Podcasts about rady school

In this episode of 'More Than Work,' host Rabiah sits down with Amanda Castello, Associate Director of Employee Engagement at UCSD's Rady School of Business, Ayurvedic coach, and yoga teacher. They discuss Amanda's journey from Michigan to San Diego, her career evolution, the importance of communication skills in job seeking, and her work in career coaching. Amanda also delves into her holistic wellness practices, including Ayurveda and yoga, and how they complement her professional life. They touch on the importance of giving your time to the community and finding inspiration from your surroundings.00:00 Introduction to More Than Work Podcast00:34 Meet Amanda Castello: Career Coach and Yoga Teacher02:54 Amanda's Journey to Career Coaching04:11 Challenges and Insights in Career Coaching06:52 The Importance of Communication Skills13:49 Amanda's Personal Journey with Yoga and Ayurveda21:06 Balancing Multiple Passions and Taking Breaks22:36 Balancing Passion and Career23:37 Artistic Expression and Personal Growth24:56 Ayurveda and Career Integration26:52 Athena STEM Women and Community Involvement30:27 Women in Tech and Career Reflections34:56 Fun Five Questions40:30 Final Thoughts and Contact InformationNote from Host:I love interviewing people I haven't met because it is an opportunity to get to know someone brand new. But it is even more exciting to get to chat with someone I do know a little better and explore subjects that we never have in real life. Amanda was one of the most supportive non-comics on the comedy scene when I was starting out in San Diego. Our paths crossed briefly before I headed to the UK but her now husband was one of my comedy buddies and she was often a face in the crowd and on the sidelines I was always happy to see. I have followed her career over time and we were finally able to connect. She is impressive, she is compassionate and she is someone I know I will keep learning from. Listen up and learn about Ayurveda, career growth and more! +++++ Find AmandaLinkedIn: https://www.linkedin.com/in/amandascastello/ Instagram: https://www.instagram.com/amanda.ayurvedichealth +++++ More than Work Social Media: @morethanworkpod (Facebook, Instagram) and @rabiahcomedy (TikTok)Please review and follow anywhere you get podcasts. Thank you for listening. Have feedback? Email morethanworkpod(at)gmail.com!

Got a story to tell? An innovative idea to share? Fill out our guest nomination form, and let's chat!Host Jaime Hunt speaks with Shaun Carver, the Executive Director and Chief Executive Officer of the International House at the University of California, Berkeley, about the challenges, opportunities, and strategies for better supporting international students in higher education. The discussion sheds light on the cultural and economic benefits international students bring, the need to foster inclusivity and free speech, and how universities can adapt to societal and political changes to create a more welcoming environment.Key TakeawaysInternational students enrich learning environments: They bring unique perspectives that foster cultural understanding and prepare students for a globalized workforce.Political rhetoric impacts enrollment: Even without formal policy changes, unwelcoming political climates can deter international students from applying.Free speech and inclusivity matter: Universities should ensure students feel safe expressing differing viewpoints and engaging in civil discourse.Diverse support systems are essential: Institutions must focus on cultural exposure, community-building, and access to essential services for international students.A growth mindset fosters innovation: Encouraging students to step outside their comfort zones promotes intellectual curiosity and global leadership skills.Why Are International Students Important to Higher Education?International students bring a wealth of diversity to higher education, enriching campus communities with their perspectives, experiences, and cultural backgrounds. Shaun Carver emphasizes their vital role in fostering a global learning environment that prepares students for interconnected, multicultural workplaces.Beyond academics, international students significantly contribute to local economies. From tuition payments to housing and daily living expenses, their economic impact extends beyond campus boundaries. Shaun also highlights how many international students go on to lead innovative startups and global companies, particularly in Silicon Valley, underscoring the long-term benefits of their presence in the U.S.Despite these benefits, political rhetoric and visa uncertainties can deter international students, forcing institutions to miss out on their transformative contributions. Universities must address these concerns proactively to remain competitive on the global stage.How Can Universities Create Welcoming Environments?Creating an inclusive and supportive environment for international students requires deliberate effort. Shaun outlines three key strategies:1. Cultivating Free SpeechUniversities should encourage environments where all students feel comfortable expressing their viewpoints. At the International House at the University of California, Berkeley, 80% of residents feel free to share minority views without fear of judgment, serving as a model for fostering civil discourse on campus.2. Building CommunityPrograms like the International House's weekly diversity and coffee hour allow students to share their cultures through food, music, and storytelling. These events not only build a sense of belonging but also foster cross-cultural understanding among students from different backgrounds.3. Providing Practical SupportWhile universities may not handle visa or employment processes directly, they can offer workshops, mentorship programs, and community events to help international students navigate their new environment. Ensuring that students feel supported in both practical and personal aspects is key to their success.What Challenges Do International Students Face?International students often face unique obstacles, including navigating visa regulations, overcoming cultural barriers, and coping with homesickness. Shaun recounts stories of students who, despite immense financial and emotional pressures, strive to succeed in the U.S. education system.For many, even basic needs like food can become a challenge. Shaun shares how implementing inclusive dining options at the International House, like dishes from various global cuisines, helps students feel more at home. These small yet impactful gestures can make a significant difference in a student's overall experience.Additionally, divisive campus climates can make international students feel unwelcome. Institutions must work to ensure their campuses are places where students of all backgrounds feel safe, valued, and supported.What Can Universities Learn from the International House?For over a century, the International House has been a leader in creating inclusive, multicultural communities. Its model of hyper-diversity—housing students from over 80 nationalities under one roof—offers a blueprint for fostering cross-cultural connections. Shaun attributes the success of the International House to:Encouraging Growth: Students are challenged to step out of their comfort zones and engage with others who have vastly different experiences and viewpoints.Promoting Civil Discourse: Creating spaces where students feel free to express their beliefs fosters open-mindedness and intellectual humility.Sharing Best Practices: By collaborating with other universities, the International House seeks to expand its model to campuses worldwide, addressing the growing need for inclusive and globalized educational environments.Looking Ahead: The Role of International Students in a Globalized WorldAs higher education continues to globalize, institutions must actively work to support international students. Shaun emphasizes the need for universities to rebrand themselves as inclusive and welcoming spaces. Beyond rhetoric, this requires actionable steps to build communities where diverse viewpoints thrive.International students not only enrich the institutions they attend but also contribute to society and the global workforce in profound ways. Their courage and resilience in pursuing education abroad inspire us all, and their success benefits everyone.Guest Name: Shaun Carver, Executive Director and Chief Executive Officer of the International House at University of California BerkleyGuest Social: https://www.linkedin.com/in/shauncarverGuest Bio: Shaun Carver is currently Executive Director and Chief Executive Officer of the International House at University of California Berkeley and has been in the role since August 2020. He served as Assistant Dean for Graduate Programs in the Rady School of Management, UC San Diego (2017-2020), and as Executive Director of the Hult International Business School (Boston, New York, San Francisco, Shanghai; 2013-2017), where he oversaw 750 students representing 82 countries. Before that, he served in leadership positions in institutions of international higher education in China (2002-2013) at the University of International Business and Economics in Beijing, Tsinghua University, and the Sino-British College of the University of Shanghai Science and Technology (USST).Shaun received his B.A. (High Technology Management), and an M.B.A. from California State University, San Marcos. He is currently pursuing a doctorate in education (Ed.D.) at the University of Southern California.Shaun's father is American and his mother British, thereby allowing Shaun to hold citizenship in both the United States and the United Kingdom. As a child, the family moved around often, within the U.S., and lived for two years in Ireland. Shaun traveled widely during his years in Asia, through China, Taiwan, Hong Kong, Mongolia, Japan, and many other countries throughout the continent. He feels at home in cross-cultural situations.He met his wife, Bei Bei Zheng, in Shanghai.  Her family, originally from the seaport city of Wenzhou, is also international, with some members currently living in Italy. Their two children, LiAnne (age 8) and James Maxwell [Max] (age 6), are comfortable in multicultural environments, spending significant time with family in China, Italy, and the U.S. - - - -Connect With Our Host:Jaime Hunthttps://www.linkedin.com/in/jaimehunt/https://twitter.com/JaimeHuntIMCAbout The Enrollify Podcast Network:Confessions of a Higher Ed CMO is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Some of our favorites include Talking Tactics and Higher Ed Pulse. Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.Attend the 2025 Engage Summit! The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register

Today we're talking about exploding fabrics, microwaving hotdogs, and whether the color of your jacket affects its performance. Dr. Jeni Blacklock is back to discuss all of this, and to provide an update on the Blister Labs' testing that's been happening at the Rady School of Computer Science & Engineering at Western Colorado University, as part of the partnership program between between Blister, Western Colorado University & the University of Colorado Boulder.RELATED LINKSGet Yourself Covered: BLISTER+Get Our Winter Buyer's GuideCHECK OUT OUR OTHER PODCASTS:Blister CinematicBlister PodcastBikes & Big IdeasCRAFTEDTOPICS & TIMES:Apparel Testing Overview (1:25)Friction & UV Tests (3:53)Exploding Fabric?? (6:16)Color & Other Variables (12:23)What's Next? (20:44) Hosted on Acast. See acast.com/privacy for more information.

