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In this episode, Kaila and Kyle dive into tips and tactics on the best way to protect your job and prepare yourself for potential job cuts during a recession. 00:00 Intro 00:27 Listener email 03:19 What happens during a recession 06:24 What you can do to prepare yourself professionally if you are currently employed 09:10 “T-Shaped skills” 13:45 The importance of weak ties 19:09 Why you should consider posting on LinkedIn right now 21:06 Recession-proof industries 23:58 Recession-proof job functions 26:10 Increase your technological skills 30:00 Strategic side projects Want to get all of Kaila & Kyle's career resources? Subscribe to Per My Last Email: https://www.permylastemailshow.com/ Watch Per My Last Email on YouTube: @PerMYLastEmailShow Follow Per My Last Email Instagram: @permylastemailshow TikTok: @permylastemailshow Twitter: @permylast_email Have a question for us? Send us an email or voice note to permylastemail@morningbrew.com Learn more about your ad choices. Visit megaphone.fm/adchoices Each week on Per My Last Email, Morning Brew's resident career experts Kaila and Kyle – whose careers have collectively spanned the corporate, government, nonprofit and startup sectors – debate the trickiest challenges in work life, and share tactics on how to overcome them. Share the show with a friend, and leave us a review on your favorite podcast app! Learn more about your ad choices. Visit megaphone.fm/adchoices
From turning down $3 billion from Facebook to building a $100 billion empire, Evan Spiegel reveals the blueprint behind Snapchat. Evan Spiegel, co-founder & CEO of Snapchat (now Snap Inc.), founded the app while at Stanford and became the youngest billionaire at 25. In this conversation, Evan and Steven cover how Snapchat almost didn't exist, Evan's ‘T-Shaped' leadership style, getting bullied before founding Snapchat, and the harshest day of his CEO journey. Chapters: 00:00 Intro 02:29 The Dots That Got You Here 03:33 Did You Feel Like You Fitted In? 03:46 When Did Computers First Come In? 05:02 Things Aren't as Complicated as They Seem 05:28 You Got Bullied 06:09 What Were You Like as a Kid 07:33 Why CEOs Don't Do Many Podcasts 08:55 Why Did You Choose Product Design? 10:30 Your Class in Entrepreneurship 11:00 Key Lesson From Entrepreneurship Class 12:02 Big Ambitions 13:26 Entrepreneurship in Europe 16:00 Your First Failure 18:00 How to Know When to Quit 18:50 Why Love & Passion Matter 19:19 Launching Early & Getting Feedback Fast 20:39 How Initial Ideas Can Be Wrong 21:37 How You Started Snapchat 27:03 Customer Feedback to Implement 28:36 Raising Capital 29:46 Investor Feedback 30:17 Building a Social Network Sounds Delusional 31:51 Doubting Snapchat's Success 36:19 Quitting University for Snapchat 37:33 Advice for Young Entrepreneurs 39:27 Are Job Titles Limiting Creativity? 40:34 Hierarchy Issues in Companies 42:22 Innovating at Snapchat 47:59 Importance of Hiring 49:00 Hiring Mistakes to Avoid 51:06 Leadership Traits of a Perfect Hire 52:25 Being Nice vs. Being Kind 53:52 T-Shaped Leadership 56:44 Advice to Younger Evan 59:39 Embedding Company Culture Early 01:01:51 When Company Culture Dilutes 01:03:35 Company Incentives 01:04:25 Worst Early Advice 01:05:47 How Mark Zuckerberg Approached You 01:10:04 Saying No to That Offer 01:13:13 Youngest Billionaire at 25 01:14:19 Managing Romantic Relationships 01:19:23 Ads 01:20:21 Your LinkedIn Bio Joke 01:22:45 Messaging Zuckerberg When They Copied Features 01:26:57 Should Big Tech Monopolies Be Stopped? 01:29:25 Hardest Day When Copied 01:30:30 Leading in Tough Times 01:31:48 Content Moderation Challenges 01:36:28 Why Meta Rolled Back Moderation Policies 01:39:20 Optimism About America 01:40:08 Social Media & Your Kids 01:42:51 Is TikTok's Ban Good for Snapchat? 01:46:07 Snapchat Going Public 01:48:28 Killing Projects You Loved 01:50:15 How Do You Prioritize? 01:52:23 Ray-Ban Spectacles Launch Reaction 01:53:37 Will Kids Learn From AI? 01:56:34 Tradeoffs With AI 01:58:22 Ads 02:00:35 Snapchat in 2025 02:02:14 Importance of Counsels at Work 02:05:34 When to Listen to Your Team 02:06:22 Work-From-Home Policies 02:08:42 Principles of a Successful Entrepreneur 02:10:18 Managing Stress 02:13:10 Worst Days of Snapchat 02:13:50 Do You Have Imposter Syndrome? 02:15:08 Would You Start Another Tech Company? 02:17:23 Hardest Thing You've Overcome 02:18:17 Self-Awareness 02:20:45 Do You Feel Impatient as a Leader? 02:21:35 What Would Your Team Say About You? 02:22:12 What Are You Really Good At? 02:26:55 Biggest Question Entrepreneurs Should Ask Follow Evan: Twitter - https://g2ul0.app.link/hnvyN8X8SRb More about Snap's new glasses - https://g2ul0.app.link/GDzqC6XeTRb Watch on YouTube: https://g2ul0.app.link/DOACEpisodes Get My Book & Cards: 'The 33 Laws Of Business & Life' - https://g2ul0.app.link/DOACBook Conversation Cards: https://g2ul0.app.link/f31dsUttKKb Follow Me: https://g2ul0.app.link/gnGqL4IsKKb Sponsors: LinkedIn Ads - https://www.linkedin.com/DIARY Perfect Ted - https://www.perfectted.com (Code: DIARY40) Learn more about your ad choices. Visit megaphone.fm/adchoices
У подкасті It's raining cats&dogs або "Ллє як із відра" ми заглиблюємося в світ сучасних технологій та ділимося своїм досвідом. А заодно – що там у Front-End інженерів по роботі.
T-Shaped Personas Key Concepts A persona is an abstract representation of a typical user or customer. We often focus on the buyer persona and the moments-that-matter for our buyer's journey. This article focuses on the customer already using our product or service. A feature is an important part, quality or ability of a product that makes it distinct or better; it usually contributes to the overall value proposition. A product feature matrix maps product(s) on one axis, to features on an intersecting axis. It is typically used to compare competing, similar products, or differentiate a product's versions from product Gamma to Gamma+, Gamma 2.0 and so on. The T-Shaped person is a talent management concept, attributed to McKinsey & Company, that describes the depth or domain expertise of an individual along the vertical stroke of the letter ‘T', while also describing that same individual's breadth across varied other disciplines along the ‘T' horizontal bar. A T-Shaped Persona is a new concept. It's a business strategy tool, similar to the talent concept above, visualized by a ‘T'; it also conveys a breadth and depth. Its differences start with its job — act as a visual guide to inspect a persona's adoption and use of our product(s). The vertical stroke of the letter ‘T' signifies depth of product experience, while the ‘T' horizontal conveys typical persona attributes like geographic, firmographic, occupational, and other traits. How to connect with AgileDad: - [website] https://www.agiledad.com/ - [instagram] https://www.instagram.com/agile_coach/ - [facebook] https://www.facebook.com/RealAgileDad/ - [Linkedin] https://www.linkedin.com/in/leehenson/
“Storytelling is not about glibness. Storytelling is not about verbosity. Storytelling is not just about your confidence or doing it though it is an important aspect of it. Storytelling is fundamentally about the clarity of what you are saying."That is Nitin Seth, Co-Founder and CEO of Incedo Inc. and author of the recent bestseller, 'Mastering the Data Paradox'. This 600-page tome provides leaders with a detailed blueprint for making the most of the data opportunity in the AI age.I often say that ‘data is the new oil, storytelling is the new refinery'. Well, this book opened my eyes to the multiple layers of refining that data has to go through before it is ready for the storytelling step.In the book, Nitin explains why managing the data explosion is so challenging and what large firms should do to win in the data-first world we live in. He proposes a ‘Unified Solutions Framework' – a 13-point plan for success. The comprehensive framework covers several diverse aspects including customer problem definition, managing multi-source data, building your data stack, data security and quality, data culture and managing data talent. Nitin knows what he's talking about. After leading the Mckinsey Knowledge Centre and Fidelity International's operations in India, he was the COO at Flipkart. Currently, as the co-founder and CEO of Incedo Inc., a Data and AI consulting firm, Nitin works with leaders of several Fortune 100 and Fortune 500 companies to help them navigate the data-first world.In this conversation, we dive into three broad themes.One, Nitin's own journey as a storyteller. He starts with an evocative IIT-Delhi story when he roused a bunch of lazy hostelites into cheering for their badminton team (just like the movie Chichhore!). He speaks about his work convincing sceptical audiences - from union workers to board members – at large companies like Tata Steel. Nitin also shares a ‘failure story' of when his pitch to a senior internal audience at McKinsey did not work, and what he learnt from that experience. Two, we move on to the contents of the book itself. Data is a paradox – most organisations want more of it, but don't know what to do with the amount they have. They are spending hundreds of millions of dollars, if not more on data transformation projects, but the impact of the spend is questionable. Nitin cuts through all the noise and brings some clarity to this messy world of data. Some of his key insights are- The importance of KPI Trees or Issue trees as a starting point in a data project- The need to think of data as products you make with the user in mind and not as an asset that you have control over- The need to connect, or integrate insights from data like a ‘sutradhar' or narratorFinally, we speak about the implications of the book for data professionals. Nitin speaks about the need for data professionals to develop 'T-Shaped' capabilities. Depth in one or two specific areas of data (for instance an industry like insurance or a function like CRM) and breadth in horizontal skills like problem-solving and storytelling.Personally, I was also mighty impressed by how Nitin worked outside his main office hours from 10 pm to 1 am for 3 years to find the time to write this book. I'm sure you'll walk away with several rich insights and ideas after listening to this fascinating conversation.Let's dive in.Further links:- Nitin's website and LinkedIn, Twitter profiles- The book's website- Incedo Inc
Si tu empresa B2B proyecta tener un equipo pequeño de marketing, probablemente necesitas contratar T-Shaped y M-Shaped marketers, pero, ¿Cómo son sus perfiles? T-Shaped marketers → Un generalista con 1 especialidad M-shaped marketer → Un generalista con 3 o más especialidades Ambos tienen la capacidad de ejecutar un proyecto end-to-end: desde la idea hasta la implementación. Pero para ello, necesitan tener fundamentos de conocimientos, mindset y dominio de canales de adquisición. Si quieres aprender más sobre ambos perfiles, escucha este episodio.
