Podcasts about online marketing strategies

  • 144PODCASTS
  • 201EPISODES
  • 28mAVG DURATION
  • 1MONTHLY NEW EPISODE
  • Jan 1, 2025LATEST

POPULARITY

20172018201920202021202220232024


Best podcasts about online marketing strategies

Latest podcast episodes about online marketing strategies

Bitch Slap  ...The Accelerated Path to Peace!
737 - From Lawn Mowers to RV Empires: A Deep Dive into 'OPRV' with Garr Russell

Bitch Slap ...The Accelerated Path to Peace!

Play Episode Listen Later Jan 1, 2025 49:39


In this episode of the Table Rush Talk Show, host Mischa Zvegintzov interviews Garr Russell, founder of Fireside RV Rental—the nation's first RV rental management franchise. Garr recounts his entrepreneurial journey, starting from a lawn care business to creating a thriving franchise with 52 locations nationwide. He introduces the innovative concept of 'OPRV' (Other People's RVs), explaining how individuals can generate income by renting out RVs they don't own. Garr also shares his personal struggles during the COVID-19 pandemic, including battling mental health challenges, and emphasizes the pivotal role of mentorship and faith in his success. Listeners will gain valuable insights into scaling a business, leveraging online marketing strategies, and building generational wealth through unique business models.Show Notes:Introduction to Garr Russell and his entrepreneurial background.The inception of Fireside RV Rental and the concept of 'OPRV' (Other People's RVs).Expansion strategies: Growing from 12 to 52 franchise locations post-COVID.Leveraging online marketing and webinars for business growth.Personal challenges during the COVID-19 pandemic and overcoming adversity.The significance of mentorship, faith, and building generational wealth.Insights into the RV rental market and opportunities for aspiring entrepreneurs.Garr Russell's Contact Information:Garr Russell's Book "My Wheel Estate Story": http://www.mywheelestatestory.comFireside RV Rental Website: FiresideRVRental.com Mischa's Stuff!Join my Podcast guest speaking Masterclass: Register NowThis Masterclass will teach you:How to speak with confidence and authenticity.How to find podcasts that attract your ideal audience.How to get booked without the hassle.Ideal for coaches, course creators, and heart-centered entrepreneurs who want to generate leads, customers, and sales in a genuine way.Join us and start your journey to becoming a podcast guest-speaking pro!Register Now______________________For social Media: LinkedIn - https://www.linkedin.com/in/mischaz/Subscribe and share with your business associates who could use a listen!

Commercial Real Estate Secrets
Adam Gower: Mastering Capital Raising and Real Estate Innovation with AI and Online Marketing Strategies

Commercial Real Estate Secrets

Play Episode Listen Later Nov 28, 2024 45:05 Transcription Available


Join us for an incredible journey with Adam Gower, a master in real estate and online marketing, who transitioned from working as an electrician in California to becoming a key player in capital raising for large-scale developments. Adam shares his remarkable story, including his adventures in Japan during the savings and loan crisis, where he raised funds from Japanese investors for multifamily projects. His experience highlights the power of resilience and adaptability, showcasing how he overcame language barriers to become a fluent Japanese speaker and a pivotal figure in the real estate industry.Prepare to unlock the secrets of capital raising with Regulation D offerings, as we explore the nuances of 506b and 506c and their implications for investor outreach. Discover how platforms like Facebook and LinkedIn can be leveraged for lead generation, and why the lifetime value of investors is more critical than initial acquisition costs. Through engaging discussions, you'll learn how to harness the power of a strong online presence and educational content to build credibility and long-lasting relationships with investors.We also delve into the innovative realm of AI in real estate, with insights into companies like Dono.AI revolutionizing title searches and off-market deal identification. From AI's transformative potential to enhancing your email marketing strategies, this episode is packed with valuable tips to elevate your real estate endeavors. Enhance your lead generation with LinkedIn and newsletters, and stay ahead of the curve with our upcoming LinkedIn training. Don't miss out on the opportunity to expand your knowledge and connect with industry experts through our weekly newsletter and exclusive webinar offers.If you need help finding the perfect location or your ready to invest in commercial real estate, email us at admin@leadersre.com Sign up for a FREE vulnerability analysis and lease renewal services View our library on apple podcasts or REUniversity.org. Connect on Facebook. Commercial Real Estate Secrets is ranked in the top 50 podcasts on real estate

Mit Gelassenheit sichtbar - mit Social Media starten und deinen Umsatz steigern
Wie kann eine Marketing-Strategie konkret aussehen? – Beispiel meiner Kundin

Mit Gelassenheit sichtbar - mit Social Media starten und deinen Umsatz steigern

Play Episode Listen Later Oct 28, 2024 32:04


Wie sieht eigentlich eine Online-Marketing-Strategie aus? Brauchst du eine? Und wie bekommst du eine? Darum geht es in dieser Podcast-Folge. Damit es möglichst konkret wird, erkläre ich dir alles anhand eines echten Beispiels einer Kundin. Meine Kundin E. schrieb mir bei der Buchung: „Ich möchte aus meiner Überforderungsstarre rauskommen mit deiner Hilfe, liebe Steffi!“. Ihre Herausforderung war: Sie hatte eine Website mit Blog, einen Podcast, einen Instagram-Account, einen LinkedIn-Account und einen Newsletter. Aber sie hatte keinen Plan dafür. Es war wie bei so vielen Selbstständigen: zig lose Fäden in der Hand, aber nicht den einen roten Faden. In dieser Folge hörst du, was wir zusammen erarbeitet haben und wie genau wir dabei vorgegangen sind. Links zur Folge: Blog-Artikel zur Folge: https://www.nachtsum2.de/online-marketing-strategie-beispiel 1:1-Strategie-Workshop: https://www.nachtsum2.de/online-marketing-strategie 1:1-Begleitung „Sichtbarkeit: Step by Step“: https://www.nachtsum2.de/online-marketing-lernen Masterclass für 0 Euro: „3 entscheidende Schritte zu mehr Anfragen (ohne täglich den Algorithmus zu füttern)“ https://anmeldung.nachtsum2.de

Online Marketing zum Mittag
Die beste online Marketing Strategie für KMUs

Online Marketing zum Mittag

Play Episode Listen Later Sep 9, 2024 22:46


In dieser Folge geht es um die Entwicklung einer Online-Marketing-Strategie für KMUs. Die wichtigsten Punkte sind Zielgruppe, Kanal, Messbarkeit und ein Fallbeispiel. Eine Anleitung für deine passende Online Marketing Strategie gibts am Ende auch.

Mit Gelassenheit sichtbar - mit Social Media starten und deinen Umsatz steigern
In 7 Schritten deine Online-Marketing-Strategie entwickeln – auch als Einzelunternehmer:in mit wenig Zeit

Mit Gelassenheit sichtbar - mit Social Media starten und deinen Umsatz steigern

Play Episode Listen Later Sep 2, 2024 38:08


Du bist selbstständig und möchtest, dass dein Business und dein Angebot bekannter werden? Gerade wenn du nicht „nur“ vor Ort arbeitest und zum Beispiel einen Laden in einer Einkaufsstraße hast, ist Online-Marketing die ideale Möglichkeit, um mehr Menschen auf dich aufmerksam zu machen. Vielleicht hast du schon angefangen und bei Instagram drauflos gepostet. Vielleicht bist du gerade noch dabei, dich zu informieren – und bist überwältigt von den vielen Möglichkeiten, die dir das Online-Marketing bietet: SEO (Suchmaschinenoptimierung), bezahlte Ads, Social-Media-Marketing, Newsletter usw. Dann geht's dir so wie vielen meiner Kund:innen. Und dann ist diese Podcast-Folge genau für dich: Hier gehen wir zusammen noch mal einen Schritt zurück und schauen, was du brauchst und wie du am besten vorgehst, um deine Online-Marketing-Strategie zu entwickeln. Ich erkläre dir hier den Prozess, den ich in meiner 1:1-Begleitung mit meinen Kund:innen durchgehe. Das bedeutet: Er ist gerade auch für Einzelunternehmer:innen geeignet, die kein Team im Hintergrund habe und ihr Marketing möglichst zeitsparend umsetzen wollen. Links zur Folge: Infos zu meiner 1:1-Begleitung: https://www.nachtsum2.de/online-marketing-lernen Meine Masterclass „Die 3 entscheidenden Schritte zu mehr Anfragen (ohne täglich den Algorithmus füttern zu müssen)“: https://anmeldung.nachtsum2.de

