Podcasts about women in digital

Welcome to the Power Lounge. In this episode, host Amy Vaughan speaks with Deesha Dyer, a seasoned social impact strategist, author, and leader whose career journey spans from community college to serving as White House Social Secretary under President Obama. Deesha discusses her experiences navigating unconventional paths to leadership, building authentic confidence, and transforming imposter syndrome into empowerment.Amy and Deesha explore the challenges of being a pioneer in traditional environments like the White House and share practical strategies for maintaining authenticity under pressure. They also delve into Deesha's book, "Undiplomatic," which offers guidance on elevating untapped talent and fostering genuine equity and inclusion within organizations.This conversation provides valuable insights for anyone striving to advance in their career, make a meaningful impact in their community, or seek authenticity in their professional life. Learn why true leadership comes from within, how to dismantle barriers to diverse leadership, and why your unique journey can be your greatest strength.Deesha Dyer is a social impact strategist and author of "Undiplomatic." Her path from community college to White House Social Secretary exemplifies the power of nontraditional leadership. As the founder of Hook & Fasten, Deesha helps organizations navigate the evolving landscape of leadership, social impact, and equity, focusing on empowering untapped talent.Chapters:00:00 - Introduction01:40 - Ongoing Leadership Journey04:54 - Oval Office Imposter Syndrome07:54 - Nervousness versus Confidence Confusion10:22 - Staying Grounded Through Experience14:01 - Authenticity in Tough Environments16:50 - "Fix Bias Before Hiring Diversity"21:45 - Champion Women in Hip Hop25:15 - Corporate-Community Partnerships for Essential Needs27:40 - Maslow's Hierarchy and Marketing Impact30:55 - Making Paths Easier for Others34:37 - Corporate Responsibility for Social Equity37:26 - Rediscovering Childhood Joys40:22 - Rethinking Success: Opportunity Over Intelligence45:05 - Believe in Yourself47:40 - Navigating Job Posting Uncertainty49:31 - "Striving vs. Being: A Crisis"52:42 - "Power Lounge Chat Highlights"53:03 - OutroQuotes:"Believe in your abilities and your talent, even if your path doesn't look like anyone else's. You are one of one, and your perspective is needed."- Deesha Dyer"Celebrate your wins and remember: courage comes after the action, not before. Sometimes being brave is just being afraid and doing it anyway."- Amy VaughanKey Takeaways:Nontraditional Paths Are PowerfulConfidence Lives Inside YouImposter Syndrome vs. Authentic ConfidenceBe the Example for OthersRethink Merit and OpportunityChallenge Harmful Systems, Not Just IndividualsCommunity and Connection are AnchorsDon't Wait for PermissionResilience Means Self-Care and Staying CuriousLegacy is Leaving It BetterCheck out Deesha Dye's book: https://a.co/d/hTd9wqIConnect with Deesha Dyer:LinkedIn: https://www.linkedin.com/in/deeshadyerInstagram: https://www.instagram.com/deedyer267/?hl=enWebsite: https://www.hookandfasten.com/Connect with the host Amy Vaughan:LinkedIn: http://linkedin.com/in/amypvaughanPodcast: https://www.togetherindigital.com/podcast/Learn more about Together Digital and consider joining the movementSupport the show

Women have made progress in business and leadership. But they still face many challenges — especially when running a dental practice. If you are a woman struggling in this space, you are not alone! To help you thrive in work and in life, Kirk Behrendt brings back Allison Lacoursiere, founder of Clear Coaching, to share the secrets that will double your skill set, confidence, and income. To learn how to transform your practice and achieve work-life balance with AI, listen to Episode 842 of The Best Practices Show!Learn More About Allison:Send Allison an email: allison@yourclearalignercoach.com Follow Allison on Instagram: https://www.instagram.com/yourclearalignercoachFollow Women in Digital Dentistry on Instagram: https://www.instagram.com/womenindigitaldentistryLearn more about Clear Coaching: https://www.yourclearalignercoach.comLearn more about Women in Digital Dentistry: https://www.womenindigitaldentistry.comMore Helpful Links for a Better Practice & a Better Life:Subscribe to The Best Practices Show: https://the-best-practices-show.captivate.fm/listenJoin The Best Practices Association: https://www.actdental.com/bpaJoin ACT's To The Top Study Club: https://www.actdental.com/tttSee the ACT Dental/BPA Live Event Schedule: https://www.actdental.com/eventGet The Best Practices Magazine for free: https://www.actdental.com/magazinePlease leave us a review on the podcast: https://podcasts.apple.com/us/podcast/the-best-practices-show-with-kirk-behrendt/id1223838218Episode Resources:Watch the video version of Episode 842: https://www.youtube.com/@actdental/videosRead 10x is Easier Than 2x by Dan Sullivan: https://10xeasierbook.comTry NotebookLM: https://notebooklm.googleTry Pearl AI: https://www.hellopearl.comLearn more about EOS: https://www.eosworldwide.comMain Takeaways:Dentistry is not men against women. It's about moving forward together.Figure out what is truly important to you and prioritize those things.Learn about AI and how to use it ASAP. It is the way of the future.Utilizing digital tools will free up time for the things that matter.Don't just do more. Do...

Send us a textToday's episode features Kavi Kardos, a seasoned SEO evangelist with a decade of experience across industries like entertainment, cybersecurity, and education. Currently the Director of Organic Growth at Client Boost, Kavi brings a wealth of knowledge from her days at Moz and as a speaker at major SEO events. Here's what we dive into:Kavi's Background: Learn about her journey from a content-focused role to becoming a leading voice in SEO.SEO in Corporate America: Kavi discusses the challenges SEO professionals face in getting buy-in from corporate leaders who may not see the immediate value compared to other digital marketing efforts.Effective Strategies: Insights into making a compelling case for SEO within your organization, addressing common misconceptions and resistance from upper management.Evolution of SEO: Reflecting on the changes in the SEO landscape from basic link farms to sophisticated, brand-centric strategies that align with modern search algorithms.Collaborative Efforts: How SEO can synergize with other departments like sales and customer service to enhance overall marketing efforts and respond to customer needs more dynamically.Join us as we uncover the nuances of integrating SEO into the fabric of corporate strategies, ensuring it's not just seen as back-end support but as a crucial part of driving business growth and adapting to digital advancements. Whether you're an SEO professional trying to advocate for your role, or a business leader looking to understand the strategic value of SEO, this discussion offers vital perspectives and practical advice. Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us:Fire Us Marketing Instagram LinkedIn YouTube The Digital Revolution Podcast Instagram LinkedIn YouTube Eli Adams Personal LinkedIn TikTok

Send us a textIn this episode of the Digital Revolution Podcast, we delve deep into the complexities of search engine algorithms and SEO with the esteemed Kristine Schachinger. With over two decades of experience in digital strategy, website design, and technical SEO, Kristine brings a wealth of knowledge and firsthand experience to the table. Here's what you can expect from this conversation:Background and Career: Kristine shares her intriguing journey from her early days in New York, her educational experiences, and her serendipitous entry into the world of digital marketing and SEO.Technical SEO and Site Recovery: Dive into Kristine's specialized expertise in site health auditing and recovery planning, especially in response to Google's algorithm updates including the recent core and helpful content updates.Debunking SEO Myths: Kristine addresses common misconceptions about SEO practices, particularly around the misunderstood concepts of E-A-T (Expertise, Authority, Trustworthiness) and their actual impact on site rankings.Real-World SEO Strategies: Gain insights into practical, effective SEO strategies that cater to Google's ever-evolving algorithms, focusing on both technical proficiency and content quality.The Future of SEO: Kristine offers her predictions and insights into the future directions of SEO, emphasizing the growing role of machine learning in search engine algorithms.This episode is packed with actionable advice, foundational SEO knowledge, and forward-thinking strategies, making it a must-listen for both up-and-coming and seasoned SEO professionals. Join us to get a deeper understanding of what really influences search rankings and how to optimize your web presence effectively.Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us:Fire Us Marketing Instagram LinkedIn YouTube The Digital Revolution Podcast Instagram LinkedIn YouTube Eli Adams Personal LinkedIn TikTok

Send us a textJoin us for this insightful episode of The Digital Revolution Podcast, where we dive into the synergy between social media and SEO with the expertise of Ari Mason, a seasoned marketing consultant and fractional CMO. Discover actionable strategies to enhance your digital marketing efforts and establish a robust online presence.Episode Highlights:Ari Mason's Journey: From journalism at NBC to leading marketing strategies in the digital space, Ari shares her diverse experience and the pivotal moments in her career.Understanding SEO and Social Media: Learn how these two elements interact to boost your brand's online visibility and authority.The Role of Content: Explore the importance of a cohesive content strategy across different platforms and how it supports your SEO objectives.Common Pitfalls in Digital Marketing: Ari discusses typical mistakes businesses make in linking social media efforts with SEO and how to avoid them.Tools and Tips: Get recommendations on tools to monitor and enhance your social media campaigns and understand the long-term benefits of a well-rounded SEO strategy.Key Takeaways:Brand Advocacy: The significance of representing your brand effectively across all platforms.Strategic Content Creation: The necessity of frequent, valuable content tailored to various stages of the consumer journey.Integrating Social Media with SEO: How a strong social media presence can complement and enhance your SEO efforts by building trust and authority online.For anyone looking to refine their digital marketing skills or understand the intricate relationship between social media and SEO, this episode is packed with valuable insights and actionable advice. Whether you're a business owner, a budding marketer, or a seasoned professional, Ari's expertise will equip you with the tools to elevate your online strategy.Don't miss out on this comprehensive guide to mastering the art of digital marketing through the effective use of SEO and social media.Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us:Fire Us Marketing Instagram LinkedIn YouTube The Digital Revolution Podcast Instagram LinkedIn YouTube Eli Adams Personal LinkedIn TikTok

Send us a textSophia, oversees their organic search strategy, shares her journey from aspiring lawyer to leading SEO expert, highlighting the seamless transition between her passion for law and her current role in content marketing.Episode Highlights:- Sophia's Background: From her roots north of London to her shift from law to marketing during university, Sophia's story is one of resilience and adaptability. Her initial desire to be a lawyer was inspired by personal challenges, but she found her true calling in the creative and dynamic field of SEO for B2B marketing.B2B SEO Insights: Sophia discusses the unique challenges and strategies of SEO in the B2B sector, emphasizing the importance of understanding the lengthy buyer journey typical in B2B transactions.Content Strategy: Learn how Sophia and her team at Juro create targeted content that caters to various stages of the buyer journey, ensuring that every piece serves a strategic purpose in attracting and converting leads.Tactical SEO Advice: Sophia provides practical tips on generating B2B leads through SEO, the significance of trust signals on websites, and the integration of technical SEO enhancements to improve user and crawler experiences.The Role of Content: With a focus on creating high-quality, relevant content, Sophia explains how Juro leverages detailed articles to establish authority and meet the specific needs of their audience.Key Takeaways:Understanding Your Audience: The importance of aligning content with the needs and questions of prospects at different buying stages.SEO and Content Integration: How effective SEO supports and enhances the reach and impact of content, driving meaningful engagement and conversions.Practical SEO Strategies: Sophia shares actionable strategies for link building, keyword research, and leveraging sales team insights to inform content creation.Join us to gain a deeper understanding of how tailored SEO strategies can significantly enhance B2B marketing efforts, directly from an expert who bridges the gap between technical expertise and strategic implementation. Whether you're a startup or an established company, this episode offers valuable insights into making SEO a powerful tool for business growth.Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us:Fire Us Marketing Instagram LinkedIn YouTube The Digital Revolution Podcast Instagram LinkedIn YouTube Eli Adams Personal LinkedIn TikTok

