA mindset-shift tip to take from the video gaming world - Jonathan explains how and why it's more valuable to retain players than to acquire new onesSetting organizational core values that focus not just on the business side of things, but on the people side as wellWhy it's important to always keep your customer in mind when designing new products or servicesJonathan digs into the two core pillars for ensuring success in the gaming industry; retaining and engaging players on a daily basisThe early warning signals of potential churning in your business; and the systems you can put in place to prevent this from happeningGiving your employees a level of experience where they feel valued enough to provide even higher levels of productivity Connect with Jonathan Linkedin - https://www.linkedin.com/in/jerryleisure/ Website - http://truecustomersuccess.com/ Twitter - https://mobile.twitter.com/chiefcxofficer
Tiago Forte is the CEO of Forte Labs and author of the book "Building A Second Brain". In this conversation, we discuss various productivity hacks, the best note taking process, information overload, instant access to information you already learned, and using these strategies to unlock your full creative potential. ======================= Bullish is a powerful new exchange for digital assets that offers deep liquidity, automated market making, and industry-leading security. Combining the innovations of DeFi with the regulated environment of traditional finance, Bullish empowers users to trade with certainty and earn passively at scale across variable market conditions, in an environment backed by multibillion-dollar liquidity contributions from the Bullish Treasury. Visit bullish.com/pomp today to learn more. Note: Bullish is licensed by the Gibraltar Financial Services Commission. Virtual assets and related products are high risk. Consult your investment advisor and trade responsibly. Bullish is available in select locations only and not to U.S persons. Visit bullish.com/legal for important information and risk warnings. ======================= LMAX Digital - the market-leading solution for institutional crypto trading & custodial services - offers clients a regulated, transparent and secure trading environment, together with the deepest pool of crypto liquidity. LMAX Digital is also a primary price discovery venue, streaming real-time market data to the industry's leading analytics platforms. LMAX Digital - secure, liquid, trusted. Learn more at LMAXdigital.com/pomp ======================= If you're trying to grow and preserve your crypto-wealth, optimizing your taxes is just as lucrative as trying to find the next hidden gem. Alto IRA can help you invest in crypto in tax-advantaged ways to help you preserve your hard earned money. So, ready to take your investments to the next level? Diversify like the pros and trade without tax headaches. Open an Alto CryptoIRA to invest in crypto tax-free. Just go to https://altoira.com/pomp ======================= Amberdata provides the critical data infrastructure enabling financial institutions to participate in the digital asset class. We deliver comprehensive data and insights into blockchain networks, crypto markets, and decentralized finance. Download our Digital Asset Data Guide at https://www.amberdata.io/pomp ======================= Exodus is leading the world out of the traditional financial system by building beautiful and user-friendly blockchain products. With its focus on design and user experience, Exodus has become one of the most popular and loved cryptocurrency apps. It's supported on both desktop and mobile, allowing you to sync your wallet across multiple devices so you can have access to your funds anywhere. You can instantly exchange around 100 different cryptocurrencies straight from your wallet. Interactive charts let you view an asset's price history and your portfolio's performance over time. Visit exodus.com/pomp for your free download or search Exodus on the App Store or Playstore. ======================= The Pod Pro Cover by Eight Sleep is the most advanced solution on the market for thermoregulation. It pairs dynamic cooling and heating with biometric tracking. Even better? Eight Sleep recently launched the next generation of the Pod. The new Pod 3 enables more accurate sleep and health tracking with double the amount of sensors, delivering you the best sleep experience on Earth. Go to eightsleep.com/pomp =======================
There's a lot of sweary words in this one, headphones in!Inger brought a sword to work and Jason is back on the mats at Brazillian Ju Jitsu (BJJ) so it's business as usual at On The Reg. Big shout out to Jason's wife Cath, who has nearly finished her course, which somehow leads to a long discussion of Jason's first experience of removing unwanted body hair. In other words, the usual catch up, but if you want to skip it, go straight to 24:32, where Siobhan calls in on Speakpipe to ask Inger if she's read 'How to take smart notes' by Sonke Ahrens. Siobhan's call is a great segue into Inger and Jason's discussion, starting at 28:58, about 'Building a Second Brain: a proven method to organise your digital life and unlock your creative potential' by Tiago Forte of Forte Labs. Inger LOVED this book and spends an hour telling Jason all about it, which caused Jason to spend yet more money on books and software. There's a lot of talk about the relative merits of (and how to integrate) Pocket, Evernote, Obsidian, Roam Research, Notion and the #bujo (Leave us a message on www.speakpipe.com/thesiswhisperer. Email Inger, she's easy to find. You will not be able to find Jason's email (he likes it that way).Talk to us on BlueSky by following @thesiswhisperer and @drjd. Inger is sadly addicted to Threads, but cannot convince JD to join. You can find her there, and on all the Socials actually, as @thesiswhisperer. You can read her stuff on www.thesiswhisperer.com. You can support the pod by buying our Text Expander guide for academics from the Thesis Whisperer website.
Tiago Forte is the author of Building a Second Brain: A Proven Method to Organize Your Digital Life and Unlock Your Creative Potential. He is the founder of Forte Labs, an organization dedicated to transforming how the world uses knowledge by helping people leverage the power of technology. One of the world's leading experts on productivity, Tiago has taught thousands of people how timeless principles and the latest technology can revolutionize their productivity, creativity, and personal effectiveness. Tiago joins us today to discuss what a second brain is, why we need it, and how it could optimize our digital lives. He shares the fundamentals of building a second brain and outlines the PARA framework for organizing digital content. He also discusses the five core digital apps you could use to simplify your life and underscores how letting go of the desire to create the perfect productivity system can help you create a better one. “A second brain is the collection of apps and tools you use to intake information. It's a way of thinking about those apps as a coherent and centralized system for knowledge management.” - Tiago Forte This week on Mastering Overwhelm: What a second brain is and why we need it How to organize different platforms, apps, and software tools on your computer The PARA framework of building a second brain and how to transition to it Why people fail at building a second brain Five core digital tools to simplify your life Why people find emails overwhelming The importance of personalizing your approach to productivity Resisting the urge to create the perfect system Resources Mentioned: App: Superhuman App: Things by Cultured Code App: Evernote App: Notion Connect with Tiago Forte: Forte Labs Building a Second Brain BOOK: Building a Second Brain: A Proven Method to Organize Your Digital Life and Unlock Your Creative Potential Forte Labs on LinkedIn Forte Labs on Instagram Forte Labs on Facebook Forte Labs on Twitter Tiago Forte on LinkedIn Tiago Forte on YouTube Mastering Overwhelm - Set Yourself Free to Enjoy Your Success Thanks for tuning into this week's episode of the Mastering Overwhelm Podcast. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | GooglePlay | Stitcher | Spotify | Amazon Music | iHeart | Deezer Be sure to share your favorite episodes on social media to help me reach more listeners, like you. Join me on Facebook, Twitter, YouTube, and LinkedIn. For more exclusive content and information, visit our website.See omnystudio.com/listener for privacy information.
On this week's episode of Life and Lessons, you're going to hear a conversation I had with Tiago Forte Tiago is the founder of Forte Labs, one of the most respected productivity and knowledge management minds on the planet, and author of the book Building a Second BrainIn the next hour, you're going to learn: What a second brain is, how you can build your own, and the time and productivity benefits that come along with it The four steps to capture, organise, distil, and express every piece of useful knowledge you've ever encountered, to unlock way more capacity from your brainWhether or not Tiago really is the superhuman productivity god that the internet would have you believe Why the answers to your biggest productivity problems won't be solved by an app, or a plugin, but rather, by looking introspectively and asking yourself difficult questionsAnd so much more.Building a Second Brain: https://www.buildingasecondbrain.com/Tiago Forte on Twitter: https://twitter.com/fortelabs --Sean SpoonerTwitter: https://twitter.com/spoonerseanInstagram: https://www.instagram.com/spoonersean/Life and Lessons PodcastSpotify: https://open.spotify.com/show/7LF1Hao4i4CYeNNYiFaoix?si=9af4716caa534842.Apple Podcasts: https://podcasts.apple.com/gb/podcast/life-and-lessons-by-sean-spooner/id1490711078 Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
Jonathan Shroyer is the Chief Customer Experience Innovation Officer of Arise Virtual Solutions, a customer service outsourcing, and offshoring consulting firm. Arise acquired Officium Labs, a company he co-founded, last November 2021 and is now known as Arise Gaming. Jonathan has been involved with customer service as a professional and a leader for more than two decades, leading large teams at established companies such as Microsoft, Monster, Autodesk, and startups like Postmates, Kabam, and Forte Labs. Recognized as a renowned thought leader in the industry through multiple mentions. Jonathan- https://www.linkedin.com/in/jerryleisure/ Arise- https://www.arise.com/ Ishu Singh- https://ishusingh.com/ Starting to know- https://startingtoknow.com/ Get 20% off on Unbounce- Learn more DISCLAIMER: Some of the links above are affiliate links, where I earn a small commission if you click on the link and purchase an item. You are not obligated to do so, but it does help fund these episodes in hopes of bringing value to you! For sponsorship, product reviews, and collaboration, you can email me here: ishu@startingtoknow.com
The endless amount of information we have access to nowadays can be both a curse and a blessing. The number of data we receive daily is so massive that it is impossible to retain, and the not-so-useful stuff lays on top and buries the things we could use.The sensation of trying to remember something is comparable to when we need a cord from the drawer full of cables we all have at home; we know we have it somewhere, but it is tough to find.Our guest, Tiago Forte, developed a tool to solve that issue once and for all, an information management system, the Second Brain.Tiago is the Founder of Forte Labs, where he helps people increase their productivity using the principles, techniques, and tools of design thinking. He is also the creator of Building a Second Brain, a podcaster, and a published author. He has been featured in The New York Times, The Atlantic, and Harvard Business Review.In this episode, Tiago shares bits of his past and the origin of his passion for organizing and building systems to make life easier. We talk about how reality pushes us to become professional content managers and why this makes developing a second brain a need if we want to increase our productivity levels.We also talk about Tiago's book, the multiple apps available in the "second brain apps" category, and how building systems can help us actually work less and accomplish more.Some Questions I Ask:I would love for my listeners to learn more about you, your story, and how this all came to be. So tell us a little bit about yourself (1:55)You got to the point where you realized in your life that you needed to create a system for yourself. Could you expand on that? (11:15)We talked about using technology to leverage the use of our second brain. What do you recommend? (24:42)In This Episode, You Will Learn:Tiago talks about his project of building the ultimate spaceship, how his passion for organizing manifested, and what he learned from it (3:04)Tiago talks about how the world is pushing us to become professional content managers (8:22)Tiago describes the moment he developed a second brain system to deal with health issues and how he used that system to improve his life (13:31)Tiago explains why he decided to write his book (20:42)Tiago and Clint talk about some of the most popular second brain apps available (24:34)Tiago explains how his Second Brain system works (34:58)Resources:Building a Second Brain websiteForte Labs websiteBook: Tiago Forte - Building a Second BrainTiago Forte's Introductory YouTube seriesUnlock Your Unrivaled Momentum Training Interested in Working with Clint? Send a message to clint@clinthoopes.com.Connect with Tiago:LinkedInLet's Connect!WebsiteLinkedIn See acast.com/privacy for privacy and opt-out information.
Tiago Forte is a productivity coach, Founder of Forte Labs and an author. The world has far, far too much information in it. Humans don't do well when they are overwhelmed with incoming signals and yet we can't stop ourselves from wanting to acquire more, interesting insights. Thankfully Tiago has created one of the world's most popular systems to Capture, Organise, Distill and Express pretty much anything. Expect to learn the most important apps Tiago uses to enhance his productivity, why everyone needs to go through an insane efficiency stage in life, how he's moving beyond pure productivity and into something more holistic, why read later apps can save your life, how to use the relationship between productivity and creativity and much more... Sponsors: Join the Modern Wisdom Community to connect with me & other listeners - https://modernwisdom.locals.com/ Get 10% discount on everything from Wild Gym at https://www.wildgym.com/ (use code MW10) Get the Whoop 4.0 for free and get your first month for free at http://join.whoop.com/modernwisdom (discount automatically applied) Get 15% discount on Craftd London's jewellery at https://bit.ly/cdwisdom (use code MW15) Extra Stuff: Check out Tiago's website - https://www.buildingasecondbrain.com/ Get my free Reading List of 100 books to read before you die → https://chriswillx.com/books/ To support me on Patreon (thank you): https://www.patreon.com/modernwisdom - Get in touch. Instagram: https://www.instagram.com/chriswillx Twitter: https://www.twitter.com/chriswillx YouTube: https://www.youtube.com/modernwisdompodcast Email: https://chriswillx.com/contact/
¿Te imaginas poder usar el conocimiento disponible para lograr con éxito todos tus proyectos? En este episodio hablamos de la pirámide de la productividad, de Forte Labs, que trata de presentar un flujo de trabajo que te llevará a ser mejor que el 99% de los trabajadores del conocimiento. Veremos punto por punto, y además sacaremos algunas conclusiones interesantes. https://fortelabs.co/blog/the-digital-productivity-pyramid/ ----------------------- En EfectiVida hablamos de efectividad, sin olvidar las cosas importantes de la vida. 🏠 Tienes un montón más de contenidos en mi casa: efectivida.es 🗣 Y si quieres estar al tanto de todas las novedades y formar parte de una comunidad donde se juntan más de 2.500 frikies de la efectividad, te invito a entrar al canal de Telegram: https://t.me/efectivida
Guía Carmona divulga sobre Gestión del Conocimiento, es mentora en el programa Build a Second Brain de Forte Labs, y coordina y traduce la versión de Notion en castellano. Hoy hablamos de cómo filtrar, organizar y utilizar la información con el fin de potenciar tus ideas en lo personal y profesional. Si no conocías la idea del Segundo Cerebro o Cerebro Digital, este pódcast marcará un antes y un después en tus procesos de aprendizaje y creatividad. Te lo aseguro por experiencia propia. Notas del episodio: https://marcmula.com/podcast/17-guia-carmona-segundo-cerebro/ Temas del episodio: – En qué consiste la Gestión Personal del Conocimiento o PKM (Personal Knowledge Management). – Qué es el Segundo Cerebro o Cerebro Digital. ¿Es lo mismo que PKM? – Beneficios del Segundo Cerebro para todo el mundo (ámbito personal y profesional). – Las bases de la pirámide: proceso creativo y capacidad para filtrar. – Las 12 preguntas favoritas de Richard Feynmann. – Salidas profesionales de la Gestión del Conocimiento o PKM. – Método CODE: Capturar, Organizar, Destilar, Expresar. – Combinar apps: ejemplos de uso de Notion y Obsidian. – Diferencias entre hobby, trabajo, carrera y vocación.