Browser History
Stanley Cup: Der viralste Becher des Internets

Browser History

Play Episode Listen Later Sep 1, 2024 35:24


Dieser Becher war DAS Hype-Ding im Netz: Gefühlt jeder wollte 2023 den Stanley "Quencher", kurz Stanley Cup, haben. Für die Hersteller ist der Becher ein Millionengeschäft. Aber warum eigentlich? Wir erzählen die wilde Geschichte des Bechers. Es geht um drei Bloggerinnen und ihre crazy Becher-Kampagne; um die geheime Online-Marketing-Strategie, die auch die klobigen Clogs-Schuhe zum Erfolg gemacht hat – und um den Aufstieg von TikTok zur Shopping-App. Unsere Quellen: https://x.com/USATODAY/status/1742636720191856906 https://www.tiktok.com/@brilowelll/video/7365246957352209707 https://www.tiktok.com/@itsemilyleah/video/7362319894068661547?q=Stanley%20Cup&t=1718196561441 https://thebuyguide.com/app/uploads/2020/11/Smix_a0wRJmdTgJhxO5eNg_jpg-640x681.jpg https://www.tiktok.com/@itsemilyleah/video/7362319894068661547?q=Stanley%20Cup&t=1718196561441 https://www.tiktok.com/@wirecutter/video/7122200647855934766?q=quencher&t=1718275065159 https://www.youtube.com/watch?v=RADEfBJmtk4 https://www.inc.com/ali-donaldson/this-marketing-pro-got-crocs-on-every-celebrity-from-bad-bunny-to-justin-bieber-now-hes-the-one-behind-the-stanley-tumbler-you-cant-escape.html https://thebuyguide.com/home/the-story-of-the-cup/ https://www.nytimes.com/2024/05/17/video/tiktok-livestream-shopping-video.html Host: Magdalena Pulz & Dennis Kogel Redaktion: Tatjana Thamerus Executive Producer: Michael Bartlewski Produktion: Christoph Brandner und Joé Fleischhauer Für Podimo: Executive Producer: Juliane Rinne Marketing: Majbritt Doege Cover Gestaltung: Tim Schöll Browser History ist ein Podcast von Podimo, produziert von Kugel & Niere.

OMT - Webinare
In 7 Schritten Zu Deiner Online-Marketing-Strategie: Tipps & Tricks Aus Praxiserfahrung

OMT - Webinare

Play Episode Listen Later May 6, 2024 43:10


Von der Diagnose, über die Zieldefinition & Analyse des Wettbewerbs und die Umsetzungsplanung bis zum Reporting: Sascha geht auf alles ein, was zu einer durchdachten Online-Marketing-Strategie gehört. Einer, mit der man nicht nur glänzt, sondern die auch umsetzbar ist und das Unternehmen weiter nach vorne bringt. Er zeigt seinen Weg – übersichtlich aufgebaut in 7 Schritten – mit Einblicken aus jahrelanger Praxiserfahrung und gibt praktische Tipps & Tricks zur Umsetzung an die Hand. Und falls Du irgendwie eine hast, aber die immer wieder in der Schublade verrottet: Auch das wird im Webinar thematisiert, damit dies nicht mehr passiert. Sascha geht u.a. darauf ein, wie … - …klare Ziele gesetzt werden, die auf den richtigen Pfad führen und helfen, den Erfolg zu messen. - …die Kosten für die Kundengewinnung berechnet werden, um sicherzustellen, dass das vorhandene Budget klug eingesetzt wird und profitabel wächst. - …die passenden Kanäle ausgewählt und der richtige Kanal-Mix definiert wird… - …und was Du tun kannst, damit Deine Online-Marketing-Strategie dann auch umgesetzt wird und nicht in der Schublade verrottet.

Online Courses Made Easy | How to Build, Launch, and Deliver Profitable Courses
78 | Sales Funnels 101 for Online Course Creators: Effective Online Marketing Strategies for Beginners

Online Courses Made Easy | How to Build, Launch, and Deliver Profitable Courses

Play Episode Listen Later Apr 23, 2024 17:04


Confused about sales funnels? Overwhelmed about where to start with your online course marketing? In this episode, I break down the mystery of sales funnels, simplifying the journey you'll take your ideal client on through. I also walk you through the essential elements of a funnel, from landing pages to email sequences, and share my personal insights on speaking directly to your audience.Whether you're a novice in the online course creation world or you're looking to refine your marketing strategy, this episode is packed with actionable tips to ease that tech-induced headache. And if you're eager to turn these lessons into reality, remember that I'm here to help guide you every step of the way. So grab a notepad and join me in simplifying the sales funnel puzzle in a way that's relatable and actionable. Let's Do This Together, My Friend!

Expert in You Podcast with Ann Carden
4 Powerful Online Marketing Strategies to Attract and Influence High Ticket Clients

Expert in You Podcast with Ann Carden

Play Episode Listen Later Apr 10, 2024 13:48


In this episode, Ann Carden unpacks effective strategies for establishing online authority, leveraging LinkedIn for high-paying clients, and the power of content in audience attraction. She emphasizes the importance of sharing achievements and experiences and explores the concept of virtual, scalable speaking. The episode concludes with a recap of strategies and an invitation to the Expert In You Retreat.

Digital Marketing Made Simple with Jennie Lyon
#184 - 7 Fantastic & Affordable Online Marketing Strategies For Small Business Owners

Digital Marketing Made Simple with Jennie Lyon

Play Episode Listen Later Apr 9, 2024 27:20


In today's fast-paced digital landscape, it's crucial for small businesses to harness a wealth of resources to navigate the ever-evolving realm of online marketing.When executed with precision and foresight, online marketing can be a powerful tool for attracting new customers and expanding your business.Today, I'm offering insights and practical strategies to elevate your online presence affordably and effectively.This week, Jennie talks about:

INspired INsider with Dr. Jeremy Weisz
[Top Agency Series] Innovating Online Marketing Strategies for Law Firms With Rafi Arbel of Market JD

INspired INsider with Dr. Jeremy Weisz

Play Episode Listen Later Apr 4, 2024 46:25


Rafi Arbel is the Founder and President of Market JD, a firm that specializes in online marketing for law firms. Since 2000, Rafi has leveraged his background as a former litigator who ran his own practice to help lawyers grow their client base. His expertise was honed at a leading provider of online marketing and legal research, where he developed a deep understanding of law firm marketing and operations. Rafi founded Market JD to offer personalized online marketing solutions to smaller law firms. He is also a respected speaker at various bar associations and legal conferences, sharing his knowledge on internet marketing.  In this episode… How can law firms effectively harness the power of digital marketing to enhance their growth and visibility? What does it take to create a successful online strategy tailored to the unique needs of legal professionals? According to Rafi Arbel, a former litigator turned digital marketing expert, the key lies in creating bespoke marketing strategies that cater to the nuanced demands of law firms. He highlights how tailored search engine optimization and pay-per-click campaigns, when done right, can significantly elevate a law firm's online presence and client acquisition rate. Rafi also stresses the necessity of setting realistic expectations and continuously experimenting with new tactics to stay competitive, highlighting the importance of blending both legal and marketing expertise. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz is joined by Rafi Arbel, Founder and President of Market JD, to delve into the fusion of law and digital marketing. They explore Rafi's journey from practicing law to becoming an innovative marketer, the development of specialized marketing approaches for law firms, and the critical role of adapting and experimenting in the dynamic world of online marketing.

Mit Gelassenheit sichtbar - mit Social Media starten und deinen Umsatz steigern
Warum Storytelling wichtig für dein Marketing ist – und wie du damit startest (mit Anne Büttner)

Mit Gelassenheit sichtbar - mit Social Media starten und deinen Umsatz steigern

Play Episode Listen Later Mar 18, 2024 33:27


Storytelling – der heilige Gral des Online-Marketings. So kommt es mir zumindest mittlerweile vor, wenn ich immer öfter lese, wie wichtig Storytelling ist und dass im Grunde alle Selbstständigen Storytelling „können“ und nutzen müssen. Der einen oder dem anderen geht es mittlerweile schon auf den Keks, dass der eigene LinkedIn-Feed gefühlt nur noch aus zu langen und zu konstruierten Story-Posts besteht. Weil offensichtlich alle versuchen, sich an dieses „Müssen“ zu halten. Darüber habe ich mit Anne Büttner gesprochen (die zu diesem „Müssen“ zum Glück auch eine sehr gesunde Einstellung hat). Anne hatte schon immer eine Begeisterung für Filme und ihre Geschichten, hat schließlich auch Film studiert und ist heute selbstständig als Storytelling-Expertin. Anne hilft also Selbstständigen und Unternehmen dabei, ihre eigene Storytelling-Strategie zu entwickeln und Storytelling gezielt in ihrem Marketing einzusetzen. In dieser Podcast-Folge hörst du, warum Storytelling überhaupt wichtig für dein Marketing ist, welche Hürden dich möglicherweise davon abhalten, deine eigenen Geschichten zu erzählen, und mit welchen 3 Tipps du selbst ins Storytelling einsteigen kannst. Die Links zur Folge: Die Website von Anne: https://www.anne-buettner.com/ Zu Annes Co-Writing (0 Euro): https://www.anne-buettner.com/co-writing/ Annes Instagram-Account @anne.buettner_texte: https://www.instagram.com/anne.buettner_texte/ Content-Planer 2024 inkl. Mini-Kurs “Klau dir meinen Content-Workflow“ für 0 Euro: https://planer.nachtsum2.de Du möchtest endlich eine Online-Marketing-Strategie entwickeln, die genau zu dir, deinem Business und deinem Alltag passt – und dir verlässlich neue Anfragen ins Postfach spült? Dann lass uns zusammen daran arbeiten: https://www.nachtsum2.de/business-mentoring

Play Big Faster Podcast
#97: How to Market Your Business Online │ Adam Sinkus

Play Big Faster Podcast

Play Episode Listen Later Mar 12, 2024 22:20


Struggling to turn your social media followers into paying customers? You're not alone. In this episode, host Scherrie L. Prince explores powerful social media strategies for business growth with Adam Sinkus, an expert in Marketing, Operations, Customer Journeys, and Training. Adam dives deep into actionable tactics to leverage social media for reaching new audiences, building brand loyalty, and ultimately driving sales. Whether you're a small business owner, entrepreneur, or solopreneur, this episode is packed with practical advice to elevate your social media presence and achieve real results.  Don't miss out! Subscribe to the Play Big Faster Podcast for more insightful conversations and actionable tips to help you grow your business. 

