Podcast appearances and mentions of joe get

Joe has a meeting today with someone that he previously met before... but he doesn't know their name and wants to figure it out before he meets with them.

Should we all be playing chess variants? Will they help or hinder our regular chess? Which chess variants do Joe and Al like to play? The Average Joes ask chess coach  NM Jesse Cohen for his advice and discuss the findings of an interesting in depth report on chess variants. Al and Joe also reveal how they got on with their chess challenges - after listening to Al's chess hypnotism tape, does Joe now love chess? Last week Joe got Al to tidy his house after each chess game, Al lets him know how he got on. Al sets Joe 3 new challenges and Joe sets Al a challenge that might get him trouble at home. In chess club news, Al tells us how the Average Joes Chess chess club tournament, Sidled Saturday went. If you want to join the chess club then click the link below.  Al comes up with the idea to fundraise to buy Joe some new sexy chess underwear. Click here to see the GoFundMe page. There's lots more chess talk including some discussion around the Magnus Carlsen watch controversy. There's also lots more non-chess talk.    We rely on your continued support to make this podcast happen. It would be really great if you could help us in some way, whether by following the show, rating the show, writing a review or even sharing the podcast. It all helps and we really appreciate it. If you want to join us on Patreon here is a link, or if you want to buy us a virtual coffee then click here. Thank you. (The motivational recording that Al made for Joe is available over on Patreon if you want to download it).   Average Joes Chess, is a podcast made by average chess players....but exceptional lovers. Here are some links for you if you want more of us: Want a 1 month free trial to chess.com instead of the usual 7 days? Donate to the - buy Joe some sexy lady's knickers fund Averagejoeschess.com  Support us on Patreon & learn how to become an Exceptional Lover Buy us a coffee on Ko-fi Join our chess club and you might win prizes Chess Coach NM Jesse Cohen NM Robert Ramirez on YouTube Tiktok.com YouTube Follow Al on Twitter Instagram The chess variant report mentioned in the show --- Send in a voice message: https://podcasters.spotify.com/pod/show/average-joes-chess/message

Who is Joe?Joe is the human Kaizen expert and author of the Amazon Kindle #1 New Release "Every Day Excellence".Key TakeawaysFrom every mistake to every interaction. 3:34Taking a step back and looking at your mistakes. 5:22Understanding failure as an opportunity. 8:35Books that would add value. 9:44Why aren't you like this? 12:19Using time with intention and starve your distractions. 15:06Valuable Free Resource or Actionhttps://everyday-excellence.com/excellence-shop/A video version of this podcast is available on YouTube :_________________________________________________________________________________________________Subscribe to our newsletter and get details of when we are doing these interviews live at https://link.thecompleteapproach.co.uk/newsletterFind out more about being a guest at : link.thecompleteapproach.co.uk/beaguestSubscribe to the podcast at https://link.thecompleteapproach.co.uk/podcastHelp us get this podcast in front of as many people as possible. Leave a nice five-star review at apple podcasts : https://link.thecompleteapproach.co.uk/apple-podcasts and on YouTube : https://link.thecompleteapproach.co.uk/Itsnotrocketscienceatyt!Here's how you can bring your business to THE next level:If you are a business owner currently turning over £/$10K - £/$50K per month and want to grow to £/$100K - £/$500k per month download my free resource on everything you need to grow your business on a single page : https://scientificvaluebuildingmachine.onlineIt's a detailed breakdown of how you can grow your business to 7-figures in a smart and sustainable way————————————————————————————————————————————-TranscriptNote, this was transcribed using a transcription software and may not reflect the exact words used in the podcast)SUMMARY KEYWORDSpeople, joe, book, kaizen, understand, programme, mistakes, brilliant, brain, life, mark manson, friends, learn, talking, everyday, forward slash newsletter, power, screw, day, bigSPEAKERSStuart Webb, Joe TemplinStuart Webb 00:17Hi, and welcome back to it's not rocket science five questions over coffee. I have my coffee here. Joe has got his coffee in front of him. That's brilliant Joe well done. I'm just really, really glad to have Joe Templin with me today. Joe is an author and he's a human Kaizen expert. I'm really looking forward to the conversation. Joe has a website called everyday excellence.com Really well worth going on and having a look at some of the stuff that Joe talks about that I'm really confronted with conversation. So welcome to It's not rocket science, five questions over coffee, JoeJoe Templin 00:50Stewart, happy Pi Day, it's a nerd Hi holiday, I could actually be wearing my Pi Day shirt, but we're in the middle of a blizzard. And so we're making do with what we have.Stuart Webb 01:00Yeah, I'm just looking at my window, right. And it has started that the heavens have opened and hail is now falling. I don't know what I've done to deserve this. But you can't hear it on the roof. Thankfully, Joe, listen, let's just talk a little bit about the sort of the problems that the customers are trying to help and the problems that they've got when you when you reach out to them.Joe Templin 01:21So let's just start with the premise that everybody has problems. The reason why is because everybody is alive and is a component of life that you're going to have difficulties and struggle. If we can start from that premise, then it's easy to see that everybody can benefit from who I am and what I do. And I'm not everybody's cup of tea or a glass of whiskey as it might be. But there are aspects of what we talk about that are really across the board and for everybody. And I am a human Kaizen expert, a lot of people are familiar with Kaizen from the manufacturing world where it's the concept of continuous improvement. And it's been applied to manufacturing, finance, software, but we are not applying it to the most basic and important component of any business or organisation, which is the people. And when you're a little kid, you are engaged in human Kaizen, you're learning to walk and you fail multiple times, you're learning to talk and you fail multiple times, you're learning to tie your shoes or draw or ride a bike. And so you're in this continuous improvement mindset. Really, until the time that people reach teenage years, maybe even when they go off to university. And then two thirds of the people stop growing. And so as you move further in your life and your career, it further Narrows and people start to be resigned to their current situation, or they just follow orders from their boss or from somebody in a uniform or what have you. And so we need to almost regress somewhat, to that childhood, to be able to re stimulate and grow and be the best that we can be and sort of appropriate that we're doing this on March 14, because this is Albert Einstein's birthday. And Albert Einstein himself said that the essence of genius is to maintain the enthusiasm of childhood into adulthoodStuart Webb 03:34and loved I love I love that quote Joe and I think you're absolutely right there are so many of us that have forgotten that in order to learn how to walk you have to fall on your backside several times and get up and say well that's not the way to do it, then is it let's have another crack and too many of us think that you should get it right. Well, yeah, we should aim to get it right first time but in actual fact you beat yourself up and I had a conversation yesterday with somebody who's starting out in their business and the one thing that he said is I made a lot of mistakes in February but I decided that I got to learn from those mistakes and I thought well he you're likely to make a success that aren't you know, that was that was that was just just warms my heart that this is this is somebody who just decided he'd made mistakes but he wasn't gonna beat himself up he was gonna learn from those mistakes and I guess that's that's the essence of what we're talking about. If you can extractJoe Templin 04:25one bit of information one pearl is my father calls it from every mistake from every interaction you can string together enough those pearls now a very rich life.Stuart Webb 04:37Yeah, brilliant. So one of the sort of things you find that your, your the people you're reaching out to help have tried to do in the past and essentially failed to do Joe before you can you can step in and try and do what you can't help them.Joe Templin 04:50One of the big overarching component actually looking at you know, the meta awareness from this is that people are failing To learn from their failures, because we all fail. And as we were talking about with learning to walk or your guy in business, there are a lot of salespeople then trading currently, you know, we make mistakes, we screw up. And because we're interacting with other individuals, there's lot of delaying false self false self interactions going on there, that we have to deal with. But it's people make the same mistakes again, and again, because they're not pausing, taking a step back and looking at what went right and what went wrong. In the military. They do after action, debriefs, and professional sports they watch the tape afterwards. And having the ability to set your ego aside and look at any interaction whether it was with your significant other or extravagant. Other unfortunately, whether it's in business, whether it's in an athletic endeavour, whether it's music, or trying to develop any other skill, taking the time to step back, look at disengage your ego, and emotion, and looking at the situation to try and extract the wisdom from it. So that the next iteration that your better is really the biggest mistake I see people make because they're either too emotional, or they don't take the time because they're too busy, which seems to be the way of the world at this point. Or they are unwilling to take ownership of part of the screw up, essentially, and make it so that next time they're better.Stuart Webb 06:39I really, really can't thank you enough for bringing us back to thinking about that sort of thing. Tell me Is there a particular valuable free offer a valuable piece of free advice that you can leave with the audience at the moment and this point, I'm going to put up what I think is a really interesting website, web links that you can you can refer us to which is everyday hyphen excellence.com. Forward slash, excellence hyphen shop.Joe Templin 07:04So if you go to the everyday excellence.com website every single day, there's a new blog there. And so every single day, there's free information, free insight for individuals that can help them grow and develop and improve in some capacity. If they go into the shop, they can find the three day three brain free training programme, which is a three day programme. Being honest there, and it's completely free, no hidden costs or anything, just sign up and every single day, for the three days of the programme, you'll receive an email. And what I do is I go through the evolutionary history of the brain from a biology point of view, the lizard brain, the monkey brain, or limbic system, and then the neocortex, and explain how it works, and how its evolved, and how they interact. And some of the power and weaknesses thereof, because we live in an information society. So everybody's trying to focus on their neocortex, but they don't realise that that is, although it's incredibly powerful. It is limited its capacity when compared with the older, stronger parts of the brain. And this is why even though you're on a diet and trying to finish your work, you're gonna go out and have tacos and margaritas with your buddies, because you've got 80 plus percent of your brain saying we want tacos, we want friends, as opposed to the neocortex. And so understanding these different components will allow people to harness the full power of their capability and utilise it.Stuart Webb 08:35It's really interesting, isn't it, because it's by understanding and despite the fact that you've explained it so well there, it's by understanding those things that you can actually start to address the, the failings you sometimes have where you don't understand where a feeling or where a behaviour has come from. And it's only by starting to break that down and understand it, you can actually start to sort of refocus your attention as it were, isn't it so that it's learning to do that that's the key thing to sort of being able to adapt to those new habits. And indeed, in your business life learning that in actual fact, we just said, a failure doesn't actually mean that everything's coming to an end, you just use it as an as a learning experience, if you can change your mindset. And you can understand where some of that's come from, you've got the power to do that.Joe Templin 09:20As Sun Tzu said, you know, 2000 plus years ago, he knows his enemy, and himself will ever be victorious. And essentially, you have three different selves and three different enemies going on simultaneously within your triune brain. And so you need to understand and utilise all of them. And if you can get them working in harmony, that's when you unlock your power. And you can do pretty awesome stuff.Stuart Webb 09:43Joe, love it. Joe, is there a particular book or a concept or programme that you think would add some value and I know there's a book currently over your left hand shoulder so I don't sure if you want to refer to that one in particular? Yeah.Joe Templin 09:56This is my book. So obviously I want people to buy this book because You know, that lets me buy beer and be able to, you know, go do more research and stuff like that. So everyday excellence.com they can get the book every day excellence. And obviously, I'm going to encourage people to do that. But when we were talking earlier about great books, it made me think about all the books that I've consumed because reading or audiobooks or what have you are all consuming information over the past few years. And the two that really rise to mind. One is the E Myth Revisited by Michael Gerber. I saw him speak decades ago, and it was like Sam Kinison, you know, on steroids, he was absolutely insane, but awesome. So anybody who is working in any sort of business or sales capacity, that is about how to systematise. And when you systematise, you free up time, so that you can go do other things. So that allows you to go run the ultra marathons, or learn guitar or spend more time with your sweetie or whatever, because you're able to do your business much more efficiently. And the other big one is Mark Manson's book, The Subtle Art of not giving up. And that one is, at this point, I think one of the leading self help sales books in terms of sales. And it's all about resource allocation. About you only have so many apps so much that you can care about. And so if you can allocate it towards the things that are most important to you, you're going to not be bothered by Little things like, Oh, we got snow start. Okay, roll with the punches deal with, oh, you know what this happened? Not a big deal. Because I'm concerned about this, well, this is building your business, or again, your special needs kid, you know, to develop properly, or getting through that issue with your relationship, as Nietzsche said, for man has a strong enough why he will overcome any how. And the subtle art of not giving up is about understanding yourself understanding that world screwed up, because once you understand that you can move forward. And from that point, being able to allocate your bandwidth to the most important areas of your life.Stuart Webb 12:19Absolutely love it. Brilliant, brilliant recommendations. Absolutely. really buy into those. A Joe, you know, I've asked you a bunch of questions. And I guess there's one question that you're currently thinking, why isn't he talked about this? Or what is it he hasn't yet mentioned? So I'm not going to throw open to you? What is the question that you would have liked me to have asked despite I failed to do, obviously. And then once you've asked the question, what would the answer be? Otherwise, we'll all be sitting here for the next several weeks, wondering what that answer will be. So what is that question? So theJoe Templin 12:47question that I get really often is, you know, how are you like this? Why are you like this? Because I've got a lot of friends who hated me when they first met because they're like, No, there's no way this is an act. Nobody's like this. And you know what my friends from grad school, who's now like Dean of a school, literally said that you she's like, there's no way a human being is like this. And I am like this is Liang talks about in his true self false self model, which is a very interesting read. I don't waste time with illusions. Yes, I write poetry and stuff like that. And I can really use words to spin stuff up. But I am who I am. And is straight on through by not telling lies, especially to yourself, you don't have to waste any energy. And in going back to that Mark Manson allocation of apps, it then allows you to have more resources. And you got to remember life is a gift. This is a wonderful world that we Armstrong and I burned the candle at both ends and in the middle of flame throne. And the reason why is when I was 10 years old, I died. No flatline, floating up bright lights, the whole nine yards big, deep James Earl Jones voice and all that. And I came back home. And so that's the reason why I've been able to work world championships in martial arts, and run ultra marathons and write over a dozen books and get more degrees than a thermometer and play Legos with kids. And you know, take time to watch butterflies and all these things. Because I don't screw around. And I am true to who I am what I am and dedicated to being the best version that I can be of Me, so that I can then bring that out of other individuals. And so there's an old Irish saying, a good friend is the best mirror that you can have. And the best friend that we can actually have is ourselves because we can be true to ourselves. So if you can do that you can really unlock your potential. And you can add what I don't find.Stuart Webb 15:06Joe, I wish I could get that spirit of wanting to, to not waste time into more people because I work occasionally with students. And I worry so much about the fact that students spend half their life worrying about wasting money, but never think about time, they never ever considered time. And the one thing that I say to them on so many occasions, and they look at me as if I'm insane, is you can always get more money, you will never, ever have more time. So use time with intention and feed, your, your, your, your, your excellent and, and, and starve your distractions and they look at me as if I'm insane, because, you know, they never ever focus on those things. It is a brilliant message you've got in order to sort of tell people, you will not get this period of time back ever. So use it with intention and make it your absolute focus.Joe Templin 16:02I wish I was a college student again, there's so much cool stuff to learn, experience and do yo turn off the TV and go actually experience it. Have people read stories about you and your adventures, instead of watching somebody else with them.Stuart Webb 16:18Brilliant, brilliant. Joe, this has been such a really fascinating conversation. And thank you so much for spending just a few minutes with us talking about it. I really would like to encourage all of the listeners at the moment go to everyday hyphen excellence.com forward slash excellence, hyphen shop or just go to everyday hyphen excellence from just read some of the stuff that Joe's got on there. Fascinating stuff, fascinating thinking, really encourage you to go and probe around and have a look. And I just also like to bring to your attention our newsletter because that's how you get to hear about interesting people like Joe and get to see the results of these conversations come back to you through the podcast. And that's link dot the complete approach.co.uk forward slash newsletter that link dot complete approach.co.uk forward slash newsletter. Joe, it has been an absolute pleasure to be here talking with you for just a few minutes today. Thank you so much for your time. I appreciate you're in the middle of a blizzard at the moment. I've got the halo briefly stopped, but I suspect it's coming back. So we'll we'll muddle through. We'll have a brilliant day because of it. Thank you very much for your time.Joe Templin 17:28Stuart, thank you for the opportunity to be excellent and grow today.Stuart Webb 17:31And thank you very much for that Joe Get full access to It's Not Rocket Science! at thecompleteapproach.substack.com/subscribe

Trill Withers Tries to Throw 10 Yards in an NFL Game in The Trill Withers Show Best of The Week!!! Join Trill Withers, Coley Mick, YC and Scoob as they debate the question going around Tik Tok this week of whether or not an average person can throw for 10 yards in an NFL Pro Bowl. Other topics include Dream's face reveal, March Madness NCAA Tournament, Dan Orlovsky's 30 Day Towel and the Giant Seaweed blob coming to kill us all. Don't forget to like and subscribe!!! FULL VIDEO EPISODE: https://youtu.be/IzxvIs8Xogs

A Quick list for used vehicle buying Hold off a bit longer if you can A dozen ideas out of 100 Shopping before any price talk America is angry Pricing is still crazy , thanks Joe Get your sea legs before you talk price Complete bank info Trade in info Get your price range Just worry about product comparison Negotiation is always after due diligence and that's after product

Welcome to America! MKT tells us about The American sports experience vs the rest of the World! Are the Bengals done or can Joey B bring them back to the promised land? Cristiano Ronaldo is now officially part of a mediocre establishment, what does this mean for his legacy? What do New Yorkers sound like? Follow The MKT Show on Tik Tok for UEFA Champions League Watch Alongs. The MKT Show The MKT Show website

Welcome to America! MKT tells us about The American sports experience vs the rest of the World! Are the Bengals done or can Joey B bring them back to the promised land? Cristiano Ronaldo is now officially part of a mediocre establishment, what does this mean for his legacy? What do New Yorkers sound like? Follow The MKT Show on Tik Tok for UEFA Champions League Watch Alongs. The MKT Show

Connor Joe has a big 2022 ahead of him, how will the Rockies use the utility player with promise? Is there a spot for him in the outfield, in fact, should he be starting in the outfield? That and more on today's Locked On Rockies. Check us out on Twitter @LORockies and the host Paul Holden @PaulHolden33Support Us By Supporting Our Sponsors!Built BarBuilt Bar is a protein bar that tastes like a candy bar. Go to builtbar.com and use promo code “LOCKED15,” and you'll get 15% off your next order.BetOnline AGThere is only 1 place that has you covered and 1 place we trust. Betonline.ag! Sign up today for a free account at betonline.ag and use that promocode: LOCKEDON for your 50% welcome bonus. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Connor Joe has a big 2022 ahead of him, how will the Rockies use the utility player with promise? Is there a spot for him in the outfield, in fact, should he be starting in the outfield? That and more on today's Locked On Rockies. Check us out on Twitter @LORockies and the host Paul Holden @PaulHolden33 Support Us By Supporting Our Sponsors! Built Bar Built Bar is a protein bar that tastes like a candy bar. Go to builtbar.com and use promo code “LOCKED15,” and you'll get 15% off your next order. BetOnline AG There is only 1 place that has you covered and 1 place we trust. Betonline.ag! Sign up today for a free account at betonline.ag and use that promocode: LOCKEDON for your 50% welcome bonus. Learn more about your ad choices. Visit podcastchoices.com/adchoices

The guys are back from a hiatus and are ready to try to be funny again (ever?).   Music: Two Out of Three Ain't Bad - Meat Loaf Exec. Produced by Cyrus Poe

Thanks to Supreme Lending for sponsoring this podcast! https://get.johnmcclellan.com/austin-mortgage-1/ Thanks to BiOptimizers for sponsoring this episode! https://magnesiumbreakthrough.com/jeff10 Participate in our contest https://hotpiemedia.com/contest/ Thanks to Spec's Wines, Spirits and Finer Foods for sponsoring this podcast! https://specsonline.com/  Jeff Ward's experience, insight, and unique perspective on football is always in demand. The audience starves for his fearless, agenda-free, and irreverent take on the teams and storylines that matter most. Now, fans can get a steady diet of his football knowledge with regular segments titled “Six Minutes of Football." Follow The Jeff Ward Show on social media: Twitter Instagram Facebook   Jeff Ward is a highly decorated former NCAA football player with extensive ties to the University of Texas. He's been nominated as an Outstanding Young Texas Ex, and while a student at The University of Texas, he was a four-year Letterman in football, a football team captain, a member of the Athletics Director's Academic Honor Roll, a three-time all-conference football player, and a two-time All-American football player. He's among the top five all-time leading scorers at The University of Texas, and he's the NCAA record holder for game-winning field goals. He was selected in the 1988 NFL Draft to play football professionally. The podcast market is oversaturated with NCAA and NFL football content but with Jeff, you get the educated perspective of someone who's lived it.    Jeff has been appearing on both national news and local (Texas-based) news platforms to discuss sports, politics and economics for over 20 years. Jeff's time at The University of Texas provided him with knowledge of worldwide economics, marketing strategies and the economics of sports, particularly with NCAA Football. With the NCAA always finding itself involved in hot-button issues, Jeff Ward explains what's going on behind the scenes.  See omnystudio.com/listener for privacy information.

Thanks to Supreme Lending for sponsoring this podcast! https://get.johnmcclellan.com/austin-mortgage-1/ Thanks to BiOptimizers for sponsoring this episode! https://magnesiumbreakthrough.com/jeff10 Participate in our contest https://hotpiemedia.com/contest/ Thanks to Spec's Wines, Spirits and Finer Foods for sponsoring this podcast! https://specsonline.com/  Jeff Ward's experience, insight, and unique perspective on football is always in demand. The audience starves for his fearless, agenda-free, and irreverent take on the teams and storylines that matter most. Now, fans can get a steady diet of his football knowledge with regular segments titled “Six Minutes of Football." Follow The Jeff Ward Show on social media: Twitter Instagram Facebook   Jeff Ward is a highly decorated former NCAA football player with extensive ties to the University of Texas. He's been nominated as an Outstanding Young Texas Ex, and while a student at The University of Texas, he was a four-year Letterman in football, a football team captain, a member of the Athletics Director's Academic Honor Roll, a three-time all-conference football player, and a two-time All-American football player. He's among the top five all-time leading scorers at The University of Texas, and he's the NCAA record holder for game-winning field goals. He was selected in the 1988 NFL Draft to play football professionally. The podcast market is oversaturated with NCAA and NFL football content but with Jeff, you get the educated perspective of someone who's lived it.    Jeff has been appearing on both national news and local (Texas-based) news platforms to discuss sports, politics and economics for over 20 years. Jeff's time at The University of Texas provided him with knowledge of worldwide economics, marketing strategies and the economics of sports, particularly with NCAA Football. With the NCAA always finding itself involved in hot-button issues, Jeff Ward explains what's going on behind the scenes.  See omnystudio.com/listener for privacy information.

Philadelphia 76ers Joel Embiid is doing something this season he's never done before, and it's a big reason for his offensive struggles. Plus, we open up the mailbag and talk about who will be the closer for the Sixers this season and whether Isaiah Joe should be getting Furkan Korkmaz' minutes. And, we preview the Sixers game against the Hawks with Brad Rowland of Locked on Hawks!Follow Serena Winters on Twitter @SerenaWintersFollow The Show on Twitter @LockedOnSixersFollow the show everywhere else: linktr.ee/LockedOnSixersTrueBillThis episode is brought to you by Truebill. TrueBill is the new app that saves you money by helping you identify and stop paying for the subscriptions you don't want or need, and can even negotiate better deals on those you want to keep.Shopify“Brought to you by Shopify, the all-in-one commerce platform to start, run, and grow your business. Scaling your business is a journey of endless possibility so start now at shopify.com/lockedonnba, (all lowercase).PrizePicksToday's episode is brought to you by PrizePicks. Check out PrizePicks.com and use promo code: “NBA” or go to your app store and download the app today. PrizePicks is daily fantasy made easy! Learn more about your ad choices. Visit podcastchoices.com/adchoices

Philadelphia 76ers Joel Embiid is doing something this season he's never done before, and it's a big reason for his offensive struggles. Plus, we open up the mailbag and talk about who will be the closer for the Sixers this season and whether Isaiah Joe should be getting Furkan Korkmaz' minutes. And, we preview the Sixers game against the Hawks with Brad Rowland of Locked on Hawks! Follow Serena Winters on Twitter @SerenaWinters Follow The Show on Twitter @LockedOnSixers Follow the show everywhere else: linktr.ee/LockedOnSixers TrueBill This episode is brought to you by Truebill. TrueBill is the new app that saves you money by helping you identify and stop paying for the subscriptions you don't want or need, and can even negotiate better deals on those you want to keep. Shopify “Brought to you by Shopify, the all-in-one commerce platform to start, run, and grow your business. Scaling your business is a journey of endless possibility so start now at shopify.com/lockedonnba, (all lowercase). PrizePicks Today's episode is brought to you by PrizePicks. Check out PrizePicks.com and use promo code: “NBA” or go to your app store and download the app today. PrizePicks is daily fantasy made easy! Learn more about your ad choices. Visit podcastchoices.com/adchoices

The Kraft Heinz  company has come out and said that inflation is here to stay the prices will remain higher on everything. The guys think back to when Powell said there is no inflation about a year ago. Plus the shipping supply chain break down will be detrimental to small businesses. Walmart, Target, Home Depot locking down getting their own ships, crushing small business. Was Southwest flight cancellations really a sick out by employees? See omnystudio.com/listener for privacy information.

Jay Powell will be speaking today. These Fed meetings are just an elaborate show that makes it appear that the FED is concerned about the “little people“.  Break out the dot plot. Plus, housing troubles continue. PVC is now the latest issue. See omnystudio.com/listener for privacy information.

Joe went to his first big concert in almost two years.  Paul got a new TV for the studio.  BIG things happening at Cartoon Casual. Music: The Expendables - Sacrifice Exec. Produced by Cyrus Poe

How To Find A Business Coach Or Mentor with Jordan Montgomery. My discussion with Jordan involved learning about the various types of performance coaches, the styles, how can someone benefit from a coach and why you would need/want one. I enjoyed this honest conversation with Jordan, his ideas and how well he spoke and conveyed his ideas and message. There's a good chance a performance coach could really improve so many things in your life, that it's worth looking into for sure. Thanks for listening! Joe #thejoecostelloshow #montgomerycompanies #performancecoach Jordan Montgomery Owner - Montgomery Companies Website: https://www.montgomerycompanies.com/ Instagram: @jordanmmontgomery Facebook: @montgomerycompanies LinkedIn: @jordanmmontgomery Podcast Music By: Andy Galore, Album: "Out and About", Song: "Chicken & Scotch" 2014 Andy's Links: http://andygalore.com/ https://www.facebook.com/andygalorebass If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. For show notes and past guests, please visit: https://joecostelloglobal.libsyn.com Subscribe, Rate & Review: I would love if you could subscribe to the podcast and leave an honest rating & review. This will encourage other people to listen and allow us to grow as a community. The bigger we get as a community, the bigger the impact we can have on the world. Sign up for Joe's email newsletter at: https://joecostelloglobal.com/#signup For transcripts of episodes, go to: https://joecostelloglobal.lybsyn.com Follow Joe: https://linktr.ee/joecostello Transcript Jordan: Hey, Joe, thanks for having me, man. I've been following your work, and I want to say congratulations on all that you've built and continue to build. And it's an honor to have this conversation with you. Thanks. Joe: Hey, Jordan, welcome to the podcast. Man, I'm glad you're here. I'm excited to talk with you. Jordan: Well, Joe: Thanks Jordan: I appreciate Joe: For coming. Jordan: That question and I'll try to be succinct with my answer, but I grew up in southeast Iowa and a little town called Colonia in Kelowna is the smallest Joe: Thank you, man, I appreciate Jordan: One of the smallest Joe: It. 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Jordan: So Joe: So Jordan: I live in Iowa Joe: The stage Jordan: City, Joe: Is Jordan: Iowa, Joe: Yours. Jordan: Actually just outside of Iowa City and a little small town called Tiffin with my wife Ashley and our three daughters. My wife today runs the business. I run my mouth. We have a full scale coaching and consulting firm, Montgomery Companies. We have several coaching partners, and today we serve several thousand coaching clients. Those clients range from professional athletes to entrepreneurs and salespeople. We do work with some executive leaders at some larger firms. And I just have a blast getting to do what I do. And I meet some really interesting people. We get to help people think more deeply about who they are and where they're headed. And ultimately you get to help people live into who they were created to be. And it's a tremendous blessing. So I had a career in the financial services business, allowed me to pivot into this world pretty open about my professional journey. But at the end of the day, I graduated college 2010 and University of Iowa spent the last 11 years really building a skill set that's allowed us to build a business around coaching, consulting and leading people. So that's kind of the short version of my story. Obviously, there's a lot of twists and turns and gods provide a lot of grace. Jordan: Certainly I've been thankful to be around a lot of the right people. But if you're asking me the short version on how I got to where I'm at today, that's the the short version on Jordan Montgomery. Yeah, I think my dad, at the end of the day, my dad was a family man with a business, not a business man with a family. And I wanted to model that. I wanted to be a family man with a business, not a business man with a family. And I think as a driven type, a young man living in America, I kind of fight that every day. I mean, at the other day, like my wife and my kids are my top priority. But if I say they're my top priority, then that needs to show up in my calendar and that needs to be reflected in how I spend my time. And I want to be respected the most by people who know me the best. And that means that I'm a father first. I'm a husband first. I'm leading my family well. And if I lead inside the walls of my home, then I think I can lead in other areas of my life Joe: Cool. Jordan: As well. But Joe: So Jordan: I just didn't want to be Joe: First Jordan: The guy Joe: Of Jordan: That Joe: All, I love the part Jordan: Built Joe: Where you Jordan: Something Joe: Said Jordan: Professionally Joe: That because your father Jordan: But Joe: Was Jordan: Then Joe: Able Jordan: Sacrificed Joe: To make it, Jordan: Or Joe: You Jordan: Compromised Joe: Gravitated Jordan: In really other Joe: Towards Jordan: Important Joe: That Jordan: Areas Joe: Feeling Jordan: Of life. 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Not a lot of people have said that in the past on the show when they when they said, oh, I became an entrepreneur because and it was all of these other reasons. But to actually associate it with your father sitting on the sidelines, watching you play sports and concert or whatever it might be, that was really cool. Jordan: Well, and I'll say this to Joe, because there are some entrepreneurs listening that maybe don't have that flexibility, like maybe you're truly in a situation where you've got a team or your businesses in an industry that requires you to work certain hours or whatever. So that's not a shame or guilt. Anyone who's working really hard to provide, because at the end of the day, entrepreneurs are called to work longer hours is just part of the deal. So if you're in that grind right now, here's what I'd encourage you with, is somebody that's going to change and the reason that you're doing what you're doing right now, the reason that you're working as hard as you're working right now is to have the flexibility and the autonomy. And, you know, I also wasn't there for my dad's early years. Like, I missed you know, I was born when my dad was eight to 10 years into being an entrepreneur. So he earned that flexibility. So let's just not forget that that flexibility is earned. And that looks different for every entrepreneur based on the industry Joe: Yeah, that Jordan: That Joe: Was Jordan: You're Joe: Really Jordan: In Joe: Cool, and I Jordan: And Joe: Came Jordan: This Joe: From Jordan: Stage Joe: An entrepreneurial Jordan: Of Joe: Family as well. Jordan: The business Joe: The Jordan: That Joe: Unfortunate Jordan: You're in. Joe: Thing for Jordan: So Joe: Me is that Jordan: I think Joe: My Jordan: That's Joe: Father Jordan: Important to Joe: Could Jordan: Underscore. Joe: Not attend most of my stuff. So when you said it, it kind of hit home and I hold nothing. He's passed on at this point. But I never held a grudge because he just he worked his butt off and and just to provide and create something great. So it never struck me the other way. It wasn't Jordan: Yeah. Joe: Like I was resentful over it. But I just love the way you framed that whole thing. That was really cool. Jordan: Well, yeah, you know, I just I fell in love with sports at a really early age. I just love competition. I loved competing. I love watching other people compete. I love the atmosphere. I love the energy that goes into a sports competition. I'm still the guy, Joe. Like, I will watch one shining moment at the end of the final four for those who are familiar with that show. I cry every year when I watch that one shining, but that little three minute clip. And I think part of the reason I get emotional about that as you watch young people get emotional over competition. And I just loved the rush of competition. I loved watching people give their all to a very specific activity, blood, sweat and tears. And Joe: Yeah, absolutely, Jordan: So Joe: I totally Jordan: I just fell Joe: Agree Jordan: In love with sports Joe: And Jordan: At a young Joe: I'm Jordan: Age. Joe: Still Jordan: I played Joe: Working Jordan: Sports Joe: Like Jordan: All the way Joe: Crazy, Jordan: Through high school. Joe: But Jordan: I did Joe: It's Jordan: Not compete Joe: Just Jordan: In college. Joe: Because Jordan: And Joe: I Jordan: It's something Joe: Don't Jordan: That's Joe: Say no Jordan: Kind Joe: And Jordan: Of Joe: I Jordan: Interesting Joe: Just keep Jordan: About Joe: Adding Jordan: My story Joe: More and more Jordan: And background. Joe: To my plate. 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Joe: Or to Jordan: You Joe: Me, Jordan: Know, Joe: You looked Jordan: At the Joe: Like Jordan: End of the Joe: You Jordan: Day, Joe: Were a football Jordan: I think Joe: Player. Jordan: It athletes Joe: I was like, maybe Jordan: In a really Joe: He played Jordan: Unique Joe: For Jordan: World Joe: The Hawkeyes. Jordan: Where they Joe: I Jordan: Give Joe: Don't Jordan: So Joe: Know. Jordan: Much of their time for such a really, really small window of competition. You know, you think a lot like the average NFL athlete will compete for less than two hours, whistle to whistle over the course of a season. But they can be literally all year round and they'll get paid, graded and evaluated for what they do inside of two hours. All year long, but it's kind of a metaphor for it for all of us, right, because the reality is each one of us is practicing for little moments, for small moments. Some of them we can predict, some of them we can't. But you get paid and your best to show you get paid really, really, really well to be prepared Joe: Hmm. Jordan: In small little windows of time. And so I developed the sort of fascination or obsession with helping athletes prepare and be at their best when that small window of opportunity presents itself and, you know, your clutch, your clutch when you can show up and do normal things. In an abnormal times, so like Derek Jeter, Kobe Bryant, you know, they're considered clutch because at the end of the day, they could show up normal. They could just be who they were because they had practiced so much in the most important windows of time. And it's a really interesting metaphor that we can apply to all of life. Yeah. Yeah, well, it's it's a pursuit of excellence, right, and you know, I'm reading a book right now by Tim Grover, The Unforgiving Race to Greatness, and it's called Winning. 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And it's just to live on the edge of not knowing if you're playing or you're sitting each day and who's who's looking for your spot and the work so hard and give up so much from a really young age all the way through. It's unbelievable. You know, and I watch certain friends here in Arizona, believe it or not, Arizona has got a very big hockey base. You know, like fans love hockey. And there's a lot of kids that come here, play hockey, play on the farm team of the coyotes or and we've had friends that had their kids just go through all in hockey. Moms and dads have the worst it's the worst schedule I've ever seen. And to go all the way to the very end and be on the farm team and never get called up. And I can't even imagine that it's just grueling. Jordan: Yeah, well, you know, there's there's a lot that goes into speaking, right, speaking as an art form, and in today's world, attention is currency. So something we think about a lot and the keynote speaking world is you've got Joe: Mm Jordan: To Joe: Hmm. Jordan: Keep people's attention. And if you can't, you're out, you're done. You'll never be the really high demand keynote speaker if you don't know how to keep somebody's attention. So there's multiple ways that we do that. One of the ways that we keep people's attention is through story. It's a story sell facts, tell. When you get really good Joe: Yeah, Jordan: At telling stories, Joe: Yeah, I Jordan: You keep Joe: Agree. Jordan: People's attention. Joe: Ok, Jordan: In Joe: So Jordan: Fact, Joe: Enough about sports. 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And then the other thing I think about is being really you centered in the message being you centered. So I'm going to use two people's names. I'm going to pick people out in the crowd. I'm going to touch people, maybe even on the shoulder or the arm as I'm speaking. And I'm going to move through the crowd. And so much of communication is nonverbal, right? 90 percent is nonverbal. It's not what you say, it's how you say it. And it's also not what you say. It's what people hear and it's what they remember. Maya Angelou famously said it's not what you say that people remember. It's how you make them feel. And so I try to stay really in tune with how I make people feel. A lot of that is my energy, my body language. It's you focus communication, it's telling stories, and it's the difference between connecting and communicating. So if you're listening and you're thinking about your communication style or maybe you want to develop your craft as a keynote speaker, those are a few things that you could consider. Jordan: And I'll say this to Joe. I'm a long way away from where I want to be. I got a long way to go. So those are things that I think about repetitiously. And I get obsessed with the practice of my craft. And I'm evaluating and observing high level keynote speakers. You know, how do they move? What do they say? What do they not say? You know, their pace, their tonality, the way that they tell stories, their presence. Yeah, those are all things that I'm paying attention to. So I appreciate your kind words. I think communication as an art form is no different than playing an instrument or doing a dance. And for anybody that's in sales, for any entrepreneur, if you're not taking that seriously as you develop and grow your business, that's something to really consider and think about. Because whether you're speaking to an audience of one hundred or a thousand or an audience of five or ten, you're in the human connection business before you're in the construction business or before you're in the marketing business or financial planning business or real estate business. We've got to remember that the human connection is at the center of everything that we do. Well, thank you. It's kind of you to say. I did and I went to school for interdepartmental studies, which is a fancy way to cover recreational management, so I literally wanted to go to school, have a great social experience, and then start a business and the fitness world. Jordan: That was kind of my dream. And so I took some entrepreneurial courses, got a degree in recreation management, fell into finance and in two things were true. I didn't want to have a boss, so I went to work for myself and I wanted to create my own schedule that that was it. I want to call my shots, create my own schedule. But I didn't have any money and I didn't have any experience. And so I fell into financial services because it allowed me to be in business for myself, but not by myself. So I had a great support system. It was kind of like a franchise model, had a lot of success in that world at an early stage, had a big event in my life in twenty fifteen that really have me thinking about my future in a deeper way. And then I decided to pivot into sort of the consulting and coaching world making financial planning, kind of our kind of our core client. And so in a very early stage in a coaching business, financial advisers were some of our first clients by way of my background in the financial planning world. Joe: Yeah, and you do it incredibly well, my friend. So thank you. So let's just backtrack really quickly so that I can get the progression from college into starting this company. So did you go to school for finance? Jordan: I think it's so true Joe: Ok. Jordan: In life and in business, definitely in entrepreneurship, where we're leading people, that more is caught than taught. Joe: Ok. Jordan: And so nobody really taught me how to coach. But I watched other people coach and I watched other people in my industry that do what I'm doing now, do it at a really high level. And again, I paid attention to quality of life. I paid attention to the relationships. I paid attention to the way that they manage their decisions and manage their time. And I thought, you know, I want to do that. I think I can do that. And I actually did it in tandem with my own financial planning. And so I started sort of coaching on the side and I had really been coaching all the while I was in financial planning and some aspect working with clients. But I also started getting asked to speak and do workshops. And so I sort of fell in love with that work, Joe. But the reality is I had a couple of mentors. I had some key people in my life that had done that work in a really high level. One of those people is a guy by the name of Ben Newman. Another guy is John Wright Senior. And they both had Joe: How did Jordan: Big Joe: Coaching Jordan: Coaching Joe: Catch your Jordan: Practices Joe: Eye, or Jordan: Working with Joe: Was it because Jordan: Professional Joe: You were Jordan: Athletes Joe: Just taking Jordan: And Fortune Joe: From Jordan: 500 Joe: Your Jordan: Executive Joe: Love of Jordan: Leaders. Joe: Sports Jordan: And Joe: Being a coach? Right. Jordan: I just Joe: I Jordan: Admired Joe: Mean, just Jordan: The work. Joe: Taking Jordan: I thought, Joe: That, Jordan: You know, Joe: But Jordan: I think Joe: Now Jordan: I Joe: Saying, Jordan: Can Joe: Ok, Jordan: Do that. Joe: Wait, Jordan: I got a lot to learn, Joe: I want Jordan: But Joe: To do a little Jordan: I'll Joe: Bit Jordan: Learn Joe: Of that Jordan: As I Joe: With Jordan: Go. Joe: Sports Jordan: And Joe: People. I want to do that with Jordan: Just Joe: Entrepreneurs. Jordan: Like you or any Joe: I want Jordan: Other Joe: To do Jordan: Entrepreneur, Joe: It with Jordan: You Joe: With Jordan: Kind Joe: Business Jordan: Of dive headfirst Joe: People. Jordan: And just Joe: I mean, Jordan: Hope Joe: What Jordan: It works Joe: Made Jordan: Out. Joe: You Jordan: So Joe: Wake up one day and Jordan: Our Joe: Say, Jordan: Business Joe: Yeah, Jordan: Grew Joe: I Jordan: Rapidly, Joe: Want to do coaching and Jordan: By Joe: I Jordan: God's Joe: Want to Jordan: Grace, Joe: Do it Jordan: Into Joe: In Jordan: The help Joe: This Jordan: Of a lot Joe: Form? Jordan: Of good people. And I woke up one day and I thought, you know what? I could leave my financial planning business based on what we built in the coaching business. And then we started to add more partners and multiply our efforts through other people. And that's when it really starts to get financed, when you can impact the world or you can impact the world around you through the people that work with you. So virtually everybody on our team right now, with the exception of maybe two to three people there in the coaching business, so their coaching partners, so they're leading, they're doing coaching and consulting work, either individual coaching group, coaching, keynote speaking, they're all contracted out. So some of them have five clients, some of them have 30 clients. We have a couple that have just a couple of clients and they're all sort of specialized. So we have some former professional athletes. We have some people that came from the ministry world. So they're actually pastors or they have been pastors. And then we have some people in the world of sales. We have some real estate agents and financial advisers. Some of them are very technical. Somebody might say a more motivational, but all of them are for hire as coaching partners. It's my job to lead them and make sure that they're getting what they need from a content standpoint and also just keeping them connected to to a vision and and keeping them connected to our company. But we're having a ton of fun. I mean, it's it's awesome to be on a team. It's fun to be a part of something that's bigger than just me. And, you know, each one of them is unique in terms of what they bring to the table. Joe: So that's a great segue because you do have a fairly Jordan: You Joe: Sizable Jordan: Know, what's Joe: Team. Jordan: Most important Joe: So Jordan: To us, Joe, Joe: What Jordan: Is that Joe: Do those Jordan: We all Joe: Team Jordan: Have Joe: Members Jordan: Similar Joe: Do Jordan: Values, Joe: For you? Jordan: So I want to give people the freedom and flexibility to be autonomous and how they work with clients. And so I've never told somebody, hey, here's the five step plan. Here's exactly what you have to do. Now, I'll make some general suggestions about the way that we lead people and care for people. But at the end of the day, most of the people that are on our coaching platform have been wildly successful in other arenas. And so they've been leading. They've been coaching. They've been training and developing people. So I think we're aligned in terms of our values. But beyond that, I want them to really operate in their true giftedness. And for some of them, that giftedness is in listening. You know, for some of them, it's in the world of neuroscience. You know, they just really understand how the brain works for others. They're just big on accountability, the kind like the bulldog that's in your face. It's really intense and motivational. So we want people to be who they are. We want them to have strong values, which for us means their faith filled and family oriented. And if they're faith filled, family oriented, others focus. They're usually a good fit for our coaching Joe: Did Jordan: Practice. Joe: They follow Jordan: And then, of course, Joe: A Jordan: There Joe: Certain Jordan: Are some other criteria Joe: Structure Jordan: That we want to Joe: That Jordan: Vet Joe: You Jordan: Out. Joe: Have Jordan: But Joe: Set up Jordan: That's Joe: So Jordan: A that's Joe: That Jordan: A good question. Joe: When someone hires one of those people, they know that if they're getting the quality of the Montgomery companies coach and there's a certain structure formula, something like that? The. Jordan: Yeah. Yeah, I would say that's that's very true of of our team, I think we're well positioned to help just about anybody in any industry with any problem. You know, there's a few that we would say, hey, we're not not licensed to do that. We're not going to dive into that space. But for the most part, if it is in the world of performance sales and driving results, there's somebody on our team that can handle the issue of the opportunity. Yes, so there's really two components to coaching for us and our business model, one is group coaching and one individual coaching, and those are obviously very separate. If I'm working with an individual client and we're talking about the phases of coaching or how I work with a client, first is discovery. So the answers you get are only as good as the questions that you ask. And people don't care how Joe: Cool. Jordan: Much you know Joe: Well, Jordan: Until Joe: I Jordan: They Joe: Just Jordan: Know that you care. Joe: It's important Jordan: And Joe: Because Jordan: To Joe: I Jordan: Us, Joe: When Jordan: It's Joe: I Jordan: A Joe: Went Jordan: Relationship. Joe: And looked at the website, I was like, Jordan: And Joe: This Jordan: So Joe: Is this Jordan: I Joe: Is Jordan: Always Joe: Cool. Jordan: Tell Joe: You Jordan: People, Joe: Have a Jordan: Hey, Joe: Really Jordan: I'm Joe: Cool team Jordan: A coach, Joe: Around Jordan: Which means Joe: You. And Jordan: I'm Joe: I Jordan: Going Joe: Wanted Jordan: To hold Joe: To Jordan: You Joe: Find Jordan: Accountable. Joe: Out if there Jordan: I'm Joe: Was Jordan: Going Joe: A variety Jordan: To share ideas Joe: In Jordan: Where to talk about Joe: What Jordan: Concepts Joe: They Jordan: And strategy, Joe: Coach on Jordan: Just Joe: Which Jordan: Like Joe: You Jordan: Any Joe: Answered Jordan: Coach Joe: That question. They Jordan: Would. Joe: Do. You have people that Jordan: The Joe: Specialize Jordan: Difference Joe: In Jordan: In Joe: All Jordan: Our Joe: Sorts Jordan: Approach, Joe: Of things. Jordan: I Joe: So Jordan: Think, is Joe: It's Jordan: That Joe: Great Jordan: I'm also Joe: That Jordan: A Joe: If Jordan: Strategic Joe: Someone Jordan: Partner. Joe: Loves working with you for all Jordan: And so Joe: The reasons Jordan: If I sign Joe: That Jordan: Up Joe: They Jordan: To work Joe: Love Jordan: With a client, Joe: To work with you, they Jordan: What Joe: Can Jordan: That means Joe: Get Jordan: Is Joe: Basically whatever Jordan: I'm going Joe: They Jordan: To advocate, Joe: Need under one roof, Jordan: I'm going Joe: Which Jordan: To support, Joe: Is cool. It's Jordan: I'm Joe: Not Jordan: Going Joe: Like Jordan: To connect Joe: You do. It's not one Jordan: And Joe: Dimensional Jordan: I'm going to highlight Joe: In any Jordan: And spotlight Joe: Any way, Jordan: Who Joe: Shape Jordan: You Joe: Or form. Jordan: Are and what you do. That means that my network is your network. It means if you want to speak engaged, we're going to help you with that. If you need marketing help or we're going to help you with that. If I need to get you connected to another leader, I'm going to help you with that. If we need help, you track down a client or prospect, I'm going to help you with that. So it's our approach is a little bit different that way. It's it's heavily based around relationship. The relationship has to start with Joe: All right, Jordan: Discovery. Joe: Cool. So let's talk about Jordan: One of my Joe: The Jordan: Other Joe: Coaching Jordan: Beliefs, Joe, is Joe: Part Jordan: That if Joe: Of it, Jordan: I'm working Joe: And Jordan: With a client, Joe: If Jordan: It's always Joe: You can go through Jordan: 100 percent Joe: And tell Jordan: Of the time, Joe: Me the Jordan: Their time, not Joe: Different Jordan: Mine. Joe: Types Jordan: Which Joe: Of Jordan: Means Joe: Services Jordan: I've got to Joe: That Jordan: Deal Joe: You Jordan: With Joe: Have Jordan: The issues, Joe: For the coaching Jordan: The Joe: Piece Jordan: Opportunities Joe: Of. Jordan: And the challenges that are most present for them right away before I try to drive my agenda. So if I show up to the call and I say, hey, Joe, here's three things I want to talk about today. Here's the here's the new approach to closing a sale or here's the new approach to the discovery process or whatever. And I find out that your dog just died or that you just lost the key employee or that your house just burned down. But I'm using really dramatic examples. But anyway, the point, is there something else on your mind? I'm missing it. I'm not know I've failed to connect with you, and candidly, I failed to lead you. So the first question I asked to all of our coaching clients and a coaching meeting, and they would tell you, this is not to say, hey, Joe, how do we create space to discuss and talk about the things that are most pressing, interesting and relevant for you today? I want to start there and then we'll recap and we'll talk about some of the stuff that we've talked about the past. I'm always, you know, forcing accountability. So we're we're bringing things to the forefront. Did you do X, Y and Z to do that or Yapp with that? But we addressed the issues that are most present. And then I'm always trying to share ideas and concepts that I feel like are relevant to them based on the seasonal life there in industry they're in or what they've said that they needed help with. Conversations tend to be fairly organic because, again, it's it's a relationship. And, you know, people open up to us about all kinds of stuff, their marriage, their finances, their friendships, their their problems that go way beyond their professional life. Jordan: So I appreciate the question. I don't know if I if I answered it exactly. But to give you a window into our world and how we work with people, that that's sort of our our process and style. You know, right now we work with such a wide range of people, Joe, so I'm not as concerned about like industry or niche. Here's what I what I'm really concerned with this character traits. So they've got to be values oriented, right? They got to care. They're going to be a decent person. In other words, if they just want to go make all the money in the world, they don't want to leave their family. I'm probably not a good fit. I'm going to challenge them on their values and lead in their family and growing in their faith. And that's part of who I am. But that's not for everybody. But so we're probably not a good fit if that's not part of who they are. And then the second thing that I would tell you is they got to be open minded. They have to be willing to learn. They have to be somebody that enjoys new information and new ways of thinking. A new perspective, fresh perspective. Right. Doesn't mean that I'm always right or my perspective is the right perspective. It just means that they're willing to listen right there. They're willing to hear and then they're willing to be challenged. So they want somebody to ask them the tough questions and share the truth and mix even said it best. You said average players want to be left alone. Good players want to be coached, great players want the truth. I want people that want the truth. I want people that really want to be challenged. Joe: Great. Jordan: They've Joe: So Jordan: Got Joe: Before Jordan: An open Joe: We Jordan: Mind Joe: Move to Jordan: And they have strong Joe: A Jordan: Values. Joe: Group coaching piece Jordan: And Joe: Of it, Jordan: If they've Joe: Because Jordan: Got those Joe: We just Jordan: Three Joe: Talked Jordan: Things, Joe: About the one on Jordan: They're Joe: One. Jordan: Usually a good fit for Joe: What's Jordan: Our coaching Joe: Your sweet Jordan: Practice. Joe: Spot? Who who are the people that you feel you work best with or can can help the best. Jordan: So the group coaches typically kind of a one hour session, we try to kind of meet people where they're at. So I work with organizations, as do our partners, to figure out, hey, what really do you need? What's the right time frame? What's the right size? I'd love to tell you that we've got, like, this specific program. It's cookie cutter. It's not. But that's by design. We really want to be a partner and meet people where they're at. So sometimes it's a small as is five people. I've got one group right now, 60, which I think is a little too big. What's important to us is that that's it's intimate or as intimate as it can be where people really feel like, you know, them. And and so we call on people. I try to get to know everybody by name and remember little facts about who they are and what's important to them. It's highly interactive. So I'm calling on people throughout the session. Usually I'm delivering 30 minutes of content or 30 minutes of discussion. We challenge challenge on the spot. I have other people challenge each other. I always say this in our group coaching program that where you sit determines what you see and you see something different than everybody else's and different is valuable. And so what that means is your voice matters because whether you're the most experienced person on the call are the least experienced person on the call, you see something that nobody else in the organization sees. And so we need your voice. We need your perspective, because you've got a different perspective than everybody else. So, Johnny, that sits at the front desk, that's the director of First Impressions, has some really valuable Joe: Awesome, Jordan: Perspective Joe: I Jordan: Because Joe: Love Jordan: Johnny Joe: That. OK, cool. Jordan: Sees Joe: So Jordan: Something Joe: The group Jordan: That Sarah, Joe: Coaching, Jordan: The CEO, Joe: What does that entail? Jordan: Doesn't see. And so we really just try to foster conversation, encourage people and empower people to share and speak up and then deliver content that's inclusive and relevant to the group. Yes, so much of our business is virtual, it just kind of always has been and most a lot of our clients aren't local. So they're you know, they're kind of spread out. We have people all over the US. I'm pretty used to Zoom calls and phone calls, and I speak a lot. Right. So keynote speaking is live often, but we still do virtual keynotes as well. So it's a good mixture, I would say, in so many ways covid changed our business. I was always willing to do things virtually, but I think a lot of companies weren't until they realized like, hey, we can do it this way. And so for me, as a person with a young family, it allowed me to stay at home and I didn't have to. I wasn't on a plane twice a week sleeping in a hotel. So so covid in some ways I'd be careful how I say this, because it was a really difficult time for a lot of people for our business. It actually affected my day to day rhythm or quality of life and I think a positive way and allowed me to be more present with my family. So it's a good mix of both. But I would say the pandemic certainly forced it to be more virtual. Joe: The coaching business, covid or not covid, were you doing live coaching up until that point and now a lot of Jordan: Yeah, Joe: It has shifted Jordan: I would say Joe: Onto Jordan: A good Joe: Like Zoom Jordan: Portion Joe: Calls and things Jordan: Of Joe: Like Jordan: Our Joe: That, Jordan: Clients Joe: Or Jordan: Are either Joe: How your Jordan: In Joe: Business Jordan: Sales or entrepreneurs, Joe: Today and what's Jordan: You know, Joe: The Jordan: So Joe: Mixture Jordan: There Joe: Of live Jordan: In fact, Joe: Versus Jordan: I would say it's Joe: Online? Jordan: Probably 80 percent of our business, either business owners or they're in sales and then there's maybe 20 percent that are in the world of executive leadership or sports. So that's kind of a mix of our business. When I say executive leadership, they're a leader in some sort of a corporate setting, but it's starting to change more every day. Like we work. I work right now with a group of physicians. We've got a gal that owns a very successful cosmetology clinic. So her whole thing is cosmetology Joe: Yep. Jordan: And she's been wildly successful and real estate agents and financial advisors and and college athletes and pro athletes. And so it's a it's a it's a wide range of people. Joe: Perfect out of the clients that you have, what is the percentage of general corporations, then entrepreneurs and then sports related? OK. Awesome. OK, we're closing in on the amount of time that I have you for, which is unfortunate because I love talking with you and I love your approach. 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First of all, have 20 years of experience, a team of 20 people there doing tens of millions of dollars revenue, that they're very successful. And so they hire us. They hire me to come in and do coaching work with them. And every one of them has sort of a different set of needs. But one of the things that we always talk about, at least on some level, is our communication style. Right, because they're in sales and they're communicating all day, every day for a living. So I challenge this financial advisor. Usually within the first few meetings, I'll say, hey, I want you to send me your approach language, which is really their what they say to engage a client and conversation. So it's a first time meeting and this is the first five minutes of sort of the introductory meeting. And I can I can feel their energy when I when I challenge them and I say, I want you to send me that communication. Their energy is like at a negative to. Right, they're thinking you're going to bill me X for coaching, I've been doing this for 20 years, like what I don't need is help on the basics of what I say. And, you know, I can just feel that just not really excited about that. Jordan: But I challenge him. I say I think this is a really important part of our work together. It helps me understand who you are and how you're showing up for people. So send that over when you get some time. So they send it over and it's not going to have all the answers. But I'm willing to listen to it repeatedly. Our team listens to it repeatedly. And then we give them an analysis. We give them feedback. The energy level, when we give them feedback, goes from a negative two to a 10. Every single time. Because they do not know what they do not know. And I just had a guy the other day, I said, OK, so when the first two minutes of your communication, you said the word thirty seven times. Did you know that? You know, hey, the way that you show up, did you know that you use me focused conversation? Over and over, you are literally saying I my, me repeatedly. And you were doing it for 20 years and nobody has ever told you that you're doing it, and that's a shame because you would connect with people and a deeper and more meaningful way because you would be able to drive better results. You would have more purposeful conversation if you could just make that one small tweak. Jordan: You know, we could end the conversation at the cozy relationship right there, and the time that we had spent together would have been massively impactful. Again, not because I have all the answers, but because I'm willing to listen, give real feedback and press in on blind spots that we all have. And the last thing I'll say is people need to be encouraged. You know, people will go farther than they think they can when someone else thinks they can, period. And I don't care for the most successful person, the least successful person, the most experienced, the least experienced. I'm working with a guy the other day, Fortune 500, executive leader, big time leader of people. They had a record breaking year at the firm. Unbelievable year. This guy is in charge of literally hundreds of direct reports. And I asked him in a conversation, I just said, hey, how many people told you over this past fiscal year? So you just wrapped up the year. How many people told you? Good job. And he says, well, like, what do you mean? I said, you know what I mean? Like e-mails, texts, phone calls. Like how many people reached out to you said, hey, good job, great you. And he said, Zira. Zero people had picked up the phone and sent a text instead of an email, so the point is this job that I've worked with, this guy named John. Jordan: So the point is this, John, that you need to be encouraged. You need somebody to point out what you're doing. Well. You need somebody to touch your heart and remind you of who God made you to be and all of the natural God given giftedness that's inside of you. And I just want to share with you it's an honor to be able to do that for you and with you. But let me let me help you see what I see. Let's look back at the last 12 months. Here's what you've achieved. In that moment, I think I think when you step into somebody's life in that way, you're a lid lifter and you do it authentically and you help them see more and you help them see before. Man, I think you're in a position of strength relationally. And I think that person at that moment realizes that that relationship means more than they ever realized. So there's a lot that we can say about coaching. But I think, Joe, when you touch somebody's heart, when you appreciate people for who they are, when you point out their God given gift A. and when you deliver the truth and love and you point out the blindspots, you can be a world class coach and it has nothing to do with what you know, it's all about. Jordan: You show up and serve people. Well, that's just my answer. I don't know if it's the right answer by anybody else's standard, but in my world, it's the way that I try to live each and every day with the people that we serve. I love it. Yeah, so here's what I'd say, we do a lot of work through social media, so Instagram is probably where I'm most active. I'm Jordan and Montgomery on Instagram, so I would love it. If you want to get in touch to send a direct message, I'll communicate back with you. I would love to connect Montgomery Companies dot com is on our website. I'm also active on Facebook, LinkedIn, Twitter, and if anybody reaches out, I will gladly respond. If you got a question, if you're wrestling with an issue, an opportunity I'd love to talk to it with and be of service to anybody listening. And Joe, I want to say thank you for having me on your show. It's an honor. It's always an honor to share your great with the questions that, yes, it's very clear that you showed up prepared and you also had great energy. And so I just want to say thank you for your time and attention. Thanks for who you are and for what you're putting out into the world. It's making a difference. I. Right back at you, brother.