Organizations often unknowingly send mixed signals to their employees. For example, they might encourage innovation but punish failure. Uri Gneezy, Ph.D., joins the Talent Angle to explain how organizations can structure incentives to unlock employees' full potential. He explains how HR leaders can use incentives to nurture intrinsic motivation in employees and create habits in the workforce that support organizational performance. Uri Gneezy, Ph.D., is the Epstein/Atkinson Endowed Chair in Behavioral Economics and professor of economics and strategy at the Rady School of Management at the University of California, San Diego. Before joining the Rady School, Gneezy was a faculty member at the University of Chicago, Technion and Haifa. Gneezy received his Ph.D. from the Center for Economic Research in Tilburg. Gneezy was born and raised in Israel, where he learned applied game theory firsthand in the streets of Tel Aviv. Jessica Knight is a vice president of research in the Gartner HR practice. She leads research teams to identify best practices and new opportunities to address HR executives' most urgent challenges. Her areas of focus include employee experience, organizational culture, change management and the future of work.

Dean Bob Sullivan of UC San Diego's Rady School of Management describes how its curriculum was developed to support San Diego's high tech, life science and information industries and introduces Beth Anne Baber, a cancer researcher who used her Rady MBA to launch the Nicholas Conor Institute for Pediatric Cancer Research. Also featured, CureSearch for Children's Cancer and Althea Diagnostics. This segment was included in the December, 2010 edition of UCSD@50. Series: "UCSD at 50" [Business] [Show ID: 20657]

Dean Bob Sullivan of UC San Diego's Rady School of Management describes how its curriculum was developed to support San Diego's high tech, life science and information industries and introduces Beth Anne Baber, a cancer researcher who used her Rady MBA to launch the Nicholas Conor Institute for Pediatric Cancer Research. Also featured, CureSearch for Children's Cancer and Althea Diagnostics. This segment was included in the December, 2010 edition of UCSD@50. Series: "UCSD at 50" [Business] [Show ID: 20657]

In this episode we are talking to Uri Gneezy about his latest book publication “Mixed Signals – How Incentives Really Work”. He explains to us what mixed signals are and makes us aware that we encounter them far more frequently than one would expect. We deep dive into the topic in the context of negotiations where signaling plays a major role. Uri walks us through the different effects that are at play when the opening offer in a negotiation is communicated to the other party and makes clear why it should neither be too high nor too low.   Uri Gneezy holds the Epstein/Atkinson Endowed Chair in Behavioral Economics at the University of California, San Diego's Rady School of Management. His research interests are at the intersection of economic theory and application and include topics such as incentives-based interventions to increase good habits and decrease bad ones, Pay-What-You-Want pricing, and the detrimental effects of small and large incentives. In addition to this he is author of the books “The Why Axis: Hidden Motives and the Undiscovered Economics of Everyday Life” and “Mixed Signals – How Incentives Really Work” which was published in 2023.

In episode 1968, Andrew talks to Peter McGraw, author of SOLO, about how remaining single offers the promise of a remarkable life.Dr. Peter McGraw is a bachelor, behavioral economist, and business school professor at the University of Colorado Boulder. He hosts the podcast Solo-The Single Person's Guide to a Remarkable Life, he writes for Single Insights – The Science of Solos, and hosts The Solo Salon. As a global expert on the scientific study of humor, he founded the Humor Research Lab (aka HuRL). He has spent fifteen years examining the antecedents and consequences of humor. In 2014, he co-authored The Humor Code: A Global Search for What Makes Things Funny. In 2020, he authored: Shtick to Business: What the Masters of Comedy can Teach You about Breaking Rules, Being Fearless, and Building a Serious Career. McGraw was the host of I'M NOT JOKING, a podcast that looks at the lives of funny people from entertainment, business, science, and the arts. He also hosts Funny or True?, a live comedy gameshow that pits comedians against scientists to see who has the best blend of brains and funny bone. A marketing and psychology professor at the University of Colorado Boulder, McGraw's research has been covered by The New York Times, Wall Street Journal, NPR, BBC, TIME, CNN, Wired, and Harvard Business Review. McGraw has written for Slate, Wired, Fortune, Huffington Post, Psychology Today, and the Wall Street Journal. McGraw teaches graduate courses in behavioral economics for the University of Colorado Boulder and MBA courses in marketing management for London Business School, University of California San Diego's Rady School, and University of Colorado Boulder. He speaks at Fortune 500 companies, public events, and universities around the world.Named as one of the "100 most connected men" by GQ magazine, Andrew Keen is amongst the world's best known broadcasters and commentators. In addition to presenting KEEN ON, he is the host of the long-running How To Fix Democracy show. He is also the author of four prescient books about digital technology: CULT OF THE AMATEUR, DIGITAL VERTIGO, THE INTERNET IS NOT THE ANSWER and HOW TO FIX THE FUTURE. Andrew lives in San Francisco, is married to Cassandra Knight, Google's VP of Litigation & Discovery, and has two grown children.Keen On is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit keenon.substack.com/subscribe

In this episode we are talking to Michel Maréchal about honesty from an economist's perspective. He shares with us two studies he has conducted on honesty: Firstly, we talk about a mega-study in which Michel and his colleagues have tested in more than 300 cities around the globe with more than 17000 wallets whether people would rather return lost wallets if there were a higher or lower amount of money in them. Secondly, he shares a lab experiment in which he studied whether humans are more honest when interacting with other humans versus interacting with machines. Both studies give an understanding on human's behaviour when being incentivized to being dishonest.     Michel Maréchal is a Visiting Professor of Economics at the Rady School of Management, UC San Diego and Professor of Economics at the Department of Economics from the University of Zürich. His research is interdisciplinary and lies at the intersections of economics, social psychology, criminology, political science and biology. Here you can find Michel's papers on civic honesty and honesty in the digital age. You can also check out his website for other research topics he is currently working on.

Lamar Rutherford is the owner and CEO of Excellens Solutions where she does M&A Advising, both brokering the transactions and advising owners on planning their preferred sale or exit from their businesses.  She has worked with over 100 businesses in a broad range of industries, including medical, manufacturing, e-commerce, fitness, construction, etc.  She formerly taught Entrepreneurship for the Rady School of Management at the University of California, San Diego. She founded, operated, and sold three businesses of her own. She has also done brand management marketing for Nestle, Disney and others, has been on the management teams for three Internet start-ups, and helped launch a B2B project management software company.  She earned her CPA working for Arthur Andersen & Company, did her undergraduate at the University of Washington, and MBA at the Tuck School at Dartmouth College.  For fun, she plays polo, practices yoga, enjoys theater, tango, traveling, and more.  She also wrote and published a fiction novel, CodeY.     To learn more about the value of your business, contact Lamar directly: lamar@excellenssolutions.com Or visit her website: www.excellenssolutions.com     Connect with Michael: FREE "7.5 Steps to Achieving Extraordinary Goals" eBook: http://michaelaltshuler.com/download-e-book/ Facebook: http://facebook.com/MichaelAltshulerBiz X (Twitter): http://twitter.com/maltshulerbiz Please SUBSCRIBE and leave a review!

Organizations often unknowingly send mixed signals to their employees. For example, they might encourage innovation but punish failure. Dr. Uri Gneezy joins the Talent Angle to explain how organizations can structure incentives to unlock the full potential of employees. He explains how HR leaders can use incentives to nurture intrinsic motivation in employees and create habits in the workforce that support organizational performance. Dr. Uri Gneezy is the Epstein/Atkinson Endowed Chair in Behavioral Economics and professor of economics and strategy at the Rady School of Management at the University of California, San Diego. Before joining the Rady School, Gneezy was a faculty member at the University of Chicago, Technion and Haifa. Gneezy received his Ph.D. from the Center for Economic Research in Tilburg. Gneezy was born and raised in Israel, where he learned applied game theory firsthand in the streets of Tel Aviv. Jessica Knight is a vice president of research in the Gartner HR practice. She leads research teams to identify best practices and new opportunities to address HR executives' most urgent challenges. Her areas of focus include employee experience, organizational culture, change management, and the future of work.

In his new book,  Mixed Signals: How Incentives Really Work,  Uri Gneezy explains why leaders often create incentives that are misaligned with their organization's goals.Gneezy, the Epstein/Atkinson Chair in Management Leadership at UC San Diego's Rady School of Management, is one of the world's leading experts in behavioral economics, and his insights have become a staple in courses around the world. He teaches managers how to be incentive-smart—how to avoid mixed signals and design incentives that are simple, effective, and ethical.Together with Martin Reeves, Chairman of BCG Henderson Institute, Gneezy discusses how incentives work, and how we can apply them in the workplace to change habits and spark innovation—he explains why, counterintuitively, successful organizations and initiatives may actually have a greater need to examine their incentives than unsuccessful ones.Key topics discussed:01:11 | How incentives send signals02:08 | Incentives in the workplace09:14 | Incentivizing innovation12:29 | Understanding the use and limitation of incentives18:22 | Changing habitsThis podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Sapan Talati co-founded JT Capital Group, a prominent real estate investment firm based in Austin, TX. In his strategic role, he develops the firm's long-term goals, advances growth strategies, and emphasizes a 'collaborative leadership' approach by fostering a teamwork and open communication culture. His deep understanding of market dynamics and debt market intricacies further shape the firm's overarching strategy. He's been involved in acquiring over $1.5 billion in assets. JT Capital adheres to a philosophy of capital preservation and delivering strong risk-adjusted returns to its investors. Three pillars driving its position as a leading firm are active asset management, rigorous risk management, and a commitment to long-term stable value creation. These guiding principles, coupled with an inherent understanding of market dynamics, enable JT Capital Group to assert its excellence within the competitive landscape and forego traditional market cycle timing, instead focusing on the strategic acquisition of institutional quality assets in Florida and Texas. Sapan is an alumnus of Villanova University, where he earned a Bachelor of Science degree in Business Administration. Additionally, he holds an MBA from the Rady School of Management at UCSD. For More on Sapan:  Twitter - @sapantalati www.jtcapitalgroup.com The Moorhead Team is excited to bring you information about investing in real estate in the Central Texas area! More information can be found at our website at www.themoorheadteam.com and our YouTube page The Moorhead Team. We're always aiming to bring you great free content about investing in real estate in Austin, TX! Make sure to sign up for our email list for off market properties and market updates!