UBC News World
Help Your Business Gain More Customers From Online Marketing Strategies

UBC News World

Play Episode Listen Later Feb 25, 2024 2:42


SourceOne Digital Solutions is a marketing company based out of Fort Collins, Colorado that local businesses to national franchises can use to help increase their business and build a customer base. SourceOne Digital Solutions City: Fort Collins Address: 621 Park St. Website: https://www.s1digitalsolutions.com/ Phone: +1-970-670-9163 Email: brooks@Source1-usa.com

Familienleicht - LIFE & BUSINESS
In 9 Schritten zu deiner Online-Marketing-Strategie

Familienleicht - LIFE & BUSINESS

Play Episode Listen Later Feb 9, 2024 32:41


In dieser Episode tauchen wir in die Welt des Online-Marketings ein und zeigen dir, wie du in 9 Schritten eine erfolgreiche Online-Marketing-Strategie für dein Business entwickelst. Denn ohne eine klare Strategie nutzt dir alle Werbung nichts. Und gerade im digitalen Dschungel von Tools, All-in-one-Lösungen und den zahlreichen Marketingexperten, ist es wichtiger denn je, eine Strategie für sein Online-Marketing aufzubauen. Du erfährst unter anderem - Was ist eine Online-Marketing-Strategie? - Warum ist eine Online-Marketing-Strategie wichtig für dein Unternehmen? - Wie entwickelt man eine Online-Marketing-Strategie? - Unternehmen im B2B-Bereich: Gibt es Unterschiede beim Online-Marketing? - Eine digitale Marketing-Strategie bringt Klarheit in dein Business - und ist maßgeblich für deinen Erfolg Du stehst noch ganz am Anfang und weißt noch nicht so recht, wo die Reise mit deinem Business hingehen kann? Mit der Online-Business-Roadmap erhältst du einen konkreten Fahrplan von mir zum Aufbau deines Businesses. Hol dir jetzt das Workbook für 0 Euro! Wichtige Links Warteliste Joyful Marketing Club: https://familienleicht.de/joyful-marketing-club Online Business Roadmap: https://familienleicht.de/die-roadmap-zu-deinem-erfolgreichen-online-business/ Die Kundenreise: https://familienleicht.de/kundenreise/ Die passende Nische finden: https://familienleicht.de/nische-finden/ Einen Marketing Funnel aufbauen: https://familienleicht.de/marketing-funnel/ Der Content Redaktionsplan: https://familienleicht.de/content-redaktionsplan/ 8 wichtige Marketing KPIs: https://familienleicht.de/online-marketing-kpi/ Das Business-Typ-Quiz: https://familienleicht.de/business-typ-quiz/

CopyTalk - Business ohne Social Media
3 effiziente Alternativen zu Social Media Marketing

CopyTalk - Business ohne Social Media

Play Episode Listen Later Jan 17, 2024 24:58


#40 Eigentlich willst du gar kein Social Media mehr machen. Es nervt dich ständig online zu sein und der Frust ist hoch, weil du trotz deiner ganzen Mühe nichts über Instagram & Co. verkaufst. Trotz dem negativem Bauchgefühl und dem Offensichtlichen hängst du dennoch bei Social Media und läufst den nächsten Likes nach. Du kannst dich einfach nicht lösen. Vermutlich fehlt dir einfach noch eine rationale und strategische Alternative zu Social Media Marketing. Genau dann ist diese Episode perfekt für dich. Wir gehen gemeinsam 3 sehr effiziente Alternativen zu Social Media durch, die wunderbar für dich und dein Business umsetzbar sind, um nachhaltig mehr Kunden zu gewinnen. Wenn du noch 7 weitere effektive Marketing Methoden kennenlernen möchtest, die deine Umsätze unabhängig zu den sozialen Medien steigern, dann lade dir gerne hier direkt mein neues 0€ Produkt herunter:

Rising Entrepreneurs Podcast
[EO Chicago] Innovating Online Marketing Strategies for Law Firms With Rafi Arbel

Rising Entrepreneurs Podcast

Play Episode Listen Later Dec 28, 2023 46:11


Rafi Arbel is the Founder and President of Market JD, a firm that specializes in online marketing for law firms. Since 2000, Rafi has leveraged his background as a former litigator who ran his own practice to help lawyers grow their client base. His expertise was honed at a leading provider of online marketing and legal research, where he developed a deep understanding of law firm marketing and operations. Rafi founded Market JD to offer personalized online marketing solutions to smaller law firms. He is also a respected speaker at various bar associations and legal conferences, sharing his knowledge on internet marketing. In this episode… How can law firms effectively harness the power of digital marketing to enhance their growth and visibility? What does it take to create a successful online strategy tailored to the unique needs of legal professionals? According to Rafi Arbel, a former litigator turned digital marketing expert, the key lies in creating bespoke marketing strategies that cater to the nuanced demands of law firms. He highlights how tailored search engine optimization (SEO) and pay-per-click (PPC) campaigns, when done right, can significantly elevate a law firm's online presence and client acquisition rate. Rafi also stresses the necessity of setting realistic expectations and continuously experimenting with new tactics to stay competitive, showing that a blend of legal and marketing expertise can lead to effective strategies. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz is joined by Rafi Arbel, Founder and President of Market JD, to delve into the fusion of law and digital marketing. They explore Rafi's journey from practicing law to becoming an innovative marketer, the development of specialized marketing approaches for law firms, and the critical role of adapting and experimenting in the dynamic world of online marketing.

The Thoughtful Entrepreneur
1728 – Online Marketing Strategies with Elizabeth Harr of Hinge Marketing

The Thoughtful Entrepreneur

Play Episode Listen Later Nov 14, 2023 16:01 Transcription Available


In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Partner of Hinge Marketing, Elizabeth Harr.When asked about the types of clients they work with, Liz mentioned a broad spectrum of professional service firms. These include engineering firms, architectural firms, law firms, accounting firms, and financial services companies. Any business that provides advisory services falls under their purview. However, their focus is primarily on B2B rather than B2C.Liz also emphasized the importance of understanding the sophisticated audience that professional services firms serve. These clients are not interested in being sold to; they want to be educated. Websites play a crucial role in connecting professional service companies with their audience. Liz explained that websites should provide easy access to relevant content that is unique and informative. This could be in the form of articles at the beginning of the customer journey.Liz recommended visiting their website and exploring the library section, which contains a wealth of free content. She specifically suggested checking out the guides, including one on business development for professional service leaders. This guide has proven helpful, providing readers with a checklist of actionable steps.Key Points from the Episode:Overview of Hinge Marketing and their work with professional services firmsExamples of professional service clients they work with (engineering, architecture, law, accounting, financial services)The importance of understanding the sophisticated audience of professional services firmsMarketing strategies for professional service companies, focusing on providing valuable and informative contentConnecting with the audience on a human level through websites and relevant contentEngagement process with clients, including research and growth strategiesResources available on Hinge Marketing's website, including guides and the library sectionIntroduction to Hinge University, an online learning platform with niche courses and exclusive contentAbout Elizabeth Harr:Elizabeth Harr is a seasoned professional with over 20 years of experience in strategic planning, brand management, and communications. She co-founded a tech firm early in her career and has since become a recognized expert in the professional services industry.Elizabeth is known for her expertise in the field and is a frequent contributor to the industry's knowledge base. As a Visible Expert®, she actively shares her insights through articles, webinars, and speaking engagements at professional services events nationwide. With a strong background in technology and a passion for effective communication, Elizabeth Harr continues to make significant contributions to Hinge and the broader professional services community.Her wealth of experience and expertise make her a valuable resource for individuals and organizations seeking strategic guidance and insights in the rapidly evolving tech and professional services landscape.About Hinge Marketing:Hinge Marketing is a prominent branding and marketing firm specializing in professional services. Renowned for its expertise, Hinge Marketing conducts pioneering research on high-growth firms' marketing characteristics, enabling businesses to refine strategies, re-brand effectively, launch new services, and expand into new markets. Their comprehensive services encompass research, strategic planning, award-winning creative solutions, and online marketing, catering to various industries such as architecture, engineering,...