Quem for ao episódio 6 deste podcast, em que conversamos com o André Novais de Paula, vai ver que o título é “O Marketing Digital Não Existe”. É uma frase em que acreditamos – por duas razões. Primeiro, porque marketing é marketing – o digital é só mais um canal. Mas a segunda razão vai quase em sentido contrário. Hoje, falar em “marketing digital” é como dizer “nadar na água”: onde mais se poderia nadar? Da mesma forma, num mundo em que tudo passa pelo digital, como é que o marketing poderia não ser digital? E é por isso que profissionais como o Helder Pinto fazem tanta falta às empresas. Porque o digital, sendo incontornável, abarca tantas ferramentas e disciplinas, cada uma tão especializada, que é difícil encontrar quem tenha uma caixa de ferramentas realmente completa, para poder dar resposta a todos os desafios. O Helder é esse multiespecialista do digital, com quem tivemos o prazer de conversar neste episódio. Ouça o episódio e descubra: O que é um T-Shaped marketeer e porque este tipo de profissional faz falta ao mercado Os trade-offs que é preciso fazer para ser um T-Shaped marketeer Como se manter atualizado no marketing digital, evitando, ao mesmo tempo, os perigos da dispersão A importância, para um profissional de marketing, de usar o seu próprio marketing como um laboratório Como estão as empresas portuguesas no que diz respeito ao marketing digital Como uma estratégia digital bem construída pode ajudar na venda complexa, típica de muitas empresas B2B O que faz com que o email marketing continue a ser uma ferramenta crítica no marketing digital, e como usá-lo de forma eficaz Sobre o convidado: Site Perfil no LinkedIn Ferramentas de marketing digital mencionadas: Albacross ActiveCampaign Elementor WordPress Livros recomendados: Jeff Walker – A Fórmula do Lançamento Chris Anderson – Free - O Futuro É Grátis Robert Cialdini – Influence - The Psychology of Persuasion Drew Eric Whitman – Cashvertising How To Use 50 Secrets Of Ad-Agency Psychology To Make Big Money Selling Anything To Anyone Charles Duhigg – A Força do Hábito Para saber mais sobre marketing e comunicação B2B, subscreva a newsletter Universidade B2B, da Hamlet. O seu site vale o que custou? Faça este este diagnóstico e terá a resposta em poucos minutos. Para continuar a acompanhar-nos vá ao site da Hamlet e fique em dia com a comunicação de marketing B2B no nosso blog. Siga-nos também no LinkedIn, Facebook e Instagram.
On Episode 006 of The 360 Podcast I have Sanjay Duggal (Digital Fountain Consulting) joining me to talk about the opportunities which exist within the FinCrime industry (as one of the good people, not the ones committing FinCrime). Sanjay covered what FinCrime is, the areas within this industry, how to get started, the concept of a T-Shaped career, and much more! Like + Subscribe! --- For more info on Sanjay visit https://linktr.ee/digitalfountain For more info on Dean visit https://linktr.ee/dktechrecruiter --- Dean Kulaweera --- Send in a voice message: https://podcasters.spotify.com/pod/show/dktechrecruiter/message
Meena Venkataraman: Building Psychological Safety, lessons from helping an Agile team to share interpersonal feedback Read the full Show Notes and search through the world's largest audio library on Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. In this segment, Meena shares her experience coaching a team that struggled to take off and was stuck in a cycle. Despite being nice to each other during scrum events, team members were not sharing feedback with each other, and psychological safety was not present in the team. Meena stresses the importance of having hard conversations and discussing the interpersonal topics in the team, and she suggests that teams should have the necessary tools to talk about difficult topics. By highlighting the value that a team coach can bring to a team, Meena emphasizes the importance of psychological safety and how it plays a crucial role in team dynamics. She suggests that teams should be aware of the small things that can become big things and make sure that they are having hard conversations to address interpersonal issues. Ultimately, Meena's experience coaching this team shows that building a successful team is not just about being nice to each other but also about creating a culture of openness, trust, and psychological safety. We also discuss how using approaches such as non-violent communication can help the Scrum Master create an open environment that is also psychologically safe. Featured Book of the Week: Sooner Safer Happier, by Jonathan Smart In this segment, Meena Venkataraman recommends the book "Sooner Safer Happier: Antipatterns and Patterns for Business Agility" by Jonathan Smart as a valuable resource for scrum masters. She notes that as a scrum master, it's important to have a holistic view of agile and to be "T-Shaped" - understanding the various facets of product development. Meena highlights that the book brings the 12 principles of agile to life and is a resource she refers to often. [IMAGE HERE] Do you wish you had decades of experience? Learn from the Best Scrum Masters In The World, Today! The Tips from the Trenches - Scrum Master edition audiobook includes hours of audio interviews with SM's that have decades of experience: from Mike Cohn to Linda Rising, Christopher Avery, and many more. Super-experienced Scrum Masters share their hard-earned lessons with you. Learn those today, make your teams awesome! About Meena Venkataraman Meena is an Agile & Lean coach who helps organizations and teams transition to Agile ways of working. She is passionate about the neuroscience behind team dynamics and is interested in organizational design and the application of Agile principles across different business domains. Meena enjoys speaking at conferences and is an avid learner. You can link with Meena Venkataraman on LinkedIn.
If the core principles of marketing never change, what's stopping you from creating replicable success for your clients?On today's episode, host Mark de Grasse sits down with Kira Goller, the National Sales and Marketing Director of Smart Underwear - a company that was started in 2018, doubled its revenue in 2020, doubled again in 2021, and looks set to double again in 2022. Tune in to hear Kira share how she used the marketing frameworks and blueprints from Digital Marketer to scale her business from a garage startup to a global brand. Discover the methods she used to attract, convert, and keep customers coming back for more.IN THIS EPISODE, YOU'LL LEARN:What makes for a successful digital marketer?How Kira grew her business using blueprints from Digital MarketerProduct market fit: Benefits and how to achieve itWhat it takes to build a successful e-commerce businessKeys to scaling a business properlyHow to consume digital marketing content fastWhat is a T-Shaped marketer?Aspects in your business that you should outsourceLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Smartunderwear.co.zaConnect with Kira via email - Kira@smartunderwear.co.zaHealthlead.onlineOUR PARTNERS:7 Levels of Scale WorkbookFind out your Leadership Trust Score at Ready to Lead.Listen to the #1 Digital Marketing Podcast, Perpetual Traffic Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you'd like to share? Connect with us on Apple Podcasts and leave us a review!This Month's Sponsors:Conversion Fanatics - Conversion Rate Optimization AgencyGet 50% Off Monthly Blog Writing Service - BKA Content More Resources from Scalable[Free Guide & Assessment] 7 Levels of ScaleFREE EPIC Challenge More Shows You'll LovePerpetual Traffic - The #1 podcast for learning paid traffic and improving your conversions!Business Lunch - Sit down every week with some of the most successful people in the world. Hosted by Roland Frasier and Ryan Deiss Mentioned in this episode:Get Conversion Optimization Superpowers!Put A Creative Team Of Fanatical Split-Testers To Work On Your Site with Conversion Fanatics!Conversion FanaticsBecome A Certified E-Commerce Marketing MasterTake the...