Episode 73. Julio de Unamuno IV is the Founder & CEO of LabFellows and Executive Director of HomeLab, the biotech accelerator at UC San Diego's Center for Novel Therapeutics. He did his undergrad in Biochemistry at the University of San Diego and an MBA at the UC San Diego, Rady School of Management. 

Listen in on our conversation with Uri Gneezy, a professor of Economics and Strategy at the Rady School of Management, UC San Diego, and an expert in designing behavioral science-based incentives. Uri is the author of the recently published book, Mixed Signals: How Incentives Really Work, which explores how incentives really work in the real world. In this episode, Uri tells us about the key elements at work in incentive design and his real-life experience influencing behaviors. He has worked with a variety of companies to help them define the right incentives to change the behavior of their audiences, always putting good intentions at the core of the approach. During the conversation, we explored:  - Why incentives are not just incentives, but signals that convey information - How incentives are social - Why behavioral science is the key ingredient to design effective incentives - How to avoid creating the wrong incentives - Real-life examples of how to change consumer, employee, and citizen behavior To learn more about Uri and his work, visit Uri Gneezy Official Site (gneezy.com).  Let us know what you think on Twitter @BVANudgeConsult.  Don't have social media? Our inbox is always open at contact@bvanudgeconsulting.com .

How can incentives be more effective by considering the signals they send? What role do mixed signals play in shaping behaviour? How can incentives be designed to align with desired outcomes and intentions?What are the misconceptions and pitfalls in marketing and designing incentives? What is the role of common sense. (chief common sense officer) in aligning incentives with strategic goals and foster a cooperative environment ? How does self-signaling and self-identity impact the effectiveness of incentives? How do we leverage the principles of mental accounting to enhance the impact of incentives ? Uri answers the above questions and more as he takes us on a journey of understanding the power and pitfalls of incentives. Uri Gneezy is a Professor of Economics and Strategy and the Epstein/Atkinson Chair in Behavioral Economics, Rady School of Management, University of California, San Diego.  Uri Gneezy is an esteemed behavioural economist and author who has made significant contributions to the field of incentives and decision-making. His research focuses on understanding how incentives shape behavior and how to effectively utilize them in real-world settings. His latest book is  Mixed Signals: How Incentives Really Work https://www.amazon.in/Mixed-Signals-Incentives-Really-Work/dp/0300255535 Connect with Uri on Linkedin  https://www.linkedin.com/in/uri-gneezy-6292b988/ His website http://www.gneezy.com Jagged with Jasravee is facilitated by Jasravee Kaur Chandra, Director- Brand Building, Research & Innovation at Master Sun, Consulting Brand of Adiva L Pvt. Ltd. Jasravee has over 20 years experience as a Strategic Brand Builder,Communications Leader and Entrepreneur.  Please visit Jasravee at https://jasravee.com/ Connect with Jasravee on Linkedin at https://www.linkedin.com/in/jasravee/   Email Jasravee at jasravee@theadiva.com 00:00 Preview & Introduction to Uri Gneezy 02:30  Idea of Book Mixed Signals  03:48  Fine as a Price - Parents Coming Late 07:16  Psychological & Non-Monetary Incentives  10:24 Self-Signaling Incentives 11:47 Aligning Incentives with  Culture, Organizational Values 12:48 Mixed  Signals in Workplace  16:37 Chief Commonsense Officer: The Art of Messaging 20:01 Crafting Incentives Examples - Loyalty Programme Incentives of Airlines 21:30 Crafting Incentives Process - A/B Testing, Knowing Your Customer 22:18  Knowing Your Customer - Toyota  Triumphs  Honda in Green Incentive Game 26:27 Negative Incentives and the Power of Punishment 28:22  Incentives for the Long Term - Being Good for The Planet, Smoking  30:40 Habit Formation and the Choices We Make 35:31 Free Sampling and the Art of Price Promotions 39:21 Mental Accounting in Incentive Design - Free Fuel vs. Cash 42:56 Personally Speaking with Uri Gneezy - Rapid Fire 47:09 Connecting with Uri Gneezy Follow Jagged with Jasravee on Social Media Campsite One Link : https://campsite.bio/jaggedwithjasravee Facebook Page : https://www.facebook.com/jaggedwithjasravee Instagram : https://www.instagram.com/jagggedwith Podcast Page : https://anchor.fm/jagged-with-jasravee Youtube Page : https://www.youtube.com/c/jaggedwithjasravee Jagged with Jasravee, is an initiative of Master Sun Brand of Adiva Lifestyle Pvt Ltd. Website : https://jasravee.com/ #Rewardsandrecognition #Rewardsandincentives #Nonmonetaryincentives #nonfinancialincentives #employeemotivation #customermotivation #customerincentives #employeeincentives #behaviouralchange #consumerpsychology #neuromarketing #consumerscience #neuroscience #neuropsychology #customerpromotions

On this episode, what cybersecurity professionals need to understand about how social signaling and incentives really work. Today's episode features a conversation with Uri Gneezy. In the field of cybersecurity, we are very interested in identifying proactive and positive ways to encourage the behavior we want. That's where Uri comes in. Uri is a well-known behavioral economist and professor of economics and strategy in the Rady School of Management at the University of California at San Diego. Most of us recognize that many of our behaviors, beliefs, and values are caught rather than taught. So, if you are interested in developing a positive security culture in your workplace, then it's important to understand the dynamics of how people both receive and signal their security-related beliefs and values so that associated behaviors become a natural result. Listen in as Perry sits down with Uri to discuss key findings from Uri's new book, Mixed Signals: How Incentives Really Work. This is a fascinating deep dive into Uri's research that has immediate applicability for anyone needing to design programs that work with, rather than against, human nature. Guest: Uri Gneezy (LinkedIn) (Twitter) (Website) Books & References (Books are Amazon Associate links) Mixed Signals: How Incentives Really Work, by Uri Gneezy The Why Axis: Hidden Motives and the Undiscovered Economics of Everyday Life by Uri Gneezy & John List Perry's Books (Amazon Associate links) Transformational Security Awareness: What Neuroscientists, Storytellers, and Marketers Can Teach Us About Driving Secure Behaviors, by Perry Carpenter The Security Culture Playbook: An Executive Guide To Reducing Risk and Developing Your Human Defense Layer by Perry Carpenter & Kai Roer Perry's new show, Digital Folklore kicked-off Jan 16, 2023. It's all about the oddities and importance of online culture. Check out the website (https://digitalfolklore.fm/) to see our custom artwork, subscribe to the newsletter, check out our merch, Patreon, and more. Want to check out what others are saying? Here's some recent press about the show: https://digitalfolklore.fm/in-the-news Production Credits: Music and Sound Effects by Blue Dot Sessions, Envato Elements, Storyblocks, & EpidemicSound. 8Li cover art by Chris Machowski @ https://www.RansomWear.net/. 8th Layer Insights theme music composed and performed by Marcos Moscat @ https://www.GameMusicTown.com/ Want to get in touch with Perry? Here's how: LinkedIn Twitter Instagram Email: perry [at] 8thLayerMedia [dot] com

In this episode, my guest Uri Gneezy joins me to talk about the psychology behind creating and using incentives.Uri Gneezy is the Epstein/Atkinson Endowed Chair in Behavioral Economics and professor at the Rady School of Management at the University of California, San Diego. He received his B.A. in economics at Tel Aviv University and Ph.D. in economics at Tilburg University. Gneezy joined UC San Diego in 2006. Prior to that, he was a professor at the University of Chicago, the Technion and the University of Haifa. He was a visiting scholar at the University of Amsterdam, NHH Bergen and Burgundy School of Business. As a researcher, Gneezy focuses on putting behavioral economics to work in the real world, where theory can meet application. He is looking for basic research as well as more applied approaches to the study of when and why incentives (don't) work. His research covers topics such as incentives-based interventions to increase good habits and decrease bad ones, gender differences in reaction to incentives, and how incentives affect deception and ethical behavior in general. In addition to the traditional laboratory and field studies, he is working with firms on using basic findings from behavioral economics to help companies achieve their traditional goals in non-traditional ways. Gneezy's research includes over 100 peer-reviewed journal articles, for which he won the Most Highly Cited Researcher prize for the last 8 years. He is a coauthor (with John List) of the international best seller The Why Axis: Hidden Motives and the Undiscovered Economics of Everyday Life and author of Mixed Signals: How Incentives Really Work.We talk about:[0:00] Intro[3:25] What inspired Uri to write 'Mixed Signals' [4:05] Examples of 'mixed signals' when it comes to incentives[6:40] ​​Why humans are influenced by social norms and signaling[10:10] Specific industries where incentives work best[11:20] Loyalty programs as brand incentives[12:45] How to design a loyalty program[15:45] Pitfalls and misconceptions when implementing incentive programs[20:05] Positive and negative incentives[23:05] How each gender perceives and reacts to incentives[27:15] How to learn more about behavioral economics[33:20] One piece of advice for entrepreneursConnect with Uri here:https://www.twitter.com/​​urigneezyhttps://rady.ucsd.edu/faculty-research/faculty/uri-gneezy.html Connect with Kaye here:Brand Personality Quiz: https://www.kayeputnam.com/brandality-quiz/https://www.youtube.com/user/marketingkayehttps://www.facebook.com/marketingkaye/https://www.kayeputnam.com/https://www.kayeputnam.com/brand-clarity-collective/

