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In this episode of Partnering Leadership, Mahan Tavakoli hosts Andrea Sampson, an expert in strategic storytelling and the co-founder of Talk Boutique. Andrea Sampson talks about the fascinating intersection of brain science and storytelling, emphasizing why humans are hardwired to respond to stories. As an experienced speaker's coach for TEDx Toronto and a thought leader in her own right, Andrea shares her journey from the advertising world to helping change-makers communicate their ideas effectively. Andrea highlights the critical role storytelling plays in leadership and organizational success. She explains how stories, unlike mere data, engage multiple parts of the brain, making messages more memorable and impactful. Leaders are often trained to prioritize facts and figures, but Andrea argues that integrating storytelling into their communication strategies can significantly enhance their influence and connection with their audience. Throughout the conversation, Andrea underscores the importance of starting with a clear strategic message before crafting the narrative. She shares practical insights on how leaders can identify and refine their core messages, ensuring that their stories are not only engaging but also aligned with their organizational goals. By drawing on examples from iconic brands like Apple and Disney, Andrea illustrates how a singular focus can drive brand consistency and loyalty. Moreover, Andrea addresses the challenge of vulnerability in leadership. She advocates for sharing stories from a place of scars rather than wounds, enabling leaders to convey authenticity and empathy without retraumatizing themselves or their audience.  Actionable Takeaways: Discover the Brain Science Behind Storytelling: Understand why humans are neurologically hardwired to respond to stories and how this can be leveraged in leadership.Engage Multiple Parts of the Brain: Learn how integrating sensory details into your narratives can make your messages more memorable.Start with a Strategic Message: Hear why it's crucial to begin with a clear idea before crafting your story to ensure alignment with your goals.Embrace Vulnerability: Find out how sharing stories from a place of scars rather than wounds can enhance authenticity and connection.Consistency is Key: Learn from iconic brands like Apple and Disney on the importance of maintaining a singular focus in your storytelling.The Role of Community in Thought Leadership: Understand the importance of building a supportive community to amplify your personal brand and core message.Overcome Storytelling Fears: Hear how leaders can overcome the fear of storytelling by refining their skills and embracing their unique experiences.Practical Storytelling Techniques: Discover actionable tips on how to use storytelling to deliver difficult messages and inspire your team.Connect with the Andrea Sampson:Talk Boutique Website Andrea Sampson LinkedIn Connect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website

Please join me in welcoming Andrea Sampson to today's episode! Andrea is the mastermind behind Talk Boutique and the Thought Leader Academy, joins us to unravel the profound impact of storytelling in leadership. Learn how Andrea's extensive background in advertising and her passion for simplifying complex ideas through TEDx Toronto have equipped her to guide visionaries in sharing groundbreaking work. Her journey emphasizes the transformative power of introspection and adaptability in building a fulfilling career, illustrating how storytelling is not just a tool but a pathway to connection and inspiration.We explore the art of weaving narratives in business to capture and hold attention in an age of distractions. Discover how Andrea's insights into brain science can turn ordinary presentations into memorable storytelling experiences. By focusing on the core message and using narrative "breadcrumbs," leaders can ensure their ideas resonate with both creative and analytical minds. With practical strategies for overcoming the fear of storytelling, Andrea demonstrates how confidence and authenticity can be projected in any setting, from corporate boardrooms to public talks.Transform your career narrative with storytelling techniques that inspire change and spark engagement. Andrea shares a blueprint for connecting ideas to powerful narratives, using sensory associations and relevant analogies to retain audience attention. Whether you're navigating annual reviews or crafting a memorable career narrative, the power of perspective can shape impactful interactions. Embrace the art of storytelling as a means to project your potential and create lasting influence in your professional journey.Connect with Andrea through the Talk Boutique

Andrea Sampson, the CEO and founder of Talk Boutique, transitioned from a successful 25-year career in marketing and advertising to focus on thought leadership and coaching. Motivated by a desire to make a positive impact through storytelling and communication, she found that advertising no longer aligned with her values. She now coaches leaders and speakers, trains TEDx participants, and engages in initiatives centered on kindness, equity, and sustainability. Sampson's journey began with volunteering as a speaker's coach for TEDx Toronto, inspired by individuals making significant contributions despite negative media narratives. Her advertising experience helped her guide speakers in crafting impactful presentations, leading to the creation of Talk Boutique. The company aims to transform experts into thought leaders through effective storytelling, ensuring diverse voices shape the future. Tim highlights the crucial role of storytelling in business, illustrating how brands are narratives that resonate with consumers. Effective storytelling positions brands as relatable heroes, as seen with Apple and Nike. Similarly, storytelling enhances organizational leadership by improving communication and bridging gaps between self-perception and external perception. Strong communicators often make effective leaders, especially for emerging leaders who face challenges related to mistrust or uncertainty. Furthermore, the importance of personal branding and authenticity is emphasized, urging leaders to align actions with stated values to maintain credibility. Sharing personal stories helps build a relatable brand and foster trust. Many employees struggle to understand their roles within an organization's vision due to inadequate storytelling from leaders. Leaders are encouraged to evaluate and potentially rewrite their vision to be more aspirational and relatable, using storytelling frameworks like the “story spine” to craft engaging narratives that resonate with audiences. Andrea Sampson underscores the power of storytelling in communication and encourages individuals to use personal narratives to enhance connections and strengthen leadership. She believes thought leadership is accessible to all and urges individuals to embrace their roles as thought leaders in their communities to contribute diverse perspectives to the future. Andrea's Links: Story Telling Framework: https://www.talkboutique.info/blank-page-bb6ca388-e9d8-43e5-8519-47ef9619f1c7 Website: https://madison_dalynmillerpr_com-dot-mm-event3.appspot.com/em_9cNSivhwP8rFAiIJwcpk?url=https%3A%2F%2Ftalkboutique.com%2F&key=d21ead72fd64f0323bac616085babaf2665fcbe4 Facebook: https://m.facebook.com/talkboutiqueinc/ Linkedin: https://www.linkedin.com/company/10447960 YouTube: https://youtube.com/@talk.boutique?si=94KcFVxOo4zN46_O Tim's Social Interaction Platforms: Website: timstatingtheobvious.com Facebook - https://www.facebook.com/timstatingtheobvious Youtube: https://www.youtube.com/channel/UCHfDcITKUdniO8R3RP0lvdw  Instagram: @TimStating Tiktok: @timstatingtheobvious

In this episode of Partnering Leadership, Mahan Tavakoli hosts Andrea Sampson, an expert in strategic storytelling and the co-founder of Talk Boutique. Andrea Sampson talks about the fascinating intersection of brain science and storytelling, emphasizing why humans are hardwired to respond to stories. As an experienced speaker's coach for TEDx Toronto and a thought leader in her own right, Andrea shares her journey from the advertising world to helping change-makers communicate their ideas effectively.Andrea highlights the critical role storytelling plays in leadership and organizational success. She explains how stories, unlike mere data, engage multiple parts of the brain, making messages more memorable and impactful. Leaders are often trained to prioritize facts and figures, but Andrea argues that integrating storytelling into their communication strategies can significantly enhance their influence and connection with their audience.Throughout the conversation, Andrea underscores the importance of starting with a clear strategic message before crafting the narrative. She shares practical insights on how leaders can identify and refine their core messages, ensuring that their stories are not only engaging but also aligned with their organizational goals. By drawing on examples from iconic brands like Apple and Disney, Andrea illustrates how a singular focus can drive brand consistency and loyalty.Moreover, Andrea addresses the challenge of vulnerability in leadership. She advocates for sharing stories from a place of scars rather than wounds, enabling leaders to convey authenticity and empathy without retraumatizing themselves or their audience. Actionable Takeaways:Discover the Brain Science Behind Storytelling: Understand why humans are neurologically hardwired to respond to stories and how this can be leveraged in leadership.Engage Multiple Parts of the Brain: Learn how integrating sensory details into your narratives can make your messages more memorable.Start with a Strategic Message: Hear why it's crucial to begin with a clear idea before crafting your story to ensure alignment with your goals.Embrace Vulnerability: Find out how sharing stories from a place of scars rather than wounds can enhance authenticity and connection.Consistency is Key: Learn from iconic brands like Apple and Disney on the importance of maintaining a singular focus in your storytelling.The Role of Community in Thought Leadership: Understand the importance of building a supportive community to amplify your personal brand and core message.Overcome Storytelling Fears: Hear how leaders can overcome the fear of storytelling by refining their skills and embracing their unique experiences.Practical Storytelling Techniques: Discover actionable tips on how to use storytelling to deliver difficult messages and inspire your team.Connect with the Andrea Sampson:Talk Boutique Website Andrea Sampson LinkedIn Connect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website

DJ Cunningham discusses harnessing his ADHD to his advantage. DJ is the CEO of LEARNstyle. Through is education and career, DJ worked to discover how he learned differently with his learning disability of ADHD. He founded Learn Style at 24 years old ontario's largest educational training company. As a result of DJ's success, he has shared his story at numerous education events such as Microsoft's CAMP 21, Google Education Summits and TedX Toronto. LEARNstyle also continues to be listed on Deloitte's FastTech 50.   Links: https://www.youtube.com/watch?v=AI8Pp5aDgcw&t=164s https://learnstyle.com/ (https://learnstyle.com/)

Andrea Sampson has a natural talent for developing compelling stories and persuasive content. Her job is to help bright people communicate their ideas to an audience. She talked about the role of storytelling, visuals, and how she assists people. With over 25 years of experience in marketing and advertising, Andrea Sampson is a former Strategist and Consultant. She has presented and developed strategies for Fortune 100 companies. Andrea is sought after for her assistance in helping teams and executives develop their presentations or pitches.  Four years ago, Andrea's passion for ideas led her to volunteer at TEDxToronto as a Speaker Coach. She eventually became the Director of Programming in 2015 and the Conference Co-Chair in 2016. This voluntary role was instrumental in the creation of Talk Boutique, a speaker management, development, and representation company. Andrea was also the Co-Director of the 2017 Singularity University Canada Summit. LINKS: Andrea Sampson - Special Guest  LinkedIn - linkedin.com/in/acsampson Twitter - https://twitter.com/LightningRod29 Website - http://www.talkboutique.com/ Paul Fairweather - Co-host https://www.paulfairweather.com Chris Meredith - Co-host https://www.chrismeredith.com.au Two Common Creatives https://www.twocommoncreatives.com/podcastSee omnystudio.com/listener for privacy information.

In the latest episode of the Empowerography Podcast, my guest is Andrea Sampson. Invoking well defined listening skills and combining these with her skills in insight identification and human behaviour, Andrea helps her clients craft stories from facts and deliver talks that are compelling and engaging. As the CEO and Founder of Talk Boutique, Andrea provides her expertise as an Executive Coach to senior leaders and professional speakers worldwide. Having spent the first 20+ years of her career as a senior leader in marketing and advertising, Andrea regularly gave talks and presentations that deeply connected and impacted her audiences. Using these skills combined with her experience on TED events and her training as a TED Speakers Coach, Andrea helps her clients make their work accessible while maintaining its credibility and uniqueness. She has special skill in understanding technical and sciencebased disciplines, using storytelling as a connection tool. As part of the team to bring Singularity University to Canada, Andrea has worked with and trained Singularity University faculty worldwide. She also holds a TEDx license and participated in the Global TED initiative COUNTDOWN in 2020. In this episode we discuss TEDx, Talk Boutique, TED vs TEDx, storytelling, thought leadership and community. Website - https://www.talkboutique.com IG - http://www.instagram.com/talk.boutique FB - https://www.facebook.com/talkboutiqueinc LinkedIn - https://www.linkedin.com/company/talkboutique/ "TEDx Toronto was either the first or the second TEDx ever to be offered world wide" - 00:03:54 "Today we see more women in leadership roles" - 00:26:45 "You're more powerful than you know" - 01:15:09 Please join us on Wednesday March 8th to Celebrate International Women's Day with the 3rd Annual Empowerography Live Women's Online Conference. You can purchase tickets at www.empowerographypodcast.com Tickets are only $20 CDN ($15US)

In the latest episode of the Empowerography Podcast, my guest is Andrea Sampson. Invoking well defined listening skills and combining these with her skills in insight identification and human behaviour, Andrea helps her clients craft stories from facts and deliver talks that are compelling and engaging. As the CEO and Founder of Talk Boutique, Andrea provides her expertise as an Executive Coach to senior leaders and professional speakers worldwide. Having spent the first 20+ years of her career as a senior leader in marketing and advertising, Andrea regularly gave talks and presentations that deeply connected and impacted her audiences. Using these skills combined with her experience on TED events and her training as a TED Speakers Coach, Andrea helps her clients make their work accessible while maintaining its credibility and uniqueness. She has special skill in understanding technical and sciencebased disciplines, using storytelling as a connection tool. As part of the team to bring Singularity University to Canada, Andrea has worked with and trained Singularity University faculty worldwide. She also holds a TEDx license and participated in the Global TED initiative COUNTDOWN in 2020. In this episode we discuss TEDx, Talk Boutique, TED vs TEDx, storytelling, thought leadership and community. Website - https://www.talkboutique.com IG - http://www.instagram.com/talk.boutique FB - https://www.facebook.com/talkboutiqueinc LinkedIn - https://www.linkedin.com/company/talkboutique/ "TEDx Toronto was either the first or the second TEDx ever to be offered world wide" - 00:03:54 "Today we see more women in leadership roles" - 00:26:45 "You're more powerful than you know" - 01:15:09 Please join us on Wednesday March 8th to Celebrate International Women's Day with the 3rd Annual Empowerography Live Women's Online Conference. You can purchase tickets at www.empowerographypodcast.com Tickets are only $20 CDN ($15US)

“Let's just try it and see if it works — and if people are into it, then we'll keep doing more of THAT.”- Chris GrahamThroughout his career, Chris Graham worked at one the world's top banking law firms and one of Canada's top Indigenous rights law firms — before leaving the legal profession to launch his own business as a speaking coach. Since then, he has taught over 8,000 people how to create better connections with their teams and clients through his TellPeople brand. As a matter of fact, he helped me get onto the TEDx stage!Tune in to hear about how Chris handles the challenges and lows of entrepreneurship, the biggest question he asks potential clients during discovery calls, and why he is the “most retired” person I've had on the podcast!In‌ ‌this‌ ‌episode of the Road to Seven podcast,‌ ‌you'll discover:‌ ‌Why the most important thing you can do on stage is to detach from the outcome of your performace The importance of knowing your lane and your most powerful opportunities for creating impact  Why you need to learn how to say No as you become more successfulAbout Guest: Chris Graham teaches lawyers and other professionals how to connect with their clients and teams. Since 2016, he's trained over 8,000 people at North America's leading law firms, large and small companies, government agencies, and charities. In 2022, he was Head of Speaker Coaching at TEDxToronto and the Storyteller-in-Residence at Manifest Climate, a global technology firm.Highlights:‌ ‌00:01  Intro04:11  Meet Chris Graham05:44  “Consolidating the markup”07:25  Getting his first client10:51  Being persistent & discovering his value12:33  Selling in integrity16:40  Learning how to say no17:38  Chris's workshops & process20:13  Handling challenges21:51  Detaching from outcomes25:01  Onboarding question25:47  Key turning points30:37  What he knows now34:40  What's nextLinks:‌Chris Grahamhttps://www.tellpeople.cahttps://ca.linkedin.com/in/chris-graham-a94b97b7To work with me and make your next power move, visit:https://theroadtoseven.comStay ConnectedLike what you're hearing? Click here to subscribe in iTunes for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don't miss it!You can also join the Road To Seven Facebook group to meet other like-minded entrepreneurs who want to band together and help each other rise up.I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I'd also love to hear what your favourite part of this episode is in the comments below. Thank you!Follow me!  Instagram: @shelaghcummins  Twitter: @shelaghcummins  https://facebook.com/ShelaghCummins  https://linkedin.com/in/shelaghcummins

The Sales Genius team is excited to bring Paul Nadeau onto the show. Paul is a passionate keynote and motivational speaker on business and life negotiations, conflict resolution, and mental health, whose client-focused approach will help you and your team build strong, lasting relationships with your customers for rewarding results. ★ Why consider me your' keynote speaker for your next event? I've been highly successful in dealing with hundreds of suspects, hostage takers, and persons in crisis, and my in-the-trench, on-the-job experience, and professional training have helped me develop useful and transferable skills in the art and science of positive influence and conflict resolution, which I now share successfully in keynote lectures globally. ★ I've developed an easy to follow 4 steps simple approach to successful business and life negotiations, and I motivate my audiences to action, leaving them with tools they can immediately use to negotiate to win, resolve conflict, and thrive – everywhere. ★ I've experienced many professional accomplishments that include a HarperCollins published book, "Take Control of Your Life,” and a 2015 TEDx Toronto talk on "Finding Humanity Amid Global Unrest." ★ News consultant & regular guest on SiriusXM's Canada

The housing market has been nothing short of a hot mess lately and many potential buyers feel they may be shut out completely. Mai Kadeer from Loans Canada has some advice. Mai is dedicated to sharing educational pieces that makes financial knowledge and debt management accessible to all, especially for millennials and Gen Z. She joins me to discuss the current housing market and some options for potential buyers looking to get into their own home. Tanya Hayles is an award-winning creative, who has built movements through her online global village of almost 30,000 at Black Moms Connection, she makes DEI work real and relatable through her firm Color In White Spaces and she is thought leader on Black motherhood, recently doing a TedxToronto talk on the very subject. She joins me today to discuss the good, bad, and ugly of social media. It's a bit of a slow week in entertainment but leave it to Anne Brodie to pull out the gems for us including Fire of Love which tells the story of husband and wife volcanologists Katia and Maurice Krafft whose love couldn't have been more Shakespearan. From one form of nature to another, Sharkfest is back for its 10th season, and our collective obsession with sharks continues, and finally Ethan Hawke has a six part documentary called The Last Movie Stars which takes a close look at Paul Newman and Joanne Woodward. Travelling Solo as a woman can be scary, which is why Carolyn Ray is joining me for this show to help you tackle your fears and do a little “groundtruthing” in a destination. Carolyn just returned from 4 months in Mexico and shares what she learned while on the ground there. The squeeze continues at the grocery store and most Canadians are looking for creative ways to feed the family while not breaking the bank. Andrea Buckett is known for sharing practical cooking tips and kitchen prowess along with easy recipes with dynamite flavour to help combat mealtime boredom. She is here today to share some of her best tips. Finally, with heat temperatures being set around the globe right now, I thought it might be a good time to re-air an interview with Tara McKenna from The Zero Waste Collective. Tara's book DON'T BE TRASHY, takes readers through reducing your waste month by month, which includes a No Buy Month, an #OutfitRepeater Month devoted to developing a sustainable capsule wardrobe, and a month devoted to decluttering and minimalism at home. Social Mai Kadeer Website: https://loanscanada.ca/ Twitter: https://twitter.com/loanscanada Facebook: https://www.facebook.com/LoansCanada/ Tanya Hayles Website: tanyahayles.com Twitter: @tanyahayles Instagram: @thetanyahayles LinkedIn: linkedin.com/in/thayles Anne Brodie Twitter: https://twitter.com/annebrodie Website: whatshesaidtalk.com Andrea Buckett Website: https://andreabuckett.com Instagram: https://www.instagram.com/andreabuckettcooks/ Facebook: https://www.facebook.com/andreabuckettcooks/ Carolyn Ray Website: Journeywoman.com Twitter: https://twitter.com/Journeywoman Instagram: https://www.instagram.com/journeywoman_original/ Facebook: https://www.facebook.com/Journeywoman Facebook Group: https://www.facebook.com/groups/2671774356225593 Tara McKenna Website: https://www.thezerowastecollective.com/ Facebook: https://www.facebook.com/thezerowastecollective/ Instagram: https://www.instagram.com/zero.waste.collective/

In her early life as a professional, Mimi became increasingly aware of the power that the media had to shape people's lives and narratives. She has spent her years building a career around her unique perspective on how the power of storytelling can be harnessed to share impactful messages. After realizing there was a blanket approach being taken to communicating in Africa, Mimi launched ACG to provide companies and governments with the tools to tell better stories for better outcomes. She reflects on the tough but worthwhile decisions she had to make in order to align her passion and her work- and challenges us on our held belief of the true meaning of being authentic. Mimi's Recommended TED Talk: The Importance Of Being Inauthentic: Mark Bowden at TEDxToronto- https://www.youtube.com/watch?v=1zpf8H_Dd40 Enjoy!