My conversation today is with Josh Carey, co-founder of PodMAX.co, an event that happens about every 6 weeks where business people and/or entrepreneurs are matched up with podcast hosts where they do 3 interviews in one day while also attending an event where there is networking, education and keynote speakers. Josh explains in this interview how this event that they hold quite frequently, is like speed dating for podcast guests and hosts alike. It's an efficient way for hosts to get 3 interviews in the can in one day and for business people and/or enterpreneurs,to get out there and promote themselves, their businesses and tell their story 3 times in one day on 3 different podcasts. This is an interesting interview with Josh as he shares his own journey to exposing himself and his talents and now helping others to do the same. As always, thanks for listening! Joe Get 30% off at The Healthy Place by using code "costello" Josh Carey Co-founder - PodMAX.co Website: https://podmax.co Instagram: https://www.instagram.com/onairbrands/ Facebook: https://www.facebook.com/onairbrandsLIVE/ LinkedIn: https://www.linkedin.com/company/onairbrands/ Email: josh@podmax.co Podcast Music By: Andy Galore, Album: "Out and About", Song: "Chicken & Scotch" 2014 Andy's Links: http://andygalore.com/ https://www.facebook.com/andygalorebass If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. For show notes and past guests, please visit: https://joecostelloglobal.libsyn.com Subscribe, Rate & Review: I would love if you could subscribe to the podcast and leave an honest rating & review. This will encourage other people to listen and allow us to grow as a community. The bigger we get as a community, the bigger the impact we can have on the world. Sign up for Joe's email newsletter at: https://joecostelloglobal.com/#signup For transcripts of episodes, go to: https://joecostelloglobal.lybsyn.com Follow Joe: https://linktr.ee/joecostello Transcript Joe: Hey, Josh, welcome to the show. I'm very excited to have you. Josh: Likewise, Joe. Pleasure to be here. Thanks. Joe: Yeah, so this obviously as a podcast or this hits home for me, having someone unlike you that has this this business, if you will, called Pod Max. Right. I guess it's it's also an event. Right. So I need you're going to help me understand Josh: Yeah, Joe: It. Josh: I shall. Joe: I've watched a bunch of different videos and I watched the testimonial video, but I still want clarification. I think you hit it on the head when you said it's like speed dating for podcasters. And that was Josh: Hmm. Joe: That totally was a very clear thing for me. At least brought me to a point where I said, oh, this is really sort of different, but this is what I do with all my guests. So you'll have to you'll have to suffer through this part. Josh: I shall suffer. Joe: We because my audience is mainly entrepreneurs and it's it's me trying to help educate Josh: Mm hmm. Joe: Them as much as possible. I always like them to know the back story of my guests. I want to know Josh: Hmm. Joe: Where you came from, where you came from as far back as you want to go, because it doesn't Josh: Mm Joe: It Josh: Hmm. Joe: Doesn't matter to me. It's exciting to figure out the how you develop to who you are today and how you are doing what you're doing today and what was all in between to make this happen. And then from there, we'll get into the depths of tiebacks. Josh: I love it. I shall take you down that journey, then Joe: Perfect. Josh: We'll start we'll start with Current Day. Today, I'm known as the Hidden Entrepreneur, and that's because I spent 40 plus years of my life hiding. I literally showed up in every situation, hiding all of my true talent and ability. Everything that I was really capable of doing remained hidden because I was so desperate to seek the approval of others. Now, what really sucked about this is behind closed doors. I knew darn well what I was capable of doing. So this created a lot of anger, frustration, resentment, jealousy, all that stuff. And the bigger thing is that not only did I want to seek your approval, I was scared so much by the fact that if I were to come forward with something quite good, right. Impressive, even in any regard, you might feel so insecure about your accomplishments and talent and scale, what you may or may not be doing. Right, because we're all just a mirror and a reflection of each other that what it might make you a little upset by what you're seeing and then you might retaliate against me in some form. And I knew my whole life that I just didn't feel strong enough to stick up and stand up for myself. Josh: So all of that made for this recipe of living life that way cut to today. I'm the proud father of two adoring children. I have an eight year old daughter, a six year old son who are my absolute everything. I love playing the role of father. I love being their dad. And early on in their young lives, I realize that I see what's happening here. I'm the child in this circle and I'm the one who has work to do. So I said, guys, keep doing what you're doing. I get it. I can't continue to be this miserable kind of person and have them watch me that way their whole lives. It wouldn't end well. And fast forwarding to, you know, seeing an empty nester. Now, if I was 20 years down the road and they just grew up with that type of father, they'd naturally become that type of person. And in that scenario, there'd be nothing I can do and I wouldn't be able to live with myself. So I said, that's all I need to say. Right. I'm Joe: Yeah. Josh: Going to make them prouder. I'm going to make me proud or I'm going to do what needs to happen. And I started just taking inventory, replacing some of my bad non serving habits with slightly better ones and slowly but surely seeing the positive result in effect of that. And here we are. I just keep stacking those on each other and I've come a long way and still have a long way to go. But I'm very happy and proud with where I am today. Joe: And so what did you do in your past life, let's say that you're now doing what you do. I mean, what was your what was all these things you were doing while you're hiding from the world? Josh: So I got in in eighth grade, I got bit by the acting bug, right? I found that in there was a school audition taking place and I felt like I should audition to see what this was about. And I did. And it was a a drug awareness program, whatever it was. And I got a cast as the comic relief of all things. So I was bumbling around on stage and hundreds of my right, hundreds of my classmates were laughing at me from what I was doing on stage. Now, I knew that they were in fact laughing at me. Right. They weren't laughing with me, but I was I was OK with that because I was getting the attention I was so desperately seeking. So I thought, wow, I will continue to seek out this attention, hopefully thinking this is what I need to fill this emotional void. Right. This external approval is exactly what I need now. Doesn't work that way. It took me a few decades to realize that, but I set out on a path to become an actor and said, I'm going to dedicate my life to this because if I could just get this daily, my life sucked. So I pursued that dream. I wound up spending 15 years in New York as a working actor and filmmaker. Great credits, wonderful era of my life. But again, it didn't really, you know, fill the void. You know, when the curtain comes down, I'm still miserable and alone in the corner, often crying and trying to figure out where my life went so wrong. Josh: So I did that for a while. I had some, you know, day jobs to pay the bills. I taught myself webdesign to keep myself busy when the Internet started rising up in the nineties. And slowly but surely, I just became somewhat of an entrepreneur, not realizing at the time that that's what it was. But I was just trying to make ends meet while I was pursuing my passion. And then I found myself running my own digital marketing agency where I was building websites for an industry and all this stuff. Ten years later, this industry became just like any other toxic relationship we might find ourselves in personally. But this was my business and the industry taking full responsibility. It was on me because I was showing up that way, which is why I was attracting those very people. So I knew that something needed to change. This correlated with the time where me and my children had the talk, where I was the child, and I said, I get it. I know it has to be done. This relationship with the industry and my my work here, it can't continue. It's part of the problem. Let me rip the Band-Aid off. I said I don't know what's next, but I'm going to seek something. I'm going to figure it out. And just like if you're in a bad relationship, you don't necessarily wait until you have another relationship. Josh: You get out and figure it out. And that's what I did. I got out. I said, let me take a few months. Let me take some time, figure out what I want to do, where I want to go and be true to myself for one of the first times in my life. And I said podcasting. I think I felt that I would be good at it and I would enjoy it. And it would create opportunity and I would connect with people because, God, that's all I ever wanted in my life. I said, well, if I do it honestly and authentically, I might finally attract the right kind of people instead of attracting the miserable and getting what I don't want because you focus on it. So I created a brand called The Hidden Entrepreneur and then became that became the podcast. And I started interviewing people. And slowly but surely I started feeling good about it and getting a good response. And it just kept building the confidence. And I was told I was half decent and I certainly started feeling that way, still replacing a lot of my bad habits with better ones, trying to live wonderfully for my children. It all came together. And now here we are. I'm doing some some some really interesting things in the podcast space because of those moments that that got me here. Joe: Right. And that's what's important. That's why I wanted to ask, because, you know, as much as everyone can say, their life went on a certain path and certain things did not go right Josh: Uh. Joe: Or whatever, they all build the person you are today. And so I think probably whatever you're doing with Pod Max now, you're leaning on some of your marketing and, you know, Josh: Exactly. Joe: Your and all the stuff that you did earlier in Josh: All Joe: Your entrepreneurial Josh: Of it. Joe: Life. Right. So it's like you can't throw the baby out with the bathwater. That's this. This is all created to help to create who you are now, to make this next portion of your life excel even more. Josh: Sometimes in the moment, we don't and can't recognize that a lot of acts in retrospect that the game is being able in real time when there's a little bit of a glitch or a detour that you're forced to take or something that's happening that you didn't quite see coming wasn't as you planned. You have to realize, wow, this is probably going to work out for the best. And as you're seeing everything I've spelled out, even my acting and film days to this very moment, I pull a lot from those days how to how to communicate, how to perform, how to create, how to talk on the mic, how to write. All of that is acting and film. And then, like you said, the marketing from the digital marketing, knowing what you don't want on a grand scale to know exactly what you do want. It's all relevant and quite perfect. Joe: Yeah, and it's funny, and you gave it away already, but I was going to ask you where you from? And I was like, he's got to be from New York. I can recognize and I'm from New York. So he's like, he's got to be from New York. And then you said it. You're like. Josh: What did I say, oh, that I spent time there Joe: Yeah, Josh: In New York. Joe: Yeah, and so did I and I and my background is I went to school for music and I Josh: Yeah. Joe: And I landed in New York. I lived two hours north of the city where I grew up. But then I landed Josh: Mayor. Joe: In New York as to be my big time career break Josh: As Joe: In. Josh: A drummer, Joe: Yeah, Josh: Yeah. Joe: Right. And so and at the same time, we all have to go find jobs. And then and then you sort of get steered off a path because you start making money and going, OK, how much do I want to suffer living in this one bedroom apartment and eating mac and cheese every night where Josh: True. Joe: It's just whatever, whatever developed over that time. But we had the same sort of path. So it's Josh: Yeah. Joe: Interesting to hear your story. Josh: Mm hmm. Joe: Ok, so you started podcasting and you have a podcast called The Hidden Entrepreneur. How did you make the jump from that to come to being the coach? When I heard you say you're actually a co-founder of God Macs. So where did this idea come from? How did we get to where we are today with that? Josh: In twenty eighteen is when I created The Hidden Entrepreneur Show, and it's still running strong today, over 200 episodes and I in the summer of 2019, I had the opportunity to record episodes of my show at an event. And one of the one of the people that I was interviewing didn't know him prior to this event was Eric Cabral, who's now my co founding partner in Pod Max. I interviewed him for my show and we hit it off and we connected. And after the interview, he said, you know, we're both from Jersey. I have. Which is where I live Joe: Mm Josh: Now. Joe: Hmm. Josh: He said, I have a I have a studio in in Jersey. Once you come out and check it out one day and, you know, we'll see we'll see what's possible. And I said, OK. And then it turns out I never left. Now, what I like to point out is that what what I did just, you know, basically, yes. By design, but subconsciously during that first interview where he was on my show when we didn't know each other prior, was I was already leaning into my full potential, which was quite different from what I did the first 40 plus years of my life, where I spoke about I showed up really small, didn't want to rock the boat, didn't want to make you feel insecure. So I just took a back seat. But then in twenty eighteen, I started figuring out how can I come to the table with the ability that again, I've always known darn well I'm more than capable of doing. And really I believe we're all in that same boat. We all know what we are capable of doing. We just adjust and alter that for so many reasons inappropriately, so more often than not. So I said, I'm going to just start coming out, you know, strongly with what I'm capable of and miraculously, quote unquote, I started attracting the very people who understood that, who liked it, who appreciated it, respected it. Ironically, all the things I wanted my whole life, Joe: Mm Josh: Just Joe: Hmm. Josh: Somebody to appreciate me. How can anybody appreciate when you're being, you know, a weak man, Joe: Yeah. Josh: Which I was. So I thought that if I were to come out powerfully doing what I'm capable of, everybody is going to retaliate against me. And oh, no, I don't even see those people. I only see people like you, like Eric, like people who are like, wow, you know, like attracts like, of Joe: Mm Josh: Course. Joe: Hmm. Josh: So that's that's the amazing thing. So all that to say, I was already able to do what I was doing to get in front of somebody like Eric, for him to recognize something within me because I had already appeared that way. So you have to sort of do the work first instead of like me hoping that somebody can see a glimmer of potential in me and then anoint me capable and relevant to the masses. You know, that doesn't happen. Joe: Right. Josh: So it only happens when you are first putting it out there to attract the good back. So Eric and I started talking and hanging out and we had a very similar vibe and connection, a lot of similar goals. He also came from the podcast space. He has and had his own show. And we just started talking about this idea Pod Max, which started in person in twenty nineteen. It started as a live in person event. We had the studio in North Jersey where we figured we do this one day kind of hybrid event where it's part conference, part workshop and part podcast recordings. So we set up makeshift like a dozen different studios like like little mini areas where hosts can record with guests. And we invited about a dozen show hosts in, sold tickets to the event to high level entrepreneurs and thought leaders who wanted to get their message out by recording on shows we would match them. Thus the speed dating for the podcast industry. And over the course of that day, each hour they would rotate into a new studio area and record as a guest on a different show. And in between those recordings, we would provide a catered lunch, we would provide networking, we would provide training and education, and we would provide a high level keynote. So we had the conference, the workshop feel the retreat and the podcast recordings. We did that a few times and then twenty twenty happened. So we're like, OK, well this is crazy because we're a live events company. What happens now? We had no idea, so he said, can this work virtually? There was only one way to find out. We took that agenda, that format. We sort of reworked what needed to be worked into a virtual format. And since May of 20, 20, which was our first pod, Max Virtual, we've never looked back. We're about to do our 14th 14th virtual event in August. And it's you know, it's one of those things that we we couldn't have seen that coming. Right. We wouldn't Joe: Yep, Josh: Have even looked virtual. Joe: Correct. Josh: So so now it's an eight hour event, which people who don't really know our style will say eight hours virtual. That's crazy. But we hear all the time that it flies by because we've sort of been able to really hone in on making all of those minutes per hour the best they can be. Joe: Right. Josh: And then the entrepreneurs get to record still on multiple shows. We have a keynote. We have training and education. So we know prior to the event we work with the thought leaders to help them further identify, practice and fine tune their message. So when they get to the recording, they feel confident and ready to go. Joe: It's so cool, so how many of these do you do? Josh: We do them about every six weeks. Joe: Wow, and how Josh: Yeah. Joe: Did you figure out the logistics, like I attended a couple virtual conferences and logistically it's very cool because you you don't really miss anything because a lot of stuff is is recorded to playback later and you're not wasting a lot of time on a showroom floor. You're going exactly what you want Josh: Exactly. Joe: Without having to walk around it. But how did you guys figure that out? Josh: Well, it came from the live, and then we we sort of transferred that virtually and we fill the eight hours, it's single track, right, to everybody's in the room going to the same places, Joe: Ok, Josh: Doing the same things. Joe: Ok, Josh: Yeah, Joe: And Josh: It. Joe: What's the number of attendees that you've gotten up to? Josh: We get about 50. Joe: That's amazing. Josh: Now. Joe: It's really cool, and I wasn't sure when so when when we talked about this being sort of like the speed dating for podcasting, there's a lot of podcasters out there who either are looking for gas or they want to be guest on podcast. And Josh: Mm hmm. Joe: I think they need to understand how iPod, Max, differs from those services that are out there, whether it's someone you get this connection with someone and they start feeding you gas or Josh: Yeah. Joe: You get this connection with someone and they keep putting you on different podcasts. Josh: Mm hmm. Joe: I think the important thing is that as a podcast for myself, I get I Josh: All Joe: Haven't Josh: The Joe: Been Josh: Time. Joe: On a podcast, which is kind of funny, but I haven't. Josh: Wow. Joe: But I get a lot of requests either from an agency that that Josh: Mm hmm. Joe: Said, hey, we want to work with you with really great guests or just people that find my podcasts and reach out and say, hey, I think you would really like this person. And I have to sort of filter through Josh: Yeah. Joe: What I think fits my audience. I'm not going to accept everyone because Josh: That's right. Joe: It's not fair to the listeners. Josh: Mm Joe: It's Josh: Hmm. Joe: A selfish endeavor for me. And you kind of hit upon it yourself. It makes it allows me to connect with people like you. It allows me to learn so much. But at the same time, I need to make sure that I'm servicing my audience and educating them on what they came here in the first place to see. Josh: That's right. Joe: So when you do iPod, Max, how do you do this matchmaking? How do you figure out that this guest is going to go and sit with this person and do recording and it fits the mold of their podcast or they're the right person? How does that all happen? Josh: Well, we've been lucky enough to do it for a while, and we have a lot turned out to be a core group of show hosts, like the vast majority of the show hosts return over and over again. Joe: Ok. Josh: Why? There's a lot of winwin. There's a lot of benefit. It's really cool for them to get to record three episodes in one day Joe: Mm hmm. Josh: In three different hours, which is a great thing. They also get to network with a lot of high level entrepreneurs and the other show hosts. They get to be right in the room with. We bring three now virtually we bring three keynotes in at a very high level of keynote. So they get to leverage that relationship off. Often they'll reach out to the keynote and then welcome them on their show. So it's just a really great vibe. There's a lot of a lot of personal growth and development built in to the day that you almost don't see coming until you're on the back end of it and you're like, oh, my gosh, it's just amazing. So they keep returning and through that then they become like family, right? Joe: Mm Josh: Like Joe: Hmm. Josh: At every event, the chats, everybody's just excited to see each other again. And it's sort of like old home week. So to answer your question, we've gotten to really know a good core group of the show hosts, knowing who they are, what their businesses are, what their shows are, what their goals are. And with that, we can then do our job. That takes a lot of the matching difficulty out because we know exactly who's coming through that they'd be perfectly matched for and because of the reputation where we've done such a good job prepping the entrepreneurs and attracting the right level of entrepreneurs and training them. Well, we hear all the time from the hosts that they don't even they don't even worry who they're going to be matched with. Joe: Right. Josh: You know, the week prior, you get you know, you get all the contact and bio information, but they're like, I don't even need to worry because I know whoever comes through, whoever you match me time and time again is going to be a home run. So then we we ask the entrepreneur coming through to fill out a somewhat detailed, extensive profile so we get to know them so we can properly match them. Then we just take the two sides and we have a few team members who are specifically dedicated to the matchmaking process because it's you know, it's got to be done right, takes a little bit of time, but we do it and then everybody seems to be happy on the other side of it. Joe: That's really cool, so when I saw on the website there was a apply to be a host, Josh: Mm hmm. Mm Joe: Correct? Josh: Hmm. Mm hmm. Joe: Is that the is that where the people that are going to do these interviews go to become part of TotEx? Josh: Correct, Joe: Ok. Josh: We're always, always open to meeting new potential show hosts for our event. Basically, you fill that out and the most important thing is we have to make sure because we we can't anticipate prior who's going to come through the event. But generally, our show hosts fill a category that can be broad enough in nature where it's an entrepreneur, it's a business show, it's about success, struggles, failures, life stories, growth mindset, that whole concept. A lot of categories fit into that. So as long as you're as long as you could, as long as you welcome guests that fit that, we could most likely start the conversation. And then we have a few other criteria just to make sure that you're relevant to to our whole brand and audience. Joe: So that was you actually hit upon one of my questions, which was what is the variety of hopes that you have at Cognex? Like, I would just give you an example off the top of my head. Would you Josh: Mm hmm. Joe: Ever have a. And it sounds like no, the answer is no based on what you just gave me, but that you at this moment there, it's more about entrepreneurial stuff. It's about success. It's about business. It's about things like that's not like you have one of these host who has a cooking podcast. Josh: It's so funny because Joe: Ok. Josh: To know well, yesterday, in fact, it's very strange you said cooking because yesterday a show we received an application from a potential new show host and it was, in fact, a cooking podcast. Joe: Unbelievable. Josh: That's the most yeah, it's the most amazing thing. But I think that to his credit, I think that there was an entrepreneurial spin. Like it's like he says like like I'll welcome chefs and cooks and entrepreneurs. I don't know. So Joe: Restaurant Josh: So there was Joe: Owners Josh: I mean. Joe: Were Josh: Yeah, Joe: Given Josh: Now Joe: A. Josh: Now something like that is going to be a little too niche for us because we can't fulfill. Right. Joe: Yeah. Josh: We don't get that kind of people, Joe: Now. Josh: But we are we do have the in the near future, we're going to start niching these out like pod max invest. Right. Joe: Oh, Josh: And then Joe: Cool. Josh: Every show is about investing in real estate and whatever. And then the people who come through or their pod max health and wellness. And then every show is that and then the audience supports that. But right now it's the first thing. It's entrepreneurial, it's business, it's growth, it's success. It's a life story. It's struggles, wins, failures, which we find a lot of people, even if they fit a specific niche, we help them extract. Let's get your life story out. And that's in. That's how we work with them prior to the event, to really fit a bigger a bigger audience here. Joe: Yeah, it's funny because my life partner, Joellen, and I have a YouTube channel that kind of morphed, we started it when covid hit and it sort of morphed over the year to now be really concentrated on travel. Our goal is to eventually have that the you know, Josh: A Joe: We're Josh: Travel log. Joe: Not young, so we're trying to inspire people of our age to go out and just do whatever you want to do and what's what's your excuse? Right. So we were talking about how some of these YouTube channels are lucky because they are they deal with things that are very current. So these guys that have these Krypto YouTube channels, they can't get out videos fast enough because that things Josh: Mm. Joe: Are changing so quickly. So it'd be interesting if you have a crypto pod, Max, someday and Josh: That's Joe: You could Josh: Right. Joe: Have like 12 crypto experts or I mean host Josh: Yeah. Joe: Having these people on because it's this new frontier. It's just crazy. But it's true that the things that are current, it's easy for those people. That's not so easy for people like us who are just in the trenches every day. Josh: Yes. Joe: But we're in New Jersey. Did you hold this just because. My own curiosity, because I live there as well. Josh: Trenton. Joe: Trenton OK, OK. I lived in Montclair, Upper Montclair, Josh: Oh. Joe: West Orange, even Newark, Josh: Of course, Joe: Even Newark Josh: One Joe: As Josh: Fifth Joe: It when it was starting Josh: Well. Joe: To grow. So. Yeah. Josh: 153 B, I went to Montclair State for a year. Joe: Oh, Josh: Yeah, Joe: That's so cool. Josh: You Joe: Yeah, Josh: Were by Joe: So, Josh: The campus, I imagine. Joe: Yeah, I was I was right there Josh: Yeah. Joe: Trumpet's the jazz club. You remember Josh: Yes, Joe: That? Yes. Josh: Of course, Joe: Ok, Josh: So funny Joe: I know. Josh: Jersey taqiyya. Joe: That's right. So talk to me about the people. So you have the application online for the host and you're obviously looking for those all the time to expand Josh: Mm Joe: Because Josh: Hmm. Joe: What is it? Each each host gets three interviews during that eight hour day. Josh: That's right. Joe: Ok, and then the people that want to attend Pod Max are potentially people that want to be guests be matched up with one or Josh: That's Joe: Two Josh: Right. Joe: Or any of Josh: Mm Joe: Those Josh: Hmm. Joe: Hosts. Josh: Three Joe: Three, three, three. Josh: Up to three Joe: Right, Josh: Up. Joe: Right. And then on the website I saw there was a button to buy. Is it is it to purchase a ticket for the next five max in August? Josh: That is correct. Joe: Ok. Josh: So the revenue and the and the tickets are from the entrepreneur side who want to be guests on the shows, Joe: Got Josh: They Joe: It. Josh: Come in, we train them, we work with them, we put them and match them on the show. So they record. We then, you know, they're in the room for the keynotes and the networking and everybody's happy. Joe: So explain to me, when you say we train them, what does that mean? Josh: We have so we when we first started virtual, we didn't have any sort of built in training, we just saw people coming to the event and the day the event happened and that was that. Then we had some people coming to us that said, you know what, I want to attend because they saw this as a great way to basically click a button, buy a ticket, and they'll be a guest on three shows. Right. How how else can that happen so quickly? And so guarantee that you're going to record in the course of a day and it's done now. You got three under your belt Joe: Mm hmm. Josh: More. We started getting people who in their own right were successful business people, six, seven, eight figure business people at everything from the C Suite on down. But they're coming to us saying, I've never been on a show before, but I want to or I've been on some. But I'm not that good. I need more confidence. I need more need more skill. And we thought, oh, my gosh, we're attracting a wide variety of successful business people who are now trying to break into podcasts, guesting. So we said, well, let's hold a prevent training where prior to the event, which is what we do now, we hold a 90 minute session with all the attendees prior to the event where we work with them in small groups. So they get one on one attention with Eric and me where we really get them going with their story, their message. We we listen to it, we prompt them, we give them feedback. We have them do it again. We give them notes. We say you're missing the bigger point. This is actually your sound bite. This is your message. This is what I'm hearing. And we just poke and prod until they're ready to go. And then they take the week prior to the event to get comfortable and practice and rehearse. And we do that kind of training. Joe: Well, that's very cool, and I think what I found as a as a host is I run into those people when they've written a book Josh: Mm Joe: And now Josh: Hmm. Joe: They want to promote the book. And Josh: Ok. Joe: They know that a really good way to promote the book is to get on as many podcasts as you can to get the message out Josh: Ok. Joe: That they've never been on one. So Josh: There you go. Joe: There you can see that they're a little awkward in having to talk to a camera and you know what I mean? So I find that that's that's a that's a big spot for me. When I get someone contacts me about, hey, we want to have so-and-so on. He's just written this great book and it's going to be released on Amazon in a month. And we'd like to get some sales. And Josh: Uh. Joe: And then you get that person and you can tell that they're just sort of wet behind Josh: Now. Joe: The ears in regards to being a guest. Josh: Yeah. Joe: So. Josh: Right, whether it's a host or a guest, you know, you said you have guests, but certainly, you know, as a host, it's not often as easy as it looks, right. Just because somebody is in front of a camera and has a mic, once you start doing it and then you put and then you're like, OK, this is a podcast. There's a lot of moving parts that you didn't anticipate. You have no clue what to do. And then there's so many things that you don't even know what you don't know until it's too late. And you're like, wait, what am I missing here? Same thing on the guest side. Everybody thinks like, no, I just talk to me, ask me some questions, I'll answer them. No way. Because there's two parts here. There's the technical and then the technique. Right. The technical is all this stuff, how you're framed, how you look, the lighting, the earphones, the microphone. Right. All very deliberate. And then there's the technique. What are your stories? How long are you answering? What's your energy and persona like? What are your sound bytes? Joe: Please, Josh: And we teach Joe: Please Josh: All that. Joe: Tell me that when you do some of this training with these new guests that you actually talk about equipment. Josh: Oh, my gosh, you have to, Joe: It's Josh: Of Joe: Just Josh: Course. Yeah, Joe: A. Josh: Thank you for observing that, because we don't want them showing up to the event because they're representing us and our brand. And it's all right. The next events that are better, they are they'll look good to the hosts and vice versa. Right. So we always require great professional level of host because we want a great host to represent the guests. And that's what makes it so well. So hosts nine times out of ten will already have, especially if they're working with us, they're professional. This is part of their business model and they're in it for the long run. They have a growth mindset. They get it. They're up and running guests. So you're right. Even like the ones that you would expect, like C suite level or quote unquote known famous company executives and employees, it's like they not ever you could assume, but they don't know. Joe: Yeah, Josh: A lot of them just don't know. So, Joe: That's. Josh: Yeah, we we do talk about that. Like you can't use your computer. Might stop with the window behind you, stop with that terrible green screen because half of your face is, you know, see through and it just doesn't work. Yeah. Joe: Yeah, I think the most brutal thing for me is when they have my voice coming out of their speaker and it keeps it keeps wiping out what right instead of it coming in headphones or in ears like I have, it just keeps Josh: Yeah, Joe: Hammering Josh: Uh. Joe: Over whatever when we're talking because it's the feet, it's the loop coming back through the mic. It's just Josh: Yeah, Joe: Brutal. Josh: Yeah, and even the angle, you got the perfect angle, you know, that that's, you know, are you too high, too low? It's it's all right. The technical and the technique, we cover it all. Joe: That's very cool. Well, that's that Josh: Thanks. Joe: Makes me so happy the more we can do that with guess, Josh: At. Joe: The better it will be. Josh: We're doing our part. Joe: So when is Permax? In August. Josh: August twenty seventh, we always have it on a Friday, it started that way and then we continued that way because one of the reasons it makes so much sense now to have it on a Friday, especially virtual, you spend eight hours from 9:00 to 5:00 Eastern again. Believe me, it will fly by. That's my promise. That's the way we make it happen. It's going to fly by no matter if you're a guest or a host. But you've still spent eight hours in the room absorbing everything and recording everything. So we just thought it was it was quite perfect to almost accidentally do it on a Friday, but then keep it it because let's take the weekend to sort of decompress and let it all process. Joe: Sure. Let me ask you the more of a personal question in regards to Josh: Sure. Joe: You with the hidden entrepreneur and you as a host and then as a guest, are you busy being a guest on other podcasts? And are you when you are a guest or are you talking about your show and what you've done as an entrepreneur? Are you talking more about, let's say, Pod Max and what you're doing with that? Josh: So I'm I'm a guest here and now in real time, Joe: Yeah. Josh: So you're so you're asking Joe: Do Josh: When Joe: You do a lot Josh: I'm Joe: Of these? Josh: Out. Joe: Do you do Josh: Oh yeah. Joe: You are you a guest? A lot on Josh: Yes, Joe: A lot of. Josh: Yeah, you ask a good question, though, what we what I do and really what we teach and promote is it's less about what you do and more about who you are, because that's what I think people are going to be attracted to. So I've spent time really honing in on and perfecting and continuing to perfect my story, my messaging, my communication, my positioning. A it's what I do on the business side. Right. So you sort of have to show that you can do what you're claiming to teach. Right. Which I think a lot of people Joe: Right, Josh: Don't Joe: What Josh: Do. Joe: You're asking others to do, right? Josh: Right. So if I can sort of show an example through me and be somewhat good at it, you're going to have more confidence coming along with what product or service I have. So it's in my best interest for a variety of reasons also because I still have some of that. I want the external validation right now. I don't need it, but it always feels good just as confirmation that you're doing something people value. Right. How else do you get that? But the feedback. So by doing something like this, it gives me feedback, my personal feedback and others. So I continue to hone and craft my story and message because it's what I teach and it'll help get my brand and message and story and business out there. Further, I, I talk about where I came from and my struggles, upbringing, and like we touched upon here, how I spent all the time hiding and all of those years led to creating what became the hidden entrepreneur, which then helped lead me into a career deep in the podcast space. But really it's about communication because you can apply it anywhere. You can apply it to your social media videos, to your emails, you know, to your sales calls, to all these stories and messaging still become relevant. So it's all encompassing. Joe: So for the entrepreneurs, again, that would be listening to my show, when you decided to do your podcast called The Hidden Entrepreneur. What was your main reasoning behind that? Josh: Great question, the reason out of the gate was I felt like I needed something to do right. I left that 10 year career running my own digital marketing agency, and I said, OK, what do I want to do with myself now? I didn't have all the answers. This is the important part. I didn't have all the answers. I just got the next answer, which I felt it clearly podcasting. And I said, I'm going to try it. I'm going to do it. I want to do it. I'm motivated to do it. And I think I'd be good at it. Meaning I think that I'll stick with it. And I think that this can really turn into something. I think that I can create this show and then around that show, parlay that into some sort of product or service in some regard that will put me on a path to success that I can live with and support myself with. That's really all I knew. And I knew that the show would give me confidence, right. Just by doing it and showing up each day, I knew that it would give me connection to each individual person. And lo and behold, it's it's it's literally has given me life. Joe: And the guests that you have on that show are entrepreneurs of all walks of life, but are Josh: Correct. Joe: So it's not that you are talking specifically to entrepreneurs who, like yourself, broke out of a shell and decided to do something. Josh: No, Joe: It's just Josh: No. Joe: It's just the name of it. It's something that speaks Josh: Correct? Joe: To your heart because that's Josh: Mm hmm. Joe: How you felt for a long time. And now it's just sort of like my show where we have great guests who are running their own businesses that have gone through the struggles are going through the struggles, have Josh: There Joe: Survived Josh: You go. Joe: 20, 20, all of those things. Josh: Absolutely, yes. Joe: Ok, cool, so then when let me ask you this question that when you are a guest, because I think all of this helps not only all the entrepreneurs that are listening, Josh: Mm hmm. Joe: That I don't have a podcast that don't go on podcasts that don't listen to whatever it might be, Josh: Right. Joe: Which is hard for you and I to understand, because, like, I was at the gym and I constantly having a podcast in my years. But when you are a guest, how do you figure out what your story is? Because you are this you led this life like I did, Josh: The. Joe: Right, with all of these things. And that's sort of like this is a selfish question, because I'm asking because Josh: Sure. Joe: If I was to be a guest on a podcast, Josh: Mm Joe: I'm Josh: Hmm. Joe: Not sure what Joe Costello would show up for that, because I don't there's so much that has happened. But it's not like I like I had Shaun Spawner on my show who summited all of the summits, like the they Josh: Right, Joe: Call Josh: Right, Joe: It the Josh: Right, Joe: I forget Josh: Right. Joe: What it's called anyhow. But he was amazing. He went to Everest, he went to the North Pole, South Pole, did all the summits. And so he has a story to tell and he has a short film that they did. There's people who come on and they have books. And so they've written a book on something very special. And Josh: Yeah, yeah. Joe: What's the story that you tell when you are on a show as a guest? Josh: The past forty six minutes will answer that. But in all seriousness, I I have over time you develop a library of stories that you have at the ready that encompass you and who you are, what you stand for, how you want to stand, why you want to stand for that, how you want to be perceived and positioned in your in your world. So I have a variety of stories that come about that I could explore based on the conversation I'm having. But they all wind up having an overarching theme, a core message, a core value, core stance that I deliver based on the hidden entrepeneur and where I've been and who I am and where I'm going. So you could learn about me so you can relate to me. So maybe you can like me enough to say, I want to I want to get to know this person more, see what else he does, Joe: Mm Josh: See Joe: Hmm. Josh: What he's about, and then we can explore each other's worlds together. So that takes a little bit of time to do, but that's sort of what we do. So if you're asking which I think you're asking, like, how would somebody like you who doesn't yet go on shows, where do you begin? Is that sort of what you're asking? Joe: Yeah, Josh: Like Joe: I mean, I Josh: Maybe Joe: Think. Josh: Right now? Everybody has a story where you you had a a life affirming or confirming incident that we can all write like I don't think I did necessarily, but I have enough of a story to make it interesting, relatable, compelling write. These are all things that are learnable skills, but they do start somewhere. Joe: All right. Josh: So you I read your website. So I know generally about you wanting growing up. You wanted to be a drummer, Joe: Mm hmm. Josh: Right, for the Stones or with the Stones. And so so broadly speaking, even if you started there with like a dream lost, never fulfilled yet, you know, where was the struggle there? I could spend five minutes and really dig into how painful did that get? What were some of the the turn how close did you get if if at all? What were some of those moments when you were behind closed doors in your own head? And then where are you today and how did it all go? Right. How did it all lead? OK, that could be a very compelling story that people can relate to. Of course, not everybody wanted to be a drummer for the Stones, but we all have our own version of that. So that's all you're tapping into, making it intriguing, making it compelling. And everybody has fascinating stories that they can put pieces together with and share them with the people who want to hear it. Joe: Yeah, that's great, I it's just that you think about it and you go and I think a lot of people feel this way, right? They're like, Josh: Nothing happened, right? Joe: My my story is not that interesting. Why should I tell it? And I don't necessarily feel that way. I've gone through a lot of iterations Josh: Right. Joe: And I have a lot of experience. And besides podcasting and our YouTube channel, you know, I run a seven figure booking agency here in Phoenix and Scottsdale. So I'm a successful entrepreneur. But again, this is the selfish thing for me is like I Josh: Yeah. Joe: Like meeting people like you and learning these kinds of things and sharing them before you. And I can help one entrepreneur out there with our show or what Josh: Yeah. Joe: You do with Cognex. That's a great thing, right? If it's just about and that's what I loved about this interview with you, is that you were very vulnerable and the way you spoke about yourself and it and it's refreshing to have someone to do that and not come and go. Oh, yeah. Well, yeah, I ran I did this and I was running these huge corporations. And then I had all this money and I figured I didn't need any more money. So I decided to start a fight or whatever. I mean, it's just it's nice to hear that you and I went sort of through the same kind of thing Josh: Mm Joe: And Josh: Hmm. Joe: It was refreshing to hear. So I appreciate you doing that. I wanted to say thank you earlier when you were doing it, but the momentum was going. But it was very, very cool that Josh: Great. Joe: You were that real about all of that stuff. So thank you. Josh: You're very welcome. Joe. Joe: So what is the cost for the August next? Josh: We have three ticket levels that you could you could explore on the site generally there between under a thousand, up to two thousand. Joe: Ok, and. Josh: Depending on how you want the experience to go. Joe: Got it and all of that up there, they click on that button and they'll have those choices there. Josh: Mm hmm. Joe: Is there a deadline? Josh: Yes, one week prior to the event, tickets, clothes, whatever, whenever you're hearing this, if it's one week prior to the very next event, tickets, clothes, because that's when we have to do the match ups and get all the information out to the attendees. Joe: What's the date and August again? Josh: August 27. Joe: Twenty seven. OK, is there anything else that I missed that you wanted to touch upon? Josh: No, you've Joe: Wow, Josh: Been thoroughly thorough. Joe: That's beautiful. OK, great. So the links that you got work for you in order for people to either contact you in regards to the hidden entrepreneur, contact you in regards to Pod Max, what's the website, you URL, all of that stuff so we can make sure and then I'll have it all in the notes anyhow. But if anybody's listening, I want to I want Josh: Mm hmm. Joe: Them to hear it. Josh: That's great. Well, the business side is Pod Max Dot CEO, and then on the personal side, which will lead you to all kinds of forks in the road that you could explore. It's Josh Carey Dotcom. Joe: Perfect. OK, well, this is been great, man, I really appreciate it. I was excited to hear about Max. I will also check out The Hidden Entrepreneur. I appreciate you coming on here and sharing this with the audience. And hopefully we'll get a bunch of people that will attend and maybe some new host and guest will come out of all of this. But I appreciate your time today, and it's very, very nice to meet you and very interesting to hear what's going on with Max. Josh: Likewise, I appreciate it greatly. Thanks so much. Joe: Thank you, man. I'll talk to you soon.