Uri Gneezy, an economics and strategy professor at the Rady School of Management at UC San Diego, joins me to discuss his new book "Mixed Signals: How Incentives Really Work." We explore how we can design reward systems that minimize unintended outcomes and maximize happiness, well-being, wealth, and success. In This Episode, Uri Gneezy And I Discuss His Book "Mixed Signals" If you're interested in learning more about the powerful role of rewards and incentives, then you will definitely want to listen to this episode! Gneezy provides a surprising and thought-provoking perspective on the matter, and his insights will challenge everything you think you know about incentives. So saddle up. It's about to get interesting! Full show notes and resources can be found here: https://passionstruck.com/uri-gneezy-create-effective-reward-systems/  Brought to you by Green Chef. Use code passionstruck60 to get $60 off, plus free shipping!” Brought to you by Indeed. Head to https://www.indeed.com/passionstruck, where you can receive a $75 credit to attract, interview, and hire in one place. --► For information about advertisers and promo codes, go to: https://passionstruck.com/deals/  Like this show? Please leave us a review here -- even one sentence helps! Consider including your Twitter or Instagram handle so we can thank you personally! --► Prefer to watch this interview: https://youtu.be/v430a4Jr97g  --► Subscribe to Our YouTube Channel Here: https://www.youtube.com/c/JohnRMiles Want to find your purpose in life? I provide my six simple steps to achieving it - passionstruck.com/5-simple-steps-to-find-your-passion-in-life/ Want to hear my best interviews from 2022? Check out episode 233 on intentional greatness and episode 234 on intentional behavior change. ===== FOLLOW ON THE SOCIALS ===== * Instagram: https://www.instagram.com/passion_struck_podcast * Facebook: https://www.facebook.com/johnrmiles.c0m  Learn more about John: https://johnrmiles.com/   

Dr Stephanie Venn-Watson and. husband physician Dr Eric Venn-Watson are one hell of a dynamic duo out to save the planet one person at a time and they started out by helping dolphins live longer. What started as a surprising discovery to protect dolphins' health has become a growing movement to restore our body's C15:0 levels, support our long-term health, and perhaps even slow aging. The groundbreaking discoveries around C15:0's healthy aging benefits have been featured as a TEDx talk, a Fast Company World Changing Idea, and now––a shout out in The New York Times Science section! Amazing! Wait - what is C15:0? Well in this episode we dive into just that very topic.   C15:0 (aka pentadecanoic acid) is a healthy, odd-chain saturated fatty acid naturally found in whole fat dairy, as well as some fish and plants. C15:0 is the first essential fatty acid to be discovered since omega-3, which was over 90 years ago. Because pure C15:0 has been shown to have 3x the cellular benefits of the highest performing omega-3, C15:0 is emerging as the essential, essential fatty acid. Numerous peer-reviewed studies have shown that people with higher C15:0 levels have better metabolic, heart, immune and liver health. Unfortunately, our C15:0 levels naturally decline as we age.     But I thought fats were bad?  Society spent a generation avoiding fat. But what does the science say?   Join us in. this episode to find out why your cells will age slower with Fatty15.   If after listening you are keen to get your hands on some you can grab it through this link fatty15.pxf.io/ORV41W   More facts on Fatty15 Fatty15 is a science-backed, award-winning C15:0 supplement that supports your long-term health & wellness.* Fatty15 delivers whole body and mind health at the cellular level C15:0 is the first essential fatty acid to be discovered since the omegas—over 90 years ago. Fatty15 contains a pure, patented, award-winning, C15:0 powder called FA15™. Fatty15 has 3X more cellular benefits than the purest, highest performing omega-3 (EPA). More cellular benefits than omega-3. Fatty15 and EPA share 10 common clinically relevant benefits. However, fatty15 has an additional 26 benefits EPA doesn't. More cell types repaired. Fatty15 repairs 83% of the 12 cell types tested. EPA only repairs 33%.   Steph's Bio Dr. Stephanie Venn-Watson is the CEO of Seraphina Therapeutics. A seasoned veterinary epidemiologist and public health scientist, Stephanie previously served at the World Health Organization and U.S. Navy. With a life-long mission of helping people (and our fellow animals) age better, Stephanie's award-winning approach to improving human and animal health has been featured on NPR, BBC, CBS, and National Geographic. In her time as CEO, Seraphina Therapeutics has been recognized for its extensive research and education on pentadecanoic acid (C15:0).  Stephanie received her B.S. in Animal Physiology and Neuroscience from UC San Diego, D.V.M. from Tufts University, M.P.H. from Emory University, and was a National Research Council Associate with the Armed Forces Medical Intelligence Center. She is an Albert Schweitzer Fellow for Life.   Eric's Bio Eric  brings significant experience in creating and growing early stage biotechnology companies.  Prior to Epitracker, Eric founded a healthcare analytics company and a medical device company, was CMO of  a pharmaceutical startup, SVP of a digital health company and worked as a business consultant.  Eric is also a US Navy Veteran, having served 21 years as a military physician,  with multiple leadership roles, as well as combat deployments to Iraq and Afghanistan.  He serves in advisory roles for multiple startup companies, is a regular lecturer at the Rady School of Management, and supports entrepreneurship programs for military veterans in San Diego.  He was awarded the 'Best Entrepreneur' in the Start up Company Category at the 2017 Veteran and Military Conference and Awards.    Eric attended the military medical school at the Uniformed Services University of the Health Sciences in Bethesda, Maryland, received his general surgery and orthopedic surgery training at the Naval Medical Center San Diego, and completed his MBA at the UCSD, Rady School of Management.   Health Optimisation and Life Coaching with Lisa Tamati Lisa offers solution focused coaching sessions to help you find the right answers to your challenges. Topics Lisa can help with:  Lisa is a Genetics Practitioner, Health Optimisation Coach, High Performance and Mindset Coach. She is a qualified Ph360 Epigenetics coach and a clincian with The DNA Company and has done years of research into brain rehabilitation, neurodegenerative diseases and biohacking. She has extensive knowledge on such therapies as hyperbaric oxygen,  intravenous vitamin C, sports performance, functional genomics, Thyroid, Hormones, Cancer and much more. Testing Options Comprehensive Thyroid testing DUTCH Hormone testing Adrenal Testing Organic Acid Testing Microbiome Testing Cell Blueprint Testing Epigenetics Testing DNA testing Basic Blood Test analysis She can help you navigate the confusing world of health and medicine and can advocate for you. She can also advise on the latest research and where to get help if mainstream medicine hasn't got the answers you are searching for whether you are facing challenges from cancer to gut issues, from depression and anxiety, weight loss issues, from head injuries to burn out.: Consult with Lisa    Join our Patron program and support the show Pushing the Limits' has been free to air for over 8 years. Providing leading edge information to anyone who needs it. But we need help on our mission.  Please join our patron community and get exclusive member benefits (more to roll out later this year) and support this educational platform for the price of a coffee or two You can join by going to  Lisa's Patron Community   Lisa's Anti-Aging and Longevity Supplements  Lisa has spent years curating a very specialised range of exclusive longevity, health optimising supplements from leading scientists, researchers and companies all around the world.  This is an unprecedented collection. The stuff Lisa wanted for her mum but couldn't get in NZ. Check out the range at her LongLifeLabs shop   Subscribe to our popular Youtube channel  with over 600 videos, millions of views, a number of full length documentaries, and much more. You don't want to miss out on all the great content on our Lisa's youtube channel. Youtube   Order Lisa's Books My latest book Relentless chronicles the inspiring journey of how my mother and I defied the odds after an aneurysm left my mum, Isobel, with massive brain damage at age 74. The medical professionals told me there was absolutely no hope of any quality of life again. Still, I used every mindset tool, years of research and incredible tenacity to prove them wrong and bring my mother back to full health within three years. Get your copy here: Lisa's Books   Our NMN Bio Flagship Longevity Range A range by molecular biologist Dr Elena Seranova NMN: Nicotinamide Mononucleotide, an NAD+ precursor Researchers have found that Nicotinamide Adenine Dinucleotide or NAD+, a master regulator of metabolism and a molecule essential for the functionality of all human cells, decreases dramatically over time.   What is NMN? NMN Bio offers a cutting edge Vitamin B3 derivative named NMN (beta Nicotinamide Mononucleotide) that can boost the levels of NAD+ in muscle tissue and liver. Take charge of your energy levels, focus, metabolism and overall health so you can live a happy, fulfilling life. Founded by scientists, NMN Bio offers supplements of the highest purity and rigorously tested by an independent, third-party lab. Start your cellular rejuvenation journey today.   Support Your Healthy Aging We offer powerful third-party tested NAD+ boosting supplements so you can start your healthy ageing journey today. Shop now: NMNBIO NMN (beta Nicotinamide Mononucleotide) 250mg | 30 capsules NMN (beta Nicotinamide Mononucleotide) 500mg | 30 capsules 6 Bottles | NMN (beta Nicotinamide Mononucleotide) 250mg | 30 Capsules 6 Bottles | NMN (beta Nicotinamide Mononucleotide) 500mg | 30 Capsules Boost Your NAD+ Levels — Healthy Ageing: Redefined Cellular Health Energy & Focus Bone Density Skin Elasticity DNA Repair Cardiovascular Health Brain Health Metabolic Health Listen to the episodes with Dr Seranova on the show: https://www.lisatamati.com/podcast--dr-elena-seranova/ https://www.lisatamati.com/podcast--dr-elena-seranova-part-3/   Perfect Amino Supplement by Dr David Minkoff Introducing PerfectAmino PerfectAmino is an amino acid supplement that is 99% utilized by the body to make protein. PerfectAmino is 3-6x the protein of other sources with almost no calories. 100% vegan and non-GMO. The coated PerfectAmino tablets are a slightly different shape and have a natural, non-GMO, certified organic vegan coating on them so they will glide down your throat easily. Fully absorbed within 20-30 minutes! No other form of protein comes close to PerfectAminos Listen to the episode with Dr MInkoff here:  Ketone Products by HVMN The world's best  exogenous Ketone IQ Listen to the episode with Dr Latt Mansor Lisa's  ‘Fierce' Sports Jewellery Collection For Lisa's gorgeous and inspiring sports jewellery collection, 'Fierce', go to Jewellery For Vielight Device Vielight brain photobiomodulation devices combine electrical engineering and neuroscience. To find out more about photobiomodulation, current studies underway and already completed and for the devices mentioned in this video go to www.vielight.com Use code "tamati" at checkout to get a 10% discount on any of their devices. Enjoyed This Podcast? If you did, subscribe and share it with your friends! If you enjoyed tuning in, then leave us a review and share this with your family and friends. Have any questions? You can contact my team through email (support@lisatamati.com) or find me on Facebook, Twitter, Instagram and YouTube. For more episode updates, visit my website. You may also tune in on Apple Podcasts. To pushing the limits, Lisa and team