Have you ever walked into a room and immediately felt uncomfortable? Or felt entirely at ease with a complete stranger? If so, you're likely picking up these vibes from non-verbal cues. In this episode, Hala talks with human behavior experts Mark Bowden, Chase Hughes, Blanca Cobb, and Amilya Antonetti about how we can use our body language to give off a good first impression, counter measuring the reptilian brain response, how to gain authority with non-verbal cues, how to detect deception, and so much more.  Topics Include: - Defining the reptilian brain - The “Triad Brain System”  - Using countermeasures to control our reptilian brain  - Giving a good impress using body language  - Utilizing body language at a networking event  - Why does the angle of your body matter? - Best tips for a good impression  - Milgrim Experiment and how powerful authority can be  - Whitecoat syndrome - How the mammalian brain contributes to authority  - How to hack authority and trigger an obedient response  - What qualities or traits can kill our authority? - How to avoid manipulation - Detecting deception  - Why deception is an important part of being human - Two tactics to detect deception - And other topics… Chase Hughes is the CEO of Applied Behavior Research. Chase now teaches interrogation, sales, influence, and persuasion. He is the author of the #1 bestselling book on behavior profiling, persuasion, and influence, The Ellipsis Manual.  Mark Bowden is a world-renowned body language expert, keynote speaker, and bestselling author. Mark is the founder of TRUTHPLANE®, a communication training company. As a body language expert, he appears regularly on CNN, CBS, and Global News, and he is frequently quoted in The Wall Street Journal, Washington Post, and GQ Magazine. Blanca Cobb is a body language expert, keynote speaker, and TV personality. Blanca trains people in body language and deception detecting. She is frequently featured on CNN, the Today Show, and more.  Amilya Antonetti is the creator and CEO of Genius Key, and one of the most sought-after human behaviorist and conflict resolution experts in the world. She has been twice nominated for the Ernst & Young's Entrepreneur of the Year award. Sponsored By: Athletic Greens - Visit athleticgreens.com/YAP and get FREE 1 year supply of immune-supporting Vitamin D AND 5 FREE travel packs with your first purchase Shopify - Go to shopify.com/profiting, for a FREE fourteen-day trial and get full access to Shopify's entire suite of features WRKOUT - Visit wrkout.com/yap to book a FREE Session with a world-class trainer and get 30% off your first TWO MONTHS with code YAP Grin.co - Find out how GRIN can help you grow your brand. Watch the demo at GRIN.co Decision Analyst - Sign up for free today at acop.com/yap and begin your next side-hustle 99 Designs - Head to 99designs.com/YAP to learn more and get $30 off your first design contest! Resources Mentioned:  Original Episode: #YAPLive: Hacking Human Behavior on Clubhouse with Mark Bowden, Chase Hughes, Blanca Cobb and Amilya Antonetti: https://youngandprofiting.podbean.com/e/yaplive-hacking-human-behavior-on-clubhouse/  #YAPClassic: Hacking Human Behavior To Gain Influence with Chase Hughes: https://youngandprofiting.podbean.com/e/yapclassics-hacking-human-behavior-to-gain-influence-with-chase-hughes/  Chase's Website: https://www.chasehughes.com/  Chase's Books: https://www.amazon.com/stores/author/B06VW1H89K  The Importance Of Being Inauthentic: Mark Bowden at TEDxToronto: https://www.youtube.com/watch?v=1zpf8H_Dd40  Mark's Books: https://www.amazon.com/Mark-Bowden/e/B0031H04AK  Mark's Website: https://truthplane.com/  Blanca's Website: https://blancacobb.com/  Amilya's Website: https://amilya.com/  Connect with Young and Profiting: YAP's Instagram: www.instagram.com/youngandprofiting   Hala's Linkedin: www.linkedin.com/in/htaha/   Hala's Instagram: www.instagram.com/yapwithhala   Website: www.youngandprofiting.com

Steve Rush, The Leadership Hacker interviews the top 5 guests by download during the shows 100 mega episodes. Listen in to this special show with special guests, Dr Oleg Konovalov, Michelle Boxx – The Blonde Fixer, David Marquet, Andrea Sampson and Andrew Bryant.   Join our Tribe at https://leadership-hacker.com Leadership Hacker Apple Podcast Leadership Hacker Google Follow us on Twitter Music: " Upbeat Party " by Scott Holmes courtesy of the Free Music Archive FMA Transcript: Thanks to Jermaine Pinto at JRP Transcribing for being our Partner. Contact Jermaine via LinkedIn or via his site JRP Transcribing Services ----more---- Start of the show Well, hello and welcome! I'm incredibly excited; this is our 100th show. If you haven't had your opportunity to join us until of late, we started out in March 2020, right at the beginning of the first ever lockdown in the United Kingdom. While all our guests are as global as our audience comes from all corners of the world, we have been a lockdown podcast. And I want to reach out to you personally, while you're listening to this to say, thank you. I really mean that from the bottom of my heart, without you showing up every week, tuning in, downloading, and listening to our podcast, there is no show. There would be no Leadership Hacker Podcast - period. And I think that's an amazing sentiment to everybody that is contributed to the show, both as listeners and more importantly as our wonderful guests. So, to our guests who are listening to this, we have had the most amazing diverse group of CEOs, C-Suite executives, leadership coaches, and experts, and have shared over 300 hacks with us and with our audience. And we're now connected through algorithms, through the internet, through our websites. And I'm incredibly proud and privileged to have been on this journey with you. So, to celebrate our 100th show, we are going to dive into our top five downloaded shows. We're going to revisit some of the stories and we're going to revisit some of their learning that we had from our great guests. Dr. Oleg Konovalov Steve Rush: The first of our five top downloads is Dr. Oleg Konovalov. He's global thought leader, author, business educator, consultant, and C-Suite coach. Oleg is named amongst the top global thought leaders and shortlisted the distinguish award in leadership by Thinkers50. He is a Global Gurus top 30 in leadership and has been recognized as the number one thought leader on culture by Thinkers360. Having been named as da Vinci of visionary leadership by many leading authorities of our time, Oleg is helping companies to create and execute their vision and strong purpose and corporate culture. And in our show, we got into talking about visionary leadership and vision is not gift, but a well-structured algorithm can be taught. We talked about how to create and execute a strong, compelling vision and leadership being a system of growing. And you join the conversation. As we talk about why knowledge is the most important part of every leader's kit-bag. Dr. Oleg Konovalov: Knowledge is the sexiest thing in the world. Knowledge is their most demanded product in the world. Knowledge is what shifts us into the future. Knowledge is always in demand. And it's always respectful and always well paid, but it's most rewarding thing when you see people succeeding because of you helping them. This is far beyond our instant necessities, like food and shelter, because it is impact on the next generation, it is everything. You see when we talk. The digital era being now, we should assume that it is a knowledge era triggered by people who changed the things in management that allowed to change technologies and so allowed to make this digital era coming, so it is knowledge Steve Rush: And I guess knowledge was what led you to put pen to paper and your first best-selling book was The Corporate Superpower. And that was around, you know, taking some theory if you like, but giving it some structure and having read it myself, it's around that whole theory of how do we give structure to culture? Tell us a little bit about that? Dr. Oleg Konovalov: It started from very, very curious point. We love talking about positive culture and how culture is important. Then I looked at, hold on. Why are we not talking about negative culture? Because the majority of companies, these days. They are still have negative culture and what I have found. Right about 450,000 articles, you could find only from academia on positive culture and only about 72 articles on negative culture. Whereas reality is completely opposite, and I said, hold on, what is the algorithm? Because whatever we are reading in the books or listening to the conferences. All discussion is wrapped around how to have a good culture, but how to have a clear, simple and effective algorithm was still remaining as a gap. And so, I decided to cover this gap and created Corporate Superpower as an algorithm, as a response for everyday needs. Where every leader, every manager could open it and see how to create culture. What stance on it? you know, how to create values or defined values? What's the properties of engagement? Everything, so to find the code, therefore I called at the end of the book. I called defined making a checklist because it is like winery; you are taking care of it. You growing, you cultivating it, and then you get a great result. And therefore, it was important to give people really practical solutions instead of general chit chat and that's a good point of being an efficient industry. You must come with a result.   Steve Rush: Right   Dr. Oleg Konovalov: Because you can't sell the fish that you don't have. People need exact instructions, simple, because we don't have much time for philosophical conversations about something being good or not. Steve Rush: You've either caught fish or you haven't caught fish, right? Dr. Oleg Konovalov: Absolutely. I love catching big fish and so big results Steve Rush: But laying behind that, I guess, would still be all of that foundation of disciplined, structure, the people you work with. That does not change, does it?   Dr. Oleg Konovalov: No, because I would call myself lucky, blessed, whatever, because I have worked with incredible professionals. I learn and study from incredible people from academia. You know, I am really grateful because it's a matter of who teaches you and not just a personality, not just a professional, but a whole person from whom you really learn how to be a whole person yourself and that is incredible. For instance, if we look at a simple point, which we often neglect, and outlook is one thing, but how you could connect dots, which seems like very non-relevant is a mastery itself. So, you must know how to make so nice pictures, really vivid pictures that could give you the right answers or most effective answers. Steve Rush: I always enjoyed talking to Oleg. And what we learned from this episode was knowledge impacts on everything and everyone, it informs our next generation. It isn't the digital world that is changing, it's the people's knowledge that is changing the digital world. And I particularly like the way he reframed the whole notion of being taught and people who teach us doesn't have to be in academia it doesn't have to be a college professor, but anybody who teaches us should be teaching us to be the whole person ourselves. Thanks Oleg. Michelle Boxx – The Blonde Fixer Steve Rush: Next up, we're going to introduce you to Michelle Boxx. Michelle is a CEO of Boxx Marketing and started out on her entrepreneurial career when she was just 15 years old, starting out in politics, helping folks fix campaigns and was a real campaign manager for many years. She then had a stint as a successful real estate agent. And after achieving great successes realized that using her public relations knowledge and campaigning, she could turn her hand to marketing. And she's now a small business advocate helping teach small businesses and owners to really thrive. You join us at the part of the show, where I ask Michelle to just describe how her early life in politics and real estate sales has helped her grow her business today and some of the core capabilities. Michelle Boxx: You know, I learned a lot through policy and politics. I learned a lot about communications, of course, but I also learned a lot about leadership. You know, speaking at that one, the video you found. It's so funny that you found it. I have tried to take it down so many times, but I have lost access to the account. Through that, I ended up launching a website a few months later that was really a policy website geared at covering legislation here in the States and I recruited a whole bunch of my fellow high school friends to help me with it, and so we would literally read legislation, we would post content every day. And so, the website got 10000 page views monthly just organically from us posting this information, and so that was really my introduction into marketing, into leading the team and everything that I do now as a CEO. Steve Rush: And it is a super experience because people get often confused with leadership, has something to do with the job title or a career or a salary, but actually what you have demonstrated is leadership is about just behaviors and we can have leadership skills and behaviors at any age, right? Michelle Boxx: It is so true. A lot of it is really just jumping in and saying, okay, you know what? I am going to do my best here and I am going to figure it out. So many of us in life do figure things out as we go along. And so, it's better to not wait for that moment of coronation, if you will, and instead just jump in and say, okay, I'm going to do my best here. This is the result we are looking to achieve and nurture these people in the process. Steve Rush: So here we were talking about leading ship as a behavior, not as a thing, not as a job title. And as often we find ourselves just jumping in, gives us the experience to find ways of working and nurturing people on the way. We've rejoined the conversation when I ask Michelle from her experience of being a young entrepreneur through politics and real estate, what her biggest learning in leadership was? Michelle Boxx: I think the realization that you can't do everything alone, that you really do need support, so you need your mentors, you need your team, you need. If you have a lot of internal drive, it is very natural to think, you know what, I can figure this out on my own. I can do all of this on my own. I am independent. And then just really putting your ego to the side and saying, you know what? I don't have all the answers. Like you said, you know, copy, and paste and really having the network around you to support you along your way up. Steve Rush: Super wise words for Michelle there. No leader can be successful on their own. They need a team who can support them and help them on their way. And many of our guests have echoed that sentiment throughout the series. We thank the blonde fixer Michelle box for being part of our show. David Marquet Steve Rush: Number three, highest downloads of all time was for David Marquet. David's a real superstar. I met David on location in London. We talked about his humble background being pretty much down to earth in math club when he was in Pittsburgh. Then joining the U.S. Naval Academy in 1981, where he ultimately took control of the USS Olympia. A Nuclear-powered submarine as a Captain in the U.S. Navy, it was there that he started evolve his leadership career when he was appointed to lead the US submarine, Santa Fe, which was the worst performing submarine in the fleet. It was these foundations that gave him the story that now forms Turning the Ship Around his global best-selling book, where Stephen R Covey, the infamous author and guru, spent time on the Santa Fe and ended up creating The Eight Habit. In recognition to his global successful leadership, based on David work. Since retiring from the U.S. Navy, he has shared those lessons and is helping Leaders to think about creating more leaders, and giving control to only those who need it the most. You join us in this show where we were talking around how the language of leaders has changed over time and how the labels, we give people have been unhelpful. How by reframing some of that language and changing our perspectives, we can get a greater outcomes from our leadership behaviors ourselves. David Marquet: So, we have work. The industrial age organization design was this. One group of people will make decisions and one group of people will execute the decisions made by the first group of people. And we have labels because they all look like humans, but we need to know which tribe you're in and we call them leaders and followers or thinkers and doers or management and workers, and we pay people by salary or by hourly. White collar, blue collar. We wear different uniforms but there is this whole cultural industry with artefacts and rituals to put us in one of these, two groups, and this is one of the things that is suddenly embedded in our language and in minor organization design, which is totally unhelpful. Steve Rush: Yeah, and you talk about this in your new book. Leadership is Language. David Marquet: Yeah. Steve Rush: And you give the type to behave as color, don't you? Just tell us a little bit more about that. David Marquet: Yeah. As an author, you have to create a new term. No one gets credit, here is a bunch of great ideas. Aristotle said everything let me reiterate them. I call them red work and blue work. So, the doing work is what we call red work. Red being typically the color of focus and action and blue work the color of creativity, and the difference is when red work. I want to narrow my perspective, but in blue work, I want to broaden my perspective, so I am using my brain in two fundamentally different ways and industrial organizations solve the problem by not asking people to change. The thinkers were just do thinking and the doers just did doing. And we didn't need the thinkers to do doing and the doers to do thinking. Now we say let the doers be the deciders. So, what we're going to do is say this group to the organization at the bottom who used to just do what they're told. We are now going to pause and give them the chance to think and actually make decisions, but that requires them to use their brain in different way. That requires us if we are in the leading group, to talk in a different way. Steve Rush: And as leaders, it is our responsibility, isn't it? I guess through our language will influence and either help new ideas and creativity or we will stifle them. David Marquet: You can only control yourself. So, when you say, oh, well, this person does not speak up, it the really frustrating working with them. The unhelpful behaviors is to go give them a lecture. I give you some feedback? i.e., can I permission to be a jerk? You really need to speak up more. Well, how about this? How you look inside yourself and you figure out. You know what, the way we are running the meeting, the way I am asking the questions, if someone comes to me and says, well, I am not sure about this decision, and I said, why would you say that? Again. Subtle, but it sends a signal, you are wrong. Justify yourself, not, oh, tell me about that. I am really interested in that. We really need to know before we go ahead, launch this product. If you think, we are off track. Steve Rush: So, what David's describing here is the outdated leadership model that we've all perhaps learned about at some point in our leadership careers, however old or young you may be, it doesn't seem to work anymore. It's time to shift perspectives, fall out of love with our own voice and to listen to our teams, let the doers be the deciders is how David described this. In order to harness the eyes, the ears, the minds of our people, our teams, the people we lead and work with. We need to foster a climate of collaboration and experimentation that encourages people to speak up. And when they notice problems that are not working well, to identify them and to get on with testing solutions, we salute you David, and thank you for being part of our community on the podcast. Andrea Sampson Steve Rush: Once upon a time in a land not too far away, there is somebody reading a story to somebody else. Wow. The power of story continues to be the most important way of communicating. Well, why is that? Well, it's been the way we've been key communicating for millennia. People have been writing on walls and drawing pictures, around campfires, around dining room tables, as we've evolved, because stories make the emotional connection. I'm going to introduce you to Andrea Sampson. Andrea not only tells great stories but is teaching the world how to tell better stories through her TED Talks, coaching business, Talk Boutique. Andrea was a former strategist and consultant spending over 25 years in a marketing, in advertising space and with a natural flare for compelling stories and persuasive content. It wasn't long before Andrea sort after, assisting teams and executives in developing their presentations and pictures. Having worked on a side hustle with TEDx Toronto, where she volunteered initially as a speaker coach. Worked out that her technique for teaching storytelling could be really powerful. That led her to create Talk Boutique and is now the founder and CEO. Not only is this a second downloaded episode of all time in our series is actually the number one for 2021. So, if you've not yet unlocked, the power of storytelling with Andrea now is the time to download that episode. You join us at that part of the show where Andrea was telling us about what she'd learned from her time, coaching TED Talks and how she developed story by helping unlock great emotional connections with audiences. Andrea Sampson: What I've learned in doing TED Talks and now working with very seasoned professional presenters is that it's really about building a story in five steps. And we developed, so my company Talk Boutique has developed a process that we call the story-spine, which really allows for a speaker to take about, you know, anywhere from 30 seconds to three to four minutes at the beginning of their talk and set up the premise of a story that will hold the idea. Steve Rush: Really interesting. Andrea Sampson: The spine is so important because what it does is it forces us as humans first of all, to think about the things that create good storytelling, because it starts off with what we call the environment. So, if you think of an environment, the environment is your sense of place. Now, most of us, when we're at a cocktail party or meeting up with a friend and we started telling a story, what do we do? We rushed through the environment, first of all, and we rush right into the purpose of the story. But if you take a moment and you step back and you say, okay, let me just set this up for you. So, I was walking in the woods the other day. Now it was a beautiful day. The sun was shining, you know, it was warm, but not hot. You could feel that the day was going to get really hot. But we weren't there yet. And the moisture in the air was activating the pine needles. So, I could smell as I was walking, that musky scent of pine, and it was just a beautiful morning, and it was peaceful. Now you're all on that walk with me, aren't you?  Steve Rush: Totally, I'm right there. Andrea Sampson: Right, now when you do that, what's happening is everybody is leaning in, but what's really happening is their brain has just gone to the place when they were last in the woods or a meaningful moment when they were in the words. That smell, the sounds of the birds, the feeling of this sun dappled through the trees, everybody. Now, if I were to stop the story right there and ask a question around how everybody felt, the likelihood is, I've got everybody at the same place in that moment, which is, in a peaceful place, in a memory that is enjoyable. And from there, it's almost like I'm a mind reader now, because now I'm controlling how they are feeling and what they're thinking. Steve Rush: Its very powerful, isn't it? Andrea Sampson: It's incredibly powerful. That's the power of environment. So, once we have the environment, the next thing that we want to do is say, who's there with you? Who are the characters? Now, you know, characters, aren't just me and my friend. You can do that, but the thing is, you've robbed the audience of getting to know who you are and who your friend is. So, what you want is just a little bit of a backstory. So, there's me, you know, this was about five years ago. So, I was in, you know, maybe an emotional place. This was just at the breakup of my marriage; I'm making this up. And my friend, who was a dear friend, who was supporting me through this very emotional time, her name was Shawna and Shawna was a lovely human. She's still a dear friend of mine, but she's one of those people whose incredibly compassionate and helps people through really difficult times. So here we were on this early morning walk, going through the woods and, you know, we can hear the birds chirping, and I'm at that point in the separation where we are, you know, separating stuff. And so, it's a difficult moment, and Shawna is helping me to see, you know, that I can let go of things that I thought were really important, but the reality is, they weren't. Now, again, I just want to stress here. I'm fully making this up. Steve Rush: Hey, listen, you may be making this up, but I'm still ironically with you because of the compelling use of language. Andrea Sampson: Right, the language I'm using. Every piece of language is using rhetoric, really, right. I'm using a combination of metaphor. I'm using emotional words, words that have meanings that go deeper than just the core idea of that word. I'm also using in some cases repetition. So, I'm using metaphor all the way through it. So, what we've gotten through now is the environment, the characters, and we've gotten to the issue or opportunity. That's the third part of the story spine. And this is where most people jump into a story because this is the real reason, I could've just started it off. Steve Rush: That's true, yeah. Andrea Sampson: I could have started off going, you know, the other day I was walking in the woods and Shawna was helping me figure out what I was going to give to my ex, right? Because that is really the story, except you can see I've built it out, right? And so, then what you want, the fourth part of the story spine is what we call the raising of the stakes. This is the difference between a good story and a great story because the raising of the stakes is that tension moment. It's the end to them, and so, you know, as Shawna and I were talking about the things that I was going to keep and what I was going to let go of, we came to that blanket. You know the one, the blanket that my family had given us, but it was also the blanket where we had our first date. And it was the blanket that had followed us all the way through our relationship. And there was a part of me that really wanted that blanket, but there was a part of me that actually didn't ever want to see that blanket again. And I was distraught in that moment. How could I let go of the blanket? Now I think if you're following me, what you know is that blanket is really a metaphor for the relationship. Steve Rush: Yeah, it is. But it's ironic because it is still also a physical thing. Andrea Sampson: Yeah. Steve Rush: It's a metaphor, but actually we all kind of have something that we relate to in our day jobs and our lives that are similar metaphors of physical things but carry loads of emotion with them. Andrea Sampson: Right, and so, as I'm going through this story, you know, anyone who's listening to this, you know, they may or may not have lived a similar story, but they have lived, everybody, because, you know, here's the thing about stories. Stories are all meta stories, as humans, we all live the same stories. And so everybody has walked in the woods or has watched, you know, a movie or seen an image of walking in the woods. So, there's some experience of it. Everybody has a good friend who helps them through things. Now, you know, you may not have as good a friend or maybe your friend is better, but you have the experience of it. The human condition is that we all go through relationships and sometimes they work and sometimes they don't and heartbreak is common. And then the idea of having something that represents that, you can see, it's a meta story. right? Steve Rush: Yeah. Andrea Sampson: As I'm going through this story, everybody is having the same experience because they're living their own experience and my experience at the same time. And that's what makes it so powerful. So, when you take the time to build it, when you take the time to use emotions through it, what you're doing is, you're building a connection with anyone who's listening to that. Now we've gone through the four elements of the stories. By the fifth element is just the OCA. It's the way in which you tie it together. And so, in this case, it could be that in that walk in the woods, you know, Shawna helped me to understand that the blanket was in fact, a metaphor for my relationship. And as much as it was something that I was having a hard time letting go of, it was time for me to let go of it because I was letting go of that whole part of my life. And that blanket was in a part of my life that was no longer going to be in my life. So, it was time for me to let that go. And by the end of that walk, I had not only let go of the blanket, but I had let go of the relationship, I was ready to move on. So, there's the story spine in action. Steve Rush: It's the most compelling model. And if you are anything to do with telling stories or engaging audiences or helping people understand something that they don't yet understand well enough, let's think about how we could use the story-spine to really bring our stories to life. Andrea, thank you for being part of our show and bringing our stories to life.   Andrew Bryant Steve Rush: When I look back over the 300 plus hacks we've had on the show, the one thing that keeps presenting itself is, “lead yourself first” - Self-leadership. It sounds so obvious when you say it in such simple terms, but before you can lead others, you must first lead yourself. If you lack self-awareness, self-regulation, and self-learning, you'll fail to really, truly reach your full potential. And our top downloaded show of all times so far, is Self-Leadership with Andrew Bryant. Andrew is a motivational speaker and has become the number one authority on self-leadership. He's featured on TEDx and wrote the book, Self-Leadership, of course. You join our conversation as we explore the notion of, what really is self-leadership and why that can help us or hold us back. Andrew Bryant: The concept of self-leadership goes back to the Roman Stoics. It goes back to the Greek philosophers. It goes back to louts. Influencing others is strength, but influencing self is true power. The concept itself is not original. It is human reality around that, we have some sense of personal power if we take ownership and so it is very much the ownership of what can you take ownership of? And you can actually take ownership of your thinking. We all have thoughts, but do the thoughts have our us or do we have the thoughts? We all have emotions. But are we having the emotions or the emotions having us? Now, if you have ever been in a fury about something, you know that the emotions had you. If you have ever been really sad about something, you've been gripped by the emotion, you were not in control, but when we go, I'm angry about this. Why am I angry about this? What is driving that anger? What is that really about? Then, we take that step back into the observer place, and that gives us choice. You know, that is the heart of Stephen Covey work. The Seven Habits of Highly Effective People was that proactivity between idea and action, that there is a choice point that we have as human beings. Steve Rush: And in my experience as a coach, Andrew, and I am sure you see this a lot with your clients too. Is most of my work is in a bit in the middle, the gap between the idea and the action and the evaluation of how you get people to move forward. How has that been part of what you do right now? Andrew Bryant: Just before I came on this, I was talking to a CEO pharmaceutical company who wanted me to coach one of his executives; I have been interviewed by his head of HR. Before, I spoke to him, she was obviously playing Buffa, I didn't waste his time. Then his opening statement was, tell me about yourself, because I haven't had time to read the briefing material. I kind of wanted to do… groan, because that means I've got to tell my entire life story, which I'm doing again. It is a long-life story and I have to edit it, and I just I want to come across as like, why are you a different coach? How do I go about that? I really took this point that, you know, the classic coach comes from the inner game and the outer game, and you will be familiar with a book called The Inner Game of Tennis. Steve Rush: Sure am, yeah. Andrew Bryant: And that is coaching is about inner landscape. Outer coaching is how you hold tennis racket, how you serve the ball. The inner coaching is how you think about yourself as a tennis player and with leadership coaches, is how do I think about myself as leader? I mean, just this week as coaching the CEO of an organization, it is very successful CEO. I have coached him in other organizations. He has been parachuted into this company, Joint Venture Capital Support, and he his stressing himself out because he built this runway, and he has attached his ego. When I say build the runway, build the runway to profitability in a certain amount of time and a curtain number, and he's attached his ego to that. And if it doesn't work, he's feeling like a failure, and so the way he's created a mental schematic of that is, his inner world is driving his outer communication. The coaching was to help him not spread doubt amongst his troops, because he's having these doubts. But as the leader, there his doubts, they're not their doubts and their only doubts because he's made such a big deal out of this. Now, if the company burned to the ground, he would rise from the ashes and he would lead another organization. He is very successful, very competent, very intelligent individual. But the coaching is around that gap between his inner thinking and his execution, in this case, his speaking was not as aligned and motivational inspirational as it could have been. Steve Rush: So, David's talking here about the inner game, the voice in our head, that inner coach, and we need that coach to serve us well every day. But in order for us to serve us well, we need to be mentally agile and fit. We need to be physically agile and fit, and we need to be focusing on ourselves first. And you listen to the full show. You'll find out why self-leadership is not self-centered or selfish, but essential for us as leaders. We rejoined the conversation as we're talking about ego and why ego can sometimes get the way of us being really successful self-leaders. Andrew Bryant: Somebody drives outside the restaurant of the hotel in the Maserati or a Lamborghini, the Ferrari, gets out, you know, after having revved the engine so that everybody's paid attention to him, and then throws the keys to the valet. Do they have a big ego or a small ego? Most people listening will say big ego. But actually, from a psychological perspective, there ego is fragile. Because they are engaging in egocentric behaviors, right. Look at me, look at me, right. So egomaniacal egocentric behaviors are based on a need to feed an ego. When somebody has a healthy ego, a healthy sense of self. They don't need the attention. They don't need to throw the keys at the valet. They could turn up on a bicycle and they would be fine because they know who they are, right. So actually, when you do the work on yourself, you are a better human being to be in relationship with others, right. Steve Rush: Like that. Andrew Bryant: Carl Jung talked about ego means sense of self. Egocentricity is a fragile ego. Look at me. Look at me. I am not Okay. You know, a relationship should always be a Gestalt, where the whole is greater than the sum of the individual parts. If two broken people meet each other and trying to make one complete person, they are co-dependent. When two people have got their stuff together, meet. They create a relationship that has things over and above themselves. Self-leadership is not selfish because when we have taken care of ourselves, we have all the energy to focus on other people. We can listen. We can help and the simplest one is a metaphor that precedes me, but I use it as well. And that is, if you are on the airplane and the oxygen mask does fall from the ceiling. You are supposed to put it over your nose and mouth first before assisting others, because if you don't look after yourself, you're useless to anybody else. The biggest compliment you can do for somebody is to turn up and authentically be yourself, right? If you are hiding behind some mask or you're playing some game and then manipulating them into whatever bizarre reality you have, then you're really not doing anybody a favor. Steve Rush: So, it's interesting, isn't it? Ego has been seen as being quite a bad thing, but it's a healthy sense of self. It's egocentricity that is unhelpful. And recognizing that egocentricity will hold us back from engaging and behaving in the true sense of self is essential part of our leadership behaviors. Andrew was on one of our very early shows in March 2020, as we launched the podcast, but continues to get regular hits through our channels and our media. And therefore, goes to show that the message of self-leadership is always going to be relevant. Andrew, I'm incredibly grateful for you being part of our community and helping us all lead ourselves better. Thank you. Closing Steve Rush: So, we're coming to the end of our time together on our 100th show. It's been an incredible journey and thank you to our five guests for reliving some of those moments from our hundred episodes over the last two years. And please remember we have 95 other guests who bring diversity, stories from across the world, different genres of leading and leadership. So please head over, download the show, and never miss a future episode. And this is a shameless plug. If you like what we're doing, please tell others, please share it with your business communities. Please share it with teams at work and let's help spread the word of leadership and leadership development so that we can all grow. We can all learn, and we can all develop because the irony here is there are no hacks to leadership. There are just great tools, great tips and great ideas. But if we shortcut them through our learning and our lessons with you, the quicker we learn, the better our teams perform and the better our teams grow. And before I sign out, I want to make a special mention to Jermaine Pinto. He's my trusted, side-kick and partner in the show. He's been a great support and a great aid as we've developed a hundred episodes together. Thank you, Jermaine. I appreciate you, man. And I'll be super grateful for you to leave us a five-star review and let us know how you think we can continually grow our Leadership Hacker Community. It's the way that we grow, and it's the way that our audiences get to meet our great guests. Thank you for being part of the community. Thank you for being on our journey. That's me signing out, on our 100th show. I'm Steve Rush. And today I have The Leadership Hacker.  