W jaki sposób Allegro stało się platformą wielojęzyczną? Które treści tłumaczymy z pomocą tłumaczy, a które maszynowo? Jak działa system, który automatyzuje zarządzanie komunikacją pomiędzy zespołami developerskimi a profesjonalnymi tłumaczami?Jak dbamy o jakość tłumaczeń i badamy działanie silnika tłumaczeniowego?Do czego wykorzystujemy nasze serwery w nocy oraz co to ma wspólnego z tłumaczeniami? Na te i inne pytania odpowiada Bartosz Wojtkiewicz - Principal Software Engineer w Allegro w szóstym odcinku Allegro Tech Podcast. Bartosz Wojtkiewicz - Principal Software EngineerBartek is a Principal Software Engineer at Allegro who is working on making Allegro Platform ready for international customers. He tries to make a living as a T-Shaped engineer with a solid background in backend engineering. Enjoys pandemic lockdowns and obscure japanese games on Nintendo Switch.
Adam Curphey's new book, The Legal Team of the Future: Law+ Skills guides the reader through the need for less silos in legal practice and much more reliance upon teams and collaborative efforts. The idea of a "Law+" model for the profession brings in the essential processes of adding people, business, change, and technology to the law and creating legal teams to solve legal problems. Curphey's experiences at law firms like White & Case LLP, Reed Smith LLP, and Mayer Brown LLP helped provide insights into what worked and didn't work in legal innovation. His membership on the O-Shaped Lawyer Steering Board also provided the human-centric skills needed for the integration of teams into an industry filled with accomplished individuals used to going it alone. This expansion of the T-Shaped and the Delta Model Lawyers brings in more of that human interaction that is needed in today's complex legal environment. The Legal Team of the Future: Law+ Skills also lays out multiple case studies and examples of collaboration, teamwork, and professional progression. We talk about some of the case studies along with Adam Curphey's view into his crystal ball on what is on the horizon for the legal industry in terms of legal innovation. LVNx Crystal Ball Answer This week, Purvi Sanghvi from Paul Hastings, and a current Legal Value Network Executive Board Member, explains how the legal industry may approach a potential economic downturn in 2023, and how that must be different from the 2008 or the 2020 approaches on previous challenges to the profession. Links to Order The Legal Team of the Future: Law+ Skills Australia, Canada, France, Germany, Italy, the US and the UK Contact Us: Twitter: @gebauerm or @glambert Voicemail: 713-487-7821 (note the NEW NUMBER!) Email: geekinreviewpodcast@gmail.com Music: Jerry David DeCicca Transcript available on 3 Geeks
Aligning with Sales is job one for David Gabriel, head of marketing for the fast-growing startup eVolve MEP.“Sales has the hard job. They're in the trenches and we want to do everything we can (as marketers) to make their jobs easier.”That doesn't mean that they aren't looking at the long-term picture—they do many things that keep them in touch with their customers.For example, they surveyed customers during COVID and found they were itching for group interactions. So they put together a Top Golf event, and it completely sold out. “If we'd followed the mainstream thinking on events we would have missed out on that opportunity.Surviving at a startup requires serious agility combined with a north star of profitability and marketing ROI.Gabriel achieves that by hiring “T-Shaped marketers,” which he defines as having a core skill but can also serve as utility players in all aspects of marketing. Depending on what sales is seeing determines what marketing focuses on - so the marketers have to be ready to pivot.
Afinal, é melhor ser generalista ou especialista? Essa sem dúvida é uma das discussões mais antigas do mercado e com a pandemia e a aceleraçnao digital em várias empresas a bsuca por profissionais crescendo, é impossível não se perguntar que tipo de profissional querem, ou melhor, que tipo de profissional devo ser. De acordo com a Pesquisa da ManpowerGroup, apesar de todo o crescimento tecnológico e automação de processos, 81% das empresas acreditam que vão manter ou ainda criar novas vagas no Brasil até 2021. Primeiramente, temos que tirar esse pensamento de que um é melhor que o outro, correto? Nisso “surgem” outros termos, que não são tão novos assim, mas o grande público começa a falr e descobrir. Um profissional do tipo T (derivado do inglês T-Shaped professional) tem sido altamente demandado pelo mercado, mas o que é o tal profissional T-shaped que os RHs tem falado tanto? Como é ser um generalista e especialista? Qual a diferença desse tal T-Shaped? Como aplicar isso a nossa carreira de designe produtos digitais? E mais, porque eu deveria ser um ou o outro? Contudo, persiste a dúvida: neste mercado cada dia mais complexo e diversificado, é melhor ser generalista ou especialista? Convidada: Katja Aquino https://www.linkedin.com/in/katjaaquino/ Artigos relacionados: https://rhpravoce.com.br/case/afinal-e-melhor-ser-generalista-ou-especialista/ https://blog.ceem.com.br/descubra-se-voce-tem-um-perfil-mais-especialista-ou-generalista/ https://exame.com/carreira/especialista-ou-generalista-qual-profissional-ganha-mais/ https://www.zendesk.com.br/blog/t-shaped-professional/ https://www.mirago.com.br/aula/profissional-t-shaped/ https://www.youtube.com/watch?v=6fwQyQ1R3ZY Livros indicados: T-Shaped Professionals: Adaptive Innovators https://amzn.to/3Ac0Q1G Teaching Smart People How to Learn https://amzn.to/3iABvIZ Por que os generalistas vencem em um mundo de especialistas https://amzn.to/2YumT6V Qual a sua opinião sobre isso? Esse é o Bom dia UX, um programa feito ao vivo no canal do youtube do Design Team, toda quarta-feira de manhã às 7 horas. * Acesse nosso site * http://www.designteam.com.br * Junte-se ao Telegram * https://bit.ly/3dOea2Y * Assine nosso podcast * https://anchor.fm/designteambr Rafael Burity Linkedin: https://www.linkedin.com/in/rafaelburity Instagram: https://www.instagram.com/rafaelburity/ Twitter: https://twitter.com/rafaelburity Rodrigo Lemes Linkedin: https://www.linkedin.com/in/rodrigolemes Twitter: https://twitter.com/rodrigolemes
เมื่อพูดถึงการพัฒนาทักษะต่างๆ เราอาจเคยได้ยินทักษะความรู้ความเชี่ยวชาญแบบรู้ลึกหรือ I-Shaped, รู้ลึกและกว้าง แบบ T-Shaped และการประสานความรู้เพื่อความเชี่ยวชาญแบบ Y-Shaped แต่เมื่อวิกฤตการณ์อย่างโควิด-19 เข้ามา ทำให้เราได้รู้ว่า การมีทักษะเฉพาะตัวแบบรู้ลึกและรู้กว้างนั้นอาจไม่เพียงพอที่จะแก้ปัญหาที่ท้าทายได้ เพราะในทุกๆ วงการนั้นต้องการคนที่สามารถเป็นผู้นำในการแก้ปัญหา หรือคนที่นำ Solution มาช่วยเหลือคนอื่นๆ ไม่เว้นแม้แต่ด้านการปรับปรุงดูแล ‘บ้าน' โดยทักษะดังกล่าวนี้เรียกว่าทักษะแบบตัว X (X-Shaped) ซึ่งเราจะพาทุกคนไปรู้จักกับ ‘X-Shaped Skill' กันให้มากขึ้นใน EP. นี้ . Reference: https://bit.ly/36KUx8W, https://bit.ly/3riRqyK, https://bit.ly/3ijTuSM, https://bit.ly/3xSoO1M . Sponsored by SCG Roof Expert
เมื่อพูดถึงการพัฒนาทักษะต่างๆ เราอาจเคยได้ยินทักษะความรู้ความเชี่ยวชาญแบบรู้ลึกหรือ I-Shaped, รู้ลึกและกว้าง แบบ T-Shaped และการประสานความรู้เพื่อความเชี่ยวชาญแบบ Y-Shaped แต่เมื่อวิกฤตการณ์อย่างโควิด-19 เข้ามา ทำให้เราได้รู้ว่า การมีทักษะเฉพาะตัวแบบรู้ลึกและรู้กว้างนั้นอาจไม่เพียงพอที่จะแก้ปัญหาที่ท้าทายได้ เพราะในทุกๆ วงการนั้นต้องการคนที่สามารถเป็นผู้นำในการแก้ปัญหา หรือคนที่นำ Solution มาช่วยเหลือคนอื่นๆ ไม่เว้นแม้แต่ด้านการปรับปรุงดูแล ‘บ้าน' โดยทักษะดังกล่าวนี้เรียกว่าทักษะแบบตัว X (X-Shaped) ซึ่งเราจะพาทุกคนไปรู้จักกับ ‘X-Shaped Skill' กันให้มากขึ้นใน EP. นี้ . Reference: https://bit.ly/36KUx8W, https://bit.ly/3riRqyK, https://bit.ly/3ijTuSM, https://bit.ly/3xSoO1M . Sponsored by SCG Roof Expert
To be a highly-skilled T-Shaped employee, you should be able to: - Communicate well - Empathize with others - Show leadership Always remember that anyone can showcase leadership in their own way, and be able to communicate and empathize with everyone around them. Look at yourself. Do you think you have these 3 skills? #leadership #emphathy #communicators #leaders #engineers #engineer #engineering #employees
It is helpful if a company has employees who are T-Shaped in their respective departments. Just imagine if one team member cannot communicate well. It can affect the process of how you collaborate in a larger ecosystem. How about you, do you consider yourself a T-Shaped employee of your company? #engineer #engineers #engineering #leadership #companygrowth #companyculture #company
Most of the time, people think they are communicators just because they can talk. Communication is more than just talking. You have to be able to listen, empathize, build rapport, and navigate on different levels as a T-Shaped engineer. #communication #people #engineer #engineers #engineeringstudent #engineering #engineerjobs #communicator
There is no limitation to the capabilities of any human being, but to become a T-Shaped engineer requires more than problem-solving skills. Communication is the key to success when you want to be part of the larger ecosystem at work. No matter how much of a genius you are, if you don't fit in that larger ecosystem, you will just create more damage than good. #professionals #managers #Engineer #Engineering #engineers #experts #communicators
T-Shaped engineers should have qualities such as communication. Communication is not just about speaking. They must be able to talk, listen, and empathize with the counterpart in order to understand everything. Without understanding the emotion or without empathizing, a person cannot fully grasp the ideas of others, which is very important in the world of engineering. #empathy #empathymatters #empathyatwork #engineer #engineers #engineering #tshaped
The answer is no. Understanding in a T-Shaped manner is not just for the engineering process. It can be used in other departments as long as you are communicating strategies from the bigger picture down to the smallest details. Anyone can be a T-Shaped professional, agree? #professionals #managers #Engineer #Engineering #engineers #communication #communicators
A T-Shaped engineer should be present at various levels of the development cycle and must be good communicators at any level. This means being able to communicate the bigger picture all the way to the very details. An engineer who cannot communicate will find it hard to engineer something because communication plays a huge part in making things happen. #manager #managers #Engineer #Engineering #engineers #communication #communicators
T-Shaped developers are those interested in learning across a breadth of technologies ranging from frontend to backend to devops. In this episode we try to understand why would we want to diversify vs specialise and is there a better option between the two?