OMT Podcast
Online Marketing Strategie 2023/2024 – Planung in unsicheren Zeiten (Robin Heintze) | OMT-Podcast #197

OMT Podcast

Play Episode Listen Later Nov 6, 2023 40:46


Eine Online Marketing Strategie in guten Zeiten kann auch in guten Zeiten eine stressvolle Aufgabe sein, zu planen. In unsicheren Zeiten wird es umso schwieriger – als Agentur, aber auch als Unternehmen. Aus diesem Grund hat Mario Jung (OMT GmbH) mit Robin Heintze (morefire GmbH) heute gesprochen, um etwas Klarheit in das Ganze zu bringen. Robin gibt Dir heute einen Leitfaden, den Du folgen kannst, um Deine Strategie für das Jahr 2023 zu adaptieren und für 2024 vorzuplanen. Wenn Du also wissen möchtest, wo Du Dein Geld am besten anlegst, damit Du den größten ROI bekommst, dann darfst Du diese Folge nicht verpassen.

Digital Marketing Made Simple with Jennie Lyon
#165- 4 Simple Weekly Online Marketing Strategies to Attract More Customers

Digital Marketing Made Simple with Jennie Lyon

Play Episode Listen Later Oct 24, 2023 21:39


Hey there, lovely entrepreneurs!Having a robust online presence is an absolute game-changer for any business eager to make waves and reel in more customers. I mean, who doesn't want to stand out in the digital crowd, right? But let's be real, my friend, the digital marketing universe is a vast, swirling galaxy of tactics and strategies. It's like trying to choose your favorite flavor at an ice cream parlor with too many options. The good news is, I've got your back! There are some tried-and-true techniques and weekly game plans that'll help you navigate this wild world of digital marketing and hit those goals you've set for your business . So here's the scoop: Blend some killer content, ninja-level SEO, social media that keeps them engaged, and email marketing that's so awesome it'll have your subscribers hitting "refresh" on their inbox. Put them all together, and you've got yourself an incredible ice cream sundae and a dynamite plan that's going to catapult your online visibility and drive those conversions home.Ready to dive in and make it happen? Let's do this!This week, Jennie talks about:

In The Den
Master the Art of Converting Leads: Insights from Martin Greif | In The Den Podcast

In The Den

Play Episode Listen Later Jun 8, 2023 16:28


Welcome to an exciting episode of In The Den! This week, we are honored to have Martin Greif, the president of Site Tuners and the brain behind Conversion Conference with us. Join us as we dive deep into the fascinating world of conversions, leads, and digital marketing! 

OMT Podcast
Warum Online Marketing auf der Stelle tritt und was Du dagegen tun kannst (André Morys) | OMT-Podcast #181

OMT Podcast

Play Episode Listen Later May 2, 2023 51:41


Steht Online Marketing auf der Stelle? Wenn ja, woran kann es liegen und was kannst Du dagegen tun? André Morys (Web Arts AG) ruft die Unternehmen und Marketing Agenturen heraus, die auf der oberflächlichen Denkweise, Zahlen- statt Kundenorientierung, Output statt Outcome besessen sind und zeigt einen anderen Weg an. Wie hat Booking.com zum Beispiel es geschafft innerhalb von ein paar Jahren fast den gesamten Reisemarkt für sich zu ergattern? Nicht nur das, wenn Du den gesamten Podcast gehört hast, wirst Du wissen, wie Du mindestens 100,- Euro beim Kauf von einem Growth Marketing Summit Ticket sparen kannst.

Marketing Legends
Mastering Online Marketing Strategies with Rich Schefren

Marketing Legends

Play Episode Listen Later Apr 12, 2023 52:23


Learn from Rich Schefren how to accelerate your business growth by perfecting your online business strategy. Rich is a renowned online marketer, business strategist, and coach who has helped numerous entrepreneurs grow their businesses and achieve success. As always, Marketing Legends is ad-free and this week's episode includes…The story of Rich's very first coaching programHow to perpetually improve systems in your businessUncovering your magic number and learning to compress timeDebunking the concept of a ‘perfect business'Finding additional motivators once you've already made your moneyThe power of believing in your productIn 50 minutes, see how one of the smartest guys in the online marketing space sees and does business. Rich is a pioneer in his industry and has helped many of the gurus we know today get their foot in the door of their own industries. There is a ton of valuable insight in this episode, so make sure you listen in so you can master your own online marketing strategiesRich Schefren is a legend in the world of online marketing and business strategy. He is known for his expertise in helping entrepreneurs grow their businesses and achieve financial success. Rich's story is interesting because he came from nothing. His determination to overcome problems is an inspiration to many. Some of Rich's specific achievements include:Being a highly successful online marketer and business strategistFounder and CEO of Strategic Profits, an online coaching program for entrepreneursAuthor of several books including "Internet Business Manifesto" and "The Attention Age Doctrine"Recognized by The Wall Street Journal, Newsweek, ABC News, and other major media outlets for his innovative approach to business strategyHighly sought-after speaker and presenter at industry events around the worldRich is a proponent of the idea that entrepreneurs have the potential to achieve unlimited success, and that they should leverage their skills and resources to create wealth and freedom for themselves and their families. He is a true marketing legend in the world of online business strategy.

Dark Horse Entrepreneur
EP 416 Step by Step Way To Earn Thousands By Developing And Selling Digital Products

Dark Horse Entrepreneur

Play Episode Listen Later Apr 10, 2023 44:14


Are you ready to turn your passion into profit and earn thousands by developing and selling digital products? Look no further because this podcast episode has got you covered. Based on Neil Patel's million-dollar formula, we'll be taking you through a step-by-step process to help you create and sell digital products without the guesswork. Whether you're a seasoned entrepreneur or just starting out, this episode will provide valuable insights and practical tips to help you reach your earning potential. So tune in and learn how to turn your ideas into a successful digital product business. The podcast episode delves into the topic of creating and selling digital products using Neil Patel's million-dollar formula. The hosts provide a step-by-step guide to help entrepreneurs turn their ideas into successful digital products. They also aim to help those who are battling technology overwhelm, procrastination, and imposter syndrome.   The conversation discusses the seven steps to making serious money online through selling information products. The first step is finding a niche where people are willing to spend money on info products. The conversation emphasizes that making money through this method requires work and effort, but the amount of money earned is up to the individual. The conversation also mentions Neil's success in selling info products and how he eventually transitioned to building bigger businesses. The process takes time and effort, but can lead to significant earnings.   To find out what the audience is willing to pay for, the hosts suggest running surveys, reaching out to social media, and looking at best-selling products in the niche. They also emphasize the importance of paying attention to the main themes and pain points addressed in sales letters and testimonials. The ultimate goal is to create a product that solves the audience's issues and gets straight to the point.   One way to make money is by offering an upgrade for people who don't want to do the work themselves. The podcast gives the example of offering a course on how to build an ideal website that converts visitors, with the option to upgrade to having the work done for them. The ideal product not only solves a problem, but it also gives the opportunity to offer an upgrade for many people who will want it. The conversation emphasizes that people are passionate about finding solutions to their problems and are eager to buy even before the product is created.   Webinars are discussed as a way to sell high-ticket information products. To make a successful sales pitch during a webinar, the hosts suggest providing valuable information to the audience and keeping them engaged. They also emphasize the importance of offering a trial offer to reduce resistance and increase the number of people who will try the product. The speaker suggests making a sales pitch at the end of the webinar, offering an incentive to make a purchase right away. Follow-up emails can also be used to remind potential buyers of the benefits of the product.   Step four highlights the importance of delivering ongoing updates, coaching, and training to customers after the sale. By doing this, entrepreneurs can increase customer satisfaction, reduce refund requests, and have a reason to stay in contact with them, which can lead to more sales. The conversation also suggests offering a $1 trial offer to increase sales and gain confidence in selling on webinars.   Creating a community and staying in contact with customers after the sale is also important. By offering updates, group coaching, and other products, entrepreneurs can increase customer satisfaction, reduce refund requests, and create a tribe that people want to be a part of. The focus should be on helping customers achieve their goals and showing that entrepreneurs care about their success, which will lead to them being more receptive to future offers.   To scale up revenue, the conversation suggests building a tribe and surveying them, using relationships with other movers and shakers in the niche to get their audiences on the webinar, and using paid ads for a continuous stream of new attendees. The speaker emphasizes the importance of perseverance and not quitting, even if you don't see immediate success. Paid advertising on platforms like YouTube and Facebook is also recommended as an effective tactic.   The conversation concludes with advice on how to overcome the fear of failure and practice public speaking for webinars. The importance of monitoring metrics and identifying choke points to make necessary corrections is emphasized for a successful webinar. Strategies to keep attendees engaged, such as providing value and incentives, are also discussed. The conversation suggests creating a course and a funnel then holding the first webinar four to six weeks later. The speaker predicts that after two to three months, decent money can be earned, and after six months, one webinar with 1000 sign-ups can generate $15,000.   [CHAPTERS]   [0:00:00] "Learn How to Develop and Sell Digital Products with Neil Patel's Million Dollar Formula: A Step-by-Step Guide"   [0:02:30] "Insights into the Online Marketing Strategies of Top Marketers" [0:04:34] "Seven Steps to Making Serious Money Online: A Professional Writer's Guide" [0:06:18] Tips for Finding Out What Your Audience is Willing to Pay For [0:10:11] Creating an Ideal Product: Solving Problems and Offering Upgrades [0:11:50] "Monetizing Your Expertise: Offering Courses and Services to Generate Income" [0:13:43] Tips for Selling High Ticket Information Products through Webinars [0:19:04] Tips for Selling on Webinars: Revealing Secrets, Creating Urgency, and Removing Risk [0:24:08] "Using Trial Offers to Increase Sales and Reduce Resistance: Insights from Neil" [0:26:18] Maximizing Sales on Webinars: Tips and Strategies for Entrepreneurs [0:28:33] "Importance of Customer Service in Increasing Customer Satisfaction and Sales" [0:30:27] Creating a Robust Community: The Power of Building a Tribe in Entrepreneurship [0:32:11] "6 Steps to Scale Up Your Revenue with Webinars: Tips from a Pro Writer" [0:34:22] Tips for Selling via Webinars: Strategies to Boost Your Sales and Audience Engagement [0:35:58] Tips for Improving Your Webinar Performance and Increasing Engagement [0:40:47] "Maximizing Webinar Results: Strategies for Increasing Sales and Engagement" [0:43:05] Transcript of "Step-by-Step Guide to Earning Thousands by Developing and Selling Digital Products" on the Dark Horse Entrepreneur Podcast. digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #digitalproduct #digitalproducts #onlineproduct #onlineproducts #neilpatel  