Do you aspire to be the next TEDx speaker? Do you wish to leave your audience with The Aha Moment ? Then this is the episode for you.This time on The xMonks Drive, Andrea Sampson joins us to share her insights from finding your core idea and structuring your talk, to presenting it to your audience.Andrea Sampson is a former Strategist and Consultant who worked in marketing and advertising for over 25 years, presenting and building strategies for Fortune 100 companies. Andrea is sought after to help teams and executives build presentations or pitches because she has a natural gift for creating interesting stories and persuasive information. Andrea's passion for ideas brought her to TEDxToronto four years ago, where she first contributed as a Speaker Coach, then as the Director of Programming in 2015, and finally as the Conference Co-Chair in 2016. Talk Boutique, a speaker management, development, and representation company, was founded as a result of this volunteer work. Andrea was the 2017 Singularity University Canada Summit's Co-Director.

Satish Kanwar challenges the common narrative around the “startup spirit." This talk was filmed at TEDxToronto. All TEDx events are organized independently by volunteers in the spirit of TED's mission of ideas worth spreading. To learn more about TEDxSHORTS, the TEDx program, or give feedback on this episode, please visit http://go.ted.com/tedxshorts. Follow TEDx on Twitter: https://twitter.com/TEDx Follow TEDx on Instagram: https://www.instagram.com/tedx_official

Andrea Sampson found her true calling in helping people get their stories out into the world. As the CEO of Talk Boutique and one of the industry's best coaches for TEDx speakers, she lives for the vital mission of helping experts and change-makers become thought leaders. Tune in to this new episode of the Conscious Marketer podcast — Telling Stories To Change The World with Andrea Sampson. Key points covered in this episode: [1:38] Listen to Andrea's origin story. Having spent most of her career in advertising over 20 years working for some of the largest brands in the world, she had a nagging feeling of being an idealist in a capitalist world. "It wasn't doing me any favors for my own heart of working in that capitalist world. And I started looking around what I could do that would serve my heart as well as my pocket? I stumbled upon a really unique volunteer opportunity when I was asked to be a speaker's coach at TEDxToronto. I was given the opportunity to coach some of the smartest people I had ever met in my life." [6:01] The birth of Talk Boutique. Many experts and leaders are so busy doing the work they forget to tell anyone about it. That is when Andrea found a problem to solve and later launched her business. "When they don't tell us their story, we get robbed of the opportunity to understand the good work that's happening in the world. So we decided that we would open Talk Boutique as both a speakers bureau helping aspiring speakers get the book, do the video, get that talk down, and present it to the world. And we would do that by coaching them and connecting them with the people who could help them make an impact."   [8:45] From the page to the stage. You get the opportunity to hook people in with the words you write or speak. "Have the courage to start with your story. Whether you try to sell people in an email, a social post or stand on stage to deliver a talk - you have three seconds to captivate your audience. No one wants to engage in a sales pitch. But they do want to engage in a story." [22:59] Are you a thought leader? Andrea Sampson reminds us that it takes three things to become a thought leader. First, become an expert communicator. If you think of a good leader, you'll see underneath it that they communicate with empathy and inspire others to take action. Metaphor, analogy, and other language tools are powerful when employed and touching emotions to persuade or inform.  Second, have a personal brand that people connect or align with. The persona you create for yourself is what people see and connect with emotionally. Be in integrity with who you are and what you value.  Third, build a community. People come and want to follow you because they believe in what you're saying. Give them a place to meet online and offline. Understand who your community is and allow them to interact with each other as well as with you.   [34:42] Don't be afraid to use your voice; it is the most powerful tool you have. If you need to be reminded today: know that you are powerful. You have an idea, and the world needs you. A person or a whole community may just be waiting for what you have to offer. Stop doubting yourself, articulate your message and tell others.  Andrea Sampson is an Executive Speaker's Coach, Communication Expert and Business Strategist. She uses her well-defined listening skills combined with insight identification and human behavior to craft stories from facts and helps build and deliver clear, compelling, and deeply engaging talks.   Andrea founded Talk Boutique in 2016 to help those with important stories to tell by helping them to create TEDx Talks that inspire millions! Learn more about Andrea by visiting www.talkboutique.com or dropping her an email andrea@talkboutique.com.  ————————————————————————————— The Conscious Business Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday

In this podcast I talk with Michelle Xuereb, an architect and the Director of Innovation at BDP Quadrangle. In our podcast Michelle and I talk about some of the important strategies for mitigating carbon emissions – both operational and embodied carbon – but also about how we can design to improve our social infrastructure in order to increase climate change resilience, exploring some of the ideas she outlined in her TEDX talk. Michelle's passion for the environment and her desire to positively impact communities was the original impetus for her pursuing a career in architecture.  Michelle describes her story of becoming an architect in her recent TEDx Toronto talk in 2020 – which we have provided a link to in our Show Notes– and talks about the importance of being able to bring both right and left-brain thinking to the environmental and social challenges we now face. In her role as the Director of Innovation, she is the ‘go-to' person for planning and phasing of her firm's most intricate renovation work, and its large, complicated projects. Her larger role in the studio is to keep current with the growing body of knowledge of environmental issues and to ensure that sustainability is embedded in key decisions made by the firm and her team.  This includes reviewing the firm's internal and external practices to minimize the environmental footprint of projects, and heading up the studio's Green Team, which consults on projects and strives to provide strategies for targeting and achieving sustainability goals on every project. Michelle has also been active in many local green initiatives, such as the consultation processes with the City of Toronto for the Toronto Green Standard and Bird-Friendly Development Guidelines as well as The Archetype Sustainable Condo Project with Sustainable Buildings Canada. As the past Vice Chair of the Board of Directors of Sustainable Buildings Canada, she was invited to co-facilitate workshops for the Ontario Ministry of Environment and Climate Change's ‘Paths to Zero' initiative, a directive that seeks to reach zero waste, carbon, energy and water on provincial buildings. Michelle also sat on the Executive Committee of the Board of Directors for the Canada Green Building Council (CaGBC), Greater Toronto Chapter from 2010 to 2012. I hope you enjoy our conversation!                                             -------------------- You can read more about this podcast in the podcast's Show Notes.  Please Support this Podcast: The Twenty First Century Imperative podcast relies entirely on user support. If you find it valuable please consider supporting us by becoming a patron at our TFCI Patreon Page. And we now have a new TFCI Online-shop, with all the proceeds going to cover our production costs!  And It has some great products for you! We have organic, fair-trade t-shirts and hoodies, as well as non-toxic BPA-free coffee containers, with great graphics! So, if you like the podcast, please think about helping us out by buying a t-shirt, hoodie or mug for you (and one for each of your friends!!!)