Send us a textIn this episode of the Digital Revolution Podcast, host Eli Adams sits down with Lauren Irwin and Lucy Williams to explore the intersection of SEO and UX design. As experienced professionals from Abstract, a web design and development agency, Lauren and Lucy share their unique perspective on integrating SEO and UX to enhance digital experiences and conversion rates. This episode offers a deep dive into the practical application of SEO and UX principles, providing valuable insights for businesses aiming to improve their online presence.Key Topics Discussed:Integration of SEO and UX: Discover how combining SEO with user experience design can lead to more effective and engaging websites.Journey Mapping: Learn about the importance of understanding the user's journey from initial contact through navigation and conversion.Practical SEO and UX Strategies: Gain actionable strategies that blend SEO and UX to optimize site performance and user engagement.Major Takeaways:The Importance of User-Centric Design: Emphasizing the need for websites to cater not just to search engines but to real user experiences and expectations.Challenges and Solutions in SXO: Explore common challenges faced when merging SEO and UX, and the strategies to overcome them.Future Trends in Digital Marketing: Insights into how SEO and UX are evolving and what businesses need to focus on to stay competitive.Featured Experiences:Lauren Irwin's SEO Insights: Lauren discusses her approach to SEO, emphasizing the importance of integrating real user data and search intent into website design.Lucy Williams' UX Design Expertise: Lucy shares her experience in creating intuitive and engaging designs that complement SEO efforts, enhancing both user satisfaction and search engine visibility.This episode is a must-listen for anyone interested in enhancing their website's effectiveness through integrated SEO and UX strategies, providing both foundational knowledge and advanced tactics to improve your digital marketing efforts.Get In Touch with Lauren & LucyLauren's LinkedIn: https://www.linkedin.com/in/irwinlauren/Lucy's LinkedIn: https://www.linkedin.com/in/lucy-williams-87949b98/Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us:Fire Us Marketing Instagram LinkedIn YouTube The Digital Revolution Podcast Instagram LinkedIn YouTube Eli Adams Personal LinkedIn TikTok

Send us a Text Message.Welcome to a captivating episode of the Digital Revolution Podcast, where today's focus is on the dynamic world of public relations and its intersection with digital innovation. Host Eli Adams is thrilled to introduce Shante Micah, a seasoned PR strategist and founder of Good News. In this deep dive, Shante shares her extensive experience and insights, exploring how PR is evolving with new technologies like AI and how it integrates with digital marketing strategies.In this episode:•Shante discusses the growing importance of understanding and utilizing AI in public relations to enhance media relationships and streamline processes.•Insights into how PR and digital marketing are blending, offering businesses innovative ways to increase their visibility and credibility.•A look into Shante's professional journey, from early ambitions to leading a successful PR strategy firm, highlighting her pivot from traditional broadcasting to PR.Listeners will also gain:•Practical advice on how businesses can leverage PR for substantial visibility without the need for large agency budgets.•Tips on creating effective media pitches and understanding the needs of journalists to maximize media opportunities.•Strategies for utilizing PR to not just gain media placement but to genuinely engage and build lasting relationships with audiences.Connect with Shante Micah:•LinkedIn: https://www.linkedin.com/in/shantemicah/•Instagram: https://higoodnews.com/For those looking to deepen their PR knowledge, Shante's book “PR Power Play” provides a comprehensive guide to leveraging media effectively. This episode is a must-listen for anyone interested in the cutting-edge of PR and digital marketing. Tune in to enrich your understanding and apply these insights to your digital strategy!Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us: Instagram (Fire Us Marketing) LinkedIn (Fire Us Marketing) YouTube (Fire Us Marketing) TikTok (Eli's Personal TikTok)

Send us a Text Message.In this insightful episode of our podcast, we dive into the remarkable journey of Dilyara Breyer, a seasoned e-commerce and digital marketing leader with a rich background that spans over two decades. With an initial focus on transforming Zenni from a $40 million company into a $400 million powerhouse, Dilyara now leads the e-commerce and digital marketing efforts at the largest U.S. manufacturer of outdoor lifestyle products.Here are the key highlights you'll discover in this episode: • Professional Journey: Starting from her early years in the Soviet Union to her significant career milestones in the U.S., Dilyara shares how her diverse cultural and professional experiences shaped her leadership style and digital marketing strategies.• Balancing Act: A dedicated partner and mother of two children on the autism spectrum, Dilyara discusses the challenges and triumphs of balancing a high-profile career with family responsibilities, offering insights that resonate with working parents everywhere.• Leadership Insights: Dive into Dilyara's approach to leadership and innovation, particularly in establishing new departments and strategies within growing companies.• Future of E-commerce: Dilyara shares her thoughts on the current trends and future of e-commerce, emphasizing the importance of customer journey optimization and the potential impacts of AI on the industry.Whether you're an aspiring leader, a digital marketing professional, or someone passionate about e-commerce, this episode offers valuable perspectives on navigating career challenges and embracing technological advancements. Join us to gain actionable insights from Dilyara Breyer's extensive experience and innovative approaches to digital marketing and leadership.Connect with Dilyara:LinkedIn: https://www.linkedin.com/in/dilyara/Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us: Instagram (Fire Us Marketing) LinkedIn (Fire Us Marketing) YouTube (Fire Us Marketing) TikTok (Eli's Personal TikTok)

Send us a Text Message.On this episode of The Digital Revolution Podcast, we're exploring the world of career development and female leadership with career coach and podcast host Nicole Harrop.Nicole talks about how she went from overcoming personal challenges to becoming a well-known leader who empowers women in the workplace.Episode Highlights:Getting to Know Nicole: Nicole was born and raised in Utah. Growing up with three sisters and two brothers, Nicole's story is about perseverance and determination, from her childhood dream of working with dolphins to the struggles of high school.Career Path and Insights: Nicole's professional success proves that high school isn't the end of your career. From working in restaurants to being a top performer with Marriott Vacations, she shares the highs and lows of her career, including fast promotions and the downsides of layoffs.Empowering Women in Leadership: Nicole's enthusiasm for empowering women is on full display as she discusses her digital products and coaching techniques for helping women take their careers to the next level without feeling overwhelmed.Digital Products and Future Leaders Program: Nicole discusses her work developing digital content that promotes career development and her leadership development efforts through the Future Leaders program.Key Takeaways:Perseverance Through Setbacks: Nicole's story serves as a sobering reminder that mistakes made in the past don't mean you won't succeed in the future.Empowering Others: Nicole's coaching and digital products are designed to help people, especially women, reach their career goals.The Importance of Personal Branding: Nicole emphasizes the importance of personal branding and authenticity, particularly on LinkedIn.Whether you're on a journey of self-discovery or looking to motivate and lead, this episode is full of practical tips and inspiring stories highlighting the importance of perseverance and strategic career planning.Get in touch with Nicole:LinkedIn: https://www.linkedin.com/in/nichole-harrop/Website: https://www.hellogrowvio.com/Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us: Instagram (Fire Us Marketing) LinkedIn (Fire Us Marketing) YouTube (Fire Us Marketing) TikTok (Eli's Personal TikTok)

Le Women in Digital Summit, premier sommet wallon des femmes dans la créativité numérique. Cet événement a pour objectif d'inspirer, de sensibiliser et de mieux outiller les femmes évoluant dans le monde de la tech et des industries culturelles et créatives. Delphine Jenart de l'asbl Kikk, Marine Haverland coordinatrice du WID summit et Aurélie Couvreur CEO/Directrice Générale du MIC. Merci pour votre écoute Tendances Première, c'est également en direct tous les jours de la semaine de 10h à 11h30 sur www.rtbf.be/lapremiere Retrouvez tous les épisodes de Tendances Première sur notre plateforme Auvio.be : https://auvio.rtbf.be/emission/11090 Et si vous avez apprécié ce podcast, n'hésitez pas à nous donner des étoiles ou des commentaires, cela nous aide à le faire connaître plus largement.

Unleashing Creativity in Marketing with Makenzie JamiasIn this informative podcast, host Eli Adams talks to an experienced design director at Amazon e-commerce agency Evolved Commerce. Makenzie talks about her journey from a turbulent childhood shaped by a lack of creativity in her family to today's leading design and marketing agency for e-commerce companies.Key Insights from Makenzie Jamias- The Convergence of Design and Marketing:*Makenzie talks about how effective design isn't just about looking good on the face of it, but also about making strategic design choices that prioritize the customer, making sure the design is not only visually appealing but also effective in marketing.- Customer-Centric Design Philosophy: She stresses the importance of “customer journey design”, meaning that each piece of content should be designed to solve a customer's pain points and support a purchase decision.Professional Journey:- Makenzie discusses her early love of design during high school, and how a chance meeting with a graphic designer paved the way for her career. She also talks about her academic transition from graphic design to design management after some initial struggles in college, which she credits with broadening her skillset and preparing her for the multi-faceted opportunities of her career.- As she moves into her new role with Evolved Commerce Makenzie shares what it's like to be a design director at a marketing-centric agency and how she and her team optimize Amazon listings for improved consumer engagement and conversions.Personal Insights and Growth:- Makenzie talks about the struggles of moving around a lot as a kid and how those struggles shaped her resilience and creativity.- Makenzie's work at her agency isn't the only thing she's passionate about. She's also an instructor for Utah Valley University's content marketing program, teaching future marketers the ropes.Episode Highlights:- Understanding the Integration of Design in Marketing: How Design Influences Consumer Behaviors and Decision-Making- Career Challenges and Overcoming Adversity: Makenzie talks about her challenges and triumphs along the way, sharing experiences that many professionals can relate to.Whether you're a designer just starting out, or a marketer who's looking to learn more about design, or you're just curious about the ever-changing e-commerce landscape, this episode will provide you with valuable insights and inspiring stories as you explore how combining creativity with marketing can be a game-changer in the e-commerce world and beyond. Join Makenzie and Eli to hear all about it!Get in touch with Makenzie:LinkedIn: https://www.linkedin.com/in/makenziejamias/Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us: Instagram (Fire Us Marketing) LinkedIn (Fire Us Marketing) YouTube (Fire Us Marketing) TikTok (Eli's Personal TikTok)

Do you want to deepen your agency's impact in the industry? Wondering how to engage in mentorship at scale? To discover the planning and tools you'll need to have in place to launch and manage a successful niche membership that supports fledgling marketers, Brooke Sellas interviews Amy Vaughan.Guest: Amy VaughanReview our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Mastermind Behind The Stanley Cup Going Viral With Dell HudmanDell Hudman discusses advanced digital marketing strategies on the Digital Revolution Podcast with host Eli Adams. Dell Hudman is a digital marketing expert with over 20 years of experience in improving e-commerce & digital strategies across multiple industries. She talks about her journey from pioneering internet marketing to creating viral campaigns that connect with millions of people.Key Insights and StrategiesViral Campaigns and Social Commerce: Dell talks about her role in Stanley Tumblr's viral marketing campaign, which generated more than 2.3B views. She also explains why it's important to select the right digital channels and influencers for viral campaigns and social commerce.Digital Marketing Evolution: Having worked at Eddie Bauer and Zumiez's, Dell has a deep understanding of how digital marketing has changed and what strategies still work to engage today's customers. She's also a professor at U.W.Tactical Advice for Digital MarketersIntegrated Marketing: Discover how to sync your marketing campaigns across channels to create a unified and successful marketing campaign.E-commerce Optimization: Whether you're looking to improve targeted advertising, improve shopping ads, or integrate social commerce into your e-commerce platform, Dell has the actionable tips you need to make your shopping experience better.SEO and Local Marketing: Learn how to use SEO and local marketing to win and keep customers in today's ever-changing digital world.Episode HighlightsWhen it comes to digital marketing, Dell talks about the pros and cons, the importance of a well-thought-out marketing plan, and the need for consistency across marketing channels.She provides tips on how to take advantage of new technologies and platforms, such as artificial intelligence (AI) and search engine algorithms (SEO), to stay ahead of the competition in the digital world.We'll also talk about how to manage customer relationships and back-office operations during high-profile campaigns.This episode is an essential podcast for anyone who wants to learn more about the latest digital marketing trends and listen to one of the most experienced digital marketers in the industry. Whether you're an owner of a small business or a marketing exec, Dell's insights will help you navigate the digital marketing landscape with confidence.Get in contact with Dell Hudman:LinkedIn: https://www.linkedin.com/in/dellhudman/Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us: Instagram (Fire Us Marketing) LinkedIn (Fire Us Marketing) YouTube (Fire Us Marketing) TikTok (Eli's Personal TikTok)