Pin Thoughts | Omnipräsentes Marketing für deinen Unternehmenserfolg!
Business Start: Deine Online Marketing Strategie

Pin Thoughts | Omnipräsentes Marketing für deinen Unternehmenserfolg!

Play Episode Listen Later Apr 10, 2023 15:24


Hallo ihr Lieben, ich habe in meinem Business mit Pinterest und meiner Webseite gestartet. Wie ist das bei dir? Hast du dir zu deiner Marketing Strategie bereits Gedanken gemacht? Oder einfach mal drauf losgestartet? In dieser Podcast Folge nehme ich dich mit auf meine Online Marketing Reise als Selbstständige. Profitiere von deiner OMNIPRÄSENZ für dein Business → Sichere dir das Gruppenprogramm OMNIPRÄSENZ OFFENSIVE: ⁠https://luisa-kohlhas.de/omnipraesenz-offensive/⁠ Sichere dir die Omnipräsenz Audio Roadmap: → Jetzt für 0€ sichern ⁠https://luisa-kohlhas.de/omnipraesenz-audio-roadmap/⁠ Du benötigst Unterstützung? Dann buche dir hier einen Termin. → Jetzt für 0€ buchen: ⁠https://luisa-kohlhas.de/beratung/⁠ → Folge mir auf Instagram für Einblicke hinter die Kulissen: ⁠https://www.instagram.com/luisa.kohlhas/⁠ Im Podcast Pin Thoughts erfährst du, wie du eine automatisierte Omnipräsenz erfolgreich nutzt. Mit diesem Podcast erreichst du mehr Reichweite, Traffic und Umsatz. Pinterest bietet für dein Business oder deinen Online Shop eine Chance auf mehr Sichtbarkeit. Nutze eine Omnipräsenz, um deine Selbstständigkeit und dein Online Business effektiv zu vermarkten. --- Send in a voice message: https://podcasters.spotify.com/pod/show/luisakohlhas/message

In The Den
SEO Tips Every Business Should Know for Higher Rankings | In The Den Podcast

In The Den

Play Episode Listen Later Apr 6, 2023 12:55


Is your business getting lost in the online shuffle?Get ahead of your competition by learning more about the power of SEO and how it can help boost your website rankings. In The Den Podcast is here to give you practical ideas, insider tips, and techniques so you'll know exactly what it takes to get noticed on search engines.Go beyond improving keywords, content, links, and user experience—gain clarity as we take an in-depth look into why SEO is important for businesses, big or small, and learn tactical ways of implementing it into every corner of your organization.Tune in to In The Den Podcast this week for all the vital insights on ensuring your business stands out from the crowd!#SheHandlesIt #InTheDen #Podcast #seo #seotips #seoservices #seoexpert #seomarketingKeep up with CJ Bachmann: Website: https://shehandlesit.com/ Facebook: https://www.facebook.com/CJBachmann1SEO Instagram: https://www.instagram.com/cjbachmann/ Twitter: https://twitter.com/cjbachmann1seo 

OMT Magazin
OMT Magazin #483 | Conversion Funnel – So nutzt Du ihn für Deine Online Marketing Strategie (Daniel Bruckhaus)

OMT Magazin

Play Episode Listen Later Mar 16, 2023 15:43


Thu, 16 Mar 2023 13:53:18 +0000 https://omt-magazin.podigee.io/9281-neue-episode b3dba0db89c1c659ec278f0c49efdb71 ℹ️ Daniel Bruckhaus beim OMT ℹ️ OMT-Webinare ℹ️ OMT Konferenz ℹ️ Agency Day 2023 9281 full no

AFM Media Podcast - digitales Marketing für Experten
#064: BESTE Online Marketing Strategie 2023: Datteln im Speckmantel

AFM Media Podcast - digitales Marketing für Experten

Play Episode Listen Later Mar 6, 2023 25:33


Klicke hier und vereinbare Dein kostenloses Erstgespräch: https://afm-media.com/termin-podcast In der heutigen Folge #064 des AFM Podcasts begrüßen euch Alexander Bünk und Marko Tomicic, Gründer und Geschäftsführer der AFM Media GmbH. Die wenigsten denken an Online Marketing oder Wissensprodukte, wenn man von Datteln im Speckmantel spricht. Gut, die Datteln sind tatsächlich herbei geschworen, allerdings ist der Teil mit dem Speckmantel nicht verkehrt. In dieser Folge geben Euch die beiden einen kleinen Einblick in den Speckmantel-Funnel - einer neuen Online Marketing Strategie, um heiße Interessenten zu generieren. Viel Spaß! Wer ist AFM? AFM ist der digitale Partner für Experten, Coaches und Therapeuten für Neukundengewinnung und Online Marketing. Wir helfen Experten dabei, ihr Wissen zu digitalisieren und online profitabel zu vermarkten. Als Full Service Partner helfen wir bei der Strategiefindung, Positionierung und Kreieren einer starken Marketing-Botschaft bis hin zur technischen und inhaltlichen Umsetzung. Wenn auch Du Experte bist und Dich für ein erfolgreiches und skalierfähiges Online-Marketing interessierst, dann trage Dich doch hier über den Link zu einem kostenlosen Erstgespräch ein. Buche hier Dein kostenloses Erstgespräch: https://afm-media.com/termin-podcast

Boost my Business - Online Marketing Coaching für deinen Erfolg
03 | Dein Business im Flow - Warum regelmäßige Positionierungs- und Strategie-Check-Ins so hilfreich sind

Boost my Business - Online Marketing Coaching für deinen Erfolg

Play Episode Listen Later Feb 14, 2023 21:28


The Digital Helpdesk - Marketing, Vertrieb, Kundenservice und CRM
#206 Online-Marketing funktioniert nicht, wenn schlecht geführt wird – mit Bastian Sens

The Digital Helpdesk - Marketing, Vertrieb, Kundenservice und CRM

Play Episode Listen Later Feb 7, 2023 32:20


Bastian Sens, Geschäftsführer der Agentur Sensational Marketing, zeigt uns anhand seiner Studie „Online-Marketing funktioniert nicht, wenn schlecht geführt wird”, worauf es beim Online Marketing wirklich ankommt. Zusammen mit Jennifer Lapp wird auf Kernfragen der Studie eingegangen, um herauszufinden, was erfolgreiche und weniger erfolgreiche Unternehmen ausmacht.   Themen: [2:44] Vorstellung der Studie [10:43] Der Weg zur Online-Marketing-Strategie  [17:01] Die wichtigsten Kompetenzen für Führungskräfte [25:14] Ressourcenplanung und Zielsetzung In der Show erwähnt: Studie: Führung im Online-Marketing: https://sensational.marketing/studie-fuehrung-im-onlinemarketing/ Der große Online-Marketing-Guide: https://sensational.marketing/publikationen/fachbuecher/der-grosse-online-marketing-guide/ Das Online-Marketing-Cockpit: https://sensational.marketing/publikationen/fachbuecher/das-online-marketing-cockpit/ Feedback? Gerne an podcast-dach@hubspot.com  Mehr über uns unter: https://www.hubspot.de/podcasts/listen-and-grow 