Joe and Reese talk about their first shows with Five Iron and the Insyderz, while Joe courageously battles COVID 19.Patreon: www.patreon.com/pickleandbootshopMerch: www.bonfire.com/store/the-pickle-and-boot-shop--shop/Email: thepickleandbootshop@gmail.comTwitter: @PBootshopFacebook: Pickle and Boot ShopInstagram: pickleandbootshop

Eddie and Joe Get Abducted by UFO's with Chuck Caputo! Welcome to the House of the Unusual Podcast where magic and mystery meet classic pop-culture. Tonight Eddie and Joe, along with Chauck Caputo, take a stroll through different cemeteries and talk about little green men – and UFO's! For more information and to connect with others in the community visit www.houseoftheunusual.com. You can also find us on Instagram under “houseunusual”. Like watching videos too? Then head on over to YouTube and subscribe to “Houseoftheunusual Eddie Guevara” where you can get a first-hand look at some cool collectables and some newer novelties. Please like the video and hit that subscribe button if you will. And a huge THANK YOU! From all of us at THE HOUSE OF THE UNUSUAL. LINKS: High-Techmagic.com WEBSITE: https://www.houseoftheunusual.com/ INSTAGRAM: https://www.instagram.com/houseunusual/ eBay: https://www.ebay.com/str/houseoftheunusual TWITTER: https://twitter.com/EddieGuevara2 FACEBOOK: https://www.facebook.com/Houseoftheunusualcom/ #Houseoftheunusual.com #HynoticCoin #EddieGuevara #unboxingvideos #ChuckCaputoMagic® #MichaelMezmer P.S. For looking into some relief from world's problems please check out this link: https://www.youtube.com/channel/UCdh2ny6W_6HzOzJgtn4yHDw --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/houseoftheunusual/message Support this podcast: https://anchor.fm/houseoftheunusual/support

I had an amazing discussion with Tony Whatley about working twice as hard as the next person, never giving up, building a business from scratch, selling his business for millions, working for a corporation and now his new life of helping entrepreneurs. Check out his book "Sidehustle Millionaire": https://amzn.to/3fXEwmd Also check out his Facebook group: https://www.facebook.com/365driven and his website at https://365driven.com/. This was a fascinating chat with someone who has really done it...created a business and sold it for millions. So many people act as if they've done it but rarely do you find someone who has and is willing to share their knowledge to help lift others up. Enjoy and thanks so much for listening!! Joe Tony Whatley CEO - 365Driven.com Author of: Sidehustle Millionaire Website: https://365driven.com/ Instagram: https://www.instagram.com/365driven/ Facebook: https://www.facebook.com/365driven 365Driven Faceook Group: https://www.facebook.com/groups/365driven/ LinkedIn: https://www.linkedin.com/in/tonywhatley/ YouTube: https://www.youtube.com/channel/UCrETiHfxlI0Igei04hd1KVQ Podcast Music By: Andy Galore, Album: "Out and About", Song: "Chicken & Scotch" 2014 Andy's Links: http://andygalore.com/ https://www.facebook.com/andygalorebass If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. For show notes and past guests, please visit: https://joecostelloglobal.libsyn.com Subscribe, Rate & Review: I would love if you could subscribe to the podcast and leave an honest rating & review. This will encourage other people to listen and allow us to grow as a community. The bigger we get as a community, the bigger the impact we can have on the world. Sign up for Joe's email newsletter at: https://joecostelloglobal.com/#signup For transcripts of episodes, go to: https://joecostelloglobal.lybsyn.com Follow Joe: https://linktr.ee/joecostello Transcript Joe: All right, my guest is Tony Whatley. Tony, welcome to the podcast.   Tony: Joe, good to connect and thank you for having me on the show, brother.   Joe: Yeah, man, so you and I connected on Clubhouse and there is a tremendous amount of noise on the Clubhouse, as with any platform, once it takes off and you stuck out to me because you're not one of those people that are leaning against a rented Lamborghini or sitting in a hollow like a fuselage. So and when I listen to you talk in certain rooms on clubhouse, just something attracted me to wanting to connect more with you and learn about your story. So what I like to do with all my guests, as I like to go back, I think it's important for people that become successful like you, that the people that are listening to this and who will eventually watch the YouTube video of this a few days after I release this on the platform that they understand where you came from, because I think that's always really important to know that you just weren't handed all of these things. And this just with any anybody becoming an entrepreneur, it's not an easy journey. So can you kind of bring us forward to today, but tell us where you started? I know that you got into oil and you had a regular career, quote, regular giving air quotes for the podcast listeners. So if you could take us from the beginning, it would be awesome.   Tony: Hey, thank you for the opportunity. So my life grew up lower middle class to hard, hardworking parents, blue collar careers. My mom was a cafeteria worker in the public schools for over 30 years, serving kids meals. She had a really strong heart. She loved everybody, didn't and didn't dislike anybody. Even some of the people I disliked, she was like she could find the love in everybody. Right. And my dad, Vietnam veteran U.S. Marines, and after the military, he worked in chemical refineries here in the UAE, an area the rest of his career. They're both retired now, doing well. And I just learned the value of hard work and having to learn to be grateful for what I had in the houses that I grew up in. Three houses specifically in Friendswood, Texas, is really the lowest income neighborhood in the entire city, which had affluence and also had lower middle class, lot more of the affluence. But, you know, fewer of us. And we would basically buy the crappiest house and the smallest house in the neighborhood and live in it while we flipped it for a few years, while we were restoring it, making it nicer. And eventually those small houses would become one of the nicer houses on the street. And then they would go by a little bit nicer, bigger house, because me and my sister, which we're growing just like the house sizes. And so I just thought that was a normal life. I saw that there was a affluence nearby. I could get on my bicycle and my skateboard and run around and look at these big houses that had a lot of windows on the front.   Tony: I remember being a kid and I only had one window on the front of my first house. I grew up and it was the one that was a bay window on the living room. And I would watch my sister, who was a year and a half older, get on the bus every day, and I would wave to her just like my mom would be standing in the window. And that was always my view of the house, the first house I grew up in. And I just thought that every house just had one view. So I just thought that was normal. And I remember when I became old enough to go right around and leave the neighborhood and go see what was outside, I saw all these big houses with multiple windows. And I remember thinking to myself, I wonder what the view at that window looks like. I wonder what the view at that window looks like. And I could just envision myself running through this house and like looking through the windows and seeing if was a different view. And each one, as funny as thing is, as my wife is a realtor and sometimes I'll go do some showings with her and I'll we'll be at these large houses and I'll still look out every window. Even to this day. I'll still look out every window just to see what the view is.   Joe: That's   Tony: And   Joe: Right.   Tony: So I started to catch myself doing this. Like, why am I so fascinated by what's outside? Each one is like, oh, now I remember. Now I remember.   Joe: Yeah.   Tony: So yeah, a little bit about me   Joe: Yeah,   Tony: And.   Joe: Yeah, so how did you get into so what did you did you go to college for some particular subject or degree or.   Tony: I went to college for the pursuit of the six figure paycheck. That   Joe: Let's   Tony: Was that was the only reason   Joe: Get.   Tony: Because because I turned well, my first job was McDonald's at age 15. I worked there through high school. Then I was a busser at Olive Garden. And then I became a waiter there because I was good busser. And then I went to work at a steakhouse where I was another waiter. And then I became a manager of this brewery steakhouse and Clear Lake, Texas, and. I turned 18 and it really wasn't enough money to live on just just working at the restaurant, so I actually started working in construction just like my dad and and working in Texas and fire retardant clothing with a hard hat and 95 degree temperatures. It only took me a few summers of realizing that that's not where I wanted to be. I saw these these men with collared shirts walking into air conditioned rooms on the same facility. I was like, well, what do they do? All their engineers like? Well, man, I need to figure out how to work in the air conditioning. Yes. So I just said, hey, if you've got to go get a six figure career, that's what we tell you. You could be a doctor, a lawyer or an engineer. Well, I happen to love cars. So I said, well, maybe there's something in engineering that I can learn about cars and I can maybe go get that six figure paychecks. I became a mechanical engineer and I worked full time during that whole ordeal. I paid for school myself and actually the first person and both sides of my family to go to a university. My dad was the first one in his family to to move to a house that didn't have wheels attached to it. And so it was the first one to go to university. So I really applaud him for not going back to his hometown after he got out of the military and just decided, like, I don't want to grow up there. I don't want my kids   Joe: At.   Tony: To grow up there. We're moving somewhere else. So he went where the work was and he facilitated that change. And I felt like it was my obligation to do, you know, a little bit better for him, for the work that they put in. Isn't that what we all should be striving to is trying to do a little bit more than our parents   Joe: Yeah,   Tony: Who struggled   Joe: Absolutely.   Tony: To put us in that situation? And so, you know, me getting that degree took me seven years. I was I was going to school at night time, usually between six and 10 p.m. and sleep deprived and broke and stressed out and actually had more gray hair in college than I do now. Is is strange and really a sleep and stress. You know, it really does has a lot of physiological, you know, turmoil on us. And my relationship struggled back things I just didn't have any time to dedicate to those kind of things. But, you know, I never changed majors. I never quit. I did drop some classes along the way because I struggled and my grades were suffering at the point said I didn't quit. And that was a testament to me is like, I'm going to see this through because I actually had friends that joined mechanical engineering program. Honestly, even when they tell you that when you start freshman year of school, they said only 20 percent of you are going to graduate. And then they said, OK, well, how many of you have a girlfriend or boyfriend or you're married and raise your hand? Remember that orientation freshman year? And I said, OK, well, only 10 percent of you will graduate. And they said, how many of you are working full time job to do this? And I raise my hand again, I said, well, only 10 percent of you will graduate. So I was like out of a 20 percent pool, 10 percent of that and 10 percent had really bad odds. But you   Joe: At.   Tony: Know what? I'm pretty defiant. And I said, you know, I'm going to prove them wrong. I'm going to be the one that defeats the odds. And upon graduating, it was only 12 people in my class that had graduated that that semester.   Joe: Wow, that's   Tony: And   Joe: Crazy.   Tony: I was the only one that was working full time. So I really did defeat the odds. And I thought that I wanted to go into automotive career. But automotive in Detroit just didn't pay nearly as much as oil and gas in my hometown of Houston. So I decided to just take the paychecks in Houston. And that's why I started businesses in the automotive performance arena, because I still wanted to satisfy that itch.   Joe: Right. So you ended up taking a full time job in the oil and gas world. What was that job?   Tony: Earliest was a project engineer role working for a manufacturing facility, we built subsea equipment and pay pay back then was probably 45000 base salary, you know, entry level at that time. So for context, this was around 1997, 1998, and I was getting home at four thirty in the afternoon, like most people with a 40 hour job. We started really early in the morning, but I get home at four thirty and I felt like. After going through seven years of hustle and grind and working three jobs, I was still a waiter working construction as a mechanic and said this feels like a part time job. So here I am with my big boy salary and my big boy degree feeling like, OK, I guess I'm on my journey. I'm on my early journey to go chase the American dream. And I've done it. And and I was just bored. I was   Joe: Yeah.   Tony: Bored and I would be really honest with myself. I'd look at my small apartment and, you know, I bought myself a nicer car, bought a Pontiac Trans Am when I graduated. So that that was like my reward to myself.   Joe: Uh.   Tony: And I felt like this is this isn't enough. This is not enough. And I got a lot of energy. I got a lot of time. So I actually went back and waited tables at the restaurant that I was a manager of because I had promoted one of my friends to be the manager when I left. And I called him up and say, hey, man, do you think I could just come pick up shifts and bartending and waiting? He's like, hell, yeah, dude, you're awesome. Like, come back any time. I don't even need to put you on the schedule to come pick up one. And so for me that meant seven nights a week. I just I put the apron on and people lot of the people that were still working there knew who I was. And I graduated and that's why I left. And to go, why are you back? And it's like because I'm not where I want to be. Like, I can sit home and sit on the couch and watch TV or I can come back and make an extra 150 bucks a night.   Tony: So I chose to go suck up my pride and go do that. You know, his thing is I've never I've never felt shame for doing what was necessary to get what I needed to do. And I think a lot of times people put ego or self-importance above what they need to do. And, you know, I was fine if I was cleaning the bathrooms at McDonalds, I did it the best I could find, mopping floors. That is the best I could. And even as a kid, I go back and some of my long term friends like you just never complained. You just did what was required. Like football coaches would tell you something. You just do it. I've never been the complainer because I watched my parents work so hard and we literally were living inside of a flip house the entire time, and I just know that blood, sweat and tears is not just some a cliche phrase. And I learned from my dad like, hey, you know, he's a combat vet. Like, you should see what I had to do when I was 18, son,   Joe: Right.   Tony: You know, like like suck it up,   Joe: Yep.   Tony: Go do the work. Don't complain. You have it better than a lot of people in this world. And that's the mentality I adopted as a kid. And I grew into a young adult and I still carry that with me today.   Joe: So you're at this job, you're doing part time at the restaurant. And when do you decide and is the first side hustle that you start? Is it is it less one tech? Is that what it was?   Tony: Now, actually, my first side hustle. It's going to get really nerdy, but I learned how to build electronic circuits with resistors, a little bread boards and soldering, and I was kind of geeking out on this and I learned how to design a device that you could plug into an engine harness on a on a Camaro or a Corvette or a TransAm that would fool the NOx sensors and give you about 10 horsepower. So it basically would give it a little bit more ignition time. And it was a plug and play thing. And I knew how to design it and I built it. And so I would go to RadioShack back when those were everywhere,   Joe: Yeah.   Tony: Buy all the resistors and I would buy these little circuit boards and little boxes and the wiring and I would buy the GM harnesses from the parts counter at the local Chevy dealership. And I get home and I would bust out my little kit and I would solder things and it would take me about take me about an hour to build each one of these units. And I had about thirty dollars in parts. I can sell over 75 bucks. And so it didn't scale very well, obviously, because there was only a limited market, you know, I mean, hundreds of people that maybe wanted to buy that. And I can only build two or three a night without running at a time. And so that was my first online business. I actually built a little one page landing page is   Joe: Mm   Tony: What we   Joe: Hmm.   Tony: Call it now. But it was actually that's all my capability was back then.   Joe: Yeah.   Tony: And I sold I mean, I could sell six or seven a week and it was like good beer, money or aside, money was better than waiting tables, to be honest, because I could still make the same amount of time, but I could be at home. So that allowed me to leave the restaurants. And then I started building Web pages. I taught myself how to code HTML about really simple Web pages and do graphic design with Photoshop and take some good photos and build Web pages. Because I started that. A lot of people out there, a lot of automotive performance shops and manufacturers didn't have Internet presence at that time because they didn't have a website. So it's like, well, shit, I could trade my skills for car parts. So it's like a barter system is like   Joe: Right,   Tony: I can get free car parts   Joe: Right.   Tony: Of a website. And that funded my car and my racing hobby. Right. And so I got known for building these little simple one to three page websites, which I would have to basically layout on Photoshop visually first and then slice them and make the little buttons and like re rebuild those slices into like what looked like a Web page on the. There is a whole lot harder than it is nowadays and I probably got 100 of those websites over a period of two years. And so I got known as the guy that could build car stuff websites and I would get paid or I would trade car parts. And I was hanging out on other communities at the time and they weren't being managed very well. You know, they were they're not paying their server bills. Things were getting crashed. And sometimes all the content we create would be gone. You know, after you built all this, how to articles and you're writing all the stuff that's free of user generated content. And and finally we approached the owner of that Web site and we said, hey, we see you've got advertisers. We know how much you charge because some of my friends, advertisers have built their websites like, why aren't you paying your server bill? It's like it's like three hundred dollars a month, like what's going on. And rather than take that as constructive feedback from some of his best supporters, like a group of us, he said, well, if you guys think you can do a better job, go start your own.   Joe: Mm hmm.   Tony: And it never even was a thought in my mind until he said that he challenged me again, like you don't challenge me. I'm the kind of person if you challenge me, I'm going to go do it. I'm going to prove you wrong. And so I said, well, man, I could build websites and I don't know much about servers, but I'm pretty sure I can figure out how to load some software on there into a server. That's pretty easy. If I could read a how to. And so that's what we did is like, you know, two of us started a website that was at least one tech. That was November 2001. So 20 years from now and this year. And we just started as a hobby. Dude, it's like, you know, the Set-aside Kim, it's not reliable. Let's just go start our own place to hang out. And my partner, John and I, we just thought, you know, if we can make 500 dollars a month, which is the Karno to the Trans Am I had and the Karno to the Camaro SS that he had. So that would be pretty cool to be like we would have a free car just to hang out and a place to talk about cars. And I've got a big boy job and a salary and you've got your own too. And we don't need this and it's just something we want to have fun with. And I like to illustrate that because, you know, you know, shocker.   Tony: Yeah. That thing went on to earn hundreds of thousands of dollars a year in profit. And we sold it for millions in 2007, but was never intended to make millions of dollars. You know, a lot of people are like, oh, did you were you a visionary? And could you stop this? And it's like, no, we just wanted to make five hundred dollars a month. But the main difference, why we became the number one in the category and why we really dominated that entire automotive form seemy we we set so many bars and taught those other forums and the BMW sectors and the the Porsche sectors, we taught them how to monetize the audience. We, we taught them how to build a strong community and attract advertising revenue. So I had clients like Chevrolet and Cadillac and Goodyear and big name brands that were paying me to advertise on my website. So the main difference is that we treated it like a business. What started as a hobby, we started seeing real dollars come in and within within six months we're making 10000 dollars profit a month and we're like, whoa, I think we need to go get one of those. What are they called an LLC or I think we need to go do that. And I think we may need to create a separate bank account instead of just paying ourselves   Joe: Mm   Tony: Like in   Joe: Hmm.   Tony: Our personal account, like. So I love to share that because I want people understand that you don't have to have all the answers. You don't have to be the best entrepreneur ever. You don't have to overdose on YouTube and podcasts and reading books and attending seminars. You've got to just start you just   Joe: Yeah.   Tony: Got to start and you're going to improve with time.   Joe: Yeah, so the important things I want to touch upon about this before we leave the subject about Ellis one tech is how did you get the advertisers? Did you actually one of you go out as a salesperson, whether it was phone calls or in person, or did they actually care about you and come to you and say, hey, we heard about your site, we want to advertise.   Tony: And this is a little bit going back to we hear about personal branding all the time, right? Nowadays, it's   Joe: You   Tony: Like   Joe: Know.   Tony: The buzz, personal branding. You've got to build a personal brand. Well, I was already doing that, and so was he, because we were active contributors to an existing community. So to put that in today's context, we have Facebook groups, you've got online communities. Go join those communities and actually be a contributing, valuable member. That's always helping people by answering their questions and giving encouragement and giving advice and sharing your resources and sharing your network. And then you start to build that personal brand of being someone that creates value rather than asking for all the stuff. And whenever it comes time for you to go launch your own community or write a book or launch a podcast or whatever, that's your side of the fence. Guess what? You're going to have a really strong group of supporters of, you know what, this person I like them because they're always helping and they've always never asked me for anything. So here's the thing they're finally asking me for. I'm going to go support that. And that's the way it worked. And I didn't understand that. It's just my nature to be that person. I'm the person that I follow on social media or a forum or anything that I'm spending time on. If I see somebody ask a question that I know the answer to, I'm not going to be. The person goes, well, you know what? Somebody else can answer that because I don't have time or I'm just super important. And   Joe: Mm hmm.   Tony: Oh, that's too trivial of a question for me to answer. I'll let some beginner answer that one for them. Know, guys, if I'm scrolling and I actually see someone that needs help, I respond. If I have the time, I respond and and it takes me a few seconds. But those few seconds of me investing into that pay dividends. If there's a few seconds here, a few seconds or a few seconds there, and people start to see because what you don't understand is on a social community, especially on the Internet, is that thousand people will see that response over a period of time. Let's say you're in a Facebook group and somebody asks a really good question and you happen to have the answer, even if you think it's trivial or a beginner. But you answer it, thousands of people will see that exchange of information. They will see who asked the question, they will see who answered the question. And if they start to see this pattern showing up over and over, hey, Tony is always helping people. He's always answering questions. You don't think that's a building you some kind of a personal brand capital that you'll be able to use later on if needed, because you may never deploy that, but if needed, it's going to be there for you. So, you know, that was how we built the advertisers because we were helping the manufacturers on other sites by answering some of the technical questions.   Tony: I would buy those parts. I would install those parts. I knew how to. I would give the good and the bad of it and do a little review of those things. And we just answered questions on Web sites. And when it came time to go launch our own website, we were such contributors that they're like, you know, we're going to go see what they're doing, what's what's that's about. And we'd already established relationships with people who are willing to advertise that we actually had ten advertisers in the first week. And I was not the cold caller. My partner, John, he owned a recruiting, a technical recruiting agency, and he loved to call people on the phone. I was like, that is not me. I will build the websites. I will create the graphics, I will set up the servers. I will run things at a technical level like an engineer. And I'm a project manager by trade. By that point is like, oh, I'll plan things out and execute. And he was the one I was going to make the calls. I was OK emailing, but I still even to this day, I don't like making cold calls. And I don't I just don't.   Joe: All right, so the timeline now is you're doing your day job project, managing in the oil and gas arena, and you have this website with your friend and you are selling advertising, you're building. And it's basically if it if it looked the way it did, then that it does now. It's literally a forum that you guys built. But   Tony: Yes.   Joe: Now it's it's probably expanded. Where I see it has the marketplace and it has all these other pieces of it that's helping to build that whole infrastructure on that site.   Tony: Yeah, definitely, we we had access to all the activity logs of the forms that we created so we could see the response of the individual categories that we put in the community and the classified section. We were actually one of the first ones to do a class of five sections in a forum and an automotive forum, especially because we realized that hotrods have used parts to sell and they always want to upgrade or they're looking for a better this and that. So we put this classified in there so people can list their used parts, not new parts, because if they want to sell new parts, they need to be an advertiser. But the used parts, we're fine. And we saw that that really increased the the longevity of their visits by about 40 percent. And just give you guys a context of how busy this site was. On average, we had about 100000 unique visitors per day.   Joe: Same.   Tony: So. So if you're thinking about a speed shop or a car dealership or anything like that, imagine with a hundred thousand people walking through your front door every single day and spending an average of about 20 minutes, looks like that's how we were able to generate the advertising revenue because we had the data logs, we had the Google analytics and we said, hey, what are you guys spending on magazines and television ads? And they go, We're spending 5000 for a half page ad. And this automotive magazine, OK, cool that the automotive magazine has a circulation of about 250 copp, 250000 copies per month. We see that in two and a half days. And we're going to charge you 10 percent of what they charge. And they were like, whoa, like this is a no brainer. And said, even better, you don't have to give us content 30 days in advance ahead of publication because there's that waiting period for publishers to print magazines   Joe: Yeah.   Tony: And they have to have the content editors and make it all look pretty and put it all in the pages and number of the pages. And I said, so if you wanted to do and unveil of a product, you could actually show up that day and your representatives could log in with their account and post a video or something that they've created that day. And you could get real time feedback from the people who see it and give you questions and maybe even pull out their credit card. So, you know, forums and things like the things I created, you know, we were really were the the commercial demise of magazines in that regard. And we've seen the magazines, the publications struggle. But here's the thing. As much as I love magazines and I was a contributing editor for most of the automotive magazines for over a decade, what they failed to do was adapt. They had the brand name, they had the readership, but they were like, you know, we are super important and we're the media and we are magazines and nobody's ever going to replace magazines. And we're just super awesome in that forum stuff. That's just a waste of time Internet fad. And really, this is the kind of conversations that we would have with these publishers, say, hey, we're trying to partner up with you. How about we build out your forum and you've got the audience base? You could start mentioning it in your magazines and, you know, get them to drive to the forum and we can help you monetize that. And they're like, oh, no, we're not interested in that. Our business model is public catering and our ad rates are much higher than yours. So we make a lot more revenue than you and guys like me put them out of business. Guys like me sold my brands for millions of dollars when they went bankrupt. So that's a good lesson and adaptability and understand that you have to go where technology's telling you to go.   Joe: And same with the newspapers, right? They didn't move   Tony: Oh,   Joe: Quick   Tony: Yeah.   Joe: Enough. Same thing. Yeah,   Tony: They have the audience   Joe: I   Tony: And   Joe: Know.   Tony: They don't use it.   Joe: It's crazy.   Tony: The   Joe: Ok,   Tony: Men had it.   Joe: So I don't want to harp on this subject too long, but I want to make sure that the audience understands the the exit route and how that happened out of this. And so still, at this point, you still have a dual career, right? You're still working and you still have this website. It wasn't like this Web site took off so much that you decided that, OK, I'm not doing the day job anymore.   Tony: Now, that's one of the things people ask me is why didn't you quit your job? You know, when we were really the last two years that we're on this website, we're making about hundred thousand a year profit and. People are like, well, why don't you quit because at that point, my job was probably making 150, 175 range and I said, well, I also work offshore. I did a lot of offshore construction. So sometimes I was gone 28 days, sometimes with Internet, sometimes without. And so me being a project manager and engineer, I was very well adept at writing processes and procedures and systems that other people could follow. That's what I did for a career. And I said, I don't need to fire myself. So how can I create processes and systems to be able to hand these to other people that can do these in my absence? Because I don't can't guarantee if I'm going to be there or not. And so that's what I did, is we started to build a team at about 75 people on the team and we paid them in perks and free car parts and sponsorships and sometimes, you know, ten, ninety nine dollars just to do certain tasks. And that's what I did, is I fired myself. And what that did is allowed me to use my website as a consumer now. So I get to be at the same ground level and see what the problems were and what we could improve on and how we can add more features to attract more eyeballs and more time on screen.   Tony: And a lot of the things that Facebook and Instagram do nowadays, we were doing a long time ago. We just had to do it manually versus, you know, with A.I. So that's what we do, is we try to stay focused on how can we increase engagement, how to increase eyeballs, how to increase time on screen, and what was the hot topics and what are the things that we can do to create content that was going to keep them coming back as the value proposition that needed exist for them to be entertained or get some information. And there's a reason my website is still existing and I sold it. And still it is still the number one General Motors website to this day. It's been 20 years. But the thing is that I didn't quit the job because I didn't need to. And it goes back to that scarcity mindset that I grew up with, that if I can work the career and make, you know, 150000 plus like, why would I quit that? Because, one, we were the top of the market share. We're number one. And they're always trying to people trying to take us down or literally hundreds of copies of our website, always trying to take us down. But we are way ahead of these people. Right. And so I had the market share me working one hour a day versus eight hours. There was not going to ATX my revenue. It wasn't going to increase revenue at all. I had the market share.   Joe: Mm hmm.   Tony: So the hours versus multiplication just wasn't there. Right. I was realistic about that. I could have been lazy and played PlayStation at that time or Xbox 360 and built cars and done nothing but. But why would I do that? Is like in I wasn't where I wanted to be at the time, so I was OK stacking money, working to career that also I had to struggle to get that engineering degree. And for a long time I felt like I didn't want to waste that effort. You know, I built it. I spent this time and investment and the hardship I explained earlier and I said, you know what? I don't want to waste my degree. I was pursuing the corporate executive path in oil and gas eventually. So I was very good at my career and I was very good at entrepreneurship at the same time. And I always find that was fascinating because I I saw my entrepreneur friends on one side of the fence and I saw my employee friends on the other side of the fence. And the mindsets are completely different between the two. And I would try to cross over. So I was what you would call an intrapreneur, someone who's an entrepreneur that works within a corporation to try to always enhance, improve, evolve. And I was always met with resistance, especially the larger the company names game. I was working for major oil companies in my later career. I mean, I left in 2015 and it was always like, hey, if it isn't broke, don't fix it. You know, this is the way we've always done it. Like all these things that   Joe: Mm   Tony: Make   Joe: Hmm.   Tony: Corporations collapse.   Joe: Same old thing, yeah.   Tony: Same thing over and over and over. And it drove me nuts. And but yeah, that's that's why I never quit, man. I was good at doing both.   Joe: Ok, so how did you how did the approach happen to buy the website?   Tony: And that's a funny one, because at the time, very few people understood the amount of volume and dollars that was coming through a business model like that, because they just thought, oh, it's a cool car side. People are hanging around and making, you know, talking about cars. They're probably making, you know, 50000 a year doing this. You know that that's probably what they're thinking.   Joe: And   Tony: Nobody   Joe: I have   Tony: Knew.   Joe: To I have to make the point that when you did this, it was hard to do what you did. It was not the drag and drop and all of   Tony: Uh.   Joe: That stuff. It was not easy because I grew up I was telling a story the other day. I used to teach companies how to use an Internet browser like   Tony: Oh, yeah,   Joe: I   Tony: You   Joe: If   Tony: Know   Joe: I'm old   Tony: You   Joe: Enough   Tony: Know,   Joe: That   Tony: We're from   Joe: The   Tony: The same era.   Joe: Well, I'm probably older than you. But anyhow, you you did this at a really hard time. And when you're talking about the you know, the construction of the site and then on top of it being smart enough to keep all of the logs and Google analytics, I mean, it's hard to use today. I can't even imagine what it was like when you were trying to pull the data out when you did it. So I just wanted to make that point. I didn't mean to interrupt you, but I think people need to understand   Tony: Now.   Joe: That this you have to put it into the context of when it happened. And it was not easy at the time that you did it.   Tony: Yeah, yeah. For context, I sold the website in 2007 and I was 34 and multimillionaire and Facebook and Instagram came out two years later.   Joe: There you go.   Tony: See, so everything that you see now, easy, like I could just do a video and   Joe: The.   Tony: I could do targeted ads and I can find all these people like we didn't have that we had we had to rely on joint ventures with media and racing events and person type events to be able to to really build the snowball of momentum.   Joe: Mm hmm.   Tony: There was no like buying targeted ads. And it's super easy nowadays. Like, really, there's the excuses nowadays for entrepreneurs to not have success is like it just makes me laugh. It's like, come on, it's never been easier. The information has never been easier to find. All the stuff is being shared nowadays, which we had to go learn ourselves the hard way. And, you know, so the approach going back to the question of the approach. So it wasn't uncommon for people to casually email us saying, hey, you think about selling your website and. We never really thought about it, to be honest, because we're doing pretty well. We didn't need to sell it and we were really taking a lot of the profits, rolling it back in the company to make it grow because we had careers. And so they would always just just out of curiosity, once someone was, hey, would you like to sell your website? We always would entertain the question. We would say, well, what do you think it's worth? Because we're curious ourselves. Like we   Joe: All   Tony: Didn't know anything about   Joe: Right.   Tony: Valuation.   Joe: All right.   Tony: Like, what do you think it's worth? Like what's your offer? And most of it would be like, you know, I was thinking like Dr. Evil. We know when he talked about the one million dollars like this and it was like it. Going to go watch that movie if you haven't. You know what I'm talking about, but they'll be like, how about a hundred thousand dollars?   Joe: Right.   Tony: Thinking like, man, we sold advertising packages for bigger than that, you know, like, do you want to buy an ad package or do you want to buy the website?   Joe: Right.   Tony: You know, and and it just shows you that they had no clue. And that probably happened a dozen times over a period of quarters. And we just kind of laughed about it like they don't know. And we're not going to tell them what we're making because it's just they just have no clue. And and this is one company came in and they their eventual buyers were a little bit different in their approach. And they said, hey, we're looking at acquiring the top level forums and each brand marquee. We've already bought this one, this one, this one and this one. And all of those brands we were well recognized with, like it was the best BMW side, the best Volkswagen site, like top level names on par with the one I'd built for General Motors. I was like, whoa, if those people sold, then maybe there's some there's something to this one. Right.   Joe: Mm hmm.   Tony: I remember having this conversation with John. And as a man, we're kind of getting long in the tooth on this. I want to go build on some different projects. I want to do something different. And, you know, what do you think? And he's like, we're both on board. Like, you know, if they make us this offer and we came up with a number. Right. And I said, if they come up to this and we can negotiate it, I think we both agree that will sell as I call. So we responded back and said we'd entertain this offer. You know, what kind of questions would you like answered? And they actually asked if they could put their Google Analytics pixel into our website so they could see for themselves if we're full of shit or not. I said, OK, no problems. I'll put it in there to help them put it in there. And then about two weeks later, they called back and they said, we're at it, have a discussion with you guys about the moving forward. And I said, OK, cool. And so their initial offer was double our number that we had come up with in our mind.   Joe: Oh, my gosh.   Tony: And we're like, oh. So we had to contain our excitement, first of all. And act like, oh, OK, well, we'll consider   Joe: Right.   Tony: That we're going to have a talk about that and we'll get back to you. And the first thing I said is like, John, we need a lawyer, we need it. We need to get an attorney. That's a good with M&A and we need to have some conversations with him on these early contracts, negotiation things. And of course, luckily, he had a good friend of his that specialize that in Chicago. And we got on the phone we talked a couple of times, went through some details of the preliminary offer. And he's like, so you're going to counter right? Or like, well, should we? And he's like, yeah, there are first offers, always the lowest   Joe: Mm   Tony: Offer,   Joe: Hmm.   Tony: Like, what do you want to make? And so we said, well, what about this? No, it's like worst they can say is no. And so we put that back out to them and they said, sounds good to us. And   Joe: Wow.   Tony: We're like, damn it, maybe we should ask   Joe: All   Tony: For some   Joe: Right.   Tony: More. So of course, we're not going to be greedy because it was already double our number in our mind. And we sold them and then they said yes, and we're so cool. We went down that road and it was about a better one year due diligence phase of going through all the accounting and understanding, all the systems and processes in place and negotiating the contract and the details. And that was a really, I would say, a semi stressful situation,   Joe: Yeah,   Tony: Because   Joe: I can imagine.   Tony: Even though that the millions of dollars is looking in your mind, you don't really think it's real. Actually, because I actually interviewed somebody on my show yesterday. It sold a nine figure exit and he and I had very similar, even though he was a whole different range of the money. I made very similar psychological things going through your mind because it seems fake until you see it in your actual bank account.   Joe: Yep.   Tony: And even when you initially see it in your bank account, it still feels a little fake until you, like, spend it a little bit, you're like it's real, OK, they're not going to call me back and say, oh, we made a mistake. We need to have our money back. Right.   Joe: All right.   Tony: So does these weird things that we go through the exit companies and only one percent of businesses actually sell. And to hear this kind of experience is very rare. But I wanted to be really transparent and show people that because it's a it's very intrusive to go through that your books better be damn right. If you think you can lie about things that your company is doing or not doing, you're going to get discovered during that because lawyers get involved and they're digging through all kinds of stuff. I mean, they're literally looking for ways to devalue your company and you're looking for ways to add value to your company during that one year process. So you just got to be transparent about things and keep your books in order. That's the main thing. And learn how to build valuation in your companies. And it just turns out we were just doing everything right. We had the recurring revenue business model. We had presold ads. We were cash flow positive. We had proven database of, you know, information of users and their emails and our names, which increased valuation based on customer acquisition cost. It would cost them to go find those people in the same market. So we had a lot of things that were checking the boxes. And it was also a tech platform with a really strong brand, which also increased valuation. So we just did everything the right way. And the reason we did that is because we just did things like business. Again, it wasn't a hobby to us.   Joe: Yep, so you get to the final stage, it gets sold, they buy it, you sell it, you're still working. How long did you stay at your job once you exited this company?   Tony: Another eight more.   Joe: Eight more years.   Tony: Eight more years.   Joe: Wow,   Tony: Yeah,   Joe: That was   Tony: I   Joe: Not the   Tony: Actually   Joe: Answer   Tony: Had   Joe: I expected.   Tony: I had spin offs, I had verticals that I created from that acquisition, I had a retail company selling wheels for cars because, one, we didn't have an advertiser that was selling wheels. And I was referring a lot of business out the door. And I said, you meant I could just do the buying and get another LLC and create my own wheel company and sell the wheels. And, you know, that became a seven figure business on its own. And when the website came up for sale, I said, do you guys want the retail side? Or like, oh, now we just want the data. We want the assets. We don't want anything to do with retail. They're a marketing house.   Joe: Yes.   Tony: I was like, so I could just create another LLC and keep this business to myself. And that's and so I did. So I still had a seven figure business even after that. That was part time that I enjoyed that kept me in the industry, kept me relevant, kept me engaged in cars. And so but I was also in that pursuit of becoming an executive with an oil and gas. That was my my goal. And I was really good at navigating that. And I made it towards making about 250000 a year in salary. And and near the end of that, I started to realize that the oil industry just doesn't treat people as good as they should. And I started to have to be that person that had to make tough decisions on employing certain people. And even though they were high performers and I got to see a lot of shady things in H.R., the things that are unwritten that we always hear about, like ageism and like cutting people before their pension fully   Joe: Oh,   Tony: Hits   Joe: Man.   Tony: Because, you know, it's a it's a it's a it's a financial decision. It's not personal. And I get to see this multiple times. And it started to impact me. And it's like, you know, I don't want to support another industry that does not support people, that we're we're basically disposable. And when I was young and disposable and making less money, it was very easy to find me a replacement job because I was it was inexpensive and unexperienced as I started to make, you know, multiple six figures. And in my 40s, if I were getting laid off, it was typically a six to eight month sitting on the bench waiting for the next bus to come around type scenario. And a lot of times I was having to fire myself and put people in my my desk that was ten years younger than me and 100000. I was less income than made just to keep the bench warm. For me to return at the market turned around. I was like, I don't like being in this situation. And so, you know, I took a near-death experience for me, racing cars to finally realize, like, I don't want to go back to that and I need to go create more impact in the world. And that's what I did, is I decided I need to go teach people what I have passions for. And one was cars, which I built a lot of success in cars. The other thing has always been entrepreneurship. And so I said, OK, that's how I'm going to best impact this world, is teach people business and confidence around being an entrepreneur. And that's what I've been doing since 2017. It took me two years, even after leaving my job, to think about what I really wanted to do. You know, was it was it a nonprofit, wasn't a philanthropy? What is it that I wanted to do? And for me, I just love to be a teacher, so that's why I do what I do now.   Joe: So do you. I've thought about this question a lot in regards to you, if this if the site didn't do what it did and you didn't sell it and make that kind of money. Have you ever thought about where you would be today?   Tony: Yeah, I would still be working in the oil and gas industry for sure.   Joe: So   Tony: For sure.   Joe: With viewers, listeners and viewers that will hear this. What would you say to them if they were to say, well, he I mean, you did the work, it wasn't like you got lucky, but you got lucky in the sense that someone wanted to buy it. Right. I mean, and and   Tony: Yeah, it wasn't for sale,   Joe: Right.   Tony: So you're right.   Joe: So someone saying, well, what's the chances of that happening to me? Or how do I if that doesn't happen, then I do have to just continue on the path that I'm on. So what would you say to them about not getting a lucky break like that? How do you create that break for yourself to to then become this entrepreneur and service the world and do good things?   Tony: I mean, honestly. My book, Side Hustle Millionaire, teaches people how to take the ideas for businesses and create reality out of those, because I was always ask, hey, what do you think about this business idea and what do you think about this? And the thing is that too many people take pride in having ideas. They think that there's their super smart. They think they're genius because they have this idea. And, you know, you and I both know that thousands of people die every single day with brilliant ideas and take them to the grave that were never materialized. And so ideas really aren't worth anything until you take any actions and see some results from those. So don't give yourself too much credit if you're listening to this or watching this, if you've got an idea, unless you try it and it's OK to fail, sometimes failing is actually the best lessons. But for people who are employed when you're all your bills are paid, you need to start thinking about what the number is and the number is what is the bare necessities. You need to be able to sustain your lifestyle or even downgrade your lifestyle.   Tony: Let's be honest, because a lot of times people live above their means. What is the number? And I'm thinking a dollar number. What is the actual number like? Take your rent or your mortgage, your car, note your insurance, your food, your utilities, and put them on a spreadsheet and go, this is the number. And if it's 2000 or 3000 or 10000, whatever that number is, you need to have that number in your mind. Because once you start to make a profit in your side business that meets or exceeds that number, you need to really force yourself into a decision moment. Like you need to know that number is so important to know that number, because a lot of times we find that side hustlers and people that do things on the side will exceed that number, but never force themselves into decision mode. Because the question that you have to have in this decision is, should I just drop my career and go full time with this? And I have two reasons to do that. Right. Like you heard me give examples of why I didn't leave because it wouldn't have increased my income   Joe: At.   Tony: Like I was the number one in the category. I had all the market share. The extra hours would not have translated to extra dollars. It made no sense for me to leave. Now, if you do have a company and you realize that, hey, if I can contribute eight extra hours, maybe nine hours, if you have a commute to go to work, if I can commit nine extra hours a day to this business, what are the numbers look like? Does it scale? Does it make a higher profit? Because I'm already at the number I could actually leave right now. I actually have a parachute on my back that I could deploy that it's going to replace my salary already. So why am I staying here? And if the answer is like, yeah, extra hours will increase the business, it will also increase your freedom and your confidence. And most people really don't understand the confidence that entrepreneurship brings because I've never experienced that. There's something beautiful about commuting to your coffeemaker and walking to your office and you're in your own house, in your pajamas   Joe: Aymen.   Tony: And and waking up like you fire up the email, you go, Oh, I made three thousand dollars last night while I was asleep. I mean, it just sounds so unrealistic. But the reality is, is realistic realistically, when you start to surround yourself with people who are doing it and who could teach you how to do that, your eyes just start to open up and you go, wow, I remember thinking, eighty five dollars an hour at work was like a lot of money because that's close to two hundred thousand dollars salary. You know, I remember negotiating like they wanted to give me eighty, eighty dollars an hour and I was like, I want nineteen. OK, how about we meet in the middle eighty five. I mean I was at 180, 200 range. If you do the if you do the math. And the thing is, is there's this perception that multiple six figures is a lot of money and corporate and it is because I get it, the average income in the United States is 67000 a year. Some people will never make 100000 hours. It's sad to me because I can make that in a weekend now.   Tony: And had you asked me twenty years ago if that was possible with a laugh, it's like there's no way you can make a hundred thousand dollars in a week. And that just sounds stupid, like you're dreaming. You get rich quick, you join some kind of network marketing or whatever, like it's bullcrap, Tony. But now I've done it a couple of times, like why did I ever have these limitations on income and why did that exist? And you start to think about where that comes from. It's because of your supervisors, from your parents is from your teacher, your professors. They're telling you what you they think you're worth based on what the market will bear. Oh, you're a mechanical engineer. Well, you can make one hundred fifty thousand dollars if you work twenty years. So, OK, so your self-worth becomes well, I can make one hundred and fifty thousand dollars by the time I'm sixty, and maybe they'll give a bonus to me and my last five years as an attaboy and I'll get a Rolex. And   Joe: Right.   Tony: Why the hell we give Rolex is to people that are retiring. Like what do they need to be on time anymore.   Joe: Exactly.   Tony: Like thank you. What, why don't you give me the Rolex when I'm twenty, so I'm always on time. Right. So a lot of weird things. They were created in these boundaries and and so people tend to define their self-worth based on a limitation of their salary. Their profession, which is really sad, is really sad.   Joe: Yeah.   Tony: And none of these limitations exist in reality. It's that there's no such thing as a limitation. And when you start to hang around people that think like I do, you're going to challenge everything you believe. And it's going to be really hard to to unwind a lot of the things that were were screwed up with. But it's crazy. The reality of. It really exists.   Joe: Yeah, and this is why I do my podcast and I openly admit it to people, is it's because it's a selfish endeavor for me to be able to hang out with people like you and just virtually rub elbows. And at some point, hopefully we meet in person. But that's the goal, is to change the mindset. I watched my father just work himself to death. He literally was. I forget if it was two weeks away from retiring and had a stroke   Tony: Oh,   Joe: And   Tony: Man.   Joe: Was paralyzed on his right side. I watched him work harder than any man I ever watched. And I just I don't want to see that. I don't want to experience that. So I appreciate that. So you jumped ahead on me, which is great, because I want to know. So here's twenty seventeen. Your you decide that you're going to do you know, you're   Tony: The   Joe: Going   Tony: Coaching   Joe: To do   Tony: And the   Joe: The   Tony: The   Joe: Coaching.   Tony: Community building, yeah.   Joe: So when did you decide to write Side Hustle a Millionaire. When did you decide that. Well I have to write a book on this because that's a big endeavor. I everybody I hear that has written a book says it's probably one of the hardest things I ever had to do.   Tony: You know, the funny thing about writing the book. Side Hustle Millionaire was a idea in my mind five years before I actually wrote it. Five years, because I knew even because I was around 40 at that time and I was like, you know, I need to do something that helps more people, you know, before the Internet flex on Instagram, I was the one that would post driveway photos with 10 cars and things like that, because, one, I had some insecurity issues and self validation things that I had to work through. And I didn't ever feel like I belong with the rich people. And I had to prove that I belong with them and a whole lot of weird things that we grow up through. But besides, the point is that as I wanted to start teaching people how I got those cars, because the only people that were benefiting from that knowledge were my friends and like people I worked with people within my close proximity because one, I didn't like being on camera. I didn't like being on stage. I didn't like my recorded voice. And I had a lot of insecurities around that, too. And I became a highly successful kind of in the background, and I was fine with that. So anytime people were like, oh, you should go write a book and you could teach all the stuff, I'd be like, Oh man, but I'm so busy. You know, I've got a kid and a wife and I've got a career and I've got this retail company. And I would just make a a list of bullshit excuses of things why I wasn't really serving the purpose that I am on today.   Tony: And it was all stem based on the fear of criticism. Right. And so even when I go through this near-death experience, racing cars and deciding that I need to impact the world, I was still approaching it from a I need to make impact. But I was still being cowardly about my way of doing that, my method. And so I said, you know what, I could write a book. And that doesn't mean I have to be on a stage or a camera or radio or TV and I can just write this book and it'll be a good way that's affordable. It's portable, and I can get what's in my mind out to thousands of people. And so I decided in really November of 2017 I'm going to write a book and I validated the idea and use my social media to ask what they would want from me. And I asked them what questions they would want answered. I was really good at using my entrepreneurship, evaluating a product before I spend time on it. I did that. I applied the same principles to a book which is another product. And while I was writing the book, my editor, Mike, I was giving him a chapter at a time to review and he was like, Man, this is going to be a good book. I cannot tell because he's helped a lot of people become bestsellers and and one day he's like, they're going to want to interview.   Joe: You're like, oh, no.   Tony: Yeah, he's like because you might be on TV, radio, podcasts, and I felt that Stagefright, again, coming up was like, I'm in. But I'm kind of a daredevil anyways, and I said, you know what, this is a sign. This is this is a sign I need to go take care of this fear. So just like any other normal human with a fear or something or challenge like so just like most people with a fear of public speaking or any other challenge, they basically get on Google or they get on Syria, they ask, you know, how do we overcome this? And for the results, I said, join a Toastmasters or join a Rotary Club and hire a speaking coach. I said, OK, this is something I have to do. And and obviously, it was really, really avoiding this kind of scenario. So I joined Toastmasters. It's a it's a nonprofit that teaches public speaking and leadership. And there's local clubs all over the world and is really inexpensive. I think it was like 45 dollars for our whole six months. And I said this is like a no brainer. So I'll I'll try that. And so I said, if I'm going to go, I'm going. I'm not going to be a spectator. I'm going to make myself really uncomfortable. I want to sit in the front row and I'm going to raise my hand every meeting with, like once a week and just volunteer to do something in the front of the room and just make myself uncomfortable. And because I knew that the book was about five months out and I needed to get ahead of this. Right. So   Joe: Yeah.   Tony: So that's what I did is so I would learn a new tactic of public speaking at a meeting. And then for the next seven days, I would do videos. I would I would go on Instagram or Facebook and just practice what I was learning on public speaking to my phone and is really uncomfortable. And I did not. All those videos exist or like in May, June of 2017. And I basically just I just did them every day. And that's how I improved. And I used to be so afraid of just doing videos, I would do them in my truck. Somebody walked by in the park in like an aisle away, I would put the camera down and act like I wasn't doing any videos because I was so weird to go through that. And I would record myself like ten takes and I would finally get one. That was the best I could do at that given moment. And I would share that one. And and that's how I did better. And I did that for over a year. And now within six months of me joining Toastmasters and doing those reps and making myself uncomfortable and doing about a speech per month, I actually started competing and representing that club and the Toastmasters competitions. And I actually won and went three rounds like   Joe: Wow.   Tony: I went I was like fourth place in all of Houston, you know, after doing the club level than the area level that I went to district. And it was it was crazy. So even after winning a couple of competitions, I, I finally started realizing there might actually be something to this. Like I actually might be OK at doing this.   Joe: Mm hmm.   Tony: So it's me winning competitions to finally realized that. And like anything else that I get into, I just go all in. And to me, public speaking was the thing I needed to go get good at. And I focused on it. I studied who I thought were the best speakers. I learned from people to hire a speaking coach. And I did reps and and I actually became the president of that Toastmasters club. And I grew it to one of the largest clubs in Houston and had about 50 active members at the time. I was president for a year or so. I got to go from being transformed to transforming hundreds of people that came in and out those doors for a period of over four years of being in that organization. And and I just I've seen so many changes that most people really underestimate the the quickness you can change. And I would say for most Toastmasters, you can come in definitely afraid. And if you participate within three to six months, you'll be a completely different person. So it happens that fast. And I've seen it too many times to to argue the results. So if you're out there and you're worried about public speaking or doing videos like this or you have a fear of that, like go join, make yourself uncomfortable, do the reps and it is a skill is not a talent. When you hear someone speaking like I do now, it's not a talent. It's not something I was born with. It wasn't even a thought in my mind to be a public speaker. But I learned the tactics and the strategies of effective communication and how to use my vocal inflections and speed and volume control presence, hands. All the things that you never even think about are part of communication. You learn when you actually get coached and you actually it's a skill. It's just like learning a new language.   Joe: Yeah, and it was a real surprise to me, because I actually heard you say that you had a real fear of public speaking in it. I think it was a clubhouse room because you were giving advice to someone. And when you said that, I was like, I can't be the same person. I just, you know, I didn't understand it. And I personally think, you know, I come from the entertainment side of things. I own an entertainment booking agency here in Phoenix, probably one of the biggest ones here. So I was a performer my whole life. So it's not hard for me to necessarily do this, even though, yeah, a lot of people don't like how they look. They don't like how they're their own voice, all these things. But   Tony: Yeah.   Joe: I think you have a great voice. It's it's incredibly soothing the way that's what I liked about how you presented yourself in those rooms. It wasn't like I'm great and it wasn't like there's a lot of people that just sort of yell and they're like, you know, that's how they   Tony: I'm   Joe: Get there   Tony: Super awesome,   Joe: Exist.   Tony: And for nine hundred ninety seven dollars,   Joe: But   Tony: You can get the course that will make you a millionaire   Joe: That   Tony: And one   Joe: Is