In this engaging episode of the Digital Revolution Podcast, host Eli Adams welcomes Shea Drake, a seasoned marketing director with a rich background in SEO, digital PR, content strategy, and AI integration. Shea shares her journey from a passion for photography to becoming a leader in digital marketing, revealing how her early interests shaped her professional path.Shea discusses the significant impact of AI on marketing efficiencies, explaining how advanced prompting and AI tools have revolutionized her approach, saving immense time and enhancing creativity. Her experience spans various sectors, including e-commerce and professional services, providing her with a unique perspective on the digital landscape.Throughout the conversation, Shea offers in-depth insights into:- The evolution of e-commerce and the crucial role of SEO and digital PR in driving sales.- Strategic applications of AI in marketing, emphasizing how AI has transformed operational efficiencies.- Best practices for integrating traditional marketing skills with modern digital tools to achieve superior outcomes.The episode is rich with tactical advice for businesses looking to enhance their digital presence. Shea discusses several strategies, including:- The importance of content as the cornerstone of digital marketing.- How businesses can utilize AI to optimize processes and marketing strategies.- The role of storytelling and emotional engagement in connecting with audiences.Listeners will leave with a comprehensive understanding of the current trends in digital marketing, the potential of AI in shaping future strategies, and actionable tips for leveraging technology to drive business growth. This episode is a must-listen for anyone interested in the intersection of technology and marketing, offering valuable lessons from a veteran in the field.Get in contact with Shea:Linkedin: https://www.linkedin.com/in/rasheadrake/Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us: Instagram (Fire Us Marketing) LinkedIn (Fire Us Marketing) YouTube (Fire Us Marketing) TikTok (Eli's Personal TikTok)

In this captivating episode of the Digital Revolution Podcast, host Eli Adams engages in an insightful conversation with Christina Montoya, a copywriter and content marketing specialist with a heart for empowering women entrepreneurs in the health and wellness industry. Christina shares her journey from aspiring writer and singer to becoming a pivotal figure in digital marketing, emphasizing her passion for crafting authentic, conversion-driven copy.Throughout the episode, Christina dives into her approach to understanding audiences, the significance of email marketing, and the power of storytelling in copywriting. Her story is a testament to the transformative potential of following one's passion and the impact of mentorship in navigating the digital marketing landscape.Key highlights include:- Christina's personal and professional background, highlighting her evolution in the digital marketing realm.- The strategic importance of audience understanding and engagement in crafting effective copy.- Insights into the world of email marketing and its role in building client relationships.- Christina's transition to launch copywriting and her continuous quest for growth and learning in the marketing industry.For business owners, marketers, and aspiring entrepreneurs, this episode offers valuable lessons in pursuing passions, understanding market needs, and the importance of continuous learning in the ever-evolving digital landscape.Get in contact with Christina:Linkedin: https://www.linkedin.com/in/christina-m-montoya/Website: https://www.christinamarieagency.com/Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us: Instagram (Fire Us Marketing) LinkedIn (Fire Us Marketing) YouTube (Fire Us Marketing) TikTok (Eli's Personal TikTok)

Join us on the Digital Revolution Podcast as we dive into the world of social media and digital marketing with our guest, Deanna Dawson. With a rich background in developing and executing successful social media strategies, Deanna shares her insights on enhancing brand presence, boosting engagement, and crafting a positive online reputation.Highlights from the show:- Journey through the digital age: Deanna recounts her fascinating journey from an English Literature major to becoming a social media marketing expert. Learn how her love for storytelling and new experiences shaped her career, leading her from early days at CNET to significant roles at companies like Hewlett-Packard.- Evolution of digital marketing: Delve into the history of digital marketing, from the pre-search era of curated directories to the rise of influencer marketing. Deanna provides a firsthand account of the digital landscape's evolution and the pivotal moments that have defined the industry.- In-depth social media strategies: Gain valuable insights into Deanna's strategic approach to social media, emphasizing the importance of relationship marketing and customer engagement. Discover the nuances of different platforms and how to leverage them for brand success.- Future of digital engagement: Explore Deanna's predictions for the future of social media and digital marketing. From the potential of virtual reality to the importance of authentic customer experiences, learn what businesses need to focus on to stay relevant and successful.- Career insights and advice: Deanna shares advice for those starting in the digital marketing field, emphasizing authenticity, continuous learning, and the significance of adapting to the ever-changing digital environment.Whether you're a digital marketing veteran or just starting, this episode with Deanna Dawson offers a wealth of knowledge and practical tips to enhance your social media strategies and navigate the digital revolution with confidence.Get in touch with Deanna.LinkedIn: https://www.linkedin.com/in/deannadawsonMedium Article: https://medium.com/@deannaleedawson/how-to-fill-the-ever-growing-social-media-content-funnel-a93e707d6b79Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us: Instagram (Fire Us Marketing) LinkedIn (Fire Us Marketing) YouTube (Fire Us Marketing) TikTok (Eli's Personal TikTok)

Join us on this enlightening episode with April Young Monkarsh, a trailblazing CMO and Co-founder of a digital marketing agency based in Salt Lake City. With her roots deeply planted in storytelling and journalism, April has evolved into a marketing virtuoso, particularly on LinkedIn, where she empowers startups and seasoned business owners to refine their branding, enhance audience connections, and assert their thought leadership.Key Highlights:- Journey from Journalism to Digital Marketing Maven: Trace April's path from a dedicated photojournalist in East Tennessee to a digital marketing leader, navigating through the economic turbulence of 2009 and pioneering digital transformations in local newspapers.- Empowering Women in Business: Discover April's passion for advancing women's roles in the business and leadership sectors, leveraging her expertise to foster inclusive and supportive environments.- Insights on Motherhood and Career: April shares heartfelt advice for working mothers, emphasizing the importance of self-acknowledgment and the journey of growing alongside their children.- Strategies for Digital Presence: Gain actionable tips on how businesses, especially women-led initiatives, can enhance their digital footprint, with a particular focus on authentic branding and community building on LinkedIn.- Mastering Email Marketing: Unpack April's strategies for creating an impactful email marketing campaign that resonates with and retains your audience, ensuring your business's voice is heard amidst the digital noise.- Navigating Business Ownership: April narrates her transition from corporate life to entrepreneurship, highlighting the courage and determination required to embark on this journey, and the significance of building a supportive network.Tune in to hear April Young Monkarsh's inspiring narrative, filled with practical advice for aspiring entrepreneurs, particularly women, looking to make a mark in the digital marketing realm and beyond. Her story is a testament to the power of resilience, the importance of nurturing connections, and the endless potential that lies in believing in oneself and one's mission.Get in touch with AprilLinkedIn: https://www.linkedin.com/in/aprilkyoung/Website 1: https://www.marcoregroup.com/Website 2: https://gingerganics.com/Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us: Instagram (Fire Us Marketing) LinkedIn (Fire Us Marketing) YouTube (Fire Us Marketing) TikTok (Eli's Personal TikTok)

Discovering the Art of Communication and Strategy in Digital Media with Kristine WidtfeldtJoin us for a captivating episode of our podcast, where we delve into the world of communication, marketing, and the strategic finesse needed in the digital age with our guest, Kristine Widtfeldt. With over two decades of experience as a fractional CMO, Kristine brings a wealth of knowledge and a unique perspective on brand building, content strategy, and marketing innovation.Key Highlights:- The Foundation of Communication: Kristine emphasizes the universal importance of reading, writing, and speaking well. She shares her journey from studying English to navigating the realms of marketing, proving that communication skills are the bedrock of various career paths.- Strategic Patience in Digital Media: She advocates for a thoughtful approach to digital marketing, warning against the haste to publish content. Kristine discusses the "illusion of precision" that data can present and the need to balance analytics with genuine customer engagement.- Navigating Career Paths: Hear about Kristine's transition from agency life to corporate roles, and her insights on finding one's flow, go, and no states in professional settings. Her journey underscores the value of pursuing work that aligns with one's passions.- Marketing Missteps and Mastery: Kristine talks about common pitfalls in branding and messaging, including the risk of casting too wide a net. She stresses the significance of honing in on a specific audience and crafting a message that resonates distinctly with them.- Future-Focused Marketing Insights: Delve into the evolving landscape of digital marketing, where technology simplifies processes, and the human touch becomes more critical than ever. Kristine shares her thoughts on the role of AI in marketing and the importance of imbuing technology-driven strategies with personal flair.About Kristine Widtfeldt:Kristine's career spans various high-level roles, from CEO and CMO to VP and President, in diverse sectors like consumer goods, services, and education. Her eclectic background includes stints as a film critic, magazine editor, and executive coach. Kristine's approach is customer-centric, with a knack for understanding target markets and driving engagement.LinkedIn: https://www.linkedin.com/in/kristinewidtfeldt/Website: https://www.brioandzing.com/Tune in to this episode for an enriching dialogue with Kristine Widtfeldt, and gain insights into the nuanced world of digital marketing and communication. Discover how to navigate the digital landscape with strategic acumen, authentic messaging, and a passion for innovation.Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us: Instagram (Fire Us Marketing) LinkedIn (Fire Us Marketing) YouTube (Fire Us Marketing) TikTok (Eli's Personal TikTok)

Discover the Digital Advertising Revolution: An Exclusive with Jessica ChaseIn this captivating episode of our podcast, we're thrilled to introduce you to Jessica Chase, a trailblazer in the realm of programmatic advertising and the visionary behind the acclaimed programmatic agency, Get Above The Fold.com. With a rich background spanning 20 years across various facets of marketing and advertising, Jessica brings unparalleled insights into the evolution and future of digital marketing landscapes.Key Highlights:- In-Depth Exploration of Programmatic Advertising: Jessica demystifies the concept of programmatic advertising, shedding light on its impact on targeted advertising beyond conventional methods, covering aspects from TV and radio to display and video advertising.- Strategic Insights for Business Owners: Delve into a discussion on how businesses can adopt a holistic approach to their advertising efforts, leveraging both paid search and programmatic strategies to effectively reach and engage their target personas.- Personal Journey and Resilience: Be inspired by Jessica's personal journey, from early aspirations in healthcare to overcoming life-altering challenges, leading her to pivot towards journalism and eventually finding her calling in marketing.- Empowering Women in Tech: Recorded during Women's Appreciation Month, this episode also celebrates Jessica's dedication to mentoring and supporting women in the tech industry, highlighting her passion for creating a more inclusive and supportive digital marketing community.- The Future of Advertising in an AI-driven World: With the landscape of digital advertising rapidly evolving, Jessica offers her predictions on the future of programmatic advertising, the role of AI, and the implications of cookie depreciation for marketers and businesses alike.Join us as we navigate the complexities of digital advertising with Jessica Chase, uncovering actionable strategies for businesses looking to enhance their online presence and understand the nuances of programmatic advertising. Whether you're a seasoned marketer, a budding entrepreneur, or simply curious about the future of digital advertising, this episode is packed with valuable insights and inspiration for elevating your digital strategy.Don't miss out on this deep dive into the future of advertising with one of the industry's leading experts. Tune in now and be part of the conversation that's shaping the future of digital marketing.Get in Touch with Jessica:LinkedIn: https://www.linkedin.com/in/programmaticmarketing/Business Website: https://getabovethefold.com/Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us: Instagram (Fire Us Marketing) LinkedIn (Fire Us Marketing) YouTube (Fire Us Marketing) TikTok (Eli's Personal TikTok)