More Than Social Podcast
068: 3 Proven Online Marketing Strategies for Your Business in 2023

More Than Social Podcast

Play Episode Listen Later Jan 12, 2023 15:23


Learn the 3 Proven Online Marketing Strategies for Your Business in 2023 So many entrepreneurs overthink their marketing strategies.  They try to come up with new ideas and try to reinvent the wheel.  But in reality, for over seven and a half years now, I have followed very specific systems that work, allowing me to build a business 100% from my laptop. Now, of course, there have been some slight adjustments based on the technology advancements and how we behave as online users.  But there are about three different methods that have been constant for my clients and me, and I cover them in this episode.     We talk about:  [2:20] How to grow your email list with a lead magnet [4:10] What an 'opt-in' page is [5:30] The two ways to use online webinars [6:50] The systems and marketing of a webinar [9:35] Using paid masterclasses and workshops Resources mentioned in this episode: Spotlight Theory: https://spotlighttheory.lisaanne.ca/  Episode 24 - Tip 10 Freebies to Generate Leads: https://lisaanne.ca/top-10-freebies-to-generate-leads/ Connect with me Website - https://lisaanne.ca  Instagram - https://www.instagram.com/LisaAnneCoaching Facebook - https://www.facebook.com/LisaAnneCoaching YouTube - http://www.YouTube.com/LisaAnneCoaching  LinkedIn - www.linkedin.com/LisaAnneCoaching  Facebook Group -  www.facebook.com/groups/MoreThanSocial

The Jake Dunlap Show
When has the “cookie” turned into a “monster”? Dan Frechtling, CEO at Boltive on staying safe online and the impact new legislation regarding data privacy has over B2B online marketing strategies.

The Jake Dunlap Show

Play Episode Listen Later Jan 5, 2023 42:05


There is no secret that our online activity and research are constantly monitored. But what really happens when you accept “cookies” and consent to your data being collected by websites? How do companies use that data to configure their marketing and sales strategies?Two years after his wife's passing, Dan Frechtling was still inundated with ads related to treatments and studies about cancer. That made him realize how abusive and invasive social media can be and how sometimes ineffective privacy laws are in protecting customers. Through his work as the CEO of Boltive, he is dedicated to helping brands and publishers ensure that websites and ad platforms comply with data privacy laws and adhere to the choices of internet users.In today's episode of the Jake Dunlap Show, Dan shares his journey from journalism to entering the world of B2B sales and marketing and later joining Boltive in their mission to secure advertisers and publishers against invasive media. He talks about the beginnings of targeted advertising, what really happens when we accept sharing our personal information online and how new legislation on data privacy and online security is forever changing B2B companies marketing practices.  Time stamps: (02:32) Back in time- growing up in the D.C. area and getting intrigued by journalism;(04:20) Getting into Northwestern University and realizing journalism wasn't the right path for him; deciding to stay on and choosing economics as his second major;(05:41) Going back to school and getting his MBA;(06:19) Learning Chinese after his parents housed a student who ran away from China after the Tiananmen Square protests; visiting China, studying at the Nankai University and working with different developers there;(07:43) His innate curiosity and desire to learn new things attracted him to business- making a pit stop in public relations and working on the Gatorade account, getting hired as an undergrad at General Mills, and leading the marketing department for Stamps.com;(11:03) Deciding to make the leap into the B2B sales world and learning a new approach to sales and attracting customers;(16:33) The beginnings of targeted advertising and marketing (from the apparition of the cookie to interest-based ads, online behavioral advertising, and the GDPR protection policy);(22:09) Do you really understand what happens when you “accept cookies” and allow access to your private data?(26:35) What you need to know about privacy laws and how they impact the sales marketing world;(30:30) Boltive's mission- making the internet safer; launching “Privacy Guard”, a secret-shopper technology ensuring that privacy violations are detected and opportunities to reach a targeted audience aren't missed;(38:16) The future of marketing- strategies need to be optimized so that they respect customers need for privacy.  Quotes “From the first day, I showed up on campus I realized that journalism school was not for me, but what do you do? You're there, you're enrolled so what do you do? So I stuck with the program and added economics cause I was getting more interested in business.” “There's a storytelling in Journalism that's also reflected in Marketing. When you think about messaging, when you think about persuasion there's a lot of what's going to be meaningful to the listener you're pitching and how can you be creative in that regard.” “With B2B you have the opportunity to craft differentiation and to position yourself, and to put facts in case studies and evidence behind what you're saying.” “You've got this hyper-targeting and tracking that started with the cookie and then you've got this data protection rise from these alarming incidents and that's leading to changing consumer attitudes (...) and GDPR which is still regarded as the most comprehensive privacy and security regime in the world.” “I didn't use to get two hoots about privacy until I experienced my own privacy being shared when my wife was diagnosed with cancer and I started doing all kinds of research on the internet to figure out what were the treatments and little did I know that while I was visiting those websites I was being tracked (..) that completely changed my mind about how abusive data privacy can be.” “There's this thing called the GPC (Global Privacy Control) that the California attorney general's office is requiring all businesses to honor (...) Yet, 90% plus of U.S. businesses do not honor that, and Sephora was one of them.” “It gets to national security implications. There was an organization called RuTarget which was a subsidiary of Russia's Sberbank (...) For 4 months during the Ukraine invasion, RuTarget was receiving data from Google and from other advertisers unknowingly. This led to understanding the risks of surveillance from foreign governments.”______________________________  Get in contact with Dan: Linkedin- http://linkedin.com/in/frechtlingTwitter- http://lshrt.xyz/4ox5v  Boltive- social links: Website - https://www.boltive.com/Linkedin- https://www.linkedin.com/company/boltive/ ______________________________  Mentions: Tiananmen Square protests and massacre (1989)- student-led demonstrations suppressed by the Chinese government through military intervention; Gatorade- an American brand of sports-themed beverage and food products, built around its signature line of sports drinks; Website | Twitter | Youtube | Facebook | Instagram  General Mills- an American multinational manufacturer and marketer of branded processed consumer foods; Website | Twitter | Youtube | Facebook | Instagram | Linkedin Cheerios- a brand of cereal manufactured by General Mills;Website | Twitter | Youtube | Facebook | Instagram| Tik Tok Starbucks- an American multinational chain of coffeehouses and roastery reserves; Website | Twitter | Youtube | Facebook | Instagram | Spotify| Pinterest Geoffrey Moore-an American organizational theorist, management consultant, and author, best known for his work Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers. In his book he offers  a template for a positioning statement; Website | Twitter | Youtube | Linkedin HTTP cookies- pieces of data from a website that is stored within a web browser and that the website can retrieve at a later time; Edward Snowden- former computer intelligence consultant who leaked highly classified information from the National Security Agency (NSA); __________________________  Follow Jake:Website- https://www.jakedunlap.com/Instagram- https://www.instagram.com/jake_dunlap_/Linkedin- https://www.linkedin.com/in/jakedunlapTwitter- https://twitter.com/jaketdunlap

Elevated Marketing DOT Podcast
Ep#57 - Top Online Marketing Strategies to Try in 2023

Elevated Marketing DOT Podcast

Play Episode Listen Later Dec 28, 2022 12:35


2023 is here! Have you thought about your online marketing strategy? This week, the digital marketing team talks about different digital marketing strategies to try in 2023. Follow along to learn about different strategies you should and shouldn't try.

Business Talks
Why Every Service-Based Business Should Be Running Google Ads

Business Talks

Play Episode Listen Later Oct 27, 2022 18:52


This week's podcast is a deep dive into the value Google Ads offers service-based businesses. By listening, you will discover how Google Ads fits into your company's broader online marketing strategy. I discuss specific campaigns that can be quickly set up so your business can begin generating leads & booking more consultations literally overnight.  Some of The Topics Discussed Include: The Value Google Ads Offers Local Service-Based Businesses  3 Major Benefits of Running Google Ads in 2022  Tips For Generating Leads From People in Research Mode How Email Marketing & Content Can Be Used To Improve ROI of Google Ads Campaigns Tips for Generating Leads From People Who Are Ready To Hire a Service Provider Right Now Links & Resources EP 59: Online Marketing Strategies for Generating & Nurturing Leads with Andy Janaitis EP 58: Everything You Need To Know About Google Ads with Adam Wormann Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Business Talks
Evergreen Online Marketing Strategies for Generating & Nurturing Leads with Andy Janaitis

Business Talks

Play Episode Listen Later Oct 20, 2022 31:25


Andy Janaitis is the founder and chief strategist of PPC Pitbulls, an e-commerce digital marketing agency, partnering with craft brands on their paid search and social ads as well as email marketing. Andy has over 10 years of agency experience in the digital space across several industries. Through PPC Pitbulls, he focuses on creating custom strategies and driving measurable results for businesses looking to grow and find more customers online. Some of The Topics Discussed Include: Why Authentic Customer Relationships Are Key in a Privacy-Centric World Tips For Using Email Along with Other Digital Channels To Maximize ROI A Simple Google Ads Setup Structure For Small to Medium Brands Steps To Determine the Right Marketing Budgets & KPIs For Your Company How To Know Where Your Company Is On Its Marketing Journey and What To Do Next Links & Resources PPC Pitbulls Digital Marketing Maturity Assessment Connect with Andy on LinkedIn Review & Subscribe Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.   Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast.  Need Digital Marketing Help? Then book a Strategy Call with me to discuss your company's marketing challenges. In less than 30 minutes, I'll help you brainstorm solutions to improve your company's marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.  Book a Strategy Call

Rebel by Design
Got your online marketing strategies down but not seeing the results you *really* want? Here's the missing piece to business growth!