Eddie and Joe Get HYPNOTIZED! Magician #ChuckCaputo, WELCOME Legendary Hypnotist #MichaelMezmer Eddie and Joe Get Hypnotized! Welcome to the House of the Unusual Podcast where magic and mystery meet classic pop-culture. Tonight Eddie and Joe, along with horror magician Chuck Caputo, welcome an amazing hypnotist, Michael Mezmer. So sit back and look into my eyes...you are now under our spell! For more information and to connect with others in the community visit www.houseoftheunusual.com. You can also find us on Instagram under “houseunusual”. Like watching videos too? Then head on over to YouTube and subscribe to “Houseoftheunusual Eddie Guevara” where you can get a first-hand look at some cool collectables and some newer novelties. Please like the video and hit that subscribe button if you will. And a huge THANK YOU! From all of us at THE HOUSE OF THE UNUSUAL. LINKS: A special Thanks to Michael Mezmer...Great having you on our show! www.mezmer.weebly.com www.DangerMagik.weebly.com WEBSITE: https://www.houseoftheunusual.com/ INSTAGRAM: https://www.instagram.com/houseunusual/ eBay: https://www.ebay.com/str/houseoftheunusual TWITTER: https://twitter.com/EddieGuevara2 FACEBOOK: https://www.facebook.com/Houseoftheunusualcom/ #Houseoftheunusual.com #HynoticCoin #EddieGuevara #unboxingvideos #ChuckCaputoMagic® #MichaelMezmer P.S. For looking into some relief from world's problems please check out this link: https://www.youtube.com/channel/UCdh2ny6W_6HzOzJgtn4yHDw --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/houseoftheunusual/message Support this podcast: https://anchor.fm/houseoftheunusual/support

It was a pleasure to sit down with Marty Ray from The Marty Ray Project. He shared a wealth of knowledge on how he used social media to go viral with his videos and how he continues to put in the time and effort to share his talents. You will also learn how authentic, transparent and caring he is and the love he has for his family, friends and fans. This was a blast for me and I hope you enjoy it as well. As always, that you for listening: Enjoy! Joe Marty Ray -  The Marty Ray Project The Marty Ray Project: Chats Connect with Marty on all social media platforms: @martyrayproject Podcast Music By: Andy Galore, Album: "Out and About", Song: "Chicken & Scotch" 2014 Andy's Links: http://andygalore.com/ https://www.facebook.com/andygalorebass If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. For show notes and past guests, please visit: https://joecostelloglobal.libsyn.com Subscribe, Rate & Review: I would love if you could subscribe to the podcast and leave an honest rating & review. This will encourage other people to listen and allow us to grow as a community. The bigger we get as a community, the bigger the impact we can have on the world. Sign up for Joe's email newsletter at: https://joecostelloglobal.com/#signup For transcripts of episodes, go to: https://joecostelloglobal.lybsyn.com Follow Joe: https://linktr.ee/joecostello Transcript   Joe: All right, I want to welcome my friend Marty Ray of the Marty Ray project, and he is a Nashville country artist. And I get to pick his brain not only on his entertainment and musical artistry, but I get to pick his brain about his own podcast and I get to pick his brain, even more importantly, to some of the audience members about his marketing skills because he has amassed a huge following. So, Marty, welcome. Man, I'm so glad you could do this.   Marty Ray: And I'm honored that you would have me on your show, brother.   Joe: Now, this is exciting, man, so   Marty Ray: Don't take my brain. Don't pick my brain to order. You might get down.   Joe: So I want to do a little I want to start with sort of the back story, if you can give us just, you know, how you got started. Was it the music part first? You know, whatever. You can just give us the whole thing. And then from there, I'm going to I'm going to dig in on some of these subjects so that we can really bring some some real knowledge to the audience when when they get to listen to this.   Marty Ray: Well, I always tell people I came out of the womb singing and that's the truth, I just know just always could do it if if I can do it now, I could always do it. I never learned how I mean,   Joe: Yeah.   Marty Ray: So I don't even know if I do it right. But it seems like a lot of people seem to like it. So that's good. It's good for me and they say it's good for them. So it makes me happy. As far as what came first podcast or music, you could say music came first. I started writing songs when I was 12, but as far as professionally. I did. I had a podcast back in like two thousand seven hundred three either.   Joe: Yeah, no worries,   Marty Ray: But that cut off didn't   Joe: Just   Marty Ray: Just   Joe: Just   Marty Ray: Cut   Joe: For a second,   Marty Ray: You off.   Joe: Yeah, just for a second, it's all good.   Marty Ray: The alarms man. Those alarms, I wish you could put the phone in airplane mode while you're doing things like this, but I don't think that works like it shuts the Internet off. But anyway, so I actually was doing a podcast in 2007 when nobody knew what podcasts were. They got no respect. It was so hard to get actual guests to come on the show back then because. If it wasn't radio, they didn't want no part of it. So I actually named my podcast back then, Memcache Radio, so it would fool them into thinking it was your radio station.   Joe: Wow.   Marty Ray: And I was I was actually successful at getting some pretty high. How to, you know, high falutin client client clients and our clients have fluting guest on. I got a very Rucker. He was one of the moment   Joe: Wow.   Marty Ray: And I was at that time, I had no fans, don't know nobody. He just he was on there, gave us some of the greatest, greatest advice I've ever gotten at the end of that podcast. And I said, what advice would you give? An artist trying to be where you're at and apply this to everything in my life and I think everybody else should do, you should just play. Don't just look at every opportunity as if it's. So it could be something big. It could be something that could change your life, you could change your career. And so that's what I do. I look at every situation and I go, even though they might be this person, that person, they might not be big yet or but who knows what tomorrow holds, you know? And I think that's how we're supposed to live, especially like me, because I'm a Christian. So I live, breathe, breathing for others. That's that's my goal in life. I try my best to not be selfish and I try to breathe for people that that are all around me, you know, like like you, Joe, I'm trying to breathe for you. So instead of because that's what Jesus told us to do. So that's kind of where my life started with a podcast and. I ended up doing a video to learn how to make music videos, so I did a music video, went and rented a camera, and the camera was a black magic cinema camera. They just they just released these cameras. And I wanted to learn how to do a professional style music video. So I wrote disparity to all about that bass, and it was all about that beard. Believe it or not, I don't know. I don't know where that came from. That's weird.   Joe: You're right.   Marty Ray: Yeah. I'm still trying to remember how I came up with the beard thing, but we'll figure it out someday.   Joe: Yeah,   Marty Ray: I don't   Joe: Exactly.   Marty Ray: Know why the beard came and now the. So then I did this video had no clue really what I was doing too much. And you could tell in the video. But I posted that video and it got two million views overnight and.   Joe: Wow.   Marty Ray: I was like, man, I got to really be consistent now because I told, you know, for years I kept saying I thought I could sing, but I was mimicking other artists. And I would I would try my best to sound just like them boys demand. Because you said a country singer. I'm really not a country singer. I know I look country, but I don't really do a whole lot of country anymore. I used to for my first album, I only did country because people told me that's what I better do because I look like a country   Joe: Mm   Marty Ray: Artist.   Joe: Hmm.   Marty Ray: So I said I will call it country. But when the blues radio stations said my album was to country and the country radio station said it was too bluesy, then I wrote a song for my next album called Too Bluesy for Country to Country for Blues. And then I just said, forget it. I'm going to do what I want to do and I'm going to release everything on the album at one time. And that's what I've been doing ever since. So I got on my last album, Mixed Emotions. I got EDM songs on there like like club club music.   Joe: Oh, wow. So it   Marty Ray: I   Joe: Must be   Marty Ray: Can see,   Joe: Yeah,   Marty Ray: You know.   Joe: Yeah, it must be just the first couple of videos that I clicked on, I just happened to click in the wrong spot or just, you know, I just.   Marty Ray: Well, you probably think, you know, I understand how mad nobody you probably clicked on a couple of songs and thought, here you see the acoustic guitar, you see a big bearded cornbread fed fellow from the south, and you go, this must be country because you might not listen to country. Right. So a lot of these people, they don't listen to country music, but they see somebody like me and they go, I guess this is country. I kind of like this man. I know. I like country. I get that a lot. I get that comment a lot, though. So I didn't know. I like country and I'm like, you still don't know if you like country, to be honest, because this ain't really country. I got nothing against country. Right. When I was growing up, I hated country when I was a boy because my parents love country. So I listen to RB and I grew up listening to the gospel like Shirley Caesar, Mahalia Jackson, Rance Allen, people like that. And then that turned into listening to RB. Still isn't the gospel today though, RB? Then it got into soul music and I got into blues music, and then at 12 years old, my mama took me to a Garth Brooks concert and I saw him live at the Pyramid Memphis, Tennessee. And I said, maybe I should give this a look. And I did. And I gave it a look. And I liked what I see, what I found. And he was because that was the that was the first time that I heard music. That was it was really telling stories like actually telling. If you listen to thunder rolls. Have you ever heard Garth Brooks?   Joe: Yeah, but I don't know well enough if you mentioned a song, I'd be like, I don't.   Marty Ray: Have you what would you listen to, what's your genre?   Joe: I listen to everything I you know, because I own a booking agency in Phoenix here, so I have to book everything across the board, so I listen to everything.   Marty Ray: Listen to everything but Garth Brooks, I got it.   Joe: No, no, no, I just want no one saw you named. I think he's amazing. I think if that's your first exposure to country music, that was a hell of a way to see it, because he's I mean, everyone   Marty Ray: It wasn't   Joe: Loves   Marty Ray: My first   Joe: Him.   Marty Ray: Exposure. It was the first time because, like I said, my parents, all my mom and my dad, but my mom, my dad was born to like Chicago and stuff, which I actually   Joe: Mm hmm.   Marty Ray: Love that   Joe: I   Marty Ray: Back   Joe: Love   Marty Ray: In   Joe: That.   Marty Ray: The day. I still love Chicago. My daughter, who was 15, is a massive Chicago fan of your favorite band. Believe   Joe: That's   Marty Ray: It or not.   Joe: Crazy. That's amazing.   Marty Ray: And I actually did a show with Bill Champlin, who   Joe: Mm hmm.   Marty Ray: Was a member of Chicago, and he's the one that wrote Hofmeyr saying, I'm sorry, I just want to stay. I'm a right directly to you. That's weird. And   Joe: No,   Marty Ray: That feel weird,   Joe: No, not at all.   Marty Ray: Even though even though when you look, I hope this power doesn't go out from his eyes. You see that. You see his lights blinking.   Joe: Oh.   Marty Ray: Anyway, I'll try to sum the story up. This has been going on for too. I'm a long winded. I'm like I'm like, oh, Pentecostal preacher. You get your rain, you got to start   Joe: Yes,   Marty Ray: Yawning or something. You   Joe: It's   Marty Ray: Got start   Joe: All   Marty Ray: Yawning   Joe: Good.   Marty Ray: And let me know. It's like I if I don't hear any Armand's,   Joe: No,   Marty Ray: I might   Joe: This   Marty Ray: Go   Joe: Is   Marty Ray: On forever.   Joe: This is perfect. That's what I like, real people, real conversation.   Marty Ray: That's all I know how to do, I call myself a conversations, I   Joe: I   Marty Ray: Don't   Joe: Love   Marty Ray: Know if   Joe: It,   Marty Ray: That's a real word, but   Joe: That's   Marty Ray: I called I   Joe: Perfect.   Marty Ray: Call myself the anyway, the question was how to get started in music. That's how it all started making videos. I made that video and. After that, I said, OK, I'm going to. I'm going to keep on, I must stay consistent because I told God, look, this is what you want me to do. I'm going to I'm going to start singing, look, putting videos out and you honor and because he honors the effort, if you if he gave you a gift, you don't bury. So I'm just going to keep on doing the same thing I've been doing, putting out videos. And he seems to keep on honoring it. So that's kind of how it's going.   Joe: That's cool, and how do you so if you're performing down in a is nationally, so I'm not even going to say I've already stepped on my toes a couple of times in this conversation of saying things that aren't necessarily true. So what's the environment in Nashville musically? Is it still very heavy country or is is there a lot of different varieties?   Marty Ray: You know what's weird is I don't play in Nashville, I'm trying to I play the people don't realize it. I'm not really a I'm not saying you, but people don't realize that I'm not a bar band. I'm not against bar band, but I could never do what they do. My hat's off to my golf buddies. That's exactly what they they've done for years. And they play those people play for four hours and go to another gig playing for hours. I can't do that. My voice wouldn't hold up to that. I sang. I only know one way to sing. Like I said, I probably don't do it right. I'm just saying from the heart. And I push notes out really hard so I can give you two hours, maybe three, if you. That's what we mainly do. Private show. So the main thing we do is private gigs and I love doing props. Doesn't have to worry about getting people to buy tickets. So   Joe: Yeah,   Marty Ray: It's really nice.   Joe: Yeah.   Marty Ray: But I do. I have done festivals and the festivals are really cool because it's a bunch of people gathering tickets. So it's just a very scary thing to. To not know what your fan base is in a collective area,   Joe: Mm hmm.   Marty Ray: If I always tell people, I say if all my fans, I got like one point three million fans across the board, if every one of my fans were local and national, I would probably never leave Nashville because I would not would actually book a show throughout the year. Once a month, it would sell out. And I would then by the end of the year, I could start over again and service the same people that were serving at the beginning of the year,   Joe: Mm hmm.   Marty Ray: You said.   Joe: Yep.   Marty Ray: But unfortunately, fortunately, I always say unfortunately, fortunately, these fans are all across the world like I got people to say, and when you come to Scotland, when you come to Ireland, when you come to Europe, when you come to Australia, you've got a big fan base here. And I don't know. I don't I think it's scary to try to book something in another country and then think so. The only way we can do it is if people pay us up front, we say it's up to you. I don't know what my fan base is, but it's up to you like I am now, though, kind of branching out. It's the first time I've ever done this in a while. Where I got to show in Tampa in March, March 11th, and it's the first time that I've ever first time I've ever seen the first time in a long time that I've actually sold tickets to a show. So I'm terrified that this time will show up and there's going to be five people there. You don't know me. And   Joe: Yeah,   Marty Ray: This place   Joe: No,   Marty Ray: Only   Joe: I know.   Marty Ray: Holds it only holds 250 people. So, you know, you just never   Joe: Yeah,   Marty Ray: Know. You   Joe: All right.   Marty Ray: Don't you don't you don't know what's going to happen. But which we're going at it, like I said. Got it. Got honors effort. And I'm to put forth the effort even if it's failing. You know, Timberline is.   Joe: Demeanor, boots.   Marty Ray: No, Timberland, the the producer.   Joe: I don't think so.   Marty Ray: Joe, I don't think you listen to everything, I think I think I think you think. You think historically I think I say what you. Let me pick out what you actually do on a daily basis right now. But look at you. Let me say I'm getting I'm definitely getting. I know you like Chicago. I know.   Joe: Yes.   Marty Ray: I know. That's probably on a regular. So I'm thinking like soft rock. Salved, rah, rah, rah, rah.   Joe: I do, I listen to everything, I mean, when I put on Aleksa, I say, but I mean, I don't all day I'm working, so I'm not listening to stuff and I'm not staying up with everything. I force Alexa to say, hey, play me. What's the latest play the latest pop station and she'll just play all these things are or whatever. But I mean, I'm I've played everything as a drummer. I've played everything I've played for Jewish weddings and bat mitzvahs and bar mitzvahs to playing a rock show at the Whiskey A go go in L.A. to playing jazz and then all the rest of the stuff. So.   Marty Ray: What do they miss? They play at a juice bar mitzvah.   Joe: Oh, man, it's just that same that same beats just like that, it's just like they're dancing. I mean, I played that beat for forty five minutes straight with a tux on and I had to peel the coat off me. It was just crazy.   Marty Ray: Wow. So   Joe: Yeah.   Marty Ray: It's like so they don't. They don't have, like, different varieties of music at this stage. It's just that it's almost like I don't know what it is, but it reminds me, when you were doing that, it reminded me of a like a   Joe: It's like a poker groove, kind   Marty Ray: Yeah,   Joe: Of.   Marty Ray: Like a polka sound   Joe: Yeah,   Marty Ray: Like a trumpet   Joe: Yep, yep, yep.   Marty Ray: And people dancing and holding and holding their arms and dancing.   Joe: Yeah,   Marty Ray: Is that kind of what it's like?   Joe: That's so during so the one I haven't done a bunch of them, but the one that I did was forty five minutes of that and it was all of the different relatives dancing. And then they lift them up on the chair and they do so literally for forty five minutes to turned around to me and said, just play this groove and do not stop till I tell you.   Marty Ray: Kylie, I hope you got paid well.   Joe: It was a struggle, just speak, but it was   Marty Ray: Man.   Joe: Called was fine, so.   Marty Ray: The funny part about bringing a Polke is my that when I. Interviewed Darius Rucker, we just talked about that one of the things we ended with, I said, so we need to write what song? Because I was right when he had ship, when he had went from Hootie   Joe: So country,   Marty Ray: And the Blowfish   Joe: Yeah,   Marty Ray: To going into country   Joe: Yeah.   Marty Ray: Music. And I said, what other one of the genres are trying to write? He said, Man, I'll do anything, man. I said, I mean, you polka we're doing a polka song together. And he laughed and said, Let's do it, man. Never did it. Matter of fact. I had Dariusz number on my phone for four years and. I tried to call it the other day out of the blue to try to get him on this new podcast   Joe: Mm hmm.   Marty Ray: In the number of change. So I was like, oh, crap.   Joe: Well,   Marty Ray: So,   Joe: That's good.   Marty Ray: Yeah.   Joe: So let's go. So twenty seven year podcast pioneer, right, you come out with one. And what was the the theme behind it? Was it it was just all musical artist.   Marty Ray: No, it was actually the same exact setup as I have now, because I love I love having interesting people on, but the interesting people usually are in time, not always, but they're usually entertainment, meaning. Any realm of entertainment that   Joe: Mm   Marty Ray: Could   Joe: Hmm.   Marty Ray: Be boxing, that could be in a that could be sports, could be wrestling, it could be comedy, it could be music, it could be active. We've got all of it on this show now that we've that we that we started work. We just had Bert Krischer on last episode. And before that it was before that it was a food review episode. We did we just me, Chris Wallace and Jared Callinan, my buddies, we love food and if you can tell or not, but I kind of like food a little bit. I know. I know I don't look like it, but I do like food. And before that it was. I don't remember who paid for that, but it's like Darryl early, so country artists that you probably know the country.   Joe: Right, so   Marty Ray: No,   Joe: So.   Marty Ray: We actually actually also have Vanilla Ice on.   Joe: Oh, I saw that now I saw that picture of you and him. Yeah, so that was cool. How was   Marty Ray: It   Joe: That   Marty Ray: Was   Joe: Interview?   Marty Ray: Very. I was great, we were already buddies, though,   Joe: Ok.   Marty Ray: Before then, so that's usually how I try to make it, even if I don't know the parts. Like if you go listen to me and Burt talk, you will think that we have known each other for a lifetime, but we really haven't. And I didn't know him other than just being a fan. And I just sent him a message. He hears where he made his mistake and I told him this a comment. I was always commenting funny things on his own, his Instagram post, and he one of them he liked and laughter and he followed me and said, That's where you made your mistake, because you followed me   Joe: Right.   Marty Ray: As when you followed me. I was already following you. So as soon as you followed me, I said, well, now he's going to see these messages. I'm partisan.   Joe: Ok.   Marty Ray: So I sent a message. I said, hey, big fan, yada, yada, yada. And it's true. And I said, I'd love to have you on my podcast because, you know, he's a he's actual podcast. That dude that do makes more money podcasting than he does doing a TV show.   Joe: Crazy.   Marty Ray: So you're talking about a pioneer and he's an actual pioneer in podcast. But anyway, so I'm sending his message. He sent the message. He goes, yeah, I'd love to. And I said, All right, well, how about this such day goes on. We're going make it happen. That's right. So we get closer to that day. And I say, how bout it? No, no response. No response, not cinema next. And then the next week I said I said, how about it? We're coming up on it. And then this just went on and it would be times when it would be a long gap of me. Every month I would   Joe: Hmm.   Marty Ray: Send him a message. I would say, hey, you should be all I love you. Let's do it. Let's make it happen. So and I and then I started getting I started going like, this is a game at this point now. And I told him, I said, this is because this went on for a year. Now, keep in mind, this went on for a whole year,   Joe: Wow.   Marty Ray: Maybe sending a message, these dams. And I started saying, this is not going to stop. Until you either say yes or no or block me or you're on my show one or the other, and I said, that's it, I'm going. I still love you regardless. But they're saying I'll stop within the next month. I was like, here's your monthly Maadi message. And every now and then he would put LML every now and then. And so eventually we finally got to he finally sent me his phone number. But what I had to do though, at the very last, I actually sent him a list of people we had had on   Joe: Mm hmm.   Marty Ray: To kind of show him NYSUT. I've had famous people on my show, like, in case you're wondering, I've had famous people, we we didn't just start we've been doing this for a while. We know what we're doing. You know, I don't think you're going to waste your time, if nothing else, to have a good time. And so that's what he sent me, his phone number. And I said I said, what's different now? Because I got a phone number. And and so it happened and it was great. But if you listen to it, anybody else, it's on the Marty Ray project charts. I should say that probably that's the name of the podcast, the motorway project. Yes.   Joe: Ok.   Marty Ray: If you listen to that, you're going to think and it's funny because he read I told him, I said read some of those messages that I sent you and he read some on the show and he read most of it. We're just busting out laughing because it was so funny thing ever, because he said most people will say, be on my show. And I say, yeah, I'd love to. And he and he I think he really would love to be able to do everybody show, but. He knows realistically that he can't there's no way he could do everything and he said that and he said, but most people, by the time he don't answer back after the first time or the second time, they start getting very, very hateful and mean.   Joe: Oh, wow.   Marty Ray: And he said he said you never did. He said after a year, he said you never got eight boys. That was always respectful and nice. And it was like still love. He said it was almost like falling in love with your neighbor. So I guess he said, I feel like I know you   Joe: That's   Marty Ray: Said to   Joe: Awesome.   Marty Ray: Me, too. It's really cool. Anyway.   Joe: Yeah, all   Marty Ray: I don't   Joe: Right.   Marty Ray: Know if I answered your question   Joe: Yeah,   Marty Ray: Or not.   Joe: And also so what happened with the first podcast, when did that actually end to go away? At some point?   Marty Ray: Yeah, because. The podcast, I don't want to do a podcast by myself, meaning what we're doing here,   Joe: Mm hmm.   Marty Ray: It's OK, it's OK for me to be a guest, but me personally, for instance, if there comes a time. I just enjoyed bantering with a friend   Joe: Sure.   Marty Ray: And not having the full load on me of the podcast of getting the guest book in   Joe: The.   Marty Ray: The guest and doing this and that. So back then, that was kind of the same way I had I went through I went through three co-host on that show, and I was the one putting up all the money. I'm the one putting up all the I'm the one actually getting the guest and they're not really helping. But I'm thinking if we can get a little bit of momentum going, they'll they'll start to see this is a very viable thing to do and they'll start picking up some of the load. Never happened. They they all kept quitting or not showing up. And I was actually for four for coast. And after the fourth one by the fourth one, I already did that all about the beard video.   Joe: Mm   Marty Ray: And   Joe: Hmm.   Marty Ray: I started progressing. And music stars like forget them, like I was trying to help them out, not just myself, but trying to help them out, to bring them up with me. We could have made something great, I believe, if we would if I would have kept doing that podcast, I'd be one of the biggest podcast in the world today. I do believe that.   Joe: Yeah,   Marty Ray: No question about   Joe: I mean,   Marty Ray: It.   Joe: Based on when you started, if you mean it's all about consistency, right? If you   Marty Ray: A.   Joe: Had kept that going, you totally would have been.   Marty Ray: I have no doubt in my mind, but, you know, God had other plans because had I had that podcast blew up. That's all I would have done, I would not have probably never would have pushed music too hard, to be honest,   Joe: Mm hmm.   Marty Ray: Because my dream, even from childhood, my dream has always been. To have my own talk show. You know, maybe like a radio, like Howard Stern type   Joe: Yeah,   Marty Ray: Talk show,   Joe: Yeah.   Marty Ray: And so I said, if I know for a fact, I said because God knows better than we do. He knew that if if I if that would have blew up, I would have just said, forget music. That's too hard. That's just too hard.   Joe: That's interesting,   Marty Ray: That's a.   Joe: I hear you.   Marty Ray: Yeah.   Joe: Yeah, well, so OK, so when did that podcast end about   Marty Ray: I said, I'm horrible at times   Joe: Was   Marty Ray: And   Joe: It right when   Marty Ray: Tamla.   Joe: That video hit?   Marty Ray: No, I think we still went. Maybe a couple of months after that, but at that point, I was I was literally trying to carry the load of the podcast and be consistent in making music videos. So I just said. Nobody, because nobody cared like me, nobody had the same drive or passion about the podcast that I did, so I was like, man, this is just crazy. I'm trying I can't do all this by myself. And so I believe it's about a couple of months after my like. I don't know the exact dates. Might not have to be honest, we I'm so bad with dates.   Joe: Ok.   Marty Ray: I know that. It might not even have been I might not even had the two million video yet, but I might have had because it all started on Facebook, not YouTube, like you can't even go back in the timeline of Facebook, YouTube and go,   Joe: A.   Marty Ray: Ok, look at this date and figure it out. Because if you look at the date when Ice Ice Baby was posted on YouTube, it was actually posted to my actual Facebook profile, my personal profile, because that's all I had at the time   Joe: All right.   Marty Ray: When I was making these videos because they were getting so they were having success on my personal not not a page, not anything else. And so that's where it actually first went viral, that both both videos went viral. Their first. Did I lose you?   Joe: Yes, for a second target.   Marty Ray: Did you still have audio?   Joe: Yep.   Marty Ray: Ok. Anyway, so, yeah, but a. So I was actually pushing everything from my personal Facebook profile, so I don't know the exact date, but I think the show actually ran for about a year and a half, I believe. And then and then I called it quits, so.   Joe: Ok, so then so you have this video and this video you say got over two million views.   Marty Ray: In a day, yeah, we   Joe: In   Marty Ray: Posted   Joe: A day.   Marty Ray: It, I posted it. That morning, just just a random post like any other thank you, don't you don't think about what's the best time to post,   Joe: Mm   Marty Ray: What's   Joe: Hmm.   Marty Ray: The best strategy here? You don't think about any of that back when you first start and you just like, hey, I got this simple post you don't understand. Algorithm's probably never heard the word of the enemy. So you just post a video like I did and I posted it and it's like a set it and forget it like an infomercial right now, just opposing it. And my buddy went to Nashville because at the time I didn't live in Nashville. I lived in Memphis and we drove to Nashville. He was doing an acting audition and. We got all the way down to Nashville. He did his audition. We're headed back. He starts getting all these text and people are saying, and I've seen you in that video, it's crazy, that video. He goes, oh, OK, cool. You know, thinking   Joe: Right.   Marty Ray: That   Joe: Sure.   Marty Ray: Thinking that is because those are those are people that know him. And he was like, when I talk to them a long time ago, that type of thing. And that's where he should. And so eventually after a few texts, he he went Facebook, a lot of the videos, brochures, videos that this video is over a million views there. And I said to what?   Joe: It's   Marty Ray: A   Joe: Crazy.   Marty Ray: Million views and then I pulled it up. I pulled it up and I said, oh, wow, this is crazy. So then I text my buddy Jared who? Who does filming with me? He didn't do that video. I don't want to put that evil on him because he was definitely. Way more prolific at it than me at that time, way before me, and while now I can do a pretty good video by myself, like I just released a music video for my new single that I released in the last year for the new album called Picture. And I did that whole thing, directed it, wrote it and did the whole thing myself. It might not be the best in the world, but it's better than the most, you know.   Joe: Yeah, no cold.   Marty Ray: So anyway, I called Jared, I said, hey, man, you look at the video. I said, you need to check it out, I said it's over a million views. He goes, he goes really? And he went and looked and he couldn't find it. And I sent him a link. He goes, Wow. That's incredible. That is nuts, and I said I said, well, we made it. We made it, and at that point, you don't you have no clue what's coming from a viral video, you   Joe: Mm   Marty Ray: Don't know.   Joe: Hmm. Right.   Marty Ray: And I didn't really make it from that video, but that was a star.   Joe: Sure.   Marty Ray: You can have a viral video right now and not. Never, never yield any kind of profit from it or anything like that, you know, but it's what you do after that viral video that makes you profit Bishop Marketing. Well, that's that's a marketing tip for anybody listening. Don't don't focus on your own. Your first viral video focus on the plan after that first viral video, because that viral video, if you stay consistent and you're getting better and better, it will come no matter what it will come. I've had it happen many, many times and it's just from me being consistent. It's not because anything that any song that I put out or any video that I put out is any better. It's just because it hit at the right time, in the right way. And it was what did I do that every time a video goes viral, you have to have a plan to capitalize on that wave because that wave is going to be like here and it's going to come down.   Joe: Mm   Marty Ray: It   Joe: Hmm.   Marty Ray: Happens   Joe: Yeah.   Marty Ray: All the time. So anyway, so that was kind of where it all began. Right, there was that video and then I was trying to be consistent, so I'm sure you want to talk about the anelli sort of kind of some of what how that happened. So then I was posting videos, try to be consistent. And then I missed two weeks of posting on. This was still on my list, was still on my original Facebook profile.   Joe: Not even   Marty Ray: Now,   Joe: On YouTube   Marty Ray: This time   Joe: Yet.   Marty Ray: I. Not even. I mean, I   Joe: That's   Marty Ray: Don't even remember   Joe: Crazy,   Marty Ray: If I had the YouTube set up yet,   Joe: That's   Marty Ray: I   Joe: Even.   Marty Ray: Don't know if I had it set up yet,   Joe: Yeah,   Marty Ray: But.   Joe: That's.   Marty Ray: I think I might have set the channel up after the all about that beard. I really do. I think I might have done it, but I didn't post anything there besides some old concert videos originally. I believe that's what happened. And that was that was a little while after because I didn't even think about it. I don't know why, but I thought, well. And I'm I'm I'm trying to do this on Facebook, this is where it's at right now. That's   Joe: Hmm.   Marty Ray: Where I was like I was under the nails. I was like Facebook personal profile. These are all hit. They all had every video I posted seemed to have had tens of thousands of views, which was crazy to me at the time. And I was like, this is great. I got I got a two man view video, two million plus video, and I got some one hundred thousand somewhere. Two hundred. Some ten, some twenty. It was it was a good it was a good time. And then I didn't even realize   Joe: You.   Marty Ray: I had set up a Facebook page Martinrea project and I didn't have to check it, though. I never checked it, didn't realize that because like I said, everything was happening on the personal.   Joe: Mm hmm.   Marty Ray: And when I posted that it was three o'clock in the morning and I hadn't been consistent and I made a post with the Vanilla Ice Accoustic. And I said in that post, I said. Listen, I'm sorry I missed a couple of weeks. I don't know if anybody Zoom care about this or not, but here's the way I've been doing. Ice, ice, baby. I'll be all like it if you do. Great, if you know there'll be another one soon. There's kind of like that. And it was kind of a throwaway video. And that's another that's another testament to just put every idea out there, because you never know which one is going to be the one that put you on stage with Vanilla Ice. Right.   Joe: Yeah,   Marty Ray: That's what's great. You   Joe: Right.   Marty Ray: Never know. And Vanilla Ice can be anything for anybody. I don't have to be literally Vanilla Ice, but opposed to that. And that video went bananas when it went next level. So then after that video posted, were people going and subscribing to my YouTube channel, like in my Facebook page by the masses because they took that. And so then after a while after Bam Margera, he posted it, world star, hip hop posted it. It got posted all over, all over the Internet, all over social media and moderate project for a while was everywhere. I was trending on on iTunes, like number two on iTunes, trending right below some. This has happened twice, actually trending right below as independent artists. Nobody, nobody behind you, nobody helping you besides God and your fans trending number two on our terms. And I screenshot of that because while for them it might be that it happens every now and then when they when that label gives a good push, got nobody pushing me but myself and   Joe: Mm hmm.   Marty Ray: Like I said, and got in my face. So that's it. So it was like, any time that happens for me, it's a real treasure. So it's a real treasure. It's almost like winning a Grammy for me   Joe: Yes,   Marty Ray: Because   Joe: Sure.   Marty Ray: I look at that. But anyway, so that got that video has hundred. Well over one hundred plus million views on Facebook. Yeah, if you   Joe: Is.   Marty Ray: Add every every video together, everyone, if you can find them, all people are still still in that video opposing it and going viral and building their own channels when their own page is off of that video   Joe: Mm hmm.   Marty Ray: And some of them don't even tag me.   Joe: Yeah,   Marty Ray: So   Joe: That's   Marty Ray: And I hate that crap.   Joe: Yeah.   Marty Ray: Yeah, someone don't tag me.   Joe: Yeah, that's not right,   Marty Ray: I dropped   Joe: So   Marty Ray: My ears out.   Joe: It's all right, so I have a question to sort out, just the sort of create the foundation of who is Martinrea today. What does Martinrea doing day in and day out? What is you what is your main focus? You know, because then I still want to talk about the marketing stuff. And then I want to also let you talk a little bit more about the podcast if you want. But I also, you know, so it's it's it's still those three things. But I want to know, like, who are you today? What is your main focus? And then we can branch off to talk about what you're doing on that podcast and then what you're still doing marketing wise with, you know, whatever you're posting and then what you're musically trying to do. What are your goals for that?   Marty Ray: Well, today, I do the same thing that I've always done at any any opportunity that comes along. Entertaining and I'm will tell you a lot of times this actually happened recently. A lot of times they pay off and it's there's a scripture that lives that used to live on my phone, my, my, my, my wallpaper or whatever, lock screen wallpaper, whatever it's called. And it was it says a man's gift making room for him and bring it to him before. Great man. That's literally my life. I promise you that there's no secret that I have other than putting forth the effort and continually making sure that even if I get behind a little that I'm going to steal, I'm not going to give up. I'm never going to quit. Because I think the only difference I think if you anybody can see this, if you read the biographies and you watch biopics, you're going to see that every success story, the only difference that separates the successful people from the unsuccessful people are the successful people never stopped. They never gave up. So when they were digging in that for that diamond, they didn't stop digging until they found the diamond.   Marty Ray: So that's kind of where I'm at now, where I want to be. My goal is has been for a while, has been to get to get to where I'll have a million fans on one platform or another. And I don't really care too much which one that is. But I think that's a big milestone to say there's a million people in one place. Are saying, I like what he does so much that I want to I want to see everything he does. So that's that's kind of and it's not just numbers for me. It's not just the people aren't just numbers to me. Everybody that like or commented or has ever watched any of my videos, every view that's a human that's a soul to me. And I love those people when they know that if anybody is a fan of mine, they've for any time, any, any, any, any span of time at all, they've probably had a reaction or a comment that they've left because I answer in the beginning, I was answering every single comment. I was just days and days I would spend   Joe: I   Marty Ray: Going   Joe: Know it's.   Marty Ray: Through answering comments. And now I can't do that. Now I can't answer every single one. But I still get a lot of when as long as it notifies me, I still get all those comments. And and even though now a lot of people that's like a strategy that people use in social media. And I hate that it's a strategy. I hate that it even is part of because I didn't I never knew that until recently that it was years before I knew that actually by me commenting on people, by commenting everybody as everybody. Thank you so much. Thank you so much. I love you. I thank you so much for listening. I didn't know that that was helping me on the algorithm. I didn't know that. I was just genuinely so thankful that these people were listening to my music because I had people when I was growing up tell me this would never happen, that I would never that I would never have an effect. Some people told me I couldn't sing at all. And I believe that for a long time. And some people said, you can sing, but it's a pipe dream to think that you can do music professionally. That's never going to happen. That's crazy. That's a very visceral world out there. And only few make it so. To see all these people when they start commenting, it just warms my heart even to this day. If I could answer everyone, even today, I would. But I got a family, so I got to I got to spend some time with my family, too, you know.   Marty Ray: But as far as where I want to be, I want this podcast. Ideally, my ideal situation would be for this podcast to be earning enough money to where I can not only make a living myself doing that alone, but my co-host, Chris Wallum and the producer and anybody else that we bring in with the team for everybody to be making a great living doing that, because it's a blast. It's a blast doing that and it's fun. And then also with my music, my goal is to now that I started to see that there's people that are independent and they. Have won Grammys independently, that would just be crazy, man, for me, for my fans. To catapult me up to a place that's what's a project, you know, it's not it's not moderate's margrave project because we're all part of the project. So as a project, we all are lifting this project up to where an independent guy with nobody behind him truly, truly independent in the truest sense of the word. Wins a Grammy like that would be nuts, right, and I know that could happen, but. And I know that I see that happening at some point if the world goes on and they don't get crazy or even crazier. I could see that happening for sure at some some some time down the future. The last thing I would say in my head is not that I'm not thankful for all the success that. These covers have done for me, like there's several videos on YouTube that are that are way shoot at the sound and get out,   Joe: No.   Marty Ray: My battery is low and it keeps it keeps popping up that low battery.   Joe: Oh,   Marty Ray: Anyway,   Joe: Yeah.   Marty Ray: There's several people I mean, there's several covers that are on YouTube and performed have outperformed Ice Ice Baby at this point. And my my real dream and goal is to have one of my originals be what I'm known for   Joe: Yeah,   Marty Ray: More than any cover,   Joe: Sure.   Marty Ray: You see. And the real fans, the real true Martinrea projectors, the projectors, as I call them, and myself, even we're all projectors is they they actually prefer the originals, you know, and that's that's how you know, that they're that they're because most people don't listen to the originals. They don't even. And that's OK. That's fine. I need those people too,   Joe: Mm hmm.   Marty Ray: Because and I'm thankful. And I've had people say that certain songs have saved their lives that aren't my original. So I have no animosity towards the covers. I'm just saying my goal was to be known by my own music at some   Joe: Right,   Marty Ray: Point. And   Joe: Right.   Marty Ray: If that never happens, it never happens. It was still a good life and it was a good career.   Joe: That's cool,   Marty Ray: So   Joe: So   Marty Ray: That's about it.   Joe: So that's cool. So your your your main focuses are on the podcast, the new podcast, which what is the name of the podcast?   Marty Ray: The Marty Ray Project Chat's   Joe: Perfect. OK,   Marty Ray: At.   Joe: And then writing music and performing is the other piece of what you're doing.   Marty Ray: Right,   Joe: Ok, and   Marty Ray: Yeah.   Joe: When you perform, it's mostly for private events or corporate events, you're not doing this out in Nashville at the bar scene or things like that.   Marty Ray: No, and but I do respect those guys, I don't know. But listen and thank Marty's bad talking people that go to the bars because I stopped playing the bars. That's not me. I'm not some of my closest friends do that. Matter of fact, the guy that plays with most of the time, C.J. Wylder, that's that's what his whole career is, man.   Joe: Mm   Marty Ray: And.   Joe: Hmm.   Marty Ray: But I'm not a guess that I just can't do it. My   Joe: Yeah.   Marty Ray: Hat's off to them, though. I   Joe: You   Marty Ray: Just   Joe: Know,   Marty Ray: Cannot do that.   Joe: I've I've seen it where I was in Austin visiting and I spent a week there with just being able to go see music all the time, and I would literally see the same guy three times in one day. I'd see him like at 11 o'clock, set somewhere, and then later on at a dinner time and then later on that night at like one of the other clubs. It was insane.   Marty Ray: Really, especially if you're a singer, like if you're if you're playing, it's not as bad, but if you're singing and you're singing eight hours   Joe: Yep.   Marty Ray: And you're really giving it all you got. But most of them, I'll be honest, most of them aren't giving it all they got every time.   Joe: Right.   Marty Ray: Because when you look into a bar, nothing I hate about bars and I'm not saying I haven't played a bar have and I will play a bar if they pay me to play that bar,   Joe: Right.   Marty Ray: I got to play anywhere I play anywhere in the world. If somebody somebody will pay me to play, I'll play. I don't care where it is. That's what it is.   Joe: Mm hmm.   Marty Ray: But they got they got they're going to pay for me to come out there and play. I'm not going to come out there and hope that I get money. I'm not going to come out there and play for two hundred fifty bucks or 300 bucks. Not going to happen because the difference is I'm not knocking people to do that either. I'm just saying the difference is I'll be better off posting a YouTube video because I might. That video might go viral. I'll make way more than that. I'm just doing a YouTube video,   Joe: Mm hmm.   Marty Ray: So or pushing a podcast or or doing a private show or you know, it's just there's a myriad of things that I could do rather than play a show for three dollars. And and I think I think everybody only has so much life in their vocals if their singer. I don't think that lasts forever. If you if you really sing with heart and soul, I don't believe it goes forever. I believe that because, I mean, you get old, people get old. So I don't want to waste I don't want to waste my time. I hate to say it this way, but I don't want to waste my money, the life of my vocals on shows. That are. People in a bar that are not even listening to me and I'm saying   Joe: I   Marty Ray: Like these,   Joe: Totally get it.   Marty Ray: Like they're not even listening most of the time they're in there, they're drinking and they're partying and they're looking at each other. They didn't come there for me. They're just at the bar.   Joe: Mm hmm.   Marty Ray: It's different, though, when they come for you. I did a show in Nashville at Kimbro and we actually sold tickets to the show. You know, that was a bar. But all these people came to see me. So we were all in this room, just packed in his room. And but there wasn't anybody blabbering back and forth and and they were drinking, but they weren't talking because they were there to see me because they were fans. But if you go into a random place and you start singing, they don't care where you are, you know, and that's the kind of bothers me. And I don't know how I don't know how people do it. I really don't I don't know how my buddy like Chris Schrader, he does it all the time and you just get. No. You just get no feedback.   Joe: Yes.   Marty Ray: Yeah, it's almost like you're playing for nothing. It's like you're they might as well be playing music on the jukebox.   Joe: Yeah,   Marty Ray: And I don't like that   Joe: Yeah,   Marty Ray: I'm sorry, I just don't like.   Joe: I get it. So let's talk real quick, I don't want to hold you, you know,   Marty Ray: Oh,   Joe: We're   Marty Ray: You're good.   Joe: We're close, but I don't want to hold out. I want your phone to run out. I want your electric to go so   Marty Ray: Yeah,   Joe: Soon.   Marty Ray: I know.   Joe: So here's the question. So we got the podcast where you originated from with that and then the new one. And then we have the music stuff that you're writing and performing covers and doing your original stuff. Talk to me about the marketing. What all of that is that you doing whatever marketing that takes place currently.   Marty Ray: That's all me, unfortunately,   Joe: Ok,   Marty Ray: That's   Joe: So it's   Marty Ray: All   Joe: All   Marty Ray: Me.   Joe: Social media, all the stuff that you're doing on YouTube, Facebook, are you doing Instagram and Twitter and are you doing any funny Tic-Tac videos or any sort of stuff on Tic-Tac?   Marty Ray: I'm everywhere. Anywhere there's a there's an eyeball   Joe: Ok.   Marty Ray: Or an ear, Marty, right projects there and it's always the same at moderate project everywhere.   Joe: Awesome.   Marty Ray: But yeah, I'm I'm always at this point in my career, I know the game. So I have to as far as what I say, I know the game. I know that I have to be consistent on every platform. Now, I also know. That you never want to post the same content the same day to every platform across the board, and I also know you don't want to use a posting service to post across the board either because their algorithms don't like that. So I kind of know a few things at this point about the algorithms. I do know now that by answering your comments, it helps your algorithm. It calls you a conversation starter and now keep keeping people on the platform. I don't encourage people to answer comments because of that reason. I encourage people to answer comments because they should be answering these people that care about them.   Joe: I love   Marty Ray: They   Joe: That   Marty Ray: Have,   Joe: Man,   Marty Ray: Yeah.   Joe: I love that that's the authenticity that is winning you over, because you can just tell that's what it's about for you. If you love the people following you, you're authentic about it. And even like when you talk about that night that where you just threw up that video, it's like I'm not sure if you guys are going to like this, but I had fun do it. And here it is that's   Marty Ray: You   Joe: Being   Marty Ray: Have a.   Joe: Authentic.   Marty Ray: It's all it's really the only way I know to be, and I think I think people know that I got nothing to hide, that I'm. I'm pretty transparent, you know, a lot of people, when they get into music, they won't talk about Jesus. For instance, you never go catch me, not that about Jesus, because that's who I serve. Right.   Joe: Yeah.   Marty Ray: So a lot of people won't mention his name and all these things ain't going to happen. Not with me. And I got people I got fans that are atheists. I got fans that are agnostic. I got fans all across the board. I don't judge them, but they know what I am. There's just like I know what they are.   Joe: Mm hmm.   Marty Ray: There's nothing wrong with me knowing. But the minute that somebody goes, I'm going to I'm going to bend my morals or bend to let people know who I really am because I'm scared they might not like me. That's definitely not authentic. If you're if you're somebody in your house and into your fans or somebody else because you're online, that's not authentic. That's that's a lie, man. I'm not living that lie, so I won't do it. And again, if anybody, because this is taught in every in every workshop, it's social media workshop now. Now, back in the day, there wasn't I don't know if there was a workshop when I was when I first started, I was after this comment. Now, that will tell you, be sure your action, your comics take time out of the day. Answer your comments. That's going to boost your boost for an hour. And I'm sitting here thinking, how dare any of these people? How dare any of these people answer a comment because it's boosting their algorithm. Right, because. I wish that anybody that was doing that had that mindset, I wish. OK, you're not getting no more comments until you learn to appreciate that. Are people are taking the time to actually comment on your video because they like it? And I actually comment to the people that don't like it. I say, hey, God bless you. I still love you. Thanks for listening. Maybe we can get you on the next one and that's the truth.   Joe: That's awesome.   Marty Ray: And then most of the time they go, oh, man, I never thought you'd see that. I'm sorry, man. I really do like it. I'm like, you know, and you're like, why are you why are you bashing it then hours. Then   Joe: Right.   Marty Ray: It's OK if you don't like it. I'm not trying to make you like it if you don't. But if you really do like it. But you said you didn't. What the heck are you doing. What's the point?   Joe: Yeah.   Marty Ray: Because there's times when. There's many, many times where, especially on YouTube. YouTube is a violent place and the comments sometimes now, not necessarily in my comments, like I've been blessed with mainly 90 percent positive comments. But there's a few times when people say things like how many just horrible things. And I will come back and I say, hey, man, I appreciate you stopping by. I love you. And I don't know what you're dealing with right now. You're probably dealing with something, but you're not going to hurt my feelings. God bless you. And I pray that your life gets better. But I will say at the end of that, I say, listen, I want to I want to just post something to you. Somebody like me. I got the thickest skin you could ever have. I said, but there's a lot of young people on this and on this on this website on YouTube that are really putting themselves out there. And if you go to their page or their channel and you leave a comment like that, you very well could be the final straw that pushes them to a place they shouldn't go. I said be mindful that life and death is in your tone. Not just not just words that people aren't reading, life and death is in it. So I have told people that many times   Joe: And   Marty Ray: And.   Joe: That's powerful, that's that's really cool.   Marty Ray: That scripture, that's where they make the credit, as the Bible says, life and death is in the song and you see it, we live that man. We see that people say sticks and stones, never sticks and stones may break my bones, but words never hurt me. That's not true.   Joe: Yeah.   Marty Ray: You'd rather be hit by a stick than these words, man, because this   Joe: Oh,   Marty Ray: Up here,   Joe: Yeah.   Marty Ray: This right here is forever, though sticks that you might break a bone and it heals. This right here can never heal it if somebody don't let it, you know what I mean? So anyway, I ain't trying to preach. Don't give me. I told you I'm like a preacher. You got you've got yourself   Joe: So   Marty Ray: Something.   Joe: It's all good, but I'm loving this, so this is something that I don't want to I don't want to. It's important for me to get this aspect of what you think about this. But I started a new since I'm a booking agent and I'm a musician myself, I used to play seven days a week in doubles on the weekends. I've seen it. All right. So   Marty Ray: Hmm,   Joe: But now I'm in a   Marty Ray: That's   Joe: Position   Marty Ray: All.   Joe: Where I can employ a bunch of musicians to play at various venues and resorts here in Phoenix and Scottsdale. And with what happened with this pandemic, I've seen just like lives being crushed. Right, because they there's nothing happening. So I just started this new venture called Making Money, Making Music. And the whole goal behind it is just to educate anybody. And it's not just musicians. It could be a sound engineer, a producer, songwriter, a lyricist. I don't care anybody that's in this entertainment realm that we're in to learn to diversify what they offer, that they have more than one talent and that talent could be used to generate revenue. And whether they're on YouTube teaching someone else how they book their band or how they write a song or how they figure out what a lyric would go well with. I don't care what it is or how you mix this particular album. Show me what you know, how you got those sounds, what Mike do you use on the kick drum or whatever? But my goal behind it was to try to educate as many people that are willing to watch and listen to either the webinars or the master classes or the video or whatever. It doesn't matter. What have you been doing to to sustain yourself during this time with the pandemic being around?   Marty Ray: Well, fortunately for me, and I know there's a lot of people it's sad to see. These musicians that a lot of them have just given up. Fortunately for me, my whole career is only a career because of online. So since I was blessed on line first and not offline first. I was already geared toward that and I was already making money in that realm, so where it did, it did. I'm not saying I didn't suffer, but it was very, very minuscule, what I saw, the financial things that I suffered, because, as I said, I only I've only ever really done private shows. And and the majority the bulk of my money came from and still does come from music sales streams and YouTube and now Facebook. So I'm going to change this, Mike, because my phone's about to die. Going to say might not sound as good, but I don't want it in the interview, just abruptly saying,   Joe: Yeah, no worries,   Marty Ray: Can you still hear me?   Joe: Yeah.   Marty Ray: Ok, let me turn this let me turn this up. I'm so sorry about all these technical difficulties.   Joe: It's all good, man.   Marty Ray: They do their.   Joe: I'm here.   Marty Ray: You're very low, but I'm going to go that you can not not can you hear me? Good.   Joe: Yeah.   Marty Ray: It's just amazing. Anyway, I can I can I can make I can finish the interview, though. So the only thing that I did differently was. US instead of doing it, because I'm never have done like a live concert full on concert online, so the real thing where this is a word, if you're are you in a clubhouse?   Joe: I am.   Marty Ray: Yeah, we need to follow General Caldwell. But this is a word they throw around so often. But it's a good word, but it's so overused on there. I would never say it on clubhouse, but I must say it here. I pivoted. Right.   Joe: Yeah,   Marty Ray: Heard you heard   Joe: Yeah,   Marty Ray: That clubhouse, right, Kivett?   Joe: I'm guilty of saying it, I sometimes it's the only word I can think of,   Marty Ray: It's   Joe: So I   Marty Ray: Every   Joe: Took.   Marty Ray: Time I hear it, I go. Oh, Coble's, but outside of clubhouse, it sounds better, but it's like everybody a clubhouse is trying to they're saying that because everybody's saying so it's weird. I never say Tacloban's, but it's a real word. And it's a really it's a really good thing that people need to learn to do is they need to learn how to adjust. So I just did. Slightly my strategy to wear when I wasn't able to do private shows and things like that, I started doing a full on of concerts and getting donations. So then could my Venmo and my PayPal and cash. You have stuff like that and. To be honest. Some of those shows, some of those shows just killed it, man, I mean, really killed as far as financially. And so. I still want to do that very same thing that we were doing one a month every month, but I haven't done one in three months now, I'm really due for one, but. Probably won't have one. I'm going to I'm trying to get the show at Tampa, trying to figure out how to make that one as well so I can kind of double dip   Joe: Yeah.   Marty Ray: And. Do a show for my online fans and for people in person, I think that'd be really cool if I could figure that out, but if not, it is what it is. But that's that's kind of the only that was the biggest drastic change that I made was actually doing full on live shows, even some with live bands online. And I would I would encourage everybody that's in music, in any part of music to embrace social media with everything. We don't matter which one. Start with just one. But be everywhere, be available everywhere, but start with just one where you're putting time and effort into it weekly. And I would say everybody should start with tick tock if you want to. My suggestion, because tick tock is anybody and everybody can go viral on tick tock. You don't have to have followers you have that can go viral from a video and have no followers. So I would suggest everybody utilize that while you can. So and clubhouse, if you're able to get on clubhouse. I've made some phenomenal connections on clubhouse.   Joe: Me, too. It's   Marty Ray: You   Joe: Amazing.   Marty Ray: Wouldn't believe. I mean, just I just did a room. We did a room welcoming of I brought up Vanilla Ice onto the app and I did a welcome Vanilla Ice to Clubhouse Room. And it got like almost three thousand people in that room   Joe: Wow.   Marty Ray: Because of him, not because of me. But it was just crazy how many people were sitting there listening to us, our conversation just like this one. So that's really the only thing I can think of. That really changed for me.   Joe: Ok, cool, so so you did have the advantage because you were hip to the whole online thing and that's how you had started, that's where you found a lot of success. And when this happened, you didn't have to change much about what you were doing. But that's what I'm trying. You know, like if you have the advice you just gave is exactly what I was hoping you would do, is say this is what you need to do if because I see a lot of musicians that all they did was depend on gigging. And now, you know, I hear the horror stories from them and I can't there's nothing I can do until them till the work comes back, you know. So luckily, I'm lucky five of my resorts have come back. So I'm now giving a lot of workout. But I, I have more musicians that I have work for. So, like, everyone gets   Marty Ray: Nicole.   Joe: Like one or two dates a month where before I had all the corporate stuff and I had so much work, I was looking for people. So I'm glad I'm glad you brought that up about, you know, getting active on Social and I club clubhouse. I've heard it more times than I can even count that every expert on there kept saying tick tock is the place to start.   Marty Ray: It is I'm up to almost 300000 followers there. And I haven't I don't know how long I've been on there, but I have been on there too terribly long, maybe it has been a while. Like I said, I'm over timelines, but just being can see if you just if you just post consistently on their hash tags, no hash tags, trans, no trans, you just never know. You never know what could anything could really go viral. And it's it's a it's kind of like the Wild West out there. Just start   Joe: Yeah,   Marty Ray: Shooting,   Joe: Get.   Marty Ray: Start shooting and see what happens.   Joe: Yep, all right,   Marty Ray: Now   Joe: We'll   Marty Ray: You   Joe: Call.   Marty Ray: Say you're there. How did you how did you how did you pivot?   Joe: Well, I just I was lucky that I had such a great year in twenty nineteen that I had a bunch of money put away that I could just sustain myself off of what I saved. And then for me is where does this might sound when the pandemic hit? I needed the break. I had been going so hard. So I always wanted to start a podcast and literally I started it like the moment the the world went silent. I was like, OK, now I have a chance. So I'm going to start my podcast. And then my partner, Joel and I, we've been together for twenty years. We started a YouTube channel and we just did whatever we felt like doing. And all our recent episodes was a 28 day trip that we took from here, going to Hilton Head and then running a car in