Once upon a time… Ever wanted to speak in public as if you were on a TED Talk? Andrea Sampson is former strategist and consultant, she has spent over 25 years working in marketing and advertising, presenting and developing strategies for fortune 100 companies. Andrea is now a TED speaker coach and the founder and CEO of Talk Boutique. In this show you can learn about: The emotional connection in story is the same as when we buy How to put your brand ideas into the world The key components to design your story spine Why aligning your vision to your core purpose – is your story!   Join our Tribe at https://leadership-hacker.com Music: " Upbeat Party " by Scott Holmes courtesy of the Free Music Archive FMA Transcript: Thanks to Jermaine Pinto at JRP Transcribing for being our Partner. Contact Jermaine via LinkedIn or via his site JRP Transcribing Services Find out more about Andrea below: Andrea on LinkedIn: https://www.linkedin.com/in/acsampson/ Talk Boutique Website: https://talkboutique.com Andrea on Twitter: https://twitter.com/LightningRod29 Talk Boutique Twitter: https://twitter.com/TalkBoutiqueInc Talk Boutique on Instagram: https://www.instagram.com/talk.boutique     Full Transcript Below   Steve Rush: Some call me Steve, dad, husband or friend. Others might call me boss, coach or mentor. Today you can call me The Leadership Hacker.   Thanks for listening in. I really appreciate it. My job as the leadership hacker is to hack into the minds, experiences, habits and learning of great leaders, C-Suite executives, authors and development experts so that I can assist you developing your understanding and awareness of leadership. I am Steve Rush and I am your host today. I am the author of Leadership Cake. I am a transformation consultant and leadership coach. I cannot wait to start sharing all things leadership with you.   Today's special guest is Andrea Sampson. She's an executive speaker coach, communication expert and business strategist. But before we get a chance to speak with Andrea, it's The Leadership Hacker News. The Leadership Hacker News Steve Rush: In today's news we explore why storytelling is so important in business. Humans always told stories and they're a vital part of our daily communication, but stories have meaning beyond entertainment value. In fact, storytelling is a strong business skill and when it implemented effectively, it can really boost business in a number of ways, such as improving customer loyalty, creating strong marketing strategy and increasing profit as well. Storytelling conveys purpose and businesses with purpose are noticed and win loads of customers more readily. So, it's not enough to just have a product or a service that can solve a problem, your company needs to stand out. The most successful companies have deep and thoughtful stories behind them that stir a sense of a larger purpose and meaning to what they do such as Google or Apple, who had not just businesses. Their brands made by visionaries who wanted and want to transform the world. If your business has a vision, the audiences can really believe in and buy into them more likely to be successful. People want to buy into companies that they believe care, empathetic companies. And that was highlighted in a global empathy index where businesses near the top of the list were among the most profitable and fastest growing businesses in the world. The top 10 companies also generated 50% more income and increased in value more than twice of the other companies in the bottom 10. And it was shown that storytelling was at the heart of this. And storytelling shows your company can be empathetic and is more likely to lead to your company's success. So, experts say, just watch Steve jobs on YouTube when he introduced the iPhone and told the story about why they were doing what they were doing back in 2007. Stories, emotionally connect people and create loyalty and the best stories of evoke emotional reactions, and people generally relate and connect with those stories that they believe in and believe in the company and what it stands for. When people listen to a story, they feel what the protagonist of the story is feeling. So good way of using a story to connect with the audiences, to tell the story about the journey you've been on or the mistakes you and your company have made, or a failure that wasn't going well for you. So, people can understand the reality of the journey and people will relate to this as we've all experienced mistakes and failures, and the more the audience relates to you and understand what went into creating your brand and your organization. The more likely they'll listen to you. And remember humans typically make emotional, not rational decisions. So being able to evoke an emotional reaction through a story is a powerful tool. So, transfer your vision into a captivating story and clearly communicating it, using a sincere and open approach and remember stories, give audience purpose and a motive to take action. An example of this was when Wharton Business School found that when participants in an experiment were asked to collect donations in a call center, those who told the donors how the money would improve the lives of others earned, were able to collect more than double than the other group who were merely just collecting cash. The sense of purpose led to the first group earning so much more because of the stories that were able to tell that invoked that response. So, in conclusion today it's difficult to find a successful brand that doesn't have a good story. Stories provide meaning, they create context, they evoke a sense of purpose. Most humans are more receptive to stories than compared to facts and data. So, stories help us to relate, empathize and to remember, and this is why businesses are increasingly recognizing the importance of storytelling and the leadership lesson here is, as leaders the more stories we can tell to create an emotional connection with our teams, the more likely we're going to get buy-in to the journey we're taking them on. That's been leadership, if you have any insights, information, or ideas, please get in touch. Start of Podcast Steve Rush: Joining me on the show today is former strategist and consultant Andrea Sampson. She spent over 25 years working in marketing and advertising, presenting and developing strategies for fortune 100 companies. Andrea is now the founder and CEO of Talk Boutique. Welcome to The Leadership Hacker Podcast Andrea. Andrea Sampson: Thank you, Steve. Wonderful to be here. Steve Rush: I'm really looking forward to getting into the story about how Talk Boutique came about and the work that you do now with TED speakers. But before we get there, perhaps you can give our guests a little bit of a summary of your backstory? Andrea Sampson: Sure, so as you said, you know, I spent almost 25 years working in marketing and advertising, and most of it was working on the agency side. I worked for some of the largest agency networks in the world, and I worked on some of the largest brands in the world. My role within the agency world was a planner, and what that means is I was basically a strategist. So, I worked on understanding the basics of why humans make the decisions they do. We would do a lot of research, a lot of understanding at the human behavioral level. And then we would come up with, me and my team would come up with the underpinnings of many of the advertising campaigns that you see in market which would go of course, to the creative teams who would do the actual advertising, but we would do the strategy underneath it. Steve Rush: Oh, interesting. So, where there a number of key behaviors or you could identify that caused people to make decisions? Andrea Sampson: Well, you know, I mean, the reality is, is that we buy, we make decisions based on emotions rather than needs. And I think, you know, this is not news to anyone. But we forget it all the time. We think that when we tell people the features of a product or the features of a solution that people will say, well, yes, I need that, absolutely. And people do listen to those, but the reality is we buy what we want. It's a want versus a need always, which means that you need to appeal to the heart before you appealed to the brain. And that was, you know, 100% of the time that is true. So how can we get into the hearts of consumers in such a way that we help them to make the decision that is right for them, but was also in line with what we wanted them to do. So, it was always that sort of dance, I guess, a little bit, but what I found, you know, what was so interesting for me was that, you know, with spending all of the time in advertising and I got to a point, you know, after about 25 years where I started to realize that some of the early goals that I had as I came into the world of communications and advertising, I wasn't going to be able to hit. And those goals were really personal and deeply held. And I'm not sure that even coming into that world, I fully understood them because they were really based on making a difference in the world because ultimately Steve, I'm an idealist and, you know, I wanted to change the world and I saw this medium of advertising with its mass reach and thought, wow, now there's a way that if I can influence at a very core level, I can help do good in the world. And I tried and I really tried. And the reality is, is that while there are many brands out there who do good in the world, they're few and far between, and at the end of the day, I really wanted to do good at a very core level, not trying to get consumers to do something else. And so, I knew that, you know, as the idealist in a capitalist world, I had to start thinking a little differently about my future. And at this point I was, you know, approaching my 50th birthday and I started thinking, you know, well, I've got hopefully another 30, 40 years on the planet. What am I going to do with that time? And how can I start to address this, underlying need, goal that I had. And I had the very good fortune to be volun hired. And what I mean by that is, I volunteered, but I had to go through a hiring process to work with the team at TEDxToronto. And I was hired as a speakers coach. I didn't know what a speakers coach was to be quite honest, never heard of it, but I was presenting three to five times a day and, you know, in my regular day, because that's what I did all day, every day I present it. And so, I thought, well, with a little bit of training, I'm sure I can do this. Well, that first year that I worked with TEDxToronto, I worked with you know, a geneticist who was working on the worldwide human genome project. I worked with an architect who was connecting the internet of things to our daily tasks, to our walls, to our alarm clocks, to our windows. I worked with a food specialist who was looking at the way in which we were going to move forward with our food. And I worked with one of the foremost experts in the world on body language, I was hooked. Steve Rush: Yeah. Andrea Sampson: And what I saw was, I came to them thinking, okay, well, I can teach them, you know, probably how to present. But what I learned pretty quickly about myself was all this training I'd been doing for 25 years in advertising as a strategist where I was getting to that core consumer insight. The reason why we do the things we do was the absolute perfect training to take a TED speaker and be able to shape their idea because ultimately an idea at its core is an insight. And so, what I did in that first year was I became aware of this skill I didn't even know I had, which was taking insights and building stories around them. Steve Rush: It's kind of ironic because that's exactly what great marketing is, isn't it? It's about building those stories, creating the emotional connection with the audience so that they listen and pay attention to the advertisement you are creating, which I suspect is the parallel right to a TED speaker? Andrea Sampson: Well, that's exactly it. And I think when we're doing it as an advertisement, you know, we're not as uniquely aware of what we're actually doing because it's contextual, right? Like in advertising, you're doing it because you've got a product, a brand that you're putting out there with the consumer. So, you're putting the brand at the center, you're getting an idea that you can sort of, you know, build that, you know, take the brand idea and put it out there in the world. But we don't really think of it in the same way we think of a TED Talk, which you know, is often termed education. Sorry, how do they term it? Oh God, I can never think of it, it's the combination of entertainment and education. So however, you put those two edutainments, that's what it is. Steve Rush: Edutainment? That's cool, yeah. Andrea Sampson: Edutainment, so we never really think of an ad as we would think of a TED Talk because a TED Talk doesn't actually want us to change our buying behavior or the things we're doing. It's often inspiring us to look at the world differently. So, it's just contextual, like it was really making the leap that said, well, everything I've been doing in advertising is exactly what it was to create a good TED Talk. But now instead of trying to sell a brand, what we're doing is we're selling an idea and that idea has the ability to impact the world. Steve Rush: And do you notice any parallels in reverse where marketeers and now using the same principles of storytelling in their advertisements and their campaigns? Andrea Sampson: Well, you know, here's the thing. As I've become, you know, really an expert in this world of not only storytelling, but building talks that create impact and create change. I now look at all the work that I did in advertising and wish I had known then what I know now, and I'm seeing that many marketers are beginning to embrace the idea of very purposeful storytelling. You know, storytelling in the ad world was always a means to an end, but we didn't really pay as close attention to how to build out that story. Now, there are so many different story arcs out there. When you've only got 15 or 30 seconds to do an ad, which is, you know, your typical ad length. Steve Rush: Right. Andrea Sampson: It's hard to use one of these very long story arcs. I mean, most of the story arc is actually, you know, are meant for screenplays or books. Whereas, you know, in a 30 second ad, you just don't have time to build that arc, but you would. And you know, what we would often do is take pieces of it. But what I've learned in doing TED Talks and now working with very seasoned professional presenters is that it's really about building a story in five steps. And we developed, so my company Talk Boutique has developed a process that we call the story spine, which really allows for a speaker to take about, you know, anywhere from 30 seconds to three to four minutes at the beginning of their talk and set up the premise of a story that will hold the idea. Steve Rush: Really interesting. Andrea Sampson: Yeah, the spine is so important because what it does is it forces us as humans first of all, to think about the things that create good storytelling, because it starts off with what we call the environment. So, if you think of an environment, the environment is your sense of place. Now, most of us, when we're at a cocktail party or meeting up with a friend and we started telling a story, what do we do? We rushed through the environment, first of all, and we rush right into the purpose of the story. But if you take a moment and you step back and you say, okay, let me just set this up for you. So, I was walking in the woods the other day. Now it was a beautiful day. The sun was shining, you know, it was warm, but not hot. You could feel that the day was going to get really hot. But we weren't there yet. And the moisture in the air was activating the pine needles. So, I could smell as I was walking, that musky scent of pine, and it was just a beautiful morning and it was peaceful. Now you're all on that walk with me, aren't you? Steve Rush: Totally, I'm right there. Andrea Sampson: Right, now when you do that, what's happening is everybody is leaning in, but what's really happening is their brain has just gone to the place when they were last in the woods or a meaningful moment when they were in the words. That smell, the sounds of the birds, that the feeling of this sun dappled through the trees, everybody. Now, if I were to stop the story right there and ask a question around how everybody felt, the likelihood is, I've got everybody at the same place in that moment, which is in a peaceful place, in a memory that is enjoyable. And from there, it's almost like I'm a mind reader now, because now I'm controlling how they are feeling and what they're thinking. Steve Rush: Very powerful, isn't it? Andrea Sampson: It's incredibly powerful. That's the power of environment. So, once we have the environment, the next thing that we want to do is say, who's there with you? Who are the characters? Now, you know, characters, aren't just me and my friend. You can do that, but the thing is, you've robbed the audience of getting to know who you are and who your friend is. So, what you want is just a little bit of a backstory. So, there's me, you know, this was about five years ago. So, I was in a, you know, maybe an emotional place. This was just at the breakup of my marriage; I'm making this up. And my friend who was a dear friend who was supporting me through this very emotional time, her name was Shawna and Shawna was a lovely human. She's still a dear friend of mine, but she's one of those people whose incredibly compassionate and helps people through really difficult times. So here we were on this early morning walk, going through the woods and, you know, we can hear the birds chirping, and I'm at that point in the separation where we are, you know, separating stuff. And so, it's a difficult moment, and Shawna is helping me to see, you know, that I can let go of things that I thought were really important, but the reality is, they weren't. Now, again, I just want to stress here. I'm fully making this up. Steve Rush: Hey, listen, you may be making this up, but I'm still ironically with you because of the compelling use of language. Andrea Sampson: Right, and so listen to that, the language I'm using every piece of language is using rhetoric, really, right. I'm using a combination of metaphor. I'm using emotional words, words that have meanings that go deeper than just the core idea of that word. I'm also using in some cases repetition. So, I'm using metaphor all the way through it. So, what we've gotten through now is the environment, the characters, and we've gotten to the issue or opportunity. That's the third part of the story spine and this is where most people jump into a story because this is the real reason, I could've just started it off. Steve Rush: That's true, yeah. Andrea Sampson: I could have started off going, you know, the other day I was walking in the woods and Shawna was helping me figure out what I was going to give to my ex, right? Because that is really the story, except you can see I've built it out, right? And so, then what you want, the fourth part of the story spine is what we call the raising of the stakes. This is the difference between a good story and a great story because the raising of the stakes is that tension moment. It's the end to them, and so, you know, as Shawna and I were talking about the things that I was going to keep and what I was going to let go of, we came to that blanket. You know the one, the blanket that my family had given us, but it was also the blanket where we had our first date. And it was the blanket that had followed us all the way through our relationship. And there was a part of me that really wanted that blanket, but there was a part of me that actually didn't ever want to see that blanket again. And I was distraught in that moment. How could I let go of the blanket? Now I think if you're following me, what you know is that blanket is really a metaphor for the relationship. Steve Rush: Yeah, it is. But it's ironic, because it's still is also a physical thing. Andrea Sampson: Yes. Steve Rush: It's a metaphor, but actually we all kind of have something that we relate to in our day jobs and our lives that are similar metaphors of physical things, but carry loads of emotion with them. Andrea Sampson: Right, and so, as I'm going through this story, you know, anyone who's listening to this, you know, they may or may not have lived a similar story, but they have lived, everybody, because, you know, here's the thing about stories. Stories are all Mehta stories, as humans, we all live the same stories. The details are different, and so everybody has walked in the woods or has watched, you know, a movie or seen an image of walking in the woods. So, there's some experience of it. Everybody has a good friend who helps them through things. Now, you know, you may not have as good a friend or maybe your friend is better, but you have the experience of it. The human condition is that we all go through relationships and sometimes they work and sometimes they don't and heartbreak is common. And then the idea of having something that represents that, you can see, it's a Mehta story, right? Steve Rush: Yeah. Andrea Sampson: So, everybody, as I'm going through this story, everybody is having the same experience because they're living their own experience and my experience at the same time. And that's what makes it so powerful. So, when you take the time to build it, when you take the time to use emotions through it, what you're doing is, you're building a connection with anyone who's listening to that. Now we've gone through the four elements of the stories. By the fifth element is just the OCA. It's the way in which you tie it together. And so, in this case, it could be that in that walk in the woods, you know, Shawna helped me to understand that the blanket was in fact, a metaphor for my relationship. And as much as it was something that I was having a hard time letting go of, it was time for me to let go of it because I was letting go of that whole part of my life. And that blanket was in a part of my life that was no longer going to be in my life. So, it was time for me to let that go. And by the end of that walk, I had not only let go of the blanket, but I had let go of the relationship, I was ready to move on. So, there's the story spine in action. Now, when you're using a story like that. So, one of the things that we teach, because the story spine is one element. But the other thing that I did when I started working with TED speakers is, I started to understand that a TED Talk has a very robust underlying structure and that underlying structure gets eliminated in the talk itself, but in the building of a TED Talk or of any presentation, quite frankly, that structure is essential. And one of the things that I did was I developed something that I call the talk canvas narrative framework, and it's a framework that helps speakers and anyone from, you know, boardroom presentations to investment pitches, to TED Talks, develop their underlying structure so that they can literally obliterate it with story. Steve Rush: Yeah. Andrea Sampson: But it's such an interesting thing, because again, if I go back to, and this is a very long answer to your question, which was the, you know, the commonalities to what marketers do, this was where I really wished I'd had this structure because one of the things that I found was when I was in the agency world and we'd be building, let's just say a pitch to a new client, and we would spend, you know, countless hours, you know, stressful hours developing a presentation. And the question always was, is it understandable? And have we missed anything? And what the talk canvas does is, in my new details, shows you all of the things that you need to address in order for your presentation to land, to be compelling, and to have all the information that the listener needs in order to be able to take in what you want them to take in. And so, it begins with the story spine, so it starts there, and then we move into what we call a core purpose. Steve Rush: Great, so I wondered though, if you think about the notion of pitch presentation and speech, is there a huge difference and how you construct those or do they follow a similar path, but just the vernacular changes? Andrea Sampson: So, there are differences for sure. Steve Rush: Right. Andrea Sampson: You know a stage presentation, as an example, you have much more latitude to use less visuals and more storytelling. And, you know, that's why TED Talks are so incredibly powerful, right? So, what they've done is, they take an idea, they wrap it in story, and then they tell us this amazing story, which then gets unfolded throughout the course of, you know, 10 to 18 minutes. When you're doing a presentation in front of a boardroom, as an example, there's a bigger expectation that you're going to get to the actual, you know, sort of core meaning or the core thing quicker. You can weave story all the way through and you should, but what you're doing is it's a bit more of a dance between the functional, here's what I want you to know and the emotional here's, how I want you to feel. And so, Nancy Duarte, who's a TED Speaker and also an amazing thinker, developed what she called the shape of a presentation. And it really is a toggling between the functional and the emotional. And so, this is what we do in a presentation. We're using more visuals, because often we need those visuals to keep the audience, the boardroom audience with us. But what we're doing is we're moving between the visuals and the story and the visuals in the story. And then when you get into a pitch, which is a very different thing. Now, pitches you know, if we're talking about investor pitches, there's a lot of things that are really required, that the pitch, you know, that the investors know because they're putting up money. But what's similar is story and ideas still live in there. And what you're doing, the things you're telling them are a little different, but you're still using the commonality of story and idea. And that is true across a stage presentation, a boardroom presentation and a pitch. That's the commonality, some of the ways in which you do it are different. Steve Rush: Hmm, that's super. And the irony here is that we've learned through story from generations after generations, after generations for thousands of years. But it seemed that certainly through my early part of my career, kind of in the nineties and in the two thousand, we seem to lose that. And only really in the recent years, I've seen story re-emerge has been quite a powerful medium of communication. What do you think the reason was for that? Andrea Sampson: You know, it's interesting. I've thought about this a lot and you know, in the fifties. First of all, humans are hardwired to respond to story. And if we go all the way back into, you know, sort of the stone age, you'll see that the story has been our medium of communication. Steve Rush: You can see it written on the walls of caves. Andrea Sampson: Exactly. Steve Rush: And that's how they used to tell their stories, right? Andrea Sampson: And when you look at those cave drawings, what are they about? They're about the emotion of what was going on, right? There was the victory of the hunt, there was this sadness of the death. Like you could see it in these beautiful drawings on caves, but what happened for us is humans started to become more industrialized and really, you know, we've had about 150 years of industrialization with the advent of the industrial revolution. And with that, what happened is, we became much more efficient. We were focused on efficiency. The belief has been, stories are not efficient, now that's not true. In fact, stories are incredibly efficient, but the belief was, I just want the facts man, nothing but the facts. And so, as we became more industrialized, our stories became about facts and we got narrower and narrower and narrower on facts. What's happening now, and it's so interesting because we're at the dawn of the fourth industrial revolution. And this is the first industrial revolution where humans are not being industrialized. And so, and what I mean by that is in every other industrial revolution, humans became the labor force, right? Well, now what's happening is we're being released from the labor force. We're being allowed to go back to what it is we do best, which is to feel, to emote, to tell stories, to create and being in our creative place. And it's a challenging time because we don't actually know how to do this anymore. We don't know how to be creators without that end goal. Like I'm going to sit on the line and I'm going to put this widget in this hole. And at the end of the line out will come a car or a thing. Well, now there's robots doing that. We're not really very good at doing the same thing over and over and over again. That's actually not what humans are designed for. And so, as we are coming back into what we are designed for, which is to be creators, to be creative. We're bringing back this medium of storytelling. My own supposition is, that this is the first, you know, process of training our brains to go back into the creative beings we actually are. Steve Rush: It's great supposition, and one I have listened to you articulate it so well, can wholeheartedly concur with, because the whole principle of management is made up too Management only happened because of the industrial revolution, but we wanted to get some control and some measures and some guidance, which is also the reason why we lost some of that great core leadership experiences along the way as well. Andrea Sampson: You know, I'm listening to Yuval Harari great books Sapiens right now. And I love, you know, there's a part in it where he talks about storytelling and he talks about us humans, that's actually everything about our lives, our story. And he goes all the way back to the beginning of the corporation and his supposition is that the corporation is really just a story that we've all bought into Steve Rush: That's ironic, isn't it? Gosh, your right. Andrea Sampson: It's true, right? Steve Rush: Yeah. Andrea Sampson: It's so true, so we don't see it that way, right? Because it's like, well, no, a corporation is a corporation. It's a legal entity. No, actually it's what we've done is we've taken a story and we turned it into a legal entity. Steve Rush: My head's starting to go into crazy spins now thinking of different things, but it's, great that we're having this conversation because it's all really relevant to the role that we play when we're communicating with others, isn't it? Andrea Sampson: Oh, absolutely. It's so important that we start to use our storytelling skills again. Because you know, the more that we do this, this is where, you know, as I go back to my own journey into the world of speaker coaching, I started to understand that when I live in a place of emotion, that is where I'm creating the deepest, most meaningful relationships. Whether those relationships be with, you know, people who are in my family or with my clients, because when we're starting with story, we're immediately starting with heart and it's such a different place from business, you know, having been in the corporate world for 25 years, you know, I got to tell you, there was not a lot of room for anything that, you know, smelled of heart-centered ness and that's not the case anymore. Steve Rush: No, you're right. And one of the things I remember from the conversation that you and I had some months back, you were telling me that, you know, subject matter experts don't promote themselves very well. Is that a reason for them being dragged into the detail versus being thoughtful about their self-promotion? Andrea Sampson: Yeah, I mean it's interesting, you know, subject matter experts and that's one of the things I, love, love, love, love working with deep subject matter experts. These are people, you know, and just to kind of frame that for the listeners, you know, these are people who are often in the back rooms and you know, they work in science and technology and academia, you know, they're really, really good at doing the work that they do. And many of them are working on things that are literally changing our world, but they're so busy doing that work. And they know often the importance of the work they're doing in the context in which they're working, but they don't look up and they don't tell the rest of us about this work that they're doing. They don't self-promote because it doesn't even occur to them to self-promote. But here's the thing. When we don't understand what's actually happening in our world when these deep subject matter experts who are doing work in the world, that literally is changing our world. And we don't understand that we are at the effect of media, which also doesn't know that and who's choosing what we do know. And so, it's a real challenge for us to sort through what is real and what is not. So, these deep subject matter experts need to be heard. And we need to encourage them to come forward. And again, I come back to TED as a platform, also Singularity University, which is one of the partnerships that I've had through Talk Boutique. These are places where these deep subject matter experts are finally getting some airtime, but of course the challenges because they tend to be in these very complex places. What do they talk about? They talk about the facts. They tell us the process; they bring us into the world that is so complex and so abstract that most of us don't really understand it. And so that's not helpful either. And really this is where storytelling really shines. Steve Rush: Yeah, absolutely spot on. So, from a story perspective, you must have had the opportunity to work with some really fascinating storytellers and some really fascinating people. Has there been a moment in your career as a coach or even just as a listener to stories where you've gone wow! that is the most compelling story I've ever heard? Andrea Sampson: What immediately comes to my mind. So many years ago, I was working with a TED Speaker. He is a cosmologist, which is in the study of astrophysics, study of the universe, cosmology is the study of the actual universe. So not the stars, not the planet, it's not even the galaxies, the entire universe. So first of all, you kind of just go like, wow, I can't even contextualize that. I mean, as most of the subject matter experts that I work with incredibly smart, and this is sort of the story I hear all the time, oh, I'm not creative, right? So, here's an individual who says to me I want to talk about the origins of the universe, but I'm not creative. I don't really know how to do that. And as I spoke with him and started to understand more about him, it turns out that he also played in a band and he's does some visual art, of course not creative though, right? This is often what I hear from scientists. Steve Rush: Yeah, exactly. Andrea Sampson: But what was also really interesting about him, didn't know this, this was sort of fun fact, the driest place on earth is the south pole, which also happens to be the coldest place on earth. Now, why is that even a part of the story? Well, the reason is, is that as a cosmologist studying the entire universe, you need to have really powerful telescopes. Well, in order for a telescope to see the universe, you need to be able to have absolute absence of water because water obscures our ability to see in distance. So, in order to see the universe, you have to go to the driest place on earth, which is the south pole. And so, this individual lived for almost a year in the coldest place on earth. And so interesting story, first of all, like what is it like to live in the south pole? And then there's the story of the universe. Well, working with this individual, what we were able to do was to build a story that literally wove together the origins of the universe and his own experience of spending a year, isolated in minus 100-degree weather in a station with about 30 other people, as they literally begin to degrade because it happens every year with them. There's only about two or three months of the year where they can actually get in and out of the south pole, planes can't actually get in, it's too cold. And so, they can't land, the steel would snap. So, listening to this story, it was phenomenal. It was literally poetic and this is a scientist. He literally wove these two stories together. So that comes to mind and it's one of those, great for me, moments of working with a speaker where I saw the academic side ma married beautifully with the art of storytelling. Steve Rush: Yeah, that's great. Great story to refer onto it as well. Andrea Sampson: Yeah. Steve Rush: So as a CEO and a leader in your own, right, I'm now going to ask some questions of you in terms of getting inside of your leadership brain. Andrea Sampson: Sure. Steve Rush: And thinking about how we can share some great tips and ideas with our listeners. So, the first place I'd like to go, Andrea is to ask you what your top three leadership hacks would be? Andrea Sampson: So, number one is, as a leader, you are not alone. So, make sure you have a good network. It can be very lonely at the top. People say that all the time, but if you think of leadership as a solitary sport, not only is it going to be lonely, you're not going to be very good at it. So, the reality is all good leaders have a great network of people who are advisors, who are supporters and who help them. So, make sure you've got your team in place. Number two, take care of yourself. You know, you as the leader of anything, you are the one who's making all of these decisions. So how have you taken care of your brain today? You know, look at the self-care that will help you be able to show up at your best. You know, are you meditating? Are you finding ways to work through whatever blocks you have? You know, what is your routine? Are you exercising? What's your food intake like? These are things that people don't like to talk about because it's like, oh, you know, we've lived for so long in a world that said, you know, just sacrifice everything and do it all. And that is the worst advice that you can get as a leader, make sure you are taking care of yourself. And then number three, make sure that you have very clearly articulated and identified what your vision is and that vision isn't just for your business. It's also for your life. So, you need to have a vision that aligns with what your core purpose is as a business person, but as a human as well, because only then will you be able to continue to move forward with consistency. If your core purpose is out of alignment with who you are or what you believe, you will very quickly come to a point where you can no longer do it. You will run out of steam. So always asking yourself, do I have passion for this? Am I committed to it? Do I wake up in the morning knowing that I am moving forward on something that I deeply, deeply believe in? And if you can say yes to those things every day, you're going to jump out of bed and be excited for the work you're doing Steve Rush: Really powerful stuff. That last one, particularly also, I bet makes your storytelling much easier as well, right? Andrea Sampson: Yeah, absolutely. Steve Rush: If it's intrinsically connected to something that's overly emotional for you, then it's going to be so much easier to convey emotional stories. Andrea Sampson: Yeah, absolutely, yep. Steve Rush: So, the next part of the show we call Hack to Attack. So, this is typically where something hasn't worked out particularly well, and it could be that it was quite catastrophic, but as a result, you now have created some core foundations or something that's working really well for you in your life and work. What would be your Hack to Attack? Andrea Sampson: So, you know, this past year, you know, we're recording this, you know, at a time where hopefully we're coming out of a global pandemic and this has been an incredibly difficult time, not just for me, but for everyone. Steve Rush: Right. Andrea Sampson: And you know, if I look back to a year ago where we were, I'm in Canada and, you know, in June of 2020, we were just coming out of lockdown and you know, wondering how the world was going to recover. Well, here we are in June of 2021, and also just getting out of lockdown and wondering how the world is going to recover, but we're in a very different place. Emotionally a year ago, I was really in a place of, I'm not quite sure how we're going to move forward. You see what had happened for me was I had made the choice to take over the company solo. I bought out my business partner just prior to the pandemic and suddenly the world fell down around us. And I didn't know whether or not I was going to be able to make a go of it with Talk Boutique because, you know, the reality was we were an event-based business. We work with speakers and every event was canceled. And so, a year later I look at that and go, oh, thank God, because you know, sometimes things need to die in order for them to live. And what I mean by that is when you're in a partnership, what we had created together was important, but it wasn't my vision. And I needed the deconstruction to happen. And I'm not sure that if we had continued, the business had continued as busy as it was in the pre pandemic time, but I would have had the time to really stop and think about my own vision and purpose. And so, this past year of retooling and re-imagining the business, I've had the time to do that. And so, I look forward now with so much hope and so much gratitude for what happened a year ago. And so, I can see now that what I'm creating is much more in tune and aligned with my own purpose and vision about shifting the social narrative, you know, working with thought leaders, working with those who are doing good in the world and helping them to get their stories out in the world so that we can all see the good that's happening in the world and contribute to that, become part of that. And a year ago, I'm not sure I would have been so clear on that. So, you know, that is for me, it's sometimes the breakdown is really a breakthrough. Steve Rush: Wow, that's really powerful words. I love the whole principle of how you framed that about breakdown to breakthrough. So, thank you for sharing, that's really powerful. Andrea Sampson: You're welcome. Steve Rush: The last thing we want to do is get a chance to do some time travel with you. So, our guest have the opportunity to bump into their former selves at 21. So, what would your advice to Andrea be if you could bump into her at 21. Andrea Sampson: So, Andrea at 21 was driven and passionate and fearless. And, you know, if I were to go back and give her some advice it would be to keep going, first of all but also to slow down, don't worry that everything has to happen right now. You know, that was who I was. I was this, you know, young person who wanted to make my mark in the world. And I would tell Andrea at 21, that life is long and there is plenty of time and you don't have to get it right the first time. In fact, you're not going to get it right the first time. And sometimes the not getting it right, is the whole reason why we do things, because it helps us to learn. Failure is such an important part, you know, I grew up in a family where we were very much driven to perfectionism. And so, if I couldn't get it right, I moved onto the next thing instead of sticking with the thing and getting it right. And now, you know, many years later, I've learned that when you focus on something and when you take the risk to do it, and when you take the risk to fail, you are going to learn so much more than if you just abandoned it because it didn't work out right away. Steve Rush: Yeah Andrea Sampson: So that's a big one. Steve Rush: It is, that's huge. So, Andrea, what's happening with Talk Boutique? Tell us about the journey you're on now and maybe how our folks can learn a little bit more about the work you're doing. Andrea Sampson: Sure, so Talk Boutique now, I mean, we are both a speakers bureau and we represent deep subject matter experts who are doing the work in the world that I've described earlier, and we are speaker coaches. I have a team of coaches who work with me, who have all been trained in my methodology. And what we do is we work with thought leaders. We work with corporate leaders and we work with teams and we help them to become storytellers in every presentation or talk that they give. We train them through one-on-one coaching and through programs that we aim at the, you know, the core of any organization, we bring the TED-style into the corporate world, and this is a really powerful program. We also have an open enrollment program that we call The Thought Leader Academy for anyone who wants to work with us on a one-on-one basis, but they might not quite be able to make the commitment to come in through a corporate program or to work with our coaches one-on-one. And that is a digital offering that includes group coaching. And so, The Thought Leader Academy, we do a couple of intakes a year. Our next one will be coming up in the fall, but we are doing some work right now around getting the story spine out there in a bigger way and doing some small trainings. So, if you're interested in working with us, you can go to our website at talkboutique.com, or you can email me directly at andreatalkboutique.com, either work. We love working with individuals and with teams. So always happy to help out in whatever way we can. Steve Rush: We'll make sure our listeners can hook up with you as well by putting your links for your website and email addresses and stuff in our show totes too. Andrea Sampson: Fantastic Steve, thank you so much. Steve Rush: You're very welcome, Andrea. I'm super glad that we have you on the show, the whole story spine, and learning a little bit about how you are making connections through storytelling is a really inspirational one. So, thank you for sharing and thank you for being part of the community on The Leadership Hacker Podcast. Andrea Sampson: Oh, Steve, thank you. It has been my absolute pleasure. Thank you for asking such amazing questions and for adding so much to today's call. It has been amazing. Steve Rush: Thank you. My pleasure. Andrea Sampson: All right, take care.   Closing   Steve Rush: I genuinely want to say heartfelt thanks for taking time out of your day to listen in too. We do this in the service of helping others, and spreading the word of leadership. Without you listening in, there would be no show. So please subscribe now if you have not done so already. Share this podcast with your communities, network, and help us develop a community and a tribe of leadership hackers.   Finally, if you would like me to work with your senior team, your leadership community, keynote an event, or you would like to sponsor an episode. Please connect with us, by our social media. And you can do that by following and liking our pages on Twitter and Facebook our handler there @leadershiphacker. Instagram you can find us there @the_leadership_hacker and at YouTube, we are just Leadership Hacker, so that is me signing off. I am Steve Rush and I have been the Leadership Hacker.    