Brittney Trahan's podcast episode on "The Digital Revolution Podcast," hosted by Eli Adams, dives deep into the transformative power of email and SMS marketing. Brittney, co-founder of Strategy Maven Agency, shares her extensive 11-year journey in the marketing world, emphasizing how strategic email and SMS campaigns can significantly bolster community engagement, drive revenue, and enhance customer loyalty.The episode is structured around key insights and actionable strategies:- The Foundation of Email and SMS Marketing: Brittney outlines essential flows like welcome, post-purchase, and abandoned cart flows that businesses should implement to optimize their digital marketing efforts.- Tactical Advice for Businesses: The discussion includes practical tips for small business owners on integrating email and SMS into their marketing strategies, choosing the right service providers, and ensuring their marketing efforts yield tangible results.- The Future of Email and SMS Marketing: Brittney touches upon the evolving landscape of digital marketing, predicting the role of AI in automating and enhancing email strategies without losing the personal touch crucial for customer engagement.Listeners will find value in Brittney's emphasis on the importance of understanding your audience, the necessity of a cohesive marketing strategy across all digital channels, and the potential of AI and automation in refining marketing tactics. This episode is a must-listen for anyone looking to elevate their digital marketing game and achieve sustainable growth through effective email and SMS marketing strategies.Brittney's LinkedIn: https://www.linkedin.com/in/brittneytrahan/Brittney's Business Website: https://www.strategymavenagency.com/Don't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us: Instagram (Fire Us Marketing) LinkedIn (Fire Us Marketing) YouTube (Fire Us Marketing) TikTok (Eli's Personal TikTok)

In this episode of Talking HealthTech, host Peter Birch dives into the world of digital health innovation and recognition at the Telstra Health Brilliant Women in Digital Health Awards. He is joined by guests Sonika Tyagi, Arcot Sowmya, Frances Kay-Lambkin, and Kate Taylor, who share their experiences, insights, and challenges in the field. From the importance of collaboration and data analysis to the significance of purpose-driven work and the need for diversity in the tech industry, this episode highlights the incredible contributions made by women in digital health.Key Takeaways:

Today is a tip episode, no guest to interview, just little old me. My tips, my advice. These shorter, more succinct episodes are here to help with easy learning and quick wins and I promise they're 100% jargon and gobbledegook free. Today we're going to be talking about how much should SEO cost?   Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

In today's episode, we will be discussing the Importance of Women's Health and Well-Being in the Workplace and a very crucial, yet overlooked topic - menopause. Menopause tends to affect women at the peak of their careers. Its symptoms like hot flashes, brain fog, and migraines cause women to silently suffer this "workplace taboo"  causing many women to leave the workforce altogether. Our Women in Digital host Christine Stack, Head of HR for Capgemini CIS Americas, sits down with three women to share their personal experiences and offer support, information, and resources to other women: - Jill Angelo who is the CEO and Founder of Gennev, the nation's largest virtual menopause clinic and was named one of Inc.'s 2021 Top Female Founders - Jill Weber who leads Capgemini's Global Partnership Relationship with ServiceNow - Carla Heimbigner who is a Global Partner Leader at ServiceNow and 100% dedicated to Capgemini We hope that this discussion normalizes menopause in the workplace, encourages allies and employers to understand and support those with menopausal symptoms, and empowers women to take control of their health and well-being. The Women in Digital Podcast is led by the Women@Capgemini Employee Resource Group, whose mission is to cultivate and sustain a culture where women can thrive at Capgemini. We provide growth through leadership, excellence, action, and development by empowering women and men to work together to bridge the gender gap. The Women in Digital podcasts will be an informative, enlightening, entertaining and open forum to challenge the norm and embrace women. It will offer a chance to connect with our audience, build valuable connections, and challenge everyday thinking of topics that effect Women. The podcast host will interview both an internal and external stakeholders, asking a few thought-provoking questions to invoke a passionate discussion in each episode.

Joining Jordan Sollof on this episode is Sylvia Stevenson and Dr Lia Ali to discuss women in digital healthcare leadership and give a sneak preview of a session on the topic that will take place at this year's Digital Health Summer Schools in Birmingham. Stevenson, head of diversity, equity and inclusion development at Integrated Care 24, and Dr Ali, consultant psychiatrist at South London and Maudsley NHS Foundation Trust and clinical advisor in the transformation directorate of NHS England, explain some key challenges women face in attaining leadership positions in digital healthcare. The pair then share some examples of innovative approaches that women have brought to digital healthcare leadership, before talking about the importance of the Digital Health Networks in empowering women. Finally, the Summer Schools speakers describe the ways in which men can be allies and advocates for women in digital healthcare leadership, before giving one final plug to their session taking place on Friday 28 July, titled ‘Shaping the future: women in digital healthcare leadership'. The session will be chaired by Ayesha Rahim and will feature a panel that also includes Aasha Cowey and Stacey Hatton alongside Sylvia and Lia. It will take place in Lecture Theatre 1 at 3.15pm, running until 4pm.  

Capgemini Executive Recruiter Christine Stack sits down with one of Capgemini's most revered and respected clients, Subway! Deb Mitchko-McCall is the Director of Marketing Windows and Digital Content Technology at Subway. Throughout her 20+ year career, Deb has delivered value using technology, six sigma, and project management to firms and clients, and she is a certified project manager and trainer with a passion for professional development. Today she'll talk about growing your career and becoming a change agent.    The Women in Digital Podcast is led by the Women@Capgemini Employee Resource Group, whose mission is to cultivate and sustain a culture where women can thrive at Capgemini. We provide growth through leadership, excellence, action, and development by empowering women and men to work together to bridge the gender gap.   The Women in Digital podcasts will be an informative, enlightening, entertaining and open forum to challenge the norm and embrace women. It will offer a chance to connect with our audience, build valuable connections, and challenge everyday thinking of topics that effect Women. The podcast host will interview both an internal and external stakeholders, asking a few thought-provoking questions to invoke a passionate discussion in each episode.

Leaving your audience satisfied with every click So you have your beautiful new website. You've carefully written the copy and paid an arm and a leg for a fancy pants design, you've even done a little SEO, optimising your images, writing titles and metas and making an effort to speed up your site. But you've noticed something odd when you look at Google Analytics. Your time on site is low. People are only viewing one or two pages. And your conversions are lower than worm doing a limbo. ‘What went wrong?' you cry, gnashing your teeth. Well it could be your user experience. How people enjoy and consume the content on your site, and travel from point a to point b. Perhaps there are 15 steps before I can check out. Perhaps the font is so small it needs a microscope to read. Or the buttons have grey copy on a grey background. User experience is crucial not just for … the users, but also to please the Google beast, so lets dig into this topic today. Tune in to learn:  User experience: what it is, and how it differs from accessibility How to measure user satisfaction Why engagement is so important to SEO Which good engagement metrics to focus on The pros and cons of heat mapping tools Kevin's best heat mapping tool recommendations Which GA4 reports you should focus on How marketers should approach SEO content in 2023, compared to 2013 Kevin's number one tip to improve user experience Useful resources:  Hotjar Crazy Egg Clarity by Microsoft Speedy Website Review Checklist Head to episode notes Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course  

A complete history of algorithm updates (and why they matter) Google appears to be fiddling with things all the time, which can feel overwhelming for your average site owner. But the truth is most of the updates don't impact small business website owners, and Google is pretty open about the big changes that you really need to take action on. In this episode, I'll run through a complete history of the algorithm updates since 2011 and explain what they mean and how they help.   Tune in to learn:  What is an algorithm? Why are all the updates named crazy things? The biggest updates you need to know about Why Google changes things all the time Bonus: top tips on how to use pop-ups on your website.   Useful Resources:  Algorithm Change history  Algorithm updates   Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course

In the latest episode of Her & EU – MEP and President of the European Movement International Eva Maydell sits down with host Loredana Teodorescu to discuss everything in the digital and tech sphere, including artificial intelligence, and her crucial role in innovation. To stay up do date with all things Martens Centre subscribe, visit our website: https://www.martenscentre.eu/ And our social media: Facebook: https://www.facebook.com/martenscentre Twitter: https://twitter.com/MartensCentre Instagram: https://www.instagram.com/martenscentre/ Soundcloud: https://soundcloud.com/martenscentre Linkedin: https://www.linkedin.com/school/martenscentre/

I've started a new style of episode.    I've had an amazing run of interviewing other humans but often you don't hear that much from me.    My tips, my advice. So I thought I'd start sharing that with you.    After a long 5 years, shorter more succinct episodes for easy learning and quick wins, 100% jargon and gobbledegook free.    Today I'll be answering the question that comes up a lot from my course students: Should I target zero-volume keywords?   Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

Taking your brand global While many of us start small and want simply to be found locally, over time our desire to be found on the global stage increases. And even if we're not directly targeting other countries, of course it's likely that a fair share of your website visitors come from different countries and speak different languages, so it might be time to consider making your site more international. But if you're looking to create an international website, what do you need to consider?   In this episode we'll focus on the three big tasks: 1. International-friendly URLS - or country targeting 2. Language tags - language targeting 3. Ranking in the different countries. As well as discussing a bundle of other tips and tactics. So, if you're ready to take your brand global, this is the episode for you. Tune in to learn: How to choose an internationally-friendly brand name Which is best moving from local to global: Top level domains, sub domains or subdirectories How to avoid duplicate content issues across multiple sites Best practices for language targeting.  What to consider across different cultures when writing content Best ways to handle keyword research and backlinks for international variations of your site Top tips for using Google Analytics and Google search console How important it is to host your international sites on a local hosting site Useful Resources: The Guide to International SEO - Just getting acquainted with international SEO? Start here. The International SEO Checklist - Aleyda Solis walks you through everything you need to know to get started with international SEO. International SEO – Google Technical Support Head to episode notes Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course Sign up for the Recipe for SEO Success Course

Taking on AI as an asset, not a threat Everyone is talking about ChatGPT. My LinkedIn is stuffed with experts providing tips and examples of how to use this amazing tool. (Everyone is an instant expert on LinkedIn). To some it's the best thing since sliced bread. To others, it's the end of the content marketing world as we know it. I mean, haven't these people watched The Terminator movies, don't they know how it all ends?   So today I'm going to give you my low down. ​​What is ChatGPT? What can it do? Why all the fuss? I'll take you through the challenges, the positives, what's coming, and also a bit of a reframe for those who are struggling or feeling scared about this new tool   It's time to embrace the robots people. Let's get stuck in.   Tune in to learn:  What ChatGPT is Why everyone is talking about ChatGPT Why your job isn't being taken by robots How to use AI tools as an asset The limitations in using ChatGPT What's coming down the line   Useful resources:  ChatGPT  WordTune Grammarly  Originality.AI WebChatGPT Chrome browser tool Frase   Head to episode notes   Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course  