Davarus Jones comes on the pod and reminds Me and Bob why our sense of humor became the socially unacceptable mess that it is today. We talk about our childhood and friendship and dive deep into our favorite topic RACE IN AMERICA. Davarus is one of our oldest friends and we have wanted to bring him on the podcast for a long time. This is his first appearance (hopefully of many). Yu-Gi-Oh > Magic. Always check the ban list, both before you create a deck for tournaments and before opening your mouth to tell an off color joke. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/Americandualism/message

>Joe Rogan fans are refusing to follow him to Spotify, and it's bad, even the show itself has lost its edge and has become boorish and Joe is showing naiveté and bad judgement just sayin Joe Get back in the ring. >NBC's ‘Saturday Night Live' missing out on ‘comedy gold' by avoiding Biden portrayals: by Joe Piscopo The show has avoided any depictions of Biden since Inauguration Day. >>Mr. Potato Head's Manhood next Cancel Culture victim. >> Mayor Cuomo wants to show you his sausage, an essay on what not to say when accused of sexual harassment . >Headline Wrap Up. Email: RonJamesradio@mail.com EggMan Over and Out.

Joe Bates is gaining traction in his comedy career, but he's also gaining weight. When we gain weight, the response it to try to hide the fact, but leaning into it is the first step to either doing something about it or accepting it. How can you lean into it? You can write jokes about it and make other people laugh, but if you're not a comedian, you CAN laugh at that, which is why Joe joins the podcast. In this episode, we talk about: -Joe Bates' album Joe Bates Joe Bates Joe Bates By Joe Bates /  -How Joe kills everything he touches /  -Joe’s bit on being too heavy to go horseback riding /  -Channeling emotion onstage / -Playing overly cocky while making yourself likable as a comedian /  -Walking the line of being self-deprecating and making the audience feel bad for you /  -His 7’10” uncle-ancestor /  -Applying details from someone else’s story to your jokes /  -Joe’s bit on getting a CPAP machine /  -Being confident in insecurities /  -Throwing in just enough absurdity to keep an audience on board /  -Lying onstage, or amending reality, to improve a story /  -Word choice /  -The little things we do to try and hide being overweight /  -Caring about other people’s opinions of your physical appearance /  -Attaching new feelings to old jokes to discover new layers /  And more!!! Additional bonus footage available if you become a Patron. Visit patreon.com/youcantlaughpod for exclusive access. Produced by Golden Ox Studio | Music: Producedbyzip Visit joebatescomedy.com to learn more about Joe Get his album: "Joe Bates Joe Bates Joe Bates By Joe Bates" https://amzn.to/3tbzDKh Follow him on Twitter and Instagram (@bretraybould)

Horror Magic! Eddie and Joe get scared silly by A tale told by magic great Chuck Caputo #houseoftheunusual.radio #houseoftheunusual.com Welcome to the House of the Unusual Podcast where magic and mystery meet classic pop-culture. Tonight Eddie and Joe speak with Master Magician Chuck Caputo who specializes in everything from slight of hand magic to electronic magic. We'll even dig into the mysterious world of Spooky Magic and how YOU can become a magician to amaze your fiends...I mean, friends. For more information and to connect with others in the community visit www.houseoftheunusual.com. You can also find us on Instagram under “houseunusual”. Like watching videos too? Then head on over to YouTube and subscribe to “Houseoftheunusual Eddie Guevara” where you can get a first-hand look at some cool collectables and some newer novelties. Please like the video and hit that subscribe button if you will. And a huge THANK YOU! From all of us at THE HOUSE OF THE UNUSUAL. Links: WEBSITE: https://www.houseoftheunusual.com/ INSTAGRAM: https://www.instagram.com/houseunusual/ eBay: https://www.ebay.com/str/houseoftheunusual TWITTER: https://twitter.com/EddieGuevara2 FACEBOOK: https://www.facebook.com/Houseoftheunusualcom/ #Houseoftheunusual.com #Hynotic Coin #Eddie Guevara #unboxing videos --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/houseoftheunusual/message Support this podcast: https://anchor.fm/houseoftheunusual/support

In this pilot episode, Adam and Joe introduce themselves to the wonderful and understanding world of the internet! We talk a bit about ourselves, chat about art as a whole, and go on a few fun tangents. Enjoy!Follow us on Twitter: https://twitter.com/UntoThePodcastLike us on Facebook: https://www.facebook.com/Unto-the-Breach-Podcast-115477870267938

Doug (@Coachingish) and Joe Barbuto (@RotoJ0e) discuss the New York Yankees and St. Louis Cardinals farm systems while dropping another good read from the fantasy community.The bite-sized brief-Hot takes with Joe-Get your read on: Matt Williams (@MattWi77iams) from @Rotofantic uploads his latest work with his player breakdowns.

A reporter asks Joe Biden whether he's been tested for cognitive decline, and he dodges the question by saying he can't wait to match his cognitive capability against that of our "very stable genius" incumbent President Donald Trump. But do the vast numbers of elderly American voters really want to hear an argument about which septuagenarian candidate can brain better? Bill Whittle Now with Scott Ott is a production of our Members. Join us today at https://BillWhittle.com

Back with a new episode this week, the guys CANNOT stop laughing.  Laughter aside, there is still some serious talk about the current state of things. Music: Jay-Z - Dirt Off Your Shoulder Exec. Produced by Cyrus Poe