Michelle Butt holds an Honours BA in Linguistics from The University of Toronto, is a Master Coach and a Facial Intelligence Expert. After more than 10 years of studying human communication and creating the Facial Intelligence™ body of work, Michelle has come to know a thing or two about how and what drives people. She's built an understanding of how each one of us needs to show up in life and business to get that successful outcome we are striving for.   By creating and implementing the F.A.S.T (Facial Acuity Sales Tactics) Method for sales success, she has helped herself and many other entrepreneurs, coaches and consultants and organizations to use the face of others as the blueprint and catalyst for gaining clarity and increasing their business' success and revenue. With her Brilliant Leadership Program and Holistic Human Understanding Academy, Michelle teaches leaders and entrepreneurs how to use the power of facial observation to build strong teams and even stronger relationships with internal and external clients to ensure collaboration and true organizational success. Michelle has been featured at TedXToronto, Reinvention Radio and OMTimes Magazine. All her research and results have shown that the face is the starting place of any transformational journey and leveraging the information you see in a face is the key to changing the results you are getting in all areas of your business and life. Links and other information: Michelle Butt michelle@michellebutt.com 416-996-2843 Company: Atfacevalu Position: Owner/Facial Intelligence Expert Home address (not public): 188 Baker Hill Blvd Stouffville On L4A1X9 Website: www.michellebutt.com Facebook: https://www.facebook.com/Atfacevalu/ Facebook group: https://www.facebook.com/groups/theprosperousbusinesswoman LinkedIn: https://www.linkedin.com/in/michelle-butt/ Instagram: https://www.instagram.com/mb_prosperouslifecoach/ Twitter: https://twitter.com/AtFaceValu YouTube channel: https://www.youtube.com/channel/UCVY1NL4P4gEP1SEZw4eh6_g?view_as=subscriber      

Mark Bowden is a global authority on nonverbal communication. He has been voted #1 Body Language Professional in the world for the last two years. He is also a bestselling author of 4 books on the subject of body language and human behavior, including the famous book “Winning Body Language for Sales Professionals”. In this episode, Mark explains how to leverage body language for sales success.   Here are some of the topics covered in this episode: Using body language to deliver a great first impression Tips to engage prospects during virtual meetings Ways to avoid being perceived as a pushy salesperson Techniques to control the environment and put prospects at ease  About the Guest: Mark is the founder of the communication training company TRUTHPLANE. Where he trains professionals on how to use their body language to stand out, win trust, and gain credibility every time they communicate. His client list includes presidents and CEOs of Fortune 500 companies and Prime Ministers of G7 powers. He’s an international keynote speaker and the president of the National Communication Coach Association of Canada. Mark is also a member of the TED community having spoken at TEDx Toronto. Mark can be seen regularly on Canadian network CTV’s daily talk show The Social as the resident Body Language expert.   Website: https://truthplane.com/ LinkedIn: https://www.linkedin.com/in/markbowden1/ Youtube: https://www.youtube.com/c/MarkBowden1/playlists Books: https://www.amazon.com/-/es/Mark-Bowden/e/B0031H04AK/ref=dp_byline_cont_pop_ebooks_1   Listen to more episodes of the Outside Sales Talk here and watch the video here!    If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!  Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.   Are you in? Subscribe to Badger Maps’ newsletters now! 

I would love to talk about Facial Intelligence andMeet MichelleMichelle Butt holds an Honours BA in Linguistics from The University of Toronto, is a Master Coach and a Facial Intelligence Expert. After more than 10 years of studying human communication and creating the Facial Intelligence™ body of work, Michelle has come to know a thing or two about how and what drives people to believe in someone else enough to buy from them. She’s built an understanding of how coaches, consultants and mentors need to show up to that crucial sales call in order to get that “yes” and truly begin the process of changing someone else’s life (and their own in the process).By creating and implementing the F.A.S.T Method (Facial Acuity Sales Tactics), she has helped herself and many other coaches and consultants to use the face of others as the blueprint and catalyst for gaining a client and increasing their business’s success and revenue. Michelle has been featured at TedXToronto, Reinvention Radio and OMTimes Magazine. All her research and results have shown that the face is the starting place of any transformational journey and leveraging the information you see in a face is the key to changing the results you are getting in your sales process.Michelle is offering a COMPLIMENTARY connection call to my audience!http://www.michellebutt.com/connection-callhttps://www.thefastmethod.biz/ 

Canadian journalist and author Carol Off reflects on what can happen when we put ourselves in the shoes of others instead of ostracizing them. This talk was filmed at TEDxToronto. All TEDx events are organized independently by volunteers in the spirit of TED's mission of ideas worth spreading. To learn more about TEDxSHORTS, the TEDx program, or give feedback on this episode, please visit http://go.ted.com/tedxshorts. Follow TEDx on Twitter: https://twitter.com/TEDx Follow TEDx on Instagram: https://www.instagram.com/tedx_official Like TEDx on Facebook: https://www.facebook.com/TEDxEvents

Michelle Butt holds an Honours BA in Linguistics from The University of Toronto, is a Master Coach and a Facial Intelligence Expert. After more than 10 years of studying human communication and creating the Facial Intelligence™ body of work, Michelle has come to know a thing or two about how and what drives people. She's built an understanding of how each one of us needs to show up in life and business to get that successful outcome we are striving for. By creating and implementing the Facial Intelligence Framework, she has helped herself and many other entrepreneurs, coaches and consultants to use the face of others as the blueprint and catalyst for gaining clarity and connection to increase their success and build stronger bonds with others. Michelle has been featured at TedXToronto, Reinvention Radio and OMTimes Magazine. All her research and results have shown that the face is the starting place of any transformational journey and leveraging the information you see in a face is the key to changing the results you are getting in all areas of your life. Connect with Michelle: https://www.facebook.com/groups/theprosperousbusinesswoman *If you want Sarah's FREE Guide to Listening to Your Divine Guidance: http://bit.ly/3c9FGXl