This week on the Voices of CX Podcast, we talked to Jonathan Shroyer, Chief Customer Experience Innovation Officer at Arise Virtual Solutions. His passion is for customer service and helping people understand how to create amazing customer experiences in a decentralized way.
Meet our guests:Jonathan Shroyer has been a customer service professional and leader for over 23+ years, leading large teams at established companies such as Microsoft, Monster, Symantec, and Autodesk, as well as startups like Postmates, Kabam, and Forte Labs. A thought leader in the industry, Jonathan can often be found speaking at CX conferences, participating in podcasts, and writing about his passion—the future of customer service and the CS marketplace.John Pompei is a results-oriented leader, with extensive experience driving operational excellence in support of customers and partners. He is experienced in navigating large organizations, developing collaborative relationships and recognized for leading multicultural cross-functional teams, aligning them to a single vision and driving change that enables customer and company benefits.Robert Padron is a transformational C-Level executive offering over 25 years of success in growing companies that provide customer service, sales and retention operations to major brands. He has significant expertise in delighting customers by leading high performing teams, evolving the customer experience to exceed expectations and implementing scalable contact center solutions through omni-channel platforms that meet customer needs utilizing at home virtual environments and traditional brick and mortar solutions (on-shore, nearshore and offshore) while maintaining a reference status of 100% from key client executives.Mentioned in this Episode:Officium Labs: The Future of ServiceArise Virtual Solutions: be there. be aware. be essential.Follow Officium Labs at Twitter, Facebook, Instagram, Linkedin, and YouTube
Meet our guests:Jonathan Shroyer has been a customer service professional and leader for over 23+ years, leading large teams at established companies such as Microsoft, Monster, Symantec, and Autodesk, as well as startups like Postmates, Kabam, and Forte Labs. A thought leader in the industry, Jonathan can often be found speaking at CX conferences, participating in podcasts, and writing about his passion—the future of customer service and the CS marketplace.John Pompei is a results-oriented leader, with extensive experience driving operational excellence in support of customers and partners. He is experienced in navigating large organizations, developing collaborative relationships and recognized for leading multicultural cross-functional teams, aligning them to a single vision and driving change that enables customer and company benefits. Mentioned in this Episode:Officium Labs: The Future of ServiceFollow Officium Labs at Twitter, Facebook, Instagram, Linkedin, and YouTube
Tiago Forte is one of the world's foremost experts on productivity. He has taught more than 20,000 people worldwide through his programs and speaks about how technology can help knowledge workers revolutionize their effectiveness. Tiago believes idea management is one of the most impactful skills in the world today, and his course, called Building a Second rain, makes it more accessible for everyone to thrive. In this episode, Vishen Lakhiani and Tiago Forte talk about how leveraging the power of ideas requires shifting our mindset from scarcity to abundance and how human progress depends on putting our ideas into action. Tiago Forte is one of the world's foremost experts on productivity. He is the founder of Forte Labs, an education company for professional development in the Information Age. Tiago's mission is to help knowledge workers use design and technology to transform their productivity, elevate their performance and reframe their relationship with work. Building a Second Brain, Tiago's online course has been taken by more than 1,000 students from over 70 countries. The course draws on his experience in his work with top organizations and leaders in Silicon Valley, academic disciplines such as information science, and practical fields such as user experience design. Listen out for: - What made Tiago dive so deep into productivity. - The concept of a second brain. - 4 apps that help you optimize your second brain. - What code methodology is. - The PARA Method. - How to efficiently manage your time. Bonus: - Sign up to Mindvalley Insights for FREE here and see Vishen's notes on this episode
Highlights What is personal knowledge management? (00:47). “Personal Knowledge Management (PKM) is the practice of capturing the ideas and insights we encounter in our daily life, whether from personal experience, from books and articles, or from our work, and cultivating them over time to produce more creative, higher quality work” (Forte Labs, 2019). Ness Labs creator, Anne-Laure Le Cunff describes the 5 C’s of PKM as: creation, circulation, curation, collaboration and communities (Ness Labs, 2020). My interpretations of the 5 C’s (02:08): creation: managing knowledge derived from learning allows the creation of new knowledge. circulation: that new knowledge can be circulated/shared. curation: it’s also a way to collect and curate things that make you think. collaboration: collecting information in this way can lead to collaboration. communities: you can share anything collected or created in communities (e.g. Twitter). For me, PKM is about ensuring the content I consume is not wasted. How many times to you read or watch something and then forget it straight afterwards? (03:56). While I don’t expect to learn from everything I consume (ahem.. dog videos on TikTok), if I am consuming to learn and/or generate my own content afterwards, I want to increase my chance of retention. Furthermore, from an ethical standpoint, if someone’s work influences my thinking, I want to give credit. The best way to design a system for PKM is to draw it (I used Excalidraw) (05:28). Work out (07:18): Input: where do you consume content? (Examples: YouTube, web, academic papers, reports, Kindle, Twitter etc). Also include ideas. Output: what do you want to achieve? (Examples: share notes, write blog posts/articles, write a dissertation, write a book, create a podcast etc). I then divide my workflow into three levels (09:21): Quick capture (temporary repository) Literature notes (notes taken while consuming content) Permanent notes (notes in my own words - usually atomic) See diagram on show notes - loosely based on Zettelkasten. Tech stack (11:39): Quick capture: Drafts, Highlights and Readwise (clear weekly) Literature notes: Notion (knowledge hub), Highlights and Readwise Permanent notes: Obsidian (public) Obsidian is my digital garden (15:20). A Digital Garden is personal, but public learning space for live, interconnected notes. Or, more eloquently, “A digital garden is an online space at the intersection of a notebook and a blog, where digital gardeners share seeds of thoughts to be cultivated in public” (Le Cunff, 2020). Obsidian allows you to see connections between notes. Things planted in my digital garden might eventually become articles, podcasts etc (16:49). Wrap up: let’s discuss in the community! (17:12) Helpful links Martine’s Digital Garden Excalidraw for diagrams. Shower notepad. Notion Obsidian Readwise Drafts Highlights Zettelkasten method. Martine’s Twitter thread on this topic. Notion Mastery course. The Teaching Space Community.
Reshaping Education - Higher Ed, Online Education, Bootcamps, ISAs, and More
This conversation is a rebroadcast of a Clubhouse session that Will Mannon and I hosted on April 12, 2021. This discussion with Sahil Lavingia (CEO of Gumroad) and Tiago Forte (Founder of Forte Labs) is about starting your second brain. Building a Second Brain is a flagship online course that teaches you to organize the information in your life in order to boost your creativity as well as get more done.
Application Questions • What can you automate? • How can you be more intentional? • What are small decisions, systems, you can setup that will save time in the long-run? Links • Naval tweet: https://twitter.com/naval/status/1268602847471431680 • Getting-Things-Done via Notion: https://radreads.co/notion-gtd/ • PARA method from Forte Labs: https://fortelabs.co/blog/para/ • Example of 1 decision to make many others: https://tim.blog/2020/01/20/one-decision-that-removes-100-decisions/ • Visualizing how small change compounds over time: https://xkcd.com/1205/
Ever wished you could remember everything you learn, take better notes, recall what you read and access it anytime? You don't need to be a genius, you need a "Second Brain"... that's what Tiago Forte of Forte Labs developed, a systematic and comprehensive way to get more out of everything you learn with a uniquely effective way to take digital notes. This is a special video episode, so feel free to visit https://baconwrappedbusiness.com/tiagoforte-secondbrain and watch He's the founder of BuildingASecondBrain.com and joins me on the show today as we geek out about knowledge. BONUS: Part 2 Begins 35 minutes in as Tiago turns the table and interviews me (Brad Costanzo) about how to buy and sell course based products, what makes a company valuable and sellable and out-of-the-box ways to do creative deals and monetize your knowledge.