Join your host Tobias Sturesson and his guest, Uri Gneezy, on this insightful episode of the Leading Transformational Change podcast. In this conversation, Uri discusses his work on when and why incentives in an organization can backfire and when traditional economic theories fail to explain real human behavior. Uri Gneezy is professor of economics and strategic management at the Rady School of Management, UC San Diego. As a researcher, Gneezy's focus is on putting behavioral economics to work in the real world, where theory can meet application. Topics include incentives-based interventions to increase good habits and decrease bad ones, Pay-What-You-Want pricing, and the detrimental effects of small and large incentives. In addition to the traditional laboratory and field studies, he is working with several firms, conducting experiments in which they are using basic findings from behavioral economics to help companies achieve their traditional goals in non-traditional ways. He is the co-author of the bestseller, The Why Axis. His forthcoming book, Mixed Signals releases on March 31 2023. Duration: 52:51

Welcome to The Advocacy Channel's very first bonus episode! Today marks the one-year anniversary of the show, and what better way to mark this special occasion than to welcome back our very first guest? Rachel Gershon is the assistant professor of marketing at the Rady School of Management at the University of California, and has been uncovering fascinating insights from her research on referral programs. In Episode 1, Rachel shared with us her game-changing research on the psychology of referrals and rewards, and what encourages customers to participate in your referral program. If you haven't checked out that episode, now is a perfect time! To learn even more, tune in to this bonus episode with Will and Rachel where she shares a few teaser tidbits from her not-yet published research around the value of a referred customer, and the role of rewards in social commitment. We'd like to send a big thank you to our listeners for supporting The Advocacy Channel this year! We can't wait to share even more customer marketing insights with you. Connect with Rachel and find past research and keep your eyes out for this new research that will be getting published soon: https://www.rachelgershon.com/ Get more customer marketing insights and strategies at https://www.saasquatch.com/blog/ Connect with host Will on LinkedIn: https://www.linkedin.com/in/wifraser/ Have a question? Suggestion? Want to be a guest on the show? Email us at podcast@saasquatch.com

Originally from upstate New York, Dr. Thornberg holds a Ph.D in Business Economics from The Anderson School at UCLA, and a B.S. degree in Business Administration from the State University  of New York at Buffalo.Christopher Thornberg founded Beacon Economics LLC in 2006.  Dr. Thornberg also became  Director of the UC Riverside School of Business Center for Economic Forecasting and Development and an Adjunct Professor at the School.Prior to launching Beacon Economics, Dr. Thornberg was a senior economist with UCLA's Anderson Forecast. He previously taught in the MBA program at UCLA's Anderson School, in the Rady School of Business at UC San Diego, and at Thammasat University in Bangkok, ThailandAn expert in economic and revenue forecasting, regional economics, economic policy, and labor and real estate markets, Dr. Thornberg has consulted for private industry, cities, counties, and public agencies in Los Angeles, San Francisco and the Bay Area, San Diego, the Inland Empire, Seattle, Orange County, Sacramento, Nevada, and other geographies across the nation. Dr. Thornberg became nationally known for forecasting the subprime mortgage market crash that began in 2007, and was one of the few economists on record to predict the global economic recession that followed. Well known for his ability to capture and hold audiences, Dr. Thornberg has presented to hundreds of leading business, government, and nonprofit organizations across the globe including Chevron, The New Yorker, Colliers International, the California Chamber of Commerce, City National Bank, the California State Association of Counties, State Farm Insurance, the City of Los Angeles, the California and Nevada Credit Union League, and the  National Steel and Shipbuilding Company, among many others.The Norris Group originates and services loans in California and Florida under California DRE License 01219911, Florida Mortgage Lender License 1577, and NMLS License 1623669.  For more information on hard money lending, go www.thenorrisgroup.com and click the Hard Money tab.Video LinkRadio Show

Originally from upstate New York, Dr. Thornberg holds a Ph.D in Business Economics from The Anderson School at UCLA, and a B.S. degree in Business Administration from the State University  of New York at Buffalo.Christopher Thornberg founded Beacon Economics LLC in 2006.  Dr. Thornberg also became  Director of the UC Riverside School of Business Center for Economic Forecasting and Development and an Adjunct Professor at the School.Prior to launching Beacon Economics, Dr. Thornberg was a senior economist with UCLA's Anderson Forecast. He previously taught in the MBA program at UCLA's Anderson School, in the Rady School of Business at UC San Diego, and at Thammasat University in Bangkok, ThailandAn expert in economic and revenue forecasting, regional economics, economic policy, and labor and real estate markets, Dr. Thornberg has consulted for private industry, cities, counties, and public agencies in Los Angeles, San Francisco and the Bay Area, San Diego, the Inland Empire, Seattle, Orange County, Sacramento, Nevada, and other geographies across the nation. Dr. Thornberg became nationally known for forecasting the subprime mortgage market crash that began in 2007, and was one of the few economists on record to predict the global economic recession that followed. Well known for his ability to capture and hold audiences, Dr. Thornberg has presented to hundreds of leading business, government, and nonprofit organizations across the globe including Chevron, The New Yorker, Colliers International, the California Chamber of Commerce, City National Bank, the California State Association of Counties, State Farm Insurance, the City of Los Angeles, the California and Nevada Credit Union League, and the  National Steel and Shipbuilding Company, among many others.The Norris Group originates and services loans in California and Florida under California DRE License 01219911, Florida Mortgage Lender License 1577, and NMLS License 1623669.  For more information on hard money lending, go www.thenorrisgroup.com and click the Hard Money tab.Video LinkRadio Show

We are joined by M&A Advisor Lamar Rutherford of Excellens Solutions, where brokers transactions and advises owners on planning to sell or exit from their businesses.  She has worked with over 100 businesses in a broad range of industries, including medical, manufacturing, e-commerce, fitness, construction, etc.  She formerly taught Entrepreneurship for UCSD's Rady School of Management. She founded, operated, and sold three businesses of her own. She has also done brand management marketing for Nestle, Disney and others, has been on the management teams for three Internet start-ups, and helped launch a B2B project management software company.  She earned her CPA working for Arthur Andersen, and then earning an MBA at the Tuck School at Dartmouth College.  For fun, she plays polo, practices yoga, enjoys theater, tango, traveling, and more.  She also wrote and published a fiction novel, CodeY.SHOW LESS

Uma Karmarkar joins Tim to talk about neuromarketing. It's a leading-edge way scientists have developed to get inside your head to understand your attitudes, preferences and perhaps future behavior when it comes to marketing to you. Uma is an assistant professor of marketing at the University of California at San Diego. Her work takes a closer look at the things that consciously and unconsciously influence how people make decisions. More deeply, she studies how people make buying decisions when they don't have all of the information or when bias may come to play. https://traffic.libsyn.com/secure/shapingopinion/Neuromarketing_auphonic.mp3 Not long ago, I read an article in Harvard Business Review about something I hadn't really heard of before. But it sounded interesting. It's called Neuromarketing. The term alone caught my attention. “Neuro” or the nervous system, combined with marketing. So, what is it? According to writer Ben Harrell, “The field of neuromarketing – sometimes known as consumer neuroscience – studies the brain to predict and potentially even manipulate consumer behavior and decision-making.” Neuromarketing is about measuring all of the physiological signals we send about how we feel. Remember the saying, “Never let them see you sweat?” When people see you in a stressful situation, they know you're nervous, perhaps unsure of yourself, if they see you sweating. Your perspiration is a physiological sign that you're nervous and worried, even if your words and facial expression are under control. When people see that, they know better. Neuromarketing takes this idea to an unbelievable level. It measures indicators well beyond the obvious ones we can see with our naked eyes. Neuromarketing research helps organizations and companies learn more about your motivations, preferences, the decisions you make or do not make. And all of this can help them develop products and services. We're not just talking about selling cars or insurance. Neuromarketing can be used to get you to use software, apps and digital platforms. It can be used to try to sway your opinions through ad campaigns, marketing campaigns, political campaigns, activist issues campaigns, and so much more. In short, neuromarketing helps researchers get inside your head to more effectively, pardon the pun, shape your opinions and attitudes. Links Uma Karmarkar, UC San Diego Neuromarketing: What You Need to Know, Harvard Business Review What is fMRI?, UC San Diego Electroencephalogram (EEG), Mayo Clinic About this Episode's Guests Uma Karmarkar Uma Karmarkar is an assistant professor of marketing at the University of California at San Diego. Her research examines the factors that consciously and unconsciously influence how people make decisions, and the ensuing implications for marketplace practices. In particular, she looks at how people use their (incomplete) information when they are faced with uncertain decisions or unfamiliar options, and the biases that can emerge from these situations. Her work also explores the ways in which companies' decisions about how and when to offer information can frame consumers' expectations and influence their purchase behavior. This research takes an interdisciplinary approach, combining marketing, behavioral economics, neuroscience and psychology.  Her work aims to enable firms to communicate better with their customers, and improving consumer confidence and satisfaction with the decision process. Before joining the Rady School, Karmarkar was an Assistant Professor in the Marketing Unit of the Harvard Business School, and spent a year as a visiting professor at the Haas School of Business at U.C. Berkeley. Karmarkar was named a Marketing Science Institute Young Scholar in 2017. She has received research grants from the National Institutes of Health, and from the Department of Defense. Karmarkar earned a Ph.D.