Body Language Expert James Taylor interviews Mark Bowden and they talked about The body language of inspiring speakers In today's episode Mark Bowden talked about The body language of inspiring speakers. Mark Bowden has been voted the #1 Body Language Professional in the world two years running. He is the founder of the communication training company TRUTHPLANE® and his clients include leading businesspeople, teams, and politicians, presidents and CEOs of Fortune 500 companies and Prime Ministers of G8 powers. He has written three bestsellers about body language and human behavior and spoken at TEDx Toronto. One of the world's foremost authorities on nonverbal communication, he is in high demand giving keynotes worldwide. What we cover: Why understanding body language is critical for speakers How audiences judge speakers The body language of inspiring speakers Resources: Mark's Website Please SUBSCRIBE ►http://bit.ly/JTme-ytsub ♥️ Your Support Appreciated! If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show. SUBSCRIBE TO THE SHOW Apple: http://bit.ly/TSL-apple Libsyn: http://bit.ly/TSL-libsyn Spotify: http://bit.ly/TSL-spotify Android: http://bit.ly/TSL-android Stitcher: http://bit.ly/TSL-stitcher CTA link: https://speakersu.com/the-speakers-life/ FOLLOW ME: Website: https://speakersu.com LinkedIn: http://bit.ly/JTme-linkedin Instagram: http://bit.ly/JTme-ig Twitter: http://bit.ly/JTme-twitter Facebook Group: http://bit.ly/IS-fbgroup Read full transcript at https://speakersu.com/body-language-expert-sl096/ James Taylor Hi, it's James Taylor, founder of SpeakersU. Today's episode was first aired as part of International Speakers Summit the world's largest online event for professional speakers. And if you'd like to access the full video version, as well as in depth sessions with over 150 top speakers, then I've got a very special offer for you. Just go to InternationalSpeakersSummit.com, where you'll be able to register for a free pass for the summit. Yep, that's right 150 of the world's top speakers sharing their insights, strategies and tactics on how to launch grow and build a successful speaking business. So just go to InternationalSpeakersSummit.com but not before you listen to today's episode. Hey, it's James Taylor, and I'm delighted to be joined by Mark Bowden. Mark Bowden has been voted the number one body language professional in the world two years running. He is the founder of the communication training company truth plain, and his clients include leading business people, teams and politicians, presidents and CEOs of Fortune 500 companies and prime ministers of g8 powers. He has written three bestsellers about body language and human behavior. And spoken at TEDx Toronto, one of the world's foremost authorities on nonverbal communication. He is in high demand giving keynotes worldwide and it's my great pleasure to have him on today. So welcome. Mark Bowden Oh, thanks very much for having me, James. It's great pleasure to be here. Thanks for having me. James Taylor So we've spoken before and and when we started kind of putting this event together, I thought it would be absolutely insane if I didn't have you on this, because you, you are the guy when it comes to body language. And and you know, I've spoke we've spoken about the body language of speakers and what they do, right? So for how did you get involved in this world of understanding body language, and then obviously writing and speaking about it. Mark Bowden So I first got involved because as a kid, I was fascinated with animal behavior. And then human behavior, just fascinated with Why do humans do this? Why do they do that? Why did that occur? Why do we get on with these people and not get on with those people over there. And I wanted to know why. And I wanted tools and techniques to get better at it better at influence and persuasion. So really, I got him through that angle. James Taylor So it's like they can evolutionary side of things. That's how you and it is speaking to you before and reading some of your work. There's such a strong evolutionary side, we it's so subconscious, that when when these things are happening, but they all kind of pause back to that doesn't it all connected, there is a reason for these things in the way that people behave. Mark Bowden Sure. So I would class myself as an evolutionary behavioral psychologist, so obviously, everything is going to get pulled back to evolution. From my point of view, there are other models to look at human behavior from, I just happened to think the evolutionary one is the best, and is the most likely, and seems to make the most sense. And more importantly, it's the most helpful. So it's always been a really helpful way for me to look at behavior. Because in that way, there's no bad behaviors, there's just results that you wanted or didn't want. And I think that's a really important model to use, especially when you're thinking about public speaking, in that there's nothing really bad that you can do, there's just results that you wanted or didn't want. And if you're not getting the results that you want, the important thing is is what behaviors can you do in order to get the results that you want? And that's really the work that I do with speakers is, what behavior would you have to do to get the right result out of your audience. James Taylor So one of the videos I saw on your site, you did a very interesting little experiment where you walk through a door, but you have your hands behind you, and you walk up to the camera, and you start speaking. And then you and it was fascinating, because we're so used to seeing, you know, it just felt weird. It just felt really odd. And I couldn't kind of put my finger on why it was odd at first until you explained it. So what was going on there? Mark Bowden Yeah, so here's one of the ways that our primitive brain that older part of the evolutionary brain, here's how it deals with some data, it says when insufficient data default to a negative. So if you don't have data, that primitive brain is not optimistic, it's pessimistic, better to be safe than sorry. So at the moment, when I'm speaking to you, I'm trying to show you a lot of my gestures and my hands. So you get a lot of sufficient data about what my feeling and intention might be, as I'm speaking to you. But if I actually I'm just going to move this a little bit and step back a little bit so you can see actually more of my body. And actually, what I'm going to do is, is put my hands behind my back, as I talk to you here. Now just think how confident you are about my content for you and my feelings and intentions towards you. And now if I let you see my hands, are you more optimistic and more confident about me and my content? Because there's me and you could listen to me for the next you know, 20 minutes, or there's me and you can listen to me for the next 20 minutes. Yeah, is that one that you immediately prefer as James Taylor well as being able to see the hand and it's not just it's not just the gestures, obviously, there's gestures going on there as well. But there's something it's just like, being able to see the hand it just feels like something's not it's not right. And it's, it's difficult to can put your finger on it, but just I think everyone's gonna see this as the as the watch this just now it's like there's something not right there. Mark Bowden Yeah. So it's it's in it's interesting is that you don't quite know what's right about it, or what's wrong about it is because essentially, it's unconscious, it's in your subconscious is in your primitive brain to want to know, do I have any tools or weapons? Is there anything in my hands that could harm you. And you'd rather know that there's something in my hands than not know, there's something in my hands. So again, look, if I show you these and say, there's nothing here, but then hide them from you. Again, you don't feel as good about me as if you can see my hands. So it's that what we call a heuristic it's so it's a quick way that the brain makes a decision. And it's always saying if insufficient data default to a negative, it's just not an optimist around this. James Taylor Now, the last time I spoken to you, I think I just come back from being an event that former President Barack Obama had been speaking out. And we were having a conversation about his body language on stage. And so and this is, I think it's interesting, when you're talking just now maybe if people can go back and watch some videos of him, you'll quickly see what you're talking about, as well. But someone like that there's a speaker that's known for being a great orator, a great communicator on stages, what are some of the things that you might notice about him that you might that might not necessarily be there in other speakers? Mark Bowden Yeah, so let me give you actually just a couple of things that I think he does particularly well, and again, I'll stand up and go back a bit, so you can see more of me, there, let me just tell this camera up, so you get more of my face in as I move back, one of the things that you'll notice he does is open palm gestures at navel height that are symmetrical. So you won't very often see him start to gesture in asymmetry, as I'm doing for you now, because probably as you and the audience are watching me move in this asymmetry and move the horizontal height, you'll notice it's a little more confusing what I'm saying. I mean, my content for you is very simple at the moment, but my gestures have actually become way too complex for you to really judge my feeling and intention. And if I bring my hands back to open palm gestures at exactly navel height, this is the area that I've called the truth plane, because it's calm and assertive. And you're most likely to trust me when I speak here, and I keep them symmetrical, which means that if you know what one side is doing, you know what the other side is doing as well, it takes less brain capacity to be able to understand me, you get very assured about my content, essentially, you're more likely to feel confident about my content. Now, here's the other thing is that on many of his speeches, he'll speak at around about almost one word a second. And that's really slow. And I want you to notice how much attention you're now paying to every word. I say. Now, it's a little laborious. And you might not be able to cope with a full hour of this. But for moments when I'm speaking, you're probably getting a sense of there's real power, in my words. And my normal speech pattern would be about this kind of speed. And you'll notice the faster I go, sure, it's very energetic, but it doesn't have the power of just a few words a second, and at times, almost one word a second. So I think those are the two things that he's doing which are really important. Not that we have to emulate that completely. Yeah, but I think there's lessons to be had from it. James Taylor And it was obviously in language as well. He's kind of doing he's imitating with his body things are happening his language, he'll often use very long pauses, almost. I mean, it's coming from a sales background, almost like salesman pauses where you'll purposely pause to make it feel almost a little bit uncomfortable if you want to know they're coming with it with a comment and sometimes that says he was doing those but they were doing him very skillfully, so it didn't feel like weird or anything. There's another thing I noticed that politicians do a lot and have obviously been some have been trained or some some haven't, is in the use of their hands. So you were using like different hand gestures and things they will when they're pressing Homecourt. I think this was the first person I possibly saw do with Tony Blair, where he used this gesture here so he was like pressing, you know, he's pressing on the point Other other things that I know you work with politicians as well as speakers are the things that you teach them in terms of what they do with, with the hands themselves. Mark Bowden Yeah, in fact, that's one of the main things that I concentrate on is, is what they do with their hands. Now, this gesture here, which actually I would say, Bill Clinton was probably the best known for Yeah, and, and what this was about was his trainers, trying to stop him pointing, there's nothing wrong with pointing, it just might get you a result that you don't want, it can feel aggressive at times. So what they did was swap it for this. My problem with this is this isn't a gesture that anybody ever uses in real life. If you think about, you know, for those those out there watching and listening, think if you've got kids, When was the first time you saw your kid do this gesture? Well, they don't. Yeah, they might do this one for sure. A fist. Yeah, that's, that's an instinct or instinctual gesture, but this one isn't. So we always look at politicians doing this gesture and kind of go, what do they do? What are they What are they meaning by this, and actually, its meaning has become one of Oh, you're a politician. So I actually guide my clients away from these gestures, and more towards suddenly open hand gestures. You know, rather than point I'd rather they cut like this in, because again, this shows no tools, no weapons, nothing in my hands to harm you. So again, if I just kind of show you, those, those gestures from from back here, you'll be able to see these open palm gestures here probably feel more inclusive, inclusive of you, calmer, more assertive, the moment I change to these fist like gestures, with that pointy thumb, I become a lot more aggressive, naturally. And I don't know whether this is really helping me make contact with you, the audience? So let me just swap back to these gestures here. And my guess is you probably feel me calming down a little bit becoming calmer and assertive, my voice patterns slowing down slightly. So you know, again, I would I would bring my clients back to that idea of the the open palm gestures and, and generally open body language. And what about the use of anchoring when it comes to body language, so James Taylor you'll hear a lot of speakers, they will use phrases, there is a way of anchoring an audience. And I've seen like people that maybe like Tony Robbins would be the first one that comes to mind off the top my head, he has a, he has a certain couple of little gestures, like one was he does this thing here. And there's a couple of gestures. So what any suggestions for maybe the speakers that are watching this just now who they kind of see these things? And they're unsure, you know, should I be using these maybe the the high point of my speech? Should I be adding an anchor? Or is it just not going to work? Is it going to backfire on me, Mark Bowden I would use bigger anchors To be honest, I would anchor yourself to parts of the stage, rather than specific gestures. So let's just do a simple idea here, let's have a good part of the stage and a bad part of the stage make it really binary. Yeah. And the bad part of the stage is all our old behaviors that we used to do. And the good part of the stage is the behaviors that we're going to move towards just and I'm just having the context here, if you're trying to do some kind of behavioral change with the audience, maybe you're trying to get them to change some patterns in their life or sell better or lead better. And we could talk about, so again, we could talk about the old way that we were leading over here somewhere. And then I could maybe anchor these these behaviors, even to some body language, which is a little more in what I call the grotesque plane. So hands down by your side. And look, there was nothing wrong with these behaviors that you were doing in the past, it was maybe just not getting you the results that you wanted, and these old patterns, but are now starting to think about some of the new behaviors we can start to do. And I started thinking about how exciting those could be, you know how they could really move your life forward. So I'd like you to choose these behaviors. Now. Look, there was nothing wrong with these ones over here. But were they really getting you the great results that you needed. Let's think about changing over to these new behaviors more exciting for sure. And certainly, they'll get you the results that you want. So in that I'm just anchoring to to really specific points. And when it comes to question time, for example, and the audience want to ask me questions about this, I might anchor back To those, again, to create the states that I've set up the state of excitement over here, maybe, and the state of, you know, not bad behavior, but just not getting you the results that you want. I think those kind of big stage movements are a lot clearer than going for sometimes quite delicate and specific gestures, which might be harder for some of the audience to see. James Taylor Yeah, I mean, that reminds me that those kind of smaller ones, I saw someone do it recently. And and I think there's actually, I think cults used to do this, which he said something along that I came up with the present said, but he said something along the lines of, so you can do it my way, or you could do it the other way. But whichever way you're going to choose, I know you could do the right direction and vary. And it was like, Oh, it was like really horrible. And I don't know if we were just me noticing it, but it just felt like not right. But I'm wondering as well, when I when I speak on stage, there's one keynote I gave what I actually want, for the first 10 minutes, I actually want it to be a bit confused on purpose, because I'm burning tension in my talk. So how can we use body language to create a little bit of like, we talked about cognitive dissonance, you know, so we can use our body, in addition to what we're saying and creating that confusion. Where's he going with? What's happening with this? Well, you can actually do that with your body as well. Mark Bowden Yeah, for sure. So all you need to do is asymmetrical gestures, especially one that will be around the head. Yeah. And you can circle your hands as well during this in different ways. And the more you start to take the hands away from the head as you're doing that, the more confused people will get. Because they can't quite tell which side you're on. Yeah, so asymmetrical gestures For a start, move the hands around. Yeah, and move them away from the head. And then what you'd want to do is bring the hands symmetrical, as to when you want to make your clear point. Now actually, Donald Trump does this brilliantly. Yeah, he's a real genius, at being able to confuse people. And he'll go, you know what, and they've got this idea. And this idea, it's just not gonna work, it's just not gonna work, because they just don't know what they're doing what they're doing at all. But here's what we're going to do. And then he'll come symmetrical. Yeah. So watch out for for Trump during that you may not agree with his politics. But it's great watching his body language, because there's a great deal that he does absolutely on purpose, in order to get you to feel like what he's saying is delicate and intelligent. And then to be able to confuse you, as well, and then be able to bring you to a point that maybe actually isn't very logical, but you're by it, because the body language is now clear behind it. So I think that's one way of confusing people. And the other the other way is to, is to not, not finish patterns of behavior. So to so to do stuff that that confuses people, because you're, you're alarming them as to something's going on, but you don't quite know what it is. Now, this might disturb them too much, by the way. James Taylor And I think you see actors use that when they're in character for certain things, if they want to get across that sense of being a little bit manic. And they'll do those movements and not complete things. And it's, and it's very jarring, Mark Bowden right? Right, I'll often use it as well, if I want to alert the audience that something is about to happen, I'll often think, Oh, I want to I want to write this down. And I'll look for look for where I've put my pen or something. And then I'll make the statement. And suddenly they get they've locked onto me, because all of these movements triggered them that there might be a predator around. And so their instinctual mind goes, Oh, we better watch what's happening, what's happening, what's happening, what's happening, or something definite is happening now. So incomplete gestures, then going to complete gestures will fulfill an audience, even if your content doesn't fulfill them completely. James Taylor So these these techniques, your your, you teach, and you talk about and you write about, you know, they're very powerful. And I'm guessing they can be used for harm, as well. So, you know, as speakers where we're having to be quite alert to what other speakers are doing, and there's maybe some people, some speakers will go Actually, I'm not going to use that because that doesn't really fit with my, my codes, my way of doing things. I don't want people to feel those sensations or going to those places. So when people make that claim, he says, Listen, I don't think you should be teaching stuff because it feels manipulative in some way. What is your response to that? Mark Bowden Fine, don't use them. It's just nobody will listen to you and you won't get your point across. That's okay. I guess it wasn't important to you. I guess I guess, I guess you didn't actually. Because here's the problem is that other people will accidentally use these techniques and accidentally get their message across better than you. And that's unfortunate, because maybe you have an incredibly positive message. But you're not prepared to put on the behaviors that will get your message across, right, this whole idea of build it and they will come, No, they won't, they'll stay at home, that watch the TV TVs great James Taylor is the default position. Really, as you mentioned, at the start, not to do Mark Bowden right, the default position is I'll just be myself and people will, you know, gravitate towards me? No, they won't. I guarantee it, they won't, you have to have something of an element of charisma, which is focused behavior on purpose. And you can do that nobody's born with charisma, they learn it, they learn it, because they know it has the effect that they want. So I would say you need to use behaviors on purpose in order to influence and persuade people, because as a speaker, it is your job to persuade them, that is your function to influence and persuade other people. Otherwise, they will spend their life how they've always been spending it, which is not with you, not with your content. Now you need to gather more audience around you. And therefore, you must influence and persuade and manipulation is, is part of that MIT manipulation comes from Latin Manny, which just means hands, just means it just means you're molding the world. And we do it unconsciously, all the time. We mold the world with our language. Just listen what I did that. I said, we do that all the time. And my guess is, is everybody's head nodding, going. Yeah, we do that all the time. I don't know, do we I've not tested it. Maybe we don't. But look how I manipulated the world unconsciously there by using the the idea of all the time. James Taylor And I think some of those some of those great speakers will talk about some, like, you know, inspiring people that you find very inspiring speakers and what they're what they're doing. I think many of them maybe they haven't, they haven't learned it in a in a set way in terms of these skills and these techniques, but they've maybe studied under someone, or they've trained or they become, I mean, I think about friends of mine that are great speakers. And they've studied it will be like Martin Luther King. So you'll notice things going on there. Or they'll like a zig ziglar and and maybe in the motivation award and you'll you pick up lots of little things there. Their phrasing is going to be different. But there's things that are going on the body language, because they've obviously been in the room, they've watched that person work the room and subconsciously, something's happened there. Mark Bowden Sure. So it's it's always learned behavior, we just often don't know how they learnt it. And sometimes they don't know how they learnt it. But we can learn it. I mean, I teach it. Yeah, I teach it because it must be liked by anybody wanting to lead, it must be learned. And it must be conscious. Because if it's not conscious, how do you know you can do it tomorrow? How do you a great today? What are you just going to leave it up to luck, that you're good tomorrow, that you're great tomorrow, I don't think it's fair on an audience to leave your level of performance to luck. I think you have to study and train as much as you can, in order to make as much of it as possible. Under your conscious control. James Taylor I think you know, we're talking here about a lot about the audience how the audience perceives you as a speaker. But in terms of those done those body movements and things that you do with your body, is also I think a lot about anchoring you into those positive states that you want to in order to give your best when you go go up there on stage. And obviously sports people they use this all the time, they're very, very good at knowing there's any, they they work through these loops, and they they do certain things before they they go out to the track and see speakers do that. Sometimes it's a little strange quirks and things that they have, they feel that they have to otherwise it's just, it's just a way of being before they go on stage. Mark Bowden So sometimes I don't get why why people are so you know, anti putting on behaviors. Because they don't mind when 100 meter runner does their warm up routine, which is not their innate behavior. They've decided those behaviors in order to get the best performance. And and nobody goes without really inauthentic what they're doing right now why don't they just run, you know, just if they just ran? No, they know you can't just run and win. You have to choose really specific behaviors within the running and really train in those specific areas. In order that when you get to the point of performance when you're up against others, that you stand the best chance of being the best performer, they're nobody on the 100 meter track is doing innate running. They're trained runners, James Taylor and I think they want to win is that that, you know, that word elite gets used, and people are very comfortable about using elite for athletes, maybe elite in music and classical music, for example. But when you talk about elite speakers, or that feels, you know, people kind of get a little bit strange about about that word. Mark Bowden Yeah, I'm with you on that. Because I get a little I get a little bit a little bit worried by people going, Well, I want to be an elite speaker, but I just want to be me. Well, if it was about being you, you'd already be it. You just show up and like a crowd would just form around you, you would have this natural magnetism where you just show up. And so it's not about that, you have to create a set of behaviors, which I believe is about you being way more than you. So not about you being authentic. It's about you choosing your greatest behaviors and amping those up to a level whereby you're irresistible. Yeah, where it costs you, because it's you. But it's the most extra ordinary you. And I think people often go well, to be authentic, I just got to be the ordinary may, I guarantee nobody will show up for the ordinary. Yeah. James Taylor And I think you know, friends of mine, that actually a friend of mine, who was the manager for Taylor Swift, the music artist, and she would have a coach, you'd have multiple should have vocal coach, you'd have a dance, you know, choreography coach, but she also had a performance coach, who would would know in terms of our set, and I think, you know, when I speak with people to hear the speakers as well, or watching or listening to this, your, your, your keynote, your hour long keynote, a 90 minute keynote is a set in that way. And so Taylor's coach there, they would work out the story of this the arc of the of the performance, and he would say, this point here, when you do this, you need to be in this point in the stage, you need to be doing this this movement, you need to be you know, and it was very well, and obviously, for an audience's standpoint, it just feels, you know, it's all about that word authentic. I'll be Will you maybe use that word about something he or she just heard you just heard, right, but huge amount of craft, there's a huge amount of going on backstage and also with our coaches. So when you work with speakers, unported, how do they How do they you end up kind of working with them? What's the usual way that you can operate together? Is it like a Skype coaching sessions? Or do you come together and huddle for a couple of days? Do they send in videos? How does it work? Mark Bowden Yeah, so if it's if it's politicians, for example, I will be part of their team. And I'll be working with strategists, you know, people, pollsters, and strategists. So here's what we're trying to work out. What do we need people to feel in order for them to vote and for that politician to win. And, and, and it's not about what everybody needs to feel, there's only a few people that matter. There's only within the systems, the democratic systems, actually not everybody is equal, some people matter more than others, simply because of the system that's been set up. So you're really interested in who matters most, what do they need from a leader? And therefore, what would your leader have to do in order for them to feel innately that that is the leader for them? Now, here's the thing with politics is, the point is to win. There's no second place. You don't nobody cheers you when you come in second, actually, what happens is, is history forgets you, you won't even remember the name of the person that came in second. So you have to win. And so you will perform whatever you need to perform in order to win. So I'm pretty much there choreographing helping them understand, here's the behavior that will provoke those people to feel like you are the right person for them. Now, let's talk about that in terms of manipulation. Unless you actually turn out to be the right person, they will have what's called buyer's remorse, and they will dislike you intently. So, so you can lie. That's okay. You can put on the behaviors that lie, just lying is for the lazy because you will get found out in the end, maybe not this year, maybe not next year, maybe five years down the line, you'll get found out for lying, and they'll say we're disappointed in you to the extent that will make your life a misery right now, and then they will for sure. So So really, that's the work that I do is is where, you know, just as you were saying with that Taylor Swift idea. We're looking at what do we want the audience to feel? And what what do we have to do in order to For them to feel like that. And then we do that. And we don't just do it once we do it again and again and again and again. And again, it's about the repetition. And we don't try anything else. We don't go, Well, why don't we add a little, you know, nuance of this and a little bit of that we just go, No, we've got one thing that we're doing, and we're just gonna do it repetitively. So that that audience's mind really knows what they're buying into. Does that, does that make some sense to you jokes? James Taylor Yeah, I mean, that. So you have, what's going on there is is that the body version of what cam strategist will do where they'll have a set number of phrases. And they know that it's the only know that is really working as being repeated time and time again, when not only is a strategist and everyone, their team completely fed up with the phrase, the media is completely fed up with a phrase, but only when you start hearing people repeat in the general public repeat that phrase. And so you're doing a similar thing with it with the body language. And I guess we're this relates to speakers is often speakers will have their, their, their story that shortly, depending on the size of your keynote, it could be a short version, it could be elongated version. And I've seen a lot of very good speakers do they will have that story. And it's the same story, which they've been saying for 15 years. Yep. And they will tweak things here and there, but the same one, and, and there's one person I know, in particular, very successful speaker and I said, can't get fed up telling a story. And he said, Well, it's a bit like having your hit as an art, you know, you know, if you go there, and you have to give that you get that hit. Because in that room, there will be people that have never heard that before. And also, some of these people might only get to hear you maybe two or three times. So you want to make sure that wherever they're leaving with it that's like ringing in their ear, they absolutely can say one thing is that that story is that if that's life story, or whatever the pieces that you want, there's a lot of a lot of similarities there with politicians. Mark Bowden I think that's absolutely true. And just just to talk a little bit on that speaker point of, of the speaker coming up with new material, I hear this from many, many speakers that I that I work with, or who are colleagues of mine, and clients will come to you. And they'll say, Oh, you know, can you do a little bit different? We got some ideas for some different content for you. And and what you do is to go Oh, yeah, that's really Oh, yeah, I could do some of that. That's great. Yeah, I'll fit some of that in. And then you go on, and you do the same as you've always done, because they didn't want anything different. They just want it to be heard. But they want like you say they want the hits. The reason they want you back is because they've seen the hit that you've done, and they want that for their audience. I've played the same audiences time and time again. And I do the same stuff. And they come and they go, God was so different this time. And I know it wasn't, I know it was the same. It's just now they've got even more relaxed with me even more used to me, they're seeing the different levels in the speech, they're actually able to pick out more nuance, but I haven't changed anything about it. So I think, you know, when you have got a really great narrative, and you've got a really great performance, and you've got great content, one of the keys then it's just a stick with it. And just to you know, if you ever been to a to a music concert, where, you know, somebody's playing one of their hits, but because they've got bored with it, they've decided to change it in some way. They've changed the tempo. They've got a different you know, they've decided they'll, it's like going to see the police and sting gets like, bored with this stuff. And he decides to do some of his songs, you know, not with a reggae beat and on a lute. It's like, Oh, really? James Taylor Yeah, I Mark Bowden really wanted to the police. I didn't want sting. Singing, you know, so only as a ballad James Taylor on a lute. You feel a bit disappointed by that Mark Bowden disappointed James Taylor so the end of this everyone's gonna get that loot album by sting. album. Like Dominic Miller apology, he's the guitar player of his thing. So hopefully, more people want to reach out to you many of our speakers here because they want to work with someone like you on on the coaching side and just improve what they're doing with their their body language. What's the best way for them to connect with you? Mark Bowden Sure, just go to the truth plain sight. So that's ww truth plain comm tr u th, p L, a n a truth claim calm. You'll see a contact form on one of the pages. Just drop me a line on that. And I'll get back to you really quickly or find me on Facebook or find me on Twitter. Just put in the word truth plain, and you'll get me some way James Taylor somehow. Mark, thank you so much as always, it was a fascinating experience. talking with you. I always learn so much. Thank you so much for coming on the summit. I wish You all the best with your own speaking because you're very busy speaker yourself and I know you're working on your next book at the moment so all the best of that I look forward to seeing you on a stage really soon. Mark Bowden Yeah I hope to be with you on a stage sometime that'll be that'll be great and thanks for thanks for speaking with me and thanks audience for joining in really appreciate it. James Taylor Today's episode was sponsored by speakers you the online community for speakers and if you're serious about your speaking career then you can join us because you membership program. I'll speak as you members receive private one on one coaching with me hundreds of hours of training content access to a global community to help them launch and build a profitable business around their speaking message and expertise. So just head over to SpeakersU.com to learn more. #speakersU #speakerslife