The marketing landscape is vast, the landscape of doom has as many vendors as their are stars in our galaxy. The T-shaped marketer model is good for folks early in their career — perhaps. I think it's too regimented, formulaic, and encourages marketers all to acquire the same set of skills — albeit with your own unique depth. I propose a marketing constellation. Bare with me. Like our ancestors staring up the night's sky, you can use your imagination to come up with your own constellation. Maybe your skillset is an archer or a bull or maybe it's a lion. Maybe depending on the season of your career, you have a different perspective. So what is the T-Shaped model?Horizontal line at the top - those are your skills. Vertical line that extends down from categories at the top — that's your depth of skill. I first learned of the T-shape model from an article Brian Balfour wrote in 2014 where he describes a learning path for growth marketers and encourages them to see career progression shaped like a T with 3 levels. Base knowledge: non-marketing specific, a base layer to build from, think behavioral psychology, analytics, positioning, design and ux, storytelling, research… Marketing foundation: marketing specific concepts that are used across channels, think experimentation, graphic design, copywriting, funnel marketing, HTML, customer experience. Channel expertise: where most marketers eventually need to make some choices. Channels are ways you can reach an audience. They are ever changing and emerging, think FB ads, social, Seo, content, email, partnerships, product marketing... So the recommendation is that you get as much breadth in the first two levels as possible to get a nice foundation. When it comes to the 3rd level, this is where the vertical bar starts. You still want some kind of baseline across channels, but most marketers eventually become skilled at a smaller number of those channels and a deep expertise means a vertical T. Brian's model is focused mainly on growth and customer acquisition. Marketing isn't just about reaching your audiences so to apply this to a more general marketing path, Buffer took a stab at it too. Where is the model useful? I find it super useful when discussing hires with non-marketing folks — explaining that this is the general skills I'm looking for in a new candidate. So why does JT get cranky about it? It pigeon holes marketers and over simplifies skillsets. It represents regimented thinking and I don't like that. I think it's an outdated model that doesn't exactly benefit marketers. I admit, part of this is I can't put my finger on it. I'm actually a fan of the t-shape if presented in the right light. But I do admit it's a very simplified version of your potential areas of focus. What I like about the model is that it encourages early marketers to get a solid foundation and base knowledge before necessarily worrying about specializing in a channel. What does it mean to be a t-shaped marketer? It means they have a solid foundation of concepts and channels but they are experts in one or a few channels. But it doesn't mean you need to strive for a T. You can be a Y or a W or an M. you're career could take you in many different paths.Okay so why a marketing constellation? Because you can't be grouchy and complain about something without suggesting an alternative! It's an understanding that — like the stars in the night sky — the potential skills you can acquire are varied and spread out. It requires imagination and storytelling to weave those skills together to create a representation of your skills. I also think it's more likely to represent the potential depth and specialization of each area. Marketing automation isn't just one skill. It could be: Lifecycle Lead scoring Project management Lead management Email operations and deliverability Technical integrations And you may be more skilled in one area of operations than another. ✌️--Intro music by Wowa via UnminusCover art created with help via Undraw
As we make our way to the next version of the workforce in a post-pandemic world, we look back at a discussion of the Delta Model Competencies with Northwestern Law School's Alyson Carrel and Vanderbilt Law School's Cat Moon. This interview from November of 2019 is possibly more relevant today than it was when we initially recorded it. While we typically focus on the T-Shaped lawyer model of being an expert in certain areas of the law, and knowledgeable of the necessary disciplines and technology. Moon and Carrel add a third layer to this model to cover the personal effectiveness skills needed to provide effective legal services. In their recent substack articles, Moon and Carrel have continued expanding the Delta Model competencies to fit the current disruption in the legal services industry. While the pandemic is the most obvious disrupter, there are many other factors within the work environment that make the Delta Model even more useful today as it did in its inception. Listen, Subscribe, Comment Please take the time to rate and review us on Apple Podcast. Contact us anytime by tweeting us at @gebauerm or @glambert. Or, you can call The Geek in Review hotline at 713-487-7270 and leave us a message. You can email us at geekinreviewpodcast@gmail.com. As always, the great music you hear on the podcast is from Jerry David DeCicca. The transcript is available on the 3 Geeks website.
Today we're gonna talk about T-Shaped Engineer. What is T-Shaped Engineer? T-Shaped Engineer is a person who has a broad high-level overview but at the same time they are able to go deep into the technology, at the code level, and they are able to explain things. How can we define a T-Shaped engineer? We can see a T-Shaped engineer if someone is present at various levels of the development cycle. They are good communicators at the very technical level, at the architecture level, at the requirement level, and they can also see the big picture. Engineering is about communication and as we know, communication is an underrated topic in engineering. We believe that engineering is not only about inventing and solving problems even though if the person is really expert but if he/she can't communicate properly, then it would be trouble for the team sooner or later. That's why it's very important for a company to have a T-Shaped person. FREE WEBINAR - ISO/SAE 21434 - AUTOMOTIVE CYBERSECURITY https://lnkd.in/g2nJWQ7 #TShaped #TShape #Engineer #Engineering #engineers #engineeringjobs #engineerjobs #engineeringcareers #engineeringrecruitment
Most of us in the legal industry did not think of the employment market as being anything close to stable in 2020. However, as we are witnessing from the AmLaw 100/200 firm revenue numbers being released, many firms had record revenue and profits. In fact, recent reports show that the industry actually added some 5,000 jobs recently. Geoff Zodda, Chief Solutions Officer of IT Search at PearlCare Search Group, talks with us about what happened in the legal market surrounding the technology, information, analytics, and knowledge workers in 2020, and the projections for these types of professions as the industry refashions itself for a post-COVID economy. For those who are flexible, can wear multiple work hats, and can analyze data, the world may be your oyster. Information Inspirations If a human adds some words into a computer, and that computer uses AI to produce art based on that human input, who owns the rights to that art? Charlotte Kilpatrick from ManagingIP talks with three experts to answer that question. There is a topic that a lot of us avoid and that is succession planning First, it is uncomfortable, second, it is uncomfortable. We have discussed T-Shaped and Delta-Model lawyers in the past. However, easyJet is making its outside counsel show how O-Shaped they are by creating innovative questions on their request for proposals and law firm pitches for business. Ken Crutchfield points out some of the traps that innovators fall into when they don't listen or interpret customers or seek feedback. His experience showing his father about the Trapper Keeper when he was 15 helped him understand what customer feedback meant for success. Listen, Subscribe, Comment Please take the time to rate and review us on Apple Podcast. Contact us anytime by tweeting us at @gebauerm or @glambert. Or, you can call The Geek in Review hotline at 713-487-7270 and leave us a message. You can email us at geekinreviewpodcast@gmail.com. As always, the great music you hear on the podcast is from Jerry David DeCicca.
In this episode Dan Sanchez explains what T-Shaped marketing is, why it's misleading, and what you can do to advance your career.