Richard Maxwell has created and runs one of the most unique and inspiring creative musical arts and sciences program in the nation. For me, it reminds me of the entry level sound recording program I went through in college, only Richard's students get into the creative process early because of what he had the guts to create. This program happens in an area of the school campus where they have their own section of rooms that is their facility. It's made up of a larger classroom if you will that doubles as a performance room plus they have 15 Pro Tools stations and Pro Tools running in their A and B recording studios. They learn how to be expressive without fear of judgement, they write songs, they mutually assist and critique each others work in a helpful, loving way and it's magical to see what happens on a daily basis. Richard is a loving, caring person who, by his own efforts and fortitude, has created a platform where he can give the students, his very best in regards to guidance, ideas and processes.If you love music, talking about music, the process of making music, what music looks like in today's world, interested in how music could be handled in schools or always wondered how a single person can make a huge change in our education system, these episodes split into Part 1 and Part 2, are for you! Enjoy, share and spread the musical love. ********** Richard Maxwell's Links: Richard's Website: https://sites.google.com/view/richardmaxwell CMAS Program: https://sites.google.com/view/arcadiacmas YouTube: https://www.youtube.com/user/RichardMaxwellMusic/videos Facebook: https://www.facebook.com/richard.maxwell.3538 Instagram: https://www.instagram.com/rchrdmxwll/ Twitter: https://twitter.com/rchrdmxwll LinkedIn: https://www.linkedin.com/in/richard-maxwell-235ab513/ https://youtu.be/wtg_TV3j_wA ********** Podcast Music By: Andy Galore, Album: "Out and About", Song: "Chicken & Scotch" 2014 Andy's Links: http://andygalore.com/ https://www.facebook.com/andygalorebass ********** If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. For show notes and past guests, please visit: https://joecostelloglobal.com/#thejoecostelloshow Subscribe, Rate & Review:I would love if you could subscribe to the podcast and leave an honest rating & review. This will encourage other people to listen and allow us to grow as a community. The bigger we get as a community, the bigger the impact we can have on the world. Sign up for Joe's email newsletter at: https://joecostelloglobal.com/#signup For transcripts of episodes, go to https://joecostelloglobal.com/#thejoecostelloshow Follow Joe: Twitter: https://twitter.com/jcostelloglobal Instagram: https://www.instagram.com/jcostelloglobal/ Facebook: https://www.facebook.com/jcostelloglobal/ YouTube: https://www.youtube.com/channel/UCUZsrJsf8-1dS6ddAa9Sr1Q?view_as=subscriber Transcript Part 1 – Richard Maxwell Interview: Richard: Basically on a whim. A weird situation develops. And I get a phone call from the then band teacher of all things at Arcadia. This is the late 90s, I'm giving away my age a little bit, I suppose, but we didn't know each other directly, but he had also gone to U of A at one point. And we've heard of each other and for a variety reasons, it just wasn't happy in Tucson. And he says, "Hey, I have a situation, would you be interested in moving up to teach here at Arcadia? [Richard] "Sure!" [He says] "You want to know what the gig is?" [Richard] "Not really" So we're three weeks into the school year at this point. So I come up and I spent a day with him at the school getting a sense for what it is and I walk away thinking, ok, this could be kind of cool. I want the orchestra too. Because that's where my love was, so, I, I meet the principal, great guy, Jim Lee. And he hires me and in the conversation I said, "Look, I'm so excited for it," it's like a first real, it's a big gig for me, it's a huge thing. And it's I'm going to, you know, bigger city, better music town, I'm thinking all these different things, but I tell him, like, "I know the orchestra teachers a couple years from retiring, I want writer first refusal." And he's, you know, whatever, but he, he agrees, thinking probably I'll forget and I can remember a long interview process, with parents and everybody else. Basically what happens is, is after my first year, a couple of things happened that kind of get things a little weird. So I'm still trying to do my own thing in the world of regular music but I don't know enough about the Phoenix music scene at the time I was trying to hold down this job, that is awesome but kind of beaten me up just because I'm new at it. So I make a whole bunch of changes, you know, he had a very, very big jazz program, which is awesome! I love jazz, but as a director, which I don't like the word director, if it makes me feel like a traffic cop, if I can still want to Greg's themes, but I didn't that wasn't where I wanted to be. So I morphed into more like wind ensembles and we ended some pretty heavy stuff. And there's a bit of a love hate with it, but you can see like the level of musicianship. And I'm like everybody who's gonna read notes, like we're not playing games with this, lot of wrote stuff, a lot of, you know, play it based on your, you know, improvising skills, which is fine and you need to do that as well. But I had a certain level standards and I was still pretty, pretty much full of my own brilliance at that point. I mean, let's not kid ourselves. Joe: And this Richard: And Joe: Was just band at this point. Richard: Was that Joe: Was this just Richard: This Joe: Band Richard: Is band Joe: At Richard: This Joe: This Richard: Is that Joe: Point? Richard: First Joe: Ok. Richard: Year. Joe: Ok. Richard: So the second year, two things happen. One is Jim, I guess, decides the principle that I must not have completely destroyed things. And he comes to me and says, "Look, we have this opportunity to expand your contract. We don't have a choir teacher anymore. Can you take over the choir?" I very foolishly said Joe: Well. Richard: "Yes!" It was bad idea, it  was a bad idea for the kids. It was bad idea for I mean, it was just bad. It was. It was. It was. It was well-intentioned... if had that opportunity now, because I do a lot of stuff with a lot of vocalists now, now I could do it and do it comfortably and make that experience significant in a way for those kids that they would be glad, I think that they had it, not then! Oh, my gosh, not even not, I mean, like, literally, I want you to imagine the worst possible experience for those students and then be grateful if they would have had even half of that level of a caliber of experience. I mean, it was, it was, it was horrible. But the other thing he asks me to do is take over the guitar class slash club. Because Joe: Interesting. Richard: He knows that I gig a little bad and I do the singer-songwriter thing a little bit and the studio stuff a little bit, he knows I have these other interests, but he doesn't really know to what extent. And you know, I'm not responsible basically anybody but myself in terms of my time at that point. I don't have any real you know, why not? And it's money and and it's a gig and I like the school and I like the people there and I like the community and da a da a da. So "Sure, why not?" So I take on this whole thing and basically what happens is, things start to build and eventually you wind up with, you know, I have two full symphony orchestras, winds, strings, percussion, all in the same rehearsal hall every day, all year round. We're still doing a marching band, while my version of marching band, which I have been justifiably criticized many times, I'm not a marching band guy, I'm a, I mean, I love the art of it. But I was I like, you know, one year we wrote our own show, the kids and you know, one year, you know, we were doing crazy, we were, it was just nuts, it was you know, they wanted to do rock shows the last two years. And I was kind of moving away from that because I you know, you just you know what you know and you know what you are Joe: Yep, Richard: Or what you're not. Joe: Yep. Richard: So I was like, okay, we'll do rock shows, but if we're going to do rock shows, you don't need a conductor, that's where literally we're wasting a ah resource, right? So, so we had a drum line, our drum line became our click track, screwed up everything in our scores because you didn't get a caption award and you didn't get points, they deducted points for not having a drum major. Joe: WOW! Richard: So it killed our scores. But musically, I think those kids benefited from that. Because that sense of internal clock and time and how you synchronize and what that does to intonation and every other musical element you can think of. I mean, all the things that you as a very seasoned studio player, let alone all your live work when you're sitting there in the control room, listening to playback on that and you're going, you know, because somebody can't...you know, Joe: Yeah, Richard: I know, you know, but Joe: Sometimes Richard: But Joe: It's me, Richard: well... Joe: So I do know. Richard: I doubt it. No, seriously. But my point is, is that, that, that was sort of where things started to change up a little bit. The guitar program is growing crazy. Some Joe: Still Richard: In Joe: To Richard: Some Joe: This Richard: Ways Joe: Day, Richard: Because it Joe: Are then. Richard: This is then Joe: Then Richard: This is Joe: Ok. Richard: Then. So we've got the orchestra building. We've got you know, there's Joe: A Richard: Now there's Joe: Wind Richard: Piano, Joe: Dancer. Richard: There's, you know, everything's building up and we've got songwriting I introduce because for me I've always been kind of a cool you play an instrument, what can you make with it. Well but it's the clarinet. I don't care, what can you make with it? You know, I don't, it doesn't matter to me. So guitar to me, you know, the first year or two was very much about just technique and then I got very much in to, I don't, I don't care about this technique. Let's write songs, let's make music. And it just so it seems kind of going and going, going and eventually it just, the circumstances are such, that there's basically too much to do for one person or even two people. My oldest son, who came in a minute ago, was born without going too far, but he was born 10 weeks early. And he's obviously, you saw he's fine. But at the time and I'm like, I need a change. I've been at Arcadia at that point for nine years. Joe: You Richard: There Joe: Basically Richard: Is a point. Joe: Have said yes to every single thing they've asked you to do. Richard: Well, Joe: Ok. Richard: But I've also enjoyed the challenge. I mean Joe: Right. Richard: I mean, the truth is, is I enjoy the challenge. I'll tell you, this is heading to something that you're probably going to go either think, WOW!, that's really cool or are you out of your mind or possibly both. But in any case, we, you know, there's an opportunity, that our principal has changed, and we have Anne-Marie Woolsey, Dr. Woolsey is there. And I start talking about this idea. And the idea is why, I'm starting to really and maybe it's just because of my own state of mind, but we're doing all these things with, you know, we have what we call the songwriters and we have the more traditional ensembles, it's not CMAS yet, but it's in its early stages of existing. And I'm actually still, I have I have a couple of now what I would say close friends that are graduates from that time who are incredibly supportive people you might even talk to, you just like, like I'm like, so I'll just, local guys like Thomas Brennaman and Alex Fry and Zach Tonkin and there's a ton of them, there's a ton, Ed Bakerman, Addie. She's still gigging all the time all over the country, she's brilliant. I mean, there's, there's, there's a ton of these people, but Joe: And Richard: They're Joe: This Richard: On one Joe: Is late, Richard: Side of. Joe: This is late. Richard: This is this is still within those nine years. Joe: Right. So this would be since you started there. Richard: This is like 08, 07, 08 kind Joe: Right. Richard: Of thing. Joe: Right. OK. Richard: And I am starting to get and it's just kind of I think it's a culmination of things. Most music teachers at a school are, you know, the average is less than five years, I'm at nine, which isn't like good or bad, it just kind of is what it is. But I'm also really struggling. I realize now in retrospect with this dual musical experience, because you know, this is at a time where these devices are starting to come of age, streaming is starting to become a thing and on and on. And you, I just, other people have phrased it so much better than I have but just this idea that the kids, it's done in their rehearsal and they explore all this music, but then as soon as the rehearsals over, they're going home and what are they listening to? Everything but what they're rehearsing. Joe: Right. Richard: And I understand the argument of well, but that's why you need to have those ensembles and do, and I don't think that's necessarily wrong. But fundamentally, there's something missing, if you are, if you, if the real world has one opportunity and the educational world has one that is completely diametrically opposed to that. And we're talking about something that ultimately comes down to a cultural element, a tell your story, if you will, element, which is what I think all art really comes down to. And that's being effectively either ignored or dismissed or in many cases, I would say, mutated into something that basically makes somebody feel, makes a student feel like somehow their musical instincts are either, I don't know, at best immature. But, you know, you talk about a terrible amount of disenfranchisement and disenfranchisement, you're talking about a terrible amount of just not, they think, they feel like it's not legit, like they're not legitimate somehow, that's their choice, you Joe: Right. Richard: Know, or we don't do that here, kid, that kind of thing. Joe: There's a misalignment. Richard: Yeah, and Joe: It's Richard: It doesn't Joe: Just weird. Richard: Mean anything if you walk the logic through, it doesn't make any sense. And yet, it is still essentially perpetrated across the world and a lot of ways, and I just was like, got to do something, now I, you could argue I went too far to the extreme and I regret but, you know, for all the things we've accomplished and all the things that we've done and, you know, the program is basically now I said, okay, look, I've got all these songwriters, we've got this, this is what I've become kind of like an industry history class. We've got the guitar players. You know, we had the pianist. We've got, we, we have this contemporary thing happening anyway. So I went to the principal and I basically said, "Can I just walk away from the band and orchestra part?" It's become, you know, "It's just not me anymore the way we'd like it to be," the politics with the parents and everything else is getting sick, I was just tired Joe: Yes. Richard: Of it. I don't do well with it anyway. That's why, I just, I'm just, I'm very confrontation adverse. It's just, just naturally. And then you get into like high school band and orchestra parent land, with all due respect and it just wasn't, it wasn't gonna be, I wasn't gonna last long without losing my mind. Plus again, Grayson, ten weeks early. So I held on for one more year and I remember very clearly that last concert we did, you know, the good, the farewell symphony, the Haydn at the, as the last piece. And I remember choreographing it and nobody knew about what I was doing, except for my very good friend, who's still my good friend, the theater teacher who was running the lights for us in the on the stage and the head of the school security who's still there, Jeri Eshelman. I told the two of them what I was gonna do, and that was it. Go through the whole concert, do the whole senior recognition thing, the whole thank you's and all of it and then we do, traditionally, we would do one last song. We do the one last song which the farewell symphony, which I'm not sure if you're familiar with, but literally the way Haydn wrote it was that as it's ending, the players get up and leave the stage until eventually Joe: Right. Richard: Not Joe: Right. Richard: Even the conductor is there and it's just I believe it's just the single first violinist if I remember right. So we did that and I added one element. I walked off the stage and very quietly walked out the stage door to my car and went home. Joe: Of course you did. Richard: I just left. It's kind of rude, I suppose. Joe: It's awesome! Richard: But, but, but it is. Joe: And you're still there Richard: Yes. Joe: And you're still employed by that school. Richard: I am, I am, but doing something very different. And it has been, I mean, you know, we could have an entire series of podcasts on the politics of what has gone on. Joe: Oh, Richard: It has Joe: I Richard: Been. Joe: Can Richard: It's Joe: Only imagine. Richard: It's been. I used to get really angry about it. I still am frustrated by it at times. But now I'm more like, I don't, I'm almost more entertained. Because there are too many people now that like yourself who are seasoned industry professionals or their education professionals, who see the concept of what what we've built there and very specifically say that concept is important and vital and necessary so that, you know, you get enough music education, professors and universities and like I said, actual, real in the industry, people saying this is what should happen. And all the arguments become a little bit silly after a while. So now Joe: Yup. Richard: I'm just kind of like, really? You want to line up, you know, your cynical view against of, forget me, you're going to tell all these other people they're wrong!? Joe: Yeah. Richard: WOW! Even in my most arrogant, I wasn't going to do that. So it is what it is. But, you know, it's, it's, it's, it has evolved a lot. I mean, you know, if you look at the setup and even now, I mean, obviously with the closure, Joe: But Richard: Things are different. Joe: Wait, Richard: But. Joe: Before you get past this, so you, you, you state you said you were gonna do one more year. Richard: This is the end of that year. Joe: Ok. Richard: So this is the end of that year. So I basically, you know, and, you know, I made several mistakes, big ones! One of them was, the then head of the district's fine arts and I've talked to Anne Marie since about this and she agrees that she should never have agreed to this. Basically said, ok, we'll support you doing this, but you have to stay away from your old program because you're still going to be on campus and the new teacher needs the opportunity, because, because that kind of community of students is it's a, it's a very family kind of thing. Well, what happened is it became very confrontational between the two programs. My new program is the new "IT." The new teacher is struggling for a lot of different reasons. Put in a situation that she cannot possibly succeed in. You know, imagine being a young teacher and they give you a class of band, a class of orchestra that they've separated now, you have a percussion ensemble, you have a piano class, I think she had a computer class, I mean, it was literally like we're giving you all of the leftovers. It was Joe: Yes. Richard: It was a terrible gig. Nobody is going to do well in that situation under any circumstances, period. It's just. Joe: Right. Richard: A nightmare scenario. But what winds up happening is it creates a lot of friction and a lot of confrontation. And I again, I am so committed to, we have to prove that this thing should exist because I like in my gut, I know it should but I don't have proof of concept yet. There's nobody doing it at a high school, the way I wanted to do it, you know, there was, there were programs that I had found it, then maybe, maybe this is more my inability at the time to search Google effectively. But, you know, you had people doing production. Absolutely! You had the technical side of it and you had people having like composition classes or songwriting classes, even rock band classes or whatever they call them. But I wasn't finding anybody that was looking at it in a more homogenous way, in a more holistic way of it needs to all be, it's all of it, you know. And so I was kind of starting from scratch. I took a lot of college curriculum. I talked to a lot of people that were in the industry and just kind of threw things against the wall to see what would stick. But in those early years, as I'm getting, you know, all these criticisms and destroying this, you know, you're killing the orig...you know, the traditional program, all these things that are provably false and everything else. But that reputation did build for quite a while and I I was like constantly biting my tongue because, again, you know, if I could avoid the confrontation and put it off for Joe: Yeah, Richard: A little while, I'd rather do that bad habit. Don't you know, Joe: Yeah. Richard: Kids don't do that if you're listening, don't do that! But I know, so I just, I really I struggle with that a lot. But we kept building things and one of the things that I saw, a couple of things that I've discovered in all of this, which is that, kind of like what I was saying earlier about the shows we did even during the COVID closure, that are very imperfect. If you, if you were to sit down and look at those shows that we did just these last several weeks, you could be arguably disappointed in a lot of there's, there's glitches and sound and some other things like but this is not what, don't you deal with audio and all this other stuff? But that wasn't really the point. And so we would have we have shows and in some shows there's people that are like, wow, you put that act onstage? Really? I'm like, yeah, is that kid now has been on stage and now we can move from there. Process has to matter more. I get in the professional world why it can't on some level but at the same time, boy, I wish it could. I'm Joe: Yeah, Richard: Sure you do too. And a Joe: Yeah. Richard: Lot of ways just knowing you, you know, I mean, you don't, you get duplication and you get repeats and you get even a certain level of perfection, but you don't get real originality unless you're willing to deal with process over product. I mean, you have to really embrace it. You know, Little Richard just died, as you know and it really, I mean, aside from I mean, is there anybody he did not influence in some way? I mean, literally, the man's legacy is endless. The other thing that kind of is horrible to say, but we're getting to a point where we are going to be out of truly original musicians, truly innovative people, there are very few people and I'm not even saying it's an age thing, it's just who's out there doing things that you go, WOW!, I've never heard that before in that context. And they're just, you know, there's a lot people perfecting it. There's a lot of people doing incredibly viable things and wonderful things musically. But to truly be innovative like that. But anyway, I'm so sorry I get Joe: No Richard: On tangents. I'm Joe: Better. Richard: So sorry Joe: It's okay. Richard: He I'm so, so, so this idea of, you know, process becomes really, really important and we're building it. And then. And what I was gonna say is, is that. Joe: But at this point, I'm trying to just make sure that both the viewers and listeners and I'm clear, though, that that you have this woman who is now responsible for these various things like band and orchestra and whatever else she was given that you have now been given the license, you know, the stamp of approval by the principal or Richard: And the district. Joe: The Richard: Yeah, Joe: District Richard: Yeah. Joe: To create this program that involves what at that time? Richard: Ok. So I you know, I'm sorry. Thank you for pulling back. So there actually is another player, analyst named Mitch Simmons, who needs to be mentioned. He is the director of the district's what's called Career and Technical Education Department at the time. And Mitch is brilliant and wonderful and will self-described himself as not having a musical bone in his body. But when I made this absurd proposal to him and I gave him like a 20 page document, like I had a curriculum and I had standards that I had adapted and which later wound up becoming basically the first draft that the state used and is still using for a lot of, a lot of things. Thankfully, they've had other people come in and perfect them and not just be stuck with my mediocrity, but. But Mitch, Mitch looked at and he goes, we so need this, this is the bridge, we've been looking for the bridge. Arts and here's the thing, everybody looks at career technical education, they get so hung up on the t the technology part. That's, in my view, as I get a lot, I get on a lot trouble with actually CTE people. I get, I get in trouble with the arts people for one thing and then I get in trouble for CTE people with the other. The "T" is, is completely to me, is nearly, it needs to be like lower case and in the smallest font possible. It's the "C" it's the career part. Joe: Right. Richard: Where's the job? Mitch saw it even better, like I understood, like it was my idea. But he saw other things in it and he's like "You", he's like, "Oh, my gosh, we can get, kids could get jobs in these industries." I'm like, "Yeah, we could!" And he gave me, I was, it was a perfect storm. He gave me the flexibility to just screw it up and rework it and reiterate it and retry and my principal did the same thing. And coming back to these shows that we had done, I told you I knew I would loop around back to my tangent. One Joe: And Richard: Of the Joe: This Richard: Things Joe: Is still Richard: That I. Joe: 2009. Richard: We're Joe: Is Richard: Still Joe: This Richard: In 2009, Joe: Ok? Richard: But Joe: Ok. Richard: It relates to something that just happened in the last few weeks. When you have students go through a process where we start with essentially nothing and they go through a self derived process or a self adapted process at the very least and then at the end there's a thing. I don't care what that thing is, that is powerful and wonderful and awesome and so that when you have like we would have shows, we still sometimes have shows that are just like, oh, you got to be kidding me. Because underneath that, there's also the, you've got to be kidding me! Joe: Yeah. Richard: Like, I mean, it works in both directions because it's derived and, and one of the things that I've learned is, teachers and educators who live exclusively and vicariously through their students are doomed to get burned out, frustrated and every other negative you can possibly think of. And I, I am committed to that completely. I don't think you can be competitive and creative at the same time. I believe that is like one of my very big mantras. I think that, you have to be your own creative, like I have struggled a lot, like, like thank God for therapy a lot, with not feeling like I've been able to do my own creative stuff. And I've sort of over the last year and it's been a struggle, it's made this year very weird and very difficult in some ways to say, like wait, I need to find a way to have my own creative outlet because it's not healthy. Like, it just isn't healthy. And whether that creative outlet is me throwing a video up on YouTube or a song up on SoundCloud that four people listened to or four million people listened to is kind of not really the issue. But that, we go from nothing through the process that a thing exists. It's all, it all ties together in this weird Zen ying yang thing. But as we grow, you know, we start doing all kinds of live events. We are, you know, we start very cobbled together. The early parts of the program in the early versions of the program, I didn't let the kids record anything in the first year. It was all learn an instrument. Keeps Joe: Did you even Richard: Them. Joe: Have the equipment Richard: Oh, yeah. Joe: That early? Richard: I mean, it was it wasn't what we have now. Don't Joe: No. Richard: Get me Joe: But Richard: Wrong. Joe: But you went Richard: Yeah. Joe: In there and you said, I need this, this, this, this and this to make this happen. Richard: So we started they got me a bunch of iMacs and we got some interfaces and we got Pro Tools early on because I know we're gonna do it for real and I was very committed to the legitimacy. Overcommitted, possibly, that I allowed other things to suffer. That battle that I know, the politics of things that I allowed myself to fall into the traps of these circular logic arguments that now I would never allow myself to do but, you know. Joe: Guy. Richard: Past is behind us and what's been has been, you know, that is what it is, but. But we just kept evolving and it's still evolves and, you know, we've we've, we've gone so far, as you know, there were years, the marching band kind of fell into a state of disarray and almost non-existence for several years. We started playing all of the home games, kind of like mini Super Bowls. Literally wheeling stages out and putting together shows for that. We still do them once a year. The marching band is back and is now for the last several years, like wins every award on the planet, literally. And God love them for it. It's amazing! Not my, you know, but that wasn't me. And that needs to be ok. I have some people that are still mad at me about that too, but whatever I don't, you know. But we, you know, we can go into studios, we go into every couple of years now we've been going to Blackbird Studios in Nashville this is like, in Nashville. This is a multi-million dollar facility. The last time we were there in February, just before all the closure happened, we were, I mean this is how far the things have evolved, this is possibly the greatest, I've gotten a lot of big compliments and they all mean a lot to me. We befriended Steve Marcantonio because he's the uncle of one of my former students. I don't know if you know, forgive the namedrop but Steve, I mean, like he got his start on John Lennon's last album. What, I mean, so you mean he's, the man knows his stuff! He's a genius and the nicest guy in the world. Like, like unbelievably giving of his time. He has come in and produced our sessions at or engineered our sessions at Blackbird and supervised them while we're there. So we're like one of the greatest recording spaces on the planet with one of the most gifted engineers to ever live and it's a bunch of high school students and me. Joe: That's amazing. Richard: Yeah. Life, Joe: How many Richard: Eight life. Joe: How many go to that trip? Richard: We took like 25 or so, this time 30. Joe: And how do you how do they get chosen? Richard: They just decide they want to go. Joe: Ok. Richard: We make it through tax credit. I have, I'm not going to do the cookie dough thing. I'm just not going to. You know, Joe: Yeah. Richard: Hey, I just I can't do it, but and it's expensive and it sucks and we try to scholarship where we can, Joe: Yeah. Richard: You know, we don't take nearly as many. But, but it's an opportunity. We do other things, we go to the conservatory recording arts and sciences. I'm looking at doing more. There's a lot of great stuff here in Phoenix for that opportunity Joe: Right. Richard: Or similar opportunities. But there is something cool about it, I mean, Nashville is Nashville. Let's not kid ourselves. It's just it's a great if Joe: Get. Richard: I could move anywhere and know I could still make a living, Joe: Yeah. Richard: I'd totally I'd totally being Nashville. I Joe: Yeah. Richard: Just. What a great place! But what you say is, is that this is this, this, this is unbelievable to me. So Steve walks in and he's giving the students an orientation and he's talking about all this gear and he gets about two minutes into it and then he looks at me and then he looks at them and he literally goes, "What? I'm wasting our time, your kids already know all this!" Because he's like talking Joe: Nice. Richard: About how, like the studios are set up and everything else. Ok, so that's not even the biggest compliment. We start getting everything set up and the boards placed and you know, Blackbird's provided interns and these are very highly skilled professionals and we've got Steve, ok? I have a couple of my more experienced students, one in particular who's she's like, I don't even think she's five feet tall, she's a graduating senior. She's just really quiet, sweet little girl, Emma. And she's up at the board and he just walks away. Like, not like I'm quitting, he walks away and he leans over to me and goes, "You don't need me." Joe: What's so funny? Richard: He goes, "She's got this!", he's like, "I'm going to just sit here and listen and I'll give some suggestions." And literally, that's how we spent an entire day recording, I don't know, 9 or 10 tracks or whatever it was of the students, some of them are great, some of them not so much, it doesn't really matter. But, you know, he, and it wasn't because he was lazy. Steve is like the least, you know, like between the two of you, it would be a really tough pick of who works harder. I mean, he wasn't just walking away because he didn't feel like helping, he was just like I'm going to give them the chance at this and this is a like it's like an 18, 20 million dollar place. This was not like, you know, these weren't inexpensive facilities with inexpensive gear. This was, you know, potentially massive, you know, liability and he's like "They have, they have this, just just do what you're doing." Joe: And I assume Emma is running a Pro Tools session? Richard: Oh, yeah, yeah, Joe: Right! Richard: A but, but mostly running the board, you know, on the side. I think it was an API. Joe: Ok, Richard: Something worth like more than my house, like Joe: Sure. Richard: 10 times over Joe: Yeah. Richard: In a room, you know, I think at one point Queen had recorded in the same room. I mean, this is not you know, Joe: Yeah. Richard: And who knows who else. I mean, this is unbelievable! I mean, Joe: Right. Richard: It was, but that to me, that was one of those moments where I was like, ok, the ups and downs of everything that may have gone on, clearly, again, at least as terms in terms of the concept, wWe're doing ok. You know, Joe: Yeah. Richard: If Steve Steve Marcantonio feels like he can let my students run a session on that equipment...ok Joe: Yeah, Richard: I'm going to take that for the win. I just Joe: Sure. Richard: I just don't think Joe: So the program Richard: I. Joe: At this point still in 2009 involves what different aspects? And how do kids get into it or not be in it? Richard: Ok, so I and I still, as much as I can have a, if you like anything at all about music in any capacity, I want you in here. Joe: Ok. Richard: If you're hard to work with, this is probably not going to go well. If you're, if you're lazy, that's going to be ok, as long as you're not blaming me for your laziness. If you own up to it, we'll find a way to make it work. I know that there's a lot of people will say, you know what? "You got to drive the kids, you got to drive the kids." And you know what? That's probably true. I just can't do it because my brain keeps going back to like I get, I get, I get hung up on the I, "You don't want to pick up that instrument and play it!?" I don't, what? what? "Why would you not want to pick up that instrument and play it!?" It literally, doesn't, I can't, I can't sort it, I wish I could, I know that maybe that's a cop out. But basically, at this point, everybody comes in and it's a year of intense, got to play instruments, got to play instruments, got to play instruments. There's a lot of benefits to that. But I start running into a philosophical problem, which maybe I needed to get over myself. But, you know, at the time, the original name of the program was not Creative Musical Arts and Sciences, it was Contemporary Music and Sound. The word contemporary has a lot of baggage, I soon found out. And I also felt like it wasn't really accurate. I wanted the word creative. Joe: Super important. Richard: It needed, it just needed to be there. So there you have the name change. And what, what starts to happen over the preceding years and you know, we get better at producing more material. We are proving ourselves more and more so we can get a hold of more equipment and things of that nature. And all the while, in the back of my head, is this creative name thing happens. You start referring to like what I wanted to be, which is a truly open, creative platform. And so what happens is I start to look at that first year and I go, well, wait a minute, I'm setting up roadblocks for these kids, well-intentioned roadblocks. And I think from a pedagogy standpoint, the idea of you have to rock or a rock...you to walk before you can run. I get it! I understand it! You know, you got to start with, you know, plan like, you know, your 50's kind of surf beats before you're gonna go play Tom Sawyer kind of stuff or whatever, you know, you're not you know, you're not playing a Purdie shuffle right out of the gate. You know, it's I mean, there's you know, and I understand that. But, and maybe this is a, a nod to the reality of the world that students currently live in and maybe maybe it's wrong of me to to say, well, it's ok but there is a, if you're going to be truly open and creative, then you need to be open and creative. Richard: And I started to develop this process where I would look at the program and anything we would want to do or anything the kid would propose and I would say, "Does this move their process forward or not?" And I started to look at the first year and that massive intensity on learning to play an instrument. And I looked at the well, ok, it could be argued that the long term benefits outweigh the short term frustrations but I'm loosing kids. And I'm also, I realize the thing that made me stop having just a year long exploration, if you will, of how to play an instrument, was I realized that the very thing that I was railing against in the traditional music world that, you know, you got to stop telling kids that just because they want to, like the turntables thing, is somehow illegitimate musically. I realize that in my own way I was doing that. And there are so many graduates now that I have been so tempted to try to find on social media and be like, hey, you probably don't remember me, that jerk music teacher you had for a year or two in high school but I wanted to tell you, I was wrong about this part of the approach. And I'm constantly looking like, to me, this is cathartic, like I will confess that in a heartbeat. Whereas other people what are you doing? What do you know? But I'm I can't, I can't, I have a hard... Richard: I look at the program right now. I look at the program in terms of this closure and I even thought, we were doing a workshop yesterday with a bunch of students on some stuff and we got on the topic of it and just their frustrations and the whole thing and I said, honestly, I'm not looking for false compliments here, I said "I would give myself a C plus for how I've executed things as the instructor, as the facilitator." And I'm pretty good at this stuff, I actually have been consulting for years with other people on how to move their game forward and you know, weird situations or whatever. And I'd only give myself a C plus. And, you know, that's really made me think. But in any case, it all comes back to this open creative platform idea. And so what I realized is that when I tell a kid, look, you're going to spend a year really getting good at guitar so that in year two we can start writing and recording. What I've actually said to them is your ideas aren't worthy yet. And the more I thought about it, the more I got really upset with myself. And I just basically decided that whatever happens, happens but I'm not going to do that anymore. And if a kid comes in and all they can do is grab a single drumstick and whack a snare drum in time with their friend. Go back to that Marcus Mumford kick drum idea Joe: Yeah, Richard: A little Joe: Yeah. Richard: Bit, if that's all they can do? We're going to legitimize that because and here's what I found. It's like a slingshot a little bit. Yeah, they seem like they're almost moving backwards in their musical skill set because you're not pushing that but what seems to happen is when you legitimize it a couple of things happened, including they get self-motivated. Because that kid that starts just on that snare drum hitting out time, if they stick with that in the context of I'm making music with my friend, they will get it in time, and then once that's in time, they're going to go, "What happens if I pick up another drumstick and now I've got one in each hand?" And now we have, you know, doubled the rhythmic possibilities. But they're looking at it through the perspective of what can I do with it musically, not all about technique. Technique can't be the "T" for technique can't be important, just like the "T" for technology can't be important. It just can't! The creativity, the career, the career part has to be the over shouting or over overarching thing and it has to be overshadowing everything else on, as far as I'm concerned, a multi expo, an exponential level. It just has to be! So I've continued to move into that. So now the technique is covered differently. I have what I call the, I just, I call it the GAC should be the GEC. It's G, E minor and C and the premise is you're going to learn G, E minor and C or you're going to learn how to keep a very basic beat to somebody else who's learning G, E, minor and C and we're going to have you make a piece of music with those three really basic chords that are all white keys on a piano, that you can play with one finger on a couple of strings on a uke or a bass or a guitar, or you're gonna you know, you're gonna sing unison tones if you're a vocalist or match it with that clarinet or I don't care, it's not about that. It's about seeing the musical connections with somebody else. You are going to collab, that's the other thing, the collaboration part. I can keep bringing on all these "C" words, but it really. They'll become, the self motivation will make up for it. The other thing, too, is, you know, if I want to play Beethoven, I need a certain amount of technique or I'm not getting Beethoven, I acknowledge that, that's important. There is an art to that, that cannot be overstated. But I don't require Beethoven to express myself. And I think a lot of people get confused about that. And I think a lot of people don't understand the importance of it. I think. well, heck, Beethoven himself changed things so radically because he himself believed that he should express himself the way he felt he should express. I mean, I mean like literally by ironically moving away from Beethoven, where if we do it, I think in this context, we're actually paying an odd sort of homage to him Joe: All right. What he believed Richard: Philosophically Joe: In. Richard: in terms of music. And it's just evolved from there. I would rather see a kid get up and play something that's theirs, that is imperfect. But that is them. Then have a kid get up there and feel like, well, it doesn't sound like it's supposed to because that's not what the recording sounded like. Who cares? That's not what it's for. I found over the course, you know, as it's as this is as grown. It was interesting over that, we're finished out. The school year ends next week. But I've been having weekly scheduled workshops that I have kids come into when they can. I should have probably and this is part of my C plus or C minus that I'd give myself. I made them essentially optional as long as they kept up with the asynchronous assignments and stuff. But what I found happened was, is a lot of kids are showing up to these things, just for the sense of showing up to something. You know, we're having conversations that are Joe: To Richard: Rooted Joe: See their Richard: In Joe: Friends Richard: Music. Joe: And. Richard: Yeah, but, but, but, but that's, that's OK. Like, like that's turning into good things. Or I'll go out and frequently what happens is we'll have our session, we'll be talking, we'll come to the end of it, I'll have to go on to something else with another group or whatever and they'll be saying, "Hey, can you hit me up real quick? You know, open up another Zoom?" Or they'll do it on Dischord or whatever and, you know, let's play around some ideas or stuff. So it's, they're still making connections and if they use the workshops for that, do I really have to care that they didn't present the project, you know, in the same circumstance? They submitted the project, will take a look at it or we'll do it in a different workshop. It's ok. I think things like that have to matter more. What I was gonna say and I know, oh, my gosh, I'm gonna hit your two and a half hour mark. I'm so sorry! Joe: So Richard: I mean, I'm, I'm embarrassed. Joe: It's okay...No not at all Richard: I do have to, but I do have to share one other part of the program that has evolved since just last year. And I'm glad you're sitting down for this, because when I describe it to you, it's almost comically funny, but I mean to preface it by telling you that I am now so committed to this because I see the open creative platform element, in such a different way now, that I am, I'm well into my career as an educator. I'm not that old, but I'm old enough. This has given me so much of an interest in what could the next phase of this CMAS program be that I can't even begin to tell you. I would love to bring back the more traditional ensembles. I know, I actually have derived a plan. I know it would work. Politics won't let me do that.  Someday I still have hope but this is different. Out of the blue last spring, I get asked and I still don't fully understand why I got asked. I got asked to, of all things, pilot, no, not pilot. I got us the first started with teach at Arcadia, an engineering design class. Why are you giving me an engineering design class? Well, because you're technically qualified because of the CTE, the way the rules are written for CTE. And you like having the extra contract and this way you can keep the extra contract, because every I look at everything through the lens of my two little boys. That I will literally do I will braid your hair, Joe, for a six fig, for an extra contract. Richard: That's literally where my, that's I mean, I will totally do it. So but so I'm like, ok, sure, why? why not. Right? And I'm, I don't want to throw anybody under the bus, but to put it nicely, I'm promised a whole lot of resources and none of them, none of them come through. On a whim, I threw a thing like, the one thing that they said they were setting up for me, the people organizing were like, "Yeah, you don't have the engineering background to come to this conference for us to work with you, really sorry." The woman who was basically organizing it for this conference, not in my district, not at my school, actually still have yet to meet her. I would like to meet her. Jill was really kind. She's like, but I know of this other thing going on. I'm going to call you back in half an hour. She calls me back with these phone numbers. I went up on the phone with these people that are going to pilot for this previous school year, for the first time, they have a multi-million dollar grant through the National Science Foundation to revamp the entire concept of engineering in schools. Richard: It's headed up by and now I am flexing on their behalf. ASU, which is one of the large...I think it's the largest engineering school in the world, believe it or not, Vanderbilt, University of Maryland, Virginia Tech and I forget the fifth major university that is supervising this. And they, because the woman, Jill, from this other thing, this small little training session that they won't let me go to because I don't have the degree in engineering. Got all this experience in audio engineering but none of that, and that's fine. They are all excited and I think they may all be drunk. I don't know what's going on. So literally, they're like, no, no, no, no, we, I'm like, I'm like, what are you talking about? They're like, okay, here's your, [Them]"Can you come to Maryland for a week over the summer?" [Richard] "I guess" [Then] "We'll pay for it, don't worry, we'll pay for everything. Just can you come to the University of Maryland, we're gonna do a training session." [Richard] "Yeah, OK." [Them] "It starts Sunday." This is like a Tuesday. They're like [Them] "If you can get on a plane, we want you here for a week to do this thing. We just got to make sure we, we just got dot some "i's" and cross some "t's" or whatever. Richard: So we get to Friday night and I get this call from, you know, one of their head lead, lead investigators on this whole thing and he goes, [Them]"Ok, yeah, yeah, we need you here!" I'm like, [Richard] "Are you sure? [Them] "No, no, no, we've been looking at your website and we've been looking at you, you're the perfect person for this!" And I'm like [Richard] "I'm a musician, maybe, I sure as hell I'm not an engineer, and they're like, [Them] "No, you don't understand." OK, they're like [Them] "Just come to Maryland." So I literally, I booked a flight on a Friday, I get on a plane Sunday morning and Sunday night I'm at a dinner where I am so not the smartest person in the room, it's not even funny, Joe. I mean, it's, and by the end of dinner, I realized what they're trying to do and what they've basically decide, what they've basically come up with and they've done all this research prior to it over the last several years, that the concept of what people think engineering is, is completely off. I say the word engineering not to be funny and flip the script here a little bit on you, what are the first three words when I say engineering that you think of? Joe: Well, I always think when you and I are talking and you say engineering, I'm thinking just sound engineering. That's like so when you keep, you keep talk, you keep talking about engineering, I'm like, what does he know about engineer, like Richard: Ok, Joe: Sound engineering? Richard: Ok, Joe: But Richard: So remove Joe: There's electrical Richard: The sound. Joe: Engineering, there's, I don't know, mechanical engineer, I don't know. There's whatever. Richard: Right. But are you going to minus the sound engineering part, you're not going to time much of any of that to music in any fashion right? And the thing of it is, where they did all this research is that apparently most people don't tie it to creativity either. And they don't tie it to solving problems for people. And they don't tie it to something that I've latched on to that, there's a story behind every single thing that has to get designed or built or created or engineered, because otherwise, how would you come up with the need? And some of these stories are incredibly impactful. So their whole premise is that they wanted to pilot this year, there were nine of us across the country, most of them on the East Coast and the Midwest. I was the only, one part of the reason they got excited, I think was also because I was from Arizona and Arizona didn't have anybody in it. And the University of Arizona was one of the biggest contributors to this whole thing excuse me, not University of Arizona, Arizona state. But in any case, but what started to happen, we start having these conversations. And by the end of dinner, we are talking about what they call the engineering design process and what I have for years been calling and have gotten, I guess you could say, known for of the creative process. And what we start to realize are, well, they're, they're kind of like halfway laughing at me, halfway laughing with me because they understood this already. This is why they got so excited for me, I know and they've told me this since. Because when you take the two processes, engineering, design and creative process and you put them next to each other when you keep the definitions the same, but change the jargon on a few terms, they're not just similar, they're actually identical in a really freaky way. So all of a sudden, last fall, I'm in the summer and fall, I'm like, oh my gosh! Well, now and you have to remember all these years of building this thing, then that whole epiphany about open creative platform and what that needs to mean. And now I just feel like I'm on a mission with this. So I go through this whole year and it's, it's very much kind of an engineering design process, although interestingly, I'm still getting and I still am every year getting the music education interns from ASU, nearly every music I get, I don't know I don't get every one of their music education majors, but I get almost all of them. At some point they spend a semester with me, for better or worse. They're coming in and they're watching this class, too and it's getting really interesting to see. And we're talking about parallels and process and parallels and possibilities everything else. And as we're going through this and I'm having meetings with these engineering folks from all over the country and we're talking about all the connections. And I'm like, I have an idea for year two. And I'm like, so I've built this industry based music program that has proven itself, I'm not saying we've got it perfected, but you know, I have a, I do at least have a reasonable track record for flying a plane while it's being built. Richard: And for upping the possibilities of where we can push things in terms of opportunities for kids. And I've been successful,I mean, it's not like, you know, I think that, you know, on balance, the risk of sounding a little egotistical, it's not unreasonable to say at least "Give me a shot to explore the idea." Right? So I started looking some like I'm looking at the standards for this new program I've been piloting for a year and looking at the state education standards. I'm looking at my music standards and my own program standards. And I'm going, oh, my gosh, we could take all of this stuff, you know, speaking of mixers, could have a kid build a mixer. Why not? They're going to have to, I mean, there's electrical engineering in that, we're getting into mechanical engineering because of what a mixture does in terms of its functions, in terms of controlling the sound of space in a room. There's all kinds of engineering already that and I was starring in little projects throughout the year. You know, had them designing windows. We'd need a window between our control room and our life studio space. These are the champagne first world problems that we have in CMAS. But I had the engineering students designing how that would look. We were talking, you know, the lighting on the soundstage and how can we build a different mechanism, door thresholds. I mean, we were already starting to do some of these stuff, at least as concepts and on all these different things. And I'm like, there's so many things. So I called the head of the State Joe: Wait, Richard: Department. Joe: Wait. Please Richard: I'm sorry. Joe: Tell me please tell me you're addressing the the buzz that can potentially come through the console from the lights Richard: Oh, absolutely. No, Joe: And Richard: We're talking about the electrical Joe: Please, Richard: Interference. Joe: Please tell me you're you're talking about the the awful sound of the air conditioner when it comes on while you're in the middle of Richard: Absolutely, Joe: All those all those Richard: All Joe: Things Richard: Those Joe: We Richard: Different Joe: Struggle. Richard: Things. Joe: That's right. Richard: You know, right now above my head, there's a fan because we live in Arizona and this is a house that I've been very lucky enough to be not to convert to a nice home studio, but it's still a house not built as a studio from scratch, you know. And we're talking about things of that nature, you know, how do you deal with isolation when you don't have isolation? I mean, you name it, we're, we're dealing with all this kinds and it's endless and this is my point. So I'm, I'm, I'm, I have this idea my, my district, God love them, doesn't quite see it. But the people who run the pilot with the National Science Foundation, they're looking at, they're going, "You're basically just talking about changing up the projects, not really changing up the standards of the curriculum goals." And I'm like, "Exactly!" Because it's the same thing, the prob...I mean, it's just the same thing. So I call the state, the head of the State Dept. of Ed, who I get along with to be fair. And I'm just like, "I just want to run this by you so that if anybody comes back and says you can't or shouldn't." And she hears that and she's like, "That's just I said, I already wanted to take your classes and now I now, I think I'm going to like, I'm going to come take your class!" Like she's all over it, but she's giving me ideas. So now, just to give you a sense of where this is headed, she goes, "OK, what about this?" I looked like she was even worse than I was. She's like, "What if you had the kids simulate like they're touring, like they're, they're a production company for a tour and they have to get the band from, let's say, LaGuardia Joe: That's awesome. Richard: Airport Joe: Yeah. Richard: Over to London and they got a design like, how are they going to put the gear on the plane? And they've got to calculate now, like, how much tonnage can they actually take and what are they gonna have to buy or rent over there versus what can they take it? How are they gonna get all these other things calculating like the air velocity and how long it will? Well, I'm like, we are so open like that, I mean, like the creative options are there, the industry options are there. And if you had told look, if you had told me years ago that, first of all, I'd be making, you know, my day job would be an education and I would enjoy that, I would think you were nuts! If you told me that I would be developing a pilot for an engineering program that somehow tied in the music industry legitimately and I'm not just like phoning it in and I'm like passionately committed to it. I would have had you locked up somewhere for being certifiable. But, but, you know, back to the original thing and I know that sounds funny, but this all still comes back to those key concepts to me, and that's why I'm excited about it. To me, what is the, what does the art need? Well, the art needs engineers. The art needs musicians. The art needs producers. The art needs...and I'm not just talking about sound engineers. They are important too. The art needs marketing. We've actually had and you've mentioned we've brought in a marketing track a little bit into, you know, what we do with the program. Anything that's industry based, the career part, you know, if it's career based, if it's creative, if it's collaborative. We should be able to do it, and if we can't, what I have learned is that's not because we can't do it, it's because we haven't figured out how to do it yet. And so I'm really big on any silos or any walls that block creative process. I'm knocking them down, you know, and I'm going to try piss off some people doing it. This engineering thing, there are some people that aren't thrilled about it and I'm gonna have to work through that at some point with them, just like there are people who aren't happy that the program exists. You know, on the music education side of it. Joe: That, to me, is just, blows my mind because and Richard: Because Joe: I Richard: Your career, Joe: Don't get it. Richard: But that's because you're career oriented. To you, you love the art but you also know what's necessary to pay the bills. Joe: Yeah, but it's just, it's a tool set that is invaluable because you're, you're going to run into situations where you're gonna be like, I'm so glad I was a part of that, because I can take even that one little piece of it and it's going to help me get through this moment. I mean, to be able to be a musician but at the same time, understand the process of recording, of acoustics, of, you know, so many other things. It's, I don't know. I'm blown away to even hear that. But that's. Richard: I, I, I hate to say it, but it's true. I mean. But like I said, part of me now looks at that and thinks it's just kind of funny almost. And not to, I don't I'm not wish, I'd like, I don't want the confrontation. But I mean, like the people that are going to say no to this, are going to go on record and saying those five major engineering institutions. You know, the National Science Foundation is wrong, Joe: Yeah. Richard: That that's not a real engineer. The state, the Department of Ed for the state, which is funny enough, almost like the smallest bat to swing in all of this, and that's a huge bat to swing. So I'm just kind of like, I'm just going to keep moving forward. It's good for the kids, the good you know, my site administration think they've, they don't get it, but they like it and they're kind of like, we're just going to stay out of your way. I'm not really worried, you know. I mean, it'll be what it'll be. If I'm wrong, I'll go find some, I mean, I guess I'd go find somewhere else, but I just don't I know I'm not wrong, I hate to say it that way. That's such a horribly arrogant thing to say after I talk all of that about not being arrogant. But these people have convinced me people like you have convinced me, you know, like I said, the industry part of it. Why? You know, of course, we all want to be A Listers with valets and somebody plugs in all our gear for us and everything else. But at the same time, the best musicians know how their gear works. Joe: Yeah. Richard: They just do. And to some extent, want to go and make sure it's, like even if they have somebody who plugs it in for them, can you honestly tell me? Look, I know you've had gigs where some but, you know, you've got a drum tech or whatever. You don't go and check that kit before before you perform on it? Just Joe: Yeah, it just Richard: I mean, it's Joe: It's part of your being. Yeah. Richard: Exactly Joe: Yes. Yeah. Richard: It's absurd not to. So I think all of that put together. This is fascinating to me. Joe: And you've already proven the concept. So you would think that, I guess that would be the most frustrating part for me is that you've already proof of concept been done. It's how many years is the program now been in running. Richard: It's officially 12, I guess. Joe: Because of the CMAS program is 12 years, is it, is it, you're in the program from what? What year of high school. To. Richard: So well, and this is becoming an issue, too, it's always been open from freshmen through senior. Joe: Ok. And is it you're either in it or you're not? Or is there tracks that you can say, I'm interested in the sound recording track. But I'm not Richard: Ok, Joe: Interested Richard: So, Joe: In the songwriting Richard: Yeah. Joe: Tracks. Richard: As he was saying, so I'm going to take the this new engineering, in the traditional word of the word engineering, I'm going to set that aside, because that's where that's going to take some years to develop. Richard: So I'm going Joe: Right. Richard: To set that aside. But as far as the rest goes. Basically, it's what's your interest? I want to be in it, I want to I want to do sound engineering. I want to be a producer. I want to be on the stage as the performer. I want to be a beat maker. You name it and again, I, I, I want to promote the shows. I want to make the music videos, whatever. OK. Everybody's gonna go, there's like some core things, I need everybody to understand the basics of how this microphone works that I'm talking. I need the basics of why your headphones need to go into an interface and what that interface does. I need you to understand the stuff on the walls here, why it does what it does and why it's actually not gonna soundproof the roomm, it's only treating the roo