Is women's sexuality more complicated than men's? Sarah Barmak debunks some age-old myths and offers a richer definition of pleasure that gets closer to the simple truth about women's sexuality. This talk was filmed at TEDxToronto. All TEDx events are organized independently by volunteers in the spirit of TED's mission of ideas worth spreading. To learn more about TEDxSHORTS, the TEDx program, or give feedback on this episode, please visit http://go.ted.com/tedxshorts. Follow TEDx on Twitter: https://twitter.com/TEDx Follow TEDx on Instagram: https://www.instagram.com/tedx_official Like TEDx on Facebook: https://www.facebook.com/TEDxEvents

As a speaker you know there is a certain timbre or tone or 'voice' to speaking. It's something you've no doubt worked hard at perfecting. Did you know there is a 'face' to speaking? Our guest today is Michelle Butt. Michelle holds an Honours BA in Linguistics from The University of Toronto, is a Master Coach and a Facial Intelligence Expert. After more than 10 years of studying human communication and creating the Facial Intelligence™ body of work, Michelle has come to know a thing or two about how and what drives people to believe in someone else enough to buy from them. By creating and implementing the F.A.S.T Method (Facial Acuity Sales Tactics), she has helped herself and many other coaches and consultants to use the face of others as the blueprint and catalyst for gaining a client and increasing their business’s success and revenue. Michelle has been featured at TedXToronto, Reinvention Radio and OMTimes Magazine. Today Michelle and Carl explore in more detail the 'face of speaking.'Follow Michelle and find out more about the face to your speaking: AtfacevaluWebsite: www.michellebutt.comFacebook: https://www.facebook.com/Atfacevalu/LinkedIn: https://www.linkedin.com/in/michelle-butt/Instagram: https://www.instagram.com/michellebutt_fast/YouTube: https://www.youtube.com/channel/UCVY1NL4P4gEP1SEZw4eh6_g?view_as=subscriber

Farhan Thawar, VP Engineering at Shopify, believes learning is an infinite game. His narrative illustrates this philosophy in diverse, compelling ways as he shares early influences that helped him discover a love for math and computers, his academic and professional evolution, and his desire to surround himself with people who will help him learn. He tells stories about how this desire to learn created opportunities to build companies and communities. Farhan shares how he thinks about career moves in terms of learning compensation instead of monetary compensation. He comments on the power of “looking stupid” and a willingness to be wrong. He shares his perspectives on community building, personal decision frameworks, and how to maximize “kilojoules per minute” to maximize professional and personal utility.How do you maximize learning and personal growth in your career? How do you choose between good career paths? What is your connection between personal growth and community building? How does your community contribute to your success as a builder? How can asking stupid questions make you a more valuable member of your team?Guest Bio:Farhan is an engineer by training, everything else by experience. The desire to always be learning has driven Farhan's career from technology giants like Microsoft through to small startups, running a tech incubator, and ultimately to his current role at Shopify. Farhan is a prolific writer and speaker, and loves to share what he is learning with other people. Farhan is currently the VP of Engineering at Shopify, an advisor to 3 startups, and an angel investor for over 20 companies. He has been published in Wired and TechCrunch magazines, was honored in 2010 as one of Toronto's 25 most powerful people, and has spoken at a number of conferences including TEDxToronto. Farhan lives with his family in Toronto.Twitter: @fnthawarMedium: @fnthawarBuilding Blocks:In this episode, Farhan framed Learning as an Infinite Game. He contrasted it with other pursuits that he labeled Finite, like getting that next job or a promotion. I think we can all agree that we're never done learning. But sometimes it can seem like we don't have time - to pick up that new book, to take that class, to have that conversation - and we lose the chance to learn as a result. What Farhan has done that's both elegant and efficient is to use learning, rather than something like advancement or money, as the organizing principle for his decisions. And I think that's something I could do better at, and I'm guessing many people want to do better at.In the spirit of Farhan's message, write down two things: First, what is something that you would really like to learn? It can be a new language, a way of sleeping better, a even just some things you could do to keep your life more organized! And it can be a long- or a short-term thing.Second, what are 3 things - 1 tomorrow, 1 by next week, and 1 by next month - that you can do to move yourself along on this learning journey? Get specific. What exactly will you do? Who can help you? What will your goals be? Maybe you have a bunch of ideas. Jot them down, and run them by somebody. And get some input. Be ambitious, but be practical and honest with yourself too. And remember that Farhan, like Robert Chatwani in episode one, talked about the importance of a framework for knowing who you are and your purpose, and building around that. So if you need some inspiration on that front, go back and check out that episode too.Helpful Links: Farhan's TED Talk: “Refining Mobile Application Technology”Farhan on making decisions: “Do it. Most things are reversible anyway.”Farhan on asking questions: “Why looking stupid is my superpower”Farhan's Wired Magazine article on pair programmingHow to Stop Worrying and Start Living by Dale CarnegieRange: Why Generalists Succeed in a Specialized World by David Epstein

Have you ever had sales conversations where something went awry...and you just couldn’t figure out what went wrong? Maybe you need a little facial intelligence training? Rapport and connection is critical and any good salesperson and all service professionals know that the chances of a client enrollment goes up when the potential client feels that “Know Like & Trust” factor. But sometimes, you think there is rapport but the prospect just isn’t feeling it! Even though they are saying the right things, their face could reveal their true feelings. On Amplify Your Success Podcast, I talk with Facial Acuity expert Michelle Butt about how we can start tuning into the visual cues humans give in their facial expressions to help us guide them through the sales conversation. This is such a unique skill set that you’ll have an unfair advantage over your competition. Be sure to join the Amplify Your Success Community to hear more. Key Takeaways What facial Intelligence and how it can be used in a variety of sales conversations to improve outcomes. Why facial acuity can give you a leading advantage in sales, negotiations, leadership development and even as you are coaching your clients. What eyebrow movements can tell us about a client’s inner decision making.   About The Guest Michelle Butt, creator of the Facial Intelligence™ body of work, has come to know a thing or two about how and what drives people to believe in someone else enough to buy from them.   After more than 10 years of studying human communication, she understands how coaches, consultants and mentors need to show up to that crucial sales call in order to get that “yes” and truly begin the process of changing someone else’s life (and their own in the process). By creating and implementing the F.A.S.T Method (Facial Acuity Sales Tactics), she has helped herself and many other coaches and consultants to use the face of others as the blueprint and catalyst for gaining a client and increasing their business’s success and revenue. Michelle holds an Honours BA in Linguistics from The University of Toronto, is a Master Coach and a Facial Intelligence Expert and has been featured at TedXToronto, Reinvention Radio and OMTimes Magazine. All her research and results have shown that the face is the starting place of any transformational journey and leveraging the information you see in a face is the key to changing the results you are getting in your sales process.   Resources Mentioned in This Episode: Get Michelle’s Free Resource: The FAST Method for Sales www.michellebutt.com/fastguide Your Revenue Rush Free Toolkit

Amanda Munday is the founder and CEO of The Workaround and author of the best selling memoir Day Nine: a postpartum depression memoir. She advocates for childcare at all orders of government, and sits on the Board of Directors for Creative Preschool of East Toronto and the Danforth Mosaic Business Improvement Area. She also is a speaker in the upcoming TedX Toronto 2020 series: Uncharted. Entrepreneurs are the backbone of Canada’s economy. To support Canada’s businesses, subscribe to our YouTube channel and follow us on Facebook, Instagram, LinkedIn and Twitter. Want to stay up-to-date on the latest #entrepreneurial podcasts and news? Subscribe to our bi-weekly newsletter.

Andrew Peek is an entrepreneur who explains why the ability to rewrite our own personal narratives leads to growth and fulfillment. This talk was filmed at TEDxToronto. All TEDx events are organized independently by volunteers in the spirit of TED's mission of ideas worth spreading. To learn more about TEDxSHORTS, the TEDx program, or give feedback on this episode, please visit http://go.ted.com/tedxshorts. Watch Andrew's full talk: https://go.ted.com/CM6N Follow TEDx on Twitter: https://twitter.com/TEDx Follow TEDx on Instagram: https://www.instagram.com/tedx_official/ Like TEDx on Facebook: https://www.facebook.com/TEDxEvents

In today’s episode, we have O’shane Howard in the house to talk about the grind of being a photographer and building a sustainable business. When we think of side-hustles to start, photography is one that commonly comes to mind. Building a photography business takes time and putting in the hours of developing your portfolio to build your clientele. You’ve got to develop your craft and forge your own niche in the photography world to stand out. O’shane is a photographer, videographer and creative director. His work has appeared in publications such as City Life, Splendor, and Blanc Magazine. He was one of the top 5 artists highlighted in Ollie Quinn’s ‘Create Your Own Vision’ campaign. O’shane has been seen on Vogue Italia, L’Uomo Vogue, CNN Africa, and Amplify Africa Inc. Working as a videographer and creative director, O’shane has collaborated with brands including CBC, Red Bull Canada, Joe Fresh, Simon Marcus, Dan Kanter, Tedx Toronto, and New York Times bestselling author Rupi Kaur. O’shane has also worked with the UK brand GymShark. In this episode we talk about how to build and establish a photography business as a solo entrepreneur. We spoke about: Protecting your photos with clients Which cameras to use for certain shoots Having contracts with your clients and How to craft your pricing Doing the due diligence into your clients O’shane’s work on the prolific photos of Jump Ball Having your work publish in major publications Tune in for a solid episode in the grind of being a photographer and building a sustainable business. FOLLOW O’SHANE HOWARD: O’shane Howard Instagram: https://bit.ly/2x67b4e O’shane Howard Website: https://bit.ly/2xYUyIN FOLLOW HUSTLE OVER EVERYTHING: Subscribe to Our Newsletter: http://bit.ly/2mYZurF Instagram: http://bit.ly/2pMQ4jU Twitter: http://bit.ly/2Ix1leI Alex Whitfield Instagram: http://bit.ly/2ScPqH5 Owen Osinde Instagram: http://bit.ly/2LXmT6t --- Support this podcast: https://anchor.fm/hustlepodcast/support

Emma Brooks is passionate about three things: branding, community building, and ideas. As Head of Marketing at Wattpad, she brings these passions together to create marketing strategies that tell Wattpad’s rich story to its millions of users around the world.Emma is also committed to building communities that give back. She volunteers for The Coaching Fellowship, a non-profit that provides massively discounted executive coaching for extraordinary young women leaders in roles of impact around the globe. She is the co-founder of Reset, an immersive digital detox camp experience for adults, that has run events annually since 2015. And she spent 7 years as an avid TEDster, working on and leading the Programming team for TEDxToronto.Emma on >> Instagram | Twitter | LinkedIn Journaling Prompts (marketing related):What is our unfair advantage?What is happening culturally?What are the other competitors doing?What is the monster we are fighting? 

This special edition episode of Solving for X celebrates you, the TEDx community. We asked organizers from around the world to share stories about how their TEDx events have impacted their local communities. As we listened to each voice—from Caracas to Tokyo to Beirut—we were moved by the hard work and dedication each of you puts into this work. These stories aren’t only about organizing an event, they are a reflection about why TEDx matters, and why all of you make a profound difference in the world. Thank you to each TEDxer featured for your wisdom and impact: Florentina Niradewi, TEDxJakarta, Indonesia Jacqui Chew, TEDxAtlanta, USA Viiveck Verma, TEDxHyderabad, India Gillian Cameron, TEDxToronto, Canada Victor Becerra, TEDxCaracas, Venezuela Kat Haber, TEDxVail, USA Yusuke Suzuki, TEDxTokyo, Japan Elena Crescia, TEDxSãoPaulo, Brazil Javier Yunes, TEDxRosario, Argentina Sara Sabai, TEDxHamraSalon, Lebanon Raji Sarath, TEDxMunnar, India Mats Lederhausen, TEDxChicago, USA

This special edition episode of Solving for X celebrates you, the TEDx community. We asked organizers from around the world to share stories about how their TEDx events have impacted their local communities. As we listened to each voice—from Caracas to Tokyo to Beirut—we were moved by the hard work and dedication each of you puts into this work. These stories aren’t only about organizing an event, they are a reflection about why TEDx matters, and why all of you make a profound difference in the world. Thank you to each TEDxer featured for your wisdom and impact: Florentina Niradewi, TEDxJakarta, Indonesia Jacqui Chew, TEDxAtlanta, USA Viiveck Verma, TEDxHyderabad, India Gillian Cameron, TEDxToronto, Canada Victor Becerra, TEDxCaracas, Venezuela Kat Haber, TEDxVail, USA Yusuke Suzuki, TEDxTokyo, Japan Elena Crescia, TEDxSãoPaulo, Brazil Javier Yunes, TEDxRosario, Argentina Sara Sabai, TEDxHamraSalon, Lebanon Raji Sarath, TEDxMunnar, India Mats Lederhausen, TEDxChicago, USA

Episode 86 of this podcast was one that keeps coming back to me. I've had many interviews since then, and have read books and articles that seem to form connections back to that episode with Mark Bowden, TEDx Toronto speaker, author, and body language expert. In Episode 104 with Rajkumari Neogy, we spoke about epigenetic study and the impact of trauma on our physical and mental health. During the conversation, Rajkumari introduced me to two scientists who have studied this and written many books and articles on that topic. Each time I would read an article by one of those scientists, I would think back on the conversation with Mark Bowden about the importance of being inauthentic, and how we define authentic for ourselves and others. I had the opportunity to interview the author of The Change Code, Monica Bourgeau a few weeks ago, and again, connections started firing in my head between her description and application of Spiral Dynamics and my conversations with Mark and Rajkumari. For the first time in 118 episodes, I reached out to interview someone a second time, and Mark generously and graciously agreed. The conversation didn't go at all the way I had anticipated - which happens frequently, and I couldn't be more pleased with how it shifted between our original conversation about authenticity and a completely new conversation about self-actualization and the role our environment plays in it. What I enjoyed most about this conversation was the reasoning and discussion, some parts devil's advocate and some parts clear agreement. I wouldn't say I developed much clarity about the topics, but I will say the time was well spent in giving me more to think about. The biggest question I'd like to find an answer for is how to apply what I've learned through all of these connections to help improve relationships and reduce the polarization our global community is dealing with right now. I welcome comments on my website, or send me an email at sarahelkins@elkinsconsulting.com. --- "The choice of Sarah Elkins (as our conference keynote) was inspired. Her emphasis that we need to think more carefully as advocates about how we are perceived, that we need to demonstrate our values authentically (and bravely) so as to build trust, was perhaps more important than all the specific storytelling tools discussed.” Sarah is a storyteller, communication coach, author and professional musician. Her keynotes and workshops are entertaining and engaging, because she uses storytelling as the foundation of her work. Her podcast, Your Stories Don’t Define You, How You Tell Them Will was named in the top 50 in 2019 in the category of emotional intelligence on player.FM, and her book of the same title will be available in May, 2020.

Episode #034 - On today’s episode of the podcast I had the pleasure of speaking to Drew Dudley. Drew is an internationally acclaimed leadership speaker, Wall Street Journal bestselling author and the creator of the renowned TED talk “Everyday Leadership”. Drew’s clients have included some of the world’s most well know organisations, including McDonald’s, Proctor & Gamble, JP Morgan Chase, so he definitely walks the walk. Somewhere around the middle of his undergraduate education, Drew realised engaging with the world was a lot more fun than writing papers about it. As he moved into his career, he took on the challenge of creating and building the Leadership Development Program at the University of Toronto, which became the largest and most dynamic in the country. It was those leadership students who changed the course of Drew’s professional life: they secretly organised a campaign to put him onstage at TEDxToronto 2010, where he delivered a talk that would go on to generate more than 5 million views around the internet. A high-achieving lifestyle took its toll however: undiagnosed bipolar disorder set the foundation for binge eating and drinking, and Drew grew to over 300 pounds while struggling with the emotional challenges of a career that kept him on the road 250 days a year. Recognising how many people were struggling silently with similar battles, Drew began infusing these experiences into his keynotes, hoping to remind people that their scars in no way stand in the way of their leadership. I can’t wait for you all to hear what Drew has to say so without any further ado, lets dive straight into the episode, enjoy. I hope you enjoy this episode of CEO Journals. -------------- For more info about Drew visit: www.drewdudley.com Follow Drew on social media: @DAYONEDREW Follow me on Instagram: @CEOJOURNALS / @ETHANBRIDGE_ -------------- DON’T FORGET TO LEAVE A 5-STAR REVIEW IF YOU ENJOYED THE SHOW!