Tiago Forte is one of the world's foremost experts on productivity. He runs Forte Labs, an education company that helps knowledge workers use technology to become more productive. He earns over $1,000,000 per year by using his 40,000-subscriber newsletter to sell his online masterclass, Build a Second Brain.In this interview, Tiago shares newsletter essentials, including: How to get your first 10 newsletter subscribers. The best time to send your newsletter. How many subscribers you need to launch a course. Tiago addresses fears about sharing too much in your newsletters, explaining how we live in an age where people want to follow real humans with real problems that aren't afraid to be vulnerable.Listen in to find out why Tiago, despite having a successful newsletter and online course, is still traditionally publishing a book about building a second brain.Stick around to the end of the show to hear Tiago talk about how he's using the revenue he earns online to help his family build businesses offline. Links & Resources David Perell Building a Second Brain James Clear Teachable: Create and sell online courses and coaching Gumroad Tiago Forte's Links Newsletter: Forte Labs Blog: Blog - Forte Labs Twitter: @fortelabs Episode TranscriptTiago: [00:00:00] In the short term, picking one theme and just hammering on that theme week after week after week after week, I'm sure is good for the early days.People know what you're writing about. They know what to expect, they know what problem you're going to solve. But I really think that's short-sighted because in the long term they're going to not have that problem anymore, or they're going to develop more sophisticated problems or they're just going to move their attention to some other part of their lives.And if you are this one-dimensional caricature of a person, you pretend you're this person who thinks about SEO 24/7—which none of us are—they're going to move on from you.Nathan: [00:00:41] In this episode, I talked to Tiago Forte about building an online course, growing his newsletter and so much more. There is a lot of great stuff in there. One: he's earning over a million dollars a year off of his newsletter. He's got 40,000 subscribers. We get into monetization, book launches, course launches, cohort based courses, so much stuff.And then actually, if you stick around to the end, we dive into, actually tiny houses and container homes and taking online revenue and bringing it offline, which I think is one of my favorite things. I've always seen me talk about that some on Twitter, but I haven't talked about it a lot on the podcast or anything like that.So I love the idea of doing that, of getting family involved and really using it to teach business lessons to kids. So it's a longer episode, but I think you're going to love it.Let's dive in.Tiago. Welcome to the show.Tiago: [00:01:32] Thanks, Nathan, really, really excited to be here.Nathan: [00:01:34] So you've done a crazy amount of stuff for the email,sover the last few years. And I think a lot of people look to you for successful strategies and all of that.sone thing that you did before we started recording this is you asked on Twitter,syou know, what should we talk about? You know,swhat your audience would like to hear.And one thing that that would be a fun place to start, w we'll get into how to grow the audience and, and monetization and so much other stuff. I just love to hear it starting from zero. What are the first three things that you would do to grow your audience? So, you know, you're giving advice to someone who's has nothing going.All they know is I was told I should have an email newsletter and growing at I growing audiences. The thing I want to do this year,Tiago: [00:02:19] Yeah. Okay. Let's see. Three top things. I think first one is manually add people.sin the early days, I don't know if you want stories behind these, but if I had coffee with someone, last thing I asked, can I add you to my email list?If I met them on the subway, can I tell you it was one name and email address at a time? Because I knew there wasn't much traffic to my website. People weren't going to sign up just because I was really religious about getting people on there.Nathan: [00:02:50] but I'm just diving into that one for a second.sit's so many people don't ask right where they just say,sI'm doing all of these things. And over here, I'm trying to grow a newsletter and you can really grow an audience just by saying, Hey, will you join the list? And especially when you're looking at a point where you're say at the first.One two or three subscribers a day coming in you're at that point, you're going to wait. This is going to turn into 50 subscribers this month. Something, additional send an additional two to three texts, a day, emails, coffee meetings, any of that, like you could increase your growth rate by 50% by adding an extra couple of people.And so you could cut the time to a hundred subscribers in half just by asking. So I love that point.Tiago: [00:03:38] Exactly. I would add something else too, which is, it's not just, it's especially not about quantity in the early days, but quality too. Like when you have coffee with someone, you have such a deeper and closer connection to them.Which means, you know, maybe from a, like a numbers point of view at the time it takes for you to write down their email address, go home, open up the website, put it in, isn't worth it. But that person is so much more likely to be someone who reads it, opens it and reads it. Who recommends others who engages with you? sin the early days, I really think quality matters more than quantity because you just don't have the quantity.Nathan: [00:04:12] Right. Well, and actually we've talked to a few people like burn Hobart comes to mind who writes the which diff,swhich is a popular publication on subs deck. He doesn't have the biggest audience out there, but he's read by, by brothers Collison brothers Collison so many influential people in tech where they're like, he's, he's just of right at the intersection of the things that they care so deeply about.And so. He has an incredibly high quality list. I also think about,sJim's Clara and Ryan holiday, where they are getting replies to their email newsletter. It's like, Hey man, we come out and talk to my team. What's your team. You look, and it's a professional NFL team, you know, and that's the head coach, you know?And so you're like, Oh right. Of course so-and-so is on my newsletter.sand so that point that you're making about quality over quantity, I think is really good. And when you're getting those first few subscribers from Twitter from wherever else, yes. You have some control of the quality based on the content you're putting out there.But a lot of it, you know, it's just, the average is going to be so much lower unless you actively recruit for your email list. Working in tech, you know, I'm actively recruiting employees. And the inbound that I get into workable is one level of quality. And the ones that I directly reach out to and say, Hey, we have a conversation about joining my company.The quality is higher. And so I'm driving the average up. So I love that point.That's Tiago: [00:05:35] that's really, it that's really it. In fact, there's things you can do with a small, you know, I think people that there's so much focus on growth and I get that growth is awesome, but instead of thinking small list bad, big list, good. It's, it's really much more subtle than that, which is every single level, right?Like every single, point on that graph going up has pros and cons. But like maybe equal number of pros and cons. I'm starting to get into things now with a five-digit number list that are such a pain in the butt. Are such a headache that I didn't have to worry about when it was small. Right. And one of the benefits of the small list is you can know most of the people by name on your list.If it's, a few hundred people, that's, that's a unique, a unique window of time that is going to go away. I promise. So like, I feel like my message is Savor the small days, savor those first few hundred people. Cause they're, you know, they're, they're true. Believers they're following you because they like you, or they know you or they're really into your ideas for their own merits.Whereas later on you get a lot of people that are following you, just because a lot of other people are following you.Nathan: [00:06:43] Right. Okay. So on this quality idea, I had a conversation with, Oh, Malik, the other day who,suh, is famous for creating giga home. And he's been an investor for a long time, all of that. And he recently moved his newsletter over to convert kit. And so we were talking and he said that he's going to. Trim his list down and make a rule where it's only the 10,000 most engaged people.And if you don't engage, he's going to boot you out and make room for, you another hundred more highly engaged people who have replied and all of that.swhat's your take on making somewhat an exclusive list or saying I'm actually going to go for quality over quantity so much that I'm gonna make a rule about it.Tiago: [00:07:25] I think it's smart. It's smart.sit depends as always right on your goals. Like for me, my email is more top of funnel. It's like the big megaphone,swhich I can do that for free and be very kind of all-inclusive and talk to everyone because I have my online course, which is most of our revenue. It's it's our business.So I know that I have another way to make money and make a living. Whereas I think if you, if I had to have just a paid newsletter, I think it would be better to make it premium. I'd make it expensive, make it really in-depth and detailed and nerdy and niche and, and possibly li it's. It's an interesting idea that the psychology of limitation we're trying this actually with, with David's course, Rite of passage is going to be 350 spots.That's it? And it changes all sorts of things about the marketing, about the people we're hiring for the team. It's like limited enrollment things have a different essential nature than things that are just open for everyone. And that I, myself am just beginning to kind of explore thatNathan: [00:08:31] Which I want to dive into there, but the first thing that we're talking about is adding people to your list directly.swhat are the next two that, that you do if you're just getting started?Tiago: [00:08:40] Yeah, I think the second one,swhich is it's totally,scommon, almost universal advice, but it took me them the number of years, it took me to really put my trust in this, which is an exact send time every single week. I resisted this. Like I heard it on podcasts on things that I would read for years, probably from 2013, when I first started collecting email subscribers to 2000, I only started doing it actually, when I moved to convert kid about a year and a half ago.And it's, it's funny because in my situation I'm a productivity guy, right? So there's this fundamental paradox where my whole life mission is to have you spend less time on email. And I think that's why I resisted this idea I'm going to be sending, tens of thousands of emails, hundreds of thousands of emails a month it felt totally paradoxical.Like I was being a spammer or something.sbut I think it really comes down on the value you're providing the density of insight. You know, the value provided per minute of reading time, which I think is higher for what I send out than almost anything else.sbecause if you are crowding out lower sources of information, lower-value sources of information and making the average amount of value they get per email rise, then you're, you're benefiting them.Nathan: [00:10:00] Yeah, that makes sense. you're talking about like, not just saying I send my newsletter every Tuesday, but saying every Tuesday at 10:00 AM, it will be in your inbox.Tiago: [00:10:10] That that is only about a month old. So I went through through,sthere's a whole arc. I went through from sending once every quarter. And, and only when I had a really important announcement, something really huge had happened then about a year after that, it was maybe once a month, but approximately once a month, I would only send an email out when I had something to announce.Right. Something big or small, then eventually it became, a little more regular, like every two weeks and then eventually every week. And just about a month ago,sI started seeing some interesting observations online a time I can't tell you how much I resisted this. Nathan like the idea of being almost like a.Like a TV show it's coming on, 5:00 PM central. I I got into this business so I could have freedom and flexibility and work whenever I wanted. And the idea of of tying myself to this time, I just hated, but the results speak for themselves. It's just predictability. It's like this catalyst that you just add a little vial into your potion and it massively increases the effectiveness of everything else you're doing.Nathan: [00:11:18] Nice. I love it. What's the third thing that you'd recommend.Tiago: [00:11:21] I think the third thing would be, which is kind of counter to a lot of advice out there is to talk about all parts of your life.sthis is something I think, I think is a, it's definitely a strategy. Like you have to choose it for yourself, but in the short term picking one theme and just hammering on that theme week after week after week after week, I'm sure is good for the early days.people know what you're writing about. They know what to expect, they know what problem you're going to solve. But I really think that that's, that's short-sightedsbecause in the long term they're going to not have that problem anymore, or they're going to develop,smore sophisticated problems or they're just going to move their attention to some other part of, their lives.And if you are this one-dimensional caricature of a person, you know, like you, you, you pretend you're this, this person who thinks about SEO 24/7 which none of us are, they're going to move on from you. And so I talk about, and I have marketer, friends read my newsletters, and they're just like, you're crazy, man.Like I tell, I'm talking about my family, I'm talking about my container home business I'm starting with my, with my brother, which I'm sure we'll talk about. I know you're into tiny homes. sthis, this Tuesday, tomorrow morning, I'll talk about my first angel investment I just made,sthings that are very far from the topic of my newsletter, which is productivity.But what that means is people grow along with me. You know, people that started following me in their late twenties when I was in my late twenties can still follow me in my mid thirties because we've evolved and we've grown together and they're interested in me as a person, not just as a thought.leader Nathan: [00:12:59] I've done specifically in, in billionaires that are under my own name rather than on a very specific topic. And we get into a ton of details. I don't know if that's the conversation we want to have today, but on the pros and cons of it.But I started my audience around,show to design web applications and iOS.I don't talk about that at all anymore. And so if it was a, you know, if, if iOS design, well, actually my first newsletter was the iOS design weekly. And so that was what everything was themed around rather than Nathan Barry, it would be really hard. Like I would have shut down an audience and moved on and then I would have done another one around book marketing and I would have done another one around SAS grit, you know, and what you're talking about of just living your life,swith whatever you're interested in, then people self, self, select, self filter for that.And then as my interest change, people come and go or their interests changed with me.So that makes sense.Is there a time you've shared things or, you know, or brought your personal life,sopened that up to the newsletter that you think you thought later, Maybe that was a bit more than I wanted to do, or maybe that was a big stretch.Tiago: [00:14:12] never. I haven't even approached the boundary of what would be inappropriate.Yeah. I'm not sure there is one. I had a blog post. I sent out about my own personal, healing process through trauma. I had one, I've had things talking about things I've worked through with my family,sabout my health problems.sI think we're in this age where. People want to follow real humans that have real problems and that aren't ashamed or afraid to talk about those problems.And then trying to pretend otherwise, maybe in the short term makes you look impressive or something, but in the long termsI even think has, it has other weird side effects. Like people don't treat you as fully human. Like they'll, there'll be harsher or more demanding or less fair or less,skind if you present this unrealistic image, whereas if you're a little more vulnerable and open, they, they treat you like a human—who would have guessedNathan: [00:15:15] That's interesting. I'm realizing a lot of people have talked about when once their newsletters reached a certain size, the audience. Maybe turning it against thema little bit, or are you getting people who are not sure that you're like a human and I have not had that experience. And I'm wondering