Lee-Ann is back with another podcast. This time, featuring two lovely ladies from LinkUnite, an exclusive invite-only women's retreat and digital marketing forum that sounds like the perfect combination of a girls' night of breaking the glass ceiling. “Dedicated to lifting up female founders in the digital industry.”Founder and CEO, Amanda Farris and President and COO Sara Malo will be joining Lee-Ann to talk about empowering women in the digital marketing industry. Amanda has worked in tech, real estate, finance, architecture, and design industries and is now sharing her skills in marketing and global communications with the wider world. Sara has been in the marketing industry for 22 years, a topic she regularly talks about in her blog as well as on respected podcasts. With such a women-centred podcast, we're asking, how can women excel in the affiliate marketing industry? Are there any ways that women can help each other excel in the affiliate industry? And why would more women in affiliate marketing be beneficial to the industry as a whole?What can women do to help each other in the affiliate marketing industry?Well, if we're to take LinkUnite as an example, that concept came about with a simple question between two women, Amanda and Sara: are there any events that cater to women in affiliate marketing?Amanda said of her career history, and contribution to women in the industry, “I have basically just meandered my way into really driving home the female initiatives in our industry and uplifting the women in the digital marketing space.”And that starts with simply having the courage to speak up and team up. LinkUnite started as a partnership, and so can a lot of other endeavours. We definitely have a side effect of women in the workplace trying to prove themselves coming to the conclusion that they have to do it alone. Not true. And this podcast gets into the need for partnerships across the genders. Sara says: “Our events that we have that right now, like our event in December, it's women only, but our biggest partners are actually, uh, men.”Amanda adds: “The one-day events that we want to do next year, we want those to be co-ed. We want there to be collaboration, you know, any way that they want to participate and be involved.”Partnerships and teamwork are definitely the key to driving inclusivity, and women aren't the only ones that can support each other – but events like LinkUnite certainly go a long way to promoting the comradery in the industry. How can women excel in the affiliate marketing industry?If we were to take gender stereotypes and run with them, women have a lot of strength in the affiliate marketing management industry. It takes almost a parent's touch. You have to have the assertiveness of the nuclear family father to ask for what you want, but the mother's ability to nurture a relationship and compromise where you need to. This is clear in Amanda, who tells aspiring affiliate managers: “You don't have to have the education, all the certifications or anything to really hop in. You just have to have creativity and a hard work ethic and you can really get anywhere you want to go. And I think that the story sharing aspect is shared experiences is the quickest way for people to learn, grow, and evolve.” How can more women in affiliate marketing management help the industry as a whole?In asking about the industry as a whole, Lee-Ann said: “I deal with affiliate account managers in our training course that are burnt out, they don't know how to progress, they don't know where their careers are going, they feel like they've landed a job that is constantly asking more and more of them, but they have new ideas to.”And Amanda had a great insight, saying: “We want to bring in that next generation, that next group of people, and set them up fo

Scaling up from being an SEO freelance consultant Okay so perhaps you're an SEO freelancer.Working job to job, helping clients on a small scale.But you have big dreams.You'd love to run your very own SEO agency.But the thought of setting it up and managing all the ins and outs leaves you cold. The risk is huge and let's be honest, SEO agencies often don't have the best reputation out there! So how do you overcome all this and make your agency honest, legitimate and profitable? Today we're going to answer all this and more.   Tune in to learn: How running an SEO agency differs from being a freelance SEO consultant Darren's tips for starting your own SEO agency Common mistakes to avoid Why so many agencies get a bad wrap, and how to improve your reputation  Big changes in SEO - what has happened in the past, and what's coming up in the future Darren's top DIY SEO tip   Head to episode notes  Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course Sign up for the Recipe for SEO Success Course

How to Yoastify your shop If you're even vaguely into SEO and haven't heard of Yoast, then I'm guessing you have been living under a rock.   But for those that don't know, Yoast SEO is a WordPress plugin that helps your site perform better in search engines like Google.    It also gives you the tools to bring your content to the highest standards of SEO and overall readability.    It's my favourite SEO tool which I use on all my sites and recommend in my course The Recipe for SEO success.    And yes I've tried all the other tools, but I find that Yoast works best with other plugins and its SEO copywriting features are just awesome.   But one big fat bummer was always that I couldn't recommend Yoast to my Shopify students, who now make up nearly 50% of my course takers.   They had to struggle on, using dodgy apps or hand coding.   But all that has changed.    Yoast has just launched a Shopify version of their famous WordPress plugin and today I'm delighted to be chatting to Marieke van de Rakt all about its features, upcoming developments and how to get the best out of the app.   Tune in to learn: What Yoast is Why Yoast launched an SEO app for Shopify Core features of the Yoast SEO app How it helps deal with duplicate content How to start off with Yoast SEO What kind of support is available Marieke's top SEO tip Useful resources: Yoast SEO for Shopify Yoast SEO for WordPress Head to episode notes Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course Sign up for the Recipe for SEO Success Course

On today's show, we're tackling issues women face in online spaces — from privacy to misogyny to censorship of women who use their voices to speak out, and more. We're taking on the tech platforms and we're talking about how women are fighting back. To help us unpack these crucial topics, we're joined by two special guests:Danielle Citron: Professor Citron is the Jefferson Scholars Foundation Schenk distinguished professor in law at the University of Virginia law school, where she writes and teaches about privacy, free expression, and civil rights. She is also the author of the recently released book The Fight for Privacy: Protecting Dignity, Identity, and Love in the Digital Age.Jackie Rotman: Jackie Rotman is the founder and CEO of the Center for Intimacy Justice (CIJ), a nonprofit organization focused on creating equity in people's intimate lives. The CIJ is currently working to change policies, attack platforms to allow health ads to be more gender equitable, and allow more ads directed at women and people with vulvas.Check out this episode's landing page at MsMagazine.com for a full transcript, links to articles referenced in this episode, further reading and ways to take action.Tips, suggestions, pitches? Get in touch with us at ontheissues@msmagazine.com. Support the show

How organising your content can keep customers coming back Have you heard about content clusters? They're all about strategic internal linking. Creating little groups of content around a key topic. You create a pillar page and link to and from it, offering multiple internal links to keep readers entertained, educated and on your site. Benefits include more organised content, less overlap and more authority on a given topic and increased content production speed. Sounds good right? But where do you start? And if your existing content is currently the blog equivalent of a hoarders boudoir, how do you organise your content into clusters? Today we'll answer these questions and many more. Tune in to learn:  What content clusters are What the benefits of using content clusters are How to choose your cluster topics Must-haves for your content clusters Common mistakes to avoid How to measure the effectiveness of content clusters, and where you can gather these metrics How Google's recent content update impacts content clusters What to do if you already have a blog packed with content Marion's top content cluster tip Useful resources:  Answer the Public Clever Copy Chats Head to episode notes Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course Sign up for the Recipe for SEO Success Course

What Google's latest update really means  Recently Google announced its Helpful Content update. And as per usual, the interwebs got their knickers in a twist. SEO agencies sending emails to copywriters telling them to stop using keywords. Business brands frantically worrying that they were going to get a penalty after stuffing their sites with useless space-filling guff in their blogs.But I tend not to freak out about these things.I like to wait and see. And today we'll be chatting through what Google really wants to see when it talks about Helpful Content.The dos.The do nots.And the do not panics. Tune in to learn:  Google Helpful Content update:  What the purpose of the update is What has changed What hasn't changed 3 things you SHOULDN'T be doing How sites are being impacted by the update What mistakes SEO agencies are making with content James's top content creation tips Useful resources:  Google's guidelines Embryo's word count study   Frase SourceBottle   Head to episode notes   Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

Finding the right keywords to rise above the competition By now you've gobbled up a lot of SEO advice. But is it really all doable?    In my reality SEO episodes, I talk to real humans and get the truth about how they use SEO and digital marketing to improve their businesses.   Today I'll be talking to a former student of the Recipe For SEO Success Course, and eCommerce extraordinaire, Estelle Oliveri.    We'll chat about how Estelle got her start in SEO, the digital marketing highs and lows, and the challenges she's faced along the way.

Expanding your audience reach with the right voice Influencer marketing. Even the mention of it gives me the heebeejeebees.Visions of hot 20-somethings lying in a cossie on a rock in Ibiza spring to mind.  Your product lying next to them on said rock. And oh the horror stories. Small business owners giving away oodles of product, and splashing the cash only to be ghosted.So how do you choose a trustworthy influencer? And how do you see genuine return on your investment? Today we'll talk about the positives and the pitfalls of this relatively new form of advertising, and whether it really has legs for your business.r

Coding sits at the heart of the Digital technology sector and efforts are being made to provide women with the knowledge and support to build rewarding careers in the field. For women who can code opportunities await. - कोडिङबारे महिलाहरूलाई शिक्षा दिने र यस क्षेत्रमा राम्रो करिअर बनाउन सहयोगहरू उपलब्ध गराउने प्रयास भइरहेको छ।

The Victorian Government has partnered with a social enterprise to get more women working in digital technology jobs.

Honouring women in digital health and challenging gender equity issues within the space. Emma Hossack is CEO of the Medical Software Industry Association. She is also the recipient of the 2021 Brilliant Women In Digital Health Award. Michael Walsh is a partner at the Powerhouse and Chair of the Digital Health CRC. Professor Dorota Gertig is the medical director of Population Health Solutions and The National Cancer Screening Register for Telstra Health and is also a recipient of the 2021 Brilliant Women In Digital Health Award.  Dr Louise Schaper is the CEO of the Australasian Institute of Digital Health. Telstra Health provides technology solutions that connect healthcare providers with patients and each other and help improve the quality, efficiency and security of health services in Australia. In this episode, you will hear it all as it celebrates some of the great work that many women are doing in the digital health space. It also highlights so much work that still needs to be done to bridge the gap. This conversation will centre on the first survey, which was launched by Telstra Health, the Australasian Institute of Digital Health and the Digital Health CRC in collaboration with the CSIRO Australian e-Health Research Centre. Tune into this episode for a breakdown of the issues surrounding gender equity in digital health along with what some men and women in the space believe to be the best options to encourage change.  Check out the episode and full show notes here. To see the latest information, news, events and jobs on offer at Telstra Health, visit their Talking HealthTech Directory here.  Loving the show?  Leave us a review, and share it with some friends, become a THT+ Member for early release, ad-free and bonus episodes of the podcast, access to our online community forum, and free tickets to our quarterly summits.  For more information visit here.

In this special episode, in celebration of International Women's Day, our CEO, Townsend Feehan, speaks to Antonia Faulkner, Head of Marketing Analytics, Europe & APAC at Samsung Ads, and Philippa Snare, SVP EMEA at the Trade Desk about their experiences as leading women in digital advertising.They dive into their own careers, talk about what it's like to be a woman in digital advertising, and discuss some of the biggest challenges and opportunities for women in our industry today.