Rebel by Design

Play Episode Listen Later Sep 5, 2022 7:52


If we're being honest, who else is sick of all the strategies to grow an online business that does nothing but leave you burned out? I mean, do you *really* need another freebie? How about IG followers– do you think you need more?   After successfully growing my online business to multiple 6 figures in less than 2 years, I'm here to tell you there's a better way.   And the best part? The secret sauce is easier than you think!    Here's the thing: how you show up determines exactly how successful your business is going to be.   In this episode, I'm breaking down exactly what you need to know to unlock your business success.   Tune in rebels!   Enjoy the show!!   Catie   Love the show? Connect with me!    Join me over on Facebook: Coaching with Catie: For Entrepreneurs And Visionaries.  Connect with me on Instagram: @Catie.Lynch.  Visit my Website: www.catielynchlcsw.com Email me: CatieLynchlcsw@gmail.com

Marketing MasterMinds
S03E05 - Online Marketing für das Gastgewerbe – Teil 1

Marketing MasterMinds

Play Episode Listen Later Jul 22, 2022 32:58


In dieser Folge gehen wir auf einen konkreten Case aus dem Gastgewerbe ein: einem Familienbetrieb, der sich vom Bauernhof in ein Unternehmen verwandelt hat, das einen Reiterhof, ein Café und eine Ferienwohnung-Vermietung betreibt. Anhand dieses Beispiels zeigen wir auf, wie wir die (Online-)Marketing-Strategie angegangen sind: Positionierung schärfen Definition der Kernzielgruppe Kennen der genauen Persona, deren Wünsche und Bedürfnisse Im Blick behalten, wie sich die Persona verändern kann Maßnahmen-Abstimmung (offline wie online) Suchmaschinen-Optimierung + Analysen der Daten Keyword-Recherche Nutzen-Analyse – Befüllen des Redaktionsplans Wie das ganz konkret herausgearbeitet wurde für den Kunden, hört ihr am besten selbst in der Folge! In der nächsten Folge zwei Wochen gehen wir von den strategischen Überlegungen hin zu den konkreten Maßnahmen, die tatsächlich umgesetzt wurden wie der Aufbau der Social-Media-Kanäle und des Blogs ein. Weitere interessante Folgen: Der Wunschkunde oder die Buyer Personas: Staffel 2, Folge 19 Die Candidate Persona, Staffel 2, Folge 21 Besucht auch unsere Facebook Gruppe und Facebook Fanpage. Wir freuen uns auf den Austausch mit Euch! Noch mehr Folgen findet ihr hier: https://www.online-erfolgreicher.de/podcast-marketing-masterminds/

Online Business Clinic
Online Marketing Strategies That Actually Work For Your Coaching Business

Online Business Clinic

Play Episode Listen Later Jul 12, 2022 18:10


Are you looking for online marketing strategies that work to help you grow your online coaching business? In this week's episode, I will share with you some of my best tips on how to market your coaching business online and grow it faster.

Podcast Business News Network Platinum
4790 Jill Nicolini Interviews Justin Conklin CEO of R.I.S.E. Online Marketing Strategies

Podcast Business News Network Platinum

Play Episode Listen Later May 20, 2022 29:14


Jill Nicolini Interviews Justin Conklin CEO of R.I.S.E. Online Marketing Strategies --  https://www.riseonlinestrategies.com/https://onlineradiobox.com/search?cs=us.pbnnetwork1&q=podcast%20business%20news%20network&c=us https://mytuner-radio.com/search/?q=business+news+network

Aktien mit Potenzial
Villeroy & Boch: Eine versteckte Dividendenperle

Aktien mit Potenzial

Play Episode Listen Later Apr 8, 2022 29:28


In der heutigen Episode stellen wir wieder eine spannende Aktie vor: Villeroy & Boch. Das deutsche Traditionsunternehmen ist international für seine Keramikwaren bekannt. Durch den jahrelangen Aufbau einer ausgeklügelten Online Marketing Strategie und durch ständige Effizienzsteigerungen konnte das Unternehmen im letzten Jahr seine Umsätze um einen Rekordwert von 18 % steigern und dabei eine operative Marge von fast 10 % erzielen. Ob sich diese Zahlen in Zukunft übertreffen lassen und welche Geheimnisse das Unternehmen noch hat, darüber haben wir in dieser Podcast Episode – Aktien mit Potenzial – zusammen mit dem Fondsmanager Daniel Gehlen gesprochen und alle Aspekte aus Investorensicht durchleuchtet. Daniel ist Co-Fundmanager des Gehlen-Bräutigam Value HI Fonds, der im letzten Jahr von Morningstar mit 5 Sternen ausgezeichnet wurde.

The Art of Online Business
Outdated Online Marketing Strategies and What To Do Instead, with Brittany McBean

The Art of Online Business

Play Episode Listen Later Mar 9, 2022 61:41


I've got a good one here for you today. Well, I think every episode is good, but especially today. My good friend and our copywriter, Brittany McBean, is on the show. Brittany is a brilliant conversion copywriter and launch strategist. She writes all the best words, the greatest words, beautiful words. Bigly words. Multi 6-figure launch words.She loves writing launch copy that makes big bucks.This is her third time here on the show. I've been working with Brittany for about a year and a half, and she's completely helped me transform the way I communicate my brand.She's here to talk about all the uncool marketing tactics that have been taught for years, and that have been used by so many people. Up until a couple of years ago, I also used them.That's what I was taught. That's what I learned; all the unsavory marketing tactics that get taught, that so many people use, and that people are done with.When I say people, I mean your audience. The people you are looking to serve. They're done with these marketing tactics. They're jaded with all of the false scarcity, et cetera, et cetera.People just want real. They don't want the—I don't want to call it sleazy—but the uncool things that have been happening for so many years that we all know, and that so many of us have used. Again, I used them for years.If you're still doing it, zero judgment. Our goal today is to give you a different perspective, an ethical way. Marketing and selling your offer in an ethical way.In this episode, you'll learn:Marketing tactics you should stop usingWhy we need to give people more autonomy in their decisionsWhat happens when we are honest in our marketingThe psychology behind customers' decisionsWhy less sales pressure makes buying decisions easierWhy your marketing copy needs to be specific to your audienceBrittany's 3-step process for making moneyLinks & Resources:Robert B Cialdini, PhD: Influence, New and Expanded: The Psychology of PersuasionThe Art of Online Business Podcast: Simple Hacks for Writing Copy that Converts, with Brittany McBeanThe Art of Online Business Podcast: The Secret to High Converting Launch Copy, with Brittany McBeanDM me on InstagramVisit my YouTube channelThe Art of Online Business clipsThe Art of Online Business websiteThe Art of Online Business Podcast websiteCheck out my Accelerator coaching programBrittany McBean's Links:Check out Brittany's websiteFollow Brittany on 

Focal Tangent: Perspectives That Shift
013: Pivoting a Brick and Mortar and Creating Impactful Online Marketing Strategies with Kara Kennedy, Co-Founder of Little White Sneakers

Focal Tangent: Perspectives That Shift

Play Episode Listen Later Aug 31, 2021 30:04


In this week's episode, I chat with Kara Kennedy, Co-Founder of Little White Sneakers, all about building a brick and mortar business, pivoting during the pandemic, and creating exceptional marketing campaigns.With a background in small business marketing, Kara was inspired to start her own business. Aware of the volume of clothes her three kids went through and the negative impact on both her wallet and the planet she was inspired to make a difference. Little White Sneakers (named after a pair of shoes her daughter only wore 3 times) was born. It offers parents a positive alternative to fast fashion with resale, overstock and new high quality brands (many locally made).“We've tried to change the image and the perception of retail. Shopping “used” is actually a really smart, hip and trendy way that's really helping the planet.” - Kara, Co-Founder of Little White SneakersIn this episode:How waste and overproduction of clothing in the fashion industry inspired her businessMust-know steps when opening up a brick and mortar businessHow her logo symbolizes rebirth and connection to the earthKara's tips for creating excitement and buzz via email and social media marketingHer company's biggest wins and challenges throughout this timeThe mental benefit of staying active and impact it has had on her careerHow calming your body through activity has the same impact as meditation Connect with Kara: Instagram: www.instagram.com/little_white_sneakersTwitter: www.twitter.com/lilwhitesneaks LinkedIn: https://www.linkedin.com/in/karak/Facebook: https://www.facebook.com/littlewhitesneakersBlog: https://www.littlewhitesneakers.com/blogs/mediahttps://www.littlewhitesneakers.com/  *Be sure to shop their daily sales and promotions over on Instagram* Connect with Nathalie:Facebook: https://www.facebook.com/pictonatphoto/  Pinterest: https://www.pinterest.ca/pictonatphotography Instagram: https://www.instagram.com/pictonatbrandingcreative/ LinkedIn: https://www.linkedin.com/in/nathalie-amlani/ Join the Free Focal Tangent:  Brand Builder Society Community: https://www.facebook.com/groups/brandbuildersociety Website:  https://pictonat.com  