if that's, because I've always had this approach that you described.Thing of this is my whole life, you know, I write a year in review, post it's as much about how ConvertKit has drone, how my book sales, whenever this has grown as it is about my personal travel and an angel investment in buying a farm and building a tiny house house and any of that stuff. And so I bet.You know, it sort of self-selects for like kinder people who are more interested in, in me rather than just being like, you know, where's my productivity advice. Where's my design advice orwhatever else Tiago: [00:16:02] Exactly. Yeah. I think part of it too, is the subject matter. my business partner, David Perell who you've had on the show,swe compare notes and we have similar audiences writing, about similar things in a similar style. He gets way more hate mail. And I think it's because. He's making his essays that he writes are these grand theories about how the world works, how culture works, how society works, how friendship works. swhereas mine, I, I'm more nerdy and almost technical about productivity. I, so I sort of, I, I,sit's just harder to attack really niche, subject matter, whereas any grand theory, half the people love it and half, absolutely hate it because you violate their beliefs. Nathan: [00:16:46] Yeah,that makes sense. The more surface area that, you know, you have to step on and someone's going to be reading along. They're like, Oh, I love this. This makes sense. No, that part I totally disagree with. And then the hate mail starts.swell, take us back. What did it look like when you were getting into building the newsletter and,smaybe what was the path of the first thousand subscribers and then,suh, to 5,000 beyondthat Tiago: [00:17:13] Yeah, good.slet me see how I can summarize this. I started around 2013, which is the year I became self-employed. I had a MailChimp account, like so many others, and I just said, who well, what do people use as MailChimp? And,sthat was the year I'd had my first project, which was an online course on productivity.And I just kept an email list initially of my customers. It was just people who'd taken my course. I thought, Hey, let me just keep in touch with these people. And I didn't really didn't emphasis size it.sfor several years after that, I slowly grew slowly, maybe into the few hundreds over the first two or three years.Nathan: [00:17:51] How are you selling the course without the emaillist Tiago: [00:17:54] through Skillshare. It was discovered. Sure. Of course, but then like so many of my kind of generation,swe were burned. Right. If you don't control your customer list, it's not a question of if you're going to get burned, it's just when there's, there's no avoiding it.Right? Cause I think something happens Skillshare needed to be profitable. And the easiest way to do that was to,sI think they switched their model from a,sfrom a. It was a Allah cart model where you just purchased a course. I think I would make like $30 per sale to a, like an all you can eat model kind of like Spotify, where suddenly I was making 30 cents, like overnight from one day to the next.And that was also the night that I realized I couldn't actually message my customersNathan: [00:18:41]sno. Yeah. That that's painful.Tiago: [00:18:46] really painful. And actually, now that I'm thinking about it, I had to learn it again. Because I first started my blog on medium. Right. It was just easier. I didn't want to deal with hosting and WordPress and all that stuff. And they would have these things called letters, which seem like just a very easy to use convenient newsletter.You could go in and message all your, you know, your, your followers on medium, but then have some time after that, I think I had something like 5,000 followers on medium. They changed the settings. And now if someone opted out of notifications from any medium publication, They also didn't get your letters.Ouch. Nathan: [00:19:22] Okay. So that's the painful lesson learned twice. I really sinks in at that point. And so then, then at that point, you're going okay. I have to control my audience.sso I imagine is that when you move selling courses over to teachable,Tiago: [00:19:39] it is yeah, maybe around 2015.sthis was when I got serious about controlling my infrastructure. Right. I moved to,sa stolen MailChimp,sbut started taking it more seriously. Like I said, adding people manually really paying attention to that.smoved to teachable, which is sort of a build your own school,splatform because of the key feature that you control.You had the email addresses Nathan: [00:20:04] Which I just want to point out,slike now that might seem, well, of course you're selling the course, you should control it, but with Skillshare and you, to me and these other platforms and Amazon for eBooks and, and all of that, that was a big debate at the time of, you know, this sort of bring your own an audience, get all the benefits from it.Instead of everyone was looking at the marketplace model. Okay. Of,syou know, they, I will create the content. They willbring the demand.And I guess they'll get all the long-term benefits, but I'm getting money. So maybe that's okay. And teachable,steachable Gumroad,syou know, a few of those platforms were really at the front of saying like, no, you should, you got to do way more work, but you should get all the longterm benefit from.Tiago: [00:20:48] exactly it was. I think that that first early, maybe not first, but those early ways of creators, we were just willing to take whatever terms. I mean, the idea of making a living online was still so novel, you know, six, seven years ago. It was like, yeah, we'll just we'll sign anything.We'll agree to anything. And then after a few years you go, wait a minute, I'm working like a dog and I better be building some sort of asset to hearNathan: [00:21:14] Right. That makes sense. So what works,sto scale the audience, you know, as you, you got into the 5,000 subscribersand beyond Tiago: [00:21:23] yeah. So from, from 2015 to about 2000, Nathan: [00:21:27]sTiago: [00:21:29] eight, let me think. Now, in 2018, 2000. I actually switched to convert kit August, 2019. So I guess about three, four years, I was still in MailChimp, but just,sblogging blogging was really how I continue to get the vast majority of my subscribers. I love writing.Writing is easy for me. That's like the thing that I know how to do that is. Is relatively easy for me and not for others is, is not just writing, but super in depth, sometimes called long form essays where you do the ultimate guide to something, or really dive deep into an idea. Often I'll spend months and months researching and writing and editing a post there.They're kind of more like small books than blog posts.sand then I was still for, for all that time and still to this day in many ways. So timid. You know, still to this day, there's no pop-up of any kind. There's a form at the very bottom. You make it down, this thousands of words, and maybe you'll find my form in most of my posts, Nathan: [00:22:24] But really quick, that lens to quality over quantity again, because do you want, you know, people who click to your site to be on your newsletter, many people, the answer to that would be yes. In your case. You're saying I want everyone who reads a post who clicks inand reads a full post. You're my people.I want you to be on my newsletter. And that's adifferent bar that you're setting Tiago: [00:22:48] Exactly. Yeah. Yeah. So by around mid 2019, I had about 5,500 subscribers.sand that was when I started working closely with David Parell,swho we mentioned before.And he was just so fanatical about email. So convinced it was the future. That he kind of convinced me or influenced me, especially since we were becoming business partners to just go all in on email. And as soon as I decided to do that, it was became so clear that MailChimp couldn't do it. Just wasn't, you know, made MailChimp has made for like a, you know, a cupcake shop on the corner in one city in Ohio or some, some specific place it's not made for creators.And that's what I loved about that. You were, you were, you took the risk and it was a risk back then to say that we're for, for creators, it wasn't clear that was going to be such a, a great, a great audience.Nathan: [00:23:42] Yeah. And that's actually kind of crazy to think about, because I remember probably 20, 15, 2016,sactually being in San Francisco and trying to raise venture capital, which I'm very thankful that I failed at.sbut having those conversations and everyone brought up that the blogger market, the creative market is not big enough.You can't build a business there. And, you know, we said like, okay, but that's fine. We're going to anyway. And now, as everyone talks about the creator economy and all this stuff, like no one is saying that it's not a big enough market, which is just kind of wild, how that changes over time.Tiago: [00:24:21] Exactly it's changed so much.sso yeah, just to kind of complete the history from August, 2019, with 5,500 subscribers that I imported into convert kit.sit's now about a year and a half later and we just passed this week. 40 F 40,000 subscribers.Nathan: [00:24:40] That's pretty fantastic growth. What are,sso I noticed on your site, you know, you have a. You're promoting your newsletter. Of course, as you talked about,sand then you've got your top 10 productivity tips,sthat you're, you're promoting, have you done other like content upgrades or, you know, opt-in incentives that havedriven growth Tiago: [00:25:01] have definitely not as much as I probably should have there. There's so much value low-hanging fruit with lead magnets and content upgrades.sbut I've tried, I think I have about. 30 or 40 different forms that I've tried.sthe one that, that converts the best and it converts around 3%, which is that's okay.But it's kind of average,sis my top 10, most popular articles. It's like, there's, you know, 500 posts on this blog, which you can only see six at a time. If you want to just know the 10 most popular things I've written, put your email address and I'll just send them to youNathan: [00:25:36] You know, what's interesting about that is. It's really simple. I think a lot of people are like, I'm going to create this elaborate ebook. I'm going to film this whole free course or I'm, you know, any of this stuff. And you're just saying like, no, I've been at this for seven years now. And here are the 10 most popular things that I've written. And, and so anyone who's probably been doing it for at least six months to a year, has those 10 pieces of content that they're most proud of. And then you, when you write something later that you're even more proud of, you just slide it in and replace something else. And. And that's pretty straight forward.So that's awesome to hear that that's converting reallywell Tiago: [00:26:11] Yeah. Yeah, it is.sthat's really the main mechanism and it, we, we created an in our website template so that every blog post has the form at the bottom. And then for certain posts, usually ones that are more popular that are designed for an external audience. I'll add a form in the middle of the post. sbut no, pop-ups no heavy incentives. No, no paid. We don't, we don't do paid acquisition for subscribers or even our products at all. Everything is a hundred percent organic.sand that, that list is our biggest asset. I mean, we sell multiple products over multiple timescales with this list of now 40,000 people.Nathan: [00:26:50] Yeah, that makes sense.slet's talk about courses for a second then I want to get into, you know, a business partner,sin that relationship with David.sbut talk through a couple, a couple of the courses, and then if you have for sharing some of the revenue or ballpark figures that you've made.Tiago: [00:27:05] Yeah, of course, I'm, I'm a huge evangelist of online courses. I think they're just, just beginning we're in the earliest days of this, especially the kind of course that I, that I teach and my me and my business partner, which has cohort based courses. I don't know if you've seen this, but they're called CBCs.And the whole idea is people don't want to sit, spend even more hours sitting in front of a computer, watching a video of you talking and taking notes by themselves. They want to learn together. They want to learn in community. They want interaction and feedback and coaching and zoom. Which, you know, has only been around the past few years and uniquely enables that.And now we're in this kind of incredible moment that, you know, a year ago I would have to promote zoom almost as much as I marketed my course, because that was the barrierentry You know Nathan: [00:27:55] Well, it had to be downloaded. People were like, wait, what do I do? What is this? And so much stuff. And now everyone knows what zoomis Tiago: [00:28:02] It's honestly a huge change. Like we'd have to train, people, teach them how to use zoom. Now that's a given.sand what that, I think what that allows is of course, like bigger impact on, on,son students,shigher retention, much higher completion, all these things, but since this is a podcast for creators,sthe interesting implication there is you can charge way more money, way more.You can charge way more, charge, a lot more money,swhich means you don't need nearly the audience size. No, this was, this was the big shift for earlier creators. They had to build enormous audiences because they were monetizing a few bucks at a time, you know, an ebook, a hundred dollar course, these kind of low dollar amounts.But now it's, it's very reasonable and kind of become, becoming expected to charge 500, 1,015 hundred, 2000. If, and this is the thing they have direct contact and exposure and they get to work with you as the expert instead of just watching a prerecorded video.sso I think so I think that's the big opportunity is to it's it's kind of like structured consulting.Nathan: [00:29:13] Yeah, that makes sense. And a lot of people, you know, the productized consulting movement had a big,swave maybe two or three years ago, and this is the course equivalent of it. I'd probably make the equivalent or the very acquainted, a lot more to a university class, like a really good university class rather than,syou know, the video version of the textbook, which I think is what a lot of people were making is here's here's the content good luck.And then they'd be like, yeah, I make sales, but only about 10% of people who buy, actually go through the material or 20% or something like that. And. And then exactly what you're talking about. People want that interaction, they want the engagement, they want to meet other students. Like that's a big thing of showing up and saying, Oh wow, I could buy this and end up with a community as well.If people trying to accomplish the same thing. And then I think most of all, I'm curious for your take. I think people want the accountability. They want someone that's saying like,syou said you were going to do this by Friday. Wait, why isn't it done yet?You know, in that peer pressure.Tiago: [00:30:14] Exactly. That is a, that is a beautiful metaphor. Self-paced courses are like the textbook, which like it's a hundred bucks and you're like, Oh, this is our rip off. Where can I photocopy this? Or Dell hit it online. Right. And cohort-based courses or anything that involves interaction is like the class where, you know, I don't know how much, I wonder how, what, what is the individual.Average college class costs probably at least a few thousand, right. With, with the way that college, up Nathan: [00:30:45] Yeah, let's say, I mean, $500 a credit has to be the minimum. I mean, college, when I was going to college,s13 years ago at a state university, it was $300 a credit. So it's gotta be way more expensive than that now.sso yeah, you're looking at 1500 to 2,500 per college class.sand I'm just going to guess that, you know, a professor at Boise state university is not, they're going to be great.That's the school that I went to, but they're not going to be world-class. They're not going to be, you know, at the top of their game where as a lot of these,syou know, creators that you can buy courses from now, sreally are.Tiago: [00:31:27] Absolutely. They're not going to be the best necessarily.seven if they are the best they might not. I think it's, it's different skills to be very, to have expertise and to know how to teach it. I think we're starting to learn are very different things. There's some edgy know entertainers out there that are better.Teachers listen to Dave Chappelle, you know, he's a better teacher and storyteller than most people who are like, it's a, it's a completely separate skill. So there's that, I mean, in college you don't get access to every student who's ever taken that class and every student who will ever take that class, which is trivial to do with an online course.Right. You just put them into the same community or the same discussion forum. It's a complete, I love that metaphor. And it's a complete kind of,srevolution in how people think about paying for education.Nathan: [00:32:16] That makes sense. What are, so you talked about the difference between having the skillset and the knowledge versus teaching it. those