Today is International Women's Day, and we're taking this opportunity to speak with three amazing women working in civic tech. We hear from Kyreena Hay, a Developer and Service Designer who has worked in the public sector as well as for various NGOs; Michelle Cabanela — Principle Product Manager at Service NSW, and Cassitie Galliott, Code for Australia's Head of Delivery and People.Read more on this episode's accompanying blog: https://bit.ly/3pO3CI7 Credits and thank yous:The show is hosted by Esther Semo and Sean Hua. Podcast artwork designed by Nigel Moyes with illustrations by Indah Ibrahim. Music by Daniel Semo. This episode is brought to you by Code for AustraliaCode for Australia are a for-purpose organisation working in collaboration with public sector teams and the tech community to help create a world class digital government

In 2018, ISG Partner Lois Coatney launched the ISG Women in Digital program, now run by Kimberly Tobias. Her vision was to create a group dedicated to connecting, educating, empowering and recognizing women as they navigate the changing world of business and the IT industry and make the most of their futures. In this episode of the ISG Digital Dish, Lois, Kimberly and Jeanne Cuff are joined by Lisa Graver, who recently launched LTI's global Women in Tech program. With Missy Lawrence-Johnston facilitating the discussion, they chat about the ins and outs of setting up such a group. What issues need considering before starting out? What are the benefits for the women involved – and for the enterprise? How can men be involved? These are just some of the questions they cover in their conversation.

For our episode 36 on the AskDproS Business Show, we present Natalia Nicholson with over 20 years experience as an entrepreneur. Started a cleaning business with just £600 and turned that company into a 6 figure business but later sold the business. She founded a few other businesses that failed but that failure propelled her to the right path and discovered digital marketing to help her community and under privileged women. Natalia is a firm believer of practice makes permanent. One of my best conversations yet, full of powerful nuggets and business strategies for new entrepreneurs and business owners. --- Send in a voice message: https://anchor.fm/askdpros-business-podcast/message

Susan Oh, Future of AI, Blockchain; Blockchain For Impact Global Summit @ UN HQ, Top 10 Frontier Women in DigitalSusan Oh is CMO for BeOmni by Beyond Imagination, the world's most advanced humanoid AI robots, brainchildof by XPrize cofounder Harry Kloor, and inventor Ray Kurzweil (former Chief Scientist, Google)  and the likes of Tony Robbins. Susan is the recipient of the Quantum Impact Award #DecadeOfWomen in partnership with the UN GA as one of Top Ten Frontier Women in Digital, and speaks around the world on the role of AI and blockchain in serving the UN's sustainable development goals.Susan Oh is advisor and global ambassador to NeoFlow Asset Management, Impulse4Women. She is also founder of Muckr AI (Abbreviation of Muck Record) AI, which uses machine learning to grade the trustworthiness of content based on source behavior.  Susan Oh a founding Board Member of Blockchain Commission For Sustainable Development which has support from the Office of Partnerships UN GA General Assembly. A former journalist since age 16 (CNBC, EIU, Newsweek), Susan Oh speaks around the world on digital financial inclusion, including at the UN GA, ITU, The Vatican's Pontifical Academy of Maths and Sciences, and WEF Davos.Susan Oh Interview Questions1. An introduction from you - background, overview, education... 2. Career highlights - what you did and what you are doing3. Your present company / companies, organisations / major projects and focus?- Founder of Muckr AI (Abbreviation of Muck Record) AI, which uses machine learning to grade the trustworthiness of content based on source behavior. 4. Can you tell us about BeOmni by Beyond Imagination, the world's most advanced humanoid AI robots?5. Can you tell us about your work as a founding Board Member of the Blockchain Commission For Sustainable Development which has support from the Office of Partnerships UN GA General Assembly? 6. You are  an advisor and global ambassador to NeoFlow Asset Management, Impulse4Women. Can you tell us about these organizations?7. Your work has been focused on financial inclusion models for value steps when using Al and blockchain - AI for automation, and blockchain in attempts for trustless systems for transaction. Can you elaborate on this?About Dinis Guarda profile and Channelshttps://www.openbusinesscouncil.orghttps://www.intelligenthq.comhttps://www.hedgethink.com/https://www.citiesabc.com/More interviews and inspirational videos on Dinis Guarda YouTube

When I was planning for this episode, I had a conversation with a friend that I could never forget. She was planning to resign from her company. So I inquired why she was planning to resign. To give you a little background, she was very well established in her career, spent roughly 20 years, and held an executive position at her current company. Her company had experienced massive growth. And there was a high chance that she could get promoted to a much higher position. It didn't make a ton of sense why she wanted to resign as she will have to build her credibility from scratch in the new company. I asked if she wasn't happy with the compensation. She responded with a resounding no. Then I thought maybe it was probably the role or responsibilities with which she might not be happy. But that wasn't the case either. Then I asked. Do you not like your current team or co-workers? She said that she loved her team. Huh? I was clueless as to why she would want to move out.After several more questions, she said my biggest problem is that I am never allowed to go to the board room for meetings even though I am an executive. So I thought, how come meetings could be such a big deal and a potential reason for dissatisfaction at the workplace. I was reflecting on why anyone would lose their life savings for a bunch of meetings. So I asked her why these meetings were so important to her. And what was the primary reason to leave the organization?She said, "to be able to perform my job effectively. I need to be in those meetings." She continued, "I am OK even if they don't let me speak there. Even just listening to them would help." So I asked if she ever tried to approach her superiors and shared her concerns. She said, "she tried numerous times, but the conversation didn't go anywhere." They always brushed her off by saying that you don't want to be in that room with those men. Personally, since I always worked in fairly inclusive workplaces, that didn't make a ton of sense to me. Sure, there would always be minor issues here and there. But I never thought that you would not be allowed into the board room just because you were a female. That got me thinking that although we might be in 2021, we are not over the issues from the 1960s. By not being inclusive and not selecting your teams based on merit, you are only hurting yourself. This story is a reminder that we all need to do our parts of spreading education about inclusiveness in the workplace and how that could impact digital transformation initiatives and growth.When I was planning for the 100th episode of our wildly popular podcast, I had many offers from high-profile celebrities that we could have hosted. But then, I would not be doing my part. So I decided to dedicate this episode to Six amazing women doing fantastic work to promote women in digital transformation. Each of these women has several initiatives to support and encourage women. So no one feels left behind.In this episode, we discussed the factors that are most important to build a digital team. We also discussed several stories where keeping the information in the board room and not including key users resulted in failed digital transformations. Finally, we discussed the importance of communication and why the leaders need to immerse themselves with users to truly understand their needs and not just being lip service and promoting the culture of open and honest communication without fear.For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.

Achia Nila, Founder & CEO of Women in Digital, joins the show to share her story on Women in Digital, an all-star team of female technologists dedicated to bringing more Bangladeshi women into the digital economy. In this chat, we get into Nila's earliest inspirations, proving herself and becoming a CTO before becoming an entrepreneur, the founding principles of Women in Digital, and how she has been able to train 10,000 women in 8 years. MoneyNeverSleeps is sponsored by PAT Fintech, the training partner that demystifies fintech and digital finance for financial services professionals. LINKS: Episode title inspired by ‘Freedom' by Beyonce featuring Kendrick Lamar Get in touch with Achia Nila and Women in Digital to learn about their programs Leave a review and subscribe on Podchaser| Apple Podcasts | Spotify| Google| Overcast Check out our MoneyNeverSleeps website for all of the shownotes and highlights in the written word. Subscribe to our newsletter on Substack Follow us on Twitter Podcast| Twitter Pete| Twitter Eoin Get in touch at info@moneyneversleeps.ie --- Support this podcast: https://anchor.fm/moneyneversleeps/support

Ever wonder what it means to be an authentic leader? On the latest episode of Women in Digital, Astrid Isaacs (VP, Digital and Consumer Technology for Subway) and Janet Pope (Director, CSR for Capgemini) share how prioritizing transparency, self awareness and empowerment has directly correlated to success for the teams they have managed. Tune in to learn more about how they actively practice keeping it real and how it has benefitted their careers. Brought to you by our Women LEAD Employee Resource Group

We’re changing the narrative on this episode. Hear from Eileen Sweeney, Executive Vice President and Director for Manufacturing, Automotive and Life Sciences (MALS) Capgemini North America and Carrie Francey, Vice President Global Alliances, ServiceNow and co-founder of Women in Cloud, leaders with a shared passion for empowerment and innovation. In this episode, ideas are shared on where we can unlock opportunities to encourage more women, of all ages, to pursue careers in digital and how they believe the tech industry will continue to evolve with changing times, flexible environments and fresh business models. Join us and learn about what we can do to challenge the norms and get a seat at the boardroom table. Brought to you by our Women LEAD Employee Resource Group

Vanita Applebum Vanita Thompson, the principal partner at The Thompson Rose Agency, has over 25 years experience in media, entertainment business management, marketing and event proproduction ​After attending Howard University, Vanita moved to the NYC metropolitan area and worked at a music production, management and music publishing company (MCA). While there she worked directly with international artists on Capital Records, RCA, Warner Brothers and Atlantic. She became first Director of Artist Development at a boutique NYC public relations firm. She moved from there to work for Jackson Communications, Inc. (JOMA/JCI) the company owned by the Jackson Family. That company managed artists on Jive, RCA, Mercury and Motown. Vanita began to specialize in artist liaison projects and worked for several NYC law firms dealing with sample and cover clearances, copyright and royalty issues, unions, guilds and performance rights. Vanita moved to St. Louis and began a royalty recovery business that has recovered over $150,000 for songwriters signed to EMI, Sony and Universal. She and her team have coordinated several national conferences for various organizations. Moving into the digital age, she is currently the Integrated Marketing Manager for Radio One St. Louis and with launching The Thompson Rose Agency now consults for small businesses by helping them craft and execute strategic marketing campaigns to strengthen their business. She also consults with various musical artists and industry professionals, coordinates conferences, runs large entertainment stages and sits on entertainment panels nationwide. Vanita has a Certificate in Audio Engineering with a focus on Live Sound. She belongs to ASCAP, NABFEME, WEEN and Women In Digital and participates actively in social fundraising.

This week we're talking pay rises! Shoutout to the fabulous Women In Digital ladies for sharing your wisdom with us on how to negotiate pay…it's always a bit of an awkward and stressful convo, no matter the stage of your career. Some of the key tips we discuss in this episode are… Knowing when is the right time to ask for a pay adjustment Making sure you're having ongoing conversations and check-ins with your manager Negotiating other ways of being recognised We hope this is helpful for anyone starting a new job or negotiating pay in the near future. We'd love to hear if you put any of these tips into practice and how it worked for you. You can connect with us on LinkedIn or Instagram @yourmarketingmates Special acknowledgements for this ep go to Women In Digital and Assisterhood.

Chaz, Group Account Executive at Verizon Media, talks to us about Women in digital. In this episode she talks to us about the active role women are playing with the digital environment. There is no reason why women can't upskill themselves and adopt a more curious mind. As a collective, women need to support each other to be successful in the digital space.