Jason Scharf is an experienced strategy executive and active angel investor in the life science and digital health sectors. For the past 15 years, he has built and led teams in strategic planning, market intelligence, and innovation. Today he is the Vice President of Strategy and Partnerships for Kean Health a direct to consumer at home genomic and microbiome testing company.Connect with Jason on LinkedIn and make sure to check out Kean Health.In this conversation, Jason and I discuss the importance of being data driven, finding and setting your north star, and how the best idea wins.—-Prior to his role at Kean, he has worked across the healthcare sector at biopharma, genomics, and medtech companies including Illumina, Becton Dickinson, and Amgen. In addition to his roles within the corporate environment, Jason has served as a co-fund manager of the San Diego Angel Conference, an investor with Tech Coast Angels, and a mentor with the NexCubed Digital Health Accelerator. He has invested in ~40 emerging companies from Seed stage to Series B focusing on the convergence of technology and biology. He is also the creator and co-host of the Austin Next Podcast. An exploration of Austin's transformation into the next great innovation powerhouse, what it takes to accelerate the growth of an ecosystem, and what comes next. Jason Scharf earned his BA from University of California, San Diego and his MBA from the Rady School of Management at the University of California, San Diego.Discover more:Interested in coaching services, check out Live for Yourself Consulting and Dr. Benjamin Ritter

The ecosystem of Austin has proven over the last thirty years to produce the hottest boom town in business. Today's episode covers the "Secret Sauce of Austin" and what are the six "superpowers" of the region. According to Jason Scharf, this is a roadmap for other areas of the country (and the world) who want to grow their economies. It's not about copying Austin (or the Silicon Valley), it is about developing your own superpowers. About Jason Scharf Jason Scharf is an experienced strategy executive and active early-stage investor in the life science and digital health sectors. For the past 15 years, he has built and led teams in strategic planning, market intelligence, and innovation. Today he is the Vice President of Strategy and Partnerships for Kean Health, a direct to consumer at home genomic and microbiome solutions company. He leads product management, business development, and strategic planning. Prior to his role at Kean, he worked across the healthcare sector at biopharma, genomics, and medtech companies including Illumina, Becton Dickinson, and Amgen. In addition to his roles within the corporate environment, Jason has served as a co-fund manager of the San Diego Angel Conference, an investor with NuFund Venture Group, and a mentor with both the NexCubed Digital Health Accelerator and the Illumina Accelerator. He has invested in ~40 emerging companies from Seed stage to Series B focusing on the convergence of technology and biology. His investments have ranged from diagnostics/tools (Pleno, Iridia, and Visicell Medical), Biopharma (Elicio Therapeutics), and Foodtech (BlueNalu, Impossible Foods). He is also the co-host of the Austin Next Podcast. An exploration of Austin's transformation into the next great innovation powerhouse, what it takes to accelerate the growth of an ecosystem, and what comes next. Jason Scharf earned his BA from University of California, San Diego and his MBA from the Rady School of Management at the University of California, San Diego. Learn more about your ad choices. Visit megaphone.fm/adchoices

Marcos Rivera is the Founder & CEO of PRICING I/O, a company that helps growth-stage B2B SaaS companies design the right pricing, shifting from guesswork to framework and get ready to scale up. Marcos is also an author, speaker, investor, and entrepreneur. He was raised by a single mother in a one bedroom apartment in the Bronx and survived the hard streets by applying what her mom taught him: Stay curious, take lead, and give help. Fast forward to today, Marcos was Program Executive Director of Product Management, teaches pricing to MBA students at UC San Diego (where he earned his MBA from the Rady School of Management), coached over 100 SaaS CEOs and helped price over 200 SaaS products and counting. In this episode we cover: 00:00 - https://my.captivate.fm/getshoutout.com (ShoutOUT) Costumer Messaging via SMS, Email, WhatsApp & Messenger 00:50 - Intro 01:52 - B2B Companies' Mistakes When Pricing Their Offering 02:37 - Numbers That Influence The Price 05:03 - When Founders Discover That They Need To Optimize Prices 06:41 - What Charge For Vs When To Charge 08:03 - Charging Monthly Vs Annually 09:00 - Should Every Company Publish Their Pricing? 12:16 - How Anchoring Affect Sales 13:16 - The Forking Method 15:28 - How Much Free Trial Or How About Freemium 17:04 - How To Convert A Freemium Customer To A Paid Customer 20:20 - Marcos' Favorite Hobbies To Get Into a Flow State 20:47 - Marcos' Piece of Advice for His 25 Years Old Self 21:34 - Marcos' Biggest Challenges at Pricing I/O 22:46 - Instrumental Resources for Marcos' Success 24:22 - What Does Success Means for Marcos Today 25:30 - Get in Touch With Marcos Get In Touch With Marcos: https://www.linkedin.com/in/msantosrivera16/ (Marcos' LinkedIn) https://www.pricingio.com (Pricing I/O Website) Mentions: https://www.danmartell.com (Dan Martell) Books: Unsubscribe https://www.amazon.com.br/Indistractable-Control-Your-Attention-Choose/dp/194883653X (Indistractable) https://www.pricingio.com/book (Marcos' Upcoming Book "Street Pricing") Tag Us & Follow: https://www.facebook.com/SaaSDistrictPodcast/ (Facebook) https://www.linkedin.com/company/horizen-capital (LinkedIn) https://www.instagram.com/saasdistrict/ (Instagram) More About Akeel: https://twitter.com/AkeelJabber (Twitter) https://linkedin.com/in/akeel-jabbar (LinkedIn) https://horizencapital.com/saas-podcast (More Podcast Sessions)

Do headphones make a difference in messaging? Are headphones more intimate? Can you easily get it out of your head?"Can't Get It Out of My Head," ELO's Jeff LynneListening to podcasts on headphones increases ‘perceived intimacy' with host, research findsExperiments found a voice coming from ‘inside our heads' can be twice as persuasive as one coming from a speaker.Researchers from UC San Diego's Rady School, UCLA, and UC Berkeley have found that when people listen to auditory messages – like podcasts, audiobooks, and radio news – via headphones, they feel more empathic and persuadable than when listening to those same messages through speakers.People who listened to the podcast via headphones were twice as likely to agree to write a nomination (30%) as those who listened via speakers (14%).Researchers found headphones are a superconductor for emotional connection due to the phenomenon of “in-head localization”. Because headphones make it sound as though the voices are coming from inside your head, they “trigger a feeling of greater closeness to the person speaking to you”, explains On Amir, co-author of the study, which is forthcoming in the journal Organizational Behavior and Human Decision Processes.What are the implications for us as business podcasters, leaders, or influencers? Research demonstrates that many listeners are moving, driving, walking, or somehow otherwise distracted while listening; however, 50% of listeners are at home while enjoying your podcast. We could encourage our listeners to tune in when relaxed, home, or suggest listening with headphones. We want to be more effective as experts, leaders, and influencers. What steps will you take to benefit from this research?Mick Smith, Consultant M: (619) 227.3118 E: mick.smith@wsiworld.com Commercials Voice Talent:https://www.spreaker.com/user/7768747/track-1-commercials Narratives Voice Talent:https://www.spreaker.com/user/7768747/track-2-narrativesDo you want a free competitive analysis? Let me know at:https://marketing.wsiworld.com/free-competitive-analysis?utm_campaign=Mick_Smith_Podcast&utm_source=SpreakerWebsite:https://www.wsiworld.com/mick-smithLinkedIn:https://www.linkedin.com/company/wsi-smith-consulting/Make an appointment:https://app.hubspot.com/meetings/mick-smithBe sure to subscribe, like, & review The Doctor of Digital™ Podcast:https://www.spreaker.com/show/g-mick-smith-phds-tracksSign up for the Doctor Up A Podcast course:https://doctor-up-a-podcast.thinkific.com/Fan of the show? Support the episodes here:https://podinbox.com/thedoctorofdigitalpodcast

Happy New Year! Shira and Ryan are back in studio. We get into the COVID surges that happen over the holiday break. Were we not prepared?  How can people keep their New Year's resolutions? Plus, NFT's may be the new darling of the tech realm but could they be a new way to highlight artists? Let's go there!    Special guests:  Dr. Laura Rush - DO Family medicine and HIV medicine at Kaiser Permanente at Palm Springs. Annie Linskey - White House Reporter at The Washington Post. Lisa Ordóñez - The Stanley & Pauline Foster Endowed Chair and Dean of the Rady School of Management at the University of California San Diego. Julie Pacino - A Los Angeles based photographer and filmmaker.