gaps of those gaps when you come across someone where you're like, wow, you're an incredibly, I don't know how you'd say this.syou're incredibly knowledgeable and the why you keep yourself and not a very good teacher.What are those gaps that usually see and what, you know, what are, what are some of the advice or resources that you would refer to them tobecome a better teacher? Tiago: [00:32:43] Yeah, so this, this is,sthis it's, it's funny. If you just think about your experiences, it's obvious, this is true. Like we all know the person who's, you know, PhD in theoretical physics and they're clearly brilliant. You don't get to that point, you know, without having brilliance, but in a way, the more expertise you have and the deeper zoomed in you are to that topic, the less you can relate to anyone else, the less you can see outside your little box. umbrellasand so I think in, in a way, a lot of expertise can actually reduce your communication abilities. Cause you just forget, you forget what it was like to not know all the stuff that you know,swhereas the skill of teaching it's, it's more like, you know, it's, it's charisma, it's being able to use metaphors.It's having a lot of energy on camera. And, you know, communicating enthusiasm and, and, and insight and all these things. It's empathy, it's coaching. It's a whole nother skill. We haven't even touched on it's this whole package of other skills that, that are becoming more important online, where the quality and the way and the style and the personality of how it's presented are just as important as, as the content.sand, and what I would refer people to is. It's really funny actually, because that, that mental of teaching people are really reluctant to take on. I've noticed, you know, I've had people, a guy who has a million followers on YouTube, tell me, Oh, but I'm not a good teacher. I'm like, what. What are you talking about?We put teachers on this pedestal, like there's some magical power that they have when it's really just, it's, it's a bundle of facilitation, communication, speaking,scoaching kind of all mixed in together.sand so my advice would just be, find venues for it. You know, back in the day used to be local meetups.I kind of cut my teeth on public speaking at free, you know, local meetups these days, I guess that would be like, You know, zoom events, Crowdcast calls,swherever you can find, even just a few people willing to, to hear what you have to say. You can practice those.Nathan: [00:34:48] Yeah, that makes sense. I, I think just articulating that they're different skills like being great at design and being great at teaching design are two different things. And when you label it as such, then you can go, Oh, I spent a lot of time honing my design skills. I should probably spend some time learning my teaching skills.If I want to do this course, someone that I always look up to,sI'm really enjoying reading his material is Richard Fineman of taking these complex concepts in physics and one making them really entertaining because he knows that if he can hold your attention, you know, then he like, that's the first gateway to teaching you all kinds of stuff, because if you close the book and walk away, then you know, he had no hope. sso just in telling these incredible stories, but then also just the, the continued focus that he always had of. Bringing things down to the most, the simplest concepts and saying like, yes, this is wildly complicated, but here's how you can understand it really well. And so I think he's a great example.Tiago: [00:35:48] Yeah. That's that's the secret, the, the rare thing about him, there were many things, but that he happened to have deep. Theoretical, you know, knowledge of the subject matter better than almost anyone. He won a Nobel prize. He was on the two ends of the extreme spectrum. He was so good at the subject matter and he was so good at teaching.And that is what's really great.Nathan: [00:36:10] Yeah, that makes sense. You touched on storytelling and David Paul, your business partner mentioned this on Twitter as well, that he wants you to talk about more.show do you think about telling stories and then from there, how do you think about telling stories as it was into a course launch orsomething that you're trying to promote?Tiago: [00:36:30] Yeah, let's storytelling. The way you think of storytelling is just letting people in behind the, like, behind the curtain, into the, in, onto the backstage. So much of what we do as creators is a stage. You know, the, the, the, you know, how it is behind the scenes, it's just a total mess. Things are flying.There's, you know, it's just a disaster. Also. You can get that performance, whether it's a piece of writing or a webinar, or a course looking all polished and perfect. And this kind of goes back to what we were saying before, where, where I think people want to see behind the scenes, they need to see behind the scenes behind the scenes is actually where the most interesting stuff is happening.It's what makes people actually actually understand what you're doing. Instead of being kind of faked out by this, this, you know, polished image. So I think,sI mean, from a, from a practical point of view, what really enabled this, what was actually a very specific,sconvert kit feature, which is link triggers, link triggers.I don't think people understand link triggers along with tags. When I, when I was going through your guys's,shelp documentation and I got linked triggers, I just had to like stand up and go for a walk. I seriously did. I just like walked around the block because I realized how constrained I had been in my thinking and my strategy and my business by this idea that my audience is one giant group, like in a stadium.And there's only one way to talk to them, which is a giant megaphone. Which has so many limitations, right? With, with link triggers, which, for anyone who doesn't know is, is couldn't be simpler as the link that says, click here to learn more or click here to find out more or click here to get updates. Okay.And instead of the person having to enter their email address or fill out a form or anything, or even go to a preference, you know, contact preferences page, and try to decipher all the different preferences. They just do one click. That is it's a world changing thing because suddenly my business went from a stadium to like a conference where there were dozens and dozens, hundreds of little breakout rooms, each group having their own conversation and their own interests and their own activities.If you look at my ConvertKit there's, you know, maybe 30 to 50 tags. And what's, what's so remarkable about that too, is it's bottom up. Right? I didn't start my strategy and say, okay, these are the 50 things I'm going to talk about. Let me create all these tags and then just force people into those groups.It was in the moment, right? Sometimes I'm actually writing the email and I go, Hey, this thing I'm talking about, maybe people want to hear about this into the future. Let me just right there. You know, link, trigger a tag subscriber, create the tag right there in the dialogue. And suddenly I have a whole new interest group. sand so, so what that allowed me to do is everyone's in the stadium. And I mentioned sometimes in a PS, I'm going to be selling this product and that's from a $10 ebook to a $75,000 home. Like, this is the same strategy I used to sell actual homes, which is if you want to hear about this click here, and sometimes I'll do that over time.So that, that, that tag, that, that smaller group of people gets bigger. I kind of add people to it over time. Once it reaches a critical mass, which could be 50 people, a hundred people, 500 people, then I can write a whole sequence. Right, which is another feature. It's just a series of emails, but this is the thing.Sequences are so hard to write, take so much effort, but I'm willing to do it because the group is already there. I'm not writing the sequence like speculatively. I know the people and their names and their whole click history of the people who will be receiving this. It's a, it's a different thing.Nathan: [00:40:20] Yeah. Yeah, that makes sense. And so you're talking about with stories, taking people behind the scenes. So I think people look at it and, and say like, Oh, this there's this elaborate lead-up that you have, or that kind of thing. And you're just, maybe I'm projecting a little bit because this is what I did.I've just like saying, Hey, this is what I'm working on.Let me tell you more about why built it. Let me tell you more about why I think you'll better benefit from it. Hey, here's how the launch is coming together. You know, I've got about half the book written, working on editing, you know, like a lot of details like that.And people were like, wow, it's masterful. And I'm like, or it's a real update of what's going on in the progress on the product that I'm hoping you buy in,sfour weeks.Tiago: [00:41:03] No, that's, that's exactly it. It's, it's, it's the same. I write about what I'm obsessed with. If people respond to what I'm obsessed with, I write about it more. If they still respond to it, then I create a tag and start adding people to the tag.And if they're still really into it, I'll think about creating something and selling it. But it's all bottom-up It's all reacting to people's behavior.sand the, the monetization is mostly just a way to fund my hobby. It's just a way to fund my learning and it makes use of the learning I've already done.It's not that I'm going off into this whole new thing. I'm just packaging up what I've already created and letting the people who are most engaged, which is not everyone,spurchase a shortcut, right. A shortcut to the same outcome.Nathan: [00:41:48] Right. Just say that you phrased it as funding. Your hobby is to be clear. This is a course businesses earning over a million dollars a year.suh, So I don't want to downplay things by just saying like, Oh, it's a hobby, but at the same time, I think that phrasing gets into some of your, your thinking around it, of like, you're not approaching this as the most perfectly refined business where everything has to be figured out in advance.You're saying these are my interests. This is what I care about. And if I pursue that and do it with excellence, then the money will follow with it. I don't get the feeling that you were setting out with the. The money or the income being the primary goal. Is that right?Tiago: [00:42:34] it, it really isn't. I'd say that the core stuff is the stuff that I try to be most businesslike. And try to be most professional and strategic, but then there's this long tail of, of increasingly random things that I've been to, that that are more like the hobbies. But,syeah, you know, I don't really know another way of operating.I'm obsessed with things almost in voluntarily. I don't really have another choice. And once I get into them, I want to make things because that's just the fastest way to learn. There's just nothing like getting your hands dirty. And once I've made things, it's so easy with digital, the digital world to just duplicate it endlessly and sell it. sit's, it's kind of a, a natural outlet kind of flow based on my kind of obsessive personnelNathan: [00:43:21] Yeah. Yep. That makes sense. I wanted to ask about,sjoining forces with David Perell and, and what made you to come together and say, Hey, we should do a course together.sand what would you say to other creators who are thinking about partnering up on a business venture?Tiago: [00:43:38] You know, we just recorded a podcast where we talked about this. I think partnerships are really under utilized a format for creators. Which kind of makes sense, like, right. Like we get into this for radical, totally unfettered independence from time and space. And now suddenly we're going to link up with this person. sbut you know, you know where that came from. I mean, first it was just the fact that,sI had a course on note-taking and one of the most natural audiences for that was writers, but I didn't really have time or bandwidth to make a whole separate course on writing, even though I was a writer. So David took my course.He was kind of like my star student, you know, straight a student. And he said, let me build that course. Let me do the follow on the part too. And you'll benefit because people will want note taking skills in order to become better writers and I'll benefit because the people finishing, building a second brain, which is my course will have kind of a step two to go onto.Okay.sand initially we were just gonna kind of do a little collaboration. I think that's how the best partnership start is. Just let's try this thing, but over time we just had highly compatible ways of thinking highly related, but kind of different strengths and weaknesses.sand then the key thing that really took it to a real partnership was which I think a lot of people who have launches will relate to.Launches are incredible. Whether it's for a course or anything that whole buildup of energy and enthusiasm, and then the thing drops, but it results in a business that is so insanely cyclical. That it's really stressful, right? Like, like our company, we make 90% of our revenue in one week in April and one week.Nathan: [00:45:21] Wow, Wow because you're building up to this massive launch and, andeverything that comes down to a single week.Tiago: [00:45:30] Exactly. It's a lot of pressure and it's, it feels risky because there's just variables you can control, you know?sand so, so, Oh, so what happened is I wanted to hire an employee and so did David.sbut this is another challenge. Creators face is, you know, you're making, you know, a hundred, 200, even $300,000 a year.You're doing awesome as an individual. You're so happy, but to go from that, to hiring an employee, especially one that's really talented and skilled and that you want to pay well is a giant chasm.Nathan: [00:46:03] When the paycheck should show up every two weeks and the launch revenueshows up twice ayear Tiago: [00:46:11] Exactly right, exactly. It was too risky.snot to mention the fact that not only is the revenue cyclical, but the work is, you know, we, we do pretty much all the work for the cohort in the four or five weeks before launches, then there's five weeks of cohort, but then once the cohort ends there's it goes almost to zero there's very little work in between.So, you know, if I'm going to be paying that, that, that,ssalary all year, I don't want to be paying for these big gaps when there's not much going on. And so we combined forces and it's kind of a Tik TOK model. I do my cohort and it's this big ramp up. And the employee that we work with, his name is Willman and he's amazing.He works almost exclusively with me. And then as my course ramps down David's course ramps up and will goes and works for David. Right. So we share the costs. We each pay 50% of his salary. We share the risk and a really unexpected benefit. We share the learnings, right? Like each cohort, we come out with a whole new set of features and innovations, but then we'll, who's across both gets all those learnings and transfers them directly over to the next court and back.So instead of learn, having that learning cycle twice a year, we have it four times.Nathan: [00:47:26] So you're launching each course twice a year and you have them spaced out so that.He stays busy full-time all year round.Tiago: [00:47:37] Exactly. He stays busy and we just Nathan: [00:47:43] Yeah. Sounds well. Let's dive into a little bit, as we start to wrap up,stalking about the different methods of monetization, we talked about courses,syou, you and I actually have the same book agent and you just signed a book deal. And so,sLisa Dimona for anyone, who's curious, just a, represents a second and James clear and for meet safety and so many other people. sI'd love to hear, well, let's talk about the book for a second. What, what's the reasoning behind doing a traditionally-published book?sit's clearly not revenue because you've got the revenue side covered pretty well. It's clearly not. Knowing your customer or getting their email address because that's not an option. stake me through it. Why go traditionally published? Tiago: [00:48:32] Yeah, this is, this is something I thought about for a really long time.sit has to do with, with my goals, which is, you know, after building a sustainable business and having an audience and a customer base. These days, the thing that's most important to me is to get this idea, which is this idea of a second brain. sthe possibility you could have a system of knowledge management, you can actually have a software program not just, write my grocery lists and some, ideas from a book, but it's like a, it's a, it's a brain you put into it, all your learnings, your assets, your, your knowledge, your expertise, your meeting notes, your book notes, your quotes, all the stuff we're surrounded with surrounded by goes into this system.And then from that point on you just reap the rewards. It's like this constant, you know,suh, source of,svalue for whatever work you're doing.sI just really think that this idea, which I didn't come up with, by the way, it goes back to like, you