Pandora's Box executive producer Carinne Chambers-Saini, producer and star of LUBA Nicole Maroon and Melissa D'Agostino & Tedx Toronto's Kapil Khimdas. Guests hosts: Entertainment and lifestyle journalist Ishani Nath and  beauty and fashion writer Mishal Cazmi. #ontheradar: Parasite's SAG award, Sabyasachi Mukherjee's H&M collab, Kim Kardashian's new documentary, and more!   See omnystudio.com/listener for privacy information.

Filmmaker Gurinder Chadha talks Bend It Like Beckham Musical and TEDxToronto co-chair Kapil Khimdas. Plus national online supervising editor at Global News, Arti Patel, gives insight on new series Broken.  Guest hosts: writer, Madelyn Chung, and Global News online journalist, Olivia Bowden. #ontheradar: 2020 Golden Globe nominations, Greta Thunberg & Lizzo Time Magazine's Person and Entertainer of the Year, Nike expands Pro Hijab line, Eminem and Nick Cannon reignite feud, Peleton ad, plus more. See omnystudio.com/listener for privacy information.

Social worker and psychotherapist, Debbie Berlin joins us to discuss her trajectory into social work, how and why she decided to share her personal story of mental health, the importance of honesty, the inspirational work of palliative care, and so much more!Debbie has practised as a social worker and psychotherapist for more than 25 years in women’s shelters and community-based services. For 16 years she worked with children and families in the stem-cell transplant and pediatric brain tumour programs at SickKids. She has facilitated groups for individuals with disordered eating and body image issues for over 20 years at Sheena’s Place, where she has acted as Executive Director for the past 5 years. She is also an adjunct lecturer at the Factor-Inwentash Faculty of Social Work at the University of Toronto. In 2014, Debbie became a founder of Neshama Hospice. When built, Neshama Hospice will be Canada’s first hospice residence based on Jewish values and located in North York, Ontario. Debbie actively engages in public speaking and has presented at numerous conferences including TEDx Toronto in 2013.For resources or to find out more, visit Sheena's Place and Debbie's Private Practice. Listen to Debbie’s TEDx Talk and look for updates from Neshama Hospice as it moves forward into the construction phase. For more information or for support with eating disorders, visit the National Eating Disorder Information Centre (NEDIC).This episode of Accidental Intellectual is produced by Bronwyn Lamond, Rachael Lyon, Harrison McNaughtan, Stephanie Morris, Lee Propp, and Ariana Simone. Our theme music is by Alexandra Willet and our branding by Maxwell McNaughtan.To learn more about the Accidental Intellectual podcast and get full show notes and a transcript of this episode, visit our website at www.accidentalintellectual.com.

In this session, originally recorded on April 30, 2019, we tackle team-building with Naki Osutei. For the full transcript and ideas, visit https://maytree.com/five-good-ideas/five-good-ideas-for-building-strong-teams/ Individuals may generate ideas but teams bring them to life. In some cases we are working with teams of people who report to us in a workplace setting, in other instances our teams may be composed of volunteers. We may have a team of 2 people or a team of 200. But in all cases, the strongest teams are made up of people who believe that their efforts will have positive impact and also (less widely discussed) offer them personal benefit. In this Five Good Ideas session, Naki Osutei talks about her ideas for building teams that deliver projects and uplift people. Five Good Ideas 1. Make your team’s existence mission-worthy 2. Choose knowledge over likeability 3. Create a psychologically safe environment – every day 4. Set the bar very high 5. Build your team’s origin story AND your future success story Resources 1. The Culture Code: The Secrets of Highly Successful Groups by Daniel Coyle 2. Multipliers: How the Best Leaders Make Everyone Smarter by Liz Wiseman 3. We Should All Be Feminists by Chimamanda Ngozi Adichie 4. Podcast: Work Life with Adam Grant 5. TED Talks: The Power of Introverts by Susan Cain: and Color Blind or Color Brave by Mellody Hobson About Naki Osutei Naki Osutei is the Associate Vice President of Partnerships and Engagement for the Global Corporate Citizenship department at TD Bank. Prior to coming to TD, Naki worked at CIBC supporting the development of executives and working to diversify the executive pipeline. She also led the corporate diversity and legacy strategies for the TORONTO2015 Pan Am/Parapan Am Games. Naki has developed several city-building projects and leadership development programs at CivicAction in Toronto, including co-creating DiverseCity Fellows, which has been called North America’s first “civic MBA.” She is also a speaking coach for TEDxToronto.

Mark Bowden’s TEDxToronto in 2013 had a huge impact on how I think about authenticity. As I was laboring over my book, Your Stories Don’t Define You, I realized the influence that talk has had on me over the past 5 years in my work with coaching clients. When I encourage people to step out of their comfort zones to discover their hidden talents and joy, I often refer to Mark’s work. As always, I asked my guest to share something about himself that most people don’t know, something we wouldn’t find in his bio or his LinkedIn profile, something he hasn’t written in one of his many books and articles, something that would connect our audience to him in a personal and intriguing way. He did not disappoint! Mark has been a traditional Morris Dancer for many years. I had to do a little digging into this because I was completely unfamiliar, and I’m so glad I did! Here’s an example from YouTube: Our conversation centered on why Mark believes authenticity isn’t something everyone should strive for, necessarily. What I loved about this discussion was what seemed like a direct conflict with so much of what is being written and talked about in relation to that word: Authenticity. But as we explored Mark’s work, I realized it isn’t necessarily in conflict. For instance, though Kimberly Davis’ book, Brave Leadership, centers around the word authenticity, she states: “Your brave unfolds one situation at a time.” Mark and I spoke a little about that, but using the word authenticity instead of brave. The danger in focusing on a solid, foundational definition of personal authenticity is the limits that places on you in terms of growth and adaptability. If you decide one version of you is your authentic self, where does that leave you in terms of curiosity and stepping out of your comfort zone? Mark got particularly animated when he spoke about his mentor, Robert Anton Wilson, philosopher, author, and playwright. He mentioned Orson Well’s movie, F is for Fake, and the Banksy film, Exit Through the Gift Shop, in the context of making judgments about what is fake vs. what is real, and the philosophy that when we see things as black and white we will experience the death of intelligence.  Early in Mark’s professional career, he worked with Phillippe Gaulier, a brilliant and controversial figure in British theatre. Many quotes from our conversation are memorable, and I particularly appreciated our discussion of the depth of beauty and humanity in Jim Henson’s The Muppet Show. Here’s one I’ll hold onto forever: Another one that struck me was this: “Coincidence, traced back far enough, becomes inevitability.” Found in a Hindu Temple near New Delhi, India. Learn more about Mark Bowden, and visit the Truthplane website to contact him. Expert Body Language Keynote Speaker Mark Bowden Voted the #1 Body Language Professional in the world for two years running, Mark Bowden is passionate about giving your audience the most influential and persuasive communication techniques to stand out, win trust, and gain credibility every time they speak. Inspiring, energetic, engaging, and entirely entertaining, Mark’s memorable talks and training programs not only educate but have proven life-changing in helping people and organizations grow across all industries and sectors. Mark’s work is consistently invaluable to sales and leadership teams, CEOs of Fortune 500 companies, and prime ministers of G7 powers. His highly acclaimed TEDx talk has reached millions of people, and he has presented to many of the biggest, coolest, and most innovative organizations in the world, including Shopify, Dell, Viacom, RBC, Fidelity, Amex, Unilever, Daimler, Microsoft, Toyota, VW, Samsung, KPMG, GSK, Walmart, Nestle, and even Real Madrid.

On the fifth episode of I Don't Deserve a Podcast me and my guest Wilson Lin (Art Battle, TEDX Toronto, Ryerson Transmedia Zone) chat about the world of live events, how to adapt when things go wrong and jumping into a new industry with no experience.Produced by Instant Cult Classic Mixed and Mastered by Niki Thay @dinkynikFind out more at https://i-dont-deserve-a-podcast.pinecast.co

This week's guest is stand up comic and writer, Hoodo Hersi. Passionate, brilliant, and hilarious, Hoodo is already making her name as a trailblazing newcomer in the comedy world. We talk about who she is, how she got here, and how comedians affect our current social discourse. "No one's writing rules for someone who looks like me." - Hoodo Hersi Hoodo Hersi LOVES comedy. She loves how she can wield it to present her audience with a tremendously fun yet enlightening experience. Hoodo shares how growing up, she and her brother enjoyed watching the Chappelle's Show, and it was at that moment when she realized and acknowledged that comedy is a career. As a creative individual with a penchant for humour, Hoodo Hersi was naturally drawn to this pursuing this path herself. Despite being the rising star in the industry, Hoodo had her fair share of struggles. First and foremost, she's of African descent, a Muslim, AND most noticeably a woman. She didn't have any role model in the field that looked like her, so how exactly was she going to make it on her own? Hoodo says it was her naiveté that ultimately helped her overcome personal and external obstacles. She first tried her hand in stand up comedy when she was fresh out of high school. Hoodo had booked the open mic at Yuk Yuks in Ottawa, which pretty much was her “Las Vegas” moment. No one knew her there, she thought to try this gig and if it didn't work out then she could just as easily walk away. But she obviously made enough people laugh because she's been getting all sorts of amazing opportunities. Hoodo had gone on to perform in events all over Canada and the US, hosted the TEDxToronto 2018, and even got featured in TVO's documentary, "Stand Up Toronto." "I want people to laugh, but I also want people to really think. I care about getting laughs, but I also want to challenge people's ideas -- in a good way." - Hoodo Hersi Hoodo shares how the climate in comedy has started changing. Where there used to be some tension upon seeing her on stage, she's now being met with some excitement and careful anticipation. She takes on a very straightforward approach when writing her set, "these are the things I want to talk about and I'm not shying away from it." It's this mindset and her authenticity to her craft that allows her to help shift the conversation to more pressing issues such as racism and sexism. Hoodo brings in a refreshing standpoint on how resilient African women are and why we shouldn't let other people's expectations hold us back from speaking our truth and sharing our humour in this complicated yet incredible world. What You Will Learn: Who is Hoodo Hersi How she stumbled upon the colorful world of comedy What led her to pursue a career in comedy Who are the people who inspire her the most How does her heritage affect the content she creates What piece of advice would she give others and herself Her greatest dream, failure, and fear How Hoodo finishes this sentence, "I am..." Follow NDINI on: Website: http://www.ndini.com/ Facebook: https://www.facebook.com/NDINImedia/ Twitter: @NDINImedia Instagram: @ndinimedia Follow The NDINI Podcast on iTunes and Stitcher and SoundCloud  

A decorated former police detective and Hostage Negotiator with more than 31 years of law enforcement experience, Paul has amassed considerable specialized expertise in hostage and crisis negotiations, international peacekeeping, homicide, and sexual assault/child abuse investigations. He has received several noteworthy awards, including recognition by the United Nation’s International Peacekeeping Branch. In 2005, he successfully negotiated the peaceful arrest of a suspected terrorist who had made threats aboard an Air France 747. Today, Paul is an admired international instructor, major news consultant, lecturer and motivational speaker. He was a featured TEDx Toronto keynote speaker in 2015 and received a standing ovation for his talk on ‘Finding Humanity in Terrorism’. Buy Paul Nadeau's book here: https://www.amazon.ca/Hostage-Myself-... Subscribe to Paul's YouTube channel: https://www.youtube.com/user/jpaulnadeau --- Support this podcast: https://anchor.fm/georges-khalife/support

Mark was voted #1 in the world’s top 30 Body Language Professionals for both 2014 and 2015 by Global Gurus for his world class communication techniques, in which he trains leading business people, teams, presidents and CEOs of Fortune 500 companies and Prime Ministers of G8 powers. Mark is honoured to be a member of the TED community, with a highly viewed TEDx Toronto talk, and his YouTube Channel has over 1 million views. Visit Mark's company website at http://truthplane.com/ Check out his books at http://truthplane.com/home/books/ --- Support this podcast: https://anchor.fm/georges-khalife/support

Professional Scrum Trainer (PST) Dave Dame (@DDame) joined Ryan Ripley (@ryanripley) to discuss agile leadership, management, and how leaders impact the way teams interact and work. [featured-image single_newwindow=”false”]Professional Scrum Trainer (PST) Dave Dame presenting at TEDx Toronto[/featured-image] In this episode you’ll discover: What is Agile LeadershipHow leaders and managers impact how teams workClearing calendars to bring sanity back to your day Links from the show: Scrum.org – https://www.scrum.org/Dave’s TEDx Toronto Talk – https://youtu.be/hAnlkzKN8EQDave’s Website – https://medium.com/@DDameDave’s LinkedIN page – https://www.linkedin.com/in/daviddame/Take a Scrum.org Class with PST Ryan Ripley – https://www.scrum.org/ryan-ripley How to Support the Show: Thank you for your support. Here are some of the ways to contribute that were discussed during this episode: Share the show with friends, family, colleagues, and co-workers. Sharing helps get the word out about Agile for HumansRate us on iTunes and leave an honest reviewJoin the mailing list – Check out the form on the right side of the pageTake the survey – totally anonymous and helps us get a better idea of who is listening and what they are interested inLeadership Gift ProgramMake a donation via Patreon [callout]This pocket guide is the one book to read for everyone who wants to learn about Scrum. The book covers all roles, rules and the main principles underpinning Scrum, and is based on the Scrum Guide Edition 2013. A broader context to this fundamental description of Scrum is given by describing the past and the future of Scrum. The author, Gunther Verheyen, has created a concise, yet complete and passionate reference about Scrum. The book demonstrates his core view that Scrum is about a journey, a journey of discovery and fun. He designed the book to be a helpful guide on that journey. Click here to purchase on Amazon.[/callout] [reminder]Which topic resonated with you? Please leave your thoughts in the comment section below.[/reminder] Want to hear another podcast about the life of an agile coach? — Listen to my conversation with Zach Bonaker, Diane Zajac-Woodie, and Amitai Schlair on episode 39. We discuss growing an agile practice and how coaches help create the environments where agile ideas can flourish. The post AFH 105: Agile Leadership and Management with Dave Dame appeared first on Ryan Ripley.

Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got personalized marketing, fear of failure, sharp iron, and more. For all the links or to watch the video, check out the show notes at http://www.hacktheprocess.com/2018-10-16-process-hacker-news-personalized-marketing-fear-of-failure-sharp-iron-and-more/ Enjoy! Events If you’re looking for more information about integrative thinking, Jennifer Riel, co-author of Creating Great Choices, will be speaking at TEDxToronto on October 26. Changemakers: NYC speaker series will feature Steve Goldbach and other executives on October 19 discussing dynamic entrepreneurship and disruptive intrapreneurship. Community Brennan Dunn, co-founder of the RightMessage website personalization service, has just launched the Personalization Marketing Mastermind with RightMessage where folks can share ideas and learn about personalization marketing strategies. Media Fear of failure can hold us back from even trying. Listen as Byron Morrison inspires you to move forward in his latest vlog on The Freedom Mindset Show. In the latest episode of Kate Swoboda’s podcast, Kate announced she’s coming out with a new book: The Gift of Coaching! Tune in to the episode to discover what’s in store and how the book came about. Marisa Murgatroyd, referenced by Nicole Holland, talks about online courses and her career shift on In the Trenches Podcast with Tom Morkes. Writing Culture Amp’s list of 21 diversity and inclusion influencers just came out, and it includes Hack the Process guest Michelle Kim. Congratulations to Sasha Ariel Alston for being chosen as an honoree in Her Campus’s 22 most inspiring college women under 22! Engineering managers, be sure to check out Ron Lichty‘s thoughts about a programmer’s motivation in his recent interview for Plusplus. Recommended Resources Tickets for the upcoming Success Squared event in Australia with Gary Vaynerchuk are sold out, but folks willing to drop by Las Vegas can catch him at the National Achievers Congress Conference on November 26. Hack the Process guests who were influenced by Gary include Malek Banoun and Tara Hunt. Iron Sharpens Iron is a life-transforming men’s mastermind led by Aaron Walker, whose previous mastermind Engel Jones was a part of. Check out a video of Iron Sharpens Iron’s past events to see what goes on and find out if it might be right for you. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

Alex is joined by Talli Osborne, an inspirational speaker who has presented at TedX Toronto. Osborne was recently hit by an SUV while she was riding her mobility scooter. After police were called, she had a confrontation with aggressive officers who blamed her for the crash. As a result, she has filed a formal complaint with the Office of the Independent Police Review Director.  

Born with no arms and missing many of the bones in her legs, Talli Osborne, who stands just 3 feet, 5 inches tall, is inspiring thousands with her confidence and ability to embrace rather than hide behind her disability. But the real inspiration happens when she’s onstage, like at TEDXToronto, challenging people to embrace their differences. Listen to this inspiring interview with Skrhak and learn how to let your inner self sparkle.

In episode 3, the boys finally figure out how to turn around the microphone. Also, Keegan nerds out over the new remix to the theme song done by HARSHaf (https://soundcloud.com/harshafmusic). Oh and they discuss Steph Guthrie's talk at TEDx Toronto titled "The problem with 'Don't Feed the Trolls'" (https://www.youtube.com/watch?v=_KHEkR5yb9A)

Have you ever met someone and after talking to them for the first time, you quickly realize they know everyone. Well, that's what is known as a 'connector' in this day and age. It's someone who is curious, ambitious, personable and a go-getter. They have this way about them that draws people to them. They genuinely want to get to know others and seek out the best for people. According to author, Malcolm Gladwell, "Connectors are the people in a community who know large numbers of people and who are in the habit of making introductions. A connector is essentially the social equivalent of a computer network hub. They usually know people across an array of social, cultural, professional, and economic circles, and make a habit of introducing people who work or live in different circles. They are people who "link us up with the world...people with a special gift for bringing the world together" Gladwell characterizes these people as having networks of over 100 people. In this episode, Dan and I discuss his illustrious career thus far, his remarkable ability to take ideas and put them into action, how his curiosity led him to start TedXToronto and the process of switching from entrepreneurialism to full-time employee. There's amazing nuggets of truth, authenticity, and self-reflection in this episode - you won't want to miss it!

Tom Cunningham (too tall) and Peter Goral from TechBlocks interview Mark Bowden Mark is an expert in human behavior and body language, and is the creator of TRUTHPLANE®, a communication training company and unique methodology for anyone who has to communicate with impact to an audience. His communication techniques, in which he trains individuals and groups worldwide, have garnered him a reputation as one of the world’s foremost authorities on nonverbal communication. Mark gives highly entertaining and informative keynote speeches on persuasive and influential verbal and nonverbal language and communication structures that help you stand out, win trust and profit every time you speak. Mark’s publications include the bestselling body language book Winning Body Language; Winning Body Language for Sales Professionals; and Tame the Primitive Brain – 28 Ways in 28 Days to Manage the Most Impulsive Behaviors at Work. Voted #1 in the world’s top 30 Body Language Professionals for 2014 by GlobalGurus.org, Mark is also honored to be part of the TED community, having spoken on the main stage at TEDx Toronto. He is a regular contributor to media, and you can see him currently on CTV’s daily talk show, The Social as the resident Body Language expert.  http://truthplane.com/

At age six, Barbara Arrowsmith Young was diagnosed with a mental block and spent the next two decades struggling to read or write normally as if she were living in a 'dense fog,' which today would be identified as multiple learning disabilities — she read and wrote everything backwards, had trouble processing concepts in language, continuously got lost, and was physically uncoordinated. Barbara's drive and determination, led her on a journey of discovery and innovation to find solutions to her severe learning disorders. Today, she holds a Master's degree in school psychology, is the author of the international bestseller, “The Woman Who Changed Her Brain,” and founder of the Arrowsmith School and the Arrowsmith Program which helps people like herself with learning disabilities. Her program is now implemented in over 40 schools in Canada, Australia and the U.S. She has been featured on many news outlets and on TED Talks. On her journey, Barbara learned that not only does our brain shape us, but that we can shape our brains. Visit Barbara's website at www.arrowsmithschool.org and view her TEDxToronto 2012 Talk Like America Meditating on Facebook and Download our FREE Pause for Peace app. Visit our website at www.meditationmuseum.org and follow us on Twitter