In this Next Normal podcast episode, Elevate's Chairman and CEO, Liam Brown, talks with Elevate's General Counsel and Secretary, Steve Harmon. A Co-founder of CLOC, Steve joined Elevate from Cisco in November of 2018. In this episode you'll learn of Steve's journey to Cisco and Elevate. His mission to push simplification and the importance of simplification in the business of law. Steve will elaborate on his non-legal duties as an executive leader - and offer insight into the CEO, General Counsel relationship.Episode highlights include:1. [01:43] – The road to Elevate2. [04:07] – Make room for T-Shaped professionals3. [06:52] - Supporting the CEO – goes beyond legal advice4. [11:45] – Leadership beyond legal5. [17:13] - Pushing simplification6. [23:39] - Supporting digital from the inside7. [25:41] - Balancing improvement and risk8. [31:12] - Leadership in tough times requires…Enjoy
Would you take the best digital marketeer in the world if they were a poor cultural fit for your business? Striking a balance between skills and shared values is key as you expand your workforce - something that Secret Escapes' Head of Performance and Revenue, Rumyana Miteva knows all too well.Rumyana joins Alex Marriner in episode 2 of the Scale of One to Tech podcast to discuss how Secret Escapes have maintained passion and engagement from their staff and the tools used to do so. They also explore the recent shift towards T-Shaped marketeers, identifying current and future business needs, and upskilling your team.This episode coversImproving your business development communicationsAssessing current and upcoming business needsIdentifying cultural fits in employment candidatesDiversity and inclusion when hiringSpecialist vs T-Shaped marketeersKeeping staff engaged and passionateLinks and references at: https://www.acquiredigitaltalent.com/Get in touch: alex@acquiredigitaltalent.com
Nnamdi talks about:The T-Shaped marketer.Important attributes to look for when hiring and building a team.Growing a marketing team and the necessity of mentoring and empathy. Learn more about your ad choices. Visit megaphone.fm/adchoices
Was es bedeutet, Menschen in den Mittelpunkt zu stellen - im privaten wie im beruflichen Umfeld erklärt Thomas Koch Ob als Agenturchef, Autor, Blogger oder Keynote-Speaker: Thomas Koch ist und bleibt ein bunter Hund. Wenn es jemanden gibt, den man als „T-Shaped“ bezeichnen könnte, dann vermutlich ihn – und das lange bevor der Begriff konstruiert wurde. Die Projekte, die Thomas Koch bislang ins Leben gerufen oder aber unterstützt hat, sind so vielseitig wie seine Persönlichkeit selbst. So engagiert er sich und gibt einer Kampagne sein Gesicht, in der auf die Folgen der Gewalt gegen Kinder aufmerksam macht. Er reist in Krisengebiete, um sich für die Meinungsfreiheit zu engagieren und Medien vor Ort im Rahmen seiner Seminarreisen dazu auszubilden. Um Mut zu machen für ein Leben in Autonomie und Würde. Gleichzeitig ist der umtriebige Blogger und Autor für (fast) jeden Spaß zu haben – sei es in CLAP oder in zahlreichen Beiträgen in seinen Kolumnen oder aber als Keynote-Speaker auf der Bühne. Tanja Knob ist die Gründerin von Echt Jetzt: "Meine Berufung ist, Menschen in ihren Bedürfnissen zu verstehen und sie miteinander zu verbinden". Gastweise moderiert Tanja Knob diese Episode von Our Job To Be Done Dieser Podcast behandelt folgende Fragen: - Welcher rote Faden ist in all diesen Projekten zu erkennen und wie managed man diese Vielseitigkeit? - Was bewegt den Menschen Thomas Koch, der gerne Menschen bewegt? - Was ist die Wirkung, die eine einzelne Person tatsächlich erzielen kann und was kommt zurück?
Was es bedeutet, Menschen im privaten wie im beruflichen Umfeld in den Mittelpunkt zu stellen, erklärt Autor und Blogger Thomas Koch. Ob als Agenturchef, Autor, Blogger oder Keynote-Speaker: Thomas Koch ist und bleibt ein bunter Hund. Wenn es jemanden gibt, den man als "T-Shaped" bezeichnen könnte, dann vermutlich ihn – und das lange bevor der Begriff konstruiert wurde. Die Projekte, die Thomas Koch bislang ins Leben gerufen oder unterstützt hat, sind so vielseitig wie seine Persönlichkeit selbst. So engagiert er sich und gibt einer Kampagne sein Gesicht, in der auf die Folgen der Gewalt gegen Kinder aufmerksam macht. Er reist in Krisengebiete, um sich für die Meinungsfreiheit zu engagieren und Medien vor Ort im Rahmen seiner Seminarreisen dazu auszubilden. Um Mut zu machen für ein Leben in Autonomie und Würde. Gleichzeitig ist der umtriebige Blogger und Autor für (fast) jeden Spaß zu haben – sei es in CLAP oder in zahlreichen Beiträgen in seinen Kolumnen oder aber als Keynote-Speaker auf der Bühne. Tanja Knob ist die Gründerin von Echt Jetzt: "Meine Berufung ist, Menschen in ihren Bedürfnissen zu verstehen und sie miteinander zu verbinden". Gastweise moderiert Tanja Knob diese Episode von "Our Job To Be Done". Dieser Podcast behandelt folgende Fragen: - Welcher rote Faden ist in all diesen Projekten zu erkennen und wie managed man diese Vielseitigkeit? - Was bewegt den Menschen Thomas Koch, der gerne Menschen bewegt? - Was ist die Wirkung, die eine einzelne Person tatsächlich erzielen kann und was kommt zurück?
O papo de produto dessa vez foi com Bruno Coutinho, Head of Marketing na OLX Group e Co-Fundador da Cursos PM3. Esse foi um episódio bem intenso de conteúdo prático e de exemplos reais. Falamos sobre o momento certo para pensar em Growth no produto, sobre as diferentes skills de um Product Manager, sobre o T-Shaped ideal de um profissional de Marketing e Growth, empreendedorismo, e até sobre como surgiu a ideia de criar a Cursos PM3 com o Marcell Almeida e o Dan Marks Printes. O Bruno é um grande apoiador do nosso podcast junto com a PM3, eles criaram o primeiro curso online para formar PMs no Brasil. São 40 horas de conteúdo, 17 instrutores e acesso 24 horas (quando e onde quiser)! Compre o curso de PM com o nosso cupom de 10% de desconto, é só digitar no checkout: PAPODEPRODUTO. Os links para saber mais e comprar são: Curso com acesso por 6 meses - https://www.cursospm3.com.br/offers/zSac9FFe?coupon_code=PAPODEPRODUTO Curso com acesso por 12 meses - https://www.cursospm3.com.br/offers/TCMUEb5L?coupon_code=PAPODEPRODUTO Conheça nossos hosts: Gabriel, Product Manager na Stone Co - https://www.linkedin.com/in/gabriel-breves/ Vinicius, Product Manager no Gestão 4.0 - https://www.linkedin.com/in/viniciusmaiag/ Vitor, Product Designer no Ifood - https://www.linkedin.com/in/vitorferrara/ Tem sugestões, projetos de parcerias ou quer entrar em contato conosco? Envie um e-mail para papodeproduto@gmail.com ou entre em contato conosco pelo Linkedin de um de nossos hosts.