Can a single-sided referral program work just as well as a double-sided program? Should you reward the referring customer, the referred user, or both? To help answer these questions, we're thrilled to welcome guest Rachel Gershon to the show. As the assistant professor of marketing at the Rady School of Management, University of California, San Diego, Rachel's teaching and research specializes in the realm of consumer behavior and human decision-making. Her published article, “Why Prosocial Referral Incentives Work: The Interplay of Reputational Benefits and Action Costs”, dives into the psychology of referrals and rewards, and what encourages customers to participate in these programs. In this episode, host Will Fraser chats with Rachel about her innovative research on referral program reward structure. She shares the game-changing findings and insights, and new ideas when it comes to designing and sharing a winning referral program that converts. Connect with Rachel: Visit her website: www.rachelgershon.com Connect with us: Get more customer marketing insights and strategies at www.saasquatch.com/blog Connect with host Will on LinkedIn: www.linkedin.com/in/wifraser/ Have a question? Suggestion? Email us at podcast@saasquatch.com

Listen on Apple, Google, Spotify, and other platforms.  Gwen Nero, director of corporate affiliates, business development, industry outreach and innovation at UC San Diego's Scripps Institution of Oceanography, is paving the way for bluetech incubation of talent and ideas in San Diego. She is part of the team that leads startBlue, the eight-month ocean-focused accelerator program that is offered in partnership by Scripps and Rady School of Management, at UC San Diego.  Gwen completed a doctorate degree in biomedical engineering from Columbia University's Graduate School of Arts & Sciences. In the midst of her graduate work, she realized she enjoyed working on projects where science leaves the lab and moves into the industry. She worked as a program manager for Harlem Biospace, a biotech incubator, where she worked with entrepreneurs and innovators to develop new technology. Eventually, Gwen took her experience to San Diego to pioneer the new Scripps department for innovation and industry relations. Gwen, who was involved in the creation of startBlue, is focused on education and community building by working with campus partners and other organizations in the region like TMA BlueTech and CleanTech San Diego. Gwen uses the analogy of a “rising tide lifting all boats (or current innovations)” to emphasize the goal of increasing communication, streamlining and finding opportunities for collaboration instead of reinventing the wheel.  Listen in to Gwen Nero share startBlue's goals in fostering community collaboration and preparing aspiring entrepreneurs to have successful business ventures starting from their ideation.    Gwen's favorite local tacos: Puesto in San Diego   Connect with Gwen: LinkedIn   Learn more about startBlue: Website: startBlue Thanks to our partners at Cox Business & Cox Edge for their support in enabling us to grow the San Diego ecosystem.

Neal: Welcome everyone to the weekly San Diego Tech News by Neal Bloom and Jonah Peake from Fresh Brewed Tech. Every Friday at 12:30pm Pacific on Clubhouse and now we record them for you to enjoy as well.  I'm Neal Bloom, entrepreneur, investor, and community builder    Jonah: And I'm Jonah Peake, serial tech operator and investor both, both of us big fans of growing the San Diego tech community. Let's dive into our five stories of the week For week of Aug 27, 2021 ​​Smartphones in the sky: Qualcomm launches first 5G and AI platform targeting commercial drones Qualcomm stated on mars Supplying chips to NASA for Ingenuity helicopter Because why not start with a challenge QQ unveiled tech to power beyond line of site flight on earth  What do you think of this name?  Operation Swarm or Digital Eagle or  Platform is called RB5 5G platform Crop inspection Wsin turbine monitoring Package delivery Mapping Many other application potential Enabling applications like: They are also launching a physical drone kit   ModalAI https://www.businesswire.com/news/home/20210817005256/en/ModalAI-Serves-as-Distributor-for-Qualcomm%E2%80%99s-World-First-5G-and-AI-Enabled-Drone-Platform-and-Reference-Design   Pretty clever strategy Speed up innovation for commercial applications Drone body, rotors, etc To date 12 flights 1 mile total flight Graduated from demonstration to aerial scout for Perseverance Rover A quick update on Ingenuity:    Rare defense unicorn: San Diego AI startup corrals $210M for drone technology used by military Shield AI is now worth over a billion After raising  Unicorn status completed An AI startup making military surveillance drones Used in combat zones over last 3 years US forces in the middle east Allows operations in low gps Degraded GPS environments They have a platform: Nova-class   Pretty cool origin story   Founded by Navy Seal Brandon Tseng Goal: Help US forces scout for threats  Enter buildings Send back surveillance (maps or photos) An MIT Grad Who sold company WiPower to Qualcomm Brandon teamed up with brother Ryan Who worked on Draper Labs Robotic guidance system Pairing with last founder, Andrew Reiter   Shield has been growing through acquisition   Heron Systems: which makes software designed to power autonomous jets Martin UAV: maker of 125 lb drones launched from vehicles From 200 to nearly 400 Both acquisitions doubled the head count over night Shield is based out of DT SD!    Incubator News - find deadlines and links Founders Institute   Final Admissions Deadline: Sep 19, 2021 San Diego Virtual 2021 Focus: pre-seed startup accelerator,   ConnectAll   Fall 2021 Cohort 5 applications are open! Apply by Aug. 30 Focus: low to moderate income and diverse founders from broad backgrounds   EvoNexus   Rolling Focus: DeepTech (MedTech, FinTech, AI/ML, IoT, Hardware)   Logicboost   Application deadline is September 30, 2021. Focus: SaaS   StartBlue - Looking for mentors https://docs.google.com/forms/d/e/1FAIpQLSe6Yb63O4zwaYHqAFDDEwKJTa0tTd5X0W0QfyWIgdqWrNfwNg/viewform Focus: StartBlue, the new accelerator from UC San Diego's Scripps Institution of Oceanography and the Rady School of Management Please complete this form by Friday, September 10, 2021 for consideration.   Techstars Anywhere   October 6, 2021 Program starts January Join the Techstars Anywhere three-month virtual accelerator to gain funding, mentorship, and access to the Techstars network for life. We Tha Plug - We Tha Incubator - https://www.wethaplug.com/new-page Application for Cohort 2 due September 24, 2021 Have applied to an accelerator or incubator, but have not been accepted. Have been working on an idea, but cant figure out steps next.   Launched and still not getting the traction you need to scale.  Focus:    Torrey Project - https://www.torreyproject.org/bootcamp We are offering a discounted early bird rate for our tuition until August 31st. Entrepreneurs who embrace stakeholder capitalism and use their business as a force for good.   PureWater SD project - San Diego launching Pure Water, largest infrastructure project in city's history It's formally been launched 3 years ago sewage recycling system that will boost local water independence Multi Billion Dollar Project named: Pure Water  Slowing it down Some Nimby Some Toilet to Tap That has navigated through a number of lawsuits   This story might be a little misleading   Broke ground 3 years ago Stalling at a construction of a few critical components   The 3 essential pieces:   Sewage purification plant in Miramar A pipeline through Clairemont supplying the plant Pump station in Morena   At completion of the first phase in 2025   34 million gallons of potable water / day Another 53 million gallons come online in 2035 This project will drop imported water from 85% to less than 50% Prior to this project, only 8% of sewage had been recycled into irrigation water What are the steps of the water purification? Ozonization:  Ozone gas destroys microorganisms,  then consumers and converted them into O2 helpful bacteria thrive in O2 environment Consuming 30-50% anything that was or is living Biological activated filters,  Steps:   Membrane filtration   Particles, viruses, bacteria  Only salt, water and other very small molecules can pass through 300 times narrower than a human hair pulling out additional materials 50k smaller than smallest bacteria Reverse osmosis,    Ultraviolet Disinfection   Light (similar to extremely concentrated sunlight) Destroys DNA of any microbes left Other contaminants This results in water that meets or exceeds standards  But we need to factor in a rise in price  This is slightly more expensive at current rates Orange County produces 70 million gallons of purified water per day and is in the process of expanding production to 100 million gallons per day.  Singapore, Australia, Virginia, Texas, and Colorado Growing need and others are looking at this system: IPOs - Carlsbad-based Tyra Bio files for IPO https://endpts.com/ra-capital-aims-to-take-preclinical-biotech-to-nasdaq-as-tyra-files-s-1-during-summer-lull/   Fundings - ShieldAI - $200M Series D AdarxPharm - $75M ContaktWorld - $1.35M Acq - SOCi acq Anaheim-based Brandify https://www.sdbj.com/news/2021/aug/15/soci-makes-first-acquisition/   Highmetric acquires NewRocket https://www.prnewswire.com/news-releases/highmetric-acquires-newrocket-301359129.html Ra Medical  acq by Strata Skincare https://www.marketwatch.com/story/strata-skin-sciences-acquires-u-s-dermatology-business-of-ra-medical-271629147631 Copia https://www.sdbj.com/news/2021/aug/19/san-diego-based-biosurplus-merges-form-copia-scien/   Carwave acq by Kar for $450M https://www.prnewswire.com/news-releases/kar-to-accelerate-dealer-to-dealer-growth-profitability-through-acquisition-of-carwave-301360260.html   Find us on twitter / Linkedin: @NealBloom & JonahPeake And find this news and more at FreshBrewedTech.com