know, whenever Bush and even further back, Paul Otlet goes back at least a century or more it's it's time has come.It's time has come. It's been these really nerdy Silicon Valley circles for decades.sthe early internet pioneers were super into this stuff. You know, this, this is what they thought the internet was going to look like a system of knowledge management.sI just think we're at this point, this tipping point of information overload,snot to mention, you know, confirmation bias and everything going on with filter bubbles that people want to and need to cultivate their knowledge in a really concrete way.Rather than just thinking of knowledge as like this free floating, mystical thing out there.sand that's, that's my work, but what a book does is it can just reach so much further. So-so-so much further to an extent I think internet creators don't appreciate, you know, we think, Oh, everyone is online.Everyone, has a computer or at least a smartphone. Most of the humans on on the planet have access to the internet in some way. But. If you really look at who were the, nerds and the people in this niche, it's so tiny, you have to have such a specific background.sI'm, excited about translating the book and getting it into, I just have these images in mind of a student in Brazil, which is where my family is from in a small-town bookstore, picking up a book in Portuguese.You know, where the, even the terminology and the metaphors and different things are written in a way they can relate to. And them thinking, Oh, maybe I could build a second brain. I could have a system of knowledge management.syou know, these sorts of little images and stories is what really inspires me.as powerful and widespread as the internet has become books are still the most universally-accessible medium of information there is Nathan: [00:51:29] Yeah, I think that,sI've come to a very similar place and that's, you know, that's why we both have,sbook agents and are working on, on books in that way, because. Even if you look at an audience of 40,000 people, or like I have 25,000 people on my email newsletter,sthat's such a tiny group and I've been friends with James clear for a long time.Since before he started James clear.com and even just watching the breakout success of like before publishing atomic habits and after publishing atomic habits. And the email newsletter was huge. It was hundreds of thousands of people when he published atomic habits. And it's just the breakout. Well, beyond that,ssince publishing the book, because it's a format that people understand, let's say I read and absolutely love your newsletter, and I've gotten so much out of it.I've got so much out of your course and Christmas time comes up. There's not an approachable way for me to get that information to friends and family that I care about. You know, you come out with the book though, and guess what? Three or four friends are getting it for Christmas. You know, any of those things, it's such a well-known pattern.The other thing is, let's say that,syou as a newsletter author, you're like, you know what? I want to be on TV. Good morning, America, whatever else, like today's show, I should do a series of things and be on TV. It's not going to happen. You just let our creators it's, you know, no one's looking for them, but new author going on book tour that falls into a preset pattern wherethey're saying like, Oh, okay,syeah, let's get him on.Let's have, you know, let's have Jagger on CBS. And that is something that falls into an existing pattern because you switched media types from a newsletter to a book and they feed each other in such an incredible way.Tiago: [00:53:18] Exactly. Yeah, I I'm totally of the same mind, you know, it, it depends on your goals. Like you can build a great business, just talking to, you know, the people you can reach through your newsletter and there's absolutely nothing wrong with that. That's why I think it's a personal choice.sI also know James has kind of been advising me on this whole book strategy and, you know, and he just asked me, what was the question?He said something like, you can be the coolest. The coolest kid on the block in your little internet niche, nothing wrong with that. In fact, there's some wonderful things about that, but you just have to decide for yourself, do you want to go and, and, and influence people beyond that bubble? If you do, Nathan: [00:54:02] Yeah, that makes sense.sone of the things I want to touch on a little bit is metrics. And someone asked this,sI think Austin asked it on Twitter.sknowing what you know now, what numbers,seither for your newsletter or Twitter following or whatever. Would you be comfortable launching your first course at which you went the other way, you've launched courses before, you know, you necessarily had an audience. sbut how would you answer that? And then maybe follow up would be what metrics do.Tiago: [00:54:30] Yeah. And you know, I've, I've tweeted a number of times that, so that earlier ways of online courses, there were these courses on how to create courses. It was kind of like a whole genre, you know, like Pat Flynn, I think maybe as something like this, like Amy Porterfield, there was a whole generation of, of people that had the comprehensive guide to creating your own course.I really don't think that as, as much of a fan as I am, of those people that doesn't work anymore because the market has matured and it'd be kind of like, like, would you take a course or read a book called let's just say courses, would you take a course on like how to run every aspect of the business?You know, in 10 hours you will learn sales and marketing and HR and operations. And like all this, it wouldn't be credible. It wouldn't make any sense. Yeah. Nathan: [00:55:17] That's awesome Tiago: [00:55:19] Right. It just doesn't work.sso I think we're entering, we're entering a more mature market where horses are starting to specialize like on an online course marketing online course, you know, logistics and operations, online courseNathan: [00:55:34] Unity.Tiago: [00:55:35] exactly.Nathan: [00:55:36] just how to do cohort based courses specifically, you know, so manyof those things Tiago: [00:55:44] What was, what was the question again?Nathan: [00:55:46] Yeah. Well, so the first question was,sat what stage,Tiago: [00:55:50] Oh yeah, yeah, yeah, Nathan: [00:55:51] would you become for watching a course? Tiago: [00:55:52] yeah. So here's what I realized, you know, I'm constantly promoting the general concept of online courses and then people say, well, what do you recommend?Where's the book or the course on how, on how to do this. And then just realized you just focus on building an audience. Building an audience is the way to launch a course or X, whatever it might be in the future, because an audience, it gives you more at-bats It's kind of like you can, I think of it.Like you can stockpile early adopters. you have a big warehouse and you just put them in cold storage. So that the day you come out with a product, you just hit the red button and they all come to life and they're ready to go, for whatever it is that you're doing. And so I think I I've used the number 5,000.Have 5,000 people on an email list. So 5,000 people you can directly contact before I feel it's worth the risk of putting out something that takes as much work as an online course Nathan: [00:56:47] Yep. That makes sense. And I think. I think I would quote the same number though. Something that you said about like the number of times at bat stood out to me that if you know, this online course path is something that you want to pursue or say that even just online business path, I'm realizing that I would start an online course earlier than that. seven though I think if I were asked the question, like I said, I would answer 5,000, but based on what you said, I'm like, actually, cause I don't know, but you have to lose, let's say I have. 50 people. If these may be a little too early, but let's say it's 100 people I don't know. And I'm sitting down, am I okay?I'm going to launch a course. One, I found that it's much easier to grow an audience for something like, for a specific product, rather than saying Oh, I'm, I'm I'm writing about productivity. You should subscribe. If you say I have what is going to be the best course on productivity. My unique take on it coming out in 45 days, sign up here to find out about it, like that tends to build momentum.And all you did was going from, you know, I'm writing about this topic to, I am producing a paid product on this topic. Oh, he must be serious.So that's already part of it. And then, especially with this cohort-based model, you could take five people through your cohort and they would walk away. Being even happier.They're like, dude, it was the best. There were only five people in it and I got to help him or find his material. Like we got tons of personal attention in the office hours. Like there is so much great stuff from that. And so it goes from why I did this. I put in all this work, all this stuff, different video.And I spent tens of thousands on video production, all this stuff. And no one bought it too. No, I. Put together a lot of good material and then had this initial beta or this MVP group go through it. And even if you only got three or five or 10 people,sthat would just be the first couple of times at bat.And then you'd go around, around incorporate all your learnings and go at it again.swhat do you it's Tiago: [00:58:56] sure. Yeah. So, so a couple of things,syou're right. The cohort-based model dramatically lowers that, that bar you have to meet to make it worth it, You don't need to hire the film crew at being a studio, all this expensive post-production it's just zoom calls.sthe first cohort of building a second brain was in January, 2008, 17. And it was 50 people. Just like you said, now here's the thing I would say, though, you want to charge, you want to be premium right back then that was 500 bucks. These days it's moralized. You can still get away with 500, but it's more like a thousand, right? Like a thousand Nathan: [00:59:36] And what are you charging for a second brand now?Tiago: [00:59:39] Yeah. So now it's, there's three tiers,s1500, 3000.And. I'm sorry, wait, 1,520 505,000.sso you want to, you want to charge premium. And the reason for that is to make it a real business, to make it sustainable, and to be able to give people the attention you want. Like, that's the thing you could charge less than say it's just for the learning.But to raise that price later is going to be really hard, right? People are going to anchor you at whatever you say. And then every little dollar is like painful.sso let's just say like, as a general goal, you'd want to charge 500 or a thousand,sto sell at that price point. There's a certain conversion rate.Like I think I had a list of around 2,500 at the time to sell 50 spots. Right. So it's 2,500 is less than I said, but, and I would agree you want a small group, maybe it would only be 20 or something, butthere's But Nathan: [01:00:38] then you're still pushing. You need a thousand on the list in order to,you know, if we're, if we're keeping similar conversionrates Tiago: [01:00:45] Exactly. There's this weird interdependence, right? Between size price, size of list, price, and value that you, you need to kind of make sure they all support each other. I've seen this happen. People go, I'm going to charge, you know, 150 bucks for my cohort course. Even if you keep production value, super low, keep things very casual.Don't have a course manager, don't have an assistant. Th the just emotional energy it takes to, to like do the emotional labor for a group of people over a few weeks. There there's a, there's a level that it doesn't go below. Like it just takes something out of you. Right?Nathan: [01:01:24] Yeah. And so if you basically say my audience is so small that I need to charge a low enough amount of money to get enough people in the cohort. We're, we're basically doing math, the wrong direction, a bunch of times, you know, to get that down and you're going down the wrong train of logic, then what you end up doing is you, you charge such a low price that then it's not.Really worth it, you know, and then you're not as inspired and so on. So instead of a virtuous cycle, we ended up in a vicious cycle. And so that's what I hear you saying as to why it's like, all of that is true, but if you get at least a few thousand people that you can pitch to, then, you know, then you can charge enough that you can invest in it, that they can have a great experience at the people who buy it are really invested and are going to put in that level of effort to get a greatreturn from it.And so on. Yeah. Tiago: [01:02:17] Then you get the word of mouth, you have the profit margin to hire an assistant and later other people, you feel proud of it you You have a certain pride of ownership that you, you, you teach, not just a course, but a premium course.sthere's, there's definitely a flywheel where the price supports the value, the impact, which supports the word of mouth, which supports the price.So my thinking is just in that flywheel, where do you want to start? Where's the, where's the place to enter the fry. The flywheel that's the best is, It's an email list because it's
Do you love learning new things but struggle to retain the information you’d like to remember for later use? This problem is an ever-present obstacle in my nerdy quest to accumulate knowledge. The good news? I’ve found something that works for me, and I’m sharing it in today’s show. Join me to learn more. This is a solo episode about building a second brain. You may or may not have heard of this concept, but it has revolutionized my life. As I stick to my commitment of setting aside two hours every day to learn new things, I find that I can grow as a business owner, gain knowledge and expertise, become more proficient in offering valuable products and services, and improve my physical and mental health. The problem is that I can’t always remember everything I read, hear, and think. That’s where the magic of the second brain comes in to help. Let’s dive in. You’ll Learn: ● How note-taking helps me remember things and stay organized ● How I was introduced to the “second brain concept” through the work of Ali Abdaal, a physician in England ● The basics of the second brain: Instead of feeling pressure to store accumulated knowledge in my brain, I can store it online in a digital brain ● How the second brain principles of productivity were developed by world-renowned productivity expert Tiago Forte, who has a free 10-part podcast on the topic (see Resources) ● Ten Principles in Building a Second Brain: ○ Borrowed creativity ○ The capture habit ○ Idea recycling ○ Projects over categories ○ Slow burns ○ Start with abundance ○ Intermediate packets ○ You only know what you make ○ Make things easier for your future self ○ Keep your ideas moving ● “The key is not to just consume content, but to personalize and recycle it.” Resources mentioned: http://www.aliabdaal.com/ (Ali Abdaal) http://www.fortelabs.com/ (Forte Labs) Find the 10-part podcast series on Building a Second Brain at https://fortelabs.co/blog/basbpodcast/ (Forte Labs) Apps and tools recommended by Melvin: For live transcription of Mastermind groups: http://www.otter.ai/ (Otter) For pulling highlights from Kindle books: http://www.readwise.io/ (Readwise) For capturing snippets of podcasts: http://www.airr.io/ (Airr) For pulling highlights from blog posts: http://www.instapaper.com/ (Instapaper) To use a central repository for information: http://www.notion.so/ (Notion) or http://www.evernote.com/ (Evernote) or http://www.roamresearch.com/ (Roam Research.com) Transcript:Melvin: Hey friends, welcome to session 264 of Selling the Couch, I hope that you are having a wonderful day. So today's episode is a solo one. And I wanted to start this episode by sharing a story or rather a scenario. As you may have figured out based on these podcasts episodes, I’m a little bit of a nerd when it comes to learning new things. And in fact, as Selling the Couch has grown and as I've really worked hard to create a schedule that's conducive to both doing things as well as ample time learning. What I have actually tried to do is set aside two hours each afternoon to simply learn. And these days, I'm learning about podcasting, because, as you know, I'm a podcaster, and the world of podcasting is constantly growing. And so I think a lot about how to grow the STC podcast. I also have a course called Healthcasters, which helps you create and launch a successful podcast. And I'm learning a lot about online courses as well, because Healthcasters is an online course,... Support this podcast
Reshaping Education - Higher Ed, Online Education, Bootcamps, ISAs, and More
Will Mannon and I discuss his experience building and scaling live online courses at Forte Academy, most known for "Building a Second Brain." We talk about what's wrong with existing courses and online education programs and how Forte Academy is innovating in the space. We also dive into trends the implications that live online course are having on higher education as a whole thanks to the power of Zoom.