Today's guest served as a Marine for seven years before making his way from plant manager to VP of Sales within four years in the manufacturing industry and making the jump towards technology. Ben and Michael will be discussing how to make the jump into the tech field, the impact of military service on his professional life, and how founding the Denver Startup Week has affected his career. ABOUT OUR GUEST Ben Deda has a professional path that includes seven years of service in the Marines. He started his civilian career as the Plant Manager for TruStile Doors becoming the VP of commercial sales in four years. He then made the jump into tech and was the VP of Sales at FullContact, the COO at Galvanize, VP of Marketing for Vertafore and is currently the CEO of Foodmaven. Ben also co-founded the hugely successful Denver Startup Week. Ben graduated from the University of Notre-Dame with a degree in Mechanical Engineering and an MBA from the University of Denver. GET IN TOUCH WITH BEN ON LINKEDIN AND TWITTER THANKS TO OUR SPONSORS Podfly Productions: Podfly.net Veterans of Foreign Wars: VFWpost1.org OC Executive Search: OCExecutiveSearch.com KEY TAKEAWAYS [1:50] Michael introduces Ben and asks him to share an interesting tidbit about himself — Ben grew up in a town small enough that it didn't require a stoplight and out of which came the founders of two businesses that were sold for over nine figures apiece! He shares what Foodmaven does. [3:15] 40% of the food produced in the country is wasted, for an estimated 200 billion dollar loss annually. Ben explains Foodmaven's mission in this landscape as well as how some of the varied industries he's worked in have similarities that he was able to use and be more adaptable and sometimes even innovative. CEO EXPECTATIONS [8:45] Being newly minted, Ben touches on what he expected being a CEO would be as well as the people, preparation and path it took to get him there. He also touches on the great board he can count on to help him navigate the learning curves. CRITICAL EXPERIENCE [12:59] Ben breaks down the different ways you can get the critical pieces of experience you need in order to get to a CEO position as well as the importance of surrounding yourself well while still being knowledgeable. THE MOST IMPACTFUL ROLE [15:43] While there wasn't one role that made him the CEO he is today, Ben does highlight a few of the key positions he's held and how they drove his management style and general business knowledge — and that includes his military service. FOR THE AMBITIOUS VP OUT THERE [18:52] Ben's advice is about figuring yourself out, picking your opportunities and planning your path. WHEN THINGS DON'T GO AS PLANNED [20:40] Without singling out one specific moment or decision, Ben touches on his broader tendency to make decisions that seem not to follow a straight line and what may have helped him land the CEO position. DENVER STARTUP WEEK [23:40] Ben shares how it started, with whom, and why — today, it's the largest free entrepreneurial event in North America. He also takes a moment to reflect on the possibilities for the future. [31:47] Ben speaks to the great network the Denver Startup Week has facilitated for him. [33:20] Organizing Denver Startup Week has taught Ben a lot about community and that giving up a measure of control is both hard and necessary. He shares how he has now begun to move away from the frontlines and into a board position. SO YOU WANT TO BUILD AN EVENT? [36:44] Ben shares his best advice for people who may be interested in building an event of their own. He also gives the three rules he uses with new teams: Get stuff done. Don't screw your team. Always assume positive intent. MILITARY SERVICE [39:59] Ben breaks down how his military career informs who he is as a person and as a leader. BEST WORST JOB BEN EVER HAD [41:47] Working on a plastic injection molding factory floor gives you some perspective on what a lot of people's lives are like. BOOKS AND FINAL THOUGHTS [43:59] Ben shares his reading list and a few final thoughts for emerging CXOs. [46:57] Michael thanks Ben for coming on the podcast to share his insight and closes out the podcast with his favorite takeaways. We hope you learned something today and enjoyed the conversation. Please give us 5 stars on iTunes and share your comments so we can improve and ask the questions you want to hear. MENTIONED IN THIS EPISODE Foodmaven Foodmaven board T-Shaped skills Denver Startup Week (Denver Startup Bash) The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers, by Ben Horowitz Ender's Game, by Orson Scott Card SPECIAL THANKS TO Jalan Crossland for the music Angela Johnson at OC Executive Search Joseph Batty at Podfly Corey Coates at Podfly
Today’s guest served as a Marine for seven years before making his way from plant manager to VP of Sales within four years in the manufacturing industry and making the jump towards technology. Ben and Michael will be discussing how to make the jump into the tech field, the impact of military service on his professional life, and how founding the Denver Startup Week has affected his career. ABOUT OUR GUEST Ben Deda has a professional path that includes seven years of service in the Marines. He started his civilian career as the Plant Manager for TruStile Doors becoming the VP of commercial sales in four years. He then made the jump into tech and was the VP of Sales at FullContact, the COO at Galvanize, VP of Marketing for Vertafore and is currently the CEO of Foodmaven. Ben also co-founded the hugely successful Denver Startup Week. Ben graduated from the University of Notre-Dame with a degree in Mechanical Engineering and an MBA from the University of Denver. GET IN TOUCH WITH BEN ON LINKEDIN AND TWITTER THANKS TO OUR SPONSORS Podfly Productions: Podfly.net Veterans of Foreign Wars: VFWpost1.org OC Executive Search: OCExecutiveSearch.com KEY TAKEAWAYS [1:50] Michael introduces Ben and asks him to share an interesting tidbit about himself — Ben grew up in a town small enough that it didn’t require a stoplight and out of which came the founders of two businesses that were sold for over nine figures apiece! He shares what Foodmaven does. [3:15] 40% of the food produced in the country is wasted, for an estimated 200 billion dollar loss annually. Ben explains Foodmaven’s mission in this landscape as well as how some of the varied industries he’s worked in have similarities that he was able to use and be more adaptable and sometimes even innovative. CEO EXPECTATIONS [8:45] Being newly minted, Ben touches on what he expected being a CEO would be as well as the people, preparation and path it took to get him there. He also touches on the great board he can count on to help him navigate the learning curves. CRITICAL EXPERIENCE [12:59] Ben breaks down the different ways you can get the critical pieces of experience you need in order to get to a CEO position as well as the importance of surrounding yourself well while still being knowledgeable. THE MOST IMPACTFUL ROLE [15:43] While there wasn’t one role that made him the CEO he is today, Ben does highlight a few of the key positions he’s held and how they drove his management style and general business knowledge — and that includes his military service. FOR THE AMBITIOUS VP OUT THERE [18:52] Ben’s advice is about figuring yourself out, picking your opportunities and planning your path. WHEN THINGS DON'T GO AS PLANNED [20:40] Without singling out one specific moment or decision, Ben touches on his broader tendency to make decisions that seem not to follow a straight line and what may have helped him land the CEO position. DENVER STARTUP WEEK [23:40] Ben shares how it started, with whom, and why — today, it’s the largest free entrepreneurial event in North America. He also takes a moment to reflect on the possibilities for the future. [31:47] Ben speaks to the great network the Denver Startup Week has facilitated for him. [33:20] Organizing Denver Startup Week has taught Ben a lot about community and that giving up a measure of control is both hard and necessary. He shares how he has now begun to move away from the frontlines and into a board position. SO YOU WANT TO BUILD AN EVENT? [36:44] Ben shares his best advice for people who may be interested in building an event of their own. He also gives the three rules he uses with new teams: Get stuff done. Don’t screw your team. Always assume positive intent. MILITARY SERVICE [39:59] Ben breaks down how his military career informs who he is as a person and as a leader. BEST WORST JOB BEN EVER HAD [41:47] Working on a plastic injection molding factory floor gives you some perspective on what a lot of people’s lives are like. BOOKS AND FINAL THOUGHTS [43:59] Ben shares his reading list and a few final thoughts for emerging CXOs. [46:57] Michael thanks Ben for coming on the podcast to share his insight and closes out the podcast with his favorite takeaways. We hope you learned something today and enjoyed the conversation. Please give us 5 stars on iTunes and share your comments so we can improve and ask the questions you want to hear. MENTIONED IN THIS EPISODE Foodmaven Foodmaven board T-Shaped skills Denver Startup Week (Denver Startup Bash) The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers, by Ben Horowitz Ender’s Game, by Orson Scott Card
Reuven took us on a rollercoaster, from his discovery of programming, his first classes and tryouts, to his life changing discovery on the Web while at MIT. He took us through his first jobs and taught us how he became a consultant. We discussed his experience as a broad T-Shaped consultant, and slowly converged toward his training business. We then focused on learning, teaching and the key skills required to strive in this business. We finally finished brushing over the history of Reuven's new book "Python Workout", how it came to be, and how it is going to influence his business in the future.Reuven is a full-time Python trainer. He teaches courses at companies in the US, Europe, Israel, India, China and of course, online. Among other activities, Reuven has been running Lerner Consulting since 1995. He is also the CTO of "Rent Like a Champion", an event-based home-rental company based in Chicago. And on the side, Reuven pushes his newsletter called “Better developers” to more than 10.000 readers every week. Last but not least, Reuven is currently doing the last edits of his book “Python Workout” which will be published by Manning early next year.Here are the links of the show:https://www.twitter.com/reuvenmlernerhttp://lerner.co.ilhttp://lerner.co.il/newsletterhttps://store.lerner.co.il/weekly-python-exercise-next-cohorthttp://modelingcommons.orgCreditsMusic Aye by Yung Kartz is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.Your hostSoftware Developer‘s Journey is hosted and produced by Timothée (Tim) Bourguignon, a crazy frenchman living in Germany who dedicated his life to helping others learn & grow. More about him at timbourguignon.fr.Want to be next?Do you know anyone who should be on the podcast? Do you want to be next? Drop me a line: info@devjourney.info or via Twitter @timothep.Gift the podcast a ratingPlease do me and your fellow listeners a favor by spreading the good word about this podcast. And please leave a rating (excellent of course) on the major podcasting platforms, this is the best way to increase the visibility of the podcast:Apple PodcastsStitcherGoogle PlayPatreonFinally, if you want to help produce the podcast, support me on Patreon. Every cent you pledge will help pay the hosting bills!Thanks!Support the show (http://bit.ly/2yBfySB)
A T-Shaped Developer is someone with a broad skill set, but perhaps one or two skills that run particularly deep. A specialist in an area, versus a proficient generalist. Companies run into the pitfall of stacking their teams with experts in an area they think the team will be working, and run into a major issue: A T-Shaped Team! This week on The Standup Podcast we talk about the concept of T-Shaped teams, and how organizations can avoid forming their Agile or Scrum teams around this concept while focusing on the goal of cross functional teams.