Nate Morton from "The Voice" In this episode, Part 2, we dig deeper into the audition he went on thanks to Barry Squire and his own networking becoming known as a "player" in town. Besides doing gigs around town and networking, he would go to some of the more well-known jam session so he could be seen, heard and start to build his network. As you'll hear as a constant thread throughout both parts of this conversation, networking and relationships have been key to Nate's growth and success. We talk about the sequence of auditions and gigs in a timeline so you can get a feel for the progression of what Nate went through to bring us current to today. In 2005, there's the lengthy audition for "Rock Star: INXS" and then in 2006, "Rock Start: Supernova". Then onto "The Bonnie Hunt Show" from September 2008 to May 2010. Finally in 2011, he lands one of the greatest gigs of all times, "The Voice" We talk more about his early days in Los Angeles and we walk through his timeline of auditions, touring gigs with well-known artists and end in the present day. Enjoy and thank you for listening!! ********** Nate Morton: Nate's Website: https://natemortondrums.com/ Fraudprophets Website: http://www.fraudprophets.com/ YouTube: Nate Morton Drum Cam Facebook: https://www.facebook.com/natemortondrums/ Instagram: https://www.instagram.com/n8drumz/ Twitter: https://twitter.com/n8drumz Nate's company affiliations include: Pearl drums & percussion Zildjian cymbals & sticks Roland Remo ePad Cympad GoPro Sennheiser Kelly SHU WingKey https://youtu.be/pjljYtm5DCQ Podcast Music By: Andy Galore, Album: "Out and About", Song: "Chicken & Scotch" 2014 Andy's Links: http://andygalore.com/ https://www.facebook.com/andygalorebass Subscribe, Rate & Review: I would love if you could subscribe to the podcast and leave an honest rating & review. This will encourage other people to listen and allow us to grow as a community. The bigger we get as a community, the bigger the impact we can have on the world. 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Joe: Were you given music ahead of time or did you have to go in and just wing it? Nate: Oh, God. No, no, no, no. If you're gonna do an audition typically back in that era and they would say, you know, oh, go to her manager's office and pick up this C.D. and the he would have, you know, three songs on it and they would generally be listed in the order that they were gonna be released as singles. You know, here's the first single second, third. And in the case of Billy Myers, I feel like her single was already out or was a song called Kiss the Rain. Kenny Aronoff, I think, played drums on the original recording. Joe: Ok. Nate: And yeah, that dude. Yeah. You know that. Yeah. That that up and coming guy. Joe: Right. Nate: What Joe: Right. Nate: He's got, he's got a lot of potential. Joe: Yeah. Nate: I think if he sticks with it, he's really Joe: Right. Nate: Going to Joe: Yeah, Nate: Go far. Joe: Yeah. Nate: I hope, I hope people get my, my stupid sense of humor Joe: They Nate: Like Joe: Totally. Nate: They're just out there just not like oh my God. He said he thinks Kenny Arnow is up and coming. Joe: The Nate: Oh, my God. He's an idiot. That guy. Joe: No. Nate: So, yes, Kenny, if you're listening. I'm sorry. Just joking. So. So I pick up, you know, you pick up the C.D. and. This is twenty, twenty years before almost 20 years before I have to start. No, no, no, no, no. I think that that. I'm sorry. That would have been in the. That would've been let's call it let's call it ninety nine. Two thousand area. And then it wasn't until. Two thousand, five, six or so when Rockstar came along, which is which is this TV show that I did where we started having to learn these like kind of high volumes of songs, right. Where it's like, oh, there's fifteen songs this week to learn, which in retrospect doesn't seem like a lot because there are times on the voice when it's like, OK, here's the thirty six songs rolling this week. Joe: It's amazing. Nate: But at that time to have to come in and in a week learn 14 songs or 12 songs, it was like, I mean if you do a tour. If you do a tour, you might be rehearsing. Let's just say six days a week. Seven or eight hours a day. And you, depending on the tour you're doing and the level you're doing. I mean, you might be learning two songs a day. You're not Joe: Hey, Nate: Saying Joe: Yeah. Nate: Muddy Lane shoes on the day because the keyboard players are dialing sounds and this is that I didn't want to wear. It was it was actually literally that it was literally out of a 10 hour day. The keyboard players and guitar players were dialing sounds for seven and a half or eight hours of getting the sound right for you. The track was so the idea that you would come in and in the space of a week, from Monday to Saturday, Saturday, really Monday to Sunday, you know, it's like Monday and Tuesday, you've got to learn 14 songs because you're seeing the contestants on Wednesday and Thursday. I mean, at that, like I said now. I mean, I could I could, I could. You know, this sounds terrible, but, I mean, I could do that and read a book and crochet a sweater at the same time. Well, but then but then the idea of fourteens on the two days like war. So anyway, my Joe: And this Nate: Only. Joe: Was the rock star time frame that you're talking about. Nate: Correct. Joe: When? Nate: This was the beginning Joe: Ok. Nate: Of rock star. This is Joe: All Nate: The Joe: Right. Nate: Beginning of rock star. Joe: Ok. Nate: So. So. Joe: And how did you get that? Like. Morgan walks in the room and like every drummer runs its runs to the corner like a bunch. Nate: Are you out of your mind? Joe: So don't don't you know, don't belittle Nate: Okay, okay, okay, Joe: The Nate: Okay, Joe: Fact Nate: Ok. Joe: That you had to go do something to get these gigs. That's important. Nate: Ok, Joe. Joe: It's. Nate: Ok. Why did you ask me? Ask me? Joe: Ok, so you were with Nate: Ask Joe: Billy Nate: Me, Joe: Myers Nate: Ask me, Joe: And then. Nate: Ask me the big question, which is because this is this is this was this is the big question that I'll bring it on home. Ask me the big question, which is how did you get the gig on The Voice? Joe: No, because there's so many other things in Nate: No, Joe: Between. Nate: No, no, no, no. Just Joe: Oh, Nate: Try Joe: I thought there Nate: It. Joe: Was. Nate: No, no, no, just try Joe: Ok. Nate: It. Joe: Really? OK. So Nate, how did you get the audition on The Voice? Nate: No, no, no, no, no, no. The gate, the gate stretch. Joe: Oh, the Nate: Try, Joe: Gag Nate: Try again. Try again, Joe. Nate, how did you get the gig on The Voice? Joe: Me. How did you get the gag on The Voice? Nate: Funny you should ask. Joe: Oh, good. Nate: So back in, ho, ho, ho. Get comfortable people back. Somewhere around 2002. I always want to do like in the year 2000. Joe: Right. Nate: If anyone remembers that, I don't even remember that little Conan O'Brien bit. That has to do with Eddie Richter. So back somewhere around 2002, I was playing with the singer songwriter piano player named Billy Appealing. That was a little earlier named Vanessa Carlton. So 2002, 2002, 2003, somewhere in that neighborhood, maybe 2003. And for those of you who may not be familiar with Vanessa Carlton, she had a single called A Thousand Miles. It was a really big summertime single. So interrelates with Vanessa, and we're somewhere in the middle of somewhere and I get a call. Joe: See? But there you go again, you skipped over, how did you get that gig? Nate: Well, I actually didn't skip over Joe because I said because I said Nate's a jerk because because I said that many of my earlier auditions, of which Vanessa Carlton was one can't be very Swier, actually. Probably Joe: Ok. Nate: Did. I probably Joe: Ok. Nate: Admitted that. Yes, she. So OK, then I'll give you the quick I'll give you the quick. Overview of the various wire gate, so of the various of the gigs that I did or of the auditions that I did when I first moved the town, that I found myself in a room in some way, shape or form or fashion at the result of knowing or as a result of knowing various wire. The first one was Billy Myers. The next one, I think, was Tommy Hinrichsen, who is a guitar player, bass player, singer songwriter, rocker of all levels. He's currently playing guitar with Alice Cooper. Right. But it's time he had a deal on capital. Yes, capital is the only capital records. So Billy Myers, Tommy Henderson. Darren Hayes, who was a lead. I think he was the lead singer of Savage Garden. And so for a minute there, Darren Hayes had a solo project. Darren Hayes. And so I didn't audition that. I was fortunate to get through that. I was unable to do it because of a conflict with another very ask audition that I did, which was Vanessa Carlton. So Darren Hayes and Vanessa Carlton conflicted. So I found myself having to choose between the two or fortunate to have the, you know, good, good problem of choosing between the two. And and I elected to. Play with Vanessa Carlton and then also in there was there was a well, there is a he's a bad ass, a techno dance artist, ETM artist, if you will, called Brian Transito or Beatty is his name. So those those handful of auditions all came through the Barry Squire stream. So Joe: Perfect. Nate: Very smart, Joe: Now, I feel Nate: Very Joe: So Nate: Suave Joe: Much Nate: Stream. Joe: Better now. Nate: There you go. Barry Swier Stream led to Vanessa Carlton. So both now mentor Vanessa. Phone rings This might've been a Bery call as well, but it was Hey, Nate. There's a certain big artist who's auditioning and she is looking to put the band on retainer and the auditions are this day, she's heard a lot of players. They haven't said of the band yet. And we would like you to come to the audition and I won't say the artists. Name, but her initials are Alanis Morissette. So. Let's hope Joe: Oh, Nate: So. Joe: Good. Nate: So Joe: That Nate: I'm Joe: Was true, Nate Nate: So Joe: Martin Nate: I'm free. Joe: Form right Nate: Thank you. Joe: There Nate: Thank Joe: Was Nate: You. Thank Joe: Perfect. Nate: You. Thank you. Thank you. Joe: God, I'm so glad. Nate: So so I'm out with Vanessa and I get this call that Atlantis is auditioning. And I know that Vanessa's tour is winding down. And so I'm very excited. I'm like, oh, man, this could be a great transition. So in the middle of the Vanessa gate, I fly home. All of this, by the way, I'm still answering the question, how did you get to get on the voice? If you can't if you can believe it. So, so so it works out that the day she's auditioning it, it falls on like a day off that I've got with Vanessa. And so it's a day off with Vanessa. I don't remember where we are, but I raced to the airport in the morning. I fly home. I'm listening to Atlanta songs on the way home, the song songs if you're going to ask for a rhyme, charting out my little charts. And I think and I get there and I go to the audition and. And it was amazing. I played it. Yeah. Sounds great. You guys will rock it. And at the end of the audition they go, man, that was great. You didn't get to play. Oh, my heart broke. I was so sad. Right. So I did not get the gig. They said, thank you for joining us. You're you know, you did a good job. But we're going to you know, we have another guy. OK, I get back on a plane the next day, I fly back, I rejoin Venessa, which is a great gig. No disrespect to Buddhism. Joe: Anybody Nate: And so. Joe: Know where you went in that period of time? Nate: Sure, Joe: Was it Nate: Probably. Joe: That the van? Nate: Or you know what? Do you know what the truth is? I'll be honest with you. I don't even remember. I don't remember. I don't remember. I might have said maybe it would be not kosher to be like, hey, I'm going home to audition for a gig that's no bigger than this one. And so so maybe I wouldn't have said it. Maybe it would have added more a little bit more subtle approach. But nonetheless, I didn't get it anyway. So I arrived back and then I finish out of Inessa tour and I'm a little bit bummed that I missed out on that great opportunity because. Hashtag comments were sent. Joe: Yeah, Nate: All Joe: Yeah, Nate: Right. Joe: Yeah. Hell, yeah. Nate: Shoot. So if you called me today, I'd be like, I don't know, can I. Can I fit your voice schedule? Or is it here? I mean, she's amazing. Right, Joe: Yeah, absolutely. Nate: Though. So the Vanessa. Tour finishes and not too long after the Vanessa tour finishes, and I feel like this is I feel like this is the end of. Oh, for. I get a call from a friend and he says, hey, mate, Mark Burnett is putting together his TV show. It's called Rock Star. He needs a band. And so he is called upon however many in eight, ten, twelve days to put together bands to come in audition to potentially be the house band on this show. It's going to be like American Idol, but it's going to have like rock and rock songs. You know, it could be great. And so I go, okay. That man, of course, I would love to. And so the person who called me for that audition was a bass player named Derek Frank, who has a very, very long list of credits to his name. So Derek put together the band as the band leader, and we went and auditioned. So now we're in early 2005, because if memory serves the first round of auditions for Rock Star, we're in the first or second week of the year. That was like January 5th or something, right? Was the audition. We audition and again, multiple bands audition again. The whole process is going on and on and on. And eventually they wind up saying, OK, I get a call from Clive Lieberman, who is I'm still in my life at that time. I get a call from Clive Lieberman and he says, OK, we've narrowed it down. We have three drummers that we're looking at. And you're one of the three. And here's the next day, you know, can you be here on this day? At this time? OK, sure. Of course I can. So I go there. And now now we're in like late January because the process started like early January. Now we're moving into like mid late January. Joe: Wow. That's incredible. Nate: The man I was started. I'm just getting warmed up. So so I go there. And the other drummers are playing and the rotating Grumman's in and out in the way that. I mean, I've done several auditions and they all work a variety of ways. But generally, if none of the band is set, then some portion of the audition live audition is that drummer with that bass player, that bass player with that guitar player, that guitar player with that drummer that removes that bass player on that guitar player in there, especially in this sense, has a television show. They're analyzing it all. So so they're they're well above like, do these guys sound good? They're like, do I like that guy's dreadlocks? In my case, for example, I know that guy has a guitar that's like Dayglo pink. That's cool. Oh, I hate that guy's boots. Like, it's on that level because the TV show. Right. So at the end of the day, we're playing with vulnerably. Okay. I'm let's let's say I'm drummer number three. So we're playing, playing, playing, playing, playing. At some point they say, okay, drummer number one, you can go home. And then I look around and there's just like German number two and me bling, bling, bling, bling, bling. And at some point they say, OK, drummer number two. Thank you a lot. You can go home and then it's just me and I'm playing for like the rest of the day and well into the night. So finally they say, OK, we're finished for the night. Everybody can go home. Now, when they did that on Billy Myers, it was this is the band we're playing Vibe tomorrow. Let's get her done as opposed to on this, where they're like. All right. Joe: Go Nate: So Joe: Now, Nate: I Joe: Go home Nate: Could Joe: And worry. Now go home and Nate: Go Joe: Worry. Nate: Home. Now go home. Right. So I go up to Clyde. Clide Lieberman. Love them, love, love, love. I got to climb. I go say Hi, Clyde. As I look around, I don't see any other drummers. I said so. So can I. I said, so should I. Should I go home and, you know, have a celebratory drink? And Clyde's response was, well, you should definitely go home and have a drink, Joe: Yes. Oh, no. Nate: Right? It's so, Joe: Oh, no. Nate: So, so now we're at the end of January. The band that they arrived at. Sort of somewhere in February. They had this band. Right. And I was included among and within that band. And they had an M.D., a guitar player, a bass player and a multi instrumentalist. And so then that band did a gig for the. That was a CBS show. So we'd have done a gig for, like, those higher up CBS guys. Right. We would have had to have been approved by them. Then at some point, they kind of went like, well, what if we had this person on bass? So then that band did another gig for the CBS people. Then, well, what do we have this person on guitar? Then that band did another gig for the CBS people. Joe: Wow. Nate: Then I was like, wow, this isn't working out. Let's go back to the other band. OK, now then that band did. So. So there were there were there were hoops aplenty to jump through. But in the end of all the jumping through hoops and I remember this date, I don't know why it's burned in my head. I could have it wrong. But I remember this date. I feel like May. I feel like it was May 19th. We were all sat in a room with the executive producer of that show, Rock Star. His name is David Goffin and that band. Was myself on drums. Sasha could face off on base. Half Amaria on guitar, Jim O'Gorman on guitar and multi instrumentalist and musical director. Paul Markovich. So that was the first time Paul, Sasha and myself worked together as a rhythm section. Now, Sasha was my bass player on Vanessa Carlton. And Paul had also worked with Sasha in other situations. But this is the first time at that that this was the genesis of that rhythm section. So. From Rock Star, that rhythm section went on to do multiple sessions in town. Two seasons of Rock Star. That band went on to do a tour with Paul Stanley. Ultimately, that rhythm section wound up doing the Cher Caesars Palace run. So now I flashed all the way forward from 2000 and. Five. Right. By the way. So the first audition, the first part of that audition was in early January. And the band wasn't solidified until Joe: May 19th. Nate: The end of May. Well, May 19th was when they said, if you want to do it. Joe: Got it. Nate: And then ultimately, by the time contract or signed. Yeah, it was the end of May. It was the end of May. Beginning of June. Somewhere in there. Joe: So all of this time, you're not making any money. Nate: No, the auditions that we did and the rehearsals that we did were paid Joe: Ok. Nate: Because because at the end of the day, you are a professional musician. So even whether whether you have the gig or not, it is still your time, you know. And Joe: Ok. Nate: It is, you know, I mean, we were we weren't on some sort of, you know, incredible retainer or anything. But at the same time, the powers that be know that to expect you to dedicate the time to learning these songs and doing these rehearsals and showing up and, you know, wearing halfway presentable clothes and showing up with good gear and playing gigging town and good, that's not something that people would typically want to do for free. That's something that that you know, that that's what we do. And so Joe: Right. Nate: They wouldn't have expected us to do that for free. Joe: So any point during this interview process from early January to this may date where it finally gets solidified? Did any other tour opportunities come up that almost tore you away to go and say, OK, this great thing has just come in? And if I get this, I'm out here, I'm done with these auditions. I'm going. Nate: So, Joe, when you called me. And you were like, hey, man, can you come in my pocket hasn't got to me and I was like, Sure, sure. And then you were just like, Yeah, we'll talk about your life story. Joe: All. Nate: And I was like Joe: Right. Nate: I was kind of like, oh, there's gonna be like everything I've always been asked before and about we all the same stuff. I hope Joe comes with a new question. I hope so. That's the first time anyone has ever asked me that question. Joe: Seriously? Nate: And yes, that's the first time I've ever been asked that question. And that is an interesting question. And it is, is it is very insightful. Joe: So we'll think I'm Nate: So Joe: Looking. Nate: Absolutely. Joe: I'm looking through all of this because I live through you, you know that, right? So I am all of these questions are like, man, if I was in the middle of all this and all of a sudden, you know, share, I get the call from Barry saying Cher's auditioning. So anyhow, that that's why it was Nate: Well, Joe: Important. Nate: And like I said, it's a good question and it's a very astute question. And the answer is yes. I mean, because it was from early part of the year to like May, April, you know, in that in that neighborhood. Joe: And they're building Nate: So, Joe: Up Nate: Yeah, Joe: Their tour Nate: That's Joe: Vans. Nate: When things are Joe: Right. Nate: Happening. Joe: Right. Nate: Right. That's why things are happening. I can't remember specific things that I would have, you know, turned down or that I would have not been available for. But I will say that even in that context of it not being solidified. I felt like it was definitely worth keeping my. Carts hooked to that ox because it was a TV show. And all the time that I was touring, I was definitely like, you know, like touring is great. Touring is a blast. I love it. I may wind up doing it again at some point. That'll be amazing. We'll be fine. But there's also an extent to where it's like it might also be nice to be able to make a living, staying in town and seeing your family every day and sleeping in your own bed, driving your car and go into your favorite restaurants and not dealing with the fact that you showed up at, you know, 10 and the rooms won't be ready until two. So you're sleeping on a couch in the hotel lobby. You know, that's that's also an element of truth. So. So, yes. So things came in. Kate came and went, and I definitely decided to stay the course and, you know, follow that that that path towards what I thought would be a TV show which wound up being a TV show. And where was I? Sorry, Bella. Joe: So, no, it's OK. So Rockstar, you guys did Nate: Right. Joe: A bunch Nate: So Joe: Of Nate: That Joe: Shows. Nate: Was the first time I played Joe: Yes. Nate: It, right? Right, exactly. Exactly. Joe: You're the new Nate: So. Joe: Heart rhythm section in town, right? Nate: Where are the new rhythm section and how. Joe: Ok. Nate: Oh, we were that time. But but yeah, you know. And so so the whole the only the only point that I was really trying to make in this very, very, very, very long winded, you know, spool here is. The. The fact that I'm able to be on The Voice now is a direct result of the relationship that I started with Paul Markovich back in 2005 on Rock Star. So what is this, 2020? Joe: Yes. Nate: Right. So. This whole gig started coming about. A decade and a half ago. And so I. And so I say all that, I say that to even spend it further back to talk about what I was saying earlier about relationships, which is that you have no idea, you know, the the guy that you do a gig with one time for one hundred bucks at a club somewhere. Might be the guy who calls you for the audition that completely changes the course of your career. Joe: All right. Nate: So, you know, Joe: So Nate: I mean, and. Joe: So Rockstar was till when? Nate: Rockstar, unfortunately, only lasted two seasons, Rockstar was 2005, 2006 on CBS. The first season it was Rockstar in excess and the feature band was in excess. And we were going through the process to find a lead singer to replace Michael Hutchence. And then the subsequent season was called Rock Star Supernova. And they had chosen Tommy Lee. Oh, this is embarrassing. Tommy Lee. Jason is dead. And a guitar player. Joe: Tell us of. Nate: But they are putting together the supergroup. They're putting the supergroup. And and so they were basically auditioning for a singer to front this supergroup. And that was what that season was about. And so then, yeah, like I said, that's easy. It ended. And then Paul Stanley called like Vee Paul Stanley. Joe: Yeah. Nate: Like the walking, breathing, living. Iconic legend Joe: Yes. Nate: Paul Stanley calls and says, Hey, guys, I'm going to go out and support my solo record. You want to play with me and I will. Duh. Joe: Right. Nate: You know, I mean, Paul is amazing. Paul, Paul, Paul is Paul and Cher. Paul, Stanley and Cher share. Shares is a share on all adult donor list, but possibly in share. Both have this. They are at once incredibly. Sort of present and know exactly who they are. And the fact that they are literally. Iconic legends. But at the same time, able to make fun of themselves, able to laugh. Selves able to be down to earth, able to be. Just so what's the word I'm looking for, relatable. Joe: Authentic. Yeah, Nate: Authentic, relatable Joe: Yeah, Nate: In a crazy Joe: Yeah. Nate: Way. You know what I mean? Have figured. I didn't pause daily. I said to you, man, I was in this band, you know, however long ago or whatever you guys met and she was older than that. Oh, okay. Go. I love it. Was the early days as to whether I was the rock band. It's the story. Joe: Peter. Nate: Sorry. You know, because I was such a funny time. So it's the band from Rockstar Impulse Daily. And I hit the pause daily as it meant the band from Rockstar and Paulist Aliens is the best band ever played with us. Here it goes. Yeah. Yeah. I'm sure this is the best band you've ever played with. Joe: Nice. Oh, my guys, Nate: No, Joe: It's Nate: It was Joe: Hours Nate: It was Joe: Of. Nate: So great. He was so great. It's like the cool thing, too, is we did it. We did a show a while back. And one of the songs we played in season finale after the season finale is over and the show's over. I hopped my car to drive home and drink. And I have a text from Paul Stanley telling me, oh, my God, man, great job on, you know, such and such a song tonight. Joe: That's so cool, man. Nate: It's amazing. Joe: It's so Nate: You know, Joe: Cool. Nate: He is he is genuinely one of those guys who. I don't know. He's just he's he he's he's able to balance being an icon and still being sort of down to earth and, Joe: That's really Nate: You know, Joe: Cool. Nate: Relatable and. Yeah. Joe: So what year is this that you go out with him right after Rockstar ends? Nate: Well, Roxette would have been a five oh oh oh five was one season. 06 was another season. And so I feel like we did. I mean, it would have been 06. It would've been 06. Maybe in two oh seven. But maybe just because because Rock Star was a summer show, so we wider than rock star and been down at the end of the summer. And then we might respect, like the fall slash winter with Paul Stanley Joe: Ok. Nate: And then been done because because the the second leg of the Paul Stanley tour was Australia. And so Australia, if you don't know or if anyone doesn't know. Is backwards to us. So Australia winter is our summer. So it's 100 degrees in the winter. So I feel like it was that. I feel like it was like the fall here. I feel like it was 2006 rehearsals. Maybe in the fall tour here in the fall. And then I feel like that tour would have gone into like maybe. Like October, November in in Australia, Joe: Ok. Nate: Something of that nature. Joe: And at Nate: Yeah. Joe: This point, is this the biggest tour that you've done up to date to Nate: With Joe: That Nate: Paul. Joe: Yet? Nate: He is definitely the most iconic artist that I would have worked with up Joe: Up Nate: To that point, Joe: To that Nate: You know? Joe: Point. OK. Nate: Well, OK. Well. No, because I don't mean. I tried not to like. Joe: You've done so many great things, we can't leave anything out. Nate: No, no, I'm just. I'm OK. What exactly Joe: That's why Nate: Is Joe: I'm Nate: Going Joe: Prodding Nate: On right now? Joe: You for all of this stuff. This Nate: No, Joe: Is my job. Nate: I mean, man, I'm just fortunate. I'm fortunate that I've managed to eke out a living doing this thing. And I'm fortunate that, like, people calling me to do what I do, I feel like. Joe: And you're about the most humble person I've ever met in my life. That's the reason. Nate: That's nice. That's nice of you to say. Thank Joe: It's Nate: You. Joe: True. Nate: But it's Joe: It's. Nate: True. I know. But you know what? It is so so look. So when I was in high school. I wasn't walking around like, yeah. One day I'm gonna play a post alien, Chaka Khan, and, you know, remember me on TV? I didn't think that. I thought like Joe: That was like your Richard Pryor. Nate: I thought. Joe: Now it's like you're selling Richard Pryor. That Nate: I'm so not going to even try to do Richard Pryor. Joe: Was Nate: But Joe: Great. Nate: But Joe: Oh, Nate: But Joe: Good. Nate: I mean, I guess. But bye bye. But my point is that, like, my point is every day I am of two people. I am the person who gets up and goes like, OK, today it's time to get up and learn the Peter Frampton song that we're playing on the show today. Like what? Like the first. Right. Right, so so, so part of me goes. OK, let's learn. Peter Frampton on. That's the that's the current me. But the high school me is still in there, and one of the first records I ever owned was a Peter Frampton record, right? Not Frampton comes alive, but it's like one before that. The single was a song called I Can't Stand It No More. Which I'm not even going to try to sing. But it's a really cool tune. But like so the part of me gets up and goes, OK, let's go to Linda Peter Frampton song play today. But then inside that is still like the little kid going like, I can't believe I'm playing with this guy. That is one of the dudes that I learned to play drums by jamming along to my drum set Joe: Yeah, Nate: To the Joe: It's Nate: To Joe: Crazy. Nate: The LP. I'm a record player, so I say all that just to say, like in terms of being humble. It's not like I'm trying to be humble. It's just that I still the meet the young me still steps back and looks at what I'm fortunate to do and goes, Oh my God. Dude, you're you're a lucky friggin fortunate mofo to get to do what you're doing. So and then again, circling back to where we were, which was you said up to that point, Paul Stanley. And the reason why I paused. I had not played with Cher at that point, but I feel like I had played with Natalie Cole at that point. Joe: Ah, Nate: Yeah, so. Joe: So that's Nate: Right. Joe: Here. Nate: So so genre differences, obviously, and volume of people who know, obviously, you know, potentially different. Joe: Yes. Nate: But I mean, in terms of iconic, Joe: Yes. Nate: I mean, they're both they're both right there. I remember going out to dinners. Natalie would have these dinners. We were on tour in Japan at one point and she said, we know want everybody come down to dinner at the restaurant, at the hotel or whatever, and we're there. And she would say things like, you know what? When Daddy said that? And I'm like. Joe: Oh, my gosh. Your mind explodes. Nate: My mind explodes. Joe: That is so Nate: One Joe: Cool. Nate: Time Daddy said, and it was like, Wow. Joe: Yeah. Nate: So yeah, man. So I mean so so I can't remember the exact timeline. But up to that point. Yes, it would have been Natalie, Paul Stanley. I had a short I had a short run with Chaka Khan Joe: Ok. Nate: Up to that point. So she's you know, she's you know, I mean, Chaka Joe: Yeah. Nate: Khan. Right. Joe: Hey. Nate: I mean it again, like I said, even as I say this, that I have a hard time saying these things because I don't come across like I played with her. It's like to me, I literally look back and I like I play with a person like they hired Joe: So Nate: Me. They're bad. Joe: Call Soquel. Nate: So now I it's. Yeah, it's man. I'm so fortunate. I'm so fortunate. Joe: So where are we in the timeline now, because. Nate: Well, at this point, we're up to about where we're up to Paul Stanley. So impossibly ends, Joe: Yeah. And this again, Nate: Stanley Joe: What Nate: Ends. Joe: Year is this? Remind me. 2009, Nate: Well, Joe: You Nate: We're Joe: Said. Nate: All well, we're we're pretty much almost current at this point because when Paul Stanley ends. That's got to be like, let's see, oh, five or six or seven. That's got to be like in the O2 eight ish 07, Joe: Ok. Nate: Seven or eight ish ballpark. Joe: Yes. OK. Nate: And then I did a TV show. I was fortunate to do a couple of TV shows, and one of them was called the Bonnie Hunt Show, which was a daytime talk show on NBC. And circling way back to your way earlier question about in terms of who was at early with me, who that I know still. So Churchill era was the piano player and the band on the body honcho. And and it is and it is through Chechu Elora that I got the call to audition for the band or the Bonnie Joe: Wow. Nate: Hunt show right Joe: How many years later Nate: Later than Berkeley. Joe: Here? It's like. Nate: I mean, it's a little Berkeley, I graduated ninety four, the call for Bonnie Joe: It's crazy. Nate: Hunt to audition comes 94, 2004 to about a decade and a half. Joe: It's crazy, right? This is exactly Nate: It's crazy, Joe: What you were talking about. Nate: But it's relationships, Joe: Yeah, Nate: It's relationships, Joe: Yeah. Nate: You know. So, yeah. So then. So Bonnie Hunt. And then that ran for a while and then Bonnie Hunt for a stretch, ran concurrent with Cher. So I was playing with Bonnie. And share at the same time, and I can't actually remember which one came online first, but what I was basically doing was I was playing in Vegas with Cher and then on my days off from Cher, I was coming home to Bonnie here in L.A. and I was basically driving back and forth and doing sort Joe: Wow. Nate: Of double duty. Yeah, it was it was a little bit. It was a little taxing because Joe: Oh, my God. Nate: I. Joe: So was Cher a Barry Squire gig? Nate: Cher actually came through my relationship with Paul Markovitch dating back to 2005, Joe: Ok. Nate: So meeting him in 05, doing the show with all five of six rock star Paul Stanley tour sessions in town. Other things in town. And then Cher would have come about. I mean, it feels like. Oh, nine ish. But don't quote me on that. Oh nine oh nine. Give or take six months to a year. Joe: Ok. And the share gig was at a walk on for you because of Paul. Or you still had to audition. Nate: Share. That's what he called a walk on. Joe: Guy, Nate: It makes Joe: I Nate: It sound so Joe: Don't Nate: So Joe: Know Nate: It Joe: What Nate: Makes us so casual, like, Joe: Would Nate: Hey, Joe: Have Nate: Man, Joe: Come Nate: Come on over Joe: Up. Nate: And play with us and share. Joe: I don't even Nate: Hey. Joe: Know where that term comes from. Walk on. Was Nate: Oh, Joe: It? Nate: Well, we'll Joe: Isn't Nate: Walk Joe: That like Nate: On Joe: A Nate: Is Joe: Football Nate: Like. Joe: Thing? Like if you don't have to. You don't have to go through the audition. Nate: No, Joe: Are Nate: I Joe: The. Nate: Think it's. No, I think it's kind of the opposite. I think it's a college. I think it's a college athletics term. But it's not a good thing. I know you're using it as a good term, but I think that in college athletics, you have your your your top tier guys who are on scholarship. So like, for example, on a college basketball team, like a Division One team, I think there's like twelve kids, I think. And I think that, like, 10 of them are on scholarship, but there's like auditions, auditions, music nerd tryouts Joe: Tryout. Nate: To fill like those last spots. Joe: Hey, Nate: And Joe: I Nate: I think Joe: Said auditions, Nate: Those last Joe: Too. Nate: Spots. Joe: I couldn't think of the word. Nate: Right. I think those last spots are walk ons like, OK. We've got art, we've got our eight or whatever it is, our 10, we've got our we've got our blue chippers over here. We've got to fill out the team, open tryouts, and then there's like 100 kids. And of that one hundred kids, you pick like four or five, whatever it is to fill out your team. That's a walk on. So like a walk on. Oftentimes never even gets on the floor like in in that context. But Joe: So Nate: I understand Joe: I Nate: What you're Joe: Totally Nate: Saying. Joe: Use Nate: No, Joe: That. Nate: You did. But no, but I understand. I totally understand what you meant. I told you so. But and to answer your question, yes. I did not audition. Mark was playing with Cher. And I believe that Pink had dates that conflicted. And so I believe that he made the decision to go and fulfill his obligation with Pink, which vacated the Cher position, which gave Paul the leeway to basically call me. And then I came in and I finished out the whole run with Cher at Caesar's Palace in Vegas. Joe: Got it. And she Nate: So Joe: Was Nate: Then. Joe: Amazing. Amazing person, everything you actually got to hang with her a little bit. Nate: She's Joe: A lot. Nate: Awesome. She's awesome. She she is one of the people like and again, I never take any of this for granted. I never think any of this is assumed. None of it. But like those kind of stories that you hear about artists who are like, you know what, I'm just gonna buy out the whole theater for Tuesday night. So my whole band and crew and dancers and everyone can go and watch Boogie Nights. You know, I mean, like or hey, I'm just gonna, like, buy out all of the pole position, indoor, you know, go kart race track for a night. So my whole band and crew could just go and do that. So, you know, she really she did a thing once where Cher is the coolest. Like, shares the coolest. And the first person to make fun of Cher is Cher. Like, she's so, you know, like self-effacing. But at the same time knows that she's an icon. And that's an amazing thing. It's an amazing balance. But we did a thing one night where we played. Bingo. Right. Hey, guys, I want everybody to come down to the theater where we're going to play bingo. OK, so here we sit playing bingo. And the prizes, if you get bingo, is like an Apple iPad. OK. So this person wins, OK? He got B eleven I 17 in bingo. Here's my pad. Thank Joe: Nice. Nate: You. Good bye. OK. Here's your iPad. OK. It's like. It's like. It's like Oprah. You got a car. Joe: Right. Nate: You've got a car. You've got a car. Right. So. So. So the night is that we played. I don't know. There's there's 200 people on the crew. And we played 30 rounds of bingo. So 30 people have walked out with iPods. OK, well, it's late. It's you know, it's Vegas. So. So, so Vegas late. So it's, you know, hetero. 3:00 in the morning. OK, everybody. It's all good. Great job. Last round works on me. OK. Goodnight. Right. Bye. OK. Show up the next day. Do you know whatever it is, soundcheck? Oh, date. He's right that way. What you mean? I didn't win. No, no. Sure. Have for everybody. Joe: Nice. Nate: You know, I mean, like that kind Joe: Yeah, Nate: Of thing. Joe: Yeah, yeah, Nate: He get out Joe: That's cool. Nate: So. So. So, yeah, I know she was she was one of the. Coolest, most relaxed, she Ampol. I mean, I don't. I got to say, it's it's ironic or not that two of the most well-known, iconic, well respected artists that I've ever worked with are also two of the most down to earth. Relaxed. Nothing to prove. Cher has nothing to prove. Paul Stanley has nothing to prove. There's no attitude. There's no weirdness. Like. Joe: It's really cool. Nate: It's really cool. Joe: Yeah. Nate: It's really cool. And I've just been fortunate that. I. I have historically never shows in. Gigs, opportunities, situations. Politically, and here's what I mean. I've never chosen a gig because the artist was the biggest artist or because the guys in the band I thought were the coolest guys who would call me for gigs one day. I've always been the guy who. If you call me for a gig, you call me for a game. OK, Joe. Hey, Nate. Put together a band for this game of going on. I'm never gonna be like, let me call the four guys who I think are most likely to call me for a big gig. Let me call the four guys who are my boys, who I think could really a user gig or B are going to play this the best. I'm never. So that might wind up being four guys you've never heard of. Joe: Right. Nate: But they'll kill it. Joe: Sure. Nate: And they're my buddies and. And it'll be a great game. So I guess my point is I've always done that and I've never chosen gigs. By the way. Based on. Political or financial gain? So numerous times. I've had a. That might be more beneficial politically or financially, frankly. But maybe I hate the music or I've got gig B. Where I love the music and I love the dudes, but it pays half what gig pays on gig based. And the reason I've always done that is because I've always hoped that in the end, wherever I land, I'm gonna be playing great music with great musicians in a cool situation with guys that I really love being around. And I am so fortunate that that's the case. The guys in the band on the boys are my brothers. Those are my guys. Joe: Right. It could Nate: You Joe: Prove Nate: Know. Joe: To be a really long tour if you're on a gig where it pays a lot of money. But the music sucks and Nate: Or you Joe: You don't Nate: Don't Joe: Like Nate: Like Joe: The Nate: The Joe: People. Nate: People. Yeah, or you don't like the people you're playing with. And and yeah. And. Yeah, I like I said, I've just I've just been very I've been very fortunate, you know? And again, it's like the guys on the voice are my family and not even just the guys on the voice. The guys are the boys in the band. The girls on the voice in the band. The whole voice, music, family. People sometimes say, how do you guys get along so well? And I'll quote one of our keyboard techs slash. Brainiac Patrick, who knows the answers to all the questions. He just does he's like DOE technology. But someone once asked, how do you guys get along so well? And Patrick said, or no, they said, why do you guys go along so well? No. Was it. Hold on. Let me go straight. Yeah, I was how do you guys get along so well? And Patrick said it's because we have to. But we have to in other words, what we do and the product that we create and the amount of time that we spend around each other and working with each other. It could only exist if we had the kind of family relationship that we did. We have to if it if it's not that it can't get done, it can't Joe: Right. Nate: Happen. Joe: Right. Nate: You know, Joe: Yes. Nate: So I'm rambling, but that's kind Joe: No, no, Nate: Of where Joe: No. Nate: That's kind of that's that's the whole story. So, so, so an answer. Joe: So, again, in the timeline, year two thousand nine. Nate: Yeah. That's when the voice starts 2010, somewhere in that ballpark. Yeah. Joe: When the voice was, I guess I might be getting it mixed up with the rock star. The Voice wasn't a lengthy audition, right? It was you already because of Paul and everything. I don't remember. Nate: Well, I mean, the voice, so the voice came about. The voice was not an audition. The process that led to me being on The Voice. Started. A decade prior. Over a decade prior, you know, so. So, no, it wasn't an audition, but it was a relationship that built over the over the preceding however many years that was from. Well, I said it decades. So I guess I guess not a decade. But. The voice would have been 2009 10 and I would have met Paul is more than five. So about a half a decade. So, yeah, so would have been a five year, six year relationship prior that led to the voice ultimately Joe: That's Nate: For Joe: Amazing. Nate: Me anyway. Joe: Right. Nate: Yeah. Joe: And it's and it's going strong and you guys sound better than ever. And it's just amazing. And just to be on the set. It was so cool. I think the funny and I tell people the story all the time. The fact that I was able to have, you know, some ears to listen to Nate: Yes. Joe: The band, Nate: Oh, God. Joe: The banter Nate: Oh. Joe: On the bandstand. Nate: Woo! Oh, don't you ever put that out anywhere Joe: Oh, okay. Nate: Where the worst are the worst. Joe: Okay. Nate: All we do is back on each other all day. Joe: Oh, my gosh. It is amazing. So what else? I want to make sure we didn't miss anything. And I want to also give you a moment to plug anything that you're doing. I don't know if you still you still have your band outside of The Voice. Nate: Well, I'm involved in a side project with my buddy Sean Halley, Sean Halley and I, and sadly now do you always do these v a zoom? Joe: So far, because I just started it when all of this happened. Nate: Right. Joe: So. Nate: And all of this for your listeners who may see this down the road, years, three years, four years is that we are in the midst of a zombie apocalypse. Joe: Correct. Nate: There are cars being turned over. Joe: Better known as Cauvin Nate: Yes, Joe: 19. Nate: Yes. Yes. That's Joe: Yes. Nate: It's it's it's crazy. So, yeah, I mean, all of this is happening amidst this time when, you know, gigs are getting canceled and all of this. And actually, I had a gig with my side project, which is a band called Fraud Profits, which is myself and my dear, dear friend Sean Halley, also a genius, by the way. And we had this band for our profits, which was filled out by bass player Ben White. And Ed Roth was gonna be playing keys with us. And we had a gig booked on April 10th that we were all excited to do it. And so it's not happening. But in terms of things that I'm doing outside the voice, that is one of the primary things. So you can if you're interested, you can look up Frauke profits F are eight. You d p r o p h e t s dot com. And you can also find us on Instagram. You can also find us on Facebook. And so we will continue to keep you updated on what we're up to in the albums available where all albums are available. It's called Pop Ptosis and it's really rad. Yeah, Joe: Awesome. Nate: Yeah, Joe: All Nate: Man, Joe: Right, cool. Nate: It's. Joe: And then what about lessons? What are you doing Nate: I don't know, I guess trying to study with you at some point when you have some have Joe: Ok. Nate: Some availability Joe: Well, Nate: And you can you Joe: Yeah, Nate: Can fit me Joe: I'm Nate: In. Joe: Pretty tied Nate: Ok. Joe: Up Nate: We'll Joe: Right Nate: Get back Joe: Now. Nate: To me. Get back to me. You can when you can fit me in your schedule. Now, Joe: Oh, Nate: So. Joe: Good. No, sir. So how can people how can drummers that want to go to the next level take lessons from you? How I know that. Nate: Right. Joe: I guess if they're in L.A. and when things get back to whatever air quotes normal, if that happens, they could come there to your studio and Nate: Right. Joe: Do it. Nate: Right. But in Joe: You Nate: The meantime, Joe: Doing? Nate: I Joe: Yeah. Nate: Will. I am making myself available for online lessons. And it's a thing that thanks to this. I think I mentioned to you earlier, I got my whole rig up and running. So I'm talking into like an actual microphone as opposed to my my earbuds and I have on headphones as opposed to my earbuds, because the headphones, the microphone are all running through my studio gear, which I'm making like gestures at, but no one can see. But I am getting the rig here setup so that I can do online lessons. I have done some of the past and I'm thinking that with my new audio going on. Thanks to the motivation of getting with you and chatting tonight. I have it a little bit more under control. So sure, if you want to man if you want get together online for like a lesson or an exchange of knowledge or any of that stuff, I'm so easy to find. I'm on Instagram or Insta, as I call it, when I want to make my wife really Joe: It's Nate: Angry. She's like Joe: Nice. Nate: No one calls it. It's the I call it ads that no one calls it. It's. Oh. Joe: Oh, good. Nate: No, Joe: So Nate: It's very. Joe: What's your what's your handle on Instagram? Nate: Oh, no. Joe: Oh, man, I'll I'll find Nate: Shut up, Joe: It and put it Nate: Shut Joe: In the show Nate: Up. Joe: Notes. Nate: Wait, wait, wait. No, I think it's just. I think it's in in as inmate eight, the number eight D. Are you Amzi in eight D. Are you M z. I think that's me on Instagram. It's also my license plate. Oh, hey, buddy, sorry. So so the band was having a rehearsal at center staging. And my license plate on my SUV says in eight D-R, UMC meat drums. And there were some other band there and I can't remember who the artist was. But like the drummer and the guitar player of that band came over to our rehearsal. I was hanging out. And you know how it is. Musicians know, what is this? The voice. Oh, what are you doing? I'm doing this gig. And so the drummer talks to me and says, Oh, you know, you're the drummer on The Voice. What's your name? Nate anymore. Oh, Nate. Nate. Oh, is that your car in the parking lot? This is Nate drums on the license plate. I was like, yeah. And like, literally, I swear to God, that's because. I could be an atriums like like I felt like I needed to have a gig Joe: Right. Nate: Of a stature that would allow me to Joe: The Nate: Have the mic. Joe: Name Nate: And Joe: On Nate: They Joe: Your Nate: Trust. Joe: License plate. Perfect. Nate: Oh, yes. I was like, oh, you're so young, like young, you Joe: Oh, Nate: Know? Joe: Good. Nate: But he was funny. He was funny. All right. You could be aid drops was like, thanks. Joe: That's so Nate: Next year, Joe: Funny. It's awesome. Nate: Let me just give like a.. Joe: Yeah. Nate: Ok. Joe: Oh, God. Nate: David, he was girl. Of course. And of course, I looked him up and he's like, you know, what are these killing young drummers? There's so many bands. There's so many of those incredible guys Joe: Yeah, Nate: Just playing all that stuff. Joe: Well, cool. Nate: And I go, boom, boom, boom bap. Joe: Yeah, well, no, you don't, but you can say that if you want. You do a lot more Nate: It's Joe: Than that. Nate: True. Joe: So how about Nate: Well. Joe: Facebook? Do you know where they find you on Facebook? Nate: Yeah, sure, Facebook dot com slash Nate Morton drums. Joe: Perfect. So we did Instagram, Facebook. You have a website. Nate: I don't have an actual Web site. The closest thing I have is probably the for profit scam Joe: Ok, cool. Nate: Site. Joe: Ok. Nate: And what else we got? Joe: I assume Nate: Facebook. Joe: You don't hang out on Twitter or do you? Nate: You know what? So here's the thing. And I'm just being honest right now, it is being real. Somewhere along the line, I intentionally or unintentionally linked my Instagram to my Twitter. So it seems like whatever I put on Instagram winds up on Twitter. Or maybe it's my Facebook. But no, I'm not really active on Twitter. So if you actually want to catch up with me, find me on Facebook and I'm easy and like I'm not always the fastest to get back, but I get back to people. So if you find me on Facebook, dot com slash Nate Morton drums and you follow me there, you send me a message, whatever, whatever. I'm going to find it eventually. I'm gonna get back to you because it bugs me. My OCD would be bother. I can't look at a message and like, just delete it. Like, I look at it and I go back to that. So even so, if it's a it's over a day or a week or a month. I do my very best to get back. Joe: I'm sure. Nate: And and and you can always go, like super old school and just email me at an eight D argue Amzi at EarthLink thought that. Joe: Cool. And then really important is your YouTube page. Nate: Oh, I asked ask you to recite Joe: No. Nate: It. Joe: I'll put it in the show notes. But do you have more? Do you have your name? One and then. Is it the nake? Nate: No, no, it's just one. Joe: So it's the one Nate: It's Joe: With Nate: Just Joe: The Nate: One. Joe: Nait can. Like all the stuff. The Nate: Yeah, Joe: Voice videos. Nate: Yeah, it's all Joe: Right. Nate: On the same. That's all Joe: Ok, Nate: The same. Joe: Cool. Nate: Yes, that's all the same channel and it's YouTube dot com slash. See, like the letter C slash. Nate Morton drums, Joe: Perfect. Nate: Youtube dotcom Joe: See, Nate: Slash Joe: Nate Martin jumps. Nate: C slash O C anymore and drums. Oh, wow. Joe: There you go. Nate: I kind of just got that. Again, I swear. Joe: Oh. I think I should actually put some, like, cool Jeffs Nate: Yes, Joe: On the Nate: Yes, Joe: Video like that, lower Nate: Yes. Joe: Your head, just explode like the top flies off. Nate: I think Joe: All right. Endorsement's. Nate: If. You're awesome, Joe. Joe: Say always thinking. Nate: That's my endorsement. That's my words. Joe: No, no, Nate: That's my judgment. Joe: No. Nate: You said endorsements, Joe, your incredible. Joe: Yeah, well, you're amazing. But that's not Nate: What Joe: What you know. Nate: Does that mean? OK. So I am very, very fortunate to be affiliated with some really awesome companies. I'm afraid to say them all because like. I'm afraid to forget one and then Joe: Oh, I know. OK, Nate: So, so, so, so it's OK to put it in the Joe: I put in Nate: In Joe: The show. Nate: The text. Joe: Yeah. Is there anything else that I missed that you wanted to talk about? You know, I don't want to leave anything out. Nate: You know what? That's that's that's interesting, you should ask. And I will just I will just say this. I have it's going to be really weird. I'm going to go a little a little go a little left, Joe. Joe: That's Nate: And I Joe: Right. Nate: Know if you're expecting this Joe: That's Nate: Or not. Joe: Ok. Nate: I have six kids. I have a wife. Her name is Nicole, and outside of all of this, the show stuff and the gigs and this audition and that audition and this tour and that artist in that venue and that TV show and all of those things are amazing. I have to say that. I find my motivation and I find myself. Looking back on what is most important and all of those things are great. In the sense that. They allow me to do the things that I want to do with my family. Does that make sense? Joe: Absolutely. Nate: Know, I don't mean to be fruity or anything. It's just it's like I spend I spend a little bit of time getting to do things like this, like chatting to you. And I talk about drumhead to talk about music on the show. And I just never want to lose sight of the fact that within that world. I take a lot of pride and I put a lot of import on being able to spend time with my kids and my family as well. And one of the biggest words in our industry or in my life. I'll speak very small scale. One of the biggest words in my life is balance. And so while it may look from the outside, like the balance is completely shifted to all of that, there's also the other side, which is that you've also got allow yourself time to like spend time with your gnarly four year old to drive you crazy because she's insane or you're a two year old who might fall off the trampoline if you don't zip the thing closed. Or my 13 year old who has a tennis lesson or who can't play tennis right now. So I take him to Home Depot so he can hit on the on the wall or my 17 year old who I drag into the lounge room to play a game of chess with me or my 19 year old who is away at college while he's home. Now, who I communicate with and go, how's things going in your pursuits? You know. Or my. I left on my eight year old. Who? Who is it? Eight year old teenager. She's eight, but she's already a teenager. Isabelle, could that have a hug? Okay. Joe: Fine. Nate: You know, so. So it's like I don't mean to get too cheesy, but, you know, a long time ago, a great and dear friend of mine, Tony de Augustine, said the hardest thing about creating a career as a professional musician is finding a balance. And I said, a balance between what? And he said a balance between everything. And at the time, I was in my early 20s and I was like, what? What does that mean? And the older I get and every day, every week, month, year that goes by, I really do get it. It's a balance between. Gigs that you love. Gigs that pay the bills. Being gone on tour, making money and supporting your family. Seeing your family. Working hard and, you know, doing whatsoever versus having to work, but making yourself spend time doing things that are important otherwise. So again, I don't mean to get too cosmic with all of this, but yeah, I just want to make mention of that. I just wanted to make mention the fact that. Again. Certainly. Certainly way back again to Sharon, what's her name? Who said you don't sound very well rounded? I said I'm focused. Well, now I've adapted that focus. And that focus is, you know, to fill the time, music and and creativity and doing that side of things. But it's also in focus on Family and spending time with the wife and the kids. All those people who put up with me, Joe: Yeah. Nate: You know, all those little people who call me dad, I'm like, what? Joe: Yeah. Yeah. You have such a great Nate: And Joe: Family. Nate: My wife and my wife and the wife who puts up with me, the wife. Joe: Yes. Nate: I couldn't. I couldn't I couldn't be in my studio working 10 hours a day without her. Joe: No. Nate: I couldn't jump in my car and drive in the universal and work, you know, 80 hours a week without her. Joe: Go Nate: Right. Joe: Get. Nate: So. So those people are important and those people create the balance that that that makes my life really fucking cool. Joe: You deserve, brother. It's. I am honored to call you a friend. I am so glad we met. I don't even know how it happened. I, I know that we were both at one of those drum get togethers. It was a remote village in something. Nate: Yes, sure, probably, yeah. Joe: And I saw you as I was leaving and I handed you a card. And I had this funny slogan on the back of the card. And I was like a block and a half away already. And you're like, Hey dude, I love your card. Nate: It's Joe: It was really funny Nate: Like Joe: Like Nate: Me Joe: That. Nate: That Joe: Yeah. Nate: Sounds Joe: And Nate: Like me. Joe: Then it just it went from there and all the other stuff. So I appreciate you so much and I can't wait to Nate: I Joe: See Nate: Appreciate Joe: You in Nate: You. Joe: Person Nate: I appreciate Joe: Again. Nate: It. Joe: Please give. Nate: Hopefully soon. Joe: Yeah, I know. Please give my love to your family. Nate: We'll Joe: And Nate: Do, buddy, and you Joe: Yeah I will. Nate: And you. Joe: I will. And I really appreciate your time. And this is awesome. And thanks so much. Nate: Joe, absolutely my pleasure. And thank you for having me on. Joe: All right, brother, I appreciate it. You take care.