Tiago Forte is the founder of Forte Labs and creator of the Building A Second Brain course. He’s a productivity expert who writes and speaks on how knowledge workers can be more productive and creative using technology. He has taught more than 20,000 people around the world through his online courses and live workshops. https://okdork.com/podcast/173
“My old definition was "freedom to." Freedom to do anything I want. Freedom to do whatever I feel like, whenever I feel like. Now, the freedom I'm looking for is internal freedom. It's “freedom from." Freedom from reaction. Freedom from feeling angry. Freedom from being sad. Freedom from being forced to do things. I'm looking for "freedom from," internally and externally, whereas before I was looking for “freedom to." On this episode of Made You Think, Nat and Neil discuss The Almanack of Naval Ravikant by Eric Jorgenson, Jack Butcher, and Tim Ferriss. This book contains insights to wealth and happiness according to investor and entrepreneur, Naval Ravikant. From Naval's podcasts and essays to tweets and interviews, his collection of wisdom is put into one piece of writing, sparking great conversations and discussions from Nat and Neil (and tangents of course!) We cover a wide range of topics including: The relationship between wealth and happiness How Naval frames the idea of mental peace Why tools and technology are essential in leveraging the online space Differences between being a contrarian and a conformist Angel investors vs. early investors And much more. Please enjoy, and make sure to follow Nat and Neil on Twitter to hear which book will be the topic of the next episode! Links from the episode Mentioned in the show Angel List (1:50) Product Hunt (5:27) Social Capital in Silicon Valley (8:08) Honeycomb Credit (10:14) Aurochs Brewing (10:39) Facebook Bitcoin Ads and Scams (12:44) Happiness and Income(17:30) Growth Machine (31:56) The Systems Mindset (34:57) Effortless Output in Roam (38:16) Forte Labs (39:36) Open Innovation Leads (42:41) Books mentioned The Tower (20:00) (Book Episode) In Praise of Idleness (1:11:10) (Nat’s Book Notes) (Book Episode) Finite and Infinite Games (1:15:08) (Nat's Book Notes) (Book Episode) Denial of Death (1:15:23) (Nat's Book Notes) (Book Episode) Way of Zen (1:15:29) (Nat's Book Notes) (Neil's Book Notes) (Book Episode) Letter From a Stoic (1:15:35)(Nat's Book Notes) (Book Episode) Psychology of Human Misjudgments (1:15:47) (Book Episode) People mentioned James Altucher (12:44) Dave Chapelle (21:40) Show notes 0:34 - Today, Nat and Neil are discussing The Almanack of Naval Ravikant by Eric Jorgenson, Jack Butcher, and Tim Ferriss. This book is based off of interviews, podcasts, tweets, and other content from Naval Ravikant, exploring his worldview and how he perceives different ideas such as wealth and happiness. Additionally, Naval is a well-known investor and former CEO of AngelList. 5:51 - Angel investors vs. early investors. The reasons why someone may choose to invest early in a growing company, with one of those reasons often being to increase your social capital. 10:15 - Small business crowdfunding. How a brewing company in Pennsylvania leverages their customers and local community. 12:20 - Naval was also into cryptocurrency, and co-founded a cryptocurrency hedge fund with his brother, Kamal. He's what they call a Twitter philosopher, and is able to provide timeless wisdom into small packages that resonates with a lot of people. 16:50 - “Let's get you rich first. I'm very practical about it because, you know, Buddha was a prince. He started off really rich, then he got to go off in the woods.” Is there a link between increased wealth and happiness? Wealth first, so you can have the freedom to say ‘no’ to things that don’t make you happy, and from there you can build a happier life. 22:01 - “To me, the real winners are the ones who step out of the game entirely, who don't even play the game, who rise above it. Those are the people who have such internal mental and self-control and self-awareness, they need nothing from anybody else.” Money and fame. It’s hard to say no to money, and at what point do you say no to something? Examples of public figures who have stepped out of the public eye. 24:59 - Earlier in Naval’s career, he was quick to temper, and it’s been a big goal to get that under control. It can be hard to balance business and mental peace, especially when you’re at the level that Naval is. 28:18 - The idea of “Freedom from” comes back into play here. Having more control of people who you work with and work for, and wealth gives you the power to say ‘no’ to things that make you unhappy or drain your energy. Clearing up mental space. 33:42 - It’s important to use automation and outsource repetitive work to save your resource of time, which ultimately allows you to scale your income. “Technology democratizes consumption but consolidates production.” 38:07 - Leveraging online tools. The nearly unlimited scalability of an e-product or online course. There’s real value in having an audience of supporters and an email list. 44:05 - “Learn to sell, learn to build. If you can do both, you will be unstoppable.” The two go hand-in-hand when you can learn to build things that can sell itself effortlessly while you sleep. The broader definition of ‘sell’ includes marketing, too. “The year I generated the most wealth for myself was actually the year I worked the least hard and cared the least about the future. I was mostly doing things for the sheer fun of it. I was basically telling people, "I'm retired, I'm not working." Then, I had the time for whatever was my highest valued project in front of me. By doing things for their own sake, I did them at their best.” This ties back in with the idea stepping out of the game, it’s more difficult to do if you’re trading your time for money. 50:55 - Code and media are both extremely scaleable. A one-time creation of a video, podcast, course, etc. can be accessible and profitable for years to come with little to no additional effort on the part of the creator. 52:53 - Product revenue vs. ad revenue. 53:39 - Made You Think custom themed Yeti or merch? Tweet us @TheRealNeilS and @nateliason! 54:55 - The price of a paycheck and the reward that freedom brings. What’s more valuable to you: freedom, money, or can you ultimately have both? 58:29 - “One day, I realized with all these people I was jealous of, I couldn't just choose little aspects of their life. I couldn't say I want his body, I want her money, I want his personality. You have to be that person. Do you want to actually be that person with all of their reactions, their desires, their family, their happiness level, their outlook on life, their self-image? If you're not willing to do a wholesale, 24/7, 100 percent swap with who that person is, then there is no point in being jealous.” You don’t see the ‘behind the scenes’ of someone else’s life, especially when you only know what they put on social media. Jealousy and comparison. Think about what you would lose if you were to actually switch lives with somebody else. 1:00:35 - The difference between being a contrarian and a conformist. Beliefs you took in a ‘package’ should be reevaluated individually. Thinking for yourself rather than minimizing yourself to fit into a certain box or group of beliefs. 1:06:18 - Signaling. Deliberate signaling to filter who ends up around you, but signaling can also be inadvertent. Political signals. 1:10:50 - Rapid fire quotations from the book… and go! 1:17:24 - One last paradox - how is Naval so big on peace of mind yet so active on Twitter? 1:19:22 - Make sure to grab a copy of The Almanack of Naval Ravikant and tell Eric Jorgenson and Naval Ravikant how much you enjoyed this episode. Follow us on Twitter to find out what book we are reading next! And tweet us about some potential MYT swag ideas... If you enjoyed this episode, let us know by leaving a review on iTunes and tell a friend. As always, let us know if you have any book recommendations! Find us on Twitter @TheRealNeilS and @nateliason. The best way to stay up to date on future episodes and show updates is to join our email list at Made You Think Podcast. Check out ways you can support the show here!
On this week's episode, I caught up with Lauren Valdez, Co-founder of Forte Labs Lauren talks about how she manages her full-time, nonprofit job with her YouTube channel and coaching for Forte Labs. We talk about it's all about the type of work you do, rather than the hours you do ... so even after a long day at work, she isn't too tired for her creative work because it brings her joy and energy. We also talk about how to know when to take a break, dealing with productivity guilt and the positive impact meditation can have on your productivity. You can follow Lauren on Twitter (@TheLauren Valdez) or subscribe to her newsletter at LaurenValdez.substack.com. Hope you guys enjoy this episode. Links: - Lauren's YouTube Channel - Building A Second Brain - Forte Labs ***** If you'd like updates about this live stream and podcast, with behind the scenes content, then head on over to my Instagram (this is also the place to let me know if you want to feature :)) Alternatively, you can find me and the live stream on Facebook. And you can keep up-to-date with my blog. If you're just interested in my random thoughts of the day and want to follow my Gary Vee retweets, then you can do so on my Twitter. Music: Porch by Django_Global.
Tiago Forte is the founder of Forte Labs and a writer dismantling stagnant productivity paradigms. Building A Second Brain, has taught 2,000 students how to save their best ideas, organize their learning, and dramatically expand their creative output. Tiago joined Chris by popular demand for a sequel to episode 2, The Lifecycle of an Online Course. They dive deeper into the lessons Tiago has learned launching 10 courses over the last 7 years which have generated well over one million dollars in sales including the 4P's model for successful course launches. For the video, transcript, and show notes, visit https://forcingfunctionhour.com/tiago-forte-2forcingfunctionhour.com/tiago-forte-2 (forcingfunctionhour.com/tiago-forte-2).
Today I’m joined by Tiago Forte, founder of Forte Labs and the creator of Building A Second Brain. It’s a system he developed for organizing ideas and information to help people become more productive and creative. If you’re a knowledge worker and want to be more efficient and organized, then you’re going to love today’s […]
¿Alguna vez pasaste 20 minutos escribiendo un email porque querías que quedara “perfecto”? ¿Alguna vez sentiste que pasaste todo el día en reuniones y no lograste nada de tu lista de pendientes? ¿Alguna vez bajaste una aplicación para sentirte más organizado, cómo Asana, Todoist o Notion pero sientes que no te ayudo? Si dijiste que si a alguna de estas preguntas, este episodio te va a encantar
My guest today is Tiago Forte. He runs an online course called Building a Second Brain, which I took in August of 2017. I went from being overwhelmed by information to being in control of it. My writer’s block disappeared and my productivity skyrocketed. Tiago changed the way I thought about work and my relationship with information. Fast forward to today, and Tiago and I are business partners. He helped me create my online writing course, Write of Passage and together, we’re building the infrastructure required to scale an online education business. Tiago is one of my closest friends and the person who shaped my career more than anybody else. In what’s becoming a tradition, Tiago and I used this podcast to reflect on our work together. First, we talked about what we’ve learned about email marketing. Then, we moved onto ideas like leadership, working in small packets, and personal growth. Please enjoy this window into our work and friendship. __________________________________ Links: ConvertKit MindValley Great Assistant No code Things The Decadent Society David Allen- Getting Things Done Venkatesh Rao Teachable Tyler Cowen- Emergent Ventures ________________________________________ SHOWNOTES 1:54 Being a Citizen of the Internet. The role that ConvertKit provides for Tiago’s team. How thinking systematically changes how we work for the better. 14:05 The difference between training and teaching through SOP’s. Why David and Tiago hired expensive personal assistants. Why David and Tiago have the goal of only doing something once before finding an automation solution. 27:07 What David and Tiago have learned about running online courses. How online teaching has changed since Tiago and David began their school. What role entertainment and community have in the structure of their courses. 35:05 The dangers of only formulating for ease. The psychology of pricing. The benefits of small, self-motivated teams when you work remotely. 45:05 How “reusable packets” are the backbone of David and Tiago’s work. The “lego block” technique of creating content. How Tiago orients using objects, not humans as linchpins in his business. How David writes first and researches second. 56:33 How the “beginner’s mind” aids David and Tiago write well. How David takes 5 observations a day to create deep and insightful content. 1:04:00 Why books are a mark of legitimacy. The illogicality of fashion. Why publishers want a sure bet. 01:11:40 The next chapter of online education. How scarcity can make time important again. Tiago’s theory about how you to be your full self online now. How instinct works online. 1:23:40 The hero’s journey of sharing your authentic self online. How Tyler Cowen’s mentorship changed David’s life. How Venkatesh Rao changed Tiago’s life. 1:33:22 The shift from interchangeable courses to interesting and specific courses. Why Forte labs is creator-focused, not curriculum-focused. Why building a business is an act of discovery at Forte Labs. 1:42:16 Why David and Tiago are looking for people who have vision combined with passion. Why innovation is directly related to intuition. How to learn faster. 1:53:43 How growth is paying attention to what you are not capable of doing. The skill of knowing the difference between a challenging situation and a fundamentally incompatible one. How the internet can help people create their own definition of success.
Tiago Forte is the Productivity Expert behind Forte Labs and their signature program, Building a Second Brain. Although Tiago recently welcomed his 10th cohort of students, he’s doing a lot of things that may surprise you. For one thing, nothing is self paced. The cohort goes through the material at the same time altogether. They also use live Zoom calls instead of creating perfectly pre-produced content, which is what most new creators assume must be done.In this episode, Tiago shares why he believes pre-produced content isn’t necessarily the best approach for courses of any size. He’ll share the story of how his initial product - a book club - eventually turned into a workshop and then an online course, and how he looks at creativity practically instead of mythically. And true to his expertise, he also offers a ton of great tips to improve your own workflow and productivity as a course creator. So grab a pen - better yet, a virtual notepad - and get ready to take notes.To learn more about Tiago, Forte Labs, Building a Second Brain, or Teachable, visit teachable.com/eit22.
Tiago Forte is the founder of Forte Labs and the creator of three successful online courses which have generated over one million dollars in sales. Building A Second Brain has taught 2,000 students how to save their best ideas, organize their learning, and dramatically expand their creative output. Tiago joined Chris to discuss the evolution of online education, why most online courses fail, and how to design, build, and market a profitable online course. For the video, transcript, and show notes, visit https://forcingfunctionhour.com/tiago-forte (forcingfunctionhour.com/tiago-forte).
Tiago is a writer, thinker and trainer in productivity systems. He runs the online course ‘Building a Second Brain’ and we discuss the techniques he developed to support knowledge work. We also get into the weaknesses of the ‘deep work’ trend.Follow Tiago on Twitter here.Follow Tiago’s work at Forte Labs.Check out the ‘Building a Second Brain’ course here.
In this episode I spoke with Lauren Valdez. A native Californian, entrepreneur and public health expert. She is cofounder of Forte Labs an organization that helps people become more productive than they ever thought possible. Lauren is a digital nomad. Along with her partner, Tiago Forte, they’ve managed to build a business that is run […] The post 26 | How to Become a Digital Nomad with Lauren Valdez, Cofounder @ Forte Labs appeared first on Latinos Who Tech.
Tiago Forte knows all the tricks, hacks, and strategies you need in order to optimize your life, enhance your productivity, and accelerate your learning. His approach is so effective you will swear you have a second brain! Listen to how Tiago learned how to implement technology into his every day life in order to "build a second brain" and how he helps others do the same all the time!Tiago Forte is the founder of Forte Labs, a productivity training firm and consultancy based in San Francisco. He helps people envision and prepare for the future of work using a design-centric approach to productivity. He helps people "build a second brain" through workshops as well.Listener TribeWe have our own private social network for listeners of the Unmistakable Creative podcast. You can meet other listeners, discuss episodes, and we even have the opportunity to run live Q&A's. Just visit unmistakablecreative.com/tribe to sign up. See acast.com/privacy for privacy and opt-out information.
This is a cross-post from the From Coach to Business podcast that we just launched. My friend Brandon and I both often get questions about starting and growing a coaching business - either online or in the brick and mortar space - so we put together a season with answers to some of the most common questions we get as well as some insight on the mistakes that we made while we were starting out. I think this episode with productivity and digital organization expert Tiago Forte is applicable to people outside of the fitness industry as well, since we get into some pretty insightful stuff about how to organize your digital life and how to think about using software as your "second brain." If you're in the fitness industry and you want to check out the full season, head over to www.fromcoachtobusiness.com/season-1 or search "From Coach to Business" in your podcast player of choice.
Level Up Your Course Podcast with Janelle Allen: Create Online Courses that Change Lives
Hey everybody! Welcome back to our usual programming. I’m joined today by Tiago Forte, writer, productivity expert, and founder of Forte Labs. He’s here to share how he got into optimizing productivity and learning, and how he created his course, Building a Second Brain.Expanding the number of things you can pay attention to and you can manage expands your capacity for lifePrior to creating online courses, Tiago has worked in microfinance, served in the Peace Corps, and consulted for large companies on product development. He has spent more than 10 years researching, developing, and teaching the practices of Idea Management to professionals. His online course, Building a Second Brain, is helping people around the world save their best ideas and organize their learning by providing the necessary system and approach to reliably produce creative outputs.Stay tuned as Tiago shares his business journey, his course, and tips on how to productively manage information. Let’s get started! Episode Quotes"Information is the building blocks of reality for the modern world.""It was the actual beliefs in myself and what I was doing that led me to create Building a Second Brain.""Your brain is your bottleneck.""Our work can’t be just a means of putting food on the table; it can be a journey of personal transformation." Listen to Learn0:56 - Getting to know Tiago Forte, Rapid 5 Questions5:08 - Tiago's entrepreneurial journey9:17 - Importance of capturing information and how to productively manage it16:20 - What is a 'project'?21:34 - Building a Second Brain - Who it’s for and learner’s outcome24:30 - Building a Second Brain - Course structure27:12 - How Tiago created and launched Building a Second Brain33:49 - How to be resilient from failures41:54 - Transformation stories of students taking the course44:15 - Exciting things coming up from Tiago Join us in the bonus segment! It’s a great conversation about information management, and the systems you need to skyrocket your productivity.Grab it here: https://get.zencourses.co/extra
In our 78th episode, we welcome Tiago Forte, one of the world’s foremost experts on productivity, Founder at Forte Labs and Editor at Praxis. Tiago shares how he started Forte Labs, an online education company, creating courses on learning, productivity, and building a second brand using idea management. Tiago also explains how he goes about approaching market research, constantly creating content, and the importance of managing our ideas and building from them.