In this episode for the protectors of cool stuff, we dialed in live from ILTACON 2018. Tom Marlow, Dr. Milena Higgins, and Gyles Uhlenhopp discuss Day 3 of ILTACON. The conversation ranges from the opening keynote on stories of perspective/persistence/patience to our eventful trip to the United States Patent and Trademark Office (USPTO). Tom Marlow is the Chief Technology Officer for Black Hills IP and is the President of Black Hills IP Renewals, our patent annuities management company. Tom is a registered patent attorney and electrical engineer with a passion for IP systems. Previously, Tom ran the IP department for a multi-billion dollar semiconductor manufacturing company where he oversaw worldwide IP strategy, enforcement, and procurement. Tom taps his in-house and prior private practice experience to develop and deliver products and services that address known pain-points in the patent process. Tom has spoken before diverse audiences from patent attorneys, to C-suite executives to engineers to startup founders on patent management, analysis, and strategy over the years. Tom also has experience prosecuting and managing patent prosecution on a global scale and is the co-author of the Lexis published “US Patent Prosecutor's Desk Reference”. Tom was previously co-chair of the patent analytics and portfolio management department at the Minneapolis patent firm Schwegman, Lundberg & Woessner, P.A. He received his law degree from Franklin Pierce Law Center, and Bachelor's of Science from the University of Notre Dame. Milena Higgins is the Chief Operating Officer and Director of Artificial Intelligence for Black Hills IP. With more than 20 years of experience in Intellectual Property, she leads our Docketing and Paralegal teams to embrace change daily and always think of how to serve our customers more effectively. Inspired by the intersection of disciplines, Milena loves redesigning the delivery of legal services. By combining technology, human-centered design, and her business training together with her experience in patent litigation and prosecution, Milena guides Black Hills IP in our innovation journey to fully automated docketing. Milena has a Ph.D. in Physics and a Masters in Management of Technology. She is a registered patent agent and a certified scrum product owner. She has written for and led conference sessions for the International Legal Technology Association and was one of their three finalists for Innovative Project of the Year. When she's not building bridges or herding cats, you'll find her learning new lingo from her teenage kids or tweeting about the latest developments in Legal Tech, AI, and Design Thinking. Gyles Uhlenhopp is the Vice President of Marketing for Black Hills IP. For Gyles, curiosity is king. He is obsessed with uncovering hidden inefficiencies and energized by implementing new tactics to drive strategic growth. He is a model ‘T-Shaped' marketer, with deep competence in several areas. He is equipped with the essential skills and mindset to get the job done right. Prior to BHIP, he was leading the marketing department for a $100+ million company. He has unique experience working with Fortune 500 companies and ushering quick innovation into stuffy industries. He begins each day at 2:45am and is always eager to tackle something new. Black Hills IP offers a full stack of Intellectual Property Support Services for Docketing, Paralegal, and Annuity Management. Our services are enhanced by advanced technology that is custom-made for both Law Firm & Corporate organizations.
Marketing School - Digital Marketing and Online Marketing Tips
In episode #765, Eric and Neil discuss how to find the best marketing talent. Tune in to hear how you can find young, motivated workers. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to Find the Best Young Marketing Talent [00:37] Eric’s interns have always been great. [01:06] Singlegrain often uses Angellist to find the best people. [01:31] It is important to have a hiring process. [01:58] You can find young talent via blogging and social sites, but the best way to find great talent is to have interns. [02:20] Neil’s company looks for interns who really want a career in marketing. [02:30] They train them to grow with the company. [02:52] When you get them young, they aren’t jaded. [03:30] Be a “T-Shaped” marketer. [04:18] If you want people who are “up to speed”, look for people who did internships at other marketing agencies. [04:42] Most agencies won’t hire their interns. [05:08] Pay your interns! [05:18] By paying interns, you set a good precedent. [05:30] That’s it for today! [05:34] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu
Marketing School - Digital Marketing and Online Marketing Tips
In episode #765, Eric and Neil discuss how to find the best marketing talent. Tune in to hear how you can find young, motivated workers. TIME-STAMPED SHOW NOTES: [00:27] Today's Topic: How to Find the Best Young Marketing Talent [00:37] Eric's interns have always been great. [01:06] Singlegrain often uses Angellist to find the best people. [01:31] It is important to have a hiring process. [01:58] You can find young talent via blogging and social sites, but the best way to find great talent is to have interns. [02:20] Neil's company looks for interns who really want a career in marketing. [02:30] They train them to grow with the company. [02:52] When you get them young, they aren't jaded. [03:30] Be a “T-Shaped” marketer. [04:18] If you want people who are “up to speed”, look for people who did internships at other marketing agencies. [04:42] Most agencies won't hire their interns. [05:08] Pay your interns! [05:18] By paying interns, you set a good precedent. [05:30] That's it for today! [05:34] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu
In this episode for the protectors of cool stuff, we dialed in live from ILTACON 2018. Tom Marlow, Dr. Milena Higgins, and Gyles Uhlenhopp discuss Day 2 of ILTACON. The conversation ranges from the opening keynote on dramatic shifts in legal services to the delicious Irish coffee served in the exhibit hall. Tom Marlow is the Chief Technology Officer for Black Hills IP and is the President of Black Hills IP Renewals, our patent annuities management company. Tom is a registered patent attorney and electrical engineer with a passion for IP systems. Previously, Tom ran the IP department for a multi-billion dollar semiconductor manufacturing company where he oversaw worldwide IP strategy, enforcement, and procurement. Tom taps his in-house and prior private practice experience to develop and deliver products and services that address known pain-points in the patent process. Tom has spoken before diverse audiences from patent attorneys, to C-suite executives to engineers to startup founders on patent management, analysis, and strategy over the years. Tom also has experience prosecuting and managing patent prosecution on a global scale and is the co-author of the Lexis published “US Patent Prosecutor's Desk Reference”. Tom was previously co-chair of the patent analytics and portfolio management department at the Minneapolis patent firm Schwegman, Lundberg & Woessner, P.A. He received his law degree from Franklin Pierce Law Center, and Bachelor's of Science from the University of Notre Dame. Milena Higgins is the Chief Operating Officer and Director of Artificial Intelligence for Black Hills IP. With more than 20 years of experience in Intellectual Property, she leads our Docketing and Paralegal teams to embrace change daily and always think of how to serve our customers more effectively. Inspired by the intersection of disciplines, Milena loves redesigning the delivery of legal services. By combining technology, human-centered design, and her business training together with her experience in patent litigation and prosecution, Milena guides Black Hills IP in our innovation journey to fully automated docketing. Milena has a Ph.D. in Physics and a Masters in Management of Technology. She is a registered patent agent and a certified scrum product owner. She has written for and led conference sessions for the International Legal Technology Association and was one of their three finalists for Innovative Project of the Year. When she's not building bridges or herding cats, you'll find her learning new lingo from her teenage kids or tweeting about the latest developments in Legal Tech, AI, and Design Thinking. Gyles Uhlenhopp is the Vice President of Marketing for Black Hills IP. For Gyles, curiosity is king. He is obsessed with uncovering hidden inefficiencies and energized by implementing new tactics to drive strategic growth. He is a model ‘T-Shaped' marketer, with deep competence in several areas. He is equipped with the essential skills and mindset to get the job done right. Prior to BHIP, he was leading the marketing department for a $100+ million company. He has unique experience working with Fortune 500 companies and ushering quick innovation into stuffy industries. He begins each day at 2:45am and is always eager to tackle something new. Black Hills IP offers a full stack of Intellectual Property Support Services for Docketing, Paralegal, and Annuity Management. Our services are enhanced by advanced technology that is custom-made for both Law Firm & Corporate organizations.
In this episode for the protectors of cool stuff, we dialed in live from ILTACON 2018. Tom Marlow, Dr. Milena Higgins, and Gyles Uhlenhopp discuss Day 1 of ILTACON. The conversation ranges from the opening keynote with Lisa Bodell to sessions about robotic process automation. Tom Marlow is the Chief Technology Officer for Black Hills IP and is the President of Black Hills IP Renewals, our patent annuities management company. Tom is a registered patent attorney and electrical engineer with a passion for IP systems. Previously, Tom ran the IP department for a multi-billion dollar semiconductor manufacturing company where he oversaw worldwide IP strategy, enforcement, and procurement. Tom taps his in-house and prior private practice experience to develop and deliver products and services that address known pain-points in the patent process. Tom has spoken before diverse audiences from patent attorneys, to C-suite executives to engineers to startup founders on patent management, analysis, and strategy over the years. Tom also has experience prosecuting and managing patent prosecution on a global scale and is the co-author of the Lexis published “US Patent Prosecutor's Desk Reference”. Tom was previously co-chair of the patent analytics and portfolio management department at the Minneapolis patent firm Schwegman, Lundberg & Woessner, P.A. He received his law degree from Franklin Pierce Law Center, and Bachelor's of Science from the University of Notre Dame. Milena Higgins is the Chief Operating Officer and Director of Artificial Intelligence for Black Hills IP. With more than 20 years of experience in Intellectual Property, she leads our Docketing and Paralegal teams to embrace change daily and always think of how to serve our customers more effectively. Inspired by the intersection of disciplines, Milena loves redesigning the delivery of legal services. By combining technology, human-centered design, and her business training together with her experience in patent litigation and prosecution, Milena guides Black Hills IP in our innovation journey to fully automated docketing. Milena has a Ph.D. in Physics and a Masters in Management of Technology. She is a registered patent agent and a certified scrum product owner. She has written for and led conference sessions for the International Legal Technology Association and was one of their three finalists for Innovative Project of the Year. When she's not building bridges or herding cats, you'll find her learning new lingo from her teenage kids or tweeting about the latest developments in Legal Tech, AI, and Design Thinking. Gyles Uhlenhopp is the Vice President of Marketing for Black Hills IP. For Gyles, curiosity is king. He is obsessed with uncovering hidden inefficiencies and energized by implementing new tactics to drive strategic growth. He is a model ‘T-Shaped' marketer, with deep competence in several areas. He is equipped with the essential skills and mindset to get the job done right. Prior to BHIP, he was leading the marketing department for a $100+ million company. He has unique experience working with Fortune 500 companies and ushering quick innovation into stuffy industries. He begins each day at 2:45am and is always eager to tackle something new. Black Hills IP offers a full stack of Intellectual Property Support Services for Docketing, Paralegal, and Annuity Management. Our services are enhanced by advanced technology that is custom-made for both Law Firm & Corporate organizations.