Chaz, Group Account Executive at Verizon Media, talks to us about Women in digital. In this episode she talks to us about the active role women are playing with the digital environment. There is no reason why women can't upskill themselves and adopt a more curious mind. As a collective, women need to support each other to be successful in the digital space. Webpage · Instagram Page

We proudly present you a series of conversations with Dr. Carol Hullin, Ph.D. in Digita lHealth, an international consultant on digital transformation and senior lecturer at Swinburne University of Technology (Melbourne, Victoria, Australia). A few weeks ago we interviewed her and knew her story of effort, resilience, and achievements. In this show, we talk about the role of women in digital transformation, opportunities, and threats. Talking with Carol is not a linear conversation. Her experiences in life, knowledge, and professional development bring a new vision to currents topics. Songs played during radio broadcast: I Just Know - The Struts Red Rain - Peter Gabriel Love Of My Life - Queen Safari Song - Greta Van Fleet Revolution - The Beatles passionfruitonair.com https://youtu.be/imO9PxdGmkA

In Folge 017 spricht Sven mit Sunjoy Mathieu & Daniela Ganz vom Netzwerk Women in Digital Health. Zudem ist Franziska Jagoda vom Übergabe Podcast als Special Guest mit an Board. Wir sprechen in dieser Folge über das Netzwerk ”Women in Digital Health" sowie ihre Themen und Aktivitäten. Dabei geht es im Besonderen darum, die Sichtbarkeit von Frauen im Bereich Digital Health zu stärken und eine Plattform zu schaffen, über die sich Frauen im Bereich Digital Health vernetzen können. Zudem haben wir darüber gesprochen, wie viele Unterschiede es immer noch zwischen Frauen und Männern in der Gesellschaft gibt und welches Handeln erforderlich sein könnte, um diese Unterschiede zu überwinden. Hier geht es zur Homepage des Netzwerkes Sunday Mathieu bei Twitter Sunday Mathieu bei Linkedin Daniela Ganz bei Twitter Daniela Ganz bei bei Linkedin Aisha Schnellmann bei LinkedIn Aisha Schnellmann bei Twitter Franziska Jagoda bei Twitter Hier geht es zum Übergabe Podcast  Übergabe Podcast bei Twitter

I had a great time interviewing Lori on this episode! I am deeply interested in how to create passive income through a variety of online funnels and she is a master at digital marketing, online and offline training and generating income through SEO and affiliates she has partnered with. Lori Ballen is the founder of Ballen Brands has spent years building successful businesses in a variety of fields. Her true passion is in lead generation, online marketing, product development, team-building, and teaching.Lori has created an annual six figure income through a variety of these techniques outside of her real estate business. Her story is compelling, entertaining and will get you to thinking about how create multiple streams of income in your world!.Just click here to connect with Lori Thanks for listening today and please subscribe and share! You can find this also on iTunes click here. The Michele Bee on Instagram Ready for some "riches in real estate niches" education? Click here for the latest webinar!Instagram workshops locally and globally now offered! FREEBIES for you! Click "Side Hustle Idea List" to compliment your real estate business! Are You Following My Alexa Flash Briefing? I hope you will "enable" the skill from the Alexa App on your phone or on Amazon's website. If you are thinking of starting a podcast or a flash briefing with your Amazon Alexa Echo Dot and want to explore a different platform get Buzzsprout for your Podcast.Check out my blog post: What Is A Flash Briefing Anyway? Michele Bee's Favorite Things:Sunglasses are my jam...I vlog in them all the time on Instagram and Facebook! Thinking it is time to get all trendy for spring and summer? Check out these new styles click here! Need some suggestions to help you organize your biz? Click link below! Resources For Your Business (planners, software, CRM, closing gifts and more!)Buzz By Our Social Media Channels and Say Hello! #SoooBoca on InstagramYouTube Home Buyers and Sellers click here This Podcast is brought to you by #SoooBoca Lifestyle & Media and The Bellisari Real Estate Group at RE/MAX Services (Boca Based | Global Mindset)DISCLOSURE: This podcast/page/video/social media contains affiliate or sponsored information. This allows me to earn a small commission if you make a purchase through my affiliate links.

Women can often face a different set of challenges to men in the digital business world.   Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest lineup, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you're thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you On this week's episode of Should I Start a Podcast we have an informative session recorded live at the We Are Podcast 2016 event, four top female digital entrepreneurs share their thoughts on the challenges and advantages of being a woman in digital. It's a discussion that's packed with personal insights, strategies and practical tips for achieving success as a digital entrepreneur. And it's not just for the ladies. The guys will also get some great insights into creating more cohesive and fulfilling relationships with their partners, female colleagues and clients.   The featured panel guests include: Holly Tattersall, founder of Women in Digital and CEO of Digital Talent Co Louisa Dahl, founder of Interactive Minds Kate Toon, award-winning SEO consultant and copywriter Emma Papas, co-founder of The Merrymaker Sisters Here's just some of what the panel covers: Thoughts on being a female in the digital business world Finding balance between family, life and entrepreneurship Action plans for entrepreneurial mums Balance as a cycle: Maybe you can't have it all (right now) The difference between a need and an inspiration Thoughts on quality of life and reducing stress The link between restoration and effectiveness Biggest moves for influence, impact and reach Getting your face out there Being your authentic self Connecting through groups of like-minded people Putting PR to work Guests top digital marketing tools of the moment   Links: Women in Digital Interactive Minds Kate Toon The Merrymaker Sisters Mark Manson Marcus Pearce The Happiness Project book We Are Podcast - website We Are Podcast - Facebook Group

Women can often face a different set of challenges to men in the digital business world.   Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest lineup, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about ... The post 139. Women in Digital – Success Strategies From Four Leading Female Entrepreneurs appeared first on We Are Podcast.

Women can often face a different set of challenges to men in the digital business world.   Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest lineup, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about ... Read More The post 139. Women in Digital – Success Strategies From Four Leading Female Entrepreneurs appeared first on Amplify Agency.

Women can often face a different set of challenges to men in the digital business world.   Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest lineup, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about ... Read More The post 139. Women in Digital – Success Strategies From Four Leading Female Entrepreneurs appeared first on Must Amplify.

Women can often face a different set of challenges to men in the digital business world.   Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest lineup, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about ... The post 139. Women in Digital – Success Strategies From Four Leading Female Entrepreneurs appeared first on We Are Podcast.

Val Geisler is a game-changer in the email marketing world. She is an email marketing conversion copywriter and strategist who brings massive value to her clients' businesses with her background in content development, digital strategy, and customer experience. With over a decade of experience working with 7-figure companies, non-profit organizations, and startups, Val has bridged the gap between customers and conversions that enabled her to work with renowned companies such as Beacon, AccessAlly, Women In Digital, and ConvertKit.   Val joins me today to share some of the most significant changes that has happened in her business and the turning point that made her realize she didn't want to work full-time. She explains why she focuses her efforts on business-to-consumer (B2C) companies as well as why she believes in value-based pricing. She also discusses why not everyone should specialize in email marketing, when to hire a specialist, and how her specialization affected how she prices her services and filters potential clients.   “I'm not saying everyone should specialize in email, because I don't think everyone should unless you care about it. But specializing has opened up so many opportunities for me that wouldn't otherwise exist.” - Val Geisler     This Week on the Get Paid Podcast:   Why Val “left” her business in 2016 to work full-time with a small company and why she eventually decided to quit her full-time job to continue building her business. The difference between horizontal and vertical specialization. Why Val added a vertical specialization element to her business to help clients with onboarding and retention. What customer churn is and what your goal as a business should be concerning your churn. The steps she took to build her brand and name in email onboarding in less than a year. Val's current rates, expenses, and the services she offers. Why she always starts with an ‘email marketing audit' when working with new clients and how she vets new clients. Why Val decided to host a paid email marketing workshop specifically for copywriters, how it led her to create the Email Marketing Masters incubator program and the benefits of each level of the program. How specializing her products and services gave her the confidence to charge higher prices and the ability to sell out a $5k program. Val's projected total revenue for 2019.   Resource Mentioned:   You Made it Weird Podcast with Pete Holmes Episode 29: Pivoting, Rebranding, and “Leaving” Your Business (GPP29) Philip Morgan User On Board Website Freckle Time Tracker The Future is {F}emailShirt by Logan Sandrock Shirts on Amazon Joanna Wiebe – The 10x Freelance Copywriter   Connect with Val Geisler:   Val Geisler Website Val Geisler on Twitter Val Geisler on Medium Free PDF! How to Build Your On Boarding Sequences     This episode is sponsored by… MemberVault   MemberVault is an online membership software and hosting tool dedicated to helping passionate and creative entrepreneurs disrupt the ways of relationship marketing - and make more money doing it. More than just an online course hosting platform, you get real insight into how people respond to your content, who your hottest leads are, and who would be the best fit for your higher-end products and services.   So stop wondering where to host your online products. Explode your sales and engagement and gain a better understanding of your ROI.   Get paid more - and more often! Start your 1-month FREE TRIAL of MemberVault today.   Visit clairepells.com/membervault to start your first month absolutely FREE.   Now it's time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.   Now, it's time to go get yourself paid.

Am 8. März ist Internationaler Frauentag. Wir nehmen das zum Anlass und haben mit Maren Martschenko, der 1. Vorsitzenden der Digital Media Women über Frauen in der Digitalwirtschaft gesprochen. Luft nach oben gibt es genug: Derzeit sind nur 17 Prozent der IT-Fachkräfte Frauen und die Frauenquote in Informatik-Studiengängen ist ähnlich überschaubar wie die der DAX 30-Vorstände. Woran das liegt, was sich ändern muss, um das Bewusstsein für mehr Diversity in (Digital)wirtschaft, Gesellschaft und Politik zu schärfen und welche Chancen und Herausforderungen neue Technologien für die Gleichberechtigung von Männern und Frauen mit sich bringen, darüber haben wir mit Maren Martschenko gesprochen. Viel Spaß beim Zuhören.

After taking a short hiatus Digital Dialogue is back! This week, Marie is here to share her experience at the Young Women in Digital Conference held at Google’s office in Cambridge, MA.

In dieser Episode lernen Sie Stephanie Shirley kennen, die 1962 ein Software-Unternehmen gründete – und bei der 297 von 300 angestellten Programmierern weiblich waren. Was passierte in den Jahren und Jahrzehnten danach, dass Computer plötzlich zur Männersache wurde und heute Frauen eine Minderheit in der IT und in der Digitalbranche sind? Wir sprechen außerdem mit Tijen Onaran darüber, wie sich mehr Frauen für Digitalberufe begeistern lassen und wie sich die Branche ändern kann, will, muss.

Plus d'argent grâce aux femmes

Ce 75ème épisode de DigiClub powered by Topnet, est consacré aux femmes. Dans la première partie, nous nous sommes intéressés au cas de la startup Med.tn. Emna Jallouli, CMO de Med.tn, est venue nous parler de l'évolution de ce projet qui après une année de travail sur le marché tunisien, a deja commencé son expansion à l'internationale. Nous avons par la suite invité Amel Saidane, experte en transformation digitale, qui organisé récemment l'évènement "Mediterranean Digital Women" à Tunis. Elle a parlé de la place des femmes dans le secteur IT et surtout le manque à gagner pour les entreprises quand la femme est absente du Top management. Plus d'informations dans ce podcast. Producteur : Walid Naffati Ingénieur son : Ghazi Neffati Production : StreamingHD Merci particulier à la B@Labs (www.biatlabs.com)

Amy began her passion for marketing while in school at Emerson College in Boston, MA. Originally a Journalism Major, she found that she enjoyed helping businesses grow, and switched over to Advertising and Public Relations. Following school she joined the series of hyper local news sites, Patch.com where she met and helped many small business owners with their online presence. While getting them running on Patch, she discovered their need for help with marketing, digital marketing in particular. She often found herself assisting with SEO, social media, and other ad buys. As the daughter of a small business owner, she knew how much work it took to run a company, and how little time there was remaining for all the extra pieces involved in a marketing campaign. After leaving Patch in early 2014 she decided to start Hub Digital, continuing to help small businesses figure out how to stand out. Amy loves reality TV, reading, and traveling. However, she spends a majority of her free time doting after her favorite animal, and company mascot, Hubble the French Bulldog. She and "Hubs" enjoy eating, going for long walks when the weather is nice, playing tug-of-war, napping, and of course just hanging around looking adorable.  See acast.com/privacy for privacy and opt-out information.