Uncensored Direct Marketing
Online Marketing Strategies with David McMenomey

Uncensored Direct Marketing

Play Episode Listen Later Jan 14, 2021 47:33


Are you looking for ways to start or grow your online marketing business? In today's episode, Maria invited https://www.digistore24.com/ (Digistore24)'s Performance Marketing Manager, David McMenomey, to share some helpful tips. David, affectionately referred to by his closest colleagues as “McMoney,” created multiple offers and businesses online that have generated millions of dollars. He became a marketing expert using affiliate marketing, direct response advertising, and data-driven optimizations, growing companies like Microbe Formulas to become top elite, powerhouse brands. Stay tuned as he talks about his journey from failure to success and learn the simple process of building a successful online marketing business. “Don't be afraid to fail. Don't be afraid to take a risk and create something different and beautiful.”  - David McMenomey In This Episode: - David shares his top 3 strategies for beginners  - Affiliate marketing basics - How to position yourself when you're just starting out - Copywriting basics: How important is the email subject line (the “hook”) - Learn from David's journey in the online marketing space - What are the trends in affiliate marketing - David and Maria's tips for vetting affiliates and top offers - Where do you get support as an entrepreneur Join David's Academy: - The Secret McMoney Formula: https://www.digistoreacademy.com/ (https://www.digistoreacademy.com) Connect with David: - LinkedIn: https://www.linkedin.com/in/dmcmenomey (https://www.linkedin.com/in/dmcmenomey) (Note: Maria can also connect you to David) Connect with Maria: - Maria Sparagis Website: http://mariasparagis.com/ (http://mariasparagis.com) - DirectPayNet Website: https://directpaynet.com/ (https://directpaynet.com) - LinkedIn: https://www.linkedin.com/in/mariasparagis (https://www.linkedin.com/in/mariasparagis) - Facebook: https://web.facebook.com/directpaynet (https://web.facebook.com/directpaynet) - Instagram: https://www.instagram.com/directpaynet (https://www.instagram.com/directpaynet) - Twitter: https://twitter.com/mariasparagis (https://twitter.com/mariasparagis) - Pinterest: https://www.pinterest.ph/directpaynet (https://www.pinterest.ph/directpaynet)

The Systems Made Simple™ Podcast
The REAL Secret to Balancing Work & Family with Allison Hardy

The Systems Made Simple™ Podcast

Play Episode Listen Later Oct 13, 2020 33:39 Transcription Available


Do you have a strong desire to grow your business, but feel confused by all of the conflicting online marketing strategies out there?If you answered yes, you're not alone! Figuring out how to grow your business while balancing work and family can feel challenging, and today's special guest, Allison Hardy, is here to help you make sense of it all.Allison Hardy is a woman on a mission to help entrepreneurs, especially busy moms, create thriving 6-figure businesses by teaching them online marketing strategies that help them simplify, automate, and streamline so they can grow quickly and easily while balancing work and family.Allison Hardy has been featured by Huffington Post and was named one of Washington D.C's most influential professionals under 40 by Washington Life Magazine, and it's no wonder! Her work is helping women everywhere learn how to grow their digital business while balancing work and family, and succeed at both. WHEN YOU WALK AWAY FROM THIS EPISODE, YOU'LL DISCOVER:Why most cookie-cutter online marketing strategies are a waste of your timeWhich online marketing strategies will help you gain more traction and reach more people, without requiring more effortHow to automate and streamline your business so that balancing work and family is a breeze, even as a solopreneurAllison Hardy knows her stuff when it comes to online marketing strategies, and she has a soft spot in her heart for moms who are trying to balance work and family while pursuing their dreams. Whether you're a parent or not, you're going to learn a lot inside this episode that you can instantly apply to your business.If this episode inspires you in some way, leave a review to let us know your biggest takeaway. And while you've got your phone out, make sure to follow us on Instagram @theeffortlesslife.co for more daily tips on how to simplify your workflows so you can spend more time in your zone of genius.Instacart - Groceries delivered in as little as 1 hour. Free delivery on your first order over $35.

MPG REAL ESTATE PODCAST
Episode 4- Ed Gelb Discusses Going To Harvard, The 08 Crash, Online Marketing Strategies, And What It Takes To Build A Successful Company

MPG REAL ESTATE PODCAST

Play Episode Listen Later Sep 9, 2020 68:42


On this weeks episode we have Edward Gelb from Advanced Website Strategies. Ed is a father, Harvard grad, business owner, online marketing genius, and all around fantastic guy! We discuss what it takes to be successful in business, how to win at online marketing, Covid, and the pressures of hero to zero and back to being on top again. We had a ton of fun on this episode, check it out!!!!! https://www.facebook.com/moselerhomes https://www.instagram.com/moselerhomes https://www.youtube.com/channel/UCLsoTjawdzF26HNHZwCbqTQ https://www.moselerhomes.com/

Insight & Empathy Podcast
No. 7 Starting the conversation through service - the SECRET SAUCE to rocking Instagram with Tirzah McFarland

Insight & Empathy Podcast

Play Episode Listen Later May 19, 2020 56:26


Tirzah McFarland is the Co-Founder of the Straight Up Academy & Founder of 1000nonprofits. She is super passionate about helping women in business and nonprofit leaders scale their business & impact online. Tirzah specializes in Digital Advertising and Online Marketing Strategies and has lead marketing efforts helping draw in over a 1.7 million for clients - working with an agency that ran campaigns for top online entrepreneurs such as Marie Forleo, Amy Poterfield, and Rachel Hollis. Currently running her own marketing business, she provides customized and high-converting marketing services & strategies. WOW, I am so beyond impressed by this incredible creative lady! Struggling with creating content that educates, inspires, and serves? Feel like you're not moving the needle in your business AT ALL? Confused about online marketing and sick of feeling strategy-less? This is the episode for you. This all-around boss babe dropped some serious truth in this episode, you do not want to miss out! Connect with Tirzah on all the channels below: https://www.instagram.com/tirzahmcfarland/ https://www.tirzahmcfarland.com/instagram-babes https://www.straightupacademy.com/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/leandracreative/message

The Course Consultant & Customer Success Show
Episode 03: Website Design Tips for Course Creators

The Course Consultant & Customer Success Show

Play Episode Listen Later Feb 24, 2020 22:14


Trying to figure out your website tech solutions has never been easier. Pete McPherson from Do You Even Blog guest stars in this guest interview. He discusses fun topics like PIZZA, Sales Funnels, Sales Pages, Online Marketing Strategies for Digital Products and Courses. Pete has developed over 20 online courses in counting. As a blogger and podcaster, Pete helps break down the tough technical questions so you can focus on what you do best: creating great content. I loved chatting with Pete, who had some incredible tidbits of information to share! Get More Bomb Diggity Content on the blog: https://thecourseconsultant.com/website-design-tips-for-course-creators/ Follow Pete! https://doyouevenblog.com/ Check out the Do You Even Blog Podcast! - https://apple.co/3aWsV1z Pete and I chat about How To Create an Online Course for BEGINNERS! Cool Tools Discussed: Make sure you check out these cool tools! Build Your List With Quizzes Elementor Pro Deadline Funnel For more information about the Course Consultant Show or interested in using our services to create your own course find us here: Visit our website: https://thecourseconsultant.com/ Facebook: https://www.facebook.com/thecourseconsultant/ LinkedIn: https://www.linkedin.com/company/the-course-consultant/ Twitter: https://www.instagram.com/thecourseconsultant/

The Publishing Profits Podcast Show | Writing | Marketing | Books | eBooks | Audiobooks | Authors | Entrepreneurs
163: How Book Promotion Sites Work and Data-Driven Online Marketing Strategies with Ricci Wolman

The Publishing Profits Podcast Show | Writing | Marketing | Books | eBooks | Audiobooks | Authors | Entrepreneurs

Play Episode Listen Later Nov 17, 2017 25:29


Ricci Wolman is the founder and CEO of Written Word Media. You may not have heard of Written Word Media before, but I'm sure you've heard of some of their brands, including Free Booksy, Bargain Booksy, and Red Feather Romance, all of which are very popular book promotion websites. Ricci has more than 10 years […] The post 163: How Book Promotion Sites Work and Data-Driven Online Marketing Strategies with Ricci Wolman appeared first on TCK Publishing.