How can business be done better so that everyone benefits? Jennifer Briggs serves as a Senior Strategy Consultant at the Rady School of Management, UCSD, in the Beyster Institute proving that business can be done different – purpose centered, mission driven, and values powered using tenants of inclusive capitalism to attain success. She serves as an outside independent director for PFSbrands and Engineering Economics and is a founding partner of GRITT Business Coaching. She is a Rutgers University Institute for the Study of Employee Ownership and Profit Sharing Executive Fellow, focused on corporate governance and performance, a Commissioner and Vice Chair for Colorado of the Office of Employee Ownership, and a volunteer board member for the Rocky Mountain Center for Employee Ownership. She has contributed to the Democracy at Work Institute, and the reinventing work initiative with the Boston FED.  She holds a Master of Science in Organizational Leadership, graduate studies in Enterprise Project Management, and a Bachelor of Science in Community Health. She was a member of the New Belgium Brewing executive leadership team for over a decade as VP of Human Resources and Organizational Development and was the Chairperson of the board for GISinc. headquartered in Birmingham, AL.  What We Discuss With Jennifer Briggs in This Episode Why it's time to replace the 80/20 rule The benefits of employee ownership and different options available Why we need to stop using the term “engagement” Why current cash incentives don't work Where to invest to ensure your company is actually a good place to work Episode Show Notes; https://tinyurl.com/vrme8zpw

Originally from upstate New York, Dr. Thornberg holds a Ph.D in Business Economics from The Anderson School at UCLA, and a B.S. degree in Business Administration from the State University  of New York at Buffalo.Christopher Thornberg founded Beacon Economics LLC in 2006.  Dr. Thornberg also became  Director of the UC Riverside School of Business Center for Economic Forecasting and Development and an Adjunct Professor at the School.Prior to launching Beacon Economics, Dr. Thornberg was a senior economist with UCLA's Anderson Forecast. He previously taught in the MBA program at UCLA's Anderson School, in the Rady School of Business at UC San Diego, and at Thammasat University in Bangkok, ThailandAn expert in economic and revenue forecasting, regional economics, economic policy, and labor and real estate markets, Dr. Thornberg has consulted for private industry, cities, counties, and public agencies in Los Angeles, San Francisco and the Bay Area, San Diego, the Inland Empire, Seattle, Orange County, Sacramento, Nevada, and other geographies across the nation. Dr. Thornberg became nationally known for forecasting the subprime mortgage market crash that began in 2007, and was one of the few economists on record to predict the global economic recession that followed. Well known for his ability to capture and hold audiences, Dr. Thornberg has presented to hundreds of leading business, government, and nonprofit organizations across the globe including Chevron, The New Yorker, Colliers International, the California Chamber of Commerce, City National Bank, the California State Association of Counties, State Farm Insurance, the City of Los Angeles, the California and Nevada Credit Union League, and the  National Steel and Shipbuilding Company, among many others.The Norris Group originates and services loans in California and Florida under California DRE License 01219911, Florida Mortgage Lender License 1577, and NMLS License 1623669.  For more information on hard money lending, go www.thenorrisgroup.com and click the Hard Money tab.Video LinkRadio Show

Originally from upstate New York, Dr. Thornberg holds a Ph.D in Business Economics from The Anderson School at UCLA, and a B.S. degree in Business Administration from the State University  of New York at Buffalo.Christopher Thornberg founded Beacon Economics LLC in 2006.  Dr. Thornberg also became  Director of the UC Riverside School of Business Center for Economic Forecasting and Development and an Adjunct Professor at the School.Prior to launching Beacon Economics, Dr. Thornberg was a senior economist with UCLA's Anderson Forecast. He previously taught in the MBA program at UCLA's Anderson School, in the Rady School of Business at UC San Diego, and at Thammasat University in Bangkok, ThailandAn expert in economic and revenue forecasting, regional economics, economic policy, and labor and real estate markets, Dr. Thornberg has consulted for private industry, cities, counties, and public agencies in Los Angeles, San Francisco and the Bay Area, San Diego, the Inland Empire, Seattle, Orange County, Sacramento, Nevada, and other geographies across the nation. Dr. Thornberg became nationally known for forecasting the subprime mortgage market crash that began in 2007, and was one of the few economists on record to predict the global economic recession that followed. Well known for his ability to capture and hold audiences, Dr. Thornberg has presented to hundreds of leading business, government, and nonprofit organizations across the globe including Chevron, The New Yorker, Colliers International, the California Chamber of Commerce, City National Bank, the California State Association of Counties, State Farm Insurance, the City of Los Angeles, the California and Nevada Credit Union League, and the  National Steel and Shipbuilding Company, among many others. The Norris Group originates and services loans in California and Florida under California DRE License 01219911, Florida Mortgage Lender License 1577, and NMLS License 1623669.  For more information on hard money lending, go www.thenorrisgroup.com and click the Hard Money tab.Video LinkRadio Show

The development and production of self-driving or autonomous vehicles has the potential to revolutionize transportation. Experts envision the future of transportation from autonomous vehicles to intelligent roads, from urban air mobility to space economy. The Rady School of Management and Jacobs School of Engineering at UC San Diego explore industry trends, market insights, and technical experts in robotics, transportation, manufacturing, and business. [Business] [Show ID: 37240]

The development and production of self-driving or autonomous vehicles has the potential to revolutionize transportation. Experts envision the future of transportation from autonomous vehicles to intelligent roads, from urban air mobility to space economy. The Rady School of Management and Jacobs School of Engineering at UC San Diego explore industry trends, market insights, and technical experts in robotics, transportation, manufacturing, and business. [Business] [Show ID: 37240]

The development and production of self-driving or autonomous vehicles has the potential to revolutionize transportation. Experts envision the future of transportation from autonomous vehicles to intelligent roads, from urban air mobility to space economy. The Rady School of Management and Jacobs School of Engineering at UC San Diego explore industry trends, market insights, and technical experts in robotics, transportation, manufacturing, and business. [Business] [Show ID: 37240]

The development and production of self-driving or autonomous vehicles has the potential to revolutionize transportation. Experts envision the future of transportation from autonomous vehicles to intelligent roads, from urban air mobility to space economy. The Rady School of Management and Jacobs School of Engineering at UC San Diego explore industry trends, market insights, and technical experts in robotics, transportation, manufacturing, and business. [Business] [Show ID: 37240]

The development and production of self-driving or autonomous vehicles has the potential to revolutionize transportation. Experts envision the future of transportation from autonomous vehicles to intelligent roads, from urban air mobility to space economy. The Rady School of Management and Jacobs School of Engineering at UC San Diego explore industry trends, market insights, and technical experts in robotics, transportation, manufacturing, and business. [Business] [Show ID: 37240]

The development and production of self-driving or autonomous vehicles has the potential to revolutionize transportation. Experts envision the future of transportation from autonomous vehicles to intelligent roads, from urban air mobility to space economy. The Rady School of Management and Jacobs School of Engineering at UC San Diego explore industry trends, market insights, and technical experts in robotics, transportation, manufacturing, and business. [Business] [Show ID: 37240]

The development and production of self-driving or autonomous vehicles has the potential to revolutionize transportation. Experts envision the future of transportation from autonomous vehicles to intelligent roads, from urban air mobility to space economy. The Rady School of Management and Jacobs School of Engineering at UC San Diego explore industry trends, market insights, and technical experts in robotics, transportation, manufacturing, and business. [Business] [Show ID: 37239]

The development and production of self-driving or autonomous vehicles has the potential to revolutionize transportation. Experts envision the future of transportation from autonomous vehicles to intelligent roads, from urban air mobility to space economy. The Rady School of Management and Jacobs School of Engineering at UC San Diego explore industry trends, market insights, and technical experts in robotics, transportation, manufacturing, and business. [Business] [Show ID: 37239]

The development and production of self-driving or autonomous vehicles has the potential to revolutionize transportation. Experts envision the future of transportation from autonomous vehicles to intelligent roads, from urban air mobility to space economy. The Rady School of Management and Jacobs School of Engineering at UC San Diego explore industry trends, market insights, and technical experts in robotics, transportation, manufacturing, and business. [Business] [Show ID: 37239]

The development and production of self-driving or autonomous vehicles has the potential to revolutionize transportation. Experts envision the future of transportation from autonomous vehicles to intelligent roads, from urban air mobility to space economy. The Rady School of Management and Jacobs School of Engineering at UC San Diego explore industry trends, market insights, and technical experts in robotics, transportation, manufacturing, and business. [Business] [Show ID: 37239]

For more information about this episode, including the full transcript, visit our blog at https://blog.beworks.com/becurious/beworks-conversations-with-on-amir Kelly Peters and On Amir dive deep into how behavioral science can be used during a pandemic to improve outcomes, and what they think the long-term impact of this current pandemic will be. On Amir is a Professor of Marketing at Rady School of Management, UC San Diego, and Associate Dean. On is an expert on consumer psychology. His work answers questions such as when consumers will – or will not - follow the crowd, and when they will make seemingly irrational decisions. ----more----In this conversation, Kelly and On talk about the impact of the pandemic on our perceptions and our behavior, both now and in the future. How we can influence people who have different perceptions of the risk COVID-19 poses How has the public perception of science changed, and what people get wrong about science How are habits and routines impacted by shelter in place policies

What can the “Win at all Costs” cultures at Wells Fargo and Uber teach us about dangers to watch for in performance-based cultures? Michael Berthelot, Director of Fresh Del Monte Produce Company, and adjunct Professor at UCSD for the Rady School of Management had two...

Moe discusses "Reputation Economics" with hacker and writer, Joshua Klein in front of a live student audience at UCSD's Rady School of Management.