Rick and I became friends some years back through a mutual acquaintance and our friendship has grown more and more over the years. We have a deep respect for each other, our drive and our accomplishments. We share a kinship in that we're both drummers and love to watch each other perform and share our experiences on and off the stage. Rick takes us all the way back to his early childhood where we learn how his path and his outlook on life, was created at a young age both musically and personally. You will hear him say throughout this interview, the words “No Fear!” and you'll see why he has accomplished so much in his life up to date and why he continues to push himself and grow even more. ********** Rick Lewis: Radio Personality Color Commentator for the Denver Broncos Drummer for The Rick Lewis Project *iHeartRadio Shows* https://thefox.iheart.com/featured/the-rick-lewis-show/ https://koanewsradio.iheart.com/featured/logan-lewis/ Rick's Links: Instagram: https://www.instagram.com/1ricklewis Facebook: https://www.facebook.com/ricklewisproject/ Twitter: https://twitter.com/1RickLewis https://youtu.be/oDbwc0ss72A ********** Podcast Music By: Andy Galore, Album: "Out and About", Song: "Chicken & Scotch" 2014 Andy's Links:   http://andygalore.com/ https://www.facebook.com/andygalorebass ********** Subscribe, Rate & Review: I would love if you could subscribe to the podcast and leave an honest rating & review. This will encourage other people to listen and allow us to grow as a community. The bigger we get as a community, the bigger the impact we can have on the world. For show notes and past guests, please visit If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. For show notes and past guests, please visit: https://joecostelloglobal.com/#thejoecostelloshow Sign up for Joe's email newsletter at: https://joecostelloglobal.com/#signup For transcripts of episodes, go to https://joecostelloglobal.com/#thejoecostelloshow Follow Joe: Twitter: https://twitter.com/jcostelloglobal Instagram: https://www.instagram.com/jcostelloglobal/ Facebook: https://www.facebook.com/jcostelloglobal/ YouTube: https://www.youtube.com/channel/UCUZsrJsf8-1dS6ddAa9Sr1Q?view_as=subscriber Transcript Rick Lewis Interview: Rick Lewis Interview Joe: Hey, Rick Lewis, man. How you doing? Glad you Rick: Well, Joe: Could join me. Rick: Good to see you, too, Joe. As you can tell, as we were setting this up, I'm a borderline moron when it comes to this type of technology, so I'm trying my best. Joe: Hey, that's what happens when you're a big shot and they have everybody around you taking care of the technology. You just sit back and put the Rick: Yeah I need an I.T. guy at my house Joe: Headphones on and start talking Joe: [laughter] All right, cool. So I just wanted to start from the beginning. We're gonna just do a quick overview of where you started out and so let's just dig into it, man. Everyone's going to know by the time we start talking, at least your bio and everything else. But, you know, I want to start from the very beginning and get a quick synopsis of where you grew up, where you were born, where you grew up. Start from there. Rick: Yeah. So I was. I was born outside of Detroit, Michigan, in a steel town, blue collar steel town. Great place to grow up. Just, you know, really, really good childhood. A lot of great memories. My dad worked for a chemical company there and we lived there from the time I was born till 6th grade. And then my dad started moving around the country because he was kind of moving up, up the ladder in his company. My dad was the first guy in our family to ever get a college degree. And so he kind of broke the mold of, you know, generations of the family. And I really admire him for doing that because he had five kids. He was going to night school to get a degree. I don't know how he did that, but he did it. And once he got his degree, he started kind of moving up in the corporate world a bit. So middle of 6th grade, I moved from Detroit to Columbus, Ohio, middle of 9th grade, I moved from Columbus, Ohio, to Naperville, Illinois, which is right outside Chicago. And then just before my senior year, we moved to Cincinnati, Ohio. So we moved around quite a bit. I went to I think it was four different high schools, in two different states. And I think that...you know, what the time was was a little bit traumatizing because you're always the new kid. But looking back on it now, I realize that it it there were some good things about it that kind of molded me into who I am today. Joe: Right and from what I know, you and I are friends and I know you a fair amount, but I have a feeling that you are really good athlete, right? Rick: I was a really good athlete. Yeah. You know, growing up, I always thought I wanted to be a pro athlete. And that was my dream and that was my dream until I got into college, and then once you get into college with with better competition, you know that that dream was quickly shattered and I realized that that wasn't going to come to fruition. But so that was about until I was about 19 years old, until I realized that, yeah, I'm a good athlete, but there's a lot better athletes than me out there and it just wasn't in the cards for me. But yeah, growing up, we played every sport in Detroit. You know, every sport throughout the season, hockey, baseball, basketball, football and very, very competitive. We played we played a lot of sandlot games back there that were very competitive with some really good players and it was it was really cool to be in that type of competition where you have a real sense of pride for your street or your neighborhood and you're playing against all these other neighborhoods. And it got, it got to the point where there'd be fights. You know, there'd be a lot of, a lot of people that held grudges, you know, and that type of thing and ah like I said, it was kind of a tough part of of the country with all like blue collar, you know, people's kids that were really grinder's and just really gave everything they did...100% percent effort. Joe: Right! Rick: And I was one of those guys. Joe: I know, I know from your mentality that you weren't going to take any shit from anybody, so, so so how did you get to NAU in Flagstaff? Rick: Ok. Joe: How'd you pick that school out of out of Rick: Yeah, Joe: Everything? You know Rick: Well, like I said, we moved around a lot, so I was a good football player. And the fact that we moved right before my senior year was not good for somebody that was hoping to move on and play college football and get recruited and get it to a good football program because, you know, it's hard to follow somebody, especially back then, not today with social media. You know, it's a lot easier to get your profile out there to, you know, college recruiters and coaches. But back then, it wasn't. So the fact that I moved right before my senior year was a bit of a handicap for me. But I had a good senior year and I was getting recruited throughout the state of Ohio and Indiana and Kentucky and places like that. That I wasn't really that interested in going to, you know, a lot of smaller schools, a few mid-level schools. I did get letters from some other schools around the country, too, that were bigger. But I didn't have the confidence at that point to one up, you know, leave, leave or leave home and go halfway across the country to try to play at a at a bigger school. But anyway, NAU one of the schools that that did recruit me back then, I never even heard it in a year in Ohio. I mean, I had never heard of that. I heard the name before. So I ended up going to actually went to Miami University, Miami of Ohio, which was about an hour, maybe an hour and a half from my house. And the reason I did that is because at a high school girlfriend that I thought for me it was more important that I stay close to home so I could be around this high school girlfriend and Miami of Ohio had a really good football team at the time. Rick: They didn't recruit me. So I just went there so I could be closer to my girlfriend. Three weeks since you broke up with me and, you know, the typical freshman story. And so I couldn't wait to get out of that school. I mean, I just kind of I waited one quarter and I quit and I came back home and try to figure out what I was going to do next. And it was at that point that I really I think is when I would say I became a man at that point, because I had a I had a bit of, I guess you'd call it an awakening or epiphany back then as I was going through all of this pain, you know, this is high school heartbreak. And I realized that ah, that I had, I was I was blessed with a lot of things. I was I was born at the right time, you know, born in the United States. You know, I was athletic. I had had some intelligence. I had some musical ability. And I realized that I had all of these skills that were already given to me and that it was my job at that point to take all of these gifts and then try to make them better, you know, try to enhance myself in every way and become a better person all around. And so once I had that epiphany, I decided that it was time to launch. And I remember that NAU had recruited me and I like I said, I'd never even heard of you before but Arizona seemed like a really exotic place to be, especially for a kid from Ohio. And so I decided that's where I was going to go. Joe: And what did you. Yeah. So what did you go there to do? Cause it it wasn't getting go there for football, right. Rick: Yeah, Joe: What was your major. Rick: I did. Joe: Oh you did. Rick: Oh, definitely. Yeah. Joe: Oh, cool. Rick: And I had no major in mind at that point. I was I was on a different kind of mission. I wasn't going there to learn or be educated out of a book. I was going there to experience life. And so the school part of it wasn't all that important to me. I had something else in mind and that was just, you know, finding out who I was, what I was fully capable of doing, challenging myself and at that point, I would say I had no fear. I had no fear of failure. I had, I didn't even have a second thought that whatever I did wasn't going to work, that I would find a way to make it work. And I would find a way to be successful and I just...I could have I could have done anything at that point. I literally could have done anything. But I didn't know what it was yet. But I had a feeling whatever I did, it was going to be great! It which change this belief, just this faith that I had. So I went out there, you know, the football was a part of the package, but it was really just to find myself in the football part of it ended up becoming becoming a very minor part of the experience out there, because I learned so much about myself and what I was capable of doing. And I had several majors when I was there. I just you know, I could never find anything that really interested me enough in school until one day at the gym, a guy told me that he had a show on the campus radio station and he said, you should come down tonight to them on my radio show. I'd never even thought of it. And I said, "OK, that sounds cool, I'll do that". So I went in there that night and I really liked it. He put me on the air. I ended up getting my own show. I'd found my thing, basically. So when I went out there for with complete confidence that I would find but not knowing what it was at the time, I did find it. It's... Joe: How far was that into into that college year or like was it the first year, second year? Rick: I want to say it was year two. And I was only there for two and a half years, so I would say probably right after my first year I discovered that. And then I switched my major to radio TV. Like I said, I got my own show on the campus station. I, I knew I was...I knew I was good at it right away. You know, I just found my thing just like you when you found that you could play drumms, right? You knew Joe: Yeah. Rick: What your thing is. So I knew what my thing was. And so I also got I was doing ah...I was like a club deejay. They had nightclubs and stuff like that, you know like disco kind of thing. I became a disco deejay and that was really fun, I really enjoyed that. And just once again, just developing my craft, basically learning how to talk in front of people, learning how to put on a show, learning how to present. And that just was just giving me more and more experience for my radio TV career that follow. So after, after a year or so of doing that, you know, a lot of people were telling me, you know, a lot of people in Flagstaff were telling me right now my, my group of people [laughter] Joe: Right. Rick: Would be, you know, they were saying, you know, "Rick, you're really good at this man. You should go to Hollywood. You should you should try to get into movies in Hollywood". And I was thinking, yeah, you know what? I should probably try that. And so once again, going back to the no fear thing, that's what I did, I ended up quitting NAU after two and a half years. This was this because after like right after the fall semester. So going in to the spring, some guy that was driving to California for a job and I didn't have a car, I didn't have any money, I literally five bucks, that's all I had. So I had no car, I had five dollars to my name, everything I owned a pillowcase. I did, I didn't have any, anywhere to go up there, I had no place to stay...nothing. Well, there's this guy that I was driving out with, had a van, so I thought, well, you know, if I get desperate, I could maybe sleep in this guy's van. So I went out there and I quickly got hired at a club about there in Orange County as a deejay. And not only did I get a job, they gave me room and board at a at this nice hotel because the club was at a hotel. So I got a job, room and board at the hotel, I got a company car, all my, all my meals paid for and all my laundry and dry cleaned. Joe: Geez. Rick: So it was like I hit the lotto, you know? And I remember I called my dad up when I got out there because he was really mad at quit school. And I called my dad up when I got out there and he ah...he goes, "So what are you really doing out there, son?" He goes "Are you in the Mafia or something?" He goes, "He said, no...nobody gives a 21 year old kid a company car". I said, yeah, I know, Dad, but they did and so I had that, you know, so that gave me some stability and some income. And I went out and got an agent and this agent sent me out on my first, like very first audition was a movie called "Fast Break", which was a basketball movie, Gabe Kaplan was the star of it. And um,  I tried out for it was a very minor role in the movie. Basically just had to play basketball. So once again, going back to the athletic ability that I had. Right. So that was my tryout and they went, OK, good, you got the part. So I ended up I work six weeks on this film every day for six weeks, and it didn't pay that much. Rick: I still remember when paid it paid seventy five bucks a day. And at that point, I'd had a motorcycle. Um, I rode the motorcycle to the set every day in L.A. for six weeks...it never rained one time. Lucky because at that point I didn't have the car anymore because when I got this job, I had to quit the the deejay job. And so that I had to get a motorcycle, somebody loaned me money to get the motorcycle. Some guy just said, you know, "Let me buy that for you". So once again, it's just like it's like everything was just meant to be for me. And so that kind of got me started down the path of trying to be an actor. The movie was a was a big hit for those of you watching this now, you could still find that movie. It pops up like on, on TBS, like once a year they play it. At the time, it was one of the biggest movies of the year that came out because Gabe Kaplan was a big star back. He was coming from Welcome Back Kotter to that. And so. Joe: I'll have to rent it now so that I can and I have to figure out if I can find you somewhere in the film before we get past this point, though, I want to ask you, what gave you the foresight to to actually go and get an agent? How did that come to your brain to go, wow. I need to go get an agent. Rick: Why just knew I just knew if you're going to be if you want to try to get some TV or movies, you needed an agent. And so this guy this guy got me in quite a few things, mostly, mostly extra roles but I did pick up ah, I got a couple of national TV commercials, I got a Budweiser commercial, I got a Marantz stereo commercial. I was an ABC sitcom called "Makin' It" with David Naughton. You know, just a minor role...I beat him up in the show. I was like a tough guy and, and they and they you up, they didn't think I looked tough enough and I had, I had blond hair, kind of surfer guy look and so they sprayed my hair black with, with a Joe: Oh Gosh... Rick: spray paint out of the can. They sprayed my hair black to make, it look like me. So I was kind of disappointed in that because if you watched it and knew me, you wouldn't even know it was me. Joe: Oh Wow! Rick: But a lot, a lot, a lot of cool experiences along the way. Joe: That's really cool, and it's funny because you started out doing the radio thing, which is not in front of a camera to being fully in front of a camera and then come where we are today, now you're well, actually you do both now. So it's kind of cool. You got the experience, so you're comfortable in both situations. Rick: Yeah. And the way I got decided to go back into get into radio is, this is, this is really was a turning point in my life. I was working at a liquor store, like all actors do. You're either a wait, you know, a waiter or you work at a liquor store or something like that. Something that gave you the freedom to be able to go out in an audition and do whatever you needed to do. So as working at a liquor store in Anaheim, right down the street from Disneyland. And it was a Friday night and that night a show that I was on was on TV. So I brought a TV in to the liquor store because I wanted to...you know, I obviously wanted to watch myself on TV. And in effect, it was that show "Makin' It" that I just mentioned, the ABC sitcom. And so I brought to TV in and I had it on the counter and it was a Friday night on Harbor Boulevard in Anaheim, right down the street from Disney. And a couple of guys came in and, you know, put a 12 pack on on the counter and and I'm busy looking at the TV over here and I turned around I said, "You want anything else?" They went "Yeah, I think we'll go get another 12 pack. I said, "Yeah, that's great!" And so I go back, I'm looking at the TV, one guy comes around behind me and the guy in front of me puts a gun to my head. So they're obviously holding me up. Yeah, Joe: Yeah, man... Rick: It's so. Rick: You know, it's you don't know how you're going to react in a situation like that, until that happens and everything for me just slowed way down almost like slow motion. And I didn't panic, I was, I was really calm. I gave him the money out of the um, the cash register, but I knew that they had some marked bills in there. If you pulled these marked bills, that triggers a silent alarm and the Anaheim PD comes because if you're getting robbed, that's what you did. I didn't, I didn't, I didn't want to give him those bills because I knew that the alarm would would trigger the police to come and I thought if the police came, these guys would either hold me hostage or kill me. So you could see how how clear I was thinking. So I didn't give the bills and they said, you know, "Give us all the bills you M'efer". And so I pull them out, I threw them in the bag. Now, I knew that the cops had been alerted. So they're trying to get me to open the safe. I couldn't open that, I said, "Hey, man, I just work here, I don't have the combination". And they said, "Open the safe!!". and I said, "I can't man, I just work here". So they said, "Get in the back room, hands over your heads!!" I'm walking back like this. And that's when I thought, well, I might be in trouble now and then it's the same time, I'm still thinking, man, I hope nobody comes in that front door because they'll probably kill me. Rick: Even the cops were there, if the cops come they'll hold me hostage, if somebody else walks in, they'll probably kill me. This is a Friday night and then nobody comes in. So then they told me to lay on the floor, hands over my head, you know, like execution style...I'm doing that. And they're still trying, they find a crowbar. They're trying to open the safe, and so they, they couldn't get it open and they finally realized they're going to get out of there. And they told me to count to 100 before I got up. They had to step right over me to get out. And I'm thinking they're either going to kick me in the head, shoot me in the back of the head, you know, who knows what they're doing? Well, they didn't you know, they stepped over me and ran out the door. I counted to three and I ran up the door because I wanted to see if I could catch a license plate. But they were on foot. So they got away. It is up standing in the parking lot, five cop cars pulled up and at first they thought that I robbed a liquor store. And I quickly explained to them what had happened. And so, anyway, long story short, they never caught the guys but the next day I got called into the corporate office. It was a U-Tote'Em, I know if you remember you U-Tote'Em Joe: Ok... Rick: Became they became Circle K's Joe: Ok. Rick: Yeah, so a corporate liquor store. Joe: Mm...hmmmm Rick: And I got called in to the corporate office and the guy sat me down and he goes, "Well, you got robbed last night!", I said, "Yeah, yeah!". He goes, "Well, you know what? They got a lot of money!!" I was like? "Yeah!?", he goes "No, they got like $227 dollars. I said "Ah ha!" and he goes, he goes, "That's a lot of money!" And and I said it, and I was, I was probably twenty three years old, twenty two, you know, still just a kid and this guy's got his suit on and everything. And I said, I said, "Have you ever had a gun pointed at your head!?" And he said, "No, I haven't". And I said, "Listen, man"...I said, "I would've carried the safe to my fuckin' car!!". If I...that's a quote, you know, quote unquote. I told them that, he goes, "Oh, no, no, I understand,you know, I totally get that", but he goes, "We're going to have to let you go!". I, Joe: Oh, Rick: I got fired... Joe: Gosh... Rick: for being held up, and so I said, I said, "Why would I give up my life for a minimum wage job?" I said "I would get I wouldn't give them anything they wanted". He goes, "No and I get that we can have you work here anymore". I don't know, I still don't know what that was about. But I ended up realizing that I should probably get into radio. You know, that's really what I was born to do. Now, the acting thing wasn't my thing and so I ended up going back to school at Long Beach State because they had a really good radio program there. And I had a year and a half to go to get my degree and I got a degree at Long Beach State. They had two broadcast stations on campus, broadcasting into Long Beach. It was great experience...I did everything from a deejay shift to a sports talk show, to a news, I was a news anchor and I did play by play for the Long Beach State football, baseball, basketball team. And so I got a ton a great experience. Yeah, it turned out to be really, really good. Joe: That's amazing because I got on the radio at my college and I got the shitty 4 a.m. to 7 a.m. slot or something like that, because like it was only drunks calling in and telling me to play this and that and I'd get in trouble with it. I wouldn't stick to the playlist that the program director gave me, so. Yeah. So yeah, that's Rick: Oh, Joe: Good. Rick: I didn't know you do that. Joe: Oh yeah. It was it was a disaster. Rick: Yeah, I got to do everything, but keep in mind now I'm a little older, so I'm probably twenty three, where everybody else there is 18 and 19. So I was more experienced, I've been around. And so I really don't want to say I was the best guy there, but I probably was, you know. And so they want it, so they utilize me any way they could. And it just turned out to be great in fact I'm not bragging, but I got nominated as outstanding graduate the program. And this is Joe: Oh cool! Rick: it and me, a guy who never cared about school. I mean, I could care less about what I could learn at school or at least a classroom part of it but once I got into radio, it was just my thing. I got straight A's, I got a 4.0. my last year and a half with, without really even trying. And when that happens, you know, you found, your thing, you found. Joe: Yeah. Rick: You're supposed to be doing, you know, just Joe: Yeah. Rick: Like I mentioned earlier with you playing drums. Same thing. Joe: So now, now you're, you found it! You found what you love, you got your degree, you excelled in it. How you know, if we can just cover quickly the, the the brief stop offs at the different stations around the country that you, you got work at and then finally landing in Colorado. Rick: So, yeah, I graduated in June. I sent out tapes for, I sent out tapes for, you know, to be a deejay and I also sent out sports tapes to do sports talk or be a sports reporter because I like both. And and I didn't, you know, I thought I'd end up in sports, honestly, like to be a sportscaster but I didn't want to limit myself, so I set up both and I got hired in August. Two months later, I got hired at a radio station in San Clemente. So in the market still right on the beach, it was it was pretty cool. The money wasn't very good. I still remember what I was making back then, it was twelve hundred a month to do mornings at this station in San Clemente, but I wasn't in it for the money. I had, I knew, I knew what the goal was, I knew that the money would come at some point. This was just all about getting getting you getting reps, as they say in football, you know, building up my chops. I knew I had to build up my chops. I didn't come out of college, you know, a good broadcaster. I came out of college a you know, a green professional broadcaster with a lot of potential. So I totally saw the big picture and I knew I just had to get reps in and every day, you get better and better and better. Just like playing an instrument, you just got play. And, you know, anybody can crack open a mike and talk on the radio but it's the years of experience that really, you know, fine tunes, what you can do, just like playing drums or playing any other instrument. So, so San Clemente, I was there for a year and a half and I started getting noticed by some of the bigger markets like San Diego, they had me working weekends and say Diego at a radio station down there. In fact, they offered me the morning show down there and that's a whole another story, I kind of blew that one. Well, I don't know how much time we have. But Joe: It's Rick: Yeah. Joe: Up to you. Listen, I. I will stay here as long as, I have a lot I want to cover. Rick: Yeah. Yeah. Joe: But if Rick: Well, Joe: If this is Rick: Ok. Joe: A great but if this is a great story, because the story with the five dollars and the pillow Rick: Yeah. Joe: Case, Rick: Yeah well anyway... Joe: I had never I had never heard. So that was a great story. Rick: Yeah. Well, anyway, it was a, I learned a lesson talking to fans that would call the show, you know, a lot of times when records are playing, you'll kill time talking to people on the phone. And I happened to mention it to somebody, who happened to call down the morning show guy at the station in San Diego and tell them, "Oh, by the way, I heard this guy in San Clemente, Rick Lewis, is taking your job!" This guy's "What!!?" He went to the boss, told the boss, the boss called me. "Who? Who did you tell, you had the morning show here at the radio station!!?" And said, He said, "I can't hire you!" He said, "I had to deny it, I'm not going to be able to hire you". Anyway, that's the short version of the story, but still from there, from San Clemente, I ended up getting hired at a radio station in Anaheim. After about a year and a half in it, it was quite a big step up. It was a union station. The money was really good. I had probably more than tripled or quadrupled what I was making, you know, so I was there for just a week and they changed the format. I got fired a week into the week into this job and it was, you know, like I said, it was. Rick: It was a pretty good step up. And like I was thinking, how did they not know that they were gonna change the format a week ago when they hired me? It was pretty devastated. And so once again, I'm starting over I ended up sending tapes out. This time I'm certainly tapes out of the L.A. Three months later, I got hired at the biggest rock station in L.A. and probably the biggest rock station in the country. Some of you may remember KMET The Mighty Met, those of you from from L.A. certainly remember KMET. So, so one door closes, another one opens. I ended up like just jump, jumpin' over the mid-market, you know, radio station, right up to the very top. So in a year and a half out of college, I'm working at the top radio, top rock radio station in the country. It was named Billboard Magazine's Major Market AOR Radio Station. And so this was like a dream. It's unbelievable! I was the youngest guy there, they had legendary radio personalities there and just just a blessing for me. You know, I'm not the most patient guy anyway. Yeah, I don't think I was ready for it, to be honest, I still had a lot of a lot of growing to do as a radio personality, but that's certainly accelerated it. Rick: And then once again, the pay was two or three times more than what it was gonna be an Anaheim so in a year and a half, I just like I shot right to the top of my field. And, you know, you're probably thinking, well, you didn't pay your dues, you know. I guess maybe you could look at it that way, like I didn't have to go to a lot of shitty markets and you know, grind it out for 10 years before I got the opportunity but that's just how it happened for me. But I never took it for granted. I never took it for granted because going back to my blue collar roots, I would call myself a grinder with talent. The talent a blessing, the grind part, that's on me. I had nothing to do with the talent. But the grind part's on me, and I always thought that a grinder with talent, is the, the person you would want to hire because that person is going to take what they got and they're going to outwork everybody and they're just going to get better and better and better. And so that's kind of how it happened with me. So there I was LA, now you want to know how I got to Denver. OK. So. Joe: Yeah. Now, I wanted to how cause, like cause, that's where we're going to get into more of this other stuff. So... Rick: Yeah, so I worked in LA for...see, I started in 81' at San Clemente and I worked in LA till 1990 so nine years. I also worked at Power 106 in LA, which is still a big powerhouse radio station in L.A. because I ended up getting fired from KMET twice, um yeah, two times. Yeah, one time I just signed a three year deal and this fired me three months later. They pulled the plug on the whole radio station, this was in 1987. They, they became the first smooth jazz radio station in the country. They just pulled the plug on one of the greatest, if not the greatest rock radio station ever! Turn it into smooth jazz, fired us all. So that's the third time I've been fired now since 1981. So I went to...I realized then that I, to make the really big money and the biggest impact in the business, you got to do morning drive radio. So I stepped back down to that radio station Anaheim, that I was that early on in my career and started doing mornings there and I did mornings there for three three years and I got fired...again. So for no reason, you get fired in radio, not for doing anything wrong, it's usually a turnover of, you know, upper management, middle management, format changes, that kind of thing. So, so now I've been fired four times, since I started in 1981 and it's really hard to get a job in radio. Every time you get fired, you think I'm probably never going to get hired again. Rick: You know, because it's it's it's really hard to do. And I had, I had so many chances along the way there in LA where I almost hit like the big time. Like I got asked to guest host PM Magazine and I crushed it! And I killed it!. They call me later, they said "Hey, we want to, we're thinking about making you the national PM Magazine host" and I was probably, I was probably about twenty six years old, twenty seven, and they were like "I was like, cool!" So they said, we got to, get we got to get a reel, gotta to get something more than this to show people nationally, come on down, we'll do some test and test rule. And that day I got stuck in traffic driving from Orange County to Hollywood, took me two and a half hours. I didn't know then, that I'm hypoglycemic, so my blood sugar just tanked on the way down there. So I got there, I did the audition and I was flat, totally flat. And I knew it was not a good audition. And the guy pulled me aside, he goes, "Rick, what happened man, you crushed it when you guest hosted the show, the just wasn't very good!" "Yeah man,I know", I said "I'm just not feel "in it today. He goes, "I can't show anybody this!". "Well, can we try it again?" He goes, "No". So anyway, I blew that one. Dick Clark called the radio station in LA that I was working at, some, somehow he had seen me somewhere and he said, "Hey, I want to meet this guy, Rick Lewis, one of your radio people". Rick: They gave me the message, I call back, they set up a meeting with me. I go to Dick Clark's Studios in Burbank and I never met Dick, but I met his right hand man. We had about a 90 minute meeting. And he told me that they were going to develop a bunch of shows around me. And so of course, at this point I realized not to get your hopes up in Hollywood or in show business because a lot of times it just never happens. So I was feeling good about it, but I didn't get my hopes up at that point and I'm maybe twenty seven years old, twenty eight, I already knew better than to get my hopes up. So we had some conversations on the phone after that about different shows and different show ideas for about three, four months and then they went dark on me. Nothing, nothing ever happened again, I never heard from him again. So anyway, I had all these near misses or near hits along the way. And so at 1990, a radio guy in L.A. named Frazer Smith, and once again, anybody from LA would know that name, he was, he's one of the legendary guys out there. He was from Detroit and he told me, he said "Hey man!", he goes "I just got offered a half a million dollars to do mornings in Detroit" and this was in the 80s, so translate that into today's money. That's a lot of money! Joe: Right. Rick: He said big money Joe: That's a lot of money. Rick: You can make big money in some of these Midwest towns doing mornings. I went "Really!!? OK, it's good to know". So I contacted a guy that I knew in our company that I still work for and they offered me an afternoon show back in Cincinnati, which is where I used to live. I thought that was too big of a step down in market size, I turned it down. A show, a station in Detroit, told me that they were very interested in hiring me to do a show there and so I went back and interviewed. I took my life back, we were looking at houses and neighborhoods, never happened! And anybody that's in show business,  you know, Joe, you've been you've been in the entertainment business a long time, you know that this is just how it goes. All of these big things get dangled in that most of time they don't happen. But, I knew at that point that I'm ready to leave the market if the right opportunity came along. So the guy who offered me the job at Cincinnati got back to me and he named off about three or four other markets that they were willing to hire in and Denver was one them. And I'd never really been to Denver before. And he said, hey, we got this comedian named Floorwax, he's really funny, but he doesn't get the radio business, he doesn't understand it. He needs a really good partner to make it work. He'd already, he'd already had a show here in Denver. He was on the air with another guy and he said the station is losing money. Rick: They're they're not right even in the top 20, but he said, if you can go there, turn it around, he said you can write your own ticket. And I kept thinking back to what Frazer Smith told me about how this could all work out financially. So my wife and I flew out and we liked the city. I thought it was worth taking a chance for a year. Once again, back to no fear. I left the L.A. market and I by the way, I did get after getting fired there, I did have another radio show, another radio station I was working for back there, so it wasn't like I was unemployed, but I, I told my wife, I said, even if this only last year with Floorwax, we'll go somewhere else, meaning me and Floorwax will keep going somewhere till it hits. Because I knew I knew that what we had, was really special. And it ended up here we are 30 years later, I'm still doing the same radio show..it's unbelievable. And it's been just an incredible run and I'd never take it for granted because of how I started my career, getting fired four times in the first nine years. I wake up every day just counting my blessings. And I also realize it didn't matter how good you are, how big you are, how much money you make, they could fire you in a second and I've never taken that for granted. Joe: I know that about you, I know that you're grateful every day for what you have and what you've accomplished and that's why this is a special interview for me, because we we think along the same lines and in, you know, that's what they say, right? You said you are, what is it? The quote is something like, "You are the sum of the five people that you associate yourself with" or hang around whether or whatever. So, Rick: Yeah, Joe: Yeah, I get Rick: We all Joe: Yeah Rick: Attract, Joe: Yeah. Rick: You know, the energy we put out. We named Energy. And so Joe: Yeah. Rick: That's how you and I became friends. You know, you Joe: Yeah. Rick: Kind of attract who you are or what you what you put out there. Yeah. Joe: Yup. So you get to Denver and they get rid of this other guy that Floorwax is with and you step in and you guys create this this Lewis and Floorwax show that was on the air for how many years? Rick: Well, Floorwax and I did twenty three years together. And then Joe: Ok. Rick: Unfortunately for floor wax, he ended up quitting the show and he's been gone ever since. So he's been gone for seven years now. And the show continues to go on. The show is still very successful. You know, big revenue maker, big ratings. It's amazing. I can't believe it's lasted this long. I really can't. Joe: Yup, yeah, and there must have been a lot of pressure, right, when that whole thing happened where Floorwax was going away, you were still handed the show to say, let's keep it going and make the best of it. And I'm sure at that point everybody's eyes were on you going, ok, can he pull this off without having the secondary person with him on the air to exchange that banter with and all that other stuff? And I know listening to it after that, that it just it just kept shooting upward. It just was amazing! Rick: Yeah, I kind of thought Joe: And still is so... Rick: Maybe it was over here in Denver when he had left. In fact, I hired an agent outside. You know, the more I had a New York agent, you know, a national agent thinking that I would probably be looking for another job. And I looked at it once again as an opportunity. You know, like, all right, this is the universe telling me, hey, it's time to move on. Floorwax left in January and by that summer, the radio show was number one in the morning. And so then they the company was coming back to me talking about a new contract. And so it ended up working out where they signed me to a new contract. I don't think they thought it was going to work. I thought, I think they thought the show was over, you know, and this will be it. I think everybody was surprised, including myself. I ended up retooling the show, kind of reinventing it, reinventing myself. I looked at it as an opportunity to just get better. You know, I had a band with Floorwax as well, that was real successful. I looked at that as an opportunity to, as kind of a rebirth. And, and the approach that I took and it took a lot of work, it was a lot of work with the radio show and the band, to get it actually to the level we were before and in some cases even better. Joe: Right. So the timeline is you start with Floorwax. What year? Rick: 1990. Joe: And then it ends January of what year? Rick: Well, twenty three years later. So that would be 2013. Is what you Joe: Got Rick: Walked Joe: It. Rick: Off? Yeah. Joe: Ok. OK. And you picked up and you just just it was it's amazing. So I know that the list could be huge, but let's just for the sake of keeping it condensed. I know just a few times you invited me into the studio and I've been in town or I've listened to it from being in Arizona. What's the top five most famous people you either interviewed live in the studio or remotely on like call-ins over the phone? I know it's ridiculous because the list is probably hundreds. Rick: You know what it is, it's a really hard question to answer. Joe: Did any of them make you nervous? How's that? Maybe that would pinpoint them somebody like being really over the top. Well known. Rick: I literally interviewed almost everybody you can think of joke. You know, if even when I was in L.A., I worked for Westwood One and my job was to go get, to do probably seven to 10 interviews a week of either movie stars or rock ah, you know, rock stars, singer songwriters. So I was interviewing seven to 10 people a week for a couple of years out there. I interviewed everybody. When somebody is new album would come out, I got to meet them at a hotel in their hotel room, you know, and interview them. So it's all kind of a blur, to be honest Joe: Yeah, I'm Rick: With Joe: Sure. Rick: You. You started naming names. I could I could tell you. Oh, yeah. Joe: Yeah. Rick: I could tell you a story about Joe: Yep. Rick: That Westwood One gig did make me a really good interviewer or me, you know, it made me really know how to interview people and how to how to listen to people instead of, instead of having a list of questions in your ask, that you ask, you know, question number seven off your list, while they're talking, you're already looking at question number eight. You're just like, you've just got to let it flow, you know, and it just go with the conversation because a lot of these people, they, they, they're not that comfortable being interviewed. It's not their thing, though, some of them are great, like David Lee Roth. That's a guy I've interviewed many times. All you gotta do is turn the mic on and let em' go and just try to guide it, you know and try to, hopefully you get from point A to point B to point C without losing your license. You know, guys like that, Ted Nugent, Joe: Right. Rick: Ted Nugent, you just let him go. But you try to guide them, you know, along the way to try to get what you want out of them. Guys like that are real easy, but a lot of them, they really have very little to say. A lot of a lot of these rock stars are somewhat introverted, movie stars, really a introverted.  Movie stars, you take away a script, they don't have a whole lot to say. You know, they're always you know, they're going off, everything they do is off a script. You've seen some of these guys on the talk shows. You know, it takes a really good interviewer, Jimmy Fallon and David Letterman guys like that, to bring them out. And so you learn how to do that. I like I have so many. I really. Joe: I know, I know it's it's it's Rick: We Joe: A bad Rick: Wear Joe: Question. Rick: This watch. We can do this for hours Joe: I know, Rick: A day Joe: I Rick: For. Joe: Know. All right. So now you are currently on the Fox, 1.3, 103.5 Rick: Yeah. Joe: On weekdays. And you've been doing that alone since the spring of 2013. Correct. January 2013, that's Rick: Since Joe: When four Rick: January Joe: Weeks Rick: Of Joe: Left. Rick: 2013. Joe: Ok. So on top of that, you recently. I don't, I say recently only because in this industry, you know, a couple of years is still recent. But you, is it true that you're the color commentator for the Denver Broncos? I just didn't want Rick: This Joe: To get Rick: Is true, Joe: It wrong. I don't Rick: Joe. Joe: Want to say. Rick: Yes, it Joe: And Rick: Is. Joe: Just for Rick: Yes, Joe: The audience Rick: It is a. Joe: Sake, because I didn't even though I watch a shit ton of football, I didn't really understand what color color commentator was. So if you can quickly, you know, explain what that means, because I don't want to I don't want to give it the wrong description. Rick: Ok, I, I've been doing play by play, which is a different role for a long time, going back to when I was in college, I'd been doing play by play of high school and college games for, I got back into it at least 10, maybe 12 years ago, and I was working for Comcast here in Denver doing games play by play. So it wasn't like this whole thing of being at the booth was foreign to me. So four years ago. Ed McCaffrey was the color commentator on the radio on the Broncos flagship station. Ed McCaffrey, great football player, Denver Bronco legend. And he for some reason had to miss a game and so my boss called me like on a Tuesday and he said, "Hey, Ed can't do the game Sunday in Jacksonville, what do you think? You think you can do it?" I was like, yeah, yeah, I can do it. No fear, right?. I'd never been a color commentator before, but I understood the role because I've done play-by-play so much, so I prepped for it really hard and did the game and it went really, really well. And so much so that I thought, you know, you know if Ed ever decides he doesn't want to do this anymore, I'm going to throw my hat in the ring and see if I can get that job. And it happened the following spring. Ed McCaffrey decided that he wanted to spend more time with his kids. He's got at the time, I think he had two kids in the NFL and one in college. Christian McCaffrey, his son, is one of the best running backs in the NFL. So he, he decided he wanted to watch him play more and didn't have time to do this. Rick: So, I did get the job and so the color commentator is a is a different role than play by play. The color commentator has a very short window to try to color up the broadcast, keep in mind, this is radio, not TV. It's different on TV, on TV, you don't have to explain what happened because everybody can see it. On the radio, you have to paint the picture. And so the play by play guy will tell what happened on the play and in some cases even break it down. And then I have about maybe 10 seconds in between plays to say something that he didn't already say that actually add something to the broadcast and moves it forward and kind of resets the next play and so, it's a real challenge. It's a real challenge. I always thought play by play was easier, I still do, I think for me, play by play is easier to do than the color roll. So it was a bit of a learning curve on it. But I really, really enjoy it because it's challenged me for the first time in a long time, not only with the prep that's involved, that it's a lot of prep, but the speed of the broadcast is, is such that, you really got to be on your game because it's moving really fast and you got one shot. So it's like you're a Nik Wallenda, you know, when you're on a tight rope walking across the canyon, there's no safety net. You've got to be on your game. You've got to be super focused. Joe: Yeah, and it has to be Rick: And Joe: This Rick: That's Joe: Super Rick: What I like about Joe: Delicate Rick: It. Joe: Balance between knowing when he's actually done saying what he's going to say in the play by play and where you guys aren't constantly stepping on on top of each other and then there's room for the next play to come in or whatever. I hear it, I just I, I'm baffled at how it gets done so cleanly. Rick: Yeah. And my partner, Dave Logan is one of the best in the business. He is up in the upper elite 1 percent of play by play guys in the world and so the fact that he's so good, of course he could cover up any mistake that I might make or if I if I, you know, stub my toe a little bit, he can completely cover it up in a very smooth way, which I'm sure he's done for me many times, you know, to make the broadcast on good. You know, the fact that I've been in broadcasting so long, well over 30 years, what, 39 years, you know that I'm able to make a broadcast sound good. Joe: No. Rick: Let's figure out a way Joe: Go Rick: To make Joe: Ahead. Rick: It something. Joe: Yeah. So Rick: And Joe: I Rick: So Joe: Just it just as we're talking Rick: That's Joe: About Rick: What I Joe: This Rick: Do. Joe: See how I stepped Rick: Yeah. Joe: Right on top. Yeah, that's right. So is it true? I don't know if if where I heard this, but is it true that you are the only broadcast person doing these NFL games that is not and an ex NFL player. Rick: Yeah, on TV, I don't think there's anybody certainly on ah,  I don't anybody doing NFL games on TV that wasn't a player. There may be one on the radio, but I don't know who that would be. There's only 32 teams. So you got 32 broadcast teams doing it on radio. I don't think there is a guy doing color that didn't play in the NFL. Most of the play by play guys or guys like me that are broadcast, you know, guys, you know, experience broadcast guys. We kind of flipped the formula in our broadcast because Dave Logan played 10 years in the NFL. So you've got to play by play guy that played 10 years in the NFL. And then me being a broadcaster that I know the game, I understand the game, I played a little bit of football myself, so I totally get it. But it is pretty unique. Joe: And you're having to do what is an eight away and eight home? Rick: Yeah, eight home/away and then four preseason games, so 20 games a year. Last year we did twenty one because we had the Hall of Fame game. Joe: Right. And what's the most grueling conflict with the rad... that, you know, the morning drive time show now with you having to do the football games, what what days are the hardest for you? Is it Mondays because of the Sunday game or? Rick: Well, if we play a game like on a Sunday night or Monday night or Thursday night on the road, I don't work the next morning on the radio because we will get into 4:00 o'clock in the morning, sometimes 05:00 in the morning. So I take the morning show off. I do two radio shows a day, I don't know, I don't think you're even aware of it. But I'm do two live radio shows a day. So I do the morning show on the Fox actually from 6 to 9 a.m. from 9 to noon, I do a talk show on K.O.A., which is the Broncos flagship station with Dave Logan and Kathie Lee, who's on with me on the Fox show. So I'm doing six hours of my radio in a day. Joe: I had no idea. Rick: That also also pretty, pretty unheard up in a major market. Joe: Yeah, I had no idea that you were doing that extra stuff, I had only known about the Rick: Yeah. Joe: The Morning show so well. Rick: Well, this is why you don't hear from me much anymore. [laughter] Joe: I don't that's why I'm excited that I have you right now and I can't let you go until I get through Rick: Yes. Joe: A lot of this stuff. So let's let's bounce over to, you know, you and I have this mutual kinship and in playing drums. So when did you start playing? And then we skipped over it a little bit, when you're talking about you and Floorwax and having your band, which was the Groove Hawgs and now you have The Rick Lewis Project and you run the band and, and you and I had this same sort of leadership role in our bands. But when did you start playing drums? Rick: Yeah, I started playing drums at 17, I believe. I played piano when I was a little kid. Ah like classically trained, you know, lessons, piano recitals, all of that. I probably played piano for about three and a half years, I never liked it, but my mom was kind of forcing it on me. I would have much rather been outside playing football or baseball or whatever. So that was always the dilemma for me and I was pretty good. I picked it up pretty quick, I could read music and all of that. And then she finally, she, she gave up and said, "Ok, you can quit piano and do whatever you want." You know, I'd always wanted to play drums, I was always interested in drums but my mom and dad would never get me even a snare drum up. You know, we had five kids in the family, we didn't know we didn't have enough money for, to go out and buy me a drum kit. So I just kind of put that on the back burner, but at 17, somehow my younger brother got a drum kit. I don't know, I don't remember how it happened. Maybe my mom or dad gave it to him for a Christmas gift or whatever, and I started playing drums at 17 and I realized right away, like, you know, I can I can kind of play these. And, so I really took a great interest in it, and I played a lot of self-taught, as you know, played along to records, you know, put headphones on and just play the songs. And so I learned how to play, I think I learned how to play musically, you know, I never took any lessons and so for me, I play like the record because that's how I learned how to play. And like I say, I was so people I don't have chops, I have a chop, I got one. You know, I can play a song, I can play a groove, right? That's all I got, I can play a groove, but Joe: You have more than that, trust me, I've seen you play. Rick: Well, I don't. But I, I played until I was twenty one, when I went to NAU we'd go to the music room, me and a bunch of guys, you know, and we would jam in the music room. Remember I played once in a country bar in Flagstaff. You know, it took a lot of beer to Joe: Yes. Rick: Get up there to do that. And I did it and I just I just loved it. But then when I moved to LA to be an actor, I quit playing drums and I didn't pick up a pair of drumsticks again until I was probably 40 years old, so almost a 20 year span of not Joe: Well. Rick: Playing drums. And then when I was 40, I got it, I got interested again and I bought myself a drum kit and started to try to get up to speed and we formed a band pretty soon after that. That was the Groove Hawgs Band and with the connections I have here in town, I was able to hire the best musicians around here and it was it was a pretty good band. It because of who we were on the radio and Floorwax was in the band too. Because of who we were on the radio and the high profile that we had, we were getting really good gigs. The first gig we ever played was at Red Rocks...sorry, Joe. Joe: I know, it's like man! Rick: Yeah, we opened for the Doobie Brothers and CCR at Red Rocks and it was just amazing! And I was working as hard as I could to get back up to speed. You know, just practicing every day and having had no formal training, you know, was strictly just instinctive, you know, trying to get better and once again, just play the music, just trying to play songs. You know, for some reason, I got a really good natural feel for song structure. So that that, that's a gift. And being able to play drums is probably, it might be my favorite thing I do right now is maybe playing music, which is saying a lot because I do a lot of really cool things. The Groove Hawgs got to play big shows and we played, we opened up for ZZ Top and James Brown and Leonard Skinner and Ted Nugent to Def Leppard. We got to open probably seven shows at Red Rocks. Joe: That's amazing! Rick: We opened for The Who at the Pepsi Center...that was amazing! Back in 2007 or 8, there was The Who and The Pretenders at The Pepsi Center. So we played some really Joe: And you do it right, too, because you have a drum tech and I don't Rick: Good gigs Joe: So you just rollup, with your stick bag on your shoulder and you're like, oh, here. Rick: Yeah, yeah. The whole breaking down Joe: Oh, Rick: The drum kit, Joe: God. Rick: They...love...about it...that's one that's the big downside of playing drums. But luckily for us, you know, we the band gets paid pretty good for doing these gigs and so I can afford to pay my band Joe: Yeah. Rick: Members really well. You Joe: Yeah. Rick: Know, I told you they get paid really well and so I can also afford to have a Joe: Yep. Rick: Drum tech who can do all of that Joe: Yeah. Rick: For me as well. So I'm not in it for the money. Joe: No, Rick: Believe me, Joe: I Rick: This has nothing to do with money for me, just playing music. Joe: Know, I know. And it's too bad. I know right now it's like a kind of a tough question, but you guys are still doing local gigs around town. Like when things get on the other side of what's happening now with COVID-19, you guys will be out doing your normal festivals that, you normally just play like festivals and things, right? You're not. Rick: Yeah, we have a new band, The Rick Lewis Project started in 2013. So seven years in already and once again hired the best musicians around here. We played some big gigs too, which we've opened for Leonard Skinner and you know, many other people like that. We did a show with Ziggy Marley, I mean, we were the only non reggae band on the lineup and pulled it off. We ended up switching like four or five of our songs into reggae songs. I never played reggae before and we pulled it off. So it's it's really, really cool. But yeah, we have a residency at a casino here so that we can play anytime we want, pretty much so we play there about every six weeks. In the summer, we play a lot of festivals and we do still support some big acts. We've got a show in August with Government Mule on the books. Hopefully we'll be able to play it. You know, that type of thing. And others were I mean, we were just in the process of really rounding out our schedule for 2020 when all of this Coronavirus Joe: Yeah. Rick: Hit. Hopefully we can come out of it. You Joe: Yeah. Rick: Know, who knows? I think I think we will. I think by at least July, I would think, we'll be able to start playing live shows again and people will be able to start going to concerts again...I'm optimistic Joe: Yeah. Rick: About that. But Joe: Yeah. Rick: Who knows? Joe: Yeah, it's crazy. So this is something I don't know if I've ever asked you or we talked about and I'll have a few more things, so I'm not going to keep you much longer. But if you had the opportunity with all you know about music and all the musicians you've made and all of the conversations that you've heard, if you had ever had the chance to become a professional touring drummer over being the, you know, the radio personality that you are and all of that, would you ever have chosen that, that lifestyle? Rick: Well, that's a good question! Joe: I know you love performing in front of people. When I watch you play, I'm like, you know, you are so in your element doing it and and you're a great frontman when, when you know, anytime that I've jumped in behind the drums and you've run up to the front of the stage and like, you know, you're a great front man as well. So I just was like, man I wonder if he ever goes God, if I had only started that earlier and, and my path taking me in that direction. Rick: That's a great question! I have no regrets but I do think that looking back on it now, I wish I would have focused more on music than sports because, sports was my whole world back then and now I realize that for most people, your athletic career is over and after high school and if you're lucky, after college. Very, very few get to play professionally or make a living out of playing sports. Looking back on it now, I wish I would have stuck to the piano. You know, I told my mom that recently. I said, I wish you would have forced me to continue to play, just to establish, you know, that side of me. I wish, you know what I did? I did discover drums young enough at 17 that I could have been probably a pretty darn good drummer by now, good enough to tour with a big band. I don't know if I put enough work into it to be that good. I think, I have, I have whats inside of me to be that good but I haven't put in the work you know, because of everything else I do. You know, I wasn't a guy that could sit down and play drums for 10 hours a day, which a lot of guys do it, you might have been one of them. I was a guy who could sit down and play drums for an hour a day. And so that's what I did, you know, for 20 plus years, I would play for an hour a day. That's all I had time for,you know, with a family and an established radio show and everything else that I was doing. But boy, you know what? If I could, I sometimes say, man, if if like Earth, Wind & Fire would hire me to go on a tour, because I love playing funk music, that's my thing. If I could be the drummer and Earth, Wind & Fire on one tour, Joe: Yeah. Rick: that would be hard to turn that down, the really hard to turn that down. But, but, you know, a lot of musicians, a lot of these successful musicians that we all know and love, they've had a lot of hardships along the way and a lot of it's drugs and alcohol. Almost every one of these successful bands goes through that. You know what? I don't know, man, I don't think I'd change anything. You know look look, you know, my friend Danny Seraphine, who is the drummer from Chicago...longtime drummer from Chicago. I just watched a documentary on the band and I think it was on Netflix and drugs and alcohol once again, you know, Terry Kath's ends up killing himself. Maybe accidentally, maybe not. But you watch every documentary on Netflix about a successful rock bands, it's drugs and alcohol that takes them, almost all of them down. I don't know if it would be worth it to have to go through that type of thing but I did take one lesson on drums and that was Danny Seraphine. I told you that, right? Joe: Yeah. Rick: Yeah. Danny, Danny Seraphine came this my basement Joe: Yeah. Rick: Right here that we're sitting in. Joe: He's a sweetheart. Rick: Danny Seraphine came over and spent a weekend, I think, or two or three nights at my house and I got to drum kits set up in my house and he goes, "Hey man, let's get out a jam a little bit." He goes, "I want to see if I can help you." And I was pretty intimidated, but once again, no fear. So we sat down and we played together for like 90 minutes together, side by side. You know, he'd play a lick and I'd try to copy it. You know, that he'd play a groove and I jump in on it. And then he showed me a couple of things and after about 90 minutes, we stopped. He said, said, "You're a good player" and this is a long time ago, this is probably almost 15 years ago, he said, he said, "You're a good player," he goes, "but I can tell you don't have you." He said, "I can tell you you don't think you're a good player." He goes, "You should know you're a good player" and he goes, You have good time", he said "You have a great sense of time, great feel, a great groove." And he said, "Take that with you every time you play and realize that every musician wants a drummer that has those three things, time, feel groove..You said you got it." He says believe me. "That's what all these guitar players want is a drummer like that," he said "they don't want drummers that are playing all over the song and doing drum fills, you know, every break," And he said, "Take that and be confident that you have that." And that really helped me a lot. So that one lesson from Danny Seraphine really meant a lot to me and it gave me the confidence to, you know, be myself in play and play like I do, which is my one chop, I've got the one, I got the one Joe: Yeah. Rick: Here. Joe: Doesn't matter a grooves, it feels great. That's all right, man. All right, so what's next for Rick Lewis? What's...anything that is a super exciting that you can talk about or you know, I know you got a shit ton on your plate, I don't even know how you sleep. But just wondered if there's anything new you wanted to talk about before I let you go. Rick: I've gotten really good at living in the moment and living in the now. Joe

Justice & Drew are presented with the final items in Sam's Top 5 Stories of the Day before they discuss more updates to COVID-19 and discuss local developments related to the outbreak with Senate Majority Leader Paul Gazelka.

Hour 1: Skip Weber joins the show to talk about the St. Louis Cardinals and Weber Chevrolet. Hour 2: Charlie, Tom, Matt, Pam, and Joe "Get it of your Chest" and more sports topics. 

The title says it all but let me say some more. Last week, Laura helped Joe create an OKCupid profile. This week it gets real. Has Laura done a good job in attracting who potential mate? Will Joe ever find true love? Or at least an internet girlfriend who lives in Canada? Let's find out. Become a Patron! https://www.patreon.com/heavyfriending Follow Heavy Friending on Facebook, Instagram, and Twitter! And please rate and review our podcast! =) @HeavyFriending #HeavyFriending Laura: @thelauraleeb Joe: @mrjoebarlow

It's no secret that Joe goes on a lot of dates. (At least that's what he claims.) It's also not a secret that Laura is happily married. Perhaps she holds the secret to finding Joe a meaningful mate. In this episode Laura creates a dating profile for Joe on OKCUPID. Let's see if Laura can do online dating better than Joe.  Become a Patron! https://www.patreon.com/heavyfriending Follow Heavy Friending on Facebook, Instagram, and Twitter! And please rate and review our podcast! =) @HeavyFriending #HeavyFriending Laura: @thelauraleeb Joe: @mrjoebarlow  

This week we record a day early so we miss out on some sports news but Cerebral and Joe Get into the Ball family situation and how does something like this happen. Props to Gronk on a career and what they think he will do next. Who's the real MVP this year in the NBA and who's gonna win the NCAA tournament. As always click share and enjoy!

Joe's Minibike Reunion Podcast S3EP13 Ed and Joe Get Ready for a Show Joe and Ed hang out in the garage and talk about the upcoming Joe's Minibike Reunion Event in La Crescenta, CA. Links: http://www.joesminibikereunion.com http://www.smallenginecams.com http://www.gokartsusa.com https://itunes.apple.com/us/podcast/joes-minibike-reunion-podcast/id1102354005?mt=2 Podomatic: http:// jmbrpodcast.podomatic.com Credits: Joe Sebergandio - Creator/Host "Evil" Ed Rowlett - Co-host Emmanuel Munda - Producer/Director/Editor Linda Sebergandio - JMBR Event Director Nikole Sebergandio - JMBR Onsite Photographer/Event Manager Aaron Munda - Production Assistant/Best Boy Music: "Let's Ride -JMBR Theme" by: Emmanuel L. Munda (ASCAP) Copyright Animation by: Aaron Munda Copyright 2018 Motor Media Inc. All Rights Reserved Podcast Description: Joe's Minibike Reunion, hosted by automotive personality Joe Sebergandio, is a bi-weekly podcast that puts a modern spin on vintage minibikes from the 60's and 70's. Joe's huge collection of minibikes, and large network of iconic builders, friends, and personalities will kick start the industry's latest news as they cover the coolest projects, newest parts, exciting events, and informative tech stories that will keep you in tune. Covering the entire spectrum of minibikes from rigid frame death traps powered by pull start 5 HP Tecumseh engines to twin turbo Honda Grom's, the podcast climaxes at the world famous annual minibike celebration that is Joe's Minibike Reunion, held annually in Southern California.

Joe's Minibike Reunion Podcast S3EP13 Ed and Joe Get Ready for a Show Joe and Ed hang out in the garage and talk about the upcoming Joe's Minibike Reunion Event in La Crescenta, CA. Links: http://www.joesminibikereunion.com http://www.smallenginecams.com http://www.gokartsusa.com https://itunes.apple.com/us/podcast/joes-minibike-reunion-podcast/id1102354005?mt=2 Podomatic: http:// jmbrpodcast.podomatic.com Credits: Joe Sebergandio - Creator/Host "Evil" Ed Rowlett - Co-host Emmanuel Munda - Producer/Director/Editor Linda Sebergandio - JMBR Event Director Nikole Sebergandio - JMBR Onsite Photographer/Event Manager Aaron Munda - Production Assistant/Best Boy Music: "Let's Ride -JMBR Theme" by: Emmanuel L. Munda (ASCAP) Copyright Animation by: Aaron Munda Copyright 2018 Motor Media Inc. All Rights Reserved Podcast Description: Joe's Minibike Reunion, hosted by automotive personality Joe Sebergandio, is a bi-weekly podcast that puts a modern spin on vintage minibikes from the 60's and 70's. Joe's huge collection of minibikes, and large network of iconic builders, friends, and personalities will kick start the industry's latest news as they cover the coolest projects, newest parts, exciting events, and informative tech stories that will keep you in tune. Covering the entire spectrum of minibikes from rigid frame death traps powered by pull start 5 HP Tecumseh engines to twin turbo Honda Grom's, the podcast climaxes at the world famous annual minibike celebration that is Joe's Minibike Reunion, held annually in Southern California.

Joe doesn't have a job so he enlists the help of Laura. Together they imitate various styles of radio to make Joe more marketable. Listen and then also hire Joe to work at your radio station. Become a patron of Heavy Friending! https://www.patreon.com/heavyfriending Follow Heavy Friending on Facebook, Instagram, and Twitter!  https://www.facebook.com/HeavyFriending/ https://www.instagram.com/heavyfriending/ https://twitter.com/heavyfriending

Cory Booker and David Garcia,Never Trump-er becomes pro-Trump-er, Sheriff Joe get rolled.

Listen to Paul and Joe rant about wedding season, social media, and outrage culture. Music: Africa by Weezer Executive Produced by Cyrus Poe

Route 66?  Cowboys?  Corvettes?  Lizards?  Chinese Mafia?  Italian Mafia?  Frasier? Music:  K. Grammer - Tossed Salad and Scrambled Eggs Executive Produced by Cyrus Poe

This week the gang talk about how the year of 2018 has been so far for them in gaming and what they are looking forward too for the rest of the year. Also, Joe talks about not being in the mood to play games. Can Joe get his groove back?

Some times Nate and Joe just need to get stuff done. Every once in a while, Joe just needs to pull out his old school day planner and just write stuff down. And Nate just needs to belch. To be fair, it's only after Joe stuffs him full of tasty, and/or downright problematic, carbonated beverage. Needless to say, businessing is not Nate and Joe's strong suit. And yet, we persist. And belch. And get judged by long time fan, Lynsie. Hi Lynsie!You need some Shitless Painter in your life.Join us for the first ever Pillow Talk Game Night on March 24th, time TBD, at Warwick UCC in Newport News!Let us know what you think Joe should do with his new domain names!

Tracklist : -Zhané : Groove thang (1994) -Ultimate Kaos : Baby, we ‘re dancing (Rishi Rich urban Mix) (2000) -Mario : Let me love you (2005) -Lucy Pearl : Can’t stand your mother (2000) -Truth Hurts : The truth (2002) -Joe : Get crunk tonight (2000) -Craig David : Walking away (2001) -Aaliyah : I refuse (2001) -Sunshine Anderson : Heard it all before (2001) -Monifah : Monifah's anthem / Bad girl (1998) -Fantasia feat. Missy Elliott : Free yourself (2004) -R. Kelly feat. Ronald & Ernie Isley : Down low (Nobody has to know) (1995) -Whitney Houston : I wanna dance with somebody (1987) -Taral : Silly (1997)

It's soft, it's emotional, it's a special crossover episode with Mike Tully of the Tully Show and his adult friend Craig Williams. 

After a much needed heavy episode, Nate and Joe are back to talking about silly TV shows and penis cookies. In this episode, Nate and Joe unwind after a series of wonderful guests and share some insight on what they've learned. Joe discovers that he's a Karma Chameleon, Nate reveals that he feels uncool around black people, and Nate's sister Mara schools Joe on Welcome to Nightfall. Thanks, Penis Cookies!Check out Trump Con Law!Listen to Welcome to Night Vale and see all the details that Nate got wrong!Take the Grit Test!Support Danica Roem for VA House of Delegates!

This week we chat about how Emotional Hangs got it's name, the process of considering getting therapy, Kurt's dating history and feelings about soon-to-be-fatherhood, and surviving small talk.

Today's Theme: Favorite Albums Discussed: –The College Dropout by Kanye West –good kid, m.A.A.d city by Kendrick Lamar –An odd assortment of albums picked by Joe * * * Get a free audiobook and 30 day trial when you sign up at http://www.audibletrial.com/CanYouNot * * * iTunes: https://itunes.apple.com/us/podcast/can-you-not/id1052603232 Soundcloud: https://soundcloud.com/cynpodcast YouTube: https://www.youtube.com/channel/UCramT-247L0Salwksa1ULng Facebook: https://www.facebook.com/CanYouNotPodcast/ Twitter: https://twitter.com/CYNPlz

Aaaand we're back! There's two weeks to go...so are you ready? We talk about that, and have a legendary conversation with Bobby Roberts from the Full of Sith. Enjoy, and drop us a line! brewsandblasters@retrozap.com

The guest for this week had to cancel last minute so Nicky and Joe talk about the things that matter, like ICD-10 codes, Death by Selfie, 3-Ply Toilet Paper and Joe has Urban Dead ADD.Connect with us!Twitter Facebook InstagramWant to be a part of the show? Have something you’d like to share with us?Email us at DiligentLoiter@gmail.com or Call/Text us at: 530-683-5763 This episode is brought to you by Audible

After reflecting on the 90s last episode Joe & Greg realised they are getting older so decide in true The All Seeing guys fashion to reflect upon this by talking their usual shit, bollocks & banter while also looking at the youth of today. As always with, Joes corner of fear' & 'You didn't ask for it but here's our advice anyway'. Enjoy....