Holly Tattersall is the ambitious Founder and International Director of Women in Digital: a not-for-profit that inspires and supports women in their digital careers by providing mentoring, training, educational resources and career opportunities to its members. In two short years, Holly has grown the organisation from a local Brisbane meet-up to an international organisation with branches as far reaching as ... Read More The post 238. Rebroadcast: Women in Digital and How to Get Involved Now with Holly Tattersall appeared first on Must Amplify.

Holly Tattersall is the ambitious Founder and International Director of Women in Digital: a not-for-profit that inspires and supports women in their digital careers by providing mentoring, training, educational resources and career opportunities to its members. In two short years, Holly has grown the organisation from a local Brisbane meet-up to an international organisation with branches as far reaching as ... Read More The post 238. Rebroadcast: Women in Digital and How to Get Involved Now with Holly Tattersall appeared first on Amplify Agency.

Holly Tattersall is the ambitious Founder and International Director of Women in Digital: a not-for-profit that inspires and supports women in their digital careers by providing mentoring, training, educational resources and career opportunities to its members. In two short years, Holly has grown the organisation from a local Brisbane meet-up to an international organisation with branches as far reaching as Silicon ... Read More The post 238. Rebroadcast: Women in Digital and How to Get Involved Now with Holly Tattersall appeared first on Bond Appetit Personal Chef Services.

Unfortunately, fewer women are interested in participating in the digital sector, be it higher education, jobs or entrepreneurship. The recent study conducted by the European Union demonstrated that only 24 out of every 1000 female graduates study ICT related subjects - of which only six go on to work in the digital sector, therefore widening the gender gap in digital. The statistics in the USA and other countries are not that much different. But there are strategies to reverse this trend, and they range from not only having role models at the C-Suite level but role models in executive management and management. Role models that encourage women to pursue positions in digital. In this broadcast, we speak with a woman whose passion lies in the digital sector and is an example of determination and success. As the digital advertising and media landscapes changes, we explore how can women contribute and lead the way.

[Live] In today's episode, The Creative Hustler covers the Empowered Women in Digital event. [00:34] What's up Creative Hustlers! Live from the Empowered Women in Digital event! [00:40] Melissa is moderating the panel, and is very excited! [01:00] The event is happening on International Women's Day [01:23] On the panel tonight, Michelle Weinstein, the Pitch Queen [01:49] Also, Mariesa Freedman, the Executive Cat Herder. [02:28] Mia Davis, who hasn't been on the podcast, but she's been an influencer for awhile. [03:07] Mia transformed her business, and went through a major rebrand, and it was all public. [04:05] How Melissa feels about moderating this panel! [04:55] This is the year of public speaking. [05:29] Steven's speech to prepare to go on stage! [05:50] Let's chat with Kevin Koskella. [06:13] The room is packet with women and free drinks. [07:28] Kevin's new project - WorkHero. [08:40] WorkHero: If you've got tasks, we can handle anything. [09:06] Many people have struggles with menial tasks, when they shouldn't have to. [09:47] WorkHero helps people with Wordpress. Any issue you can think of. [10:07] WorkHero even offers graphic design, and it's unlimited with they'll do for you. [11:05] Check it out! UseWorkHero.com, and get a 5 Day Free Trial. [11:36] There's a form to fill out about your project, and they'll get back to you. [13:00] We're here with Todd Meisler from ZD Design. [13:11] Todd founded SEM San Diego, with some others to create SoCal Marketing Club. [13:44] What's new with ZD Design! They work as business coaches for small businesses and help them get everything looking good. [14:56] What Empowered in Digital means to Todd. [15:47] Everyone deserves recognition, women or men. [16:00] Where you can find Todd on the internet. [16:48] We're joined by Mia Davies, one of the panelists. [17:14] A little about Mia and her business. [18:03] What being empowered in digital means to Mia. [18:52] One interesting fact about Mia. She's now going by Mia Rene! [20:05] Back with Michelle Weinstein, who was previous on the podcast! [20:59] What empowered in digital means to Michelle! [22:02] Businesses and entrepreneurs are embracing the changes and transformation. [22:17] What Michelle is most excited about for tonight's panel! [22:55] That Empowered Women in Digital was an outstanding panel! [23:13] Melissa crushed it as the panel moderator. [24:00] Each person brought their own unique spin to the discussion. [25:06] We're joined by Maresa Friedman, the last of the panelists and another past podcast guest. [25:48] Everyone on the panel was a badass. [26:04] As a woman, you get multiple titles. Entrepreneur, CEO, Mom, Wife. You gotta be in different headspace. [26:46] What does being a mom and an entrepreneur do for Maresa. [27:12] Maresa treats her family like a client, she schedules time with them. [27:58] Maresa's husband is supportive, and it is so important to what she does. [28:43] You need a team around you at all time. [29:15] Maresa is the least digital person on the panel, but she's still killing it. [30:20] It's not all about conducting your business online, and you are NOT for everybody. [32:00] With the wrong people, time goes by SO slow. [33:00] We're all doing things different, because there's different paths to success. [33:33] Where you can find Maresa on the internet. [34:00] Maresa did a TEDX Talk on May 19th on social media and awareness. [35:39] Maresa will be a guest again soon. [35:56] We're joined by Melissa and John Bertino. [36:27] Melissa seriously crushed it as a panel moderator! [37:20] Melissa didn't know there was going to be theme music. [38:07] Melissa had to nail the intro, and she completely set the tone for the whole panel. [39:12] SoCal Marketing Club has been going through a pivot. [39:48] SCMC is transitioning into John's passion project, and marketing is a lifestyle. [41:30] It's empowering that we have a great crowd of women who are making the change to entrepreneur life. [42:04] John didn't give Melissa the opportunity, she GRABBED that opportunity because she deserves it. [42:41] The panel was made up of some badass babes that Melissa got to lead and she didn't doubt herself. [43:42] How Melissa prepared to be a panel moderator. [44:39] Each women brought something different, and something someone could relate to. [45:00] The panel was Mia Davies, Michelle Weinstein, and Maresa Friedman. [46:10] Maresa is a mom, who travels a lot, and she balances her kids sending her messages that they miss her and crying, while you're trying to be a digital badass. [47:07] Now, John resonated with Maresa, because he is away from his family. [48:05] Everyone found something that they resonated with. [48:22] What stuck out to Melissa from tonight. [48:53] You're either going to repel people, or attract people, but you don't want to be in-between. [49:19] You didn't need to be a coach to find value from this panel. [51:12] The Loading Dock in San Diego lends itself to events like this! Great space. [52:37] This event is in sunny San Diego, in Little Italy, which The Loading Dock is business in the front, and party in the back. It's worth it for out of market people to come. [54:11] Constructive feedback on moderating a panel better. [55:42] Great Q&A questions for the panel, and it really challenged them. [56:55] There's will always be a bit of sleez in selling, but you don't have to be sleezy. [58:20] What Melissa felt she did good, and what she felt was bad. [59:50] The core four from Episode 1 to Episode 114. [01:00:33] That's a Wrap, Creative Hustlers! Check the show notes for links to all guests, and visit us on iTunes and Spotify and leave a review! [01:01:17] Peace out, Creative Hustlers! [01:01:25] Melissa's Moment of Hustle. Contact:   SoCal Marketing Club @SCMarketingClub   Kevin Koskella: https://useworkhero.com/   Todd Meisler: http://www.zddesignagency.com/ https://twitter.com/zddesign https://www.facebook.com/ZDdesign   Mia Davies: www.miadavies.com/businessplanning www.facebook.com/miadaviesfanpage   Michelle Weinstein: http://www.thepitchqueen.com/own-your-worth/ @thepitchqueen   Maresa Friedman: https://www.executivecatherder.com/ https://www.instagram.com/maresasd/?hl=en @MaresaFriedman ‏

Devin McNalley is a technologist, enthusiast, and all around digital media specialist.  She is also the founder of the Women In Digital Detroit Chapter.  Listen to find out about her involvement in technology, marketing, digital media and more, right here on The Doers Network!! For more information about Women In Digital, visit https://womenin.digital/    To find out more about us, visit https://www.bamboodetroit.com

Alaina shares with us her journey started Ms.Single Mother (and why that blog blew up), how a negative interaction in the workplace spurred her to found her agency, and how she started Women in Digital after realizing sexism was costing her tens of thousands of dollars.

In this episode of Telltale we speak to Holly Tattersall, the founder and chief executive of http://womenindigital.org/ (Women in Digital) and http://digitaltalentco.com.au/ (Digital Talent Co). The multi-award-winning entrepreneur and business owner delves into the story of how her thought leadership and mentoring event Women In Digital was the catalyst behind her talent recruitment business Digital Talent Co. 

Frohes Neues (ja, wir sind spät dran)! Mit Tijen Onaran sprechen wir ausführlich über ihren Verein „Women in Digital“, oder kurz: WIDI, die Sichtbarkeit von Frauen in der Wirtschaft und über einen besonderen Satz.

This episode features Holly Tattersall, Founder of Women in Digital and Digital Talent Co. In this episode we talk about how Holly built her Women in Digital network across multiple countries and wha role that plays in supporting women develop their professional careers. We also speak about the challenges Holly faced when starting her recruiting career and dealing with the stigma that comes along with working in such a field. Of particular interest is the journey Holly went on when realising it is ok to 'sell' and in fact embracing the importance of sales without shame. Holly is full of optimism and was a great guest for the podcast. I hope you enjoy!

Holly Tattersall is the CEO and founder of Digital Talent Co a recruitment agency specialising in helping companies find the very best Digital talent. She has also founded and grown the Women in Digital organisation who provide community, mentoring and opportunities for women in the industry. Holly's grown the network now across Australia, and internationally in Silicon Valley, Toronto, Israel and Bangladesh! Listen now.

Digital is more than just a marketing channel. In this week’s episode of the Social Media for Small Business podcast, Suzi Dafnis and Car Matson talk with Holly Tattersall – the founder and CEO of Women In Digital and Digital Talent Co, two digital recruitment agencies that help match clients and companies that understand the value of digital – about unlocking the full potential of the digital medium.


Holly Tattersall is the ambitious Founder and International Director of Women in Digital: a not-for-profit that inspires and supports women in their digital careers by providing mentoring, training, educational resources and career opportunities to its members. In two short years, Holly has grown the organisation from a local Brisbane meet-up to an international organisation with branches as far reaching as ... Read More The post 166. Women in Digital and how to get involved now with Holly Tattersall appeared first on Bond Appetit Personal Chef Services.

Holly Tattersall is the ambitious Founder and International Director of Women in Digital: a not-for-profit that inspires and supports women in their digital careers by providing mentoring, training, educational resources and career opportunities to its members. In two short years, Holly has grown the organisation from a local Brisbane meet-up to an international organisation with branches as far reaching as ... Read More The post 166. Women in Digital and how to get involved now with Holly Tattersall appeared first on Must Amplify.

Have you noticed that neither Michael, Jim, nor Tim are women? They did! But that didn't stop them from taking on the subject of women in digital analytics (with diversions into the subjects of women and scotch, and women in professional poker). Joining them for this episode (because they may be a little misguided at times, but they're not absolute morons) was Krista Seiden from Google. Krista is a notable woman in analytics...but that is the LAST way she ever wants to be described. Luckily, she made an exception for us just this one time. People, places, and things mentioned in this episode include: I'm a Woman in Tech: How It Helps Me and Hurts My Gender (blog post by Krista on her blog, bloggerchica.com) @kristaseiden Whisk(e)y Distilled: A Populist Guide to the Water of Life by Heather Greene @jimsterne Lagavulin (scotch) eMetrics An Ace up the Poker Star's Sleeve: The Surprising Upside of Stereotypes (podcast episode)