Erik is joined by Tiago Forte (@fortelabs), creator of Building a Second Brain, founder of Forte Labs, and writer at Praxis.They talk about:- Why productivity is not an end in and of itself.- Why content creation (not just consumption) is integral to your career.- How to better deal with the 11 hours of media a day that the average person consumes.- Why the “average human life is now too complex to be managed by the average human brain.”- Why hyperfocus and intense productivity are symptoms of trauma, and how to deal with that trauma.- The theory of constraints and why it’s so powerful.- Religion and meaning-making for the secular world.- The future of libraries and why Tiago calls them “digital nomad embassies.”Remember to apply for the winter vintage of our Network Catalyst accelerator! It is a personalized program that features masterclasses from some of the best in Silicon Valley and a dedicated network leader focused on making the introductions you need to turbocharge your company. You can participate in-person in San Francisco or virtually from anywhere around the world. Find out more and apply at villageglobal.vc/networkcatalyst.Thanks for listening — if you like what you hear, please review us on your favorite podcast platform. Check us out on the web at villageglobal.vc or get in touch with us on Twitter @villageglobal.Venture Stories is brought to you by Village Global, is hosted by co-founder and partner, Erik Torenberg and is produced by Brett Bolkowy.
Erik is joined by Tiago Forte (@fortelabs), creator of Building a Second Brain, founder of Forte Labs, and writer at Praxis.They talk about:- Why productivity is not an end in and of itself.- Why content creation (not just consumption) is integral to your career.- How to better deal with the 11 hours of media a day that the average person consumes.- Why the “average human life is now too complex to be managed by the average human brain.”- Why hyperfocus and intense productivity are symptoms of trauma, and how to deal with that trauma.- The theory of constraints and why it’s so powerful.- Religion and meaning-making for the secular world.- The future of libraries and why Tiago calls them “digital nomad embassies.”Remember to apply for the winter vintage of our Network Catalyst accelerator! It is a personalized program that features masterclasses from some of the best in Silicon Valley and a dedicated network leader focused on making the introductions you need to turbocharge your company. You can participate in-person in San Francisco or virtually from anywhere around the world. Find out more and apply at villageglobal.vc/networkcatalyst.Thanks for listening — if you like what you hear, please review us on your favorite podcast platform. Check us out on the web at villageglobal.vc or get in touch with us on Twitter @villageglobal.Venture Stories is brought to you by Village Global, is hosted by co-founder and partner, Erik Torenberg and is produced by Brett Bolkowy.
In this video I interview Tiago Forte of Forte Labs. Tiago is a personal and professional organizational coach and consultant. His clientele includes multiple fortune 500 companies. In a short period of time Tiago has been able to bring multiple innovations to the field or productivity and knowledge management. Tiago focuses on personal knowledge management. His flagship online course, Building a Second Brain, teaches creative professionals to organize their thoughts so they can increase their output. Tiago believes that everyone should be able to systematize creativity and creative output. Instead of having chaotic bursts of stream of consciousness creativity, Tiago believes people can actually develop routines! One of the guiding beliefs behind Tiago's work is that the ideas that can improve everyone's quality of life are out there. Most of them are floating around inside of someone's head. If all those people with all those great ideas could just get organized, the world would be an even better place. In this interview Tiago and I discuss how he got started working in the Peace Corps and how that experience inspired him to help people to organize their lives. If you are someone that feels that you have some great ideas, but you just have not been able to produce much with them, this is the interview for you. Subscribe for more - https://bit.ly/2NlhmFh
Today my guest is Tiago Forte.Tiago Forte is a writer, speaker, teacher, and researcher obsessed with the future of work. In a previous life, he worked in microfinance, served in the Peace Corps, and consulted for large companies on product development.Tiago believes that the goals of organizations and their employees are fundamentally aligned around human-centered productivity. He draws on his background in design and technology to help knowledge workers improve their performance, discover better ways of doing things, and reframe their relationship to their work.This conversation got bumped to the top of the queue because of its potent psychoactive nature. Enjoy!Show Notes:You can watch Tiago’s talk at Refactor Camp 2019 here.Follow Tiago (@fortelabs) on Twitter.Check out Adrienne Maree Brown’s “Emergent Strategy” and “Pleasure Activism.”Go check out the Praxis blog and look into taking one the online courses offered at Forte Labs.
Welcome to the latest episode of Customer Driven with Chad McDaniel! Our episode this week features Jerry Leisure, VP of Customer Success with Forte Labs. Jerry has been in the Customer Service Leadership space for over 20 years and moved into the gaming space in 2016 with Kabam. Jerry has since joined Forte Labs, a platform company in the gaming space that allows game developers to easily utilize the security of blockchain technology. In this episode, Chad and Jerry discuss: Advantages of blockchain technology in online security and transactions Emerging trends in the Customer Service world in regard to the implementation of Blockchain tech The company’s B2B and B2C support models and how the gig economy and artificial intelligence are both factoring into those structures The future of Customer Experience and what keeps Jerry up at night Please be sure to rate and subscribe on Apple Podcasts, Stitcher and Spotify!
Tiago Forte explores the future of work at Forte Labs. His work has been featured in The New York Times, Inc., Lifehacker, The Atlantic, Quartz, and others. His future of work courses have been taken by more than 20,000 online learners. I ask Tiago what the future of work looks like and why creative work cultures aren't as spirited as some might think. Past clients include Genentech, Toyota, Nestle, and the Inter-American Development Bank, as well as startups, incubators, universities, and nonprofits around the world.
Tiago Forte is a writer, speaker, teacher, and researcher dedicated to helping knowledge workers transform their productivity and thrive in the future of work. In this episode, we uncover what it means to be successful, how one can find an achiever's mindset and figure out what it is they are meant to do.Resources From The EpisodeListen to it on Apple PodcastsStream Episode in the BrowserDownload as an MP3LinksForte LabsTwitterFacebookLinkedInBooks & VideosThe Untethered Soul by Michael Alan SingerHow to Change your Mind by Michael PollanMindfulness by Mark WilliamsTimelapse of the FuturePeopleCarl SaganTim FerrisRyan HolidayShow Notes(01:09) What is Forte Labs?(04:36) What is productivity for you?(11:10) How do you differentiate integrity/authenticity and integrity/vulnerability?(29:38) What is the “surrender” experiment and how does this work?(30:56) What did you get out of the book “TheUntethered Soul”?(37:35) Why is meditation considered non-threatening?(39:10) What got you into meditation?Want more MindHacks? Go to https://www.mindhack.com/ for more amazing episodes.
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Tiago Forte is an internationally recognised productivity expert, author, speaker, researcher, and teacher obsessed with the future of work. He is also the founder of Forte Labs, a productivity training and media firm based in San Francisco. At Forte Labs, he helps people significantly improve their productivity through techniques, principles, and tools of design thinking. Tiago is also the editor-in-chief of Praxis, a members-only online publication that focuses on the future of productivity. He has also created online courses on the learning platform skillshare.com which won him an Innovation in Education award. For his efforts on re-inventing work for the digital age, he has been featured on Inc., CB Insights, and The New York Times. Also a prolific author, Tiago has already written 5 books—The Mesa Method, Extend Your Mind, Design Your Work, Storm of Tweets, and Beyond the Orange Curtain. Drawing on his background in design and technology, Tiago helps people and organisations elevate their performance, reframe their relationship with work, and transform their productivity. He also conducts workshops on topics that deal with the future of work such as habit formation, design thinking, productivity, and personal knowledge management (PKM). His online course Building a Second Brain teaches people how to save everything they have learned, act on their creative ideas, and organise their digital life. This week’s episode talks about the concept behind the full-stack freelancer model, what personal knowledge management (PKM) is, and the 3 stages people move through in their use of technology. Tiago also shares what productivity is for him, how he makes working sessions inherently pleasurable, and how he strengthens his self-efficacy. On work and productivity, Tiago has this to say, “Instead of just accepting human nature and the nature of work as fixed, we can design the very way we structure our work to fit how we wanna work and how we wanna live.”
Our brains can hold only so much information. If you're an ambitious person like me, you probably have so many projects and ideas on the go that some things just get forgotten. It's almost like you need a second brain to keep track of everything. You might be surprised to know that you can now build a second brain. I'm not talking about some kind of AI Robot. I'm talking about an innovative system that acts like an extension of your mind. Tiago Forte is the founder of Forte Labs and a writer, speaker, and teacher who is obsessed with the future of work. He’s used his background in design and technology to create a system for entrepreneurs and creatives to keep track of their ideas using Evernote. It's so effective, he's dubbed it the second brain. If you ever wished you could learn faster, work quicker, or better manage all your ideas and projects, then you'll definitely want to build a second brain. On this episode, Tiago and I will be discussing everything from productivity apps to note-taking skills and how you can leverage them to be far more productive than you are right now.
Our first guest Tiago Forte returns to close out the first season of Rad Awakenings. Tiago's the founder of Forte Labs, an education company focused on productivity and learning. He believes that technology has fundamentally changed the way we work - as entrepreneurs or as knowledge workers. With new multi-billion dollar industries being created each year, there are countless opportunities to create new "lanes" of expertise and ultimately "product-ize" that knowledge. This is a pragmatic conversation where he breaks down how to identify these new pockets of opportunity, become a full-stack freelancer, and create a distributed digital company - all because sharing knowledge is one of life's greatest privileges. + SHOW NOTES: https://radreads.co/tiago-forte3/ + THIS WEEK’S SPONSOR: Does your life insurance policy match your life circumstances? Whether you’re newlyweds, new parents, or new entrepreneurs, Cambridge will work with you to protect what matters most: your family. As an independent broker, Cambridge always represents the client’s best interest, not the insurance companies’. Contact Cambridge for a complimentary assessment on personal or life insurance planning. + SUBSCRIBE TO RADREADS: http://radreads.com/subscribe
On this episode of Emerge, I speak with Tiago Forte. Tiago is the founder of Forte Labs, a productivity training and consulting firm in the bay area. He specializes in helping organizations and individuals adopt an approach to productivity that is both systematic and human centered. In this conversation, we speak about using design thinking for individual improvement and empowerment, how to harness chaos and emergence for personal creativity, and the changing nature of knowledge work. Enjoy the show! --- Support this podcast: https://anchor.fm/emerge/support
Tiago Forte helps people and companies improve their productivity and prepare for the future of work using design thinking and technology. He does this through his consultancy and training firm Forte Labs, and as editor of Praxis, a members-only online publication on the future of productivity. He has also produced a series of highly successful online courses on productivity and has written a book on the future of work. In this conversation we get into: - The fundamental pillars of a great note taking system - How design thinking can be used to improve your productivity - The actions you can take to prepare yourself for the future of work So whether you’re looking to finally get organised in 2018 or want to future proof your career, this episode will give you plenty of awesome insights that you can apply right away.
Tiago Forte is our resident productivity and workflow guru and the founder of Forte Labs. This is part 1 (of our 2 part series) in which we geek out on our First Principles (i.e. building blocks) of workflow, productivity, and personal knowledge management. Tiago approaches these questions through the lens of design thinking and also reflects on some of the blind spots in his system. + SPONSOR: Join Skillshare the online learning community with 17,000+ classes in business, design and more. Get one free month of unlimited access. http://skillshare.com/rad + SIGN UP FOR TIAGO'S CLASS: bit.ly/radbrain + SHOW NOTES: bit.ly/radpod17
Tiago Forte knows all the tricks, hacks, and strategies you need in order to optimize your life, enhance your productivity, and accelerate your learning. His approach is so effective you will swear you have a second brain! Listen to how Tiago learned how to implement technology into his every day life in order to “build a second brain” and how he helps others do the same all the time!Tiago Forte is the founder of Forte Labs, a productivity training firm and consultancy based in San Francisco. He helps people envision and prepare for the future of work using a design-centric approach to productivity. He helps people “build a second brain” through workshops as well. See acast.com/privacy for privacy and opt-out information.
Tiago Forte is the founder of Forte Labs. He’s an incredible thinker on productivity for knowledge workers. In today’s information-driven economy, legacy frameworks such as to-do lists or inbox zero may no longer be relevant. Tiago draws from principals ranging from Design Thinking to Lean Manufacturing, and helps me answer the simple question: is it possible to be too productive?