Having worked at a startup, ConversionXL and HubSpot, Alex Birkett is the right guy to shed some light in how to do growth in a startup, an agency and a billion-dollar company. In this episode of Growth Marketing Today, Alex shares the tactics he used to grow ConversionXL's monthly blog visitors from 125K to 250K. Alex also opens up his tips about doing SEO and getting the most out of conferences and meetups. For quotes and episode outline of this episode, go to https://growthmarketing.today/026 What You'll Learn in This Episode How Alex grew ConversionXL's monthly blog visitors from 125K to 250K The content promotion strategy he used at ConversionXL The growth process at HubSpot How Alex does SEO at HubSpot About Alex Birkett Alex Birkett is a Growth Marketing Manager at HubSpot where he focuses specifically on freemium acquisition strategy. In the past, he's been a startup growth guy at ConversionXL, and before that, at LawnStarter. Alex's main strengths and focuses are in growth strategy, data analysis, experimentation design, and search engine optimization. He's dabbled in most marketing channels, though. Generally, Alex is quite "T-Shaped" (to use industry jargon), which his deep focus areas being CRO, SEO, and content. He writes over at iamalexbirkett.com. Come say hi.
Global Product Management Talk is pleased to bring you the next episode of... The Everyday Innovator with host Chad McAllister, PhD. The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers. About the Episode: To be a successful product manager you need several competencies. We tend to be “T-Shaped” people with capabilities in several areas and much more depth in one area, such as development, design, research, etc. Product managers early in their career focus on learning the skills to get the job done — the technical skills of product management. Only later you might realize those skills are not enough and that the so-called “soft skills” are what really make the difference. Learning those skills sooner results in faster career growth, which is why I invited product manager and author Matt LeMay to join us. He recently wrote the book, Product Management in Practice: A Real-World Guide to the Key Connective Role of the 21st Century. Matt has helped build and scale product management practices at companies ranging from early-stage startups to Fortune 50 enterprises. In the interview, he explains the CORE connectivity skills successful product managers need. CORE is an acronym for: Communication,Organization,ResearchExecution
Matt wrote the book he wishes he would have had starting out as a product manager. To be a successful product manager you need several competencies. We tend to be “T-Shaped” people with capabilities in several areas and much more depth in one area, such as development, design, research, etc. Product managers early in their […]
Matt wrote the book he wishes he would have had starting out as a product manager. To be a successful product manager you need several competencies. We tend to be “T-Shaped” people with capabilities in several areas and much more depth in one area, such as development, design, research, etc. Product managers early in their […]
Meena Khalili, Assistant Professor at the University of Louisville, joins Gary Rozanc to discuss the education of an I-Shaped versus a T-Shaped student. Meena goes in-depth on what skills actually constitute a T-Shaped students including where coding and UX/UI fit on the T-Shaped diagram. The discussion also covers startling statistics from the Department of Labor on the decline of Graphic Design jobs and the exponential growth of Interactive Design jobs. Finally, we end the conversation by discussion how design education can lead the industry, not follow it.
Becoming a T-Shaped Developer It's difficult to differentiate yourself if you don't have a single area of expertise. Either you'll have difficulty landing work or you'll be forced to compete with a host of other non-specialists on rate. By becoming a T-shaped developer, you can market yourself as an expert in a particular area and stand out from the crowd! Sponsor - DevIQ Thanks to DevIQ for sponsoring this episode! Check out their list of available courses and how-to videos. Show Notes / Transcript In this episode, I'm going to talk about what it means to be a "T-Shaped" developer. But before we get into that, let's talk a little bit about how software developers typically market themselves, and how companies post job openings, using some real data and numbers. Let's consider a pretty common, but vague, job description: "web developer". Let's search for jobs using this term on a few different sites. We'll leave location out of the search - remote work is becoming increasingly acceptable and it's just easier to compare numbers if we don't restrict by location. Looking at Indeed.com, there are 40,000 jobs matching this search string. LinkedIn's Job Search has over 14,000. GlassDoor finds 110,000. Monster.com will only tell us there were over 1000 results found, but it's a good guess it was a lot more than 1000. The point is, there are a huge number of positions out there that match the search term (or exact job title) of 'web developer'. If you identify primarily as simply a 'web developer', you're in a crowd of hundreds of thousands. The good news is, there's definitely demand for people to fill that kind of role. The bad news is, how do you convince a particular client that you're the best candidate for their 'web developer' vacancy, if that's as far as you've gone in differentiating yourself? When you're marketing a product, one that isn't creating a brand new market segment, it can be useful to identify how big the market for that kind of product is. Say you're looking to enter the footwear business. It's good to know that there are billions of dollars spent by millions of customers on footwear every year. However, when you go to actually sell your footwear, you're probably not going to try to market it to "people who buy shoes" - you're going to niche down to a particular segment. Maybe basketball playing teens who aspire to be NBA players. Maybe outdoor fanatics who want the best hiking shoes. Maybe fashion-conscious women who will pay a premium for comfort. You'll sell more shoes by appealing to specific demographics of buyers than by trying to appeal broadly to any shoe-buyer. People can only remember one or two leaders in a given market niche, and as a marketer you want your product to occupy one of those positions. If you can't be the #1 or #2 for the market, you need to pick a smaller, more focused market in which you can occupy that position. Think about it for automobile companies. What's the most successful automobile company? In my opinion there's not even a clear winner here. What if we narrow it down to trucks? Many of you would probably say Ford or Chevrolet. How about electric cars? I would argue Tesla has done an excellent job of being first in mind as the electric car manufacturer, even though last year Nissan sold more electric vehicles globally than did Tesla. As a developer, you are the product you're trying to sell. You have a set of skills and experience that you can bring to bear when presented with a problem. There are a wide number of skills that most developers need to know, but don't need to be expert in. Visualize a horizontal line representing the breadth of skills you have. Now make the line thicker at the bottom by a few units to represent the relatively shallow depth of knowledge you have for most skills. You work with source control, but you're not known throughout the industry for your source control skills. You can apply CSS to HTML, but you're not writing books about how to apply CSS to HTML. You're competent with C#, or JavaScript, or PHP, but again you're not a well-known expert in them. Now think about a particular skill or passion you have that goes beyond mere competence. Maybe you could have a podcast all about your git knowledge and the dark arts of mastering its intricacies. Maybe you could write a book about the most powerful ways to use CSS selectors to achieve amazing results. Whole programming languages might be tough to become well-known for (think Jon Skeet for C# for example), but you could position yourself as the go-to expert in lambda expressions or arrow functions or a particular design pattern. Whatever skill you already have, or could have, that's where you're going to go deep with your knowledge. Visualize that thick horizontal line representing your shallow knowledge of a wide variety of topics, and now draw a much deeper vertical line dropping down from its center, forming a 'T' shape. This T-shape represents your skillset, or at least how you'd like to market your skillset. The T-shaped developer has greater success because they're able to position themselves in the minds of customers, managers, and peers as experts in a particular niche. How you choose your niche and how you make sure others are aware of your expertise will have to wait for future shows. Please leave a comment at weeklydevtips.com/016 if you have questions or ideas you'd like to share. Show Resources and Links Positioning - The Battle for Your Mind (book) Tesla vs Nissan Jon Skeet - C# More Career Advice Articles
PAX Labs is changing the way we look at smoking. The beautiful elegance of the product is restoring luxury to the vaping world. But, developing a product that essentially sold itself for the first two years required an innovative approach to need finding. In this episode you will learn: What goes into developing a product so innovative that it is its own category The T-Shaped principle when it comes to building an effective and harmonious team How to use personal experience to develop a product that achieves immediate market response Secrets in finding that sweet spot between the product and market to achieve epic growth The "lights out" approach to mass-producing with affordability, scalability, and expertise & much more!